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Hypercritical

3: The Mouse is Not a Finger

 

00:00:00   [Music] [TS]

00:00:01   this is episode three of hypercritical a [TS]

00:00:04   weekly talkshow ruminating on exactly [TS]

00:00:06   what is wrong the world of Apple and [TS]

00:00:08   related technologies and businesses [TS]

00:00:10   nothing is so perfect [TS]

00:00:12   that it can't be complained about at [TS]

00:00:13   least not by John siracusa my co-host [TS]

00:00:17   and I'm Dan Benjamin we would like to [TS]

00:00:19   thank our sponsors were sponsored by [TS]

00:00:21   sound studio for which lets you record [TS]

00:00:24   edit and produce your audio using an [TS]

00:00:26   easy-to-use Mac application let you [TS]

00:00:28   record and edit digital audio right on [TS]

00:00:30   your computer you can record [TS]

00:00:31   professional sounding podcast spoken [TS]

00:00:33   word speeches and music all in high [TS]

00:00:36   fidelity and from your high quality [TS]

00:00:38   master you can export to your favorite [TS]

00:00:39   file formats from WAV to AC and even [TS]

00:00:41   John Syracuse's favorite odd forbus you [TS]

00:00:45   can get to sound studio 4 from the Mac [TS]

00:00:47   App Store today [TS]

00:00:49   and by mailchimp.com powerful email [TS]

00:00:51   marketing MailChimp lets you send 6,000 [TS]

00:00:53   emails per month to a list of up to a [TS]

00:00:55   thousand subscribers absolutely free and [TS]

00:00:58   even better they've been working with [TS]

00:00:59   some of the best designers on the web to [TS]

00:01:01   create beautiful email templates that [TS]

00:01:03   anyone can use even John so whether [TS]

00:01:05   you're designer you don't have any [TS]

00:01:06   experience at all you just plug in your [TS]

00:01:07   content that's it check them out at [TS]

00:01:10   MailChimp calm John siracusa how are you [TS]

00:01:13   doing just fine [TS]

00:01:15   Friday afternoon noon noon o'clock yep [TS]

00:01:18   and as usual we have some topics lined [TS]

00:01:23   up but we wanted to start and this seems [TS]

00:01:25   like a theme because you told me ahead [TS]

00:01:26   of time you said already Dan I already [TS]

00:01:28   have some some follow up on last week's [TS]

00:01:30   show so maybe that's how we should start [TS]

00:01:32   off every show with a little bit of [TS]

00:01:34   follow up from the previous week's show [TS]

00:01:36   something you want to complain about [TS]

00:01:37   yeah I guess it depends on what we [TS]

00:01:40   talked about because I bet when we do [TS]

00:01:41   the shows were just like speculating [TS]

00:01:43   about the future of Apple stuff or [TS]

00:01:44   whatever maybe there won't be so much [TS]

00:01:45   follow up at any time we do a practical [TS]

00:01:47   show talking about you know things you [TS]

00:01:49   can do on your computer inevitably this [TS]

00:01:51   I mean there's tons of chat that I [TS]

00:01:52   missed during the show and then there's [TS]

00:01:54   email and Twitter and there's always [TS]

00:01:55   just stuff to follow up on so the back [TS]

00:01:58   up show is no different got a lot a lot [TS]

00:02:00   of feedback on that and I asked some [TS]

00:02:03   questions during the show that people [TS]

00:02:04   answered afterwards so I just wanted to [TS]

00:02:06   to follow up on that because not [TS]

00:02:07   everybody reads my Twitter stream or [TS]

00:02:09   reads the show notes alright so let's [TS]

00:02:11   get that out of the way [TS]

00:02:12   shame on everybody who doesn't follow [TS]

00:02:14   John on Twitter because John only has [TS]

00:02:16   like a couple thousand followers which [TS]

00:02:18   is weird because you have you know every [TS]

00:02:21   time you do a post on ours you're going [TS]

00:02:23   to get a hundred thousand readers that [TS]

00:02:26   afternoon so people can can follow you [TS]

00:02:29   on twitter siracusa there's Serie cute [TS]

00:02:31   nosy right nosy sound and definitely [TS]

00:02:36   nosey letter as well all right si RAC [TS]

00:02:38   you si and I'm Dan Benjamin on Twitter [TS]

00:02:40   and people should know that already but [TS]

00:02:42   it followed John and then you can [TS]

00:02:43   interact John actually reads his Twitter [TS]

00:02:45   and he responds to you that's the nice [TS]

00:02:47   thing about not having a lot of [TS]

00:02:48   followers is that I can actually respond [TS]

00:02:51   to a reasonable percentage of the people [TS]

00:02:54   who reply to me you aren't spam bots [TS]

00:02:56   right but Twitter Twitter's weird like [TS]

00:02:59   with a number of followers like some [TS]

00:03:01   people have just huge numbers of [TS]

00:03:03   followers all out of proportion to like [TS]

00:03:06   the amount of time as they tweet or you [TS]

00:03:08   know there's like celebrities who tweet [TS]

00:03:09   once a month right million followers [TS]

00:03:11   well it's because they're a celebrity so [TS]

00:03:13   it's it kind of like I can't know I [TS]

00:03:15   don't know I can't figure out anything [TS]

00:03:16   online that's similar to it but people [TS]

00:03:18   are following to express their their [TS]

00:03:22   appreciation for the person and if it's [TS]

00:03:24   a famous person lots of people like them [TS]

00:03:26   so by following the things they're [TS]

00:03:27   saying I really like you know celebrity [TS]

00:03:29   X Y Z but then they never read that [TS]

00:03:32   person's tweets or maybe they never use [TS]

00:03:34   Twitter again or if that celebrity [TS]

00:03:36   doesn't tweet more than three times a [TS]

00:03:39   year they forgot that they follow them [TS]

00:03:40   but it seems like it's just a measure of [TS]

00:03:43   name recognition more than a measure of [TS]

00:03:45   the people who are good to follow so [TS]

00:03:46   when Twitter tries to recommend people [TS]

00:03:48   it gives recommendations based on [TS]

00:03:50   similar follows and stuff but it there's [TS]

00:03:52   no way to express like yeah follow this [TS]

00:03:54   person but I also like the tweets I find [TS]

00:03:56   our tweets informative you know a lot of [TS]

00:03:58   the people I follow have very few [TS]

00:03:59   followers but I feel like the content of [TS]

00:04:02   the tweets is you know tailored just for [TS]

00:04:05   me whereas some people I follow have [TS]

00:04:06   millions of followers and I would not [TS]

00:04:10   rate them as highly as the other people [TS]

00:04:12   that I follow [TS]

00:04:12   well Johnny also seems like there's a [TS]

00:04:14   threshold as far as as far as the the [TS]

00:04:17   whole following phenomenon and it it [TS]

00:04:19   seems to work that the people who have [TS]

00:04:22   a a modest number a high number but a [TS]

00:04:26   modest number of followers like like you [TS]

00:04:28   and anywhere in that ten thousand range [TS]

00:04:30   you're right up there it seems like at [TS]

00:04:32   that point you can still communicate [TS]

00:04:34   pretty well with the people that follow [TS]

00:04:36   you it's not overwhelming you don't you [TS]

00:04:39   know you can you can respond and you're [TS]

00:04:41   but there's enough people that you're [TS]

00:04:43   not going to say Oh got a nice haircut [TS]

00:04:45   today you know you're aware that there's [TS]

00:04:48   an audience there but then when you when [TS]

00:04:51   you get I've noticed that when you get [TS]

00:04:53   into that hundred thousand range which [TS]

00:04:55   seems to be the next big threshold uh [TS]

00:04:58   it's almost impossible to tweet without [TS]

00:05:00   upsetting somebody I don't really care [TS]

00:05:02   about upsetting people but even with my [TS]

00:05:03   meager following that I have I do feel [TS]

00:05:05   some responsibility - if you were to [TS]

00:05:09   look back in my Twitter stream I want it [TS]

00:05:11   to be like what you would expect so I [TS]

00:05:12   think what people expect when they [TS]

00:05:13   follow me is for me to talk about Mac [TS]

00:05:15   Apple tech news gaming stuff [TS]

00:05:17   occasionally a sneek went in there about [TS]

00:05:19   you know my kids or whatever but for the [TS]

00:05:21   most part it's not going to be you know [TS]

00:05:23   a stream about what I ate for dinner a [TS]

00:05:26   particular day right it's just the [TS]

00:05:28   majority of it is going to be mac nerd [TS]

00:05:30   tech news because that's what I think [TS]

00:05:31   people are expecting when they follow me [TS]

00:05:33   so I do feel that responsibility I felt [TS]

00:05:34   that even when I have like 300 followers [TS]

00:05:36   because you just don't want to annoy [TS]

00:05:37   other people with trivial stuff you know [TS]

00:05:40   no I'm with you and I don't I never knew [TS]

00:05:42   you I said you know people get upset [TS]

00:05:46   about everything that really doesn't [TS]

00:05:47   bother me if someone has a legitimate [TS]

00:05:49   point and they're also upset that's [TS]

00:05:51   still worth responding to but I don't [TS]

00:05:53   think I would feel impaired if hundreds [TS]

00:05:56   of thousands of people were following me [TS]

00:05:57   and everything I said got anger [TS]

00:05:58   responses people would get angry about [TS]

00:06:00   everything [TS]

00:06:01   that's true including me she was always [TS]

00:06:06   tyrant yes oh shut up backup stuff so [TS]

00:06:09   I'm gonna start out with a said tale I [TS]

00:06:12   think I mentioned this last time that my [TS]

00:06:14   sister was having hard disk problems I [TS]

00:06:15   thought I did but her story has taken [TS]

00:06:19   the turn for the worst so she has a [TS]

00:06:21   problem with her internal drive which I [TS]

00:06:22   tried to debug over remote desktop and [TS]

00:06:25   Disk Utility wasn't having couldn't [TS]

00:06:29   couldn't fix it and so the choices are [TS]

00:06:30   like well buy something like this [TS]

00:06:31   warrior or try another utility or [TS]

00:06:34   or you know I told her to take her whole [TS]

00:06:37   Mac to the to the Apple store and see [TS]

00:06:39   what they could do and they ended up [TS]

00:06:40   replacing tons of stuff like the [TS]

00:06:42   motherboard and the hard drive Melissa [TS]

00:06:43   things like that [TS]

00:06:44   and I had her you know a fire wire [TS]

00:06:47   attached Time Machine drive but then she [TS]

00:06:48   told me that her firewire external hard [TS]

00:06:51   drive had gone bad months ago and so she [TS]

00:06:56   didn't do anything about it because a [TS]

00:06:57   regular person you know all that you [TS]

00:06:59   know they see that box attached and they [TS]

00:07:01   know that I told them they have to keep [TS]

00:07:02   plugged in involved blah and they know [TS]

00:07:04   that it's for backup purposes I [TS]

00:07:05   understand right they understand that [TS]

00:07:07   you know this is my but then they just [TS]

00:07:09   don't think they just don't think if [TS]

00:07:10   there's not that important to them so [TS]

00:07:11   when their internal drive goes bad you [TS]

00:07:15   know and you explain to them well you [TS]

00:07:16   see the backup Drive that's been broken [TS]

00:07:18   for a month I that was your safety net [TS]

00:07:22   yeah I mean I mean now you have two [TS]

00:07:24   broken drives and you know all her [TS]

00:07:26   pictures of her kids and all her movies [TS]

00:07:28   and everything are on these two broken [TS]

00:07:29   drives so now she's at the mercy of you [TS]

00:07:32   know Drive savers which is quoting her [TS]

00:07:33   like anywhere from $700 to $2,500 to [TS]

00:07:36   restore from either one of those disks [TS]

00:07:38   have you ever used a service like that I [TS]

00:07:41   never have thankfully but I would if I [TS]

00:07:44   had to like if I all I had was you know [TS]

00:07:46   like she does two damaged disk drives [TS]

00:07:48   with all my pictures and my kids in them [TS]

00:07:50   I would pay almost anything to get those [TS]

00:07:51   things off of there um but the fact [TS]

00:07:54   she's looking into that now is like [TS]

00:07:55   she's notoriously a cheapskate about [TS]

00:07:57   buying technology stuff she's kind of [TS]

00:07:59   like like that Seinfeld episode where [TS]

00:08:00   the old people don't want to buy [TS]

00:08:01   batteries I don't know if you've watched [TS]

00:08:03   sign oh yeah yeah buys batteries because [TS]

00:08:05   battery seemed like such an alien thing [TS]

00:08:07   that you shouldn't have to pay money for [TS]

00:08:08   well same thing there with technology [TS]

00:08:09   pay so much money for a computer it just [TS]

00:08:12   seems silly right because it's not [TS]

00:08:14   something in her mind Lane but she uses [TS]

00:08:17   it like crazy she's on internet all the [TS]

00:08:19   time or whatever was just that people [TS]

00:08:20   can't overcome that barrier people have [TS]

00:08:22   the pass off for true they can't [TS]

00:08:23   overcome the barrier of paying money for [TS]

00:08:24   software despite the fact that they use [TS]

00:08:25   it constantly and derive huge value from [TS]

00:08:27   it it's just not in the category in [TS]

00:08:29   their mind of things they want to pay [TS]

00:08:30   for so now you know because she didn't [TS]

00:08:32   want to bother getting that external [TS]

00:08:34   hard drive fixed or didn't seem [TS]

00:08:35   important enough to her or whatever or [TS]

00:08:37   she didn't want to pay to replace it if [TS]

00:08:39   it was really broken pay the 200 bucks [TS]

00:08:40   or whatever now she's staring it and [TS]

00:08:42   down at you know eight hundred to twenty [TS]

00:08:44   five hundred dollar bill Wow [TS]

00:08:45   try to get her data back on there's no [TS]

00:08:46   guarantees on that I mean [TS]

00:08:48   it was there an opportunity to try [TS]

00:08:50   people in the chat room or saying this [TS]

00:08:52   to if you know something like dis score [TS]

00:08:54   you're on it or was there was that was [TS]

00:08:56   it beyond hope well that that was my [TS]

00:08:58   suggestion she doesn't have any of these [TS]

00:08:59   programs so I said well you're gonna [TS]

00:09:00   have to get disc warrior and try it and [TS]

00:09:02   you know just worries 100 bucks it's [TS]

00:09:04   still cheaper than drive service but [TS]

00:09:05   there's no guarantee I mean this could [TS]

00:09:07   be two failed mechanisms she's had them [TS]

00:09:09   for years and the other thing is disc [TS]

00:09:12   warriors potentially well I don't know [TS]

00:09:14   they say it's not they say it's going to [TS]

00:09:15   rebuild your directory index separately [TS]

00:09:17   and not write a single thing to your [TS]

00:09:19   disk until it's sure that it can restore [TS]

00:09:21   it exactly but I always get weary of [TS]

00:09:23   using a software product to try to fix a [TS]

00:09:25   disc when it is literally my only [TS]

00:09:27   repository for this data you know if I [TS]

00:09:29   had back up some stuff I would try to [TS]

00:09:31   restore it and you know in the old days [TS]

00:09:33   like Norton you tell you something would [TS]

00:09:34   bring your disc back to a consistent [TS]

00:09:36   state but you'd lose a folder or two or [TS]

00:09:37   you lose a couple of files or you know [TS]

00:09:39   any files that are on those damaged of [TS]

00:09:40   blocks or something you might lose them [TS]

00:09:42   and when this is your only copy [TS]

00:09:45   potentially your only copy I I really [TS]

00:09:47   would rather have you know drive savers [TS]

00:09:50   scour the disk with whatever crazy [TS]

00:09:51   machines they have and just pull every [TS]

00:09:53   single byte off of there and just [TS]

00:09:55   restore everything in a non-invasive way [TS]

00:09:57   so this but this brings up a question [TS]

00:09:59   though and this is something that that [TS]

00:10:00   you identified on the last show very [TS]

00:10:04   very good advice is that everybody needs [TS]

00:10:07   to know that hard drives fail and it's [TS]

00:10:09   it's not a matter of if it's a matter of [TS]

00:10:11   when whether it's a year or less or [TS]

00:10:14   whether it's a couple years you know [TS]

00:10:16   that that's a legitimate concern but [TS]

00:10:19   should you be thinking about that I mean [TS]

00:10:21   if you have a computer that's three [TS]

00:10:23   years old should you be saying to [TS]

00:10:24   yourself in the back your mind this hard [TS]

00:10:27   drive is probably going to fail sometime [TS]

00:10:28   soon I use this thing eight hours a day [TS]

00:10:30   every day it's been for you know three [TS]

00:10:32   something years this thing's going to go [TS]

00:10:34   the same way that you can go and you say [TS]

00:10:36   to your you know oh man we put fifty [TS]

00:10:38   thousand miles a year on this car after [TS]

00:10:40   after a certain amount of time the tires [TS]

00:10:42   are going to need to be replaced the [TS]

00:10:43   brakes are going to need to be replaced [TS]

00:10:44   it's just stuff you need to do should [TS]

00:10:46   you think of it like that I think if you [TS]

00:10:49   go down that road that's what makes you [TS]

00:10:51   that's probably what made my sister say [TS]

00:10:52   oh this is a new computer it's it's a [TS]

00:10:54   flat-screen iMac maybe two generations [TS]

00:10:56   ago but in her mind is still a new [TS]

00:10:57   computer so I think it'll be fine you [TS]

00:10:59   have to have your backup plan in place [TS]

00:11:01   day one and not wait until you get that [TS]

00:11:04   nagging feeling like you would with an [TS]

00:11:06   old car because people are not good at [TS]

00:11:08   getting that feeling about computers you [TS]

00:11:10   know and she's a great example she still [TS]

00:11:11   considered this her new computer because [TS]

00:11:13   her old iMac was one of those lampshade [TS]

00:11:15   ones all right with the bendable neck [TS]

00:11:17   see yeah that's that's her old I feel [TS]

00:11:19   this is clear this is clearer than new [TS]

00:11:20   one so of course the new ones not going [TS]

00:11:22   to break that's I think what was making [TS]

00:11:23   her not take action on getting her [TS]

00:11:26   backup hard drive fixed screeches like [TS]

00:11:28   well you know it was a backup but so [TS]

00:11:29   what this is the new iMac I'm sure it'll [TS]

00:11:30   be fine so I don't think you can rely on [TS]

00:11:32   that feeling you have to really have [TS]

00:11:34   your backups from day one going and then [TS]

00:11:36   you might still get that feeling I [TS]

00:11:37   certainly do and maybe that'll make you [TS]

00:11:39   a little bit extra vigilant about your [TS]

00:11:41   backups maybe increase the frequency you [TS]

00:11:43   know like I would increase the frequency [TS]

00:11:44   with my SuperDuper backup so I felt like [TS]

00:11:46   my hard drive was three years old or [TS]

00:11:47   something but you can't rely on that you [TS]

00:11:50   just have to assume that any second it's [TS]

00:11:52   going to go bad you have to have a plan [TS]

00:11:53   for it well I talked to Dave nanion this [TS]

00:11:55   morning apparently he's been you know [TS]

00:11:58   touring or what I don't know you know [TS]

00:12:00   what everyday he travels and stuff [TS]

00:12:01   skiing in the Alps or so yeah something [TS]

00:12:03   like that and I asked him if he had [TS]

00:12:04   listened to last week's hypercritical [TS]

00:12:06   and he said no I haven't listened up and [TS]

00:12:08   I've been you know I was on the slopes [TS]

00:12:10   or whatever the software developers get [TS]

00:12:11   to do and and I said you know you need [TS]

00:12:14   to listen to it because we talked about [TS]

00:12:16   super duper a quite a bit in it and I've [TS]

00:12:19   had a lot of people over the last week [TS]

00:12:21   asking me about that product in [TS]

00:12:23   particular I but I wanted to get your [TS]

00:12:26   take so if I had to get a recommendation [TS]

00:12:29   from you do you think that cloning is [TS]

00:12:33   better and I know there's a hard [TS]

00:12:35   question answer is cloning better than [TS]

00:12:37   incremental backups in general from your [TS]

00:12:39   perspective for the regular I'm talking [TS]

00:12:41   for the regular person I don't think it [TS]

00:12:43   is because it's not built into the [TS]

00:12:45   operating system for it's the same [TS]

00:12:47   reason I gave last time that I was [TS]

00:12:49   recommending a time machine over [TS]

00:12:50   SuperDuper because you doesn't require [TS]

00:12:53   you to buy another piece of software [TS]

00:12:55   even though it's cheap and well worth [TS]

00:12:56   the money it doesn't require you to [TS]

00:12:57   remember to set it up and run it and set [TS]

00:12:59   it on a schedule or any of those things [TS]

00:13:01   that there's so much that can go wrong [TS]

00:13:03   for people who are not into computers [TS]

00:13:05   getting that scenario set up whereas [TS]

00:13:07   with time machine literally all you have [TS]

00:13:11   to do is the hardware especially with a [TS]

00:13:12   desktop you just plug it in turn it on [TS]

00:13:13   once and forget it even exists [TS]

00:13:15   it's not as good in time in the time of [TS]

00:13:17   a restore maybe because like if you if [TS]

00:13:21   you say alright my main harder it goes [TS]

00:13:23   bad I want to be able to reboot into a [TS]

00:13:25   working system within 15 minutes [TS]

00:13:26   super duper is your only choice there [TS]

00:13:27   right if something goes wrong and you're [TS]

00:13:30   using time machine you have to go [TS]

00:13:31   through the whole time machine restore [TS]

00:13:32   procedure you can't boot from your time [TS]

00:13:34   machine drive you probably need to buy [TS]

00:13:35   another hard drive but I think this [TS]

00:13:36   impediment is probably appropriate for [TS]

00:13:37   regular people because you don't want [TS]

00:13:39   them to be able to immediately boot into [TS]

00:13:40   the secondary drive because now they're [TS]

00:13:42   sailing without a net and a regular [TS]

00:13:44   person will just keep using that [TS]

00:13:44   secondary drive for months until it goes [TS]

00:13:46   bad you don't I mean yeah so time [TS]

00:13:48   machine is still my recommendation for [TS]

00:13:50   non tech savvy none you know the people [TS]

00:13:53   who aren't into computers they just want [TS]

00:13:54   to use it I want it to work I have to go [TS]

00:13:56   with time machine it's built in and all [TS]

00:13:58   of the things that are annoying to geeks [TS]

00:14:00   about it I think would actually help [TS]

00:14:01   regular people make sure they do the [TS]

00:14:03   right thing [TS]

00:14:03   geeks of course should know the [TS]

00:14:05   trade-offs and use whichever one they [TS]

00:14:07   find is appropriate I think they would [TS]

00:14:08   know that I've rebooted my SuperDuper [TS]

00:14:10   backup I missed whatever files that have [TS]

00:14:13   been changed since then so maybe a day's [TS]

00:14:15   worth of work I know I'm now sailing [TS]

00:14:17   without a net I know I can't use this [TS]

00:14:18   permanently I know I need to figure out [TS]

00:14:20   what's wrong with the internal drive and [TS]

00:14:21   buy a new one or fix it or whatever you [TS]

00:14:23   know it's totally different for people [TS]

00:14:25   who are listeners of the show basically [TS]

00:14:27   but now that for the non [TS]

00:14:28   computer or savvy listeners of the [TS]

00:14:30   show's family I would say Time Machine [TS]

00:14:32   ok alright so let me move on so he gets [TS]

00:14:35   a couple more follow up things here [TS]

00:14:37   people kept asking where I said to buy [TS]

00:14:40   hard drives from and I guess I misspoke [TS]

00:14:42   or wasn't clear with the site I was [TS]

00:14:44   referring to which will be in the show [TS]

00:14:45   notes and I actually put it in last [TS]

00:14:46   week's show knowledge to is storage [TS]

00:14:48   review.com and it's not to buy hard [TS]

00:14:50   drives is to research them if you were a [TS]

00:14:52   nerd and you want to know which hard [TS]

00:14:54   drive mechanism has the best balance of [TS]

00:14:57   performance price capacity and noise or [TS]

00:14:59   whatever criteria you want they have [TS]

00:15:01   this awesome tool there with a bunch of [TS]

00:15:03   checkboxes you can compare drives on any [TS]

00:15:05   criteria that you want and then put a [TS]

00:15:06   big graph of them it's it's excellent [TS]

00:15:09   any time I buy a hard drive since I [TS]

00:15:11   mostly buy internals I go to that side [TS]

00:15:12   and figure out what is the the top drive [TS]

00:15:14   and they have they have these leader [TS]

00:15:15   boards they call them where they show [TS]

00:15:17   you what's the best desktop hard drive [TS]

00:15:18   you can buy and they usually give one or [TS]

00:15:20   two choices and what's the best clap top [TS]

00:15:21   hard drive what's the best SSD what's [TS]

00:15:23   the best you know home theater hard [TS]

00:15:25   drive and I tend to shop mostly by price [TS]

00:15:29   cassadee and speed but I also always [TS]

00:15:31   throw in noise because I'm really [TS]

00:15:32   sensitive to that so I love how you how [TS]

00:15:34   you say to the people who are listening [TS]

00:15:36   to the show well if you're nerds you I [TS]

00:15:39   don't know they're all I was listening [TS]

00:15:41   anyone goes it's not it's not an insult [TS]

00:15:43   to call somebody nerd in 2011 I don't [TS]

00:15:46   know I still be an insult but mmm we're [TS]

00:15:48   all nerds we know who we are [TS]

00:15:49   yeah very shouldn't be it's not an [TS]

00:15:51   insult to nerds insult to people who [TS]

00:15:53   don't want like to think of themselves [TS]

00:15:54   so where do you buy your drives from [TS]

00:15:56   yeah so then I after a researcher that [TS]

00:15:58   just gives me a product name and that [TS]

00:15:59   side has like links to different places [TS]

00:16:01   you can buy them in price checking [TS]

00:16:02   things or whatever but I tend to just go [TS]

00:16:04   to my old standbys I like Newegg I have [TS]

00:16:06   a lot of good luck with them they have [TS]

00:16:07   usually have good prices newegg.com I [TS]

00:16:10   buy from Amazon I just sometimes do [TS]

00:16:13   Google searches and sort by price and [TS]

00:16:14   find the first dealer that I find [TS]

00:16:15   reputable with the mechanism but the [TS]

00:16:17   hard drive mechanism when you're buying [TS]

00:16:18   a raw mechanism there's nothing that [TS]

00:16:20   comes in the box it's just the dry [TS]

00:16:21   there's no cabling there's no stuff like [TS]

00:16:23   that the warranty is provided by the [TS]

00:16:24   manufacturer not by the company that you [TS]

00:16:26   buy through so I'm not really that [TS]

00:16:30   worried about the vendor you just pick [TS]

00:16:33   wherever has a cheapest price on it you [TS]

00:16:35   feel as long as it's not really [TS]

00:16:36   fly-by-night you know yeah I usually go [TS]

00:16:39   the Amazon yeah that's you know if you [TS]

00:16:42   have Amazon Prime yeah shipping it's [TS]

00:16:44   just yeah Amazon Prime is the best thing [TS]

00:16:46   in the world if you buy one TV every [TS]

00:16:48   three years you more than pay for Amazon [TS]

00:16:51   company something I think people don't [TS]

00:16:52   know about Amazon Prime is that you can [TS]

00:16:54   go in on it with several different [TS]

00:16:55   people so whatever the price is per year [TS]

00:16:57   you can split that among several people [TS]

00:16:59   right or you can you can give it to [TS]

00:17:01   family members who might want to need it [TS]

00:17:03   as their Christmas gift it's you if you [TS]

00:17:05   by any reasonable amount of stuff from [TS]

00:17:07   Amazon during a year you will easily [TS]

00:17:08   make your money back and Christmas slow [TS]

00:17:10   and you might get back on shipping and [TS]

00:17:11   it's just great because I no longer have [TS]

00:17:13   to worry about bundling up products into [TS]

00:17:15   multiple shipments I mean if I look at [TS]

00:17:16   new egg in the price for something I was [TS]

00:17:18   just actually looking this morning at a [TS]

00:17:20   Western Digital caviar black drive one [TS]

00:17:23   terabyte drive and I think it's like 89 [TS]

00:17:26   bucks at new egg and it's you know are [TS]

00:17:28   89 bucks at Amazon and 84 bucks plus [TS]

00:17:30   shipping at new egg but I can get free [TS]

00:17:32   shipping at Amazon and ones a you know [TS]

00:17:33   but it's it drives you're so [TS]

00:17:35   competitively priced these days so [TS]

00:17:37   you're really not going to find a big [TS]

00:17:38   difference a what's the next thing on [TS]

00:17:40   your list [TS]

00:17:40   so I've got I was trying to remember the [TS]

00:17:43   name of that other s3 based backup [TS]

00:17:46   service that's a backup service that [TS]

00:17:48   uses Amazon's s3 service for its storage [TS]

00:17:50   so you end up having to pay a fee for [TS]

00:17:52   the s3 storage as well as paying for the [TS]

00:17:54   application right and I couldn't [TS]

00:17:56   remember the name of it but I looked it [TS]

00:17:58   up afterwards and it's arc AR Q it's by [TS]

00:18:00   haystack software it's haystack software [TS]

00:18:03   comm /a RQ a or Q and it's it's kind of [TS]

00:18:06   like an Indy Mac version of this where [TS]

00:18:08   they're concentrating 1% on the Mac if [TS]

00:18:10   you look at their home page for this [TS]

00:18:12   product they they show how they are the [TS]

00:18:14   only product and the ones that they list [TS]

00:18:16   anyway it does 100% save and restore of [TS]

00:18:19   all Mac specific metadata there's a [TS]

00:18:21   little program called backup bouncer [TS]

00:18:23   that it's like a benchmark but they'll [TS]

00:18:25   make a bunch of files with esoteric [TS]

00:18:27   metadata set and you're supposed to back [TS]

00:18:29   them up with your software and then [TS]

00:18:30   restore it and then it will diff the two [TS]

00:18:32   and see if you missed any flags or [TS]

00:18:33   missed any permissions or ACLs or the [TS]

00:18:35   millions of other things that could be [TS]

00:18:36   in there and their product is the only [TS]

00:18:38   one that passes all the tests with [TS]

00:18:40   flying colors no it is a little bit more [TS]

00:18:42   expensive because s3 charges you for you [TS]

00:18:45   know sending and receiving it also [TS]

00:18:46   charges you for the permanent storage it [TS]

00:18:49   really depends on how much data you have [TS]

00:18:50   I guess but it's not like one of those [TS]

00:18:51   flat rate unlimited things but it is [TS]

00:18:53   definitely interesting and I really like [TS]

00:18:54   when I see a product that boasts on its [TS]

00:18:57   homepage we understand the Mac we do [TS]

00:18:59   this better than anybody and I've been [TS]

00:19:00   on the back of all the other companies [TS]

00:19:03   you know by Twitter or various email [TS]

00:19:04   feedback to say you guys have to be [TS]

00:19:06   better about saving and restoring Mac [TS]

00:19:07   metadata like I said with Backblaze it [TS]

00:19:09   is not good about doing that and I'm [TS]

00:19:11   accepting that trade-off just because [TS]

00:19:13   it's inexpensive and that's not what I I [TS]

00:19:15   plan on using it for but I'm definitely [TS]

00:19:19   aware of this issue and I just wish [TS]

00:19:21   everybody would get better at that we [TS]

00:19:23   could do a whole show and meditate it - [TS]

00:19:25   yes maybe that'll be a different one Wow [TS]

00:19:27   what else available and CrashPlan a lot [TS]

00:19:29   of people talking about CrashPlan i [TS]

00:19:30   mentioned it on the other thing i said [TS]

00:19:31   if i was going to go from back plays the [TS]

00:19:32   first place I would look is CrashPlan [TS]

00:19:34   lots of people like it I've heard bad [TS]

00:19:36   things about the Java client and I've [TS]

00:19:38   got the feedback on the show some people [TS]

00:19:40   agree the Java client is a little bit [TS]

00:19:41   bloated and on Mac like but other people [TS]

00:19:43   say they've had no problems with in it [TS]

00:19:44   it seems snappy to them so I guess it [TS]

00:19:46   just depends on what your expectations [TS]

00:19:47   are but the pricing now is very close to [TS]

00:19:50   what back place has the only downside is [TS]

00:19:52   that I think don't think they have a [TS]

00:19:53   month-to-month option [TS]

00:19:54   and one crash my feature that it didn't [TS]

00:19:56   mention that a lot of people are fans of [TS]

00:19:57   is that you can send your data to [TS]

00:19:59   another Mac that has crash plane on it [TS]

00:20:01   right so you don't have to send it to s3 [TS]

00:20:03   or up into their cloud thing I think you [TS]

00:20:05   can even do this for free with their [TS]

00:20:06   free version if you and your buddy both [TS]

00:20:08   get free versions and you both have [TS]

00:20:10   Fastnet connections you can backup to [TS]

00:20:11   each other rather than outright or even [TS]

00:20:13   even if it's just you you can back up to [TS]

00:20:15   another one in another location you [TS]

00:20:17   could backup you could put an old Mac on [TS]

00:20:19   you know on your your parents network at [TS]

00:20:22   home or whatever and and use it you [TS]

00:20:24   could do it on the same network so that [TS]

00:20:25   that was going to mention that too that [TS]

00:20:27   they do have some compelling features [TS]

00:20:28   the only downside and it's really not [TS]

00:20:30   that big of a downside I have used the [TS]

00:20:33   CrashPlan client it's not a bad client [TS]

00:20:36   it doesn't necessarily feel and look and [TS]

00:20:38   work exactly like all the Mac OS 10 apps [TS]

00:20:40   that we were used to but it's not bad so [TS]

00:20:43   lets you know that that's a certainly a [TS]

00:20:45   fair alternative and there's i think i [TS]

00:20:48   think there are advantages to each but i [TS]

00:20:50   think you're right i don't think that [TS]

00:20:51   they have a month-to-month they just do [TS]

00:20:55   the one year i think that they have a [TS]

00:20:57   family plan for two to ten computers for [TS]

00:20:59   like 120 year they're a whole year thing [TS]

00:21:01   is about fifty bucks which is pretty [TS]

00:21:02   much the same as back Blaze's pricing [TS]

00:21:04   and they've gotten a lot better the [TS]

00:21:05   pricing has gotten better from what i've [TS]

00:21:08   heard their client has gotten better and [TS]

00:21:09   if you look at on the ark homepage for [TS]

00:21:11   you know how well they do it mac method [TS]

00:21:13   they did it i believe they're still [TS]

00:21:14   doing a lot better than Backblaze for [TS]

00:21:16   doing that metadata so CrashPlan seems [TS]

00:21:18   like a solid choice i always hesitate to [TS]

00:21:20   recommend Backblaze i mean i use it i [TS]

00:21:22   like it and i haven't had a reason to [TS]

00:21:23   change but CrashPlan always gets high [TS]

00:21:25   rated and people seem to love it too and [TS]

00:21:27   just because i haven't seen a reason to [TS]

00:21:28   switch doesn't mean you should you know [TS]

00:21:30   go back go exactly is just because [TS]

00:21:31   that's what i use i'm using it for a [TS]

00:21:34   variety of reasons that may not apply to [TS]

00:21:36   you so you know check them both out oh [TS]

00:21:40   and the final thing i'll follow up is [TS]

00:21:43   encryption i didn't mention this all but [TS]

00:21:46   almost all the backup things encrypt [TS]

00:21:48   your data they'll you know they're not [TS]

00:21:49   just shoving your sensitive files up on [TS]

00:21:51   Amazon s3 or into their cloud things [TS]

00:21:53   just in their raw and encrypted form so [TS]

00:21:54   anybody could look at it and the thing [TS]

00:21:56   most of them do is they try to make you [TS]

00:21:59   feel like even employees of the backup [TS]

00:22:01   company cannot see your data so they [TS]

00:22:03   always have like there's an encryption [TS]

00:22:04   key but there's a secondary private [TS]

00:22:06   encryption key that only you have and if [TS]

00:22:07   you do restore [TS]

00:22:08   or then you have to enter that secret [TS]

00:22:10   encryption key so in theory if you know [TS]

00:22:14   if the CEO of the backup company wanted [TS]

00:22:15   to look at your files he couldn't do it [TS]

00:22:17   because he doesn't have your secret [TS]

00:22:18   encryption key now in practice it kind [TS]

00:22:20   of wigs me out that some of these things [TS]

00:22:21   say when you do a web restore just type [TS]

00:22:23   your secret encryption key into this [TS]

00:22:24   field on our web server and then you [TS]

00:22:27   know make I'm sure they're not saving it [TS]

00:22:30   I'm sure they're being good web [TS]

00:22:31   developers and it's not showing up in [TS]

00:22:33   their logs but if it's gonna be a [TS]

00:22:35   private encryption key I'm not gonna [TS]

00:22:37   type into a web form on your website so [TS]

00:22:39   it's not everything up front yeah [TS]

00:22:40   regular people don't think about this [TS]

00:22:42   and I'm sure these sites are doing it [TS]

00:22:44   just because it's convenient and they [TS]

00:22:46   want web restore is an important feature [TS]

00:22:47   to have but I wouldn't put too much [TS]

00:22:49   stock in it so so just assume that the [TS]

00:22:52   company that you're backing up to will [TS]

00:22:53   always be able to see your data despite [TS]

00:22:54   you know protestations to the contrary [TS]

00:22:57   but in general if a thief breaks into [TS]

00:23:00   the encryption company they probably [TS]

00:23:02   won't be able to see your data everybody [TS]

00:23:03   does 256 bit AES encryption or something [TS]

00:23:05   like that that is you know computation [TS]

00:23:08   computationally unfeasible to do break [TS]

00:23:10   for non-government entities but that is [TS]

00:23:14   an important feature of backup things [TS]

00:23:16   and I definitely would use a service [TS]

00:23:17   that didn't have any kind of encryption [TS]

00:23:19   and the encryption thing led to a lot of [TS]

00:23:20   feet up about feedback about like what [TS]

00:23:22   about file vault which is apples brain [TS]

00:23:24   built-in encryption thing where will [TS]

00:23:26   encrypt your home directory I don't want [TS]

00:23:29   to go too far from Titanic because you [TS]

00:23:30   already gonna kind of long in this but [TS]

00:23:31   maybe we should talk about encryption in [TS]

00:23:34   a different show yeah I actually have a [TS]

00:23:36   link in the show notes maybe I'll take [TS]

00:23:38   out because we don't have time to talk [TS]

00:23:39   about today but a PGP makes a whole disk [TS]

00:23:41   encryption product pitbull yeah do [TS]

00:23:43   exactly what it says encrypt your entire [TS]

00:23:45   disk and I actually have to use that at [TS]

00:23:47   work it's mandatory for all the [TS]

00:23:50   computers at our company because we have [TS]

00:23:51   healthcare information and it's [TS]

00:23:54   surprisingly none evil whereas file [TS]

00:23:56   vault is surprisingly evil so that's my [TS]

00:23:58   cap that's my capsule review of [TS]

00:24:00   encryption for now file vault but I'm [TS]

00:24:02   Paul disc encryption not as bad probably [TS]

00:24:05   better than you think but all encryption [TS]

00:24:07   there is some sort of trade-off well [TS]

00:24:09   I'll tell you what I'll tell you what [TS]

00:24:10   lets you always tell me pick a show I'm [TS]

00:24:13   picking it right now I'd love to talk [TS]

00:24:15   and learn what you know about that for [TS]

00:24:16   next week's show so if if I can find a [TS]

00:24:19   whole show where the stuff like we can [TS]

00:24:20   put it in the follow-up [TS]

00:24:22   why I would like to talk about that more [TS]

00:24:25   because I think that you I think that is [TS]

00:24:27   a whole show maybe if not part a good [TS]

00:24:29   part of a show we could do because [TS]

00:24:31   that's something I think about a lot and [TS]

00:24:33   the last time that I used encryption at [TS]

00:24:35   all it there was such a performance hit [TS]

00:24:37   on the machine that I had run it on that [TS]

00:24:40   I especially because which of the [TS]

00:24:42   machines that you want to encrypt you [TS]

00:24:44   want to encrypt laptops you want to [TS]

00:24:46   encrypt the machines that are the most [TS]

00:24:48   likely to be lifted so those are [TS]

00:24:51   typically also the ones that don't have [TS]

00:24:53   as much horsepower and this was years [TS]

00:24:55   ago but man it was just it was just a [TS]

00:24:58   drain on these things [TS]

00:24:59   yeah encryption it that's just the [TS]

00:25:01   nature of you you you nailed it exactly [TS]

00:25:03   you always want to encrypt the ones with [TS]

00:25:04   the slowest disk i/o performance and now [TS]

00:25:06   you're hurting even more um but that's [TS]

00:25:08   not Wi-Fi bolts I won't leave oh because [TS]

00:25:10   of bugs all right so what's our what is [TS]

00:25:13   a real topic then I saw a real topic the [TS]

00:25:15   one that you picked is what did you pick [TS]

00:25:18   a Mac OS 10 Lion yeah what we know about [TS]

00:25:21   line where we're going as a direction [TS]

00:25:23   you know you you so here's the thing I [TS]

00:25:27   asked you I said well do you have any [TS]

00:25:29   special insight on this can you can you [TS]

00:25:33   share any secrets do you know anything [TS]

00:25:36   and you said why I don't know anything [TS]

00:25:38   well I have no I have no inside info no [TS]

00:25:41   sources you know or telling me stuff and [TS]

00:25:44   even if they did I wouldn't be sharing [TS]

00:25:46   them so it's generally not my mo but [TS]

00:25:51   I've seen the same things everyone else [TS]

00:25:52   has seen and I'm basically just making [TS]

00:25:53   educated guesses at this point I feel [TS]

00:25:55   like when Apple does any sort of [TS]

00:25:58   announcement or something that [TS]

00:26:00   communicates something in the subtext of [TS]

00:26:02   it I'm very receptive to it I get it [TS]

00:26:05   right away I understand where they're [TS]

00:26:06   going and it makes sense in the context [TS]

00:26:08   of what their what the company is going [TS]

00:26:10   to do whereas I see in a lot of them the [TS]

00:26:12   non-apple specific press they get [TS]

00:26:15   confused by apples PRD to take it at [TS]

00:26:17   face value or they don't see the subtext [TS]

00:26:18   or so give us an example I'll about what [TS]

00:26:22   are you talking about and I guess for [TS]

00:26:27   for Lion the example would be so they [TS]

00:26:30   did that that preview thing of line to [TS]

00:26:32   remember that back in October yeah sure [TS]

00:26:34   deal with the new [TS]

00:26:35   launcher and things like that yeah and [TS]

00:26:37   that without the show was actually about [TS]

00:26:39   I think was about the new version of [TS]

00:26:40   High Life and a bunch of other stuff but [TS]

00:26:41   like it was the back to the max show and [TS]

00:26:43   in the in the middle of that show they [TS]

00:26:45   had a whole thing about let's show you a [TS]

00:26:47   preview of Lion and in the press the the [TS]

00:26:50   mainstream press covering that like the [TS]

00:26:52   New York Times or whatever they [TS]

00:26:53   mentioned everything that happened they [TS]

00:26:56   focused a little bit more on you know I [TS]

00:26:57   life because that was kind of the front [TS]

00:26:59   of the show and then when they talked [TS]

00:27:00   about lion they basically just described [TS]

00:27:03   what was shown and parroted back Apple's [TS]

00:27:07   message about it um which was you know [TS]

00:27:12   back to the Mac was their pawn on we're [TS]

00:27:14   taking the innovations that we put in [TS]

00:27:15   iOS and bringing those back to the Mac [TS]

00:27:17   um and that was a misdirect because [TS]

00:27:20   people thought back to the Mac meant [TS]

00:27:21   back to Apple talking about the Mac but [TS]

00:27:23   there was a double meaning the second [TS]

00:27:25   meaning was Apple taking technology from [TS]

00:27:27   iOS and bringing it back to the neck so [TS]

00:27:28   it was a little bit of talk about you [TS]

00:27:30   know in Mac OS 10 and iOS converging and [TS]

00:27:33   stuff like that but it wasn't it wasn't [TS]

00:27:37   covered that much but when I saw this [TS]

00:27:38   show the message I got loud and clear [TS]

00:27:41   was Apple was describing exactly what [TS]

00:27:45   their thoughts were for the future [TS]

00:27:47   desktop operating system and they were [TS]

00:27:48   doing it in a typical way where they [TS]

00:27:50   give you a tiny little taste and don't [TS]

00:27:51   shock you and don't scare people but [TS]

00:27:53   they signal their intent pretty loud and [TS]

00:27:56   clear to anybody who's been following [TS]

00:27:57   the company for a while so I'll get it [TS]

00:28:00   with the back up thing I'll start with [TS]

00:28:01   my thesis for Lion and it's in the form [TS]

00:28:05   of an SAT type analogy I think I [TS]

00:28:06   actually posted this to Twitter so [TS]

00:28:07   anybody who follows me has already heard [TS]

00:28:09   this so sorry for the repeat but I will [TS]

00:28:10   expand on it here on the analogy you [TS]

00:28:13   know the SAT analogies [TS]

00:28:15   it's like X is 2 y is a is to bake sure [TS]

00:28:17   so my analogy is iOS is two Mac OS 10 as [TS]

00:28:21   the original Mac operating system is to [TS]

00:28:23   ms-dos okay I can go along with that and [TS]

00:28:29   I I don't I posted on Twitter and people [TS]

00:28:32   either disagreed thought I was crazy or [TS]

00:28:34   ignored it but I 100% after seeing that [TS]

00:28:37   line preview I think this is exactly how [TS]

00:28:40   Apple the company sees their operating [TS]

00:28:43   systems so let me go back through and [TS]

00:28:45   review the analogy so yeah [TS]

00:28:47   Iowa systemic OS 10 [TS]

00:28:49   saying like iOS is the you know nicer [TS]

00:28:54   simpler easier to use thing and Mac os10 [TS]

00:28:56   is the harder thing is you know as the [TS]

00:28:57   original operating system Mac operating [TS]

00:28:59   system is said dos and it's use extreme [TS]

00:29:00   because das was this ridiculous [TS]

00:29:02   command-line thing with a little green [TS]

00:29:03   text on a black screen you have to know [TS]

00:29:05   the commands and normal people couldn't [TS]

00:29:07   use it and the original Mac operating [TS]

00:29:08   system was it introduced the mouse it [TS]

00:29:11   was the first commercially successful [TS]

00:29:12   GUI it was just such a huge radical [TS]

00:29:14   change whereas if you look at io s and [TS]

00:29:16   Mac OS 10 you know that's not you might [TS]

00:29:18   say that's not the an appropriate [TS]

00:29:20   analogy the difference between those two [TS]

00:29:21   operating systems is not as big as [TS]

00:29:23   difference between Mac and das right [TS]

00:29:24   they look the same they both use gooeys [TS]

00:29:26   they have buttons and scroll bars and [TS]

00:29:27   widgets or whatever it's not so much [TS]

00:29:30   about you know the revolution in [TS]

00:29:32   technology being equivalent it's how [TS]

00:29:33   Apple thinks about it and when Apple [TS]

00:29:35   thought about das or any command-line [TS]

00:29:37   stuff they said this is not how [TS]

00:29:38   computers should work there's too much [TS]

00:29:40   stuff that's not important that don't [TS]

00:29:42   that it gets in the way of regular [TS]

00:29:45   person using this device and we're going [TS]

00:29:47   to eliminate a lot of those things and [TS]

00:29:49   make it so that you need to know less to [TS]

00:29:52   get your work done to be successful yet [TS]

00:29:54   using this product a thinking man's [TS]

00:29:57   analogy yeah and and so with iOS it's [TS]

00:30:01   like them saying what Mac OS 10 is great [TS]

00:30:03   and everything it's it's a really good [TS]

00:30:05   operating system and it's certainly much [TS]

00:30:06   better than das was or a better than any [TS]

00:30:08   existing gooeys but there's still too [TS]

00:30:10   much stuff that you have to know about [TS]

00:30:12   it's not important to your work that you [TS]

00:30:14   just have to know about to use the tool [TS]

00:30:15   and iOS I think was their attempt to say [TS]

00:30:20   how much of that stuff can we remove and [TS]

00:30:22   still leave a useful computer so let's [TS]

00:30:26   take out everything that we can that [TS]

00:30:28   only exists because of you know legacy [TS]

00:30:31   of development over decades and just [TS]

00:30:34   leave the stuff that lets you do the [TS]

00:30:36   functionality that lets you get your job [TS]

00:30:39   done and that's what they did with iOS [TS]

00:30:41   and so that philosophy is is going to [TS]

00:30:45   determine the future of Mac OS 10 that [TS]

00:30:47   philosophy is going to say all right [TS]

00:30:48   we've got iOS which has shown we can [TS]

00:30:51   take out tons and tons of things that [TS]

00:30:53   you had to know how to use the had to [TS]

00:30:54   know how to do to use a Mac and still [TS]

00:30:56   have a useful product in the end so now [TS]

00:30:58   their job with Mac OS 10 is to [TS]

00:31:02   to get rid of as many of those things [TS]

00:31:04   that they've seen that you don't really [TS]

00:31:05   need to get work done get rid of those [TS]

00:31:07   four Mac os10 [TS]

00:31:08   and that's what this presentation was [TS]

00:31:10   about and it just mentioned one or two [TS]

00:31:12   or three little things so it didn't seem [TS]

00:31:13   like that big of a deal but I truly [TS]

00:31:14   believe that Apple's go with Mac OS 10 [TS]

00:31:16   is to eliminate all those things that [TS]

00:31:19   are not important that are that are [TS]

00:31:21   baggage that are noise to to getting [TS]

00:31:23   your job done and so in the presentation [TS]

00:31:26   that gave legs a little bullet list of [TS]

00:31:27   of the features they were bringing from [TS]

00:31:30   iOS to Mac OS 10 so that they're phrased [TS]

00:31:31   it a different way they say we're taking [TS]

00:31:33   features from iOS and bring them to Mac [TS]

00:31:34   OS 10 [TS]

00:31:35   I think that's putting in Reverse and I [TS]

00:31:38   think their real goal here is to make [TS]

00:31:41   Mac OS 10 as noise-free as iOS so [TS]

00:31:45   they're actually removing things that [TS]

00:31:48   you needed to know about before and [TS]

00:31:49   trying to make us you don't need to know [TS]

00:31:50   about them now and they phrase it in [TS]

00:31:52   terms of adding a feature so they listed [TS]

00:31:54   multi-touch the App Store app home [TS]

00:31:56   screens full screen apps autosave and [TS]

00:31:58   apps that resume when launched and that [TS]

00:32:01   sounds like a hodgepodge of weird iOS [TS]

00:32:03   features but each one of them is like [TS]

00:32:04   trying to eliminate something for Mac OS [TS]

00:32:07   10 the App Store is an easy one we've [TS]

00:32:09   already seen the Mac App Store we know [TS]

00:32:11   what it is it came ahead of line that's [TS]

00:32:13   not a part of the operating system it's [TS]

00:32:14   a separate feature now of Snow Leopard [TS]

00:32:16   and it's clear what that's getting rid [TS]

00:32:18   of the act of downloading installing and [TS]

00:32:21   updating applications is just noise like [TS]

00:32:23   we saw they saw on iOS this stuff with [TS]

00:32:26   the DM G's disk images are awesome [TS]

00:32:27   they're certainly better than than [TS]

00:32:28   expanding zip files or stuffit expander [TS]

00:32:31   files or all these other ridiculous [TS]

00:32:32   things so DM G's were in advance but [TS]

00:32:34   it's still too much noise they don't [TS]

00:32:36   people don't want to understand about [TS]

00:32:37   mounting to stick images and dragging [TS]

00:32:39   things off or running and install our [TS]

00:32:40   sometimes and how do I you know update [TS]

00:32:43   the application well spark will help [TS]

00:32:44   that where you have the update from it [TS]

00:32:46   within the application but that was hit [TS]

00:32:47   or miss and it was a third-party thing [TS]

00:32:49   so Apple said we've seen that if you [TS]

00:32:52   make downloading buying downloading and [TS]

00:32:54   installing and updating applications [TS]

00:32:55   really easy way more people will do it [TS]

00:32:57   right so let's get rid of that noise for [TS]

00:32:59   Mac OS 10 so they phrase it in terms of [TS]

00:33:01   adding the App Store but what they're [TS]

00:33:02   trying to eliminate is all that stuff [TS]

00:33:04   which they feel like it's not it's not [TS]

00:33:06   important to the experience okay you're [TS]

00:33:08   sick you're starting to sell me on this [TS]

00:33:09   now um so I don't wanna go to much more [TS]

00:33:13   than that cap store because we've heard [TS]

00:33:14   all about it me that's there [TS]

00:33:15   elimination multi-touch gestures that [TS]

00:33:18   seems like a straight pull over but Mac [TS]

00:33:21   os10 has already had multi-touch [TS]

00:33:22   gestures what they're trying to get out [TS]

00:33:23   there is remove visible controls and [TS]

00:33:27   make it so that you know invisible [TS]

00:33:29   controls so like for example there's no [TS]

00:33:31   visible scroll bars in iOS and somehow [TS]

00:33:33   the that you know it still works because [TS]

00:33:35   you know it turns out that just touching [TS]

00:33:37   a dragging is way easier than having a [TS]

00:33:39   visible scroll bar and this roll thumb [TS]

00:33:41   does appear to give you some feedback [TS]

00:33:42   about where you are on a document but [TS]

00:33:44   there's something that's traditionally [TS]

00:33:45   been in Mac OS 10 because if we're [TS]

00:33:46   eliminating scroll bars that's not going [TS]

00:33:48   to fly right right well but what they're [TS]

00:33:50   doing instead is saying all right for [TS]

00:33:52   the new features that we're going to add [TS]

00:33:53   are from some existing features that [TS]

00:33:55   didn't have visible controls like [TS]

00:33:56   initiating expose or switching [TS]

00:33:58   applications or showing the desktop or [TS]

00:34:01   going to dashboard or something like [TS]

00:34:03   that those always had some sort of [TS]

00:34:05   either key combination or you hit a [TS]

00:34:07   function key or you had a screen corner [TS]

00:34:09   all those things are not as friendly [TS]

00:34:11   Apple feels as gestures and they feel [TS]

00:34:13   like iOS has proved that to them that [TS]

00:34:15   screen corners are dangerous I know have [TS]

00:34:17   you ever seen anyone who's not a an [TS]

00:34:19   expert computer user accidentally [TS]

00:34:21   trigger screen corner thing and like all [TS]

00:34:22   their windows fly off in shows that's [TS]

00:34:23   great I cannot enable that feature on [TS]

00:34:25   all my family's computers because they [TS]

00:34:27   just accidentally triggered all the time [TS]

00:34:28   and it freaks them out all right so as [TS]

00:34:30   convenient as that is for people who are [TS]

00:34:32   used to it it's not novice friendly [TS]

00:34:34   function keys forget it they'll never [TS]

00:34:35   remember that f9 is expose and f10 is [TS]

00:34:37   show dashboard or even though on the [TS]

00:34:39   Apple keyboard they have little pictures [TS]

00:34:40   that are trying to help you like a [TS]

00:34:41   little dial things or dashboard it's [TS]

00:34:44   still not friendly but gestures have a [TS]

00:34:46   sort of curve of the word as it for like [TS]

00:34:48   kinesthetic or something like yeah when [TS]

00:34:50   you when you make motions with your with [TS]

00:34:52   your body you're able to remember them [TS]

00:34:53   better than you know remembering words [TS]

00:34:55   or positioning something or putting some [TS]

00:34:57   describe pressing a string element or [TS]

00:34:59   something [TS]

00:35:00   I still think they'll be difficult for [TS]

00:35:02   people to learn but I think iOS has [TS]

00:35:04   shown that they're more likely to stick [TS]

00:35:07   if someone does make the effort to try [TS]

00:35:08   it two or three or four times they do [TS]

00:35:11   have the problem of you're running out [TS]

00:35:14   of places to rub your finger so you're [TS]

00:35:16   certainly you're not going to rub them [TS]

00:35:17   on the screen but they do have that that [TS]

00:35:18   trackpad that you can buy for desktop [TS]

00:35:20   Mac's now I have that people who are [TS]

00:35:23   into that can definitely use that I'm [TS]

00:35:24   afraid most people will not buy that [TS]

00:35:26   they do all their mice now have a place [TS]

00:35:28   for you to swipe with your fingers [TS]

00:35:29   also afraid that's a little bit of an [TS]

00:35:31   ergonomic problem it is I have that too [TS]

00:35:33   but but it's clear that Apple wants to [TS]

00:35:36   that they realize they can't completely [TS]

00:35:38   eliminate on-screen controls from a Mac [TS]

00:35:41   os10 [TS]

00:35:41   but they want any new features to always [TS]

00:35:44   have this way to do it as well because I [TS]

00:35:45   think it might do better than all the [TS]

00:35:46   existing methods I don't know how [TS]

00:35:48   successful there be until they start [TS]

00:35:50   doing some sort of hybrid touchscreen [TS]

00:35:53   you know Mac thing with the horizontal [TS]

00:35:55   touchscreen instead of just the trackpad [TS]

00:35:57   or whatever but that's the direction [TS]

00:35:59   they're going is they really want that [TS]

00:36:00   they like the idea of eliminating taking [TS]

00:36:03   things off the screen and putting them [TS]

00:36:04   into the muscle memory of the user full [TS]

00:36:07   screen apps is similar in that it's not [TS]

00:36:10   an addition of something it's an [TS]

00:36:11   elimination like let's get rid of the [TS]

00:36:12   menu bar it's get rid of the dock let's [TS]

00:36:14   get rid of all these overlapping windows [TS]

00:36:15   you're probably just doing one thing at [TS]

00:36:17   a time especially if you're not a [TS]

00:36:18   sophisticated user you just want to do [TS]

00:36:20   one thing certainly iOS and the iPad [TS]

00:36:22   shown that it's perfectly possible to [TS]

00:36:25   have a reasonable experience doing that [TS]

00:36:26   especially with the multitasking well we [TS]

00:36:28   have a lot more horsepower on the [TS]

00:36:29   desktop so let's try that let's [TS]

00:36:30   encourage people to make full screen [TS]

00:36:33   applications and they tried to add the [TS]

00:36:36   trying to add features to make full [TS]

00:36:37   screen applications not as annoying [TS]

00:36:39   because if you're in a full screen [TS]

00:36:40   application now you're like I'm stuck [TS]

00:36:42   here what if I want to go over to some [TS]

00:36:44   other application and do something [TS]

00:36:46   briefly I can go add a full-screen mode [TS]

00:36:47   right go to the other application do the [TS]

00:36:50   thing I want if you come back here and [TS]

00:36:51   come back into full screen mode and [TS]

00:36:53   sometimes you can all tap around when [TS]

00:36:54   you're in full screen mode but it's [TS]

00:36:56   confusing and it's not easy to keep [TS]

00:36:57   straight with all the other overlapping [TS]

00:36:58   windows so they're trying to make that [TS]

00:37:01   easier by adding features to let you [TS]

00:37:03   send apps fullscreen and then have them [TS]

00:37:05   sort of cordoned off in there and in the [TS]

00:37:09   UI into a different category so you have [TS]

00:37:12   your regular desktop which all your [TS]

00:37:15   overlapping windows and then each full [TS]

00:37:17   screen application is itself shown as a [TS]

00:37:19   big tile and their little new expose [TS]

00:37:21   type thing and then dashboard is another [TS]

00:37:23   tile so it's like three categories of [TS]

00:37:24   things dashboard the desktop with all [TS]

00:37:27   your allowing Windows and then one [TS]

00:37:29   little tile for every fullscreen [TS]

00:37:30   application you can switch between them [TS]

00:37:31   using a gesture and I would assume also [TS]

00:37:33   using alt tab and they stay fullscreen [TS]

00:37:35   and your shuffle between them sort of [TS]

00:37:36   like you shop between iPad applications [TS]

00:37:38   so they're trying to make that [TS]

00:37:41   experience [TS]

00:37:43   easier for developers to do they didn't [TS]

00:37:45   say much about autosave and apps [TS]

00:37:47   resuming when launched I'm assuming [TS]

00:37:49   they'll be just either better AP is for [TS]

00:37:52   developers to do that or simply just [TS]

00:37:54   encouraging developers to WOD see that [TS]

00:37:56   this is going to be the new status quo [TS]

00:37:57   and a good Mac application should do [TS]

00:37:59   this and again that's trying to [TS]

00:38:01   eliminate something that's historically [TS]

00:38:03   been there the file save menu save as [TS]

00:38:04   all that stuff it's not going away but [TS]

00:38:08   they've seen that in iOS it's possible [TS]

00:38:09   to have a close to desktop type [TS]

00:38:13   experience like for example on the iPad [TS]

00:38:15   without bothering the user ever about [TS]

00:38:16   saving you know there's no menu bar [TS]

00:38:18   there's no save right and somehow [TS]

00:38:20   applications [TS]

00:38:21   certain classes of applications work [TS]

00:38:23   it's really difficult to do because [TS]

00:38:24   desktop user just used to that they're [TS]

00:38:26   like well you know sometimes I don't [TS]

00:38:27   want to autosave and in fact even on the [TS]

00:38:29   iPad I bet people have been kind of [TS]

00:38:30   screwed by autosave with like oh really [TS]

00:38:33   I didn't want to do that I didn't [TS]

00:38:34   realize it was going to save and I'd [TS]

00:38:36   like to go back to my previous version [TS]

00:38:37   you know they wanted to be explicit [TS]

00:38:39   because they want to be able to [TS]

00:38:40   experiment and as long as they don't say [TS]

00:38:42   they haven't really ruined anything so [TS]

00:38:44   there's still a tension between those [TS]

00:38:45   two features but I think iOS has [TS]

00:38:47   conclusively shown that the balance is [TS]

00:38:49   swinging heavily in favor of autosave [TS]

00:38:50   being what normal people can use [TS]

00:38:54   successfully versus say I mean you know [TS]

00:38:57   the people been sitting in front of a [TS]

00:38:58   computer for three hours and they [TS]

00:38:59   haven't saved you come in tell you [TS]

00:39:00   what's right and I'm working on my novel [TS]

00:39:01   have you saved yet I always ask people [TS]

00:39:04   that have you saved they said no I guess [TS]

00:39:06   I'll wait dumb done he's like please [TS]

00:39:07   save say if every few paragraphs save [TS]

00:39:10   early save often they just don't do it I [TS]

00:39:12   mean I think I think I guess what what's [TS]

00:39:14   in the back of people's mind when it [TS]

00:39:15   comes to saving is they don't they feel [TS]

00:39:17   like well what if I want to change it [TS]

00:39:18   how do I get it back you know and I [TS]

00:39:21   think incremental saving saving with [TS]

00:39:23   revisions is something that like Google [TS]

00:39:25   Docs will do for example so if you had [TS]

00:39:29   that people's fear would go away [TS]

00:39:30   completely and I think he'd convert [TS]

00:39:32   everybody that's more of a geek feature [TS]

00:39:34   I think if you just if you just change [TS]

00:39:37   expectations like the generation of kids [TS]

00:39:39   that grows up now with iOS just expects [TS]

00:39:41   auto-saving all the time they won't sort [TS]

00:39:42   of know what they're missing [TS]

00:39:43   right versioning should be there just [TS]

00:39:45   because for the Nerds it's there and [TS]

00:39:47   like if some person is having trouble [TS]

00:39:49   with their computer a tech-savvy person [TS]

00:39:51   can help them say oh you may not known [TS]

00:39:52   about this feature but in fact it's [TS]

00:39:54   actually saving your revisions and you [TS]

00:39:55   can go back [TS]

00:39:56   several versions like if you show [TS]

00:39:57   someone Dropbox and you just give it to [TS]

00:39:59   them they use it for a while and they [TS]

00:40:00   and they call you up and I lost some [TS]

00:40:02   changes whatever then you can show the [TS]

00:40:04   Dropbox feature of getting back previous [TS]

00:40:05   revisions but up to that point they [TS]

00:40:06   don't need to know the Dropbox is doing [TS]

00:40:08   that for them so I don't think [TS]

00:40:09   versioning or it to be an integral part [TS]

00:40:11   of this necessarily needs to be in [TS]

00:40:13   people's faces but I do think it should [TS]

00:40:14   be added there eventually just so [TS]

00:40:17   there's an escape hatch for you know [TS]

00:40:18   when you do need help your data is there [TS]

00:40:21   somewhere oh so let's see what else they [TS]

00:40:25   had there oh and a launch pad is kind of [TS]

00:40:28   part of the Mac App Store thing and that [TS]

00:40:30   iOS has shown that if you shove the [TS]

00:40:34   applications to people's faces they'll [TS]

00:40:36   use them and remember they exist whereas [TS]

00:40:38   if you buried in the Applications folder [TS]

00:40:39   in Mac OS 10 you know even if you made [TS]

00:40:42   application installation easy people [TS]

00:40:43   forget things exist there it was not in [TS]

00:40:45   their dock they don't realize it's there [TS]

00:40:46   when they want to launch something [TS]

00:40:47   especially if it's not in a dock they [TS]

00:40:49   get a dig forward it's it's an upsetting [TS]

00:40:51   experience whereas iOS your said look [TS]

00:40:53   we're going to put every application you [TS]

00:40:54   have in a series of screens and a big [TS]

00:40:55   flat grid of icons not it not even any [TS]

00:40:57   sort of nesting for you know for years [TS]

00:40:59   and so now you know where all your [TS]

00:41:00   applications are you know how to change [TS]

00:41:02   screens with with a reasonably natural [TS]

00:41:05   gesture that once you do it once you [TS]

00:41:06   remember it forever ah [TS]

00:41:08   and that works people buy applications [TS]

00:41:10   they use them in huge numbers much [TS]

00:41:13   greater numbers than people were buying [TS]

00:41:14   or using Mac applications so that's what [TS]

00:41:17   they're doing with Mac OS 10 is saying a [TS]

00:41:19   lot we've learned that we don't need to [TS]

00:41:20   have this huge drop off after the dock [TS]

00:41:22   that was the problem Mac OS 10 if the [TS]

00:41:24   application is not in the dock your next [TS]

00:41:26   option is the finder and the conceptual [TS]

00:41:30   gap between a single line of gigantic [TS]

00:41:33   icons on the bottom of your screen that [TS]

00:41:34   you can't hide with Windows and the [TS]

00:41:36   finder which is a navigation tool for [TS]

00:41:38   your entire huge harddrive structure [TS]

00:41:40   there's a huge gap between those two [TS]

00:41:42   things and that's why people once they [TS]

00:41:44   go off the cliff of the dock they don't [TS]

00:41:46   want they don't want to go to that [TS]

00:41:47   finder they don't they don't want to [TS]

00:41:48   navigate they're not sure they're in the [TS]

00:41:49   right place they don't know where they [TS]

00:41:50   are they have no conception of the [TS]

00:41:52   filesystem hierarchy it's just a big [TS]

00:41:54   scary place to go that's why you see [TS]

00:41:57   people with tons of icons in their dock [TS]

00:41:59   because they say well I always know what [TS]

00:42:01   the dock is it's always on top you can't [TS]

00:42:03   hide it with any other windows it [TS]

00:42:04   doesn't you know have any hierarchy if [TS]

00:42:06   people just drag things to there now [TS]

00:42:08   they just see their icons they [TS]

00:42:10   even if their little tiny icons that can [TS]

00:42:11   eventually find it are you feasible John [TS]

00:42:15   not really where is a doc my it depends [TS]

00:42:19   on the computer on a laptop it's on the [TS]

00:42:20   right side because the screens are [TS]

00:42:21   smaller too and it's pinned to the [TS]

00:42:23   bottom because I want to get it out of [TS]

00:42:24   the way on my desktop it is actually on [TS]

00:42:26   the bottom but I have a dragon when it's [TS]

00:42:30   on the desktop is it pinned I keep I [TS]

00:42:32   keep it centered I have two other drag [TS]

00:42:34   thing Docs I don't put any folders of [TS]

00:42:36   files in my dock the only reason I have [TS]

00:42:39   my dock visible at all it's because the [TS]

00:42:42   notification API the thing that makes [TS]

00:42:44   the little thing bounce right and puts [TS]

00:42:45   the little badges you know the icons [TS]

00:42:48   that API is not available for third [TS]

00:42:49   parties if it was the drag thing would [TS]

00:42:52   incorporate it and I would never have [TS]

00:42:54   the dock visible but as things stand I [TS]

00:42:56   need to see where the icons bounce I [TS]

00:42:57   need to see when little message appears [TS]

00:42:59   on a little badge appears on my icons [TS]

00:43:01   the dock is the only application that [TS]

00:43:03   can do that so it has to be visible so I [TS]

00:43:05   have it visible and it's on the bottom [TS]

00:43:08   of my screen and that's what I use it [TS]

00:43:09   for it's kind of disappointing but for [TS]

00:43:11   regular users it's the simplification of [TS]

00:43:15   the dock is a big big benefit and launch [TS]

00:43:19   pad is trying to bridge that gap between [TS]

00:43:21   the simplified dock that can hold a few [TS]

00:43:24   icons that you use a lot and the scary [TS]

00:43:27   world of the finder by saying as in iOS [TS]

00:43:30   now when you want to launch any [TS]

00:43:31   application and click on launch pad [TS]

00:43:32   which will be one icon on your dock and [TS]

00:43:34   we will show you all your applications [TS]

00:43:36   in a gigantic grid of little icons that [TS]

00:43:38   is very familiar to anyone's use iOS and [TS]

00:43:41   so now there's not you know there's [TS]

00:43:43   another reason people don't need to go [TS]

00:43:44   to the file system anymore but you can [TS]

00:43:46   have your most frequently used icons [TS]

00:43:47   applications in the dock and then go to [TS]

00:43:49   launch pad for everything else and they [TS]

00:43:53   will literally show you all your [TS]

00:43:54   applications and you'll won't have [TS]

00:43:56   trouble finding things I bet you'll [TS]

00:43:57   probably be able to sort it [TS]

00:43:57   alphabetically or something you know [TS]

00:43:59   people will be able to find stuff how [TS]

00:44:00   they can't but just do like they do on [TS]

00:44:01   their phones and just flick like until [TS]

00:44:03   they see it and click and I think that [TS]

00:44:05   will eliminate a lot of the anxiety [TS]

00:44:08   about where your applications are and [TS]

00:44:11   you know it eliminate the problem of [TS]

00:44:13   people forgetting to even have a certain [TS]

00:44:15   application by always putting them right [TS]

00:44:17   in their face and this is another thing [TS]

00:44:19   from iOS and was it taking away is it [TS]

00:44:21   taking away the finder the finder will [TS]

00:44:22   still be there [TS]

00:44:23   they're just trying to make it so that [TS]

00:44:25   you don't have to use it this you know [TS]

00:44:27   this thing you don't have to know about [TS]

00:44:28   the file system and yet one more way and [TS]

00:44:32   it was kind of sad that you'd have to [TS]

00:44:34   know about you can't think about the [TS]

00:44:35   finder for installing applications to [TS]

00:44:37   deal with the disk images and finding [TS]

00:44:38   where your downloads button to and you [TS]

00:44:40   have to know about the finder for [TS]

00:44:41   launching the application if it didn't [TS]

00:44:43   fit in your dock so I think that's what [TS]

00:44:46   Apple's move is with the with that [TS]

00:44:48   Launchpad thing and they also have this [TS]

00:44:50   Mission Control thing which is trying to [TS]

00:44:51   unify that they claim it unifies expose [TS]

00:44:54   dashboard spaces and games but it's kind [TS]

00:44:57   of sad that this thing that unifies [TS]

00:44:59   spaces but it does it eliminate spaces [TS]

00:45:01   right which never worked right anyway [TS]

00:45:02   and and it had lots of bugs but the [TS]

00:45:05   people who use spaces are going to be [TS]

00:45:06   disappointed because space is just gone [TS]

00:45:08   you know well but you know before there [TS]

00:45:10   was space is John there were [TS]

00:45:11   applications that you could download [TS]

00:45:13   that would let you have that essentially [TS]

00:45:15   that X that functionality which again [TS]

00:45:17   really does come from the X Window [TS]

00:45:19   System I mean it's it's something that [TS]

00:45:21   the UNIX geeks have had for decades [TS]

00:45:23   perhaps and those apps I think may still [TS]

00:45:28   exist and I'm sure though they'll come [TS]

00:45:29   back as soon as Apple takes it away [TS]

00:45:31   won't they maybe but those apps didn't [TS]

00:45:34   work great either no it didn't and and [TS]

00:45:36   then the problem that people would have [TS]

00:45:37   is different applications didn't behave [TS]

00:45:41   consistently in in spaces so you might [TS]

00:45:44   have one app that that works when you [TS]

00:45:46   set it to be sticky in another app that [TS]

00:45:48   doesn't work when you set it to be [TS]

00:45:49   sticky and just the behavior just was [TS]

00:45:53   never satisfactory I think for people [TS]

00:45:55   who really wanted to get a lot of use [TS]

00:45:57   out of this I was actually shocked that [TS]

00:45:59   they added it to the operating system [TS]

00:46:01   because of all the features like this is [TS]

00:46:03   clearly an expert type feature like very [TS]

00:46:05   few people have the discipline and [TS]

00:46:08   experience to arrange their workspaces [TS]

00:46:10   or multiple desktops and anything in X [TS]

00:46:12   and B OS or any operating system that [TS]

00:46:14   you know semi natively supported this it [TS]

00:46:16   takes a lot of discipline to arrange [TS]

00:46:18   separate workspaces and remember where [TS]

00:46:20   everything is and to be able to move [TS]

00:46:23   things between them because if you just [TS]

00:46:24   turn on spaces for a regular user they [TS]

00:46:26   will end it's like a cruel trick you're [TS]

00:46:28   putting all their applications in a maze [TS]

00:46:30   and like where was that window maybe it [TS]

00:46:33   was in that other space and maybe in [TS]

00:46:34   this space maybe I'll drag this window [TS]

00:46:35   back up they end up with things [TS]

00:46:36   scattered all [TS]

00:46:37   the place all you're doing is is adding [TS]

00:46:39   another layer of obfuscation but people [TS]

00:46:42   who use this feature and are you know [TS]

00:46:43   it's part of their workflow have a [TS]

00:46:45   system basically you know of they decide [TS]

00:46:48   this is all going to do it either work [TS]

00:46:49   is here in play is here or you know this [TS]

00:46:51   is for monitoring you know servers and [TS]

00:46:53   this is for doing code or my ID window [TS]

00:46:55   is here my simulator when desk space is [TS]

00:46:57   here and this is for web Bret like [TS]

00:46:59   everyone has a system who uses this type [TS]

00:47:01   of thing but the number of people who [TS]

00:47:03   have that system and who can [TS]

00:47:04   successfully use spaces even who work is [TS]

00:47:06   great it's probably like a fraction of a [TS]

00:47:09   percent of all you know computer users [TS]

00:47:11   so I was always amazed at the editors [TS]

00:47:13   feature but I was not surprised that a [TS]

00:47:15   was buggy and be that those bugs never [TS]

00:47:17   really worked themselves out because it [TS]

00:47:19   would take a tremendous amount of effort [TS]

00:47:20   to make spaces bug free and to get [TS]

00:47:24   application developers to code in a [TS]

00:47:26   space of savvy way and this would all be [TS]

00:47:28   for a fraction of a percent of users so [TS]

00:47:30   there was never going to be the [TS]

00:47:32   motivation with an apple and developer [TS]

00:47:34   relations and application developers in [TS]

00:47:35   general to ensure that spaces is a [TS]

00:47:37   seamless experience just for that tiny [TS]

00:47:39   percentage of users so now it's [TS]

00:47:40   basically going away and being replaced [TS]

00:47:43   by this this new hierarchy which is you [TS]

00:47:44   know dashboard all you're overlapping [TS]

00:47:47   windows and all your full screen apps in [TS]

00:47:49   different categories it remains to be [TS]

00:47:52   seen how it works out they have they [TS]

00:47:53   have simplified it into that single [TS]

00:47:54   screen I think that single screen [TS]

00:47:56   arrangement does kind of make some sense [TS]

00:47:58   but it's kind of weird that they do it [TS]

00:48:00   with four in the demo they had four they [TS]

00:48:02   do with four big tiles on top dashboard [TS]

00:48:05   all your overlapping windows and they [TS]

00:48:06   had two full screen apps in the demo and [TS]

00:48:08   I assume if you had more full screen [TS]

00:48:10   apps they would slowly fill that top [TS]

00:48:11   part and then the the bottom part of the [TS]

00:48:14   window is all your windows grouped by [TS]

00:48:15   application not including the full [TS]

00:48:18   screen one that's I believe I'm not sure [TS]

00:48:21   of users will immediately grok the new [TS]

00:48:24   arrangement versus the existing expose [TS]

00:48:27   one where you say just show me every [TS]

00:48:28   single one of my windows and a big hairy [TS]

00:48:29   mess and I'll figure it out but we'll [TS]

00:48:32   see that and they keep rearranging those [TS]

00:48:34   screens I don't think they really hit on [TS]

00:48:35   the perfect one I think what they would [TS]

00:48:37   like to do is like an iOS where it's [TS]

00:48:39   completely simplified and you just you [TS]

00:48:41   know every application is full screen [TS]

00:48:43   and you switch among them in a visually [TS]

00:48:46   obvious manner with the gesture or [TS]

00:48:48   changing to you know you're using [TS]

00:48:50   application switcher and [TS]

00:48:51   clear when you're going from one [TS]

00:48:52   application to another and it's just one [TS]

00:48:54   big flat list I don't think you can get [TS]

00:48:56   away with that on machines that can have [TS]

00:48:58   like 16 gigs of memory yeah tons of our [TS]

00:49:00   robbing windows but I think they they [TS]

00:49:03   consider that legacy noise and they [TS]

00:49:06   would get rid of it if they coats [TS]

00:49:07   they're trying to herd towards that by [TS]

00:49:10   saying we're going to give full screen [TS]

00:49:11   applications their own place of [TS]

00:49:12   prominence as separate entities and all [TS]

00:49:14   those other old applications will be [TS]

00:49:16   represented by a single icon called your [TS]

00:49:18   desktop on the top of the screen and [TS]

00:49:20   your desktop shows your desktop you know [TS]

00:49:22   not your just the finder but all of your [TS]

00:49:24   topping windows in that big mess it's [TS]

00:49:25   one icon that's like the legacy bin and [TS]

00:49:27   then all the fullscreen ones I don't [TS]

00:49:29   think this is going to fly but the demo [TS]

00:49:32   was clear signal that saying now hey [TS]

00:49:34   guys wouldn't it be great if that little [TS]

00:49:36   legacy Ben didn't have your app in it [TS]

00:49:38   and it got its own nice fullscreen icon [TS]

00:49:39   on the top so they could switch to your [TS]

00:49:40   application more easily that was that [TS]

00:49:44   was the subtext of that demo hmm so [TS]

00:49:47   that's how I think seeing that demo they [TS]

00:49:49   didn't demonstrate much technology wise [TS]

00:49:52   they didn't talk about underpinnings I [TS]

00:49:53   think it was all about them expressing [TS]

00:49:57   how much they love iOS as compared to [TS]

00:50:01   Mac OS 10 and how much they view Mac OS [TS]

00:50:03   10 now is the DOS like the unfriendly [TS]

00:50:06   you need to know too much stuff computer [TS]

00:50:09   experts required to operate it not for [TS]

00:50:11   normal people operating system and [TS]

00:50:13   they're going to try to make Mac OS 10 [TS]

00:50:15   and not like that anymore they're going [TS]

00:50:17   to try to bring it out of its role as [TS]

00:50:19   the dose of the the Apple world and make [TS]

00:50:22   it more like iOS which is their [TS]

00:50:24   beautiful new operating system that [TS]

00:50:26   regular people can use so John do you [TS]

00:50:27   think that this is something that is [TS]

00:50:29   certainly a movement that they're going [TS]

00:50:32   and they're saying this is this is the [TS]

00:50:33   new direction and in that sense then if [TS]

00:50:36   that's if that's true is lying then a [TS]

00:50:40   transitional operating system and that [TS]

00:50:44   whatever comes after lion becomes even [TS]

00:50:47   even further down the iOS path I think [TS]

00:50:50   at least half the things that trying to [TS]

00:50:52   do in Lion [TS]

00:50:52   2 to make Mac OS 10 less difficult to [TS]

00:50:57   use and to eliminate those legacy things [TS]

00:50:59   I think at least half of them are going [TS]

00:51:00   to fail or not come off the way they [TS]

00:51:02   wanted to yeah just because it's it's a [TS]

00:51:04   tough [TS]

00:51:05   thing to do like for example when Apple [TS]

00:51:08   made the original Mac operating system [TS]

00:51:10   they didn't start with the Apple 2 [TS]

00:51:11   operating system and try to file off the [TS]

00:51:12   sharp edges and write okay well it's [TS]

00:51:14   like Apple 2 but you don't need to know [TS]

00:51:15   like the commands to load things from [TS]

00:51:18   floppy disks will will have like a [TS]

00:51:19   button you can press but no they just [TS]

00:51:21   they start over scratch and it's always [TS]

00:51:22   much easier to do that and with iOS not [TS]

00:51:25   technologically in terms of the [TS]

00:51:26   underpinnings but with the UI they start [TS]

00:51:28   from scratch and say let's take the [TS]

00:51:29   finder put it on this phone okay now [TS]

00:51:31   let's just figure out how to make it [TS]

00:51:33   nice maybe we'll use like launcher over [TS]

00:51:35   button view or something in the finder [TS]

00:51:36   and then we'll have a mode with the [TS]

00:51:38   scroll bars don't you know they just [TS]

00:51:39   started clean slate springboard is just [TS]

00:51:42   a grid of icons it has no relation to [TS]

00:51:43   anything you've ever seen on the Mac you [TS]

00:51:46   know all the apps are fullscreen there's [TS]

00:51:47   no windows anywhere it's so much easier [TS]

00:51:49   to do that so now they're faced with the [TS]

00:51:52   task of taking an existing thing and [TS]

00:51:54   trying to file off the sharp edges and [TS]

00:51:56   it's really really Arden it's a long [TS]

00:51:58   long long road and some some things you [TS]

00:51:59   can't file off because you know [TS]

00:52:02   otherwise why have Mac's at all [TS]

00:52:03   obviously iOS devices are not sufficient [TS]

00:52:06   for all of our needs because a certain [TS]

00:52:08   point you need multiple windows you need [TS]

00:52:09   to be looking at more than one thing at [TS]

00:52:11   once you need these persnickety level [TS]

00:52:13   controls to do certain types of tasks [TS]

00:52:15   and the mouse is not a finger and it has [TS]

00:52:18   disadvantages versus a finger but [TS]

00:52:20   especially for extra users as advantages [TS]

00:52:22   so they can't file everything off and I [TS]

00:52:24   think a lot of their failures are going [TS]

00:52:26   to come from attempting to go a bridge [TS]

00:52:29   too far with one particular aspect of [TS]

00:52:32   the system so for example full screen [TS]

00:52:33   apps I don't think they're going to get [TS]

00:52:35   the buy-in from developers that they [TS]

00:52:38   would really want out of that or if they [TS]

00:52:41   do I think they'll see some resistance [TS]

00:52:43   to users because if it's not completely [TS]

00:52:45   consistent like it is an iOS if [TS]

00:52:47   everything isn't full screen then you've [TS]

00:52:49   got this weird hybrid and people find it [TS]

00:52:50   off-putting or I think you're going to [TS]

00:52:51   find it off-putting where you're you can [TS]

00:52:54   switch among applications without [TS]

00:52:55   getting at a full screen mode but some [TS]

00:52:56   of the apps in full-screen mode and some [TS]

00:52:58   of them are not and you get you're going [TS]

00:52:59   to get into the situation where you're [TS]

00:53:01   like well I liked it better this UI is [TS]

00:53:02   nice but I'd like to be able to also [TS]

00:53:03   peek at this other thing over here or [TS]

00:53:05   dragged from you know iPhoto into this [TS]

00:53:08   other application but when I thought was [TS]

00:53:09   fullscreen I can't drag for it but I [TS]

00:53:10   used to be able to when I didn't have it [TS]

00:53:12   in full screen mode so let me get iPhoto [TS]

00:53:13   add a full-screen mode let me you know [TS]

00:53:15   it's it's a tough hybrid and I think [TS]

00:53:19   that's going to be a hard sell and I'm [TS]

00:53:22   not sure what the with the eventual [TS]

00:53:23   result will be some of them are no [TS]

00:53:25   brainer wins though like getting ranked [TS]

00:53:26   getting rid of application installation [TS]

00:53:28   woes yeah that that's that's just yeah [TS]

00:53:31   you were John you were telling me that [TS]

00:53:33   you actually think that that's that's [TS]

00:53:34   going to improve even further in line [TS]

00:53:37   than the way that it is right now with [TS]

00:53:38   the App Store in 10.6 ten F I'm hope [TS]

00:53:42   like what I was really hoping for with [TS]

00:53:44   the Mac App Store was was you know an [TS]

00:53:46   uninstall you know like I'm on iOS hold [TS]

00:53:48   your finger down on the button and hit [TS]

00:53:49   the close box and then the application [TS]

00:53:52   is uninstalled and they just didn't do [TS]

00:53:54   uninstall they just didn't do a period [TS]

00:53:55   and rack App Store as it exists in Snow [TS]

00:53:57   Leopard and that was a big [TS]

00:53:58   disappointment because people used to [TS]

00:54:00   that from iOS I'm tired of this game [TS]

00:54:02   hold down the button hit the thing it's [TS]

00:54:05   deleted or maybe they can delete it from [TS]

00:54:06   iTunes but the point is it's easy enough [TS]

00:54:07   for a regular person to do regular [TS]

00:54:09   people get bored of an application and [TS]

00:54:11   they delete it and they have no problem [TS]

00:54:12   with it on the Mac they're either afraid [TS]

00:54:14   to they don't know how to maybe they [TS]

00:54:15   drag it to the trash maybe they try to [TS]

00:54:17   grab the icon from the dock and drag it [TS]

00:54:19   to the trash we've seen people do that [TS]

00:54:20   yeah and you might argue well that [TS]

00:54:22   should work and why doesn't it but then [TS]

00:54:24   you say well should that really work [TS]

00:54:25   maybe it shouldn't work or you know but [TS]

00:54:28   you've got this application this one [TS]

00:54:30   central place to do this stuff the Mac [TS]

00:54:31   App Store if it had an uninstall option [TS]

00:54:33   a screen that showed all your installed [TS]

00:54:35   applications had a big button that said [TS]

00:54:37   on install this application surely Apple [TS]

00:54:38   can pull that off because they're [TS]

00:54:39   controlling the installation 100% they [TS]

00:54:42   can in theory track wherever they put [TS]

00:54:44   every single file and remove them you [TS]

00:54:46   know that it's up to that they control [TS]

00:54:47   the horizontal and the vertical here so [TS]

00:54:49   well it's funny because if you thought [TS]

00:54:51   well if you think about the way that you [TS]

00:54:53   that you install and delete apps on iOS [TS]

00:54:55   like you mentioned you know there's one [TS]

00:54:58   way to install them and there's one [TS]

00:55:00   simple way to delete them and that my [TS]

00:55:03   three-year-old son by the way knows how [TS]

00:55:04   to delete apps thank you um and I say [TS]

00:55:09   that because maybe they made it too easy [TS]

00:55:10   I don't always want him to delete apps [TS]

00:55:12   but he can and it's simple enough to to [TS]

00:55:16   but you know my masters educated college [TS]

00:55:21   professor mom doesn't always know how to [TS]

00:55:23   delete apps from Mac os10 [TS]

00:55:26   and it's it's fascinating to me the [TS]

00:55:29   difference there and that it's so easy [TS]

00:55:31   that literally a child can do it on iOS [TS]

00:55:34   and that somebody who's computer savvy [TS]

00:55:37   and has many years of computer [TS]

00:55:38   experience might not always know how [TS]

00:55:41   they're supposed to delete something [TS]

00:55:43   it's just it's fascinating and what what [TS]

00:55:46   I think at the same time is that I I [TS]

00:55:48   don't know if I would like it if Apple [TS]

00:55:51   were to lock you know on iOS where where [TS]

00:55:53   are my applications stored well I don't [TS]

00:55:55   know they're just right here on the [TS]

00:55:57   screen and I tap it and it launches the [TS]

00:55:59   app right but where do those files exist [TS]

00:56:01   where is the app exists well I don't [TS]

00:56:02   know well if you told me that I wouldn't [TS]

00:56:04   know and be able to know on on a regular [TS]

00:56:07   computer I would be like you're crazy I [TS]

00:56:08   have to know I have to know where it is [TS]

00:56:10   you know I have to know that it's in the [TS]

00:56:12   Applications folder which is the root [TS]

00:56:14   you know I like I would have to know [TS]

00:56:16   that or I can I can make an Applications [TS]

00:56:18   folder within my user directory and [TS]

00:56:20   it'll be a magic application folder and [TS]

00:56:22   I can launch things from there and put [TS]

00:56:24   that into the dock because I want it in [TS]

00:56:25   the dock and then I can decide whether [TS]

00:56:27   it's displayed as a folder all of these [TS]

00:56:29   things are things that geeks like to do [TS]

00:56:32   it almost seems though like the people [TS]

00:56:35   who like doing things like that on a [TS]

00:56:37   computer would be very disappointed with [TS]

00:56:39   something that was dumbed down if you [TS]

00:56:41   will and and the flip side of that is [TS]

00:56:44   the people who are coming up now who are [TS]

00:56:46   content with an iPad as perhaps their [TS]

00:56:49   main portable computer might like that [TS]

00:56:51   kind of thing on on the Mac if you will [TS]

00:56:55   I think that's a it's usually a false [TS]

00:56:58   choice especially on a desktop the best [TS]

00:57:01   user-friendly features are built on on a [TS]

00:57:04   foundation of a series of layers each of [TS]

00:57:08   which is comprehensible at that level so [TS]

00:57:10   what you want to do to build like a [TS]

00:57:12   really easy you know like a Mac App [TS]

00:57:14   Store thing we just click a button to [TS]

00:57:15   install and uninstall you wouldn't build [TS]

00:57:17   that as a monolith you wouldn't build it [TS]

00:57:18   as a big applications those fancy stuff [TS]

00:57:19   that you don't know about and there's [TS]

00:57:21   one interface to it you build it on a [TS]

00:57:23   stack of other technology so at the very [TS]

00:57:24   bottom you'd have the operating system [TS]

00:57:26   then the file system then a package [TS]

00:57:28   management system then you know a nice [TS]

00:57:30   GUI for that looks at the file system [TS]

00:57:32   then a nice GUI for the package [TS]

00:57:33   management system and then maybe the [TS]

00:57:34   command-line interfaces to both of those [TS]

00:57:35   things and there'd be a single shared [TS]

00:57:36   library that they both use and on the [TS]

00:57:38   very tippy top of this nice stack of [TS]

00:57:40   things each [TS]

00:57:40   which has a public interface you can use [TS]

00:57:42   if you're interested in it that's where [TS]

00:57:43   you put the icing of here's the rice [TS]

00:57:45   nice easy UI that everyone will use but [TS]

00:57:47   for the people who want to go beyond [TS]

00:57:49   that you don't want them to peek under [TS]

00:57:50   the covers and just see a big jumble of [TS]

00:57:51   wires you want them to see a nice series [TS]

00:57:53   of modules and Mac os10 mostly does that [TS]

00:57:56   if they had a decent package management [TS]

00:57:58   system that was native instead of the [TS]

00:58:00   current installer that can't even [TS]

00:58:01   uninstall that would be accessible and [TS]

00:58:03   you can imagine them making a GUI tool [TS]

00:58:05   and utilities that just interface with [TS]

00:58:07   that system and of course there's the [TS]

00:58:09   finder and then is the command line like [TS]

00:58:10   there's a stack of comprehensible [TS]

00:58:12   technologies underneath there and unlike [TS]

00:58:14   on iOS where they hide all that stuff [TS]

00:58:15   because of the ridiculous you know [TS]

00:58:16   jailbreaking Apple control freak thing [TS]

00:58:20   where they just don't want anyone [TS]

00:58:21   messing with it that's not going to fly [TS]

00:58:23   on the general-purpose computer you just [TS]

00:58:25   have to give that kind of control to [TS]

00:58:26   certain classes of people and even who [TS]

00:58:29   is like iOS and lock down by default you [TS]

00:58:31   know this the settings and defaults and [TS]

00:58:34   interface you provide to people doesn't [TS]

00:58:36   define the destiny of that product just [TS]

00:58:38   defines what most people will use it for [TS]

00:58:39   as long as everything else is still [TS]

00:58:41   under there under the covers and [TS]

00:58:42   unlockable in a none you know you're [TS]

00:58:45   going against the Apple way illegal DRM [TS]

00:58:47   cracking jailbreaking ridiculous stuff [TS]

00:58:49   as long as it's available simply by you [TS]

00:58:53   knowing what to click and and hauling [TS]

00:58:56   your way down I think that's perfectly [TS]

00:58:57   acceptable and I think that's actually [TS]

00:58:58   desirable and Mac OS 10 does that to an [TS]

00:59:00   amazing degree which is why we all love [TS]

00:59:02   it so much is that it's got because [TS]

00:59:04   everybody even if you're an expert [TS]

00:59:05   sometimes you just want to use the nice [TS]

00:59:06   GUI sometimes you don't want to fiddle [TS]

00:59:09   with things sure and compile everything [TS]

00:59:10   from source or whatever so we love that [TS]

00:59:12   this is a nice GUI there but we love [TS]

00:59:14   that also we can peel away that layer [TS]

00:59:15   and there's something a little bit [TS]

00:59:16   closer we can go we can set up using the [TS]

00:59:17   dock we can do the finder and then we [TS]

00:59:19   can go a little bit closer we can use [TS]

00:59:20   the terminal and you want to go closer [TS]

00:59:21   to that start writing C programs against [TS]

00:59:23   the BSD API it's like it's all there for [TS]

00:59:25   you to view to use at whatever level you [TS]

00:59:27   feel comfortable with all Apple is doing [TS]

00:59:29   as far as I can tell so right now is [TS]

00:59:31   trying to build up the layers make them [TS]

00:59:36   as robust as possible and start putting [TS]

00:59:37   and keep putting better and better icing [TS]

00:59:39   on the top so that people don't have to [TS]

00:59:41   know about this stuff I don't think [TS]

00:59:43   there's any any signaling from anywhere [TS]

00:59:46   inside Apple or out or any demo they've [TS]

00:59:48   done that says that on the desktop that [TS]

00:59:50   they want to take away those layers if [TS]

00:59:51   anything they revel in those layers like [TS]

00:59:53   WOD C sessions [TS]

00:59:54   they have sessions on every possible [TS]

00:59:56   layer of that of the technology stack [TS]

00:59:58   and you just go to whatever session is [TS]

00:59:59   appropriate [TS]

00:59:59   appropriate [TS]

01:00:00   you are not trying to hide it from you [TS]

01:00:01   they're not doing like what they do in [TS]

01:00:02   iOS I'm just saying you can't use the [TS]

01:00:04   level API you can only use the cocoa API [TS]

01:00:06   is everything else you know just stay [TS]

01:00:08   away from it they're they're saying look [TS]

01:00:11   make the application you need to make [TS]

01:00:12   here is this huge stack of technologies [TS]

01:00:14   we have or whatever layer is appropriate [TS]

01:00:15   to you make your app of that layer and [TS]

01:00:17   to users they seem to be saying the same [TS]

01:00:19   thing so here we are an hour later yeah [TS]

01:00:25   well this is about the time on [TS]

01:00:26   microphone usually goes bad too I got a [TS]

01:00:30   one hour lifetime on this microphone [TS]

01:00:32   that starts to fuzz out but so far so [TS]

01:00:34   good [TS]

01:00:34   so what do you what do you think John I [TS]

01:00:35   mean what what does this mean then for [TS]

01:00:37   for those of us who are here it just [TS]

01:00:39   sounds like it sounds like you're [TS]

01:00:40   painting a pretty positive picture so [TS]

01:00:44   everything I've seen so far is has made [TS]

01:00:48   me optimistic now granted that the ship [TS]

01:00:50   date they say for Lian is summer 2011 [TS]

01:00:52   and we haven't seen anything about it [TS]

01:00:54   since that demo that bothers me a little [TS]

01:00:56   bit just because I don't know what else [TS]

01:00:59   they have in store what if they're [TS]

01:01:00   waiting to announce them at Macworld [TS]

01:01:02   today oh I don't I really doubt that I [TS]

01:01:05   would expect like dev builds right you [TS]

01:01:07   know developer release one of lion that [TS]

01:01:10   doesn't even have half the features they [TS]

01:01:12   demoed in that preview but it's just for [TS]

01:01:14   people to get their applications ready [TS]

01:01:15   like I would like to know what they're [TS]

01:01:16   doing under the covers the internals [TS]

01:01:18   that's a whole other topic we might say [TS]

01:01:20   for a different show but I really don't [TS]

01:01:25   know any more than they've shown and [TS]

01:01:26   what they've shown has has signaled to [TS]

01:01:28   me their sort of their vision their [TS]

01:01:30   mission statement for the desktop [TS]

01:01:31   operating system it doesn't tell me is [TS]

01:01:33   all the little steps they're going to do [TS]

01:01:35   to get there and where they're going to [TS]

01:01:36   go wrong and where they're going to have [TS]

01:01:37   blind eyes and how many different [TS]

01:01:38   versions of the operating system it's [TS]

01:01:39   going to take them to get there that is [TS]

01:01:42   still uncertain but I think with Apple [TS]

01:01:44   it's important to know where they think [TS]

01:01:46   they want to go because then you can see [TS]

01:01:48   all their other actions in that context [TS]

01:01:50   and you can see why are they doing this [TS]

01:01:52   thing or you know and how are they going [TS]

01:01:55   to judge their own success for the [TS]

01:01:56   particular feature what are they going [TS]

01:01:57   to consider this teacher turned out well [TS]

01:01:59   let's do more of that or let's do less [TS]

01:02:01   of you know this other thing I think [TS]

01:02:03   understanding their vision the vision [TS]

01:02:05   they've articulated so far is important [TS]

01:02:07   that it also would help you understand [TS]

01:02:08   for example why [TS]

01:02:10   why for example iPhoto in the new [TS]

01:02:12   version of my life is so horrible yeah I [TS]

01:02:15   think it's bad because they were trying [TS]

01:02:18   to get closer to the iOS ideal and they [TS]

01:02:22   were failing in a whole bunch of [TS]

01:02:23   interesting ways so they they took away [TS]

01:02:25   features that they thought were just [TS]

01:02:28   noise with the people actually needed [TS]

01:02:29   they tried to make it friendlier and [TS]

01:02:31   more iOS like with attractive graphics [TS]

01:02:33   and stuff but ended up making [TS]

01:02:36   functionality people use be farther away [TS]

01:02:38   in terms of number of clicks it just [TS]

01:02:41   made the experience worse for people who [TS]

01:02:43   were experts at using that particular [TS]

01:02:45   application and they also made it slower [TS]

01:02:47   and a little bit more bloated and any [TS]

01:02:49   time you make a program slower with [TS]

01:02:50   subsequent revisions people get angry [TS]

01:02:52   this is the danger of trying to make [TS]

01:02:56   things more iOS like if you go from zero [TS]

01:02:57   to iOS people like it if you go from [TS]

01:02:59   nago is 10 to iOS people complained wow [TS]

01:03:02   that's a great that's a great quote and [TS]

01:03:05   that's that's your variable today that's [TS]

01:03:08   going to be their problem the problem is [TS]

01:03:10   going to be that in their eyes they made [TS]

01:03:12   a better application but people now know [TS]

01:03:15   what they're missing people have been [TS]

01:03:17   using a particular feature for a long [TS]

01:03:18   time when it goes away they're upset now [TS]

01:03:21   I don't know if you're gonna say like [TS]

01:03:23   they made Iowa they made iPhoto 11 worse [TS]

01:03:26   in ways that have to do with performance [TS]

01:03:28   and stuff like that is unarguably and so [TS]

01:03:29   when you make the program slower it's [TS]

01:03:30   just worse period no argument about that [TS]

01:03:32   but you can have a reasonable argument [TS]

01:03:34   about the new iPhoto actually being [TS]

01:03:37   better because it removes those features [TS]

01:03:38   that people are angry about missing you [TS]

01:03:40   say well you may be angry about it [TS]

01:03:42   because you used to do it a certain way [TS]

01:03:43   but people who never use this program [TS]

01:03:46   before will like the new version better [TS]

01:03:48   because we've eliminated choices and [TS]

01:03:49   it's not as confusing to them that's the [TS]

01:03:53   the struggle they're going to have to go [TS]

01:03:55   through they can either wait for all the [TS]

01:03:56   people who are used to those features to [TS]

01:03:57   die and then worry about it bring up the [TS]

01:04:01   next generation right they can just [TS]

01:04:03   figure out how to strike the correct [TS]

01:04:04   balance like that's they have to figure [TS]

01:04:06   out the right balance between hiding [TS]

01:04:09   features that were noise and making [TS]

01:04:11   features that people use easier to use [TS]

01:04:13   when you combine it with adding bugs and [TS]

01:04:17   going slower you're never going to make [TS]

01:04:19   friends so iPhoto was kind of the [TS]

01:04:21   perfect storm of a bad job [TS]

01:04:24   trying to do this but I think they'll [TS]

01:04:25   learn from this I think they'll learn [TS]

01:04:26   from it in a similar way that they [TS]

01:04:27   learned from what was that I move eh the [TS]

01:04:30   one that followed iMovie HD iMovie seven [TS]

01:04:32   or eight yeah when they had to basically [TS]

01:04:34   they dumbed it down and started over [TS]

01:04:36   yeah and they ship the old version with [TS]

01:04:38   it yes so people wouldn't complain it [TS]

01:04:40   said luck we know we took out tons of [TS]

01:04:43   stuff you can still use the old version [TS]

01:04:45   it works fine here we're going to give [TS]

01:04:46   it to you on the disk that's that's a [TS]

01:04:48   pretty big sign of you know failure [TS]

01:04:50   where they're saying we can't just ship [TS]

01:04:51   this the way it is we have to give them [TS]

01:04:52   the old version too otherwise they'll [TS]

01:04:53   complain the the chat room said that was [TS]

01:04:56   iMovie a twit yeah I love I would mind [TS]

01:04:58   if they did that with iPhoto this time [TS]

01:05:00   around I have stopped using it [TS]

01:05:01   completely yeah I I would be angry [TS]

01:05:04   because I'm still using iPhoto for that [TS]

01:05:05   but I by the time I movie 9 came around [TS]

01:05:10   they they add a lot of stuff back they [TS]

01:05:14   didn't include the old version anymore [TS]

01:05:15   the old version was still more capable [TS]

01:05:16   in a lot of ways but iMovie 9 is a [TS]

01:05:19   better balance so if they had come up [TS]

01:05:20   with iMovie 9 originally instead of 8 [TS]

01:05:22   you could say okay now that would have [TS]

01:05:24   been a better compromise so they learned [TS]

01:05:26   from from their mistakes and they made [TS]

01:05:28   it better so I really hope that iPhoto [TS]

01:05:30   twelve strikes a better balance between [TS]

01:05:33   simplifying the application and making [TS]

01:05:35   it easier to use and still making it a [TS]

01:05:38   better program faster more capable fewer [TS]

01:05:41   bugs and keeping the features that [TS]

01:05:43   people had come to rely on move should [TS]

01:05:48   end right there sure only only eight [TS]

01:05:51   minutes over today yeah not bad you get [TS]

01:05:53   to go back to work we're pulling you [TS]

01:05:54   away from your your real job but we want [TS]

01:05:56   to thank sound studio 4d every you sound [TS]

01:05:59   studio to do your record because you do [TS]

01:06:01   a double ender on that incomparable [TS]

01:06:02   podcast so if you want more we should [TS]

01:06:04   mention that if you want more of of John [TS]

01:06:06   you don't talk about Mac stuff really [TS]

01:06:09   over there much debt that's the anti [TS]

01:06:12   Mac's show because it's a bunch of Mac [TS]

01:06:13   guys Jason Snell sort of runs the show [TS]

01:06:16   and he's the editor of Mac world and [TS]

01:06:20   it's a bunch of other Mac world guys and [TS]

01:06:21   me but we do not talk about Mac's top [TS]

01:06:23   sometimes a refreshing change yeah [TS]

01:06:27   so you can go listen to that and that's [TS]

01:06:30   called the incomparable podcast or the [TS]

01:06:33   incomparable depending on how you want [TS]

01:06:35   to pronounce it how do you like how [TS]

01:06:36   should I say I think the word in English [TS]

01:06:38   is [TS]

01:06:38   in comparable okay I don't know they me [TS]

01:06:41   every time I pronunciation of a word I [TS]

01:06:43   look it up in the dictionary and both [TS]

01:06:45   pronunciations are there so that's I [TS]

01:06:46   know it I mean I don't I don't know that [TS]

01:06:48   English is the second language for me [TS]

01:06:50   yeah you know I say Ethernet staff Turin [TS]

01:06:54   instead of Ethernet so you do not say a [TS]

01:06:56   thorough net I've been known to say [TS]

01:06:58   anther net you couldn't even say it now [TS]

01:07:00   you you said the other way I do I've [TS]

01:07:01   been reprogramming myself variable [TS]

01:07:03   substitution well you should well how [TS]

01:07:05   does a whole show about gift versus Jeff [TS]

01:07:07   later okay oh they are you gonna add [TS]

01:07:09   that well anyway we want to see thanks [TS]

01:07:11   to sound studio for go away you can find [TS]

01:07:14   them at in the Mac App Store that's the [TS]

01:07:17   place to buy and see that's a whole [TS]

01:07:18   other conversation is how do you know [TS]

01:07:20   where to buy it if you don't have if you [TS]

01:07:21   don't have software right now and now [TS]

01:07:23   feels like a really dangerous time for [TS]

01:07:25   me to register by software because you [TS]

01:07:28   don't know if you buy it this week if [TS]

01:07:29   next week it's going to be out in a dab [TS]

01:07:31   storm you're gonna have to rebuy it but [TS]

01:07:33   you don't have to worry about that with [TS]

01:07:34   sound studio because it's already in the [TS]

01:07:36   App Store so buy it there sound studio [TS]

01:07:38   and thanks to MailChimp com4 for [TS]

01:07:42   sponsoring right yep no complaints for [TS]

01:07:46   me I believe I do have sound studio I [TS]

01:07:49   think I got it as one of those bundles I [TS]

01:07:50   haven't bought a couple of those bundles [TS]

01:07:51   in years past its the mall the icon [TS]

01:07:54   looks like kind of a Ripley sand thing [TS]

01:07:55   in a circle yeah and your eye your eye [TS]

01:07:57   is getting weird but I won't we'll leave [TS]

01:07:59   it we won't even edit it out but yeah [TS]

01:08:01   it's it's it's got well the new the new [TS]

01:08:03   logo is quite quite fresh it's quite [TS]

01:08:06   quite nice it's a microphone with with [TS]

01:08:11   green sort of flying out it's very cool [TS]

01:08:13   then but you get to go to them you just [TS]

01:08:15   need to go to the App Store get the new [TS]

01:08:16   one all right well anyway we'll be back [TS]

01:08:20   next week noon Friday Eastern and you [TS]

01:08:23   can check out 5x5 TV to hear the other [TS]

01:08:26   episodes that we've done here you can [TS]

01:08:28   hear some of the other shows that we do [TS]

01:08:29   as well and John I want to tell you you [TS]

01:08:33   don't need to buy them you get them for [TS]

01:08:34   free but the the five by five t-shirt [TS]

01:08:37   store just opened up today there's no [TS]

01:08:41   shirt for my show though why would I [TS]

01:08:43   want someone else's show I want to send [TS]

01:08:44   you the one of me with my other big head [TS]

01:08:46   on it yeah they picked and just a 5 by 5 [TS]

01:08:49   shirt [TS]

01:08:51   I think would be good but we will do [TS]

01:08:52   more what I can I tell you my idea of [TS]

01:08:54   what I want now not going time I'd [TS]

01:08:55   accept people then they won't buy the [TS]

01:08:57   ones they have on now Apple would never [TS]

01:08:58   do that so I won't either right yeah the [TS]

01:09:01   current lineup of shirts is the best [TS]

01:09:02   line of insurance 5x5 has ever had [TS]

01:09:05   that's true so that's how yeah that's [TS]

01:09:09   the dude say so we'll we'll see y'all [TS]

01:09:11   next week thanks and have a good one [TS]

01:09:19   you [TS]