Podcast Search

Cortex

Cortex 41: Spiralling

Select a time to play from there. The line being spoken is highlighted as the audio plays.

0:00:00ready set go

0:00:05we do now why is that funny to you

0:00:10well I would you say ready set go I'm

0:00:13telling me that it's it's time to do the

0:00:15show

0:00:16that's what I'm doing d usually mute

0:00:18yourself when you say that I don't

0:00:19usually don't usually say it but no you

0:00:21go into mental marker that ok now the

0:00:24show is beginning like it don't you

0:00:27I don't need to say ready set go to

0:00:29myself no I don't need that

0:00:30okay well you're better podcaster than I

0:00:33am

0:00:34on your marks yeah mark get set go all

0:00:40right Mike

0:00:41where is my my curly vlog well I thought

0:00:45that I thought these things were up on

0:00:47sundays i understand from you from you

0:00:50of all people the incredible importance

0:00:52of schedules yet there was there was no

0:00:54blog this weekend

0:00:55I cannot believe that you're the first

0:00:57person to say this to me like of

0:00:59everyone in the world to ask where's the

0:01:02vlog I think I'd really didn't think it

0:01:04would be mister mister schedule over

0:01:06there

0:01:07well here's here's the reason I'm asking

0:01:09it's your fault for setting up these

0:01:10expectations but it's that they're on a

0:01:12regular basis

0:01:14I know you said you said that you had

0:01:15like your little get-out-of-jail-free

0:01:16phrase whatever it was you're like oh

0:01:18frequent but not something i don't even

0:01:22remember what it was that you said you

0:01:23know then you go ahead and upload at

0:01:25like the same time on the same day for

0:01:27four weeks in a row and so now you've

0:01:30set a schedule and so now you have

0:01:32failed to meet my expectations and I'm

0:01:33disappointed the uploading on the

0:01:35Sunday's was just because the only time

0:01:37i had to work on the videos was the

0:01:39weekend right it was like what is done

0:01:40by sunday because now i'm going to get

0:01:42to back to work on Monday which is fun

0:01:44actually because it makes it feel more

0:01:46like a side project in a weird way like

0:01:48I'm stealing like my weekend evening

0:01:50hours to do it right but no i haven't

0:01:53done one this week because we finally

0:01:56have the keys to the house

0:01:58hey we have we have the key to cortex

0:02:01cottage

0:02:02wow that was that was a hell of a Zeno's

0:02:07paradox getting closer and closer to

0:02:09those keys from my messages that you

0:02:12were sending me all

0:02:12yeah it was always like it's two months

0:02:15away right and then two months pass and

0:02:17it's it's one month away than one month

0:02:19passes and you lose two weeks way like

0:02:22we're getting closer but not right that

0:02:24was that was my experience watching you

0:02:26go through this i just had this like

0:02:28mental image of the estate agent was

0:02:31handed me the keys and they would drop

0:02:33the keys and then every time I went to

0:02:36pick up the key so I kicked them this

0:02:39was like the way my brain there is

0:02:41Persephone is it just every now and then

0:02:44I'd been outside of just kicked it away

0:02:46again and it just you know further and

0:02:48further but we finally have the keys

0:02:50wow that is that is exciting so are we

0:02:52recording from mega office right now

0:02:53we were supposed to be 0 because we were

0:02:57supposed to record like three days ago

0:02:59uh-huh but i have spent the week with

0:03:03contractors and then the contractors

0:03:06needed more contractors who needed more

0:03:08contractors who needed lots of

0:03:09contractors

0:03:10yeah it just kept going and going and

0:03:12going there was an apprentice at one

0:03:14point i'm being totally serious

0:03:15oh god that's not what you want to hear

0:03:17right it's like subcontractors all the

0:03:19way down

0:03:20fine i understand this you know this is

0:03:22how you how you build things and you

0:03:24know why build one when you can build

0:03:25two for twice the price but you don't

0:03:28want the apprentice the apprentice feels

0:03:30a bit like I don't know anymore

0:03:32looks like your situation so bad

0:03:34somebody can learn from it

0:03:35yeah it's actually i was i was just was

0:03:41just in the in the doctor's office and

0:03:43they there was a big sign up saying that

0:03:44there wasn't a not an apprentice but

0:03:46like a trainee but it might as well have

0:03:47said like we have the magician's

0:03:48apprentice today

0:03:49yeah and because like i don't know how i

0:03:51feel about this also as well like I

0:03:54completely have faith in the plumbers

0:03:58that we haven't but every now and then

0:03:59when I walk around the corner and the

0:04:01apprentice putting the pipes in also can

0:04:04you just not like switch over every time

0:04:06you hear the door open right so like I

0:04:08only see the fully-qualified plumber put

0:04:11my pipes in is that ok can we do that

0:04:13please yeah even though like she glue

0:04:16she knew what she was doing at one point

0:04:18of time according to had a blowtorch and

0:04:19I was like your heart a lot better

0:04:22everything that I am but you're handling

0:04:24a blowtorch right now and

0:04:25not really sure why but good luck to you

0:04:27so it has been a tough week i had an

0:04:32entire set of equipment ready including

0:04:35a macbook adorable which is probably the

0:04:38best computer in the world

0:04:40oh that doesn't run iOS of course

0:04:43because we know the ipad to get king but

0:04:45that thing is it's incredible it's it's

0:04:48like barely a computer is this is

0:04:50nothing there is amazing i love it I

0:04:52love it

0:04:53wow what a convert I couldn't believe it

0:04:55I had it for like a day and then I added

0:04:57a show on it and it was fine

0:04:59who's absolutely fine and it also weighs

0:05:02nothing

0:05:03yes I get that it's the nothing is

0:05:06computer you can possibly own it's

0:05:07incredible and it's gold of course of

0:05:11course we got a gold one and it has

0:05:12stickers on it and it looks incredible

0:05:14already so I had all this equipment

0:05:16ready to record from there and it was

0:05:18gonna be this like funny episode where

0:05:20is like all this echo and like I'm

0:05:21sitting on the floor button but no we

0:05:23couldn't do it because the situation

0:05:25kept getting worse and worse and I was

0:05:28there for two straight days in a room on

0:05:30a chair with a little table in front of

0:05:33me that have been left from the previous

0:05:35people on my own with just things

0:05:38happening around me for two straight

0:05:40days so just contractors coming in the

0:05:43Apple painting

0:05:44yep and then have electricity hums

0:05:46however as pipes were falling out the

0:05:48wall and it you know it just

0:05:49everything's fine and it's good now it

0:05:53was not good for a while but like it's

0:05:56ok now but it's just meant that this

0:05:58week has been an absolute disaster

0:06:00yeah justjust that the listeners

0:06:01understand when mike says pipes were

0:06:03falling out of the wall that is not an

0:06:05exaggeration

0:06:06there was a situation where a pipe

0:06:08literally fell out of a wall

0:06:10yeah it did that one hundred percent

0:06:11happened he just touched it and it fell

0:06:15off so it's been it's been a week so far

0:06:20like it's what day is it today is

0:06:22Thursday Wednesday Thursday Thursday

0:06:24today it feels like it's next wednesday

0:06:26right I i thought like it's weird in a

0:06:30way like the buying process was it was a

0:06:32time suck but it was completely

0:06:35different to this one because the buying

0:06:36process was short bursts of my

0:06:38I'm spread out over an incredibly long

0:06:40period who little this this part with

0:06:43like the getting the house ready is

0:06:45intensely long periods of time

0:06:48who over two days it's felt way worse

0:06:50that way because I've I've lot like

0:06:52completely lost multiple days of work

0:06:55but it's nearly there and not in the way

0:06:58of like the house buying process nearly

0:07:00there because all of the bad stuff is

0:07:04taken care of now

0:07:05yeah see the thing is though I like I

0:07:07don't even want to jinx it by saying

0:07:08when do you think you're going to be

0:07:09moved in but it's just like but you

0:07:12never this you're still you are still

0:07:14deep in unknown unknown territory here

0:07:18right like you think all of the bad

0:07:20stuff is over but now that you are

0:07:23actually in the house you'll find out if

0:07:25that's true that there is a thing we

0:07:28will be moved in

0:07:30give or take him for weeks because we

0:07:33had no choice we have to leave this

0:07:35house so okay

0:07:37the house may not be ready but ok but we

0:07:40can't be here anymore so we're going to

0:07:42be ejected from your current location

0:07:43and then you need to land somewhere so

0:07:46you will be in the house and four weeks

0:07:47exactly because the house i'm sitting in

0:07:50right now has been sold

0:07:52okay i don't think they will want us to

0:07:55be here

0:07:55no probably not probably not the new

0:07:59owners will not want you there

0:08:00no they can't you see I'm recording in

0:08:02here get out you need to be really quiet

0:08:05I don't care that this is your bedroom I

0:08:07don't care just get out of here so that

0:08:09is the current situation

0:08:11it has been a hellacious and relatively

0:08:14expensive week let me so far

0:08:17which brings us to our next item on the

0:08:20agenda today we have a new t-shirt for

0:08:23sale

0:08:24we're bringing back the monkey brain

0:08:26haha that this is a t-shirt design that

0:08:30many people have asked for

0:08:31so we are bringing it back and it's

0:08:33currently on sale for three weeks

0:08:36it is a limited edition variation of the

0:08:39monkey brain shot and we have take we

0:08:41have rejected him from the circle that

0:08:42he was once contained in and he is now

0:08:45adorned on the just of the shirt in

0:08:47monkey brain glory and we have we have a

0:08:50working title for the shirt

0:08:52called the cortex collagen tradition

0:08:54monkey brain t-shirt but you have to

0:08:57understand listeners like really has

0:09:00bought a house

0:09:01yep and really does have expenses that

0:09:05need to be covered

0:09:07it's like you to do I mind my own

0:09:09business i get messages from mike about

0:09:11like time for a t-shirt I go why and

0:09:14then I hear a long story about a boiler

0:09:16that ends in total horror right total

0:09:20horror and large unexpected expense and

0:09:23so I said yes Mike I think not only not

0:09:27only do we need to have a t-shirt but i

0:09:29think that this t-shirt really does need

0:09:31to be dedicated to the cortex cottage to

0:09:34Mike's new house and solving some

0:09:36serious problems for him so please

0:09:38listeners and you should really buy one

0:09:41of these for Mike now I want to make

0:09:44something super clear

0:09:45uh-huh if nobody bought this t-shirt I

0:09:49would be okay right

0:09:51we would be fine but if everyone places

0:09:53t-shirt

0:09:54I'm in a much better situation if it's

0:09:56not like Mike loses the house if you

0:09:57don't buy the t-shirt but Mike will feel

0:10:00a lot better if you do we had some

0:10:02severely unexpected costs and and if

0:10:06they are able to be covered that would

0:10:09be brilliant

0:10:10that would be very nice it would make me

0:10:12super happy

0:10:13so we've made a really nice t-shirt and

0:10:16there is a a a house icon on the back of

0:10:19it and very tiny so you know that you

0:10:21have supported cortex cottage there is

0:10:24distribution from the US and from the EU

0:10:26we have very very nice

0:10:29yep so people can choose in the past

0:10:32we've he done like you hit one Lincoln

0:10:33you get taken to whichever country

0:10:35around we're doing slightly differently

0:10:37this time because they're different

0:10:38colors available to us in the US and the

0:10:40EU so i'm going to put both links in

0:10:44take a look

0:10:45choose what college you like see how the

0:10:46pricing works out for you and you can

0:10:48choose what you want is because the

0:10:49supply that we have they have different

0:10:51colors available so go take a look see

0:10:54which ones you like and buy as many as

0:10:57you can

0:10:59seriously I want to just point out i'm

0:11:05fine i'm totally fine we are fine but if

0:11:08you buy a t-shirt i would really

0:11:10appreciate it I do like that sales pitch

0:11:13of drive it like you're not necessarily

0:11:15going for breath there you're going for

0:11:17death like if you're buying a t-shirt

0:11:18maybe you should consider seven yeah

0:11:20that's that's four colors right

0:11:23choose two of them right there are there

0:11:25are four colors and yes it really it

0:11:27really is dedicated to mikes house i

0:11:30really do like the little little design

0:11:32on the back of the shirt that has a tiny

0:11:35little house along with the the sort of

0:11:37the serial number and a bit of the

0:11:38redundant t-shirt moti from before so I

0:11:41think it looks great and I think it

0:11:43really helped make today's episode of

0:11:45cortex is brought to you in part by blue

0:11:47apron the company whose mission it is to

0:11:50make incredible home cooking accessible

0:11:52to everyone

0:11:53while supporting a more sustainable food

0:11:56system setting the highest standards for

0:11:58ingredients and building a community of

0:12:01home chefs less than ten dollars a meal

0:12:04blue apron will deliver seasonal recipes

0:12:05along with fresh high-quality

0:12:07ingredients to help you make delicious

0:12:09home-cooked meals every single meal

0:12:12comes with a step-by-step easy-to-follow

0:12:14recipe card and proportion ingredients

0:12:17that you can prepare in 40 minutes or

0:12:19less

0:12:20you can customize your recipe each week

0:12:22based on your dietary preferences and

0:12:24choose the delivery option that fits

0:12:26your needs

0:12:27there's no weekly commitment so you can

0:12:29get deliveries when you want them and

0:12:30blue a printer livers to ninety-nine

0:12:32percent of the continental United States

0:12:34blue apron knows that when you cook with

0:12:37fresh ingredients that support a more

0:12:38sustainable food system you can make

0:12:40incredible meals blue a princess the

0:12:42highest quality standards for their

0:12:44community of artisanal suppliers

0:12:46family-run farms fisheries and ranches

0:12:48research shows that cooking together

0:12:51build strong family bonds and blue apron

0:12:53families cook any three times more often

0:12:56one of the things about blue apron is it

0:12:58takes away a lot of the time that it

0:13:00takes to do this for yourself because

0:13:02you don't need to go and buy the stuff

0:13:04is delivered straight to your home you

0:13:05need to look up any recipes because they

0:13:07give you the war it's all nicely

0:13:08presented

0:13:09these beautiful cards and you don't even

0:13:11need to think about our research new

0:13:13recipes because they present new and

0:13:15amazing food for you to cook every week

0:13:17and none of their recipes are repeated

0:13:20of any year and you'll be able to cook

0:13:22things like pan-seared chicken of

0:13:23roasted for vegetables and butter caper

0:13:25sauce spicy lotus root and purple

0:13:28carrots stir-fry was sweet noodle

0:13:30potatoes and lemongrass roasted port

0:13:33with Romanesco cauliflower and coconut

0:13:35rice how great does that sound check out

0:13:39this week's menu for yourself and get

0:13:40three meals for free with free shipping

0:13:44by going to blue apron dot-com / cortex

0:13:49you will love how good it feels and

0:13:51tastes to create incredible home-cooked

0:13:53meals of blue apron so don't wait visit

0:13:55blue apron dot-com / cortex and we thank

0:13:58blue apron for their support of this

0:14:00show and relay FM blue apron a better

0:14:03way to cook earlier on your complaining

0:14:06about the fact that i have employer in a

0:14:08video yeah you've got me covered because

0:14:11you can't stop you're a kid

0:14:13no that's not how this works I think the

0:14:15install you are an out-of-character

0:14:17abundance of videos recently am I though

0:14:22yeah but you are could you you posted

0:14:24like a million videos across your

0:14:25various channels what have you done

0:14:27nothing can look now

0:14:28no it see what we got okay look I know

0:14:31people say this i know people say this

0:14:33and I think it's part of the joke people

0:14:35have to be like oh look cgpgrey is

0:14:37uploading a bunch of videos even even

0:14:41weirdly youtube trends got in on this

0:14:43joke which I thought was kind of funny

0:14:45really

0:14:46yeah you see I don't know I don't know

0:14:47if you are aware of this but if I don't

0:14:50think it's not on the main site but if

0:14:51you open up YouTube on the app yeah

0:14:54there's the trending videos section and

0:14:57I always kind of wondered about the

0:14:58details of this process but some of the

0:15:00videos have an editorial comment below

0:15:04them like presumably I have no idea but

0:15:08presumably there's someone at YouTube

0:15:11who is vetting what goes on the trending

0:15:14page to make sure that they don't end up

0:15:16with something terrible on and that's

0:15:17kind of my guess is probably what

0:15:18they're up to and part of that process

0:15:21is a key

0:15:22usually like there's an editorial

0:15:24comment below the trending video and

0:15:26when I released one of the electoral

0:15:28college ones the second one or something

0:15:30that there was a little comment which

0:15:31said like cgpgrey unusually releases to

0:15:35videos in a week about the electoral

0:15:36college it's like okay I guess even the

0:15:41structure of YouTube wants to get in on

0:15:43the gag that cgpgrey never releases with

0:15:45you is very frequently so happy thanks

0:15:47whoever that editor was but I still

0:15:49maintain that this totally doesn't count

0:15:53because as far as i'm concerned i

0:15:56released like one-and-a-half real videos

0:16:02i released the rules for rulers video

0:16:04and then the follow-up with the death

0:16:08and dynasties video that was whatever it

0:16:10was I think maybe eight days 10 days

0:16:12later something like that

0:16:14I view that as like one-and-a-half

0:16:16videos and then I released a bunch of

0:16:18nonsense and your short things and that

0:16:21like those are not those are not videos

0:16:23I don't think those count as actual

0:16:25video releases or anything but everybody

0:16:28likes to joke about them so I want to

0:16:30just just countless up here you released

0:16:33a video of a dog in the park

0:16:36I don't even know why you did that like

0:16:38iconic whose is that your daughter's dog

0:16:40is anyway roles for rollers deaf and

0:16:44dynasties an updated version of the

0:16:46trouble of the electoral college read

0:16:48the trouble with the Electoral College

0:16:49cities and then it cuts off a can see

0:16:51from where I am right now and then also

0:16:54a video about an apple book which is a

0:16:56whole other can of worms

0:16:58yeah this is a lot this is a lot for you

0:17:01gray this is I mean I know the psycho is

0:17:04the final video to help video this is

0:17:06like six youtube videos in a month right

0:17:11ok it's just it's strange it's just

0:17:13strange to see you be so prolific if

0:17:16you've clearly there's been a few things

0:17:18that you've got a lot to say about

0:17:19recently

0:17:21well if you know it's been a it's been a

0:17:22strange time but I will stand by my

0:17:25remark that a I think like a 19 second

0:17:29clip of a dog chasing some parakeets in

0:17:31a park does not count as a video and i

0:17:33think a

0:17:3518 seconds comment that just changes the

0:17:38number from a previous video does not

0:17:39count as a video so I i I'm firmly

0:17:43standing by that notion that I've

0:17:45actually released one-and-a-half videos

0:17:47over this length of time

0:17:48sure the that dog video I think I

0:17:51recognize a piece of hardware used to

0:17:53make that video i would do you I do

0:17:56yeah and I know is that in another video

0:17:58that you tweeted you bought the Ozma

0:17:59didn't yes i did i was i was actually

0:18:02wondering if you were going to notice

0:18:03that all i know is that I've just wait

0:18:05until now to tell you that you will so

0:18:07you tweeted a video of you walking in a

0:18:09park

0:18:09I think the who I don't know I I thought

0:18:11when you have with the dog video that

0:18:13you bought it with the walking in the

0:18:16park and 100 percentile case anybody

0:18:18doesn't know this is a like a gimbal

0:18:21like a Steadicam type thing you put your

0:18:23phone into i bought one and shoot some

0:18:25my blog footage on it and i know that

0:18:27some of the footage that I showed you

0:18:28when we're all you were very excited

0:18:31about it so i can see I can see that you

0:18:33bought it why did you get that you just

0:18:35interested

0:18:36yeah I guess we hope we haven't talked

0:18:38about that gamble on the show I think no

0:18:40don't think we have ok it's ok so first

0:18:44anyone who's not aware a gimbal is

0:18:46essentially like a little handheld

0:18:47stabilizer yeah and there are a bunch of

0:18:51them that are used specifically with

0:18:53phones so while something like the

0:18:55iphone has video stabilization built

0:18:57into it there they they are these

0:19:00devices which will mean it's so cool to

0:19:03see them in operation that they do their

0:19:05best job to hold the phone in the same

0:19:08location in space as you're walking

0:19:10around and it's it's it's very

0:19:13interesting to see how this little

0:19:14mechanical arm counteracts however you

0:19:17move it and the result is that you can

0:19:19get some really fantastic looking

0:19:21footage if you know what you're doing

0:19:23with it and the company that makes this

0:19:24one is called the Osmo mobile is DJ I

0:19:27which is the company that also makes all

0:19:29the best drums

0:19:30mmm i forget that they're the drone

0:19:32company to they make the Phantom and the

0:19:35Maverick and inspire they make all of

0:19:37those i have had had this on my mind for

0:19:39a long time as a piece of hardware that

0:19:42I wanted

0:19:42get because basically there's a project

0:19:46that was on my mind that I wanted to do

0:19:48that would require some actual real-life

0:19:53footage and so getting a gimbal had

0:19:57always been in the back of my mind and

0:19:59that one's I had looked at I never

0:20:01thought of great and then I was super

0:20:02impressed by your gamble when I saw it

0:20:05in action and so i finally decided let

0:20:07me get this and let me just do some test

0:20:10footage with it to see if this thing

0:20:13that I want to do will even work and

0:20:16it's like right now it looks like the

0:20:17answer to that is probably not but I i

0:20:21definitely just wanted to get in and try

0:20:23it out and so forth that's partly why i

0:20:24like I have this this little video clip

0:20:26of a stabilized dog chasing parakeets in

0:20:30the park is I was just walking around

0:20:31the park and kind of shooting stuff and

0:20:33playing around with it and trying to get

0:20:34a feel for how does this work but it is

0:20:37a fantastic piece of equipment so cool

0:20:40yeah and and like it's not cheap

0:20:43nobody anybody out there if you are

0:20:45thinking of doing any kind of logging I

0:20:48feel like I can really hardly recommend

0:20:50this thing like it's it's going to make

0:20:52your footage looks so much better and

0:20:55and it has what i think is hilariously

0:20:58like the vlogger mode where you can have

0:21:00the camera pointed at yourself and it

0:21:01will track your face

0:21:03yeah so you can write so you can be

0:21:04holding holding out your camera in front

0:21:06of you and doing the like look at me i'm

0:21:09walking around shooting a blog like I

0:21:11see people doing a lot of quite

0:21:12frequently and you can you can be sure

0:21:15that your face will always be in the

0:21:17center of the frame because it's doing

0:21:19live facial recognition on you and

0:21:22making sure to always keep your face in

0:21:24the center which is almost like magic

0:21:26witchcraft levels of Technology now but

0:21:29it's it's very cool and i think i can

0:21:31even as someone who is not a vlogger

0:21:33like I can totally recommend this as a

0:21:35piece of equipment if you're thinking

0:21:35about this

0:21:36my favorite thing that it does you can

0:21:39say to it i want a time lapse from here

0:21:42to here you you move it around so like i

0:21:44want you to go from this point to this

0:21:46point and I want two minutes of footage

0:21:48and you put it down

0:21:49I've got this little stand that you can

0:21:50put in you clip it in leave it and it

0:21:52will just move on its own and it gives

0:21:54you the footage it's the

0:21:55it's awesome i did some of that stuff in

0:21:57my Island video they could just getting

0:21:59like the kinda time-lapse videos of the

0:22:02mountains and stuff we got to put it

0:22:04down and just let go

0:22:06it's brilliant I really love it this is

0:22:08not a sponsorship nobody ji we're

0:22:10totally open to pick to having his

0:22:12father just isn't what i would do one

0:22:14but the so give us a call

0:22:18I really love your product i also want

0:22:20to drown because of course I do

0:22:22and the Maverick looks really impressive

0:22:24so send me one

0:22:27shameless Mike yeah I really think it

0:22:32looks cool and super expensive and I as

0:22:34we have already out late I can't justify

0:22:36that right now

0:22:38so how are you doing this how are you

0:22:42making these videos like everybody

0:22:44listen to the show knows that it takes

0:22:46you forever to put video together even

0:22:48with your new process of having an

0:22:50animator the scripts we have establishes

0:22:53take you months at best I can I don't

0:22:56understand how you're doing this

0:22:59based on your own kind of very stringent

0:23:02requirements that you set for yourself

0:23:05I mean okay well let's just let's take a

0:23:07look at the ones that i uploaded to them

0:23:08the real youtube channel not the cg b

0:23:10grade to youtube channel you know right

0:23:12where i upload an interesting things so

0:23:15this was this was interesting because

0:23:16the two little Electoral College follow

0:23:20up video that I did were actually now

0:23:22the first time I have animated something

0:23:25in three videos worth of time you can't

0:23:28tell i think i think you really can't

0:23:37tell

0:23:38oh no you can you review you can tell ya

0:23:41I'm used to the new style now grey I

0:23:44gonna say no the new the new thing is

0:23:45much better

0:23:46uh-huh i'm and and so I had they were

0:23:51really animated because i was partly

0:23:52just pulling footage from my old videos

0:23:54and and laying stuff down not on top of

0:23:57them so that was very easy to do mean

0:24:00that the first one where I'm just simply

0:24:01commenting on the fact that the number

0:24:02of times the electoral colleges had this

0:24:05strange result has increased you know

0:24:07that I mean that i put

0:24:09that together in like an hour the

0:24:12morning of the election results from my

0:24:15perspective in the UK which would have

0:24:16been late late night in America that was

0:24:19really simple to do I mean here's here's

0:24:22a funny thing which is the longer video

0:24:25which is the the one with the ridiculous

0:24:27title like read the trouble with the

0:24:29electoral college that was that was just

0:24:31a case of I was really trying to write a

0:24:36whole new video about the Electoral

0:24:37College recognize that i had an enormous

0:24:41amount of stuff that I wanted to say

0:24:43about it also recognized that there was

0:24:47no way that I could do this in the

0:24:52timeframe that I would want to do it and

0:24:56i kinda shelved this big update to the

0:25:00Electoral College video but then pretend

0:25:05a little bit like the rules for rulers

0:25:06thing that we discussed last time like I

0:25:08just like I found myself just constantly

0:25:11thinking about a couple of parts of that

0:25:15video and so the the follow-up thing

0:25:20that I ended up putting up on friday i

0:25:24feel like that video was the flip side

0:25:26of the same process that produce the

0:25:28rules for rulers now in the case of the

0:25:31rules for rulers like I'm really happy

0:25:33with this video that I produced that I

0:25:34couldn't let go that kind of drove me

0:25:36crazy for a while but I i think that the

0:25:39the the update video is is the flip side

0:25:42of this coin because it's a video that

0:25:44is is frankly like not very good

0:25:47it was produced in an absurdly short

0:25:50period of time

0:25:51it's the kind of thing that like looking

0:25:53at it almost immediately after its

0:25:55published i can see all of the writing

0:25:59and structural flaws with it but it's

0:26:03like but it was produced in a day

0:26:05essentially like I took a bunch of stuff

0:26:06that I had written i rewrote it as a

0:26:09different thing in the morning

0:26:10animated in the afternoon and then put

0:26:12it up on the YouTube channel and then I

0:26:14felt like free right I feel like okay

0:26:17brain you can let go of this now we've

0:26:20done a thing

0:26:22it's not a very good thing but at least

0:26:25like you you you can let this go are we

0:26:27can stop thinking about this for now and

0:26:29we can come back to it and do it

0:26:32properly at some point down the road but

0:26:35but that's what was occurring here also

0:26:37for various reasons this probably isn't

0:26:39the right time for that video in a weird

0:26:41way

0:26:41yeah I like I can't even I can't even

0:26:43judge if it is or not like who knows

0:26:45like it's from a perspective of catching

0:26:48the zeitgeist of course it is but to do

0:26:50an objective video when you look at that

0:26:54it's probably not the right time for it

0:26:55yeah it might be better to wait until a

0:26:58period in which nobody really cares

0:26:59about politics and then try to release

0:27:01the thing I i don't know i don't know

0:27:03I've had a bunch of thoughts about it

0:27:05but sometimes i think these things

0:27:06happen in the working process where you

0:27:08can see the like different outcomes that

0:27:12result from the same process and I think

0:27:14the rules are rules video and the read

0:27:18the Electoral College video are just

0:27:20like an astounding example of opposite

0:27:22results from the same fundamental thing

0:27:24like sometimes I can't let a thing go

0:27:27sometimes a 20-minute video pops out of

0:27:29that which took six months right

0:27:31sometimes form a half minute video took

0:27:33a day again did they spoke extremes at

0:27:36the same thing

0:27:37yeah and also wildly varying quality

0:27:40levels like it'sit's just it's

0:27:42interesting to see but it's like I keep

0:27:44I keep sort of joking online that that

0:27:46video was way more about catharsis guy

0:27:51just like I need to do this so that i

0:27:54can let it go right and then and that's

0:27:56and that's where we are now so i think

0:27:59that is partly why there has ended up

0:28:00being a bunch of videos that i have put

0:28:02up in a relatively short period of time

0:28:04is funny to see when you go on these

0:28:07vents the you know like I'm glad I'm

0:28:10glad it's funny for someone because it's

0:28:12not funny for me it's like not funny

0:28:14ha-ha right but it's it's just like

0:28:17every now and then I'll see you do a

0:28:19thing and I just know that your illness

0:28:23you're in a state

0:28:25you know like you set up a whole new

0:28:27reddit to help you trying combat some of

0:28:30this like I just I just watch you you

0:28:33just spiral and then come back again one

0:28:37day you're gonna fall down that hole and

0:28:38I don't know what I'm gonna do to that

0:28:41point i'll just keep watching you from

0:28:44can sort of forgot that I set up the

0:28:45second read it and I do like someone

0:28:47pointed out to me like you know you've

0:28:49done this before set up an alternative

0:28:51really collect totally forgot oops

0:28:55yeah it's you know bursts of activity

0:28:59and you know right right now I feel like

0:29:03a a burnt-out shell of a human being at

0:29:07the moment is is what has happened on

0:29:09the other end of this like this is this

0:29:12is I think an unusual amount of activity

0:29:14like really just a lot

0:29:17yeah I've had a bunch of videos in a

0:29:20relatively short period of time we go

0:29:22watch that dog video people it's like

0:29:23that yeah thats what its last that's the

0:29:25real money you know just go wash the dog

0:29:28video remember last time we were talking

0:29:33about Steve Jobs and the Apple board and

0:29:37the end of looking at how he put his

0:29:39keys into place

0:29:41Sasquatch Yeti on the reddit provided

0:29:43some some follow-up that I wanted to to

0:29:45read so they said i remember reading

0:29:48about this in the water

0:29:49isaacson biography and the story is more

0:29:51bold than great imagined who I know

0:29:54right after job tried to make his first

0:29:57change to the board and they wanted to

0:29:58study it for two months before

0:29:59implementing it he called them we

0:30:01couldn't save the company if he wasn't

0:30:03going to get the support he needed he

0:30:04demanded that everybody quit or he would

0:30:06resign immediately so the board all

0:30:09resigned at once except one guy that job

0:30:12said could stay then he replaced all of

0:30:16these people with people have his

0:30:17choosing he knew he had all the leverage

0:30:20because who wants to be on the board

0:30:22that brought Steve Jobs back to Apple

0:30:24then lost him again

0:30:26interesting and the company was doing so

0:30:30badly at that point that they would

0:30:31absolutely get blamed for continuing to

0:30:34tank after landing jobs go they needed

0:30:37him more than they even needed their own

0:30:40board seats that is a fascinating

0:30:42additional detail there of how was it

0:30:46that he was able to manipulate the board

0:30:50of directors to be so on his side yet

0:30:53because it was just basically it's it's

0:30:55either you do what I say or the company

0:30:57blows up right and in addition to that

0:31:00the board had already brought him back

0:31:02yep and it would look terrible if he

0:31:05quit and they're all calculating for

0:31:08their future careers

0:31:10it looks terrible for them as board

0:31:12members of other companies if that is

0:31:14that is very interesting and I feel like

0:31:16again as an example of structures lining

0:31:18up so that a thing can happen in a

0:31:21particular way that if there's a very

0:31:22interesting additional detail to the

0:31:24story because the stars are all aligned

0:31:26right they approve the buyout next thing

0:31:28right next to it so S&M brought jobs

0:31:31back into the fold and it created this

0:31:33beautifully romantic story who the man

0:31:35coming back to save the company and then

0:31:38he just leaves again click with you you

0:31:41get you don't want to get a handle and

0:31:42that would totally have tanked the

0:31:44company at the time like I completely

0:31:46see that as a as just a death knell for

0:31:49we've made an acquisition and the main

0:31:53dude is out the door as soon as he

0:31:55possibly can be

0:31:56we just think of like the the way the

0:31:57stock market reacted right job comes

0:31:59back sees how bad it is and decides he

0:32:02can't say that leaves

0:32:04yeah and it's also brings that the

0:32:06interesting thing which speaking a board

0:32:09of directors I think this is a detail

0:32:11that people are often unaware of is how

0:32:16much CEOs are often boards of directors

0:32:19for other companies like how closely

0:32:22related lots of seemingly competitive

0:32:26companies are and then that makes sense

0:32:29as to why like why do the board of

0:32:31directors about apple care a lot about

0:32:33protecting their reputation

0:32:36it's because they are going to be

0:32:37connected with a bunch of other

0:32:38companies that

0:32:39either they are the CEOs of or that they

0:32:41are on the board of directors of just to

0:32:45give a tidbit on that if people don't

0:32:46know a tim cook CEO of Apple he's on the

0:32:49board of nike yeah

0:32:51yep and Eddy Cue who's a senior

0:32:54vice-president Apple he's on the board

0:32:55ferrari loose

0:32:57yep this is this is the thing that is so

0:32:59much more common than you think it is

0:33:01and if you ever dig into the details of

0:33:03like pick a random company look at their

0:33:06board of directors and it just it

0:33:08spirals out into a web of other

0:33:11companies and it's like okay this makes

0:33:14sense as to like yr apple and nike

0:33:17working together on an Apple watch is

0:33:18like okay well because their senior

0:33:21level people are like trading positions

0:33:24with each other in their companies as

0:33:27far as how they're related so it's I

0:33:29think it's a very interesting phenomenon

0:33:30of bored interconnectedness among

0:33:33companies so Bob Iger who is the CEO of

0:33:37disney was on the board Apple who

0:33:39there we go wonder how that pic

0:33:41something went down right exactly

0:33:44exactly thats that's how this goes

0:33:46that's that's how this goes it's another

0:33:49one of the ways that a company can

0:33:50distribute rewards to key supporters who

0:33:53are also people who are in charge of

0:33:56companies that can be quite useful to

0:33:58the CEO of the primary company like you

0:34:00can you can just see the structure a

0:34:02little bit unveiled if you ever trace

0:34:05the board relationships across company

0:34:06so seemingly seemingly competitive

0:34:09companies often will have key members of

0:34:12other boards who are like on the other

0:34:13person's company you think how much are

0:34:15you really competing it doesn't seem

0:34:17like maybe that much this episode of

0:34:21cortex is also brought to you by

0:34:23indochino one of the largest

0:34:25made-to-measure menswear brands around

0:34:27in ticino are all about making it easier

0:34:30for men to get great fitting high

0:34:33quality suits and shirts at an

0:34:35incredible price this is how it works

0:34:37you go to indochino dot-com indoc age

0:34:41ino dot-com or you could play old school

0:34:44visit one of their nine showrooms in

0:34:46North America you take a look through

0:34:48their hundreds of fabrics and patterns

0:34:50then you get to choose your own custom

0:34:53zation that you want to make to the

0:34:54custom-made suit that you're going to

0:34:56get sent to you

0:34:57this could be lapels to please the

0:34:59jacket linings and tons more then you

0:35:02just need to submit your body

0:35:03measurements to them now this is

0:35:05actually really easy

0:35:06they have a super handy tool that will

0:35:08walk you through step-by-step of what

0:35:10you need to do where you need to measure

0:35:11and how you need to do it then you just

0:35:14enter these measurements one by one into

0:35:16the site they have these little videos

0:35:17that they show you this is how you

0:35:19measure this part is how you measure

0:35:20this part if you need it indochino even

0:35:23now you a lovely little tape measure i

0:35:24also one and it's very cute i like it i

0:35:27was super surprised how easily this was

0:35:29to do and it's all down to the care

0:35:32industry no have taken to walk you

0:35:34through it

0:35:35that's why it's simple once you've done

0:35:37this you just kick back relax and get

0:35:39ready to step into the best most stylish

0:35:42suit you've ever worn it takes just four

0:35:45weeks in the past all the suits that I

0:35:48verbal have bought of the rack right

0:35:49going to change room tried them on and

0:35:51bought them never really super happy

0:35:53like it wasn't made for me which is

0:35:55something that people in a store because

0:35:57trying to buy a custom-made suit is an

0:35:59extremely expensive thing but within the

0:36:02genome you can get a made-to-measure

0:36:03suits for just a few hundred dollars

0:36:05rather than thousands even so my soon as

0:36:08a ryan from indochino I chose a lovely

0:36:10classic Navy herringbone suit and I am

0:36:14so pleased of it I've never had a soup

0:36:17where I've put it on and it is fit as

0:36:19well as this one does i'm really

0:36:21surprised at just how well this suit is

0:36:25made with just my measurements entered

0:36:28online like it is really really awesome

0:36:31i was so impressed of how easy it was to

0:36:34put all this stuff in and what it's

0:36:36turned out is a suit that I'm super

0:36:38happy to where I'm not kidding as we

0:36:40getting ready to move right now I'm

0:36:42going to get rid of all of my other

0:36:44suits because I don't need anymore

0:36:45I just need this one from indochino and

0:36:48i'm probably going to get another one as

0:36:49well maybe going to get a black one

0:36:51because now they have my measurements

0:36:53super simple can just order again i'm so

0:36:56pleased of how this thing has turned out

0:36:59this is this show you get any of

0:37:01industry knows premium suits for just

0:37:03three hundred and eighty-nine dollars in

0:37:05sochi know.com when you enter the code

0:37:07cortex and check out that is a huge

0:37:09fifty percent off the regular price for

0:37:12a made-to-measure premium suit plus

0:37:14shipping is free and your satisfaction

0:37:16guaranteed or your money back

0:37:18that's ind och aye n 0 dot com probable

0:37:23cortex for any premium super just 389

0:37:26dollars for free shipping no Gino also

0:37:28has amazing holiday deals right now on

0:37:30their shirts pants and other products to

0:37:32you'll never have to worry about badly

0:37:34fitting suits are expensive trips to the

0:37:36tailor again

0:37:37get ready to look like a million bucks

0:37:39thank you so much indochino for their

0:37:41support of this show and we laugh and we

0:37:44have spent a ton of time on this show

0:37:46talking about email

0:37:48oh yeah and that what we have right like

0:37:51I think it's like if you if somebody was

0:37:53to to really kind of outline the major

0:37:56themes of the show email has definitely

0:37:58been one of those things

0:37:59mm and I think it's because and I think

0:38:01there is an element that everybody can

0:38:02relate to because if you work in any

0:38:04kind of company email is a big part of

0:38:06it right no matter what you do e-mail

0:38:07kind of it just has its way of just

0:38:09putting its tendrils out to touch every

0:38:11part of your life whether you like it or

0:38:12not

0:38:13yes it can be all-consuming did you hear

0:38:17about the to-do about the disaster with

0:38:19the NHS and their email system i saw

0:38:22some headlines about as funny as i saw

0:38:24this headline on on hacker news i think

0:38:27ya up and I didn't pay much attention to

0:38:30it but as i mentioned i was just

0:38:32recently in a doctor's office and when I

0:38:33was there I was overhearing the two

0:38:35secretaries complaining about this thing

0:38:38that occurred I was like okay I see what

0:38:40happened here essentially somebody

0:38:42accidentally sent out a message to all

0:38:46of the two million plus members of staff

0:38:50who are on the NHL email list which also

0:38:55includes like return generally related

0:38:58industries like there's tons of doctors

0:38:59who work in private practice who would

0:39:01also get this message just like okay so

0:39:03a message went out with two million

0:39:05recipients and then what everybody was

0:39:08caught in is reply all so hope

0:39:13with two million people there ended up

0:39:16being a million people replying saying

0:39:20this message wasn't supposed to be for

0:39:22me right there replying all and then

0:39:24other Ben's like you can see what

0:39:26suddenly happens and the the two

0:39:28secretaries I was overhearing them say

0:39:31that they've got a call from someone at

0:39:33the NHS like trying to tell everybody

0:39:34individually how to sort out this

0:39:36problem like don't reply to any of these

0:39:39messages like we just need to delete

0:39:41them we meet like this is this is a

0:39:43terrible half-life situation we need to

0:39:45make it go down as fast as possible but

0:39:48but quite legitimately they were saying

0:39:50that their inboxes were filled with

0:39:52hundreds and hundreds of a relevant

0:39:55messages surrounding the actual

0:39:59legitimate messages hundreds has to be

0:40:02understating it

0:40:03what I mean is hundreds between each

0:40:05legitimate message

0:40:06oh right so list of his weaknesses but

0:40:09for envelope

0:40:10it's like what do you do what do you do

0:40:12anyway that's one that's one of the joys

0:40:15of email reply off of my favorite things

0:40:18is when you get caught one of those and

0:40:19then somebody replies all saying please

0:40:21take me off this

0:40:22yeah you are contributing to the problem

0:40:24you're trying to solve it's infuriating

0:40:26and and i keep saying half life because

0:40:28like this is this is the real situation

0:40:29and I'm i remember a the graduate school

0:40:32that I went to it it took me years to

0:40:36get off some reply-all emails chain that

0:40:39it happened while I was there right and

0:40:41it's just like it was just like much

0:40:44smaller scale but a similar thing of you

0:40:45know somebody sent out a message to

0:40:47everybody who was in the graduate school

0:40:49department which ended up being just a

0:40:50ton of people and people were applying

0:40:52all about taking off an argument was

0:40:53like you know a big burst in the

0:40:56beginning but i remember years later

0:40:58still getting someone replying all to

0:41:00this entire list you know complaining

0:41:01about the existence of the list is like

0:41:03you're the problem

0:41:04you're the problem don't reply all like

0:41:06if everything just stays quiet and calm

0:41:08this can go away really fast but it

0:41:10doesn't so I'm sure the NHS will be

0:41:13dealing with this until the end of time

0:41:15with two million people so the reason I

0:41:18brought up email today and is I found a

0:41:21new email app that I think is really

0:41:23interesting and ya mean you spent a ton

0:41:25of time on the show

0:41:26talking about apps that are specific to

0:41:28our own preferences and needs like what

0:41:31was that one that you use univox uni

0:41:33barks at you maybe I can't imagine

0:41:35everybody that listens to show once or

0:41:38needs the application because it deals

0:41:39even a very specific way

0:41:41look at this this one that i found this

0:41:43app Gordon ocean it's probably the best

0:41:47email app that I've used for specific

0:41:49features and those features our business

0:41:53email so it does a few things now it is

0:41:58phone only at the moment they are

0:42:00working on tablet apps on iOS and

0:42:02Android and they are using machine

0:42:06learning type stuff to make your email

0:42:09better and to make you react to it

0:42:12better at what you explain what you mean

0:42:14by this right is I feel like machine

0:42:16learning is this buzzword that everybody

0:42:17likes to use now and it'd be like when

0:42:20you hear machine learning just replace

0:42:22it with magic once things that upset a

0:42:24lot of people but like I'm mostly family

0:42:26yes your email is going to be going

0:42:27through somebody else's server but

0:42:29that's pretty much how all third-party

0:42:31let's work these days for notifications

0:42:33cetera

0:42:33if you don't if you don't want that

0:42:35you're not gonna like this

0:42:37yeah it's like shocked surprised you

0:42:39email is not even as secure as you think

0:42:41it is if it's not going through one of

0:42:42these services so like if you're worried

0:42:45about security in your email you already

0:42:46focused on the wrong problem mmm one

0:42:49thing that it does is it looks at your

0:42:50inbox and tries to assume what's

0:42:52important to you who write so it takes a

0:42:55look at like people you've replied to

0:42:56before stuff like that he knows that so

0:42:58obviously it's nothing is going to keep

0:42:59that as an important email people that

0:43:02are going to contact you for the first

0:43:03time or whatever maybe it thinks they

0:43:05might not be that important to you or

0:43:06like app emails or subscriptions or

0:43:10newsletters and stuff like that and it

0:43:11kind of Gray's them out a little bit

0:43:13keeps them in the order of the inbox

0:43:14with grace them out a little bit then

0:43:16you get a number in the bottom

0:43:17right-hand corner that tells you how

0:43:18many of these emails exist and with one

0:43:20swipe you can archive all of them so

0:43:22that's really cool how you clean out

0:43:24junk really easily so when you say it's

0:43:26it's grouping it's grouping similar

0:43:29messages according to the machine

0:43:31learning or grouping similar messages

0:43:32according to sender machine learning

0:43:34though it is assuming what it thinks are

0:43:37unimportant email

0:43:38right and you can get rid of all of

0:43:40those in a swipe ok you can very easily

0:43:42just with like to tap a button to say no

0:43:45this is important and then it will learn

0:43:46that future but it's like I'm looking at

0:43:49it right now and I have nine messages my

0:43:51inbox one of them is from dropbox one of

0:43:55them is from my plumber asking for

0:43:58feedback and one of them is from a

0:43:59personal email me for the first time and

0:44:02it's indicate that these three might not

0:44:04be that important and to be honest it's

0:44:06got two out three the right so it's

0:44:09doing a good job of that but it goes way

0:44:11more than this this application this is

0:44:13just like the tip of the iceberg of what

0:44:15this thing does and this is why it's so

0:44:17good for businesses it has single radar

0:44:20radar scans your inbox and your sent

0:44:24emails and highlights unanswered

0:44:27questions

0:44:28whoo that's interesting and interesting

0:44:33it uses another part of its technology

0:44:35of assessing all of your communications

0:44:38between people

0:44:39so let's say mean you don't you don't

0:44:43even we are not even in this list but

0:44:44we've never even met each other let's

0:44:46just say me and you it will look at how

0:44:49long is the usual response time between

0:44:52me and you from the lead to you and

0:44:55we'll assess if an email was passed that

0:44:57point and put it in the writer so for

0:45:01example it may know it would make me

0:45:03very sad that you don't like your

0:45:06outgoing points

0:45:08oh my god i did--like i feel like i

0:45:10don't i don't want to even though those

0:45:11numbers i have so many people waiting on

0:45:13me for so long for so many things like

0:45:15right but here's the thing that right so

0:45:17this is it knows how the app will know

0:45:20how long it takes you to usually reply

0:45:22to somebody it will only highlight

0:45:24something when it's past even that point

0:45:28yeah to be like hey you should reply to

0:45:31this but what is really great is that

0:45:33how it works on the other end so it

0:45:35knows how long it usually takes somebody

0:45:37to reply to you and it will then

0:45:39highlight just the question part food so

0:45:43it looks or what it thinks is the

0:45:44question and it breaks them down into

0:45:46these little cards and it's like you

0:45:48asked cgpgrey and maybe a long email but

0:45:51in

0:45:51that email i asked you one question and

0:45:54i have not received a reply to that

0:45:56email which means you have not answered

0:45:57it and then it says nudge gray and just

0:46:01highlights the question

0:46:02it's freaking amazing that's interesting

0:46:06and then it says like it has a date to

0:46:08them so like this one person who hasn't

0:46:11emailed me i asked i also what do you

0:46:13think

0:46:14and they haven't replied and they're

0:46:16late by 28 days based on our previous

0:46:18communication who it says nudge this

0:46:22person so you just press the button and

0:46:24open an email for you to send again and

0:46:28i also like I have an email in my inbox

0:46:30to a person that is overdue by eight

0:46:33days based on our previous communication

0:46:35it's incredible and then also i've asked

0:46:40questions of people that it says I can

0:46:43expect this email in X amount of days

0:46:45based on our previous communications got

0:46:48that's also a thing open what beautiful

0:46:49seeing for making out there and and then

0:46:52it has a people tab in the people tab

0:46:54you can go into an individual you can

0:46:57find out what the usual response time is

0:46:59between each of them who is the best

0:47:01person responding in that relationship

0:47:02it tells you who introduced you to that

0:47:06person

0:47:07oh that's interesting because it like

0:47:10looks at the cc's and then what is that

0:47:12when the first email wasn't who it came

0:47:13from

0:47:14I have never seen a nap do the stuff

0:47:17that this does and then it pulls in

0:47:19contact data and work history of the

0:47:21individual from services like Twitter

0:47:23and LinkedIn and their websites like I

0:47:25can look at somebody and it tells me

0:47:27what their personal website is because

0:47:29it's even looked at it maybe from their

0:47:31signature field or just from pulling in

0:47:34data from other services

0:47:35it's incredible like it really does a

0:47:39good job of ensuring what's important in

0:47:41your inbox but the thing that's most

0:47:42important for me is i will i'm using

0:47:44this is my email app when and if they

0:47:46put an ipad i may do that just because

0:47:49some of this stuff is so powerful but I

0:47:51open it every now and then just to see

0:47:53like your questions are outstanding

0:47:54because how else do you know that the

0:47:56email goes and then you may never see a

0:47:59reply and you just forget and if you're

0:48:01packing in some other way but this

0:48:03application tells me all my own

0:48:05signing questions to people awesome boy

0:48:07that is very interesting that is that is

0:48:10very interesting this again highlights

0:48:12one of the best things about email that

0:48:15it is this cross-platform open way of

0:48:20communicating and then it ends up that

0:48:22you can build specific tools for sifting

0:48:25through this general-purpose thing and

0:48:29like that like that is very interesting

0:48:31to see like oh maybe you don't use this

0:48:34all the time but it's useful to check to

0:48:39make sure that you haven't overlooked

0:48:40something like that as a very as a very

0:48:43interesting idea and I'm just I'm just

0:48:45looking at some of the screenshots from

0:48:47this and I have to say I this this looks

0:48:50again like maybe one of the most

0:48:52different email apps i've ever seen and

0:48:56from and from your description as well

0:48:57as I boy that is that is worth keeping

0:49:01an eye on for when they come out with an

0:49:03ipad version they're also working on

0:49:07amazon alexa skill i'm not sure if it's

0:49:10out yet but they showed a video of it

0:49:12and you can just do all of your email

0:49:14through the alexa and you can just have

0:49:17said very quietly because because Alexa

0:49:19is listening right now my echo every now

0:49:21and then like i'll say it and then it

0:49:23will go like I didn't hear what you said

0:49:24like from downstairs or like our listen

0:49:27to me that like that video that they

0:49:29showed off was like you can it would do

0:49:32a lot of this stuff to you is like Mary

0:49:34is waiting on an email for you what

0:49:35would you like to set like it yeah

0:49:37this app is also this is part of like me

0:49:39i'm trying to change a few things about

0:49:42the way that I'm working this is

0:49:44probably gonna come up a lot like I'm

0:49:46thinking about trying out and you to do

0:49:48manager Lou I'm thinking about like

0:49:51different different email apps

0:49:53I'm thinking about like optimizing my

0:49:57life in different ways like for 2017 the

0:49:59year of less common who move like this

0:50:03is the stuff that's going to come up but

0:50:04like I found this app and I really want

0:50:06to move everything to it just because

0:50:08its so-called but I'm also just using it

0:50:10frequently to check on some stuff that

0:50:13might want to catch up on so i think

0:50:15this this one is maybe of all of the

0:50:17apps that we've spoke

0:50:19about i think that I'll more of those

0:50:21things might get some use out of this

0:50:22a.m providing that you're able to put

0:50:26your email for these services direct

0:50:28depends on on your company and the

0:50:30policies of course because it when you

0:50:32put your email into it it says like we

0:50:35need to go away and look at this and

0:50:36then it gives you a push notification

0:50:37after a period of time to say like your

0:50:40emails now ready like right this week we

0:50:42looked at all

0:50:44we now know what's going on it's pretty

0:50:45cool and our AI BOTS have have crunched

0:50:48on this for a while and yours here's

0:50:49what they're thinking

0:50:50yep this is the world of artificial

0:50:52intelligence AI like yes exactly like

0:50:56there are plenty of ways that machine

0:50:59learning AI neural nets and stuff like

0:51:01they can pull out patterns that you

0:51:02couldn't possibly do yourself

0:51:04mhm it's like light sidebar here I can't

0:51:08exactly know what the what the deal is

0:51:09with this but I always always presume

0:51:11this is apple's privacy thing always

0:51:13feel like an apple III who I would love

0:51:16for you to take a look at my health data

0:51:18you know with your lady I box or

0:51:20whatever you want to do what you feel

0:51:22like you don't even you don't even pull

0:51:24this health data off of the phone and

0:51:25let it go onto an ipad or synchronized

0:51:27anywhere it's like a super lockdown like

0:51:30that seems like an area that is super

0:51:31ripe for all kinds of correlations and

0:51:35learning and in the same way that you

0:51:37can do something with email which is

0:51:38like an enormous corpus of data about

0:51:40you I feel a similar thing about health

0:51:42stuff with the phone it's like oh come

0:51:44on like there's no device that knows

0:51:45more about me then the phone like surely

0:51:48there's there's something to be learned

0:51:49here but it feels like that's locked

0:51:51down

0:51:51it's very private kind of thing that's

0:51:53like that anyway that's that little

0:51:54sidebar my own personal annoyance i'm

0:51:56going to side by your side bar so we

0:51:59were we were together recently at the

0:52:01all-conference which is a great

0:52:03conference in island compiling go for a

0:52:05while I arrived I check in i pick up my

0:52:09name badge whose name badges above mine

0:52:11cgpgrey and then a couple days later I

0:52:16pick up a bag and turn around you're

0:52:18standing behind me so that was that was

0:52:21interesting anyway so we are at this

0:52:22this conference together and we were we

0:52:25were hanging out and I get a push

0:52:26notification on my watch to tell me that

0:52:28Stephen hack it wants to share his

0:52:29health date with me is activity date

0:52:31with me

0:52:32to which you immediately so it's like we

0:52:34should do that too so I'm now sharing

0:52:37activity day to have a couple of people

0:52:39that you can do on your Apple watch and

0:52:41when you share this stuff with people

0:52:43you feel bad about your own life

0:52:45it is a really good motivational tool

0:52:48because now I know when you're seeing

0:52:51that like today I will have not moved

0:52:53very much and you're going to know that

0:52:54and I don't like that makes me very

0:52:56uncomfortable

0:52:57I like the activity sharing in the Apple

0:52:59watch I think it's I think it's done

0:53:01really well i think it's actually done

0:53:02really well in a way that protects your

0:53:04privacy because it didn't occur to me

0:53:06before but the way they've done it is

0:53:09you can only see the aggregate data for

0:53:11the other person you can't see like Oh

0:53:13Mike was really busy running around

0:53:15between three and four pm and you can

0:53:18only just see here here is mike's

0:53:21activity for the day I do get

0:53:24notifications right now which I need to

0:53:26arrange because I just haven't yet of

0:53:28when you complete your workouts

0:53:30yeah yeah i think there's those

0:53:32notifications I think our little bit

0:53:34much so I have turned those off for

0:53:36everybody because i like I don't really

0:53:38need to see when everybody completes

0:53:40their little circles it's given me a new

0:53:42and interesting looking to your schedule

0:53:44okay waiting for you

0:53:46what do you mean suddenly now suddenly

0:53:47now I have bigger privacy concerns that

0:53:49i did the start of this conversation I'm

0:53:51going to show that I go push

0:53:52notification from you like eleven

0:53:54o'clock last night saying that you've

0:53:56done the stair stepping exercise doing

0:54:01so there you go i'm learning new things

0:54:05about you work out way more than I

0:54:09thought and it's making me feel terrible

0:54:11i'm so happy that cortex cottage has a

0:54:13gym at the bottom now good girl you see

0:54:16me now like 4am mike is completed a run

0:54:20yet up i'll be waiting for that one you

0:54:22wait for that one waiting for a long

0:54:24time

0:54:26how is you you on the multi watch

0:54:28lifestyle now like you're on that right

0:54:30how is that working for you

0:54:32multi watch lifestyle awesome it's it's

0:54:35it's fantastic it's everything that I

0:54:37dreamed it would be

0:54:38are you using two different generations

0:54:40of watch

0:54:41yes I got the order they calling series

0:54:452 is that yeah the the newer one you had

0:54:47the original and the series to right I

0:54:50got the overhead i bought the original

0:54:52watch when it came out about a series

0:54:54two to replace it

0:54:55which you thought was a ridiculous idea

0:54:57and i thought was an obvious conclusion

0:55:00to come to exert heard mumbling but we

0:55:04can't keep track of all of these things

0:55:06but I mean the short version of it is I

0:55:11thrilled with the series to watch i

0:55:15totally love it

0:55:16the battery life is fantastic like it is

0:55:20it is noticeably noticeably better than

0:55:23the original watch so much so that it

0:55:25falls into the category for me of thing

0:55:28that I simply don't have to think about

0:55:30which is amazing right because with so

0:55:32many batteries in our lives and I hate

0:55:35having to be aware vaguely of the

0:55:37batteries of all of these things like

0:55:39okay there's the watch battery right

0:55:41there's the headphone battery there's

0:55:43the phone battery there's the gimbal

0:55:45battery has filming something right this

0:55:47like a bazillion batteries in the world

0:55:49and i love that the watch i essentially

0:55:51never even have to think about it and

0:55:53then combining that with the thing that

0:55:56I'm doing which is at nighttime i switch

0:56:00to the old watch which I simply leave in

0:56:03a setup nighttime face that i have it on

0:56:06my wrist at night so that it it helps me

0:56:08sleep better that I can check the time

0:56:10when i'm sort of half awake doing those

0:56:13two things means I just like never have

0:56:16to think about the watch or the watch

0:56:18battery or how charged is at any point

0:56:21in time because it's just like it never

0:56:23gets below fifty percent either of the

0:56:26two watches so it's it's fantastic like

0:56:29I wouldn't go out and buy a second watch

0:56:32if I didn't already have one but using

0:56:34the original as

0:56:35the nighttime sleep watch is this great

0:56:38absolutely absolutely love having done

0:56:40this you also mentioned couple of weeks

0:56:42ago we spoke about this that you wished

0:56:45that you could get like a kind of fuzzy

0:56:47clock as we've mentioned before like you

0:56:49have this clock on your mac which kind

0:56:51of it doesn't say like 20 for it's like

0:56:55it's five past three or something

0:56:56whatever you say

0:56:57yeah I obviously those times that make

0:56:59any sense why just said but don't worry

0:57:01about some a bunch of people sent us in

0:57:04something called the fuzzy complication

0:57:05for the watch which just tells you it's

0:57:07about six o'clock stuff like that that

0:57:09thing exists if you tried that and no

0:57:12because i have i have no real use for

0:57:15this because the way Apple sets up there

0:57:18watch faces you always have to have the

0:57:20exact time on the watch face Yeah Yeah

0:57:23right hand replace the clock

0:57:24you can never replace the HS teenage

0:57:25have two plaques on the wall guys are

0:57:27confusing

0:57:28there's no version of this that allows

0:57:30you to just have the one clock is that

0:57:32this again is my internal frustration

0:57:34with Apple not allowing people to design

0:57:36watch faces which i used to have I used

0:57:39to have used to have great hope for like

0:57:42obviously Apple is going to open this up

0:57:45obviously this is a thing that will

0:57:47change will come someday but a couple of

0:57:51personal conversations combined with

0:57:53apples brand deals with nike animes yeah

0:57:56I feel like have have totally ripped

0:57:59this dream of mine away it's like there

0:58:01is no way that they are ever going to do

0:58:03this so yes people can design customers

0:58:05faces provided that there are huge

0:58:07fashion brand make their own branded

0:58:09watches well it exactly like when gray

0:58:11industries is a global fashion brand

0:58:14then maybe I can get them to produce a

0:58:17watch face for me right

0:58:19he just needs to go back to your

0:58:20original dream of making your own

0:58:22t-shirts but that one that was the thing

0:58:25yeah suddenly this is a more practical

0:58:27idea but now it's it is frustrating and

0:58:31i think i think this fuzzy clock

0:58:33complication is a perfect example of

0:58:34like theirs theirs base for this but

0:58:39this just this is fundamentally can't

0:58:41work or even how I would have been the

0:58:43past couple of days for various reasons

0:58:46I don't wanna get into at the moment

0:58:47what I have really wanted

0:58:49is what I think of is like a the old

0:58:52pilots or flight attendant watches where

0:58:55I like where you can have a watch that

0:58:58has to clock faces on it of equivalent

0:59:01weight so you can set one for one time

0:59:03zone and one for the other one and I

0:59:06feel like I've wanted to do this for a

0:59:09couple reasons in the past few days and

0:59:10it's just it's like it's not there's no

0:59:12great solution to this in the setup that

0:59:16the watch is currently have like their

0:59:18little complications just don't do what

0:59:19I really want

0:59:21I like the emphasis is always on the

0:59:22wrong time like I want to be able to

0:59:26have the main time be somewhere else and

0:59:28have a smaller time be the the time in

0:59:30the current time zone but it's like no

0:59:32no way to do this and this is the kind

0:59:35of thing like someone could create a

0:59:37custom watch face which would be awesome

0:59:39for people who want to kind of dual

0:59:42think about two time zones in a very

0:59:44particular way but like never going to

0:59:47happen because that market is super

0:59:48small and apples not going to make a

0:59:50face that that does like exactly what

0:59:52you wanted to do so I'm sad about that

0:59:54two watches thumbs-up lack of custom

0:59:58watch races sat faith

0:59:58watch races sat faith

1:00:00no thumbs down yeah I'm I'm sadder than

1:00:04I disapprove

1:00:05that's why a sad face I don't into the

1:00:08emoji very well microsite sorry

1:00:11now the components back out again okay

1:00:13to go back to email

1:00:15ok so you treat the other day that you

1:00:17have found a limited I didn't know

1:00:19existed

1:00:20apparently you can only have 100 VIPs

1:00:23and apple mail system

1:00:24ohmygod ohmygod i mean i have some

1:00:29issues with the fact that you even reach

1:00:31this in the first place

1:00:35okay i'm going to have to explain what's

1:00:37going on here yeah I think he did okay

1:00:39for the first thing the first thing that

1:00:41frustrates me so for the listeners i was

1:00:43doing some email on my computer it was

1:00:47using Apple's default mail app and in

1:00:51there you can press a little button next

1:00:52to a contact to immediately add them as

1:00:54a VIP mhm and I went to press this

1:00:56button and I got the message which said

1:00:59something like you are only allowed to

1:01:02have one hundred VIPs please remove some

1:01:05VIPs and try again now is made me

1:01:10furious because just to start with this

1:01:13is such this is such like an apple ii

1:01:16message like this like this there's

1:01:18something that's like the idea of Apple

1:01:20knows best for you which is always

1:01:22frustrating that is embodied in this

1:01:24idea because I look at that message and

1:01:26i think is there some kind of physical

1:01:29limits to to vips right like why why

1:01:34have you decided i'm only allowed to

1:01:35have one hundred i don't think there's

1:01:38any real reason for this this this

1:01:40number is obviously clearly selected by

1:01:42a human

1:01:43it's not even a case where like you try

1:01:45to add a VIP and you get an error which

1:01:48says like no into value limit reached

1:01:51255 VIPs max right which is like okay

1:01:54someone programmed this and just never

1:01:56conceived of the idea that someone would

1:01:58have more than 255 VIPs and it's just

1:02:01like a bug in a sense like know there

1:02:03was a meeting somewhere and Apple where

1:02:05they sat down and they said how many

1:02:07VIPs are we going to allow people to

1:02:08have

1:02:09100 no one will ever need more than 100

1:02:12VIPs great that's what we've decided

1:02:15end of discussion and that kind of stuff

1:02:16just infuriates me like a totally

1:02:18artificial no reason for it

1:02:23limit i love the way it's written a

1:02:26maximum of 100 VIPs is allowed

1:02:29please remove any unused the IPS and try

1:02:32again

1:02:33my favorite was allowed and unused right

1:02:36like allowed allowed who are you

1:02:39computer like what what are you doing

1:02:42and then just it just the presumption

1:02:43that you can't have more than a hundred

1:02:46surely there must be some that are

1:02:47unused yeah there's that there's no

1:02:49reason for this

1:02:50so okay so now people are wondering how

1:02:54did I get here

1:02:55yeah i still think that like even though

1:02:57this is this extremely thing that that

1:02:59is being coded in i still think that you

1:03:02are doing it wrong that's yeah i can

1:03:05think and feel the judgment and the

1:03:07blame and therefore act like it okay so

1:03:09okay so here's because when this happens

1:03:11i have had like this this tale of woe

1:03:17with email stretching back close to six

1:03:20months now we're essentially at the

1:03:24start of my summer travels before i went

1:03:27to WWDC before i went to VidCon but I

1:03:30was just getting on the plane to go to

1:03:31America and start doing a bunch of stuff

1:03:33family reunions all the rest of this i

1:03:37have been terrible at email starting at

1:03:41that point so much so that I essentially

1:03:44went the entire summer without really

1:03:47looking at email in any significant way

1:03:48and then came back at some point in

1:03:51September and had an overwhelming number

1:03:57of emails to reply to just thousands and

1:04:02thousands of messages this is like that

1:04:04you know after after being filtered out

1:04:06you know trying to sort out for

1:04:07important stuff just like an incredible

1:04:09amount of off the resulting yeah I don't

1:04:13know yeah now this is always like this

1:04:19is there's a situation like when you

1:04:20have problems in life

1:04:22problems always happen in these ways

1:04:25that end up compounding each other and

1:04:28so that the problem that happened which

1:04:30which was compounding is that upgraded

1:04:34to iOS 10 and under iOS 10 my favorite

1:04:39email application which is the perfect

1:04:42one to deal with this problem

1:04:43uni box is a little buggy and weird

1:04:47right

1:04:49there's some problems loading messages

1:04:51there's some problem sending replies and

1:04:54it's like this is the exact worst

1:04:56situation to try to use this under right

1:04:58like that the application is going to be

1:05:00under an unusual amount of stress with

1:05:04it with an unusually large number of

1:05:06messages i contacted the developers they

1:05:08say the working on a fix but it doesn't

1:05:09change the fact that like it hasn't been

1:05:11available to me for the last couple

1:05:12months and when an email problem gets so

1:05:17enormous it's also just very hard to

1:05:18psychologically even deal with it's like

1:05:20maybe it'll just go away right maybe if

1:05:22I just don't pay any attention to this

1:05:23it'll disappear

1:05:25turns out is not true there is an

1:05:26element of it will you know some people

1:05:29would just stop trying

1:05:30yeah but then more people will try so

1:05:33what I have been falling back on is

1:05:35trying to just use the regular built in

1:05:37mail.app it in terms of replying stuff

1:05:39because it's like I can't fully trust

1:05:42the app that I want to use right now I

1:05:44want to try to burn through this is as

1:05:46most reliably as i can like this is a

1:05:49case where reliability is going to

1:05:50matter more than speed so I'm trying to

1:05:53get through mail and I've also been

1:05:55trying to essentially make mail as close

1:06:00to uni boxes i can which is male allows

1:06:04you to have this special email inbox

1:06:06that shows you just messages from your

1:06:08VIPs and the way I want to use that is

1:06:12i'm trying to filter out messages

1:06:15essentially from people I know and

1:06:18people i don't know which again is a I

1:06:21understand it's a very particular

1:06:22problem for someone in my position like

1:06:24this is not really a general-purpose

1:06:26problem but nonetheless what I really

1:06:29want VIPs to be in mail when im using it

1:06:32is essentially my address book if

1:06:35there's anybody

1:06:36you put in my address book i want to be

1:06:38able to pull their messages out

1:06:40separately from the sea of messages and

1:06:43so that's why I've been going through

1:06:45and essentially VIP eating every single

1:06:47person I know who replies and i'm also

1:06:51in the unusual position of having a sort

1:06:57of a large group of acquaintances who I

1:07:03want to have their messages elevated

1:07:06above as well so for example like I met

1:07:08a bunch of people at VidCon and they'll

1:07:10send they send like a follow-up message

1:07:12and said okay great i want to put this

1:07:13person in the VIP system we probably

1:07:16won't email very frequently but maybe

1:07:19six months down the road they're going

1:07:21to send me a message about a thing and i

1:07:22would rather not have them in the same

1:07:24group with like random people that I

1:07:26don't know and this exact situation just

1:07:29happened with the exact person who I was

1:07:31actually trying to mark as a VIP when

1:07:33that message came up like someone sent

1:07:34me a message a while ago and I thought

1:07:36I'm not going to be in regular contact

1:07:37with this person but I still want their

1:07:39message above the fray

1:07:41I couldn't go to mark them as a VIP know

1:07:43you're not allowed and then you know a

1:07:45couple days ago they happen to send me a

1:07:46question about a thing it's like I saw

1:07:48it but it wasn't filtered the way I

1:07:50wanted it to be so this is this is how i

1:07:52have ended up in this position and it is

1:07:54extra frustrating because it is a

1:07:56totally artificial totally pointless

1:07:58limit that is built into the mail

1:08:00application for no reason

1:08:02isn't this a thing a human could do

1:08:04isn't this something your assistant

1:08:05could do like he just have a list of

1:08:08people I guess there's a lot to check

1:08:10isn't it like check every email that you

1:08:11receive against the list

1:08:13yeah this is like this is a very

1:08:14different thing what i did when i came

1:08:16back from the summer was i did a kind of

1:08:19super triage of my inbox of trying to go

1:08:22through and find all of the genuinely

1:08:25urgent stuff that there was to deal with

1:08:28and essentially took aside two days to

1:08:30be like I'm just doing email and I'm

1:08:32just going through a bunch of this stuff

1:08:33and so I cleared out a bunch of things

1:08:37from there but the backlog is just so

1:08:39incredibly huge that that the rest of it

1:08:42is very hard to deal with and then i'm

1:08:44having like random stuff come in and I'm

1:08:45just missing it because im using mail

1:08:47because i'm not seeing everybody in my

1:08:48contacts

1:08:49and then you know the whole bunch of

1:08:51other stuff and I was gripped by mania

1:08:52for the video that i want to produce

1:08:53there's just been a whole bunch of

1:08:55compounding problems that have led me in

1:08:57a situation where it's like a i am very

1:08:59sad about email

1:09:01I'm very sad about email that's where i

1:09:03am giving more VIP sample not too much

1:09:07to ask

1:09:07that's really not gonna solve your

1:09:09problem now it's totally as bad as that

1:09:11is the bottleneck here

1:09:12no eat you have hit a software limit but

1:09:17they are not your problem i think that

1:09:20my purple this episode of cortex is

1:09:23brought to you by Squarespace the

1:09:25simplest way for anyone to create a

1:09:27beautiful landing page website or online

1:09:29store start building your website today

1:09:31at squarespace.com enter offer code

1:09:34cortex at checkout to get ten percent

1:09:36off your first purchase with easy-to-use

1:09:39tools and templates Squarespace helps

1:09:40you capture every detail of what drives

1:09:43you

1:09:43because if it's worth the effort it's

1:09:45worth sharing with the world

1:09:47Squarespace puts all the power you need

1:09:49into your hands and takes away the pain

1:09:52points like worrying about hosting

1:09:53scaling or what to do if you get stuck

1:09:57and with squarespace you can build a

1:09:59website that looks professionally

1:10:01designed regardless of skill level

1:10:03no coding required speaking from

1:10:06personal experience you can take one of

1:10:07their templates and tweak it to within

1:10:10an inch of its life they make just about

1:10:12everything customizable and all you need

1:10:14to know is how to select colors or tick

1:10:17or untick options

1:10:18it's really fantastic all of their site

1:10:21templates are stunning to look at and

1:10:22they all feature responsive design so

1:10:25you can just make the website on your

1:10:27computer but it will also look good on

1:10:29people's phones and tablets and you just

1:10:31don't even have to think about it but

1:10:33this is just getting started

1:10:34Squarespace has tons of Awesome other

1:10:37features like twenty four seven support

1:10:38with live chat and email a commerce

1:10:40platform which allows you to add a store

1:10:42to their Squarespace site cover page if

1:10:44you just want to build a single page to

1:10:46show off your portfolio there's a

1:10:48special feature just for that rock solid

1:10:50fast hosting and so much more if you

1:10:53sign up for a year you'll also get a

1:10:54free domain name allowing you to choose

1:10:56exactly what you want your site to be

1:10:59called Squarespace plans start at just

1:11:01twelve dollars a month

1:11:02and you can begin a no credit card

1:11:04required trial today just go to

1:11:07squarespace.com and give them a look and

1:11:10when you decide to sign up for

1:11:11Squarespace make sure to use the offer

1:11:13code cortex to get ten percent off your

1:11:15first purchase and show your support for

1:11:17cortex we thank Squarespace for their

1:11:20support of this show and all of real afm

1:11:22everyone's favorite time grains do some

1:11:25hashtags cortex questions

1:11:27hello it's been awhile is this the one

1:11:31okay we got a new intro for the segment

1:11:33hello hello Elaine what is your question

1:11:35Elaine asks what is great do and his

1:11:37assistant is on vacation

1:11:39is there a backup or is he on his own I

1:11:42thought it was fascinating because it

1:11:44never crossed my mind before clearly

1:11:46your assistant can't work on everything

1:11:47forever

1:11:48what do you do my assistant has some

1:11:51assistants who become my assistant when

1:11:54she's on vacation you have one assistant

1:11:56no no two assistants because one is none

1:11:59right exactly

1:12:01that's perfect that's such a great

1:12:03solution

1:12:04it doesn't surprise me that this is

1:12:06something that you needed like that you

1:12:07would have gone through this already

1:12:09like no oh yeah i will be no break it

1:12:12totally came up this summer when I was

1:12:14traveling it turned out that i didn't

1:12:16actually need to call on the additional

1:12:20assistant but I just I wanted to have

1:12:23someone available if there was some kind

1:12:26of problem that i was unable to deal

1:12:27with ya and that that and that's all

1:12:29that was like a fallback of you know the

1:12:32situation I was trying to avoid is i'm

1:12:35at some family event where I can't take

1:12:39away time for business stuff i really

1:12:41don't want to but maybe there's some

1:12:43kind of problem like i just i need there

1:12:45to be someone who i can at least have as

1:12:48an option to call on for some help maybe

1:12:51they won't be able to do anything but

1:12:52just knowing that there was someone who

1:12:54might be able to help in a situation

1:12:56where i might be pressed on time that

1:12:58was that was a thing that I definitely

1:13:00want to have set up so my assistant has

1:13:02an assistant who was my assistant when

1:13:05she was on vacation this summer

1:13:07mm okay that makes sense

1:13:09Jordan said that they were real

1:13:13listening to cortex number 10 long time

1:13:15ago

1:13:15yeah you mentioned that you would use

1:13:18omnigraffle potentially for animations

1:13:21of Apple ever released a large ipad in

1:13:23the stylist who they did that

1:13:26oh yeah did you do that no i did not do

1:13:29about no I think the main thing that

1:13:32changed is she to you by that point

1:13:34you'd basically started transition away

1:13:35from animate yourself

1:13:37yeah when we would have first discussed

1:13:41this i was in a different sort of

1:13:43transition which was transitioning from

1:13:45Mac to iOS largely which is mostly done

1:13:52at this point i think it's it's very

1:13:54unlikely i could transition more to iOS

1:13:57that i currently have and so at that

1:14:01stage I was really trying to think about

1:14:05and look for an animation solution on my

1:14:08ipad now two things I think are

1:14:12interesting it is is that even now

1:14:14however long it's been since we record

1:14:16that episode there is nothing available

1:14:19for the iPad pro that could be an

1:14:23adequate solution to what I really

1:14:25wanted like that still doesn't exist and

1:14:28every once in a while I check in on the

1:14:29like how is the animation illustration

1:14:32world doing on ipad right and it's like

1:14:34it's an interesting world that there's a

1:14:36bunch of tools that's all very narrow

1:14:38problems but there's nothing that's a

1:14:40general purpose solution and I kind of

1:14:42wonder like what's what's going on there

1:14:44what's happening in that world so what's

1:14:48the general solution on the mac is that

1:14:50inkscape that you consider there's a

1:14:53bunch of there's a bunch of different

1:14:53tools i personally was using inkscape

1:14:57but you could do the same things with

1:14:58illustrator you know you have tools like

1:15:02Final Cut Pro and after I felt like

1:15:03there's a bunch of things that you can

1:15:05use to solve this problem and I think

1:15:08right now on iOS it would still be just

1:15:13incredibly time-consuming or very very

1:15:16difficult to actually do a serious

1:15:18amount of

1:15:19animation work on that platform again

1:15:23there's a lot there's a lot of like

1:15:24particular things that you can do but

1:15:28less general-purpose solutions so so

1:15:32it's it's it's interesting sitting here

1:15:33now and having someone bring up a thing

1:15:35from the past and realizing like oh that

1:15:36that was a different problem that passed

1:15:39gray was dealing with that wouldn't have

1:15:42even been solved if he had stuck with it

1:15:44and he instead went down a different

1:15:47path which is now working with an

1:15:49animator that which is as a as a slight

1:15:52sidebar here i'm now in the process of

1:15:56trying to learn after effects for the

1:16:00computer because this is the system that

1:16:02I'm transitioning to away from xscape

1:16:05and final cut pro and instead working

1:16:08with the adobe suite of applications to

1:16:12do animations partly because they're

1:16:14better for working in a group and partly

1:16:17because I think they're just a generally

1:16:19better solution what I well I had

1:16:20cobbled together for myself over the

1:16:22past few years so you looking to move

1:16:23into after effects and premier moving to

1:16:26after effects from Final Cut Pro oh

1:16:29interesting huh

1:16:32this is partly because of your animator

1:16:33this is partly because this is the tool

1:16:35the animator is using it's also partly

1:16:37because i know people who are running

1:16:40serious animation outputs on after

1:16:43effects and I've seen and I so I've been

1:16:46able to see behind the scenes like how

1:16:47does this work and it has some really

1:16:50really good solutions for some of the

1:16:52things that I'm trying to do so i think

1:16:53it's probably the best tool for what I

1:16:56am trying to accomplish

1:16:58yeah I guess final cut is really fitting

1:16:59setting video together final cut is a

1:17:03fantastic program but its core skill is

1:17:08really stitching together pre-existing

1:17:11clips of video like let's say for

1:17:14example you wanted to start a vlog with

1:17:17a little but def final cut is exactly

1:17:20the tool that you would probably want to

1:17:22get started with because i think it's

1:17:23really easy

1:17:24it's really intuitive you can do a

1:17:27tremendous amount in it but it is also

1:17:32just

1:17:33so not designed for animation right this

1:17:36is like clearly not its skill set

1:17:39whereas after effects is much more

1:17:41designed for animation I mean that there

1:17:43are some things that that actually that

1:17:46rules for rulers videos is a really good

1:17:48example of there were a couple of

1:17:51changes that we made at the last

1:17:53possible second to the video in after

1:17:57effects that would have just never ever

1:18:00ever been possible with final cut pro

1:18:02like the morning of we actually ended up

1:18:05changing the background that was used in

1:18:07the video which might normally be like a

1:18:10relatively simple thing to do except for

1:18:13the fact that i have this this weird

1:18:15thing that people sometimes tune into

1:18:16and sometimes don't but the stick

1:18:19figures that i use almost always their

1:18:22heads are actually transparent

1:18:24I don't like to fill in the heads with

1:18:26any color but so this means that there

1:18:29has to be like an artificial background

1:18:31behind some of their heads in some of

1:18:33the scenes and that that kind of thing

1:18:36it's like man if I had done this in

1:18:37Final Cut Pro changing the background

1:18:39would be another 20 hours of work

1:18:42whereas with the tool that is designed

1:18:45much more specifically for animation

1:18:47it's not nothing but it is way easier to

1:18:51do because the application natively

1:18:54understand like this is an animation

1:18:56that this is an animated molasses-like

1:18:58here are the different properties of

1:19:00this animatable asset so I'm just

1:19:03beginning to get into after effects and

1:19:06that's that's what I'm taking a look at

1:19:07as almost certainly the future of how

1:19:10the videos are going to be produced

1:19:12hmm this is interesting because i have

1:19:16been very tempted by the microsoft

1:19:20studio

1:19:22which is Microsoft's new kind of desktop

1:19:25that they've made it's like a 28 inch

1:19:28screen on a pivot which you can bring

1:19:30down in front of you and it has native

1:19:32stylus support that's the one that the

1:19:35one that folds down it has little thing

1:19:37on the screen

1:19:38I've just seen that one video clip

1:19:39everywhere yeah it looks like an imac

1:19:41and you can grab the screen and bring it

1:19:42down in front of you and it's like a

1:19:43drafting table

1:19:44yeah that not only does it look like an

1:19:46imac it looks exactly like something

1:19:48Apple should have produced but didn't

1:19:50but now I said that like that computer

1:19:54is like the perfect form factor for the

1:19:58way that I work on my mac with final cut

1:20:00and with logic of using the pen stylus

1:20:04interactive it and i believe if i was a

1:20:08user of Adobe's product i would be very

1:20:11tempted to use that machine instead of

1:20:15my imac because it lets my movement more

1:20:18in the way that I had it with gestures

1:20:20on the trackpad and Pentonville fine

1:20:22motion you are moving to something like

1:20:25adobe suite of products

1:20:28who would you be more tempted to try

1:20:30something like this because we we both

1:20:33headed in the same way and this would be

1:20:35like direct on-screen manipulation of

1:20:38the work as opposed to augmenting it to

1:20:41a stylist and pad next year I mean it as

1:20:46crazy as it sounds in some ways like yes

1:20:48it is totally a tempting interesting

1:20:51thing especially because of the way mean

1:20:53use our max like function machines for

1:20:56us the mac is like this is this is a

1:20:59toaster right is a machine that does a

1:21:00particular thing and I don't really care

1:21:03about it outside of that particular

1:21:04thing and in addition this gets over one

1:21:09of the main problems i'm always talking

1:21:11about which is transition costs

1:21:13I was like well the transition costs of

1:21:16learning a new way of animating is

1:21:21something that I have to go through

1:21:22anyway like I have to pay that price now

1:21:24but if I'm switching to a tool that is

1:21:29actually cross-platform well then it

1:21:32matters way less like what is the

1:21:35operating system running

1:21:36underneath it i get in at that

1:21:38perspective it's like well this

1:21:40Microsoft computer from my production

1:21:43perspective is essentially just and

1:21:45adobe machine right it's the machine

1:21:48that runs adobe stuff and it's it's

1:21:50funny you mention that because if it's

1:21:52been vaguely crossing my mind of like

1:21:54well i'm using logic to edit all my

1:21:57podcasts but I think adobe has some kind

1:22:00of audio editing tool into its cool

1:22:02audition yeah like maybe I should look

1:22:05into that like I've heard it's much

1:22:06better for doing podcasts and me and you

1:22:08know what the only the only roadblock in

1:22:10that is that's you Mike if the other

1:22:13person I work with who we need to share

1:22:15compatible file formats but it's it's

1:22:18like it's just a thing like you can see

1:22:20how if I'm transitioning to a layer

1:22:24above the operating system for my

1:22:28production stuff then it totally makes a

1:22:31transition to Windows way more likely

1:22:34for a production machine right like I

1:22:37will always personally be using iOS

1:22:40devices and so be personally much more

1:22:43connected into the Apple operating

1:22:45system but I i can very easily imagine

1:22:49having an office in the future where I

1:22:53have a machine that is an Adobe machine

1:22:54and then something interesting like this

1:22:56Microsoft drafting table makes that a

1:22:58much more tempting option than otherwise

1:23:01maybe Mike learns adobe audition I usual

1:23:05edition for a few things processing wise

1:23:08like pre-processing of audio and some of

1:23:11the stuff that does is brilliant blue

1:23:13I don't understand how to edit using it

1:23:15I got it looked at it and I just can't

1:23:19get it it's like it it doesn't just

1:23:20transfer easily to my brain

1:23:22maybe one day maybe I'll learn i'll give

1:23:25you a crash course the only way I'm ever

1:23:29moving this show to after effects is if

1:23:31you do provide a training course for me

1:23:34just so you know same as when i took the

1:23:36videos over you made that great little

1:23:39screen Causton and everything was great

1:23:41news will find who knows that we're

1:23:43running the show on windows in here

1:23:44can you imagine

1:23:46the reddit would be happy at least know

1:23:49but you know but you don't understand

1:23:50you don't look it

1:23:51listen use the key thing you're never

1:23:53going to make the people on the internet

1:23:55happy

1:23:56oh yeah because we had make the people

1:23:57happy that say we should switch to the

1:23:58surface but then we just upset all the

1:24:00people that use macross exactly right

1:24:02that's all that happens like all you're

1:24:04ever doing is trading one group of angry

1:24:06people for another group of angry people

1:24:08so if you use apple stuff you're gonna

1:24:10hear from all the windows people if you

1:24:11use Windows you're going to hear from

1:24:12all the Apple people right so it's it's

1:24:14it's not about them Mike about you and

1:24:16what do you want to do

1:24:17alright alright there's a bunch of

1:24:19questions that come from that came from

1:24:2112-5 37 on reddit great read it name

1:24:26that matter questions about this show

1:24:29when i get these every now and then like

1:24:32one or two of them but this individual

1:24:34just gave a bunch so I think it might

1:24:36answer a lot of questions and all make

1:24:38more questions who knows but it might at

1:24:40least 25 people who are interested in

1:24:42this stuff like about cortex so they

1:24:45start with what is the usual time spent

1:24:47recording an episode

1:24:49this is the most interesting part to me

1:24:51because we probably record for on

1:24:56average about four hours we were on the

1:25:00phone together

1:25:01would you agree that feel about right

1:25:03there feels about right sometimes it's

1:25:05less but sometimes it's not six

1:25:07yeah i'm not exaggerating

1:25:10that is not an exaggeration not an

1:25:12exaggeration at all but do you want to

1:25:15explain to the people why it is that

1:25:17it's four or six hours when they're

1:25:20listening to a show that maybe an hour

1:25:23and 22 yahoo hours long

1:25:25I feel like we should because otherwise

1:25:27people going to ask for all of it there

1:25:31is a probably on average about 45 to 60

1:25:34minutes before the show begins where

1:25:37we're booting up

1:25:39yeah right where we are just like

1:25:41preparing for the show like this is the

1:25:44stuff we're going to talk about a lot of

1:25:46the time we'll look at the document

1:25:47together that that we prepared a more

1:25:49trim or rearrange then there's just like

1:25:52a little bit is gas in we're just

1:25:53getting ready then about 15 minutes of

1:25:56saying I'm ready now are you ready now

1:25:58yes I'm ready

1:25:59are you ready now we do that a bunch

1:26:01then you'll go get another coffee sure

1:26:03usually done by that point they're

1:26:07usually breaks in the middle that we

1:26:09take one day we took like a two hour

1:26:11break in the middle brother with and

1:26:15then usually after the show's done this

1:26:17is a bit decompressing time it it's not

1:26:20interesting in any way but it exists

1:26:25yeah I find interesting like i don't i

1:26:28don't have this with anything else but

1:26:29there is a kind of we were actually

1:26:31discussing it today to start sort of

1:26:33unrelated to this but for this show

1:26:36I don't know what it is but and we both

1:26:39agree that this is the case that we kind

1:26:42of feel like we need to talk to each

1:26:44other about nothing in particular for a

1:26:46while

1:26:47yeah before either of us is kind of set

1:26:50to go

1:26:51mhm and and that's it that's a strange

1:26:53thing like it doesn't happen to me with

1:26:55other things you know you said you don't

1:26:57have the same thing with other shows

1:26:59i I don't I don't know what it is but

1:27:02for some reason I know that I i could

1:27:05not possibly just walk into an episode

1:27:07cold that they're there is this phase of

1:27:11warming up that is absolutely required

1:27:13and sometimes is hilariously long and

1:27:18when you're saying about the there comes

1:27:20a moment were both saying like are you

1:27:21ready are you ready I am always aware of

1:27:24how often we then have another little

1:27:26diversion after that point it's like all

1:27:28the recording equipment setup like okay

1:27:30we're great in theory we should start

1:27:33the show at that moment but one or the

1:27:35other of us just brings up something

1:27:37that we end up talking about for a while

1:27:38it is really strange and it is why

1:27:41honestly i set my entire day like

1:27:45nothing else will go in the diary on

1:27:46thursdays because it it this to it just

1:27:50takes that amount of time and I'm really

1:27:52proud of the show and I believe that it

1:27:55takes six hours for us to get 90 minutes

1:27:57and if that's what it takes and then

1:27:59i'll keep giving it that

1:28:00yeah and that's why this can be on the

1:28:01easy way for you is like this is the

1:28:03only thing that you have to do you know

1:28:05you know it's the single got that right

1:28:06your task quiet week super quiet week

1:28:10super quiet week

1:28:12how long is the gap usually between

1:28:14recording and posting so typically we

1:28:17record on Thursday and release them on

1:28:20monday

1:28:21typically if we don't release on monday

1:28:25it's probably been 24 hours since

1:28:28recorded attention to me the way that it

1:28:31goes right like we're recording this

1:28:33it's thursday and our will probably be

1:28:36out friday because if it's if we haven't

1:28:40because we're late we're super light

1:28:41like we really like this week like a

1:28:43weekly at this point I'm but yeah that

1:28:45tends to be how it goes right we'd be

1:28:47kind of get it out over a weekend mostly

1:28:50yeah i feel like these these are the two

1:28:52modes there's Mike is happy with the

1:28:55schedule mode which is we record on

1:28:57Thursday and it goes up on monday and

1:28:59then there's oh no we need a cortex and

1:29:03there was some reason why the regular

1:29:05schedule didn't work and then because in

1:29:08particular like your schedule is very

1:29:10booked it hard for you to necessarily

1:29:13find time to record like a random other

1:29:16show that's going to suck up your entire

1:29:17day that yes otherwise we have shows

1:29:21they're like recorded one day and then

1:29:23put up the next day and admit this show

1:29:25is going to be that case and the the

1:29:28previous one recorder was the same as

1:29:29well I think rightly recorded it and

1:29:31then it was up the following day I don't

1:29:33even know anymore

1:29:34yeah I'm pretty sure the the last one

1:29:36was a was up at less than 24 hours after

1:29:39record it so so if those are the two

1:29:42focus with the two ways that this is

1:29:44done but I much prefer the other way

1:29:46because what's going to happen today is

1:29:48we will finish recording i will take a

1:29:52break for an hour and then I will listen

1:29:54back to what we just recorded that's

1:29:57tough man that's tough to relive the

1:30:00conversation you just had but yeah I

1:30:03have specific for anyone who who doesn't

1:30:06do this kind of work like I i have had

1:30:09to do that with podcasts a number of

1:30:10times where it's like you just spent

1:30:12three hours recording and now you have

1:30:14to edit you talking for the previous

1:30:17three hours

1:30:18is it is not fun I get it is not fun at

1:30:22all

1:30:22i partly partly because you don't

1:30:24necessarily have a lot of distance from

1:30:25the conversation that you have just had

1:30:27and so it i think it is much harder to

1:30:30work to edit immediately after it is and

1:30:33I find when I do that I am vastly more

1:30:36aware of all the kind of of ways that

1:30:39conversations go when you're not good at

1:30:41explaining yourself like you think you

1:30:42said a thing in a correct way and you

1:30:45realize like oh I actually did a

1:30:46terrible job explaining what i was

1:30:48trying to say I I find if I editor show

1:30:50immediately after recording all of that

1:30:53stuff is way worse like I'm just much

1:30:54more aware of it and it is harder

1:30:56because you don't have a little bit of

1:30:58distance from the show itself if anyone

1:31:01ever record the podcast out there the

1:31:02edited later i really recommend giving

1:31:04it at least one day like 11 sleep cycle

1:31:08before you go into the editing process I

1:31:11think that really helps just to give

1:31:13yourself a little bit of distance from

1:31:15the thing that you've just made so I'll

1:31:17addendum here which is it depends on the

1:31:19show so all of pretty much all of my

1:31:22other shows they're posted on the same

1:31:25day that they're recorded but I added

1:31:27them differently so that's it that's a

1:31:29very different editing priority for work

1:31:31for that was supposed to say with one of

1:31:33my shows like connected or upgrade their

1:31:36like news focus shows the way that i

1:31:38added those shows as whilst i'm

1:31:39recording i take notes of the parts that

1:31:41need to be fixed you know maybe we

1:31:43talked over each other or right with

1:31:45somebody kind of stumbled a little bit

1:31:47and then I'll go in and I'll just fix

1:31:49those specific parts so i can add it a

1:31:5290-minute show in 15-20 minutes because

1:31:56we're doing is just cleaning out

1:31:57specific parts of the way that we added

1:31:59this show which is the next question is

1:32:01how long does the editing process take

1:32:03and with this show and I do this with

1:32:05maybe one or two other shows

1:32:07I and we listened to the whole show and

1:32:11edit all of the audio so this can be

1:32:14like restructuring things cutting parts

1:32:16out snipping outwards cutting out on

1:32:18some arse and stuff like that there is a

1:32:21very different style of editing and it

1:32:24is nice to have a break between those

1:32:26and for me one of the benefits i have

1:32:29from the break is let's say I take like

1:32:31a day or two before

1:32:32back to it it just percolates my brain a

1:32:34little bit and i'll just be like i'll be

1:32:37doing something and a part of the

1:32:39conversation will pop into my brain and

1:32:40I'll be like yeah I'm going to cut that

1:32:41bit blue it's red and then when i come

1:32:43back to it

1:32:44I've already had the thoughts and it's

1:32:45easier for me to do it but when i'm just

1:32:47going straight back in again I have to

1:32:49make a lot of those decisions as they're

1:32:50happening which is a bit trickier for me

1:32:52yeah that is the number one benefit that

1:32:55you get from time away from a project is

1:32:58it's easier to recognize what parts

1:33:00don't belong which actually to tie this

1:33:03back to the very thing that was talking

1:33:05about in the beginning is part of the

1:33:07reason why like that one of the videos

1:33:09are released the three electoral college

1:33:11video games not as good and I can see

1:33:13it's not as good because I never had any

1:33:15time away from that to realize like oh I

1:33:18can restructure this and move this

1:33:19around her like this thing in the

1:33:20beginning is obviously like nobody cares

1:33:22why you even talking about it right when

1:33:24you're just doing a thing immediately

1:33:26its way harder to see that and so yeah

1:33:29I'm I'll back it up entirely like more

1:33:31distance between the editing and

1:33:33creation phase results in better

1:33:36products by far then I do think it's

1:33:39funny that you don't take notes for this

1:33:42show about what needs fixing because you

1:33:45know ways like all of it needs fixed

1:33:47right you know you're recording it in a

1:33:50very different way that there's a

1:33:52there's a reason all of my shows are

1:33:53done in this kind of very heavy editing

1:33:55intense fashion because I'm not

1:33:58necessarily the best extemporaneous

1:34:00speaker in the world and so like this

1:34:03this helps make the show easier for the

1:34:06listener to digest right rather than

1:34:09easier for the producer to produce that

1:34:13is a self-fulfilling in a way that the

1:34:15extemporaneous part because you lean

1:34:19into the fact that you know the edits

1:34:21happening this is a subconscious thing

1:34:23because for example i am way worse

1:34:26extemporaneously talking on this show

1:34:28than any of my other shows because i

1:34:30know there's something in the back of my

1:34:32brain that tells me it could just be

1:34:33fixed later i need to cut myself on this

1:34:36show in ways that doesn't happen on my

1:34:39other shows little it's very strange but

1:34:42it's like yeah this is what it is and I

1:34:43prefer the show cut that

1:34:45I but it is a strange thing that my

1:34:47brain does it's like maybe two or three

1:34:50shows that i do where somebody will

1:34:52listen before it's done and and I am way

1:34:55was at expressing myself and no shows in

1:34:57a coherent manner

1:34:59yeah i mean this is this is this is a

1:35:00whole other topic for a whole other time

1:35:02but there's there is a huge difference

1:35:04between producing something live when

1:35:09you know an audience is listening and

1:35:10producing something when you know that

1:35:12it is not live and it is going to be

1:35:13heavily edited later and I think that my

1:35:17skill sets do not line up very well with

1:35:20the live production and line up much

1:35:22better with the heavy post-production

1:35:24and that that's part of the way i do

1:35:26that this way there is only one time

1:35:28that mean you have recorded life right

1:35:31that's right when we did the when you're

1:35:33part of the real icon connected event

1:35:35that we did with in san francisco and it

1:35:37wasn't cortex

1:35:39yeah it was something completely

1:35:40different yeah go to the link in the

1:35:43show notes for anyone who hasn't heard

1:35:45that to hear a totally different version

1:35:50of me in public

1:35:52it was effectively cortex life it was

1:35:54like a totally different thing it was a

1:35:56performance it was very strange it was

1:35:58that good but totally different to the

1:36:01show yeah and then and had a mic totally

1:36:05on edge the whole time I was railroaded

1:36:07yeah it wasn't able to me and not

1:36:10necessarily think I want to reproduce

1:36:11all the time

1:36:12no i got like my heart can't take that

1:36:14I've been only what you're going to do

1:36:16is terrifying but the question from

1:36:19contours how long is the editing process

1:36:20take now for me and it takes effectively

1:36:23two minutes to every minute that you

1:36:25here right

1:36:27so if it is an hour long it took me

1:36:29about two hours to do and that's kind of

1:36:32like a good average so it takes me about

1:36:34twice the amount of time to get the Edit

1:36:36done

1:36:36whoo yeah then when you're done with the

1:36:39Edit it's passed to me through dropbox

1:36:41for editing in logic and I do another

1:36:46listen through and because you have done

1:36:49the heavy lifting in the edit it

1:36:51probably takes me about a minute in 10

1:36:54seconds on average for every minute of

1:36:56actual content so I'm i mostly listening

1:36:58through to the show and making a few

1:37:01minor changes or cutting out a few

1:37:03things but it's it's not remotely the

1:37:05amount of work that you're doing and

1:37:07that's that's why it can take me much

1:37:09less time to do the other than it takes

1:37:11you to do besides youtube uploading what

1:37:15is the least liked part of creating and

1:37:17posting an episode with your answer to

1:37:20this mic for me is the actual posting of

1:37:22the audio nothing's ever gone wrong but

1:37:27eventually it will and the fact that

1:37:31we've posted this will be the 40th time

1:37:34and there's never been a disaster means

1:37:37it's only getting closer until the point

1:37:38where like the audio is out of sync or

1:37:41something like that and it doesn't

1:37:43matter i notice matter how many times I

1:37:45check it which i do many many times

1:37:47eventually I'm going to get it wrong

1:37:48that's yours part it is like the

1:37:50immediate 30 minutes after posting to

1:37:52just wait if I did it wrong

1:37:54yeah it is so easy to mess up at the

1:37:58last second when you doing in exports

1:37:59for do like what especially with our

1:38:01like insane house of cards that we set

1:38:04because recently we've come across this

1:38:06bug that when gray sends me back the

1:38:08audio there's like this horrific noise

1:38:10gate compression put on it I have to fix

1:38:12and we cannot look out why this is

1:38:14happening but it is and it's like this

1:38:17is all these little things that we are

1:38:19using logic in a way that it shouldn't

1:38:21be used with like two people working on

1:38:23the same file like yeah it is obviously

1:38:26not designed for this and we have

1:38:28obviously run into bugs where it's like

1:38:31there's something about the fact that

1:38:33we're sharing this file that is messing

1:38:34it up and so-and-so listeners if one day

1:38:38my voice sounds like terrible quality in

1:38:42the podcast you know what happened right

1:38:44is like this this thing that we have to

1:38:45manually fix each time that we can't

1:38:47figure out why it occurs like we missed

1:38:49it this time like that's it's just going

1:38:51to happen it's going to happen one of

1:38:52these days now like these little things

1:38:55that we have to do where we have to

1:38:56confirm to each other the size of the

1:38:58file present backwards and forwards

1:39:00because it's just yeah we're we're

1:39:02really kind of stretching it to its to

1:39:04its limit

1:39:05yeah it shouldn't be used this way we

1:39:07should probably be switching to

1:39:08something like the adobe suite maybe

1:39:11basic collaborative audio editing i

1:39:13doubt it they do they have a whole

1:39:15section 14 projects for the various yeah

1:39:17really well we could talk about it later

1:39:20oh ok then well my is just picked up i

1:39:24was just investigating this morning but

1:39:25they have a whole section for

1:39:27cloud-based collaboration project

1:39:29between teams

1:39:30ok we can add it at the same time

1:39:34oh can you imagine well I've been a

1:39:37nightmare

1:39:38let's not do that what's your least like

1:39:40pop my least favorite part is that you

1:39:42are a slave driver with the schedule III

1:39:44I I don't like schedules that's not

1:39:49clear to my audience by now I don't know

1:39:51what could possibly make it more clear

1:39:52but good god do I not like schedules I

1:39:56think schedules are antique creative I

1:39:58just personally don't like them and Mike

1:40:01over here is a task driver he's always

1:40:04got the whip out he's like it's time to

1:40:05record another cortex always like we

1:40:07just recorded a cortex and he's like no

1:40:09it's actually been two weeks but there's

1:40:11something about the like the regular

1:40:13newness of it that it really does slowly

1:40:16drive me crazy you need me alive inside

1:40:18okay i think the show's battle for it

1:40:21how silent shows more frequent for it

1:40:25that's for sure

1:40:26what are some backstage horror stories

1:40:29about the creation of anything cortex

1:40:32related i think you have to answer this

1:40:34because from my perspective everything

1:40:35is smooth but that's because i do a

1:40:38vastly smaller portion of the work

1:40:40alright well i have one ok there was an

1:40:43episode recorded last summer I think it

1:40:47was the one before we were complaining

1:40:50about how hard it was it was there was

1:40:53one episode where mean you spent an

1:40:54amount of time complaining about the

1:40:55heat now you because I wouldn't let you

1:40:58have your air conditioning on because

1:41:00yeah the episode the week before i think

1:41:02it was in our first 10 maybe or like

1:41:04that one previous you left your air

1:41:07conditioning on blue and it could be

1:41:10clearly heard in the audio and I tried

1:41:13to minimize that and I was trying to fix

1:41:16that edit from the early afternoon until

1:41:19about 2am trying to get the audio to be

1:41:23cleaner that will you give

1:41:24me and I have a very clear memory

1:41:28sitting downstairs in my current house

1:41:31on the sofa because i couldn't be in the

1:41:36bedroom anymore because edina was

1:41:38sleeping and I was sweating out of heat

1:41:42and frustration at 2am trying to make

1:41:47your audio possible that is the biggest

1:41:50horror story and that is why I will not

1:41:52like gray have the air-conditioning on

1:41:54anymore i can add that to my list at

1:41:56least favorite things about creating the

1:41:58show is that Mike won't let me run my

1:42:00air-conditioning while recording this is

1:42:02for you listener because that episode I

1:42:04hate the way that one sounds because you

1:42:07can hear the air conditioning and it

1:42:08cuts in and out every now and then it's

1:42:10oh it's terrible

1:42:12yeah but I was thirty percent more

1:42:14comfortable what happened

1:42:17haha good really good really hear the

1:42:21emotion in your voice there Mike it's

1:42:23just not if you like ninety percent more

1:42:25than maybe I could swing it

1:42:27thirty percent is not enough man ok

1:42:30on average how much of the wrong

1:42:32recording is posted as he says if you

1:42:35see 90-minute see that was like three

1:42:37and a half hours of stuff that's

1:42:38unusable

1:42:39yeah however i think we have a pretty

1:42:42good ratio of when we actually seriously

1:42:45start recording the show and when we

1:42:47seriously stop recording the show I

1:42:50think I mean that ratio has to be like

1:42:52ninety percent of what we record really

1:42:55for the show makes it in these days it's

1:42:57probably about max 10 minutes get cut

1:43:00whoo yeah we have a very focused show it

1:43:05when we begin but it and i think it

1:43:09the focus is hated by the fact that we

1:43:11have guests for a while

1:43:13yeah exactly because I believe in the

1:43:16show being focused because of the

1:43:18underlining thing that we're talking

1:43:21about which is productivity right into

1:43:24the way that we work in the way that

1:43:26people work i think having a focus show

1:43:29with a nice outline that feels right to

1:43:32me a little

1:43:35how do you feel I mean I i love the fact

1:43:38that you have a bunch of topics that you

1:43:42outline because again as as the theme

1:43:46with the entirety of the

1:43:47behind-the-scenes production of the show

1:43:49it means that i can do less which is one

1:43:51of the reasons why the show can exist in

1:43:53the first place

1:43:54this is the thing right like i will i

1:43:56will write the outline i will prepare i

1:43:59wore you know take the first edit post

1:44:02the show make the youtube video all you

1:44:04need to do is show up every second

1:44:05Thursday it's not hot in case you get

1:44:12dull listeners mike is driving at a

1:44:14thing that we've been talking about

1:44:15making is making a little points on the

1:44:21show only once every second Thursday you

1:44:24know you to show up every second

1:44:26Thursday and it's all taken care of some

1:44:28nice so frequent a peacoat xmas

1:44:32everybody okay