The Talk Show

00:00:00 ◼   ► I'm a hypocrite if I if I want to

00:00:05 ◼   ► continue to poopoo everybody who

00:00:08 ◼   ► complains about things like the new

00:00:11 ◼   ► lightning adapter and new magsafe for

00:00:16 ◼   ► the retina macbook pro but that I still

00:00:20 ◼   ► want to complain that it took me 10

00:00:21 ◼   ► minutes to get set up here because i'm

00:00:23 ◼   ► recording on the macbook air but i only

00:00:25 ◼   ► had the retina adapter here at this desk

00:00:28 ◼   ► so you had to do it you have a an

00:00:33 ◼   ► adapter for the the light media know all

00:00:41 ◼   ► i have is the one USB to lightning cable

00:00:45 ◼   ► that comes in the iphone box yet so it

00:00:52 ◼   ► actually and I even mentioned in my

00:00:53 ◼   ► review if anything I feel like it almost

00:00:56 ◼   ► gave me a better stress test of the

00:00:58 ◼   ► battery because yes so that our you make

00:01:01 ◼   ► sure the way I'm you don't have someone

00:01:03 ◼   ► with you at all points right like I'll

00:01:06 ◼   ► go downstairs and we have one in the

00:01:08 ◼   ► kitchen and if I make coffee or

00:01:10 ◼   ► something in the morning I'll just you

00:01:11 ◼   ► know I'll just put my phone in there for

00:01:13 ◼   ► five minutes and you know give it five

00:01:15 ◼   ► minutes jus sit here and there because

00:01:16 ◼   ► why not there's a cable right there

00:01:18 ◼   ► yeah I'm most concerned for my you know

00:01:23 ◼   ► work and it going to these tech

00:01:24 ◼   ► conferences because right now you don't

00:01:26 ◼   ► even think twice about it if you didn't

00:01:27 ◼   ► put the the charger in your bag there's

00:01:30 ◼   ► going to be two hundred other people who

00:01:31 ◼   ► have one right and now there will be

00:01:34 ◼   ► significantly less at least for the

00:01:36 ◼   ► first pursuit weeks at least

00:01:38 ◼   ► so yeah and the other thing that I'm

00:01:41 ◼   ► worried about in the interim I mean and

00:01:44 ◼   ► obviously this will be a moot point

00:01:45 ◼   ► hopefully by Christmas i would think but

00:01:47 ◼   ► the fact that there's nothing like a

00:01:48 ◼   ► month yes yes I was just talking about

00:01:50 ◼   ► that today to arm i wonder how quick i

00:01:53 ◼   ► don't think anyone's talk to them that

00:01:54 ◼   ► there would be a good story to see how

00:01:56 ◼   ► quickly they'll all come out with their

00:01:58 ◼   ► thing they had to have obviously been at

00:02:00 ◼   ► the kind of listening to the rumors and

00:02:02 ◼   ► knowing the specs and everything and

00:02:03 ◼   ► hopefully getting something ready to go

00:02:05 ◼   ► I don't know how far along that those

00:02:07 ◼   ► some case makers you know as as we help

00:02:09 ◼   ► goin and Asia seem to go they just go

00:02:12 ◼   ► out and make it like based on

00:02:13 ◼   ► even rumored specs I didn't like play

00:02:16 ◼   ► blackjack with it they don't know if

00:02:18 ◼   ► movies a company like that because

00:02:19 ◼   ► there's a little bit more involved with

00:02:20 ◼   ► the the power angle of it so and plus

00:02:24 ◼   ► they didn't have the new dock connector

00:02:25 ◼   ► so that's that's actually a big

00:02:26 ◼   ► undertaking for them i wonder how

00:02:28 ◼   ► quickly they can get one out

00:02:31 ◼   ► yeah I wonder and I would you know and

00:02:34 ◼   ► it's also like sort of a black box what

00:02:36 ◼   ► Apple's relationship is with those

00:02:38 ◼   ► companies like yeah I are there any of

00:02:41 ◼   ► them that are actually in good enough

00:02:43 ◼   ► graces that maybe they got small heads

00:02:45 ◼   ► up i know ya know a lot of people at

00:02:48 ◼   ► Apple use movies just like the rest of

00:02:51 ◼   ► us too so that could be some sort of

00:02:53 ◼   ► indicator I'm surprised what do you

00:02:55 ◼   ► think about why doesn't Apple just do a

00:02:57 ◼   ► case like that

00:02:58 ◼   ► why leave this in so many people use you

00:03:01 ◼   ► know a a case battery charger thing why

00:03:04 ◼   ► not why not move into that at all as

00:03:06 ◼   ► add-on accessory totally optional of

00:03:09 ◼   ► course but don't you think that I i

00:03:12 ◼   ► think it's probably a perception issue

00:03:14 ◼   ► right that you have you sold one yeah it

00:03:17 ◼   ► would create the perception that the

00:03:19 ◼   ► phone needs

00:03:20 ◼   ► yep I actually also think that's why

00:03:22 ◼   ► they've gotten away from the bumpers is

00:03:24 ◼   ► that I feel like the way that the bumper

00:03:27 ◼   ► thing turned out is that people thought

00:03:29 ◼   ► that a lot of people took it as meaning

00:03:32 ◼   ► that the phone needs a bumper or a case

00:03:35 ◼   ► of some sort right and the whole

00:03:37 ◼   ► antennagate thing which was really just

00:03:39 ◼   ► a coincidence right

00:03:41 ◼   ► I'm convinced i I've talked to people on

00:03:43 ◼   ► and off the record at apple and I'm

00:03:45 ◼   ► convinced that the fact that the bumper

00:03:48 ◼   ► alleviated the attenuation was it's just

00:03:52 ◼   ► a coincidence they made the bumper

00:03:53 ◼   ► because they thought they could make a

00:03:54 ◼   ► lot of money selling bumpers two people

00:03:56 ◼   ► yep and that they look kind of cool and

00:03:58 ◼   ► because they thought I the aesthetically

00:04:02 ◼   ► hey everybody's buying cases for the

00:04:04 ◼   ► phones already they're going to keep

00:04:05 ◼   ► buying cases no matter what we do but we

00:04:07 ◼   ► put a lot of effort into this beautiful

00:04:08 ◼   ► glass bat right let's make one that

00:04:11 ◼   ► shows it off and show that ok we even if

00:04:14 ◼   ► you do want a case for protective

00:04:15 ◼   ► purposes

00:04:16 ◼   ► you don't have to cover up the whole

00:04:18 ◼   ► back of the phone

00:04:19 ◼   ► and then the antennagate thing hit and

00:04:21 ◼   ► it was all just coincidence but it

00:04:23 ◼   ► created the perception and you'll never

00:04:25 ◼   ► be able to convince the people who

00:04:26 ◼   ► believe this otherwise that Apple knew

00:04:28 ◼   ► all along right at the iphone 4 needed a

00:04:31 ◼   ► bumper because otherwise it wouldn't

00:04:32 ◼   ► hold right and now that's probably just

00:04:34 ◼   ► you know up being blown even more out

00:04:38 ◼   ► now that affect this one doesn't have it

00:04:40 ◼   ► because you know maybe they better fix

00:04:43 ◼   ► it this time

00:04:44 ◼   ► cool still one of my all-time favorite

00:04:47 ◼   ► moments at an apple event was the

00:04:49 ◼   ► antenna great one when they when they

00:04:51 ◼   ► took questions and I i remember me i

00:04:54 ◼   ► remember i think you're sitting kind of

00:04:55 ◼   ► close to each other yeah right ah and I

00:04:59 ◼   ► asked do you guys use the bumper and it

00:05:02 ◼   ► was jobs filler and Bob manchild Cook

00:05:08 ◼   ► was up there wasn't he

00:05:09 ◼   ► I don't have anything that was I think

00:05:13 ◼   ► Bob Marley wasn't maybe it was jobs

00:05:15 ◼   ► cooking mansfield definitely was

00:05:17 ◼   ► I'm sure there's a picture somewhere we

00:05:19 ◼   ► could find yeah and they instead of

00:05:20 ◼   ► really answering i'll just reached into

00:05:22 ◼   ► their jeans and pulled them out and they

00:05:24 ◼   ► all had you know iphone 4s with no

00:05:26 ◼   ► bumper funny i can just google

00:05:28 ◼   ► interrogate that's the size of course

00:05:32 ◼   ► what it's called so let's see if I had

00:05:39 ◼   ► been

00:05:39 ◼   ► Harper and I did regret there was

00:05:41 ◼   ► something i would have it was to close

00:05:42 ◼   ► jobs and Bob Mansfield huh yep I've my

00:05:48 ◼   ► my regret on that incident though is

00:05:49 ◼   ► that I didn't follow up with are you

00:05:51 ◼   ► worried that this free bumper program is

00:05:54 ◼   ► going to create the perception that you

00:05:56 ◼   ► need the bumper and I didn't ask that

00:05:58 ◼   ► and nobody quite ask that and I would

00:06:00 ◼   ► you know such a rare case that you

00:06:01 ◼   ► actually got to ask questions yeah at an

00:06:04 ◼   ► event

00:06:04 ◼   ► yeah but anyway no that's why i think

00:06:10 ◼   ► apple doesn't do the battery pack thing

00:06:12 ◼   ► themselves I think they're happy to

00:06:15 ◼   ► leave that to third parties and sell

00:06:17 ◼   ► them in the store and still make some

00:06:19 ◼   ► money on yeah yeah I'm excited for for a

00:06:23 ◼   ► new movie just for when i travel you

00:06:25 ◼   ► know the little ones will hit on it a

00:06:27 ◼   ► little bit the battery with this phone

00:06:29 ◼   ► but uh I mean there's just no getting

00:06:31 ◼   ► around it even if it's a great battery

00:06:33 ◼   ► you're going to need you're traveling

00:06:34 ◼   ► you're going to need it some kind of you

00:06:37 ◼   ► know extra mophie or bring your power

00:06:39 ◼   ► cable with you right if you're far away

00:06:42 ◼   ► from for 12 hours right

00:06:44 ◼   ► I I in in you know as the years have

00:06:47 ◼   ► gone on at least since mophie these

00:06:48 ◼   ► movie things existed i don't remember

00:06:51 ◼   ► them in the 3gs era if they if they

00:06:53 ◼   ► existed i didn't have used to have like

00:06:55 ◼   ► I think you stuck on the bottom they

00:06:58 ◼   ► definitely had one because i had not a

00:07:00 ◼   ► mophie but it was something that and I

00:07:01 ◼   ► remember because it had like a curved

00:07:03 ◼   ► back to to you know perfectly place in

00:07:05 ◼   ► the curve back of the the 3g and 3gs it

00:07:09 ◼   ► was it didn't have a top to it so it's

00:07:11 ◼   ► kind of just like a bottom thing but

00:07:12 ◼   ► yeah definitely wasn't I i think it's it

00:07:16 ◼   ► it's one of those things that I i'm

00:07:18 ◼   ► guessing you're going to agree with me

00:07:19 ◼   ► and then it's going to make the people

00:07:21 ◼   ► who still complain that the iphone

00:07:25 ◼   ► doesn't have a replaceable battery and

00:07:27 ◼   ► you know it is half an inch thick want

00:07:29 ◼   ► to strangle us but I think it's actually

00:07:32 ◼   ► a very graceful solution to the protein

00:07:34 ◼   ► problem where day-to-day i love how thin

00:07:37 ◼   ► the iphone is i will really love how

00:07:39 ◼   ► much thinner die from five is and I get

00:07:43 ◼   ► through the day with plenty of battery

00:07:45 ◼   ► life I mean we're recording at 725

00:07:47 ◼   ► Eastern as

00:07:48 ◼   ► we record and I've got what I don't have

00:07:51 ◼   ► the percentage on but it looks like I've

00:07:52 ◼   ► got at least seventy percent battery

00:07:54 ◼   ► life left

00:07:55 ◼   ► yep and then on this phone and that's

00:07:57 ◼   ► typical for me I'd i usually make it

00:08:00 ◼   ► through the day and have half a charge

00:08:01 ◼   ► left no project and on days like you

00:08:06 ◼   ► said conferences are killer and you know

00:08:08 ◼   ► like going to WTC or something like that

00:08:10 ◼   ► there's no way i could make it through

00:08:12 ◼   ► the day and i'm often you're not even

00:08:14 ◼   ► near your you know in the middle of the

00:08:16 ◼   ► conferencing you don't have a plug-in

00:08:17 ◼   ► area

00:08:19 ◼   ► the movie is a great solution to that

00:08:21 ◼   ► yep so you know it might go to a

00:08:24 ◼   ► conference instead of having my nice

00:08:25 ◼   ► thin iphone I've got a big fat iphone

00:08:27 ◼   ► with the case right and that's like yeah

00:08:30 ◼   ► people don't really talk about that but

00:08:31 ◼   ► that has you know it's just a different

00:08:32 ◼   ► solution you either you either have to

00:08:34 ◼   ► carry around a second battery which were

00:08:36 ◼   ► you know be smaller than a mophie but

00:08:38 ◼   ► the movie has you know the benefit of

00:08:39 ◼   ► being the case if you want to use a case

00:08:41 ◼   ► that will protect the phone a bit and

00:08:45 ◼   ► it's you know in the case of the the

00:08:47 ◼   ► last movie that I had which was kind of

00:08:49 ◼   ► a not there's a super thin one and then

00:08:52 ◼   ► there's like a state more standard

00:08:53 ◼   ► thicker one that's like a charge an

00:08:55 ◼   ► extra charge and a half so it's even

00:08:57 ◼   ► better than having a secondary battery

00:08:59 ◼   ► which would only be another one charge

00:09:01 ◼   ► right and you don't have to power your

00:09:04 ◼   ► phone down to swap it out and I don't

00:09:07 ◼   ► know every time I test one of these

00:09:08 ◼   ► other phones and I have to like a lot of

00:09:11 ◼   ► these some of the phones even come

00:09:12 ◼   ► without the battery in it and you have

00:09:13 ◼   ► to go yeah most likely uh what was the

00:09:16 ◼   ► most recent 1i have is the galaxy nexus

00:09:21 ◼   ► s and that back you know they get

00:09:23 ◼   ► probably the next to scout the Galaxy

00:09:25 ◼   ► Nexus I mean yes our galaxy nexus the

00:09:27 ◼   ► back is awful

00:09:28 ◼   ► it's like oh I've got it right here and

00:09:29 ◼   ► just took it off and I had every time I

00:09:31 ◼   ► do it I feel like I can't believe that I

00:09:33 ◼   ► didn't just know it feels it's like

00:09:35 ◼   ► ripping off a sturdy band-aid band-aid

00:09:38 ◼   ► that's been like solidified by something

00:09:40 ◼   ► like popping or like the kind of

00:09:42 ◼   ► band-aids they give you at a at a

00:09:44 ◼   ► hospital

00:09:45 ◼   ► you know like that like induct industry

00:09:47 ◼   ► industrial-strength band-aid

00:09:50 ◼   ► yeah I can't believe I'm not breaking

00:09:52 ◼   ► off those little flimsy side hinges when

00:09:56 ◼   ► I'm taking everything apart now I think

00:09:58 ◼   ► it's a good solution but it is true

00:10:00 ◼   ► though that when they change the

00:10:02 ◼   ► yeah the form factor you're in that were

00:10:04 ◼   ► in this like limbo right now I don't

00:10:05 ◼   ► have any extra juice

00:10:07 ◼   ► I wonder if someone will make candy if

00:10:10 ◼   ► the adapters come out first get a a

00:10:13 ◼   ► 30-pin to lightning adapter and stick

00:10:16 ◼   ► that in there most control and kinda you

00:10:20 ◼   ► know balance the the iphone 5 within an

00:10:23 ◼   ► old movie just about the top on or

00:10:25 ◼   ► something like that

00:10:26 ◼   ► yeah I don't know so i figured that and

00:10:31 ◼   ► i think the shining we can easily fill

00:10:33 ◼   ► the whole show with this there's no

00:10:34 ◼   ► reason for us to rehash our reviews of

00:10:37 ◼   ► the the iphone or iOS 6 I thought you

00:10:40 ◼   ► know I think everybody's going to read

00:10:41 ◼   ► them

00:10:42 ◼   ► why don't we take questions we can

00:10:44 ◼   ► answer you know talk about stuff that

00:10:45 ◼   ► maybe we didn't address yep and i said i

00:10:48 ◼   ► got we have plenty of questions on

00:10:49 ◼   ► Twitter we could go through i have one

00:10:51 ◼   ► for you though and I didn't see anybody

00:10:52 ◼   ► ask it and it's one of those things that

00:10:54 ◼   ► maybe doesn't occur to people because I

00:10:59 ◼   ► didn't never really occurred to me until

00:11:00 ◼   ► i started reviewing these phones but the

00:11:05 ◼   ► first 1i got to review before it came

00:11:07 ◼   ► out was the the verizon iphone 4 and

00:11:11 ◼   ► then I got the 4s last year and that

00:11:16 ◼   ► question didn't come up with those

00:11:18 ◼   ► because they were visually identical to

00:11:20 ◼   ► the iphone 4 on AT&T that was already up

00:11:24 ◼   ► before so i could just sit there and use

00:11:25 ◼   ► it in public and nobody would ever think

00:11:27 ◼   ► about right but I wondered with this one

00:11:29 ◼   ► whether they were going to give us any

00:11:30 ◼   ► rules on where we can take it out what

00:11:34 ◼   ► we can do and they didn't really yeah

00:11:36 ◼   ► says there was more rules about what you

00:11:39 ◼   ► can but it was mostly about sharing

00:11:40 ◼   ► photos it seemed like because there

00:11:42 ◼   ► would be the the kind of the data

00:11:44 ◼   ► attached to it we're going to tell

00:11:46 ◼   ► potentially that it's a different type

00:11:48 ◼   ► of coming from a different type of

00:11:50 ◼   ► advice but yeah there were there were no

00:11:53 ◼   ► really no rules about that you know i

00:11:55 ◼   ► was obviously that you told to kind of

00:11:56 ◼   ► be careful and not show it to anyone

00:11:59 ◼   ► besides you know your significant other

00:12:01 ◼   ► family if you're living at home but ya

00:12:05 ◼   ► know and this is it makes testing a kind

00:12:09 ◼   ► of tricky for you know one day I took it

00:12:11 ◼   ► out to take a panoramic picture to try

00:12:14 ◼   ► and test that out

00:12:15 ◼   ► I made sure to go to a secluded area you

00:12:18 ◼   ► know kind of far away where no one could

00:12:19 ◼   ► possibly tell when I was actually using

00:12:21 ◼   ► to take take the thing with and a few

00:12:24 ◼   ► times you know I just have it in my hand

00:12:26 ◼   ► in my pocket kind of be using that the

00:12:28 ◼   ► earpiece for like streaming music if I

00:12:31 ◼   ► was trying to do that i really wasn't

00:12:34 ◼   ► secretive about it i just used it

00:12:36 ◼   ► whenever I would use an iphone i didn't

00:12:38 ◼   ► try to cover up the back or anything and

00:12:39 ◼   ► nobody said anything and I think in

00:12:42 ◼   ► general it looks enough like the iphone

00:12:46 ◼   ► 4 and 4s that I I can't even imagine I

00:12:50 ◼   ► think you'd have to be really really in

00:12:54 ◼   ► tune

00:12:54 ◼   ► yeah you have to see both you know

00:12:57 ◼   ► someone who's watching apple news

00:12:59 ◼   ► closely and closely enough to know

00:13:00 ◼   ► exactly what this new device looks like

00:13:02 ◼   ► what's exactly different about it and I

00:13:04 ◼   ► think the back is different enough to

00:13:06 ◼   ► like for example today you know the

00:13:07 ◼   ► first day we could kind of walk around

00:13:09 ◼   ► just normally with it i was using it on

00:13:12 ◼   ► the the kind of community here and

00:13:16 ◼   ► definitely getting a bunch of looks like

00:13:18 ◼   ► but San Francisco is also a place where

00:13:20 ◼   ► you know tech-heavy crowd especially in

00:13:23 ◼   ► between where i was going to the soma

00:13:24 ◼   ► area so definitely got that was a god

00:13:27 ◼   ► but I bet that's very different than

00:13:28 ◼   ► yeah yeah it would be it would be pretty

00:13:30 ◼   ► dangerous i think to try and you know

00:13:33 ◼   ► walk around just with it out before the

00:13:36 ◼   ► before the reviews come out because I

00:13:38 ◼   ► think someone would you know figure out

00:13:40 ◼   ► what you're doing and I do i I walk

00:13:44 ◼   ► around the city and i use it but I

00:13:46 ◼   ► really do try to be cognizant while I'm

00:13:49 ◼   ► walking and using my iphone of that

00:13:51 ◼   ► whole issue of you know somebody walking

00:13:54 ◼   ► by swiping it out of your hand and

00:13:56 ◼   ► taking all right I all I do I mean I you

00:13:58 ◼   ► know I'm sure that there's times when i

00:14:00 ◼   ► get engrossed in what I'm looking at the

00:14:02 ◼   ► where where maybe I'm susceptible to

00:14:04 ◼   ► that but I'm with this 1i was so super

00:14:06 ◼   ► paranoid depressed because I just all I

00:14:09 ◼   ► could think of is how awful that phone

00:14:12 ◼   ► call would be and i'll bet Apple would

00:14:13 ◼   ► be really nice but

00:14:15 ◼   ► it's like that's a phone call you do not

00:14:17 ◼   ► want to make now is haha which makes it

00:14:20 ◼   ► all the more incredible that it was an

00:14:22 ◼   ► apple engineer who you know is the one

00:14:24 ◼   ► is of of someone losing it

00:14:27 ◼   ► we're at a bar yeah like there is no way

00:14:30 ◼   ► that i want to be that guy no definitely

00:14:32 ◼   ► not

00:14:32 ◼   ► yeah i think that i think i think i

00:14:34 ◼   ► tested the the iphone 4 so that was

00:14:37 ◼   ► slightly different and significantly

00:14:38 ◼   ► different but people that already you

00:14:41 ◼   ► know kind of seen it because the Apple

00:14:43 ◼   ► engineer collected in the bar right yeah

00:14:46 ◼   ► and the other thing too and I mentioned

00:14:49 ◼   ► this on the show I think with molt's two

00:14:52 ◼   ► weeks ago and again I don't think I'm

00:14:56 ◼   ► spilling any secret but to my knowledge

00:14:58 ◼   ► nobody none of the people in the press

00:15:01 ◼   ► get seeded with a review unit until

00:15:04 ◼   ► after the event

00:15:06 ◼   ► yes as far as i know is trill but but

00:15:10 ◼   ► you know like I saw Pogue coming out

00:15:13 ◼   ► before me I mean so you know I mean just

00:15:15 ◼   ► don't think there's anybody in the list

00:15:17 ◼   ► higher than pose right you know and it

00:15:20 ◼   ► just makes sense and that's what you

00:15:21 ◼   ► know we all had six days everybody who

00:15:23 ◼   ► got a review unit got it last wednesday

00:15:25 ◼   ► after the event or later

00:15:26 ◼   ► yea though I don't know if I'm you know

00:15:29 ◼   ► just thinking about this remembering it

00:15:31 ◼   ► differently but it seems to me that you

00:15:34 ◼   ► know back in the day when maybe even the

00:15:36 ◼   ► first iphone reviews are coming out and

00:15:38 ◼   ► stuff

00:15:38 ◼   ► there was a obviously they had a

00:15:40 ◼   ► different kind of crew some of the same

00:15:42 ◼   ► people pogin mossberg i'm sure you know

00:15:45 ◼   ► had their review units but i think that

00:15:47 ◼   ► is smaller you know crew of people

00:15:50 ◼   ► reviewing it and even they do now and I

00:15:53 ◼   ► want to say that they had it for a

00:15:56 ◼   ► longer amount of time but that was also

00:15:58 ◼   ► a kind of a weird situation because that

00:16:02 ◼   ► first one of course they unveiled in

00:16:04 ◼   ► january and that didn't launch until

00:16:06 ◼   ► June yeah that's a good question i

00:16:10 ◼   ► wonder when those original iphone review

00:16:12 ◼   ► unit went out yeah i think they had them

00:16:14 ◼   ► for a longer time but maybe I'm wrong

00:16:15 ◼   ► about that I i think they might have to

00:16:20 ◼   ► and I know that Apple i know that there

00:16:22 ◼   ► was a lot more

00:16:23 ◼   ► hand holding the internet maybe not

00:16:26 ◼   ► handling is wrong term but that like I

00:16:29 ◼   ► help like the one that the guys who

00:16:32 ◼   ► lived in New York who got them i know

00:16:33 ◼   ► Steven Steven Levy was one that there

00:16:36 ◼   ► were Apple engineers who went to New

00:16:38 ◼   ► York for the period with the entire

00:16:40 ◼   ► period of the review in case something

00:16:42 ◼   ► he encountered any kind of problem or

00:16:44 ◼   ► anything like that yeah and remember

00:16:46 ◼   ► there were there was like pictures i

00:16:49 ◼   ► think there's a picture of steve jobs

00:16:50 ◼   ► like a little league baseball game using

00:16:52 ◼   ► it

00:16:52 ◼   ► no as soccer soccer yeah I know that's

00:16:54 ◼   ► right it's terrible that I even

00:16:55 ◼   ► recognize the soccer but you know so he

00:16:58 ◼   ► had no problem using it out in public

00:16:59 ◼   ► because again it already been unveiled

00:17:00 ◼   ► funny that it is one of the best

00:17:04 ◼   ► pictures i can remember of jobs because

00:17:07 ◼   ► it really seems like over the years

00:17:09 ◼   ► there were very few like casual pictures

00:17:12 ◼   ► of him in his private life yeah and you

00:17:14 ◼   ► know it's to the credit of the tech

00:17:15 ◼   ► industry that it's nothing like

00:17:16 ◼   ► Hollywood where there's any kind of a

00:17:18 ◼   ► paparazzi culture right and who else

00:17:22 ◼   ► would they really be I mean jobs maybe

00:17:24 ◼   ► that's why is that jobs may be the only

00:17:26 ◼   ► guy who in the history of silicon valley

00:17:27 ◼   ► who if there had been a paparazzi

00:17:29 ◼   ► industry people would have found it

00:17:30 ◼   ► right it was just a guy is just another

00:17:32 ◼   ► guy at the soccer game and there's a

00:17:34 ◼   ► picture of Steve Jobs using an iphone

00:17:36 ◼   ► before the iphone right right

00:17:39 ◼   ► the ultimate humble person I gotta put

00:17:43 ◼   ► that in the show notes so yeah I I book

00:17:49 ◼   ► i tried to go through and put a lot of

00:17:50 ◼   ► questions coming at us I tried to

00:17:51 ◼   ► bookmark a few of them as well but i

00:17:53 ◼   ► know you went through and start some of

00:17:54 ◼   ► your your favorites because he's been

00:17:57 ◼   ► coming in for a couple hours now so I

00:17:59 ◼   ► think you know the first thing we should

00:18:00 ◼   ► probably address though is the is the

00:18:03 ◼   ► map situation because as expected that's

00:18:05 ◼   ► another thing that everyone is talking

00:18:07 ◼   ► about right now and then some people are

00:18:09 ◼   ► up in arms and your dash disposed

00:18:10 ◼   ► there's there's one on techcrunch that

00:18:12 ◼   ► even have any red yet but it's a it's

00:18:14 ◼   ► pretty you know scathing review of of

00:18:17 ◼   ► what's going on with the map situation

00:18:18 ◼   ► so which probably and heels was pretty

00:18:21 ◼   ► good and his example is pretty pretty

00:18:23 ◼   ► damning where he lives in Manhattan and

00:18:25 ◼   ► searched for

00:18:26 ◼   ► something-something Lexington and it did

00:18:29 ◼   ► came up it as whatever lexington avenue

00:18:32 ◼   ► in brooklyn

00:18:33 ◼   ► yep which is really really a bad guess

00:18:35 ◼   ► and it is exactly the sort of thing that

00:18:39 ◼   ► google is good and not just maps but in

00:18:41 ◼   ► anything we're just with a little bit of

00:18:44 ◼   ► contact right of hey you're in manhattan

00:18:46 ◼   ► and if you're searching for some number

00:18:50 ◼   ► Lexington you almost certainly mean

00:18:52 ◼   ► lexington avenue in manhattan right and

00:18:55 ◼   ► it's because they have years and years

00:18:57 ◼   ► worth of data now to show exactly what

00:19:00 ◼   ► people are likely to be looking for

00:19:02 ◼   ► based on not only you know search

00:19:05 ◼   ► queries but location of that an apple is

00:19:08 ◼   ► is new to this so that's a that's going

00:19:11 ◼   ► to be one of those unfortunate kinda

00:19:12 ◼   ► early road bumps which you know is

00:19:15 ◼   ► something that I you have to imagine

00:19:17 ◼   ► will get better of course it will

00:19:18 ◼   ► um but yeah that's that's gonna be a

00:19:21 ◼   ► really annoying thing have you run into

00:19:23 ◼   ► any anything like that any any major

00:19:26 ◼   ► issues like an in Philadelphia's it is

00:19:28 ◼   ► or is it really you know what in bed

00:19:31 ◼   ► testing it out day-to-day in philly I

00:19:33 ◼   ► just walk everywhere

00:19:35 ◼   ► ninety percent of the time and it's been

00:19:37 ◼   ► fine yep and it's you know it's good but

00:19:39 ◼   ► it philly is like Manhattan into grid

00:19:42 ◼   ► city so it's really really it's not a

00:19:44 ◼   ► stress test for mapping it's not like

00:19:47 ◼   ► Boston we did the driving did I use the

00:19:51 ◼   ► term by term on saturday morning and he

00:19:53 ◼   ► had we had to go over to New Jersey

00:19:55 ◼   ► because my wife was raising funds for

00:19:57 ◼   ► this charity walk and we have to get

00:19:59 ◼   ► there in New Jersey is kind of notorious

00:20:01 ◼   ► notoriously bad driving State and be

00:20:04 ◼   ► number one that people who live there

00:20:05 ◼   ► just awful drivers and yeah i know that

00:20:08 ◼   ► you know there's people who live in New

00:20:09 ◼   ► Jersey who listen to the show but you

00:20:11 ◼   ► guys you guys know it's true you guys

00:20:13 ◼   ► terrible that I and it's it's a

00:20:18 ◼   ► turnaround state where it almost

00:20:20 ◼   ► everywhere you're never allowed to make

00:20:22 ◼   ► a left turn you've got to go past the

00:20:24 ◼   ► intersection and go to a turnaround

00:20:26 ◼   ► right so that you're making a right

00:20:28 ◼   ► right a right to make a left which is

00:20:30 ◼   ► why in my opinion everybody in New

00:20:32 ◼   ► Jersey is a terrible drivers because

00:20:34 ◼   ► they never learn how to make it

00:20:35 ◼   ► after and it is the turn-by-turn

00:20:39 ◼   ► directions were great until the very

00:20:40 ◼   ► very end and then it just sort of but

00:20:43 ◼   ► it's like got us really close and we

00:20:46 ◼   ► there's no way to actually turn on the

00:20:48 ◼   ► road we wanted to me and I think what

00:20:50 ◼   ► happened is it got confused by the whole

00:20:51 ◼   ► turnaround thing like it did I think it

00:20:54 ◼   ► put us right where we wanted to be but

00:20:56 ◼   ► on the other side of the road and it was

00:20:59 ◼   ► you know we just kind of had eyeball it

00:21:01 ◼   ► from there

00:21:01 ◼   ► you know like like a bunch of monkeys

00:21:04 ◼   ► who don't even have you know computer

00:21:06 ◼   ► and driving instruction right like the

00:21:09 ◼   ► old days right

00:21:10 ◼   ► I so that was the one that was one

00:21:12 ◼   ► hiccup but other than that it i haven't

00:21:14 ◼   ► run into it but i'm not really a heavy

00:21:16 ◼   ► maps user I wasn't sure how else to test

00:21:19 ◼   ► it i mean i type some things in

00:21:20 ◼   ► philadelphia i type you know how to walk

00:21:23 ◼   ► to city hall and it you know gave me

00:21:25 ◼   ► exactly the right directions to City

00:21:28 ◼   ► Hall

00:21:28 ◼   ► yep yeah and i am i'm pretty much the

00:21:31 ◼   ► same way I views i use the driving

00:21:33 ◼   ► directions once we were at a wedding

00:21:35 ◼   ► this weekend and we kind of used it to

00:21:36 ◼   ► get there and work perfectly

00:21:38 ◼   ► I was you know really happy with the way

00:21:40 ◼   ► it worked especially you can go you know

00:21:43 ◼   ► going to other apps and do something and

00:21:44 ◼   ► it keeps learning you when when it needs

00:21:47 ◼   ► to alert you and it's great that works

00:21:48 ◼   ► lockscreen great so that's great that it

00:21:50 ◼   ► works horizontally as well as vertically

00:21:52 ◼   ► and as I had no problem with any of that

00:21:54 ◼   ► it was also you know the maps themselves

00:21:56 ◼   ► were pretty good in here in carmell

00:21:58 ◼   ► which is a less populated area than san

00:22:00 ◼   ► francisco and i was able to find you

00:22:02 ◼   ► know these small little restaurant so

00:22:03 ◼   ► we're going to it all seemed to be there

00:22:05 ◼   ► and and work just fine to get us to

00:22:07 ◼   ► those places

00:22:08 ◼   ► san francisco have used it on a pretty

00:22:12 ◼   ► good amount of times now the one thing I

00:22:14 ◼   ► haven't tried too much is the the immune

00:22:17 ◼   ► system here that's not because I don't

00:22:19 ◼   ► think that you know i just i think that

00:22:22 ◼   ► the meat system itself kinda sucks and I

00:22:24 ◼   ► don't I never use google maps for it

00:22:26 ◼   ► because it's just hard to know if the

00:22:28 ◼   ► media is actually working on that day

00:22:30 ◼   ► and they have pretty bad data sharing

00:22:31 ◼   ► for that kind of information and so

00:22:34 ◼   ► that's the thing that has everyone up in

00:22:35 ◼   ► arms are one of the major things that

00:22:37 ◼   ► have as everyone up in arms as well is

00:22:39 ◼   ► of course the the public transportation

00:22:40 ◼   ► stuff and apples said they're going to

00:22:43 ◼   ► partner with third-parties on it i think

00:22:45 ◼   ► some of those are starting to go live

00:22:47 ◼   ► I don't

00:22:47 ◼   ► I don't think that they were alive they

00:22:49 ◼   ► work they certainly weren't live leading

00:22:51 ◼   ► up to the reviews i looked for a few

00:22:52 ◼   ► things and nothing was was ready to go

00:22:54 ◼   ► yet just said it was kind of a blank

00:22:56 ◼   ► screen in the transit area

00:22:58 ◼   ► yeah same with passbook yeah I actually

00:23:01 ◼   ► hear that I got some us i got them to

00:23:03 ◼   ► send me some demo things for passbook

00:23:05 ◼   ► right before the thing and that's the

00:23:08 ◼   ► network seems to work well and I think

00:23:09 ◼   ► some of those apps are going live right

00:23:11 ◼   ► now too but the transit stuff is

00:23:14 ◼   ► problematic though I've already someone

00:23:18 ◼   ► you know buzz Anderson actually tweeted

00:23:20 ◼   ► out earlier to look at this app called

00:23:23 ◼   ► transit which i just downloaded and this

00:23:26 ◼   ► thing is pretty slick-looking it updates

00:23:28 ◼   ► in real-time

00:23:29 ◼   ► it's optimized for the iphone 5 screen

00:23:31 ◼   ► already I mean this looks this i'm going

00:23:36 ◼   ► to get a lot of shit for this but this

00:23:37 ◼   ► looks better than anything in the

00:23:40 ◼   ► transit aspect of google maps that i was

00:23:44 ◼   ► using previously within ios5 and before

00:23:46 ◼   ► that so you know and as it work across

00:23:49 ◼   ► cities right now it's you know it's just

00:23:51 ◼   ► kind of locating you and it's located me

00:23:54 ◼   ► in san francisco and it's showing me the

00:23:56 ◼   ► nearest bus routes and its hiding 32

00:24:00 ◼   ► more just in case i want to search for

00:24:01 ◼   ► something then you can also search I

00:24:04 ◼   ► could try like looking up New York but

00:24:07 ◼   ► you know it's San Francisco is at San

00:24:09 ◼   ► Francisco only or would it work in other

00:24:10 ◼   ► major cities i believe it works in every

00:24:12 ◼   ► major city is and it's actually using

00:24:14 ◼   ► it's powered by four square data which

00:24:16 ◼   ► is sort of interesting huh that's

00:24:18 ◼   ► interesting

00:24:18 ◼   ► yeah because that's the one that I was

00:24:19 ◼   ► wondering how this is gonna play out and

00:24:21 ◼   ► I know that it you know there is no

00:24:24 ◼   ► worldwide standard for public

00:24:26 ◼   ► transportation sharing and at some of

00:24:28 ◼   ► these even know that public

00:24:30 ◼   ► transportation and you'd think that they

00:24:32 ◼   ► would be obligated to sort of make it a

00:24:35 ◼   ► somehow share the data right that

00:24:37 ◼   ► there's some you know proprietary honest

00:24:39 ◼   ► as who's got the data and stuff like

00:24:41 ◼   ► right and there's all kind of different

00:24:43 ◼   ► kinds of systems and they don't talk to

00:24:44 ◼   ► each other even in San Francisco there's

00:24:46 ◼   ► like two or three different systems

00:24:47 ◼   ► caltrain barred community and to you too

00:24:50 ◼   ► Google's credit they it was a mountain

00:24:52 ◼   ► of work to just sort of a encapsulate

00:24:55 ◼   ► all that in practice and another you

00:24:58 ◼   ► know there's there's a bunch of other

00:24:58 ◼   ► apps that are

00:24:59 ◼   ► that are have been out for a bit or

00:25:01 ◼   ► coming out soon that are kind of using

00:25:03 ◼   ► city-by-city different variations of the

00:25:06 ◼   ► map so you download a specific after New

00:25:08 ◼   ► York City you download a specific map

00:25:10 ◼   ► for San Francisco for Los Angeles

00:25:12 ◼   ► whatever so i'm not sure just because

00:25:15 ◼   ► this one is is located just 22 where I

00:25:18 ◼   ► am but this this looks pretty good you

00:25:22 ◼   ► know so i think it remains to be seen

00:25:24 ◼   ► how well it will integrate within maps

00:25:26 ◼   ► itself and if it's a if it's worth

00:25:30 ◼   ► getting up in arms about right now

00:25:32 ◼   ► you know it's it's definitely understand

00:25:35 ◼   ► where the rage is coming from because it

00:25:37 ◼   ► is something that at least on the face

00:25:40 ◼   ► of it looks like Apple is taking a step

00:25:43 ◼   ► backwards and people are going to be

00:25:44 ◼   ► upset about that from a functionality

00:25:46 ◼   ► standpoint but everyone i think you know

00:25:48 ◼   ► knows why it's happening at all and I

00:25:51 ◼   ► think you made this point earlier that

00:25:52 ◼   ► we don't know for sure that it was all

00:25:54 ◼   ► just Apple wanted to do it maybe there

00:25:56 ◼   ► was some negotiation between between

00:25:59 ◼   ► Google as well and and they just decided

00:26:01 ◼   ► to part ways

00:26:02 ◼   ► I heard something to that effect you

00:26:04 ◼   ► know just just kind of a one source

00:26:06 ◼   ► thing but something along those lines it

00:26:08 ◼   ► wasn't all that different from the

00:26:09 ◼   ► YouTube situation i actually after i

00:26:12 ◼   ► wrote that today I had a little birdie

00:26:13 ◼   ► tell me that I that was roughly in the

00:26:16 ◼   ► in the ballpark and that's not to say

00:26:18 ◼   ► that it's entirely google's fault it's

00:26:20 ◼   ► just that there were negotiations yes

00:26:22 ◼   ► and that where Google was coming from

00:26:24 ◼   ► Apple was not it really was not

00:26:27 ◼   ► satisfactory so what if there was any

00:26:29 ◼   ► sort of debate within Apple about

00:26:31 ◼   ► whether their own mapping stuff was

00:26:32 ◼   ► ready to pull the trigger on this year

00:26:34 ◼   ► or do they need another year that that

00:26:37 ◼   ► the stance with google made it worse and

00:26:40 ◼   ► nudge them more in that direction yeah

00:26:42 ◼   ► like I don't think that it was I don't

00:26:44 ◼   ► think it was cut and dry in any way I

00:26:46 ◼   ► don't think it was cut and dry in terms

00:26:48 ◼   ► of where Apple felt their own mapping

00:26:50 ◼   ► tech was I don't think it was cut and

00:26:51 ◼   ► dry like Google's demands were simply

00:26:53 ◼   ► untenable but it definitely was a mixed

00:26:58 ◼   ► bag like that

00:26:59 ◼   ► yeah that's essentially the same exact

00:27:01 ◼   ► thing that I heard and so that I mean it

00:27:05 ◼   ► is what it is

00:27:06 ◼   ► there's there's no question that this is

00:27:08 ◼   ► going to get better over time I'm I'm

00:27:10 ◼   ► right because it gets better by

00:27:12 ◼   ► collecting

00:27:12 ◼   ► usage data right and that's why and just

00:27:14 ◼   ► like with Siri or Siri got better so

00:27:17 ◼   ► they kind of had to release serie as a

00:27:19 ◼   ► beta 2 early like not good not right

00:27:22 ◼   ► because it needed the millions of people

00:27:24 ◼   ► using it to get better with the

00:27:26 ◼   ► aggregate data the big difference though

00:27:28 ◼   ► is that Siri wasn't replacing something

00:27:30 ◼   ► up right where as apples Maps are

00:27:33 ◼   ► replacing a mapping system that was

00:27:34 ◼   ► really yeah and i know you highlighted

00:27:37 ◼   ► earlier and uh then I did later as well

00:27:40 ◼   ► the SKA trapper was talking a bit about

00:27:42 ◼   ► the flip side of this which is

00:27:43 ◼   ► everyone's overlooking but it's also the

00:27:46 ◼   ► reason why this is probably more of a

00:27:48 ◼   ► mutual thing too is because this is

00:27:50 ◼   ► actually really bad for google as well

00:27:52 ◼   ► because they're losing tens of millions

00:27:54 ◼   ► of devices that were sending them data

00:27:56 ◼   ► and and perfecting their mapping system

00:27:58 ◼   ► and that's all going out the window now

00:28:01 ◼   ► it's not just the maps app itself it's

00:28:02 ◼   ► also the sdk stuff so all those apps

00:28:05 ◼   ► that were using the the Google Maps SDK

00:28:07 ◼   ► which are now switching over to Apple

00:28:08 ◼   ► maps I mean google can't be happy about

00:28:11 ◼   ► losing that data that's those are that's

00:28:13 ◼   ► this is valuable information that they

00:28:14 ◼   ► no longer have yeah and even so even the

00:28:17 ◼   ► other thing too and I you know I'm not

00:28:19 ◼   ► trying to save rod you know the new maps

00:28:21 ◼   ► is all a big bag of candy but there's

00:28:24 ◼   ► definitely some good stuff in there like

00:28:25 ◼   ► the graphics are much improved and

00:28:27 ◼   ► they're based on it not just in terms of

00:28:30 ◼   ► graphic design although that's better to

00:28:32 ◼   ► they just look better but now they're

00:28:34 ◼   ► very right so they scale better

00:28:36 ◼   ► whereas before it was all a bunch of

00:28:37 ◼   ► bitmaps and if you zoom dinners and dad

00:28:39 ◼   ► you had to redownload a new set of tiles

00:28:42 ◼   ► because it was all bit maps google has

00:28:45 ◼   ► vector images from apps but withheld

00:28:47 ◼   ► them from Apple Apple you know didn't

00:28:49 ◼   ► get those right now they have them

00:28:51 ◼   ► because they have their own tiles right

00:28:53 ◼   ► and it's definitely better when you do

00:28:54 ◼   ► pinching and zooming out it's better

00:28:57 ◼   ► yeah I so and the app is better the app

00:29:00 ◼   ► is actually been much just in terms of a

00:29:03 ◼   ► stepping away from the data right

00:29:05 ◼   ► mapping that it just the interface of

00:29:06 ◼   ► the app itself is really nice

00:29:08 ◼   ► yeah I mean I'd I've I as i said in in

00:29:12 ◼   ► my review of it huh

00:29:13 ◼   ► you know it's it i don't think that it's

00:29:15 ◼   ► as good yet as as Google Maps previously

00:29:19 ◼   ► was but I don't think it's that big of a

00:29:21 ◼   ► deal and I know that people are going to

00:29:23 ◼   ► be up in arms about it because it's a

00:29:25 ◼   ► change and everyone

00:29:26 ◼   ► it's up in arms about pretty much every

00:29:27 ◼   ► change and there's no question that it's

00:29:29 ◼   ► a status lights up backwards but I don't

00:29:32 ◼   ► know how the actual regular general

00:29:35 ◼   ► public will feel about this so right now

00:29:37 ◼   ► we're still in the phase where it's

00:29:39 ◼   ► mostly you know the the tech community

00:29:40 ◼   ► and the you know those the surrounding

00:29:43 ◼   ► areas that are downloading iOS 6 today

00:29:46 ◼   ► and are experiencing it for the first

00:29:48 ◼   ► time in getting all up in arms but when

00:29:50 ◼   ► regular people start to use this it's

00:29:52 ◼   ► not clear how much help view it as a

00:29:54 ◼   ► downgrade or if they'll really even care

00:29:55 ◼   ► if they'll notice the differences I mean

00:29:58 ◼   ► I you know obviously people use transit

00:30:00 ◼   ► a lot will public transportation and

00:30:03 ◼   ► will but uh overall i don't i don't know

00:30:05 ◼   ► I I just don't think it ends up being

00:30:07 ◼   ► that big of a deal like three months

00:30:09 ◼   ► from now

00:30:10 ◼   ► yeah I don't think so either we'll see

00:30:12 ◼   ► it's definitely something I think

00:30:13 ◼   ► everybody's going to keep their eyes on

00:30:14 ◼   ► and I also don't think it's something

00:30:16 ◼   ► that Apple is in any way under

00:30:18 ◼   ► estimating yeah I don't think they were

00:30:19 ◼   ► like oh yeah we'll just switch maps i

00:30:21 ◼   ► mean i think they realized that this is

00:30:23 ◼   ► this is a pretty big deal similar to the

00:30:27 ◼   ► move from doing everything tethered over

00:30:30 ◼   ► USB to your computer to iCloud right now

00:30:33 ◼   ► that if people are going to start

00:30:34 ◼   ► trusting their backups to iCloud apple

00:30:36 ◼   ► took that you know it has to work i

00:30:38 ◼   ► think very surgeons and I think in

00:30:39 ◼   ► hindsight it's worked out very well yeah

00:30:41 ◼   ► your con another thing before we get to

00:30:44 ◼   ► the the reader questions just a couple

00:30:45 ◼   ► of notes i had it really stands out to

00:30:47 ◼   ► me today that and just you know I'm sure

00:30:49 ◼   ► there's somebody somewhere had a problem

00:30:51 ◼   ► downloading and upgrading to iOS 6 but

00:30:53 ◼   ► it seems like again it was another major

00:30:55 ◼   ► update that rolled out really really

00:30:58 ◼   ► smoothly and nobody else in the industry

00:30:59 ◼   ► is getting updates i like yeah we're

00:31:02 ◼   ► here is the day the OS comes out and

00:31:05 ◼   ► everybody who wants it can just go get

00:31:07 ◼   ► it over the right eye was even i was i

00:31:09 ◼   ► was at home earlier before i had head

00:31:11 ◼   ► out for the day for my meetings and

00:31:13 ◼   ► debating whether or not to update my

00:31:16 ◼   ► iphone 4s which I had an updated yet I

00:31:19 ◼   ► didn't even have it on the beta on any

00:31:21 ◼   ► of the beta builds of the virus six and

00:31:23 ◼   ► so I just was like well let's just see

00:31:24 ◼   ► how it works i don't see much meet many

00:31:26 ◼   ► people complaining about on twitter and

00:31:28 ◼   ► took 10 half an hour total between all

00:31:30 ◼   ► the reset center and installing and

00:31:32 ◼   ► downloading and and then resetting and

00:31:34 ◼   ► it worked fine was great

00:31:37 ◼   ► yeah i did the same I had mind i did my

00:31:41 ◼   ► iphone 4s on the eight through the ADC I

00:31:44 ◼   ► did the i put the GM build on a couple

00:31:47 ◼   ► days ago or but when i started testing

00:31:49 ◼   ► the iphone 5 so that I could do that if

00:31:52 ◼   ► I did anything side-by-side it would be

00:31:54 ◼   ► the same OS on both yep but i did my

00:31:56 ◼   ► ipad just like a normal consumer today

00:31:59 ◼   ► and it couldn't have been easier

00:32:00 ◼   ► I mean is just tap tap and then you know

00:32:03 ◼   ► next thing you know I'm update and one

00:32:05 ◼   ► nobody else gets I mean android users

00:32:07 ◼   ► dream of something her height and wave

00:32:08 ◼   ► and I think they've been promising it

00:32:10 ◼   ► for a couple years and I just never

00:32:12 ◼   ► seems to quite get come to fruition one

00:32:15 ◼   ► other nice thing that I noticed up with

00:32:18 ◼   ► see the iOS 5 iOS 6 update on the 4s was

00:32:21 ◼   ► you know so i have used that that device

00:32:23 ◼   ► for a year now I had a lot of kind of

00:32:26 ◼   ► saved history within within maps for

00:32:28 ◼   ► things i was searching for it really

00:32:29 ◼   ► it's saved all that stuff even though

00:32:31 ◼   ► it's a completely new app completely

00:32:33 ◼   ► redone they were able to pour all of

00:32:35 ◼   ► that saved information including my

00:32:37 ◼   ► searches you know that I was doing a few

00:32:39 ◼   ► days ago are all still right there which

00:32:41 ◼   ► was and even though the search field

00:32:44 ◼   ► itself was still populated with the last

00:32:45 ◼   ► thing that I had searched for in the old

00:32:47 ◼   ► version of maps that's pretty impressive

00:32:49 ◼   ► interesting

00:32:50 ◼   ► yeah NSA I didn't notice that yep that's

00:32:52 ◼   ► pretty smart which is another 1i have

00:32:57 ◼   ► design sort of all over the map here but

00:32:58 ◼   ► I'm interested because you had the black

00:33:01 ◼   ► the iphone 5 i've got the white one

00:33:04 ◼   ► do you agree that blacks look a lot

00:33:07 ◼   ► blacker on screen

00:33:08 ◼   ► oh yeah yeah yeah I also think and just

00:33:11 ◼   ► looking at the picture you posted in

00:33:13 ◼   ► your your review on techcrunch when the

00:33:15 ◼   ► screen is off it looks like black is

00:33:17 ◼   ► blacker yeah so I'm looking at it right

00:33:20 ◼   ► now

00:33:20 ◼   ► you really can't tell where the screen

00:33:24 ◼   ► starts until you tilt it a little bit

00:33:26 ◼   ► into a bit of light and then especially

00:33:30 ◼   ► with the so it just on the just on the

00:33:33 ◼   ► main screen the lockscreen you've got

00:33:36 ◼   ► the the black along the top the black

00:33:38 ◼   ► bar with the the carrier in this case

00:33:40 ◼   ► verizon and the the battery indicator

00:33:42 ◼   ► and it's pretty close to what the with

00:33:45 ◼   ► the face of the of the actual phone is

00:33:47 ◼   ► it's a

00:33:48 ◼   ► and I think you hit on this in your

00:33:50 ◼   ► review that with the letterbox apps you

00:33:55 ◼   ► don't think you think you might not be

00:33:57 ◼   ► able to tell where kind of the the face

00:33:59 ◼   ► of the iphone ends and where the the

00:34:02 ◼   ► letterboxing begins and that's really

00:34:03 ◼   ► true especially you know part of it is

00:34:05 ◼   ► because of the colors and the the light

00:34:09 ◼   ► of the of app itself but it almost just

00:34:13 ◼   ► looks normal it looks like you're using

00:34:15 ◼   ► an iphone 4s it's just kind of centered

00:34:18 ◼   ► in the middle of a of the slightly

00:34:19 ◼   ► larger device

00:34:21 ◼   ► yeah it definitely sticks out on the

00:34:23 ◼   ► white one yeah the letterbox apps really

00:34:24 ◼   ► it just looks a little off

00:34:27 ◼   ► yep i don't but again i don't think that

00:34:30 ◼   ► should keep anybody who wants to buy the

00:34:32 ◼   ► white one from behind the white one

00:34:33 ◼   ► because I mean I mean literally today I

00:34:35 ◼   ► think I've had 50 app updates

00:34:37 ◼   ► huh yeah i think i'm down to one app

00:34:40 ◼   ► that I use on a daily basis that hasn't

00:34:42 ◼   ► been updated yet for the new screen

00:34:44 ◼   ► yeah I simple no I talked to a developer

00:34:45 ◼   ► earlier who had updated right before the

00:34:49 ◼   ► rollout and just said super easy as long

00:34:51 ◼   ► as as long as the as long as your app is

00:34:54 ◼   ► doing something that's kind of a linear

00:34:56 ◼   ► timeline based thing I mean you're

00:34:58 ◼   ► almost of these already have scrolling

00:35:00 ◼   ► built-in so all they're doing is just

00:35:01 ◼   ► showing more of that screen so it's a

00:35:04 ◼   ► really easy I i wrote yesterday when I a

00:35:06 ◼   ► link to the new netflix app and i called

00:35:08 ◼   ► it weak sauce that it wasn't updated yet

00:35:10 ◼   ► and and I got some flak from people

00:35:12 ◼   ► saying come on give these guys a break

00:35:13 ◼   ► the thing was only announced six days

00:35:15 ◼   ► ago

00:35:15 ◼   ► yep and so maybe that weak sauce is a

00:35:19 ◼   ► little bit harsh but the thing that I

00:35:21 ◼   ► noticed those that i was already getting

00:35:22 ◼   ► updates from other apps that supported

00:35:25 ◼   ► it and Ron the fact that netflix plays

00:35:29 ◼   ► video video really is the one I would

00:35:31 ◼   ► say it's the one thing that benefits the

00:35:33 ◼   ► most from the new screen size because

00:35:35 ◼   ► it's you know right 16 tonight I mean

00:35:37 ◼   ► that's the single biggest reason I think

00:35:39 ◼   ► to go 69 this video playback and what's

00:35:41 ◼   ► the one thing you use the netflix app

00:35:43 ◼   ► for video playback and netflix went out

00:35:45 ◼   ► of their way that they can test or

00:35:47 ◼   ► whatever but it doesn't seem to have

00:35:48 ◼   ► stopped anybody else like you said I'd

00:35:49 ◼   ► you know I can't speak firsthand

00:35:51 ◼   ► I don't have it

00:35:52 ◼   ► app in the App Store but doesn't seem

00:35:54 ◼   ► like it was hard then all of the apps

00:35:56 ◼   ► that I've tried so far that bet claim

00:35:59 ◼   ► compatibility in the release notes every

00:36:01 ◼   ► single one of them works just fine i

00:36:03 ◼   ► haven't had a single app that says that

00:36:04 ◼   ► it works on the iphone 5 screen that

00:36:07 ◼   ► doesn't for some reason and remember

00:36:09 ◼   ► that i don't have those developers have

00:36:10 ◼   ► actually seen most of them have not seen

00:36:12 ◼   ► even the iphone 5 they're doing it

00:36:14 ◼   ► purely off of the the emulator so right

00:36:17 ◼   ► and yeah netflix obviously knows that

00:36:20 ◼   ► they had in their notes like coming soon

00:36:22 ◼   ► you know support for for the iphone 5

00:36:25 ◼   ► i'm also you know along those lines

00:36:27 ◼   ► it's pretty sad that Twitter released a

00:36:30 ◼   ► huge update yesterday and could not add

00:36:33 ◼   ► in support for the iphone 5 I mean it

00:36:37 ◼   ► maybe it was coincidental maybe they

00:36:38 ◼   ► were targeting that day before I mean

00:36:40 ◼   ► they couldn't have known when the

00:36:41 ◼   ► reviews are going to come out or you

00:36:42 ◼   ► think they wouldn't though they are

00:36:44 ◼   ► built into iOS I mean they do work with

00:36:46 ◼   ► Apple closely and so how can Apple not

00:36:49 ◼   ► giving the heads up like a on this day

00:36:50 ◼   ► you know make sure your app is is kinda

00:36:52 ◼   ► ready to go and then just adding a kind

00:36:56 ◼   ► of fuel to the fire tweet but of course

00:36:58 ◼   ► comes out with one that's right the

00:36:59 ◼   ► update that's perfect

00:37:01 ◼   ► so did Twitter later new and I'm just

00:37:04 ◼   ► bike when I almost took the screenshot

00:37:06 ◼   ► and then what I should have and could i

00:37:08 ◼   ► would have had to hold it until after

00:37:09 ◼   ► the embargo is over but I had an update

00:37:14 ◼   ► yesterday where there were three and

00:37:15 ◼   ► only three apps that had been updated

00:37:17 ◼   ► and it was swimming so poetic it was

00:37:19 ◼   ► Twitter later new tweet bot and Twitter

00:37:23 ◼   ► and it was the to third-party clients

00:37:25 ◼   ► that updated to support the new screen

00:37:27 ◼   ► size and Twitter that didn't write which

00:37:29 ◼   ► is yeah i mean to be a student is waste

00:37:32 ◼   ► of oxygen and there is facebook did not

00:37:34 ◼   ► to push an update even with all their

00:37:35 ◼   ► new talk of native compatibility and the

00:37:37 ◼   ► new integration within ios6 they're not

00:37:39 ◼   ► still ready to go and they have a huge

00:37:41 ◼   ► team obviously but it's ridiculous that

00:37:43 ◼   ► Twitter put out a huge update 5 point

00:37:46 ◼   ► out they make a big deal about it and

00:37:47 ◼   ► they don't have it ready to go for this

00:37:49 ◼   ► now

00:37:50 ◼   ► alright let me take a break let me do

00:37:51 ◼   ► this first sponsor and for sponsor is an

00:37:55 ◼   ► iphone app called log your run all one

00:37:59 ◼   ► word log your run and it's an iphone app

00:38:01 ◼   ► for people interested in tracking any

00:38:03 ◼   ► sort of outdoor activity

00:38:04 ◼   ► it's developed by a guy named Tim

00:38:07 ◼   ► Westies is an indie developer and he's

00:38:09 ◼   ► been writing apps for the app store all

00:38:10 ◼   ► the way since 2009 and so update

00:38:15 ◼   ► speaking of apps that are on the ball

00:38:16 ◼   ► doing the right thing he worked hard to

00:38:19 ◼   ► have an update ready

00:38:20 ◼   ► the one that's in the app store right

00:38:21 ◼   ► now it's ready for the launch of the

00:38:22 ◼   ► iphone 5 i can vouch for it takes

00:38:24 ◼   ► advantage of the new screen size and an

00:38:27 ◼   ► email Tim tells me he lost seven pounds

00:38:29 ◼   ► just while testing it

00:38:31 ◼   ► the new version for ios6 so he uses it

00:38:35 ◼   ► takes advantage both of the iphone 5 the

00:38:38 ◼   ► new screen size and some of the new

00:38:39 ◼   ► features in iOS 6 and they've got some

00:38:42 ◼   ► new gps stuff that location stuff in

00:38:44 ◼   ► ios6 it takes advantage of the new map

00:38:48 ◼   ► api's more accurate location like Wi-Fi

00:38:52 ◼   ► location so it's really great perfect

00:38:56 ◼   ► for ios6 even better than it was before

00:38:57 ◼   ► on ios5 so what's the apt to well it

00:39:01 ◼   ► tracks or like a pedometer type thing

00:39:04 ◼   ► tracks how far you've gone and it also

00:39:06 ◼   ► has training programs that you can do

00:39:09 ◼   ► you can do stuff for like couch to 5k

00:39:12 ◼   ► you can train for a full marathon it's

00:39:16 ◼   ► even great though for stuff if you're

00:39:17 ◼   ► not like into running or jogging or

00:39:20 ◼   ► something like that it's great for just

00:39:21 ◼   ► logging walks like if you walk your dog

00:39:23 ◼   ► and want to see how far you go every day

00:39:25 ◼   ► it'll tell you how many calories you've

00:39:27 ◼   ► burned distance traveled time taken and

00:39:31 ◼   ► and to top it all off you can share the

00:39:34 ◼   ► data on Twitter or Facebook or and or

00:39:38 ◼   ► you can set up an account on log your

00:39:40 ◼   ► run dot-com and the data will sink to it

00:39:43 ◼   ► and so it's all backed up and you can

00:39:45 ◼   ► switch to another device plug in your

00:39:47 ◼   ► user account and all of the data you

00:39:48 ◼   ► used on your other device is right there

00:39:51 ◼   ► I really great app in the App Store 199

00:39:57 ◼   ► to box-to-box and you get this great app

00:40:00 ◼   ► you can find out more you can look up

00:40:02 ◼   ► log your run on the app store or you can

00:40:05 ◼   ► go to log your run dot-com check it out

00:40:08 ◼   ► how you know speaking of the third party

00:40:10 ◼   ► app that suit that's doing that

00:40:12 ◼   ► integration like they are how does how

00:40:14 ◼   ► does that look

00:40:15 ◼   ► I really haven't played around too much

00:40:16 ◼   ► with this

00:40:17 ◼   ► third party stuff so doing it through

00:40:18 ◼   ► the sdk I assume it's just kinda the

00:40:21 ◼   ► exact same maybe the hooks are the exact

00:40:23 ◼   ► same looks just looks great

00:40:25 ◼   ► yep just looks like them you know

00:40:29 ◼   ► look it's exactly what you think it's

00:40:31 ◼   ► just you know the new look with the the

00:40:33 ◼   ► new style maps yep nice so let's get to

00:40:37 ◼   ► some of these questions let me see

00:40:38 ◼   ► let's see what my favorites have I just

00:40:41 ◼   ► favorited a bunch of these questions I

00:40:44 ◼   ► lot of these we already covered or the

00:40:47 ◼   ► maps concerns real or just hyped fears i

00:40:50 ◼   ► think it's hyped right now it's its

00:40:53 ◼   ► overall but we don't think there is

00:40:54 ◼   ► something to really have to find out

00:40:56 ◼   ► more people started yeah I have one real

00:41:00 ◼   ► quick that wasn't that I didn't see

00:41:01 ◼   ► answered in any and things so someone

00:41:03 ◼   ► asked a lot for reading these to make

00:41:05 ◼   ► himself but Marcus squiggle asks the

00:41:10 ◼   ► keyboard in landscape mode so obviously

00:41:12 ◼   ► we have a larger screen now so how does

00:41:13 ◼   ► it handle that so I look I you know did

00:41:16 ◼   ► a little test with the 4s versus the

00:41:18 ◼   ► iphone 5 so it's actually the keys are

00:41:21 ◼   ► bigger they do make them a little bit

00:41:23 ◼   ► bigger so it should be easier to type

00:41:25 ◼   ► now in landscape mode that was

00:41:26 ◼   ► previously there's also some little bit

00:41:28 ◼   ► a sliver of kind of open room now on the

00:41:31 ◼   ► Sun either side of the keyboard and the

00:41:34 ◼   ► spacebar significantly larger than it

00:41:36 ◼   ► was on the floor s so yeah so they

00:41:39 ◼   ► basically just made the keyboard a

00:41:41 ◼   ► little bit longer including all the keys

00:41:44 ◼   ► obviously for when it's in a hole

00:41:46 ◼   ► vertical mode it's going to be the exact

00:41:48 ◼   ► same keyboard because it's the same

00:41:49 ◼   ► vertical with but yea landscape the keys

00:41:53 ◼   ► are bigger but they're not as big the

00:41:56 ◼   ► maximum size they could be that now sort

00:41:58 ◼   ► of like they figured out look here's the

00:41:59 ◼   ► big here's the widest it could be and

00:42:01 ◼   ► still be comfortable and it still

00:42:02 ◼   ► doesn't stretch to the whole side to

00:42:04 ◼   ► there's like some white space on the

00:42:05 ◼   ► left and right yep exactly

00:42:07 ◼   ► I never type that way do you know I

00:42:09 ◼   ► don't either

00:42:10 ◼   ► mostly i don't i don't use I use you

00:42:13 ◼   ► know the horizontal view for looking at

00:42:15 ◼   ► it at watching videos trying to think I

00:42:19 ◼   ► do I use it a lot actually on the ipad

00:42:21 ◼   ► especially now with this with the

00:42:22 ◼   ► logitech keyboard accessory constantly

00:42:25 ◼   ► in landscape mode but i don't use the

00:42:28 ◼   ► iphone all that much some games and some

00:42:30 ◼   ► videos it's pretty much

00:42:31 ◼   ► yeah same here do you have the same

00:42:35 ◼   ► problem i do with the letterbox taps

00:42:37 ◼   ► were typing his own yes keyboard yeah

00:42:39 ◼   ► raised i was glad you said that in your

00:42:41 ◼   ► review i didn't didn't really hit upon

00:42:42 ◼   ► that I i noted that it's hard to III

00:42:46 ◼   ► keep miss hitting on top when you know

00:42:49 ◼   ► I'm trying to scroll to the top because

00:42:51 ◼   ► i'm going i'm aiming kind of four right

00:42:53 ◼   ► below the ear piece and instead you need

00:42:55 ◼   ► to aim for the kind of where that the

00:42:57 ◼   ► time is so that's kind of screwed me up

00:42:59 ◼   ► a bit but yes also while typing with the

00:43:01 ◼   ► with the keyboard it when it's in a

00:43:03 ◼   ► letter letter box to app is a is

00:43:06 ◼   ► definitely a bit off i am especially

00:43:07 ◼   ► having problems with the lower left for

00:43:09 ◼   ► some reason I just yet

00:43:10 ◼   ► I same here to sing the same exact thing

00:43:12 ◼   ► here yeah like the shift key and I don't

00:43:15 ◼   ► know but again I really don't think it's

00:43:17 ◼   ► going to be a problem i really think

00:43:18 ◼   ► every app that I use on a regular basis

00:43:20 ◼   ► going to be updated probably by the time

00:43:21 ◼   ► this show airs yeah

00:43:23 ◼   ► yep totally Lex Friedman our friend Lex

00:43:27 ◼   ► Friedman asks when you run an older app

00:43:29 ◼   ► boxed is tapping the top of the iphone

00:43:32 ◼   ► screen scroll up there we go must you

00:43:35 ◼   ► tap the actual status bar yeah that have

00:43:37 ◼   ► to tap the status has to be the steps /

00:43:39 ◼   ► that's that's something i've also been

00:43:41 ◼   ► annoying to me

00:43:42 ◼   ► ng letterbox area is just a dead zone

00:43:45 ◼   ► there's it doesn't does nothing like it

00:43:48 ◼   ► doesn't even exist though as far as I

00:43:50 ◼   ► did you notice that when so when you

00:43:54 ◼   ► have a push notification that comes in

00:43:55 ◼   ► it goes down in that area and it

00:43:57 ◼   ► actually does not go over the Apple it

00:43:59 ◼   ► goes down perfectly into the space the

00:44:01 ◼   ► the black space above the app which i

00:44:04 ◼   ► think is no I I did not notice that and

00:44:06 ◼   ► as far as I can died can't say I read

00:44:08 ◼   ► every single review but i do believe

00:44:10 ◼   ► that yours is only when i read that

00:44:11 ◼   ► pointed that out so that's actually a

00:44:13 ◼   ► point to mg good observation i give you

00:44:16 ◼   ► I know I hadn't seen I thought that was

00:44:18 ◼   ► a it's a pretty nice touch of of of how

00:44:21 ◼   ► to do that because remember before when

00:44:22 ◼   ► people were talking about how they could

00:44:23 ◼   ► possibly do a longer screen

00:44:26 ◼   ► some people were mentioning that like

00:44:28 ◼   ► maybe they just do kind of notifications

00:44:30 ◼   ► in that area because right now it's kind

00:44:31 ◼   ► of just goes above the top of the app

00:44:34 ◼   ► and that's that's kind of what they

00:44:36 ◼   ► ended up doing for older apps is that

00:44:38 ◼   ► what happens with apps that aren't

00:44:41 ◼   ► letterbox though does this do they get

00:44:43 ◼   ► squished down

00:44:44 ◼   ► the letter they don't get squared

00:44:46 ◼   ► animations they get yeah it goes on top

00:44:48 ◼   ► you know it has that weird kind of

00:44:49 ◼   ► animation where it almost looks like

00:44:51 ◼   ► it's rotating in yea though maybe they

00:44:55 ◼   ► should have squeezed them down

00:44:56 ◼   ► presuming that they all support you know

00:44:58 ◼   ► there are no apps that support only the

00:45:01 ◼   ► big size right so they already have

00:45:04 ◼   ► those those uh those assets that they

00:45:07 ◼   ► need to get the size right don't know

00:45:09 ◼   ► what switching the assets would be like

00:45:11 ◼   ► but yeah I was always I've always been a

00:45:13 ◼   ► little I always thought there was little

00:45:15 ◼   ► strange how notifications kind of role

00:45:17 ◼   ► in on top of top of the apps but things

00:45:21 ◼   ► like when you're on a call or you have

00:45:24 ◼   ► something else you know you have skype

00:45:25 ◼   ► that's live it squishes everything right

00:45:28 ◼   ► it rather than kind of rolling down

00:45:30 ◼   ► rolling on top of it that actually

00:45:31 ◼   ► squishes whereas notifications just lie

00:45:34 ◼   ► on tops kind of a weird thing you know

00:45:37 ◼   ► and that brings to mind my least

00:45:40 ◼   ► favorite change in ios6 very least and i

00:45:44 ◼   ► find it almost baffling and Craig

00:45:48 ◼   ► Hockenberry and I talked about it a few

00:45:49 ◼   ► weeks ago he was on the show but i think

00:45:51 ◼   ► that segment got cut during the editing

00:45:53 ◼   ► process all sorts of good stuff gets cut

00:45:54 ◼   ► on these shows which is the new colored

00:45:58 ◼   ► status bar

00:45:59 ◼   ► oh yes yeah where it's some kind of

00:46:02 ◼   ► algorithm that the there you know and

00:46:04 ◼   ► and in all the built-in apps it's blue

00:46:07 ◼   ► right with where you can see it's like

00:46:08 ◼   ► if you open settings app you can see it

00:46:10 ◼   ► the open settings app instead of this

00:46:12 ◼   ► silver status bar wherever it used to be

00:46:14 ◼   ► silver and preview all previous versions

00:46:17 ◼   ► of iOS 6 like a platinum sort of color

00:46:20 ◼   ► now it's a it's a color that's computed

00:46:23 ◼   ► on the fly based on the color of the

00:46:27 ◼   ► status bar at the top of the screen so

00:46:29 ◼   ► in settings it's sort of a light blue

00:46:31 ◼   ► and in theory like an app like Yelp

00:46:34 ◼   ► where it's read it would be pink or

00:46:37 ◼   ► something like that so I i just opened

00:46:38 ◼   ► yelp it's not met yet but you're also

00:46:41 ◼   ► isn't optimized yet no I actually what

00:46:44 ◼   ► Yelp did done

00:46:45 ◼   ► no I think they did optimized but i

00:46:47 ◼   ► thought what I noticed was that Yelp

00:46:48 ◼   ► went with the black status Yelp is black

00:46:51 ◼   ► sorry right it's not right time so what

00:46:53 ◼   ► is it

00:46:55 ◼   ► it's soaked this to me is so confusing

00:46:57 ◼   ► and it's actually very disappointing and

00:46:59 ◼   ► almost a little concerning that this

00:47:00 ◼   ► that status bar color thing went through

00:47:03 ◼   ► the whole summer and nobody at apple

00:47:05 ◼   ► took it out because a it's ugly

00:47:10 ◼   ► it really is it it looks terrible i

00:47:12 ◼   ► think even when it's blue and other apps

00:47:14 ◼   ► that have custom colored status parts

00:47:16 ◼   ► which is a nice way and a common way for

00:47:18 ◼   ► apps to brand themselves you know like

00:47:19 ◼   ► some to do lap as instead of being blue

00:47:22 ◼   ► it's green right that's like their color

00:47:24 ◼   ► and Yelp clearly very branded with the

00:47:26 ◼   ► red netflix branded with red you know

00:47:30 ◼   ► that you use a good way to brand your

00:47:33 ◼   ► app right on these colored status bar

00:47:35 ◼   ► it's just ugly I really can't believe

00:47:37 ◼   ► that that they would do that and it's

00:47:40 ◼   ► like it's more complicated now it's like

00:47:42 ◼   ► why is it or the second reason why i

00:47:45 ◼   ► think it's a bad idea is that a colored

00:47:49 ◼   ► statusbar previously always had very

00:47:52 ◼   ► specific meaning right

00:47:54 ◼   ► yep i'm not going to say that it means

00:47:56 ◼   ► you're on a roll or green means there's

00:47:58 ◼   ► a phone call yep

00:47:59 ◼   ► Blue means you've got tethering on yep

00:48:02 ◼   ► and then a connection somebody's

00:48:05 ◼   ► connected with with what they call

00:48:07 ◼   ► tethering internet sharing or what

00:48:10 ◼   ► everything right but you're tethered and

00:48:13 ◼   ► you're in other words you're you know

00:48:15 ◼   ► you you don't want to accidentally leave

00:48:17 ◼   ► it on like I said marco arment at WWDC

00:48:20 ◼   ► had his macbook tethered to his iPad

00:48:24 ◼   ► because it was better than the hotel

00:48:26 ◼   ► Wi-Fi but I left it open when he went to

00:48:28 ◼   ► sleep and then itunes kicked in and

00:48:30 ◼   ► downloaded a new episode of mad minute

00:48:32 ◼   ► that's not hired her to get a lot so he

00:48:36 ◼   ► was out like 15 bucks it was like a

00:48:37 ◼   ► fifteen dollar extra charge for

00:48:39 ◼   ► downloading an episode was so you want

00:48:40 ◼   ► to know that though you want that blue

00:48:42 ◼   ► status information is important and

00:48:44 ◼   ► really recording another thing that is

00:48:47 ◼   ► that is that is actually tricked me i

00:48:49 ◼   ► look at this and i have mail open right

00:48:51 ◼   ► now and it looks like i'm tethering

00:48:52 ◼   ► because it's pretty much the same you

00:48:55 ◼   ► know it slightly differently and it's

00:48:57 ◼   ► not even like with the mail app so the

00:48:59 ◼   ► mail already has kind of this gradient

00:49:01 ◼   ► fade at the top of it going from kind of

00:49:04 ◼   ► a gray or or or white to a darker blue

00:49:08 ◼   ► and so it just doesn't really match the

00:49:09 ◼   ► this kind of muted blue that they have

00:49:12 ◼   ► along the the status bar just it just

00:49:15 ◼   ► doesn't look very good now really does

00:49:19 ◼   ► the black I think the ones that do black

00:49:21 ◼   ► look pretty good i wish they were just

00:49:23 ◼   ► going to the third reason that i find it

00:49:25 ◼   ► concerning is that the the the proper

00:49:28 ◼   ► solution was staring him right in the

00:49:31 ◼   ► face which is too

00:49:33 ◼   ► that's not you know it's not to say that

00:49:35 ◼   ► the status bar color rules from the

00:49:37 ◼   ► iphone didn't need to be changed

00:49:38 ◼   ► whatever I think they could have been

00:49:39 ◼   ► made better but that's what they should

00:49:41 ◼   ► have done is just copy the ipad where

00:49:44 ◼   ► here's the rules for the ipad status bar

00:49:46 ◼   ► if the status bar is visible it's black

00:49:48 ◼   ► ok that's it that's the rule there is no

00:49:52 ◼   ► colored status bar on the ipad that's it

00:49:54 ◼   ► it's always if it's there it's black yep

00:49:56 ◼   ► and that's it and it's great i think

00:49:59 ◼   ► that's what they should have done for

00:50:01 ◼   ► the iphone just make it black all the

00:50:02 ◼   ► time yeah it really does look better

00:50:03 ◼   ► when it is black so so what I think

00:50:06 ◼   ► developers should do because developers

00:50:08 ◼   ► get to choose you get in the old days

00:50:10 ◼   ► used to get to choose between the silver

00:50:11 ◼   ► one or the black one or not to have 1i

00:50:14 ◼   ► guess you could have like a clear one ya

00:50:16 ◼   ► like shows your wallpaper through the

00:50:18 ◼   ► through the back right is everybody

00:50:21 ◼   ► should just ask for the black one

00:50:23 ◼   ► yeah and and you know and wait for Apple

00:50:27 ◼   ► to get the hint and just you know in a

00:50:30 ◼   ► future update to iOS just make it black

00:50:32 ◼   ► for everybody and take out the whole

00:50:33 ◼   ► option

00:50:34 ◼   ► yeah but yeah maybe if I could change it

00:50:36 ◼   ► in any one app it would be male because

00:50:38 ◼   ► males the one app I use the most

00:50:40 ◼   ► we're that stupid blue status bars

00:50:42 ◼   ► staring and staring me right in the face

00:50:44 ◼   ► yeah it's pretty bad I'm trying to look

00:50:46 ◼   ► now to see if there are any others that

00:50:48 ◼   ► are better is glaring is as the blue

00:50:50 ◼   ► even like Apple's own even the music app

00:50:55 ◼   ► uses black now

00:50:56 ◼   ► alright yeah well I think anybody with

00:50:59 ◼   ► good taste wants the black one now right

00:51:02 ◼   ► I don't know because it was the Apple

00:51:03 ◼   ► should have done is just giving

00:51:04 ◼   ► everybody the black one

00:51:05 ◼   ► yeah yeah let's see next question is

00:51:10 ◼   ► when sort of open-ended

00:51:14 ◼   ► well let's take the first one ryan jones

00:51:16 ◼   ► has two questions first is are we now

00:51:18 ◼   ► convinced that they're going to stick

00:51:19 ◼   ► with a tick-tock strategy in other words

00:51:21 ◼   ► is next year's iPhone going to look just

00:51:23 ◼   ► like this one right

00:51:25 ◼   ► i would guess yes i would guess that the

00:51:29 ◼   ► next iPhone you know based on nothing

00:51:31 ◼   ► other than what they've done in the past

00:51:33 ◼   ► but i think i think they're pretty happy

00:51:36 ◼   ► with this design and I think they should

00:51:37 ◼   ► be I think they have every reason to be

00:51:38 ◼   ► pretty happy with this design so I you

00:51:42 ◼   ► know and love unless they're going with

00:51:43 ◼   ► something radically different i don't

00:51:45 ◼   ► know why they would necessarily change

00:51:48 ◼   ► this i'm trying to think if there's any

00:51:49 ◼   ► improvements they could do

00:51:52 ◼   ► of course you know there are

00:51:53 ◼   ► improvements they could do but is there

00:51:54 ◼   ► anything that uh that would constitute

00:51:58 ◼   ► kind of a lot of work being put in to

00:52:00 ◼   ► replace something that's that's a that's

00:52:02 ◼   ► pretty well done right now I i would

00:52:04 ◼   ► guess that I think unless something

00:52:06 ◼   ► turns up

00:52:07 ◼   ► yep you know like like all of a sudden

00:52:09 ◼   ► three months from now all of these day

00:52:11 ◼   ► one I phones like the glue starts coming

00:52:13 ◼   ► off for some right then they start

00:52:15 ◼   ► peeling apart you know

00:52:16 ◼   ► not unless there's something like that

00:52:18 ◼   ► some kind of technical problem that

00:52:19 ◼   ► comes up I i think they would because I

00:52:22 ◼   ► think it's Renee I think it's really

00:52:23 ◼   ► good and be i think that they appreciate

00:52:26 ◼   ► the way that they can benefit from

00:52:28 ◼   ► releasing a new phone that already has a

00:52:30 ◼   ► gazillion cases right and accessories

00:52:34 ◼   ► that that fit on day one you know one

00:52:36 ◼   ► thing that people have been saying that

00:52:38 ◼   ► I haven't noticed but I get that I've

00:52:40 ◼   ► got the question a few times is scuffing

00:52:42 ◼   ► on the back and so you have the white

00:52:43 ◼   ► one so it's silver mines the slate or

00:52:46 ◼   ► what Slater Slater whatever they're

00:52:48 ◼   ► calling it i haven't noticed that yet

00:52:50 ◼   ► but a few people have brought it up so i

00:52:52 ◼   ► don't know if that will end up being an

00:52:53 ◼   ► issue but that could be something where

00:52:56 ◼   ► maybe they you know reinforce or change

00:52:58 ◼   ► the coding on the on the aluminum of the

00:53:00 ◼   ► back if that really is an issue and that

00:53:02 ◼   ► remains to be seen and it wouldn't be

00:53:04 ◼   ► unprecedented make remember the first or

00:53:06 ◼   ► one of the first ipod nanos yes the

00:53:11 ◼   ► contractions yep some kind of plastic

00:53:13 ◼   ► that was bizarrely scratches all right

00:53:15 ◼   ► almost hard to believe that went through

00:53:17 ◼   ► testing

00:53:18 ◼   ► I haven't noticed it but I you know I

00:53:22 ◼   ► I tend to take pretty good care of my

00:53:24 ◼   ► iphones in general and I take extra

00:53:27 ◼   ► special care of these review units right

00:53:29 ◼   ► uh so I can't say that I've put it down

00:53:32 ◼   ► on any surface that i think would have

00:53:33 ◼   ► even scratched it but somebody told me

00:53:36 ◼   ► that and I didn't look but somebody told

00:53:37 ◼   ► me that in in gadgets photos of theirs

00:53:41 ◼   ► that they're black one looks like along

00:53:45 ◼   ► the Sham furred edge there's a word that

00:53:47 ◼   ► maybe even more in the last week then

00:53:50 ◼   ► then a rest of my life combined yeah

00:53:52 ◼   ► that you can it looks like the black is

00:53:54 ◼   ► wearing off and it's sort of silver I

00:53:56 ◼   ► heard that too i haven't seen the

00:53:57 ◼   ► picture yet myself either i had I don't

00:54:01 ◼   ► notice that though at least not yet and

00:54:03 ◼   ► I've been I just throw it in my pocket

00:54:05 ◼   ► like I like I do with all the phones

00:54:07 ◼   ► kinda I have no well I don't have my

00:54:10 ◼   ► keys in the same pocket so that wouldn't

00:54:13 ◼   ► do it but uh you know i'm not being

00:54:14 ◼   ► extra delicate with it I'd but I haven't

00:54:16 ◼   ► no I i don't think i am either and i

00:54:18 ◼   ► have not noticed any kind of scratching

00:54:20 ◼   ► my looks I think with a little rub on my

00:54:23 ◼   ► shirt here that it would look mint

00:54:24 ◼   ► condition

00:54:25 ◼   ► yeah so we do expect the tik tok to

00:54:29 ◼   ► continue then I want you to yeah I want

00:54:31 ◼   ► everything that it it really benefits

00:54:33 ◼   ► them economy of scale wise of course

00:54:37 ◼   ► though that just doubles down on all of

00:54:39 ◼   ► the oh my god this is so boring it looks

00:54:42 ◼   ► can't believe another year the phone

00:54:44 ◼   ► looking exactly the same right reaction

00:54:46 ◼   ► and kind of like I said I I think that's

00:54:48 ◼   ► in the same way that like the iphone has

00:54:52 ◼   ► been growing at this insane pace

00:54:54 ◼   ► year-over-year I think Matt a point

00:54:58 ◼   ► richmond i forget his name is a kid a

00:55:02 ◼   ► high school kid but I think he was the

00:55:03 ◼   ► first one to point out that but now

00:55:05 ◼   ► shoulders been saying it publicly that

00:55:07 ◼   ► every single generation of the iphone

00:55:09 ◼   ► has sold more than all previous

00:55:11 ◼   ► generations combined yeah thats such as

00:55:13 ◼   ► bizarre but it's just insane growth but

00:55:16 ◼   ► it explains why everything you know

00:55:18 ◼   ► surrounding apples financials have

00:55:20 ◼   ► exploded and rice five years on i think

00:55:23 ◼   ► that that chasm between consumers and

00:55:26 ◼   ► the as as Charles Arthur called them in

00:55:29 ◼   ► his review in The Guardian the digerati

00:55:30 ◼   ► yeah

00:55:31 ◼   ► that's grown too it's not like it stayed

00:55:35 ◼   ► the same its it growing you're over here

00:55:37 ◼   ► this sort of oh my god I can't believe

00:55:40 ◼   ► Apple has done that so but yeah and that

00:55:42 ◼   ► almost makes me think it's more likely

00:55:43 ◼   ► that they're going to stick with the

00:55:44 ◼   ► same design because what more would

00:55:47 ◼   ► drive those people ballistic next year

00:55:49 ◼   ► then if the new one comes out and looks

00:55:51 ◼   ► the same

00:55:52 ◼   ► I do wonder like do they stick with kind

00:55:55 ◼   ► of the 5s moniker though because like s

00:55:57 ◼   ► you know it's either stood for speed or

00:55:59 ◼   ► kind of cereal you could say last year

00:56:01 ◼   ► when I but it's like with this one this

00:56:04 ◼   ► is significantly faster than the 4s and

00:56:07 ◼   ► so it's like they're not calling it

00:56:08 ◼   ► though the 5s because it's just the five

00:56:10 ◼   ► and so it's like what what do they keep

00:56:12 ◼   ► the s up what do they do is the S

00:56:14 ◼   ► arbitrary you know like to call it the

00:56:17 ◼   ► 5l for something else

00:56:19 ◼   ► how do they call it the 68 only think

00:56:22 ◼   ► they would it doesn't see it seems let

00:56:24 ◼   ► you know but you never know like they're

00:56:25 ◼   ► naming don't if there's anything that

00:56:27 ◼   ► the irrational about Apple it's the way

00:56:28 ◼   ► they named right right we were almost of

00:56:31 ◼   ► us that you know I think we've talked

00:56:32 ◼   ► about this previously that we're

00:56:33 ◼   ► everyone was kind of expecting at least

00:56:35 ◼   ► a few months ago that that would just be

00:56:37 ◼   ► called the new iphone because they would

00:56:38 ◼   ► go along the lines with the iPad because

00:56:39 ◼   ► it makes sense

00:56:41 ◼   ► it's just called the iphone on the back

00:56:42 ◼   ► you know they don't they don't make any

00:56:43 ◼   ► thing but it's you know for for

00:56:46 ◼   ► marketing everyone was already calling

00:56:47 ◼   ► it the iphone 5 why not call it the

00:56:49 ◼   ► iphone 5 it's what everyone understands

00:56:51 ◼   ► and what you know they already have all

00:56:53 ◼   ► this built-in hoopla around it so why

00:56:55 ◼   ► not go with that right now I'm not sure

00:56:59 ◼   ► I either

00:57:03 ◼   ► they could to you know I think that you

00:57:06 ◼   ► know if they wanted to they could have

00:57:07 ◼   ► and i know that it there it's different

00:57:09 ◼   ► than the iPad because with the ipad they

00:57:11 ◼   ► don't have this model where they keep

00:57:12 ◼   ► the old one around year after year

00:57:14 ◼   ► although the ipad 2 is still remember i

00:57:16 ◼   ► don't i don't think they're going to do

00:57:17 ◼   ► that next year right uh but i still

00:57:20 ◼   ► think though that even if they were all

00:57:22 ◼   ► if they just erase the four from the

00:57:24 ◼   ► iphone for any race the 4s from the

00:57:27 ◼   ► iphone 4s and just had these three

00:57:30 ◼   ► phones in their lineup free 99 and 199

00:57:34 ◼   ► 299 399 they could still do it if they

00:57:36 ◼   ► just called them all iphone yeah I'm

00:57:38 ◼   ► just said that the newest one is the new

00:57:39 ◼   ► iphone and the other ones are just

00:57:41 ◼   ► called iphone and then you have to

00:57:42 ◼   ► figure out well for $99 you'll get a

00:57:45 ◼   ► quote iphone right it has these specs

00:57:47 ◼   ► drivers free you'll get one with these

00:57:49 ◼   ► specs and I sort of like uh I think

00:57:51 ◼   ► horse said you had a comment on a while

00:57:54 ◼   ► ago talking about well maybe they're

00:57:56 ◼   ► going maybe they're sticking with the

00:57:58 ◼   ► number because and while they didn't

00:58:00 ◼   ► with the iPad because the ipad if there

00:58:02 ◼   ► is an ipad mini through all of sudden be

00:58:04 ◼   ► two different kind of different devices

00:58:07 ◼   ► not just different excuse but to actual

00:58:10 ◼   ► different devices

00:58:11 ◼   ► whereas with the iphone there is no

00:58:13 ◼   ► iphone mini and it's kinda pointing to

00:58:14 ◼   ► the fact that there will only ever be

00:58:16 ◼   ► the iphone and not kind of so they can

00:58:19 ◼   ► keep going up and in numbers whereas if

00:58:21 ◼   ► you had the ipad 3 and then the ipad

00:58:23 ◼   ► mini and then you have the ipad for the

00:58:24 ◼   ► ipad mini 2 that gets pretty messy

00:58:27 ◼   ► obvious reasons but i don't know i don't

00:58:30 ◼   ► think that's the that's the the worst

00:58:33 ◼   ► theory in the world i have no idea

00:58:34 ◼   ► haven't selected or not

00:58:35 ◼   ► yeah it does right there is a question i

00:58:38 ◼   ► have had down with them calling the I've

00:58:40 ◼   ► pad that the latest iPad the new ipad is

00:58:43 ◼   ► let's say were the speculations right

00:58:45 ◼   ► and then an iPad Mini or an ipad air

00:58:48 ◼   ► whatever you want to call it comes out

00:58:49 ◼   ► next month october plenty of time for

00:58:53 ◼   ► the holidays

00:58:54 ◼   ► did they still call the new ipad the new

00:58:57 ◼   ► ipad even though it's not the newest

00:58:58 ◼   ► iPad because right and especially raises

00:59:01 ◼   ► I really makes me curious about what

00:59:03 ◼   ► they're going to call the thing and how

00:59:04 ◼   ► are they going to call that the ipad 3

00:59:07 ◼   ► as i call it after it's not the newest

00:59:09 ◼   ► iPad right and what and what if they do

00:59:13 ◼   ► upgrade the iPad as well with the new

00:59:14 ◼   ► dock connector

00:59:15 ◼   ► you know right at the regular-sized iPad

00:59:18 ◼   ► as well so yeah there's some branding

00:59:20 ◼   ► confusion potential there

00:59:22 ◼   ► yeah I wonder how they're gonna play

00:59:24 ◼   ► that but i'm not sure but I wouldn't you

00:59:28 ◼   ► know i'm i'm a lot more sure that well I

00:59:31 ◼   ► wouldn't say short but I would bet a lot

00:59:33 ◼   ► more money that next year's iPhone

00:59:34 ◼   ► whatever it's called is form factor

00:59:38 ◼   ► compatible with these then I am about

00:59:40 ◼   ► whatever the hell call it you know the

00:59:42 ◼   ► 5s or something knew anything about

00:59:46 ◼   ► colors

00:59:47 ◼   ► they'll ever go colored they've

00:59:49 ◼   ► obviously gone that way with the ipod

00:59:51 ◼   ► touch this year they've gone you know

00:59:54 ◼   ► full-on into the you know color you know

00:59:57 ◼   ► wide range of colors five colors to

00:59:59 ◼   ► choose from I

00:59:59 ◼   ► choose from I

01:00:00 ◼   ► they could do it with the iphone but I

01:00:02 ◼   ► think that going with like five colors

01:00:04 ◼   ► that they wouldn't do that on day one

01:00:06 ◼   ► because they wouldn't want to try to

01:00:08 ◼   ► anticipate demand and have you know a

01:00:10 ◼   ► bunch of a bunch of yellow ones left

01:00:13 ◼   ► over and not enough black ones or

01:00:15 ◼   ► something like that right and it's

01:00:17 ◼   ► something that actually could help

01:00:19 ◼   ► could Apple everyone has talked about

01:00:21 ◼   ► this a lot but they're in this it's not

01:00:23 ◼   ► it's not a problem per se but it is sort

01:00:26 ◼   ► of a interesting situation where the

01:00:30 ◼   ► vacuum that's created when people know

01:00:32 ◼   ► that a new iphone is coming they just

01:00:35 ◼   ► you know people stopped buying them and

01:00:36 ◼   ► so that causes the because there's all

01:00:38 ◼   ► kinds of problems with the the quarterly

01:00:40 ◼   ► reports and causes problems on Wall

01:00:41 ◼   ► Street even though people should be

01:00:44 ◼   ► smart about this they're just not and so

01:00:46 ◼   ► if they did something like you know

01:00:48 ◼   ► halfway through the product cycle

01:00:50 ◼   ► release 35 colors whatever that could

01:00:53 ◼   ► help bolster those those those numbers

01:00:56 ◼   ► are just as a question of doesn't make

01:00:57 ◼   ► economic sense for them to do people get

01:01:00 ◼   ► up in arms because they just bought the

01:01:01 ◼   ► blue iphone and now the iphone 5s is

01:01:05 ◼   ► coming out

01:01:06 ◼   ► you know those types of questions in the

01:01:07 ◼   ► meantime no it is definitely an

01:01:09 ◼   ► opportunity for competing phone makers

01:01:11 ◼   ► to stand out i mean nokia clearly has a

01:01:14 ◼   ► minute haven't made any money on it

01:01:15 ◼   ► because it doesn't seem like many people

01:01:17 ◼   ► are buying Billy's branding wise they've

01:01:19 ◼   ► sort of position whose house is that the

01:01:21 ◼   ► colorful phone maker and then today HTC

01:01:24 ◼   ► launched a bunch of windows phones that

01:01:27 ◼   ► yeah I think they look good i'm at least

01:01:28 ◼   ► in the pictures although they do you

01:01:30 ◼   ► have seemed very very thick don't want

01:01:31 ◼   ► to get into a discussion of a phone i

01:01:33 ◼   ► haven't even touched but it does seems

01:01:35 ◼   ► right

01:01:36 ◼   ► seems like they're going thicker when

01:01:37 ◼   ► the market leader is just gone to dinner

01:01:40 ◼   ► than anybody and again I think you know

01:01:43 ◼   ► the case thing comes into play with the

01:01:45 ◼   ► iphone where is a lot of people still

01:01:46 ◼   ► use cases we'll see if that changes at

01:01:48 ◼   ► all with the iphone 5 but that's it

01:01:49 ◼   ► that's you know that's one way that

01:01:51 ◼   ► people customize it with their own

01:01:52 ◼   ► colors so back to the question is

01:01:55 ◼   ► Jeffrey been a via asks good question

01:01:57 ◼   ► should i upgrade to iOS 6 if on an

01:02:00 ◼   ► iphone four or 3gs maps don't have

01:02:04 ◼   ► turn-by-turn or 3d no sirree removes

01:02:08 ◼   ► google is it worth it

01:02:10 ◼   ► hmm that is a good question really is

01:02:12 ◼   ► i'll tell you one thing one reason i can

01:02:14 ◼   ► think of that you might want to i want

01:02:16 ◼   ► my advice would be to anybody in that

01:02:17 ◼   ► position would be wait wait and see what

01:02:20 ◼   ► people say because if it's determined

01:02:22 ◼   ► really slows those devices down you're

01:02:24 ◼   ► going to hear about it soon so i would

01:02:26 ◼   ► say a weight be the one thing that jumps

01:02:29 ◼   ► out is that it seems like apples really

01:02:32 ◼   ► improved WebKit performance again

01:02:34 ◼   ► because a non-tech linked to a thing

01:02:38 ◼   ► where somebody had posted the SunSpider

01:02:39 ◼   ► benchmarks of yes I've and out of

01:02:43 ◼   ► curiosity I ran it on my for ass after

01:02:46 ◼   ► upgrading to iOS 6 and the numbers i was

01:02:51 ◼   ► getting on the 4a swear way higher than

01:02:53 ◼   ► the ones that they had listed which

01:02:54 ◼   ► presumably were on the you know whatever

01:02:56 ◼   ► the latest version of iOS 5 where it

01:02:58 ◼   ► actually move the iphone 4s up to like

01:03:00 ◼   ► up from like I don't know somewhere in

01:03:02 ◼   ► the teens to like number six on their

01:03:04 ◼   ► list so it seems like web heart really

01:03:07 ◼   ► got a nice boost so that those numbers

01:03:10 ◼   ► for the iphone 5 aren't just because the

01:03:12 ◼   ► a6 cpu is so fast but that they've

01:03:15 ◼   ► actually improved javascript and HTML

01:03:18 ◼   ► rendering and in WebKit yeah and so

01:03:21 ◼   ► those are that type of stuff is going to

01:03:23 ◼   ► be stuff that comes out over the next

01:03:24 ◼   ► week or next two weeks where you see not

01:03:26 ◼   ► only javascript performance you see like

01:03:30 ◼   ► is camera performance better on those

01:03:31 ◼   ► devices is battery life better on those

01:03:34 ◼   ► devices as a result of iOS 6 so i think

01:03:36 ◼   ► yeah that's really how you have to weigh

01:03:38 ◼   ► this and you'll also hear more about if

01:03:41 ◼   ► people after all the this the kind of

01:03:44 ◼   ► controversy right now if people really

01:03:46 ◼   ► are annoyed with with the Newman's

01:03:48 ◼   ► product and and whether it's a it ends

01:03:51 ◼   ► up being in just a minute yeah kind of

01:03:52 ◼   ► yeah I'm and you know and it's in a way

01:03:55 ◼   ► that maps like i said is two steps

01:03:57 ◼   ► forward two steps back if you don't get

01:03:59 ◼   ► turn-by-turn directions or 3d it you're

01:04:03 ◼   ► missing some of the steps forward and

01:04:06 ◼   ► then you might really know if you're a

01:04:07 ◼   ► heavy maps user if you use your iphone 4

01:04:09 ◼   ► and you do use maps all the time you

01:04:11 ◼   ► really might also might want to wait and

01:04:13 ◼   ► see what other people have to say i

01:04:14 ◼   ► would definitely I would probably wait

01:04:16 ◼   ► and what if google just comes out with

01:04:18 ◼   ► their own maps and then that totally

01:04:20 ◼   ► negates that problem you know it doesn't

01:04:22 ◼   ► sound like that's gonna happen anytime

01:04:23 ◼   ► soon yeah I wonder about that Danny

01:04:25 ◼   ► Sullivan just had a thing i like to

01:04:27 ◼   ► before the show started where he got

01:04:28 ◼   ► like a sort of no comment from them

01:04:30 ◼   ► about that but I wonder what that means

01:04:32 ◼   ► that like because I if I were google and

01:04:34 ◼   ► you know i'm definitely not you

01:04:37 ◼   ► and we had a google maps app that we

01:04:40 ◼   ► felt like it

01:04:42 ◼   ► we're working on it but it's not ready

01:04:43 ◼   ► yet maybe another couple of weeks but

01:04:45 ◼   ► soon i still wouldn't say soon

01:04:48 ◼   ► I you know I think that the Apple

01:04:50 ◼   ► strategy of keep your mouth shut until

01:04:52 ◼   ► it's actually done done

01:04:54 ◼   ► war never lets it go and it's never

01:04:57 ◼   ► fails there's no reason to you know to

01:04:59 ◼   ► talk about it and say it's coming soon

01:05:02 ◼   ► if you're not a hundred percent sure but

01:05:05 ◼   ► so didn't write when all of this first

01:05:07 ◼   ► came out when iOS 6 was still in beta

01:05:09 ◼   ► and and everyone figured out what was

01:05:12 ◼   ► going on didn't someone at Google come

01:05:16 ◼   ► out and say something like we look

01:05:17 ◼   ► forward to having some mapping product

01:05:20 ◼   ► on for iOS devices in the future the

01:05:23 ◼   ► several months and already but i found

01:05:24 ◼   ► themselves something like that like post

01:05:26 ◼   ► do I can't i don't remember exactly

01:05:28 ◼   ► where but yeah after WWDC when it was

01:05:31 ◼   ► made official i remember something like

01:05:32 ◼   ► right so maybe he was just maybe with

01:05:36 ◼   ► someone speaking out of turn

01:05:37 ◼   ► or maybe you know maybe point plans have

01:05:39 ◼   ► changed who knows but yeah I think

01:05:42 ◼   ► you're right that if they're just not

01:05:44 ◼   ► saying anything about it now it doesn't

01:05:46 ◼   ► mean it could go either way but i do

01:05:48 ◼   ► think it's a different case than with

01:05:49 ◼   ► the YouTube app and and for a couple of

01:05:54 ◼   ► reasons for one thing I think that the

01:05:56 ◼   ► monetization strategy for YouTube is a

01:05:58 ◼   ► lot more obvious which is that google is

01:06:00 ◼   ► making money with pre-roll ads on

01:06:03 ◼   ► YouTube videos and now with the

01:06:06 ◼   ► standalone youtube app that you get from

01:06:08 ◼   ► the app store they're showing the

01:06:10 ◼   ► pre-roll ads whereas the whole built-in

01:06:13 ◼   ► youtube app from apple didn't do the

01:06:15 ◼   ► pre-roll ads so I i would I think google

01:06:18 ◼   ► is actually happy with this move like it

01:06:21 ◼   ► sounds weird

01:06:22 ◼   ► only that if you as a partner not an

01:06:26 ◼   ► apple you know you're not Apple but as a

01:06:27 ◼   ► partner that you would have

01:06:29 ◼   ► such an incredibly privileged position

01:06:31 ◼   ► as to have your app

01:06:33 ◼   ► well it wasn't their app but to have

01:06:35 ◼   ► your service featured as one of life 12

01:06:39 ◼   ► default apps even Twitter and Facebook

01:06:41 ◼   ► don't get pre installed by default you

01:06:44 ◼   ► would think you'd never want to give

01:06:46 ◼   ► that but because you didn't they didn't

01:06:47 ◼   ► have ads I actually think that they've

01:06:48 ◼   ► got to be delighted by this and totally

01:06:51 ◼   ► it was a loss right that's all it was

01:06:53 ◼   ► before and it's the number one free app

01:06:55 ◼   ► in the App Store and probably will be

01:06:56 ◼   ► getting so it's going well hide you know

01:06:58 ◼   ► especially as you know for the next

01:07:00 ◼   ► month or two as people update to iOS 6

01:07:02 ◼   ► and maps isn't it's not entirely

01:07:06 ◼   ► different from that because i don't know

01:07:08 ◼   ► if you ever noticed but it wasn't a huge

01:07:10 ◼   ► part like it's much bigger in the in the

01:07:12 ◼   ► in the YouTube situation but there were

01:07:15 ◼   ► sponsored event yes within within maps

01:07:19 ◼   ► and those were controlled by Google and

01:07:21 ◼   ► so Google was making money off of i

01:07:23 ◼   ► don't know how much I don't know if it

01:07:25 ◼   ► was you know any meaningful amount at

01:07:27 ◼   ► all but they definitely had sponsored

01:07:29 ◼   ► locations within maps on iOS and they

01:07:32 ◼   ► were definitely making money from that

01:07:34 ◼   ► and i'm surprised that google that app

01:07:35 ◼   ► allowing it i don't know you know why

01:07:37 ◼   ► they would or wouldn't I don't know what

01:07:39 ◼   ► those negotiations looked like but

01:07:41 ◼   ► they're losing money as a result of not

01:07:44 ◼   ► right

01:07:44 ◼   ► I it was like a different-colored search

01:07:46 ◼   ► result like you tell you in burger and

01:07:48 ◼   ► it was like a blue dot meant like

01:07:50 ◼   ► sponsored and red dots for you know that

01:07:52 ◼   ► the regular results something like that

01:07:54 ◼   ► so yeah there's that motivation but I

01:07:56 ◼   ► just don't think there's as much money

01:07:58 ◼   ► that it compels them to know it is i do

01:08:02 ◼   ► think that there's a competitive angle

01:08:04 ◼   ► they could take where if they would hold

01:08:05 ◼   ► it and have like a wait-and-see attitude

01:08:08 ◼   ► with apples built-in maps if if the

01:08:14 ◼   ► iphone gets a reputation as a crummy

01:08:16 ◼   ► device for maps it it works in Google's

01:08:19 ◼   ► favor if google maps is in the end I

01:08:22 ◼   ► think I think that's what the point of

01:08:24 ◼   ► that one of the techcrunch articles was

01:08:26 ◼   ► about that someone said basically you

01:08:29 ◼   ► should hold back for six months and just

01:08:30 ◼   ► see if Apple kinda buries himself up

01:08:33 ◼   ► with this move right like because you

01:08:34 ◼   ► know counter-intuitively it actually I

01:08:36 ◼   ► think it's more likely that they're

01:08:38 ◼   ► going to try to do their best on it

01:08:41 ◼   ► standalone google maps app the better

01:08:44 ◼   ► the built-in mapping is in iOS the worse

01:08:46 ◼   ► it is i think it's almost less likely

01:08:48 ◼   ► because it right right

01:08:52 ◼   ► it just helps it bolsters the android

01:08:53 ◼   ► case and there's never and you know I

01:08:56 ◼   ► warned Bricker a tweet today we're just

01:08:58 ◼   ► said that it makes them set this whole

01:08:59 ◼   ► map thing makes him sad because it's

01:09:01 ◼   ► like that the epicenter of the whole

01:09:03 ◼   ► like hypothetical what if google and

01:09:05 ◼   ► apple were still allies you know and

01:09:08 ◼   ► android google do what their best and

01:09:10 ◼   ► let Apple do it they're best at

01:09:11 ◼   ► imagine like how great of a Maps app

01:09:14 ◼   ► they could have after five years you

01:09:17 ◼   ► know if they were still singing Kumbaya

01:09:19 ◼   ► and have an eric schmidt come up onstage

01:09:20 ◼   ► during events and stuff like that

01:09:22 ◼   ► yeah and you could get you know

01:09:24 ◼   ► different better search results you can

01:09:27 ◼   ► have better tailored things just for the

01:09:28 ◼   ► iphone you get of all kinds of things I

01:09:30 ◼   ► wonder i'm actually gonna load it right

01:09:32 ◼   ► now to see how maps looks within safari

01:09:35 ◼   ► so you can still obviously they have a

01:09:38 ◼   ► tailored version of maps for safari for

01:09:42 ◼   ► iOS and let's just see how it looks when

01:09:45 ◼   ► asked to use your location of course

01:09:47 ◼   ► it's still they got a host ugly blue

01:09:52 ◼   ► they actually it's kind of funny they

01:09:56 ◼   ► have they have this white area at the

01:09:58 ◼   ► bottom for no apparent reason it's

01:09:59 ◼   ► obviously just not tailored yet for the

01:10:01 ◼   ► larger screen they just have this white

01:10:04 ◼   ► area right above the the bottom bar of

01:10:07 ◼   ► safari in between the map in the bottom

01:10:10 ◼   ► bar that's a they're clearly paying

01:10:14 ◼   ► attention here but it's fast it works

01:10:18 ◼   ► well you can pinch to zoom on

01:10:20 ◼   ► yeah so you know it's it's an option

01:10:24 ◼   ► it's a it's not ideal

01:10:28 ◼   ► perhaps but it's you know it's something

01:10:31 ◼   ► that works once once a google figures

01:10:33 ◼   ► out how to do a

01:10:35 ◼   ► custom customized for the the taller

01:10:37 ◼   ► screen i think it's something that

01:10:39 ◼   ► people could go back to I don't know

01:10:41 ◼   ► Anna it just seems to me like the I mean

01:10:45 ◼   ► we good for a quick look up i guess if

01:10:47 ◼   ► you're unhappy with what you got from

01:10:48 ◼   ► the maps app but right if it is

01:10:51 ◼   ► something we're looking for just was not

01:10:52 ◼   ► coming up you could always follow that

01:10:55 ◼   ► you're not gonna want something like

01:10:55 ◼   ► that for turn-by-turn now know his

01:10:59 ◼   ► question from brian no last name in

01:11:02 ◼   ► future iOS do you think the UI risks

01:11:04 ◼   ► growing stale and what features would

01:11:07 ◼   ► you like his suggestions are widgets and

01:11:10 ◼   ► Zephyr styles wipes don't even know what

01:11:13 ◼   ► that mean what does that mean that thing

01:11:16 ◼   ► when you swipe on the keyboard

01:11:17 ◼   ► I don't know I know I I but you know and

01:11:21 ◼   ► if you're used to it i'm sure it's

01:11:22 ◼   ► frustrating but i guess some people

01:11:24 ◼   ► swear by that we don't know its efforts

01:11:28 ◼   ► elsewhere but you know I definitely

01:11:31 ◼   ► would like to see kind of more maybe

01:11:35 ◼   ► taking more of a cue from some of the

01:11:37 ◼   ► things and in even windows phone where

01:11:39 ◼   ► it's like more live updating things

01:11:41 ◼   ► whether that's widgets or you know even

01:11:44 ◼   ► like the the weather app that showed the

01:11:46 ◼   ► the correct weather kinda like the

01:11:48 ◼   ► calendar does now it shows the right day

01:11:50 ◼   ► I do yeah I you know even if you just

01:11:52 ◼   ► like a dynamic icon

01:11:54 ◼   ► yeah that could be kind of cool beyond

01:11:58 ◼   ► i'm trying to think the icons are so

01:11:59 ◼   ► small that it would be hard to show

01:12:01 ◼   ► meaningful data but maybe you know maybe

01:12:04 ◼   ► rather than just having a red

01:12:06 ◼   ► notification dot maybe if you have like

01:12:09 ◼   ► a DM and Twitter there's like a you know

01:12:11 ◼   ► like a blue notification dot or

01:12:13 ◼   ► something slightly different so you know

01:12:15 ◼   ► like there's a difference between the

01:12:16 ◼   ► notification elements of it i think

01:12:18 ◼   ► there's there's a little bit of of of

01:12:19 ◼   ► wiggle room for things they could do

01:12:21 ◼   ► there but again it's hard

01:12:23 ◼   ► apple is not going to change the icons

01:12:25 ◼   ► themselves anytime soon i would imagine

01:12:27 ◼   ► so it's kind of hard you know do you do

01:12:30 ◼   ► like a for icon by four icon widget

01:12:33 ◼   ► thing I don't know yeah well I wouldn't

01:12:37 ◼   ► it wouldn't shock me and I think if they

01:12:39 ◼   ► did it would be something like that

01:12:41 ◼   ► where you could make a widget that's

01:12:42 ◼   ► defined as like some

01:12:45 ◼   ► array of of icons you know a two-by-two

01:12:49 ◼   ► somewhere or like you said like a four

01:12:52 ◼   ► by one line

01:12:55 ◼   ► yeah but I don't see them doing that I

01:12:57 ◼   ► think people under adding nerds tend to

01:13:00 ◼   ► underestimate the tremendous not even

01:13:05 ◼   ► appeal but almost the the comfort of the

01:13:10 ◼   ► the iOS homescreen simplicity that all

01:13:14 ◼   ► it is right as you know exactly what to

01:13:16 ◼   ► do all that it

01:13:17 ◼   ► these are your apps yep there's only one

01:13:19 ◼   ► place to go for apps and you know

01:13:22 ◼   ► there's no you know that whole

01:13:24 ◼   ► difference I think between the list of

01:13:26 ◼   ► your apps and your home screen android I

01:13:29 ◼   ► i think it baffles people i do it gives

01:13:31 ◼   ► me confused sometimes

01:13:33 ◼   ► yep but like you know that when you

01:13:35 ◼   ► delete something from your home screen

01:13:37 ◼   ► and not deleting the app you're just

01:13:38 ◼   ► leaving like an alias to the app and the

01:13:40 ◼   ► app itself is right and then just

01:13:42 ◼   ► swiping over and and then you get to

01:13:43 ◼   ► widgets and then you get to other types

01:13:45 ◼   ► of contents

01:13:46 ◼   ► I just think cannot underestimate how

01:13:48 ◼   ► comforting normal people find that the

01:13:50 ◼   ► root level of the device is so

01:13:53 ◼   ► profoundly simple and you know yet you

01:13:56 ◼   ► don't do do if do geeks suffer for that

01:13:58 ◼   ► because we can handle things like a live

01:14:02 ◼   ► updating sports widget

01:14:04 ◼   ► I guess so but I I i don't know i I'd

01:14:08 ◼   ► but they sort of have those widgets now

01:14:10 ◼   ► right in there just in the notification

01:14:11 ◼   ► screen so they've whether they have

01:14:13 ◼   ► stocks those are the two you know you

01:14:17 ◼   ► have to imagine that will come out with

01:14:18 ◼   ► more maybe you'll have a

01:14:19 ◼   ► i-don't-know-what trying to think of

01:14:21 ◼   ► what else you could possibly want you

01:14:24 ◼   ► know maybe even music player in there

01:14:25 ◼   ► but they already have that at the bottom

01:14:26 ◼   ► when you swipe to the left

01:14:29 ◼   ► I think it's a lot more likely that they

01:14:30 ◼   ► would open up widgets in the

01:14:33 ◼   ► notification center then widgets your

01:14:35 ◼   ► home screen

01:14:36 ◼   ► I don't think we're ever get widget on