93: A Magic Elf in My Computer


00:00:00   I thought this would be a magic elephant [TS]

00:00:01   my computer and it's not and I'm sad [TS]

00:00:03   this is hypocritical weekly talk show [TS]

00:00:06   ruminating on exactly what is wrong and [TS]

00:00:08   we love apple and related technologies [TS]

00:00:10   and businesses nothing is so perfect [TS]

00:00:13   that it cannot be complained about by my [TS]

00:00:15   friend and yours host of the show John [TS]

00:00:17   siracusa I'm Dan Benjamin today is [TS]

00:00:19   friday november nine 2012 this is [TS]

00:00:22   episode number 94 me like to say thank [TS]

00:00:25   you very very much to our sponsors [TS]

00:00:27   MailChimp com squarespace com hover com [TS]

00:00:30   and symbolic ons family simple precise [TS]

00:00:34   and awesome vector icons these are [TS]

00:00:36   designed by Jory Raphael using a does [TS]

00:00:38   Ollie cool artwork here for the shows at [TS]

00:00:41   five by five these are very very cool [TS]

00:00:44   glyphs they're vector-based can size [TS]

00:00:47   them up down as you need their pixel [TS]

00:00:48   perfect or retina ready really awesome [TS]

00:00:50   icons we've some on five by five can see [TS]

00:00:53   them here and there but they're very [TS]

00:00:55   distinctive very very nice there's over [TS]

00:00:57   a thousand icons available go check them [TS]

00:01:00   out at symbolic ons com and if you use [TS]

00:01:03   the code dan loves icons at the end of [TS]

00:01:06   the checkout you will get fifteen [TS]

00:01:07   percent off your order go check them out [TS]

00:01:10   symbolic on scom we also want to mention [TS]

00:01:12   the bandwidth for november's brought to [TS]

00:01:13   you by my node and intuitive mind [TS]

00:01:14   mapping app for mac and iOS all month [TS]

00:01:17   long brainstorming for your next project [TS]

00:01:19   organizing your life planning vacation [TS]

00:01:21   doesn't matter check out my node you [TS]

00:01:23   even got integrated iCloud sharing you [TS]

00:01:25   have your match with you wherever you go [TS]

00:01:26   my node dot-com how are you doing today [TS]

00:01:31   John Siracusa little warm today believe [TS]

00:01:34   it or not no kidding warm is meaning all [TS]

00:01:37   over 40 40 degrees Fahrenheit so the 50s [TS]

00:01:40   was sunny yeah wow that is very warm [TS]

00:01:44   unseasonable yep no forgot to close the [TS]

00:01:49   door in here no it's closed alright that [TS]

00:01:52   just means we won't hear your AC but we [TS]

00:01:54   might still hear your lawn do they they [TS]

00:01:55   don't I didn't launch my what my AC [TS]

00:01:57   don't you have an AC that runs in there [TS]

00:02:00   oh I do have yes I'd ever I've like a [TS]

00:02:02   window unit but no I don't need that on [TS]

00:02:04   50 degrees okay all right another [TS]

00:02:10   variety show today oh I love those [TS]

00:02:13   yeah considering you were out Syracuse [TS]

00:02:17   at last week by Marco this week you get [TS]

00:02:19   out of strong I was out what by Marco [TS]

00:02:21   I'll never be out sir cuted by Marco [TS]

00:02:23   that's like by definition impossible ok [TS]

00:02:28   his name's not even siracusa no yeah all [TS]

00:02:33   right i'll start with some follow up [TS]

00:02:34   this first one is from michael [TS]

00:02:38   cammalleri Camilleri so I'm gonna go [TS]

00:02:42   with him with Camilleri this is about [TS]

00:02:45   the exact executive reshuffle that was [TS]

00:02:47   sort of the main topic of the last show [TS]

00:02:49   the executive reshuffle an apple scott [TS]

00:02:51   forstall out Bob Mansfield elevated role [TS]

00:02:54   and all the other executives [TS]

00:02:56   responsibilities reshuffled and I was [TS]

00:03:00   talking about early on how if you're a [TS]

00:03:02   fancy-pants executive like once you [TS]

00:03:04   reach a certain level within a company [TS]

00:03:06   they don't they don't fire you the same [TS]

00:03:09   way as they would if you were below [TS]

00:03:10   whatever that invisible line is like you [TS]

00:03:13   know they never say that you're fired [TS]

00:03:14   you you get to sort of go out with your [TS]

00:03:16   dignity intact and they give a vague [TS]

00:03:19   press release like oh you know he'll be [TS]

00:03:21   leaving the company and blah blah you [TS]

00:03:23   know whereas if you're just below that [TS]

00:03:25   line they'd aspire you and you're out [TS]

00:03:26   and they call it a firing and that's [TS]

00:03:29   that right so he offered some reasons [TS]

00:03:32   for why this might be beyond the obvious [TS]

00:03:34   like once you're sort of in with the in [TS]

00:03:37   crowd there's a certain minimum level of [TS]

00:03:38   respect to you get as a important [TS]

00:03:41   powerful rich person and called out of [TS]

00:03:43   the stuff he works for a law firm in [TS]

00:03:45   Australia so obviously their laws of [TS]

00:03:47   different in Australia the United States [TS]

00:03:48   but he thinks there's enough [TS]

00:03:50   similarities that his insight is [TS]

00:03:52   worthwhile and what he does with is [TS]

00:03:55   prepare employment contracts [TS]

00:03:58   occasionally at the executive level he [TS]

00:04:00   says so he's got some direct knowledge [TS]

00:04:02   of this least in Australia and when he [TS]

00:04:04   says is that executive level contracts [TS]

00:04:06   typically have a gardening leave [TS]

00:04:07   provision in gardening leave I I thought [TS]

00:04:10   this might have been a made-up term but [TS]

00:04:11   now it's right there on Wikipedia [TS]

00:04:12   gardening leave I put the link in the [TS]

00:04:13   show notes that allows the company to [TS]

00:04:16   continue employing and executive but [TS]

00:04:18   prevents the employee from coming into [TS]

00:04:20   the office so you're still working for [TS]

00:04:22   us but don't come in seriously you're [TS]

00:04:25   not allowed to come in [TS]

00:04:26   and you still get your salary and so on [TS]

00:04:29   and so forth but you're otherwise cut [TS]

00:04:30   off from the company and michael says [TS]

00:04:33   you typically want to do this with fired [TS]

00:04:34   executives because they will have [TS]

00:04:35   detailed knowledge about the plans of [TS]

00:04:37   the company at least up until the point [TS]

00:04:38   of firing and the longer the executive [TS]

00:04:40   is on gardening leave the staler this [TS]

00:04:41   knowledge becomes and less useful it is [TS]

00:04:43   to a competitor so he said gardening [TS]

00:04:45   leave provisions are usually included in [TS]

00:04:47   addition to employment restraints to [TS]

00:04:49   seek that seek to restrict the executive [TS]

00:04:51   from going to work for a competitor [TS]

00:04:53   confidentiality agreements and you know [TS]

00:04:55   non-competes and stuff like that but [TS]

00:04:56   they're those can be very difficult to [TS]

00:04:57   enforce particularly in California which [TS]

00:04:59   has a very lenient laws about [TS]

00:05:02   non-competes I don't think they're valid [TS]

00:05:04   at all in California ah so that's that [TS]

00:05:08   would be one reason why I mean that that [TS]

00:05:10   will find out if this is the case it [TS]

00:05:11   will see how long's got forestalls at [TS]

00:05:13   Apple if he's on gardening leave that [TS]

00:05:15   means he'll be with the company for a [TS]

00:05:16   long time and they're basically keeping [TS]

00:05:17   him trapped there you know as part of a [TS]

00:05:20   provision provision of his executive [TS]

00:05:22   contract says you know we can fire you [TS]

00:05:23   basically make you not come in anymore [TS]

00:05:25   and let you stew while still paying you [TS]

00:05:26   you don't have to do any work you just [TS]

00:05:28   can't come in and learn anything so the [TS]

00:05:30   by the time you do go on the free market [TS]

00:05:31   maybe you don't know about what our [TS]

00:05:32   super secret plans are or you know and [TS]

00:05:35   never mind they you know the laws are [TS]

00:05:37   probably valid laws restriction all you [TS]

00:05:39   can't tell you can't go to another [TS]

00:05:40   company let me tell you what Apple's [TS]

00:05:42   planning the next two years because I [TS]

00:05:43   know like that's surely against the law [TS]

00:05:44   but you know how these things are like [TS]

00:05:47   yeah tell them but you can go to another [TS]

00:05:49   company and say I think we should really [TS]

00:05:51   do this so didn't do with Apple know [TS]

00:05:53   nothing do with Apple I just think it [TS]

00:05:55   would be a good idea if you entered this [TS]

00:05:56   market or didn't end you know what I [TS]

00:05:58   mean so gardening leave is a good way to [TS]

00:06:00   protect against that again we have no [TS]

00:06:02   knowledge of whether such a clause [TS]

00:06:03   existence got four stalls executive [TS]

00:06:05   thing the only information can be [TS]

00:06:07   offered here is it this is a thing and I [TS]

00:06:10   guess we'll see like you said New Year's [TS]

00:06:12   Day you know Scott forestalls out in the [TS]

00:06:13   street I mean it's cardboard box and [TS]

00:06:15   he's walking out of the building right [TS]

00:06:16   getting into his Ferrari with a really [TS]

00:06:18   sad face driving to his palatial [TS]

00:06:20   mountain home yeah and just being [TS]

00:06:23   depressed but if we see that like he's [TS]

00:06:25   not on the free market like you know he [TS]

00:06:27   doesn't go any we don't see like I was [TS]

00:06:28   God Forrestal now they doesn't work for [TS]

00:06:29   Apple he's you know hanging out of the [TS]

00:06:30   cafe or he goes to work with you know [TS]

00:06:32   and then mold it could be that he's on [TS]

00:06:34   gardening Li and the next point he has [TS]

00:06:37   is the reason why I company rarely at [TS]

00:06:40   ever admit that an executive was fired [TS]

00:06:41   he says he doesn't know again that's not [TS]

00:06:44   enough about California law to be sure [TS]

00:06:45   but his guess is that it has nothing to [TS]

00:06:47   do with respect for the former employee [TS]

00:06:48   and everything to do with fear of being [TS]

00:06:50   sued a statement that a person was fired [TS]

00:06:53   beacon could be considered defamatory or [TS]

00:06:55   libelous depending on what was said and [TS]

00:06:58   the circumstances in which was said and [TS]

00:07:00   you know he says this is true of any [TS]

00:07:01   employee but it's usually not such a big [TS]

00:07:04   deal with jr. love our employees because [TS]

00:07:05   they're less likely to have the [TS]

00:07:07   resources to sue basically meaning [TS]

00:07:08   they're not rich the and it costs a lot [TS]

00:07:10   of money to sue anybody and even if they [TS]

00:07:11   did sue it would be difficult for them [TS]

00:07:13   to prove damages their reputation [TS]

00:07:14   because the peon employees don't have [TS]

00:07:16   much of reputation to be damaged those [TS]

00:07:18   means both of these things kind of get [TS]

00:07:20   back to the yet because you're when [TS]

00:07:21   you're an important person hey you rich [TS]

00:07:23   and be you know you can make you have [TS]

00:07:26   enough money to sue and you can say well [TS]

00:07:27   everybody knows about this now and it's [TS]

00:07:29   a big deal and you know you can't say I [TS]

00:07:31   was fired and all that stuff so many [TS]

00:07:34   many reasons why top-level executives [TS]

00:07:37   what the rich are different than us as [TS]

00:07:38   they say Dan why they don't get fired [TS]

00:07:41   practical reasons reasons that makes [TS]

00:07:43   sense the gardening leave totally makes [TS]

00:07:44   sense to me especially in a state like [TS]

00:07:48   California where non-competes are not [TS]

00:07:50   powerful at all where are they powerful [TS]

00:07:54   I think Massachusetts has i mean i don't [TS]

00:07:57   know like I've had plenty of non-compete [TS]

00:07:59   to my employee agreements and it's [TS]

00:08:01   always like they're there that'll tell [TS]

00:08:02   you I've always heard they're not really [TS]

00:08:04   like they're not really enforceable and [TS]

00:08:06   yeah California has explicit laws that [TS]

00:08:09   says you can't have things called [TS]

00:08:10   non-compete superior right whereas every [TS]

00:08:11   other state or at least every other [TS]

00:08:13   state that I've worked in there like [TS]

00:08:14   yeah but if you actually tested this in [TS]

00:08:17   a court of law it you know they put [TS]

00:08:19   wording in there that's much too strong [TS]

00:08:20   and it would never hold up completely [TS]

00:08:21   but do you really want to find out it's [TS]

00:08:23   all one of those I don't know what you [TS]

00:08:25   would call it but like things that exist [TS]

00:08:27   that are you know agreements that exist [TS]

00:08:30   this is a power imbalance like you don't [TS]

00:08:32   have the money to pursue this legally [TS]

00:08:34   even your if you're a hundred percent [TS]

00:08:35   the right kind of like patents where if [TS]

00:08:36   you are a little person trying to make a [TS]

00:08:39   software startup and in doing so you [TS]

00:08:41   unknowingly violate bazillion patents [TS]

00:08:43   because it's impossible not to you just [TS]

00:08:45   don't have the resources to prove that [TS]

00:08:46   these patents are invalid or to prove [TS]

00:08:49   anything so same thing with a [TS]

00:08:50   non-compete like you know if you had [TS]

00:08:52   infinite money you took all [TS]

00:08:53   you know all these issues to court you [TS]

00:08:55   could win on every single one [TS]

00:08:56   theoretically but you don't have that [TS]

00:08:58   kind of money or time and so it's just [TS]

00:08:59   used there as a no as a cudgel to force [TS]

00:09:02   you to do what the more powerful richer [TS]

00:09:04   corporation wants you to do I've never [TS]

00:09:08   tested any of the non-compete ssin that [TS]

00:09:10   I've signed over the years and I don't [TS]

00:09:12   want to test any of them and nobody [TS]

00:09:12   wants to test any of them but it's nice [TS]

00:09:14   than in California that's one thing you [TS]

00:09:15   don't do worry about they're just sort [TS]

00:09:17   of putting the threat out there saying [TS]

00:09:18   you know what like we don't really trust [TS]

00:09:21   you but we want you to work for us so [TS]

00:09:24   science document that that'll make that [TS]

00:09:27   just for the lawyers the lawyers make us [TS]

00:09:30   give you this and the things they say it [TS]

00:09:32   crazy like some of the ones i've signed [TS]

00:09:33   of like you can't work in this industry [TS]

00:09:35   for two years I can you know what is [TS]

00:09:37   this industry like does that mean [TS]

00:09:39   anything having to do with computers or [TS]

00:09:41   just like you know I mean really don't [TS]

00:09:43   care p an employee goes off work for [TS]

00:09:45   someone else that are not gonna be sure [TS]

00:09:47   you your you're not going to you know [TS]

00:09:49   it's it's kind of silly and stupid I [TS]

00:09:51   wish they didn't exist at all but you [TS]

00:09:55   know if it's something the company [TS]

00:09:56   lawyers can get away with doing like [TS]

00:09:59   it's not illegal to make someone sign [TS]

00:10:00   one then they'll do that you know and [TS]

00:10:03   you can just refuse and see if the will [TS]

00:10:04   you still hire me if I refuse depending [TS]

00:10:06   on the company maybe they'll star you [TS]

00:10:07   maybe they won't you know I'm gonna be [TS]

00:10:08   standing on firm ground do that you just [TS]

00:10:11   you know you just make your choice like [TS]

00:10:13   is it important enough for me to not get [TS]

00:10:15   this job that you know please that's it [TS]

00:10:17   that's a you know that's a very likely [TS]

00:10:19   outcome depending on the company then [TS]

00:10:20   just you know make your stand and that's [TS]

00:10:22   another criteria you have to use for [TS]

00:10:23   finding employment but if you're an [TS]

00:10:27   executive I like I think I would sign [TS]

00:10:30   the thing with the gardening leave [TS]

00:10:31   because that's like hey you pay me my [TS]

00:10:32   humongous salary and I don't have to [TS]

00:10:34   come into work it's like paid vacation [TS]

00:10:35   for rich people because you know who [TS]

00:10:37   needs paid vacation it's rich people [TS]

00:10:39   right they needs more than more than we [TS]

00:10:43   do thanks to Michael for Australia for [TS]

00:10:45   that insight and the the fun term [TS]

00:10:47   gardening leave which I had never heard [TS]

00:10:49   before I wonder if Scott will do some [TS]

00:10:51   gardening the next bit from Jay Andrew [TS]

00:10:55   yang all one word I don't think I ever [TS]

00:10:57   found his real name from but I bet it's [TS]

00:11:00   jay and rehang from twitter about the [TS]

00:11:02   imac and i cant couldn't remember if i [TS]

00:11:05   had corrected myself on [TS]

00:11:07   this in any of the past shows I look [TS]

00:11:09   through the notes and I didn't see it so [TS]

00:11:10   forgive me if this is double follow-up [TS]

00:11:12   but you might you maybe you'll remember [TS]

00:11:14   we talked about the imac and i said like [TS]

00:11:16   oh they're just using laptop parts and [TS]

00:11:18   slapping on the back that I correct [TS]

00:11:19   myself about that already I don't think [TS]

00:11:21   I don't think you'd you did make a [TS]

00:11:25   comment about it but what is there to [TS]

00:11:28   correct that's true I'll do it quickly [TS]

00:11:30   again like they use desktop CPUs in the [TS]

00:11:32   imax they're not laptop CPUs they do [TS]

00:11:35   tend to use mobile GPUs but that has [TS]

00:11:37   been true and not true various points [TS]

00:11:39   but the point is it's not Mac Pro stuff [TS]

00:11:41   back there it's not Zeon's it's not Ram [TS]

00:11:43   with ECC it's not yeah this was in the [TS]

00:11:45   context of cannon and imac replace a mac [TS]

00:11:48   pro for some people and certainly the [TS]

00:11:50   GPUs have not been like gigantic double [TS]

00:11:53   with full-length pci you know those type [TS]

00:11:54   top-of-the-line GPUs so my points about [TS]

00:11:57   it Stan but I incorrectly said that it [TS]

00:11:59   was completely laptop parts back there [TS]

00:12:01   it's you know CP using storage usually [TS]

00:12:02   desktop and then the graphics and [TS]

00:12:04   sometimes the optical drives as well [TS]

00:12:06   because their skin here are laptop parts [TS]

00:12:08   but when do you think the distinction [TS]

00:12:11   between laptop parts and desktop parts [TS]

00:12:14   not talking just CPUs but when you think [TS]

00:12:17   that distinction will be blurred away so [TS]

00:12:18   we won't have to talk about it anymore I [TS]

00:12:20   don't know if ever because like you know [TS]

00:12:26   if so anything anybody needs can always [TS]

00:12:28   be you know that tops are all anybody [TS]

00:12:30   needs so why would anyone make a desktop [TS]

00:12:32   thing well if you have a bigger power [TS]

00:12:33   budget you and and more physical space [TS]

00:12:36   you can make a more capable thing like [TS]

00:12:38   that will always be true no matter how [TS]

00:12:40   the technology advances and I don't [TS]

00:12:42   think we're anywhere near the point [TS]

00:12:43   where a more capable more powerful thing [TS]

00:12:45   is not incrementally more useful than a [TS]

00:12:47   less powerful thing right so I think [TS]

00:12:49   whether the terms we use to describe it [TS]

00:12:52   to the same that the distinction between [TS]

00:12:54   know something you can fit in your [TS]

00:12:56   pocket something you can carry one hand [TS]

00:12:57   something you can carry two hands and [TS]

00:12:58   something that's plugged into the wall [TS]

00:12:59   those distinctions will continue to [TS]

00:13:02   exist or something that is sometimes [TS]

00:13:03   plugged in you know that continuum will [TS]

00:13:05   continue to exist so I don't think it's [TS]

00:13:07   gone away okay next bit is from jared [TS]

00:13:10   williams who gives us it gave us the [TS]

00:13:13   definitive link on the available disk [TS]

00:13:15   space in the microsoft surface this is [TS]

00:13:16   from microsoft com itself he sent it i [TS]

00:13:19   think by email knows [TS]

00:13:21   bye bye Twitter and then that same day I [TS]

00:13:23   saw it linked around all over the web so [TS]

00:13:24   this is kind of old news but i just put [TS]

00:13:26   it in the show notes for completeness [TS]

00:13:26   microsoft coms page it says this [TS]

00:13:30   phrasing is so weird and this how much [TS]

00:13:31   hard disk space do you have available on [TS]

00:13:33   your surface hard disk space like that's [TS]

00:13:36   just the term they use I can kind of [TS]

00:13:37   understand because I try to explain to [TS]

00:13:39   my parents about you know I get them [TS]

00:13:41   like a yeah then you got a 32 gigabyte [TS]

00:13:45   ipod touch what is that 32 gigabytes [TS]

00:13:47   mean and I have to to make them [TS]

00:13:49   understand I have to say that's like [TS]

00:13:51   your hard drive like to distinguish it [TS]

00:13:53   from ram and no matter how much I [TS]

00:13:55   explain this I think I've talked about [TS]

00:13:56   it before my mother in particular was [TS]

00:13:58   obsessed with the idea that by deleting [TS]

00:14:00   applications it would allow like she had [TS]

00:14:03   an old ipod touch and modern games were [TS]

00:14:05   like crashing on launched on it they're [TS]

00:14:06   probably being killed by the low memory [TS]

00:14:08   killer because it just wasn't enough [TS]

00:14:09   memory to support these things for maybe [TS]

00:14:10   they're just buggy or whatever I said [TS]

00:14:12   the problem is you don't have enough [TS]

00:14:13   memory and she would say oh I can fix [TS]

00:14:15   that by deleting some applications i [TS]

00:14:16   don't use never mind the fact that half [TS]

00:14:18   of the you know 32 gigs were free anyway [TS]

00:14:20   and i tried to emphasize know like [TS]

00:14:23   deleting things from your quote-unquote [TS]

00:14:26   hard drive on your ipod touch is not [TS]

00:14:28   going to give you more ram like they're [TS]

00:14:30   two separate things was there for the [TS]

00:14:32   age-old confusion going back to the [TS]

00:14:35   beginning of time yeah and like at least [TS]

00:14:37   we before we have like well one is the [TS]

00:14:39   size of you know one is like a big metal [TS]

00:14:41   box with a spinning thing and the other [TS]

00:14:43   one is chips that don't move right and [TS]

00:14:45   now they're all chips though they're all [TS]

00:14:47   chips and don't move and the [TS]

00:14:48   distinctions because you're so microsoft [TS]

00:14:49   refers to the store the internal flash [TS]

00:14:52   storage of and now we use flash to it's [TS]

00:14:55   like well flash is different than ram [TS]

00:14:56   because you know when you turn the power [TS]

00:14:57   off all your data doesn't leave flash [TS]

00:14:58   but does Leibrandt you know all these [TS]

00:15:01   increasingly nuanced distinction so [TS]

00:15:02   microsoft says forget it we're just [TS]

00:15:03   calling it a hard disk hard disk space [TS]

00:15:05   this it's it's hard i guess there's no [TS]

00:15:07   disk okay so notice page says the 32 [TS]

00:15:12   gigabyte version has 16 gigabytes free [TS]

00:15:14   hard disk space and the 64 gig version [TS]

00:15:16   has forty five gigabytes free and then [TS]

00:15:18   dozen more detailed breakdown so this [TS]

00:15:20   link is in the show notes right from the [TS]

00:15:21   horse's mouth see where Microsoft has to [TS]

00:15:23   say about the hard disk on your surface [TS]

00:15:25   and the other point that lots of surface [TS]

00:15:27   fans and other attentive people brought [TS]

00:15:31   up is yeah the surface OS and install [TS]

00:15:35   software might take up a lot of room [TS]

00:15:36   more room than the equivalent if there [TS]

00:15:38   is an equivalent thing on the iPad and [TS]

00:15:42   iOS devices do but the surface has an SD [TS]

00:15:44   card slot so if you're like oh I bought [TS]

00:15:47   the 16 gigabyte surface well go buy [TS]

00:15:48   yourself a 64 gigabyte SD card for like [TS]

00:15:51   you know 50 bucks or whatever they cost [TS]

00:15:52   and you know if you just given yourself [TS]

00:15:54   more storage than any iOS device that [TS]

00:15:56   you can buy at any price can ever have [TS]

00:15:58   alright it has a micro SDXC card slot [TS]

00:16:03   this is getting to be kind of like the [TS]

00:16:04   alphabet soup of resolutions it was like [TS]

00:16:08   vga you mean you might notice these from [TS]

00:16:09   your pc days what's a lot what's the [TS]

00:16:11   most obscure letter combination for [TS]

00:16:12   resolutions that you know i'll stop your [TS]

00:16:15   head i don't know any of them anymore [TS]

00:16:16   it's wqx you BGA yeah like they just go [TS]

00:16:21   great anyway so SDXC is not getting that [TS]

00:16:23   bad but I had to look up what I meant [TS]

00:16:25   secure digital extended capacity the [TS]

00:16:28   exes or extended and those cards go up [TS]

00:16:31   to two terabytes in size loyal you can [TS]

00:16:34   buy two terrified SD card and I don't [TS]

00:16:36   think the surface would support it [TS]

00:16:37   anyway and the sdhc which is the other [TS]

00:16:40   alphabet super standard before that [TS]

00:16:41   stopped at 32 gigs so yes you can get a [TS]

00:16:44   64 gig SD card and go nuts that's the [TS]

00:16:46   the microsoft way give you an SD card [TS]

00:16:48   slot and that you know if you think [TS]

00:16:49   about that that would be nice to have it [TS]

00:16:51   an ipad like everyone would get a 16 gig [TS]

00:16:54   ipad and by the SD card but it's not the [TS]

00:16:57   Apple way because you know the Apple way [TS]

00:17:00   is don't provide a device where a naive [TS]

00:17:03   user can while using the thing yank out [TS]

00:17:04   the SD card and not understand what that [TS]

00:17:07   does machine like what happens when you [TS]

00:17:09   do that the half your apps go right what [TS]

00:17:11   gets put on the SD card vs anywhere is [TS]

00:17:13   are you manually manage storage does it [TS]

00:17:15   use it like a fusion drive an iOS like [TS]

00:17:17   it's yeah probably you can imagine that [TS]

00:17:20   that feature not coming to iOS devices [TS]

00:17:23   but it's on the surface so that [TS]

00:17:24   mitigates a lot of these space [TS]

00:17:26   constraints and really up well and I say [TS]

00:17:29   Microsoft should be pushing that harder [TS]

00:17:30   but I don't know how Microsoft Surface [TS]

00:17:32   OS manages space either so you wouldn't [TS]

00:17:37   want to say oh you can manually manage [TS]

00:17:39   where your stuff is by copying it to the [TS]

00:17:42   SD card and you know for as much [TS]

00:17:44   criticism as Apple received initially [TS]

00:17:46   when they were doing [TS]

00:17:48   you know things that essentially with [TS]

00:17:50   iOS that essentially changed the model [TS]

00:17:52   to say yes you have files but don't [TS]

00:17:53   don't worry about where these files are [TS]

00:17:55   you know I think in a way looking at [TS]

00:17:59   these issues with the surface kind of [TS]

00:18:01   say well this maybe is why well you know [TS]

00:18:06   Microsoft obviously not taking that [TS]

00:18:08   right but that makes like in some [TS]

00:18:11   respects that it makes it gives it like [TS]

00:18:13   the SD card he gives the user of the [TS]

00:18:15   surface more control but is thinking [TS]

00:18:16   said I want this over here and I want [TS]

00:18:18   that over there and these are on this SD [TS]

00:18:19   card and that's not all right on the [TS]

00:18:21   other hand Apple Apple is the only one [TS]

00:18:23   with the flexibility to later on say you [TS]

00:18:25   know we know holographic cube supporting [TS]

00:18:27   you plug in a holographic cube in the [TS]

00:18:28   back of our iOS device and we [TS]

00:18:29   transparently manage what stuff is [TS]

00:18:31   stored on the holographic cube and how [TS]

00:18:32   can we do that because you never had any [TS]

00:18:34   control over where stuff was anyway [TS]

00:18:35   right we've always managed it right so [TS]

00:18:37   we can make sure that like entire [TS]

00:18:39   applications on all their data are over [TS]

00:18:41   there so when you gank out the [TS]

00:18:42   holographic cube that you know certain [TS]

00:18:44   apps disappear in their entirety you're [TS]

00:18:46   not left with like half of a nap and [TS]

00:18:47   missing files and stuff you know never [TS]

00:18:49   allowing direct access to the files [TS]

00:18:51   gives you the most future flexibility to [TS]

00:18:53   how to manage storage whereas allowing [TS]

00:18:55   access to manage files like Microsoft [TS]

00:18:56   does gives you the most current day [TS]

00:18:58   practical flexibility for people who [TS]

00:19:01   know how to manage that stuff I think [TS]

00:19:03   apple is in the right here but Microsoft [TS]

00:19:06   strategies always been a contrast Apple [TS]

00:19:08   strategy you know that entire product [TS]

00:19:09   and with their OS so it's probably [TS]

00:19:11   appropriate for them some fusion drives [TS]

00:19:16   stuff I asked some questions about [TS]

00:19:17   fusion driving people answered on [TS]

00:19:19   Twitter this is it should practice his [TS]

00:19:20   last name Hinrich one headin I'm killing [TS]

00:19:25   that one I'm sorry I probably killed the [TS]

00:19:27   first name too maybe it's a V [TS]

00:19:29   pronunciation because it's like German [TS]

00:19:30   anyway I asked if you could boot from a [TS]

00:19:36   fusion drive you know some people making [TS]

00:19:38   the fusion drives that attached to like [TS]

00:19:40   other random acts so he's like you made [TS]

00:19:42   a fusion drive for his mac pro and [TS]

00:19:45   Buddha promo it works fine and you can [TS]

00:19:48   read and write the fusion partitions [TS]

00:19:49   issue committal is HC ABI TT le says [TS]

00:19:56   that homebrew fusion drives do support [TS]

00:19:59   installation of OS 10 he provided [TS]

00:20:02   to Apple fusion drive on late 2010 [TS]

00:20:04   macbook pro someone's little diary of [TS]

00:20:06   them taking their macbook pro and [TS]

00:20:08   they've got an SSD and a hard drive in [TS]

00:20:10   there and get a fusion drive and it [TS]

00:20:11   boots just fine so this you know this [TS]

00:20:13   appears to be at all these people are [TS]

00:20:15   basically working in unsupported [TS]

00:20:16   configurations and I would not recommend [TS]

00:20:17   this but for people who want to give it [TS]

00:20:19   a try it seems you know everyone is [TS]

00:20:21   having success whatever thing they can [TS]

00:20:23   think up that they think might work it's [TS]

00:20:24   working for them Alexander Torres [TS]

00:20:27   tweeted something in Spanish that I [TS]

00:20:30   tried to translate with google translate [TS]

00:20:31   but it doesn't matter because the thing [TS]

00:20:33   he tweeted as a picture of a dialogue [TS]

00:20:34   with sin English it shows what happens [TS]

00:20:36   if you have a fusion drive and try [TS]

00:20:40   looking at it connected to a mac that is [TS]

00:20:43   running something earlier than OS 10 [TS]

00:20:45   10.8 point2 and the dialog box is pretty [TS]

00:20:48   good so we're talking about before of [TS]

00:20:49   how Apple handled the transitioned hfs+ [TS]

00:20:53   and by the way I had since looked up [TS]

00:20:55   some of that stuff either i looked it up [TS]

00:20:57   or had a better recall when you [TS]

00:21:00   connected an h press + drive to a mac [TS]

00:21:03   that didn't understand that volume [TS]

00:21:05   format that you know that with an OS [TS]

00:21:07   that existed before hfs+ it would look [TS]

00:21:10   like an h FS volume and it had like a [TS]

00:21:11   readme file like it was it wasn't just [TS]

00:21:13   the readme file explained what the [TS]

00:21:16   situation was so it the hrs + drive [TS]

00:21:18   masts itself as an h of a tiny HFS [TS]

00:21:20   volume with a single readme file that [TS]

00:21:22   opened liked each text or whatever the [TS]

00:21:23   current version of the apples text [TS]

00:21:26   editor was so that was those cute anyway [TS]

00:21:28   the dialog box for fusion drive says [TS]

00:21:30   this is in the Charlotte's to the disk [TS]

00:21:32   use the disk instead of this disk maybe [TS]

00:21:35   this agree translation the disk uses a [TS]

00:21:36   format that your current version of OS [TS]

00:21:38   10 does not support to use this disk a [TS]

00:21:40   newer version of OS 10 is required or [TS]

00:21:42   all your files are still on the disk so [TS]

00:21:45   it's a pretty good error message like it [TS]

00:21:47   it doesn't just totally unrecognized it [TS]

00:21:49   and say you want to initialize it it [TS]

00:21:50   recognizes it must have been enough even [TS]

00:21:52   back in whatever version this is to say [TS]

00:21:53   this isn't totally alien but it doesn't [TS]

00:21:57   work with this version maybe they have [TS]

00:21:58   some version information of the thing [TS]

00:21:59   whatever so it says you know it's not [TS]

00:22:01   broken you just need a newer version of [TS]

00:22:03   OS 10 and this is an older version [TS]

00:22:04   saying that so that's likely forward [TS]

00:22:06   compatibility thing that I was trying to [TS]

00:22:08   talk about before where old software can [TS]

00:22:11   make intelligent observations about [TS]

00:22:12   things that didn't even exist when it [TS]

00:22:15   was written based on you [TS]

00:22:16   some metadata or whatever or just clever [TS]

00:22:17   engineering and the reassuring thing all [TS]

00:22:20   your files are still on the disk like [TS]

00:22:21   your stuffs not gone you just can't see [TS]

00:22:23   it from here oh that's pretty good job [TS]

00:22:25   on that message Lee hutchinson and ours [TS]

00:22:29   has been doing good job of breaking this [TS]

00:22:31   stuff down yeah yeah learning more about [TS]

00:22:33   fusion drive he's got this big article [TS]

00:22:34   achieving fusion with the service [TS]

00:22:37   training doc ours tears open apples [TS]

00:22:39   fusion drive so you got like the apple [TS]

00:22:41   store service manuals for like how to do [TS]

00:22:43   stuff when people bring in their max [TS]

00:22:45   that have fusion drive how does he get [TS]

00:22:47   have someone get that stuff leaks that's [TS]

00:22:49   it that's how it works okay someone [TS]

00:22:51   who's an apple store employee your nose [TS]

00:22:53   and apple store employee you know it [TS]

00:22:54   things get leaked I mean it's not [TS]

00:22:56   groundbreaking it you know if you wanted [TS]

00:22:58   to see what their service guys look like [TS]

00:22:59   or what their instructions are just [TS]

00:23:00   tells you it's very you know it here's [TS]

00:23:03   how you work with someone who brings in [TS]

00:23:04   a fusion drive it's actually pretty [TS]

00:23:05   complicated and like if you just gave [TS]

00:23:08   someone those instructions who didn't [TS]

00:23:09   know what they were doing you you know [TS]

00:23:11   they wouldn't follow them right or would [TS]

00:23:12   be confused by a certain point like you [TS]

00:23:14   know seeing how people in these stories [TS]

00:23:17   are expected to follow these fairly [TS]

00:23:18   complicated instructions and not screw [TS]

00:23:19   them up that's not easy to do I course [TS]

00:23:23   we all expect them to not screw up I [TS]

00:23:24   brought out of the apple store and they [TS]

00:23:25   destroyed everything but yeah anyway uh [TS]

00:23:28   you can take a look at that articles in [TS]

00:23:30   the show notes there's another one from [TS]

00:23:32   Tom who all lowercase whose name I gave [TS]

00:23:35   up trying to find this is a BYOD fusion [TS]

00:23:39   there's a couple of things with BYOD I'm [TS]

00:23:40   assuming so bring your own disk he's got [TS]

00:23:42   an article about his experience of the [TS]

00:23:44   fusion and finally there's someone from [TS]

00:23:46   something from tripod tech tryb ODT ACH [TS]

00:23:50   has a video on youtube of do-it-yourself [TS]

00:23:53   fusion drive so basically if you're [TS]

00:23:55   interested in fusion drive and you have [TS]

00:23:56   10 82 but you don't have one of those [TS]

00:23:58   new max there are many many resources [TS]

00:24:00   for you to go to to learn how to [TS]

00:24:03   potentially destroy all your data but [TS]

00:24:05   also have a lot of fun so I haven't [TS]

00:24:07   tried any of these things I think you [TS]

00:24:09   can't to watch other people stuff than I [TS]

00:24:11   you know I don't have a spare SSD to add [TS]

00:24:14   to the mix or whatever but like I said [TS]

00:24:16   I'm looking forward to using fusion [TS]

00:24:17   drive and whatever our next new mac i [TS]

00:24:19   buying 2013 but for now it's not for me [TS]

00:24:22   but if you want to tried many resources [TS]

00:24:24   to do so [TS]

00:24:28   to our first sponsor you know to pro [TS]

00:24:31   follow up first sponsor squarespace com [TS]

00:24:34   everything you need to make an amazing [TS]

00:24:36   website fully hosted completely managed [TS]

00:24:38   you make any kind of website we use them [TS]

00:24:41   for like our news blogs things like that [TS]

00:24:43   but you can make full-fledged websites [TS]

00:24:45   that do tons and tons of things [TS]

00:24:47   portfolios image galleries and what's [TS]

00:24:51   cool is that you can decide within [TS]

00:24:52   Squarespace what you want to do with [TS]

00:24:54   these sub pages you can give them the [TS]

00:24:56   URLs that you want to give them you can [TS]

00:24:58   have a blog you can have a gallery you [TS]

00:24:59   can have all of this stuff and it's [TS]

00:25:01   super easy to create it there's a [TS]

00:25:02   drag-and-drop interface it makes it [TS]

00:25:04   super easy and I was messing around with [TS]

00:25:06   some of the advanced settings in there [TS]

00:25:07   because they're always improving stuff [TS]

00:25:09   they're always changing things behind [TS]

00:25:10   scenes they don't always I mean I'm sure [TS]

00:25:12   you could read there like you know [TS]

00:25:13   developer notes and things like that but [TS]

00:25:15   I notice the other day that they have [TS]

00:25:17   now and I don't know how long they've [TS]

00:25:18   had it maybe they've had it for a while [TS]

00:25:20   but I just saw it they have like a [TS]

00:25:21   default preference it says when you [TS]

00:25:23   create a new post when you start typing [TS]

00:25:25   something new do you want to use their [TS]

00:25:26   cool WYSIWYG editor well it's pretty [TS]

00:25:28   cool but you know what me no I don't [TS]

00:25:30   want to use that I want to default to [TS]

00:25:32   marked animal that's a built-in [TS]

00:25:34   preference all of these little things [TS]

00:25:35   they've thought about all of this stuff [TS]

00:25:37   they have built in you know if you view [TS]

00:25:40   the source on a site it's clean all the [TS]

00:25:42   templates that they have are responsive [TS]

00:25:44   so that you can look at it on an iOS [TS]

00:25:45   device and you see a really nice version [TS]

00:25:47   of the site not one of those garbage [TS]

00:25:48   mobile versions of sites you know [TS]

00:25:51   they've got SEO built-in image [TS]

00:25:54   versioning retina ready stuff [TS]

00:25:55   everything's integrated depending on how [TS]

00:25:58   long you sign up for if you I mean first [TS]

00:26:00   of all this and it's not free you're [TS]

00:26:02   gonna spend ten bucks a month you want [TS]

00:26:04   their unlimited plan you're going to [TS]

00:26:06   spend 20 bucks a month you sign up for a [TS]

00:26:08   year you get twenty percent off you sign [TS]

00:26:09   up for two years you get twenty-five [TS]

00:26:10   percent off and neither of those you'll [TS]

00:26:12   get a free domain name registration with [TS]

00:26:14   it or you just use your own no credit [TS]

00:26:17   card nothing like that you go to [TS]

00:26:18   squarespace com / 5 by 5 that is the [TS]

00:26:22   best way to support the show to get [TS]

00:26:25   started with squarespace and all that [TS]

00:26:26   stuff squarespace.com / 5 by 5 when [TS]

00:26:29   you're there use the code dan sent me 11 [TS]

00:26:30   because it's the eleventh month dan sent [TS]

00:26:32   me 11 we get ten percent off whatever [TS]

00:26:34   you sign up for so go check them out [TS]

00:26:35   squarespace com [TS]

00:26:36   [Music] [TS]

00:26:40   getting direct messages on Twitter but [TS]

00:26:44   people need to tell me whether the [TS]

00:26:47   things that direct messaging me about [TS]

00:26:48   the show that they're currently [TS]

00:26:49   listening to can be spoken about on the [TS]

00:26:51   show and like it would like of any [TS]

00:26:53   knowledge i can just can't talk about it [TS]

00:26:54   so thanks for sending me live feedback [TS]

00:26:56   please tell me whether i can convey the [TS]

00:26:58   lied feedback to the listeners otherwise [TS]

00:27:01   i won't maybe they could use a little [TS]

00:27:03   like a capital y or capital n to make [TS]

00:27:07   that determination always do it as a [TS]

00:27:09   preface that's my tip for when providing [TS]

00:27:11   information to somebody either that you [TS]

00:27:14   do or don't want them to make public [TS]

00:27:16   start start with start with the what I'm [TS]

00:27:19   about to tell you should or shouldn't be [TS]

00:27:20   blah blah blah blah and then tell it [TS]

00:27:22   don't do the reverse cuz then they read [TS]

00:27:24   it and then quickly you know especially [TS]

00:27:26   when you're talking to somebody who's on [TS]

00:27:27   the air live what if i just read it off [TS]

00:27:29   you know in my excitement right anyway [TS]

00:27:31   topics today i don't know how many will [TS]

00:27:35   get to depends on how long they go i [TS]

00:27:37   have a lot of them and the notes get [TS]

00:27:39   longer as the topics go on but who knows [TS]

00:27:41   so we'll just maybe maybe we'll cut it [TS]

00:27:43   off after a couple of topics go by and [TS]

00:27:45   it decide that that's it because we've [TS]

00:27:48   had a lot of long shows lately I don't [TS]

00:27:50   know what this one's going to people say [TS]

00:27:52   so the first thing I want to talk about [TS]

00:27:54   is usually the third rail for tech [TS]

00:27:58   podcast is to talk about anything having [TS]

00:28:00   related to politics i'm not gonna [TS]

00:28:01   actually talk about politics i gotta [TS]

00:28:03   talk a little bit about tech just a tiny [TS]

00:28:05   little bit ah specifically about voting [TS]

00:28:08   technology i assume you voted in the [TS]

00:28:11   presidential election everybody's should [TS]

00:28:14   exercise the right to vote and whether i [TS]

00:28:16   voted and how i voted is something that [TS]

00:28:18   she'll be a mystery whether you voted [TS]

00:28:21   whether i voted and how i voted shall i [TS]

00:28:23   can ask us how you do not even see why [TS]

00:28:25   do not discuss politics i did not [TS]

00:28:27   discuss voting i did not discuss [TS]

00:28:28   religion i will talk about buddhism as a [TS]

00:28:30   philosophy with Merlin man on the back [TS]

00:28:32   to work show and those are the only two [TS]

00:28:34   rules i have you can say shit which i [TS]

00:28:37   will not say if i voted i will not say [TS]

00:28:39   how i voted on that say where I voted to [TS]

00:28:42   look like it's a Maya I do not like it [TS]

00:28:44   this is that this is the there are only [TS]

00:28:46   two rules that I have and those are the [TS]

00:28:48   two now you have so many more than two [TS]

00:28:51   wrong no not not when it comes to [TS]

00:28:53   podcasting [TS]

00:28:54   alright well so what I want to ask about [TS]

00:28:56   let's say you can draw on your past [TS]

00:28:57   experience if you've ever heard this [TS]

00:28:59   implies that I've ever voted oh yes [TS]

00:29:01   that's too much so anyway like voting [TS]

00:29:03   technology like how the mechanics of how [TS]

00:29:05   people pick you know who this is this is [TS]

00:29:08   the way it works for those who have [TS]

00:29:09   never voted in the United States you are [TS]

00:29:12   you walk into a booth there's a very [TS]

00:29:15   large lever or lever and you you you [TS]

00:29:19   take a small mallet and you tap the end [TS]

00:29:22   of a little stick to punch out a card [TS]

00:29:25   through this block of a hole through [TS]

00:29:26   block of wood and then you pull the [TS]

00:29:29   lever and it the card falls straight [TS]

00:29:32   down into a big you know like open [TS]

00:29:34   opening in the floor there are many [TS]

00:29:38   different things that people use to vote [TS]

00:29:40   and the thing you're talking about were [TS]

00:29:41   you going with a booth and there's a [TS]

00:29:42   lever and stuff I never actually used [TS]

00:29:44   one of those but I remember seeing them [TS]

00:29:45   when I was a kid like in my elementary [TS]

00:29:47   school and they would be better if I [TS]

00:29:48   have ever voted I would have definitely [TS]

00:29:51   used one of those as well and I I [TS]

00:29:54   however I will say that I have never [TS]

00:29:56   having no knowledge of the voting [TS]

00:29:58   process because I cannot say if I've [TS]

00:30:00   ever voted or not I can say that I've [TS]

00:30:02   never used a computer system to vote [TS]

00:30:04   yeah so another common system that i [TS]

00:30:07   have used is kind of like the [TS]

00:30:09   standardized testing things you take in [TS]

00:30:10   school where there's like little bubbles [TS]

00:30:12   and you fill them out scantron with a [TS]

00:30:14   pencil or pen yet I can't drop optical [TS]

00:30:17   scanning a bunch of empty circles and if [TS]

00:30:19   you film one of them with darkness then [TS]

00:30:21   you set it through a machine it finds [TS]

00:30:22   the one little circle that is filled in [TS]

00:30:24   with darkness because it's less [TS]

00:30:25   reflective than the ones that weren't [TS]

00:30:26   because the paper is white and that's [TS]

00:30:28   how it registers your votes that's what [TS]

00:30:30   I had this year I did vote and they gave [TS]

00:30:33   you I explained on Twitter that they [TS]

00:30:34   gave us little pins like sharpie markers [TS]

00:30:37   to fill it in we like to fill in the [TS]

00:30:38   bubbles and then it bled through to the [TS]

00:30:40   other side like you'd fill in the little [TS]

00:30:42   thing not like I'm not going crazy like [TS]

00:30:43   trying to make it a darkest serpent just [TS]

00:30:45   you know minimal filling in of the [TS]

00:30:47   circle so that you know and then it [TS]

00:30:48   bleeds through the other side I don't [TS]

00:30:50   think it's an issue because the other [TS]

00:30:51   side where I bled through is not an area [TS]

00:30:53   that would be scanned like it's not [TS]

00:30:54   that's not where the answers were on the [TS]

00:30:56   other side but that's that's just sloppy [TS]

00:30:58   there were some videos but of touch [TS]

00:31:00   screen voting machines where someone [TS]

00:31:02   would tap one choice and the other [TS]

00:31:03   choice would get selected of course [TS]

00:31:05   partisan political people are like aha [TS]

00:31:07   that's because party [TS]

00:31:08   is sabotaging the machines but the [TS]

00:31:10   problem worked in both directions there [TS]

00:31:12   you know tried to vote for at Canaday [TS]

00:31:14   and B was selected and then other [TS]

00:31:15   touchscreen voting machines tried to [TS]

00:31:17   vote from Canada B and a was selected so [TS]

00:31:21   that's not that's obviously it's either [TS]

00:31:22   the worst kind of political hacking or [TS]

00:31:24   it's just you know bugs in the system of [TS]

00:31:26   course we had the butterfly ballot swear [TS]

00:31:28   it was hard to even in Florida from 2000 [TS]

00:31:30   it was hard to even tell who you were [TS]

00:31:32   voting for I just bad you I just you [TS]

00:31:34   know there's lots of articles around [TS]

00:31:35   2000 about the user interface of voting [TS]

00:31:37   and how like hanging chads it should [TS]

00:31:40   yeah that the hanging chads are punching [TS]

00:31:41   out paper like it should you know the [TS]

00:31:44   qualities of a good voting system [TS]

00:31:45   technologically speaking are pretty [TS]

00:31:47   clear like the person voting has to know [TS]

00:31:49   who that they're voting for they [TS]

00:31:50   shouldn't have to puzzle over this thing [TS]

00:31:52   like it shouldn't be like when most [TS]

00:31:53   people figured it out but something will [TS]

00:31:54   be confuse like there it's kind of like [TS]

00:31:56   connectors like it's your job to design [TS]

00:31:57   connectors are certain criteria for it [TS]

00:31:59   if it's your job to design voting [TS]

00:32:01   technology there it mean I don't think [TS]

00:32:04   it would be is rocket science for us to [TS]

00:32:06   come up with criteria I should know who [TS]

00:32:08   I'm voting for it should be clear who [TS]

00:32:09   I'm voting for it should be easy to [TS]

00:32:11   count an automated mannered you know all [TS]

00:32:13   these other qualities about it and yet [TS]

00:32:15   the voting technology that we're all [TS]

00:32:16   using and it changes because like this [TS]

00:32:18   these things are controlled I guess by [TS]

00:32:19   the states or the counties or whatever [TS]

00:32:20   there's no like big federally mandated [TS]

00:32:22   this is how we voted in the United [TS]

00:32:23   States well everyone's using different [TS]

00:32:25   machines you know filling in bubbles and [TS]

00:32:27   things pulling levers punching things [TS]

00:32:28   out using various touchscreen electronic [TS]

00:32:31   voting devices and stuff and over the [TS]

00:32:32   years there have been stories and a tech [TS]

00:32:34   press about these electronic voting [TS]

00:32:35   machines and how incredibly terrible [TS]

00:32:37   they are like you know they they get [TS]

00:32:41   government contracts because of their [TS]

00:32:42   connections with the government but the [TS]

00:32:44   machines themselves are terrible they're [TS]

00:32:45   not secure their buggy they're not easy [TS]

00:32:48   to understand like most people say oh [TS]

00:32:50   you know those electronico machines are [TS]

00:32:51   terrible we should stick to the tried [TS]

00:32:53   and true technologies like the lever and [TS]

00:32:54   the pencil things I filling in the [TS]

00:32:56   bubbles because those are in and most [TS]

00:32:58   respects their true they all the [TS]

00:32:59   electronic things are worse in almost [TS]

00:33:01   all possible ways in the old ones but [TS]

00:33:02   that doesn't mean that better voting [TS]

00:33:05   technology is impossible and so I [TS]

00:33:07   continue to be fresh grated every every [TS]

00:33:08   time there's an election at the dismal [TS]

00:33:10   state of the technology used for voting [TS]

00:33:12   mostly because this is like this is a [TS]

00:33:16   problem that we know we meaning like [TS]

00:33:18   humanity humanity knows how to solve [TS]

00:33:20   right [TS]

00:33:21   we have the mathematics and the [TS]

00:33:24   technology to make something fulfills [TS]

00:33:27   all the criteria that a rational person [TS]

00:33:29   would lay out for voting user interface [TS]

00:33:30   is still a little bit hard because [TS]

00:33:31   that's not it's more a little bit of art [TS]

00:33:33   more than science in there but it's [TS]

00:33:35   testable like find out if this ballot is [TS]

00:33:37   clear to everyone who's using it and [TS]

00:33:38   just make it until it's like super duper [TS]

00:33:41   extremely clear so the technologies I'm [TS]

00:33:44   talking about it there's actually a [TS]

00:33:45   Wikipedia entry on like this as a [TS]

00:33:46   concept not even to specific things the [TS]

00:33:49   page i linked is end-to-end auditable [TS]

00:33:51   voting systems which it's kind of like [TS]

00:33:55   sounds like end-to-end data and [TS]

00:33:56   racketeering ZFS but this particular [TS]

00:33:58   property that you can this is something [TS]

00:34:00   you can do with electronic voting [TS]

00:34:01   systems that you can't do or can't do is [TS]

00:34:03   easily with a paper type system so their [TS]

00:34:05   definition is and and auditable voting [TS]

00:34:08   systems are voting systems with [TS]

00:34:09   stringent integrity properties integrity [TS]

00:34:12   properties and strong tamper resistance [TS]

00:34:13   and they often employ cryptographic [TS]

00:34:16   methods to craft receipts that allow [TS]

00:34:18   voters to verify that their votes were [TS]

00:34:19   not modified without revealing which [TS]

00:34:21   candidates they voted for so that's [TS]

00:34:25   basically I don't get into the Mathmos [TS]

00:34:26   because I don't understand it myself but [TS]

00:34:28   it's kind of like public key [TS]

00:34:29   cryptography where with with a system [TS]

00:34:32   like this every aspect of it can and [TS]

00:34:34   should be completely open completely [TS]

00:34:36   open source the implementation is [TS]

00:34:38   completely opened everything about it is [TS]

00:34:40   like everybody come look at it there's [TS]

00:34:42   no secret black box where you can't see [TS]

00:34:43   behind you can see how this thing works [TS]

00:34:45   anybody can make a machine that worked [TS]

00:34:48   in this way uh and we can mathematically [TS]

00:34:51   proved you can mathematically prove to [TS]

00:34:53   yourself that your vote was counted that [TS]

00:34:55   it wasn't changed and no one else can [TS]

00:34:57   tell who you voted right so like it [TS]

00:34:59   gives you all the benefits of you know [TS]

00:35:01   anonymous voting and stuff like that or [TS]

00:35:03   whatever but but you know with a [TS]

00:35:04   mathematically secure system if anybody [TS]

00:35:06   tampers with it you'll know and any [TS]

00:35:08   citizen if they have any doubt that [TS]

00:35:10   their vote was not counted or was [TS]

00:35:11   changed and correctly can verify to [TS]

00:35:12   themselves in a way that that [TS]

00:35:13   verification couldn't be faked without [TS]

00:35:15   you know access to the ability to find [TS]

00:35:20   humongous prime factors beyond our [TS]

00:35:21   current technologically like any any [TS]

00:35:23   cryptographic system will have to keep [TS]

00:35:25   pace with technology because it would [TS]

00:35:27   get like quantum computers and all of a [TS]

00:35:28   sudden are our secure voting system is [TS]

00:35:29   insecure because in theory you know the [TS]

00:35:32   US government or [TS]

00:35:33   could use their NSA supercomputers to [TS]

00:35:35   fake your authentication make everyone [TS]

00:35:38   think their votes counter and really [TS]

00:35:39   they didn't write you have to keep up [TS]

00:35:40   with it but we totally have the [TS]

00:35:42   technology to do this now to make a [TS]

00:35:45   voting system that does not stink that [TS]

00:35:47   is way better than all the paper systems [TS]

00:35:49   and that is verifiable in ways that no [TS]

00:35:52   current system can come close to [TS]

00:35:53   matching and also we we know have the [TS]

00:35:55   technology to make user interfaces that [TS]

00:35:57   don't confuse people like this isn't [TS]

00:35:59   it's not like we're asking them to uh [TS]

00:36:01   fill out a you know it parts list for [TS]

00:36:04   747 you're just voting for you know this [TS]

00:36:06   guy or that guy or that guy this guy [TS]

00:36:07   that is not or gal it's not a it's not a [TS]

00:36:12   as far as you I problems go this doesn't [TS]

00:36:15   seem like rocket science to me not that [TS]

00:36:18   I'm saying you couldn't have a great but [TS]

00:36:19   you know we and in this country we have [TS]

00:36:21   people who understand this technology we [TS]

00:36:23   have we even have government agencies [TS]

00:36:24   who understand this technology [TS]

00:36:25   understand cryptography understand [TS]

00:36:26   everything about obviously you cannot [TS]

00:36:27   the government make these things [TS]

00:36:28   themselves for variety of reasons but [TS]

00:36:31   and yet maybe you don't want the federal [TS]

00:36:32   government forcing you to do it but this [TS]

00:36:34   technology exists out there and you just [TS]

00:36:36   don't see it anywhere all you see are [TS]

00:36:38   increasingly crappy electronic voting [TS]

00:36:40   machines that make things worse and the [TS]

00:36:42   old systems that are bad in their own [TS]

00:36:43   ways and the you know so I'm frustrated [TS]

00:36:47   by this mostly because it seems like [TS]

00:36:48   whatever our system of government is [TS]

00:36:50   here whatever you want to call it it [TS]

00:36:52   makes it really really hard to get from [TS]

00:36:54   the things we have to the things we know [TS]

00:36:57   we should be able to have like what why [TS]

00:36:59   is it that we can't get you know change [TS]

00:37:01   the voting machines is it because [TS]

00:37:02   they're not federally controlled would [TS]

00:37:04   it be worse if they were federally [TS]

00:37:05   controlled and be like mini tell and [TS]

00:37:06   we've got this boo be stuck with you [TS]

00:37:07   know the lever machines forever I keep [TS]

00:37:10   picking on mini tell sorry France people [TS]

00:37:12   yeah I don't know what the solution is I [TS]

00:37:16   know is that it is insane to me that I [TS]

00:37:18   went on election day and filled out a [TS]

00:37:20   scantron thing with a pen and that you [TS]

00:37:24   may or may not have done something [TS]

00:37:25   similar no way to know what I did no [TS]

00:37:28   waiting yeah so anyway that the levant [TS]

00:37:34   ones are cool though that was [TS]

00:37:35   disappointing to me it just seems like [TS]

00:37:38   you know it it's not like sound like all [TS]

00:37:40   the other areas where we all knew we had [TS]

00:37:42   the technology to sell music [TS]

00:37:43   electronically and people were just [TS]

00:37:45   dragging their feet but at least that [TS]

00:37:46   solved itself voting stuff it's like [TS]

00:37:48   she's never you know it's moving so [TS]

00:37:49   slowly every every state is different [TS]

00:37:51   every place you go is different what [TS]

00:37:54   they all want to do is different the way [TS]

00:37:55   that they tabulate the results is [TS]

00:37:56   different the way they count the results [TS]

00:37:58   is different the way the report the [TS]

00:37:59   results is different and it's you know [TS]

00:38:04   it's complicated you can even say that's [TS]

00:38:07   a strength being crazy the amazing [TS]

00:38:09   technological biodiversity if you want [TS]

00:38:11   to call it that of all these different [TS]

00:38:13   things because it makes more difficult [TS]

00:38:14   for someone to systematically you know [TS]

00:38:16   change the vote on a wide scale if we [TS]

00:38:18   had sort of a technological monoculture [TS]

00:38:19   of like a government-sanctioned [TS]

00:38:21   quote-unquote auditable and and [TS]

00:38:23   verifiable voting system if someone [TS]

00:38:25   broke that and they've just broken the [TS]

00:38:27   bank I'm not even saying that you need [TS]

00:38:28   to have some centralized thing it's just [TS]

00:38:29   that you would expect at least some of [TS]

00:38:31   the individual places there that are [TS]

00:38:34   changing their voting system to an [TS]

00:38:35   electronic form would do it right like [TS]

00:38:38   to somebody anybody like is it [TS]

00:38:40   impossible to find the people who know [TS]

00:38:42   how to do this for you and get like it [TS]

00:38:44   seems like you know the people who get [TS]

00:38:46   these government contracts for these [TS]

00:38:47   electronic voting machines they do bad [TS]

00:38:49   work the electronic voting machines are [TS]

00:38:51   bad they're bad in obvious ways than [TS]

00:38:53   anyone remotely skilled on the art can [TS]

00:38:54   look at that and say no you're an idiot [TS]

00:38:56   this is wrong I don't even understand [TS]

00:38:57   why you're doing this and that's why evo [TS]

00:38:59   ting like that phrase e-voting has such [TS]

00:39:01   a bad rap because year after year when [TS]

00:39:03   anybody with a clue looks any of these [TS]

00:39:05   machines are like this thing is a joke [TS]

00:39:06   it is the most incredibly hackable [TS]

00:39:08   insecure doesn't give us any of the [TS]

00:39:09   benefits that we could be getting under [TS]

00:39:11   what you guys are doing but oh i guess [TS]

00:39:13   you got the government contract to do [TS]

00:39:14   this since you know corruption or [TS]

00:39:15   incompetent serve some combination of [TS]

00:39:17   them it's just depressing this is yet [TS]

00:39:21   another opportunity by the way for nerds [TS]

00:39:23   to make the world better again not a [TS]

00:39:26   partisan issue nerds if you are a young [TS]

00:39:28   nerd out there could i listen to the [TS]

00:39:30   show grow up and make better voting [TS]

00:39:33   machines like when you make that [TS]

00:39:35   something that you do with your life [TS]

00:39:37   this seems like a way that nerds can [TS]

00:39:38   help our country it you know is not [TS]

00:39:41   partisan at all it's not about any [TS]

00:39:43   parties just about we have the [TS]

00:39:44   technology to do good voting let's let's [TS]

00:39:46   do not say everyone has to vote from [TS]

00:39:48   their cell phones but like you know if [TS]

00:39:51   you if you picture the future like when [TS]

00:39:52   you're a kid like on the year 2000 we [TS]

00:39:54   will all vote from our mobile [TS]

00:39:55   communicators like on Star Trek there's [TS]

00:39:58   no reason we couldn't all vote from our [TS]

00:39:59   cell phones [TS]

00:40:01   here we have a technology to do that [TS]

00:40:02   we're just so far from that in terms of [TS]

00:40:04   you know actually getting that stuff [TS]

00:40:06   implemented you know in a way I mean [TS]

00:40:08   think about this I mean let me tell you [TS]

00:40:10   about something do you ever do you ever [TS]

00:40:11   do online banking you trust that enough [TS]

00:40:13   you're a credit union guy aren't you I [TS]

00:40:15   am a crazy I knew it so here's the thing [TS]

00:40:18   some of these banks have these apps out [TS]

00:40:21   there where you can deposit a check [TS]

00:40:23   without taking the check to the bank [TS]

00:40:27   have you seen this you take a picture of [TS]

00:40:29   it now right and this is so this is how [TS]

00:40:31   this typically works you take your you [TS]

00:40:33   take your check you put it down on the [TS]

00:40:34   desk I'm assuming you still have to [TS]

00:40:35   endorse the back I did I don't know but [TS]

00:40:39   you take a photo of the front of the [TS]

00:40:40   check with all within the app photo of [TS]

00:40:42   the back of the check and then you enter [TS]

00:40:45   in the amount and then this this goes [TS]

00:40:48   away and then usually a number of hours [TS]

00:40:50   could be 12 could be 24 later it shows [TS]

00:40:52   up on your on your online statement you [TS]

00:40:56   know you can log in and see that it's [TS]

00:40:57   there and the deposit went through and [TS]

00:40:58   then I guess you're supposed to dispose [TS]

00:41:00   of the checks after 14 days or something [TS]

00:41:02   if you're aware of this yep you won't [TS]

00:41:05   you can't admit to whether you ever have [TS]

00:41:07   or have not used it I which I respect I [TS]

00:41:09   don't think we've ever used this this to [TS]

00:41:12   me my guess is that a human being is [TS]

00:41:15   looking at these photos right I don't [TS]

00:41:18   know about that like that can't they [TS]

00:41:19   just read like this there's OCR Bowl [TS]

00:41:21   routing stuff on checks right there [TS]

00:41:24   definitely is I'm just wondering if a [TS]

00:41:26   foe if the photograph is like I I [TS]

00:41:30   imagine there has to be human at some [TS]

00:41:32   stage because what if the photograph you [TS]

00:41:34   take was in bad lighting I intentionally [TS]

00:41:35   took one of them one of the photos in [TS]

00:41:37   less-than-ideal lighting to see if it [TS]

00:41:40   would throw it back or complain about it [TS]

00:41:42   or if I would get an email or some [TS]

00:41:44   nothing it went through and it was [TS]

00:41:46   correct I bet there's people looking at [TS]

00:41:48   them but like that that all doesn't that [TS]

00:41:49   strike you as a talk about skeuomorphism [TS]

00:41:52   I guess it's not quite the same things [TS]

00:41:53   like we're gonna send you a piece of [TS]

00:41:56   paper that says that you were going to [TS]

00:41:57   get money and if you show this piece of [TS]

00:41:59   paper to your bank then they'll take the [TS]

00:42:00   money from my bank account and put it [TS]

00:42:02   into yours and so and so forth and now [TS]

00:42:04   you take a picture of this piece of [TS]

00:42:05   paper that we sent in the mail and then [TS]

00:42:07   we'll look it's like a [TS]

00:42:08   right the wire we have wires connect me [TS]

00:42:11   everybody converges in a direct deposit [TS]

00:42:12   is how I do most of my things cuz like [TS]

00:42:14   why you know I I like that that seems [TS]

00:42:16   more like the future than taking a [TS]

00:42:17   picture of your check but in the end if [TS]

00:42:19   you were to look at how banking [TS]

00:42:20   technology look you would be similarly [TS]

00:42:21   depressed about what are the actual [TS]

00:42:23   security and checks and balances how [TS]

00:42:25   many things are in there they're just [TS]

00:42:26   like well it's just tradition in the way [TS]

00:42:28   it's been done in like rules of decorum [TS]

00:42:29   and manners we're holding our financial [TS]

00:42:31   system no that's exactly that's exactly [TS]

00:42:34   it and when you think of the two sort of [TS]

00:42:36   oldest systems in in the world in here [TS]

00:42:40   at least you know when it come to you I [TS]

00:42:41   think of like voting and banking would [TS]

00:42:44   be in that list of things that involve [TS]

00:42:46   paper and Trust and it's the whole thing [TS]

00:42:50   about voting is it really there's so [TS]

00:42:52   much trust that's involved in this [TS]

00:42:53   process which is something that is is [TS]

00:42:55   our right and arguably responsibility on [TS]

00:42:59   the one hand and then banking which is [TS]

00:43:00   something that that's equally is [TS]

00:43:02   frightening and and there's so much [TS]

00:43:05   trust involved that I mean this is think [TS]

00:43:07   about this I was visiting South Korea [TS]

00:43:09   this is gosh I don't know eight years [TS]

00:43:11   ago 10 years ago something like that and [TS]

00:43:13   we were we were checking our luggage but [TS]

00:43:15   they at the time they didn't have it we [TS]

00:43:17   were just walking with earlier a guy [TS]

00:43:19   walked up and he looked at our tickets [TS]

00:43:21   and he said okay and he took that he [TS]

00:43:24   took the luggage I'm like wait like that [TS]

00:43:25   don't get a receipt for this there's no [TS]

00:43:26   barcode is there something you know [TS]

00:43:28   nothing and I and he's like no no it's [TS]

00:43:31   fine and he walked away with all of our [TS]

00:43:33   luggage and our handler over there who [TS]

00:43:36   was a retired colonel from the South [TS]

00:43:38   Korean army very distinguished position [TS]

00:43:40   I very fluent in English cases no no no [TS]

00:43:44   it's fine i'm like like i did a guy like [TS]

00:43:48   I get that you say it's fine I [TS]

00:43:49   appreciate that thank you I feel like I [TS]

00:43:52   want some kind of receipt fine he's he [TS]

00:43:55   just sort of laughed because this guy [TS]

00:43:57   the guy who took our luggage you know [TS]

00:44:00   this is a young guy the white gloves on [TS]

00:44:02   the it would be unthinkable for him to [TS]

00:44:08   not get that luggage to us wherever it [TS]

00:44:10   was going yeah it would be dishonorable [TS]

00:44:13   he might have to commit suicide if that [TS]

00:44:16   happened it was like it was it was funny [TS]

00:44:19   that I was even asking to these guys it [TS]

00:44:21   was funny that I was even [TS]

00:44:22   think about it and here in the US you [TS]

00:44:24   got guys chucking iPads around in the [TS]

00:44:26   back of walmart you see that video and [TS]

00:44:28   it's so it's like it's so different and [TS]

00:44:30   yet there's still so much trusted to [TS]

00:44:32   them that was not an issue of trust that [TS]

00:44:33   was an issue of honor and like you don't [TS]

00:44:35   question that but here it's like please [TS]

00:44:37   count my vote please let me make this [TS]

00:44:39   deposit that's legit and that I didn't [TS]

00:44:41   really add an extra zero to the end of [TS]

00:44:43   this thing on the check you know what [TS]

00:44:44   I'm saying like it's it feels very [TS]

00:44:46   different here and you're in that Korean [TS]

00:44:48   airport no one said you care and no [TS]

00:44:50   one's going to take that here right I [TS]

00:44:51   was just weird no one's gonna get that [TS]

00:44:55   one I know that's right uh yeah so the [TS]

00:44:58   thing about that is that if he had [TS]

00:45:00   handed you a piece of paper that would [TS]

00:45:01   have made you feel better if yes in a [TS]

00:45:03   weird way like yeah it makes it legit [TS]

00:45:06   like the Jersey that piece of paper you [TS]

00:45:09   can wave that in hell you want the [TS]

00:45:12   papers not gonna make them come back but [TS]

00:45:14   but I have a piece of paper right great [TS]

00:45:16   Abby's a bit well you do you admit you [TS]

00:45:18   feel a little bit better if you've got [TS]

00:45:19   something that's what I'm weird about [TS]

00:45:21   those checks and that's what's weird [TS]

00:45:22   about the voting they don't give you a [TS]

00:45:23   receipt when you vote but the piece of [TS]

00:45:25   paper is the same that piece of paper is [TS]

00:45:27   what you needed to make you feel like if [TS]

00:45:29   you were in a trusting scenario that [TS]

00:45:32   you're familiar with right and the lack [TS]

00:45:33   of the piece of paper like it's just a [TS]

00:45:35   difference in what mate you know what [TS]

00:45:36   you're used to in what makes you feel [TS]

00:45:37   better so they said oh I don't need the [TS]

00:45:39   piece of paper to feel safe you say well [TS]

00:45:40   I need the piece of paper she'll say it [TS]

00:45:41   right both with without that piece of [TS]

00:45:42   paper in fact I've taken your bags [TS]

00:45:44   they're gone they're still gone right [TS]

00:45:46   it's just a question of what you expect [TS]

00:45:48   then that's the thing with a voting is [TS]

00:45:49   like you know the general sort of [TS]

00:45:51   resistance to change and you know [TS]

00:45:55   Luddite ISM of like technology scares me [TS]

00:45:57   and I don't trust it and like people are [TS]

00:46:01   much more comfortable with like in [TS]

00:46:03   person corruption like actual theft and [TS]

00:46:05   actual fraud and you know election [TS]

00:46:08   workers doing bad things then oh no the [TS]

00:46:11   scary computer hackers are going to [TS]

00:46:12   change all our votes so Mickey Mouse is [TS]

00:46:14   going to be president right like the [TS]

00:46:15   systemic kind of stuff that you can do [TS]

00:46:17   once things are connected with computers [TS]

00:46:18   like a one individual is not empowered [TS]

00:46:21   to you know change hundreds of thousands [TS]

00:46:25   and millions and billions of votes like [TS]

00:46:26   I mean even if like the guy who has the [TS]

00:46:28   power to change every vote in california [TS]

00:46:29   he can't change those in texas as easily [TS]

00:46:31   because they're not connected and so on [TS]

00:46:32   but whereas one computer hacker if [TS]

00:46:34   everything's all connect [TS]

00:46:35   or if it's you know the danger of [TS]

00:46:37   computers is like I don't trust that [TS]

00:46:38   like I'd rather have the little piece of [TS]

00:46:40   paper even though I know it's less [TS]

00:46:41   secure than the computer things because [TS]

00:46:42   I don't understand computers I don't [TS]

00:46:44   know what hacking is I don't know how it [TS]

00:46:46   happens I just know that it does once I [TS]

00:46:48   got my credit card stolen online and now [TS]

00:46:49   never trusted electronic voting and like [TS]

00:46:51   there's something to that like a [TS]

00:46:53   interconnected electronics and [TS]

00:46:56   networking does empower an individual [TS]

00:46:58   actor to do more damage that is [TS]

00:47:00   definitely true but it also that same [TS]

00:47:03   technology also empowers us to have way [TS]

00:47:05   more security than we ever had before [TS]

00:47:07   right like you know this cryptographic [TS]

00:47:09   systems with you know public algorithms [TS]

00:47:11   and public keys like this still a [TS]

00:47:13   private key somewhere and what if [TS]

00:47:14   someone gets that and you know it I [TS]

00:47:17   don't know that the reasons this is on [TS]

00:47:19   so many different levels on a gut level [TS]

00:47:21   it's on like you know not able to get [TS]

00:47:23   our acts together level but i just think [TS]

00:47:24   even he went in the realm of like not [TS]

00:47:26   trying to make a cryptographically [TS]

00:47:27   secure voting system for the entire [TS]

00:47:29   country just the amount of level doing a [TS]

00:47:30   competent job of equaling or bettering [TS]

00:47:33   scantron we're not we're not able to do [TS]

00:47:36   that as a society it said and the check [TS]

00:47:41   thing that I think banking will move [TS]

00:47:43   faster than voting I God effing Utley [TS]

00:47:45   because you know easily your check is [TS]

00:47:48   it's something like they did direct [TS]

00:47:49   deposit they want to they want it to be [TS]

00:47:51   all more automatable and have less human [TS]

00:47:53   interaction and they also actually do [TS]

00:47:55   want more security and they're there [TS]

00:47:57   they're empowered to change things [TS]

00:47:59   within their bank more than it seems we [TS]

00:48:02   are all empowered to change our various [TS]

00:48:04   voting systems yeah change happens [TS]

00:48:08   slowly will say well what let's [TS]

00:48:11   reconvene when were 80 years old to see [TS]

00:48:14   if Odin technologies improved at all you [TS]

00:48:15   know if we're still playing out freaking [TS]

00:48:16   scantron hover com simplified domain [TS]

00:48:21   management you probably registered the [TS]

00:48:22   domain with the company just wants to [TS]

00:48:24   sell you stuff you're not interested in [TS]

00:48:25   to not so with hover John Syracuse I [TS]

00:48:29   know you registered domain sometimes you [TS]

00:48:31   can transfer your domains to hover using [TS]

00:48:33   their transfer valet services is very [TS]

00:48:35   cool speaking of human beings behind the [TS]

00:48:38   scenes that's that's what goes on here [TS]

00:48:40   when you use their transfer service this [TS]

00:48:42   valet service it's free it doesn't cost [TS]

00:48:44   anything but the price you're already [TS]

00:48:45   paying for the domain when you transfer [TS]

00:48:47   it a real live human be [TS]

00:48:49   will oversee the process which can be a [TS]

00:48:50   very weird process it's not the same [TS]

00:48:53   with different registrar's it involves [TS]

00:48:54   as weird i can email and all that stuff [TS]

00:48:56   they'll handle the whole thing for you [TS]

00:48:58   they'll make it super simple for you to [TS]

00:49:00   use it's the best thing ever and i love [TS]

00:49:04   their service i love the folks behind [TS]

00:49:05   the scenes here they get a toll-free [TS]

00:49:07   number you can just call them and you [TS]

00:49:08   can do it all talk to a person if you [TS]

00:49:11   don't want to use the computer or you [TS]

00:49:12   can use a computer for everything it's [TS]

00:49:14   amazing what these computers can do you [TS]

00:49:15   type the domain that you want in the [TS]

00:49:17   little search box it's available click [TS]

00:49:19   plus you're done pay for it and use [TS]

00:49:21   paypal you can use a credit card [TS]

00:49:22   whatever if they don't find it you can [TS]

00:49:25   enter in that they will suggest a whole [TS]

00:49:28   bunch of different alternatives for you [TS]

00:49:30   they'll show you other domains that are [TS]

00:49:31   similar and available you can even like [TS]

00:49:33   due the auction stuff through there but [TS]

00:49:34   it's super simple elegant clean check [TS]

00:49:36   them out hover com / dan sent me you get [TS]

00:49:39   ten percent off you can use that code [TS]

00:49:40   dan sent me for renewals you can use it [TS]

00:49:43   for their email hosting you can use if [TS]

00:49:44   you're already customer hover com sludge [TS]

00:49:46   dan sent me check it out did you see [TS]

00:49:50   that someone tried to paste an SVG into [TS]

00:49:52   the chatroom and it's gone nuts Duan [TS]

00:49:55   Duan Daniel Duan he's a young man here [TS]

00:49:59   in town I is what I assume happened this [TS]

00:50:01   happens to me a lot to within modern OS [TS]

00:50:04   10 and most desktop operating systems [TS]

00:50:06   when you select something in an [TS]

00:50:08   application and you just like copy ah [TS]

00:50:10   yes like you see it happen regardless of [TS]

00:50:14   what actually happens then like the idea [TS]

00:50:16   is like oh I've copied this thing and if [TS]

00:50:17   you were looking at it and it looked [TS]

00:50:18   like it was text right you think you [TS]

00:50:20   just copied that text but you may be [TS]

00:50:21   surprised to find that when you paste [TS]

00:50:23   that into an a text application that [TS]

00:50:26   understands different typefaces and [TS]

00:50:28   colors that it's reproduced exactly as [TS]

00:50:31   it was when you copied it so like if you [TS]

00:50:32   copy something web page and paste into [TS]

00:50:34   text edit and on the web page it was [TS]

00:50:35   like pink Comic Sans it'll be pink Comic [TS]

00:50:38   Sans you know 24 point in the thing so [TS]

00:50:40   it didn't just copy the text it copied [TS]

00:50:42   all the styling information as well and [TS]

00:50:43   the same goes for images where a lot of [TS]

00:50:46   web browsers when you copy you think [TS]

00:50:47   you're copying an image or even just [TS]

00:50:49   copying the URL of an image or something [TS]

00:50:50   like that if you paste it into a text [TS]

00:50:52   editor you get the URL but if you paste [TS]

00:50:54   into an application that claims to [TS]

00:50:55   understand for example SVG it will say [TS]

00:50:58   oh this recipient of the pasteboard data [TS]

00:51:00   says that understands SVG so i will give [TS]

00:51:03   the SVG incarnation of this thing you [TS]

00:51:04   copied and I don't know if that's what [TS]

00:51:06   actually happened but it it happens [TS]

00:51:09   frequently to me when I copy like a link [TS]

00:51:10   from an application I just want the text [TS]

00:51:12   URL but I try to paste it and like beeps [TS]

00:51:14   at me so though I don't understand links [TS]

00:51:16   like because it copied it is like a [TS]

00:51:17   bookmark link or something and the [TS]

00:51:18   application says i can receive you know [TS]

00:51:20   that type of format but really can't so [TS]

00:51:24   what's on the pasteboard or the [TS]

00:51:25   clipboard depending on what operating [TS]

00:51:27   system you want to take the terminology [TS]

00:51:29   from is usually sort of a multiple [TS]

00:51:32   incarnations or a promise to get [TS]

00:51:34   multiple incarnations of a piece of data [TS]

00:51:36   and which one you end up getting depends [TS]

00:51:37   on what the recipient of that paste said [TS]

00:51:40   it was going to accept so maybe Duan can [TS]

00:51:43   fill us in on what what the major [TS]

00:51:45   malfunction was there but he said he was [TS]

00:51:47   dead atang an SVG file yeah I maybe just [TS]

00:51:50   didn't know he had that on the clipboard [TS]

00:51:51   and he thought he had something else and [TS]

00:51:52   it was just plain text so I don't know [TS]

00:51:54   and Swilley amez now we're gonna get a [TS]

00:51:56   few weeks of follow-up on your mistake [TS]

00:51:58   how right he is yeah yes I know it [TS]

00:52:03   wasn't deliberate him we all like [TS]

00:52:04   mistakes I've I've done it many times [TS]

00:52:06   pasted the wrong thing in the wrong [TS]

00:52:08   place all right one small one and then I [TS]

00:52:12   guess will they find a larger topic for [TS]

00:52:14   today will do and yeah maybe that won't [TS]

00:52:17   last that long but I have a humongous [TS]

00:52:19   not humongous it's two equally large [TS]

00:52:21   topics and I don't think they're both [TS]

00:52:22   going to fit in this show so i'll save [TS]

00:52:23   the second one but first a small topic [TS]

00:52:25   small topic is google voice search have [TS]

00:52:28   you tried that out i have tried it i [TS]

00:52:30   have also seen the video of the [TS]

00:52:32   comparison these quote-unquote [TS]

00:52:33   side-by-side comparison between google [TS]

00:52:36   voice search and built in serie and it [TS]

00:52:39   in my own experiments with it it does [TS]

00:52:42   seem to mirror those expressed in this [TS]

00:52:44   video that the guy took running each on [TS]

00:52:48   the iphone five it is faster and i think [TS]

00:52:54   it's i think it's better i put it in the [TS]

00:52:57   show notes a link to oh god I'm gonna [TS]

00:52:58   have to trim the show notes who'd be [TS]

00:53:00   someone tailing trimming off that second [TS]

00:53:01   topic have a million show notes on it [TS]

00:53:03   this is a feature request that you [TS]

00:53:05   should put into the CMS I'd like to be [TS]

00:53:07   able to just move all those aunts the [TS]

00:53:08   next show I know I can I mean I can do I [TS]

00:53:11   can do that for you and like one line [TS]

00:53:13   but i would have to you would have to [TS]

00:53:15   the [TS]

00:53:16   tell me they do never directly update [TS]

00:53:18   the database in production have you [TS]

00:53:19   learned nothing as a web developer I oei [TS]

00:53:21   back the thing up nightly so big deal oh [TS]

00:53:23   yeah rollback yeah the worst ones where [TS]

00:53:27   you don't notice you did you know update [TS]

00:53:29   without a where clause and there it [TS]

00:53:30   executed fine and then six weeks later [TS]

00:53:32   you go was titled every story the same [TS]

00:53:34   hmm all right uh anyway this link in the [TS]

00:53:39   show notes is a Gruber's take on this a [TS]

00:53:42   typical tourist form he's got a link to [TS]

00:53:44   I think it's the same movie the you saw [TS]

00:53:46   it was a gizmodo has a side by side [TS]

00:53:48   thing it is gizmodo yes yeah and he [TS]

00:53:50   links to it and his you know one line [TS]

00:53:53   commentary on it is how fast should [TS]

00:53:56   Serie B this fast right anybody who has [TS]

00:53:59   an iOS device with the microphone who [TS]

00:54:01   hasn't tried the google voice search [TS]

00:54:03   thing it's just it's just the google [TS]

00:54:05   search app like it's not i don't think [TS]

00:54:07   it's a separate app right it's just a [TS]

00:54:08   google search app did a little blue g [TS]

00:54:10   and ask where it's free application when [TS]

00:54:13   i heard everyone raving about this [TS]

00:54:15   before I'd even seen the videos i [TS]

00:54:16   downloaded onto my cruddy ipod touch [TS]

00:54:19   previous generation not particularly [TS]

00:54:21   fast it does have a microphone on it and [TS]

00:54:24   i tried it out and you know i was [TS]

00:54:28   shocked at how how much faster and [TS]

00:54:31   better it feels then Syriana iphone [TS]

00:54:34   iphone 4s like my wife's iphone for us [TS]

00:54:36   yeah there's a couple of aspects of this [TS]

00:54:38   right the first aspect is an area where [TS]

00:54:40   Apple where Apple should be a contender [TS]

00:54:44   and that is the area of make it feel [TS]

00:54:47   fast it doesn't necessarily have to be [TS]

00:54:50   fast but make it feel fast and the [TS]

00:54:52   reason google voice search feels like [TS]

00:54:54   well i'm not fast but more responsive is [TS]

00:54:56   because when you start talking stuff [TS]

00:54:59   happens on the screen stuff happen [TS]

00:55:01   immediately that and it shows it shows [TS]

00:55:03   what you're saying it shows that it's [TS]

00:55:05   understanding you and it's that instant [TS]

00:55:08   visual feedback and you know Google's [TS]

00:55:11   been you know you got to give a Google [TS]

00:55:13   credit they get this concept if you [TS]

00:55:16   think about gmail you you know when you [TS]

00:55:19   hit Send in gmail it's not sent that [TS]

00:55:21   fast you know that anyone who knows [TS]

00:55:23   about computers knows it's not sent that [TS]

00:55:25   fast but it instantaneously look like [TS]

00:55:26   it's been sent and what does that do [TS]

00:55:28   that's a token you know [TS]

00:55:29   it's been sent good you're not sitting [TS]

00:55:31   there waiting with a little spinner it's [TS]

00:55:32   sent then of course it's going into [TS]

00:55:34   Gmail's massive queue and it may take a [TS]

00:55:37   minute before it actually sends but it's [TS]

00:55:41   that instantaneous visual response and [TS]

00:55:43   this is this is the thing that strikes [TS]

00:55:44   you if you just watch this video and you [TS]

00:55:45   need to install the app you get that [TS]

00:55:48   instantaneous feedback that something is [TS]

00:55:51   happening where's was serious just a [TS]

00:55:52   little swirling around microphone thing [TS]

00:55:54   you're like I wonder if it even heard me [TS]

00:55:56   yeah there's different levels of this [TS]

00:55:58   one is something happens like you always [TS]

00:56:00   want to see something happens because [TS]

00:56:01   then you especially novice computers [TS]

00:56:03   just like did I do it is it is it doing [TS]

00:56:05   something for me like you want to know [TS]

00:56:07   something's happening so that's the [TS]

00:56:08   first level and Siri mostly does that [TS]

00:56:10   like once you start talking something [TS]

00:56:12   happens on the screen to let you know [TS]

00:56:13   like the phone's not frozen like [TS]

00:56:15   something is actually happening here [TS]

00:56:16   right and the second level is something [TS]

00:56:19   is happening that exactly reflects what [TS]

00:56:21   it is that you're doing so it like it's [TS]

00:56:23   kind of like in fantastical when you [TS]

00:56:25   type in something you know and it's like [TS]

00:56:27   parsing your natural language of the [TS]

00:56:28   date and you can see it gives you a [TS]

00:56:30   little visual representation here I [TS]

00:56:31   figured out that I think you said a [TS]

00:56:33   month and here I think you're saying a [TS]

00:56:34   day up you type something different now [TS]

00:56:35   i misinterpreting it this way or like [TS]

00:56:37   quicksilver my my favorite launcher as [TS]

00:56:39   I'm typing the first few letters I'm [TS]

00:56:41   looking at the icons changing it's like [TS]

00:56:43   nope not that one not that one that one [TS]

00:56:45   as soon as i typed enough for a tia to [TS]

00:56:46   the icon i want my pinky it's returning [TS]

00:56:48   them off right it's real-time visual [TS]

00:56:51   feedback of how it is how it is [TS]

00:56:53   understanding what you're doing so not [TS]

00:56:55   only are you sure that it isn't frozen [TS]

00:56:56   you are sure as you're talking that it's [TS]

00:56:59   getting things right or if it's not [TS]

00:57:01   getting things right you know you see in [TS]

00:57:02   what way it's failing right part of the [TS]

00:57:05   reason I think Apple currently doesn't [TS]

00:57:07   do this in serious because they don't [TS]

00:57:09   have on phone recognition like it's it's [TS]

00:57:11   packing everything up sending streaming [TS]

00:57:13   it out to the server and the service [TS]

00:57:14   figuring out and sending your response [TS]

00:57:16   like it's offloading the processing and [TS]

00:57:18   we said when seriouser was around like [TS]

00:57:20   you know it seems like there's enough [TS]

00:57:21   horsepower on these handheld devices to [TS]

00:57:23   do you know maybe not as fancy kind of [TS]

00:57:26   recognition but a new some recognition [TS]

00:57:27   here on the phone and Android does have [TS]

00:57:30   on phone recognition but the second [TS]

00:57:32   thing is I have no idea of google voice [TS]

00:57:34   is actually doing on phone recognition [TS]

00:57:35   and why because google has the server [TS]

00:57:38   side chops to make it so that for all I [TS]

00:57:40   know it's sending the data as I speak in [TS]

00:57:42   real time to [TS]

00:57:42   they're incredibly responsive fast [TS]

00:57:44   servers it's giving me a response in [TS]

00:57:45   like 50 milliseconds or some insane low [TS]

00:57:48   leg you know amount of time and it's [TS]

00:57:50   bouncing it back that is you know to two [TS]

00:57:54   things that one apples the decision not [TS]

00:57:56   to do on phone recognition Google [TS]

00:57:57   decision to do so at least on Android [TS]

00:57:59   and to the uh you know Google's ability [TS]

00:58:02   to make a server-side architecture that [TS]

00:58:04   is just so much more responsive [TS]

00:58:06   available reliable high performance than [TS]

00:58:08   anything apples have been able to field [TS]

00:58:10   so Cirie just takes longer to do stuff [TS]

00:58:14   and feels it feels even slower than it [TS]

00:58:16   really is because if you look at the [TS]

00:58:17   side-by-side videos series sometimes [TS]

00:58:18   gives better results than the google [TS]

00:58:20   thing because Google just doesn't have [TS]

00:58:21   the same infrastructure and doesn't have [TS]

00:58:23   a nice appearance for all their stuff a [TS]

00:58:24   lot of the Google stuff ends up doing [TS]

00:58:26   google search and you end up getting the [TS]

00:58:28   mobile google images search which [TS]

00:58:30   sometimes it's pretty good but you know [TS]

00:58:32   syrian more likely to have custom [TS]

00:58:35   tailored responses and thought like that [TS]

00:58:36   but the the responsiveness and how fast [TS]

00:58:39   it feels is just you know is it's night [TS]

00:58:41   and day it really is and that's that's [TS]

00:58:42   the thing that you can watch the video [TS]

00:58:44   but when you're sitting there trying to [TS]

00:58:45   do this yourself and you just want an [TS]

00:58:47   answer I just give me an answer don't [TS]

00:58:49   and this is this is something else that [TS]

00:58:51   if you had to describe the user [TS]

00:58:52   experience people said well isn't serum [TS]

00:58:54   more elegant well no the faster answer [TS]

00:58:57   is more elegant for me like you know [TS]

00:58:59   give me the answer I'm looking for right [TS]

00:59:01   now the most killer one in that video I [TS]

00:59:03   figure were the exact things it was like [TS]

00:59:04   how many pints in a quart or something [TS]

00:59:05   and you want the answer to that now and [TS]

00:59:08   series like looking it up for you [TS]

00:59:09   alright alright here's your a no stop [TS]

00:59:12   talking seems like you're trying without [TS]

00:59:13   without from spaceballs you know just [TS]

00:59:16   give me the friggin ants and Google was [TS]

00:59:18   like that was not only did it feel [TS]

00:59:19   faster it was faster like it gives you [TS]

00:59:21   up here is your answer it's not a hard [TS]

00:59:23   question right Google Google's not [TS]

00:59:25   dislike Watson and jeopardy trying to [TS]

00:59:26   figure out this it's you know how many [TS]

00:59:28   pints in a quart if we can for what you [TS]

00:59:30   said they were this is the google [TS]

00:59:31   leveraging his it's a google calculator [TS]

00:59:33   thing this is something that people may [TS]

00:59:34   not know about I'm always amazed when [TS]

00:59:35   people don't know about this but for [TS]

00:59:37   years and years and years now if you [TS]

00:59:38   type a unit conversion question or [TS]

00:59:40   anything similar into a Google search [TS]

00:59:42   box it will do a search yes but it will [TS]

00:59:44   also just give you the answer you know [TS]

00:59:46   yeah and that's that's the coolest thing [TS]

00:59:48   and especially for little things like [TS]

00:59:50   you know even even us geeks forget like [TS]

00:59:53   how many megabytes Meg [TS]

00:59:56   bid conversion type things all of that [TS]

00:59:58   any kind of convert [TS]

00:59:58   any kind of convert [TS]

01:00:00   Shin that you want to do from currency [TS]

01:00:02   to wait to volume you name it and just [TS]

01:00:05   type that in and give and it's like you [TS]

01:00:06   say it gives you the search but it gives [TS]

01:00:08   you the answer and it's fast right and [TS]

01:00:10   and Cirie has the same ability i think [TS]

01:00:12   it's using it might be using wolfram [TS]

01:00:13   alpha it might even be using google for [TS]

01:00:15   but the bottom line is that google [TS]

01:00:17   servers answer that question and the [TS]

01:00:19   answer comes up on your screen when [TS]

01:00:20   serious still like and holding you and [TS]

01:00:22   saying i'm checking this out for you how [TS]

01:00:24   are you having a good day like I said [TS]

01:00:26   don't converse with me Siri just give me [TS]

01:00:28   the answer immediately and Google just [TS]

01:00:30   crushes it I don't know if they went to [TS]

01:00:32   their server for that that's the whole [TS]

01:00:33   thing with google like that'sthat's [TS]

01:00:34   Google's dream is like you shouldn't [TS]

01:00:35   know whether I'm doing this all locally [TS]

01:00:37   am i doing recognition locally do I have [TS]

01:00:38   all the unit conversion logically [TS]

01:00:39   locally or am I just talking to a server [TS]

01:00:41   that's close to you that has a low ping [TS]

01:00:43   and talking to one of our amazing web [TS]

01:00:44   services written and god-knows-what c++ [TS]

01:00:47   optimized thing that gives responses in [TS]

01:00:49   under 100 milliseconds and apples like [TS]

01:00:51   da da maybe make a connection to this [TS]

01:00:54   web service and send the stuff and see [TS]

01:00:56   it's just the kind of sort of again and [TS]

01:01:00   and the kind of end end discipline [TS]

01:01:01   required to make any kind of server-side [TS]

01:01:03   thing that responsive uh is like a [TS]

01:01:06   company-wide effort you can't tack that [TS]

01:01:09   on you can't change it after the fact it [TS]

01:01:11   needs to be put in through and through [TS]

01:01:13   now I still think Siri is a better way [TS]

01:01:16   to do voice stuff on your phone because [TS]

01:01:19   from what I've seen people who do you [TS]

01:01:20   see really use it for things that Google [TS]

01:01:22   boys can't do like you know setting [TS]

01:01:23   timers and you know interacting with the [TS]

01:01:26   phone and actually modifying the [TS]

01:01:29   plumbing of iOS and eventually maybe you [TS]

01:01:31   know cooking up the application and [TS]

01:01:33   stuff where is the google thing is [TS]

01:01:35   mostly just a fancy way to use Google's [TS]

01:01:36   existing web services and searches but [TS]

01:01:39   really I don't think we should have to [TS]

01:01:40   choose between those two this is an [TS]

01:01:43   example of Google once again flexing its [TS]

01:01:46   muscles and showing its strength and [TS]

01:01:47   once again making me feel bad about the [TS]

01:01:49   fact that Apple feels like it needs to [TS]

01:01:51   do everything and it's you know just not [TS]

01:01:53   good at that server side part and on [TS]

01:01:55   this end it's also getting creamed in [TS]

01:01:56   the client-side experience for both [TS]

01:01:58   technical and cultural reasons yeah so [TS]

01:02:01   like Gruber said how fast should to beat [TS]

01:02:04   this fast or it should feel this fast or [TS]

01:02:06   it should be this good you know it's [TS]

01:02:08   just better [TS]

01:02:11   chopped apple and do you think that [TS]

01:02:14   they'll be changing something in [TS]

01:02:16   response to this do you think that they [TS]

01:02:18   will ever do and again listen I likes it [TS]

01:02:21   when I when I'm saying something to this [TS]

01:02:22   google search and it just shows the [TS]

01:02:24   words that little thing that it hears [TS]

01:02:29   you and it's making sense of what you're [TS]

01:02:30   saying right now and it's really [TS]

01:02:32   accurate I doubt we'll ever see that in [TS]

01:02:35   serie because apples whole thing and if [TS]

01:02:36   you think about these commercials that [TS]

01:02:38   they've done with Siri Siri is supposed [TS]

01:02:40   to be like your friend it's supposed to [TS]

01:02:42   be like a little person it's the little [TS]

01:02:44   secretary inside your phone or whatever [TS]

01:02:46   it's not supposed to be the robotic and [TS]

01:02:49   Google search is very robotic it looks [TS]

01:02:52   like there is I am a computer I hear [TS]

01:02:54   what you say here are the words to prove [TS]

01:02:56   it you know instead serious like I'm [TS]

01:02:59   listening to you hmm here's what you're [TS]

01:03:02   looking for it it would you be content [TS]

01:03:04   John if Syria just got really accurate [TS]

01:03:07   and really fast and never gave you this [TS]

01:03:08   kind of feedback like I said when I [TS]

01:03:10   first talked about Siri serious trying [TS]

01:03:12   to provide the illusion of a system [TS]

01:03:14   that's better than anything we can [TS]

01:03:15   actually make now commercials make it [TS]

01:03:17   seem like you know like like artificial [TS]

01:03:20   intelligence or like something close to [TS]

01:03:21   it or like you're talking to another [TS]

01:03:23   human being whereas the Google [TS]

01:03:24   implementation is more honest it more [TS]

01:03:27   correctly reflects the actual [TS]

01:03:29   limitations of the thing in real time [TS]

01:03:32   and I don't know this happens for non [TS]

01:03:34   tech savvy people maybe it does maybe [TS]

01:03:35   this non tech savvy people just bail on [TS]

01:03:37   Cirie but like there's that in [TS]

01:03:38   comfortable period of time after you use [TS]

01:03:41   Siri especially if you're like trying to [TS]

01:03:42   demonstrate it to somebody where you're [TS]

01:03:43   like I wonder if it understood anything [TS]

01:03:45   that I said or if it's gonna show me egg [TS]

01:03:47   freckles now right like that that time [TS]

01:03:49   period when you're waiting you're just [TS]

01:03:51   like you all you want to see is like [TS]

01:03:53   Siri what do you think I said and the [TS]

01:03:55   you know three milliseconds between the [TS]

01:03:56   time you finish saying what you're going [TS]

01:03:58   to say and the time what it thinks you [TS]

01:04:00   said appears on the screen and like the [TS]

01:04:02   worst is like when when what thinks you [TS]

01:04:03   said appears on the screen and its egg [TS]

01:04:05   freckles me like oh god and just still [TS]

01:04:07   goes through like looking at beg [TS]

01:04:08   freckles for you here you go you're like [TS]

01:04:10   oh no you know as soon as you see what [TS]

01:04:12   it thinks you said that it's wrong right [TS]

01:04:14   and yet you have to endure the poor [TS]

01:04:16   little spinny thing going off and doing [TS]

01:04:17   some web service request to give you [TS]

01:04:18   some bogus answers or offered to do a [TS]

01:04:20   Google search or something whereas with [TS]

01:04:21   the real-time feedback that [TS]

01:04:23   time where you're wondering with your [TS]

01:04:25   fingers crossed come on Siri understand [TS]

01:04:27   what the hell i said is eliminated [TS]

01:04:29   because you see it in real time as [TS]

01:04:30   you're looking at it now again with [TS]

01:04:32   voice stuff like part of the whole idea [TS]

01:04:33   series you're not staring at your screen [TS]

01:04:35   like if you could stare at your screen [TS]

01:04:36   why would you be using voice control [TS]

01:04:37   it's like so you can pick up the phone [TS]

01:04:38   and say you know remind me to call sue [TS]

01:04:41   tomorrow and put it down without looking [TS]

01:04:43   at it right again that's what the [TS]

01:04:46   promise of series to do that and it does [TS]

01:04:47   do that pretty well but for just general [TS]

01:04:52   voice control when you can look at the [TS]

01:04:53   phone Google's and validation is you [TS]

01:04:57   know it's just like Johnny I've it's [TS]

01:04:58   more true to to what it is then the [TS]

01:05:01   Serie 1 series is aspirational with all [TS]

01:05:04   that entails when it falls down you're [TS]

01:05:06   like I thought this would be a magic [TS]

01:05:07   elephant my computer and it's not and [TS]

01:05:08   I'm sad whereas Google is more [TS]

01:05:10   straightforward like it is what it is [TS]

01:05:12   you can see what it's doing it works it [TS]

01:05:14   doesn't yeah it has less of a potential [TS]

01:05:19   to make people disappointed that it's [TS]

01:05:21   not magical like in the commercial [TS]

01:05:23   because if they did a commercial from [TS]

01:05:24   google voice and for all I know they are [TS]

01:05:25   doing it because I don't see commercials [TS]

01:05:26   anymore but if they did the commercial [TS]

01:05:28   they showed someone talking into it they [TS]

01:05:29   wouldn't have to put that little [TS]

01:05:30   disclaimer that says like sequences [TS]

01:05:32   shorten or whatever maybe they would [TS]

01:05:34   have did a long Google query but I think [TS]

01:05:37   they could get away with doing an actual [TS]

01:05:38   real time like no we're not making this [TS]

01:05:39   up no sequence is shortened this is how [TS]

01:05:41   fast it actually is like try it for [TS]

01:05:43   yourself people out there listening even [TS]

01:05:45   on a cruddy iOS device it is shockingly [TS]

01:05:48   responsive you wouldn't have thought [TS]

01:05:49   that your phone or thing was able to do [TS]

01:05:51   this like it's more response this is [TS]

01:05:53   what said to me it's more responsive [TS]

01:05:55   than Dragon Dictate 3 running on my like [TS]

01:05:57   Mac Pro with 16 gigs of RAM you know [TS]

01:05:59   like I have tremendous computing [TS]

01:06:01   horsepower and like a fiber optic [TS]

01:06:02   connection to the internet and when I do [TS]

01:06:04   real time talking and Dragon Dictate [TS]

01:06:06   yeah it comes out but there's more of a [TS]

01:06:09   lag I mean again it was Dragon Dictate [TS]

01:06:10   is doing much more thinking than this [TS]

01:06:11   thing is and it's recognition is way [TS]

01:06:13   better than anything out of foam will [TS]

01:06:14   ever be but it does take longer for the [TS]

01:06:16   first few words you know when I speak a [TS]

01:06:18   sentence to come out often i speak the [TS]

01:06:19   entire sentence and nothing appears on [TS]

01:06:21   my screen until I get to the period and [TS]

01:06:23   the whole sentence appears right because [TS]

01:06:25   it's really thinking very hard about [TS]

01:06:26   what the heck OS 10 means and how you [TS]

01:06:29   type that out and into Dragon Dictate [TS]

01:06:31   credit it gets that stuff right like [TS]

01:06:32   that's why costs on whatever dollars and [TS]

01:06:34   I trained it in all my old I [TS]

01:06:36   OS 10 reviews and so now when I speak a [TS]

01:06:38   crazy sentence full of jargon that gets [TS]

01:06:39   a right capitalization and all but [TS]

01:06:42   talking into my little phone thing the [TS]

01:06:44   words appear faster it's a good job [TS]

01:06:49   Google bad job APPL now I let people [TS]

01:06:53   know we have it we have it on our [TS]

01:06:54   iphones so yeah i guess the only thing [TS]

01:06:58   you know if I bet that there's tons of [TS]

01:07:00   people out there who say well I really I [TS]

01:07:01   like this better than Cirie I wish I [TS]

01:07:03   could map this to double tap in them you [TS]

01:07:05   know the home button or whatever you're [TS]

01:07:08   holding it holding down the home button [TS]

01:07:09   i think i feel like people would would [TS]

01:07:11   love to have the ability to map it to [TS]

01:07:13   that Buchan yeah it's an open ecosystem [TS]

01:07:17   but not that open not that open and this [TS]

01:07:20   is like people gave me flack on the past [TS]

01:07:21   shot when I was listing the things that [TS]

01:07:24   could have contributed to Scott [TS]

01:07:25   forestalls downfall the things that we [TS]

01:07:26   can see like when he was the guy in [TS]

01:07:28   charge you know the maps thing happened [TS]

01:07:31   and I also listed Siri among like the [TS]

01:07:33   demerits like Siri happened on his watch [TS]

01:07:35   and it was you know his thing that he [TS]

01:07:37   endorsed and people like what are you [TS]

01:07:39   talking about maps fine everyone knows [TS]

01:07:40   there were some problems with map date [TS]

01:07:41   and stuff like that but Siri like that [TS]

01:07:43   wasn't that good and I listed it for a [TS]

01:07:46   couple reasons first I listed it because [TS]

01:07:47   it was released its beta and that's not [TS]

01:07:49   an apple if thing to do they ship it [TS]

01:07:50   when it's ready so this is a change from [TS]

01:07:52   the apple way and it's a change in terms [TS]

01:07:53   of like you know Apple shipping [TS]

01:07:55   everything about it sweaty ready is what [TS]

01:07:56   gives it the reputation of like when [TS]

01:07:58   Apple comes out with that I know it's [TS]

01:07:59   gonna be good it's not like when Google [TS]

01:08:01   comes out with you like yeah it's [TS]

01:08:02   probably just the bay then I might just [TS]

01:08:03   go away right so it put a dent in that [TS]

01:08:06   image that Apple have been so careful to [TS]

01:08:08   maintain that's not just an image it's [TS]

01:08:09   like an actuality like uh you you build [TS]

01:08:12   up trust in the consumer that when you [TS]

01:08:13   ship something that's gonna do what you [TS]

01:08:15   say it does right and having to put the [TS]

01:08:17   beta labels like this one not so much [TS]

01:08:19   like it might kind of do what we say it [TS]

01:08:22   will do whatever but then you also back [TS]

01:08:23   with a giant ad campaign that doesn't [TS]

01:08:25   really emphasize the beta aspect of it [TS]

01:08:27   like I don't think Siri was a failure or [TS]

01:08:30   bad or a bad idea or anything like that [TS]

01:08:32   I think it's probably a net positive but [TS]

01:08:34   it had more severe downsides than a [TS]

01:08:38   typical apple launched right like it [TS]

01:08:41   wasn't just like benign or neutral like [TS]

01:08:43   it had parts of it that that caused [TS]

01:08:45   backlash or the didn't work is described [TS]

01:08:48   or that you know that when the servers [TS]

01:08:49   weren't working [TS]

01:08:50   for those people who first got their [TS]

01:08:51   phones the early adopters they did not [TS]

01:08:52   have a good experience with Siri because [TS]

01:08:54   the servers were constantly slammed [TS]

01:08:55   because everyone was taking out the [TS]

01:08:56   phones and trying to talk to it uh and [TS]

01:08:58   you know and Game Center the same thing [TS]

01:09:01   not this is forestalls problem but uh [TS]

01:09:03   you know I let her press slamming game [TS]

01:09:05   center gives Game Center a bad rep right [TS]

01:09:07   and what could have been like oh I I [TS]

01:09:09   just got this great game like it could [TS]

01:09:10   have been a halo effect finally a game [TS]

01:09:12   becomes popular in our little nerd [TS]

01:09:14   circle that uses Game Center and so we [TS]

01:09:15   all think the game center is great [TS]

01:09:17   because we love the game that would have [TS]

01:09:18   been a halo effect we got the opposite [TS]

01:09:20   we like the game but Game Center is [TS]

01:09:23   falling down there for now games that [TS]

01:09:24   has a bad rap in all our minds right [TS]

01:09:26   because it didn't it didn't live up to [TS]

01:09:28   the task well Siri and voice recognition [TS]

01:09:31   an apple there's a little bit of that [TS]

01:09:33   you know bad reputation going on there [TS]

01:09:36   where I'd be you know late night talk [TS]

01:09:37   show host doing jokes about Cirie and [TS]

01:09:39   some people just giving up on it except [TS]

01:09:41   for very for a very narrow band of tasks [TS]

01:09:43   like setting timers or reminders or [TS]

01:09:45   stuff like that and how much improvement [TS]

01:09:48   of Siri can reverse that how much [TS]

01:09:49   improvement of Game Center can make us [TS]

01:09:51   forget about that like even Twitter to [TS]

01:09:53   this day twitter has been pretty stable [TS]

01:09:54   and up and it stayed up during election [TS]

01:09:56   and stuff like that and yeah the three [TS]

01:09:57   hundred thousand tweets more than three [TS]

01:10:00   hundred thousand tweets a minute then a [TS]

01:10:03   no fail whale right and but yet we all [TS]

01:10:05   still remember the fail of course like [TS]

01:10:07   like that reputation of Twitter as that [TS]

01:10:08   service that couldn't stay up is still [TS]

01:10:10   in all our minds despite the fact that [TS]

01:10:12   it's been so good for so long right that [TS]

01:10:14   they've solved that problem it's very [TS]

01:10:16   difficult to come back from that so [TS]

01:10:17   that's why I listed Siri in the list of [TS]

01:10:19   possible you know demerits on forestalls [TS]

01:10:22   resume alright I think will be the final [TS]

01:10:26   topic for today is a talk about an [TS]

01:10:29   article written by contro but a cage ah [TS]

01:10:33   contra with a que how to see a video [TS]

01:10:36   game I like contra the two guys running [TS]

01:10:38   around shooting what country were they [TS]

01:10:40   in the iran-contra scandal uh we know a [TS]

01:10:43   country Iran part over to somewhere were [TS]

01:10:45   the contrast anyone chatroom Nicaragua [TS]

01:10:48   give him a second mailchimp calm easy [TS]

01:10:50   email newsletters MailChimp helps you [TS]

01:10:52   design email newsletters you can share [TS]

01:10:53   them on social networks you integrate [TS]

01:10:55   with services tons and tons of services [TS]

01:10:57   you can track the results so that when [TS]

01:10:59   you send out a campaign you say oh these [TS]

01:11:02   people have received it [TS]

01:11:04   this many people have received it this [TS]

01:11:05   is the country that there it's very cool [TS]

01:11:06   stuff you can customize your signup form [TS]

01:11:09   to match the brand they already have so [TS]

01:11:11   that it integrates perfectly with your [TS]

01:11:12   website when you go to 5 by 5 that TV / [TS]

01:11:15   newsletter for example it's going to [TS]

01:11:17   look like the rest of the site it's not [TS]

01:11:18   like some weird what if you just want to [TS]

01:11:19   use their sign up form on their site you [TS]

01:11:21   don't to host a thing do it fine put an [TS]

01:11:23   iframe whatever it's your choice can [TS]

01:11:27   even integrate all this stuff in your [TS]

01:11:28   Facebook page on a Twitter you can [TS]

01:11:29   collect signups from an ipad or laptop [TS]

01:11:31   when you're at a tradeshow can even [TS]

01:11:34   integrate it into your iOS app or your [TS]

01:11:36   Android have like we do for the five by [TS]

01:11:37   five app when you sign up for the [TS]

01:11:40   newsletter right there that's using [TS]

01:11:41   their code they give you that code you [TS]

01:11:42   just embed it in your app it's genius [TS]

01:11:43   there's never been a better time to try [TS]

01:11:46   them out you can send twelve thousand [TS]

01:11:48   emails a month to two thousand scribe [TS]

01:11:50   subscribers for free forever it's really [TS]

01:11:54   great they've got tons and tons of [TS]

01:11:55   really cool resources books that they've [TS]

01:11:58   put out that are free great tools that [TS]

01:12:01   will help you see exactly what the email [TS]

01:12:02   that you're composing is going to look [TS]

01:12:04   like and pretty much every single email [TS]

01:12:05   reader that is known to mankind [TS]

01:12:08   humankind you can learn more by going to [TS]

01:12:10   MailChimp calm / 5 by 5 even just going [TS]

01:12:14   to that URL will show your solidarity [TS]

01:12:16   your Syracuse Ian solidarity malcham com [TS]

01:12:20   / 5 by 5 please go check them out done [TS]

01:12:24   tell group says it says it was Nicaragua [TS]

01:12:27   cross then Scott Newcombe and EU km [TS]

01:12:30   shames himself in front of the entire [TS]

01:12:32   world by incorrectly typing in the [TS]

01:12:34   Contra code the konami code they don't [TS]

01:12:39   know if anyone didn't when the chatroom [TS]

01:12:40   catch it and and shame him scott duke [TS]

01:12:43   nukem yeah my problem with it with the [TS]

01:12:48   konami code is that the poland storm [TS]

01:12:51   song about Frogger tends to intercept it [TS]

01:12:54   in my mind and I'm avid do you know that [TS]

01:12:55   one no I don't know that one find that [TS]

01:12:58   for the show notes and throw it in there [TS]

01:12:59   and move all the other things in there [TS]

01:13:01   it's not call is it called the Frogger [TS]

01:13:03   storm the Frogger song I bet if you just [TS]

01:13:05   do Paul and storm Frogger song you will [TS]

01:13:08   find it and we should put that in the [TS]

01:13:10   show notes don't let me forget that [TS]

01:13:11   alright but about this article written [TS]

01:13:14   by contrib with a que who is mysterious [TS]

01:13:16   his description is [TS]

01:13:17   a veteran design and management surgeon [TS]

01:13:20   parentally perennially in search of [TS]

01:13:22   complex problems to operate on this is [TS]

01:13:24   one of those few anonymous people on the [TS]

01:13:26   web who I don't actually know who they [TS]

01:13:27   are ah but anyway he nobody no nobody [TS]

01:13:31   knows oh sure I'm sure everybody knows [TS]

01:13:33   no nobody knows no people no oh people [TS]

01:13:37   know he doesn't post frequently but he [TS]

01:13:41   when he does posts easier to got [TS]

01:13:43   something to say what he but the dials [TS]

01:13:47   article is as Apple's design problems [TS]

01:13:50   aren't skeuomorphic talked last time [TS]

01:13:52   about Forrestal and the skeuomorphic [TS]

01:13:56   design and not just gear morphism but [TS]

01:13:58   also this sort of the graphical [TS]

01:14:02   treatment of elements being more heavy [TS]

01:14:03   weight than they used to be and the [TS]

01:14:04   possibility that since you know [TS]

01:14:06   reportedly Steve Jobs was heavily into [TS]

01:14:08   that kind of design and so was Forrestal [TS]

01:14:10   and jobs has gone and then Forrestal was [TS]

01:14:11   the one in charge of iOS it seems like [TS]

01:14:14   he was heavily in favor of it too most [TS]

01:14:16   of the people out in the tech world [TS]

01:14:17   don't like it as much and wish there was [TS]

01:14:20   less of it and wish that it would go [TS]

01:14:22   away and so there was lots of [TS]

01:14:23   skeuomorphism flat blowback of saying [TS]

01:14:26   finally a forcible begun and in theory [TS]

01:14:28   but all this bad stuff we don't like [TS]

01:14:32   will go away and Johnny Apple save us [TS]

01:14:33   all and conscious article is like that [TS]

01:14:35   what was wrong what's wrong with apples [TS]

01:14:37   he's mostly fucking outstanding iOS here [TS]

01:14:39   but you know in general what's wrong [TS]

01:14:41   with apples software and user interface [TS]

01:14:43   is not there all skeuomorphic the [TS]

01:14:46   problems are deeper than that so he [TS]

01:14:49   lists a couple of things here like these [TS]

01:14:52   may seem like small things but I'm gonna [TS]

01:14:54   focus on one of them in a bit but he [TS]

01:14:55   lists well here's a line of focus on it [TS]

01:15:00   on the Notification Center yeah there [TS]

01:15:04   are lots of jailbreak hacks that make it [TS]

01:15:06   so when you swipe down with your thumb a [TS]

01:15:07   notification center you don't just see [TS]

01:15:08   you notifications you also see a small [TS]

01:15:10   set of other items that you want quick [TS]

01:15:11   access to and so Congress has six items [TS]

01:15:14   that drain mobile battery devices GPS [TS]

01:15:16   Wi-Fi cell radio bluetooth and screen [TS]

01:15:19   brightness still require laborious [TS]

01:15:21   multiple clicks in multiple places not [TS]

01:15:22   immediately obvious to non 70s just turn [TS]

01:15:24   on and off without any simple thematic [TS]

01:15:26   or geofence grouping right so anyone who [TS]

01:15:29   has a mobile [TS]

01:15:30   iOS device and uses it when they [TS]

01:15:32   traveller just just that you know it's [TS]

01:15:34   like I want to turn GPS off because I [TS]

01:15:36   don't need it now I want to turn [TS]

01:15:37   cellular data off because I don't need [TS]

01:15:38   it now we're in turn bluetooth codes [TS]

01:15:40   never used i went from the screen [TS]

01:15:41   brightness up screen brightness down and [TS]

01:15:42   doing all those things with a non [TS]

01:15:43   jailbreak iphone requires going to the [TS]

01:15:45   Settings app and filling around with [TS]

01:15:47   stuff and it's you know you're like boy [TS]

01:15:48   if you know it's one of the reasons that [TS]

01:15:50   people jailbreak like I know this [TS]

01:15:52   jailbreak stuff where I just swiped my [TS]

01:15:53   thumb down from the top of the screen [TS]

01:15:54   and I get direct access turning [TS]

01:15:55   bluetooth on and off the flip side of [TS]

01:15:57   that is like people saying how often do [TS]

01:15:59   you really turn bluetooth on and off why [TS]

01:16:00   are you always turning Wi-Fi on/off we [TS]

01:16:02   just leave everything on the OS will [TS]

01:16:03   manage the battery for you don't have to [TS]

01:16:04   do it or whatever but in practice [TS]

01:16:08   jailbreakers and android are kind of [TS]

01:16:10   like the things i talked about before [TS]

01:16:11   that you know the paths in the grass [TS]

01:16:13   like if you don't if you don't constrain [TS]

01:16:16   people if you give people a green field [TS]

01:16:17   to do whatever they want like jailbreak [TS]

01:16:18   people are like Android people if [TS]

01:16:20   something you know trends become clear [TS]

01:16:23   paths start getting worn into the grass [TS]

01:16:24   from everybody going and everyone [TS]

01:16:26   wanting to have a thing to turn [TS]

01:16:27   bluetooth on and off and her Wi-Fi off [TS]

01:16:28   and maybe you know that maybe they're [TS]

01:16:31   not right maybe they shouldn't be doing [TS]

01:16:32   that may be the solution is to have the [TS]

01:16:33   OS manager better but they're clearly [TS]

01:16:35   voting with their feet that this is [TS]

01:16:36   something that they want and that's not [TS]

01:16:40   gonna do with skeuomorphism a contour [TS]

01:16:42   less iCloud desktop integration and file [TS]

01:16:44   sharing among Apple devices we all know [TS]

01:16:46   how to pain that is like things get into [TS]

01:16:48   iCloud and you edit a text document with [TS]

01:16:50   text edit but it's not visible on your [TS]

01:16:52   phone at all because there's no doc [TS]

01:16:54   there's no application from apple or [TS]

01:16:56   otherwise that reads the iCloud sandbox [TS]

01:16:58   for text edit and how do you share among [TS]

01:17:00   applications to have multiple [TS]

01:17:01   applications working on the same [TS]

01:17:02   document he says the iwork suite is [TS]

01:17:05   begging to be updated preview text at in [TS]

01:17:07   contacts desperately need of you I [TS]

01:17:09   overhauls you know says that he says [TS]

01:17:12   core functionalities like dictionary and [TS]

01:17:13   iOS keyboard layout and auto correction [TS]

01:17:15   not best-of-breed I don't I don't know [TS]

01:17:17   because I don't spend enough time of [TS]

01:17:18   other things but apparently those things [TS]

01:17:20   are better on other platforms I'll take [TS]

01:17:21   his word for it there the iOS [TS]

01:17:23   organization of just using folders like [TS]

01:17:25   we're lucky we even get folders versus [TS]

01:17:27   just a grid of icons then okay now you [TS]

01:17:28   can get a grid of icons nested with a [TS]

01:17:30   sub grid of icons navigating among apps [TS]

01:17:34   not as not as a fancy or as interesting [TS]

01:17:38   as it was on like things like webos or [TS]

01:17:40   whatever now [TS]

01:17:43   this may sound like just an individual [TS]

01:17:45   list of one person's peeves about like [TS]

01:17:47   how iOS isn't the same as Android and [TS]

01:17:49   you may be thinking I like all of [TS]

01:17:51   apple's decisions here all these things [TS]

01:17:53   that that people want are actually bad [TS]

01:17:55   things and Apple is correct to hold the [TS]

01:18:00   line on them I'll have more on that in a [TS]

01:18:02   bit but first I want to get back to the [TS]

01:18:05   notion from last show about Forrestal is [TS]

01:18:07   that like as in all things we don't know [TS]

01:18:09   how many of the things from this list or [TS]

01:18:11   from any of the lists are a you know [TS]

01:18:14   that forest all is to blame for just [TS]

01:18:16   because he's the guy who got forced out [TS]

01:18:18   doesn't mean that everything you don't [TS]

01:18:20   like was his doing and now that he's [TS]

01:18:22   gone it will change and I actually got [TS]

01:18:24   right before the show one completely [TS]

01:18:26   anonymous tidbit from somebody who heard [TS]

01:18:29   this directly from forestalls mouth so [TS]

01:18:31   it's I guess this is what secondhand [TS]

01:18:32   information well that if you really [TS]

01:18:35   trust the person and Mario no i don't i [TS]

01:18:37   don't know this is the anonymous tipster [TS]

01:18:38   i don't know them and they even if there [TS]

01:18:41   are a hundred percent accurate which i [TS]

01:18:42   think they are cuz like there's no [TS]

01:18:43   upside to blend with us they're just [TS]

01:18:45   conveying something that forced all said [TS]

01:18:47   to them okay and here's directly [TS]

01:18:49   directly to them yes direct all right [TS]

01:18:51   right so it's at second hand write like [TS]

01:18:54   a second where we are saying it died [TS]

01:18:56   hands go anyway take it all set it to [TS]

01:18:59   this person's ears this person said it [TS]

01:19:01   to me and here it is uh he says that [TS]

01:19:04   Steve Jobs and Johnny I've didn't want a [TS]

01:19:07   home button on the iPhone and forest all [TS]

01:19:10   had to fight them for months before they [TS]

01:19:11   finally decided to have a home button [TS]

01:19:13   alright and this source says assuming [TS]

01:19:16   this is true and he says it certainly [TS]

01:19:17   rings true knowing what we know about [TS]

01:19:19   dives and jobs like doesn't that sound [TS]

01:19:21   like something that I haves and jobs [TS]

01:19:23   want no no buttons at all just the [TS]

01:19:24   screen it's pure it's just the screen [TS]

01:19:26   like that totally sounds like something [TS]

01:19:27   that fits in with a personality but [TS]

01:19:28   anyway this is assuming that Forrestal [TS]

01:19:31   story is true an iphone created at a [TS]

01:19:34   time with I've in charge might not have [TS]

01:19:36   been the device it might have been a [TS]

01:19:37   device without a home button on it right [TS]

01:19:40   now you know it I think we all agree at [TS]

01:19:45   this point that having that one button [TS]

01:19:48   like it's been touted by many people [TS]

01:19:49   like contemplate the design of iOS and [TS]

01:19:52   like no you don't understand like it's [TS]

01:19:53   not you know when they were rumors of [TS]

01:19:55   getting rid of the home [TS]

01:19:56   like you don't understand the home [TS]

01:19:57   button is genius having the one button [TS]

01:19:58   is a genius because almost everything [TS]

01:20:01   has to be on the screen but there has to [TS]

01:20:02   be an on-screen escape hatch for like I [TS]

01:20:05   don't know what's going on just forget [TS]

01:20:08   about this stuff and rescue me and [TS]

01:20:10   that's the physical home button and [TS]

01:20:12   despite the fact like it's not [TS]

01:20:13   mechanically hooked up to anything it's [TS]

01:20:14   a software control button if your think [TS]

01:20:16   freezes the home button does nothing [TS]

01:20:17   anyway or whatever it's reassuring to be [TS]

01:20:19   able to have a physical button it could [TS]

01:20:21   be that ives and jobs at the stories [TS]

01:20:23   accurate we're right and an iphone [TS]

01:20:25   without the home button would work [TS]

01:20:26   better but all of us are looking at what [TS]

01:20:27   we do have and it's very difficult for [TS]

01:20:29   anyone who's an iOS aficionado not to [TS]

01:20:32   come down the side of saying you know [TS]

01:20:34   that home button was one of the best [TS]

01:20:35   decisions they ever made so I don't know [TS]

01:20:37   how listeners feel about this I think [TS]

01:20:39   the home button was a good idea but [TS]

01:20:40   there is some aspect of it of like not [TS]

01:20:42   being able to envision how it work [TS]

01:20:43   without the home button but you know [TS]

01:20:45   this story is accurate here's yet [TS]

01:20:47   another example where forestall who none [TS]

01:20:50   of us probably know personally you know [TS]

01:20:53   is doing something that most people [TS]

01:20:54   would agree was a good thing Frankie [TS]

01:20:57   that was down at least one good thing in [TS]

01:20:58   his tenure now oh yeah other thing is [TS]

01:21:00   that's the meta point is we don't know [TS]

01:21:02   which things forestall like you know if [TS]

01:21:04   you just want to do all the bad things [TS]

01:21:06   he's responsible for those well you [TS]

01:21:08   don't know how you don't know what he [TS]

01:21:09   did at all we none of us know he might [TS]

01:21:10   have done all hundred percent good [TS]

01:21:12   things or all hundred percent bad things [TS]

01:21:14   or a 50-50 mix we don't know we just [TS]

01:21:15   know he was in charge and so like [TS]

01:21:17   regardless of whether he's responsible [TS]

01:21:20   for let me get some responsibility like [TS]

01:21:21   the buck stops here if you don't like [TS]

01:21:22   iOS 6 and you want to blame one person [TS]

01:21:24   you could blame the CEO of Apple and you [TS]

01:21:26   can blame Forrestal he was in charge [TS]

01:21:28   right so that that is legitimate but on [TS]

01:21:30   an individual basis you don't know so [TS]

01:21:31   here's yet another example of a story in [TS]

01:21:33   the left one from last week was choosing [TS]

01:21:35   OS 10 instead of like Linux or something [TS]

01:21:37   for their phone OS and I think that one [TS]

01:21:39   I can much more heavily defend that as [TS]

01:21:40   being the right move in retrospect right [TS]

01:21:42   uh the home button I can go either way [TS]

01:21:45   on but I mostly of the opinion that that [TS]

01:21:48   was a good call and so if he was four [TS]

01:21:49   Souls behind that that's another example [TS]

01:21:51   for all the people out there who think [TS]

01:21:53   the Forrestal just did terrible things [TS]

01:21:54   like like I said in the last show [TS]

01:21:56   history is written by the winners and [TS]

01:21:58   that means that all the stories you see [TS]

01:22:00   out of Apple and stuff about what a tear [TS]

01:22:02   all these terrible things that for us [TS]

01:22:03   all did well of course it's the entirety [TS]

01:22:05   of the company that fired him versus him [TS]

01:22:07   who is basically probably being quiet [TS]

01:22:09   and Rob [TS]

01:22:09   has to be quiet so who knows when we'll [TS]

01:22:11   know the real story but I would say to [TS]

01:22:12   everybody regardless of personality [TS]

01:22:15   issues and all this stuff like that who [TS]

01:22:16   knows don't be so quick to decide that [TS]

01:22:19   forest all responsible for all this this [TS]

01:22:21   bad stuff alright so you know all that [TS]

01:22:24   is to say we don't know that things will [TS]

01:22:26   get any better you know all the things [TS]

01:22:28   that that you know contra is talking [TS]

01:22:30   about here not just give you a morphism [TS]

01:22:31   but all the things that he's complaining [TS]

01:22:32   about we don't know that any of those [TS]

01:22:34   things will be better now the forest all [TS]

01:22:35   is gone one thing I think we can be [TS]

01:22:37   confident about is that things will be [TS]

01:22:39   different because different people are [TS]

01:22:41   in charge like it would be shocking to [TS]

01:22:42   me if with this huge reshuffle of like [TS]

01:22:45   oh now Federer he's in charge of iOS iOS [TS]

01:22:47   10 and now I was instead of in charge of [TS]

01:22:49   user interface the things didn't change [TS]

01:22:50   like we don't know what little bitter [TS]

01:22:52   for worse but we I do think they're [TS]

01:22:54   gonna change like how could they not [TS]

01:22:55   change right unless there was some other [TS]

01:22:57   you know if Steve Jobs was still in [TS]

01:22:59   charge I can imagine them not change [TS]

01:23:01   because he sort of exerted his taste on [TS]

01:23:03   the entire company but Tim Cook doesn't [TS]

01:23:05   seem to do that so I would think with [TS]

01:23:06   this executive reshuffling things are [TS]

01:23:09   going to change now getting back to the [TS]

01:23:11   the you know easy way to turn on and off [TS]

01:23:13   Bluetooth and Wi-Fi and cell data and [TS]

01:23:15   stuff like that uh if I had to pick one [TS]

01:23:18   word to describe apples handling of the [TS]

01:23:20   evolution of iOS would probably be [TS]

01:23:22   intransigence like they have shown over [TS]

01:23:26   the years of especially the later years [TS]

01:23:28   a general unwillingness to to bend to [TS]

01:23:33   these to the will of things that [TS]

01:23:35   everyone thinks they're going to have [TS]

01:23:36   you got to have flash on this thing [TS]

01:23:37   apple says no actually we don't have to [TS]

01:23:40   have flash and no matter how much you [TS]

01:23:41   complain over how many revisions then [TS]

01:23:43   right how many news stories come out and [TS]

01:23:44   say the iphones great except if only it [TS]

01:23:46   ran flash we're just not going to do it [TS]

01:23:48   right whether it was forestall or not [TS]

01:23:52   behind that the dynamic has been that [TS]

01:23:55   users and developers like clamor for [TS]

01:23:57   something an apple mostly just says no [TS]

01:23:59   and sticks to his guns and holds firm so [TS]

01:24:02   the dynamic in this relationship is [TS]

01:24:05   Apple is the stern adult that knows best [TS]

01:24:07   and we are out there going and you know [TS]

01:24:09   who we as we is just like consumers tech [TS]

01:24:12   pundits gadget reviewers saying Apple [TS]

01:24:15   you got to do this Apple you add to that [TS]

01:24:16   happy good an apple just says calm down [TS]

01:24:18   we know what we're doing we're not going [TS]

01:24:20   to do that [TS]

01:24:21   the app store policies are another [TS]

01:24:23   example where everyone was screaming [TS]

01:24:24   about what the app store policy should [TS]

01:24:26   be and how they're going to kill [TS]

01:24:27   everything or whatever and what you get [TS]

01:24:29   from Apple has been we're just we're [TS]

01:24:32   staying the course here minor [TS]

01:24:33   adjustments true some minor backpedaling [TS]

01:24:36   but for the most part it's been you know [TS]

01:24:38   we know best we're gonna stick with or [TS]

01:24:40   doing same thing with the UI simplicity [TS]

01:24:42   like I know you want all these fancy [TS]

01:24:43   features I know you want to have gadgets [TS]

01:24:45   on your home screen and all these sort [TS]

01:24:47   of things that Android has or whatever [TS]

01:24:48   we're just saying a grid of icons is the [TS]

01:24:50   way to do and trust us long term this is [TS]

01:24:51   the right thing to do and again this [TS]

01:24:53   this intransigence is frequently cited [TS]

01:24:55   by Apple fans as boy is an apple great [TS]

01:24:57   see how they are able to hold strong in [TS]

01:25:00   the face of demands for features that [TS]

01:25:02   you might think you want but if you keep [TS]

01:25:04   going that direction eventually you'll [TS]

01:25:05   end up with a big complicated phone no [TS]

01:25:07   one likes and that you know they're [TS]

01:25:09   doing the right thing right ah you know [TS]

01:25:13   and another example of this [TS]

01:25:15   intransigence is the spread of fanciful [TS]

01:25:18   interfaces and skeuomorphic interfaces [TS]

01:25:21   and things with like fake materials and [TS]

01:25:23   you know just both of those aspects both [TS]

01:25:25   in terms of actual skeuomorphism where [TS]

01:25:27   you're trying to have a knob on the [TS]

01:25:28   computer screen because people know what [TS]

01:25:29   knobs are but you don't actually need [TS]

01:25:30   knobs anymore and a slider way better [TS]

01:25:32   and just in terms of it works just like [TS]

01:25:33   a regular application it's got buttons [TS]

01:25:35   and scroll the region's only the buttons [TS]

01:25:36   look like they're made out of leather [TS]

01:25:37   for no reason like a very heavy weight [TS]

01:25:39   visual that thing is another example of [TS]

01:25:41   something when Apple started doing it we [TS]

01:25:43   all went what are you doing Apple this [TS]

01:25:45   is big mess like I don't like it it's [TS]

01:25:47   ugly doesn't make sense I learned a new [TS]

01:25:49   world quote skeuomorphism and that [TS]

01:25:50   proves that you're bad and you know like [TS]

01:25:52   we all just like that's enough yet [TS]

01:25:54   another example of a place we think [TS]

01:25:55   Apple is going wrong uh in this case I [TS]

01:25:59   think there is more weight behind it [TS]

01:26:00   because it's not just that we want what [TS]

01:26:03   we want i want my gadgets i want [TS]

01:26:04   something fancier you know I think [TS]

01:26:06   folders exist at all because of people [TS]

01:26:07   complaining about things and even that [TS]

01:26:08   is pretty simple you know I want my easy [TS]

01:26:10   buddy turn bluetooth on and off they're [TS]

01:26:11   holding a line on those and those are [TS]

01:26:13   more easily supportable than the case [TS]

01:26:15   where there they you know usually make [TS]

01:26:18   these fanciful defensible whimsical and [TS]

01:26:19   sometimes schemer interfaces because [TS]

01:26:22   those tend to those interfaces tend to [TS]

01:26:24   happen at the you know to the detriment [TS]

01:26:26   of functionality and usability like it's [TS]

01:26:29   not like you know they're holding fast [TS]

01:26:30   and they haven't been proven right so a [TS]

01:26:32   great example this is the podcast [TS]

01:26:34   the is just called podcast seven [TS]

01:26:36   contests yeah yeah with a purple icon [TS]

01:26:38   yep beautiful eve you have purple I yeah [TS]

01:26:42   and it's got like this is about blue [TS]

01:26:43   right the reel-to-reel tape thing in [TS]

01:26:45   there which is not really skeuomorphic [TS]

01:26:47   because it's really just you know I [TS]

01:26:49   candy you don't really manipulate it [TS]

01:26:50   with your fingers and who knows maybe [TS]

01:26:51   you can but like it's you know it's it's [TS]

01:26:55   a perfect example this type of design [TS]

01:26:57   and and it appen typical apple fashion [TS]

01:27:00   they're like you know we like podcast [TS]

01:27:01   we're sticking with it like this is what [TS]

01:27:02   we know that's like the culmination of [TS]

01:27:04   everything they've done leather address [TS]

01:27:06   book yep we love that we're sticking [TS]

01:27:07   with it everything looks like tomato [TS]

01:27:08   plastic and stuff like that up we love [TS]

01:27:10   that too we're doing that it's got to [TS]

01:27:11   have a wood title bar in OS 10 it's you [TS]

01:27:13   know we're sticking it like they have [TS]

01:27:14   not in fact they've doubled down like [TS]

01:27:16   from line to mountain lion that's [TS]

01:27:17   justice just spread even farther and [TS]

01:27:19   farther right and so again they're just [TS]

01:27:21   sticking to their guns and then podcasts [TS]

01:27:23   app was like look see this is just you [TS]

01:27:24   know what how could it have been a [TS]

01:27:26   different when podcast come out what [TS]

01:27:28   were you picturing your head at this [TS]

01:27:29   point we're like it's gonna be like some [TS]

01:27:31   disembodied microphone or a reel-to-reel [TS]

01:27:33   bag of course it has to be of course [TS]

01:27:35   right and the proof is in the pudding go [TS]

01:27:38   look at the reviews on the podcast app [TS]

01:27:39   on the App Store it's got two stars this [TS]

01:27:41   is a written by a you know the biggest [TS]

01:27:45   company in the world with supposedly the [TS]

01:27:46   most talented engineers and it just gets [TS]

01:27:48   it's just gets slammed it gets trashed [TS]

01:27:50   right it's gotta out of 15,000 total [TS]

01:27:53   ratings about 10,000 of them are one [TS]

01:27:56   star like people don't like it they [TS]

01:27:58   don't it doesn't work well it doesn't [TS]

01:28:01   look good it's hard to use it you know [TS]

01:28:03   it has so many bad things but every end [TS]

01:28:05   is not just because it looks like a tape [TS]

01:28:06   recorder because 10,000 people out of [TS]

01:28:08   15,000 would not give it one star for [TS]

01:28:09   looking like a tape recorder if anything [TS]

01:28:11   if this thing worked great and was fun [TS]

01:28:12   to use and you know how it was good in [TS]

01:28:15   all aspects nobody cares that it's [TS]

01:28:17   skeuomorphic or anything like that if [TS]

01:28:18   it's a fun usable good bug free [TS]

01:28:20   application fine but as you know contra [TS]

01:28:23   points out in an article they're not [TS]

01:28:24   just falling down in some esoteric kind [TS]

01:28:27   of philosophical way that we disagree [TS]

01:28:28   with they're just making bad apps it's a [TS]

01:28:30   bad application it's not good people [TS]

01:28:32   don't like it you know people are [TS]

01:28:34   deleting it off their phone because it's [TS]

01:28:36   like downloading podcast in the [TS]

01:28:37   background and burning through their [TS]

01:28:38   cellular day that things like i think i [TS]

01:28:40   deleted off one of my devices so far I'm [TS]

01:28:42   deleted all [TS]

01:28:43   but I don't use it that that's [TS]

01:28:44   definitely true and it's not just like [TS]

01:28:47   the first version with bad they fixed it [TS]

01:28:48   if you look at the current version the [TS]

01:28:50   rating is still two stars and out of the [TS]

01:28:51   current version is 710 ratings and 480 [TS]

01:28:54   of those are one star uh so this is the [TS]

01:28:58   case where you know this dynamic between [TS]

01:29:01   us complaining and Apple not doing [TS]

01:29:03   anything is taking the turn for the [TS]

01:29:05   worst because for the first time Apple [TS]

01:29:07   is like unquestionably not in the right [TS]

01:29:10   like it's not a matter of opinion [TS]

01:29:11   they're making bad software software [TS]

01:29:13   that people don't like software that [TS]

01:29:14   doesn't work right and you know it's not [TS]

01:29:17   because it looks like a tapir order [TS]

01:29:18   recorded just you know they're just [TS]

01:29:19   doing the wrong thing you have to think [TS]

01:29:21   that the development time spent on [TS]

01:29:22   podcasts some portion of it had to be [TS]

01:29:24   spent making that stupid tape recorder [TS]

01:29:26   stuff work and that's time that could [TS]

01:29:27   have been spent making an actual good [TS]

01:29:29   application or some portion of the [TS]

01:29:30   design process was short-circuited by [TS]

01:29:32   someone deciding oh I know let's make it [TS]

01:29:34   a real tree tape recorder and then out [TS]

01:29:35   the window go tons and tons of possible [TS]

01:29:37   interfaces that would have been more [TS]

01:29:38   friendlier easier to use my talk I had a [TS]

01:29:42   phone call with the developer shortly [TS]

01:29:44   after came out and I asked him I asked [TS]

01:29:47   him about some of this and and the way [TS]

01:29:48   that the way that it was described to me [TS]

01:29:50   was that the there was one person who [TS]

01:29:54   was in charge of doing the user [TS]

01:29:55   interface design stuff and there was [TS]

01:29:57   another person who was in charge of [TS]

01:29:58   writing the code and of course they [TS]

01:29:59   worked as a team they collaborated I I [TS]

01:30:03   don't know how much but my impression my [TS]

01:30:07   strong impression was the two of them [TS]

01:30:09   created the app and they they worked [TS]

01:30:13   hard on it they had a vision for it they [TS]

01:30:14   did it they were supported and their [TS]

01:30:16   choices were supported but the distinct [TS]

01:30:20   impression I got was not from on you [TS]

01:30:24   know from on high saying this is how [TS]

01:30:25   this app is going to work it was more [TS]

01:30:27   like hey we're gonna we're gonna build a [TS]

01:30:28   cool app and they built it and they they [TS]

01:30:30   got it out there and my understanding [TS]

01:30:32   again I could be wrong was that this was [TS]

01:30:35   like a two-person team who built this [TS]

01:30:38   app together I don't think it's a [TS]

01:30:40   top-down thing where they're forcing you [TS]

01:30:42   know their developers to make it like [TS]

01:30:43   this it's it's the opposite it's that [TS]

01:30:45   Apple had created an environment where [TS]

01:30:48   the type of applications they give a [TS]

01:30:50   thumbs up to our applications like this [TS]

01:30:52   like for example can you imagine [TS]

01:30:55   developers either working for apple or [TS]

01:30:57   not making an application that looks and [TS]

01:31:00   behaves like this like it you know in [TS]

01:31:02   classic mac OS like you know if you were [TS]

01:31:06   inside Apple and it was your job to make [TS]

01:31:08   I can't think of a classic Mac [TS]

01:31:09   application it's your job to make like [TS]

01:31:11   the keychain a manager keychain existed [TS]

01:31:14   a classic Frank OS there was an [TS]

01:31:16   application where you messed with it and [TS]

01:31:17   they decided to make it look like [TS]

01:31:19   something like with like a padlock [TS]

01:31:20   animation a key thing and like a [TS]

01:31:22   metaphor that uses you know physical [TS]

01:31:25   keys stuff like that if you went to your [TS]

01:31:27   superiors as a two-person development [TS]

01:31:29   teams that we're thinking of making this [TS]

01:31:30   they'd be like what no use a scrolling [TS]

01:31:32   table view with sortable columns like [TS]

01:31:34   that's not how you make a mac [TS]

01:31:35   application let alone like one [TS]

01:31:36   officially from Apple right it's not a [TS]

01:31:38   game right this is the keychain [TS]

01:31:40   application right now that a [TS]

01:31:42   counterexample there from the classic [TS]

01:31:44   mac OS days is the CD player remember [TS]

01:31:45   that Apple CD player yes yeah first [TS]

01:31:48   hints of like those guys said we want to [TS]

01:31:51   make it look kind of like an 80s Sony [TS]

01:31:52   plastic thing can we do that like a CD [TS]

01:31:55   player it's kind of ok but see player [TS]

01:31:56   also you know kind of worked ok that's [TS]

01:31:59   like a balance between those things as [TS]

01:32:00   you get more fanciful getting into games [TS]

01:32:02   where the UI can look like anything [TS]

01:32:03   there's a bounce so key change shouldn't [TS]

01:32:05   look like that CD player can look it's [TS]

01:32:07   mostly like a regular you I but it looks [TS]

01:32:08   a little bit different but it certainly [TS]

01:32:09   was you know podcast is way on the other [TS]

01:32:11   side of it and as it turns out unlike [TS]

01:32:13   something like garageband podcast [TS]

01:32:15   application has utilitarian functions [TS]

01:32:18   that need to be fulfilled and this one [TS]

01:32:21   is over the line and it's not the [TS]

01:32:23   people's fault for proposing and wine to [TS]

01:32:25   do that it's apple's fault for for [TS]

01:32:27   creating an environment where this type [TS]

01:32:28   of application is given a thumbs up like [TS]

01:32:30   that it fits perfectly and it's not an [TS]

01:32:32   aberration it's not like those are the [TS]

01:32:33   crazy guys made the apple CD music [TS]

01:32:35   player thing Apple CD audio play or [TS]

01:32:37   whatever it's called they're not an [TS]

01:32:38   aberration they are in the mainstream [TS]

01:32:40   this is how Apple does development now [TS]

01:32:42   and that's what we're talking about not [TS]

01:32:43   not so much to pick on these particular [TS]

01:32:44   people doing this one application but [TS]

01:32:46   this is how Apple has decided this is [TS]

01:32:48   what software development is for iOS in [TS]

01:32:50   the Mac you make these crazy high [TS]

01:32:52   concept very art heavy things uh and if [TS]

01:32:57   it looks awesome in it and it demos well [TS]

01:32:59   on a stage and the graphics of these [TS]

01:33:01   things are great you can't complain that [TS]

01:33:02   that's not a good looking real the real [TS]

01:33:03   thing was just like that's not what [TS]

01:33:05   what's important about an application [TS]

01:33:06   you know that's that's what countries [TS]

01:33:08   get [TS]

01:33:08   his article here he has this strangely [TS]

01:33:11   worded section at the bottom I don't [TS]

01:33:15   know if this passive voice or just [TS]

01:33:16   flipping around of object and subjective [TS]

01:33:18   anyway says a serious mistake would be [TS]

01:33:20   to hide many of these behavioral [TS]

01:33:22   functional expert experiential software [TS]

01:33:24   problems under a more attractive [TS]

01:33:25   aesthetically unifying display layer so [TS]

01:33:27   this is like what would Johnny I'd do to [TS]

01:33:29   fix everything right and she says such [TS]

01:33:31   as a more modern less cheesy looking [TS]

01:33:33   game saying a game center redesign that [TS]

01:33:35   doesn't have a social layer so I've [TS]

01:33:37   complained myself about Game Center how [TS]

01:33:38   it's insulting the gamers and gross [TS]

01:33:40   looking and just terrible and everything [TS]

01:33:41   like that so Johnny I've swoops in and [TS]

01:33:43   he says I'm gonna fix this and he makes [TS]

01:33:45   game center not look like green Felton [TS]

01:33:46   and all that stuff or whatever but he [TS]

01:33:48   hasn't actually fixed it because one of [TS]

01:33:50   the you know that's surface level what's [TS]

01:33:52   you know what's really wrong with game [TS]

01:33:53   center well it's not as good as xbox [TS]

01:33:54   live it's not as good as like steam or [TS]

01:33:56   you know I need to other similar [TS]

01:33:57   services that provide similar functions [TS]

01:33:59   just functionally like where's the [TS]

01:34:01   social layer wow how easy it is it to [TS]

01:34:03   find and add friends and and you know do [TS]

01:34:05   matches and find out what they're doing [TS]

01:34:07   compared to you and stuff like that you [TS]

01:34:08   know it's not just how the thing looks [TS]

01:34:11   ah and aesthetically unified itunes [TS]

01:34:14   without appreciably better content [TS]

01:34:16   discovery what's wrong with iTunes it's [TS]

01:34:17   not just that it's ugly and buggy and [TS]

01:34:19   stuff like that but it should be easier [TS]

01:34:20   to find stuff that you like right [TS]

01:34:22   Assyria app without the background linen [TS]

01:34:24   but still lacking much deeper semantic [TS]

01:34:26   integration with the rest of iOS right [TS]

01:34:27   is what's wrong with Syria it stupid [TS]

01:34:29   Linden background no we just talked [TS]

01:34:30   about this many things that are wrong [TS]

01:34:31   with Syria have nothing to do with how [TS]

01:34:33   it looks and with a little metal button [TS]

01:34:35   that looks there and whether is Linden [TS]

01:34:36   behind everything a Maps app without the [TS]

01:34:38   ungainly surreal visual artifacts but [TS]

01:34:41   still missing a robust search layer [TS]

01:34:42   underneath you know what's wrong with [TS]

01:34:43   maps is not the ugly graphics and we [TS]

01:34:46   were three 3d flyover like that's all [TS]

01:34:47   gravy we're willing to accept that it's [TS]

01:34:48   the data that's bad in iBooks app [TS]

01:34:51   without the wooden shelves are in your [TS]

01:34:53   spine shadow but still with subpar [TS]

01:34:55   typography and emic hyphenation and [TS]

01:34:56   justification I books I complained about [TS]

01:34:59   it looking like a book it's stupid the [TS]

01:35:00   wooden shelves seem like they're [TS]

01:35:01   pointless whatever but that's not what's [TS]

01:35:02   wrong with ibooks it's not a good book [TS]

01:35:04   reader doesn't you know do hyphenation [TS]

01:35:06   while you can't do floating images it's [TS]

01:35:07   like you know the store experience on [TS]

01:35:10   how you update think we have the all [TS]

01:35:11   show complaining about I book stuff it's [TS]

01:35:12   not like people will focus on the [TS]

01:35:15   looking like a book and I think that is [TS]

01:35:16   a problem and they've addressed it by [TS]

01:35:18   having non-book looking the modes [TS]

01:35:19   whatever this [TS]

01:35:20   much deeper things wrong that Jony ive [TS]

01:35:22   or anyone else can't fix by putting a [TS]

01:35:23   new coat of paint things or he ends with [TS]

01:35:26   a podcast app without the tape deck [TS]

01:35:28   skeuomorphism but with all the same [TS]

01:35:29   navigational opaqueness wise podcasts [TS]

01:35:32   are difficult to use you can't tell [TS]

01:35:33   where you are and your catalog and find [TS]

01:35:35   and you know your list of things like [TS]

01:35:37   it's difficult to find where you are [TS]

01:35:39   ignoring that the tape deck thing [TS]

01:35:40   entirely there are deeper things wrong [TS]

01:35:42   so he's in conclusion here at the end in [TS]

01:35:45   the end what's wrong with iOS isn't the [TS]

01:35:47   dark linen behind the app icons at the [TS]

01:35:49   bottom of the screen but the fact that [TS]

01:35:50   iOS ought to have much better [TS]

01:35:51   interaction management and navigation [TS]

01:35:53   than users fiddling with tiny icons I'm [TS]

01:35:55   fairly sure most Apple users gladly [TS]

01:35:57   continue to use but there what are [TS]

01:35:59   supposed to be skeuomorphic Lee [TS]

01:36:01   challenge calendar notebook apps for a [TS]

01:36:02   thousand years apple can only solve more [TS]

01:36:04   far more vexing problems software [TS]

01:36:06   problems of applied the unification when [TS]

01:36:08   using iTunes the app store and [TS]

01:36:09   performance and reliability of the same [TS]

01:36:10   like the the point of this article is [TS]

01:36:13   that there are much much deeper problems [TS]

01:36:15   then what these things look like in a [TS]

01:36:17   metaphor is they use even though it's [TS]

01:36:19   not you know if not saying those things [TS]

01:36:21   aren't problems in many cases those [TS]

01:36:22   things are problems in many cases those [TS]

01:36:24   decisions cause other problems but the [TS]

01:36:26   problems are much deeper they all the [TS]

01:36:28   way down the software stack all the way [TS]

01:36:29   through the wires into the server all [TS]

01:36:31   the way to the company policies just you [TS]

01:36:33   know everything uh so Johnny I've does [TS]

01:36:36   have his work cut out for a minute too [TS]

01:36:38   I'm not saying he doesn't he doesn't [TS]

01:36:39   understand it's like we're giving [TS]

01:36:40   something that you know you're telling [TS]

01:36:41   John you have something doesn't already [TS]

01:36:42   know I think he understands how deep [TS]

01:36:44   usability goes and how it's not just a [TS]

01:36:46   coat of paint like no it certainly has [TS]

01:36:48   shown that he understands that hardware [TS]

01:36:50   right but people out there thinking if [TS]

01:36:53   iOS 7 comes out and linen texture is [TS]

01:36:56   gone and it looks nicer it's like Oh [TS]

01:36:57   Johnny I saved us all no I don't think [TS]

01:36:59   he will have unless he's addressed all [TS]

01:37:02   these other problems or you know [TS]

01:37:03   federighi combination of him and [TS]

01:37:05   federighi have addressed these other [TS]

01:37:06   problems and maybe maybe this [TS]

01:37:08   intransigence will start you know fading [TS]

01:37:10   where it's like finally is iOS freed to [TS]

01:37:13   evolve again to say we want to you know [TS]

01:37:17   not just do a toe dip into data sharing [TS]

01:37:19   but like let's solve the data sharing [TS]

01:37:21   problem once and for all and let's be [TS]

01:37:23   more bold with what springboard looks [TS]

01:37:25   like like adding folders was like a [TS]

01:37:26   concession and it's not like a great [TS]

01:37:29   concession it's like what can we do [TS]

01:37:31   within the current meta for this [TS]

01:37:33   kind of fits with the because people [TS]

01:37:34   what they want like is there something [TS]

01:37:36   beyond springboard someone should be [TS]

01:37:38   thinking you're working about that when [TS]

01:37:39   the iPad came out I remember thinking [TS]

01:37:40   like well it's not just going to be a [TS]

01:37:41   grid of icons because a tablet interface [TS]

01:37:43   require you know you have more space a [TS]

01:37:45   different metaphor will be appropriate [TS]

01:37:47   and they just stuck with springboard the [TS]

01:37:48   way it was which works it's not terrible [TS]

01:37:50   it's better than doing something that's [TS]

01:37:52   bad but I still feel like there's [TS]

01:37:54   something beyond the grid of icons they [TS]

01:37:56   can go to and again as people will say [TS]

01:37:58   like you don't understand apples right [TS]

01:38:00   here sticking with the Civil grid icons [TS]

01:38:01   this was genius about you have to think [TS]

01:38:03   it has to be this simple like in many [TS]

01:38:05   areas Apple is right I do applaud them [TS]

01:38:07   for holding fast but things do need to [TS]

01:38:09   evolve an apple does need to recognize [TS]

01:38:11   the difference between when it's holding [TS]

01:38:13   fast in a case where it turns out to be [TS]

01:38:15   right and when it's holding fast in case [TS]

01:38:17   where it turns out to be wrong and on [TS]

01:38:19   the user interface stuff in the past two [TS]

01:38:20   versions of both Mac os10 and iOS I [TS]

01:38:23   think they've been conclusively proven [TS]

01:38:26   themselves to be on the wrong trap and [TS]

01:38:27   track in terms of how to design [TS]

01:38:29   applications both look and feel and how [TS]

01:38:31   they work to make users happy and to [TS]

01:38:33   make people happy with those [TS]

01:38:34   applications I think well this isn't [TS]

01:38:41   this is one of those things where when [TS]

01:38:42   you look at the history of the way that [TS]

01:38:46   people have felt about this and the [TS]

01:38:47   vocal people who are like contra you [TS]

01:38:52   really don't know who he is I really [TS]

01:38:55   don't i don't think anyone knows you [TS]

01:38:58   know he one of the points that i think [TS]

01:39:01   that he's making here that's one of the [TS]

01:39:03   you know one of the the points a lot of [TS]

01:39:07   people have been trying to make is we [TS]

01:39:11   want to see changes you know what I'm [TS]

01:39:15   saying and that's part of why I think [TS]

01:39:17   people get upset about this is the [TS]

01:39:19   changes that we know are coming or not [TS]

01:39:21   always one that we're hoping for we're [TS]

01:39:26   going to see progress not well yeah okay [TS]

01:39:28   that's a better way to say progress but [TS]

01:39:29   we don't know nasty stagnation yes [TS]

01:39:31   there's a balance between not giving in [TS]

01:39:34   to every stupid user whim and ending up [TS]

01:39:36   with something looks like windows with [TS]

01:39:37   stickers all over it and sticking with [TS]

01:39:40   something past it's expiration date and [TS]

01:39:42   then the war so who's going to determine [TS]

01:39:45   what that expiration date really is [TS]

01:39:46   well you mean that's that's as we pay [TS]

01:39:49   apple for right that's that that's their [TS]

01:39:50   job to you know that up until like up [TS]

01:39:53   until maybe lion and mountain lion Mac [TS]

01:39:55   os10 both evolved and changed you know [TS]

01:39:59   tremendously in big dramatic ways but [TS]

01:40:02   pretty much universally in positive ways [TS]

01:40:04   and only with lion and mountain lion [TS]

01:40:07   have things come in that the initial [TS]

01:40:10   impression of them was that they were [TS]

01:40:12   off pudding or you know that we didn't [TS]

01:40:14   like them doesn't mean that they're [TS]

01:40:15   wrong but like then it was it was a [TS]

01:40:16   change from like you know every version [TS]

01:40:18   had something for someone to complain [TS]

01:40:19   about her pet feature didn't get done [TS]

01:40:21   but in general we all felt like we're [TS]

01:40:22   moving in a positive direction and [TS]

01:40:24   here's this thing that goes in an [TS]

01:40:25   unexpected direction and an unexpected [TS]

01:40:26   direction can be amazing like when you [TS]

01:40:27   come up with the phone with no buttons [TS]

01:40:28   on it like that was unexpected and we [TS]

01:40:30   people are uncomfortable with it it [TS]

01:40:31   seemed like it was a terrible idea but [TS]

01:40:32   turned out not to be yeah well this [TS]

01:40:35   trend with you know changing their [TS]

01:40:37   applications like this like in the [TS]

01:40:39   beginning like could be cool but I'm [TS]

01:40:41   kind of uncomfortable but let me just [TS]

01:40:42   keep an open mind but they just to keep [TS]

01:40:44   executing on this thing and like the [TS]

01:40:46   worst part is that it works great in [TS]

01:40:47   some contexts like garageband which is [TS]

01:40:49   practically it's not it i'm gonna say [TS]

01:40:50   it's a game like that'll make Merlin mad [TS]

01:40:52   like it is amazingly powerful [TS]

01:40:53   application but like the skeuomorphism [TS]

01:40:56   they're actually serves a role because [TS]

01:40:58   the people who are able to use this this [TS]

01:40:59   application to do anything worth a damn [TS]

01:41:01   probably at this point in history are [TS]

01:41:03   familiar with the devices that they're [TS]

01:41:05   they're mimicking maybe there's kids [TS]

01:41:06   growing up and they've never seen like a [TS]

01:41:08   wah pedal and they don't know why this [TS]

01:41:09   thing looks like a little box with that [TS]

01:41:11   with knobs on it they don't understand [TS]

01:41:13   what it's emulating whatever but like [TS]

01:41:14   that I feel like a creative application [TS]

01:41:17   has more leeway to do that type of thing [TS]

01:41:18   but GarageBand on the Mac where it's a [TS]

01:41:22   multitrack Audio Editor maybe it doesn't [TS]

01:41:23   need the wood title bar like but we [TS]

01:41:25   didn't really mind that much but they [TS]

01:41:27   just they keep going down this path [TS]

01:41:28   despite all of the negative signals from [TS]

01:41:31   from users and everything that maybe if [TS]

01:41:34   you shouldn't paint everything with the [TS]

01:41:35   same brush and maybe it's not the way to [TS]

01:41:37   go and losing sight of the things that [TS]

01:41:38   used to be on track without getting [TS]

01:41:40   blinded by the incredible high quality [TS]

01:41:42   of the visuals they have in these [TS]

01:41:43   applications right because their [TS]

01:41:45   pictures are pretty like you know when [TS]

01:41:46   Apple give Apple credit when they do ask [TS]

01:41:49   you a morphic application where they [TS]

01:41:50   make something out of fake real-world [TS]

01:41:51   materials they look really really good [TS]

01:41:53   even if you hang their ugly you have to [TS]

01:41:55   admit they're well [TS]

01:41:56   rendered and especially retina [TS]

01:41:57   resolution and that can blind you to [TS]

01:41:59   what is actually wrong with this [TS]

01:42:00   application right and what's actually [TS]

01:42:02   wrong with it is if you did the you know [TS]

01:42:04   wireframe information architecture [TS]

01:42:06   diagram it would be you know it's too [TS]

01:42:08   cumbersome to go from here to there or [TS]

01:42:10   that's you know too much of a pain or [TS]

01:42:11   whatever so all this is all mixed up [TS]

01:42:13   into one kind of feeling of user [TS]

01:42:15   interface malaise right like the visual [TS]

01:42:18   malaise of like just too heavy witness [TS]

01:42:20   hurting my eyes and like Windows 8 is a [TS]

01:42:21   breath of fresh air right and the other [TS]

01:42:23   malaise of like even I've just ignore [TS]

01:42:25   the visuals I don't like this [TS]

01:42:26   application because I can't get it to [TS]

01:42:28   work and do what I wanted to do all [TS]

01:42:29   right you're upset yeah all right I'm [TS]

01:42:36   not that hopeful like I because I [TS]

01:42:39   haven't been totally against this stuff [TS]

01:42:41   you read my line the mountain lion [TS]

01:42:42   reviews like you know I great pains to [TS]

01:42:44   point out that like it could be that you [TS]

01:42:48   know a lot of the feeling against like [TS]

01:42:49   the leather calendar and stuff is like [TS]

01:42:51   does it make it a worse calendar [TS]

01:42:52   application is this what the problem is [TS]

01:42:54   is that the leather or the stitching and [TS]

01:42:55   like people don't like it because I [TS]

01:42:57   think it's ugly and that's that's [TS]

01:42:58   legitimate thing using something ugly is [TS]

01:43:00   not fun but like the real problems with [TS]

01:43:02   the calendar application we're like that [TS]

01:43:03   you know didn't have features to be [TS]

01:43:05   wanted it was cumbersome to use or and [TS]

01:43:06   you know I did hammer on the [TS]

01:43:08   skeuomorphism as like if you're gonna do [TS]

01:43:10   that that's not helping if you're making [TS]

01:43:12   visual promises you know these graphics [TS]

01:43:15   are you know writing checks this [TS]

01:43:17   interface can't cash the graphics say [TS]

01:43:18   one thing the interface says no sorry [TS]

01:43:20   right and they're closer to that balance [TS]

01:43:22   in iOS but you know it's that I was [TS]

01:43:27   mostly on board with this thing but now [TS]

01:43:29   I feel like uh we've done we've run the [TS]

01:43:32   experiment and this school of design has [TS]

01:43:35   its limits Annapolis crossed has Apple [TS]

01:43:37   has crossed over them and it needs to it [TS]

01:43:39   needs to regroup and pull it back and [TS]

01:43:41   focus less on the visuals and more on [TS]

01:43:45   what the thing exactly to do and maybe [TS]

01:43:46   that means you get to keep these visuals [TS]

01:43:48   fine keep the cool appearances and stuff [TS]

01:43:49   but just you know regroup and [TS]

01:43:50   concentrate on making it also like if I [TS]

01:43:52   took this application removed all of the [TS]

01:43:54   textures and just made it wireframes [TS]

01:43:55   would still be an awesome application [TS]

01:43:57   like a recent example letterpress that [TS]

01:44:00   basically is that yeah but that severe [TS]

01:44:02   that's a very special case I mean how [TS]

01:44:04   many apps are gonna be like that where [TS]

01:44:06   they're gonna be awesome if you removed [TS]

01:44:08   everything fifty percent well think of [TS]

01:44:10   male male is basically it's like an iOS [TS]

01:44:12   wireframe yeah right like it's just the [TS]

01:44:15   simplest possible controls and you know [TS]

01:44:17   if it's fast and responsive especially [TS]

01:44:19   in the early days when this was the only [TS]

01:44:20   you know people liked male like now [TS]

01:44:21   maybe people are grumpy because it's not [TS]

01:44:23   quite as feature rich as they want it to [TS]

01:44:24   be but really any great application you [TS]

01:44:26   should be able to completely remove the [TS]

01:44:28   fancy visuals and just keep it in [TS]

01:44:30   wireframes and it should still be useful [TS]

01:44:31   and pleasing to use maybe not doesn't [TS]

01:44:33   delight people as much as you don't get [TS]

01:44:34   like a cool shredding animation or some [TS]

01:44:36   even letterpress makes things explode [TS]

01:44:37   when you remove the game stuff like that [TS]

01:44:39   yeah like that's that's icing that's [TS]

01:44:40   like progressive enhancement but it just [TS]

01:44:42   got to be a solid you know solid user [TS]

01:44:44   interface design in terms of like you [TS]

01:44:46   know enough its law applies to touch [TS]

01:44:49   things with like touch target size [TS]

01:44:50   location obvious navigational model [TS]

01:44:53   mental model like that's all got to work [TS]

01:44:55   and then you make it look awesome on top [TS]

01:44:56   of that you can't start from the other [TS]

01:44:58   direction you know just to kind of take [TS]

01:45:00   this off uh on a tangent a little bit I [TS]

01:45:04   assume that because you know we can [TS]

01:45:07   either confirm nor deny that you had [TS]

01:45:08   anything to do with voting this year but [TS]

01:45:10   if you were watching any of the results [TS]

01:45:11   on television after after voting in as [TS]

01:45:15   it was closing and things like that they [TS]

01:45:18   have on an NBC was especially bad for [TS]

01:45:21   this you know when NBC would go to [TS]

01:45:24   commercial you'd have to an unfortunate [TS]

01:45:25   task of switching over to the CNN which [TS]

01:45:27   is worse you they would play very [TS]

01:45:31   dramatic music in the background [TS]

01:45:32   especially CNN in the background the [TS]

01:45:35   whole time to do to hold while they're [TS]

01:45:39   talking while they're talking about poll [TS]

01:45:40   results they would have the picture of [TS]

01:45:42   Obama come up and it would have liked a [TS]

01:45:44   little highlight move across the square [TS]

01:45:46   box around him framing his picture and [TS]

01:45:48   it would flip out and roll out and [TS]

01:45:50   there'd be little like explosions and [TS]

01:45:52   fading things in and fading T who needs [TS]

01:45:55   that garbage and that to me that's [TS]

01:45:56   exactly what's going on with these apps [TS]

01:45:58   like just show you know what I would [TS]

01:46:01   have liked a screen that just showed on [TS]

01:46:03   on it here's a picture here's a picture [TS]

01:46:05   the other dude here's information about [TS]

01:46:07   the dude that's all that I want need to [TS]

01:46:09   see I don't need to see little flyovers [TS]

01:46:11   and call outs and weird little things [TS]

01:46:13   like that it's all extra it's all crazy [TS]

01:46:15   stuff I mean it's bad enough that we [TS]

01:46:18   have little scrollers are going across [TS]

01:46:19   the bottom of the screen you know [TS]

01:46:21   I don't need a lens flare happening in [TS]

01:46:24   real time over a picture of a candidate [TS]

01:46:26   like it's it's not necessary having a [TS]

01:46:29   you know it's almost like hat like when [TS]

01:46:31   you watch a TV show from the 70s or 80s [TS]

01:46:34   it's got a laugh track on it and it's [TS]

01:46:36   painfully obvious that it was a laugh [TS]

01:46:38   track and not done in front of a studio [TS]

01:46:40   audience this is the laugh track of the [TS]

01:46:43   apps that we have today these things and [TS]

01:46:45   I hope at some point people realize that [TS]

01:46:47   none of this garbage is really necessary [TS]

01:46:49   just give us a nap now fine you pointed [TS]

01:46:52   out games like games great do cool stuff [TS]

01:46:54   with the game because it's a game and [TS]

01:46:57   usually it's a full screen interface [TS]

01:46:58   like you've identified but you know just [TS]

01:47:01   stay wat why why do companies feel like [TS]

01:47:04   they need to do this stuff there are [TS]

01:47:05   there people out there who like who [TS]

01:47:06   think it's cool i think there are I [TS]

01:47:08   think there are people how did you see [TS]

01:47:09   the interface looks just like paper it [TS]

01:47:13   looks just like paper like there are [TS]

01:47:15   people who love that John well there's [TS]

01:47:17   some room for that I think like you know [TS]

01:47:19   artistic application or even just like [TS]

01:47:20   the metal dock which I actually I think [TS]

01:47:22   I'm staring it now I'm mountain lion on [TS]

01:47:23   my mac pro here and I as I said in my [TS]

01:47:25   review I was gonna try to keep this like [TS]

01:47:27   metal slanty dock thing and I kept think [TS]

01:47:29   is I think it looks I think it looks [TS]

01:47:30   nice like I would like to own an actual [TS]

01:47:33   physical thing that was made of this [TS]

01:47:34   cool shiny metal thing uh there's room [TS]

01:47:37   for that like that it's like icing on [TS]

01:47:39   the cake you know I I don't think [TS]

01:47:42   everything needs to be completely plain [TS]

01:47:44   even straightforward applications uh can [TS]

01:47:47   make you feel better about using them [TS]

01:47:49   because it's like an emotional [TS]

01:47:50   experience making right better to click [TS]

01:47:51   I mean even just the OS changing the [TS]

01:47:53   buttons to be like aqua colored and then [TS]

01:47:55   making them flat or whatever like you [TS]

01:47:56   want things to look cool and nice or [TS]

01:47:58   whatever but never to the detriment it's [TS]

01:48:00   always got to be an enhancement never [TS]

01:48:02   the detriment and never to be in a [TS]

01:48:03   distraction and speaking of the sound [TS]

01:48:05   background thing two things in that [TS]

01:48:07   first it reminded me of closer to home I [TS]

01:48:09   don't know if you ever listen to these I [TS]

01:48:11   think you tried to do this like once I [TS]

01:48:12   don't remember but you know the podcast [TS]

01:48:14   thing where there's light background [TS]

01:48:17   music kind of like the stuff you just [TS]

01:48:18   imitated yeah throughout the entire [TS]

01:48:20   podcast array or does it sometimes to [TS]

01:48:22   Howard Stern used to do it no drive me [TS]

01:48:23   crazy like Howard you do not need that [TS]

01:48:25   music behind you yeah but either during [TS]

01:48:27   the ads he would do it sometimes like [TS]

01:48:29   well I don't know what that is is there [TS]

01:48:30   a term term of art for that background i [TS]

01:48:32   I'm sure there is I [TS]

01:48:33   admittedly I don't know that did you [TS]

01:48:35   ever do that I thought I was right i did [TS]

01:48:36   at one time as a as a joke on Marco show [TS]

01:48:39   after he had done his he did his spot on [TS]

01:48:42   howard stern show and had it had the [TS]

01:48:45   music behind it and as a joke I said oh [TS]

01:48:47   we should do that on this show we should [TS]

01:48:49   have you know music behind the ad reads [TS]

01:48:51   during the spot and and talk over and [TS]

01:48:53   and and so put it on there as a joke for [TS]

01:48:55   that show and boy you should have seen [TS]

01:48:57   the emails and tweets I got from people [TS]

01:48:59   who didn't know that it was a joke that [TS]

01:49:01   you know they're there was like One guys [TS]

01:49:02   like I really like it it sounded cool [TS]

01:49:04   and then everybody else was like if you [TS]

01:49:08   do this again I'm unsubscribing from [TS]

01:49:10   every show and I will never listen to [TS]

01:49:12   any of these people again and I need to [TS]

01:49:15   listen to these people so please don't [TS]

01:49:17   do it or I'll kill you like I mean [TS]

01:49:18   almost death threat kind of thing it was [TS]

01:49:20   really a joke it was just a joke hi [TS]

01:49:24   Indian says it's wallpaper music and it [TS]

01:49:25   always bothered me as well as like they [TS]

01:49:27   do that on TV as well you know that and [TS]

01:49:30   also like the lens flare later oh it [TS]

01:49:32   also has a sound like the swooping sash [TS]

01:49:33   yeah yeah that is that's awful and many [TS]

01:49:37   different ways and the second thing [TS]

01:49:38   about background music is that this is [TS]

01:49:40   the reason that television stations do [TS]

01:49:43   it a place where background music is [TS]

01:49:46   used to good effect in an appropriate [TS]

01:49:49   context but in the same exact way is in [TS]

01:49:52   boss fights and video games yeah they [TS]

01:49:54   have more dramatic intense higher pace [TS]

01:49:57   music that makes sense it's a game is [TS]

01:49:59   because it makes you like oh my god oh [TS]

01:50:01   my god it's the boss right uh it's [TS]

01:50:04   manipulation it's it's manipulating you [TS]

01:50:06   yeah to being more nor more excited and [TS]

01:50:09   under like because you know if you were [TS]

01:50:11   actually fighting a gigantic you know [TS]

01:50:13   spider thing and you'll you how was a [TS]

01:50:14   sword you would be scared and like the [TS]

01:50:16   game wants to convey that emotional [TS]

01:50:18   experience same thing with movies you [TS]

01:50:19   know movie sound right but in particular [TS]

01:50:20   boss fights because uh it's an [TS]

01:50:23   experience that you control some aspect [TS]

01:50:25   of so the when I play video games by Sun [TS]

01:50:28   frequently he gets freaked out on a boss [TS]

01:50:30   and he just wants to continue with the [TS]

01:50:31   game so has me beat the boss or he keeps [TS]

01:50:33   dying or whatever and he's not he [TS]

01:50:34   doesn't keep dying because it's too hard [TS]

01:50:35   for him to do the bosses aren't actually [TS]

01:50:37   harder than the rest of the game right [TS]

01:50:38   hey you know go through the minibosses [TS]

01:50:40   and stuff like that it's that he gets [TS]

01:50:42   psyched out by the music right and so [TS]

01:50:44   this is this is I [TS]

01:50:46   faq as Merlin say for any kid young [TS]

01:50:48   children Sarah I get young kids know [TS]

01:50:51   this I gamers know this anyone I think [TS]

01:50:53   anyone who's been here for any period of [TS]

01:50:54   time knows this may be young people [TS]

01:50:56   don't if you're having trouble on a boss [TS]

01:50:58   fight one of the things that you can do [TS]

01:50:59   is just mute the TV all the sudden like [TS]

01:51:02   it decreased the the difficulty by a low [TS]

01:51:05   level right now there may be sound cues [TS]

01:51:07   that you need to actually beat the boss [TS]

01:51:09   in that case you've got problems but if [TS]

01:51:10   you just put it on mute lowering the [TS]

01:51:12   volume kind of helps when I really but [TS]

01:51:14   just put it on mute suddenly it's like [TS]

01:51:16   oh I can relax I want you to do is wait [TS]

01:51:18   for his attack move to the left take out [TS]

01:51:20   this thing shoot them and there I move [TS]

01:51:21   to the right role here and do that and [TS]

01:51:22   repeat it three times and he's dead and [TS]

01:51:23   it becomes like so easy and by the way [TS]

01:51:25   the second thing if you're having [TS]

01:51:26   trouble with boss fights in the modern [TS]

01:51:28   age the second thing you can do [TS]

01:51:29   especially if it's an actual difficult [TS]

01:51:31   boss fight that is physically difficult [TS]

01:51:33   to controlling you're not just getting [TS]

01:51:34   psyched out go find a YouTube video [TS]

01:51:36   someone beating the boss just watching [TS]

01:51:38   some but not that you don't know what to [TS]

01:51:39   do like once you know what to do which [TS]

01:51:40   is can't execute it like I know you [TS]

01:51:42   gotta do these things I just can't [TS]

01:51:43   execute it's too hard for me watch a [TS]

01:51:46   video of someone else doing it you would [TS]

01:51:48   think what difference does that make I [TS]

01:51:49   know this guy can do it I we both know [TS]

01:51:50   what to do you both got it yeah I know [TS]

01:51:52   you have to do this thing I just can't [TS]

01:51:53   physically do it it's just too hard just [TS]

01:51:55   watching someone else do it will [TS]

01:51:57   subconsciously or perhaps consciously [TS]

01:51:59   convince you that it is possible to beat [TS]

01:52:02   this boss and just by watching someone [TS]

01:52:05   else dude it becomes like oh this is a [TS]

01:52:07   thing that can happen I see human beings [TS]

01:52:09   can do this assuming it's not an [TS]

01:52:11   emulator don't watch emulator videos [TS]

01:52:12   you'll you'll feel bad about yourself [TS]

01:52:13   watch someone else do it and then go off [TS]

01:52:16   and do on your own so any right like the [TS]

01:52:18   music thing that emotional manipulation [TS]

01:52:21   there's a dark side of the light side to [TS]

01:52:24   that the dark side is the political [TS]

01:52:26   thing of like dunton Tom be nervous [TS]

01:52:27   about whatever it is right storm is [TS]

01:52:30   coming storm of the century your [TS]

01:52:31   children could be poisoned election [TS]

01:52:33   results whatever it is right and the [TS]

01:52:36   positive side of that is if you're [TS]

01:52:37   watching a movie you want to get into it [TS]

01:52:38   if you're playing a video game like it's [TS]

01:52:39   part of it you want to get into it you [TS]

01:52:41   want to get that feeling that thrill and [TS]

01:52:43   in software all these tools this amazing [TS]

01:52:47   you know ability to make beautiful [TS]

01:52:49   graphics and everything can be used for [TS]

01:52:51   good and and for evil unintentional evil [TS]

01:52:54   like the good is you have an amazing [TS]

01:52:56   application that works great and if it [TS]

01:52:57   was just black and white wire frames [TS]

01:52:58   people would use in [TS]

01:52:59   joy this application and love it and [TS]

01:53:01   become dedicated to it because it's [TS]

01:53:02   solid it's reliable to functionality [TS]

01:53:03   you've employed it is great and now take [TS]

01:53:06   your amazing application let's say it's [TS]

01:53:08   an art application and make it look like [TS]

01:53:10   a piece of park from people and make the [TS]

01:53:12   tools look like beautiful real world art [TS]

01:53:13   tools that artists who use this program [TS]

01:53:15   are going to be familiar with they will [TS]