Cortex

Cortex 38: A Vlog Is What You Make It

 

  so i might have to get a new office Mike [TS]

  I haven't found you [TS]

  that's not the reason know that you know [TS]

  of this script writing sanctuary that I [TS]

  have essentially created for myself it's [TS]

  being violated by a neighbor all know [TS]

  even when I was much younger person I [TS]

  always knew that I wanted to try to [TS]

  avoid an office job like this was this [TS]

  was a thing that I was just always aware [TS]

  of and all of the work that i have ever [TS]

  done [TS]

  none of it has ever been in a real [TS]

  office like I've worked in a library [TS]

  I've done a bunch of work in like [TS]

  science labs and universities and of [TS]

  course I worked in schools and like I've [TS]

  done tutoring and I've done all this [TS]

  kind of stuff but it's always like I [TS]

  have 12 absolutely avoid an office as [TS]

  much as possible and so it's sort of [TS]

  funny to me to realize that now is this [TS]

  adult person i have intentionally rented [TS]

  office in a place and of course now I i [TS]

  do have to face some of the problems of [TS]

  an office and one of those things as [TS]

  neighbors and so when I first rented [TS]

  this little writing space everything was [TS]

  perfect because I didn't have any real [TS]

  neighbors on either side of me and I [TS]

  work really early in the morning and i [TS]

  work really late at night and there's [TS]

  usually nobody around [TS]

  so everything was fantastic i would i [TS]

  would walk in I would do my writing I [TS]

  would usually be walking out of the [TS]

  building just as all of the other office [TS]

  monkeys were arriving which is a [TS]

  fantastic feeling right and heading out [TS]

  and then doing the reverse at the end of [TS]

  the day is everybody's leaving the [TS]

  building like I'm heading back in and [TS]

  these are the best times for me to write [TS]

  but since coming back from the summer [TS]

  the office next door to me has been [TS]

  rented and it has been rented to someone [TS]

  who has my exact schedule as far as i [TS]

  can tell at seven in the morning maybe [TS]

  630 in the morning there is nobody else [TS]

  in this entire bill [TS]

  thing except two guys in adjacent [TS]

  offices one of which who wants to be [TS]

  talking out loud [TS]

  the crazy thing this things that he is [TS]

  writing and the other one who wants to [TS]

  be talking to China on the phone about [TS]

  douche-baggy sounding business things in [TS]

  a really loud voice and I just I can't [TS]

  work under these circumstances Mike [TS]

  every morning he's there every evening [TS]

  he's there i think i need to find [TS]

  another another place to work [TS]

  I'm very sad have you ever communicated [TS]

  with this person in any fashion now of [TS]

  course not never [TS]

  now he's just there I think he's trying [TS]

  to avoid me and I'm trying to avoid him [TS]

  why don't you go for noise canceling or [TS]

  something [TS]

  what do you mean like a noise cancelling [TS]

  headphones so you don't have to hear [TS]

  China cools [TS]

  well the problem is that i want to hear [TS]

  myself speak out loud so if I'm wearing [TS]

  noise-canceling headphones it doesn't [TS]

  really work but there's also the problem [TS]

  that I quite frankly don't want someone [TS]

  who can just overhear everything that [TS]

  I'm saying is I'm trying to work out [TS]

  sentences like a crazy person saying the [TS]

  same thing over and over again but you [TS]

  don't know this person [TS]

  it doesn't matter if I know the person i [TS]

  know they're there and because this [TS]

  office as far as i can tell this floor [TS]

  of this building like with everywhere [TS]

  else in this building was intended to be [TS]

  an open-plan office they just happened [TS]

  to enclose it in these little cubicles [TS]

  which as far as i can tell are our i [TS]

  just have plaster between all of the [TS]

  wall so you can hear absolutely [TS]

  everything that everybody else is doing [TS]

  I don't want somebody else hearing me [TS]

  working out my scripts so i think i [TS]

  think i have to move Mike I think this [TS]

  is this is the end result of this time [TS]

  to pack up all of your electronics into [TS]

  a little napkin and we have hired him [TS]

  over a stair can mosey on down to the [TS]

  next office space that's exactly right [TS]

  that's what i think is gonna have to [TS]

  happen [TS]

  you gonna like seriously look for a new [TS]

  place now do you think this is some kind [TS]

  of joke [TS]

  none oh do I sound like I'm joking you [TS]

  you do not now I just you know I [TS]

  remember how hard it was last time why [TS]

  don't you just try and force him out [TS]

  you're very macchiavelli and Mike this [TS]

  would not have occurred to me [TS]

  well I'm just trying to help you you [TS]

  think I should be playing the fight song [TS]

  at my speaker the whole morning long as [TS]

  you're trying to make business calls yet [TS]

  that songs back in my head again seen in [TS]

  six months you'll never forget yesterday [TS]

  it was very hard to find this office I [TS]

  have have done some preliminary scouting [TS]

  which I'm sure must look super [TS]

  suspicious on the security cameras [TS]

  walking all around the office and trying [TS]

  to see if there's any empty places that [TS]

  don't have neighbors I may have found [TS]

  one office within the same floor to move [TS]

  at and have made some preliminary [TS]

  inquiries and there may be some offices [TS]

  available in a building that is directly [TS]

  across the street so I'm checking things [TS]

  out but it's not a joke i really have to [TS]

  move all right intolerable to have a [TS]

  neighbor who's there at the same time [TS]

  that I want to work I really just want [TS]

  the entire floor of an office building [TS]

  all to myself to work in and I don't [TS]

  think that's really too much to ask [TS]

  well I mean it's not too much to ask [TS]

  right it's just way too much to achieve [TS]

  but so yes I'm definitely going to have [TS]

  to move but I do find it funny that [TS]

  every time I walk in to the office and I [TS]

  see the little light on next door to my [TS]

  office think what is this guy doing here [TS]

  right before he's like don't you have [TS]

  someplace to be buddy right don't you [TS]

  have some family to look after we don't [TS]

  just want to go home [TS]

  it's always just a funny thought to have [TS]

  when I am also the person who was [TS]

  standing there thinking it [TS]

  yeah but this is like what are you doing [TS]

  here at this time [TS]

  says the person who is standing here at [TS]

  this time and nobody should be here but [TS]

  of course i am there it sounds like from [TS]

  your description of his work that he [TS]

  actually has more of a reason to be [TS]

  there than you [TS]

  yes far as i can tell he definitely does [TS]

  he's always making calls to different [TS]

  time zones so he actually has a like you [TS]

  needs to be in the office it sounds like [TS]

  those particular times i just prefer to [TS]

  work at those particular times I don't [TS]

  think I want this guy's job [TS]

  no you don't think you want to be making [TS]

  calls to China at six in the morning [TS]

  no I don't think I want to do that no it [TS]

  doesn't sound like fun I did peek in his [TS]

  office though because of course [TS]

  I can't help let's buy a little bit like [TS]

  what does this guy do and it was the [TS]

  most hilarious stereotypical business [TS]

  office on the inside because he had a [TS]

  bunch of sticky notes up on the wall but [TS]

  also just also had a whiteboard with [TS]

  just words written on it [TS]

  words like impact swiftness responses [TS]

  when it's like randomly all like yeah in [TS]

  sentences now just like big big words [TS]

  just written out you know just like this [TS]

  looks like the inside of a business book [TS]

  right sweetness is important [TS]

  okay great how do you do that can you [TS]

  not remember that like this you have to [TS]

  write it down like I would understand it [TS]

  being there if it was written by a boss [TS]

  in a bigger office right right but if [TS]

  it's just him on his own [TS]

  just don't eat those reminders i don't [TS]

  know i think when he's making the calls [TS]

  you look at the whiteboard with those [TS]

  words written on it it's like an [TS]

  operation for impact says something to [TS]

  him [TS]

  it speaks to him about what he does [TS]

  mikey sounds like a like a hard-working [TS]

  guy you know minutes ago you wanted me [TS]

  to harass them out of the office which [TS]

  was not my plan my plan was to simply [TS]

  relocate like a civilized person I never [TS]

  said you should i just wanted if you had [TS]

  now I had not okay i had that chase them [TS]

  out of town itself isn't big enough for [TS]

  the both of us buddy [TS]

  yeah but it isn't then that's the [TS]

  problem that really isn't you should [TS]

  sneak in and write things on his [TS]

  whiteboard know these doors have locks [TS]

  i'm not i'm not picking a lock and [TS]

  breaking into somebody's office so how [TS]

  did you peek in with like a window [TS]

  yeah just just as with every office [TS]

  building ever it seems like now that the [TS]

  fashionable thing is to have doors that [TS]

  are glass that are partially frosted but [TS]

  not entirely frosted so that everybody [TS]

  can just look in if you convert heels up [TS]

  no Mike I have not covered my not mainly [TS]

  because it's a real pain about to try to [TS]

  cover up the glass door and you know [TS]

  what I really don't need to draw any [TS]

  more attention to myself like I already [TS]

  taped over some of the lights in the [TS]

  ceiling because the way they were [TS]

  glaring off of my ipad was really [TS]

  annoying and again ups I'm absolutely [TS]

  sure that somebody noticed [TS]

  that half the lights have taped off and [TS]

  just like last thing I need is to put a [TS]

  flag over the door i think i think that [TS]

  would pretty much guarantee that they [TS]

  that when I request to move to a [TS]

  different office they would probably [TS]

  just say no they might do anyway because [TS]

  it's just gonna be like he done [TS]

  something in there that you can talk [TS]

  about now he just wants out what it is [TS]

  yeah there's something hidden under the [TS]

  floorboards yeah like when they found me [TS]

  the first day digging them up [TS]

  oh ya doing with all the wiring down [TS]

  there is preparing the space we have [TS]

  never you mind [TS]

  nothing nothing I need a new office now [TS]

  why I just can't be in that one anymore [TS]

  yeah that will literally be my reason [TS]

  the other one is no good can i please [TS]

  switch I've been workin in the lobby of [TS]

  my main office to get away from the guy [TS]

  next door to me I'll but it has been a [TS]

  joy for everybody with high mechanical [TS]

  keyboard white second wait just pretty [TS]

  sure has not made anybody happy [TS]

  so to escape the one person who talks on [TS]

  the phone [TS]

  you've moved to the lobby where people [TS]

  are I'm sure going in and out all day [TS]

  how is this better I guess I do need to [TS]

  explain a few things here the building [TS]

  that i'm working in made this very very [TS]

  strange maneuver and that they used to [TS]

  have a nice open lobby with nothing in [TS]

  it and then they turned it into another [TS]

  openoffice that they could rent out to [TS]

  many other people which every time I see [TS]

  it I think must be the worst openoffice [TS]

  anywhere in the world because the lobby [TS]

  is all open air and every echo from [TS]

  anywhere in the building everyone in the [TS]

  lobby can hear the elevators talking [TS]

  about opening and closing their doors [TS]

  all day long [TS]

  it bounces off the building it's [TS]

  absolutely terrible space for anybody to [TS]

  work but i'm presuming that is [TS]

  profitable for the building owner to [TS]

  rent out so they turned it into an open [TS]

  office but it does also mean that [TS]

  there's a bunch of places for random [TS]

  people like me just to sit down and work [TS]

  if they want to and this is the key [TS]

  thing as you may remember my actual [TS]

  writing space has nowhere to sit [TS]

  because i asked them to take the chair [TS]

  away it only has the standing desk and [TS]

  so [TS]

  if I'm standing up what i want to do and [TS]

  what I am most effective at is pacing [TS]

  around talking out loud and writing but [TS]

  if I can't do that because somebody else [TS]

  is in the office next door to me talking [TS]

  on the phone then i have to go sit down [TS]

  and write silently like I used to do in [TS]

  cafes bunch so then i have to relocate [TS]

  to somewhere there's a chair and the [TS]

  only place that there is a chair is the [TS]

  big open-air lobby downstairs and then I [TS]

  bring my noise-canceling headphones and [TS]

  my very loud mechanical keyboard and [TS]

  just work away on a script down there [TS]

  that's what i've been doing but it is it [TS]

  is non-ideal mechanical keyboard is [TS]

  almost like bullying I don't think it's [TS]

  like bullying look if if everything I [TS]

  brought this into like a library or [TS]

  something i would agree with you like [TS]

  yes this is this is totally [TS]

  inappropriate but it is already the [TS]

  worst openoffice anywhere in the world [TS]

  that is the loudest with the most echoes [TS]

  with elevator sounds with everything [TS]

  that there could possibly be so I feel [TS]

  like maybe bring a mechanical keyboard [TS]

  down their work and to type on it can't [TS]

  be making it more than one percent more [TS]

  uncomfortable than it was before [TS]

  why don't you just get a chair in the [TS]

  office I don't want to share in the [TS]

  office if I have a chair in the office [TS]

  that I need to also have a desk that I [TS]

  consider with the chair [TS]

  this is no good you have them into [TS]

  stacked on top of each other right but [TS]

  the the lower desk is not an appropriate [TS]

  sitting height [TS]

  look it's just easier to go down into [TS]

  the lobby with my keyboard and I don't [TS]

  understand what's so hard to understand [TS]

  about this like I just grabbed it and I [TS]

  go downstairs and this is easier i don't [TS]

  want to chair in my little office it'll [TS]

  get in the way when I'm pacing around [TS]

  that would be no good [TS]

  ok I've ever sent you a picture of this [TS]

  openoffice don't think i have their this [TS]

  is this is a picture of it [TS]

  that's disgusting yeah isn't it awful i [TS]

  will just say however that like while I [TS]

  will have to work downstairs and it is [TS]

  non-ideal in the theme of open offices [TS]

  allow spying the most interesting thing [TS]

  is that it does seem like the people [TS]

  working in that open office downstairs [TS]

  are some kind of startup accelerator but [TS]

  it looks like they're hamsters to be [TS]

  honest [TS]

  in some kind of experiment that's what [TS]

  it looks like yeah yeah the physical [TS]

  setup is is not ideal but it's [TS]

  interesting to spy essentially and to [TS]

  listen in on them practicing their [TS]

  starting pitches for venture capitalists [TS]

  so if i'm not writing sometimes I'll [TS]

  take off my headphones and spy but I [TS]

  feel like it's not spying you're workin [TS]

  in the lobby and talking out loud I'm [TS]

  just you know just happen to be [TS]

  overhearing the interesting things that [TS]

  you're discussing today's episode of [TS]

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  up for their support of this show and we [TS]

  laugh and all right like are you going [TS]

  to talk about this project that you've [TS]

  been sharing with me for the past couple [TS]

  of weeks sending me the links things to [TS]

  look at [TS]

  obviously a project that is on your mind [TS]

  a lot but that yet seem reluctant to [TS]

  talk about are we gonna talk about this [TS]

  today I think we should talk about this [TS]

  today we're only talking about this [TS]

  today because you're forcing me to talk [TS]

  about this [TS]

  I'm not forcing you to talk about this i [TS]

  think you want to talk about this [TS]

  oh I do hard to do it is difficult [TS]

  because i'm working on a new thing which [TS]

  is full of risks and I feel like I'm not [TS]

  ready but you're telling me now and it's [TS]

  now or never [TS]

  basically that i have to talk about this [TS]

  but I think we need to talk about this [TS]

  because you've been sending me links [TS]

  stuff to look at [TS]

  and I think you are falling for the kind [TS]

  of thing that many people embarking on [TS]

  new projects fall for which is this idea [TS]

  that you need some kind of perfect plan [TS]

  and everything absolutely ready in place [TS]

  before you can go ahead so I disagree [TS]

  with your point but there's no point in [TS]

  arguing it until we talk about it and [TS]

  then we can come back to that about the [TS]

  idea of the perfect plan right but i [TS]

  think from what I've seen and I think we [TS]

  should just we should just go from here [TS]

  even if you don't feel like you're ready [TS]

  because you never actually will be more [TS]

  ready [TS]

  so what are you working on my can tell [TS]

  the people a youtube channel [TS]

  who [TS]

  what are you gonna do on your YouTube [TS]

  channel mike i am working on a vlogging [TS]

  project now that anybody who doesn't [TS]

  know what blogging is that the style of [TS]

  which i am going to be working on is [TS]

  basically just showing things happening [TS]

  in my life and talking about things that [TS]

  I'm interested in [TS]

  so it's basically just going to be me [TS]

  and the camera and the viewer just maybe [TS]

  going around London or I'm home and I [TS]

  got things to show and I got things to [TS]

  talk about [TS]

  that's effectively what I'm doing so I [TS]

  have many influences for this i have [TS]

  recently become obsessed with casey nice [TS]

  nap [TS]

  whoo and I've been thinking about doing [TS]

  something like this for awhile because [TS]

  i've been coming more and more [TS]

  interested in blogging and we spoken [TS]

  about some of the channel 2 i've been [TS]

  watching on this show and now I just [TS]

  feel compelled to do this in a way that [TS]

  reminds me of how it felt when I was [TS]

  compelled to begin podcasting I just [TS]

  feel like I have a thing in my brain [TS]

  that I want to get out and I feel like I [TS]

  have ideas of how i would do something [TS]

  like this and instead of just sitting [TS]

  and watching other people's work and [TS]

  being like I would do it differently who [TS]

  I feel like I need to show how I would [TS]

  do it [TS]

  so this where the project came from i [TS]

  think but i have more reasons than that [TS]

  i felt that i was i was just going to [TS]

  say that as with many projects that [TS]

  people eventually embark on this is this [TS]

  is something that when we meet up on [TS]

  occasion in person I feel like you have [TS]

  had this clearly on the back of your [TS]

  mind is something you've been circling [TS]

  around or I don't know maybe six months [TS]

  four months like this is clearly been [TS]

  something that has been mentioned you're [TS]

  talking about bloggers and talking about [TS]

  how vlogs are put together what makes [TS]

  vlogs interesting what you could do in a [TS]

  blog like this is [TS]

  clearly something that has been growing [TS]

  in your mind overtime and so whenever it [TS]

  was maybe a week ago when you finally [TS]

  sent me the first link to take a look at [TS]

  the first thing that you have put [TS]

  together i was happy i thought I here we [TS]

  go [TS]

  Mike's finally getting this out of his [TS]

  head and he's making something happen [TS]

  with this [TS]

  yeah so I don't you yet fully have a [TS]

  real plan for what this is going to [TS]

  result in being who which is why I don't [TS]

  feel like I'm ready but there are a few [TS]

  things that I do know who I know it [TS]

  won't be daily oh yeah another thing you [TS]

  have time for your schedule [TS]

  not right now it may turn into that in [TS]

  the future but right now it's not and i [TS]

  am taking a page from your book and I [TS]

  don't have a shared room which i will be [TS]

  uploading videos because as it turns out [TS]

  right now in my life I don't have [TS]

  something to put together in video form [TS]

  every day because there may be multiple [TS]

  days where it's just me at home i don't [TS]

  know if i can make of a lot of [TS]

  interesting stuff out that every single [TS]

  day [TS]

  whoo-hoo so I'm kind of playing around [TS]

  with it and seeing what comes out [TS]

  however in the last week I've made three [TS]

  videos so I've been bitten by the bug he [TS]

  definitely have been you definitely have [TS]

  been bitten by the bug and yes i think i [TS]

  think it's excellent to not necessarily [TS]

  commit yourself to schedule starting [TS]

  this off even though that is the [TS]

  contrary advice to the standard YouTube [TS]

  advice like oh you should definitely [TS]

  have a schedule [TS]

  obviously i don't agree with that and I [TS]

  think that you should do exactly what [TS]

  you're doing here which is when you can [TS]

  put something together put something [TS]

  together but to commit yourself to a [TS]

  schedule when you are running this whole [TS]

  lot of their podcasting empire on the [TS]

  side and may have many days in a row [TS]

  where your day is sitting in front of a [TS]

  microphone like you just you can't [TS]

  necessarily commit to a particular [TS]

  schedule with that not so I think this [TS]

  is this is totally totally the right way [TS]

  to go [TS]

  because this is 100-percent a side [TS]

  project and i have my own business to [TS]

  run as you say so and I can't jeopardize [TS]

  my real business which puts food on my [TS]

  table for another little idea that I [TS]

  have which might be fun [TS]

  Lou so i need to be realistic about it [TS]

  in that way but I also feel like at [TS]

  least the listeners of the show you know [TS]

  we know that people like to know what [TS]

  happens in the life of someone who is [TS]

  self-employed and i think i can bring [TS]

  some of that into these videos as well [TS]

  you know to kind of show what my life is [TS]

  like get a bit behind the scenes in the [TS]

  type of thing that I do and maybe also [TS]

  just talk about some of the things and [TS]

  some of the challenges that I go through [TS]

  in trying to run my business I can see [TS]

  it as a kind of just a companion to [TS]

  everything that I do which I guess is [TS]

  what of log is right well as log is what [TS]

  you make it [TS]

  I like 44 many bloggers the vlog is the [TS]

  main thing right that this is like the [TS]

  central point of their life but I think [TS]

  it's also very clear that four tons of [TS]

  loggers like including Casey nice tat [TS]

  that the the vlog is like an additional [TS]

  thing to the prime thing that they do in [TS]

  their life right that and and and i [TS]

  think that that actually ends up almost [TS]

  almost always tending to be the much [TS]

  more interesting blogs because you know [TS]

  when that when the vlog is the central [TS]

  thing in and of itself it's a no it just [TS]

  has a different feeling to me then this [TS]

  person has an interesting life outside [TS]

  of this vlog and the end the vlog is [TS]

  simply showing you a little bit of what [TS]

  is it like to be this person and at [TS]

  least for me personally I don't find it [TS]

  super interesting when it's like what is [TS]

  it like to be this person [TS]

  well this what it's like to be this [TS]

  person is a person who's always showing [TS]

  you what it's like to be them right like [TS]

  if the vlog is the main thing so I can [TS]

  totally see this as something working [TS]

  for you as a compendium [TS]

  to what it is that you're doing and all [TS]

  kinds of other areas so I i think this [TS]

  is like this is an interesting project [TS]

  for you to have on the side like I'm [TS]

  kind of curious to see where this is [TS]

  going to end up going but I'm i would [TS]

  like to know that what you said you got [TS]

  bitten by the the bug as this is like a [TS]

  thing that you want to do but like why [TS]

  do you think that happened to you like [TS]

  why do you think this was a project that [TS]

  you became attracted to overtime [TS]

  let me just take this brief aside to say [TS]

  that my channel is youtube.com slash my [TS]

  curly that's that is that in case you [TS]

  want to go watch the videos that i put [TS]

  together right now oh so you're going to [TS]

  the ones that you have shown me you're [TS]

  definitely going to put them up i think [TS]

  so [TS]

  a good good you definitely should ok [TS]

  other this is this was for the listener [TS]

  there's a little bit of uncertainty here [TS]

  where Mike was sending my videos and [TS]

  he's like Oh what do you think about [TS]

  this maybe i'll put up maybe I don't and [TS]

  I think you should totally put up those [TS]

  three videos and have them available for [TS]

  people so yes put them up you're all [TS]

  locked in now [TS]

  great Mike's first three videos will be [TS]

  up at youtube.com slash my curly so you [TS]

  asked y like y videos you know what why [TS]

  is this a thing that has caught your [TS]

  attention to the point at which it's [TS]

  gotten over the barriers of like is this [TS]

  a project that you should work on like [TS]

  why is it attracted your attention why [TS]

  is it a thing that you want to work on I [TS]

  learned something about myself about [TS]

  five or six years ago that writing is [TS]

  not my thing [TS]

  even I can do it I'm competent at it i [TS]

  can put out some interesting stuff if I [TS]

  try art but I don't enjoy it and around [TS]

  that time what I realized was I've [TS]

  really loved podcasts listening to [TS]

  podcasts and it became a real source of [TS]

  entertainment for me and then I thought [TS]

  to myself I could do this so i did it [TS]

  and I've now with a lot of hard work and [TS]

  some walkthrough and I've made it into a [TS]

  business [TS]

  recently maybe in the last year I have [TS]

  become more interested in YouTube as a [TS]

  medium of entertainment previously [TS]

  youtube for me was just follow the link [TS]

  from somewhere else and watch this video [TS]

  that people are talking about but now I [TS]

  think really since i got an apple TV [TS]

  it's become more of a thing in my life [TS]

  because I take breaks in my day and one [TS]

  of the ways i take breaks in my day now [TS]

  is to turn on the appletv open the [TS]

  YouTube app and see what the algorithm [TS]

  is giving me when I'm been finding some [TS]

  channels along the way and I've been [TS]

  watching them and I finding myself [TS]

  gravitating more towards watching people [TS]

  in their lives and I think part of the [TS]

  reason for that is since i started my [TS]

  business I spend a lot more time [TS]

  secluded then I used to which is fine i [TS]

  not complaining i love my life as it is [TS]

  but I've noticed that and I think part [TS]

  of it is I'm looking for just to see [TS]

  what other people are doing and there's [TS]

  like a little bit of an escape that I [TS]

  can take by watching somebody take a [TS]

  flight to Dubai and spend a day there [TS]

  right [TS]

  who so I think my brain is kind of [TS]

  gravitated to that so whilst that's been [TS]

  happening to me [TS]

  I've becoming more and more interested [TS]

  in YouTube as a medium and video as a [TS]

  medium so I've just been paying more [TS]

  attention to it and while side [TS]

  previously been very hesitant of video I [TS]

  started to see a way that i thought i [TS]

  could put things together without your [TS]

  sort of time investment who write [TS]

  because that was always my thinking was [TS]

  like if I made something would it be [TS]

  something animated because I don't [TS]

  really want to be on camera and then [TS]

  thinking all how I have to learn this [TS]

  stuff and it would take me a long time [TS]

  to do but I had some thoughts in my mind [TS]

  where I thought to myself I could [TS]

  combine some of the skills that I've [TS]

  learned in crafting audio and editing [TS]

  audio to allow me to create video so [TS]

  that was kind of the thesis is can I [TS]

  take these skills to help me create [TS]

  something that I'm happy with with the [TS]

  minimum amount of time invested so this [TS]

  is just the thing that was like bouncing [TS]

  around in my brain like can I get a good [TS]

  quality video without having to make it [TS]

  all i do in my life right so the more [TS]

  and more of this stuff that I watched [TS]

  the more and more I felt like I had an [TS]

  idea of what was going on like how these [TS]

  things were being put together like I [TS]

  couldn't stop seeing the seams right so [TS]

  when you're watching when you're [TS]

  watching the vlogs part of your brain is [TS]

  constantly thinking about how all of the [TS]

  shots are constructed yep what what is [TS]

  this person doing in this scene [TS]

  how is this shot arranged how is this [TS]

  section flowing into this section like [TS]

  that's that's what your brain is kind of [TS]

  running in the background while you're [TS]

  watching blogs [TS]

  yep and then I couldn't stop thinking [TS]

  about it right and then I thought to [TS]

  myself maybe I should try this and then [TS]

  the thing happened to me that I no means [TS]

  i have to do something now so in the [TS]

  last few years all the projects that [TS]

  I've really kind of felt like I needed [TS]

  to try and go out my conference on a [TS]

  little bit and try they all kept me up [TS]

  at night [TS]

  who and this kept me up at night [TS]

  thinking about this like I would lay in [TS]

  bed i would turn everything off i put my [TS]

  head on the pillow and I wouldn't sleep [TS]

  like two hours because I couldn't stop [TS]

  thinking about doing this [TS]

  who so I've decided to do it one of the [TS]

  big things in podcasting that we talk [TS]

  about all the time is discovery right [TS]

  discovery tools that there's no way for [TS]

  people to find podcasts it's very very [TS]

  hard if you like and listen to one [TS]

  podcast to find other podcast that you [TS]

  you want to listen to and that that cut [TS]

  that comes out of the thing which i [TS]

  think you and i quite liked about the [TS]

  casting world which is that there is no [TS]

  central authority [TS]

  it's just the wild wild west but a flip [TS]

  side of that is since all of the [TS]

  individual podcasters are kind of doing [TS]

  their own thing and every podcast [TS]

  listener is mostly just an aggregate of [TS]

  all of those individuals there is no [TS]

  central authority to do the correlation [TS]

  and the number-crunching to try to [TS]

  figure out if you listen to this [TS]

  you might also want to listen to this [TS]

  and I think podcasting will almost [TS]

  always be facing that kind of discovery [TS]

  problem [TS]

  yeah I've basically like over the last [TS]

  year have realized that the only way to [TS]

  fix this is a way that I'm unhappy with [TS]

  with my medium which is to give away all [TS]

  my control [TS]

  right right so what I've just why I've [TS]

  realized is YouTube already fix this [TS]

  problem with their algorithm and by [TS]

  never letting anyone ever have the [TS]

  control right so it's time for me to [TS]

  give in to the algorithm but that's all [TS]

  I'm going to youtube ahead and if [TS]

  there's anything I have learned over my [TS]

  youtube career it is [TS]

  don't try to fight the algorithm for had [TS]

  just just accepted as a thing that [TS]

  exists in the world and don't try don't [TS]

  try to fight that algorithm I don't [TS]

  think podcasting really needs the [TS]

  algorithm [TS]

  I mean that that's kind of that the [TS]

  conclusion that I've drawn here is like [TS]

  that can live on its own and continue [TS]

  doing its thing in my opinion it's fine [TS]

  as it is but I want to see what the [TS]

  algorithm can do I want to see what [TS]

  YouTube algorithm is capable of [TS]

  yeah because I know I find more and more [TS]

  interesting things to watch every single [TS]

  day because i'm feeding the algorithm so [TS]

  now i want to be a part of the algorithm [TS]

  right i think that there's not [TS]

  unreasonable thing to do and and [TS]

  obviously we've discussed the YouTube [TS]

  algorithm many times and and of course [TS]

  everybody's individual experiences is [TS]

  different but i agree with you that I am [TS]

  as far as all of the the universe of [TS]

  things that try to recommend you stuff [TS]

  you know like Amazon tries to figure out [TS]

  what you want to buy right on netflix [TS]

  tries to figure out what you want to [TS]

  watch next [TS]

  i'm probably going to rank the YouTube [TS]

  algorithm is as the best of all of the [TS]

  recommendation engines out there it's [TS]

  the most effective at being correct yeah [TS]

  how successful is it at picking the next [TS]

  video that i want to watch it's pretty [TS]

  successful if I'm if I'm just on youtube [TS]

  and I'm and I'm looking at some stuff [TS]

  and you know what part of that is [TS]

  actually this is like don't you know [TS]

  don't fight the algorithm and this [TS]

  notion of YouTube discovery is it is [TS]

  part of the reason why i put the [TS]

  podcasts up on youtube like I think it's [TS]

  you know what like throw it into the [TS]

  YouTube algorithm right and and have it [TS]

  be available for YouTube 22 using this [TS]

  gigantic stew of things people might [TS]

  like [TS]

  now obviously youtube is not designed [TS]

  for podcast but I feel like can't hurt [TS]

  can't hurt to have that stuff up there [TS]

  can't hurt to have cortex in podcast [TS]

  form up on youtube just throw it in [TS]

  there as part of the algorithm but i [TS]

  think what you're doing by doing the [TS]

  vlog and looking at this algorithm is [TS]

  very interesting because unlike unlike [TS]

  the podcasting which is not native [TS]

  you're trying to play the native game [TS]

  and to see to see how many people will [TS]

  find you or find your stuff interesting [TS]

  to watch [TS]

  so like here's the the perfect scenario [TS]

  here right for me [TS]

  like what is the the thing I am [TS]

  genuinely aiming for which is to be in [TS]

  the algorithm and to build a presence on [TS]

  youtube to feed the podcasts buzo the [TS]

  podcasts are out of the algorithm and I [TS]

  don't think there's ever going to be a [TS]

  big benefit for the algorithm like to [TS]

  take those in because they're so long [TS]

  it's completely on ideal right and and [TS]

  hello cortex you described as you're [TS]

  amazing [TS]

  right but I could never do what you're [TS]

  doing [TS]

  yeah I always find it confusing that as [TS]

  many people listen to podcasts on [TS]

  youtube as there are there are there are [TS]

  actually a surprising number of podcast [TS]

  upload to youtube but I i agree with you [TS]

  that that's almost certainly a tiny tiny [TS]

  number of people who find a thing that [TS]

  they like that they didn't know about [TS]

  already like I'll take them [TS]

  that's great welcome idea it's not is [TS]

  not working within what YouTube really [TS]

  wants which is video content that's [TS]

  actual engaging video content for people [TS]

  to watch so it's like that's the [TS]

  business angle for me like is building [TS]

  up an audience from other areas and then [TS]

  letting them know that I have all these [TS]

  pumpkins something can listen to as well [TS]

  as a while a way to try and get those [TS]

  out there a little bit more to new [TS]

  people [TS]

  right right so this is this is discovery [TS]

  in a double sense [TS]

  yeah that that by by extending a [TS]

  pseudopod out into the YouTube world you [TS]

  can have people discover who you are who [TS]

  might not even be aware of podcast as a [TS]

  thing that exists or just mine [TS]

  the airport is yours and then bring them [TS]

  into the fold like oh I like this my [TS]

  curly guy he makes interesting videos [TS]

  and then of course obviously because [TS]

  you're making videos about what you do [TS]

  it will be obvious that you run a [TS]

  podcasting company that this is a thing [TS]

  that you do and also the things i'll be [TS]

  making videos about the things that I [TS]

  enjoy and I've podcast about everything [TS]

  i enjoy roof so it's all going to be you [TS]

  know I think it's just a good way to [TS]

  kind of build up but the other part of [TS]

  it and the real part of like the real [TS]

  reason I'm doing this is because i like [TS]

  to do new things i find doing new things [TS]

  fun and this is a new skill to learn who [TS]

  and I also kind of need this stuff i [TS]

  need to find new things to keep myself [TS]

  interested in my creative work and [TS]

  taking risks and going in new directions [TS]

  helps keep me engaged and active and [TS]

  stuff because i don't have a side [TS]

  project anymore really love and I know [TS]

  from my history that side projects [TS]

  I enjoy them so this can now be a kind [TS]

  of a side project for me [TS]

  yeah i think all creative people do need [TS]

  side projects because I tried doing like [TS]

  side-project podcasts who but that [TS]

  didn't fulfill that part of me right [TS]

  it's still just felt like the same thing [TS]

  you're doing now you're doing the same [TS]

  thing again in a bit you know different [TS]

  topic but it's still the same thing [TS]

  because the production is the same right [TS]

  so like the the talking part is fun in [TS]

  different ways because it's about [TS]

  different things but then it's always [TS]

  the same production and the production [TS]

  for video is very very different and i [TS]

  have been surprised how much of my [TS]

  skills are transferable from audio [TS]

  editing to video editing many more than [TS]

  i expected to be honest who and also [TS]

  final cut pro is like an oasis in a [TS]

  desert compared to logic which is just [TS]

  analyst and forever like Final Cut Pro [TS]

  the new on Final Cut Pro 10 is super [TS]

  easy to pick up i found if you've used [TS]

  any kind of editing tool of any kind in [TS]

  the past like there are tools in there [TS]

  that I'm really getting used to and I'm [TS]

  learning how to do things and I'm doing [TS]

  silly things like things that I know [TS]

  it's silly but they're working and I'm [TS]

  kind of enjoying playing around like I [TS]

  have been spending many hours in Final [TS]

  Cut Pro and they have been just flying [TS]

  by the truth i think this is an [TS]

  interesting to point out for side [TS]

  projects as well that are going on or [TS]

  that have a higher likelihood of being [TS]

  successful is that people I see who have [TS]

  successful side projects a very common [TS]

  theme is that those side projects are [TS]

  not out of left field from everything [TS]

  else they they remind me of I think it's [TS]

  thinks it's steven johnson came up with [TS]

  this term for technology which is called [TS]

  the adjacent possible of when you think [TS]

  about technological progress there are [TS]

  there are technologies that are adjacent [TS]

  Lee possible to [TS]

  whatever your current level of [TS]

  technology is now and I think that [TS]

  there's there's an adjacent possible for [TS]

  side projects with regards to skills [TS]

  that is wallets in some sense maybe on [TS]

  the surface it looks like doing a vlog [TS]

  is not really related to doing a podcast [TS]

  but you actually do have a lot of skills [TS]

  that are transferable from one to [TS]

  another tech stuff is new [TS]

  there's enough that's new and there's [TS]

  enough that's different but everything [TS]

  that you have learned in the past [TS]

  several years about how to cut a podcast [TS]

  that stuff helps you were thinking about [TS]

  how to cut a vlog and even just like you [TS]

  said just their learning how to use [TS]

  logic the fact that you already know how [TS]

  to use logic to edit podcasts makes it [TS]

  way easier to pick up something like [TS]

  Final Cut I get it makes that adjacent [TS]

  possible much more easy so I think like [TS]

  this this is a good sign for a side [TS]

  project when it is it's new but it is [TS]

  also not just totally out of the the [TS]

  realm of skills that you already have [TS]

  you can you can take skills that you [TS]

  have apply them to this and gain new [TS]

  skills that may feed back into your main [TS]

  project over time [TS]

  today's episode of cortex is brought to [TS]

  you by the fine folks over at casper the [TS]

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  you everything cast but understands the [TS]

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  especially because you're going to give [TS]

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  purchase but going to casbah calm / [TS]

  cortex and using the code cortex at [TS]

  checkout terms and conditions apply [TS]

  thank you so much a Casper for their [TS]

  support of this very sure the thing that [TS]

  I found the weirdest and the thing that [TS]

  I knew was going to be the hardest is [TS]

  being on camera [TS]

  yeah they're really comfortable to point [TS]

  your phone i guess or whatever you're [TS]

  using that yourself and talk so I'm [TS]

  using my fun right now I'm going to [TS]

  continue using my iphone for the time [TS]

  being [TS]

  who is the camera on the iphone is is [TS]

  really good I've been shooting in 4k [TS]

  i'll upload a good like 1080p like this [TS]

  note point right now I'm not loading [TS]

  these things in 4k by have 4k video [TS]

  there are a couple of issues with that [TS]

  that the camera can be a little shaky at [TS]

  points and the audio isn't the best but [TS]

  I'm trying to add small pieces of [TS]

  equipment to deal with those things [TS]

  who so I'll let you know what i end up [TS]

  going with their but i'm i'm tinkering [TS]

  around for a few things I did consider [TS]

  buying a point-and-shoot camera for this [TS]

  but decided against it just a few people [TS]

  just who know me well enough said to me [TS]

  that like you will stop doing this if [TS]

  you have to have equipment that you need [TS]

  to take out into the world like you have [TS]

  this big philly camera that you need to [TS]

  deal with like that's gonna put you off [TS]

  yeah it's going to be a barrier to [TS]

  putting something together so I'm going [TS]

  of just iphone for the time being I [TS]

  think it's a good decision and as we [TS]

  discussed on [TS]

  your shows I think people it is easy to [TS]

  overvalue production quality exactly [TS]

  right it's like you know what hear your [TS]

  4k video on your iPhone it's probably [TS]

  good enough right like it it probably [TS]

  looks good enough [TS]

  the thing that was hurting me the most [TS]

  is the audio because that's what I do [TS]

  m-audio in the YouTube world is seems to [TS]

  be nowhere near as important because I [TS]

  hear some truly terrible things [TS]

  sometimes you know so I'm working out [TS]

  how to do that and I'm seeing what kind [TS]

  of microphone solutions i can use for my [TS]

  iphone to try and make it a little bit [TS]

  better but I'm also seeing what I can do [TS]

  it yet for it but being on camera is [TS]

  awkward and I am a British person so [TS]

  awkwardness is is embedded deep within [TS]

  me and I have been trying to record [TS]

  myself in the street who talking to my [TS]

  phone right and i'm trying to get over [TS]

  that because it's weird [TS]

  well from the video that you sent me the [TS]

  first time the very first one where [TS]

  you're talking into your phone you're [TS]

  walking down the street looking like a [TS]

  real vlogger mike yet that's vlog 000 at [TS]

  this is very exciting to see you doing [TS]

  that like okay here's here's like being [TS]

  a real blogger without what I wondered [TS]

  though was with this the first take over [TS]

  there are many tries of trying to walk [TS]

  around talking into the phone before you [TS]

  got something that was actually usable [TS]

  it was the first take the LA it was [TS]

  after many attempts at pressing the [TS]

  record button which I kept bailing on [TS]

  right so I was walking down the street [TS]

  and I think I got three-quarters of the [TS]

  way to my destination before I was [TS]

  actually able to film anything like [TS]

  always too many people around so I'm [TS]

  just trying to get used to that and I [TS]

  feel that it's just something that I [TS]

  will eventually get over who but like [TS]

  even just talking into the camera at [TS]

  home is weird like I never know where to [TS]

  look [TS]

  mmm [TS]

  I'm trying to look at the lens but you [TS]

  have to look at the lens that's what you [TS]

  have to do every now and then just look [TS]

  somewhere else for reasons I don't [TS]

  understand because it's like keeping [TS]

  like contact with somebody who which I'm [TS]

  not the best at so I'm trying to like [TS]

  work these things out of myself who but [TS]

  as with most things that I've ever done [TS]

  I feel like it is kind of best to work [TS]

  these things out in public which is why [TS]

  i am going to be publishing all the test [TS]

  videos i made great great i'm i'm very [TS]

  happy to hear that because that was my [TS]

  thought as well as they look you made [TS]

  these three videos i think they're good [TS]

  enough to put up right it's not like Oh [TS]

  Mike Mike you've done something terrible [TS]

  i know i think you've made three [TS]

  interesting videos right as as like [TS]

  first blogs and at this point that you [TS]

  are well past the proof-of-concept can [TS]

  you film edit put together something [TS]

  that could be a vlog on youtube like the [TS]

  answer to that is totally yes and so at [TS]

  this stage the only way you're going to [TS]

  make any real progress on like what is [TS]

  this going to be is to just make it live [TS]

  and to start that feedback loop of [TS]

  people are looking at a thing you know [TS]

  as and as you know as soon as it goes [TS]

  live it's going to be totally different [TS]

  in your mind from how you're thinking [TS]

  about it now is we're having a [TS]

  conversation right one still private [TS]

  it's like it's a theoretical thing and I [TS]

  guarantee you when you press the button [TS]

  to make it public something internal [TS]

  about you will feel very differently [TS]

  about those videos right now I'm proud [TS]

  of them [TS]

  as you should be Mike so actually let's [TS]

  talk about comments [TS]

  ok because i think this leads very [TS]

  nicely into that ok i have had a real [TS]

  internal struggle with the comments what [TS]

  do you mean there's no comments you have [TS]

  any videos up while the comments that [TS]

  will exist [TS]

  oh ok like as to whether to deal with [TS]

  that whatever to even have them turned [TS]

  on [TS]

  I have I have kind of gone back and [TS]

  forth about it because do i want i mean [TS]

  no i don't but do I want people leaving [TS]

  comments about my appearance because [TS]

  that's definitely going to happen at [TS]

  some point and I need to work out if i'm [TS]

  able to have I have to work out how I [TS]

  deal with that because that's going to [TS]

  be very new for me this is a whole new [TS]

  world of things to get used to [TS]

  yeah you know I'm pretty used to the [TS]

  criticism constructive and not content [TS]

  unconstructive that gets thrown my way [TS]

  throughout my daily life because i've [TS]

  done a thing for a long period of time [TS]

  but this is a new thing to to deal with [TS]

  and I'm the decision I've come to is [TS]

  that I need to embrace the medium so i [TS]

  will be leaving all the comments on [TS]

  no thank god ok right but i need to work [TS]

  out how i do it was that looks like as [TS]

  you were talking I was trying to [TS]

  mentally build up the arguments to try [TS]

  to be like Mike you really need to have [TS]

  that his comments on I know the problem [TS]

  with leaving them off is inviting their [TS]

  to be worse than there ever could be but [TS]

  it's about that they're getting over the [TS]

  the mental barrier of allowing the world [TS]

  to comment on me in and and basically an [TS]

  inviting criticism [TS]

  yeah but that's just something i'm just [TS]

  going to have to take in my stride [TS]

  because I the whole point of this [TS]

  project is to understand youtube at a [TS]

  deeper level who so i need to give [TS]

  myself into the platform who and part of [TS]

  the platform historically is comments [TS]

  it's a big part of what helps people [TS]

  make their videos and it creates [TS]

  community around someone and so i figure [TS]

  i need to let it fly and deal with it [TS]

  accordingly [TS]

  yeah i think that there's the only way [TS]

  to do it especially especially if you're [TS]

  doing a vlog yeah but if you if you [TS]

  started [TS]

  log and you turned comments off it's a [TS]

  mistake [TS]

  not only is it a Miss take i think it is [TS]

  almost an aggressive maneuver right [TS]

  that's that's how i would perceive it [TS]

  like here's my life [TS]

  yeah just accept it right but I i have [TS]

  filmed a thing and i have put it out [TS]

  into the world and i will receive no [TS]

  commentary on it [TS]

  yes that's Lacey's for you two million [TS]

  joy right as I could you know who to [TS]

  know who puts out youtube videos and [TS]

  turns off the comments with the very [TS]

  attitude of we have made a thing for you [TS]

  to merely accept and enjoy apple right [TS]

  no comments on Apple's videos yeah but I [TS]

  feel like they are the height of that [TS]

  example of like and apple have come down [TS]

  from the mount with air pods right [TS]

  they've made a video about air pods they [TS]

  gonna put it up on YouTube and there's [TS]

  no comments like Apple is not interested [TS]

  in your YouTube comments fairly on to [TS]

  the right and apple can get away with it [TS]

  but its lucky if it's still always [TS]

  annoys me that there's like there's no [TS]

  comments on Apple videos even though of [TS]

  course like what would they add nothing [TS]

  we're going to have absolutely bad thing [TS]

  quality but I always have [TS]

  I'm just always aware that they don't [TS]

  have comments because they made the [TS]

  choice right like the default is [TS]

  comments on and they decided to turn [TS]

  them off right [TS]

  yes and I also think if I was the CEO of [TS]

  Apple i would probably say like you know [TS]

  what let's just turn those comments [TS]

  offer we have nothing to gain and all it [TS]

  does is almost certainly snarkily [TS]

  undermine whatever the messages we want [TS]

  to get across these videos because the [TS]

  only people that are going to comment on [TS]

  them are people that have an extra grand [TS]

  exactly but so that is the the to me [TS]

  like the pure embodiment of what I think [TS]

  turning off the comments largely is is [TS]

  like I have made a thing and you are to [TS]

  just accept it an apple can get away [TS]

  with that but i think is especially if [TS]

  anyone out there like I want to start a [TS]

  blog what I don't want comments like [TS]

  don't don't bother [TS]

  yeah because i think it it sends the [TS]

  totally wrong message [TS]

  this is the thing like if if I knew the [TS]

  comments were going to be like Twitter I [TS]

  would have no problem leaving [TS]

  one because the vast majority of [TS]

  feedback that I received on twitter is [TS]

  positive and in a lot of times it's [TS]

  people who enjoy what I do telling me [TS]

  that which is a little right who I hope [TS]

  youtube comments will be like that for [TS]

  me but I don't know that so and again [TS]

  it's just like the criticism that could [TS]

  be levied my way could be very different [TS]

  than what I'm used to so I'm just [TS]

  wondering how I will deal with that [TS]

  without making a video about the [TS]

  comments right yeah i mean look at in in [TS]

  general when you're starting something [TS]

  like this [TS]

  the people who are watching in the [TS]

  beginning are the people who like you [TS]

  like this is how they have found it in [TS]

  the first place [TS]

  hello cortex business yeah exactly like [TS]

  I can't imagine there are very many [TS]

  cortex listeners who are hate listening [TS]

  to the show [TS]

  I mean you know the people who like to [TS]

  hand wash the dishes maybe they hate [TS]

  listen to the show but as you know they [TS]

  just like a tiny one influential [TS]

  unimportant segment of the audience [TS]

  right they probably won't leave any [TS]

  comments at all but but like the vast [TS]

  majority of people who are watching the [TS]

  thing like they will have found it [TS]

  because they listen to the show they're [TS]

  interested in the work that you do [TS]

  they're going to click the link in the [TS]

  show notes they want to see what it's [TS]

  like and if they don't like it they [TS]

  probably just won't say anything at all [TS]

  and if they do like it they'll probably [TS]

  leave a nice comment like that that's [TS]

  how things start in the beginning I [TS]

  think a lot of the stuff that people [TS]

  complain about with the YouTube comments [TS]

  like that that will happen if and when [TS]

  the channel starts to grow right if and [TS]

  if and when your idea of the algorithm [TS]

  picking up on your channel as a vlog to [TS]

  maybe recommend other other viewers like [TS]

  that's when that whole world starts [TS]

  starting where you get comments from [TS]

  people like drive-by comments people who [TS]

  don't really know fully who you are we [TS]

  have just seen a thing and they click on [TS]

  a video and you know and they don't like [TS]

  the look of you and then they say so [TS]

  right but that's just but that that [TS]

  comes later [TS]

  I don't think that that happens right in [TS]

  in the start of it and [TS]

  i was when i was going to credit Hank [TS]

  green years ago at one of the [TS]

  conference's when I was talking to him [TS]

  made it made an interesting point about [TS]

  a shift that happens in the comments to [TS]

  notice and it's it's the it's the shift [TS]

  when people stop talking to you in the [TS]

  comments and they start talking about [TS]

  you in the comments i can and that that [TS]

  is when the tone of comments can really [TS]

  change because like that's when that [TS]

  like a channel has grown and then people [TS]

  you don't have like your core group of [TS]

  supporters so much right it is people [TS]

  they're discussing you as also part of [TS]

  the video right but in but in the [TS]

  beginning people leaving comments will [TS]

  be knowing like oh you're there you're [TS]

  reading the comments and they will leave [TS]

  comments to you which has a very [TS]

  different character than people talking [TS]

  about you know especially when you're [TS]

  starting like I wouldn't seriously [TS]

  worried about people commenting on your [TS]

  beard or whatever like a time I don't [TS]

  think that's a concern be nice out there [TS]

  I've been wondering about branding this [TS]

  channel as well and I've been thinking [TS]

  about what that looks like and how to go [TS]

  about that this is the marketing manager [TS]

  coming out from inside of you [TS]

  also the person who's you know built a [TS]

  career and that career involves a lot of [TS]

  branding right there's lots and lots of [TS]

  things that I've had a hand in branding [TS]

  now [TS]

  good or bad but it's just something that [TS]

  I think about now whenever a new project [TS]

  has begun [TS]

  what is the name of the project what [TS]

  does it look like so I've decided to go [TS]

  with Mike early as the youtube channel [TS]

  name who because I wanted to be my name [TS]

  i don't i don't want to give it a name I [TS]

  don't know what it would be like which [TS]

  is like to come up with a name something [TS]

  like smarter every day right like that [TS]

  sucker brand of it is on it's not about [TS]

  the person who makes it [TS]

  but I want it to be about the videos are [TS]

  about me so I figure they should have my [TS]

  name and I wanted to go with my curly [TS]

  even though it's not the name that I [TS]

  used in other places just because i [TS]

  think it fits for this channel a little [TS]

  bit more little so that's what I'm going [TS]

  with [TS]

  and then I was wondering and I wanted to [TS]

  get your opinion on this about the [TS]

  Avatar i use shall I use my photo that i [TS]

  use in places online like my typical [TS]

  avatar do you mean as opposed to [TS]

  creating some kind of little like a logo [TS]

  or five my curly yeah I mean I have like [TS]

  a cartoon character version of myself [TS]

  that was made for some stickers all [TS]

  right that one yeah i know that one [TS]

  which I could also use like I what I [TS]

  don't know where to go with with that [TS]

  part because yeah I'm just natural you [TS]

  might be the wrong person to ask you [TS]

  have I might be the entirely wrong [TS]

  person to ask about this i think i would [TS]

  actually go with that little cartoon [TS]

  logo fide sticker version of you [TS]

  yeah I think that's fun right i think it [TS]

  could be just a fun little thing that [TS]

  wouldn't have to change so much [TS]

  yeah I can feel like a photo of me would [TS]

  change more often [TS]

  yeah it'sit's it can last forever [TS]

  I think it's relatively fun and frankly [TS]

  I think it looks more professional from [TS]

  the start to have a little logo as [TS]

  opposed to just having your face so I [TS]

  feel like I without you I wouldn't go [TS]

  with the picture of you i would go with [TS]

  the logo fide version of you that i [TS]

  would do now i have to try and work out [TS]

  how you change such a thing on YouTube [TS]

  it's very simple Mike if you want to [TS]

  change your profile picture you go to [TS]

  Google Plus you have to change your [TS]

  profile picture on the Google+ page [TS]

  right you have associated with your [TS]

  youtube account and when you change that [TS]

  nothing will happen on youtube for quite [TS]

  awhile until mysteriously hours later [TS]

  when the caching updates or whatever [TS]

  then your YouTube local will change all [TS]

  right it's just the obvious thing that [TS]

  you would expect go over to this google+ [TS]

  pages you [TS]

  is for nothing else except changing the [TS]

  logo of your YouTube channel that's how [TS]

  that works well that seems easy Google+ [TS]

  integration [TS]

  yeah he loves it the best ok so I know [TS]

  this might be a it might be kind of a [TS]

  funny thing to ask you Mike since at the [TS]

  time of recording this isn't even up yet [TS]

  but this isn't even public but like what [TS]

  are you what do you view as the [TS]

  potential end game or or outcome of this [TS]

  project like what what is what does this [TS]

  being a successful side-project look [TS]

  like for you [TS]

  the problem is [TS]

  the problem is [TS]

  is I have no real understanding of [TS]

  YouTube from an audience size [TS]

  perspective who I mean six-figure [TS]

  viewcount sound nice but that feels [TS]

  almost impossible to get without a lot [TS]

  of work [TS]

  mm so my my feeling is if I can reach [TS]

  five figures we live in a time where I [TS]

  don't feel like I'm burning out who [TS]

  they'll be happy because that will allow [TS]

  me to continue going but that's kind of [TS]

  what i have i don't really have a [TS]

  measurement of success yet i think i [TS]

  will get that once I start I need to see [TS]

  what the real nurse of it is because [TS]

  even then like I'm not saying like I [TS]

  think i can get that I have no idea [TS]

  what's gonna happen but i am very aware [TS]

  that like I'm starting at a good place [TS]

  because i have another thing that I can [TS]

  say to people hey go check out this [TS]

  thing right so i have a way to try and [TS]

  get people in so I think if I can't [TS]

  achieve 10,000 views on a video within [TS]

  six months who then i will know at that [TS]

  point that maybe i need to redress my [TS]

  efforts right button there's a lot of [TS]

  not truly understanding what this is [TS]

  gonna look like from a work perspective [TS]

  right now a lot of that is just going to [TS]

  happen as I work through all of this so [TS]

  i have no idea how many videos I'm going [TS]

  to put up in a week or in a month [TS]

  I have no idea right now what it will [TS]

  take to keep me to do this who have no [TS]

  idea how much time it's going to take me [TS]

  to do this because right now all I'm [TS]

  doing is making the videos but there's [TS]

  more than that you've gotta manage it [TS]

  all right [TS]

  like I don't know so one thing that I do [TS]

  want to do though is to address all of [TS]

  this stuff honestly on this show and [TS]

  talk about what it's like [TS]

  to start and try and run this side [TS]

  project and make it something meaningful [TS]

  who so i think i could be interesting [TS]

  since it i'm very open ended on this [TS]

  because i have no real understanding of [TS]

  what is involved until I actually go out [TS]

  and do it so like until then I can't [TS]

  really make up any goals but i will come [TS]

  back to this show at some point in the [TS]

  near future with some more hard and fast [TS]

  goals based on my experience yeah it's [TS]

  interesting it's interesting to hear you [TS]

  sort of throwout it like a rough number [TS]

  and a and a rough time frame I really [TS]

  kind of wish I never said that number [TS]

  right but he's like here's here's the [TS]

  thing that i want to i like what i want [TS]

  to make so clear is again to to the [TS]

  listeners it's very easy to to hear [TS]

  something like that and think like oh [TS]

  there's a particular goal and cut off [TS]

  but I like I cannot I cannot emphasize [TS]

  any more strongly how how different a [TS]

  thing is once it's really out in the [TS]

  world versus once you're thinking about [TS]

  it before it even started [TS]

  that's why it's like I'm just kind of [TS]

  interested to see like are you even [TS]

  going to throw out a number because it's [TS]

  just all incredibly unreal [TS]

  before you begin it doesn't exist right [TS]

  it [TS]

  yeah just it's just talking about clouds [TS]

  in the sky right and and that they all [TS]

  of the various factors [TS]

  you can't know you can't know three [TS]

  months from now [TS]

  how long is it how long does it take you [TS]

  to make a vlog right maybe three months [TS]

  from now you become a machine and you [TS]

  can turn out vlogs really really fast [TS]

  because there's something I did one of [TS]

  them in two-and-a-half house right i [TS]

  have recorded it i ended it and I put it [TS]

  on youtube because i had have had them [TS]

  as unlisted videos and I did that in [TS]

  two-and-a-half house right you you've [TS]

  made a thing and you put it out in the [TS]

  world right and so like it's it's there [TS]

  and all I'm saying is like future Mike [TS]

  doesn't know really how much work is [TS]

  this going to be [TS]

  future Mike doesn't know how successful [TS]

  it's going to be and I think most [TS]

  importantly future Mike doesn't know how [TS]

  much he is going to like the thing [TS]

  look why is why does that elicits a [TS]

  laugh because it's true and yeah but [TS]

  it's fine i might end up hating this in [TS]

  a month [TS]

  exactly it's very easy to imagine a [TS]

  scenario where you feel like I just I I [TS]

  don't want to do this right here like [TS]

  you've made videos even if they're [TS]

  getting views you just feel like it's [TS]

  not a thing that you want to do [TS]

  really this is this is one of the [TS]

  reasons why I i have never had any [TS]

  interest in doing a vlog like aside from [TS]

  my own desires to kind of live at a [TS]

  normal relatively private life [TS]

  I just know that the the rare occasions [TS]

  when I've even thought about doing a [TS]

  vlog even if I was gonna do something [TS]

  where I'm not appearing in it I just [TS]

  personally don't like separating a [TS]

  moment where it's like I'm living in [TS]

  doing an interesting thing from i am [TS]

  recording this to show to somebody else [TS]

  I can just wear as a personality trait [TS]

  that's not a thing that I i like to do [TS]

  it again like maybe i will start to hate [TS]

  that and then want to do it anymore [TS]

  right and I'd like that is that's why I [TS]

  bring it up like this is a perfect [TS]

  example of a thing that you don't know [TS]

  where you may find your the the mind of [TS]

  future mike is split constantly thinking [TS]

  about am i enjoying a moment or my [TS]

  recording a moment for to be used right [TS]

  in in my vlog like maybe you find out [TS]

  that you you hate that feeling [TS]

  maybe you find out that you really love [TS]

  this feeling and you you notice more in [TS]

  the world like in your very first blog [TS]

  you did have a little a little remark [TS]

  about how simply by walking down the [TS]

  street and recording things like it is [TS]

  making you more aware like it's making [TS]

  you more aware of what you're doing and [TS]

  so there's a possibility that even if [TS]

  the vlog does not reach successful [TS]

  numbers that you personally enjoy a [TS]

  feeling of presence that it brings to [TS]

  you working on this project and so you [TS]

  want to continue working on this project [TS]

  that's that is my ideal situation [TS]

  yeah is that it ends up not ready [TS]

  mattering too much because I enjoy the [TS]

  work and put the time in because that's [TS]

  what happened between 2010 and 2014 when [TS]

  I was making podcasts Lou they weren't [TS]

  getting anywhere fast and I was putting [TS]

  all of my time into them but I loved [TS]

  doing it so I just kept doing it and the [TS]

  time didn't really matter too much [TS]

  that's why I'm hoping our gal of this is [TS]

  that i will make more of these videos i [TS]

  will enjoy making the videos and enjoy [TS]

  putting them out there even if they [TS]

  don't achieve 10,000 views in six months [TS]

  right like it done it but you probably [TS]

  won't matter at all and the way that I'm [TS]

  feeling right now about this project is [TS]

  that I have been excited to go out and [TS]

  shoot some stuff I've been excited every [TS]

  time I had an idea to film something [TS]

  little and things like I with we're [TS]

  going to do some stuff on the weekend [TS]

  that i am for those of all I can shoot [TS]

  some video there foo and I'm excited [TS]

  about that right now in a way that i [TS]

  haven't been excited for for other [TS]

  projects more recently like there have [TS]

  been things where I've been excited [TS]

  about them but then the idea of the [TS]

  workers dawned on me but the work isn't [TS]

  really doing on me right now and I'm [TS]

  hoping that that remains that way [TS]

  because right now i am actually enjoying [TS]

  the work like I'm really enjoying the [TS]

  Edit I'm enjoying being like what i [TS]

  consider funny in it you know and like [TS]

  doing silly things and yeah i'm enjoying [TS]

  the whole process right now and my hope [TS]

  is that that will remain and i think i'm [TS]

  able to join it because I I don't find [TS]

  it difficult like the actual process of [TS]

  putting them together which is really [TS]

  the hard work who I don't find that [TS]

  difficult and I'm learning and I'm fine [TS]

  with it and I'm actually enjoying it and [TS]

  this project gives you a reason to get [TS]

  out of the house bored honestly this is [TS]

  a big part of it [TS]

  yep I've been out of the house more of [TS]

  this week then I would usually be right [TS]

  because i am thinking about things to go [TS]

  and take video of and doing this a good [TS]

  time for me because with the house stuff [TS]

  which is [TS]

  so close now i will be doing a lot of [TS]

  back and forth to the new house doing [TS]

  things for the house like going [TS]

  furniture shopping things that could be [TS]

  interesting to make videos about like as [TS]

  I transition from living at home to [TS]

  having my own home and kind of what that [TS]

  process what that are is gonna be like [TS]

  I'm coming into this video making and I [TS]

  think this actually might even be part [TS]

  of the reason why I want to do this [TS]

  who is I am about to begin an arc it's a [TS]

  good time that right now i can tell a [TS]

  story and that story will be about how [TS]

  and what it's like for me to move and I [TS]

  have my own home so that stuff is [TS]

  already starting to seep into the videos [TS]

  just accidentally because it's the thing [TS]

  that's on my mind the most right now so [TS]

  I'm excited about it and I'm interested [TS]

  in it and I'm like a dog with a bone [TS]

  about things and I kind of can't let go [TS]

  of this idea i feel like i have to just [TS]

  go and do it so that's 12 [TS]

  alright let's hope it works better so go [TS]

  to youtube.com slash my curly don't [TS]

  forget subscribe subscribe to my videos [TS]

  where you have to tell them Mike is go [TS]

  to your channel watch your videos and [TS]

  don't forget to Like comment and [TS]

  subscribe like comment and subscribe [TS]

  you have to say that at the end of every [TS]

  video otherwise the people would do it [TS]

  will see that that the third video so [TS]

  there's well there will be three videos [TS]

  there might be more by the time the [TS]

  channel goes life when the podcast goes [TS]

  life in the third one of those of 000 b [TS]

  I put my first subscribe thing at the [TS]

  end google and it is a an emerging 5 [TS]

  version of me begging so I figured that [TS]

  that is my approach to asking people to [TS]

  subscribe is to plead with them to do so [TS]

  which I'm doing right now on the show as [TS]

  well please go and subscribe to my [TS]

  channel and all feedback is welcomed [TS]

  like from the listeners of this show i [TS]

  would like to hear all of the feedback [TS]

  that they have because i know this is a [TS]

  group that I can trust you heard the man [TS]

  go to his YouTube channel [TS]

  good luck Mike thanks great oh thanks so [TS]

  much for making me talk about this today [TS]

  see I know it's good for you mhm today's [TS]

  episode of cortex is brought to you by [TS]

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  to get in and Tinker you can do that too [TS]

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  free domain name allowing you to choose [TS]

  exactly what you want your site to be [TS]

  called and their plans started just [TS]

  twelve dollars a month [TS]

  sign up for a free trial today have no [TS]

  credit card needed and start building [TS]

  your own website straight away by going [TS]

  to squarespace.com you decide to sign up [TS]

  make sure that use the offer code cortex [TS]

  to get ten percent of your first [TS]

  purchase and show your support for this [TS]

  show thank you so much Squarespace for [TS]

  supporting cortex and really FM it has [TS]

  been six months since we last took a [TS]

  look at our home screens and just like [TS]

  Christopher requested that we take [TS]

  another look at them because at least [TS]

  your device has changed significantly [TS]

  since the last time that we spoke about [TS]

  this [TS]

  looking at our iphones you move down to [TS]

  the ridiculous fun the tiny ridiculous [TS]

  phone and then I stuck with the correct [TS]

  fun and we haven't I have not seen this [TS]

  home screen I don't know what it's like [TS]

  and I'm interested to see it is that how [TS]

  you're trying to brand this is that how [TS]

  you're trying to brand the SE as a [TS]

  ridiculous phone it is ridiculous had it [TS]

  is ridiculous [TS]

  like it's ridiculous in many senses of [TS]

  the word even if you say it's a good [TS]

  phone and even if I agree it's a good [TS]

  phone it's still ridiculous because of [TS]

  the way that it was made it is a phone [TS]

  which is old which has new stuff in it [TS]

  which has never happened before [TS]

  it's ridiculous little ridiculous but [TS]

  also it is ridiculous anyway because [TS]

  it's so tiny and I don't understand how [TS]

  you're able to use that today to do [TS]

  anything really so I want to see what [TS]

  your home screen looks like because I'm [TS]

  hoping that what it displays that you [TS]

  don't do anything on your phone you [TS]

  can't I feel like you're like real [TS]

  bitter about my having walked away from [TS]

  the six plus in this in this way that it [TS]

  justified is so funny [TS]

  just think you made the wrong decision [TS]

  gray it it strikes me as funny Mike [TS]

  all I'm all I'm doing is trying to [TS]

  optimize the devices in my life for the [TS]

  purpose that I want them to serve that's [TS]

  that's what I'm doing with the tools [TS]

  that i have and as listeners will almost [TS]

  undoubtedly realize at this point I have [TS]

  seen your new seven-plus phone and I was [TS]

  unconvinced to upgrade [TS]

  yes the cameras are awesome no don't [TS]

  like the home button but I just don't I [TS]

  just don't want to I just want to use a [TS]

  bigger phone so if i don't want to use a [TS]

  bigger phone that is not ridiculous to [TS]

  sit stick with my SE it is the correct [TS]

  choice to stick with my SE and I'm very [TS]

  happy for you that you have a phone that [TS]

  you like what come on engine what you [TS]

  got [TS]

  okay i'm going to send you what the [TS]

  phone looks like that literally this [TS]

  moment [TS]

  you have done the same for you too okay [TS]

  i don't i don't actually know if it's [TS]

  going to be that different from last [TS]

  time because i don't remember what it [TS]

  looked like last time [TS]

  there's only one thing that i think i [TS]

  may have changed but I can't do you even [TS]

  have the link to the link on hand to the [TS]

  last time we talked about this because [TS]

  i'm going to make various ok [TS]

  oh alright you're very prepared so I [TS]

  sent you the link [TS]

  look at this ridiculous on the icons [TS]

  look ginormous because the screen is so [TS]

  tiny [TS]

  ok so I've immediately noticed something [TS]

  here [TS]

  you have to to do apps now running what [TS]

  seems to be concurrently you have to do [TS]

  and OmniFocus these are quite similar [TS]

  applications in what they provide but [TS]

  you have them both running because there [TS]

  are unread counts on each of them and i [TS]

  am very very intrigued as to what you're [TS]

  doing here now you're trying to figure [TS]

  out what's going on even for me and you [TS]

  this is a whole different level and as [TS]

  always i do like to try to spend a lot [TS]

  of time thinking about the tools that i [TS]

  use for various purposes and I'm [TS]

  realizing the last time we discussed [TS]

  this i was in the process of trying to [TS]

  use to do as my main task manager which [TS]

  didn't work out and switch back to me [TS]

  focus my main one but there are there [TS]

  are different as managers are better or [TS]

  worse at different things and i'm not [TS]

  exactly sure when i did this but [TS]

  essentially I have found that think [TS]

  they're there are several different [TS]

  kinds of tasks in my life that benefit [TS]

  from splitting in two separate task [TS]

  managers and so OmniFocus for me is the [TS]

  big guns in this scenario I'm OmniFocus [TS]

  is where I do all of the templating [TS]

  stuff where I have [TS]

  checklists for projects you know for all [TS]

  the podcasts for the videos is the it's [TS]

  the heavyweight here are the projects [TS]

  that i'm managing in my life kind of [TS]

  thing but there's a whole bunch of of [TS]

  little tasks that I for the longest time [TS]

  I've always been keeping in my main task [TS]

  manager but i have benefited from [TS]

  pulling them out and this is this is [TS]

  what I'm doing with to do so [TS]

  no here we go what do you mean he like [TS]

  triggering faults in my head again [TS]

  ok so let me let me run through with [TS]

  what's going on your right so like you [TS]

  know you're going to be happier after [TS]

  you listen to me explain something and [TS]

  you see it is applicable to your life [TS]

  this is the problem is that i see things [TS]

  that you do I think they're bonkers and [TS]

  then you find a way to convince me in a [TS]

  way that I am uncomfortable with it like [TS]

  it's just I'm just explaining what i do [TS]

  and if you can derive value from that [TS]

  I'm very happy for you that you could [TS]

  find a better way to do things by the [TS]

  way I hate washing dishes now just as a [TS]

  bit of follow-up because now whenever I [TS]

  wash the dishes I can't stop but think [TS]

  about you it just so you know [TS]

  good hope I hope I hope you and all the [TS]

  listeners think about me every time they [TS]

  wash a dish by hand [TS]

  ok so with here's here's what I'm doing [TS]

  with splitting these tasks and then the [TS]

  easiest the easiest thing to explain is [TS]

  is that as a thing that I've done for a [TS]

  while as i find it really useful to have [TS]

  a kind of what i call like a boot up and [TS]

  shut down checklist that book ends the [TS]

  day that when i get up there's a bunch [TS]

  of little things that I just want to do [TS]

  to get the to get the ball rolling and [TS]

  then at nighttime when I'm kind of [TS]

  getting ready to end the day there's [TS]

  also a bunch of little things that I [TS]

  want to do and so I used to just have [TS]

  all of this stuff in the main task [TS]

  manager will just say is OmniFocus right [TS]

  at this point right so i used to keep [TS]

  everything in OmniFocus and I had a [TS]

  bunch of perspective setup so that's [TS]

  like I could look at a particular [TS]

  perspective [TS]

  and just see all of these little boot up [TS]

  and shut down tasks but it always caused [TS]

  a problem we're somewhere in my system [TS]

  whether it was on my phone or on my [TS]

  computer I do let badges through like [TS]

  I'm trying now with badges on the phone [TS]

  a little bit but i want to see like a [TS]

  number of what are the things that I [TS]

  have to do today but it was always [TS]

  annoying when I'd be combining two [TS]

  different kinds of things like OmniFocus [TS]

  is heavy hitting here are the main [TS]

  projects here's your big stuff but if [TS]

  the number of like items i need to do to [TS]

  say finish getting up a podcast or [TS]

  finish working on a video if that number [TS]

  is also combined with other minor things [TS]

  that need to happen but are not like [TS]

  vitally important stuff like take your [TS]

  vitamins or you know make sure the house [TS]

  is locked up right that like that kind [TS]

  of stuff [TS]

  yeah it it bothered me to not have liked [TS]

  what I was always thinking of it i [TS]

  really wish there was some way in [TS]

  OmniFocus to have two different badges [TS]

  so i could categorize things as like [TS]

  he's just stuff that you need to do [TS]

  because you're alive right and there's [TS]

  things that need to happen right someone [TS]

  needs to take out the trash on a [TS]

  somewhat regular basis and then there's [TS]

  also like things that are incredibly [TS]

  vital to do and so this is the [TS]

  separation that I've done with to do and [TS]

  with OmniFocus which I'm which i'm very [TS]

  happy about is pulling out a lot of [TS]

  minor recurring stuff into to do mainly [TS]

  so that i can take OmniFocus more [TS]

  seriously in a sense like to like to [TS]

  understand what I'm looking at OmniFocus [TS]

  like these are the things that need to [TS]

  happen today and that it's it's not [TS]

  getting lumped in with a bunch of [TS]

  routine stuff which ultimately like I [TS]

  can skip but it's better if I do but is [TS]

  skippable if something is really [TS]

  occurring and so that's that's one of [TS]

  the reasons why I pulled this apart and [TS]

  i have to say i'm i'm very very happy [TS]

  with this so I've actually been using to [TS]

  do and OmniFocus together and figuring [TS]

  out like which kinds of tasks go into [TS]

  what [TS]

  and one of the other things that I i [TS]

  quite like is i have also set it up so [TS]

  that on my phone in the the new widgets [TS]

  screen which is in iOS 10 both to do and [TS]

  OmniFocus have widgets so I haven't set [TS]

  up as well so that i can even just slide [TS]

  over and in the widgets screen just [TS]

  immediately see like what are all of [TS]

  these badges in to do and in OmniFocus [TS]

  so i can almost kind of treat the [TS]

  widgets screen as though it is a single [TS]

  to-do app it isn't really but I'm sort [TS]

  of faking it by putting those two [TS]

  widgets at the top and next to each [TS]

  other so this this I feel like gives me [TS]

  a pretty good overview of what's going [TS]

  on it's like I can look at my tasks [TS]

  understand the relative importance of [TS]

  what those badges mean and I can also [TS]

  still check off items throughout the day [TS]

  relatively easily without jumping in and [TS]

  out of two different apps so that's what [TS]

  that's what's occurring here Mike was [TS]

  that aside that I heard over the wire [TS]

  it's a combination of sighing and anger [TS]

  why is that because i have recently [TS]

  noticed that there are things that i [TS]

  want to put an only focused i'm not [TS]

  putting in OmniFocus who and it is [TS]

  simple tasks daily tasks and I don't [TS]

  really have and i know i use a lot of [TS]

  productivity management tools anyway [TS]

  like but I used more for different [TS]

  purposes in the same way that you do and [TS]

  I've been doing that for a while but [TS]

  there were these little daily tasks that [TS]

  were just not getting recorded anywhere [TS]

  and it's not like i was starting to [TS]

  forget things but they were playing on [TS]

  my mind because it's tough had to [TS]

  remember to do but i don't want to put [TS]

  normally focus because when i open on [TS]

  the focus and look at my forecast [TS]

  I judge the business of my week based on [TS]

  how that looks [TS]

  who and the numbers were going to high [TS]

  right but it was force [TS]

  so I was been taking those little task [TS]

  now I'm just trying to remember to do [TS]

  them [TS]

  that's a failing plan right there [TS]

  exactly [TS]

  just just just try harder Mike just try [TS]

  to remember now that the terrible idea [TS]

  it's not going to work so maybe i will [TS]

  investigate this that I've been looking [TS]

  for reasons to try out to do list [TS]

  because of some of the things that it [TS]

  can do with automation and web stuff so [TS]

  maybe i will give that a go because i do [TS]

  i just got an Amazon echo and i believe [TS]

  it is possible to hook up [TS]

  ifttt when it is available in the UK [TS]

  with the echo that's all of the story [TS]

  who to speak tasks to the echo and [TS]

  they'll be recorded into US and i've [TS]

  been wanting to try that out when all of [TS]

  the pieces are in play so this might be [TS]

  a good reason for that [TS]

  yeah i like is crazy as it sounds to be [TS]

  running to task managers and I mean like [TS]

  when you look at that screen actually in [TS]

  a sense of running for but we can get to [TS]

  that later [TS]

  I i really do think that there's a lot [TS]

  of benefit from this split you know man [TS]

  i'm just i'm looking through just a ton [TS]

  of the kinds of stuff that i have in to [TS]

  do and they're all items which I'm [TS]

  really happy to have out of OmniFocus [TS]

  and they just somehow feel different you [TS]

  know it's it's things like you know just [TS]

  stepping on my scale in the morning to [TS]

  record my weight I have as dumb as this [TS]

  sounds this is always vital i have just [TS]

  a reminder in the morning to look at my [TS]

  calendar ready to just like is there [TS]

  anything that's different that's [TS]

  happening today or if there's anything [TS]

  you need to be aware of like that little [TS]

  reminder has saved me so many times [TS]

  right just like look at your calendar [TS]

  buddy just make sure everything's [TS]

  everything's as you expect for the day [TS]

  there's taking vitamins [TS]

  there's no taking out the trash I have [TS]

  ya shutting shutting down the house like [TS]

  a reminder to take out my contact at [TS]

  night because it's sometimes easy to [TS]

  forget just not great and I have [TS]

  recurring a items for as well for [TS]

  roughly how often I need to do the [TS]

  laundry so like the thing will pop up [TS]

  like you know you should put the laundry [TS]

  at this point it is there's a whole [TS]

  bunch of minor things but I [TS]

  I like that to do is pretty good about [TS]

  complicated repeats like have these [TS]

  things occur on these particular days or [TS]

  these particular intervals and so I have [TS]

  a lot of stuff which it doesn't have to [TS]

  happen daily but I just like to have in [TS]

  this little system and I just I really [TS]

  think that there's a benefit in dividing [TS]

  these from what OmniFocus is like I am [TS]

  sitting down and I have some work to do [TS]

  right and what I'm not going to do while [TS]

  I have some work to do is get up and put [TS]

  clothes in the laundry like that's not [TS]

  happening right now like I'm sitting [TS]

  down and like today look at OmniFocus [TS]

  there's having a badge of 26 things on [TS]

  there because i have to run through some [TS]

  podcast and some video stuff today and [TS]

  there's like a bunch of things that have [TS]

  to happen today it's like okay I'm gonna [TS]

  grind through these have to happen items [TS]

  yes one of the things for today is like [TS]

  it's time to take out the trash but you [TS]

  know what I don't need to do that like I [TS]

  don't need to see that when i'm sitting [TS]

  down at the computer and trying to get a [TS]

  podcast out right like that's I can look [TS]

  at to do when i'm on a little break and [TS]

  say like okay I'm gonna do these things [TS]

  and when I'm sitting down working i can [TS]

  open up on me focus and it's it's a [TS]

  cleaner division so this is this is [TS]

  something I'm trying and i have to say i [TS]

  like it better than simply having a [TS]

  single to do application which is trying [TS]

  to cover all of the basis for all things [TS]

  hard on you cgpgrey I'm just I'm just [TS]

  telling you what i do and if it sounds [TS]

  like a good idea i can't i can't help [TS]

  that [TS]

  like that's just this is the way you [TS]

  receive it it seems like a really good [TS]

  idea also health fitness applications on [TS]

  this fun at ya [TS]

  just as with last time I i think i would [TS]

  have mentioned that this is this is part [TS]

  of the idea of what is my phone for and [TS]

  I partly view my phone as a health and [TS]

  fitness assistant and so [TS]

  I've pulled out a row of health related [TS]

  apps just so that they are there and [TS]

  they serve as a kind of reminder that [TS]

  like they're in my face like these are [TS]

  things that you should be doing so [TS]

  that's that's why i have them there [TS]

  because it makes them easy to to track i [TS]

  like having their as a reminder [TS]

  although i am this is this is the [TS]

  problem with these things I am slightly [TS]

  annoyed because I don't really use one [TS]

  of those apps anymore which is the food [TS]

  tracking app i was called life some [TS]

  which I will if you use the food [TS]

  tracking app i totally recommend this [TS]

  but in the in the past year through [TS]

  consistently using this food tracking [TS]

  app I have essentially successfully [TS]

  changed my diet in terms of what do I [TS]

  just normally eat on any particular day [TS]

  and so I feel like I don't actually need [TS]

  to use this anymore as a behavior change [TS]

  appt and also in particular it I used to [TS]

  really love a feature that they had for [TS]

  the Apple watch what kind of tell you [TS]

  how hungry you are which was in which [TS]

  look at totally amazing and surprisingly [TS]

  useful feature which I again i highly [TS]

  recommend if you're trying to change [TS]

  your diet like you should use life some [TS]

  it's incredibly effective but since i [TS]

  have also changed to doing fasting in [TS]

  the morning so I don't have breakfast i [TS]

  usually don't eat until around lunchtime [TS]

  that totally throws that feature off as [TS]

  well so it's like I feel like I don't [TS]

  need to stay on top of what i'm eating [TS]

  because i have changed my diet pretty [TS]

  successfully and the little app for the [TS]

  watch which used to be super useful is [TS]

  not super useful if you skip a meal a [TS]

  day because it's always freaking out [TS]

  that you're pure dying of starvation [TS]

  that which is not true because it turns [TS]

  out that breakfast is alive it is not [TS]

  necessary however I I can't have a [TS]

  hanging row of apps right if I take if i [TS]

  take rid of if i get rid of that one [TS]

  lifetime map i have nothing else to put [TS]

  in its place on that nice little he'll [TS]

  throw and then I'd have a like hanging [TS]

  apps on the bottom that be one blank [TS]

  space so for the moment is there simply [TS]

  because i have nothing else to put there [TS]

  and I need a nap to take up a slot so [TS]

  that the bottom row is nice and even [TS]

  so the bottom road doesn't go all uneven [TS]

  or worse mess with that middle row which [TS]

  is due clear to do and calendar which is [TS]

  all related to how do i work during the [TS]

  day that row like that middle row is [TS]

  nice and solid and it solves all related [TS]

  so there's one essentially placeholder [TS]

  app because i have nothing to put in its [TS]

  in its spot sad why is that why is that [TS]

  sad well you know it would be nice if [TS]

  you did the symmetry was all there I [TS]

  know how much you like that you know you [TS]

  have to make your phone layouts [TS]

  aesthetically pleasing [TS]

  I understand that I don't worry about [TS]

  that as much as you do but I know that [TS]

  you really care [TS]

  yet your phone look at your phone you [TS]

  have an unsymmetrical phone layout with [TS]

  snapchat being the golden icon that is [TS]

  uneven at the bottom up on that that [TS]

  page [TS]

  yeah there's a written as a really good [TS]

  reason for that I'm sure there is [TS]

  I'm sure there's a really good reason [TS]

  I'm forcing myself to try and use [TS]

  snapchat yeah i've set up buddy [TS]

  the best way for me to force myself to [TS]

  do it at least you have a glaring [TS]

  reminder of their at-bats and certainly [TS]

  yeah that yeah that is I i do agree like [TS]

  that's the purpose of having the blank [TS]

  row on the bottom of your your home's [TS]

  page is to allow you to put in stuff [TS]

  that you do you want for a different [TS]

  reason [TS]

  so I was like okay if you are trying to [TS]

  use snapchat then you want to put in [TS]

  that bottom space to force you to use it [TS]

  i can i can understand that but it sure [TS]

  does stick out like a sore thumb on the [TS]

  bottom there [TS]

  yeah well again it's like that's the [TS]

  point tonight it [TS]

  the reason it's there is because I know [TS]

  how much it's going to stick out though [TS]

  that's what is there to kind of push me [TS]

  to be doing [TS]

  I mean ions people if they have not [TS]

  heard our previous episode about this to [TS]

  go and listen to it to understand like [TS]

  why you have the folders that have just [TS]

  won a pin them like there's a whole [TS]

  reason for that which is the same reason [TS]

  as last time so there will be a link in [TS]

  the show notes to our previous episode [TS]

  will be discussed that in a bit more [TS]

  detail [TS]

  I just realized that those folders [TS]

  seemed so normal and so obviously the [TS]

  correct solution to me that it doesn't [TS]

  even occur to me at this point that [TS]

  anyone [TS]

  even question it likewise yeah why would [TS]

  you wonder about those folders at the [TS]

  top assistants it's self-evident that [TS]

  this is this is the best way to do [TS]

  things like this is this is obviously [TS]

  the thing i don't see an email app on [TS]

  your phone [TS]

  yeah there's still no email on the phone [TS]

  writers no safari on the phone like this [TS]

  again is is my dear like what is the [TS]

  phone for the the phone is for things [TS]

  like health assistant [TS]

  it's there to hopefully nudge me about [TS]

  the things that I need to do during the [TS]

  day because I gets it's always there so [TS]

  this is a sensible place like checkoff [TS]

  to-do items or to have do remind me at a [TS]

  particular time to do with thing and it [TS]

  does have minimum communication [TS]

  therewith messages but like this is that [TS]

  this is my name like what is the phone [TS]

  for and I just think the phone is is not [TS]

  the place that I'm most effective at [TS]

  email so i don't really want it there [TS]

  and I don't really want to have the [TS]

  distraction of like randomly looking up [TS]

  stuff on the internet so that's why [TS]

  those those items are not there on the [TS]

  phone like I intentionally removed them [TS]

  to have the to minimize the role of the [TS]

  phone in my life [TS]

  what else do you think when you look at [TS]

  my fun your phone looks largely the same [TS]

  to me it is it is largely the same as [TS]

  last time if you haven't changed all [TS]

  that much [TS]

  you're running lots of beta versions [TS]

  look at you the cool kid with all these [TS]

  beta versions of these absolutely i [TS]

  three you three [TS]

  you have three there yeah i'm cool like [TS]

  that [TS]

  yeah you are cool like that you have 12 [TS]

  unread messages a combination of being [TS]

  in group messages now that didn't exist [TS]

  before because lots and lots of people [TS]

  now because of how good messages on iOS [TS]

  10 a moving conversation groups from [TS]

  other places two messages that's why I'm [TS]

  finding it was on finding myself [TS]

  receiving more messages but every time [TS]

  somebody sends a sticker is another [TS]

  message which Apple you did so badly to [TS]

  show a notification for every sticker to [TS]

  get notifications for all the stickers [TS]

  ok right I didn't realize that that [TS]

  shouldn't be the case and so ridiculous [TS]

  that you received these notifications [TS]

  which a lot of the time it's just the [TS]

  just a sticker just don't see it in [TS]

  context [TS]

  will you open the message to make any [TS]

  sense so that's part of the problem yeah [TS]

  so that's why you have your you're [TS]

  juggling all of those I messages [TS]

  yeah plus we record for so long [TS]

  just everyone i knows contacted me in [TS]

  that period of time so that's why I have [TS]

  12 month so here's the thing our our [TS]

  phones have not changed very much but [TS]

  i'm just wondering should we add watch [TS]

  faces to this at this point I'm kind of [TS]

  curious what your watch face looks like [TS]

  what does my curly Apple watch face look [TS]

  like all right so i sent you my my watch [TS]

  face i have to say Mike I'm actually [TS]

  quite shocked at your watch face [TS]

  what did you think it was going to be [TS]

  crazy and colorful I like okay listeners [TS]

  my curly who started off with the clown [TS]

  vomits home screen on his phone as an [TS]

  entirely monochrome Apple watch face [TS]

  I can't believe that this is this is [TS]

  your Apple watch face currently i'm [TS]

  wearing my black band so I have the [TS]

  second-hand like the hand account [TS]

  seconds the white if i'm wearing my [TS]

  orange band have the orange if it's my [TS]

  blue-eyed that loop the only thing I [TS]

  have to change the color of is just the [TS]

  second hand so it matches the the watch [TS]

  but it will always be understated [TS]

  because it will be monochrome with just [TS]

  that splash of color in those instances [TS]

  the watch face that I'm using is the [TS]

  simple watch face because i used to love [TS]

  the utility face who but what I don't [TS]

  like about the utility face is that [TS]

  there are just random splashes of color [TS]

  on you 30 face [TS]

  yep looks terrible drives me crazy apple [TS]

  ruin that they just ruined that it [TS]

  totally did and so now i use simple [TS]

  because i like the simple face such as I [TS]

  like it to just be very understated and [TS]

  I don't want screaming more than it [TS]

  already does [TS]

  I completely agree i think i used [TS]

  utility when the watch first came out [TS]

  and then when they did that that sandy [TS]

  which added the color that was like well [TS]

  you're dead to me now utility face which [TS]

  is really annoying because utility has a [TS]

  key feature that absolute [TS]

  we love but like I cannot stand this [TS]

  random color it looks awful [TS]

  it looks awful so I'll talk you through [TS]

  the complications that i use is so [TS]

  complications let's go clockwise [TS]

  starting upper left and that is the time [TS]

  around I'm is one other things that i do [TS]

  the most of my watch this may change now [TS]

  because the Amazon echo has far superior [TS]

  time of peaches through in that you can [TS]

  set multiple timers happening at current [TS]

  times so you can ask for a five-minute [TS]

  timer and a seven minute timer and a 12 [TS]

  minute timer and it will just count them [TS]

  all up and you'll be told when each of [TS]

  them finishes who which the apple watch [TS]

  cannot do it is one at a time and when I [TS]

  cook I very frequently need at least two [TS]

  times going whoo [TS]

  so that will bind i may end up changing [TS]

  this I don't know but what you want goes [TS]

  there when i travel this is all a little [TS]

  life hack for everybody but when i [TS]

  travel i replace that with my home [TS]

  timezone who know that the London Times [TS]

  own goes to the top left when I travel [TS]

  so I always know what time it is in [TS]

  London top right i have the activity [TS]

  brings i'm very happy today that my [TS]

  activity rings are looking good because [TS]

  it would be very embarrassing people [TS]

  have known how they sometimes look [TS]

  button-bright is whether a carrot [TS]

  whether the application carrot weather [TS]

  which I like very much and they have is [TS]

  a paid app and they have a subscription [TS]

  and extra subscription that you can sign [TS]

  up for to get a complication watch [TS]

  complication [TS]

  so I pay at once like two pounds a year [TS]

  or something for the complication but it [TS]

  is my favorite i love the application [TS]

  and the complications great because you [TS]

  can customize it to have what elements [TS]

  you want and I have the temperature and [TS]

  the car whether kind of as a glyph next [TS]

  to it and then bottom left is [TS]

  fantastical who with my next upcoming [TS]

  event [TS]

  I have to say Mike I pain i'm still I [TS]

  feel like I'm still in shock that you [TS]

  would have a watch face that looks so [TS]

  elegant [TS]

  this is just I just I figured like okay [TS]

  let's wait for modular to come on thru [TS]

  right with a bunch of garbage all over [TS]

  it [TS]

  surely that's going to be Mike's watch [TS]

  face I'm just I'm i feel like my breath [TS]

  is taken away [TS]

  I can't believe this it's like the [TS]

  absolute reverse of your phone [TS]

  how interesting how very not anymore i [TS]

  think my phone is a common now this to [TS]

  your phone has definitely improved [TS]

  without a doubt you have improved that [TS]

  that wallpaper certainly helps your [TS]

  lovely upgrade wallpaper so what's going [TS]

  on [TS]

  we go which face them I feel like today [TS]

  is bizarro universe day [TS]

  oh ok if you've got lots of color on [TS]

  here or something [TS]

  alright am I going to be grossed out [TS]

  whoa [TS]

  heyo why have somebody believes in [TS]

  fitness pepper so grains changed his [TS]

  watch to one of the new activity ring [TS]

  faces who [TS]

  wow this scream so much stuff that you [TS]

  record contact at the bottom [TS]

  yeah this is the basically if somebody [TS]

  just looked at these two images [TS]

  yeah you would not guess whose watch was [TS]

  whose well you would but you'll be [TS]

  completely wrong [TS]

  okay so yeah this is very unexpected [TS]

  very unexpected [TS]

  ok so let me let me explain what's going [TS]

  on here i'm using this activity face [TS]

  which has the bright color rings in the [TS]

  center which is kind of ugly [TS]

  I don't know kind of not if if your main [TS]

  focus of the watch is the activity rings [TS]

  they should be in color [TS]

  yeah it's it i go by go back and forth [TS]

  about this but but here here is here's [TS]

  the key thing to me sort of like I said [TS]

  before I like to have little nudges [TS]

  about doing what I'm supposed to do [TS]

  during the day like this is part of part [TS]

  of the purpose of my devices is to help [TS]

  me work better [TS]

  and going back to when we mentioned [TS]

  utility and apple ruining it with adding [TS]

  little splashes of color [TS]

  the thing that I absolutely loved in [TS]

  utility was that it had the calendar on [TS]

  the bottom that actually told you what [TS]

  was happening at that particular time [TS]

  now i think the only watch faces that [TS]

  will do that were before watch os3 [TS]

  utility modular which i am not a fan of [TS]

  and the Mickey Mouse watch face which is [TS]

  obviously unacceptable [TS]

  why is that I don't need mickey mouse on [TS]

  my watch [TS]

  that's not this i don't even know I [TS]

  don't even have to explain this like [TS]

  obviously it's just unacceptable [TS]

  it's awful and so I was always [TS]

  frustrated that i felt like i couldn't [TS]

  really use a watch face that was also [TS]

  showing me the calendar but with watch [TS]

  it was three I was pleasantly surprised [TS]

  to see that this activity watch face [TS]

  does have the calendar at the bottom [TS]

  where it actually says what is the thing [TS]

  that you're supposed to be doing and I [TS]

  was not a huge fan of having the big [TS]

  super colorful rings in the center [TS]

  I thought you know what that is a [TS]

  trade-off that I am totally willing to [TS]

  make in order to get the calendar at the [TS]

  bottom because what I what I do like to [TS]

  do is in my calendar which has also been [TS]

  a helpful thing that I've been doing [TS]

  this year is block out the whole day for [TS]

  like what is happening at particular [TS]

  times like what should I be working on [TS]

  where should I be not don't always [TS]

  follow perfectly but it still is a good [TS]

  rough outline for what's supposed to be [TS]

  happening how much time do I have [TS]

  available in a day to do things so I [TS]

  absolutely love that when i check the [TS]

  time it also shows on the bottom of my [TS]

  watch like what in theory should you be [TS]

  doing if you were perfectly listening to [TS]

  past use plan right now so that's why [TS]

  I've got along with this watch face [TS]

  I don't mind having the activity stuff [TS]

  in in the center I kind of gotten used [TS]

  to the the color of it and besides as [TS]

  the day goes on anyway I do like to to [TS]

  fill up the Rings so that's really great [TS]

  and then I have totally done the same to [TS]

  watch complications that you have done [TS]

  which is using fantastical in the upper [TS]

  left because you can customize the icon [TS]

  to show you the day and day [TS]

  on that watch face and i'm using Karen [TS]

  weather in the top right because again i [TS]

  want to see the conditions and the [TS]

  current temperature and so this is this [TS]

  is the watch face that i'm using however [TS]

  Mike [TS]

  however this is my work [TS]

  watch face so don't wait a watch [TS]

  well okay we don't need to get all the [TS]

  complications right about like what I [TS]

  also find very helpful is this idea of [TS]

  context setting and so this is the watch [TS]

  face that when I am working this is what [TS]

  i use and what I really like is when i'm [TS]

  not working when i feel like i am done [TS]

  for the day [TS]

  nothing else is going to happen i [TS]

  intentionally move away from that and I [TS]

  switch to a different watch face which [TS]

  is this watch face [TS]

  alright well so for anybody there again [TS]

  our picture shows but if you would like [TS]

  some theater of the mind here grey uses [TS]

  a watch face which is all black with the [TS]

  watch hands and a number one single [TS]

  number i don't know what that number [TS]

  represents it represents the hour [TS]

  ok this is the new numerals watch face [TS]

  so I have ended up using two of the new [TS]

  watch faces and watch os3 and so I hate [TS]

  that that why why do you need a big [TS]

  number which is the hour you have the [TS]

  watch hands [TS]

  ok I don't people who use watches where [TS]

  you just have the watch hands i cannot [TS]

  mentally divided up a circle that [TS]

  accurately in my head to know what our [TS]

  it is if it's not on one of the [TS]

  90-degree axes it right if it's not 12 [TS]

  36 or 9i have a hard time telling what [TS]

  the heck our it's supposed to be if it's [TS]

  between those things so why don't you [TS]

  just use it [TS]

  digital watch face no complications i I [TS]

  don't know I I like this one [TS]

  I feel like this is it's relatively [TS]

  simple and there's nothing going on do [TS]

  we have some form of a function here [TS]

  going up [TS]

  I think we do look at you now the form [TS]

  of it is not getting in the way of the [TS]

  function but I I actually like the way [TS]

  that the big number looks yeah but can [TS]

  you tell the time on it them like [TS]

  because if you're saying is difficult [TS]

  for you to guess the number how do you [TS]

  get the minutes [TS]

  this is the same thing like what how I [TS]

  have the fuzzy clock on my mac right [TS]

  when i look at my mac said that I've set [TS]

  it up so that it doesn't say the exact [TS]

  time it just as twenty past six right [TS]

  because I think I don't need to know the [TS]

  time to the minute precision I just need [TS]

  to know roughly what the time is [TS]

  so I feel like this kind of watch face [TS]

  is relatively relaxing because there's [TS]

  very little on it [TS]

  I don't need to know the time super [TS]

  precisely when I'm not working right the [TS]

  the workday is over is totally fine to [TS]

  just know like roughly what time it is [TS]

  but if I had a watch face that was just [TS]

  the hands I would mess up what the hour [TS]

  is right and I like I need to know what [TS]

  the actual hour of time is when i'm [TS]

  looking at the watch so that's why i [TS]

  have an on-duty watch face and I have an [TS]

  off-duty watch face and this is what i [TS]

  have selected as the off-duty watch face [TS]

  I think it looks good alright house this [TS]

  one's yellow do not like the yellow Mike [TS]

  I think it's a horrible yellow I have to [TS]

  say when you take the screenshot that [TS]

  yellow looks really terrible [TS]

  it almost is like puce yeah looking at [TS]

  that screenshot that yellow does not [TS]

  represent the way it actually looks on [TS]

  the watch like I didn't notice but yeah [TS]

  i was looking at that yellow I wouldn't [TS]

  I wouldn't pick that but let you in on a [TS]

  little secret which is in all of my [TS]

  calendars and absolutely everything as [TS]

  we discussed before like you have to [TS]

  have colors that mean various things and [TS]

  in my whole system [TS]

  yellow is free time so that's why the [TS]

  watch face is yellow work is over it's [TS]

  just free time [TS]

  snapchat yella it is yellow [TS]

  the wrong kind of yellowy that huh [TS]

  the wrong kind of app for me that for [TS]

  upload [TS]