Hello Internet

H.I. #72: 64 Pairs of Underwear

 

  I'm feeling kind of good about myself at [TS]

  the moment [TS]

  oh yeah because i would say once every [TS]

  maybe one to two years might just go on [TS]

  this make a clothes shop [TS]

  oh I'm not a big fan of shopping for [TS]

  clothes and trying things on who is it's [TS]

  awful [TS]

  yeah and like so many times I'll go to [TS]

  the shops with my wife and she will [TS]

  become on this to some clothes shopping [TS]

  for you and we'll walk in and then out [TS]

  to speak now not feeling it and we'll [TS]

  have to leave [TS]

  look it just on my own I happened to [TS]

  walk into the shop the other day and I [TS]

  wasn't even really there with much [TS]

  intent and suddenly it just hit me I'm [TS]

  just that's it i'm going crazy i just [TS]

  went for her and I was grabbing things [TS]

  off the rack and I was walking into the [TS]

  changing rooms and I'm gonna try these [TS]

  and I'll grab that and I wasn't even [TS]

  looking at prices [TS]

  why would you do that suddenly that [TS]

  brings thinking into the equation and [TS]

  then everything falls apart [TS]

  this was not thinking I was just [TS]

  grabbing and trying and buying it was [TS]

  magnificent my absolute favorite part [TS]

  was at the end when I was like buying it [TS]

  all need the poor guy took forever to [TS]

  put it all through the register and then [TS]

  at the end he says some ridiculous [TS]

  amount of money and then he says to me [TS]

  would you like a plastic bag with that [TS]

  and I'm like of course because i'm going [TS]

  to carry all this stuff home so I said [TS]

  yes and he says that will be five pence [TS]

  on top [TS]

  I've just spent hundreds and hundreds [TS]

  and hundreds of pairs and he's there is [TS]

  another fire p NK look like is laughed [TS]

  and said yes that's okay i'll pay the [TS]

  five-page good because I'm never quite [TS]

  sure what Brady how this kind of thing [TS]

  is going to go [TS]

  I thought there is a nonzero chance that [TS]

  you were going to be upset about that [TS]

  final five pen that you have to pay for [TS]

  the bag to take it all back [TS]

  this is the kind of thing that I could [TS]

  see that would drive a brady crazy so [TS]

  I'm glad that you were able to be in a [TS]

  happy mood and to roll with it and just [TS]

  let it go on the day that you felt in [TS]

  the mood for clothes shopping the [TS]

  five-page never an issue it was just the [TS]

  ridiculousness over but then i went even [TS]

  further and I did what is an even bigger [TS]

  step for me king of hoarding i came home [TS]

  and i opened up all my wardrobes and [TS]

  drawers and I throw away a [TS]

  lot of clothes Oh for garbage bags for I [TS]

  honestly feel proud of you at this [TS]

  moment [TS]

  breathe haha that's amazing not as proud [TS]

  as my wife was I've never seen her so [TS]

  happy all the clothes that she hates me [TS]

  wearing all gone she came home and [TS]

  opened up my wardrobe and it was all [TS]

  neat like a soldier or beautifully [TS]

  folded and hanging up and there was [TS]

  hardly anything there for the biggest [TS]

  smile on their face and I feel good I [TS]

  felt purged did you get rid of any of [TS]

  those old Alabama t-shirts from years [TS]

  ago that i always see wearing no but [TS]

  that's because they were already going [TS]

  through a washer and I'm the clothing in [TS]

  the wash God spared that's what you're [TS]

  saying yeah I was brutal but it was in [TS]

  the wash it's probably already in the [TS]

  rotation so there was a good chance i [TS]

  was gonna keep it anyway but it was [TS]

  amazing and that when I told my wife I [TS]

  was doing I was texting a guy you're not [TS]

  going to believe it i'm clothes shopping [TS]

  and then I said and now i'm going home [TS]

  and throwing stuff away she was going [TS]

  come on be brutal and was sending me all [TS]

  these encouraging messages saying go on [TS]

  through the stuff away go away and i'm [TS]

  texting back and I'm doing it I'm doing [TS]

  it I'm throwing it away [TS]

  she's like this is magnificent sometimes [TS]

  you leave me speechless Brady very happy [TS]

  that you purchased clothes for yourself [TS]

  and also throughout clothes that no [TS]

  longer fit [TS]

  congratulations it wasn't stopping at no [TS]

  longer fits by the way it was stuff that [TS]

  I just don't wear much okay I was [TS]

  throwing away stuff that does feel I was [TS]

  just in this sweet spot of organization [TS]

  but it did make me wonder what your [TS]

  clothes shopping routine but how does [TS]

  that work because i know you're not [TS]

  always wearing the same thing but kind [TS]

  of in my head I imagine you being a bit [TS]

  like steve jobs and just having like the [TS]

  same clothes over and over again on a [TS]

  rack like his clothes shopping work with [TS]

  you a regular shopper deep do it in big [TS]

  binges like me do you buy an assortment [TS]

  of things to buy lots of the same thing [TS]

  once you're sort of modus operandi here [TS]

  i'm trying to think how long it has been [TS]

  since I have been in a clothing store [TS]

  that was not clothes for a particular [TS]

  purpose like just closed in general and [TS]

  it's been years maybe five years [TS]

  since I've walked into a store to buy [TS]

  clothes I think that's probably about [TS]

  right before the youtube career started [TS]

  already by clients from online [TS]

  yeah so essentially i have been trying [TS]

  and failing over time to build up for [TS]

  myself the perfect wardrobe that is [TS]

  exactly the same every single day all [TS]

  the time and it's super funny to hear [TS]

  you say oh you think that I'm not [TS]

  necessarily wearing the same thing every [TS]

  time I see you and I feel like a great [TS]

  success because i know for a fact that [TS]

  in the last two years every time we have [TS]

  met up i have been wearing one of two [TS]

  outfits [TS]

  yeah i feel like its success that you [TS]

  didn't notice because the clothing is [TS]

  just unremarkable and so it slides under [TS]

  the perception radars like what is that [TS]

  person wearing he's just wearing clothes [TS]

  no gray it wasn't success that I hadn't [TS]

  noticed it was politeness that i didn't [TS]

  mention that you're holding back on the [TS]

  podcast that you don't want to point out [TS]

  the fact that you do know that every [TS]

  wearing the same thing every time we've [TS]

  met up for years like know to be fair [TS]

  there was an unremarkable to it that [TS]

  sort of and remarkable notice that you [TS]

  are aiming for us succeeding with and I [TS]

  mean that in a nice way like I know what [TS]

  you're doing and it's working so i'm not [TS]

  going to pick on you but like how many [TS]

  of the same t-shirts do you have how [TS]

  many of the same trousers if I was to go [TS]

  through your clothing storage areas what [TS]

  would I say [TS]

  ok so this is the method that i think is [TS]

  the best for acquiring clothes and I'll [TS]

  use an example which is t-shirts [TS]

  yep so I spent an enormous amount of [TS]

  time trying to find t-shirts that I [TS]

  liked which is really difficult [TS]

  you think I just want to buy a t-shirt [TS]

  right but when you're looking for a [TS]

  t-shirt that you can wear under almost [TS]

  all circumstances suddenly becomes very [TS]

  hard like I don't want labels the [TS]

  material has to feel nice the caller has [TS]

  to feel nice [TS]

  it needs to be comfortable I need to be [TS]

  able to wear it out it needs to be able [TS]

  to work under a button-up shirt or these [TS]

  people work on its own [TS]

  there's a surprising number of [TS]

  requirements that make it [TS]

  extraordinarily difficult i have now [TS]

  after literally years and trying many [TS]

  many t-shirts found two t-shirts that I [TS]

  like and once I found those i just [TS]

  bought dozens and dozens of them to have [TS]

  him in my house following the same color [TS]

  all in the same color and all in the [TS]

  same size [TS]

  yeah the reason I need to is one of the [TS]

  t-shirts is for warm weather it's made [TS]

  out of a different material and one of [TS]

  the t-shirts as for the rest of the year [TS]

  yep that's the only reason that they [TS]

  need to be too if i could get away with [TS]

  one I would get away with one it's the [TS]

  gray uniform like this is fantastic [TS]

  teachers have been very successful [TS]

  I've ended up doing the exact same thing [TS]

  with underwear right i found underwear [TS]

  that I like there's like a 64 pack of [TS]

  this underwear that I could but I really [TS]

  great [TS]

  ok ship it over I just want this tag on [TS]

  just for the record here you bought [TS]

  sixty four pairs of the same underwear [TS]

  I'm trying to tell the story in like a [TS]

  coherent way but I'm realizing we need [TS]

  to get to part of the problems that I [TS]

  end up facing right I you're worried [TS]

  about large being discontinued is the [TS]

  thing that occurs is the t-shirt that I [TS]

  like for example i'm not going to [TS]

  mention what brand they are because the [TS]

  company that sells them has been out of [TS]

  stock for months and months and I'm like [TS]

  their emergency update email list let me [TS]

  know when you get those teachers back in [TS]

  stock i will order 200 of them right [TS]

  I don't want to sail out like what brand [TS]

  of t-shirt it is that I wear because i [TS]

  don't want to be competing with anybody [TS]

  else on the internet to get these [TS]

  t-shirts if and when the company ever [TS]

  comes back and stuff like I've sent the [TS]

  emails like hey we're going to get those [TS]

  pictures back in stock data so this is [TS]

  the problem because because when i buy [TS]

  in bulk I'm unaware of when things have [TS]

  gone out of favor like I don't know if [TS]

  this company is ever going to produce [TS]

  this t-shirt again and if they're just [TS]

  messing with me and now as my wife has [TS]

  been pointing out to me i'm in this [TS]

  situation where I have been running out [TS]

  eventually of all of the bulk clothes [TS]

  that i bought a while ago and quickly [TS]

  coming into like a hobo land if I have [TS]

  just like a few of these perfect things [TS]

  left that I want to wear all the time [TS]

  but now I'm finding myself having to do [TS]

  laundry more and more frequently because [TS]

  my [TS]

  supply of perfect clothes is dwindling [TS]

  and dwindling it's very upsetting [TS]

  because i don't like to do the laundry [TS]

  that much and i am just constantly out [TS]

  of clothes i'm constantly out of shirts [TS]

  it's very frustrating how many ways do [TS]

  you think you can get out of attention [TS]

  before it has to be retired and you know [TS]

  it gets to her but I don't know that's [TS]

  really hard to measure I don't have a [TS]

  good system for keeping the t-shirts and [TS]

  rotation so that there's even where I [TS]

  pay no attention okay they just get [TS]

  trashed overtime [TS]

  ok but this is a thing like i really do [TS]

  think that if you can possibly get away [TS]

  with it having the minimum number of [TS]

  clothes that just fits the maximum [TS]

  number of circumstances all the time is [TS]

  clearly the superior way to live is [TS]

  obviously the better things to do like [TS]

  there's no decisions to make when you [TS]

  get up in the morning you just wake up [TS]

  you put on the clothes like what am I [TS]

  going to where i'm going to wear these [TS]

  exact same genes I'm gonna wear this [TS]

  exact same t-shirt to wear the same [TS]

  underpants and then we're the same socks [TS]

  right and i'm going to have the same [TS]

  shirt that I put on top of it every day [TS]

  the same it's like living the dream [TS]

  Brady it's fantastic as long as you're [TS]

  not like me and you start getting really [TS]

  really picky then about what each item [TS]

  of clothing has to be and then you're [TS]

  going to be in for a world of sadness [TS]

  because obviously things will get [TS]

  discontinued and you will be left adrift [TS]

  hello internet is so easy all i have to [TS]

  do is just pick some topic like I just [TS]

  say t-shirts and nine times out of ten i [TS]

  wouldn't discover some crazy thing about [TS]

  your personality that you can talk about [TS]

  for the next 10 minutes but this is not [TS]

  crazy okay i'll tell you what i do now [TS]

  realize why when we went to that Alabama [TS]

  football game a while back and you [TS]

  dressed up all in red and wore the [TS]

  Alabama stuff and i sent a photo of you [TS]

  wearing it to your wife while she was so [TS]

  delighted by the picture because the [TS]

  hair was like you interested in a Santa [TS]

  suit must have just blown her mind [TS]

  oh yeah that would have been many [TS]

  signals outside of the average range of [TS]

  clothing that i have a war i know for a [TS]

  fact that she found a delightful you got [TS]

  him to wear a red sweater with an [TS]

  elephant on it I think that's the way he [TS]

  does not normally what i do no but [TS]

  listen listen in the theme of like what [TS]

  you did and what i do where you got rid [TS]

  of a whole bunch of clothes i try to [TS]

  wear all the same things I do have a [TS]

  recommendation for people out there were [TS]

  even if you don't want to do what I do [TS]

  which [TS]

  to try to construct futilely a uniform [TS]

  that you're going to wear all the time [TS]

  yeah I do think people should do this [TS]

  when you buy socks by Sox in bulk and [TS]

  get rid of all of your old socks every [TS]

  time you do a refreshment this way all [TS]

  of the socks at least our uniform [TS]

  because i think people just get [TS]

  frustrated with having different kinds [TS]

  of socks you're trying to match them [TS]

  just listen to me people out there go on [TS]

  the internet find some socks you like by [TS]

  40 pairs of them and throw out all of [TS]

  your old socks trust me it's [TS]

  life-changing [TS]

  this will get you started down the one [TS]

  true path of finding everything else [TS]

  that works for you and keeping it as [TS]

  similar as possible but even if you just [TS]

  do the socks [TS]

  it makes life so much better so great [TS]

  let me ask you this [TS]

  I know you know wearing the same thing [TS]

  every day can be a thing and famously [TS]

  there was for how Steve Jobs thing look [TS]

  most people don't do it [TS]

  most people have a variety of clothes [TS]

  and colors and styles and change them [TS]

  and we're different things each day the [TS]

  people who do that so the majority of [TS]

  the people who you see walking around [TS]

  the streets of London [TS]

  what do you think they're thinking why [TS]

  do you think they do that why do they [TS]

  not do what you do i have no idea do you [TS]

  ever wonder what you want to like you [TS]

  think you're surrounded by crazy people [TS]

  i don't think they're crazy as we [TS]

  discussed on the podcast a bunch of [TS]

  times you cannot explain interest in a [TS]

  thing and I recognize that fashion is an [TS]

  area of life that people are interested [TS]

  in that some portion of the population [TS]

  is interested in fashion like this is a [TS]

  thing that occur so some portion of the [TS]

  population just wants to do this but I [TS]

  think the bulk of people just sort of go [TS]

  along with this feeling even though they [TS]

  probably don't care very much yeah they [TS]

  just think you're not supposed to wear [TS]

  the same thing every day so i will write [TS]

  yeah [TS]

  pro tip people if you wear the same [TS]

  thing every day as long as you are not [TS]

  smelly as long as you are being [TS]

  obviously a hygienic [TS]

  person who cleans themselves just [TS]

  wearing a different shirt even if it is [TS]

  the same color shirt if you just go [TS]

  along with that people don't comment [TS]

  nobody says anything maybe they think a [TS]

  little bit for a little while like what [TS]

  a weirdo but it doesn't matter it [TS]

  doesn't actually really affect anything [TS]

  with your interaction with those people [TS]

  like it's okay you can just wear the [TS]

  same stuff all the time [TS]

  nobody will say anything it's fine so [TS]

  great normally we would do follow up [TS]

  around this time we have gotten herself [TS]

  into a little bit of a pickle here how [TS]

  celebrating well because if we are they [TS]

  entirely honest with the teams i think [TS]

  this is episode 72 you know why we [TS]

  recorded episode 71 about a week ago it [TS]

  has not been edited yet i don't even [TS]

  know what's going to be in it you [TS]

  haven't finished yet we don't know what [TS]

  the team's think of the episode of what [TS]

  they have to say to us about it no so we [TS]

  can't really follow up or answer any [TS]

  questions because we don't know what the [TS]

  episodes like yet I want to go on record [TS]

  and say that this is 100-percent my [TS]

  fault i have been caught up with other [TS]

  things and so yes i have taken a long [TS]

  time for me to get the hell engine [TS]

  episode out but yes it is true that we [TS]

  have no follow-up because there is no [TS]

  show out at the time we are recording [TS]

  this and who knows when this show is [TS]

  going to be released we can still follow [TS]

  up because there's always stuff from [TS]

  long ago [TS]

  you've got a papercut I understand you [TS]

  have a paper cut [TS]

  now this is such a minor thing but it is [TS]

  slowly driving me crazy i want to [TS]

  recognize before i say anything how [TS]

  trivial and incidental this is so we [TS]

  have set up the whole house so that it [TS]

  has a hue light bulbs all around it's [TS]

  all the light bulbs can be set through [TS]

  your iphone or through like as you know [TS]

  a system to turn the monitor them off a [TS]

  particular time and ever since the [TS]

  latest version of Apple's operating [TS]

  system for iphone came out there is now [TS]

  this ability to talk to Siri to request [TS]

  things happen like so we have a movie [TS]

  mode so we can say like hey Siri turn on [TS]

  movie mode and the lights all changed [TS]

  everything's fantastic writer hey Siri [TS]

  turn off all the lights and so this is a [TS]

  thing that way you end up actually doing [TS]

  quite a lot like it ends up being kind [TS]

  of easier just to talk [TS]

  to the robot to change the lights and to [TS]

  do things than to go onto your phone and [TS]

  flip over a bunch of different places [TS]

  and press the buttons and so I find [TS]

  myself quite frequently asking Siri to [TS]

  do things with the lightbulbs in my [TS]

  house [TS]

  yep ok so relatively frequently serie [TS]

  takes a few seconds to kind of turn on [TS]

  when you're using the watch [TS]

  it's not ready immediately and the way [TS]

  it lets you know this is you press the [TS]

  button to talk to Siri and then it comes [TS]

  on the screen and it says hold on I'll [TS]

  tap you when I'm ready [TS]

  mm what do you think about that language [TS]

  Brady it's a bit hace ya it's a bit like [TS]

  I'm doing something else like excuse me [TS]

  i'm serving another customer and your [TS]

  turn will come when your turn comes so [TS]

  just white exactly like here's here's [TS]

  the thing i'm pointing this out to [TS]

  people now because i never noticed this [TS]

  until my wife pointed out that it was [TS]

  bothering her like my wife was clearly [TS]

  not getting along with Siri a little bit [TS]

  like it was feeling like her and Cirie [TS]

  we're having a bit of a like little bit [TS]

  of snippy pneus she brought this up to [TS]

  me she goes my series telling me to hold [TS]

  on [TS]

  screw that likes hold on what do you [TS]

  mean hold on happy when I'm ready tappy [TS]

  when I'm good and ready is what it might [TS]

  as well say as soon as she mentioned [TS]

  like you know what that language is [TS]

  wrong it's one of those things in life [TS]

  where he was rational gray right [TS]

  rational grades taking over for a moment [TS]

  and acknowledging the fact that this is [TS]

  a machine this is just a little piece of [TS]

  text that somebody put in the machine to [TS]

  indicate that is not ready immediately [TS]

  but nonetheless like I find myself [TS]

  increasingly infuriated by this little [TS]

  bit of language which is always like [TS]

  I'll tapi when I'm ready [TS]

  like I'm busy doing something else like [TS]

  series in the watch filing her nails is [TS]

  like I'll get to you in a second buddy [TS]

  right let me finish what I'm doing now [TS]

  you're my computer [TS]

  you do what I tell you to do that's the [TS]

  nature of this relationship like you are [TS]

  an inanimate solace object whose purpose [TS]

  is to turn on my fights when I tell you [TS]

  what your purpose is not to tell me what [TS]

  to do you don't tell me [TS]

  what to do and if you're going to tell [TS]

  me what to do [TS]

  you better be super polite about it [TS]

  machine [TS]

  you better not be giving me like this [TS]

  little a/c remark about like always [TS]

  happy when I'm ready [TS]

  like I'll tap you when I'm ready that's [TS]

  how this relationship works it's [TS]

  infuriating [TS]

  I wish my wife had never pointed out to [TS]

  me because it's a splinter in my mind [TS]

  that just keeps pestering every time it [TS]

  occurs and so now i am doing the [TS]

  audience the same favor i am passing [TS]

  this long audience you to notice series [TS]

  little bit of bossiness when she doesn't [TS]

  want to turn on the lights immediately [TS]

  when you tell her to enjoy that because [TS]

  it's inferior tell you upgrade just like [TS]

  everyone else you just want to be [TS]

  showing the respect you deserve this [TS]

  episode of Hello internet is brought to [TS]

  you by Harry's Harry's is the place to [TS]

  buy your razor blades online in fact [TS]

  they're so confident about that they're [TS]

  offering to let you try them for free if [TS]

  you're willing to cover the three dollar [TS]

  cost of shipping Harry's will send you [TS]

  their razor with their new five blade [TS]

  cartridge and shaving gel you have [TS]

  nothing to lose you might as well give [TS]

  it a try and their new amazing five [TS]

  blade razor includes a soft flex hinge [TS]

  for more comfortable glide a trimmer [TS]

  blade for those hard-to-reach places [TS]

  lubricating strip and a textured razor [TS]

  handle for more control when your hands [TS]

  are wet and most companies will charge [TS]

  you more when they upgrade the quality [TS]

  of their razors but not your friends at [TS]

  Harry's and Harry's their prices are [TS]

  staying the same even though their [TS]

  products keep getting better [TS]

  these new razors offer an even higher [TS]

  quality shave at about half the price of [TS]

  other big branded blades which is why on [TS]

  average and everyday shaver saves about [TS]

  a hundred and fifty bucks a year using [TS]

  Harry's carries is a fantastic value for [TS]

  money aside from the fact that they just [TS]

  look so classy [TS]

  so for a smooth comfortable shave that [TS]

  will also save you money go to Harry's [TS]

  dot-com / hello internet and use offer [TS]

  code [TS]

  eh I when you do this it not only lets [TS]

  Harry's know that you heard about them [TS]

  from this podcast but you're also going [TS]

  to get a free post shave balm [TS]

  with your order when you use that offer [TS]

  code and URL so once again go to Harry's [TS]

  calm / hello internet use offer code [TS]

  hiii to get your post shave balm for [TS]

  free [TS]

  along with your free trial of razors & [TS]

  harry's there's really nothing to lose [TS]

  give it a shot and thanks to harry's for [TS]

  supporting the show the only thing that [TS]

  could be more perfect than a plane crash [TS]

  corner [TS]

  blue is the following article we have [TS]

  not got a plane crash [TS]

  we have got one of your famous at mobile [TS]

  lounges at Dulles Airport having a crash [TS]

  oh my apparently it drive into it [TS]

  construction ditch and two people were [TS]

  hospitalized not life-threatening i [TS]

  hasten to add ok not life-threatening [TS]

  the people mover carrying 37 avianca [TS]

  airlines passengers arriving from bogota [TS]

  colombia crashed just before 2 30 p.m. [TS]

  as the vehicle navigated uneven pavement [TS]

  outside gate be 50 the cursed be 50 as [TS]

  it's now known an hour later official [TS]

  said the antigen passengers had arrived [TS]

  safely at the terminal for customs [TS]

  processing following medical evaluations [TS]

  so these at-ats the excitement and the [TS]

  mythology around them just continues to [TS]

  grow [TS]

  indeed as Brady the mythology continues [TS]

  to grow I don't remember them actually [TS]

  going that fast we can't see them kind [TS]

  of crashing into anything seems a little [TS]

  bit comical to me but yes I guess the [TS]

  mythology continues to grow i did see a [TS]

  couple people actually messaged me about [TS]

  possibly diverting their flights through [TS]

  dulles airport because they want to see [TS]

  it because of the podcast I need to tell [TS]

  people like don't do it guys [TS]

  it's not worth it like I know you think [TS]

  it'll be funny like this is a lovely [TS]

  pilgrimage to a hello Internet holy site [TS]

  but now you're actually just going to [TS]

  spend hours in a sweaty uncomfortable [TS]

  airport lounge with low ceilings where [TS]

  the air is thick and you can feel it in [TS]

  your lungs and you may have to ride on [TS]

  one of these at-ats which apparently is [TS]

  more dangerous than we might have [TS]

  originally thought [TS]

  so don't do we thought the only way to [TS]

  bring them down with a tow cable around [TS]

  their legs but apparently construction [TS]

  ditches do the same thing through [TS]

  in they go did you ever play the empire [TS]

  strikes back on the Atari 2600 I'm sorry [TS]

  Brady I just barely played at re at my [TS]

  friend's house but not very much i was [TS]

  just a year or two too young for that [TS]

  old man i recently rediscovered on one [TS]

  of these online simulators where you can [TS]

  play all the old Atari games on the [TS]

  internet i played empire strikes back [TS]

  for a good 20 minutes [TS]

  mmm and in that you just shoot the hell [TS]

  out of hats [TS]

  its glorious I'm sure looks amazing it [TS]

  really is terrible but gosh it brought [TS]

  back some happy memories [TS]

  I'm glad that's what did that's what [TS]

  matters to you ready yeah my star wars [TS]

  video game memory as a child is the tie [TS]

  fighter games where of course you have [TS]

  to climb the ranks in the evil empire to [TS]

  become the best thai fighter that you [TS]

  can possibly be that is like burned onto [TS]

  my memory spending hundreds and hundreds [TS]

  of hours trying to shoot down x-wings [TS]

  and why wings and a wings and make it up [TS]

  through the Empire so we were on [TS]

  different sides in our childhood star [TS]

  wars gaming alright one thing we are on [TS]

  the same side with is project revelation [TS]

  yes and we had a big milestone this way [TS]

  because we caught up in person and [TS]

  although this is a collaboration I feel [TS]

  like I've been doing the heavy lifting [TS]

  on this one and for the first time you [TS]

  actually got to experience the joy of [TS]

  seeing the album's in person [TS]

  just before we start distributing them [TS]

  what did you think yeah it was great i [TS]

  came up to your house for the sleepover [TS]

  I guess it's with after essentially and [TS]

  yes this was the first time i got to see [TS]

  the records in person and i have to say [TS]

  and even as a person who's not super [TS]

  into things they are gorgeous [TS]

  it's one thing to see the artwork just [TS]

  remotely like when someone send you [TS]

  images but I say they look fantastic in [TS]

  person like I think it just came out [TS]

  really really well and without a doubt i [TS]

  think probably the audience already [TS]

  knows that this is a brady pet project [TS]

  for which I have not helped very much at [TS]

  all this is one hundred percent down to [TS]

  brady and you pulled off i think a [TS]

  fantastic thing getting this [TS]

  designed and manufactured and soon [TS]

  shipped off to the people so it's it's [TS]

  really great it looks fantastic so many [TS]

  people have asked if we will do the [TS]

  little trick there seems to be a trick [TS]

  that's going around at the moment on the [TS]

  interweb and elsewhere where the new [TS]

  British five-pound note which is a sort [TS]

  of that one of these plastic notes as [TS]

  opposed to the more old-fashioned paper [TS]

  e-type note if you use one of these new [TS]

  plastic five-pound notes and stick the [TS]

  corner into the groove of a record who [TS]

  you can actually hear the music or the [TS]

  record coming out of the note it's quite [TS]

  extraordinary obviously it sends [TS]

  vibrations through the note and you can [TS]

  listen to it so sure enough we did crack [TS]

  out a five-pound note [TS]

  look men stick it onto the hello [TS]

  Internet album and we heard our voices [TS]

  coming out of a five-pound note which [TS]

  was quite the experience [TS]

  yes our wives who were in the room at [TS]

  this moment when you and I were bent [TS]

  down over the turntable trying to put [TS]

  the five-pound note on the record i [TS]

  think they were much less impressed by [TS]

  what occurred with you and I were [TS]

  screaming with joy and we're like it [TS]

  works it works we can hear ourselves but [TS]

  i think the ladies were not so impressed [TS]

  it was a perfect storm for us because it [TS]

  was two things that we love our podcast [TS]

  and some geeky science internet ring I [TS]

  tell you what great how about for the [TS]

  first-ever snipper of the vinyl episode [TS]

  that had publicly why don't we play in [TS]

  just a tiny tiny little bit of the vinyl [TS]

  episode emanating from a five-pound note [TS]

  i will leave the logistics of that to [TS]

  you [TS]

  maybe go [TS]

  that was it it's just played I have to [TS]

  say though I mean you might say the [TS]

  wives were being a bit [TS]

  sniffy about a five-pound experiment mhm [TS]

  but your wife took a few copies for [TS]

  friends and family [TS]

  sounds like it's going to be if you [TS]

  distributed down the gray half of the [TS]

  hello Internet family tray [TS]

  oh yes of course it's a very different [TS]

  thing from how impressed I was she at [TS]

  the five-pound note trick not very [TS]

  bright over matter how much did you want [TS]

  to get copies of records for people who [TS]

  have requested them much more [TS]

  these things are going to start making [TS]

  their way out into the world so if [TS]

  you've ordered one get excited have your [TS]

  five-pound notes ready when is the [TS]

  estimated delivery for these brave you [TS]

  have any idea [TS]

  well I had a meeting yesterday and I've [TS]

  seen some of the packaging that's being [TS]

  done and i would say imminent eminence [TS]

  there you go people imminent ish [TS]

  imminent ish might already be at their [TS]

  doors by the time the podcast goes up [TS]

  who knows probably not toothbrush corner [TS]

  toothbrush corner why is there a [TS]

  toothbrush corn breeding well we seem to [TS]

  discuss my toothbrush situation more [TS]

  often than you think for a podcast [TS]

  called hello internet but people may [TS]

  remember in the last toothbrush corner [TS]

  we had in my wooden toothbrush explode [TS]

  in my mouth and fill my mouth with [TS]

  bristles and splinters [TS]

  can I just say before you go any further [TS]

  in the story braiding mhm [TS]

  you know I've been talking to each other [TS]

  for a long time now it seems like [TS]

  decades we've been discussing stuff on [TS]

  the podcast and i have listened to your [TS]

  little stories [TS]

  yeah and i think there is no single [TS]

  story of yours that just randomly pops [TS]

  into my head and makes me go more the [TS]

  thinking about you using a wooden [TS]

  toothbrush and having the bristles [TS]

  explode in your mouth like this is just [TS]

  like an echo of a story in my head that [TS]

  way [TS]

  it was minding my own business it keeps [TS]

  coming up and I feel like wooden [TS]

  toothbrush really this is actually [TS]

  what's going to happen of the many many [TS]

  Brady stories i think this one stands [TS]

  above all of them [TS]

  well clearly this has been something [TS]

  that has been playing on your mind and [TS]

  possibly on the mind of mrs. gray [TS]

  because when the two of you did come [TS]

  recently for a sleepover [TS]

  I was given a very unexpected and [TS]

  delightful gift supposedly from my [TS]

  birthday which was many months ago about [TS]

  yet to make sense of that entirely [TS]

  related birthday gift [TS]

  I think it was just kindness or maybe it [TS]

  was frustration or both that I was given [TS]

  another electric toothbrush [TS]

  by the grace and they gave me the one [TS]

  that they advocate and use i believe so [TS]

  I was very curious and excited to [TS]

  receive this [TS]

  mhm and that night I went and used it [TS]

  and i've been using it since Lou and I [TS]

  think it's time for me to let you know [TS]

  what I think about the electric [TS]

  toothbrush [TS]

  yes how is a pretty magnificent are [TS]

  great fantastic my teeth have never felt [TS]

  so clean [TS]

  z see it's like I've been to the dentist [TS]

  every time I brush my teeth is fabulous [TS]

  and like my wife had a sneaky use of her [TS]

  and she used it once and then stormed [TS]

  into the lounge room and demanded that i [TS]

  immediately by her one lab victory see [TS]

  technology wins Brady so she's got 12 [TS]

  now and i have say superb so happy [TS]

  superb present Thank You mr. and mrs. [TS]

  gray for my new toothbrush i have used [TS]

  an electric toothbrush before and we see [TS]

  i was using an inferior quality one [TS]

  because this one has been great so far [TS]

  yeah well my wife found out whatever [TS]

  model that was that you got for yourself [TS]

  she was just revolted and the kind of [TS]

  course he didn't like it we got a [TS]

  terrible one we have to get a perfectly [TS]

  good one [TS]

  yeah I do have to admit that I did know [TS]

  that you had tried the toothbrush [TS]

  because during our sleepover my wife [TS]

  came up to me and she said [TS]

  you know what I just heard I said what [TS]

  she said I was walking past the bathroom [TS]

  and I could hear the electric toothbrush [TS]

  on but more than that I could just hear [TS]

  the giggling as brady was feeling the [TS]

  toothbrush tickling his gums and he was [TS]

  giggling like a little child playing [TS]

  with the electric toothbrush for the [TS]

  first time which is why the next morning [TS]

  I felt the need to really try to impress [TS]

  upon you that you need to push past the [TS]

  point at which it tickles your gums into [TS]

  it just becomes normal and you don't [TS]

  notice that anymore because I'm you that [TS]

  you had been giggling away using the [TS]

  toothbrush the previous night [TS]

  it does take a little bit when you first [TS]

  use it i'm loving it so how it looks [TS]

  cool too i got sort of that matte black [TS]

  knight rider one and I think it's [TS]

  fabulous [TS]

  my wife actually did buy you a [TS]

  cool-looking toothbrush then she bought [TS]

  me so I feel like I need to upgrade now [TS]

  ladies is black it comes with this [TS]

  awesome carrying case i want a cool [TS]

  black toothbrush as well [TS]

  well thank you to both of you have a [TS]

  very nice present [TS]

  I was recently in Australia watching a [TS]

  lot of Australian morning television and [TS]

  I'm trying so hard to not be grumbly [TS]

  miserable whinging guy because you know [TS]

  I'm in a good mood I got my new clothes [TS]

  got a nice toothbrush life is good and [TS]

  but watching australian television was [TS]

  difficult and i'm going to let almost [TS]

  all of it slide because I'm a forgiving [TS]

  kind of guy but the one thing that stuck [TS]

  in my craw partly it was the freebooting [TS]

  but you'll understand why in a second [TS]

  see it like most television shows these [TS]

  days I think they have cottoned on to [TS]

  the ease of freebooting online videos [TS]

  and sort of dressing it up as if they're [TS]

  sort of doing a service or using some [TS]

  kind of news coverage juice like they'll [TS]

  say now let's have a look at what's been [TS]

  viral over the last 24 hours like it's [TS]

  news coverage like sports results and [TS]

  then noticed show like the five or six [TS]

  choice online clips of you know a parent [TS]

  riding a skateboard or a cat surfing or [TS]

  whatever is amazing on the internet that [TS]

  day and to me this is borderline [TS]

  freebooting [TS]

  no I see what they're doing they're [TS]

  trying to pretend it's an easy but I [TS]

  don't think it's a fair use news usage [TS]

  but it's borderline whatever this is [TS]

  what morning shows do they just playing [TS]

  clips from the internet [TS]

  yeah that's what happened when my Audrey [TS]

  clip was on good morning america it was [TS]

  like have a look at this is what [TS]

  everyone's watching over not only is [TS]

  ordered that you are chasing bubbles to [TS]

  be fairness good morning america did [TS]

  have my permission to use that clip so [TS]

  I'm not slagging them off and maybe [TS]

  these Australian shows are going and [TS]

  getting permission from everyone every [TS]

  night as well but I find that hard to [TS]

  believe [TS]

  seems unlikely regardless the thing that [TS]

  stuck in my craw about it is immediately [TS]

  afterwards they then cut to whatever new [TS]

  story they were doing that day and this [TS]

  happened almost every morning you know [TS]

  it would be a house on fire or a car [TS]

  crash or whatever they were deciding was [TS]

  news for that day but grave you play the [TS]

  videos that i sent you because I filmed [TS]

  this off the television with my phone [TS]

  because i was so outraged by and wanted [TS]

  to show gray this is what they do when [TS]

  they then show their footage of their [TS]

  news clips [TS]

  ok so you sent me a couple videos here [TS]

  yeah this is 7 News first channel yeah [TS]

  so they have the stonking huge watermark [TS]

  not watermark in the corner on the [TS]

  bottom anything just this huge watermark [TS]

  over the entire screen scrolling from [TS]

  left to right throughout the entirety of [TS]

  the clear that I'm channel 7 news so it [TS]

  would be absolutely impossible to use or [TS]

  crop or do anything with you couldn't [TS]

  take that without having Channel 7 News [TS]

  plastered all over and fair enough if [TS]

  that's what they think they have to do [TS]

  to protect their footage but the irony [TS]

  of them showing all their free booted [TS]

  clips without attribution immediately [TS]

  followed by their jealous protective [TS]

  zealous crazy attempt to stop people [TS]

  using their footage did strike me this [TS]

  is an amazing [TS]

  watermark for the listener i mean it's [TS]

  it's this giant 7news first logo that [TS]

  scrolls literally across the very center [TS]

  of the frame now we have discussed [TS]

  numerous times about how when you're [TS]

  filming chemist [TS]

  experiments you already have the [TS]

  freebooters in your mind you're trying [TS]

  to think about how to frame the shot and [TS]

  you will put watermarks on the image but [TS]

  you're trying to get it close to what's [TS]

  happening so it's uncropped bubble but i [TS]

  think you have never at least to my [TS]

  knowledge you have never put a watermark [TS]

  literally over the very thing that you [TS]

  are filming to obstruct the entire [TS]

  purpose of the video but it's an amazing [TS]

  watermark let me show you my all time [TS]

  favorite example of this thing happened [TS]

  a while back is a billionaire guy in [TS]

  Australia called james packer and he got [TS]

  involved in some scuffle in the straight [TS]

  way I think you might punch someone [TS]

  it was a little scuffle and this james [TS]

  packer's like a media mogul and the [TS]

  rival media company news corp in [TS]

  Australia got a picture of the incident [TS]

  so they had the picture and they wanted [TS]

  to make sure no one else used to them [TS]

  and I'm just messaging you now their [TS]

  picture of this incident and how they [TS]

  protect that this isn't real [TS]

  this is absolutely real ok they have [TS]

  taken the louis vuitton approach to [TS]

  watermarks isn't louis vuitton or one of [TS]

  them that they put their logos on every [TS]

  single inch of the bag which to me makes [TS]

  it look like garbage [TS]

  louisvuitton bags are nice i quite like [TS]

  them because it's like a stylishly okay [TS]

  but it's not stylish when you put it on [TS]

  every single inch of your bag [TS]

  imagine if your phone had 70 Apple logos [TS]

  all over the back of it you like how [TS]

  Jesus Apple yeah but with the louis [TS]

  vuitton it's like the print like a [TS]

  fleur-de-lis or something or like a [TS]

  tartan that's like the louisvuitton [TS]

  fabric is that look I feel like I have [TS]

  unintentionally insulted your Louis [TS]

  Vuitton bag or so quickly because the [TS]

  activity statements by personally I [TS]

  think they're even bags five whereas I [TS]

  think this news corp thing's ridiculous [TS]

  we'll put it in the show notes but [TS]

  they've literally written in this [TS]

  terrible font which is the new news corp [TS]

  logo news corp is written like time and [TS]

  time and time again all over the picture [TS]

  to the point in this case where you can [TS]

  hardly tell what's even happening in the [TS]

  picture anymore [TS]

  yeah and because the fairer watermark [TS]

  just looks like a handwritten thing it [TS]

  just looks like someone has scribbled [TS]

  all over the page [TS]

  this is fantastic apparently that news [TS]

  corp logo which is supposed to look kind [TS]

  of handwritten and somehow based on [TS]

  Rupert Murdoch's and writing i once read [TS]

  I don't know if that's true but anyway [TS]

  well is this going to be the future [TS]

  direction of your YouTube channels [TS]

  braiding it just have numberphile [TS]

  written massive across the screen 0 [TS]

  times [TS]

  yeah these news channels it seems like [TS]

  maybe they are at the forefront of the [TS]

  arms race of stealing other people's [TS]

  videos and also trying to make sure that [TS]

  your own videos and media are not stolen [TS]

  if this is where they have ended up with [TS]

  obstructing the very thing that they try [TS]

  to show then maybe they're just a year [TS]

  ahead of us in this freebooting wore [TS]

  this is this is where you're going to [TS]

  eventually be maybe anyway we will put [TS]

  these in the show notes in fair use [TS]

  because this is breathtaking stuff and [TS]

  to sort of see what we're talking about [TS]

  go and have a look because it will blow [TS]

  your mind but there was another use of [TS]

  content without permission i believe i [TS]

  don't know if you've seen this yet but [TS]

  this was also somewhat interesting and [TS]

  battling and involves hello Internet [TS]

  blue i'm going to send you the website [TS]

  of a pub in New Zealand and they have [TS]

  sort of a little section with three [TS]

  pictures they have click for the menu [TS]

  and they have a picture of a dish of [TS]

  food [TS]

  click for functions and they have like a [TS]

  table where you can choose where to sit [TS]

  or you can click on the image for [TS]

  contact us and what's the other contact [TS]

  us [TS]

  it's the hello Internet logo but it is [TS]

  it says hi [TS]

  yeah I don't know if this is like a Tim [TS]

  who's put this in here as a joke or [TS]

  someone has just been told to source and [TS]

  image on the internet and I thought that [TS]

  says hi it's friendly we should use that [TS]

  I don't know but it's completely [TS]

  baffling it's the hello Internet logo [TS]

  complete with the dotted edge [TS]

  well sort of complete with the dotted [TS]

  edge they've crafted in a strange way so [TS]

  it looks like ass but it's definitely [TS]

  our logo [TS]

  yeah this is baffling what are you doing [TS]

  Pegasus arms in New Zealand great now [TS]

  we've got to go protect our trademark [TS]

  fantastically this is just what I wanted [TS]

  to do today [TS]

  one more thing to do fair [TS]

  fantastic they could have used the [TS]

  nailing gear that's like open source [TS]

  isn't it but yeah that is that we [TS]

  released into the public domain so [TS]

  people could just use that as whatever [TS]

  you're not careful you want to make a [TS]

  Louis Vuitton bag that's nothing but the [TS]

  nail and gear logo all over it you know [TS]

  go crazy [TS]

  free for you to use but the hello [TS]

  Internet logo for the podcast is not [TS]

  under the public domain [TS]

  well maybe New Zealand have different [TS]

  copyright law but Pegasus arms [TS]

  what's going on but it's so random that [TS]

  i'm almost a little bit enchanted by it [TS]

  it just looks terrible and text it looks [TS]

  really up for it does so it's a [TS]

  ridiculous choice on their behalf but [TS]

  yes I feel like if we end up bullying [TS]

  the Pegasus arms into taking down this [TS]

  logo we're doing it for their own good [TS]

  you can't use this logo and it also [TS]

  looks terrible [TS]

  maybe we could ask them to replace it [TS]

  with an island gear i'm not sure that [TS]

  would be an improvement [TS]

  I don't think that that would be [TS]

  bullying to help them i think that would [TS]

  make things much worse maybe the person [TS]

  who just on the saw around the pub is a [TS]

  Tim in which case everything to kind of [TS]

  fall into place but for now it's a bit [TS]

  strange [TS]

  I'm googling now like if I type the word [TS]

  contact into google does the hello [TS]

  Internet logo show up like how did this [TS]

  happen and I must have good high about [TS]

  how long was something [TS]

  yeah i'm just trying to see like what is [TS]

  the google search that might have [TS]

  brought this up I'm coming up blank for [TS]

  the time being but i think that that's [TS]

  what happened or we've been uploaded to [TS]

  his stock usage website somewhere that's [TS]

  what's happened [TS]

  hmm healing gear people that's your [TS]

  thing to use this episode of Hello [TS]

  internet is brought to you in part by [TS]

  Squarespace the simplest way for anyone [TS]

  to build a beautiful landing page [TS]

  website or online store start building [TS]

  your website today at squarespace.com [TS]

  enter offer code hello at checkout and [TS]

  get ten percent off your first purchase [TS]

  with easy-to-use tools and templates [TS]

  Squarespace helps you capture every [TS]

  detail of what drives you by putting the [TS]

  power you need in your hands to make a [TS]

  website while taking away all the usual [TS]

  pain points like worrying about hosting [TS]

  and scaling and HTML code and CSS [TS]

  nowhere [TS]

  that closing tag on the did you don't [TS]

  even need to know what a div is forget [TS]

  it [TS]

  Squarespace just handles that for you [TS]

  sign up with squarespace and you will [TS]

  get a website that looks professionally [TS]

  designed regardless of your skill level [TS]

  and it will also look like it's yours [TS]

  because while they have fantastic [TS]

  templates for you to start with [TS]

  they are exceedingly customizable so you [TS]

  can get that site to look like it is [TS]

  yours not like one website that came off [TS]

  of a factory Squarespace uses [TS]

  state-of-the-art technology to power [TS]

  your site and to ensure security and [TS]

  stability their trusted by millions of [TS]

  people and some of the most respected [TS]

  brands in the world but this is just [TS]

  getting started [TS]

  Squarespace has a ton of awesome [TS]

  features like twenty four seven support [TS]

  with live chat and email a commerce [TS]

  platform to allow you to sell your wares [TS]

  and if you don't even want to make a [TS]

  whole website if you have a portfolio [TS]

  that you simply want to put online as a [TS]

  kind of resume of your work they have a [TS]

  cover page feature designed exactly for [TS]

  that kind of thing make a beautiful [TS]

  simple single page website get all this [TS]

  and more at just twelve dollars a month [TS]

  if you want to save Squarespace is for [TS]

  you you can go to their site today and [TS]

  begin a no credit card required trial [TS]

  and once you decide to sign up for [TS]

  Squarespace which you obviously will [TS]

  because they're great [TS]

  make sure to use the offer code hello to [TS]

  get ten percent off your first purchase [TS]

  and let Squarespace know that you came [TS]

  from this podcast thank Squarespace for [TS]

  supporting the show so I have a few [TS]

  things to discuss which all fall under [TS]

  the umbrella of advertising on YouTube [TS]

  and YouTube red and sort of what is [TS]

  YouTube up to these days and there's all [TS]

  kind of started with I think I'm [TS]

  beginning to feel a bit bullied by the [TS]

  number of ads that show up on youtube I [TS]

  feel a bit like where the frog in this [TS]

  boiling water situation where slowly but [TS]

  surely the number of ads that you can [TS]

  possibly see on the screen at a time has [TS]

  been increasing until now where it's [TS]

  just too much and they started with i [TS]

  came across a kind of add on youtube I [TS]

  had never seen before i was watching a [TS]

  video and below the video in this [TS]

  horrific Lee ugly format was a big ad to [TS]

  buy something a physical object that was [TS]

  like related to the thing that they were [TS]

  talking about in the video i was [TS]

  watching a video essentially about like [TS]

  how to build secret compartments in your [TS]

  house i want to ask and below was this [TS]

  big link to buy on Amazon like if you [TS]

  don't want to build a secret compartment [TS]

  for your house you can just buy one of [TS]

  these pre-made secret compartments for [TS]

  your house it'd be much much easier [TS]

  right did you see this actual image of [TS]

  this thing that i'm talking about i [TS]

  believe i did I think I saw your screen [TS]

  grab because i know you were so taken [TS]

  aback when it appeared that you share [TS]

  that with the world on twitter and i [TS]

  think i saw your tweet [TS]

  yeah and I had not seen one before when [TS]

  I saw your toy was like no I've not [TS]

  encountered that admittedly i don't [TS]

  watch as many YouTube videos you but it [TS]

  was new to me i watch enough to have [TS]

  been surprised but this thing is ugly is [TS]

  the whole width of the YouTube video on [TS]

  the bottom it's an ad for the thing like [TS]

  this thing just finally put me over the [TS]

  edge and now that I've seen one suddenly [TS]

  i'm seeing a few more of them here and [TS]

  there and I want to like to just never [TS]

  noticed this before just took something [TS]

  for me to tune into it but this is [TS]

  another kind of AD and I realized [TS]

  looking at this that you can be in a [TS]

  situation where you're watching a single [TS]

  youtube video and you can end up seeing [TS]

  something like 526 ads depending on [TS]

  exactly what's happening in the video [TS]

  it's like okay you load up a YouTube [TS]

  video and there is a pre-roll ad that [TS]

  you have to see [TS]

  ok next to the pre-roll ad there's a [TS]

  display ad in the corner which are those [TS]

  square ads they have in the upper [TS]

  right-hand corner [TS]

  yeah below that there can be a sponsored [TS]

  or recommended videos that the algorithm [TS]

  hasn't picked their recommended videos [TS]

  that are just adds they're just labeled [TS]

  as an ad [TS]

  yeah and then in addition to that now [TS]

  you can see the advertisement for this [TS]

  thing that you're supposed to buy thats [TS]

  related to the video [TS]

  and while you're watching the video in [TS]

  the middle of it it'll pop up a little [TS]

  button that reminds you to buy the thing [TS]

  that the video is about and then if the [TS]

  video is long enough right when it ends [TS]

  you will also see and how do you think [TS]

  there are two you forgot their tell you [TS]

  forgot there's the pop-up ads down the [TS]

  bottom which isn't necessarily related [TS]

  to the recommended thing just a normal [TS]

  pop-up ad yeah and also there are now [TS]

  add annotations sucks sponsored [TS]

  annotations as well yeah I wasn't saying [TS]

  the bottom third one because my thing is [TS]

  it at least if you've seen a pre-roll [TS]

  they shouldn't show you a pop-up ad [TS]

  right you should always get one or the [TS]

  other [TS]

  I didn't know that either you get a [TS]

  pre-roll or you get a pop-up ad if [TS]

  YouTube is working properly [TS]

  that should be the case but I'm just [TS]

  trying to think like theoretically you [TS]

  can see something like six ads for a [TS]

  single youtube video [TS]

  yeah i think this is too much now i [TS]

  don't know what to say about it but it's [TS]

  like I feel doubly frustrated by this [TS]

  because for some reason like I'm sure [TS]

  there's a reason there's always a reason [TS]

  but i can't even buy my way out of this [TS]

  with YouTube red it's like youtube [TS]

  please I would like to do the most moral [TS]

  thing here which is let me just give you [TS]

  money and make these ads go away [TS]

  although I'm realizing is I'm speaking [TS]

  out loud like I'm not even one hundred [TS]

  percent sure if YouTube red makes all of [TS]

  the ads go away like I hope it does I [TS]

  don't actually know what i want to give [TS]

  you money for YouTube red but it's not [TS]

  available in the UK so i cant and now [TS]

  just like it's just so many ads and this [TS]

  real feeling like YouTube is in a [TS]

  position where they kind of have an [TS]

  incentive to make the ads really crappy [TS]

  with the YouTube red system or just to [TS]

  like again continue to crank up the [TS]

  number of ads that you see and it's just [TS]

  I find it frustrating i'm sure it's not [TS]

  lost on people that it's funny that two [TS]

  guys who earn revenue from youtube ads [TS]

  here complaining about YouTube ads but I [TS]

  think that shows how impartial we are so [TS]

  that's wonderful [TS]

  the second thing though is you were [TS]

  talking about you know the Frog you know [TS]

  warming up the frog which is probably [TS]

  actually not the right analogy because [TS]

  if they're warming up the frog that [TS]

  wouldn't be trying to get us to youtube [TS]

  it's more like they're dropping it [TS]

  straight in boiling water and hope we [TS]

  jump out onto YouTube red blue but [TS]

  either way I'm not sure that's what [TS]

  they're doing what do you think I don't [TS]

  think it's quite as simple as let's just [TS]

  make terrible so they go to eat you but [TS]

  I'm just thinking well if people don't [TS]

  go to youtube red let's at least extract [TS]

  money out of those people and they're [TS]

  just coming up with more and more ways [TS]

  to extract money which is sort of the [TS]

  same yeah it is sort of the same [TS]

  I mean look this is one of the [TS]

  interesting things about making your [TS]

  money off of advertising I don't have a [TS]

  business that's like this so I think [TS]

  maybe I'm thinking about it in the wrong [TS]

  way but it always seems to me like [TS]

  businesses that sell a product and then [TS]

  the interaction is over our cleaner [TS]

  businesses [TS]

  it's like a cleaner simpler [TS]

  straightforward relationship they want [TS]

  to sell you a thing and you want to buy [TS]

  the thing and with advertising there's [TS]

  always this balance to be struck about [TS]

  the needs of the content creator versus [TS]

  what the advertiser once like as soon as [TS]

  you have advertisers is always three [TS]

  parties now involved in this transaction [TS]

  not just to creator advertiser viewer [TS]

  it's not as directors just purchaser [TS]

  producer it makes me just wonder about [TS]

  is there someone somewhere in YouTube [TS]

  whose job it is to increase YouTube red [TS]

  sign ups and he thinks like well if I [TS]

  can encourage the ad team to increase [TS]

  the number of ads by 1% like will that [TS]

  increase the number of YouTube red sign [TS]

  ups by half a percent which then looks [TS]

  good on my spreadsheet i don't know if [TS]

  that's the case but you just have to [TS]

  start thinking about like what are the [TS]

  incentives and what is this business [TS]

  trying to do that's all I mean like it [TS]

  just makes me think and being aware of [TS]

  six ads / youtube video suddenly feel [TS]

  like intentional or not there's a real [TS]

  incentive to go use YouTube red what [TS]

  about the danger they're running of [TS]

  damaging the platform all together and [TS]

  helping out some of the alternatives or [TS]

  do you think the alternatives are just [TS]

  so far behind that YouTube can almost do [TS]

  what they want with impunity and it's [TS]

  not like me or anyone else is gonna [TS]

  catch them [TS]

  yeah well i mean i don't think anybody [TS]

  else is going to catch them I do try to [TS]

  look out on the horizon for alternatives [TS]

  and I mean yes there are some places [TS]

  that might be more interesting than [TS]

  others but everybody is just so far [TS]

  behind [TS]

  I don't think YouTube is super concerned [TS]

  about a competitor though I deeply wish [TS]

  that they were it falls under just a [TS]

  concern about the perception of the [TS]

  platform as someone who primarily [TS]

  produces content for that platform [TS]

  I'm really aware of just this makes [TS]

  YouTube look junkie yeah if you try to [TS]

  imagine your mind like imagine you had [TS]

  never seen this website called YouTube [TS]

  and this is the first time you have ever [TS]

  seen it as you land on a video and [TS]

  there's five ads on screen [TS]

  simultaneously while you're waiting for [TS]

  the pre-roll end [TS]

  yeah I think it looks like garbage it [TS]

  just looks like some scammy sitex data [TS]

  doesn't it looks like there's out crappy [TS]

  websites and is full of ads from the [TS]

  early two thousands yeah it does [TS]

  so I think that's part of my feeling of [TS]

  this is like the vast majority of the [TS]

  people who watch my stuff watching on [TS]

  YouTube by an enormous margin and I want [TS]

  YouTube to look and feel nice because [TS]

  it's the place that I put my videos and [TS]

  it just kind of looks crappier and [TS]

  crappier overtime [TS]

  we're sitting here now with this many [TS]

  ads but I can't help but think that in a [TS]

  year from now just like a year ago when [TS]

  YouTube red first came out [TS]

  are there going to be even more [TS]

  different types of advertising on [TS]

  youtube I mean we'll see but i'll be [TS]

  surprised if between now and then they [TS]

  don't introduce some additional form of [TS]

  advertising on the site in one way or [TS]

  another I think this is a kind of [TS]

  one-way ship is the way that this goes [TS]

  are you surprised how long it's taking [TS]

  for them to bring this YouTube red [TS]

  advertising opt out and paid for [TS]

  ten thing outside the US I thought it [TS]

  would be here by now it's been around [TS]

  America for ages now isn't it was on my [TS]

  list actually discuss youtube red for [TS]

  entirely other reasons because we are [TS]

  now at just about the one-year [TS]

  anniversary of YouTube red actually be [TS]

  available for people to buy and use and [TS]

  it seems like I hear from people all [TS]

  around the world in various places where [TS]

  it isn't available i know they have some [TS]

  international rollout i'm not exactly [TS]

  sure what the full extent of it is I do [TS]

  think it is in Australia but it is not [TS]

  in the united kingdom which is just very [TS]

  very frustrating and my numbers of [TS]

  course might be excused for obvious [TS]

  reasons but when i look at the [TS]

  demographic data for like where do [TS]

  people watch my youtube videos united [TS]

  kingdom is number two [TS]

  that's the number two most popular place [TS]

  after the United States so feels like [TS]

  whatever the problem is YouTube fix it [TS]

  and roll this out so that I like i can [TS]

  give you my money to make these ads go [TS]

  away [TS]

  can I say something controversial for a [TS]

  second or deeply honest please please [TS]

  I'm suspicious of your desire for an [TS]

  advocacy of YouTube read it is so unlike [TS]

  you to be so into something and want [TS]

  something this much that it makes me [TS]

  feel uneasy [TS]

  oh yeah yeah you seem so drinking the [TS]

  kool-aid for that it amazes me is it [TS]

  purely just because you want the [TS]

  uncluttered experience is because if you [TS]

  think it's better for your business you [TS]

  will learn more as a businessman or you [TS]

  just think it's a really good product [TS]

  I'm slightly baffled by like imap4 i'll [TS]

  get it when it comes because I want to [TS]

  see what it's like and I hope it makes [TS]

  you two better but your zeal for it is [TS]

  surprising to me [TS]

  ok so part of it is I had an idea popped [TS]

  into my head that I can't get rid of and [TS]

  it has irritated me every time it's [TS]

  crossed my mind is popped into my head a [TS]

  little while ago and it was I keep a [TS]

  bunch of spreadsheets to track my [TS]

  business and so I know what my hourly [TS]

  rate is and at some point it occurred to [TS]

  me to break down my hourly rate into a [TS]

  second-rate like how much is my time [TS]

  worth per second because i was thinking [TS]

  about these stupid ads on YouTube and [TS]

  the five-second skippable thing [TS]

  and now every single time i watch an ad [TS]

  and I wait for those seconds to pass by [TS]

  I can't help but think i would happily [TS]

  pay ten dollars a month to get back the [TS]

  time that is being stolen from me and [TS]

  tiny intervals by watching the greatest [TS]

  unrelated for a second i think if you [TS]

  start measuring your time in seconds [TS]

  therein lies madness LOL this is because [TS]

  like every time you like scratch your [TS]

  new you're gonna be my god it's been two [TS]

  seconds scratching my name up i think [TS]

  you are well on the road to madness here [TS]

  is the thing I just totally agree with [TS]

  you right I should never have done this [TS]

  calculation I should never have even [TS]

  allowed this thought to enter my head [TS]

  but enter my head it did and then here [TS]

  it is right here it is now it cannot be [TS]

  banished my mental calculation of value [TS]

  of my time versus time spent watching [TS]

  YouTube ads ends up being greater than [TS]

  ten dollars a month [TS]

  this is the intersection here like I'm [TS]

  frustrated because it's like I have the [TS]

  correct economic answer that says i [TS]

  should buy YouTube red but you two won't [TS]

  let me buy YouTube red I think that [TS]

  maybe that's like where the real [TS]

  frustration is coming from was like I [TS]

  want to do this thing but you won't let [TS]

  me do it and i also know that the math [TS]

  says this is the correct thing to do [TS]

  like this is the correct answer [TS]

  how often is there like a mathematical [TS]

  answer to a consumer purchase almost [TS]

  never but like in this one case there is [TS]

  so I find it frustrating that great [TS]

  couldn't you spend those five seconds [TS]

  having an idea or like multitasking or [TS]

  thinking about your next video or [TS]

  putting away a pen that you knew you [TS]

  needed to put back into the pan pot or [TS]

  something like if you use those five [TS]

  seconds for work time then you haven't [TS]

  lost any time does your brain work [TS]

  laughs at all but no but it sounds like [TS]

  yours does [TS]

  I mean I'm not here with like a watch [TS]

  beeping every five seconds and dividing [TS]

  my time in 25 second intervals and [TS]

  switching between different things every [TS]

  fight like that's crazy land nobody can [TS]

  do that how did this conversation turned [TS]

  around to may be made to sound like the [TS]

  crazy person [TS]

  you literally just said that you now [TS]

  figure out how much you earn per second [TS]

  and worried about lost seconds you are [TS]

  the crazy person great you are the crazy [TS]

  person [TS]

  don't talk to me like I'm an idiot not [TS]

  listen okay first of all economic [TS]

  distinction here is it value of my time [TS]

  not how much iron per second because [TS]

  when i'm sitting in front of YouTube [TS]

  video I'm learning nothing right I'm [TS]

  just sitting there time is wasted but [TS]

  you're a lunatic for suggesting that [TS]

  this could somehow be otherwise useful [TS]

  time as like oh I want to watch a video [TS]

  click oh there's a five-second [TS]

  artificial barrier between me and this [TS]

  video [TS]

  what am I gonna do in the five seconds [TS]

  of time nothing right it's just lost to [TS]

  the void of my life and I can I get it [TS]

  back i was taking the Mickey a little [TS]

  bit when i was saying put a pan away i [TS]

  think of an idea for next video because [TS]

  the point I was making is for god sakes [TS]

  just five seconds like you know you [TS]

  can't do anything in five seconds anyway [TS]

  and yes they all add up over the course [TS]

  of a month but still five seconds [TS]

  it annoys me too and if i can get out of [TS]

  over but I think you're overstating the [TS]

  problem and turning into a whole big [TS]

  economic rationalization is silly just [TS]

  say i'm willing to pay ten bucks to get [TS]

  rid of the inconvenience you don't need [TS]

  to let have a spreadsheet to tell you [TS]

  everybody who buys you to read is [TS]

  willing to pay the ten dollars to get [TS]

  rid of the inconvenience that this [TS]

  selling feature sorry you do read the [TS]

  original content of which i am totally [TS]

  unaware just a few moments before I [TS]

  started recording this message one of my [TS]

  two main hard drives started making a [TS]

  strange clicky clicky sound and a [TS]

  worrying error message appeared on my [TS]

  screen now don't get me wrong I'm not [TS]

  happy about this turn of events but [TS]

  unlike previous times i have not broken [TS]

  out in like a cold sweat or started [TS]

  rethinking all my life decisions and [TS]

  that's because now I have backblaze who [TS]

  coincidentally are one of this week [TS]

  sponsors backblaze is a superb unlimited [TS]

  native backup solution for your mac and [TS]

  all your pc 1i have a 15 day free trial [TS]

  of the inner peace that provides you [TS]

  won't need your credit card to get [TS]

  started just go ahead go to backblaze [TS]

  dot-com / hello internet now this is a [TS]

  really great service not just in times [TS]

  of crisis like I maybe in now needing to [TS]

  restore possibly all my data [TS]

  backblaze huge service you can also just [TS]

  use back places a handy way to access [TS]

  your stuff when you're out and about [TS]

  remotely they've got great apps on both [TS]

  iOS and Android really handy if you need [TS]

  to access one file and it's hard to get [TS]

  to [TS]

  backblaze is stored 200 petabytes of [TS]

  customer data and restored over 10 [TS]

  billion files for people hopefully i'm [TS]

  not about to add to that list but maybe [TS]

  i will if you are impressed by the [TS]

  15-day trial the full service will set [TS]

  you back just five dollars a month for [TS]

  unlimited and throttled off-site backup [TS]

  if you give them a look make sure you [TS]

  visit backblaze dot-com / hello internet [TS]

  so they know you came from here on the [TS]

  podcast and again our thanks to [TS]

  backblaze for supporting the show and [TS]

  maybe for the support that about to give [TS]

  me [TS]

  okay so while I was busy making [TS]

  spreadsheets i did just think you know [TS]

  since I guess we both do [TS]

  youtube professionally and we talked [TS]

  about YouTube sometimes on this podcast [TS]

  you guess we did like I don't know [TS]

  whether I've been insulted there are not [TS]

  it is this podcast about YouTube or is [TS]

  it about toothbrushes which if we [TS]

  actually spent more time discussing it [TS]

  might really be toothbrushes which do i [TS]

  wish we were discussing right there with [TS]

  the toothbrushes ferret out [TS]

  the toothbrushes ferret out [TS]

  so however I thought since it has been a [TS]

  year since YouTube red has rolled out I [TS]

  was kind of wondering like we were [TS]

  speculating before it came out we were [TS]

  wondering how might this affect the [TS]

  shape of YouTube how is this going to [TS]

  affect earnings for creators going [TS]

  forward in the future like we were [TS]

  wondering year ago us like how all of [TS]

  this was going to shake out and so now [TS]

  here we are a year later us and so I [TS]

  decided to go through some spreadsheets [TS]

  and some numbers and to try to find out [TS]

  some answers about how much YouTube [TS]

  affect the business and i thought we're [TS]

  in an interesting position because you [TS]

  and I have sort of normal youtube [TS]

  channels in a sense that are uploading [TS]

  like traditional videos that are they [TS]

  now say maybe like 22 15 minutes long [TS]

  and most most of the time and then we [TS]

  also running this YouTube channel that [TS]

  uploads these freakishly long to our [TS]

  videos in the form of our podcast and [TS]

  those videos get enough views on them [TS]

  that there's actual data to be drawn out [TS]

  here and so I thought oh actually this [TS]

  is quite great we can see like how much [TS]

  does YouTube red like longer videos [TS]

  how much does this actually affect [TS]

  things and so pulling back the curtain a [TS]

  little bit i crunch the numbers for my [TS]

  youtube channel to see what percentage [TS]

  increase in revenue does YouTube red [TS]

  create for normal youtube channel like [TS]

  mine and the answer is five percent this [TS]

  is the difference that YouTube red makes [TS]

  versus the channel a year ago when i'm [TS]

  looking at any particular video what [TS]

  percentage of the revenue comes from [TS]

  YouTube red it's about five percent now [TS]

  the actual increase is probably ever so [TS]

  slightly smaller than that because [TS]

  obviously there's some lost advertising [TS]

  revenue from people who are using [TS]

  YouTube red but i think it's probably in [TS]

  significant enough that we can just [TS]

  totally round it off so it's like five [TS]

  percent [TS]

  it's nice but for this length of video [TS]

  for this kind of youtube channel i feel [TS]

  like YouTube red is just no [TS]

  consideration for me whatsoever right i [TS]

  mean i'm imagining like you haven't felt [TS]

  like it's raining mana from the sky [TS]

  since YouTube red was introduced you [TS]

  know me I haven't looked at the data and [TS]

  done all that sort of stuff but you [TS]

  haven't looked at the data you haven't [TS]

  imported into a spreadsheet break [TS]

  no I don't have been drawn trend lines [TS]

  and showing r square values to see what [TS]

  does revenue correlate most highly with [TS]

  this is not what you've done [TS]

  no you haven't done you know I just want [TS]

  the end of my finger and hold up in the [TS]

  air see what where the winds blowing so [TS]

  I haven't noticed anything really i have [TS]

  noticed when I like you know I'm going [TS]

  through all those analytics pages i've [TS]

  seen that the number attached to youtube [TS]

  red has gone from like you know nearly [TS]

  zero in the early stages to actually [TS]

  being a number now [TS]

  right right that how it's affected [TS]

  anything I haven't really noticed I'd [TS]

  never thought of it as just a cream on [TS]

  top like the way you're treating the [TS]

  calculation is almost like additional [TS]

  income because obviously the advertising [TS]

  shortfall created by you're treating is [TS]

  almost insignificant I never thought of [TS]

  it like that that that number is just [TS]

  new money I just thought it would be a [TS]

  more complicated calculation that [TS]

  yeah i was trying to do some ballpark [TS]

  calculations from this about like how [TS]

  much revenue is YouTube red coming in [TS]

  verses was the possible loss advertising [TS]

  revenue you know and obviously i don't [TS]

  have any of the inside numbers i don't [TS]

  know the details but I think you can [TS]

  close enough rounded off 20 like the [TS]

  lost revenue from people on YouTube red [TS]

  is probably pretty close to zero [TS]

  compared to the revenue that comes in [TS]

  you know maybe one percent but it's [TS]

  close enough that it's not making a huge [TS]

  deal [TS]

  yeah and one of the reasons that I [TS]

  wanted to actually run the numbers on [TS]

  this is because i have seen this like [TS]

  mean spreading around the internet about [TS]

  YouTube videos that creators are making [TS]

  longer and longer videos because of [TS]

  YouTube ad revenue this is an idea i've [TS]

  seen repeated over and over again that [TS]

  people are like cashing in on youtube [TS]

  red money with longer videos [TS]

  mm and so it's also think that I could [TS]

  look at my own channel and i took my [TS]

  longest video before two days ago which [TS]

  was humans did not apply [TS]

  yeah and just two days ago i've released [TS]

  the longest video yet and just today the [TS]

  data came in and so for people who want [TS]

  to know the behind-the-scenes stuff a [TS]

  15-minute video or like a almost 20 [TS]

  minute long video these push the YouTube [TS]

  revenue numbers up into the relatively [TS]

  high rates of eight percent additional [TS]

  revenue versus five Nora so I think this [TS]

  idea that creators have increased the [TS]

  length of their videos to cash in on [TS]

  youtube red is crazy [TS]

  if you're talking about videos in the [TS]

  length of like five to 15 minutes i [TS]

  think the data just does not support [TS]

  this idea i don't think that this is [TS]

  what's happening so when you said it's [TS]

  gone from 5-8 you're being sarcastic and [TS]

  saying that's not a big increase or that [TS]

  is a big increase but only kicks in if [TS]

  you go up to like 20 minutes [TS]

  I think the difference for someone who's [TS]

  a professional creator between five [TS]

  percent and eight percent for stretching [TS]

  out a video longer than it might [TS]

  otherwise be or picking otherwise longer [TS]

  topics i can't imagine anybody is really [TS]

  making decisions based on that I don't [TS]

  think there's anybody who's channels [TS]

  like you know what [TS]

  youtube red longer videos this is the [TS]

  way to go [TS]

  instead of making five minute videos [TS]

  we're gonna make nine minute videos I [TS]

  just don't think that it shows up in the [TS]

  data that there's a strong enough [TS]

  incentive to actually do that now there [TS]

  may be some cargo cultivating where [TS]

  everybody thinks this is the thing that [TS]

  happens and so they're making longer [TS]

  videos because they think it matters but [TS]

  like my spreadsheet saying now that if [TS]

  you're doing this for revenue reasons [TS]

  it's probably not a good enough reason [TS]

  to justify the additional length of the [TS]

  video and the reason that could maybe [TS]

  work is that presumably the YouTube red [TS]

  money pie is distributed based on [TS]

  watched I'm so you're trying to get more [TS]

  of that watch time out of the PI right [TS]

  youtube red is distributing the money [TS]

  based on watch time like that that's [TS]

  precisely why like if I release a 15 [TS]

  minute long video [TS]

  it has a higher percentage of revenue [TS]

  from YouTube red because it's eating up [TS]

  more watch time hours from the viewer [TS]

  yeah but you have to keep in mind that [TS]

  it's like the watch time from my video [TS]

  is being divided among all of the watch [TS]

  time in all of YouTube right some [TS]

  enormous number and so that's why if a [TS]

  video is 5 minutes vs. 15 minutes that [TS]

  changed while the video is three times [TS]

  longer it is a tiny additional drop of [TS]

  water in this enormous ocean of watch [TS]

  time that is occurring and so that's why [TS]

  the percentage doesn't seem to matter [TS]

  very much so the other thing that could [TS]

  maybe be considered though is does the [TS]

  YouTube algorithm recommend videos more [TS]

  often if they're longer either in the [TS]

  sort of the recommendations by along the [TS]

  side or even recommending to subscribers [TS]

  because not all subscribers find out [TS]

  about our videos i guess that's the [TS]

  other argument isn't have you got any [TS]

  ideas on that that is the interesting [TS]

  thing and I understand why youtube [TS]

  doesn't do it but sometimes i really [TS]

  wish they would let us know a little bit [TS]

  about how the recommendation algorithm [TS]

  works what affects a larger or smaller [TS]

  percentage of your subscribers seeing [TS]

  your videos because we really are just [TS]

  totally in the dark I got I find it a [TS]

  very interesting statistic at least on [TS]

  my channel that if i look at almost any [TS]

  video if you dig down in the analytics [TS]

  there's a space where you can see what [TS]

  percentage of the views came from your [TS]

  subscribers vs not your subscribers and [TS]

  at least for my own videos that number [TS]

  is something like fifty percent is [TS]

  usually what it hovers around that half [TS]

  the views are from nonsubscribers and [TS]

  half the views are from subscribers and [TS]

  I just always wonder like I'd love to [TS]

  see some data here on why that other [TS]

  fifty percent is missing is it missing [TS]

  because the people aren't interested in [TS]

  my videos that's totally fine [TS]

  is it missing because the YouTube [TS]

  algorithm decided not to show [TS]

  a million people a recommendation from [TS]

  one of my videos that I like a lot less [TS]

  but you just don't know [TS]

  and so I think it ends up in this kind [TS]

  of YouTube culture of everybody's always [TS]

  trying to guess what is the algorithm up [TS]

  to and people do guess that maybe it's [TS]

  watch time because YouTube has spent a [TS]

  lot of visual design work re-emphasizing [TS]

  watch time as the central metric that [TS]

  they want to show you for all of their [TS]

  videos if you're just watching YouTube [TS]

  you will see those view counters but if [TS]

  you are a creator everywhere you login [TS]

  watch time is the number one number they [TS]

  want to show you right what is the watch [TS]

  time of your channel vs 30 days ago if [TS]

  you click on the details for any [TS]

  particular video to show you watch time [TS]

  first and they show you views second so [TS]

  clearly youtube is super obsessed with [TS]

  this number and one of the things that [TS]

  makes me just wonder like I just don't [TS]

  know is when I did run the numbers on [TS]

  youtube red for the hello internet [TS]

  channel I was pretty surprised because [TS]

  over the last couple of months [TS]

  youtube red was forty percent of the [TS]

  revenue on the youtube channel so when [TS]

  you start talking about really long [TS]

  videos stuff that's like two hours plus [TS]

  it makes a difference and more [TS]

  shockingly on the last video that we [TS]

  released its the first video where the [TS]

  lines crossed youtube red was more than [TS]

  fifty percent of the revenue being [TS]

  generated from that video gosh that I [TS]

  think that is really interesting and [TS]

  what I wonder is like boy maybe youtube [TS]

  doesn't really care a whole lot about [TS]

  the difference between a five percent [TS]

  and eight percent you know which is the [TS]

  difference between five minutes and [TS]

  fifteen minutes [TS]

  but maybe you tube carries a lot once [TS]

  you start talking about long-form [TS]

  content once you start talking about [TS]

  stuff that's up in the hour-plus to our [TS]

  length maybe this is where YouTube is [TS]

  going this is where the algorithm [TS]

  perhaps matters more [TS]

  it just makes me wonder about like is [TS]

  this the direction that youtube is [TS]

  leaning that they're thinking more and [TS]

  more about long-form content [TS]

  I don't know we've always known that I [TS]

  kind of wish they would tell you and [TS]

  want to be today and what i have left [TS]

  long proper proper I say inverted commas [TS]

  TV shows on youtube that which is it [TS]

  baffling to me but what we always [TS]

  thought maybe it was just because you [TS]

  know that was just some stupid dream [TS]

  they had and they should let go of that [TS]

  but maybe it's all about time they want [TS]

  the long form shows because they want [TS]

  people on the platform for longer [TS]

  because that's how they make more money [TS]

  maybe that's what's been driving all [TS]

  along they want you to sit there and [TS]

  watch an hour-long episode of narco is [TS]

  not a cgpgrey a number file a minute [TS]

  physics and then leave yeah it may be [TS]

  the case it's definitely interesting [TS]

  because in the times where I've spoken [TS]

  to people on the inside of YouTube I [TS]

  have always found this drumbeat of [TS]

  YouTube wanting to be TV just so his [TS]

  striking strength like you understand [TS]

  the traditional TV industry is dying and [TS]

  where is it all going it's going to the [TS]

  internet and why is it going to the [TS]

  internet because the Internet a [TS]

  different thing but you seem to be [TS]

  obsessed with this idea like oh if only [TS]

  we were as good as our big brother TV [TS]

  instead of being just what we are [TS]

  although gray if I look at myself I've [TS]

  moved away from TV to online but the [TS]

  thing I've moved to is not watching 19 5 [TS]

  minute videos in a row it's still [TS]

  watching a box set on netflix or amazon [TS]

  prime so I think maybe you two were [TS]

  right before we realized it that all the [TS]

  attention and time is still going to be [TS]

  long form high production value stuff [TS]

  and we were thinking no YouTube it's [TS]

  going to be the stuff that we're making [TS]

  it's going to be the short stuff made by [TS]

  the amateurs that's what people want [TS]

  their sick of well-produced long-form [TS]

  stuff it's not that they're sick of [TS]

  well-produced long-form stuff that is [TS]

  sick of watching up on television to a [TS]

  schedule [TS]

  I mean I definitely grant that nobody [TS]

  likes TV nobody likes schedules that is [TS]

  for sure but like do you spend more time [TS]

  watching quality box set stuff on [TS]

  netflix and other providers that or do [TS]

  you sit watching videos that are less [TS]

  than 10 minutes long on youtube [TS]

  what do you spend more of your time [TS]

  watching that's an interesting question [TS]

  it's probably long-form content simply [TS]

  because again like it just eats up so [TS]

  many hours I like well somebody's gotta [TS]

  sit here and watch this season of [TS]

  stranger things is not gonna watch [TS]

  itself and then 10 hours later and I'm [TS]

  still there watching it and finishing it [TS]

  off right that's how this happened like [TS]

  Oh narcos season two like well there [TS]

  goes my wednesday right all day is gone [TS]

  you say that like it's a chore though [TS]

  I'm the sign but I think that's because [TS]

  it gives me more pleasure [TS]

  okay now don't get me wrong i don't mean [TS]

  it like it that you're just saying like [TS]

  it is much preferable to watch shows all [TS]

  in one bunch [TS]

  yea all I'm saying is that the result is [TS]

  how many YouTube videos do I need to [TS]

  watch to equal one season of narcos the [TS]

  answer is a lot like a huge number of of [TS]

  youtube videos so even though i think [TS]

  like looking at my own YouTube usage i [TS]

  feel like i have been watching more [TS]

  YouTube over the past few months then I [TS]

  have earlier in the year there's no way [TS]

  in terms of just raw hours it can [TS]

  possibly match my far less frequent [TS]

  netflix watching that comes in intense [TS]

  bursts when something's on that I want [TS]

  to watch em there's no way those things [TS]

  balanced out [TS]

  I just think maybe the YouTube saw the [TS]

  future and they saw the future was going [TS]

  down this netflix amazon prime now TV [TS]

  which i want your love on demand stuff [TS]

  they looked at that and thought that's [TS]

  where all the eyeballs and the time is [TS]

  going to be there for that's where we [TS]

  need to be and we thought they were [TS]

  wrong we thought now it's gonna be [TS]

  pretty little producers like us and it's [TS]

  all going to fragment and be disparate [TS]

  and big productions were on the way out [TS]

  and I think maybe they were writer than [TS]

  we realized yeah I think you might be [TS]

  right about this and I tell you another [TS]

  thing youtube haven't done it [TS]

  successfully what they wanted to be a [TS]

  witch maybe they were right to want i [TS]

  think they filed at unless all this on [TS]

  demand stuff that's about to [TS]

  and through the pipes through YouTube [TS]

  bread is amazing i think i've been [TS]

  unsuccessful yeah they're clearly trying [TS]

  to get into the look at us we're netflix [TS]

  were producing our own content game [TS]

  that's clearly where they're going and I [TS]

  think that's partly why and I think it [TS]

  was a bit less clear when the YouTube [TS]

  red announcement first came out because [TS]

  people were complaining about and I felt [TS]

  the same way like boy nine bucks a month [TS]

  is a big amount to pay for no ads on [TS]

  YouTube but it makes way more sense if [TS]

  you reframe it in the idea that a couple [TS]

  years from now [TS]

  youtube wants to be like netflix they [TS]

  want to have their own original content [TS]

  that they are producing that is super [TS]

  long form that is very high quality that [TS]

  people are paying for a subscription to [TS]

  access it and then the 999 price fee [TS]

  makes a lot more sense if they're trying [TS]

  to sell it that way but I think in the [TS]

  original announcement was a bit more [TS]

  like there's ad free youtube and also [TS]

  will give you some music oh and we have [TS]

  a couple of shows with PewDiePie where [TS]

  he runs around that we've made as well [TS]

  and you can watch them on YouTube but I [TS]

  think maybe like that was really the big [TS]

  thing in that announcement not ad free [TS]

  youtube but we want to make our own [TS]

  long-form content and we need to raise a [TS]

  whole bunch of money to be able to do it [TS]

  I don't know this is true and i know i'm [TS]

  not very well read on the subject but it [TS]

  almost feels like they've attacked it [TS]

  from the wrong direction or a different [TS]

  direction that may not be right because [TS]

  Netflix obviously have attacked from a [TS]

  more traditional Hollywood direction [TS]

  haven't they're getting all the big [TS]

  directors and the big actors and the big [TS]

  Hollywood productions and they're making [TS]

  their netflix originals which allow [TS]

  these TV shows that don't name them all [TS]

  again but we have liked a lot of the [TS]

  boom and it feels that YouTube have gone [TS]

  more down an angle at least it seems to [TS]

  me that maybe it's just the circles i [TS]

  move in where they're taking all the [TS]

  YouTube celebrities and getting them to [TS]

  make the long-form stuff so people that [TS]

  made their name on youtube and they're [TS]

  getting the budget to make longer things [TS]

  and YouTube originals and just doesn't [TS]

  have the same feeling about it doesn't [TS]

  have that feeling of like all I must you [TS]

  know appointment to view I can't wait to [TS]

  PewDiePie is new series comes out [TS]

  it's going to be amazing it still feels [TS]

  like you to be and cheap whereas when a [TS]

  new netflix originals comes out like an [TS]

  archos comes out your life are well this [TS]

  is awesome this is so well made and so [TS]

  well done and I wonder if you two were [TS]

  played that right [TS]

  I wonder if they have gone the right way [TS]

  or they had no other card to play [TS]

  they played to their strengths which was [TS]

  their car driver of YouTube celebrities [TS]

  that's an interesting point because yes [TS]

  that would be YouTube strength and we [TS]

  have a ton of people who know how to [TS]

  make videos and can we give them a bunch [TS]

  of money to produce long-form content [TS]

  and then like cutie Pie's case can we [TS]

  work with them to try to produce an [TS]

  actual thing up until this point i have [TS]

  seen exactly one YouTube red show which [TS]

  was a single episode of PewDiePie [TS]

  scare-a-thon was a lot [TS]

  your word is exactly right it felt kind [TS]

  of cheap and it was a very strange [TS]

  viewing experience because i was [TS]

  recognizing like this is clearly a kind [TS]

  of Hollywood production there must be [TS]

  200 people involved in this thing I mean [TS]

  the basic setup of the show was the [TS]

  premises that put PewDiePie in an [TS]

  environment that scares him [TS]

  it's not a bad idea and so it was an [TS]

  episode of where they have him in some [TS]

  hospital right and everybody's in the [TS]

  hospital acting crazy and I just kept [TS]

  trying to put my finger on like I don't [TS]

  know what it is about the way this is [TS]

  being filmed or the way it's handled but [TS]

  yeah it feels way more like a YouTube [TS]

  video but suddenly now that you have [TS]

  stretched it to an hour-long show the [TS]

  feelings all wrong [TS]

  look at I don't feel like I'm watching a [TS]

  TV show this premise is in bad like [TS]

  there's something interesting that you [TS]

  could do with this but it's it was a [TS]

  strange production I haven't seen [TS]

  anything else has been produced on [TS]

  youtube red but it's it's a weird [TS]

  endeavor [TS]

  I mean I'm sure everyone's now gonna get [TS]

  in touch and tell me that Steven [TS]

  Spielberg's been recruited to make a [TS]

  five-part series exclusively for youtube [TS]

  or something and if that's the case fair [TS]

  enough i look forward to saying it but [TS]

  the thing that would then be interesting [TS]

  will be creating a culture of watching [TS]

  quality stuff [TS]

  on youtube and it's messy format that [TS]

  you were talking about before YouTube's [TS]

  it's going down this path where the [TS]

  platform starting to feel a bit more [TS]

  uncomfortable not look quite as nice and [TS]

  i think that need to smarten up the look [TS]

  of the platform and I'm sure once you go [TS]

  into read mode and the ads ago on that [TS]

  helps it does mean going back to where [TS]

  we started with this which is this page [TS]

  looks like garbage with all these ads on [TS]

  it and it does mean that there's a [TS]

  bifurcated experience the goal of [TS]

  producing something that's like a [TS]

  netflix where there is a selection of [TS]

  things for you to watch that are [TS]

  arranged they're all long form they're [TS]

  all in this way the goals of that feel [TS]

  very different to me from the goals of [TS]

  we have a million YouTube channels or [TS]

  people are uploading whatever and it's [TS]

  just crazy videos and some of its very [TS]

  good and some of its very terrible some [TS]

  of it is hilarious and some of it is [TS]

  awful right like those two worlds don't [TS]

  seem to mix and my only experience with [TS]

  this of what YouTube has done as YouTube [TS]

  did try to make a youtube gaming which [TS]

  is like a version of YouTube where [TS]

  they're only trying to show you video [TS]

  game related stuff and it just feels so [TS]

  strange and weird and tacked onto [TS]

  YouTube and every once in a while you [TS]

  two will flip into the gaming modem like [TS]

  God go back youtube this is terrible so [TS]

  I don't know it's like YouTube is kind [TS]

  of fracturing in a bunch of directions [TS]

  maybe that like the things that they [TS]

  would need to do to make a pleasant [TS]

  long-form high quality viewing [TS]

  experience run contrary to the current [TS]

  YouTube experience and maybe that's the [TS]

  whole goal that sounds just like the way [TS]

  Google to do something to be typical [TS]

  Google to fragment go in eight different [TS]

  directions and see what sticks to the [TS]

  wall and what doesn't [TS]

  that seems to be their strategy [TS]

  sometimes and it's sort of hard to [TS]

  follow [TS]

  it's not always pretty watching him do [TS]

  it yeah that is very google but i guess [TS]

  i guess the bottom line is they're [TS]

  watching the podcast on youtube from [TS]

  yeah i'm gonna go watch one there [TS]

  you know what everyone's asking well the [TS]

  rest is quite a few things people are [TS]

  asking us about these days but probably [TS]

  top of the list is gonna have to be [TS]

  black mirror on netflix we've been [TS]

  getting a lot of tweets about that i [TS]

  think we're going to have to set black [TS]

  mirror as homework [TS]

  yeah because of the feedback is anything [TS]

  to go by the people demand asst American [TS]

  people are demanding it quite vocally [TS]

  have you watched it yeah I've much any [TS]

  of it i have watched none of it yet [TS]

  breeding I'm entirely going to wait for [TS]

  us talking about the next I don't even [TS]

  know how many shows there are I know [TS]

  literally nothing I know nothing [TS]

  well next time we speak hopefully we [TS]

  will both have watched and may have [TS]

  something to say and we may have [TS]

  something to say i think i'm going to be [TS]

  in America next time we speak [TS]

  depending on when we showed you the next [TS]

  recording i'm actually going to be in [TS]

  America for the election [TS]

  well I wanted to ask you what do you do [TS]

  on election day in America to people [TS]

  have parties or like where do I hang out [TS]

  what do i do and i am I going to sit on [TS]

  my own and watch news channels or I [TS]

  can't wait but I don't know what to do [TS]

  it alone or with people or I don't know [TS]

  what to tell you because I have never [TS]

  been in adults in America when an [TS]

  election is occurring like okay I have [TS]

  lived my whole adult life here i have no [TS]

  idea what happens in America election [TS]

  day so okay you're gonna have to report [TS]

  back of how whatever it is like I don't [TS]

  know does everybody wear hats [TS]

  I don't have the slightest idea what [TS]

  happens on election day in America [TS]

  expect a full report next time Brady [TS]

  alright so next time we speak out tell [TS]

  you about what i did on election day in [TS]

  America and we will discuss black mirror [TS]