PodSearch

Hypercritical

42: The Wrong Guy

 

00:00:03   this is hypercritical it is a weekly [<a href="https://overcast.fm/+IplN7GcE/3">TS</a>]

00:00:06   talkshow ruminating on exactly what is [<a href="https://overcast.fm/+IplN7GcE/6">TS</a>]

00:00:09   wrong in the world of Apple and related [<a href="https://overcast.fm/+IplN7GcE/9">TS</a>]

00:00:11   technologies and businesses nothing is [<a href="https://overcast.fm/+IplN7GcE/11">TS</a>]

00:00:12   so perfect cannot be complained about [<a href="https://overcast.fm/+IplN7GcE/12">TS</a>]

00:00:15   bhaijaan siracusa who co-hosts this show [<a href="https://overcast.fm/+IplN7GcE/15">TS</a>]

00:00:19   with me I'm Dan Benjamin today is [<a href="https://overcast.fm/+IplN7GcE/19">TS</a>]

00:00:21   November 11 2011 this is episode number [<a href="https://overcast.fm/+IplN7GcE/21">TS</a>]

00:00:26   42 we would like to thank our sponsors [<a href="https://overcast.fm/+IplN7GcE/26">TS</a>]

00:00:29   reinvigorate net and Raven dot IO and in [<a href="https://overcast.fm/+IplN7GcE/29">TS</a>]

00:00:33   fact a reinvigorate is also sponsoring [<a href="https://overcast.fm/+IplN7GcE/33">TS</a>]

00:00:35   all of our bandwidth this month [<a href="https://overcast.fm/+IplN7GcE/35">TS</a>]

00:00:37   reinvigorate dotnet real-time web stats [<a href="https://overcast.fm/+IplN7GcE/37">TS</a>]

00:00:39   and heat maps tell me more about them as [<a href="https://overcast.fm/+IplN7GcE/39">TS</a>]

00:00:42   the show goes on hi John siracusa I'd [<a href="https://overcast.fm/+IplN7GcE/42">TS</a>]

00:00:47   and Benjamin how are you feeling all [<a href="https://overcast.fm/+IplN7GcE/47">TS</a>]

00:00:50   right you sound good yeah but we're not [<a href="https://overcast.fm/+IplN7GcE/50">TS</a>]

00:00:55   gonna matter game control that's what [<a href="https://overcast.fm/+IplN7GcE/55">TS</a>]

00:00:56   did it [<a href="https://overcast.fm/+IplN7GcE/56">TS</a>]

00:00:57   ah sounds like oh you've been working [<a href="https://overcast.fm/+IplN7GcE/57">TS</a>]

00:00:58   out no no definitely not okay all right [<a href="https://overcast.fm/+IplN7GcE/58">TS</a>]

00:01:04   do you know what today's show is about [<a href="https://overcast.fm/+IplN7GcE/64">TS</a>]

00:01:06   damn Microsoft No uh killing the [<a href="https://overcast.fm/+IplN7GcE/66">TS</a>]

00:01:13   dashboard so it doesn't occupy too many [<a href="https://overcast.fm/+IplN7GcE/73">TS</a>]

00:01:15   resources on your MacBook Air oh no no [<a href="https://overcast.fm/+IplN7GcE/75">TS</a>]

00:01:18   no we're gonna talk about the Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/78">TS</a>]

00:01:21   studiously avoided listening to any of [<a href="https://overcast.fm/+IplN7GcE/81">TS</a>]

00:01:24   your other shows that discuss that it [<a href="https://overcast.fm/+IplN7GcE/84">TS</a>]

00:01:25   didn't lessons Andy a knocko show and he [<a href="https://overcast.fm/+IplN7GcE/85">TS</a>]

00:01:27   discussed it Kay yester whatever Gruber [<a href="https://overcast.fm/+IplN7GcE/87">TS</a>]

00:01:29   show was we started talking about the [<a href="https://overcast.fm/+IplN7GcE/89">TS</a>]

00:01:31   bio I turned that off uh-huh [<a href="https://overcast.fm/+IplN7GcE/91">TS</a>]

00:01:33   I don't think Marco talked about it at [<a href="https://overcast.fm/+IplN7GcE/93">TS</a>]

00:01:34   all but not really avoiding all the [<a href="https://overcast.fm/+IplN7GcE/94">TS</a>]

00:01:36   discussions because I'm assuming you all [<a href="https://overcast.fm/+IplN7GcE/96">TS</a>]

00:01:38   have very similar things to say and it's [<a href="https://overcast.fm/+IplN7GcE/98">TS</a>]

00:01:40   harder to save them and sound fresh if [<a href="https://overcast.fm/+IplN7GcE/100">TS</a>]

00:01:43   you've heard a bunch of other people say [<a href="https://overcast.fm/+IplN7GcE/103">TS</a>]

00:01:44   the same things but you don't have that [<a href="https://overcast.fm/+IplN7GcE/104">TS</a>]

00:01:45   luxury unfortunately I like I like here [<a href="https://overcast.fm/+IplN7GcE/105">TS</a>]

00:01:48   in the book I I Finn it I'm so close to [<a href="https://overcast.fm/+IplN7GcE/108">TS</a>]

00:01:51   finishing it I'm within pages pages of [<a href="https://overcast.fm/+IplN7GcE/111">TS</a>]

00:01:54   being done I would know so don't ruin [<a href="https://overcast.fm/+IplN7GcE/114">TS</a>]

00:01:56   all these a last show where we're going [<a href="https://overcast.fm/+IplN7GcE/116">TS</a>]

00:01:57   to talk about it I figured now surely [<a href="https://overcast.fm/+IplN7GcE/117">TS</a>]

00:01:59   you will have finished it I read it [<a href="https://overcast.fm/+IplN7GcE/119">TS</a>]

00:02:00   enough that I can do you didn't listen [<a href="https://overcast.fm/+IplN7GcE/120">TS</a>]

00:02:02   to the earlier show so you don't know [<a href="https://overcast.fm/+IplN7GcE/122">TS</a>]

00:02:04   but I'm I am but I don't have it on my [<a href="https://overcast.fm/+IplN7GcE/124">TS</a>]

00:02:06   desk right now so I'm not going to be [<a href="https://overcast.fm/+IplN7GcE/126">TS</a>]

00:02:07   reading passages from it so I will rely [<a href="https://overcast.fm/+IplN7GcE/127">TS</a>]

00:02:09   on you to read the passages oh great [<a href="https://overcast.fm/+IplN7GcE/129">TS</a>]

00:02:12   well yeah I'm sure you have a someone [<a href="https://overcast.fm/+IplN7GcE/132">TS</a>]

00:02:14   who can get you your copy of the book I [<a href="https://overcast.fm/+IplN7GcE/134">TS</a>]

00:02:17   don't want to inconvenience anybody you [<a href="https://overcast.fm/+IplN7GcE/137">TS</a>]

00:02:20   want me to go away alright you know what [<a href="https://overcast.fm/+IplN7GcE/140">TS</a>]

00:02:21   you talk in a second and all gonna be on [<a href="https://overcast.fm/+IplN7GcE/141">TS</a>]

00:02:23   your you think that's going to be on [<a href="https://overcast.fm/+IplN7GcE/143">TS</a>]

00:02:24   your gravestone I don't want to [<a href="https://overcast.fm/+IplN7GcE/144">TS</a>]

00:02:25   inconvenience anybody so far away [<a href="https://overcast.fm/+IplN7GcE/145">TS</a>]

00:02:33   alright this is what they call dead air [<a href="https://overcast.fm/+IplN7GcE/153">TS</a>]

00:02:36   Jenna let's talk about something you [<a href="https://overcast.fm/+IplN7GcE/156">TS</a>]

00:02:38   just throw down a marker now we donate [<a href="https://overcast.fm/+IplN7GcE/158">TS</a>]

00:02:40   it for content I've got the book on my [<a href="https://overcast.fm/+IplN7GcE/160">TS</a>]

00:02:42   desk [<a href="https://overcast.fm/+IplN7GcE/162">TS</a>]

00:02:42   alright ready oh but before we do the [<a href="https://overcast.fm/+IplN7GcE/162">TS</a>]

00:02:45   book we will do some follow-up just a [<a href="https://overcast.fm/+IplN7GcE/165">TS</a>]

00:02:46   little bit Fe huh yeah so Chris Moore [<a href="https://overcast.fm/+IplN7GcE/166">TS</a>]

00:02:52   writes in to clarify the pronunciation [<a href="https://overcast.fm/+IplN7GcE/172">TS</a>]

00:02:55   of the of Sony's handheld the gaming [<a href="https://overcast.fm/+IplN7GcE/175">TS</a>]

00:02:58   platform the PSP it's spelled vit a and [<a href="https://overcast.fm/+IplN7GcE/178">TS</a>]

00:03:01   every time apparently I've talked about [<a href="https://overcast.fm/+IplN7GcE/181">TS</a>]

00:03:02   it in the past two or three shows I've [<a href="https://overcast.fm/+IplN7GcE/182">TS</a>]

00:03:04   waffled on how to say it because I don't [<a href="https://overcast.fm/+IplN7GcE/184">TS</a>]

00:03:05   know well here he is someone who lives [<a href="https://overcast.fm/+IplN7GcE/185">TS</a>]

00:03:07   in Japan and he tells me that the [<a href="https://overcast.fm/+IplN7GcE/187">TS</a>]

00:03:09   Japanese name for this thing uses [<a href="https://overcast.fm/+IplN7GcE/189">TS</a>]

00:03:11   phonetic lettering and the pronunciation [<a href="https://overcast.fm/+IplN7GcE/191">TS</a>]

00:03:13   is Vita live in la vita loca yeah kind [<a href="https://overcast.fm/+IplN7GcE/193">TS</a>]

00:03:19   of sounds like Viva that they says that [<a href="https://overcast.fm/+IplN7GcE/199">TS</a>]

00:03:21   Japanese doesn't specify what syllable [<a href="https://overcast.fm/+IplN7GcE/201">TS</a>]

00:03:24   the emphasis is on but it seems like it [<a href="https://overcast.fm/+IplN7GcE/204">TS</a>]

00:03:27   should be vita so there you go store [<a href="https://overcast.fm/+IplN7GcE/207">TS</a>]

00:03:31   that in your your notes for any future [<a href="https://overcast.fm/+IplN7GcE/211">TS</a>]

00:03:33   shows where I don't think any of your [<a href="https://overcast.fm/+IplN7GcE/213">TS</a>]

00:03:35   other hosts know that the PSP Vita [<a href="https://overcast.fm/+IplN7GcE/215">TS</a>]

00:03:37   exists but if it ever does come up now [<a href="https://overcast.fm/+IplN7GcE/217">TS</a>]

00:03:39   you'll know the correct pronunciation so [<a href="https://overcast.fm/+IplN7GcE/219">TS</a>]

00:03:41   what is it something this is kind of [<a href="https://overcast.fm/+IplN7GcE/221">TS</a>]

00:03:43   semi related but what is this new [<a href="https://overcast.fm/+IplN7GcE/223">TS</a>]

00:03:47   Nintendo three [<a href="https://overcast.fm/+IplN7GcE/227">TS</a>]

00:03:49   the 3ds that's not me no what is this [<a href="https://overcast.fm/+IplN7GcE/229">TS</a>]

00:03:52   thing well finally got Mario so it's [<a href="https://overcast.fm/+IplN7GcE/232">TS</a>]

00:03:54   finally on my radar okay that's not how [<a href="https://overcast.fm/+IplN7GcE/234">TS</a>]

00:03:56   long is a 3d a spin-out camera a year [<a href="https://overcast.fm/+IplN7GcE/236">TS</a>]

00:03:58   who cares it didn't have Mario it [<a href="https://overcast.fm/+IplN7GcE/238">TS</a>]

00:04:00   doesn't you know that's like saying oh [<a href="https://overcast.fm/+IplN7GcE/240">TS</a>]

00:04:02   well we got this new car but there's no [<a href="https://overcast.fm/+IplN7GcE/242">TS</a>]

00:04:03   gas for it so I find Rhino with the what [<a href="https://overcast.fm/+IplN7GcE/243">TS</a>]

00:04:06   the D the Nintendo DS is yes so this is [<a href="https://overcast.fm/+IplN7GcE/246">TS</a>]

00:04:09   a in the same line of products but it's [<a href="https://overcast.fm/+IplN7GcE/249">TS</a>]

00:04:14   not that they added 3d to it it's [<a href="https://overcast.fm/+IplN7GcE/254">TS</a>]

00:04:18   there's more to it than that they also [<a href="https://overcast.fm/+IplN7GcE/258">TS</a>]

00:04:19   changed all the chips inside it and it's [<a href="https://overcast.fm/+IplN7GcE/259">TS</a>]

00:04:21   more powerful and so on and so forth or [<a href="https://overcast.fm/+IplN7GcE/261">TS</a>]

00:04:22   the big headline feature is that it has [<a href="https://overcast.fm/+IplN7GcE/262">TS</a>]

00:04:24   3d capability and [<a href="https://overcast.fm/+IplN7GcE/264">TS</a>]

00:04:25   it's that glasses-free 3d where it sends [<a href="https://overcast.fm/+IplN7GcE/265">TS</a>]

00:04:28   like the left eye image sort of shooting [<a href="https://overcast.fm/+IplN7GcE/268">TS</a>]

00:04:30   off the left and the right I am and [<a href="https://overcast.fm/+IplN7GcE/270">TS</a>]

00:04:31   shooting off to the right side a line [<a href="https://overcast.fm/+IplN7GcE/271">TS</a>]

00:04:33   your your head to the center of the [<a href="https://overcast.fm/+IplN7GcE/273">TS</a>]

00:04:36   display to see the 3d effect but you [<a href="https://overcast.fm/+IplN7GcE/276">TS</a>]

00:04:38   don't need glasses you don't need any [<a href="https://overcast.fm/+IplN7GcE/278">TS</a>]

00:04:39   shutter glasses or anything like that to [<a href="https://overcast.fm/+IplN7GcE/279">TS</a>]

00:04:41   get headaches from this thing I don't [<a href="https://overcast.fm/+IplN7GcE/281">TS</a>]

00:04:43   own one I'm not big on handhelds games [<a href="https://overcast.fm/+IplN7GcE/283">TS</a>]

00:04:46   some people say they do get headaches [<a href="https://overcast.fm/+IplN7GcE/286">TS</a>]

00:04:47   from it but the best thing about 3ds is [<a href="https://overcast.fm/+IplN7GcE/287">TS</a>]

00:04:49   that has a little slider next to the [<a href="https://overcast.fm/+IplN7GcE/289">TS</a>]

00:04:50   screen that you can slide up or down and [<a href="https://overcast.fm/+IplN7GcE/290">TS</a>]

00:04:52   sliding it all the way down just makes [<a href="https://overcast.fm/+IplN7GcE/292">TS</a>]

00:04:54   it 2d so if you slide this thing all the [<a href="https://overcast.fm/+IplN7GcE/294">TS</a>]

00:04:56   way down is there a benefit to having [<a href="https://overcast.fm/+IplN7GcE/296">TS</a>]

00:04:57   this over the just the regular one yeah [<a href="https://overcast.fm/+IplN7GcE/297">TS</a>]

00:05:00   it's more powerful bigger screen the [<a href="https://overcast.fm/+IplN7GcE/300">TS</a>]

00:05:02   game's a better looking the chat room [<a href="https://overcast.fm/+IplN7GcE/302">TS</a>]

00:05:04   says March 27 2011 was the US release of [<a href="https://overcast.fm/+IplN7GcE/304">TS</a>]

00:05:07   the 3ds okay it's been having a little [<a href="https://overcast.fm/+IplN7GcE/307">TS</a>]

00:05:09   bit trouble in the market because of [<a href="https://overcast.fm/+IplN7GcE/309">TS</a>]

00:05:10   competition from iOS games and stuff [<a href="https://overcast.fm/+IplN7GcE/310">TS</a>]

00:05:12   like that and they've had to reduce the [<a href="https://overcast.fm/+IplN7GcE/312">TS</a>]

00:05:13   price already and it's a source of much [<a href="https://overcast.fm/+IplN7GcE/313">TS</a>]

00:05:15   consternation in the world of Nintendo [<a href="https://overcast.fm/+IplN7GcE/315">TS</a>]

00:05:17   but some good software is coming out for [<a href="https://overcast.fm/+IplN7GcE/317">TS</a>]

00:05:20   it now as you noted the new Mario game [<a href="https://overcast.fm/+IplN7GcE/320">TS</a>]

00:05:22   everybody loves they did a port of [<a href="https://overcast.fm/+IplN7GcE/322">TS</a>]

00:05:24   Legend of Zelda Ocarina of Time to the [<a href="https://overcast.fm/+IplN7GcE/324">TS</a>]

00:05:27   3ds where they didn't just port it from [<a href="https://overcast.fm/+IplN7GcE/327">TS</a>]

00:05:28   the 10 to 64 they also improved all the [<a href="https://overcast.fm/+IplN7GcE/328">TS</a>]

00:05:30   graphics and added 3d of course so I've [<a href="https://overcast.fm/+IplN7GcE/330">TS</a>]

00:05:34   never been into the handheld gaming [<a href="https://overcast.fm/+IplN7GcE/334">TS</a>]

00:05:36   platforms at all because I'd rather play [<a href="https://overcast.fm/+IplN7GcE/336">TS</a>]

00:05:37   on a big screen and I want a whole [<a href="https://overcast.fm/+IplN7GcE/337">TS</a>]

00:05:38   little thing but kids obviously love it [<a href="https://overcast.fm/+IplN7GcE/338">TS</a>]

00:05:40   do you have one of these or you're [<a href="https://overcast.fm/+IplN7GcE/340">TS</a>]

00:05:42   saying by explanation of what you just [<a href="https://overcast.fm/+IplN7GcE/342">TS</a>]

00:05:44   said that you did not have one I do not [<a href="https://overcast.fm/+IplN7GcE/344">TS</a>]

00:05:46   have one I showed it to my son when it [<a href="https://overcast.fm/+IplN7GcE/346">TS</a>]

00:05:48   was in the store they have a little [<a href="https://overcast.fm/+IplN7GcE/348">TS</a>]

00:05:49   store displays where you can you know [<a href="https://overcast.fm/+IplN7GcE/349">TS</a>]

00:05:50   sit there in front of it and did a [<a href="https://overcast.fm/+IplN7GcE/350">TS</a>]

00:05:52   little slider and he played it for a [<a href="https://overcast.fm/+IplN7GcE/352">TS</a>]

00:05:53   couple seconds but it wasn't so blown [<a href="https://overcast.fm/+IplN7GcE/353">TS</a>]

00:05:55   away that he said oh my god I have to [<a href="https://overcast.fm/+IplN7GcE/355">TS</a>]

00:05:56   have one of those because you know he [<a href="https://overcast.fm/+IplN7GcE/356">TS</a>]

00:05:58   gets to play on the big TV screen so I'm [<a href="https://overcast.fm/+IplN7GcE/358">TS</a>]

00:06:01   not sure how we do the little portable [<a href="https://overcast.fm/+IplN7GcE/361">TS</a>]

00:06:04   things is the the the leaf blowers are [<a href="https://overcast.fm/+IplN7GcE/364">TS</a>]

00:06:11   back yeah they'll be gone in a minute [<a href="https://overcast.fm/+IplN7GcE/371">TS</a>]

00:06:12   all right I think unless I messed up my [<a href="https://overcast.fm/+IplN7GcE/372">TS</a>]

00:06:16   notes this next follow up is from the [<a href="https://overcast.fm/+IplN7GcE/376">TS</a>]

00:06:17   same person Chris Moore or somebody with [<a href="https://overcast.fm/+IplN7GcE/377">TS</a>]

00:06:19   the same name we talked about Windows 8 [<a href="https://overcast.fm/+IplN7GcE/379">TS</a>]

00:06:21   contracts a couple shows ago mm-hmm and [<a href="https://overcast.fm/+IplN7GcE/381">TS</a>]

00:06:23   I was mentioning how uh it was similar [<a href="https://overcast.fm/+IplN7GcE/383">TS</a>]

00:06:26   to Apple's ancient technology that [<a href="https://overcast.fm/+IplN7GcE/386">TS</a>]

00:06:28   nobody remembers called publish and [<a href="https://overcast.fm/+IplN7GcE/388">TS</a>]

00:06:29   subscribe which was similar to oily and [<a href="https://overcast.fm/+IplN7GcE/389">TS</a>]

00:06:31   calm and blah blah but I mentioned that [<a href="https://overcast.fm/+IplN7GcE/391">TS</a>]

00:06:33   the difference in naming were published [<a href="https://overcast.fm/+IplN7GcE/393">TS</a>]

00:06:35   and subscribe is kind of a liberal arts [<a href="https://overcast.fm/+IplN7GcE/395">TS</a>]

00:06:37   type of name about you [<a href="https://overcast.fm/+IplN7GcE/397">TS</a>]

00:06:38   Media publishing and magazines for [<a href="https://overcast.fm/+IplN7GcE/398">TS</a>]

00:06:42   subscriptions or whatever and contracts [<a href="https://overcast.fm/+IplN7GcE/402">TS</a>]

00:06:44   is like a legal thing so it was [<a href="https://overcast.fm/+IplN7GcE/404">TS</a>]

00:06:46   interesting which that which company [<a href="https://overcast.fm/+IplN7GcE/406">TS</a>]

00:06:47   came up with which term well Chris [<a href="https://overcast.fm/+IplN7GcE/407">TS</a>]

00:06:49   points out that another place where our [<a href="https://overcast.fm/+IplN7GcE/409">TS</a>]

00:06:51   contracts could have come from is [<a href="https://overcast.fm/+IplN7GcE/411">TS</a>]

00:06:53   designed by contractor you familiar with [<a href="https://overcast.fm/+IplN7GcE/413">TS</a>]

00:06:55   that concept in programming yes but I [<a href="https://overcast.fm/+IplN7GcE/415">TS</a>]

00:06:58   think it would be ideal if you could [<a href="https://overcast.fm/+IplN7GcE/418">TS</a>]

00:06:59   detail and explain it for the listeners [<a href="https://overcast.fm/+IplN7GcE/419">TS</a>]

00:07:01   I don't know all the other thing I know [<a href="https://overcast.fm/+IplN7GcE/421">TS</a>]

00:07:03   about it is what I read in a notebook [<a href="https://overcast.fm/+IplN7GcE/423">TS</a>]

00:07:05   years and years ago but it's actually [<a href="https://overcast.fm/+IplN7GcE/425">TS</a>]

00:07:06   you you it's a way of formalizing the [<a href="https://overcast.fm/+IplN7GcE/426">TS</a>]

00:07:10   relationship between entities in a [<a href="https://overcast.fm/+IplN7GcE/430">TS</a>]

00:07:12   program where you say what I call this [<a href="https://overcast.fm/+IplN7GcE/432">TS</a>]

00:07:14   function is I have a contract with this [<a href="https://overcast.fm/+IplN7GcE/434">TS</a>]

00:07:15   function in my contract is before I call [<a href="https://overcast.fm/+IplN7GcE/435">TS</a>]

00:07:17   this function XY and Z will be true and [<a href="https://overcast.fm/+IplN7GcE/437">TS</a>]

00:07:18   after I call its connection function P Q [<a href="https://overcast.fm/+IplN7GcE/438">TS</a>]

00:07:21   and X will be true I'm probably mangling [<a href="https://overcast.fm/+IplN7GcE/441">TS</a>]

00:07:23   it but there are some it prescribes its [<a href="https://overcast.fm/+IplN7GcE/443">TS</a>]

00:07:25   software designers should define formal [<a href="https://overcast.fm/+IplN7GcE/445">TS</a>]

00:07:26   precise and verifiable interface [<a href="https://overcast.fm/+IplN7GcE/446">TS</a>]

00:07:28   specifications for software components [<a href="https://overcast.fm/+IplN7GcE/448">TS</a>]

00:07:30   or components as you say which extend [<a href="https://overcast.fm/+IplN7GcE/450">TS</a>]

00:07:32   the ordinary definition of abstract data [<a href="https://overcast.fm/+IplN7GcE/452">TS</a>]

00:07:34   types with preconditions post conditions [<a href="https://overcast.fm/+IplN7GcE/454">TS</a>]

00:07:36   and invariants these specifications are [<a href="https://overcast.fm/+IplN7GcE/456">TS</a>]

00:07:39   referred to as contracts in accordance [<a href="https://overcast.fm/+IplN7GcE/459">TS</a>]

00:07:41   with a conceptual metaphor with the [<a href="https://overcast.fm/+IplN7GcE/461">TS</a>]

00:07:44   conditions and implications of business [<a href="https://overcast.fm/+IplN7GcE/464">TS</a>]

00:07:46   contracts yeah and some some languages [<a href="https://overcast.fm/+IplN7GcE/466">TS</a>]

00:07:49   have sort of built-in support for this [<a href="https://overcast.fm/+IplN7GcE/469">TS</a>]

00:07:52   concept there better support for this [<a href="https://overcast.fm/+IplN7GcE/472">TS</a>]

00:07:53   concept the book I read about it in was [<a href="https://overcast.fm/+IplN7GcE/473">TS</a>]

00:07:55   of course the a Perl book about a [<a href="https://overcast.fm/+IplN7GcE/475">TS</a>]

00:07:57   auditory design and one of the types of [<a href="https://overcast.fm/+IplN7GcE/477">TS</a>]

00:08:00   oh that you can do with Perl is design [<a href="https://overcast.fm/+IplN7GcE/480">TS</a>]

00:08:02   by contract and they showed an [<a href="https://overcast.fm/+IplN7GcE/482">TS</a>]

00:08:03   implementation of it and why you might [<a href="https://overcast.fm/+IplN7GcE/483">TS</a>]

00:08:04   want to do it so it's possible that's [<a href="https://overcast.fm/+IplN7GcE/484">TS</a>]

00:08:07   that but that's where they came I hadn't [<a href="https://overcast.fm/+IplN7GcE/487">TS</a>]

00:08:08   thought of that but I haven't thought [<a href="https://overcast.fm/+IplN7GcE/488">TS</a>]

00:08:09   about design by contract in many years [<a href="https://overcast.fm/+IplN7GcE/489">TS</a>]

00:08:12   and finally one more on Apple and [<a href="https://overcast.fm/+IplN7GcE/492">TS</a>]

00:08:16   television stuff we did a show was the [<a href="https://overcast.fm/+IplN7GcE/496">TS</a>]

00:08:18   last week recently where I rambled on [<a href="https://overcast.fm/+IplN7GcE/498">TS</a>]

00:08:20   for a long time about Apple's prospects [<a href="https://overcast.fm/+IplN7GcE/500">TS</a>]

00:08:23   for TV television sets talking about [<a href="https://overcast.fm/+IplN7GcE/503">TS</a>]

00:08:26   what what Apple needed to make go of it [<a href="https://overcast.fm/+IplN7GcE/506">TS</a>]

00:08:30   in this game I mostly it came down to [<a href="https://overcast.fm/+IplN7GcE/510">TS</a>]

00:08:33   all that they can a girth at have enough [<a href="https://overcast.fm/+IplN7GcE/513">TS</a>]

00:08:34   content to get people over to their [<a href="https://overcast.fm/+IplN7GcE/514">TS</a>]

00:08:37   product are they gonna have a critical [<a href="https://overcast.fm/+IplN7GcE/517">TS</a>]

00:08:39   mass of content could they ever have [<a href="https://overcast.fm/+IplN7GcE/519">TS</a>]

00:08:40   enough content to persuade more or less [<a href="https://overcast.fm/+IplN7GcE/520">TS</a>]

00:08:44   everybody that this is an equivalent or [<a href="https://overcast.fm/+IplN7GcE/524">TS</a>]

00:08:46   better service than their existing cable [<a href="https://overcast.fm/+IplN7GcE/526">TS</a>]

00:08:48   subscription and you know the [<a href="https://overcast.fm/+IplN7GcE/528">TS</a>]

00:08:49   technologies in the input method how are [<a href="https://overcast.fm/+IplN7GcE/529">TS</a>]

00:08:51   we going to control this thing [<a href="https://overcast.fm/+IplN7GcE/531">TS</a>]

00:08:52   just sort of remote what about Siri so [<a href="https://overcast.fm/+IplN7GcE/532">TS</a>]

00:08:54   that's what we discussed in the show and [<a href="https://overcast.fm/+IplN7GcE/534">TS</a>]

00:08:55   one thing I had my notes that just [<a href="https://overcast.fm/+IplN7GcE/535">TS</a>]

00:08:57   didn't get to and someone brought out [<a href="https://overcast.fm/+IplN7GcE/537">TS</a>]

00:08:59   this was Russ newcomer assuming I'm [<a href="https://overcast.fm/+IplN7GcE/539">TS</a>]

00:09:01   pronouncing his name correctly he didn't [<a href="https://overcast.fm/+IplN7GcE/541">TS</a>]

00:09:03   give a pronunciation I don't think the [<a href="https://overcast.fm/+IplN7GcE/543">TS</a>]

00:09:05   thing he brought up is so let's say in [<a href="https://overcast.fm/+IplN7GcE/545">TS</a>]

00:09:08   my fantasy scenario Apple gets in that [<a href="https://overcast.fm/+IplN7GcE/548">TS</a>]

00:09:11   they get all the content like you know [<a href="https://overcast.fm/+IplN7GcE/551">TS</a>]

00:09:13   everything Showtime HBO all the sports [<a href="https://overcast.fm/+IplN7GcE/553">TS</a>]

00:09:15   just you know everything anybody needs [<a href="https://overcast.fm/+IplN7GcE/555">TS</a>]

00:09:16   that that's a non-issue and they figure [<a href="https://overcast.fm/+IplN7GcE/556">TS</a>]

00:09:19   out the interface thing so it's like wow [<a href="https://overcast.fm/+IplN7GcE/559">TS</a>]

00:09:21   you know if you're currently I've cable [<a href="https://overcast.fm/+IplN7GcE/561">TS</a>]

00:09:23   you should get this Apple thing because [<a href="https://overcast.fm/+IplN7GcE/563">TS</a>]

00:09:24   it's great I can watch all my shows it's [<a href="https://overcast.fm/+IplN7GcE/564">TS</a>]

00:09:25   it's it's a deal financially and I love [<a href="https://overcast.fm/+IplN7GcE/565">TS</a>]

00:09:29   this new interface they still face the [<a href="https://overcast.fm/+IplN7GcE/569">TS</a>]

00:09:32   problem of you can't just take everybody [<a href="https://overcast.fm/+IplN7GcE/572">TS</a>]

00:09:35   who currently watches cable television [<a href="https://overcast.fm/+IplN7GcE/575">TS</a>]

00:09:38   and switch them to this new Apple thing [<a href="https://overcast.fm/+IplN7GcE/578">TS</a>]

00:09:40   because we all assume this new Apple [<a href="https://overcast.fm/+IplN7GcE/580">TS</a>]

00:09:43   thing will be sending you television [<a href="https://overcast.fm/+IplN7GcE/583">TS</a>]

00:09:46   programming over the internet like no we [<a href="https://overcast.fm/+IplN7GcE/586">TS</a>]

00:09:48   don't even discuss that on all the shows [<a href="https://overcast.fm/+IplN7GcE/588">TS</a>]

00:09:49   we talked about do you no one is [<a href="https://overcast.fm/+IplN7GcE/589">TS</a>]

00:09:50   discussing well how these programs get [<a href="https://overcast.fm/+IplN7GcE/590">TS</a>]

00:09:52   to the houses we just assume it's the [<a href="https://overcast.fm/+IplN7GcE/592">TS</a>]

00:09:53   internet right well the cable television [<a href="https://overcast.fm/+IplN7GcE/593">TS</a>]

00:09:57   has a huge advantage over television [<a href="https://overcast.fm/+IplN7GcE/597">TS</a>]

00:10:00   stream from the internet and that cable [<a href="https://overcast.fm/+IplN7GcE/600">TS</a>]

00:10:03   television is broadcast they broadcast [<a href="https://overcast.fm/+IplN7GcE/603">TS</a>]

00:10:05   the channels you tuned in to the [<a href="https://overcast.fm/+IplN7GcE/605">TS</a>]

00:10:06   channels that you want it's much more [<a href="https://overcast.fm/+IplN7GcE/606">TS</a>]

00:10:08   efficient than streaming an individual [<a href="https://overcast.fm/+IplN7GcE/608">TS</a>]

00:10:09   thing to each person's house and most [<a href="https://overcast.fm/+IplN7GcE/609">TS</a>]

00:10:12   sort of broadband internet networks are [<a href="https://overcast.fm/+IplN7GcE/612">TS</a>]

00:10:15   massively oversubscribed they assume [<a href="https://overcast.fm/+IplN7GcE/615">TS</a>]

00:10:16   that everybody who subscribes the [<a href="https://overcast.fm/+IplN7GcE/616">TS</a>]

00:10:18   comcast cable or whatever is not pulling [<a href="https://overcast.fm/+IplN7GcE/618">TS</a>]

00:10:21   the maximum bandwidth that they're [<a href="https://overcast.fm/+IplN7GcE/621">TS</a>]

00:10:22   allowed according to their contract at [<a href="https://overcast.fm/+IplN7GcE/622">TS</a>]

00:10:24   the same time they're just not enough [<a href="https://overcast.fm/+IplN7GcE/624">TS</a>]

00:10:26   bandwidth that so Apple's success in [<a href="https://overcast.fm/+IplN7GcE/626">TS</a>]

00:10:28   this area assuming they were just [<a href="https://overcast.fm/+IplN7GcE/628">TS</a>]

00:10:31   fabulously successful and have this [<a href="https://overcast.fm/+IplN7GcE/631">TS</a>]

00:10:32   amazing everybody wanted like an iPad [<a href="https://overcast.fm/+IplN7GcE/632">TS</a>]

00:10:34   like success with it just sells you know [<a href="https://overcast.fm/+IplN7GcE/634">TS</a>]

00:10:36   every people dropping their cable [<a href="https://overcast.fm/+IplN7GcE/636">TS</a>]

00:10:38   subscription left to right and sign up [<a href="https://overcast.fm/+IplN7GcE/638">TS</a>]

00:10:39   for this thing very quickly I think they [<a href="https://overcast.fm/+IplN7GcE/639">TS</a>]

00:10:41   would run into the the issue that we [<a href="https://overcast.fm/+IplN7GcE/641">TS</a>]

00:10:43   just don't have the right infrastructure [<a href="https://overcast.fm/+IplN7GcE/643">TS</a>]

00:10:46   for this to work I mean CBN's and stuff [<a href="https://overcast.fm/+IplN7GcE/646">TS</a>]

00:10:49   like that can really help in terms of [<a href="https://overcast.fm/+IplN7GcE/649">TS</a>]

00:10:50   not sending the bits all the way across [<a href="https://overcast.fm/+IplN7GcE/650">TS</a>]

00:10:51   the country and everything but for [<a href="https://overcast.fm/+IplN7GcE/651">TS</a>]

00:10:54   things like live streaming for example [<a href="https://overcast.fm/+IplN7GcE/654">TS</a>]

00:10:56   some sort of broadcasting seems like it [<a href="https://overcast.fm/+IplN7GcE/656">TS</a>]

00:10:58   has to be necessary or at least some [<a href="https://overcast.fm/+IplN7GcE/658">TS</a>]

00:11:00   sort of agreement with ISPs or that [<a href="https://overcast.fm/+IplN7GcE/660">TS</a>]

00:11:03   there's a technical problem [<a href="https://overcast.fm/+IplN7GcE/663">TS</a>]

00:11:05   King out there in the massive success [<a href="https://overcast.fm/+IplN7GcE/665">TS</a>]

00:11:07   scenario no maybe this is not a problem [<a href="https://overcast.fm/+IplN7GcE/667">TS</a>]

00:11:08   because it's not like they're going to [<a href="https://overcast.fm/+IplN7GcE/668">TS</a>]

00:11:10   overnight get all these subscribers and [<a href="https://overcast.fm/+IplN7GcE/670">TS</a>]

00:11:12   then you know but it this is another [<a href="https://overcast.fm/+IplN7GcE/672">TS</a>]

00:11:15   example of where it seems like they have [<a href="https://overcast.fm/+IplN7GcE/675">TS</a>]

00:11:16   to cooperate with the people they're [<a href="https://overcast.fm/+IplN7GcE/676">TS</a>]

00:11:18   supposedly competing with to ever [<a href="https://overcast.fm/+IplN7GcE/678">TS</a>]

00:11:21   achieve the massive success that I think [<a href="https://overcast.fm/+IplN7GcE/681">TS</a>]

00:11:24   they would want to have you know so if [<a href="https://overcast.fm/+IplN7GcE/684">TS</a>]

00:11:26   it had to work with the ISPs work with [<a href="https://overcast.fm/+IplN7GcE/686">TS</a>]

00:11:28   Verizon and Comcast well you know just [<a href="https://overcast.fm/+IplN7GcE/688">TS</a>]

00:11:31   say let's let's get in this together [<a href="https://overcast.fm/+IplN7GcE/691">TS</a>]

00:11:33   I'll give you cut of the money but we [<a href="https://overcast.fm/+IplN7GcE/693">TS</a>]

00:11:34   got to figure out some way to get all [<a href="https://overcast.fm/+IplN7GcE/694">TS</a>]

00:11:35   this content at these people's houses [<a href="https://overcast.fm/+IplN7GcE/695">TS</a>]

00:11:36   because you know we the nerds watching [<a href="https://overcast.fm/+IplN7GcE/696">TS</a>]

00:11:39   Netflix and stuff like that but most [<a href="https://overcast.fm/+IplN7GcE/699">TS</a>]

00:11:40   people are watching broadcast television [<a href="https://overcast.fm/+IplN7GcE/700">TS</a>]

00:11:42   not over-the-air broadcast but broadcast [<a href="https://overcast.fm/+IplN7GcE/702">TS</a>]

00:11:44   on cable and FiOS and stuff so I thought [<a href="https://overcast.fm/+IplN7GcE/704">TS</a>]

00:11:47   that was a good point to that I forgot [<a href="https://overcast.fm/+IplN7GcE/707">TS</a>]

00:11:48   to get to in that discussion [<a href="https://overcast.fm/+IplN7GcE/708">TS</a>]

00:11:52   all right jobs bio this is the book came [<a href="https://overcast.fm/+IplN7GcE/712">TS</a>]

00:11:58   out a number of weeks ago Steve Jobs is [<a href="https://overcast.fm/+IplN7GcE/718">TS</a>]

00:12:01   titled by Walter Isaacson this is a [<a href="https://overcast.fm/+IplN7GcE/721">TS</a>]

00:12:07   freshly freshly me now did you did you [<a href="https://overcast.fm/+IplN7GcE/727">TS</a>]

00:12:09   read this on a Kindle or did you read [<a href="https://overcast.fm/+IplN7GcE/729">TS</a>]

00:12:12   this did you read this instead on on a [<a href="https://overcast.fm/+IplN7GcE/732">TS</a>]

00:12:16   you know hardcover book we have an [<a href="https://overcast.fm/+IplN7GcE/736">TS</a>]

00:12:19   actual kindle device in the house or the [<a href="https://overcast.fm/+IplN7GcE/739">TS</a>]

00:12:21   Kindle second-gen I've tried to use it a [<a href="https://overcast.fm/+IplN7GcE/741">TS</a>]

00:12:23   few times but I'm a very long time ebook [<a href="https://overcast.fm/+IplN7GcE/743">TS</a>]

00:12:27   reader from the days way before ye Inc [<a href="https://overcast.fm/+IplN7GcE/747">TS</a>]

00:12:29   was available before the Kindle from [<a href="https://overcast.fm/+IplN7GcE/749">TS</a>]

00:12:30   like 2002 I've only been reading ebooks [<a href="https://overcast.fm/+IplN7GcE/750">TS</a>]

00:12:32   and I'm very used to reading on like a [<a href="https://overcast.fm/+IplN7GcE/752">TS</a>]

00:12:35   little originally on a palm device but a [<a href="https://overcast.fm/+IplN7GcE/755">TS</a>]

00:12:37   little handheld LCD screen I usually [<a href="https://overcast.fm/+IplN7GcE/757">TS</a>]

00:12:41   don't get access to the iPad because my [<a href="https://overcast.fm/+IplN7GcE/761">TS</a>]

00:12:42   wife is using it but she does let me use [<a href="https://overcast.fm/+IplN7GcE/762">TS</a>]

00:12:44   her Kindle book she doesn't use that [<a href="https://overcast.fm/+IplN7GcE/764">TS</a>]

00:12:45   much I just can't get into it so I read [<a href="https://overcast.fm/+IplN7GcE/765">TS</a>]

00:12:47   it the same place I read almost [<a href="https://overcast.fm/+IplN7GcE/767">TS</a>]

00:12:48   everything these days which is on an [<a href="https://overcast.fm/+IplN7GcE/768">TS</a>]

00:12:49   iPod touch [<a href="https://overcast.fm/+IplN7GcE/769">TS</a>]

00:12:50   and where I bought it I did buy it [<a href="https://overcast.fm/+IplN7GcE/770">TS</a>]

00:12:52   through the Kindle bookstore so you read [<a href="https://overcast.fm/+IplN7GcE/772">TS</a>]

00:12:54   you read this whole book an iPod touch I [<a href="https://overcast.fm/+IplN7GcE/774">TS</a>]

00:12:58   read this is the thing I tell people who [<a href="https://overcast.fm/+IplN7GcE/778">TS</a>]

00:13:00   couldn't believe that you read [<a href="https://overcast.fm/+IplN7GcE/780">TS</a>]

00:13:01   electronic books in 2002 or 2001 or [<a href="https://overcast.fm/+IplN7GcE/781">TS</a>]

00:13:04   whatever telling people that you read [<a href="https://overcast.fm/+IplN7GcE/784">TS</a>]

00:13:05   books electronically made you seem crazy [<a href="https://overcast.fm/+IplN7GcE/785">TS</a>]

00:13:06   and the thing I always tell them is that [<a href="https://overcast.fm/+IplN7GcE/786">TS</a>]

00:13:09   I read Lord of the Rings on a 160 by 160 [<a href="https://overcast.fm/+IplN7GcE/789">TS</a>]

00:13:13   pixel screen the entire trilogy [<a href="https://overcast.fm/+IplN7GcE/793">TS</a>]

00:13:15   including that plus the Hobbit Hobbit [<a href="https://overcast.fm/+IplN7GcE/795">TS</a>]

00:13:17   plus Lord of the Rings on a [<a href="https://overcast.fm/+IplN7GcE/797">TS</a>]

00:13:18   160 by 160 screen and I read that series [<a href="https://overcast.fm/+IplN7GcE/798">TS</a>]

00:13:21   of books twice why do you think about [<a href="https://overcast.fm/+IplN7GcE/801">TS</a>]

00:13:24   how big 160 160 pixels is do that that [<a href="https://overcast.fm/+IplN7GcE/804">TS</a>]

00:13:27   like a Retina Display icon on [<a href="https://overcast.fm/+IplN7GcE/807">TS</a>]

00:13:29   springboard is probably bigger than you [<a href="https://overcast.fm/+IplN7GcE/809">TS</a>]

00:13:31   must not wear glasses I do wear glasses [<a href="https://overcast.fm/+IplN7GcE/811">TS</a>]

00:13:34   I'm but I'm nearsighted but the thing is [<a href="https://overcast.fm/+IplN7GcE/814">TS</a>]

00:13:36   Lyman obviously that was not ideal but [<a href="https://overcast.fm/+IplN7GcE/816">TS</a>]

00:13:38   the advantages of having all those books [<a href="https://overcast.fm/+IplN7GcE/818">TS</a>]

00:13:41   in that little device or I remember [<a href="https://overcast.fm/+IplN7GcE/821">TS</a>]

00:13:44   dreaming about boy if you know if this [<a href="https://overcast.fm/+IplN7GcE/824">TS</a>]

00:13:45   screen on my palm thing could get a [<a href="https://overcast.fm/+IplN7GcE/825">TS</a>]

00:13:47   little bit bigger than this 160 560 [<a href="https://overcast.fm/+IplN7GcE/827">TS</a>]

00:13:49   square maybe double the res and become [<a href="https://overcast.fm/+IplN7GcE/829">TS</a>]

00:13:50   like you know a portrait to spray [<a href="https://overcast.fm/+IplN7GcE/830">TS</a>]

00:13:53   display proportion man I'd be able to [<a href="https://overcast.fm/+IplN7GcE/833">TS</a>]

00:13:55   see so much text and the iPod Touch is [<a href="https://overcast.fm/+IplN7GcE/835">TS</a>]

00:13:56   basically that amazing device you know [<a href="https://overcast.fm/+IplN7GcE/836">TS</a>]

00:13:58   even just the first gen iPod Touch Wow [<a href="https://overcast.fm/+IplN7GcE/838">TS</a>]

00:13:59   look at all these words and of course [<a href="https://overcast.fm/+IplN7GcE/839">TS</a>]

00:14:01   the iPad is even bigger carrying alien [<a href="https://overcast.fm/+IplN7GcE/841">TS</a>]

00:14:05   chat room a sofa I worked for an early [<a href="https://overcast.fm/+IplN7GcE/845">TS</a>]

00:14:07   book Apple yes I worked for a book was [<a href="https://overcast.fm/+IplN7GcE/847">TS</a>]

00:14:08   originally peanut press that became palm [<a href="https://overcast.fm/+IplN7GcE/848">TS</a>]

00:14:10   digital me when Tom bought them and then [<a href="https://overcast.fm/+IplN7GcE/850">TS</a>]

00:14:12   went through several different name [<a href="https://overcast.fm/+IplN7GcE/852">TS</a>]

00:14:14   changes and ownership changes and sad [<a href="https://overcast.fm/+IplN7GcE/854">TS</a>]

00:14:16   things happened in the end but we were [<a href="https://overcast.fm/+IplN7GcE/856">TS</a>]

00:14:17   at one time the world's biggest ebook [<a href="https://overcast.fm/+IplN7GcE/857">TS</a>]

00:14:19   store literally we were just not very [<a href="https://overcast.fm/+IplN7GcE/859">TS</a>]

00:14:21   big so so yeah I read the book in the [<a href="https://overcast.fm/+IplN7GcE/861">TS</a>]

00:14:26   Kindle version pretty much entirely on [<a href="https://overcast.fm/+IplN7GcE/866">TS</a>]

00:14:28   my ipod touch as usual and you you have [<a href="https://overcast.fm/+IplN7GcE/868">TS</a>]

00:14:32   the paper version I saw in a little [<a href="https://overcast.fm/+IplN7GcE/872">TS</a>]

00:14:34   picture when you're recording with genre [<a href="https://overcast.fm/+IplN7GcE/874">TS</a>]

00:14:35   I do I have a the hardcover version of [<a href="https://overcast.fm/+IplN7GcE/875">TS</a>]

00:14:38   the book reading it as it was intended [<a href="https://overcast.fm/+IplN7GcE/878">TS</a>]

00:14:41   to be read know about that I don't know [<a href="https://overcast.fm/+IplN7GcE/881">TS</a>]

00:14:46   about that either but I do have a the [<a href="https://overcast.fm/+IplN7GcE/886">TS</a>]

00:14:47   print copy because I like that I like [<a href="https://overcast.fm/+IplN7GcE/887">TS</a>]

00:14:51   that I haven't people are upset with me [<a href="https://overcast.fm/+IplN7GcE/891">TS</a>]

00:14:53   because apparently I am id Facebook's [<a href="https://overcast.fm/+IplN7GcE/893">TS</a>]

00:14:56   when I read them but that is the the [<a href="https://overcast.fm/+IplN7GcE/896">TS</a>]

00:14:59   price I must pay to be an electronic [<a href="https://overcast.fm/+IplN7GcE/899">TS</a>]

00:15:03   book saved me from the fate of all the [<a href="https://overcast.fm/+IplN7GcE/903">TS</a>]

00:15:06   people in the chat room is I am I was [<a href="https://overcast.fm/+IplN7GcE/906">TS</a>]

00:15:08   one of those people who did not break [<a href="https://overcast.fm/+IplN7GcE/908">TS</a>]

00:15:11   the bindings on my softcover books [<a href="https://overcast.fm/+IplN7GcE/911">TS</a>]

00:15:13   forget about dog ears or notes in the [<a href="https://overcast.fm/+IplN7GcE/913">TS</a>]

00:15:15   margins right like that I have my books [<a href="https://overcast.fm/+IplN7GcE/915">TS</a>]

00:15:17   were so pristine that you could I first [<a href="https://overcast.fm/+IplN7GcE/917">TS</a>]

00:15:19   of all when I would when I bought [<a href="https://overcast.fm/+IplN7GcE/919">TS</a>]

00:15:21   physical books I would hunt through the [<a href="https://overcast.fm/+IplN7GcE/921">TS</a>]

00:15:24   bookstore to pick up the least damaged [<a href="https://overcast.fm/+IplN7GcE/924">TS</a>]

00:15:25   one because if you look at like you know [<a href="https://overcast.fm/+IplN7GcE/925">TS</a>]

00:15:26   so you can buy the latest in King book [<a href="https://overcast.fm/+IplN7GcE/926">TS</a>]

00:15:28   and they have 8,000 copies in the shelf [<a href="https://overcast.fm/+IplN7GcE/928">TS</a>]

00:15:29   some lovers will already screw it up [<a href="https://overcast.fm/+IplN7GcE/929">TS</a>]

00:15:31   corners are messed up they haven't been [<a href="https://overcast.fm/+IplN7GcE/931">TS</a>]

00:15:32   creased the manufacturing defect someone [<a href="https://overcast.fm/+IplN7GcE/932">TS</a>]

00:15:35   broke the the spine of writing of itself [<a href="https://overcast.fm/+IplN7GcE/935">TS</a>]

00:15:36   cover you know so I will pick the very [<a href="https://overcast.fm/+IplN7GcE/936">TS</a>]

00:15:39   best one and then read it without [<a href="https://overcast.fm/+IplN7GcE/939">TS</a>]

00:15:42   causing any damage to the book at all so [<a href="https://overcast.fm/+IplN7GcE/942">TS</a>]

00:15:45   that it looks the same when I'm done [<a href="https://overcast.fm/+IplN7GcE/945">TS</a>]

00:15:46   with it as I did when I first bought it [<a href="https://overcast.fm/+IplN7GcE/946">TS</a>]

00:15:47   and that's how I that's how I used to be [<a href="https://overcast.fm/+IplN7GcE/947">TS</a>]

00:15:49   - yeah so I went through a long phase of [<a href="https://overcast.fm/+IplN7GcE/949">TS</a>]

00:15:52   that and I have a pretty big collection [<a href="https://overcast.fm/+IplN7GcE/952">TS</a>]

00:15:53   of very very good condition books but [<a href="https://overcast.fm/+IplN7GcE/953">TS</a>]

00:15:57   that electronic book saved me don't [<a href="https://overcast.fm/+IplN7GcE/957">TS</a>]

00:15:59   worry about that anymore really yeah [<a href="https://overcast.fm/+IplN7GcE/959">TS</a>]

00:16:00   amen all right before we get too into [<a href="https://overcast.fm/+IplN7GcE/960">TS</a>]

00:16:03   this let's let's do our first sponsor [<a href="https://overcast.fm/+IplN7GcE/963">TS</a>]

00:16:06   all right [<a href="https://overcast.fm/+IplN7GcE/966">TS</a>]

00:16:07   it's Raven dot IO have you heard about [<a href="https://overcast.fm/+IplN7GcE/967">TS</a>]

00:16:09   this you're using the new browser That's [<a href="https://overcast.fm/+IplN7GcE/969">TS</a>]

00:16:11   So Raven no I'm not I'm not using the R [<a href="https://overcast.fm/+IplN7GcE/971">TS</a>]

00:16:15   and I have heard about the Raven browser [<a href="https://overcast.fm/+IplN7GcE/975">TS</a>]

00:16:16   but I've forgotten what it is so you [<a href="https://overcast.fm/+IplN7GcE/976">TS</a>]

00:16:18   remind me it's a new browser John it [<a href="https://overcast.fm/+IplN7GcE/978">TS</a>]

00:16:20   allows you to install your favorite web [<a href="https://overcast.fm/+IplN7GcE/980">TS</a>]

00:16:22   apps into it okay so it has this really [<a href="https://overcast.fm/+IplN7GcE/982">TS</a>]

00:16:25   cool feature called the smart bar [<a href="https://overcast.fm/+IplN7GcE/985">TS</a>]

00:16:27   gelasio effortlessly switch between [<a href="https://overcast.fm/+IplN7GcE/987">TS</a>]

00:16:29   webpages web apps whatever it is so you [<a href="https://overcast.fm/+IplN7GcE/989">TS</a>]

00:16:32   would add in there ours Technica the fat [<a href="https://overcast.fm/+IplN7GcE/992">TS</a>]

00:16:34   bits now you'd add five by five you do [<a href="https://overcast.fm/+IplN7GcE/994">TS</a>]

00:16:38   instapaper you put the sim code during [<a href="https://overcast.fm/+IplN7GcE/998">TS</a>]

00:16:39   fireball whatever it is and of course [<a href="https://overcast.fm/+IplN7GcE/999">TS</a>]

00:16:41   you could put Basecamp in there too you [<a href="https://overcast.fm/+IplN7GcE/1001">TS</a>]

00:16:43   could put all your favorite sites in [<a href="https://overcast.fm/+IplN7GcE/1003">TS</a>]

00:16:44   there and then with a single click you [<a href="https://overcast.fm/+IplN7GcE/1004">TS</a>]

00:16:46   will be able to switch between them in a [<a href="https://overcast.fm/+IplN7GcE/1006">TS</a>]

00:16:48   very very cool intuitive way and has a [<a href="https://overcast.fm/+IplN7GcE/1008">TS</a>]

00:16:52   built in web app shop listen this is [<a href="https://overcast.fm/+IplN7GcE/1012">TS</a>]

00:16:54   just it's insanely great you just [<a href="https://overcast.fm/+IplN7GcE/1014">TS</a>]

00:16:57   everybody should go and try this thing [<a href="https://overcast.fm/+IplN7GcE/1017">TS</a>]

00:16:58   it's free it's not like I'm asking you [<a href="https://overcast.fm/+IplN7GcE/1018">TS</a>]

00:17:01   to spend money I'm asking you to go try [<a href="https://overcast.fm/+IplN7GcE/1021">TS</a>]

00:17:03   out this really cool browser it's a [<a href="https://overcast.fm/+IplN7GcE/1023">TS</a>]

00:17:05   really cool new approach that I have not [<a href="https://overcast.fm/+IplN7GcE/1025">TS</a>]

00:17:08   seen before that that really really [<a href="https://overcast.fm/+IplN7GcE/1028">TS</a>]

00:17:11   works nicely corsets for Mac OS 10 [<a href="https://overcast.fm/+IplN7GcE/1031">TS</a>]

00:17:13   of course it's awesome and it's free [<a href="https://overcast.fm/+IplN7GcE/1033">TS</a>]

00:17:16   Raven dot IO and of course you can [<a href="https://overcast.fm/+IplN7GcE/1036">TS</a>]

00:17:19   follow these guys there raven browser on [<a href="https://overcast.fm/+IplN7GcE/1039">TS</a>]

00:17:22   twitter go check it out free my you know [<a href="https://overcast.fm/+IplN7GcE/1042">TS</a>]

00:17:26   free go try I tried that it's got [<a href="https://overcast.fm/+IplN7GcE/1046">TS</a>]

00:17:28   explicit support for the for the Google [<a href="https://overcast.fm/+IplN7GcE/1048">TS</a>]

00:17:30   Apps too doesn't it show actual support [<a href="https://overcast.fm/+IplN7GcE/1050">TS</a>]

00:17:31   for Gmail and very special very special [<a href="https://overcast.fm/+IplN7GcE/1051">TS</a>]

00:17:34   so you are you now unable to say the [<a href="https://overcast.fm/+IplN7GcE/1054">TS</a>]

00:17:37   word bar without saying it like that I [<a href="https://overcast.fm/+IplN7GcE/1057">TS</a>]

00:17:39   think so you've done that to yourself I [<a href="https://overcast.fm/+IplN7GcE/1059">TS</a>]

00:17:42   have done I've ruined myself again [<a href="https://overcast.fm/+IplN7GcE/1062">TS</a>]

00:17:45   sorry builds character so right here we [<a href="https://overcast.fm/+IplN7GcE/1065">TS</a>]

00:17:48   get this book so long is the long book [<a href="https://overcast.fm/+IplN7GcE/1068">TS</a>]

00:17:50   yeah that's the beautiful thing about it [<a href="https://overcast.fm/+IplN7GcE/1070">TS</a>]

00:17:52   ebooks is you don't really know how long [<a href="https://overcast.fm/+IplN7GcE/1072">TS</a>]

00:17:54   things are it's a series of Kindle dots [<a href="https://overcast.fm/+IplN7GcE/1074">TS</a>]

00:17:55   or whatever so here's my here's my intro [<a href="https://overcast.fm/+IplN7GcE/1075">TS</a>]

00:17:59   to the book what I'm gonna try to do is [<a href="https://overcast.fm/+IplN7GcE/1079">TS</a>]

00:18:01   I I tried to write up like a summary so [<a href="https://overcast.fm/+IplN7GcE/1081">TS</a>]

00:18:03   I don't ramble on for too long and then [<a href="https://overcast.fm/+IplN7GcE/1083">TS</a>]

00:18:06   I'm going to go into the individual [<a href="https://overcast.fm/+IplN7GcE/1086">TS</a>]

00:18:07   instances and start quoting from the [<a href="https://overcast.fm/+IplN7GcE/1087">TS</a>]

00:18:08   book and getting cranky and and picky [<a href="https://overcast.fm/+IplN7GcE/1088">TS</a>]

00:18:11   and stuff like that okay but I'll try to [<a href="https://overcast.fm/+IplN7GcE/1091">TS</a>]

00:18:13   do the review for so now are you going [<a href="https://overcast.fm/+IplN7GcE/1093">TS</a>]

00:18:15   to be able to reference a specific page [<a href="https://overcast.fm/+IplN7GcE/1095">TS</a>]

00:18:17   are you going to have to say oh now [<a href="https://overcast.fm/+IplN7GcE/1097">TS</a>]

00:18:18   forget it I have no idea what these [<a href="https://overcast.fm/+IplN7GcE/1098">TS</a>]

00:18:20   pages are haha but it's in the magical [<a href="https://overcast.fm/+IplN7GcE/1100">TS</a>]

00:18:22   world of electronics you could just [<a href="https://overcast.fm/+IplN7GcE/1102">TS</a>]

00:18:23   search for it did you have a paper [<a href="https://overcast.fm/+IplN7GcE/1103">TS</a>]

00:18:24   version just scan every page with your [<a href="https://overcast.fm/+IplN7GcE/1104">TS</a>]

00:18:26   eyes until you find that's why you [<a href="https://overcast.fm/+IplN7GcE/1106">TS</a>]

00:18:29   should buy electronic books mm-hmm all [<a href="https://overcast.fm/+IplN7GcE/1109">TS</a>]

00:18:31   right so there's a documentary that [<a href="https://overcast.fm/+IplN7GcE/1111">TS</a>]

00:18:34   aired on PBS many many years ago called [<a href="https://overcast.fm/+IplN7GcE/1114">TS</a>]

00:18:36   triumph of the Nerds it's created by [<a href="https://overcast.fm/+IplN7GcE/1116">TS</a>]

00:18:38   Robert Greene Julie who is a now as [<a href="https://overcast.fm/+IplN7GcE/1118">TS</a>]

00:18:41   blogger and is written for various tech [<a href="https://overcast.fm/+IplN7GcE/1121">TS</a>]

00:18:43   publications over the years and it was [<a href="https://overcast.fm/+IplN7GcE/1123">TS</a>]

00:18:46   one of the first attempts to collect [<a href="https://overcast.fm/+IplN7GcE/1126">TS</a>]

00:18:49   together sort of all the players in the [<a href="https://overcast.fm/+IplN7GcE/1129">TS</a>]

00:18:50   tech industry to talk about the tech [<a href="https://overcast.fm/+IplN7GcE/1130">TS</a>]

00:18:52   industry I wish I knew what year was I [<a href="https://overcast.fm/+IplN7GcE/1132">TS</a>]

00:18:54   should have had this prepared what year [<a href="https://overcast.fm/+IplN7GcE/1134">TS</a>]

00:18:56   was trying for the nerds 1996 95 [<a href="https://overcast.fm/+IplN7GcE/1136">TS</a>]

00:18:58   something like that 95 I think and in it [<a href="https://overcast.fm/+IplN7GcE/1138">TS</a>]

00:19:04   of course Steve Jobs was interviewed at [<a href="https://overcast.fm/+IplN7GcE/1144">TS</a>]

00:19:06   this time he was it at next not yet back [<a href="https://overcast.fm/+IplN7GcE/1146">TS</a>]

00:19:08   at Apple but they were talking with him [<a href="https://overcast.fm/+IplN7GcE/1148">TS</a>]

00:19:10   about you know the things that happened [<a href="https://overcast.fm/+IplN7GcE/1150">TS</a>]

00:19:12   at Apple in the early years or whatever [<a href="https://overcast.fm/+IplN7GcE/1152">TS</a>]

00:19:13   and one of the things that happened that [<a href="https://overcast.fm/+IplN7GcE/1153">TS</a>]

00:19:15   they were discussing was a John Sculley [<a href="https://overcast.fm/+IplN7GcE/1155">TS</a>]

00:19:17   was brought in as the CEO of Apple this [<a href="https://overcast.fm/+IplN7GcE/1157">TS</a>]

00:19:19   was back when Steve Jobs was a young kid [<a href="https://overcast.fm/+IplN7GcE/1159">TS</a>]

00:19:22   and they didn't think he was equipped to [<a href="https://overcast.fm/+IplN7GcE/1162">TS</a>]

00:19:24   run the company it had a series of CEOs [<a href="https://overcast.fm/+IplN7GcE/1164">TS</a>]

00:19:26   before John Sculley was brought in and [<a href="https://overcast.fm/+IplN7GcE/1166">TS</a>]

00:19:28   the Apple board wanted to find a new CEO [<a href="https://overcast.fm/+IplN7GcE/1168">TS</a>]

00:19:31   and Jobs sort of pitched scully on the [<a href="https://overcast.fm/+IplN7GcE/1171">TS</a>]

00:19:35   idea the famous phrase of like do you [<a href="https://overcast.fm/+IplN7GcE/1175">TS</a>]

00:19:37   want to sell sugar water for the rest of [<a href="https://overcast.fm/+IplN7GcE/1177">TS</a>]

00:19:39   your life or do you want to come and [<a href="https://overcast.fm/+IplN7GcE/1179">TS</a>]

00:19:40   change the world John Sculley was at [<a href="https://overcast.fm/+IplN7GcE/1180">TS</a>]

00:19:42   that time I was a CEO who's up some [<a href="https://overcast.fm/+IplN7GcE/1182">TS</a>]

00:19:44   uppity up at Pepsi company so that was [<a href="https://overcast.fm/+IplN7GcE/1184">TS</a>]

00:19:48   the sugar water comment right so [<a href="https://overcast.fm/+IplN7GcE/1188">TS</a>]

00:19:49   basically he he would Scully to come and [<a href="https://overcast.fm/+IplN7GcE/1189">TS</a>]

00:19:52   run Apple format eventually it came to [<a href="https://overcast.fm/+IplN7GcE/1192">TS</a>]

00:19:54   pass that there was a conflict and [<a href="https://overcast.fm/+IplN7GcE/1194">TS</a>]

00:19:57   within the upper echelon of the [<a href="https://overcast.fm/+IplN7GcE/1197">TS</a>]

00:19:59   executives in Apple and it was sort of [<a href="https://overcast.fm/+IplN7GcE/1199">TS</a>]

00:20:01   Scully versus jobs and Scully won the [<a href="https://overcast.fm/+IplN7GcE/1201">TS</a>]

00:20:03   the Apple Board of Directors back Scully [<a href="https://overcast.fm/+IplN7GcE/1203">TS</a>]

00:20:05   and Jobs was booted out of the company [<a href="https://overcast.fm/+IplN7GcE/1205">TS</a>]

00:20:08   more or less by taking away all his [<a href="https://overcast.fm/+IplN7GcE/1208">TS</a>]

00:20:09   responsibilities and just left right and [<a href="https://overcast.fm/+IplN7GcE/1209">TS</a>]

00:20:11   so during the triumph of the Nerds thing [<a href="https://overcast.fm/+IplN7GcE/1211">TS</a>]

00:20:14   the interviewer asked ah what what jobs [<a href="https://overcast.fm/+IplN7GcE/1214">TS</a>]

00:20:19   in 1996 thought of that that he had been [<a href="https://overcast.fm/+IplN7GcE/1219">TS</a>]

00:20:21   out of Apple for many years he'd been [<a href="https://overcast.fm/+IplN7GcE/1221">TS</a>]

00:20:22   working on next but it hadn't really [<a href="https://overcast.fm/+IplN7GcE/1222">TS</a>]

00:20:24   been a smashing success and here's what [<a href="https://overcast.fm/+IplN7GcE/1224">TS</a>]

00:20:26   Jobs had to say about John Skelly and [<a href="https://overcast.fm/+IplN7GcE/1226">TS</a>]

00:20:29   this is a great interview by the way [<a href="https://overcast.fm/+IplN7GcE/1229">TS</a>]

00:20:31   should if you've never seen charms to [<a href="https://overcast.fm/+IplN7GcE/1231">TS</a>]

00:20:32   the Nerds you should go find a [<a href="https://overcast.fm/+IplN7GcE/1232">TS</a>]

00:20:34   downloaded watcher that's great job said [<a href="https://overcast.fm/+IplN7GcE/1234">TS</a>]

00:20:37   what can I say I hired the wrong guy mmm [<a href="https://overcast.fm/+IplN7GcE/1237">TS</a>]

00:20:40   all right and reverse the Skelly so [<a href="https://overcast.fm/+IplN7GcE/1240">TS</a>]

00:20:43   reading the Walter Isaacson Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/1243">TS</a>]

00:20:46   bio if I had to summarize my take on the [<a href="https://overcast.fm/+IplN7GcE/1246">TS</a>]

00:20:51   book I would say what can I say he [<a href="https://overcast.fm/+IplN7GcE/1251">TS</a>]

00:20:54   picked the wrong guy to write his bio [<a href="https://overcast.fm/+IplN7GcE/1254">TS</a>]

00:20:56   because Walter Isaacson for what did [<a href="https://overcast.fm/+IplN7GcE/1256">TS</a>]

00:20:59   whatever his strengths might be was [<a href="https://overcast.fm/+IplN7GcE/1259">TS</a>]

00:21:01   absolutely the wrong guy to write the [<a href="https://overcast.fm/+IplN7GcE/1261">TS</a>]

00:21:04   official biography of Steve Jobs why and [<a href="https://overcast.fm/+IplN7GcE/1264">TS</a>]

00:21:06   well before we get to that like so what [<a href="https://overcast.fm/+IplN7GcE/1266">TS</a>]

00:21:10   the thing I can't emphasize this is not [<a href="https://overcast.fm/+IplN7GcE/1270">TS</a>]

00:21:13   the thing that is special about this [<a href="https://overcast.fm/+IplN7GcE/1273">TS</a>]

00:21:15   book because many many books have been [<a href="https://overcast.fm/+IplN7GcE/1275">TS</a>]

00:21:17   written about Steve Jobs and Apple is [<a href="https://overcast.fm/+IplN7GcE/1277">TS</a>]

00:21:18   that this is the one book with the one [<a href="https://overcast.fm/+IplN7GcE/1278">TS</a>]

00:21:20   guy who had official authorized access [<a href="https://overcast.fm/+IplN7GcE/1280">TS</a>]

00:21:23   to Steve Jobs everybody else it was like [<a href="https://overcast.fm/+IplN7GcE/1283">TS</a>]

00:21:25   well if you can ever get Steve to talk [<a href="https://overcast.fm/+IplN7GcE/1285">TS</a>]

00:21:27   to you or find what he said to magazines [<a href="https://overcast.fm/+IplN7GcE/1287">TS</a>]

00:21:29   years ago but you couldn't talk to him [<a href="https://overcast.fm/+IplN7GcE/1289">TS</a>]

00:21:32   you couldn't talk to his family he would [<a href="https://overcast.fm/+IplN7GcE/1292">TS</a>]

00:21:34   tell his friends not like it's [<a href="https://overcast.fm/+IplN7GcE/1294">TS</a>]

00:21:36   notoriously difficult to pin down Steve [<a href="https://overcast.fm/+IplN7GcE/1296">TS</a>]

00:21:38   Jobs he doesn't like doing interviews he [<a href="https://overcast.fm/+IplN7GcE/1298">TS</a>]

00:21:40   doesn't like talking about his personal [<a href="https://overcast.fm/+IplN7GcE/1300">TS</a>]

00:21:41   life at all so this is the one time that [<a href="https://overcast.fm/+IplN7GcE/1301">TS</a>]

00:21:45   he says come on I I want you to do a [<a href="https://overcast.fm/+IplN7GcE/1305">TS</a>]

00:21:47   book a movie you can ask me anything and [<a href="https://overcast.fm/+IplN7GcE/1307">TS</a>]

00:21:49   then the intro to the book I said Steve [<a href="https://overcast.fm/+IplN7GcE/1309">TS</a>]

00:21:50   Jobs didn't hold anything back he didn't [<a href="https://overcast.fm/+IplN7GcE/1310">TS</a>]

00:21:52   even want to see what was being written [<a href="https://overcast.fm/+IplN7GcE/1312">TS</a>]

00:21:53   in the book you can read anything you [<a href="https://overcast.fm/+IplN7GcE/1313">TS</a>]

00:21:55   want you have complete access and access [<a href="https://overcast.fm/+IplN7GcE/1315">TS</a>]

00:21:56   to me my family everybody he didn't tell [<a href="https://overcast.fm/+IplN7GcE/1316">TS</a>]

00:21:59   his friends oh this guy's going around [<a href="https://overcast.fm/+IplN7GcE/1319">TS</a>]

00:22:01   writing a book about me but don't tell [<a href="https://overcast.fm/+IplN7GcE/1321">TS</a>]

00:22:03   him anything it was just complete access [<a href="https://overcast.fm/+IplN7GcE/1323">TS</a>]

00:22:04   and one guy got this that's why it's so [<a href="https://overcast.fm/+IplN7GcE/1324">TS</a>]

00:22:08   important to pick the right guys if [<a href="https://overcast.fm/+IplN7GcE/1328">TS</a>]

00:22:10   Walter I was going to just [<a href="https://overcast.fm/+IplN7GcE/1330">TS</a>]

00:22:11   just written a Steve Jobs bio and not [<a href="https://overcast.fm/+IplN7GcE/1331">TS</a>]

00:22:13   been the official loan guy who gets a [<a href="https://overcast.fm/+IplN7GcE/1333">TS</a>]

00:22:16   authorize access then you know whatever [<a href="https://overcast.fm/+IplN7GcE/1336">TS</a>]

00:22:18   no big deal but now the jobs is gone no [<a href="https://overcast.fm/+IplN7GcE/1338">TS</a>]

00:22:22   one else is gonna ever going to have [<a href="https://overcast.fm/+IplN7GcE/1342">TS</a>]

00:22:23   this direct access he was the guy and he [<a href="https://overcast.fm/+IplN7GcE/1343">TS</a>]

00:22:25   is the wrong guy oh and the reason I say [<a href="https://overcast.fm/+IplN7GcE/1345">TS</a>]

00:22:27   he's the wrong guy is that Walter [<a href="https://overcast.fm/+IplN7GcE/1347">TS</a>]

00:22:29   Isaacson does not know this industry [<a href="https://overcast.fm/+IplN7GcE/1349">TS</a>]

00:22:31   that the you know the industry that [<a href="https://overcast.fm/+IplN7GcE/1351">TS</a>]

00:22:34   Steve Jobs grew up in and and defined [<a href="https://overcast.fm/+IplN7GcE/1354">TS</a>]

00:22:37   that's that's strike one but strikes two [<a href="https://overcast.fm/+IplN7GcE/1357">TS</a>]

00:22:40   and three is that he doesn't know it and [<a href="https://overcast.fm/+IplN7GcE/1360">TS</a>]

00:22:42   he didn't bother to learn about it [<a href="https://overcast.fm/+IplN7GcE/1362">TS</a>]

00:22:44   that's the most egregious sin if you [<a href="https://overcast.fm/+IplN7GcE/1364">TS</a>]

00:22:46   like it's like he didn't feel the [<a href="https://overcast.fm/+IplN7GcE/1366">TS</a>]

00:22:48   responsibility of you know I'm the one [<a href="https://overcast.fm/+IplN7GcE/1368">TS</a>]

00:22:51   guy with the authorized Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/1371">TS</a>]

00:22:52   biography I know nothing about this [<a href="https://overcast.fm/+IplN7GcE/1372">TS</a>]

00:22:54   industry at all but boy I better buckle [<a href="https://overcast.fm/+IplN7GcE/1374">TS</a>]

00:22:56   down and learn like you know you would [<a href="https://overcast.fm/+IplN7GcE/1376">TS</a>]

00:22:58   do if it was like a young hungry kid who [<a href="https://overcast.fm/+IplN7GcE/1378">TS</a>]

00:22:59   just came out of like a liberal arts [<a href="https://overcast.fm/+IplN7GcE/1379">TS</a>]

00:23:01   degree and he was a writer but knew [<a href="https://overcast.fm/+IplN7GcE/1381">TS</a>]

00:23:02   nothing about technology and he but [<a href="https://overcast.fm/+IplN7GcE/1382">TS</a>]

00:23:04   understood who Steve Jobs was and why it [<a href="https://overcast.fm/+IplN7GcE/1384">TS</a>]

00:23:07   was important why he was important like [<a href="https://overcast.fm/+IplN7GcE/1387">TS</a>]

00:23:09   boy but I better learn this stuff I [<a href="https://overcast.fm/+IplN7GcE/1389">TS</a>]

00:23:10   better go to library I better read [<a href="https://overcast.fm/+IplN7GcE/1390">TS</a>]

00:23:12   everything I can about this industry I [<a href="https://overcast.fm/+IplN7GcE/1392">TS</a>]

00:23:13   better learn everything there is to know [<a href="https://overcast.fm/+IplN7GcE/1393">TS</a>]

00:23:15   about this industry so I can come into [<a href="https://overcast.fm/+IplN7GcE/1395">TS</a>]

00:23:18   this project [<a href="https://overcast.fm/+IplN7GcE/1398">TS</a>]

00:23:20   understanding stuff alright now why is [<a href="https://overcast.fm/+IplN7GcE/1400">TS</a>]

00:23:22   it bad not to learn by the sub one of [<a href="https://overcast.fm/+IplN7GcE/1402">TS</a>]

00:23:23   the things that it was Gentiles gas a [<a href="https://overcast.fm/+IplN7GcE/1403">TS</a>]

00:23:27   said in his blog is that some people say [<a href="https://overcast.fm/+IplN7GcE/1407">TS</a>]

00:23:30   well this is exactly who you want to [<a href="https://overcast.fm/+IplN7GcE/1410">TS</a>]

00:23:31   write a bio by chip we don't want some [<a href="https://overcast.fm/+IplN7GcE/1411">TS</a>]

00:23:32   nerdy guy who knows all about [<a href="https://overcast.fm/+IplN7GcE/1412">TS</a>]

00:23:33   technologies you want an outsider to [<a href="https://overcast.fm/+IplN7GcE/1413">TS</a>]

00:23:35   write it so he can sort of get a good [<a href="https://overcast.fm/+IplN7GcE/1415">TS</a>]

00:23:36   perspective and stuff and don't always [<a href="https://overcast.fm/+IplN7GcE/1416">TS</a>]

00:23:38   guess I came down at the same time at [<a href="https://overcast.fm/+IplN7GcE/1418">TS</a>]

00:23:40   the same place I do it's like no [<a href="https://overcast.fm/+IplN7GcE/1420">TS</a>]

00:23:41   actually you do need someone who [<a href="https://overcast.fm/+IplN7GcE/1421">TS</a>]

00:23:43   understand this industry because if you [<a href="https://overcast.fm/+IplN7GcE/1423">TS</a>]

00:23:45   don't understand the industry how can [<a href="https://overcast.fm/+IplN7GcE/1425">TS</a>]

00:23:46   you know what's important right how can [<a href="https://overcast.fm/+IplN7GcE/1426">TS</a>]

00:23:49   you know what's important in the life of [<a href="https://overcast.fm/+IplN7GcE/1429">TS</a>]

00:23:50   this person and what Walter Isaacson [<a href="https://overcast.fm/+IplN7GcE/1430">TS</a>]

00:23:52   came in with this sort of a a generalist [<a href="https://overcast.fm/+IplN7GcE/1432">TS</a>]

00:23:54   lay person's knowledge of computers [<a href="https://overcast.fm/+IplN7GcE/1434">TS</a>]

00:23:56   right and what he ends up focusing on in [<a href="https://overcast.fm/+IplN7GcE/1436">TS</a>]

00:23:57   the bio are sort of human interest [<a href="https://overcast.fm/+IplN7GcE/1437">TS</a>]

00:24:01   general interest stuff family friends [<a href="https://overcast.fm/+IplN7GcE/1441">TS</a>]

00:24:04   relationship religion money gossip like [<a href="https://overcast.fm/+IplN7GcE/1444">TS</a>]

00:24:06   things things that are just common to [<a href="https://overcast.fm/+IplN7GcE/1446">TS</a>]

00:24:08   the human experience and he should write [<a href="https://overcast.fm/+IplN7GcE/1448">TS</a>]

00:24:10   about those but it's impossible to have [<a href="https://overcast.fm/+IplN7GcE/1450">TS</a>]

00:24:13   any real insight to a life like Steve [<a href="https://overcast.fm/+IplN7GcE/1453">TS</a>]

00:24:14   Jobs if you just look at the parts that [<a href="https://overcast.fm/+IplN7GcE/1454">TS</a>]

00:24:16   are common to all lives right you know [<a href="https://overcast.fm/+IplN7GcE/1456">TS</a>]

00:24:19   cuz he wrote BIOS about a Benjamin [<a href="https://overcast.fm/+IplN7GcE/1459">TS</a>]

00:24:21   Franklin and Albert Einstein but [<a href="https://overcast.fm/+IplN7GcE/1461">TS</a>]

00:24:24   if you can write them all from the [<a href="https://overcast.fm/+IplN7GcE/1464">TS</a>]

00:24:25   perspective of those topics that are [<a href="https://overcast.fm/+IplN7GcE/1465">TS</a>]

00:24:27   common to everybody you're missing out [<a href="https://overcast.fm/+IplN7GcE/1467">TS</a>]

00:24:28   about what it is that so specialness and [<a href="https://overcast.fm/+IplN7GcE/1468">TS</a>]

00:24:30   that's especially in well that with but [<a href="https://overcast.fm/+IplN7GcE/1470">TS</a>]

00:24:32   Einstein fine he's dead it's not no [<a href="https://overcast.fm/+IplN7GcE/1472">TS</a>]

00:24:33   one's interfering with him you could do [<a href="https://overcast.fm/+IplN7GcE/1473">TS</a>]

00:24:34   a by a bio like here's Albert Einstein [<a href="https://overcast.fm/+IplN7GcE/1474">TS</a>]

00:24:38   written from a lay person's perspective [<a href="https://overcast.fm/+IplN7GcE/1478">TS</a>]

00:24:39   I don't want I won't really talk about [<a href="https://overcast.fm/+IplN7GcE/1479">TS</a>]

00:24:40   the physics cuz I don't understand them [<a href="https://overcast.fm/+IplN7GcE/1480">TS</a>]

00:24:42   and arguably physics is a lot harder to [<a href="https://overcast.fm/+IplN7GcE/1482">TS</a>]

00:24:43   understand the tech industry but I'll [<a href="https://overcast.fm/+IplN7GcE/1483">TS</a>]

00:24:45   just tell you about his life and his [<a href="https://overcast.fm/+IplN7GcE/1485">TS</a>]

00:24:47   work and sort of you know a generals [<a href="https://overcast.fm/+IplN7GcE/1487">TS</a>]

00:24:49   perspective but that is the wrong [<a href="https://overcast.fm/+IplN7GcE/1489">TS</a>]

00:24:51   approach to take to Steve Jobs um and I [<a href="https://overcast.fm/+IplN7GcE/1491">TS</a>]

00:24:54   think the the Boursin is that the most [<a href="https://overcast.fm/+IplN7GcE/1494">TS</a>]

00:24:57   exhilarating and interesting things [<a href="https://overcast.fm/+IplN7GcE/1497">TS</a>]

00:24:59   about Jobs Life Center on tech industry [<a href="https://overcast.fm/+IplN7GcE/1499">TS</a>]

00:25:02   topics uh the things things that aren't [<a href="https://overcast.fm/+IplN7GcE/1502">TS</a>]

00:25:06   exciting to you if you don't understand [<a href="https://overcast.fm/+IplN7GcE/1506">TS</a>]

00:25:10   why they're interesting or important you [<a href="https://overcast.fm/+IplN7GcE/1510">TS</a>]

00:25:12   can't adequately capture those aspects [<a href="https://overcast.fm/+IplN7GcE/1512">TS</a>]

00:25:14   of his life so you know if you don't [<a href="https://overcast.fm/+IplN7GcE/1514">TS</a>]

00:25:15   understand the technology industry so [<a href="https://overcast.fm/+IplN7GcE/1515">TS</a>]

00:25:17   you know and and I Justin doesn't I feel [<a href="https://overcast.fm/+IplN7GcE/1517">TS</a>]

00:25:21   that he doesn't capture the exhilaration [<a href="https://overcast.fm/+IplN7GcE/1521">TS</a>]

00:25:23   of the what we and the industry know to [<a href="https://overcast.fm/+IplN7GcE/1523">TS</a>]

00:25:25   be the important moments of his life [<a href="https://overcast.fm/+IplN7GcE/1525">TS</a>]

00:25:27   they're they're given equal weight to [<a href="https://overcast.fm/+IplN7GcE/1527">TS</a>]

00:25:28   the significantly less important aspects [<a href="https://overcast.fm/+IplN7GcE/1528">TS</a>]

00:25:30   of his career in life just because both [<a href="https://overcast.fm/+IplN7GcE/1530">TS</a>]

00:25:33   of them have an equal amount of you know [<a href="https://overcast.fm/+IplN7GcE/1533">TS</a>]

00:25:37   interpersonal drama or business [<a href="https://overcast.fm/+IplN7GcE/1537">TS</a>]

00:25:39   repercussions because every understands [<a href="https://overcast.fm/+IplN7GcE/1539">TS</a>]

00:25:41   dollars and cents everyone understands [<a href="https://overcast.fm/+IplN7GcE/1541">TS</a>]

00:25:42   you know love and family relationships [<a href="https://overcast.fm/+IplN7GcE/1542">TS</a>]

00:25:44   and those things are important but if [<a href="https://overcast.fm/+IplN7GcE/1544">TS</a>]

00:25:46   that's the only criteria for measuring [<a href="https://overcast.fm/+IplN7GcE/1546">TS</a>]

00:25:49   the the interest and importance of [<a href="https://overcast.fm/+IplN7GcE/1549">TS</a>]

00:25:52   events in someone's life you will mess [<a href="https://overcast.fm/+IplN7GcE/1552">TS</a>]

00:25:53   it up especially when that person is [<a href="https://overcast.fm/+IplN7GcE/1553">TS</a>]

00:25:54   Steve Jobs now these things that you're [<a href="https://overcast.fm/+IplN7GcE/1554">TS</a>]

00:25:58   saying I can agree with but I agree with [<a href="https://overcast.fm/+IplN7GcE/1558">TS</a>]

00:25:59   them from the standpoint uh that I'm I'm [<a href="https://overcast.fm/+IplN7GcE/1559">TS</a>]

00:26:02   the same as you and that I'm a [<a href="https://overcast.fm/+IplN7GcE/1562">TS</a>]

00:26:04   relatively geeky person but don't you [<a href="https://overcast.fm/+IplN7GcE/1564">TS</a>]

00:26:08   think that this book was targeted and I [<a href="https://overcast.fm/+IplN7GcE/1568">TS</a>]

00:26:10   this is this is the same thing I know [<a href="https://overcast.fm/+IplN7GcE/1570">TS</a>]

00:26:11   you have not intentionally not listened [<a href="https://overcast.fm/+IplN7GcE/1571">TS</a>]

00:26:13   to the other shows but this is my [<a href="https://overcast.fm/+IplN7GcE/1573">TS</a>]

00:26:15   response before which is to say don't [<a href="https://overcast.fm/+IplN7GcE/1575">TS</a>]

00:26:17   you feel that based on the audience of [<a href="https://overcast.fm/+IplN7GcE/1577">TS</a>]

00:26:21   this book based on the the the intended [<a href="https://overcast.fm/+IplN7GcE/1581">TS</a>]

00:26:26   audience of this book based on the [<a href="https://overcast.fm/+IplN7GcE/1586">TS</a>]

00:26:28   people who are intended to be reading [<a href="https://overcast.fm/+IplN7GcE/1588">TS</a>]

00:26:31   this book yes it includes people like us [<a href="https://overcast.fm/+IplN7GcE/1591">TS</a>]

00:26:34   but it is not necessarily people like us [<a href="https://overcast.fm/+IplN7GcE/1594">TS</a>]

00:26:38   on the [<a href="https://overcast.fm/+IplN7GcE/1598">TS</a>]

00:26:38   Andre it is everybody except us who are [<a href="https://overcast.fm/+IplN7GcE/1598">TS</a>]

00:26:41   probably going to be uh wanting to learn [<a href="https://overcast.fm/+IplN7GcE/1601">TS</a>]

00:26:44   about this there is I mean it was there [<a href="https://overcast.fm/+IplN7GcE/1604">TS</a>]

00:26:46   that much in this book that you didn't [<a href="https://overcast.fm/+IplN7GcE/1606">TS</a>]

00:26:48   know I'm sure there were details and [<a href="https://overcast.fm/+IplN7GcE/1608">TS</a>]

00:26:49   stories and things you hadn't heard [<a href="https://overcast.fm/+IplN7GcE/1609">TS</a>]

00:26:50   about but what was there that much that [<a href="https://overcast.fm/+IplN7GcE/1610">TS</a>]

00:26:52   you didn't really know about in this [<a href="https://overcast.fm/+IplN7GcE/1612">TS</a>]

00:26:55   book that came as a surprise or was like [<a href="https://overcast.fm/+IplN7GcE/1615">TS</a>]

00:26:56   oh my gosh I had no idea or is this [<a href="https://overcast.fm/+IplN7GcE/1616">TS</a>]

00:26:59   something that's sort of wrapping up [<a href="https://overcast.fm/+IplN7GcE/1619">TS</a>]

00:27:01   things you already knew about proving [<a href="https://overcast.fm/+IplN7GcE/1621">TS</a>]

00:27:02   that you're really probably not the [<a href="https://overcast.fm/+IplN7GcE/1622">TS</a>]

00:27:04   correct intended audience for this book [<a href="https://overcast.fm/+IplN7GcE/1624">TS</a>]

00:27:06   his responsibility to the people who [<a href="https://overcast.fm/+IplN7GcE/1626">TS</a>]

00:27:09   don't know this industry as well as we [<a href="https://overcast.fm/+IplN7GcE/1629">TS</a>]

00:27:11   do is to teach them about it that's what [<a href="https://overcast.fm/+IplN7GcE/1631">TS</a>]

00:27:13   a book is about if you read a book about [<a href="https://overcast.fm/+IplN7GcE/1633">TS</a>]

00:27:16   the history of like the American [<a href="https://overcast.fm/+IplN7GcE/1636">TS</a>]

00:27:18   Revolution someone who doesn't know [<a href="https://overcast.fm/+IplN7GcE/1638">TS</a>]

00:27:19   about the history of the American [<a href="https://overcast.fm/+IplN7GcE/1639">TS</a>]

00:27:21   Revolution is supposed to read the book [<a href="https://overcast.fm/+IplN7GcE/1641">TS</a>]

00:27:22   and be taught why was this important [<a href="https://overcast.fm/+IplN7GcE/1642">TS</a>]

00:27:25   what are the important parts of the [<a href="https://overcast.fm/+IplN7GcE/1645">TS</a>]

00:27:26   Revolution you know by the end of it [<a href="https://overcast.fm/+IplN7GcE/1646">TS</a>]

00:27:28   that person should have some knowledge [<a href="https://overcast.fm/+IplN7GcE/1648">TS</a>]

00:27:30   of the American Revolution and you know [<a href="https://overcast.fm/+IplN7GcE/1650">TS</a>]

00:27:32   which parts were were significant you [<a href="https://overcast.fm/+IplN7GcE/1652">TS</a>]

00:27:36   had I'm not saying you have to get super [<a href="https://overcast.fm/+IplN7GcE/1656">TS</a>]

00:27:37   nerdy but you have to he said it's okay [<a href="https://overcast.fm/+IplN7GcE/1657">TS</a>]

00:27:40   that he's a lay person but say he was a [<a href="https://overcast.fm/+IplN7GcE/1660">TS</a>]

00:27:41   lay person who did his homework and [<a href="https://overcast.fm/+IplN7GcE/1661">TS</a>]

00:27:43   learned about the industry and learned [<a href="https://overcast.fm/+IplN7GcE/1663">TS</a>]

00:27:44   about the technology so that he could [<a href="https://overcast.fm/+IplN7GcE/1664">TS</a>]

00:27:46   adequate least tell the story of jobs [<a href="https://overcast.fm/+IplN7GcE/1666">TS</a>]

00:27:48   his life and he would explain that to [<a href="https://overcast.fm/+IplN7GcE/1668">TS</a>]

00:27:50   the lay people to say here's what you [<a href="https://overcast.fm/+IplN7GcE/1670">TS</a>]

00:27:52   need to understand about jobs you know [<a href="https://overcast.fm/+IplN7GcE/1672">TS</a>]

00:27:54   there's this particular thing this is [<a href="https://overcast.fm/+IplN7GcE/1674">TS</a>]

00:27:55   why this this particular change was [<a href="https://overcast.fm/+IplN7GcE/1675">TS</a>]

00:27:56   important or this is why this decision [<a href="https://overcast.fm/+IplN7GcE/1676">TS</a>]

00:27:59   or this technology or anything was [<a href="https://overcast.fm/+IplN7GcE/1679">TS</a>]

00:28:00   important in the context you know you [<a href="https://overcast.fm/+IplN7GcE/1680">TS</a>]

00:28:02   have to teach the people about the book [<a href="https://overcast.fm/+IplN7GcE/1682">TS</a>]

00:28:03   you don't you don't write it for nerds [<a href="https://overcast.fm/+IplN7GcE/1683">TS</a>]

00:28:05   as if they're you're assuming they have [<a href="https://overcast.fm/+IplN7GcE/1685">TS</a>]

00:28:06   this baseline knowledge you don't have [<a href="https://overcast.fm/+IplN7GcE/1686">TS</a>]

00:28:07   to explain stuff you do have to explain [<a href="https://overcast.fm/+IplN7GcE/1687">TS</a>]

00:28:09   thing I'm not it's not like I'm [<a href="https://overcast.fm/+IplN7GcE/1689">TS</a>]

00:28:10   complaining that he explains stuff that [<a href="https://overcast.fm/+IplN7GcE/1690">TS</a>]

00:28:12   I already knew or background that [<a href="https://overcast.fm/+IplN7GcE/1692">TS</a>]

00:28:14   already knew in fact I think you should [<a href="https://overcast.fm/+IplN7GcE/1694">TS</a>]

00:28:15   have done more of that he his job is to [<a href="https://overcast.fm/+IplN7GcE/1695">TS</a>]

00:28:17   and again this is so so much so much [<a href="https://overcast.fm/+IplN7GcE/1697">TS</a>]

00:28:20   more important because he's the one [<a href="https://overcast.fm/+IplN7GcE/1700">TS</a>]

00:28:21   official guy who got the taken if you [<a href="https://overcast.fm/+IplN7GcE/1701">TS</a>]

00:28:23   want to write the sort of boring human [<a href="https://overcast.fm/+IplN7GcE/1703">TS</a>]

00:28:26   interest [<a href="https://overcast.fm/+IplN7GcE/1706">TS</a>]

00:28:27   People magazine bio of his life fine but [<a href="https://overcast.fm/+IplN7GcE/1707">TS</a>]

00:28:29   if you're the guy's got official access [<a href="https://overcast.fm/+IplN7GcE/1709">TS</a>]

00:28:30   your job should be to write the best bio [<a href="https://overcast.fm/+IplN7GcE/1710">TS</a>]

00:28:35   that you can pop that those are my [<a href="https://overcast.fm/+IplN7GcE/1715">TS</a>]

00:28:36   expectations this is this has got to be [<a href="https://overcast.fm/+IplN7GcE/1716">TS</a>]

00:28:37   the best bio of Steve Jobs or a book [<a href="https://overcast.fm/+IplN7GcE/1717">TS</a>]

00:28:40   about this any topics he's the one guy [<a href="https://overcast.fm/+IplN7GcE/1720">TS</a>]

00:28:42   who gets access and I think that being [<a href="https://overcast.fm/+IplN7GcE/1722">TS</a>]

00:28:46   rich is not it's not a question of being [<a href="https://overcast.fm/+IplN7GcE/1726">TS</a>]

00:28:48   targeted towards people like us it and [<a href="https://overcast.fm/+IplN7GcE/1728">TS</a>]

00:28:50   you know it's a question [<a href="https://overcast.fm/+IplN7GcE/1730">TS</a>]

00:28:52   of doing justice to the subject matter [<a href="https://overcast.fm/+IplN7GcE/1732">TS</a>]

00:28:54   you it you can't like the author didn't [<a href="https://overcast.fm/+IplN7GcE/1734">TS</a>]

00:28:59   understand what was important and [<a href="https://overcast.fm/+IplN7GcE/1739">TS</a>]

00:29:00   neither did the people who read this we [<a href="https://overcast.fm/+IplN7GcE/1740">TS</a>]

00:29:02   understand what was important because [<a href="https://overcast.fm/+IplN7GcE/1742">TS</a>]

00:29:03   we're there and we're the Nerds right [<a href="https://overcast.fm/+IplN7GcE/1743">TS</a>]

00:29:04   and that's that's not a successful book [<a href="https://overcast.fm/+IplN7GcE/1744">TS</a>]

00:29:06   you should be explaining to the people [<a href="https://overcast.fm/+IplN7GcE/1746">TS</a>]

00:29:08   who don't know why all this stuff is [<a href="https://overcast.fm/+IplN7GcE/1748">TS</a>]

00:29:10   important uh so I'm gonna do a and so [<a href="https://overcast.fm/+IplN7GcE/1750">TS</a>]

00:29:16   the first part of the book you're asking [<a href="https://overcast.fm/+IplN7GcE/1756">TS</a>]

00:29:17   about is like did you did you see [<a href="https://overcast.fm/+IplN7GcE/1757">TS</a>]

00:29:18   anything you didn't know before right uh [<a href="https://overcast.fm/+IplN7GcE/1758">TS</a>]

00:29:20   I unlike almost everybody who reads this [<a href="https://overcast.fm/+IplN7GcE/1760">TS</a>]

00:29:23   book of course I had read many many many [<a href="https://overcast.fm/+IplN7GcE/1763">TS</a>]

00:29:25   many books about Apple Steve Jobs the [<a href="https://overcast.fm/+IplN7GcE/1765">TS</a>]

00:29:29   early years of the personal computer [<a href="https://overcast.fm/+IplN7GcE/1769">TS</a>]

00:29:31   industry I've seen things in television [<a href="https://overcast.fm/+IplN7GcE/1771">TS</a>]

00:29:32   I read websites you know massive amount [<a href="https://overcast.fm/+IplN7GcE/1772">TS</a>]

00:29:35   of background and the beginning of the [<a href="https://overcast.fm/+IplN7GcE/1775">TS</a>]

00:29:37   book obviously or maybe not obviously [<a href="https://overcast.fm/+IplN7GcE/1777">TS</a>]

00:29:40   but didn't have much new information [<a href="https://overcast.fm/+IplN7GcE/1780">TS</a>]

00:29:42   everything you saw in the first part of [<a href="https://overcast.fm/+IplN7GcE/1782">TS</a>]

00:29:44   the book were things that I had read [<a href="https://overcast.fm/+IplN7GcE/1784">TS</a>]

00:29:46   when does this change what chapter if [<a href="https://overcast.fm/+IplN7GcE/1786">TS</a>]

00:29:48   did you even see chapters on your Kindle [<a href="https://overcast.fm/+IplN7GcE/1788">TS</a>]

00:29:51   but do you do you know what about what [<a href="https://overcast.fm/+IplN7GcE/1791">TS</a>]

00:29:52   percentage did chapters on my Kindle [<a href="https://overcast.fm/+IplN7GcE/1792">TS</a>]

00:29:53   yeah as so well let me first finish [<a href="https://overcast.fm/+IplN7GcE/1793">TS</a>]

00:29:56   complaining about the verse I was [<a href="https://overcast.fm/+IplN7GcE/1796">TS</a>]

00:29:57   looking to tell you where the turning [<a href="https://overcast.fm/+IplN7GcE/1797">TS</a>]

00:29:58   point was okay uh so in these sections [<a href="https://overcast.fm/+IplN7GcE/1798">TS</a>]

00:30:01   like not only have I read these things [<a href="https://overcast.fm/+IplN7GcE/1801">TS</a>]

00:30:03   before I know exactly what sources he [<a href="https://overcast.fm/+IplN7GcE/1803">TS</a>]

00:30:05   was pulling them from right it's like oh [<a href="https://overcast.fm/+IplN7GcE/1805">TS</a>]

00:30:07   that one's pulled from folklore data [<a href="https://overcast.fm/+IplN7GcE/1807">TS</a>]

00:30:08   that was from Mike evangelist blog when [<a href="https://overcast.fm/+IplN7GcE/1808">TS</a>]

00:30:11   he wrote about cuz I remember reading [<a href="https://overcast.fm/+IplN7GcE/1811">TS</a>]

00:30:12   that blog post four years ago or this [<a href="https://overcast.fm/+IplN7GcE/1812">TS</a>]

00:30:14   was from a second coming of Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/1814">TS</a>]

00:30:16   this is from you know I used to beaten [<a href="https://overcast.fm/+IplN7GcE/1816">TS</a>]

00:30:18   you know I the number of books ever on [<a href="https://overcast.fm/+IplN7GcE/1818">TS</a>]

00:30:20   this topic is unbelievable he does have [<a href="https://overcast.fm/+IplN7GcE/1820">TS</a>]

00:30:22   a massive bibliography in the back ah [<a href="https://overcast.fm/+IplN7GcE/1822">TS</a>]

00:30:24   that's kind of expected because it's [<a href="https://overcast.fm/+IplN7GcE/1824">TS</a>]

00:30:27   harder to go back and interview people [<a href="https://overcast.fm/+IplN7GcE/1827">TS</a>]

00:30:30   from the 70s of it like memories fade [<a href="https://overcast.fm/+IplN7GcE/1830">TS</a>]

00:30:32   people might be dead you know it's hard [<a href="https://overcast.fm/+IplN7GcE/1832">TS</a>]

00:30:34   to get a more definitive take on [<a href="https://overcast.fm/+IplN7GcE/1834">TS</a>]

00:30:37   something that longtime well I will add [<a href="https://overcast.fm/+IplN7GcE/1837">TS</a>]

00:30:39   though that the very best history and [<a href="https://overcast.fm/+IplN7GcE/1839">TS</a>]

00:30:42   buyer if you offers do just that [<a href="https://overcast.fm/+IplN7GcE/1842">TS</a>]

00:30:43   they go they you know say they're [<a href="https://overcast.fm/+IplN7GcE/1843">TS</a>]

00:30:45   writing a book about something from the [<a href="https://overcast.fm/+IplN7GcE/1845">TS</a>]

00:30:47   50s or whatever if is anybody's still [<a href="https://overcast.fm/+IplN7GcE/1847">TS</a>]

00:30:48   alive like they do the research they end [<a href="https://overcast.fm/+IplN7GcE/1848">TS</a>]

00:30:50   up writing a book in 2000 and whatever [<a href="https://overcast.fm/+IplN7GcE/1850">TS</a>]

00:30:52   about the 50s it has more detail in life [<a href="https://overcast.fm/+IplN7GcE/1852">TS</a>]

00:30:54   than the books that are written in the [<a href="https://overcast.fm/+IplN7GcE/1854">TS</a>]

00:30:55   50s but I admit that as kind of a high [<a href="https://overcast.fm/+IplN7GcE/1855">TS</a>]

00:30:58   bar but the thing that killed me about [<a href="https://overcast.fm/+IplN7GcE/1858">TS</a>]

00:31:00   all the stuff I'm reading is that oh [<a href="https://overcast.fm/+IplN7GcE/1860">TS</a>]

00:31:01   yeah I see where I remember where he [<a href="https://overcast.fm/+IplN7GcE/1861">TS</a>]

00:31:03   pulled that from and [<a href="https://overcast.fm/+IplN7GcE/1863">TS</a>]

00:31:05   he badly summarized it he didn't pick up [<a href="https://overcast.fm/+IplN7GcE/1865">TS</a>]

00:31:07   on what was important about the story he [<a href="https://overcast.fm/+IplN7GcE/1867">TS</a>]

00:31:09   just related sort of the broad strokes [<a href="https://overcast.fm/+IplN7GcE/1869">TS</a>]

00:31:11   of the story maybe in a way that is [<a href="https://overcast.fm/+IplN7GcE/1871">TS</a>]

00:31:13   subtly misleading but in a way that adds [<a href="https://overcast.fm/+IplN7GcE/1873">TS</a>]

00:31:15   no new insight it reminded me of like [<a href="https://overcast.fm/+IplN7GcE/1875">TS</a>]

00:31:18   when I'm in a school a grade school kid [<a href="https://overcast.fm/+IplN7GcE/1878">TS</a>]

00:31:21   does a book report the book report on [<a href="https://overcast.fm/+IplN7GcE/1881">TS</a>]

00:31:23   some Hemingway book is not going to be [<a href="https://overcast.fm/+IplN7GcE/1883">TS</a>]

00:31:25   as good as the Hemingway book itself [<a href="https://overcast.fm/+IplN7GcE/1885">TS</a>]

00:31:26   obviously because it has to be [<a href="https://overcast.fm/+IplN7GcE/1886">TS</a>]

00:31:28   summarized but I would say don't read [<a href="https://overcast.fm/+IplN7GcE/1888">TS</a>]

00:31:32   the first half of this book just read [<a href="https://overcast.fm/+IplN7GcE/1892">TS</a>]

00:31:34   all the source material if you want to [<a href="https://overcast.fm/+IplN7GcE/1894">TS</a>]

00:31:35   actually know about the stuff because he [<a href="https://overcast.fm/+IplN7GcE/1895">TS</a>]

00:31:36   takes a source material and lessons it [<a href="https://overcast.fm/+IplN7GcE/1896">TS</a>]

00:31:38   and makes it makes it worth less than it [<a href="https://overcast.fm/+IplN7GcE/1898">TS</a>]

00:31:41   is in the original context and not just [<a href="https://overcast.fm/+IplN7GcE/1901">TS</a>]

00:31:42   through leaving details out but through [<a href="https://overcast.fm/+IplN7GcE/1902">TS</a>]

00:31:45   what he decides to focus on which is not [<a href="https://overcast.fm/+IplN7GcE/1905">TS</a>]

00:31:48   what's important or interesting about [<a href="https://overcast.fm/+IplN7GcE/1908">TS</a>]

00:31:50   those stories so I didn't didn't like [<a href="https://overcast.fm/+IplN7GcE/1910">TS</a>]

00:31:52   the first part of the book but I knew I [<a href="https://overcast.fm/+IplN7GcE/1912">TS</a>]

00:31:54   kept reading because I knew there had to [<a href="https://overcast.fm/+IplN7GcE/1914">TS</a>]

00:31:55   be a turning point coming because all [<a href="https://overcast.fm/+IplN7GcE/1915">TS</a>]

00:31:57   the books I read personally on topic of [<a href="https://overcast.fm/+IplN7GcE/1917">TS</a>]

00:32:00   Apple Steve Jobs stopped around the time [<a href="https://overcast.fm/+IplN7GcE/1920">TS</a>]

00:32:02   of the iMac and usually like around the [<a href="https://overcast.fm/+IplN7GcE/1922">TS</a>]

00:32:05   time of Steve Jobs is returned because [<a href="https://overcast.fm/+IplN7GcE/1925">TS</a>]

00:32:07   that's kind of when he seriously shut [<a href="https://overcast.fm/+IplN7GcE/1927">TS</a>]

00:32:09   off the valve on talking to the press [<a href="https://overcast.fm/+IplN7GcE/1929">TS</a>]

00:32:12   right when he returned to Apple the [<a href="https://overcast.fm/+IplN7GcE/1932">TS</a>]

00:32:13   secrecy door came down hard getting [<a href="https://overcast.fm/+IplN7GcE/1933">TS</a>]

00:32:17   interviews with him was not easy unless [<a href="https://overcast.fm/+IplN7GcE/1937">TS</a>]

00:32:18   he was promoting a product he would be [<a href="https://overcast.fm/+IplN7GcE/1938">TS</a>]

00:32:20   very sort of careful in those interviews [<a href="https://overcast.fm/+IplN7GcE/1940">TS</a>]

00:32:22   and just talk on talking points and you [<a href="https://overcast.fm/+IplN7GcE/1942">TS</a>]

00:32:24   know that's kind of where the history [<a href="https://overcast.fm/+IplN7GcE/1944">TS</a>]

00:32:26   went off and I've heard all right at the [<a href="https://overcast.fm/+IplN7GcE/1946">TS</a>]

00:32:28   very least once we get around the time [<a href="https://overcast.fm/+IplN7GcE/1948">TS</a>]

00:32:31   of the iMac I'm gonna see some new [<a href="https://overcast.fm/+IplN7GcE/1951">TS</a>]

00:32:33   information because all the books and [<a href="https://overcast.fm/+IplN7GcE/1953">TS</a>]

00:32:35   all the articles and everything that [<a href="https://overcast.fm/+IplN7GcE/1955">TS</a>]

00:32:36   I've read it doesn't give a lot of [<a href="https://overcast.fm/+IplN7GcE/1956">TS</a>]

00:32:38   detail about that we don't you know I [<a href="https://overcast.fm/+IplN7GcE/1958">TS</a>]

00:32:39   wanted to learn what's going on inside [<a href="https://overcast.fm/+IplN7GcE/1959">TS</a>]

00:32:40   Apple that I didn't know about and so [<a href="https://overcast.fm/+IplN7GcE/1960">TS</a>]

00:32:42   true to form around the time of the iMac [<a href="https://overcast.fm/+IplN7GcE/1962">TS</a>]

00:32:45   and around the time of the return to [<a href="https://overcast.fm/+IplN7GcE/1965">TS</a>]

00:32:48   Apple there was no there was new [<a href="https://overcast.fm/+IplN7GcE/1968">TS</a>]

00:32:51   information and this new information was [<a href="https://overcast.fm/+IplN7GcE/1971">TS</a>]

00:32:53   just as sort of glossed over and not not [<a href="https://overcast.fm/+IplN7GcE/1973">TS</a>]

00:32:57   filled with enough detail as the [<a href="https://overcast.fm/+IplN7GcE/1977">TS</a>]

00:32:59   previous information but the only [<a href="https://overcast.fm/+IplN7GcE/1979">TS</a>]

00:33:00   difference was I didn't have a better [<a href="https://overcast.fm/+IplN7GcE/1980">TS</a>]

00:33:02   incarnation of this information with [<a href="https://overcast.fm/+IplN7GcE/1982">TS</a>]

00:33:03   which to compare so something is better [<a href="https://overcast.fm/+IplN7GcE/1983">TS</a>]

00:33:04   than nothing new information has come to [<a href="https://overcast.fm/+IplN7GcE/1984">TS</a>]

00:33:06   light if the where was the turning what [<a href="https://overcast.fm/+IplN7GcE/1986">TS</a>]

00:33:09   was the treated when they would be [<a href="https://overcast.fm/+IplN7GcE/1989">TS</a>]

00:33:10   infuriating to me but yeah where was a [<a href="https://overcast.fm/+IplN7GcE/1990">TS</a>]

00:33:12   turning point what chapter oh I don't [<a href="https://overcast.fm/+IplN7GcE/1992">TS</a>]

00:33:15   remember the chaplain you just said you [<a href="https://overcast.fm/+IplN7GcE/1995">TS</a>]

00:33:16   would tell me and now you don't [<a href="https://overcast.fm/+IplN7GcE/1996">TS</a>]

00:33:18   I told you the turning point is around [<a href="https://overcast.fm/+IplN7GcE/1998">TS</a>]

00:33:19   the time of the iMac the chronology is a [<a href="https://overcast.fm/+IplN7GcE/1999">TS</a>]

00:33:22   little bit weird because as the book as [<a href="https://overcast.fm/+IplN7GcE/2002">TS</a>]

00:33:23   the book goes on it kind of jumps around [<a href="https://overcast.fm/+IplN7GcE/2003">TS</a>]

00:33:27   chronologically but into like it changes [<a href="https://overcast.fm/+IplN7GcE/2007">TS</a>]

00:33:31   from strictly chronological to subject [<a href="https://overcast.fm/+IplN7GcE/2011">TS</a>]

00:33:33   matter right like like chapter 27 is the [<a href="https://overcast.fm/+IplN7GcE/2013">TS</a>]

00:33:38   chapter on the iMac but prior to that [<a href="https://overcast.fm/+IplN7GcE/2018">TS</a>]

00:33:42   they go into like talking about design [<a href="https://overcast.fm/+IplN7GcE/2022">TS</a>]

00:33:44   principles they talk about different [<a href="https://overcast.fm/+IplN7GcE/2024">TS</a>]

00:33:46   they talk about and like what was going [<a href="https://overcast.fm/+IplN7GcE/2026">TS</a>]

00:33:52   on at Pixar and I've I mean did you were [<a href="https://overcast.fm/+IplN7GcE/2032">TS</a>]

00:33:54   those things that you knew about did you [<a href="https://overcast.fm/+IplN7GcE/2034">TS</a>]

00:33:56   already know about the Pixar story in [<a href="https://overcast.fm/+IplN7GcE/2036">TS</a>]

00:33:58   Telstar was not nothing new there but [<a href="https://overcast.fm/+IplN7GcE/2038">TS</a>]

00:34:00   nothing everything they had in Pixar [<a href="https://overcast.fm/+IplN7GcE/2040">TS</a>]

00:34:02   again I had seen more detailed better [<a href="https://overcast.fm/+IplN7GcE/2042">TS</a>]

00:34:04   accounts of with better interviews and [<a href="https://overcast.fm/+IplN7GcE/2044">TS</a>]

00:34:06   better sourcing and more insight [<a href="https://overcast.fm/+IplN7GcE/2046">TS</a>]

00:34:08   elsewhere but yeah but they wanted to [<a href="https://overcast.fm/+IplN7GcE/2048">TS</a>]

00:34:10   put Pixar like in one chapter right and [<a href="https://overcast.fm/+IplN7GcE/2050">TS</a>]

00:34:12   the same thing like he had dedicated [<a href="https://overcast.fm/+IplN7GcE/2052">TS</a>]

00:34:13   cancer chapters but of course they did [<a href="https://overcast.fm/+IplN7GcE/2053">TS</a>]

00:34:15   cancer chat birds overlap with the [<a href="https://overcast.fm/+IplN7GcE/2055">TS</a>]

00:34:16   chapter about the iMac which overlaps to [<a href="https://overcast.fm/+IplN7GcE/2056">TS</a>]

00:34:18   the chapter but you know messing with [<a href="https://overcast.fm/+IplN7GcE/2058">TS</a>]

00:34:20   the chronology is fine you can pull that [<a href="https://overcast.fm/+IplN7GcE/2060">TS</a>]

00:34:21   off that's not my complaint so that's [<a href="https://overcast.fm/+IplN7GcE/2061">TS</a>]

00:34:23   but that is why it's hard to pin down [<a href="https://overcast.fm/+IplN7GcE/2063">TS</a>]

00:34:24   like at what chapter should you start [<a href="https://overcast.fm/+IplN7GcE/2064">TS</a>]

00:34:26   reading and if anyone wants a suggestion [<a href="https://overcast.fm/+IplN7GcE/2066">TS</a>]

00:34:29   for what I think is the best book about [<a href="https://overcast.fm/+IplN7GcE/2069">TS</a>]

00:34:31   early Apple it's not about Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/2071">TS</a>]

00:34:32   strictly but about early Apple it's [<a href="https://overcast.fm/+IplN7GcE/2072">TS</a>]

00:34:34   infinite loop by Michael Malone that is [<a href="https://overcast.fm/+IplN7GcE/2074">TS</a>]

00:34:37   isn't perhaps you would get a better [<a href="https://overcast.fm/+IplN7GcE/2077">TS</a>]

00:34:40   impression by reading all the 900 books [<a href="https://overcast.fm/+IplN7GcE/2080">TS</a>]

00:34:42   that I've read on the topic but if you [<a href="https://overcast.fm/+IplN7GcE/2082">TS</a>]

00:34:43   just have to read one about early Apple [<a href="https://overcast.fm/+IplN7GcE/2083">TS</a>]

00:34:45   or read infinite loop it's very [<a href="https://overcast.fm/+IplN7GcE/2085">TS</a>]

00:34:47   comprehensive by an excellent author who [<a href="https://overcast.fm/+IplN7GcE/2087">TS</a>]

00:34:49   took the time to learn about this stuff [<a href="https://overcast.fm/+IplN7GcE/2089">TS</a>]

00:34:50   it is in the show notes all right [<a href="https://overcast.fm/+IplN7GcE/2090">TS</a>]

00:34:54   actually I don't know what this is [<a href="https://overcast.fm/+IplN7GcE/2094">TS</a>]

00:34:57   um can you buy is this book still in [<a href="https://overcast.fm/+IplN7GcE/2097">TS</a>]

00:35:00   print infinite loop I don't know sitting [<a href="https://overcast.fm/+IplN7GcE/2100">TS</a>]

00:35:03   on my shelf is back when I still bought [<a href="https://overcast.fm/+IplN7GcE/2103">TS</a>]

00:35:04   paper it says it says buy used fulfilled [<a href="https://overcast.fm/+IplN7GcE/2104">TS</a>]

00:35:11   by Amazon but buy used it's worth it's [<a href="https://overcast.fm/+IplN7GcE/2111">TS</a>]

00:35:14   worth getting used if you want you know [<a href="https://overcast.fm/+IplN7GcE/2114">TS</a>]

00:35:17   or else just read every single book my [<a href="https://overcast.fm/+IplN7GcE/2117">TS</a>]

00:35:18   topic I mean can you find easy to even [<a href="https://overcast.fm/+IplN7GcE/2118">TS</a>]

00:35:20   still the second coming a Steve Jobs is [<a href="https://overcast.fm/+IplN7GcE/2120">TS</a>]

00:35:21   another printing Apple confidential has [<a href="https://overcast.fm/+IplN7GcE/2121">TS</a>]

00:35:23   a more recent printing I think I'm just [<a href="https://overcast.fm/+IplN7GcE/2123">TS</a>]

00:35:26   looking over my bookshelf to read off [<a href="https://overcast.fm/+IplN7GcE/2126">TS</a>]

00:35:28   these titles that I see poking out of me [<a href="https://overcast.fm/+IplN7GcE/2128">TS</a>]

00:35:29   Apple confid [<a href="https://overcast.fm/+IplN7GcE/2129">TS</a>]

00:35:31   oh yeah insanely great you want Apple [<a href="https://overcast.fm/+IplN7GcE/2131">TS</a>]

00:35:34   confidential apricot Apple confidential [<a href="https://overcast.fm/+IplN7GcE/2134">TS</a>]

00:35:36   2.0 the defend I was saying something [<a href="https://overcast.fm/+IplN7GcE/2136">TS</a>]

00:35:38   some books have gotten revs like the [<a href="https://overcast.fm/+IplN7GcE/2138">TS</a>]

00:35:39   second coming Steve Jobs got revisions [<a href="https://overcast.fm/+IplN7GcE/2139">TS</a>]

00:35:41   Apple confidential got got a revision [<a href="https://overcast.fm/+IplN7GcE/2141">TS</a>]

00:35:43   because they add more new info and stuff [<a href="https://overcast.fm/+IplN7GcE/2143">TS</a>]

00:35:45   infinite loop I don't think that been [<a href="https://overcast.fm/+IplN7GcE/2145">TS</a>]

00:35:46   implemented loop is a much better [<a href="https://overcast.fm/+IplN7GcE/2146">TS</a>]

00:35:48   written much more confident much more [<a href="https://overcast.fm/+IplN7GcE/2148">TS</a>]

00:35:50   interesting book about the things in the [<a href="https://overcast.fm/+IplN7GcE/2150">TS</a>]

00:35:52   early chaplet chapters of this book so [<a href="https://overcast.fm/+IplN7GcE/2152">TS</a>]

00:35:55   now if you'll permit me to indulge I [<a href="https://overcast.fm/+IplN7GcE/2155">TS</a>]

00:35:59   will now start digging into the [<a href="https://overcast.fm/+IplN7GcE/2159">TS</a>]

00:36:00   individual things that infuriated me [<a href="https://overcast.fm/+IplN7GcE/2160">TS</a>]

00:36:02   going through my long list of packages [<a href="https://overcast.fm/+IplN7GcE/2162">TS</a>]

00:36:04   and passages and strangeness from this [<a href="https://overcast.fm/+IplN7GcE/2164">TS</a>]

00:36:07   book this is what we've been waiting for [<a href="https://overcast.fm/+IplN7GcE/2167">TS</a>]

00:36:09   maybe not see how exhausted you get when [<a href="https://overcast.fm/+IplN7GcE/2169">TS</a>]

00:36:12   we get into the Nile and I'm just just [<a href="https://overcast.fm/+IplN7GcE/2172">TS</a>]

00:36:14   waking up alright so I've got these cut [<a href="https://overcast.fm/+IplN7GcE/2174">TS</a>]

00:36:16   up into categories the first one of [<a href="https://overcast.fm/+IplN7GcE/2176">TS</a>]

00:36:18   course you - yeah the first one is [<a href="https://overcast.fm/+IplN7GcE/2178">TS</a>]

00:36:20   technical cluelessness right uh this is [<a href="https://overcast.fm/+IplN7GcE/2180">TS</a>]

00:36:23   something I know Morgan I wanted to that [<a href="https://overcast.fm/+IplN7GcE/2183">TS</a>]

00:36:25   first section to give my overall [<a href="https://overcast.fm/+IplN7GcE/2185">TS</a>]

00:36:28   impression of the book and why I think [<a href="https://overcast.fm/+IplN7GcE/2188">TS</a>]

00:36:29   it's not a good book before I get into [<a href="https://overcast.fm/+IplN7GcE/2189">TS</a>]

00:36:31   this part because people turn into the [<a href="https://overcast.fm/+IplN7GcE/2191">TS</a>]

00:36:33   show now they're gonna be like oh well [<a href="https://overcast.fm/+IplN7GcE/2193">TS</a>]

00:36:34   you're just pickin to these technical [<a href="https://overcast.fm/+IplN7GcE/2194">TS</a>]

00:36:35   things that aren't really important [<a href="https://overcast.fm/+IplN7GcE/2195">TS</a>]

00:36:36   that's that's no reason not to like this [<a href="https://overcast.fm/+IplN7GcE/2196">TS</a>]

00:36:39   book all the reasons I previously stated [<a href="https://overcast.fm/+IplN7GcE/2199">TS</a>]

00:36:40   are the reasons I think this is not a [<a href="https://overcast.fm/+IplN7GcE/2200">TS</a>]

00:36:42   good book these are on top of all that [<a href="https://overcast.fm/+IplN7GcE/2202">TS</a>]

00:36:44   just the little daggers in the side of [<a href="https://overcast.fm/+IplN7GcE/2204">TS</a>]

00:36:46   the nerds reading it obviously these [<a href="https://overcast.fm/+IplN7GcE/2206">TS</a>]

00:36:47   things will not bother lay people [<a href="https://overcast.fm/+IplN7GcE/2207">TS</a>]

00:36:49   reading it but I think the author has [<a href="https://overcast.fm/+IplN7GcE/2209">TS</a>]

00:36:51   has shirked his responsibility to lay [<a href="https://overcast.fm/+IplN7GcE/2211">TS</a>]

00:36:54   people by not by not educating them and [<a href="https://overcast.fm/+IplN7GcE/2214">TS</a>]

00:36:56   emphasizing the correct things in the [<a href="https://overcast.fm/+IplN7GcE/2216">TS</a>]

00:36:57   life of Steve Jobs all right so this is [<a href="https://overcast.fm/+IplN7GcE/2217">TS</a>]

00:37:00   just cooking stuff this is a cyber [<a href="https://overcast.fm/+IplN7GcE/2220">TS</a>]

00:37:01   critical after all so as I'm reading [<a href="https://overcast.fm/+IplN7GcE/2221">TS</a>]

00:37:04   this book you know this is where I [<a href="https://overcast.fm/+IplN7GcE/2224">TS</a>]

00:37:07   started to pick up on technical [<a href="https://overcast.fm/+IplN7GcE/2227">TS</a>]

00:37:10   inaccuracies and I were just [<a href="https://overcast.fm/+IplN7GcE/2230">TS</a>]

00:37:11   highlighting them right and these are [<a href="https://overcast.fm/+IplN7GcE/2231">TS</a>]

00:37:14   more or less in chronological order [<a href="https://overcast.fm/+IplN7GcE/2234">TS</a>]

00:37:15   because I just went through down through [<a href="https://overcast.fm/+IplN7GcE/2235">TS</a>]

00:37:16   my highlights great at one point he says [<a href="https://overcast.fm/+IplN7GcE/2236">TS</a>]

00:37:18   that uh Apple improved on Xerox PARC [<a href="https://overcast.fm/+IplN7GcE/2238">TS</a>]

00:37:21   technology by adding menus that pull [<a href="https://overcast.fm/+IplN7GcE/2241">TS</a>]

00:37:23   down from a bar atop each window and now [<a href="https://overcast.fm/+IplN7GcE/2243">TS</a>]

00:37:27   I read that I'm like has this person [<a href="https://overcast.fm/+IplN7GcE/2247">TS</a>]

00:37:28   ever used the Macintosh a menu bar on [<a href="https://overcast.fm/+IplN7GcE/2248">TS</a>]

00:37:31   top of each window there is an operating [<a href="https://overcast.fm/+IplN7GcE/2251">TS</a>]

00:37:33   system that's like that but but it's not [<a href="https://overcast.fm/+IplN7GcE/2253">TS</a>]

00:37:35   Apple's operating sit like I'm not like [<a href="https://overcast.fm/+IplN7GcE/2255">TS</a>]

00:37:38   that is that a picky you in detail like [<a href="https://overcast.fm/+IplN7GcE/2258">TS</a>]

00:37:39   you're you're picking nits you don't [<a href="https://overcast.fm/+IplN7GcE/2259">TS</a>]

00:37:42   need that that's not that's not a little [<a href="https://overcast.fm/+IplN7GcE/2262">TS</a>]

00:37:44   thing [<a href="https://overcast.fm/+IplN7GcE/2264">TS</a>]

00:37:45   if anyone's ever used the Macintosh [<a href="https://overcast.fm/+IplN7GcE/2265">TS</a>]

00:37:46   before he knows one menu bar at the top [<a href="https://overcast.fm/+IplN7GcE/2266">TS</a>]

00:37:48   of the screen is not one in each window [<a href="https://overcast.fm/+IplN7GcE/2268">TS</a>]

00:37:49   and they're talking about round wrecks [<a href="https://overcast.fm/+IplN7GcE/2269">TS</a>]

00:37:52   the story pulls from folklore org and [<a href="https://overcast.fm/+IplN7GcE/2272">TS</a>]

00:37:54   for revolution in the very the valley of [<a href="https://overcast.fm/+IplN7GcE/2274">TS</a>]

00:37:56   the book by Andy Hertzfeld it says this [<a href="https://overcast.fm/+IplN7GcE/2276">TS</a>]

00:37:59   is quote the dialog boxes and windows on [<a href="https://overcast.fm/+IplN7GcE/2279">TS</a>]

00:38:01   the Lisa and Mac and almost every other [<a href="https://overcast.fm/+IplN7GcE/2281">TS</a>]

00:38:02   subsequent computer ended up being [<a href="https://overcast.fm/+IplN7GcE/2282">TS</a>]

00:38:04   rendered with rounded corners I would [<a href="https://overcast.fm/+IplN7GcE/2284">TS</a>]

00:38:06   like you now to pull up a dialog box on [<a href="https://overcast.fm/+IplN7GcE/2286">TS</a>]

00:38:08   your Lisa Macintosh or any other [<a href="https://overcast.fm/+IplN7GcE/2288">TS</a>]

00:38:10   subsequent computer and tell me if the [<a href="https://overcast.fm/+IplN7GcE/2290">TS</a>]

00:38:11   dialog box has rounded corners actually [<a href="https://overcast.fm/+IplN7GcE/2291">TS</a>]

00:38:14   in Lion [<a href="https://overcast.fm/+IplN7GcE/2294">TS</a>]

00:38:15   they started around some but in many [<a href="https://overcast.fm/+IplN7GcE/2295">TS</a>]

00:38:18   previous of iterations of Macintosh [<a href="https://overcast.fm/+IplN7GcE/2298">TS</a>]

00:38:19   operating system in fact almost all [<a href="https://overcast.fm/+IplN7GcE/2299">TS</a>]

00:38:21   previous iterations of the Mac operating [<a href="https://overcast.fm/+IplN7GcE/2301">TS</a>]

00:38:22   system dialog boxes did not have rounded [<a href="https://overcast.fm/+IplN7GcE/2302">TS</a>]

00:38:24   corners I'm looking at one now I just [<a href="https://overcast.fm/+IplN7GcE/2304">TS</a>]

00:38:26   looked at the open dialog box in this [<a href="https://overcast.fm/+IplN7GcE/2306">TS</a>]

00:38:28   application the corners of it are not [<a href="https://overcast.fm/+IplN7GcE/2308">TS</a>]

00:38:29   rounded because I'm in Snow Leopard the [<a href="https://overcast.fm/+IplN7GcE/2309">TS</a>]

00:38:31   upper right and left corners are rounded [<a href="https://overcast.fm/+IplN7GcE/2311">TS</a>]

00:38:33   but they weren't rounded in classic Mac [<a href="https://overcast.fm/+IplN7GcE/2313">TS</a>]

00:38:35   OS that's just like take two seconds to [<a href="https://overcast.fm/+IplN7GcE/2315">TS</a>]

00:38:38   open a dialog box in the computer that [<a href="https://overcast.fm/+IplN7GcE/2318">TS</a>]

00:38:41   you're writing this on Walter Isaacson [<a href="https://overcast.fm/+IplN7GcE/2321">TS</a>]

00:38:42   and look at the corners and before [<a href="https://overcast.fm/+IplN7GcE/2322">TS</a>]

00:38:44   making a sweeping statement about Lisa [<a href="https://overcast.fm/+IplN7GcE/2324">TS</a>]

00:38:46   Mac and every other subsequent computer [<a href="https://overcast.fm/+IplN7GcE/2326">TS</a>]

00:38:48   almost every other substituting computer [<a href="https://overcast.fm/+IplN7GcE/2328">TS</a>]

00:38:50   I have a Mac emulator that has like a [<a href="https://overcast.fm/+IplN7GcE/2330">TS</a>]

00:38:52   Mac 128 emulation you can pull up with a [<a href="https://overcast.fm/+IplN7GcE/2332">TS</a>]

00:38:54   dialog box in that not rounded Lisa I'm [<a href="https://overcast.fm/+IplN7GcE/2334">TS</a>]

00:38:56   not sure about but it just its sloppy at [<a href="https://overcast.fm/+IplN7GcE/2336">TS</a>]

00:38:59   one point they talked about giving an [<a href="https://overcast.fm/+IplN7GcE/2339">TS</a>]

00:39:01   original Mac to Andy Warhol or letting [<a href="https://overcast.fm/+IplN7GcE/2341">TS</a>]

00:39:03   him use one and Andy Warhol says I drew [<a href="https://overcast.fm/+IplN7GcE/2343">TS</a>]

00:39:05   a circle Warhol exclaimed proudly after [<a href="https://overcast.fm/+IplN7GcE/2345">TS</a>]

00:39:09   using quick-draw technically yeah this [<a href="https://overcast.fm/+IplN7GcE/2349">TS</a>]

00:39:12   is an instance where it nerd said [<a href="https://overcast.fm/+IplN7GcE/2352">TS</a>]

00:39:13   technically you probably did use [<a href="https://overcast.fm/+IplN7GcE/2353">TS</a>]

00:39:14   quick-draw Andy Warhol but it you know [<a href="https://overcast.fm/+IplN7GcE/2354">TS</a>]

00:39:18   it's not Warhol saying he use cooker the [<a href="https://overcast.fm/+IplN7GcE/2358">TS</a>]

00:39:20   author is saying that Warhol exclaimed [<a href="https://overcast.fm/+IplN7GcE/2360">TS</a>]

00:39:22   this after using quick-draw he was [<a href="https://overcast.fm/+IplN7GcE/2362">TS</a>]

00:39:24   probably using a Mac Paint not [<a href="https://overcast.fm/+IplN7GcE/2364">TS</a>]

00:39:25   quick-draw not understanding what the [<a href="https://overcast.fm/+IplN7GcE/2365">TS</a>]

00:39:27   difference doing quick-draw resin [<a href="https://overcast.fm/+IplN7GcE/2367">TS</a>]

00:39:28   McBaine you know uh Gates complaining [<a href="https://overcast.fm/+IplN7GcE/2368">TS</a>]

00:39:32   about next Hardware saying the next [<a href="https://overcast.fm/+IplN7GcE/2372">TS</a>]

00:39:34   hardware is crap the optical disc has [<a href="https://overcast.fm/+IplN7GcE/2374">TS</a>]

00:39:36   too low latency oh yeah is that what he [<a href="https://overcast.fm/+IplN7GcE/2376">TS</a>]

00:39:38   said he said he was worried that the [<a href="https://overcast.fm/+IplN7GcE/2378">TS</a>]

00:39:39   latency was too low on the optical disk [<a href="https://overcast.fm/+IplN7GcE/2379">TS</a>]

00:39:41   I have a feeling and this is the worst [<a href="https://overcast.fm/+IplN7GcE/2381">TS</a>]

00:39:43   this is what kills me right that's in [<a href="https://overcast.fm/+IplN7GcE/2383">TS</a>]

00:39:45   quotes this machine is crap , he said [<a href="https://overcast.fm/+IplN7GcE/2385">TS</a>]

00:39:49   right so that part was in quote open [<a href="https://overcast.fm/+IplN7GcE/2389">TS</a>]

00:39:50   quotes again the optical disk has too [<a href="https://overcast.fm/+IplN7GcE/2390">TS</a>]

00:39:52   low latency he did not say that [<a href="https://overcast.fm/+IplN7GcE/2392">TS</a>]

00:39:55   Bill Gates that I mean [<a href="https://overcast.fm/+IplN7GcE/2395">TS</a>]

00:39:58   now it's a net-net once you see that [<a href="https://overcast.fm/+IplN7GcE/2398">TS</a>]

00:40:00   you're like oh damn do I have to be [<a href="https://overcast.fm/+IplN7GcE/2400">TS</a>]

00:40:02   suspicious of every single direct quote [<a href="https://overcast.fm/+IplN7GcE/2402">TS</a>]

00:40:04   in this book like did he not record it [<a href="https://overcast.fm/+IplN7GcE/2404">TS</a>]

00:40:06   on a little portable tape recorder [<a href="https://overcast.fm/+IplN7GcE/2406">TS</a>]

00:40:07   machine and he's just kind of [<a href="https://overcast.fm/+IplN7GcE/2407">TS</a>]

00:40:09   remembering what people said or he wrote [<a href="https://overcast.fm/+IplN7GcE/2409">TS</a>]

00:40:11   down his notes with like a pencil or [<a href="https://overcast.fm/+IplN7GcE/2411">TS</a>]

00:40:12   something when someone was talking so [<a href="https://overcast.fm/+IplN7GcE/2412">TS</a>]

00:40:18   here's a case where he tends to just say [<a href="https://overcast.fm/+IplN7GcE/2418">TS</a>]

00:40:22   things matter-of-factly [<a href="https://overcast.fm/+IplN7GcE/2422">TS</a>]

00:40:23   without explaining his terms at all but [<a href="https://overcast.fm/+IplN7GcE/2423">TS</a>]

00:40:24   then at some point during next he's like [<a href="https://overcast.fm/+IplN7GcE/2424">TS</a>]

00:40:29   here's a Walter Isaacson narrating what [<a href="https://overcast.fm/+IplN7GcE/2429">TS</a>]

00:40:31   he was saying was that the real release [<a href="https://overcast.fm/+IplN7GcE/2431">TS</a>]

00:40:32   of the machine that software common [<a href="https://overcast.fm/+IplN7GcE/2432">TS</a>]

00:40:34   known as the 1.0 release comma would not [<a href="https://overcast.fm/+IplN7GcE/2434">TS</a>]

00:40:36   be happening in early 1989 [<a href="https://overcast.fm/+IplN7GcE/2436">TS</a>]

00:40:38   first of all releases of machines are [<a href="https://overcast.fm/+IplN7GcE/2438">TS</a>]

00:40:40   not really termed at 1.0 but he took the [<a href="https://overcast.fm/+IplN7GcE/2440">TS</a>]

00:40:43   time to try to explain what a 1.0 [<a href="https://overcast.fm/+IplN7GcE/2443">TS</a>]

00:40:45   releases of all the things he's going to [<a href="https://overcast.fm/+IplN7GcE/2445">TS</a>]

00:40:47   explain in this book it explains so [<a href="https://overcast.fm/+IplN7GcE/2447">TS</a>]

00:40:49   little but then every once in a while [<a href="https://overcast.fm/+IplN7GcE/2449">TS</a>]

00:40:51   he'll feel like oh I better explain this [<a href="https://overcast.fm/+IplN7GcE/2451">TS</a>]

00:40:53   term is this technical term but it's not [<a href="https://overcast.fm/+IplN7GcE/2453">TS</a>]

00:40:54   really a technical term maybe he was [<a href="https://overcast.fm/+IplN7GcE/2454">TS</a>]

00:40:56   just confused by it or and he gets it [<a href="https://overcast.fm/+IplN7GcE/2456">TS</a>]

00:40:58   wrong slightly Dicky okay here's a real [<a href="https://overcast.fm/+IplN7GcE/2458">TS</a>]

00:41:02   that's a real burner the whole section [<a href="https://overcast.fm/+IplN7GcE/2462">TS</a>]

00:41:04   about Mac os10 first of all he has no [<a href="https://overcast.fm/+IplN7GcE/2464">TS</a>]

00:41:07   idea why Mac os10 was significant and [<a href="https://overcast.fm/+IplN7GcE/2467">TS</a>]

00:41:09   almost talks about it almost almost not [<a href="https://overcast.fm/+IplN7GcE/2469">TS</a>]

00:41:11   at all and he does talk about it he [<a href="https://overcast.fm/+IplN7GcE/2471">TS</a>]

00:41:13   gives the impression that Apple bought [<a href="https://overcast.fm/+IplN7GcE/2473">TS</a>]

00:41:16   next but then didn't use its operating [<a href="https://overcast.fm/+IplN7GcE/2476">TS</a>]

00:41:17   system so here's a quote ah here's and [<a href="https://overcast.fm/+IplN7GcE/2477">TS</a>]

00:41:20   he's trying to paraphrase what Gates [<a href="https://overcast.fm/+IplN7GcE/2480">TS</a>]

00:41:22   says says the purchase of next gates [<a href="https://overcast.fm/+IplN7GcE/2482">TS</a>]

00:41:24   argued did not really give Apple a new [<a href="https://overcast.fm/+IplN7GcE/2484">TS</a>]

00:41:26   operating system here's a direct quote [<a href="https://overcast.fm/+IplN7GcE/2486">TS</a>]

00:41:27   from gates Amelio paid a lot for next [<a href="https://overcast.fm/+IplN7GcE/2487">TS</a>]

00:41:30   and let's be frank the next OS was never [<a href="https://overcast.fm/+IplN7GcE/2490">TS</a>]

00:41:32   really used maybe gates did say that he [<a href="https://overcast.fm/+IplN7GcE/2492">TS</a>]

00:41:35   might have been referring to Rhapsody [<a href="https://overcast.fm/+IplN7GcE/2495">TS</a>]

00:41:37   which didn't ship where they were gonna [<a href="https://overcast.fm/+IplN7GcE/2497">TS</a>]

00:41:38   say everyone rewrite your things use [<a href="https://overcast.fm/+IplN7GcE/2498">TS</a>]

00:41:39   nextstep api's all right and Alexson [<a href="https://overcast.fm/+IplN7GcE/2499">TS</a>]

00:41:42   continues as an irony again instead the [<a href="https://overcast.fm/+IplN7GcE/2502">TS</a>]

00:41:44   purchase ended up bringing avi to Manian [<a href="https://overcast.fm/+IplN7GcE/2504">TS</a>]

00:41:46   who could help the existing Apple [<a href="https://overcast.fm/+IplN7GcE/2506">TS</a>]

00:41:48   operating system evolved so that it [<a href="https://overcast.fm/+IplN7GcE/2508">TS</a>]

00:41:49   eventually incorporated the kernel of [<a href="https://overcast.fm/+IplN7GcE/2509">TS</a>]

00:41:51   the next technology that is such a [<a href="https://overcast.fm/+IplN7GcE/2511">TS</a>]

00:41:52   technically muddled sentence as the you [<a href="https://overcast.fm/+IplN7GcE/2512">TS</a>]

00:41:55   know the impression that you might get [<a href="https://overcast.fm/+IplN7GcE/2515">TS</a>]

00:41:58   is the involve the Apple operating [<a href="https://overcast.fm/+IplN7GcE/2518">TS</a>]

00:42:00   system rather than using the one they [<a href="https://overcast.fm/+IplN7GcE/2520">TS</a>]

00:42:02   got from next one the reality is pretty [<a href="https://overcast.fm/+IplN7GcE/2522">TS</a>]

00:42:04   much the exact opposite they use the [<a href="https://overcast.fm/+IplN7GcE/2524">TS</a>]

00:42:07   next operating system and I'll by the [<a href="https://overcast.fm/+IplN7GcE/2527">TS</a>]

00:42:08   way put in the blue box crap and [<a href="https://overcast.fm/+IplN7GcE/2528">TS</a>]

00:42:10   you know and and that it's in the [<a href="https://overcast.fm/+IplN7GcE/2530">TS</a>]

00:42:11   simulator like but if if you can't get [<a href="https://overcast.fm/+IplN7GcE/2531">TS</a>]

00:42:15   right the basic fact that Apple bought [<a href="https://overcast.fm/+IplN7GcE/2535">TS</a>]

00:42:18   next and basically that became the new [<a href="https://overcast.fm/+IplN7GcE/2538">TS</a>]

00:42:19   operating system you know he at all cuz [<a href="https://overcast.fm/+IplN7GcE/2539">TS</a>]

00:42:21   he doesn't understand technology he [<a href="https://overcast.fm/+IplN7GcE/2541">TS</a>]

00:42:23   didn't understand why they did an [<a href="https://overcast.fm/+IplN7GcE/2543">TS</a>]

00:42:24   operating system why I was important why [<a href="https://overcast.fm/+IplN7GcE/2544">TS</a>]

00:42:25   this move laid the foundation for [<a href="https://overcast.fm/+IplN7GcE/2545">TS</a>]

00:42:27   everything that would come after [<a href="https://overcast.fm/+IplN7GcE/2547">TS</a>]

00:42:28   including iOS and all the other stuff he [<a href="https://overcast.fm/+IplN7GcE/2548">TS</a>]

00:42:31   has no idea about that stuff [<a href="https://overcast.fm/+IplN7GcE/2551">TS</a>]

00:42:32   and just it just goes by in a second [<a href="https://overcast.fm/+IplN7GcE/2552">TS</a>]

00:42:34   after giving some a bunch of half-truths [<a href="https://overcast.fm/+IplN7GcE/2554">TS</a>]

00:42:36   about it right and then it just doesn't [<a href="https://overcast.fm/+IplN7GcE/2556">TS</a>]

00:42:40   burns me he will make the same point [<a href="https://overcast.fm/+IplN7GcE/2560">TS</a>]

00:42:42   over and over again sometimes the same [<a href="https://overcast.fm/+IplN7GcE/2562">TS</a>]

00:42:43   wrong point so much later in the book he [<a href="https://overcast.fm/+IplN7GcE/2563">TS</a>]

00:42:45   says he it's like a copy and paste he [<a href="https://overcast.fm/+IplN7GcE/2565">TS</a>]

00:42:47   just rephrase it [<a href="https://overcast.fm/+IplN7GcE/2567">TS</a>]

00:42:48   some critics including Bill Gates noted [<a href="https://overcast.fm/+IplN7GcE/2568">TS</a>]

00:42:49   that Apple ended up not adopting the [<a href="https://overcast.fm/+IplN7GcE/2569">TS</a>]

00:42:51   entire next operating system technically [<a href="https://overcast.fm/+IplN7GcE/2571">TS</a>]

00:42:53   vaguely true I guess kind of all right [<a href="https://overcast.fm/+IplN7GcE/2573">TS</a>]

00:42:56   and he says there's some truth to that [<a href="https://overcast.fm/+IplN7GcE/2576">TS</a>]

00:42:58   because Apple decided not to leap into a [<a href="https://overcast.fm/+IplN7GcE/2578">TS</a>]

00:43:01   completely new system but instead [<a href="https://overcast.fm/+IplN7GcE/2581">TS</a>]

00:43:02   instead of all the existing one again [<a href="https://overcast.fm/+IplN7GcE/2582">TS</a>]

00:43:04   you can see where he's getting that from [<a href="https://overcast.fm/+IplN7GcE/2584">TS</a>]

00:43:05   someone explained to him Rhapsody and [<a href="https://overcast.fm/+IplN7GcE/2585">TS</a>]

00:43:07   why they had to go with Mac OS 10 [<a href="https://overcast.fm/+IplN7GcE/2587">TS</a>]

00:43:08   instead but he took the wrong lesson [<a href="https://overcast.fm/+IplN7GcE/2588">TS</a>]

00:43:10   from this he didn't understand the [<a href="https://overcast.fm/+IplN7GcE/2590">TS</a>]

00:43:11   details and it continues not to [<a href="https://overcast.fm/+IplN7GcE/2591">TS</a>]

00:43:12   understand the significance of [<a href="https://overcast.fm/+IplN7GcE/2592">TS</a>]

00:43:14   abandoning classic Mac OS and going with [<a href="https://overcast.fm/+IplN7GcE/2594">TS</a>]

00:43:16   this new operating system and how is the [<a href="https://overcast.fm/+IplN7GcE/2596">TS</a>]

00:43:17   only thing that gave them any way to [<a href="https://overcast.fm/+IplN7GcE/2597">TS</a>]

00:43:19   move into the future with any of their [<a href="https://overcast.fm/+IplN7GcE/2599">TS</a>]

00:43:20   products here's more technical clueless [<a href="https://overcast.fm/+IplN7GcE/2600">TS</a>]

00:43:29   on display talking about Bill Gates on [<a href="https://overcast.fm/+IplN7GcE/2609">TS</a>]

00:43:31   the big screen and Mac world I think it [<a href="https://overcast.fm/+IplN7GcE/2611">TS</a>]

00:43:32   was 1997 Isaacson narrating you had [<a href="https://overcast.fm/+IplN7GcE/2612">TS</a>]

00:43:36   expected and hoped that an athletic [<a href="https://overcast.fm/+IplN7GcE/2616">TS</a>]

00:43:38   woman would suddenly come running down [<a href="https://overcast.fm/+IplN7GcE/2618">TS</a>]

00:43:39   the aisle and vaporize the screenshot [<a href="https://overcast.fm/+IplN7GcE/2619">TS</a>]

00:43:41   with the well thrown through hammer the [<a href="https://overcast.fm/+IplN7GcE/2621">TS</a>]

00:43:44   screenshot Bill Gates live on video is a [<a href="https://overcast.fm/+IplN7GcE/2624">TS</a>]

00:43:46   screenshot actually no uh talking about [<a href="https://overcast.fm/+IplN7GcE/2626">TS</a>]

00:43:52   the numeric read says the new Macintosh [<a href="https://overcast.fm/+IplN7GcE/2632">TS</a>]

00:43:54   operating system comma capital o capital [<a href="https://overcast.fm/+IplN7GcE/2634">TS</a>]

00:43:57   S capital X yeah no space no spaces all [<a href="https://overcast.fm/+IplN7GcE/2637">TS</a>]

00:44:01   right and then then he says which used [<a href="https://overcast.fm/+IplN7GcE/2641">TS</a>]

00:44:04   some of the software that Apple had [<a href="https://overcast.fm/+IplN7GcE/2644">TS</a>]

00:44:06   bought from next three years I did use [<a href="https://overcast.fm/+IplN7GcE/2646">TS</a>]

00:44:08   some of the software you think did it [<a href="https://overcast.fm/+IplN7GcE/2648">TS</a>]

00:44:10   use some maybe like anything software is [<a href="https://overcast.fm/+IplN7GcE/2650">TS</a>]

00:44:12   like is like flour and sugar like you [<a href="https://overcast.fm/+IplN7GcE/2652">TS</a>]

00:44:14   and the next stuff and some of the [<a href="https://overcast.fm/+IplN7GcE/2654">TS</a>]

00:44:16   dynamics together and he has no [<a href="https://overcast.fm/+IplN7GcE/2656">TS</a>]

00:44:18   understanding of what's going on [<a href="https://overcast.fm/+IplN7GcE/2658">TS</a>]

00:44:21   starting a 1999 Apple [<a href="https://overcast.fm/+IplN7GcE/2661">TS</a>]

00:44:23   to produce application software from a [<a href="https://overcast.fm/+IplN7GcE/2663">TS</a>]

00:44:25   Mac but the focus on people at the [<a href="https://overcast.fm/+IplN7GcE/2665">TS</a>]

00:44:27   intersection of art and technology these [<a href="https://overcast.fm/+IplN7GcE/2667">TS</a>]

00:44:28   included and it gives a big list and one [<a href="https://overcast.fm/+IplN7GcE/2668">TS</a>]

00:44:30   of the ones on the list is iPhoto to [<a href="https://overcast.fm/+IplN7GcE/2670">TS</a>]

00:44:32   compete with Adobe Photoshop perhaps not [<a href="https://overcast.fm/+IplN7GcE/2672">TS</a>]

00:44:35   maybe perhaps if you have ever launched [<a href="https://overcast.fm/+IplN7GcE/2675">TS</a>]

00:44:38   iPhoto and blur shop you might be able [<a href="https://overcast.fm/+IplN7GcE/2678">TS</a>]

00:44:40   to detect the difference in these two [<a href="https://overcast.fm/+IplN7GcE/2680">TS</a>]

00:44:41   applications and like you think where [<a href="https://overcast.fm/+IplN7GcE/2681">TS</a>]

00:44:45   does that come from right I remember [<a href="https://overcast.fm/+IplN7GcE/2685">TS</a>]

00:44:47   before I thought it came out there were [<a href="https://overcast.fm/+IplN7GcE/2687">TS</a>]

00:44:48   rumors of Apple making a Photoshop [<a href="https://overcast.fm/+IplN7GcE/2688">TS</a>]

00:44:50   competitor and the thing that they were [<a href="https://overcast.fm/+IplN7GcE/2690">TS</a>]

00:44:51   talking about was iPhoto but once you [<a href="https://overcast.fm/+IplN7GcE/2691">TS</a>]

00:44:53   see the reality of the program apples [<a href="https://overcast.fm/+IplN7GcE/2693">TS</a>]

00:44:55   not creating iPhoto to compete with [<a href="https://overcast.fm/+IplN7GcE/2695">TS</a>]

00:44:57   Photoshop what planet do you on Apple [<a href="https://overcast.fm/+IplN7GcE/2697">TS</a>]

00:45:02   had been an early partner with arm and [<a href="https://overcast.fm/+IplN7GcE/2702">TS</a>]

00:45:03   chips using this architecture where in [<a href="https://overcast.fm/+IplN7GcE/2703">TS</a>]

00:45:05   the original iPhone this is an example [<a href="https://overcast.fm/+IplN7GcE/2705">TS</a>]

00:45:07   of a hundred percent true sentence which [<a href="https://overcast.fm/+IplN7GcE/2707">TS</a>]

00:45:09   nevertheless completely misses what's [<a href="https://overcast.fm/+IplN7GcE/2709">TS</a>]

00:45:11   important about arm or any of the [<a href="https://overcast.fm/+IplN7GcE/2711">TS</a>]

00:45:12   history right Apple was an early partner [<a href="https://overcast.fm/+IplN7GcE/2712">TS</a>]

00:45:14   with arm and the chips using that [<a href="https://overcast.fm/+IplN7GcE/2714">TS</a>]

00:45:17   architecture were in the original iPhone [<a href="https://overcast.fm/+IplN7GcE/2717">TS</a>]

00:45:18   as a matter of fact Apple more or less [<a href="https://overcast.fm/+IplN7GcE/2718">TS</a>]

00:45:20   co-founded arm in 1990 and was a huge [<a href="https://overcast.fm/+IplN7GcE/2720">TS</a>]

00:45:23   investor in the company and the Newton [<a href="https://overcast.fm/+IplN7GcE/2723">TS</a>]

00:45:25   used arm CPUs and eventually Apple [<a href="https://overcast.fm/+IplN7GcE/2725">TS</a>]

00:45:27   divested from arm that's what you should [<a href="https://overcast.fm/+IplN7GcE/2727">TS</a>]

00:45:29   talk about it's like why did Apple think [<a href="https://overcast.fm/+IplN7GcE/2729">TS</a>]

00:45:31   it should invest an arm you know I was [<a href="https://overcast.fm/+IplN7GcE/2731">TS</a>]

00:45:32   the Newton initiative why the thing in [<a href="https://overcast.fm/+IplN7GcE/2732">TS</a>]

00:45:33   Newton was important I'll handheld [<a href="https://overcast.fm/+IplN7GcE/2733">TS</a>]

00:45:34   mobile computing instead of desktop [<a href="https://overcast.fm/+IplN7GcE/2734">TS</a>]

00:45:36   computing like it was the first run at [<a href="https://overcast.fm/+IplN7GcE/2736">TS</a>]

00:45:37   trying to do what they did with iOS but [<a href="https://overcast.fm/+IplN7GcE/2737">TS</a>]

00:45:39   then the Apple eventually divested all [<a href="https://overcast.fm/+IplN7GcE/2739">TS</a>]

00:45:41   its arm shares and abandoned it and you [<a href="https://overcast.fm/+IplN7GcE/2741">TS</a>]

00:45:43   can say the same thing about Intel which [<a href="https://overcast.fm/+IplN7GcE/2743">TS</a>]

00:45:44   also was an investor and I believe an [<a href="https://overcast.fm/+IplN7GcE/2744">TS</a>]

00:45:47   investor an arm and sort of got out of [<a href="https://overcast.fm/+IplN7GcE/2747">TS</a>]

00:45:49   that I think that the X scale business [<a href="https://overcast.fm/+IplN7GcE/2749">TS</a>]

00:45:50   was with the arm thing it would anyway [<a href="https://overcast.fm/+IplN7GcE/2750">TS</a>]

00:45:52   this whole movement of the PC makers [<a href="https://overcast.fm/+IplN7GcE/2752">TS</a>]

00:45:55   trying to make a run at the portable [<a href="https://overcast.fm/+IplN7GcE/2755">TS</a>]

00:45:57   space a lot a lot of it involving arm [<a href="https://overcast.fm/+IplN7GcE/2757">TS</a>]

00:46:00   and similar companies and then deciding [<a href="https://overcast.fm/+IplN7GcE/2760">TS</a>]

00:46:01   on oh we should really get at Intel [<a href="https://overcast.fm/+IplN7GcE/2761">TS</a>]

00:46:04   deciding we're just going to go with you [<a href="https://overcast.fm/+IplN7GcE/2764">TS</a>]

00:46:05   know the atom processors and continue to [<a href="https://overcast.fm/+IplN7GcE/2765">TS</a>]

00:46:08   evolve x86 and all Itanium thing and [<a href="https://overcast.fm/+IplN7GcE/2768">TS</a>]

00:46:10   Apple saying then Newton things not [<a href="https://overcast.fm/+IplN7GcE/2770">TS</a>]

00:46:12   working out and Steve Jobs killed it and [<a href="https://overcast.fm/+IplN7GcE/2772">TS</a>]

00:46:13   we're not in that portable stage right [<a href="https://overcast.fm/+IplN7GcE/2773">TS</a>]

00:46:14   and then they came back around they're [<a href="https://overcast.fm/+IplN7GcE/2774">TS</a>]

00:46:16   like alright now we're back you know hey [<a href="https://overcast.fm/+IplN7GcE/2776">TS</a>]

00:46:17   I know we sold alarm shares years ago at [<a href="https://overcast.fm/+IplN7GcE/2777">TS</a>]

00:46:19   a pretty big profit I know we were an [<a href="https://overcast.fm/+IplN7GcE/2779">TS</a>]

00:46:21   investor an arm and the co-founder of [<a href="https://overcast.fm/+IplN7GcE/2781">TS</a>]

00:46:22   the company and everything but we we got [<a href="https://overcast.fm/+IplN7GcE/2782">TS</a>]

00:46:24   rid of that but now but now we're back [<a href="https://overcast.fm/+IplN7GcE/2784">TS</a>]

00:46:25   like that arc of the PC maker trying to [<a href="https://overcast.fm/+IplN7GcE/2785">TS</a>]

00:46:29   go mobile and say now forget it and [<a href="https://overcast.fm/+IplN7GcE/2789">TS</a>]

00:46:30   coming back around that's the story to [<a href="https://overcast.fm/+IplN7GcE/2790">TS</a>]

00:46:32   talk about here instead of one set one [<a href="https://overcast.fm/+IplN7GcE/2792">TS</a>]

00:46:33   technically correct but completely non [<a href="https://overcast.fm/+IplN7GcE/2793">TS</a>]

00:46:36   insightful set [<a href="https://overcast.fm/+IplN7GcE/2796">TS</a>]

00:46:37   about Apple and arm and you know that [<a href="https://overcast.fm/+IplN7GcE/2797">TS</a>]

00:46:40   whole thing just is not touched on or [<a href="https://overcast.fm/+IplN7GcE/2800">TS</a>]

00:46:42   discussed at all this I don't even know [<a href="https://overcast.fm/+IplN7GcE/2802">TS</a>]

00:46:45   this is technically correct but at this [<a href="https://overcast.fm/+IplN7GcE/2805">TS</a>]

00:46:46   point in the book I was so angry that I [<a href="https://overcast.fm/+IplN7GcE/2806">TS</a>]

00:46:48   was like that was willing to you know [<a href="https://overcast.fm/+IplN7GcE/2808">TS</a>]

00:46:51   entertain the notion that this could be [<a href="https://overcast.fm/+IplN7GcE/2811">TS</a>]

00:46:53   the case at one point he writes Apple [<a href="https://overcast.fm/+IplN7GcE/2813">TS</a>]

00:46:57   computers plural right hey Apple corpse [<a href="https://overcast.fm/+IplN7GcE/2817">TS</a>]

00:47:00   I'm pretty sure he just got the name of [<a href="https://overcast.fm/+IplN7GcE/2820">TS</a>]

00:47:02   the company wrong Apple computers I'm [<a href="https://overcast.fm/+IplN7GcE/2822">TS</a>]

00:47:05   pretty sure the Apple Computer or Apple [<a href="https://overcast.fm/+IplN7GcE/2825">TS</a>]

00:47:07   Inc was never called Apple computers I [<a href="https://overcast.fm/+IplN7GcE/2827">TS</a>]

00:47:10   tried to look it up I couldn't find an [<a href="https://overcast.fm/+IplN7GcE/2830">TS</a>]

00:47:11   instance of Apple computers being an [<a href="https://overcast.fm/+IplN7GcE/2831">TS</a>]

00:47:13   official name of the company if it was I [<a href="https://overcast.fm/+IplN7GcE/2833">TS</a>]

00:47:14   apologize this is one place I'm not [<a href="https://overcast.fm/+IplN7GcE/2834">TS</a>]

00:47:15   calling I know but the fact that I'm [<a href="https://overcast.fm/+IplN7GcE/2835">TS</a>]

00:47:16   willing to entertain the idea that the [<a href="https://overcast.fm/+IplN7GcE/2836">TS</a>]

00:47:19   guy writing the official Steve Jobs bio [<a href="https://overcast.fm/+IplN7GcE/2839">TS</a>]

00:47:21   does not know the name of the company [<a href="https://overcast.fm/+IplN7GcE/2841">TS</a>]

00:47:22   that Steve Jobs co-founded I neither do [<a href="https://overcast.fm/+IplN7GcE/2842">TS</a>]

00:47:25   his editors apparently and here's the [<a href="https://overcast.fm/+IplN7GcE/2845">TS</a>]

00:47:30   place bro Walter tries to demonstrate is [<a href="https://overcast.fm/+IplN7GcE/2850">TS</a>]

00:47:33   amazing technical knowledge a saying [<a href="https://overcast.fm/+IplN7GcE/2853">TS</a>]

00:47:36   that Apple secretly began planning to [<a href="https://overcast.fm/+IplN7GcE/2856">TS</a>]

00:47:39   add a Steve Jobs secretly began planning [<a href="https://overcast.fm/+IplN7GcE/2859">TS</a>]

00:47:41   to move Apple off of the motor-oil IBM [<a href="https://overcast.fm/+IplN7GcE/2861">TS</a>]

00:47:43   PowerPC chip and to adopt instead [<a href="https://overcast.fm/+IplN7GcE/2863">TS</a>]

00:47:45   Intel's this would not be a simple task [<a href="https://overcast.fm/+IplN7GcE/2865">TS</a>]

00:47:47   it was akin to writing a new operating [<a href="https://overcast.fm/+IplN7GcE/2867">TS</a>]

00:47:49   system is it is that what it's like is [<a href="https://overcast.fm/+IplN7GcE/2869">TS</a>]

00:47:53   that is it is it very similar to writing [<a href="https://overcast.fm/+IplN7GcE/2873">TS</a>]

00:47:55   a new operating system moving your [<a href="https://overcast.fm/+IplN7GcE/2875">TS</a>]

00:47:57   platform for one CPU to another I guess [<a href="https://overcast.fm/+IplN7GcE/2877">TS</a>]

00:47:59   he wanted to show off his technical [<a href="https://overcast.fm/+IplN7GcE/2879">TS</a>]

00:48:01   chops I said look at me I know about [<a href="https://overcast.fm/+IplN7GcE/2881">TS</a>]

00:48:03   stuff I said how about similar not [<a href="https://overcast.fm/+IplN7GcE/2883">TS</a>]

00:48:05   really it's similar it both are [<a href="https://overcast.fm/+IplN7GcE/2885">TS</a>]

00:48:07   difficult tasks I will give him that is [<a href="https://overcast.fm/+IplN7GcE/2887">TS</a>]

00:48:09   that great writing you found another [<a href="https://overcast.fm/+IplN7GcE/2889">TS</a>]

00:48:10   thing that's difficult it is akin to [<a href="https://overcast.fm/+IplN7GcE/2890">TS</a>]

00:48:12   pushing a large rock up a hill also [<a href="https://overcast.fm/+IplN7GcE/2892">TS</a>]

00:48:14   difficult of John Rubinstein he says he [<a href="https://overcast.fm/+IplN7GcE/2894">TS</a>]

00:48:19   eventually went to work for palm did he [<a href="https://overcast.fm/+IplN7GcE/2899">TS</a>]

00:48:20   was he like a janitor for them he just [<a href="https://overcast.fm/+IplN7GcE/2900">TS</a>]

00:48:22   went to work for Tom maybe you know [<a href="https://overcast.fm/+IplN7GcE/2902">TS</a>]

00:48:24   helping out in the technology department [<a href="https://overcast.fm/+IplN7GcE/2904">TS</a>]

00:48:25   or something it wasn't like their CEO or [<a href="https://overcast.fm/+IplN7GcE/2905">TS</a>]

00:48:28   anything on him so that's the that's the [<a href="https://overcast.fm/+IplN7GcE/2908">TS</a>]

00:48:32   technical net picking now here's the [<a href="https://overcast.fm/+IplN7GcE/2912">TS</a>]

00:48:35   editorializing editorializing was weird [<a href="https://overcast.fm/+IplN7GcE/2915">TS</a>]

00:48:36   because this is what you were talking to [<a href="https://overcast.fm/+IplN7GcE/2916">TS</a>]

00:48:38   me about a lot over the last two weeks [<a href="https://overcast.fm/+IplN7GcE/2918">TS</a>]

00:48:39   or so I'm starting to read the book and [<a href="https://overcast.fm/+IplN7GcE/2919">TS</a>]

00:48:42   I'm like so how's it was this guy gonna [<a href="https://overcast.fm/+IplN7GcE/2922">TS</a>]

00:48:43   be like is he gonna simply tell the [<a href="https://overcast.fm/+IplN7GcE/2923">TS</a>]

00:48:46   events that happened and not sort of [<a href="https://overcast.fm/+IplN7GcE/2926">TS</a>]

00:48:48   insert his own opinion on them is he [<a href="https://overcast.fm/+IplN7GcE/2928">TS</a>]

00:48:51   going to sort of you know I what is it [<a href="https://overcast.fm/+IplN7GcE/2931">TS</a>]

00:48:55   going to be his editorial voice him [<a href="https://overcast.fm/+IplN7GcE/2935">TS</a>]

00:48:57   himself you know obviously you have [<a href="https://overcast.fm/+IplN7GcE/2937">TS</a>]

00:48:59   voiced by who you choose to quote what [<a href="https://overcast.fm/+IplN7GcE/2939">TS</a>]

00:49:01   you choose to emphasize and these are [<a href="https://overcast.fm/+IplN7GcE/2941">TS</a>]

00:49:03   the jobs of any biographer right but [<a href="https://overcast.fm/+IplN7GcE/2943">TS</a>]

00:49:07   there is a question of whether the [<a href="https://overcast.fm/+IplN7GcE/2947">TS</a>]

00:49:08   author himself is going to shove his own [<a href="https://overcast.fm/+IplN7GcE/2948">TS</a>]

00:49:09   opinion and a quickly became clear to me [<a href="https://overcast.fm/+IplN7GcE/2949">TS</a>]

00:49:12   but I didn't want this guy to put his [<a href="https://overcast.fm/+IplN7GcE/2952">TS</a>]

00:49:14   opinion in because I thought his opinion [<a href="https://overcast.fm/+IplN7GcE/2954">TS</a>]

00:49:16   was worthless because he knew nothing [<a href="https://overcast.fm/+IplN7GcE/2956">TS</a>]

00:49:17   all right I'd rather have him carefully [<a href="https://overcast.fm/+IplN7GcE/2957">TS</a>]

00:49:20   choose the opinions of others and laid [<a href="https://overcast.fm/+IplN7GcE/2960">TS</a>]

00:49:22   them out against each other which he did [<a href="https://overcast.fm/+IplN7GcE/2962">TS</a>]

00:49:23   poor job also but occasionally he throw [<a href="https://overcast.fm/+IplN7GcE/2963">TS</a>]

00:49:25   in these things [<a href="https://overcast.fm/+IplN7GcE/2965">TS</a>]

00:49:26   alright so here is a quoting Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/2966">TS</a>]

00:49:30   talking talked about Bill Gates bill is [<a href="https://overcast.fm/+IplN7GcE/2970">TS</a>]

00:49:32   basically unimaginative as never [<a href="https://overcast.fm/+IplN7GcE/2972">TS</a>]

00:49:34   invented anything which is why I think [<a href="https://overcast.fm/+IplN7GcE/2974">TS</a>]

00:49:35   he's more comfortable now in full-on [<a href="https://overcast.fm/+IplN7GcE/2975">TS</a>]

00:49:37   philanthropy than in technology job said [<a href="https://overcast.fm/+IplN7GcE/2977">TS</a>]

00:49:39   unfairly [<a href="https://overcast.fm/+IplN7GcE/2979">TS</a>]

00:49:40   unfairly hey that's it he's just gonna [<a href="https://overcast.fm/+IplN7GcE/2980">TS</a>]

00:49:44   say I've decided it's unfair to [<a href="https://overcast.fm/+IplN7GcE/2984">TS</a>]

00:49:45   characterize no gates no supporting [<a href="https://overcast.fm/+IplN7GcE/2985">TS</a>]

00:49:47   evidence [<a href="https://overcast.fm/+IplN7GcE/2987">TS</a>]

00:49:47   no it's like in my personal opinion I'm [<a href="https://overcast.fm/+IplN7GcE/2987">TS</a>]

00:49:49   the author on narrating job said comma [<a href="https://overcast.fm/+IplN7GcE/2989">TS</a>]

00:49:51   unfair just lays it out there moves on [<a href="https://overcast.fm/+IplN7GcE/2991">TS</a>]

00:49:53   next sentence nothing about it [<a href="https://overcast.fm/+IplN7GcE/2993">TS</a>]

00:49:55   right uh this is talking about jobs and [<a href="https://overcast.fm/+IplN7GcE/2995">TS</a>]

00:50:02   flash and allowing flash would it to be [<a href="https://overcast.fm/+IplN7GcE/3002">TS</a>]

00:50:05   ported across platforms that meant you [<a href="https://overcast.fm/+IplN7GcE/3005">TS</a>]

00:50:07   know lowest common denominator you [<a href="https://overcast.fm/+IplN7GcE/3007">TS</a>]

00:50:08   wouldn't make it wouldn't be [<a href="https://overcast.fm/+IplN7GcE/3008">TS</a>]

00:50:09   applications that would use the unique [<a href="https://overcast.fm/+IplN7GcE/3009">TS</a>]

00:50:10   features of Apple's platform right and [<a href="https://overcast.fm/+IplN7GcE/3010">TS</a>]

00:50:12   so he quotes from Steve Jobs the whole [<a href="https://overcast.fm/+IplN7GcE/3012">TS</a>]

00:50:14   bunch of stuff about this and then you [<a href="https://overcast.fm/+IplN7GcE/3014">TS</a>]

00:50:15   go back to Isaac's and suddenly [<a href="https://overcast.fm/+IplN7GcE/3015">TS</a>]

00:50:17   editorializing talking about what job [<a href="https://overcast.fm/+IplN7GcE/3017">TS</a>]

00:50:19   said on that he was right losing the [<a href="https://overcast.fm/+IplN7GcE/3019">TS</a>]

00:50:22   ability to differentiate apples [<a href="https://overcast.fm/+IplN7GcE/3022">TS</a>]

00:50:23   platforms allowing them to be [<a href="https://overcast.fm/+IplN7GcE/3023">TS</a>]

00:50:24   commoditized like HP and Dell machines [<a href="https://overcast.fm/+IplN7GcE/3024">TS</a>]

00:50:26   would have meant death for the company [<a href="https://overcast.fm/+IplN7GcE/3026">TS</a>]

00:50:27   suddenly Isaacson is qualified to [<a href="https://overcast.fm/+IplN7GcE/3027">TS</a>]

00:50:29   declare unequivocally it with no [<a href="https://overcast.fm/+IplN7GcE/3029">TS</a>]

00:50:32   supporting evidence of than just you [<a href="https://overcast.fm/+IplN7GcE/3032">TS</a>]

00:50:34   know by Fiat Apple would have been dead [<a href="https://overcast.fm/+IplN7GcE/3034">TS</a>]

00:50:36   if it had allowed flash on its thing [<a href="https://overcast.fm/+IplN7GcE/3036">TS</a>]

00:50:38   it would just would have been the [<a href="https://overcast.fm/+IplN7GcE/3038">TS</a>]

00:50:39   imminent death for the company you know [<a href="https://overcast.fm/+IplN7GcE/3039">TS</a>]

00:50:42   I'm not like oh I think he made the [<a href="https://overcast.fm/+IplN7GcE/3042">TS</a>]

00:50:44   right decision for these reasons or it [<a href="https://overcast.fm/+IplN7GcE/3044">TS</a>]

00:50:46   fits with Brett just it would have [<a href="https://overcast.fm/+IplN7GcE/3046">TS</a>]

00:50:47   killed the company I'm alder Eisen [<a href="https://overcast.fm/+IplN7GcE/3047">TS</a>]

00:50:49   declare it to be true [<a href="https://overcast.fm/+IplN7GcE/3049">TS</a>]

00:50:51   so it's not like Walter Isaacson doesn't [<a href="https://overcast.fm/+IplN7GcE/3051">TS</a>]

00:50:56   know anything about anything he does [<a href="https://overcast.fm/+IplN7GcE/3056">TS</a>]

00:50:57   know something about writing because I [<a href="https://overcast.fm/+IplN7GcE/3057">TS</a>]

00:50:59   think work for was a Time magazine for a [<a href="https://overcast.fm/+IplN7GcE/3059">TS</a>]

00:51:01   long time stuff like that so here is an [<a href="https://overcast.fm/+IplN7GcE/3061">TS</a>]

00:51:03   example where he talks [<a href="https://overcast.fm/+IplN7GcE/3063">TS</a>]

00:51:04   what seems like more detail than other [<a href="https://overcast.fm/+IplN7GcE/3064">TS</a>]

00:51:07   topics probably because he knows more [<a href="https://overcast.fm/+IplN7GcE/3067">TS</a>]

00:51:08   about it when there was a Fortune [<a href="https://overcast.fm/+IplN7GcE/3068">TS</a>]

00:51:11   magazine piece published called the [<a href="https://overcast.fm/+IplN7GcE/3071">TS</a>]

00:51:13   trouble to Steve Jobs and Steve was [<a href="https://overcast.fm/+IplN7GcE/3073">TS</a>]

00:51:14   cranky about it and of course I think [<a href="https://overcast.fm/+IplN7GcE/3074">TS</a>]

00:51:15   sin was in that world of magazines and [<a href="https://overcast.fm/+IplN7GcE/3075">TS</a>]

00:51:17   knows these people and stuff so he [<a href="https://overcast.fm/+IplN7GcE/3077">TS</a>]

00:51:19   actually has some insight into this [<a href="https://overcast.fm/+IplN7GcE/3079">TS</a>]

00:51:20   thing so he seems like he was more [<a href="https://overcast.fm/+IplN7GcE/3080">TS</a>]

00:51:22   excited to write about them the other [<a href="https://overcast.fm/+IplN7GcE/3082">TS</a>]

00:51:23   things and this is the last bit of [<a href="https://overcast.fm/+IplN7GcE/3083">TS</a>]

00:51:27   Isaacson talking about him as the story [<a href="https://overcast.fm/+IplN7GcE/3087">TS</a>]

00:51:29   was being prepared Jobs invited summoned [<a href="https://overcast.fm/+IplN7GcE/3089">TS</a>]

00:51:32   fortune magazine editor Andy serwer [<a href="https://overcast.fm/+IplN7GcE/3092">TS</a>]

00:51:35   to Cupertino to pressure him to spike it [<a href="https://overcast.fm/+IplN7GcE/3095">TS</a>]

00:51:36   now if you do not work in the media [<a href="https://overcast.fm/+IplN7GcE/3096">TS</a>]

00:51:40   industry you may not know what spike it [<a href="https://overcast.fm/+IplN7GcE/3100">TS</a>]

00:51:42   means do you know what this means I have [<a href="https://overcast.fm/+IplN7GcE/3102">TS</a>]

00:51:43   never heard that term you can guess what [<a href="https://overcast.fm/+IplN7GcE/3103">TS</a>]

00:51:46   it means up from the context right [<a href="https://overcast.fm/+IplN7GcE/3106">TS</a>]

00:51:47   but it's obviously a term of art he's [<a href="https://overcast.fm/+IplN7GcE/3107">TS</a>]

00:51:49   pressuring the author of magazine [<a href="https://overcast.fm/+IplN7GcE/3109">TS</a>]

00:51:51   article to spike it spiking it is it was [<a href="https://overcast.fm/+IplN7GcE/3111">TS</a>]

00:51:54   I think was newspaper or a long time [<a href="https://overcast.fm/+IplN7GcE/3114">TS</a>]

00:51:55   when they would actually have a literal [<a href="https://overcast.fm/+IplN7GcE/3115">TS</a>]

00:51:57   spike like a big metal stick or poking [<a href="https://overcast.fm/+IplN7GcE/3117">TS</a>]

00:52:00   up from like a wooden base or something [<a href="https://overcast.fm/+IplN7GcE/3120">TS</a>]

00:52:01   and when you weren't going to publish a [<a href="https://overcast.fm/+IplN7GcE/3121">TS</a>]

00:52:04   story that you had printed out you would [<a href="https://overcast.fm/+IplN7GcE/3124">TS</a>]

00:52:05   take the the published story and you'd [<a href="https://overcast.fm/+IplN7GcE/3125">TS</a>]

00:52:07   whack it down over the spike which would [<a href="https://overcast.fm/+IplN7GcE/3127">TS</a>]

00:52:09   punch a hole through the middle the [<a href="https://overcast.fm/+IplN7GcE/3129">TS</a>]

00:52:10   paper and you'd stack up the papers on [<a href="https://overcast.fm/+IplN7GcE/3130">TS</a>]

00:52:11   this big skewer right [<a href="https://overcast.fm/+IplN7GcE/3131">TS</a>]

00:52:12   that's called spiking a story it's a [<a href="https://overcast.fm/+IplN7GcE/3132">TS</a>]

00:52:15   term of art in the publishing industry [<a href="https://overcast.fm/+IplN7GcE/3135">TS</a>]

00:52:16   he has no problem throwing that out [<a href="https://overcast.fm/+IplN7GcE/3136">TS</a>]

00:52:18   there [<a href="https://overcast.fm/+IplN7GcE/3138">TS</a>]

00:52:18   he doesn't explain that at all he uses [<a href="https://overcast.fm/+IplN7GcE/3138">TS</a>]

00:52:20   terminology he's familiar with in his [<a href="https://overcast.fm/+IplN7GcE/3140">TS</a>]

00:52:23   industry that's really not that relevant [<a href="https://overcast.fm/+IplN7GcE/3143">TS</a>]

00:52:25   here with no explanation [<a href="https://overcast.fm/+IplN7GcE/3145">TS</a>]

00:52:29   he also had an instance of this is where [<a href="https://overcast.fm/+IplN7GcE/3149">TS</a>]

00:52:32   I was just getting at the bottom of the [<a href="https://overcast.fm/+IplN7GcE/3152">TS</a>]

00:52:33   barrel and again I'm being cruel and [<a href="https://overcast.fm/+IplN7GcE/3153">TS</a>]

00:52:35   unfair but he did write ATM machine in [<a href="https://overcast.fm/+IplN7GcE/3155">TS</a>]

00:52:37   this book a lot of people think that's [<a href="https://overcast.fm/+IplN7GcE/3157">TS</a>]

00:52:41   okay because people just call it ATM [<a href="https://overcast.fm/+IplN7GcE/3161">TS</a>]

00:52:43   machine all the time attracting turnover [<a href="https://overcast.fm/+IplN7GcE/3163">TS</a>]

00:52:45   last week they said an EMP pulse so you [<a href="https://overcast.fm/+IplN7GcE/3165">TS</a>]

00:52:49   know maybe that just happens that's not [<a href="https://overcast.fm/+IplN7GcE/3169">TS</a>]

00:52:51   really affecting the book but does that [<a href="https://overcast.fm/+IplN7GcE/3171">TS</a>]

00:52:52   buzz does that bother you that when [<a href="https://overcast.fm/+IplN7GcE/3172">TS</a>]

00:52:54   people do things like that [<a href="https://overcast.fm/+IplN7GcE/3174">TS</a>]

00:52:55   it's a machine EMP pulse yeah yeah I [<a href="https://overcast.fm/+IplN7GcE/3175">TS</a>]

00:52:59   mean you know that that's I admit that's [<a href="https://overcast.fm/+IplN7GcE/3179">TS</a>]

00:53:03   me going a little bit too far but that's [<a href="https://overcast.fm/+IplN7GcE/3183">TS</a>]

00:53:05   that's the mindset I'm in alright so the [<a href="https://overcast.fm/+IplN7GcE/3185">TS</a>]

00:53:08   next second I hold on before we before [<a href="https://overcast.fm/+IplN7GcE/3188">TS</a>]

00:53:09   we do the next section let me yeah I [<a href="https://overcast.fm/+IplN7GcE/3189">TS</a>]

00:53:11   mean let me do a sponsor all right [<a href="https://overcast.fm/+IplN7GcE/3191">TS</a>]

00:53:14   reinvigorate done net [<a href="https://overcast.fm/+IplN7GcE/3194">TS</a>]

00:53:16   simple real-time web analytics with heat [<a href="https://overcast.fm/+IplN7GcE/3196">TS</a>]

00:53:18   maps that's it that's all you need to [<a href="https://overcast.fm/+IplN7GcE/3198">TS</a>]

00:53:19   know if you hear nothing else you've [<a href="https://overcast.fm/+IplN7GcE/3199">TS</a>]

00:53:22   heard enough but I will tell you a [<a href="https://overcast.fm/+IplN7GcE/3202">TS</a>]

00:53:23   little bit more they have real-time [<a href="https://overcast.fm/+IplN7GcE/3203">TS</a>]

00:53:25   analytics they help you track who is on [<a href="https://overcast.fm/+IplN7GcE/3205">TS</a>]

00:53:27   your site and learn what they're doing [<a href="https://overcast.fm/+IplN7GcE/3207">TS</a>]

00:53:29   in real time you don't have to wait an [<a href="https://overcast.fm/+IplN7GcE/3209">TS</a>]

00:53:31   hour you don't have to wait a day you [<a href="https://overcast.fm/+IplN7GcE/3211">TS</a>]

00:53:33   see it instantly but the coolest thing [<a href="https://overcast.fm/+IplN7GcE/3213">TS</a>]

00:53:35   for me the coolest thing are these heat [<a href="https://overcast.fm/+IplN7GcE/3215">TS</a>]

00:53:37   maps they show a heat map overlay it on [<a href="https://overcast.fm/+IplN7GcE/3217">TS</a>]

00:53:40   your website that shows you where [<a href="https://overcast.fm/+IplN7GcE/3220">TS</a>]

00:53:43   visitors are clicking the most on a web [<a href="https://overcast.fm/+IplN7GcE/3223">TS</a>]

00:53:45   page so that you can see if the design [<a href="https://overcast.fm/+IplN7GcE/3225">TS</a>]

00:53:48   that you've created or using is [<a href="https://overcast.fm/+IplN7GcE/3228">TS</a>]

00:53:49   effective you can change it based on [<a href="https://overcast.fm/+IplN7GcE/3229">TS</a>]

00:53:51   where people are going you can you can [<a href="https://overcast.fm/+IplN7GcE/3231">TS</a>]

00:53:53   drill down all of the sub pages it is [<a href="https://overcast.fm/+IplN7GcE/3233">TS</a>]

00:53:56   really really amazing and this is this [<a href="https://overcast.fm/+IplN7GcE/3236">TS</a>]

00:53:59   is true this is real I will share [<a href="https://overcast.fm/+IplN7GcE/3239">TS</a>]

00:54:01   something with you I got an email this [<a href="https://overcast.fm/+IplN7GcE/3241">TS</a>]

00:54:02   morning and I'm going to I'm not going [<a href="https://overcast.fm/+IplN7GcE/3242">TS</a>]

00:54:05   to excuse me to protect the innocent [<a href="https://overcast.fm/+IplN7GcE/3245">TS</a>]

00:54:07   I will not identify the person that sent [<a href="https://overcast.fm/+IplN7GcE/3247">TS</a>]

00:54:09   me this email but this is a real email [<a href="https://overcast.fm/+IplN7GcE/3249">TS</a>]

00:54:11   and this is the email holy crap that's a [<a href="https://overcast.fm/+IplN7GcE/3251">TS</a>]

00:54:14   helpful product I signed up for a year [<a href="https://overcast.fm/+IplN7GcE/3254">TS</a>]

00:54:16   just as you finished talking to Gruber [<a href="https://overcast.fm/+IplN7GcE/3256">TS</a>]

00:54:18   about it as soon as it loaded I was [<a href="https://overcast.fm/+IplN7GcE/3258">TS</a>]

00:54:19   seeing incoming traffic hitting dead [<a href="https://overcast.fm/+IplN7GcE/3259">TS</a>]

00:54:20   pages I realized in our last redesign [<a href="https://overcast.fm/+IplN7GcE/3260">TS</a>]

00:54:23   our coder had missed a few redirects I [<a href="https://overcast.fm/+IplN7GcE/3263">TS</a>]

00:54:24   have stats but it either wasn't showing [<a href="https://overcast.fm/+IplN7GcE/3264">TS</a>]

00:54:26   up or wasn't obvious to me lifesaver who [<a href="https://overcast.fm/+IplN7GcE/3266">TS</a>]

00:54:28   knows how long I would have overlooked [<a href="https://overcast.fm/+IplN7GcE/3268">TS</a>]

00:54:30   it and he says they even maintained the [<a href="https://overcast.fm/+IplN7GcE/3270">TS</a>]

00:54:33   14-day free trial even though he already [<a href="https://overcast.fm/+IplN7GcE/3273">TS</a>]

00:54:35   paid so they're not charging him for [<a href="https://overcast.fm/+IplN7GcE/3275">TS</a>]

00:54:36   those two weeks so there is a 14-day [<a href="https://overcast.fm/+IplN7GcE/3276">TS</a>]

00:54:38   trial you can use a promo code 5x5 [<a href="https://overcast.fm/+IplN7GcE/3278">TS</a>]

00:54:42   you'll get 10% off as long as you have [<a href="https://overcast.fm/+IplN7GcE/3282">TS</a>]

00:54:45   an active account that's so essentially [<a href="https://overcast.fm/+IplN7GcE/3285">TS</a>]

00:54:46   forever so go check these guys out [<a href="https://overcast.fm/+IplN7GcE/3286">TS</a>]

00:54:49   reinvigorate net I'm using them on 5x5 [<a href="https://overcast.fm/+IplN7GcE/3289">TS</a>]

00:54:52   love this site you go to go sign up [<a href="https://overcast.fm/+IplN7GcE/3292">TS</a>]

00:54:54   everybody sign up right now alright next [<a href="https://overcast.fm/+IplN7GcE/3294">TS</a>]

00:54:58   section shallowness slash laziness ooh [<a href="https://overcast.fm/+IplN7GcE/3298">TS</a>]

00:55:02   this sounds like already a pet peeve of [<a href="https://overcast.fm/+IplN7GcE/3302">TS</a>]

00:55:05   yours know this I think this is more [<a href="https://overcast.fm/+IplN7GcE/3305">TS</a>]

00:55:06   gets to the heart of what I was talking [<a href="https://overcast.fm/+IplN7GcE/3306">TS</a>]

00:55:08   about earlier in the summary thing so [<a href="https://overcast.fm/+IplN7GcE/3308">TS</a>]

00:55:11   here is the author Isaacson talking [<a href="https://overcast.fm/+IplN7GcE/3311">TS</a>]

00:55:14   about a particular thing that Jobs does [<a href="https://overcast.fm/+IplN7GcE/3314">TS</a>]

00:55:16   on occasion this would backfire such as [<a href="https://overcast.fm/+IplN7GcE/3316">TS</a>]

00:55:18   when Jobs and I've insisted on using a [<a href="https://overcast.fm/+IplN7GcE/3318">TS</a>]

00:55:20   solid piece at a brushed aluminum for [<a href="https://overcast.fm/+IplN7GcE/3320">TS</a>]

00:55:21   the edge of the iPhone 4 even when [<a href="https://overcast.fm/+IplN7GcE/3321">TS</a>]

00:55:23   engineers worried that it could [<a href="https://overcast.fm/+IplN7GcE/3323">TS</a>]

00:55:24   compromise the antenna that is almost [<a href="https://overcast.fm/+IplN7GcE/3324">TS</a>]

00:55:26   the extent of his investigative [<a href="https://overcast.fm/+IplN7GcE/3326">TS</a>]

00:55:28   journalism into an antenna [<a href="https://overcast.fm/+IplN7GcE/3328">TS</a>]

00:55:29   that one said he talks a lot about the [<a href="https://overcast.fm/+IplN7GcE/3329">TS</a>]

00:55:31   press conference about a sodding headed [<a href="https://overcast.fm/+IplN7GcE/3331">TS</a>]

00:55:33   the message but the actual facts of the [<a href="https://overcast.fm/+IplN7GcE/3333">TS</a>]

00:55:34   antenna gate case he I mean that's it [<a href="https://overcast.fm/+IplN7GcE/3334">TS</a>]

00:55:38   engineers worried that it can compromise [<a href="https://overcast.fm/+IplN7GcE/3338">TS</a>]

00:55:41   the antenna is the extent of his [<a href="https://overcast.fm/+IplN7GcE/3341">TS</a>]

00:55:43   investigation he is apparently [<a href="https://overcast.fm/+IplN7GcE/3343">TS</a>]

00:55:44   determined that engineers worried about [<a href="https://overcast.fm/+IplN7GcE/3344">TS</a>]

00:55:45   this before the iPhone 4s waste that's [<a href="https://overcast.fm/+IplN7GcE/3345">TS</a>]

00:55:47   it antenna gate you know whether you [<a href="https://overcast.fm/+IplN7GcE/3347">TS</a>]

00:55:50   think it was overblown or not or [<a href="https://overcast.fm/+IplN7GcE/3350">TS</a>]

00:55:51   whatever you would think the guy with [<a href="https://overcast.fm/+IplN7GcE/3351">TS</a>]

00:55:52   the inside access could get more [<a href="https://overcast.fm/+IplN7GcE/3352">TS</a>]

00:55:54   information than you then could be [<a href="https://overcast.fm/+IplN7GcE/3354">TS</a>]

00:55:55   gleaned by simply watching the press [<a href="https://overcast.fm/+IplN7GcE/3355">TS</a>]

00:55:56   conference do you think do you think [<a href="https://overcast.fm/+IplN7GcE/3356">TS</a>]

00:55:58   though that there was there were certain [<a href="https://overcast.fm/+IplN7GcE/3358">TS</a>]

00:56:00   things that because and maybe this is [<a href="https://overcast.fm/+IplN7GcE/3360">TS</a>]

00:56:03   going to be your your final pointed that [<a href="https://overcast.fm/+IplN7GcE/3363">TS</a>]

00:56:06   was going to take place perhaps at the [<a href="https://overcast.fm/+IplN7GcE/3366">TS</a>]

00:56:08   very end of of this tirade and so [<a href="https://overcast.fm/+IplN7GcE/3368">TS</a>]

00:56:11   forgive me if I'm jumping ahead in some [<a href="https://overcast.fm/+IplN7GcE/3371">TS</a>]

00:56:13   way but do you think that Isaacson's [<a href="https://overcast.fm/+IplN7GcE/3373">TS</a>]

00:56:15   lack of understanding about the industry [<a href="https://overcast.fm/+IplN7GcE/3375">TS</a>]

00:56:18   and about what was really going on from [<a href="https://overcast.fm/+IplN7GcE/3378">TS</a>]

00:56:21   the technology perspective is is why he [<a href="https://overcast.fm/+IplN7GcE/3381">TS</a>]

00:56:25   didn't think of course I want to explore [<a href="https://overcast.fm/+IplN7GcE/3385">TS</a>]

00:56:27   this issue in more detail or or do you [<a href="https://overcast.fm/+IplN7GcE/3387">TS</a>]

00:56:30   think that for him going into this kind [<a href="https://overcast.fm/+IplN7GcE/3390">TS</a>]

00:56:31   of thing was an afterthought and he was [<a href="https://overcast.fm/+IplN7GcE/3391">TS</a>]

00:56:33   trying to focus on other things or the [<a href="https://overcast.fm/+IplN7GcE/3393">TS</a>]

00:56:36   things that he could comprehend I I [<a href="https://overcast.fm/+IplN7GcE/3396">TS</a>]

00:56:39   think he was its shallowness and [<a href="https://overcast.fm/+IplN7GcE/3399">TS</a>]

00:56:42   laziness I think he this is a topic [<a href="https://overcast.fm/+IplN7GcE/3402">TS</a>]

00:56:44   where he didn't know a lot about it to [<a href="https://overcast.fm/+IplN7GcE/3404">TS</a>]

00:56:45   learn about it he would need to research [<a href="https://overcast.fm/+IplN7GcE/3405">TS</a>]

00:56:47   a lot and he didn't have enough [<a href="https://overcast.fm/+IplN7GcE/3407">TS</a>]

00:56:49   information can know whether this was an [<a href="https://overcast.fm/+IplN7GcE/3409">TS</a>]

00:56:51   important thing or not and it's not as [<a href="https://overcast.fm/+IplN7GcE/3411">TS</a>]

00:56:52   if he said well I shouldn't talk about I [<a href="https://overcast.fm/+IplN7GcE/3412">TS</a>]

00:56:53   could talk about Steve Jobs himself [<a href="https://overcast.fm/+IplN7GcE/3413">TS</a>]

00:56:55   because this is the bio I shouldn't talk [<a href="https://overcast.fm/+IplN7GcE/3415">TS</a>]

00:56:56   about the sort of events of the company [<a href="https://overcast.fm/+IplN7GcE/3416">TS</a>]

00:56:59   and business things he spent so much [<a href="https://overcast.fm/+IplN7GcE/3419">TS</a>]

00:57:01   time talking about at one point I'm like [<a href="https://overcast.fm/+IplN7GcE/3421">TS</a>]

00:57:03   is this a Steve Jobs bio is this is just [<a href="https://overcast.fm/+IplN7GcE/3423">TS</a>]

00:57:05   a history of Apple right he spent so [<a href="https://overcast.fm/+IplN7GcE/3425">TS</a>]

00:57:06   much time talking about the company and [<a href="https://overcast.fm/+IplN7GcE/3426">TS</a>]

00:57:08   the politics of the company and the [<a href="https://overcast.fm/+IplN7GcE/3428">TS</a>]

00:57:10   industry our jobs was barely even [<a href="https://overcast.fm/+IplN7GcE/3430">TS</a>]

00:57:12   featured so that's not an excuse like oh [<a href="https://overcast.fm/+IplN7GcE/3432">TS</a>]

00:57:13   he did he wanted to focus on jobs but I [<a href="https://overcast.fm/+IplN7GcE/3433">TS</a>]

00:57:15   think these particular things to get the [<a href="https://overcast.fm/+IplN7GcE/3435">TS</a>]

00:57:18   facts of endemic tenha gate right - like [<a href="https://overcast.fm/+IplN7GcE/3438">TS</a>]

00:57:20   really investigate and talk to the [<a href="https://overcast.fm/+IplN7GcE/3440">TS</a>]

00:57:21   people involved and just really nail it [<a href="https://overcast.fm/+IplN7GcE/3441">TS</a>]

00:57:23   down is illuminating to the character of [<a href="https://overcast.fm/+IplN7GcE/3443">TS</a>]

00:57:25   Steve Jobs because without the facts you [<a href="https://overcast.fm/+IplN7GcE/3445">TS</a>]

00:57:27   can't know like was Jobs 100% right this [<a href="https://overcast.fm/+IplN7GcE/3447">TS</a>]

00:57:30   was completely overblown or was this [<a href="https://overcast.fm/+IplN7GcE/3450">TS</a>]

00:57:32   partially of his own doing how much [<a href="https://overcast.fm/+IplN7GcE/3452">TS</a>]

00:57:34   warning did he have was it you have it [<a href="https://overcast.fm/+IplN7GcE/3454">TS</a>]

00:57:36   lets you understand the context of that [<a href="https://overcast.fm/+IplN7GcE/3456">TS</a>]

00:57:39   press conference does this reveal jobs [<a href="https://overcast.fm/+IplN7GcE/3459">TS</a>]

00:57:41   to be petulant and [<a href="https://overcast.fm/+IplN7GcE/3461">TS</a>]

00:57:43   you know like the bad jobs that we've [<a href="https://overcast.fm/+IplN7GcE/3463">TS</a>]

00:57:45   seen all the other parts of the book or [<a href="https://overcast.fm/+IplN7GcE/3465">TS</a>]

00:57:46   is this a case where jobs was really in [<a href="https://overcast.fm/+IplN7GcE/3466">TS</a>]

00:57:49   the right and was wrong then this would [<a href="https://overcast.fm/+IplN7GcE/3469">TS</a>]

00:57:51   say this would explain why he has that [<a href="https://overcast.fm/+IplN7GcE/3471">TS</a>]

00:57:52   attitude in other situations because [<a href="https://overcast.fm/+IplN7GcE/3472">TS</a>]

00:57:54   he's been so wrong but without the facts [<a href="https://overcast.fm/+IplN7GcE/3474">TS</a>]

00:57:55   of what antenna gate was really about we [<a href="https://overcast.fm/+IplN7GcE/3475">TS</a>]

00:57:57   don't know what what jobs did what does [<a href="https://overcast.fm/+IplN7GcE/3477">TS</a>]

00:58:01   that say about him because we don't have [<a href="https://overcast.fm/+IplN7GcE/3481">TS</a>]

00:58:02   the context to understand his actions [<a href="https://overcast.fm/+IplN7GcE/3482">TS</a>]

00:58:04   right let me give you owned here because [<a href="https://overcast.fm/+IplN7GcE/3484">TS</a>]

00:58:08   I do I would want to get to these next [<a href="https://overcast.fm/+IplN7GcE/3488">TS</a>]

00:58:09   two sections Apple license the arm [<a href="https://overcast.fm/+IplN7GcE/3489">TS</a>]

00:58:13   architecture and it also put 150 person [<a href="https://overcast.fm/+IplN7GcE/3493">TS</a>]

00:58:15   microprocessor design firm Palo Alto [<a href="https://overcast.fm/+IplN7GcE/3495">TS</a>]

00:58:17   called PA semi that had created a custom [<a href="https://overcast.fm/+IplN7GcE/3497">TS</a>]

00:58:19   system on a chip called the a4 which is [<a href="https://overcast.fm/+IplN7GcE/3499">TS</a>]

00:58:21   based on the ARM architecture blah blah [<a href="https://overcast.fm/+IplN7GcE/3501">TS</a>]

00:58:22   blah now he says he says that Apple [<a href="https://overcast.fm/+IplN7GcE/3502">TS</a>]

00:58:27   bought PA semi and they built the a4 [<a href="https://overcast.fm/+IplN7GcE/3507">TS</a>]

00:58:28   both of which I'm willing to accept [<a href="https://overcast.fm/+IplN7GcE/3508">TS</a>]

00:58:30   although I'm slightly dubious about [<a href="https://overcast.fm/+IplN7GcE/3510">TS</a>]

00:58:32   whether what PA semi actually did for [<a href="https://overcast.fm/+IplN7GcE/3512">TS</a>]

00:58:36   the a4 because was made out of parts [<a href="https://overcast.fm/+IplN7GcE/3516">TS</a>]

00:58:37   done elsewhere and Samsung's hummingbird [<a href="https://overcast.fm/+IplN7GcE/3517">TS</a>]

00:58:39   chip is available for other people to [<a href="https://overcast.fm/+IplN7GcE/3519">TS</a>]

00:58:41   buy so it doesn't seem like Apple could [<a href="https://overcast.fm/+IplN7GcE/3521">TS</a>]

00:58:42   have designed their I he doesn't go into [<a href="https://overcast.fm/+IplN7GcE/3522">TS</a>]

00:58:45   the details so he provides no [<a href="https://overcast.fm/+IplN7GcE/3525">TS</a>]

00:58:46   information I'm not sure but I won't [<a href="https://overcast.fm/+IplN7GcE/3526">TS</a>]

00:58:47   accept that but my impression is they [<a href="https://overcast.fm/+IplN7GcE/3527">TS</a>]

00:58:50   bought PA semi not to make the a4 [<a href="https://overcast.fm/+IplN7GcE/3530">TS</a>]

00:58:53   because they bought a long before that [<a href="https://overcast.fm/+IplN7GcE/3533">TS</a>]

00:58:54   but to do something else to make PowerPC [<a href="https://overcast.fm/+IplN7GcE/3534">TS</a>]

00:58:56   chips for them and how do the people PA [<a href="https://overcast.fm/+IplN7GcE/3536">TS</a>]

00:58:58   semi feel about being bought and how did [<a href="https://overcast.fm/+IplN7GcE/3538">TS</a>]

00:59:01   the Intel switch affect them and all [<a href="https://overcast.fm/+IplN7GcE/3541">TS</a>]

00:59:02   that stuff that's just not gone into in [<a href="https://overcast.fm/+IplN7GcE/3542">TS</a>]

00:59:04   this book or just glossed over and [<a href="https://overcast.fm/+IplN7GcE/3544">TS</a>]

00:59:06   that's an interesting thing that we you [<a href="https://overcast.fm/+IplN7GcE/3546">TS</a>]

00:59:07   know we were said why did they buy PA [<a href="https://overcast.fm/+IplN7GcE/3547">TS</a>]

00:59:09   semi house that worked out has it been a [<a href="https://overcast.fm/+IplN7GcE/3549">TS</a>]

00:59:11   good purchase to the PA so many people [<a href="https://overcast.fm/+IplN7GcE/3551">TS</a>]

00:59:13   great what were they originally hired to [<a href="https://overcast.fm/+IplN7GcE/3553">TS</a>]

00:59:15   do how many have left if you're going to [<a href="https://overcast.fm/+IplN7GcE/3555">TS</a>]

00:59:16   talk about that aspect of the company [<a href="https://overcast.fm/+IplN7GcE/3556">TS</a>]

00:59:18   tell us about that [<a href="https://overcast.fm/+IplN7GcE/3558">TS</a>]

00:59:19   right no no detail there lots of detail [<a href="https://overcast.fm/+IplN7GcE/3559">TS</a>]

00:59:23   about the intricacies of making the [<a href="https://overcast.fm/+IplN7GcE/3563">TS</a>]

00:59:25   original Macintosh who was doing what [<a href="https://overcast.fm/+IplN7GcE/3565">TS</a>]

00:59:27   part of the board and which floppy drive [<a href="https://overcast.fm/+IplN7GcE/3567">TS</a>]

00:59:29   was being selecting you know what his [<a href="https://overcast.fm/+IplN7GcE/3569">TS</a>]

00:59:30   detailed map is he didn't have to [<a href="https://overcast.fm/+IplN7GcE/3570">TS</a>]

00:59:31   research it he just pulled from [<a href="https://overcast.fm/+IplN7GcE/3571">TS</a>]

00:59:32   revolution in the varying in folklore [<a href="https://overcast.fm/+IplN7GcE/3572">TS</a>]

00:59:33   org and all the other books that have [<a href="https://overcast.fm/+IplN7GcE/3573">TS</a>]

00:59:35   been up you know he didn't have to do [<a href="https://overcast.fm/+IplN7GcE/3575">TS</a>]

00:59:37   that hard work so he you know it's like [<a href="https://overcast.fm/+IplN7GcE/3577">TS</a>]

00:59:38   all he didn't want to go into his [<a href="https://overcast.fm/+IplN7GcE/3578">TS</a>]

00:59:39   details it's not interesting he wanted [<a href="https://overcast.fm/+IplN7GcE/3579">TS</a>]

00:59:40   to a tremendous detail about tiny little [<a href="https://overcast.fm/+IplN7GcE/3580">TS</a>]

00:59:42   technical aspects of the Mac because he [<a href="https://overcast.fm/+IplN7GcE/3582">TS</a>]

00:59:45   didn't have to do the research himself [<a href="https://overcast.fm/+IplN7GcE/3585">TS</a>]

00:59:46   because it was just there for him to [<a href="https://overcast.fm/+IplN7GcE/3586">TS</a>]

00:59:47   summarize and copy and paste Hardware [<a href="https://overcast.fm/+IplN7GcE/3587">TS</a>]

00:59:52   harsh someone emailed him about [<a href="https://overcast.fm/+IplN7GcE/3592">TS</a>]

00:59:57   the App Store Policies and not allowing [<a href="https://overcast.fm/+IplN7GcE/3597">TS</a>]

00:59:59   porn [<a href="https://overcast.fm/+IplN7GcE/3599">TS</a>]

00:59:59   porn [<a href="https://overcast.fm/+IplN7GcE/3599">TS</a>]

01:00:00   stuff as this cording Steve Jobs an [<a href="https://overcast.fm/+IplN7GcE/3600">TS</a>]

01:00:02   email you might care more about porn [<a href="https://overcast.fm/+IplN7GcE/3602">TS</a>]

01:00:04   when you have kids Jobs replied it's not [<a href="https://overcast.fm/+IplN7GcE/3604">TS</a>]

01:00:06   about freedom it's about Apple trying to [<a href="https://overcast.fm/+IplN7GcE/3606">TS</a>]

01:00:08   do the right things for its user at the [<a href="https://overcast.fm/+IplN7GcE/3608">TS</a>]

01:00:09   end is Isaacson at the end he added is [<a href="https://overcast.fm/+IplN7GcE/3609">TS</a>]

01:00:11   zinger Steve Jobs quoting again by the [<a href="https://overcast.fm/+IplN7GcE/3611">TS</a>]

01:00:13   way what have you done that's so great [<a href="https://overcast.fm/+IplN7GcE/3613">TS</a>]

01:00:15   did you create anything or just [<a href="https://overcast.fm/+IplN7GcE/3615">TS</a>]

01:00:16   criticize others works and belittle [<a href="https://overcast.fm/+IplN7GcE/3616">TS</a>]

01:00:17   their motivations and then he says that [<a href="https://overcast.fm/+IplN7GcE/3617">TS</a>]

01:00:19   some other CEO was admitted to being a [<a href="https://overcast.fm/+IplN7GcE/3619">TS</a>]

01:00:21   pressed rare as a CEO who will spar [<a href="https://overcast.fm/+IplN7GcE/3621">TS</a>]

01:00:23   one-on-one with customers and bloggers [<a href="https://overcast.fm/+IplN7GcE/3623">TS</a>]

01:00:24   like this he wrote Jobs deserves big [<a href="https://overcast.fm/+IplN7GcE/3624">TS</a>]

01:00:26   credit for breaking through the mold of [<a href="https://overcast.fm/+IplN7GcE/3626">TS</a>]

01:00:27   the typical American executive I ain't [<a href="https://overcast.fm/+IplN7GcE/3627">TS</a>]

01:00:30   on it and the guy says about jobs he's [<a href="https://overcast.fm/+IplN7GcE/3630">TS</a>]

01:00:33   willing to defend his ideas in public [<a href="https://overcast.fm/+IplN7GcE/3633">TS</a>]

01:00:35   and many in the blogosphere [<a href="https://overcast.fm/+IplN7GcE/3635">TS</a>]

01:00:37   agreed according to Isaacson all right [<a href="https://overcast.fm/+IplN7GcE/3637">TS</a>]

01:00:38   so we're all familiar with this exchange [<a href="https://overcast.fm/+IplN7GcE/3638">TS</a>]

01:00:39   is probably recent memory when he was [<a href="https://overcast.fm/+IplN7GcE/3639">TS</a>]

01:00:41   talking about porn stuff right [<a href="https://overcast.fm/+IplN7GcE/3641">TS</a>]

01:00:44   I says Jobs was proud as well and he [<a href="https://overcast.fm/+IplN7GcE/3644">TS</a>]

01:00:46   forwarded exchanged but with tape and [<a href="https://overcast.fm/+IplN7GcE/3646">TS</a>]

01:00:49   some of the kudos on to me me saying [<a href="https://overcast.fm/+IplN7GcE/3649">TS</a>]

01:00:52   Isaacson this exchange would be a great [<a href="https://overcast.fm/+IplN7GcE/3652">TS</a>]

01:00:55   example of where you could dig into [<a href="https://overcast.fm/+IplN7GcE/3655">TS</a>]

01:00:56   Steve Jobs as character instead he just [<a href="https://overcast.fm/+IplN7GcE/3656">TS</a>]

01:00:58   says he quotes another CEO who says boy [<a href="https://overcast.fm/+IplN7GcE/3658">TS</a>]

01:01:00   look at this guy's look at the Steve [<a href="https://overcast.fm/+IplN7GcE/3660">TS</a>]

01:01:01   Jobs is any great and he says it's job [<a href="https://overcast.fm/+IplN7GcE/3661">TS</a>]

01:01:03   sent stuff on to him all right this is [<a href="https://overcast.fm/+IplN7GcE/3663">TS</a>]

01:01:06   what you're praising this this on by the [<a href="https://overcast.fm/+IplN7GcE/3666">TS</a>]

01:01:09   way what are you doing it's so great do [<a href="https://overcast.fm/+IplN7GcE/3669">TS</a>]

01:01:10   your create anything that is a textbook [<a href="https://overcast.fm/+IplN7GcE/3670">TS</a>]

01:01:12   ad hominem fallacy textbook textbook [<a href="https://overcast.fm/+IplN7GcE/3672">TS</a>]

01:01:16   like a person and I will read from like [<a href="https://overcast.fm/+IplN7GcE/3676">TS</a>]

01:01:19   the million webpages you can fight on [<a href="https://overcast.fm/+IplN7GcE/3679">TS</a>]

01:01:21   the ad hominem fallacy to be best-known [<a href="https://overcast.fm/+IplN7GcE/3681">TS</a>]

01:01:23   logical fallacy on the internet for a [<a href="https://overcast.fm/+IplN7GcE/3683">TS</a>]

01:01:25   good reason these steps are basically [<a href="https://overcast.fm/+IplN7GcE/3685">TS</a>]

01:01:26   person a makes claim X person B makes an [<a href="https://overcast.fm/+IplN7GcE/3686">TS</a>]

01:01:30   attack on person a therefore A's claim [<a href="https://overcast.fm/+IplN7GcE/3690">TS</a>]

01:01:32   is false this is this is what he did so [<a href="https://overcast.fm/+IplN7GcE/3692">TS</a>]

01:01:34   I like sin just lets that fly why [<a href="https://overcast.fm/+IplN7GcE/3694">TS</a>]

01:01:37   wouldn't you talking to Steve Jobs say [<a href="https://overcast.fm/+IplN7GcE/3697">TS</a>]

01:01:38   you do realize that you know but ask him [<a href="https://overcast.fm/+IplN7GcE/3698">TS</a>]

01:01:41   why does he think it was compelling for [<a href="https://overcast.fm/+IplN7GcE/3701">TS</a>]

01:01:43   him to attack the person what have you [<a href="https://overcast.fm/+IplN7GcE/3703">TS</a>]

01:01:44   done this so great that doesn't address [<a href="https://overcast.fm/+IplN7GcE/3704">TS</a>]

01:01:46   the person's point at all the person's [<a href="https://overcast.fm/+IplN7GcE/3706">TS</a>]

01:01:48   point could be valid or invalid about [<a href="https://overcast.fm/+IplN7GcE/3708">TS</a>]

01:01:49   you know whether it's good to keep stuff [<a href="https://overcast.fm/+IplN7GcE/3709">TS</a>]

01:01:51   out of dashlet but that attack doesn't [<a href="https://overcast.fm/+IplN7GcE/3711">TS</a>]

01:01:54   make any sense [<a href="https://overcast.fm/+IplN7GcE/3714">TS</a>]

01:01:55   Steve Jobs is a smart person don't just [<a href="https://overcast.fm/+IplN7GcE/3715">TS</a>]

01:01:56   say oh another CEOs thought he was [<a href="https://overcast.fm/+IplN7GcE/3716">TS</a>]

01:01:58   feisty call him in it so you can undress [<a href="https://overcast.fm/+IplN7GcE/3718">TS</a>]

01:02:00   to get his personality and say does he [<a href="https://overcast.fm/+IplN7GcE/3720">TS</a>]

01:02:01   does he not realize that that's odd that [<a href="https://overcast.fm/+IplN7GcE/3721">TS</a>]

01:02:03   that's not you know about it's like a [<a href="https://overcast.fm/+IplN7GcE/3723">TS</a>]

01:02:06   two-year-old's argument ask him do you [<a href="https://overcast.fm/+IplN7GcE/3726">TS</a>]

01:02:08   think that's a valid argument do you [<a href="https://overcast.fm/+IplN7GcE/3728">TS</a>]

01:02:09   just do that to make yourself feel [<a href="https://overcast.fm/+IplN7GcE/3729">TS</a>]

01:02:10   better he gets into this a little bit [<a href="https://overcast.fm/+IplN7GcE/3730">TS</a>]

01:02:11   later but he [<a href="https://overcast.fm/+IplN7GcE/3731">TS</a>]

01:02:13   over so many instances like this where [<a href="https://overcast.fm/+IplN7GcE/3733">TS</a>]

01:02:14   he's talking to the man he's sitting [<a href="https://overcast.fm/+IplN7GcE/3734">TS</a>]

01:02:15   there in the room with Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/3735">TS</a>]

01:02:17   talking about this instance and and [<a href="https://overcast.fm/+IplN7GcE/3737">TS</a>]

01:02:19   never like never tries to address jobs [<a href="https://overcast.fm/+IplN7GcE/3739">TS</a>]

01:02:24   as an adult and talk about what just [<a href="https://overcast.fm/+IplN7GcE/3744">TS</a>]

01:02:25   happened it just makes him makes him [<a href="https://overcast.fm/+IplN7GcE/3745">TS</a>]

01:02:27   look like a yes-man you know like oh [<a href="https://overcast.fm/+IplN7GcE/3747">TS</a>]

01:02:29   yeah you know right all the bad things [<a href="https://overcast.fm/+IplN7GcE/3749">TS</a>]

01:02:30   that Steve Jobs did but he will he will [<a href="https://overcast.fm/+IplN7GcE/3750">TS</a>]

01:02:32   not like if he was in the road with [<a href="https://overcast.fm/+IplN7GcE/3752">TS</a>]

01:02:34   Barbara Walters or Charlie Rose you [<a href="https://overcast.fm/+IplN7GcE/3754">TS</a>]

01:02:36   would expect some good interviewer to do [<a href="https://overcast.fm/+IplN7GcE/3756">TS</a>]

01:02:39   not let that go by just use this as an [<a href="https://overcast.fm/+IplN7GcE/3759">TS</a>]

01:02:41   opportunity to I'm not saying like yell [<a href="https://overcast.fm/+IplN7GcE/3761">TS</a>]

01:02:43   at him about it or anything but like ask [<a href="https://overcast.fm/+IplN7GcE/3763">TS</a>]

01:02:44   him pointed questions and let his answer [<a href="https://overcast.fm/+IplN7GcE/3764">TS</a>]

01:02:46   stand on their own but but don't let him [<a href="https://overcast.fm/+IplN7GcE/3766">TS</a>]

01:02:48   just push it under the carpet and say [<a href="https://overcast.fm/+IplN7GcE/3768">TS</a>]

01:02:50   and see bloggers and this other CEO and [<a href="https://overcast.fm/+IplN7GcE/3770">TS</a>]

01:02:52   I really loved it aren't I great fun at [<a href="https://overcast.fm/+IplN7GcE/3772">TS</a>]

01:02:57   sincere the iPod Nano for example was [<a href="https://overcast.fm/+IplN7GcE/3777">TS</a>]

01:02:59   prone to getting scratched because I [<a href="https://overcast.fm/+IplN7GcE/3779">TS</a>]

01:03:00   believed that a clear coating would [<a href="https://overcast.fm/+IplN7GcE/3780">TS</a>]

01:03:02   lessen the purity of his design again [<a href="https://overcast.fm/+IplN7GcE/3782">TS</a>]

01:03:04   another instance of a situation where [<a href="https://overcast.fm/+IplN7GcE/3784">TS</a>]

01:03:07   there was some sort of Apple problem [<a href="https://overcast.fm/+IplN7GcE/3787">TS</a>]

01:03:09   everyone speculated was it something [<a href="https://overcast.fm/+IplN7GcE/3789">TS</a>]

01:03:10   that didn't catch in time or was delayed [<a href="https://overcast.fm/+IplN7GcE/3790">TS</a>]

01:03:12   they insisted it have this coating cuz [<a href="https://overcast.fm/+IplN7GcE/3792">TS</a>]

01:03:14   it looked better apparently saying they [<a href="https://overcast.fm/+IplN7GcE/3794">TS</a>]

01:03:16   insisted they have this coating it [<a href="https://overcast.fm/+IplN7GcE/3796">TS</a>]

01:03:17   looked better [<a href="https://overcast.fm/+IplN7GcE/3797">TS</a>]

01:03:17   this would be a perfect case where you [<a href="https://overcast.fm/+IplN7GcE/3797">TS</a>]

01:03:19   could talk to I've in this case and say [<a href="https://overcast.fm/+IplN7GcE/3799">TS</a>]

01:03:21   well how do you feel about that the idea [<a href="https://overcast.fm/+IplN7GcE/3801">TS</a>]

01:03:23   that sometimes you you and Jobs push [<a href="https://overcast.fm/+IplN7GcE/3803">TS</a>]

01:03:26   through decisions to end up being bad [<a href="https://overcast.fm/+IplN7GcE/3806">TS</a>]

01:03:27   for the company and what have you [<a href="https://overcast.fm/+IplN7GcE/3807">TS</a>]

01:03:28   learned from the experience nope just [<a href="https://overcast.fm/+IplN7GcE/3808">TS</a>]

01:03:29   one sentence we're not going to talk [<a href="https://overcast.fm/+IplN7GcE/3809">TS</a>]

01:03:30   about not going to investigate not going [<a href="https://overcast.fm/+IplN7GcE/3810">TS</a>]

01:03:32   to ask people to reflect on these types [<a href="https://overcast.fm/+IplN7GcE/3812">TS</a>]

01:03:34   of decisions just going to lay it out [<a href="https://overcast.fm/+IplN7GcE/3814">TS</a>]

01:03:35   there say it is an event that happened [<a href="https://overcast.fm/+IplN7GcE/3815">TS</a>]

01:03:37   the one piece of information he's adding [<a href="https://overcast.fm/+IplN7GcE/3817">TS</a>]

01:03:39   is that I have apparently knew there was [<a href="https://overcast.fm/+IplN7GcE/3819">TS</a>]

01:03:42   a problem because and and set and didn't [<a href="https://overcast.fm/+IplN7GcE/3822">TS</a>]

01:03:45   want to change it because it would [<a href="https://overcast.fm/+IplN7GcE/3825">TS</a>]

01:03:46   lessen the period he was on how did he [<a href="https://overcast.fm/+IplN7GcE/3826">TS</a>]

01:03:47   feel when they had to change it did he [<a href="https://overcast.fm/+IplN7GcE/3827">TS</a>]

01:03:49   feel that his design was less pure that [<a href="https://overcast.fm/+IplN7GcE/3829">TS</a>]

01:03:50   you know nothing no investigation [<a href="https://overcast.fm/+IplN7GcE/3830">TS</a>]

01:03:52   shallowness and laziness so here's one [<a href="https://overcast.fm/+IplN7GcE/3832">TS</a>]

01:03:56   of my favorite good sections of the book [<a href="https://overcast.fm/+IplN7GcE/3836">TS</a>]

01:03:58   this is the part where new information [<a href="https://overcast.fm/+IplN7GcE/3838">TS</a>]

01:04:00   is being imparted assuming we can trust [<a href="https://overcast.fm/+IplN7GcE/3840">TS</a>]

01:04:01   this new information because at this [<a href="https://overcast.fm/+IplN7GcE/3841">TS</a>]

01:04:03   point I'm still like dubious that that I [<a href="https://overcast.fm/+IplN7GcE/3843">TS</a>]

01:04:06   will that I agree and I believe every [<a href="https://overcast.fm/+IplN7GcE/3846">TS</a>]

01:04:08   one of these quotes is real and that [<a href="https://overcast.fm/+IplN7GcE/3848">TS</a>]

01:04:09   he's accurately reporting stuff if [<a href="https://overcast.fm/+IplN7GcE/3849">TS</a>]

01:04:13   you're looking for a if you're looking [<a href="https://overcast.fm/+IplN7GcE/3853">TS</a>]

01:04:14   for a reason to read this book here [<a href="https://overcast.fm/+IplN7GcE/3854">TS</a>]

01:04:15   think so I'm just going to tell it to [<a href="https://overcast.fm/+IplN7GcE/3855">TS</a>]

01:04:16   you now anyway so you don't have to read [<a href="https://overcast.fm/+IplN7GcE/3856">TS</a>]

01:04:17   this section I call Steve Jobs enemy of [<a href="https://overcast.fm/+IplN7GcE/3857">TS</a>]

01:04:21   success [<a href="https://overcast.fm/+IplN7GcE/3861">TS</a>]

01:04:22   and I believe I touched on this a long [<a href="https://overcast.fm/+IplN7GcE/3862">TS</a>]

01:04:24   time ago and he retired when I was talk [<a href="https://overcast.fm/+IplN7GcE/3864">TS</a>]

01:04:25   about the whole thing like we don't know [<a href="https://overcast.fm/+IplN7GcE/3865">TS</a>]

01:04:26   what Steve Jobs does because we just we [<a href="https://overcast.fm/+IplN7GcE/3866">TS</a>]

01:04:29   know that he's sort of in charge of [<a href="https://overcast.fm/+IplN7GcE/3869">TS</a>]

01:04:30   everything but we know he can't possibly [<a href="https://overcast.fm/+IplN7GcE/3870">TS</a>]

01:04:30   make every decision so I believe in that [<a href="https://overcast.fm/+IplN7GcE/3870">TS</a>]

01:04:33   show maybe I'm misremembering what I [<a href="https://overcast.fm/+IplN7GcE/3873">TS</a>]

01:04:36   said but I believe I was saying [<a href="https://overcast.fm/+IplN7GcE/3876">TS</a>]

01:04:37   something the effect that if you like a [<a href="https://overcast.fm/+IplN7GcE/3877">TS</a>]

01:04:41   decision and like Steve Jobs you'll [<a href="https://overcast.fm/+IplN7GcE/3881">TS</a>]

01:04:42   think that it was his decision if you [<a href="https://overcast.fm/+IplN7GcE/3882">TS</a>]

01:04:43   don't like a decision and don't like [<a href="https://overcast.fm/+IplN7GcE/3883">TS</a>]

01:04:45   Steve Jobs you think he was the one [<a href="https://overcast.fm/+IplN7GcE/3885">TS</a>]

01:04:46   pushing it and you know like since we [<a href="https://overcast.fm/+IplN7GcE/3886">TS</a>]

01:04:48   don't know what he actually does you're [<a href="https://overcast.fm/+IplN7GcE/3888">TS</a>]

01:04:49   likely to declare like you know this was [<a href="https://overcast.fm/+IplN7GcE/3889">TS</a>]

01:04:52   a great thing as Steve Jobs must have [<a href="https://overcast.fm/+IplN7GcE/3892">TS</a>]

01:04:53   been the only reason it happened or this [<a href="https://overcast.fm/+IplN7GcE/3893">TS</a>]

01:04:55   is something horrible and it's Steve [<a href="https://overcast.fm/+IplN7GcE/3895">TS</a>]

01:04:56   Jobs must be designed incision behind [<a href="https://overcast.fm/+IplN7GcE/3896">TS</a>]

01:04:57   this decision I was saying since we [<a href="https://overcast.fm/+IplN7GcE/3897">TS</a>]

01:04:59   don't know what he actually does we [<a href="https://overcast.fm/+IplN7GcE/3899">TS</a>]

01:05:00   don't know these details inside the [<a href="https://overcast.fm/+IplN7GcE/3900">TS</a>]

01:05:01   company for all we know the thing that [<a href="https://overcast.fm/+IplN7GcE/3901">TS</a>]

01:05:03   you hate Steve Jobs also hated and [<a href="https://overcast.fm/+IplN7GcE/3903">TS</a>]

01:05:05   argued against it or maybe the thing [<a href="https://overcast.fm/+IplN7GcE/3905">TS</a>]

01:05:07   that you loved and thought was awesome [<a href="https://overcast.fm/+IplN7GcE/3907">TS</a>]

01:05:08   he was also arguing against and said we [<a href="https://overcast.fm/+IplN7GcE/3908">TS</a>]

01:05:10   shouldn't do it and someone else you [<a href="https://overcast.fm/+IplN7GcE/3910">TS</a>]

01:05:12   know was able to convince him otherwise [<a href="https://overcast.fm/+IplN7GcE/3912">TS</a>]

01:05:13   ah [<a href="https://overcast.fm/+IplN7GcE/3913">TS</a>]

01:05:14   so there are actual examples of that [<a href="https://overcast.fm/+IplN7GcE/3914">TS</a>]

01:05:16   happening in the book I really hope I'm [<a href="https://overcast.fm/+IplN7GcE/3916">TS</a>]

01:05:18   not mister remembering my brilliant [<a href="https://overcast.fm/+IplN7GcE/3918">TS</a>]

01:05:19   predictions but actually I hope that I [<a href="https://overcast.fm/+IplN7GcE/3919">TS</a>]

01:05:21   am remembering them correctly but so [<a href="https://overcast.fm/+IplN7GcE/3921">TS</a>]

01:05:22   here's a here's some examples ah Steve [<a href="https://overcast.fm/+IplN7GcE/3922">TS</a>]

01:05:26   Jobs was against iPods for Windows users [<a href="https://overcast.fm/+IplN7GcE/3926">TS</a>]

01:05:30   and one is from the book Isaacson saying [<a href="https://overcast.fm/+IplN7GcE/3930">TS</a>]

01:05:33   at one point he declared that Windows [<a href="https://overcast.fm/+IplN7GcE/3933">TS</a>]

01:05:34   users would get to use iPods over my [<a href="https://overcast.fm/+IplN7GcE/3934">TS</a>]

01:05:36   dead body [<a href="https://overcast.fm/+IplN7GcE/3936">TS</a>]

01:05:37   the over my dead bodies and quotes and [<a href="https://overcast.fm/+IplN7GcE/3937">TS</a>]

01:05:38   all of his top executives and [<a href="https://overcast.fm/+IplN7GcE/3938">TS</a>]

01:05:41   lieutenants were constantly trying to [<a href="https://overcast.fm/+IplN7GcE/3941">TS</a>]

01:05:42   get minson we need to put hype on [<a href="https://overcast.fm/+IplN7GcE/3942">TS</a>]

01:05:43   Windows we need to put iPod on Windows [<a href="https://overcast.fm/+IplN7GcE/3943">TS</a>]

01:05:44   and it eventually heats job said screw [<a href="https://overcast.fm/+IplN7GcE/3944">TS</a>]

01:05:47   it I'm sick of listening to you a-holes [<a href="https://overcast.fm/+IplN7GcE/3947">TS</a>]

01:05:48   go do whatever the hell you want you [<a href="https://overcast.fm/+IplN7GcE/3948">TS</a>]

01:05:51   don't have to bleep out a-holes right I [<a href="https://overcast.fm/+IplN7GcE/3951">TS</a>]

01:05:52   know it doesn't didn't save you've taken [<a href="https://overcast.fm/+IplN7GcE/3952">TS</a>]

01:05:54   care of it all right and then and the [<a href="https://overcast.fm/+IplN7GcE/3954">TS</a>]

01:06:00   interesting point on this is the later a [<a href="https://overcast.fm/+IplN7GcE/3960">TS</a>]

01:06:04   similar topic comes up and this is Steve [<a href="https://overcast.fm/+IplN7GcE/3964">TS</a>]

01:06:06   a quote from Steve Jobs saying we put [<a href="https://overcast.fm/+IplN7GcE/3966">TS</a>]

01:06:08   iTunes on Windows in order to sell more [<a href="https://overcast.fm/+IplN7GcE/3968">TS</a>]

01:06:10   iPods but I don't see an advantage to [<a href="https://overcast.fm/+IplN7GcE/3970">TS</a>]

01:06:12   putting our music app on Android except [<a href="https://overcast.fm/+IplN7GcE/3972">TS</a>]

01:06:14   to make Android users happy and I don't [<a href="https://overcast.fm/+IplN7GcE/3974">TS</a>]

01:06:15   want to make Android users happy so [<a href="https://overcast.fm/+IplN7GcE/3975">TS</a>]

01:06:18   here's an example where he didn't want [<a href="https://overcast.fm/+IplN7GcE/3978">TS</a>]

01:06:20   to put if gives anyone think that the [<a href="https://overcast.fm/+IplN7GcE/3980">TS</a>]

01:06:21   iPod didn't go to Windows the iPod of [<a href="https://overcast.fm/+IplN7GcE/3981">TS</a>]

01:06:23   would have been the iPod because it's [<a href="https://overcast.fm/+IplN7GcE/3983">TS</a>]

01:06:25   not as if Mac market share has rocketed [<a href="https://overcast.fm/+IplN7GcE/3985">TS</a>]

01:06:27   up to 95 percent since that decision was [<a href="https://overcast.fm/+IplN7GcE/3987">TS</a>]

01:06:29   made right and it's not as if the hell [<a href="https://overcast.fm/+IplN7GcE/3989">TS</a>]

01:06:30   effect would have brought it there it's [<a href="https://overcast.fm/+IplN7GcE/3990">TS</a>]

01:06:32   like well we got to keep the iPod on the [<a href="https://overcast.fm/+IplN7GcE/3992">TS</a>]

01:06:33   Mac because [<a href="https://overcast.fm/+IplN7GcE/3993">TS</a>]

01:06:34   we'll help some more max right if the [<a href="https://overcast.fm/+IplN7GcE/3994">TS</a>]

01:06:37   iPod hadn't gone to Windows Apple [<a href="https://overcast.fm/+IplN7GcE/3997">TS</a>]

01:06:39   probably wouldn't even be the Apple [<a href="https://overcast.fm/+IplN7GcE/3999">TS</a>]

01:06:40   today Steve Jobs was so far against that [<a href="https://overcast.fm/+IplN7GcE/4000">TS</a>]

01:06:42   he said it was gonna happen over my dead [<a href="https://overcast.fm/+IplN7GcE/4002">TS</a>]

01:06:44   body and was even when he you know gave [<a href="https://overcast.fm/+IplN7GcE/4004">TS</a>]

01:06:46   in to it to his credit he was you know [<a href="https://overcast.fm/+IplN7GcE/4006">TS</a>]

01:06:48   the constant badgering of every single [<a href="https://overcast.fm/+IplN7GcE/4008">TS</a>]

01:06:50   other high-level executive in the [<a href="https://overcast.fm/+IplN7GcE/4010">TS</a>]

01:06:52   company made him throw his old tantrums [<a href="https://overcast.fm/+IplN7GcE/4012">TS</a>]

01:06:54   i whatever i'm ii listen you do whatever [<a href="https://overcast.fm/+IplN7GcE/4014">TS</a>]

01:06:56   you want right so cranky and tantra me [<a href="https://overcast.fm/+IplN7GcE/4016">TS</a>]

01:07:00   that's Steve Jobs enemy of success next [<a href="https://overcast.fm/+IplN7GcE/4020">TS</a>]

01:07:03   example the iPod mini most people in the [<a href="https://overcast.fm/+IplN7GcE/4023">TS</a>]

01:07:07   tech industry were sort of puzzling over [<a href="https://overcast.fm/+IplN7GcE/4027">TS</a>]

01:07:10   the iPad Mini was introduced because at [<a href="https://overcast.fm/+IplN7GcE/4030">TS</a>]

01:07:11   that point the iPod Classic the what's [<a href="https://overcast.fm/+IplN7GcE/4031">TS</a>]

01:07:13   mine now knows the iPod classes but then [<a href="https://overcast.fm/+IplN7GcE/4033">TS</a>]

01:07:14   with just the iPod right thing with the [<a href="https://overcast.fm/+IplN7GcE/4034">TS</a>]

01:07:16   big click wheel the full-size thing was [<a href="https://overcast.fm/+IplN7GcE/4036">TS</a>]

01:07:19   $299 and it held 15 gigabytes and then [<a href="https://overcast.fm/+IplN7GcE/4039">TS</a>]

01:07:22   along comes Apple and introduced a $249 [<a href="https://overcast.fm/+IplN7GcE/4042">TS</a>]

01:07:26   device only $50 cheaper but it holds [<a href="https://overcast.fm/+IplN7GcE/4046">TS</a>]

01:07:28   four gigabytes so for $50 more you could [<a href="https://overcast.fm/+IplN7GcE/4048">TS</a>]

01:07:32   get more than you know three times as [<a href="https://overcast.fm/+IplN7GcE/4052">TS</a>]

01:07:34   much storage and people say who in the [<a href="https://overcast.fm/+IplN7GcE/4054">TS</a>]

01:07:36   world is ever going to buy an iPod mini [<a href="https://overcast.fm/+IplN7GcE/4056">TS</a>]

01:07:38   you're going to cut my storage but down [<a href="https://overcast.fm/+IplN7GcE/4058">TS</a>]

01:07:41   in you know to a third of what it would [<a href="https://overcast.fm/+IplN7GcE/4061">TS</a>]

01:07:43   less than a third what it was before and [<a href="https://overcast.fm/+IplN7GcE/4063">TS</a>]

01:07:44   just say 50 bucks I'll just pay the [<a href="https://overcast.fm/+IplN7GcE/4064">TS</a>]

01:07:46   extra 50 bucks and get the regular iPod [<a href="https://overcast.fm/+IplN7GcE/4066">TS</a>]

01:07:47   this iPod many things going nowhere do [<a href="https://overcast.fm/+IplN7GcE/4067">TS</a>]

01:07:49   you remember those [<a href="https://overcast.fm/+IplN7GcE/4069">TS</a>]

01:07:49   I shared a lot folks sure do it you know [<a href="https://overcast.fm/+IplN7GcE/4069">TS</a>]

01:07:52   Steve Jobs said exactly the same thing [<a href="https://overcast.fm/+IplN7GcE/4072">TS</a>]

01:07:54   is it I want this is a quote from the [<a href="https://overcast.fm/+IplN7GcE/4074">TS</a>]

01:07:56   book at one point Jobs decided to kill [<a href="https://overcast.fm/+IplN7GcE/4076">TS</a>]

01:07:58   the iPod mini not seeing what anyone [<a href="https://overcast.fm/+IplN7GcE/4078">TS</a>]

01:08:00   would want to pay the same for less see [<a href="https://overcast.fm/+IplN7GcE/4080">TS</a>]

01:08:03   you know it because how this is the [<a href="https://overcast.fm/+IplN7GcE/4083">TS</a>]

01:08:05   brilliance of Jobs he knew that the iPod [<a href="https://overcast.fm/+IplN7GcE/4085">TS</a>]

01:08:08   mini would be said no he wanted to kill [<a href="https://overcast.fm/+IplN7GcE/4088">TS</a>]

01:08:09   it you want to kill the product before [<a href="https://overcast.fm/+IplN7GcE/4089">TS</a>]

01:08:10   was released cuz like I don't see why [<a href="https://overcast.fm/+IplN7GcE/4090">TS</a>]

01:08:11   anyone would want to pay that much money [<a href="https://overcast.fm/+IplN7GcE/4091">TS</a>]

01:08:14   of hurt you get so much less with this [<a href="https://overcast.fm/+IplN7GcE/4094">TS</a>]

01:08:15   but this thing all right Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/4095">TS</a>]

01:08:18   enemy of success but as we as we know [<a href="https://overcast.fm/+IplN7GcE/4098">TS</a>]

01:08:20   that the iPod mini went on to become the [<a href="https://overcast.fm/+IplN7GcE/4100">TS</a>]

01:08:21   fart by far the best filling iPod to [<a href="https://overcast.fm/+IplN7GcE/4101">TS</a>]

01:08:24   date at that point massively [<a href="https://overcast.fm/+IplN7GcE/4104">TS</a>]

01:08:26   overwhelming sales of the traditional [<a href="https://overcast.fm/+IplN7GcE/4106">TS</a>]

01:08:28   iPod because I had $50 and the fact that [<a href="https://overcast.fm/+IplN7GcE/4108">TS</a>]

01:08:31   it came in colors and the fact that it [<a href="https://overcast.fm/+IplN7GcE/4111">TS</a>]

01:08:32   was smaller combined to make this a much [<a href="https://overcast.fm/+IplN7GcE/4112">TS</a>]

01:08:34   more compelling product for consumers [<a href="https://overcast.fm/+IplN7GcE/4114">TS</a>]

01:08:36   and again I could say to Jobs credit he [<a href="https://overcast.fm/+IplN7GcE/4116">TS</a>]

01:08:39   didn't follow through with that he was [<a href="https://overcast.fm/+IplN7GcE/4119">TS</a>]

01:08:41   convinced by his other people that they [<a href="https://overcast.fm/+IplN7GcE/4121">TS</a>]

01:08:42   should actually really sat but then he [<a href="https://overcast.fm/+IplN7GcE/4122">TS</a>]

01:08:44   turned out great but this this is [<a href="https://overcast.fm/+IplN7GcE/4124">TS</a>]

01:08:45   stabbing in the heart the notion of [<a href="https://overcast.fm/+IplN7GcE/4125">TS</a>]

01:08:47   Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/4127">TS</a>]

01:08:48   knows exactly what's going on and is [<a href="https://overcast.fm/+IplN7GcE/4128">TS</a>]

01:08:51   responsible for Apple success Steve Jobs [<a href="https://overcast.fm/+IplN7GcE/4131">TS</a>]

01:08:53   was against the App Store there was a [<a href="https://overcast.fm/+IplN7GcE/4133">TS</a>]

01:08:55   lot of speculation about this because [<a href="https://overcast.fm/+IplN7GcE/4135">TS</a>]

01:08:56   originally the iPhone is introduced and [<a href="https://overcast.fm/+IplN7GcE/4136">TS</a>]

01:08:58   said you can you write web apps it's a [<a href="https://overcast.fm/+IplN7GcE/4138">TS</a>]

01:08:59   great solution it's a sweet solution for [<a href="https://overcast.fm/+IplN7GcE/4139">TS</a>]

01:09:02   making application of this thing we [<a href="https://overcast.fm/+IplN7GcE/4142">TS</a>]

01:09:03   don't want you to write native apps [<a href="https://overcast.fm/+IplN7GcE/4143">TS</a>]

01:09:04   right you just screw things up do web [<a href="https://overcast.fm/+IplN7GcE/4144">TS</a>]

01:09:05   apps right and then the SDK came out six [<a href="https://overcast.fm/+IplN7GcE/4145">TS</a>]

01:09:09   months eight months whatever later and [<a href="https://overcast.fm/+IplN7GcE/4149">TS</a>]

01:09:11   like aha [<a href="https://overcast.fm/+IplN7GcE/4151">TS</a>]

01:09:11   they must have been planning us all [<a href="https://overcast.fm/+IplN7GcE/4151">TS</a>]

01:09:12   along and they didn't have already or [<a href="https://overcast.fm/+IplN7GcE/4152">TS</a>]

01:09:13   whatever so according to this book as [<a href="https://overcast.fm/+IplN7GcE/4153">TS</a>]

01:09:15   from the book when the iPhone first came [<a href="https://overcast.fm/+IplN7GcE/4155">TS</a>]

01:09:17   out in early 2007 there were no apps you [<a href="https://overcast.fm/+IplN7GcE/4157">TS</a>]

01:09:19   could buy from outside developers and [<a href="https://overcast.fm/+IplN7GcE/4159">TS</a>]

01:09:20   Jobs initially resisted allowing them he [<a href="https://overcast.fm/+IplN7GcE/4160">TS</a>]

01:09:22   didn't want outsiders to create [<a href="https://overcast.fm/+IplN7GcE/4162">TS</a>]

01:09:24   applications for the iPhone that could [<a href="https://overcast.fm/+IplN7GcE/4164">TS</a>]

01:09:25   mess it up in fact it was viruses are [<a href="https://overcast.fm/+IplN7GcE/4165">TS</a>]

01:09:26   polluted sin tegrity right so he didn't [<a href="https://overcast.fm/+IplN7GcE/4166">TS</a>]

01:09:31   think the App Store was a good idea had [<a href="https://overcast.fm/+IplN7GcE/4171">TS</a>]

01:09:33   to be convinced of that launch the phone [<a href="https://overcast.fm/+IplN7GcE/4173">TS</a>]

01:09:35   without it they were probably people [<a href="https://overcast.fm/+IplN7GcE/4175">TS</a>]

01:09:37   sort of in the same situation with the [<a href="https://overcast.fm/+IplN7GcE/4177">TS</a>]

01:09:38   floppy drive in the Mac probably people [<a href="https://overcast.fm/+IplN7GcE/4178">TS</a>]

01:09:40   who disagree with him who were laying [<a href="https://overcast.fm/+IplN7GcE/4180">TS</a>]

01:09:41   the groundwork for it so that when he [<a href="https://overcast.fm/+IplN7GcE/4181">TS</a>]

01:09:42   did change his mind they weren't [<a href="https://overcast.fm/+IplN7GcE/4182">TS</a>]

01:09:43   starting from zero right but the book [<a href="https://overcast.fm/+IplN7GcE/4183">TS</a>]

01:09:45   does not investigate that it doesn't [<a href="https://overcast.fm/+IplN7GcE/4185">TS</a>]

01:09:46   give up anything else we have to make [<a href="https://overcast.fm/+IplN7GcE/4186">TS</a>]

01:09:48   stuff up like probably that you know [<a href="https://overcast.fm/+IplN7GcE/4188">TS</a>]

01:09:50   that would have been a great parallel [<a href="https://overcast.fm/+IplN7GcE/4190">TS</a>]

01:09:51   you but again he stole that research [<a href="https://overcast.fm/+IplN7GcE/4191">TS</a>]

01:09:53   from the floppy drive from other people [<a href="https://overcast.fm/+IplN7GcE/4193">TS</a>]

01:09:54   he didn't bother do any investigation [<a href="https://overcast.fm/+IplN7GcE/4194">TS</a>]

01:09:55   well what was the deal with that Scott [<a href="https://overcast.fm/+IplN7GcE/4195">TS</a>]

01:09:58   Forstall were you already having your [<a href="https://overcast.fm/+IplN7GcE/4198">TS</a>]

01:10:00   people work on an SDK did you how did [<a href="https://overcast.fm/+IplN7GcE/4200">TS</a>]

01:10:02   you convince him that you should have an [<a href="https://overcast.fm/+IplN7GcE/4202">TS</a>]

01:10:03   SDK err you know nothing doesn't just [<a href="https://overcast.fm/+IplN7GcE/4203">TS</a>]

01:10:06   get that at all like the sentence I read [<a href="https://overcast.fm/+IplN7GcE/4206">TS</a>]

01:10:08   you is basically the extent of the [<a href="https://overcast.fm/+IplN7GcE/4208">TS</a>]

01:10:09   detail in that particular event that is [<a href="https://overcast.fm/+IplN7GcE/4209">TS</a>]

01:10:16   my jobs any enemy of success okay so [<a href="https://overcast.fm/+IplN7GcE/4216">TS</a>]

01:10:19   that's that that section sounds like [<a href="https://overcast.fm/+IplN7GcE/4219">TS</a>]

01:10:20   there might be more sections yeah how [<a href="https://overcast.fm/+IplN7GcE/4220">TS</a>]

01:10:23   many more do you have because we're 72 [<a href="https://overcast.fm/+IplN7GcE/4223">TS</a>]

01:10:25   minutes in I know I know but I want to [<a href="https://overcast.fm/+IplN7GcE/4225">TS</a>]

01:10:26   get it into one show all into one show [<a href="https://overcast.fm/+IplN7GcE/4226">TS</a>]

01:10:31   yeah I don't know how much time do you [<a href="https://overcast.fm/+IplN7GcE/4231">TS</a>]

01:10:33   have I have time today so I don't do you [<a href="https://overcast.fm/+IplN7GcE/4233">TS</a>]

01:10:37   have I want to do it but I want to give [<a href="https://overcast.fm/+IplN7GcE/4237">TS</a>]

01:10:39   it it I don't want to rush it I want you [<a href="https://overcast.fm/+IplN7GcE/4239">TS</a>]

01:10:40   know I've I'm saying make this two-hour [<a href="https://overcast.fm/+IplN7GcE/4240">TS</a>]

01:10:42   show I have no problem with that if I [<a href="https://overcast.fm/+IplN7GcE/4242">TS</a>]

01:10:43   can't make it I can't make it to our [<a href="https://overcast.fm/+IplN7GcE/4243">TS</a>]

01:10:45   show today [<a href="https://overcast.fm/+IplN7GcE/4245">TS</a>]

01:10:46   what is your deadline well we were [<a href="https://overcast.fm/+IplN7GcE/4246">TS</a>]

01:10:49   hitting it all right well if you want to [<a href="https://overcast.fm/+IplN7GcE/4249">TS</a>]

01:10:51   stop you just wanna you would just want [<a href="https://overcast.fm/+IplN7GcE/4251">TS</a>]

01:10:53   to vilify me and make it my fault I I [<a href="https://overcast.fm/+IplN7GcE/4253">TS</a>]

01:10:54   don't want to stop but I wasn't prepared [<a href="https://overcast.fm/+IplN7GcE/4254">TS</a>]

01:10:58   for it to our show today [<a href="https://overcast.fm/+IplN7GcE/4258">TS</a>]

01:11:00   oh we got 50 more minutes right 15 for [<a href="https://overcast.fm/+IplN7GcE/4260">TS</a>]

01:11:04   sure but I don't want you to feel rushed [<a href="https://overcast.fm/+IplN7GcE/4264">TS</a>]

01:11:06   I would rather make this a twofer you [<a href="https://overcast.fm/+IplN7GcE/4266">TS</a>]

01:11:08   know make it make it a two part show [<a href="https://overcast.fm/+IplN7GcE/4268">TS</a>]

01:11:10   come back and do the next show do two [<a href="https://overcast.fm/+IplN7GcE/4270">TS</a>]

01:11:12   episodes next week do a three episode [<a href="https://overcast.fm/+IplN7GcE/4272">TS</a>]

01:11:15   next week two episodes next week dad I [<a href="https://overcast.fm/+IplN7GcE/4275">TS</a>]

01:11:23   don't want you to be rushed but it do [<a href="https://overcast.fm/+IplN7GcE/4283">TS</a>]

01:11:25   have so much more on this I'm not ready [<a href="https://overcast.fm/+IplN7GcE/4285">TS</a>]

01:11:28   for two our show today I didn't get any [<a href="https://overcast.fm/+IplN7GcE/4288">TS</a>]

01:11:31   notice it of me to our show I'd love to [<a href="https://overcast.fm/+IplN7GcE/4291">TS</a>]

01:11:33   do a tour [<a href="https://overcast.fm/+IplN7GcE/4293">TS</a>]

01:11:33   yeah I know I thought I could get [<a href="https://overcast.fm/+IplN7GcE/4293">TS</a>]

01:11:34   through this all in one show but um er [<a href="https://overcast.fm/+IplN7GcE/4294">TS</a>]

01:11:36   how far you are you halfway halfway [<a href="https://overcast.fm/+IplN7GcE/4296">TS</a>]

01:11:39   pretty much so I would rather give you a [<a href="https://overcast.fm/+IplN7GcE/4299">TS</a>]

01:11:41   you know another full hour hour and a [<a href="https://overcast.fm/+IplN7GcE/4301">TS</a>]

01:11:44   half and then make it not feel rush get [<a href="https://overcast.fm/+IplN7GcE/4304">TS</a>]

01:11:45   a special you know do a special bonus [<a href="https://overcast.fm/+IplN7GcE/4305">TS</a>]

01:11:48   show because I love that I could listen [<a href="https://overcast.fm/+IplN7GcE/4308">TS</a>]

01:11:50   this all day all right we will stop on [<a href="https://overcast.fm/+IplN7GcE/4310">TS</a>]

01:11:53   jobs enemy of success and continue can [<a href="https://overcast.fm/+IplN7GcE/4313">TS</a>]

01:11:55   you give some teasers as to what what [<a href="https://overcast.fm/+IplN7GcE/4315">TS</a>]

01:11:57   will be coming up in the bonus show I [<a href="https://overcast.fm/+IplN7GcE/4317">TS</a>]

01:12:00   have a little tiny bit on jobs a TV [<a href="https://overcast.fm/+IplN7GcE/4320">TS</a>]

01:12:03   watcher on things that find jobs is [<a href="https://overcast.fm/+IplN7GcE/4323">TS</a>]

01:12:05   success his ethos emotional jobs jobs [<a href="https://overcast.fm/+IplN7GcE/4325">TS</a>]

01:12:09   and politics have jobs in the cloud a [<a href="https://overcast.fm/+IplN7GcE/4329">TS</a>]

01:12:13   bunch about his family future directions [<a href="https://overcast.fm/+IplN7GcE/4333">TS</a>]

01:12:16   of the company jobs and gates [<a href="https://overcast.fm/+IplN7GcE/4336">TS</a>]

01:12:17   jobs his personality that's what I have [<a href="https://overcast.fm/+IplN7GcE/4337">TS</a>]

01:12:20   left those the section headings it's [<a href="https://overcast.fm/+IplN7GcE/4340">TS</a>]

01:12:23   good stuff so we will do that next week [<a href="https://overcast.fm/+IplN7GcE/4343">TS</a>]

01:12:25   so I bet this also means that I can't [<a href="https://overcast.fm/+IplN7GcE/4345">TS</a>]

01:12:27   listen to all the other shows still on [<a href="https://overcast.fm/+IplN7GcE/4347">TS</a>]

01:12:29   the topic until we get through next [<a href="https://overcast.fm/+IplN7GcE/4349">TS</a>]

01:12:31   week's show but such is life mm-hmm [<a href="https://overcast.fm/+IplN7GcE/4351">TS</a>]

01:12:38   that's it I think for this week go wrap [<a href="https://overcast.fm/+IplN7GcE/4358">TS</a>]

01:12:41   wrap it up then mm-hmm I wish you're [<a href="https://overcast.fm/+IplN7GcE/4361">TS</a>]

01:12:50   done at all you can wrap it up I don't [<a href="https://overcast.fm/+IplN7GcE/4370">TS</a>]

01:12:55   know now I feel now I feel bad Jim feel [<a href="https://overcast.fm/+IplN7GcE/4375">TS</a>]

01:12:57   bad we get you know I don't want to make [<a href="https://overcast.fm/+IplN7GcE/4377">TS</a>]

01:12:59   it say that yeah it's it's two shows [<a href="https://overcast.fm/+IplN7GcE/4379">TS</a>]

01:13:01   with material I guess this is but the [<a href="https://overcast.fm/+IplN7GcE/4381">TS</a>]

01:13:02   problem is this is gonna generate so [<a href="https://overcast.fm/+IplN7GcE/4382">TS</a>]

01:13:04   many people saying you need you need you [<a href="https://overcast.fm/+IplN7GcE/4384">TS</a>]

01:13:06   need to give John Syracuse as much time [<a href="https://overcast.fm/+IplN7GcE/4386">TS</a>]

01:13:10   as he wants [<a href="https://overcast.fm/+IplN7GcE/4390">TS</a>]

01:13:11   we all have schedules this is like an [<a href="https://overcast.fm/+IplN7GcE/4391">TS</a>]

01:13:13   hour-and-a-half show yeah I thought the [<a href="https://overcast.fm/+IplN7GcE/4393">TS</a>]

01:13:15   weather that storm damn it's your you [<a href="https://overcast.fm/+IplN7GcE/4395">TS</a>]

01:13:17   can handle I'm just not gonna read the [<a href="https://overcast.fm/+IplN7GcE/4397">TS</a>]

01:13:18   email for a week not too many people can [<a href="https://overcast.fm/+IplN7GcE/4398">TS</a>]

01:13:21   play they know next week we'll be [<a href="https://overcast.fm/+IplN7GcE/4401">TS</a>]

01:13:23   talking about this unless something [<a href="https://overcast.fm/+IplN7GcE/4403">TS</a>]

01:13:24   really dramatic happens guys talk about [<a href="https://overcast.fm/+IplN7GcE/4404">TS</a>]

01:13:27   guns that you know if every single [<a href="https://overcast.fm/+IplN7GcE/4407">TS</a>]

01:13:29   episode of John circuses favorite [<a href="https://overcast.fm/+IplN7GcE/4409">TS</a>]

01:13:31   television show the Fringe ended with an [<a href="https://overcast.fm/+IplN7GcE/4411">TS</a>]

01:13:34   absolute conclusion would you even tune [<a href="https://overcast.fm/+IplN7GcE/4414">TS</a>]

01:13:36   in next week I say no this is a little [<a href="https://overcast.fm/+IplN7GcE/4416">TS</a>]

01:13:38   bit of a cliffhanger will will they be [<a href="https://overcast.fm/+IplN7GcE/4418">TS</a>]

01:13:40   able to capture the same feeling will [<a href="https://overcast.fm/+IplN7GcE/4420">TS</a>]

01:13:42   the Mojo's still be there will will John [<a href="https://overcast.fm/+IplN7GcE/4422">TS</a>]

01:13:45   still be on a roll yeah of course you [<a href="https://overcast.fm/+IplN7GcE/4425">TS</a>]

01:13:46   will listen else I'll still be angry of [<a href="https://overcast.fm/+IplN7GcE/4426">TS</a>]

01:13:49   course you will you'll be out probably [<a href="https://overcast.fm/+IplN7GcE/4429">TS</a>]

01:13:50   anger than ever I'm doing this as a [<a href="https://overcast.fm/+IplN7GcE/4430">TS</a>]

01:13:53   favor to the listener all right [<a href="https://overcast.fm/+IplN7GcE/4433">TS</a>]

01:13:56   so we'll we'll end this one so here's [<a href="https://overcast.fm/+IplN7GcE/4436">TS</a>]

01:13:58   what you do you go to twitter.com slash [<a href="https://overcast.fm/+IplN7GcE/4438">TS</a>]

01:14:01   siracusa s IRAC u.s.a just like the [<a href="https://overcast.fm/+IplN7GcE/4441">TS</a>]

01:14:08   little town in italy that's what you do [<a href="https://overcast.fm/+IplN7GcE/4448">TS</a>]

01:14:13   you follow that man can also read his [<a href="https://overcast.fm/+IplN7GcE/4453">TS</a>]

01:14:15   stuff on Ars Technica who he's not [<a href="https://overcast.fm/+IplN7GcE/4455">TS</a>]

01:14:20   employed by them not an employee of that [<a href="https://overcast.fm/+IplN7GcE/4460">TS</a>]

01:14:22   good at that place and shame on them you [<a href="https://overcast.fm/+IplN7GcE/4462">TS</a>]

01:14:25   can follow me i'm dan benjamin on [<a href="https://overcast.fm/+IplN7GcE/4465">TS</a>]

01:14:27   twitter you can go to five by five dot [<a href="https://overcast.fm/+IplN7GcE/4467">TS</a>]

01:14:30   TV slash hypercritical to hear all of [<a href="https://overcast.fm/+IplN7GcE/4470">TS</a>]

01:14:31   the previous 40 episodes of this program [<a href="https://overcast.fm/+IplN7GcE/4471">TS</a>]

01:14:35   and many other programs that we've done [<a href="https://overcast.fm/+IplN7GcE/4475">TS</a>]

01:14:37   you can go to big week not Co which is a [<a href="https://overcast.fm/+IplN7GcE/4477">TS</a>]

01:14:39   little tumblr blog I do where I collect [<a href="https://overcast.fm/+IplN7GcE/4479">TS</a>]

01:14:41   links and stories that we talk about on [<a href="https://overcast.fm/+IplN7GcE/4481">TS</a>]

01:14:43   these shows but not this one today we [<a href="https://overcast.fm/+IplN7GcE/4483">TS</a>]

01:14:45   just talked about the book on this one [<a href="https://overcast.fm/+IplN7GcE/4485">TS</a>]

01:14:47   and we do have some show notes so you [<a href="https://overcast.fm/+IplN7GcE/4487">TS</a>]

01:14:50   can go to five by five dot TV slash [<a href="https://overcast.fm/+IplN7GcE/4490">TS</a>]

01:14:51   hypercritical slash 41 and all of the [<a href="https://overcast.fm/+IplN7GcE/4491">TS</a>]

01:14:54   links and the sponsors and everything we [<a href="https://overcast.fm/+IplN7GcE/4494">TS</a>]

01:14:55   talked about will be there anything else [<a href="https://overcast.fm/+IplN7GcE/4495">TS</a>]

01:14:58   John if you'd like to add [<a href="https://overcast.fm/+IplN7GcE/4498">TS</a>]

01:15:00   well you got it all we'll be back next [<a href="https://overcast.fm/+IplN7GcE/4500">TS</a>]

01:15:02   week [<a href="https://overcast.fm/+IplN7GcE/4502">TS</a>]

01:15:03   have a good week [<a href="https://overcast.fm/+IplN7GcE/4503">TS</a>]

01:15:16   you [<a href="https://overcast.fm/+IplN7GcE/4516">TS</a>]