00:00:02 ◼ ► this is hypercritical weekly talkshow [<a href="https://overcast.fm/+IpkR9K98/2">TS</a>]
00:00:04 ◼ ► ruminating on exactly what is wrong in [<a href="https://overcast.fm/+IpkR9K98/4">TS</a>]
00:00:08 ◼ ► technologies and businesses nothing is [<a href="https://overcast.fm/+IpkR9K98/8">TS</a>]
00:00:10 ◼ ► so perfect that cannot be imploded by my [<a href="https://overcast.fm/+IpkR9K98/10">TS</a>]
00:00:14 ◼ ► co-host John siracusa I'm Dan Benjamin [<a href="https://overcast.fm/+IpkR9K98/14">TS</a>]
00:00:21 ◼ ► episode number 51 just like area 51 [<a href="https://overcast.fm/+IpkR9K98/21">TS</a>]
00:00:24 ◼ ► we've got two sponsors we want to thank [<a href="https://overcast.fm/+IpkR9K98/24">TS</a>]
00:00:26 ◼ ► now and later while the program is going [<a href="https://overcast.fm/+IpkR9K98/26">TS</a>]
00:00:33 ◼ ► publishing platform and stripe comm [<a href="https://overcast.fm/+IpkR9K98/33">TS</a>]
00:00:35 ◼ ► full-stack payments tell more about them [<a href="https://overcast.fm/+IpkR9K98/35">TS</a>]
00:00:44 ◼ ► Benjamin you're still in recovery from [<a href="https://overcast.fm/+IpkR9K98/44">TS</a>]
00:00:46 ◼ ► our epic Goodfellas 5x5 at the movie [<a href="https://overcast.fm/+IpkR9K98/46">TS</a>]
00:00:52 ◼ ► show that we recorded on Monday of this [<a href="https://overcast.fm/+IpkR9K98/52">TS</a>]
00:00:56 ◼ ► week that didn't take too much out of me [<a href="https://overcast.fm/+IpkR9K98/56">TS</a>]
00:00:58 ◼ ► it's not like the Empire Strikes Back [<a href="https://overcast.fm/+IpkR9K98/58">TS</a>]
00:00:59 ◼ ► episode where ended at 3 a.m. so but we [<a href="https://overcast.fm/+IpkR9K98/59">TS</a>]
00:01:02 ◼ ► didn't start I mean it there was no way [<a href="https://overcast.fm/+IpkR9K98/62">TS</a>]
00:01:04 ◼ ► could've ended at 3 a.m. we started at [<a href="https://overcast.fm/+IpkR9K98/64">TS</a>]
00:01:05 ◼ ► noon it could have really when do you [<a href="https://overcast.fm/+IpkR9K98/65">TS</a>]
00:01:10 ◼ ► want to go frame-by-frame and there were [<a href="https://overcast.fm/+IpkR9K98/70">TS</a>]
00:01:13 ◼ ► we were talking to each other on Twitter [<a href="https://overcast.fm/+IpkR9K98/73">TS</a>]
00:01:16 ◼ ► saying oh man we forgot to talk about [<a href="https://overcast.fm/+IpkR9K98/76">TS</a>]
00:01:18 ◼ ► this one scene we get to talk about this [<a href="https://overcast.fm/+IpkR9K98/78">TS</a>]
00:01:20 ◼ ► other scene and it you know it was it [<a href="https://overcast.fm/+IpkR9K98/80">TS</a>]
00:01:26 ◼ ► 15-minute show and and somehow we still [<a href="https://overcast.fm/+IpkR9K98/86">TS</a>]
00:01:33 ◼ ► managed to miss a lot of stuff yeah and [<a href="https://overcast.fm/+IpkR9K98/93">TS</a>]
00:01:36 ◼ ► then people would tell us about things [<a href="https://overcast.fm/+IpkR9K98/96">TS</a>]
00:01:37 ◼ ► that we didn't know at least I didn't [<a href="https://overcast.fm/+IpkR9K98/97">TS</a>]
00:01:39 ◼ ► even know about as I imagine if we had [<a href="https://overcast.fm/+IpkR9K98/99">TS</a>]
00:01:40 ◼ ► more knowledge than we would have gone [<a href="https://overcast.fm/+IpkR9K98/100">TS</a>]
00:01:42 ◼ ► on even longer yeah Heather it's still [<a href="https://overcast.fm/+IpkR9K98/102">TS</a>]
00:01:45 ◼ ► still so much that we didn't cover [<a href="https://overcast.fm/+IpkR9K98/105">TS</a>]
00:01:47 ◼ ► I don't think we'll do a follow up I [<a href="https://overcast.fm/+IpkR9K98/107">TS</a>]
00:01:49 ◼ ► don't think I mean I'm not saying we [<a href="https://overcast.fm/+IpkR9K98/109">TS</a>]
00:01:50 ◼ ► won't have follow up I'm saying it's [<a href="https://overcast.fm/+IpkR9K98/110">TS</a>]
00:01:52 ◼ ► likely we won't we'll never do a follow [<a href="https://overcast.fm/+IpkR9K98/112">TS</a>]
00:01:55 ◼ ► up type of show but no but that one's [<a href="https://overcast.fm/+IpkR9K98/115">TS</a>]
00:01:58 ◼ ► got to stand on its own yeah but if [<a href="https://overcast.fm/+IpkR9K98/118">TS</a>]
00:02:01 ◼ ► you're wondering what we're talking [<a href="https://overcast.fm/+IpkR9K98/121">TS</a>]
00:02:02 ◼ ► about you can go and listen I highly [<a href="https://overcast.fm/+IpkR9K98/122">TS</a>]
00:02:04 ◼ ► recommend you do go and listen to this [<a href="https://overcast.fm/+IpkR9K98/124">TS</a>]
00:02:06 ◼ ► movie show and that that is in the show [<a href="https://overcast.fm/+IpkR9K98/126">TS</a>]
00:02:09 ◼ ► notes you can go to five by five dot TV [<a href="https://overcast.fm/+IpkR9K98/129">TS</a>]
00:02:13 ◼ ► and all of the links that we mentioned [<a href="https://overcast.fm/+IpkR9K98/133">TS</a>]
00:02:17 ◼ ► including self referential links such as [<a href="https://overcast.fm/+IpkR9K98/137">TS</a>]
00:02:21 ◼ ► go listen to our Goodfellas episode [<a href="https://overcast.fm/+IpkR9K98/141">TS</a>]
00:02:22 ◼ ► they're all going to be there in the [<a href="https://overcast.fm/+IpkR9K98/142">TS</a>]
00:02:24 ◼ ► show notes and we want to say thanks to [<a href="https://overcast.fm/+IpkR9K98/144">TS</a>]
00:02:26 ◼ ► help spot calm guys for making that [<a href="https://overcast.fm/+IpkR9K98/146">TS</a>]
00:02:30 ◼ ► best help desk software in the business [<a href="https://overcast.fm/+IpkR9K98/150">TS</a>]
00:02:33 ◼ ► so this this show though was so much fun [<a href="https://overcast.fm/+IpkR9K98/153">TS</a>]
00:02:36 ◼ ► to record it was great to see you not [<a href="https://overcast.fm/+IpkR9K98/156">TS</a>]
00:02:37 ◼ ► bashing something for a change it's [<a href="https://overcast.fm/+IpkR9K98/157">TS</a>]
00:02:40 ◼ ► thrilling well you know I had a little [<a href="https://overcast.fm/+IpkR9K98/160">TS</a>]
00:02:42 ◼ ► Star Wars episodes in the Pixar bus I [<a href="https://overcast.fm/+IpkR9K98/162">TS</a>]
00:02:44 ◼ ► was on the incomparable I'm not always [<a href="https://overcast.fm/+IpkR9K98/164">TS</a>]
00:02:45 ◼ ► bashing things the audio was out there [<a href="https://overcast.fm/+IpkR9K98/165">TS</a>]
00:02:49 ◼ ► that's what you're looking for and the [<a href="https://overcast.fm/+IpkR9K98/169">TS</a>]
00:02:51 ◼ ► audience is listening yeah so what are [<a href="https://overcast.fm/+IpkR9K98/171">TS</a>]
00:02:54 ◼ ► our topics gonna be for today what are [<a href="https://overcast.fm/+IpkR9K98/174">TS</a>]
00:02:55 ◼ ► we talking about follow up you know I [<a href="https://overcast.fm/+IpkR9K98/175">TS</a>]
00:02:57 ◼ ► was planning last week I was planning to [<a href="https://overcast.fm/+IpkR9K98/177">TS</a>]
00:03:00 ◼ ► make this a shorter show I think these [<a href="https://overcast.fm/+IpkR9K98/180">TS</a>]
00:03:03 ◼ ► shows are just getting out of control [<a href="https://overcast.fm/+IpkR9K98/183">TS</a>]
00:03:04 ◼ ► and we need to I need to tighten it up [<a href="https://overcast.fm/+IpkR9K98/184">TS</a>]
00:03:05 ◼ ► my personal goal that I wanted to try [<a href="https://overcast.fm/+IpkR9K98/185">TS</a>]
00:03:07 ◼ ► for something shorter and okay it's kind [<a href="https://overcast.fm/+IpkR9K98/187">TS</a>]
00:03:09 ◼ ► of like one of those would you say this [<a href="https://overcast.fm/+IpkR9K98/189">TS</a>]
00:03:11 ◼ ► is a New Year's New Year's resolution no [<a href="https://overcast.fm/+IpkR9K98/191">TS</a>]
00:03:13 ◼ ► no it's more like my analogies like a [<a href="https://overcast.fm/+IpkR9K98/193">TS</a>]
00:03:16 ◼ ► sports analogy one of the I played [<a href="https://overcast.fm/+IpkR9K98/196">TS</a>]
00:03:18 ◼ ► tennis as a younger man and in tennis or [<a href="https://overcast.fm/+IpkR9K98/198">TS</a>]
00:03:21 ◼ ► any sport really funny sight say you're [<a href="https://overcast.fm/+IpkR9K98/201">TS</a>]
00:03:22 ◼ ► like hitting the ball a little bit late [<a href="https://overcast.fm/+IpkR9K98/202">TS</a>]
00:03:25 ◼ ► right right I think you drive like I [<a href="https://overcast.fm/+IpkR9K98/205">TS</a>]
00:03:26 ◼ ► can't I can't stop hitting the ball late [<a href="https://overcast.fm/+IpkR9K98/206">TS</a>]
00:03:27 ◼ ► like on my back and I keep it I keep [<a href="https://overcast.fm/+IpkR9K98/207">TS</a>]
00:03:28 ◼ ► hitting the ball late well the way you [<a href="https://overcast.fm/+IpkR9K98/208">TS</a>]
00:03:30 ◼ ► try to do that is you say alright we'll [<a href="https://overcast.fm/+IpkR9K98/210">TS</a>]
00:03:32 ◼ ► try hitting it too early don't try to [<a href="https://overcast.fm/+IpkR9K98/212">TS</a>]
00:03:34 ◼ ► hit it the right way because that's not [<a href="https://overcast.fm/+IpkR9K98/214">TS</a>]
00:03:35 ◼ ► working try hitting it like way way way [<a href="https://overcast.fm/+IpkR9K98/215">TS</a>]
00:03:37 ◼ ► too early make a mistake in the other [<a href="https://overcast.fm/+IpkR9K98/217">TS</a>]
00:03:38 ◼ ► direction and sometimes it's even hard [<a href="https://overcast.fm/+IpkR9K98/218">TS</a>]
00:03:41 ◼ ► to do that you like I'll show there's no [<a href="https://overcast.fm/+IpkR9K98/221">TS</a>]
00:03:43 ◼ ► intentionally hit it too early it'll go [<a href="https://overcast.fm/+IpkR9K98/223">TS</a>]
00:03:44 ◼ ► way off to the right it'll just be a big [<a href="https://overcast.fm/+IpkR9K98/224">TS</a>]
00:03:46 ◼ ► mess and you find you can't even do that [<a href="https://overcast.fm/+IpkR9K98/226">TS</a>]
00:03:48 ◼ ► or maybe when you try to hit it way way [<a href="https://overcast.fm/+IpkR9K98/228">TS</a>]
00:03:50 ◼ ► too early it you hit it exactly right [<a href="https://overcast.fm/+IpkR9K98/230">TS</a>]
00:03:53 ◼ ► overcompensate so I said okay next show [<a href="https://overcast.fm/+IpkR9K98/233">TS</a>]
00:03:56 ◼ ► I'm going to try to end the show like [<a href="https://overcast.fm/+IpkR9K98/236">TS</a>]
00:03:58 ◼ ► way too early people gonna be like [<a href="https://overcast.fm/+IpkR9K98/238">TS</a>]
00:03:59 ◼ ► that's it you're done that's all you [<a href="https://overcast.fm/+IpkR9K98/239">TS</a>]
00:04:01 ◼ ► know just like very little follow-up one [<a href="https://overcast.fm/+IpkR9K98/241">TS</a>]
00:04:03 ◼ ► short topic that I think will ask me [<a href="https://overcast.fm/+IpkR9K98/243">TS</a>]
00:04:05 ◼ ► five minutes I'm going to in show early [<a href="https://overcast.fm/+IpkR9K98/245">TS</a>]
00:04:06 ◼ ► and then with the hopes that then that [<a href="https://overcast.fm/+IpkR9K98/246">TS</a>]
00:04:08 ◼ ► would would produce the shows on time [<a href="https://overcast.fm/+IpkR9K98/248">TS</a>]
00:04:10 ◼ ► but of course I had forgotten about the [<a href="https://overcast.fm/+IpkR9K98/250">TS</a>]
00:04:12 ◼ ► Apple event turning this week and so [<a href="https://overcast.fm/+IpkR9K98/252">TS</a>]
00:04:15 ◼ ► that's kind of out the window but I [<a href="https://overcast.fm/+IpkR9K98/255">TS</a>]
00:04:17 ◼ ► still I'm still going to try to tighten [<a href="https://overcast.fm/+IpkR9K98/257">TS</a>]
00:04:20 ◼ ► things up going for because I do want I [<a href="https://overcast.fm/+IpkR9K98/260">TS</a>]
00:04:22 ◼ ► do want to actually eventually have a [<a href="https://overcast.fm/+IpkR9K98/262">TS</a>]
00:04:24 ◼ ► show where we go okay so that's all [<a href="https://overcast.fm/+IpkR9K98/264">TS</a>]
00:04:27 ◼ ► not even an hour like I want I want that [<a href="https://overcast.fm/+IpkR9K98/267">TS</a>]
00:04:28 ◼ ► you're looking for that's your goal [<a href="https://overcast.fm/+IpkR9K98/268">TS</a>]
00:04:30 ◼ ► that's your new year's resolution is to [<a href="https://overcast.fm/+IpkR9K98/270">TS</a>]
00:04:31 ◼ ► have not a new year's resolution show [<a href="https://overcast.fm/+IpkR9K98/271">TS</a>]
00:04:33 ◼ ► just because the past few shows this [<a href="https://overcast.fm/+IpkR9K98/273">TS</a>]
00:04:35 ◼ ► year have been a little bit long and I [<a href="https://overcast.fm/+IpkR9K98/275">TS</a>]
00:04:38 ◼ ► unfortunately with the news this week [<a href="https://overcast.fm/+IpkR9K98/278">TS</a>]
00:04:39 ◼ ► that's not going to happen but we've got [<a href="https://overcast.fm/+IpkR9K98/279">TS</a>]
00:04:41 ◼ ► plain old follow up to to go through [<a href="https://overcast.fm/+IpkR9K98/281">TS</a>]
00:04:44 ◼ ► you're just a little guy can't remember [<a href="https://overcast.fm/+IpkR9K98/284">TS</a>]
00:04:47 ◼ ► what show this was I think it was we [<a href="https://overcast.fm/+IpkR9K98/287">TS</a>]
00:04:48 ◼ ► were talking about controllers and we [<a href="https://overcast.fm/+IpkR9K98/288">TS</a>]
00:04:49 ◼ ► got off on his tangent about maths and [<a href="https://overcast.fm/+IpkR9K98/289">TS</a>]
00:04:51 ◼ ► one of the follow-ups mm-hmm yeah I [<a href="https://overcast.fm/+IpkR9K98/291">TS</a>]
00:04:52 ◼ ► think the last the last two episodes [<a href="https://overcast.fm/+IpkR9K98/292">TS</a>]
00:04:55 ◼ ► have in one form or another we've talked [<a href="https://overcast.fm/+IpkR9K98/295">TS</a>]
00:04:59 ◼ ► about maths yeah and I was trying to [<a href="https://overcast.fm/+IpkR9K98/299">TS</a>]
00:05:02 ◼ ► come up with a word that encompasses all [<a href="https://overcast.fm/+IpkR9K98/302">TS</a>]
00:05:04 ◼ ► of the english-speaking people who say [<a href="https://overcast.fm/+IpkR9K98/304">TS</a>]
00:05:05 ◼ ► maths and I kind of narrowed it down to [<a href="https://overcast.fm/+IpkR9K98/305">TS</a>]
00:05:08 ◼ ► saying that the people who live on those [<a href="https://overcast.fm/+IpkR9K98/308">TS</a>]
00:05:11 ◼ ► Northwest we were corrected by some [<a href="https://overcast.fm/+IpkR9K98/311">TS</a>]
00:05:12 ◼ ► people of France what's the what's the [<a href="https://overcast.fm/+IpkR9K98/312">TS</a>]
00:05:14 ◼ ► word for all those people and many many [<a href="https://overcast.fm/+IpkR9K98/314">TS</a>]
00:05:16 ◼ ► many many people send me this Khan [<a href="https://overcast.fm/+IpkR9K98/316">TS</a>]
00:05:19 ◼ ► Gregory Palmer gray cgp grey comm has a [<a href="https://overcast.fm/+IpkR9K98/319">TS</a>]
00:05:23 ◼ ► video explaining all the different parts [<a href="https://overcast.fm/+IpkR9K98/323">TS</a>]
00:05:26 ◼ ► United Kingdom and Ireland and England [<a href="https://overcast.fm/+IpkR9K98/326">TS</a>]
00:05:29 ◼ ► and Scotland and the crown and all these [<a href="https://overcast.fm/+IpkR9K98/329">TS</a>]
00:05:33 ◼ ► things and I had seen that video when it [<a href="https://overcast.fm/+IpkR9K98/333">TS</a>]
00:05:37 ◼ ► beginning of 2011 so I knew that video [<a href="https://overcast.fm/+IpkR9K98/337">TS</a>]
00:05:39 ◼ ► existed but once you watch that video [<a href="https://overcast.fm/+IpkR9K98/339">TS</a>]
00:05:41 ◼ ► you'll you I think you'll understand why [<a href="https://overcast.fm/+IpkR9K98/341">TS</a>]
00:05:45 ◼ ► contained in it because it is quite [<a href="https://overcast.fm/+IpkR9K98/345">TS</a>]
00:05:47 ◼ ► dizzying and confusing and once you know [<a href="https://overcast.fm/+IpkR9K98/347">TS</a>]
00:05:49 ◼ ► for the many people who sent me this [<a href="https://overcast.fm/+IpkR9K98/349">TS</a>]
00:05:51 ◼ ► video in fact the man himself who made [<a href="https://overcast.fm/+IpkR9K98/351">TS</a>]
00:05:52 ◼ ► this video sent it to me on Twitter [<a href="https://overcast.fm/+IpkR9K98/352">TS</a>]
00:05:56 ◼ ► immediately I saw someone respond to him [<a href="https://overcast.fm/+IpkR9K98/356">TS</a>]
00:05:57 ◼ ► and say you know he got some wrong in [<a href="https://overcast.fm/+IpkR9K98/357">TS</a>]
00:06:00 ◼ ► difficult no matter who you are even if [<a href="https://overcast.fm/+IpkR9K98/360">TS</a>]
00:06:03 ◼ ► you've made what many people consider to [<a href="https://overcast.fm/+IpkR9K98/363">TS</a>]
00:06:04 ◼ ► be the definitive humorous entertaining [<a href="https://overcast.fm/+IpkR9K98/364">TS</a>]
00:06:07 ◼ ► comprehensive video and Venn diagram [<a href="https://overcast.fm/+IpkR9K98/367">TS</a>]
00:06:10 ◼ ► explaining all these terms to people who [<a href="https://overcast.fm/+IpkR9K98/370">TS</a>]
00:06:11 ◼ ► don't know them someone's always going [<a href="https://overcast.fm/+IpkR9K98/371">TS</a>]
00:06:13 ◼ ► to complain about so I put them both in [<a href="https://overcast.fm/+IpkR9K98/373">TS</a>]
00:06:15 ◼ ► the show notes if people want to learn [<a href="https://overcast.fm/+IpkR9K98/375">TS</a>]
00:06:18 ◼ ► how confusing the different terminology [<a href="https://overcast.fm/+IpkR9K98/378">TS</a>]
00:06:21 ◼ ► is they can go for it and the upshot was [<a href="https://overcast.fm/+IpkR9K98/381">TS</a>]
00:06:23 ◼ ► that the only thing the consensus was [<a href="https://overcast.fm/+IpkR9K98/383">TS</a>]
00:06:25 ◼ ► that if you're going to call those [<a href="https://overcast.fm/+IpkR9K98/385">TS</a>]
00:06:26 ◼ ► people anything go with like British [<a href="https://overcast.fm/+IpkR9K98/386">TS</a>]
00:06:29 ◼ ► British see anything in here I would [<a href="https://overcast.fm/+IpkR9K98/389">TS</a>]
00:06:32 ◼ ► have thought that British would have [<a href="https://overcast.fm/+IpkR9K98/392">TS</a>]
00:06:33 ◼ ► been like the wrong term that would have [<a href="https://overcast.fm/+IpkR9K98/393">TS</a>]
00:06:35 ◼ ► been it is the wrong term in many cases [<a href="https://overcast.fm/+IpkR9K98/395">TS</a>]
00:06:37 ◼ ► and people and a vocal minority did [<a href="https://overcast.fm/+IpkR9K98/397">TS</a>]
00:06:40 ◼ ► there's no perfect term and people [<a href="https://overcast.fm/+IpkR9K98/400">TS</a>]
00:06:43 ◼ ► generally Wow that that was like the [<a href="https://overcast.fm/+IpkR9K98/403">TS</a>]
00:06:45 ◼ ► least objectionable thing for foreigners [<a href="https://overcast.fm/+IpkR9K98/405">TS</a>]
00:06:48 ◼ ► to do you will you will offend some [<a href="https://overcast.fm/+IpkR9K98/408">TS</a>]
00:06:51 ◼ ► people apparent so I'm just gonna stay [<a href="https://overcast.fm/+IpkR9K98/411">TS</a>]
00:06:54 ◼ ► away from that whole region of the world [<a href="https://overcast.fm/+IpkR9K98/414">TS</a>]
00:06:55 ◼ ► this looks like a big mess oh yeah that [<a href="https://overcast.fm/+IpkR9K98/415">TS</a>]
00:06:58 ◼ ► won't that doesn't offend anybody no I [<a href="https://overcast.fm/+IpkR9K98/418">TS</a>]
00:07:01 ◼ ► love it when I watch a lot of like a [<a href="https://overcast.fm/+IpkR9K98/421">TS</a>]
00:07:03 ◼ ► travel programs that I love it when they [<a href="https://overcast.fm/+IpkR9K98/423">TS</a>]
00:07:04 ◼ ► have travel programs and they're in that [<a href="https://overcast.fm/+IpkR9K98/424">TS</a>]
00:07:06 ◼ ► region of the world and they subtitle [<a href="https://overcast.fm/+IpkR9K98/426">TS</a>]
00:07:07 ◼ ► people were speaking English that's when [<a href="https://overcast.fm/+IpkR9K98/427">TS</a>]
00:07:10 ◼ ► you know you get into the good stuff [<a href="https://overcast.fm/+IpkR9K98/430">TS</a>]
00:07:11 ◼ ► right then you know that even even [<a href="https://overcast.fm/+IpkR9K98/431">TS</a>]
00:07:13 ◼ ► though we all share this common language [<a href="https://overcast.fm/+IpkR9K98/433">TS</a>]
00:07:14 ◼ ► you'll never understand it this isn't [<a href="https://overcast.fm/+IpkR9K98/434">TS</a>]
00:07:17 ◼ ► version of I feel insulted when they do [<a href="https://overcast.fm/+IpkR9K98/437">TS</a>]
00:07:19 ◼ ► that I'm like come on I can follow this [<a href="https://overcast.fm/+IpkR9K98/439">TS</a>]
00:07:20 ◼ ► accent you know I think it's not so much [<a href="https://overcast.fm/+IpkR9K98/440">TS</a>]
00:07:22 ◼ ► accents like when some of their talking [<a href="https://overcast.fm/+IpkR9K98/442">TS</a>]
00:07:24 ◼ ► like cockney rhyming slang or slumping [<a href="https://overcast.fm/+IpkR9K98/444">TS</a>]
00:07:25 ◼ ► were I understand all the individual [<a href="https://overcast.fm/+IpkR9K98/445">TS</a>]
00:07:27 ◼ ► words but I still have no idea what [<a href="https://overcast.fm/+IpkR9K98/447">TS</a>]
00:07:33 ◼ ► a gaming follow up I mentioned something [<a href="https://overcast.fm/+IpkR9K98/453">TS</a>]
00:07:35 ◼ ► about some vague memories I had from [<a href="https://overcast.fm/+IpkR9K98/455">TS</a>]
00:07:37 ◼ ► gaming magazines kumusta read years ago [<a href="https://overcast.fm/+IpkR9K98/457">TS</a>]
00:07:39 ◼ ► about the Dreamcast Microsoft being [<a href="https://overcast.fm/+IpkR9K98/459">TS</a>]
00:07:41 ◼ ► involved with Sega for the Dreamcast [<a href="https://overcast.fm/+IpkR9K98/461">TS</a>]
00:07:43 ◼ ► effort and then I said I thought they [<a href="https://overcast.fm/+IpkR9K98/463">TS</a>]
00:07:45 ◼ ► wanted to run some version of Windows [<a href="https://overcast.fm/+IpkR9K98/465">TS</a>]
00:07:46 ◼ ► and I don't know if it ever did so I'm [<a href="https://overcast.fm/+IpkR9K98/466">TS</a>]
00:07:50 ◼ ► kinda shoulda got this person's first [<a href="https://overcast.fm/+IpkR9K98/470">TS</a>]
00:07:51 ◼ ► name I always get the Twitter he'll II [<a href="https://overcast.fm/+IpkR9K98/471">TS</a>]
00:07:54 ◼ ► macray am eh RKA why Twitter to tell me [<a href="https://overcast.fm/+IpkR9K98/474">TS</a>]
00:08:00 ◼ ► that the Dreamcast did run Windows CE II [<a href="https://overcast.fm/+IpkR9K98/480">TS</a>]
00:08:02 ◼ ► see was consumer electronics I think it [<a href="https://overcast.fm/+IpkR9K98/482">TS</a>]
00:08:04 ◼ ► said before and the idea was that you [<a href="https://overcast.fm/+IpkR9K98/484">TS</a>]
00:08:07 ◼ ► could run Windows that you can run [<a href="https://overcast.fm/+IpkR9K98/487">TS</a>]
00:08:09 ◼ ► Sega's OS for your game and very very [<a href="https://overcast.fm/+IpkR9K98/489">TS</a>]
00:08:12 ◼ ► very few people opted to run Windows I'm [<a href="https://overcast.fm/+IpkR9K98/492">TS</a>]
00:08:14 ◼ ► assuming because it added extra overhead [<a href="https://overcast.fm/+IpkR9K98/494">TS</a>]
00:08:16 ◼ ► and it wasn't what console developers [<a href="https://overcast.fm/+IpkR9K98/496">TS</a>]
00:08:18 ◼ ► were used to this was long ago right so [<a href="https://overcast.fm/+IpkR9K98/498">TS</a>]
00:08:21 ◼ ► yes the windows a version of Windows [<a href="https://overcast.fm/+IpkR9K98/501">TS</a>]
00:08:22 ◼ ► actually did run on the Dreamcast and [<a href="https://overcast.fm/+IpkR9K98/502">TS</a>]
00:08:24 ◼ ► there was a Microsoft collaboration [<a href="https://overcast.fm/+IpkR9K98/504">TS</a>]
00:08:26 ◼ ► there wasn't just a pipe dream I talked [<a href="https://overcast.fm/+IpkR9K98/506">TS</a>]
00:08:30 ◼ ► Nintendo classic controller which is the [<a href="https://overcast.fm/+IpkR9K98/510">TS</a>]
00:08:34 ◼ ► Virtual Console games on the Wii like [<a href="https://overcast.fm/+IpkR9K98/514">TS</a>]
00:08:37 ◼ ► the NES games and SNES games and I [<a href="https://overcast.fm/+IpkR9K98/517">TS</a>]
00:08:39 ◼ ► talked about how not be suitable for [<a href="https://overcast.fm/+IpkR9K98/519">TS</a>]
00:08:41 ◼ ► GameCube games well not only is it not [<a href="https://overcast.fm/+IpkR9K98/521">TS</a>]
00:08:44 ◼ ► suitable it's not even possible to play [<a href="https://overcast.fm/+IpkR9K98/524">TS</a>]
00:08:46 ◼ ► GameCube games by the controller I don't [<a href="https://overcast.fm/+IpkR9K98/526">TS</a>]
00:08:48 ◼ ► have a classic controller which but I [<a href="https://overcast.fm/+IpkR9K98/528">TS</a>]
00:08:49 ◼ ► didn't know this I thought like well I [<a href="https://overcast.fm/+IpkR9K98/529">TS</a>]
00:08:51 ◼ ► have those analog sticks in there it's [<a href="https://overcast.fm/+IpkR9K98/531">TS</a>]
00:08:54 ◼ ► that would be for GameCube games like [<a href="https://overcast.fm/+IpkR9K98/534">TS</a>]
00:08:55 ◼ ► boy I would never play GameCube game [<a href="https://overcast.fm/+IpkR9K98/535">TS</a>]
00:08:57 ◼ ► with the with those analog sticks but [<a href="https://overcast.fm/+IpkR9K98/537">TS</a>]
00:08:59 ◼ ► not to worry about that because you have [<a href="https://overcast.fm/+IpkR9K98/539">TS</a>]
00:09:01 ◼ ► controller to play GameCube games you [<a href="https://overcast.fm/+IpkR9K98/541">TS</a>]
00:09:04 ◼ ► can't use the classic controller which [<a href="https://overcast.fm/+IpkR9K98/544">TS</a>]
00:09:06 ◼ ► kind of makes sense when you think about [<a href="https://overcast.fm/+IpkR9K98/546">TS</a>]
00:09:06 ◼ ► it because the when you're playing [<a href="https://overcast.fm/+IpkR9K98/546">TS</a>]
00:09:08 ◼ ► GameCube games that thing turns into a [<a href="https://overcast.fm/+IpkR9K98/548">TS</a>]
00:09:09 ◼ ► GameCube it ignores everything ignores [<a href="https://overcast.fm/+IpkR9K98/549">TS</a>]
00:09:11 ◼ ► the Wii mode ignores that's why it's [<a href="https://overcast.fm/+IpkR9K98/551">TS</a>]
00:09:12 ◼ ► stopped playing a gamecube game you like [<a href="https://overcast.fm/+IpkR9K98/552">TS</a>]
00:09:14 ◼ ► turn the thing off you can't use you [<a href="https://overcast.fm/+IpkR9K98/554">TS</a>]
00:09:16 ◼ ► know you can't have the Wii Remote home [<a href="https://overcast.fm/+IpkR9K98/556">TS</a>]
00:09:17 ◼ ► button and then you come up running you [<a href="https://overcast.fm/+IpkR9K98/557">TS</a>]
00:09:19 ◼ ► just basically transformed your Wii into [<a href="https://overcast.fm/+IpkR9K98/559">TS</a>]
00:09:21 ◼ ► a Gamecube so yes the classic controller [<a href="https://overcast.fm/+IpkR9K98/561">TS</a>]
00:09:23 ◼ ► won't work uh and that's how the follow [<a href="https://overcast.fm/+IpkR9K98/563">TS</a>]
00:09:27 ◼ ► up I have I didn't I didn't go trolling [<a href="https://overcast.fm/+IpkR9K98/567">TS</a>]
00:09:28 ◼ ► through my email I'm sorry if you sent [<a href="https://overcast.fm/+IpkR9K98/568">TS</a>]
00:09:30 ◼ ► in some email I will try to put that all [<a href="https://overcast.fm/+IpkR9K98/570">TS</a>]
00:09:32 ◼ ► into the next week's show if I can is [<a href="https://overcast.fm/+IpkR9K98/572">TS</a>]
00:09:36 ◼ ► there any particular feedback email you [<a href="https://overcast.fm/+IpkR9K98/576">TS</a>]
00:09:37 ◼ ► wanted me to address did you see most of [<a href="https://overcast.fm/+IpkR9K98/577">TS</a>]
00:09:39 ◼ ► it no I mean I think you know I think [<a href="https://overcast.fm/+IpkR9K98/579">TS</a>]
00:09:41 ◼ ► you do a good job of identifying calling [<a href="https://overcast.fm/+IpkR9K98/581">TS</a>]
00:09:43 ◼ ► out the critically important ones but we [<a href="https://overcast.fm/+IpkR9K98/583">TS</a>]
00:09:47 ◼ ► did I think since I'm just looking at [<a href="https://overcast.fm/+IpkR9K98/587">TS</a>]
00:09:49 ◼ ► this in the last what's today today is [<a href="https://overcast.fm/+IpkR9K98/589">TS</a>]
00:09:52 ◼ ► the 20th I think since the last show I [<a href="https://overcast.fm/+IpkR9K98/592">TS</a>]
00:09:54 ◼ ► mean there's been there has been a lot [<a href="https://overcast.fm/+IpkR9K98/594">TS</a>]
00:09:56 ◼ ► of feedback coming in about this show a [<a href="https://overcast.fm/+IpkR9K98/596">TS</a>]
00:09:58 ◼ ► lot which one the good fellow show or [<a href="https://overcast.fm/+IpkR9K98/598">TS</a>]
00:10:01 ◼ ► the this show this particular show the [<a href="https://overcast.fm/+IpkR9K98/601">TS</a>]
00:10:03 ◼ ► hypercritical oh yeah yeah another [<a href="https://overcast.fm/+IpkR9K98/603">TS</a>]
00:10:05 ◼ ► control people are still going on about [<a href="https://overcast.fm/+IpkR9K98/605">TS</a>]
00:10:08 ◼ ► controller that they think has been [<a href="https://overcast.fm/+IpkR9K98/608">TS</a>]
00:10:10 ◼ ► slighted by history and is much more [<a href="https://overcast.fm/+IpkR9K98/610">TS</a>]
00:10:12 ◼ ► significant than it gets credit for me [<a href="https://overcast.fm/+IpkR9K98/612">TS</a>]
00:10:13 ◼ ► just today someone came in about the [<a href="https://overcast.fm/+IpkR9K98/613">TS</a>]
00:10:15 ◼ ► sidewinder uh Microsoft Sidewinder that [<a href="https://overcast.fm/+IpkR9K98/615">TS</a>]
00:10:17 ◼ ► accelerometer is in it uh it was like a [<a href="https://overcast.fm/+IpkR9K98/617">TS</a>]
00:10:20 ◼ ► PC controller I mean I all these people [<a href="https://overcast.fm/+IpkR9K98/620">TS</a>]
00:10:22 ◼ ► are basically right like they're every [<a href="https://overcast.fm/+IpkR9K98/622">TS</a>]
00:10:24 ◼ ► one of these things has some place in [<a href="https://overcast.fm/+IpkR9K98/624">TS</a>]
00:10:26 ◼ ► innovation I think people get a little [<a href="https://overcast.fm/+IpkR9K98/626">TS</a>]
00:10:28 ◼ ► bit to hunt including me get a little [<a href="https://overcast.fm/+IpkR9K98/628">TS</a>]
00:10:30 ◼ ► bit too hung up on who did what first [<a href="https://overcast.fm/+IpkR9K98/630">TS</a>]
00:10:32 ◼ ► and who is the real leader and stuff [<a href="https://overcast.fm/+IpkR9K98/632">TS</a>]
00:10:34 ◼ ► like that even even though we know it's [<a href="https://overcast.fm/+IpkR9K98/634">TS</a>]
00:10:35 ◼ ► silly not important we all especially if [<a href="https://overcast.fm/+IpkR9K98/635">TS</a>]
00:10:37 ◼ ► you grew up during the console wars yeah [<a href="https://overcast.fm/+IpkR9K98/637">TS</a>]
00:10:39 ◼ ► like I was always saying I look at Sony [<a href="https://overcast.fm/+IpkR9K98/639">TS</a>]
00:10:41 ◼ ► at stealing its innovation from Nintendo [<a href="https://overcast.fm/+IpkR9K98/641">TS</a>]
00:10:44 ◼ ► right it's just as bad as the people [<a href="https://overcast.fm/+IpkR9K98/644">TS</a>]
00:10:45 ◼ ► were saying well Nintendo's stealing [<a href="https://overcast.fm/+IpkR9K98/645">TS</a>]
00:10:46 ◼ ► your innovation from Microsoft because [<a href="https://overcast.fm/+IpkR9K98/646">TS</a>]
00:10:48 ◼ ► the sidewinder had accelerometers in the [<a href="https://overcast.fm/+IpkR9K98/648">TS</a>]
00:10:49 ◼ ► controller long before it was a glimmer [<a href="https://overcast.fm/+IpkR9K98/649">TS</a>]
00:10:50 ◼ ► in Nintendo's eye so Microsoft is the [<a href="https://overcast.fm/+IpkR9K98/650">TS</a>]
00:10:52 ◼ ► real invader we're all a but you know [<a href="https://overcast.fm/+IpkR9K98/652">TS</a>]
00:10:55 ◼ ► our younger selves were all console [<a href="https://overcast.fm/+IpkR9K98/655">TS</a>]
00:10:58 ◼ ► fanboys and it's hard to snap by that in [<a href="https://overcast.fm/+IpkR9K98/658">TS</a>]
00:11:00 ◼ ► case this isn't clear I'm doing most of [<a href="https://overcast.fm/+IpkR9K98/660">TS</a>]
00:11:01 ◼ ► all this stuff in fun like I don't have [<a href="https://overcast.fm/+IpkR9K98/661">TS</a>]
00:11:03 ◼ ► I'm not serious a lot of people think [<a href="https://overcast.fm/+IpkR9K98/663">TS</a>]
00:11:08 ◼ ► PlayStation players and the people who [<a href="https://overcast.fm/+IpkR9K98/668">TS</a>]
00:11:10 ◼ ► love that it's all in fun from the cent [<a href="https://overcast.fm/+IpkR9K98/670">TS</a>]
00:11:12 ◼ ► I'm sorry here if you continue to take [<a href="https://overcast.fm/+IpkR9K98/672">TS</a>]
00:11:14 ◼ ► this very seriously it may seem like I'm [<a href="https://overcast.fm/+IpkR9K98/674">TS</a>]
00:11:18 ◼ ► taking it equally seriously but I'm not [<a href="https://overcast.fm/+IpkR9K98/678">TS</a>]
00:11:23 ◼ ► cherub says can't we just can't we all [<a href="https://overcast.fm/+IpkR9K98/683">TS</a>]
00:11:27 ◼ ► no we can't even agree on that we can't [<a href="https://overcast.fm/+IpkR9K98/687">TS</a>]
00:11:31 ◼ ► all right so topics for today inevitably [<a href="https://overcast.fm/+IpkR9K98/691">TS</a>]
00:11:35 ◼ ► I will have a tiny tiny brief maybe say [<a href="https://overcast.fm/+IpkR9K98/695">TS</a>]
00:11:40 ◼ ► about the iPhone mute switch okay brief [<a href="https://overcast.fm/+IpkR9K98/700">TS</a>]
00:11:44 ◼ ► by who is nathan if i do speed summarize [<a href="https://overcast.fm/+IpkR9K98/704">TS</a>]
00:11:47 ◼ ► this or would you like to try to speed [<a href="https://overcast.fm/+IpkR9K98/707">TS</a>]
00:11:48 ◼ ► summarize it because i know you like to [<a href="https://overcast.fm/+IpkR9K98/708">TS</a>]
00:11:50 ◼ ► give people context like suppose what if [<a href="https://overcast.fm/+IpkR9K98/710">TS</a>]
00:11:51 ◼ ► they don't listen to all the other shows [<a href="https://overcast.fm/+IpkR9K98/711">TS</a>]
00:11:52 ◼ ► well I I and I have to tell you that I [<a href="https://overcast.fm/+IpkR9K98/712">TS</a>]
00:11:54 ◼ ► said that on on the last show that I did [<a href="https://overcast.fm/+IpkR9K98/714">TS</a>]
00:11:56 ◼ ► with Marco we do a show called build and [<a href="https://overcast.fm/+IpkR9K98/716">TS</a>]
00:11:59 ◼ ► analyze Marco Arment and I used to guy [<a href="https://overcast.fm/+IpkR9K98/719">TS</a>]
00:12:01 ◼ ► who does Instapaper and we do weekly [<a href="https://overcast.fm/+IpkR9K98/721">TS</a>]
00:12:03 ◼ ► show over there and we were talking [<a href="https://overcast.fm/+IpkR9K98/723">TS</a>]
00:12:07 ◼ ► about the mute switch and he said I he [<a href="https://overcast.fm/+IpkR9K98/727">TS</a>]
00:12:08 ◼ ► said something along paraphrasing I [<a href="https://overcast.fm/+IpkR9K98/728">TS</a>]
00:12:10 ◼ ► can't believe there's anybody in our [<a href="https://overcast.fm/+IpkR9K98/730">TS</a>]
00:12:15 ◼ ► doesn't know about the mute switch issue [<a href="https://overcast.fm/+IpkR9K98/735">TS</a>]
00:12:17 ◼ ► but who isn't almost probably already [<a href="https://overcast.fm/+IpkR9K98/737">TS</a>]
00:12:19 ◼ ► bored of it and then we proceeded to [<a href="https://overcast.fm/+IpkR9K98/739">TS</a>]
00:12:21 ◼ ► talk about it anyway for an hour but [<a href="https://overcast.fm/+IpkR9K98/741">TS</a>]
00:12:25 ◼ ► this is the issue just in case and by [<a href="https://overcast.fm/+IpkR9K98/745">TS</a>]
00:12:27 ◼ ► the way I will add that I I got probably [<a href="https://overcast.fm/+IpkR9K98/747">TS</a>]
00:12:30 ◼ ► a dozen emails from people saying thank [<a href="https://overcast.fm/+IpkR9K98/750">TS</a>]
00:12:32 ◼ ► you for providing the context I didn't [<a href="https://overcast.fm/+IpkR9K98/752">TS</a>]
00:12:36 ◼ ► know about it I do live under a rock and [<a href="https://overcast.fm/+IpkR9K98/756">TS</a>]
00:12:39 ◼ ► I appreciate you shining some light [<a href="https://overcast.fm/+IpkR9K98/759">TS</a>]
00:12:42 ◼ ► under that rock for me so the speed [<a href="https://overcast.fm/+IpkR9K98/762">TS</a>]
00:12:43 ◼ ► summary of this is on the side of and [<a href="https://overcast.fm/+IpkR9K98/763">TS</a>]
00:12:47 ◼ ► we're talking specifically these days [<a href="https://overcast.fm/+IpkR9K98/767">TS</a>]
00:12:49 ◼ ► about the iPhone 4 and 4s just just to [<a href="https://overcast.fm/+IpkR9K98/769">TS</a>]
00:12:52 ◼ ► kind of limit the discussion right [<a href="https://overcast.fm/+IpkR9K98/772">TS</a>]
00:12:56 ◼ ► there's a switch on the side of that and [<a href="https://overcast.fm/+IpkR9K98/776">TS</a>]
00:12:59 ◼ ► it is it is by Apple it is called the [<a href="https://overcast.fm/+IpkR9K98/779">TS</a>]
00:13:02 ◼ ► ringer / silent switch and by everybody [<a href="https://overcast.fm/+IpkR9K98/782">TS</a>]
00:13:05 ◼ ► else and probably a lot of people at [<a href="https://overcast.fm/+IpkR9K98/785">TS</a>]
00:13:07 ◼ ► Apple it is called the mute switch and [<a href="https://overcast.fm/+IpkR9K98/787">TS</a>]
00:13:10 ◼ ► if you flip the mute switch to mute they [<a href="https://overcast.fm/+IpkR9K98/790">TS</a>]
00:13:14 ◼ ► the phone will vibrate and the phone [<a href="https://overcast.fm/+IpkR9K98/794">TS</a>]
00:13:17 ◼ ► won't ring if you get a call and most of [<a href="https://overcast.fm/+IpkR9K98/797">TS</a>]
00:13:20 ◼ ► won't make any sound some still do [<a href="https://overcast.fm/+IpkR9K98/800">TS</a>]
00:13:22 ◼ ► including the alarm and apparently there [<a href="https://overcast.fm/+IpkR9K98/802">TS</a>]
00:13:25 ◼ ► was a gentleman who was in the front row [<a href="https://overcast.fm/+IpkR9K98/805">TS</a>]
00:13:27 ◼ ► at a philharmonic performance had been [<a href="https://overcast.fm/+IpkR9K98/807">TS</a>]
00:13:31 ◼ ► handed a brand-new iPhone right before [<a href="https://overcast.fm/+IpkR9K98/811">TS</a>]
00:13:36 ◼ ► somebody else had set it up for him an [<a href="https://overcast.fm/+IpkR9K98/816">TS</a>]
00:13:38 ◼ ► alarm had been set for some reason the [<a href="https://overcast.fm/+IpkR9K98/818">TS</a>]
00:13:41 ◼ ► alarm then went off marimba went off [<a href="https://overcast.fm/+IpkR9K98/821">TS</a>]
00:13:44 ◼ ► during the performance and apparently he [<a href="https://overcast.fm/+IpkR9K98/824">TS</a>]
00:13:47 ◼ ► was unaware that it was his phone that [<a href="https://overcast.fm/+IpkR9K98/827">TS</a>]
00:13:49 ◼ ► had been going off for several minutes [<a href="https://overcast.fm/+IpkR9K98/829">TS</a>]
00:13:51 ◼ ► you know just continuously going and [<a href="https://overcast.fm/+IpkR9K98/831">TS</a>]
00:13:53 ◼ ► going and going to the point where the [<a href="https://overcast.fm/+IpkR9K98/833">TS</a>]
00:13:58 ◼ ► performance and waited for the person [<a href="https://overcast.fm/+IpkR9K98/838">TS</a>]
00:14:02 ◼ ► which was this guy to actually turn off [<a href="https://overcast.fm/+IpkR9K98/842">TS</a>]
00:14:04 ◼ ► their ringer so that's this that's the [<a href="https://overcast.fm/+IpkR9K98/844">TS</a>]
00:14:07 ◼ ► story and the debate the discussion the [<a href="https://overcast.fm/+IpkR9K98/847">TS</a>]
00:14:09 ◼ ► thoughts on this are well if it's a mute [<a href="https://overcast.fm/+IpkR9K98/849">TS</a>]
00:14:12 ◼ ► switch should it also mute the alarm or [<a href="https://overcast.fm/+IpkR9K98/852">TS</a>]
00:14:16 ◼ ► not and of course there is no right [<a href="https://overcast.fm/+IpkR9K98/856">TS</a>]
00:14:18 ◼ ► answer everybody has their own opinion [<a href="https://overcast.fm/+IpkR9K98/858">TS</a>]
00:14:20 ◼ ► it's a great discussion John Gruber is [<a href="https://overcast.fm/+IpkR9K98/860">TS</a>]
00:14:24 ◼ ► in the opinion that Apple's is of the [<a href="https://overcast.fm/+IpkR9K98/864">TS</a>]
00:14:26 ◼ ► opinion that Apple's solution which is [<a href="https://overcast.fm/+IpkR9K98/866">TS</a>]
00:14:28 ◼ ► the alarm still makes a sound even if [<a href="https://overcast.fm/+IpkR9K98/868">TS</a>]
00:14:30 ◼ ► you flipped the mute switch to mute is [<a href="https://overcast.fm/+IpkR9K98/870">TS</a>]
00:14:32 ◼ ► the best implementation for the largest [<a href="https://overcast.fm/+IpkR9K98/872">TS</a>]
00:14:38 ◼ ► speaking for him but he wrote two pieces [<a href="https://overcast.fm/+IpkR9K98/878">TS</a>]
00:14:40 ◼ ► on it and I tend to agree with him and [<a href="https://overcast.fm/+IpkR9K98/880">TS</a>]
00:14:42 ◼ ► that mute should be mute that it should [<a href="https://overcast.fm/+IpkR9K98/882">TS</a>]
00:14:45 ◼ ► work the way most of the other mute [<a href="https://overcast.fm/+IpkR9K98/885">TS</a>]
00:14:46 ◼ ► switches in the world work which is if [<a href="https://overcast.fm/+IpkR9K98/886">TS</a>]
00:14:48 ◼ ► you muted it should mute everything it [<a href="https://overcast.fm/+IpkR9K98/888">TS</a>]
00:14:50 ◼ ► actually should silence the whole device [<a href="https://overcast.fm/+IpkR9K98/890">TS</a>]
00:14:52 ◼ ► and there's lots of people who disagree [<a href="https://overcast.fm/+IpkR9K98/892">TS</a>]
00:14:54 ◼ ► in green various reasons why that's as [<a href="https://overcast.fm/+IpkR9K98/894">TS</a>]
00:14:57 ◼ ► fast as I could probably summarize that [<a href="https://overcast.fm/+IpkR9K98/897">TS</a>]
00:15:00 ◼ ► something's gonna be brief and then I [<a href="https://overcast.fm/+IpkR9K98/900">TS</a>]
00:15:01 ◼ ► talk for it yes it's it stops the packet [<a href="https://overcast.fm/+IpkR9K98/901">TS</a>]
00:15:04 ◼ ► on so if you want to actually hear long [<a href="https://overcast.fm/+IpkR9K98/904">TS</a>]
00:15:05 ◼ ► drawn-out discussions of this issue [<a href="https://overcast.fm/+IpkR9K98/905">TS</a>]
00:15:07 ◼ ► check out this week's talk show this [<a href="https://overcast.fm/+IpkR9K98/907">TS</a>]
00:15:11 ◼ ► week's build and analyze the I don't and [<a href="https://overcast.fm/+IpkR9K98/911">TS</a>]
00:15:14 ◼ ► you didn't talk about in his show right [<a href="https://overcast.fm/+IpkR9K98/914">TS</a>]
00:15:15 ◼ ► uh we did not discuss that we delay show [<a href="https://overcast.fm/+IpkR9K98/915">TS</a>]
00:15:19 ◼ ► we did we talk to mainly about the new [<a href="https://overcast.fm/+IpkR9K98/919">TS</a>]
00:15:20 ◼ ► Apple Education iBooks authoring thing [<a href="https://overcast.fm/+IpkR9K98/920">TS</a>]
00:15:23 ◼ ► though these links are in the show notes [<a href="https://overcast.fm/+IpkR9K98/923">TS</a>]
00:15:24 ◼ ► if you want to hear about them I'm not [<a href="https://overcast.fm/+IpkR9K98/924">TS</a>]
00:15:26 ◼ ► going to rehash them all here I have one [<a href="https://overcast.fm/+IpkR9K98/926">TS</a>]
00:15:29 ◼ ► meta point and one additional point so [<a href="https://overcast.fm/+IpkR9K98/929">TS</a>]
00:15:31 ◼ ► that the meta point I want to make is [<a href="https://overcast.fm/+IpkR9K98/931">TS</a>]
00:15:33 ◼ ► we like to think when when we're all you [<a href="https://overcast.fm/+IpkR9K98/933">TS</a>]
00:15:39 ◼ ► whatever even the deep thinkers the [<a href="https://overcast.fm/+IpkR9K98/939">TS</a>]
00:15:41 ◼ ► people who blogged about this we're [<a href="https://overcast.fm/+IpkR9K98/941">TS</a>]
00:15:42 ◼ ► trying to like we're trying to figure it [<a href="https://overcast.fm/+IpkR9K98/942">TS</a>]
00:15:43 ◼ ► out what trying to figure out is there [<a href="https://overcast.fm/+IpkR9K98/943">TS</a>]
00:15:44 ◼ ► is there a way that's clearly better [<a href="https://overcast.fm/+IpkR9K98/944">TS</a>]
00:15:46 ◼ ► than the other ways has that ball got it [<a href="https://overcast.fm/+IpkR9K98/946">TS</a>]
00:15:50 ◼ ► right or got it wrong and we're not just [<a href="https://overcast.fm/+IpkR9K98/950">TS</a>]
00:15:51 ◼ ► doing like knee-jerk I don't like Apple [<a href="https://overcast.fm/+IpkR9K98/951">TS</a>]
00:15:54 ◼ ► therefore Apple did it wrong or I do [<a href="https://overcast.fm/+IpkR9K98/954">TS</a>]
00:15:56 ◼ ► like Apple therefore Apple did it right [<a href="https://overcast.fm/+IpkR9K98/956">TS</a>]
00:15:57 ◼ ► well many people will accuse all of us [<a href="https://overcast.fm/+IpkR9K98/957">TS</a>]
00:16:00 ◼ ► of that I think we're really trying to [<a href="https://overcast.fm/+IpkR9K98/960">TS</a>]
00:16:02 ◼ ► think about it everybody involved and I [<a href="https://overcast.fm/+IpkR9K98/962">TS</a>]
00:16:04 ◼ ► think everybody involved had you know I [<a href="https://overcast.fm/+IpkR9K98/964">TS</a>]
00:16:05 ◼ ► forget who posted what first but like [<a href="https://overcast.fm/+IpkR9K98/965">TS</a>]
00:16:07 ◼ ► then someone else will post something [<a href="https://overcast.fm/+IpkR9K98/967">TS</a>]
00:16:09 ◼ ► that'll prompt more thoughts and someone [<a href="https://overcast.fm/+IpkR9K98/969">TS</a>]
00:16:10 ◼ ► else is hitting us at them they'll say [<a href="https://overcast.fm/+IpkR9K98/970">TS</a>]
00:16:11 ◼ ► you know I hadn't thought of that so and [<a href="https://overcast.fm/+IpkR9K98/971">TS</a>]
00:16:12 ◼ ► then they'll build on it and they'll see [<a href="https://overcast.fm/+IpkR9K98/972">TS</a>]
00:16:14 ◼ ► if that changes their opinion like when [<a href="https://overcast.fm/+IpkR9K98/974">TS</a>]
00:16:15 ◼ ► you Gruber brought up that he hadn't [<a href="https://overcast.fm/+IpkR9K98/975">TS</a>]
00:16:16 ◼ ► thought about the hardware overriding [<a href="https://overcast.fm/+IpkR9K98/976">TS</a>]
00:16:19 ◼ ► the software and that triggers more [<a href="https://overcast.fm/+IpkR9K98/979">TS</a>]
00:16:20 ◼ ► thinking and is that and he's really so [<a href="https://overcast.fm/+IpkR9K98/980">TS</a>]
00:16:21 ◼ ► I think we are all definitely being [<a href="https://overcast.fm/+IpkR9K98/981">TS</a>]
00:16:23 ◼ ► honest about this and the last time [<a href="https://overcast.fm/+IpkR9K98/983">TS</a>]
00:16:25 ◼ ► intellectually honest that is the last [<a href="https://overcast.fm/+IpkR9K98/985">TS</a>]
00:16:27 ◼ ► time I think this happened was with the [<a href="https://overcast.fm/+IpkR9K98/987">TS</a>]
00:16:29 ◼ ► Safari tabs the top e tabs remember [<a href="https://overcast.fm/+IpkR9K98/989">TS</a>]
00:16:31 ◼ ► those yes where the Apple breeds the [<a href="https://overcast.fm/+IpkR9K98/991">TS</a>]
00:16:35 ◼ ► beta of Safari that had the tabs like [<a href="https://overcast.fm/+IpkR9K98/995">TS</a>]
00:16:36 ◼ ► Chrome's tabs right there even more so [<a href="https://overcast.fm/+IpkR9K98/996">TS</a>]
00:16:38 ◼ ► yeah they were they were very different [<a href="https://overcast.fm/+IpkR9K98/998">TS</a>]
00:16:40 ◼ ► from well we had people there was this [<a href="https://overcast.fm/+IpkR9K98/1000">TS</a>]
00:16:43 ◼ ► was a huge this was a very big deal when [<a href="https://overcast.fm/+IpkR9K98/1003">TS</a>]
00:16:46 ◼ ► that happened yeah and it was a similar [<a href="https://overcast.fm/+IpkR9K98/1006">TS</a>]
00:16:48 ◼ ► type of thing where was a bunch of blogs [<a href="https://overcast.fm/+IpkR9K98/1008">TS</a>]
00:16:49 ◼ ► all trying to figure out like so what's [<a href="https://overcast.fm/+IpkR9K98/1009">TS</a>]
00:16:51 ◼ ► the deal is it good is it bad is it [<a href="https://overcast.fm/+IpkR9K98/1011">TS</a>]
00:16:52 ◼ ► indifferent what are the pluses and [<a href="https://overcast.fm/+IpkR9K98/1012">TS</a>]
00:16:54 ◼ ► minuses you know a couple they were the [<a href="https://overcast.fm/+IpkR9K98/1014">TS</a>]
00:16:56 ◼ ► first ones from you jerk like oh my god [<a href="https://overcast.fm/+IpkR9K98/1016">TS</a>]
00:16:57 ◼ ► this is very different this is horrible [<a href="https://overcast.fm/+IpkR9K98/1017">TS</a>]
00:16:59 ◼ ► they need to revert it back to the old [<a href="https://overcast.fm/+IpkR9K98/1019">TS</a>]
00:17:00 ◼ ► way but we all tried to figure it out so [<a href="https://overcast.fm/+IpkR9K98/1020">TS</a>]
00:17:02 ◼ ► this was a similar scenario but during [<a href="https://overcast.fm/+IpkR9K98/1022">TS</a>]
00:17:06 ◼ ► I think everyone the readers and the [<a href="https://overcast.fm/+IpkR9K98/1026">TS</a>]
00:17:09 ◼ ► writers alike like to think that that we [<a href="https://overcast.fm/+IpkR9K98/1029">TS</a>]
00:17:12 ◼ ► are assessing an objective reality like [<a href="https://overcast.fm/+IpkR9K98/1032">TS</a>]
00:17:15 ◼ ► this is the way the phone operates which [<a href="https://overcast.fm/+IpkR9K98/1035">TS</a>]
00:17:17 ◼ ► we fear we figure out how it operates [<a href="https://overcast.fm/+IpkR9K98/1037">TS</a>]
00:17:19 ◼ ► you know through trial and error before [<a href="https://overcast.fm/+IpkR9K98/1039">TS</a>]
00:17:20 ◼ ► people freaking out this is this is how [<a href="https://overcast.fm/+IpkR9K98/1040">TS</a>]
00:17:22 ◼ ► it operates and let's consider that [<a href="https://overcast.fm/+IpkR9K98/1042">TS</a>]
00:17:24 ◼ ► reality and see what the pluses and [<a href="https://overcast.fm/+IpkR9K98/1044">TS</a>]
00:17:26 ◼ ► minuses are and the same thing for [<a href="https://overcast.fm/+IpkR9K98/1046">TS</a>]
00:17:28 ◼ ► alternate status well what if we work [<a href="https://overcast.fm/+IpkR9K98/1048">TS</a>]
00:17:29 ◼ ► like this how would we feel about that [<a href="https://overcast.fm/+IpkR9K98/1049">TS</a>]
00:17:31 ◼ ► and the assumption is that that you know [<a href="https://overcast.fm/+IpkR9K98/1051">TS</a>]
00:17:36 ◼ ► a set of set of features and a behavior [<a href="https://overcast.fm/+IpkR9K98/1056">TS</a>]
00:17:38 ◼ ► and then our opinion of it are you know [<a href="https://overcast.fm/+IpkR9K98/1058">TS</a>]
00:17:42 ◼ ► are tied together like this is the set [<a href="https://overcast.fm/+IpkR9K98/1062">TS</a>]
00:17:43 ◼ ► of behavior I'm going to think about it [<a href="https://overcast.fm/+IpkR9K98/1063">TS</a>]
00:17:45 ◼ ► and here's my opinion on it there's also [<a href="https://overcast.fm/+IpkR9K98/1065">TS</a>]
00:17:46 ◼ ► said a beer I'm going to think about it [<a href="https://overcast.fm/+IpkR9K98/1066">TS</a>]
00:17:47 ◼ ► here's my opinion on and we all believe [<a href="https://overcast.fm/+IpkR9K98/1067">TS</a>]
00:17:49 ◼ ► that you can move those around in time [<a href="https://overcast.fm/+IpkR9K98/1069">TS</a>]
00:17:51 ◼ ► and doesn't matter because we're all [<a href="https://overcast.fm/+IpkR9K98/1071">TS</a>]
00:17:53 ◼ ► we're assessing is the state of affairs [<a href="https://overcast.fm/+IpkR9K98/1073">TS</a>]
00:17:55 ◼ ► or a potential state of affairs we're [<a href="https://overcast.fm/+IpkR9K98/1075">TS</a>]
00:17:57 ◼ ► not assessing anything else in reality I [<a href="https://overcast.fm/+IpkR9K98/1077">TS</a>]
00:18:02 ◼ ► we the history the steps that brought us [<a href="https://overcast.fm/+IpkR9K98/1082">TS</a>]
00:18:06 ◼ ► to that state are just as almost as [<a href="https://overcast.fm/+IpkR9K98/1086">TS</a>]
00:18:09 ◼ ► important as the state itself you know [<a href="https://overcast.fm/+IpkR9K98/1089">TS</a>]
00:18:11 ◼ ► what I mean so the the thing I was [<a href="https://overcast.fm/+IpkR9K98/1091">TS</a>]
00:18:13 ◼ ► thinking about is if if the iPhone from [<a href="https://overcast.fm/+IpkR9K98/1093">TS</a>]
00:18:17 ◼ ► day one came with that little switch on [<a href="https://overcast.fm/+IpkR9K98/1097">TS</a>]
00:18:19 ◼ ► the side ah an apple called it a mute [<a href="https://overcast.fm/+IpkR9K98/1099">TS</a>]
00:18:21 ◼ ► switch it was a hardware switch that [<a href="https://overcast.fm/+IpkR9K98/1101">TS</a>]
00:18:23 ◼ ► like literally disconnected the speaker [<a href="https://overcast.fm/+IpkR9K98/1103">TS</a>]
00:18:24 ◼ ► from the wires right say that was their [<a href="https://overcast.fm/+IpkR9K98/1104">TS</a>]
00:18:27 ◼ ► their design from from day one okay and [<a href="https://overcast.fm/+IpkR9K98/1107">TS</a>]
00:18:29 ◼ ► that at some point it changed to the [<a href="https://overcast.fm/+IpkR9K98/1109">TS</a>]
00:18:34 ◼ ► current behavior I think that would make [<a href="https://overcast.fm/+IpkR9K98/1114">TS</a>]
00:18:37 ◼ ► us feel different about the current [<a href="https://overcast.fm/+IpkR9K98/1117">TS</a>]
00:18:39 ◼ ► behavior despite the fact that the [<a href="https://overcast.fm/+IpkR9K98/1119">TS</a>]
00:18:41 ◼ ► current behavior in both both places is [<a href="https://overcast.fm/+IpkR9K98/1121">TS</a>]
00:18:43 ◼ ► the same only thing that changes is like [<a href="https://overcast.fm/+IpkR9K98/1123">TS</a>]
00:18:44 ◼ ► how did we get here or what is the [<a href="https://overcast.fm/+IpkR9K98/1124">TS</a>]
00:18:46 ◼ ► history like what you know what I mean [<a href="https://overcast.fm/+IpkR9K98/1126">TS</a>]
00:18:47 ◼ ► whereas all the discussion about this is [<a href="https://overcast.fm/+IpkR9K98/1127">TS</a>]
00:18:49 ◼ ► like let's let's think about these [<a href="https://overcast.fm/+IpkR9K98/1129">TS</a>]
00:18:53 ◼ ► features and no one says well do I feel [<a href="https://overcast.fm/+IpkR9K98/1133">TS</a>]
00:18:55 ◼ ► this way about these features because of [<a href="https://overcast.fm/+IpkR9K98/1135">TS</a>]
00:18:56 ◼ ► the the the behaviors that preceded it [<a href="https://overcast.fm/+IpkR9K98/1136">TS</a>]
00:19:00 ◼ ► is that is that influencing my opinion [<a href="https://overcast.fm/+IpkR9K98/1140">TS</a>]
00:19:02 ◼ ► anyway I think it is a big influence [<a href="https://overcast.fm/+IpkR9K98/1142">TS</a>]
00:19:04 ◼ ► because had that switch always worked as [<a href="https://overcast.fm/+IpkR9K98/1144">TS</a>]
00:19:06 ◼ ► a mute for it just to give one example [<a href="https://overcast.fm/+IpkR9K98/1146">TS</a>]
00:19:08 ◼ ► there would be a sizable contingent of [<a href="https://overcast.fm/+IpkR9K98/1148">TS</a>]
00:19:10 ◼ ► people and a overwhelmingly strong [<a href="https://overcast.fm/+IpkR9K98/1150">TS</a>]
00:19:12 ◼ ► feeling that although the you know we [<a href="https://overcast.fm/+IpkR9K98/1152">TS</a>]
00:19:16 ◼ ► would assess the current behavior on its [<a href="https://overcast.fm/+IpkR9K98/1156">TS</a>]
00:19:19 ◼ ► merits we would say but the mute switch [<a href="https://overcast.fm/+IpkR9K98/1159">TS</a>]
00:19:21 ◼ ► on the iPhone has always meant turn [<a href="https://overcast.fm/+IpkR9K98/1161">TS</a>]
00:19:22 ◼ ► everything off therefore this change in [<a href="https://overcast.fm/+IpkR9K98/1162">TS</a>]
00:19:24 ◼ ► behavior is a big change of what we're [<a href="https://overcast.fm/+IpkR9K98/1164">TS</a>]
00:19:25 ◼ ► used to therefore it's not better you [<a href="https://overcast.fm/+IpkR9K98/1165">TS</a>]
00:19:28 ◼ ► know what I mean like even though the [<a href="https://overcast.fm/+IpkR9K98/1168">TS</a>]
00:19:30 ◼ ► actual be hit current behavior would be [<a href="https://overcast.fm/+IpkR9K98/1170">TS</a>]
00:19:31 ◼ ► the same we would say but we had all [<a href="https://overcast.fm/+IpkR9K98/1171">TS</a>]
00:19:32 ◼ ► these years but with the iPhone mute [<a href="https://overcast.fm/+IpkR9K98/1172">TS</a>]
00:19:34 ◼ ► switch that always it was cuts call the [<a href="https://overcast.fm/+IpkR9K98/1174">TS</a>]
00:19:35 ◼ ► mute switch it turns everything off and [<a href="https://overcast.fm/+IpkR9K98/1175">TS</a>]
00:19:37 ◼ ► even though that's not convenient even [<a href="https://overcast.fm/+IpkR9K98/1177">TS</a>]
00:19:39 ◼ ► though people like oh I really want to [<a href="https://overcast.fm/+IpkR9K98/1179">TS</a>]
00:19:40 ◼ ► use it as an alarm clock that's great [<a href="https://overcast.fm/+IpkR9K98/1180">TS</a>]
00:19:42 ◼ ► that you want to use it as an alarm [<a href="https://overcast.fm/+IpkR9K98/1182">TS</a>]
00:19:43 ◼ ► clock but but man that's always meant [<a href="https://overcast.fm/+IpkR9K98/1183">TS</a>]
00:19:44 ◼ ► mute and you know there would be like a [<a href="https://overcast.fm/+IpkR9K98/1184">TS</a>]
00:19:48 ◼ ► more of a rallying cry for keep it to be [<a href="https://overcast.fm/+IpkR9K98/1188">TS</a>]
00:19:49 ◼ ► you know a true mute switch right and [<a href="https://overcast.fm/+IpkR9K98/1189">TS</a>]
00:19:51 ◼ ► that it doesn't make sense and if you [<a href="https://overcast.fm/+IpkR9K98/1191">TS</a>]
00:19:53 ◼ ► think about it in terms of oh we're just [<a href="https://overcast.fm/+IpkR9K98/1193">TS</a>]
00:19:56 ◼ ► looking at the current feature set and [<a href="https://overcast.fm/+IpkR9K98/1196">TS</a>]
00:19:57 ◼ ► considering how it fits people's needs [<a href="https://overcast.fm/+IpkR9K98/1197">TS</a>]
00:20:00 ◼ ► neither are you know all wrapped up and [<a href="https://overcast.fm/+IpkR9K98/1200">TS</a>]
00:20:01 ◼ ► how it has always worked or tradition [<a href="https://overcast.fm/+IpkR9K98/1201">TS</a>]
00:20:03 ◼ ► you know all right I think that is a big [<a href="https://overcast.fm/+IpkR9K98/1203">TS</a>]
00:20:06 ◼ ► big factor both in the top e-tabs in [<a href="https://overcast.fm/+IpkR9K98/1206">TS</a>]
00:20:08 ◼ ► Safari and in this mute switch is the [<a href="https://overcast.fm/+IpkR9K98/1208">TS</a>]
00:20:11 ◼ ► history stretching out behind it and the [<a href="https://overcast.fm/+IpkR9K98/1211">TS</a>]
00:20:14 ◼ ► potential history stretching out in [<a href="https://overcast.fm/+IpkR9K98/1214">TS</a>]
00:20:16 ◼ ► definitely meta point I have to make [<a href="https://overcast.fm/+IpkR9K98/1216">TS</a>]
00:20:18 ◼ ► about this entire debate at the next [<a href="https://overcast.fm/+IpkR9K98/1218">TS</a>]
00:20:20 ◼ ► time one of these issues comes up I hope [<a href="https://overcast.fm/+IpkR9K98/1220">TS</a>]
00:20:22 ◼ ► someone brings that up and goes through [<a href="https://overcast.fm/+IpkR9K98/1222">TS</a>]
00:20:24 ◼ ► different scenarios we feel different if [<a href="https://overcast.fm/+IpkR9K98/1224">TS</a>]
00:20:25 ◼ ► it did behave like this would be feel [<a href="https://overcast.fm/+IpkR9K98/1225">TS</a>]
00:20:26 ◼ ► different if it had always behaved like [<a href="https://overcast.fm/+IpkR9K98/1226">TS</a>]
00:20:28 ◼ ► that you know what I mean would if it [<a href="https://overcast.fm/+IpkR9K98/1228">TS</a>]
00:20:29 ◼ ► had always been a mute switch what [<a href="https://overcast.fm/+IpkR9K98/1229">TS</a>]
00:20:31 ◼ ► people have been screaming and yelling [<a href="https://overcast.fm/+IpkR9K98/1231">TS</a>]
00:20:32 ◼ ► that they're they're missing their [<a href="https://overcast.fm/+IpkR9K98/1232">TS</a>]
00:20:33 ◼ ► flights because it doesn't operate as an [<a href="https://overcast.fm/+IpkR9K98/1233">TS</a>]
00:20:35 ◼ ► alarm or would they accept that that's [<a href="https://overcast.fm/+IpkR9K98/1235">TS</a>]
00:20:36 ◼ ► how this thing works you know that kind [<a href="https://overcast.fm/+IpkR9K98/1236">TS</a>]
00:20:37 ◼ ► of thought experiment is very useful [<a href="https://overcast.fm/+IpkR9K98/1237">TS</a>]
00:20:40 ◼ ► when considering features like this now [<a href="https://overcast.fm/+IpkR9K98/1240">TS</a>]
00:20:42 ◼ ► on to the actual topic itself briefly I [<a href="https://overcast.fm/+IpkR9K98/1242">TS</a>]
00:20:46 ◼ ► was trying to come up with a criteria by [<a href="https://overcast.fm/+IpkR9K98/1246">TS</a>]
00:20:49 ◼ ► which to judge the behavior and a lot of [<a href="https://overcast.fm/+IpkR9K98/1249">TS</a>]
00:20:52 ◼ ► people were talking about how do we [<a href="https://overcast.fm/+IpkR9K98/1252">TS</a>]
00:20:53 ◼ ► decide whether this is good and a result [<a href="https://overcast.fm/+IpkR9K98/1253">TS</a>]
00:20:55 ◼ ► lot it's easy to once you've decided [<a href="https://overcast.fm/+IpkR9K98/1255">TS</a>]
00:20:58 ◼ ► what you think is the best behavior for [<a href="https://overcast.fm/+IpkR9K98/1258">TS</a>]
00:20:59 ◼ ► whatever reasons it's easy for a lot of [<a href="https://overcast.fm/+IpkR9K98/1259">TS</a>]
00:21:01 ◼ ► people to say and that's even though you [<a href="https://overcast.fm/+IpkR9K98/1261">TS</a>]
00:21:04 ◼ ► can't satisfy everybody this is the [<a href="https://overcast.fm/+IpkR9K98/1264">TS</a>]
00:21:06 ◼ ► common case so this is satisfying most [<a href="https://overcast.fm/+IpkR9K98/1266">TS</a>]
00:21:08 ◼ ► people and people perhaps with evidence [<a href="https://overcast.fm/+IpkR9K98/1268">TS</a>]
00:21:10 ◼ ► like oh there's been millions of iPhone [<a href="https://overcast.fm/+IpkR9K98/1270">TS</a>]
00:21:11 ◼ ► users and this only happened to this one [<a href="https://overcast.fm/+IpkR9K98/1271">TS</a>]
00:21:13 ◼ ► guy the symphony it's a rare scenario [<a href="https://overcast.fm/+IpkR9K98/1273">TS</a>]
00:21:14 ◼ ► and it's optimized for the common cases [<a href="https://overcast.fm/+IpkR9K98/1274">TS</a>]
00:21:16 ◼ ► and this is an exception and everybody [<a href="https://overcast.fm/+IpkR9K98/1276">TS</a>]
00:21:18 ◼ ► did that to some degree and you have to [<a href="https://overcast.fm/+IpkR9K98/1278">TS</a>]
00:21:20 ◼ ► do that that's the way you have to think [<a href="https://overcast.fm/+IpkR9K98/1280">TS</a>]
00:21:21 ◼ ► about it I think but I wanted a better a [<a href="https://overcast.fm/+IpkR9K98/1281">TS</a>]
00:21:25 ◼ ► better criteria in that because we just [<a href="https://overcast.fm/+IpkR9K98/1285">TS</a>]
00:21:28 ◼ ► don't have enough information to be able [<a href="https://overcast.fm/+IpkR9K98/1288">TS</a>]
00:21:29 ◼ ► to make judgments editable is this the [<a href="https://overcast.fm/+IpkR9K98/1289">TS</a>]
00:21:31 ◼ ► common case we don't have a survey of [<a href="https://overcast.fm/+IpkR9K98/1291">TS</a>]
00:21:33 ◼ ► all iPhone users you know one story in a [<a href="https://overcast.fm/+IpkR9K98/1293">TS</a>]
00:21:36 ◼ ► newspaper is sensational it was the New [<a href="https://overcast.fm/+IpkR9K98/1296">TS</a>]
00:21:37 ◼ ► York Times or whatever and gets a lot of [<a href="https://overcast.fm/+IpkR9K98/1297">TS</a>]
00:21:39 ◼ ► exposure but we have no idea what the [<a href="https://overcast.fm/+IpkR9K98/1299">TS</a>]
00:21:41 ◼ ► real frequencies of the use of these [<a href="https://overcast.fm/+IpkR9K98/1301">TS</a>]
00:21:42 ◼ ► things are and they the measure I [<a href="https://overcast.fm/+IpkR9K98/1302">TS</a>]
00:21:46 ◼ ► thought was most applicable to the [<a href="https://overcast.fm/+IpkR9K98/1306">TS</a>]
00:21:48 ◼ ► scenario is frequency of tasks the ratio [<a href="https://overcast.fm/+IpkR9K98/1308">TS</a>]
00:21:52 ◼ ► the frequency of the task versus the [<a href="https://overcast.fm/+IpkR9K98/1312">TS</a>]
00:21:53 ◼ ► complexity of accomplishing it and you [<a href="https://overcast.fm/+IpkR9K98/1313">TS</a>]
00:21:55 ◼ ► want to do sort of in the Larry wall [<a href="https://overcast.fm/+IpkR9K98/1315">TS</a>]
00:21:58 ◼ ► slash Perl language design parlance you [<a href="https://overcast.fm/+IpkR9K98/1318">TS</a>]
00:22:00 ◼ ► want to do Huffman coding which is where [<a href="https://overcast.fm/+IpkR9K98/1320">TS</a>]
00:22:02 ◼ ► you make the most frequently occurring [<a href="https://overcast.fm/+IpkR9K98/1322">TS</a>]
00:22:03 ◼ ► tasks the simplest have the smallest [<a href="https://overcast.fm/+IpkR9K98/1323">TS</a>]
00:22:06 ◼ ► number of steps and I think that is [<a href="https://overcast.fm/+IpkR9K98/1326">TS</a>]
00:22:08 ◼ ► easier to get a handle on because and [<a href="https://overcast.fm/+IpkR9K98/1328">TS</a>]
00:22:12 ◼ ► that's what a lot of people were getting [<a href="https://overcast.fm/+IpkR9K98/1332">TS</a>]
00:22:14 ◼ ► roundabout way but they were just going [<a href="https://overcast.fm/+IpkR9K98/1334">TS</a>]
00:22:15 ◼ ► to say it by by Fiat you know people [<a href="https://overcast.fm/+IpkR9K98/1335">TS</a>]
00:22:17 ◼ ► don't go to the symphony that often [<a href="https://overcast.fm/+IpkR9K98/1337">TS</a>]
00:22:20 ◼ ► therefore this is not a big deal and be [<a href="https://overcast.fm/+IpkR9K98/1340">TS</a>]
00:22:24 ◼ ► the test I was thinking of are how often [<a href="https://overcast.fm/+IpkR9K98/1344">TS</a>]
00:22:27 ◼ ► do you have to change are you in are you [<a href="https://overcast.fm/+IpkR9K98/1347">TS</a>]
00:22:31 ◼ ► in a venue where the normal behavior of [<a href="https://overcast.fm/+IpkR9K98/1351">TS</a>]
00:22:33 ◼ ► your phone is inappropriate movie [<a href="https://overcast.fm/+IpkR9K98/1353">TS</a>]
00:22:38 ◼ ► whatever you know whatever thing it is [<a href="https://overcast.fm/+IpkR9K98/1358">TS</a>]
00:22:40 ◼ ► that you that you do that's out of the [<a href="https://overcast.fm/+IpkR9K98/1360">TS</a>]
00:22:42 ◼ ► norm that you have to a lot it's the [<a href="https://overcast.fm/+IpkR9K98/1362">TS</a>]
00:22:43 ◼ ► time when you go oh I remember my phone [<a href="https://overcast.fm/+IpkR9K98/1363">TS</a>]
00:22:45 ◼ ► any time they have an announcement about [<a href="https://overcast.fm/+IpkR9K98/1365">TS</a>]
00:22:46 ◼ ► phones something up on a screen about [<a href="https://overcast.fm/+IpkR9K98/1366">TS</a>]
00:22:47 ◼ ► foam someone over loudspeaker talking [<a href="https://overcast.fm/+IpkR9K98/1367">TS</a>]
00:22:50 ◼ ► how frequently see does that happen [<a href="https://overcast.fm/+IpkR9K98/1370">TS</a>]
00:22:52 ◼ ► versus you know the complexity of when [<a href="https://overcast.fm/+IpkR9K98/1372">TS</a>]
00:22:54 ◼ ► you get that tickler oh I got to do [<a href="https://overcast.fm/+IpkR9K98/1374">TS</a>]
00:22:56 ◼ ► something with my phone that's out of [<a href="https://overcast.fm/+IpkR9K98/1376">TS</a>]
00:22:57 ◼ ► the ordinary how long does it take you [<a href="https://overcast.fm/+IpkR9K98/1377">TS</a>]
00:22:59 ◼ ► to accomplish that thing how confident [<a href="https://overcast.fm/+IpkR9K98/1379">TS</a>]
00:23:00 ◼ ► are you that you've successfully done it [<a href="https://overcast.fm/+IpkR9K98/1380">TS</a>]
00:23:01 ◼ ► and the other one on the other side of [<a href="https://overcast.fm/+IpkR9K98/1381">TS</a>]
00:23:03 ◼ ► this given the current behavior of the [<a href="https://overcast.fm/+IpkR9K98/1383">TS</a>]
00:23:05 ◼ ► phone is the people who use it as an [<a href="https://overcast.fm/+IpkR9K98/1385">TS</a>]
00:23:07 ◼ ► alarm clock how how many people use it [<a href="https://overcast.fm/+IpkR9K98/1387">TS</a>]
00:23:10 ◼ ► as an alarm clock and if but the more [<a href="https://overcast.fm/+IpkR9K98/1390">TS</a>]
00:23:12 ◼ ► important thing is if you do use it in [<a href="https://overcast.fm/+IpkR9K98/1392">TS</a>]
00:23:13 ◼ ► an alarm clock how often does do you [<a href="https://overcast.fm/+IpkR9K98/1393">TS</a>]
00:23:17 ◼ ► does that happen how often you interact [<a href="https://overcast.fm/+IpkR9K98/1397">TS</a>]
00:23:19 ◼ ► with it and the thing about alarms [<a href="https://overcast.fm/+IpkR9K98/1399">TS</a>]
00:23:20 ◼ ► especially if use it to wake up in the [<a href="https://overcast.fm/+IpkR9K98/1400">TS</a>]
00:23:22 ◼ ► morning or something is they tend to be [<a href="https://overcast.fm/+IpkR9K98/1402">TS</a>]
00:23:23 ◼ ► pretty darn frequent like every morning [<a href="https://overcast.fm/+IpkR9K98/1403">TS</a>]
00:23:24 ◼ ► right you know what I mean and so I [<a href="https://overcast.fm/+IpkR9K98/1404">TS</a>]
00:23:27 ◼ ► think where I come down on this not that [<a href="https://overcast.fm/+IpkR9K98/1407">TS</a>]
00:23:29 ◼ ► really matters in my particular opinion [<a href="https://overcast.fm/+IpkR9K98/1409">TS</a>]
00:23:30 ◼ ► I'm because what you said before is [<a href="https://overcast.fm/+IpkR9K98/1410">TS</a>]
00:23:31 ◼ ► right that it really is a difficult [<a href="https://overcast.fm/+IpkR9K98/1411">TS</a>]
00:23:32 ◼ ► problem there's no perfect solution but [<a href="https://overcast.fm/+IpkR9K98/1412">TS</a>]
00:23:33 ◼ ► I think where I come down this is that I [<a href="https://overcast.fm/+IpkR9K98/1413">TS</a>]
00:23:35 ◼ ► started off pretty strongly with you and [<a href="https://overcast.fm/+IpkR9K98/1415">TS</a>]
00:23:38 ◼ ► Andy but I started to shift as I thought [<a href="https://overcast.fm/+IpkR9K98/1418">TS</a>]
00:23:40 ◼ ► about people who do use it an alarm [<a href="https://overcast.fm/+IpkR9K98/1420">TS</a>]
00:23:42 ◼ ► those special scenarios where you need [<a href="https://overcast.fm/+IpkR9K98/1422">TS</a>]
00:23:44 ◼ ► to change the behavior earphone you're [<a href="https://overcast.fm/+IpkR9K98/1424">TS</a>]
00:23:46 ◼ ► on an airplane you're in a movie you're [<a href="https://overcast.fm/+IpkR9K98/1426">TS</a>]
00:23:47 ◼ ► in a symphony or whatever uh I think the [<a href="https://overcast.fm/+IpkR9K98/1427">TS</a>]
00:23:50 ◼ ► ideal scenario would be make make it [<a href="https://overcast.fm/+IpkR9K98/1430">TS</a>]
00:23:54 ◼ ► possible to make the phone behave the [<a href="https://overcast.fm/+IpkR9K98/1434">TS</a>]
00:23:56 ◼ ► way you want in those situations whether [<a href="https://overcast.fm/+IpkR9K98/1436">TS</a>]
00:23:57 ◼ ► that's everything silent or whatever and [<a href="https://overcast.fm/+IpkR9K98/1437">TS</a>]
00:23:59 ◼ ► I don't care if it takes four or five [<a href="https://overcast.fm/+IpkR9K98/1439">TS</a>]
00:24:00 ◼ ► taps because already airplane motors [<a href="https://overcast.fm/+IpkR9K98/1440">TS</a>]
00:24:02 ◼ ► like home settings the airplane mode [<a href="https://overcast.fm/+IpkR9K98/1442">TS</a>]
00:24:04 ◼ ► thing on right we're all kind of okay [<a href="https://overcast.fm/+IpkR9K98/1444">TS</a>]
00:24:07 ◼ ► with that because unless you're like a [<a href="https://overcast.fm/+IpkR9K98/1447">TS</a>]
00:24:09 ◼ ► business travel who flies every single [<a href="https://overcast.fm/+IpkR9K98/1449">TS</a>]
00:24:10 ◼ ► day you're okay that it takes a couple [<a href="https://overcast.fm/+IpkR9K98/1450">TS</a>]
00:24:12 ◼ ► taps and swipes and launching an app and [<a href="https://overcast.fm/+IpkR9K98/1452">TS</a>]
00:24:14 ◼ ► stuff to engage airplane mode I think we [<a href="https://overcast.fm/+IpkR9K98/1454">TS</a>]
00:24:16 ◼ ► would also be okay if there was a [<a href="https://overcast.fm/+IpkR9K98/1456">TS</a>]
00:24:19 ◼ ► similar thing or engage some mode that [<a href="https://overcast.fm/+IpkR9K98/1459">TS</a>]
00:24:21 ◼ ► has the appropriate behavior for you and [<a href="https://overcast.fm/+IpkR9K98/1461">TS</a>]
00:24:23 ◼ ► you're confident is really going to have [<a href="https://overcast.fm/+IpkR9K98/1463">TS</a>]
00:24:24 ◼ ► the appropriate behavior for you for in [<a href="https://overcast.fm/+IpkR9K98/1464">TS</a>]
00:24:27 ◼ ► or whatever it is even if totally on the [<a href="https://overcast.fm/+IpkR9K98/1467">TS</a>]
00:24:28 ◼ ► power button for five seconds and doing [<a href="https://overcast.fm/+IpkR9K98/1468">TS</a>]
00:24:31 ◼ ► whatever it is as long as as long as [<a href="https://overcast.fm/+IpkR9K98/1471">TS</a>]
00:24:33 ◼ ► there's some way to with a series of [<a href="https://overcast.fm/+IpkR9K98/1473">TS</a>]
00:24:35 ◼ ► taps that may be pretty complicated get [<a href="https://overcast.fm/+IpkR9K98/1475">TS</a>]
00:24:37 ◼ ► the phone into a state where we're all [<a href="https://overcast.fm/+IpkR9K98/1477">TS</a>]
00:24:38 ◼ ► happy with it for each of these settings [<a href="https://overcast.fm/+IpkR9K98/1478">TS</a>]
00:24:41 ◼ ► it's okay for that to be complicated and [<a href="https://overcast.fm/+IpkR9K98/1481">TS</a>]
00:24:43 ◼ ► that leaves the the much more frequent [<a href="https://overcast.fm/+IpkR9K98/1483">TS</a>]
00:24:45 ◼ ► occurrence I think of the the alarm [<a href="https://overcast.fm/+IpkR9K98/1485">TS</a>]
00:24:48 ◼ ► scenario to be sort of the default [<a href="https://overcast.fm/+IpkR9K98/1488">TS</a>]
00:24:51 ◼ ► behavior the I'm going to use an alarm [<a href="https://overcast.fm/+IpkR9K98/1491">TS</a>]
00:24:53 ◼ ► clock every single day and every single [<a href="https://overcast.fm/+IpkR9K98/1493">TS</a>]
00:24:54 ◼ ► day I don't want to have to right before [<a href="https://overcast.fm/+IpkR9K98/1494">TS</a>]
00:24:55 ◼ ► I go to bed remember to do 17 swipes [<a href="https://overcast.fm/+IpkR9K98/1495">TS</a>]
00:24:57 ◼ ► like you're putting in an airplane mode [<a href="https://overcast.fm/+IpkR9K98/1497">TS</a>]
00:24:58 ◼ ► when you go to bed right too much you [<a href="https://overcast.fm/+IpkR9K98/1498">TS</a>]
00:25:00 ◼ ► shouldn't have to go through that number [<a href="https://overcast.fm/+IpkR9K98/1500">TS</a>]
00:25:01 ◼ ► of swipes every single day before bed [<a href="https://overcast.fm/+IpkR9K98/1501">TS</a>]
00:25:03 ◼ ► right it should be it should be simpler [<a href="https://overcast.fm/+IpkR9K98/1503">TS</a>]
00:25:05 ◼ ► this still leaves an open question of [<a href="https://overcast.fm/+IpkR9K98/1505">TS</a>]
00:25:08 ◼ ► how many people used our thing as an [<a href="https://overcast.fm/+IpkR9K98/1508">TS</a>]
00:25:09 ◼ ► alarm is this actually a common case or [<a href="https://overcast.fm/+IpkR9K98/1509">TS</a>]
00:25:10 ◼ ► so just local minority we have a dearth [<a href="https://overcast.fm/+IpkR9K98/1510">TS</a>]
00:25:12 ◼ ► of information here we don't know the [<a href="https://overcast.fm/+IpkR9K98/1512">TS</a>]
00:25:14 ◼ ► frequencies of these things I just think [<a href="https://overcast.fm/+IpkR9K98/1514">TS</a>]
00:25:15 ◼ ► that's in this case that is the correct [<a href="https://overcast.fm/+IpkR9K98/1515">TS</a>]
00:25:17 ◼ ► criteria to use when figuring out how to [<a href="https://overcast.fm/+IpkR9K98/1517">TS</a>]
00:25:21 ◼ ► design these features I think it's a [<a href="https://overcast.fm/+IpkR9K98/1521">TS</a>]
00:25:23 ◼ ► criteria that Apple does use to be fair [<a href="https://overcast.fm/+IpkR9K98/1523">TS</a>]
00:25:25 ◼ ► it's not like this is some great new [<a href="https://overcast.fm/+IpkR9K98/1525">TS</a>]
00:25:26 ◼ ► insight but that's that's what I landed [<a href="https://overcast.fm/+IpkR9K98/1526">TS</a>]
00:25:28 ◼ ► on as how do we decide what's good [<a href="https://overcast.fm/+IpkR9K98/1528">TS</a>]
00:25:30 ◼ ► frequency of use and complexity of [<a href="https://overcast.fm/+IpkR9K98/1530">TS</a>]
00:25:32 ◼ ► accomplishing the task so that's it ha I [<a href="https://overcast.fm/+IpkR9K98/1532">TS</a>]
00:25:35 ◼ ► got through the mute switch pretty fast [<a href="https://overcast.fm/+IpkR9K98/1535">TS</a>]
00:25:38 ◼ ► because really was exhaustively covered [<a href="https://overcast.fm/+IpkR9K98/1538">TS</a>]
00:25:40 ◼ ► elsewhere and they just had this two bit [<a href="https://overcast.fm/+IpkR9K98/1540">TS</a>]
00:25:44 ◼ ► stand and I will also add that your [<a href="https://overcast.fm/+IpkR9K98/1544">TS</a>]
00:25:48 ◼ ► Hardware overriding software thing that [<a href="https://overcast.fm/+IpkR9K98/1548">TS</a>]
00:25:50 ◼ ► was totally in the front of my mind that [<a href="https://overcast.fm/+IpkR9K98/1550">TS</a>]
00:25:51 ◼ ► I'm glad you posted that about I'm glad [<a href="https://overcast.fm/+IpkR9K98/1551">TS</a>]
00:25:52 ◼ ► you're you're blogging again look at [<a href="https://overcast.fm/+IpkR9K98/1552">TS</a>]
00:25:53 ◼ ► that you write in a little blog post [<a href="https://overcast.fm/+IpkR9K98/1553">TS</a>]
00:25:55 ◼ ► well I didn't know where else to put it [<a href="https://overcast.fm/+IpkR9K98/1555">TS</a>]
00:25:56 ◼ ► you know yeah I wanted to I wanted to [<a href="https://overcast.fm/+IpkR9K98/1556">TS</a>]
00:25:59 ◼ ► put it out there before the show started [<a href="https://overcast.fm/+IpkR9K98/1559">TS</a>]
00:26:02 ◼ ► this week so that I could get a sense [<a href="https://overcast.fm/+IpkR9K98/1562">TS</a>]
00:26:05 ◼ ► from the audience what what their [<a href="https://overcast.fm/+IpkR9K98/1565">TS</a>]
00:26:08 ◼ ► thoughts were you know you can ask [<a href="https://overcast.fm/+IpkR9K98/1568">TS</a>]
00:26:10 ◼ ► somebody something on Twitter but it's [<a href="https://overcast.fm/+IpkR9K98/1570">TS</a>]
00:26:11 ◼ ► very hard to communicate it's not like [<a href="https://overcast.fm/+IpkR9K98/1571">TS</a>]
00:26:13 ◼ ► this is that complicated of a concept [<a href="https://overcast.fm/+IpkR9K98/1573">TS</a>]
00:26:15 ◼ ► right but you you would struggle to [<a href="https://overcast.fm/+IpkR9K98/1575">TS</a>]
00:26:18 ◼ ► communicate your thoughts on this in 140 [<a href="https://overcast.fm/+IpkR9K98/1578">TS</a>]
00:26:20 ◼ ► or few characters so I figured okay I'll [<a href="https://overcast.fm/+IpkR9K98/1580">TS</a>]
00:26:23 ◼ ► try I'll put this thing out there [<a href="https://overcast.fm/+IpkR9K98/1583">TS</a>]
00:26:24 ◼ ► I'll see what people on Twitter say and [<a href="https://overcast.fm/+IpkR9K98/1584">TS</a>]
00:26:29 ◼ ► opportunity to see what I think just so [<a href="https://overcast.fm/+IpkR9K98/1589">TS</a>]
00:26:31 ◼ ► that we can you know talk about a little [<a href="https://overcast.fm/+IpkR9K98/1591">TS</a>]
00:26:32 ◼ ► bit more but I wouldn't hold your breath [<a href="https://overcast.fm/+IpkR9K98/1592">TS</a>]
00:26:34 ◼ ► that they'll be more in them and movie [<a href="https://overcast.fm/+IpkR9K98/1594">TS</a>]
00:26:37 ◼ ► is that I got love to give I just don't [<a href="https://overcast.fm/+IpkR9K98/1597">TS</a>]
00:26:39 ◼ ► know where to put it what movie is [<a href="https://overcast.fm/+IpkR9K98/1599">TS</a>]
00:26:40 ◼ ► I thought it was Fargo but when I looked [<a href="https://overcast.fm/+IpkR9K98/1600">TS</a>]
00:26:42 ◼ ► for it once it wasn't Fargo chat room [<a href="https://overcast.fm/+IpkR9K98/1602">TS</a>]
00:26:44 ◼ ► can look that up I I don't all right are [<a href="https://overcast.fm/+IpkR9K98/1604">TS</a>]
00:26:50 ◼ ► you saying it the way because it sounds [<a href="https://overcast.fm/+IpkR9K98/1610">TS</a>]
00:26:52 ◼ ► like something about saying only if [<a href="https://overcast.fm/+IpkR9K98/1612">TS</a>]
00:26:53 ◼ ► someone like he's on the verge of a [<a href="https://overcast.fm/+IpkR9K98/1613">TS</a>]
00:26:55 ◼ ► breakdown Magnolia is that what yeah [<a href="https://overcast.fm/+IpkR9K98/1615">TS</a>]
00:26:57 ◼ ► that's what I'm thinking it is yeah I [<a href="https://overcast.fm/+IpkR9K98/1617">TS</a>]
00:27:00 ◼ ► don't remember which character was it [<a href="https://overcast.fm/+IpkR9K98/1620">TS</a>]
00:27:01 ◼ ► was it the same guy from Fargo what's [<a href="https://overcast.fm/+IpkR9K98/1621">TS</a>]
00:27:03 ◼ ► his name made uh Maisie what's his name [<a href="https://overcast.fm/+IpkR9K98/1623">TS</a>]
00:27:07 ◼ ► the main character the car dealer from [<a href="https://overcast.fm/+IpkR9K98/1627">TS</a>]
00:27:09 ◼ ► Fargo I spent a long time since I've [<a href="https://overcast.fm/+IpkR9K98/1629">TS</a>]
00:27:13 ◼ ► seen it but that's on the list of movies [<a href="https://overcast.fm/+IpkR9K98/1633">TS</a>]
00:27:15 ◼ ► that I want to do for the movie show [<a href="https://overcast.fm/+IpkR9K98/1635">TS</a>]
00:27:17 ◼ ► William H may see some people say his [<a href="https://overcast.fm/+IpkR9K98/1637">TS</a>]
00:27:21 ◼ ► room punch-drunk wrote love now it's [<a href="https://overcast.fm/+IpkR9K98/1641">TS</a>]
00:27:23 ◼ ► some people one person says Rock III so [<a href="https://overcast.fm/+IpkR9K98/1643">TS</a>]
00:27:25 ◼ ► we're off the it's quiz kid Donnie Smith [<a href="https://overcast.fm/+IpkR9K98/1645">TS</a>]
00:27:29 ◼ ► the quiz kid all right let's not turn [<a href="https://overcast.fm/+IpkR9K98/1649">TS</a>]
00:27:33 ◼ ► this into the movie line trivia show so [<a href="https://overcast.fm/+IpkR9K98/1653">TS</a>]
00:27:35 ◼ ► we now inevitably we must talk about [<a href="https://overcast.fm/+IpkR9K98/1655">TS</a>]
00:27:37 ◼ ► iBooks Author okay I was it's kind of a [<a href="https://overcast.fm/+IpkR9K98/1657">TS</a>]
00:27:42 ◼ ► crash course in getting a specific just [<a href="https://overcast.fm/+IpkR9K98/1662">TS</a>]
00:27:43 ◼ ► yesterday and the two are let's do our [<a href="https://overcast.fm/+IpkR9K98/1663">TS</a>]
00:27:45 ◼ ► first sponsor before you do it that's [<a href="https://overcast.fm/+IpkR9K98/1665">TS</a>]
00:27:47 ◼ ► good can we do that you need to unplug [<a href="https://overcast.fm/+IpkR9K98/1667">TS</a>]
00:27:48 ◼ ► anyway right yeah go for it let me tell [<a href="https://overcast.fm/+IpkR9K98/1668">TS</a>]
00:27:51 ◼ ► you about stripe really awesome sponsor [<a href="https://overcast.fm/+IpkR9K98/1671">TS</a>]
00:27:54 ◼ ► I'm really excited about these guys full [<a href="https://overcast.fm/+IpkR9K98/1674">TS</a>]
00:27:56 ◼ ► stack payments stripe makes it easy for [<a href="https://overcast.fm/+IpkR9K98/1676">TS</a>]
00:27:58 ◼ ► you to start accepting credit cards on [<a href="https://overcast.fm/+IpkR9K98/1678">TS</a>]
00:28:00 ◼ ► the web it's primarily geared toward [<a href="https://overcast.fm/+IpkR9K98/1680">TS</a>]
00:28:06 ◼ ► application doing something like that [<a href="https://overcast.fm/+IpkR9K98/1686">TS</a>]
00:28:08 ◼ ► you always get to the point where you [<a href="https://overcast.fm/+IpkR9K98/1688">TS</a>]
00:28:09 ◼ ► say man I really want to charge for this [<a href="https://overcast.fm/+IpkR9K98/1689">TS</a>]
00:28:12 ◼ ► subscriptions or I want people to come [<a href="https://overcast.fm/+IpkR9K98/1692">TS</a>]
00:28:14 ◼ ► in and and buy this thing that I'm [<a href="https://overcast.fm/+IpkR9K98/1694">TS</a>]
00:28:16 ◼ ► selling how do you do it well the stripe [<a href="https://overcast.fm/+IpkR9K98/1696">TS</a>]
00:28:19 ◼ ► is the fastest way in the world to get [<a href="https://overcast.fm/+IpkR9K98/1699">TS</a>]
00:28:20 ◼ ► set up so that you can accept payments [<a href="https://overcast.fm/+IpkR9K98/1700">TS</a>]
00:28:22 ◼ ► you don't need a merchant account you [<a href="https://overcast.fm/+IpkR9K98/1702">TS</a>]
00:28:24 ◼ ► just put it in your bank account in a [<a href="https://overcast.fm/+IpkR9K98/1704">TS</a>]
00:28:25 ◼ ► couple of other details and that's it [<a href="https://overcast.fm/+IpkR9K98/1705">TS</a>]
00:28:27 ◼ ► they have a REST API you can also use [<a href="https://overcast.fm/+IpkR9K98/1707">TS</a>]
00:28:30 ◼ ► native bindings you're off that's it [<a href="https://overcast.fm/+IpkR9K98/1710">TS</a>]
00:28:31 ◼ ► you're ready to go it is that the [<a href="https://overcast.fm/+IpkR9K98/1711">TS</a>]
00:28:34 ◼ ► cleanest most simple API for this that I [<a href="https://overcast.fm/+IpkR9K98/1714">TS</a>]
00:28:36 ◼ ► have ever seen and I've been doing stuff [<a href="https://overcast.fm/+IpkR9K98/1716">TS</a>]
00:28:39 ◼ ► for a long time they have a completely [<a href="https://overcast.fm/+IpkR9K98/1719">TS</a>]
00:28:41 ◼ ► secure environment data never hits your [<a href="https://overcast.fm/+IpkR9K98/1721">TS</a>]
00:28:44 ◼ ► servers your your you don't have to deal [<a href="https://overcast.fm/+IpkR9K98/1724">TS</a>]
00:28:46 ◼ ► with a cumbersome third-party page when [<a href="https://overcast.fm/+IpkR9K98/1726">TS</a>]
00:28:48 ◼ ► you want somebody to check out and know [<a href="https://overcast.fm/+IpkR9K98/1728">TS</a>]
00:28:50 ◼ ► this is the main thing you totally avoid [<a href="https://overcast.fm/+IpkR9K98/1730">TS</a>]
00:28:54 ◼ ► details because no credit card data even [<a href="https://overcast.fm/+IpkR9K98/1734">TS</a>]
00:28:56 ◼ ► passes through your server at all at any [<a href="https://overcast.fm/+IpkR9K98/1736">TS</a>]
00:28:58 ◼ ► point you have questions about this you [<a href="https://overcast.fm/+IpkR9K98/1738">TS</a>]
00:29:01 ◼ ► don't know how it works you can call [<a href="https://overcast.fm/+IpkR9K98/1741">TS</a>]
00:29:02 ◼ ► them you can email them you can join in [<a href="https://overcast.fm/+IpkR9K98/1742">TS</a>]
00:29:05 ◼ ► their campfire and hang out with them [<a href="https://overcast.fm/+IpkR9K98/1745">TS</a>]
00:29:07 ◼ ► and like ask the people in the company [<a href="https://overcast.fm/+IpkR9K98/1747">TS</a>]
00:29:09 ◼ ► how something works if you need out but [<a href="https://overcast.fm/+IpkR9K98/1749">TS</a>]
00:29:11 ◼ ► and they've cracked this they've got [<a href="https://overcast.fm/+IpkR9K98/1751">TS</a>]
00:29:12 ◼ ► recurring billing they've got native [<a href="https://overcast.fm/+IpkR9K98/1752">TS</a>]
00:29:14 ◼ ► support for plans that get prorated [<a href="https://overcast.fm/+IpkR9K98/1754">TS</a>]
00:29:15 ◼ ► charges I mean every metered billing [<a href="https://overcast.fm/+IpkR9K98/1755">TS</a>]
00:29:18 ◼ ► everything you want to do it's all in [<a href="https://overcast.fm/+IpkR9K98/1758">TS</a>]
00:29:20 ◼ ► visit stripe comm for more information [<a href="https://overcast.fm/+IpkR9K98/1760">TS</a>]
00:29:23 ◼ ► you've got to try this if you're doing [<a href="https://overcast.fm/+IpkR9K98/1763">TS</a>]
00:29:24 ◼ ► any kind of development if you're [<a href="https://overcast.fm/+IpkR9K98/1764">TS</a>]
00:29:26 ◼ ► building websites whatever it is you're [<a href="https://overcast.fm/+IpkR9K98/1766">TS</a>]
00:29:27 ◼ ► doing is a piece of cake stripe comm [<a href="https://overcast.fm/+IpkR9K98/1767">TS</a>]
00:29:29 ◼ ► check them out like I talked about in a [<a href="https://overcast.fm/+IpkR9K98/1769">TS</a>]
00:29:33 ◼ ► past show how PCI what I thought about [<a href="https://overcast.fm/+IpkR9K98/1773">TS</a>]
00:29:34 ◼ ► PCI compliance I think you shared a [<a href="https://overcast.fm/+IpkR9K98/1774">TS</a>]
00:29:37 ◼ ► little bit of that yeah all right I [<a href="https://overcast.fm/+IpkR9K98/1777">TS</a>]
00:29:39 ◼ ► don't cover it again you don't cover it [<a href="https://overcast.fm/+IpkR9K98/1779">TS</a>]
00:29:41 ◼ ► you know just having someone else do it [<a href="https://overcast.fm/+IpkR9K98/1781">TS</a>]
00:29:44 ◼ ► for you is good let's leave it at that [<a href="https://overcast.fm/+IpkR9K98/1784">TS</a>]
00:29:48 ◼ ► iBooks Author someone just posted in the [<a href="https://overcast.fm/+IpkR9K98/1788">TS</a>]
00:29:52 ◼ ► in the chat room KJ Healy's take on this [<a href="https://overcast.fm/+IpkR9K98/1792">TS</a>]
00:29:54 ◼ ► stuff which unfortunately I don't [<a href="https://overcast.fm/+IpkR9K98/1794">TS</a>]
00:29:56 ◼ ► haven't had time to read because I'm [<a href="https://overcast.fm/+IpkR9K98/1796">TS</a>]
00:30:00 ◼ ► insightful but I do have some other [<a href="https://overcast.fm/+IpkR9K98/1800">TS</a>]
00:30:03 ◼ ► notes on it I did listen to your show [<a href="https://overcast.fm/+IpkR9K98/1803">TS</a>]
00:30:05 ◼ ► where you talked about it with Andy but [<a href="https://overcast.fm/+IpkR9K98/1805">TS</a>]
00:30:07 ◼ ► what I didn't do is actually watch the [<a href="https://overcast.fm/+IpkR9K98/1807">TS</a>]
00:30:09 ◼ ► presentation yet I watched a little bits [<a href="https://overcast.fm/+IpkR9K98/1809">TS</a>]
00:30:13 ◼ ► and pieces of it I didn't watch it all [<a href="https://overcast.fm/+IpkR9K98/1813">TS</a>]
00:30:14 ◼ ► the way through I did watch the live [<a href="https://overcast.fm/+IpkR9K98/1814">TS</a>]
00:30:15 ◼ ► blogs of it when it was going on so I [<a href="https://overcast.fm/+IpkR9K98/1815">TS</a>]
00:30:17 ◼ ► feel like I have a handle on the right [<a href="https://overcast.fm/+IpkR9K98/1817">TS</a>]
00:30:19 ◼ ► the nature of the announcement so I [<a href="https://overcast.fm/+IpkR9K98/1819">TS</a>]
00:30:23 ◼ ► don't know which way to come with those [<a href="https://overcast.fm/+IpkR9K98/1823">TS</a>]
00:30:27 ◼ ► application that they put out iBooks [<a href="https://overcast.fm/+IpkR9K98/1827">TS</a>]
00:30:29 ◼ ► Author a free application for your Mac [<a href="https://overcast.fm/+IpkR9K98/1829">TS</a>]
00:30:31 ◼ ► what does this thing do I did download [<a href="https://overcast.fm/+IpkR9K98/1831">TS</a>]
00:30:35 ◼ ► it and played with it a little bit I [<a href="https://overcast.fm/+IpkR9K98/1835">TS</a>]
00:30:36 ◼ ► actually also downloaded it on Snow [<a href="https://overcast.fm/+IpkR9K98/1836">TS</a>]
00:30:39 ◼ ► Leopard because I was impatient to get [<a href="https://overcast.fm/+IpkR9K98/1839">TS</a>]
00:30:41 ◼ ► home on and run on a line machine and [<a href="https://overcast.fm/+IpkR9K98/1841">TS</a>]
00:30:44 ◼ ► kind of get it it does work I was gonna [<a href="https://overcast.fm/+IpkR9K98/1844">TS</a>]
00:30:47 ◼ ► now it launches I mean you got to change [<a href="https://overcast.fm/+IpkR9K98/1847">TS</a>]
00:30:49 ◼ ► the you know the pls things around and [<a href="https://overcast.fm/+IpkR9K98/1849">TS</a>]
00:30:51 ◼ ► to convince it to do but it it runs but [<a href="https://overcast.fm/+IpkR9K98/1851">TS</a>]
00:30:54 ◼ ► it's interesting that it runs at all you [<a href="https://overcast.fm/+IpkR9K98/1854">TS</a>]
00:30:56 ◼ ► immediately crash because it would be [<a href="https://overcast.fm/+IpkR9K98/1856">TS</a>]
00:30:57 ◼ ► referencing some library that doesn't [<a href="https://overcast.fm/+IpkR9K98/1857">TS</a>]
00:30:59 ◼ ► exist or some API but I think they did [<a href="https://overcast.fm/+IpkR9K98/1859">TS</a>]
00:31:00 ◼ ► weak linking or whatever the other might [<a href="https://overcast.fm/+IpkR9K98/1860">TS</a>]
00:31:04 ◼ ► have just been capability probing [<a href="https://overcast.fm/+IpkR9K98/1864">TS</a>]
00:31:07 ◼ ► that they do to make something run on [<a href="https://overcast.fm/+IpkR9K98/1867">TS</a>]
00:31:10 ◼ ► ten six and ten seven I think it's [<a href="https://overcast.fm/+IpkR9K98/1870">TS</a>]
00:31:11 ◼ ► probably just to be weak linking because [<a href="https://overcast.fm/+IpkR9K98/1871">TS</a>]
00:31:13 ◼ ► when you run on ten six and you like [<a href="https://overcast.fm/+IpkR9K98/1873">TS</a>]
00:31:14 ◼ ► select the toolbar item which I think [<a href="https://overcast.fm/+IpkR9K98/1874">TS</a>]
00:31:18 ◼ ► maybe is supposed to produce a popover [<a href="https://overcast.fm/+IpkR9K98/1878">TS</a>]
00:31:19 ◼ ► or something online but doesn't on Snow [<a href="https://overcast.fm/+IpkR9K98/1879">TS</a>]
00:31:22 ◼ ► Leopard because the popover API isn't [<a href="https://overcast.fm/+IpkR9K98/1882">TS</a>]
00:31:24 ◼ ► there the program doesn't crash it just [<a href="https://overcast.fm/+IpkR9K98/1884">TS</a>]
00:31:25 ◼ ► does nothing so the interesting I wonder [<a href="https://overcast.fm/+IpkR9K98/1885">TS</a>]
00:31:28 ◼ ► if they were considering having it run [<a href="https://overcast.fm/+IpkR9K98/1888">TS</a>]
00:31:29 ◼ ► on 10.6 or is this it just falls out of [<a href="https://overcast.fm/+IpkR9K98/1889">TS</a>]
00:31:31 ◼ ► the the technologies they use for weak [<a href="https://overcast.fm/+IpkR9K98/1891">TS</a>]
00:31:34 ◼ ► linking to libraries they may not exist [<a href="https://overcast.fm/+IpkR9K98/1894">TS</a>]
00:31:36 ◼ ► yeah but anyway don't run it on Snow [<a href="https://overcast.fm/+IpkR9K98/1896">TS</a>]
00:31:37 ◼ ► Leopard right online it even though it [<a href="https://overcast.fm/+IpkR9K98/1897">TS</a>]
00:31:40 ◼ ► quote-unquote works on Snow Leopard you [<a href="https://overcast.fm/+IpkR9K98/1900">TS</a>]
00:31:42 ◼ ► don't I do that so most of the talk has [<a href="https://overcast.fm/+IpkR9K98/1902">TS</a>]
00:31:46 ◼ ► been about what this thing produces at [<a href="https://overcast.fm/+IpkR9K98/1906">TS</a>]
00:31:48 ◼ ► the end you use the application what [<a href="https://overcast.fm/+IpkR9K98/1908">TS</a>]
00:31:50 ◼ ► features are there or not as it could is [<a href="https://overcast.fm/+IpkR9K98/1910">TS</a>]
00:31:51 ◼ ► in design is it better than pages you [<a href="https://overcast.fm/+IpkR9K98/1911">TS</a>]
00:31:53 ◼ ► know where you could drag a keynote [<a href="https://overcast.fm/+IpkR9K98/1913">TS</a>]
00:31:54 ◼ ► presentation into it can go as busy [<a href="https://overcast.fm/+IpkR9K98/1914">TS</a>]
00:31:57 ◼ ► in the end once you've done all that and [<a href="https://overcast.fm/+IpkR9K98/1917">TS</a>]
00:31:59 ◼ ► you're happy with what you've produced [<a href="https://overcast.fm/+IpkR9K98/1919">TS</a>]
00:32:00 ◼ ► and you've conquered the program and [<a href="https://overcast.fm/+IpkR9K98/1920">TS</a>]
00:32:02 ◼ ► figure out how to use it you get out of [<a href="https://overcast.fm/+IpkR9K98/1922">TS</a>]
00:32:05 ◼ ► it a dot iBooks files it I don't have a [<a href="https://overcast.fm/+IpkR9K98/1925">TS</a>]
00:32:09 ◼ ► singular or plural and you you get this [<a href="https://overcast.fm/+IpkR9K98/1929">TS</a>]
00:32:11 ◼ ► thing that doesn't look like any other [<a href="https://overcast.fm/+IpkR9K98/1931">TS</a>]
00:32:12 ◼ ► format if you were just to glance at it [<a href="https://overcast.fm/+IpkR9K98/1932">TS</a>]
00:32:14 ◼ ► what can I do with this dot iBooks well [<a href="https://overcast.fm/+IpkR9K98/1934">TS</a>]
00:32:17 ◼ ► you can you know throw our nine Tunes [<a href="https://overcast.fm/+IpkR9K98/1937">TS</a>]
00:32:19 ◼ ► and put it on your iPad and people can [<a href="https://overcast.fm/+IpkR9K98/1939">TS</a>]
00:32:20 ◼ ► read they're on their iPads they can't [<a href="https://overcast.fm/+IpkR9K98/1940">TS</a>]
00:32:22 ◼ ► read in an iPhone just on an iPad and [<a href="https://overcast.fm/+IpkR9K98/1942">TS</a>]
00:32:25 ◼ ► you can sell it through the iBook store [<a href="https://overcast.fm/+IpkR9K98/1945">TS</a>]
00:32:26 ◼ ► in theory or give it away for free [<a href="https://overcast.fm/+IpkR9K98/1946">TS</a>]
00:32:28 ◼ ► through the abacus tour but that's about [<a href="https://overcast.fm/+IpkR9K98/1948">TS</a>]
00:32:30 ◼ ► it and that was the first thing that [<a href="https://overcast.fm/+IpkR9K98/1950">TS</a>]
00:32:33 ◼ ► everyone was kind of upset about was [<a href="https://overcast.fm/+IpkR9K98/1953">TS</a>]
00:32:34 ◼ ► that they were hoping Apple would make [<a href="https://overcast.fm/+IpkR9K98/1954">TS</a>]
00:32:36 ◼ ► an authoring tool for e-books and Apple [<a href="https://overcast.fm/+IpkR9K98/1956">TS</a>]
00:32:40 ◼ ► has not done that they have made an [<a href="https://overcast.fm/+IpkR9K98/1960">TS</a>]
00:32:42 ◼ ► authoring tool for the iBook store which [<a href="https://overcast.fm/+IpkR9K98/1962">TS</a>]
00:32:44 ◼ ► is different you know and then even [<a href="https://overcast.fm/+IpkR9K98/1964">TS</a>]
00:32:47 ◼ ► above and beyond that they've made an [<a href="https://overcast.fm/+IpkR9K98/1967">TS</a>]
00:32:48 ◼ ► authoring tool that's geared towards [<a href="https://overcast.fm/+IpkR9K98/1968">TS</a>]
00:32:50 ◼ ► making a particular kind of book or [<a href="https://overcast.fm/+IpkR9K98/1970">TS</a>]
00:32:53 ◼ ► now the iBook store prior to this [<a href="https://overcast.fm/+IpkR9K98/1973">TS</a>]
00:32:55 ◼ ► announcement is like well the iBook [<a href="https://overcast.fm/+IpkR9K98/1975">TS</a>]
00:32:56 ◼ ► store uses epubs right so everyone knows [<a href="https://overcast.fm/+IpkR9K98/1976">TS</a>]
00:32:58 ◼ ► they you know you can take those epubs [<a href="https://overcast.fm/+IpkR9K98/1978">TS</a>]
00:33:01 ◼ ► and you know you can take an ePub and [<a href="https://overcast.fm/+IpkR9K98/1981">TS</a>]
00:33:04 ◼ ► send it out to the world however like [<a href="https://overcast.fm/+IpkR9K98/1984">TS</a>]
00:33:06 ◼ ► for example the my high line article was [<a href="https://overcast.fm/+IpkR9K98/1986">TS</a>]
00:33:08 ◼ ► available as an ePub and you could read [<a href="https://overcast.fm/+IpkR9K98/1988">TS</a>]
00:33:10 ◼ ► that epub in the iBooks read but you [<a href="https://overcast.fm/+IpkR9K98/1990">TS</a>]
00:33:12 ◼ ► could also read that epub than anything [<a href="https://overcast.fm/+IpkR9K98/1992">TS</a>]
00:33:13 ◼ ► that could read epubs as online readers [<a href="https://overcast.fm/+IpkR9K98/1993">TS</a>]
00:33:15 ◼ ► Repub there's a some I think this other [<a href="https://overcast.fm/+IpkR9K98/1995">TS</a>]
00:33:18 ◼ ► application to stands the reading public [<a href="https://overcast.fm/+IpkR9K98/1998">TS</a>]
00:33:21 ◼ ► does the other ebook reading of it's an [<a href="https://overcast.fm/+IpkR9K98/2001">TS</a>]
00:33:23 ◼ ► open standard so this is a source kind [<a href="https://overcast.fm/+IpkR9K98/2003">TS</a>]
00:33:25 ◼ ► of like a w3c but for e-books that [<a href="https://overcast.fm/+IpkR9K98/2005">TS</a>]
00:33:27 ◼ ► defines these standards for for epub and [<a href="https://overcast.fm/+IpkR9K98/2007">TS</a>]
00:33:30 ◼ ► a whole bunch of different vendors can [<a href="https://overcast.fm/+IpkR9K98/2010">TS</a>]
00:33:33 ◼ ► write to it so what what the apples [<a href="https://overcast.fm/+IpkR9K98/2013">TS</a>]
00:33:37 ◼ ► thing puts out is a dot iBooks thing [<a href="https://overcast.fm/+IpkR9K98/2017">TS</a>]
00:33:40 ◼ ► which I think just like epub is like a [<a href="https://overcast.fm/+IpkR9K98/2020">TS</a>]
00:33:41 ◼ ► zip files or whatever you or it's a [<a href="https://overcast.fm/+IpkR9K98/2021">TS</a>]
00:33:45 ◼ ► container format with a bunch of stuff [<a href="https://overcast.fm/+IpkR9K98/2025">TS</a>]
00:33:46 ◼ ► inside it right if you change the [<a href="https://overcast.fm/+IpkR9K98/2026">TS</a>]
00:33:47 ◼ ► extension to pub or even if you don't [<a href="https://overcast.fm/+IpkR9K98/2027">TS</a>]
00:33:50 ◼ ► change and just check on an application [<a href="https://overcast.fm/+IpkR9K98/2030">TS</a>]
00:33:51 ◼ ► then your Stanzi pubs they will you'll [<a href="https://overcast.fm/+IpkR9K98/2031">TS</a>]
00:33:54 ◼ ► see that inside there is something looks [<a href="https://overcast.fm/+IpkR9K98/2034">TS</a>]
00:33:56 ◼ ► a lot like an ePub it basically is it's [<a href="https://overcast.fm/+IpkR9K98/2036">TS</a>]
00:34:01 ◼ ► kind of like an ePub in an all but name [<a href="https://overcast.fm/+IpkR9K98/2041">TS</a>]
00:34:04 ◼ ► and the current the latest version of [<a href="https://overcast.fm/+IpkR9K98/2044">TS</a>]
00:34:08 ◼ ► ePub is the epub 3 the latest version of [<a href="https://overcast.fm/+IpkR9K98/2048">TS</a>]
00:34:10 ◼ ► specification I don't know if it's a [<a href="https://overcast.fm/+IpkR9K98/2050">TS</a>]
00:34:11 ◼ ► completely ratified or done or whatever [<a href="https://overcast.fm/+IpkR9K98/2051">TS</a>]
00:34:12 ◼ ► but that's the latest one this new [<a href="https://overcast.fm/+IpkR9K98/2052">TS</a>]
00:34:14 ◼ ► format is is mostly epub 3 if you look [<a href="https://overcast.fm/+IpkR9K98/2054">TS</a>]
00:34:17 ◼ ► inside it and you know an ePub version 3 [<a href="https://overcast.fm/+IpkR9K98/2057">TS</a>]
00:34:19 ◼ ► file looks like you'll recognize lots of [<a href="https://overcast.fm/+IpkR9K98/2059">TS</a>]
00:34:20 ◼ ► stuff there so it's a bunch of HTML [<a href="https://overcast.fm/+IpkR9K98/2060">TS</a>]
00:34:22 ◼ ► files actually XHTML is actually XHTML 5 [<a href="https://overcast.fm/+IpkR9K98/2062">TS</a>]
00:34:26 ◼ ► which is the XML dialogue at HTML 5 but [<a href="https://overcast.fm/+IpkR9K98/2066">TS</a>]
00:34:31 ◼ ► and you know and you're like oh well [<a href="https://overcast.fm/+IpkR9K98/2071">TS</a>]
00:34:33 ◼ ► this is this is great this is you know [<a href="https://overcast.fm/+IpkR9K98/2073">TS</a>]
00:34:35 ◼ ► Apple made this proprietary thing but [<a href="https://overcast.fm/+IpkR9K98/2075">TS</a>]
00:34:36 ◼ ► it's kind of built on the standards [<a href="https://overcast.fm/+IpkR9K98/2076">TS</a>]
00:34:38 ◼ ► basing so it's not completely crazy it's [<a href="https://overcast.fm/+IpkR9K98/2078">TS</a>]
00:34:39 ◼ ► not like a binary format or it's not you [<a href="https://overcast.fm/+IpkR9K98/2079">TS</a>]
00:34:41 ◼ ► know something completely proprietary [<a href="https://overcast.fm/+IpkR9K98/2081">TS</a>]
00:34:43 ◼ ► then that no one has any chance of [<a href="https://overcast.fm/+IpkR9K98/2083">TS</a>]
00:34:45 ◼ ► understanding and you know they made [<a href="https://overcast.fm/+IpkR9K98/2085">TS</a>]
00:34:49 ◼ ► their own mime type for it which is kind [<a href="https://overcast.fm/+IpkR9K98/2089">TS</a>]
00:34:50 ◼ ► of weird but once you see that you know [<a href="https://overcast.fm/+IpkR9K98/2090">TS</a>]
00:34:52 ◼ ► the Lion temp is like application slash [<a href="https://overcast.fm/+IpkR9K98/2092">TS</a>]
00:34:57 ◼ ► why wouldn't they use the ePub mine form [<a href="https://overcast.fm/+IpkR9K98/2097">TS</a>]
00:35:00 ◼ ► because I look at this container and it [<a href="https://overcast.fm/+IpkR9K98/2100">TS</a>]
00:35:01 ◼ ► looks like any pub file well they make [<a href="https://overcast.fm/+IpkR9K98/2101">TS</a>]
00:35:04 ◼ ► their own line format it's it's kind of [<a href="https://overcast.fm/+IpkR9K98/2104">TS</a>]
00:35:05 ◼ ► a signal to the rest of the world it [<a href="https://overcast.fm/+IpkR9K98/2105">TS</a>]
00:35:06 ◼ ► says I know this looks a lot like an [<a href="https://overcast.fm/+IpkR9K98/2106">TS</a>]
00:35:08 ◼ ► ePub but it's not it's an iBook thing [<a href="https://overcast.fm/+IpkR9K98/2108">TS</a>]
00:35:10 ◼ ► and it kind of absolves Apple from the [<a href="https://overcast.fm/+IpkR9K98/2110">TS</a>]
00:35:15 ◼ ► responsibility of making sure that what [<a href="https://overcast.fm/+IpkR9K98/2115">TS</a>]
00:35:17 ◼ ► iBooks Author outputs is readable by any [<a href="https://overcast.fm/+IpkR9K98/2117">TS</a>]
00:35:20 ◼ ► other system that understands epubs [<a href="https://overcast.fm/+IpkR9K98/2120">TS</a>]
00:35:22 ◼ ► because you can say well why were you [<a href="https://overcast.fm/+IpkR9K98/2122">TS</a>]
00:35:25 ◼ ► application X it's not an ePub but but [<a href="https://overcast.fm/+IpkR9K98/2125">TS</a>]
00:35:29 ◼ ► it looks like a no it's not an e public [<a href="https://overcast.fm/+IpkR9K98/2129">TS</a>]
00:35:31 ◼ ► in the mind side look at the filename [<a href="https://overcast.fm/+IpkR9K98/2131">TS</a>]
00:35:32 ◼ ► extension it's not an ePub it's a our [<a href="https://overcast.fm/+IpkR9K98/2132">TS</a>]
00:35:35 ◼ ► type that happens to look very similar [<a href="https://overcast.fm/+IpkR9K98/2135">TS</a>]
00:35:36 ◼ ► he published a teapot right so there's [<a href="https://overcast.fm/+IpkR9K98/2136">TS</a>]
00:35:38 ◼ ► it's a very clear signal it Apple saying [<a href="https://overcast.fm/+IpkR9K98/2138">TS</a>]
00:35:40 ◼ ► this application is just for making [<a href="https://overcast.fm/+IpkR9K98/2140">TS</a>]
00:35:42 ◼ ► things for our store and the fact that [<a href="https://overcast.fm/+IpkR9K98/2142">TS</a>]
00:35:44 ◼ ► we happen to use a lot of things that [<a href="https://overcast.fm/+IpkR9K98/2144">TS</a>]
00:35:47 ◼ ► look like another format is like just [<a href="https://overcast.fm/+IpkR9K98/2147">TS</a>]
00:35:48 ◼ ► you know don't look at the man behind [<a href="https://overcast.fm/+IpkR9K98/2148">TS</a>]
00:35:49 ◼ ► the curtain who cares and if you look at [<a href="https://overcast.fm/+IpkR9K98/2149">TS</a>]
00:35:52 ◼ ► the contents of the thing even though [<a href="https://overcast.fm/+IpkR9K98/2152">TS</a>]
00:35:53 ◼ ► the format like a ePub defines like what [<a href="https://overcast.fm/+IpkR9K98/2153">TS</a>]
00:35:55 ◼ ► the directory structure is what the file [<a href="https://overcast.fm/+IpkR9K98/2155">TS</a>]
00:35:56 ◼ ► should be called or they should contain [<a href="https://overcast.fm/+IpkR9K98/2156">TS</a>]
00:35:58 ◼ ► what things you can use it looks like [<a href="https://overcast.fm/+IpkR9K98/2158">TS</a>]
00:36:00 ◼ ► any problem so you start delving into [<a href="https://overcast.fm/+IpkR9K98/2160">TS</a>]
00:36:02 ◼ ► the contents of them like for example if [<a href="https://overcast.fm/+IpkR9K98/2162">TS</a>]
00:36:03 ◼ ► you look into one of the CSS files you [<a href="https://overcast.fm/+IpkR9K98/2163">TS</a>]
00:36:05 ◼ ► will see tons of you know you should [<a href="https://overcast.fm/+IpkR9K98/2165">TS</a>]
00:36:08 ◼ ► sing vendor-specific extensions like - [<a href="https://overcast.fm/+IpkR9K98/2168">TS</a>]
00:36:11 ◼ ► what is the Safari one is it - WebKit I [<a href="https://overcast.fm/+IpkR9K98/2171">TS</a>]
00:36:13 ◼ ► think this on the CSS properties you do [<a href="https://overcast.fm/+IpkR9K98/2173">TS</a>]
00:36:17 ◼ ► - and then some other word that's like [<a href="https://overcast.fm/+IpkR9K98/2177">TS</a>]
00:36:18 ◼ ► expressing a vendor specific grief it's [<a href="https://overcast.fm/+IpkR9K98/2178">TS</a>]
00:36:21 ◼ ► usually - WebKit so like a box shadow [<a href="https://overcast.fm/+IpkR9K98/2181">TS</a>]
00:36:23 ◼ ► would be like - WebKit - box - shadow or [<a href="https://overcast.fm/+IpkR9K98/2183">TS</a>]
00:36:27 ◼ ► yeah and there's a great there was a [<a href="https://overcast.fm/+IpkR9K98/2187">TS</a>]
00:36:29 ◼ ► great presentation and earlier I think [<a href="https://overcast.fm/+IpkR9K98/2189">TS</a>]
00:36:32 ◼ ► last year or two years ago at an event [<a href="https://overcast.fm/+IpkR9K98/2192">TS</a>]
00:36:34 ◼ ► depart someone gave great presentation [<a href="https://overcast.fm/+IpkR9K98/2194">TS</a>]
00:36:36 ◼ ► which I should have put in the show [<a href="https://overcast.fm/+IpkR9K98/2196">TS</a>]
00:36:37 ◼ ► notes but I just thought of now about [<a href="https://overcast.fm/+IpkR9K98/2197">TS</a>]
00:36:38 ◼ ► how these vendor specific extensions to [<a href="https://overcast.fm/+IpkR9K98/2198">TS</a>]
00:36:40 ◼ ► CSS are a great thing because that [<a href="https://overcast.fm/+IpkR9K98/2200">TS</a>]
00:36:42 ◼ ► allows browser vendors to experiment [<a href="https://overcast.fm/+IpkR9K98/2202">TS</a>]
00:36:44 ◼ ► with features features that are part of [<a href="https://overcast.fm/+IpkR9K98/2204">TS</a>]
00:36:46 ◼ ► a standard but haven't been ratified yet [<a href="https://overcast.fm/+IpkR9K98/2206">TS</a>]
00:36:47 ◼ ► or experimental features or whatever it [<a href="https://overcast.fm/+IpkR9K98/2207">TS</a>]
00:36:50 ◼ ► allows them to experiment with them in a [<a href="https://overcast.fm/+IpkR9K98/2210">TS</a>]
00:36:51 ◼ ► way that when they whatever the outcome [<a href="https://overcast.fm/+IpkR9K98/2211">TS</a>]
00:36:54 ◼ ► whether they come to be ratified and [<a href="https://overcast.fm/+IpkR9K98/2214">TS</a>]
00:36:55 ◼ ► become part of the standard or whether [<a href="https://overcast.fm/+IpkR9K98/2215">TS</a>]
00:36:57 ◼ ► you haven't produced the you know it's [<a href="https://overcast.fm/+IpkR9K98/2217">TS</a>]
00:36:59 ◼ ► clear to both the browser vendor and the [<a href="https://overcast.fm/+IpkR9K98/2219">TS</a>]
00:37:02 ◼ ► people authoring - targeted that what [<a href="https://overcast.fm/+IpkR9K98/2222">TS</a>]
00:37:04 ◼ ► experimental feature that you shouldn't [<a href="https://overcast.fm/+IpkR9K98/2224">TS</a>]
00:37:07 ◼ ► rely on it so they don't call it you [<a href="https://overcast.fm/+IpkR9K98/2227">TS</a>]
00:37:08 ◼ ► know text shadow they call it - WebKit [<a href="https://overcast.fm/+IpkR9K98/2228">TS</a>]
00:37:11 ◼ ► you know text shadow so it's clear that [<a href="https://overcast.fm/+IpkR9K98/2231">TS</a>]
00:37:14 ◼ ► it's yeah you know it's so clear that [<a href="https://overcast.fm/+IpkR9K98/2234">TS</a>]
00:37:17 ◼ ► you're targeting just one browser and [<a href="https://overcast.fm/+IpkR9K98/2237">TS</a>]
00:37:19 ◼ ► that this is obviously not an open [<a href="https://overcast.fm/+IpkR9K98/2239">TS</a>]
00:37:21 ◼ ► standard that you can expect to work [<a href="https://overcast.fm/+IpkR9K98/2241">TS</a>]
00:37:22 ◼ ► everywhere and does make for strangeness [<a href="https://overcast.fm/+IpkR9K98/2242">TS</a>]
00:37:25 ◼ ► because if you wanted to do tech shadow [<a href="https://overcast.fm/+IpkR9K98/2245">TS</a>]
00:37:27 ◼ ► before it's like fully ratified you have [<a href="https://overcast.fm/+IpkR9K98/2247">TS</a>]
00:37:28 ◼ ► to do - Moz blahblah tech shadow mais [<a href="https://overcast.fm/+IpkR9K98/2248">TS</a>]
00:37:31 ◼ ► WebKit bla bla text shadow whatever the [<a href="https://overcast.fm/+IpkR9K98/2251">TS</a>]
00:37:32 ◼ ► hell the IE ISM protects out and you'd [<a href="https://overcast.fm/+IpkR9K98/2252">TS</a>]
00:37:34 ◼ ► have four different declaration four [<a href="https://overcast.fm/+IpkR9K98/2254">TS</a>]
00:37:35 ◼ ► different rules and you know the CSS [<a href="https://overcast.fm/+IpkR9K98/2255">TS</a>]
00:37:37 ◼ ► spec says just ignore any property you [<a href="https://overcast.fm/+IpkR9K98/2257">TS</a>]
00:37:39 ◼ ► don't understand so all the other [<a href="https://overcast.fm/+IpkR9K98/2259">TS</a>]
00:37:40 ◼ ► browsers will ignore all the rows except [<a href="https://overcast.fm/+IpkR9K98/2260">TS</a>]
00:37:42 ◼ ► for the one that apply to them so [<a href="https://overcast.fm/+IpkR9K98/2262">TS</a>]
00:37:43 ◼ ► sometimes you'd have to repeat yourself [<a href="https://overcast.fm/+IpkR9K98/2263">TS</a>]
00:37:44 ◼ ► 15 different times to say something so [<a href="https://overcast.fm/+IpkR9K98/2264">TS</a>]
00:37:49 ◼ ► uh these sort of looking like epub3 type [<a href="https://overcast.fm/+IpkR9K98/2269">TS</a>]
00:37:52 ◼ ► files that iBooks produces are filled [<a href="https://overcast.fm/+IpkR9K98/2272">TS</a>]
00:37:55 ◼ ► with tons and tons of stuff most of [<a href="https://overcast.fm/+IpkR9K98/2275">TS</a>]
00:37:58 ◼ ► which is not in any CSS standard current [<a href="https://overcast.fm/+IpkR9K98/2278">TS</a>]
00:38:01 ◼ ► or speculative - iBooks you know iBooks [<a href="https://overcast.fm/+IpkR9K98/2281">TS</a>]
00:38:05 ◼ ► layout hint iBooks strikethrough type [<a href="https://overcast.fm/+IpkR9K98/2285">TS</a>]
00:38:08 ◼ ► iBooks gutter margin-left iBooks got our [<a href="https://overcast.fm/+IpkR9K98/2288">TS</a>]
00:38:10 ◼ ► margin right iBooks head height tons and [<a href="https://overcast.fm/+IpkR9K98/2290">TS</a>]
00:38:13 ◼ ► tons of rules uh in some cases and ended [<a href="https://overcast.fm/+IpkR9K98/2293">TS</a>]
00:38:18 ◼ ► compliant fallback like with the vendor [<a href="https://overcast.fm/+IpkR9K98/2298">TS</a>]
00:38:20 ◼ ► specific ones like tech shadow now I [<a href="https://overcast.fm/+IpkR9K98/2300">TS</a>]
00:38:21 ◼ ► believe text shadow is in some ratified [<a href="https://overcast.fm/+IpkR9K98/2301">TS</a>]
00:38:23 ◼ ► things so you're supposed to do all the [<a href="https://overcast.fm/+IpkR9K98/2303">TS</a>]
00:38:24 ◼ ► vendor specific ones and then the [<a href="https://overcast.fm/+IpkR9K98/2304">TS</a>]
00:38:25 ◼ ► fallback for the standard compliance one [<a href="https://overcast.fm/+IpkR9K98/2305">TS</a>]
00:38:27 ◼ ► these are all just a bunch of properties [<a href="https://overcast.fm/+IpkR9K98/2307">TS</a>]
00:38:28 ◼ ► some of which seem to have no analogue [<a href="https://overcast.fm/+IpkR9K98/2308">TS</a>]
00:38:30 ◼ ► in any spec anywhere and there's no [<a href="https://overcast.fm/+IpkR9K98/2310">TS</a>]
00:38:32 ◼ ► standards compliant fallback one of the [<a href="https://overcast.fm/+IpkR9K98/2312">TS</a>]
00:38:35 ◼ ► one of the good ones is iBooks line [<a href="https://overcast.fm/+IpkR9K98/2315">TS</a>]
00:38:38 ◼ ► hints and then you give it a bunch of [<a href="https://overcast.fm/+IpkR9K98/2318">TS</a>]
00:38:40 ◼ ► things and then you can give it a URL to [<a href="https://overcast.fm/+IpkR9K98/2320">TS</a>]
00:38:42 ◼ ► a plist file and then a bunch more [<a href="https://overcast.fm/+IpkR9K98/2322">TS</a>]
00:38:44 ◼ ► arguments so this is like completely off [<a href="https://overcast.fm/+IpkR9K98/2324">TS</a>]
00:38:45 ◼ ► the reservation like a CSS hint that [<a href="https://overcast.fm/+IpkR9K98/2325">TS</a>]
00:38:48 ◼ ► takes as argument a plist file you know [<a href="https://overcast.fm/+IpkR9K98/2328">TS</a>]
00:38:50 ◼ ► propyl property the spouses XML files [<a href="https://overcast.fm/+IpkR9K98/2330">TS</a>]
00:38:54 ◼ ► arbitrarily deep tree of name value [<a href="https://overcast.fm/+IpkR9K98/2334">TS</a>]
00:38:55 ◼ ► pairs and arrays and I can't even [<a href="https://overcast.fm/+IpkR9K98/2335">TS</a>]
00:38:58 ◼ ► imagine what they're doing so it's like [<a href="https://overcast.fm/+IpkR9K98/2338">TS</a>]
00:39:00 ◼ ► you know they're using the the trappings [<a href="https://overcast.fm/+IpkR9K98/2340">TS</a>]
00:39:02 ◼ ► of epub but the things that actually [<a href="https://overcast.fm/+IpkR9K98/2342">TS</a>]
00:39:04 ◼ ► control what these books look like might [<a href="https://overcast.fm/+IpkR9K98/2344">TS</a>]
00:39:06 ◼ ► as well just be completely custom code [<a href="https://overcast.fm/+IpkR9K98/2346">TS</a>]
00:39:08 ◼ ► because there's no other web browser [<a href="https://overcast.fm/+IpkR9K98/2348">TS</a>]
00:39:12 ◼ ► epub read or anything is going to be [<a href="https://overcast.fm/+IpkR9K98/2352">TS</a>]
00:39:13 ◼ ► able to make heads or tails of this [<a href="https://overcast.fm/+IpkR9K98/2353">TS</a>]
00:39:16 ◼ ► reservation especially the layout stuff [<a href="https://overcast.fm/+IpkR9K98/2356">TS</a>]
00:39:18 ◼ ► they have a strange language in the [<a href="https://overcast.fm/+IpkR9K98/2358">TS</a>]
00:39:19 ◼ ► layout with like double colons prefixing [<a href="https://overcast.fm/+IpkR9K98/2359">TS</a>]
00:39:21 ◼ ► everything where they're trying to [<a href="https://overcast.fm/+IpkR9K98/2361">TS</a>]
00:39:22 ◼ ► define like boxes and stuff flowing [<a href="https://overcast.fm/+IpkR9K98/2362">TS</a>]
00:39:23 ◼ ► around and everything it's like if you [<a href="https://overcast.fm/+IpkR9K98/2363">TS</a>]
00:39:26 ◼ ► were asked to take like a you know a [<a href="https://overcast.fm/+IpkR9K98/2366">TS</a>]
00:39:29 ◼ ► page maker document from way back when [<a href="https://overcast.fm/+IpkR9K98/2369">TS</a>]
00:39:31 ◼ ► with like in a limited ability to lay [<a href="https://overcast.fm/+IpkR9K98/2371">TS</a>]
00:39:33 ◼ ► stuff out and say okay well redesign [<a href="https://overcast.fm/+IpkR9K98/2373">TS</a>]
00:39:37 ◼ ► that format but you can only use CSS but [<a href="https://overcast.fm/+IpkR9K98/2377">TS</a>]
00:39:39 ◼ ► you can make up any rules you want right [<a href="https://overcast.fm/+IpkR9K98/2379">TS</a>]
00:39:41 ◼ ► they they made up this entire language a [<a href="https://overcast.fm/+IpkR9K98/2381">TS</a>]
00:39:44 ◼ ► page layout that has almost nothing to [<a href="https://overcast.fm/+IpkR9K98/2384">TS</a>]
00:39:46 ◼ ► do with any existing standard and that's [<a href="https://overcast.fm/+IpkR9K98/2386">TS</a>]
00:39:49 ◼ ► what they used to lay out all their [<a href="https://overcast.fm/+IpkR9K98/2389">TS</a>]
00:39:50 ◼ ► books so if you take one of these things [<a href="https://overcast.fm/+IpkR9K98/2390">TS</a>]
00:39:51 ◼ ► that's beautifully laid out and and [<a href="https://overcast.fm/+IpkR9K98/2391">TS</a>]
00:39:53 ◼ ► looks great in the new version of the [<a href="https://overcast.fm/+IpkR9K98/2393">TS</a>]
00:39:54 ◼ ► the iBooks reader application and throw [<a href="https://overcast.fm/+IpkR9K98/2394">TS</a>]
00:39:55 ◼ ► it in an ePub reader and you know can do [<a href="https://overcast.fm/+IpkR9K98/2395">TS</a>]
00:39:58 ◼ ► the conversions to make it choke it down [<a href="https://overcast.fm/+IpkR9K98/2398">TS</a>]
00:39:59 ◼ ► change the filename extension maybe [<a href="https://overcast.fm/+IpkR9K98/2399">TS</a>]
00:40:01 ◼ ► move the metadata about the cover image [<a href="https://overcast.fm/+IpkR9K98/2401">TS</a>]
00:40:03 ◼ ► someplace else and do some other stuff [<a href="https://overcast.fm/+IpkR9K98/2403">TS</a>]
00:40:04 ◼ ► it'll say how great I can open this then [<a href="https://overcast.fm/+IpkR9K98/2404">TS</a>]
00:40:06 ◼ ► it would look like scrambled garbage [<a href="https://overcast.fm/+IpkR9K98/2406">TS</a>]
00:40:07 ◼ ► because there's no way it can understand [<a href="https://overcast.fm/+IpkR9K98/2407">TS</a>]
00:40:09 ◼ ► all these rules so they've basically [<a href="https://overcast.fm/+IpkR9K98/2409">TS</a>]
00:40:10 ◼ ► made a completely custom file format [<a href="https://overcast.fm/+IpkR9K98/2410">TS</a>]
00:40:12 ◼ ► using the D languages and the sort of [<a href="https://overcast.fm/+IpkR9K98/2412">TS</a>]
00:40:19 ◼ ► traditions let's say of epub format but [<a href="https://overcast.fm/+IpkR9K98/2419">TS</a>]
00:40:22 ◼ ► not the details up and I put a link in [<a href="https://overcast.fm/+IpkR9K98/2422">TS</a>]
00:40:25 ◼ ► explaining some that some of these [<a href="https://overcast.fm/+IpkR9K98/2425">TS</a>]
00:40:27 ◼ ► things and also that same article linked [<a href="https://overcast.fm/+IpkR9K98/2427">TS</a>]
00:40:29 ◼ ► to a mailing list message to one of the [<a href="https://overcast.fm/+IpkR9K98/2429">TS</a>]
00:40:31 ◼ ► CSS working group mailing lists from I [<a href="https://overcast.fm/+IpkR9K98/2431">TS</a>]
00:40:33 ◼ ► think it was March of 2011 saying hey [<a href="https://overcast.fm/+IpkR9K98/2433">TS</a>]
00:40:38 ◼ ► here at Apple here's what we're thinking [<a href="https://overcast.fm/+IpkR9K98/2438">TS</a>]
00:40:39 ◼ ► of doing for laying out like custom [<a href="https://overcast.fm/+IpkR9K98/2439">TS</a>]
00:40:41 ◼ ► flows of text around arbitrarily shaped [<a href="https://overcast.fm/+IpkR9K98/2441">TS</a>]
00:40:45 ◼ ► so you know what do you guys think of [<a href="https://overcast.fm/+IpkR9K98/2445">TS</a>]
00:40:47 ◼ ► that as kind of Apple saying you know [<a href="https://overcast.fm/+IpkR9K98/2447">TS</a>]
00:40:50 ◼ ► we're doing this it heads up like that [<a href="https://overcast.fm/+IpkR9K98/2450">TS</a>]
00:40:53 ◼ ► there is actually a CSS proposal in the [<a href="https://overcast.fm/+IpkR9K98/2453">TS</a>]
00:40:55 ◼ ► work center in the the official process [<a href="https://overcast.fm/+IpkR9K98/2455">TS</a>]
00:40:57 ◼ ► of making a way to have text flow around [<a href="https://overcast.fm/+IpkR9K98/2457">TS</a>]
00:41:01 ◼ ► arbitrary objects and stuff like that [<a href="https://overcast.fm/+IpkR9K98/2461">TS</a>]
00:41:02 ◼ ► but apples not going to wait for that [<a href="https://overcast.fm/+IpkR9K98/2462">TS</a>]
00:41:05 ◼ ► process to conclude or you know they [<a href="https://overcast.fm/+IpkR9K98/2465">TS</a>]
00:41:08 ◼ ► can't wait they're going to say well we [<a href="https://overcast.fm/+IpkR9K98/2468">TS</a>]
00:41:09 ◼ ► we would love to put out this iBook [<a href="https://overcast.fm/+IpkR9K98/2469">TS</a>]
00:41:10 ◼ ► authoring tool but geez we really need [<a href="https://overcast.fm/+IpkR9K98/2470">TS</a>]
00:41:11 ◼ ► to wait for the the standards forward [<a href="https://overcast.fm/+IpkR9K98/2471">TS</a>]
00:41:14 ◼ ► for a CSS text flow about arbitrary [<a href="https://overcast.fm/+IpkR9K98/2474">TS</a>]
00:41:15 ◼ ► objects to be nailed down then apples [<a href="https://overcast.fm/+IpkR9K98/2475">TS</a>]
00:41:18 ◼ ► not going to wait on that and so they [<a href="https://overcast.fm/+IpkR9K98/2478">TS</a>]
00:41:19 ◼ ► didn't they just gave it heads up that [<a href="https://overcast.fm/+IpkR9K98/2479">TS</a>]
00:41:20 ◼ ► said we're thinking of doing this here's [<a href="https://overcast.fm/+IpkR9K98/2480">TS</a>]
00:41:21 ◼ ► here's what we're thinking of doing from [<a href="https://overcast.fm/+IpkR9K98/2481">TS</a>]
00:41:23 ◼ ► a technical perspective what do you guys [<a href="https://overcast.fm/+IpkR9K98/2483">TS</a>]
00:41:24 ◼ ► think and meanwhile I bet they were just [<a href="https://overcast.fm/+IpkR9K98/2484">TS</a>]
00:41:25 ◼ ► say oh we're just doing this and they [<a href="https://overcast.fm/+IpkR9K98/2485">TS</a>]
00:41:28 ◼ ► just did it you know I mean but is they [<a href="https://overcast.fm/+IpkR9K98/2488">TS</a>]
00:41:30 ◼ ► are you saying this the whole thing is [<a href="https://overcast.fm/+IpkR9K98/2490">TS</a>]
00:41:31 ◼ ► bad I mean the way you're talking about [<a href="https://overcast.fm/+IpkR9K98/2491">TS</a>]
00:41:33 ◼ ► I can't tell do you think it's bad you [<a href="https://overcast.fm/+IpkR9K98/2493">TS</a>]
00:41:35 ◼ ► think it's good if it doesn't matter I'm [<a href="https://overcast.fm/+IpkR9K98/2495">TS</a>]
00:41:36 ◼ ► explaining what it is so people don't [<a href="https://overcast.fm/+IpkR9K98/2496">TS</a>]
00:41:38 ◼ ► think that these are just epubs and I'll [<a href="https://overcast.fm/+IpkR9K98/2498">TS</a>]
00:41:40 ◼ ► be able to easily easily convert these [<a href="https://overcast.fm/+IpkR9K98/2500">TS</a>]
00:41:42 ◼ ► to eat people say I want to convert it [<a href="https://overcast.fm/+IpkR9K98/2502">TS</a>]
00:41:43 ◼ ► to ePub that's kind of a meaningless [<a href="https://overcast.fm/+IpkR9K98/2503">TS</a>]
00:41:45 ◼ ► state do you mean get it to the point [<a href="https://overcast.fm/+IpkR9K98/2505">TS</a>]
00:41:46 ◼ ► where according to the spec it's is [<a href="https://overcast.fm/+IpkR9K98/2506">TS</a>]
00:41:48 ◼ ► exactly compliant I don't know if the [<a href="https://overcast.fm/+IpkR9K98/2508">TS</a>]
00:41:50 ◼ ► spec specifies that you can't use vendor [<a href="https://overcast.fm/+IpkR9K98/2510">TS</a>]
00:41:52 ◼ ► specific extensions in the CSS file and [<a href="https://overcast.fm/+IpkR9K98/2512">TS</a>]
00:41:53 ◼ ► of a CSS but if those are used to layout [<a href="https://overcast.fm/+IpkR9K98/2513">TS</a>]
00:41:57 ◼ ► to make your book look the way it looks [<a href="https://overcast.fm/+IpkR9K98/2517">TS</a>]
00:41:59 ◼ ► the fact that you can get it to open an [<a href="https://overcast.fm/+IpkR9K98/2519">TS</a>]
00:42:01 ◼ ► ePub reader means nothing so what I'm [<a href="https://overcast.fm/+IpkR9K98/2521">TS</a>]
00:42:03 ◼ ► trying to express with the people to [<a href="https://overcast.fm/+IpkR9K98/2523">TS</a>]
00:42:04 ◼ ► understand that this thing is the phrase [<a href="https://overcast.fm/+IpkR9K98/2524">TS</a>]
00:42:08 ◼ ► converting to ePub makes little sense [<a href="https://overcast.fm/+IpkR9K98/2528">TS</a>]
00:42:09 ◼ ► and if you have if I had to nail down [<a href="https://overcast.fm/+IpkR9K98/2529">TS</a>]
00:42:12 ◼ ► and answer that question can I convert [<a href="https://overcast.fm/+IpkR9K98/2532">TS</a>]
00:42:14 ◼ ► to the Steve pub I would say the answer [<a href="https://overcast.fm/+IpkR9K98/2534">TS</a>]
00:42:15 ◼ ► no because if you take a complex ibooks [<a href="https://overcast.fm/+IpkR9K98/2535">TS</a>]
00:42:19 ◼ ► thing that uses all the features i looks [<a href="https://overcast.fm/+IpkR9K98/2539">TS</a>]
00:42:21 ◼ ► like and what's the point otherwise it [<a href="https://overcast.fm/+IpkR9K98/2541">TS</a>]
00:42:24 ◼ ► will be scrambled miss elsewhere there's [<a href="https://overcast.fm/+IpkR9K98/2544">TS</a>]
00:42:27 ◼ ► translate this is you can't even you can [<a href="https://overcast.fm/+IpkR9K98/2547">TS</a>]
00:42:29 ◼ ► you can see of a mechanical process [<a href="https://overcast.fm/+IpkR9K98/2549">TS</a>]
00:42:31 ◼ ► because some of the things that it does [<a href="https://overcast.fm/+IpkR9K98/2551">TS</a>]
00:42:32 ◼ ► simply aren't possible using existing [<a href="https://overcast.fm/+IpkR9K98/2552">TS</a>]
00:42:34 ◼ ► standards in css3 or the parts of css3 [<a href="https://overcast.fm/+IpkR9K98/2554">TS</a>]
00:42:38 ◼ ► that are supported by current browsers [<a href="https://overcast.fm/+IpkR9K98/2558">TS</a>]
00:42:40 ◼ ► right it is basically a custom format [<a href="https://overcast.fm/+IpkR9K98/2560">TS</a>]
00:42:42 ◼ ► and I'm saying the reason they did this [<a href="https://overcast.fm/+IpkR9K98/2562">TS</a>]
00:42:44 ◼ ► is because if they didn't they would be [<a href="https://overcast.fm/+IpkR9K98/2564">TS</a>]
00:42:45 ◼ ► waiting on an external entity before [<a href="https://overcast.fm/+IpkR9K98/2565">TS</a>]
00:42:47 ◼ ► they could you know deliver the thing [<a href="https://overcast.fm/+IpkR9K98/2567">TS</a>]
00:42:50 ◼ ► that they wanted to deliver and you know [<a href="https://overcast.fm/+IpkR9K98/2570">TS</a>]
00:42:52 ◼ ► Apple doesn't like to do that good or [<a href="https://overcast.fm/+IpkR9K98/2572">TS</a>]
00:42:55 ◼ ► um I think it is well let me see was [<a href="https://overcast.fm/+IpkR9K98/2575">TS</a>]
00:43:02 ◼ ► anything else in the forum before I talk [<a href="https://overcast.fm/+IpkR9K98/2582">TS</a>]
00:43:03 ◼ ► about whether this is good or bad the [<a href="https://overcast.fm/+IpkR9K98/2583">TS</a>]
00:43:10 ◼ ► other thing I'll say is I think that if [<a href="https://overcast.fm/+IpkR9K98/2590">TS</a>]
00:43:11 ◼ ► you made it like so what if I make a [<a href="https://overcast.fm/+IpkR9K98/2591">TS</a>]
00:43:13 ◼ ► simple document it's just text it's like [<a href="https://overcast.fm/+IpkR9K98/2593">TS</a>]
00:43:14 ◼ ► it's got a title and it's got a stream [<a href="https://overcast.fm/+IpkR9K98/2594">TS</a>]
00:43:16 ◼ ► of text and it breaks up into pages what [<a href="https://overcast.fm/+IpkR9K98/2596">TS</a>]
00:43:19 ◼ ► if I export that then surely that I can [<a href="https://overcast.fm/+IpkR9K98/2599">TS</a>]
00:43:21 ◼ ► really transform into an ePub that works [<a href="https://overcast.fm/+IpkR9K98/2601">TS</a>]
00:43:23 ◼ ► I think it would be easier but I it's [<a href="https://overcast.fm/+IpkR9K98/2603">TS</a>]
00:43:25 ◼ ► kind of like when you would say about [<a href="https://overcast.fm/+IpkR9K98/2605">TS</a>]
00:43:27 ◼ ► something from Word as HTML and you'd be [<a href="https://overcast.fm/+IpkR9K98/2607">TS</a>]
00:43:29 ◼ ► shocked about that you look at the HTML [<a href="https://overcast.fm/+IpkR9K98/2609">TS</a>]
00:43:31 ◼ ► like what the heck is is doing this was [<a href="https://overcast.fm/+IpkR9K98/2611">TS</a>]
00:43:33 ◼ ► just like I just started typing with the [<a href="https://overcast.fm/+IpkR9K98/2613">TS</a>]
00:43:34 ◼ ► defaults and I hit save and they're like [<a href="https://overcast.fm/+IpkR9K98/2614">TS</a>]
00:43:36 ◼ ► three paragraphs of text and when I [<a href="https://overcast.fm/+IpkR9K98/2616">TS</a>]
00:43:38 ◼ ► export HTML it's it's big hairy mess [<a href="https://overcast.fm/+IpkR9K98/2618">TS</a>]
00:43:40 ◼ ► kind of the same way and that it's going [<a href="https://overcast.fm/+IpkR9K98/2620">TS</a>]
00:43:43 ◼ ► to put all that weird custom format and [<a href="https://overcast.fm/+IpkR9K98/2623">TS</a>]
00:43:45 ◼ ► layout stuff in there with old custom [<a href="https://overcast.fm/+IpkR9K98/2625">TS</a>]
00:43:47 ◼ ► rules right just for the defaults just [<a href="https://overcast.fm/+IpkR9K98/2627">TS</a>]
00:43:49 ◼ ► to say oh this is just a plain big [<a href="https://overcast.fm/+IpkR9K98/2629">TS</a>]
00:43:51 ◼ ► column of text so I would say don't [<a href="https://overcast.fm/+IpkR9K98/2631">TS</a>]
00:43:56 ◼ ► think of this as an ePub authoring tool [<a href="https://overcast.fm/+IpkR9K98/2636">TS</a>]
00:43:57 ◼ ► Apple doesn't think of it as that [<a href="https://overcast.fm/+IpkR9K98/2637">TS</a>]
00:43:59 ◼ ► they're not promoting it as that but [<a href="https://overcast.fm/+IpkR9K98/2639">TS</a>]
00:44:00 ◼ ► people won't say content details like [<a href="https://overcast.fm/+IpkR9K98/2640">TS</a>]
00:44:01 ◼ ► all this is almost any puppets not uh [<a href="https://overcast.fm/+IpkR9K98/2641">TS</a>]
00:44:05 ◼ ► now the confusing thing about this from [<a href="https://overcast.fm/+IpkR9K98/2645">TS</a>]
00:44:10 ◼ ► the perspective of people who wanted a [<a href="https://overcast.fm/+IpkR9K98/2650">TS</a>]
00:44:14 ◼ ► generic epub authoring tool is that in [<a href="https://overcast.fm/+IpkR9K98/2654">TS</a>]
00:44:17 ◼ ► this market for for e-books Apple is not [<a href="https://overcast.fm/+IpkR9K98/2657">TS</a>]
00:44:20 ◼ ► the leader I think we can all agree on [<a href="https://overcast.fm/+IpkR9K98/2660">TS</a>]
00:44:21 ◼ ► that old every time I say that I get a [<a href="https://overcast.fm/+IpkR9K98/2661">TS</a>]
00:44:23 ◼ ► whole bunch of iBooks fans emailing me [<a href="https://overcast.fm/+IpkR9K98/2663">TS</a>]
00:44:24 ◼ ► and telling me how much they love live [<a href="https://overcast.fm/+IpkR9K98/2664">TS</a>]
00:44:26 ◼ ► books and do all the reading books and I [<a href="https://overcast.fm/+IpkR9K98/2666">TS</a>]
00:44:28 ◼ ► door but I think we can all agree that [<a href="https://overcast.fm/+IpkR9K98/2668">TS</a>]
00:44:29 ◼ ► Amazon is the current leader in the [<a href="https://overcast.fm/+IpkR9K98/2669">TS</a>]
00:44:32 ◼ ► fields of e-books do you agree with that [<a href="https://overcast.fm/+IpkR9K98/2672">TS</a>]
00:44:34 ◼ ► I think that's probably true and I mean [<a href="https://overcast.fm/+IpkR9K98/2674">TS</a>]
00:44:39 ◼ ► I would need to I don't know the numbers [<a href="https://overcast.fm/+IpkR9K98/2679">TS</a>]
00:44:40 ◼ ► how do you define what Allegiant it's [<a href="https://overcast.fm/+IpkR9K98/2680">TS</a>]
00:44:41 ◼ ► difficult because I think apples not for [<a href="https://overcast.fm/+IpkR9K98/2681">TS</a>]
00:44:43 ◼ ► particularly forthcoming and Amazon for [<a href="https://overcast.fm/+IpkR9K98/2683">TS</a>]
00:44:46 ◼ ► forthcoming with exact numbers like [<a href="https://overcast.fm/+IpkR9K98/2686">TS</a>]
00:44:47 ◼ ► Amazon won't even tell you exactly how [<a href="https://overcast.fm/+IpkR9K98/2687">TS</a>]
00:44:49 ◼ ► many Kindles it sold but it'll give you [<a href="https://overcast.fm/+IpkR9K98/2689">TS</a>]
00:44:50 ◼ ► ballpark and apples not too big about [<a href="https://overcast.fm/+IpkR9K98/2690">TS</a>]
00:44:52 ◼ ► giving you individual breakdowns of like [<a href="https://overcast.fm/+IpkR9K98/2692">TS</a>]
00:44:55 ◼ ► iBook sales versus free ebooks right [<a href="https://overcast.fm/+IpkR9K98/2695">TS</a>]
00:44:57 ◼ ► it all ends up getting lumped into like [<a href="https://overcast.fm/+IpkR9K98/2697">TS</a>]
00:44:59 ◼ ► this software services line item which [<a href="https://overcast.fm/+IpkR9K98/2699">TS</a>]
00:45:01 ◼ ► is a drop in the bucket compared to like [<a href="https://overcast.fm/+IpkR9K98/2701">TS</a>]
00:45:02 ◼ ► how much money make up if it's not if [<a href="https://overcast.fm/+IpkR9K98/2702">TS</a>]
00:45:04 ◼ ► it's not Apple John who is it it's not [<a href="https://overcast.fm/+IpkR9K98/2704">TS</a>]
00:45:07 ◼ ► Amazon you mean yeah yeah and I don't [<a href="https://overcast.fm/+IpkR9K98/2707">TS</a>]
00:45:09 ◼ ► think I don't know I'm just gonna say I [<a href="https://overcast.fm/+IpkR9K98/2709">TS</a>]
00:45:11 ◼ ► can just say for the sake of argument [<a href="https://overcast.fm/+IpkR9K98/2711">TS</a>]
00:45:13 ◼ ► but see pretend we all agree that Amazon [<a href="https://overcast.fm/+IpkR9K98/2713">TS</a>]
00:45:15 ◼ ► is the leader in in terms of sales [<a href="https://overcast.fm/+IpkR9K98/2715">TS</a>]
00:45:18 ◼ ► volume because it's a it's not Apple is [<a href="https://overcast.fm/+IpkR9K98/2718">TS</a>]
00:45:20 ◼ ► it no and I don't know how the iBooks [<a href="https://overcast.fm/+IpkR9K98/2720">TS</a>]
00:45:23 ◼ ► store is going is doing financially but [<a href="https://overcast.fm/+IpkR9K98/2723">TS</a>]
00:45:26 ◼ ► I don't it doesn't seem like it's as big [<a href="https://overcast.fm/+IpkR9K98/2726">TS</a>]
00:45:28 ◼ ► a success as it could have been so given [<a href="https://overcast.fm/+IpkR9K98/2728">TS</a>]
00:45:30 ◼ ► that if you agree that Amazon is the [<a href="https://overcast.fm/+IpkR9K98/2730">TS</a>]
00:45:32 ◼ ► market leader then you have a situation [<a href="https://overcast.fm/+IpkR9K98/2732">TS</a>]
00:45:33 ◼ ► where when you have a market where there [<a href="https://overcast.fm/+IpkR9K98/2733">TS</a>]
00:45:36 ◼ ► is there is a strong leader and I think [<a href="https://overcast.fm/+IpkR9K98/2736">TS</a>]
00:45:37 ◼ ► Amazon is a pretty strong leader the [<a href="https://overcast.fm/+IpkR9K98/2737">TS</a>]
00:45:38 ◼ ► Kindle brand and you know certainly [<a href="https://overcast.fm/+IpkR9K98/2738">TS</a>]
00:45:40 ◼ ► Amazon is leading in book sales because [<a href="https://overcast.fm/+IpkR9K98/2740">TS</a>]
00:45:42 ◼ ► they still sell physical books too so [<a href="https://overcast.fm/+IpkR9K98/2742">TS</a>]
00:45:44 ◼ ► that's one of the reasons why Amazon has [<a href="https://overcast.fm/+IpkR9K98/2744">TS</a>]
00:45:45 ◼ ► such a big share someone else brings up [<a href="https://overcast.fm/+IpkR9K98/2745">TS</a>]
00:45:47 ◼ ► Barnes & Noble I think we would all [<a href="https://overcast.fm/+IpkR9K98/2747">TS</a>]
00:45:48 ◼ ► agree the Barnes & Nobles also behind [<a href="https://overcast.fm/+IpkR9K98/2748">TS</a>]
00:45:50 ◼ ► Amazon oh you have this this leader in [<a href="https://overcast.fm/+IpkR9K98/2750">TS</a>]
00:45:52 ◼ ► the market for e-books usually the the [<a href="https://overcast.fm/+IpkR9K98/2752">TS</a>]
00:45:56 ◼ ► strategy that Apple's use successfully [<a href="https://overcast.fm/+IpkR9K98/2756">TS</a>]
00:45:58 ◼ ► in the past and that I've seen a lot of [<a href="https://overcast.fm/+IpkR9K98/2758">TS</a>]
00:45:59 ◼ ► other people use successfully is if [<a href="https://overcast.fm/+IpkR9K98/2759">TS</a>]
00:46:01 ◼ ► you're not the market leader what you do [<a href="https://overcast.fm/+IpkR9K98/2761">TS</a>]
00:46:03 ◼ ► is you come in especially in a new [<a href="https://overcast.fm/+IpkR9K98/2763">TS</a>]
00:46:06 ◼ ► market like this you come in and you [<a href="https://overcast.fm/+IpkR9K98/2766">TS</a>]
00:46:07 ◼ ► start pushing open standards and you say [<a href="https://overcast.fm/+IpkR9K98/2767">TS</a>]
00:46:11 ◼ ► well Amazon is a leader with their [<a href="https://overcast.fm/+IpkR9K98/2771">TS</a>]
00:46:13 ◼ ► proprietary format they're trying to [<a href="https://overcast.fm/+IpkR9K98/2773">TS</a>]
00:46:14 ◼ ► lock you in with but we here in the [<a href="https://overcast.fm/+IpkR9K98/2774">TS</a>]
00:46:16 ◼ ► everybody been Amazon camp are strongly [<a href="https://overcast.fm/+IpkR9K98/2776">TS</a>]
00:46:20 ◼ ► standard and we believe interoperability [<a href="https://overcast.fm/+IpkR9K98/2780">TS</a>]
00:46:22 ◼ ► is the blob of all you mean you know all [<a href="https://overcast.fm/+IpkR9K98/2782">TS</a>]
00:46:24 ◼ ► the stuff whether they're honest about [<a href="https://overcast.fm/+IpkR9K98/2784">TS</a>]
00:46:25 ◼ ► it or not this happens a lot if you're [<a href="https://overcast.fm/+IpkR9K98/2785">TS</a>]
00:46:27 ◼ ► not the market leader you don't compete [<a href="https://overcast.fm/+IpkR9K98/2787">TS</a>]
00:46:30 ◼ ► proprietary format you compete by [<a href="https://overcast.fm/+IpkR9K98/2790">TS</a>]
00:46:33 ◼ ► getting behind a standard because you [<a href="https://overcast.fm/+IpkR9K98/2793">TS</a>]
00:46:35 ◼ ► know on your own you can't compute you [<a href="https://overcast.fm/+IpkR9K98/2795">TS</a>]
00:46:37 ◼ ► you can't compete but together everybody [<a href="https://overcast.fm/+IpkR9K98/2797">TS</a>]
00:46:41 ◼ ► we band together and we all agree on [<a href="https://overcast.fm/+IpkR9K98/2801">TS</a>]
00:46:42 ◼ ► epub and it's all interoperable in [<a href="https://overcast.fm/+IpkR9K98/2802">TS</a>]
00:46:45 ◼ ► aggregate we may be bigger than Amazon [<a href="https://overcast.fm/+IpkR9K98/2805">TS</a>]
00:46:48 ◼ ► that's the way you over for overthrow [<a href="https://overcast.fm/+IpkR9K98/2808">TS</a>]
00:46:49 ◼ ► the market leader and the example the [<a href="https://overcast.fm/+IpkR9K98/2809">TS</a>]
00:46:51 ◼ ► Apple I would give for Apple doing this [<a href="https://overcast.fm/+IpkR9K98/2811">TS</a>]
00:46:53 ◼ ► is when Internet Explorer was the market [<a href="https://overcast.fm/+IpkR9K98/2813">TS</a>]
00:46:55 ◼ ► leader in browsers and they had all [<a href="https://overcast.fm/+IpkR9K98/2815">TS</a>]
00:46:57 ◼ ► their ie specific extensions and ActiveX [<a href="https://overcast.fm/+IpkR9K98/2817">TS</a>]
00:46:59 ◼ ► and all sorts of horrible things that [<a href="https://overcast.fm/+IpkR9K98/2819">TS</a>]
00:47:01 ◼ ► were still recovering from in terms of [<a href="https://overcast.fm/+IpkR9K98/2821">TS</a>]
00:47:04 ◼ ► IE isms and javascript people that's [<a href="https://overcast.fm/+IpkR9K98/2824">TS</a>]
00:47:06 ◼ ► right just the way the Dom API works now [<a href="https://overcast.fm/+IpkR9K98/2826">TS</a>]
00:47:08 ◼ ► that's just tonight the rest of the [<a href="https://overcast.fm/+IpkR9K98/2828">TS</a>]
00:47:12 ◼ ► market said our reaction to this is not [<a href="https://overcast.fm/+IpkR9K98/2832">TS</a>]
00:47:14 ◼ ► to field our own browser with their own [<a href="https://overcast.fm/+IpkR9K98/2834">TS</a>]
00:47:16 ◼ ► very specific vendor specific extensions [<a href="https://overcast.fm/+IpkR9K98/2836">TS</a>]
00:47:20 ◼ ► and proprietary things a proprietary you [<a href="https://overcast.fm/+IpkR9K98/2840">TS</a>]
00:47:22 ◼ ► know equivalent to ActiveX and our own [<a href="https://overcast.fm/+IpkR9K98/2842">TS</a>]
00:47:24 ◼ ► crazy changes to the Dom API so you have [<a href="https://overcast.fm/+IpkR9K98/2844">TS</a>]
00:47:26 ◼ ► to do you know that the industry's [<a href="https://overcast.fm/+IpkR9K98/2846">TS</a>]
00:47:28 ◼ ► reaction was to get behind standards and [<a href="https://overcast.fm/+IpkR9K98/2848">TS</a>]
00:47:30 ◼ ► Apple did that as well with WebKit when [<a href="https://overcast.fm/+IpkR9K98/2850">TS</a>]
00:47:32 ◼ ► they when Apple made its own browser it [<a href="https://overcast.fm/+IpkR9K98/2852">TS</a>]
00:47:34 ◼ ► didn't try to beat Microsoft at its own [<a href="https://overcast.fm/+IpkR9K98/2854">TS</a>]
00:47:38 ◼ ► standards compliant browser and look at [<a href="https://overcast.fm/+IpkR9K98/2858">TS</a>]
00:47:39 ◼ ► us passing the acid test and the acid to [<a href="https://overcast.fm/+IpkR9K98/2859">TS</a>]
00:47:42 ◼ ► test and whatever the different you know [<a href="https://overcast.fm/+IpkR9K98/2862">TS</a>]
00:47:43 ◼ ► yeah that was a big part of their their [<a href="https://overcast.fm/+IpkR9K98/2863">TS</a>]
00:47:46 ◼ ► PR push and and it's not wasn't just [<a href="https://overcast.fm/+IpkR9K98/2866">TS</a>]
00:47:48 ◼ ► yeah posturing WebKit is now everywhere [<a href="https://overcast.fm/+IpkR9K98/2868">TS</a>]
00:47:51 ◼ ► you know even apples sworn enemy Google [<a href="https://overcast.fm/+IpkR9K98/2871">TS</a>]
00:47:56 ◼ ► it was chrome engine is using WebKit [<a href="https://overcast.fm/+IpkR9K98/2876">TS</a>]
00:47:58 ◼ ► ability to do their own JavaScript [<a href="https://overcast.fm/+IpkR9K98/2878">TS</a>]
00:48:01 ◼ ► standards in the web market because they [<a href="https://overcast.fm/+IpkR9K98/2881">TS</a>]
00:48:02 ◼ ► thought that was the way and everyone [<a href="https://overcast.fm/+IpkR9K98/2882">TS</a>]
00:48:03 ◼ ► felt that's the only way we're going to [<a href="https://overcast.fm/+IpkR9K98/2883">TS</a>]
00:48:05 ◼ ► overthrow the the dominance of ie which [<a href="https://overcast.fm/+IpkR9K98/2885">TS</a>]
00:48:08 ◼ ► has this great advantage of shipping [<a href="https://overcast.fm/+IpkR9K98/2888">TS</a>]
00:48:09 ◼ ► with Windows we have to all get behind [<a href="https://overcast.fm/+IpkR9K98/2889">TS</a>]
00:48:11 ◼ ► standards I have expected the Apple was [<a href="https://overcast.fm/+IpkR9K98/2891">TS</a>]
00:48:16 ◼ ► going to deploy that same strategy with [<a href="https://overcast.fm/+IpkR9K98/2896">TS</a>]
00:48:19 ◼ ► electronic books and when they came out [<a href="https://overcast.fm/+IpkR9K98/2899">TS</a>]
00:48:20 ◼ ► with the original ebooks and they kind [<a href="https://overcast.fm/+IpkR9K98/2900">TS</a>]
00:48:22 ◼ ► of used epub like I remember I wrote a [<a href="https://overcast.fm/+IpkR9K98/2902">TS</a>]
00:48:24 ◼ ► wrote something about what I expected [<a href="https://overcast.fm/+IpkR9K98/2904">TS</a>]
00:48:26 ◼ ► out of the iPad I thought that Apple [<a href="https://overcast.fm/+IpkR9K98/2906">TS</a>]
00:48:28 ◼ ► would produce a format that is uses HTML [<a href="https://overcast.fm/+IpkR9K98/2908">TS</a>]
00:48:35 ◼ ► basically was its own thing and I was [<a href="https://overcast.fm/+IpkR9K98/2915">TS</a>]
00:48:36 ◼ ► kind of pleasantly surprised when they [<a href="https://overcast.fm/+IpkR9K98/2916">TS</a>]
00:48:37 ◼ ► said oh and the first version of the [<a href="https://overcast.fm/+IpkR9K98/2917">TS</a>]
00:48:39 ◼ ► iBook store you know uses epub of course [<a href="https://overcast.fm/+IpkR9K98/2919">TS</a>]
00:48:41 ◼ ► once I got to know that format and [<a href="https://overcast.fm/+IpkR9K98/2921">TS</a>]
00:48:43 ◼ ► talked to people to actually use it to [<a href="https://overcast.fm/+IpkR9K98/2923">TS</a>]
00:48:44 ◼ ► like yeah it's epub but it's got lots of [<a href="https://overcast.fm/+IpkR9K98/2924">TS</a>]
00:48:49 ◼ ► that Apple specific extensions and what [<a href="https://overcast.fm/+IpkR9K98/2929">TS</a>]
00:48:51 ◼ ► it comes down to is like look if you [<a href="https://overcast.fm/+IpkR9K98/2931">TS</a>]
00:48:53 ◼ ► want to do something fancier you want it [<a href="https://overcast.fm/+IpkR9K98/2933">TS</a>]
00:48:55 ◼ ► you you code for the iBooks application [<a href="https://overcast.fm/+IpkR9K98/2935">TS</a>]
00:48:58 ◼ ► on the iPad and you don't worry about [<a href="https://overcast.fm/+IpkR9K98/2938">TS</a>]
00:49:00 ◼ ► how that's going to look when you throw [<a href="https://overcast.fm/+IpkR9K98/2940">TS</a>]
00:49:02 ◼ ► it into a generic ePub reader and to [<a href="https://overcast.fm/+IpkR9K98/2942">TS</a>]
00:49:04 ◼ ► some degree you can understand this [<a href="https://overcast.fm/+IpkR9K98/2944">TS</a>]
00:49:05 ◼ ► because in the dawning of epub there was [<a href="https://overcast.fm/+IpkR9K98/2945">TS</a>]
00:49:08 ◼ ► no reference implementation like oh well [<a href="https://overcast.fm/+IpkR9K98/2948">TS</a>]
00:49:10 ◼ ► you should be doing it this way because [<a href="https://overcast.fm/+IpkR9K98/2950">TS</a>]
00:49:12 ◼ ► in a real standard to apply any proper [<a href="https://overcast.fm/+IpkR9K98/2952">TS</a>]
00:49:14 ◼ ► reader look like X all the readers have [<a href="https://overcast.fm/+IpkR9K98/2954">TS</a>]
00:49:16 ◼ ► their own weird quirks and it was kind [<a href="https://overcast.fm/+IpkR9K98/2956">TS</a>]
00:49:17 ◼ ► of like the early days of web browsers [<a href="https://overcast.fm/+IpkR9K98/2957">TS</a>]
00:49:20 ◼ ► standards-compliant web browser there [<a href="https://overcast.fm/+IpkR9K98/2960">TS</a>]
00:49:21 ◼ ► was none you know there was a E's weird [<a href="https://overcast.fm/+IpkR9K98/2961">TS</a>]
00:49:24 ◼ ► way of working and netscape's weird way [<a href="https://overcast.fm/+IpkR9K98/2964">TS</a>]
00:49:26 ◼ ► of working and maybe like arena for [<a href="https://overcast.fm/+IpkR9K98/2966">TS</a>]
00:49:28 ◼ ► Emacs or whatever was LS the real [<a href="https://overcast.fm/+IpkR9K98/2968">TS</a>]
00:49:30 ◼ ► standards compliant one there was no [<a href="https://overcast.fm/+IpkR9K98/2970">TS</a>]
00:49:31 ◼ ► that's one of the problems with w3c I [<a href="https://overcast.fm/+IpkR9K98/2971">TS</a>]
00:49:34 ◼ ► think is they never righted a reference [<a href="https://overcast.fm/+IpkR9K98/2974">TS</a>]
00:49:35 ◼ ► implementation of anything that's a [<a href="https://overcast.fm/+IpkR9K98/2975">TS</a>]
00:49:38 ◼ ► better way it was you couldn't say you [<a href="https://overcast.fm/+IpkR9K98/2978">TS</a>]
00:49:40 ◼ ► should make it standards compliant say [<a href="https://overcast.fm/+IpkR9K98/2980">TS</a>]
00:49:41 ◼ ► why nothing renders it in that way I [<a href="https://overcast.fm/+IpkR9K98/2981">TS</a>]
00:49:43 ◼ ► just need to know how it works in IE how [<a href="https://overcast.fm/+IpkR9K98/2983">TS</a>]
00:49:44 ◼ ► it works in that scape and that as that [<a href="https://overcast.fm/+IpkR9K98/2984">TS</a>]
00:49:46 ◼ ► ballooned we realized what the problem [<a href="https://overcast.fm/+IpkR9K98/2986">TS</a>]
00:49:47 ◼ ► was and we wanted standards compliant [<a href="https://overcast.fm/+IpkR9K98/2987">TS</a>]
00:49:49 ◼ ► and so then gecko and WebKit and those [<a href="https://overcast.fm/+IpkR9K98/2989">TS</a>]
00:49:51 ◼ ► things tried to be standards compliant [<a href="https://overcast.fm/+IpkR9K98/2991">TS</a>]
00:49:53 ◼ ► the acid tests and examples like that is [<a href="https://overcast.fm/+IpkR9K98/2993">TS</a>]
00:49:55 ◼ ► like look we're going to say this is how [<a href="https://overcast.fm/+IpkR9K98/2995">TS</a>]
00:49:58 ◼ ► does your browser make it work like that [<a href="https://overcast.fm/+IpkR9K98/2998">TS</a>]
00:50:00 ◼ ► ah um you know that's how web browsers [<a href="https://overcast.fm/+IpkR9K98/3000">TS</a>]
00:50:03 ◼ ► have become better but in the early days [<a href="https://overcast.fm/+IpkR9K98/3003">TS</a>]
00:50:04 ◼ ► of epub there was nothing that rendered [<a href="https://overcast.fm/+IpkR9K98/3004">TS</a>]
00:50:06 ◼ ► things quote-unquote correctly according [<a href="https://overcast.fm/+IpkR9K98/3006">TS</a>]
00:50:07 ◼ ► to the purity of the be developing epub [<a href="https://overcast.fm/+IpkR9K98/3007">TS</a>]
00:50:10 ◼ ► spec right so I thought well you know [<a href="https://overcast.fm/+IpkR9K98/3010">TS</a>]
00:50:13 ◼ ► apples got to use this proprietary stuff [<a href="https://overcast.fm/+IpkR9K98/3013">TS</a>]
00:50:16 ◼ ► extensions new pub because there is no [<a href="https://overcast.fm/+IpkR9K98/3016">TS</a>]
00:50:18 ◼ ► reference implementation and they just [<a href="https://overcast.fm/+IpkR9K98/3018">TS</a>]
00:50:19 ◼ ► want their stuff to look good but hey [<a href="https://overcast.fm/+IpkR9K98/3019">TS</a>]
00:50:20 ◼ ► they used epub they called the D pub [<a href="https://overcast.fm/+IpkR9K98/3020">TS</a>]
00:50:22 ◼ ► they didn't they didn't change the you [<a href="https://overcast.fm/+IpkR9K98/3022">TS</a>]
00:50:24 ◼ ► know they say oh it's our special they [<a href="https://overcast.fm/+IpkR9K98/3024">TS</a>]
00:50:25 ◼ ► said hey we're using epub this is an [<a href="https://overcast.fm/+IpkR9K98/3025">TS</a>]
00:50:27 ◼ ► industry standard right now they've gone [<a href="https://overcast.fm/+IpkR9K98/3027">TS</a>]
00:50:29 ◼ ► back on that and they started going the [<a href="https://overcast.fm/+IpkR9K98/3029">TS</a>]
00:50:31 ◼ ► other direction I thought they would [<a href="https://overcast.fm/+IpkR9K98/3031">TS</a>]
00:50:32 ◼ ► start go whole hog like this is epub 3 [<a href="https://overcast.fm/+IpkR9K98/3032">TS</a>]
00:50:38 ◼ ► including the speculative parts and [<a href="https://overcast.fm/+IpkR9K98/3038">TS</a>]
00:50:40 ◼ ► we're part of that process and blah blah [<a href="https://overcast.fm/+IpkR9K98/3040">TS</a>]
00:50:42 ◼ ► instead they just said you know what [<a href="https://overcast.fm/+IpkR9K98/3042">TS</a>]
00:50:44 ◼ ► we'll leverage that technology and our [<a href="https://overcast.fm/+IpkR9K98/3044">TS</a>]
00:50:47 ◼ ► you know our css3 extensions we have in [<a href="https://overcast.fm/+IpkR9K98/3047">TS</a>]
00:50:49 ◼ ► WebKit and everything but really we're [<a href="https://overcast.fm/+IpkR9K98/3049">TS</a>]
00:50:51 ◼ ► making a run format here and that's [<a href="https://overcast.fm/+IpkR9K98/3051">TS</a>]
00:50:52 ◼ ► disappointing to me and I think it will [<a href="https://overcast.fm/+IpkR9K98/3052">TS</a>]
00:50:54 ◼ ► be a it's not unsuccessful that's [<a href="https://overcast.fm/+IpkR9K98/3054">TS</a>]
00:50:56 ◼ ► successful then it could have been to go [<a href="https://overcast.fm/+IpkR9K98/3056">TS</a>]
00:50:58 ◼ ► the other direction and say it's going [<a href="https://overcast.fm/+IpkR9K98/3058">TS</a>]
00:50:59 ◼ ► to be everybody versus Amazon because [<a href="https://overcast.fm/+IpkR9K98/3059">TS</a>]
00:51:00 ◼ ► Amazon does have its proprietary format [<a href="https://overcast.fm/+IpkR9K98/3060">TS</a>]
00:51:03 ◼ ► it's like mobi which they acquired from [<a href="https://overcast.fm/+IpkR9K98/3063">TS</a>]
00:51:07 ◼ ► everyone's got their own dear Rams [<a href="https://overcast.fm/+IpkR9K98/3067">TS</a>]
00:51:09 ◼ ► we don't even discuss that we're just [<a href="https://overcast.fm/+IpkR9K98/3069">TS</a>]
00:51:10 ◼ ► like yeah you're going to put your own [<a href="https://overcast.fm/+IpkR9K98/3070">TS</a>]
00:51:11 ◼ ► DRM on top of stuff or whatever but in [<a href="https://overcast.fm/+IpkR9K98/3071">TS</a>]
00:51:12 ◼ ► terms of book production if you're if [<a href="https://overcast.fm/+IpkR9K98/3072">TS</a>]
00:51:16 ◼ ► everyone is behind epub not because this [<a href="https://overcast.fm/+IpkR9K98/3076">TS</a>]
00:51:19 ◼ ► is great format or anything but just [<a href="https://overcast.fm/+IpkR9K98/3079">TS</a>]
00:51:20 ◼ ► because it's like geez we don't all want [<a href="https://overcast.fm/+IpkR9K98/3080">TS</a>]
00:51:21 ◼ ► to make I could make one thing for [<a href="https://overcast.fm/+IpkR9K98/3081">TS</a>]
00:51:23 ◼ ► Amazon and I got a totally different [<a href="https://overcast.fm/+IpkR9K98/3083">TS</a>]
00:51:25 ◼ ► application to make it for the iBook [<a href="https://overcast.fm/+IpkR9K98/3085">TS</a>]
00:51:27 ◼ ► store and the totally different thing if [<a href="https://overcast.fm/+IpkR9K98/3087">TS</a>]
00:51:28 ◼ ► I want to download as a PDF we wanted [<a href="https://overcast.fm/+IpkR9K98/3088">TS</a>]
00:51:30 ◼ ► like you know let's hook it behind epub [<a href="https://overcast.fm/+IpkR9K98/3090">TS</a>]
00:51:32 ◼ ► and then we can have this healthy [<a href="https://overcast.fm/+IpkR9K98/3092">TS</a>]
00:51:34 ◼ ► ecosystem of epub generation tools and [<a href="https://overcast.fm/+IpkR9K98/3094">TS</a>]
00:51:37 ◼ ► epub readers kind of like we have this [<a href="https://overcast.fm/+IpkR9K98/3097">TS</a>]
00:51:40 ◼ ► healthy ecosystem of tools that generate [<a href="https://overcast.fm/+IpkR9K98/3100">TS</a>]
00:51:41 ◼ ► a content for the web and then we have [<a href="https://overcast.fm/+IpkR9K98/3101">TS</a>]
00:51:44 ◼ ► standards-compliant web browsers right [<a href="https://overcast.fm/+IpkR9K98/3104">TS</a>]
00:51:46 ◼ ► apples kind of closing the door on that [<a href="https://overcast.fm/+IpkR9K98/3106">TS</a>]
00:51:48 ◼ ► I don't know if they think you know we [<a href="https://overcast.fm/+IpkR9K98/3108">TS</a>]
00:51:51 ◼ ► have the clout to go it on their own [<a href="https://overcast.fm/+IpkR9K98/3111">TS</a>]
00:51:54 ◼ ► with their own proprietary format [<a href="https://overcast.fm/+IpkR9K98/3114">TS</a>]
00:51:55 ◼ ► because our thing is so cool that people [<a href="https://overcast.fm/+IpkR9K98/3115">TS</a>]
00:51:59 ◼ ► are going to want to use I see how [<a href="https://overcast.fm/+IpkR9K98/3119">TS</a>]
00:52:03 ◼ ► awesome these books look and we have the [<a href="https://overcast.fm/+IpkR9K98/3123">TS</a>]
00:52:04 ◼ ► hardware to back it up hardware is [<a href="https://overcast.fm/+IpkR9K98/3124">TS</a>]
00:52:05 ◼ ► really awesome it's really fast and we [<a href="https://overcast.fm/+IpkR9K98/3125">TS</a>]
00:52:07 ◼ ► can do some really cool things a boy [<a href="https://overcast.fm/+IpkR9K98/3127">TS</a>]
00:52:08 ◼ ► aren't they amazing people say I don't [<a href="https://overcast.fm/+IpkR9K98/3128">TS</a>]
00:52:11 ◼ ► really care that I have to do this [<a href="https://overcast.fm/+IpkR9K98/3131">TS</a>]
00:52:12 ◼ ► entire workflow just for an iPad because [<a href="https://overcast.fm/+IpkR9K98/3132">TS</a>]
00:52:14 ◼ ► really the iPad isn't the only tablet [<a href="https://overcast.fm/+IpkR9K98/3134">TS</a>]
00:52:16 ◼ ► that matters because it sells so much [<a href="https://overcast.fm/+IpkR9K98/3136">TS</a>]
00:52:17 ◼ ► and if we agree that books are going to [<a href="https://overcast.fm/+IpkR9K98/3137">TS</a>]
00:52:20 ◼ ► be on tablets then who cares that this [<a href="https://overcast.fm/+IpkR9K98/3140">TS</a>]
00:52:23 ◼ ► is an entirely separate workflow who [<a href="https://overcast.fm/+IpkR9K98/3143">TS</a>]
00:52:26 ◼ ► authoring app that lets me deploy to all [<a href="https://overcast.fm/+IpkR9K98/3146">TS</a>]
00:52:28 ◼ ► the stores Amazon isn't really helping [<a href="https://overcast.fm/+IpkR9K98/3148">TS</a>]
00:52:31 ◼ ► with this either because they're like [<a href="https://overcast.fm/+IpkR9K98/3151">TS</a>]
00:52:32 ◼ ► what were the market leader was sticking [<a href="https://overcast.fm/+IpkR9K98/3152">TS</a>]
00:52:33 ◼ ► their own proprietary thing I don't know [<a href="https://overcast.fm/+IpkR9K98/3153">TS</a>]
00:52:34 ◼ ► what Amazon's plans are but it wouldn't [<a href="https://overcast.fm/+IpkR9K98/3154">TS</a>]
00:52:35 ◼ ► be an interesting move for Amazon to [<a href="https://overcast.fm/+IpkR9K98/3155">TS</a>]
00:52:37 ◼ ► suddenly turn around and fully embrace [<a href="https://overcast.fm/+IpkR9K98/3157">TS</a>]
00:52:38 ◼ ► epub you know what I mean because then [<a href="https://overcast.fm/+IpkR9K98/3158">TS</a>]
00:52:40 ◼ ► Apple would really be screwed seems like [<a href="https://overcast.fm/+IpkR9K98/3160">TS</a>]
00:52:42 ◼ ► they're the market leader and look [<a href="https://overcast.fm/+IpkR9K98/3162">TS</a>]
00:52:44 ◼ ► they're being all open and everything [<a href="https://overcast.fm/+IpkR9K98/3164">TS</a>]
00:52:45 ◼ ► you know what I mean yeah so this is a [<a href="https://overcast.fm/+IpkR9K98/3165">TS</a>]
00:52:48 ◼ ► curious move to me and I think it's [<a href="https://overcast.fm/+IpkR9K98/3168">TS</a>]
00:52:50 ◼ ► probably a mistake it's probably going [<a href="https://overcast.fm/+IpkR9K98/3170">TS</a>]
00:52:53 ◼ ► to dampen the the chances of success of [<a href="https://overcast.fm/+IpkR9K98/3173">TS</a>]
00:52:55 ◼ ► this initiative and it reminds me a lot [<a href="https://overcast.fm/+IpkR9K98/3175">TS</a>]
00:52:59 ◼ ► of a lot of people brought like ping and [<a href="https://overcast.fm/+IpkR9K98/3179">TS</a>]
00:53:00 ◼ ► stuff like that I don't think it's as [<a href="https://overcast.fm/+IpkR9K98/3180">TS</a>]
00:53:01 ◼ ► bad as ping but it reminds me of the [<a href="https://overcast.fm/+IpkR9K98/3181">TS</a>]
00:53:03 ◼ ► iBook store in general that I don't know [<a href="https://overcast.fm/+IpkR9K98/3183">TS</a>]
00:53:07 ◼ ► Apple has this strange unjustified [<a href="https://overcast.fm/+IpkR9K98/3187">TS</a>]
00:53:11 ◼ ► confidence in its abilities when it does [<a href="https://overcast.fm/+IpkR9K98/3191">TS</a>]
00:53:15 ◼ ► competence in terms of disrupting like [<a href="https://overcast.fm/+IpkR9K98/3195">TS</a>]
00:53:17 ◼ ► that the media distribution and software [<a href="https://overcast.fm/+IpkR9K98/3197">TS</a>]
00:53:19 ◼ ► distribution because it's done though [<a href="https://overcast.fm/+IpkR9K98/3199">TS</a>]
00:53:20 ◼ ► successfully on many different fronts [<a href="https://overcast.fm/+IpkR9K98/3200">TS</a>]
00:53:22 ◼ ► our mobile software television movies [<a href="https://overcast.fm/+IpkR9K98/3202">TS</a>]
00:53:25 ◼ ► music like it that's kind of all of a [<a href="https://overcast.fm/+IpkR9K98/3205">TS</a>]
00:53:27 ◼ ► piece and it's done that well but if for [<a href="https://overcast.fm/+IpkR9K98/3207">TS</a>]
00:53:31 ◼ ► some reason in this industry I think [<a href="https://overcast.fm/+IpkR9K98/3211">TS</a>]
00:53:35 ◼ ► it's making the wrong moves and I think [<a href="https://overcast.fm/+IpkR9K98/3215">TS</a>]
00:53:36 ◼ ► that this initiative you're not going to [<a href="https://overcast.fm/+IpkR9K98/3216">TS</a>]
00:53:38 ◼ ► suddenly see in ten years like boy [<a href="https://overcast.fm/+IpkR9K98/3218">TS</a>]
00:53:39 ◼ ► remember when when iBooks Author came [<a href="https://overcast.fm/+IpkR9K98/3219">TS</a>]
00:53:41 ◼ ► out and we thought it wasn't gonna do it [<a href="https://overcast.fm/+IpkR9K98/3221">TS</a>]
00:53:42 ◼ ► well but now everyone I know when they [<a href="https://overcast.fm/+IpkR9K98/3222">TS</a>]
00:53:45 ◼ ► textbooks and iBooks Author I don't [<a href="https://overcast.fm/+IpkR9K98/3225">TS</a>]
00:53:47 ◼ ► think it's going to happen and I think [<a href="https://overcast.fm/+IpkR9K98/3227">TS</a>]
00:53:48 ◼ ► Apple does think that's a possibility [<a href="https://overcast.fm/+IpkR9K98/3228">TS</a>]
00:53:51 ◼ ► which is just I don't know if it's [<a href="https://overcast.fm/+IpkR9K98/3231">TS</a>]
00:53:53 ◼ ► foolish or just false confidence or [<a href="https://overcast.fm/+IpkR9K98/3233">TS</a>]
00:53:54 ◼ ► they're just trying to protect a good [<a href="https://overcast.fm/+IpkR9K98/3234">TS</a>]
00:53:56 ◼ ► face but if they had it braced an open [<a href="https://overcast.fm/+IpkR9K98/3236">TS</a>]
00:53:57 ◼ ► format and gone with a more open more [<a href="https://overcast.fm/+IpkR9K98/3237">TS</a>]
00:54:01 ◼ ► capable authoring tool I think they'd [<a href="https://overcast.fm/+IpkR9K98/3241">TS</a>]
00:54:03 ◼ ► difficult but as it stands now they've [<a href="https://overcast.fm/+IpkR9K98/3243">TS</a>]
00:54:05 ◼ ► just narrowed themselves to a much [<a href="https://overcast.fm/+IpkR9K98/3245">TS</a>]
00:54:08 ◼ ► smaller market with because this is how [<a href="https://overcast.fm/+IpkR9K98/3248">TS</a>]
00:54:10 ◼ ► they want it the way they wanted to go [<a href="https://overcast.fm/+IpkR9K98/3250">TS</a>]
00:54:11 ◼ ► and this is before I even get to many [<a href="https://overcast.fm/+IpkR9K98/3251">TS</a>]
00:54:14 ◼ ► other objections of why this this [<a href="https://overcast.fm/+IpkR9K98/3254">TS</a>]
00:54:16 ◼ ► initiative could possibly be a failure [<a href="https://overcast.fm/+IpkR9K98/3256">TS</a>]
00:54:19 ◼ ► the best one I've seen expressed online [<a href="https://overcast.fm/+IpkR9K98/3259">TS</a>]
00:54:23 ◼ ► although it wasn't a series of tweets in [<a href="https://overcast.fm/+IpkR9K98/3263">TS</a>]
00:54:24 ◼ ► on a blog post so I'm sure there are [<a href="https://overcast.fm/+IpkR9K98/3264">TS</a>]
00:54:25 ◼ ► blog posts out there that talk about [<a href="https://overcast.fm/+IpkR9K98/3265">TS</a>]
00:54:27 ◼ ► this maybe Katie Lee's blog post talks [<a href="https://overcast.fm/+IpkR9K98/3267">TS</a>]
00:54:31 ◼ ► existing I'm knocking all the myths the [<a href="https://overcast.fm/+IpkR9K98/3271">TS</a>]
00:54:35 ◼ ► existing tropes of computers in school [<a href="https://overcast.fm/+IpkR9K98/3275">TS</a>]
00:54:38 ◼ ► which you've all seen for our whole life [<a href="https://overcast.fm/+IpkR9K98/3278">TS</a>]
00:54:40 ◼ ► it's like I wish I could remember [<a href="https://overcast.fm/+IpkR9K98/3280">TS</a>]
00:54:43 ◼ ► someone I was like kids are bored in [<a href="https://overcast.fm/+IpkR9K98/3283">TS</a>]
00:54:45 ◼ ► school therefore we have to dazzle them [<a href="https://overcast.fm/+IpkR9K98/3285">TS</a>]
00:54:46 ◼ ► with an audio-visual fireworks light [<a href="https://overcast.fm/+IpkR9K98/3286">TS</a>]
00:54:48 ◼ ► show right kids aren't interested in [<a href="https://overcast.fm/+IpkR9K98/3288">TS</a>]
00:54:51 ◼ ► math but boy if it's if we could to have [<a href="https://overcast.fm/+IpkR9K98/3291">TS</a>]
00:54:52 ◼ ► animated math an animated turtle on our [<a href="https://overcast.fm/+IpkR9K98/3292">TS</a>]
00:54:56 ◼ ► Apple 2 that blinks and beeps that will [<a href="https://overcast.fm/+IpkR9K98/3296">TS</a>]
00:54:58 ◼ ► entertaining the kids right we've seen [<a href="https://overcast.fm/+IpkR9K98/3298">TS</a>]
00:55:00 ◼ ► that our whole life the education will [<a href="https://overcast.fm/+IpkR9K98/3300">TS</a>]
00:55:02 ◼ ► be turned around by because the kids are [<a href="https://overcast.fm/+IpkR9K98/3302">TS</a>]
00:55:05 ◼ ► bored now we'll be show them something [<a href="https://overcast.fm/+IpkR9K98/3305">TS</a>]
00:55:06 ◼ ► flashy they'll be entertained not new [<a href="https://overcast.fm/+IpkR9K98/3306">TS</a>]
00:55:10 ◼ ► happening in our life technology will [<a href="https://overcast.fm/+IpkR9K98/3310">TS</a>]
00:55:13 ◼ ► solve everything like a book is just a [<a href="https://overcast.fm/+IpkR9K98/3313">TS</a>]
00:55:15 ◼ ► book but boy imagine if you could move [<a href="https://overcast.fm/+IpkR9K98/3315">TS</a>]
00:55:17 ◼ ► the little you know dot on the line with [<a href="https://overcast.fm/+IpkR9K98/3317">TS</a>]
00:55:20 ◼ ► your x squared graph and learn about [<a href="https://overcast.fm/+IpkR9K98/3320">TS</a>]
00:55:21 ◼ ► well what's the current value of this [<a href="https://overcast.fm/+IpkR9K98/3321">TS</a>]
00:55:22 ◼ ► point in the parabola Wow see I can move [<a href="https://overcast.fm/+IpkR9K98/3322">TS</a>]
00:55:24 ◼ ► it with my finger that gives me a deeper [<a href="https://overcast.fm/+IpkR9K98/3324">TS</a>]
00:55:26 ◼ ► understanding of the subject matter and [<a href="https://overcast.fm/+IpkR9K98/3326">TS</a>]
00:55:27 ◼ ► you know if it's just the real barriers [<a href="https://overcast.fm/+IpkR9K98/3327">TS</a>]
00:55:30 ◼ ► jar these aren't textbooks they're just [<a href="https://overcast.fm/+IpkR9K98/3330">TS</a>]
00:55:32 ◼ ► so so static and the capabilities that [<a href="https://overcast.fm/+IpkR9K98/3332">TS</a>]
00:55:36 ◼ ► active meteor so much better than a [<a href="https://overcast.fm/+IpkR9K98/3336">TS</a>]
00:55:37 ◼ ► non-interactive one like books and there [<a href="https://overcast.fm/+IpkR9K98/3337">TS</a>]
00:55:40 ◼ ► is some truth to that this the Colonel [<a href="https://overcast.fm/+IpkR9K98/3340">TS</a>]
00:55:42 ◼ ► truth about all these things but I wish [<a href="https://overcast.fm/+IpkR9K98/3342">TS</a>]
00:55:45 ◼ ► I could remember a third one was another [<a href="https://overcast.fm/+IpkR9K98/3345">TS</a>]
00:55:47 ◼ ► can you can you think of a third one off [<a href="https://overcast.fm/+IpkR9K98/3347">TS</a>]
00:55:48 ◼ ► the top of your head these technologies [<a href="https://overcast.fm/+IpkR9K98/3348">TS</a>]
00:55:50 ◼ ► gonna solve our problem things mmm [<a href="https://overcast.fm/+IpkR9K98/3350">TS</a>]
00:55:53 ◼ ► besides the ones you've named now yeah [<a href="https://overcast.fm/+IpkR9K98/3353">TS</a>]
00:55:55 ◼ ► but it's all kind of a peace and this [<a href="https://overcast.fm/+IpkR9K98/3355">TS</a>]
00:55:58 ◼ ► has been happening and during all of our [<a href="https://overcast.fm/+IpkR9K98/3358">TS</a>]
00:55:59 ◼ ► lives it's the way I know if it's the [<a href="https://overcast.fm/+IpkR9K98/3359">TS</a>]
00:56:00 ◼ ► way people try sell it really it's every [<a href="https://overcast.fm/+IpkR9K98/3360">TS</a>]
00:56:02 ◼ ► single new technology that's the one [<a href="https://overcast.fm/+IpkR9K98/3362">TS</a>]
00:56:04 ◼ ► that's going to change it all of them [<a href="https://overcast.fm/+IpkR9K98/3364">TS</a>]
00:56:05 ◼ ► whatever it is whatever happened that [<a href="https://overcast.fm/+IpkR9K98/3365">TS</a>]
00:56:07 ◼ ► week that's going to change everything [<a href="https://overcast.fm/+IpkR9K98/3367">TS</a>]
00:56:08 ◼ ► and sometimes the people like I really [<a href="https://overcast.fm/+IpkR9K98/3368">TS</a>]
00:56:11 ◼ ► believe that the early Apple but they're [<a href="https://overcast.fm/+IpkR9K98/3371">TS</a>]
00:56:12 ◼ ► you know the kids can't wait initiative [<a href="https://overcast.fm/+IpkR9K98/3372">TS</a>]
00:56:14 ◼ ► of given Apple twos to schools and [<a href="https://overcast.fm/+IpkR9K98/3374">TS</a>]
00:56:16 ◼ ► everything I really believe that in the [<a href="https://overcast.fm/+IpkR9K98/3376">TS</a>]
00:56:18 ◼ ► dawning of the PCH people really thought [<a href="https://overcast.fm/+IpkR9K98/3378">TS</a>]
00:56:23 ◼ ► certainly have helped and you can argue [<a href="https://overcast.fm/+IpkR9K98/3383">TS</a>]
00:56:25 ◼ ► that they have rational revolution I [<a href="https://overcast.fm/+IpkR9K98/3385">TS</a>]
00:56:26 ◼ ► some aspects of it and I also believe [<a href="https://overcast.fm/+IpkR9K98/3386">TS</a>]
00:56:28 ◼ ► things like the Khan Academy and being [<a href="https://overcast.fm/+IpkR9K98/3388">TS</a>]
00:56:31 ◼ ► able to drag your little finger on the [<a href="https://overcast.fm/+IpkR9K98/3391">TS</a>]
00:56:32 ◼ ► little graph of the parabola and stuff [<a href="https://overcast.fm/+IpkR9K98/3392">TS</a>]
00:56:34 ◼ ► like that that is is good is better but [<a href="https://overcast.fm/+IpkR9K98/3394">TS</a>]
00:56:36 ◼ ► it always gets oversold it always gets [<a href="https://overcast.fm/+IpkR9K98/3396">TS</a>]
00:56:38 ◼ ► oversold and it's difficult thing I [<a href="https://overcast.fm/+IpkR9K98/3398">TS</a>]
00:56:40 ◼ ► didn't like about this presentation just [<a href="https://overcast.fm/+IpkR9K98/3400">TS</a>]
00:56:41 ◼ ► seeing a live blog of it and scrubbing [<a href="https://overcast.fm/+IpkR9K98/3401">TS</a>]
00:56:43 ◼ ► through it a little bit is that it was [<a href="https://overcast.fm/+IpkR9K98/3403">TS</a>]
00:56:45 ◼ ► just trotting out the same old things we [<a href="https://overcast.fm/+IpkR9K98/3405">TS</a>]
00:56:46 ◼ ► always see instead of kind of I would [<a href="https://overcast.fm/+IpkR9K98/3406">TS</a>]
00:56:49 ◼ ► have liked to seeing them come out and [<a href="https://overcast.fm/+IpkR9K98/3409">TS</a>]
00:56:50 ◼ ► acknowledge that here's what all past [<a href="https://overcast.fm/+IpkR9K98/3410">TS</a>]
00:56:52 ◼ ► efforts to introduce technology in the [<a href="https://overcast.fm/+IpkR9K98/3412">TS</a>]
00:56:54 ◼ ► classroom have promised and here's what [<a href="https://overcast.fm/+IpkR9K98/3414">TS</a>]
00:56:56 ◼ ► they fail to deliver and here's why this [<a href="https://overcast.fm/+IpkR9K98/3416">TS</a>]
00:56:57 ◼ ► is different instead they just said [<a href="https://overcast.fm/+IpkR9K98/3417">TS</a>]
00:56:58 ◼ ► we're going to say all the same things [<a href="https://overcast.fm/+IpkR9K98/3418">TS</a>]
00:56:59 ◼ ► again and you're going to believe us [<a href="https://overcast.fm/+IpkR9K98/3419">TS</a>]
00:57:01 ◼ ► again that somehow because of the [<a href="https://overcast.fm/+IpkR9K98/3421">TS</a>]
00:57:04 ◼ ► incredible and presumably expensive high [<a href="https://overcast.fm/+IpkR9K98/3424">TS</a>]
00:57:06 ◼ ► production values of this textbook with [<a href="https://overcast.fm/+IpkR9K98/3426">TS</a>]
00:57:07 ◼ ► the movies and all the stuff for the [<a href="https://overcast.fm/+IpkR9K98/3427">TS</a>]
00:57:09 ◼ ► turtle swimming or whatever they're you [<a href="https://overcast.fm/+IpkR9K98/3429">TS</a>]
00:57:10 ◼ ► know that's going to make school better [<a href="https://overcast.fm/+IpkR9K98/3430">TS</a>]
00:57:12 ◼ ► that's going to make kids learn more [<a href="https://overcast.fm/+IpkR9K98/3432">TS</a>]
00:57:14 ◼ ► when really I think the the advantage of [<a href="https://overcast.fm/+IpkR9K98/3434">TS</a>]
00:57:17 ◼ ► technology they should have been selling [<a href="https://overcast.fm/+IpkR9K98/3437">TS</a>]
00:57:18 ◼ ► are the more prosaic ones in terms of [<a href="https://overcast.fm/+IpkR9K98/3438">TS</a>]
00:57:20 ◼ ► like first this business model which [<a href="https://overcast.fm/+IpkR9K98/3440">TS</a>]
00:57:22 ◼ ► talked it out a little bit we they could [<a href="https://overcast.fm/+IpkR9K98/3442">TS</a>]
00:57:23 ◼ ► say we have a different or better [<a href="https://overcast.fm/+IpkR9K98/3443">TS</a>]
00:57:24 ◼ ► business model for for schools that's [<a href="https://overcast.fm/+IpkR9K98/3444">TS</a>]
00:57:26 ◼ ► going to help save schools money ah that [<a href="https://overcast.fm/+IpkR9K98/3446">TS</a>]
00:57:28 ◼ ► would be one way to come out and the [<a href="https://overcast.fm/+IpkR9K98/3448">TS</a>]
00:57:31 ◼ ► centrally manage the curriculum keep [<a href="https://overcast.fm/+IpkR9K98/3451">TS</a>]
00:57:33 ◼ ► track of who's doing what assignments [<a href="https://overcast.fm/+IpkR9K98/3453">TS</a>]
00:57:35 ◼ ► like the really boring stuff like I [<a href="https://overcast.fm/+IpkR9K98/3455">TS</a>]
00:57:38 ◼ ► education with an iPads it could be done [<a href="https://overcast.fm/+IpkR9K98/3458">TS</a>]
00:57:39 ◼ ► and nothing would be seen on the screen [<a href="https://overcast.fm/+IpkR9K98/3459">TS</a>]
00:57:41 ◼ ► the entire time except for black text on [<a href="https://overcast.fm/+IpkR9K98/3461">TS</a>]
00:57:43 ◼ ► a white background that's it and yeah [<a href="https://overcast.fm/+IpkR9K98/3463">TS</a>]
00:57:46 ◼ ► and you tap things to jump around and [<a href="https://overcast.fm/+IpkR9K98/3466">TS</a>]
00:57:47 ◼ ► stuff like that text wouldn't even have [<a href="https://overcast.fm/+IpkR9K98/3467">TS</a>]
00:57:49 ◼ ► graphics no movies no audio-visual [<a href="https://overcast.fm/+IpkR9K98/3469">TS</a>]
00:57:52 ◼ ► anything no peer-to-peer a social [<a href="https://overcast.fm/+IpkR9K98/3472">TS</a>]
00:57:55 ◼ ► network nothing just there's so many [<a href="https://overcast.fm/+IpkR9K98/3475">TS</a>]
00:57:58 ◼ ► advantages in not having to use paper [<a href="https://overcast.fm/+IpkR9K98/3478">TS</a>]
00:58:01 ◼ ► and to be able to manage curriculums and [<a href="https://overcast.fm/+IpkR9K98/3481">TS</a>]
00:58:04 ◼ ► courses in education the traditional way [<a href="https://overcast.fm/+IpkR9K98/3484">TS</a>]
00:58:06 ◼ ► but taking advantages of the abilities [<a href="https://overcast.fm/+IpkR9K98/3486">TS</a>]
00:58:08 ◼ ► of technology simply the advantages they [<a href="https://overcast.fm/+IpkR9K98/3488">TS</a>]
00:58:11 ◼ ► have over paper that doesn't make for a [<a href="https://overcast.fm/+IpkR9K98/3491">TS</a>]
00:58:13 ◼ ► good presentation I guess but I would [<a href="https://overcast.fm/+IpkR9K98/3493">TS</a>]
00:58:14 ◼ ► have liked it at sea Apple do that pitch [<a href="https://overcast.fm/+IpkR9K98/3494">TS</a>]
00:58:16 ◼ ► I guess a yeah we hand do all these [<a href="https://overcast.fm/+IpkR9K98/3496">TS</a>]
00:58:17 ◼ ► things but really what we think what's [<a href="https://overcast.fm/+IpkR9K98/3497">TS</a>]
00:58:18 ◼ ► important is it about it is that is it [<a href="https://overcast.fm/+IpkR9K98/3498">TS</a>]
00:58:23 ◼ ► you know it's not the flashy stuff the [<a href="https://overcast.fm/+IpkR9K98/3503">TS</a>]
00:58:24 ◼ ► flashy stuff is neat and everything but [<a href="https://overcast.fm/+IpkR9K98/3504">TS</a>]
00:58:26 ◼ ► we think we we are providing advantages [<a href="https://overcast.fm/+IpkR9K98/3506">TS</a>]
00:58:28 ◼ ► to teachers and students for these [<a href="https://overcast.fm/+IpkR9K98/3508">TS</a>]
00:58:31 ◼ ► concrete reasons price convenience and [<a href="https://overcast.fm/+IpkR9K98/3511">TS</a>]
00:58:34 ◼ ► new abilities to manage things that had [<a href="https://overcast.fm/+IpkR9K98/3514">TS</a>]
00:58:36 ◼ ► to be managed manually before I don't [<a href="https://overcast.fm/+IpkR9K98/3516">TS</a>]
00:58:38 ◼ ► like seeing all the flashy stuff so that [<a href="https://overcast.fm/+IpkR9K98/3518">TS</a>]
00:58:40 ◼ ► totally fires all the triggers of my [<a href="https://overcast.fm/+IpkR9K98/3520">TS</a>]
00:58:44 ◼ ► presentations someone in the chatroom is [<a href="https://overcast.fm/+IpkR9K98/3524">TS</a>]
00:58:45 ◼ ► saying the last 10 minutes of the [<a href="https://overcast.fm/+IpkR9K98/3525">TS</a>]
00:58:46 ◼ ► presentation we're trying to to hammer [<a href="https://overcast.fm/+IpkR9K98/3526">TS</a>]
00:58:50 ◼ ► on so I would look at the presentation [<a href="https://overcast.fm/+IpkR9K98/3530">TS</a>]
00:58:52 ◼ ► I'll follow up next week to see if I'm [<a href="https://overcast.fm/+IpkR9K98/3532">TS</a>]
00:58:54 ◼ ► wrong about the pitch but the parts that [<a href="https://overcast.fm/+IpkR9K98/3534">TS</a>]
00:58:55 ◼ ► I've seen and the complaints that I've [<a href="https://overcast.fm/+IpkR9K98/3535">TS</a>]
00:58:57 ◼ ► seen from people who did watch all [<a href="https://overcast.fm/+IpkR9K98/3537">TS</a>]
00:58:58 ◼ ► presentation leave me to believe that [<a href="https://overcast.fm/+IpkR9K98/3538">TS</a>]
00:58:59 ◼ ► they are trotting out some pretty tired [<a href="https://overcast.fm/+IpkR9K98/3539">TS</a>]
00:59:02 ◼ ► arguments I think that's another reason [<a href="https://overcast.fm/+IpkR9K98/3542">TS</a>]
00:59:03 ◼ ► that they will not be as successful as [<a href="https://overcast.fm/+IpkR9K98/3543">TS</a>]
00:59:05 ◼ ► they think because the people that [<a href="https://overcast.fm/+IpkR9K98/3545">TS</a>]
00:59:06 ◼ ► selling to have been around the block a [<a href="https://overcast.fm/+IpkR9K98/3546">TS</a>]
00:59:08 ◼ ► few times ah and aside from a few [<a href="https://overcast.fm/+IpkR9K98/3548">TS</a>]
00:59:10 ◼ ► flagship schools full of rich people who [<a href="https://overcast.fm/+IpkR9K98/3550">TS</a>]
00:59:12 ◼ ► can buy iPads for everybody and can [<a href="https://overcast.fm/+IpkR9K98/3552">TS</a>]
00:59:14 ◼ ► afford to spend $15 on a textbook for [<a href="https://overcast.fm/+IpkR9K98/3554">TS</a>]
00:59:17 ◼ ► each student every single year I'm sure [<a href="https://overcast.fm/+IpkR9K98/3557">TS</a>]
00:59:20 ◼ ► the textbook sellers love that but I [<a href="https://overcast.fm/+IpkR9K98/3560">TS</a>]
00:59:22 ◼ ► don't it's not going to if their goal is [<a href="https://overcast.fm/+IpkR9K98/3562">TS</a>]
00:59:26 ◼ ► to really revolutionize education this [<a href="https://overcast.fm/+IpkR9K98/3566">TS</a>]
00:59:27 ◼ ► is not the way to do it to be fair to [<a href="https://overcast.fm/+IpkR9K98/3567">TS</a>]
00:59:30 ◼ ► Apple who else is doing it better they [<a href="https://overcast.fm/+IpkR9K98/3570">TS</a>]
00:59:33 ◼ ► get corralled the textbook vendors to [<a href="https://overcast.fm/+IpkR9K98/3573">TS</a>]
00:59:35 ◼ ► have the current monopoly and are not [<a href="https://overcast.fm/+IpkR9K98/3575">TS</a>]
00:59:36 ◼ ► particularly motivated to change not a [<a href="https://overcast.fm/+IpkR9K98/3576">TS</a>]
00:59:38 ◼ ► monopoly but they I don't know they have [<a href="https://overcast.fm/+IpkR9K98/3578">TS</a>]
00:59:40 ◼ ► they have the string gold in the market [<a href="https://overcast.fm/+IpkR9K98/3580">TS</a>]
00:59:42 ◼ ► now Palin mondo in the chatroom says [<a href="https://overcast.fm/+IpkR9K98/3582">TS</a>]
00:59:44 ◼ ► this is what iBooks Author brings to the [<a href="https://overcast.fm/+IpkR9K98/3584">TS</a>]
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00:59:56 ◼ ► discussion the a one of the existing [<a href="https://overcast.fm/+IpkR9K98/3596">TS</a>]
00:59:56 ◼ ► discussion the a one of the existing [<a href="https://overcast.fm/+IpkR9K98/3596">TS</a>]
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01:00:42 ◼ ► did the the comedy video thing I mean [<a href="https://overcast.fm/+IpkR9K98/3642">TS</a>]
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01:01:21 ◼ ► could do like a little Film Festival you [<a href="https://overcast.fm/+IpkR9K98/3681">TS</a>]
01:01:22 ◼ ► can take submissions from other people [<a href="https://overcast.fm/+IpkR9K98/3682">TS</a>]
01:01:24 ◼ ► give them the ability to upload their [<a href="https://overcast.fm/+IpkR9K98/3684">TS</a>]
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01:01:39 ◼ ► whatever they've let cloud-based video [<a href="https://overcast.fm/+IpkR9K98/3699">TS</a>]
01:01:41 ◼ ► hosting they've got streaming they've [<a href="https://overcast.fm/+IpkR9K98/3701">TS</a>]
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01:01:51 ◼ ► filmmaker if your web publisher if you [<a href="https://overcast.fm/+IpkR9K98/3711">TS</a>]
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01:01:54 ◼ ► is cool out there to the world this is [<a href="https://overcast.fm/+IpkR9K98/3714">TS</a>]
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01:02:18 ◼ ► for my Mac I was 10 reviews the most [<a href="https://overcast.fm/+IpkR9K98/3738">TS</a>]
01:02:19 ◼ ► disappoint to see that years later when [<a href="https://overcast.fm/+IpkR9K98/3739">TS</a>]
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01:02:22 ◼ ► has been removed Oh from the you know [<a href="https://overcast.fm/+IpkR9K98/3742">TS</a>]
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01:02:27 ◼ ► social contract of if there's some [<a href="https://overcast.fm/+IpkR9K98/3747">TS</a>]
01:02:29 ◼ ► established video site that doesn't go [<a href="https://overcast.fm/+IpkR9K98/3749">TS</a>]
01:02:30 ◼ ► out of business you assume any video you [<a href="https://overcast.fm/+IpkR9K98/3750">TS</a>]
01:02:31 ◼ ► put up there just say that forever [<a href="https://overcast.fm/+IpkR9K98/3751">TS</a>]
01:02:34 ◼ ► yeah those lots of weird rules about and [<a href="https://overcast.fm/+IpkR9K98/3754">TS</a>]
01:02:36 ◼ ► the rules change about we don't want [<a href="https://overcast.fm/+IpkR9K98/3756">TS</a>]
01:02:38 ◼ ► this kind of video on our site anymore [<a href="https://overcast.fm/+IpkR9K98/3758">TS</a>]
01:02:39 ◼ ► so by removing it I mean mine in my case [<a href="https://overcast.fm/+IpkR9K98/3759">TS</a>]
01:02:42 ◼ ► was either one of them might have been a [<a href="https://overcast.fm/+IpkR9K98/3762">TS</a>]
01:02:44 ◼ ► screencast type thing and the other one [<a href="https://overcast.fm/+IpkR9K98/3764">TS</a>]
01:02:47 ◼ ► animation turned into a QuickTime movie [<a href="https://overcast.fm/+IpkR9K98/3767">TS</a>]
01:02:48 ◼ ► and they just slide out we don't want [<a href="https://overcast.fm/+IpkR9K98/3768">TS</a>]
01:02:50 ◼ ► screencast in our site so that's like a [<a href="https://overcast.fm/+IpkR9K98/3770">TS</a>]
01:02:52 ◼ ► new rule and suddenly it goes away yeah [<a href="https://overcast.fm/+IpkR9K98/3772">TS</a>]
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01:03:01 ◼ ► empowering people to be able to make [<a href="https://overcast.fm/+IpkR9K98/3781">TS</a>]
01:03:03 ◼ ► books like they couldn't be for it this [<a href="https://overcast.fm/+IpkR9K98/3783">TS</a>]
01:03:05 ◼ ► is this is strange I heard Andy talking [<a href="https://overcast.fm/+IpkR9K98/3785">TS</a>]
01:03:07 ◼ ► about this too it's not as if in the [<a href="https://overcast.fm/+IpkR9K98/3787">TS</a>]
01:03:09 ◼ ► past there were no tools for people to [<a href="https://overcast.fm/+IpkR9K98/3789">TS</a>]
01:03:12 ◼ ► make like page layout programs exist [<a href="https://overcast.fm/+IpkR9K98/3792">TS</a>]
01:03:14 ◼ ► that's not publishing since existed for [<a href="https://overcast.fm/+IpkR9K98/3794">TS</a>]
01:03:17 ◼ ► and so well but now they can make an [<a href="https://overcast.fm/+IpkR9K98/3797">TS</a>]
01:03:19 ◼ ► e-book but what good is that eBook if it [<a href="https://overcast.fm/+IpkR9K98/3799">TS</a>]
01:03:21 ◼ ► only runs on the iPad right I would much [<a href="https://overcast.fm/+IpkR9K98/3801">TS</a>]
01:03:24 ◼ ► rather make a web page have a tool there [<a href="https://overcast.fm/+IpkR9K98/3804">TS</a>]
01:03:26 ◼ ► are lots of good tools for this for [<a href="https://overcast.fm/+IpkR9K98/3806">TS</a>]
01:03:27 ◼ ► making a cool looking web page because [<a href="https://overcast.fm/+IpkR9K98/3807">TS</a>]
01:03:28 ◼ ► then you say like I'm making an HTML [<a href="https://overcast.fm/+IpkR9K98/3808">TS</a>]
01:03:29 ◼ ► page this is going to be viewable for a [<a href="https://overcast.fm/+IpkR9K98/3809">TS</a>]
01:03:33 ◼ ► dimensioned on one of the shows or [<a href="https://overcast.fm/+IpkR9K98/3813">TS</a>]
01:03:34 ◼ ► somewhere I saw something saying this [<a href="https://overcast.fm/+IpkR9K98/3814">TS</a>]
01:03:35 ◼ ► would be great to of a scrapbooking like [<a href="https://overcast.fm/+IpkR9K98/3815">TS</a>]
01:03:37 ◼ ► I'll be able to make a scrapbook of like [<a href="https://overcast.fm/+IpkR9K98/3817">TS</a>]
01:03:39 ◼ ► family events or like memories or [<a href="https://overcast.fm/+IpkR9K98/3819">TS</a>]
01:03:40 ◼ ► whatever a Christmas memory or holiday [<a href="https://overcast.fm/+IpkR9K98/3820">TS</a>]
01:03:42 ◼ ► thing or a yearly thing and I'll put my [<a href="https://overcast.fm/+IpkR9K98/3822">TS</a>]
01:03:45 ◼ ► family memories don't put your family [<a href="https://overcast.fm/+IpkR9K98/3825">TS</a>]
01:03:46 ◼ ► memories in in an adult books file that [<a href="https://overcast.fm/+IpkR9K98/3826">TS</a>]
01:03:50 ◼ ► readable and you know when you want to [<a href="https://overcast.fm/+IpkR9K98/3830">TS</a>]
01:03:51 ◼ ► see it when you're old and gray right if [<a href="https://overcast.fm/+IpkR9K98/3831">TS</a>]
01:03:54 ◼ ► you put it in HTML file with some tool [<a href="https://overcast.fm/+IpkR9K98/3834">TS</a>]
01:03:56 ◼ ► that do you know standard compliant HTML [<a href="https://overcast.fm/+IpkR9K98/3836">TS</a>]
01:03:58 ◼ ► with like images and text we'd really [<a href="https://overcast.fm/+IpkR9K98/3838">TS</a>]
01:03:59 ◼ ► all you want to do is images in text and [<a href="https://overcast.fm/+IpkR9K98/3839">TS</a>]
01:04:01 ◼ ► maybe a movie you can do all that in [<a href="https://overcast.fm/+IpkR9K98/3841">TS</a>]
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01:04:04 ◼ ► memories than in iBooks file or the [<a href="https://overcast.fm/+IpkR9K98/3844">TS</a>]
01:04:06 ◼ ► other alternative is make a paper book [<a href="https://overcast.fm/+IpkR9K98/3846">TS</a>]
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01:04:09 ◼ ► the thing print it out and then put it [<a href="https://overcast.fm/+IpkR9K98/3849">TS</a>]
01:04:10 ◼ ► on your shelf you know uh so I'm not [<a href="https://overcast.fm/+IpkR9K98/3850">TS</a>]
01:04:13 ◼ ► particularly enthusiastic about this [<a href="https://overcast.fm/+IpkR9K98/3853">TS</a>]
01:04:15 ◼ ► being like an amazing new tool that [<a href="https://overcast.fm/+IpkR9K98/3855">TS</a>]
01:04:16 ◼ ► allows people to make real live books [<a href="https://overcast.fm/+IpkR9K98/3856">TS</a>]
01:04:18 ◼ ► real live text books is you can't print [<a href="https://overcast.fm/+IpkR9K98/3858">TS</a>]
01:04:21 ◼ ► these two paper and what you're making [<a href="https://overcast.fm/+IpkR9K98/3861">TS</a>]
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01:04:55 ◼ ► have that section was Steve Jobs saying [<a href="https://overcast.fm/+IpkR9K98/3895">TS</a>]
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01:05:01 ◼ ► and he wants to give away free books uh [<a href="https://overcast.fm/+IpkR9K98/3901">TS</a>]
01:05:04 ◼ ► you know ya have the books written and [<a href="https://overcast.fm/+IpkR9K98/3904">TS</a>]
01:05:07 ◼ ► have them free as long as you buy iPads [<a href="https://overcast.fm/+IpkR9K98/3907">TS</a>]
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01:05:14 ◼ ► like oh yeah like those books are gonna [<a href="https://overcast.fm/+IpkR9K98/3914">TS</a>]
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01:06:06 ◼ ► now remember something else that you [<a href="https://overcast.fm/+IpkR9K98/3966">TS</a>]
01:06:07 ◼ ► also mentioned on Twitter that he that [<a href="https://overcast.fm/+IpkR9K98/3967">TS</a>]
01:06:09 ◼ ► he mentioned in the book was that when [<a href="https://overcast.fm/+IpkR9K98/3969">TS</a>]
01:06:10 ◼ ► they redid I made the iPhone he said [<a href="https://overcast.fm/+IpkR9K98/3970">TS</a>]
01:06:11 ◼ ► he's phone carriers I hate these guys [<a href="https://overcast.fm/+IpkR9K98/3971">TS</a>]
01:06:13 ◼ ► they're bozos can we do an iPhone and [<a href="https://overcast.fm/+IpkR9K98/3973">TS</a>]
01:06:16 ◼ ► not have to deal with cell network right [<a href="https://overcast.fm/+IpkR9K98/3976">TS</a>]
01:06:18 ◼ ► can we and he's just it's like I'm just [<a href="https://overcast.fm/+IpkR9K98/3978">TS</a>]
01:06:21 ◼ ► spitballing here but can we like do a [<a href="https://overcast.fm/+IpkR9K98/3981">TS</a>]
01:06:22 ◼ ► Wi-Fi phone or something or whatever [<a href="https://overcast.fm/+IpkR9K98/3982">TS</a>]
01:06:24 ◼ ► like we all want a cell phone where you [<a href="https://overcast.fm/+IpkR9K98/3984">TS</a>]
01:06:26 ◼ ► don't have to deal with a cell carrier [<a href="https://overcast.fm/+IpkR9K98/3986">TS</a>]
01:06:27 ◼ ► because we all hate the cell carriers [<a href="https://overcast.fm/+IpkR9K98/3987">TS</a>]
01:06:28 ◼ ► and this is Steve's original idea [<a href="https://overcast.fm/+IpkR9K98/3988">TS</a>]
01:06:30 ◼ ► let's we're going to do a phone and AB [<a href="https://overcast.fm/+IpkR9K98/3990">TS</a>]
01:06:33 ◼ ► certainly can't get involved with these [<a href="https://overcast.fm/+IpkR9K98/3993">TS</a>]
01:06:34 ◼ ► stupid cell carriers that everybody [<a href="https://overcast.fm/+IpkR9K98/3994">TS</a>]
01:06:36 ◼ ► hates and thought the engineers had to [<a href="https://overcast.fm/+IpkR9K98/3996">TS</a>]
01:06:37 ◼ ► come back so it's a non-starter you [<a href="https://overcast.fm/+IpkR9K98/3997">TS</a>]
01:06:39 ◼ ► you can't have a cellphone that just [<a href="https://overcast.fm/+IpkR9K98/3999">TS</a>]
01:06:41 ◼ ► uses Wi-Fi people need to be able to [<a href="https://overcast.fm/+IpkR9K98/4001">TS</a>]
01:06:42 ◼ ► call from when their car breaks down on [<a href="https://overcast.fm/+IpkR9K98/4002">TS</a>]
01:06:44 ◼ ► the side of the road you know and so see [<a href="https://overcast.fm/+IpkR9K98/4004">TS</a>]
01:06:46 ◼ ► you had to go alright I guess we can't [<a href="https://overcast.fm/+IpkR9K98/4006">TS</a>]
01:06:48 ◼ ► you know go to singular and you know [<a href="https://overcast.fm/+IpkR9K98/4008">TS</a>]
01:06:50 ◼ ► like so I would imagine that Steve's [<a href="https://overcast.fm/+IpkR9K98/4010">TS</a>]
01:06:52 ◼ ► first idea for the textbooks energy [<a href="https://overcast.fm/+IpkR9K98/4012">TS</a>]
01:06:53 ◼ ► industry is these guys are all bozos [<a href="https://overcast.fm/+IpkR9K98/4013">TS</a>]
01:06:55 ◼ ► they get a lock on this market it's all [<a href="https://overcast.fm/+IpkR9K98/4015">TS</a>]
01:06:56 ◼ ► tied up local politics and corruption [<a href="https://overcast.fm/+IpkR9K98/4016">TS</a>]
01:06:58 ◼ ► and BS and they're doing a crappy job [<a href="https://overcast.fm/+IpkR9K98/4018">TS</a>]
01:07:00 ◼ ► and they don't understand technology we [<a href="https://overcast.fm/+IpkR9K98/4020">TS</a>]
01:07:01 ◼ ► don't want to deal with them at all [<a href="https://overcast.fm/+IpkR9K98/4021">TS</a>]
01:07:02 ◼ ► let's just make let's just hire our own [<a href="https://overcast.fm/+IpkR9K98/4022">TS</a>]
01:07:03 ◼ ► people and pay them tons of money to [<a href="https://overcast.fm/+IpkR9K98/4023">TS</a>]
01:07:05 ◼ ► make awesome textbooks and given it [<a href="https://overcast.fm/+IpkR9K98/4025">TS</a>]
01:07:07 ◼ ► because that'll be such a drop in the [<a href="https://overcast.fm/+IpkR9K98/4027">TS</a>]
01:07:08 ◼ ► bucket compared to how much money we [<a href="https://overcast.fm/+IpkR9K98/4028">TS</a>]
01:07:11 ◼ ► you know let's set aside 1 billion [<a href="https://overcast.fm/+IpkR9K98/4031">TS</a>]
01:07:12 ◼ ► dollars a year for textbooks if you [<a href="https://overcast.fm/+IpkR9K98/4032">TS</a>]
01:07:14 ◼ ► think that's enough to make some good [<a href="https://overcast.fm/+IpkR9K98/4034">TS</a>]
01:07:14 ◼ ► textbooks I think it is right and let [<a href="https://overcast.fm/+IpkR9K98/4034">TS</a>]
01:07:17 ◼ ► let that have a sell a tremendous number [<a href="https://overcast.fm/+IpkR9K98/4037">TS</a>]
01:07:20 ◼ ► of additional iPads like just every [<a href="https://overcast.fm/+IpkR9K98/4040">TS</a>]
01:07:22 ◼ ► school in the world will be buying iPads [<a href="https://overcast.fm/+IpkR9K98/4042">TS</a>]
01:07:23 ◼ ► because they'll just do the math and say [<a href="https://overcast.fm/+IpkR9K98/4043">TS</a>]
01:07:25 ◼ ► if we buy it once - you know we spend [<a href="https://overcast.fm/+IpkR9K98/4045">TS</a>]
01:07:28 ◼ ► some of the saying they spent like $600 [<a href="https://overcast.fm/+IpkR9K98/4048">TS</a>]
01:07:30 ◼ ► per student but that that's like spread [<a href="https://overcast.fm/+IpkR9K98/4050">TS</a>]
01:07:33 ◼ ► out over you know you buy a set of books [<a href="https://overcast.fm/+IpkR9K98/4053">TS</a>]
01:07:35 ◼ ► in the last five years but when you do [<a href="https://overcast.fm/+IpkR9K98/4055">TS</a>]
01:07:36 ◼ ► the math is still on something like $600 [<a href="https://overcast.fm/+IpkR9K98/4056">TS</a>]
01:07:38 ◼ ► a student well say you spend $300 a [<a href="https://overcast.fm/+IpkR9K98/4058">TS</a>]
01:07:40 ◼ ► student because that's the education [<a href="https://overcast.fm/+IpkR9K98/4060">TS</a>]
01:07:40 ◼ ► discount of the iPads free you know or [<a href="https://overcast.fm/+IpkR9K98/4060">TS</a>]
01:07:42 ◼ ► something like that and you got to think [<a href="https://overcast.fm/+IpkR9K98/4062">TS</a>]
01:07:44 ◼ ► Apple is going to drive down the price [<a href="https://overcast.fm/+IpkR9K98/4064">TS</a>]
01:07:45 ◼ ► of iPads right 300 dollars per student [<a href="https://overcast.fm/+IpkR9K98/4065">TS</a>]
01:07:47 ◼ ► per year at the end of the the kids get [<a href="https://overcast.fm/+IpkR9K98/4067">TS</a>]
01:07:49 ◼ ► to keep them like we give them the iPads [<a href="https://overcast.fm/+IpkR9K98/4069">TS</a>]
01:07:50 ◼ ► like we don't even try to reuse them and [<a href="https://overcast.fm/+IpkR9K98/4070">TS</a>]
01:07:52 ◼ ► we get all the textbook content for free [<a href="https://overcast.fm/+IpkR9K98/4072">TS</a>]
01:07:54 ◼ ► and it's awesome content schools would [<a href="https://overcast.fm/+IpkR9K98/4074">TS</a>]
01:07:57 ◼ ► tremendous amount of money and we get to [<a href="https://overcast.fm/+IpkR9K98/4077">TS</a>]
01:07:58 ◼ ► be all cool and with Z&M iPads right but [<a href="https://overcast.fm/+IpkR9K98/4078">TS</a>]
01:08:01 ◼ ► the barrier to that is kind of like the [<a href="https://overcast.fm/+IpkR9K98/4081">TS</a>]
01:08:02 ◼ ► barrier to the carrier list iPhone well [<a href="https://overcast.fm/+IpkR9K98/4082">TS</a>]
01:08:05 ◼ ► reality is not you know reality has [<a href="https://overcast.fm/+IpkR9K98/4085">TS</a>]
01:08:08 ◼ ► something to say about that and in [<a href="https://overcast.fm/+IpkR9K98/4088">TS</a>]
01:08:10 ◼ ► reality I imagine is all the same [<a href="https://overcast.fm/+IpkR9K98/4090">TS</a>]
01:08:11 ◼ ► hurdles to textbook sales and the Texas [<a href="https://overcast.fm/+IpkR9K98/4091">TS</a>]
01:08:17 ◼ ► currently control this and the current [<a href="https://overcast.fm/+IpkR9K98/4097">TS</a>]
01:08:19 ◼ ► interests of you know the people that [<a href="https://overcast.fm/+IpkR9K98/4099">TS</a>]
01:08:20 ◼ ► the Bowl the people they had up on the [<a href="https://overcast.fm/+IpkR9K98/4100">TS</a>]
01:08:21 ◼ ► stage in this presentation Pearson and [<a href="https://overcast.fm/+IpkR9K98/4101">TS</a>]
01:08:23 ◼ ► Macmillan and stuff like that those guys [<a href="https://overcast.fm/+IpkR9K98/4103">TS</a>]
01:08:24 ◼ ► aren't just going to roll over and let [<a href="https://overcast.fm/+IpkR9K98/4104">TS</a>]
01:08:25 ◼ ► you do this so the reality is they had [<a href="https://overcast.fm/+IpkR9K98/4105">TS</a>]
01:08:28 ◼ ► to deal with these guys and this is the [<a href="https://overcast.fm/+IpkR9K98/4108">TS</a>]
01:08:30 ◼ ► the deal they came up with it I don't [<a href="https://overcast.fm/+IpkR9K98/4110">TS</a>]
01:08:31 ◼ ► think it's an attractive enough deal to [<a href="https://overcast.fm/+IpkR9K98/4111">TS</a>]
01:08:34 ◼ ► anyone involved that it's going to be a [<a href="https://overcast.fm/+IpkR9K98/4114">TS</a>]
01:08:36 ◼ ► smashing success it's not particularly [<a href="https://overcast.fm/+IpkR9K98/4116">TS</a>]
01:08:38 ◼ ► attractive to the schools because [<a href="https://overcast.fm/+IpkR9K98/4118">TS</a>]
01:08:40 ◼ ► I guess it's attractive to the people [<a href="https://overcast.fm/+IpkR9K98/4120">TS</a>]
01:08:42 ◼ ► who they're partnering with because I [<a href="https://overcast.fm/+IpkR9K98/4122">TS</a>]
01:08:43 ◼ ► think they will be make more money up my [<a href="https://overcast.fm/+IpkR9K98/4123">TS</a>]
01:08:45 ◼ ► understanding is that there there is a [<a href="https://overcast.fm/+IpkR9K98/4125">TS</a>]
01:08:47 ◼ ► much more potential for recurring [<a href="https://overcast.fm/+IpkR9K98/4127">TS</a>]
01:08:48 ◼ ► revenue the textbook Enders really hated [<a href="https://overcast.fm/+IpkR9K98/4128">TS</a>]
01:08:50 ◼ ► the fact they sell to you these books [<a href="https://overcast.fm/+IpkR9K98/4130">TS</a>]
01:08:53 ◼ ► a long time and then they're sitting [<a href="https://overcast.fm/+IpkR9K98/4133">TS</a>]
01:08:54 ◼ ► there tapping the fingers going so when [<a href="https://overcast.fm/+IpkR9K98/4134">TS</a>]
01:08:56 ◼ ► you gonna buy some new books like ah [<a href="https://overcast.fm/+IpkR9K98/4136">TS</a>]
01:08:57 ◼ ► these ones we have a working fine you [<a href="https://overcast.fm/+IpkR9K98/4137">TS</a>]
01:08:59 ◼ ► sure about that I mean I'm surprised [<a href="https://overcast.fm/+IpkR9K98/4139">TS</a>]
01:09:01 ◼ ► they don't have plants in the school [<a href="https://overcast.fm/+IpkR9K98/4141">TS</a>]
01:09:02 ◼ ► encouraging kids to destroy books they [<a href="https://overcast.fm/+IpkR9K98/4142">TS</a>]
01:09:04 ◼ ► would like the electronic version and [<a href="https://overcast.fm/+IpkR9K98/4144">TS</a>]
01:09:06 ◼ ► say oh it's each student every year you [<a href="https://overcast.fm/+IpkR9K98/4146">TS</a>]
01:09:08 ◼ ► just pay five bucks or 10 bucks or 15 [<a href="https://overcast.fm/+IpkR9K98/4148">TS</a>]
01:09:09 ◼ ► bucks but you got to pay that every year [<a href="https://overcast.fm/+IpkR9K98/4149">TS</a>]
01:09:11 ◼ ► recurring revenue we love it you know uh [<a href="https://overcast.fm/+IpkR9K98/4151">TS</a>]
01:09:13 ◼ ► but we don't who cares if it's good for [<a href="https://overcast.fm/+IpkR9K98/4153">TS</a>]
01:09:16 ◼ ► those guys house like saying oh the [<a href="https://overcast.fm/+IpkR9K98/4156">TS</a>]
01:09:17 ◼ ► iPhone is good for carriers because it [<a href="https://overcast.fm/+IpkR9K98/4157">TS</a>]
01:09:18 ◼ ► uh it gave them more money per customer [<a href="https://overcast.fm/+IpkR9K98/4158">TS</a>]
01:09:21 ◼ ► because the iPhone users all had data [<a href="https://overcast.fm/+IpkR9K98/4161">TS</a>]
01:09:23 ◼ ► plans and stuff like that that's true [<a href="https://overcast.fm/+IpkR9K98/4163">TS</a>]
01:09:24 ◼ ► but we didn't really care about that [<a href="https://overcast.fm/+IpkR9K98/4164">TS</a>]
01:09:25 ◼ ► it's not particularly good for those of [<a href="https://overcast.fm/+IpkR9K98/4165">TS</a>]
01:09:28 ◼ ► us who are into electronic publishing [<a href="https://overcast.fm/+IpkR9K98/4168">TS</a>]
01:09:30 ◼ ► and stuff is now it's just one more [<a href="https://overcast.fm/+IpkR9K98/4170">TS</a>]
01:09:31 ◼ ► format to to target and you can do some [<a href="https://overcast.fm/+IpkR9K98/4171">TS</a>]
01:09:33 ◼ ► interesting things with that but it's [<a href="https://overcast.fm/+IpkR9K98/4173">TS</a>]
01:09:34 ◼ ► not the eBook authoring suite that [<a href="https://overcast.fm/+IpkR9K98/4174">TS</a>]
01:09:38 ◼ ► everyone wanted the the only party I [<a href="https://overcast.fm/+IpkR9K98/4178">TS</a>]
01:09:40 ◼ ► think that is coming out of this head I [<a href="https://overcast.fm/+IpkR9K98/4180">TS</a>]
01:09:44 ◼ ► developers around the net that they were [<a href="https://overcast.fm/+IpkR9K98/4184">TS</a>]
01:09:46 ◼ ► thinking of making a GUI application to [<a href="https://overcast.fm/+IpkR9K98/4186">TS</a>]
01:09:50 ◼ ► make epubs after that but no one wanted [<a href="https://overcast.fm/+IpkR9K98/4190">TS</a>]
01:09:52 ◼ ► to go near that because they knew Apple [<a href="https://overcast.fm/+IpkR9K98/4192">TS</a>]
01:09:53 ◼ ► was was doing something this area but [<a href="https://overcast.fm/+IpkR9K98/4193">TS</a>]
01:09:55 ◼ ► now that Apple has announced what [<a href="https://overcast.fm/+IpkR9K98/4195">TS</a>]
01:09:56 ◼ ► they've done those indie developers like [<a href="https://overcast.fm/+IpkR9K98/4196">TS</a>]
01:09:58 ◼ ► hey we can actually do this because it [<a href="https://overcast.fm/+IpkR9K98/4198">TS</a>]
01:09:59 ◼ ► looks like Apple doesn't have any [<a href="https://overcast.fm/+IpkR9K98/4199">TS</a>]
01:10:00 ◼ ► interest whatsoever in this market so if [<a href="https://overcast.fm/+IpkR9K98/4200">TS</a>]
01:10:02 ◼ ► some independent Mac person makes a [<a href="https://overcast.fm/+IpkR9K98/4202">TS</a>]
01:10:05 ◼ ► truly good standards-compliant ePub [<a href="https://overcast.fm/+IpkR9K98/4205">TS</a>]
01:10:08 ◼ ► generating application where you can [<a href="https://overcast.fm/+IpkR9K98/4208">TS</a>]
01:10:12 ◼ ► compliant epub throw it on there edit it [<a href="https://overcast.fm/+IpkR9K98/4212">TS</a>]
01:10:14 ◼ ► and you know edit it in place and save [<a href="https://overcast.fm/+IpkR9K98/4214">TS</a>]
01:10:15 ◼ ► it out so it's not just you know export [<a href="https://overcast.fm/+IpkR9K98/4215">TS</a>]
01:10:17 ◼ ► only and it's all standards compliant it [<a href="https://overcast.fm/+IpkR9K98/4217">TS</a>]
01:10:20 ◼ ► different places as possible I know many [<a href="https://overcast.fm/+IpkR9K98/4220">TS</a>]
01:10:23 ◼ ► people in that industry who would snap [<a href="https://overcast.fm/+IpkR9K98/4223">TS</a>]
01:10:24 ◼ ► that up and it's not the type of thing [<a href="https://overcast.fm/+IpkR9K98/4224">TS</a>]
01:10:26 ◼ ► where it's like oh it's Microsoft Word [<a href="https://overcast.fm/+IpkR9K98/4226">TS</a>]
01:10:27 ◼ ► every worker in the United States going [<a href="https://overcast.fm/+IpkR9K98/4227">TS</a>]
01:10:29 ◼ ► to buy a copy but it is something where [<a href="https://overcast.fm/+IpkR9K98/4229">TS</a>]
01:10:31 ◼ ► an indie Mac developer or small Mac [<a href="https://overcast.fm/+IpkR9K98/4231">TS</a>]
01:10:33 ◼ ► developer company with a few employees [<a href="https://overcast.fm/+IpkR9K98/4233">TS</a>]
01:10:34 ◼ ► that's a big business for them you know [<a href="https://overcast.fm/+IpkR9K98/4234">TS</a>]
01:10:36 ◼ ► what I mean so that's the only the only [<a href="https://overcast.fm/+IpkR9K98/4236">TS</a>]
01:10:39 ◼ ► silver lining here is that I think the [<a href="https://overcast.fm/+IpkR9K98/4239">TS</a>]
01:10:40 ◼ ► field is now wide open for independent [<a href="https://overcast.fm/+IpkR9K98/4240">TS</a>]
01:10:42 ◼ ► Mac developers to make a kick-ass epub [<a href="https://overcast.fm/+IpkR9K98/4242">TS</a>]
01:10:44 ◼ ► development environment and platform [<a href="https://overcast.fm/+IpkR9K98/4244">TS</a>]
01:10:47 ◼ ► satisfying the people who are in the [<a href="https://overcast.fm/+IpkR9K98/4247">TS</a>]
01:10:49 ◼ ► industry and we have the tools that are [<a href="https://overcast.fm/+IpkR9K98/4249">TS</a>]
01:10:51 ◼ ► available and like I said Amazon Amazon [<a href="https://overcast.fm/+IpkR9K98/4251">TS</a>]
01:10:54 ◼ ► has some place here emma's I can stick [<a href="https://overcast.fm/+IpkR9K98/4254">TS</a>]
01:10:56 ◼ ► to what it's got it could have I figure [<a href="https://overcast.fm/+IpkR9K98/4256">TS</a>]
01:10:58 ◼ ► what the Kindle format is the Kindle [<a href="https://overcast.fm/+IpkR9K98/4258">TS</a>]
01:10:59 ◼ ► format based on the the Kindle Fire [<a href="https://overcast.fm/+IpkR9K98/4259">TS</a>]
01:11:02 ◼ ► format that they have some new format [<a href="https://overcast.fm/+IpkR9K98/4262">TS</a>]
01:11:04 ◼ ► that you're able to do fancier stuff [<a href="https://overcast.fm/+IpkR9K98/4264">TS</a>]
01:11:06 ◼ ► there Moby's format is ancient that like [<a href="https://overcast.fm/+IpkR9K98/4266">TS</a>]
01:11:09 ◼ ► the the candle can read PRC files which [<a href="https://overcast.fm/+IpkR9K98/4269">TS</a>]
01:11:11 ◼ ► is like a palm the thing from you know [<a href="https://overcast.fm/+IpkR9K98/4271">TS</a>]
01:11:13 ◼ ► and and text files and can view PDFs a [<a href="https://overcast.fm/+IpkR9K98/4273">TS</a>]
01:11:16 ◼ ► little bit but well the Kindle the Kin I [<a href="https://overcast.fm/+IpkR9K98/4276">TS</a>]
01:11:18 ◼ ► think you're talking about kf8 or kindle [<a href="https://overcast.fm/+IpkR9K98/4278">TS</a>]
01:11:21 ◼ ► and I'm I know I know that it does a lot [<a href="https://overcast.fm/+IpkR9K98/4281">TS</a>]
01:11:25 ◼ ► of other things that you know because it [<a href="https://overcast.fm/+IpkR9K98/4285">TS</a>]
01:11:27 ◼ ► supports html5 and css3 and fixed [<a href="https://overcast.fm/+IpkR9K98/4287">TS</a>]
01:11:29 ◼ ► layouts and embedded fonts all that [<a href="https://overcast.fm/+IpkR9K98/4289">TS</a>]
01:11:31 ◼ ► stuff but it's not Ipoh no it's not Ipoh [<a href="https://overcast.fm/+IpkR9K98/4291">TS</a>]
01:11:34 ◼ ► yeah no I it's interesting that all all [<a href="https://overcast.fm/+IpkR9K98/4294">TS</a>]
01:11:37 ◼ ► these book technologies are like look [<a href="https://overcast.fm/+IpkR9K98/4297">TS</a>]
01:11:39 ◼ ► they don't want to reinvent the wheel [<a href="https://overcast.fm/+IpkR9K98/4299">TS</a>]
01:11:40 ◼ ► they all once HTML became standardized [<a href="https://overcast.fm/+IpkR9K98/4300">TS</a>]
01:11:44 ◼ ► and powerful especially CSS they all [<a href="https://overcast.fm/+IpkR9K98/4304">TS</a>]
01:11:46 ◼ ► leverage that to build their formats on [<a href="https://overcast.fm/+IpkR9K98/4306">TS</a>]
01:11:48 ◼ ► top oh right and then it's just kind of [<a href="https://overcast.fm/+IpkR9K98/4308">TS</a>]
01:11:50 ◼ ► arguing about the details like what are [<a href="https://overcast.fm/+IpkR9K98/4310">TS</a>]
01:11:52 ◼ ► the files called and right at the cover [<a href="https://overcast.fm/+IpkR9K98/4312">TS</a>]
01:11:53 ◼ ► image where do you put the metadata and [<a href="https://overcast.fm/+IpkR9K98/4313">TS</a>]
01:11:55 ◼ ► what formats you put the metadata and [<a href="https://overcast.fm/+IpkR9K98/4315">TS</a>]
01:11:56 ◼ ► how do you give him sit up you know if I [<a href="https://overcast.fm/+IpkR9K98/4316">TS</a>]
01:11:58 ◼ ► found a link for the kindle format [<a href="https://overcast.fm/+IpkR9K98/4318">TS</a>]
01:12:00 ◼ ► described I'll throw it into the into [<a href="https://overcast.fm/+IpkR9K98/4320">TS</a>]
01:12:02 ◼ ► the show notes yeah for those who are [<a href="https://overcast.fm/+IpkR9K98/4322">TS</a>]
01:12:05 ◼ ► curious about the end the ins and outs [<a href="https://overcast.fm/+IpkR9K98/4325">TS</a>]
01:12:07 ◼ ► of how this thing works someone in the [<a href="https://overcast.fm/+IpkR9K98/4327">TS</a>]
01:12:09 ◼ ► chat one also brought up the through [<a href="https://overcast.fm/+IpkR9K98/4329">TS</a>]
01:12:10 ◼ ► member push pop press remember those [<a href="https://overcast.fm/+IpkR9K98/4330">TS</a>]
01:12:13 ◼ ► guys oh yeah so I made a book of in Al [<a href="https://overcast.fm/+IpkR9K98/4333">TS</a>]
01:12:18 ◼ ► assuming with some environment don't [<a href="https://overcast.fm/+IpkR9K98/4338">TS</a>]
01:12:19 ◼ ► think I never actually looked at it it [<a href="https://overcast.fm/+IpkR9K98/4339">TS</a>]
01:12:21 ◼ ► was in it is it is they build themselves [<a href="https://overcast.fm/+IpkR9K98/4341">TS</a>]
01:12:23 ◼ ► as Al Gore's choice yeah and it was an [<a href="https://overcast.fm/+IpkR9K98/4343">TS</a>]
01:12:27 ◼ ► iPad app a native app yeah and it did [<a href="https://overcast.fm/+IpkR9K98/4347">TS</a>]
01:12:30 ◼ ► amazing stuff with interactivity and it [<a href="https://overcast.fm/+IpkR9K98/4350">TS</a>]
01:12:33 ◼ ► experience more than a book it was very [<a href="https://overcast.fm/+IpkR9K98/4353">TS</a>]
01:12:35 ◼ ► interesting this was a company that uh [<a href="https://overcast.fm/+IpkR9K98/4355">TS</a>]
01:12:38 ◼ ► pronouncing his name correctly he was a [<a href="https://overcast.fm/+IpkR9K98/4358">TS</a>]
01:12:39 ◼ ► he was a designer for work will Shipley [<a href="https://overcast.fm/+IpkR9K98/4359">TS</a>]
01:12:42 ◼ ► at delicious monster and then he went to [<a href="https://overcast.fm/+IpkR9K98/4362">TS</a>]
01:12:44 ◼ ► work for Apple designing many of the [<a href="https://overcast.fm/+IpkR9K98/4364">TS</a>]
01:12:46 ◼ ► graphics that we see every day on our [<a href="https://overcast.fm/+IpkR9K98/4366">TS</a>]
01:12:47 ◼ ► iPhones and in other contexts and then [<a href="https://overcast.fm/+IpkR9K98/4367">TS</a>]
01:12:50 ◼ ► he left Apple to go on his own and did [<a href="https://overcast.fm/+IpkR9K98/4370">TS</a>]
01:12:51 ◼ ► this press thing and then Facebook [<a href="https://overcast.fm/+IpkR9K98/4371">TS</a>]
01:12:52 ◼ ► brought out push pop press he had a [<a href="https://overcast.fm/+IpkR9K98/4372">TS</a>]
01:12:55 ◼ ► tweet today saying that I forget what it [<a href="https://overcast.fm/+IpkR9K98/4375">TS</a>]
01:12:59 ◼ ► was it was some sort of kind of snarky [<a href="https://overcast.fm/+IpkR9K98/4379">TS</a>]
01:13:00 ◼ ► tweet about how even though he doesn't [<a href="https://overcast.fm/+IpkR9K98/4380">TS</a>]
01:13:01 ◼ ► work at Apple looks like his design is [<a href="https://overcast.fm/+IpkR9K98/4381">TS</a>]
01:13:03 ◼ ► still influencing the company because a [<a href="https://overcast.fm/+IpkR9K98/4383">TS</a>]
01:13:05 ◼ ► lot of the demos for apples textbooks [<a href="https://overcast.fm/+IpkR9K98/4385">TS</a>]
01:13:07 ◼ ► look a lot like the demos they had for [<a href="https://overcast.fm/+IpkR9K98/4387">TS</a>]
01:13:09 ◼ ► push pop press stuff which is true but [<a href="https://overcast.fm/+IpkR9K98/4389">TS</a>]
01:13:13 ◼ ► you know I don't think I don't know I [<a href="https://overcast.fm/+IpkR9K98/4393">TS</a>]
01:13:16 ◼ ► don't feel bad that Apple like stolen [<a href="https://overcast.fm/+IpkR9K98/4396">TS</a>]
01:13:18 ◼ ► his idea of something because hey he's [<a href="https://overcast.fm/+IpkR9K98/4398">TS</a>]
01:13:20 ◼ ► Facebook has bought them out and he's [<a href="https://overcast.fm/+IpkR9K98/4400">TS</a>]
01:13:21 ◼ ► doing something entirely different to [<a href="https://overcast.fm/+IpkR9K98/4401">TS</a>]
01:13:22 ◼ ► Facebook I assume and be it's not the [<a href="https://overcast.fm/+IpkR9K98/4402">TS</a>]
01:13:25 ◼ ► first time we've seen interactive books [<a href="https://overcast.fm/+IpkR9K98/4405">TS</a>]
01:13:26 ◼ ► where you can like do stuff and he did a [<a href="https://overcast.fm/+IpkR9K98/4406">TS</a>]
01:13:28 ◼ ► particularly nice one that's true but [<a href="https://overcast.fm/+IpkR9K98/4408">TS</a>]
01:13:29 ◼ ► apples using HTML and he was using [<a href="https://overcast.fm/+IpkR9K98/4409">TS</a>]
01:13:32 ◼ ► native apps and it's all very different [<a href="https://overcast.fm/+IpkR9K98/4412">TS</a>]
01:13:33 ◼ ► so I don't think he has any reason to be [<a href="https://overcast.fm/+IpkR9K98/4413">TS</a>]
01:13:35 ◼ ► bitter but he might have just been [<a href="https://overcast.fm/+IpkR9K98/4415">TS</a>]
01:13:36 ◼ ► kidding so I think that's all I have to [<a href="https://overcast.fm/+IpkR9K98/4416">TS</a>]
01:13:42 ◼ ► say on this iBooks Author thing I'm [<a href="https://overcast.fm/+IpkR9K98/4422">TS</a>]
01:13:45 ◼ ► generally disappointed in it I think [<a href="https://overcast.fm/+IpkR9K98/4425">TS</a>]
01:13:49 ◼ ► they went the wrong way here and I [<a href="https://overcast.fm/+IpkR9K98/4429">TS</a>]
01:13:51 ◼ ► really think Amazon could shock the [<a href="https://overcast.fm/+IpkR9K98/4431">TS</a>]
01:13:53 ◼ ► world if they fully embraced ePub epub [<a href="https://overcast.fm/+IpkR9K98/4433">TS</a>]
01:13:57 ◼ ► three uh to like cement their lead [<a href="https://overcast.fm/+IpkR9K98/4437">TS</a>]
01:14:00 ◼ ► because Apple has Apple is stumbling [<a href="https://overcast.fm/+IpkR9K98/4440">TS</a>]
01:14:01 ◼ ► here and they can go in for the kill by [<a href="https://overcast.fm/+IpkR9K98/4441">TS</a>]
01:14:03 ◼ ► going the other direction and say you [<a href="https://overcast.fm/+IpkR9K98/4443">TS</a>]
01:14:04 ◼ ► know what we're going to support her old [<a href="https://overcast.fm/+IpkR9K98/4444">TS</a>]
01:14:06 ◼ ► Kindle format so we're always going to [<a href="https://overcast.fm/+IpkR9K98/4446">TS</a>]
01:14:07 ◼ ► have her own DRM and everything but we [<a href="https://overcast.fm/+IpkR9K98/4447">TS</a>]
01:14:08 ◼ ► are fully supporting going forward epub [<a href="https://overcast.fm/+IpkR9K98/4448">TS</a>]
01:14:10 ◼ ► three and they just need a partner or [<a href="https://overcast.fm/+IpkR9K98/4450">TS</a>]
01:14:12 ◼ ► maybe you'll do themselves God knows [<a href="https://overcast.fm/+IpkR9K98/4452">TS</a>]
01:14:14 ◼ ► Amazon is not afraid to enter markets to [<a href="https://overcast.fm/+IpkR9K98/4454">TS</a>]
01:14:16 ◼ ► make really great authoring tools for a [<a href="https://overcast.fm/+IpkR9K98/4456">TS</a>]
01:14:19 ◼ ► standard format you know everyone is [<a href="https://overcast.fm/+IpkR9K98/4459">TS</a>]
01:14:22 ◼ ► looking for that part of the reason the [<a href="https://overcast.fm/+IpkR9K98/4462">TS</a>]
01:14:24 ◼ ► music business took off so big is [<a href="https://overcast.fm/+IpkR9K98/4464">TS</a>]
01:14:31 ◼ ► explosion of the market so there wasn't [<a href="https://overcast.fm/+IpkR9K98/4471">TS</a>]
01:14:33 ◼ ► like you know Sony tried to do with a [<a href="https://overcast.fm/+IpkR9K98/4473">TS</a>]
01:14:35 ◼ ► track a TR AC or something making a [<a href="https://overcast.fm/+IpkR9K98/4475">TS</a>]
01:14:38 ◼ ► proprietary formats the fact that [<a href="https://overcast.fm/+IpkR9K98/4478">TS</a>]
01:14:39 ◼ ► everyone kind of agree with mp3 works [<a href="https://overcast.fm/+IpkR9K98/4479">TS</a>]
01:14:41 ◼ ► everywhere their mp3 players every even [<a href="https://overcast.fm/+IpkR9K98/4481">TS</a>]
01:14:43 ◼ ► mp3 works on iPods even though apples do [<a href="https://overcast.fm/+IpkR9K98/4483">TS</a>]
01:14:44 ◼ ► in AAC which is also an open standard [<a href="https://overcast.fm/+IpkR9K98/4484">TS</a>]
01:14:46 ◼ ► and b3 works everywhere so there's no [<a href="https://overcast.fm/+IpkR9K98/4486">TS</a>]
01:14:47 ◼ ► arguing or formats and epub world has [<a href="https://overcast.fm/+IpkR9K98/4487">TS</a>]
01:14:51 ◼ ► epub well the e-book world has always [<a href="https://overcast.fm/+IpkR9K98/4491">TS</a>]
01:14:52 ◼ ► been hindered by the million different [<a href="https://overcast.fm/+IpkR9K98/4492">TS</a>]
01:14:54 ◼ ► formats it's better for everybody and [<a href="https://overcast.fm/+IpkR9K98/4494">TS</a>]
01:14:56 ◼ ► it's a tide that will lift all boats if [<a href="https://overcast.fm/+IpkR9K98/4496">TS</a>]
01:14:58 ◼ ► we could just not keep arguing about the [<a href="https://overcast.fm/+IpkR9K98/4498">TS</a>]
01:15:02 ◼ ► stupidity of different formats and stuff [<a href="https://overcast.fm/+IpkR9K98/4502">TS</a>]
01:15:05 ◼ ► stupidity of different dear Rams I guess [<a href="https://overcast.fm/+IpkR9K98/4505">TS</a>]
01:15:06 ◼ ► but that's still an improvement so [<a href="https://overcast.fm/+IpkR9K98/4506">TS</a>]
01:15:08 ◼ ► Amazon can make as the market leader [<a href="https://overcast.fm/+IpkR9K98/4508">TS</a>]
01:15:09 ◼ ► Amazon can make that happen and I really [<a href="https://overcast.fm/+IpkR9K98/4509">TS</a>]
01:15:12 ◼ ► hope they do as it's clear that Apple's [<a href="https://overcast.fm/+IpkR9K98/4512">TS</a>]
01:15:14 ◼ ► not not going to there so I predict [<a href="https://overcast.fm/+IpkR9K98/4514">TS</a>]
01:15:16 ◼ ► boring mediocre things for apples I book [<a href="https://overcast.fm/+IpkR9K98/4516">TS</a>]
01:15:20 ◼ ► authors effort Apple feel free to prove [<a href="https://overcast.fm/+IpkR9K98/4520">TS</a>]
01:15:22 ◼ ► me wrong a year from now what what are [<a href="https://overcast.fm/+IpkR9K98/4522">TS</a>]
01:15:28 ◼ ► we going to see a new version of this [<a href="https://overcast.fm/+IpkR9K98/4528">TS</a>]
01:15:33 ◼ ► and at the very least I would hope they [<a href="https://overcast.fm/+IpkR9K98/4533">TS</a>]
01:15:37 ◼ ► would make something that you can got on [<a href="https://overcast.fm/+IpkR9K98/4537">TS</a>]
01:15:39 ◼ ► your note like do they even want to make [<a href="https://overcast.fm/+IpkR9K98/4539">TS</a>]
01:15:41 ◼ ► something you can view on the iPhone [<a href="https://overcast.fm/+IpkR9K98/4541">TS</a>]
01:15:42 ◼ ► obviously they're going to improve the [<a href="https://overcast.fm/+IpkR9K98/4542">TS</a>]
01:15:43 ◼ ► authoring app and they're going to [<a href="https://overcast.fm/+IpkR9K98/4543">TS</a>]
01:15:44 ◼ ► improve the capabilities and they're [<a href="https://overcast.fm/+IpkR9K98/4544">TS</a>]
01:15:46 ◼ ► going to remove bug bugs and everything [<a href="https://overcast.fm/+IpkR9K98/4546">TS</a>]
01:15:49 ◼ ► structure and stuff like that but I [<a href="https://overcast.fm/+IpkR9K98/4549">TS</a>]
01:15:52 ◼ ► don't this is going to be at best the [<a href="https://overcast.fm/+IpkR9K98/4552">TS</a>]
01:15:55 ◼ ► hobby for them at best it almost makes [<a href="https://overcast.fm/+IpkR9K98/4555">TS</a>]
01:15:58 ◼ ► me think like it's like a sentimental [<a href="https://overcast.fm/+IpkR9K98/4558">TS</a>]
01:16:00 ◼ ► project because but the last one one of [<a href="https://overcast.fm/+IpkR9K98/4560">TS</a>]
01:16:02 ◼ ► the last ones that Steve really wanted [<a href="https://overcast.fm/+IpkR9K98/4562">TS</a>]
01:16:04 ◼ ► to do like well we'll do it and we'll do [<a href="https://overcast.fm/+IpkR9K98/4564">TS</a>]
01:16:07 ◼ ► it the way he wanted to do it but I do [<a href="https://overcast.fm/+IpkR9K98/4567">TS</a>]
01:16:08 ◼ ► not predict good things Oh one thing I [<a href="https://overcast.fm/+IpkR9K98/4568">TS</a>]
01:16:10 ◼ ► forgot to talk about that I'm surprised [<a href="https://overcast.fm/+IpkR9K98/4570">TS</a>]
01:16:12 ◼ ► the chat room hasn't been yelling at me [<a href="https://overcast.fm/+IpkR9K98/4572">TS</a>]
01:16:13 ◼ ► to talk about is a license agreement I [<a href="https://overcast.fm/+IpkR9K98/4573">TS</a>]
01:16:17 ◼ ► know you talked about this with Andy but [<a href="https://overcast.fm/+IpkR9K98/4577">TS</a>]
01:16:19 ◼ ► this is another reason that I think [<a href="https://overcast.fm/+IpkR9K98/4579">TS</a>]
01:16:21 ◼ ► their heads up there but it any any any [<a href="https://overcast.fm/+IpkR9K98/4581">TS</a>]
01:16:25 ◼ ► iBooks file you make with this can only [<a href="https://overcast.fm/+IpkR9K98/4585">TS</a>]
01:16:28 ◼ ► be sold through Apple Store according to [<a href="https://overcast.fm/+IpkR9K98/4588">TS</a>]
01:16:30 ◼ ► the license agreement on the software [<a href="https://overcast.fm/+IpkR9K98/4590">TS</a>]
01:16:31 ◼ ► sold not distributed but sold you can [<a href="https://overcast.fm/+IpkR9K98/4591">TS</a>]
01:16:34 ◼ ► give it away for free to whoever you [<a href="https://overcast.fm/+IpkR9K98/4594">TS</a>]
01:16:36 ◼ ► want right but if you decide I've made [<a href="https://overcast.fm/+IpkR9K98/4596">TS</a>]
01:16:38 ◼ ► this file and if you send me five [<a href="https://overcast.fm/+IpkR9K98/4598">TS</a>]
01:16:39 ◼ ► dollars in the mail in an envelope I [<a href="https://overcast.fm/+IpkR9K98/4599">TS</a>]
01:16:41 ◼ ► will put the file on a floppy disk and [<a href="https://overcast.fm/+IpkR9K98/4601">TS</a>]
01:16:43 ◼ ► send it to you you can't do that right [<a href="https://overcast.fm/+IpkR9K98/4603">TS</a>]
01:16:45 ◼ ► according to the License Agreement you [<a href="https://overcast.fm/+IpkR9K98/4605">TS</a>]
01:16:47 ◼ ► can but could they buy a t-shirt from [<a href="https://overcast.fm/+IpkR9K98/4607">TS</a>]
01:16:50 ◼ ► you and you know this is included it [<a href="https://overcast.fm/+IpkR9K98/4610">TS</a>]
01:16:54 ◼ ► seemed there there was a in the fact was [<a href="https://overcast.fm/+IpkR9K98/4614">TS</a>]
01:16:56 ◼ ► like if you have any subscription [<a href="https://overcast.fm/+IpkR9K98/4616">TS</a>]
01:16:57 ◼ ► service like I was thinking from ARS [<a href="https://overcast.fm/+IpkR9K98/4617">TS</a>]
01:16:59 ◼ ► Technica's perspectives are expecting [<a href="https://overcast.fm/+IpkR9K98/4619">TS</a>]
01:17:00 ◼ ► yourself subscriptions and part of the [<a href="https://overcast.fm/+IpkR9K98/4620">TS</a>]
01:17:02 ◼ ► benefits of the descriptions you would [<a href="https://overcast.fm/+IpkR9K98/4622">TS</a>]
01:17:03 ◼ ► downloadable versions of many of the [<a href="https://overcast.fm/+IpkR9K98/4623">TS</a>]
01:17:04 ◼ ► articles you write in a PDF format an [<a href="https://overcast.fm/+IpkR9K98/4624">TS</a>]
01:17:06 ◼ ► ePub so say you pay our stacking of our [<a href="https://overcast.fm/+IpkR9K98/4626">TS</a>]
01:17:09 ◼ ► subscription and can then as part of [<a href="https://overcast.fm/+IpkR9K98/4629">TS</a>]
01:17:12 ◼ ► your subscription should you be able to [<a href="https://overcast.fm/+IpkR9K98/4632">TS</a>]
01:17:14 ◼ ► download iBooks format versions of [<a href="https://overcast.fm/+IpkR9K98/4634">TS</a>]
01:17:17 ◼ ► articles I think that's against apple's [<a href="https://overcast.fm/+IpkR9K98/4637">TS</a>]
01:17:18 ◼ ► rules too they would say all right now [<a href="https://overcast.fm/+IpkR9K98/4638">TS</a>]
01:17:21 ◼ ► if you do any subscription service or [<a href="https://overcast.fm/+IpkR9K98/4641">TS</a>]
01:17:22 ◼ ► anything like that or it's bundled as [<a href="https://overcast.fm/+IpkR9K98/4642">TS</a>]
01:17:23 ◼ ► part of your making any money off things [<a href="https://overcast.fm/+IpkR9K98/4643">TS</a>]
01:17:25 ◼ ► that you produce with this free tool of [<a href="https://overcast.fm/+IpkR9K98/4645">TS</a>]
01:17:27 ◼ ► ours and not you have to go through us [<a href="https://overcast.fm/+IpkR9K98/4647">TS</a>]
01:17:29 ◼ ► right I don't know about the legal [<a href="https://overcast.fm/+IpkR9K98/4649">TS</a>]
01:17:32 ◼ ► implications of that whether it is legal [<a href="https://overcast.fm/+IpkR9K98/4652">TS</a>]
01:17:34 ◼ ► I don't know about the enforcement [<a href="https://overcast.fm/+IpkR9K98/4654">TS</a>]
01:17:35 ◼ ► implications could could you possibly [<a href="https://overcast.fm/+IpkR9K98/4655">TS</a>]
01:17:37 ◼ ► enforce this out well actually I do know [<a href="https://overcast.fm/+IpkR9K98/4657">TS</a>]
01:17:38 ◼ ► about that it's impossible to enforce a [<a href="https://overcast.fm/+IpkR9K98/4658">TS</a>]
01:17:40 ◼ ► hundred percent obviously like anything [<a href="https://overcast.fm/+IpkR9K98/4660">TS</a>]
01:17:41 ◼ ► that happens in the internet but you [<a href="https://overcast.fm/+IpkR9K98/4661">TS</a>]
01:17:43 ◼ ► don't care about a hundred percent you [<a href="https://overcast.fm/+IpkR9K98/4663">TS</a>]
01:17:44 ◼ ► just care like you can't build the [<a href="https://overcast.fm/+IpkR9K98/4664">TS</a>]
01:17:47 ◼ ► that's what they've done they basically [<a href="https://overcast.fm/+IpkR9K98/4667">TS</a>]
01:17:48 ◼ ► said look it's free tool we're giving [<a href="https://overcast.fm/+IpkR9K98/4668">TS</a>]
01:17:50 ◼ ► if you want to make money off it we need [<a href="https://overcast.fm/+IpkR9K98/4670">TS</a>]
01:17:52 ◼ ► to cut take it relief I think that's a [<a href="https://overcast.fm/+IpkR9K98/4672">TS</a>]
01:17:55 ◼ ► silly move - I don't think it's evil I [<a href="https://overcast.fm/+IpkR9K98/4675">TS</a>]
01:17:57 ◼ ► just think it's dumb you know it was [<a href="https://overcast.fm/+IpkR9K98/4677">TS</a>]
01:18:01 ◼ ► crazy it's like if you bought Microsoft [<a href="https://overcast.fm/+IpkR9K98/4681">TS</a>]
01:18:03 ◼ ► Word and they said any time you sell any [<a href="https://overcast.fm/+IpkR9K98/4683">TS</a>]
01:18:04 ◼ ► content in a Microsoft Word format that [<a href="https://overcast.fm/+IpkR9K98/4684">TS</a>]
01:18:06 ◼ ► we have to get a cut so Harry Potter was [<a href="https://overcast.fm/+IpkR9K98/4686">TS</a>]
01:18:08 ◼ ► written in Microsoft Word and Microsoft [<a href="https://overcast.fm/+IpkR9K98/4688">TS</a>]
01:18:09 ◼ ► will get it kind of you know that apples [<a href="https://overcast.fm/+IpkR9K98/4689">TS</a>]
01:18:13 ◼ ► not saying it owns your novel they're [<a href="https://overcast.fm/+IpkR9K98/4693">TS</a>]
01:18:15 ◼ ► saying they that they need a cut if you [<a href="https://overcast.fm/+IpkR9K98/4695">TS</a>]
01:18:17 ◼ ► sell an iBook version of your now you [<a href="https://overcast.fm/+IpkR9K98/4697">TS</a>]
01:18:19 ◼ ► can copy and paste that text add it to [<a href="https://overcast.fm/+IpkR9K98/4699">TS</a>]
01:18:20 ◼ ► Word and then you know send it to your [<a href="https://overcast.fm/+IpkR9K98/4700">TS</a>]
01:18:22 ◼ ► editor and have them print it up or make [<a href="https://overcast.fm/+IpkR9K98/4702">TS</a>]
01:18:24 ◼ ► an ePub or whatever but use our app you [<a href="https://overcast.fm/+IpkR9K98/4704">TS</a>]
01:18:26 ◼ ► make it in this format that's why it's [<a href="https://overcast.fm/+IpkR9K98/4706">TS</a>]
01:18:28 ◼ ► our format it's naughty puppy make it an [<a href="https://overcast.fm/+IpkR9K98/4708">TS</a>]
01:18:29 ◼ ► art format we need to cut really dumb [<a href="https://overcast.fm/+IpkR9K98/4709">TS</a>]
01:18:32 ◼ ► silly I mean given that they've already [<a href="https://overcast.fm/+IpkR9K98/4712">TS</a>]
01:18:35 ◼ ► screwed up so badly but by making you [<a href="https://overcast.fm/+IpkR9K98/4715">TS</a>]
01:18:37 ◼ ► only be able to make things for their [<a href="https://overcast.fm/+IpkR9K98/4717">TS</a>]
01:18:38 ◼ ► store this is just icing on the cake it [<a href="https://overcast.fm/+IpkR9K98/4718">TS</a>]
01:18:41 ◼ ► doesn't I guess doesn't really limit you [<a href="https://overcast.fm/+IpkR9K98/4721">TS</a>]
01:18:42 ◼ ► anymore because we realistically what [<a href="https://overcast.fm/+IpkR9K98/4722">TS</a>]
01:18:44 ◼ ► were you can do with that anyway you're [<a href="https://overcast.fm/+IpkR9K98/4724">TS</a>]
01:18:46 ◼ ► gonna sell it individual in your website [<a href="https://overcast.fm/+IpkR9K98/4726">TS</a>]
01:18:47 ◼ ► and say you need to I paid for it I [<a href="https://overcast.fm/+IpkR9K98/4727">TS</a>]
01:18:48 ◼ ► don't know it's just it's just silly uh [<a href="https://overcast.fm/+IpkR9K98/4728">TS</a>]
01:18:52 ◼ ► and again I understand the why they felt [<a href="https://overcast.fm/+IpkR9K98/4732">TS</a>]
01:18:56 ◼ ► like they had to do this because you can [<a href="https://overcast.fm/+IpkR9K98/4736">TS</a>]
01:18:58 ◼ ► make cooler looking books when you're [<a href="https://overcast.fm/+IpkR9K98/4738">TS</a>]
01:19:00 ◼ ► not constrained by being standards [<a href="https://overcast.fm/+IpkR9K98/4740">TS</a>]
01:19:01 ◼ ► compliant but it's not like they're [<a href="https://overcast.fm/+IpkR9K98/4741">TS</a>]
01:19:04 ◼ ► saying what we really wanted to do it [<a href="https://overcast.fm/+IpkR9K98/4744">TS</a>]
01:19:06 ◼ ► the right way but the reality for us [<a href="https://overcast.fm/+IpkR9K98/4746">TS</a>]
01:19:08 ◼ ► just do it slightly in a different way [<a href="https://overcast.fm/+IpkR9K98/4748">TS</a>]
01:19:09 ◼ ► but we're trying to converge on on an [<a href="https://overcast.fm/+IpkR9K98/4749">TS</a>]
01:19:15 ◼ ► converge on that you know Amazon's the [<a href="https://overcast.fm/+IpkR9K98/4755">TS</a>]
01:19:16 ◼ ► proprietary bad guy and we're going the [<a href="https://overcast.fm/+IpkR9K98/4756">TS</a>]
01:19:19 ◼ ► standardize an ePub and we're going to [<a href="https://overcast.fm/+IpkR9K98/4759">TS</a>]
01:19:20 ◼ ► make a gravy pop authoring suite and by [<a href="https://overcast.fm/+IpkR9K98/4760">TS</a>]
01:19:22 ◼ ► the way if you make epubs with specific [<a href="https://overcast.fm/+IpkR9K98/4762">TS</a>]
01:19:24 ◼ ► extensions they look great on the iPad [<a href="https://overcast.fm/+IpkR9K98/4764">TS</a>]
01:19:26 ◼ ► too but really you can make generic [<a href="https://overcast.fm/+IpkR9K98/4766">TS</a>]
01:19:27 ◼ ► epubs out of that they're not doing that [<a href="https://overcast.fm/+IpkR9K98/4767">TS</a>]
01:19:28 ◼ ► it's clear that are doing that I think [<a href="https://overcast.fm/+IpkR9K98/4768">TS</a>]
01:19:37 ◼ ► so you think but I think that what you [<a href="https://overcast.fm/+IpkR9K98/4777">TS</a>]
01:19:41 ◼ ► just said or the entire issue or what I [<a href="https://overcast.fm/+IpkR9K98/4781">TS</a>]
01:19:43 ◼ ► think about this as far as the show but [<a href="https://overcast.fm/+IpkR9K98/4783">TS</a>]
01:19:46 ◼ ► all that wrapped in one I mean I do have [<a href="https://overcast.fm/+IpkR9K98/4786">TS</a>]
01:19:48 ◼ ► another topic here I have Wikipedia that [<a href="https://overcast.fm/+IpkR9K98/4788">TS</a>]
01:19:49 ◼ ► I want to talk about but I think it's [<a href="https://overcast.fm/+IpkR9K98/4789">TS</a>]
01:19:51 ◼ ► probably too long and I really do want [<a href="https://overcast.fm/+IpkR9K98/4791">TS</a>]
01:19:52 ◼ ► to do get a show that's not too long [<a href="https://overcast.fm/+IpkR9K98/4792">TS</a>]
01:19:53 ◼ ► this is where we should get this would [<a href="https://overcast.fm/+IpkR9K98/4793">TS</a>]
01:19:55 ◼ ► be the self-restraint that you would [<a href="https://overcast.fm/+IpkR9K98/4795">TS</a>]
01:19:57 ◼ ► need to show yeah I have that restraint [<a href="https://overcast.fm/+IpkR9K98/4797">TS</a>]
01:19:59 ◼ ► I will save Wikipedia for another day [<a href="https://overcast.fm/+IpkR9K98/4799">TS</a>]
01:20:01 ◼ ► because I don't think there's any way I [<a href="https://overcast.fm/+IpkR9K98/4801">TS</a>]
01:20:02 ◼ ► can talk about that oh and look at that [<a href="https://overcast.fm/+IpkR9K98/4802">TS</a>]
01:20:04 ◼ ► look at lurking under Wikipedia I've got [<a href="https://overcast.fm/+IpkR9K98/4804">TS</a>]
01:20:06 ◼ ► re FS you know about that re FS are EFS [<a href="https://overcast.fm/+IpkR9K98/4806">TS</a>]
01:20:10 ◼ ► yeah it's like ZFS but you have a speech [<a href="https://overcast.fm/+IpkR9K98/4810">TS</a>]
01:20:13 ◼ ► this is reliable on disk file system [<a href="https://overcast.fm/+IpkR9K98/4813">TS</a>]
01:20:18 ◼ ► unto structures right resilient files [<a href="https://overcast.fm/+IpkR9K98/4818">TS</a>]
01:20:21 ◼ ► resilient okay the new initiative as [<a href="https://overcast.fm/+IpkR9K98/4821">TS</a>]
01:20:23 ◼ ► part of Windows 8 I want to talk about [<a href="https://overcast.fm/+IpkR9K98/4823">TS</a>]
01:20:30 ◼ ► Wikipedia Andrea FS a lot of people have [<a href="https://overcast.fm/+IpkR9K98/4830">TS</a>]
01:20:32 ◼ ► asked about Rio FS and I've been reading [<a href="https://overcast.fm/+IpkR9K98/4832">TS</a>]
01:20:33 ◼ ► up on and it's very interesting and what [<a href="https://overcast.fm/+IpkR9K98/4833">TS</a>]
01:20:36 ◼ ► do I think about this textbook thing [<a href="https://overcast.fm/+IpkR9K98/4836">TS</a>]
01:20:38 ◼ ► gonna sound more down on it than other [<a href="https://overcast.fm/+IpkR9K98/4838">TS</a>]
01:20:41 ◼ ► people are other people sound more [<a href="https://overcast.fm/+IpkR9K98/4841">TS</a>]
01:20:43 ◼ ► well I think I think the people who are [<a href="https://overcast.fm/+IpkR9K98/4843">TS</a>]
01:20:47 ◼ ► you know I think Andy dispelled a lot of [<a href="https://overcast.fm/+IpkR9K98/4847">TS</a>]
01:20:50 ◼ ► that yesterday when he created a book [<a href="https://overcast.fm/+IpkR9K98/4850">TS</a>]
01:20:54 ◼ ► and sent me the book and said you know [<a href="https://overcast.fm/+IpkR9K98/4854">TS</a>]
01:20:56 ◼ ► this is this is what it is but it [<a href="https://overcast.fm/+IpkR9K98/4856">TS</a>]
01:20:58 ◼ ► imposes all of these limitations it [<a href="https://overcast.fm/+IpkR9K98/4858">TS</a>]
01:21:00 ◼ ► imposes this structure it really is for [<a href="https://overcast.fm/+IpkR9K98/4860">TS</a>]
01:21:02 ◼ ► creating textbooks this version of it [<a href="https://overcast.fm/+IpkR9K98/4862">TS</a>]
01:21:04 ◼ ► and that you know pages remains as [<a href="https://overcast.fm/+IpkR9K98/4864">TS</a>]
01:21:07 ◼ ► perhaps a better way if you just want to [<a href="https://overcast.fm/+IpkR9K98/4867">TS</a>]
01:21:09 ◼ ► flow some text and get it into an [<a href="https://overcast.fm/+IpkR9K98/4869">TS</a>]
01:21:11 ◼ ► e-reader use pages pages is not a great [<a href="https://overcast.fm/+IpkR9K98/4871">TS</a>]
01:21:14 ◼ ► ebook development platform either I can [<a href="https://overcast.fm/+IpkR9K98/4874">TS</a>]
01:21:17 ◼ ► tell you that no I said I know it's not [<a href="https://overcast.fm/+IpkR9K98/4877">TS</a>]
01:21:19 ◼ ► yeah but maybe this is more simply [<a href="https://overcast.fm/+IpkR9K98/4879">TS</a>]
01:21:24 ◼ ► alternative for certain people than the [<a href="https://overcast.fm/+IpkR9K98/4884">TS</a>]
01:21:26 ◼ ► awesome new application they give right [<a href="https://overcast.fm/+IpkR9K98/4886">TS</a>]
01:21:28 ◼ ► yeah so open to the chat room asked [<a href="https://overcast.fm/+IpkR9K98/4888">TS</a>]
01:21:32 ◼ ► about SOPA the reason none of us and [<a href="https://overcast.fm/+IpkR9K98/4892">TS</a>]
01:21:34 ◼ ► does anyone talked about SOPA we're all [<a href="https://overcast.fm/+IpkR9K98/4894">TS</a>]
01:21:36 ◼ ► against it yeah that's a simple that's [<a href="https://overcast.fm/+IpkR9K98/4896">TS</a>]
01:21:39 ◼ ► why we never talk about this there's [<a href="https://overcast.fm/+IpkR9K98/4899">TS</a>]
01:21:40 ◼ ► nothing to discuss it's stupid and yeah [<a href="https://overcast.fm/+IpkR9K98/4900">TS</a>]
01:21:43 ◼ ► yeah we just did the SOPA discussion [<a href="https://overcast.fm/+IpkR9K98/4903">TS</a>]
01:21:47 ◼ ► all right so that's it yeah all right [<a href="https://overcast.fm/+IpkR9K98/4907">TS</a>]
01:21:51 ◼ ► you sure it's we sure I feel it feels [<a href="https://overcast.fm/+IpkR9K98/4911">TS</a>]
01:21:54 ◼ ► feels a little weird I know it's a good [<a href="https://overcast.fm/+IpkR9K98/4914">TS</a>]