0:00:00*Ding!*
0:00:00From Relay FM, this is Upgrade Episode 144, recorded live in San Jose, California.
0:00:17Today's show is brought to you by Encapsula Squarespace Mail Route.
0:00:20My name is Myke Hurley. I am joined by...
0:00:23Mr. Jason Snell!
0:00:25Hey over there!
0:00:25Hey Jason Snell!
0:00:26Why did you say San Jose?
0:00:29- Because I nearly said Francisco.
0:00:31- Oh, I see.
0:00:32- Still getting used to that.
0:00:33- All right, yeah, it just seems strangely aggressive.
0:00:35It's just the name, San Jose.
0:00:37- It's currently 1 p.m. on Monday.
0:00:39We have just finished watching the keynote.
0:00:43You booked it.
0:00:44- I was at the keynote an hour ago,
0:00:46and now I'm here with you.
0:00:47- So we are here to talk about what has just gone down.
0:00:50- At WWDC 2017 keynote.
0:00:53Now, here's an important point,
0:00:55we've made it before, we're gonna make it again.
0:00:57we are in the keynote bubble.
0:00:59Which means there are probably people out there
0:01:01somewhere else who know more than we do about some things
0:01:05that have just been announced because they're the ones
0:01:07who are freeze-framing those slides
0:01:09that they showed for like half a second
0:01:10and then flipped away.
0:01:11They're the ones who are looking at the tech notes,
0:01:14who are trawling through the product pages on apple.com.
0:01:17And we haven't done any of that.
0:01:18We watched the keynote and now we're gonna talk about it.
0:01:21What this means is it's a great opportunity
0:01:22for us to discuss the finer details,
0:01:25the things you might have missed
0:01:27in next week's show.
0:01:28- Yep, and the week's following.
0:01:29So yeah, we are basically, we know what you know
0:01:32if you watch the video, if you know anything more,
0:01:34we probably don't know it.
0:01:36But the most, I think the most important thing
0:01:38that we need to get to today is the draft.
0:01:42- Oh yes, that is the most important thing.
0:01:43I believe we can say now that you are the two time
0:01:46defending WWDC keynote draft champion.
0:01:49- I'm pleased that we didn't even need to argue
0:01:52about it this time.
0:01:54I think it is clear.
0:01:55I scored you at four points.
0:01:58- That seems to be the consensus.
0:01:59- I scored me at six points.
0:02:01- Yeah. - We have a possible seventh,
0:02:02but I don't think it works enough,
0:02:05which is improved 3D touch support.
0:02:07I think we saw some extra things,
0:02:08especially in Control Center,
0:02:09but I don't think it was enough to warrant a point.
0:02:11- Yeah, the way I interpreted your statement
0:02:13was that there were going to be new aspects of the feature
0:02:16and not just-- - That was the way I meant it.
0:02:18- Yeah, and not just, oh, look,
0:02:19there's new things that you can 3D touch on.
0:02:21- I mean, 'cause honestly, they are like--
0:02:22- So 6.4 seems right to me.
0:02:23- The things that they showed
0:02:25things that we already could do in other parts of the OS.
0:02:27- Yeah.
0:02:28- But the way that it went, so Jason got photo metadata
0:02:30across all devices, iPad drag and drop,
0:02:33improved dual camera support and enhanced Siri kit.
0:02:38I got split view, iPad Pro, Amazon prime, MacBook Pro,
0:02:42spinal tap reference, debut of the Siri speaker
0:02:45or just what, you know, I think we'll say
0:02:48it's the Siri speaker, but we'll get to that.
0:02:50- That totally counts.
0:02:51No, and you're betting on hardware.
0:02:54- Paid off, big time.
0:02:55- And that they would prominently display Amazon,
0:02:57which I was skeptical about that, totally paid off.
0:02:59And in fact, right after, I'm gonna give,
0:03:02we didn't say this like we've done in past ones,
0:03:04but I'm going to give a credit to the Upgradians/Joe Steele,
0:03:08although Joe wasn't involved,
0:03:10but he's part of the team now, he stuck with us.
0:03:12- He's the head of the Upgradians.
0:03:13- For the number one thing that everybody mentioned
0:03:16after our show last week, which was the iMac Pro,
0:03:20which was much rumored and even hinted at,
0:03:24but we didn't pick it because we forgot about it.
0:03:26We picked it because we thought--
0:03:27- It wasn't happening.
0:03:28- It wasn't gonna happen.
0:03:29There were no rumors about it.
0:03:30Now, of course, the answer is,
0:03:31it's not gonna ship till the end of the year,
0:03:32and that's why there were no rumors about it.
0:03:34- 'Cause there's nothing, right?
0:03:35The people that would be able to leak can't,
0:03:37'cause it's not being made.
0:03:38- It's not in the supply chain, yeah.
0:03:39- So it seems like a bit of a concept still at this point.
0:03:43- Before we go to the details of what was announced,
0:03:48one other point that's not quite draft-related,
0:03:50but it is sort of draft-related,
0:03:51which is the state of rumors.
0:03:55- Yeah.
0:03:56- So I was chatting with some people before the keynote.
0:03:59You may have read the piece that John Gruber wrote last week
0:04:03about Mark Gurman's latest report
0:04:05about what we now know as the HomePod.
0:04:10And the larger point here is currently
0:04:15the state of Apple rumors is bad.
0:04:17- Yep.
0:04:18They kept the OS stuff locked up tight.
0:04:22Some things leaked, but mostly it was supply chain stuff, and the supply chain has some
0:04:30issues with what you can tell from the supply chain, and the OS stuff being tied up really
0:04:36changes the tenor of the rumors because you don't know what the software is that's running
0:04:39on the hardware.
0:04:41And the reason this is draft related is only for me to say that if I have one regret about
0:04:45our draft. It's not that I lost. It's that I felt like we lacked, we were being driven
0:04:55not only by competitiveness, which is fine, but by the being trained by Apple rumors to
0:05:04view what was rumored as the set of things to choose from instead of our sort of dreams.
0:05:11And I think what we saw today in the keynote was the rumors were weak enough that we should
0:05:18have gone with our dreams.
0:05:20Because I think our dreams might have scored better than tying into the rumors.
0:05:24So I think that's something to keep in mind as we look at future Apple events that we
0:05:29may end up being in an environment now where the iPhone is going to leak because of the
0:05:32huge supply chain involved, but that Apple may have made some internal changes.
0:05:37And I, in line today, I talked to some people who had some interesting speculation about
0:05:42internal changes that Apple has made to ferret out some of these sources of leaked information
0:05:47and that we may not be able to just sort of look at a list of rumors and pick from them.
0:05:52We may really need to use, like we used to do back in the olden days, of just using our
0:05:57imagination.
0:05:58I think that would actually be better.
0:05:59I think it's better for all.
0:06:00I think a hearty combination of both, because I don't think that either of us would have
0:06:05have picked like the MacBook stuff today.
0:06:08- No, oh yeah. - Right, without those rumors.
0:06:09- The rumors that we got were,
0:06:11a lot of them were right and they were important.
0:06:13It's just that they didn't tell the whole story.
0:06:15- I agree, yeah, I agree.
0:06:16So I think that's just something for me
0:06:18and you to bear in mind, right?
0:06:19Like as we do more and more of these
0:06:20because we will do them forever and ever and ever,
0:06:23that we maybe try and incorporate a little more
0:06:26of what we hope and think as opposed to just
0:06:28what MacRumors is telling us, right?
0:06:30Which I think is what at least I know I focused on
0:06:32quite a lot when putting together
0:06:33the rumor list to pick from.
0:06:35Yeah, I also have some theories about the, our next draft involving like having some categories and forcing us to pick some, uh, some wild ideas instead of just kind of going for the safe ones. And we'll, uh, we'll discuss it for the next event.
0:06:49But I won the draft.
0:06:51Yeah, six to four. I think we can, we can, we can officially put that up there with the only caveat being if somebody analyzes a slide and sees something that was on one of those slides, those slides that they don't read out loud, but they show on screen.
0:07:04I don't know.
0:07:04they do count. I agree. But we didn't see them and I think that whatever we decide right
0:07:09now it's binding. Like as we said last time what we say on the show is the binding result.
0:07:13I think the binding result is that you win. I think the score is open to possible adjustment
0:07:18later but I'm gonna even if you win 6-6 you still win. Thank you very much. I think I
0:07:26won actually pretty early on because the tvos and the mac went real quick through these
0:07:33six big announcements is the weight of the keynote was pictures here like you remember
0:07:38last year it was we have these four platforms and they went through it that way this year
0:07:42the overriding theme the overarching theme was six big announcements which was great
0:07:47because I mean we got to one point it's like okay we're up to four and there's no iPad
0:07:51no Siri speaker so come on five and six yeah that was how I was watching the keynote today
0:07:58- TV OS, so TV OS, all there was was just the information
0:08:03about Prime now and Apple TV.
0:08:04Now my feeling on this, especially everything that Tim said
0:08:09gave a real sales pitch for Prime.
0:08:12I think, well, I said last time I stand by,
0:08:15like this was contractual.
0:08:16- It was part of the deal. - They wanted stage time
0:08:18because Tim is talking about all the great content available,
0:08:21you know, that it's available on all these devices
0:08:23and now on the app.
0:08:24Like it was a real thing that he doesn't normally do
0:08:27for anyone.
0:08:28- Yeah.
0:08:29- Like didn't do it for Netflix, didn't,
0:08:31like for HBO, someone from HBO came out and did it.
0:08:33- Yeah, whether contractual or not,
0:08:35clearly there was an agreement made
0:08:37that they would plug the Amazon stuff in the keynote.
0:08:40- Exactly, so, you know,
0:08:42that was interesting, I think.
0:08:46I think it was pretty telling.
0:08:47And I'm pleased to see that it's gonna happen.
0:08:50Did they announce when?
0:08:51- For Amazon?
0:08:54I don't remember.
0:08:55It's coming to Apple TV.
0:08:57So I feel like there was nothing for tv OS probably because there's not a new TV box
0:09:02yet and when there's a new TV box later in the year there may be some other stuff that
0:09:08they show right so things that we were talking about like 4k and picture in picture and stuff
0:09:12like that you don't need to show any of that.
0:09:13They're gonna ship a new box in the fall probably.
0:09:15Yeah when it will have some stuff in it.
0:09:17We can draft it then.
0:09:18Watch OS 4 so I was expecting with the way that tv OS went I thought watch OS 4 was gonna
0:09:24at no time. Right? Like I thought it was going to be a very similar thing. But Kevin Lynch
0:09:28sporting a new look, uh, came out on stage. Oh, real time follow up from the chat room.
0:09:32Amazon prime support, uh, this fall. Okay. This fall probably with the new Apple TV,
0:09:38right? They'd be with the iPhone. And there's a bunch of new watch faces. One of them is
0:09:42a proactive Siri assistant. And I like the idea of this, you know, the Apple watch kind
0:09:50of showing you what's going on. You know what it reminds me of? The Pebble interface.
0:09:55Oh, I was going to say the Google Assistant. It reminds me of the Google Assistant.
0:09:58That too.
0:09:59It's a list of, here's some, here's what's coming up.
0:10:01But I think it was Pebble 2.
0:10:03Right.
0:10:04When they created an interface that was just like this, where it was a historic like scrolling
0:10:09list of things that I think you needed to know with the most important at the top.
0:10:12Mm-hmm.
0:10:13So it's trying to use the Proactive Series stuff to be like, we know you've got an appointment
0:10:16here's what the weather is and trying to learn about you.
0:10:19So I like the idea of this.
0:10:22I just feel like personally, like it's not bad,
0:10:25but I've never really gotten a lot out
0:10:26of the proactive serious system stuff.
0:10:28- Yeah, I think it needs to be better.
0:10:29The stuff that I've seen, at one point they popped up a,
0:10:33your ride to your office will be an hour or whatever.
0:10:37It was one of those.
0:10:38And I thought to myself, oh yeah,
0:10:39those announcements I get from time to time
0:10:41that I ignore because they're not relevant, right?
0:10:44So they need to be better.
0:10:45They need to be more relevant.
0:10:46but if they could do that right, then it's not bad.
0:10:48- It'd be fantastic, right?
0:10:49- It can intuit what you need to see.
0:10:50- Because if it works, like I said,
0:10:51if it all works properly, like that might be
0:10:54all you ever need to look at on the Apple Watch, right?
0:10:57Like it's all there, you don't need to open any apps anymore
0:10:59because all the stuff you need
0:11:01should be the thing that is on top, right?
0:11:03Like in theory, you know, if the theory plays out.
0:11:05So I'm interested to try it
0:11:08and I'm interested to see how it works.
0:11:10But I'm gonna keep my eye on that one, right?
0:11:13Like I think that that could be something fun.
0:11:15gonna try it out. The kaleidoscope face seemed just like a nightmare. Yeah,
0:11:20whatever, I mean, my excitement about new Apple Watch faces is at a low ebb now, to
0:11:26be honest. The kaleidoscope face is another one of those kind of... It's one of those
0:11:30things, well I feel that way about some other faces too that I don't understand
0:11:34but they're not for me apparently. And then they have the Disney... The beginning
0:11:37of all Pixar characters starting to come to the Apple Watch over editions. Yeah, all Disney and
0:11:42Pixar characters coming to the Apple Watch. Toy Story, so Buzz and Jesse and Woody. With
0:11:46like animated scenes when you when you lift your hand again. Which Kevin Lynch found very
0:11:51funny. I thought it was great that he said oh people love Minnie and Mickey it's like
0:11:56I'm sure they do. I'm sure they do. I hate those watch faces I don't see why they exist
0:12:00for I'm glad other people like them I would never consider using them. No so they're not
0:12:05for me and you. They're not for us. Honestly I don't really know who they're for but I
0:12:09- I had a Mickey Mouse watch when I was a kid,
0:12:11but I don't need it now.
0:12:12- You're not a kid anymore.
0:12:13- No. - You're a big boy.
0:12:14- Thanks, Myke. - Activity,
0:12:16I liked some of the activity stuff,
0:12:18the personalized activity notifications.
0:12:20So learning about your activity data
0:12:23and the way that you work out
0:12:24and giving you tailored notifications
0:12:28based upon your typical activity, I really like.
0:12:32Right, because it's not,
0:12:33saying to everyone you should be doing 1,000 sit-ups today,
0:12:38because that's demoralizing, right?
0:12:41But for someone like me who sits at home all the time,
0:12:44just telling me that like, oh hey,
0:12:46you should go and take a 10 minute walk or something, right?
0:12:48To get what could be your move goal for the day,
0:12:51that kind of stuff.
0:12:53I like a lot of that, I think that that's good.
0:12:54I think it's a good idea to tailor these things
0:12:58to meet that person's individual activity,
0:13:01not just their goals,
0:13:02but the way that they actually move around.
0:13:05I think that's good.
0:13:05- I like the notification that said,
0:13:07you need to go take a 15 minute walk to close your ring.
0:13:11I thought that was a nice bit of motivation there.
0:13:14- New animations which look really good
0:13:15and personal challenges, so if you say go take a walk,
0:13:18they look really good too.
0:13:19And the workout app looked really nice,
0:13:21new animations, refresh UI.
0:13:22There was an ability, I don't think I work out in this way,
0:13:27but I'm sure that people do,
0:13:29that you can start one workout
0:13:31whilst you're doing another one,
0:13:34like if you're doing interval training and stuff like that.
0:13:35I guess that's really good. - For show-offs, yeah.
0:13:37people look, I'm sure that's good for people.
0:13:40I like the UI change though,
0:13:41because the workout app is really not very good.
0:13:44Like it's just these like small yellow boxes.
0:13:47So I was happy to see some rethinking in the UI there
0:13:50as well.
0:13:51And they showed off something which I'm sure
0:13:53that Apple Park is full of these new exercise machines
0:13:56with the NFC enabled thing.
0:13:58It's probably, honestly,
0:13:59I think it's why they built the feature
0:14:01because they have all these exercise machines
0:14:02that are going into Apple Park with NFC chips.
0:14:04so you can now sync the data between the watch
0:14:07and the gym equipment, which I think is clever.
0:14:09- Sure.
0:14:11- Oh, and then music.
0:14:12The music stuff is pretty good too.
0:14:13So it automatically syncs music to your Apple Watch now.
0:14:17I think that's good, like why not?
0:14:18- Yeah. - The space is there,
0:14:19fill it up, it reminds me of like the iPod Shuffle.
0:14:21Right, where it would just fill up
0:14:22your most recent music for you.
0:14:24I think that's a good idea,
0:14:25like what else is going on this device?
0:14:27Like there's nothing on here.
0:14:29It has storage space in it.
0:14:30Put some music in it, and they say,
0:14:32you know, it's a perfect pairing with that and the AirPods.
0:14:34I think that's really good, I think that's a good idea.
0:14:37So that's watchOS and tvOS.
0:14:40I mean, they were really,
0:14:43they sped through those, I think, quite a lot.
0:14:46Just to get them out of the way.
0:14:47- Yeah, and I think that's fine.
0:14:48I think, I think that's fine.
0:14:50- I think it was a good thing to give them some time
0:14:52to talk about something, but not to waste time.
0:14:53- The only bit of analysis I have
0:14:55about the Apple Watch announcements
0:14:57is that it struck me watching it
0:14:59that this is the first watchOS release
0:15:02that seems like it's a measured forward movement
0:15:06of the design, like where do we go?
0:15:10Because there was the original release of the hardware
0:15:13and then they did a watchOS 2 update that was--
0:15:17- Stability. - That was, yeah, right.
0:15:19- Defentious. - And watchOS 3 was
0:15:20literally let's just do this again,
0:15:22let's take it from scratch, let's fix a lot of things.
0:15:24It was a rethinking of huge parts of the OS.
0:15:26So this to me feels like, oh, this is a platform now
0:15:30that they're gonna iterate on,
0:15:31- Yeah, and they use this timeline style interface
0:15:35in a couple of apps that we saw, right?
0:15:36Like that is the, it's not a rethinking of the design,
0:15:39it is an evolution of watchOS 3.
0:15:42- Yeah, and the timeline thing is really
0:15:44sort of an extension of Siri, that they consider that,
0:15:47that Siri proactive assistant, whatever you wanna call it,
0:15:51is, which is the thing that reminded me
0:15:53of the Google Assistant.
0:15:55- Yeah, all right, Jason, let's take a break
0:15:57and then we can talk about the Mac.
0:15:58- Sounds great.
0:15:59- Sounds great.
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0:17:06support of this show and Relay FM. Mac OS Hi Sierra. Hi Sierra. I literally thought that that was a joke.
0:17:16Hey Sierra, how you doing? Yeah. That's all I think of every time. It just sounds so strange to me as a name.
0:17:21Hi, Sierra. Well, obviously that it's named in parallel with
0:17:26mountain lion and no snow leopard as a
0:17:31Sort of don't get too excited kind of thing. Yeah, they started it was like Yosemite El Capitan. Yeah
0:17:37So this this was very great Sierra Sierra is really great. We're just gonna keep doing that
0:17:41There wasn't really I mean, okay. So a few things I've no I think Safari autoplay video blocking was good
0:17:49Yeah, I'm waiting for the think pieces from publishers about why is Apple so hostile to
0:17:54our autoplay videos and our intelligent tracking of people and serving tracker ads everywhere
0:18:00on the web.
0:18:01Why is Apple so mean to us?
0:18:02Why are they trying to destroy us?
0:18:04Those are already being written.
0:18:06Oh yeah, they were written before the keynote was done.
0:18:09But you know, could either of us deny that some of the most annoying stuff, I've actually
0:18:12noticed this recently on my iPad that there are sites now that are aggressively autoplaying
0:18:16video and when you pause them as soon as you start scrolling the page the video starts
0:18:20to play again. It's so evil.
0:18:22Yeah, I'll be happy to see a lot of that stuff go away. I mean, again, I have no problem
0:18:26with advertising but autoplay videos, it's just like we're not in the context of expecting
0:18:31audio to start blurring out of the machine. Photos, there's stuff for photos, I mean,
0:18:37this doesn't just affect the Mac but they brought it up here first.
0:18:39Yeah, I think it's important and obviously I care about photos having written about it
0:18:44so much that there's so many features that they put up on a slide, but they did add a
0:18:50bunch of filtering in view, the improve the faces stuff. They used the phrase to describe
0:18:57how faces are detected. I wrote it down. It's an advanced convolutional neural network.
0:19:01Of course, I knew that. But they synchronized that data across all the devices because…
0:19:06Which is exactly what we want.
0:19:07Exactly. You train them and then you go to another device and it doesn't know who those
0:19:10people are so that's great a bunch of new editing stuff curves selective
0:19:14color some other things like that for people who complain that they want more
0:19:17editing tools there's also a round tripping with external editors which is
0:19:23something that was in I believe both iPhoto and aperture but never was in
0:19:28photos before this round tripping where you edit it in an external tool and it
0:19:33sinks back to the photo library so that's really big and in a year when
0:19:37When Google announced that they were adding printed books to Google Photos, Apple announced
0:19:41that they're opening up the printing of photo books and things from photos to a bunch of
0:19:49third party products, a bunch of third party photo printers including Shutterfly which
0:19:54I've been using to print photo posters and books for a while now.
0:19:59I found it weird that Google started doing it themselves as well.
0:20:03I felt like this was something that we don't, I don't know how people are using this so
0:20:07much anymore, like it felt like a thing of maybe a bygone era, but obviously I'm wrong.
0:20:11People want it.
0:20:12Obviously this is a big, maybe it's more in the keepsakes and all of that because my family
0:20:16stopped doing those things.
0:20:17And maybe I'm just not in that stage in my life.
0:20:19I think when people have kids they become more attached to having these sorts of things,
0:20:23so maybe I'm just not there yet.
0:20:26APFS is going to be the new default, so I assume we're going to get the APFS switchover,
0:20:30APFS switch over the same way as we do with the iPhone.
0:20:33- Yeah, it's unclear to me.
0:20:35- There's a lot of detail to come to this.
0:20:36- This is one of those things that will probably
0:20:38be discussed in the subsequent sessions at WWDC
0:20:41and it'll all filter out and we'll understand it better.
0:20:44But the idea that as a new default,
0:20:46I would imagine that's new systems will ship with it once.
0:20:49Hi Sierra ships and that--
0:20:51- Hi Sierra.
0:20:52- And then at that default, when you format a drive,
0:20:56it'll be, well, you wanna use APFS.
0:20:58But I don't read into that necessarily
0:21:00that it's going to automatically convert
0:21:04your boot drive in place, that may be an option.
0:21:07It may let you choose to do that.
0:21:10But more to be heard about.
0:21:13Again, this is one of those keynote bubble things.
0:21:16- The thing that I am most excited about,
0:21:18the thing I found the most impressive and most surprising,
0:21:22actually maybe in the entire keynote,
0:21:25is Apple embracing VR.
0:21:28So we talked about this, I think on a few previous shows
0:21:32and the possibility that Apple would,
0:21:35especially with AR, which we can talk about,
0:21:37like AR, I had a good feeling about for this.
0:21:41- 'Cause Tim talks about it whenever he can.
0:21:43- And you have an iPhone with a camera
0:21:45and an iPad with a camera.
0:21:47So you can build that stuff onto those devices now.
0:21:49- And we've seen it.
0:21:50- And deal with AR hardware later.
0:21:51- We've played all Pokemon Go, right?
0:21:53- Exactly, but the embrace of VR, I was surprised by
0:21:56And I kept thinking about people I've talked to who do VR development,
0:22:00and we know some of them.
0:22:02We know more than one person who's talked to us about this,
0:22:04and about the utter unsuitability of the Mac as a VR development environment.
0:22:10There's that great quote from Hama Luckett,
0:22:12I remember exactly right when he was the head of Oculus,
0:22:15that just like, it's never going to come to the Mac
0:22:16until they make some serious changes.
0:22:18Until, yeah, until they're serious about this.
0:22:20And we've heard it, I think you and I have heard it from Shahid
0:22:23about having to use a PC and Brianna Wu has talked about how the Mac hardware just hasn't
0:22:29been good enough. And this was the message here to a development audience is Apple is
0:22:35now at least paying lip service to VR. They showed some impressive stuff. I'll wait
0:22:41for the pros to say sort of what's the current state of affairs in their mind and whether
0:22:45this solves all the issues or not. But certainly Apple's making a public commitment to VR
0:22:51development as well as AR.
0:22:52I was just blown away by it. Like, I'm so excited about that.
0:22:55Um, I don't want to buy a PC.
0:22:58And...
0:22:59But I do want to get a really good VR headset.
0:23:03Like, within... at some point within the next year.
0:23:05I... am skeptical that the Mac will ever be a VR...
0:23:11environment for playing VR.
0:23:14What do you mean?
0:23:17I'm skeptical. I would be... I mean, yeah, if Oculus...
0:23:21If these systems are powerful enough that you can attach an Oculus Rift to them, then great.
0:23:25But I feel like the point is more development.
0:23:29This was a development message.
0:23:30The ILM demo was a developer.
0:23:32We're going to place these things in the scene and then play them back.
0:23:35And in the long run, I just feel like even if you could in the short term,
0:23:38that it's going to be mobile devices that drive VR in the future.
0:23:44>> I mean, they were doing the demo with a Vive, a HTC Vive.
0:23:47>> Yeah.
0:23:48>> Like that's a serious, serious equipment.
0:23:50But it was a development demo.
0:23:51Are they are they really?
0:23:53And if the Mac can play VR games, is it really going to be anything?
0:23:56Steam is bringing the VR kit to the Mac.
0:24:01Yeah, OK. Like, so that's it.
0:24:02All right. That's it.
0:24:03That's where the VR games are.
0:24:04All right. So if Steam are bringing that, like
0:24:07like when Steam came to the Mac the first time, right?
0:24:09If they bring the VR stuff to the Mac, that's it's done.
0:24:13Well, and then they have to bring those games.
0:24:15Yeah. Count me as a skeptic about games on the Mac.
0:24:19I think people often in cycles get excited about gaming using the Mac and they are they have generally been disappointed
0:24:26Oh, I am a disappointed so gamer which is why I'm excited gonna focus about the fact that they are making a development case here that
0:24:35developers can
0:24:37Build their stuff on a Mac and not get some sort of box from them if you're a developer, right?
0:24:41Like there was this it's an external GPU, right?
0:24:45Developer and that's what basically you have to use that for any of their current hardware, right?
0:24:50If you want to play but like it looks like stuff like the future maybe the iMac Pro the next Mac Pro
0:24:55That will be powerful enough. I'm unclear. I think that that's related to the fact that just with Thunderbolt 3 you can outboard
0:25:02Excuse me. You can outboard your GPUs. And so this is the this is the test of that
0:25:07I'm unclear how that's gonna work in in reality. There was a bunch of updates to the iMac line
0:25:14Which is unexpected right now. Yeah. Well, we certainly didn't expect it like I mean
0:25:19I think that most of the people that were contacting us were assuming the iMac Pro right which we got
0:25:24Yeah, but I said just these updates to the iMac line is great
0:25:29But I was only kind of thought would happen last fall or this spring and instead they happened to
0:25:33WWDC because it just felt like
0:25:35It was not needed. I mean, okay
0:25:39So the way that Tim kind of started this segment off,
0:25:43it was lip service.
0:25:44It was the lip service we were talking about.
0:25:46You know, he was saying the Mac is at the heart
0:25:48of our company, the core of our company.
0:25:50It's so important to us.
0:25:51So then they spent some time just showing up
0:25:53a bunch of our hardware revisions
0:25:55as a way to prove a point, I think.
0:25:57Because the iMac stuff, I don't know, it's like,
0:26:03well, it's new specs.
0:26:06These are the products, timing is a little bit weird,
0:26:11but these are the products that we've expected.
0:26:13The iMac and the notebooks, that this is the next.
0:26:17The iMac, this is the let's step into USB-C Thunderbolt 3.
0:26:22And they've got the Kaby Lake processors in them.
0:26:26They've got two USB-C and four standard USB.
0:26:30So they got all the ports on the back.
0:26:32- Yeah, and the USB-C are Thunderbolt 3 enabled.
0:26:36They've got higher memory capacity,
0:26:38better graphics cards, better display.
0:26:40- Yeah, it's a full on update.
0:26:42- Across the line. - Full on update,
0:26:43including the ports going to USB-C
0:26:45in addition to USB standard.
0:26:47And--
0:26:49- I don't think they got rid of--
0:26:50- And improved display again.
0:26:52They improved the display in the second round.
0:26:55It's again improved from that in terms of
0:26:57one billion color support through 10-bit dithering,
0:27:02and it's brighter, so.
0:27:04- They mentioned like for the 27,
0:27:06it starts with a fusion drive, like the lowest 27,
0:27:09but I think the 21 still has a spinner.
0:27:11- Well, the low end 21, which is not retina,
0:27:15still has a spinner.
0:27:16But it sounds to me like if you buy a retina iMac,
0:27:21you get a fusion drive as the base,
0:27:23which, you know, it's progress.
0:27:26I still don't love that there are spinning drives
0:27:30in these things, but I understand the cost considerations.
0:27:33but getting the basic configuration
0:27:37to just be a spinning drive with no SSD at all,
0:27:39getting that out for the Retina iMacs
0:27:41is the right thing to do.
0:27:42And that low-end iMac,
0:27:43I mean, that's like a school iMac, basically.
0:27:44That is, they wanna, it doesn't have Retina,
0:27:47they are pricing it to get it to be as cheap
0:27:49as they possibly can.
0:27:51And the price cut too, that the 4K iMac now starts
0:27:54$100 cheaper at $1,299.
0:27:55- Yeah, it's great.
0:27:56- That's, yeah, it's all good.
0:27:58- Laptop's exactly what we thought, right?
0:28:00New processors across the line,
0:28:02faster SSDs and the MacBook graphics update and the MacBook Pro and even the
0:28:07little MacBook Air got a processor update. Yeah although they just said increase in
0:28:11megahertz so it sounds like maybe it's an older processor but they're
0:28:15they're using the faster one. Which is probably just like the ones that they were using maybe aren't
0:28:18being made anymore. Exactly right. So if they want to keep selling that product
0:28:21they have to do something. But they mentioned that on stage which I would not have bet on. They didn't need to do that did they really.
0:28:26It's like and even the MacBook Air has an increase in megahertz on there. So you could just put it on the store I don't know if that was necessary.
0:28:32Also notable here I would say is that the MacBook escape,
0:28:36the touch bar list 13 inch is now 1299,
0:28:39the same price as the MacBook,
0:28:41which really I think hammers the point home
0:28:44that there are two replacements for the MacBook Air
0:28:47that are retina.
0:28:47- And they serve different purposes.
0:28:49- And you can get your one that's less powerful
0:28:51but ultra light or you can get the one
0:28:53that's heavier and thicker but is more powerful.
0:28:55- Yep.
0:28:56I'm Mac Pro, man.
0:28:59Wow.
0:28:59Wow.
0:29:00- I took some pictures of it in the hands-on area afterward.
0:29:04You know, yeah, they had one in the corner lit weirdly
0:29:07like it was from space.
0:29:09- All space gray, including the peripherals.
0:29:12- Yeah, there's a lot of vents on the back,
0:29:14let me tell you that.
0:29:15- Oh yeah, I bet. - A lot of vents
0:29:15under the little hinge on the back and a lot of ports.
0:29:20It's, yeah.
0:29:21- Most powerful Mac ever made.
0:29:23- Yeah, that's absolutely true.
0:29:25I mean, you could already argue that the existing iMacs
0:29:29are more powerful in many ways,
0:29:30but this is in more powerful in every way than the Mac Pro.
0:29:33- Raw power.
0:29:34- And price, I mean, this is priced like a Mac Pro.
0:29:37It is no wonder that the rumor is that these products were,
0:29:42that the iMac Pro was designed for a world without a Mac Pro
0:29:47that the initial conception was they were gonna kill
0:29:49the Mac Pro entirely and this was the replacement.
0:29:51- Yeah.
0:29:52- And then they shifted gears there,
0:29:54but this feels like that product because, you know,
0:29:57it starts at $5,000.
0:29:59it starts at $5,000 and goes up from there
0:30:02all the way up to the 18 core.
0:30:05I do think it'll be interesting to see
0:30:07what the differentiator is.
0:30:08If we look at a year, what's the differentiator
0:30:11between the iMac Pro and the Mac Pro?
0:30:13- I mean, just looking at what you can put in this machine,
0:30:17you know, that you can get it up to 128 gigabytes of RAM,
0:30:21a four terabyte SSD, and an 18 core Xeon processor.
0:30:26Why are they making the Mac Pro?
0:30:28Like isn't this all you would need?
0:30:30- Well that would have been the argument
0:30:32of the people behind the iMac Pro.
0:30:34Is we don't need to make a Mac Pro anymore.
0:30:36- Like it's very peculiar thing.
0:30:37- And I think the argument is that they,
0:30:41the alternative to this, let me put it this way.
0:30:45If this product exists, it defines in a strange way,
0:30:50sort of negatively defines what the Mac Pro needs to be.
0:30:55Because what the Mac Pro needs to be,
0:30:57when it comes out in 2018, is what the iMac Pro is not.
0:31:02Right?
0:31:03What is it not?
0:31:05And that's a different thing than if there was no iMac Pro,
0:31:07then the Mac Pro needs to be all these different things.
0:31:10But now it doesn't need to be all the things
0:31:12the iMac Pro is.
0:31:13It needs to be expandable.
0:31:16Right?
0:31:17It needs to be, I mean, again, it's headless.
0:31:18You can buy an external monitor or a bunch of monitors.
0:31:21Some people care about that.
0:31:23But the expandability thing, I think, has to be a huge part.
0:31:25expandable, swappable parts, all sorts of custom configurations.
0:31:29It has to be that, right? Because otherwise, why bother?
0:31:32That's it, exactly. Why even have a Mac Pro if you've got a Mac Pro that comes with a 5K Retina display like the iMac Pro?
0:31:40And the answer has to be because it's providing something other than that it's not a screen.
0:31:46They could have got everyone in that room a month to a month ago and just said, "We're not doing it anymore, but hey, let me tell you about this iMac that we're working on."
0:31:54and everyone will go, yeah, okay.
0:31:57Right, like some people are gonna be unhappy still,
0:31:59but it's like you would see that and be like,
0:32:00yeah, that sounds like a really good machine.
0:32:02- So I would say, yeah, I would say expandability,
0:32:05configurability, these are the stories.
0:32:08The, and there are gonna be people who always say,
0:32:11I don't wanna buy a screen, I wanna bring my own screen.
0:32:15That's an argument that's been going on
0:32:18since the iMac first was released.
0:32:19- I mean, if you don't want it,
0:32:20just put it under the desk.
0:32:22(laughing)
0:32:23But anyway, so it's interesting to think of the new Mac Pro
0:32:28in that way that like it now I feel like has to be defined
0:32:32by what, how it's different than the iMac Pro.
0:32:37- The iMac Pro, we always knew was coming, right?
0:32:41But it was unclear.
0:32:43But the iMac Pro that they have defined today
0:32:46raises more interesting questions
0:32:48about what the Mac Pro is, right?
0:32:49Like as you say, like--
0:32:51- If all it is is this--
0:32:52then why? Without a screen, is that enough of a justification? There'll be somebody out there
0:32:57who's like, "Yes, I don't want a computer with a screen. I'll bring my own screen. I want to put it
0:33:00on under the desk or something." That's fine. I'm not sure there are enough of those people to
0:33:04justify that. There's got to be more. Like, there's got to be more to the argument and that will be
0:33:10interesting to see because this is an iMac that is a Mac Pro. It seems like not even a little bit.
0:33:18it
0:33:25not my big, it's not my number one platform but like that iMac is a very exciting machine.
0:33:32You know like we do, both of us, we do some things that are intensive on the processes
0:33:37and having more cores is better right for some of the stuff that we do. Now I don't
0:33:41think even me or you are going to be buying this machine if ever, anytime soon or at all
0:33:47but I am pleased to see it. I think this is good, I think this is really good. You know
0:33:52potentially like the the Mac Pro could be something that fills more price
0:33:56points right so it could well in fact I was I was talking to some people about
0:34:00how the iMac Pro you know it packs a lot in but sometimes you look at it and you
0:34:06think yeah but I don't need all those things I only need a little grand right
0:34:09so if the Mac if the Mac Pro is ultimately configurable and bring your
0:34:14think about the Mac Mini I'm not saying the Mac Pro is gonna be the Mac Mini but
0:34:18think about the Mac mini which was bring your own display keyboard and mouse
0:34:21The Mac Pro could be more things to more people and I know that seems counterintuitive.
0:34:26The Mac Pro might start a lot cheaper than the iMac Pro.
0:34:29But you might only get half of it.
0:34:31But I think that's it, right?
0:34:33It may start cheaper and go up to way more expensive because it will be supremely configurable.
0:34:40So if you want a lot of cores but don't care about GPU, you could configure it that
0:34:45way.
0:34:46And if you do want a lot of GPU and don't care so much about CPU cores, you could configure
0:34:51it that way. It's possible that that will be an approach they take. It's the, you
0:34:57know, basically our other offerings don't do it for you? Well, configure this thing
0:35:01and stick a monitor on it.
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0:36:43iOS, iOS has broken down into two really big categories
0:36:50with many features.
0:36:52iPhone and iPad and then iPad on its own, right?
0:36:55Because like with iOS 10, everything we see in the iPhone,
0:36:59the iPad will benefit from,
0:37:00but what we didn't get with iOS 10
0:37:02was what we got in iOS 9,
0:37:03which is any specific iPad features.
0:37:05Now I will say, spoiler alert, they blew my mind today.
0:37:09- Yes they did. - I am so freaking excited
0:37:11to talk about it, but we have to talk about the iPhone first
0:37:13because we must observe the order of the keynote.
0:37:16- We must.
0:37:17So--
0:37:18- Messages, redesigned, app draw,
0:37:20making it easier to get to stickers, brilliant.
0:37:23Like that looked great to me.
0:37:24It looks so much nicer. - That's one of those things
0:37:25that's the, would they follow up the major feature
0:37:29that they announced last year with some fixes to make it?
0:37:32- Yeah they did. - And they did.
0:37:34Messages in iCloud, this is something that I always forget.
0:37:38I think it exists.
0:37:39It doesn't exist, which is hilarious.
0:37:41- Yeah, that your devices are out of sync
0:37:43when it comes to messages, which is infuriating.
0:37:45- Yep.
0:37:46- Also, old messages full of photos and videos
0:37:51stick around and load down your phone.
0:37:54So with messages syncing in iCloud,
0:37:57basically your message histories will be stored in iCloud,
0:38:01which means that they're purgeable,
0:38:02which means that older ones can be removed on the device
0:38:07and they'll still be there if you need them in the cloud.
0:38:10- I have like eight gigabytes of messages on my phone.
0:38:11- Yeah, and your devices will sync
0:38:13so that the conversations will stay in sync across.
0:38:15It's something that should have,
0:38:16it's one of those things that should have been there
0:38:18a long time ago probably, but it's good to see it.
0:38:20- Apple have nailed something with iCloud because--
0:38:24- They're just pouring things into iCloud now, aren't they?
0:38:26- With the photo stuff, right?
0:38:27They found a way to sync that data.
0:38:28They found a way to get the messages off your devices
0:38:31is
0:38:51a few weeks ago completely nailed it and I did not expect, I mean we spoke at the time,
0:38:57we both believed that this would happen and it, I believe it happened quicker than I expected.
0:39:03I thought this would just be a September thing, talk about it when the new friend comes out.
0:39:07Like you know, but they're talking about it now.
0:39:09And it's just a messages app, then you just send, you send people Apple Pay money.
0:39:14And then you have the little virtual card which we were talking about which stays in
0:39:17the wallet, you can use it to pay or you can use it to transfer to your bank account, it's
0:39:20is going to be fantastic. This is great. And also, what a great use of Messages app.
0:39:23Right. More people are going to learn about Messages apps now.
0:39:26It's a little bit of a proof of concept, isn't it?
0:39:29Siri? New voices? Sounded good! I like the way that they sounded.
0:39:34You know what it would be like sunny? Sunny and sunny. I like that.
0:39:37I am surprised. I thought this would be a keynote about Siri.
0:39:44It was not. And it was not. Which...
0:39:48I thought that they were starting it here, right?
0:39:50The hot takes will come about Apple's confidence in Siri, but I thought this was an opportunity
0:39:59for Apple to tell a big story about how Siri is great and now it's everywhere.
0:40:04And they did not tell that story, which suggests to me that maybe there is a little bit of
0:40:09a lack of confidence in making Siri the central part of a product and the recognition that
0:40:14there needs to be more work done there, more progress made. So what we got was new voices,
0:40:23which are great. I liked how they discussed there's a male and female voice, but there
0:40:26are a lot of Americans who don't even know that Siri is not always a female voice.
0:40:31Really? Siri's a man to me, because that's the default.
0:40:34Because he's got the top hat.
0:40:35Of course, I love that.
0:40:36And he's your butler. But we get, you know, they've got a new visual interface for Siri,
0:40:42they've got a translation.
0:40:43- Translation's awesome.
0:40:45Right, it's like English into like five languages right now,
0:40:47but it's expanding.
0:40:48But the idea that you could just say like,
0:40:51what's the way to the train station,
0:40:52and then you'll be able to hold the phone to someone
0:40:55and it will speak it to them.
0:40:56That's brilliant.
0:40:57- Yeah, exactly right. - I really like that.
0:40:58I'm excited about that.
0:40:59- And they added more stuff to SiriKit, which is good.
0:41:01- But not a lot.
0:41:02Now I didn't, I don't know, I only got caught a couple,
0:41:05'cause this is-- - That was so fast.
0:41:06- They were like flicking through these slides so quickly,
0:41:09but like I saw stuff like tasks, notes, and QR codes.
0:41:12There's stuff, but it wasn't quite as much as I had hoped.
0:41:17And I didn't see anything about audio,
0:41:25about podcasts and music play and stuff like that,
0:41:28which is a real shame if those haven't been added.
0:41:31- Talking about podcasts, one of the slides,
0:41:33redesign podcast app for iPhone.
0:41:36- Whatever that means.
0:41:37- Camera, you called this and I said at the time
0:41:40I did not think that they would update the camera
0:41:43for WWDC and software.
0:41:45- That's right.
0:41:46- I thought later it will come with the next iPhone.
0:41:47- I had to get something right.
0:41:48- Jason, #jasonwasright.
0:41:51Better compression of videos and images,
0:41:52they're using H.265 now on this new image format.
0:41:56Half the size of previous, good stuff.
0:42:00- Yeah, I think it's funny that now,
0:42:01and we'll see how they had to reassure people,
0:42:03your sharing will be fine,
0:42:05but that they're actually storing internally
0:42:08They're in the lossy still image format they're using is based on the same,
0:42:15you know, HEVC kind of thing for stills.
0:42:18And that's the like native version and it's smaller than a JPEG.
0:42:24But, uh, in the end, you know, nobody's using that in their apps.
0:42:29So if you want to share out something, it'll convert it to a JPEG with the
0:42:34whatever size it needs to be for that.
0:42:36So there's some potential for some interesting wrinkles
0:42:41and confusion and weirdness there that we'll have to watch.
0:42:45But then, and they did, this is one of my point totals,
0:42:47right, is the expanded support for dual camera photos
0:42:50and doing HDR stuff and a depth API.
0:42:55Yeah, absolutely.
0:42:55- The thing that I was so happy about,
0:42:56'cause I feel like I talk to people about this in person,
0:43:00but never talk about it on shows,
0:43:02which is my love of live photos
0:43:04and how I think it's one of the best features Apple has introduced to iOS in the last few
0:43:08years. I love live photos, they're fantastic, they add so much to some images, like you
0:43:14can take it, you can have an image which might not be a great image but the live photo has
0:43:18this fantastic really funny animation in it and they made a, they look, like the live
0:43:23photos that they were showing, like a much higher quality capture which I guess by doing
0:43:27this new compression they can capture more high quality video when they're taking the
0:43:31photos. I really like that you can choose the key image now from the video because you
0:43:37don't always get the moment that you remember.
0:43:39Yeah, your high quality still isn't always the right exact moment.
0:43:43And then using a bunch of really cool machine learning stuff, they got some looping and
0:43:50all this type of stuff, fun effects that you can do. They did that long exposure thing,
0:43:54right, where like they caught the water that was moving as if it was a long camera exposure
0:44:00so it has that weird interesting effect to it which I can't explain but camera people
0:44:03can but it looks really cool and I'm happy to see them doing more stuff there because
0:44:08I really love Live Photos and I'm happy that it hasn't become a forgotten feature like
0:44:11that there is more and more added to it in this version of iOS. And then Control Center
0:44:17so this was like step one that we didn't see right like why is Control Center look the
0:44:21way it does well it looks that way because of the iPad ultimately and what they're doing
0:44:25but there I think. But Control Center is one pain now and it's got a bunch of switches,
0:44:31it looks nicer, not customizable.
0:44:33I think Control Center, one of Control Center's problems was the idea that it had grown to
0:44:39be three pages in size.
0:44:41It's crazy. And now it's wall one and it looks nicer and you can use 3D touch on them to
0:44:45expand them to the bigger sizes. But it has like quick actions right there. I think that
0:44:49looks really great and I'm excited about that. Something I do not understand at all, Jason,
0:44:54is that the lock screen notification center
0:44:56are the same thing now.
0:44:57I don't know what that means.
0:44:59The demo didn't help me.
0:45:01I don't get it.
0:45:02- I guess we'll have to see it.
0:45:03What I would say is I am frequently frustrated
0:45:08that I get a notification,
0:45:10I pick up my phone to see what it is,
0:45:13touch ID, reads my thumbprint,
0:45:17and I'm whisked away to the home screen,
0:45:20and I can't get back to that notification.
0:45:23and I swipe down Notification Center
0:45:24and hope that it's the top one there.
0:45:26And I wonder if that's what's going on here,
0:45:29is the idea that that is a permanent feature,
0:45:31that the time and your latest notifications stay there
0:45:36and then you can go back and view other ones.
0:45:38But we'll have to see how it works in practice.
0:45:40- From the chat room, Control Center is customizable.
0:45:44So this is something from the iOS 11 page.
0:45:46iOS 11 lets you customize the redesigned Control Center
0:45:49so you can change the settings for the things you do most.
0:45:51Want to be ready when inspiration hits
0:45:53out of voice memos control.
0:45:55Want to dim the lights in the dining room
0:45:56with a tap at home controls.
0:45:58Or use 3D Touch and Control Center
0:45:59to unlock even more commands.
0:46:01- Great, nice.
0:46:02- Customizable.
0:46:03Do not disturb when driving was cool.
0:46:05- Yeah, that's a feature that is a long time coming
0:46:09and need to be there.
0:46:11I think it's good.
0:46:12I think it's actually also good
0:46:14because it lets the phone explicitly know
0:46:18that it's in a no visuals mode
0:46:22and there are ways to override and stuff like that.
0:46:25But what I like about that is that I wonder
0:46:28if that potentially means that that's an extra cue
0:46:30for Siri to be more verbose.
0:46:32- Possibly. - Which it should be.
0:46:33Right, and say I'm not going to,
0:46:35I'm going to speak to you now
0:46:37and I'm not going to even try
0:46:39to throw things up on the screen.
0:46:40- My favorite part about it is the fact that
0:46:43you as the driver are unable to break,
0:46:45let things break through.
0:46:47you put it in the hands of the person
0:46:49communicating with you.
0:46:50- Yeah.
0:46:51- I think that's a really smart way of doing it.
0:46:52Like it's the inverse of the way
0:46:54that Do Not Disturb works right now.
0:46:56Like if they would have just said,
0:46:57"Oh, have it light up every time my wife texts me."
0:47:00Well, that's not gonna be any good, right?
0:47:02But the fact that you, if you sent something to me
0:47:05while I was driving, the phone, my phone kind of
0:47:08sends you a message back, it's like,
0:47:09"Hey, I'm driving, if this is urgent,
0:47:11reply with urgent and we'll ping the phone."
0:47:13Reminds me of Slack.
0:47:15Slacks do not disturb.
0:47:16I feel like maybe there was some inspiration taken there
0:47:19because that was something I hadn't seen before, right?
0:47:21The idea of like, this person has do not disturb set,
0:47:24but you can break it if you send the message again.
0:47:26Like, I like that.
0:47:28And so I'm pleased to see that there.
0:47:29And I like the idea of when the driving idea
0:47:32of putting it in the other person's hands,
0:47:34I think makes a lot more sense
0:47:35than having to confuse the driver or complicate the driver
0:47:38when they're attempting to drive the car, right?
0:47:41The App Store, Jason.
0:47:44Now, we have the Apple Musification.
0:47:48Yes, the App Store has Apple Music.
0:47:49It's a new look, we'll have to see how it works.
0:47:52I think developers are really curious to see how it works.
0:47:55The one thing I walked away from that demo thinking about was, it looks to me like Apple's
0:48:00App Store editors who traditionally never really get seen.
0:48:05They pick featured apps and might write a very short blurb.
0:48:10They showed off some like feature stories about apps that I think are written by App
0:48:17Store content people.
0:48:18So it is my understanding that Apple has been aggressively hiring for App Store editorial
0:48:25teams recently.
0:48:28And this would be why.
0:48:29And they were talking about showing, in the tab, the homepage tab showing, well they have
0:48:35Monument Valley 2, surprise.
0:48:37Hello!
0:48:38that's available today by the way just go to the App Store and search Monument Valley 2.
0:48:42It's $5. I have it. I cannot wait to play it. That is going to be my airplane. I'm keeping it for the plane home.
0:48:48But they have a whole feature story and they talk to the guy from Monument Valley and all that, right?
0:48:52And so that's interesting. When I've talked to people about Apple's editorial things,
0:48:58it was very much like, you know, you're picking apps. That's what you're doing.
0:49:02And that is, this is one of those Phil Schiller things, I think. Which is, why can't we,
0:49:07hire some good writers and write little pieces about these great apps to feature
0:49:14them and make people excited about them so they did apparently. And Apple has
0:49:19acknowledged that there are two types of software available. Games and apps. Yes and
0:49:25they have split it out there's dedicated tabs, dedicated charts. I think this is a
0:49:29really good thing for independent app development. Yeah it's great for everybody who is not a
0:49:32game developer. I think this is good I think this is really good and also the
0:49:36- The pages are richer, more videos and stuff like that.
0:49:39It looks really great.
0:49:39- Yeah.
0:49:41- Machine learning, there's Core ML, Core Machine Learning.
0:49:44Okay, Sprinkler and everything.
0:49:46- Yep.
0:49:47- I haven't really got anything to say about that,
0:49:48but it exists.
0:49:49ARKit looked awesome.
0:49:52The demos they were showing. - Some great demos.
0:49:53- Wow, that demo from the Wingnut people
0:49:56when the little guy jumps off the table at the end.
0:49:59I think it's gonna be really fun for games, Jason.
0:50:01I'm really excited about this for games.
0:50:03I think for the phone, like this makes more sense.
0:50:06than VR because phone VR is not that good.
0:50:09- Well, and as someone who's played Pokemon Go,
0:50:12their little quick demo of like,
0:50:14here's what Pokemon Go looks like with their AR kit.
0:50:18And the ball like skitters past
0:50:19and kind of like rolls up into the grass and all that.
0:50:21It's like, there's a lot of potential here for everybody
0:50:24to be able to take advantage of that.
0:50:25- And you know what I really liked?
0:50:26The Apple were like, here are the tools.
0:50:28They had nothing to show.
0:50:29I thought that was awesome.
0:50:30There wasn't like a, here's what we can do in maps, right?
0:50:33Which is the obvious one.
0:50:35They're just like, look, this is some stuff we built.
0:50:37Here's a couple of people who came in that built some stuff.
0:50:39Here's the tools, go and make something awesome.
0:50:42I'm really excited to see what happens come September
0:50:46for when this comes out,
0:50:48to see what kinds of AR games are existing.
0:50:50I think this could be really, really, really fun.
0:50:52And I'm very excited about this.
0:50:54- All right, we should talk about the iPad.
0:50:56- We should.
0:50:57- But before we do that. - But before we do that.
0:50:59- Oh, look at that, we're in the same room.
0:51:00We both know what-- - Can I just say
0:51:01before we do that? - We're reading minds here.
0:51:02- I'm so excited about this, Jason Snow.
0:51:04the iPad? Yeah. And not just that I'm about to tell you about mail route and we can say
0:51:08mail bagging in person? I'm really excited about mail bagging. But I'm really excited
0:51:11about the iPad. Alright well this, you're going to have to wait because this episode
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0:53:20Jason Snell my gosh I I was on tenterhooks right I was really nervous
0:53:27for a couple of reasons so so usually these things go two hours we're about an
0:53:33hour and 40 minutes in the iPad has not been mentioned so I had some hope in
0:53:38that there were iPads sitting on the table where they did the AR demo yes I
0:53:42noticed that too that gave me hope yeah now tell you what I was worried about
0:53:46- Obviously I was worried about the software.
0:53:48I was also worried about Apple only doing a 10.5 inch.
0:53:53I really didn't want that to happen.
0:53:58Now, my plan here, by the way,
0:54:01is to, I'm gonna get the 10.5.
0:54:04I'm not gonna upgrade my 12.9.
0:54:06I wanna see if the 10.5 is right for me,
0:54:09because my assumption, again, we don't know this yet,
0:54:12is if you can run two apps side by side in full
0:54:16on the 10.5 like you can on the 12.9,
0:54:19if the resolution is the same.
0:54:21If it is, I wonder if that best of both worlds approach
0:54:25will mean I don't want the 12.9 anymore.
0:54:27- It's possible.
0:54:29- But I want the 12.9 to exist for the line.
0:54:33- Right, well, and it does.
0:54:35- But I was worried that they were my two worries,
0:54:37especially as they began the presentation as well.
0:54:39It seemed like, you know, they started with like,
0:54:41the 9.7 inch is our most popular model.
0:54:43I was like, oh no.
0:54:44- Like the 12.9's going away. - I was there too.
0:54:46I was there too.
0:54:47And they also at one point said,
0:54:48"Oh, this is the thing that everybody's gonna love."
0:54:51And I was like, and also the 12.9 is available
0:54:54for those who love it, which I also do.
0:54:56- It looks like the 12.9 is maybe not getting
0:54:58100% of the features the 9.7 is getting,
0:55:01but it is-- - Really?
0:55:02- It was difficult to tell for me, I think.
0:55:04- I think in the presentation it was clear
0:55:06that everything was going everywhere.
0:55:07And in fact, the reason that I thought that
0:55:09was because they announced as new some features
0:55:12that aren't new to one of them.
0:55:15- Right, okay. - Right?
0:55:16'Cause they announced like USB 3 is new.
0:55:17It's not new.
0:55:19The 12.9 has USB 3 already.
0:55:23- Yeah, I mean, you're right.
0:55:23I'm looking through it right now.
0:55:25- They announced the refresh. - And they both get the chips
0:55:26and all that sort of stuff. - That ProMotion thing
0:55:28with 120 megahertz refresh,
0:55:29I think the 9.7 iPad Pro did that.
0:55:33I think it did 120.
0:55:36Maybe it only did 60.
0:55:38- I don't think it did 120.
0:55:39- But it did variable refresh, I can tell you that.
0:55:42- Yeah, yeah, we know that.
0:55:42- It did variable refresh.
0:55:43- I don't think it was at 120.
0:55:45- So the way I read this was that now they all do all of it.
0:55:49- I'm looking through the product page right now
0:55:51and I think you're right, it looks like that,
0:55:53but it was just, it was weirdly placed in the keynote,
0:55:56like where they were showing one and not the other,
0:55:58but you know, it's the 10.5 looks great,
0:56:02screen's 20% larger, it still only weighs a pound.
0:56:05- Yeah, looks like it is that math.
0:56:06- Full-size on-screen keyboard, whatever that means.
0:56:08- That's pretty neat math that it's essentially,
0:56:11this is basically the 10.5 is the iPad mini
0:56:14of the iPad Pro 12.9.
0:56:16It's a shrunken down iPad Pro 12.9 screen.
0:56:20So higher pixel density.
0:56:21- And they're bringing out what looks like
0:56:22a new smart keyboard for that one.
0:56:24- Yeah, well, 'cause the dimensions are different.
0:56:25So the smart keyboards are different.
0:56:27It means that that keyboard is going to have bigger keys
0:56:30than the 9.7, which they said allows it
0:56:32to be declared as full size.
0:56:33- In 30 languages.
0:56:35- Yeah, which is huge as we remember from--
0:56:38months. Lots of people being frustrated by the fact that that original smart
0:56:41keyword was just US only forever. A10X is in this. Think of the A10X Fusion chip.
0:56:48Six cores in an iPad. Yeah. Three high performance, three low power. Yeah.
0:56:5440% faster graphics. Still 10 hour battery. That's a classic 10 hour battery.
0:57:00Monster machine. No, it's serious. If only... iPhone 7 camera. Yeah, front and back.
0:57:07iPhone 7 camera. Myke, if only there were... if only iOS could be adapted to be more
0:57:14powerful, to allow a device this powerful to behave a little bit more
0:57:20like a traditional computer in terms of productivity features.
0:57:24The very first thing they showed I started screaming. The dock. When they put that
0:57:30dock on there I just I just screamed because I didn't think they were gonna
0:57:37do anything to the home screen and they kind of didn't but yeah but this is
0:57:41something like you take an app it goes into the dock and it lives there the dock
0:57:46can be brought up from anywhere yeah that's the I don't know how you do that
0:57:49I mean that before the dock was literally like well these are the apps
0:57:52that you see on any page of the home screen but now the dock is much more
0:57:56than that there are they look like there are more apps packed in there you can
0:57:59swipe up. It looks like a little bit like what Federico was imagining with the
0:58:03shelf. Right, like there is there is elements of it in there. That was more for data but this is a place that you put your most
0:58:08important apps and there's a predictive area off on the right side. And you can get recent stuff
0:58:12from the files app. Looks a lot and it's got a contextual pop-up basically for at
0:58:18least some of them so it's very much reminiscent of the Mac stock and not the
0:58:23traditional iOS stock. And the multitasking is better than I ever
0:58:29ever could have imagined that you just can just drag an app out and it just
0:58:33hovers there yeah you can put it wherever you want so slide over seems to
0:58:38now be well no it's still he still called it slide over right slide over
0:58:43now doesn't mean you slide it over from the right slide over now anywhere you
0:58:47can slide it over to the left or the right it's a picture in picture did you
0:58:50notice that it's floating on top of the other app it's beautiful you actually
0:58:53can sort of see the the edge there so it just kind of floats there when you're
0:58:56using it and then you can tap the edge and then it pops into place if you want
0:59:00to have it be split view otherwise it'll just pop back down so the control center
0:59:04is gone because now control center is how you invoke multitasking one swipe up
0:59:10and it goes to this beautiful expose like view right so you swipe up one you
0:59:16swipe up a little bit to bring up the dock and all the way to bring up it's
0:59:21every day it's mission control control center spaces basically the thing that I
0:59:25I mean, we spoke about this, I know I've mentioned this in the past, the ability to pair apps together.
0:59:31I wrote a whole article about that at one point that I wanted to be able to do that, and I kept thinking of the mechanisms for it.
0:59:37And it's funny, we've talked about this so long now, because it's been two years, that we've hit on a lot of this, along with all the things we didn't hit on.
0:59:46Because I feel like, oh, at some point we talked about spaces as a way to do this.
0:59:52And here it is.
0:59:53- It was when we were talking about windowing.
0:59:55- Yeah.
0:59:56- Right, so when we were having that big discussion
0:59:57about whether the iPad should get windows,
1:00:00we were talking about the idea of there being spaces
1:00:03and paired applications is the way we prefer it.
1:00:06I'm just, I'm smitten.
1:00:09I really am, I'm so excited about this.
1:00:12- Yeah, you know, it's gonna be in the details,
1:00:13but it looks great.
1:00:15- Drag and drop looks fantastic.
1:00:16- Drag and drop looks exactly--
1:00:17- Oh, the multi-selection thing.
1:00:19- See, and that's, you talk about Federico's mock-up
1:00:21of the doc and I remember seeing it at the time
1:00:24of that shelf and thinking, what you really wanna do
1:00:28is be able to drag something from an app
1:00:30to another app that's running that isn't currently visible.
1:00:34And that's what they did.
1:00:36So now you can drag and then drag it
1:00:39into one of those other apps and it'll come forward
1:00:43and then you drop it.
1:00:45- Images, text, URL, attachments from files.
1:00:49files my okay son this application yet it's it's all I'm so I was sitting next
1:00:56to Dave Hamilton who's been writing about the Mac for a very long time and
1:00:59he turned to me and he said it's not right for us to be this excited about
1:01:01this because it is just a file browser and yet it is also the final crumbling
1:01:09but imagine you're in a totalitarian state where files are outlawed then a
1:01:14file browser is the great addition is over it is over this is the final
1:01:19crumbling it started with the iCloud Drive app this is the final crumbling
1:01:22where the the people who bring you iOS are saying you know what yeah you
1:01:26probably have files maybe we should let you use those files and and I will point
1:01:31out to another little crumble is Mac style it's got in that sidebar which is
1:01:38very much like a finder window in the Mac don't call it the finder it's files
1:01:41but it's a little bit like the finder one of the things it's got its iCloud
1:01:46iCloud drive has been the fake file system in the iPad for a while now right?
1:01:50it's like oh well you do have a file system it's iCloud drive and it syncs
1:01:54but it's still you know it's still files and folders now if you look at the
1:01:57locations it's got it's got iCloud drive it's got Dropbox box other things that
1:02:01use that third-party just real quick on that
1:02:03yeah I should finish your point and it's got a thing they didn't show it other
1:02:08than just in the sidebar called on my iPad
1:02:12Oh. Well what's that? That's local storage. That is unsynced, it's gotta be right? Unsynced
1:02:20local storage on my iPad, like on my Mac. It's not in iCloud Drive, it's on my iPad.
1:02:26Oh, I don't know what that means. I don't know either. Photos? I was thinking it could
1:02:33be, it could even be files. Or maybe it's even, it's like by app. In the little app
1:02:38storage areas right? Here's the thing what I'm so excited about that they did. What they could
1:02:44have done was just say and document providers will be able to integrate with this but no what did they
1:02:48do? They went to the companies and they've done it in advance and then they put their logos on
1:02:55the slide and name check them. This is the commitment from them. So what we got today was
1:03:03was what Mac users got a couple of months ago.
1:03:06This was a reaffirmed commitment.
1:03:08Doing stuff like that and name checking these companies,
1:03:12that is because they know that this has to work
1:03:14and it only works with the buy-in.
1:03:16So getting that in advance is huge, it's huge.
1:03:21Like, I don't care that Finder is on the Mac.
1:03:26I don't care, right, you can make your jokes, right?
1:03:30Go for it.
1:03:31But for iPad users, this is amazing, right?
1:03:34Because what they've done is, look at all of this stuff.
1:03:37They have reimagined macOS for iOS.
1:03:41- And that's the key point.
1:03:42I saw somebody sort of cynically tweet about how,
1:03:46oh great, finder on the iPad, that's not what you want.
1:03:50You don't wanna bring the Mac to the iPad.
1:03:53It's like they didn't bring the Mac to the iPad.
1:03:54- They took the ideas.
1:03:56- They created an iOS file browser.
1:03:58We'll see how good it is, right?
1:03:59And we gotta use it.
1:04:00- Exposé and Finder, they took the iPad,
1:04:02what those things are supposed to provide,
1:04:05and then they made the iPad versions of them.
1:04:08Because like the dock, when you don't,
1:04:11when you can click an app and it'll open it,
1:04:13but if you drag something on the Mac,
1:04:16it just gets rid of it from the dock.
1:04:18It doesn't open it in a pop-up window, right?
1:04:21Like this is different.
1:04:23And I'm so excited, I'm so excited.
1:04:25Now, I did a lot of stuff with a pencil,
1:04:28which looks really good.
1:04:30I think that I might begin to lose my ability
1:04:33to navigate my interface with the pencil
1:04:35because it looks like that they're doing more here.
1:04:37But I said this, I was watching the keynote
1:04:40with Grey this morning.
1:04:41And we were both proponents of the ability
1:04:45to use the Apple Pencil for UI.
1:04:47And when it was taken away in like a iOS 10 or nine
1:04:50something, we were really upset about that.
1:04:53But my problem with it at the time was
1:04:55it seemed like it was just taken away to give nothing
1:04:57because I took it away and there was no new features
1:04:59in the beta.
1:05:01But here is like, if I can't do that anymore, okay.
1:05:04I now have all these amazing features that I can do
1:05:06with this like system wide markup,
1:05:09inline drawing and notes of mail.
1:05:11Like if you're gonna take away a feature,
1:05:13give me something else in return and this is it.
1:05:16With the most awesome one of these being,
1:05:18if you take a screenshot,
1:05:20it like minimizes down to the bottom left,
1:05:22so you can tap it, mark it up and send it off.
1:05:26We do have a Twitter verification that in the developer release one of iOS 11, pencil
1:05:33still does work for you.
1:05:34I'm so excited.
1:05:35So you don't need to make that Faustian bargain.
1:05:38They gave me everything.
1:05:39They give me everything I want.
1:05:40I am just...
1:05:41I wanted to mention a couple of features that people were really happy about that I think
1:05:45are nice features, but I want to point out that they're also features that have been
1:05:48around a long time, just not from Apple.
1:05:51One of those is the document scanner, which you've been able to do in things like ScannerPro
1:05:55for a long time. - Like people freaking out,
1:05:56but like who doesn't have one of those apps that needs it?
1:05:58- Exactly, well, the answer is there are people
1:06:00who don't know they exist and now it'll just work in photos
1:06:03and that's great, you know, or camera app, great.
1:06:05- Handwriting search, the OCR of handwriting.
1:06:07- And that was the other thing I was gonna say,
1:06:09which is that's also a feature that's been out there
1:06:11in a million things, but now it's in notes and that's good.
1:06:14It's good, let's just get, we'll give them Apple credit
1:06:16for implementing those things that have been elsewhere
1:06:21that they should have implemented
1:06:23because they have implemented them now. Good for them.
1:06:26They give me everything I want. I'm thrilled. I'm genuinely thrilled about this. I am counting
1:06:35down the days now.
1:06:36I sat there, positively giddy, typing onto my iPad because of course I used my iPad today.
1:06:44I can't wait to see Federico. I haven't seen him.
1:06:47I saw a picture of him. He was looking pretty happy.
1:06:49I saw a picture of him almost praying, but I think I'm just going to hug him because
1:06:55I know this is everything that we want and I'm so excited about it. I can't wait. Now.
1:07:04I don't know if we call this the main event. I think we were expecting it to be the Siri
1:07:10speaker called HomePod. HomePod. I don't like the way that sounds. I think it's a good name.
1:07:18I don't like the way it sounds.
1:07:19I think you'll get used to it.
1:07:20But I think it's a good name.
1:07:21I was thinking just the other day about how, um, I like the iPod name has been
1:07:27brought back with things like, like AirPods and AirPods.
1:07:33And so I think it's good.
1:07:35I think it's a good name.
1:07:36I need it used to it.
1:07:38Um, because it's so far away from any of the names I would have
1:07:42expected them to call this product.
1:07:43I kicked myself when I, when I heard it, I was like, of course it's HomePod.
1:07:46Of course it is.
1:07:48And it for a while seemed like this was literally just an Apple Music speaker.
1:07:52It took them a long time to talk about Siri in this thing.
1:07:55So we talked about Siri before.
1:07:57It's worth talking about it again.
1:07:59This is where Apple chose not to focus this product.
1:08:02This product is an Apple Music product, not a Siri product.
1:08:05And I think that's maybe a good choice.
1:08:07Well, it's a good choice if they didn't have all the Siri capabilities
1:08:12that we were hoping they would have, right?
1:08:13Yeah, I think they have their...
1:08:15It's a good choice then.
1:08:15their confidence in Siri versus their confidence in Apple Music, right?
1:08:21It is still, you know, driven by Siri, but it's a music product first and foremost
1:08:27with those speakers and access to Apple Music and presumably, you know, multi-speaker sync
1:08:35because they showed that in that one example of you could have two of them.
1:08:39But yeah, so it's interesting.
1:08:42It's the Apple's first venture into the home speaker market since the iPod Hi-Fi.
1:08:47It's cheaper than the iPod Hi-Fi was.
1:08:49That's good.
1:08:50349, you called that?
1:08:52I called it.
1:08:53I did.
1:08:54I got something right.
1:08:55Dan Morin was really excited when the price was announced because you got it.
1:08:57Yeah.
1:08:58I'm happy UK, US, Australia is when it comes out December.
1:09:03It really is an Apple Music focused device and they spoke so much about the filling the
1:09:07room sound and analyzing the room and all that sort of stuff.
1:09:11It looks kind of nice.
1:09:12I'm not sold on the design.
1:09:14I was hoping a little for a little bit more.
1:09:16I don't know what, but I think I was hoping
1:09:18for a little bit more.
1:09:19I really thought it was gonna have a screen on it.
1:09:21I'm very surprised that it doesn't.
1:09:23- I fully support that because I've been, you know,
1:09:26I've been happy with my Echo.
1:09:27- Me too, but I thought--
1:09:28- Not having a screen.
1:09:29And my fear was that if Apple put a screen in it,
1:09:32they did it because they weren't confident enough
1:09:34in their voice controls.
1:09:36And they were gonna punt things to the screen
1:09:37like they do sometimes on the iPhone.
1:09:39And this way they don't have that excuse.
1:09:42- One of the things we were talking about last week,
1:09:43and we were talking about it when we were saying
1:09:45about what Siri can do on the Mac, right,
1:09:48is that Siri is this weird thing
1:09:52which is just subsets of functionality by device,
1:09:56and it's happening again.
1:09:57They said, "We're bringing some aspects of Siri over.
1:10:01"We're working hard at that."
1:10:03And they spoke about ones that are relevant, right?
1:10:05HomeKit, it will do all the HomeKit stuff,
1:10:07it will play your podcasts, but it's not everything.
1:10:10I assume it'll play podcasts sort of ideally synced with the same syncing engine that they're
1:10:15used on the podcast app on iOS and iTunes.
1:10:17Yeah, and it's going to use the podcast app on iOS.
1:10:19So I'm not going to get what I want, which would be to play with other cars because it
1:10:22doesn't look like that is part of SiriKit still.
1:10:25Right.
1:10:27Except you may be able to like airplay to it.
1:10:30Sure, but that's not what I want to do.
1:10:35I mean, I can connect my phone to Bluetooth with my Echo and play it fine.
1:10:39I'm not really not sold on this.
1:10:41I'm actually a little bit down on it compared to what I was hoping it would be.
1:10:45It looks nice.
1:10:47It looks like it would do some good stuff.
1:10:49The hardware looks great.
1:10:50But you know what, though?
1:10:51I don't really play a lot of music at home.
1:10:53Like just out in the house, we don't we're not really a family
1:10:58that very frequently plays music.
1:11:01We do. We do.
1:11:03And we have company.
1:11:04But like when me and Adina are home, there isn't unless we're like
1:11:08doing a thing, like if we're just like hanging out, there's not really music playing.
1:11:12So I don't know if this like
1:11:15purely focused on music product is the right one for us. I want to see more about
1:11:20what Siri can do with it. That's what I want to see.
1:11:23Yeah, the way it's engineered and the way it's priced, I feel like if you don't
1:11:28want to use it as a nice set of,
1:11:30as a nice speaker for music playback, it may not be the product for you.
1:11:34This is what this product is for, primarily.
1:11:37its music. That's what they're going on. And it does HomeKit. I think that was logical.
1:11:41That was something that I think we all expected.
1:11:43I would have been crazy.
1:11:44Because it's the perfect thing, in fact, to have that, to have a permanent resident HomeKit
1:11:49server basically running. Apple TV will also do that. And an iPad can do it. But to have
1:11:55it in this device, in the HomePod, makes sense. And Home's in the name, right? So it's got
1:12:01to do HomeKit. And so it does. I don't know. I'm looking forward to hearing how it sounds.
1:12:06I'm hearing how it sounds and all that. I'm an Apple Music subscriber and one of my
1:12:10frustrations with with uh... the Echo is that it doesn't have access to my
1:12:14Apple Music library.
1:12:16My Sonos does.
1:12:18When they put Sonos and the Echo on the screen
1:12:21they're like shots fired. I like the directness of that because that was not
1:12:24wiby koi. That's exactly what they're talking about. They're talking about sound
1:12:28quality, they mean Sonos and they're talking about
1:12:30lady in a can, they mean Alexa. So let's put the Echo and the Sonos up there.
1:12:35Let's, you know, game on.
1:12:36They announced that there would be Sonos integration
1:12:40with the Echo at some point, probably this year.
1:12:43And I'm looking forward to seeing that too,
1:12:45because I have Sonos equipment and I have the Echo.
1:12:47So, you know, if I can tell the lady to play music
1:12:52on the Sonos, I might not need a HomePod.
1:12:56- This is like the audio equipment,
1:12:58like these array of seven beam forming tweeters
1:13:01and an Apple designed woofer.
1:13:03Like if you like, if music is really your thing,
1:13:05like this is a product for you.
1:13:07I mean, I wanna see more, like I said,
1:13:10I think what I wanted, Jason,
1:13:12was Apple's version of the Amazon Echo.
1:13:14And I think that right now they haven't necessarily
1:13:17shown me that, right?
1:13:19They've shown me like it is a speaker
1:13:22that can also do some stuff.
1:13:24- Well, I don't know.
1:13:26I would say it is Apple's version of the Amazon Echo,
1:13:29but what they've decided to do
1:13:30is pick a primary purpose for it.
1:13:33- Okay. - And that's music.
1:13:35- Yeah, I feel like they haven't shown me
1:13:35the other stuff, yeah. - And the Amazon Echo,
1:13:37I would actually argue the Amazon Echo when it came out
1:13:39was a little bit like what the criticism we had
1:13:41about the Apple Watch when it was announced,
1:13:43which is, what's it for?
1:13:44Oh, it's for everything. - Oh, everything.
1:13:45- It's for everything.
1:13:46It's got speakers and you can talk to it
1:13:47and it'll do stuff.
1:13:48And so I kind of appreciate Apple's,
1:13:51I'm gonna say it again, Apple's kind of perspective here.
1:13:55It's opinionated design.
1:13:57It's like, Apple didn't make a,
1:13:59it can be everything home product.
1:14:01It made a connected speaker with other stuff.
1:14:06And some of that is marketing,
1:14:07but some of that is product design.
1:14:10- Yeah, okay.
1:14:11- And we'll see.
1:14:13I mean, those decisions will steer it towards some users
1:14:17and away from others.
1:14:18And I wonder where this product line goes from here.
1:14:23Easy to say, it's not gonna ship till the end of the year,
1:14:25But is this it or is this the beginning of some other connected home devices from Apple
1:14:31that they nestle in other parts of our lives?
1:14:34Because that's where Amazon is now with its history with the Echo is now starting to iterate
1:14:39on all these different variations of the Echo in different little niches inside the home.
1:14:45Maybe Apple will do that.
1:14:47Maybe this is the only one that Apple cares about.
1:14:49What I'm expecting and hoping is that in six months time when they do like what they did
1:14:53with the Apple Watch, right? They show it off six months time, they show it again and
1:14:56they show how much further they've gotten. I'm hoping to see a more full demo. There
1:15:01wasn't really a demo of this at all in any way.
1:15:04No, and they were in the hands-on area as sort of like you could look at them. They
1:15:09were not listing in "Do Not Touch", no. So I'm excited to see that.
1:15:13They were little Kleenex boxes. Last week we touched upon WWDC being the start
1:15:19of the year for Apple, right? This is the start of the year.
1:15:22the firing, the opening gun has been fired, the clock is running.
1:15:27The theme of the last year, iOS 10 to iOS 11, it's been a bad year, it's been full of pessimism.
1:15:35I feel like the theme of the year has been "we're all disappointed in Apple", right?
1:15:40To varying degrees across different product lines.
1:15:46I'm hoping for optimism now.
1:15:49I feel like they've got their house in order a little bit more.
1:15:53They are showing Mac users products, right?
1:15:57Because I don't know if Mac users really, really are like aching
1:16:01for Mac OS stuff so much, right?
1:16:04Like how we are with iOS, right?
1:16:07Like, I don't think they're looking for that feature
1:16:08that they really need to get their work done.
1:16:10No, they're just looking for the hardware to be updated.
1:16:12And the hardware has now been updated.
1:16:14It was updated in October.
1:16:15that same hardware has been updated again.
1:16:17- Yep. - And more hardware
1:16:18and hardware you didn't even expect
1:16:19and previews of more and you know there's still more coming.
1:16:22The iPad, this is, like they said it
1:16:26and I believe this is the biggest iPad update
1:16:29Apple have ever done.
1:16:31- Yeah, no, this is the moment
1:16:32where the iPad Pro becomes a computer.
1:16:34- The iPad now has significantly diverged from the iPhone.
1:16:39- Absolutely.
1:16:40- And it never has really,
1:16:41I mean, like split screen was the start of that
1:16:43but this is like, the home screen's not the same anymore.
1:16:47Right, like this is big.
1:16:49Like I am feeling right now really excited
1:16:53in a way that I didn't feel last year.
1:16:56Like last year was a bit of a plumber.
1:17:00- As an iPad user last year was a huge letdown.
1:17:02- But then like even on the iPhone it was like,
1:17:05stickers and messages, like messaging was the big thing.
1:17:09And it was great if you, you know,
1:17:10I was excited about stickers, I still love them.
1:17:12But that wasn't a huge thing.
1:17:15- You excited about stickers?
1:17:17- I still use them, I really like them, I do.
1:17:20A lot of people still don't, but I do all the time.
1:17:23But this is, I'm telling you man,
1:17:26I'm really excited for the next six months.
1:17:30- So the next step is people are gonna install these betas
1:17:34and we're gonna get a better sense of it,
1:17:36of how they work and...
1:17:39- I guess within the next week,
1:17:41people are going to have the iPads, right?
1:17:43'Cause they're coming out next week,
1:17:44so I'm sure we'll start to see reviews in the coming days.
1:17:46- I hope so.
1:17:47- I'm really excited, Jason.
1:17:50This is great, I'm pumped.
1:17:53'Cause I will say, I feel like, you know,
1:17:55the way that it's been, it's been frustrating.
1:17:59We've spoke about this on the show,
1:18:00it's frustrating to talk about Apple App
1:18:00It's frustrating to talk about Apple points this year.
1:18:02- Yeah, sure.
1:18:03- But this is like, yeah, okay.
1:18:06- And for iPad people who did not get the vote of confidence
1:18:10where people were called into a room at Apple somewhere
1:18:13to be told that there's a pro strategy coming.
1:18:15- We just got it.
1:18:16- We just got it after not really feeling like
1:18:20we had heard anything since last spring
1:18:22when the 9.7 iPad Pro came out.
1:18:25And the promise of the iPad Pro line,
1:18:29which has been sort of laying there since late,
1:18:33the previous year when iOS 9 had come out
1:18:36and it looked like, oh, we're going places
1:18:39and we didn't really go anywhere.
1:18:42But today we got the suggestion
1:18:44that we are now headed somewhere with iOS 11
1:18:46and the iPad Pro and I'm excited.
1:18:48- I feel like there is the possibility for the iPad
1:18:51to go further than it's ever been.
1:18:54And I was talking to David Sparks this morning
1:18:56and he said the best thing to happen to the iPad
1:18:59was sales declining because it is the sales declining which has forced them to do something.
1:19:06To not just take it for granted that if they make a tablet with an iPhone interface on
1:19:10it. The sales declining has forced them to put this amazing software effort in. I would
1:19:15argue that this is an existential problem for Apple in the sense of outside of the iPhone
1:19:20what is their compute core computing future. Like there are two scenarios there's one scenario
1:19:26where Apple in the long run is just an iPhone company.
1:19:29And there's a scenario where Apple in the long run
1:19:31is an iPhone company and a larger scale
1:19:34kind of device company as they are now.
1:19:38And for them to do that,
1:19:40they need to have a next generation device strategy for that.
1:19:45Microsoft's strategy is, oh God, we have no phones,
1:19:48we better make this good, everybody's using Windows,
1:19:51let's just turn Windows into something
1:19:53that can be convertible and be on a touchscreen
1:19:55and we'll do a different interface overlay and all of these things.
1:19:58Apple's approach up to now has been, well, we've got the Mac over here,
1:20:01which we're not going to change much, not going to make it a touchscreen, that's silly.
1:20:06And we've got the iPad over here, which is all great, but in the end,
1:20:11one of those tools needs to evolve.
1:20:13And today, we saw the iPad evolve.
1:20:16I'm excited about that because I think that says something
1:20:19about Apple investing a little bit more in the fact that it's going
1:20:22to have professional products in its touch operating system.
1:20:27And that means it's building for the future there.
1:20:31And that's good, 'cause I was starting to wonder.
1:20:33- I'm gonna buy my 10.5 inch iPad.
1:20:39Did I tell you something?
1:20:40I was just looking at the store.
1:20:41I'm very surprised about it.
1:20:42Do you know what's not available anymore?
1:20:44The 9.7 inch iPad, bro.
1:20:46You can't buy it. - Yeah, it's gone.
1:20:47No, the 10.5 is the replacement for the 9.7,
1:20:49Which means now the 9.7 is the iPad.
1:20:54- Yeah.
1:20:56- And then the 10.5 and the 12.9 are iPad Pro
1:20:59and that's a much clearer division now.
1:21:03- 512 gigabytes it goes up to.
1:21:05That's a lot of space for an iPad, huh?
1:21:08So yeah, it wraps it up.
1:21:10This has been a great day.
1:21:12I'm really excited.
1:21:13Obviously we're gonna know so much more.
1:21:15So within the next 24 hours,
1:21:17so I recommend tuning into connector tomorrow.
1:21:19It's gonna be the first time we're ever recording the show as a three people three person just the show cuz last year
1:21:25We did the whole relaycon event. Oh, right, right
1:21:28We had everyone come on a stage
1:21:29It's the first time three of us are actually recording the show together in like the whole time that we've been doing
1:21:33Working together over his life like four years. It's awesome. So we're gonna be doing that
1:21:37I cannot basically I assume Steven just gets up and leaves up. Yeah point because me and Federico are crying Steven
1:21:44We'll talk about max for a while and then you'll go get him talk. We'll be so excited
1:21:47So he'll get himself a beverage.
1:21:48We've got a ton more content coming across the whole network this week.
1:21:51There are live shows on under the radar.
1:21:53There's so much stuff.
1:21:54So go to relay.fm.
1:21:56You'll find more there.
1:21:57Thanks again to Encapture the Squarespace and Mail Route.
1:22:00Of course, Jason has a ton more coverage coming up this week at SixColors.com
1:22:04and you can find him.
1:22:05He's @jasonel on Twitter, JSNELL.
1:22:08I am @imike, I M Y K E.
1:22:10If you are in town, please come up and say hi.
1:22:13We would love that.
1:22:14And until then, we'll be back next time.
1:22:16Until next time, Mr. Jason Snow. Say goodbye.
1:22:19Goodbye Myke.
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