Upgrade

00:00:00 ◼   ► [Music]

00:00:08 ◼   ► From Relay FM, this is Upgrade, episode 356.

00:00:13 ◼   ► And today's show is brought to you by Pingdom, TextExpander, DoorDash, and Wondery.

00:00:18 ◼   ► My name is Myke Hurley and I am joined by Jason Snell. Hi, Jason Snell!

00:00:21 ◼   ► Hello, Myke Hurley, it's, uh, it's WWDC week.

00:00:25 ◼   ► Day, in fact.

00:00:26 ◼   ► And day, day.

00:00:27 ◼   ► As we are, as you were hearing us, the WWDC keynote ended like 20 minutes ago, so we have

00:00:33 ◼   ► fresh minds, bushy tails, bright-eyed, ready to talk about WWDC.

00:00:38 ◼   ► My #SnellTalk question for you, Jason Snell, is, who won the draft?

00:00:42 ◼   ► Uh.

00:00:43 ◼   ► Jason, why don't you tell our, the Upgradients who won the draft?

00:00:46 ◼   ► I don't think I heard you if you said it.

00:00:48 ◼   ► You did, Myke.

00:00:49 ◼   ► I won the draft, didn't I, Jason?

00:00:50 ◼   ► Yeah, you did, you did.

00:00:51 ◼   ► I got it.

00:00:52 ◼   ► I'm the winner.

00:00:53 ◼   ► You are.

00:00:54 ◼   ► In fact, you won on a two-fer that the moment it happened, I thought, oh, well, that's it,

00:00:57 ◼   ► because I didn't realize when you picked them that you were picking something that would

00:01:01 ◼   ► essentially be worth two if you were right, and you did, and you were right.

00:01:05 ◼   ► I didn't think of it either.

00:01:06 ◼   ► And that pushed, yeah, I know, I know, but that pushed you, by the way, I did win the

00:01:10 ◼   ► tie, the over-under on the tiebreak of the...

00:01:12 ◼   ► Yeah, I marked that one off and was very nervous.

00:01:14 ◼   ► It was a little bit longer than you thought.

00:01:16 ◼   ► Although not full two hours, but close.

00:01:19 ◼   ► But there was a moment where I had crept back into contention with a, with a choice that

00:01:25 ◼   ► would have been a tough argument for me to make, but it was, it was at least arguable.

00:01:31 ◼   ► And then they dropped, they dropped shortcuts for Mac OS.

00:01:37 ◼   ► So again, in this moment, I'm both exhilarated and realize that I've lost the draft, but,

00:01:41 ◼   ► but I'm so excited that that got announced.

00:01:44 ◼   ► Me too.

00:01:45 ◼   ► But you, one of your other picks was at least one new or updated Apple system app based

00:01:49 ◼   ► on Catalyst, which is shortcuts.

00:01:52 ◼   ► So you get two points there and that was, that was the end.

00:01:56 ◼   ► Just for the record, you cleaned up on iOS and iPad OS.

00:02:00 ◼   ► You, you correctly guessed home screen widgets on iPad, more size options for widgets.

00:02:05 ◼   ► They added the XL size on iPad.

00:02:08 ◼   ► We'll get to all this later in detail.

00:02:10 ◼   ► App library on iPad, new features for the messages app.

00:02:14 ◼   ► I got in this category, overhaul of notifications, new features for FaceTime.

00:02:19 ◼   ► And the one we would have litigated was arguably mail app updated with more modern features,

00:02:24 ◼   ► not the features that we said such as, but I could have made the argument that one of

00:02:27 ◼   ► the Hayes big features is that they protect you from tracking pixels.

00:02:31 ◼   ► And they did announce that it would have been tenuous.

00:02:34 ◼   ► There would have been a big fight if we were to get on that one.

00:02:36 ◼   ► It would have been Ricky like nobody wants that here.

00:02:39 ◼   ► On Mac OS, I got test flight for Mac OS very at the very end.

00:02:43 ◼   ► That would have been quite a thing to win on that one, but I was too far behind.

00:02:46 ◼   ► I was worried about that, Jason.

00:02:48 ◼   ► I'm not going to lie.

00:02:49 ◼   ► I got very nervous when test flight for Mac because if there was hardware, you would have

00:02:53 ◼   ► potentially won.

00:02:55 ◼   ► There was no hardware, obviously.

00:02:56 ◼   ► No.

00:02:57 ◼   ► So you got those under Mac OS, like I said, shortcuts for Mac OS and one new or updated

00:03:02 ◼   ► Apple system app based on catalyst.

00:03:04 ◼   ► And then in our other picks, I got home segment of the keynote.

00:03:07 ◼   ► They built the sets everybody.

00:03:08 ◼   ► They're going to use them.

00:03:10 ◼   ► And always on watch displays improve, which is one of my favorite ways to get a point

00:03:15 ◼   ► in the draft, which is it's mentioned on the slide, but not said out loud because apps,

00:03:20 ◼   ► more apps get always on watch display support in the new version of watch OS.

00:03:25 ◼   ► And you got focus on mental health features in watch OS with the new mindfulness app.

00:03:29 ◼   ► And that means that I score at seven six.

00:03:32 ◼   ► We could have litigated it to seven five.

00:03:34 ◼   ► It doesn't matter.

00:03:35 ◼   ► You are the winner.

00:03:36 ◼   ► Congratulations.

00:03:37 ◼   ► Thank you.

00:03:38 ◼   ► We have no trophy.

00:03:39 ◼   ► We have no Twitter account.

00:03:40 ◼   ► You just have the warm feeling of returning to your rightful place as the master of developer

00:03:47 ◼   ► conference draftery.

00:03:48 ◼   ► So congratulations.

00:03:49 ◼   ► Let me just say, look, don't tell Federico and Steven.

00:03:53 ◼   ► It is more important for me personally to win the draft, the upgrade draft, because

00:03:59 ◼   ► this is more on knowledge, skill and expertise where the rookies can be a little bit more

00:04:07 ◼   ► on a pure luck, especially when it gets to Ricky picks.

00:04:11 ◼   ► Cause we have to pick things that are very unlikely.

00:04:14 ◼   ► So you can come across as rather prophetic right on a connected, but here there's so

00:04:19 ◼   ► many picks and it's based on so much stuff.

00:04:22 ◼   ► And a lot of it is who's smarter in that, like who made the best picks.

00:04:28 ◼   ► And so it's harder to, I also, honestly, for me, it's harder for me to win this as well

00:04:33 ◼   ► than it is the rookies.

00:04:34 ◼   ► Yeah.

00:04:35 ◼   ► It's it's uh, I know.

00:04:37 ◼   ► I think this is really good.

00:04:38 ◼   ► I will say that I, my upgrade strategy, and I'm not trying to make excuses here.

00:04:43 ◼   ► Ted Lasso would tell me, don't, you know, just be a goldfish, but my strategy swings

00:04:48 ◼   ► a little bit based on when I'm feeling really good about myself, I pick a little bit more

00:04:56 ◼   ► for entertainment and a, and a little bit less for strategy.

00:05:00 ◼   ► And when I'm feeling down, I pick a little bit more for strategy.

00:05:04 ◼   ► And I realized after we did the draft last week, that the place where you saw this is

00:05:09 ◼   ► when you went in on Apple hardware, I had a moment where I basically said, oh, well,

00:05:13 ◼   ► if you're going to pick that, I'm going to pick it too.

00:05:16 ◼   ► And I thought afterward is like, oh, well, if I really wanted to win, I would have picked

00:05:20 ◼   ► something really obvious instead that was going to happen.

00:05:23 ◼   ► And I knew, and that would be a point for me.

00:05:25 ◼   ► And I had that moment where I thought, nah, I'm not going to do that.

00:05:27 ◼   ► It's more fun this way.

00:05:29 ◼   ► What I'm saying is get ready for me to really try to cut you next time.

00:05:34 ◼   ► I'm really going to try to do it.

00:05:35 ◼   ► Get ready for me to extend my lead.

00:05:39 ◼   ► I was soft.

00:05:40 ◼   ► Well, yeah, you're going to have to bring it on, Myke.

00:05:42 ◼   ► Cause now I was soft before I was comfortable with all my many wins.

00:05:45 ◼   ► Now I'm hungry.

00:05:47 ◼   ► I'm hungry for the iPhone event.

00:05:49 ◼   ► So watch out.

00:05:50 ◼   ► We'll see.

00:05:51 ◼   ► That's two zero to me so far for the year.

00:05:53 ◼   ► Indeed.

00:05:54 ◼   ► Dominant.

00:05:55 ◼   ► Before we get into, uh, we're going to be talking, touching on pretty much everything

00:05:59 ◼   ► that Apple announced, especially going in deep as much as we can at this point on all

00:06:03 ◼   ► of the operating systems.

00:06:05 ◼   ► Let's just talk about the presentation itself.

00:06:07 ◼   ► Um, there were a couple of things to me in the overall presentation that were interesting

00:06:11 ◼   ► where I kind of feel like this is in some ways the first pseudo post COVID, uh, like

00:06:21 ◼   ► video presentation from Apple in the sense of there were many instances where people

00:06:25 ◼   ► were in the same physical space, right?

00:06:27 ◼   ► Which they did.

00:06:28 ◼   ► They've not done that really.

00:06:29 ◼   ► Or they said, I've been ramping up to that.

00:06:31 ◼   ► And I'm thinking especially like the intro part where they have like the whole musical

00:06:34 ◼   ► number and stuff, right?

00:06:36 ◼   ► And I know that you, that obviously there are ways to make things safe.

00:06:39 ◼   ► We know how to do this way better now, vaccinations or that kind of stuff.

00:06:43 ◼   ► But I think we got a little bit more of a taste this time as to what these events could

00:06:48 ◼   ► look like going into the future if this is something that Apple wants to keep going in

00:06:51 ◼   ► some way.

00:06:52 ◼   ► Yeah, it's possible.

00:06:53 ◼   ► I think we've got a little bit more of that, a little bit more of that this time.

00:06:56 ◼   ► It's possible.

00:06:57 ◼   ► They definitely, I think have leaned in over the last year to the idea of writing, um,

00:07:02 ◼   ► something that's not quite what you could do with a, uh, a live presentation and have

00:07:08 ◼   ► jokes and transitions and things.

00:07:10 ◼   ► And they've been growing and improving that over time.

00:07:14 ◼   ► And so we saw even more of that more, you know, more jokes and things.

00:07:17 ◼   ► Sometimes I think some of the Craig Federighi jokes work probably better if there was an

00:07:22 ◼   ► audience to laugh at the unknowing developer audience.

00:07:25 ◼   ► So some of those I was like, eh, maybe there would have been better in person.

00:07:27 ◼   ► It's the late night talk show host problem, right?

00:07:30 ◼   ► Like John Oliver, I enjoy John Oliver, but it's not as funny when there's not an audience

00:07:34 ◼   ► there to laugh.

00:07:35 ◼   ► When there's no laughter, right?

00:07:36 ◼   ► It's a totally different kind of vibe.

00:07:37 ◼   ► So they have, they have that issue.

00:07:39 ◼   ► Um, but they also again continue their run of doing kind of goofy intro videos that are

00:07:44 ◼   ► on a available kind of on a, on a meta level here.

00:07:48 ◼   ► It's like people imagining things that then they acted out with the, the fake Tim and

00:07:53 ◼   ► fake Craig, which I thought was a lot of fun.

00:07:56 ◼   ► I thought that was hilarious.

00:07:57 ◼   ► Yeah.

00:07:58 ◼   ► And then, and then to give us that feeling of a live event, Tim enters the, the event

00:08:03 ◼   ► to applause and it's a bunch of emojis in the audience, which I was really worried that

00:08:08 ◼   ► that was going to be like a permanent thing throughout the presentation.

00:08:12 ◼   ► I really didn't want that to be the case, you know, just these bunch of creepy heads.

00:08:16 ◼   ► They bookended it and all, but, but yeah, it is, it is definitely in line with what we've

00:08:20 ◼   ► seen before.

00:08:21 ◼   ► I think what's interesting is the, the, um, just on an overall level, the mixture of developer

00:08:27 ◼   ► and non-developer content.

00:08:29 ◼   ► Apple has struggled with this for a long time.

00:08:32 ◼   ► After Apple realized that the developer conference keynote was also an event that drew attention

00:08:36 ◼   ► just because it's Apple.

00:08:38 ◼   ► Apple has struggled with this idea that they want to use it as a platform to make announcements

00:08:43 ◼   ► that a lot of people are going to pay attention to that are not developers, but also that

00:08:48 ◼   ► it is a developer conference.

00:08:49 ◼   ► And the point is the developers.

00:08:51 ◼   ► And I felt like, I don't know, I felt like there were moments where it felt like just

00:08:55 ◼   ► another Apple product presentation, and then it would swerve into developer stuff and then

00:09:02 ◼   ► it would swerve back.

00:09:04 ◼   ► And I just, I thought it was a little bit odd and I don't know if there's a right answer

00:09:08 ◼   ► here.

00:09:09 ◼   ► I think this is a fundamental problem short of Apple just going full nerd and literally

00:09:13 ◼   ► saying don't watch this regular people, which is what the state of the union presentation

00:09:19 ◼   ► is essentially.

00:09:20 ◼   ► Uh, I think this is always going to be a struggle because just because of Apple's prominence,

00:09:25 ◼   ► people are going to be paying attention to this and they are going to want to know about

00:09:28 ◼   ► the next, uh, OS versions for everything.

00:09:32 ◼   ► And yet it is also a message to developers.

00:09:36 ◼   ► And so they just, they kind of swerve back and forth a little bit.

00:09:39 ◼   ► It's hard, it's hard thing for them to do.

00:09:40 ◼   ► I think they do a decent job.

00:09:43 ◼   ► I mean, let me just preface this by saying I watched all of Google IO this year and let

00:09:48 ◼   ► me tell you compared to Google, they do a significantly better job because the problem

00:09:53 ◼   ► with Google IO is you get to hear a bunch about like how Google search is improving,

00:09:58 ◼   ► which no one cares about except Google, right?

00:10:00 ◼   ► Like people don't like general users.

00:10:02 ◼   ► I don't really think that they care that you can now shop in Google images.

00:10:06 ◼   ► Like I don't need that.

00:10:08 ◼   ► Like even if I do, like I'm not going to be like, finally, right?

00:10:11 ◼   ► Like it will just happen to me and I'll be fine with it.

00:10:14 ◼   ► At least with the stuff that Apple's announcing, one, all developers are Apple customers, so

00:10:18 ◼   ► they benefit from this too.

00:10:20 ◼   ► And also I think setting, it sets the tone of what the platforms are going to be focusing

00:10:25 ◼   ► on, which can be a guiding light for developers.

00:10:28 ◼   ► Where it gets weird for me is when they announce things that some of which have clear ramifications

00:10:35 ◼   ► for developers and some of which don't, right?

00:10:38 ◼   ► That's when it gets weird is they're like, because I get wanting to roll out the new

00:10:42 ◼   ► features of your operating system, that's one of the things you're doing here, but that's

00:10:45 ◼   ► a more kind of broad approach, which is not, does not mean that they're not going to recap

00:10:50 ◼   ► all of this in September or October when they release these things, because not everybody

00:10:54 ◼   ► will remember or has paid attention today.

00:10:57 ◼   ► That's fine.

00:10:58 ◼   ► But they'll do these things where they'll be like, oh, look at this amazing feature

00:11:00 ◼   ► and it's in FaceTime and it's in messages and it's everywhere else and you can put it

00:11:05 ◼   ► in your app too.

00:11:06 ◼   ► And then they'll go onto the next amazing feature and they'll be like, and look at this

00:11:09 ◼   ► amazing feature.

00:11:11 ◼   ► It's in Siri and news.

00:11:12 ◼   ► Anyway, moving on and I'll be like, so those are the ones that get me where it's like, this

00:11:18 ◼   ► is for you developers.

00:11:19 ◼   ► This is not for you developers.

00:11:22 ◼   ► Especially when it's stuff where developers could look at it and be like, I would like

00:11:25 ◼   ► to be able to take advantage of this.

00:11:27 ◼   ► I know you're not going to let me, you know, like, and that's, that's the awkward part

00:11:30 ◼   ► of it.

00:11:31 ◼   ► It's hard.

00:11:32 ◼   ► I have my very own mini WWDC here at mega studio today.

00:11:35 ◼   ► Underscore David Smith is here and we watched WWDC together and I asked him what he felt

00:11:40 ◼   ► afterwards and he said that as a developer, they felt like there was kind of nothing for

00:11:46 ◼   ► him from the keynote.

00:11:47 ◼   ► Like there wasn't the big thing, right?

00:11:51 ◼   ► Last year there were widgets, obviously a big deal for David, but like, you know, like

00:11:56 ◼   ► just in general for say every year there is like the thing you can as a developer focus

00:12:02 ◼   ► on and this year it was like a lot of small things.

00:12:05 ◼   ► But what I will say as a customer, as a user, I felt like this year have more things I am

00:12:12 ◼   ► interested in that I can use and pay attention to than last year did.

00:12:16 ◼   ► I feel like that some, especially, uh, iPadOS, which we'll get to later on, it felt like

00:12:22 ◼   ► it had more stuff that I think I will be able to take advantage of than say iOS 14 did where

00:12:28 ◼   ► it felt a little bit like, well, we'll just wait and see what developers do.

00:12:32 ◼   ► Where this year it felt like Apple themselves have much more to present as these are features

00:12:37 ◼   ► for people.

00:12:38 ◼   ► Yeah, I agree.

00:12:39 ◼   ► I agree.

00:12:40 ◼   ► It definitely felt that way.

00:12:42 ◼   ► Also unsaid here, um, big, when we're talking about big picture things unsaid here, one,

00:12:49 ◼   ► unification of the platforms did not get a lot of things that were not like we got features

00:12:54 ◼   ► in the iPhone, basically the iOS section.

00:12:57 ◼   ► And then they said, and also on iPad and Mac, we got features in the iPad section.

00:13:01 ◼   ► It was like also on iPhone and Mac, and we got features in the Mac session that were

00:13:06 ◼   ► also on iPad and iPhone.

00:13:08 ◼   ► So I felt like there were, there were years when there would be these big features and

00:13:13 ◼   ► then you would get to the Mac and it'd be like, Nope, nothing here.

00:13:17 ◼   ► And not the case.

00:13:18 ◼   ► Now it feels like Apple is now really kind of fully integrated where these things are

00:13:23 ◼   ► happening everywhere.

00:13:25 ◼   ► And um, and so that's, I think that's a good thing, but that's definitely one of the things

00:13:30 ◼   ► that they, uh, that I noticed this time.

00:13:33 ◼   ► And it goes to the messages about, uh, about the consumer feature side of it, right.

00:13:38 ◼   ► Which is, which is a big part of it.

00:13:40 ◼   ► But I think that going along with that is a, maybe a quest for a little unstated, a little

00:13:45 ◼   ► quest for stability that maybe these features are not as radical.

00:13:51 ◼   ► Um, and that's a good thing because there's been a lot going on on Apple's platforms and

00:13:57 ◼   ► maybe this year they're, uh, keeping it a little bit lower key.

00:14:02 ◼   ► And I think that is probably okay.

00:14:04 ◼   ► Also because of the pandemic, it's also possible that they really tried to say, let's not bite

00:14:09 ◼   ► off more than we can chew after what has been going on for the last year.

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00:15:28 ◼   ► Let's actually start with the platform that got the least attention today, I think.

00:15:32 ◼   ► Well, except for tvOS, I got nothing.

00:15:34 ◼   ► There's a couple of little things coming to tvOS, but it's mostly like we had to add this

00:15:40 ◼   ► kind of stuff.

00:15:41 ◼   ► So it's getting some of those like sharey features and things like that and some stuff

00:15:44 ◼   ► that will maybe touch on when we talk about home.

00:15:47 ◼   ► But let's talk about watchOS.

00:15:51 ◼   ► It's weird that like to me now, I feel like the Apple Watch has really matured fast as

00:15:57 ◼   ► a platform.

00:15:58 ◼   ► Like it has hit the areas that it touches on and they don't seem to be eager or overeager

00:16:06 ◼   ► to add features it maybe doesn't need as a platform.

00:16:11 ◼   ► I feel like this has been a success for Apple in that way.

00:16:14 ◼   ► I think that's right.

00:16:15 ◼   ► I think that I have a question and perhaps we'll learn more as this week goes on from

00:16:19 ◼   ► developers.

00:16:20 ◼   ► I want to know, are they hitting the pain points in the background here, right?

00:16:26 ◼   ► Because in terms of features, there's not a lot here.

00:16:27 ◼   ► In terms of features, it feels very much like Apple really just wants to do app updates

00:16:34 ◼   ► on watchOS.

00:16:35 ◼   ► So I'm hoping that people who develop watch apps will say, "Oh, in the background, they're

00:16:39 ◼   ► really addressing a bunch of technical things that are going to be good.

00:16:43 ◼   ► Tell me about it, developers."

00:16:44 ◼   ► Right?

00:16:45 ◼   ► The developers are going to have to tell us that.

00:16:46 ◼   ► But from my perspective, yeah, it's new apps and app enhancements is a lot of what it is.

00:16:52 ◼   ► And I think some of these are based on the spirit of the times, but some of them are

00:16:57 ◼   ► also finally kind of clearing up half-baked apps that were kind of obligatory in early

00:17:05 ◼   ► versions of watchOS that they're now making better.

00:17:09 ◼   ► And they've been doing this gradually over time, but there was a lot of time spent on

00:17:13 ◼   ► the Photos app on watchOS.

00:17:15 ◼   ► And that's a great example where as somebody who's written a book about photos every summer,

00:17:20 ◼   ► and I feel every time they mentioned photos on stage, I feel the hours that I'm going

00:17:23 ◼   ► to be putting in, updating my book, weigh upon me.

00:17:27 ◼   ► But I will tell you, the Photos app on watchOS has been really not anything.

00:17:35 ◼   ► Right?

00:17:36 ◼   ► It literally, it auto synced your favorites and you could kind of scroll through them

00:17:39 ◼   ► and view a photo.

00:17:41 ◼   ► And what they showed with the Photos app is, "Oh, we made it a real app now."

00:17:45 ◼   ► In the context of early watchOS, they couldn't and they didn't have the time or the power,

00:17:50 ◼   ► but now they do.

00:17:51 ◼   ► So now they have memory highlights and featured photos and they have sharing support.

00:18:00 ◼   ► They did a whole bunch of stuff for that.

00:18:03 ◼   ► And now it's a more powerful thing.

00:18:05 ◼   ► Plus they use the portrait mode stuff, which is not technically in the Photos app, but

00:18:08 ◼   ► they're using the portrait mode stuff to build a watch face.

00:18:11 ◼   ► It's more sophisticated stuff in the area of photos because that was an area that they

00:18:14 ◼   ► kind of did the minimal effort on and then let it sit there for a while.

00:18:18 ◼   ► Or text input, where we were very excited when Scribble came along.

00:18:21 ◼   ► But you know, you get Scribble and you got your emoji inputs.

00:18:25 ◼   ► And as an Apple Watch user, whenever I'm out somewhere, because I will frequently go for

00:18:29 ◼   ► walks or runs and I don't bring my phone.

00:18:33 ◼   ► I just bring my cellular Apple Watch.

00:18:35 ◼   ► You're an Apple ad over there, aren't you?

00:18:37 ◼   ► Running through the hills in San Francisco.

00:18:39 ◼   ► And AirPods, yeah, exactly right.

00:18:41 ◼   ► And then I can see my own 3D map of San Francisco with my eyes.

00:18:45 ◼   ► So when they say, "Oh, well, we want to let you mix Scribble and voice input and emoji

00:18:51 ◼   ► together and basically do some proper sort of text editing of the thing you're inputting

00:18:55 ◼   ► in order to send a message from your Apple Watch."

00:18:57 ◼   ► Like I really appreciate that because I am often in situations where I'm trying to communicate

00:19:01 ◼   ► with somebody with just the Apple Watch and I can't go back to the iPhone when I get frustrated

00:19:07 ◼   ► because I don't have my iPhone with me.

00:19:09 ◼   ► And so that's like, yes, of course that makes sense.

00:19:12 ◼   ► And they let you send little animated GIFs on your Apple Watch now like a face palm.

00:19:18 ◼   ► Great.

00:19:19 ◼   ► All of it is like updating apps, tightening the screws, adding fitness workouts, right?

00:19:25 ◼   ► Boy, that would have been a great draft pick because there's always new fitness workout

00:19:29 ◼   ► types.

00:19:30 ◼   ► Some new fitness plus stuff, celebrity workouts and musical artist themed workouts and stuff.

00:19:36 ◼   ► And those fitness plus is technically an Apple Watch service.

00:19:40 ◼   ► So that's all in there.

00:19:41 ◼   ► And then like making the Breathe app better because the Breathe app was super simple and

00:19:45 ◼   ► they've made it more...

00:19:46 ◼   ► Well, it's part of the new mindfulness app.

00:19:49 ◼   ► Right.

00:19:50 ◼   ► And they've added in those other things.

00:19:52 ◼   ► Reflect, which is a mindfulness thing.

00:19:53 ◼   ► So they ask you kind of like mindfulness prompts, you know, so like daily questions, daily reminders.

00:19:59 ◼   ► You know, this is becoming a popular thing.

00:20:01 ◼   ► I mean, it's part of a business I'm building too, like journaling.

00:20:05 ◼   ► It's a thing that helps people.

00:20:06 ◼   ► I believe in it.

00:20:07 ◼   ► Many other people do.

00:20:08 ◼   ► Taking that time to reflect on a thing can help you.

00:20:11 ◼   ► And I think this is a simple thing.

00:20:14 ◼   ► Like, you know, kind of what I'm hoping that Apple continue to do is more than just this,

00:20:19 ◼   ► like what can you use potential sensors for to help people with stress and anxiety?

00:20:24 ◼   ► What can science help there with something on your wrist?

00:20:27 ◼   ► But just even the things where the software is prompting you to take a break, to take

00:20:31 ◼   ► a moment, sit and think for a second, like evaluate some stuff.

00:20:35 ◼   ► They're just big mental health things that could be of great use to people.

00:20:40 ◼   ► You mentioned about photos.

00:20:42 ◼   ► Interesting anecdote, like Lil Tibbit, the photos watch face Apple said is the most popular

00:20:46 ◼   ► watch face for Apple Watch.

00:20:48 ◼   ► So they're adding in that portrait one as well.

00:20:50 ◼   ► Wouldn't have guessed that.

00:20:51 ◼   ► Congratulations everybody.

00:20:53 ◼   ► We've built a computer watch that can put any number of live bits of data on your wrist

00:20:58 ◼   ► at all times, fed by our complications that come from our third party apps.

00:21:04 ◼   ► Isn't this great?

00:21:05 ◼   ► And then the public responds with, well, yeah, but can I have a picture of my dog?

00:21:09 ◼   ► This is one of those great things that highlights the disconnect amongst our technology minded

00:21:16 ◼   ► and focused community and the wider community.

00:21:20 ◼   ► We are give me more data, show me the computer.

00:21:23 ◼   ► And most people are just like, Hey, I'm going to wear this thing.

00:21:25 ◼   ► It gives me a notification to attract my health.

00:21:27 ◼   ► I would like to see a picture of my kids.

00:21:29 ◼   ► Thanks.

00:21:30 ◼   ► Yep.

00:21:31 ◼   ► And now, and that's why that portrait mode thing is so smart because it's using the layer

00:21:36 ◼   ► data they've already got to do like a multi-layered watch face.

00:21:40 ◼   ► That's super clever.

00:21:41 ◼   ► And it uses all of that technology that Apple's already got available to it to do something

00:21:46 ◼   ► for, you know, if Apple didn't think that that was a popular face, they wouldn't do

00:21:51 ◼   ► it, but they know for a fact that it is.

00:21:53 ◼   ► And it makes sense.

00:21:54 ◼   ► You put your resources toward that.

00:21:55 ◼   ► And it's, I mean, again, I don't know, you know, the bit betters are rolling out now as

00:21:59 ◼   ► we're talking, people are installing them and we'll have definitely more to follow up

00:22:02 ◼   ► on next week about it all.

00:22:03 ◼   ► But I don't think they did any other watch faces.

00:22:07 ◼   ► And that's interesting.

00:22:09 ◼   ► I feel like in previous years, they've had a handful of them.

00:22:12 ◼   ► Yeah.

00:22:13 ◼   ► And this was just one, which is around photos.

00:22:17 ◼   ► So you know, like not only did you not get custom watch faces, you didn't get any more.

00:22:22 ◼   ► And I don't know.

00:22:23 ◼   ► So one of the things that they have added, it was in the little feature slide we spoke

00:22:26 ◼   ► about it, right.

00:22:27 ◼   ► Which is more information, more available for developers for always on watch faces.

00:22:32 ◼   ► Maybe that's more of a thing, right?

00:22:34 ◼   ► Like what you actually want to see more is, and that's your watch face, the thing that

00:22:37 ◼   ► you're currently using or have been using, maybe that is more of a benefit, but it doesn't

00:22:42 ◼   ► really seem like that there's much added in the way of watches.

00:22:45 ◼   ► Now it is worth noting.

00:22:47 ◼   ► Multiple named timers I'll throw in as again, a watchOS user.

00:22:50 ◼   ► Like yeah, that again, I don't know why it took so long, but yeah, these are all frustrations.

00:22:55 ◼   ► And that's what leads me to think like, this seems very clearly as a watch user, like they

00:23:01 ◼   ► are paying attention to how people use the watch and where the pain points are and that

00:23:05 ◼   ► what they did here was when, what you said before about how this is a mature operating

00:23:11 ◼   ► system.

00:23:12 ◼   ► I think that's exactly right in the sense that they are not rushing to just fill this

00:23:19 ◼   ► thing with features that are maybe not the greatest, but you got to have them.

00:23:22 ◼   ► You got to like, you're fighting a battle there.

00:23:24 ◼   ► This was very much like, Hey, where are our customers missing out?

00:23:28 ◼   ► What can we give them that would delight them?

00:23:30 ◼   ► And what are we not giving them that frustrates them?

00:23:32 ◼   ► Can we fix some of that?

00:23:34 ◼   ► And just at a glance based on just the keynote and a very brief segment about it, that's

00:23:39 ◼   ► how it came across to me is, is I'm hopeful that watchOS 8 is going to have a bunch of

00:23:44 ◼   ► these sort of like little details and that's fine.

00:23:48 ◼   ► That's great.

00:23:49 ◼   ► Cause it does what it already does what I want it to do.

00:23:50 ◼   ► Right.

00:23:51 ◼   ► It already does it all.

00:23:52 ◼   ► So I'm fine with this.

00:23:54 ◼   ► I will add though that obviously WWDC is not the only time Apple can and does add watch

00:24:00 ◼   ► faces.

00:24:01 ◼   ► So there could be more watch faces in watchOS 8 by the time that the watch 7 is released.

00:24:06 ◼   ► Yeah.

00:24:07 ◼   ► We all know that new watches, new iPhones in the fall generate features and potentially

00:24:13 ◼   ► new Macs or iPads, but definitely new watches and iPhones.

00:24:16 ◼   ► There are sometimes features that are exclusive to that hardware that don't get mentioned

00:24:20 ◼   ► now.

00:24:21 ◼   ► Like the one they added the altimeter, right?

00:24:22 ◼   ► They added specific watch faces or advancements to watch faces just for that.

00:24:26 ◼   ► So you know, it's possible for them to add it there.

00:24:29 ◼   ► I mean, you know, some of the stuff you're saying about fitness, like the new fitness

00:24:32 ◼   ► plus workouts and stuff, they're available like now.

00:24:34 ◼   ► Right.

00:24:35 ◼   ► So like this is just a time to talk on some of that stuff.

00:24:37 ◼   ► Right.

00:24:38 ◼   ► And put Apple watch in the context of fitness plus and vice versa.

00:24:41 ◼   ► Like just to remind everybody that of that connection and that those products work together.

00:24:46 ◼   ► And so that was a good opportunity for them.

00:24:49 ◼   ► But the expansion for always on watch faces, I think is going to be the biggest thing here

00:24:53 ◼   ► for users and developers.

00:24:54 ◼   ► You know, I don't know the details.

00:24:56 ◼   ► It was just on that slide, but I'm looking forward to hearing more because yes, that

00:25:00 ◼   ► was a needed thing.

00:25:01 ◼   ► I hope they, my guess is that people are going to look at it and go, oh, well, it's not as

00:25:04 ◼   ► far as I, as I wished it to go.

00:25:06 ◼   ► And I'm like, okay, I get it.

00:25:08 ◼   ► I get it.

00:25:09 ◼   ► But it's the right direction to go in.

00:25:10 ◼   ► Like more of that, please.

00:25:12 ◼   ► You have a little more power to the always on watch face stuff.

00:25:16 ◼   ► Like give us a little bit more than we are currently getting.

00:25:19 ◼   ► One of the things that was different about this year's WWDC is they gave some dedicated

00:25:23 ◼   ► segments to things that they've not done before and some of them spanned different products.

00:25:29 ◼   ► Some of them were just focused around a specific product.

00:25:32 ◼   ► AirPods was one of them.

00:25:34 ◼   ► And they added a few different features for AirPods specifically.

00:25:36 ◼   ► I mean, I guess also iOS, iPadOS, macOS, Rex, they interact with it.

00:25:41 ◼   ► One is conversation boost, which is to help people who have hearing difficulties to use

00:25:46 ◼   ► their AirPods and the microphones in their AirPods with some customization levels to

00:25:49 ◼   ► help them work for them.

00:25:51 ◼   ► So that was great.

00:25:53 ◼   ► Something better with Find My, I mean, fine.

00:25:56 ◼   ► Some of the stuff they were showing off, like it seemed like stuff I already have, but maybe

00:25:59 ◼   ► enhancements to it, like being able to play the sound when your AirPods are in the case

00:26:03 ◼   ► as well as just when they're outside.

00:26:05 ◼   ► They're using some of the UI that you find with AirTags to help you locate them, but it's

00:26:10 ◼   ► obviously not with the U1 chips.

00:26:12 ◼   ► I hope that they add that in future AirPods products still.

00:26:16 ◼   ► Separation alerts if you forgot them, you know, that's kind of cool.

00:26:19 ◼   ► Announce notifications.

00:26:20 ◼   ► And I'll ask you, Jason, do you use the Announce Messages feature of AirPods?

00:26:24 ◼   ► No, no, no, no, no, no.

00:26:27 ◼   ► Okay.

00:26:28 ◼   ► I do.

00:26:29 ◼   ► I hate it.

00:26:30 ◼   ► I hate it.

00:26:31 ◼   ► And I like it and also hate it, but I do like it sometimes when I want it.

00:26:37 ◼   ► They announced Announce Notifications.

00:26:39 ◼   ► I immediately said absolutely no way because that seemed like a terrible idea, but you'll

00:26:45 ◼   ► be able to choose which apps you can enable using some of the focus modes, which we'll

00:26:48 ◼   ► talk about in a bit.

00:26:49 ◼   ► But I don't know, maybe certain apps, like for example, I would probably want Slack DMs

00:26:55 ◼   ► if I'm also going to have iMessages, right?

00:26:58 ◼   ► Sure.

00:26:59 ◼   ► But do I want my email?

00:27:00 ◼   ► No, I don't want that.

00:27:01 ◼   ► The reason I'm against it largely is because when I'm in the context where I'm walking

00:27:05 ◼   ► around with my AirPods, especially when I'm on the Apple Watch and I'm running or walking

00:27:10 ◼   ► the dog or something, I'm not really looking to be interrupted.

00:27:18 ◼   ► And although I do get notifications in that context, I'm always listening to music or

00:27:24 ◼   ► listening to a podcast usually.

00:27:26 ◼   ► And it's very frustrating when the audio that I'm listening to gets interrupted because

00:27:31 ◼   ► somebody like you're already interrupting my run or my walk with tapping my wrist.

00:27:39 ◼   ► Like I don't, that's already an imposition.

00:27:41 ◼   ► And a lot of times since I'm out there with just my Apple Watch, it's very rarely something

00:27:45 ◼   ► I do need to respond to.

00:27:47 ◼   ► And so I'll get these messages and I've gotten it where it's like, "Hey, the developers who

00:27:52 ◼   ► have my messages ID, which regret giving that out, will be like, 'Hey, I got a new beta.

00:28:00 ◼   ► Can I brief you on it?'"

00:28:01 ◼   ► And I'm like, "I am running."

00:28:02 ◼   ► Oh, that's terrible.

00:28:03 ◼   ► I don't want that.

00:28:05 ◼   ► And it'll be like, I might respond and be like, "Okay," or "I'll talk to you later,"

00:28:10 ◼   ► or whatever.

00:28:11 ◼   ► And they're like, "No, no, I'm going to respond now a couple more times."

00:28:14 ◼   ► But really the truth is the only level of interruption that I'm willing to have when

00:28:18 ◼   ► I'm out like that is the tap on the wrist.

00:28:21 ◼   ► To have it be breaking my podcast that I'm listening to on top of that, it's just personally,

00:28:27 ◼   ► my use case doesn't work for me.

00:28:30 ◼   ► So I get it.

00:28:31 ◼   ► I could get it in certain circumstances with certain devices in certain contexts, but in

00:28:37 ◼   ► general, I feel like there are enough ways for me to be notified that don't involve interrupting

00:28:42 ◼   ► the audio that I'm listening to, that I turned all that stuff off.

00:28:45 ◼   ► Yeah, I do like it.

00:28:47 ◼   ► I wear my AirPods a lot of the day, right?

00:28:51 ◼   ► Sometimes I'm not even listening to things and I just leave them in.

00:28:53 ◼   ► I don't think I'm alone in this thing.

00:28:55 ◼   ► Lots of people do this.

00:28:56 ◼   ► So I don't wear an Apple watch, right?

00:28:58 ◼   ► So I'm not getting those taps.

00:29:00 ◼   ► It can be helpful.

00:29:01 ◼   ► So Paul in the Discord points out that when he is riding a bike, the announced stuff is

00:29:07 ◼   ► good.

00:29:08 ◼   ► And I actually agree.

00:29:09 ◼   ► When I have done that, I don't do much bike riding anymore.

00:29:10 ◼   ► I'm mostly doing running.

00:29:12 ◼   ► But when I was doing something like riding a bike where I'm not really, it's not really

00:29:16 ◼   ► safe for me to look at my wrist.

00:29:18 ◼   ► Something like that, where you've got a much more Siri focused kind of workflow, I could

00:29:22 ◼   ► see it.

00:29:23 ◼   ► I guess you could now kind of maybe use the new focus mode.

00:29:27 ◼   ► You set a mode like, "Hey, I'm riding the bike," and then you get your messages announced

00:29:30 ◼   ► to you.

00:29:31 ◼   ► That's pretty cool.

00:29:32 ◼   ► Yeah.

00:29:33 ◼   ► I think we'll get to that stuff, but I think that that's where this stuff is going, which

00:29:36 ◼   ► is give me a lot more granularity over who gets through and what apps get through.

00:29:43 ◼   ► And that would help a lot.

00:29:46 ◼   ► Spatial audio is coming to tvOS and M1 Macs with app pods, which is great.

00:29:50 ◼   ► That's a feature that they definitely should have added.

00:29:52 ◼   ► I'm intrigued to see how they're going to make that work.

00:29:55 ◼   ► Yeah.

00:29:56 ◼   ► And they're going to do the thing where if you move your head around your audio field

00:30:01 ◼   ► pans, too.

00:30:02 ◼   ► But how do they know where my TV is?

00:30:05 ◼   ► So we, let's see, ATP I think talked about this, but the answer is basically when you

00:30:11 ◼   ► start playing something, it's not really about knowing where your device is.

00:30:17 ◼   ► It's about knowing where your head's positioned when you start playing something.

00:30:20 ◼   ► And so the idea here is when you start playing something, your head is looking at the screen

00:30:25 ◼   ► and that's the center.

00:30:27 ◼   ► And if you spend, I suspect if you spend a lot of time sort of off to the left, then

00:30:32 ◼   ► it will do a little re-centering at that point.

00:30:36 ◼   ► So I think there's some trickery going on there where it doesn't actually need to know

00:30:38 ◼   ► physically where your screen is.

00:30:40 ◼   ► It knows where you're looking and that's enough for it to figure it out.

00:30:43 ◼   ► But anyway, it's going to do it, which is great.

00:30:45 ◼   ► It should have been there probably before, but they're syncing these features up now.

00:30:49 ◼   ► So that'll be on tvOS and on macOS.

00:30:52 ◼   ► Again, these features that get rolled out across all of Apple's platforms, M1 Macs will

00:30:58 ◼   ► also get spatial audio.

00:31:01 ◼   ► Spatial audio for Apple Music, that's coming now.

00:31:03 ◼   ► So starting today is when the first tracks are going to start coming out for that.

00:31:07 ◼   ► I am really excited to check it out.

00:31:09 ◼   ► It was actually one of the albums they announced was an exact album that I wanted, which was

00:31:13 ◼   ► the Weeknd's most recent album.

00:31:15 ◼   ► I was listening to that a couple of weeks ago after that Apple announced the spatial

00:31:19 ◼   ► audio thing and was thinking, I want to hear this album in spatial audio.

00:31:22 ◼   ► I hope that that's one of the ones that they do.

00:31:24 ◼   ► And it was, so I'm pleased and looking forward to listening to it.

00:31:28 ◼   ► But there was nothing, one of the things we were hoping for and expecting, to kind of

00:31:32 ◼   ► suggest a way for Apple to do something with AirPods to enable lossless support.

00:31:37 ◼   ► They didn't do that.

00:31:38 ◼   ► I don't know if they ever will now, right?

00:31:40 ◼   ► Like they didn't do it now.

00:31:41 ◼   ► Maybe they could do it later.

00:31:43 ◼   ► We don't know, but it isn't a thing that's happened today.

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00:32:55 ◼   ► So we got that home segment.

00:32:56 ◼   ► Yeah.

00:32:57 ◼   ► They built the sets, people.

00:32:59 ◼   ► I mean, there wasn't really a lot to this, to be honest.

00:33:02 ◼   ► I was expecting something bigger.

00:33:05 ◼   ► There were rumors of Home OS as a thing that was potentially coming, right?

00:33:08 ◼   ► Right, and potentially new home announcements and things.

00:33:13 ◼   ► But this did exactly what I expected them to do.

00:33:15 ◼   ► This did exactly what I expected them to do.

00:33:17 ◼   ► So Matter, they put up the logo, right?

00:33:22 ◼   ► Like the Matter Home Alliance support in iOS 15.

00:33:25 ◼   ► I feel like that was actually the number one thing.

00:33:27 ◼   ► So not an unveiling of Apple's grand home strategy, if there is one, but definitely

00:33:33 ◼   ► a broadening linking to the Matter stuff, mentioning using Siri on third-party devices.

00:33:43 ◼   ► We just knew that's a new thing.

00:33:46 ◼   ► They showed an ecobee thermostat that you could talk to and tell it to do something.

00:33:54 ◼   ► The Home app on Apple Watch, I don't think anybody had that in Keynote Bingo, but there

00:33:58 ◼   ► it is having a better version of that.

00:34:01 ◼   ► Another app, actually speaking of Apple Watch, another app that was not very good.

00:34:05 ◼   ► The stuff you could do on the Apple Watch was really limited and looks like there's

00:34:08 ◼   ► much more that you can do there.

00:34:12 ◼   ► Getting in, I thought it was funny that there's a shared with you in the TV app for all of

00:34:19 ◼   ► you collection of shows and movies that are based on sort of everybody in your home.

00:34:22 ◼   ► I thought that was really funny that we're getting all of these great family sharing

00:34:25 ◼   ► features when you still can't share your photo library.

00:34:27 ◼   ► But all these other family sharing features that use their kind of a recommendation engine

00:34:34 ◼   ► and all of that is in there.

00:34:36 ◼   ► But the one that made me actually excited because it's something that I want to use is last year

00:34:43 ◼   ► they mentioned CarKey, the idea that you could use sort of like an Apple Pay style wallet

00:34:49 ◼   ► style card to open cars.

00:34:52 ◼   ► And they did extend that this time to Ultra Wideband.

00:34:57 ◼   ► That's really the future because then there's very precise proximity detail.

00:35:01 ◼   ► That's the future of CarKeys is going to be.

00:35:03 ◼   ► Ultra Wideband on your smartphone is your CarKey, but here they added a thing called

00:35:08 ◼   ► HomeKeys, which tap to securely unlock a door.

00:35:13 ◼   ► This is basically NFC key support on the device on the iPhone.

00:35:19 ◼   ► And you will immediately see every SmartKey manufacturer either release a module or a

00:35:24 ◼   ► new lock that supports HomeKeys because this is what everybody really wants to do is tap

00:35:33 ◼   ► their phone or their watch and get into their house.

00:35:36 ◼   ► Because right now as somebody with a SmartLock on their door, right now it's like Bluetooth

00:35:40 ◼   ► LE and it's complicated and it's weird.

00:35:43 ◼   ► And this is very straightforward because for the same reason as the CarKey with NFC or

00:35:48 ◼   ► with UWB is powerful is it's more precise about your location and they can get closer

00:35:57 ◼   ► to your door and know you're standing at your door, tapping on the lock and letting you

00:36:01 ◼   ► in.

00:36:02 ◼   ► Whereas with Bluetooth LE, it's like, did you go away?

00:36:06 ◼   ► Are you back now?

00:36:07 ◼   ► I guess you're back now.

00:36:08 ◼   ► So I'll unlock the door and it works, but it's not very precise and it's sometimes very

00:36:15 ◼   ► slow.

00:36:16 ◼   ► You walk up to the door and then you stand there and five seconds later the door unlocks.

00:36:20 ◼   ► So this is a much more kind of direct thing.

00:36:22 ◼   ► So we'll see a lot more of that when this feature ships.

00:36:25 ◼   ► The idea of the kind of like the locking, unlocking as I walk towards and away, I've

00:36:30 ◼   ► never liked the thought of that.

00:36:32 ◼   ► I feel like for my, just the way that I am, I would feel like I would constantly need

00:36:36 ◼   ► to be checking, but in trying to check would continue to keep unlocking and locking the

00:36:39 ◼   ► door, right?

00:36:40 ◼   ► So I like the idea of there being a physical connection, you know, like I take my phone

00:36:45 ◼   ► out and I wave it and it unlocks.

00:36:47 ◼   ► I like that thought more than a kind of proximity based thing.

00:36:52 ◼   ► So I think that's pretty cool.

00:36:53 ◼   ► And they also spoke about that coming to hotel rooms and they're working with a bunch of

00:36:58 ◼   ► hotel chains as well as a thing for the future.

00:37:02 ◼   ► So that seemed kind of cool.

00:37:04 ◼   ► HomePod Mini is getting a bunch of features like stereo pairing.

00:37:07 ◼   ► So it's going to work the same way that the regular HomePod stereo pair does right now.

00:37:13 ◼   ► I'm great.

00:37:14 ◼   ► And the way that they're adding this, it's a great feature and I think will work great

00:37:18 ◼   ► with HomePod Mini and you'd be able to get that set up for cheaper than an original HomePod

00:37:23 ◼   ► was.

00:37:24 ◼   ► So I think that's a good feature.

00:37:25 ◼   ► And please, I will say, since I did the, I did a full reset of my HomePods and with the

00:37:30 ◼   ► most recent updates to 14.6 or whatever, it's working flawlessly now.

00:37:34 ◼   ► So not had any issues at all like I was having.

00:37:37 ◼   ► So I, once again, thumbs up to the HomePod stereo pair features working for me again.

00:37:43 ◼   ► What did you think about Siri on third-party devices?

00:37:46 ◼   ► Yeah, I just, I think it's about time.

00:37:49 ◼   ► I don't know the details and the details are always weird.

00:37:52 ◼   ► I remember this when like Sonos added Alexa and it was like, "Oh, great."

00:37:59 ◼   ► And then, you know, big footnote.

00:38:02 ◼   ► But it doesn't really work like you think it does and it's not that good and you might

00:38:05 ◼   ► decide you don't even want to use it.

00:38:07 ◼   ► So we'll see.

00:38:08 ◼   ► But I think this is yet another example of Apple realizing that there are places where

00:38:16 ◼   ► Apple keeping its stuff locked into its devices and its platforms and not having it be a little

00:38:23 ◼   ► bit broader just hurts it.

00:38:25 ◼   ► Doesn't help it.

00:38:26 ◼   ► It actually hurts it.

00:38:27 ◼   ► It's actually against what Apple is trying to do.

00:38:30 ◼   ► And in the home space, you see it with matter.

00:38:32 ◼   ► This is Apple realizing that the way you do this is not by locking everything down, but

00:38:37 ◼   ► is by opening it up and competing.

00:38:39 ◼   ► And that's what they're doing.

00:38:41 ◼   ► So one of the other things that Apple broke out was health and they specifically talk

00:38:45 ◼   ► about health in its own section.

00:38:48 ◼   ► Did anything jump out?

00:38:49 ◼   ► Yeah, I'm not going to lie.

00:38:50 ◼   ► I think it's great that they do this stuff.

00:38:52 ◼   ► But just for me personally, like a lot of these features don't really jump out at me.

00:38:57 ◼   ► Was there anything for you?

00:38:59 ◼   ► Honestly, I'm sure that some of this stuff is important, but I thought this was by far

00:39:04 ◼   ► the most boring part of the entire presentation.

00:39:08 ◼   ► It began with a fairly boring video.

00:39:11 ◼   ► Which I felt like I couldn't connect to.

00:39:13 ◼   ► I didn't know what I was supposed to take away from that.

00:39:15 ◼   ► No, and I...

00:39:16 ◼   ► As either a user or developer.

00:39:18 ◼   ► Yeah, it was like, isn't it great that we're doing research and working with the medical

00:39:23 ◼   ► field?

00:39:24 ◼   ► And I don't know, the balance and gait stuff I thought was really clever.

00:39:28 ◼   ► That's an example of Apple looking at all the data it collects on movement when you're

00:39:31 ◼   ► walking around and saying, "Could we actually do something with this?" and then doing a

00:39:34 ◼   ► study and figuring it out.

00:39:36 ◼   ► And if that truly can lead to...

00:39:38 ◼   ► They said, "Warning you that you might be at greater risk of falling because your walking

00:39:42 ◼   ► is unstable."

00:39:43 ◼   ► I was thinking also it might be an early warning of motor diseases and things that you wouldn't

00:39:48 ◼   ► maybe notice, but that your phone notices.

00:39:51 ◼   ► I think that was an interesting little addition to health on the iPhone.

00:39:58 ◼   ► They're adding more trends stuff, which was very much a thing of like, "Oh, well, they're

00:40:01 ◼   ► already doing that.

00:40:02 ◼   ► They're just really adding more and going in the direction they've already gone."

00:40:06 ◼   ► And then the lab integration and sharing stuff with your health provider, my response was,

00:40:11 ◼   ► "This is all great.

00:40:14 ◼   ► Will it actually work with anybody's providers?"

00:40:16 ◼   ► Right, because that's always the question is it's great that you've got the ability

00:40:21 ◼   ► to share your data with your health provider.

00:40:23 ◼   ► It's great that you've got the ability to get this lab's data in and out of your device.

00:40:29 ◼   ► But the asterisk is always, "It only works with the three partners that we've worked

00:40:33 ◼   ► with."

00:40:34 ◼   ► So what's the end result there?

00:40:36 ◼   ► I think the end result there is probably that in a few years this will be much more usable,

00:40:40 ◼   ► but it's doubtful to me that something like that's going to happen anytime immediately.

00:40:45 ◼   ► It's more like, "Oh, yes, great.

00:40:48 ◼   ► You can share with your provider.

00:40:49 ◼   ► We will -- the maker of the enterprise system that provides that data to my provider will

00:40:56 ◼   ► update its software to do that in four years."

00:40:59 ◼   ► It's like, "Okay, well, I'll see you then."

00:41:01 ◼   ► I guess the thing that most users would care about was the family kind of sharing of health

00:41:06 ◼   ► data.

00:41:07 ◼   ► Yeah, and that was -- again, I joked about it earlier, but there's just a lot of family

00:41:11 ◼   ► stuff in this set of releases.

00:41:14 ◼   ► And it's funny because the family feature that a lot of us wanted in terms of photos

00:41:17 ◼   ► is just never going to come apparently, but that they did try to come up with some of

00:41:21 ◼   ► these ideas.

00:41:22 ◼   ► So the idea that you can share health data with people in your family, that's I think

00:41:26 ◼   ► especially going to be strong for things like the elderly sharing with their kids how they're

00:41:33 ◼   ► doing or other people who are helping them out.

00:41:37 ◼   ► I can see that as a real advantage.

00:41:38 ◼   ► And then I'll throw in there another thing that they mentioned, which is this sort of

00:41:42 ◼   ► with Apple IDs, the legacy stuff, the idea that I was talking to in a Slack with the

00:41:47 ◼   ► Glenn Fleischman who does Mac 911, the column at Macworld, and he said one of the top questions

00:41:52 ◼   ► that he gets is about people who died and the Apple ID kind of gets shut off.

00:41:57 ◼   ► And it's a huge problem.

00:41:58 ◼   ► And so Apple addressing that directly, you know, these are all kind of like looking at

00:42:03 ◼   ► the bigger picture of --

00:42:04 ◼   ► I think that was part of iCloud Plus, right, which is we're going to get to, it wasn't

00:42:08 ◼   ► so much about --

00:42:09 ◼   ► Yeah, but it's that idea that you've got data that you want to keep private and secure and

00:42:12 ◼   ► all that, but you don't want to make it a silo that nobody can get into and that they

00:42:17 ◼   ► seem to have built a bunch of, you know, they always say secure and private, but like abilities

00:42:22 ◼   ► to set up a sharing relationship and say, no, this person, like my mom shares some of

00:42:28 ◼   ► her Apple Watch health data with me.

00:42:31 ◼   ► Like that maybe makes sense, right?

00:42:34 ◼   ► And so they seem to be headed down that path.

00:42:36 ◼   ► What about privacy?

00:42:38 ◼   ► They had like a whole section on privacy.

00:42:40 ◼   ► We mentioned the mail privacy protection thing.

00:42:43 ◼   ► They're expanding the website privacy report thing that you get in Safari out to apps and

00:42:50 ◼   ► it's doing a couple of things as well as showing you what system things the apps are requiring.

00:42:57 ◼   ► So like location data, contact data, things you have said that the apps can have access

00:43:02 ◼   ► to, but showing you when and how often they're being shown.

00:43:05 ◼   ► So what's really smart about that is there's granting permission, right?

00:43:08 ◼   ► And they've done this granting permission thing.

00:43:09 ◼   ► I would argue that maybe they've overdone it where it's extra confusing.

00:43:13 ◼   ► Like you can't, they ask you in increments.

00:43:15 ◼   ► So they're like, do you want to share location?

00:43:17 ◼   ► And then later it's like, are you sure you want to share a location for all time?

00:43:22 ◼   ► And then later it'll come back and say, look at where you've been.

00:43:25 ◼   ► You've been sharing your location with this app.

00:43:27 ◼   ► Are you sure you want to do that?

00:43:28 ◼   ► I think that it's too much.

00:43:30 ◼   ► I think that that's one of those cases where Apple is kind of overdoing it because they're

00:43:34 ◼   ► treating us like babies who have to be, oh, you dumb user.

00:43:37 ◼   ► You said you wanted to share location with your weather app, but you don't really, right?

00:43:41 ◼   ► Did you know that...

00:43:42 ◼   ► Who would want to do that?

00:43:43 ◼   ► Why would you want your weather app to know where you are?

00:43:46 ◼   ► So what's smart about this new feature is if you grant permission, you get to see when

00:43:51 ◼   ► it's used.

00:43:52 ◼   ► And I like that.

00:43:53 ◼   ► I like the idea that it's like, it's not just that I'm granting this audio app permission

00:43:57 ◼   ► to record my, you know, use my microphone, but I can look and see when it used the microphone.

00:44:02 ◼   ► And this is a way, you know, to give you, I guess, to see nefarious uses, but also to

00:44:07 ◼   ► give you peace of mind.

00:44:09 ◼   ► Like you can see when this particular permission was actually used.

00:44:12 ◼   ► I think that's smart.

00:44:13 ◼   ► And they're also kind of expanding and bringing in some of the web-based stuff into apps too,

00:44:18 ◼   ► which is really interesting.

00:44:20 ◼   ► So showing if an application is talking to things on the web and what they are.

00:44:26 ◼   ► They're bringing a lot of their stuff directly into apps.

00:44:31 ◼   ► The idea is your app is going to have a privacy report.

00:44:34 ◼   ► Third-party domains accessed by the app are going to be listed.

00:44:38 ◼   ► This is all, you know, at least at this point, it's a very much a disclosure kind of thing,

00:44:43 ◼   ► but this is all just Apple, I would say ratcheting up.

00:44:48 ◼   ► It's all in the details, right?

00:44:49 ◼   ► But I would think that they're going to be app developers who are going to be made uncomfortable

00:44:52 ◼   ► by this because it's going to expose more information about what their apps are doing

00:44:57 ◼   ► to the users who care about it.

00:44:59 ◼   ► And what's interesting too is that this doesn't seem like it's a policy change, right?

00:45:03 ◼   ► It's just a disclosure.

00:45:05 ◼   ► So it's not Apple saying we're blocking third-party app domains.

00:45:09 ◼   ► It's Apple saying we're going to list all third-party app domains that your app contacts

00:45:13 ◼   ► and your users can see it.

00:45:16 ◼   ► And that's, I don't know, Apple's got a lot of trouble brewing and some of it is about

00:45:25 ◼   ► like Facebook and the app tracking transparency and all of that.

00:45:29 ◼   ► That's a policy change, right?

00:45:31 ◼   ► That's a we're going to make you not do this unless you ask.

00:45:35 ◼   ► This is not that.

00:45:36 ◼   ► This is just a disclosure thing, but I think it's a very Apple kind of thing to do.

00:45:40 ◼   ► And I think it's all for the good based on what I know so far, but who knows about the

00:45:44 ◼   ► details.

00:45:45 ◼   ► iCloud Plus.

00:45:47 ◼   ► This is not a joke.

00:45:48 ◼   ► Uh, iCloud Plus.

00:45:49 ◼   ► Another Plus service has arrived.

00:45:50 ◼   ► I love it.

00:45:51 ◼   ► Go for it.

00:45:52 ◼   ► Let's just Plus it.

00:45:53 ◼   ► You know, they follow on the greatest Plus, which is Upgrade Plus.

00:45:56 ◼   ► They go to iCloud Plus.

00:45:57 ◼   ► iCloud Plus, let me, let me frame this for you, Myke.

00:46:00 ◼   ► What iCloud Plus is.

00:46:02 ◼   ► iCloud Plus could just as easily be called, oh, not that iCloud, not that iCloud, because

00:46:13 ◼   ► literally what they say is if you pay for iCloud, you get all these features.

00:46:17 ◼   ► What does it mean?

00:46:18 ◼   ► It's like, well, we know we give you some free iCloud that we haven't upgraded in a

00:46:24 ◼   ► million years.

00:46:25 ◼   ► That's not this.

00:46:29 ◼   ► Everybody else is now iCloud Plus for the same price.

00:46:31 ◼   ► It's not like a new thing.

00:46:33 ◼   ► It's literally they're taking iCloud, which meant like, I mean, they're also service sizing

00:46:38 ◼   ► it, right?

00:46:39 ◼   ► If iCloud is a general thing, like everybody gets access to iCloud and they're saying,

00:46:43 ◼   ► but there are premium features of iCloud that you have to pay for and includes all the,

00:46:46 ◼   ► all the storage that you already got and a bunch of other features.

00:46:49 ◼   ► And iCloud used to mean something much simpler than it does now.

00:46:53 ◼   ► So I get why they're redefining it this way and saying iCloud Plus means you pay and you

00:46:57 ◼   ► get more storage.

00:46:58 ◼   ► I assume if you're in the Apple bundle, you pick up all this stuff too.

00:47:02 ◼   ► And there's a lot of amazing stuff in there.

00:47:04 ◼   ► A bunch of us, I think have talked about and written over the years about Apple could do

00:47:08 ◼   ► more in terms of privacy with like its own VPN.

00:47:11 ◼   ► Private Relay isn't quite a VPN, but it kind of is a VPN that when you're in Safari, that

00:47:19 ◼   ► it's going to encrypt your traffic and send it through two different relays.

00:47:22 ◼   ► So it basically is a VPN inside Safari.

00:47:26 ◼   ► And the two different relays they say is because not even Apple can see what's going through

00:47:30 ◼   ► there because it's going through two different places.

00:47:32 ◼   ► And so it's just even that more, that much more confusing, but that's, I mean, it fits

00:47:39 ◼   ► perfectly with their commitment to privacy to do something like that.

00:47:42 ◼   ► I can't wait to see who complains about that feature because they will.

00:47:46 ◼   ► Hide My Email, which is literally just sign in with Apple on demand for anything to create

00:47:53 ◼   ► a email address that is just a forwarding email address that goes to you.

00:47:57 ◼   ► So people don't need to know who you are.

00:47:59 ◼   ► My immediate thought there was that that'll get abused.

00:48:04 ◼   ► That they're going to need to have a system to report abuse because it's really easy to

00:48:08 ◼   ► send up disposable emails that are used for abuse is a thing that happens.

00:48:12 ◼   ► So they're going to have to watch that.

00:48:13 ◼   ► Oh, so I didn't understand what you meant by that, but yes, of course that's not good,

00:48:18 ◼   ► right?

00:48:19 ◼   ► People use it creating fake email accounts.

00:48:21 ◼   ► To anonymize their abuse of other people, right?

00:48:23 ◼   ► So they're going to have to, and they probably have thought about that, but I love the idea,

00:48:28 ◼   ► right?

00:48:29 ◼   ► Like somebody would ask for your email and you're like, I don't want to give you my email

00:48:31 ◼   ► and sign in with Apple will hide that.

00:48:34 ◼   ► And Hide My Email will just let you do that regardless, which is great.

00:48:39 ◼   ► And then, yeah, they added in, they sort of rolled their existing HomeKit secure video

00:48:44 ◼   ► like as a feature, but now they're sort of restating that as an iCloud plus feature that

00:48:50 ◼   ► you get the unlimited secure video and I guess unlimited cameras.

00:48:55 ◼   ► But what's funny is it's the same prices.

00:48:56 ◼   ► So it's literally just sort of restating what used to be like storage tiers of iCloud and

00:49:01 ◼   ► saying no, no, no.

00:49:02 ◼   ► Now it is a product called iCloud plus that you pay for.

00:49:07 ◼   ► Not that iCloud over there, not that one.

00:49:09 ◼   ► That's the five gigabytes.

00:49:11 ◼   ► Not that one.

00:49:12 ◼   ► Not that one.

00:49:13 ◼   ► Oh, I just, I'm looking on Apple's website.

00:49:14 ◼   ► You can use a custom email domain.

00:49:15 ◼   ► I don't know why you'd ever do that for iCloud mail, but you can now.

00:49:21 ◼   ► So you can personalize your iCloud mail address of a custom domain name and invite family

00:49:25 ◼   ► members to use the same domain with the iCloud mail.

00:49:28 ◼   ► You know, I know why you would do that actually, because there are people that want to do this

00:49:31 ◼   ► and they don't want to use something like Gmail or whatever.

00:49:35 ◼   ► They want something they feel is more privacy focused.

00:49:37 ◼   ► That's why you would do that with Apple.

00:49:38 ◼   ► Yeah, they're using Apple as their mail provider and then they, but they want a custom domain.

00:49:43 ◼   ► That makes sense.

00:49:44 ◼   ► So the private relay thing is interesting to me because it's like the start of VPN features,

00:49:50 ◼   ► right?

00:49:51 ◼   ► It doesn't seem like you could be able to get to choose stuff, but it's given you that

00:49:55 ◼   ► basic level of protection or at least that basic level of anonymity from the websites

00:50:01 ◼   ► that you're visiting, which yes, I'm sure is like, this is another swipe at the web

00:50:06 ◼   ► advertising industry, right?

00:50:07 ◼   ► Like now we're going for all of them, right?

00:50:09 ◼   ► Like it's not just apps.

00:50:10 ◼   ► We're now putting more in place to go in opposition to that kind of stuff.

00:50:17 ◼   ► So that was interesting.

00:50:19 ◼   ► Of course I found private relay personally funny as a name, but you know, that's your

00:50:25 ◼   ► new membership product.

00:50:27 ◼   ► We should call the upgrade plus get upgrade plus.com for private relay.

00:50:32 ◼   ► Our discord is now called private relay.

00:50:33 ◼   ► I'm sorry.

00:50:34 ◼   ► That's just the law.

00:50:35 ◼   ► That's how it has to be.

00:50:36 ◼   ► Well, VPN, the problem with doing VPN for every Apple devices, that's an enormous amount

00:50:40 ◼   ► of traffic, right?

00:50:41 ◼   ► So what they're saying is, well, what about Safari?

00:50:44 ◼   ► Like can we do it with Safari?

00:50:45 ◼   ► And the answer is yeah.

00:50:46 ◼   ► Yeah.

00:50:47 ◼   ► Okay.

00:50:48 ◼   ► We could do it with Safari, but it's going to cost as well.

00:50:49 ◼   ► We'll only give it to the people who are paying us for iCloud.

00:50:50 ◼   ► All right.

00:50:51 ◼   ► Okay.

00:50:52 ◼   ► Let's do that.

00:50:53 ◼   ► So one last thing on iCloud, this is from the setup.

00:50:56 ◼   ► This is sent to me in the members discord.

00:50:59 ◼   ► When you buy a new device, you get to temporarily do a backup, even if you don't have enough

00:51:05 ◼   ► space as part of your plan for up to three weeks.

00:51:10 ◼   ► So you can back it all up no matter what for three weeks and do your device download and

00:51:15 ◼   ► set up.

00:51:16 ◼   ► So this allows you to transfer everything, even if you're on the free plan.

00:51:20 ◼   ► That is fantastic.

00:51:21 ◼   ► They're really never increasing that storage size, but that's good.

00:51:24 ◼   ► But that's one of the major problems from my, and as well now, like with iCloud plus,

00:51:29 ◼   ► they have made iCloud even better, right?

00:51:33 ◼   ► Like even more of a reason to get it.

00:51:36 ◼   ► You get stuff.

00:51:37 ◼   ► And some of these things could be genuinely useful for some people.

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00:52:29 ◼   ► Jason, there's going to be a lot of busy developers over the next couple of weeks that are listening

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00:52:52 ◼   ► Know that you're going to be hungry at a certain time.

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00:53:53 ◼   ► this show and Relay FM.

00:53:57 ◼   ► Just before we continue, a bit of real time follow up.

00:54:01 ◼   ► We have a problem.

00:54:02 ◼   ► We have a real time problem.

00:54:03 ◼   ► I don't think we have a problem at all.

00:54:07 ◼   ► Apparently shortcuts on the Mac is maybe built with Swift UI rather than Catalyst.

00:54:15 ◼   ► So that's the thing.

00:54:16 ◼   ► So we have a problem because I've checked with Steven Hackett and he thinks that MailApp

00:54:23 ◼   ► updated with more modern features, my point is valid.

00:54:29 ◼   ► And since they never mentioned that shortcuts was based on Catalyst, I was going to give

00:54:35 ◼   ► it to you.

00:54:36 ◼   ► But now that we found out it's actually not true and they never mentioned it, I think

00:54:39 ◼   ► I got to take that point away from you.

00:54:41 ◼   ► And if that's the case, we're tied.

00:54:44 ◼   ► I don't think that MailApp being updated with modern features is that one little privacy

00:54:49 ◼   ► feature.

00:54:50 ◼   ► I really don't think that's a modern feature of MailApps.

00:54:52 ◼   ► I mean, Hay put it in and trumpeted it.

00:54:56 ◼   ► Is that not the very model of a modern MailApp?

00:54:59 ◼   ► Just because Hay did something doesn't mean it's a feature of like...

00:55:02 ◼   ► It's not the kind of stuff we're talking about.

00:55:04 ◼   ► Like in what we think the pick to be, stuff like snoozing and automatic mail sorting,

00:55:09 ◼   ► it's like a feature of the mail app rather than... because that's not even really part

00:55:14 ◼   ► of the app.

00:55:15 ◼   ► It's part of the iCloud service, right?

00:55:18 ◼   ► Well, no, it's a part of the app.

00:55:21 ◼   ► No, I really don't think so.

00:55:23 ◼   ► Everybody gets that feature, right?

00:55:25 ◼   ► That's not just a iCloud Plus feature.

00:55:27 ◼   ► I really don't think that that's a MailApp feature.

00:55:29 ◼   ► I really don't.

00:55:30 ◼   ► If we're going to do it that way and you want to take the draft victory where you can, but

00:55:34 ◼   ► I really don't think...

00:55:35 ◼   ► I think it's a modern... like, right?

00:55:37 ◼   ► The ability to display them but route them through different places so that they don't

00:55:40 ◼   ► have the tracking ability but you still see the images?

00:55:43 ◼   ► You will not convince me on this.

00:55:45 ◼   ► Like you could, you know...

00:55:46 ◼   ► If we want to go over that way and go what Steven says, then fine, we can do that.

00:55:49 ◼   ► Well, Steven's available if you want to hear from him.

00:55:51 ◼   ► I did just check with him and he...

00:55:53 ◼   ► I can tell you that he ruled in my favor, but you can check in with him if you like.

00:55:57 ◼   ► No, I trust it.

00:55:58 ◼   ► And if that's the case, then fine, you win the draft.

00:56:00 ◼   ► You take it away from me.

00:56:01 ◼   ► Okay.

00:56:02 ◼   ► Late-breaking draft shenanigans before the episode ends.

00:56:04 ◼   ► All right, should we move on to developer updates?

00:56:06 ◼   ► Yeah, let's do it.

00:56:08 ◼   ► So they spend a little bit of time during the keynote talking about that, and they really

00:56:13 ◼   ► focus on a couple of things.

00:56:14 ◼   ► Of course, the State of the Union focuses on way more stuff.

00:56:17 ◼   ► Right, and as we're recording this, they're doing that, so we don't know what that is.

00:56:22 ◼   ► And also we're not developers, so we may not understand it even if we saw it.

00:56:25 ◼   ► But API was one of the things, and then there was like a Star Wars almost of APIs flying

00:56:33 ◼   ► at the screen.

00:56:34 ◼   ► I love it.

00:56:35 ◼   ► It's a little bit like the weird fish Jeremy's, where it's like, "Can two non-programmers

00:56:40 ◼   ► determine what happened in developer technologies based entirely on the image reused on the

00:56:45 ◼   ► screen?"

00:56:46 ◼   ► It was like, "API?

00:56:47 ◼   ► That's got to be good, right?"

00:56:48 ◼   ► Yeah, I didn't understand.

00:56:51 ◼   ► Developer stuff.

00:56:53 ◼   ► Object capture, sure.

00:56:55 ◼   ► Swift update.

00:56:56 ◼   ► Concurrency.

00:56:57 ◼   ► Concurrency is going to be big, I hear.

00:56:59 ◼   ► I'm really excited about that.

00:57:00 ◼   ► I didn't really understand any of the Swift part.

00:57:04 ◼   ► It was weird because it didn't feel like it was detailed enough for developers and was

00:57:11 ◼   ► too confusing for non-developers.

00:57:16 ◼   ► So I don't really...

00:57:17 ◼   ► But I guess they felt like they wanted to put something in there.

00:57:19 ◼   ► Yeah, well, I mean, it's the developer conference, right?

00:57:21 ◼   ► I actually think the most interesting kind of developer development...

00:57:27 ◼   ► I can't believe I said that.

00:57:30 ◼   ► I think the most interesting one, I don't know, Swift Playgrounds being able to submit

00:57:35 ◼   ► apps to the app store, that's one that's like, "What?"

00:57:45 ◼   ► And then Xcode Cloud, which I know is sort of...

00:57:47 ◼   ► They had an app store category, but that's the part that got me, which is they rolled

00:57:53 ◼   ► TestFlight for the Mac into there, but the idea that they're going to offer the ability

00:57:57 ◼   ► to build in the cloud, so you work on your device, but then you send a build and it builds

00:58:05 ◼   ► in the cloud and it tests it on a whole bunch of virtual Apple devices.

00:58:10 ◼   ► I thought that was really interesting.

00:58:11 ◼   ► I also thought it was very interesting that they said it'll be available to everyone next

00:58:15 ◼   ► year and we'll have details on pricing and availability at a later time.

00:58:19 ◼   ► And I'm like, "Oh, look, that's a service.

00:58:22 ◼   ► They're going to charge developers for Xcode Cloud.

00:58:26 ◼   ► That's really interesting, given all the conversations about Apple taking money from developers via

00:58:32 ◼   ► their cut as a way that Apple has compensated for its platform.

00:58:38 ◼   ► This is one of those arguments that they made in a lot of these court cases.

00:58:43 ◼   ► This is interesting because this is another way to take money from developers, is to charge

00:58:47 ◼   ► them for a cloud-based build service.

00:58:52 ◼   ► I don't know.

00:58:53 ◼   ► I am not a developer, so I don't know all the ramifications of that, but that's really

00:58:58 ◼   ► interesting to me.

00:58:59 ◼   ► I also, again, I don't really know what benefit that will serve if Macs are powerful for building.

00:59:08 ◼   ► I guess the testing is probably a good thing, right, and having that automated in a way.

00:59:13 ◼   ► But again, there are people smarter on this stuff than us that will be able to talk about

00:59:18 ◼   ► this with more experience.

00:59:22 ◼   ► We don't really know what we're talking about here.

00:59:24 ◼   ► Test flight for Mac, though, so I'm pleased that's happening.

00:59:26 ◼   ► Yeah, I feel for my Mac developer friends who have been so frustrated by the fact that

00:59:34 ◼   ► it's hard to do betas on the Mac and it's easy to do betas on iPad.

00:59:38 ◼   ► That's right.

00:59:39 ◼   ► And that was one of those things where I just thought it was not going to happen, and it's

00:59:42 ◼   ► a weird place that they put it, but they kind of tossed it off in there.

00:59:45 ◼   ► It's like, "Oh, and Mac," which I was hopeful because if I had to boil down the message

00:59:51 ◼   ► of this keynote to one thing, it's that Apple's—I mentioned this earlier, but Apple's platforms

00:59:56 ◼   ► are in lockstep now.

00:59:58 ◼   ► So it's weird, right, that TestFlight wouldn't be available on the Mac because so much is

01:00:05 ◼   ► it's on iPhone, iPad, and Mac.

01:00:09 ◼   ► Over and over again, they said that.

01:00:11 ◼   ► And then what about TestFlight?

01:00:13 ◼   ► This is a developer conference.

01:00:14 ◼   ► Well, here it is.

01:00:15 ◼   ► So that was a big thing and will make not just our developer friends happy, but it'll

01:00:21 ◼   ► make all of us who use betas on the Mac.

01:00:24 ◼   ► I won't be getting—James Thompson won't be texting me beta builds, right, which he

01:00:30 ◼   ► does now.

01:00:31 ◼   ► Here, try this one.

01:00:32 ◼   ► Like presumably not.

01:00:33 ◼   ► Maybe he will.

01:00:34 ◼   ► Maybe he'll keep doing that for old time's sake, but he shouldn't have to.

01:00:38 ◼   ► While we're talking developer stuff in the App Store, something else I wanted to mention

01:00:41 ◼   ► that I noticed.

01:00:42 ◼   ► First off, they talk about weekly visitors to the App Store, which I found very weird

01:00:46 ◼   ► as a metric because that's like a web metric.

01:00:49 ◼   ► And I feel like this is in line with some of the arguments they've made in some of those,

01:00:53 ◼   ► like in the court case, which is this idea of like the value in the App Store is the

01:00:57 ◼   ► fact that it exposes so many people to the App Store marketing.

01:01:04 ◼   ► And so it felt like they were reinforcing that.

01:01:07 ◼   ► Like look how many people come to the App Store, which is a little bit weird, right?

01:01:11 ◼   ► Because like I don't think of it in those terms.

01:01:12 ◼   ► I think of it in terms of like the App Store is an app that lives on your phone, and if

01:01:16 ◼   ► you want an app, you go there and get it.

01:01:18 ◼   ► Whereas they're viewing it as like visitors that are paying it a visit.

01:01:24 ◼   ► I don't know about that.

01:01:25 ◼   ► And they also mentioned $230 billion paid to developers, which is just like checking the

01:01:28 ◼   ► boxes.

01:01:29 ◼   ► But like this is the argument they've been making all along in court and they're reinforcing

01:01:32 ◼   ► it here.

01:01:33 ◼   ► Oh, I'll throw in in-app events as a category is fascinating to me, right?

01:01:37 ◼   ► The idea that it's another way to market the content inside your app is by saying we're

01:01:41 ◼   ► doing a special event inside our app.

01:01:45 ◼   ► And I wonder how that will be used and abused both.

01:01:49 ◼   ► I can't help but look at a feature like that and try to think who asked for it.

01:01:55 ◼   ► Someone asked Apple for this, so they've had a few people ask Apple for this.

01:01:59 ◼   ► I mean, game developers sounds to me, right?

01:02:01 ◼   ► Where you've got a tournament or a special thing.

01:02:05 ◼   ► I mean, it's basically marketing though, right?

01:02:07 ◼   ► Marketing and promotion.

01:02:08 ◼   ► It's a thing that's happening inside.

01:02:09 ◼   ► It's a reason to get people to open your app at a certain point is that this thing is happening

01:02:14 ◼   ► now.

01:02:15 ◼   ► Like it's so it's a marketing thing.

01:02:17 ◼   ► But I can't wait for I'll just pick on James again.

01:02:20 ◼   ► Can't wait for James Thompson to start like a shiny dice week in Dice Bike Pcalc.

01:02:29 ◼   ► It'll be in the in-app events list.

01:02:32 ◼   ► Get ready for shiny dice week.

01:02:34 ◼   ► They're all shiny for one week only.

01:02:36 ◼   ► I mean, I guess as well it probably also helps with Apple promoting things.

01:02:44 ◼   ► I guess they're always looking for stuff to write stories about.

01:02:49 ◼   ► Actually all these things roll together to say the App Store is marketing.

01:02:52 ◼   ► The App Store is a marketing platform.

01:02:53 ◼   ► I actually think you could argue that it goes against Apple's claim that the App Store is

01:03:01 ◼   ► is it a fundamental part of the platform or is it a marketing channel?

01:03:04 ◼   ► And the answer is it's a marketing channel, right?

01:03:06 ◼   ► Like that's that's what it is.

01:03:08 ◼   ► And so they do they're going to this is another way to market in app events and and hear how

01:03:14 ◼   ► many weekly visitors come to the App Store and they're going to see this and and they're

01:03:17 ◼   ► going to market it.

01:03:18 ◼   ► They sell ads.

01:03:19 ◼   ► They have events.

01:03:20 ◼   ► They have all their App Store write-ups that they do which are marketing essentially sort

01:03:23 ◼   ► of marketing coming from Apple but about the apps that are in the store.

01:03:29 ◼   ► And then you can throw the A/B testing thing in there, right?

01:03:31 ◼   ► Which is which is something that if you missed it what what they were saying is app developers

01:03:39 ◼   ► are going to be able to show different screens and show different icons and stuff and it's

01:03:43 ◼   ► basically like it's a marketing thing which is if I make my App Store record look like

01:03:48 ◼   ► this or this which one does better and so you can more finely hone your marketing message

01:03:55 ◼   ► and get more users of your apps.

01:03:58 ◼   ► So it's that App Store category was funny because so much of it was really just marketing

01:04:05 ◼   ► marketing tools the App Store is a marketing engine which is I think if you know that's

01:04:09 ◼   ► a message that they've been sending for a while now.

01:04:11 ◼   ► I'll be interested to see what the tools look like for the A/B testing of product pages

01:04:17 ◼   ► and stuff.

01:04:18 ◼   ► Oh Apple's backend tools have traditionally been so terrible.

01:04:20 ◼   ► Yeah I can imagine it would be.

01:04:22 ◼   ► That's why it seems like quite a complicated thing.

01:04:25 ◼   ► I also continue to find it's just the balance and I know it's like they will say that they

01:04:29 ◼   ► do it in their privacy ways and stuff but it's like this type of marketing is bad and

01:04:35 ◼   ► this type of marketing is good because we have deemed it so.

01:04:40 ◼   ► You know it's like this is going to be a data driven system right you will target certain

01:04:45 ◼   ► people and you will get results and it's like this is we say this way is good but then we've

01:04:51 ◼   ► got this other type of advertising that we're saying is bad and we control the whole platform

01:04:56 ◼   ► so you know.

01:04:58 ◼   ► What occurs to me is that it's the difference between sort of like utility of the platform

01:05:03 ◼   ► vendor providing a utility to get you to the apps that are available for the platform and

01:05:07 ◼   ► then turning it into a full fledged you know fully operational death star of marketing

01:05:15 ◼   ► and if we've seen anything about the evolution of the app store over the last app store.

01:05:21 ◼   ► It is.

01:05:23 ◼   ► It's this right it's the weaponization of the app store and turning it into this marketing

01:05:27 ◼   ► monster and it makes a lot of money for a lot of people but it still has a weird right

01:05:32 ◼   ► I mean to me it's an app from the platform vendor and so to have it be well I guess apps

01:05:39 ◼   ► from platform vendors that are marketing tools and are full of ads is not uncommon it's just

01:05:45 ◼   ► uncommon from Apple and I guess that's what makes it kind of uncanny to me is that it's

01:05:50 ◼   ► Apple just throwing all in like this is just all about marketing and promotion and sales

01:05:57 ◼   ► and it's all going to happen inside the app store so that's where we are.

01:06:00 ◼   ► Talk about iOS 15.

01:06:02 ◼   ► Yeah iOS 15 there's a lot I I'm surprised at how excited I am about iOS 15 versus iPad

01:06:13 ◼   ► OS that we should say iOS 15 went first in the in the keynote and if the theme is it

01:06:20 ◼   ► works everywhere there are a lot of features that are announced for iOS 15 that you could

01:06:24 ◼   ► say are iPhone features because iPhone is the most popular about Apple's platforms but

01:06:28 ◼   ► they went everywhere right like that's that's sort of the point of a lot of this stuff is

01:06:32 ◼   ► it went you know it goes to the iPhone but also goes to the iPad and the Mac it goes

01:06:37 ◼   ► to all those places.

01:06:39 ◼   ► I mean and I think Stephen said this I think he texted it to me at one point that this

01:06:47 ◼   ► year there have been a lot of features that are everywhere at the same time you know like

01:06:54 ◼   ► there are a bunch of these features that we're going to talk about and they're on iOS they're

01:06:57 ◼   ► on iPad OS and they're on the Mac in a way that was is quite interesting that they're

01:07:01 ◼   ► bringing all of this stuff across like they're introducing it and it's everywhere all at

01:07:06 ◼   ► the same time but on that note about it's intriguing we're going to get into iPad OS

01:07:10 ◼   ► I don't I think you might be a bit more down on it than me I'm excited about all these

01:07:14 ◼   ► iOS features I think most of them seem great and then iPad OS puts more on top but they

01:07:20 ◼   ► broke down iOS 15 into a few different categories staying connected focus intelligence and exploring

01:07:28 ◼   ► the world and staying connected included FaceTime and messages enhancements and I would say

01:07:36 ◼   ► way more than I thought and especially FaceTime it was really interesting to me that they

01:07:41 ◼   ► did the best case scenario of what we were talking about last week right they did black

01:07:47 ◼   ► background blurring but with portrait mode they did joining events with links so you

01:07:55 ◼   ► can make it a FaceTime event for a group and share a link and people can join on the web

01:07:59 ◼   ► from any device right you can't start from the web but you can join on the web from any

01:08:04 ◼   ► device so which is super interesting you're right it's like there's the little narrow

01:08:08 ◼   ► part that we hoped Apple would do and they did that and a little bit more and in groups

01:08:13 ◼   ► using iOS if you're using iOS you can use spatial audio for group calls which is interesting

01:08:19 ◼   ► so you can see like it will kind of spread people out a bit that's fine I never use group

01:08:24 ◼   ► FaceTime I only yeah I just seem to only ever do one-on-one but it's like multiple people

01:08:31 ◼   ► multiple people this is why Apple's doing this right is that like I mentioned this I

01:08:36 ◼   ► think last week when we were doing the draft but my family all of whom are on iOS devices

01:08:42 ◼   ► does a zoom every other week it's like why is that a zoom why and it's because everybody

01:08:49 ◼   ► is trained to do zooms and nobody is thinking of FaceTime for that and that's why so Apple

01:08:57 ◼   ► knows that and knows that it needs to I mean I should have done this years ago but it needs

01:09:01 ◼   ► to do this now and so they added those features in a grid view to that that is kind of a capitulation

01:09:10 ◼   ► it's them saying that they're fun floating bubble view maybe isn't that great and that

01:09:15 ◼   ► people have gone through the pandemic with a grid view and it's fine like I think maybe

01:09:21 ◼   ► that's right like they're just like okay all right we get it and and and it's good they're

01:09:27 ◼   ► they're taking it seriously like I think they feel left out that they they kind of missed

01:09:30 ◼   ► an opportunity with FaceTime and they're not gonna let it go even further away from them

01:09:35 ◼   ► also the voice processing stuff I thought that was a little bit weird but also hilarious

01:09:39 ◼   ► like the giant blower in the background and and you can still pick up the audio like this

01:09:44 ◼   ► is one of the amazing things that signal processing technology and machine learning and stuff

01:09:48 ◼   ► can do now is is just shocking amounts of rescuing a voice signal out of background

01:09:56 ◼   ► noise and to do it in real time you know probably there's not a giant blower behind you when

01:10:02 ◼   ► you're doing this but whatever that background noise is to have it kind of drop away and

01:10:06 ◼   ► focus on your voice that's uh that's pretty cool I like that a lot and then the idea that

01:10:11 ◼   ► they put it as sort of like you can choose voice isolation or wide spectrum so like you

01:10:15 ◼   ► can either you can choose whether you want it to just clamp everything down and only

01:10:20 ◼   ► send your voice or whether the birds tweeting in the background or you know a part of the

01:10:25 ◼   ► whole thing and you want it the whole experience out there that's good that's good share play

01:10:30 ◼   ► so you'll be able to listen to music with other people watch movies and tv together and share

01:10:36 ◼   ► your screens you can finally do screen sharing over facetime that's one that should oh yeah

01:10:40 ◼   ► screen sharing is is a big one right because that's going to be great for support yeah

01:10:46 ◼   ► it's like can you share your screen so I can see what you're doing but the rest of this

01:10:50 ◼   ► is it's clearly apple also realizing trends right the watch together kind of trend has

01:10:57 ◼   ► been built into a bunch of different services you know hulu and disney plus both built it

01:11:02 ◼   ► in there are browser plugins that do this and so this is apple basically making this

01:11:09 ◼   ► not just built into their apps but also an api and and working with partners so that like

01:11:16 ◼   ► disney plus and hulu and hbo max and espn and the nba and twitch and tik tok and masterclass

01:11:23 ◼   ► and also paramount plus who is on the slide but not spoken aloud that made me laugh um

01:11:30 ◼   ► right so like any app can do this and the idea here is that your friends that are watching

01:11:34 ◼   ► have to watch it they have to have a subscription in the app and you have to have subscription

01:11:38 ◼   ► in the app it's not being streamed between you it's on device from that app so you're

01:11:44 ◼   ► both if you're watching a disney plus show you're both streaming it from disney plus

01:11:48 ◼   ► on your device while you're talking to each other so everybody's got to have access to

01:11:54 ◼   ► the content it's pressing play at the same time basically yeah except that anybody who's

01:11:58 ◼   ► doing this can pause it and can scrub like everybody who's involved who's got that app

01:12:05 ◼   ► and is watching has control and the control goes to all devices so that's pretty cool

01:12:10 ◼   ► right so that's somebody pauses it and says no let me let me go to this part this is the

01:12:15 ◼   ► good part and then press play and it happens everywhere so that's pretty cool that like

01:12:19 ◼   ► that's above and beyond the just simple sync stuff and that's why you'd use something like

01:12:23 ◼   ► this so this is not you know this is a very specific kind of feature and it's not a way

01:12:29 ◼   ► to share your you know share stuff that you like with other people although you can do

01:12:33 ◼   ► like a screen share and then go into photos and show a video or something but that's not

01:12:38 ◼   ► that's kind of not the point of it and you assume that screen sharing you wouldn't be

01:12:43 ◼   ► able to watch video and stuff like that like it would copyright protect it now so right

01:12:48 ◼   ► well the screen sharing will only work with non protected video right so it'll work with

01:12:52 ◼   ► your videos that you shot in in the photos app but it's not going to work with you screen

01:12:57 ◼   ► sharing Disney plus right that's going to black it out just like it does for for screenshots

01:13:02 ◼   ► all of this stuff is really great but would have been great last year no I'm not trying

01:13:09 ◼   ► to be unreasonable right they couldn't have done this in time right because there's there's

01:13:13 ◼   ► roadmaps this stuff takes time and I'm sure some of these features will be great in times

01:13:20 ◼   ► when you might want them or if you are you got that kind of use case you know like come

01:13:25 ◼   ► to a lot of like long distance relationships will benefit from this friendships you know

01:13:30 ◼   ► lots of young people are better like I get all of that these features are very reactive

01:13:37 ◼   ► to what the last year has been like and they will be great for FaceTime to have but I think

01:13:45 ◼   ► won't be able to have the I believe societal impact like for example if these features

01:13:53 ◼   ► would have existed prior to now if you're remembering this will not come until September

01:14:00 ◼   ► the earliest of this year that they may get more ingrained in people moving forward post

01:14:09 ◼   ► pandemic and I know that the pandemic is in different stages different parts of the world

01:14:15 ◼   ► of course but it does feel like great features have missed their moment a little bit maybe

01:14:23 ◼   ► yeah I think I think what Apple's really doing here is is saying you people experienced there's

01:14:29 ◼   ► a bunch of stuff that people experience during the pandemic that they did because of the

01:14:34 ◼   ► pandemic that even after they're more able to go out and about and see other people and

01:14:39 ◼   ► all that that they're still going to want to do yes of course with their far-flung friends

01:14:44 ◼   ► and all of that so I think that's new norms and new relationships built around a different

01:14:49 ◼   ► way of living but and these will be great for some of those things however you know

01:14:54 ◼   ► would have been way better but hindsight right you know what you're gonna do messages has

01:15:01 ◼   ► mostly seems to be focused around the way that things are shared so they have this whole

01:15:07 ◼   ► new thing called shared with you which basically surfaces stuff that people have shared with

01:15:16 ◼   ► you inside of other applications like for example if someone shares an Apple news link

01:15:23 ◼   ► with you over iMessage it shows up in the Apple news app photos that people like if

01:15:29 ◼   ► I sent Jason a bunch of pictures from an event that we were at together he would see them

01:15:33 ◼   ► in his photo library podcast music that kind of stuff but not memes or screenshots not

01:15:39 ◼   ► screenshots I will say that I'm pleased that they actually just got out ahead of it and

01:15:43 ◼   ► explained that and that was important right because it's like so one of the features of

01:15:50 ◼   ► whatsapp is the ability to automatically save images to your library that people send you

01:16:00 ◼   ► and it is quite normal for people to abuse that with each other with friends and stuff

01:16:06 ◼   ► like I know friends that have gotten into some situations they wish they wouldn't have

01:16:09 ◼   ► gotten into because their other friends could just randomly put images into their photo

01:16:14 ◼   ► library right basically every time they open the group chat all the images download so

01:16:20 ◼   ► I think that it's a good feature to have to just build in it up front that we're going

01:16:24 ◼   ► to try and do some stuff to work out if you actually might want this and they're all marked

01:16:29 ◼   ► with a little speech bubble icon that indicates they came from messages so they're not like

01:16:35 ◼   ► indistinguishable from other items that appeared in your photo library but I think yeah this

01:16:43 ◼   ► is fascinating and one of the questions I have is there wasn't a lot of third-party

01:16:47 ◼   ► developers story in this part this is one of those things that was like we love developers

01:16:51 ◼   ► and there's an API also there's this thing and I'm unclear whether anybody else gets

01:16:55 ◼   ► to register for this perhaps if not now then in the long run yes but it seems like what

01:17:00 ◼   ► they're basically doing is they're looking at all the media and links and everything

01:17:04 ◼   ► that come into messages and basically offering it up to other apps and saying here are some

01:17:10 ◼   ► photos that came in to messages here are some you know links music Apple music links that

01:17:16 ◼   ► came into messages here are some web links and I'm also unclear is it just news links

01:17:20 ◼   ► or is it any article that is also in Apple news and does Apple news do like a little

01:17:24 ◼   ► comparison to see if it's in its database and then it shows it because then you have

01:17:29 ◼   ► the scenario where somebody sends you a web link but maybe it gets surfaced in Apple news

01:17:32 ◼   ► I would think that's how it would work and they said Safari and podcasts and the Apple

01:17:38 ◼   ► TV app all are going to have this too that's all good but this is a this is a cool idea

01:17:45 ◼   ► of taking links that are the currency of conversations and putting them in apps where it's relevant

01:17:56 ◼   ► but right now it seems like it's just Apple's apps which you know yeah okay but I would

01:18:02 ◼   ► like other apps to be able to do this right like I would I would like if I have Spotify

01:18:08 ◼   ► and somebody sends me a music link I'd like to be able to see that in Spotify too or if

01:18:13 ◼   ► I have a different podcast app to have that podcast app say somebody sent me a link to

01:18:19 ◼   ► a podcast and I could see how this is step one and maybe there's a step two but that

01:18:23 ◼   ► was my first thought is this is a cool idea and also limited to a handful of apps that

01:18:28 ◼   ► are made by the platform vendor. Well so I mean Safari has this feature already and has

01:18:34 ◼   ► done for a period of time I don't know how long that when you open a new Safari window

01:18:40 ◼   ► or tab I should say it will surface some recommendations of links and include stuff that was sent to

01:18:47 ◼   ► you via iMessage. I have never once seen one of those and clicked it because when someone

01:18:53 ◼   ► sends me something I will look at it. I don't know how often I'm like thanks for sending

01:19:01 ◼   ► me that hopefully I'll come across it later on. Goodbye. I don't really think that this

01:19:08 ◼   ► is a thing that I need. I don't know maybe I'll be proven incorrectly but typically if

01:19:17 ◼   ► somebody sends me something and I'm interested in it I will action upon it. So what happens

01:19:24 ◼   ► to me a lot is it's not the hey they sent me this link in the moment I will not have

01:19:29 ◼   ► perform an action upon it it's more like oh what was the thing Myke sent me five days

01:19:36 ◼   ► ago and so I could see a scenario where you're like oh somebody mentioned this and instead

01:19:43 ◼   ► of having to go to messages and look up who it was and all of that in music it says Myke

01:19:49 ◼   ► mentioned this album and you're like oh yeah that was it that was the one I was thinking

01:19:52 ◼   ► of so I think it's more like that right where it's the the lack of remembering or immediate

01:20:00 ◼   ► action on something and it kind of scrolls into the past and they're trying to bring

01:20:04 ◼   ► it back out in in the right context so it's like when you're in the music context it's

01:20:08 ◼   ► going to remind you of all the music that people have mentioned to you lately. I think

01:20:11 ◼   ► that's the idea there but but I had that same thought about in introducing the new Safari

01:20:17 ◼   ► tabs features and thinking or you could click the link and put it in your tab and then it's

01:20:23 ◼   ► in the tab and then you can read it later. I like that you could do that too if you wanted

01:20:26 ◼   ► to. Yeah yeah it's just like and or I've worked out a system of which I always say stuff but

01:20:33 ◼   ► who knows maybe I'll be surprised. Focus is another system that I am actually really intrigued

01:20:40 ◼   ► at and it has a few different things and it includes notifications and focus modes so

01:20:46 ◼   ► starting with notifications they have a new look they seem to differ in sizes a little

01:20:51 ◼   ► bit and they seem to be putting more prominence on direct communication rather than just like

01:20:55 ◼   ► applications wanting to get your in like want to get your attention and this is similarly

01:21:02 ◼   ► forwarded further with the notification summary which is an option that you can choose to

01:21:06 ◼   ► turn on where it uses on device intelligence which I do not feel confident in to try and

01:21:14 ◼   ► surface and collect up notifications from applications not people if that makes sense.

01:21:21 ◼   ► I guess there's a way that you can say to the system what kind of notification you are

01:21:27 ◼   ► I don't know and so they will try and collect them up and surface to you I mean kind of

01:21:33 ◼   ► like a digest. Yeah it's trying to it's like a yet another filter on top of all the other

01:21:39 ◼   ► filters for all of your notifications but I kind of like that idea that like there's

01:21:44 ◼   ► so many garbage notifications and it's going to do on device intelligence which I think

01:21:48 ◼   ► might have once been called like a Siri suggestion yeah but I think that's gone and it's just

01:21:54 ◼   ► on device intelligence is the buzzword now but that's the idea is sort of like you put

01:21:59 ◼   ► them in a barrel and then your little helpful helpful robot friend will say oh you might

01:22:04 ◼   ► find these interesting just to get them out of your way I'm all for that actually because

01:22:08 ◼   ► there's way too many notifications and so I don't know whether the summary would be

01:22:12 ◼   ► useful or not but I do like the idea of kind of throwing all those notifications that are

01:22:17 ◼   ► kind of not from people and are just app things in a in a box where I don't have to see it

01:22:22 ◼   ► or I only see a summary of it or I have to go looking for it I'm kind of okay with that.

01:22:27 ◼   ► I will wait and see on this one I like the idea of it in theory I don't have a lot of

01:22:35 ◼   ► hope in it in practice personally we'll see how that goes I mean also as well I tend to

01:22:43 ◼   ► like to see my notifications I don't necessarily want them to be kind of collapse and hidden

01:22:50 ◼   ► away from me. You may be more together with your notification preferences than some of

01:22:54 ◼   ► us. Possibly. You may be a better person when it comes to notifications than some of us

01:23:01 ◼   ► who you know 99 more notifications is a thing that I see. Yeah I'm probably a pretty good

01:23:09 ◼   ► notifications manager. Yeah this is and it's also a thing that you don't have to see right

01:23:13 ◼   ► the summary is sort of like a declaring bankruptcy for notifications and being like tell me if

01:23:20 ◼   ► anything's important I just don't want to I'm not gonna do it. I think it's interesting

01:23:24 ◼   ► and that it's not for people right this is not somebody sending you a text this is you

01:23:29 ◼   ► know a newspaper sending you a headline about a feature story that they posted a couple

01:23:34 ◼   ► of days ago that they want you to read that kind of stuff goes in the barrel.

01:23:39 ◼   ► Do not disturb will now show in messages for people you're contacting so if I was sending

01:23:44 ◼   ► a message to Jason it would say Jason has do not disturb on. Yeah so do not disturb

01:23:49 ◼   ► and do not disturb while driving has been basically rolled into focus and they introduced

01:23:55 ◼   ► it in the keynote in an interesting way where they if it mentions focus before they rolled

01:24:00 ◼   ► out what focus is so they talk about do not disturb because that's a concept we're already

01:24:04 ◼   ► familiar with but the truth is focus is basically do not disturb custom do not disturb settings

01:24:13 ◼   ► and do not disturb is kind of part of focus or uses the same pathways as focus do not

01:24:19 ◼   ► disturb while driving I mean there's a difference in that it does the auto reply you know you

01:24:23 ◼   ► can set it up to auto reply but like with the new features you have this ability to

01:24:28 ◼   ► choose to share your do not disturb or your focus status with all of your people who are

01:24:34 ◼   ► in your contacts so they can see your status and know that their message isn't going to

01:24:38 ◼   ► go through so like how slack will say you can send a message to this person but they

01:24:43 ◼   ► don't have you know their notifications are turned off and do you really want to alert

01:24:47 ◼   ► them and then you have the ability to kind of break through and say yes

01:24:50 ◼   ► yeah the benefit for this feature isn't in me knowing Jason has to not disturb on that

01:24:56 ◼   ► does nothing for me really the benefit is in knowing so I can break through if I need

01:25:03 ◼   ► him right right because if you have do not disturb on I'll just send you the message

01:25:08 ◼   ► I don't like what difference does it make right like you'll get it when you get to it

01:25:13 ◼   ► the benefit is in me knowing so I could say no you please notify him because it's important

01:25:18 ◼   ► does that make sense like there is kind of if I send you a message I send you a message

01:25:22 ◼   ► right like you know you're not gonna get told about it honestly I also think that there's

01:25:27 ◼   ► a little bit of relief that you can feel when you know that the person on the other end

01:25:34 ◼   ► isn't going to be bothered right like I've had this happen in slack for sure where I'm

01:25:40 ◼   ► sending a message back to somebody who is in perhaps your time zone and your you should

01:25:46 ◼   ► be asleep right it's three in the morning it's four in the morning or even if it's 11

01:25:50 ◼   ► at night it's something where I don't want to wake them up I don't want to bug them but

01:25:54 ◼   ► I could just send the message now when I know that they'll get it whenever they choose to

01:25:58 ◼   ► see it next and so having that note say Myke won't see this now is actually reassuring

01:26:05 ◼   ► right because it means I can send you a note and I it's not going to bug you and you'll

01:26:09 ◼   ► see it when you need to and then yes I can I can break through if I need to but it also

01:26:13 ◼   ► gives me the reassurance that I'm not like waking you up in the middle of the night yeah

01:26:17 ◼   ► okay maybe this is just a thing for me I personally feel like it is on the other person to set

01:26:24 ◼   ► their do not disturb correctly this is just like a difference like the way different people

01:26:27 ◼   ► think I agree but I have that I have those moments where I'm like you know I'm not gonna

01:26:32 ◼   ► you know I'm not gonna bug them at a time it's just a reassurance right like I can feel

01:26:37 ◼   ► free to send them messages in the middle of the night because they're not gonna get them

01:26:41 ◼   ► and till the morning and that's fine it's just a just a little reassurance it's a little

01:26:45 ◼   ► like you probably haven't felt this way too but it's all like do I want to text this person

01:26:50 ◼   ► while they're driving because will that distract them and then they'll crash their car and

01:26:53 ◼   ► I'll be guilty of distracting them and having them crash their car and when you do not disturb

01:26:58 ◼   ► without driving it's like oh what a relief they're not gonna get that message yeah I

01:27:02 ◼   ► never think I wonder if somebody's driving like I know how would I know that how would

01:27:06 ◼   ► I know that you say goodbye and they're driving and then you need to send them a message oh

01:27:10 ◼   ► yeah no this doesn't have driving life because nobody drives nobody okay all right well I

01:27:16 ◼   ► think this is a great feature focus is more broadly the idea that we were trying to come

01:27:22 ◼   ► up with sort of how this would work but this is this is pretty close right it's it's presets

01:27:26 ◼   ► and you can choose presets they come up with some some presets that are there but you can

01:27:30 ◼   ► build your own focus statuses too and you can it'll suggest things but you can say when

01:27:36 ◼   ► I'm in this mode only these people get through only these apps and it'll let you turn on

01:27:42 ◼   ► and off different pages of your home screen so good based on those statuses this is it

01:27:48 ◼   ► works with shortcuts yeah so you can automate all of this stuff too yep and I guess technically

01:27:54 ◼   ► do not disturb is basically part of focus now right right I guess is the way that sounds

01:28:00 ◼   ► like yeah I'm super into this part of it which is more about setting up these profiles and

01:28:07 ◼   ► being able to use them in certain instances and then you can also go you know you can

01:28:11 ◼   ► go one step deeper you can set certain people to break through even through these you know

01:28:17 ◼   ► like I'm really into it I like that you can automate it through shortcuts you know like

01:28:23 ◼   ► I can run a shortcut that's like my show recording shortcut and it sets all my timers and it

01:28:28 ◼   ► sets my focus mode and then we'll find out like it opens all the windows that I need

01:28:32 ◼   ► yeah I I really like that's your timer sets your timer timer right like I really like

01:28:37 ◼   ► this theoretically do all that finally the day phone in the night phone are you getting

01:28:42 ◼   ► it yet it's the same phone it's always the same fun I like it's interesting to me that

01:28:48 ◼   ► it sinks across devices I haven't yet worked out if that's what I want but probably you

01:28:55 ◼   ► probably can there might be a way to like not do that if you want to but yeah I would

01:28:59 ◼   ► want to try it set up like this I mean I'm trying to think like would I want it to do

01:29:03 ◼   ► that probably I don't know I think the idea there though is that your status doesn't change

01:29:08 ◼   ► you know based on what device you're in like if you're in if you're in business mode all

01:29:13 ◼   ► your devices should be in business mode and I think you can determine what each device

01:29:18 ◼   ► well we'll have to see I assume you can determine on your Mac what business mode means and on

01:29:22 ◼   ► your iPad what business mode means but that's the idea is when you're in business mode all

01:29:27 ◼   ► your devices know you're in business mode and then when you go into fun mode all your

01:29:32 ◼   ► devices know you're in fun mode now right instead so you don't have the situation where

01:29:36 ◼   ► like you're strictly in business on your iPhone and your iPads like getting text messages

01:29:41 ◼   ► from people who are fun people I'll tell you one place where where I might want to think

01:29:46 ◼   ► about it or hope maybe I could turn it off on some devices I'm not sure like my iPad

01:29:52 ◼   ► I have always in do not disturb because I just don't need it lighting up or whatever

01:29:58 ◼   ► like my phone will do it like I just I've just had it this way for years but maybe I've

01:30:02 ◼   ► just gotten used to that and I'll try this new system and see what I think but I've had

01:30:07 ◼   ► my iPad and do not disturb for a while because it's like if I have it like not in a keyboard

01:30:12 ◼   ► case or I have it open or whatever and it's like in the corner of the room it'll just

01:30:16 ◼   ► the screen will keep lighting up all the time yeah you know and so I don't know yeah I want

01:30:21 ◼   ► to see exactly how this works I'm intrigued to see what kind of flexibility do I have

01:30:27 ◼   ► with that maybe maybe it's just some devices and leave and do not disturb all the time

01:30:31 ◼   ► or not or maybe this system will be better and I wonder about the granularity of the

01:30:35 ◼   ► automation like you mentioned sitting in a keyboard case it's like if I put my iPad in

01:30:42 ◼   ► the magic keyboard it means that I'm writing I would love to be able to say basically when

01:30:47 ◼   ► I put my iPad in the keyboard here's the mode you need to go in right and it's don't distract

01:30:51 ◼   ► me while I'm writing I would love to be able to do that I'm not sure it can do it like

01:30:55 ◼   ► when connected to a magic keyboard or something but that would be pretty cool I know that

01:30:59 ◼   ► like it's connecting certain Bluetooth devices can be an automation for shortcuts but I don't

01:31:03 ◼   ► know if the magic keyboard counts I don't know I mean it's not a Bluetooth device but

01:31:07 ◼   ► it would sure be nice if it could sense that and run an automation when that device was

01:31:12 ◼   ► attached for example but this is a huge amount of potential here to be really excited about

01:31:17 ◼   ► this really yeah I worry I'm worried that this is the feature that's going to disappoint

01:31:22 ◼   ► me though you know I feel like at this point during WWDC it is always like whoa this is

01:31:27 ◼   ► amazing like there's so much potential here and then I start to dig into it and it's like

01:31:32 ◼   ► oh this so far this feels the thing that would disappoint is most likely to disappoint me

01:31:38 ◼   ► I feel like and this is purely based on everything Apple's ever done around this area has fallen

01:31:45 ◼   ► short for me in some way everything surrounding notifications and preferences there so we'll

01:31:50 ◼   ► see we mentioned intelligence so intelligence is I think kind of like a new catch-all for

01:31:57 ◼   ► Siri and machine learning and all that kind of stuff and I think I kind of like that's

01:32:02 ◼   ► a name I'll run through a couple of these real quick I don't think we need to spend

01:32:05 ◼   ► too much time talking about any of them live text assist like text selection in images

01:32:10 ◼   ► and stuff like that seems pretty cool I want to see how it works and it's it's in in the

01:32:16 ◼   ► camera and it's in the photos app basically it and it's across all Apple devices so it's

01:32:22 ◼   ► not just iOS like on the Mac what you'll be able to do on any of these devices actually

01:32:27 ◼   ► is like take a screenshot or like if somebody posts one of those tweets where it's a note

01:32:32 ◼   ► apologizing for the terrible thing they did you could literally copy that text out useful

01:32:36 ◼   ► I bet that's the one it works best in too because it's Apple's notes yeah sure spotlight

01:32:42 ◼   ► has been enhanced in a bunch of ways like the photo search can now be done from spotlight

01:32:47 ◼   ► and they've made improvements to like contact cards and contact info and photos memories

01:32:53 ◼   ► have been kind of given a new life you can choose music from Apple music instead of just

01:33:00 ◼   ► the basic tracks that Apple uses this is Apple's like third or fourth time I forget who's counting

01:33:07 ◼   ► of trying to do a like machine learning generated photo collage thing and I previously was more

01:33:13 ◼   ► like an almost like an auto iMovie and this is different like you could customize it but

01:33:18 ◼   ► it was like a movie was the output and here it's almost like on-demand Instagram story

01:33:27 ◼   ► of your past kind of like that's the part that I think is fascinating and I'm looking

01:33:32 ◼   ► forward to trying out is like it's interactive the idea that they try to pick music but you

01:33:36 ◼   ► can also choose a mood but then like if you want to swipe back or swipe forward or pause

01:33:41 ◼   ► you can do that and the music keeps playing and then it just syncs back up so it's it's

01:33:46 ◼   ► not a video that it's making for you to share although I'm sure you can share it it's like

01:33:53 ◼   ► just a machine learning driven like performance for you of your photos it's a really interesting

01:34:01 ◼   ► idea they didn't do what I wanted them to do here though which was I wanted to see Apple

01:34:07 ◼   ► do something to kind of address more customization of memories and we spoke about this a number

01:34:13 ◼   ► of weeks ago on connected episode 340 I think where we were talking about a Lauren a wonderful

01:34:20 ◼   ► Lauren good article about kind of some of the pain that can be associated with photo

01:34:25 ◼   ► memories and I was hoping Apple was gonna have more to say on that kind of stuff and

01:34:31 ◼   ► I don't know if they've done anything of iOS but there was none of that and I felt like

01:34:36 ◼   ► that was a big mess like because Google has made in the next version of Android and in

01:34:42 ◼   ► Google Photos they're starting to do some of this kind of stuff where they're trying

01:34:46 ◼   ► you can kind of give it some like hey don't show me this person or show me this time like

01:34:51 ◼   ► I want to see Apple do more here I think they're dropping the ball on this one there needs

01:34:55 ◼   ► to be in my opinion and in many other people's opinions ways to be able to basically force

01:35:02 ◼   ► the mess that the photos app to be a bit more mindful with some types of memories and all

01:35:07 ◼   ► it was like hey look at our music and remixes like when it started I was like oh here we

01:35:11 ◼   ► go I've been waiting for this yeah and it was then again that's entirely possibly a

01:35:16 ◼   ► feature that's like there but they're yeah gonna talk about it which is I hope so sad

01:35:20 ◼   ► feature yeah but still I mean yeah it's important and I think people would dig it but we'll

01:35:27 ◼   ► see we'll see if they do anything like that yeah I'll mention too we kind of glossed over

01:35:32 ◼   ► it a second ago but like one of the live text and all of that and look up there's all of

01:35:38 ◼   ► this stuff that Apple's actually been doing for a long time in photos which is using machine

01:35:44 ◼   ► learning to look at images and classify them so they're they're now they're oc arring them

01:35:49 ◼   ► for text they're looking at them for contents and it used to be like in photos you could

01:35:57 ◼   ► search for horses and you get all the photos with horses or beaches and you look at all

01:36:01 ◼   ► the photos for beaches and now what they seem to have done in photos at least is and spotlight

01:36:09 ◼   ► I think too is they're applying that and they're also sort of letting you kind of see it a

01:36:14 ◼   ► little more it used to just kind of be in a search index for you to find and now they're

01:36:20 ◼   ► like calling it out like yeah there's a horse in this and or yeah there's a restaurant in

01:36:25 ◼   ► this and here's the name of it and you can go search it and just it's one step forward

01:36:29 ◼   ► where before I think it says something about there may be their confidence in this technology

01:36:33 ◼   ► that initially it was sort of like yeah you know it's not great but we're gonna just throw

01:36:38 ◼   ► it in the search index and when you search for horses there'll be some dogs in there

01:36:42 ◼   ► but there'll be horses and you'll find what you're looking for and now I feel like they're

01:36:46 ◼   ► they're more confident so it's a level up which is it's not just that's a cat but that's

01:36:52 ◼   ► a short-haired cat or that's not just a dog it's a beagle and it'll tell you it's a beagle

01:36:58 ◼   ► and not just wait for you to search for beagle right and so that's it's interesting that

01:37:03 ◼   ► they're it's just a over the last few years they have become more confident in the output

01:37:07 ◼   ► of their of their machine learning algorithms.

01:37:10 ◼   ► And then exploring the world.

01:37:12 ◼   ► Who doesn't love to explore the world Myke?

01:37:14 ◼   ► Yeah I know.

01:37:15 ◼   ► The weather app has a new design.

01:37:17 ◼   ► Dark sky.

01:37:18 ◼   ► Yeah and they're using that data I guess there was no kind of weather kit or anything like

01:37:24 ◼   ► that.

01:37:25 ◼   ► But they did so so they did have like those maps that are very much like hey we've got

01:37:31 ◼   ► these full screen full screen high res weather maps I'm like oh it's dark sky look at that

01:37:37 ◼   ► and air quality maps there's another example of current ish events affecting Apple's product

01:37:42 ◼   ► direction is that this is air quality has become a huge issue in the Bay Area the last

01:37:47 ◼   ► few years because of the the wildfires in the fall and it's a it's a huge thing and

01:37:53 ◼   ► so that it's interesting that they built in air quality maps and will show stuff.

01:37:57 ◼   ► Did you notice the other thing that I noticed about the redesigned weather app is that a

01:38:01 ◼   ► lot of the elements on it are look like they're literally just small widgets.

01:38:06 ◼   ► So I imagine they're all going to be available as widgets.

01:38:09 ◼   ► They're all like you scrolled and it was just a whole bunch of little boxes with information

01:38:13 ◼   ► in them and they look like widgets and I got to think they maybe are widgets and that you

01:38:18 ◼   ► will also be able to add those just out onto the home screen because it was a very if they're

01:38:23 ◼   ► not widgets they are widget inspired because they look just like widgets.

01:38:26 ◼   ► Or at least there's like a weather widget that updates with that kind of look and feel.

01:38:32 ◼   ► Right something like that but they look very much very much related.

01:38:36 ◼   ► And maps look the kind of an interesting design change for maps.

01:38:42 ◼   ► Yeah I mean the detail like it's typically like the 3D city detail in these seven cities

01:38:49 ◼   ► that's right like your bare experience will be.

01:38:54 ◼   ► I like the improved transit stuff that they're trying to throw in there.

01:38:59 ◼   ► The road details are very smart.

01:39:02 ◼   ► I assume that this is metadata that they've been collecting on all of their mapping passes

01:39:09 ◼   ► with their mapping vans right which is they're also taking pictures of all of the things

01:39:14 ◼   ► that are on the roadway like crosswalks and stuff like that and bike lanes and they seem

01:39:18 ◼   ► to be building that stuff in which is good because if you've ever been on a road that

01:39:23 ◼   ► was a featureless gray thing featureless gray stripe in Apple maps and but it's actually

01:39:28 ◼   ► a much more complex kind of thing in real life.

01:39:32 ◼   ► This is better to do it this way.

01:39:36 ◼   ► Oh and they got the AR scanning thing of buildings right?

01:39:40 ◼   ► I thought they already did that.

01:39:42 ◼   ► I thought they had it last year where you could maybe it was not for directions but

01:39:47 ◼   ► it was just for location.

01:39:48 ◼   ► If you were in a city center and the big buildings block GPS that you could basically like wave

01:39:52 ◼   ► your phone around and it would figure out where you were based on the buildings it saw.

01:39:55 ◼   ► That's in the Discord it's part so I don't know what they're showing them.

01:39:59 ◼   ► I think what this was is like showing you directions of where to go so you emerge from

01:40:04 ◼   ► the transit stop and you use this feature and then it will like draw an arrow and say

01:40:09 ◼   ► you walk that way but I don't know it's a it's fun.

01:40:14 ◼   ► I mean they're not this was different because it's more like rich data in the maps interface

01:40:20 ◼   ► than it is sort of maps app features if that if I can differentiate between the two seems

01:40:26 ◼   ► like maps is still going to be what maps was but it's going to look different and have

01:40:30 ◼   ► more you know data rolling out I mean it's still rolling out data with its new maps to

01:40:36 ◼   ► was it Spain Portugal Italy and Australia we'll get it later this year like they're

01:40:39 ◼   ► still sort of slowly rolling out those rich maps and now there's sort of richer maps coming

01:40:45 ◼   ► but you know London and the Bay Area will have them so you and I can talk about it when

01:40:48 ◼   ► that happens.

01:40:49 ◼   ► I use Google Maps but I will try out this map on maps.

01:40:52 ◼   ► Is there anything else on on iOS 15?

01:40:56 ◼   ► I wanted to mention wallet just because identity cards if you're if your US state participates

01:41:04 ◼   ► you could put that in there.

01:41:06 ◼   ► California then.

01:41:07 ◼   ► They're going to work for well we'll see work with the TSA so the idea that you could you

01:41:12 ◼   ► can tap to authenticate your identity instead of having to show your driver's license or

01:41:18 ◼   ► something.

01:41:19 ◼   ► I cannot tell you how dubious I am of having this doesn't I mean I'm sure that they're

01:41:24 ◼   ► trying to make this work but I don't know.

01:41:27 ◼   ► What did I say before about the health stuff it's like well this is really great and when

01:41:30 ◼   ► one of these giant organizations finally moves their their technology provider who has a

01:41:36 ◼   ► subcontractor who is providing this service updates their software and hardware and rolls

01:41:41 ◼   ► all the hardware out then in five years this will be great.

01:41:44 ◼   ► It's that kind of thing it feels like to me.

01:41:47 ◼   ► You're saying all right so now I'm gonna I mean the TSA can be tricky I mean maybe it's

01:41:52 ◼   ► harder for me because I'm not American but seems like that it's tricky at the best of

01:41:57 ◼   ► times and then like so I won't take my ID with me and then hope that I don't know something

01:42:04 ◼   ► wild doesn't happen and my phone doesn't run out of battery because then I'm stuck.

01:42:09 ◼   ► I don't know it's like a whole level of anxiety I feel like that would bring me clearly I'm

01:42:15 ◼   ► not the target market for this like I it was a long time into my international travel before

01:42:20 ◼   ► I stopped printing things like to take in a little folder you know so I don't know this

01:42:26 ◼   ► I don't think this features for me great if they can make it work for the people that

01:42:30 ◼   ► would want it but I think I would always want to have my ID card.

01:42:33 ◼   ► I've been using well yeah I think that's the truth like with so many of these things you

01:42:37 ◼   ► end up taking your ID card and a backup credit card in case a place doesn't do contactless

01:42:43 ◼   ► or there's some other technology problem like I mean I again I think this is one of those

01:42:47 ◼   ► things that they try to do this and with the hope that in 10 years it's all completely

01:42:51 ◼   ► like solid but it's not gonna be something that in most places you're gonna be able to

01:42:55 ◼   ► rely on now.

01:42:56 ◼   ► That said if they could I could get this working in the in the line at the airport so that

01:43:01 ◼   ► I could do a couple of taps with my phone or my Apple watch to give them my boarding

01:43:05 ◼   ► pass and give them my ID that would be fun that would be great.

01:43:11 ◼   ► The other part of the wallet thing and we mentioned this earlier but related to that

01:43:14 ◼   ► is is keys so car key for cars and keys for your house and keys for hotel rooms and your

01:43:24 ◼   ► badge for corporate offices that Apple is sort of taking their more narrow kind of like

01:43:30 ◼   ► the stuff that they did for transit and then and the stuff that they did for payment and

01:43:35 ◼   ► now they're adding this sort of key approach that they're trying to do where you can unlock

01:43:42 ◼   ► various locks with your phone or your watch and that's great.

01:43:47 ◼   ► I'm super into the corporate ID thing that's awesome and also hotel room keys that's great

01:43:54 ◼   ► I love that having a hotel room key just on my phone I think that's awesome.

01:43:59 ◼   ► No kidding.

01:44:00 ◼   ► No kidding probably unlikely to demagnetize like the hotel room keys do.

01:44:05 ◼   ► And you can't lose them.

01:44:07 ◼   ► Yeah you ever had that where you had to like go down to the front desk because your key

01:44:10 ◼   ► just stops working yeah and they'll say well you shouldn't put it next to you know powerful

01:44:15 ◼   ► magnets like I didn't though it was in the same pocket as my Kleenex.

01:44:21 ◼   ► It's literally nothing and yet it it failed so it's because your card is bad Mr. Hotel

01:44:27 ◼   ► Man but probably wouldn't work like that for this so that would be good.

01:44:33 ◼   ► This episode of Upgrade is brought to you by Secret Source from Wondery.

01:44:36 ◼   ► In Wondery's podcast series Secret Source hosts John Fry and Sam Donner explore the

01:44:41 ◼   ► stories and successes behind some of the world's most inspiring businesses, creative innovators

01:44:46 ◼   ► and intrepid entrepreneurs and at the top of their list is Jonny Ive.

01:44:50 ◼   ► As listeners of this show will know about the unstoppable partnership of Steve Jobs

01:44:54 ◼   ► and Jonny Ive, Apple would not be where it is today.

01:44:58 ◼   ► When they came together in the 90s Apple was in serious trouble but with the work they

01:45:02 ◼   ► did together on products like the iMac and the iPod it started a trajectory to where

01:45:06 ◼   ► we are today with Apple being one of the biggest and most successful and influential companies

01:45:10 ◼   ► in the world.

01:45:11 ◼   ► On the outside they may have appeared to be an unlikely duo but their sense of taste and

01:45:16 ◼   ► design linked the two of them together to form this incredible partnership.

01:45:20 ◼   ► And this all new season of Secret Source breaks down exactly how the odd couple of Apple Computer

01:45:24 ◼   ► came together and reached the pinnacle of success in Silicon Valley.

01:45:29 ◼   ► This show does a really fun job of adding some drama and performance to some of the

01:45:33 ◼   ► events of Steve Jobs coming back to Apple, how this would have affected Jonny's position

01:45:37 ◼   ► at Apple and that kind of stuff and tells some of the story which I enjoy.

01:45:41 ◼   ► There's some details about Jonny's life and upbringing that I just didn't know, little

01:45:46 ◼   ► anecdotes that I'm really happy to have heard, they were digging out audio from interviews

01:45:50 ◼   ► and stuff so that was really fun in the episode that I was checking out.

01:45:54 ◼   ► And I like that during the story as well the hosts stopped to consider the lessons that

01:45:58 ◼   ► can be learned from the decisions that Jonny seems to have made in his career.

01:46:03 ◼   ► Listen to Secret Source on Apple Podcasts, Amazon Music or you can listen one week early

01:46:08 ◼   ► and ad free by joining Wondery Plus in the Wondery app.

01:46:12 ◼   ► Wondery, fill the story.

01:46:13 ◼   ► Thanks to Wondery for their support of this show and Real AFM.

01:46:16 ◼   ► Should we talk about iPadOS 15?

01:46:19 ◼   ► Let's do it.

01:46:20 ◼   ► So let's start with the home screen.

01:46:23 ◼   ► Can I stop you there?

01:46:25 ◼   ► I want to start a little bit sooner.

01:46:28 ◼   ► Okay.

01:46:29 ◼   ► The intro to this section I thought was so good at describing what's great about the

01:46:34 ◼   ► iPad.

01:46:35 ◼   ► I think Apple has really nailed it.

01:46:36 ◼   ► The idea like it's all about flexibility.

01:46:39 ◼   ► They're like, "Oh, what's great about the iPad?

01:46:42 ◼   ► It's a touch tablet.

01:46:44 ◼   ► You put it in this case and you got a keyboard and a trackpad.

01:46:48 ◼   ► Use the pencil.

01:46:49 ◼   ► Right?

01:46:50 ◼   ► It's the flexibility.

01:46:51 ◼   ► It can be anything you want it to be."

01:46:52 ◼   ► And I'm sitting there as we've pondered external display support and the idea that you could

01:46:58 ◼   ► potentially hook this up to a monitor and use it with a keyboard and a trackpad.

01:47:01 ◼   ► And I'm thinking, "Oh, look, this is where they're going.

01:47:04 ◼   ► They're going where we thought."

01:47:05 ◼   ► And they didn't go there.

01:47:08 ◼   ► And they ended this section by saying that it basically is completely rethinking what

01:47:14 ◼   ► you can do with your iPad.

01:47:16 ◼   ► And I had the same reaction, which was, "Or not at all rethink what you can do with your

01:47:23 ◼   ► iPad."

01:47:24 ◼   ► Like I didn't consider this a rethink at all.

01:47:27 ◼   ► No, it wasn't a rethink.

01:47:28 ◼   ► It wasn't a rethink.

01:47:29 ◼   ► Like redefining your existing multitasking, fixing the very confusing and kind of broken

01:47:38 ◼   ► idea of multiple windows in an app.

01:47:40 ◼   ► Like they did that.

01:47:41 ◼   ► They did that and we'll see how it goes, but it looks encouraging.

01:47:45 ◼   ► Looks like that could be a really good direction.

01:47:49 ◼   ► What it was not is extending the flexibility or completely rethinking what you can do with

01:47:54 ◼   ► your iPad, both of which read to me like scripts from a different version of this presentation

01:47:59 ◼   ► that unveiled something new about how you could work on an iPad in a completely different

01:48:07 ◼   ► context.

01:48:08 ◼   ► And it's not what we got.

01:48:09 ◼   ► And so I kind of wanted to just start there with saying that I think they talked a good

01:48:14 ◼   ► game here, but then they didn't bring what they were talking about per se.

01:48:19 ◼   ► That said, there's a lot to like in the iPad announcements.

01:48:22 ◼   ► I think there was a lot of really cool stuff that they did here.

01:48:26 ◼   ► And I would say when we talk about multitasking, it feels to me like they're actually on a

01:48:31 ◼   ► path to something.

01:48:32 ◼   ► And I know it's like Charlie Brown is laying on the ground, the football got pulled away

01:48:38 ◼   ► from him just moments ago.

01:48:40 ◼   ► He went, "Aww," and then fell in the grass.

01:48:44 ◼   ► And then he says to himself, "But you know what?

01:48:46 ◼   ► I think I could get it the next time."

01:48:48 ◼   ► I realize that's sort of what I'm doing here, but I don't know.

01:48:52 ◼   ► When I look at what they did with multitasking, I start to think that they're onto something

01:48:57 ◼   ► and like they're headed in a direction that could do more, but that the first thing they

01:49:01 ◼   ► did in this release is get it functional and give them room to advance it later.

01:49:08 ◼   ► But first things first, which is rethinking the whole multitasking interface so it makes

01:49:14 ◼   ► more sense.

01:49:15 ◼   ► Look, we've been saying for weeks that surely they're going to show us what the M1's for.

01:49:24 ◼   ► And they didn't.

01:49:25 ◼   ► They didn't.

01:49:26 ◼   ► They didn't.

01:49:27 ◼   ► They didn't.

01:49:28 ◼   ► I, you know, I'd started to feel like that that was probably not going to happen.

01:49:33 ◼   ► I was expecting changes.

01:49:34 ◼   ► I was expecting good changes, big changes, and we got them.

01:49:39 ◼   ► But I really started to cool on some of the stuff, especially things like the external

01:49:44 ◼   ► monitor support and stuff like that.

01:49:47 ◼   ► We'll see.

01:49:48 ◼   ► Right.

01:49:49 ◼   ► I still feel like that's inevitable, but it didn't happen this time.

01:49:53 ◼   ► And so that's the, I mean, the way that I'm thinking of it today is I'm actually not any

01:49:59 ◼   ► less a believer in the fact that it's coming.

01:50:04 ◼   ► It's more that I think what they did here is sort of fix what was broken and give them

01:50:12 ◼   ► a place from which they can go to other places.

01:50:15 ◼   ► Right.

01:50:16 ◼   ► Like, like multitasking now.

01:50:18 ◼   ► So what they did, okay, here's what they did.

01:50:21 ◼   ► First off, they put a multitasking menu at the top of essentially a window, which is

01:50:25 ◼   ► your app or two apps if they're in split view.

01:50:28 ◼   ► Right.

01:50:29 ◼   ► There's a little dots up there and you can grab the dots and like move the apps around

01:50:34 ◼   ► and you can tap the dot and you get something that's very similar to the traffic light buttons

01:50:40 ◼   ► on Mac OS.

01:50:41 ◼   ► Right.

01:50:42 ◼   ► It's a, you know, do you want to put this in full screen?

01:50:43 ◼   ► Do you want to put this in split view?

01:50:45 ◼   ► Do you want to put this in slide over?

01:50:47 ◼   ► So it's all visible.

01:50:48 ◼   ► You don't have to know the secret incantations in order to get that.

01:50:52 ◼   ► It's all bound to keystrokes as well, which are very exciting, right?

01:50:57 ◼   ► For people who like to use keyboards that you can do all of this stuff that way.

01:51:00 ◼   ► You can automate it.

01:51:01 ◼   ► There's a whole bunch of really great stuff there.

01:51:03 ◼   ► Also, something that wasn't mentioned in the keynote, but that Steve Trotton Smith, friend

01:51:07 ◼   ► of the show, discovered shortly thereafter or had discovered by one of his users for

01:51:12 ◼   ► one of his apps is that if you do all of these iPad and Mac kind of things where you buy

01:51:18 ◼   ► build the menu bar on the Mac and all that stuff is there.

01:51:23 ◼   ► Apparently in iPad OS 15, that stuff is lit up on the iPad app.

01:51:30 ◼   ► And what you get is not a menu bar, but you get a little command symbol in the top of

01:51:35 ◼   ► the toolbar containing your entire menu structure.

01:51:39 ◼   ► So menus are there.

01:51:41 ◼   ► It's kind of replacing the, when you would hold down the command key to get your keyboard

01:51:46 ◼   ► shortcuts, it's that now.

01:51:49 ◼   ► But they are put together into file, edit, view, that kind of thing.

01:51:54 ◼   ► Right.

01:51:55 ◼   ► And you can define that as a developer.

01:51:57 ◼   ► But so if we look at the pieces, full menu support is there and an element that lets

01:52:04 ◼   ► you determine what kind of multitasking feature you want is there that could be added to.

01:52:10 ◼   ► And that element itself, if you just grab it, moves it around on the screen.

01:52:15 ◼   ► And I'll throw in another thing that we also haven't talked about quite yet, which is Quick

01:52:20 ◼   ► Notes, which is an interesting feature that's on all of Apple's or it's on the iPad Mac,

01:52:26 ◼   ► right?

01:52:27 ◼   ► Is it on, it's not on the iPhone, right?

01:52:29 ◼   ► Because how would it be?

01:52:30 ◼   ► Or maybe it is, I don't know.

01:52:31 ◼   ► Quick Notes.

01:52:32 ◼   ► Quick Notes?

01:52:33 ◼   ► Yeah, it's on the iPhone.

01:52:34 ◼   ► It's on the iPhone too, because it's everything is on everything.

01:52:37 ◼   ► It's viewable on the iPhone.

01:52:38 ◼   ► Okay.

01:52:39 ◼   ► Well, in the Notes app.

01:52:40 ◼   ► Yeah.

01:52:41 ◼   ► Yeah.

01:52:42 ◼   ► Yeah.

01:52:43 ◼   ► But you're not going to bring it quick.

01:52:44 ◼   ► You're going to bring it quick.

01:52:45 ◼   ► Like on the Mac, what's a Quick Note?

01:52:46 ◼   ► A Quick Note is a floating window.

01:52:48 ◼   ► Well, okay.

01:52:50 ◼   ► That's the Mac floating windows is a thing the Mac does.

01:52:53 ◼   ► What is a Quick Note on an iPad?

01:52:55 ◼   ► It's a floating window.

01:52:57 ◼   ► It's literally a floating window on an iPad.

01:53:00 ◼   ► It's a window.

01:53:01 ◼   ► That's basically a notes window that floats above whatever else you're doing on your iPad.

01:53:08 ◼   ► They also added a window that can come up, like open this in a new window and that window

01:53:14 ◼   ► floats above the other apps that are open, even in split view and can be sent to the

01:53:20 ◼   ► new shelf where we have to start a new friendship with shelf.

01:53:27 ◼   ► Or you can set it left or right.

01:53:28 ◼   ► And I look at all of this and I think, one, I'm disappointed that there isn't like proper

01:53:32 ◼   ► external display support and all of that.

01:53:34 ◼   ► But two, literally every piece to do that is there.

01:53:40 ◼   ► Like literally everything is there.

01:53:42 ◼   ► So that makes me believe is that Apple wanted to walk before it ran here.

01:53:47 ◼   ► It has to figure out like a better way to do multitasking, make sure that it works.

01:53:52 ◼   ► But I look at this and I think when iPadOS 15 ships, literally at any point they could

01:53:59 ◼   ► ship a software update and maybe an external display or something and just turn that on

01:54:05 ◼   ► because they're so close to having the ability to just have actual kind of Mac style windowing

01:54:11 ◼   ► on an external display and maybe even on both.

01:54:14 ◼   ► Like they could totally go there.

01:54:16 ◼   ► They haven't gone there yet and they might not ever go there.

01:54:19 ◼   ► I think they will, but they might not.

01:54:20 ◼   ► But like in the meantime, they have done so much of the work of like, here's a floating

01:54:26 ◼   ► window, here's a set of windows and how we manage these windows.

01:54:31 ◼   ► Like they're doing all of those things.

01:54:33 ◼   ► And the details, I'm curious how you feel about it.

01:54:37 ◼   ► It looked, without having used it, it looks like it makes a lot more sense.

01:54:41 ◼   ► Like that people will actually be able to understand multitasking.

01:54:44 ◼   ► I think it looks great.

01:54:45 ◼   ► I'm just happy to no longer need to be dragging app icons around.

01:54:51 ◼   ► I won't do that anymore.

01:54:52 ◼   ► And so this feels like a much more mature system that was rethought rather than we're

01:54:59 ◼   ► just going to keep adding on top of what we already have done.

01:55:04 ◼   ► Right?

01:55:05 ◼   ► Like, oh, we can drag apps around.

01:55:07 ◼   ► Ah, that will be the way that we'll make split views.

01:55:12 ◼   ► At a certain point that just started to become a little bit ludicrous for me.

01:55:16 ◼   ► And I think that this is a much more mature, much more modern and thought out way of managing

01:55:23 ◼   ► the multitasking system.

01:55:24 ◼   ► I wished that they will have pushed it further, but they haven't.

01:55:29 ◼   ► I really like what I've seen.

01:55:31 ◼   ► I'm very enthusiastic to try out some of this stuff, especially because you can do things

01:55:36 ◼   ► like using shortcuts to open split views and you can create split views from inside of

01:55:41 ◼   ► the multitasking switcher now.

01:55:43 ◼   ► They seem to have really spent some time.

01:55:46 ◼   ► I mean, honestly, what it feels like is people that use iPadOS a lot got given the ability

01:55:51 ◼   ► to change the way that multitasking works on iPadOS because this is stuff that I just

01:55:56 ◼   ► think makes a lot of sense for the way the platform has been working.

01:55:59 ◼   ► And they've been working on it for a few years.

01:56:01 ◼   ► That's the other thing it feels like to me.

01:56:03 ◼   ► It feels like that they went back to first principles and said, okay, probably here is

01:56:08 ◼   ► what we want to do in the long run with iPadOS windowing and multitasking.

01:56:14 ◼   ► What do we need to do to get there and how do we start with a system that's going to

01:56:17 ◼   ► be have room to grow, but also is going to make sense.

01:56:23 ◼   ► That is not going to be our current windowing setup and it's not going to be the various

01:56:26 ◼   ► ways you need to drag things out.

01:56:28 ◼   ► And they came up with this and yes, I need to use it, but it looks really encouraging.

01:56:33 ◼   ► I am very encouraged by the fact that it seems to make sense.

01:56:37 ◼   ► And even, like I said, even kind of harken back to the controls on MacOS in terms of

01:56:42 ◼   ► you've got a little thing and you tap it and it says, what would you like to do?

01:56:46 ◼   ► Full screen, split view, slide over like, oh yeah, that makes sense.

01:56:50 ◼   ► So we get to be the first podcast to say that, you know, next year.

01:56:57 ◼   ► I'm not even going to say that because I feel like they're so close now that at any point

01:57:01 ◼   ► they could just announce a, you know, a new external Apple display and say, oh, and by

01:57:05 ◼   ► the way, the iPad works with it and what?

01:57:09 ◼   ► And they could do that too, like they do with the pointer support.

01:57:12 ◼   ► But failing that, yes, this time next year, see it back here and we'll check in on iPad

01:57:16 ◼   ► multitasking and see what they do next.

01:57:19 ◼   ► Widgets are now available on the home screen, free placement anywhere on the home screen

01:57:23 ◼   ► with a larger format, like an Excel size just for the iPad, which is great.

01:57:29 ◼   ► App library is available now, including the kind of hiding of home screens and the app

01:57:36 ◼   ► library lives in the dock, which is perfect.

01:57:38 ◼   ► Right.

01:57:39 ◼   ► When you think about focus, you can't do focus on the iPad if you couldn't do things like

01:57:43 ◼   ► turn on and off pages and stuff like that.

01:57:46 ◼   ► So it really needed to be available here.

01:57:48 ◼   ► But like putting in the dock makes sense.

01:57:50 ◼   ► I actually think putting in the dock makes more sense than putting it at the end of the

01:57:55 ◼   ► app screens.

01:57:56 ◼   ► I mean, they did both, so that's fine.

01:57:57 ◼   ► But like putting in the dock and just having all your apps available in the dock.

01:58:00 ◼   ► Yeah, that's going to be vastly better.

01:58:03 ◼   ► The app library will be then on iPad than it is on the iPhone.

01:58:07 ◼   ► I don't think we mentioned with the way that multitasking works now, when you want to add

01:58:11 ◼   ► a new app to a split view, it basically shows you your home screens again, including the

01:58:17 ◼   ► dock so you can just choose whatever one you want.

01:58:20 ◼   ► So I think again, all of this I think is much more discoverable.

01:58:23 ◼   ► And I think for people that use the iPad, but don't use the multitasking features because

01:58:28 ◼   ► they're complicated or tricky or annoying, I think this will help more people get better

01:58:34 ◼   ► use out of the system that already exists.

01:58:36 ◼   ► I really do hope though that is laying the groundwork for more.

01:58:41 ◼   ► But this does feel like a vastly superior foundation for future iterations.

01:58:46 ◼   ► I'm really excited about trying some of this stuff out.

01:58:50 ◼   ► Swift Playgrounds was part of the iPad part.

01:58:54 ◼   ► I mean, and again, I need to really get my head around this, but it seems like you can

01:59:00 ◼   ► now build apps on the iPad and submit them to the app store.

01:59:04 ◼   ► And I feel like I need to fully understand like, how far can you go?

01:59:09 ◼   ► My understanding is if it's all in Swift, you could probably do it.

01:59:12 ◼   ► But so many apps are not all in Swift, right?

01:59:14 ◼   ► They have some other thing.

01:59:15 ◼   ► However, there is also like, you can take them out of Swift Playgrounds and then put

01:59:19 ◼   ► them in Xcode and then like continue them there and then submit them to the app store.

01:59:23 ◼   ► So there's a lot of stuff going on here.

01:59:27 ◼   ► And I don't know how practical it is that you'd have an entire app written entirely

01:59:30 ◼   ► in Swift and Swift Playgrounds and that that would be what you wanted to submit to the

01:59:34 ◼   ► app store.

01:59:35 ◼   ► But it does answer that question, right?

01:59:37 ◼   ► Which is can you write an app for this platform on this platform?

01:59:42 ◼   ► And with the release of this, the answer will be yes, right?

01:59:46 ◼   ► Like with a billion asterisks after it, a very long footnote, but yes, will still be

01:59:53 ◼   ► the answer.

01:59:54 ◼   ► And that's, uh, that's, that's good.

01:59:57 ◼   ► That's good.

01:59:58 ◼   ► This is an Xcode, right?

01:59:59 ◼   ► But it's, it's, uh, it's a start.

02:00:02 ◼   ► It's a start.

02:00:03 ◼   ► I said these features like the iPad of S 15, not the Swift one, and I'm not gonna do anything

02:00:07 ◼   ► with that, but the iPad of S 15 features combined with the iOS 15 features.

02:00:12 ◼   ► This is very exciting for me.

02:00:13 ◼   ► I'm excited to try this out.

02:00:14 ◼   ► I'm pretty pumped on it.

02:00:16 ◼   ► I one note about the shelf that I wanted to mention too, because looking at the shelf,

02:00:20 ◼   ► which is to explain this, it's kind of like a, on the Mac, you have lots of windows, right?

02:00:26 ◼   ► You have lots of windows open and you don't have that on iPad.

02:00:30 ◼   ► So how do you handle lots of windows being open?

02:00:32 ◼   ► In iPad OS 15, what they do is you put them on the shelf.

02:00:36 ◼   ► So you've got, you can see all your stuff that's open, all your documents that are open.

02:00:40 ◼   ► You can have like five pages documents and they all sit on the shelf and then you can

02:00:44 ◼   ► tap and you can open that one full screen, or you can put it in slide over or you can

02:00:47 ◼   ► put it in split view or whatever, or you can put it on the shelf and we'll see how that

02:00:54 ◼   ► works.

02:00:55 ◼   ► It seems to be a very thoughtful way of, of doing multiple windows in a single, you know,

02:01:00 ◼   ► single window interface basically.

02:01:02 ◼   ► But a thought struck me while I was watching the shelf video, which is it kind of reminds

02:01:08 ◼   ► me of what Apple does with iPhone interface when they're trying to adapt something that's

02:01:13 ◼   ► on the iPad or the Mac to the iPhone where there's like, they have to think about Safari,

02:01:18 ◼   ► for example, right?

02:01:19 ◼   ► Where it's like, well, we can't really do tabs on the iPhone because there's not enough

02:01:24 ◼   ► room.

02:01:25 ◼   ► So we've got a different way of doing like the currently it's like the little cards and

02:01:28 ◼   ► stuff.

02:01:29 ◼   ► It's like the small screen version of the big interface because you can't fit it in

02:01:34 ◼   ► there.

02:01:35 ◼   ► And the shelf feels kind of like that.

02:01:37 ◼   ► The shelf feels kind of like, what if we took windowing like on the Mac, but well, we don't

02:01:43 ◼   ► really have the space.

02:01:44 ◼   ► It's not really quite right.

02:01:47 ◼   ► And then they invented the shelf and I'm saying this in a positive way, but I also think it's

02:01:51 ◼   ► really interesting because it's, it feels like Apple is trying to take the same concept

02:01:57 ◼   ► that's on the Mac, but fit it into a platform that is not, does not have the characteristics

02:02:03 ◼   ► that the Mac has.

02:02:04 ◼   ► You know, the smallest Mac screen is the largest iPad screen.

02:02:08 ◼   ► And so they created the shelf thing, which is sort of like, well, we can't do what the

02:02:12 ◼   ► Mac does, but we can do something that kind of takes those same items and organizes them

02:02:17 ◼   ► in a different way.

02:02:18 ◼   ► Anyway, that was just a thought I had is that this is the compact version of a complex multi-window

02:02:23 ◼   ► interface, which is what if we put them all on the shelf?

02:02:26 ◼   ► Should we finish up by talking about macOS Monterey?

02:02:29 ◼   ► Oh, we should.

02:02:30 ◼   ► We should.

02:02:31 ◼   ► This is a, there's a lot here.

02:02:37 ◼   ► I was very excited by this.

02:02:38 ◼   ► In fact, I felt like, um, I'm more excited by macOS than I am with the other announcements,

02:02:47 ◼   ► which is a surprise to me.

02:02:52 ◼   ► First off, it gets all the previously announced features, right?

02:02:54 ◼   ► Like that.

02:02:55 ◼   ► I thought that was a really nice point pointing out that like now that Apple, Silicon and

02:03:00 ◼   ► a catalyst and like all of those things have happened and Apple's kind of aligned its platforms

02:03:05 ◼   ► to bring it around to sort of what we said at the top of the show.

02:03:08 ◼   ► Like the Mac is no longer like, well, the Mac is getting this feature that you saw on

02:03:12 ◼   ► iPad last year and this other feature, but not all of it.

02:03:15 ◼   ► And no, it's most, for the most part, the message today was, Hey, all those things we

02:03:20 ◼   ► mentioned before, well, they're on the Mac.

02:03:23 ◼   ► Okay.

02:03:24 ◼   ► They just, the Mac just gets them because that's where Apple is now.

02:03:30 ◼   ► So that's great.

02:03:31 ◼   ► But what we're left with is some other features that they, that they held for this Mac section

02:03:37 ◼   ► that I was fascinated by.

02:03:42 ◼   ► The moment that I laughed out loud and could not believe what I was seeing, I laughed loud

02:03:49 ◼   ► too.

02:03:50 ◼   ► I laughed really loud was universal control because I think what I, I, what I shouted

02:03:58 ◼   ► at the screen was who wanted this?

02:04:01 ◼   ► And I don't mean that in a bad way.