The Talk Show

42: No One Has A Higher Horse


00:00:00   you know it speaking of the the old talk show you know this was last week I think [TS]

00:00:05   commemorated I guess it was announced it would have been a week before I skip to [TS]

00:00:08   show that it's it's a year since I started doing the show here at me and [TS]

00:00:15   then didn't commemorate the year [TS]

00:00:16   a week what will have happy anniversary [TS]

00:00:20   that's exciting one year has gone by pretty quickly and power the how are the [TS]

00:00:27   hot hot under the collar longtime fans who who were like kind of not so happy [TS]

00:00:36   about your transition you know i i don't really look at the iTunes I don't hear [TS]

00:00:41   from any more nobody got some email at first but most of it was in the iTunes [TS]

00:00:46   comments and I don't look at them that much anymore but still show up this all [TS]

00:00:54   seems like there's every once in a while I'll look at the comments and there's [TS]

00:00:57   one and I think well as an alt comment because there's somebody commenting on [TS]

00:01:01   it like it just happened and then a look at the data owner comment yesterday and [TS]

00:01:06   it's very mean I get over it you know what I I was actually thinking of you [TS]

00:01:11   and thinking about all the whole way that played out recently when I was just [TS]

00:01:17   kind of Washington commiserating with you know commiserating from afar [TS]

00:01:21   actually with Marco Arment about this whole you know everyone's giving you a [TS]

00:01:24   hard time about how much he did or didn't maker should or shouldn't be nice [TS]

00:01:29   to people and all this stuff and it's just that certain that there's a certain [TS]

00:01:34   kind of personality out there that I think no matter who you are if you have [TS]

00:01:39   some level of success I'm going to try to chip away at it was going to try to [TS]

00:01:42   find find [TS]

00:01:45   I think it's like just like it's like a defensive gesture on their part maybe [TS]

00:01:51   like explain I don't need to be may be jealous or envious of this person [TS]

00:01:55   anymore because they're actually [TS]

00:01:56   horrible person who you know once changed a feature and Instapaper that [TS]

00:02:02   made me somebody mad I don't know what it is but there's like there's two types [TS]

00:02:07   of people as well as more than two tax but there's at least two times people [TS]

00:02:10   one major group of them is this group of people who are like with you and for you [TS]

00:02:14   and strongly in support of everything you do and tell you do this one thing [TS]

00:02:18   we're like oh I thought you were about you were some kind of superhero I also [TS]

00:02:25   think and I think Marco is of particular magnet for this is especially his recent [TS]

00:02:30   run of 17 what's up with that Jesus Christ is selling everything but I think [TS]

00:02:36   he's a particular magnet for this because he's is recent run is a couple [TS]

00:02:45   of things or even really sell the number but he was part of it so he you know he [TS]

00:02:48   did he benefited because you know he had some sliver of a stake in it and it sold [TS]

00:02:55   for 27 gazillion dollars and his personality and the way he is so he's [TS]

00:03:04   not abrasive but he doesn't bend in the face of jackasses [TS]

00:03:10   yeah and and what I think he's a magnet for is that there's a certain segment of [TS]

00:03:14   people out there who feel that if you have or if somebody else has been [TS]

00:03:19   successful and clearly successful then there there are free target for just any [TS]

00:03:27   anything you want to throw at them because it's fair game because they've [TS]

00:03:30   had some kind of success and you can just sort of and and just like let off [TS]

00:03:36   steam in their direction yeah actually thought about this when I was talking on [TS]

00:03:40   my putting show with Jackie Chang from formerly of course you still with us [TS]

00:03:45   technical but the famous Jackie tang and we're talking about this like spectrum [TS]

00:03:48   of celebrity where it's like I think people are so used to for tens hundreds [TS]

00:03:56   of years if you knew somebody's name and didn't know them personally [TS]

00:04:01   then they must be so famous that they could take anything that's a perfect way [TS]

00:04:06   to put it that's a good way to put it [TS]

00:04:07   yeah because it will have its kinda like a modern it's kinda like a modern [TS]

00:04:11   affordances of modern technology that we are afforded like small-scale [TS]

00:04:19   celebrities right like people like you would never have been on the radar of [TS]

00:04:25   anybody right I mean not nice to dismiss what you doing but in the old days maybe [TS]

00:04:32   you would've gotten a job at CBS Radio or something but if you didn't and you [TS]

00:04:36   were just kinda toiling away your stuff then you wouldn't have the site kind of [TS]

00:04:41   tailored made kind of fan base and I think that there's a built-in [TS]

00:04:48   misunderstanding of how celebrities can be treated right and then I was saying [TS]

00:04:55   to Jackie that actually opened my eyes a little bit to the fact that you know [TS]

00:04:58   even the real celebrities I miss guilty of it is anybody I'd say like oh sure [TS]

00:05:02   Madonna can take some ribbing or something but you can step back and take [TS]

00:05:07   a look at like what famous people we know quote-unquote famous people all the [TS]

00:05:12   way up to really famous people and you say you know that John the think tank in [TS]

00:05:18   your mind of the most famous the most legitimate Lee famous person that you [TS]

00:05:22   know well enough to make this judgment about and say doesn't that person like [TS]

00:05:27   actually get their feelings hurt when somebody's total jackass to them and I [TS]

00:05:34   think it's true I think some of us may be hardened to it more than others but I [TS]

00:05:42   got a standard Jackie I bet there's some part of Barack Obama whose like it don't [TS]

00:05:47   you know that's not fair [TS]

00:05:51   anyway that's something that I think people need to catch up to this thats [TS]

00:05:56   hopefully it'll help lead people to understand a lot of what I think people [TS]

00:06:01   view as judging demarco judging judging you judging me judging anybody on her [TS]

00:06:09   behavior and how we handle you know criticism or whatever is it's it's [TS]

00:06:15   failing to acknowledge that that's that's kind of an unusual circumstance [TS]

00:06:18   having that much feedback and having that much exposure to people [TS]

00:06:23   yeah and I almost feel like we don't have a good word for it because I you [TS]

00:06:27   know I'm not a celebrity celebrity is clearly the wrong word but there are way [TS]

00:06:32   more people who know me than I could possibly now and that is something and [TS]

00:06:37   that's and that's not a natural right now thousands of generations of human [TS]

00:06:46   development you to people who knew you and the people who you know is pretty [TS]

00:06:50   much one to one and maybe you were the tribal leader and slightly more people [TS]

00:06:57   knew you then you knew but you still saw their faces right you were still the [TS]

00:07:01   tribal leader to most most cases hundreds are probably not you know i [TS]

00:07:08   mean that that was the exception and that's really closer to you know if [TS]

00:07:12   you're like a king or something like that it's closer to what do you know the [TS]

00:07:17   regular meaning of celebrities yeah it's a relationship [TS]

00:07:23   disparity what you have speaking a well-known people I should say who you r [TS]

00:07:27   everybody always complains because I like start to show you know cold open [TS]

00:07:32   but you know people may not know the things I always assumed to the people [TS]

00:07:36   look at the show this is the disco little Matt on podcasting I assume that [TS]

00:07:42   with the talk show that when the new episode comes in whatever app you're [TS]

00:07:46   using to us into it you at least leg look at it and I always put the guest's [TS]

00:07:50   name like first as a special guest Daniel jacket joins John Gruber for work [TS]

00:07:56   blah blah blah but I put the guest's name right at the beginning of the [TS]

00:07:59   description every time so that you can see all here's who's on the talk show [TS]

00:08:03   this week but a lot of people I think apparently they get email people email [TS]

00:08:08   me and I'll say I just listen to your show and it was great I don't know who [TS]

00:08:12   was on your show I got Daniel job and I don't know how how is it Daniel that [TS]

00:08:18   you've never even been on the show I don't know what it is it's it's a [TS]

00:08:22   relationship disparity that's what I call it my fault as you can ask to be on [TS]

00:08:26   I have to ask you but I don't know why I've never ever had you on before it [TS]

00:08:31   happens but it's great to finally be here I mean I have been I have been a [TS]

00:08:37   booster for your show so I'm very happy to see you still doing it and and I was [TS]

00:08:42   for what it's worth not among the hot-headed you know frazzled masses when [TS]

00:08:48   you decide to move over to your radio and you doing a great job there so this [TS]

00:08:54   is working well and are at the bottom line is I I like the show better and [TS]

00:09:01   that's you know doing well so i think you know it's clearly not hasn't made [TS]

00:09:09   everybody happy but I can't do that but I feel like if you're not doing a show [TS]

00:09:13   that you like or whatever if it's in you know you're making apps if you're making [TS]

00:09:17   anything if you're not making something that you yourself like you're gonna be [TS]

00:09:21   miserable I i dont know I can't imagine how anybody would be able to work on [TS]

00:09:25   something if they don't like the thing that they're working on it they're going [TS]

00:09:29   to be miserable you're getting back at you know not to harp on this but you [TS]

00:09:32   getting back at that whole like judging successful people saying where there is [TS]

00:09:38   a huge amount of expectation for like continued service to some PRI's [TS]

00:09:46   previously presumed promise like for example just just to harp on the market [TS]

00:09:52   situation a little bit there are some people out there who undoubtedly feel [TS]

00:09:57   that Marcos commitment must be should have remained and should remain until he [TS]

00:10:06   dies or Intel [TS]

00:10:07   computers are obsolete to work on Instapaper with say right and you know [TS]

00:10:14   or for example that you're never you know I don't anticipate you giving up [TS]

00:10:18   during fireball starting a new blog but if you did [TS]

00:10:23   merely changing just merely ditching during fireball starting a new blog you [TS]

00:10:30   let's say let's say for whatever reason to be decided it's not making you happy [TS]

00:10:34   looking at looking at that blog looking at the articles that come out of it [TS]

00:10:38   you're you're unhappy you decide this is for me I'm gonna start a new blog people [TS]

00:10:43   should be happy for you at that point but they wouldn't be there would be [TS]

00:10:45   saying you killed you killed during fire [TS]

00:10:49   well it would be a vocal minority though like one thing I have found over the [TS]

00:10:53   years and you know and and clearly during fire buzz has become very [TS]

00:10:57   successful I do get a lot of emails from readers and stuff like that most of them [TS]

00:11:02   are just terrific really I mean just it's just amazing and and and I do feel [TS]

00:11:08   like it's it's like the polar opposite of having comments on a blog right where [TS]

00:11:15   a you know an end and I have not had comments the whole time you know like [TS]

00:11:19   people who are in late too daring fireball often think that maybe I've [TS]

00:11:24   turned off comments because audiences so big and it you know and it turned bad [TS]

00:11:29   but I didn't have a min when I had literally like in 2002 when I got [TS]

00:11:36   started like a hundred page views a day and and you know sixty unique visitors I [TS]

00:11:43   didn't happen then either I mean I didn't want him but I think everybody [TS]

00:11:47   knows that if you do have comments for better for worse a lot of them a very [TS]

00:11:52   significant proportion of them are from jackasses whereas and I think see I [TS]

00:11:59   think the reason is is that the jackasses who like to meet jack ass [TS]

00:12:02   comments on my weblog do it because they know that pub the thing is going to be [TS]

00:12:07   public [TS]

00:12:08   you know it's a sort of look at me [TS]

00:12:10   right anonymously it's this anonymous I can be a jackass and get away with it [TS]

00:12:15   urged that that certain personalities have whereas if it's all private they [TS]

00:12:20   don't did they get nothing out so I don't get i get very very very very [TS]

00:12:25   little I mean like you know and fully year emails that I would consider the [TS]

00:12:31   equivalent of comment jackass hurry I get lots of emails from people who [TS]

00:12:36   disagree with me I get lots of emails from people who just want to say that [TS]

00:12:41   they agree with me and that they really like the site but all of it is great i [TS]

00:12:45   mean almost all of it is just super super respectful especially the stuff [TS]

00:12:49   from people who disagree with me and then and I like those emails him better [TS]

00:12:52   than the ones that agree with him because it gives me more to think about [TS]

00:12:55   but it's by email and by any other thing too is on Twitter I it's I think that [TS]

00:13:02   the people you know who who [TS]

00:13:05   reply me based on their entire book content are great but it's because their [TS]

00:13:09   name is on her Twitter account right yeah there's something to that and he [TS]

00:13:15   said you know that the vast majority of comments are like you know jerks or [TS]

00:13:20   whatever that is that is something that becomes more true as the popularity [TS]

00:13:25   scales for the site so if you did have it if you had happens to turn on [TS]

00:13:28   comments on day one I bet you would have had close to 100% thoughtful meaningful [TS]

00:13:34   comments but then you would have had to suffer that gradual decline as people [TS]

00:13:39   like it's like like if there was like a bridge overpass that nobody thought [TS]

00:13:46   there would be there be no graffiti on it right but then like if they put it by [TS]

00:13:51   pathfinder it then there'll be a ton of graffiti up there because it's so [TS]

00:13:56   interesting target now but I you know it's funny as i've i've you know me I [TS]

00:14:02   kinda like my high horse on some issues in a special [TS]

00:14:07   so much the first and last appearance on the taxes let me get on my horse nobody [TS]

00:14:16   has a higher horse of a specialized staircase to get up on my high horse but [TS]

00:14:25   I've been like the guy who defends comments like on a philosophical level [TS]

00:14:32   right now been like I owe everything to my comments because when I started red [TS]

00:14:38   sweater blog I had no readers and you know it's like it's like you're saying [TS]

00:14:42   John hundred readers maybe they took me awhile to get a hundred readers and and [TS]

00:14:47   I did have comments and I thought that it helped me to grow that like small [TS]

00:14:50   community and I think that's true for a lot of people but I did face this [TS]

00:14:55   question when I started my new blog it's putting blog and I have to confess I [TS]

00:15:03   didn't make a big deal out of it but there's no comments on that blog and I [TS]

00:15:07   just kind of said you know what I'd give this a try so you can chalk that up to [TS]

00:15:14   getting off my high horse [TS]

00:15:18   growth don't you think though that the rise of Twitter and sort of [TS]

00:15:25   establishment of twitter-like as traders you know it's came out what 2006 and [TS]

00:15:30   really explode in 2007 2008 among our crowd and now by now it's it's so old [TS]

00:15:38   that it's hard to imagine it got to the point you can imagine what life was like [TS]

00:15:42   without it and it really does help though it's it's not the same as [TS]

00:15:45   comments on your site it's not the same but it's an interesting middle ground [TS]

00:15:49   because their public and because you can safely assume that anybody who might [TS]

00:15:56   want to Twitter account has one [TS]

00:15:59   yeah I think it i think thats helps maybe what you're getting at is it made [TS]

00:16:05   it easier for me to make that decision [TS]

00:16:07   to know that I have a connection with people who want to have a connection and [TS]

00:16:11   it is valuable for it to be public and it is it is a welcome email comments but [TS]

00:16:16   there is he said something to public comments being on the record and helps [TS]

00:16:22   the discourse I think I'm both sides when it's working correctly [TS]

00:16:27   yeah it's definitely is discourse you know and I think it definitely you know [TS]

00:16:31   i mean i i i i read almost all my I know I can keep up with me but I can I do not [TS]

00:16:40   think keeping up with my twitter is is easy I think it's I think it's one of [TS]

00:16:46   the greatest things and I think it really helped make during fireball a [TS]

00:16:49   better site I really do just from the feedback you mean yeah I really do but [TS]

00:16:55   in a way that comment would not have well thats that it's like the email so [TS]

00:17:00   it's similar to him to the comparison to email in that it's sort of like [TS]

00:17:05   predictable format of Twitter feed back the reason you can stay caught up on [TS]

00:17:10   Twitter messages this because you know you kinda know how to parse each one and [TS]

00:17:15   you get an email and it's like three paragraphs long you know what's in the [TS]

00:17:19   first i've i've read this and it's from read this i've i've i've thought about [TS]

00:17:30   this and it's part of the genius of Twitter and I truly mean it and it's in [TS]

00:17:35   that sense of nobody gives it the credit it deserves because it's so obvious but [TS]

00:17:41   it's only obvious in hindsight is that they forced brevity of Twitter means [TS]

00:17:48   that you don't have to open messages to read them because the thing you see in [TS]

00:17:56   the list of tweets is that we because it's so short you don't have to have a [TS]

00:18:00   separate open mode vs what it is that in the list and Europe its did it it fits [TS]

00:18:09   with the way that we're our minds are hooked up to read because you just [TS]

00:18:15   scroll scroll through the thing [TS]

00:18:18   and you receive it on reading you know if you're a fast reader you can really [TS]

00:18:23   get through them quickly in a way that that if if your Twitter client were set [TS]

00:18:29   up like an email client would you be the stupidest idea for Twitter at all but if [TS]

00:18:33   it just showed you know something like the equivalent of a subject and you had [TS]

00:18:37   to like just our oh through them one at a time to actually read the tweets [TS]

00:18:42   I'd never be able to keep up its the fact that I can use my eyeballs rather [TS]

00:18:46   than anything else to to to keep up with them all they have to do is look at them [TS]

00:18:51   to read them kids genius right yeah I agree and they speaking of my high horse [TS]

00:18:55   that's one of the many reasons that I'm just like passionately against these [TS]

00:19:01   services like tweet longer I just don't tell me the to me the acceptable [TS]

00:19:11   transgression is a multi multi tweet that ideally limited to two tweets by [TS]

00:19:19   then after that it's like okay you should be writing a blog post or [TS]

00:19:23   something but at least it still has the characteristic in a tent ideally if it's [TS]

00:19:28   if it's like two in rapid succession than even for you or anybody else [TS]

00:19:33   skimming it you still sort of read it completely visible as a continuous thing [TS]

00:19:37   but if you make somebody go on a link to read the rest of your Twitter thought [TS]

00:19:44   thats just like every time I see something I get 50% of the way down [TS]

00:19:50   person yeah exactly it's much much more so than mister some of ya back to the [TS]

00:19:56   point of being able to skip it and being able to process like much more than [TS]

00:20:00   maybe somebody following having path half of what they say be stuff you're [TS]

00:20:06   not interested in you can skip that and there's other genius things that have [TS]

00:20:10   come about you know like the evolution of Twitter like where the image [TS]

00:20:14   attachments which are really just URLs in the tweet because the tweet is really [TS]

00:20:19   just tax [TS]

00:20:20   but putting the thumbnail of them in the tweet it's great it's sound stupid began [TS]

00:20:28   again it seems so obvious in hindsight but when when clients for started doing [TS]

00:20:32   that it felt a little wrong because it felt like tweets were supposed to be [TS]

00:20:35   just text but you know clearly it's the right thing to do [TS]

00:20:40   yeah and that's that that's extended in the whole Twitter cards thing which I [TS]

00:20:44   think when it works well it works really well like another example of that is [TS]

00:20:48   absolutely incredible like App Store URL and then before you would just be like [TS]

00:20:58   what I'm gonna click this thing are now just shows up I think we've done the [TS]

00:21:01   clients I use shows up as a little thumbnail of the app yeah I can see that [TS]

00:21:06   is kind of like a way of of like Twitter and other companies moving in on style [TS]

00:21:13   and formatting of people's tweets but when it's like when it's kinda like when [TS]

00:21:17   you when you take the step to go a step of putting a URL in the content but I [TS]

00:21:23   think you're kind of like inviting any anybody who can make that more [TS]

00:21:28   digestible to readers [TS]

00:21:31   go ahead go for it make that more digestible for my readers agree to take [TS]

00:21:37   a break we've got three sponsors for the show [TS]

00:21:41   better better take a break for the first one I won't tell you about a glow a [TS]

00:21:47   Sponsor to show a couple weeks ago i dont have you heard it but this is [TS]

00:21:50   fantastic service short and sweet igloo is an intranet that you actually like [TS]

00:21:56   and and Internet sounds like such a nineties word but it's still a great [TS]

00:22:03   thing if you're a company you need to have some kind of you know internal to [TS]

00:22:06   your company web thing that is going to keep everybody together and and private [TS]

00:22:13   and all the old ones that I remember seeing there such thing is just awful [TS]

00:22:19   nineties stuff [TS]

00:22:20   Louise totally new and it's really really modern and it's just great and [TS]

00:22:27   they have some new stuff just from month ago that's new and here's the best part [TS]

00:22:32   the best part is you can sign up now and get an igloo and start using it right [TS]

00:22:36   now just sign up and start using it free for up to 10 people so you can use it [TS]

00:22:42   see just how cool it is up to 10 ppl cuz it's the collaboration with the other [TS]

00:22:47   people you work with that really makes things in up to 10 ppl 3 absolutely free [TS]

00:22:53   and then you can upgrade to a paid account later to add more people and [TS]

00:22:58   it's free [TS]

00:22:59   has no ads and totally respects your privacy because the whole thing is built [TS]

00:23:04   for business it's not you know some kind of Facebook thing with their tracking in [TS]

00:23:07   showing yet and stuff like that all they want to do is give you a great internet [TS]

00:23:12   that you want to pay for which is i think is just the way business should be [TS]

00:23:17   run they've got a sandwich video I think the sandwich video last time I wanted to [TS]

00:23:21   show wasn't quite out yet but it's great for me a video for them it's very trying [TS]

00:23:26   to end it and you know like I this is what makes video so great it's funny but [TS]

00:23:31   it also genuinely explains the product probably better that I can so you get 10 [TS]

00:23:40   users for free [TS]

00:23:41   yeah ten years are free to sign up and you can use it and and the sign of you [TS]

00:23:47   using it instantly you could actually if you signed up when I started reading [TS]

00:23:50   this sponsorship thing you probably already have you when you do want to [TS]

00:23:53   upgrade could you have more people on your team it's only $12 per user per [TS]

00:23:57   month if you want to use it with your whole company and they've got new [TS]

00:24:03   templates and AB type kit built in so it's like you know this thing is that I [TS]

00:24:07   hey everybody's in the same type get you get to choose from all the Adobe typed [TS]

00:24:14   it in terms of like styling it making it look the way you want it [TS]

00:24:18   David responsive design for the things so it looks great on your phone screen [TS]

00:24:23   on your iPad looks great on your 27 inch iMac all with these templates that you [TS]

00:24:29   know you don't have to call them up there already there they've got a big [TS]

00:24:33   big improvements that your I T department if you're the person who runs [TS]

00:24:37   the internet out there listening to the show and you're thinking maybe I should [TS]

00:24:40   do this but you've got ideas I T department that's gonna have to approve [TS]

00:24:43   it they're going to be run on board that they've got clients include has clients [TS]

00:24:47   like they got RSA kimberly-clark that's the kleenex people IDC I mean you know [TS]

00:24:54   big big corporations RSA is that literally like their security people so [TS]

00:25:00   i mean you know so you know you have an internal blog internal communication [TS]

00:25:10   little internal at your own like little internal company Twitter type thing but [TS]

00:25:15   it's gotta be used Twitter because its internally gotta keep internal igloo can [TS]

00:25:20   give it to you so check them out here is where you go [TS]

00:25:22   glue software dot com slash the talk show just like you know the house the [TS]

00:25:28   Eskimos igloo software dot com slash the talk show and I know you came from the [TS]

00:25:34   show my thanks to them for for being the first boxer shorts and other stuff that [TS]

00:25:41   you're working now make sure they got it all straight because it's it's it's a [TS]

00:25:46   big list so you've got red sweater software correct that's mars at it [TS]

00:25:52   you've got was the crossword up black ink lacking famous among nerds fast [TS]

00:26:02   scripts I've got fast groups that's a that's sort of overlooked because it is [TS]

00:26:08   a pain is a free version and a paid version or is it just three yeah it's [TS]

00:26:12   free and then you pay if you want to have more than 10 keyboard shortcuts so [TS]

00:26:16   that's the cut off there but none of that stuff is really all that stuff [TS]

00:26:23   that's not mars that it is like [TS]

00:26:26   backup plans like it's it's not making a stop paying for my son came from a kid's [TS]

00:26:33   education anything that's red sweater so yeah and you got core intuition which is [TS]

00:26:39   a podcast you been doing with friend of the show me an increase since forever [TS]

00:26:46   five years as well as of this past Wednesday but it's it's it's it's like [TS]

00:26:54   when are you guys feel like it or do you guys have a schedule yet we are on a [TS]

00:26:57   strict fairly strict once a week schedule now thanks to actually sponsors [TS]

00:27:04   thanks to finally just like biting the bullet and taking sponsors that was kind [TS]

00:27:08   of a wake-up call for me because I think I've been like gradually coming out of [TS]

00:27:13   growing up on Usenet they know the late eighties and early nineties thinking of [TS]

00:27:22   the internet as a non commercial space obviously do all my commerce on the [TS]

00:27:28   internet have grown past that but there's been some kind of block for me [TS]

00:27:31   for years like me don't you know you don't put ads on things or something [TS]

00:27:35   like that [TS]

00:27:36   well I was wrong about that but add that to my list of things I was wrong about [TS]

00:27:39   John your high horse my horse my horse is load is getting lighter but it's been [TS]

00:27:46   great for us to have sponsors not just because you know gives us a little money [TS]

00:27:49   to keep the momentum going but it's also a kind of a vote of confidence for the [TS]

00:27:55   show so yeah that's true to the strip now you've also got on this is the the [TS]

00:28:01   thing that's relatively recently as you started a new blog and now it's podcast [TS]

00:28:07   to under the bit splitting for and that's wedding dot org I guess it's the [TS]

00:28:13   home of both really yeah dorgan and I just typed podcast into / podcast [TS]

00:28:19   that all came about because you know as you remember jawed over the years I've [TS]

00:28:25   been blogging from red sweater blog company's blog and being up on my high [TS]

00:28:32   horse and doing all my ranting it always felt a little uncomfortable to me to [TS]

00:28:37   have that share space with what is supposedly some whites alike [TS]

00:28:44   issue neutral software company ya like it doesn't it was kind of a mixed [TS]

00:28:51   blessing because it was great when I would when I will blog about something [TS]

00:28:54   and it got some attention and people were thinking at around two then I think [TS]

00:28:59   there was a non negligible benefit to the company to income because I wasn't [TS]

00:29:06   charging for anything on my blog I wasn't having ads on my blog but people [TS]

00:29:13   go there they got products or product helped but there was always this nagging [TS]

00:29:18   feeling either that I shouldn't blog about something I shouldn't rant against [TS]

00:29:25   Apple I shouldn't complain about the most obvious types of things he [TS]

00:29:31   shouldn't complain about like customer behavior or something [TS]

00:29:36   yeah it's a delicate balance I know exactly what youre talking especially [TS]

00:29:40   and I think you know for you personally your personality particularly as I've [TS]

00:29:45   said several times you know you like to get up on it and that's a little bit [TS]

00:29:50   more it's a precarious spot when you want to you know it doesn't even have to [TS]

00:29:59   be politics I mean in in some sense it's all politics is not necessarily National [TS]

00:30:04   Fair politics but talking about the App Store is political in a sense yes and in [TS]

00:30:09   the classic sense but you you know you want to separate that from your software [TS]

00:30:14   business [TS]

00:30:16   yeah and then like lots of things that just didn't try to take a step back and [TS]

00:30:21   say not only like is this appropriate for say the red sweater blog but you [TS]

00:30:27   know as the company you know the company being just me but [TS]

00:30:32   nonetheless as the company gets more popular and has a wider reach and more [TS]

00:30:36   people have heard about it they go to the site and download the products they [TS]

00:30:39   think Oh I should maybe keep up with what this company is doing look at the [TS]

00:30:44   blog and c like well this is what Nokia is doing wrong [TS]

00:30:48   you know what what the heck does that have to do with anything right where [TS]

00:30:52   it's not even even if it's not about avoiding touchy subjects it that you [TS]

00:30:57   somehow feel like the red sweater blog really ought to be on topic for users of [TS]

00:31:03   red sweater software and anything that's not really on topic for the users or [TS]

00:31:08   would-be users of the software is potentially a distraction [TS]

00:31:15   yeah and then in the reverse is true as well as I was lucky enough to start [TS]

00:31:19   gaining this readership of people who were kind of maybe not even interested [TS]

00:31:22   in the products but interested in what I have to say I started feeling like oh [TS]

00:31:27   we're not going to like they're not going to like this like update about [TS]

00:31:32   fast groups like there's a disservice both audiences not to have like a [TS]

00:31:37   distinction between the two to service customers who just want to keep up to [TS]

00:31:42   date with company news [TS]

00:31:44   our company related stuff and the people who kind of stumbled in out of the tech [TS]

00:31:48   greater tech world and wanted to keep up on my my rants and perspectives so I'm [TS]

00:31:56   pretty happy with the way it worked out so far just kind of just did a soft [TS]

00:31:59   launch of its putting the blog of several months ago now I guess I'm still [TS]

00:32:05   getting I'm not sure yet another part of this is I'm not really sure how much I [TS]

00:32:09   want to blog but it's really great to have my experience it's really great to [TS]

00:32:13   have an outlet for that at that moment where you're like oh yeah I have [TS]

00:32:18   something to say and eluding back to the Twitter thing when it doesn't fit in one [TS]

00:32:23   tweet or maybe at most two tweets that's when you really need that you need some [TS]

00:32:28   outlet and I think you mostly just do you must do everything through during [TS]

00:32:33   fire but I know you also have a tumblr [TS]

00:32:36   there must be some occasions when you when you're like this isn't really work [TS]

00:32:40   for you know I Ali I guess with tumblr in particular is probably your outlet [TS]

00:32:45   like when you want it you don't usually put photos up on during fireball but you [TS]

00:32:52   know anybody who has no new evil or even followed your work knows that's not [TS]

00:32:58   because you don't like photos just look November 2009 I guess that dates me huh [TS]

00:33:07   I think they've been waiting patiently 23 posts on it I don't know it's not [TS]

00:33:13   maybe it maybe I got a file that away the one I did have the other one that [TS]

00:33:18   Fraidy cats one was i was just posting links to politicians who were endorsing [TS]

00:33:27   policies that to me implied that they are afraid of terrorists [TS]

00:33:31   you know right crazy cats that tumblr.com but I haven't updated that [TS]

00:33:37   and that's that's an example of something that you wouldn't shy away [TS]

00:33:41   from on a like occasional basis on during fire but you still kind of [TS]

00:33:46   probably acknowledge that that's not as a whole [TS]

00:33:50   clogged up during fireball with that led to something like that but Joe in 2008 I [TS]

00:33:57   did I did I went pretty strong anti Sarah Palin in 2008 by far and away if [TS]

00:34:09   you look back if you like graft every post too daring fireball for the last [TS]

00:34:13   ten years and which ones were political that there's this there is this [TS]

00:34:19   concentration in 2008 in the run-up but I don't regret it at all and I would [TS]

00:34:24   explain to people at the time that I seriously thought that this was you know [TS]

00:34:28   that this was dangerous to literally to the world that is a mentally unbalanced [TS]

00:34:35   and unfit person who was you know possibly going to be very close to being [TS]

00:34:39   the leader of the free world [TS]

00:34:41   get it at all and I think in the years since it's been proven right that the [TS]

00:34:46   woman is like a nut job yeah I know what you mean is it something something to it [TS]

00:34:56   almost being like a national emergency and I guess is you say it's totally [TS]

00:35:00   hyperbolic too and there's some people who are so you know they're hooked up [TS]

00:35:05   wrong and they couldn't they can't see it because there you know and I would [TS]

00:35:09   like to think I really would I think I would that if if the democratic party [TS]

00:35:15   which I more closely associated with politically nominated for vice president [TS]

00:35:20   someone of equivalent menthol stability and and ability that I would recognize [TS]

00:35:29   it and think well this is not even though I disagree with the other party I [TS]

00:35:33   have got to vote for endorse the other party because I you know far more [TS]

00:35:37   important than whether I agree with the person is whether the person is [TS]

00:35:40   dangerous yet another job you can we can have a maniac is you know vice president [TS]

00:35:47   but I you know and and you know it's it's just a fact though that I was [TS]

00:35:51   tweeting or posting political stuff you know and it wasn't like I said I filled [TS]

00:35:56   up the site with it but you know yeah I point the stuff out you know like when [TS]

00:36:02   it came out that she didn't read newspapers couldn't him a magazine I [TS]

00:36:08   pointed out listen this is the truth this is a person who doesn't even read [TS]

00:36:11   magazines or newspapers you know and that's what we need in america john F it [TS]

00:36:17   rational people went nuts but I think most people understood yeah you know I [TS]

00:36:24   get something that's that seemingly off topic but it's not what Darren fireball [TS]

00:36:28   is what I'm interested right happens to be personal interests blog that Lance [TS]

00:36:35   heavily towards computers because you're so interested in its most wanted towards [TS]

00:36:41   stuff not because I i I keep it on focus it's because I am right so I worked at [TS]

00:36:48   that when I think about all the time [TS]

00:36:50   it's a disservice to the the film and sports and politics that since computers [TS]

00:36:57   interests have dominated so I think it's as possible just a sign of just how bad [TS]

00:37:07   I am doing more than one thing at a time but how it seems to me like you alot and [TS]

00:37:13   in no pun intended with it but yeah but with a new blog and podcast for the blog [TS]

00:37:21   which is really been great I mean you've really had some great guests recently [TS]

00:37:25   and Jackie Chang is great and you know I gotta get on Amanda wicks said great [TS]

00:37:34   great programmer she's like one of the first programmers who like I I loved [TS]

00:37:42   being able to cuz Jonas my son loves pac-man and she did the Pacman port for [TS]

00:37:47   iPhone which is ideally Pacman Jones new until we finally found an arcade [TS]

00:37:51   somewhere there were like I know I know the woman who have fun and he was a [TS]

00:37:58   great many actually seem to have a decent wage earners Gruber finally [TS]

00:38:05   finally learns that you actually know some real celebrities but it's a great [TS]

00:38:15   showing your doing good but then you've got the man thing and you still running [TS]

00:38:19   a red sweater software which I presume is really your main [TS]

00:38:24   yeah it's a little bit of its a little it's probably a little bit of a folly to [TS]

00:38:32   take on all these things to be honest but I don't know this is this is there's [TS]

00:38:39   a certain freedom and recklessness of true independents can lead to this end [TS]

00:38:49   I keep my wife lake trout like for instance the discipline podcast that's a [TS]

00:38:55   lot of work and we always joke that maybe it'll be like a British TV series [TS]

00:39:01   right where it's like well it ran for 22 episodes and then it never aired again [TS]

00:39:07   and it's kinda like the knowledge that that that that that could happen is sort [TS]

00:39:12   of what keeps me a little bit saying on that front but Marco and Syracuse casey [TS]

00:39:19   you less had that idea with their car park podcast where they start our [TS]

00:39:23   podcast with explicitly up front where they said we think we're gonna do this [TS]

00:39:28   for like five or six episodes because we think we've got like five or six [TS]

00:39:31   episodes of car talk to talk about but that's an interesting idea to me because [TS]

00:39:37   it if you come into it up front with the idea that it's going to be a mini-series [TS]

00:39:43   rather than an open-ended do this forever thing it frees you to do things [TS]

00:39:50   that you feel like you don't really have infinite content for right now I feel [TS]

00:39:58   like a lot of things on the internet [TS]

00:40:01   feel like you you shouldn't either side do I feel like you shouldn't started if [TS]

00:40:06   you're not going to keep up with it yes and I think that's the that's the the [TS]

00:40:12   nagging fear part of it is I can I actually started actually committed to [TS]

00:40:17   doing the podcast I was really foolish when I started I was thinking I'm gonna [TS]

00:40:20   do it weekly and you know how that is doing the show it's like a week goes by [TS]

00:40:26   very quickly it doesn't you know again I'm a great job and it's fantastic but [TS]

00:40:32   it is true it's it's like you feel it sounds like a plan a week doing a [TS]

00:40:37   podcast once a week isn't that big a deal but it seems like lately I've been [TS]

00:40:41   recording on Fridays were recording this on Friday [TS]

00:40:44   31st May and it just seems like when it comes to the podcast it's like well it's [TS]

00:40:50   Friday it's time to do the show and then like the next week rolls around and it's [TS]

00:40:53   Monday and I feel like well the podcast is at the end of the week I can work on [TS]

00:40:56   all this other stuff and then I close my eyes and next thing I know it's Thursday [TS]

00:41:00   night and I gotta figure out who the hell and asked to be on the show and I [TS]

00:41:06   can't believe it you know it feels like I just recorded the show in maryland [TS]

00:41:09   yesterday right catches up with the fast and you know I also have antagonists [TS]

00:41:14   friendly antagonists like our friend Gus Mueller from flying meet who has been [TS]

00:41:19   just hitting the ball out of the park lately with his acorn for lunch and you [TS]

00:41:24   know he's like he's in this group of you know so-called IndyMac developers like [TS]

00:41:29   me who are more or less just one person companies trying to take a crack at it [TS]

00:41:33   and we vote we've we've been sort of like you know we've been like four years [TS]

00:41:40   now we've been sorta like motivating each other like kinda like comparing [TS]

00:41:43   notes like what are you going to do next what it's trying to connect keep each [TS]

00:41:47   other going in the direction and he is just been on my case lately about not [TS]

00:41:53   two things not shipping and where the hell am i doing all these podcasts so he [TS]

00:42:00   has some was there I think but on the flip side it's like one of the reasons [TS]

00:42:04   I'm doing the podcasts is I have the freedom I can do this it's like I say I [TS]

00:42:11   said when I like announced that I was starting to disbelieve podcast Mike I'm [TS]

00:42:15   a fan of terry gross for 15 years or whatever you know I've been listening [TS]

00:42:20   and if you would ask me fifteen years ago what are the odds of you [TS]

00:42:27   Daniel jacket doing a show someday vaguely comparable to terry gross [TS]

00:42:32   interview show it was said that's impossible I'm a computer programmer I [TS]

00:42:37   work at Apple have a day job I have no broadcasting experience I have I have no [TS]

00:42:43   FCC license I'm not going to go study the FCC license rules and I'm not gonna [TS]

00:42:49   go do an internship at like the college radio station [TS]

00:42:53   so that I can get though FCC license so that I can start the local interview [TS]

00:42:58   show so that I could eventually work my way up to having anything like a terry [TS]

00:43:02   gross interview show right part of it the part of the reason we're doing i [TS]

00:43:06   mean that's truth and and you know you'll definitely helps mean because [TS]

00:43:12   they tend to the editing and posting and stuff like that so it's a lot of the [TS]

00:43:15   busy work as off my shoulders so that I can put more time endearing fireball and [TS]

00:43:20   less time on the infrastructure of the show where an end I don't know why for [TS]

00:43:27   whatever reason I don't mind I I wouldn't mind doing all of that for the [TS]

00:43:31   podcast but I don't mind the fact that I am literally the only person who works [TS]

00:43:35   on fireball and so when there are like hosting problems or something like that [TS]

00:43:40   that it's on my shoulders I don't mind that for some reason but I do I couldn't [TS]

00:43:44   handle to know why I can't say I've definitely appreciate that Manton does [TS]

00:43:50   the most most of the technical work on your intuition I do some of the also [TS]

00:43:57   kind of annoying work like some of the sponsor booking and invoicing and junk [TS]

00:44:02   like that it all adds up in the end of the day sometimes do say wait a minute I [TS]

00:44:06   spent like ours today in doing the stuff that's not really my quote unquote job [TS]

00:44:14   but just getting back to that though this this is a luxury that also just [TS]

00:44:22   kind of enjoy and say well you know it's not my so called job but while I have [TS]

00:44:27   afforded this opportunity you know being on Twitter all day long it's not really [TS]

00:44:32   my job either but [TS]

00:44:35   it's kind of fun and it opens up it opens up opportunities he didn't know [TS]

00:44:39   would be there a lot of this though it really is you know and I think we it's [TS]

00:44:44   easy to overlook it as the years go on and we get more and more used to just [TS]

00:44:48   assuming that the internet access but that's it in a lowercase L libertarian [TS]

00:44:53   sense the internet really does show it proves a lot of you know libertarian [TS]

00:45:00   principles that you know that the fact that you don't need an FCC license to [TS]

00:45:06   launch a podcast you just need a Web server that can serve you know mp3 and [TS]

00:45:14   AAC audio files and you know an RSS feed that you can put things into its really [TS]

00:45:20   don't need to do much to get it started really just need to do the work of [TS]

00:45:24   actually recording shows and you can have a show and it's led to a fantastic [TS]

00:45:31   world where you can find stuff that is of niche interest to you as a listener [TS]

00:45:39   and just fill up your hours with this much of it as you want but I would you [TS]

00:45:44   know I wouldn't be where I wouldn't have the show in the show is financially [TS]

00:45:50   successful you mean we really you know a great great sponsors i interrupting a [TS]

00:45:54   minute I tell you that another one but [TS]

00:45:57   III Starwood invites I wouldn't do it if I had to go through jump through hoops [TS]

00:46:03   like you would in the days before the internet to do a show I mean I don't [TS]

00:46:07   know how I don't even know how great you know you have to have a radio station [TS]

00:46:11   and who would hire you wouldn't happen [TS]

00:46:14   related interesting thing is that no matter what you were kind of like [TS]

00:46:19   pursuit is if it involves getting your message or your content out to people [TS]

00:46:24   who no longer have the excuse or the sort of like approval metric like being [TS]

00:46:35   quote unquote published being having your show brought by ABC having your [TS]

00:46:40   book published by Penguin and that's kind of like that's that like the [TS]

00:46:45   libertarian you know he said lower case L libertarianism where there's no [TS]

00:46:50   authority making the call but then of course it's all on us as individuals who [TS]

00:46:57   decided one day like I could do a radio show would have to work our way through [TS]

00:47:01   any ranks to do that which is kind of terrifying too because it's like for [TS]

00:47:09   instance I could write the so-called Great American Novel and get it out to [TS]

00:47:14   thousands of people and it could be really terrible idea but that is that is [TS]

00:47:21   the new way I think so just give things a try and hope that you're on the right [TS]

00:47:26   track [TS]

00:47:27   alright let me tell you about her second and this is great it's Pocket Informant [TS]

00:47:34   and have it by us and it's a full-featured planner that lets you [TS]

00:47:41   manage your event [TS]

00:47:42   tasks notes and contacts all in one place think about [TS]

00:47:46   free iPhone pre PDA's member when everybody when he'd carry around those [TS]

00:47:52   Franklin Covey planner type thing you know a little notebook that had calendar [TS]

00:47:58   pages no pages in a rolodex type contact that it's the digital version of that in [TS]

00:48:03   one app so instead of having separate calendar app to do happen and no tap or [TS]

00:48:09   something like that it is the equivalent of all that in one out and they just [TS]

00:48:14   come out with version 3.0 beta testing it and it's really really polished and [TS]

00:48:21   impressive it's a really impressive out and I think the best part about it is is [TS]

00:48:29   the way that lets you see everything that ones and so in terms of if you've [TS]

00:48:34   got a lot going on you've got a lot of to do's you've got a lot of stuff on [TS]

00:48:38   your calendar and stuff like that you just want to see what the hell is going [TS]

00:48:41   on the next day or two [TS]

00:48:43   this app gives you love you for that and it's really really interesting it also [TS]

00:48:48   this is an iPhone app integrates with the calendar and reminders on your phone [TS]

00:48:54   it syncs with Google calendars and tasks it also optionally if you want syncs [TS]

00:49:01   with Toodledo it syncs with ever know all of your events and tasks can be [TS]

00:49:06   shown together on the same calendar or you can filter down just what you want [TS]

00:49:11   to focus on so if you just want to see your notes you can just hear notes just [TS]

00:49:14   want to see to do little checkbox things you can do just that little tab right [TS]

00:49:19   the bottom one tap filter down just to that [TS]

00:49:22   Search Search is everything so if you're looking for a thing and you know that [TS]

00:49:26   has something to do with jacket while there's not a lot of matches for that [TS]

00:49:29   just hit Search jacket it's going to show just the things involving Daniel [TS]

00:49:34   jacket I assume everybody out there is at least a few tasks related to you [TS]

00:49:39   sure feels like it these days yeah I mean half the people that they're [TS]

00:49:43   probably going on your podcast they've got smart task filters and now this is [TS]

00:49:50   interesting thing that lets you create custom groupings of tasks that you'd [TS]

00:49:54   like to see so you can have this big pile of everything that you ever wanna [TS]

00:49:58   do and it's a big list but with these the Smart Filters you can filter them [TS]

00:50:02   down to these little sub list to focus on the ones that are related together [TS]

00:50:06   today views you can just look at the stuff you wanna do today [TS]

00:50:12   natural language entry so you can just type in meet bob for coffee every Friday [TS]

00:50:18   at six and the right thing happens it creates you type that and it creates a [TS]

00:50:23   recurring task on your calendars at 6 p.m. that says yeah bob coffee every day [TS]

00:50:30   just show up they've got rich text formatting which in on iOS I mean you [TS]

00:50:37   know this that's it's like i don't pull that off so you can set your own files [TS]

00:50:41   you can set colors really really well done just little touches is the thing [TS]

00:50:47   that really shows that it's a three point out is that they've got whether [TS]

00:50:50   integrated and it's a great it's the weather stuff is great just look at [TS]

00:50:55   today and it just gives you the weather and if you want more information you can [TS]

00:50:58   expand them get more whether all sorts of stuff it's really really great check [TS]

00:51:04   it out now here's where you go [TS]

00:51:06   Pocket Informant dot com slash talk-show Pocket Informant dot com slash the talk [TS]

00:51:13   show [TS]

00:51:13   version 3.0 is brand new so if you've ever looked at it before you want to [TS]

00:51:19   look at it again and iPad version of course they've got it can sometimes [TS]

00:51:25   version 3.0 really got their act together and the iPad version really [TS]

00:51:29   really to me [TS]

00:51:31   gives you that same sort of overview that you can get from the old days of [TS]

00:51:36   using those those physical desk planners because you can see so much so go check [TS]

00:51:41   it out my thanks to Pocket Informant for sponsoring the show so packed your stuff [TS]

00:51:52   so here's a question for you as the guy who writes mars it which you didn't [TS]

00:52:00   start Brent senator Brent Simmons out you took over at bar it from Brent when [TS]

00:52:08   how long have you been doing Mars lol way longer now them printed yeah it's [TS]

00:52:14   been six years I think almost maybe six years I'm losing track but yes there was [TS]

00:52:20   a point in which I surpassed I think brent maybe started in 2002 2003 and I [TS]

00:52:28   took it over in 2007 I believe so I it's just funny I don't because it came out [TS]

00:52:39   and I used immediately I don't remember how I put the daring fireball before [TS]

00:52:45   mars at it from my Mac I guess I used the web based movable type I i cant cuz [TS]

00:52:53   it must be right in BBEdit and copy and paste yeah I guess that's what they did [TS]

00:52:58   is I drayton BBEdit and pasted into the text fields of it it doesn't seem likely [TS]

00:53:06   you would have to be fair the editing interface is on these web hosted blogs [TS]

00:53:12   have gotten a lot better but that long ago I can't imagine you composing like a [TS]

00:53:17   fireball length I say well the other thing too is that Mars atticus if it [TS]

00:53:23   came out in 2003 it was there [TS]

00:53:25   and this shit with my memory is that I didn't start the linked list part of [TS]

00:53:30   daring fireball until 2004 so all I had world full articles from 2002 to 2003 so [TS]

00:53:38   it wasn't 67 posts today it was two three maybe four posts a week but [TS]

00:53:46   probably more like two or three posts a week and so i i i actually literally [TS]

00:53:54   think that the existence of mars that it made during fireball what it is today [TS]

00:54:00   because without it I would have never started the linked list I wouldn't do it [TS]

00:54:06   if I had to do it through the web interface and movable type right now I [TS]

00:54:10   never would have occurred to me to do because it would seem like such an [TS]

00:54:12   enormous pain in the ass yeah you don't want anything where there's the turn of [TS]

00:54:20   the shorter and more [TS]

00:54:22   off the cuff the thing you're publishing is that respect it's like that's where [TS]

00:54:27   the friction of going to the web can become the most grating and i think [TS]

00:54:32   thats interesting places what's funny is that also there's there's different [TS]

00:54:37   things that drive people to something like mars the opposite is true when [TS]

00:54:41   people are used to just writing like the long form stuff in the web browser then [TS]

00:54:45   go over the years I don't know how many copies are sold to people who just like [TS]

00:54:50   had the browser it's your content bug happen again that something happens far [TS]

00:54:57   far far less than it used to but it's interesting that you could have the [TS]

00:55:02   experience of it just being kinda like very pertinent to you in that sense of [TS]

00:55:08   just like quickly getting stuff up there that would be too much trouble to kind [TS]

00:55:12   of go in login to do but then on the other hand it's also very very useful to [TS]

00:55:18   people who want that like I wrote this on my Mac saved it on my Mac and it's [TS]

00:55:23   not going anywhere [TS]

00:55:25   the long form stuff as well now in brent was doing it I know that Brent and and [TS]

00:55:33   you know this is one of those things were maybe brent is almost [TS]

00:55:38   too sensitive and over thought it but his idea was that if he's writing a [TS]

00:55:43   generic blog editor that's the tries to support every blog or even blog type CMS [TS]

00:55:50   that has a remote editing API support that he needed to be neutral towards the [TS]

00:55:58   mall and so his own blog he wrote his own blog software for so that instead of [TS]

00:56:03   say using WordPress and then a people's it will you use WordPress so that's why [TS]

00:56:08   your app works better with WordPress then blah blah blah where is the truth [TS]

00:56:11   is it works better with WordPress WordPress has better API support then [TS]

00:56:15   some other thing right now I always kind of thought I was interesting that stance [TS]

00:56:22   he took and I did I don't think I still don't quite get it I think he over [TS]

00:56:27   thought it it it also let's also try to look at it from Prince point of view [TS]

00:56:35   where he was so like in the midst of this big like he was a big part he was [TS]

00:56:41   like a you know this kind of like emerging blogging RSS type thing I think [TS]

00:56:49   a lot of people were paying attention to what brain didn't he probably yeah I [TS]

00:56:54   felt that my attitude about that has been almost diametrically opposite [TS]

00:57:00   because [TS]

00:57:02   and sort of like lends itself to my interests in like doing lots of [TS]

00:57:07   different projects at least for a while lots of different blogs at least for a [TS]

00:57:11   while I tried to make a conscious effort to have separate projects on separate [TS]

00:57:16   systems so so as to be able to say ok this this is my wordpress blog this is [TS]

00:57:22   my blogger blogspot blog blogspot blog [TS]

00:57:27   and then I even tried to do a tumblr blog actually start trying to start a [TS]

00:57:33   tumblr blog recently in and got bit by like the inability to add at images from [TS]

00:57:40   from mars at it but I had the opportunity which is like I'm not gonna [TS]

00:57:46   understand what these customers are running into unless I actually try to [TS]

00:57:49   use this system that they're using so like I know I didn't think I could [TS]

00:57:55   really appreciate what people wanted to get out of the apt with say WordPress [TS]

00:58:00   unless I had a wordpress blog that makes sense to me so what are you using for [TS]

00:58:06   bits putting I'm using WordPress for that and I mean the fact of the matter [TS]

00:58:13   is I ended up using WordPress more consistently across my sites in part [TS]

00:58:20   because it has that level of support through the API that some systems are [TS]

00:58:25   are quite at but also just I'm probably an example of what in part why WordPress [TS]

00:58:33   is so successful that you can install it on almost any server if you host your [TS]

00:58:37   self you can customize it and there's like a huge collection of plug-ins for [TS]

00:58:42   getting a head start on that so I for example my it's putting podcast is it [TS]

00:58:48   leans at least a little bit on this podcasting plugin installed and I just [TS]

00:58:54   took some of the work out of that and what does it do [TS]

00:58:58   does stuff like automatically sense that there's an enclosure on the blog post an [TS]

00:59:03   enclosure you know saying a reference to an mp3 file [TS]

00:59:07   if it if there's no closure on the file that it is it says mp3 on the on the [TS]

00:59:12   post then it not only packages all that up in the way that makes sense to iTunes [TS]

00:59:18   but I like automatically reads the size of the file off of that length in [TS]

00:59:24   minutes hours and stuff but so that automatically inserts you know I can [TS]

00:59:29   have this on your networks as well as you can go to the page for an episode in [TS]

00:59:34   his play the episode right there [TS]

00:59:36   automatically inserts media player stuff like that and does it do it with the [TS]

00:59:41   2005 yeah so it works on iPhones and all that and it's magic [TS]

00:59:47   yeah you know I was just thinking about last night because it's a little off [TS]

00:59:56   topic I guess but it it sort of related to that with the 2005 is that the world [TS]

01:00:07   is so quickly like the the people depending on flash player for audio and [TS]

01:00:13   video playback are disappearing at such a fast rate now that it's it's [TS]

01:00:19   surprising when I'm on the iPad iPhone and run into something that I can't play [TS]

01:00:24   at this point just last night before I went to bed I wanted to watch Elon Musk [TS]

01:00:31   at the 11 conference all things D and it was like just posted earlier in the day [TS]

01:00:38   and you know I don't know it's like they're adequate down in the hold their [TS]

01:00:42   whole team is at a conference and I just had to start my head like this is going [TS]

01:00:45   to go away it was going to work for me was I was downstairs only to head was my [TS]

01:00:49   iPad [TS]

01:00:50   airplay it to my AppleTV and I thought this isn't gonna work out but it's gonna [TS]

01:00:54   need Flash to watch you know in the morning up on my desktop or something or [TS]

01:01:01   just not even watch it and I went to the thing and it just worked because of [TS]

01:01:04   course it has you know it's my five support [TS]

01:01:08   and I just remember there were so many people who when I came out without Flash [TS]

01:01:14   support who were so damn sure that it was now never gonna work nope there's no [TS]

01:01:19   way that people are going to give up flash player because flash is already [TS]

01:01:22   there and just worked and it's you know it's just one of those things where the [TS]

01:01:27   people are so wrong about that are never going to revisit that an admit they were [TS]

01:01:30   wrong [TS]

01:01:31   yeah well it's one of those things to our depending on what I didn't quite get [TS]

01:01:36   it until I think it really at all cuz I was very dismissive of anybody who [TS]

01:01:42   thought you would require Flash like for the long term and then I had to kind of [TS]

01:01:47   grudgingly admit that for example this whole class of like kids games from PBS [TS]

01:01:55   and etc that my kid played we're all like flash-based [TS]

01:01:59   ok though there is a there is a ton of stuff out there that today or in at that [TS]

01:02:06   time 2010 you can't use that then I think you're right now it's like it's [TS]

01:02:12   getting to the point where you yes all these like all the flash games and stuff [TS]

01:02:16   are still out there and occasional like very I don't know what's wrong with them [TS]

01:02:22   restaurants will still require Flash for their menus or whatever you know what's [TS]

01:02:26   really change that though the iPhone is really change that to it really is [TS]

01:02:31   because I think I think restaurants in particular it's because they want to [TS]

01:02:34   appeal to people who are already out and I like can we get in at this place where [TS]

01:02:40   is this place you know let's go to the New Mexican place you know that the [TS]

01:02:45   iPhone has driven away that have finally driven restaurants off flash-based web [TS]

01:02:51   sites [TS]

01:02:51   yeah I think any of them that have like the wherewithal to notice that and/or [TS]

01:02:56   the budget to change whatever they don't you know a lot of these restaurants and [TS]

01:02:59   especially if they're like not glossy restaurants than you just happen to like [TS]

01:03:04   have the misfortune of somebody having like sold them a solution in 2007 that [TS]

01:03:09   they're stuck with Intel [TS]

01:03:10   but but that was that's the way I would put it is not how much Flash content is [TS]

01:03:16   out there now but who is commissioning new Flash content today right nobody [TS]

01:03:24   would be done I know even adobe is finally done it would be something [TS]

01:03:30   experts out there who are battling flash where's tried to make this argument that [TS]

01:03:37   Flash is going to have a big comeback and you don't want to be caught without [TS]

01:03:42   flash on your site when the big comeback comes right but that's as the the plug [TS]

01:03:47   in your time outside sounds like it does the right thing and it's you know and [TS]

01:03:50   it's the same lines of why I like using Marzena and why mars headed really [TS]

01:03:56   inspired idea for the linked list but it made it made think it was something I [TS]

01:04:01   might want to do because like you said you said the word for action taking out [TS]

01:04:06   the friction because it's not complicated it's not hard I give your [TS]

01:04:11   program the markup involved of getting an html5 audio player in to post on your [TS]

01:04:18   website is not as I understand it but if you had to do the market by hand every [TS]

01:04:23   week it's a pain and yes [TS]

01:04:25   whereas you can't just tell the software [TS]

01:04:29   here's the description and it's just text it is right the description and [TS]

01:04:33   here's the file and it's just an audio file and the right XML and HTML comes [TS]

01:04:41   out the other side when you hit a button it's it's just this it's like a weight [TS]

01:04:45   off your shoulders [TS]

01:04:48   difference in all that time he saved is you know it's the time that he's gonna [TS]

01:04:53   give you even the possibility of squeezing this one other project into [TS]

01:04:57   your busy schedule like you know there's a level of complexity for instance if [TS]

01:05:01   you didn't have the help of your networks and you didn't have great audio [TS]

01:05:05   recording software integrate my computer that can handle it all there's a level [TS]

01:05:09   of complexity where you wouldn't do this show and there's these are all the [TS]

01:05:14   little things that add up and that's that really that friction word is what [TS]

01:05:17   keeps coming back to me and I'm sensitive to that that's why for example [TS]

01:05:22   I don't see myself using Twitter if they ever made it so I couldn't use a desktop [TS]

01:05:29   app of some kind [TS]

01:05:31   yeah right I'm not gonna go login to post my you know funny to me and five [TS]

01:05:37   other people thought that just came to mind I can on their website is a fine [TS]

01:05:44   website but if I had to use the Twitter website used for Owen used where exactly [TS]

01:05:49   that's why I think we're a minority actually but yeah but that's why I hope [TS]

01:05:54   that they and I think like the renewed like they've had a lot of renewed [TS]

01:05:58   activity in their own clients yeah like for a while it seemed like not just that [TS]

01:06:05   they were anti third-party clients which they still are I mean they still have [TS]

01:06:09   this disease severe limits that are really I I really hope they revisit them [TS]

01:06:15   the third party thing is different but it really seemed almost like they [TS]

01:06:18   weren't just anti third-party clients but that they were anti clients period [TS]

01:06:23   and that their own apps were and after you know they they really want to be [TS]

01:06:27   able to use the Website and I feel like you know the reason I thought that was [TS]

01:06:31   frustrating was that most people do already the mass market already does [TS]

01:06:36   just use the Website let the people who care enough to want the apps use apps [TS]

01:06:39   and may just make everybody happy it's so hard to go wrong [TS]

01:06:45   making people happy users customers whatever you want to call them if you're [TS]

01:06:49   making them happy [TS]

01:06:50   you really age you're you're on the right track and if you're doing things [TS]

01:06:56   that make some significant portion of them unhappy that's a good sign that [TS]

01:07:00   you're you're wrong in with Twitter I think you know I get the argument people [TS]

01:07:07   have given that they had their nest by and they have investors they need to [TS]

01:07:11   make money they need to prove that they can make me to take take control of the [TS]

01:07:14   timeline all this stuff I guess what I'm optimistic for is that once they get [TS]

01:07:19   past that kinda like nervous zone then they can loosen up a little bit and I [TS]

01:07:25   you know I could even imagine somebody some investors somewhere saying [TS]

01:07:30   what are you gonna make money if you let all these third-party clients do [TS]

01:07:33   whatever the heck they want right and maybe even somebody at winner could be [TS]

01:07:37   thinking well that's just John Gruber deadlock only two people and they'd [TS]

01:07:43   still they still want this argument to say all right this is our plan going [TS]

01:07:47   forward we're gonna take control of the timeline right don't don't fight against [TS]

01:07:51   people's desires of but if it had worked out differently and it ended up that 90% [TS]

01:07:55   of the people using Twitter wanted to use third-party clients if that's what [TS]

01:08:00   they want and they should go with it and figure out a new way to make money from [TS]

01:08:04   it if as long as you've got millions and millions of people using it there's [TS]

01:08:08   gotta be a way to make money on it you know i mean that's really what inspired [TS]

01:08:12   me to do the RSS sponsorships enduring fireball was that I you know and it's [TS]

01:08:20   been so long now it seems like ancient history but at the time I am I free RSS [TS]

01:08:25   feed the default one that anybody could just sign up for didn't have the full [TS]

01:08:28   content on the site and on your head [TS]

01:08:30   exerts of articles so that you have to go to the website to read the articles [TS]

01:08:36   cuz my thought was well that's only place where I've got ads and so I can't [TS]

01:08:40   just give you know put all the articles in this RSS thing because you know [TS]

01:08:45   everybody who does that is decreasing the number of people who read the ad [TS]

01:08:49   supported stuff and then I had you know paid feet were you do you know if you [TS]

01:08:55   buy the teachers and improve membership you get a little username and password [TS]

01:08:59   and then you could read these fields are filled with the full content and that [TS]

01:09:05   way ok there's no ad but you're giving me 19 bucks a year which is fantastic [TS]

01:09:09   that's great that you know way more than enough for reader that's you know easily [TS]

01:09:14   justifies full content but the problem I ran into was Google Reader which was the [TS]

01:09:20   thing that everybody so many people wanted to use but Google Reader didn't [TS]

01:09:24   support password authenticated feel ya and I thought at first I thought well [TS]

01:09:30   they'll get around to it and you know it's Google though get around to an end [TS]

01:09:33   didn't and I just kept getting email after email after email [TS]

01:09:37   I'm trying to use my I just paid for this thing for decades in nineteen bucks [TS]

01:09:41   and his amazing impasse really can't go toward Google Reader and I thought he [TS]

01:09:45   gave us some time I thought of course it doesn't support feet because the Google [TS]

01:09:48   works at scale and Google that therefore it sa there's ten thousand people [TS]

01:09:53   reading the daring fireball feet are you know I don't buy more a lot more that [TS]

01:09:58   hundreds of thousands but I'll be humble and say its 10,000 they don't want to [TS]

01:10:05   check the feed 10,000 times with 10,000 username and password combinations they [TS]

01:10:10   want to check the field once and they store it and then the 10,000 people get [TS]

01:10:15   the content from Google right Google's by checks the field once she's there's a [TS]

01:10:21   new article and then they send it to the 10,000 people that's how Google and if [TS]

01:10:27   you really if you look at the actual numbers and you know i said i mean [TS]

01:10:31   there's literally hundreds of thousands of people signed up for the feed through [TS]

01:10:36   google reader it you can see how it just doesn't make sense from Google's [TS]

01:10:40   perspective to to support user names and passwords but so instead of fighting it [TS]

01:10:45   I thought was going to be a way that I can make this work so many people want [TS]

01:10:49   to use Google Reader and they want full content I I'm lucky that there's all [TS]

01:10:54   these people who want to read what I'm writing this way let's do it and now I [TS]

01:10:59   don't know I guess I could just so a sponsorship once a week and that [TS]

01:11:03   wouldn't annoy people and I'll just put it in as an entry instead of putting [TS]

01:11:08   like an ad in the in the entries are make the add an entry in the feet and [TS]

01:11:13   it's raining it's worked out great it's turned into the primary source of income [TS]

01:11:16   for the site but it was only because I didn't want you know I wasn't afraid to [TS]

01:11:21   say and and the membership thing was great it was you know at the time it was [TS]

01:11:26   the most successful thing I had done it but I wasn't afraid to just throw it [TS]

01:11:31   away because so many people wanted something where it was never going to [TS]

01:11:34   work and by doing that I came up with something that was you know way more [TS]

01:11:37   profitable and easier to administer you to maintain the right to have his back [TS]

01:11:42   in liability [TS]

01:11:43   that's how you remind me talking about that actually this interview going [TS]

01:11:48   fleischman did on his podcast with Cory Doctorow and one of the things Corey [TS]

01:11:53   said that struck me because I think I've been kinda like coming to terms with [TS]

01:11:57   this kind of stuff myself lately he talked about the distinction between [TS]

01:12:02   when a problem becomes a fact like like when you like he was talking about like [TS]

01:12:09   like ads ad rates for four newspapers and it was a problem for a while like [TS]

01:12:16   they were going down in the Nike one day it just becomes a fact that they're [TS]

01:12:19   never gonna go up again and I think about this stuff with the App Store is [TS]

01:12:24   that a problem for me that Apple requires my apt to be sandboxed well for [TS]

01:12:30   a while it's a problem until maybe you know if I want to see in this business [TS]

01:12:34   it's just a fact so that's kind of what you ended up doing and it gets kind of [TS]

01:12:39   reassuring to know how well this is a pretty dynamic business and everything [TS]

01:12:42   shifting all the time [TS]

01:12:43   all these problems are either going to go away or they're gonna become facts [TS]

01:12:47   eventually it's like fighting the tide right and maybe in a whatever reason [TS]

01:12:51   you're down at the shore and you really don't want the tide to come in it's not [TS]

01:12:56   a good time for it but if the tide coming in it's coming in there's nothing [TS]

01:12:59   you can do about it so you better figure out a way to go with the rising tide [TS]

01:13:02   then you know somehow try to build a sandcastle and fight off the type that [TS]

01:13:10   coming in the middle a sponsorship and will wrap up I wanna talk a little bit [TS]

01:13:15   more about Mars it but I'll a sponsor longtime friend of the show Squarespace [TS]

01:13:20   Squarespace provides everything you need to create an exceptional website for you [TS]

01:13:25   put you as a person or business all within a single platform you start with [TS]

01:13:31   beautifully designed templates and easy to use interface and you can even have a [TS]

01:13:35   FREE domain [TS]

01:13:36   all backed up with their award winning 24 7 customer support I mean that's any [TS]

01:13:41   time of the day you need help your score space customer they're there to provide [TS]

01:13:45   help for you you add your own content you customize the style and you have a [TS]

01:13:49   website that looks great on any device and again it's responsive it their all [TS]

01:13:54   the templates they look great on the iPhone iPad elaborate on a giant Cinema [TS]

01:14:00   Display everything they got blogging they've got e-commerce they've widgets [TS]

01:14:06   that you can hook up to your Twitter and stuff like that to pump your Twitter [TS]

01:14:10   content into this site you can use it to make a store you can use it to make a [TS]

01:14:14   blog you can use it to make a portfolio you can use it to make photo gallery [TS]

01:14:18   it's just a tremendous platform [TS]

01:14:23   almost hard to believe how great great space is and how easy it is to make a [TS]

01:14:27   website that looks like you spent months developing it and instead you spend a [TS]

01:14:32   couple of hours just clicking through templeton customizing it to make it look [TS]

01:14:37   the way you one here's how you find out just go to Squarespace dot com no [TS]

01:14:44   special you are the way you do it when you sign up using offer code the offer [TS]

01:14:50   code is talk show sex talk show in the digit sex and that lets them know you're [TS]

01:14:59   coming from the show and in particular you're coming from this episode of the [TS]

01:15:03   show go there and check it out if you have any reason to build a new website [TS]

01:15:08   it you unite if you don't check out Squarespace where space.com and the pass [TS]

01:15:15   code password code is talk show's sex [TS]

01:15:20   how come there's no iPhone version of Mars it now don't get me started [TS]

01:15:28   save this further towards the end of the shows that there will be a natural [TS]

01:15:31   protection here but I softened yet this is how you know I don't know it's a part [TS]

01:15:39   of it is there's a lot of its 23rd 2013 Daniel I know it's frustrating to me [TS]

01:15:47   actually that there is no mars at it for iOS part of it is just that just that [TS]

01:15:56   pure and simple one person running that company it's hard for me to make more [TS]

01:16:04   than one substantial product and even though it would have the same name [TS]

01:16:10   Marzena for iOS is as you know and iOS app that has a counterpart on the Mac [TS]

01:16:17   has to be a dramatically different product you could share almost certainly [TS]

01:16:22   the backend code that communicates to the various API's that's right right but [TS]

01:16:31   the the interface would be a hundred percent knew absolutely I think I think [TS]

01:16:37   that has to even stuff like the syntax coloring would be different because you [TS]

01:16:40   know a test text and the you i text you used in the UI stuff for texts all [TS]

01:16:46   totally different yeah all that all of you staff will be dramatically different [TS]

01:16:50   and the extent to which I don't make make no mistake I've been thinking about [TS]

01:16:56   this since day one of the iPhone thinking about how much sense would make [TS]

01:17:04   first of all how much money could I make second of all what kind of tradeoffs I [TS]

01:17:09   have to make third of all [TS]

01:17:11   and then what are the high-level design differences in the use cases are [TS]

01:17:17   different too for like four if you're using mars added on her iPhone for [TS]

01:17:22   example you're not going to be typing out you're insane you know the whole [TS]

01:17:27   long new SNL general who writes long blog posts on his iPhone all Malik [TS]

01:17:34   really yeah he writes with a chord with the keyboard I don't think so you know I [TS]

01:17:41   don't I don't know I think he actually typed them out on the on the phone [TS]

01:17:45   keyboard to go to own blog says sometimes I he just put out a review of [TS]

01:17:51   not not not not going armed but his personal blog a take home . Co I think [TS]

01:17:57   it's a super cool URL oh and I'd CEO I think that's a double check the ad is it [TS]

01:18:08   what I'm reading today which is how awesome is that if you look at his [TS]

01:18:17   review of the galaxy s4 he says he wrote it on his iPhone and I don't think so [TS]

01:18:25   with draft with drafts on his iPhone those people who do it so i dont have [TS]

01:18:33   you may be underestimated although I do agree though that the average person [TS]

01:18:36   probably well yeah I post a lot from my iPhone especially I'm going on vacation [TS]

01:18:44   something like that but it's a lot shorter typically [TS]

01:18:47   links right yeah but I you know I'll add content stuff like that and I have a [TS]

01:18:52   bookmarklet that makes it so that I can you know it's it sends me over to the [TS]

01:18:57   great plugin from I T Y emptied that Brad Choi Cho CH 0 89 known for years [TS]

01:19:12   chote chote and somebody else's six-part Road years ago [TS]

01:19:16   but it it just makes movable type look right on the iPhone in actually in many [TS]

01:19:23   many ways actually makes movable types web interface way better than the [TS]

01:19:28   version on the desktop it actually it's not just like a stripped down version [TS]

01:19:34   it's just like just clean it's really good so I don't because of that I don't [TS]

01:19:41   crave Mars edit for iPhone as much as I would without that but I do and [TS]

01:19:48   especially know and I'll tell you know you know what the problem is the biggest [TS]

01:19:51   problem is that you can occasionally wired going back and forth between tabs [TS]

01:19:57   in Mobile Safari if it runs short term memory it'll just wiped out and if [TS]

01:20:02   you've already SAT there and painstakingly thumb typed couple even [TS]

01:20:06   just a couple sentences and then you come back in it reload the page and it's [TS]

01:20:10   all gone [TS]

01:20:11   agent is so there's a it's like the old walled world browser problems from the [TS]

01:20:17   desktop or start new world problems on iOS [TS]

01:20:21   that almost never happens anymore thankfully desktop browsers but [TS]

01:20:25   definitely happens any iPhone yeah so long you just haven't gotten to it I [TS]

01:20:30   just haven't gotten you know it's one of those things too I have a list of [TS]

01:20:34   unfinished projects that is it's one of my one of my definite flaws is my [TS]

01:20:39   distractibility and interest in new projects jumping into things like making [TS]

01:20:43   a podcast I'm not gonna lie that that takes some time away from you know maybe [TS]

01:20:49   making our customers at it but as just another problem is just completely [TS]

01:20:55   rational mode here it's a challenge to take something like Mars edit this such [TS]

01:21:04   a future filled app on the Mac and then get comfortable with whatever subset of [TS]

01:21:12   those features is that you're willing to to ship the 1.0 s and that is [TS]

01:21:18   that's hard when you're making a new products hard enough when you're making [TS]

01:21:22   a new product right because you have your own personal idea about what [TS]

01:21:27   everything how everything should work can you ship the app and everyone's [TS]

01:21:31   gonna hate the fact that I left out [TS]

01:21:34   XYZ features but when you're sipping a version of an existing app it's really [TS]

01:21:42   easy to get caught up in fears about that like you know it's going to be you [TS]

01:21:48   know mad that it doesn't support this Publishing feature of WordPress who's [TS]

01:21:52   gonna be mad that it doesn't support rich tax would say who's gonna be mad [TS]

01:21:55   this that and the other thing and so for example I can look at someone like you [TS]

01:21:59   john is a wino Johnson gonna be mad if it doesn't support rich tax I know johns [TS]

01:22:03   I can be mad if it unless Tappan interface junking it up never gonna turn [TS]

01:22:10   out exactly so and another example would be happy if it was a movable type only [TS]

01:22:18   starters let's say well i'll be satisfied that would make me happy I [TS]

01:22:23   wouldn't be like gleeful that other people can I would be like he's on his [TS]

01:22:28   support want you might even be staying under your breath love he's an idiot but [TS]

01:22:34   this is quick word present [TS]

01:22:39   left unusual whatever you can use it I'll tell could alter the movable type [TS]

01:22:50   satisfied but yeah it's it's a it's a chance you know you remember I made a [TS]

01:22:57   talk about this at the first singleton where that's already two years old now [TS]

01:23:01   sort of coming to grips with my own inability to start to finish and ship [TS]

01:23:07   this thing but what can I say one of these days is going to happen and then [TS]

01:23:11   and then we will move on from there I just like I'm not one of these are some [TS]

01:23:18   people out there who are still these Mac developers who are convinced that like [TS]

01:23:23   iOS is like not worth pursuing or it's like it so I don't know it's for toys [TS]

01:23:29   games and [TS]

01:23:31   MCA's good to be here forever and these people to me I'm committed Mac Developer [TS]

01:23:37   but these people are sounding more and more to me like the people who were [TS]

01:23:40   convinced Mac OS nine was here forever if if I were starting a new app and it [TS]

01:23:46   was like a utility type AB and it made sense to maybe have iOS and Mac versions [TS]

01:23:53   of the same app I would do i would do the iPhone version first [TS]

01:23:58   not not even iPad iPad 2 iPhone first I have to say maybe they'd be exclusively [TS]

01:24:06   depending on the app because it's becoming a very near and dear to my [TS]

01:24:12   heart [TS]

01:24:12   market community but it is a specialty kind of power user market more and more [TS]

01:24:19   maybe it makes it might make sense I know you're saying because the idea [TS]

01:24:24   would be wouldn't be that the Mac doesn't matter but that if you have [TS]

01:24:27   limited resources you're always gonna get more results out of pouring those [TS]

01:24:31   resources into the iOS version because the opportunity is so immensely large I [TS]

01:24:37   think that's the thing that old-school Mac developers maybe are just they can't [TS]

01:24:41   wrap their heads around is just how large the iPhone iPad market is because [TS]

01:24:49   we're just not used to mean we're all happy that the Mac is thriving and that [TS]

01:24:53   the Mac audience has grown over the last 10 years which is great but you just [TS]

01:24:59   can't fathom how much larger the iOS marketers I can't I just know it is that [TS]

01:25:04   much larger but I really it's almost like it doesn't make sense to me it [TS]

01:25:08   doesn't make a lot of sense to me but the important distinction for me and for [TS]

01:25:11   a Mac developers out there is it is a huge market and that is clearly not [TS]

01:25:16   enough for us otherwise we would have all been Windows developers the whole [TS]

01:25:19   time right that's not a reason that's not yet know it's not the one who's this [TS]

01:25:22   unique combination of huge market and a compelling interest in platform and a [TS]

01:25:29   lot not all people because there's no there's clearly a lot of people using [TS]

01:25:33   iPhones and iPads you don't even care about the quality of the interface of [TS]

01:25:37   that they use [TS]

01:25:38   but there's clearly a subset of them who do and you know it still is the [TS]

01:25:44   different we can go for another hour and talk about the whole market shared [TS]

01:25:47   profit share stuff but part of it and the Tim Cook thing at the deal Levin [TS]

01:25:52   conference where he keeps talking about the you shoulds that show that people [TS]

01:25:56   use the iPhone lot more than Android users use their phone for the web [TS]

01:25:59   browsing and FRAP installing in all this stuff what that means is though is that [TS]

01:26:03   the people who care more and to buy iPhones and iPads not all of them not [TS]

01:26:10   that everybody who cares and makes a very thoughtful informed considered the [TS]

01:26:16   decision to but which phone to buy chooses an iPhone but that the more you [TS]

01:26:20   do the care and think about it the more likely you are to choose an iPhone and [TS]

01:26:25   that means that the market of people for the apps is predisposed to appreciate [TS]

01:26:29   the things that Mac developers have always cared about which is sweating the [TS]

01:26:33   details [TS]

01:26:34   putting nice touches in making just making nice dense yeah and then with the [TS]

01:26:43   market as huge as the iOS market even if it even if only a tiny even if only five [TS]

01:26:50   percent of that market is that kind of attention to details [TS]

01:26:54   appreciation I don't know the numbers of time I had probably five percent of the [TS]

01:26:58   iOS market is comparable to the Mac market right now that's probably about [TS]

01:27:07   right but maybe is if anything it's smaller right so the Mac market is huge [TS]

01:27:12   today it's bigger than it's ever been and it's enough to sustain one-person [TS]

01:27:15   companies like me and then you look at something like the iOS market to say [TS]

01:27:18   even if I know it can be followed to look at the markets and see if I could [TS]

01:27:22   get X percent but yes there is a significant portion of that market that [TS]

01:27:27   is right up traditional Mac developers alleys and I bet I want to get in there [TS]

01:27:37   and I have fun when I play with iOS development it's just time management [TS]

01:27:41   and you know there's also the little things like [TS]

01:27:44   making money on iOS is not not as obvious right not as clear then you know [TS]

01:27:49   I know other people who have dip their toes into iOS and then kind of recoil [TS]

01:27:53   back to the Mac because even with the kidney little market we we charge 40 [TS]

01:27:58   bucks for our software people think that's cheap right now it definitely [TS]

01:28:02   makes a difference I will wrap up and it's gonna give you a hand because of [TS]

01:28:06   your power alright you too nice there was an easier when i when i when i when [TS]

01:28:14   i when i hit with why is there no iPhone version of Mars it done is instead of [TS]

01:28:19   instead of answering it is you should have hit me with why is there no iPhone [TS]

01:28:24   responsive version of durable because it all you know people in glass houses [TS]

01:28:31   shouldn't trust and so will your face that its 2013 same thing applies to the [TS]

01:28:39   fact that when you load during fireball on your iPhone that still doesn't [TS]

01:28:41   explain why isn't there was the other thing that you were heard the several [TS]

01:28:46   months ago on your show I think the the web fonts thing I haven't you adopted [TS]

01:28:51   right why am I still wise it [TS]

01:28:53   testa said P X and it's because you have a helluva lot of things to do and that [TS]

01:29:00   one hasn't bubble up to the top yet more or less than what I said that's a good [TS]

01:29:04   answer now that's that's my head off the cuff answer today that's my vicarious [TS]

01:29:09   answering vicariously through you right answer but feel free to take it no [TS]

01:29:13   well it's you know that's exactly right to its bubbled up but it's not quite at [TS]

01:29:18   the top [TS]

01:29:18   it's always it never gets higher than like number two and number three and [TS]

01:29:23   then something else is always at number one with the other thing to add to that [TS]

01:29:26   the web funds is I want to I've had people say the design hasn't changed in [TS]

01:29:32   10 years that's not true if you go through it has changed in subtle ways [TS]

01:29:36   but it's always been 11 P X Verdana for the body fun and it held up for ten [TS]

01:29:43   years and you know it's definitely looks dated now but if I change I will change [TS]

01:29:48   but when I change I want it to last for the rest of my life [TS]

01:29:53   I would like to change the fonts and then that's it because once now that web [TS]

01:29:58   funds are available I can pick [TS]

01:29:58   funds are available I can pick [TS]

01:30:00   find that should never get dated represent you got it that that we having [TS]

01:30:06   that attitude going into it ups the ante right incredibly right you got to [TS]

01:30:10   measure you know they say measure twice cut once will I measure about three or [TS]

01:30:14   four hundred times and I cut ones that that's going to be my new one line [TS]

01:30:22   response actually to iOS I'll take that one from you you can take the bubbling [TS]

01:30:28   up for me and we'll move on with that right daniel thank you for your time [TS]

01:30:33   this has been a great show its let everybody know again all this stuff [TS]

01:30:38   where they can find your work so we've got red sweater software that's gonna [TS]

01:30:43   get it right red dash sweater dot com that's right red dashed weather.com mars [TS]

01:30:50   that it is the big one area that splitting dot org is your new blog and [TS]

01:30:58   your podcast and then we're scoring tuition or intuition is that core and [TS]

01:31:05   dot org [TS]

01:31:07   they gonna be at the UTC ya gonna be standing on the steps of WTC passing out [TS]

01:31:13   fliers competing with the crazy three people for June you won the lottery to [TS]

01:31:20   get a you you got in the 92nd window where tickets are available you got a [TS]

01:31:24   ticket but then immediately our rather than be happy about it you decided that [TS]

01:31:33   would explain this device I mentioned my high horse show got of course I but I [TS]

01:31:45   got down off my high horse just long enough to stand in line with everybody [TS]

01:31:49   else at 1:00 p.m. Eastern Time reloading frantically the WTC page and got in [TS]

01:31:57   reloaded I heard your account of this to my mind just like yours ok reload reload [TS]

01:32:01   reload you can buy click Buy ok yes yes yes yes I don't care what it is yes you [TS]

01:32:08   have a ticket [TS]

01:32:09   allegedly coming soon [TS]

01:32:11   that was easy yeah we all do so you you had that experience to right right so [TS]

01:32:19   you and I were both thinking at one o'clock and 33 seconds wow this was [TS]

01:32:26   great although everybody got in yeah I'm gonna go check in with my friends and [TS]

01:32:29   everyone everyone I know what I was doing the same thing so we all got [TS]

01:32:33   tickets and then I just start seeing how I had the ticket in my cart 0 wouldn't [TS]

01:32:40   even let me get into the ticket only wouldn't even let me log in one of my [TS]

01:32:44   friends is supposedly had a ticket but then when they when they put their [TS]

01:32:49   credit card thing in it it fun for a while and came back with it like [TS]

01:32:53   czechoslovakia company from great [TS]

01:32:59   revealing other members information anyway it was kind of a kind of a [TS]

01:33:09   classic Daniel punkass high horse moment I tried to it was one of these things I [TS]

01:33:16   didn't understand why I was doing it at the moment I was doing it on instinct [TS]

01:33:21   was like this is as I think I remember I tweeted I saw the first of all I went to [TS]

01:33:26   the site to the store and I was frankly surprised that they had an option on the [TS]

01:33:31   store canceled order I just thought you can in like this is the one thing you [TS]

01:33:38   would ever want to cancel and then I thought I'm seeing all my friends you [TS]

01:33:45   know people who some people who have you even ended up getting tickets afterwards [TS]

01:33:49   but friends like Marco Arment said I think chris Christie got one Marco [TS]

01:33:56   Arment didn't get one man sin Ricci know he's like the most earnestly wanting to [TS]

01:34:02   attend WWDC guy I know it really makes you doubt that there's a God right so [TS]

01:34:09   then I'm like you know what this is I'm in the wrong club here it's like in [TS]

01:34:13   retrospect I started looking at it in the metaphors that came to mind were [TS]

01:34:17   like [TS]

01:34:18   I just ran the race of my life and I'm like panting at the finish line and I [TS]

01:34:23   came across and I broke the ribbon and I they hand me the gold medal and there I [TS]

01:34:27   congratulations you ran a great race and I looked behind me and like people have [TS]

01:34:32   been tripping the other runners and like you know firing like sling shot at them [TS]

01:34:39   and I just had like an easy breezy run and then I find out afterwards that it [TS]

01:34:43   wasn't a fair run and so you cancel your order so I canceled my order I [TS]

01:34:47   instinctively and not sure if I would believe me it was a little stressful but [TS]

01:34:52   I i I did it took me about two minutes to make the call because I was also as [TS]

01:35:02   I'm thinking this I'm also like I said this is not real they're not really [TS]

01:35:05   offering to let me cancel that doesn't make any sense but then I thought what [TS]

01:35:10   if it's like you know what if this is my chance and so they cancelled it and I [TS]

01:35:15   felt the urgency and the stress anxiety rather of deciding the most Jocketty [TS]

01:35:20   thing you've ever done it did but you're still coming out to San Francisco I am [TS]

01:35:27   coming to the tocqueville live thing absolutely yes I was there last year had [TS]

01:35:33   a great time looking forward to a different location now so I'm sorry [TS]

01:35:38   everybody out there tried to get the tickets and you did I'm really sorry [TS]

01:35:41   maybe next year I'll try to get it an even bigger place but all of you know [TS]

01:35:45   looking forward to it and we've got one more show next weekend in the next one [TS]

01:35:48   will be the live 10 you know that yet and did remember John just looking for a [TS]

01:35:54   bigger venue is more than Apple has done anyway bits winning dot org red sweater [TS]

01:36:03   dot com and where's current tuition with you a man whore in dot org [TS]

01:36:08   alright that's great that Daniel jacket thank you for your time and thanks for a [TS]

01:36:11   great show thanks for having me john [TS]