PodSearch

The Talk Show

7: Hot Ladies in Movies, with John August and Adam Lisagor

 

00:00:15 ◼   ► there's pictures boomers with java group

00:00:18 ◼   ► so here's the funny thing about the

00:00:23 ◼   ► theme song is is a month ago Adam was on

00:00:28 ◼   ► talk show and we're talking about the

00:00:30 ◼   ► show itself and and the name of the show

00:00:32 ◼   ► and should i have changed the name and

00:00:33 ◼   ► Adam had the idea that I could just

00:00:36 ◼   ► change the name to anything and it would

00:00:38 ◼   ► have avoided some controversy and he'd

00:00:40 ◼   ► still listen to it even if I called the

00:00:42 ◼   ► show picking boogers with John and as

00:00:45 ◼   ► the week went on I went back to that and

00:00:46 ◼   ► I said you know what'd be funny if you

00:00:48 ◼   ► and and some of your Hollywood bigshot

00:00:50 ◼   ► friends could put together a little

00:00:52 ◼   ► gimmicky 15 second theme song for the

00:00:54 ◼   ► show I presumably you know pretending as

00:00:58 ◼   ► a gag that the show is called pickin

00:01:00 ◼   ► boogers with John and Adam took this and

00:01:02 ◼   ► ran with it with your power Alex

00:01:05 ◼   ► Einstein I don't want ya one scene i

00:01:08 ◼   ► went out to all the points i went up i

00:01:10 ◼   ► went to all the big hitters first no one

00:01:12 ◼   ► was available I wanted to elephant he

00:01:15 ◼   ► couldn't do me a favor he's alive he's

00:01:16 ◼   ► done too many favors i went on to john

00:01:19 ◼   ► williams who did Star Wars don't know if

00:01:21 ◼   ► you're familiar

00:01:22 ◼   ► none of those guys are available so I

00:01:25 ◼   ► called my palate Alex Weinstein who was

00:01:27 ◼   ► on par so it actually turned out well

00:01:31 ◼   ► because they're I worked out well

00:01:33 ◼   ► serendipitous because i'm working on a

00:01:35 ◼   ► project with john august you have

00:01:37 ◼   ► mentioned to your guests are yet but

00:01:39 ◼   ► we're on the phone with were on the

00:01:41 ◼   ► skype with john august right now i'm

00:01:43 ◼   ► working on a magic

00:01:44 ◼   ► hey John hey we're working on a project

00:01:47 ◼   ► together that required some music as

00:01:49 ◼   ► well and so I sort of i was able to get

00:01:54 ◼   ► to two piece of music and one by having

00:01:58 ◼   ► Alex compose something for the john

00:02:02 ◼   ► august project and then tack on some

00:02:05 ◼   ► lyrics some vocals I helped out with the

00:02:09 ◼   ► vocals for picture pic for picking

00:02:12 ◼   ► boogers with john and i think i think it

00:02:14 ◼   ► turned out okay Nate are not pretty

00:02:16 ◼   ► pretty pretty rockin yeah yeah a few

00:02:18 ◼   ► months people that will hear the other

00:02:19 ◼   ► use of that melody is something that

00:02:22 ◼   ► Adam and I are working on

00:02:23 ◼   ► that could be great yeah well here's the

00:02:25 ◼   ► thing has gotten out of control is the

00:02:27 ◼   ► idea was we do it it would be a one show

00:02:29 ◼   ► would open with it and had now the talk

00:02:31 ◼   ► show as a theme song and it's this goofy

00:02:33 ◼   ► thing and I thought it was great and a

00:02:36 ◼   ► lot of people have you know laughed at

00:02:38 ◼   ► but here's the thing it's gotten out of

00:02:39 ◼   ► control it is for three weeks in a row

00:02:42 ◼   ► it has been the number-one single in the

00:02:44 ◼   ► itunes store in Germany I had no idea

00:02:48 ◼   ► where that has sold one copy outside

00:02:51 ◼   ► Germany my mom bought it and it's been

00:02:55 ◼   ► the number-one single in germany for

00:02:57 ◼   ► three weeks and everybody who listens to

00:03:00 ◼   ► the talk show in Germany is mad now that

00:03:02 ◼   ► the show doesn't open with it every week

00:03:04 ◼   ► yeah and I don't know what to do yeah

00:03:06 ◼   ► it's tough out there you wouldn't think

00:03:07 ◼   ► a 15-second little jingle would be a top

00:03:09 ◼   ► single but you never know Germans have

00:03:11 ◼   ► their own taste

00:03:12 ◼   ► yeah tension route attention spans get

00:03:15 ◼   ► shorter and shorter it's it's out of

00:03:18 ◼   ► control so here it is its back and and

00:03:20 ◼   ► you know I want to thank Alex Weinstein

00:03:22 ◼   ► for the great work on it sandy thanks

00:03:25 ◼   ► for the vocals and I don't know what to

00:03:26 ◼   ► do i guess i guess the new show is

00:03:28 ◼   ► picking boogers with John this week it's

00:03:31 ◼   ► picking boogers with John's because we

00:03:33 ◼   ► like you said we have john august with

00:03:35 ◼   ► this

00:03:36 ◼   ► yeah happy to be here I'm very excited I

00:03:39 ◼   ► don't think it's very exciting for both

00:03:40 ◼   ► of us johns at Grover's not going to say

00:03:42 ◼   ► so but it's very exciting for him to it

00:03:46 ◼   ► is very exciting i had ever had how long

00:03:48 ◼   ► now you have known you for a year now

00:03:50 ◼   ► ya think so that's when we've been we've

00:03:53 ◼   ► been internet friends

00:03:54 ◼   ► yeah yeah and again it's that the

00:03:56 ◼   ► serendipity Living Los Angeles by former

00:03:58 ◼   ► assistant match met at a party said that

00:04:01 ◼   ► who you're working for and we have lunch

00:04:03 ◼   ► and that's the great thing about living

00:04:04 ◼   ► in the same town you can do things like

00:04:06 ◼   ► that

00:04:07 ◼   ► also it's living in a town where the

00:04:09 ◼   ► tech community is sort of comparatively

00:04:11 ◼   ► small to the entertainment industry and

00:04:15 ◼   ► so you started know ye i feel like we

00:04:18 ◼   ► know a lot of the same people it's sort

00:04:19 ◼   ► of a small embedded community here

00:04:21 ◼   ► definitely especially in the community

00:04:25 ◼   ► that actually makes software which you

00:04:27 ◼   ► do

00:04:28 ◼   ► yeah and so I about a year ago we did ft

00:04:31 ◼   ► x reader and I wanted a video that had

00:04:33 ◼   ► Adams kind of feel so we did it

00:04:35 ◼   ► ourselves we didn't invite added into

00:04:36 ◼   ► do it would serve used some of his I

00:04:40 ◼   ► don't know his style its servi the dried

00:04:44 ◼   ► roll style that Adam just and it's been

00:04:47 ◼   ► a pleasure now dash to work on something

00:04:48 ◼   ► for real with him and not just ate the

00:04:51 ◼   ► style it doesn't that it's been really

00:04:54 ◼   ► fun project to the best way I can

00:04:56 ◼   ► describe it is exactly the name of of

00:04:59 ◼   ► atoms production company sandwich video

00:05:00 ◼   ► right that it's it's a style of itself a

00:05:05 ◼   ► sandwich video like if you said hey I've

00:05:07 ◼   ► got a new app and I I need to make a

00:05:09 ◼   ► sandwich video for it if you lower case

00:05:11 ◼   ► sandwich video instead of you know

00:05:13 ◼   ► capital with the trademark you know what

00:05:15 ◼   ► you know what you're talking about

00:05:16 ◼   ► yeah the story is the other choice just

00:05:19 ◼   ► going to use his name as an adjective

00:05:21 ◼   ► and you're set yeah

00:05:23 ◼   ► oh my god I was so flattered when you

00:05:24 ◼   ► when you when you I think you did that

00:05:26 ◼   ► one time and it floored me but but you

00:05:30 ◼   ► make the software that you make is for

00:05:32 ◼   ► is to serve the is to serve our industry

00:05:35 ◼   ► and and specifically free mostly for

00:05:38 ◼   ► screenwriters correct

00:05:39 ◼   ► definitely so we have 2x reader which is

00:05:41 ◼   ► a app for the iPad and for the iphone

00:05:44 ◼   ► it's just one of those scratching your

00:05:45 ◼   ► own niche we had this final draft files

00:05:47 ◼   ► that there was no way to read them on

00:05:49 ◼   ► your iPad that you can see the dropbox

00:05:51 ◼   ► but you'd open them baby gibberish and

00:05:53 ◼   ► final draft was very slow and making an

00:05:55 ◼   ► app for it so we just made our own app

00:05:56 ◼   ► and second it was Bronson watermark

00:06:01 ◼   ► which is i I needed water moccasin

00:06:03 ◼   ► scripts and this was an applicant's

00:06:06 ◼   ► exist the way I wanted it to exist and

00:06:08 ◼   ► so we made it and it's been fun to be

00:06:10 ◼   ► able to put those out in the world and

00:06:12 ◼   ► it's hugely useful one and and it's like

00:06:15 ◼   ► then and your team that helps you you

00:06:17 ◼   ► make this stuff design and code it is

00:06:21 ◼   ► really great at it just making simple

00:06:23 ◼   ► elegant supremely useful software for

00:06:27 ◼   ► this just just for people like you

00:06:29 ◼   ► yeah that's the goal is to keep it you

00:06:31 ◼   ► know I wanted to build software that you

00:06:34 ◼   ► never had to look at instructions you

00:06:35 ◼   ► could use it once a month you never have

00:06:37 ◼   ► to relearn anything and that so I try

00:06:40 ◼   ► just keep buttons away from it

00:06:42 ◼   ► so for talk show listeners who don't

00:06:45 ◼   ► know John it is super successful

00:06:49 ◼   ► screenwriter movie director

00:06:53 ◼   ► I mean justjust some of the the movies

00:06:56 ◼   ► you've worked on you directed the movie

00:06:57 ◼   ► that wrote and directed the nines I i

00:07:01 ◼   ► mean i don't i don't think we have time

00:07:02 ◼   ► to list all the movies you've written

00:07:04 ◼   ► but Charlie and the Chocolate Factory

00:07:06 ◼   ► big fish

00:07:07 ◼   ► I don't know what else what are the big

00:07:10 ◼   ► heads go with my first movie go of

00:07:13 ◼   ► course love that movie so you mr. an

00:07:15 ◼   ► angel will remember go and I was like

00:07:17 ◼   ► are you know we got produced how in the

00:07:19 ◼   ► world is that title still available i

00:07:21 ◼   ► don't know i was very lucky and the

00:07:24 ◼   ► weird thing about title protection is

00:07:25 ◼   ► you can actually have multiple movies

00:07:27 ◼   ► with the same title it's not like an app

00:07:29 ◼   ► store app we're like once there's one

00:07:30 ◼   ► angry birds there can be no other angry

00:07:32 ◼   ► birds the titles are controlled by the

00:07:34 ◼   ► mpaa and you can register a title that

00:07:37 ◼   ► you are about to make a movie and other

00:07:40 ◼   ► studios can challenge you on that title

00:07:41 ◼   ► but you can have multiple movies with

00:07:43 ◼   ► the same title it does happen and go was

00:07:46 ◼   ► available at the time we started

00:07:47 ◼   ► shooting the movie when we're doing the

00:07:49 ◼   ► nines we had to go through a title fight

00:07:51 ◼   ► over the other movies that had nine in

00:07:53 ◼   ► the title so the whole nine yards

00:07:56 ◼   ► there's a movie called died in which the

00:07:57 ◼   ► animated movie section and section 9

00:08:00 ◼   ► there's the rob marshall directed

00:08:02 ◼   ► musical of nine but we were the first

00:08:03 ◼   ► person to get in on this level with

00:08:06 ◼   ► first time to register and so we

00:08:08 ◼   ► negotiated with the other people and we

00:08:10 ◼   ► got our title right away a really cool

00:08:12 ◼   ► movie I don't know if I've said if I

00:08:14 ◼   ► talk like a person i watched it it's on

00:08:17 ◼   ► netflix correct yeah which is a great

00:08:19 ◼   ► way to watch it so you know if you're up

00:08:21 ◼   ► at two in the morning and you feel like

00:08:23 ◼   ► watching a movie you watch that and be

00:08:24 ◼   ► confused and perplexed for a while

00:08:27 ◼   ► yeah he's great movie for the talk show

00:08:29 ◼   ► audience with i'm presuming there's a

00:08:31 ◼   ► lot of video game fans in the audience

00:08:34 ◼   ► it said you know it dining it right up

00:08:36 ◼   ► the alley of the sort of nerds who like

00:08:38 ◼   ► the stuff we do and yeah it's a thinkers

00:08:40 ◼   ► movie

00:08:41 ◼   ► definitely it's going to be where you

00:08:44 ◼   ► watch it and then you go on Twitter and

00:08:45 ◼   ► your first tweet is I just watch this

00:08:47 ◼   ► movie I don't know if I liked it but i'm

00:08:49 ◼   ► thinking about it and what about with

00:08:51 ◼   ► the nine

00:08:52 ◼   ► in the title protection what about was

00:08:53 ◼   ► there anything any anybody bring up an

00:08:55 ◼   ► argument about making like two sequels

00:08:57 ◼   ► 27 exactly noted the other numbers the

00:09:01 ◼   ► eighth could fit in there someplace

00:09:03 ◼   ► yeah stuff happens to another head in

00:09:06 ◼   ► the box

00:09:06 ◼   ► the head in the box and actually our

00:09:08 ◼   ► title art for the US market does that

00:09:11 ◼   ► thing at seven does we're like bees are

00:09:13 ◼   ► actually nines and I'm not crazy about

00:09:15 ◼   ► what they did but you have very little

00:09:17 ◼   ► control over that thing but they're

00:09:19 ◼   ► trying to draft off the seventh wait

00:09:20 ◼   ► seven used the seven as the video and

00:09:22 ◼   ► seven we use the nine as the e the nines

00:09:26 ◼   ► yeah the other thing and I i just know

00:09:29 ◼   ► that you know I don't know how much this

00:09:32 ◼   ► is news to the people listen to the show

00:09:33 ◼   ► but i know that the people who listen to

00:09:35 ◼   ► my show are huge fans of markdown the

00:09:39 ◼   ► little text format then I'd i put

00:09:41 ◼   ► together a couple years ago for writing

00:09:43 ◼   ► for the web and I think it was one of

00:09:46 ◼   ► the first times you ever wrote to me and

00:09:48 ◼   ► everyone fireball it was like way back

00:09:50 ◼   ► on my 2004 and you know I certainly

00:09:52 ◼   ► recognize your name and you said luck at

00:09:55 ◼   ► the whole industry runs on the screen

00:09:59 ◼   ► screenwriting industry in hollywood runs

00:10:01 ◼   ► on this app called final what's the

00:10:03 ◼   ► final draft and it's sort of like the

00:10:06 ◼   ► Microsoft Word of screenplay writing

00:10:08 ◼   ► where it's no big and it's it's

00:10:11 ◼   ► entrenched and nobody really likes the

00:10:13 ◼   ► app and then we're gonna be great if you

00:10:16 ◼   ► could do the screenplay writing what

00:10:18 ◼   ► markdown did for web writing and just

00:10:21 ◼   ► get it all out of the way use whatever

00:10:22 ◼   ► simple text editor you want and do

00:10:27 ◼   ► something like that and we noodle a

00:10:28 ◼   ► couple ideas but i I couldn't really

00:10:30 ◼   ► think about it anyway you took the idea

00:10:31 ◼   ► though and have run with it and it's a

00:10:33 ◼   ► real thing right

00:10:35 ◼   ► it's called fountain and it really drops

00:10:37 ◼   ► off a lot of the ideas of markdown which

00:10:39 ◼   ► is it's a plain text format that you can

00:10:41 ◼   ► write in any text editor any device

00:10:43 ◼   ► anywhere you can read an email but it's

00:10:45 ◼   ► just it's a way of laying out the text

00:10:47 ◼   ► on the page that feels really natural

00:10:49 ◼   ► and then there's very simple algorithms

00:10:52 ◼   ► for converting from that to something

00:10:54 ◼   ► that looks like a real screenplay and so

00:10:56 ◼   ► i used some of the ideas behind that two

00:10:59 ◼   ► scripts which is a little way of showing

00:11:01 ◼   ► little bit of a screenplay in a blog

00:11:03 ◼   ► post which demanded for you

00:11:05 ◼   ► I do stuff that actually need my blog

00:11:08 ◼   ► comments i want to have these little

00:11:09 ◼   ► bits of screenplay and I used to create

00:11:12 ◼   ► a little format for doing that is really

00:11:14 ◼   ► shouldn't give credit to mask words who

00:11:16 ◼   ► runs a prolapse block i think is friends

00:11:19 ◼   ► with adam as well right yeah same so it

00:11:22 ◼   ► seemed that odd intersection of of tech

00:11:26 ◼   ► in the film industry that that there

00:11:31 ◼   ► aren't very many people in this

00:11:32 ◼   ► intersection so much the number is

00:11:34 ◼   ► growing but i think you and i you and he

00:11:36 ◼   ► and I are sort of share that commonality

00:11:39 ◼   ► yeah so he was working on the same kind

00:11:41 ◼   ► of idea and we just joined forces and

00:11:44 ◼   ► sort of merge the standard figure out

00:11:46 ◼   ► what would work best for most writers

00:11:48 ◼   ► and so we launched fountain and people

00:11:50 ◼   ► seem to really like it and who the on

00:11:54 ◼   ► your team how many people are on your

00:11:56 ◼   ► two years alone three people so there's

00:11:58 ◼   ► me there's no you selfie is our coder

00:12:00 ◼   ► and ryan nelson who does all the art

00:12:02 ◼   ► graphics and makes things look lovely

00:12:04 ◼   ► and really it's it's three part-time

00:12:06 ◼   ► employees because i'm mostly scream and

00:12:08 ◼   ► mostly doing other stuff but obviously

00:12:10 ◼   ► these projects Nina is a full-time

00:12:12 ◼   ► student but she does this serve on his

00:12:15 ◼   ► off hours and Ryan does all the stuff

00:12:17 ◼   ► for the blog and then i have to do this

00:12:20 ◼   ► these products as it comes up so like

00:12:22 ◼   ► Ryan's first project was tired and wants

00:12:25 ◼   ► to do less I'm to be which was a plugin

00:12:27 ◼   ► for safari or chrome that makes i am to

00:12:30 ◼   ► be looked less terrible and what's up

00:12:33 ◼   ► you know he was able to get that going

00:12:34 ◼   ► and I saw those opportunities to throw

00:12:36 ◼   ► fix the other things in the world and

00:12:38 ◼   ► annoy pain what's the deal with IMDb and

00:12:40 ◼   ► why does anything

00:12:41 ◼   ► why does it get more terrible as the

00:12:42 ◼   ► years go on I started I google problem

00:12:47 ◼   ► where if you ever look at the old

00:12:48 ◼   ► screenshots of google you know there

00:12:50 ◼   ► were only like two ads and it was like

00:12:51 ◼   ► the first things you saw with the

00:12:52 ◼   ► results you wanted and they just keeps

00:12:54 ◼   ► shoving more and more stuff at the top

00:12:56 ◼   ► of the page and push down the results

00:12:57 ◼   ► you really want i think people are

00:12:59 ◼   ► probably clicking on some of those ads

00:13:01 ◼   ► and because they're clicking on the

00:13:02 ◼   ► other stuff they feel like they can push

00:13:04 ◼   ► down the credits and everything else

00:13:05 ◼   ► that you probably really want to see and

00:13:08 ◼   ► its people in the pages fuller and

00:13:09 ◼   ► fuller and most of the job of our

00:13:12 ◼   ► plug-in is just use jQuery to hide the

00:13:14 ◼   ► stuff we want to hide right

00:13:16 ◼   ► have you met with the massive things to

00:13:20 ◼   ► page other than just get rid of all the

00:13:21 ◼   ► stuff you don't want to say sort of like

00:13:23 ◼   ► Instapaper just for IMDb pages in live

00:13:26 ◼   ► as the pages love absolutely or like

00:13:28 ◼   ► that reader button that Apple house in

00:13:31 ◼   ► safari that sort of strips away

00:13:32 ◼   ► everything else right you guys remember

00:13:33 ◼   ► the original IMDb interface

00:13:36 ◼   ► I don't the original IMDb interface was

00:13:40 ◼   ► not it wasn't a website it was an email

00:13:43 ◼   ► service you you eat you you this is you

00:13:46 ◼   ► Adam you were probably like six years

00:13:47 ◼   ► old yeah I was six I don't I don't

00:13:49 ◼   ► remember that Isis is like 95 96 i was

00:13:52 ◼   ► in college and my senior year I loaded

00:13:54 ◼   ► up on all these i had gotten all my

00:13:56 ◼   ► computer science stuff out of the way

00:13:57 ◼   ► and I had all these free electives I

00:13:59 ◼   ► loaded up on film classes and services

00:14:04 ◼   ► like probably 96-95 in the 96 and the

00:14:07 ◼   ► IMDb interface was you'd email forgive

00:14:09 ◼   ► the address was but there is need to get

00:14:11 ◼   ► an email address you email and in the

00:14:13 ◼   ► subject you'd put what your query was

00:14:15 ◼   ► and two seconds later you get an email

00:14:17 ◼   ► back with what you want it so if you put

00:14:20 ◼   ► like a person's name and you get there I

00:14:23 ◼   ► their credit if you put a movie in a min

00:14:25 ◼   ► you get the information about the movie

00:14:27 ◼   ► and it was so tremendously helpful for

00:14:29 ◼   ► writing you know you'd watch it with a

00:14:31 ◼   ► guy these classes where we'd watch a

00:14:32 ◼   ► movie and then you have to write like a

00:14:34 ◼   ► two page paper on the movie and I'm

00:14:36 ◼   ► always terrible at remembering character

00:14:38 ◼   ► names i can remember actor names but you

00:14:40 ◼   ► can't just you know I took a class on

00:14:41 ◼   ► Western you can't just keep calling the

00:14:42 ◼   ► guy John Wayne you got it used the

00:14:44 ◼   ► character's name you would just email

00:14:46 ◼   ► that you know rio bravo and then you get

00:14:48 ◼   ► everything about it it was so

00:14:50 ◼   ► unbelievable was like a command-line

00:14:52 ◼   ► interface to the IMDb well um my i love

00:14:55 ◼   ► that IMDb basically started because that

00:14:58 ◼   ► guy and I just looked as look his name

00:15:00 ◼   ► up Colin needham he started it as

00:15:02 ◼   ► basically a date a database of hot

00:15:04 ◼   ► ladies in movies that was his original

00:15:07 ◼   ► intent and then it grew to what it is

00:15:11 ◼   ► and for film geeks in the early nineties

00:15:14 ◼   ► it was a godsend because i used that 1a

00:15:16 ◼   ► you know up until then I was in college

00:15:17 ◼   ► and we got the internet in our dorm

00:15:19 ◼   ► rooms i just would consult my whatever

00:15:24 ◼   ► it was Leonard Maltin guide to movies

00:15:26 ◼   ► which is basically just like an

00:15:27 ◼   ► encyclopedia like a one-volume

00:15:30 ◼   ► paperback and you would go through with

00:15:31 ◼   ► a highlight and just coat everything

00:15:33 ◼   ► that you'd seen yeah that was IMDb and

00:15:37 ◼   ► so I don't know did you guys do too

00:15:40 ◼   ► did you go to do something similar how

00:15:42 ◼   ► did you ever track your new view and so

00:15:43 ◼   ► one of my very first jobs i want you to

00:15:46 ◼   ► your graduate school program here in LA

00:15:48 ◼   ► for film and that somewhere in between i

00:15:50 ◼   ► was working as an intern universal and

00:15:52 ◼   ► one of my Jobs was a variety and the

00:15:54 ◼   ► hollywood reporter would run movie

00:15:57 ◼   ► reviews for like movies in production

00:15:58 ◼   ► reviews and one of my Jobs was to type

00:16:01 ◼   ► all that information into this database

00:16:02 ◼   ► that was specifically universal database

00:16:05 ◼   ► so that they could look up credits and

00:16:07 ◼   ► it's basically creating universes own

00:16:09 ◼   ► version of IMDB because the real i

00:16:11 ◼   ► didn't exist yet and if so fraught with

00:16:14 ◼   ► peril because i'm a little just trying

00:16:15 ◼   ► to type these peoples names in these

00:16:17 ◼   ► things make sure i'm coding all these

00:16:18 ◼   ► fields right and it was a very tedious

00:16:21 ◼   ► job but they hate me for it

00:16:23 ◼   ► it's incredible that it still is the

00:16:24 ◼   ► standard that people haven't just bypass

00:16:27 ◼   ► sometimes I bypassing go to Wikipedia

00:16:29 ◼   ► you don't want all the craft but it

00:16:32 ◼   ► really nobody has done it better

00:16:34 ◼   ► i know i'm trying to think of the name

00:16:38 ◼   ► of i think it's called letterbox to the

00:16:39 ◼   ► site that is more of like a social

00:16:42 ◼   ► movie-watching sharing site for like

00:16:48 ◼   ► just collecting all the movies you'd

00:16:49 ◼   ► viewed and rating them and cotton you

00:16:54 ◼   ► know commenting on them and recommending

00:16:56 ◼   ► them and everything letter box with no

00:16:58 ◼   ► II at the end and I was one of those

00:17:01 ◼   ► companies was that there's an hour yeah

00:17:03 ◼   ► it is but it's like it's a younger

00:17:05 ◼   ► startup it's not like it's not like a

00:17:08 ◼   ► web two point no missing vowel startup

00:17:11 ◼   ► and and it's a cool it's a well designed

00:17:13 ◼   ► site i did the problem is I don't really

00:17:15 ◼   ► have the time to dedicate to filling in

00:17:18 ◼   ► all that internet i think it had come

00:17:20 ◼   ► out when i was in high school I would

00:17:21 ◼   ► have been all on it all the time at

00:17:26 ◼   ► Amazon's IMDb and it always struck me is

00:17:28 ◼   ► weird

00:17:28 ◼   ► at least they didn't name it it's sold

00:17:30 ◼   ► at some point but always struck me is

00:17:32 ◼   ► weird that they didn't do more with it

00:17:34 ◼   ► or that it now

00:17:36 ◼   ► amazon feels like they keep iterating to

00:17:38 ◼   ► keep improving for how to do and stuff

00:17:40 ◼   ► to keep tracking what people are using

00:17:41 ◼   ► what they need

00:17:43 ◼   ► and I do he hasn't thrown that way yeah

00:17:46 ◼   ► yeah look I I don't even know what they

00:17:49 ◼   ► could do I mean it's just it's one of

00:17:50 ◼   ► those things that I'd be happy if it

00:17:52 ◼   ► stayed the way it was in in 2001-2002

00:17:55 ◼   ► though for forever

00:17:57 ◼   ► yeah using the basic information I want

00:17:59 ◼   ► to know where something was shot and now

00:18:01 ◼   ► i can't ever find that damn information

00:18:04 ◼   ► because there's like there's a giant

00:18:06 ◼   ► animated overlay of I don't know it

00:18:09 ◼   ► could even be a car I don't even think

00:18:11 ◼   ► they are movie specific ads anymore

00:18:13 ◼   ► no I just thought of something just

00:18:16 ◼   ► right now wouldn't that wouldn't IMDb

00:18:19 ◼   ► integration be a natural fit for Siri

00:18:21 ◼   ► guess it would be yeah

00:18:24 ◼   ► Siri what movies did john august right

00:18:26 ◼   ► done soup and you know a nice little

00:18:29 ◼   ► formatted tokenized you know panel so do

00:18:34 ◼   ► you think there's somebody at Apple

00:18:36 ◼   ► somewhere Apple they're building a

00:18:38 ◼   ► competitor to IV because if you're not

00:18:40 ◼   ► going to use Amazon's information for it

00:18:42 ◼   ► right

00:18:43 ◼   ► I wonder why not they use the help I

00:18:46 ◼   ► mean I guess the differences that Yelp

00:18:47 ◼   ► is a small company and apple is this

00:18:50 ◼   ► clearly the Sun and Yelp is the planet

00:18:53 ◼   ► revolving around the Sun whereas you

00:18:55 ◼   ► know amazon and apple or both competing

00:18:58 ◼   ► stars

00:18:58 ◼   ► yeah I don't know everything on the

00:19:01 ◼   ► itunes movie store has all this metadata

00:19:03 ◼   ► associated with it and I wonder I mean I

00:19:06 ◼   ► wonder if just hidden behind the curtain

00:19:09 ◼   ► of all of that metadata is the full set

00:19:11 ◼   ► of metadata for every movie they just

00:19:13 ◼   ► don't ask they just don't reveal it

00:19:15 ◼   ► absolutely has to go through licensing

00:19:16 ◼   ► periods where they'll like the nine will

00:19:18 ◼   ► be available for rent on through apple

00:19:21 ◼   ► for a while but then it won't be

00:19:23 ◼   ► available for rent for a while but based

00:19:24 ◼   ► on the licensing agreement so they

00:19:25 ◼   ► obviously had all that information in

00:19:27 ◼   ► there there's little fly saying like

00:19:29 ◼   ► this is available so that they probably

00:19:30 ◼   ► have a lot more than we think

00:19:32 ◼   ► no it's like with the james bond movies

00:19:35 ◼   ► they're they're like whacking moles they

00:19:36 ◼   ► think every once in a while you know

00:19:38 ◼   ► some of them are always available some

00:19:39 ◼   ► of them are only available for like two

00:19:41 ◼   ► weeks in February and then there's like

00:19:44 ◼   ► one in the middle like a written one of

00:19:46 ◼   ► the Roger or

00:19:47 ◼   ► not Roger Moore the sultry yeah one of

00:19:51 ◼   ► the adultery ones is like never

00:19:52 ◼   ► available don't know

00:19:53 ◼   ► Dalton Dalton I think we often dr. Rick

00:19:56 ◼   ► James Bond yeah that would be great

00:19:59 ◼   ► boyfriend really people are campaigning

00:20:01 ◼   ► for a dress Elba to be the next the next

00:20:04 ◼   ► round you think would be quite amazing

00:20:07 ◼   ► it's time you know it's 2012 it's time

00:20:09 ◼   ► we had a black bond

00:20:10 ◼   ► yeah yeah I think it's a black British

00:20:13 ◼   ► bond

00:20:14 ◼   ► yeah because I think that did the the

00:20:16 ◼   ► qualifying characteristic has nothing to

00:20:20 ◼   ► do with certainly not your because I

00:20:23 ◼   ► know there is a minor controversy that

00:20:25 ◼   ► the what's-his-name the current one is

00:20:27 ◼   ► blonde and not dark-haired man no credit

00:20:30 ◼   ► matter

00:20:30 ◼   ► yeah Daniel quick certainly doesn't

00:20:32 ◼   ► matter what color your skin is all that

00:20:33 ◼   ► matters is that you're badass and cool

00:20:35 ◼   ► yeah British British yeah capable of

00:20:40 ◼   ► class but also capable of kicking ass

00:20:42 ◼   ► right class was kicking ass

00:20:44 ◼   ► it's james bond but yeah you know I'm

00:20:48 ◼   ► and getting back to what you guys are

00:20:49 ◼   ► saying with Stu and you guys that

00:20:51 ◼   ► there's a and I do think i can actually

00:20:54 ◼   ► it's just seems natural and I'm glad to

00:20:56 ◼   ► hear you guys are working together I

00:20:57 ◼   ► presume that I should even bother asking

00:20:58 ◼   ► you can't talk about what you're working

00:21:00 ◼   ► with just find out later when it's done

00:21:02 ◼   ► yep yeah okay understood but i'm not

00:21:06 ◼   ► surprised at all that you guys get along

00:21:08 ◼   ► swimmingly and are collaborating because

00:21:10 ◼   ► you guys do have the exact same mindset

00:21:11 ◼   ► which is your primarily working on

00:21:15 ◼   ► motion pictures movies that type of cool

00:21:17 ◼   ► stuff but you guys both have done the

00:21:19 ◼   ► same thing where it's like hey I need

00:21:21 ◼   ► this app that does a thing i'm just

00:21:23 ◼   ► going to make it right if the tools suck

00:21:25 ◼   ► and you need a better tool and you know

00:21:27 ◼   ► like any fat you're fascinated by what

00:21:29 ◼   ► makes the tools better than you're going

00:21:30 ◼   ► to go especially this day and age where

00:21:32 ◼   ► it's so accessible to do so I mean like

00:21:35 ◼   ► you know the barrier to starting a

00:21:37 ◼   ► software company and making your own

00:21:39 ◼   ► apps like like John has done 10 years

00:21:42 ◼   ► ago was a lot different think yeah we

00:21:45 ◼   ► wouldn't have done it if it weren't for

00:21:47 ◼   ► the app store if we had to sort of

00:21:48 ◼   ► release it ourselves and figure out how

00:21:49 ◼   ► to build credit cards and how to do

00:21:51 ◼   ► returns and all that stuff that would

00:21:53 ◼   ► have been really wish we never would

00:21:55 ◼   ► have done it already John the smaller

00:21:57 ◼   ► version that would give away for free

00:21:59 ◼   ► this makes it if this isn't really

00:22:01 ◼   ► profitable for us that but it makes it

00:22:02 ◼   ► kind of worth doing at least there is it

00:22:05 ◼   ► a good calling card like like is FDX

00:22:08 ◼   ► reader fairly popular in the industry

00:22:11 ◼   ► yeah I think screeners tend to use it or

00:22:13 ◼   ► definitely have used over this year

00:22:15 ◼   ► before final draft came out with their

00:22:17 ◼   ► own thing so you have people do use it

00:22:19 ◼   ► and you know it kind of people use in

00:22:22 ◼   ► industry who use a Highland to convert

00:22:25 ◼   ► found stuff to highland is the app that

00:22:29 ◼   ► were in beta right now that converts of

00:22:31 ◼   ► ps2 fountain or two final draft files

00:22:34 ◼   ► you can take a PDF throw it at highland

00:22:36 ◼   ► it'll melt it down to its base elements

00:22:39 ◼   ► so if I people are using that stuff and

00:22:41 ◼   ► enjoying it is a calling card i don't

00:22:43 ◼   ► know because I would honestly most

00:22:45 ◼   ► people who in the entry have no idea

00:22:47 ◼   ► that make these apps they have no idea

00:22:48 ◼   ► that I've had a blog they have no idea

00:22:50 ◼   ► that have a podcast I'm just a writer

00:22:52 ◼   ► who wrote that thing and it's okay if

00:22:55 ◼   ► it's not i can what I'm saying that

00:22:58 ◼   ► there's actually not a lot of overlap

00:23:00 ◼   ► between the tacky and the movie people

00:23:04 ◼   ► and so that the union of those two sets

00:23:07 ◼   ► is pretty small

00:23:08 ◼   ► that's why we attended all know each

00:23:09 ◼   ► other I wanted as he John did you I mean

00:23:13 ◼   ► you you share a lot of your experience

00:23:16 ◼   ► and everything that you've learned about

00:23:18 ◼   ► writing scripts professionally and what

00:23:23 ◼   ► did you ever have the impulse not to do

00:23:26 ◼   ► that I feel like most screenwriters kind

00:23:28 ◼   ► of want to play closer to the chest

00:23:30 ◼   ► I always think back to when I was a kid

00:23:33 ◼   ► growing up in Colorado and I didn't know

00:23:35 ◼   ► there was such a thing as screenwriting

00:23:36 ◼   ► and I would see movies that liked movies

00:23:38 ◼   ► but I didn't really have a sense that

00:23:39 ◼   ► they were written and the very first

00:23:41 ◼   ► movie that I saw that I realize like wow

00:23:44 ◼   ► something actually wrote that was for

00:23:45 ◼   ► the roses

00:23:46 ◼   ► i watch where the words I love just move

00:23:48 ◼   ► on videotape rebounded I started like

00:23:50 ◼   ► writing down everything people said and

00:23:52 ◼   ► I said oh well that was all planned

00:23:54 ◼   ► there must have been like a like a

00:23:56 ◼   ► script a play behind this and that

00:23:58 ◼   ► sounds so naive but this was you know

00:24:00 ◼   ► the eighties though the only thing I

00:24:02 ◼   ► could find was like premiere magazine

00:24:04 ◼   ► that was the only sort of popular movie

00:24:06 ◼   ► magazine and so I just I really had no

00:24:08 ◼   ► idea there was such a thing as the

00:24:09 ◼   ► screenplay and so then I finally was

00:24:12 ◼   ► able to find

00:24:12 ◼   ► and the published book of Sex Lies and

00:24:15 ◼   ► videotape sort of looks like a videotape

00:24:17 ◼   ► and like he has the whole screenplay

00:24:18 ◼   ► there so I want reading a screenplay

00:24:20 ◼   ► while the movie is playing like oh my

00:24:21 ◼   ► god everything you're saying everything

00:24:22 ◼   ► that's happening it's written down here

00:24:24 ◼   ► first like this was the plan for making

00:24:26 ◼   ► the movie and it sounds so naive but I

00:24:28 ◼   ► just didn't know how it all worked so i

00:24:31 ◼   ► always think back to if I were that kid

00:24:33 ◼   ► now where to look for that information

00:24:35 ◼   ► what I look online and I just want to be

00:24:37 ◼   ► that source of information if it's

00:24:39 ◼   ► helpful to some kid who otherwise

00:24:41 ◼   ► wouldn't have exposure to stuff and then

00:24:44 ◼   ► you and when you discover discover that

00:24:47 ◼   ► there was something called script format

00:24:49 ◼   ► that was you know very standardized

00:24:51 ◼   ► written in currier and fairly minimal it

00:24:56 ◼   ► was I mean I remember being disappointed

00:24:59 ◼   ► by that like that there's not more

00:25:01 ◼   ► flourish and personality in the script

00:25:04 ◼   ► that it's yeah yeah it's great replays

00:25:06 ◼   ► are a tough for my dad my undergrad

00:25:08 ◼   ► degree was in journalism so I was used

00:25:10 ◼   ► to think that's really structured form

00:25:11 ◼   ► of writing that you could you're only

00:25:12 ◼   ► allowed to do certain things in a

00:25:14 ◼   ► screenplay you can only talk about what

00:25:16 ◼   ► you can see and what you in here and all

00:25:18 ◼   ► the other senses are gone but within

00:25:21 ◼   ► that you have a lot of possibilities you

00:25:23 ◼   ► can describe worlds and in really

00:25:25 ◼   ► amazing ways you can you know you can

00:25:27 ◼   ► make a movie on the page and so it's

00:25:30 ◼   ► frustrating if you think about it like i

00:25:31 ◼   ► have to write a script it's liberating

00:25:33 ◼   ► if you think that I'm writing a movie

00:25:34 ◼   ► and as long as you keep your always in

00:25:36 ◼   ► your head you're seeing the movie that

00:25:37 ◼   ► you're writing it's you know it's a

00:25:39 ◼   ► great art form my foot my first movie

00:25:42 ◼   ► that I ever read was not a script it was

00:25:44 ◼   ► a novelization of the movie karate kid

00:25:46 ◼   ► part 3 we have about yeah yeah well yeah

00:25:51 ◼   ► exactly my mom bought it for me at the

00:25:54 ◼   ► you know at the beach you know that

00:25:57 ◼   ► whatever the equivalent of the barnes

00:26:01 ◼   ► and noble at the time was and I read the

00:26:04 ◼   ► book I read the movie before I saw it

00:26:06 ◼   ► and uh and I just remember I mean like

00:26:09 ◼   ► the novelization of the movie is way

00:26:11 ◼   ► more intricate nuanced than a screenplay

00:26:16 ◼   ► is even but but I remember like having

00:26:19 ◼   ► the way that you wrote down every line

00:26:23 ◼   ► from war of the roses

00:26:25 ◼   ► I definitely

00:26:26 ◼   ► through that experience of rim of of

00:26:29 ◼   ► finding out that there was somebody

00:26:30 ◼   ► called a director and that they didn't

00:26:33 ◼   ► make movies in real time

00:26:35 ◼   ► yeah and shoot them all in order and so

00:26:38 ◼   ► then then just like doing shot figuring

00:26:40 ◼   ► out shot selection figuring out how this

00:26:43 ◼   ► angle this angle follows this one this

00:26:46 ◼   ► one source or being a kid and

00:26:47 ◼   ► re-creating all those things and then

00:26:49 ◼   ► similarly being sort of disappointed

00:26:52 ◼   ► when you figure out that so much work

00:26:54 ◼   ► goes in to it and a lot of it is very

00:26:56 ◼   ► mundane everyday first met Steven

00:26:59 ◼   ► Spielberg and now I had made other

00:27:01 ◼   ► movies before then but like-minded

00:27:03 ◼   ► steven spielberg and I saw him on the

00:27:05 ◼   ► set and realizing oh he's just working

00:27:07 ◼   ► really hard here i had and it'll it's

00:27:10 ◼   ► disappointing for a second but then I

00:27:11 ◼   ► also realize like wow you know what I

00:27:13 ◼   ► can work really hard he and a that

00:27:15 ◼   ► wasn't encouraging their to ya when i

00:27:18 ◼   ► first learned of the format of what a

00:27:20 ◼   ► real screenplay look like and like you

00:27:22 ◼   ► said Adam it's all in currier still is

00:27:24 ◼   ► to this day all looks like it came out

00:27:25 ◼   ► of a typewriter I i had the opposite

00:27:27 ◼   ► reaction i thought that was super cool

00:27:29 ◼   ► because to me i drew the immediate

00:27:31 ◼   ► analogy to source code that it's not

00:27:35 ◼   ► like a novelization i remember in them i

00:27:38 ◼   ► had a similar experience with the first

00:27:39 ◼   ► time i've ever read a movie was the star

00:27:41 ◼   ► wars novelization and I just assumed

00:27:45 ◼   ► that like that's what they started with

00:27:46 ◼   ► when they made the movie

00:27:47 ◼   ► yeah and it's not it is i think the

00:27:50 ◼   ► analogy between the screenplay and

00:27:51 ◼   ► source code is is very good

00:27:53 ◼   ► it's you know and that's what's cool

00:27:54 ◼   ► about highland and mountain and

00:27:56 ◼   ► everything is that it takes that even

00:27:58 ◼   ► further it it parses out everything

00:28:01 ◼   ► that's that's been presented uniformly

00:28:03 ◼   ► for so long and just makes data out of

00:28:07 ◼   ► it really like my frustration has been

00:28:09 ◼   ► at the screen writing apps have tended

00:28:11 ◼   ► to want to show you the finished product

00:28:13 ◼   ► right at the very start and so they you

00:28:15 ◼   ► worry so much about like making all the

00:28:17 ◼   ► margins look good and making it look

00:28:19 ◼   ► like a screenplay as you're typing

00:28:21 ◼   ► where is really most the work I'm doing

00:28:23 ◼   ► for the blog and everything else in

00:28:25 ◼   ► between texts mate I'm just like I'm

00:28:26 ◼   ► just worried about the words rather than

00:28:28 ◼   ► what it looks like and so to break those

00:28:30 ◼   ► two things apart you know just the same

00:28:32 ◼   ► way we don't you know I owe you a

00:28:34 ◼   ► popular i was doing magazines that we

00:28:37 ◼   ► weren't typing the pagemaker we were

00:28:38 ◼   ► tight

00:28:39 ◼   ► you know into over word processor and

00:28:41 ◼   ► then sending stuff over to quarkxpress

00:28:43 ◼   ► or pagemaker we were worried about the

00:28:44 ◼   ► layout of at the time and at this gives

00:28:47 ◼   ► the chance to do that I someone before

00:28:52 ◼   ► we move on to talking about the weeks

00:28:54 ◼   ► there's one more question would be with

00:28:58 ◼   ► with all the stuff you're working on it

00:28:59 ◼   ► is all very Apple centric is that just a

00:29:02 ◼   ► reflection of scratching your own needs

00:29:04 ◼   ► because you're using an iphone and

00:29:07 ◼   ► you're typing your stuff on a mac or is

00:29:10 ◼   ► it a reflection of pretty much how the

00:29:12 ◼   ► industry works now it's definitely my

00:29:14 ◼   ► own age because if we really should be

00:29:17 ◼   ► making like process water market for the

00:29:18 ◼   ► PC because like when we went for a while

00:29:21 ◼   ► we're trying to buy google ads for it

00:29:22 ◼   ► and trying to target like people who

00:29:24 ◼   ► might want watermarking stuff and like

00:29:26 ◼   ► ninety-five percent of people clicking

00:29:27 ◼   ► through we're on a pc and so clearly if

00:29:30 ◼   ► we made the pc version of it would be

00:29:31 ◼   ► selling pc copies of it put I just don't

00:29:34 ◼   ► want it and I just want to do it i don't

00:29:37 ◼   ► want to spend the time to figure that

00:29:39 ◼   ► out and even doesn't want to coat it

00:29:40 ◼   ► right just wanted to the art for it and

00:29:42 ◼   ► so it's luxury like it's just not really

00:29:44 ◼   ► interesting to us and so someone else

00:29:46 ◼   ► will make the version for that now

00:29:48 ◼   ► windows 8 might be interesting enough to

00:29:50 ◼   ► code for and so that's something we'll

00:29:52 ◼   ► consider and maybe there's a reader app

00:29:54 ◼   ► that will want to make for that the

00:29:56 ◼   ► microsoft tablet or for this google

00:29:58 ◼   ► thing and we'll see if maybe there could

00:30:01 ◼   ► be more interesting but just it was like

00:30:04 ◼   ► a big bag hurt to try to to make these

00:30:06 ◼   ► other is a new applications for these

00:30:09 ◼   ► new platforms and have to support them

00:30:11 ◼   ► have to deal with pc users and all this

00:30:13 ◼   ► stuff it's not awesome and if it's

00:30:16 ◼   ► dogfooding work we're using the stuff

00:30:18 ◼   ► that we're building every day this is a

00:30:20 ◼   ► dumb question but his final draft cook

00:30:22 ◼   ► cross-platform it is at both pc a mac

00:30:24 ◼   ► and yeah and some of the limits of the

00:30:28 ◼   ► frustrations with in something the

00:30:30 ◼   ► reasons why they can't innovate is

00:30:32 ◼   ► because they have a lot of users on both

00:30:36 ◼   ► platforms who are using old copies or

00:30:38 ◼   ► using old system software and it's it's

00:30:41 ◼   ► tough to get them to stop right yeah

00:30:43 ◼   ► yeah it's a lot it really is a lot like

00:30:46 ◼   ► word i think and when were a lot of ways

00:30:48 ◼   ► microsoft got hemmed

00:30:49 ◼   ► by word was that so many people are just

00:30:51 ◼   ► mailing these dot docx files around and

00:30:53 ◼   ► you've got to be able to open them

00:30:54 ◼   ► whether you're on an old version of word

00:30:56 ◼   ► or not and then it

00:30:58 ◼   ► it slowed them down in terms of how they

00:30:59 ◼   ► can move it forward yeah that's what

00:31:01 ◼   ► advantages of fountains it's just text

00:31:03 ◼   ► and so I know that now 50 years from now

00:31:06 ◼   ► you'll be able to open that file this is

00:31:07 ◼   ► just text and it doesn't really care

00:31:09 ◼   ► about what application created it helps

00:31:11 ◼   ► right philosophically is exactly the

00:31:14 ◼   ► same as markdown where the input is just

00:31:16 ◼   ► plain text and the idea is you don't

00:31:18 ◼   ► need to boil the ocean and get a

00:31:19 ◼   ► markdown parser in every web browser

00:31:22 ◼   ► because you do the translation to this

00:31:25 ◼   ► universal format HTML and all that ever

00:31:28 ◼   ► anybody out there ever sees is HTML and

00:31:31 ◼   ► so the same way with with your thing

00:31:33 ◼   ► where you're just spitting out pdfs who

00:31:35 ◼   ► and in the future if it changes and it

00:31:38 ◼   ► was everybody interchanges 22 to move

00:31:40 ◼   ► screenplay files around changes you just

00:31:43 ◼   ► write a parser that you know spits out

00:31:45 ◼   ► that format absolutely and and in

00:31:47 ◼   ► building that the spec student I had a

00:31:49 ◼   ► lot of conversations about like well

00:31:50 ◼   ► certain apps may want to do special

00:31:53 ◼   ► things in the file so we get set aside

00:31:56 ◼   ► certain kind of flags and tags that apps

00:32:00 ◼   ► could do their own thing with if people

00:32:01 ◼   ► want to do some special section stuff

00:32:02 ◼   ► for special ways of doing notes or shot

00:32:04 ◼   ► list or whatever their stuff in there

00:32:06 ◼   ► that people can use to do their own

00:32:07 ◼   ► thing but we're not going to try to plan

00:32:10 ◼   ► it out for them now we'll see it can

00:32:12 ◼   ► involve the way it wants to evolve and

00:32:14 ◼   ► philosophically it's just exactly what I

00:32:16 ◼   ► had in mind for writing for the world

00:32:18 ◼   ► and then thank you again for over the

00:32:19 ◼   ► years you try back in a couple times

00:32:21 ◼   ► side questions and it was great to see

00:32:23 ◼   ► you talking about the things you have

00:32:25 ◼   ► done differently if you had to mark down

00:32:27 ◼   ► again you know opportunities you know

00:32:30 ◼   ► even small bits on no choices for

00:32:33 ◼   ► formatting that's great so thank you

00:32:35 ◼   ► again for that my pleasure

00:32:38 ◼   ► let's move on the week's news so there's

00:32:42 ◼   ► one of the things is the new iOS

00:32:44 ◼   ► podcasts app from apple which I I like I

00:32:50 ◼   ► think in general at least and it seems

00:32:53 ◼   ► like there's two there's two aspects to

00:32:54 ◼   ► it that that our people are writing

00:32:57 ◼   ► about and I think they're completely

00:32:58 ◼   ► separate the first is what it looks like

00:33:01 ◼   ► and that it has this

00:33:02 ◼   ► and skeuomorphic interface and there's a

00:33:05 ◼   ► word that none of us knew two years ago

00:33:07 ◼   ► and now everybody over using hey yeah

00:33:09 ◼   ► they're over uses how to spell it

00:33:12 ◼   ► I'm guilty as charged i'm sure that

00:33:14 ◼   ► google search for daring fireball

00:33:15 ◼   ► skeuomorph whatever is going to show way

00:33:18 ◼   ► too many him well there's no there's not

00:33:20 ◼   ► another way of saying that so we might

00:33:22 ◼   ► have to say it right meaning taking a

00:33:25 ◼   ► real-world interface and putting it onto

00:33:30 ◼   ► a device where it doesn't really make

00:33:31 ◼   ► sense and the skeuomorphism in this new

00:33:33 ◼   ► podcast app is that it looks like the

00:33:35 ◼   ► nineteen sixties Braun reel to reel tape

00:33:38 ◼   ► player but that's kind of hidden you

00:33:41 ◼   ► don't yet it's not like that you launch

00:33:43 ◼   ► the app and that's what it is and you

00:33:44 ◼   ► like after you don't have to thread the

00:33:46 ◼   ► reels or anything like that that would

00:33:47 ◼   ► be student is that would be overboard

00:33:50 ◼   ► but imagine if you if if it like use the

00:33:53 ◼   ► accelerometer and felt it was being

00:33:55 ◼   ► shaped maybe I and your daughter if you

00:33:58 ◼   ► tilt it wrong it would warp the sound

00:33:59 ◼   ► slowed down doesn't have a thermometer i

00:34:03 ◼   ► think it doesn't the iphone as a thermal

00:34:04 ◼   ► you should be like stick your finger on

00:34:06 ◼   ► that I can really backwards to see if

00:34:07 ◼   ► they're hidden messages that can happen

00:34:09 ◼   ► out there to it i don't mind like you

00:34:13 ◼   ► said it's not like it's in your face

00:34:14 ◼   ► it's you start up and it's a list of

00:34:16 ◼   ► your show or your your subscribe to

00:34:18 ◼   ► podcasts on the the reel-to-reel thing

00:34:21 ◼   ► is only when you're actually playing an

00:34:22 ◼   ► episode and what else are you going to

00:34:23 ◼   ► show and if you don't want to see the

00:34:25 ◼   ► real thing you just pull down and it

00:34:27 ◼   ► shows you the album art for the podcast

00:34:30 ◼   ► you're listening to so I i think it's a

00:34:31 ◼   ► total win i think it's a very

00:34:33 ◼   ► appropriate use of skeuomorphism yeah i

00:34:35 ◼   ► think it's i think it's cute that

00:34:36 ◼   ► the-the-the little switch between turtle

00:34:40 ◼   ► and hair I couldn't get to operate now

00:34:44 ◼   ► that the fresh voices in terms of target

00:34:45 ◼   ► size and yeah and you sort of want to

00:34:48 ◼   ► pull it with your finger but that's

00:34:49 ◼   ► actually what it is it's tapping on one

00:34:51 ◼   ► of the two right it's not exactly i do

00:34:54 ◼   ► agree with that and so I feel like

00:34:55 ◼   ► there's some little things they could

00:34:56 ◼   ► tweak their I like The Tortoise and the

00:34:58 ◼   ► hare it's a little call back because no

00:35:00 ◼   ► but that's with that references who was

00:35:02 ◼   ► that not to run feed ya hear the

00:35:05 ◼   ► original 1984 mcintosh the the control

00:35:10 ◼   ► panel which is what we now call the

00:35:11 ◼   ► system press had no words at all

00:35:16 ◼   ► all the entire system preferences had no

00:35:19 ◼   ► worries i'll throw a link in the show

00:35:20 ◼   ► notes to it to a screenshot of it but it

00:35:23 ◼   ► was a brilliant bit of user had probably

00:35:26 ◼   ► went too far because like the next year

00:35:28 ◼   ► or two like when the system to came out

00:35:30 ◼   ► i think they added a couple of text

00:35:32 ◼   ► labels but everything was based on icons

00:35:35 ◼   ► you know like the speaker was like on

00:35:38 ◼   ► the low end was a speaker with one

00:35:39 ◼   ► little wave coming out of it and on the

00:35:41 ◼   ► far end speaker with seven waves coming

00:35:43 ◼   ► out of it and the mouse speed was toward

00:35:45 ◼   ► us on one side hair on the other great

00:35:48 ◼   ► great icon work by Susan kare who design

00:35:51 ◼   ► pretty much all the icons from the

00:35:53 ◼   ► original i think so i thought that was

00:35:55 ◼   ► pretty cute but yeah i agree that the

00:35:57 ◼   ► way that you actually operate it doesn't

00:35:58 ◼   ► work you feel like you should be able to

00:36:00 ◼   ► swipe that thing i love the design of

00:36:02 ◼   ► the buttons though all of the even the

00:36:04 ◼   ► even the normal you I chrome buttons is

00:36:06 ◼   ► slightly different seems to have like if

00:36:09 ◼   ► you go to that that you know

00:36:12 ◼   ► skeuomorphic tape player and you look up

00:36:15 ◼   ► at the library button it doesn't look

00:36:17 ◼   ► like the standard iOS library what it

00:36:19 ◼   ► looks like it's taking cues from like

00:36:21 ◼   ► other looks like down lots to me yeah

00:36:23 ◼   ► exactly i was gonna say it looks like

00:36:25 ◼   ► other better designers have now like

00:36:28 ◼   ► Apple has taken some of their there you

00:36:31 ◼   ► are their custom UI design it's really

00:36:34 ◼   ► beautiful and even like the little

00:36:35 ◼   ► chocolate buttons for the player

00:36:37 ◼   ► controls at the bottom is nice and I

00:36:40 ◼   ► really like I really like the sensation

00:36:44 ◼   ► if you go to the if you go to the way

00:36:46 ◼   ► where my categories

00:36:50 ◼   ► shoot i'm lost in it when i go on the

00:36:52 ◼   ► day too

00:36:53 ◼   ► if you go to the part where a shoot

00:36:56 ◼   ► where you're browsing through categories

00:36:58 ◼   ► and you know you use swype sideways on

00:37:02 ◼   ► the top there through the categories i'm

00:37:05 ◼   ► lost it now i gotta i gotta just throw

00:37:07 ◼   ► away this iphone and get a new one as we

00:37:09 ◼   ► talk about how great this film it you

00:37:12 ◼   ► know that we talked about it that we're

00:37:13 ◼   ► evolving thing

00:37:14 ◼   ► yeah top stations that's where it is if

00:37:16 ◼   ► you get a top stations and you swipe

00:37:17 ◼   ► across the top to go through the

00:37:19 ◼   ► categories then the bigger album art

00:37:21 ◼   ► swipes across in it it's got this kind

00:37:24 ◼   ► of Awesome psychological effect where

00:37:27 ◼   ► you almost look like it feels like

00:37:29 ◼   ► you're swiping

00:37:30 ◼   ► something that's bigger and scale like

00:37:32 ◼   ► 10 feet away almost yeah so it's weird

00:37:36 ◼   ► that that's not in the catalog that's in

00:37:39 ◼   ► your own life within your podcasts which

00:37:41 ◼   ► always hear ya so it sits in its like a

00:37:44 ◼   ► strange place for it i thought was cool

00:37:45 ◼   ► when I first doing it my concern with it

00:37:47 ◼   ► as a UI is that I don't know how big it

00:37:49 ◼   ► is

00:37:50 ◼   ► I don't know if I'm gonna be spiked

00:37:51 ◼   ► shooting forever yeah and that's that

00:37:54 ◼   ► there's no there's no scroll bar to

00:37:55 ◼   ► indicate where you are in the position

00:37:58 ◼   ► yeah now I but I actually disagree it's

00:38:00 ◼   ► not just your podcast though because i'm

00:38:02 ◼   ► in top stations and I'm swiping through

00:38:04 ◼   ► and here's one in arts for the wedding

00:38:07 ◼   ► podcast I mean I don't subscribe to that

00:38:09 ◼   ► that's not really what I'm saying though

00:38:10 ◼   ► it's not in the catalog section so it's

00:38:12 ◼   ► not in the part that feels like itunes

00:38:14 ◼   ► really part where you have your own list

00:38:15 ◼   ► of things so it's you know if if I'm

00:38:18 ◼   ► looking at this right now i have a upper

00:38:20 ◼   ► left-hand corner have the catalog button

00:38:22 ◼   ► if i click that it's going to do I flip

00:38:24 ◼   ► over to what looks more like iTunes

00:38:25 ◼   ► right

00:38:26 ◼   ► I don't understand why there's two

00:38:28 ◼   ► entirely different ways to browse itunes

00:38:31 ◼   ► library of known podcasts one is called

00:38:34 ◼   ► catalog and one is called top stations

00:38:37 ◼   ► that's it does seem a little that seems

00:38:39 ◼   ► confusing to me but as a general Mustafa

00:38:41 ◼   ► Kemal thing I like that it's a separate

00:38:43 ◼   ► app now because it never made sense to

00:38:44 ◼   ► me that you to treat podcast like music

00:38:46 ◼   ► is they're not really very much like

00:38:47 ◼   ► music so having your own app for it

00:38:50 ◼   ► makes sense to me

00:38:51 ◼   ► definitely the the problem i have with

00:38:54 ◼   ► it is about sinking and I'm i cannot i

00:38:58 ◼   ► haven't found a single cohesive

00:39:00 ◼   ► description that says exactly how

00:39:01 ◼   ► sinking is supposed to work with this

00:39:03 ◼   ► app and your other devices your other

00:39:05 ◼   ► iOS devices and itunes on your Mac it

00:39:09 ◼   ► seems like the only way you can really

00:39:11 ◼   ► keep your stuff and sink is to do the

00:39:14 ◼   ► old-fashioned thing where you sync your

00:39:16 ◼   ► iphone to your mac which you can do now

00:39:19 ◼   ► over Wi-Fi but that's really all that

00:39:21 ◼   ► saves you is just plugging it in my USB

00:39:24 ◼   ► ever since I cloud I don't do that

00:39:25 ◼   ► anymore i don't think my stuff to the

00:39:28 ◼   ► mac well I i did like that I do like

00:39:31 ◼   ► that it when i launched I the podcasts

00:39:34 ◼   ► after the first time in New all my

00:39:35 ◼   ► podcast like I didn't have to do

00:39:37 ◼   ► anything special to get on my podcast in

00:39:39 ◼   ► that library

00:39:39 ◼   ► I mean that's not like that's not like

00:39:41 ◼   ► it's not

00:39:42 ◼   ► super impressive that's just like a

00:39:44 ◼   ► little bit impressive one thing I think

00:39:47 ◼   ► most people don't even most listeners

00:39:48 ◼   ► podcast probably don't get is that

00:39:49 ◼   ► podcast actually aren't stored in itunes

00:39:52 ◼   ► it's not like there's a file in itunes

00:39:53 ◼   ► that is that this podcast that you're

00:39:55 ◼   ► listening to right now podcaster really

00:39:57 ◼   ► a subscription there a it's a link in

00:40:00 ◼   ► itunes that someone's clicking and

00:40:02 ◼   ► that's you know and itunes will grab it

00:40:05 ◼   ► and sent it to your phone but it's not

00:40:06 ◼   ► that it's being hosted their will and a

00:40:08 ◼   ► so this reason why I you know again it's

00:40:12 ◼   ► a reason why it's different than

00:40:13 ◼   ► everything else at itunes where they

00:40:15 ◼   ► literally are sending you a file here

00:40:16 ◼   ► there's you know this app is remember

00:40:18 ◼   ► that you wanted this thing that's going

00:40:20 ◼   ► to look on whatever server for that mule

00:40:23 ◼   ► radio to find this episode and send it

00:40:25 ◼   ► to you but this raises an interesting

00:40:27 ◼   ► point some somebody told me that there

00:40:31 ◼   ► is a redeemer somebody people have been

00:40:33 ◼   ► finding a redeem button in the podcasts

00:40:35 ◼   ► app

00:40:35 ◼   ► have you heard of a have you heard that

00:40:37 ◼   ► right out Adam it's adding a weii i

00:40:40 ◼   ► should have just let you guys to the

00:40:41 ◼   ► show that was my next point this is

00:40:42 ◼   ► great

00:40:43 ◼   ► yes that is exactly right you so if you

00:40:46 ◼   ► go to the catalog and I I don't think

00:40:49 ◼   ► you can make it come up but it somehow

00:40:51 ◼   ► when you're in the part that looks more

00:40:52 ◼   ► like the itunes store and it actually

00:40:54 ◼   ► has like the blue part the top when

00:40:56 ◼   ► you're in the catalog that it's like the

00:40:59 ◼   ► you have like an apple ID at the bottom

00:41:02 ◼   ► that there was somewhere in there there

00:41:04 ◼   ► was a redeem button and I don't know if

00:41:06 ◼   ► they like took it away through HTML or

00:41:07 ◼   ► something kinda people have screenshots

00:41:10 ◼   ► of it and the idea was you'd be able to

00:41:12 ◼   ► redeem a gift card so innocuous way of

00:41:15 ◼   ► looking at it is that they just copied

00:41:17 ◼   ► and pasted some code for hooking up

00:41:19 ◼   ► I you know how how do they display your

00:41:22 ◼   ► Apple ID for store content and then the

00:41:24 ◼   ► other apps for you can do that it makes

00:41:26 ◼   ► sense to have a redeem button and they

00:41:27 ◼   ► just put it in there and advertently the

00:41:30 ◼   ► haight maybe this is something cool idea

00:41:33 ◼   ► is maybe the apples going to have like a

00:41:37 ◼   ► pro pro podcast that that you can buy

00:41:41 ◼   ► yeah and then in that case they probably

00:41:42 ◼   ► would be hosted on on apple's servers

00:41:46 ◼   ► when they like just like the rest of the

00:41:50 ◼   ► rest of the relevant to any other real

00:41:52 ◼   ► content with that and that isn't that a

00:41:54 ◼   ► really interesting idea like what

00:41:56 ◼   ► if you could sell your podcast for a

00:41:59 ◼   ► dollar in episode i would say it's a

00:42:01 ◼   ► mystery to me that they haven't done

00:42:03 ◼   ► that yet especially with you know this

00:42:06 ◼   ► new like like the v HX artist's model

00:42:08 ◼   ► and the louie ck model that's coming

00:42:12 ◼   ► like that's the next wave of

00:42:13 ◼   ► distribution apples Apple would be wise

00:42:17 ◼   ► to be be there within the Defiant right

00:42:23 ◼   ► i mean and so you could do something

00:42:24 ◼   ► where you know you could literally make

00:42:27 ◼   ► a TV show

00:42:29 ◼   ► yeah i mean and sell it for a dollar an

00:42:32 ◼   ► episode that there's very little

00:42:33 ◼   ► difference between a video podcast and a

00:42:35 ◼   ► TV show to most people and especially

00:42:38 ◼   ► like most teenagers who are watching

00:42:39 ◼   ► their TV on laptop anyway I mean if it

00:42:43 ◼   ► shows up there on itunes they can buy it

00:42:45 ◼   ► buy it and I mean what who

00:42:48 ◼   ► there are also there are probably all

00:42:50 ◼   ► sorts of Industry restrictions with the

00:42:53 ◼   ► unions and everything for what can be

00:42:55 ◼   ► considered a podcast what what has to be

00:42:58 ◼   ► go through you know be sold

00:42:59 ◼   ► like for instance you couldn't take a TV

00:43:03 ◼   ► show that sold in the itunes store call

00:43:05 ◼   ► it a podcast and you know distributed

00:43:09 ◼   ► through that the podcast section of

00:43:11 ◼   ► itunes and and not have all the all of

00:43:17 ◼   ► the unions in the industry proof people

00:43:20 ◼   ► the money people be up in arms about it

00:43:22 ◼   ► now the 2008 strike was largely about

00:43:24 ◼   ► you know the worry that the industry

00:43:27 ◼   ► will start reclassifying certain kinds

00:43:29 ◼   ► of shows as not really being TV shows

00:43:30 ◼   ► but being internet properties and

00:43:33 ◼   ► therefore we don't have to pay TV show

00:43:35 ◼   ► rates to the writers and directors and

00:43:38 ◼   ► actors like it's complicated casino if

00:43:40 ◼   ► it's not broadcast for a television is

00:43:43 ◼   ► still a TV show you what about like that

00:43:48 ◼   ► it's a good topic i'm sure we could do

00:43:50 ◼   ► the whole show on that but what about

00:43:51 ◼   ► like with the I thought HBO did some

00:43:55 ◼   ► interesting last week with that with the

00:43:56 ◼   ► first episode of their new showed the

00:43:58 ◼   ► new Aaron Sorkin show news room where

00:44:01 ◼   ► they put they put the whole episode on

00:44:03 ◼   ► youtube which is interesting because it

00:44:06 ◼   ► it it's hey look if you don't have HBO

00:44:09 ◼   ► yet here

00:44:10 ◼   ► watch the whole show in HD

00:44:13 ◼   ► see for yourself and maybe you know if

00:44:15 ◼   ► you really like it you'll call your

00:44:17 ◼   ► cable company and sign up for HBO so you

00:44:19 ◼   ► can watch the rest of the season but do

00:44:22 ◼   ► they have to do anything to do they have

00:44:24 ◼   ► to pay everybody a little bit more

00:44:25 ◼   ► because they put it out there on YouTube

00:44:26 ◼   ► or there's usually a promotional content

00:44:28 ◼   ► exemption so you get a certain window

00:44:33 ◼   ► time which you can run an episode again

00:44:35 ◼   ► I and not have to pay people extra rates

00:44:38 ◼   ► and so there tends to be promotional

00:44:40 ◼   ► ways you can get a around having to do

00:44:43 ◼   ► that is especially the studio is not

00:44:44 ◼   ► making money on it they're gonna have to

00:44:46 ◼   ► pay back everybody else are going to pay

00:44:48 ◼   ► residuals to everybody else that for

00:44:50 ◼   ► Aaron anything on line i'm an ego makes

00:44:53 ◼   ► different deals with some people that

00:44:56 ◼   ► another studio as well I want mine

00:44:59 ◼   ► sergeant had no saying friend of mine

00:45:00 ◼   ► used to run the TV show Greek and the

00:45:04 ◼   ► show Greek didn't have a great TV

00:45:05 ◼   ► ratings but had really amazing itunes

00:45:08 ◼   ► ratings like it's sold a lot of copies

00:45:09 ◼   ► through itunes and that kept it on for

00:45:11 ◼   ► an extra year because they knew they

00:45:13 ◼   ► were selling they knew they had viewers

00:45:14 ◼   ► through itunes and so students to look

00:45:17 ◼   ► for that and they're looking for total

00:45:19 ◼   ► number of eyeballs

00:45:20 ◼   ► um yeah it's I feel like a lot of shows

00:45:24 ◼   ► have done there are a lot of networks

00:45:25 ◼   ► have done that cable networks have done

00:45:27 ◼   ► that where they'll put their their first

00:45:29 ◼   ► episode of a show out is to get interest

00:45:31 ◼   ► but but HBO I don't think has ever done

00:45:33 ◼   ► that HBO the different for girls loaded

00:45:36 ◼   ► early summer it did you a out of

00:45:39 ◼   ► curiosity if you were watching girls did

00:45:40 ◼   ► you watch the season i did watch the

00:45:42 ◼   ► season friendly and denim home i just

00:45:44 ◼   ► love that said well that makes me

00:45:46 ◼   ► jealous of you

00:45:46 ◼   ► it's really strange to see it likely is

00:45:48 ◼   ► a friend and a friend haha i just see

00:45:50 ◼   ► your boobs every week is is

00:45:52 ◼   ► disconcerting that I love the shot

00:45:54 ◼   ► yeah I close my eyes for that right now

00:45:55 ◼   ► i don't but i really liked the show and

00:45:57 ◼   ► it took me awhile it took me awhile

00:45:59 ◼   ► didn't figure out and I keep hearing

00:46:00 ◼   ► this from people is that it it takes

00:46:02 ◼   ► them awhile to figure out whether they

00:46:04 ◼   ► like it or they hate it or they're in

00:46:05 ◼   ► ambivalent about it but for the last

00:46:08 ◼   ► three episodes i just kind of there was

00:46:10 ◼   ► a light bulb went on and and i decided i

00:46:13 ◼   ► love the show if you ever want to feel

00:46:15 ◼   ► like a failure you look at it on his 25

00:46:18 ◼   ► years old writes directs and stars a TV

00:46:21 ◼   ► show for HBO

00:46:23 ◼   ► it's amazing big deal big deal anyone

00:46:26 ◼   ► could do that

00:46:27 ◼   ► yeah I made markdowns and we'll see you

00:46:30 ◼   ► accomplished something

00:46:32 ◼   ► ten years ago yeah so I but the thing I

00:46:38 ◼   ► wanted a podcast at the thing I want

00:46:40 ◼   ► from apple is I want them to put my

00:46:41 ◼   ► podcast subscriptions in the cloud and

00:46:44 ◼   ► and and I say when I say I've subscribe

00:46:47 ◼   ► to this podcast it's all stored in the

00:46:49 ◼   ► cloud and then whichever device i look

00:46:51 ◼   ► at they they know they all just know

00:46:54 ◼   ► which ones i subscribe to because the

00:46:55 ◼   ► way this works is if I subscribe to a

00:46:57 ◼   ► new show on my mac in itunes today and

00:47:01 ◼   ► then I go to my iphone and open up that

00:47:02 ◼   ► that that podcast has is not in the

00:47:05 ◼   ► podcast app that's have to like sinking

00:47:07 ◼   ► that's crazy right i mean isn't that

00:47:09 ◼   ► like exactly what Steve Jobs told us

00:47:11 ◼   ► year ago we wouldn't have to do any more

00:47:12 ◼   ► messages been an oversight

00:47:14 ◼   ► you should tell somebody I don't know I

00:47:16 ◼   ► wonder if they rush it out because if

00:47:19 ◼   ► you look at people a lot of developers

00:47:20 ◼   ► are installing iOS 6 and iOS 6 removed

00:47:23 ◼   ► podcast from the normal way of getting

00:47:25 ◼   ► podcasted they want to have a podcast

00:47:26 ◼   ► app out there so people can see what it

00:47:28 ◼   ► was it made us not be everything could

00:47:31 ◼   ► be one small example is in the podcast

00:47:33 ◼   ► at double speed and different if you do

00:47:36 ◼   ► that on this you have to do it / podcast

00:47:38 ◼   ► like it always default back to normal

00:47:39 ◼   ► speed whereas this instant cast or

00:47:41 ◼   ► around when you to the music app

00:47:43 ◼   ► remember you want to hear everything at

00:47:45 ◼   ► double speed my friend John White

00:47:48 ◼   ► complained on Twitter this week

00:47:49 ◼   ► specifically about the features said I

00:47:51 ◼   ► John Gruber talk way too slowly and I

00:47:54 ◼   ► have to be listened to it 2x to be

00:47:56 ◼   ► tolerant and now he's gotta have that

00:47:58 ◼   ► button every time we try listening to

00:48:00 ◼   ► Merlin on double speed it doesn't work

00:48:02 ◼   ► had one break i think it breaks your

00:48:05 ◼   ► iphone like it is they don't even have

00:48:08 ◼   ► an animal icon for what Merlin needs

00:48:10 ◼   ► right like you know like when you take

00:48:12 ◼   ► your iphone into the store to be

00:48:13 ◼   ► serviced and the first thing they do is

00:48:15 ◼   ► shine the flashlight in there to look at

00:48:16 ◼   ► the water centers were set off this the

00:48:19 ◼   ► second thing they do is check to see if

00:48:20 ◼   ► you were listening to Merlin Mann to

00:48:22 ◼   ► accent that I got sorry we can't help it

00:48:25 ◼   ► that's a warranty border right there

00:48:30 ◼   ► I like the icon to I like the podcasts

00:48:33 ◼   ► icon

00:48:33 ◼   ► I like the color yeah yeah I do too i

00:48:37 ◼   ► think it's a good app and I also agreed

00:48:39 ◼   ► with with in large part i agree with

00:48:41 ◼   ► John just said to have a couple minutes

00:48:42 ◼   ► ago that the the idea of breaking these

00:48:44 ◼   ► things off into discrete apps is exactly

00:48:47 ◼   ► the right way to go

00:48:48 ◼   ► and every time they do it it just makes

00:48:50 ◼   ► itunes on the Mac look worse and worse

00:48:52 ◼   ► and worse because it still has almost

00:48:55 ◼   ► everything plumbed in there

00:48:57 ◼   ► the only thing that has broken off is

00:48:58 ◼   ► the mac app store

00:49:00 ◼   ► I think I'm gonna stick with instant

00:49:01 ◼   ► cast for podcast for now I I I like it

00:49:04 ◼   ► and I like it on the iphone i don't like

00:49:07 ◼   ► it on the ipad but instead cast for the

00:49:09 ◼   ► iphone works really well i like that

00:49:11 ◼   ► lets me stream at things and i forgot to

00:49:12 ◼   ► download them it's worked well for me

00:49:17 ◼   ► what do you use Adam I don't really

00:49:18 ◼   ► listen to podcasts ever so yeah like

00:49:25 ◼   ► oftentimes if I'm if I'm virus if i want

00:49:28 ◼   ► to go listen to a podcast I'll go to the

00:49:30 ◼   ► the damn itunes store and then I'll just

00:49:33 ◼   ► like stream it from the store which is a

00:49:35 ◼   ► real big pain in the butt

00:49:36 ◼   ► especially if you're driving or

00:49:37 ◼   ► something and it loses your place and so

00:49:40 ◼   ► you know i don't have this sinking

00:49:42 ◼   ► iCloud problem but I can appreciate

00:49:46 ◼   ► podcasts so I like this one

00:49:51 ◼   ► you know what I should break in right

00:49:52 ◼   ► now I should do the to our first sponsor

00:49:55 ◼   ► this would be a perfect opportunity cool

00:49:57 ◼   ► i want to tell you guys about camera+

00:50:01 ◼   ► pro that's plus with a plus-12 doubt

00:50:05 ◼   ► it's an app for the iphone it launched

00:50:07 ◼   ► back in december two thousand nine and

00:50:11 ◼   ► i'm a sucker for these things i love

00:50:13 ◼   ► camera apps my my beloved Rico grd

00:50:16 ◼   ► point-and-shoot camera which I've had i

00:50:18 ◼   ► think five or six years has finally

00:50:21 ◼   ► given up the ghost it does just does not

00:50:23 ◼   ► work anymore and I don't think I'm ever

00:50:25 ◼   ► going to buy another point and shoot

00:50:27 ◼   ► camera because all i do is shoot photos

00:50:30 ◼   ► with my iphone anyway and i love them a

00:50:32 ◼   ► super sucker fruit camera apps for the

00:50:34 ◼   ► phone got a whole page fulton camera+

00:50:37 ◼   ► pro has a bunch of really cool features

00:50:41 ◼   ► one of the things it does

00:50:43 ◼   ► of course it has photo filters but it

00:50:45 ◼   ► also has video filters so you know all

00:50:47 ◼   ► sorts of things ranging from really nice

00:50:50 ◼   ► and subtle to super gimmicky but when

00:50:52 ◼   ► you turn on the filters in camera+ pro

00:50:54 ◼   ► there live in the viewfinder as you

00:50:56 ◼   ► shoot not just for stills but also for

00:50:59 ◼   ► videos I don't even know if there's any

00:51:01 ◼   ► other app that does that for video the

00:51:03 ◼   ► UI is super cool

00:51:05 ◼   ► just take a look at a screenshot of it

00:51:06 ◼   ► you'll know exactly what I mean the

00:51:09 ◼   ► controls have nice animation really

00:51:11 ◼   ► really nice when you edit existing

00:51:14 ◼   ► photos you can pop photos you've already

00:51:16 ◼   ► taken like with the standard camera

00:51:18 ◼   ► happen you get real-time full resolution

00:51:21 ◼   ► photo editing even the photoshop app for

00:51:23 ◼   ► iOS doesn't do that

00:51:24 ◼   ► instantly they have 45 different photo

00:51:27 ◼   ► filters and you can instantly there's

00:51:30 ◼   ► always an instant comparison button so

00:51:31 ◼   ► you can compare to the original sharing

00:51:35 ◼   ► features you can do simultaneous sharing

00:51:37 ◼   ► on multiple social media sites you just

00:51:40 ◼   ► plug in your credentials for the sites

00:51:42 ◼   ► that you use when you want to share boom

00:51:44 ◼   ► you can just share to them all at once

00:51:45 ◼   ► it's a great app dollar ninety-nine 199

00:51:50 ◼   ► on the app store and they have a contest

00:51:52 ◼   ► through july six camera+ pro is running

00:51:56 ◼   ► a twitter photo scavenger hunt and are

00:51:59 ◼   ► giving away prizes including iphone

00:52:02 ◼   ► camera accessories and itunes giftcards

00:52:04 ◼   ► check out their twitter a cart twitter

00:52:07 ◼   ► account it's at camera+ pro for more

00:52:11 ◼   ► details on twitter and you can check out

00:52:14 ◼   ► more information about the app at their

00:52:16 ◼   ► website global delight dot-com 199

00:52:20 ◼   ► here's the thing i would love for

00:52:21 ◼   ► listeners of the show if you guys you

00:52:23 ◼   ► know instead I don't want to sell the

00:52:24 ◼   ► talk show for a dollar in episode but i

00:52:27 ◼   ► would love if listeners of the show if

00:52:29 ◼   ► you wanted to say you know what I want

00:52:30 ◼   ► to help John and I want to help the talk

00:52:31 ◼   ► show when somebody advertises an app

00:52:33 ◼   ► that cost like a buck or two bucks if

00:52:35 ◼   ► you have any interest in it just go buy

00:52:36 ◼   ► it

00:52:37 ◼   ► just if you want to like throw two

00:52:38 ◼   ► dollars at the talkshow don't send it to

00:52:40 ◼   ► me just go buy the app i think that

00:52:42 ◼   ► would be like an awesome thing for

00:52:43 ◼   ► sponsors of the show you guys use a

00:52:47 ◼   ► camera apps on your phone i do i use the

00:52:50 ◼   ► built-in camera for a lot of things but

00:52:52 ◼   ► I do you know I went to buy instagram

00:52:54 ◼   ► pace

00:52:55 ◼   ► and I think that that phase is over know

00:52:58 ◼   ► that face is largely over me too me too

00:53:00 ◼   ► i but i do find the camera and just

00:53:02 ◼   ► become the default to make note taker

00:53:04 ◼   ► for me to also like where i parked my

00:53:06 ◼   ► car I take a picture i use it instead of

00:53:09 ◼   ► scanning things when I I even just like

00:53:12 ◼   ► what i used to go off to start writing a

00:53:14 ◼   ► screenplay I was right by hand and my

00:53:16 ◼   ► old way of doing it i would write by

00:53:17 ◼   ► hand and I fact the pages through my

00:53:19 ◼   ► system who typed them up now just take a

00:53:21 ◼   ► picture with my iphone for us and a

00:53:23 ◼   ► email the photos of the pages any type

00:53:26 ◼   ► them up

00:53:26 ◼   ► it's just like it's amazing have such an

00:53:28 ◼   ► incredibly good camera in my pocket all

00:53:31 ◼   ► times

00:53:31 ◼   ► agreed yeah is it i use it for like give

00:53:34 ◼   ► it if you need ride draw a diagram of of

00:53:39 ◼   ► a shot list or something like you know

00:53:41 ◼   ► like then it's a great rather than

00:53:45 ◼   ► scanning just take a quick quick note

00:53:48 ◼   ► quick snap and i always use the default

00:53:51 ◼   ► camera out i don't know it's just so

00:53:52 ◼   ► basic energy is anything the shot making

00:53:55 ◼   ► apps the ones that like that you chain

00:53:56 ◼   ► pic like men's sizes on them right yeah

00:53:59 ◼   ► I have arguments on my phone and all the

00:54:02 ◼   ► dp's that work with use it but i don't i

00:54:06 ◼   ► don't really use it myself I think it's

00:54:09 ◼   ► cool

00:54:09 ◼   ► yeah well John one thing you may not be

00:54:11 ◼   ► aware of is that dps love gadgets and

00:54:13 ◼   ► technology and the iphone is really

00:54:15 ◼   ► amazing things for not just like no film

00:54:17 ◼   ► stocks and speeds in the back my stuff

00:54:19 ◼   ► but if you're on a location scout

00:54:21 ◼   ► did you know will check to see where is

00:54:23 ◼   ► after they are and it will come up with

00:54:24 ◼   ► like this is after the time of sunrise

00:54:27 ◼   ► is the girls also may i use that 1a lot

00:54:30 ◼   ► yeah so this is you know it lets you

00:54:31 ◼   ► know how to plan your day of shooting

00:54:32 ◼   ► based on where the Sun is going to be

00:54:34 ◼   ► which is a godsend because DP equals

00:54:39 ◼   ► director of photography right yeah they

00:54:41 ◼   ► always wanted a what they always want

00:54:42 ◼   ► everything to be backlit so you always

00:54:44 ◼   ► have to like you're if you're a director

00:54:46 ◼   ► that's trying to please your DP all the

00:54:48 ◼   ► time then you have to always plan

00:54:51 ◼   ► everything according to optimal black

00:54:55 ◼   ► lighting

00:54:56 ◼   ► yeah and it uses just like the location

00:55:02 ◼   ► awareness

00:55:03 ◼   ► yeah and it just little bit maps like

00:55:06 ◼   ► data and the curvature of the

00:55:08 ◼   ► sun's path and everything over the live

00:55:10 ◼   ► image was invented reality is very cool

00:55:13 ◼   ► yes a GPS you have like reference books

00:55:15 ◼   ► that could go to figure out latitude and

00:55:17 ◼   ► longitude

00:55:18 ◼   ► what's that would be and that's exactly

00:55:19 ◼   ► the kind of thing the iphone is great at

00:55:21 ◼   ► right and then Artemis is this other app

00:55:23 ◼   ► that basically lets you instead of

00:55:25 ◼   ► having a few find you know a proper like

00:55:27 ◼   ► giant viewfinder that you put different

00:55:29 ◼   ► lenses on you are just simulates

00:55:33 ◼   ► different lens sizes and different

00:55:34 ◼   ► cameras and different film planes and

00:55:36 ◼   ► stuff so you can use look through the

00:55:39 ◼   ► the iphone's camera and see

00:55:41 ◼   ► approximately what different lens sizes

00:55:43 ◼   ► are going to look like a shot selection

00:55:45 ◼   ► very cool sounds awesome

00:55:48 ◼   ► yeah but I don't you but i've i've

00:55:50 ◼   ► downloaded like I think every single one

00:55:52 ◼   ► of those like shot listing apps and

00:55:54 ◼   ► storyboarding apps but I've never used

00:55:56 ◼   ► one of them happens to be there but i

00:56:02 ◼   ► like that they exist

00:56:03 ◼   ► yeah i'm still a sucker for the the

00:56:06 ◼   ► filters you apply on the phone to

00:56:08 ◼   ► pictures i i i i know that it's a

00:56:11 ◼   ► gimmick i know that in hindsight I'm

00:56:13 ◼   ► gonna look back 20 years from now and

00:56:15 ◼   ► wonder why it

00:56:16 ◼   ► two-thirds of all the pictures ever took

00:56:18 ◼   ► my son all look like they were shot in

00:56:20 ◼   ► 1964 that's okay though i think i don't

00:56:24 ◼   ► see it as a gimmick I see it as are

00:56:26 ◼   ► raising raising awareness of color

00:56:29 ◼   ► correction which is some of the pros of

00:56:31 ◼   ► known about for forever but is just now

00:56:34 ◼   ► available to consumers and I i think

00:56:36 ◼   ► that's a wonderful thing everybody every

00:56:38 ◼   ► photo should be called color corrected

00:56:39 ◼   ► and yes are going

00:56:42 ◼   ► no I'm sorry photo should be cropped to

00:56:43 ◼   ► and that's one thing i love about that

00:56:45 ◼   ► did you

00:56:45 ◼   ► photo software is that you hit edit you

00:56:47 ◼   ► can resize and and get the shock after

00:56:50 ◼   ► look what you want to look like I think

00:56:52 ◼   ► my frustration with instagram also

00:56:53 ◼   ► became everything is square and

00:56:54 ◼   ► Instagram and that was liberating for a

00:56:57 ◼   ► while then became frustrated after a

00:56:58 ◼   ► while and then like the textural stuff

00:57:01 ◼   ► kind of bugs me that's the film scratchy

00:57:03 ◼   ► stuff for simulating photo paper that

00:57:08 ◼   ► backyard looks me a little

00:57:09 ◼   ► yeah that I I'm much less drawn to that

00:57:12 ◼   ► stuff than the actual like you said the

00:57:13 ◼   ► color correction like sometimes a photo

00:57:15 ◼   ► if you just really warm it up even if

00:57:16 ◼   ► it's not you know way past the point of

00:57:19 ◼   ► realistic well

00:57:20 ◼   ► visible of orange- it just gives it like

00:57:25 ◼   ► a real emotional feel to it you wouldn't

00:57:27 ◼   ► get otherwise same thing for

00:57:29 ◼   ► desaturation like not just going all the

00:57:31 ◼   ► way to black-and-white desaturating a

00:57:33 ◼   ► little bit you can really it's just like

00:57:36 ◼   ► a totally different photo

00:57:37 ◼   ► yeah and you get I mean in the same ways

00:57:39 ◼   ► that these apps these consumer apps

00:57:42 ◼   ► basically lead these trends or create

00:57:46 ◼   ► these trends in in color correction you

00:57:50 ◼   ► know transition color correction is

00:57:51 ◼   ► something that profession like the the

00:57:54 ◼   ► the the entertainment industry is has

00:57:56 ◼   ► had since look I don't know I feel like

00:57:59 ◼   ► since that since the days of digital

00:58:01 ◼   ► color correcting or the DI or whatever

00:58:04 ◼   ► every five year span or whatever has its

00:58:08 ◼   ► has eggs like its signature looks that

00:58:12 ◼   ► every come is the orange and green one

00:58:13 ◼   ► over yeah i think so i think that was

00:58:15 ◼   ► that you like the Transformers Michael

00:58:17 ◼   ► Bay look that is probably the work

00:58:20 ◼   ► yeah it's fun to paint finish itself

00:58:24 ◼   ► it's fun to pay attention to these

00:58:25 ◼   ► trends though and I i well whenever I'm

00:58:28 ◼   ► out like i like to color my color

00:58:31 ◼   ► correct myself my stuff pretty neutral i

00:58:34 ◼   ► don't and i think a colorist first

00:58:37 ◼   ► instinct is always to do something

00:58:39 ◼   ► stylistic to it but I don't ever want to

00:58:42 ◼   ► do that I feel like it always going to

00:58:43 ◼   ► date it and takes it out of the world i

00:58:48 ◼   ► remember reading about when they did the

00:58:50 ◼   ► the criterion collection restoration of

00:58:54 ◼   ► Malik's days of heaven and and that

00:59:00 ◼   ► African what words were disallowed it

00:59:04 ◼   ► was like warm warm was disallowed but

00:59:07 ◼   ► all these things that wouldn't you know

00:59:08 ◼   ► because it was all shot of almost all

00:59:10 ◼   ► the scenes are outside on these wheat

00:59:11 ◼   ► fields for your be real tempted to to

00:59:13 ◼   ► really double it up on the warmth of the

00:59:16 ◼   ► Sun and stuff like that and they didn't

00:59:17 ◼   ► do any of that they kept it really right

00:59:19 ◼   ► they let God color-corrected it's all

00:59:21 ◼   ► shot at Magic Hour that's that's what

00:59:22 ◼   ► the Ryan that's one is known for and it

00:59:25 ◼   ► ends up that that that digital

00:59:27 ◼   ► restoration really looks different than

00:59:30 ◼   ► the first digital version like that i

00:59:31 ◼   ► think it was only on DVD

00:59:33 ◼   ► but the first digital version which they

00:59:35 ◼   ► they kind of I don't even know if Malik

00:59:37 ◼   ► supervise it but it was is very

00:59:39 ◼   ► different and if you're used to the

00:59:42 ◼   ► original one because i never got to see

00:59:44 ◼   ► that movie in a theater i like that i

00:59:46 ◼   ► thought that the new one looked way to

00:59:48 ◼   ► neutral for about 30 seconds and then

00:59:51 ◼   ► all of a sudden I was you know

00:59:53 ◼   ► holy shit there's a heaven i'm john

00:59:56 ◼   ► august did you were you heavily involved

00:59:56 ◼   ► august did you were you heavily involved

01:00:00 ◼   ► the post-processing on the nine yeah

01:00:02 ◼   ► with the knives we had to pick you know

01:00:04 ◼   ► that people who don't know the movie

01:00:06 ◼   ► tonight

01:00:06 ◼   ► it's essentially three short films

01:00:08 ◼   ► back-to-back with the same actors in it

01:00:10 ◼   ► so Ryan Reynolds hope davis and mrs.

01:00:11 ◼   ► McCarthy and each of the three sections

01:00:14 ◼   ► has a completely different look and so

01:00:16 ◼   ► you work with your GP this Nancy shriver

01:00:19 ◼   ► from the outset to figure out what is

01:00:21 ◼   ► the look of these three different

01:00:23 ◼   ► sections and as a directory of you

01:00:25 ◼   ► learned that you don't ever try to tell

01:00:27 ◼   ► people how to do their job you just

01:00:28 ◼   ► describe what it means to you and let

01:00:31 ◼   ► them translate that into their own terms

01:00:32 ◼   ► so the first section I told Nancy that

01:00:34 ◼   ► it feels like to be receiving on a warm

01:00:36 ◼   ► July night and to her that meant you

01:00:40 ◼   ► know so I I we're in the yellows in the

01:00:42 ◼   ► reds and things can be a little bit hazy

01:00:44 ◼   ► and it just feels a little drunk and so

01:00:49 ◼   ► she had her couldn't figure out how to

01:00:52 ◼   ► do that both in lighting and also in the

01:00:55 ◼   ► color correction room the middle section

01:00:57 ◼   ► was a reality show so I wanted to be to

01:01:01 ◼   ► feel like we wasn't controlled that

01:01:03 ◼   ► nothing was really lit that we're

01:01:04 ◼   ► finding all these pieces along the way

01:01:06 ◼   ► the third section is meant to be a TV

01:01:09 ◼   ► pilot that was shot for another network

01:01:11 ◼   ► and it's cold and it's different blues

01:01:14 ◼   ► and grays and it's you know like

01:01:15 ◼   ► november in Vancouver and even though

01:01:20 ◼   ► we're going to shoot in LA I was the

01:01:21 ◼   ► only show that ever wanted to look like

01:01:23 ◼   ► it was shot in Vancouver and so she gets

01:01:27 ◼   ► in her head what the what that means as

01:01:30 ◼   ► a tool for lighting but then we shot

01:01:32 ◼   ► test footage and we took it into the the

01:01:36 ◼   ► color bay and she worked with the

01:01:37 ◼   ► colorist even before we shot a single

01:01:39 ◼   ► frame of our real film just set with

01:01:41 ◼   ► those three looks are so everyone's got

01:01:42 ◼   ► dailies back it was colored and

01:01:44 ◼   ► basically the space that we wanted and

01:01:46 ◼   ► so the final color correction and it

01:01:48 ◼   ► being two days rather than three weeks

01:01:50 ◼   ► that's cool yeah and you're a newbie you

01:01:53 ◼   ► it would have been a totally different

01:01:55 ◼   ► movie if it hadn't had the very

01:01:57 ◼   ► distinctive looks to the segment

01:02:00 ◼   ► absolutely i think it's it's absolutely

01:02:02 ◼   ► essential to the to the nature of the

01:02:03 ◼   ► movie and it's not just it's not as

01:02:05 ◼   ► lighting we just shot the first section

01:02:07 ◼   ► on super 16 shots middle section on

01:02:10 ◼   ► standard definition video not HD video

01:02:12 ◼   ► so it really is still look like that

01:02:13 ◼   ► yeah and third section was real

01:02:15 ◼   ► 35-millimeter it's been a little while

01:02:18 ◼   ► since i assume the movie but it there

01:02:19 ◼   ► were quite a few visual effects as well

01:02:21 ◼   ► I yeah and again it's a your job as a

01:02:24 ◼   ► director is to to talk to visual effects

01:02:27 ◼   ► artist in ways that they can they can

01:02:30 ◼   ► interpret and figure out how what it

01:02:31 ◼   ► means to them and so you describe that

01:02:33 ◼   ► the the the atmosphere so thick and has

01:02:37 ◼   ► a viscosity to it but I'm not gonna try

01:02:39 ◼   ► to set those parameters are just like

01:02:41 ◼   ► give me that stuff I wanted things to be

01:02:42 ◼   ► lit from within but figure out how to do

01:02:44 ◼   ► that and you give them what you can't

01:02:47 ◼   ► but just like what you do a lot with

01:02:49 ◼   ► your official effects of the YouTube

01:02:51 ◼   ► yourself Doug Christ our editor cut a

01:02:54 ◼   ► lot of lots of it seems like visual

01:02:55 ◼   ► effects was really just our editor being

01:02:57 ◼   ► very smart and figuring out how to do

01:02:59 ◼   ► stuff you know on its own avid rather

01:03:00 ◼   ► than sending it out to the shop

01:03:03 ◼   ► yeah cool lots of news from google this

01:03:08 ◼   ► week

01:03:08 ◼   ► yeah I don't have people like this i

01:03:11 ◼   ► don't know at to me that's what the talk

01:03:12 ◼   ► shows all about is just jumping around

01:03:13 ◼   ► from one topic to another I don't know

01:03:15 ◼   ► if some people hate that up but that's

01:03:16 ◼   ► how it's my show and tell you well some

01:03:19 ◼   ► I don't know do you think that probably

01:03:21 ◼   ► a lot of people listen just for the news

01:03:23 ◼   ► aspect of it and and probably get

01:03:25 ◼   ► annoyed with all the conversational it

01:03:29 ◼   ► inside inside

01:03:31 ◼   ► why is that wouldn't be baseball but

01:03:34 ◼   ► inside whatever our industry I that

01:03:36 ◼   ► might be annoying but screw well my take

01:03:39 ◼   ► on it especially with the google stuff

01:03:40 ◼   ► is that there's a lot of interesting

01:03:42 ◼   ► stuff and it's worth talking about but

01:03:44 ◼   ► there's no way that my heart would be in

01:03:46 ◼   ► at talking about it for a full hour this

01:03:49 ◼   ► week like I think we can move through

01:03:51 ◼   ► this in about ten yeah it's not say all

01:03:53 ◼   ► i want to say I and whereas if it was

01:03:56 ◼   ► this show is just about the news like

01:03:58 ◼   ► that's a no that's not at all the news

01:04:00 ◼   ► for a blog news for the verge and this

01:04:02 ◼   ► is exactly discussion right so i watch

01:04:07 ◼   ► the the keynote yesterday and watch the

01:04:09 ◼   ► second one which was today and number

01:04:11 ◼   ► one I don't understand why they do keep

01:04:12 ◼   ► to keynote said that confuses and we're

01:04:15 ◼   ► in the end and every time i say stuff

01:04:16 ◼   ► like that people just accuse me of being

01:04:18 ◼   ► well whatever Apple does John Gruber

01:04:20 ◼   ► thinks is right and whenever anybody

01:04:21 ◼   ► else does is wrong but I to me it's just

01:04:23 ◼   ► clarity of focus like a keynote is

01:04:25 ◼   ► here's the message

01:04:26 ◼   ► judges we want you to come away with

01:04:28 ◼   ► from this big conference for putting on

01:04:29 ◼   ► but then they do that yesterday and then

01:04:31 ◼   ► they come back today with like a whole

01:04:33 ◼   ► new set of them

01:04:34 ◼   ► I don't get this was that this morning's

01:04:36 ◼   ► one was that was with Sergei and the

01:04:38 ◼   ► glass and I guessed it

01:04:41 ◼   ► apparently they did that twice i'm gonna

01:04:43 ◼   ► dad i'll get to that was kind of the

01:04:45 ◼   ► coolest thing they did but they

01:04:48 ◼   ► announced the android 4.1 and and two

01:04:52 ◼   ► couple of the things that it has the two

01:04:53 ◼   ► that really stuck out to me they called

01:04:54 ◼   ► one project butter which I on the macro

01:04:58 ◼   ► now it's a little girl but project

01:05:01 ◼   ► butter as a guest a reference to making

01:05:03 ◼   ► everything is smooth as butter animation

01:05:06 ◼   ► wise and trying to get everything in an

01:05:08 ◼   ► android up to 60 frames per second wing

01:05:10 ◼   ► when views animate when you switched you

01:05:12 ◼   ► know swipe between things or something

01:05:14 ◼   ► zooms out resumes in which to me as i

01:05:17 ◼   ► get tastic acknowledgement of the fact

01:05:20 ◼   ► that all the previous versions were like

01:05:22 ◼   ► he is Hell which android supporters have

01:05:24 ◼   ► always said no it's not in yes it is and

01:05:28 ◼   ► i still think they're catching up to

01:05:29 ◼   ► apple in that regard and i think that

01:05:32 ◼   ► the new one just from what I've read

01:05:33 ◼   ► about it so far is that it still doesn't

01:05:35 ◼   ► seem like it's as smooth as iOS on and

01:05:40 ◼   ► then the other thing they did

01:05:41 ◼   ► software-wise that i thought was

01:05:42 ◼   ► interesting is google now which is more

01:05:45 ◼   ► or less series for android where you

01:05:48 ◼   ► talk to the phone and it interprets your

01:05:50 ◼   ► voice and then it gives you back these

01:05:52 ◼   ► answers in like Siri like if it knows

01:05:55 ◼   ► what you're talking about like if you

01:05:56 ◼   ► say what's the Yankees score

01:06:00 ◼   ► it's like they did it's not just a list

01:06:02 ◼   ► of search results

01:06:03 ◼   ► it's okay i know if this guy wants he

01:06:05 ◼   ► wants the New York Yankees baseball game

01:06:07 ◼   ► and there's a game on right now they're

01:06:09 ◼   ► playing somebody else you know let me

01:06:11 ◼   ► give this in a very format you know a

01:06:13 ◼   ► perfectly formatted and design thing for

01:06:16 ◼   ► reporting sports scores because i know

01:06:17 ◼   ► that this is what the guy is ask and it

01:06:20 ◼   ► looks great i think and it's it's to me

01:06:23 ◼   ► that's right up Google's wheelhouse is

01:06:25 ◼   ► is that you know that sort of search and

01:06:28 ◼   ► knowing exactly what you mean from just

01:06:31 ◼   ► these three words it's not a very strong

01:06:33 ◼   ► brand name though Google now is not

01:06:37 ◼   ► that's not descriptive in anyway it's

01:06:40 ◼   ► I think other companies have used the

01:06:42 ◼   ► now trademark plenty and I mean they've

01:06:46 ◼   ► google has been playing with voice be

01:06:48 ◼   ► way before I feel like anybody else was

01:06:51 ◼   ► and I mean it's cool it's cool but I

01:06:54 ◼   ► feel like they would I I feel like they

01:06:56 ◼   ► should have gone with something a little

01:06:58 ◼   ► bit bolder if they really wanted to

01:06:59 ◼   ► compete with siri siri siri siri is an

01:07:03 ◼   ► icon now now seriously character my

01:07:06 ◼   ► daughter is seven she does think that

01:07:08 ◼   ► serious a real person created it doesn't

01:07:10 ◼   ► add to associate that the character and

01:07:13 ◼   ► choose to disagree that she's the person

01:07:15 ◼   ► who gives you answer social say like you

01:07:17 ◼   ► know i'll still asking a question I

01:07:18 ◼   ► don't know you that well the Serie now

01:07:20 ◼   ► okay final last serie that's pretty

01:07:22 ◼   ► awesome

01:07:23 ◼   ► um do you remember when I think in the

01:07:25 ◼   ► days before I phone even when Google had

01:07:27 ◼   ► a phone number that you could call and

01:07:29 ◼   ► ask it stuff and it would have liked to

01:07:33 ◼   ► you dear is it maybe I'm making this up

01:07:35 ◼   ► maybe I dream that i was fake memory of

01:07:37 ◼   ► this yeah yeah yeah you could just call

01:07:39 ◼   ► it was like an 800 number you can call

01:07:40 ◼   ► google and ask it stuff and then it

01:07:42 ◼   ► would it have this tone that was like a

01:07:45 ◼   ► do too but it was actually a guy like it

01:07:48 ◼   ► was a human guy yeah dude they still do

01:07:52 ◼   ► that with the google voice app if he

01:07:54 ◼   ► even wants the google voice app on

01:07:55 ◼   ► iPhone and you do a voice search there's

01:07:58 ◼   ► that it's a guy's voice doing that I

01:08:01 ◼   ► won't try to do that it's fine whatever

01:08:03 ◼   ► it is it's fun yeah it's fun at with

01:08:07 ◼   ► which I mean I know this is likewise

01:08:09 ◼   ► what I'm jumping all over the place here

01:08:11 ◼   ► but I like i watch the google last thing

01:08:15 ◼   ► you want to maybe we're getting ahead of

01:08:16 ◼   ► ourselves

01:08:17 ◼   ► I was just basically going to make the

01:08:19 ◼   ► point that Google still does have like

01:08:20 ◼   ► like this element of fun and a lot of

01:08:23 ◼   ► their stuff that like with the you know

01:08:26 ◼   ► with a light shade will change up the

01:08:28 ◼   ► google logo on the search on the

01:08:30 ◼   ► homepage

01:08:30 ◼   ► I i love that they still have all that

01:08:32 ◼   ► stuff even though whatever they're doing

01:08:34 ◼   ► dorky stuff all the time its

01:08:36 ◼   ► institutional win yeah instance the

01:08:39 ◼   ► perfect way of putting it

01:08:40 ◼   ► well before we get to that because i do

01:08:43 ◼   ► think that's it's a fascinating way that

01:08:45 ◼   ► they closed it the other thing that

01:08:46 ◼   ► caught my eyes that they the maps app

01:08:48 ◼   ► for Android and

01:08:50 ◼   ► i get i think still is clearly ahead of

01:08:54 ◼   ► where Apple's new stuff is because the

01:08:56 ◼   ► nak mentioned that they still have

01:08:58 ◼   ► transit information still be a built-in

01:09:00 ◼   ► but they have this cool new very cool i

01:09:03 ◼   ► think kompis view from maps where when

01:09:06 ◼   ► you do street view if you switch to

01:09:09 ◼   ► kompis view it uses the devices

01:09:12 ◼   ► accelerometer and I guess what's the

01:09:14 ◼   ► other thing called that's even more

01:09:15 ◼   ► precise than accelerometer the you know

01:09:18 ◼   ► when you're twisting the phone and and

01:09:20 ◼   ► it can tell exactly what angle the

01:09:22 ◼   ► phones at well we'll just say

01:09:24 ◼   ► accelerometer you eat you just hold the

01:09:28 ◼   ► device around and it gives you the

01:09:30 ◼   ► street view for the angle that you're

01:09:31 ◼   ► holding it at like in terms of showing

01:09:33 ◼   ► you a 3d panorama that's a bot a

01:09:36 ◼   ► gyroscope is probably going to driving

01:09:38 ◼   ► school

01:09:38 ◼   ► exactly thank you johnny it's in it's

01:09:42 ◼   ► just seems like the most natural way to

01:09:44 ◼   ► do a 360 panoramic street view it seems

01:09:50 ◼   ► like it was it's supernatural like in

01:09:53 ◼   ► the way that we used to always have

01:09:55 ◼   ► buttons to control stuff like if you

01:09:58 ◼   ► wanted to go down you have to hit down

01:09:59 ◼   ► button you want to go up yet it up

01:10:00 ◼   ► button and the way that the iphone

01:10:02 ◼   ► really was like no you just move it down

01:10:05 ◼   ► take your finger and if you want to go

01:10:06 ◼   ► down on the list move it down to me this

01:10:08 ◼   ► is exactly that sort of just take the

01:10:11 ◼   ► interface away from it for a 360

01:10:14 ◼   ► panorama and I think that's clearly

01:10:16 ◼   ► Google's it's still a ahead of everybody

01:10:18 ◼   ► else in that way

01:10:19 ◼   ► the thing I miss most in the iOS 6 naps

01:10:21 ◼   ► is street view because i find you

01:10:23 ◼   ► incredibly helpful for I'm going

01:10:25 ◼   ► someplace I've never been before and I

01:10:26 ◼   ► want to see what its gonna look like

01:10:28 ◼   ► when i get there

01:10:29 ◼   ► me too and Apple has a lot of stuff in

01:10:32 ◼   ► the new but it it doesn't have the

01:10:34 ◼   ► equivalent of street food

01:10:35 ◼   ► yeah and I don't know why they're trying

01:10:36 ◼   ► to sell it like the overhead view the 3d

01:10:39 ◼   ► overhead view is like a reasonable

01:10:40 ◼   ► replacement for street view or if that's

01:10:43 ◼   ► just coming later

01:10:44 ◼   ► yeah i'm not a bird I don't think yeah

01:10:46 ◼   ► it's not going to ever experience the

01:10:48 ◼   ► world that way but I do experience the

01:10:49 ◼   ► way some street view / we rented up an

01:10:51 ◼   ► apartment in London two years ago and I

01:10:54 ◼   ► wanted to see what was going around it

01:10:56 ◼   ► so i went to Street View and I could

01:10:57 ◼   ► like walk up the streets like okay

01:10:58 ◼   ► there's a grocery store right there and

01:11:00 ◼   ► it's a park at the end of the street and

01:11:01 ◼   ► like I had a sense of what it was like

01:11:03 ◼   ► before

01:11:03 ◼   ► forgot there and that was amazing street

01:11:06 ◼   ► view that yes i can still do in the

01:11:07 ◼   ► browser here but i plug people do that

01:11:09 ◼   ► on the phone or the ipad yeah yeah

01:11:12 ◼   ► street views is I think it's less

01:11:13 ◼   ► impressive as a demo and then the fly

01:11:16 ◼   ► around view that apple introduced but

01:11:17 ◼   ► it's way more practical because it is

01:11:19 ◼   ► literally like being on the street view

01:11:21 ◼   ► is exactly your perspective and it's and

01:11:24 ◼   ► I think everybody who uses it has used

01:11:26 ◼   ► the exact same way you did is what am I

01:11:29 ◼   ► looking for and then show me okay and

01:11:31 ◼   ► then you look up and when you recognize

01:11:33 ◼   ► ok this is that corner here i am so then

01:11:39 ◼   ► they announced two devices they

01:11:40 ◼   ► announced the nexus 7 which was not a

01:11:42 ◼   ► surprise

01:11:43 ◼   ► this is exactly what the rumors it said

01:11:45 ◼   ► it's it's more or less Google's version

01:11:47 ◼   ► of the kindle fire 7 inch android tablet

01:11:49 ◼   ► explicitly that you know they were very

01:11:54 ◼   ► explicit about it is meant for viewing

01:11:57 ◼   ► content from their google playstore

01:11:59 ◼   ► magazines that you get through google

01:12:01 ◼   ► play movies and TV shows that you rent

01:12:04 ◼   ► or buy from google play books e-books

01:12:08 ◼   ► that you buy from from google google

01:12:10 ◼   ► play store on a 200 bucks and they give

01:12:14 ◼   ► you for at least a limited time at $25

01:12:16 ◼   ► store credit with the with the

01:12:18 ◼   ► two-hundred-dollar purchase looks like a

01:12:21 ◼   ► way better hardware device than the

01:12:22 ◼   ► kindle fire but I thought here's what i

01:12:25 ◼   ► thought was interesting is it was a

01:12:27 ◼   ► super interesting contrast from

01:12:28 ◼   ► Microsoft's announcement the week before

01:12:30 ◼   ► or Microsoft pre announced their tablet

01:12:32 ◼   ► and seemed to be doubling down on using

01:12:35 ◼   ► it for creation and not just consumption

01:12:39 ◼   ► at the message was hey those other

01:12:40 ◼   ► tablets you know in parentheses ipad are

01:12:43 ◼   ► just for consumption

01:12:45 ◼   ► ours is a real pc that you can use for

01:12:47 ◼   ► office and all the stuff you know

01:12:50 ◼   ► photoshop everything you do on your

01:12:51 ◼   ► regular pc you can do on ours and they

01:12:55 ◼   ► didn't know anything about renting

01:12:56 ◼   ► movies or TV shows and they didn't

01:12:58 ◼   ► announce a bookstore and they didn't

01:13:00 ◼   ► have anything about getting magazines or

01:13:02 ◼   ► newspapers or anything like that in

01:13:04 ◼   ► Google's was exact opposite thing where

01:13:07 ◼   ► had nothing at all to do they didn't

01:13:09 ◼   ► show any kind of apps for doing anything

01:13:11 ◼   ► it was all about consumption you

01:13:14 ◼   ► I mean it makes sense that price point

01:13:17 ◼   ► people are going to buy a lot of them

01:13:19 ◼   ► aren't they

01:13:19 ◼   ► and its people who don't want to buy an

01:13:21 ◼   ► ipad yeah I wonder about the ability to

01:13:25 ◼   ► build out that infrastructure to support

01:13:27 ◼   ► all that like amazon already had all

01:13:29 ◼   ► those things to just stick on your

01:13:31 ◼   ► kindle fire google may not i have all

01:13:35 ◼   ► those much interesting stuff to do that

01:13:36 ◼   ► and I don't know that you're gonna guess

01:13:38 ◼   ► I don't know that my mom is gonna

01:13:40 ◼   ► understand what that is always going to

01:13:42 ◼   ► want to buy that

01:13:42 ◼   ► well how do you fill it with content you

01:13:45 ◼   ► buy it through google cast that didn't

01:13:48 ◼   ► have to have their little stores but do

01:13:49 ◼   ► they have enough stuff it it's

01:13:50 ◼   ► interesting and well and the other

01:13:53 ◼   ► problem I think that it might be running

01:13:55 ◼   ► into is that the kindle fire is actually

01:13:58 ◼   ► pretty old and everybody presumes that

01:14:01 ◼   ► Amazon is going to have a kindle fire to

01:14:03 ◼   ► I mean whatever they're going to call it

01:14:05 ◼   ► coming

01:14:06 ◼   ► probably sooner than later and unlike

01:14:09 ◼   ► Google like with the the nexus 7 thing

01:14:12 ◼   ► that kind of leaked 10 weeks ago I mean

01:14:14 ◼   ► I saw it was just everybody just seemed

01:14:16 ◼   ► to assume that they were going to

01:14:17 ◼   ► announce a 7-inch two-hundred-dollar

01:14:18 ◼   ► tablet

01:14:19 ◼   ► amazon is a lot like Apple in that they

01:14:22 ◼   ► they know how to keep a secret but

01:14:25 ◼   ► presumably everybody just presumes from

01:14:27 ◼   ► past experience that you know that they

01:14:29 ◼   ► do with the kindle what Apple did with

01:14:31 ◼   ► the iPod and iPhone the iPad were once a

01:14:33 ◼   ► year they come out with a new one

01:14:35 ◼   ► the thing I really think about amazon is

01:14:36 ◼   ► that the second kindle was so much

01:14:38 ◼   ► better than the first kindle that

01:14:40 ◼   ► however bad the original kindle fire is

01:14:42 ◼   ► I I'm optimistic that the second one is

01:14:44 ◼   ► going to be pretty competitive thing

01:14:47 ◼   ► that interests you most about the Nexus

01:14:48 ◼   ► 7 is that it feels like it's finally

01:14:50 ◼   ► that ipod touch that was sort of missing

01:14:52 ◼   ► is like I've been curious about android

01:14:54 ◼   ► never wanted to buy any other devices

01:14:55 ◼   ► because i don't want another phone and

01:14:58 ◼   ► this is something that's android that

01:14:59 ◼   ► could actually buy and play around with

01:15:01 ◼   ► and and see what their Maps do it's not

01:15:03 ◼   ► that expensive so for that is really

01:15:06 ◼   ► interesting and it's also cheap enough

01:15:07 ◼   ► that if you were tinker and you want to

01:15:09 ◼   ► build some kind of app that you know

01:15:11 ◼   ► would never be allowed to sell to the

01:15:13 ◼   ► apple through the mac app store for the

01:15:15 ◼   ► eye is app store you could build

01:15:17 ◼   ► something for that or some sort of

01:15:18 ◼   ► custom application and just by which

01:15:20 ◼   ► these two hundred other things and give

01:15:22 ◼   ► them to your employees to do one

01:15:23 ◼   ► specific job it's cheap enough that it

01:15:25 ◼   ► may be worthwhile for that

01:15:27 ◼   ► yeah i totally agree with that because

01:15:29 ◼   ► the thing with buying an android phone

01:15:30 ◼   ► is always you know that you you're

01:15:32 ◼   ► signing up with a contract which you

01:15:33 ◼   ► don't need because you already have your

01:15:34 ◼   ► iphone or if you buy it unlocked there

01:15:36 ◼   ► they're like iPhones are like 600 bucks

01:15:38 ◼   ► 500 bucks which seems you know it seems

01:15:41 ◼   ► too much I i agree i think anybody is

01:15:43 ◼   ► android curious to put it that you know

01:15:46 ◼   ► I don't know how to put it with you know

01:15:47 ◼   ► a hundred ninety nine dollar device

01:15:49 ◼   ► right from google with google software

01:15:51 ◼   ► as they intend it because that's the big

01:15:53 ◼   ► difference with like the Samsung I ipod

01:15:56 ◼   ► touch thing the galaxy touch whatever

01:15:58 ◼   ► they call it where it's all cramped up

01:16:00 ◼   ► with Samsung's stuff that I don't want I

01:16:02 ◼   ► mean I think that the google you know

01:16:04 ◼   ► android looks best writers google gives

01:16:06 ◼   ► it to you you know it people who right

01:16:08 ◼   ► now are buying the barnes noble looks

01:16:10 ◼   ► and routing them so they have like a

01:16:12 ◼   ► cheap android tablet this is what they

01:16:13 ◼   ► will buy to tinker with and it's a

01:16:16 ◼   ► better choice probably i'm curious to

01:16:18 ◼   ► hold it because that's my that's my

01:16:20 ◼   ► biggest barrier to using the ipad all

01:16:23 ◼   ► the time is is that it's just still too

01:16:25 ◼   ► awkward for meeting to carry all the

01:16:28 ◼   ► time I don't know it's it's it's a

01:16:31 ◼   ► little bit too heavy it's a little bit

01:16:32 ◼   ► too big and i always feel like I'm going

01:16:34 ◼   ► to drop it so if a slightly smaller I

01:16:38 ◼   ► want to know what's the like what's the

01:16:40 ◼   ► maximum size of a tablet that I can be

01:16:43 ◼   ► comfortable with I'm just carrying with

01:16:45 ◼   ► me and holding it in one hand I figured

01:16:49 ◼   ► if I've mentioned this on a previous

01:16:51 ◼   ► show but it doesn't matter because I'll

01:16:52 ◼   ► just repeat myself but I still go to a

01:16:55 ◼   ► real book store i still go to barnes and

01:16:57 ◼   ► noble across town in Philadelphia that

01:16:59 ◼   ► that I still go to all the time out I

01:17:01 ◼   ► take take my son there because it just

01:17:03 ◼   ► seems like I still think that's the best

01:17:04 ◼   ► way to pick a new book is just go there

01:17:06 ◼   ► and browse the shelves and find a bug

01:17:08 ◼   ► and one thing that really has surprised

01:17:10 ◼   ► me is last double-talk couple times

01:17:12 ◼   ► we've been in there every time there's

01:17:14 ◼   ► at least two or three people at the at

01:17:16 ◼   ► the NOC kiosk looking at the knox and

01:17:19 ◼   ► they seem to know a lot of them seem

01:17:21 ◼   ► really serious about maybe buying one

01:17:22 ◼   ► right there on the spot like when they

01:17:24 ◼   ► first put those nuk kiosks in the barnes

01:17:27 ◼   ► and noble I really was like embarrassed

01:17:28 ◼   ► for them I was like this is there just

01:17:30 ◼   ► they've just created a space in their

01:17:32 ◼   ► store where no one is ever gonna go but

01:17:35 ◼   ► i was wrong i mean i had you know i

01:17:36 ◼   ► don't know how many of their selling but

01:17:38 ◼   ► there's definitely

01:17:39 ◼   ► yeah there's definitely a market there

01:17:41 ◼   ► and the other thing google announced and

01:17:45 ◼   ► this just boggles my mind the Nexus Q

01:17:48 ◼   ► which is at 215 cranking through the

01:17:52 ◼   ► cave that allowed because it's a 299

01:17:55 ◼   ► dollar thing that he plays music and

01:17:58 ◼   ► video from the google play store and

01:18:01 ◼   ► that the only way to use it is with a an

01:18:03 ◼   ► android phone or tablet doesn't even

01:18:05 ◼   ► have a remote controller anything you

01:18:07 ◼   ► hook it up to your TV 7 and it sort of

01:18:11 ◼   ► does the stuff that Apple TV does but

01:18:14 ◼   ► cost three times more and requires a

01:18:16 ◼   ► five-hundred-dollar phone do you have

01:18:17 ◼   ► terrible terrible

01:18:19 ◼   ► did you did you happen to watch the

01:18:20 ◼   ► video like the promotional video for it

01:18:23 ◼   ► some of it i watch the Verge's the verge

01:18:27 ◼   ► team and those verge guys by the way if

01:18:29 ◼   ► any of them listen to this okay with the

01:18:30 ◼   ► verge guys coverage at Google i/o is

01:18:32 ◼   ► just been unbelievable I mean they're

01:18:35 ◼   ► just killing it

01:18:35 ◼   ► there's a google announced a lot of

01:18:37 ◼   ► stuff in the verge really sort of helped

01:18:40 ◼   ► me not spend my whole day trying to

01:18:42 ◼   ► figure out what it always but anyway

01:18:44 ◼   ► they did a video in it

01:18:45 ◼   ► well what it wanted their promotional

01:18:47 ◼   ► it's basically I mean it's a really

01:18:48 ◼   ► well-made video but it's like all about

01:18:51 ◼   ► fetishizing the object and it's all

01:18:52 ◼   ► about even the guts and they like they

01:18:54 ◼   ► show it being machined and everything in

01:18:56 ◼   ► the electronics of the circuitry of it

01:18:58 ◼   ► and it's this ball its likes this

01:19:00 ◼   ► science-fiction spherical with a light

01:19:04 ◼   ► and like a you know it's bisected

01:19:07 ◼   ► with-with-with cool colored light coming

01:19:10 ◼   ► through the center of it but like people

01:19:13 ◼   ► don't want that crap in their house

01:19:14 ◼   ► I don't think I don't think that people

01:19:16 ◼   ► want that in the house people want like

01:19:18 ◼   ► their components to disappear and that's

01:19:20 ◼   ► why the $99 apple TV that's just like a

01:19:23 ◼   ► very small simple sturdy rectangular

01:19:26 ◼   ► curved rectangular little box can scan

01:19:31 ◼   ► disappear like that they're trying to

01:19:34 ◼   ► make it into an art object of art and I

01:19:37 ◼   ► don't think that anybody wants that

01:19:39 ◼   ► nobody wants Blake especially an

01:19:43 ◼   ► electronic ball

01:19:44 ◼   ► nobody wants to put that on their table

01:19:45 ◼   ► actually people don't want to hook up

01:19:48 ◼   ► one more thing to their TVs is you know

01:19:50 ◼   ► that's it

01:19:51 ◼   ► going to have this attached to your TV

01:19:53 ◼   ► you're probably gonna have a cable box

01:19:54 ◼   ► you're gonna have something else if you

01:19:56 ◼   ► have an xbox whatever also feeding into

01:19:58 ◼   ► it like it's one more

01:19:59 ◼   ► it's not a box the ball but it's still

01:20:01 ◼   ► one more box right I don't have anybody

01:20:03 ◼   ► wants it sitting there but the end at

01:20:05 ◼   ► least seems like with apple TV the way

01:20:06 ◼   ► Apple has been going with it is to get

01:20:08 ◼   ► it more and more out of your way and

01:20:09 ◼   ► that they realized that the big hump to

01:20:11 ◼   ► cross is exactly that that nobody wants

01:20:14 ◼   ► to hook up anything to their apple to

01:20:16 ◼   ► the stuff that they've in addition to

01:20:18 ◼   ► everything else

01:20:19 ◼   ► nobody wants one more box so we're going

01:20:21 ◼   ► to make it as small and unobtrusive as

01:20:23 ◼   ► possible and it's only 99 bucks and it

01:20:25 ◼   ► only takes me just one cable just

01:20:27 ◼   ► plugged hdmi in and you're done

01:20:29 ◼   ► yeah idea that the one thing that struck

01:20:32 ◼   ► me Adam is it that the other thing is in

01:20:34 ◼   ► addition to being big and heavy was the

01:20:36 ◼   ► LED light like that would kill me like

01:20:38 ◼   ► why would you want like green growth

01:20:40 ◼   ► glow maybe it turns off your playing

01:20:41 ◼   ► video I don't maybe I think it's only

01:20:43 ◼   ► music i don't know they've just taken

01:20:45 ◼   ► this this opposite tack from disguising

01:20:49 ◼   ► or hiding components and they've they've

01:20:51 ◼   ► tried to create this this object and it

01:20:55 ◼   ► to me it's just deeply unsettling that

01:20:56 ◼   ► its spherical and I would always be

01:20:58 ◼   ► feeling like it's gonna roll away like

01:21:01 ◼   ► that the same way that I look at the

01:21:02 ◼   ► boxee box and it's like on it's sitting

01:21:04 ◼   ► on a corner and I'm always gonna be

01:21:06 ◼   ► watching it because i think it's going

01:21:08 ◼   ► to fall over like I don't want that I

01:21:10 ◼   ► just want a sturdy rectangular small

01:21:13 ◼   ► thing that just like it's just like a

01:21:16 ◼   ► pockets i love my appletv I don't think

01:21:19 ◼   ► it's one of my favorite apple products

01:21:20 ◼   ► for sure and and the fact that it

01:21:23 ◼   ► basically does this google the q does

01:21:26 ◼   ► exactly what an apple TV has been able

01:21:29 ◼   ► to do for far cheaper for all this time

01:21:32 ◼   ► I think they're just like they're sort

01:21:33 ◼   ► of like they're planting their flags

01:21:35 ◼   ► there just like getting in the game now

01:21:38 ◼   ► and I'm sure like the next iteration of

01:21:41 ◼   ► it are going to be cooler and everything

01:21:42 ◼   ► but how how would you how would a kid

01:21:44 ◼   ► little kid use it if it requires in it

01:21:47 ◼   ► 204 dollar more android tablet or phone

01:21:49 ◼   ► to use it how it could use it's not fair

01:21:51 ◼   ► it's not for kits for you and your fancy

01:21:53 ◼   ► corporate friends to share all your

01:21:55 ◼   ► favorite music tracks at a party our

01:21:59 ◼   ► daughter uses apple TV vs remain TV and

01:22:01 ◼   ► so she's never seen normal TV with

01:22:04 ◼   ► commercials and stuff because all

01:22:05 ◼   ► four shows are just on her apple TV and

01:22:06 ◼   ► at a very early age

01:22:08 ◼   ► no just started watching shows which was

01:22:10 ◼   ► like two-and-a-half she could use a

01:22:11 ◼   ► little remote and get to the show she

01:22:12 ◼   ► wanted it's you know it's simple

01:22:15 ◼   ► does she no does she know how to like

01:22:17 ◼   ► airplay stuff out from the device and

01:22:19 ◼   ► things now

01:22:20 ◼   ► nothing fancy like that it's the old

01:22:21 ◼   ► apple TV vintage ones but our main are

01:22:25 ◼   ► other hand see our main TV we have just

01:22:28 ◼   ► a mac mini that we got the magnitude

01:22:30 ◼   ► still have the DVD drive and it works

01:22:32 ◼   ► great

01:22:33 ◼   ► it does most of what we wanted an apple

01:22:36 ◼   ► tv2 do but has the DVD drive so that's

01:22:38 ◼   ► how we play dvds we need to play DVD

01:22:40 ◼   ► well it's good you know what I love that

01:22:43 ◼   ► I've just been reading recently using

01:22:45 ◼   ► more and more is this software called

01:22:47 ◼   ► air parrot

01:22:49 ◼   ► do you know what a parrot is no idea its

01:22:51 ◼   ► if you have one of the new apple tv's

01:22:53 ◼   ► basically just lets you stream your

01:22:56 ◼   ► desktop or whatever app from your Mac

01:22:58 ◼   ► out to the apple TV and the framerate is

01:23:01 ◼   ► pretty solid like it's it's it's theirs

01:23:03 ◼   ► it's not perfect it's like maybe 15

01:23:06 ◼   ► frames a second or something so you

01:23:07 ◼   ► wouldn't really want to watch all your

01:23:08 ◼   ► movies on it but um like I'm i sometimes

01:23:12 ◼   ► I sit on the couch guys I'll do like web

01:23:16 ◼   ► i look at web stuff and I mean there's

01:23:19 ◼   ► no real awesome way to extend a youtube

01:23:22 ◼   ► I youtube window from the from safari on

01:23:26 ◼   ► the on the mac out to your TV yet i know

01:23:29 ◼   ► that's coming in mountain lion but for

01:23:32 ◼   ► right now this is the best solution i've

01:23:33 ◼   ► come across is his heir apparent let me

01:23:35 ◼   ► interrupt and into our second second

01:23:38 ◼   ► sponsor break and I'm so happy about

01:23:40 ◼   ► this I did not plan this out

01:23:42 ◼   ► I'm nowhere near organized enough to

01:23:43 ◼   ► make this happen naturally but it is the

01:23:46 ◼   ► best one-two punch of sponsors that I

01:23:48 ◼   ► could imagine it's serendipity because

01:23:51 ◼   ► our second sponsor is a low clip oll oh

01:23:55 ◼   ► CL IPO low clip is a very very fun

01:24:00 ◼   ► hardware product it's this three lenses

01:24:03 ◼   ► and one dingus that you snap on you can

01:24:06 ◼   ► you slide onto your iPhone 4 or 4s comes

01:24:09 ◼   ► with three additional camera lenses

01:24:11 ◼   ► fisheye super wide angle a wide angle

01:24:15 ◼   ► and macro

01:24:17 ◼   ► lens and it's all in one this little

01:24:19 ◼   ► thing that just slides right over the

01:24:21 ◼   ► corner of your iPhone 4 or 4s and it

01:24:24 ◼   ► couldn't be easier and has a super-great

01:24:25 ◼   ► feel it doesn't scratch up the phone

01:24:27 ◼   ► doesn't leave a mark you'd never know it

01:24:29 ◼   ► there's a bunch of other competing

01:24:30 ◼   ► things these additional lenses you can

01:24:32 ◼   ► get for your iphone or something yet but

01:24:34 ◼   ► like a sticker around the lens in it

01:24:36 ◼   ► it's a magnet to do this i mean i might

01:24:38 ◼   ► put a sticker on my iphone there's

01:24:40 ◼   ► others that require you to put like your

01:24:42 ◼   ► phone in a dedicated case well I don't

01:24:44 ◼   ► carry my iphone in a case and if I did I

01:24:46 ◼   ► would want to have a case that was a

01:24:47 ◼   ► specifically for camera lenses follow

01:24:51 ◼   ► clip is just a brilliant idea it's just

01:24:53 ◼   ► a little thing that takes advantage of

01:24:54 ◼   ► the fact that the lens is right on the

01:24:56 ◼   ► corner of the iphone just a little thing

01:24:58 ◼   ► goes right over the corner

01:24:59 ◼   ► taking on boom you've got any of these

01:25:02 ◼   ► three lenses right there you just turn

01:25:03 ◼   ► it around and flip it the other way and

01:25:05 ◼   ► and you have another lens it fits easily

01:25:08 ◼   ► in your pocket super lightweight and you

01:25:11 ◼   ► can if you need it you just take her out

01:25:13 ◼   ► of your pocket put it on its there and

01:25:15 ◼   ► just use whatever camera app you want

01:25:17 ◼   ► including you could use camera+ pro

01:25:19 ◼   ► works with anything because it just

01:25:21 ◼   ► snaps right over the lens and for me as

01:25:24 ◼   ► somebody who I said who you know a

01:25:29 ◼   ► frequent amateur photographer I don't

01:25:31 ◼   ► know enthusiasts photography enthusiasts

01:25:33 ◼   ► who doesn't carry a point-and-shoot

01:25:36 ◼   ► camera around anymore

01:25:37 ◼   ► the one big frustration with using your

01:25:40 ◼   ► iphone is your only camera is that

01:25:41 ◼   ► you're a lot more limited in that field

01:25:44 ◼   ► of view you get out of the lens you mean

01:25:45 ◼   ► there's digital zoom which you know it's

01:25:47 ◼   ► crap

01:25:48 ◼   ► ah I'll clip really really helps out

01:25:50 ◼   ► with that long time ago I complained

01:25:53 ◼   ► about the fact that there is the fisheye

01:25:54 ◼   ► ends up the fisheye is super useful when

01:25:57 ◼   ► you're shooting video because it turns

01:25:59 ◼   ► it turns the video which is a sort of a

01:26:02 ◼   ► crop on the sensor into a nice wide

01:26:04 ◼   ► angle view and we're shooting stills you

01:26:07 ◼   ► can get you can get these incredible

01:26:09 ◼   ► photos from really really cramped areas

01:26:13 ◼   ► actually met that one of the creators of

01:26:16 ◼   ► the olloclip Patrick at WWDC and he had

01:26:21 ◼   ► a photo he got called up he was getting

01:26:23 ◼   ► on the airplane had a photo in a cockpit

01:26:25 ◼   ► of the airplane

01:26:26 ◼   ► that he took one flat to WWDC and it was

01:26:31 ◼   ► amazing because you could see the entire

01:26:33 ◼   ► cockpit the super super cramped little

01:26:35 ◼   ► thing you can see the whole cockpit at

01:26:37 ◼   ► once because he had the fisheye lens on

01:26:39 ◼   ► his auto clip on his iphone it's

01:26:42 ◼   ► available you can buy this you can buy

01:26:44 ◼   ► this in apple stores the actual apple

01:26:46 ◼   ► stores which is tremendous you just walk

01:26:48 ◼   ► around and buy it they haven't their

01:26:49 ◼   ► best buy their and target and even

01:26:51 ◼   ► settlement sprint stores now and you can

01:26:55 ◼   ► find out more or buy them online at a

01:26:57 ◼   ► low clip.com tremendous tremendous

01:27:00 ◼   ► product i recommend it highly

01:27:03 ◼   ► nicely done

01:27:06 ◼   ► cool what you think I'm you didn't think

01:27:09 ◼   ► I'm doing better with those are great

01:27:10 ◼   ► i'll take my truck here's the trick i

01:27:12 ◼   ► came up with this just occurred to me

01:27:14 ◼   ► after your criticism of my sponsor reads

01:27:16 ◼   ► before now and you know what just

01:27:18 ◼   ► occurred to me i think it literally

01:27:20 ◼   ► occurred to me in the shower like one of

01:27:21 ◼   ► those like I can't believe I had a great

01:27:24 ◼   ► idea in the shower is the idea was no

01:27:26 ◼   ► matter who's on my show that this week i

01:27:27 ◼   ► do the sponsor reads as though i'm

01:27:29 ◼   ► explaining the product to you that was

01:27:32 ◼   ► me that was me trying to explain all

01:27:35 ◼   ► clip assuming it

01:27:36 ◼   ► I don't even know if you guys hadn't

01:27:38 ◼   ► heard about it before but I thought

01:27:39 ◼   ► here's me explaining to john august and

01:27:41 ◼   ► sandy what the olloclip is why they

01:27:43 ◼   ► might well I've seen you I've seen you

01:27:44 ◼   ► use it and I know that you really really

01:27:45 ◼   ► like it

01:27:46 ◼   ► you have it with you absolutely you all

01:27:48 ◼   ► the time I do i do because i used to be

01:27:52 ◼   ► an end you know it's a little bit you're

01:27:53 ◼   ► carrying something that you wouldn't be

01:27:55 ◼   ► carrying otherwise but it's so much

01:27:56 ◼   ► smaller than my old point-and-shoot

01:27:59 ◼   ► camera combined with the iphone that it

01:28:00 ◼   ► still feels like I'm unencumbered

01:28:03 ◼   ► something to bring them into something

01:28:04 ◼   ► to bring with you

01:28:05 ◼   ► we're going on a situation where you

01:28:06 ◼   ► might have taken your point-and-shoot

01:28:07 ◼   ► it's in your pocket exactly exactly

01:28:10 ◼   ► exactly the scenario where you take it

01:28:12 ◼   ► and you really get some fantastic photos

01:28:15 ◼   ► out of it you you'll get you you

01:28:16 ◼   ► absolutely get oh come on you didn't

01:28:19 ◼   ► shoot that with your iphone photos out

01:28:21 ◼   ► of it

01:28:23 ◼   ► I don't have much more on the agenda but

01:28:26 ◼   ► the one thing that's just the thing that

01:28:28 ◼   ► the blew me away about the google i/o

01:28:29 ◼   ► keynote yesterday is is like they're

01:28:32 ◼   ► getting towards the end and

01:28:33 ◼   ► I don't know what they were talking

01:28:34 ◼   ► about and all of a sudden surge a comes

01:28:38 ◼   ► out on stage with his is crazy

01:28:40 ◼   ► google glass i keep on the comm google

01:28:44 ◼   ► glasses but they call it google glass

01:28:45 ◼   ► but it's their glasses but it otherwise

01:28:49 ◼   ► though you're saying that their google

01:28:51 ◼   ► glass glasses you know and it's I think

01:28:53 ◼   ► it's kind of an app code name though

01:28:55 ◼   ► because itself itself like self aware

01:28:58 ◼   ► that they're basically just saying that

01:29:00 ◼   ► there is no glass by calling in class

01:29:02 ◼   ► their their basic like that the concept

01:29:05 ◼   ► is that the world becomes glass which i

01:29:07 ◼   ► kinda like there's I don't know it's

01:29:09 ◼   ► it's deep on that level but the thing

01:29:13 ◼   ► blew me away and nothing to do with the

01:29:14 ◼   ► glasses themselves is that they he said

01:29:18 ◼   ► like this is the reason he burst out

01:29:19 ◼   ► onstage seemingly ill-timed it was that

01:29:22 ◼   ► they had a i asked i mean this is so

01:29:25 ◼   ► amazing they had an airplane flying over

01:29:27 ◼   ► San Francisco loaded up with the guys

01:29:30 ◼   ► wearing stunt men wearing google glasses

01:29:32 ◼   ► who were broadcasting somehow i don't

01:29:36 ◼   ► know what kind of crazy wireless

01:29:37 ◼   ► technology that you get on a little prop

01:29:39 ◼   ► plane that can get your Wi-Fi to stream

01:29:41 ◼   ► from the glasses to the stage but they

01:29:44 ◼   ► were doing it so you could see what they

01:29:45 ◼   ► were seeing and then the guys jump out

01:29:47 ◼   ► of the plane and parachute onto the top

01:29:51 ◼   ► of moscone center

01:29:53 ◼   ► I mean it sounds like I'm making this

01:29:55 ◼   ► out then they're up there with BMX bikes

01:29:57 ◼   ► doing keep doing like BMX earrings like

01:30:00 ◼   ► I i watch that video you said yeah I

01:30:02 ◼   ► mean you sent it to me and it struck me

01:30:05 ◼   ► that it must be it must have been I

01:30:07 ◼   ► don't know it must have been most much

01:30:08 ◼   ► more impressive for the audience to

01:30:10 ◼   ► actually be there live all this is all

01:30:12 ◼   ► streaming and to get that that sparkly

01:30:14 ◼   ► gucci feeling that you're watching

01:30:16 ◼   ► something happened

01:30:17 ◼   ► streaming live up above you because to

01:30:20 ◼   ► the rest of us at home it just looked

01:30:21 ◼   ► like they have helmet cams on there

01:30:23 ◼   ► wasn't any impressive you I display

01:30:25 ◼   ► going on in front of their their povs it

01:30:28 ◼   ► just looked like you know what you can

01:30:29 ◼   ► do with mike with gopro cameras now as

01:30:33 ◼   ► which is just stack them on your head

01:30:34 ◼   ► your head and then do extreme sports and

01:30:37 ◼   ► it's awesome but i don't know i did it i

01:30:41 ◼   ► think it's one of those things where you

01:30:42 ◼   ► had to be there

01:30:43 ◼   ► yeah I've instructed it it was certain

01:30:45 ◼   ► impressive

01:30:46 ◼   ► stunt but it didn't really sell me out

01:30:49 ◼   ► with a product was because the product

01:30:51 ◼   ► of google glass is that you're going to

01:30:52 ◼   ► have this interface the dead you the

01:30:54 ◼   ► users are going to see not so much that

01:30:56 ◼   ► you're going to be streaming live video

01:30:57 ◼   ► because it's not really the main feature

01:31:00 ◼   ► of google a supposed to be so I've seen

01:31:02 ◼   ► other things just like what i described

01:31:04 ◼   ► with the GoPro things and so they had

01:31:06 ◼   ► some sort of backpack that was you know

01:31:08 ◼   ► transmitting that stuff but that's not

01:31:10 ◼   ► really kind of what they say that Google

01:31:12 ◼   ► a supposed to be about is supposed to be

01:31:13 ◼   ► about you know that the the way you can

01:31:18 ◼   ► overlay information on to what you're

01:31:20 ◼   ► seeing and we weren't getting that and

01:31:22 ◼   ► it so it's unfortunate that I mean like

01:31:24 ◼   ► I said you had to be there must have

01:31:26 ◼   ► been an awesome spectacle for a live

01:31:28 ◼   ► event but it didn't translate so well to

01:31:31 ◼   ► video for us to watch it eventually it

01:31:35 ◼   ► will I think eventually when you really

01:31:39 ◼   ► are seeing somebody gracefully as fall

01:31:41 ◼   ► out of a plane

01:31:42 ◼   ► oh and you really get that sense that

01:31:44 ◼   ► it's their point of view like that movie

01:31:46 ◼   ► strange days then it will be spectacular

01:31:49 ◼   ► but other otherwise it's just pretty

01:31:52 ◼   ► commonplace and and you know

01:31:55 ◼   ► Sergei is not the world's best showman

01:31:58 ◼   ► really i wanted something I actually

01:32:02 ◼   ► wanted to kind of talk a little bit

01:32:03 ◼   ► about is that now that we've seen these

01:32:07 ◼   ► we've we've had these three huge

01:32:11 ◼   ► companies keynotes in succession and

01:32:14 ◼   ► just looking at the difference between

01:32:15 ◼   ► their keynote culture I think it's

01:32:17 ◼   ► pretty strict I you know it's beads it's

01:32:19 ◼   ► pretty I interesting to talk about how

01:32:24 ◼   ► the the presentation style reflects with

01:32:26 ◼   ► what's important to the culture because

01:32:28 ◼   ► when i saw this you know when i watch

01:32:30 ◼   ► the google one this area one with the

01:32:32 ◼   ► glass it looks like the crowd was having

01:32:35 ◼   ► a really good time and the 1i see the

01:32:37 ◼   ► WWDC keynote and there and they cut away

01:32:40 ◼   ► to the audience they don't look like

01:32:43 ◼   ► they having a good time I've never been

01:32:44 ◼   ► to one but it looks pretty stiff and

01:32:47 ◼   ► nerdy and then in the microsoft one it's

01:32:49 ◼   ► like that not even it doesn't compare

01:32:51 ◼   ► take a corporate before I exactly its

01:32:55 ◼   ► yeah now I couldn't agree more that it

01:32:59 ◼   ► it was an incredible demo it's one of

01:33:01 ◼   ► the most incredible demos and in the

01:33:02 ◼   ► history of the entire tech industry that

01:33:04 ◼   ► they had a continuous streaming video

01:33:07 ◼   ► first person from somebody jumping out

01:33:09 ◼   ► of an airplane onto the building where

01:33:11 ◼   ► the event was being held doing BMX

01:33:14 ◼   ► tricks rappelling down the side of the

01:33:16 ◼   ► building to jump into a window on the

01:33:18 ◼   ► third floor and then run up all the way

01:33:20 ◼   ► up on stage and and shake Sergei's hand

01:33:24 ◼   ► but exactly what John said where the

01:33:26 ◼   ► demo the idea is hey this this

01:33:28 ◼   ► first-person glass stuff is going to

01:33:30 ◼   ► really come in practical and all the

01:33:31 ◼   ► ways the little things you do in your

01:33:33 ◼   ► life well I don't do any of those things

01:33:34 ◼   ► I don't jump out of airplanes

01:33:37 ◼   ► I don't do BMX tricks on the roof of the

01:33:39 ◼   ► building and I'm I don't rappel down

01:33:41 ◼   ► this side of a five-story point you will

01:33:44 ◼   ► i mean i think that's it that's it

01:33:46 ◼   ► no I mean I'm not in a practical sense

01:33:48 ◼   ► put it you but in AU from a different

01:33:50 ◼   ► sense you will be doing all those things

01:33:52 ◼   ► once all those once me once we can wear

01:33:55 ◼   ► like once the technology exists to

01:33:57 ◼   ► actually project those experiences more

01:33:59 ◼   ► directly into our field of vision but

01:34:02 ◼   ► like again I think that was more

01:34:05 ◼   ► spectacular to be in that audience and

01:34:07 ◼   ► watch it happen in real time

01:34:09 ◼   ► it distracted and you would like it if

01:34:10 ◼   ► you're a journalist covering a story

01:34:12 ◼   ► someplace and I got a big thing was

01:34:13 ◼   ► happening if you have those thoughts on

01:34:15 ◼   ► that whatever you're seeing you can

01:34:16 ◼   ► narrate and have ever journalism that

01:34:19 ◼   ► makes a lot of sense but for just

01:34:21 ◼   ► extreme sports already have GoPro and

01:34:24 ◼   ► that does what this did you know and I i

01:34:31 ◼   ► do agree with you said Adam that if

01:34:33 ◼   ► there is a reflection of the companies

01:34:35 ◼   ► like Apple is is really hyper focus on

01:34:39 ◼   ► practical applications and you know it's

01:34:43 ◼   ► it's some of the stuff that they'll

01:34:45 ◼   ► really emphasize and double down on

01:34:47 ◼   ► isn't really all that impressive it's

01:34:49 ◼   ► you know they'll spend all this time in

01:34:51 ◼   ► a demonstration about how you can make

01:34:53 ◼   ► you know take a bunch of clips you shot

01:34:55 ◼   ► with your iPhone video clips and put

01:34:57 ◼   ► them together in iMovie with the theme

01:35:00 ◼   ► and make this little five-minute thing

01:35:02 ◼   ► with music and nice fun and a very

01:35:05 ◼   ► stylish credit pre-made credits thing

01:35:08 ◼   ► and you can make this little thing that

01:35:11 ◼   ► little nugget of video for your family

01:35:14 ◼   ► trip to the lake house up in the

01:35:16 ◼   ► mountains feel like a real thing and

01:35:18 ◼   ► whether or not everybody was an iphone

01:35:20 ◼   ► am at mac actually does that and use

01:35:23 ◼   ► iMovie that way you at least feel like I

01:35:25 ◼   ► should be doing that I could do that and

01:35:28 ◼   ► they really really emphasize here the

01:35:29 ◼   ► things you you either will do with this

01:35:31 ◼   ► or you you might feel like you could do

01:35:34 ◼   ► it and I feel like with google it's it

01:35:36 ◼   ► that that doesn't even really enter the

01:35:39 ◼   ► then that they're not that doesn't

01:35:41 ◼   ► really captivate them that they don't

01:35:43 ◼   ► they can't get it up for that

01:35:44 ◼   ► um I i find it really i find apples cast

01:35:49 ◼   ► of characters really compelling in terms

01:35:51 ◼   ► of whoo-hoo they bring up to do each

01:35:54 ◼   ► section of the keynote that you know

01:35:56 ◼   ► that they just start off with tim cook

01:35:58 ◼   ► and obviously is no Steve but he's Tim

01:36:00 ◼   ► Cook and his own character knees and I

01:36:02 ◼   ► could I could watch him and I could

01:36:04 ◼   ► listen to him for a while and then they

01:36:06 ◼   ► bring in Phil who's fun to watch because

01:36:10 ◼   ► phil is as a character has developed

01:36:13 ◼   ► over the years since the nineties or

01:36:15 ◼   ► whatever however long we've been

01:36:16 ◼   ► watching him do these presentations and

01:36:19 ◼   ► he's gotten all this confidence and for

01:36:23 ◼   ► some reason he was very soft-spoken and

01:36:25 ◼   ► sort of Zen this time around at the

01:36:28 ◼   ► dough at wwc and then when and then this

01:36:30 ◼   ► new this this guy Craig federighi with

01:36:34 ◼   ► that magnificent hair and I could watch

01:36:36 ◼   ► him do a demo for hours

01:36:38 ◼   ► I thought he was fantastic and he was

01:36:40 ◼   ► like he was a little nervous but he

01:36:42 ◼   ► really flowed well and then Scott

01:36:44 ◼   ► Forstall who's like basically you know

01:36:46 ◼   ► more of a like a brazen sort of Freddie

01:36:49 ◼   ► you know you still smart and controls

01:36:50 ◼   ► room but like he's definitely more at

01:36:53 ◼   ► ease with himself and I just like I find

01:36:56 ◼   ► this is an incredible cast of characters

01:36:59 ◼   ► to watch to present the the new story of

01:37:01 ◼   ► the company's development and I don't

01:37:04 ◼   ► think any of these other big companies

01:37:05 ◼   ► care enough about working on their cast

01:37:10 ◼   ► of characters you know specially bomber

01:37:13 ◼   ► and say gave those are the those guys

01:37:16 ◼   ► are the front and center then they've

01:37:20 ◼   ► gotta like they've got to overcome the

01:37:21 ◼   ► dork factor before i start paying

01:37:23 ◼   ► attention

01:37:24 ◼   ► yeah with the Apple presentations is

01:37:28 ◼   ► very clear and i thought this one more

01:37:29 ◼   ► than almost any other just seems so

01:37:31 ◼   ► rehearse but that there's you know three

01:37:33 ◼   ► acts new macbooks the new Mac os10 lion

01:37:38 ◼   ► third act is iOS 6 and each act has its

01:37:42 ◼   ► own guy who does that act and nothing

01:37:45 ◼   ► else and then Tim Cook just bookends it

01:37:47 ◼   ► like Walt Disney you know

01:37:49 ◼   ► introducing and then doing a little more

01:37:51 ◼   ► or like Hitchcock on the old hitchcock

01:37:54 ◼   ► and chote hitchcock will be there at the

01:37:56 ◼   ► beginning and say a little something and

01:37:58 ◼   ► then you see the show and then at the

01:37:59 ◼   ► end he comes back out just to you know

01:38:01 ◼   ► say goodbye i was let go to demo and

01:38:04 ◼   ► it'll slide that says Democrat Alex

01:38:06 ◼   ► think a very special thing that I was i

01:38:08 ◼   ► I've been watching the deputies WTF the

01:38:11 ◼   ► WWDC session videos and do the same

01:38:14 ◼   ► thing on the slides for that like demo

01:38:16 ◼   ► and they have enough to show you that

01:38:17 ◼   ► Emma this is such a at a characteristic

01:38:21 ◼   ► apple thing that they're they're going

01:38:22 ◼   ► to do forever yeah it the other

01:38:24 ◼   ► characteristic apple thing that i like

01:38:26 ◼   ► and i don't know why i like it but it

01:38:28 ◼   ► works somehow is that we're going to

01:38:32 ◼   ► show you a video a promotional video

01:38:34 ◼   ► they say we made a video I'd like to

01:38:36 ◼   ► show you to you now is that ok and they

01:38:38 ◼   ► like ask the audience is though you know

01:38:41 ◼   ► there's any sort of input there there is

01:38:43 ◼   ► no there's no buzzer it's not like

01:38:45 ◼   ► you're there watching american idol and

01:38:46 ◼   ► get them press a button like yes or no

01:38:48 ◼   ► but jobs always did that it was like if

01:38:52 ◼   ► you'd like I shall show to now and and

01:38:54 ◼   ► he's already walking off stage in the

01:38:56 ◼   ► videos getting cute up but they still do

01:38:59 ◼   ► that they did that with the videos that

01:39:01 ◼   ► they made at WTC I don't know but it

01:39:04 ◼   ► works somehow it does feel like I feel

01:39:06 ◼   ► like when I'm out there I feel like well

01:39:07 ◼   ► thanks for asking i would like to see so

01:39:15 ◼   ► the glass the google glass is a

01:39:18 ◼   ► don't hide it is it's also the other

01:39:22 ◼   ► thing that's really telling about is

01:39:23 ◼   ► clearly i mean they're not they're not

01:39:24 ◼   ► pretending that it's a real product and

01:39:26 ◼   ► I mean they're even saying that the only

01:39:27 ◼   ► thing they're gonna sell is that people

01:39:29 ◼   ► who are at i/o have an opportunity now

01:39:31 ◼   ► to pre-buy for $1,500 a developer unit

01:39:37 ◼   ► version of it that will be out next year

01:39:39 ◼   ► like they're already saying it won't be

01:39:41 ◼   ► till like some time in 2013 when you

01:39:43 ◼   ► leavin get your hands on it

01:39:45 ◼   ► not nearly as you know consumer eyes yet

01:39:48 ◼   ► and I don't think anybody i think this

01:39:52 ◼   ► is also i think there's some people who

01:39:53 ◼   ► this is what exactly what they love

01:39:55 ◼   ► about google that google is willing to

01:39:57 ◼   ► say look here's the stuff in our labs

01:39:59 ◼   ► whereas you know can you even imagine if

01:40:02 ◼   ► Apple said here's something we were

01:40:03 ◼   ► planning to make maybe two or three

01:40:04 ◼   ► years from now but you can buy for

01:40:07 ◼   ► fifteen hundred dollars you can get a

01:40:08 ◼   ► preview kid wouldn't happen i think the

01:40:11 ◼   ► way Apple does it is you'll see somebody

01:40:13 ◼   ► else do it first like a sort of proof of

01:40:15 ◼   ► concept and then Apple will come out of

01:40:18 ◼   ► the product that does it better than

01:40:19 ◼   ► anyone thought that it could be done

01:40:21 ◼   ► Apple first has to die that anybody

01:40:23 ◼   ► would ever want it because you're

01:40:25 ◼   ► talking about

01:40:26 ◼   ► yeah we have no interest in this

01:40:27 ◼   ► whatsoever and then they'll announce it

01:40:30 ◼   ► and say it's available today what it

01:40:32 ◼   ► what it means what glass means and all

01:40:34 ◼   ► the attention is getting is that there

01:40:35 ◼   ► is something there like there's

01:40:37 ◼   ► something in the space that's really

01:40:39 ◼   ► interesting and a lot of people are

01:40:40 ◼   ► going to be trying to solve the problem

01:40:41 ◼   ► at once but but i think what are also

01:40:45 ◼   ► says is that such interesting things

01:40:48 ◼   ► happen when multi-touch came into the

01:40:50 ◼   ► picture that now there are fun ways

01:40:55 ◼   ► including voice and Siri and Google now

01:40:59 ◼   ► great brand and in google glass and

01:41:05 ◼   ► whatever its competitors will be and

01:41:07 ◼   ► then you know third and fourth and fifth

01:41:09 ◼   ► new UI paradigm shifts that are going to

01:41:12 ◼   ► happen in the next few years that are

01:41:14 ◼   ► gonna you know that the next huge apple

01:41:17 ◼   ► game-changers gonna is gonna have and I

01:41:20 ◼   ► that's why I kinda that's why i sent you

01:41:21 ◼   ► guys that that link to that leap motion

01:41:24 ◼   ► that was that's far more impressive to

01:41:26 ◼   ► me that any of the google glass stuff or

01:41:29 ◼   ► even the well that's close

01:41:31 ◼   ► close the show out with that guy I

01:41:32 ◼   ► honestly hadn't seen that before I know

01:41:34 ◼   ► you said that the people running around

01:41:36 ◼   ► somehow i missed you so tell us about

01:41:39 ◼   ► leave my you seen that before

01:41:41 ◼   ► John writes in it looks very much like

01:41:43 ◼   ► wait the Minority Report future supposed

01:41:46 ◼   ► to be like well yeah the computers is

01:41:47 ◼   ► recognizing where your hands are

01:41:49 ◼   ► but in a way that actually was usable

01:41:51 ◼   ► and works and i remember a few years ago

01:41:53 ◼   ► there was a demo at Ted I think we're

01:41:55 ◼   ► guy was using color-coded gloves or

01:41:57 ◼   ► finger cuffs or something and that was

01:42:01 ◼   ► neat because he was doing it on a big

01:42:02 ◼   ► huge you know 12 foot screen or whatever

01:42:04 ◼   ► in front of them but now this does it

01:42:06 ◼   ► without any of and without any

01:42:08 ◼   ► accessories it's just a tiny little

01:42:09 ◼   ► brick that sits in front of your monitor

01:42:12 ◼   ► whatever that monitor is whether it's a

01:42:14 ◼   ► a TV or you know your cinema display

01:42:18 ◼   ► thunderbolt display or your laptop and

01:42:20 ◼   ► it senses every one of your appendages

01:42:22 ◼   ► your fingers in your in your hand and

01:42:24 ◼   ► your arm and and everything and with

01:42:26 ◼   ► like a really really good response rate

01:42:29 ◼   ► so it feels real time and I I honestly

01:42:32 ◼   ► that they give you go to that demo just

01:42:34 ◼   ► I'm in the listeners I Lincoln yeah

01:42:36 ◼   ► it'll be linked up in the show yeah i

01:42:38 ◼   ► mean like if you watch that demo video

01:42:40 ◼   ► and you see those guys talking about in

01:42:41 ◼   ► and demoing it in a way that you know

01:42:43 ◼   ► it's not it's not just a movie magic

01:42:47 ◼   ► it's seriously impressive and I think it

01:42:49 ◼   ► to me watching that demo gave me the

01:42:51 ◼   ► same feeling that I got when I think his

01:42:54 ◼   ► name was jeff hahn demo demonstrated

01:42:57 ◼   ► multi-touch on upon that big on a big

01:43:00 ◼   ► plasma display the first time not know

01:43:02 ◼   ► it none of us knowing that two or three

01:43:04 ◼   ► years later the iphone is going to

01:43:06 ◼   ► happen

01:43:07 ◼   ► I'm all right the other thing people

01:43:09 ◼   ► could do if you don't want to go look at

01:43:11 ◼   ► the show notes it's easy URL leap motion

01:43:14 ◼   ► dot-com and you can see their demo video

01:43:16 ◼   ► and it seems hyper-focused on hands

01:43:19 ◼   ► yeah it's like HIV is let's connect and

01:43:21 ◼   ► had just look four fingers and your

01:43:23 ◼   ► hands right yeah and the smart choice

01:43:26 ◼   ► and well it would basically what it is

01:43:28 ◼   ► it's touch without touch its touching

01:43:30 ◼   ► the air to do all these same gestures in

01:43:33 ◼   ► it but with the added dimension of depth

01:43:36 ◼   ► and it solves a huge problem i think

01:43:39 ◼   ► that people don't if they don't think

01:43:41 ◼   ► about everybody thinks after they saw

01:43:43 ◼   ► the iphone and especially after the eye

01:43:44 ◼   ► had I over and over i still get the

01:43:46 ◼   ► emails but everybody thinks that the mac

01:43:48 ◼   ► is going to go touch screen and going to

01:43:49 ◼   ► come out with imax that you can touch

01:43:51 ◼   ► the screen and I know Craig Hockenberry

01:43:55 ◼   ► our good friend over it

01:43:56 ◼   ► twitterrific has said over and over and

01:43:58 ◼   ► over again just pretend that your

01:44:00 ◼   ► display in front of you is a touchscreen

01:44:02 ◼   ► 45 minutes and try to keep your arm at

01:44:06 ◼   ► arm's length distance and see how long

01:44:09 ◼   ► before you need like a a proper a sling

01:44:11 ◼   ► to hold your arm up your arm gets tired

01:44:14 ◼   ► this solves that problem like a

01:44:15 ◼   ► touchscreen on a full-size display in

01:44:18 ◼   ► front of you you can't comfortably do it

01:44:21 ◼   ► there's it's just uncomfortable and in

01:44:24 ◼   ► addition to the Comfort it covers up too

01:44:26 ◼   ► much of the content your hands covering

01:44:27 ◼   ► the stuff that you're looking at this

01:44:29 ◼   ► really seems like just as a basic

01:44:32 ◼   ► concept it solves that problem where you

01:44:34 ◼   ► can keep your hands at a comfortable

01:44:35 ◼   ► angle not just sticking straight out

01:44:37 ◼   ► from your body and you can keep you have

01:44:41 ◼   ► a complete view of the display while you

01:44:43 ◼   ► make the agenda as long as that sensor

01:44:46 ◼   ► that little sensor box it's it's

01:44:48 ◼   ► reasonably close enough to your where

01:44:50 ◼   ► your hands are

01:44:51 ◼   ► and is calibrated to the screen in front

01:44:53 ◼   ► of you however bid that screen i'm

01:44:55 ◼   ► making a leap here but I didn't intend

01:44:58 ◼   ► that but as long as its is calibrated to

01:45:01 ◼   ► the screen then you can really control

01:45:03 ◼   ► gestures on there on any size screen in

01:45:06 ◼   ► front of you and and to be honest like I

01:45:09 ◼   ► think that when and if Apple does a

01:45:11 ◼   ► big-screen solution it's going to have

01:45:13 ◼   ► this kind of technology in it not not

01:45:17 ◼   ► doing you I threw it through a glass

01:45:20 ◼   ► just touch display all right I like your

01:45:25 ◼   ► analogy that is to it is to gesture you

01:45:29 ◼   ► I like gesture in the air you i will

01:45:32 ◼   ► what Jeff Hans multi-touch was 22 like

01:45:35 ◼   ► the idea like everybody knew it was cool

01:45:37 ◼   ► but nobody knew it was going to be used

01:45:40 ◼   ► in it in the next huge consumer device

01:45:43 ◼   ► it's a definite I i don't know how i

01:45:47 ◼   ► missed it's very impressive when we call

01:45:52 ◼   ► the show i wanna i want to thank you

01:45:54 ◼   ► guys

01:45:54 ◼   ► john august

01:45:56 ◼   ► at john august com2 thinking I Adam what

01:46:00 ◼   ► URL Adam lisa garcia at what's the best

01:46:03 ◼   ► what's the best URL we should tell how

01:46:05 ◼   ► much video about that are lonely

01:46:06 ◼   ► sandwich either one of those sandwich

01:46:09 ◼   ► somewhere in some ways on comm subway

01:46:12 ◼   ► sandwich comment if you mention Adams

01:46:14 ◼   ► name in any subway you'll get a free

01:46:16 ◼   ► three four you get a footlong of your

01:46:21 ◼   ► choice so just come in and say sandy

01:46:23 ◼   ► semi and any subway and you get a get a

01:46:26 ◼   ► free footlong sandwich on and I'd like

01:46:28 ◼   ► to thank our sponsors a low clip at all

01:46:31 ◼   ► clip.com and camera+ pro on the iOS App

01:46:36 ◼   ► Store has been tremendously fun for me

01:46:38 ◼   ► thanks guys

01:46:39 ◼   ► it has been fun shot

01:46:43 ◼   ► which gives us with John

01:46:47 ◼   ► [Music]