PodSearch

Upgrade

256: The Billion Dollar Show

 

00:00:00 ◼   ► [Intro]

00:00:08 ◼   ► From Relay FM, this is Upgrade, episode 256, and today's show is brought to you by Pingdom,

00:00:14 ◼   ► SaneBox, and Texas Bandit. My name is Myke Hurley, and I, as always, have the pleasure of being joined

00:00:19 ◼   ► by the man behind Six Colors, Mr. Jason Sal. That was a very long introduction, Myke. Hello. I thought

00:00:25 ◼   ► about making it a little bit longer, but I bailed, because nobody cares about long introductions.

00:00:30 ◼   ► #snotalkquestion comes from AJ. AJ wants to know, "Do you use spaces in your file names?"

00:00:37 ◼   ► I do sometimes. A lot of the things that I do are things I'm posting on like a server somewhere as a

00:00:49 ◼   ► file name, like on a podcast download, and I don't in there. Right, because that can get a bit wonky,

00:00:54 ◼   ► right? Yeah, because you got to escape out the file names and stuff like that. Percent 20 and things,

00:00:59 ◼   ► it's just not worth it. I do have spaces in many file names. I have like folders that are

00:01:07 ◼   ► of projects, and I have spaces in them, and it's just fine. The little stories folder that I have,

00:01:14 ◼   ► that where I have my stories, those are often, it's my active thing that I'm writing stories

00:01:23 ◼   ► about, those often don't have spaces, but that's, I don't know, again, it's partially because I

00:01:28 ◼   ► think I'm concerned about where they're sinking to and if I'm going to end up with trouble,

00:01:35 ◼   ► but that's mostly just a habit, I think, that comes out of the olden days when I worked at a

00:01:41 ◼   ► magazine and there was a workflow where you had to name things a specific way. But I do,

00:01:46 ◼   ► not all the time. Sometimes I have, for my stories, I have a little slug of like where

00:01:51 ◼   ► it's going followed by a dash followed by what the story is about, so there's no space there.

00:01:57 ◼   ► But yeah, I use them in other places, so a little bit of both. I name my files like a human being,

00:02:02 ◼   ► so you can read them. I think that's reasonable. They've got spaces in them.

00:02:08 ◼   ► I understand the idea of either stuff not working in some places or it's just like a thing that

00:02:14 ◼   ► you've always done because it wasn't always possible to have computers understand spaces.

00:02:19 ◼   ► I never lived in that time. So all of my, you know, I use little sentences sometimes,

00:02:23 ◼   ► right? Like a three or four word sentence. Very nice.

00:02:25 ◼   ► The Mac always has that, right? The Mac always has had spaces and it's never been a problem.

00:02:32 ◼   ► So yeah, I encourage people to use spaces and punctuation and whatever else they want in their

00:02:38 ◼   ► file names. And when I don't do it, it's mostly out of a concern that this is a thing that's going

00:02:43 ◼   ► to end up on a web server somewhere and I'm going to need to, you know, and then it's just not worth

00:02:49 ◼   ► it. But I do a lot of the time. Thank you to AJ for this #SnellTalk question. If you'd like to

00:02:55 ◼   ► submit a question for us to open the show in the future, just send out a tweet with the #SnellTalk

00:03:00 ◼   ► and it may be considered for opening the show in a future episode. We have some billion dollar

00:03:05 ◼   ► follow-up. This might be the most expensive follow-up we've ever had on the show before.

00:03:09 ◼   ► It's also such a strange thing to have as follow-up, but we have a lot of other stuff

00:03:13 ◼   ► we want to talk about today. Apple have acquired Intel's modem division. Apple have paid a billion

00:03:19 ◼   ► dollars, or at least this acquisition is valued at a billion dollars, provided that it all gets

00:03:24 ◼   ► approved by all the regulatory bodies. Apple will be getting themselves a ton of patents.

00:03:30 ◼   ► That's patents. We call those patents. Otherwise you might think that they're just getting a lot of

00:03:34 ◼   ► paint. Lots of painters are going to be joining the team over at Apple.

00:03:40 ◼   ► It's the Intel colors though, which is weird. I don't know what they're going to do about that.

00:03:44 ◼   ► But they're going to be getting a lot of patents and 2,200 employees, which is a lot of people,

00:03:51 ◼   ► but that's kind of what Apple's going to be bringing over.

00:03:54 ◼   ► This is really interesting because this is like a weird piece of follow-up from episode 242 of

00:04:01 ◼   ► Upgrade back in April, where if you may remember that Apple struck a deal with Qualcomm for

00:04:08 ◼   ► licensing of their patents and kind of to settle things with them and to use their

00:04:14 ◼   ► modem chips for their phones whilst they were in court with them, which was a very peculiar story.

00:04:20 ◼   ► It became even more peculiar when Intel later that day announced that they were getting out

00:04:24 ◼   ► of the modem business for smartphones. The smartphone modem business, I should say.

00:04:28 ◼   ► They're still in the other, they're still in the modem business for other devices. It's just for

00:04:33 ◼   ► smartphones is what Apple's applying for, or buying, I should say, what they want.

00:04:38 ◼   ► So yeah, this is kind of where we are. I mean, it seems pretty obvious, right? Apple just want

00:04:42 ◼   ► to make their own chips. They don't actually want to be working with Qualcomm forever. So they are

00:04:48 ◼   ► buying up the intellectual property that they need, buying up the people that they want,

00:04:53 ◼   ► and they will move forward with their own project to kind of push them into the future.

00:04:57 ◼   ► It's how it would seem.

00:04:58 ◼   ► Yeah, this is Myke and the Modems was that episode. It was a classic.

00:05:04 ◼   ► Great title.

00:05:04 ◼   ► Where you got to talk about modems because it's your favorite thing.

00:05:07 ◼   ► Oh, I love modems.

00:05:08 ◼   ► To talk about modems. Nothing better. Yeah, I think it goes back to those,

00:05:15 ◼   ► it's the classic lines about Apple wanting control. Apple's talked about how they repeatedly,

00:05:22 ◼   ► about how they need to have control of key parts of their technology, right? That is the,

00:05:30 ◼   ► it's a thing that Steve Jobs learned really early on and has imparted to everybody else

00:05:37 ◼   ► who works at Apple. And that is what motivates this. It's Mark Gurman actually had the line

00:05:47 ◼   ► from a Bloomberg article, believe it or not, in 2004, an interview with Jobs.

00:05:50 ◼   ► Jobs said, "I've always wanted to own and control the primary technology in everything we do."

00:05:54 ◼   ► And Tim Cook said, "We believe we need to own and control the primary technologies

00:05:59 ◼   ► behind the products that we make." So it's the old primary technology thing. And I wrote a whole

00:06:03 ◼   ► thing at Tom's Guide about this because you can trace this back to things like the Mac got beat up

00:06:09 ◼   ► because its web browsers were too slow, but the web browser was Internet Explorer. And so they

00:06:13 ◼   ► did Safari because they wanted to take control of that thing. They were getting beaten up about a

00:06:17 ◼   ► thing that they did not control because Microsoft had a bad web browser on the Mac. And so they took

00:06:22 ◼   ► control of it. You go back to when Steve Jobs stood on stage and said there was going to be a

00:06:26 ◼   ► G5 with a 3 GHz processor because IBM had told him there would be and there wasn't. And they were

00:06:32 ◼   ► getting beat up for PowerPC not being as fast as Intel and they switched to Intel. This goes back

00:06:39 ◼   ► a whole long way. Apple wants to control it. Apple wants to invent it if they can. And since they

00:06:45 ◼   ► bought PA Semi in 2008, they have ended up being a spectacularly good chip development company,

00:06:55 ◼   ► which is simply not something that usually happens for the maker of computers or smartphones or

00:07:02 ◼   ► whatever. But Apple said, "No, no, no. If we want to do this, we need to own this and we need to

00:07:08 ◼   ► control this." And as a result, they've got these advantages in their chips over the competition.

00:07:14 ◼   ► And the competition can't use their chips because they're only for Apple. So the modem thing,

00:07:21 ◼   ► they got stuck. Intel was not delivering and Qualcomm had terms for their patents and terms

00:07:31 ◼   ► for their licensing that Apple found unacceptable. So they had that whole lawsuit for that period of

00:07:35 ◼   ► time. And it was very clearly another one of those cases where an illustrative moment of

00:07:42 ◼   ► why you need to control this stuff because now here you are and you've got these two vendors

00:07:47 ◼   ► and one of them you hate and the other one is doing a bad job. And what do you do then?

00:07:52 ◼   ► And so this is the last part of that. I said on Twitter, this is the dog bites man story,

00:07:58 ◼   ► which is the obvious story. Everybody's talking about man bites dog. The whole idea there is that

00:08:03 ◼   ► that's a story. Man bites dog. What a table turning thing. But dog bites man, it's literally,

00:08:09 ◼   ► "Oh, Intel is not doing modems anymore. Apple's doing modems now."

00:08:16 ◼   ► Wait, you say Apple bought Intel's modem business? What a surprise. I think we all

00:08:20 ◼   ► figured this was the most likely scenario and here it is. And there still won't be an Apple

00:08:24 ◼   ► design modem for a few years yet. This is a long lead time kind of thing. But I do wonder in the

00:08:29 ◼   ► long run if it might mean Apple being even more aggressive in kind of integrating cellular

00:08:34 ◼   ► connectivity in more products. This is my just wild speculation portion. But you talk about custom

00:08:40 ◼   ► designed cellular connectivity now from Apple where they don't have to take a piece off of

00:08:46 ◼   ► somebody's price list. Are they gonna, you know, in glasses, if they're still gonna make AR glasses

00:08:53 ◼   ► in AirPods? In on-base Macs? And in laptops, yeah, right, which they haven't done up to now for

00:08:59 ◼   ► various reasons, I think. But once they control and design all that and put it all together in

00:09:04 ◼   ► one place, I think it's much more likely now because it's their stuff and they're not gonna

00:09:10 ◼   ► have to pay a licensing fee. And they might have to pay, depending on Qualcomm, they might have to

00:09:14 ◼   ► pay some patent licenses. But by picking up Intel's licenses, that is, I think, going to be at least

00:09:21 ◼   ► somewhat defensive where, you know, they're not, I don't know the nature of Qualcomm's patents versus

00:09:27 ◼   ► Intel's patents, but it helps in that kind of jousting, I think, for intellectual property of

00:09:33 ◼   ► who owes who what. >> Typically, there's more than one way to do things, right? So,

00:09:40 ◼   ► I mean, you would naturally assume that Intel were doing things slightly different to the way

00:09:43 ◼   ► that Qualcomm does them so they didn't interfere with each other. That just seems like the logical

00:09:47 ◼   ► thing. But as I say, we have literally no idea what the difference is between them. But if Apple

00:09:53 ◼   ► was still gonna be paying the same amount of money to Qualcomm after buying Intel, I can't imagine

00:09:58 ◼   ► they would have done it. Like, this definitely feels like a play to assist them in having,

00:10:04 ◼   ► in making this stuff on their own. >> I don't know. I mean, they already, they were working

00:10:08 ◼   ► with Intel. Intel's got the business. It's not just the patents. It is these 2,000 employees,

00:10:13 ◼   ► right? So, it's a huge kind of influx of chip design talent and modem design talent coming to

00:10:20 ◼   ► Apple. So, it gets them-- >> I'm sure you could buy the people and the technology without the

00:10:27 ◼   ► intellectual property, right? Like, they wanted all of it, you would assume, for a reason like that.

00:10:32 ◼   ► >> I don't know. >> Who knows? >> I don't want to make that claim. I feel like,

00:10:37 ◼   ► I feel like there's value in both of these things. >> Sure. Oh, there is. >> In the intellectual

00:10:41 ◼   ► property and in the people. And they're kind of a package deal here from Intel, which is good for

00:10:47 ◼   ► Apple. And, you know, in the end, it may just be literally that Apple still pays Qualcomm some sort

00:10:54 ◼   ► of fee, but they're no longer buying chips from them. And the fee is on very specific things,

00:11:00 ◼   ► and it's less than they're doing now. >> And who knows? Maybe Qualcomm start paying Apple a fee

00:11:04 ◼   ► as well, right? >> Maybe. Well, I mean, you negotiate a--but what it does mean is that in

00:11:09 ◼   ► the end, Apple is going to be able to make a modem chip itself on its own standards, on its own time.

00:11:15 ◼   ► >> With their own features, all the things that they want, not the things that Qualcomm wants.

00:11:18 ◼   ► >> Exactly. Yeah. >> All right. Next week, we're going to be recording on Tuesday,

00:11:23 ◼   ► just as a programming note. And we will, I'm sure, be talking about Apple's results,

00:11:27 ◼   ► the Q3 results, which are going to be out on the 30th of July. So, that's tomorrow as we record

00:11:33 ◼   ► this episode. This is the third fiscal quarter, which as Jason has written in the notes is

00:11:38 ◼   ► typically the quiet one. >> Yeah, it's the smallest quarter that Apple has every year. So, it will

00:11:43 ◼   ► probably not be super interesting, but you never know. >> Well, my perspective is at this point in

00:11:48 ◼   ► time, there is no boring quarter because Apple's in so much change. So, I'm really intrigued to see

00:11:53 ◼   ► what this quarter looks like, right? Will iPhone sales still be down, right? This is stuff that I

00:11:59 ◼   ► want to see. So, I mean, I am very intrigued. You know I like the results. I can't tell you why. I

00:12:06 ◼   ► don't know why, but I enjoy it. I like looking at the charts like a weirdo. But I'm intrigued. I'm

00:12:14 ◼   ► going to keep my eye on this tomorrow. So, I'm excited about it. So, we'll talk about it next

00:12:19 ◼   ► week for sure. >> Yep. >> All right. We've got some upstream news. We're going to tag team this one

00:12:23 ◼   ► this week. Do you want to tell me about Amazon? >> Sure. So, there's a lot going on right now in

00:12:28 ◼   ► LA. The television critics associations having their summer press tour, which goes on for like

00:12:34 ◼   ► three weeks. It's what my podcast pal Tim Goodman has referred to as the death march with cocktails.

00:12:40 ◼   ► Lots of cocktail parties, lots of shaking hands, lots of presentations, and it goes on for a very

00:12:48 ◼   ► long time. Amazon did their presentation. This is a chance for Amazon to talk about what they're up

00:12:56 ◼   ► to. They did make a lot of news as a part of it. Not everybody makes news. Sometimes it's sort of

00:13:01 ◼   ► like here are things we already announced, but meet the cast or whatever it is. So,

00:13:07 ◼   ► they talked to Jennifer Salke who runs Prime Video now. For upstream purposes, I thought an

00:13:15 ◼   ► interesting thing that she said because she says she knows that Prime Video is a different kind of

00:13:20 ◼   ► service, different kind of product than maybe some of their competitors because it's a part of the

00:13:25 ◼   ► larger Amazon Prime product. She said, "We have a very unique business in the sense that our entire

00:13:30 ◼   ► North Star is to entertain and delight Prime customers all over the world. We're not in the

00:13:35 ◼   ► volume business. We're in the curated business." That is setting them off from Netflix a little

00:13:41 ◼   ► bit. But I do think that there is something to this. This is the argument all along about how do

00:13:46 ◼   ► you analyze Prime Video. Their charter, at least as Jennifer Salke views it, is to entertain

00:13:54 ◼   ► Prime customers. So, what they do is not as tied to the total number of Prime subscriptions that

00:14:03 ◼   ► Amazon has as Netflix's is to the total number of Netflix subscriptions because with Netflix,

00:14:10 ◼   ► the programming is everything and with Prime Video, the programming is one of the things

00:14:15 ◼   ► that ties you to Prime. Because most people that are watching any Prime Video content are watching

00:14:21 ◼   ► it because it's just a bonus that they have. Yeah, I mean, would I pay for Prime Video as a standalone

00:14:28 ◼   ► service? I don't know. I might. There's a bunch of stuff on there that I like. But my point is

00:14:34 ◼   ► I've never considered that, right? Because it's wrapped up in Prime, which I do pay for

00:14:43 ◼   ► and which I do like as a whole. And the video is an important part of it.

00:14:49 ◼   ► But I've never really considered like, "What's my value in Prime Video as a standalone?" No,

00:14:55 ◼   ► because it's not. It's not a standalone service. It's a thing I get with shows on it that I like

00:15:01 ◼   ► and that I might consider as a streaming service in some other context, but I literally never have.

00:15:08 ◼   ► And I think that she's right that they're playing a different game. She's not saying that they're

00:15:13 ◼   ► lesser or greater than Netflix or any of their other competitors, but she's absolutely right

00:15:17 ◼   ► in that the game they're playing is different because of what the product is. And when Jeff Bezos

00:15:23 ◼   ► has his declaration that I want worldwide hits and I want all that stuff, that is all

00:15:30 ◼   ► part of what is guiding her process here in terms of creating this, whatever she said,

00:15:36 ◼   ► the entertainment and delight of Prime members. They did announce some stuff. So they're selling

00:15:43 ◼   ► a lot of first look deals with actors and actor-producer and writer-producer types.

00:15:49 ◼   ► Actors you may know, Forest Whitaker, Connie Britton, and Lena Waithe, all

00:15:54 ◼   ► they announced first look deals. So they bring them projects and Amazon gets the right of first

00:16:00 ◼   ► acceptance for those projects. They unveiled the Lord of the Rings creative team. We heard some of

00:16:07 ◼   ► the names and it's nobody you've ever heard of. It's people, it's the writers and the producers

00:16:12 ◼   ► for the most part. Interesting tidbit in the Lord of the Rings series information. The Hollywood

00:16:18 ◼   ► reporter said, "Commitment is believed to be for five seasons plus a potential spinoff. Once

00:16:26 ◼   ► production budgets, casting, writers, producers, and visual effects are factored in, the total for

00:16:30 ◼   ► the Lord of the Rings series could hit a billion dollars." Yes, a billion dollars for a TV show.

00:16:36 ◼   ► I feel like it has to be though, right? Yeah. If you really want to do this, like Amazon,

00:16:43 ◼   ► you bought the rights to the Lord of the Rings, right? You picked something very,

00:16:47 ◼   ► very expensive here. If you want to make it what it's going to be, you've got to put the money in.

00:16:52 ◼   ► And this is Jeff Bezos again saying, "Basically, I want the next Game of Thrones. I want that."

00:16:58 ◼   ► Right. And if you want the next Game of Thrones, you know you get it? Money. You put a lot of money

00:17:01 ◼   ► in. That's what you need to do. Well, you put in the money and then you take your chances. That's

00:17:06 ◼   ► the trick, right? I know that doesn't guarantee it. But I mean, to create something like, you know,

00:17:11 ◼   ► like to come out of the gate and be like, "You know how Game of Thrones ended. We want to be

00:17:15 ◼   ► like that from the beginning." That's going to cost a lot of money. And then it's like irrespective

00:17:20 ◼   ► of how good it is, you still got to put the money in because this show will be a very strong visual

00:17:26 ◼   ► show. And that costs money. I think there's an interesting question and discussion for another

00:17:32 ◼   ► time about whether, about how big budget TV is going to happen on streaming services. And are we

00:17:44 ◼   ► going to see a similar sort of thing as we've seen in the movie industry? Where in the movie industry,

00:17:50 ◼   ► the big budget stuff has kind of crowded out everything else, but a lot of that stuff has gone

00:17:54 ◼   ► to streaming. And I think at some point we're thinking about what does it mean for TV that

00:18:00 ◼   ► there's a billion dollar TV show that's being made? Like is that money going to crowd out the

00:18:07 ◼   ► smaller stuff or is the smaller stuff? I feel like streaming is a perfect place for the smaller stuff.

00:18:13 ◼   ► But I do wonder about that sometimes if there's almost a natural drive in the entertainment

00:18:17 ◼   ► industry, if you're looking for a big hit to push some of the cheaper stuff to the side.

00:18:22 ◼   ► Because how many mid-budget dramas and comedies could be made for what they're making one

00:18:29 ◼   ► Lord of the Rings out of? Well this is the amount of money that Apple put in to start their entire

00:18:34 ◼   ► service. And we know that there was more money spent than this, but that's the same amount of

00:18:39 ◼   ► money. So that's a lot of money. Yeah, so that's the question. And I get the reason is sort of like

00:18:45 ◼   ► you can make ten different Patriots, Sad Spies, which officially is not coming back by the way.

00:18:53 ◼   ► Which is so disappointing. Even Sadder because that's such a great show. Don't let the name

00:18:58 ◼   ► fool you. Patriot is a great, great, great, great show about a sad man in a suit. But they can make

00:19:03 ◼   ► 50 of them and nobody's going to watch them, right? Or they can make Lord of the Rings. So I

00:19:08 ◼   ► think it's an interesting just business question about shooting for the huge hit which Amazon is

00:19:15 ◼   ► definitely doing. And which Apple may be doing too with some of the things that they're trying

00:19:20 ◼   ► to produce. And versus flooding the zone with lots and lots of content which is what Netflix does.

00:19:28 ◼   ► Netflix is looking for big hits too, but Netflix is also doing a lot of volume and touching a bunch

00:19:34 ◼   ► of different areas. They did another interesting thing about Amazon and I don't know, you know,

00:19:39 ◼   ► we talk about Netflix having all of their data and all their statistics and using that to judge

00:19:44 ◼   ► that there was that one report that said that within two weeks of a show being dropped on

00:19:48 ◼   ► Netflix, Netflix basically knows its entire lifespan. It knows it can take the analytics

00:19:56 ◼   ► of the first couple of weeks and say with a high degree of accuracy, how many plays it's going to

00:20:01 ◼   ► get for the rest of time. Now, yeah, occasionally something will kind of like bob up later and people

00:20:05 ◼   ► discover it and it'll be a surprise, but very rarely is that the case. And they use this data

00:20:10 ◼   ► to decide whether they want to invest more money in it, what it means for them. I think it's

00:20:14 ◼   ► interesting that Amazon in some contrast to that has announced that they just renewed two shows

00:20:23 ◼   ► whose first Amazon produced seasons haven't aired because what is that based on? And I think partially

00:20:32 ◼   ► it may be based on that they're delaying some stuff being released and they need to make

00:20:36 ◼   ► contractual decisions to renew the show or not. It may be that, but I think it may also be just

00:20:41 ◼   ► a purely creative thing, which is they like how it's looking and they want to just give them a

00:20:46 ◼   ► shot in the arm right now and say, yes, we like these. So "Carnival Row," which is a show that

00:20:50 ◼   ► has not even premiered yet has been renewed for a second season on Amazon. And "The Expanse,"

00:20:54 ◼   ► which was saved off of the Sci-Fi channel by Amazon for a fourth season, which will premiere

00:21:00 ◼   ► in December has already been renewed for a fifth season. So I don't know what they're doing over

00:21:04 ◼   ► there, but they're canceling shows I like, they're renewing shows that haven't aired yet. They're

00:21:09 ◼   ► definitely playing a different game at Amazon. - Marvel showed up a bunch of stuff as part of

00:21:15 ◼   ► Comic-Con. And so if you've been ever been paying attention to the way that Marvel has been running

00:21:21 ◼   ► the Marvel Cinematic Universe, they talk about the movies in phases. So like all of the different

00:21:26 ◼   ► movies fall into different phases and we're about to move into phase four, right? So what came after

00:21:32 ◼   ► "Avengers Endgame?" And this includes a couple of sequels, a couple of new movies, right? We could

00:21:36 ◼   ► finally get in a "Black Widow" movie. There's going to be a sequel to "Doctor Strange." There's going

00:21:43 ◼   ► to be a "Thor" movie and amazingly Natalie Portman's coming back and she's going to be female

00:21:49 ◼   ► Thor, which is awesome. I'm very excited to see what they do with that. That was a big surprise.

00:21:53 ◼   ► But if you want to know about what Disney is thinking these days, you want to take a look at

00:21:59 ◼   ► this because the phase four includes a bunch of Disney+ content, which is very, very interesting.

00:22:05 ◼   ► - This is a huge... For me, that slide, it tells the whole story, which is when they unveiled phase

00:22:12 ◼   ► three, they put up a slide with... And when they do this, it's hilarious because in the moment,

00:22:17 ◼   ► you're like, "Oh my God, that's so far away. That's like four years from now." And then you look up

00:22:22 ◼   ► and it's like, "Oh, they've released every movie that was on that slide now. Oh, that's interesting.

00:22:27 ◼   ► Four years have passed." But they do it and you're like, "Oh, here's all the Marvel movies. It's two

00:22:32 ◼   ► or three movies a year for the next five years or four years." And this time, there's five Disney+

00:22:39 ◼   ► series on that slide, along with all of the Marvel movies. And that says it all.

00:22:44 ◼   ► - There are more movies that they haven't announced yet, which is another thing. They've given dates

00:22:49 ◼   ► for four movies, but they haven't said what they are. And that's just a thing. And you'd expect

00:22:55 ◼   ► Guardians of the Galaxy. - Guardians of the Galaxy 3, Black Panther sequel is in there too.

00:22:58 ◼   ► I don't think they've dated it, but we know that they're happening. But the Disney+ thing. So

00:23:03 ◼   ► a lot of people still have this misunderstanding. It's like a little different version of the...

00:23:10 ◼   ► It's the same people who brought you Planet of the Apps who are doing Apple's TV service,

00:23:14 ◼   ► where it's like, "No, that's not true at all." People are like, "Oh, but Marvel's been making TV

00:23:20 ◼   ► shows forever. This isn't new. They're the people who did Agents of SHIELD and Daredevil on Netflix

00:23:27 ◼   ► and all that." And so the really short version of it is that Marvel TV is operated by the same

00:23:36 ◼   ► division of Marvel that does Marvel Comics, which is a guy named Ike Perlmutter, who is famously

00:23:41 ◼   ► like a cheapskate. And they have a studio that has a bunch of people who are making TV shows.

00:23:50 ◼   ► And Kevin Feige, who does all the Marvel Cinematic Universe movies, used to report to Ike Perlmutter.

00:23:57 ◼   ► And after he made billions and billions of dollars from Disney, Kevin Feige basically went to Disney

00:24:02 ◼   ► and said, "I don't want to work for this guy anymore." And they said, "Well, thank you for

00:24:06 ◼   ► your billions and billions of dollars. You can work for the Disney studio chief instead of

00:24:10 ◼   ► Ike Perlmutter." So for years now, Marvel's movies have been run from a completely separate part of

00:24:18 ◼   ► Disney, completely different fiefdom than Marvel TV. What's relevant about these shows, which is

00:24:24 ◼   ► The Falcon and the Winter Soldier and WandaVision, which has got the Scarlet Witch in it, the What If

00:24:29 ◼   ► animated series, a Loki series with Tom Hiddleston, a Hawkeye series with Jeremy Renner, those are not

00:24:35 ◼   ► just actors from the movies that you've seen before now on TV playing those same characters,

00:24:41 ◼   ► but it's all being produced by Kevin Feige out of his group, not out of Ike Perlmutter's group,

00:24:48 ◼   ► at Marvel TV. And so this is sort of what we were promised with things like Agents of Shield

00:24:53 ◼   ► and Daredevil and Luke Cage and Jessica Jones and Never Really Got, which is those were supposed to

00:25:00 ◼   ► be integrated into the Marvel universe, but kind of weren't in the end because it was different

00:25:04 ◼   ► people doing them. And these are on the slide for phase four. So how it will actually play out in

00:25:14 ◼   ► terms of integration, I don't know, because it is actually really hard to integrate all of these

00:25:19 ◼   ► products together, although Marvel has done a great job, but it certainly speaks to how important

00:25:24 ◼   ► Disney's streaming service is. Yeah. Yeah. That's like, "Oh, you want to see what Captain America's

00:25:30 ◼   ► doing? Well, it's on TV now, so go there." Right? Like it's like super interesting.

00:25:35 ◼   ► All of these shows will be rolling out from 2020 to 2021, then not all coming at the same time.

00:25:42 ◼   ► None of them will be ready, I think, for when the service actually launches.

00:25:46 ◼   ► No, no, that'll be the Star Wars series will be ready there, but the Marvel stuff's not going to

00:25:50 ◼   ► be ready for another year after it launches. And all of the, pretty much all of them, except

00:25:55 ◼   ► for What If. What If is like this animated show where they're using all of the voice actors that

00:26:00 ◼   ► are like the actual movie stars, but it's like an animated show where they take a scenario and change

00:26:07 ◼   ► the results. So like, what if somebody died or didn't die on that kind of thing? Right. So they're

00:26:12 ◼   ► going to be able to go back. If you think about Avengers End Game, here's a very, very mild spoiler

00:26:16 ◼   ► for Avengers End Game. There is within the plot of Avengers End Game, the idea of what if things went

00:26:22 ◼   ► differently in movies you've already watched. That's, I'll just leave it there. That's what the

00:26:26 ◼   ► What If show is. It's animated, but it's going to have those act, the same actors as the voices. And

00:26:30 ◼   ► it's going to be basically like playing off of things that happened in the movies, which is a fun,

00:26:37 ◼   ► it was a comic that I used to love actually as a kid where they did this with what if this event

00:26:41 ◼   ► of this comic book changed and they're going to do it for the movie. So that could be fun.

00:26:45 ◼   ► Hawkeye, which is one of the best, believe it or not, Hawkeye, one of the best Marvel comics of the

00:26:50 ◼   ► last decade, Matt Fraction's Hawkeye. I'm wondering how that will influence this Hawkeye TV series

00:26:57 ◼   ► because the idea of a TV series featuring Jeremy Renner seems really boring. But it's going to have

00:27:03 ◼   ► Kate Bishop, who is the young, also Hawkeye, is going to be introduced in that show. Using the

00:27:08 ◼   ► logo of the comic as well. I know, right? They are. They are. So if they can, if they integrate

00:27:15 ◼   ► some of the Matt Fraction Hawkeye DNA into that show, that'll be great. I can't wait to see a

00:27:19 ◼   ► bunch of Russian mobsters in tracksuits saying bro in fall 2021. I really liked a, there was like a

00:27:30 ◼   ► quote from Jeremy Renner on stage and he's like, it's going to be great to watch somebody

00:27:34 ◼   ► without superpowers teach somebody else how to be a superhero. Like I really like that line. It's

00:27:39 ◼   ► like accepting who Hawkeye is and because he's going to be training like the next Hawkeye,

00:27:44 ◼   ► Kate Bishop. And it's just like a funny thing for him to say, but it's totally true. So yeah,

00:27:50 ◼   ► I'm actually quite excited about that if they'd go down the route that we want them to. All right,

00:27:54 ◼   ► there's a couple last things before we move on. NBC has announced that their streaming service

00:27:59 ◼   ► will be launching in April, 2020. There's no real details, but that's when it's coming.

00:28:03 ◼   ► Yeah, it's unclear. They said they're going to not overemphasize originals, which is,

00:28:08 ◼   ► well, we'll see about that. Although I did mention what last week that, that I think I mentioned that

00:28:15 ◼   ► here anyway, a show that I like AP bio got picked up. Yeah, I mentioned that here because it was the

00:28:19 ◼   ► left hand doesn't know what the right hand is doing. It got picked up by NBC streaming

00:28:22 ◼   ► after being canceled by NBC because they don't talk to each other. So that's essentially an

00:28:27 ◼   ► original. Although, you know, maybe is this the fate of the NBC streaming service is that shows

00:28:33 ◼   ► that they cancel on broadcast get saved for streaming. So it's like the leftover channel.

00:28:36 ◼   ► I don't know. But they are doing some of that and they're going to have, of course, all their,

00:28:41 ◼   ► their catalog content there, because they are owned by the cable company. A lot of the plan is

00:28:46 ◼   ► that if you've got a cable subscription, I think you get access to the free tier of this with

00:28:51 ◼   ► commercials. So they're kind of viewing it as sort of a, not a cord cutter paradise as much as kind of

00:28:57 ◼   ► like an add on thing. It's, it's like we said about Amazon having a different model. NBC universal

00:29:02 ◼   ► seems to be trying a different model because they're owned by the cable company. So we'll see

00:29:07 ◼   ► how that goes. I'm unclear. I imagine like Hulu, they'll have a, or like CBS, it's the same thing.

00:29:12 ◼   ► They'll have a tier where you pay them money and don't see ads, but that the base level will be an

00:29:17 ◼   ► ad service that cable subscribers will get for cheap or free. And I made the mistake on Twitter

00:29:24 ◼   ► last week of telling Tim Goodman from the Hollywood reporter, our joke about how this

00:29:28 ◼   ► service could, should be called Peacock Plus. And he ran with it and actually mentioned it in

00:29:33 ◼   ► a piece in the Hollywood reporter. So I think that means NBC executives now have seen our stupid joke

00:29:40 ◼   ► about calling it Peacock Plus. I don't know why you think this is a bad thing. I think this is a

00:29:43 ◼   ► fantastic thing. If it's called Peacock Plus in the end, I guess I'm going to do a victory lap,

00:29:49 ◼   ► or maybe they'll give me a free with advertising subscription to NBC's Peacock Plus. I don't know.

00:29:54 ◼   ► - Today's episode is brought to you by Pingdom from our friends at SolarWinds. It is summertime,

00:30:00 ◼   ► but before you pack your bags and set your email to out of office, you need something in place to

00:30:05 ◼   ► tell you that everything's running super smoothly on your website. And more importantly, when it

00:30:10 ◼   ► isn't. So you need Pingdom because they will let you know the moment that your site goes down.

00:30:15 ◼   ► If there is any problems, Pingdom will be the one to alert you. It is an amazing service and they

00:30:21 ◼   ► can tell you exactly what you need to know in whatever way is best for you. You can customize

00:30:26 ◼   ► how you're alerted and who is alerted depending on the severity of an outage. So when you are out

00:30:31 ◼   ► of office, you can stay out of the office and somebody else can take care of the issues.

00:30:35 ◼   ► Take a vacation with a peace of mind while Pingdom is monitoring your website. It's so easy to get

00:30:40 ◼   ► started. All they need is the URL that you want to monitor and they'll take care of the rest. Go

00:30:44 ◼   ► to Pingdom.com/000 right now for a 14 day trial with no credit card required. Then when you sign

00:30:51 ◼   ► up, use the code upgrade at checkout to get a call 30% off your first invoice. And for a limited time

00:30:57 ◼   ► only, you can enter for a chance to win a free out of office t-shirt by going to that website,

00:31:02 ◼   ► which is Pingdom.com/000 for out of office, right? Ooh, that shirt is really funny. Go check it out

00:31:07 ◼   ► right now. Pingdom.com/000. Our thanks to Pingdom for their continued support of this show and all

00:31:12 ◼   ► of RelayFN. We have some frustrating stories to talk about today. So we are going to have a very

00:31:22 ◼   ► fun... Summer of fun! Summer of frustration. We are going to have a very fun Ask upgrade at the end of

00:31:27 ◼   ► the show today. So don't worry, things will pick up. There was a report from Alex Hern in The

00:31:33 ◼   ► Guardian stating that Apple hires contractors to review Siri requests to grade their accuracy and

00:31:40 ◼   ► effectiveness. This is something that a little while ago Amazon got really heavily criticized

00:31:47 ◼   ► for from a Bloomberg report, right? That they were having people listen in to Amazon Echo requests

00:31:55 ◼   ► and then kind of reviewing them so they could test and kind of mark how well the service was doing.

00:32:00 ◼   ► So that's kind of like to set the stage. I want to talk a little bit more about this and then we're

00:32:05 ◼   ► going to dive into it together. So it isn't completely clear in Apple's policies that the

00:32:10 ◼   ► requests will be heard by humans. So like I checked, I took a look at some of the privacy

00:32:15 ◼   ► policy stuff and what Apple says is the things that you say in Dictate will be recorded and sent

00:32:19 ◼   ► to Apple to process your requests. Now I'm sure a lawyer could tell me that it means that people

00:32:25 ◼   ► could be listening to it but I don't think that that is clear enough considering how clear the

00:32:29 ◼   ► rest of their privacy policy is around this. The rest of it's written in pretty understandable

00:32:33 ◼   ► English but they do not state explicitly that a human being can listen to what you say to Siri.

00:32:39 ◼   ► And I don't think that most people would ever assume that a human being is ever listening to

00:32:45 ◼   ► what is said to Siri. Apple responded to the Guardian by saying that these requests are not

00:32:49 ◼   ► associated to any user information and less than one percent are being reviewed. So they confirm

00:32:54 ◼   ► that this is the thing that they do but they say that you know people can't be tracked. However,

00:32:59 ◼   ► the whistleblower who talked to the Guardian says that they very frequently heard extremely private

00:33:05 ◼   ► information like medical things, criminal activity and even sexual encounters and they say that the

00:33:10 ◼   ► requests they receive include location data, contact details and app data which is a strange

00:33:16 ◼   ► thing. Like I don't 100% know what that entails. Apple say that it's not possible to link back to

00:33:21 ◼   ► the user from this information but the whistleblower says that they feel like they get enough that they

00:33:25 ◼   ► could actually try and find people if they wanted to. So I don't know what to believe with that but

00:33:30 ◼   ► it does seem interesting. And here's a quote from the individual who spoke to the Guardian.

00:33:36 ◼   ► "Apple is subcontracting out. There is a high turnover. It's not like people are being encouraged

00:33:41 ◼   ► to have consideration for people's privacy or even consider it. If there was someone with

00:33:45 ◼   ► nefarious intentions it wouldn't be too hard to identify the people on the recordings."

00:33:50 ◼   ► So Apple tends to talk a very good game when it comes to user privacy but they overstepped the

00:33:54 ◼   ► line. Yeah and famously they did that billboard which was what happens when the iPhone stays on

00:34:01 ◼   ► the iPhone. I will also point out and our friend... Which has come back to bite them

00:34:06 ◼   ► like three times already. Yeah when you boast about something you are calling, basically

00:34:13 ◼   ► inviting people to investigate you. So our colleague Renee Ritchie pointed out that the

00:34:22 ◼   ► Bloomberg story actually says we talked to Apple and they said they do this too. The Bloomberg

00:34:28 ◼   ► story about Amazon. That's funny. So that was back in April. And Renee's question was is it that you

00:34:35 ◼   ► know the Guardian wrote a good headline and they lead with the fact that people have heard drug

00:34:39 ◼   ► deals and sexual situations. Is that why people are talking about this? I think my answer is I

00:34:45 ◼   ► think they're talking about it now because the Guardian got somebody who works on processing

00:34:51 ◼   ► Siri requests to talk about it on the record with details about the human beings. Yes I think the

00:34:57 ◼   ► thing that I don't like about this is that quote that I read right that like this individual feels

00:35:03 ◼   ► like Apple is not doing a good enough job in educating on privacy. Like yeah that's the thing

00:35:09 ◼   ► that upsets me the most. Subcontracting is a thing that makes me... I'm uncomfortable about the whole

00:35:13 ◼   ► contracting relationship in Silicon Valley in general where big expensive tech companies that

00:35:18 ◼   ► have lots and lots and lots of money say this part of our business isn't important enough for

00:35:23 ◼   ► actual employees that we hire. We're gonna just pawn this off to some subcontractor somewhere.

00:35:28 ◼   ► And this is like you know you see it in Facebook using subcontractors to do content moderation.

00:35:33 ◼   ► But like Apple does this. Apple's like our social media I mean just to use a non-specific example

00:35:40 ◼   ► here but like our social media or our documentation or whatever like that part of it is not as

00:35:46 ◼   ► important. You don't have to be an Apple employee and those people then don't get the benefits of

00:35:49 ◼   ► being an Apple employee. They don't get paid as well. They're like all of these things because

00:35:54 ◼   ► they're using a subcontractor for something like private user data audio from inside people's homes

00:36:00 ◼   ► to have that be to a subcontractor. Like I look at that and I say you're sending a message that this

00:36:07 ◼   ► isn't as important because you got people kind of drifting in on the transom. They're hired by

00:36:11 ◼   ► the contractor. They drift in. They listen to people's private conversations. They drift out

00:36:16 ◼   ► again. Like it feels to me like it sends a message that this is less important to Apple by doing that.

00:36:22 ◼   ► So that bothers me. I know I've heard from a lot of people since the story broke who say well of

00:36:26 ◼   ► course you need humans. It's part of the process to train machine learning. And I would say I'm

00:36:34 ◼   ► sure that there is an aspect of this process that is greatly benefited by human training to say what

00:36:40 ◼   ► actually happened here and what went wrong and you can classify that interaction and you can use that

00:36:46 ◼   ► to build a model that or improve the model. But a few things. First off I think always transparency

00:36:56 ◼   ► and ideally giving users options is important. So for example when you set up an iPhone it says

00:37:03 ◼   ► can Apple get your data for improving apps and the quality of the system and you do that at startup

00:37:10 ◼   ► and you say yes or no. And if you say no nothing happens except you don't transmit the data.

00:37:14 ◼   ► And it says can third-party developers see the data and you can say yes or no and nothing happens

00:37:19 ◼   ► concerning the data. As far as I know that's not how Siri works. As far as I know the way you opt

00:37:23 ◼   ► out is by turning off Siri or turning off the Siri request. And this is one of those things where I

00:37:31 ◼   ► would have a lot less of a problem with this if Apple said you know what we may use audio clips

00:37:37 ◼   ► that we'll try to anonymize to improve the service. Are you okay with that? And if I say no

00:37:42 ◼   ► then it doesn't send them. But that's not what's happening right now and that bothers me

00:37:47 ◼   ► a lot. So that's part of this. The other part of it is in the grand scheme of things what is it that

00:37:57 ◼   ► we want these devices that are translating commands to the cloud to do. And for me I feel like the goal

00:38:06 ◼   ► here should be like Apple talks a lot now about doing things on device right like we don't send

00:38:11 ◼   ► your things in the cloud we don't send you know we're processing your photos on device and coming

00:38:16 ◼   ► up with the keywords and doing all the machine analysis like all of these things we do we're

00:38:19 ◼   ► doing on device so that you have complete control over it. Okay well you know what would be great is

00:38:27 ◼   ► if I spoke words into one of your devices that on device that got translated into text and sent to a

00:38:35 ◼   ► server without my audio. But and I appreciate that that might not be as effective in some ways but

00:38:44 ◼   ► we need to go there as well because I don't want my audio sent out of my house. I don't.

00:38:50 ◼   ► You know bottom line I don't and that is something that Apple needs to deal with and I'm disappointed

00:38:58 ◼   ► in Apple here because and maybe there are cultural reasons like I've heard some people say that this

00:39:04 ◼   ► may be something that was a part of Siri all along and so it's just sort of allowed to continue to

00:39:09 ◼   ► happen but like I look at this and say you got to be better than this and the argument that well of

00:39:15 ◼   ► course Apple needs humans to listen to audio even if we accept that to be true okay be transparent

00:39:21 ◼   ► about it and legalese is not transparent and let me opt out without a penalty to me or ideally

00:39:30 ◼   ► let users opt in to improve the service because they don't care but none of that seems to be

00:39:35 ◼   ► happening right now. Yeah and one of the things that the report hinges on a lot is like accidental

00:39:41 ◼   ► activations and the fact that you know the problem and I actually think this is the bigger problem

00:39:48 ◼   ► I don't care if people are reviewing the questions I asked to Siri. What I care about is when Siri is

00:39:57 ◼   ► listening to me and I didn't ask and that data goes to depending on your settings all of these

00:40:04 ◼   ► things if they get triggered they get triggered silently and you don't know that it's listening

00:40:09 ◼   ► to you until you get like a chime or a I don't know what you said or I don't understand yeah

00:40:16 ◼   ► and at that point that audio is is gone it's gone like that's it it's it's it's out of your house

00:40:22 ◼   ► and that so you make a good point that one way to one way to do it would be to frame it around

00:40:28 ◼   ► accidental activations and saying I don't I want to opt out of sending that information to improve

00:40:33 ◼   ► the service because I'm not comfortable with 30 seconds of random room noise from my house being

00:40:39 ◼   ► sent to Apple to be processed by a subcontractor who's going to listen to whatever happened in my

00:40:46 ◼   ► house and then tell their friends about it because they don't care about the privacy or the

00:40:49 ◼   ► confidentiality agreements they signed because it was just a temporary job and etc etc etc. It's like

00:40:54 ◼   ► it's too much. It's like you know we are in this world now where like this is this is what's

00:41:00 ◼   ► happening to us right and it's kind of like it can be awkward you know and and I talk about a lot of

00:41:05 ◼   ► these things of like trade-offs right like privacy is a trade-off in 2019 you know like if you want

00:41:11 ◼   ► to use certain products you have to kind of accept a level of you're going to give up your privacy

00:41:16 ◼   ► but I never really felt like I had to do that with Apple you know like I felt like that's how I feel

00:41:21 ◼   ► with Google that's how I feel with Amazon and I've always kind of felt like there are there are

00:41:27 ◼   ► naturally things that they do that people aren't going to like but we just don't know what they are

00:41:31 ◼   ► right like I'm talking about Apple like this is one of them right that like there's only they are

00:41:37 ◼   ► still going to be doing things that we criticize other companies for because sometimes there are

00:41:41 ◼   ► there's only one way to do it and I think it can be a problem for us to just assume that Apple does

00:41:49 ◼   ► everything perfectly when it comes to privacy and we shouldn't assume that we will get 100

00:41:57 ◼   ► privacy from them just because they act to be better and I think that this is an example of

00:42:03 ◼   ► that like this is not a grab your pitchforks go down to Cupertino and start going wild moment

00:42:08 ◼   ► right that's not what I'm attempting to say here it's more a case of just like don't assume that

00:42:14 ◼   ► Apple are completely perfect at this stuff everybody put your pitchforks down please because

00:42:20 ◼   ► they just like they are doing the same things that other companies that you apparently don't like

00:42:26 ◼   ► their privacy for do as well because sometimes it's the only way something can be done now there's

00:42:31 ◼   ► an argument to be made that well you know Google and Amazon do this and why are why are you holding

00:42:37 ◼   ► Apple to a higher standard then this is just how it works with these things and to that I would say

00:42:43 ◼   ► this is kind of on Apple I hold them to the standard that they set themselves to me publicly

00:42:48 ◼   ► exactly Apple holds itself above its competitors especially Google and Amazon when it comes to

00:42:56 ◼   ► privacy period and do they have to do that no they don't have to do that if Apple would like to back

00:43:01 ◼   ► down on privacy I guess they could go ahead and do that but if they're not going to do that then

00:43:09 ◼   ► this is part of what that entails which is they've got to do better than Amazon and Google not just

00:43:17 ◼   ► act at their level if they're going to hold themselves above the competition they gotta

00:43:21 ◼   ► they gotta behave like it they've gotta change how they do it and that means for something like Siri

00:43:26 ◼   ► they have to say oh boy this is gonna cause problems here and we're gonna have to change

00:43:31 ◼   ► this and we're gonna have to do this you have to do it you have to do it if you're gonna if you're

00:43:35 ◼   ► gonna if you're gonna put that billboard up if you're gonna say in an ad campaign that privacy

00:43:42 ◼   ► is the most important thing on Apple products then you have to when when something like this

00:43:47 ◼   ► comes out you have to look at it long and hard and say you're right you know this is not to our

00:43:53 ◼   ► standards and Apple's response which was on a Friday afternoon it's perfect timing for Apple

00:43:58 ◼   ► right it's like this is when news gets buried and that's when the Guardian posted the story and it

00:44:02 ◼   ► got passed around but like Apple needs to do better with their response than what they did

00:44:06 ◼   ► which was well you know yeah it happens but we don't we don't link the Apple ID so you can't

00:44:12 ◼   ► email the person that you're hearing which is not a great response. All right today's episode is

00:44:20 ◼   ► brought to you by SaneBox. I am sure listening you out there upgrading and listening to this show has

00:44:27 ◼   ► something that you don't like about email and that's why you should be trying out SaneBox

00:44:30 ◼   ► because while it would be a wonderful thing it is not practical to just go to your email inbox and

00:44:36 ◼   ► delete everything because there's undoubtedly important stuff in there that you have to deal

00:44:40 ◼   ► with but one of the big problems about email and the way that it's presented to us is it all looks

00:44:44 ◼   ► the same right like it's just like a list of unread emails it can be really difficult at a glance to

00:44:50 ◼   ► try and decipher which messages need your attention and which don't. Wouldn't it be lovely if your

00:44:54 ◼   ► email could be pre-sorted before it even hits your inbox that is what SaneBox is all about.

00:44:58 ◼   ► SaneBox sorts through your email and moves all of the trivial stuff to different folders

00:45:02 ◼   ► so the only messages in your inbox are the ones that you need and the great thing is that it will

00:45:07 ◼   ► work seamlessly with your current system and with any app. One of the best features of SaneBox is

00:45:11 ◼   ► called the black hole so if you have somebody that's emailing you and you can't get rid of them

00:45:16 ◼   ► you can just drag that email to the black hole folder and you will never hear from that sender

00:45:21 ◼   ► ever ever again. With SaneBox you can also set up email reminders, snooze your email and so much

00:45:26 ◼   ► more. I've been using SaneBox for a couple of years now one of the things that I love about it

00:45:30 ◼   ► I use a couple of different like say SaneNews is one of the folders that I have and basically

00:45:35 ◼   ► everything that is a newsletter or an announcement or something like that from a product that I use

00:45:40 ◼   ► or a service that I use automatically gets put into the SaneNews folder so it keeps that stuff

00:45:45 ◼   ► out of my inbox so I can open those at my leisure without needing to sift through all of that stuff

00:45:51 ◼   ► because there will be times when before I was using SaneBox I would like I have a lot of like

00:45:55 ◼   ► email newsletters that I subscribe to that I like to read but my email inbox is too full so I would

00:45:59 ◼   ► have to archive them to get them out of the way but now I don't need to do that because they're

00:46:03 ◼   ► just there in SaneNews when I want to get to them and I really like that. To help you get a little

00:46:08 ◼   ► more organization in your inbox we've worked with SaneBox to get you a great deal just go to

00:46:13 ◼   ► SaneBox.com/upgradefm today and you will get a two-week free trial and an extra $25 credit just

00:46:20 ◼   ► because you listen to that show. You don't have to enter your credit card information unless you

00:46:24 ◼   ► decide to buy so there is nothing to lose. Check it out today and get your email finally under

00:46:29 ◼   ► control that is SaneBox.com/upgradefm U-P-G-R-A-D-E-F-M and the link is in the show notes as

00:46:37 ◼   ► well. SaneBox.com/upgradefm our thanks to SaneBox for their support of this show and for keeping my

00:46:43 ◼   ► email inbox under control. Jason I want to talk to you about something that I've seen you tweeting

00:46:52 ◼   ► about something that I've seen you very upset about in our Slack which is the security changes

00:47:00 ◼   ► in macOS Catalina. Can you give me a breakdown of what is going on from a perspective of what is

00:47:07 ◼   ► Apple trying to do and what is the actual result here? Well so I installed the story is that I

00:47:16 ◼   ► installed Catalina last week on my main my main drive. I have a duplicate of it as Mojave on an

00:47:31 ◼   ► external SSD that's where I am right now but I write about this stuff and I need to live on it

00:47:38 ◼   ► because there's a difference between using a pristine beta that's empty of Catalina or any

00:47:45 ◼   ► other beta and using it with the apps you use. You won't get the results right you won't actually

00:47:50 ◼   ► understand how it works unless you're really properly properly using it. Right exactly so I

00:47:58 ◼   ► so this is the idea is is I use that and I learn things about how how Catalina works with my real

00:48:13 ◼   ► apps and my real data great. Within you know minutes of doing this what I discovered is

00:48:21 ◼   ► things that I knew about because I actually attended the session about Mac security

00:48:28 ◼   ► at WWDC and there's a bunch of new stuff in Catalina for Mac security. They changed a lot

00:48:37 ◼   ► of things. The you know new Mac developer certificates need notarization to pass through

00:48:46 ◼   ► Gatekeeper which is the app that or the piece of the system software that checks to see whether

00:48:51 ◼   ► you're allowed to launch an app. All new software requires notarization. Notarization is the system

00:48:56 ◼   ► where even if you're outside of the Mac App Store you have to send your app to an Apple server and

00:49:00 ◼   ► have them scan it and then approve it and then they cryptographically sign it and send it back

00:49:05 ◼   ► to you and the idea there is that it's been approved by Apple in an automated way. Apple

00:49:10 ◼   ► systems and is tamper proof now if people make changes to it the signature breaks and therefore

00:49:18 ◼   ► it's tamper proof. All existing software before June 1st basically that was built will pass but

00:49:25 ◼   ► anything built after June 1st has to pass has to be notarized to pass Gatekeeper and then there's

00:49:32 ◼   ► a bunch of specific things that also happen. Gatekeeper is scanning everything regardless

00:49:37 ◼   ► of whether it was quarantined or loaded all the malicious stuff can be spotted that way so they

00:49:42 ◼   ► cranked everything up on this and they've also added more user consent requests and you may

00:49:50 ◼   ► remember some of these from Mojave where like you're you want to use automation or you wanted to

00:49:57 ◼   ► use the microphone and you get a thing saying this app needs to use this. It's very iOS like

00:50:02 ◼   ► kind of thing. In Catalina screen recording keyboard input monitoring file access to the

00:50:12 ◼   ► desktop to documents to iCloud drive to cloud storage to removable volumes to network volumes

00:50:19 ◼   ► all of those now require user consent not if the user opens the open dialog box and chooses

00:50:27 ◼   ► something because that is implied user consent but if the app wants to scan your desktop folder to see

00:50:33 ◼   ► what's there at some point without asking you it now in Catalina it has to ask you. So there's a

00:50:40 ◼   ► lot going on here. The motivation is good which is they want to they want to take a system that's

00:50:47 ◼   ► open not like iOS and make it safer because they feel like it's a really scary vector for bad

00:50:54 ◼   ► software and spyware to get on a Mac if it's not something where more permissions are requested

00:51:02 ◼   ► from the user. They want to put up more barriers so that your average Mac user out of the box

00:51:06 ◼   ► is more secure which I think is good. The challenge is if you're using older software

00:51:12 ◼   ► if you're somebody who is a not a regular user but a bit more of a power user

00:51:20 ◼   ► in in those scenarios the out-of-box experience of a Catalina upgrade is at least based on what I see

00:51:27 ◼   ► in the beta which I will grant you is a beta it could change and the software that I'm using is

00:51:33 ◼   ► largely not updated for Catalina yet and may be modified to not trigger this stuff as much

00:51:39 ◼   ► but with all of that preamble I install Catalina and every time I turn around I've got like

00:51:48 ◼   ► five dialogue boxes popping up saying can I look at the desktop can I look at documents can I

00:51:54 ◼   ► show you notifications I can't launch this app because it might contain malware can I open the

00:52:01 ◼   ► desktop can I open the documents and it to me it crosses a line where it feels like my Mac is now

00:52:10 ◼   ► actively trying to get in my way and prevent me and judging me and preventing me from doing things

00:52:15 ◼   ► I want it to do and the fact that Apple has a dialogue box in the Catalina beta that says

00:52:23 ◼   ► basically if something isn't notarized uses the word malicious yeah Apple can't scan this thing

00:52:30 ◼   ► for malicious intent and that you have to go to system preferences and and click the lock and put

00:52:35 ◼   ► in your password and then click a box that appears to run software that doesn't get Apple's approval

00:52:42 ◼   ► is aggressive but that route of going to system preferences to say I want to open this app is not

00:52:48 ◼   ► actually shown to the user in any way either you have to work it out on your own yeah well for the

00:52:53 ◼   ► for the malicious software warning yes it's you it doesn't tell you where to go because what it

00:52:57 ◼   ► wants to do is prevent you this is apps that aren't notarized right like this yeah this is what that

00:53:02 ◼   ► is okay yeah so this is a hard challenge they want the Mac to be more secure especially by default

00:53:10 ◼   ► and I get it I so I appreciate their security motivations here I feel like they need to be

00:53:19 ◼   ► better this isn't me telling Apple it needs to be better again I guess that's a trend today

00:53:23 ◼   ► there's Apple needs to be better at how this is presented to the user and when I was complaining

00:53:28 ◼   ► about this on Twitter I saw a bunch of suggestions I don't know I mean my gut feeling is that is that

00:53:33 ◼   ► the security people are on it for Catalina and maybe they are so on it that the people who are

00:53:39 ◼   ► concerned about the user experience are not being empowered to say wait a second

00:53:46 ◼   ► your improvement of the security experience on the Mac is degrading the user experience on the Mac

00:53:52 ◼   ► it seems to me at least in these betas that that the the balance is way over on the security side

00:53:58 ◼   ► and that the bat the user experience is degraded because of it so people on Twitter suggested I saw

00:54:04 ◼   ► one suggestion that was very clever that was could you do like a per app permission thing where you

00:54:08 ◼   ► could say you know what I trust this app just let it do what it needs to do that that John Gruber

00:54:16 ◼   ► mentioned the idea and it's something that I wrote about a little while ago of like a developer mode

00:54:20 ◼   ► essentially where as a power user I can go in somewhere and say just let this stuff have access

00:54:27 ◼   ► right like I don't care I want I don't want you throwing dialogues up in my face I try lots of

00:54:33 ◼   ► stuff that you're not going to like computer let me do it because it's you're my computer let me do

00:54:39 ◼   ► it and you know like when I first had a Chromebook I found out very quickly there's a developer mode

00:54:46 ◼   ► that turns off a bunch of stuff but like Apple has removed the just let me do whatever option from

00:54:52 ◼   ► the security system preferences it's not there anymore it's sort of like Mac App Store only or

00:54:57 ◼   ► Mac App Store and verified and that's been the case for I think I think it's in Mojave it might

00:55:02 ◼   ► have been even a version before so I can't say no no no I'm cool let me do whatever I also think some

00:55:08 ◼   ► of the security um just some of the security measures that they've got here seem a little

00:55:15 ◼   ► too much to me um and I get what they want to do here which is say you know what an app shouldn't

00:55:22 ◼   ► be able to rifle through your files without you knowing that's what they're saying here when they

00:55:27 ◼   ► ask for desktop and documents and iCloud and cloud storage is software shouldn't be able to look at

00:55:33 ◼   ► your files without you either giving permission or you picking a file for it I get it and yet as

00:55:42 ◼   ► a Mac user for 20 years I kind of feel like if it's apps I installed and apps I ran and it's

00:55:52 ◼   ► looking at the desktop or the documents folder that I could not be more clear with what I allow

00:56:03 ◼   ► which is if it's my app and that's my desktop I'm okay with it because that's what the desktop is

00:56:10 ◼   ► for now I get you know again I get the motivation here but there's a part of me that just thinks

00:56:19 ◼   ► get out of my way that the system needs to get out of my way and and if you are really concerned

00:56:24 ◼   ► about apps doing bad things by reading the contents of your desktop folder then we need

00:56:31 ◼   ► to find another way to to secure a Mac user without making your Mac fight you be and I feel

00:56:37 ◼   ► like what Apple has done at least in the beta is they've moved over into what is essentially

00:56:41 ◼   ► like a dark pattern where when when they throw up a dialogue box with scare words and don't tell you

00:56:48 ◼   ► where you where to go next they say throw out this file they literally it's like you tried to launch

00:56:52 ◼   ► an app that's not notarized what we'll tell you is it could be mal malicious and we won't tell you

00:56:58 ◼   ► where to go and you should probably throw it in the trash that's it that is an attempt by Apple

00:57:04 ◼   ► to degrade the user experience to the point where you give up and just do what they say and for me

00:57:12 ◼   ► while I appreciate that maybe as a default behavior that's okay and maybe even a good idea

00:57:18 ◼   ► for people who are not advanced computer users to not install malware on their computer and realize

00:57:23 ◼   ► what they're doing for me it's unacceptable behavior and then let's go to the other part

00:57:30 ◼   ► of this which is okay what about those regular people well if they're getting pummeled with

00:57:33 ◼   ► dialog boxes Microsoft learned this lesson with Vista if they're getting pummeled with requests

00:57:38 ◼   ► to approve this and approve that and approve this you know what happens they just always say yes

00:57:42 ◼   ► and there's no security

00:57:44 ◼   ► so what is the situation if you're a Mac App Store app you're great you're a Mac App Store app I

00:57:57 ◼   ► think I think you may have to ask permission for certain entitlements anyway but it's a lot easier

00:58:03 ◼   ► because you've been approved and checked and and and the App Store apps are a cut above but they

00:58:10 ◼   ► may still have to ask for those same permissions it's the idea of like granting full disk access

00:58:15 ◼   ► and things like that where and and what seems to be happening here is like desktop and documents

00:58:22 ◼   ► are like more granular versions of full disk access that aren't as scary because they don't

00:58:27 ◼   ► need the full disk but you know but the goal here is really Apple wants to bring all of the

00:58:33 ◼   ► as much of the App Store experience to out of the App Store as possible because they know the Mac

00:58:40 ◼   ► App Store is not the only game in town on the Mac unlike on iOS and they said somebody from Apple

00:58:48 ◼   ► stood on stage at WWDC and said we're not going to prevent Mac users from launching the software

00:58:53 ◼   ► that they want to launch you know so what what what I read that it was like oh well that's good

00:58:59 ◼   ► you're not going to like make it impossible for me to launch software that I want to launch

00:59:03 ◼   ► turns out what they really meant was we're just going to make it really painful

00:59:06 ◼   ► but you can do it but it's not it's not going to be easy we're going to get in your way we're going

00:59:12 ◼   ► to shame you we're going to make you guess where you need to go to make it work and then eventually

00:59:16 ◼   ► we'll make it work and so as a result you know if for all those rebels who don't want to be in

00:59:22 ◼   ► the App Store or or can't be in the App Store because their apps don't fit the guidelines

00:59:26 ◼   ► essentially and this is one of these kind of not widely discussed stories essentially if you want

00:59:32 ◼   ► to distribute Mac software at this point you have to have a Mac developer account and you have to

00:59:38 ◼   ► submit your binary when you're when you do a build and it has to get notarized which means it's being

00:59:43 ◼   ► scanned by Apple and if Apple doesn't like it for some reason you know it doesn't get notarized then

00:59:50 ◼   ► and that's uh really bad. I think my biggest problem here is that like people will upgrade

00:59:56 ◼   ► to Catalina and they will think a bunch of their software is broken. Yes. And and that that's the

01:00:01 ◼   ► thing that I think is difficult here. Yeah because the developers are gonna this is one of the

01:00:05 ◼   ► reasons I think Mac developers are gonna have to rush to support a lot of this stuff is because

01:00:09 ◼   ► otherwise the experience when people launch the apps on Catalina is going to be really

01:00:14 ◼   ► really bad but and and again the counter argument here is your if your app is kind of lazy

01:00:23 ◼   ► and you know scans the desktop and or scans the documents folder and triggers that warning

01:00:30 ◼   ► why are you doing that like why are you scanning the user's disk without

01:00:36 ◼   ► giving without checking and the answer may be a very good answer and this is my problem with it

01:00:41 ◼   ► is it also from Apple's perspective um they're they're the mal worrying about malware is meaning

01:00:48 ◼   ► that apps that are trying to improve the user's experience by scanning their disk now are

01:00:52 ◼   ► triggering a security warning. I don't like that either and I don't like the fact that when you

01:00:58 ◼   ► open a non-notarized app not only does it say it could be malicious it throws the developer under

01:01:05 ◼   ► the bus and says you should contact the developer there's something wrong with them basically is

01:01:10 ◼   ► what it says it says you talk to them it's their problem it's not our problem it's it's their

01:01:14 ◼   ► problem and I don't like that either because that means that people are going to be complaining

01:01:18 ◼   ► and let's pile on one more thing what if you say no what if you say no when it asks for permission

01:01:24 ◼   ► to access something guess what that app is going to break in in all likelihood in some spectacularly

01:01:31 ◼   ► weird way and that's going to lead to more communications with support for that software

01:01:38 ◼   ► developer and now they're going to have to walk you through how to go into system preferences

01:01:42 ◼   ► and find the right pain in order to grant access again so that it does work yeah I'm not nobody

01:01:49 ◼   ► said this was easy and I appreciate that Apple security people are really trying to make the

01:01:53 ◼   ► Mac more secure in a world where the old way of doing computers is being exploited by bad people

01:02:01 ◼   ► that's the bottom line is the old computers used to be really really open and it makes it really

01:02:06 ◼   ► easy for bad people to exploit them in a way that a mobile device is a lot harder but at the same time

01:02:14 ◼   ► the Mac still exists because it's the Mac and it's the old style device and those of us who use it

01:02:21 ◼   ► you know otherwise why do we still have the Mac so there's a limit to that there's a limit to that

01:02:26 ◼   ► and your computer that you own and that you you should not be aggressively getting in your way

01:02:32 ◼   ► and shaming you into not using software you want to use there have and that's that's why I feel like

01:02:40 ◼   ► I understand the motivations of Apple security people but whatever is going on in Catalina right

01:02:46 ◼   ► now it's not good enough it's and and I hope that by the time Catalina reaches us in the fall

01:02:53 ◼   ► it's better and that they're working on this to improve this process because

01:02:59 ◼   ► nobody wants a repeat of Windows Vista and if you look at what happened to Microsoft they

01:03:03 ◼   ► had to do a whole rethink after Vista because it was too much and it frustrated users and it led

01:03:09 ◼   ► to terrible security because users just gave up and approved everything let's uh let's switch

01:03:14 ◼   ► gears a little bit talk about the never-ending story of the 16-inch MacBook Pro oh did it get

01:03:20 ◼   ► announced okay economic daily news says it is coming in October and it will start at three

01:03:27 ◼   ► thousand dollars digitime says in set that it will be launching in September and it will be a bigger

01:03:32 ◼   ► screen in the same size as the 15-inch body right they'll put a 16-inch screen into the same size

01:03:37 ◼   ► body as the 15 and Ming-chi Roger Kuo is sticking to his guns partly saying that the 16-inch with

01:03:43 ◼   ► the new keyboard is still coming in the fall likely October but he has now adjusted uh his

01:03:48 ◼   ► prediction about the MacBook Air and the Pro with the keyboard saying that this will be in 2020 that

01:03:54 ◼   ► they will get the new keyboard now not this year um but it seems like ever there there's a lot of

01:04:01 ◼   ► smoke to suggest that we will still see the 16-inch MacBook Pro this year all the facts of these

01:04:07 ◼   ► reports are kind of converging and part of me when I see Ming-chi Kuo say okay maybe not maybe it'll

01:04:15 ◼   ► be 2020 for this other stuff um I worry a little bit that it's it's echo chambery where um everybody

01:04:22 ◼   ► looked at all the reports and said oh this doesn't make sense and now they're trying to make sense of

01:04:25 ◼   ► it I hope that it is refined based on on facts on the ground that this is actually what's happening

01:04:31 ◼   ► because it does seem to be converging on the idea that this fall there will be this 16-inch MacBook

01:04:36 ◼   ► Pro that's the you know like what happened with the iPad um when you reduce the bezels you can

01:04:42 ◼   ► make the screen bigger so it won't be a bigger computer but it'll be a bigger screen and the

01:04:47 ◼   ► 15-inch what we think of now is the 15-inch size um for for three grand which is I believe the

01:04:55 ◼   ► highest sale price for a base model of a of a Mac laptop ever. So what does it say about that?

01:05:04 ◼   ► Well I think and I did I wrote about this last week at Macworld um and it took me down an

01:05:11 ◼   ► interesting rabbit hole that led to a great conspiracy theory but. Love a conspiracy theory

01:05:15 ◼   ► you know I love them. I think Apple really believes that if Pro is on the label it's a it should be a

01:05:22 ◼   ► product for professionals and professionals will pay a lot of money for the product that they want

01:05:27 ◼   ► and that they need and that that's good for Apple because it allows them to create these amazing

01:05:31 ◼   ► cutting-edge products that have lots of expensive components in them and the people who are in those

01:05:36 ◼   ► markets where they absolutely need that professional level gear are happy to pay it it's just like the

01:05:40 ◼   ► people who are going to be happy to buy that Pro Display XDR because they don't view it as

01:05:46 ◼   ► a ridiculously overpriced monitor they view it as a ridiculously underpriced studio monitor which is

01:05:54 ◼   ► different perspective right different different industries have different things and what the

01:05:58 ◼   ► Apple's approach to the Mac Pro has taught me anyway is there was a time when Power Macs

01:06:05 ◼   ► which were the Pro Mac desktop were used by all sorts of people power users not just pros and the

01:06:12 ◼   ► iMac was a toy for consumers and that's not true anymore right like if you look at it today the

01:06:18 ◼   ► Mac Pro has been redefined as this incredibly high-end system that is for these people who will

01:06:23 ◼   ► pay for the super high end and I've got an iMac in front of me I have an iMac Pro but like even

01:06:28 ◼   ► the regular iMac is a very very powerful computer most people don't need a pro desktop from Apple

01:06:36 ◼   ► right so I look at this 3000 for the the 15 inch or 16 inch MacBook Pro and I think

01:06:42 ◼   ► well that's what they're doing they're saying if you want this super awesome system

01:06:48 ◼   ► it's going to cost you it's it's three thousand dollars now I imagine it'll come down in price a

01:06:53 ◼   ► little bit over time and that there will be a corresponding 14 inch model presumably to replace

01:06:59 ◼   ► the 13 inch and that'll happen next year and that'll be cheaper still and there'll be a like

01:07:03 ◼   ► a base model of that or maybe that that low-end 13 inch will stick around for a while and eventually

01:07:08 ◼   ► be replaced and eventually you won't have three thousand to get into the the MacBook Pro just

01:07:13 ◼   ► you know high two thousands to get into the 16 inch MacBook Pro that and that's I think what

01:07:22 ◼   ► Apple I'm not trying to make a value judgment here I think that's what Apple wants Apple wants its

01:07:25 ◼   ► pro line to really mean it and they're okay if if people who like the idea of using a pro Mac but

01:07:32 ◼   ► don't actually need it and aren't really willing to pay the high price for that kind of a product

01:07:39 ◼   ► I think they're okay with those those people being turned off a little bit by it the problem is where

01:07:47 ◼   ► do they go and that's the other part of this there's like well okay what other laptops are

01:07:53 ◼   ► there there's the MacBook Air like literally the consumer laptop if those are pro laptops

01:07:57 ◼   ► the consumer laptop is the MacBook Air one model and that yeah so that that's that's weird I feel

01:08:07 ◼   ► like they can do this they can play this game again at the high end with the pro but where is

01:08:11 ◼   ► that mainstream iMac essentially of consumer laptops and is it the MacBook Air if so the

01:08:18 ◼   ► MacBook Air probably needs a little more variety than it has now one model for everybody else and

01:08:23 ◼   ► this is where the conspiracy theory comes in I had a moment while I was thinking about this where I

01:08:27 ◼   ► thought oh this is where arm happens this is consumer laptops using ARM processors from Apple

01:08:36 ◼   ► and that in the long run that may be the definition of what a pro versus a non-pro laptop

01:08:43 ◼   ► from Apple is is we've got our light long battery life not super powerful but powerful enough I mean

01:08:50 ◼   ► you know the the power that's in the iPad pro is already whatever they said 90 percent of laptops

01:08:56 ◼   ► sold last year or something like that it's like it's already pretty good and then if you need

01:09:00 ◼   ► more pro we have the Intel pro processors over here for you folks so I can see what they're doing

01:09:08 ◼   ► here now there's lots of judgments we can make about like a three thousand dollar laptop and

01:09:12 ◼   ► it is this our developers who are the one of the primary pro user groups in the Mac world going to

01:09:20 ◼   ► like this I think there's a lot to be debated there but once I thought of it in the context

01:09:26 ◼   ► of how Apple treats pro products I had that moment where I'm like oh yeah that's what they're doing

01:09:30 ◼   ► here I can subscribe to this conspiracy theory I think I can jump on board of you all right welcome

01:09:36 ◼   ► welcome to the conspiracy bandwagon I get it right like I think that Apple have recently realized

01:09:42 ◼   ► that they can print money with the pro name and they're doing that now and it's a slice of the

01:09:48 ◼   ► market that's willing to pay for the highest end cutting edge most awesome thing with the high

01:09:54 ◼   ► profit margins and why make a product why handicap if I'm Apple my argument is why handicap my

01:10:01 ◼   ► product why limit my product by making it hit a price point that's lower so that my kind of

01:10:08 ◼   ► mid-range customers can buy one when now I'm losing out on having a higher end product that's

01:10:15 ◼   ► more profitable and then I can put I can put more high-end expensive stuff into as well and on the

01:10:22 ◼   ► desktop that's worked pretty well for them all right today's show is also brought to you by our

01:10:28 ◼   ► friends over at text expander from smile the text expander will let you insert words phrases form

01:10:34 ◼   ► templates and more of a couple of key clicks everywhere that you type on your machine you

01:10:39 ◼   ► can take control of your time and productivity by letting text expand to handle your repetitive

01:10:43 ◼   ► typing tasks so you can get back to the important stuff text expander is available everywhere on

01:10:48 ◼   ► mac os windows iphone ipad and now chrome as well making the editing of your snippets even easier

01:10:55 ◼   ► as well now with text expanders new visual snippet editor which I really love companies

01:10:59 ◼   ► choose text expander for teams it's also a team product as well you can buy have an individual

01:11:03 ◼   ► product or you can have a team product as well and people will share their snippets to help them

01:11:08 ◼   ► deal with customer support reports and email and everywhere else that they need consistent and

01:11:13 ◼   ► accurate text as a small business owner I use text expander for teams of our team here and it

01:11:17 ◼   ► is wonderful because it means that we can have one person write something and we can all check

01:11:21 ◼   ► it's really good great and then we have it all set and the other thing that I like is if something

01:11:25 ◼   ► needs to change in a message then you can have it changed one place and it syncs to everybody's

01:11:30 ◼   ► machine so the next time they activate the trigger they'd like type in the little snippet and it pops

01:11:35 ◼   ► up it's going to have the most up-to-date information at all times I love that if you

01:11:39 ◼   ► already love text expander and you like to tell people about it like I do you can join their

01:11:42 ◼   ► affiliate program as well and a little something when people sign up if like me you're always

01:11:47 ◼   ► looking to be a little more productive than you need text expander it makes typing those repetitive

01:11:51 ◼   ► phrases and paragraphs unbelievably fast an entire paragraph that could take you a minute to type

01:11:57 ◼   ► could be expanded in less than a second go to textexpander.com/podcast to learn more about

01:12:02 ◼   ► text expander right now and listeners of upgrade can get 20% off their first year just go to

01:12:08 ◼   ► textexpander.com/podcast right now our thanks to text expander from smile for their support of this

01:12:14 ◼   ► show and all of relay FM so we had some summer of fun #askupgradequestions today because we wanted to

01:12:23 ◼   ► end on a lighter note after what has been an upsetting episode for everybody so our first

01:12:28 ◼   ► question comes from Kate and Kate wants to know Myke what was driving Jeremy's boat like now this

01:12:35 ◼   ► is a this is a deep cut here so I'll put a link in the show notes to some Instagram posts from friend

01:12:41 ◼   ► of the show Jeremy Burge who is the chief emoji officer at Emojipedia and the creator of world

01:12:50 ◼   ► emoji day I usually introduce Jeremy to people that I know as the creator of emoji which frustrates

01:12:59 ◼   ► him immensely because that's what people think he actually is a lot of the time I think it's hilarious

01:13:05 ◼   ► Jeremy did not create emoji but we all know Jeremy Burge right Emojipedia but anyway Jeremy lives on

01:13:11 ◼   ► a narrow boat now and sails the canals in the UK and over the weekend me and my wife Idina we went

01:13:19 ◼   ► and we spent some time on the boat and we I drove the boat and it was wonderful Jason boat life is

01:13:24 ◼   ► quite a thing it looked great I love those I love the little little boats and the little canals and

01:13:31 ◼   ► stuff in England and there's a whole like English boating culture where you just kind of move your

01:13:36 ◼   ► boat and then you sleep on your boat and then you go to the pub and you go back to the boat and move

01:13:40 ◼   ► the boat again yeah well summary live what a way to live that's part of my summer of fun Casey wants

01:13:46 ◼   ► to know do you have any summer music recommendations I don't know do you well I really like the new

01:13:55 ◼   ► Taiko album Taiko album Taiko I don't know but it's very chill you know like if you're looking

01:14:00 ◼   ► for some chill on your on your summer playlists I recommend that immensely I don't think I have

01:14:08 ◼   ► anything that I'm that I'm going to put up for this summer I'd spent a lot of time with Apple

01:14:14 ◼   ► music playlists so and I like the alternative genre there's an alternative chill playlist

01:14:22 ◼   ► there's a there's the a-list alternative playlist the alt pop playlist is nice for those kind of

01:14:27 ◼   ► poppy songs of the summer there's a lot of good stuff in there so I just I just use the Apple

01:14:32 ◼   ► music playlist they're great Thomas wants to know what is your favorite beach activity frisbee

01:14:37 ◼   ► volleyball surfing something else Jason what's your favorite beach activity reading that's

01:14:44 ◼   ► perfectly fine for me my friend and then and then you walk into the water and let the let the the

01:14:50 ◼   ► water go on your on your feet and maybe more of your body and you cool off and then you go back

01:14:54 ◼   ► out I do often bring a frisbee to the beach I have done that and that's fun too to throw a frisbee

01:15:02 ◼   ► around or a nerf football it's another thing it's a American football brain ball American nerf

01:15:08 ◼   ► you could use a brain ball but it would get sandy and I'm hoarding the brain balls my favorite beach

01:15:15 ◼   ► activity is getting in the ocean I like getting in the ocean yeah it's great if it's my favorite

01:15:19 ◼   ► as long as you're at the ocean with that beach Zach wants to know what is your pool side or by

01:15:25 ◼   ► the beach beverage of choice oh that's a good question well I would I used to say beer but

01:15:33 ◼   ► I can't drink most beer now so that is sad so I'm gonna I have a I'm really liking there's a cider

01:15:41 ◼   ► from a place in Oregon that I really like that's a pineapple flavored apple cider pineapple apple

01:15:51 ◼   ► cider that's very good it's all about the pineapple mic so that's a that's a good one for me and my

01:15:57 ◼   ► classic poolside beverage of choice which I can still do with gluten-free beer is a version of the

01:16:05 ◼   ► old British classic the lager top oh lovely where beer and lemonade beer and lemonade but not

01:16:12 ◼   ► lemonade like American lemonade like Sprite yes although you know what American lemonade works

01:16:19 ◼   ► great too okay okay cool this was this one a funny thing for me the first time one of the first times

01:16:24 ◼   ► I came to America when I was of drinking age and I asked for a vodka and lemonade and was very just

01:16:29 ◼   ► very confused bartender just very very confused I had no idea that it would be such a problem but it

01:16:34 ◼   ► was um I I don't have a specific drink that I like but I like to peruse a cocktail menu if such a

01:16:41 ◼   ► thing is available to me at the poolside nice area that I'm at Benjamin wants to know as fellow glasses

01:16:47 ◼   ► boys I like that we're all glasses boys how do you enjoy the ocean without losing your frames

01:16:52 ◼   ► I take them off I take them off that's right or you lose them that's that both of those things

01:16:58 ◼   ► have happened to my vision is not so bad that I can't see without my glasses I can still see with

01:17:03 ◼   ► my glasses I can't see very well at all without my glasses but I can I can see well enough to know

01:17:11 ◼   ► where I am and which degree the shore is or which direction the shore is I can do that um and so

01:17:18 ◼   ► that uh that has to be it I when I have tried to go into the surf with my glasses on you know what

01:17:24 ◼   ► happens they the surf comes over my head and knocks my glasses off and then we have to walk around and

01:17:29 ◼   ► find my glasses floating in the water all they get like super dirty and you can't see anymore right

01:17:34 ◼   ► because the salt exactly water it's so I was actually thinking after our our recent trip to

01:17:39 ◼   ► Hawaii that I may actually see about getting some prescription goggles that's a good call

01:17:47 ◼   ► so that I can just put those on and go out there and I can still see and also not have my glasses

01:17:53 ◼   ► washed off and I might I might do something like that but um by the way backing up one

01:17:58 ◼   ► Two Towns Cider House is the name of the company that makes Pacific pineapple so check that out

01:18:04 ◼   ► cider people follow-on question from Leafy when it gets really sunny do you rock the shades over

01:18:09 ◼   ► glasses look or the shades on contacts look or do you just bear the sun with only glasses

01:18:14 ◼   ► Leafy has left out what I think is the best situation it's just to get prescription sunglasses

01:18:19 ◼   ► which is what I do I have prescription sunglasses and I have uh sunglass clips that clip on

01:18:26 ◼   ► clip ons and therefore I don't need to carry around two pairs of glasses I just have a little

01:18:32 ◼   ► little clips I think I've seen the Jason Snell clip on if you've been outside with me in the

01:18:37 ◼   ► sun you have I believe I've seen that Brian asked if you could make any piece of tech beach proof

01:18:43 ◼   ► what would it be so I took this to be quite literal right like beach proof for me would

01:18:50 ◼   ► mean that it is impervious to everything that I would maybe have a problem with at the beach so

01:18:56 ◼   ► for example I want to be my iPhone I would want to not get greasy from sun cream and I want to still

01:19:01 ◼   ► be able to see it in the sun that's good I feel like we've come a long way with beach proof tech

01:19:07 ◼   ► like the Kindle now being on top of everything else it's waterproof so it's basically completely

01:19:14 ◼   ► beach proof now and that's great the iPhone water resistant also good but you're right it could be

01:19:20 ◼   ► a little bit better and then I had I was in the water with my Apple watch and that was really

01:19:26 ◼   ► great because it is fine in the water now so I'm not sure I've got anything air pods maybe I don't

01:19:36 ◼   ► know that's about all like I feel like the beach tech situation is pretty decent now all right we

01:19:43 ◼   ► have a question from Elizabeth lake or ocean oh ocean ocean right for sure for sure I mean John

01:19:51 ◼   ► Syracuse I can make his comments about mud beaches on mud lakes and you know what a mountain lake can

01:19:56 ◼   ► be delightful but but the ocean is the best especially if you get a protected like inlet or

01:20:05 ◼   ► something but yeah the ocean is is the way to go and we have a question from stay how do you pick

01:20:12 ◼   ► the type of vacation that you go on next wow well for for us it is a function of what time of year

01:20:20 ◼   ► it is and our you know where have we been recently and do we have a plan and do we have a budget and

01:20:26 ◼   ► all of those things so it's a it's a very complicated process and then for me additionally

01:20:31 ◼   ► it's how long has it been since we've been to Hawaii because if it's been too long then I just

01:20:35 ◼   ► want to go back to Hawaii because that's my favorite place but you know so we'll right now

01:20:42 ◼   ► we're doing a bunch of stuff where I'm going to Oregon like six times in five months because

01:20:47 ◼   ► my daughter is going to the University of Oregon so we're doing a lot of trips to Oregon and so

01:20:52 ◼   ► that's taking up a lot of our travel time and then there are family things Lauren's family especially

01:20:57 ◼   ► they often will do family get-togethers and so that's why I was in Idaho in the winter because

01:21:02 ◼   ► they did a thing for my father-in-law's birthday I'm hoping to do a big milestone kind of vacation

01:21:10 ◼   ► next year so we're talking about that and where that might be and I have a big milestone wedding

01:21:15 ◼   ► anniversary coming up in a few weeks and we're trying to figure that one out too so it really is

01:21:19 ◼   ► it's an art and not a science and there's a lot of variables so I don't have a method beyond

01:21:25 ◼   ► you know you just kind of got to go with it you place and also how long has it been since I've

01:21:30 ◼   ► been to Hawaii that's the that's the key consideration yeah ours is just whatever we

01:21:34 ◼   ► feel like doing like they say art not a science there was a there was a period where a lot of our

01:21:40 ◼   ► vacations got dragged around by events and this I know happens to you too where you you do travel

01:21:45 ◼   ► and then you're like oh well if we're gonna go there then I guess that's that's a big thing for

01:21:49 ◼   ► us yeah and that can be good it can also get frustrating so like we did those macworld cruises

01:21:54 ◼   ► for a bunch of years and it was really great because it was a a cheap cruise because like I

01:22:01 ◼   ► was covered because I was speaking on it and all that and that was great the problem was that after

01:22:05 ◼   ► a few years of that literally every vacation we took was just determined by where the cruise

01:22:09 ◼   ► itinerary was and it was a cruise and you know even for a cheap cruise after you do like four

01:22:16 ◼   ► or five of them in a row you think I need to not do this anymore so I prefer having more control

01:22:23 ◼   ► over my vacation life but sometimes that happens where like we why did we spend a week in Europe

01:22:30 ◼   ► last year or week and a half in Europe last year it was because we were coming to your wedding

01:22:35 ◼   ► and so we're like okay well we've got a trip that we're going to let's build a vacation around it

01:22:39 ◼   ► and sometimes that happens too which is great last question comes from Noah and Noah asked a

01:22:45 ◼   ► wonderful question I'm so pleased somebody asked Jason how is your outside Ikea furniture pillows

01:22:52 ◼   ► serving you this summer people may remember Frozone Quest for episode 213 of Upgrade how are

01:22:59 ◼   ► they doing they're doing great they're outside right now you can sit on them they provide a

01:23:06 ◼   ► cushion and they're they're lovely and when we have have people over we can entertain them and

01:23:13 ◼   ► they can sit on the cushions and it's nice I need to buy a couple more and it's one of those things

01:23:19 ◼   ► where one of these days I'll go over to Ikea and see if they are selling them but I'm not ordering

01:23:23 ◼   ► them online thank you to everybody who sent in a summer of fun hashtag ask upgrade question if you

01:23:30 ◼   ► would like to send in and ask an upgrade question which is more regular for next week's episode feel

01:23:35 ◼   ► free to do that with the hashtag ask upgrade on twitter and they go into a list for us to pick

01:23:40 ◼   ► up on thank you for everybody who sent one in today and who sends them in all the time we really

01:23:44 ◼   ► really appreciate it don't forget we're back next week but on Tuesday and we'll be talking about the

01:23:50 ◼   ► apple results among many other things let's see if we can make the apple results a summer of fun

01:23:54 ◼   ► topic Jason what about that I don't know how we're going to do that yet but maybe I'll think about it

01:23:59 ◼   ► the third financial quarter is the most fun summer of financials

01:24:04 ◼   ► you can find today's show notes at relays.fm/upgrades/256 I want to thank our sponsors

01:24:12 ◼   ► again that is Pingdom, SaneBox and TextExpander for their support of this episode don't forget

01:24:18 ◼   ► in case you have forgotten and you want to rectify that we're going to be doing a live show in San

01:24:24 ◼   ► Francisco on August 22nd big relay fm live show I'll be there Jason will be there we're working

01:24:30 ◼   ► on some stuff we've got some really exciting things going on for that so still got a few

01:24:34 ◼   ► tickets left tickets are going to sell out for this we are moving towards it being sold out so

01:24:40 ◼   ► if you have been waiting don't wait you can find Jason online at sixcarlo.com the incomparable.com

01:24:45 ◼   ► is @jsnell j s n e double l i am @imike i m y k e and we will be back next time

01:24:51 ◼   ► until then say goodbye Jason Snow goodbye everybody

01:24:57 ◼   ► you

01:24:57 ◼   ► you

01:24:58 ◼   ► you

01:24:58 ◼   ► you

01:24:59 ◼   ► you

01:24:59 ◼   ► you

01:25:00 ◼   ► you

01:25:00 ◼   ► you

01:25:01 ◼   ► you

01:25:01 ◼   ► you

01:25:02 ◼   ► (upbeat music)

01:25:04 ◼   ► you