260: ‘A Clear Eyed Look at Dishwashers’ With John Siracusa
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You haven't been on the show in a while. Last time I looked it up, it was episode 2 11.
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It was the last Jedi Star Wars spectacular with with guy English and a cavalcade of other
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other stars. Somehow you've gone a year and a half without being on my show. But now here
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you are. And I've had the entire cast of ATP on consecutive episodes.
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Well, there you go. Well, you're really afraid that like I haven't been on like, it's my
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You know, I'm not the actor in that sense. I haven't been on. Is that a thing I can do?
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Can I just come on? Yeah, you can always just pop on. Yeah, just keep your Skype open. Mm-hmm.
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Invite yourself on. That's how that's how it works at Moltz. But I thought it was a special
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special relationship as they say, how's your summer going? Pretty good. It's good. Good
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summer this year. I think I saw a bunch of your pictures on Instagram. Boy, your kids are getting
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big all of our kids are getting big their monsters that my daughter is I
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didn't post most of the picture that but she's she's taller than everyone in the
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family now practically not taller than you know no Jonas is sprouting up he's
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he's has a we were I guess I forget he took jeans to Marcus Beach House but uh
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he had to take jeans somewhere and it was a pair of jeans that ain't you know
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in a way that that Amy knows but they were definitely a pair of jeans that he
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had just worn like the last week of school and they're too short it was the
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end of July yeah they do that man we've got that's a fair amount to talk about I
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want to go down history lane maybe later on just talk about Mac OS in general it
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It struck me today to look it up.
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I seemed to remember, and my memory served me correctly, that you ended your 15-year
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series of extensive Mac OS X reviews, I guess ending with OS X reviews, at 10.10, I guess
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because you thought that was a nice number.
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But now we're up to 10.15 this summer.
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So now we will have the fifth one that you have not reviewed.
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Talk about it later.
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thing I wanted to talk about every once in a while I bring it up but I like to
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sometimes wonder when's the last time you changed your mind not you in
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particular but one has changed their mind I think it's a problem with our
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species in general that we we make up our minds and and we don't we don't
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change them but if you don't change your mind what's your assumption that you're
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always right you've never been wrong if you're not changing your mind you're not
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identifying the times that you're wrong, right?
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- Well, you may have arrived at what you think
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is the correct answer after a series of wrong answers,
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because if you have your mind made up about something
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and it's because that's the right answer,
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changing it would change it to the wrong answer, so.
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- Right, so just because you changed your mind
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doesn't mean that you're now correct, but.
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- But I get your larger point, for sure.
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- I would like to revise and amend my commentary
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on the Siri recorded privacy issue.
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Well, you should, because you blew that one.
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I totally did.
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And it was bad timing, where in addition to being wrong--
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I shouldn't have been wrong.
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I should have thought this through better.
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Then after Marco and I recorded my last episode, then,
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of course, on a Friday, that's when Apple issued a statement
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and sort of acknowledged the scope of what's going on,
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which I thought looked pretty bad.
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There were some tidbits that we didn't know about before.
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I saw two articles.
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I know Matthew Panzorino had one at TechCrunch,
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and then Sam Byford had one for The Verge.
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And I thought this was a real eye opener.
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In Byford's article at The Verge,
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it's like the third paragraph,
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says Apple did not comment on whether,
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in addition to pausing the program
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where contractors listen to Siri voice recordings,
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it would also stop actually saving those recordings on its servers. That's a bit weird that they're
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not going to say whether or not they're—somebody at Apple knows whether they're still saving
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the recordings. Currently, the company says it keeps recordings for six months before
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removing identifying information from a copy that it could keep for two years or more.
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Two years, holy smokes, right? Who the hell knew that this was going on?
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Well, that's kind of the whole thing.
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It's easy to read the letter of the law surrounding this and come up with an explanation that
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makes it seem perfectly normal, but the spirit of Apple's privacy stance is in exact opposition
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to this very thing.
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The idea that you agree to something that you don't really read, some sort of amorphous
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thing that gives Apple the right to collect a bunch of information. And then, you know,
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they like the normal company, the way it works with big companies is you realize that like
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they're doing way more than you thought they were. You didn't read it. And not only did
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you not read it, but you can't even imagine the things they're doing based on the vague
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language of this in that agreement that you didn't read. Whereas the Apple one is you
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don't read it. And you what you expect is to be surprised by how good their stance on
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privacy really is. Like that's always the thing. People like Apple, you know, how many people have
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you heard just assume that Apple does something nefarious because everybody else does it. And you
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try to convince them, no, Apple doesn't do that. Apple doesn't actually make money from advertising.
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They don't actually sell your location information when you use maps to, you know, Starbucks so they
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can present you with a copy. Like all these things that everyone assumes they do. The whole Apple
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thing is in many cases, you will be surprised by the evil thing that Apple is not doing.
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But this particular case is the opposite. It's the way the rest of the world works.
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They did a thing and we're surprised by how bad it actually is.
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Tom Scott Here's a statement from a guy named Steve Jobs
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back in 2010 at the D8 conference. That's the, I guess it was the Wall Street Journal at the time,
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but that was Walt Mossberg and Kara Swisher's conference where Steve Jobs used to appear in
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in those high-backed red chairs more years than not, I think. But he was talking about
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privacy all the way back in 2010. And he said, "Privacy means people know what they're
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signing up for in plain English and repeatedly. I believe people are smart, and some people
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want to share more data than other people do. Ask them. Ask them every time. Make them
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tell you to stop asking them if they get tired of your asking them. Let them know precisely
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what you're going to do with their data. I can't think of a single thing to criticize
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in that statement and it seems like it was almost spot on a description of what's wrong
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with the Siri story. Because we still don't really know what's going on. We don't really
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know are these recordings that are getting reviewed all from the hey dingus verbal commands?
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Are some of them the ones that were manually initiated when you hold down the button? Which
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devices. You had a good rant on ATP about, you know, of course they want them for debugging
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purposes. How are they going, if Siri is mishearing certain commands or doing the wrong thing
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in response to them, there's no way that, well, I shouldn't say there's no way, but
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it's very difficult to fix it without being able to listen to the recording. But we don't
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know when they get sent, what, I still don't know. I'm still not sure now that I think
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about it and really go deep. I'm not sure how much of this gets processed on device
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period, whether they're saving their recordings on servers or not. It's unclear to me like
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how much of Siri still works when you're in airplane mode.
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>> Yeah, that was a question I had on my TV and I had just assumed that the transcription
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was done on device because the devices are so powerful. But Marco told me that's not
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actually the case and it's sending everything over the network.
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>> I don't know about everything though. I see, I don't believe that. I don't know.
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>> Well, you know, the audio anyway for the purpose of transcription. Anyway, the whole
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The whole point is this is entirely opaque to the user.
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And the Apple experience that we all want and that we were promised is that it's actually
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better than we think it is.
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And in this case, it's either worse than we think it is or it's, depending on how cynical
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you are, it's exactly the way we think it is.
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Like, "Oh, there's another big company collecting our data and not telling us how much they're
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collecting and we're surprised to see how creepy it is."
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That's how every other company works.
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So an Apple is supposed to be the exception and generally is the exception, which is why
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the PR for this is so bad because think of what a hard time you'll now have explaining
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to somebody that really Apple doesn't do it that way or no Apple can't see your messages
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except in unencrypted iCloud backups. The more you have to add qualifications and the more
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the person you're trying to convince comes back to you and say, "What about that time
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where they saved a lot of serial recordings?" And like that's the thing that happened for
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sure but in this other case Apple is actually better than the competitors. So it's this
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Perception is the real problem here.
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I mean, that's a secondary problem, I suppose.
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The real problem is recording all of our voices
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without our knowledge.
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- Our mutual friend, Manton Reese,
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pointed out that Amazon actually
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does a pretty good job with this,
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where it's pretty easy to search the web
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for how do you control your Alexa stuff.
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You get a FAQ.
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I have it in the show notes,
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so it should make it into the final show notes here
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for the public.
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But they have a FAQ about Alexa that's pretty,
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I would say it's written in plain English, font a little small maybe, but there's a link
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and they tell you how to get to a list of your recorded commands in their app and then
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there's a URL you can go to on the web and as long as you're signed into your Amazon
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account you can delete recordings from a date range. You can, there's a button to delete
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all of the saved recordings. It's really pretty clear and then there's a toggle for whether
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you want to allow your recordings to be reviewed by Amazon, and so you can opt out of it. So
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that's, that would be pretty tough. I can't really think of anything to suggest there.
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That seems like the way it should be.
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Have you ever used those web pages, whether for Amazon or for Google, they both have similar
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pages. Have you ever gone to them for your own devices?
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I did. I did it today in preparation for the show, and there was a recording of my son
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telling Alexa to shut the f up. So I've gone to these pages as well in the past and the
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strange thing about pages like this is that the experience of going to a web page and
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scrolling through like all of your past recordings and like being able to play them sort of viscerally
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makes you understand the fact that things you say in your house have been transferred
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to a server somewhere and are being stored there. You can read those words and understand
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the agreement and it's written in plain English. Like, yeah, of course that's the way it works.
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But actually seeing the web page and actually being able to scroll to three months ago and
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play a thing that somebody said when you weren't in the house, you feel creepy doing it. Because
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now you're basically eavesdropping on people in your own house hearing how they use devices,
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especially if it was an accidental activation or something. And in many ways, I feel like
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The existence of that page really hammers home exactly how invasive and creepy this
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is, despite the fact that, as you noted, this is a good thing to have if they're going to
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store them at all, give the user visibility, give the user control or whatever.
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But I think what most people would prefer is, as soon as you've done what I asked for
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you, forget it.
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Don't record my information anywhere.
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Delete it if you have it saved anywhere, or just don't save it in the first place.
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That's what everybody wants until and unless they're having a problem or whatever, which
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which gets into what I was saying in ATP,
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which is at the point where you're experiencing malfunction,
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that's the point where people would willingly opt in
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more often than not to getting their thing recorded
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just so Apple can fix it.
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But every other time,
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what would make people the most comfortable is
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I am not recorded and stored anywhere ever
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unless I explicitly ask for it.
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- Yeah, and the counterexample, which I love the feature,
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I forget how many handful of years old now at this point,
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but the voicemail transcription feature in iOS
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has a little thing where it'll say,
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was this transcription useful or not useful?
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And there are links, and then you can tap Useful,
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and then you get a dialog box instantly,
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opens up right away, which is nice.
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Help improve transcriptions.
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Would you like to submit this voicemail to Apple
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to improve transcription accuracy?
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Recordings will only be used to improve the quality of speech recognition in Apple products.
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Do not submit recordings.
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If you believe the speaker would be uncomfortable with you submitting the content to Apple,
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cancel or submit.
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Or if it's illegal in your state.
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Yes, I guess they could mention that.
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But I'm not sure though, if you leave a voicemail.
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It's like a two-party consent thing.
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I don't know.
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Do they know they're being recorded?
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I don't know how this works, legally speaking.
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But the wording is nice, but I don't understand how the legalities work there.
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Yeah, I saw you post that to the notes document and the spam voicemail that you have transcribed
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I've received that same voicemail.
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Yeah, something about my excellent credit history and I'm eligible for blah, blah, blah.
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It's like it's vaguely broken English, some kind of credit come on.
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It's like, "You're going to send this mail to literally millions of people.
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Can you spend 10 minutes getting the grammar right?"
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still going with the trick where they have the same area code as I do and the same first
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three digits as though it's, you know, as though that makes it more likely, you know,
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that it's somebody I know.
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Adam: Yeah. I have a brutal one. My caller ID, you know, we tend to get the same—what
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I think are the same spammers calling all the time and you can see from the caller ID.
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And for the longest time, caller ID of Boston College was calling. And I got to the point
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after they called three days in a row where I answered it, ready to tell them to take
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me off their list or go away or whatever, whatever things I could possibly do. And I
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answered it and there was nobody there. Just nothing. Like I don't think they hung up,
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but there was no one. It was like, hello, hello, nobody there. And so they kept calling.
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They'd call every single day and I'd pick up every single time and there was nobody
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there. Like this is the worst scam ever. Like you have to, you have to pick up, you have
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to tell me something. How can I give you all my money if you don't say anything? Eventually
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someone picked up and I told them to take me off the list or whatever. And I also started blocking
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the number, which is a thing that I can do with my phone service. Actually, this is not my landline
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phone. I actually have a landline. I started blocking the number. Then I realized that
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they were called day after day. And every time they call, the caller ID says Boston College,
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but every time they call, it's a different number. Because I bet a ton of numbers show up as Boston
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College and they're just going through all, you know, they're faking their call ID through all
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all these numbers. And so now I'm just resigned to the fact that every day someone will call
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my house with the call, I'd Boston College, and I have to just not answer it.
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What do you I can't understand the hit rate on these things. Like I don't even understand
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because sometimes I'll answer because I'm bored. And I just want to take some of their
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time and I feel like I'm doing a service for humanity, even though I'm probably doing myself
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a disservice by by marking my number is actual number. But I get so many of these calls anyway,
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it doesn't really seem plus you're lonely. Yes, exactly.
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I just want to talk to somebody.
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But I'll start talking to them, and it's like, I don't even know what they're trying to sell
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And it's like, they can't even make it clear.
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Do you get the ones in Chinese?
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I get a lot of calls in Chinese.
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Oh, I do too.
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And I'm like, you're just not getting anywhere with this.
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I forget what the transcriptions look like for those.
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They're usually pretty…
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I think it just ops out.
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I think it just on the iPhone, it's like, you know, did not transcribe or could not
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Transcription not available.
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Yeah, there you go.
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Anyway, I've gone from ambivalent about this story to upset.
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I would like to know exactly how this happened.
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One of the weird things that you and I both know is that Apple has a privacy team.
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You would think most companies today should have one, but in a way that certain things
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have to go through legal.
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got to send it through the legal department. When they do new features, they have a privacy
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team that new features have to be run through and that these are people—I actually just
00:16:43
◼
►
met a couple of them at WWDC—who are shockingly super smart, but also have that mindset where
00:16:50
◼
►
they totally—it's like being a white hat hacker. They know how to think like, "Well,
00:16:57
◼
►
how I would abuse this and close stuff up. My only theory is that Siri has such a weird
00:17:08
◼
►
history where it started as this third-party company and then they slowly started integrating
00:17:14
◼
►
it and it's always been partially on device, partially in the servers, and that somehow
00:17:22
◼
►
the whole thing just sort of slipped through the cracks and that this never really got
00:17:26
◼
►
looked at in terms of the privacy implications because it's so far over the line.
00:17:30
◼
►
**Matt Stauffer:** I mean, that could be true, but my assumption has been that
00:17:34
◼
►
one of those things that we all don't read explicitly said that Apple's going to do this
00:17:39
◼
►
and we all agreed to it. To my point before, it doesn't actually make it better. I think Apple
00:17:44
◼
►
may be surprised to learn that, "Oh, that thing that we put in the agreement that nobody read
00:17:49
◼
►
that you all agreed to, they're not going to hide behind that like so many other covers." Like,
00:17:53
◼
►
like, well, you agreed to it or whatever, because Apple, I think, understands that it
00:17:57
◼
►
doesn't really matter whether we click the accept thing on the thing that we didn't read.
00:18:01
◼
►
What matters is how we feel about it as customers. And I think in this case, as in many cases,
00:18:07
◼
►
we are all surprised at how surprised Apple is that we don't like something. Like, if
00:18:12
◼
►
we pose this hypothetical to anybody who follows Apple or is an Apple fan, we'd say, yeah,
00:18:17
◼
►
people aren't going to like that. But maybe with an Apple, it was like, well, everyone
00:18:20
◼
►
agreed to this and we've been doing it for years and no one's complained so I guess it's a thing
00:18:23
◼
►
that's okay. And the privacy team would be like, look, we outlined it in plain English and if you
00:18:28
◼
►
had read the thing, it would say what we did and we believe in your privacy and here's what we do
00:18:31
◼
►
and we anonymize it and we only keep it for two years and that's better than the industry standard.
00:18:36
◼
►
Like there's a whole bunch of things that you can say to yourself inside Apple to convince yourself
00:18:39
◼
►
that this is actually okay. Lots of the evidence out in the world can be used to support the idea
00:18:44
◼
►
that Apple's customers are okay with this thing that's happening when in reality Apple's customers
00:18:49
◼
►
customers, A, weren't aware that it was happening, and B, once they became aware, are not okay
00:18:53
◼
►
Tom Bilyeu: Yeah, definitely. And I saw one theory that maybe somehow inside Apple they
00:19:00
◼
►
chalked it up to the—like when you first set up a new device, or I guess every time
00:19:06
◼
►
you do a major software like OS update, you go through the onboarding process and there's
00:19:13
◼
►
a question like settings or diagnostic info or something like that. Will you help Apple
00:19:18
◼
►
out by sending diagnostic information. And I don't have it in front of me, but I'm guessing
00:19:25
◼
►
that there's a—well, actually, I don't know if they would have a link to the web
00:19:30
◼
►
page where they explain more because in that onboarding process, you can't really jump
00:19:34
◼
►
to Safari because you're not set up yet.
00:19:36
◼
►
Tim Cynova Yeah, but think of like email it to me.
00:19:38
◼
►
You have to say like—
00:19:39
◼
►
Jay Haynes Yeah, or maybe.
00:19:40
◼
►
Tim Cynova You used to be like printed out on your Mac,
00:19:41
◼
►
but now it's like email it to me.
00:19:42
◼
►
Jay Haynes Right. So most people just look at the high-level
00:19:45
◼
►
diagnostics, the two-sentence summary of it, and they either hit the button that says,
00:19:50
◼
►
"Okay, I'll send it," or they hit the little "not" button underneath that is a little
00:19:57
◼
►
diabolically designed like, "No, you don't want this one. You want to send us the diagnostics."
00:20:01
◼
►
But somehow they thought that that diagnostics thing—and maybe legally, maybe from a legal
00:20:05
◼
►
sense it does, but it certainly is.
00:20:07
◼
►
Steven: Yeah, and the thing is, I do wonder what sort of a non-tech enthusiast's conception
00:20:13
◼
►
of diagnostics is, but I think within the tech nerd world, we're all thinking crash reports,
00:20:19
◼
►
right? That's kind of what we're thinking. Like, yeah, if there's some problem with the program,
00:20:23
◼
►
or if you want to know, like, how many times I launch it or how many times a feature is used,
00:20:27
◼
►
that's what I'm opting into when I say diagnostics. But even tech nerds would be surprised. We say,
00:20:31
◼
►
oh, and also everything you say to Siri, we have the right to send and store for two years. That
00:20:36
◼
►
is not in our mental model of what that button means to us. Yeah. And it is funny to think about
00:20:43
◼
►
the fact, you know, so they apparently strip your iCloud ID from these recordings after
00:20:49
◼
►
six months, right? Yeah, that's what that that in that to me is a little, that's not
00:20:54
◼
►
what I expected. So after six months, they strip it. But it's, it's theoretically possible
00:21:03
◼
►
that, you know, like your example was, I think, James Earl Jones, who was your Freeman, Morgan
00:21:08
◼
►
Freeman. Close. Well, either—
00:21:11
◼
►
Steven: Someone with a voice that you would recognize, saying words that you would recognize
00:21:14
◼
►
as being relevant. Morgan Freeman talking to Steven Spielberg about a new movie.
00:21:19
◼
►
Right. You know, it's not outlandish to think that somebody could have one scooped up or it was,
00:21:27
◼
►
you know, easily identified.
00:21:28
◼
►
Yeah. I mean, especially if they have humans listening to this, and there's this big fleet
00:21:34
◼
►
of humans, one of the humans is going to hear the Morgan Freeman thing and is going to recognize
00:21:38
◼
►
Morgan Freeman's voice and this, but you know, like it's also insider trading. If you recognize
00:21:42
◼
►
like a CEO talking about financial things like, and I know it's like, oh, the employees
00:21:47
◼
►
agreed to blah, blah, blah, blah, blah. Like these, this is where this stuff happens. Having
00:21:51
◼
►
this information at all is a liability. And then having this information pass through
00:21:56
◼
►
the hands of like your lowest paid, least well treated employees is not great.
00:22:01
◼
►
No, it's not what you want.
00:22:06
◼
►
Even I've been recognized by my voice.
00:22:09
◼
►
We were at Disney World last month and we were waiting for dinner and I was ordering
00:22:13
◼
►
a drink at the bar.
00:22:15
◼
►
My wife noticed at first that this guy next to me just suddenly shot his head over, like
00:22:21
◼
►
got hit by a thunderclap and he was like, "Are you John Gruber?"
00:22:25
◼
►
That doesn't really…that happens to me at WWDC.
00:22:27
◼
►
I'm sure it happens to you at WWDC.
00:22:28
◼
►
It does not happen to me at Disney World.
00:22:30
◼
►
Well, to be fair, you're Disney a lot.
00:22:32
◼
►
Yeah, I guess.
00:22:33
◼
►
It's the law of averages.
00:22:35
◼
►
But like he even said, he said it wasn't that I recognized you, it was that I recognized
00:22:39
◼
►
Yeah, that's the way it works in podcasting, which is as I prefer it, I suppose, because
00:22:43
◼
►
then you just keep your mouth shut and be anonymous.
00:22:46
◼
►
Faces made for radio, as they say back on Car Talk.
00:22:50
◼
►
Oh, definitely.
00:22:52
◼
►
I guess we're done with this story, though.
00:22:56
◼
►
Got the Alexa thing, got the permission for the voicemail.
00:22:58
◼
►
Boy, pasting a screenshot into a note really takes up a lot of space.
00:23:02
◼
►
Yeah, you can't even see that note on my Mac Pro here because it's running Al Cap
00:23:06
◼
►
and I can't see shared notes.
00:23:07
◼
►
I can see it on my iPhone.
00:23:11
◼
►
All right, let me take a break here and thank our first sponsor.
00:23:17
◼
►
Let's see who the lucky winner is, who gets to go first.
00:23:19
◼
►
Why don't we talk about Away?
00:23:23
◼
►
I love Away.
00:23:25
◼
►
I just got done taking my away suitcase on a trip.
00:23:28
◼
►
It's still good as new.
00:23:30
◼
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They make suitcases.
00:23:34
◼
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They're top notch, really, really great.
00:23:36
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All of them are made from either a lightweight, durable,
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German polycarbonate, which is to say a very fancy,
00:23:43
◼
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very nice plastic, or an aluminum alloy.
00:23:47
◼
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I've got the polycarbonate one, 'cause mine is so old
00:23:49
◼
►
that they only had the carbonate ones when I got mine.
00:23:52
◼
►
And I have no reason to replace it
00:23:55
◼
►
because it's still as good as new.
00:23:56
◼
►
They've considered all types of travelers
00:23:58
◼
►
and they make their carry-on in two sizes
00:24:01
◼
►
with an optional ejectable battery,
00:24:04
◼
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which I love, absolutely love.
00:24:07
◼
►
And when they say ejectable, it is super ejectable.
00:24:09
◼
►
You just click down on it, pops up.
00:24:11
◼
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That's important now because now
00:24:13
◼
►
if you're traveling on an airplane
00:24:15
◼
►
and they make you check your bag
00:24:17
◼
►
rather than putting it in the overhead,
00:24:20
◼
►
you have to remove lithium ion batteries.
00:24:22
◼
►
Couldn't be easier.
00:24:24
◼
►
Super great. I love having that battery right there on my suitcase.
00:24:27
◼
►
Then all you have to do, keep a lightning cable handy. Although,
00:24:30
◼
►
I guess you need two cables now if you want to charge an iPad,
00:24:33
◼
►
we all need a lot of cables, but there we go. Plug it right in your suitcase.
00:24:37
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Every single seat at the airport is now a seat with the charging port for you.
00:24:44
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Four 360 spinner wheels guaranteed for a smooth ride.
00:24:48
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My wheels still absolutely fantastically smooth years old,
00:24:52
◼
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Lots of trips.
00:24:54
◼
►
A really clever internal compression system
00:24:56
◼
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that lets you pack more,
00:24:58
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keeps your shirts from getting all wrinkled up.
00:25:00
◼
►
I go everywhere.
00:25:03
◼
►
I can't remember the last time I went anywhere
00:25:05
◼
►
without my Away Carry-On.
00:25:06
◼
►
I really like it.
00:25:07
◼
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It's a great suitcase.
00:25:09
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You can save 20 bucks off your suitcase
00:25:12
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by going to awaytravel.com.
00:25:15
◼
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That's their URL, awaytravel.com/talkshow20.
00:25:20
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talk show because this is the talk show. Twenty because you can save twenty bucks. And just
00:25:25
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remember that promo code, talk show twenty during checkout. So go to awaytravel.com/talk
00:25:30
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show. And my thanks to Away for continuing to support the show.
00:25:35
◼
►
Eric Meyer I think all of our suitcases are now Away
00:25:39
◼
►
Tom Bilyeu You know what? We had a funny thing when we
00:25:40
◼
►
went to see Marco and we got off the ferry. A guy took mine and you know because he had
00:25:47
◼
►
an Away suitcase as well.
00:25:48
◼
►
Well, many suitcases look alike, so check your luggage tags.
00:25:51
◼
►
Many suitcases look alike. I'm a big believer in that. And it's funny because I realized
00:25:55
◼
►
that I don't even know how many other people have an away carry-on because I can't remember
00:26:01
◼
►
the last time I had to gate check it. You know, because I have pretty good status on
00:26:05
◼
►
American Airlines and I always fly on American Airlines, so I don't get like a bad boarding
00:26:11
◼
►
group where they might take my suitcase away and stick it underneath the belly of the plane.
00:26:16
◼
►
sticking it right over my seat so it's never really out of arm's length but
00:26:21
◼
►
that would have been that would have been bad yeah I have all my drugs and
00:26:26
◼
►
stuff in my suitcase hey I know you're Martin Scorsese fans you see the trailer
00:26:34
◼
►
for the Irishman I am avoiding I mean Todd Bizira he's doing cool media
00:26:41
◼
►
blackout for it but although he was I think he's working on the movie now so I
00:26:45
◼
►
I don't know how that works.
00:26:46
◼
►
Anyway, I'm mostly avoiding all trailers now.
00:26:50
◼
►
And so if I'm interested in a movie,
00:26:53
◼
►
I avoid the trailer because I don't want to be spoiled.
00:26:55
◼
►
And if I'm not interested in the movie,
00:26:56
◼
►
I avoid the trailer because why bother?
00:26:57
◼
►
So the answer is no.
00:26:59
◼
►
- But you're aware of the basic premise.
00:27:02
◼
►
- I am not aware of the basic premise.
00:27:04
◼
►
I have almost nothing about this movie
00:27:06
◼
►
other than the director.
00:27:08
◼
►
- You don't even know the cast?
00:27:11
◼
►
- De Niro maybe?
00:27:12
◼
►
I don't think I know anything about the cast.
00:27:14
◼
►
Can I spoil the cast?
00:27:15
◼
►
- Sure, go for it.
00:27:16
◼
►
- It's the whole gang is back together.
00:27:18
◼
►
It's got De Niro, it's got Joe Pesci,
00:27:20
◼
►
and they've added Al Pacino.
00:27:24
◼
►
- But they're all men now, it's gonna be sad.
00:27:26
◼
►
- Well, this is the thing.
00:27:27
◼
►
Young Eyes, Robert De Niro.
00:27:32
◼
►
- Oh, all right then.
00:27:34
◼
►
- That's what I wanted to--
00:27:35
◼
►
- That would explain Todd Vizzier's involvement,
00:27:36
◼
►
not that he does that. - Right.
00:27:37
◼
►
There is some serious Todd Vizzier action going on.
00:27:41
◼
►
I will say, the trailer is excellent.
00:27:44
◼
►
It is not very spoilery and shocker because you'd think, you know, somebody like Martin
00:27:48
◼
►
Skars says he's going to keep control of his trailer.
00:27:50
◼
►
Do you think the directors even of that stature have control of the trailers?
00:27:54
◼
►
What I've heard is that no matter who you are, you get no say in your trailer.
00:27:57
◼
►
But I don't know how true that is.
00:27:59
◼
►
I don't know about that.
00:28:00
◼
►
If anybody does, I would think so.
00:28:03
◼
►
No, you would think.
00:28:04
◼
►
But I always think about Stephen King having control over his book covers.
00:28:09
◼
►
And again, my vague knowledge of this is that even Stephen King has to just deal with what
00:28:14
◼
►
publisher wants to put on the cover.
00:28:16
◼
►
Right. Right. Right. The inside of his books is he has control over. They're very consistent,
00:28:22
◼
►
you know. It's all set, typeset in Garamond number three.
00:28:27
◼
►
Yeah. I mean, I suppose if you get big enough, you can insist on whatever you want to insist
00:28:30
◼
►
on. But I think just being conditioned by years and years of being in the industry,
00:28:34
◼
►
you could become accustomed to the idea that the director doesn't have control of the trailer
00:28:37
◼
►
and the author doesn't have control over the cover.
00:28:39
◼
►
Yeah, from what I saw in the trailer, the way that they've made Robert De Niro look younger
00:28:45
◼
►
than he really is, is pretty astounding. It is outside the uncanny valley. Now, it's a trailer,
00:28:52
◼
►
so maybe they're cherry picking the shots with dark lighting and cherry picking the best spots.
00:28:59
◼
►
But that's pretty interesting. And I don't know how I feel about it though. In some sense,
00:29:04
◼
►
like if we keep giving the role of a mid-forties gangster to Robert De Niro, when does our
00:29:14
◼
►
generation get to step into these roles?
00:29:15
◼
►
John: Right. Soon it'll just be his voice on a computer-animated figure. The worst thing
00:29:21
◼
►
about De Niro and these other actresses is we have so much footage of them at that age.
00:29:24
◼
►
It's not like we don't know what they look like, right? As opposed to aging Captain America,
00:29:29
◼
►
we don't know what Chris Evans is going to look like when he's old, but we know what
00:29:32
◼
►
what 30-, 40-year-old Robert De Niro looked like. We're very familiar.
00:29:36
◼
►
Yeah. I'd be curious to hear, after this comes out, to pick Todd Vaziri's ear about
00:29:42
◼
►
it and find out how much work and what source material they used to get the useful.
00:29:47
◼
►
And exactly how much they replaced. That's the whole thing. It's always like, "Oh,
00:29:51
◼
►
I'm going to just do a nip and a tuck." And it's like, "No, we're just going to
00:29:54
◼
►
erase your head and replace it with our computer head."
00:29:58
◼
►
It's a Netflix movie, which is kind of interesting. But they're doing the—I guess it's that whole
00:30:06
◼
►
thing Spielberg was talking about back at the Oscars in March, where, you know, for whatever
00:30:12
◼
►
reason Spielberg thinks that any movie up for Oscar consideration has to have been in a theater.
00:30:18
◼
►
I like tradition as much as the next guy. I don't really see that as a requirement.
00:30:25
◼
►
A movie is a movie. I like seeing a movie in a theater. I like a big screen. I like
00:30:36
◼
►
a good loud sound system. When you go to the movies, I don't go much anymore, I got to
00:30:40
◼
►
say. But I do like going to see a blockbuster in a movie theater. I like the way that I
00:30:45
◼
►
I don't have to worry about waking up my wife or something because I have the volume too
00:30:49
◼
►
loud. But if I don't put the volume up loud, then I can't hear what they're saying. But
00:30:54
◼
►
then when the Hulk starts throwing things against the wall, all of a sudden the volume
00:30:58
◼
►
you had set for dialogue is no longer appropriate.
00:31:02
◼
►
Yeah. Plus, the recent year's innovation that I feel like has given a big boost to my desire
00:31:09
◼
►
to go to movie theaters. Reserve seating everywhere. It's the best thing ever. Do you have that
00:31:14
◼
►
at all your local theaters?
00:31:15
◼
►
Dave Asprey I can't remember the last time I went to
00:31:17
◼
►
a movie without reserved seating.
00:31:18
◼
►
Jon Streeter No, I won't go to a movie without reserved
00:31:21
◼
►
Dave Asprey Yeah, it's absolutely fantastic.
00:31:25
◼
►
Why did it take so long?
00:31:26
◼
►
Jon Streeter Computers, because it's like a bookkeeping
00:31:29
◼
►
And it's not like we didn't have the computers to do it, but someone needed to say, "Let's
00:31:34
◼
►
Once the technology was there, it's just a matter of someone being willing to use technology.
00:31:37
◼
►
And once the first person was willing to use it and probably saw what it did to attendance,
00:31:40
◼
►
then it just spreads like wildfire.
00:31:43
◼
►
before, like, what would the logistics be of just how many
00:31:45
◼
►
shows a day and how many seats and picking what your seats are
00:31:48
◼
►
and, and sort of knowing when the seats taken for someone else
00:31:50
◼
►
took it like it would cost so much money to run that without
00:31:53
◼
►
without the web essentially.
00:31:54
◼
►
And like a play plays have always had reserved seatings,
00:31:57
◼
►
but a play typically, the theater only has one showroom.
00:32:03
◼
►
It is the theater. And I think most plays are typically one show
00:32:08
◼
►
a day, maybe two and not $7 a ticket, and not $7 a day.
00:32:13
◼
►
whatever current movie ticket prices are. I think they're around 11 or 12 bucks, 13.
00:32:18
◼
►
Right, so I guess it is the computerization. The other thing that's really nice about a modern
00:32:22
◼
►
theater is the reclining seats. Oh yeah. Yeah, they're sort of like stadium seating reclining
00:32:29
◼
►
seats. And I've even almost but not quite come around to those ones that give you the food in
00:32:34
◼
►
the theater because my wife really likes our local theater that gives food. I never get food in the
00:32:39
◼
►
theater. I don't want other people to get food in the theater, but I have to say that since it makes
00:32:44
◼
►
my wife and sometimes my kids happy, I like that because it makes them more willing to go to the
00:32:47
◼
►
movie because you can convince them, "Oh, we'll go to the one with the food and you can get, you
00:32:50
◼
►
know, junky french fries that you like." And the second thing is they somehow manage, maybe it's
00:32:54
◼
►
because there's a stupid 30 minutes of trails in front of everything, to get you the food before
00:32:59
◼
►
the movie starts and not deal with anything related to the food until the movie is over.
00:33:03
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And for the most part, people are nice about not making chewy, noisy things. The only bad thing is
00:33:08
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►
it's a little bit of extra lighting so that people can see the menus, which I wish they would turn
00:33:11
◼
►
off. So I would, I do not prefer it and would avoid it if possible. But I do like the idea
00:33:16
◼
►
that other people in my family like it because it gets them to go to the movies.
00:33:18
◼
►
Yeah, I totally agree. I first time I know they're the the famous chain is the Alamo
00:33:24
◼
►
draft house. And I know that they're, I think they're out of Texas now. I think they're
00:33:28
◼
►
spreading nationwide. But when for a couple of years when I lived up in Massachusetts,
00:33:33
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►
we had a place that it was called Chunky's. And it was weird. It was like when this was
00:33:37
◼
►
a novelty and it didn't really have theater seating. What they had were the passenger
00:33:43
◼
►
seats from Lincoln Continentals, like mid-80s Lincoln Continentals, and they just bought
00:33:48
◼
►
a whole bunch of passenger bucket seats from like 80s Lincolns, put them on wheels, and
00:33:55
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►
then you didn't really—I have to say I didn't really like that because I want to be squared
00:33:59
◼
►
up and I want to be in the center, but it was a way that you could kind of wheel your
00:34:02
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►
seat around. It was a comfy chair.
00:34:04
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►
**Matt Stauffer** That's weird.
00:34:05
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►
**Ezra Klein** Yeah, it was definitely weird.
00:34:06
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►
It was a little one.
00:34:07
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►
And by modern theater standards, too, the seat out of even Lincoln Continental is way
00:34:12
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►
smaller than the current gigantic recliners that they have in these theaters.
00:34:15
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►
There's enough room for like two normal-sized people to sit on each one of these things.
00:34:19
◼
►
Yeah, the old school movie theaters.
00:34:22
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►
I guess that was the other thing, too, is that they've raised the prices enough and
00:34:25
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►
attendance is down and they go for blockbusters.
00:34:27
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►
But I guess in the old days, throughout decades ago, they were really just trying to pack
00:34:32
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►
people in like sardines.
00:34:34
◼
►
tiny hard seats with, if you're lucky, some kind of dingy fabric on it. Rubbing elbows
00:34:41
◼
►
with the public, literally.
00:34:42
◼
►
Steven: Yeah. And if you rub the seat the wrong way, it kind of gave you like a…you
00:34:47
◼
►
know, like…what would you call that? You know what I mean? It's like the velvet,
00:34:52
◼
►
and if you rub it the right way, it feels smooth.
00:34:53
◼
►
Adam: Single directional velvet, yeah.
00:34:55
◼
►
Steven; Yeah. Anyway, I'm looking forward to that, although I don't know if I'll
00:35:01
◼
►
see it in the theater. I figured I'd run it by you. See what I thought.
00:35:04
◼
►
The Netflix thing? If it's Netflix, is it only on Netflix? Do you have the option to
00:35:07
◼
►
see it in that theater?
00:35:08
◼
►
Oh, yeah. So, they are going to do a "limited run," which I take to maybe New York and LA.
00:35:15
◼
►
So, I don't know that…
00:35:17
◼
►
New York, LA, and Philadelphia, obviously.
00:35:19
◼
►
Yeah. I somehow doubt it. I think I'll wait for it to come out on Netflix. But I'm looking
00:35:23
◼
►
forward to it. I think it's kind of interesting.
00:35:25
◼
►
Are they going to do "Same Day" on Netflix?
00:35:27
◼
►
No, I don't know. That's weird.
00:35:28
◼
►
So, I feel like that's a super Netflix-y thing to do. Drop the whole season at once
00:35:32
◼
►
and put it on Netflix the same day it opens in theaters.
00:35:34
◼
►
Trenton Larkin Yeah. What do you think about Netflix's distribution of, you know, like,
00:35:38
◼
►
here's season three of Stranger Things. Here's the whole thing. Here's eight episodes.
00:35:42
◼
►
Michael Scott I like it. I mean, there's a place for both kinds of distribution. So I'm not in
00:35:47
◼
►
favor of one completely replacing the other. But I like having it as an option because I, you know,
00:35:53
◼
►
I don't, I think, because there's so much now I feel a lot less of the pressure to watch a show
00:36:00
◼
►
that comes out immediately, otherwise I'll get spoiled by my friends because now we're
00:36:04
◼
►
all in the same boat where it's like no one has time to binge watch Stranger Things season
00:36:09
◼
►
three when it comes out just because it comes out because there's a million shows like that
00:36:13
◼
►
and who has that kind of time? So we all do watch it at our leisure but I watch things in a bursty
00:36:20
◼
►
manner sometimes it's like no episodes for several days and then I do four episodes in a day and
00:36:25
◼
►
and I like having that available to me. It sort of lets me go my own pace.
00:36:31
◼
►
Dave Asprey I thought about it a lot with Stranger Things
00:36:34
◼
►
this season. I didn't do super bingey. Sometimes I just get in a real rut where I'm staying
00:36:40
◼
►
up real late and I'll watch three or four episodes of a thing. I mostly watch one a
00:36:45
◼
►
night, maybe two. It used to bother me because Stranger Things in particular has cliffhanger
00:36:51
◼
►
episode endings. It just feels to me like this is supposed to make you wait a week.
00:36:56
◼
►
You're supposed to wait a week to find out what the hell just happened.
00:36:59
◼
►
But then I was thinking about it. You brought up Stephen King. They even call them chapters
00:37:05
◼
►
on Stranger Things. It's no different than a novel where lots of thriller writers will
00:37:11
◼
►
put a cliffhanger ending at the end of a chapter, and you make the decision. Do you find out
00:37:16
◼
►
what happened or do you go to bed?
00:37:18
◼
►
Yeah, and you know, the people making these shows are not surprised by how they're being
00:37:22
◼
►
distributed. They can, they should be able to tailor the show so that it works in the
00:37:27
◼
►
format that it's, that it's, you know, being presented, which is why, you know, Stranger
00:37:30
◼
►
Things is a great example. And we've talked about this before on Twitter and with our
00:37:35
◼
►
friend Todd, the idea of opening credits, shows that are made in an era of streaming
00:37:43
◼
►
services where there is a potential for you to watch episode after episode have to decide
00:37:48
◼
►
decide whether they're going to try to have a big, long, luxurious intro and then allow
00:37:54
◼
►
people to hit the skip intro button in their streaming service of choice, or whether they're
00:37:59
◼
►
going to try to have a really tight but entertaining intro that people will actually watch instead
00:38:04
◼
►
of hitting the skip intro. I think season one of Stranger Things had a fairly long intro
00:38:08
◼
►
sequence by sort of normal standards, but it was so artfully done that I watched that
00:38:14
◼
►
intro for probably more than half of the episodes of Stranger Things because it was so good.
00:38:20
◼
►
I watched the intro to most shows. I watched the Game of Thrones intro every week.
00:38:24
◼
►
Not House of Cards, though. That was like 10 minutes long.
00:38:28
◼
►
I would watch it.
00:38:29
◼
►
Well, watch it or would you allow it to play while you, you know, pick boogers?
00:38:32
◼
►
Yeah, like go get a beverage and pick some boogers. Yeah. Yeah, I guess now that I think
00:38:38
◼
►
about it, I skipped sometimes.
00:38:40
◼
►
Because that one was really long.
00:38:42
◼
►
And things didn't grab you. The point is that it's possible to, you know, all of these television
00:38:49
◼
►
shows, movies, whatever, should be made with the knowledge of how they're going to be viewed
00:38:53
◼
►
and distributed. And so you can work within that framework to do very interesting things.
00:38:57
◼
►
Dave Asprey I'm not a fan. The one thing that Netflix really bothers me is I don't like the
00:39:02
◼
►
race at the end of the episode to quick get the remote and let the music play. You know, like one
00:39:10
◼
►
One of the cool things, you know, lots of shows do it, but they'll pick at the end
00:39:13
◼
►
of an episode.
00:39:14
◼
►
Instead of having a theme song like you do at the opening credits, you play a unique
00:39:19
◼
►
song, picked just for this episode to sort of set the mood and let yourself ease out
00:39:25
◼
►
of the show.
00:39:26
◼
►
And the filmmakers behind the shows carefully picked and licensed these songs.
00:39:31
◼
►
I want to hear it.
00:39:32
◼
►
I want to hear the music sometimes.
00:39:34
◼
►
And with Netflix, you're…
00:39:36
◼
►
And it's like, "Hey, Netflix, I'm dealing with an Apple TV remote here.
00:39:39
◼
►
You gotta give me some extra time.
00:39:43
◼
►
And the thing is, the UI of these streaming servers constitutes a form of spoilers in
00:39:47
◼
►
many cases because if you don't see the little prompt for the next episode, you know there's
00:39:53
◼
►
a post-credit sequence.
00:39:55
◼
►
Or you know there's an inter-credit sequence.
00:39:58
◼
►
That's happened to me many times where the thing doesn't pop up and I'm like, "Oh, there's
00:40:02
◼
►
more to it."
00:40:03
◼
►
And I would rather have experienced that organically or not at all.
00:40:06
◼
►
I feel like the best kind of post-credits or mid-credits sequence are the kind where
00:40:11
◼
►
you discover it on your own or you don't. If you just turned off the TV, then you don't
00:40:15
◼
►
get to see it. But if you did leave it running, it's a pleasant surprise. That's the best
00:40:19
◼
►
form of it. Unlike things like the Marvel movies where we've all been conditioned as
00:40:23
◼
►
a society to sit through ten years of credits because we know there will be post-credits
00:40:27
◼
►
sequences, possible multiple ones. TV shows, you never know. Sometimes they'll just be
00:40:30
◼
►
one at the end of a series or end of a season, or a show will never do one and then just
00:40:34
◼
►
do one randomly in the middle. I know a lot of people who watched, I mean, I don't, okay,
00:40:39
◼
►
some people watch a show that I really enjoy that I don't want to spoil that did have a
00:40:43
◼
►
sort of mid-credits post-credits sequence that lots of people just never saw. And it
00:40:48
◼
►
really changes the entire plot of the show because it's the kind of, you know, twist
00:40:54
◼
►
on a twist ending thing. And I've talked to people and they're like, I watched that whole
00:40:59
◼
►
show and then I heard you talk about it and I had no idea what you're talking about. And
00:41:04
◼
►
and then I went back and watched them. I was like, "Oh, that's perfect," because
00:41:08
◼
►
you can watch the show and be satisfied with it when—just turn it off when the credits
00:41:12
◼
►
start to roll. But if you kept watching, you got a little bonus.
00:41:15
◼
►
Dave: Stranger Things, I thought season three was pretty great. I thought it was probably
00:41:19
◼
►
my favorite season. That says a lot because I liked the first season a lot. I thought
00:41:24
◼
►
second season was a little, "Eh." And then usually by the third season, it's
00:41:29
◼
►
fading away. You usually don't think about that, but I thought it was great. I thought
00:41:33
◼
►
that they—to my eyes and my recollection, they nailed mid-'80s mall culture absolutely
00:41:41
◼
►
perfectly. I don't know how much money they spent to recreate an '80s mall, but it was
00:41:46
◼
►
money well spent because it was perfect.
00:41:47
◼
►
Eric Meyer Did you see that? What they used was one of
00:41:50
◼
►
those abandoned '80s malls, like an actual abandoned '80s mall, and then they dressed
00:41:54
◼
►
it up, which is probably the only way you could do it short of CG. So that aspect was
00:41:59
◼
►
For me, season one is still far and away the best season of Stranger Things by like miles and miles.
00:42:04
◼
►
Season two, I have fond memories of, but that's only the bits I can remember.
00:42:09
◼
►
And it was weird, you know, but fine.
00:42:12
◼
►
Season three, I felt like it was very straightforward and it felt like a little bit like they were going through the motions,
00:42:17
◼
►
and I think they were a little bit confused about what to do with these characters.
00:42:19
◼
►
This is the problem with having any show with kids as the stars.
00:42:22
◼
►
They start to grow up and they get awkward and the show has to decide when to start treating
00:42:28
◼
►
them like adults and when to keep treating them like kids.
00:42:30
◼
►
And I feel like Stranger Things is in that awkward phase.
00:42:33
◼
►
I enjoyed it.
00:42:34
◼
►
I just feel like season one is just so much better.
00:42:36
◼
►
It was just lightning in a bottle because it was the kids at the right age and it's
00:42:40
◼
►
a show and, you know, some sort of nostalgia and throwback and homages to things that we're
00:42:46
◼
►
familiar with just at the right time.
00:42:47
◼
►
And it was, I was riveted for season one and season two and three, and it's just a show
00:42:51
◼
►
that I'm watching and enjoying.
00:42:52
◼
►
And somehow an original take on the supernatural, you know, it was something—
00:42:57
◼
►
I'm not sure how original it is, but it's like Quentin Tarantino original, where you
00:43:01
◼
►
see all the influences, but then they are channeled through this other creative person
00:43:05
◼
►
and it makes them more than what they were.
00:43:06
◼
►
Yes, that's a good way to put it.
00:43:09
◼
►
There's nothing new under the sun making supernatural movies.
00:43:11
◼
►
And that's what we always want, but some people are more open about it.
00:43:13
◼
►
Like everyone is always remixing everything they've experienced into their own creations,
00:43:16
◼
►
but sometimes what comes out is something that isn't immediately recognizable as a
00:43:20
◼
►
combination of the source materials. But then there are people, again, like Tarantino, who
00:43:24
◼
►
you so clearly see their influences. You clearly see what they love. And they make this new
00:43:28
◼
►
great thing, but you can draw direct lines back to all this other stuff. It's very clear,
00:43:33
◼
►
unlike other art where you would never know they were inspired by something until you
00:43:37
◼
►
saw an interview with a director.
00:43:39
◼
►
Right. Did they ever figure out, did they ever tell us what the hell happened to that
00:43:44
◼
►
Yeah, she's dead.
00:43:45
◼
►
Oh, she's dead.
00:43:46
◼
►
Well, alert.
00:43:47
◼
►
Sorry, Barb. Let me take a break here. Thank our good friends at Eero. E-E-R-O. Eero blankets
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because that's where you're also streaming lots of video on your iPad or whatever. What
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They use is they use multiple little devices and they're small.
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They're very good looking.
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The ones that plug into the wall, they call them the beacons.
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They have a night light so they can shine down on the floor.
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If you don't want the night light, use the app.
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Couldn't be easier.
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The whole thing, you set it up.
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It is so easy to set up.
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It is so uncomplicated.
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good app. I have the feature on I like it I don't know why but I like the I get Nick
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notifications when a new device joins my network sometimes my kid will bring a friend over
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and it'll say new Apple devices on the network I like knowing that really don't know why
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but it's there if you want it you don't want it you can turn it off I'm talking to you
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over an Eero network right now. It is a great product. I use it myself whole house right
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for the Wi-Fi I'm using right now. Let's get into it because who knows how long it's going
00:46:05
◼
►
ago. But do you do you miss writing your OS 10 reviews, Mac OS 10 reviews?
00:46:10
◼
►
A little bit.
00:46:15
◼
►
What was the average, you know, like offhand, what was the average word count?
00:46:19
◼
►
I think there was like, maybe it was it was lumpy, maybe 30k. Something like that.
00:46:26
◼
►
It's it's closer to a they were closer to short books than long articles.
00:46:32
◼
►
Yeah, I sold them as ebooks for the past, for the final three or four or five, I don't
00:46:39
◼
►
even remember how many. But yeah, when I think about it, I remember the writing process.
00:46:46
◼
►
I think about how long it would take. It's kind of like doing a legal copy where a contract
00:46:52
◼
►
is a certain length, but every sentence has to be vetted. When you're doing technical
00:46:57
◼
►
It's just I have sort of like school forgot my homework forgot. I was signed up for a class type of
00:47:03
◼
►
stress dreams about
00:47:06
◼
►
trying to imagine, you know, you've written something that's like
00:47:10
◼
►
20 30 40 thousand words and every single line of it is a
00:47:15
◼
►
Like that's not an opinion is a statement of fact about a product that that isn't released yet
00:47:21
◼
►
and that is subject to change at any time and
00:47:25
◼
►
And that you have to publish on the day the thing is released.
00:47:29
◼
►
And every single fact in it needs to be true of the version that they release.
00:47:33
◼
►
I still have like stress dreams and waking sort of jolts about that.
00:47:38
◼
►
Like it was just, it would take so long to do, to just to get through like two paragraphs of text,
00:47:47
◼
►
because every single sentence made assertions and, and even the opinions were based on those
00:47:52
◼
►
assertions. So you can't even leave the opinions because you're like, this thing is terrible,
00:47:56
◼
►
and it ends up they change that thing to work a different way. Now that opinion has to be removed
00:48:00
◼
►
or revised and you have to decide what you think about it and write a new thing about it.
00:48:03
◼
►
I guess I don't miss that part. >> First nickety things like file paths,
00:48:07
◼
►
and is there a tilde in front of the library or is that the root level library? And you got to get
00:48:12
◼
►
every single bit of that. >> Much more
00:48:15
◼
►
esoteric things than that. Like the screenshots alone because they change stuff around.
00:48:19
◼
►
I think that's what drove you over the edge, was where the screenshots...
00:48:23
◼
►
I mean, the screenshots towards the end, the screenshots were the part that I enjoyed the
00:48:26
◼
►
most because I really started to just insist on...
00:48:31
◼
►
My standards for screenshots just got higher and higher to the point where nobody reading
00:48:35
◼
►
the article appreciated the extra level of effort I was putting into it.
00:48:38
◼
►
Like the point of diminishing returns was like three reviews before I ended it.
00:48:42
◼
►
I just kept going.
00:48:43
◼
►
I wanted the screenshots to be artful.
00:48:45
◼
►
I wanted the content to be interesting.
00:48:48
◼
►
I wanted there never to be any blurred or blocked out things in them, but of course
00:48:52
◼
►
I didn't want to reveal any actual personal information.
00:48:55
◼
►
I wanted them to be composed well.
00:48:57
◼
►
I wanted them to show multiple things in a single screenshot.
00:48:59
◼
►
I needed them to be written to resolution.
00:49:02
◼
►
Like it was just, it went on and on and on.
00:49:06
◼
►
And that's, that's one of the parts that I threw myself into towards the end.
00:49:11
◼
►
But yeah, that was a nightmare.
00:49:12
◼
►
But no, just like even the technical stuff about exactly how something works under the
00:49:15
◼
►
the covers and what this command does
00:49:18
◼
►
and what technology they're using underlying this
00:49:20
◼
►
and what this data structure looks like.
00:49:22
◼
►
And they've changed that stuff.
00:49:24
◼
►
And every time a new build came out,
00:49:27
◼
►
you'd have to go through and re-vet all of your past work
00:49:30
◼
►
and then continue writing if you were still
00:49:32
◼
►
in the process of writing it.
00:49:33
◼
►
It's just exhausting.
00:49:36
◼
►
Does it bother you?
00:49:37
◼
►
It bothers me.
00:49:38
◼
►
I feel like they should have stuck with a name.
00:49:40
◼
►
It bothers me that they went from Mac OS X to OS X
00:49:43
◼
►
now to Mac OS because it makes it hard to…
00:49:47
◼
►
Adam: To talk about it in retrospect, yeah.
00:49:50
◼
►
Tom Bilyeu: Yeah. When it was all Mac OS X, you could say Mac OS X 10.4 and Mac OS X 10.5
00:49:57
◼
►
and you didn't have to mix it. I think I'm actually kind of inconsistent on it. What
00:50:02
◼
►
do I do now when I refer back to a 10-year-old version? Do I call it Mac OS X or do I use
00:50:08
◼
►
Mac OS for consistency with the current version?
00:50:11
◼
►
You gotta call it what it was named at the time.
00:50:13
◼
►
Like there is the, I forget which one, I think it was Lion or whatever was the in-betweeny
00:50:16
◼
►
one where Apple was pushing, trying to say OS X without the Mac, but they didn't really
00:50:21
◼
►
commit to it except for like retroactively.
00:50:23
◼
►
So there was one that was in the middle, but every other one is fairly definitively has
00:50:28
◼
►
an a product name.
00:50:29
◼
►
When you're referring to a specific version, it's easy to use the name that it was called
00:50:33
◼
►
when it was released.
00:50:34
◼
►
If you're referring to like the first 15 versions of the Mac operating system, I would go to
00:50:39
◼
►
like the Mac operating system or some other generic term that
00:50:42
◼
►
is descriptive but does not pin it down.
00:50:44
◼
►
And when I speak about it, I try to do that.
00:50:48
◼
►
But then if I need to refer to the whole group
00:50:50
◼
►
as an actual product name, I usually go Mac OS X or OS X.
00:50:54
◼
►
Because it still seems like in a non-marketing sense,
00:50:58
◼
►
at a technical sense, that's still the canonical name.
00:51:01
◼
►
Like there's some command line utilities like-- what is there?
00:51:05
◼
►
Like sysinfo or sysversion.
00:51:07
◼
►
There's things you can type at the command line.
00:51:09
◼
►
that'll tell you what version of the operating system you're running, and it still calls
00:51:13
◼
►
itself Mac OS X. There's still places where it still says that.
00:51:16
◼
►
I'll hunt down those strings eventually. The main thing that I'm disappointed about
00:51:20
◼
►
the naming is that I enjoy the consistency of the new naming scheme, but I hate it. I
00:51:24
◼
►
don't like the actual naming scheme, the lowercase then going to uppercase. I find
00:51:28
◼
►
that aesthetically unpleasing. It's almost as bad as what you do, which is making up
00:51:33
◼
►
your own naming scheme that is like the Apple naming scheme, but changed in a way that you
00:51:37
◼
►
find more pleasing?
00:51:38
◼
►
Well, it's because I don't play games with the capital side.
00:51:42
◼
►
You're playing your own game.
00:51:43
◼
►
You're like, "I've come up with my own naming scheme.
00:51:45
◼
►
But I firmly believe that for the most part, you don't—one doesn't—spelling is letters,
00:51:53
◼
►
And case is a style that you put on it.
00:51:56
◼
►
So in the same way that I wouldn't follow their direction if they said, "We always
00:52:00
◼
►
italicize the word Mac OS."
00:52:03
◼
►
It's always italics.
00:52:04
◼
►
I wouldn't italicize it.
00:52:05
◼
►
Well, you've gone to a third level.
00:52:07
◼
►
You've got the letters, you've got capitalization, and now you're saying, like, "Font face."
00:52:12
◼
►
Like, that's a third level, right?
00:52:15
◼
►
But I take your point.
00:52:16
◼
►
You decided that the spelling is just the letters, which I think is ridiculous, and
00:52:19
◼
►
I'm sure there are examples in English where the case is so important that it changes the
00:52:23
◼
►
meaning of the thing.
00:52:24
◼
►
But I'm saying, aesthetically, I actually find capital M, lowercase a c, capital O,
00:52:29
◼
►
capital S, to be less aesthetically pleasing than the way Apple wants you to say it.
00:52:34
◼
►
it looks like, I always love Mac space OS. I love that name. It was, you know, classic
00:52:39
◼
►
Mac OS. It was called that later in its life. You've taken that name and squished it up
00:52:44
◼
►
in a way that people used to do mistakenly.
00:52:45
◼
►
Dave Asprey Right. No, my friend, Nat Irons, who's easily
00:52:50
◼
►
top two typo reporters in Daring Fireball history, along with my friend Chris Pepper,
00:52:56
◼
►
but dozens, dozens, probably hundreds of typos he's reported to me over the years, long-time
00:53:00
◼
►
reader. Like, when they first switched to this, he was like, "This is driving me nuts,"
00:53:04
◼
►
he's the type of anal-retentive, careful reader who not only notices typos when I make them,
00:53:10
◼
►
but then immediately will text me because he knows I care and I want to hear about it.
00:53:15
◼
►
When they first changed the name, he was like—because he's a long-time Apple user, and he was just
00:53:19
◼
►
like, "I spent an entire decade in the '90s correcting people when they closed up MacOS.
00:53:25
◼
►
I can't even with this."
00:53:27
◼
►
I mean, at least it's consistent. Apple naming has had problems in recent years, so
00:53:33
◼
►
So I applaud them for a successful attempt to attain consistency even if it is consistently
00:53:39
◼
►
What do you think they're going to do with the iPhone name this year?
00:53:44
◼
►
Think they're going to go to 11?
00:53:46
◼
►
And it seems like they have to do something in addition to just 11.
00:53:50
◼
►
They could do 11 and 11 max, but then what do you call the 10R model?
00:53:55
◼
►
Yeah, I don't know.
00:53:57
◼
►
I mean, like there's with Apple being so inconsistent
00:54:01
◼
►
with naming, you can't really look at the past
00:54:05
◼
►
and try to predict what they're gonna do based on that.
00:54:08
◼
►
The one thing that the past tells us is that
00:54:11
◼
►
Apple has been willing to take the Roman numeral 10
00:54:15
◼
►
and use it without incrementing it for a long time.
00:54:19
◼
►
- Right. - Right.
00:54:19
◼
►
And also what they did with the iPad
00:54:21
◼
►
where they decided not to put a number on it,
00:54:23
◼
►
the new iPad, that whole business, right?
00:54:25
◼
►
So I feel like that option is on the table,
00:54:28
◼
►
that these things end up being called the iPhone 10
00:54:30
◼
►
and the iPhone 10s and the iPhone,
00:54:32
◼
►
but I don't think it's a likely.
00:54:34
◼
►
It's just, I just feel like that is a possibility,
00:54:37
◼
►
a plausible possibility.
00:54:38
◼
►
But honestly, at this point, almost anything is plausible.
00:54:41
◼
►
The number 11 is certainly plausible.
00:54:43
◼
►
A Roman numeral, an X and then an I is plausible.
00:54:46
◼
►
Would be terrible, but it's plausible.
00:54:48
◼
►
I mean, just think, is that beyond,
00:54:51
◼
►
is that beyond what Apple would do?
00:54:52
◼
►
No, it is not beyond what modern Apple would do.
00:54:54
◼
►
Apple would totally make that name.
00:54:56
◼
►
- Yeah, if they use Roman numerals at all,
00:54:58
◼
►
they could use it, you never, you can't roll it out.
00:55:00
◼
►
- Yeah, and in the end,
00:55:02
◼
►
because they've been so inconsistent,
00:55:04
◼
►
I think they've conditioned us not to attach,
00:55:07
◼
►
at least condition me,
00:55:08
◼
►
not to get too hung up on the names,
00:55:10
◼
►
'cause they're always gonna be a little bit of a mess,
00:55:12
◼
►
and they're not gonna really make any sense,
00:55:14
◼
►
and stop hoping for an inspired name.
00:55:17
◼
►
The inspired name is iPhone,
00:55:19
◼
►
and even that's not that inspired,
00:55:20
◼
►
'cause when we were all predicting,
00:55:23
◼
►
back in the job I was working at before the iPhone came out,
00:55:25
◼
►
we'd make our W3C predictions on a big whiteboard.
00:55:27
◼
►
We wrote iPhone on that whiteboard for years
00:55:29
◼
►
before the iPhone came out.
00:55:30
◼
►
It was the obvious name for the thing.
00:55:32
◼
►
And Apple makes, you know, it's the reverse
00:55:35
◼
►
where you come up with a name
00:55:36
◼
►
and it's not that the name is great,
00:55:37
◼
►
it's that the product is great
00:55:38
◼
►
and the greatness flows backward into the name.
00:55:41
◼
►
iPhone is a great name.
00:55:42
◼
►
The stuff they put after it and the letters and everything,
00:55:45
◼
►
whatever, like we'll get used to whatever they pick.
00:55:48
◼
►
- Yeah, I don't know.
00:55:49
◼
►
But I feel like they can't keep incrementing the numbers.
00:55:52
◼
►
Are they really going to go to 13?
00:55:54
◼
►
Yeah, what is Samsung?
00:55:55
◼
►
Is Samsung just crossing the 10 barrier this year?
00:55:57
◼
►
Yeah, because they just released this week the Samsung Galaxy
00:56:08
◼
►
I think it's called the Note 10.
00:56:09
◼
►
So they're up at 10.
00:56:11
◼
►
And they had the respect not to use a Roman numeral.
00:56:14
◼
►
I think I talked about this on ADP,
00:56:16
◼
►
but other companies have had what
00:56:18
◼
►
in massively multiplayer online role-playing game parlance
00:56:23
◼
►
is a stat crunch, where you name your product
00:56:26
◼
►
and you keep incrementing the number
00:56:27
◼
►
and it eventually becomes so big that it's unwieldy
00:56:30
◼
►
and you rescale all the numbers.
00:56:32
◼
►
The API did it for their video cards.
00:56:34
◼
►
They were going up to like the Radeon 7,000 something,
00:56:37
◼
►
8,000 something, 9,000 something,
00:56:39
◼
►
and they were pushing up against like 9,700.
00:56:41
◼
►
And they're like, are we going to go to 10,000?
00:56:43
◼
►
Or maybe we could call it 10K?
00:56:44
◼
►
And they just did a stat crunch.
00:56:45
◼
►
like, Nope, now it's the Radeon, like 100 200 300. They just reset everything back so
00:56:50
◼
►
far that it's not confusing. You don't think what is the 9700 better than the new 9400?
00:56:56
◼
►
It's like, if the question is, is the 9700 better than the 500? They're so far apart
00:57:00
◼
►
that it's clear they're not in the same family. So just reset everything. I don't think Apple
00:57:04
◼
►
will do that. But tech companies have done that multiple times in the past. And it's,
00:57:09
◼
►
it's a corner that you paint yourself into eventually, if you just keep making the number
00:57:13
◼
►
So you don't even—now that you don't write these reviews, you're not—it's
00:57:17
◼
►
not just that you're not spending your summer writing and screenshotting a 30,000K booklet
00:57:23
◼
►
on the new operating system. You're not even running it, right? Because you can't
00:57:27
◼
►
run it on your Mac Pro.
00:57:28
◼
►
I took a long time off of just like—I wanted to be completely ignorant of the new Mac operating
00:57:34
◼
►
system just because it was so relaxing, right? But now I'm more like the average tech nerd.
00:57:39
◼
►
I have the beta installed.
00:57:41
◼
►
I fiddle with it.
00:57:42
◼
►
I instinctively go through sort of my normal routine
00:57:48
◼
►
after a thing is installed.
00:57:49
◼
►
Basically a routine that lets me look at every piece of user
00:57:52
◼
►
Like I go through every preference pane
00:57:54
◼
►
and every screen and every tab and every menu item
00:57:56
◼
►
and launch every single bundle app.
00:57:58
◼
►
It's just sort of like a thing I do to sort of go through the OS
00:58:02
◼
►
to find out what's new and maybe look at the versions of command
00:58:06
◼
►
I still do that.
00:58:07
◼
►
But then I don't take notes and I don't do it with an eye
00:58:09
◼
►
retaining anything. And so now I'm more just like a casual, "Oh, look at this fun thing. Oh,
00:58:13
◼
►
let's try this. Oh, let's do that." But that's about it.
00:58:16
◼
►
What's your take on dark mode? I'm personally not a fan. I think it's
00:58:22
◼
►
great that it exists. I think it's a lot of work for developers for a feature that
00:58:28
◼
►
on my list of things that Apple should prioritize in the operating system is fairly low,
00:58:34
◼
►
but I'm not going to ding them for it because it is a good thing to have. And if they're not
00:58:38
◼
►
going to allow theming, which they're not, and Apple's the only one that can do it, they
00:58:42
◼
►
did a really good, I feel like they did a really good job with dark mode. A very difficult
00:58:46
◼
►
task which is make a dark mode, whichever, it's easy to say dark mode, I just want it
00:58:51
◼
►
to be not so bright. Okay, but also I want everything to still be legible and like this
00:58:56
◼
►
is what you're not saying, and I want to be able to tell where everything is and I want
00:58:59
◼
►
the window layering still to work and I don't want it to be ugly and I want my applications
00:59:03
◼
►
to be able to support it in an intelligent way. It's a big, big, much more complicated
00:59:08
◼
►
feature than you think it is, and Apple I think did a really good job of implementing
00:59:12
◼
►
it. And I see a lot of people using it at work. But there are a lot of other features
00:59:17
◼
►
that I would have slotted ahead of it in terms of what Apple could have spent time on.
00:59:21
◼
►
Dave Asprey Wildly popular at WWDC. And I want everybody
00:59:25
◼
►
to be comfortable reading and true dark mode as we now have on iOS and Mac OS after a year
00:59:32
◼
►
is so much nicer on the eyes than using the accessibility feature to just invert,
00:59:38
◼
►
do just a sort of a dumb inversion where everything light goes dark. And I'm sure that that feature
00:59:46
◼
►
isn't as simple as I'm thinking either, but aesthetically it is so much more pleasing. And
00:59:50
◼
►
there's so many more subtle cues like with the accessibility feature. What was a drop shadow
00:59:56
◼
►
looks like a glow because it's just inverted. Whereas with dark mode, they've done some very
01:00:02
◼
►
clever stuff to provide hints of depth without going to a glow. But cognitively, I can't—the
01:00:11
◼
►
only app—you know, I run BB Edit in dark mode. So BB Edit sticks out and I like writing
01:00:16
◼
►
on a dark background in BB Edit. But that's just one app and it helps me identify that
01:00:23
◼
►
dark window over on the left. There's my BB Edit window. Especially on iOS, trying
01:00:30
◼
►
it on the betas over the summer, there's something cognitively that just does not work
01:00:35
◼
►
for me in dark mode. I'm sitting there and I'm going through emails and I realize
01:00:40
◼
►
that I don't remember any of the emails I just read.
01:00:43
◼
►
Adam: Yeah, I think I talked about this when dark mode was first announced last year. For
01:00:50
◼
►
me personally, culturally, I don't want my computer to work this way because of the
01:00:58
◼
►
historical baggage. Like when I was a kid, all my first computers were a black CRT with
01:01:04
◼
►
light text on it, whether it's monochrome green or amber or whatever. And that's how
01:01:09
◼
►
all computers were until the Mac, which was the reverse. And the Mac was like, sheets
01:01:14
◼
►
of paper are white and ink is black. That's the cultural context of this computer. And
01:01:20
◼
►
it was such a clean break from computer and thing that culturally acknowledges the written
01:01:27
◼
►
written word and drawings and everything in the way that you are familiar with it outside
01:01:31
◼
►
the computer world. And that, I've totally imprinted on that. I want black text on a
01:01:36
◼
►
white background whenever I see text, including in BB Edit and everywhere else. So every single
01:01:42
◼
►
other person at work has their text editor in dark mode with the candy colored syntax
01:01:46
◼
►
highlighted code all over it. All of my text windows are white and the text is black. Now
01:01:51
◼
►
obviously eventually if I can't look at that because of ice grain or some other reason,
01:01:55
◼
►
There's lots of accessibility reasons to prefer dark, but culturally, philosophically,
01:02:00
◼
►
and emotionally, the Mac is white background with black text on it to me.
01:02:05
◼
►
JEFFREY GROSSMANN Yeah, because part of the—we just don't
01:02:09
◼
►
use the phrase "wizzy wig" that much anymore, and it's just—for good reason.
01:02:13
◼
►
JIM KEOHANE Well, you don't, Mr. Markdown.
01:02:15
◼
►
JEFFREY GROSSMANN Right.
01:02:16
◼
►
Well, you can get "wizzy wig" in a preview window.
01:02:19
◼
►
JIM KEOHANE That's not what "wizzy wig" means.
01:02:21
◼
►
JEFFREY GROSSMANN I know, I know, because you're not editing.
01:02:23
◼
►
So, how many people listen to the podcast when we say WYSIWYG know what we even mean
01:02:31
◼
►
I do wonder.
01:02:32
◼
►
W-I-Z-Z-Y-W-I-G is what I think we're saying.
01:02:36
◼
►
Yeah, maybe.
01:02:37
◼
►
But part of the WYSIWYG revolution of the 1984 Mac wasn't just that when you opened
01:02:44
◼
►
a word processor that you didn't have to input formatting codes and that you had real
01:02:52
◼
►
fonts to pick from and if you put an image in you actually saw the image right where
01:02:57
◼
►
it was. But it was just like you said, like it was the fact that it was a white window
01:03:01
◼
►
with black text. So it was even more what you see is what you get because you could
01:03:05
◼
►
you know what you saw on screen.
01:03:08
◼
►
It was like the original Mac, right? The original Mac. There was one Mac, there was only one.
01:03:12
◼
►
There was one printer that you could hook up to it. And if you bought that Mac and you
01:03:16
◼
►
bought that printer and you bought Mac, right. And you wrote something in Mac, right. And
01:03:20
◼
►
had it in your MacWrite window and then you printed it and then you took that piece of
01:03:23
◼
►
paper and you held it up against the damn screen that you just typed it on. The idea
01:03:26
◼
►
was what you saw is what you get. And that became increasingly less true over time as
01:03:33
◼
►
DPI monitors changed and printers changes. But in general, that was the promise and the
01:03:38
◼
►
dream and it was absolutely unheard of in any other context because the printer, you
01:03:44
◼
►
know, character printers, they printed whatever the hell characters they wanted. They didn't
01:03:47
◼
►
care what was on your screen, right? And the other ones were, you know, like a sort of
01:03:51
◼
►
desktop publishing type system or with formatting codes or whatever. What you printed out had
01:03:56
◼
►
no relation to the gibberish you were seeing on your screen, right? And the Mac was, you
01:04:01
◼
►
know, what you see is actually what you get more or less. And it was amazing.
01:04:07
◼
►
It was definitely a revolution and I don't think people picked that up. And yeah, I have
01:04:11
◼
►
the same cultural feelings about Dark Mode 2, where it just doesn't look right to me.
01:04:18
◼
►
What are your thoughts on the sort of increasing—I don't know if it's all sandboxing—but
01:04:25
◼
►
the increasing number of warnings when you do "dangerous things" on macOS? I know
01:04:34
◼
►
Jason Snell has written and talked about it quite a bit recently. I haven't listened
01:04:40
◼
►
the most recent version of his podcast, but I know he got some feedback from Apple about it.
01:04:47
◼
►
I don't know. I don't know what the solution is. I get why they're doing some of these things.
01:04:53
◼
►
I really hope that they're not just tightening down hypotheticals, that they're really like,
01:05:02
◼
►
"Hey, we know some bad things, some things that apps have been doing, and so we're doing this
01:05:07
◼
►
this for good reason, not just because it could be. But boy, it's starting to get annoying,
01:05:14
◼
►
in my opinion.
01:05:15
◼
►
**Matt Stauffer:** Yeah. If I was still writing reviews, first
01:05:20
◼
►
of all, I would have experienced this more because just fiddling around as I just described
01:05:25
◼
►
the new beta operating system, you won't run across this until you actually start using
01:05:28
◼
►
it to do real work. Or if you know that they're making changes in this area and you will investigate
01:05:33
◼
►
deeply and do a bunch of synthetic experiments to find out what the barriers are. This, incidentally,
01:05:39
◼
►
would be a nightmare section to do because these are the type of policy changes that
01:05:43
◼
►
they can make right up to the last minute. Like, the mechanisms are all there. Like,
01:05:46
◼
►
here, we have a system for controlling this, but you can change the policy in the OS at
01:05:50
◼
►
any point and probably already have changed the policy.
01:05:53
◼
►
So, yeah, I see what they're going for, but I think if I had to write about this, I would
01:06:00
◼
►
get very philosophical and say, like, the goals of safety,
01:06:07
◼
►
predictability, and confinement are laudable.
01:06:12
◼
►
But the best way to get the thing
01:06:15
◼
►
that you have to the state where those goals are achieved
01:06:17
◼
►
may not be to take the thing that you have
01:06:19
◼
►
and just start putting tiny padlocks
01:06:22
◼
►
on every single little door.
01:06:23
◼
►
Like, the reason iOS has these properties
01:06:26
◼
►
that they want to bring to the Mac
01:06:28
◼
►
that iOS is fundamentally different in many ways.
01:06:31
◼
►
And I don't think you can get the Mac
01:06:34
◼
►
to that level of security by taking the Mac as it exists
01:06:37
◼
►
and putting tiny locks all over the place.
01:06:39
◼
►
Like technically, you probably can,
01:06:41
◼
►
but it will be a terrible experience.
01:06:42
◼
►
This is the reason iOS doesn't work this way.
01:06:45
◼
►
If this is your goal, you have to look at the Mac and say,
01:06:49
◼
►
are there parts of the system that we
01:06:51
◼
►
need to change in radical ways to get to there?
01:06:55
◼
►
Rather than saying, here is how the system works,
01:06:57
◼
►
How can we start making minor modifications to slowly ratchet our way up to that level
01:07:02
◼
►
of security?
01:07:03
◼
►
Because that is putting the security ahead of the user experience in a mild way, but
01:07:10
◼
►
that eventually cumulatively makes the overall experience much worse.
01:07:13
◼
►
And it's like I want—I think bicycles should be made to be as safe as possible.
01:07:18
◼
►
But sometimes you want to ride your bicycle dangerously fast.
01:07:22
◼
►
And it's your bicycle, and you should be allowed to do that.
01:07:24
◼
►
Well, that's the second thing.
01:07:25
◼
►
I didn't even touch on that thing, which is, okay.
01:07:27
◼
►
But what if that goal of being like iOS in terms of security is incompatible with one
01:07:32
◼
►
of the reasons that people like Macs?
01:07:35
◼
►
Then you've got a dilemma there, because it's like, do we just decide that that's not the
01:07:40
◼
►
way our devices are going to work moving forward?
01:07:43
◼
►
Or can we preserve that thing that people like about the Mac and provide that functionality,
01:07:49
◼
►
continue to provide it in a safer way?
01:07:52
◼
►
And the current thing is, you know, the best example of these entitlements that all these
01:07:56
◼
►
this temporary stuff in the name.
01:07:58
◼
►
It's like temporary, like this is fundamentally
01:08:02
◼
►
how insert program here works.
01:08:05
◼
►
Either programs like this are going to be allowed to exist
01:08:07
◼
►
or they're not going to be allowed to exist.
01:08:09
◼
►
But there's no amount of temporary indulgences
01:08:14
◼
►
that you can give it.
01:08:15
◼
►
Like it's just, it's like,
01:08:17
◼
►
do you not understand the tension here?
01:08:18
◼
►
People want to use their Macs to do this thing.
01:08:20
◼
►
Saying you can keep doing that thing for now
01:08:24
◼
►
is not reassuring.
01:08:25
◼
►
What we want to hear is, we've come up
01:08:27
◼
►
with a safer, better way for your thing
01:08:30
◼
►
to continue doing its thing.
01:08:31
◼
►
And they've never said that.
01:08:32
◼
►
They're just like, we'll grandfather you in.
01:08:36
◼
►
Here's some temporary entitlements.
01:08:37
◼
►
They never come out and say, have you considered not
01:08:43
◼
►
being that kind of application?
01:08:45
◼
►
I don't know if they actually tell the people that.
01:08:47
◼
►
Have you considered not having access to the whole file system?
01:08:50
◼
►
It's like, I'm a disk cloning application.
01:08:52
◼
►
Have you considered not being a disk cloning application?
01:08:55
◼
►
It's like, do you want disk cloning applications
01:08:57
◼
►
to exist or not?
01:08:58
◼
►
If you do want them to exist,
01:09:00
◼
►
that has to be on your list of requirements.
01:09:02
◼
►
You can't just hope they go away
01:09:05
◼
►
and give them temporary entitlements
01:09:06
◼
►
and litter them with dialogue boxes.
01:09:09
◼
►
There's a disconnect between any sort of
01:09:12
◼
►
coherent future vision for the Mac
01:09:14
◼
►
and what changes they've been making
01:09:17
◼
►
in the operating system.
01:09:18
◼
►
Like they're diverging.
01:09:20
◼
►
- The one I ran into a couple months ago
01:09:22
◼
►
was I was doing something in terminal.
01:09:24
◼
►
And I forget where I wanted to go,
01:09:25
◼
►
but maybe it was in one of those containers
01:09:27
◼
►
in my home library folder.
01:09:29
◼
►
I don't know.
01:09:30
◼
►
I was somewhere where there are protections.
01:09:33
◼
►
Like, I don't know, maybe in my mail folders or something.
01:09:36
◼
►
And I'm in terminal and I typed LS
01:09:38
◼
►
and there was like nothing.
01:09:39
◼
►
I got no results.
01:09:40
◼
►
I'm like, there's gotta be, I know there's stuff here.
01:09:42
◼
►
And I like opened, like open dot just to open this current.
01:09:47
◼
►
Isn't that what you type to get it open in a finder?
01:09:52
◼
►
So I did that and I saw if the finder could see these files and I go back to terminal
01:09:56
◼
►
and type LS and there's nothing.
01:09:59
◼
►
I realized I had to grant terminal full disk access, but I didn't get – it didn't
01:10:03
◼
►
say – there was no warning.
01:10:06
◼
►
I just had to know it.
01:10:07
◼
►
For some reason, like with apps like BB Edit, which I grant full disk access to so I can
01:10:14
◼
►
open anything and super duper a disk cloning utility where you obviously – it's like
01:10:19
◼
►
I know that I've got to grant SuperDuper full disk access.
01:10:24
◼
►
And SuperDuper, even if it doesn't have it,
01:10:26
◼
►
will hopefully tell me when it launches that, hey, you need to--
01:10:31
◼
►
we can't do our thing without full disk access,
01:10:33
◼
►
because that was like an alternate name for the app,
01:10:37
◼
►
full disk access.
01:10:39
◼
►
Whereas Terminal, I spent more minutes
01:10:42
◼
►
scratching my head on this than I would like to admit,
01:10:45
◼
►
because who would ever think that Terminal wouldn't
01:10:49
◼
►
able to just list files wherever you are. Like, I'm in terminal.
01:10:54
◼
►
Yeah, that's another thing that Apple has done recently. And again, I understand the reasons for
01:10:58
◼
►
it, but it violates some sort of the mental model of a whole different sort of cultural domain,
01:11:05
◼
►
which is system integrity protection. The Unix model has always been, if you're root, you can
01:11:09
◼
►
do anything. System integrity protection changed that. You can be root and also not be able to do
01:11:15
◼
►
something, it just doesn't even make any sense from the model of Unix, which is fine to have
01:11:19
◼
►
different models and change things around, but that's getting back to one of the things
01:11:24
◼
►
that people love about Macs, was Unix with a nice GUI on top. Some people who love Unix
01:11:28
◼
►
love Macs, some people who love Macs love Unix, and some people who both love them.
01:11:32
◼
►
And both of those realms are seeing changes, and to be fair, this happens in Unix outside
01:11:36
◼
►
of the Mac as well, where Unix does change over time, but to make that kind of change,
01:11:43
◼
►
Like this is the thing you're going to do.
01:11:44
◼
►
It's like we want to have system integrity and protection.
01:11:46
◼
►
We want there to be things that root can't do.
01:11:48
◼
►
A Unix-y way to make that change, a more Unix-y way, would be to define a new super
01:11:56
◼
►
root user that's rootier than root.
01:11:58
◼
►
So that you would keep the model the same, but that there would be a Unix-y way to, you
01:12:02
◼
►
know, if you sudo from mute with some flag, you can become the super duper root and you
01:12:07
◼
►
can still do everything.
01:12:08
◼
►
Like, in other words, change Unix,
01:12:11
◼
►
but change it in a way that still feels like Unix.
01:12:14
◼
►
You just added one more layer of stuff.
01:12:17
◼
►
And system integrity and protection is like,
01:12:18
◼
►
the answer is reboot with it off or whatever.
01:12:21
◼
►
Like, I understand why they did it the way they did it,
01:12:22
◼
►
because it's a security feature,
01:12:23
◼
►
and if you could just bypass it that easily,
01:12:25
◼
►
but entering your admin password, it just becomes like,
01:12:27
◼
►
it all makes sense.
01:12:28
◼
►
I'm just saying, it feels uncomfortable
01:12:32
◼
►
to take a well-established, I keep saying culture,
01:12:35
◼
►
but that's really what it is,
01:12:36
◼
►
a well-established culture of a realm of computing,
01:12:40
◼
►
and start modifying it in ways that fly
01:12:44
◼
►
in the face of the history,
01:12:46
◼
►
like that are not well integrated with the whole.
01:12:48
◼
►
- Yeah, you expect pseudo-LS to always list the files
01:12:53
◼
►
in the current system.
01:12:54
◼
►
You don't really expect, it's not a very Unix-y thing
01:12:57
◼
►
to say, well, go find terminal app,
01:12:59
◼
►
or go to your system preferences and hit a plus button
01:13:02
◼
►
and choose it from a GUI picker to grant full disk.
01:13:06
◼
►
- Or if I can't delete a file,
01:13:07
◼
►
change it to any VRAM setting and reboot,
01:13:09
◼
►
and then you'll be able to delete the file.
01:13:11
◼
►
- Yeah, that doesn't really fit either.
01:13:15
◼
►
The other thing, so I'm torn on this,
01:13:18
◼
►
and I know Jason and I went back and forth
01:13:21
◼
►
on Twitter about it.
01:13:22
◼
►
Like I kind of, there's a part of me that says
01:13:24
◼
►
that I want like an expert mode.
01:13:26
◼
►
I want, and maybe it's not even a checkbox
01:13:29
◼
►
in system preferences.
01:13:30
◼
►
Maybe it's like a thing you have to type at the command line in terminal just to sort
01:13:35
◼
►
of show your command line bona fides.
01:13:38
◼
►
But I kind of want to turn a lot of that stuff off.
01:13:42
◼
►
And I kind of wish that there was an expert mode.
01:13:43
◼
►
I get it though.
01:13:45
◼
►
As soon as those words come out of my mouth, I immediately – the GUI designer in me is
01:13:50
◼
►
like once you start adding an expert mode, you've lost the plot a little bit.
01:13:57
◼
►
Right, I mean you're bargaining.
01:13:59
◼
►
Like you're just like, I can see how this could be implemented,
01:14:01
◼
►
and please give it to me because I don't want to be annoyed.
01:14:03
◼
►
But I think what we all really want
01:14:05
◼
►
is the ability to continue to do the powerful things that we
01:14:09
◼
►
enjoy the Mac for, but also in a safer way.
01:14:12
◼
►
Like we want-- it's not a middle path.
01:14:15
◼
►
It is a fundamental change.
01:14:18
◼
►
It's like, you want the Mac to be safer.
01:14:22
◼
►
You need to figure out a way to make the Mac safer,
01:14:25
◼
►
while also not only retaining all the power we had before,
01:14:28
◼
►
but if anything, making it more powerful.
01:14:30
◼
►
And that requires rethinking on a level way
01:14:33
◼
►
above sort of adding security.
01:14:36
◼
►
It is, as you said many years ago, Ronco spray-on security.
01:14:39
◼
►
That's not the way security works.
01:14:41
◼
►
You have to--
01:14:43
◼
►
That's the way bad security works.
01:14:45
◼
►
And it's a difficult problem because you see the conflict.
01:14:49
◼
►
Here's the way the Mac has always worked,
01:14:50
◼
►
and here's security.
01:14:51
◼
►
How do I get them together?
01:14:53
◼
►
What you have to think is, well, what do people actually use the Mac for?
01:14:56
◼
►
Like what what in what ways do they need flexibility?
01:15:01
◼
►
And along what axes does do their workflows change and then provide
01:15:06
◼
►
safe, secure mechanisms to continue to make those changes?
01:15:11
◼
►
And that requires rethinking at a much greater level than they're changing.
01:15:16
◼
►
Like it's a type of rethinking that happened between classic Mac OS and Mac OS 10.
01:15:20
◼
►
that level of rethinking is required
01:15:22
◼
►
to get us to an operating system that retains and enhances
01:15:26
◼
►
the power of the Mac but has the security of iOS.
01:15:28
◼
►
We are never going to get there by making small changes
01:15:30
◼
►
to the existing Mac operating system.
01:15:32
◼
►
Right, and this death by a thousand paper
01:15:34
◼
►
cuts of authorization.
01:15:35
◼
►
Right, right, now it's just this terrible negotiation
01:15:37
◼
►
of who's going to be the most annoyed,
01:15:39
◼
►
like how secure versus how much annoyance,
01:15:41
◼
►
and that is not a trade-off you want to feel like you're making.
01:15:43
◼
►
iOS is a good example.
01:15:44
◼
►
Not that we want the Mac to work like iOS,
01:15:46
◼
►
but those trade-offs didn't happen.
01:15:49
◼
►
The fundamental design of iOS is the way it is because it was designed from the beginning
01:15:53
◼
►
to provide that level of security.
01:15:55
◼
►
And now they're trying to add features to it, which I feel like they're able to do more
01:16:01
◼
►
easily, add features to a system that's already secure in these ways than to add security
01:16:05
◼
►
because there is no expectation on it.
01:16:07
◼
►
Everything they've given us in iOS, every new piece of functionality has been like,
01:16:10
◼
►
we've never been able to do this before.
01:16:12
◼
►
So it's a blessing.
01:16:13
◼
►
It's a bonus.
01:16:14
◼
►
We are not starting at a level of infinite power and then watching our power wane.
01:16:17
◼
►
We are starting at a level of total constraints and then rejoicing when we can use third-party
01:16:23
◼
►
And we've all—I'm not going to say—I don't want to tempt the gods, but—so for
01:16:30
◼
►
some definition of "can't," which isn't really "can't," it's probably "shouldn't."
01:16:36
◼
►
And to their credit, they typically don't.
01:16:39
◼
►
It's hard to take away an automation system that people really use.
01:16:44
◼
►
Like, at this point, so many people in the Mac OS X era are used to having scripting
01:16:52
◼
►
languages like Perl and Python and Ruby at their fingertips.
01:16:57
◼
►
They're used to being able to write a Bash script or do something like that.
01:17:01
◼
►
AppleScript, I mean, does anybody really think people at Apple still love AppleScript and
01:17:06
◼
►
it's still around?
01:17:07
◼
►
But it is still around because there are a lot of people who really count on it.
01:17:13
◼
►
And apps like Keyboard Maestro, one of my favorites, have long had superpowers to automate
01:17:20
◼
►
things in your on-screen buttons and stuff like that in a way that can't be scripted
01:17:29
◼
►
It would be hard to take that away, but I kind of just want to authorize all of it.
01:17:35
◼
►
My other complaint is that I don't feel like these entitlements, the way that you
01:17:41
◼
►
as the power user who wants to change them.
01:17:44
◼
►
I don't think they're organized very well at all.
01:17:46
◼
►
Like I tend to think that there should be a way
01:17:51
◼
►
to do it by app.
01:17:53
◼
►
So that instead of fishing all over system preferences
01:17:56
◼
►
to find the three places where I wanna add BB Edit
01:17:59
◼
►
as a special app and give it entitlements,
01:18:01
◼
►
I'd rather just say, here's BB Edit
01:18:03
◼
►
and here's the permissions I want to grant to it.
01:18:06
◼
►
- Yeah. - Check, check, check, check.
01:18:08
◼
►
I wanna check them all.
01:18:09
◼
►
Yeah, the whole system is not designed very well.
01:18:14
◼
►
From a software developer's perspective,
01:18:16
◼
►
the nightmare of having to explain to all your users
01:18:18
◼
►
to do with this dance, there's a lot of steps.
01:18:20
◼
►
The steps are complicated, and they require a bunch of skills
01:18:23
◼
►
that not every Mac user has, especially
01:18:25
◼
►
in this day of people being raised on iPhones.
01:18:28
◼
►
It involves using another application
01:18:30
◼
►
with separate windows.
01:18:31
◼
►
It involves dragging something from somewhere
01:18:33
◼
►
into that window.
01:18:33
◼
►
As you said, there's no way to organize by application.
01:18:36
◼
►
I think iOS has a better model here where, for the most part, the iOS model is that if
01:18:43
◼
►
an application wants to do a thing that it requires permission for, it prompts you and
01:18:48
◼
►
that you can say allow or deny right from the application. It's not like this is making
01:18:54
◼
►
you go someplace else and drag a thing or whatever. And then the second thing is that
01:18:56
◼
►
they're adding now is these reminders which say, "Just so you know, the Facebook application
01:19:01
◼
►
has been using your location for the past three hours and here's where it..." You know,
01:19:05
◼
►
those dialogue boxes.
01:19:07
◼
►
That is a great, you know, suspenders to add to the belt
01:19:11
◼
►
to say, yeah, we know you tapped through that dialogue
01:19:14
◼
►
and it was really easy to do.
01:19:15
◼
►
But just a reminder, this is what this app is doing.
01:19:18
◼
►
Those two things combined makes people aware
01:19:21
◼
►
of what the app is doing, while also not requiring them
01:19:24
◼
►
to do more complicated stuff.
01:19:27
◼
►
Like there's nothing, developers of iOS applications
01:19:29
◼
►
don't have to have like a read me file or a support site
01:19:31
◼
►
explaining to people how to click allow.
01:19:34
◼
►
Like it's very easy to do.
01:19:37
◼
►
It's way too complicated to do that on the Mac.
01:19:40
◼
►
Even I find it annoying just because it's so tedious
01:19:43
◼
►
and time consuming.
01:19:44
◼
►
I understand the consequences.
01:19:46
◼
►
If it's good enough for iOS,
01:19:47
◼
►
explain to me the consequences here.
01:19:49
◼
►
Allow me to quickly say yes, but then to your point,
01:19:54
◼
►
have some place where this is more visible to me.
01:19:56
◼
►
A Mac-like way to do it would be
01:19:58
◼
►
some kind of like activity report.
01:20:00
◼
►
Maybe it can be in screen time for the Mac.
01:20:03
◼
►
application to show me what they're all doing. So I can look at a report if I'm interested
01:20:07
◼
►
and then proactively occasionally remind me that something's doing a weird thing. So I
01:20:10
◼
►
have, you know, it's a delicate balance, but that's the line they're trying to walk with
01:20:15
◼
►
the Mac now and with iOS for that matter. And on the Mac there, they have made it too
01:20:20
◼
►
complicated and too annoying.
01:20:21
◼
►
Yeah. It's occurred to me that maybe they could put some of that in the get info window
01:20:25
◼
►
in the finder. So if you select an app and you do
01:20:28
◼
►
Nobody knows what that window is.
01:20:31
◼
►
Of course. I did it 10 minutes ago today, but nobody else ever looked at that window.
01:20:38
◼
►
There's another thing. This is the Mac OS X knowledge that I think even fewer people
01:20:41
◼
►
know. Do you know the difference between Command-I and Command-Option-I?
01:20:44
◼
►
Command-Option-I is "show info." Command-I will open a window, and then if you select
01:20:52
◼
►
another file, it doesn't change. But Command-Option-I will show you a floating palette, and as the
01:20:59
◼
►
Selection changes in the finder it changes what it's showing you the info for and we are the only two people who know that
01:21:04
◼
►
Entire world I thought I use it all the time and it's right there versus if oh windows
01:21:10
◼
►
But it's just it's such a such a relic of classic Mac OS is still hanging out there
01:21:14
◼
►
And then the command option is not from classic Mac OS that's a nextism. I believe that we benefited from during transition
01:21:22
◼
►
Yeah, because next was a little bit more
01:21:24
◼
►
Inspectory yeah, inspector in
01:21:28
◼
►
Yeah, sort of weird that they're both there, but I remember thinking it was pretty cool
01:21:31
◼
►
And I can't tell anybody someone Apple will find out they're both there remove one of them. I
01:21:35
◼
►
Will say while you mention it next is an exception to my spelling rules I do spell it the way that next
01:21:43
◼
►
Punctuation outside the quotes and you're spelling next with the capital X and T because it just it when you spell it without
01:21:53
◼
►
Their funky capitalization. It doesn't look like the same company
01:21:57
◼
►
It's like it doesn't read to me as the the
01:22:01
◼
►
Former company that Apple acquired with Steve Jobs just like back was all squished together with capital M
01:22:06
◼
►
Doesn't read like an Apple product us because there's no Apple product by that name
01:22:09
◼
►
I don't know how much longer we can roll, but I mean thank our third and final sponsor
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Really what you see is what you get.
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They have, in my opinion, one of the nicest analytic interfaces I've ever seen.
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So clear, such good data design, and it gives you a nice overview of where people are going
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A lot less confusing than most analytics packages that I've ever seen, which typically seem
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01:23:53
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What's the ATP code probably just ATP?
01:23:56
◼
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Yep, I think so. Yeah, you don't know you don't listen to the ads. I
01:24:02
◼
►
Can't do it I was telling Marco when we were doing I know Marco records the ads for the ATP before you guys
01:24:10
◼
►
Start recording and then he can just he just slots them in
01:24:15
◼
►
But when you're—I don't listen to your live telecast. I always listen to the edited
01:24:19
◼
►
version. When you guys do sponsor breaks, how long do they last? Just a couple seconds?
01:24:24
◼
►
Or do you guys get up and refresh your beverages?
01:24:26
◼
►
Adam: In the live show?
01:24:28
◼
►
Tom Bilyeu: Yeah, like when you're recording. Let's say it's Wednesday. It's last night,
01:24:31
◼
►
right? You guys probably did a show last night. So when you're recording and you've got
01:24:37
◼
►
a live audience that is listening along and chatting and
01:24:43
◼
►
What other what does Marco do for the sponsor breaks? There are no sparkle sponsor breaks can't stop won't stop
01:24:48
◼
►
Show must keep going but there you don't even mention it right now. We're not even mentioned
01:24:52
◼
►
We don't even know where the ads are gonna be when we're done recording and a live show. I
01:24:58
◼
►
Have a lot of trouble doing
01:25:02
◼
►
sponsor reads in post
01:25:04
◼
►
It takes me like, you know, I think I did a pretty I did it
01:25:09
◼
►
I think I did a fine job with those three sponsors reads tonight one take right there straight through off the top of my head
01:25:16
◼
►
I can't think of anything
01:25:17
◼
►
I forgot to mention but when I do them in post because like let's say that I don't have the ad when I'm you know
01:25:23
◼
►
It's I told you I we record tonight, but I maybe I don't have the text for one of the ads
01:25:27
◼
►
I'll do it tomorrow. It takes me like six takes I
01:25:31
◼
►
I feel like an idiot and and I'll like and there are times where I do it
01:25:35
◼
►
In posts like that and I look at the running time and it's like seven minutes and I'm like what the hell I mean
01:25:42
◼
►
I know my sponsor reads are sometimes long but seven minutes. What the hell am I doing? It's like without the pressure of
01:25:47
◼
►
Feeling like I'm I'm wasting you John Syracuse's or whoever my guest of the the episode is like I don't want to bore you
01:25:56
◼
►
I don't want to waste your time
01:25:58
◼
►
So it gives me like an edge and it keeps me sharp on a sponsor read
01:26:02
◼
►
Whereas when I'm just talking to myself in a microphone
01:26:04
◼
►
I do a terrible job. It's just a quiet skill just like doing the ad reads in the show
01:26:10
◼
►
It's I'm sure it's a thing you could get good at if you wanted to do it
01:26:12
◼
►
You got good at doing the ads in the show, right?
01:26:14
◼
►
So it's just a good question of practice
01:26:16
◼
►
I feel like if it's something you wanted to do a change you wanted to make you could do it
01:26:19
◼
►
but I've let you sound comfortable doing them live in the show and
01:26:22
◼
►
It's also a very different feeling psychologically like I feel like right here
01:26:27
◼
►
we're having a conversation and I'm not talking to myself and when I first started doing podcasts,
01:26:32
◼
►
I definitely was self-conscious about it. It seems weird. I never really spent much time speaking
01:26:37
◼
►
into a microphone. I thought it was very weird in the first years of it hearing my own voice
01:26:44
◼
►
in my headphones and technically I don't even know what changed in the interim, but there was also
01:26:50
◼
►
like in the early years doing the show with Dan Benjamin. There was also a little bit of lag
01:26:54
◼
►
with the audio and it would drive me nuts. I couldn't finish a sentence sometimes because
01:27:00
◼
►
I'm hearing my words from half a second ago. You get used to it, but I still find if I record the
01:27:07
◼
►
ads like that, I have this—it's incredibly self-conscious. I'm doing something very weird
01:27:13
◼
►
talking to myself. Well, I mean, the beauty of it is you can do six takes because who cares?
01:27:20
◼
►
It's time consuming, but at least you are all—it's like writing, you know, during
01:27:26
◼
►
Fireball Live versus being able to write ahead of time and then decide when it's ready
01:27:30
◼
►
to be published.
01:27:31
◼
►
There you go.
01:27:32
◼
►
I hear you bought a fridge.
01:27:37
◼
►
And you talked about it with a friend of the show, Merlin Mann, on your show.
01:27:42
◼
►
Honest to God, like that was—
01:27:43
◼
►
Reconcilable differences.
01:27:45
◼
►
I did buy a fridge, and that was intended to be like, oh, I bought a fridge.
01:27:50
◼
►
Let me just mention it for two minutes.
01:27:51
◼
►
But it just spooled out of me and eventually became an entire show.
01:27:57
◼
►
It was not the intention.
01:27:58
◼
►
And it's not even really like a good story with a twist ending or anything.
01:28:03
◼
►
It's not even a story at all.
01:28:04
◼
►
It is just merely a recitation of the events involving the purchase
01:28:12
◼
►
and installation of a refrigerator.
01:28:13
◼
►
but I'm glad people enjoyed it.
01:28:15
◼
►
Yeah, I'll put a link in Rec.
01:28:18
◼
►
Diff's fridge show.
01:28:20
◼
►
You must have had tons of this with your new house movement.
01:28:24
◼
►
Yeah, and you got to like new furniture, and new kitchen,
01:28:27
◼
►
and new-- I don't know, unless Amy just deals
01:28:29
◼
►
with all this stuff.
01:28:30
◼
►
But it's got to be that multiplied by 1,000, right?
01:28:34
◼
►
Yeah, I love our fridge.
01:28:36
◼
►
We have a really nice fridge, and I love it to death.
01:28:38
◼
►
It's one of my favorite things I've ever owned,
01:28:40
◼
►
and it's always got ice.
01:28:42
◼
►
and it doesn't have a stupid thing. You stick a cup in and it shoots ice. You just open the
01:28:47
◼
►
freezer drawer and then there's a big bucket of ice and it's always filled up and we're never out
01:28:53
◼
►
of ice, which was in our old house where we rented and had like a typical renter's fridge. You know,
01:28:59
◼
►
kept stuff cold, kept stuff frozen, but you know, didn't really have any features.
01:29:03
◼
►
**Matt Stauffer** Do you do any of the fancy ice stuff for your fancy drinks?
01:29:08
◼
►
No, I've got these—I'm not a believer in that. I think it's sort of a waste of
01:29:16
◼
►
time even though—like the clear ice?
01:29:19
◼
►
Mm-hmm. Yeah. Or weird shapes like balls or large cubes.
01:29:24
◼
►
I have the balls, but what I have that's easier and it's the only thing I really
01:29:28
◼
►
use are the large cubes, and they're in a—is it silicon or silicone?
01:29:34
◼
►
I think it's a brand called Tuvalo.
01:29:38
◼
►
The Tuvalo King Size Ice.
01:29:40
◼
►
Let's see if that's right.
01:29:42
◼
►
And it's super easy.
01:29:43
◼
►
You just fill it up and it makes six sort of fist-size cubes of ice.
01:29:48
◼
►
AG: Here's the question.
01:29:51
◼
►
If you had a magic, cost-free, super-efficient butler who could give you perfectly clear
01:29:57
◼
►
ice whenever you wanted it instantly, would you use that in your drinks?
01:30:02
◼
►
No, I honestly don't care about clear ice. I really don't and I care about so many things and I
01:30:08
◼
►
Like if I am making a cocktail I would like I like to have a really nice
01:30:14
◼
►
Like if there's like a lemon slice or you know appeal I like to make that nice and neat
01:30:20
◼
►
I like to pick my own lemons and oranges and I picked them specifically as to whether the Rhine has any any
01:30:27
◼
►
Gross double edges. No blemishes. No blue ink
01:30:31
◼
►
But I I don't get it. I you know, I have all sorts of weird quirks. I have been picky about my pens
01:30:37
◼
►
I'm picky about all sorts of things. So I'm not putting anybody down who is picky about clear ice and
01:30:41
◼
►
our friends at studio neat who make all sorts of fun stuff like the space pen and notebooks and the
01:30:50
◼
►
Glyph which is a great product. That's a little
01:30:53
◼
►
Tripod mount for any phone so you can snap it on your phone and put it on a tripod
01:30:59
◼
►
They make all sorts of cool stuff including a clear ice kit, and I just could not care about their clear ice kit
01:31:05
◼
►
Well again the kit means you have to make yourself
01:31:08
◼
►
I was just like if you if you could get it instantly
01:31:09
◼
►
But you don't care about it like I don't care about drinks, and I don't really drink at all
01:31:13
◼
►
But I do think clear ice is really cool, and I mean I first of all I think it looks cool
01:31:17
◼
►
But the second thing is if you're talking about different sizes and shapes you have a drink
01:31:22
◼
►
Like in the summer where the ice starts to get small and you drink and some of the ice cubes come into your mouth, right?
01:31:30
◼
►
When an ice cube has all the air pockets the sort of texture and also kind of taste of an ice cube with a bunch
01:31:36
◼
►
Of those air pockets on your tongue is very different from an ice cube that does not have
01:31:41
◼
►
All those air pockets in it
01:31:43
◼
►
Like I feel like it actually changes how the drink tastes even if it's just ice water
01:31:47
◼
►
You know the taste I'm talking about the aerated ice cube taste and I I find the clear ice
01:31:53
◼
►
More luxurious that said I do not make clear ice and I have never made it in my entire life
01:31:58
◼
►
Never would because it's way too much of a hassle for me to deal with and I don't even put ice in my drinks most
01:32:03
◼
►
Of the time so it's not a thing that is a factor in my life, but I do I do find it appealing
01:32:07
◼
►
So if I had that instant Butler, I would accept clear ice almost all the time
01:32:12
◼
►
Yeah, well, I guess if I had the Butler, I mean who am I kidding?
01:32:16
◼
►
What is your preference like, you know it would you rather have a clear ice cube or a non clear?
01:32:23
◼
►
The clear ones look cooler and I feel like they taste better.
01:32:25
◼
►
Dave Asprey Yeah, I guess if I didn't have to do any
01:32:28
◼
►
work, I wouldn't have to. Even my pal Lee, the guy who runs Hopsing Laundry, my beloved
01:32:32
◼
►
cocktail bar here in Philly where he fusses over everything. He does not fuss over clear
01:32:37
◼
►
ice. He has very good ice and he's very particular that this drink gets a cube and
01:32:42
◼
►
this drink gets a sphere and whatever, but he doesn't bother with the clear ice.
01:32:46
◼
►
Adam Back (01:
01:32:47
◼
►
It's still a thing. I don't see anything in the silicone thing that helps with the clearing.
01:32:52
◼
►
No, this doesn't clear. This is just a way to make big ice cubes.
01:32:56
◼
►
Yeah. If you're doing it commercially, unless I guess you could increase your price by a lot if
01:33:00
◼
►
you go through the hassle, but it is quite a hassle to do.
01:33:03
◼
►
Yeah. And it's like some of these ones, it's like they make a big thing and then it's like
01:33:07
◼
►
the non-clear part settles to the bottom and you got to sit there and cut it in half and all this
01:33:12
◼
►
stuff. And I've seen things on YouTube where there's like restaurants that have like $40,000
01:33:16
◼
►
ice cube makers just to get clear ice. How did we get off on the ice? Oh, the refrigerator talk.
01:33:22
◼
►
I'll tell you what though, as much as I like the fridge, we have a—I forget the name of the brand,
01:33:29
◼
►
but we have a supposedly a—Osco, I forget what it is, a dishwasher.
01:33:33
◼
►
**Matt Stauffer** Bosch?
01:33:34
◼
►
**Ezra Kleinman** Ah, no, it's something else, but I don't want to besmirch them too bad,
01:33:39
◼
►
but it's apparently a very nice dishwasher. It does get the dishes clean, I will say.
01:33:43
◼
►
It will to get the dishes clean but man. Oh man is the interface terrible and it's got even though it's it's brand new and it's nice
01:33:50
◼
►
It has those
01:33:51
◼
►
Has those type of buttons that kind of click?
01:33:55
◼
►
And I guess they're waterproof. You know what I mean that there's like a membrane sort of like microwave buttons often are
01:34:01
◼
►
But the but your touches just don't register sometimes and you'll hit like you just press harder
01:34:07
◼
►
Yeah, and you hit start and it makes I don't know what the symbol means it hits start and it makes it puts three little
01:34:14
◼
►
horizontal lines up on this ground and that means go and you close the door and then nothing happens and
01:34:20
◼
►
Then you open it up and you hit the same button and you get the same three lines and you close the door and it
01:34:26
◼
►
Yeah, this is I feel like is a gap and still still in this modern age
01:34:30
◼
►
like we're all so excited when you know back in our youth when Consumer Reports came as like finally someone is going to
01:34:36
◼
►
do reviews of things that people previously didn't review like a
01:34:40
◼
►
Clear I'd look at dishwashers and reliability in cars and in the modern era we have things like well
01:34:45
◼
►
There's just you know online reviews was a big revolution than things like the wire cutter
01:34:48
◼
►
We're like I don't have time to read a bunch of rears. Just tell me which one I should buy
01:34:51
◼
►
None of these I feel like address
01:34:53
◼
►
This major concern that is such a factor in all of our lives, which is is this the best whatever for you?
01:35:00
◼
►
Oh, here's how much it costs. Here's the features it has if the interface drives you insane. That is a huge factor
01:35:06
◼
►
I don't care how reliable it is.
01:35:08
◼
►
I don't care how much it costs.
01:35:09
◼
►
I don't care how clear it gets.
01:35:10
◼
►
It's just every day I have to use this interface.
01:35:12
◼
►
If the buttons are annoying to press, let alone if the buttons are inscrutable.
01:35:15
◼
►
And I feel like there's, you know, I'm mostly playing with the wire cut here.
01:35:18
◼
►
There's way too little emphasis in Consumer Reports, in any kind of product reviews, in
01:35:24
◼
►
the wire cutter of the user interface of physical products that can make or break.
01:35:30
◼
►
Like I understand you do want to know how does it perform and you do want to know about
01:35:33
◼
►
reliability and you do want to know about features, but in the end, even if you have
01:35:37
◼
►
all of those, if the thing that you're describing is the case, you will not love this appliance.
01:35:43
◼
►
This appliance will slowly drive you mad.
01:35:45
◼
►
Darrell Bock Yeah, totally. It's dishwasher driving me
01:35:48
◼
►
mad. The other thing that stinks, and I get it, I want to be a good citizen. Maybe it's
01:35:52
◼
►
even legal now, I don't know, but it takes forever to clean the dishes. It does get them
01:35:56
◼
►
very clean, but I guess as a water-saving measure, it's squirting like one tiny hot
01:36:03
◼
►
thing at a time. I don't know why. Mine also takes a long time. And I do wonder. I assumed
01:36:08
◼
►
it took forever because it's doing an extremely thorough job because I feel like it is doing
01:36:12
◼
►
an extremely thorough job. But I don't know what's going on inside there. I don't know what's taking
01:36:17
◼
►
so long. I was talking to Marco about it. Marco's convinced it's a water-saving measure. Maybe.
01:36:23
◼
►
But it's funny because it just shows the difference. People in all sorts of industries,
01:36:32
◼
►
People designing engineers who are designing dishwashers are thinking about water converse
01:36:36
◼
►
at conservation now. Whereas like you just know that like when dishwashers first became
01:36:41
◼
►
a thing like I don't know late 50s early 60s the engineers at General Electric all they
01:36:47
◼
►
were thinking was how do we close down these dishes as fast as we can because that's a
01:36:52
◼
►
selling feature.
01:36:53
◼
►
That's the error when they say if we can get these dishes clean by spraying with the radiation
01:36:57
◼
►
we'll do it. You don't care about you, your healthy environment. We just want to get dishes
01:37:02
◼
►
clean. And then we're going to advertise the hell out of the fact that ours is faster than
01:37:05
◼
►
the other guys. Yeah, our radiation really removes every trace of dirt. Totally, totally
01:37:11
◼
►
sanitizes them. No life remains on these dishes when we're done with them. I had a link in
01:37:16
◼
►
here. It looks like David Pogue is back at the New York Times. I don't know if that's
01:37:20
◼
►
a one off thing. I haven't looked at it yet for a while. Story fly through, but I didn't
01:37:25
◼
►
follow the link and didn't note that it was the New York Times. It's a story on Easter
01:37:29
◼
►
eggs and just totally rip off James Thompson's presentation. Do you know what? I don't know
01:37:35
◼
►
because I have James Thompson of, of a peak calc fame and drag thing fame. For those of
01:37:43
◼
►
us who are a little bit older, you still use drag thing. I'm running it right now. I'm
01:37:47
◼
►
looking at it right now, even though it's not retina, but you don't have a retina. This
01:37:50
◼
►
is my run. It is play zone. No problem. So James Thompson was at a conference recently
01:37:55
◼
►
and did like a 28 minute talk on the history of Easter eggs. I've got it saved up. I have seen
01:37:59
◼
►
rave reviews of people saying that this is they knocked it out of the park knowing James. I'm
01:38:06
◼
►
sure that he did. For those of you who don't know, peacocks, peacocks, Easter eggs are some of the
01:38:15
◼
►
most. Well, see, I feel like those are not Easter eggs. I know that's what it's on. I feel the
01:38:21
◼
►
The definition of Easter egg has expanded to ridiculous.
01:38:24
◼
►
It's kind of like lunatic fringe.
01:38:26
◼
►
Lunatic fringe was not an Easter egg in After Dark.
01:38:30
◼
►
Lunatic fringe was a feature of After Dark.
01:38:31
◼
►
It wasn't a hidden cool thing that you could discover.
01:38:35
◼
►
It was totally there.
01:38:37
◼
►
It was just a feature.
01:38:38
◼
►
And in the same way, PCALC, which is essentially
01:38:40
◼
►
a calculator, has a, quote unquote,
01:38:43
◼
►
"Easter egg" where there's an entire crazy 3D game
01:38:46
◼
►
environment in the same application.
01:38:50
◼
►
Yeah, and AR.
01:38:51
◼
►
But it is not a cute, hidden little feature somewhere
01:38:55
◼
►
that you would notice or could trigger.
01:38:56
◼
►
Even when you have things like the breakout game in System 7
01:38:59
◼
►
or whatever, that counts as an Easter egg
01:39:01
◼
►
because it was hidden, like an Easter egg is hidden.
01:39:03
◼
►
And I guess the about stuff, the PCAL stuff,
01:39:06
◼
►
is kind of hidden in the about screen.
01:39:08
◼
►
But at a certain point, I would love
01:39:10
◼
►
to know a number of lines of code.
01:39:14
◼
►
How much of PCAL is the quote unquote Easter egg,
01:39:16
◼
►
and how much is the calculator at this point?
01:39:19
◼
►
How much is the math engine?
01:39:20
◼
►
or as James would call it, probably the maths engine.
01:39:23
◼
►
With the code carried over from whatever,
01:39:25
◼
►
he wrote it in Pascal like 20 something years ago.
01:39:28
◼
►
I'm just curious if you have any fond memories of Easter eggs
01:39:31
◼
►
from back in the day.
01:39:32
◼
►
What was the-- the Finder one, was it the--
01:39:34
◼
►
it was the Finder, and if you held down the Option key
01:39:36
◼
►
and went to about this Mac--
01:39:38
◼
►
No, about the Finder is--
01:39:40
◼
►
About the Finder.
01:39:40
◼
►
Yeah, with the little mountain range.
01:39:43
◼
►
I did that-- here's the thing that I'm thinking
01:39:45
◼
►
about Easter eggs the other day.
01:39:46
◼
►
I watched James' thing as well.
01:39:49
◼
►
That little thing where you hold down the option key when you select the "About" and it changes to
01:39:53
◼
►
the "About the Finder" and you see the little "Sierra Nevada Mountains" in sort of this
01:39:57
◼
►
abstract black and white artwork. I must have activated that Easter egg hundreds of times
01:40:06
◼
►
in my life on my Mac. Why? Like, once I did it once, then I knew that it was there.
01:40:16
◼
►
the discovery had been made. It's not like there was any interactive elements or anything. If there
01:40:22
◼
►
was scrolling credits, you can watch them scroll, but once you've done that, that's it. And I wasn't
01:40:26
◼
►
showing people. It's not like other people were there with me. "Hey, let me show you this cool
01:40:29
◼
►
Easter egg that you might not know about on your Mac." Just me, by myself, I would activate that
01:40:34
◼
►
Easter egg. And I think the reason I was doing it was like, you know, the thing that Apple says about
01:40:40
◼
►
all their current products, but is actually true of Easter eggs. Surprise and delight. I just needed
01:40:45
◼
►
I just like the idea that it was there, and I would just activate it and get a little
01:40:51
◼
►
smile and have a little tiny microdose of joy.
01:40:55
◼
►
So yeah, there's that thing that somebody did because they thought it would be fun.
01:40:59
◼
►
And there's that graphic.
01:41:00
◼
►
So my favorite, or one of my favorites, was QuarkXPress had one.
01:41:06
◼
►
And I might misremember—it's been a long time since I've used QuarkXPress—but for
01:41:10
◼
►
a number of years, I used QuarkXPress more than I used any other app.
01:41:14
◼
►
I used it more than BB Edit even.
01:41:16
◼
►
And I got really, really good at it.
01:41:18
◼
►
And there was a keyboard shortcut
01:41:20
◼
►
to delete the current element.
01:41:24
◼
►
And it wasn't just the Delete key.
01:41:26
◼
►
It was Command-Option-K or something like that.
01:41:29
◼
►
And the idea was, I think, that you
01:41:33
◼
►
could be in text editing mode, where the Delete key would
01:41:36
◼
►
delete the last character.
01:41:38
◼
►
But what you really want to do is you
01:41:39
◼
►
want to delete the whole text box
01:41:41
◼
►
that you've placed on the pasteboard.
01:41:43
◼
►
you do Command-Option-K or something like that. But if you held down an extra key—I
01:41:48
◼
►
forget if it was Control. I think it was Control. So you do Control-Command-Option-K, a little
01:41:54
◼
►
alien came out from the side, marched over, and then shot the element you were deleting
01:41:59
◼
►
with a ray gun. It would take like 20 seconds for this. I used it all the time. Late at
01:42:07
◼
►
night at the student newspaper, you start going stir-crazy, I would make the little
01:42:12
◼
►
Quark Express alien come out and spend 20 seconds deleting a thing that I could have
01:42:16
◼
►
deleted completely instantaneously. But I thought that was amusing.
01:42:20
◼
►
Tim Cynova One of the beautiful things of the modern
01:42:22
◼
►
internet is that you can find a video of that happening, I believe, on YouTube or some other
01:42:26
◼
►
source because I remember Googling it at some time in the past and seeing the little animation.
01:42:29
◼
►
I never used Quark Express in real life, but yeah, it's totally one of those little Easter
01:42:34
◼
►
eggs that, you know, was just there to be fun. And why were you activating it? Because
01:42:39
◼
►
You were looking for a tiny microdose of surprise and delight?
01:42:44
◼
►
I wouldn't be surprised if James mentioned it, but MailSmith had an Easter egg where
01:42:51
◼
►
on April 1st, it would add a preference to the notification set.
01:42:55
◼
►
MailSmith is the email client made by Barebone Software based on the text engine of BB Edit.
01:43:02
◼
►
And on April 1st, it would add a preference, and I think it was on by default, to deliver
01:43:06
◼
►
a 10 kilovolt electric shock with each new email.
01:43:09
◼
►
And all it did was play a little buzz sound, which was funny.
01:43:14
◼
►
I'm not really much for April 1st gags, but it was all right.
01:43:17
◼
►
But I do recall that while I was there, we did get some support mail from people who
01:43:23
◼
►
did not realize it was a joke.
01:43:25
◼
►
I remember being impressed.
01:43:32
◼
►
One of the other Easter eggs I was impressed by that invoked a new era of Easter eggs was
01:43:35
◼
►
was the first 3D Easter egg that I experienced,
01:43:39
◼
►
which was the iguana flag on the Power Macs.
01:43:42
◼
►
- I don't remember this.
01:43:43
◼
►
- It was a nice combination,
01:43:44
◼
►
I think it's in James' talk,
01:43:45
◼
►
it was a nice combination of,
01:43:47
◼
►
so the Power Mac, the whole big thing with the Power Mac
01:43:49
◼
►
was the Power PC, the Macintosh,
01:43:50
◼
►
and the whole message and sort of,
01:43:54
◼
►
you know, significance in the community
01:43:56
◼
►
was that these are much faster than your old Macs.
01:43:59
◼
►
They are more powerful.
01:44:00
◼
►
They can do all sorts of neat things
01:44:02
◼
►
that your old Mac could never do.
01:44:04
◼
►
- Oh, right, right.
01:44:04
◼
►
the graphing calculator. >> Yeah. And the Easter eggs followed along
01:44:09
◼
►
with that. I think this was in firmware or something. Maybe there was some kind of key
01:44:14
◼
►
combination. I forget how to activate it. But basically it would take over your entire
01:44:18
◼
►
screen with a comically grainy by today's standard background image of one infinite
01:44:24
◼
►
loop with the flags that are in front of the building. It was kind of zoomed in more. And
01:44:29
◼
►
was a flagpole, and hanging from the flagpole was a flag. I think it had a flag with somebody's
01:44:36
◼
►
pedaguan on it or something. And it was rendered in Quickdraw 3D, which you can recall was
01:44:40
◼
►
Apple's attempted 3D API back in the day. Or maybe it was like Quickdraw 3D Rave, or
01:44:47
◼
►
I don't remember the particular standard. But anyway, it was a 3D flag, again, comically
01:44:50
◼
►
green with a comically small number of polygons on it. And it would flap in the breeze. And
01:44:56
◼
►
This alone, it doesn't make any sense that this would be impressive, but this alone was
01:44:59
◼
►
impressive that you'd have a big color graphic which looked "photorealistic" in the background
01:45:05
◼
►
because it was just a photo, and then a 3D flag flapping in the breeze, which was a really
01:45:10
◼
►
hard thing to do.
01:45:11
◼
►
And it was demonstrating, as it flapped at like 12 frames per second or whatever, it
01:45:15
◼
►
was demonstrating the amazing power of these new computers because you couldn't hope to
01:45:19
◼
►
render this at all at like one frame every seven seconds on like an old Mac or worse,
01:45:26
◼
►
I don't think there was a cursor on the screen, but if you move the mouse around
01:45:29
◼
►
You could influence the direction of the wind on the flag so you didn't actually see a cursor
01:45:34
◼
►
But you'd notice that it was interacted that you change the direction of the wind
01:45:37
◼
►
And by changing the direction of the wind
01:45:40
◼
►
You know sort of making go all the way to the right and all the way to the left all the way to the right like
01:45:44
◼
►
Back and forth whipping making the flag whip back and forth you could eventually tear the flag off of the pole
01:45:49
◼
►
and it would like flutter down and
01:45:51
◼
►
This was an amazing easter egg because it was like hidden inside your computer
01:45:55
◼
►
It was 3D graphics, and it was interactive, and it was weird,
01:45:58
◼
►
and had an iguana on it.
01:45:59
◼
►
And it was super Apple-focused, and it demonstrated
01:46:02
◼
►
the power of your Power Mac.
01:46:03
◼
►
That's another one that stands out in my memory.
01:46:05
◼
►
It's a little weird that Apple doesn't do stuff like that
01:46:08
◼
►
I mean, you get the feeling that Steve Jobs wasn't really
01:46:11
◼
►
a fan of that sort of thing.
01:46:12
◼
►
Which is weird, because if you think about Steve Jobs making
01:46:15
◼
►
like blue boxes with Woz, he was--
01:46:16
◼
►
and the pirate flag and everything like that,
01:46:18
◼
►
that was totally up his alley.
01:46:21
◼
►
But at a certain point, he turned the car on.
01:46:23
◼
►
Yeah, he outgrew it.
01:46:24
◼
►
Yeah, he outgrew it.
01:46:24
◼
►
Or either outgrew it or decided that if it's not him doing it, don't do it because now
01:46:28
◼
►
you're messing up his thing.
01:46:29
◼
►
It's great when he's messing up AT&T's phone system.
01:46:31
◼
►
It's not so great when you're messing up his thing.
01:46:33
◼
►
Dave Asprey Yeah.
01:46:34
◼
►
Because the other thing I wouldn't—I don't know if—sometimes you'd call them Easter
01:46:37
◼
►
eggs just because they were clever.
01:46:40
◼
►
But just an about box that did something interesting.
01:46:43
◼
►
You'd go to about this Mac or about this app and it would—people—it was a place
01:46:50
◼
►
for clever developers to blow off Steam.
01:46:54
◼
►
I mean, James obviously still has it, but--
01:46:57
◼
►
BBS still got it, too.
01:47:01
◼
►
But that was thrown by the wayside.
01:47:03
◼
►
It was the one window the developer
01:47:05
◼
►
felt like was for them.
01:47:07
◼
►
It was a place where you could go--
01:47:08
◼
►
the only reason the user would go there
01:47:10
◼
►
is to maybe get a version number.
01:47:11
◼
►
So that's the only information you have to convey.
01:47:12
◼
►
But every other part of that window
01:47:14
◼
►
is it's like the place for the developer to take a bow.
01:47:17
◼
►
And depending on how deeply you want to bow,
01:47:19
◼
►
if you want to put in your breakout game or a 3D driving
01:47:22
◼
►
game with an AR component, that's the place to do it.
01:47:28
◼
►
But it's interesting that Apple sort of went away from that. I can't remember the
01:47:32
◼
►
last time anybody found an Easter egg in Apple software, but Google still does it famously
01:47:38
◼
►
all the time. They had Mario driving around Google Maps on Mario Day. Did you know this?
01:47:44
◼
►
Mario Day is March 10th because it looks like Mario.
01:47:47
◼
►
That's terrible.
01:47:49
◼
►
the fourth. All these sort of pun-based holidays are not great.
01:47:54
◼
►
May the fourth at least—I cringe at it. I think it's a little corny. But at least
01:48:00
◼
►
you would say, like, when it is May fourth, you would say May the fourth. And it does
01:48:04
◼
►
sound like May the fourth be with you. It works at a certain level where Mar Ten equals
01:48:12
◼
►
Yeah, it's more of a stretch.
01:48:14
◼
►
Kind of a stretch. I'm trying to think who else does Easter eggs.
01:48:17
◼
►
probably still Apple ones hidden in there. Like people can sneak stuff in, but it's,
01:48:21
◼
►
uh, the thing is there's so much more software now that, uh, you know, so many more applications.
01:48:26
◼
►
The number of applications in the app store dwarfs the number of applications ever made
01:48:30
◼
►
for classic Mac OS by probably orders of magnitude. So if there are awesome Easter eggs out there,
01:48:35
◼
►
maybe we just don't even know about them. I feel like at various points in the early
01:48:39
◼
►
life of the Mac, I was at least aware of, if not had a copy of every application available
01:48:44
◼
►
things for the computer, right? Certainly all the popular ones, right? So you could,
01:48:48
◼
►
you could, it's like being in a small town where you know everybody, right? And then you know,
01:48:52
◼
►
like these three have Easter eggs and everybody eventually knows about the Easter eggs and we
01:48:56
◼
►
share it. And with like with millions of apps in the app store, that doesn't happen anymore.
01:48:59
◼
►
There's not, there's not that sort of, it's like television, you know, when we're all watching the
01:49:04
◼
►
same three networks in the same five shows, it's a lot easier to have a shared understanding of the
01:49:09
◼
►
the current state of play.
01:49:11
◼
►
You added this.
01:49:12
◼
►
Here's a story you added to the show notes about Apple locking batteries
01:49:18
◼
►
Michael Tsai has it on his website.
01:49:20
◼
►
I'll link to that in the show notes.
01:49:24
◼
►
This has been growing for a while.
01:49:25
◼
►
And I think that the gist of it now is that it's not
01:49:29
◼
►
that you can't use a non-authorized battery replacement,
01:49:34
◼
►
but if you put a non-authorized battery replacement into an iPhone
01:49:39
◼
►
and presumably maybe iPads too, or if not, it might be coming. You get a permanent warning
01:49:45
◼
►
in settings that tells you that the battery needs to be serviced, which would annoy the
01:49:51
◼
►
hell out of me to have something like that that I can't make go away.
01:49:54
◼
►
**Matt Stauffer:** Especially if it's badge settings. I don't
01:49:55
◼
►
think it does badge settings, but imagine if it did.
01:49:57
◼
►
**Beserat Debebe:** Oh, that would drive me nuts.
01:50:00
◼
►
**Matt Stauffer** Yeah. So this is the type of thing where now
01:50:02
◼
►
it's a bunch of people experimenting. So it's not a rumor. It's a real thing that's happening,
01:50:07
◼
►
it's unclear what the actual situation is. The situation could be that the logic in Apple's
01:50:14
◼
►
operating system that tries to validate the battery with the little chip that's in there,
01:50:19
◼
►
you know, triggers this battery needs service thing, but really it's erroneous because what
01:50:24
◼
►
it should just be detecting is that it's not the battery needs service, it's just that
01:50:28
◼
►
it's not matched up with the hardware and that should be expressed in a different way.
01:50:32
◼
►
Or it could be that this is totally intended behavior and Apple's trying to stop people
01:50:35
◼
►
from putting in other batteries. But the effect of it may end up being the same. And this
01:50:40
◼
►
is this ongoing battle of like—
01:50:42
◼
►
Jay Haynes And it's—you get it even if it is an authorized
01:50:45
◼
►
part. It's just that if the service is performed by someone other than an authorized Apple
01:50:51
◼
►
itself or an authorized Apple repair technician, there's some kind of magic incantation that
01:50:57
◼
►
once you put the replacement part in, you do some sort of diagnostic thing that says,
01:51:02
◼
►
"Okay, now it's authorized."
01:51:04
◼
►
it's authorized. Yeah, but involving some sort of private key
01:51:06
◼
►
that only Apple has or something like that. Like the thing that this is part of the larger
01:51:11
◼
►
right to repair issue of like, should Apple, should it be legal for Apple to stop people
01:51:16
◼
►
from start third parties for repairing them? And it reminds me a lot of the printer ink
01:51:19
◼
►
DRM debacle of years past where printer manufacturers make all their money off this ink and so they
01:51:26
◼
►
wanted to make it so that you couldn't use third party ink cartridges. So they put some
01:51:29
◼
►
sort of DRM in the ink cartridges and then tried to sue the makers.
01:51:33
◼
►
nothing about making your print output look better or come out faster or have higher fidelity.
01:51:40
◼
►
It was simply there for pure marketing spite.
01:51:46
◼
►
Adam: Yeah. But see, the thing is their story was similar to the Apple. They would say,
01:51:50
◼
►
"Well, we just want people to make sure people have guaranteed compatible highest quality
01:51:56
◼
►
ink that we can control." Who knows what you're getting from those third-party things
01:52:00
◼
►
it might not work right or it might work right with this version, but then we open our software
01:52:04
◼
►
and that ink doesn't work because they didn't realize they had to design it in this way
01:52:07
◼
►
to account for some change in our printer.
01:52:09
◼
►
So really it's the safest if you use our first.
01:52:12
◼
►
It's exactly the same story with the Apple batteries.
01:52:15
◼
►
Like, oh, well, third parties, we want it to be installed by an authorized dealer.
01:52:19
◼
►
We want it to be a genuine part and that's why we put this code in there and blah, blah,
01:52:24
◼
►
And you can, again, within the company, I can imagine people convincing themselves that
01:52:28
◼
►
that what they're doing is in the best interest of the customer.
01:52:31
◼
►
But back in reality, it is not in the best interest of the customer.
01:52:36
◼
►
I feel like it was clearly established that it is better for people to be able to get
01:52:40
◼
►
cheaper printer ink.
01:52:41
◼
►
It's bad for a single company to have a monopoly on this because they raised the price and
01:52:45
◼
►
because there's no competition, right?
01:52:47
◼
►
And so it's bad if no one but Apple can successfully put an Apple battery back into an Apple phone.
01:52:54
◼
►
And there's always going to be cases where like, oh, some third party badly installed
01:52:58
◼
►
a battery and it blew up and it's playing on fire and killed everyone on board.
01:53:02
◼
►
But that's just, that's part of what Apple has to deal with as a company in the world.
01:53:06
◼
►
And I honestly, it wouldn't be that big a deal because what Apple would say is, yeah,
01:53:10
◼
►
that's because the third party did it and they did a bad job, right?
01:53:13
◼
►
It would be actually good for Apple to be able to explain that.
01:53:16
◼
►
It would help people keep people away from it.
01:53:18
◼
►
But the reality is that doesn't happen.
01:53:19
◼
►
People just get cheaper batteries from third parties and everyone is better for it except
01:53:24
◼
►
for apparently Apple who just can't stand the idea of that happening.
01:53:27
◼
►
Yeah, and the other one, and I don't think that there's an issue with it at the moment,
01:53:30
◼
►
but I know that in that third party repair scene for phones, the big one is repairing
01:53:36
◼
►
cracked displays because their displays are made of glass and people sometimes unfortunately
01:53:44
◼
►
drop their phone and then the glass shatters and people have different—there's different
01:53:49
◼
►
amounts of shattering and people have different standards for what they'll put up with once
01:53:53
◼
►
they've done it. I would probably go the authorized route. I've done it, in fact,
01:54:01
◼
►
I think twice that I've dropped an iPhone. But I totally respect that some people, if
01:54:08
◼
►
they could do it for half price and it still looks like a nice display, it's I guess
01:54:12
◼
►
an Apple part. I mean, you can't really have a third-party display. They would like
01:54:16
◼
►
to save money on it. I get it. I'm probably more on Apple's side on the right to repair
01:54:25
◼
►
stuff than a lot of people, a lot of nerds. A lot of nerds are really upset about all
01:54:30
◼
►
of this stuff. I get it. Your phone, you should be able to do whatever you want with it. But
01:54:36
◼
►
I know the iFixit guys are really down on all the glue that Apple uses to put things
01:54:42
◼
►
I feel like that's a separate issue.
01:54:44
◼
►
The issue of how repairable they are,
01:54:47
◼
►
you can be militant about that,
01:54:49
◼
►
or you can not be militant about it.
01:54:50
◼
►
But it's the idea that if I'm physically able
01:54:54
◼
►
to do a repair or replacement,
01:54:56
◼
►
like if I'm able to do that with the tools
01:54:57
◼
►
and skills that I have,
01:54:59
◼
►
but then some kind of essentially DRM lockout
01:55:02
◼
►
prevents the device from working,
01:55:05
◼
►
from appearing to work correctly in the future
01:55:07
◼
►
for no actual good reason other than just like,
01:55:10
◼
►
Apple doesn't want this to happen.
01:55:13
◼
►
We can't rely on Apple's benevolence to have reasonable repair prices and wait times.
01:55:16
◼
►
We want there to be pressure.
01:55:18
◼
►
For years and years before the iPhone, there were authorized Apple dealers.
01:55:24
◼
►
Before there were Apple stores.
01:55:25
◼
►
That's where you went to get Apple stuff done.
01:55:27
◼
►
That is a well-established system for Apple having some modicum of control because to
01:55:31
◼
►
be an authorized Apple dealer, the word authorized means Apple authorized you to do it.
01:55:35
◼
►
I would go beyond that and say, "It should be perfectly possible to have completely unauthorized
01:55:40
◼
►
repair centers for these things, right? As long as, you know, the backstops against all the safety
01:55:47
◼
►
and the danger things should be legal backstops that exist for consumer perception, independent
01:55:51
◼
►
of any individual company. Like in other words, liability for doing a bad phone repair and it
01:55:55
◼
►
blows up a battery. We're like, that's the legal system and our laws should protect us against
01:55:59
◼
►
that. It's not like we're saying a laissez faire if your battery blows up, tough luck. Like,
01:56:04
◼
►
you know, that's, that's why we have laws. But beyond that, Apple shouldn't have any say. And
01:56:10
◼
►
whether you're allowed to get your phone repaired, they can void your warranty, because again,
01:56:13
◼
►
that's an Apple thing. That's always been the deal. Fine. You get it repaired someplace else.
01:56:16
◼
►
It's not an authorized Apple dealer, you void your warranty, like, these are the trade offs
01:56:20
◼
►
that need to be made. And it's not, you know, the slippery slope, like if you allow this,
01:56:23
◼
►
it will be madness. We lived in this world for years where there was authorized Apple dealers,
01:56:27
◼
►
no Apple stores, and also unauthorized Apple dealers, and nobody, you know, the world did
01:56:32
◼
►
did not end. It is a perfectly viable system.
01:56:35
◼
►
Dave Asprey You could take these things apart, put them
01:56:37
◼
►
back together, and they just worked. It reminds me of a longstanding observation. You still
01:56:43
◼
►
have a TiVo?
01:56:44
◼
►
Tim Cynova I have multiple TiVos.
01:56:46
◼
►
Dave Asprey So we're still a TiVo family, and that's
01:56:50
◼
►
why I think you and I have talked about this on the show before. It's very hard to convey
01:56:55
◼
►
to somebody who doesn't own a TiVo how much better TiVo fast-forwarding and skipping around
01:57:02
◼
►
is and how you never ever have to wait for anything. It's always super fast. They've
01:57:07
◼
►
even added better features where certain shows now get indexed where you can just hit that
01:57:12
◼
►
– do you have the green button?
01:57:14
◼
►
D. And it skips – it perfectly skips the commercials. But we first computerized television
01:57:22
◼
►
or video watching, if you will, to make it better and to do amazing things like time
01:57:27
◼
►
shifting without having to manage a bunch of VHS tapes and a much easier—I mean, people
01:57:37
◼
►
forget it. Again, we're going to lose the younger crowd. But the blinking 12 on the
01:57:41
◼
►
VCR was a real thing. That was a real thing where VCRs were so bad to use, had such a
01:57:49
◼
►
terrible user interface that people didn't even bother to set the clock. And if you don't
01:57:53
◼
►
of the clock set, you can't program anything in advance. You can't say, "Well, I'm going
01:57:58
◼
►
on vacation and I want to tape my favorite show on Tuesday night." Well, if the clock
01:58:02
◼
►
isn't set, good luck. People didn't use it. TiVo revolutionized this. It made it—you
01:58:08
◼
►
had this nice little TV guide right on the screen and you'd say, "That's the show I
01:58:11
◼
►
want," and then you'd get it. And it was great. We used computers to make watching
01:58:17
◼
►
TV better. And now we use computers to make watching TV worse with unskippable Hulu ads
01:58:24
◼
►
and like we went from using computers to be able to skip ads if you want to, to using
01:58:30
◼
►
computers to make it so that you cannot skip the ads.
01:58:33
◼
►
Yeah, well, in some respects, we also may use computers to make TV better still, as
01:58:38
◼
►
in let's forego the entire concept of a continuous stream of shows that air at fixed
01:58:43
◼
►
times and then having a device deal with them, streaming services, the shows just exist and
01:58:47
◼
►
watch them when you want, so that's an improvement. But now that they have control over the venue
01:58:52
◼
►
again, they're using that control to extract money in various ways. Although I have to
01:58:57
◼
►
say that for the most part, first of all, my TiVo usage has been decreasing as more
01:59:03
◼
►
and more shows are on streaming services. And second, I prefer the experience of using
01:59:10
◼
►
a completely commercial-free streaming service that I pay for and can stream and download
01:59:15
◼
►
any time that I want, then the experience of TiVo in all ways except for the control
01:59:21
◼
►
factor because if I have to use it on tvOS I'm using the terrible Apple remote and if
01:59:28
◼
►
I'm using it on an iOS device I find the playback interfaces, the sort of interface that, you
01:59:34
◼
►
know, on the screen that you use to play the show, in all of my applications to be terrible
01:59:39
◼
►
I want to sit down every single one of these developers and say let me explain to you the
01:59:42
◼
►
things that people do when they're watching shows on their iPad and how terrible your
01:59:47
◼
►
interface is at doing those things.
01:59:50
◼
►
Like the ones that don't have like a go back 15 seconds or the –
01:59:54
◼
►
That's just like the tip of the iceberg, right?
01:59:56
◼
►
I could start getting into –
01:59:57
◼
►
How do you not have those buttons?
01:59:58
◼
►
I could start getting into obscure stuff like the idea that if when I pause your video to
02:00:03
◼
►
like read the letter that someone is writing, if you dim the screen so much that I can't
02:00:08
◼
►
see the stuff anymore, why do you think I'm pausing it?
02:00:10
◼
►
Yes, I could be pausing it to go to the bathroom, but I could also be pausing it to pick something
02:00:14
◼
►
out of a frame.
02:00:15
◼
►
You have to give me a way to remove your HUD with a second tap, which many applications
02:00:19
◼
►
do, but many applications do not.
02:00:20
◼
►
You know another thing people do all the time?
02:00:22
◼
►
They turn on the captions to tell what somebody said.
02:00:25
◼
►
This one barrier that Apple got right, the "What did he say?"
02:00:28
◼
►
Siri thing, which makes you feel silly, but at least the feature exists.
02:00:32
◼
►
Go back a little bit and turn on captions.
02:00:33
◼
►
If captions are four levels deep in a menu, that's not a good experience.
02:00:39
◼
►
many things. And remembering playback position, I cannot express to you how important it is for
02:00:43
◼
►
you to remember my playback position because if you do not, it's infuriating. You just got to get
02:00:48
◼
►
these basics right. And because there are so many applications, they all have an opportunity
02:00:52
◼
►
to screw up that interface in their own unique ways. Right. Imagine a book that you couldn't
02:00:57
◼
►
bookmark. Or it would try to, but then it would forget. Right. And just drop you 70 pages prior
02:01:03
◼
►
or something like that. Or keep insisting after you finish the book that you are in the middle
02:01:07
◼
►
of chapter one. And every time you go back to the library, the book flies out of the
02:01:11
◼
►
shelf and hits you in the forehead and says, "Hey, you want to continue reading chapter
02:01:14
◼
►
one?" You're like, "I finished that book. How can I convince you that I finished reading
02:01:17
◼
►
that book? Stop telling me to resume in the middle of chapter one. Do I have to read it
02:01:21
◼
►
again to convince you, library, that I finished the book?" I've had that experience with
02:01:25
◼
►
streaming services that keep insisting that I resume watching a series that I had completely
02:01:30
◼
►
finished watching because some of their metadata about what I've seen and what I haven't
02:01:35
◼
►
is messed up and I have no way to fix it.
02:01:36
◼
►
Do you see this thing that came out today where Apple released a series of ASMR videos
02:01:44
◼
►
At first, I thought that was like a third party, like someone just took a bunch of Apple
02:01:47
◼
►
videos and did some ASMR stuff.
02:01:49
◼
►
But then eventually, after the 75th time I saw the link, I actually followed it and saw
02:01:53
◼
►
that it was literally an official Apple video.
02:01:56
◼
►
And I was a little bit surprised by that.
02:01:57
◼
►
But you know, it's YouTube and they're trying different things.
02:02:01
◼
►
What does ASMR stand for?
02:02:03
◼
►
I'm Googling it right now.
02:02:04
◼
►
I used to know this something sensory something response.
02:02:09
◼
►
- Yeah, something like that.
02:02:12
◼
►
Autonomous sensory meridian response.
02:02:15
◼
►
- I got two out of the four, partial credit.
02:02:18
◼
►
- Basically it's satisfying noises,
02:02:23
◼
►
like people crunch paper.
02:02:27
◼
►
It's just a huge on, I guess everything's huge on YouTube.
02:02:30
◼
►
There's a niche for everything.
02:02:31
◼
►
- But this is actually a pretty big thing.
02:02:34
◼
►
And it's a little bit woo woo with the whole like,
02:02:36
◼
►
who gets what experience from watching these videos?
02:02:41
◼
►
But I feel like anybody,
02:02:42
◼
►
especially if you've never seen it before,
02:02:43
◼
►
will get some reaction from the experience.
02:02:47
◼
►
Perhaps a reaction that might surprise you,
02:02:49
◼
►
because if you're like,
02:02:50
◼
►
it's just a video of people whispering and crumpling paper,
02:02:52
◼
►
I'm not gonna find that.
02:02:53
◼
►
It might be interesting.
02:02:55
◼
►
You may find it incredibly interesting and satisfying,
02:02:58
◼
►
or you may find it mildly more interesting
02:03:00
◼
►
than you thought you would.
02:03:01
◼
►
but I doubt anyone will look at an ASMR video for the very first time and say, "I find
02:03:06
◼
►
this exactly as boring as I thought I would."
02:03:07
◼
►
Dave Asprey Right. I don't know how they're recording
02:03:10
◼
►
the sounds because it's—and the Apple angle is that these are shot on iPhone. They are
02:03:15
◼
►
gorgeous videos. Again, I found it—I'm not really into the sound that much, but it
02:03:20
◼
►
was interesting. The one where the woman was whispering was definitely—you really want
02:03:25
◼
►
headphones for that one. Every one of them opens with best heard on—with headphones
02:03:30
◼
►
on. But I just like it because it ups my—it makes me up my game or at least raise my goals
02:03:40
◼
►
for what I can shoot with my phone because I'm like, "Damn, this looks like a real
02:03:45
◼
►
movie." My iPhone movies still look like home videos, you know. I feel like—
02:03:50
◼
►
You've got to get yourself a gimbal or a tripod.
02:03:54
◼
►
That seems like a lot of work.
02:03:57
◼
►
That's fine.
02:03:58
◼
►
Anything else you wanted to talk about?
02:04:00
◼
►
I had a whole bunch of stuff on the future of Mac OS, but we don't have time to get
02:04:06
◼
►
into that now.
02:04:08
◼
►
We don't have time on that.
02:04:09
◼
►
I know that you're very excited.
02:04:11
◼
►
The Mac Pro is coming.
02:04:15
◼
►
What is—and I feel like this is to me—I talk to every guest about it every week is
02:04:19
◼
►
is what is your take on this 16-inch MacBook Pro?
02:04:24
◼
►
Is it a replacement for the 15 or not?
02:04:28
◼
►
- I think it is at this point.
02:04:29
◼
►
I mean, even if the 15 hangs around,
02:04:31
◼
►
I think essentially this is the successor to that.
02:04:34
◼
►
And eventually, in the same way that models eventually
02:04:38
◼
►
fall off the end of Tim Cook's Apple,
02:04:40
◼
►
the 15-inch will be in the dustbin
02:04:43
◼
►
and the 16-inch will be the new 15-inch.
02:04:44
◼
►
That is my current expectation.
02:04:48
◼
►
Did you guys talk about those weird rumors about people spotting the 16-inch—I didn't
02:04:53
◼
►
listen last time to ATP.
02:04:54
◼
►
I don't know.
02:04:56
◼
►
We had that in the notes, and we discussed it amongst ourselves.
02:04:57
◼
►
I never actually made it into a show.
02:05:00
◼
►
The joke I made about it, which my two co-hosts didn't get because they don't remember
02:05:03
◼
►
this is that—so what we're talking about is someone posted a photo of a supposed prototype
02:05:10
◼
►
of the 16-inch MacBook in a public place, like a public café or a Starbucks or something.
02:05:17
◼
►
even like Cafe Mac's on campus, like at like a Cupertino area like lunch spot. And it just
02:05:24
◼
►
seems so bizarre. Like who would do that? Well, so the joke I made about it was that
02:05:30
◼
►
I'd like that photo better if it was on the floor of an elevator. And I was joking about it.
02:05:35
◼
►
In the early days of MacRumors, the thing that happened a lot and became a source of parody
02:05:45
◼
►
was because digital photography was in its infancy, lots of the supposed spy photos of
02:05:52
◼
►
things were terrible quality, very grainy, low resolution, terrible lighting, because
02:05:58
◼
►
who had any kind of camera, let alone a digital camera, and what was the resolution and what
02:06:02
◼
►
was their light sensitivity.
02:06:03
◼
►
And that made it incredibly easy to make quote unquote "convincing" fake photos.
02:06:09
◼
►
And so eventually it became like a joke that every time there was a supposed photo of something,
02:06:13
◼
►
it was like Bigfoot.
02:06:14
◼
►
Why are they never in focus?
02:06:16
◼
►
And so one of the famous ones was someone took a picture of,
02:06:19
◼
►
this is the new iMac, and here it
02:06:21
◼
►
is, a box on the floor of an elevator in a supposed
02:06:24
◼
►
convention center from a weird angle, incredibly grainy.
02:06:29
◼
►
Like, if you actually had access to this thing and a camera,
02:06:34
◼
►
no one would take just one terrible grainy photo
02:06:37
◼
►
and post that.
02:06:38
◼
►
And so when I saw this picture of this Mac
02:06:40
◼
►
and supposedly in the Starbucks or whatever,
02:06:42
◼
►
I'm like, this, in the modern era,
02:06:45
◼
►
the resolution and color fidelity
02:06:48
◼
►
and focus of this photo was awful.
02:06:50
◼
►
Like, was it taken on an iPhone 3G?
02:06:54
◼
►
Like, I don't understand what took this photograph.
02:06:57
◼
►
And most of the mystery and authenticity of this photo
02:07:01
◼
►
comes from the fact that it is so low quality
02:07:03
◼
►
that you can't tell if that was drawn
02:07:06
◼
►
by someone with a Sharpie marker
02:07:07
◼
►
or whether it's an actual physical device.
02:07:11
◼
►
Yeah, I guess if you want to give the photographer the benefit of the doubt and make the argument
02:07:18
◼
►
that it is a legit shot, I guess maybe it was somebody who was nervous about being—realized
02:07:24
◼
►
what they were shooting and that this person, however crazy they are to be using a prototype
02:07:30
◼
►
off campus, certainly doesn't want to be photographed.
02:07:33
◼
►
But they're in a public place, first of all.
02:07:36
◼
►
Second of all, we see creep shots of celebrities all the time.
02:07:39
◼
►
You're much more likely to be beat down by the bodyguard of a celebrity than some Apple nerd to yell at you
02:07:45
◼
►
When you're in a public place, you can take a picture of them at their table
02:07:48
◼
►
I know you don't want to be creepy
02:07:49
◼
►
But the point is if you took the creepiest of creep shot under your arm with your iPhone
02:07:53
◼
►
It would be a hundred times better than the quality of that photo
02:07:56
◼
►
I don't understand why the photo is so bad and why there's only one of them, right?
02:07:59
◼
►
Well, the other crazy thing about it is that and I just find this so hard to believe but it would kind of be cool
02:08:06
◼
►
it would kind of warm my heart but the fact that
02:08:08
◼
►
this rumor is that the Apple logo on the back of the display is the
02:08:12
◼
►
Six color Apple logo. Yeah, that's that's a separate rumor and this that's why this this photo like when I look doesn't show the Apple
02:08:20
◼
►
Yeah, but no it does it does show it does
02:08:24
◼
►
That's the reason I I made the elevator joke is because this is exactly how in the old days you would make a convince a quote
02:08:31
◼
►
Unquote convincing fake you'd make it grainy you'd make it plausible and you incorporate some other rumors
02:08:36
◼
►
So you're like, there has been a rumor going around
02:08:38
◼
►
that Apple's gonna bring back the six color Apple logo,
02:08:40
◼
►
which I certainly hope they do,
02:08:41
◼
►
because I love that logo and I think it is plausible rumor.
02:08:43
◼
►
Incorporate that into your fake
02:08:45
◼
►
by getting someone to take a gray Dell,
02:08:49
◼
►
shove an Apple sticker on it,
02:08:50
◼
►
and then take an off kilter, low resolution,
02:08:53
◼
►
poorly lit, out of focus photo of it,
02:08:54
◼
►
and then post that one photo online and say, here it is.
02:08:57
◼
►
I caught the 16 inch MacBook Pro in real life.
02:09:00
◼
►
And here's the thing, if the MacBook Pro comes out
02:09:02
◼
►
and it is gray and has an Apple logo on the back of it,
02:09:05
◼
►
that doesn't mean that photo was real.
02:09:07
◼
►
- It just means that they successfully
02:09:08
◼
►
made a reasonable fake.
02:09:11
◼
►
God, like I used to be frustrated when I was younger
02:09:14
◼
►
that people were so bad at producing leaks,
02:09:17
◼
►
but eventually people got good at it.
02:09:19
◼
►
Like when we see the parts leaks for the iPhones now,
02:09:22
◼
►
they're good.
02:09:23
◼
►
There's like 15 photos, they're in focus,
02:09:25
◼
►
they're high resolution and they are legit.
02:09:27
◼
►
And when the real phone comes out,
02:09:28
◼
►
we can compare them side by side and say, yep,
02:09:30
◼
►
those were the parts of the phone.
02:09:32
◼
►
- Yeah, or the cases, right?
02:09:34
◼
►
like the cases sometimes leak and it's like,
02:09:36
◼
►
yep, that was a perfect cutout for the--
02:09:39
◼
►
- Down to the millimeter, 'cause they give those specs
02:09:41
◼
►
to the casemakers before the phones go.
02:09:43
◼
►
- I think they do with some select partners,
02:09:46
◼
►
but there's a huge racket, like the lesser casemakers
02:09:50
◼
►
that don't necessarily have Apple's trust
02:09:52
◼
►
bribe the employees at the factory to get the schematics.
02:09:56
◼
►
Well, the rumors I'd use to be so much worse,
02:10:05
◼
►
They were so bad in the old days.
02:10:06
◼
►
It was always—
02:10:33
◼
►
They would just make up stuff from whole cloth and the sites would post it and we would read
02:10:38
◼
►
It was a fun pastime, but that seems to have fallen by the wayside.
02:10:42
◼
►
Now we mostly get real rumors from supposed reputable publications like Bloomberg or whatever.
02:10:50
◼
►
Reading the rumor sites in the late '90s, maybe very early 2000s, was a lot like reading
02:10:54
◼
►
a supermarket tabloid.
02:10:56
◼
►
I did it and I was interested, but I pretty much went through a whole week of posts and
02:11:01
◼
►
be like, "That's bullshit. Bullshit. Nope." **Matt Stauffer** But like people who read
02:11:05
◼
►
tabloids, you'd also kind of get excited sometimes like, "But what if this one is real?"
02:11:08
◼
►
Like, it was like the more ridiculous they were, the more you'd like, hold that because the good
02:11:15
◼
►
ones would incorporate all the little kernels of truth that are out there, mix them all together,
02:11:22
◼
►
and then put a unicorn on it. And so it was like all our hopes and dreams with just enough
02:11:28
◼
►
flaws ability to make us consider it at all.
02:11:35
◼
►
I know you're eyeballing a Mac Pro later in the year, probably.
02:11:38
◼
►
What are your current thoughts on the display?
02:11:41
◼
►
It seems to me like with this news a week or two ago that LG's whatever it's called
02:11:47
◼
►
display is not in fact dead.
02:11:49
◼
►
It was only getting like a minor refresh.
02:11:54
◼
►
To me, my take on it is that this makes me feel less certain about Apple coming out with
02:12:00
◼
►
a lower-priced Pro display.
02:12:02
◼
►
Adam: I mostly agree with that.
02:12:05
◼
►
Apple doesn't control what LG does.
02:12:09
◼
►
If LG wants to make a 5G display, that's fine.
02:12:12
◼
►
It really all depends on exactly how much Apple starts pushing it in its venues.
02:12:16
◼
►
How much does it push it in its stores, in its advertising, on its website?
02:12:21
◼
►
I think is a stronger sign of whether Apple's going to make a reasonably priced display than the fact that LG is
02:12:26
◼
►
Continuing to make the display but all that said speaking of stress dreams
02:12:31
◼
►
I continue to have stress dreams about the monitor both waking and sleeping like
02:12:35
◼
►
You know, I don't it's I don't need that display
02:12:40
◼
►
But if I had that display, I think I would really enjoy it
02:12:42
◼
►
But it's really expensive and I just go back and forth and back and forth
02:12:46
◼
►
Then I think like could I buy this computer but then put something put a non-apple display on it like that's the whole reason
02:12:52
◼
►
I was flipping out when Apple stopped making displays is that I couldn't stomach that idea and it's it there's an industrial design
02:12:59
◼
►
Mismatch there and even if you're gonna put your Mac Pro under your desk, and so it's not right next to this display
02:13:06
◼
►
It you know it's not a bad-looking display. It's very plain. It's kind of bad
02:13:12
◼
►
have the bigger forehead. It's not even a symmetrical…
02:13:14
◼
►
Yeah, it's not symmetric. It's a nice panel, but I just couldn't help but think
02:13:20
◼
►
that when they announced the price of the Pro Display XDR and literally caused gasps
02:13:26
◼
►
in the room, my thought immediately went to, "Well, why not just Apple Pro Display? Why
02:13:34
◼
►
say XDR unless they were going to make a Pro Display that's not XDR?" And the XDR stuff
02:13:39
◼
►
is the stuff that non-film editors don't really need. You don't really need a thousand
02:13:46
◼
►
nits. You'd probably burn your eyes out if you're just coding or something like
02:13:51
◼
►
that. You don't need the super high dynamic range. You just need regular dynamic range,
02:13:57
◼
►
high dynamic range.
02:13:58
◼
►
Adam: Yeah, I mean, I don't know. Purchase-wise, I don't know what I'm going to do. It
02:14:03
◼
►
is a no-brainer to me that Apple absolutely should make an iMac without the iMac.
02:14:07
◼
►
But I don't understand what the whole—is this another instance where they do all the
02:14:14
◼
►
Mac roundtable and get the pro workflow group and talk to all these people and no one during
02:14:18
◼
►
that entire sequence said, "Are you going to have a regular monitor?"
02:14:23
◼
►
What about a display in the $1,500 range?
02:14:26
◼
►
Again, spending so long in corporate America, I continue to be sure that it could be about
02:14:33
◼
►
anything like that within Apple, they are able to convince themselves of things that
02:14:39
◼
►
seem preposterous to us on the outside.
02:14:41
◼
►
No matter how much outreaching you do an hour, how many roundtables you have, no matter how
02:14:45
◼
►
much talking with your customers, that somehow internally they're able to decide that this
02:14:53
◼
►
is not a product that we need or we don't need it this year or we don't need to say
02:14:55
◼
►
anything about it.
02:14:56
◼
►
And it's just such an obvious gap.
02:14:58
◼
►
Our only standalone Apple display is $6,000.
02:15:01
◼
►
Yeah, it's like--
02:15:02
◼
►
And you really want the $7,000 one.
02:15:05
◼
►
Yeah, and here's the thing.
02:15:07
◼
►
This is sort of-- the communication gap is--
02:15:09
◼
►
back at that roundtable thing that you went to,
02:15:12
◼
►
where they were like, we're going to make a Mac Pro.
02:15:14
◼
►
We screwed up.
02:15:15
◼
►
Here's what we're going to do.
02:15:16
◼
►
We're recommitting to the Mac.
02:15:17
◼
►
They so triumphantly said, and also, we're
02:15:21
◼
►
going to make a display.
02:15:22
◼
►
And there was much rejoicing, and everyone was happy.
02:15:25
◼
►
And I feel like the disconnect is not about the happiness,
02:15:27
◼
►
because Apple's like, "We think people want a display too.
02:15:30
◼
►
We should say that.
02:15:31
◼
►
We should do that."
02:15:32
◼
►
And they said it, and everybody liked it, and everyone's happy.
02:15:35
◼
►
Apple's smiling because we're smiling.
02:15:37
◼
►
They said they're going to do a thing.
02:15:38
◼
►
We say we love the thing.
02:15:40
◼
►
We're all one big happy family, but we're not happy about the same thing because Apple's
02:15:45
◼
►
like, "Let's make that $7,000 display now," and we're all expecting, "You can make a $7,000
02:15:52
◼
►
That's awesome.
02:15:53
◼
►
I think that's a great thing for you to make, but you can have a regular one too, right?"
02:15:57
◼
►
And now they come out like, "Yeah, here's the thing."
02:15:59
◼
►
And then we're all grumpy and like, "But we were all happy.
02:16:02
◼
►
Weren't we all happy about the display?"
02:16:03
◼
►
It's like, "Yes, but we weren't thinking of the same thing."
02:16:05
◼
►
Like we need to, there needs to be closer and can you guys just, you know, when you
02:16:09
◼
►
say you're going to make a display, that's the problem with all this secrecy.
02:16:11
◼
►
When you say you're making a display, you're not going to make a $7,000 reference monitor
02:16:16
◼
►
competitor are you?
02:16:17
◼
►
Like it wouldn't even occur to us to ask that.
02:16:19
◼
►
And they're not going to tell you what they're going to make either.
02:16:21
◼
►
They just want to roll it out and just be all smiles and wait for the plaudits to roll
02:16:26
◼
►
And it's like, "No.
02:16:27
◼
►
Like, you can have that.
02:16:30
◼
►
Again, I think if they had that display and also an iMac without the iMac, the story would
02:16:36
◼
►
be as positive as Apple wanted it to be.
02:16:38
◼
►
So we would be like, "I'm going to get this also new Mac Pro with this monitor, and imagine
02:16:43
◼
►
if I have that even cooler monitor."
02:16:46
◼
►
Everybody would love it, right?
02:16:47
◼
►
But because they didn't, and because we all didn't find out about this miscommunication
02:16:51
◼
►
until it's, you know, whatever the Henry thing, like, until we opened the gifts, and we're
02:16:56
◼
►
So, I really hope they fix this eventually.
02:17:03
◼
►
There's the, you know, people who don't like Apple products, nerds who don't like
02:17:08
◼
►
Apple products, the longstanding decades, as far back as I can remember, even before
02:17:14
◼
►
there was internet, the rap that we get is that we're brainwashed, right? We're, what
02:17:21
◼
►
cultists, you know, the cult of Mac or whatever.
02:17:28
◼
►
The number of people who are saying, "Just let us use an iMac as a standalone display,
02:17:36
◼
►
and I'll just ignore the very nice computer that's inside," is sort of right up that—I
02:17:43
◼
►
have to admit that—because it's crazy, but people really are—I can't tell you
02:17:47
◼
►
whenever I tweet about this and stuff like that, how many people say, "I just wish
02:17:50
◼
►
that I could plug my MacBook Pro into an iMac,
02:17:54
◼
►
and that would be fine with me.
02:17:55
◼
►
- Part of that is bargaining, because they're like,
02:17:57
◼
►
okay, you won't do the thing that I want,
02:17:59
◼
►
but how about this thing that you sorta did once,
02:18:01
◼
►
bring that back, right?
02:18:01
◼
►
But then part of it is also the actual convenience angle
02:18:04
◼
►
of like, look, I literally do have an iMac that I use,
02:18:07
◼
►
but sometimes I sit down in front of it with my laptop,
02:18:10
◼
►
it would be cool to have a quick little docking thing,
02:18:12
◼
►
right, so there's two halves of that, right?
02:18:15
◼
►
- But it makes no sense, because clearly they should be able
02:18:18
◼
►
to make a 5K display for less than an iMac.
02:18:22
◼
►
But they should just sell it for the same price as the iMac.
02:18:26
◼
►
Like it's all profit.
02:18:27
◼
►
Just do not reduce the price.
02:18:29
◼
►
Make it cost more than the base iMac.
02:18:31
◼
►
People would buy that.
02:18:32
◼
►
That's how desperate.
02:18:34
◼
►
And that's where I think the disconnect is.
02:18:35
◼
►
Apple thought that we were all happy.
02:18:38
◼
►
We were sad when they didn't make monitors and we were happy when they said they would.
02:18:41
◼
►
And Apple's like, "They want us to make a monitor because only Apple can make this amazing
02:18:46
◼
►
breakthrough monitor."
02:18:47
◼
►
And the real answer, I feel like, is we want Apple to make a monitor so it matches our
02:18:52
◼
►
computer and it's really nice.
02:18:54
◼
►
Like at the base level.
02:18:55
◼
►
We also think it's cool if they can make an awesome monitor, right?
02:18:58
◼
►
But at the base level, and the same reason we wanted to make Wi-Fi routers and USB hubs
02:19:04
◼
►
is that it's hard to find nice, high-quality stuff that you know works with your system.
02:19:09
◼
►
That's part of the beauty of buying Apple stuff is like, I know it will be nice, it
02:19:13
◼
►
It will look nice, it will be high quality, I know it will work with the Mac because it's
02:19:18
◼
►
made by the same company.
02:19:20
◼
►
It'll turn on with a button, you know, when I want it to turn on.
02:19:23
◼
►
It'll have nice integrations that don't, like, and yeah, it'll be more expensive, and that
02:19:27
◼
►
is the bargain we have struck.
02:19:29
◼
►
But Apple, I guess, interpreted the demand for and happiness with the announcement of
02:19:33
◼
►
a monitor to be, they want us to make a breakthrough.
02:19:36
◼
►
And I don't want to say we didn't want, we do want them to make breakthroughs, but you
02:19:39
◼
►
also just had to make a decent monitor.
02:19:41
◼
►
And the other weird thing about it is in the post switch to Intel world, we as Mac users
02:19:50
◼
►
gained access to a lot of peripherals and things because the Mac is effectively just
02:20:00
◼
►
a very specific Intel PC.
02:20:04
◼
►
We can literally boot Windows if we choose to.
02:20:09
◼
►
But the display world has bifurcated in such a weird way.
02:20:15
◼
►
There just are no options for a nice iMac caliber 5K display out there.
02:20:20
◼
►
And most PC users, especially gamers, don't want retina displays.
02:20:24
◼
►
They want bigger pixels because they want to drive them at a high frame rate.
02:20:29
◼
►
And so it's just very, very strange.
02:20:32
◼
►
We don't have an option to go-- there's one 5K display we can choose.
02:20:36
◼
►
It's from LG.
02:20:38
◼
►
And it's kind of flaky and it's ugly. Yeah. And the thing is, I understand where they're
02:20:45
◼
►
coming from and I still hold a lot of hope that the strategy is announce the Mac Pro
02:20:49
◼
►
and the top end display and it's one big cohesive story for super duper pros and then backfill
02:20:56
◼
►
later. But with Apple secrecy being the way it is and in the current sort of in-between
02:21:00
◼
►
stage we are where you can't actually order a Mac Pro yet, and with the LG thing coming
02:21:05
◼
►
coming out. They've reintroduced uncertainty, where I feel like they didn't have to. And
02:21:10
◼
►
maybe like they, like, I don't know what kind of financial sense any of this makes, because
02:21:17
◼
►
they're going to sell so few Mac Pros, and they're going to sell so few of these displays,
02:21:20
◼
►
and they would sell so few of the display that we were speculating about. But like,
02:21:25
◼
►
the argument for the Mac Pro has never been this is an awesome business for Apple to be
02:21:27
◼
►
in. The argument, my argument has always been it's a business that Apple has to be in, even
02:21:32
◼
►
if it's not particularly profitable, because to not be in it is to sort of, you know, consign
02:21:39
◼
►
yourself to a narrow band of the market where you miss out on all sorts of benefits.
02:21:46
◼
►
So anyway, that is my hope. My hope is that they call this one the XDR because there's
02:21:51
◼
►
also a pro display. I don't know if it would be 6K. I would be happy with 5K like the iMac
02:21:56
◼
►
panel, but a nice Apple branded pro display with all sorts of nice features. And it just,
02:22:03
◼
►
I can't help but think that it's possible that they were like, "Well, let's hold something
02:22:07
◼
►
back so that when we announce this for sale in October, that we'll have something new
02:22:13
◼
►
to announce in addition to what we already preannounced at WWDC."
02:22:17
◼
►
Adam: That's a terrible strategy though, because once they saw what the reaction was,
02:22:22
◼
►
was they should have said, "Oh, we wanted to surprise you later. Instead, we are signing
02:22:27
◼
►
you up for multiple months of being disappointed." And that's really when this multiple wants
02:22:31
◼
►
a disappointment. If they had something to stop the disappointment, I think we would
02:22:36
◼
►
already know about it. So I hope they're scrambling to produce something like this. But given
02:22:41
◼
►
their timelines, I don't expect it anytime soon.
02:22:45
◼
►
A thousand dollar arm.
02:22:46
◼
►
I'm not even getting into the stand.
02:22:50
◼
►
Just talking about the monitor itself.
02:22:53
◼
►
Oh, Jon, it was good to have you back on the show.
02:22:56
◼
►
Let's not make it a year and a half again.
02:22:58
◼
►
I'll invite you.
02:22:59
◼
►
You don't have to invite yourself.
02:23:00
◼
►
I'll invite you back.
02:23:01
◼
►
At the very least, we have a Star Wars movie coming up this year, right?
02:23:05
◼
►
We could do a Star Wars Spectacular in a couple months.
02:23:09
◼
►
No, those don't count, actually.
02:23:10
◼
►
So actually, you've got to have me on for the tech topics, but Star Wars I'm always
02:23:14
◼
►
game for, for sure.
02:23:16
◼
►
Well, it's always good talking to you. I enjoy your show
02:23:18
◼
►
one of my favorites
02:23:21
◼
►
My thanks to our sponsors this week with
02:23:24
◼
►
Squarespace where you can go to build websites ero where you can set up a mesh network Wi-Fi in your house and
02:23:31
◼
►
Away travel where you can get yourself an excellent suitcase my thanks to you
02:23:36
◼
►
For being here John. It was great