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Hypercritical

90: Salad Days

 

00:00:00   it was like a bunch of guys like on the [TS]

00:00:01   side like looking at you but now looking [TS]

00:00:03   at you but listening to you but looking [TS]

00:00:04   like they're not listening to you and [TS]

00:00:05   that happens in real life right this is [TS]

00:00:11   hypercritical weekly talk show ruminate [TS]

00:00:13   on exactly what is wrong in the world of [TS]

00:00:15   Apple and related technologies and [TS]

00:00:17   businesses nothing is so perfect that it [TS]

00:00:20   cannot be complained about by my friend [TS]

00:00:23   n yurs co-host of the show John siracusa [TS]

00:00:26   I'm Dan Benjamin today is Friday October [TS]

00:00:28   19 2012 to episode number ninety 90 it [TS]

00:00:36   likes to thanks very much to our three [TS]

00:00:37   sponsors harvest / kit harvest calm [TS]

00:00:41   hover com and squarespace com tell you [TS]

00:00:45   more about those as the show continues [TS]

00:00:47   just as we always do when we love them [TS]

00:00:48   we also want to make sure that we say [TS]

00:00:50   thank you so much to cash fly.com these [TS]

00:00:53   are the folks that deliver all of the [TS]

00:00:55   content you here at five by five they're [TS]

00:00:58   really the best they have the fastest [TS]

00:00:59   most reliable CDN in the business go [TS]

00:01:03   check them out at cash flow calm and [TS]

00:01:05   please let them know that you heard [TS]

00:01:06   about them here on five by five hello [TS]

00:01:09   John siracusa of Massachusetts how are [TS]

00:01:12   you today I am just dandy let me ask you [TS]

00:01:17   a quick question before you before you [TS]

00:01:18   dive in mm-hmm this packs thing this [TS]

00:01:22   Boston packs thing yes you go to that [TS]

00:01:24   right I do all right I'm gonna go this [TS]

00:01:27   year you are well I will see you there [TS]

00:01:30   if you are willing to sit on long lines [TS]

00:01:33   or visit me wha set on Long alliance [TS]

00:01:34   because that's what I do it packs as I [TS]

00:01:36   sit online oh yes let's let's do it or [TS]

00:01:40   in line I don't know which one is the [TS]

00:01:42   one that people from New York are [TS]

00:01:43   supposed to say I don't know in mine or [TS]

00:01:47   online what are you going to be doing [TS]

00:01:48   that just visiting for your own [TS]

00:01:50   amusement or are you going to be doing [TS]

00:01:52   some sort of business related stuff I [TS]

00:01:53   have never been to any kind of packs and [TS]

00:01:57   this this seems like a good opportunity [TS]

00:02:01   to both hang out with John Siracusa and [TS]

00:02:05   the Syracuse ins as well as going to a [TS]

00:02:10   really cool thing [TS]

00:02:12   is this the good one to go to or do you [TS]

00:02:13   a my supposed to go to pax West I go to [TS]

00:02:17   this one Union you know I go to this one [TS]

00:02:18   cuz it's in the same city where I live [TS]

00:02:20   and I hate to travel yeah so it's not [TS]

00:02:22   the good it's not really the good one [TS]

00:02:23   yeah pax prime is the west coast one it [TS]

00:02:25   was the first one I'm sure that they [TS]

00:02:26   will say the first is the best and blah [TS]

00:02:28   blah blah from what I've never been [TS]

00:02:30   dating them except for East and having [TS]

00:02:32   but having read a lot about the other [TS]

00:02:34   ones it seems like East has the best [TS]

00:02:36   convention center because we have this [TS]

00:02:37   new gigantic Convention Center and there [TS]

00:02:40   there's actually enough room for 60,000 [TS]

00:02:42   people where you don't feel like it's [TS]

00:02:44   completely overwhelmed and I think the [TS]

00:02:47   west coast one like they've maxed out [TS]

00:02:49   their convention center there but it's [TS]

00:02:51   not quite as nice or spread out that is [TS]

00:02:53   my impression from what I've read okay [TS]

00:02:55   but it seems like the same people are at [TS]

00:02:57   both things so you're not like missing [TS]

00:02:59   anybody by going to use to Wes although [TS]

00:03:01   last year Scott Kurtz wasn't at East but [TS]

00:03:03   that was even on vacation in Australia I [TS]

00:03:05   think you would have missed West for the [TS]

00:03:06   same reason all right but anyway I think [TS]

00:03:08   I think you will enjoy it somebody will [TS]

00:03:12   get some tickets if you like waiting in [TS]

00:03:14   line you better hurry up you know that [TS]

00:03:15   are the tickets did you were to get them [TS]

00:03:16   because I think thority the three-day [TS]

00:03:17   passes already media passes are gone but [TS]

00:03:19   that's just a steel you just save you [TS]

00:03:21   save like 30 bucks yeah but if I'm [TS]

00:03:23   flying out there anyway I'm in 30 boxes [TS]

00:03:24   I'll just I just won't eat one day well [TS]

00:03:26   you better hurry up and get the one-day [TS]

00:03:28   passes I'm saying they sell out [TS]

00:03:29   eventually as well I'll get them before [TS]

00:03:31   before the end of the day so what do you [TS]

00:03:33   want to see when you go like besides [TS]

00:03:35   like seeing people other people you know [TS]

00:03:37   waiting in line which isn't that [TS]

00:03:39   exciting what do you want to see at the [TS]

00:03:40   the convention itself well I mean there [TS]

00:03:43   are so many cool things that are going [TS]

00:03:45   on there that they haven't really [TS]

00:03:46   announced what the official schedule is [TS]

00:03:51   but everything I've heard about [TS]

00:03:52   especially from you you talk you've [TS]

00:03:53   talked about this but they have a well [TS]

00:03:55   you know they have one in uh well I [TS]

00:03:58   guess yeah yeah Australia now they're [TS]

00:04:00   going to have one in Australia yes that [TS]

00:04:01   was announced at PAX East or no I PAX [TS]

00:04:04   Prime I believe this year you're [TS]

00:04:07   supposed to have one here coming here [TS]

00:04:09   maybe to texas austin texas i heard i [TS]

00:04:11   think they're doing probably gonna do [TS]

00:04:12   England first or somewhere in Europe [TS]

00:04:14   first cuz the international people are [TS]

00:04:16   tired of traveling to different [TS]

00:04:17   countries to go to these things yeah so [TS]

00:04:20   South anywhere in the south is a is a [TS]

00:04:22   stretch and I like that the first [TS]

00:04:25   question in the [TS]

00:04:25   general faq is can I bring my nerf gun [TS]

00:04:28   lightsaber other weird thing that's the [TS]

00:04:32   very first question in the fact so these [TS]

00:04:34   are my kind of my kind of people I feel [TS]

00:04:35   like I need you know I need to connect [TS]

00:04:37   go to connect with the folks that done [TS]

00:04:38   that I love I don't know if they're your [TS]

00:04:40   kind of people like I didn't touch you a [TS]

00:04:43   lot of people touch each other one no [TS]

00:04:45   and they then they're my kind of people [TS]

00:04:47   they don't recognize me at all which is [TS]

00:04:49   refreshing from in some ways and you [TS]

00:04:54   know so it's a different it's a [TS]

00:04:55   different crowd in that respect but [TS]

00:04:56   they're my people in that they're mostly [TS]

00:04:59   gamers and I identify as a gamer so [TS]

00:05:02   that's why I feel at home but no [TS]

00:05:05   identifies as a game identify as gamer I [TS]

00:05:08   do ah yeah so as we get closer I can [TS]

00:05:12   give you some advice on the on how to [TS]

00:05:15   get in to see the things you actually [TS]

00:05:16   want to see and what you will have to [TS]

00:05:18   sacrifice to do that right okay your [TS]

00:05:20   sanity your your well-being right eating [TS]

00:05:25   or drinking crash it's been a while [TS]

00:05:26   since I've been a Logan though I don't [TS]

00:05:28   know if I can stomach it just may [TS]

00:05:30   remember that you will not get your [TS]

00:05:32   luggage until an hour after you have the [TS]

00:05:34   part of the plan let's just assume that [TS]

00:05:36   going in don't don't like get all mad [TS]

00:05:37   about it just like get out of play and [TS]

00:05:39   say well I luggage will be here an hour [TS]

00:05:40   what should we do while we wait all [TS]

00:05:41   right bringing board games one time I [TS]

00:05:44   was at Logan that's a long story forget [TS]

00:05:46   it it's one time at band camp all right [TS]

00:05:49   let's get into the show here let's do it [TS]

00:05:51   yes time for some follow up follow up a [TS]

00:05:54   few I had a number one with a bullet on [TS]

00:05:57   the last show talked about the magazine [TS]

00:06:00   Marco's new publishing venture and I [TS]

00:06:02   mentioned he had something called the [TS]

00:06:04   feature which was selected items from [TS]

00:06:07   instant paper and things that have been [TS]

00:06:09   Instapaper ah and something else called [TS]

00:06:13   the brief and I said that was part of [TS]

00:06:15   Marcos the empires and I you know what I [TS]

00:06:18   thought that it was too and it turns out [TS]

00:06:20   it he he says it's not yes it's not so [TS]

00:06:23   like I that's what I get for trying to [TS]

00:06:25   do show notes links like in the the 15 [TS]

00:06:28   minutes before the show starts he posted [TS]

00:06:30   about it and the brief is a site by [TS]

00:06:32   Richard dumb dunlop Walters who is the [TS]

00:06:34   designer and editor of the feature right [TS]

00:06:36   so Marco pause on his side and right [TS]

00:06:39   those words I'm like oh this must be [TS]

00:06:40   some affiliate thing but it's not it [TS]

00:06:41   just happens to be the same guy who [TS]

00:06:43   designs and edits the feature but the [TS]

00:06:46   brief is his own thing so Marco is in no [TS]

00:06:48   way affiliated with the brief other than [TS]

00:06:50   he knows the guy who made it so full [TS]

00:06:52   credit to Richard Dunlop Walters who has [TS]

00:06:54   a hyphen in his last name and the [TS]

00:06:57   description of this to remind people is [TS]

00:06:58   a daily briefing of technology news [TS]

00:07:00   worth caring about edited by Richard [TS]

00:07:03   Dunlop Walters so there you go i will [TS]

00:07:04   put that in the show notes if it's not [TS]

00:07:06   already there and I apologize for Miss [TS]

00:07:10   tributing that but you can see how i [TS]

00:07:11   would get confused with the the Empire [TS]

00:07:13   the Empire yeah yeah second thing I was [TS]

00:07:16   confused about which I was surprised you [TS]

00:07:17   didn't catch ah was that I was talking [TS]

00:07:20   about your visit to the verge and stuff [TS]

00:07:21   when you went to New York yes oh yeah [TS]

00:07:23   yeah and I said that you had taken a [TS]

00:07:26   picture yourself trying to look like a [TS]

00:07:28   meal dash but yes and it was neil patel [TS]

00:07:30   and i missed it also because I spent so [TS]

00:07:33   much time we had a had a great lunch [TS]

00:07:35   with the Neil out there and and like [TS]

00:07:38   that just it just I just messed up too [TS]

00:07:40   like I should have caught that so [TS]

00:07:41   apologies to both a Neil and Neil I for [TS]

00:07:45   mistakenly and they're nothing like each [TS]

00:07:48   other I mean except for the fact that [TS]

00:07:49   they live in New York both mostly [TS]

00:07:51   apologies to anneal because I don't [TS]

00:07:53   think he would ever dress that way with [TS]

00:07:55   the witness he like dark like that and [TS]

00:07:57   and this is the shades yeah he's much [TS]

00:07:59   too dignified here's an amazing dresser [TS]

00:08:01   I'll tell you what you if you're dude [TS]

00:08:03   and you want to look good the Neil dash [TS]

00:08:06   will set you straight he's the man all [TS]

00:08:10   right well quaffed as you would say some [TS]

00:08:13   tent follow up tent dentists not ten [TS]

00:08:17   Tostan through that's terrible ten [TS]

00:08:21   thought I oh the tent protocol [TS]

00:08:22   decentralized protocol for stuff that [TS]

00:08:24   looks kind of like a planet or Twitter [TS]

00:08:26   or whatever yeah and the eternal debate [TS]

00:08:28   over whether if someone has 30 million [TS]

00:08:31   followers do they have to send out 30 [TS]

00:08:33   million HTTP POST request when they make [TS]

00:08:37   a post all their followers see it or if [TS]

00:08:39   users are aggregated if like a whole [TS]

00:08:42   bunch of people are on the 10 is 10 [TS]

00:08:44   hosting server yeah you only have to [TS]

00:08:46   send one post request to some URL at 10 [TS]

00:08:49   that is and it will make sure that [TS]

00:08:50   everybody who is on [TS]

00:08:52   I ass gets and according to Daniel [TS]

00:08:54   ciders right now it is one post per user [TS]

00:08:56   so you would literally have to do 30 [TS]

00:08:58   million posts if you have 30 million [TS]

00:09:00   users follow certain running 30 million [TS]

00:09:01   followers regardless of how many were on [TS]

00:09:04   any individual server but he says a [TS]

00:09:05   future update a tent will optimize [TS]

00:09:07   multi-tenant server communication so [TS]

00:09:09   this is an optimization I have not yet [TS]

00:09:11   made but they are planning on it so [TS]

00:09:13   there you have from the horses now [TS]

00:09:14   actually circling back to the magazine [TS]

00:09:18   one little bit a follow-up on that I [TS]

00:09:21   don't know why didn't I think I did have [TS]

00:09:23   a something I was knighted skipton one [TS]

00:09:25   other interesting thing about the [TS]

00:09:26   magazine which I believe Marco will talk [TS]

00:09:28   about on this week's show because he [TS]

00:09:29   said like last week he talked about the [TS]

00:09:30   magazine and the launch and everything [TS]

00:09:31   and he said this week is going to talk [TS]

00:09:33   about already call it design or [TS]

00:09:34   something yeah and this falls under the [TS]

00:09:37   category of design I guess when you're [TS]

00:09:39   reading the magazine and there's a link [TS]

00:09:42   in one of the articles that you're [TS]

00:09:43   reading you tap it like i said it brings [TS]

00:09:44   up that little side of the last show [TS]

00:09:46   brings up the little one third of the [TS]

00:09:48   screen preview of the link or pop over [TS]

00:09:51   on the ipad but say you decide you want [TS]

00:09:54   to actually go to that link and you tap [TS]

00:09:55   on the title of the link inside the [TS]

00:09:57   little preview it will open the link in [TS]

00:09:59   a web browser ah but in version 1.0 and [TS]

00:10:02   1.1 of the magazine reader application [TS]

00:10:05   if you have the chrome browser installed [TS]

00:10:08   the chrome for iOS browser and it will [TS]

00:10:10   open the link in chrome if you don't [TS]

00:10:12   have the chrome browser install it will [TS]

00:10:13   open in safari and i think marco was [TS]

00:10:16   very surprised at the number of people [TS]

00:10:18   who like me have the chrome browser [TS]

00:10:20   installed but do not use it or prefer it [TS]

00:10:22   right so soon as i go to follow a link [TS]

00:10:24   it's like why is this opening first I [TS]

00:10:25   thought is this some custom browser view [TS]

00:10:27   that he's like all right no that's [TS]

00:10:29   Chrome yeah like it's it's switched [TS]

00:10:30   applications on me uh so he's getting a [TS]

00:10:33   lot of complaints about that I think I [TS]

00:10:35   could have told me we get a lot of [TS]

00:10:36   complaints about that because I'm one of [TS]

00:10:38   those users and I'm like out you know I [TS]

00:10:39   can't be the only person who's like [TS]

00:10:40   crumbs that let me download it now just [TS]

00:10:42   leave it there case maybe I needed or [TS]

00:10:44   something only works in chrome or [TS]

00:10:45   whatever or safaris Mobile Safari is [TS]

00:10:48   crapping out on me yeah but I don't you [TS]

00:10:50   know there's no it's really iOS is fault [TS]

00:10:52   because there's no way for you to set [TS]

00:10:53   your default application for different [TS]

00:10:55   protocols or whatever right but that's a [TS]

00:10:58   shame and I think based on the [TS]

00:11:01   complaints that he's getting i assume [TS]

00:11:02   he's going to revisit this policy of [TS]

00:11:05   just [TS]

00:11:05   chrome is installed open your think rum [TS]

00:11:07   I think people who do like chrome and [TS]

00:11:09   try to use it as their main browser [TS]

00:11:10   appreciate this I can see what he's [TS]

00:11:11   going for like isn't that thoughtful it [TS]

00:11:13   knows that I had I use chrome and it you [TS]

00:11:15   know unlike all those other thoughtless [TS]

00:11:16   applications this one opens my links in [TS]

00:11:18   chrome is exactly what I want thumbs up [TS]

00:11:19   but seems like the flip side of that of [TS]

00:11:23   the people who just happen to have [TS]

00:11:24   chrome installed they have no recourse [TS]

00:11:26   except for to uninstall it which seems [TS]

00:11:27   you know right heavyweight oh let's see [TS]

00:11:32   next bit is on the f-15 believe it or [TS]

00:11:35   not did you see this bit of all I did [TS]

00:11:38   not what is tell me what's going on with [TS]

00:11:40   the f-15 the mcdonnell douglas f-15 [TS]

00:11:41   eagle strike eagles and a strike eagle I [TS]

00:11:45   don't know something like that anyway [TS]

00:11:46   Dave M rights in it says on [TS]

00:11:48   hypercritical 86 at some point for god [TS]

00:11:51   knows what reason thank you you asked me [TS]

00:11:53   what I thought the top speed of a Hornet [TS]

00:11:55   wasn't I totally blew it right and and I [TS]

00:11:57   guess something that was closer to what [TS]

00:11:58   the top speed for what would the f-15 [TS]

00:12:00   would be and then you look at the f-15 [TS]

00:12:02   and said okay you're right about the [TS]

00:12:03   f-15 like that must have been what you [TS]

00:12:05   were thinking out whatever and I think I [TS]

00:12:08   listed off like Mach 2 2.5 to be a 15 so [TS]

00:12:11   Dave M rights and to say that the author [TS]

00:12:13   James P Stephenson learned this is not [TS]

00:12:16   exactly true that the f-15s top speed is [TS]

00:12:18   a mock 2.5 in the preface to his book [TS]

00:12:21   which I have linked in the show notes [TS]

00:12:22   called the Pentagon paradox Stevenson [TS]

00:12:25   was told that the f-15 can theoretically [TS]

00:12:27   fly mock 2.5 but this is tactically [TS]

00:12:29   irrelevant and so here are the details [TS]

00:12:31   of this that he's gleaned from the book [TS]

00:12:33   when the air force flew and at 15 at [TS]

00:12:36   Mach 2 they had to make many [TS]

00:12:38   modifications to the aircraft that would [TS]

00:12:39   not be done in a tactical situation such [TS]

00:12:41   as removing all weapons including the [TS]

00:12:43   bombs missiles as well as the internal [TS]

00:12:44   God and its ammunition refueling [TS]

00:12:47   immediately before accelerating to mock [TS]

00:12:48   to landing immediately after reaching [TS]

00:12:51   Mach 2 because the aircraft was [TS]

00:12:52   literally out of fuel at that point in [TS]

00:12:55   addition to accelerate to Mach 2 the [TS]

00:12:58   pilot has to hit a button on the control [TS]

00:12:59   stick called V Max and the author learn [TS]

00:13:02   nothing nothing to do with emacs now the [TS]

00:13:04   author learned that whenever the vmax [TS]

00:13:06   button is activated piece times [TS]

00:13:07   regulations say that the engine can only [TS]

00:13:09   be run for five minutes of that setting [TS]

00:13:11   before they have to be replaced and [TS]

00:13:12   overhaul as two engines in 15 so the [TS]

00:13:15   conclusion is that the Mach 2 speed is [TS]

00:13:17   only good for air shows for beating [TS]

00:13:19   their Navy counterparts [TS]

00:13:20   for impressing non inquisitive members [TS]

00:13:21   of Congress of course the flip side [TS]

00:13:24   conspiracy theory of this is they'll [TS]

00:13:26   never tell you what the real top speed [TS]

00:13:28   is this is all sandbagging and really [TS]

00:13:29   they don't want that to the Reds the [TS]

00:13:31   Soviets to know what the real top speed [TS]

00:13:33   is but at this point with the Cold War [TS]

00:13:36   long gone I totally believe that this [TS]

00:13:40   type of thing would happen and that they [TS]

00:13:41   would list top speed for bragging rights [TS]

00:13:43   and he's kind of like it gives with cars [TS]

00:13:45   as well where well if cars is a little [TS]

00:13:48   bit different but like the the Bugatti [TS]

00:13:50   Veyron I figure the top speed is like [TS]

00:13:52   158 or something like that it's [TS]

00:13:53   something ridiculously high but to [TS]

00:13:55   actually achieve that speed you have to [TS]

00:13:56   go into a special mode that involves [TS]

00:13:58   like parking the car stopping it putting [TS]

00:14:00   like it's not like putting like the two [TS]

00:14:02   keys like in the submarine thing and [TS]

00:14:03   never turn the two keys at the same time [TS]

00:14:05   and just you know okay I'm going to go [TS]

00:14:06   to top speed run then of course you need [TS]

00:14:08   a fairly straight flat road with no [TS]

00:14:11   potholes that runs for miles and miles [TS]

00:14:14   for you to get up to 258 but technically [TS]

00:14:16   yes the Bugatti Veyron can go over 250 [TS]

00:14:19   miles an hour if all these conditions [TS]

00:14:21   are met oh and I believe that the Veyron [TS]

00:14:23   runs out of fuel like 10 or 15 minutes [TS]

00:14:25   that speed as well it runs listing the [TS]

00:14:30   the Veyron speeding km/h because of the [TS]

00:14:32   top gear episode yeah we don't we don't [TS]

00:14:33   do that it's miles per hour miles per [TS]

00:14:35   hour King miles are king they always [TS]

00:14:38   will be all right um so I think that's [TS]

00:14:44   it for follow up today that's it yeah [TS]

00:14:48   does you think of something I'm missing [TS]

00:14:49   on the hall and do it's your show no [TS]

00:14:52   let's say I mean 15 minutes is [TS]

00:14:54   reasonable for all up is it not 14 [TS]

00:14:56   minutes yeah sure it's gonna be a short [TS]

00:14:58   show you know the drill now right yeah [TS]

00:15:00   will be a short show I do have a sponsor [TS]

00:15:02   before we go on topics I yes I always [TS]

00:15:04   have a sponsor ready to go at a moment's [TS]

00:15:05   notice in the first one today is harvest [TS]

00:15:08   let harvest take care of the back office [TS]

00:15:09   tasks so you can focus on delivering [TS]

00:15:11   your best to your clients what does that [TS]

00:15:13   mean it means they handle things like [TS]

00:15:14   time tracking that's one of the toughest [TS]

00:15:17   things especially if you're you know [TS]

00:15:18   you're in business for yourself or you [TS]

00:15:19   have a bunch of folks who work for you [TS]

00:15:21   you have a team that you want to manage [TS]

00:15:23   their there and in in the office with [TS]

00:15:25   you or their remote doesn't matter you [TS]

00:15:28   know if time tracking was easy everyone [TS]

00:15:30   would do it well that's kind of [TS]

00:15:33   Skol they want to make it easy they want [TS]

00:15:35   to make it something that is simple and [TS]

00:15:37   straightforward so what do they do you [TS]

00:15:39   can start a timer from your web browser [TS]

00:15:41   or bowser you have a desktop they've got [TS]

00:15:43   a mac OS 10 client you can even run it [TS]

00:15:46   on your mobile device so obviously you [TS]

00:15:47   can use a website there you can use the [TS]

00:15:49   iOS app they'll get an app for [TS]

00:15:50   everything these guys and then if you're [TS]

00:15:52   the person who's in charge of keeping [TS]

00:15:54   track of what those people are doing [TS]

00:15:56   they have stuff like visual time reports [TS]

00:15:58   that will help get your project done on [TS]

00:16:00   time and I'll help you keep track of the [TS]

00:16:01   budget how much you're spending what [TS]

00:16:02   you're spending it on you do all this [TS]

00:16:05   stuff and they have professional [TS]

00:16:07   invoices you can send to your clients [TS]

00:16:10   and if you have payment processing stuff [TS]

00:16:12   whether it's paypal or authorize.net [TS]

00:16:13   whatever you can tie it in you can [TS]

00:16:15   accept payment right on your website now [TS]

00:16:16   and is that it's very handy that's how I [TS]

00:16:19   any let you tried three free for 30 days [TS]

00:16:22   if you don't love it you just let the [TS]

00:16:24   trial expire you don't even have to give [TS]

00:16:26   them a credit card I love that too but [TS]

00:16:28   if you do like it and I think you will [TS]

00:16:29   then there's a code for you first of all [TS]

00:16:32   go to get harvest calm / 5 by 5 to [TS]

00:16:34   create your trial when the trial expires [TS]

00:16:37   you want to keep using harvest enter the [TS]

00:16:39   code 5 by 5 a check out you'll get fifty [TS]

00:16:41   percent off your first month no matter [TS]

00:16:43   what plan to pick and that's good [TS]

00:16:45   through the middle of November so do [TS]

00:16:47   this soon go try it out get harvest calm [TS]

00:16:50   / 5 by 5 the chat room has been [TS]

00:16:54   discussing the veyron David Smith no [TS]

00:16:56   underscore today this is the how do we [TS]

00:16:58   know it's the same dude it's not the [TS]

00:16:59   same dude I think the same one that the [TS]

00:17:02   the veyron super sport does 267 miles [TS]

00:17:04   per hour and the regular 253 in kc list [TS]

00:17:09   says it based on his recollection the [TS]

00:17:11   secret sequence to achieve top speed of [TS]

00:17:14   the Veyron is it likely there's a [TS]

00:17:15   keyhole in the door jamb and you have to [TS]

00:17:17   put the key into there and twist that [TS]

00:17:19   first and it lowers the suspension and [TS]

00:17:20   prevents the spoiler from just deploying [TS]

00:17:23   does all sorts of other things that [TS]

00:17:24   right important for top speed run hey [TS]

00:17:29   you're on boy that's an ugly cars and [TS]

00:17:30   you know what you know what that looks [TS]

00:17:31   like mmm no not off the top but I rayner [TS]

00:17:34   it's ugly take my word for okay it's a [TS]

00:17:38   shame that the fastest car in the world [TS]

00:17:39   should be so ugly mere decades ago [TS]

00:17:43   mclaren f1 [TS]

00:17:46   was not ugly it was also the best card [TS]

00:17:48   now we didn't now we just had the veyron [TS]

00:17:50   it's a shame all right so I had I want [TS]

00:17:55   to talk about Twitter and app.net usage [TS]

00:17:57   and stuff today but to other topics have [TS]

00:17:59   snuck their way in ahead of it oh I [TS]

00:18:04   think the first one wants to talk about [TS]

00:18:06   the October 23rd apple event I don't [TS]

00:18:09   know how much you've talked about this [TS]

00:18:10   on other shows only little we talked [TS]

00:18:12   about an unamplified and I was you know [TS]

00:18:15   I was trying to kind of get out of gym [TS]

00:18:16   what what it might have what else might [TS]

00:18:21   be happening besides the ipad junior but [TS]

00:18:23   he was not really it was not really [TS]

00:18:28   willing to say yeah we should talk about [TS]

00:18:30   that all i'll talk about being the ipad [TS]

00:18:32   mini not junior first and then impede [TS]

00:18:35   other things okay so close it oh noes [TS]

00:18:37   october twenty third this is the apple [TS]

00:18:39   event that we're all expecting to happen [TS]

00:18:40   in october biz like they're going to do [TS]

00:18:42   one for the iphone 5 and then in october [TS]

00:18:45   there's gonna be another event and [TS]

00:18:46   that's what they're going to introduce a [TS]

00:18:47   little ipad so people were getting [TS]

00:18:48   worried that like you know we haven't [TS]

00:18:50   heard anything and it's getting into [TS]

00:18:51   october now when are they gonna announce [TS]

00:18:53   it and then there was the you know maybe [TS]

00:18:55   this just not going to be an October [TS]

00:18:56   event which I have to say I was starting [TS]

00:18:58   to get on board with that because as [TS]

00:19:00   October wore on and there was no [TS]

00:19:01   announced I'm like maybe they just [TS]

00:19:03   didn't make it for the holidays and [TS]

00:19:04   they're just gonna have to wait till [TS]

00:19:04   next year and then at the ridge next [TS]

00:19:06   year would be like march or something [TS]

00:19:07   you know because you have to like you [TS]

00:19:09   have to give a grace period around [TS]

00:19:11   Christmas so that people don't hate you [TS]

00:19:13   because they you know i got an ipad 3 [TS]

00:19:15   for christmas and then like in january [TS]

00:19:18   they replace the whole line of ipads and [TS]

00:19:20   you feel terrible about this this [TS]

00:19:21   paperweight you got of christmas is [TS]

00:19:23   useless might as well just smash it to [TS]

00:19:24   bits right but it looks like they're [TS]

00:19:28   gonna make it and I can't imagine that [TS]

00:19:30   they can have an october twenty third [TS]

00:19:31   event and say and this stuff isn't [TS]

00:19:33   shipping until the new year because that [TS]

00:19:35   would be death and it would be [TS]

00:19:36   incredibly stupid an apple does not do [TS]

00:19:37   that so they've got something to [TS]

00:19:39   announce that's going to show up for the [TS]

00:19:40   holiday season this year we all assume [TS]

00:19:42   one thing is going to be a smaller iPad [TS]

00:19:45   which we've been calling the iPad Mini [TS]

00:19:46   or the ipad junior or whatever this is a [TS]

00:19:49   10 a.m. pacific time in san jose some [TS]

00:19:51   people talk about why the heck is it in [TS]

00:19:52   san jose because they usually have their [TS]

00:19:55   events in San Francisco but you know I'm [TS]

00:19:57   is just booking for venue or something [TS]

00:19:59   so this is another case like the iphone [TS]

00:20:02   5 where we've talked about this little [TS]

00:20:04   thing for just just months and months [TS]

00:20:06   now right we have spyshots speculation [TS]

00:20:10   about the specs for just every maybe [TS]

00:20:11   it's even been more than what seems like [TS]

00:20:13   forever we've been talking about this [TS]

00:20:14   and it's another case where it seems [TS]

00:20:16   like we know everything about it going [TS]

00:20:18   in right just from like all of us [TS]

00:20:21   obsessing over it and rehashing the [TS]

00:20:25   specs and the price point and stuff like [TS]

00:20:26   that that we're like we've converged on [TS]

00:20:28   something and we all expect to see this [TS]

00:20:31   event on the twenty-third and not be [TS]

00:20:34   surprised right do you do you expect to [TS]

00:20:35   be surprised no anybody know it seems [TS]

00:20:38   like we've all got it nailed down now [TS]

00:20:40   that could be a time for Apple to [TS]

00:20:43   surprise us but you know all right so [TS]

00:20:46   anyway to review what we all think the [TS]

00:20:47   specs are going to be 7.5 inch diagonal [TS]

00:20:49   display at 1024 x 768 which is the [TS]

00:20:53   original iPad and the iPad tues [TS]

00:20:55   resolution that is not retina is 163 DPI [TS]

00:20:59   instead of 264 DPI for the ipad 3 and [TS]

00:21:03   based on our previous hashing this out [TS]

00:21:07   it's like well one all the buttons be [TS]

00:21:08   too small if you take the original iPad [TS]

00:21:10   screen and squish it down to from you [TS]

00:21:12   know 9.7 27.8 so 85 and it reality is [TS]

00:21:17   they won't be too small all will do is [TS]

00:21:19   make the touch targets 44 pixel tall [TS]

00:21:21   touch targets exactly the same size as [TS]

00:21:23   they were on the original iphone it's [TS]

00:21:26   smaller than they are on the current [TS]

00:21:27   crop of iPads but it's not smaller than [TS]

00:21:30   things are on the iphone so it's still [TS]

00:21:32   within apples on self mandated [TS]

00:21:34   guidelines that don't make anything [TS]

00:21:36   that's smaller than 44 points on the [TS]

00:21:40   screen and of course Apple itself [TS]

00:21:41   violates that all the time like the or [TS]

00:21:44   at least visually violates that i'm not [TS]

00:21:45   sure what the actual activated touch [TS]

00:21:47   target areas are for things like [TS]

00:21:48   Notification Center when you swipe that [TS]

00:21:50   down in iOS 5 or 6 the little clear [TS]

00:21:53   targets of revisions or like I found in [TS]

00:21:57   the new in iOS 6 in the new version of [TS]

00:21:58   the app store there's lots of touch [TS]

00:22:00   targets there we did like you want to [TS]

00:22:02   disclose more of a description of a nap [TS]

00:22:04   and you have to tap the word more with [TS]

00:22:06   like a little triangle hanging down from [TS]

00:22:07   any can't like maybe that touch target [TS]

00:22:09   is 44 pixels but big is very real time [TS]

00:22:11   to nail [TS]

00:22:13   I feel like if they are 44 pixels it's [TS]

00:22:15   it's psyching me out to seek to not see [TS]

00:22:17   some 44 pixel tall point tall box that I [TS]

00:22:20   have to hit and I have to like you know [TS]

00:22:21   I came just for that word yeah but [TS]

00:22:24   anyway basically we've all agreed months [TS]

00:22:28   ago that this screen that we're talking [TS]

00:22:30   about if it is a reality fits within all [TS]

00:22:33   the guidelines it doesn't doesn't change [TS]

00:22:35   doesn't make things too small to hit [TS]

00:22:37   it's not ridiculous to assume that an [TS]

00:22:38   iPad could be pushed onto a screen this [TS]

00:22:40   size people won't have to write rewrite [TS]

00:22:43   their iPad applications that work as is [TS]

00:22:45   like you know everything's a go there [TS]

00:22:46   there's been some debate about whether [TS]

00:22:49   we'll have Wi-Fi and 4G or just Wi-Fi I [TS]

00:22:53   guess I guess this is my last chance to [TS]

00:22:55   make prediction so I have to give my [TS]

00:22:56   predictions about I believe that screen [TS]

00:22:58   rumor I believe there will be a Wi-Fi [TS]

00:22:59   model and there will be also a model [TS]

00:23:01   that also has 4g why do I think that [TS]

00:23:04   because they've got the chipsets to do [TS]

00:23:07   it and all the ipad line has always had [TS]

00:23:12   this and I think it's great advantage [TS]

00:23:14   and I really hope it has this so it's [TS]

00:23:15   it's fifty percent me hoping that it has [TS]

00:23:17   4g because I love that feature of the [TS]

00:23:19   ipad line I wish the ipod touch hasn't [TS]

00:23:21   had it in fact and the other 50 [TS]

00:23:23   percentage has always been that way and [TS]

00:23:24   they've got the parts to do it right [TS]

00:23:26   pricing is the real like the only [TS]

00:23:31   remaining mystery because of course you [TS]

00:23:32   know pricing we don't have much to go on [TS]

00:23:34   there we can't it's not going to be [TS]

00:23:36   there's going to be parts leaks and [TS]

00:23:37   we've seen leaks of the pieces of the [TS]

00:23:39   case in the screen and all sorts of us [TS]

00:23:40   stuff but pricing you know according to [TS]

00:23:43   all these stories we've heard from [TS]

00:23:44   inside Apple can happen really at the [TS]

00:23:48   last minute like nothing you need to [TS]

00:23:49   prepare for you don't need a factory [TS]

00:23:50   forward or whatever someone just decides [TS]

00:23:52   this is the price point then you just [TS]

00:23:53   update all your databases and push it [TS]

00:23:55   out at that price point ah the easy [TS]

00:23:58   answer for pricing the one that getting [TS]

00:24:02   the most supportive it if you just pull [TS]

00:24:04   the entire Mac nerd community is that it [TS]

00:24:07   will be 2 99 for a 16 gigabyte Wi-Fi [TS]

00:24:09   version that I think is the easy answer [TS]

00:24:11   like I don't want to have to put my [TS]

00:24:13   stick my neck out in any way it seems a [TS]

00:24:16   little bit too expensive but then again [TS]

00:24:18   this doesn't apple stuff always seemed a [TS]

00:24:20   little bit too expensive Apple can [TS]

00:24:22   command a premium blah blah blah right [TS]

00:24:24   like this this device presumably [TS]

00:24:26   would be able to command a premium over [TS]

00:24:28   the other devices that are similarly [TS]

00:24:30   sized the nexus 7 the kindle fire stuff [TS]

00:24:33   like that my answer is my conservative [TS]

00:24:36   answer is 249 for a 16 gigabyte Wi-Fi [TS]

00:24:39   model that that's my conservative answer [TS]

00:24:41   because I feel like 299 the whole point [TS]

00:24:44   of this product as far as I'm concerned [TS]

00:24:45   is to hit a price point it's not to make [TS]

00:24:47   something smaller it's not to bring new [TS]

00:24:49   features or anything that it's to hit a [TS]

00:24:51   price point and you know if that's its [TS]

00:24:55   reason for existence Apple can totally [TS]

00:24:59   support a 249 price for the 16 gigabyte [TS]

00:25:01   model and I think that would that would [TS]

00:25:05   make more of a splash that's my my [TS]

00:25:06   conservative answer my optimistic answer [TS]

00:25:08   is 199 416 can go by Wi-Fi I also think [TS]

00:25:11   Apple can at that price that's [TS]

00:25:13   optimistic because just because they can [TS]

00:25:15   hit that price it's like don't we get [TS]

00:25:17   most of the benefit at 249 that we would [TS]

00:25:18   have won 99 because realistically all [TS]

00:25:20   these models have been talking about the [TS]

00:25:21   bottom of the line 16 k by Wi-Fi the [TS]

00:25:24   apples going to upset you know people [TS]

00:25:25   are going to buy the 32 right there you [TS]

00:25:28   know or they're gonna buy with 4G or [TS]

00:25:29   like this this is to get you in the door [TS]

00:25:32   I would love to see a breakdown I don't [TS]

00:25:34   think Apple gives us breakdown cuz its [TS]

00:25:35   competitive info but I would love to see [TS]

00:25:37   a breakdown of how many of the [TS]

00:25:39   SuperDuper low-end do they sell versus [TS]

00:25:41   how many people are they able to upsell [TS]

00:25:42   into like a 32 gig or the 16 gig with 4G [TS]

00:25:45   or whatever right like that gets you in [TS]

00:25:47   the door to say oh you're shopping [TS]

00:25:48   around for Kindle Fire well did you know [TS]

00:25:50   there's a new iPad app it's the same [TS]

00:25:51   price it's not your you're gonna walk [TS]

00:25:53   out with with the iPad it's gonna cost [TS]

00:25:55   you way more than you would have spent [TS]

00:25:56   on it on the kindle fire but it'll get [TS]

00:25:58   you into the store once you see it maybe [TS]

00:25:59   you can you know figured that out some [TS]

00:26:02   people in the chat room and I've seen [TS]

00:26:03   some other people asking about it in a [TS]

00:26:04   gigabyte model I just don't see that [TS]

00:26:06   like the apples getting out of the egg [TS]

00:26:09   egg business and I there would be a [TS]

00:26:10   terrible shame if it did 19 298 gig like [TS]

00:26:13   that's that would be an apple move to [TS]

00:26:15   give you to try to put the low-end [TS]

00:26:17   machine to be a crappy one that no one [TS]

00:26:18   should ever really buy you know like the [TS]

00:26:21   he's holding wouldn't Apple I mean just [TS]

00:26:22   think about this wooden Apple rather [TS]

00:26:23   have something in people's hands even if [TS]

00:26:25   it even if the experience is aunt and [TS]

00:26:28   you know the experience would be fine [TS]

00:26:29   with an eight gig fine what if you're [TS]

00:26:33   you know for a student for afro a junior [TS]

00:26:36   high kid eight gig is gonna be fine I [TS]

00:26:39   disagree i think the [TS]

00:26:40   a gig is just fine i think apple should [TS]

00:26:42   absolutely make one especially [TS]

00:26:43   especially if it gets it into that price [TS]

00:26:45   point because then they can come out and [TS]

00:26:47   say you know what we have a device here [TS]

00:26:48   and the device is good and it works well [TS]

00:26:50   and it's under 200 bucks like that night [TS]

00:26:54   come on it can't happen though because [TS]

00:26:56   like you're right that it's gotta have a [TS]

00:26:58   device for apps and everything but you [TS]

00:27:01   can't do anything with me and it you [TS]

00:27:02   can't have your ID ruins collection on [TS]

00:27:03   there you can t use about a season of TV [TS]

00:27:06   shows modify you know a place to eat [TS]

00:27:09   that's a geek solution there I don't [TS]

00:27:11   feel like people want media like one [TS]

00:27:13   movie blows you and the reason I think [TS]

00:27:15   this is because like we said in the past [TS]

00:27:18   shows storage management on the ipad or [TS]

00:27:20   an iOS is still kind of a pain and geeky [TS]

00:27:22   like there's not a nice experience when [TS]

00:27:24   you fill up your iOS device there's not [TS]

00:27:27   an easy way for you to figure out what [TS]

00:27:29   to do right I can imagine people just [TS]

00:27:31   being like just just fumbling and [TS]

00:27:33   feeling frustrated or whatever and since [TS]

00:27:35   they drop the eight gig models of the [TS]

00:27:36   phones like now the minimum phone is 16 [TS]

00:27:39   I've got to think that that wasn't there [TS]

00:27:41   it wasn't their time where the minimum [TS]

00:27:43   ipad was below the minimum phone I made [TS]

00:27:46   me remember i may be misremembering that [TS]

00:27:48   maybe the Jackals can can tell us now [TS]

00:27:50   just like that didn't they duel in a gig [TS]

00:27:51   3gs or something hmm like yeah then i [TS]

00:27:56   think a gig is is it as a non-starter [TS]

00:27:58   and really how much more money do you [TS]

00:28:00   think it costs Apple to get 16 gigs or [TS]

00:28:02   has eight gigs of flash like just in the [TS]

00:28:03   component costs like it's not they don't [TS]

00:28:07   have to put it this way they don't have [TS]

00:28:08   to go eight gig to hit 199 swilling [TS]

00:28:11   onsets Williams says all ipads have [TS]

00:28:13   started at 16 yeah i'm just saying i [TS]

00:28:15   think i think there is still room for an [TS]

00:28:18   eight gig i would not buy this no one [TS]

00:28:21   should buy it no one but you never know [TS]

00:28:23   and didn't it Horace dead you put up a a [TS]

00:28:27   chart about this that you met did you [TS]

00:28:29   mention that if not we should put that [TS]

00:28:31   in and I thought you mentioned that but [TS]

00:28:33   they came up with a he came up they it's [TS]

00:28:36   a he iOS portfolio price distribution [TS]

00:28:39   and he does in his chart have you seen [TS]

00:28:43   this out well I have not seen how a [TS]

00:28:45   message this to you he tweeted but [TS]

00:28:46   sometimes I don't know if you tweeted it [TS]

00:28:48   but it's going to be in the show notes [TS]

00:28:49   i'm also dropping it into the chat for [TS]

00:28:51   the Jackals [TS]

00:28:52   and I'll put this into the show notes he [TS]

00:28:54   basically just kind of kind of goes over [TS]

00:28:57   all the variants and what he thinks the [TS]

00:28:59   ipad minion he lists an ipad mini with [TS]

00:29:02   eight uh the the W next to the eight [TS]

00:29:05   represents whether it's Wi-Fi there's a [TS]

00:29:07   w-4 Wi-Fi only in ac4 cellular he lists [TS]

00:29:11   an ipad mini eight gigs with Wi-Fi only [TS]

00:29:14   and he prices it at 249 I'm guessing as [TS]

00:29:18   it's mid between the two hundred three [TS]

00:29:20   hundred so 250 bucks is his guess at the [TS]

00:29:23   entry level I mean like I know I'm calm [TS]

00:29:27   almost kind of contradicting myself [TS]

00:29:28   because if I say this is really about [TS]

00:29:29   hitting price point like isn't it [TS]

00:29:31   important trampled to get down as low as [TS]

00:29:32   they possibly can and if they just if [TS]

00:29:34   they just feel like we've just got to [TS]

00:29:36   have those fat margins and we you know I [TS]

00:29:38   just I'm still I'm still an TI I think [TS]

00:29:41   they shouldn't make one and I think they [TS]

00:29:42   won't make one with a date I think [TS]

00:29:45   they'll start a 16 but I could be wrong [TS]

00:29:46   but anyway regardless of the storage [TS]

00:29:49   size those are my pricing predictions [TS]

00:29:50   249 is my conservative answer at 199 is [TS]

00:29:53   mathematic for the bottom line whatever [TS]

00:29:55   the bottom line happens to be I really [TS]

00:29:57   don't think the bottom line is going to [TS]

00:29:59   be 300 even though that seems to be the [TS]

00:30:01   way that everybody is leaning because I [TS]

00:30:03   really truly believe that the purpose of [TS]

00:30:04   this product is they at a price point [TS]

00:30:05   now as we've discussed some past shows [TS]

00:30:08   and people keep turning up you can't [TS]

00:30:10   sell it for 249 or 199 the the the [TS]

00:30:13   entry-level good ipod touch is 299 let [TS]

00:30:17   me just double check this to keep [TS]

00:30:18   getting the price around but that's [TS]

00:30:19   right isn't it that does sound right to [TS]

00:30:21   me he goes what's look it up ipod the [TS]

00:30:26   chat room the Jackals are irate that [TS]

00:30:28   there be that an eight gig would even [TS]

00:30:31   exist yes I'm irate of the day by the [TS]

00:30:34   way you can see the shows as show notes [TS]

00:30:35   and links by going to five by five TV [TS]

00:30:38   such hypercritical / 90 that will show [TS]

00:30:41   you all of the links and stuff that we [TS]

00:30:42   are referencing so if you want to follow [TS]

00:30:44   along at home you can do it that way [TS]

00:30:46   yeah so the big modern ipod touch the [TS]

00:30:49   one that comes in colors with the tall [TS]

00:30:51   screen and everything like that it [TS]

00:30:52   starts at 299 and that's for course for [TS]

00:30:55   the 32 gig on they still sell the old [TS]

00:30:56   ipod touch 4 199 which the small screen [TS]

00:30:59   and and stuff like that so the question [TS]

00:31:03   you possibly sell this bigger thing [TS]

00:31:06   you're selling an iPad a seven point [TS]

00:31:08   eight five inch iPad and you're going to [TS]

00:31:09   sell that for it in my optimistic case a [TS]

00:31:12   hundred dollars less than the cheapest [TS]

00:31:15   modern ipod touch you can get isn't this [TS]

00:31:19   small ipad isn't that just an ipod touch [TS]

00:31:22   with a much bigger screen and battery [TS]

00:31:24   how do you take a device put a bigger [TS]

00:31:27   screen and battery on it and then sell [TS]

00:31:29   it for fifty or a hundred dollars less [TS]

00:31:31   than something else so there's a couple [TS]

00:31:34   of answers that first is we've all been [TS]

00:31:36   talking debating whether the ipod ipad [TS]

00:31:38   mini is going into the bottom line one [TS]

00:31:40   is going to come with eight or sixteen [TS]

00:31:41   but certainly no one thinks at the [TS]

00:31:43   bottom of the line ipad mini is going to [TS]

00:31:44   come with 32 right but the bottom line [TS]

00:31:46   ipod touch does come with 32 so right [TS]

00:31:48   away you got half the memory chopped off [TS]

00:31:50   their right and the memory price doesn't [TS]

00:31:52   increase like linearly it's not like [TS]

00:31:54   when you go from eight to 16 it costs a [TS]

00:31:57   certain amount and then when you double [TS]

00:31:58   again from 16 to 32 across the same [TS]

00:32:00   amount it you know you're adding 16 [TS]

00:32:02   verses adding eight so going from 16 to [TS]

00:32:05   32 is a much bigger jump in terms of [TS]

00:32:06   component costs especially since then [TS]

00:32:08   you're starting to push up into the [TS]

00:32:09   maximum size of the individual chips [TS]

00:32:11   that can give you I forget how many [TS]

00:32:12   chips these four 32 is a one-chip not be [TS]

00:32:14   one chip at this point but one 32 gig [TS]

00:32:17   chip is way more expensive than then 116 [TS]

00:32:20   and it's also more expense than 216 and [TS]

00:32:22   you know there's space constraints [TS]

00:32:23   inside the ipod touch and stuff like [TS]

00:32:24   that the second thing is the screen on [TS]

00:32:27   the ipod touch i assume will cost more [TS]

00:32:30   than the screen and the ipad mini [TS]

00:32:32   because the screen the ipod touch is [TS]

00:32:33   retina first of all it's really really [TS]

00:32:35   good quality second of all uh and you [TS]

00:32:38   know it's it's it's basically the iphone [TS]

00:32:41   screen and it's a new product like they [TS]

00:32:44   no one has made this screen before in [TS]

00:32:45   these particular dimensions the stock [TS]

00:32:47   pitch with this quality with the [TS]

00:32:48   integrated touch sensor this screen was [TS]

00:32:50   created for the iphone 5 and also the [TS]

00:32:53   ipod touch whereas the screen we're all [TS]

00:32:55   assuming is going to be in the ipad mini [TS]

00:32:57   uses the same display technology as at [TS]

00:33:01   least the same you know pixel size as [TS]

00:33:03   many many press I OS products doesn't [TS]

00:33:06   necessarily mean that this screen wont [TS]

00:33:08   also include an integrated touch sensor [TS]

00:33:10   like it doesn't have to be the same [TS]

00:33:11   exact screen as was in the 3gs or in one [TS]

00:33:14   of these other non retina things just [TS]

00:33:15   scaled up but I have to think that [TS]

00:33:17   they're not going to say you know [TS]

00:33:19   the ipad mini means the iphone 5 quality [TS]

00:33:22   screen they said that about the current [TS]

00:33:24   line of ipod touches they're not going [TS]

00:33:26   to say about this so i think the screen [TS]

00:33:27   even though it's bigger that component [TS]

00:33:29   will actually cost less than the ipod [TS]

00:33:31   touch screen or the iphone 5 screen the [TS]

00:33:34   battery in the mini has to cost more [TS]

00:33:36   just because it's bigger i'm assuming [TS]

00:33:37   there is some premium for [TS]

00:33:39   miniaturization getting a battery a [TS]

00:33:40   small bag or whatever but you know i [TS]

00:33:42   think just because it's going to be so [TS]

00:33:43   much bigger battery has to cost more the [TS]

00:33:45   motherboard the chipset the camera all [TS]

00:33:47   those parts etc I assume they're going [TS]

00:33:49   to be the same as they are and the ipod [TS]

00:33:51   touch i guess they could cheap out by [TS]

00:33:53   making the camera cheaper then they're [TS]

00:33:56   not they're not above doing that they've [TS]

00:33:58   done it with the the ipod and the ipad [TS]

00:34:00   lines in the past right there got to be [TS]

00:34:02   some kind of compromises but i think [TS]

00:34:05   their main compromises that they're [TS]

00:34:06   going to be willing to have much lower [TS]

00:34:08   margins than the low end model and hope [TS]

00:34:10   they sell people the higher end one but [TS]

00:34:13   the main reason that this is not a [TS]

00:34:14   problem for this thing to be fifty or a [TS]

00:34:16   hundred dollars cheaper than the current [TS]

00:34:18   you know best uh you know the colored [TS]

00:34:21   ipod touches i hate the fact that it's [TS]

00:34:22   keep saying that but they keep selling [TS]

00:34:23   the old one the main reason is known as [TS]

00:34:26   cross shopping these devices no one is [TS]

00:34:28   going in and saying i don't know do what [TS]

00:34:30   like if you want a tablet you're not [TS]

00:34:32   shopping the ipod touch and if you want [TS]

00:34:33   the ipod touch you are not shopping that [TS]

00:34:35   tablet you're not going to go in looking [TS]

00:34:36   for an ipod touch and say oh did you [TS]

00:34:38   know for a hundred dollars cheaper you [TS]

00:34:39   can get an ipad you like but i want a [TS]

00:34:41   thing that I listen to music of mine I [TS]

00:34:43   jog or I want a thing that fits in in my [TS]

00:34:45   purse or in my pot like no one is cross [TS]

00:34:48   shopping those devices like it I don't [TS]

00:34:50   even think people will notice it as a [TS]

00:34:52   difference in price and if they do like [TS]

00:34:54   it won't make a difference it's not it's [TS]

00:34:56   not as if this causes some sort of [TS]

00:34:57   consumer confusion and outrage over [TS]

00:35:00   pricing this outrageous how how can this [TS]

00:35:02   ipod touch be so expensive when this [TS]

00:35:05   bigger other thing that is totally not a [TS]

00:35:06   replacement for this product you know so [TS]

00:35:09   I I have no people asked me on Twitter [TS]

00:35:12   and stuff like that how do you think how [TS]

00:35:14   will this affect the pricing of the ipod [TS]

00:35:15   touch how will people react where I [TS]

00:35:17   think the two things have no relation to [TS]

00:35:19   each other in the consumers minds and it [TS]

00:35:21   just won't affect anything and no one [TS]

00:35:22   will care and in in reality like when [TS]

00:35:26   you buy the ipod touch the bottom line [TS]

00:35:28   one is 299 if you buy that that's it [TS]

00:35:30   you're all set like you don't have to go [TS]

00:35:32   okay well really [TS]

00:35:33   double the memory and really I should [TS]

00:35:35   think about getting 3g and you know all [TS]

00:35:37   this other stuff and I should buy a [TS]

00:35:38   smart cover for it and I should do all [TS]

00:35:39   like the ipod touch at 299 that's it [TS]

00:35:42   you're all set that is a very excellent [TS]

00:35:44   device which I'm probably going to get [TS]

00:35:46   you don't need to buy anything for it [TS]

00:35:48   you don't need to think about upgrading [TS]

00:35:49   it where is when you go into the store [TS]

00:35:50   looking for your 1990 249 ipad mini [TS]

00:35:53   first you're gonna be like well maybe I [TS]

00:35:55   should get 3 to negative like well I [TS]

00:35:57   gotta go smart cover forward and what [TS]

00:35:59   should I think about the 3g model the 3g [TS]

00:36:01   is about a hundred bucks more hundred [TS]

00:36:02   twenty-eight well that might be handed [TS]

00:36:03   like you're not walking out of there [TS]

00:36:05   like i think most people are going to [TS]

00:36:07   walk out of the average selling price to [TS]

00:36:09   use a sum a simcoe stuff here is going [TS]

00:36:13   to be higher for the ipad mini despite [TS]

00:36:15   the fact that starting price i think [TS]

00:36:16   will be lower than for the ipod touch [TS]

00:36:18   the name there's another thing that is [TS]

00:36:24   really not that important it's not even [TS]

00:36:26   less important than the price but it's [TS]

00:36:28   one of those things we can't guess that [TS]

00:36:29   because that's something that Apple [TS]

00:36:30   totally can't keep under wraps and they [TS]

00:36:32   do I know you like ipad junior I'm [TS]

00:36:34   hopeful it's not gonna happen but I know [TS]

00:36:37   it's not gonna happen but it won't stop [TS]

00:36:39   me enjoy it for enjoy while you have it [TS]

00:36:42   do you think the mini if you had to pick [TS]

00:36:44   one would you say right now it looks [TS]

00:36:46   like mini is going to be the one that [TS]

00:36:49   people pick I'm more comfortable [TS]

00:36:51   eliminating names and so I'm eliminating [TS]

00:36:55   junior I'm i think i'm gonna eliminate [TS]

00:36:58   air I Gruber just posted that he thinks [TS]

00:37:00   its air I I believe in his philosophy [TS]

00:37:02   like we all agree that like he's more [TS]

00:37:05   about this thing being thin and light [TS]

00:37:06   and I'm sure they will emphasize that I [TS]

00:37:08   still think it's all about price point [TS]

00:37:09   but that's not that's not really what [TS]

00:37:10   you make your ad campaign on ipad the [TS]

00:37:12   new iPad Mini now super cheap like you [TS]

00:37:14   have to say something about and they're [TS]

00:37:15   gonna say look it's light you can hold [TS]

00:37:16   the one hand and read your book and it's [TS]

00:37:18   great for your kids cuz or whatever uh [TS]

00:37:20   but I don't think they'll use the air [TS]

00:37:22   name well here's what here's what he [TS]

00:37:24   says that his guesses in order number [TS]

00:37:26   one ipad air number two i pad number [TS]

00:37:29   three ipad mini yeah i'll get back to [TS]

00:37:34   air uh ipad with nothing that seems like [TS]

00:37:39   a bridge too far to me but you know like [TS]

00:37:43   we guess that just taking it out of the [TS]

00:37:44   ipad is fine because [TS]

00:37:46   huh I don't know it could happen right [TS]

00:37:49   ipad nano was his third one uh no he [TS]

00:37:52   says the first one is ipad air second [TS]

00:37:54   his ipad 3rd his ipad mini yeah many [TS]

00:37:57   even though i keep calling it that it [TS]

00:37:59   just seems natural for me to call it [TS]

00:38:01   that I have trouble believing the apple [TS]

00:38:02   with naman that so here i have just [TS]

00:38:04   eliminated i think every possible name [TS]

00:38:06   we could think of I don't think is going [TS]

00:38:08   to be the name uh if I had to circle [TS]

00:38:10   back the air I have to think that like [TS]

00:38:12   my feelings about air have a lot to do [TS]

00:38:15   with me not liking the name and not so [TS]

00:38:17   much Apple not doing it and if I think [TS]

00:38:18   about how they're planning on marketing [TS]

00:38:20   it obviously like they can't market it [TS]

00:38:22   as a price point thing because that's [TS]

00:38:23   not good marketing they have to think of [TS]

00:38:25   some quality of it that sets it apart [TS]

00:38:27   and if they go with the lightweight [TS]

00:38:30   thinness and just how you know then air [TS]

00:38:33   is their name for that but that does [TS]

00:38:35   seem confusing to me i don't like that [TS]

00:38:37   the suffix is crossing over from the the [TS]

00:38:39   world of the symphony has the same [TS]

00:38:40   problem crossing over from the world of [TS]

00:38:42   the mackie got the mac mini right nano [TS]

00:38:44   is the obvious choice that wasn't on [TS]

00:38:46   that list it's like it's from the ipod [TS]

00:38:49   around my ipod nano right ipad nano no [TS]

00:38:54   name i could think of rings out to me as [TS]

00:38:56   like that's the name they've got a pic i [TS]

00:38:57   think every name we listed except for [TS]

00:39:00   junior can work just plain ol ipad mmm a [TS]

00:39:04   good awake at work i mean people figure [TS]

00:39:06   it out right because like again getting [TS]

00:39:08   back to imac i'm at comes in two [TS]

00:39:10   different sizes and it's not called the [TS]

00:39:12   imac mini it's just called the imac and [TS]

00:39:14   you can get it in different sizes so why [TS]

00:39:16   not just have it called the ipad right [TS]

00:39:17   is there a hang on it is there a chance [TS]

00:39:19   that they one of the things that we've [TS]

00:39:21   heard discussed and it makes perfect [TS]

00:39:24   sense is that the new ipad whatever it's [TS]

00:39:27   called is going to have a lightning [TS]

00:39:30   connector do you think it's possible [TS]

00:39:31   that they will also announce the larger [TS]

00:39:35   size ipad without any changes except now [TS]

00:39:38   it comes with lightning connector [TS]

00:39:39   instead we should create I should admit [TS]

00:39:42   that i have not that we have not have [TS]

00:39:44   productively discussed the name we [TS]

00:39:46   should move on to what you're asking [TS]

00:39:47   about which is all right we assume [TS]

00:39:49   there's going to be as little ipad mini [TS]

00:39:50   we've all this does connect this does [TS]

00:39:52   connect to the name and i'll tell you [TS]

00:39:53   why i'm asking it is this would be an [TS]

00:39:55   opportunity for them to sort of reen [TS]

00:39:57   name the ipad the larger iPad probably [TS]

00:40:02   not the ipad senior although I would [TS]

00:40:04   very much enjoy that as well the ipad [TS]

00:40:06   junior and senior we can hope but this [TS]

00:40:10   this could be an opportunity for them to [TS]

00:40:11   say hey you know what we love the [TS]

00:40:14   Lightning connector and so do all of our [TS]

00:40:16   so to all of our customers so we're [TS]

00:40:19   switching to the Lightning connector so [TS]

00:40:20   here is the new iPad and let me show you [TS]

00:40:23   the two new models or sizes of the ipad [TS]

00:40:26   we have the 7 inch ipad and we have the [TS]

00:40:30   10 inch ipad both of them now with a [TS]

00:40:32   lightning connector here you go and look [TS]

00:40:35   under your seat everybody gets one do [TS]

00:40:38   you think they're ready to replace the [TS]

00:40:39   ipad 3 only with the only change be i'm [TS]

00:40:43   just saying this the only change being [TS]

00:40:45   again what if i don't know i'm not [TS]

00:40:48   saying yes to this i'm just saying what [TS]

00:40:49   if they did it then this this could be a [TS]

00:40:52   way that they just say let me introduce [TS]

00:40:54   is the the ipad and there are two sizes [TS]

00:40:57   for the ipad and which size ipad do you [TS]

00:41:00   want do you want the ipad 7 or the ipad [TS]

00:41:03   10 or what it you know whatever but this [TS]

00:41:05   the I I just don't know i think you know [TS]

00:41:09   again and you're you just making a [TS]

00:41:11   comparison to the imac III think that [TS]

00:41:15   you know when you get an imac your which [TS]

00:41:17   imac are you getting well what size [TS]

00:41:18   screen and that's the way that they [TS]

00:41:20   referred to them well the wooden that [TS]

00:41:22   makes sense to kind of unify the brand [TS]

00:41:23   of the ipad as well and say what size [TS]

00:41:26   screen you don't get a macbook pro light [TS]

00:41:29   and that's the 13-inch you just get it's [TS]

00:41:31   a macbook pro 13 or is it a 15 or 17 [TS]

00:41:34   they don't do they make the Seventeen's [TS]

00:41:35   who knows how long ago to the three come [TS]

00:41:37   out the ipad 3 i will find that out yeah [TS]

00:41:41   so it would be so much cleaner for them [TS]

00:41:44   just read the whole line yeah right [TS]

00:41:46   because you know they're like they kind [TS]

00:41:48   of did with the phone it's kind of easy [TS]

00:41:49   with the fungus is only one right so now [TS]

00:41:51   all I phones come with lightning [TS]

00:41:53   connectors much like large 16 2012 yeah [TS]

00:41:56   that's the release date for the [TS]

00:41:58   third-generation iPad which is just [TS]

00:42:00   called the new iPad if if the here's [TS]

00:42:03   what I think I think obviously lightning [TS]

00:42:05   connectors are coming to every single [TS]

00:42:06   product that has that you know it's just [TS]

00:42:07   a matter of time right so if they you [TS]

00:42:10   know option one is [TS]

00:42:11   just bringing out the ipad mini whatever [TS]

00:42:13   they call it hey that's lightning tigra [TS]

00:42:14   obviously nothing else does and they get [TS]

00:42:17   revved on a different timeline and then [TS]

00:42:19   eventually everyone has lightning [TS]

00:42:20   connectors less option one option two i [TS]

00:42:22   think is rev the whole line I and either [TS]

00:42:26   drop the two which I and replace it with [TS]

00:42:28   the mini which i think is very likely uh [TS]

00:42:31   and then bring out a new three with [TS]

00:42:33   lightning connector but how else you [TS]

00:42:34   also have to have other changes is not [TS]

00:42:36   just that it has lightning connector [TS]

00:42:37   some other changes even if it's just [TS]

00:42:38   like you know a die shrink a 5x or [TS]

00:42:42   something like it has to be different [TS]

00:42:43   beyond just the connector just has to be [TS]

00:42:45   yeah you know they want to make it [TS]

00:42:47   thinner if they can or make it lighter [TS]

00:42:49   maybe that's not possible maybe when [TS]

00:42:50   they do the die shrink in the 5x they [TS]

00:42:52   get away with I'm a smaller battery then [TS]

00:42:54   it's back to being thinner like I do not [TS]

00:42:56   think your option of like having just [TS]

00:43:00   the lighting connect range I don't think [TS]

00:43:01   it's going to happen I see no worries to [TS]

00:43:03   me which is that shoot too much work for [TS]

00:43:04   not enough change yeah I like but I [TS]

00:43:07   agree that it is really weird like can [TS]

00:43:09   you imagine buying something in in in [TS]

00:43:11   February of 2013 and like you go into [TS]

00:43:14   the apple store and you see all these [TS]

00:43:16   devices with the Lightning connector [TS]

00:43:17   like all the new ipods and all not the [TS]

00:43:19   classics i guess but no the ipod nano [TS]

00:43:22   ipod touch and the the iphone 5 have [TS]

00:43:24   these beautiful little lightning [TS]

00:43:25   connectors which are really neat i [TS]

00:43:26   flayed with them now and then it's like [TS]

00:43:29   an hour top of the line ipad as this big [TS]

00:43:31   gaping maw on the bottom of it that you [TS]

00:43:33   jam this horrible looking printer [TS]

00:43:35   parallel port type thing into and like [TS]

00:43:39   and that's our top-of-the-line ipad like [TS]

00:43:40   how long can you sustain that you know [TS]

00:43:42   it you know all it's got so much a much [TS]

00:43:44   nicer screen and it's fast with all this [TS]

00:43:46   is true but like if right so i really [TS]

00:43:50   hope they read the three die shrink [TS]

00:43:54   smaller battery lightning connector [TS]

00:43:56   alongside the mini but i think they're [TS]

00:44:00   just going to introduce the mini and let [TS]

00:44:03   those two one sail off into the holiday [TS]

00:44:05   season as is and replace them in march i [TS]

00:44:07   didn't think that makes the most sense [TS]

00:44:08   what if they call it the ipad 7.85 [TS]

00:44:11   snappy snappy name very catchy yeah as [TS]

00:44:15   for anything else retina macbook pro [TS]

00:44:18   13-inch and now you had that bee in your [TS]

00:44:20   bonnet about that last time at the [TS]

00:44:23   iphone 5 event didn't materialize [TS]

00:44:25   you know it's just it could happen you [TS]

00:44:28   know there's nothing preventing it last [TS]

00:44:30   time you know they have the technology [TS]

00:44:31   to do that it's just a question of like [TS]

00:44:33   their priorities and whether they think [TS]

00:44:34   it's worth bringing out and you know all [TS]

00:44:37   the other stuff I still wonder how much [TS]

00:44:40   they're going to want to confuse the [TS]

00:44:41   focus of the show because if you saw the [TS]

00:44:43   little invitation advertisement it looks [TS]

00:44:45   just like the advertisement or the [TS]

00:44:46   original ipad launch with the paint [TS]

00:44:47   splatters seems pretty clear I was like [TS]

00:44:50   we have a little more to show you or [TS]

00:44:51   something some pun on the thing being [TS]

00:44:53   small right so the phone one of these [TS]

00:44:54   iPad little ya know I don't like if that [TS]

00:44:58   happens we know that Apple's officially [TS]

00:44:59   entered the we stayed up its neighbor [TS]

00:45:01   product strategy naming a product naming [TS]

00:45:03   strategy ah yeah sponsor our second [TS]

00:45:07   sponsor let's do real quick before we [TS]

00:45:09   wrap this one up at squarespace.com [TS]

00:45:09   everything you need to make an amazing [TS]

00:45:12   website is fully hosted it's completely [TS]

00:45:14   managed it's a drag-and-drop you can't [TS]

00:45:17   get easier when than this one you want [TS]

00:45:19   to build a website and I was out in New [TS]

00:45:21   York week or so ago and visited these [TS]

00:45:23   folks and and it's so cool to see the [TS]

00:45:26   people behind the scenes making this [TS]

00:45:27   software and it really is awesome it's [TS]

00:45:29   what we use for the five by five blog [TS]

00:45:31   it's what I use for big week and I were [TS]

00:45:33   working on a couple other things that [TS]

00:45:34   we're using foreign and it doesn't [TS]

00:45:36   matter whether you want to do a blog [TS]

00:45:37   whether you want to do a website whether [TS]

00:45:38   you're trying to do an image gallery a [TS]

00:45:40   portfolio site you can do it with [TS]

00:45:42   squarespace and if you are a developer [TS]

00:45:44   and you would like to have full control [TS]

00:45:46   over every line of HTML every line of [TS]

00:45:49   CSS every bit of JavaScript you can do [TS]

00:45:51   that two ways you can you make a [TS]

00:45:54   developer account over their developers [TS]

00:45:55   squarespace com and then you can use [TS]

00:45:58   SFTP or you can use get to manage it and [TS]

00:46:01   you control it you you pick the design [TS]

00:46:03   you want you can completely customize [TS]

00:46:05   this thing and it is really really [TS]

00:46:08   really cool in the squarespace folks [TS]

00:46:10   really truly do support developers [TS]

00:46:14   designers and people who know nothing [TS]

00:46:15   about either and when you sign up for [TS]

00:46:18   Squarespace you get a free custom domain [TS]

00:46:19   name if if you pick up the year plan you [TS]

00:46:23   can just do the month to month plan to [TS]

00:46:25   it's ten bucks a month its twenty [TS]

00:46:26   dollars a month for the unlimited plan [TS]

00:46:28   remember they do all the hosting they do [TS]

00:46:30   all the scaling your site will never go [TS]

00:46:32   down because of traffic or something [TS]

00:46:34   like that don't have to worry about it [TS]

00:46:35   you sign up for year you get twenty [TS]

00:46:36   percent off two years twenty five [TS]

00:46:38   percent off [TS]

00:46:39   and combined with this even if you just [TS]

00:46:41   do the month-to-month use a code dan [TS]

00:46:43   sent me ten number ten dan sent me ten [TS]

00:46:46   and that you will get an additional ten [TS]

00:46:48   percent off you can find out more by [TS]

00:46:50   visiting them over at squarespace.com / [TS]

00:46:53   5 by 5 and that will support us here in [TS]

00:46:57   the show and all the shows we do it five [TS]

00:46:58   by five squarespace.com / 5 by 5 check [TS]

00:47:00   it out no people asking the chat room if [TS]

00:47:04   I had seen the ipod touch and everything [TS]

00:47:05   yes I've been to the apple store I've [TS]

00:47:07   seen that many iphone 5 is both in and [TS]

00:47:09   out of the store my wife has an ipod [TS]

00:47:12   nano now because she run to replace our [TS]

00:47:14   old now despite the fact that i don't [TS]

00:47:15   like that device think it's gross it's [TS]

00:47:18   actually a little bit less gross in [TS]

00:47:19   person because it's so darn small a lot [TS]

00:47:21   of the things that like they're zoomed [TS]

00:47:23   in on certain design features on the [TS]

00:47:24   apple website but the actual thing is so [TS]

00:47:26   small that like oh well that's kind of [TS]

00:47:28   fades into the background now that the [TS]

00:47:30   entire thing is small and I'm not [TS]

00:47:31   staring right at a horrible volume [TS]

00:47:33   rocker but yeah I don't particularly [TS]

00:47:35   like the design but it's much better [TS]

00:47:37   than her extremely buggy old man oh i [TS]

00:47:39   found that but then i was like it start [TS]

00:47:40   to get flaky after a while I don't know [TS]

00:47:42   what it is about them shuffles to I [TS]

00:47:44   guess I don't know they just wear nanos [TS]

00:47:46   the nanos are the worst for that they [TS]

00:47:47   just stopped working it's very weird [TS]

00:47:50   strange software glitches yes on won't [TS]

00:47:52   play at the hard reset the thing yeah [TS]

00:47:54   there you know like it doesn't read the [TS]

00:47:56   screen doesn't rotate yeah those [TS]

00:47:59   interesting to see the reviews of that [TS]

00:48:00   who's at the gay burger I was it was [TS]

00:48:02   Paul Thurrott I don't know how to [TS]

00:48:03   pronounce his last name like good Oh [TS]

00:48:05   Edwin supersite or something a Windows [TS]

00:48:07   site he loved the new ipad ipod nano [TS]

00:48:09   thinks it's awesome and then you know [TS]

00:48:11   the mac nerd sites are like me pain like [TS]

00:48:14   it's expensive maybe this maybe this one [TS]

00:48:17   was actually intended for windows users [TS]

00:48:19   yeah i don't know if i don't but anyway [TS]

00:48:21   she has a little lightning connector [TS]

00:48:22   thing and so for the ipod touch and the [TS]

00:48:25   iphone 5 now that i've spent more time [TS]

00:48:27   with both of them here's my design [TS]

00:48:29   complaint about both of them about this [TS]

00:48:31   new design access more of an aesthetic [TS]

00:48:34   complaint so the the iphone 4 design [TS]

00:48:37   with the two sort of Oreo cookie pieces [TS]

00:48:39   of black glass or white glass [TS]

00:48:41   sandwiching the that steel antenna band [TS]

00:48:46   that look and also that feel was [TS]

00:48:50   expensive to me like it felt it looked [TS]

00:48:52   in [TS]

00:48:52   felt expensive because the glass was [TS]

00:48:54   nicely curved around the edges and that [TS]

00:48:56   the metal was just kind of uniformly [TS]

00:48:58   colored and you know it just it seemed [TS]

00:49:00   like something that was expensive right [TS]

00:49:02   and the iphone 5 people talked about [TS]

00:49:04   like if you zoom in on it but like a [TS]

00:49:06   microscope is amazing that these these [TS]

00:49:07   tiny little details in the amazing [TS]

00:49:09   precision like that the gaps between the [TS]

00:49:11   little pieces and a little chamfer [TS]

00:49:13   around the edges and everything I agree [TS]

00:49:15   all that is amazing and it's very solid [TS]

00:49:18   because it's a solid back piece and [TS]

00:49:19   everything but the fatal flaw [TS]

00:49:21   aesthetically speaking and feel wise in [TS]

00:49:24   both this and the the ipod touch with [TS]

00:49:26   just as a metal back is the seam that [TS]

00:49:28   goes all the way around the top front of [TS]

00:49:31   the device right so in both cases you [TS]

00:49:33   have kind of like a a one-piece back [TS]

00:49:36   that you know includes both the sides [TS]

00:49:38   and the back and the iphone has the [TS]

00:49:40   glass readings on top and bottom but [TS]

00:49:42   basically for the most of the length of [TS]

00:49:43   the thing a one-piece back that comes up [TS]

00:49:45   and then you have a front plate that's [TS]

00:49:46   put on it and that seam between the [TS]

00:49:48   front plate and the rest of the device [TS]

00:49:51   it's microscopically small like there's [TS]

00:49:54   no gaps in it it's not doesn't it [TS]

00:49:56   doesn't look cheap or anything like that [TS]

00:49:57   but it makes like they're as particular [TS]

00:50:00   on the iphone 5 and even on the touch a [TS]

00:50:02   little bit like the edges of those two [TS]

00:50:04   things that meet those are sharp edges [TS]

00:50:06   they're not rounded and this tiny little [TS]

00:50:08   sharp it like you'd have to look at [TS]

00:50:09   under like a you know a credible macro [TS]

00:50:11   photography to see the tiny right angle [TS]

00:50:13   ledge that exists between the back and [TS]

00:50:15   the front but the result for me is when [TS]

00:50:17   I put it in my hand I find myself [TS]

00:50:19   fingering that seem title in it and it [TS]

00:50:23   bothers me like it feels cheaper to me [TS]

00:50:26   then the you know much chunkier join [TS]

00:50:30   edge between the pieces of glass front [TS]

00:50:32   and back on the other thing and also [TS]

00:50:34   like the lack of symmetry because the [TS]

00:50:35   iphone 4 was always you know so [TS]

00:50:37   symmetrical the front glass the back [TS]

00:50:38   glass same thickness thing in the middle [TS]

00:50:39   obviously that was a much chunkier phone [TS]

00:50:41   but that kind of like a glass and metal [TS]

00:50:43   Oreo cookie of the iphone 4 design that [TS]

00:50:47   really did feel expense it's me and even [TS]

00:50:48   those when it's thinner and lighter and [TS]

00:50:50   you know better in all those ways that [TS]

00:50:52   one that once seemed and it goes all [TS]

00:50:54   around the front edge like i don't know [TS]

00:50:55   what else they could have done because [TS]

00:50:56   it's two pieces right they got away with [TS]

00:50:58   it with the iphone 4 because there was [TS]

00:51:00   three pieces it was the front piece and [TS]

00:51:01   it was all rounded big chunky smooth [TS]

00:51:03   glass and then [TS]

00:51:04   was the metal and then the thing on the [TS]

00:51:05   back and this like they've made that [TS]

00:51:08   same as small as they can possibly make [TS]

00:51:09   it it really is like you can't even [TS]

00:51:10   imagine a fingernail in there right but [TS]

00:51:13   it's just not pleasing to the finger to [TS]

00:51:15   run over that transition and in the [TS]

00:51:18   device i don't have you found this yes [TS]

00:51:20   very much like I don't know if I'm being [TS]

00:51:23   crazy and no no you always identified [TS]

00:51:25   these tiny little things that once you [TS]

00:51:28   talk about them though all of our [TS]

00:51:29   listeners will start to be irritated by [TS]

00:51:31   him yeah like I bet I have to think that [TS]

00:51:34   if you were to talk you know Johnny I've [TS]

00:51:36   or the people who designed this over [TS]

00:51:38   ever the this that like they would [TS]

00:51:40   acknowledge this trade-off in this [TS]

00:51:42   design like yeah the other design hat [TS]

00:51:43   was better in this particular regard in [TS]

00:51:45   terms of the feel of how it feels and [TS]

00:51:46   how it feels more expensive in that [TS]

00:51:48   regarding the iPhone 5 is you know so [TS]

00:51:50   beautiful and finely detailed and [TS]

00:51:52   precise and then you've made that part [TS]

00:51:53   so incredibly precise but like what else [TS]

00:51:55   are they gonna do here like to get the [TS]

00:51:58   old feel for make it a one piece phone [TS]

00:52:00   like maybe this maybe that's the future [TS]

00:52:01   the thing is one piece and they slide [TS]

00:52:03   all the guts into it's sort of like how [TS]

00:52:04   they jam them into the terrible Apple TV [TS]

00:52:06   remote you know the shove all the gut [TS]

00:52:08   since you're the one little opening all [TS]

00:52:10   right maybe they make an iphone there [TS]

00:52:11   really is one piece because then you can [TS]

00:52:13   do all sorts of things like that's the [TS]

00:52:14   thing about the ipod the new ipod touch [TS]

00:52:16   it has the rounded back and the trim [TS]

00:52:17   around a metal back and that feels a [TS]

00:52:20   little better in your hands as well like [TS]

00:52:21   the curves feel a little bit more [TS]

00:52:23   pleasing that's why a lot of people like [TS]

00:52:24   the original iphone because it was [TS]

00:52:25   curved and some degree 2 3gs cuz it was [TS]

00:52:27   curved but i'm not totally saying you [TS]

00:52:29   have to be curved like that's why i'm [TS]

00:52:30   saying the iphone 4 design was [TS]

00:52:31   successful in feeling solid and [TS]

00:52:33   expensive even though it wasn't curved [TS]

00:52:34   even though was kind of awkward in [TS]

00:52:36   squarish or whatever just that the [TS]

00:52:38   transitions felt more expensive and the [TS]

00:52:41   ipod touch like the whole thing is a [TS]

00:52:42   little bit cheaper because it's just got [TS]

00:52:43   the one piece metal back and you can [TS]

00:52:45   tell it's not as beautifully finely [TS]

00:52:46   crafted as the iphone 5 but it's got the [TS]

00:52:48   same scene issue so for me this won't [TS]

00:52:50   make a difference because when i get my [TS]

00:52:51   ipod touch and I do plan to get one but [TS]

00:52:53   I don't have it yet I'm gonna put a big [TS]

00:52:54   silicone case on it that's gonna cover [TS]

00:52:56   up that gap and it's not going to be you [TS]

00:52:57   know I'm not saying this is a reason to [TS]

00:52:59   not get an iphone 5 or ipod touch and [TS]

00:53:01   just you know that's my assessment of [TS]

00:53:03   the design having handle the thing for a [TS]

00:53:05   significant period of time from you know [TS]

00:53:07   friends and families the iphone 5s and [TS]

00:53:09   the ipod touches in store multiple times [TS]

00:53:10   all that and i visited the tesla store [TS]

00:53:13   in our mall too it's very weird [TS]

00:53:14   something only [TS]

00:53:17   Janus cars yeah in a store they know [TS]

00:53:20   they have bad them the Model S there [TS]

00:53:21   they had bidden have the other one there [TS]

00:53:23   was at the Roadster and they had the [TS]

00:53:25   cool disassembled chassis things showing [TS]

00:53:27   like the battery on the floor [TS]

00:53:28   resurrection everything I brought my son [TS]

00:53:31   in there thanking he wouldn't it be cool [TS]

00:53:32   to see like a car disassembled like this [TS]

00:53:33   he was not interested why do you think [TS]

00:53:35   that was I don't know they requires some [TS]

00:53:39   you know maybe the intellectual [TS]

00:53:40   background of like electric cars versus [TS]

00:53:42   internal combustion and what will [TS]

00:53:43   colossally be cool about a car being [TS]

00:53:45   curious about any of these things is [TS]

00:53:47   like yeah I maybe had just been in the [TS]

00:53:49   mall too long at that point that's [TS]

00:53:50   another possibility so it's a family [TS]

00:53:53   picture day we've been there for a while [TS]

00:53:54   that point you do that Sears now I'm not [TS]

00:53:57   serious is a place in the mall they [TS]

00:53:59   should be sponsoring the shop portrait [TS]

00:54:00   simple why are they not sponsor it's [TS]

00:54:03   weird huh yeah but anyway that's one of [TS]

00:54:05   those places whether it's just it's not [TS]

00:54:07   like serious it's just a photographer [TS]

00:54:09   with the handheld camera and a series of [TS]

00:54:10   you know back route back drops and props [TS]

00:54:13   and lighting rigs and all sorts of stuff [TS]

00:54:15   like that we mostly go because we like [TS]

00:54:18   the individual photographer who takes [TS]

00:54:20   our pictures and we always get her to do [TS]

00:54:23   our things so it's more of a personal [TS]

00:54:24   relationship than a business really just [TS]

00:54:26   a trust thing yeah it's very expensive [TS]

00:54:29   to but you know at what price memories [TS]

00:54:32   right beyond sorry I suspect all right [TS]

00:54:37   you want to do our last sponsor you have [TS]

00:54:38   more I don't know how much you know you [TS]

00:54:39   threaten it's going to be a short show [TS]

00:54:40   or 55 minutes in I want to make sure [TS]

00:54:42   that we get that sponsor you tell me you [TS]

00:54:46   tell us they want to do it will do [TS]

00:54:47   whatever you want yeah you should do it [TS]

00:54:50   not just in case just in case hover com [TS]

00:54:52   simplified domain management love these [TS]

00:54:54   guys no regular people think of [TS]

00:54:56   about.com or net or whatever course you [TS]

00:54:59   can register those I like the dot CL I [TS]

00:55:01   like the don TV you can register them [TS]

00:55:03   all you have an idea for a domain name [TS]

00:55:05   you know the exact one you want type it [TS]

00:55:07   into the search box boom you got it [TS]

00:55:09   serious it's not available they'll show [TS]

00:55:11   you some alternatives it doesn't matter [TS]

00:55:13   what you want to do but here's what I [TS]

00:55:14   want to tell you about today because [TS]

00:55:15   obviously the whole experience is geared [TS]

00:55:18   at this place to be simple elegant [TS]

00:55:20   straightforward they do a lot more than [TS]

00:55:22   just the registration part a lot of [TS]

00:55:25   people have domains registered somewhere [TS]

00:55:26   else well if you use the code dan sent [TS]

00:55:29   me you'll get ten percent off a trance [TS]

00:55:31   they do the whole transfer process I've [TS]

00:55:33   seen a bunch of people on Twitter Santa [TS]

00:55:35   me oh I just transferred 10 domains and [TS]

00:55:37   they did the whole thing for me they did [TS]

00:55:40   the whole transfer for me because they [TS]

00:55:42   do that they have a domain name transfer [TS]

00:55:43   valet service you're already a customer [TS]

00:55:45   you still want to use the thing use the [TS]

00:55:47   dan sent me when you renew ten percent [TS]

00:55:49   off and these guys they don't they don't [TS]

00:55:51   hassle you they don't throw tons of [TS]

00:55:54   stuff at you and make you sign up for [TS]

00:55:55   things you don't want they give free who [TS]

00:55:57   is protection so ever you can preserve [TS]

00:55:59   your privacy they have a toll-free [TS]

00:56:02   number to call if you need have you ever [TS]

00:56:03   need help I use their dns I I do there's [TS]

00:56:07   another company that I sometimes use for [TS]

00:56:08   DNS stuff but I'm using them less and [TS]

00:56:10   less these days because the DNS [TS]

00:56:13   management that hover has is really [TS]

00:56:14   really great really easy to use built-in [TS]

00:56:17   free they also do email hosting not free [TS]

00:56:19   but you can still get ten percent off [TS]

00:56:22   dan sent me so check them out hover com [TS]

00:56:24   such dance sent me great sponsors up [TS]

00:56:26   there in Canada and thanks very much [TS]

00:56:29   them for making this show possible [TS]

00:56:30   however okay all right this is related [TS]

00:56:36   the next one is related to the October [TS]

00:56:39   23rd apple announcement and is also an [TS]

00:56:41   announcement that happened this week [TS]

00:56:42   pre-empting other things in my notes [TS]

00:56:44   here I think that this week anyway it's [TS]

00:56:46   the announcement of the Microsoft [TS]

00:56:48   Surface pricing and availability yes sir [TS]

00:56:50   I think it's just for the RT version [TS]

00:56:54   right the one of the arm one uh the [TS]

00:56:56   pricing hang on let me uh let me I'm [TS]

00:56:58   pretty we did we did a show on this that [TS]

00:57:00   put in the show notes the title of it [TS]

00:57:02   was 22 degrees and it was episode 73 of [TS]

00:57:06   hypercritical where talked all about the [TS]

00:57:08   surface yes I do do not see pricing for [TS]

00:57:10   the pro but the surface surface with [TS]

00:57:13   Windows RT and will be available in [TS]

00:57:15   three models 32 gigs for 499 32 gig with [TS]

00:57:19   the bundled with the touch cover which [TS]

00:57:21   has the keyboard ended for 599 and a 64 [TS]

00:57:24   gig version also with the touch cover [TS]

00:57:25   for 699 coming pre-installed with office [TS]

00:57:30   2013 home and student beta there you go [TS]

00:57:35   yes and huh if you go back and listen to [TS]

00:57:39   I forgotten already so episode 73 yes [TS]

00:57:43   above 70 322 degrees to hear about [TS]

00:57:45   the hardware specs we spent a long time [TS]

00:57:47   talking about these devices one of the [TS]

00:57:49   things talked about was how the very [TS]

00:57:52   clever keyboard integrated cover comes [TS]

00:57:54   in two varieties because apparently [TS]

00:57:56   Microsoft could not decide which one of [TS]

00:57:57   these was best when they call the touch [TS]

00:57:59   cover that has it's very thin as keys on [TS]

00:58:02   it and they did they sense like the [TS]

00:58:05   force of you tapping them but they're [TS]

00:58:07   not like mechanical keys that go up and [TS]

00:58:09   down like separate little entities and [TS]

00:58:11   the other one is called the type cover [TS]

00:58:13   which actually is also thin but not [TS]

00:58:16   quite as thin actually has keys that [TS]

00:58:18   move up and down so the touch cover [TS]

00:58:19   separately is 119 99 and the type cover [TS]

00:58:24   is 129 99 alright so and I also beals [TS]

00:58:28   talked about in that show you know why [TS]

00:58:29   aren't they giving us price and [TS]

00:58:30   availability like they said that the [TS]

00:58:32   windows they said that the ARM version [TS]

00:58:33   when does our tea thing will be coming [TS]

00:58:35   out you know sometimes for the end it's [TS]

00:58:37   here and I think they said the the intel [TS]

00:58:39   based one that acts more as a [TS]

00:58:40   traditional PC is coming out sometime [TS]

00:58:42   like months later or whatever alright so [TS]

00:58:45   this Windows RT thing is code for this [TS]

00:58:47   is not going to run all the windows app [TS]

00:58:48   viewers already have because it doesn't [TS]

00:58:49   have an emulation as an arm CPU in there [TS]

00:58:52   microsoft has recompiled obviously [TS]

00:58:53   windows for armed and they've got a [TS]

00:58:56   version of office that runs an arm of [TS]

00:58:58   this thing as well but it is not your PC [TS]

00:59:01   replacement type thing unless you just [TS]

00:59:03   want to do office stuff an email [TS]

00:59:05   whatever you can get away with it's more [TS]

00:59:06   it's more this is clearly the competitor [TS]

00:59:08   with like the iPad so even though on the [TS]

00:59:11   show when we talk about this we're like [TS]

00:59:12   are they competing with this it seems [TS]

00:59:14   like they're competing with the macbook [TS]

00:59:15   air which they're like look you get the [TS]

00:59:16   best of both worlds you get a tablet [TS]

00:59:18   when you want it but you get a really [TS]

00:59:20   lightweight small laptop because if you [TS]

00:59:22   can especially for the Intel one you can [TS]

00:59:25   run all your regular windows software it [TS]

00:59:27   runs windows 8 it's not a separate [TS]

00:59:28   operating system like iOS is runs the [TS]

00:59:30   same Windows 8 that your desktop things [TS]

00:59:31   would run and it's got that you know the [TS]

00:59:34   Metro environment and the desktop [TS]

00:59:35   environment and this weird split and you [TS]

00:59:37   know that the software is still a bit of [TS]

00:59:39   muddle but hardware wise it's like we [TS]

00:59:40   can't price this at seven ninety-nine [TS]

00:59:42   and so will competes with the macbook [TS]

00:59:43   air because it doesn't really because [TS]

00:59:46   this is not it is an ARM processor it's [TS]

00:59:48   not going to run all your your existing [TS]

00:59:49   windows software your kind of starting [TS]

00:59:51   from scratch with this thing I'm giving [TS]

00:59:53   you a boost with the office stuff or [TS]

00:59:55   whatever so the pricing on this is not [TS]

00:59:59   that surprised [TS]

00:59:59   that surprised [TS]

01:00:00   thing and it's hard to even know what to [TS]

01:00:02   compare this to because like what would [TS]

01:00:04   you say is the most comparable other [TS]

01:00:07   thing that people would be cross [TS]

01:00:09   shopping for like the 499 32 gigabyte [TS]

01:00:13   surface when what is that crush opted [TS]

01:00:16   against yeah you know you would think [TS]

01:00:18   maybe a laptop like a true laptop it may [TS]

01:00:25   be like yeah because like Windows [TS]

01:00:26   laptops like they they're cheap [TS]

01:00:28   piece-of-crap Windows laptops you can [TS]

01:00:29   get in for 49 and then it's familiar you [TS]

01:00:32   know what to expect it's got a cd-rom [TS]

01:00:34   drive it's got your VGA port it's got [TS]

01:00:36   all of the things that as a Windows user [TS]

01:00:38   you would expect and they're just gonna [TS]

01:00:40   have massively more storage oh yeah and [TS]

01:00:43   like you can run all your software on it [TS]

01:00:46   so I I mean I I don't think this is [TS]

01:00:48   actually going to be like price-wise it [TS]

01:00:50   seems to be in that ballpark but anyone [TS]

01:00:52   who is looking at this and then [TS]

01:00:54   reconsiders and looks at like you know a [TS]

01:00:56   crappy windows laptop they're not [TS]

01:00:57   they've changed products at that point [TS]

01:00:59   because this is not going to run any of [TS]

01:01:01   your windows games any of your existing [TS]

01:01:02   windows software i might not even have [TS]

01:01:04   mine sweeper in solitaire I don't even [TS]

01:01:05   know yeah but that was like trying to [TS]

01:01:07   get that if we could returned the store [TS]

01:01:08   immediately right and that's the reason [TS]

01:01:10   most people buy like a pc is for [TS]

01:01:13   minesweeper yeah can you get the [TS]

01:01:15   internet on that yeah you can so like [TS]

01:01:16   looking at this against iPads like it's [TS]

01:01:19   not first obviously it's not competing [TS]

01:01:21   as the nexus 7 it's not competing as the [TS]

01:01:22   kindle fire like this is a different [TS]

01:01:23   category of device it's way faster it's [TS]

01:01:25   it's bigger it's you know all those [TS]

01:01:28   stuff it if you look at ipads what is [TS]

01:01:32   the equivalent ipad a 32 gig Wi-Fi only [TS]

01:01:36   because these don't have 4g right so can [TS]

01:01:40   you what if you try to get a 32 gig ipad [TS]

01:01:42   talking about the ipad 3 like the modern [TS]

01:01:45   good one yeah that's that's 599 so your [TS]

01:01:49   hundred dollars more for the ipad right [TS]

01:01:51   so maybe we say okay well that's not [TS]

01:01:52   what you're really competing it's [TS]

01:01:53   because you know what this surface thing [TS]

01:01:54   has a 1366 x 768 screen as a hundred and [TS]

01:02:01   forty-seven DPI it is not the 2048 x [TS]

01:02:04   1536 264 DPI and ipad 3 screen so this [TS]

01:02:07   is kind of a different class of device [TS]

01:02:09   like you're not it it's in between is [TS]

01:02:12   like is it retinas and not read [TS]

01:02:13   it's not really retina but it's also way [TS]

01:02:15   higher DPI then then like a laptop [TS]

01:02:17   screen would be right so but still you [TS]

01:02:20   can say okay that's not the same really [TS]

01:02:21   device so it's not fair let's try the [TS]

01:02:22   ipad 2 can you you can't even get a 32 [TS]

01:02:25   gig ipad 2 you can only get it in 16 16 [TS]

01:02:28   Wi-Fi only in 16 3 so 16 Wi-Fi only is [TS]

01:02:31   399 so that's one hundred dollars [TS]

01:02:33   cheaper so they've kind of split the [TS]

01:02:35   difference like their bottom of the line [TS]

01:02:37   cheapest surface thing you can get the [TS]

01:02:40   smallest it comes with 32 gigs and it's [TS]

01:02:43   499 and it's a hundred dollars less then [TS]

01:02:46   the cheapest ipad 3 you well actually [TS]

01:02:48   yeah if you're willing to give up [TS]

01:02:50   storage is exactly the same price is the [TS]

01:02:51   16 gig ipad 3 which is 499 right but if [TS]

01:02:56   you want to exactly match the specs the [TS]

01:02:57   closest you can get is you fall between [TS]

01:02:59   the ipad 2 in the ipad 3 and i assume [TS]

01:03:01   the ipad 2 is not long for this world [TS]

01:03:02   like it's probably as the mini comes [TS]

01:03:04   along i expect that ipad 2 to fade away [TS]

01:03:06   and be replaced and then i don't think [TS]

01:03:08   people would be cross shopping the ipad [TS]

01:03:09   mini with this thing because this is [TS]

01:03:10   just going to be ten point six inches [TS]

01:03:12   which is even bigger than the ipads 9.7 [TS]

01:03:14   interest mostly because it's 16 by nine [TS]

01:03:15   instead of four by three so the aspect [TS]

01:03:18   ratio is different but i think that's a [TS]

01:03:19   good selling point for customers because [TS]

01:03:21   if you look at an HT movie on a 16 by 9 [TS]

01:03:24   screen it's the pictures is going to be [TS]

01:03:25   bigger than it will be looking at the [TS]

01:03:27   same thing on a four by three screen and [TS]

01:03:29   this is one of those things about like [TS]

01:03:31   old people watching standard def content [TS]

01:03:33   under HGTV's but you've all seen people [TS]

01:03:35   who are watching a high-definition movie [TS]

01:03:38   on their iPad on the plane and they have [TS]

01:03:40   zoomed in to fill the whole screen like [TS]

01:03:41   they're making their own pain and [TS]

01:03:43   scandal and there's no panning and no [TS]

01:03:44   scanning they're just chopped they're [TS]

01:03:45   just chopping off the edge why well [TS]

01:03:47   because it's bigger and my kids do it [TS]

01:03:48   too they watch their little things on [TS]

01:03:50   Netflix and like that like why isn't it [TS]

01:03:52   filling the screen like but it would [TS]

01:03:53   chop off the sides I just wanted to fill [TS]

01:03:54   the screen you know what can you do but [TS]

01:03:57   so 16 by 9 is better for that so I think [TS]

01:04:00   this is not going to be shopped against [TS]

01:04:02   the mini it's going to be shopped [TS]

01:04:03   against the big ones now the interesting [TS]

01:04:05   thing is when you start getting into [TS]

01:04:06   these other models here like that 32 gig [TS]

01:04:11   surface for 499 it doesn't come with the [TS]

01:04:14   with the keyboard cover and the first [TS]

01:04:15   surface ad they have is just totally [TS]

01:04:17   emphasizing look at those cool magnetic [TS]

01:04:18   cover and it's got a keyboard built-in [TS]

01:04:19   you can use this thing like a laptop and [TS]

01:04:21   like that's the whole selling point so [TS]

01:04:22   this 499 model is like only suckers [TS]

01:04:25   gonna buy that [TS]

01:04:26   it doesn't even have the keyboard part [TS]

01:04:27   it's like they're selling you half the [TS]

01:04:28   product it seems almost criminal to sell [TS]

01:04:30   it without it because that's its big [TS]

01:04:31   unique proposition yeah I guess yeah [TS]

01:04:34   that it runs windows but like no one [TS]

01:04:35   wants to use that office for Windows RT [TS]

01:04:37   with their finger right I know you use a [TS]

01:04:39   stylus with a null it's just you know [TS]

01:04:42   that the keyboard cover also has a [TS]

01:04:44   little track pad built in by the way and [TS]

01:04:45   I you can also be like so that's the [TS]

01:04:47   whole point so what happens when you get [TS]

01:04:49   the cheapest one with the cover 599 for [TS]

01:04:52   32 gig with with a touch cover and we [TS]

01:04:54   don't know if these subgroup covers are [TS]

01:04:55   any good maybe the touch cover is [TS]

01:04:56   execrable no one should ever buy it or [TS]

01:04:58   maybe that's actually better than type [TS]

01:05:00   cover we don't know because I haven't [TS]

01:05:01   spent time with these things right for [TS]

01:05:03   599 32 gig with a touch cover what's the [TS]

01:05:08   equivalent of that well well geez if you [TS]

01:05:10   want to do something similar with an [TS]

01:05:11   iPad you're already at 599 for 32 gig [TS]

01:05:15   ipad 3 but then you gotta buy the apple [TS]

01:05:19   bluetooth keyboard or something similar [TS]

01:05:20   like 50 or 60 bucks and by the way I [TS]

01:05:22   cover because they're two separate [TS]

01:05:23   things you want the protection so this [TS]

01:05:26   guy's out there with like what I assume [TS]

01:05:27   most people will buy for the surfacers [TS]

01:05:29   be the 598 model with the touch cover [TS]

01:05:31   you've got a tablet with a keyboard and [TS]

01:05:33   a cover in one little package Ryan carry [TS]

01:05:36   around to do the same thing with an iPad [TS]

01:05:38   you've got to get the ipad the cost the [TS]

01:05:40   same amount and then spend 50 bucks for [TS]

01:05:41   the smart cover and you know 70 bucks [TS]

01:05:44   for the apple bluetooth keyboard you [TS]

01:05:45   have this unwieldy thing that you have [TS]

01:05:46   here and the total price for that is 717 [TS]

01:05:49   dollars you're starting getting into [TS]

01:05:50   like this is what people really pay for [TS]

01:05:52   ipads like in the real world i think [TS]

01:05:54   very few people just go out of there i [TS]

01:05:55   just want the cheapest ipad and they get [TS]

01:05:57   it they walk out of the store know they [TS]

01:05:58   go by the aisle with the touch cover and [TS]

01:06:00   if anyone is interested in the surface [TS]

01:06:01   it means they want to type something [TS]

01:06:03   it's letting you gotta buy a keyboard [TS]

01:06:03   and then you got to find a way to carry [TS]

01:06:05   the thing with the cover and the [TS]

01:06:06   keyboard alright 699 for the 64 gig [TS]

01:06:09   black touch cover a service thing 64 gig [TS]

01:06:15   ipad again with Wi-Fi only 699 + the [TS]

01:06:19   cover plus the keyboard 817 so it seems [TS]

01:06:22   like the surface for the most part is [TS]

01:06:23   undercutting the ipad 3 if you want to [TS]

01:06:26   do the same things with it which i think [TS]

01:06:28   is a smart move on their point and I [TS]

01:06:30   like these price points that they put in [TS]

01:06:31   here with the exception of the 32 gig no [TS]

01:06:33   cover thing I think this is a probably [TS]

01:06:35   the best Microsoft can do and be [TS]

01:06:38   realistically speaking in terms [TS]

01:06:40   what you're actually going to pay you [TS]

01:06:41   will end up paying less money for the [TS]

01:06:43   same capabilities on this thing [TS]

01:06:44   unfortunately perception-wise because [TS]

01:06:47   the numbers line up so much I don't know [TS]

01:06:51   people are going to realize that like [TS]

01:06:52   how much how much do I should think of [TS]

01:06:53   Star Trek everyone I know how much did [TS]

01:06:55   you actually pay for the thing that you [TS]

01:06:57   consider your iPad I mean but nobody [TS]

01:06:58   that we know came out of that store for [TS]

01:07:00   anything with a five in front of it we [TS]

01:07:02   all spent like 600-700 dollars cuz like [TS]

01:07:04   well i'll get the 4g it's a hundred [TS]

01:07:05   thirty dollars more and you're gonna [TS]

01:07:06   everyone bought that stupid smart cover [TS]

01:07:08   for the outrageous price because it's [TS]

01:07:09   just so darn handing and cool even if [TS]

01:07:11   you hate it now you probably bought the [TS]

01:07:13   first one because you didn't know that [TS]

01:07:14   you didn't like it uh people walk out of [TS]

01:07:16   the store paying a lot it's like a car [TS]

01:07:18   dealership you don't get like the base [TS]

01:07:20   model with nothing in it you get the [TS]

01:07:21   options you get the floor mat see [TS]

01:07:22   sometimes do you get the undercoating it [TS]

01:07:24   just happens that's what happens in [TS]

01:07:26   Apple stores you can go in there and has [TS]

01:07:28   come out with nothing you just end up [TS]

01:07:30   with accessory Singh you feel good about [TS]

01:07:32   it when you do it you're like you're [TS]

01:07:33   happy you're walking out that door with [TS]

01:07:35   all your stuff and your accessories you [TS]

01:07:36   shop on an etsy for cool a steam like [TS]

01:07:39   totoro made out of leather and crafted [TS]

01:07:41   by hipsters somewhere like that's what [TS]

01:07:44   happens with the iOS experience like it [TS]

01:07:46   so I really think people if you just [TS]

01:07:48   looked at the numbers like on their [TS]

01:07:50   budget at the end of it you say boy you [TS]

01:07:51   you spend a lot less money than I got [TS]

01:07:53   with the ipad for a device that is [TS]

01:07:55   actually less unwieldy and uh and has [TS]

01:07:59   better capabilities and thanks of the [TS]

01:08:02   ipad 2 is barely in this picture and [TS]

01:08:05   even that's not competitive like if you [TS]

01:08:07   want to get a 16 gig ipad 2 with a cover [TS]

01:08:11   and a keyboard at six hundred and forty [TS]

01:08:12   seven dollars and that's fifty dollars [TS]

01:08:15   more expensive than the 32 gig surface [TS]

01:08:17   of the touch cover so this is just [TS]

01:08:20   hardware specs just prices obviously [TS]

01:08:22   there's so much more to this and that [TS]

01:08:23   like you're getting to buy into the [TS]

01:08:25   whole iOS ecosystem who knows if using [TS]

01:08:29   windows 8 on a tablet will be acceptable [TS]

01:08:31   pleasurable you know understandable to [TS]

01:08:33   anyone at all there are so many unknowns [TS]

01:08:34   that i'm not talking by there but just [TS]

01:08:36   in terms of what kind of hardware do you [TS]

01:08:38   get for your money the service i still [TS]

01:08:40   believe has a very interesting hardware [TS]

01:08:42   proposition and it's like I can be a [TS]

01:08:45   little laptop I can be a tablet I can be [TS]

01:08:47   both I'm a tall one compact unit that is [TS]

01:08:49   assuming those touch covers are worth a [TS]

01:08:52   damn so many those things that you [TS]

01:08:53   I bond are in any way better than an [TS]

01:08:56   on-screen keyboard they've got an [TS]

01:08:58   interesting proposition I think their [TS]

01:08:59   pricing is reasonable but they have a [TS]

01:09:01   big uphill battle to bring their [TS]

01:09:03   currently non-existent arm Windows [TS]

01:09:05   application ecosystem to come anywhere [TS]

01:09:07   close to competing with the massive iOS [TS]

01:09:09   ecosystem but I did spend a lot of time [TS]

01:09:12   staring at these numbers and it would [TS]

01:09:13   feel like they they have done the best [TS]

01:09:16   that they possibly could I'm not I'm not [TS]

01:09:17   Microsoft is nothing to be ashamed of [TS]

01:09:20   with the pricing of these devices they [TS]

01:09:22   may have something to be ashamed of with [TS]

01:09:23   the actual reality and functionality [TS]

01:09:25   these devices but I don't know [TS]

01:09:27   everything dad to that are you gonna eat [TS]

01:09:30   yet yourself a surface I you know I'm [TS]

01:09:34   probably not ever going to get one I do [TS]

01:09:39   like the clicky sound and everyone needs [TS]

01:09:42   the clicky sound but no you got the the [TS]

01:09:46   nexus 7 right I do have a nexus 7 mainly [TS]

01:09:49   because i was there were two reasons [TS]

01:09:50   that I got that one is I wanted to see [TS]

01:09:52   what the modern current android [TS]

01:09:54   experience you know the straight Android [TS]

01:09:56   experience from google i was a very very [TS]

01:09:58   curious to see what they've been doing [TS]

01:09:59   with that because my all of my [TS]

01:10:00   experiences with using android came from [TS]

01:10:03   you know whatever bastardized version of [TS]

01:10:06   android whatever carrier did to it and [TS]

01:10:09   usually that was like verizon so i [TS]

01:10:11   really wanted to see that in the second [TS]

01:10:12   is i wanted to get a preview of what it [TS]

01:10:14   was going to be like to to use the ipad [TS]

01:10:17   air or mini or jr. or whatever it's [TS]

01:10:21   going to be called because that form [TS]

01:10:23   factor is very appealing to me I prefer [TS]

01:10:24   that form factor to the larger form [TS]

01:10:27   factor of the 10 so that that was why [TS]

01:10:30   and it's it's a fine device it's you [TS]

01:10:33   know it's surprisingly good and get [TS]

01:10:36   surprisingly close to the kind of fit [TS]

01:10:38   and finish that you would want from [TS]

01:10:39   apple and I do not really use it and [TS]

01:10:43   it's tiding you over now basically till [TS]

01:10:45   you get your ipad yeah but I don't use [TS]

01:10:46   it much because it's because it's [TS]

01:10:48   Android but now it's good for you know [TS]

01:10:50   if it if there were better email clients [TS]

01:10:53   and please don't email me with the list [TS]

01:10:55   of better email clients on Android I've [TS]

01:10:58   tried like pretty much all of them if it [TS]

01:11:01   had better email the browsing experience [TS]

01:11:02   is just fine you know the the music [TS]

01:11:05   experience is just fine [TS]

01:11:07   but you know I live in a kind of [TS]

01:11:11   different ecosystem but I tried you know [TS]

01:11:13   I just don't use a lot i still use it [TS]

01:11:14   and i love that form factor i mean [TS]

01:11:18   that's that's the winner for me yeah i [TS]

01:11:22   wasn't that interested and even just [TS]

01:11:24   like finding someone who had a nexus 7 [TS]

01:11:26   to try it out or anything like that but [TS]

01:11:27   i have to admit i'm very interested to [TS]

01:11:29   see the surface almost to the point [TS]

01:11:30   where i was considering like asking [TS]

01:11:32   microsoft PR if they would send me one [TS]

01:11:34   and I would you know review it on the [TS]

01:11:35   podcast something because I'm very [TS]

01:11:36   curious about this Hardware a lot of the [TS]

01:11:39   stuff about it is unprecedented are very [TS]

01:11:40   interesting like it's from Microsoft [TS]

01:11:42   presses we're construction techniques [TS]

01:11:43   the integrated keyboard the weirdo s [TS]

01:11:46   like it's a lot of intriguing stuff I [TS]

01:11:47   would love to get my hands on one of [TS]

01:11:49   these things then you know play with it [TS]

01:11:50   I have to say that going into it as [TS]

01:11:53   intrigued as I am my assumption would be [TS]

01:11:56   that my review of it would not be good [TS]

01:11:57   but you know I'm curious like I'm very [TS]

01:12:01   interested like I don't my preconceived [TS]

01:12:03   notion is that it's overly ambitious and [TS]

01:12:07   they weren't able to get it done in the [TS]

01:12:08   first try but I do admire the ambition I [TS]

01:12:11   think design is very interesting and if [TS]

01:12:14   it wasn't for all their other handicaps [TS]

01:12:15   I think they would be like the most [TS]

01:12:17   worthy competitor to apple in the tablet [TS]

01:12:20   space by far but they just have so many [TS]

01:12:22   handicaps they're so far behind that it [TS]

01:12:23   you know it's kind of like the Lumia [TS]

01:12:25   phones which most people agree are the [TS]

01:12:28   best most interesting competitor to [TS]

01:12:31   apples phones but they're just there's [TS]

01:12:34   tanking in the market like for a variety [TS]

01:12:36   of other reasons and it's like oh it's a [TS]

01:12:37   shame like you know they're much more [TS]

01:12:39   interesting and innovative and seem like [TS]

01:12:41   they're not just clones of what Apple is [TS]

01:12:44   doing they're doing their own [TS]

01:12:45   interesting thing and they've generally [TS]

01:12:46   gotten positive reviews with the sales [TS]

01:12:48   of them just stink for whatever reason [TS]

01:12:49   so something more for a horse talked [TS]

01:12:52   about in his show yeah but I fear the [TS]

01:12:54   same thing happening for the surface I [TS]

01:12:56   don't you don't really you don't really [TS]

01:13:00   fear it at this point I'm kind of [TS]

01:13:04   starting to feel bad for Microsoft you [TS]

01:13:06   know I'm an almost entered into the pity [TS]

01:13:08   phase not quite i guess like I'm still [TS]

01:13:10   not I don't know I may I'll never get [TS]

01:13:12   over my Microsoft related childhood [TS]

01:13:15   trauma maybe I'll just just never just [TS]

01:13:17   never recover from it but [TS]

01:13:19   I applaud like I applaud anybody doing [TS]

01:13:22   interesting stuff in technology and they [TS]

01:13:24   are doing interesting stuff and I don't [TS]

01:13:26   know how I square that with my continued [TS]

01:13:29   staunch refusal to buy microsoft game [TS]

01:13:31   console but i don't know i was thing i [TS]

01:13:35   would buy service i'm saying if someone [TS]

01:13:36   gave me one to review i proved you [TS]

01:13:37   wouldn't talk about it but if not i'll [TS]

01:13:39   have to go like i saw when i was in the [TS]

01:13:40   mall same mall trip they had this was [TS]

01:13:42   before the pricing and availability had [TS]

01:13:44   been announced they had a kiosk thing in [TS]

01:13:46   the middle of the mall like a gigantic [TS]

01:13:48   kiosk like the size of a small store [TS]

01:13:50   instead of just one little thing that [TS]

01:13:51   was like a square of countertops [TS]

01:13:53   microsoft surface coming soon big sign [TS]

01:13:55   like you know popped up in the central [TS]

01:13:57   part of them all and i assume like well [TS]

01:14:00   you know i haven't heard about anything [TS]

01:14:01   about service availability but obviously [TS]

01:14:03   it's going to be coming out sometime [TS]

01:14:04   soon because you don't put up the kiosk [TS]

01:14:05   in the mall as the thing is imminent and [TS]

01:14:06   sure enough couple days later [TS]

01:14:08   announcement of pricing availability and [TS]

01:14:09   they talked about these pop-up stores [TS]

01:14:10   where obviously the market a few [TS]

01:14:12   microsoft stars are out there are going [TS]

01:14:13   to have them but where else might you [TS]

01:14:15   see them i guess they don't have enough [TS]

01:14:17   confidence in the retail channel to just [TS]

01:14:19   say oh I'll just you know go to Best Buy [TS]

01:14:21   and look somewhere and you'll find the [TS]

01:14:22   surface thing sitting on some terrible [TS]

01:14:24   counter next to a bunch of you know [TS]

01:14:25   saying we're gonna make our own little [TS]

01:14:27   things in the mall temporarily we're not [TS]

01:14:29   going to rent out space we're just gonna [TS]

01:14:30   you know put it up the big kiosk and [TS]

01:14:32   everyone come take a look at the surface [TS]

01:14:33   thing in the holiday season while you're [TS]

01:14:35   walking around maybe on your way to the [TS]

01:14:36   apple store stop off and look at these [TS]

01:14:38   tablets I think that's a good idea for [TS]

01:14:39   Microsoft and I think that is probably [TS]

01:14:40   the only way I will find in touch one is [TS]

01:14:42   to go to that kiosk in the mall although [TS]

01:14:44   I would like to believe that i'm not [TS]

01:14:46   actually going to enter them all again [TS]

01:14:49   the rest of the year but i know that's [TS]

01:14:51   not probably not the case cuz you don't [TS]

01:14:53   want to be in the mall from holidays you [TS]

01:14:56   know pretty much have to stop going to [TS]

01:14:58   the mall before October's over yeah like [TS]

01:15:01   Halloween is closed now that's Christmas [TS]

01:15:03   that's it yeah all right so I'm gonna [TS]

01:15:07   squeeze in this last one maybe not [TS]

01:15:08   squeeze it and maybe maybe I will [TS]

01:15:10   squeeze do my normal short show reneging [TS]

01:15:13   and go long we'll see okay because I [TS]

01:15:15   assume next week we're gonna just be [TS]

01:15:17   talking about the ipad junior just the [TS]

01:15:19   whole time same i'm doing for you i'm [TS]

01:15:20   giving you a couple of a few more [TS]

01:15:22   instances of hearing your favorite term [TS]

01:15:24   before it fades away love it and if they [TS]

01:15:27   actually call out that you should you [TS]

01:15:28   will have the most triumphant episode of [TS]

01:15:30   hyper critical yeah if they yes the [TS]

01:15:32   title that i will let you [TS]

01:15:33   choose a title of the episode it will be [TS]

01:15:35   something on siracusa County bridges [TS]

01:15:37   something we'll have a parade for you it [TS]

01:15:40   will be you'll be your greatest victory [TS]

01:15:41   and we're fairly confident it's not [TS]

01:15:43   gonna happen oh yeah all right Twitter [TS]

01:15:48   app.net and all this stuff like that I [TS]

01:15:50   talked about the last show that I wanted [TS]

01:15:51   to discuss based on what Merlin had said [TS]

01:15:54   on his show about how he uses these [TS]

01:15:56   services and how he fused them and his [TS]

01:16:00   problems with them and stuff like that [TS]

01:16:01   and as I said before this may be a [TS]

01:16:02   repeat topic but i think it has some new [TS]

01:16:05   angles on it based on the emergence of [TS]

01:16:07   app that net and stuff like that i'm [TS]

01:16:10   gonna try to open how i get value out of [TS]

01:16:12   Twitter and app net okay that doesn't [TS]

01:16:14   mean that how i do it is how you should [TS]

01:16:17   do it this is not a prescription to say [TS]

01:16:19   here's how you use these things i'm just [TS]

01:16:21   going to describe how i use them and [TS]

01:16:22   hopefully by explaining what i do maybe [TS]

01:16:25   you can see a way that you can get value [TS]

01:16:28   out of it even if it's not the same way [TS]

01:16:29   oh alright so i use Twitter a lot i [TS]

01:16:34   still use Twitter a lot even when the [TS]

01:16:36   app that net days it is the most common [TS]

01:16:38   thing I do on my computer after email [TS]

01:16:41   and web browsing in fact i would if you [TS]

01:16:44   saw the breakdown i wonder if it you [TS]

01:16:45   know it might be encroaching on those [TS]

01:16:47   two things it is almost entirely [TS]

01:16:49   replaced RSS even though i still using I [TS]

01:16:51   newswire to read news I do it a lot less [TS]

01:16:53   and a lot of people are surprised by how [TS]

01:16:57   much I use Twitter and they've you know [TS]

01:16:58   i've been using twitter since january [TS]

01:17:00   2007 so for a long time now and i would [TS]

01:17:04   mention that i use Twitter a backbend [TS]

01:17:06   and people would say what is twitter and [TS]

01:17:07   of course now they don't say that [TS]

01:17:08   anymore but they may be surprised that [TS]

01:17:11   someone like me would use it because I [TS]

01:17:12   guess Twitter gets kind of getting the [TS]

01:17:14   same rep is like Facebook you know like [TS]

01:17:16   a like the popular service site number [TS]

01:17:18   why but you're supposed to be a computer [TS]

01:17:19   in your don't you something nerdy it's [TS]

01:17:20   like well yeah I do use out done that [TS]

01:17:21   but anyway ah like it but at this point [TS]

01:17:25   it used to be people would say twitter [TS]

01:17:26   what's that I'd have to explain to them [TS]

01:17:28   well you know explain the whole deal and [TS]

01:17:29   try to explain and then like I don't [TS]

01:17:31   really get it but now everybody knows [TS]

01:17:32   what Twitter is uh they just like at [TS]

01:17:36   this point they've tried it probably [TS]

01:17:38   once or twice and there's like I just [TS]

01:17:39   don't see the point and then they keep [TS]

01:17:40   seeing people using it and they come [TS]

01:17:41   back to me a year later are you still [TS]

01:17:42   using Twitter and then they they're like [TS]

01:17:44   well maybe I should try it again and [TS]

01:17:45   they go try it again like no [TS]

01:17:47   I don't get it and they just they feel [TS]

01:17:49   like we should be revisiting this thing [TS]

01:17:51   because people that they whose Tekkit [TS]

01:17:53   pains they respect use it but every time [TS]

01:17:55   I try just doesn't seem like it I got [TS]

01:17:58   some feedback about the like I've tried [TS]

01:17:59   use Twitter and it's just not for me and [TS]

01:18:02   like and that'll be fine then a year [TS]

01:18:04   later they like maybe I should try it [TS]

01:18:05   again maybe it'll be different this time [TS]

01:18:06   and the same thing happens right so I [TS]

01:18:08   think they're people out there who feel [TS]

01:18:09   like they should use Twitter or should [TS]

01:18:10   like it and just don't every time they [TS]

01:18:13   do use it it's kind of like Facebook in [TS]

01:18:15   that well the difference is that i know [TS]

01:18:17   everybody uses facebook and i know [TS]

01:18:18   everyone looks at me as an alien because [TS]

01:18:20   i don't use facebook but I feel no [TS]

01:18:21   compulsion to go back to and say [TS]

01:18:23   something I'm missing in facebook now I [TS]

01:18:24   I have the confidence to know that my my [TS]

01:18:27   selection of not using facebook at all [TS]

01:18:30   is the right one for me but with Twitter [TS]

01:18:32   people seem it because it seems so [TS]

01:18:34   lightweight it's like you're committing [TS]

01:18:36   to anything big maybe she's trying it [TS]

01:18:37   just doesn't give them any value oh so [TS]

01:18:40   here's here's how i use it em that the [TS]

01:18:43   things to remember about twitter the [TS]

01:18:46   first thing about twitter is that [TS]

01:18:47   Twitter is in public yes there are [TS]

01:18:50   direct messages where you can send a [TS]

01:18:52   message to somebody that no one else can [TS]

01:18:53   see except for the recipient but i am [TS]

01:18:55   generally terrified of direct messages [TS]

01:18:57   and I think for good reason like I [TS]

01:19:00   prefer one-to-one communication to you [TS]

01:19:03   to using 121 protocols email and its [TS]

01:19:06   normal form as one to one instant [TS]

01:19:08   messages one to one because if you make [TS]

01:19:10   a mistake when you're sending an instant [TS]

01:19:12   message or an email worst case scenario [TS]

01:19:14   your private communication goes to one [TS]

01:19:17   incorrect person if you make a mistake [TS]

01:19:19   with a twitter d.m the result is that [TS]

01:19:22   you show your thing to the entire world [TS]

01:19:24   right and I have enough followers to [TS]

01:19:26   know that even if I just reach for that [TS]

01:19:28   delete button in hit the second after I [TS]

01:19:29   do it someone caught it it's in their [TS]

01:19:32   client it's cached you know they got a [TS]

01:19:34   screenshot of it like it no direct [TS]

01:19:37   messages may exist but like I'm so [TS]

01:19:39   scared every time I use one that I'm not [TS]

01:19:41   using the client correctly is the client [TS]

01:19:42   giving me feedback that I'm sending a [TS]

01:19:44   direct message you can just type dspace [TS]

01:19:45   username space something else but if you [TS]

01:19:47   have a space before the Dior you miss [TS]

01:19:48   type the Dior when i type that DS it's [TS]

01:19:51   really how it's going to work or this [TS]

01:19:52   one of those clients is just going to [TS]

01:19:53   post it to my public timeline of tweet [TS]

01:19:55   that says dspace something else right I [TS]

01:19:57   do not you know I'll do you know [TS]

01:20:00   private messages amongst people that are [TS]

01:20:01   inconsequential if someone sees them but [TS]

01:20:03   I just prefer not to show anyone else [TS]

01:20:04   but nothing really probably goes over [TS]

01:20:06   there so the bottom line is that Twitter [TS]

01:20:07   is a public thing and this is the first [TS]

01:20:10   thing that people I think have to [TS]

01:20:12   understand about Twitter because [TS]

01:20:13   facebook is not public in this way now I [TS]

01:20:15   know there's always crankiness about [TS]

01:20:17   Facebook oh it's making everything [TS]

01:20:18   public and it's got the kind of the same [TS]

01:20:19   problem of you it's very difficult to [TS]

01:20:21   make something private and feel [TS]

01:20:22   confident that you're doing it correctly [TS]

01:20:23   and blah blah but Twitter is really [TS]

01:20:26   public and you have to you have to [TS]

01:20:28   approach it as like a town square a [TS]

01:20:31   forum everybody is there everybody can [TS]

01:20:35   see everybody pretend dm's don't exist [TS]

01:20:37   if you're using Twitter and using tons [TS]

01:20:39   of dm's you should really be considering [TS]

01:20:41   going to IM or email or something [TS]

01:20:44   different that's better suited to that [TS]

01:20:46   because you will end up sad eventually [TS]

01:20:48   you will end up said if you're using [TS]

01:20:50   Twitter direct messages extensively so [TS]

01:20:54   given that it's a public thing should it [TS]

01:20:57   be used as a broadcast medium like it [TS]

01:20:59   can be you can use it like a blog you [TS]

01:21:02   can say ah here's the thing it's in [TS]

01:21:04   public I'm going to share my opinions or [TS]

01:21:06   my you know my insights into the world [TS]

01:21:08   and I'm gonna put them out there forever [TS]

01:21:10   just like you would if you posted to a [TS]

01:21:11   blog I'm got a tumblr page I'm going to [TS]

01:21:13   post my thoughts here everybody can see [TS]

01:21:15   it now same thing with blogs be like [TS]

01:21:17   livejournal where you could limit your [TS]

01:21:18   audience to just certain people and [TS]

01:21:20   really tightly control it or whatever [TS]

01:21:21   but in general blogging and Twitter you [TS]

01:21:24   can use them as a broadcast medium to [TS]

01:21:27   speak to the entire world right and what [TS]

01:21:30   happens next in twitter is interesting [TS]

01:21:31   more a different than what happens in [TS]

01:21:33   blogging is because what happens next on [TS]

01:21:36   twitter after you have opined to the [TS]

01:21:38   world is that you get replies from the [TS]

01:21:41   world and the replies are in the exact [TS]

01:21:43   same format and on equal footing with [TS]

01:21:45   the original the replies are not like [TS]

01:21:48   that you reply to a tweet with a tweet [TS]

01:21:50   it's it's a more bounce format then I [TS]

01:21:53   write a big blog post and if you're [TS]

01:21:55   lucky on my site you get a little [TS]

01:21:57   comment form and your stuff is down at [TS]

01:21:59   the bottom or you can reply in your blog [TS]

01:22:00   and try to somehow point your blog at my [TS]

01:22:03   blog as people know that you're [TS]

01:22:04   responding to me and with links [TS]

01:22:05   everything like that and Twitter is [TS]

01:22:07   exactly equal footing for the initiating [TS]

01:22:09   event and the subsequent ones and [TS]

01:22:10   eventually it blends into a single [TS]

01:22:12   stream of soft touch [TS]

01:22:14   such that there is no clear initiating [TS]

01:22:16   events such as a blog post with a series [TS]

01:22:18   of comments on it and it feels more like [TS]

01:22:20   more egalitarian more like a [TS]

01:22:22   conversation because the original person [TS]

01:22:25   and the responders are all in equal [TS]

01:22:26   footing it eventually it's not clear [TS]

01:22:28   who's who and it's just one big long [TS]

01:22:29   thing right now using Twitter as a [TS]

01:22:33   broadcast medium has similar problems [TS]

01:22:34   that is blogs with comments because you [TS]

01:22:37   know you if you say something its [TS]

01:22:39   controversial or people don't like you [TS]

01:22:40   then you get a bunch of people replying [TS]

01:22:42   saying you're a bad person or whatever [TS]

01:22:43   and you get you know trolls in the [TS]

01:22:44   comments and you're you know it's the [TS]

01:22:45   same type of thing in practice I find [TS]

01:22:48   it's not as bad as blog comments first [TS]

01:22:51   of all because only people who follow [TS]

01:22:52   you see your tweets so in theory people [TS]

01:22:57   are following you because they're [TS]

01:22:58   interested in what you have to say yeah [TS]

01:22:59   they're not gonna accidentally wander [TS]

01:23:01   across your Twitter stream like like a [TS]

01:23:02   wander across your blog is it just [TS]

01:23:04   happened to be linked for something [TS]

01:23:05   they're reading something they're [TS]

01:23:05   reading and they go all this guy's [TS]

01:23:06   totally wrong about that in there a big [TS]

01:23:07   jerk to you that won't happen in Twitter [TS]

01:23:09   unless a bunch of people like rting you [TS]

01:23:11   and stuff like that or retweeting you [TS]

01:23:12   but in general it keeps your audience [TS]

01:23:16   smaller to the people who have expressed [TS]

01:23:18   an interest you 140 characters keeps the [TS]

01:23:20   crazy tamp down a bit too because crazy [TS]

01:23:23   people like room to stretch out like [TS]

01:23:25   they like to have just big unbroken [TS]

01:23:26   paragraphs of like text like from the [TS]

01:23:28   notebooks in seven right that's fine you [TS]

01:23:31   know and having to be you know having to [TS]

01:23:33   be evil it's a whole bunch of evil it [TS]

01:23:35   just doesn't fit into 140 characters and [TS]

01:23:36   yeah they can spam you with replies and [TS]

01:23:38   stuffing you can block them and stuff [TS]

01:23:39   like that but it it's not as bad as blog [TS]

01:23:41   comments so that's one way that you can [TS]

01:23:44   use Twitter and that I do use it a [TS]

01:23:46   little bit as a broadcast medium they [TS]

01:23:47   call it microblogging right this is this [TS]

01:23:49   is micro blogging I'm doing its blogging [TS]

01:23:51   and this term sounds like one of those [TS]

01:23:53   you know douchey terms that you [TS]

01:23:55   shouldn't use or whatever but I think [TS]

01:23:56   it's an apt term here because it [TS]

01:23:57   expresses that you're doing something in [TS]

01:24:00   public in small doses I like it because [TS]

01:24:02   it's a way to get my thoughts out [TS]

01:24:03   quickly you don't have to like oh I got [TS]

01:24:05   to make a blog post and I gotta pull up [TS]

01:24:06   for him to put it in I got to write it [TS]

01:24:08   up and then I'll spell check it and then [TS]

01:24:09   I'll read it over and it's like no just [TS]

01:24:10   fire it off get my thoughts out of my [TS]

01:24:12   head quickly and easily and incidentally [TS]

01:24:15   are there's I think I said our past [TS]

01:24:16   shows I like blog comments cuz I like [TS]

01:24:18   getting feedback I don't you know the [TS]

01:24:20   negative aspects of blog comments yeah [TS]

01:24:22   they exist but i think the positive far [TS]

01:24:24   outweighs the negative i like getting [TS]

01:24:25   comments i like mrs technik stories [TS]

01:24:28   love reading the comments from the ARS [TS]

01:24:29   technica has very high quality [TS]

01:24:30   commenters and readers so maybe that's [TS]

01:24:33   not the norm and maybe if I was posting [TS]

01:24:35   at some place else I would just say all [TS]

01:24:36   comments are worthless but I like good [TS]

01:24:39   comments so I like the fact that [TS]

01:24:41   comments quote unquote two things that I [TS]

01:24:43   say on Twitter have equal footing with [TS]

01:24:45   me and it becomes interesting exchange [TS]

01:24:48   and if you have enough followers and I I [TS]

01:24:51   do you can learn a lot from the replies [TS]

01:24:54   because the people who follow you know [TS]

01:24:56   things that you don't are smarter than [TS]

01:24:57   you are have experiences that you don't [TS]

01:24:59   have and their replies can give you lots [TS]

01:25:01   of information the same thing reason I [TS]

01:25:02   like comments you learn a lot from [TS]

01:25:04   reading the comments reading the replies [TS]

01:25:05   dear to your stuff so that's so micro [TS]

01:25:08   blogging is one way to use Twitter one [TS]

01:25:10   way that I do use it another possibility [TS]

01:25:14   another thing that I've heard talked [TS]

01:25:15   about and then I do a little bit is [TS]

01:25:16   small group communication so it's where [TS]

01:25:19   twitter is like a low room where you and [TS]

01:25:22   your friends or other like-minded people [TS]

01:25:24   like your clique or whatever hang out [TS]

01:25:26   and talk with each other right and that [TS]

01:25:29   you know that the Twitter salad days [TS]

01:25:31   when it was all just nerds and we all [TS]

01:25:32   knew each other that you've talked about [TS]

01:25:33   on other shows that Merlin has talked [TS]

01:25:35   about a lot of people talk about all [TS]

01:25:36   back when it was just the Nerds 2007 you [TS]

01:25:39   know even 2006 like everyone was an [TS]

01:25:43   entrepreneur was just us and it felt [TS]

01:25:44   like a small tight-knit community like [TS]

01:25:46   it was a club and it's just you know it [TS]

01:25:48   was comforting to be in a place with [TS]

01:25:50   people like going to be house like gonna [TS]

01:25:51   packs for you maybe not even that big it [TS]

01:25:54   was praxis is big but yeah and a lot of [TS]

01:25:59   people have been owned the end of those [TS]

01:26:00   days right I wasn't it great when we all [TS]

01:26:03   knew each other and uh and it was like [TS]

01:26:07   it was like we were all hanging out kind [TS]

01:26:09   of more like more like a single thing [TS]

01:26:10   conference type of thing where you know [TS]

01:26:12   by even going there it's like certain [TS]

01:26:14   type fuel or a self-selecting to be in [TS]

01:26:15   this group and you can just talk to [TS]

01:26:17   everybody even wwc is kind of like that [TS]

01:26:19   where you know it's in public like when [TS]

01:26:23   you're at singleton you're in public and [TS]

01:26:26   everyone is there in a big room and [TS]

01:26:27   you're kind of talking but it's not like [TS]

01:26:29   in public public your boss isn't there [TS]

01:26:31   right your mother's not there maybe your [TS]

01:26:35   wife's not even there like it's not it's [TS]

01:26:37   just you and some group that you're [TS]

01:26:39   hanging out with it's not totally in [TS]

01:26:41   public so [TS]

01:26:41   a slightly less publican and people [TS]

01:26:43   don't like it when that changes because [TS]

01:26:45   if they like that kind of atmosphere and [TS]

01:26:46   then eventually everyone's on Twitter [TS]

01:26:47   your boss is on Twitter your boss's boss [TS]

01:26:49   here your in-laws your mother your wife [TS]

01:26:51   your friends everybody's there so [TS]

01:26:52   there's public in this public public and [TS]

01:26:55   I think no medium that is public like [TS]

01:26:58   this can ever stay in those small group [TS]

01:27:02   communication salad days they just it [TS]

01:27:04   just can't it you know app.net is a [TS]

01:27:07   great example because right now app that [TS]

01:27:08   net is in its salad days it's a bunch of [TS]

01:27:09   nerds who paid 50 bucks all hanging out [TS]

01:27:12   in a room right even even charging fifty [TS]

01:27:16   bucks at a certain point of app that [TS]

01:27:17   notice it continues to live on as a [TS]

01:27:19   thing these salad days are going to end [TS]

01:27:22   because I have people who have fifty [TS]

01:27:25   dollars to use the FDLR site as an [TS]

01:27:27   example that is not a very particularly [TS]

01:27:30   fine implement with which to divide up [TS]

01:27:32   the population there is a huge range of [TS]

01:27:35   people who might be willing to pick a [TS]

01:27:36   few dollars and they're not all in your [TS]

01:27:37   little clique right eventually those [TS]

01:27:40   days will end so if you if you like that [TS]

01:27:42   that's what you want is a place for me [TS]

01:27:45   and my friends and other people to hang [TS]

01:27:46   out uh and we want to keep it like that [TS]

01:27:49   like I don't mind if we all hear each [TS]

01:27:51   other I don't mind if like you're a [TS]

01:27:53   friend of your friends friend here's me [TS]

01:27:55   but I don't want like the entire world [TS]

01:27:57   to be there don't use twitter and app [TS]

01:28:00   that net enjoy it while it lasts because [TS]

01:28:02   i have to assume that will eventually [TS]

01:28:03   end there as well because any public [TS]

01:28:05   thing even if it's publican takes fifty [TS]

01:28:07   dollars eventually you get the whole [TS]

01:28:08   cross-section of you know not maybe had [TS]

01:28:11   the whole cross section of the site with [TS]

01:28:12   50 bucks thing but you will you will get [TS]

01:28:14   people who are outside what you consider [TS]

01:28:15   to be your circle ah it will just you [TS]

01:28:19   know even if it's up other people who [TS]

01:28:23   have similar interests but not quite the [TS]

01:28:25   same and you don't know them and you're [TS]

01:28:26   not connected to you in any way suddenly [TS]

01:28:28   you're in there in there in there as [TS]

01:28:29   well it's not going to last if you want [TS]

01:28:31   that try something like glass board [TS]

01:28:32   which is uh Brent Simmons new [TS]

01:28:36   application / service where you can make [TS]

01:28:38   a private well I know you describe [TS]

01:28:40   Glassport it I'm uses have used a lot in [TS]

01:28:43   converses I have not used it a lot it's [TS]

01:28:46   it's sort of like your own private idaho [TS]

01:28:49   / twitter experience that you can kind [TS]

01:28:54   of invite people [TS]

01:28:55   two and then you tweet and you can post [TS]

01:28:59   little things and it's pretty cool I [TS]

01:29:02   mean I could if you are trying to keep [TS]

01:29:05   track of folks at a conference and you [TS]

01:29:07   don't know where they're going to be and [TS]

01:29:08   they all have the app then it's sort of [TS]

01:29:11   golden because if you have ever been to [TS]

01:29:13   one of these conferences where there are [TS]

01:29:15   a whole lot of people and they're all [TS]

01:29:16   trying to meet up and it's not organized [TS]

01:29:17   and you see them on Twitter like [TS]

01:29:19   everybody's Twitter experience is kind [TS]

01:29:21   of delayed and different and you know [TS]

01:29:23   one person might not get a notification [TS]

01:29:25   that everyone's supposed to meet up here [TS]

01:29:27   at a certain time and it becomes very [TS]

01:29:29   very confusing glass board fixes all of [TS]

01:29:31   that and it can email you and anyway [TS]

01:29:33   it's very cool I have not yet had the [TS]

01:29:36   opportunity to really use it at one of [TS]

01:29:39   those crazy conferences but if we go to [TS]

01:29:40   South by this era I think it's sort of [TS]

01:29:42   mandatory like you can't function in it [TS]

01:29:44   in a conference at bay maybe I'll use it [TS]

01:29:46   just with you at packed just you and me [TS]

01:29:48   make our own glass boardroom yeah and [TS]

01:29:51   the reason you can't use Twitter for [TS]

01:29:52   those things and believe me I've tried [TS]

01:29:53   is that your Twitter timeline is like [TS]

01:29:56   you don't unfollow everyone just for a [TS]

01:29:58   conference your timeline is filled with [TS]

01:29:59   tweets from people who aren't at the [TS]

01:30:01   conference did you know people just [TS]

01:30:02   snarking about things at the conference [TS]

01:30:05   commenting on the you know WOC keynote [TS]

01:30:07   talking about stuff like that in if [TS]

01:30:09   you're trying to find in that mix like [TS]

01:30:10   we're just trying to arrange where we're [TS]

01:30:12   going to meet for dinner today I can't [TS]

01:30:13   find this in my giant timeline of stuff [TS]

01:30:14   if you have glass board the glass port [TS]

01:30:16   literally is that little private room [TS]

01:30:18   it's it's invite-only you invite the [TS]

01:30:20   people you want and you have this place [TS]

01:30:21   where you can go you can have separate [TS]

01:30:22   glass boards for like the last word for [TS]

01:30:24   what bar we're going to ignite the glass [TS]

01:30:26   board for where we're going to meet for [TS]

01:30:27   lunch in separate rooms you know with [TS]

01:30:28   separate sets of people and it's like [TS]

01:30:30   purpose-built private rooms it means [TS]

01:30:32   it's basically like if you imagined a [TS]

01:30:35   private IRC channel combined with the [TS]

01:30:37   Twitter type GUI and client application [TS]

01:30:38   experience and the ability to put post [TS]

01:30:41   pictures and all sorts of stuff like [TS]

01:30:42   that so that's not what Twitter is there [TS]

01:30:45   are other things for that but if you try [TS]

01:30:47   to use Twitter like that or if you try [TS]

01:30:48   to say Twitter was good when it was like [TS]

01:30:50   that and now it's not good anymore now I [TS]

01:30:51   like app net right if app done it [TS]

01:30:54   survives that Thun s not gonna be like [TS]

01:30:55   that either because at night is also in [TS]

01:30:57   public so to speak and eventually that I [TS]

01:31:00   believe that public will get too big for [TS]

01:31:02   you and small group communications are [TS]

01:31:06   different than then ones that are [TS]

01:31:08   totally in public [TS]

01:31:09   everyone's aware that what you're saying [TS]

01:31:14   in a small group uh you know on Twitter [TS]

01:31:16   like business does happen if it's like [TS]

01:31:18   me like say it's like me and the other [TS]

01:31:19   incomparable guys talking about some [TS]

01:31:21   topic that you know I we talk about [TS]

01:31:22   Glenn Glenn Fleischmann was recently on [TS]

01:31:24   Jeopardy so we're all talking about [TS]

01:31:25   Glenn's appearance on jeopardy right [TS]

01:31:26   that suddenly feels like oh it's small [TS]

01:31:28   group communication on Twitter because [TS]

01:31:31   it's just like the people who know Glenn [TS]

01:31:33   talking about his appearance with a [TS]

01:31:34   couple of ancillary other people like [TS]

01:31:36   what could you have that place take [TS]

01:31:37   place in glass bored you could but like [TS]

01:31:39   when that small group communication when [TS]

01:31:41   those little groups appear and disappear [TS]

01:31:42   on Twitter everyone who's participating [TS]

01:31:44   that discussion is aware that it's [TS]

01:31:46   taking place in public and everyone is [TS]

01:31:49   more or less on their best behavior so [TS]

01:31:51   you're not too familiar with someone [TS]

01:31:52   you're not revealing private information [TS]

01:31:54   because even though you feel like it's [TS]

01:31:55   just us talking at all you know the [TS]

01:31:56   friends of Glenn talking about his [TS]

01:31:58   appearance you know there's an extended [TS]

01:32:00   fringe there and you know that everyone [TS]

01:32:01   else is watching you and everything you [TS]

01:32:03   say can be seen so you behave [TS]

01:32:04   differently than you would if you were [TS]

01:32:06   in the glass board totally differently [TS]

01:32:07   uh you put your best foot forward in [TS]

01:32:10   general I see these pressures as a good [TS]

01:32:11   thing these kind of spontaneously mini [TS]

01:32:14   groups that form and Twitter about a [TS]

01:32:15   particular topic you know whether it's [TS]

01:32:17   people who knew no Glenn or fans of sons [TS]

01:32:21   of anarchy because you're watching it in [TS]

01:32:22   your live tweeting and suddenly a little [TS]

01:32:24   micro bubble pops up around you and the [TS]

01:32:26   people who follow you and the people you [TS]

01:32:27   know and like talk about this one thing [TS]

01:32:29   and then and then dissipates but during [TS]

01:32:30   that whole thing everyone is aware that [TS]

01:32:32   they're talking in public and those [TS]

01:32:34   pressures are good because I think it [TS]

01:32:37   makes people a little bit more civil [TS]

01:32:38   than you would be if you were in a like [TS]

01:32:40   a glass board room and you know the [TS]

01:32:44   pressures that it applies that I mean [TS]

01:32:45   that guess is bad precious as well like [TS]

01:32:46   sometimes people feel pressured to [TS]

01:32:48   entertain other people when they're in a [TS]

01:32:50   small group communication they nose in [TS]

01:32:52   public but like the question is why do [TS]

01:32:55   that why have these spontaneous small [TS]

01:32:57   group communications on Twitter rather [TS]

01:33:00   than having them in glass part why [TS]

01:33:01   didn't we make an incomparable or [TS]

01:33:02   friends of Glenn glass board and talk [TS]

01:33:04   about the g everything why did we do it [TS]

01:33:05   in Twitter and it's kind of the same [TS]

01:33:07   reason I've talked about in past shows [TS]

01:33:08   why I don't want usually want to answer [TS]

01:33:10   one person's email that asked the common [TS]

01:33:13   question so someone emails me they ask [TS]

01:33:15   some question that lots of people want [TS]

01:33:17   to know rather than answering that one [TS]

01:33:19   person I'd rather wait until the podcast [TS]

01:33:21   comes along [TS]

01:33:22   and talk about it there because then I [TS]

01:33:24   can answer everyone who had that [TS]

01:33:25   question or or for example tweet about [TS]

01:33:27   it if a bunch of people are sending me [TS]

01:33:29   you know @ replies rather than at [TS]

01:33:30   replying them on Twitter for the [TS]

01:33:32   individually each one I'll make a public [TS]

01:33:34   tweet that answers everyone's question [TS]

01:33:35   and I I generally prefer to have a lot [TS]

01:33:39   of conversations in public because so [TS]

01:33:42   that's what that anyone who is watching [TS]

01:33:43   anyone who has interest in these parties [TS]

01:33:45   can benefit from the exchange whether [TS]

01:33:47   that benefit is being entertained [TS]

01:33:48   because like you know you know [TS]

01:33:49   everyone's watching so you everyone [TS]

01:33:50   tries to make the funniest quip about [TS]

01:33:52   Glen being on jeopardy or something [TS]

01:33:54   right you're you're delivering [TS]

01:33:56   entertainment value to someone [TS]

01:33:58   presumably are trying to are trying to [TS]

01:34:00   one-up each other or whatever like that [TS]

01:34:02   you know or just they want to know [TS]

01:34:04   what's going on in that circle they [TS]

01:34:06   don't know you personally didn't know [TS]

01:34:07   Glen personally but maybe listen is [TS]

01:34:08   being comfortable or maybe they read [TS]

01:34:09   your blog or you know they're following [TS]

01:34:10   you for some reason maybe they'd like to [TS]

01:34:12   see you interacting with your friends [TS]

01:34:14   about something because they can gain [TS]

01:34:15   something from that exchange that's [TS]

01:34:17   creepy in real life like if you're [TS]

01:34:18   hanging out at a conference and you're [TS]

01:34:20   talking like a little circle and it was [TS]

01:34:22   like a bunch of guys like on the side [TS]

01:34:23   like looking at you but now looking at [TS]

01:34:25   you but listening to you but looking [TS]

01:34:26   like they're not listening to you and [TS]

01:34:27   that happens in real life right and like [TS]

01:34:30   that's creepy in real life but I feel [TS]

01:34:32   like on Twitter like that's that's the [TS]

01:34:35   way it's supposed to work because I [TS]

01:34:36   don't know that you're there like [TS]

01:34:38   listening like we're all aware that even [TS]

01:34:40   I feel like if you're in a circle a [TS]

01:34:42   bunch of people talking at wwc and [TS]

01:34:44   someone's like creeping and listening to [TS]

01:34:46   you you're kind of skeeved out by that [TS]

01:34:47   and you like it right but on Twitter I'm [TS]

01:34:50   like that's where this should happen [TS]

01:34:51   because we're all wrong we're all aware [TS]

01:34:53   that it's happening there whereas when [TS]

01:34:54   were in that circle WC we feel like we [TS]

01:34:56   are expressing by showing our backs to [TS]

01:34:58   you that we would like to discuss things [TS]

01:35:00   probably we don't think you should be [TS]

01:35:01   used rocking but on Twitter we're all [TS]

01:35:02   like at least I think everyone's on [TS]

01:35:05   board with this like I know that you're [TS]

01:35:07   watching me and listening to this [TS]

01:35:08   conversation in hang with my friends I [TS]

01:35:09   want that to happen I'm aware that's [TS]

01:35:13   happening my behavior is based on the [TS]

01:35:15   supposition that that's happening I'm [TS]

01:35:17   not offended that you're listening to [TS]

01:35:19   this that you're listening in on our [TS]

01:35:20   thing because it's not really private uh [TS]

01:35:23   and so like if if you ever had that [TS]

01:35:26   compulsion I think we've all had our so [TS]

01:35:28   famous person over there whenever [TS]

01:35:29   they're talking about with another [TS]

01:35:30   famous person right but you know you [TS]

01:35:31   can't do it cuz it's creepy twitter is a [TS]

01:35:33   place where you can do that and it's the [TS]

01:35:35   appropriate [TS]

01:35:36   orem because it's not being creepy like [TS]

01:35:38   everyone is everyone has agreed by [TS]

01:35:40   tweeting publicly than anyone who wants [TS]

01:35:42   to follow them can unless they've been [TS]

01:35:43   blocked or whatever you know plus or [TS]

01:35:46   minus the abuse factor there uh and so [TS]

01:35:50   this is kind of this is why I follow [TS]

01:35:51   people who I don't actually know a lot [TS]

01:35:54   of people look at my follower list like [TS]

01:35:55   do you know all these people and like I [TS]

01:35:56   know a lot of them but some of them I [TS]

01:35:58   know nothing about except for like that [TS]

01:36:00   I've read their blog once or you know I [TS]

01:36:01   don't know how to pronounce their names [TS]

01:36:03   or something right cuz I like to see [TS]

01:36:05   their conversations in public right uh [TS]

01:36:07   and even if they're not engaging with me [TS]

01:36:10   directly I can learn from their how they [TS]

01:36:13   engage with the other people who follow [TS]

01:36:15   them who I also happen to follow like [TS]

01:36:17   you know so overlapping circles Venn [TS]

01:36:19   diagrams I don't know you but I'm [TS]

01:36:22   interested in what you do and I do know [TS]

01:36:24   that guy you just replied to like your [TS]

01:36:26   your friend of a friend of a friend and [TS]

01:36:28   you can see those in twitter if you if [TS]

01:36:30   you follow the friend that they replied [TS]

01:36:31   to or you can just look through their [TS]

01:36:32   timelines and so they have debates for [TS]

01:36:34   people that are they swap links with [TS]

01:36:35   each other or voice their opinions on TV [TS]

01:36:37   shows or current events you know I will [TS]

01:36:39   dig into those conversations with my [TS]

01:36:41   Twitter client and see the replies that [TS]

01:36:43   I wasn't seeing cuz I don't follow the [TS]

01:36:44   people that ever adjust and that helps [TS]

01:36:46   me learn things get to know the person [TS]

01:36:48   that maybe i don't know maybe maybe I [TS]

01:36:50   found somewhere that someone who I want [TS]

01:36:52   to know and i'll introduce myself next [TS]

01:36:53   time i see them or whatever right that's [TS]

01:36:55   one of the reasons i follow people i [TS]

01:36:56   don't know because it's the what i feel [TS]

01:36:58   is the acceptable version of you know [TS]

01:37:01   what would be creepy in real life [TS]

01:37:02   because that's what twitter is all about [TS]

01:37:03   now I've set a few times I'm past shows [TS]

01:37:06   that Twitter is who you follow and that [TS]

01:37:08   it's essential to cultivate a set of [TS]

01:37:11   people that you want to follow and [TS]

01:37:12   that's not easy to do like people here [TS]

01:37:16   that like oh great well so if I get some [TS]

01:37:17   sort of gold instead of followers I'm [TS]

01:37:19   going to be entertained or educated or [TS]

01:37:22   both or interested or whatever I think [TS]

01:37:25   the tricky part about finding people to [TS]

01:37:26   follow is the people you follow are not [TS]

01:37:29   necessarily your favorite people your [TS]

01:37:32   best friends people you admire people [TS]

01:37:35   whose work your respect people who you [TS]

01:37:37   know personally people you've ever [TS]

01:37:38   spoken to people who have spoken to you [TS]

01:37:40   that is not necessarily who you follow [TS]

01:37:42   yeah maybe some of your followers are [TS]

01:37:43   those people but don't pick your [TS]

01:37:44   followers based on anything other than [TS]

01:37:48   whether you think they'd be value [TS]

01:37:50   to follow on Twitter and that's hard for [TS]

01:37:51   people to do because they like all this [TS]

01:37:53   is my best friend I have to follow them [TS]

01:37:55   on Twitter but if they just tweet a name [TS]

01:37:56   things that you're not interested in [TS]

01:37:57   don't follow them on Twitter right be [TS]

01:38:00   ruthless about who you follow and [TS]

01:38:01   unfollow it's not friending you are not [TS]

01:38:03   divorcing yourselves friend wise from [TS]

01:38:06   someone if you don't follow them Isis [TS]

01:38:08   this is your opinion man but what if [TS]

01:38:09   there are other people who feel [TS]

01:38:11   differently about it I mean then they're [TS]

01:38:13   gonna take it personally like oh I [TS]

01:38:14   followed him and didn't follow me back [TS]

01:38:16   like what a jerk well is this your same [TS]

01:38:18   take you where you have your email [TS]

01:38:20   response where like someone writes you [TS]

01:38:21   an email and they can spend an hour [TS]

01:38:23   writing it and it can be two pages long [TS]

01:38:24   and like you'll read it but you don't [TS]

01:38:26   feel any obligation to respond to it if [TS]

01:38:29   you if you want to have a to get value [TS]

01:38:32   out of Twitter you can't treat it like [TS]

01:38:33   that like that that is hampering that [TS]

01:38:35   may be a lot of the why people try to [TS]

01:38:37   join Twitter and find that interesting [TS]

01:38:38   because they feel compelled to like [TS]

01:38:40   follow their friends and their friends [TS]

01:38:41   just tweet a name things if if that's so [TS]

01:38:44   if you feel like that's the social [TS]

01:38:46   contract between you and your friends [TS]

01:38:47   then you're stopping yourself possibly [TS]

01:38:49   from getting value out of Twitter if you [TS]

01:38:51   want to yeah you know feel like it's [TS]

01:38:54   something that you want to do and you [TS]

01:38:55   know it's not like you have to use [TS]

01:38:56   Twitter like but I so many people this [TS]

01:38:58   is why people keep coming back to they [TS]

01:38:59   see so many people who who are busy [TS]

01:39:01   people who have many options who are a [TS]

01:39:02   technology savvy who would use it so [TS]

01:39:04   much like why are they using I think [TS]

01:39:06   it's because the people who do that have [TS]

01:39:08   found a way to get a value out of it and [TS]

01:39:09   I think it you have to you can't view it [TS]

01:39:12   as a bidirectional friend relationship [TS]

01:39:14   because that's that will kill they will [TS]

01:39:17   kill Twitter for you it will make it so [TS]

01:39:18   you don't check it at all so yeah you'll [TS]

01:39:20   be safe in these relationships with this [TS]

01:39:21   person who doesn't understand Twitter [TS]

01:39:22   and think so you didn't you're not [TS]

01:39:23   following me that means you're not my [TS]

01:39:25   friend or you don't like the things I [TS]

01:39:27   tweet and I'm personally insulted well [TS]

01:39:28   then you cure that by saying okay fine I [TS]

01:39:30   follow you but now I'm never going to [TS]

01:39:31   check twitter again because I can't [TS]

01:39:32   stand what you tweet like it has no the [TS]

01:39:35   people who I follow and unfollow I'm [TS]

01:39:36   constantly changed now listing has [TS]

01:39:38   nothing to do with how much I do or [TS]

01:39:39   don't like those people or know them or [TS]

01:39:41   anything like that is everything to do [TS]

01:39:42   with what they tweet and just because it [TS]

01:39:44   doesn't mean like I don't like the [TS]

01:39:45   things you tweet I disagree with the [TS]

01:39:47   things you tweet that's not what it [TS]

01:39:48   means it just means that what I want to [TS]

01:39:50   see in my Twitter stream is I either I [TS]

01:39:52   want to be entertained so I fall people [TS]

01:39:53   who are only funny if you're not funny [TS]

01:39:54   even if you're talking about things I'm [TS]

01:39:55   totally interested in so what or I want [TS]

01:39:57   to learn things and I don't care about [TS]

01:39:59   the guy who makes hilarious jokes even [TS]

01:40:00   though I find those jokes totally [TS]

01:40:01   hilarious [TS]

01:40:02   I just want to learn things like [TS]

01:40:03   everyone has their mix of what they want [TS]

01:40:04   to get out of Twitter and you have to [TS]

01:40:06   deal with your your followers in that [TS]

01:40:08   manner you can't you can't get them [TS]

01:40:10   wrapped up in your in your friend [TS]

01:40:12   relationships and so I feel I feel bad [TS]

01:40:14   for people who you know have friends who [TS]

01:40:17   use these services who tell you when the [TS]

01:40:18   UN follow them because the Twitter [TS]

01:40:19   service itself doesn't gent like you can [TS]

01:40:21   basically follow and unfollow people and [TS]

01:40:22   depending on their notifications they [TS]

01:40:25   may or may not see when you follow it [TS]

01:40:26   and I don't think twitter tells you at [TS]

01:40:28   all when somebody unfollows you so you [TS]

01:40:29   can silently unfollow and you right heyo [TS]

01:40:31   but there are so many services that [TS]

01:40:33   provide that so if you have friends who [TS]

01:40:34   are like if your mom is like I subscribe [TS]

01:40:36   to a service that tells me when you and [TS]

01:40:37   follow you unfollowed me and now I'm [TS]

01:40:38   disowning you well you've got a bigger [TS]

01:40:40   problem than Twitter day I feel like uh [TS]

01:40:42   and that's a shame but like I really [TS]

01:40:44   feel like you have to you know treat [TS]

01:40:48   kind of like RSS where r someone doesn't [TS]

01:40:51   know if you subscribe to their blog by [TS]

01:40:52   RSS unless you're the only one and you [TS]

01:40:54   stop in there and there there's just [TS]

01:40:55   counts down to zero right you know [TS]

01:40:58   subscribe I'm again RSS is a nerdy thing [TS]

01:41:00   nerdier than Twitter was but like you [TS]

01:41:02   would feel no problem with like [TS]

01:41:03   subscribe unsubscribe like yeah that's [TS]

01:41:05   not interesting you know you have to use [TS]

01:41:06   Twitter the same way ah to get [TS]

01:41:08   value-added but I feel uh and I'm [TS]

01:41:11   followed by a lot of people that i don't [TS]

01:41:12   know i mean anybody with lots of [TS]

01:41:14   followers like you have tens of [TS]

01:41:15   thousands of followers and you know hey [TS]

01:41:17   it you don't know that many peoples just [TS]

01:41:19   not possible so I so people like us this [TS]

01:41:20   is I'm sure the feedback I get from the [TS]

01:41:23   show is all this stuff is like well this [TS]

01:41:24   all works fine if you have 10,000 [TS]

01:41:26   followers but I have five followers so I [TS]

01:41:28   don't you know it just not apply to me I [TS]

01:41:30   think all this does apply to you you [TS]

01:41:32   just do have to build up that follower [TS]

01:41:34   list because even though I have [TS]

01:41:35   thousands and thousands of followers I [TS]

01:41:36   only follow like 100-200 people [TS]

01:41:38   something like that for years I was [TS]

01:41:40   trying to keep it under 100 i originally [TS]

01:41:42   broke through because I follow a lot of [TS]

01:41:43   really low volume accounts right uh but [TS]

01:41:45   I think you can find a hundred people [TS]

01:41:48   that you're interested in start by going [TS]

01:41:50   to want to find one friend see who they [TS]

01:41:52   follow and just follow the chain around [TS]

01:41:53   and trim and revise or whatever you can [TS]

01:41:55   eventually maybe you won't have to make [TS]

01:41:57   followers is you know someone who has [TS]

01:41:58   their own podcast but you will be able [TS]

01:42:01   to follow as many people that's another [TS]

01:42:02   mistake I see people making they follow [TS]

01:42:03   700 people like they have 150 followers [TS]

01:42:06   and I follow 700 people that that's not [TS]

01:42:09   a good balance you're not you're not [TS]

01:42:11   going to be able to use Twitter you [TS]

01:42:12   anything of value is going to be drowned [TS]

01:42:13   out in the noise you're just gonna stop [TS]

01:42:15   using a pizza just [TS]

01:42:15   like a bunch of chatter all right so [TS]

01:42:17   since I'm followed by a bunch of people [TS]

01:42:19   that I don't know I feel a [TS]

01:42:21   responsibility to provide something of [TS]

01:42:24   value to them not because I'm like [TS]

01:42:26   trying to preserve my follower account [TS]

01:42:27   because my father camp does not you know [TS]

01:42:29   that in dollar fifteen you can ride the [TS]

01:42:30   subway I don't get it Fowler account [TS]

01:42:32   right like it's not like there's no [TS]

01:42:33   prize for my follower count is is [TS]

01:42:35   miniscule compared to like actual famous [TS]

01:42:38   people and even like you know actual [TS]

01:42:39   famous mac nerds and stuff you know it's [TS]

01:42:41   not it's not about ego not like oh god I [TS]

01:42:43   can't lose a follower but the people who [TS]

01:42:45   do follow me I do feel the same way you [TS]

01:42:48   know said I don't feel any [TS]

01:42:48   responsibility to reply to every 1z mail [TS]

01:42:50   I do really sponsibility to read it it's [TS]

01:42:52   just that I can't reply to everybody and [TS]

01:42:54   same thing with people who follow me on [TS]

01:42:55   twitter it's the reverse relationship [TS]

01:42:57   you know I they followed me expect [TS]

01:43:00   because they know like I'm the guy who [TS]

01:43:02   has that podcast or he complains about [TS]

01:43:03   things or he's the guy who does that Mac [TS]

01:43:04   os10 review or you know they they know [TS]

01:43:07   me in some way or he's the guy you know [TS]

01:43:09   I use one of his perl modules or [TS]

01:43:10   something right they have some [TS]

01:43:11   expectation when they follow me and I do [TS]

01:43:14   feel some responsibility to provide what [TS]

01:43:18   I think they expect now I didn't have to [TS]

01:43:20   go that way I could say what I use [TS]

01:43:22   Twitter for is I just make jokes I'm an [TS]

01:43:24   amateur stand-up comedian and even [TS]

01:43:25   though you know me in real life as you [TS]

01:43:27   know a computer guy or a plumber all I'm [TS]

01:43:28   going to do on twitter is make jokes or [TS]

01:43:30   maybe all I'm going to do in twitter us [TS]

01:43:31   talk about woodworking right you would [TS]

01:43:33   learn that pretty quickly after [TS]

01:43:34   following me and you go okay well this [TS]

01:43:35   isn't what i expect that i follow this [TS]

01:43:36   guy who does the mac OS 10 reviews that [TS]

01:43:38   I read I thought he'd be talked about [TS]

01:43:39   Mac nerd stuff but he does right so I'm [TS]

01:43:41   not saying you have to do what you [TS]

01:43:42   people expect but I think you should [TS]

01:43:44   decide what it is that you think you're [TS]

01:43:46   doing rhetoric on what I've decided that [TS]

01:43:47   I'm doing is trying to make the people [TS]

01:43:52   who follow me because they know of these [TS]

01:43:54   few things that I'm somewhat well known [TS]

01:43:56   for not be shocked by what I think if [TS]

01:43:58   you're interested in Mac nerd stuff you [TS]

01:44:00   follow me you're gonna see some mac nerd [TS]

01:44:01   links if you're interested in games and [TS]

01:44:03   you know that I'm a gamer because you [TS]

01:44:04   heard me you know do journey podcasts [TS]

01:44:06   and stuff like that you're gonna see me [TS]

01:44:07   talk about game stuff like if you know [TS]

01:44:09   me from the Pearl world occasionally I'm [TS]

01:44:11   going to mention pearl or UNIX your [TS]

01:44:12   things that are related to that and so [TS]

01:44:16   you know the first that micro blogging [TS]

01:44:17   is part of that i have a blog but i [TS]

01:44:20   rarely post in it but i do have a [TS]

01:44:22   twitter account and i do micro blogging [TS]

01:44:23   there and I [TS]

01:44:24   micro blog about Mac nerd stuff unix [TS]

01:44:27   stuff star wars video games like what [TS]

01:44:29   you would expect right so I feel like [TS]

01:44:30   the people who are following me they may [TS]

01:44:32   not they may not be interested enough to [TS]

01:44:34   keep following me but they shouldn't be [TS]

01:44:35   shocked by what by what they get out of [TS]

01:44:36   it right second I do try to engage with [TS]

01:44:39   interesting replies it's kind of like [TS]

01:44:41   email like I read all the replies but I [TS]

01:44:43   can't reply to all I can't individual [TS]

01:44:45   engage with every single person I'm not [TS]

01:44:46   a customer service department I can't I [TS]

01:44:48   can't you know take every request in a [TS]

01:44:50   queue and go through individual [TS]

01:44:51   conversations it's just not possible [TS]

01:44:52   right but if someone says something [TS]

01:44:55   interesting to me I'll reply to them I'm [TS]

01:44:57   not like you know on the no reply top [TS]

01:44:59   nothing is worse than following somebody [TS]

01:45:01   with a lot of followers on Twitter and [TS]

01:45:02   they never say anything interesting [TS]

01:45:06   related to their topics like so say [TS]

01:45:08   they're like a famous athlete and never [TS]

01:45:09   talk about sports right and all they say [TS]

01:45:11   is like what I had for lunch and [TS]

01:45:13   complaints about the traffic and weather [TS]

01:45:14   and then occasionally they show whatever [TS]

01:45:16   it is they're currently doing you know [TS]

01:45:17   by my new movie watch me in the new game [TS]

01:45:19   or whatever they never engaged with [TS]

01:45:21   anyone you don't even think they even [TS]

01:45:22   look at their @ mentions they never I [TS]

01:45:24   reply with anybody that is the worst [TS]

01:45:26   like a lot of celebrities are like this [TS]

01:45:28   and like I kind of feel from them in [TS]

01:45:29   there probably not tech savvy and they [TS]

01:45:30   have bazillions followers instead of a [TS]

01:45:32   couple but I've tried to follow a lot of [TS]

01:45:35   severed ES and I've unfollowed them [TS]

01:45:36   because if they if I follow like a [TS]

01:45:38   famous chef and they never wants to eat [TS]

01:45:40   about food like that's not what I was [TS]

01:45:42   following you for unfollow right they [TS]

01:45:44   may you know and all they tweet about is [TS]

01:45:46   like you know human-interest tweets [TS]

01:45:48   everybody has food here's what I had for [TS]

01:45:50   lunch everyone doesn't like traffic and [TS]

01:45:52   what's the weather like today like why [TS]

01:45:54   am I even following you because i'm just [TS]

01:45:55   so because you're famous I won't hear [TS]

01:45:57   what you think about the heat wave of [TS]

01:45:58   New York City know uh so unfollow that [TS]

01:46:01   person don't keep following them it's [TS]

01:46:02   like oh but I really like him maybe you [TS]

01:46:04   love him maybe you love his restaurants [TS]

01:46:05   but don't don't keep following on [TS]

01:46:07   twitter if he's not tweeting about that [TS]

01:46:08   right and the people who don't engage [TS]

01:46:10   say they do tweet about like whether you [TS]

01:46:11   know you follow some person in the tech [TS]

01:46:13   world and they tweet about the tech [TS]

01:46:15   world and you're excited by that but if [TS]

01:46:16   they never engaged with anybody like now [TS]

01:46:18   I like I'm just reading their blog but [TS]

01:46:21   their blog is really poor because a [TS]

01:46:23   hundred and forty character blog post is [TS]

01:46:25   not good but if it sets off in exchange [TS]

01:46:27   with a bunch of people that exchange [TS]

01:46:28   could be good so I'd rather read that [TS]

01:46:30   long form blog but if they're not doing [TS]

01:46:32   that like you know so I feel like I have [TS]

01:46:35   responsibilities to engage with people [TS]

01:46:36   who piqued my interest so I [TS]

01:46:38   read all the replies and if someone says [TS]

01:46:39   something interesting or has an opinion [TS]

01:46:41   that I want to engage with or provides [TS]

01:46:43   new information or even it was just [TS]

01:46:44   someone who says something nice you [TS]

01:46:46   wanted to say thanks you know glad you [TS]

01:46:48   liked that thing that I did you can't do [TS]

01:46:49   that for everybody but uh if it takes [TS]

01:46:52   two seconds to do why not like I don't [TS]

01:46:53   want people to think like who's that [TS]

01:46:54   he's the guy who never replies to [TS]

01:46:57   anybody who never engages I'm much more [TS]

01:46:59   likely to reply to you and Twitter than [TS]

01:47:00   I am to answer your email just because [TS]

01:47:02   it says so much lower volume right uh [TS]

01:47:05   and when I engage with those people who [TS]

01:47:07   reply I don't know these people I've [TS]

01:47:09   never met them before they've been [TS]

01:47:10   sitting there lurking following me for a [TS]

01:47:11   month a week a year who knows and I [TS]

01:47:14   happen to touch on the one topic that [TS]

01:47:16   they are like you know not the world [TS]

01:47:18   expert on but know a ton about that's [TS]

01:47:19   awesome for me that's you know that [TS]

01:47:22   that's an amazing experience where I'm [TS]

01:47:24   getting it information from someone who [TS]

01:47:26   had never would have met in real life [TS]

01:47:27   who never would have you know interacted [TS]

01:47:29   with in any way who has been silently [TS]

01:47:31   following me for such a long time [TS]

01:47:32   they've come upon the one topic they [TS]

01:47:34   happen to really know about and they can [TS]

01:47:35   teach me something we can have a [TS]

01:47:37   conversation about it I and I can in [TS]

01:47:38   turn pass on their knowledge the other [TS]

01:47:41   people who follow me and those other [TS]

01:47:42   people can discover that person that's [TS]

01:47:43   you know I know a lot of people who yeah [TS]

01:47:45   that's all things like if someone if a [TS]

01:47:47   famous person that mentions you [TS]

01:47:48   something you get tons of followers or [TS]

01:47:49   whatever that's probably a bad [TS]

01:47:51   phenomenon let's do with bots and spam [TS]

01:47:52   and stuff like that but I like that I [TS]

01:47:54   like being able to show that's in here [TS]

01:47:57   someone who's got an interesting [TS]

01:47:59   information or opinion or inside and [TS]

01:48:01   show them to my set of followers right [TS]

01:48:04   and I'm sure they do the same thing if I [TS]

01:48:06   say something with interesting sh and [TS]

01:48:07   show it to their followers right um and [TS]

01:48:11   the third thing I try to do to deliver [TS]

01:48:14   some value is I just mentioned as far I [TS]

01:48:17   do try to answer easy questions like if [TS]

01:48:20   someone asked me something and I can [TS]

01:48:21   answer it off the top of my head in a [TS]

01:48:23   single tweet I answer but I know if I'm [TS]

01:48:27   famous for this now or infamous for it [TS]

01:48:29   now I feel like I do it a lot but I do [TS]

01:48:31   the the one-word reply I do tons of one [TS]

01:48:34   word replies some people probably think [TS]

01:48:36   they're rude or it's an affectation or [TS]

01:48:38   whatever you know some will ask me a [TS]

01:48:41   question is like you know do you think [TS]

01:48:44   the the ipad mini pricing will affect [TS]

01:48:47   how people see the ipod touch and now [TS]

01:48:49   we'll reply to that person with no [TS]

01:48:50   period [TS]

01:48:51   and maybe that seems like it's rude [TS]

01:48:54   we're like I'm I'm dismissing them or [TS]

01:48:56   whatever what I'm trying to give them is [TS]

01:48:58   like I don't have time to like go into [TS]

01:49:00   you know I've talked about it for 20 [TS]

01:49:01   minutes in the show like I can't do that [TS]

01:49:03   on Twitter especially can do this just [TS]

01:49:04   for you and Twitter do you just want to [TS]

01:49:05   know like if I can answer with a yes or [TS]

01:49:08   a no or a single link and I have Roth [TS]

01:49:11   top my head I'll do it just you know [TS]

01:49:13   just so you feel like you have some [TS]

01:49:15   engagement with the person right like [TS]

01:49:18   now there's a limit to that because I [TS]

01:49:20   get a lot of questions I won't go off in [TS]

01:49:22   Google something for somebody like a lot [TS]

01:49:24   of times I'm all askme do you know how [TS]

01:49:25   to disable this feature in this thing if [TS]

01:49:30   I don't know it off the top of my head [TS]

01:49:31   yeah I could probably go google for it [TS]

01:49:33   but at that point like one of my [TS]

01:49:34   mechanical turk for your custody for [TS]

01:49:36   your computer support like just let me [TS]

01:49:38   just let me just send a question at [TS]

01:49:40   syracuse a question about my computer [TS]

01:49:41   and then he will go and google the [TS]

01:49:43   answer like cuz i could successfully [TS]

01:49:44   google the answer but I do you know I [TS]

01:49:47   don't like I used to do that [TS]

01:49:48   occasionally I'm like what am i doing I [TS]

01:49:49   have someone mentioned me on Twitter and [TS]

01:49:51   now i'm going to google to look up the [TS]

01:49:52   answers of them know so that that can't [TS]

01:49:54   happen right but all the other things [TS]

01:49:57   you know where it's something I gitam [TS]

01:50:00   Utley dunno I feel some responsibility [TS]

01:50:01   just give them the answer because like [TS]

01:50:04   maybe you can just giving them the [TS]

01:50:05   pointer to a link or maybe they don't [TS]

01:50:07   know what to google for something like [TS]

01:50:08   that you give them something to go on [TS]

01:50:09   and you've made their day better in some [TS]

01:50:11   way and yeah that was just an individual [TS]

01:50:13   thing and everyone else didn't see it [TS]

01:50:14   but that I'm willing to do that with the [TS]

01:50:16   single word things or even it's just [TS]

01:50:17   like you know I played journey and [TS]

01:50:19   really loved it thanks for introducing [TS]

01:50:20   me to it you know say something nice [TS]

01:50:22   back to that person just just a little [TS]

01:50:25   thing ah so boy huh yeah this was [TS]

01:50:30   supposed to be a short show yeah this is [TS]

01:50:31   add this is one of your epic rants [TS]

01:50:33   people are gonna love this it's not a [TS]

01:50:35   rant understood no it's not of course [TS]

01:50:37   yes so anyway I took to wrap this up I [TS]

01:50:40   think this this is how I use Twitter I [TS]

01:50:43   chaima didn't get to talk about app that [TS]

01:50:45   name able to talk about the next thing [TS]

01:50:46   the next show to contrast to this with [TS]

01:50:49   how how I'm using Twitter but I think [TS]

01:50:52   everybody no matter how many followers [TS]

01:50:53   they might have Ken Kent doesn't going [TS]

01:50:55   to have to but can use Twitter in in [TS]

01:50:58   this way and get the same same type of [TS]

01:51:02   value out of that I get maybe they just [TS]

01:51:03   don't want to do that maybe they won [TS]

01:51:05   use Twitter in a different way which is [TS]

01:51:06   fine there are many other evaluates do [TS]

01:51:08   it but this is one possible way and I [TS]

01:51:10   think the reason people don't have a you [TS]

01:51:13   know try Twitter and don't like it is [TS]

01:51:15   because somewhere along the line they [TS]

01:51:18   they treat it as something it's not they [TS]

01:51:20   treat it as private communication and [TS]

01:51:22   they want it to be like a small room [TS]

01:51:24   where they can listen to people or they [TS]

01:51:26   don't know who to follow so just follow [TS]

01:51:28   a bunch of random people in just a bunch [TS]

01:51:29   of noise and it blends into the [TS]

01:51:30   background or they don't handle follow [TS]

01:51:32   unfollow correctly or they have friends [TS]

01:51:34   who you know as you said like won't let [TS]

01:51:36   them do follow and unfollow in a way [TS]

01:51:38   that maximizes their benefit for the [TS]

01:51:40   service because like that flies in the [TS]

01:51:41   face of maximizing their the harmony of [TS]

01:51:44   their personal relationships like their [TS]

01:51:46   thats where i think a lot of these [TS]

01:51:48   things fall down and maybe it takes [TS]

01:51:50   being kind of like a you know a nerd who [TS]

01:51:53   doesn't have problems with this type of [TS]

01:51:56   like you know I'm if I'm not following [TS]

01:51:58   somebody in their hurt by it I don't [TS]

01:52:01   like I don't I don't feel bad about that [TS]

01:52:04   it's like that's that's on them but I [TS]

01:52:05   know that isn't that is probably a [TS]

01:52:07   typical but it really does help to be [TS]

01:52:09   able to curate your follow-on follows in [TS]

01:52:13   a way that gives you value either and [TS]

01:52:14   decide what you want out of it I decided [TS]

01:52:15   this is the way I'm going to get [TS]

01:52:16   thoughts out of my head some people will [TS]

01:52:18   just you know tell someone in real life [TS]

01:52:20   some people will write it a notebook [TS]

01:52:21   some people will write it in a blog I [TS]

01:52:23   let these thoughts that onto Twitter and [TS]

01:52:26   I get thoughts to come back and a lot of [TS]

01:52:28   what happens on the show from week to [TS]

01:52:30   week is yes is based on the people the [TS]

01:52:32   feedback people send through the [TS]

01:52:33   feedback form but a lot of it happens on [TS]

01:52:35   Twitter like there's just a smart I mean [TS]

01:52:37   I don't look at Twitter during the show [TS]

01:52:39   for the most time he's just too busy so [TS]

01:52:40   I apologize for that sure people are [TS]

01:52:42   trying to tweet things I'm much more [TS]

01:52:44   likely to see you if you do that in the [TS]

01:52:45   chat room but there's a swarm of things [TS]

01:52:47   happening and after show I go through [TS]

01:52:50   that Twitter backlog because I do read [TS]

01:52:51   every tweet ah which is another thing [TS]

01:52:53   that I really have time to get into here [TS]

01:52:54   but uh and when I go through that [TS]

01:52:57   backlog like that's that's practically [TS]

01:52:59   fault for the next show already like by [TS]

01:53:00   the time we get off the air there's [TS]

01:53:03   already follow up cute oh I'd like the [TS]

01:53:04   whole sometimes all the follow up like [TS]

01:53:07   during the week that the email [TS]

01:53:08   Strickland is people watch the show and [TS]

01:53:09   I gather him up on the Friday before but [TS]

01:53:11   that experience like I can't imagine how [TS]

01:53:15   that would work without Twitter because [TS]

01:53:16   if I just had to go by what people email [TS]

01:53:18   not that it's a high barrier where [TS]

01:53:20   people got to go to the forum and type [TS]

01:53:21   and stuff and they feel like they're [TS]

01:53:22   riding along from letter and they don't [TS]

01:53:23   know what to say but the fire off a [TS]

01:53:25   tweet in two seconds oh you know here's [TS]

01:53:26   here's looking to top speed we got a [TS]

01:53:28   veyron super sport and if i think is [TS]

01:53:30   interesting enough for fall off I've got [TS]

01:53:31   the link I've got the person to [TS]

01:53:32   attribute it to it was short you know [TS]

01:53:34   it's very valuable to me so I know what [TS]

01:53:40   do you think and what do I think it was [TS]

01:53:42   an epic rant is this does that come [TS]

01:53:45   close anywhere close to how you use [TS]

01:53:46   twitter it's it's similar and the you [TS]

01:53:52   know your comments especially about how [TS]

01:53:54   it is it is a kind of a public [TS]

01:53:57   communication and that you feel that [TS]

01:53:58   you're on stage I think you really [TS]

01:54:00   nailed it right on the head there and I [TS]

01:54:01   think that for a lot of people you know [TS]

01:54:05   Facebook and Twitter exist and people [TS]

01:54:07   use both and they use them for different [TS]

01:54:09   reasons and Facebook is the place you go [TS]

01:54:11   to like share photos and communicate [TS]

01:54:14   with people maybe on a more private [TS]

01:54:16   level and then twitter is this public [TS]

01:54:18   conversation that is the way that you [TS]

01:54:20   are you're sort of putting your voice [TS]

01:54:22   out there it's kind of that it lives in [TS]

01:54:24   that space between it's like almost in a [TS]

01:54:28   way it's like terse public emailing and [TS]

01:54:30   and your one word answer thing like I'll [TS]

01:54:32   do that a lot because I feel like if [TS]

01:54:34   people are answering a question and I [TS]

01:54:35   can I can give them kind of a succinct [TS]

01:54:38   answer then I do that and then people [TS]

01:54:40   get upset because they're like well you [TS]

01:54:42   just said yes well like you asked a [TS]

01:54:45   question like I said no or yes or today [TS]

01:54:48   people reply to you and express their [TS]

01:54:50   anger you sell me one word yeah like [TS]

01:54:53   yeah I've heard it and I've also gotten [TS]

01:54:55   like I've been in situations where all [TS]

01:54:58   and somebody will ask a question on to [TS]

01:55:01   me on Twitter and I'll answer it with [TS]

01:55:03   one or two words and like no snow comma [TS]

01:55:07   sorry period you know like if they say [TS]

01:55:09   oh can I have this kind of can I have a [TS]

01:55:11   feed that is just John Syracuse's after [