PodSearch

The Talk Show

19: Ant-Covered Candy Bar, with John Moltz

 

00:00:00   it's getting time is getting close you

00:00:01   can you feel it getting tired to to to

00:00:04   put the Yankees logo up on daring

00:00:05   fireball but always there baseball on

00:00:07   last night there was a little baseball

00:00:08   on that oh ok

00:00:10   huh how'd that go it was the most

00:00:15   exciting game i've ever seen i was

00:00:20   worried that you say that every year you

00:00:22   know what though that really was i

00:00:24   mean--and and it was going to

00:00:27   everybody's just gonna already just

00:00:28   stopped listening to the show yeah we're

00:00:30   gonna have to cut this out i don't know

00:00:32   but what happened is that Alex Rodriguez

00:00:35   the Yankee everybody loves to hate even

00:00:38   Yankee fans Lofton who has been having a

00:00:41   horrendous slump in the postseason was

00:00:45   due up with his team down the Yankees

00:00:47   down by one run with one out in the

00:00:50   ninth inning when when Rodriguez was due

00:00:54   up and he didn't come out of the dugout

00:00:57   and I saw somebody else i really had

00:01:00   this moment where I thought am I having

00:01:02   a stroke because it didn't make any

00:01:03   sense like I was already to be sick

00:01:05   watching alex rodriguez has been

00:01:06   striking out like he's been striking out

00:01:08   like Bugs Bunny like two times Pratt

00:01:10   that I like he'll get six strikes and

00:01:14   then all the sudden two outs and one

00:01:15   that because he struck out twice

00:01:16   I'm sick about it because he's here is

00:01:18   up with one out and he's been striking

00:01:20   out it that every time is up

00:01:22   he doesn't come out of the dugout and I

00:01:23   i I'd I really thought maybe I was

00:01:25   having a stroke or something or maybe

00:01:27   the game maybe the game at the bar maybe

00:01:29   they had it on like a tivo or something

00:01:30   and and somebody back back there that

00:01:33   rebounded or something can't believe it

00:01:35   didn't understand it you know my fear

00:01:38   people people often ask about you is how

00:01:42   how you could be a fan of the yankees

00:01:45   and the cowboys and also be a fan or you

00:01:49   know perennial winners and also be a fan

00:01:52   of apple for years when Apple was down

00:01:55   in the dumps and I figured this out

00:01:58   years ago is that the reason the reason

00:02:01   that your fans of all these

00:02:02   organizations is not because they're

00:02:05   winners or losers as it's because that

00:02:07   you get into more arguments by being

00:02:10   fans of those

00:02:11   organizations yeah how does my wife put

00:02:15   my wife puts it that I'm drawn to the

00:02:17   teams that their lightning rods I guess

00:02:21   something like that she's a good way of

00:02:22   putting it that now some some kind of

00:02:24   curse words 20 is gonna say there must

00:02:26   be an event there's an F there's an F

00:02:28   bomb in there

00:02:29   ok now I've told this story before i

00:02:33   believe on the show but it was probably

00:02:35   a long time ago so you can always repeat

00:02:37   it I that it used to be in the early

00:02:39   years and I've always done this is is

00:02:42   daring fireball when the Yankees get

00:02:43   into the by the time they get to the

00:02:46   second round of the postseason League

00:02:47   Championship Series if they're still in

00:02:49   it then I change the logo on daring

00:02:51   fireball the yankees logo and in the

00:02:54   first half of the decade of writing

00:02:57   daring fireball that the emails i used

00:02:59   to get were I can't believe you're a

00:03:03   Yankees fan

00:03:04   why aren't and like Apple you should why

00:03:07   don't you like Microsoft right the

00:03:09   Yankees equal microsoft friend can

00:03:11   please so it does it did not compute

00:03:13   now though the last couple of years when

00:03:16   i put it up the emails I get our course

00:03:19   your you think I'm spending a lot of

00:03:21   Apple you asshole right again to me see

00:03:26   and I see it like you do like it's not

00:03:29   necessarily about the winning it's about

00:03:31   the like I'm i was a yankees fan all

00:03:35   through the eighties when the Yankees

00:03:36   where that was like did that like what

00:03:38   the nineties word Apple it was it was a

00:03:42   dry period you know right you know

00:03:44   famously the great Don Mattingly

00:03:46   fantastic ballplayer of my childhood for

00:03:48   the Yankees never never won a postseason

00:03:50   game was a long long dry stretch for the

00:03:53   Yankees but i still like them it was it

00:03:55   was the appeal was still there so you

00:04:00   feel you have suffered how definitely i

00:04:04   suffer I mean I i would say the three

00:04:05   years with the two years we've gone but

00:04:07   since the last World Series have been

00:04:08   terrible

00:04:09   that's your suffering

00:04:12   yeah we didn't notice we have no i don't

00:04:15   and we don't we don't get out of the

00:04:16   first or did we go to the league

00:04:18   championship and 2010 we might have no

00:04:21   Texas Peterson 2010 and then

00:04:23   Detroit beat us last year try being a

00:04:26   mariner span i do I feel bad for you

00:04:29   guys you got Ichiro you got to be

00:04:31   rooting for you gotta be made you know i

00:04:32   use and i know i'm not running for the

00:04:35   Yankees but i do root for eternal so you

00:04:38   want the yankees lose the teacher to go

00:04:39   like 44 exactly did you see the play he

00:04:42   made the other day where he danced

00:04:43   really they call it like the matrix

00:04:44   where there is that he got thrown out at

00:04:47   home what is the what is the baseline

00:04:49   what is the baseline rule there though I

00:04:51   mean I don't know it seems like healing

00:04:54   I mean he didn't go like ridiculously

00:04:57   far out of the baseline but he sure went

00:04:58   out of the base that have but this is

00:05:00   jason i don't know if i'm not quite sure

00:05:02   how that works with the running out of

00:05:03   it was pretty it was a pretty amazing

00:05:06   piece of acrobatics though and it also

00:05:08   reminds you of of how baseball is

00:05:11   fundamentally almost like like the

00:05:13   basics of it are like a children's game

00:05:14   like tag

00:05:15   I mean they're gonna literally downsize

00:05:17   your you're safe if you're touching this

00:05:19   thing but if you're not touching it in

00:05:21   your tag by the ball you're out it's

00:05:22   like a children's game in some way

00:05:24   friend and that play at home plate with

00:05:25   this was exactly like it ya like a

00:05:27   playground plays I dancing around home

00:05:29   plate yeah well you may have may not

00:05:32   have seen like some of the highlights

00:05:33   and it's particularly when he started

00:05:35   here they were showing they showed a lot

00:05:38   of highlights of stuff that he did in

00:05:39   Japan and there was one there was one

00:05:41   pitch that literally hit the dirt in

00:05:45   front of the mound and bounced up and it

00:05:47   was a clearly a ball

00:05:49   I mean it was ridiculous and it because

00:05:51   it hit even home groundwork for the

00:05:53   ground in front of home plate bounced up

00:05:55   and hit 44 a hit

00:05:57   yeah he does he's like a trick shot

00:05:59   straight out of artists and they say

00:06:01   they were saying on the one was it

00:06:04   TV or radio but any one of the Yankee

00:06:05   broadcast they were saying that the

00:06:06   other day that like the most

00:06:08   entertaining thing to do before the game

00:06:11   is watch Ichiro do batting practice and

00:06:14   that Jeter often just sits there and

00:06:16   right before each pitch like you know

00:06:18   like a fraction of a second before the

00:06:20   guy throwing batting practice throws the

00:06:22   pitch Jeter will say short right and

00:06:25   they'll hit to wear Jeter said he'll go

00:06:27   deep left and he'll pull it or push it

00:06:30   to deep left up the middle and hits one

00:06:33   up that he just is like a trickshot

00:06:35   artists showers

00:06:36   now you see the article link to about

00:06:39   the way he takes care of his bats

00:06:41   yeah i had seen that yeah i mean i've

00:06:42   seen that before it reminds me the thing

00:06:45   that came to mind is to me like cinema

00:06:47   center of mitosis cinematically is that

00:06:50   it's he seems like quentin tarantino's

00:06:53   envisioning of a baseball player

00:06:57   yeah right like the way Tarantino knows

00:07:00   how to properly fetishize a samurai

00:07:03   sword like that's the way

00:07:06   Ichiro takes care of his bat

00:07:09   except i guess in the tarantino version

00:07:11   there'd be a barefoot woman running her

00:07:13   feet on the bat stupid he's a little bit

00:07:16   he's a little reclusive teacher oh yeah

00:07:20   yeah i mean i'd like to know I'd like to

00:07:22   know more about like its day-to-day life

00:07:25   alright one last thing on the baseball

00:07:27   here is that ok so you're you're you're

00:07:28   good good true American yankee hater and

00:07:32   you're also gotta be said that yes

00:07:34   you've got to be an a-rod hater

00:07:36   yeah so how do you feel about last

00:07:40   night's game

00:07:41   Oh actually so that yeah i mean that's

00:07:44   pretty good its conflict that's that's

00:07:46   yeah and then the other thing is baniyas

00:07:49   was also a mariner and right and a

00:07:51   beloved mariner 4 years so you know from

00:07:55   that for that regard it's that was nice

00:07:59   does he does my it does my heart good to

00:08:02   see to see a right go down in flames

00:08:04   interesting but not a bond is in h0 no I

00:08:10   said yeah right well those guys you left

00:08:13   not much different terms everybody has

00:08:15   suffered enough sports chocolates but

00:08:17   yeah let's get the real sure let's talk

00:08:18   about our kids now so it will windows 8

00:08:28   is is imminent right it's coming this

00:08:32   month

00:08:33   ya know to two weeks and we still we

00:08:37   know pricing on on the surface which is

00:08:42   supposed to come i believe on midnight

00:08:44   on the twenty-ninth if i'm not mistaken

00:08:48   I believe that is correct which is 18

00:08:51   days I today I do you think they're

00:08:55   taking a chance with the midnight thing

00:08:57   like because the midnight thing it it it

00:08:59   it it only works if you're going to have

00:09:02   lines right

00:09:04   Apple's never done it they've never done

00:09:06   the midnight thing but if they did you

00:09:10   know people would be lined up

00:09:12   I mean they do they get people lined up

00:09:13   at midnight even when it's not coming

00:09:15   out until nine in the morning

00:09:16   yeah but like if you have like a

00:09:19   midnight opening and there's like just

00:09:20   kind of one comic book guy there you

00:09:24   know I was thinking of going up to to

00:09:26   see going up to seattle to you should do

00:09:30   a local microsoft store to see what was

00:09:33   going on but I so maybe I maybe it'll

00:09:36   all be curious onlookers i think that

00:09:39   the pressure that they're under is is

00:09:41   astounding

00:09:42   I yeah really kind of in awe i'm a

00:09:48   little detached from it right because

00:09:50   it's like we're not invested in in

00:09:52   microsoft and you know windows

00:09:55   I mean I haven't used a windows machine

00:09:57   even just to check my email or something

00:10:00   in I don't know how long but I'm

00:10:03   definitely intrigued by windows 8 I've

00:10:05   you know we both written a lot about it

00:10:07   this year but the thing I find more

00:10:08   interesting is like that the story for

00:10:11   the company and the how just how

00:10:13   important this is for them and Al close

00:10:19   to the wire they seem to be playing it

00:10:21   its it's seems very weird to me that

00:10:23   there's no pricing yet

00:10:25   no pricing on the surface there i guess

00:10:27   there is pressing for this winter's

00:10:28   itself right there is pressing for

00:10:30   windows 8 I forget what it is but and it

00:10:33   is also it also seems to me to still be

00:10:36   up in the air just exactly what the

00:10:38   relationship is between surface tablets

00:10:41   and the third party tablets that are

00:10:43   going to be running the I guess exact

00:10:45   same OS and one thing i noticed this

00:10:49   week is probably popped up all over

00:10:51   Philadelphia just sometime within the

00:10:53   last sometime within the light this week

00:10:55   is

00:10:57   on all the bus stop tomorrow almost all

00:10:59   the bus stops I've seen both sides is

00:11:02   surface ads and they're really nice

00:11:05   yeah and the TV spot that they had was

00:11:08   pretty good too

00:11:10   I didn't see the TV spot yeah the our

00:11:12   pals at the loop that link to that

00:11:15   believe who are pals at the loop

00:11:18   oh that I thought you said I had I

00:11:21   thought you said Dave Pell at the loop

00:11:23   and i was like i love dave pelzer a lot

00:11:25   to do that I didn't know they put the

00:11:26   hell's he doing guide leave now so the

00:11:30   loop has a I think surfing I can I can't

00:11:33   remember but and there and they're good

00:11:38   heads there but they definitely it

00:11:39   definitely seems to me though that

00:11:40   Microsoft is not soft-pedaling on the

00:11:45   competition with their OEM providers you

00:11:49   know I mean like they're not like it the

00:11:51   surface is not just a gimmicky look

00:11:53   we're just going to set the bar here and

00:11:55   I guess what i should say it's not their

00:11:58   nexus right like the Nexus phones at

00:12:02   least where the Nexus phones are these

00:12:04   reference phones put out by Google and

00:12:05   nobody really buys them they're not big

00:12:07   selling devices they're just sort of

00:12:11   like here's a reference device for the

00:12:13   new version of android now you go make

00:12:15   the ones that are going to sell and big

00:12:16   numbers it's not like that like this is

00:12:18   something that Microsoft really intends

00:12:20   to to really sell like I think Microsoft

00:12:24   has already done more advertising for

00:12:25   the surface than google has done for

00:12:27   nexus and bomber was in I think there

00:12:29   was an interview with bomber with maybe

00:12:32   some investors yesterday that came out

00:12:34   and he was talking about how this is

00:12:36   really a fundamental change in how they

00:12:38   do business

00:12:39   yeah and his his letter do the

00:12:41   shareholders this year sort of that

00:12:44   didn't even really hint at it but but

00:12:46   strongly suggested that they're going to

00:12:48   take more of a more of this approach as

00:12:52   time goes on you know which i think it

00:12:55   is really existing it is interesting

00:12:57   it's hard to see how that works out any

00:12:59   better than when Apple was licensing the

00:13:02   mac OS right because I kind of think

00:13:06   that you've got you can't have your cake

00:13:08   and eat it too

00:13:09   yeah I mean and you know it may be the

00:13:11   the amount of evidence over the last you

00:13:13   know the two decades of the industry is

00:13:15   too little and it's it's not it's not

00:13:18   wise to draw conclusions from a small

00:13:22   sampling size of companies that have

00:13:24   attempted this but it seems to me that

00:13:25   the evidence suggests that you should

00:13:28   make a choice you either going to do it

00:13:30   the Apple way and do your own OS that

00:13:34   you use on your own devices and do

00:13:36   everything yourself or do it the old

00:13:38   microsoft way were you just license this

00:13:40   OS or that you know like Android and you

00:13:43   can debate the fact that Google doesn't

00:13:45   seem to have made any money on android

00:13:46   yet but it has certainly been successful

00:13:49   in terms of getting people to use it by

00:13:51   licensing it although I guess that with

00:13:55   the nexus they're sort of towing the

00:13:57   other line but they don't make any money

00:13:58   on that right whereas microsoft is

00:14:00   seemingly the whole point of surfaces

00:14:03   that they want to get they want money

00:14:05   they want to make you know they see how

00:14:07   much money apple is taking from pc sales

00:14:10   with the ipad yeah they want in on that

00:14:12   there yeah they seem to be very open

00:14:14   about saying we're going to be doing

00:14:16   business more like Apple does business

00:14:18   in the future right that's sort of that

00:14:20   without mentioning apple that seemed to

00:14:21   yeah what Ballmer said in the the letter

00:14:25   to the shareholders it was the was the

00:14:29   verge that had the link to the windows a

00:14:31   tad just think of the loop heads the

00:14:33   link to apple's ipod gotcha what we

00:14:37   should talk about that too

00:14:38   yeah i saw that ad at the apple event

00:14:42   right you know what it reminded me of it

00:14:45   reminded me in a good way of the classic

00:14:49   one of my all-time favorite apple ads

00:14:50   it's a classic from like 99 or so it was

00:14:55   when they had the colored imax CRT ones

00:14:59   yeah and it was the rolling stones she

00:15:01   comes in colors

00:15:02   yeah remember that ad yeah yeah vividly

00:15:05   good song and the animation was just

00:15:10   like hypnotic because it was the that

00:15:12   like infinite white background of you

00:15:16   know the the whatever that universe is

00:15:17   where Volkswagens and

00:15:19   Apple computers live and just this is

00:15:24   endless stream of imax shooting on top

00:15:27   of each other right

00:15:29   yeah I always thought like you could do

00:15:31   an alternate version was kinda funny

00:15:33   it's kind of a powered angry they did

00:15:34   that and watch them smash on the ground

00:15:36   yeah I guess it's not really a throwback

00:15:40   is the ipod ads have sort of

00:15:43   consistently been like that

00:15:45   yeah i think so every time they don't

00:15:47   have generation of them that's about

00:15:49   like a a five different colors to choose

00:15:52   from

00:15:52   yeah they don't really do a lot of ipod

00:15:55   advertising anymore they used to do a

00:15:57   lot more well obviously was much bigger

00:15:58   deal and it seems like this is enough of

00:16:01   a change to the lineup that they feel

00:16:04   like okay we should do we should promote

00:16:07   this

00:16:08   yeah because people you know we want

00:16:10   people should know that they you might

00:16:11   want to think about going out and

00:16:12   updating their ipods now right

00:16:16   so you said I will have that in the show

00:16:19   notes i will at least I will endeavor to

00:16:21   have all these ads in the show notes so

00:16:24   the verge had the surface TV and but no

00:16:27   pricing

00:16:28   no pricing 18 days I would love to know

00:16:33   what the thinking is on that is that is

00:16:35   the thinking that they really don't know

00:16:36   yet is the thinking that it if they

00:16:42   don't know or they can't say or they're

00:16:44   still under pressure like that there's

00:16:46   that they have this like let's say

00:16:47   really

00:16:48   let's say 399 in mind and their hearing

00:16:51   from these OEMs that are just screaming

00:16:53   at them that we do not you can't sell

00:16:55   this thing for 399 because we're selling

00:16:56   this thing for our thing for 499 599

00:16:59   yeah you can't do this to us where you

00:17:02   know and that they're so there's

00:17:03   internal pressure that there's people in

00:17:05   Microsoft saying look we gotta raise the

00:17:07   price on this to make it more you know

00:17:10   put more in line that or is it that I

00:17:13   could see it that way the other way I

00:17:15   could see it is that they they have a

00:17:16   low price in mind or wrote you know not

00:17:19   like radically lo not like crazy low i

00:17:21   don't think but they have a low price in

00:17:23   mind and they wanted to save it for the

00:17:26   last minute as a big surprise because

00:17:27   they are they

00:17:29   I think that that's the thing you they

00:17:31   better have a relatively low

00:17:32   price because at this point if they come

00:17:35   out with something that's not it's gonna

00:17:37   be it's gonna be like not gonna be good

00:17:40   it's the needle on the record coming huh

00:17:44   I it's fascinating to me and and it's to

00:17:49   me it it used

00:17:51   it's fascinating to approach the

00:17:53   partially just cause it's so not know

00:17:54   and it's all so unpredictable right and

00:17:57   in apple product announcement or

00:18:00   releases are have become very

00:18:02   predictable and maybe in a way that

00:18:04   makes them less exciting to talk about

00:18:06   but like the way that the everything

00:18:09   about the way that the iphone 5 came out

00:18:11   was exactly what everybody thought that

00:18:13   there is a big line of dirty hippies

00:18:16   outside the New York apples fifth avenue

00:18:19   apple store and they sold you know a

00:18:23   million or two more than last year's and

00:18:27   by Monday you had to wait to get one

00:18:30   because they were a little bit

00:18:31   constrained and by Tuesday everybody had

00:18:35   found one nitpicky thing to complain

00:18:37   about and every Thursday it was a you

00:18:45   know right Consumer Reports wrote

00:18:47   something really is a bit about its yeah

00:18:49   everything was you know right that you

00:18:51   could have written it all we could have

00:18:52   written is all in advance and just

00:18:54   taking the week off

00:18:54   really we would have been we would have

00:18:56   been like hey we got it all right

00:18:58   whereas and windows you releases I think

00:19:01   used to be pretty predictable you know

00:19:05   the new one comes out sales of pcs jump

00:19:08   in that quarter lots of people buy it

00:19:11   and upgrade their pcs people complain

00:19:13   about you know which pcs don't qualify

00:19:16   or whatever like then and you know

00:19:18   nacelles 260 million copies in a year

00:19:21   I don't know how this was going to work

00:19:22   out and I was not even them while we're

00:19:31   on it and this is sort of the side topic

00:19:34   but i i i i forgot to ask about this at

00:19:41   the event last month

00:19:43   and it will with itunes 11 which I still

00:19:48   think one of the weirder things about

00:19:49   that event was that they previewed

00:19:50   iTunes 11 even though it's not coming

00:19:53   out until I think they said november but

00:19:55   it's i thought i saw this morning and I

00:19:58   don't know about that but I thought they

00:20:00   had said I thought they had said I well

00:20:01   there's still no developer beta usually

00:20:04   new versions of itunes there's a beta

00:20:06   available to registered I guess even iOS

00:20:10   developers to because of the you know

00:20:12   the way that you do stuff you know with

00:20:14   iOS devices through itunes still no beta

00:20:17   but the thing that went unsaid was what

00:20:21   does it mean for windows like I presume

00:20:23   that there's going to be a windows 11

00:20:25   I mean the windows version of itunes a

00:20:26   lot of that they're not dropping that

00:20:28   and you need it running like because

00:20:29   they're still selling all these new

00:20:31   ipods and ipods don't have Wi-Fi there's

00:20:34   no iCloud can't do itunes match with

00:20:37   with an ipod nano or a mini know so you

00:20:41   still need itunes so i presume that

00:20:43   they're getting iTunes 11 and you know

00:20:49   it is a it's a totally new interface it

00:20:51   really is i mean it is the it really is

00:20:53   the famed in a long-awaited total

00:20:55   rewrite of itunes I mean whether it's

00:20:57   rewritten under the hood or not who

00:20:59   knows but the interface certainly is and

00:21:03   how much more work was that for them to

00:21:05   do that for windows again everybody's

00:21:08   always you know that the apples windows

00:21:10   software is it never made people happy I

00:21:12   mean I've never heard anybody use

00:21:14   windows and says you know what I love I

00:21:15   love itunes right Amelia and I think it

00:21:20   seems like they've stopped developing

00:21:21   right they've decided we forgotten that

00:21:23   right

00:21:24   chrome has taken chrome is done anything

00:21:27   everything that at that safari for

00:21:29   windows was ever imagined to do just to

00:21:31   be a fast modern WebKit windows browser

00:21:35   you know I don't add I think safari for

00:21:39   windows was really a another crickets

00:21:43   chirping the type thing

00:21:46   yeah so i'm really curious about Windows

00:21:49   the windows version of itunes 11 and the

00:21:51   other thing too is I presume but

00:21:54   nobody's said anything weird

00:21:55   that they're just going to ignore the

00:21:58   whole metro thing that it's going to be

00:22:01   a desktop app and it will only run on

00:22:04   the intelligent was eight and then I

00:22:08   wouldn't know any of these you know

00:22:10   something like the surface the first

00:22:11   surface the one that's running on arm

00:22:13   and uses the windows RT there will be no

00:22:16   items for that because I guess you know

00:22:19   I guess the logic behind that is that I

00:22:21   get a windows like something like the

00:22:23   the armed version of surface is like

00:22:27   another rival post-pc device not a pc

00:22:31   that it's not something that you're

00:22:34   going to sync your ipod ipod to that the

00:22:37   assumption is going to be that everybody

00:22:38   advising ipod will still have a real pc

00:22:41   but it's you know nobody I I don't

00:22:44   haven't seen anybody answer that

00:22:46   yeah that's a weird that's a whole weird

00:22:48   area because Microsoft of course is

00:22:50   shipping full versions of office for

00:22:52   that right and Microsoft really low so

00:22:54   to a certain degree it still is a

00:22:55   desktop

00:22:56   however it's going to really play out in

00:22:59   reality with real people

00:23:00   the microsoft intention clearly is that

00:23:02   no matter what type of windows 8 machine

00:23:05   you're running into her arm

00:23:06   whichever version they want you using

00:23:09   and they think they're going to like

00:23:10   using metro and that the desktop is you

00:23:13   know it's sort of like their version of

00:23:14   classic it's a thing you're going to go

00:23:16   to for compatibility with old software

00:23:18   is that it was that what are you sure

00:23:23   about that that's what they intend I

00:23:25   don't know because I don't know that

00:23:28   I've seen that really expressly said

00:23:32   because they're still we know when they

00:23:35   mean they're make that the version of

00:23:37   office is really more of a desktop i

00:23:39   have a gas station and I don't know I

00:23:42   yeah maybe I was it that it's not really

00:23:43   metro it's not really maybe I'm

00:23:46   exaggerating maybe i'm wrong about that

00:23:47   seems yeah cuz i think it seems like i'm

00:23:49   in there their whole thing is that no it

00:23:51   does everything and it you know we're

00:23:54   not in a post-pc world because you have

00:23:58   your pc that you like something so like

00:24:00   maybe something like let's say auto cat

00:24:02   there they're not pitching autocad on

00:24:05   rewriting from that

00:24:06   rather they're saying you know that's a

00:24:08   that's true desktop app and now you know

00:24:11   right well maybe I don't know but is it

00:24:15   gonna seem weird though it's like for

00:24:16   consumers that the consumers or if there

00:24:18   is expected to stay in Metro most of the

00:24:20   time that iTunes 11 will only run in the

00:24:22   desktop mode i think the whole thing is

00:24:27   we had personally I mean I just don't

00:24:30   get it I don't get the I it doesn't seem

00:24:34   like I if you could set the whole thing

00:24:36   up so that it it very somehow switches

00:24:39   modes so that you had metro on your

00:24:42   tablet and then when you used it as a

00:24:44   desktop it went back to the desktop and

00:24:47   everything ran that way it make it would

00:24:50   make more sense to me but the fact that

00:24:52   you tell me you saw that video from the

00:24:54   verge of you have tried to use trying

00:24:57   trying to set the screen resolution

00:24:58   right or trying to switch orientation

00:25:00   something like that

00:25:01   this is just a nightmare because he had

00:25:04   to go on a tablet into the desktop to

00:25:08   just change the screen resolution and it

00:25:11   was it was treaty candidates it was

00:25:13   didn't have to do it to change the

00:25:14   rotation to do something every day I

00:25:17   think it was they think maybe it was the

00:25:18   the rage that like I guess with metro it

00:25:21   will rotate as you rotate the device but

00:25:23   the desktop won't i don't know something

00:25:27   like I don't have an MC were frequent

00:25:29   frequent talk show guest and and friend

00:25:33   of a friend of the show as he was a

00:25:38   disability tweeted the other day he's

00:25:40   just gone on the record and said he's

00:25:42   predicts this whole windows 8 things

00:25:43   going to add a shitshow I think he said

00:25:46   shit show you know he i think that's

00:25:49   exactly what he said I don't know though

00:25:51   I don't know I I can see it that way but

00:25:55   it's it's it it it's like I almost

00:26:00   refused to believe that it could be is

00:26:02   confusing and convoluted as as it seems

00:26:05   to my eyes that it's going to be the

00:26:09   other thing that it seems clear as we

00:26:11   get closer to their release and as i

00:26:13   watch sites like the Virgin and gadget

00:26:15   which get all these things

00:26:17   I saw one of them i forget again I think

00:26:19   it was the bird had a little like

00:26:21   preview review of a couple windows 8

00:26:24   tablet and it seems like they're all all

00:26:26   of them it seems are going with this

00:26:29   it's it's a tablet it's a netbook it's

00:26:33   both you know that it ships with raid

00:26:36   keyboard and some kind of docking

00:26:38   mechanism and you undock to use it as a

00:26:42   tablet and and docket and then it's a

00:26:46   it's a it's a netbook so little notebook

00:26:50   with a keyboard that they're all they're

00:26:53   all going in that direction nobody's

00:26:54   really going like that i don't think so

00:26:56   far purer just it is just a tablet

00:27:00   mhm and there is a lot of them really

00:27:05   seemed it seems like all the reviews are

00:27:06   talking you know that they say that this

00:27:08   is convenient but it seems like they're

00:27:09   really kind of guys i call it grading on

00:27:12   a curve and then they all say like in

00:27:14   the next sentence that it's like really

00:27:16   hard to get in and out or one of them I

00:27:18   swear one of the reviews head it feels

00:27:20   like you're going to break it when you

00:27:22   have to take it apart when you pull it

00:27:24   apart right but just just give it a

00:27:26   little bit of force and it doesn't it

00:27:28   doesn't actually break like that's not

00:27:29   good when it feels to the black when

00:27:31   they write that feels like you're

00:27:32   breaking it

00:27:34   it really seems like a problem and the

00:27:37   pricing is not know you had his piece on

00:27:40   this was yesterday today and really just

00:27:42   so yeah but yesterday about this

00:27:44   yeah I was yesterday and it's just I

00:27:46   don't know I mean it's a was its said

00:27:49   yeah and you said competitive with what

00:27:51   that's when they always say that and I

00:27:53   noticed that you didn't I don't think

00:27:54   you quite mentioned it but it seems like

00:27:56   everybody entering this these with these

00:27:58   touchscreen things they always say their

00:28:00   prices are going to be competitive

00:28:02   well they don't want to see right

00:28:04   competing with they want to mention they

00:28:06   want to mention the ipad but like you

00:28:08   said it's what was it so it's like 799

00:28:10   or something like that

00:28:12   ok so the tablet starts at six hundred

00:28:16   and with the keyboard it's 750 right and

00:28:20   that's not competitive with the iPad

00:28:22   because the ipad starts it instead

00:28:25   well it's a 32 gig so it's so it is

00:28:30   great it's technically the same price as

00:28:32   the ipad but when you've read about it

00:28:35   it's it's all plastic and this is one of

00:28:39   the things we're it sounds like it's

00:28:40   going to break when you try and get in

00:28:43   and out of the well and the other thing

00:28:45   too that a lot of them seem to be doing

00:28:46   is starting at 32 gigs and and maybe

00:28:50   price being price comparable with 32

00:28:53   gigabyte ipad but i don't know that

00:28:56   that's quite competitive if you don't

00:28:58   have something at the 399 price level as

00:29:01   the the ipad 2 that's only I know only

00:29:04   16 gigabytes it's not quite fair but it

00:29:06   is true though that the Apple can say

00:29:08   you can come in and get one for 3 99 and

00:29:12   I do think I you know I i think that's a

00:29:15   huge I I think that's been a huge part

00:29:17   of apples pricing strategy ever since

00:29:20   the ipods went to multiple storage

00:29:24   capacities is that they price one with

00:29:27   two little storage at in a at at some

00:29:30   sort of price level that breaks a

00:29:32   psychological barrier like 199 so it's

00:29:35   under 200 bucks and then people come in

00:29:37   the store and they're like well I'm

00:29:39   going to spend 199 m as well get the one

00:29:41   with 32 gigs because it's gonna you know

00:29:43   I can fit on the music on

00:29:44   like I really do think that they say

00:29:47   apple sells more 32-gigabyte iPads

00:29:51   because of the 16 gigabyte ones at lower

00:29:55   price points then they would if those 16

00:29:58   gigabyte ones weren't even in the store

00:30:00   i really do think that that's it's a

00:30:03   significant boost to to type ipad sales

00:30:06   yeah and I think everything works like

00:30:09   that having cars work like that that you

00:30:12   know there's always something i don't

00:30:13   know i'm sure there's like a marketing

00:30:14   name for it but there's there's

00:30:17   something to that and I feel like the pc

00:30:19   guys who are all starting at 32 and

00:30:22   these 599 prices that that's a real

00:30:25   problem

00:30:26   it makes them look bad and I don't think

00:30:29   that they're going to have on day one

00:30:33   most of the apps that will have on day

00:30:34   one are going to be desktop apps they're

00:30:39   not going to be metro absolute you

00:30:41   really aren't going to have the

00:30:43   host of applications that you can get on

00:30:45   an ipad on a metro and I'm yeah i mean

00:30:51   on a metro device when it ships and

00:30:54   Apple didn't have a lot when the ipad

00:30:56   shipped they were able to do you know to

00:30:58   the scaling up from iphone apps but that

00:31:01   was then that was two-and-a-half years

00:31:04   ago and it's a different world now so

00:31:07   you're basically saying if you really

00:31:10   want to run this thing and have a bunch

00:31:12   of apps you write the keyboard so it's

00:31:14   actually so it actually is a 750 dollar

00:31:16   right plastic device in which case

00:31:20   that's not competing with an ipad that's

00:31:22   competing with a netbook remember

00:31:25   netbooks it's like a word that is just

00:31:30   not the guy come out to fix our our

00:31:34   microwave and he had a netbook my shits

00:31:38   but hey because he had to use it to to

00:31:42   look up like PDFs of the repair the

00:31:47   specifications that came from the

00:31:49   microwave and vendors and it just looked

00:31:52   horrible

00:31:54   it's running XP you know what those XP

00:31:57   man oh man is that a hit i think they

00:32:00   got so much mileage out of that I really

00:32:03   do that it's ya back I mean that was

00:32:05   absolutely peak microsoft everything

00:32:10   that's really where the wheels and you

00:32:11   know but but that really hurt that in

00:32:13   the way yeah right and I mean the fact

00:32:15   that it was such a hit and that eight

00:32:16   wrote it for so long

00:32:17   right but like and I think that the

00:32:19   initial netbook and the initial netbook

00:32:21   way when everybody was netbook notebook

00:32:23   netbook and people used to ask Apple you

00:32:25   know don't you realize you're doomed

00:32:27   without a net book which was not that

00:32:31   big a hit but it was enough of a hit

00:32:33   that it became like at least in the tech

00:32:35   world category right it's so telling

00:32:40   that what drove those netbooks the ones

00:32:44   that actually did sell was XP which was

00:32:47   like seven years old at that point and

00:32:51   was not designed with those machines

00:32:53   when it was created like XP shipping

00:32:56   like 2001

00:32:56   I think right around there and in 2001

00:32:59   like the smallest pc notebook was you

00:33:02   know by today's standards of brick or at

00:33:06   least find quote-unquote netbook

00:33:07   standards like a a real thick heavy

00:33:09   brick again it's kind of telling that

00:33:12   like Microsoft's only real foray into

00:33:15   super lightweight stuff that nobody else

00:33:18   was doing at the time was an OS that

00:33:20   wasn't even designed for it

00:33:21   yeah it somewhere else I wanted to go

00:33:28   with that but maybe I should just take

00:33:29   us sponsored brick

00:33:31   oh you know what I want to talk to after

00:33:32   sponsor breakout I'll tell you i want to

00:33:34   talk about the the new ipod touch but

00:33:38   first I want to tell you about our first

00:33:41   sponsor echo graph echo graph is a it's

00:33:46   a universal app for the iphone and the

00:33:48   ipad and what you do with it is you make

00:33:51   infinitely looping animated photographs

00:33:55   that it's like adding 'he's they say

00:33:59   it's like adding splashes of video into

00:34:01   photographs and so what you get is a

00:34:03   photo that looks like it's moving and

00:34:06   it's it's almost like a little mini

00:34:08   video editing app like a like a

00:34:10   super-simple iOS version of something

00:34:14   like I don't know like Final Cut or

00:34:16   iMovie and it has you know cool filters

00:34:20   and stuff that were more like a simple

00:34:22   consumer version of I don't know after

00:34:24   effects or something like that or

00:34:25   photoshop it was originally released

00:34:28   only for the ipad in June a lot of their

00:34:34   users have asked for an iphone version

00:34:35   and it is just out it is now out in the

00:34:38   iOS any on itunes app store and it is

00:34:43   even already enhanced for the iphone 5

00:34:46   so it's perfect

00:34:48   you can shoot 69 photographs fits the

00:34:51   screen perfectly looks like a video and

00:34:54   I can vouch for its very very fun to

00:34:56   play with

00:34:57   very cool sound effects to hear me fired

00:34:58   up and see if I can

00:35:01   sounds like the type of sound effects we

00:35:04   have in the eighties

00:35:07   when you move around the user interface

00:35:08   to play with this app told you they

00:35:11   respond sir I didn't get a chance to

00:35:15   download it yet because you told me that

00:35:17   this will show but but i did look at the

00:35:21   video and it looks pretty cool because I

00:35:23   mean I'm it's obvious and thats it thats

00:35:25   its on this is my lap around the user

00:35:27   interface listen to us

00:35:29   yeah that's what's gonna say you get it

00:35:31   with your finger I love it really really

00:35:36   cool user interface very very cool

00:35:38   results very very it's just a fun fun

00:35:41   app to play with and and you just sort

00:35:44   of you just sort of rub the area that

00:35:45   you want exactly moving and and

00:35:48   everything else is an established a

00:35:49   really nice attractive user interface

00:35:51   very well done so check it out

00:35:52   you can go to echo graph app.com that's

00:35:58   echo graph app.com or of course you can

00:36:02   just go to the app store and search for

00:36:05   echo graph it's a great app go by the

00:36:09   app and help support the show it's

00:36:12   really fun about 4 i'm sure it's also a

00:36:16   lot of fun on the new ipod touch which

00:36:20   also has a 16-9 display have you seen

00:36:22   one yet they're now in the stores they

00:36:24   just started to analyze this week i

00:36:25   believe right now I did you get one

00:36:29   because I'm not that stupid visited by

00:36:31   both an iphone and ipod touch but I got

00:36:34   to play with it at the at the event last

00:36:37   month and the thing that I knew and I

00:36:40   knew that everybody would say it when it

00:36:41   came out because everybody at the event

00:36:43   was flabbergasted by it is how

00:36:45   unbelievably thin and lightweight thing

00:36:49   is it is it in everybody you know

00:36:51   because everybody is upgrading their

00:36:53   iphones is like wow the new iphone isn't

00:36:55   I can't believe how light it is compared

00:36:56   to my old iphone camping thinnest tell

00:36:59   you once you see the ipod touch

00:37:00   it's like Oh My iPhone 5 is not that

00:37:02   thin and lightweight remember before the

00:37:05   new stuff with the previous you know one

00:37:08   generation ago the I've won an iphone 4s

00:37:11   was that the leading iphone in the

00:37:14   compare it to the older ipod touches and

00:37:18   always seemed like the ipod touch with

00:37:20   so thin

00:37:20   then lightweight right the new iphone 5

00:37:24   is it's not quite as thin as those ipod

00:37:27   touch i think it's like two tenths of a

00:37:28   millimeter thicker and it's a little bit

00:37:31   heavier but it is roughly though the

00:37:34   thickness and weight of the old ipod

00:37:37   touches like the iphone has now gotten

00:37:39   to the thinnest and weight of the old

00:37:41   ipod touches the new ipod touch is that

00:37:44   much thinner and lighter again and it it

00:37:48   you know like the numbers don't do it

00:37:50   justice like when you just look at the

00:37:51   tech specs sheet and it says that the

00:37:53   iphone is 7.2 millimeters thick and the

00:37:58   i pod is you know whatever it is then as

00:38:01   a sheet of paper or something like that

00:38:03   doesn't the ages have you you hold it

00:38:05   there when you're like this

00:38:06   this is unbelievable and it does

00:38:08   eventually the get go get so thin that

00:38:11   you turn it to the side will just be a 1

00:38:12   pixel line

00:38:13   well the thing that occurs to me you

00:38:15   won't be able to see it in person will

00:38:17   get the verbiage is a review of it when

00:38:19   they took a shot of it from the side and

00:38:21   you see the bottom is that in the way

00:38:24   that Apple was pitching the Lightning

00:38:26   connector as look one of the reasons we

00:38:28   had to get rid of the 30-pin dock

00:38:29   connector is it was limiting how thin

00:38:31   the devices could be we couldn't make

00:38:33   these devices as thin as they are now

00:38:35   this year if we were still using that

00:38:37   adapter and it occurred to me that you

00:38:39   look at the picture from the verge had

00:38:41   of it that the new limiting factor is

00:38:43   the headphone jack

00:38:44   like if you look like if you think the

00:38:46   iphone 5s headphone jack come close to

00:38:49   the edges that have the new ipod touch

00:38:51   it's ridiculous and that it makes me

00:38:54   wonder if like I really does seem like

00:38:57   it's like it's selected it's like the

00:38:59   view China exactly there is the only way

00:39:02   they can make it thinner would be and

00:39:03   make it like a bold for the headphone

00:39:05   port

00:39:06   can you imagine killer or can you

00:39:08   imagine of apple with a provide that's

00:39:09   exactly where I was going

00:39:12   if you think people went apeshit when

00:39:14   they got rid of the 30-pin there ya go

00:39:17   one proprietary thing to another imagine

00:39:21   imagine what would happen if they if

00:39:23   they went with a proprietary headphone

00:39:26   jack or maybe they're just gonna do away

00:39:28   with the headphone jack

00:39:30   I guess they could how could they do

00:39:32   that bluetooth only

00:39:33   was that am I making this up to where

00:39:35   they was there a patent thing recently

00:39:38   about a wireless headset when we can do

00:39:41   bluetooth

00:39:42   I don't know if there's something yeah I

00:39:44   but the thing is the difference is the

00:39:47   big different maybe is that third-party

00:39:52   headphones are way bigger deal than a

00:39:55   third party doctrine Ector stuff I think

00:39:57   I mean you know anybody who's serious

00:40:00   about audio has some kind of serious

00:40:02   headphones and people have you know

00:40:04   noise-cancelling ones for airplanes and

00:40:06   you know I mean it's for however many

00:40:09   gazillion people use the white earbuds

00:40:11   that Apple gives you a you know there's

00:40:13   don't believe about me people use

00:40:15   headphones I mean presumably do you have

00:40:18   something you know something else do you

00:40:20   have something else that use i do I have

00:40:22   a set of sure

00:40:25   Shu re yea Europe things that i use on

00:40:29   one of my only ever use them on an

00:40:31   airplane because they seal against the

00:40:33   ear and it really helps to round out the

00:40:35   thing

00:40:35   yeah and they were I and it costs like

00:40:39   300 bucks or something like that but i

00:40:41   didn't pay for them and they came in the

00:40:43   goodie bag when I was a speaker at

00:40:45   macworld expo like a three years ago

00:40:48   yeah it's like you don't get paid for

00:40:51   speaking macroplex what they give you

00:40:52   this backpack full it's tough and

00:40:54   there's a lot of the stuff is really

00:40:55   awesome and I'm like one of those areas

00:40:58   where I'll blow money I blow money on a

00:41:00   new iphone every year I borrow money

00:41:01   left and right but there's certain

00:41:03   things that i'm a i'm a cheapskate on

00:41:05   and headphones are always one of them i

00:41:06   don't think i've ever spent personally

00:41:08   more than I don't know thirty forty

00:41:10   dollars on a pair of headphones but the

00:41:13   three-hundred-dollar parish or ones that

00:41:15   I got as being a speaker at macworld are

00:41:17   their delightful and I'm like oh this is

00:41:20   why people spend money on headphones i

00:41:22   had i had a pair of sure once they get

00:41:24   popping out for some reason and then i

00:41:25   got i just got the bose in-ear ones

00:41:28   which are pretty which are pretty good

00:41:30   i'm not a big audio file so i know

00:41:32   people don't really like you know I take

00:41:34   my Jack a long time fine for maybe 10

00:41:36   years ago I bought a pair of bose they

00:41:38   weren't the noise cancelling was because

00:41:40   i was too cheap i bought like a pair of

00:41:41   bose over the ear thing yeah Minority

00:41:43   Leader like the

00:41:45   the headband thing cracked and then I

00:41:48   got mad that i spent like nine dollars

00:41:50   on headphones and broke eventually

00:41:51   that's the problem with headphones you

00:41:54   you have them out and you're using so

00:41:56   often and you know like mowing the lawn

00:41:58   and stuff and I we get it snagged on

00:42:00   something i don't want to spend three

00:42:02   hundred dollars on pair of headphones

00:42:03   and of course the ones i got for free of

00:42:06   lasted me that they're you know three or

00:42:08   four years old now and are still

00:42:10   brand-new and I didn't know that if i

00:42:12   paid for a pair I'd you know drop them

00:42:14   in a drink or something

00:42:15   yeah you get such varying opinions about

00:42:19   the new app yeah do you

00:42:21   I yeah it seems like some people you

00:42:24   know I mean when for me there

00:42:25   they're great they're there much of a

00:42:26   one way of looking at it is it's a big

00:42:28   improvement over the old ones because

00:42:29   the old ones were not very good and then

00:42:32   the other way of looking at it is

00:42:33   oh my god you can get such so much

00:42:35   better headphones for less

00:42:37   I don't know that you can though it

00:42:38   seemed like what ok they coming out

00:42:39   exclaiming I'm not come but they don't

00:42:41   have the ones that cost less don't have

00:42:43   a microphone they don't have the volume

00:42:45   and play plus pause button on the

00:42:48   clicker around which apparently did and

00:42:53   I've think about this the ones with the

00:42:55   in the ipod touch box don't even though

00:42:57   I'd blown away

00:42:59   yeah I think I wasn't shade so they have

00:43:04   the new shape but they don't have the

00:43:05   they don't have the microphone and I

00:43:07   don't think that's weird her and it's

00:43:10   just very strange that seems to be yeah

00:43:14   it seems like a weird thing for that to

00:43:15   get cheap on

00:43:16   yeah i don't blame i'm not a zealot

00:43:19   about hey just because Apple has a lot

00:43:21   of money in the bank they've got to

00:43:22   split you know they've got to get

00:43:25   windburn some of ya but every no I'm not

00:43:28   either but it seems like that seemed you

00:43:30   can build them in such volume that it

00:43:32   really realizes that if you're giving

00:43:35   him a pair ahead with it anyway just

00:43:36   give everybody the same ones i mean

00:43:38   everybody agrees they're not inside

00:43:40   their great it's not like they're giving

00:43:41   you a you know right there

00:43:44   high-end studio headphones three on

00:43:47   three hundred dollar so that leads me

00:43:52   though so you haven't seen the ipod

00:43:53   touch it is when you do the thing that's

00:43:57   going to strike you is

00:43:58   that it is radically thinner and lighter

00:44:01   and then co and colors but the colors

00:44:05   thing is i think is secondary to the

00:44:08   thinnest and lightness and I think that

00:44:10   that thinnest and lightness is so high a

00:44:14   priority at Apple that it cannot be

00:44:18   overstated and in hindsight it's

00:44:21   especially if you look at the last

00:44:23   handful of years of apple products that

00:44:28   the focus on thinnest and lightness it

00:44:32   stands out and what sticks out like a

00:44:34   sore thumb is the ipad 3 which got

00:44:38   thicker and heavier from the generation

00:44:40   before it it really sticks out in

00:44:44   hindsight because there's like this

00:44:46   relentless model after model everything

00:44:49   gets thinner and lighter and then

00:44:50   there's the ipad which got thinner the

00:44:53   first year then I suddenly got a little

00:44:56   thicker and noticeably heavier to to

00:44:58   accommodate the big battery that powers

00:45:00   the the retina display rain and so

00:45:03   that's why I and I ending like that the

00:45:07   there's two questions people keep asking

00:45:09   me about the the rumored as i call it

00:45:13   ipad air and the two questions are I

00:45:19   can't believe Apple would release a new

00:45:21   device into this in late-2012 that's not

00:45:25   retina when everything else has gone

00:45:27   written across the board in iOS a and

00:45:31   then be if the new ipod touch starts at

00:45:36   299 how can the ipad air cost less than

00:45:42   it those two quite i've gotten those two

00:45:44   questions more I think than any

00:45:47   questions I can remember in the history

00:45:50   of daring fireball that they are so

00:45:51   complain they're exactly almost phrase

00:45:53   word for word the same way from readers

00:45:55   well the ipod touch starts it right the

00:46:00   newer new one starts at 299 the 199 ipod

00:46:03   touches that the year old model is the

00:46:05   previous generation

00:46:07   that's right so i have answers to both

00:46:10   of those things so on the retina front

00:46:15   ok it's true that everything now is

00:46:19   retina across-the-board the ipads retina

00:46:21   the iphone thread them ended ipod

00:46:26   touches retina but every single new form

00:46:29   factor for an iOS device debuted

00:46:31   non-retina and so I expect that to be

00:46:34   the same for the ipad air and the second

00:46:40   thing is I really does want the reason I

00:46:43   called the ipad areas and so much that I

00:46:45   think that's what they're going to call

00:46:46   it although i wouldn't be surprised the

00:46:47   only two names i expect them to either

00:46:49   use is either call it the ipad air or

00:46:52   just call it ipad and you just know the

00:46:54   difference because this is the one

00:46:55   that's cheaper and smaller and thinner

00:46:57   and lighter but i do think though that

00:46:59   the way they're going to pitch it at the

00:47:01   appeal of it isn't so much about the

00:47:03   physical size of it that it's 7.5 inches

00:47:06   instead of nine point seven days only

00:47:08   but about thinnest and lightness and

00:47:10   that it's so much lighter and so much

00:47:11   thinner than any other tablet on the

00:47:15   market and to make it thin light it i

00:47:19   think it has to be non-retina because

00:47:21   that's that everything about the

00:47:23   heaviness in thickness of the ipad 3 you

00:47:25   know given what we know from the ifixit

00:47:27   teardown is it's about the big honkin

00:47:30   battery to power at all the the battery

00:47:35   the larger batteries also for LTE yeah

00:47:38   but look at the look at the so what you

00:47:42   want my question is that what you think

00:47:44   it would be this is another thing that

00:47:47   came up because yes

00:47:48   someone's house on the Arthur Ashe is

00:47:51   Artyom Charles are Charles Arthur

00:47:53   suggested that it would be i don't

00:47:55   really i really don't i don't think so

00:47:57   yeah but it could be but it could be I I

00:48:00   could believe that i do you know if that

00:48:04   that would help contribute to the

00:48:05   thinnest and lightest but the the

00:48:07   existence of the iphone 5 and it's than

00:48:12   this in lightness and support for LTE

00:48:14   makes me think that the the ipad air

00:48:18   will have

00:48:18   2e2 okay uh and you know it so I just

00:48:25   don't expect them to say much about the

00:48:27   fact that the display isn't retina

00:48:29   failed i think that there will be nice

00:48:31   things to say about it i think that I i

00:48:33   would also think that in the interest of

00:48:35   thinness and lightness i would not be

00:48:38   surprised at all if they go with the new

00:48:40   the the new technology that started this

00:48:44   year with the idea i phone 5 where the

00:48:46   touch sensors are integrated in the

00:48:48   glass with the display as opposed to

00:48:50   being a separate layer so it'll make the

00:48:52   even though there won't be the retina

00:48:54   pixel resolution the pixels will seem

00:48:57   closer to the surface which isn't you

00:48:59   know I'd another big part of the appeal

00:49:00   i wouldn't be surprised if like the

00:49:03   color quality was a lot like the IPS

00:49:07   technology was a lot better than say the

00:49:09   3gs which has that same pixel resolution

00:49:13   that it will be yeah the resolution will

00:49:15   be great but in other ways the display

00:49:17   will be better than previous non-retina

00:49:20   iOS did displays right it'll still be

00:49:23   it'll be a good display just not that

00:49:25   higher verbal resolution i predict if

00:49:29   it's not if it's not too retina display

00:49:31   that that will be that will be used as a

00:49:33   right against I think definitely and

00:49:35   people people will compare it to the

00:49:37   Amazon HD devices and the kindle HD

00:49:40   devices and say Apple blew it by not

00:49:43   shipping a Retina display and then they

00:49:45   also at the same token will not mention

00:49:47   that the the kindle fires covered and

00:49:49   that's but that's my contribution this

00:49:53   conversation my cynicism about the

00:49:58   modern state of Technology one degree

00:50:00   that they are the ants on the inside or

00:50:02   is it like a candy bar where they're

00:50:03   crawling around the outside they're all

00:50:09   over

00:50:09   that's the type of science I like to

00:50:11   conduct as a kid I loved a and covered

00:50:15   candy bar who didn't yes it was almost

00:50:19   like a special kind of and like the tiny

00:50:21   and not like a regular size and it was

00:50:23   like the little mite right well the big

00:50:25   ones are carpenter yeah they're like

00:50:27   windy it's a little like it but it

00:50:29   almost makes it seem like there's a kid

00:50:30   and you know like just like it

00:50:32   kids who eat all the candy in the human

00:50:33   world it's the little little kid answer

00:50:36   like to eat candy in the end Jared did

00:50:38   you ever try and start at war know how

00:50:40   would you do that man you'd find two and

00:50:43   hills and mingling with them to each

00:50:45   other either digga digga yeah basically

00:50:48   all you're digging like at an orange or

00:50:50   like sprinkles honey bright whenever

00:50:53   something to get into to find each other

00:50:56   yards to the battle

00:50:57   I don't know that we ever successfully

00:50:59   did that but i want a horrible thing to

00:51:00   do but I know that we did take pickup

00:51:03   you like we would pick up an appt from

00:51:05   another and he'll take the corporates

00:51:06   that see what would happen i don't

00:51:08   remember what the results are better

00:51:09   when he was a young child a bit dick

00:51:11   cheney was very successful at that at

00:51:13   that sort of a betty was really good at

00:51:17   shooting frogs so on the pricing front

00:51:22   on the pricing front what I think is

00:51:25   don't overthink it right everybody this

00:51:29   is this idea that everybody seems to

00:51:31   have in our heads that if the new ipad

00:51:33   ipod touches 299 then how can the ipad

00:51:37   air be less than that if it's bigger and

00:51:41   I I say don't overthink it and a don't

00:51:44   overthink it and be smaller is cheaper

00:51:48   like a 13-inch macbook is going to cost

00:51:51   less than the 15-inch macbook the

00:51:53   11-inch macbook air is going to cost

00:51:55   less than the 13-inch macbook air

00:51:57   smaller is cheaper but miniature is

00:52:01   expensive right

00:52:03   it's not just that the ipod touch is not

00:52:06   just smaller ipad it's a miniature

00:52:09   miniaturization is expensive right so if

00:52:13   you get like a slightly smaller camera

00:52:15   it's maybe it's cheaper but if you get

00:52:17   like a little like spy camera that's

00:52:19   more expensive it's expensive to

00:52:21   miniaturize things also the capacity the

00:52:27   starting capacity of the new ipod

00:52:28   touches 32 gigabytes that's true too

00:52:31   so if it was a 16 gig tablet right and

00:52:36   here's the second case so let's say that

00:52:38   the new ipad air starts at 249 or even

00:52:44   let's just just for the sake of argument

00:52:46   let's say it starts all the way at 199

00:52:48   for a 16 gigabyte version so it's a

00:52:50   hundred dollars cheaper than the new

00:52:52   ipod touch

00:52:54   so what's the worst-case scenario of the

00:52:57   people who think that this is a problem

00:52:58   that this bigger and therefore more

00:53:01   appealing device is even is also cheaper

00:53:03   if somebody comes in and was thinking

00:53:07   well by the ipod touch and instead I

00:53:10   well why don't I just buy this thing

00:53:12   it's only 199 i'll save money and get a

00:53:14   bigger screen

00:53:15   well guess what they just walked out of

00:53:16   the apple store buying an ipad like

00:53:19   that's a wind doesn't matter which one

00:53:20   you bought it if you go in the store and

00:53:22   buy one of these things and walk out

00:53:24   your Apple count that as a win

00:53:26   it doesn't matter if if if the new ipad

00:53:29   air completely cannibalizing sales of

00:53:32   the ipod touch

00:53:33   well that's great because it's an apple

00:53:35   product doing it like I I don't

00:53:39   overthink it as long as people are

00:53:40   buying any of them

00:53:42   it's a win for apple and they're

00:53:46   different

00:53:46   I mean there's also exactly what you

00:53:48   cannot put it doesn't matter how thin

00:53:51   right you cannot shove an ipad air and

00:53:53   put in your pocket you can I don't think

00:53:56   you can put it on your arm unless you're

00:53:58   hungry

00:53:59   unless you're running there's no art is

00:54:00   not going to be an armband accessory

00:54:02   that you can I hope not i bet somebody

00:54:09   will do it you seen those people who

00:54:10   take me with the item every single time

00:54:13   we'd have an event it at school and you

00:54:17   know yeah over the summer yeah we were

00:54:19   at the pumpkin we're at the pumpkin

00:54:20   farmer this weekend and there were

00:54:22   people taking taking videos of like that

00:54:25   the pig ran so that's why I'm a little

00:54:27   hesitant because it to predict that

00:54:29   there won't be any armbands right

00:54:31   bye-bye

00:54:32   I'm saying there will be i'm going to

00:54:34   come out i'm going to come out strongly

00:54:35   in favor of there being any not in favor

00:54:38   of them would it be an armed man would

00:54:39   be like a fanny pack

00:54:40   oh but I guess it would be like a

00:54:44   reverse fanny pack that because you want

00:54:45   to like look down at your belly too

00:54:47   yeah that's thatthat's thatthat's the

00:54:50   trying and you know what you would want

00:54:51   is you would you will or like up you

00:54:53   look at all your Howard you'd want to

00:54:55   like a orientation lock it upside down

00:54:59   so that you can look down at your belly

00:55:01   and yeah and give me a lot of accidents

00:55:06   run because i do i am that's why has it

00:55:09   not to predict because before i actually

00:55:12   saw all these people in the real world

00:55:14   using their their iPads cameras

00:55:16   including value said video cameras

00:55:19   whether it's just they're just walking

00:55:21   around with it yeah I laughed at the

00:55:24   demands that you know after the original

00:55:27   iPad that didn't have a camera i laughed

00:55:30   at the demands that everybody said this

00:55:31   thing needs a camera on the back because

00:55:33   i thought who the hell what the hell is

00:55:35   anybody ever gonna use it

00:55:36   I don't think I've used I've used I've

00:55:40   used the front facing camera for

00:55:42   facetime but I right everybody's facing

00:55:45   camera makes told her always made total

00:55:46   sense to me the rear the demand that

00:55:48   have your hammers on both sides i mean

00:55:49   it's you know you can claim chowder me

00:55:51   on and I I thought it was ridiculous

00:55:53   I really did and I again if I if I got

00:55:56   an ipad that had like a broken rear

00:55:58   camera I don't even know if I would

00:55:59   notice it unless i accidentally hit the

00:56:03   camera reverse button on the on the

00:56:07   phone and I've done I've done that

00:56:09   because you know I call my brother or

00:56:13   something facetime my brother and then I

00:56:15   want to show my kid sitting there

00:56:17   playing yeah I like this but it for the

00:56:20   most part though but it's not it's not a

00:56:22   huge and we just turn around and use the

00:56:24   the front-facing camera exactly yeah

00:56:27   okay let me know what miss take the

00:56:29   second break and do the do the second

00:56:31   sponsor ok second sponsor can you do

00:56:39   like a drum roll I can try

00:56:44   yeah pixel livery that's like delivery

00:56:51   but with pixels pixel every pixs l.i.v.e

00:56:58   ry here's what they've got

00:57:02   pixel art t-shirts and therefore

00:57:05   everybody what they've got is pixel art

00:57:07   maps of all 50 states including the

00:57:12   sort of Columbia you're not left out you

00:57:15   guys now they're from the guys the guys

00:57:18   who do United pixel workers they make

00:57:20   cool t-shirts I'm sure you've seen them

00:57:23   everybody's in United pixel worker

00:57:25   t-shirts well these new pixel our

00:57:26   t-shirts they've gotta pixel very very

00:57:28   very cool shirts their supersoft

00:57:31   american apparel tri-blend track tease

00:57:33   I've got a couple of those I've got one

00:57:35   of those from the Dalton who use those

00:57:37   originally great great t-shirts really

00:57:39   soft very comfortable

00:57:42   they've got men sizes women sizes and if

00:57:45   you sign up for the mailing list or

00:57:47   follow pixel livery at pixel livery the

00:57:52   ad symbol on Twitter you'll find out

00:57:55   about more designs as they come out

00:57:57   it's great stuff so here's what you do

00:58:01   it's easy go to pixel livery dot-com vix

00:58:04   l.i.v.e ry dot-com find your favorite

00:58:09   state or district and buy a t-shirt and

00:58:13   and you're going to be happy you're

00:58:15   going to look and you're going to look

00:58:16   very very handsome

00:58:17   they're great they're beautiful i the

00:58:20   end you know but nothing's better than

00:58:23   pixel art it makes me wish that I came

00:58:27   from a state that was not you know what

00:58:30   and I i I've up and I wasn't going to

00:58:33   say this but I think I designed one of

00:58:34   them I i did i did i did call you

00:58:38   Wyoming these are great

00:58:48   and then they have other one they do

00:58:49   have other that's what they would they

00:58:51   wanted me they want with their way they

00:58:52   wanted to talk to local service to know

00:58:54   about the whole let me tell you this

00:58:55   can't believe it i should be shot if I

00:58:58   had a boss I would be fired

00:59:00   they got ten percent off for talk show

00:59:02   listeners you got to use colors the deal

00:59:05   that you got to use the code the talk

00:59:06   show you know what if I hadn't

00:59:08   remembered this we would have had to

00:59:10   redo the whole show John we're gonna

00:59:12   have to redo the whole damn show ten

00:59:14   percent off you get ten percent off the

00:59:16   code is the talk show and that ends on

00:59:20   october 19 so I don't know when you you

00:59:23   Joe listener of the talkshow are

00:59:25   listening to this if it's before october

00:59:26   19 2012 you're in luck because you're

00:59:29   going to save ten percent we should stop

00:59:32   recording us on real real voice that we

00:59:35   had a digital recorder or we should

00:59:37   there should be some way yeah right if

00:59:39   we were recording it digitally we could

00:59:40   insert things same thing I keep thinking

00:59:43   about switching I someday the blogging

00:59:46   client i use from a typewriter to

00:59:49   something like a text editor like on a

00:59:51   computer or something like that because

00:59:52   it's getting you should try block

00:59:54   blogger is free is getting its getting

00:59:56   frustrated it's getting ever more

00:59:58   frustrating to me that when I

00:59:58   frustrating to me that when I

01:00:00   like a typo I've got a backspace

01:00:01   backspace backspace and exit out and

01:00:04   white do you have a lot of white out and

01:00:06   I just I just use that capital X and X

01:00:09   taxi sticks and explains all those X's

01:00:14   is the underside man if you got Hawaii

01:00:16   if you live in Hawaii or you have any

01:00:19   relation to Hawaii or if you just like

01:00:20   Hawaii go go get this shirt right now

01:00:23   was that because it's awesome awesome

01:00:26   it's just gorgeous yeah I mean it's a

01:00:27   distinctively distinct and something I

01:00:30   like and to me it's always the sign of a

01:00:32   class act the type of advertiser who

01:00:34   actually listens to the show is that the

01:00:36   code is not talk show the code is the

01:00:39   talk show because they know actually

01:00:41   know that i paid for like the Batman

01:00:43   money for that the so what else is going

01:00:47   on this week

01:00:49   what's your opinion on the ipad pricing

01:00:53   oh I know what I want to talk to you

01:00:54   about but what's your opinion on the

01:00:55   ipad pricing but it will what I think

01:00:59   that the there whatever you want to call

01:01:01   it is going to be alright so I'm gonna

01:01:04   go to the ice cream is my guess i would

01:01:05   love it

01:01:06   they don't have a lot of probably don't

01:01:08   have a lot of products that are priced

01:01:09   price 250 you're straight in the middle

01:01:11   they like they like the 1099 but they

01:01:16   have a couple like the nano starts it

01:01:19   149 and there's something else but

01:01:23   there's a there's a couple and I that

01:01:26   seems to be 16 gigabyte 250 i think it's

01:01:30   it's got to be one of three things

01:01:32   either 199 249 for 299 but 299 seems too

01:01:37   high and i don't think that if it were I

01:01:41   don't think that if let's say worst case

01:01:44   scenario the starting price is 299 I

01:01:46   don't think that means oh it's this is

01:01:48   apple's this is the end of Apple as we

01:01:52   know it because everybody's going to buy

01:01:54   it a kindle fire or a nexus 7 instead

01:01:59   they'd still sell a lot of a 299 but I

01:02:04   almost feel like that if they started at

01:02:06   299 it would have to be 32 gigs and then

01:02:09   why not just have one that's cheaper and

01:02:11   16 gifts

01:02:12   I don't know

01:02:13   yeah I don't know either island here's

01:02:17   the other thing I want to talk to you

01:02:18   about John's I want to talk to you about

01:02:19   the stand and it's like my my stick of

01:02:22   the month is what is it about Apple that

01:02:24   makes people lose their minds and this

01:02:28   has always been the case right but it i

01:02:31   mean NEVER people there was a thing in 4

01:02:32   lits this month where but that's that's

01:02:35   really the obvious i'm not going to have

01:02:37   a home for Tim Cook to be fired

01:02:40   well he did yeah he said in the way and

01:02:44   also the way you said it was was

01:02:45   ridiculous because he said that Steve

01:02:47   Jobs yeah for really seventy-eight

01:02:53   percent year-over-year increase in stock

01:02:54   price record-breaking ipad

01:02:57   record-breaking I've new iphone and a I

01:03:03   think very well received a mountain lion

01:03:07   update to the mac and iOS 6 update to

01:03:11   all the iOS devices all in here and then

01:03:16   the guy should be fired because there's

01:03:20   some scratches on some of the black

01:03:22   iphone and and there's no hey if you

01:03:25   shoot right into a light source

01:03:27   sometimes you get a purple fringe on

01:03:29   what everybody else otherwise agrees is

01:03:32   the best camera ever to ship in a mobile

01:03:34   phone fire to cook assemble it's just I

01:03:43   mean they obviously we're all sick and

01:03:47   tired of people trying to tell us what

01:03:50   Steve Jobs with I like I did for see it

01:03:53   I meeting everybody knew that after he

01:03:56   died that any hiccup any minor hiccup

01:03:58   along the way was going to have some

01:03:59   people saying this wouldn't happen if

01:04:01   steve jobs around but I have to admit

01:04:03   I'm surprised by how vociferous that

01:04:08   that sentiment is every single time

01:04:12   there's anything vaguely

01:04:13   less-than-stellar not even bad just like

01:04:18   yeah you know it that it's all this

01:04:23   wouldn't happen under steve jobs all

01:04:25   over

01:04:26   like I don't understand this is the guy

01:04:28   Steve Jobs was the guy who made the

01:04:30   Dalmatian imac alright but the flower of

01:04:36   wooden it would they were at the same

01:04:37   time right one was down the hour and one

01:04:39   are flowers right wasn't it flowers on

01:04:42   the other one

01:04:42   yeah Danny idea i don't agree i don't

01:04:45   remember the flowered one because when i

01:04:47   saw the donation when my eyes went blind

01:04:50   right yeah I don't remember what the

01:04:55   pattern was why do you think why do you

01:04:57   think that n is it and do you think i'm

01:04:59   right though that Apple makes people

01:05:01   write things that are way more stupid

01:05:03   than any other company like I don't

01:05:04   think anybody's really well it's hard to

01:05:06   say

01:05:07   hard to say because we don't follow

01:05:08   other things as closely as we follow

01:05:10   Apple but yes let's say I say yes

01:05:15   absolutely i but i don't know Microsoft

01:05:18   a little i mean i can't say i'm super

01:05:19   close but I follow google pretty pretty

01:05:22   well too and I you know maybe I don't

01:05:24   write about him so much but i read an

01:05:26   awful lot about it and I can't think of

01:05:28   anything equivalent to that

01:05:33   yeah well again like the cowboys and the

01:05:36   Yankees it's more of a lightning run it

01:05:39   just seems to attract much more

01:05:41   attention and what was the article that

01:05:43   that Stuart and I don't know if its

01:05:44   attention Stewart wrote in new york

01:05:46   times last week and then Glenn

01:05:48   fleischmann sort of took it apart very

01:05:50   very politely and way more politely than

01:05:52   you and I can never bear to do in great

01:05:54   it's right

01:05:56   do you remember that article and yeah I

01:06:00   remember him writing that was that about

01:06:06   hold on a second here we have a little

01:06:07   bit of dead space but we're gonna we're

01:06:09   gonna we're gonna find it yeah

01:06:12   talk amongst yourselves speak a time for

01:06:15   the listeners at home to this is my

01:06:17   headline was I asked sing a little sick

01:06:19   and ask what is it about Apple that

01:06:21   causes people to lose their minds is

01:06:23   james stewart's new york times

01:06:25   common-sense column titled apples Maps

01:06:28   and jobs is shadow and and it

01:06:35   I mean he even said that the apples Maps

01:06:37   thing could raise antitrust concerns

01:06:39   that was it and that was it and he

01:06:44   didn't understand in seem to understand

01:06:46   the fact that it was tied to ios6 since

01:06:49   then not at the iphone 5 and he didn't

01:06:53   seem to understand the fact that Apple

01:06:55   had made the original apps no app and

01:06:59   then it was just changing data right and

01:07:01   it was changing the app to but it was

01:07:02   but the bigger problem was that it was

01:07:05   changing data and the data wasn't quite

01:07:07   as good as Google's the right uh you

01:07:10   know what here's the other thing too

01:07:11   about this and I guess maps is maybe the

01:07:13   best example because maybe I think that

01:07:15   the people who are arguing that blank

01:07:17   would have happened if steve jobs around

01:07:18   that they seem most convinced on the

01:07:22   maps front that this maps thing would

01:07:24   not have happened if Steve Jobs was

01:07:26   around and it

01:07:31   hey that's boggle it boggles my mind

01:07:33   because don't doesn't everybody remember

01:07:35   mobileme which ships under i think steve

01:07:38   jobs but the other thing that people

01:07:42   don't seem to realize and I think it was

01:07:43   absolutely positively part of steve jobs

01:07:46   is genius was that yes he absolutely was

01:07:49   a perfectionist

01:07:52   he demanded perfection but the other

01:07:55   thing was that he had a he was compelled

01:07:58   to ship right like the worst kind of

01:08:01   perfectionist is the obsessive

01:08:04   perfectionist who goes away and works

01:08:07   and works and works and never releases

01:08:09   the damn thing right and and just from

01:08:12   my own list of personal obsessions I

01:08:16   think that kind of explains the the

01:08:19   significant drop often in productivity

01:08:22   of stanley kubrick over the last two

01:08:25   decades of his career right that he was

01:08:26   fairly prolific up until the shining

01:08:29   1980 and then from 1980 until his death

01:08:32   in 1999 only had two more movies he had

01:08:35   full metal jacket in 86 87 and then eyes

01:08:40   wide shut in 99 that he went to six

01:08:42   years between movies and 12 years

01:08:44   between movies and that they're all

01:08:45   these rumors about other things that had

01:08:47   been warned

01:08:47   hang on but that he'd kind of I think

01:08:50   painted himself into this perfectionist

01:08:52   corner where it it it knowing that he

01:08:57   was no longer community ship a movie

01:08:58   that it was more you know to focus on

01:09:01   and jobs never had that problem jobs

01:09:03   love to ship things right they do is

01:09:06   famously with the you know with the

01:09:08   early Apple the early eighties this

01:09:10   mantra of real artist ship and I think

01:09:14   that's like the best type of

01:09:15   perfectionist to be that you're

01:09:17   demanding perfection but you're also

01:09:19   demanding to ship now and so of course

01:09:23   he would have shipped maps i wouldn't be

01:09:26   surprised if he would have shifted

01:09:27   sooner

01:09:28   yeah the other example I mean is it is

01:09:31   Santana gate which was not as big a deal

01:09:35   as everybody made it but still there was

01:09:39   there was there was a legitimate flaw in

01:09:41   the phone that they it's just a flaw

01:09:43   that everybody else had the same time

01:09:45   right but they did correct it quickly

01:09:47   you could argue that they shipped it a

01:09:49   little bit too soon because it really

01:09:50   when they fixed it wasn't even it didn't

01:09:52   even take a four-year they should they

01:09:54   fixed it with the the verizon iphone for

01:09:59   yea which had the antenna that they

01:10:02   eventually used for everybody else in

01:10:04   the iphone 4s the one worth the

01:10:06   different differently position

01:10:08   separators between the frame and the

01:10:11   antennas right but yeah so they knew

01:10:14   they were onto something there is like a

01:10:16   hundred percent certainty that they were

01:10:17   onto something really really useful for

01:10:21   all of their design goals by moving this

01:10:23   did that the cell antennas to the frame

01:10:26   of the device but it you know clearly

01:10:29   wasn't perfect yet and they shipped it

01:10:32   it'sit's yeah it's an astounding sort of

01:10:38   lack of understanding of what actually

01:10:40   happened to the company over the past

01:10:41   right you know the time since since you

01:10:44   can go over jobs his whole career but

01:10:46   particularly the time since he came back

01:10:48   there's this mythology that everything

01:10:51   that Apple ship was perfect and it so

01:10:55   people like us don't even say that

01:10:57   right exactly as the people who truly

01:10:59   understand the company know

01:11:00   that the secret was you know and again

01:11:03   to bring it back to baseball it its and

01:11:06   nobody gets on base every time they're

01:11:08   up it's just about having a

01:11:10   significantly higher batting average

01:11:12   than everybody else you know that there

01:11:15   was there they were right and continue

01:11:18   to be right at a way more often than one

01:11:21   they're all better better than 112 in

01:11:23   the postseason

01:11:23   yes definitely and the other thing that

01:11:25   they've always been very good at and to

01:11:27   me this is more the warning sign and to

01:11:30   me like for example the the open letter

01:11:33   from tim cook on maps is a sign of that

01:11:36   that Apple is doing very well is that

01:11:39   they've always been very good at being

01:11:43   honest with themselves about where they

01:11:45   have fallen short or where they were

01:11:46   wrong and correcting it so it obvious

01:11:52   examples i forget which generation was

01:11:54   but remember the 1i hard drive based

01:11:57   ipod I think it might have been the

01:11:58   third generation one where they they

01:12:00   added these four touch sensitive buttons

01:12:02   above the click wheel instead of hell

01:12:06   yeah yeah I have one of those

01:12:08   ah it was a very confusing design and it

01:12:12   was can always confused me because it

01:12:14   somehow it it i don't know like which

01:12:18   button to push it which time seemed

01:12:19   confusing and everybody had a lot of

01:12:22   problems with the fact that they were

01:12:24   capacitive buttons rather than buttons

01:12:26   that clicked so that people were like

01:12:29   their skin would touch these buttons and

01:12:31   that you know the wrong thing would

01:12:32   happen songs would pause to go back in

01:12:35   the menu and you didn't want to just

01:12:36   because your skin touch this button so

01:12:38   everybody i think it agrees it was a

01:12:40   worse design and what they had before

01:12:41   and they scrapped it you know they went

01:12:44   back the next year to the way it was

01:12:46   before it was like it never happened and

01:12:48   the time the tiny the the button list

01:12:50   ipod touch of now with execution shuffle

01:12:54   exactly was another one right

01:12:56   similarly failed right concept about

01:12:59   instead of doubling down on it or

01:13:01   digging in or refusing to admit it was

01:13:03   like okay that was a bad idea let's go

01:13:04   back here is all your buttons on

01:13:06   yourself partner

01:13:07   yeah yeah ipod shuffle again

01:13:11   I think time after time that they've had

01:13:13   that you know that Dave you know when

01:13:15   they've made mistakes they they

01:13:16   recognize them and move on

01:13:19   would you think would you count last

01:13:21   year's ipod nano i know a lot of people

01:13:25   really liked that i did not i didn't

01:13:29   that did not impress me particularly I

01:13:31   think they dropped the video i think was

01:13:34   really baffling to me yeah I i think it

01:13:38   made for I have one and I do like it but

01:13:42   to me it isn't an ipod nano it's it's an

01:13:45   ipod shuffle yeah it exists as ipod

01:13:48   shuffle the screen right and you know

01:13:49   presumably the screen is significantly i

01:13:52   can only assume is significantly more

01:13:54   expensive component wise than the just

01:13:56   simple clicking buttons that are on the

01:13:58   actual shuffle as we know it and the

01:14:02   shuffle is about hitting you know what

01:14:04   it was a shuffle cell phone Alex 79

01:14:06   bucks 69 bucks maybe less

01:14:09   right but they can't I don't think they

01:14:10   could I don't think that they could

01:14:12   replace the shuffle with last year's

01:14:15   nano with the little tiny stamp postage

01:14:18   stamp touchscreen 4949 dollars how much

01:14:20   $49 on shuffle so there you go

01:14:23   yeah they couldn't I don't think they

01:14:25   could sell that for forty nine dollars

01:14:26   and make a profit so that's why it's not

01:14:28   but I do i bought it treating it as a

01:14:30   the way that I treated by previous ipod

01:14:33   shuffle step shuffle with a screen which

01:14:35   is cool because i can read that one

01:14:38   almost in the podcast i can don't have

01:14:40   to take a guess as to whether this is

01:14:43   the newest episode of whatever podcast i

01:14:45   can read it and say okay I know that

01:14:46   this is it but yeah it's another example

01:14:51   I think of of acknowledging a mistake

01:14:53   because yeah it's so good it's kind of

01:14:57   weird how they've gone back and forth

01:14:59   over the years of whether or not the

01:15:01   ipod nano is meant to play video in

01:15:03   addition to audio so yes now you can do

01:15:05   video and they're like no now you can't

01:15:07   do video just audio now they're like

01:15:10   this year's like definitely video but i

01:15:14   agree it's gonna I mean it's got a

01:15:15   weekend is going to need that they have

01:15:16   is this category that is sort of like i

01:15:18   think is a baby changes everything

01:15:19   changes valuating accompany the two

01:15:21   things you really want is you want them

01:15:23   to

01:15:24   be right most of the time and you want

01:15:26   them to be very good at correcting

01:15:29   themselves when they're wrong the rest

01:15:31   of the time like it's not realistic to

01:15:34   expect the company to be right all the

01:15:35   time because nobody is it's impossible

01:15:37   to know but no organization or

01:15:39   individual in history has is right all

01:15:42   of the time you know it's the way I

01:15:46   think I and and you i would also say

01:15:49   conduct ourselves as writer so we try to

01:15:52   be right most of the time but if we are

01:15:54   wrong about something you just put it

01:15:56   out there make fun of yourself you know

01:15:57   you're right now apologize if it was you

01:16:00   know something that would that would

01:16:01   require yeah but you don't dig it i did

01:16:04   that i did that just the other day what

01:16:06   was that about that well when I was on

01:16:08   that documentary that welcome to

01:16:11   macintosh documentary they had asked me

01:16:13   about this is back in 2006 when I was

01:16:15   interviewed and didn't come out for

01:16:18   having another year and a half or

01:16:19   something and they asked me to what

01:16:22   would that would be like without Steve

01:16:24   Jobs was back in 2006 the arrest in this

01:16:27   question and and I said I didn't think

01:16:29   they'd be able to keep up the pace and

01:16:32   this is before the I you know I made it

01:16:34   went back when the hits that Apple had

01:16:37   right much you know much fewer yeah

01:16:40   especially baby was doing better with

01:16:42   the mac and they had they had the IP had

01:16:44   the ipod yeah and if it was 2006 it was

01:16:46   pre iphone yeah it's pretty slippery

01:16:49   happen so you know i'm a guy got myself

01:16:52   a little slack but still it was not the

01:16:54   prettiest thing I've ever said yeah but

01:16:57   that's you know I don't see how else to

01:16:58   be a note so it's not worth it don't

01:17:00   look for pundit to write all of the time

01:17:03   look for pundit to write most of the

01:17:04   time and who when they're wrong get on

01:17:06   top of it right and it's amazing to me

01:17:09   that the new york times seems to be

01:17:11   coming out a lot of this stuff it does

01:17:13   you to pieces within like a couple weeks

01:17:16   that were just real grown really really

01:17:19   yeah one thing I found is somebody

01:17:22   pointed out some reader pointed out to

01:17:23   me the james b stewart that got the

01:17:25   columnist to the common sense columnist

01:17:28   with it but it's

01:17:30   with the common-sense columnist is

01:17:34   apparently previously written about he

01:17:36   is he's an Android guy and I think that

01:17:40   that sort of gets to the heart of the

01:17:42   the what makes these people lose their

01:17:44   minds is that it's this irrational app

01:17:48   anti-apple mindset that if you're going

01:17:51   to start with the assumption that

01:17:53   there's something wrong with apple and

01:17:55   something wrong like I've often said

01:17:57   that there's this implicit insinuation

01:17:59   that there's something wrong with people

01:18:01   who choose apple products and a lot of

01:18:03   these peoples explanations for why Apple

01:18:06   products are so successful well it all

01:18:08   starts with the fact that their

01:18:09   customers are fanatics an axe that's

01:18:14   yeah that's my favorite is that they

01:18:15   they will go on to tell you all the

01:18:17   horrible things about the new iphone

01:18:20   right when they come out with something

01:18:21   you know and it doesn't compare to the

01:18:23   galaxy s3 or whatever because whatever

01:18:26   reason and but but they'll sell a lot of

01:18:29   them because the fanboys right they'll

01:18:30   sit those they'll sell a couple million

01:18:32   of them to their fanatics

01:18:34   30 35 million a quarter but perfect

01:18:37   right the apple for the Apple faithful

01:18:40   is the energy and will say without any

01:18:41   irony out any sense of irony know now

01:18:44   I'd such right now how do you how do

01:18:46   people get their be who are brainwashed

01:18:48   by but if you start with that if that's

01:18:50   your starting point is one of your

01:18:52   things that you're going to file as a

01:18:54   fact that these people are the real like

01:18:57   religious faithful then all sorts of

01:19:00   once you start that with with a bad

01:19:02   assumption like that that you're

01:19:04   unwilling to backtrack from or examine

01:19:07   at a distance and reconsider perhaps

01:19:10   then it's easy to start down a path

01:19:13   where you end up with let's shitcan Tim

01:19:17   Cook back i had it before the company's

01:19:21   totally ruined

01:19:25   we need to bring in somebody for you

01:19:26   must just laughs he must just they

01:19:29   should bring in somebody sony somebody

01:19:31   who knows how someone knows michael dell

01:19:34   that get Michael Dell in there I one

01:19:38   last thing

01:19:39   here's the one last thing and I've

01:19:40   tweeted this and everybody out there if

01:19:42   you listen to the show you should follow

01:19:43   the talk show on twitter because that's

01:19:47   the best way to get updates on what's

01:19:49   going on with the show

01:19:50   like I didn't have a show last week

01:19:51   maybe you are distressed about that

01:19:54   maybe you're confused but if you follow

01:19:56   me on twitter at the talk show you would

01:19:58   have known that there was gonna show

01:19:59   last week because that's where updates

01:20:01   like that happen and i have tweeted this

01:20:04   but many of you maybe don't listen to it

01:20:06   that everybody listens to the show what

01:20:07   you should go do is look at the time get

01:20:10   a babysitter

01:20:11   you gotta go see two movies you want to

01:20:13   see the master by Paul Thomas Anderson

01:20:16   Anderson great movie Adamle cigar was on

01:20:21   the show months ago when the trailer

01:20:22   came out and we talked about it

01:20:24   well now the movies out in theaters

01:20:26   we've seen it Adam Lisa gore is going to

01:20:28   be back on the show and we're going to

01:20:30   talk about it but we're also going to

01:20:33   talk about another new movie called

01:20:36   looper and that's by writer-director

01:20:39   ryan Johnson Ryan with an i and this is

01:20:44   unbelievable it's almost hard to believe

01:20:46   but as another guest on the show with

01:20:49   Adam is going to be a writer director of

01:20:52   looper ryan Johnson and so the three of

01:20:55   us are going to talk about the master

01:20:56   we're going to talk about lupus whole

01:20:58   thing is going to be very spoiler if so

01:21:02   you want to see these movies before you

01:21:03   listen to the show and you definitely

01:21:04   want to see both of these movies now you

01:21:05   have you seen unbelievable I've seen

01:21:10   looper I've not seen the master yet but

01:21:11   I've seen looper it's good good movie

01:21:13   and you should go

01:21:14   don't take my word for it just to

01:21:15   understand that if Bruce Willis's in the

01:21:17   movie and it's about time travel you

01:21:19   know it's going to be good you know it's

01:21:21   going to be good

01:21:23   bruce willis time travel and and

01:21:27   that can go wrong you can't go wrong so

01:21:30   I'm very excited about that but that's I

01:21:32   got to get this out here you gotta know

01:21:33   this if you're listening to show you

01:21:34   want to see these movies before you

01:21:36   listen to the show

01:21:37   all right I say we call it a show John

01:21:40   good work

01:21:42   all right swing for the fences