Connected

00:00:00 ◼   ► [Music]

00:00:05 ◼   ► From Relay FM this is Connected episode number

00:00:09 ◼   ► 54. Today's show is brought to you by Squarespace, build it beautiful,

00:00:14 ◼   ► fracture photos printed in vivid color directly on glass

00:00:17 ◼   ► and arc. Automatic and secure backup for your

00:00:21 ◼   ► files. My name is Myke Curley and I'm joined by the wonderful Mr Stephen Hackett.

00:00:25 ◼   ► Hello sir, how are you?

00:00:26 ◼   ► Hello, I am well Myke, how are you?

00:00:28 ◼   ► I am very well indeed. I am very happy today because the wanderer has returned, Mr. Federico Vittucci.

00:00:35 ◼   ► Hey guys, I'm back.

00:00:37 ◼   ► Welcome back. How was your break?

00:00:38 ◼   ► Thank you. It was a very long break. It was amazing. I mean, we visited a lot of places

00:00:44 ◼   ► and we drove around Italy. It turns out that Italy is quite big and it can take you a while to go

00:00:51 ◼   ► from the very, you know, southern part of Italy back to Rome, especially when you're driving.

00:00:57 ◼   ► but we're happy and I feel relaxed and I feel also out of the loop on everything that happened

00:01:05 ◼   ► on Twitter and the internet in general. Like I don't know what's going on. That's a weird feeling

00:01:12 ◼   ► when you're always like following the news and you know reading all the tweets. So I'm basically

00:01:21 ◼   ► counting on Steven to teach me everything that's going on with the follow-up and to

00:01:28 ◼   ► kind of, you know, be my guide. Can you be my guide to life, Steven, in general?

00:01:34 ◼   ► I'll be your life coach, is really what it sounds like.

00:01:36 ◼   ► Thank you.

00:01:37 ◼   ► Well, Apple's out of business and...

00:01:40 ◼   ► This show's about Google now.

00:01:41 ◼   ► Yeah, you've been a refer to the mail.

00:01:44 ◼   ► No. Okay.

00:01:45 ◼   ► Something to do with the stock markets, I think.

00:01:49 ◼   ► Yeah, that's a bad thing.

00:01:50 ◼   ► I can talk about Google. I can talk about Google. I can live with that.

00:01:54 ◼   ► So Apple is really out of business.

00:01:57 ◼   ► It's over.

00:01:58 ◼   ► What is what is Tim Cook doing now?

00:02:00 ◼   ► He works at Google.

00:02:02 ◼   ► Oh. Oh, okay. Well, that's quite a change.

00:02:06 ◼   ► But he works at like the hot dog stand. Like it's not a real job. It's pretty. It's not great.

00:02:10 ◼   ► All of this in 11 days.

00:02:13 ◼   ► It's been really busy, man.

00:02:14 ◼   ► So the T is for Tim Cook in alphabet.

00:02:18 ◼   ► That's what you're trying to say?

00:02:21 ◼   ► A hundred percent.

00:02:22 ◼   ► A hundred percent.

00:02:23 ◼   ► Yeah, they got him mixed up when he handed in his resume and it said "cook" and then

00:02:27 ◼   ► they put him on the pot box stand.

00:02:29 ◼   ► Yeah.

00:02:30 ◼   ► It's rough.

00:02:31 ◼   ► Thank you very much everyone.

00:02:32 ◼   ► I'll see myself out.

00:02:33 ◼   ► Wow, wow.

00:02:34 ◼   ► Yes, Myke.

00:02:35 ◼   ► Steven, save us for follow-up.

00:02:36 ◼   ► I will save us by correcting our past mistakes and sins.

00:02:40 ◼   ► Mistakes.

00:02:41 ◼   ► That's all we ever do, really.

00:02:46 ◼   ► So last week we had David Sparks on and we were talking about the iTunes festival which

00:02:53 ◼   ► we had said has been in London but actually up until this year also took place at South

00:03:01 ◼   ► by Southwest, the giant nerd event, mammoth mass of humanity that descends on Austin,

00:03:13 ◼   ► Texas every year.

00:03:15 ◼   ► sound really excited about this event. Yeah, the last place I want to be in the world is

00:03:19 ◼   ► South by Southwest. I will never go. But I think that they maybe did it like once or

00:03:26 ◼   ► twice there. There's no way it's been going on for as long as it has been in London. They

00:03:30 ◼   ► did it in, yeah, only once in 2014 I think. Yes, and it is not happening this year. We

00:03:39 ◼   ► have a link in the show notes to a website whose name I cannot pronounce because it's

00:03:43 ◼   ► just letters but um mix down man yeah where's your where's your web 2.0

00:03:50 ◼   ► language gone I know yeah they dropped all the vowels but it's not going on

00:03:55 ◼   ► this year still just in London I stand by what we said last week though I think

00:03:58 ◼   ► it'd be really cool to see Apple expand this but no no Apple Music Festival for

00:04:03 ◼   ► South by Southwest victims this year sounds like the kind of place where

00:04:08 ◼   ► Robert Scoble would go to? Am I right? It's gonna start up a kind of environment.

00:04:16 ◼   ► Yeah my understanding is it used to be a lot cooler than it is before it got too

00:04:21 ◼   ► big and now it's not so... basically not a lot of people really go

00:04:26 ◼   ► anymore. Well lots of people go but not a lot of people that I know go

00:04:30 ◼   ► anymore anyway. It seems like it got way too big and it seems like Austin can

00:04:34 ◼   ► barely cope with South by Southwest. I want to provide a bit of follow-up

00:04:41 ◼   ► because last week I heard the real disappointment in David's voice when I

00:04:45 ◼   ► told him that I wasn't listening to Beats 1 very much anymore and I was

00:04:50 ◼   ► talking about the replays and I've actually this week I've gone in and

00:04:53 ◼   ► listened to some of the Beats 1 replays I listened to a couple of Alton Johns and

00:04:58 ◼   ► I think he Golding as well and I think the experience is great like I can go in

00:05:04 ◼   ► and I can listen to all of the songs and I can listen to the banter or the

00:05:09 ◼   ► descriptions between songs which I think is really important with these

00:05:13 ◼   ► shows. I feel like this is how it always should have been, like they should have

00:05:17 ◼   ► had this from day one and also kind of like officially supported it needs to be

00:05:21 ◼   ► better surfaced in a navigation. Like you currently have to dig through a massive

00:05:26 ◼   ► Kinect pages to try and find it and there should be like a whole UI based

00:05:32 ◼   ► around the fact that these replays exist. I don't think they need to be podcasts, I

00:05:35 ◼   ► think it shouldn't be that because you'll end up with all kinds of problems

00:05:39 ◼   ► if you're Apple trying to get the music for that stuff but just have it as a, you

00:05:44 ◼   ► know, maybe when you go on to the radio tab there should just be like a replays

00:05:47 ◼   ► button and you press replays and you get a list of replays rather than like

00:05:50 ◼   ► trawling through Kinect to find them in a weird list which doesn't really seem to

00:05:54 ◼   ► make much sense but it's cool.

00:05:57 ◼   ► I haven't been listening to music actually like at all

00:06:01 ◼   ► Well, in the past two weeks, always been busy, you know, wake up early, go to the beach,

00:06:06 ◼   ► then have lunch, go to the beach again, prepare for dinner, go out for dinner, you know, go

00:06:11 ◼   ► out after dinner, come back, go to sleep.

00:06:14 ◼   ► Very tough.

00:06:15 ◼   ► I'm pleased that you were able to get through it for all of us.

00:06:18 ◼   ► Yes.

00:06:19 ◼   ► And so I haven't been listening to podcasts, I'm sorry guys, or music, I'm sorry Myke.

00:06:26 ◼   ► I mean, I think it is a nice option to have, you know, the replay.

00:06:34 ◼   ► It needs a better integration with the app itself.

00:06:39 ◼   ► Because right now, as you said, you've got to go to Connect and you've got to find basically

00:06:43 ◼   ► what you're looking for.

00:06:44 ◼   ► Instead, it should always be there alongside a full schedule.

00:06:47 ◼   ► I still think there should be a full schedule or full calendar of what's going on on Beats

00:06:51 ◼   ► One.

00:06:53 ◼   ► I think I wanna catch up on Beats 1 episodes, shows, as much as I wanna listen to the podcast

00:07:01 ◼   ► episodes that I've missed.

00:07:03 ◼   ► I don't know if there's a comparison to be made about listening to Beats 1 shows as podcasts,

00:07:09 ◼   ► you know?

00:07:10 ◼   ► Because much of the shared experience, I guess, is in the live listening.

00:07:16 ◼   ► But based on what I see on Twitter, a lot of people are listening to Beats 1 shows with

00:07:24 ◼   ► this new system instead of listening live every day.

00:07:28 ◼   ► There's still quite a few people in my Twitter timeline that listen to Beats 1 every day

00:07:34 ◼   ► live at the same time.

00:07:36 ◼   ► But much of the original, like the excitement around the launch of Beats 1 has kind of faded

00:07:45 ◼   ► away with time and so right now I'm seeing people listening to the replays like you Myke

00:07:51 ◼   ► and I don't know if I'll have the time to always listen to Beats 1 shows and podcasts

00:07:57 ◼   ► and music. You know it's a lot of audio content I guess that's what I'm trying to say. It

00:08:02 ◼   ► is convenient but it's also a lot of stuff.

00:08:05 ◼   ► Right so last week I spoke about, well we all spoke a little bit about kind of the things

00:08:11 ◼   ► that we use input wise we talk about track pads and stuff like that and I was

00:08:15 ◼   ► mentioning my mouse trackpad keyboard scenario that I have going on here and I

00:08:21 ◼   ► was complaining about the fact that I have two receivers I have a Microsoft

00:08:26 ◼   ► receiver and a Logitech receiver well that's what I didn't mention actually

00:08:31 ◼   ► what I mentioned last week is I had these two receivers and it was really

00:08:35 ◼   ► annoying that I had to have two but one of my pieces of equipment

00:08:40 ◼   ► My keyboard is a Microsoft keyboard and then I have a Logitech mouse so I had to have the

00:08:44 ◼   ► two little dongles.

00:08:45 ◼   ► So a bunch of people sent in links to the Logitech Unifying Receiver and the Logitech

00:08:49 ◼   ► Unifying Software.

00:08:51 ◼   ► So if you have two Logitech devices you can join them together to use just one of those

00:08:57 ◼   ► receivers.

00:08:58 ◼   ► So I didn't make that clear but that is out there for people in case they need it.

00:09:02 ◼   ► So you have the ability to link those two things together so you don't have to have

00:09:06 ◼   ► a bunch of little dongles hanging out the back.

00:09:09 ◼   ► Since last week's show I have bought something. I bought a new mouse and

00:09:15 ◼   ► Basically the way this came to me is I've been watching a lot of

00:09:20 ◼   ► MKB HD videos Marcus Marcus Brownlee's videos

00:09:25 ◼   ► And he had a video about the Logitech MX master mouse

00:09:31 ◼   ► and I went and bought myself one of those and

00:09:35 ◼   ► I'm in love so deeply with this mouse

00:09:38 ◼   ► How are you using this mouse? What do you mean? Like... Because I missed last week.

00:09:47 ◼   ► Okay. Tell me, like, is this useful for like editing in Logic? That kind of stuff?

00:09:54 ◼   ► Like all the shortcuts that it gives you? Well, so the original one that I had, it

00:09:59 ◼   ► was just because I like to have a mouse and a trackpad, right? So I use the

00:10:05 ◼   ► mouse for the precision editing, sort of clicking and the dragging and stuff, but

00:10:08 ◼   ► then I used the trackpad for gestures like zooming and panning around the file

00:10:12 ◼   ► and I like to just use a mouse for it and plus I use a mouse to try and

00:10:17 ◼   ► prevent RSI issues because I started to get a bunch of pains in my hands when I

00:10:21 ◼   ► was just using trackpads all the time so the the Logitech mice are made to be

00:10:26 ◼   ► ergonomic I think at least that's the way they look on what they say so but I

00:10:31 ◼   ► went and picked up this Logitech MX Master and it is expensive it's it's in

00:10:36 ◼   ► the region of like 90 to 100 dollars but it has a bunch of things that I really

00:10:42 ◼   ► love and there's a bunch of things that it can do which I've set this thing up

00:10:45 ◼   ► to be like the perfect piece of equipment. So one thing this connects by

00:10:50 ◼   ► Bluetooth which is brilliant because my existing Logitech mouse I had to plug

00:10:55 ◼   ► the little receiver in. You do get the receiver as well if you want to use that

00:10:59 ◼   ► but whatever. It also charges via mini USB rather than needing batteries which

00:11:04 ◼   ► is another plus because I have a bunch of those cables everywhere and there's

00:11:09 ◼   ► always one plugged into something. You can set up three machines of it and it

00:11:13 ◼   ► has a little button on the bottom to do one two and three so you can program in

00:11:17 ◼   ► in its memory different computers so you can use different machines of it which

00:11:21 ◼   ► is also good for me when I take my MacBook Pro out like and I go and edit

00:11:26 ◼   ► something from my co-working space. But the crazy thing about this is there is a

00:11:31 ◼   ► piece of software that Logitech make called Logitech options that lets you

00:11:36 ◼   ► customize what every single button on this thing does so I have now like the

00:11:44 ◼   ► perfect mouse for basically every use so there is a button there was a few

00:11:50 ◼   ► buttons that they call the gesture buttons there's one in like where you

00:11:52 ◼   ► put your thumb and if I click down on that and swipe the mouse left and right

00:11:56 ◼   ► it changes spaces right which is something that I needed the trackpad for

00:12:00 ◼   ► to be able to switch spaces. So I just press a button and move the mouse left

00:12:03 ◼   ► and right on the desktop and it will change my spaces. I can also click that

00:12:08 ◼   ► button to get to Mission Control, which is also very useful. But then when I'm in

00:12:12 ◼   ► Logic, this has a couple of things on it on this mouse which are just brilliant

00:12:16 ◼   ► for me. So it has a thumb wheel that you can scroll left and right with, so I can

00:12:20 ◼   ► scroll left and right in the document. The button that you know when you are on

00:12:24 ◼   ► these types of mice you can have your the the wheel the scroll wheel either go

00:12:30 ◼   ► smooth or have that like resistance like the clicking resistance you know I'm

00:12:34 ◼   ► talking about yeah you can the program the button that you use to change that

00:12:39 ◼   ► you can actually program to do anything so I have that button so I have my my

00:12:45 ◼   ► wheels always with resistance so it's clicking and that button when I press

00:12:49 ◼   ► that button and move the mouse up and down, it zooms in and out so I can zoom in and out

00:12:55 ◼   ► on the Logic tracks.

00:12:57 ◼   ► And then it has two buttons on the side, which would usually be your back and forward buttons,

00:13:02 ◼   ► and I have those mapped to the space bar and command.

00:13:06 ◼   ► So when I press the space bar one it will pause and play.

00:13:10 ◼   ► And then I press command which gives me the modifier key so I can access tools, so I can

00:13:16 ◼   ► select that and then I can cut parts out of the audio.

00:13:19 ◼   ► And then the other crazy thing that I've done is the button that you on the scroll

00:13:24 ◼   ► wheel, you know, you get the button on the scroll wheel, right?

00:13:26 ◼   ► You can click in.

00:13:28 ◼   ► I've mapped that to delete so I can.

00:13:31 ◼   ► So this is something that I'm doing now.

00:13:33 ◼   ► And I press play on the mouse. Right.

00:13:36 ◼   ► I find a part that I want to start. I want to cut.

00:13:38 ◼   ► So I press the play button on the mouse.

00:13:40 ◼   ► I hold down the modifier key, select the area, click it,

00:13:44 ◼   ► then press the delete key and then press play again.

00:13:47 ◼   ► Like I can do this all with the mouse.

00:13:49 ◼   ► This thing is amazing.

00:13:52 ◼   ► I love it so much.

00:13:54 ◼   ► It's perfect.

00:13:55 ◼   ► It's I'm I'm still getting used to it,

00:13:58 ◼   ► but I could just use this and I would be totally fine.

00:14:02 ◼   ► Like it does everything I need.

00:14:05 ◼   ► You have a bespoke mouse work workflow.

00:14:08 ◼   ► Yes, I feel like you right now.

00:14:11 ◼   ► Like I felt when at the moment where I realized that I could map the buttons to play pause and command

00:14:17 ◼   ► I I felt like I'd committed some sort of Evil Genius crime. Like I just felt like cackling

00:14:23 ◼   ► It was it was a great moment for me. I'm very very happy with this mouse. It is expensive

00:14:29 ◼   ► but it is

00:14:31 ◼   ► Just fantastic. Like I absolutely love it. And I think people that do this type of stuff

00:14:37 ◼   ► This is this is a mouse you should check out Logitech have really made something very special and the fact that you can

00:14:42 ◼   ► Customize it so much is what I love about it

00:14:47 ◼   ► Like because I've used these types of mice before like from this same range and there's little bits that you can do so you can customize

00:14:52 ◼   ► Some of the buttons but the fact that this has more buttons than previous ones, right?

00:14:58 ◼   ► Then they've done that purposefully so you can do things like spaces and mission control and like you can change it

00:15:04 ◼   ► all. So like when I press that gesture button down to go through spaces, it moves in four

00:15:08 ◼   ► directions, right? So I can go left and right in spaces and I can go to expose and app expose.

00:15:14 ◼   ► But you can customize that completely to do any number of actions and you can just choose from

00:15:19 ◼   ► everything. It really is fantastic. I absolutely love it. And for people that do like serious work

00:15:26 ◼   ► that needs this type of stuff, right? Like I don't know if you need this for web browsing so much,

00:15:31 ◼   ► but like if you're doing things like audio editing or video editing

00:15:35 ◼   ► this mouse really is kind of perfect for that sort of stuff

00:15:39 ◼   ► and it's very comfortable. The battery seems to be really good on it

00:15:45 ◼   ► like I've been using it for a week and the battery's still going and

00:15:49 ◼   ► let's see how many... I'm moving it around it's not showing me how

00:15:54 ◼   ► good the battery life is because it's got the little indicator light but it

00:15:57 ◼   ► doesn't matter. But the battery is really good.

00:15:59 ◼   ► I'm very very happy with this. I think that this is a very very fantastic mouse

00:16:03 ◼   ► and it could have completely upended my my little setup here.

00:16:08 ◼   ► Nice. Very nice. There you go. So check it out.

00:16:11 ◼   ► I'm looking forward to my kickback from Logitech for this.

00:16:16 ◼   ► If it ever comes. So there you go. I have uh

00:16:19 ◼   ► that is Myke's mouse corner for the day and

00:16:23 ◼   ► I'm this is all I care about right now is input devices.

00:16:26 ◼   ► I have tablets and all kinds of stuff.

00:16:29 ◼   ► Yeah, but I love it.

00:16:31 ◼   ► And this is a great, great piece of kit.

00:16:33 ◼   ► - Do you feel like you would wanna use a mouse

00:16:36 ◼   ► with the iPad because it's so customizable and so powerful?

00:16:39 ◼   ► - Don't tease me.

00:16:40 ◼   ► I can set it up as the third one on my programming here.

00:16:44 ◼   ► - Wow.

00:16:45 ◼   ► - You know, I can set up the Mac Pro

00:16:47 ◼   ► and then my MacBook and then my iPad.

00:16:49 ◼   ► Oh, that would be,

00:16:50 ◼   ► wouldn't that be a great day for all of us?

00:16:52 ◼   ► - I guess.

00:16:54 ◼   ► (laughing)

00:16:55 ◼   ► don't want a mouse on the iPad Federico? I'm not sure why I would want to use a

00:17:00 ◼   ► cursor on the iPad. No I don't either, that's crazy talk. But you know the

00:17:05 ◼   ► physical shortcuts those are kind of awesome. You know all the configurations.

00:17:10 ◼   ► That's what makes this for me. Like it's no better a mouse than any other mouse

00:17:14 ◼   ► right? You can still move it around the same as any other mouse but it's it's

00:17:19 ◼   ► how customizable it is not just that it has all these buttons the fact that you

00:17:23 ◼   ► can customize them all makes it really really cool.

00:17:26 ◼   ► Nice.

00:17:27 ◼   ► Should we take a break?

00:17:29 ◼   ► Yeah.

00:17:30 ◼   ► Let's do it.

00:17:31 ◼   ► We have a new sponsor this week and that is Arc.

00:17:33 ◼   ► So we spoke about these guys a couple of weeks ago when we were talking about our backups

00:17:36 ◼   ► and I'm sure Stephen will have some things to say in a moment.

00:17:39 ◼   ► But I think by now, especially if you've been listening to the show for the last few weeks,

00:17:42 ◼   ► we all know that off-site backups are a critical part of a well-rounded backup strategy.

00:17:47 ◼   ► But if you want to have as much control over this process as possible, then you should

00:17:51 ◼   ► check out Arc.

00:17:52 ◼   ► is arkbackup.com/connected and they spell it A R Q. So A R Q B A C K U P dot com slash

00:17:59 ◼   ► connected of course at the link in the show notes. What ARK does is it backs up all of

00:18:02 ◼   ► your files on your Mac or PC including all of the metadata that you have attached to

00:18:06 ◼   ► them. Everything is encrypted with a password that only you know before it ever leaves your

00:18:11 ◼   ► computer meaning that your files are safe and secure in transit and on remote servers.

00:18:16 ◼   ► ARK stores your backed up data in your own cloud storage account so you can keep control

00:18:20 ◼   ► of everything. All the data that you have can be controlled. You can leverage the extra space in

00:18:25 ◼   ► your Google Drive, Dropbox or OneDrive accounts for your encrypted backups or backup to AWS or

00:18:30 ◼   ► Google Cloud Storage account. These backups are versioned so you can go back in time and grab a

00:18:36 ◼   ► file that's changed or has been deleted with ease. Arc is super easy to use but if you want to have

00:18:42 ◼   ► any questions you can always email the great people over at Arc. They're fanatical about

00:18:47 ◼   ► support and really want to make sure that your data is safe and sound.

00:18:51 ◼   ► And Stephen Hackett is a happy Arc customer. So just give a quick overview as to

00:18:56 ◼   ► why this is good for you and can you explain a little bit more about like the

00:19:00 ◼   ► extra space and where does your stuff get saved?

00:19:03 ◼   ► Yeah so that it's sort of one of the same you can set Arc up to backup to

00:19:07 ◼   ► things like Dropbox or Google Drive I use Amazon Cloud Drive which talked

00:19:12 ◼   ► about which is basically unlimited space for a very reasonable yearly fee and so

00:19:19 ◼   ► that you get the complete control of what you back up and where it goes and

00:19:23 ◼   ► everything's what I really like about everything is encrypted with a key

00:19:27 ◼   ► that you know so when you set your backup up you set an encryption key I

00:19:30 ◼   ► have mine saved somewhere safe and sound so even if someone got their hands on

00:19:35 ◼   ► that data say that my Amazon account were compromised they're just going to

00:19:39 ◼   ► get encrypted files I'm not gonna be able to get my actual data because it is

00:19:43 ◼   ► encrypted with a password that only I know and that for me was the big selling

00:19:47 ◼   ► point is that flexibility and power that comes with it. If you want to find out

00:19:52 ◼   ► more for yourself and try out an ARC today you can go to arcbackup.com/connected

00:19:56 ◼   ► you can try it out for free. Thank you so much to ARC Backup for

00:20:01 ◼   ► their support of this show. So we wanted to talk this week about the rumored

00:20:10 ◼   ► iPad Pro which you know very well could be coming to an Apple Store near you.

00:20:14 ◼   ► Got a couple links in the show notes but to sort of recap what the rumors are

00:20:19 ◼   ► saying. Seems that 12.9 inch display is on hand 2732 by 2048 which would put the

00:20:27 ◼   ► same pixel density as the other Retina iPads which is something we know

00:20:32 ◼   ► Apple likes to do. They like for their devices to be consistent PPI.

00:20:37 ◼   ► It's easier for developers, easier for Apple. 2GB of RAM which would be nice on a device

00:20:43 ◼   ► that is supposed to be higher powered and of course with a bigger display you have

00:20:47 ◼   ► bigger RAM needs. Any iPhone 6 Plus owner can tell you that. And then of course the

00:20:53 ◼   ► stylus/force touch angle of, you know, will this thing have force touch? Will it have true

00:21:00 ◼   ► multi-depth... what is the word I'm looking for? Myke, you have one of these sitting on your desk.

00:21:08 ◼   ► Oh, like the pressure sensitivity?

00:21:10 ◼   ► Yes, exactly. You know, pressure sensitive, or is this gonna be force touch, or what will the stylus do?

00:21:15 ◼   ► So all these rumors flying around, and there seems to be a situation here where

00:21:21 ◼   ► there's a lot of smoke, maybe there's a fire, and I really want to see what you

00:21:26 ◼   ► guys saw in Federico, you in particular being the resident iOS and iPad expert.

00:21:31 ◼   ► What do you think a device like this could mean and is this something that

00:21:36 ◼   ► you'd be interested in owning and using every day?

00:21:40 ◼   ► That's two very difficult questions, Steven. I guess the first one, we need to

00:21:51 ◼   ► think about what the iPad is still trying to do, what kind of use cases, what kind of

00:22:00 ◼   ► people need to be addressed by a bigger iPad.

00:22:06 ◼   ► Right now we have an iPad mini and we have the iPad Air 2.

00:22:12 ◼   ► I would argue that the iPad mini is still quite, you know, for people who are looking

00:22:18 ◼   ► for something bigger than a smartphone and even bigger than an iPhone 6 Plus, the iPad

00:22:22 ◼   ► Mini may be enough, but with the 6 Plus we've seen a lot of people moving to the bigger

00:22:28 ◼   ► iPad and by people I mean the kind of people who want to use both an iPhone and an iPad.

00:22:35 ◼   ► Because the difference between the 6 Plus and the Mini is much smaller these days.

00:22:41 ◼   ► It makes sense to have a big smartphone and an even bigger iPad.

00:22:45 ◼   ► So from this perspective, would you want to switch from an iPad Air to an iPad Pro, which

00:22:52 ◼   ► is starting to approach MacBook territory when it comes to size?

00:22:56 ◼   ► And I guess what we need to consider is what kind of use cases would a bigger iPad improve

00:23:12 ◼   ► or make possible that are not possible on an iPad Air.

00:23:17 ◼   ► And I'm trying to think, and the more I think about this,

00:23:20 ◼   ► the more I go back to the idea of a stylus or a pen,

00:23:23 ◼   ► whatever, and force touch.

00:23:25 ◼   ► Because there's a lot of jobs, a lot of professionals,

00:23:29 ◼   ► who need to draw, they need to sketch,

00:23:33 ◼   ► they need to have that kind of manual input

00:23:37 ◼   ► on a touch display that it's not as convenient.

00:23:41 ◼   ► sometimes not possible at all because sketching on an iPad mini can be quite cumbersome.

00:23:48 ◼   ► But maybe a bigger iPad with an officially supported Apple stylus or Apple Pen with pressure

00:23:55 ◼   ► sensitivity and really precise input would make those kind of jobs better suited for

00:24:03 ◼   ► an iPad Pro rather than a smaller iPad.

00:24:07 ◼   ► And I'm looking at the kind of software that Apple is building for the iPad, if we can

00:24:13 ◼   ► find any hints of this kind of new touch input.

00:24:18 ◼   ► And I'm looking at iOS 9 and the Notes app, and there's a new technology in iOS 9 called

00:24:26 ◼   ► Advanced Touch Recognition, something like that, Advanced Touch Input.

00:24:30 ◼   ► And basically it's meant to reduce the latency between multi-touch, between your interaction

00:24:36 ◼   ► on the screen and what actually is displayed on the screen.

00:24:39 ◼   ► And you can try this by using the new sketch

00:24:42 ◼   ► feature of the Notes app.

00:24:44 ◼   ► If you pay attention to your swipes on the screen,

00:24:48 ◼   ► you can see that any line you draw

00:24:50 ◼   ► is drawn much faster than any other sketching or drawing

00:24:54 ◼   ► app on the App Store.

00:24:55 ◼   ► And that's because the new Notes app uses the new APIs

00:24:59 ◼   ► to render touches and, therefore, lines on the screen

00:25:02 ◼   ► quicker than before.

00:25:04 ◼   ► And so if we look at the software that Apple is building,

00:25:08 ◼   ► it would make sense to have a new stylus accessory

00:25:12 ◼   ► with a bigger iPad, so much more comfortable to use

00:25:15 ◼   ► if you need to draw, if you need to sketch,

00:25:17 ◼   ► if you need to compose documents by hand.

00:25:20 ◼   ► With this new advanced touch input

00:25:22 ◼   ► and with force touch for pressure sensitivity,

00:25:25 ◼   ► it would make for an ideal kind of iPad

00:25:28 ◼   ► for not just creative efforts for people who need to,

00:25:33 ◼   ► artists that need the iPad as a sort of a tablet, you know?

00:25:41 ◼   ► But also for any kind of drawing or sketching.

00:25:46 ◼   ► And I'm also trying to think about the iPad Pro for myself, right?

00:25:51 ◼   ► Would I need a bigger iPad?

00:25:53 ◼   ► That's a very tough question because I think I'm mostly fine with the iPad Air, and I think

00:26:00 ◼   ► I'm not in those type of users.

00:26:03 ◼   ► I'm not an artist, I wouldn't use the iPad Pro to draw or sketch.

00:26:08 ◼   ► Would I enjoy the occasional paper app with support for the Apple Pen and Force Touch?

00:26:16 ◼   ► Yeah, but that's not a primary use case for me.

00:26:19 ◼   ► So what I'm trying to consider is, with the multitasking features coming to iOS 9, and

00:26:26 ◼   ► especially Split View, which lets you use two apps at the same time.

00:26:32 ◼   ► A bigger iPad would make those two apps feel not like too many apps displayed at the same

00:26:40 ◼   ► time but maybe like two full, complete full size apps displayed at the same time on a

00:26:47 ◼   ► bigger iPad.

00:26:48 ◼   ► When you use Split View on the iPad Air 2, it is super convenient and I love it and it's

00:26:54 ◼   ► been such a terrific addition to the way that I work on the iPad every day.

00:26:58 ◼   ► it feels like you're using two small, I mean, it's not that it feels, it is what you do.

00:27:05 ◼   ► You use two small mini compact apps at the same time.

00:27:09 ◼   ► On a bigger iPad, those would basically, in landscape mode, if we look at the rumored

00:27:15 ◼   ► resolution for the device, they would basically be two apps in portrait mode, side by side,

00:27:25 ◼   ► on an iPad Air size.

00:27:28 ◼   ► And those two would make for a much more convenient workflow when using two apps at the same time.

00:27:37 ◼   ► You would see bigger text, you would have bigger interface elements, they would just

00:27:41 ◼   ► be more comfortable to use.

00:27:44 ◼   ► Split View on the Air 2, it is convenient and it's useful but it still feels like it

00:27:52 ◼   ► could be more, it could be bigger.

00:27:54 ◼   ► And in that sense, I guess that an iPad Pro makes sense.

00:27:57 ◼   ► Now as you noted also in our notes even, there's a rumor that the SplitView will come to the

00:28:05 ◼   ► new iPad Mini as well.

00:28:08 ◼   ► Now what I'm considering is just because it's possible doesn't mean that it's ideal for

00:28:16 ◼   ► that device.

00:28:19 ◼   ► In the same sense that maybe the camera, you can take a picture on an iPhone 5s but it

00:28:25 ◼   ► It looks better on an iPhone 6 and it looks even better maybe on an iPhone 6 Plus.

00:28:29 ◼   ► And you can have split view on an iPad mini 4 maybe, you can have split view on an iPad

00:28:34 ◼   ► Air but it is better on an iPad Pro.

00:28:37 ◼   ► That's maybe the angle that I'm trying to think about.

00:28:41 ◼   ► And the final question is would I use a bigger iPad?

00:28:45 ◼   ► Because I've talked a lot about the portability of an iPad.

00:28:49 ◼   ► That's the most important aspect for me.

00:28:51 ◼   ► I use the iPad everyday because I can use the iPad everyday because I move a lot, I

00:28:56 ◼   ► walk a lot around the house, I don't have a single desk where I'm trying to work.

00:29:01 ◼   ► I like to write or read from my desk in the bedroom or from the table in the kitchen,

00:29:09 ◼   ► from my sofa in the balcony, whatever, I like to move around.

00:29:13 ◼   ► And a 13 inch iPad would be quite a big device I guess.

00:29:17 ◼   ► So I'm not sure about the physical aspect.

00:29:20 ◼   ► Would it be comfortable to hold?

00:29:22 ◼   ► Would it be comfortable to use every day?

00:29:24 ◼   ► Does it weigh a lot?

00:29:26 ◼   ► I don't know.

00:29:27 ◼   ► I mean, nobody knows.

00:29:28 ◼   ► I can only imagine.

00:29:30 ◼   ► And I've been trying to put my hands around my screen up the MacBook Air.

00:29:36 ◼   ► Here we go again.

00:29:38 ◼   ► I'm trying to understand what such a display would be like.

00:29:43 ◼   ► And it's quite big.

00:29:45 ◼   ► So would it even fit in my Tom Veen bag?

00:29:50 ◼   ► I don't know.

00:29:52 ◼   ► I am intrigued.

00:29:53 ◼   ► So my final conclusion for now, just a rumor, so my partial conclusion is I am intrigued,

00:30:01 ◼   ► especially for the stylus aspect and especially even more for the multitasking.

00:30:08 ◼   ► But I have doubts and concerns about the size and the portability.

00:30:15 ◼   ► And I don't know, I mean, it's kind of weird to associate the Pro moniker with the iPad.

00:30:24 ◼   ► Because Pro is usually Mac stuff.

00:30:27 ◼   ► And iPad Pro, like I don't know what to think.

00:30:30 ◼   ► Is it Pro because it's bigger?

00:30:32 ◼   ► Is it Pro because there's a stylus?

00:30:33 ◼   ► Is it Pro because Apple will make new Pro apps for the bigger iPad?

00:30:38 ◼   ► they be exclusive to the bigger iPad if they really make new apps? At this stage

00:30:43 ◼   ► I just have too many questions and like the more I think about it the more I get

00:30:47 ◼   ► anxious about knowing the truth, you know? I remember though when we were talking

00:30:53 ◼   ► about the mini and the regular iPad a long time ago like you said a lot of

00:30:57 ◼   ► very very similar things like about portability and stuff like that about

00:31:02 ◼   ► the idea of switching from the iPad mini and why you love the iPad mini. Now I

00:31:06 ◼   ► know that you know 12 13 inches is two or three inches bigger than the air but

00:31:11 ◼   ► it's it's just interesting to me like I wonder how I wonder if because you know

00:31:16 ◼   ► you you ended up saying that you happy with the air because it was a good mix

00:31:20 ◼   ► between portability and power and I wonder if that will continue because the

00:31:24 ◼   ► macbook the current macbook that is incredibly portable and that is probably

00:31:29 ◼   ► a similar-ish size to how an iPad Pro would be.

00:31:34 ◼   ► But is it portable in a bag or is it comfortable to use in your hands all the time?

00:31:41 ◼   ► Can you hold it?

00:31:42 ◼   ► You don't hold the MacBook, you just rest it on your lap or desk.

00:31:46 ◼   ► Well, Stephen, why don't you tell us?

00:31:48 ◼   ► You've got one there.

00:31:50 ◼   ► I mean, I'm not carrying around the MacBook like an iPad.

00:31:55 ◼   ► And actually, this 12.9 inches is correct.

00:31:58 ◼   ► this would actually be a good bit bigger.

00:32:01 ◼   ► I mean the iPad screen is 12 inches exactly.

00:32:03 ◼   ► So it would be larger than the MacBook.

00:32:07 ◼   ► - The MacBook screen you mean?

00:32:08 ◼   ► - Yeah. - Yeah.

00:32:09 ◼   ► - The iPad Pro would be bigger than the MacBook.

00:32:12 ◼   ► So they are comparable.

00:32:15 ◼   ► And I agree with you that the portability is a concern.

00:32:19 ◼   ► I just, I wonder if this device is really aimed

00:32:23 ◼   ► really gains traction in sort of the artist designer creative type role that

00:32:31 ◼   ► it might you know it might be something that you leave at your desk and then

00:32:34 ◼   ► when you start when you go back to work the next morning it's there waiting for

00:32:37 ◼   ► you it may be something that is less portable just you know due to to the use

00:32:43 ◼   ► case but either way and I think this this is a little bit of recycling and

00:32:48 ◼   ► old conversation as well. This is really new for iOS. Federico I share your sense

00:32:56 ◼   ► of, I don't want to say dread, but your sense of curiosity about this because

00:33:01 ◼   ► this this would be the first time really that Apple has introduced an iOS device

00:33:09 ◼   ► that sort of with a different purpose than the others right? They came

00:33:16 ◼   ► out with the iPad mini and it was like

00:33:17 ◼   ► cool it's a smaller iPad and that's all

00:33:19 ◼   ► there really was to say about it and if

00:33:23 ◼   ► they do this and they really tell the

00:33:25 ◼   ► story of this is great for these types

00:33:28 ◼   ► of things that's new and it's definitely

00:33:32 ◼   ► new for iOS and I would even argue that

00:33:34 ◼   ► it's new for Apple on the whole you look

00:33:36 ◼   ► at the Mac line. You know Apple sells the

00:33:39 ◼   ► MacBook as the portable machine the

00:33:41 ◼   ► MacBook Air is the affordable one the Mac

00:33:43 ◼   ► Pro is powerful but all those

00:33:45 ◼   ► computers can more or less do the same thing and if the iPad Pro has unique

00:33:50 ◼   ► hardware that sets it apart and Apple's building separate apps for it or richer

00:33:56 ◼   ► apps for it and they ask developers to do the same thing that's new territory

00:34:00 ◼   ► all over the place so I think there's good reason to look at this to be like

00:34:04 ◼   ► this is really an interesting time and a lot of new a lot of new stuff is going

00:34:12 ◼   ► on here. This is a hard question to answer now like many of the questions

00:34:16 ◼   ► that we're asking. Who's this even for? Like artists is not a market that is

00:34:22 ◼   ► big enough to create an entire product for, right? This is for business as well?

00:34:27 ◼   ► Enterprise, yeah. Because I know like when I was still in my corporate job, I

00:34:32 ◼   ► mean and I worked in advertising, I started to see a lot of advertising

00:34:37 ◼   ► agencies use surfaces because they could take them from place to place right very

00:34:46 ◼   ► very easily you could set them up you could hook them up to a projector and it

00:34:51 ◼   ► had all of the apps that you wanted on it and you had a pen that you could draw

00:34:54 ◼   ► on screen right and take little notes and stuff like that I started to see

00:34:57 ◼   ► more and more surfaces and I wonder if there's part like you know part of this

00:35:02 ◼   ► is like IBM with their new partnership with Apple like this product would be

00:35:06 ◼   ► really great and I know we know we could sell millions of these to the enterprise. And I

00:35:11 ◼   ► wonder if that is a deciding factor in this product's decision as well. I guess it's all

00:35:16 ◼   ► about the way that, I mean we're only ever going to know what Apple tell us, right? About

00:35:19 ◼   ► why they made it. But I'm interested to see what that story is. Because it's difficult

00:35:25 ◼   ► to sit here and work out knowing what we know or guessing what we want to guess about who

00:35:34 ◼   ► is this for? Because at the moment it really does seem like artists is the main one that

00:35:39 ◼   ► people keep throwing out there. Like I see students potentially, right? People can wheel

00:35:45 ◼   ► out Phil Schiller to New York and they can do a textbook event again.

00:35:48 ◼   ► Oh gosh.

00:35:50 ◼   ► We have the iPad DX on our hands here. And they can maybe roll out the textbooks idea

00:35:55 ◼   ► and you can take notes on it and stuff. Like that interests me because I am a pen and paper

00:36:00 ◼   ► guy. The idea of being able to take notes in a reliable form would be great

00:36:06 ◼   ► because all of the current solutions is like the best way to do it is you have

00:36:10 ◼   ► to enlarge the screen to get to that part so you can then shrink your

00:36:14 ◼   ► notes down to a regular size later on because the sensitivity is not there

00:36:19 ◼   ► with the screen right and the stylus can't be precise enough. So I

00:36:24 ◼   ► like the idea of being able to do that and I think that would be really cool

00:36:27 ◼   ► but then I try and think to myself, how often do I really need that?

00:36:31 ◼   ► And it goes around and around from there.

00:36:33 ◼   ► Yeah, because what is strange, I guess, is when you think about an iPad Pro and you imagine,

00:36:42 ◼   ► well it must be for pro iOS users, that's not normally what you hear, you know, in our

00:36:49 ◼   ► circle of friends online.

00:36:52 ◼   ► In general, like on tech Twitter, you don't see a lot of pro iOS users.

00:36:58 ◼   ► So everybody's trying to kind of imagine what this is for.

00:37:03 ◼   ► Is it for the enterprise?

00:37:04 ◼   ► Is it for education?

00:37:05 ◼   ► Is it for creative people?

00:37:08 ◼   ► Because it's so strange to think about the general public who's interested in a pro iOS

00:37:14 ◼   ► kind of scenario.

00:37:16 ◼   ► And it would be, if it's not directed, and I mean, Apple has to have a specific angle

00:37:25 ◼   ► here.

00:37:27 ◼   ► If it's not directed or presented as a product for a specific audience.

00:37:34 ◼   ► So I don't see Apple going on stage and saying, "So we made an iPad for the enterprise."

00:37:40 ◼   ► Or "We made an iPad for schools."

00:37:42 ◼   ► They're going to say, "We made a bigger iPad, and it's an iPad Pro because it does this

00:37:46 ◼   ► and this, and because iOS will take it to the next level."

00:37:50 ◼   ► That's kind of what I'm trying to imagine as a presentation.

00:37:53 ◼   ► And it would set quite a precedent for looking at and considering iOS as a professional platform,

00:38:06 ◼   ► because that role is typically filled by OS X.

00:38:11 ◼   ► And maybe with this iPad we're starting, we better start thinking about iOS as a feasible

00:38:18 ◼   ► alternative for users who need to do pro stuff.

00:38:22 ◼   ► And so I'm thinking, would it be possible to do video editing on this?

00:38:26 ◼   ► Would it be possible to do audio editing?

00:38:29 ◼   ► What kind of improvements are they going to bring to make the pro workflows possible on

00:38:35 ◼   ► an iPad?

00:38:36 ◼   ► And it is strange to think about this because for many years we've been juggling with many

00:38:43 ◼   ► limitations on iOS.

00:38:44 ◼   ► And now that they've started to open up, you know, last year with extensions and this year

00:38:48 ◼   ► with multitasking on iOS 9, maybe the next step is to finally say, "Yeah, okay, we're

00:38:54 ◼   ► ready for the pros and we're going to bring the iPad to the pros."

00:38:58 ◼   ► And that's…

00:39:00 ◼   ► My problem with that argument is I spent 15 minutes at the start of this show talking

00:39:06 ◼   ► about a mouse that I've programmed eight buttons so I can use logic the way that I want.

00:39:11 ◼   ► I don't see me being able to do that sort of stuff.

00:39:13 ◼   ► No, but maybe with a keyboard, you know?

00:39:15 ◼   ► Not with a mouse, but maybe with a keyboard.

00:39:17 ◼   ► Maybe we need gestures, maybe we force touch.

00:39:19 ◼   ► The reason the mouse is so good is because it allows me to do everything.

00:39:24 ◼   ► Because I can do a lot of that stuff with the keyboard and the mouse.

00:39:27 ◼   ► But it's the idea of me putting it all in the one place, because it's the muscle memory,

00:39:31 ◼   ► right, of having the buttons right in the palm of my hand that I can just click and

00:39:36 ◼   ► it does all the stuff that I need and I think that they would struggle to move

00:39:40 ◼   ► the current set of people that use pro apps like Logic and Final Cut to this

00:39:47 ◼   ► type of experience because look at what happened when they turned

00:39:51 ◼   ► Logic Pro 7 to Logic Pro 10 and how it went crazy right but it was the same app

00:39:56 ◼   ► it's still on a Mac right they just changed a bunch of things that the app

00:39:59 ◼   ► did imagine trying how different if you look at iPhoto right and how iPhoto was

00:40:04 ◼   ► on iOS and how it was on the Mac. Imagine trying to turn an app like Logic or Final

00:40:10 ◼   ► Cut into an iPad app. You could make a version of it. So like maybe this type of stuff is

00:40:16 ◼   ► for the next generation of pros. But I think the current people that do this stuff, I think

00:40:22 ◼   ► it'd be really difficult to move them away onto an iPad.

00:40:27 ◼   ► I tend to agree with that Myke. I think there's a lot to be said for momentum when it comes

00:40:32 ◼   ► to professionals you know you run into people who have used the same you know

00:40:37 ◼   ► input devices for 10 years you know they're using the same display they had

00:40:41 ◼   ► since college because you know they know every every dead pixel on it they don't

00:40:46 ◼   ► ever do something new I think that's a real thing in this market but you know

00:40:51 ◼   ► we're talking about this and I agree that these markets that people keep

00:40:56 ◼   ► throwing out and that we have thrown out are you know not big enough to justify

00:41:00 ◼   ► this thing's existence but I can't like if Apple announces this they're not

00:41:05 ◼   ► gonna stand up I don't think and say this is for you know X this is for the

00:41:11 ◼   ► the graphic designer this is for the the the artists is for you know the student

00:41:17 ◼   ► I think they're gonna show those as examples of people using this sort of

00:41:21 ◼   ► thing and then you know that's just gonna kind of be it'll be part of a

00:41:24 ◼   ► keynote and then they'll move on. But you know I don't see iOS 9 as great as it is

00:41:32 ◼   ► and as much as they're doing with things like document providers which of course

00:41:36 ◼   ► they started in iOS 8 but finally sort of matters now and iCloud Drive and and

00:41:41 ◼   ► all this stuff like I'm just about the work that we do just dealing with the

00:41:45 ◼   ► files alone on iOS would be such a nightmare that you know Apple is not

00:41:50 ◼   ► gonna come out with this device and then with software features to handle all

00:41:54 ◼   ► that all at once. It's going to be, if this is the direction they're moving in, it's

00:41:58 ◼   ► going to be slow and it's going to be thought out and considered because iOS

00:42:02 ◼   ► is not just for this device. They can't, I don't think they could introduce

00:42:08 ◼   ► something like logic touch or whatever and it have things in iOS that are built

00:42:15 ◼   ► only for it like from the file system perspective or from the audio

00:42:19 ◼   ► processing perspective so I don't think this is a magic bullet to fix or to fix

00:42:24 ◼   ► the iPads problems or to give creatives you know something on equal footing with

00:42:29 ◼   ► the Mac so hey you can use the Mac or you can use this I think there might be

00:42:33 ◼   ► an opportunity to to augment what the Mac is doing but I don't see someone you

00:42:37 ◼   ► know hanging up their Mac Pro and picking this thing up and continuing

00:42:41 ◼   ► their work you know as is.

00:42:43 ◼   ► Right let me take a break and then we might have some do we have more on this

00:42:48 ◼   ► that we want to talk about?

00:42:50 ◼   ► No, I mean it's, you know, just a rumor, so I feel like we gotta wait for some actual

00:42:56 ◼   ► news.

00:42:57 ◼   ► All right, let's take a break then and we'll talk about Fracture.

00:43:02 ◼   ► I love Fracture and I think that you will love them too because they make something

00:43:05 ◼   ► truly unique.

00:43:06 ◼   ► Fracture takes the photos from your Instagram feed, from the dark depths of the Photos app

00:43:12 ◼   ► or from the backup that you have or wherever it is you put your photos.

00:43:16 ◼   ► It takes them out of that digital form locked away inside of your devices and gives you

00:43:19 ◼   ► them on a print like you've never seen before.

00:43:22 ◼   ► Fracture take these pictures.

00:43:24 ◼   ► You go to fractureme.com, you upload them, you choose the size that you want, square

00:43:27 ◼   ► sizes, rectangle sizes.

00:43:29 ◼   ► There's a bunch of different sizes that you can choose of those shapes and they will send

00:43:33 ◼   ► you a piece of glass with your photo printed directly on it.

00:43:36 ◼   ► Fracture prints are very different to putting a picture in a frame.

00:43:40 ◼   ► They just give the full picture is just it, right?

00:43:44 ◼   ► it

00:43:51 ◼   ► so you can hang out on the wall or you can get a little stand as well if you want to

00:43:54 ◼   ► so you can put it on a desk and these fracture prints they look fantastic

00:43:57 ◼   ► they make your colors really pop in your images they bring them to life

00:44:01 ◼   ► and it's just a fantastic way to display the stuff that's important to you they're

00:44:04 ◼   ► great for gifts they're great for podcast artwork app

00:44:07 ◼   ► icons music as well as of course the photos of your family and your

00:44:11 ◼   ► friends that you want to display on your desk or you know in your home or

00:44:15 ◼   ► maybe you want to give as gifts to people that are important to you

00:44:19 ◼   ► and it's really hard for me to try and explain to you in audio just how good these prints look and

00:44:24 ◼   ► they're very different to anything that you will have seen before. It's edge to edge right, you've

00:44:28 ◼   ► got the whole image right there with this beautiful piece of glass on the top of it and Fracture makes

00:44:34 ◼   ► sure that every print that leaves their little factory in Gainesville Florida has been checked

00:44:40 ◼   ► they're all hand assembled as well they have a great team there that look after this stuff.

00:44:43 ◼   ► I've had Fracture Print shipped to me, pieces of glass I must add, shipped to me from Florida

00:44:50 ◼   ► to the United Kingdom. I've had seven and every single one of them has arrived in perfect shape

00:44:55 ◼   ► and they would be sure to help you out if you have any problems at all because they're great

00:44:59 ◼   ► people over there. Their order process is so simple, their prices are fantastic, they start at

00:45:04 ◼   ► just $15 so they're great for you, they're great for gifts, they're not going to break the bank.

00:45:09 ◼   ► So if you have a picture that you really love this is a place to put it. You want to go to

00:45:13 ◼   ► fractureme.com to get started and once you've selected what you're after you can use the

00:45:17 ◼   ► code connected at checkout and you'll get 15% off your first order which is a fantastic

00:45:23 ◼   ► deal as well. So if you enjoy listening to this show and you like photos which I think

00:45:28 ◼   ► if you listen to this show you definitely like photos we've spoken about it enough you

00:45:32 ◼   ► should be getting a fracture print for yourself of one of your favorites go to fractureme.com

00:45:36 ◼   ► right now and check them out thank you so much to fracture for supporting connected.

00:45:42 ◼   ► So Federico went away, and when Federico goes away, he basically turns his holiday into

00:45:47 ◼   ► like a nature program?

00:45:50 ◼   ► It's a research program for observing the social animals that are also called humans.

00:45:57 ◼   ► So we always love to hear these stories that Federico has of real people, and we have some

00:46:03 ◼   ► real people stories today?

00:46:06 ◼   ► Yes, we do.

00:46:08 ◼   ► I spent quite a bit of time observing the humans and the normal during this vacation.

00:46:15 ◼   ► And you know, especially going in two different locations, one populated mostly by Americans

00:46:22 ◼   ► on vacation in Italy and the other mostly by locals.

00:46:26 ◼   ► It was quite a mix of different communities.

00:46:30 ◼   ► So it was a very interesting, it's actually a project because I created a note in the

00:46:35 ◼   ► notes app and I took notes.

00:46:38 ◼   ► I took what's called connected notes for vacation and because I really wanted to talk about

00:46:44 ◼   ► this stuff.

00:46:45 ◼   ► I think that means you can write off your holiday as a business expense.

00:46:48 ◼   ► I'm just going to put that out there.

00:46:49 ◼   ► Talk to your accountant, America.

00:46:51 ◼   ► Well, I got to talk to you and Steven, I guess.

00:46:57 ◼   ► Anyway, the first thing that I immediately noticed is this was the summer of the selfie

00:47:05 ◼   ► Everybody, like literally every group of friends had one.

00:47:11 ◼   ► And there were selfie sticks everywhere.

00:47:13 ◼   ► There were people taking selfies with a selfie stick.

00:47:17 ◼   ► There were people into the sea, like into the water with a selfie stick and one of those

00:47:24 ◼   ► protective waterproof cases for an iPhone or a Samsung phone.

00:47:30 ◼   ► There were groups of like 10 people taking big group selfies with the selfie stick.

00:47:37 ◼   ► There were couples with the selfie stick taking a selfie at maybe waiting at the restaurant,

00:47:42 ◼   ► you know, at the table.

00:47:43 ◼   ► They would just take a selfie stick out of a bag or a purse and just take a selfie for

00:47:48 ◼   ► some reason.

00:47:49 ◼   ► At one point, I saw someone using the selfie stick as a walking stick in Positano.

00:47:58 ◼   ► I felt it was quite original as a use case for the Surface.

00:48:02 ◼   ► Just get a walking stick if you need one.

00:48:04 ◼   ► I mean, just get a walking stick and why would you use a Surface stick?

00:48:08 ◼   ► Anyway, so besides the obvious Surface stick/iPhone or Galaxy phone combination, I also saw quite

00:48:18 ◼   ► a few GoPro cameras mounted on the Surface stick.

00:48:23 ◼   ► That was really interesting because I saw quite a few people, and especially in Positano,

00:48:28 ◼   ► which is this beautiful town in the Amalfi Coast, where a lot of Americans go to.

00:48:33 ◼   ► It must be quite popular in the United States as a destination in Italy.

00:48:37 ◼   ► I mean, it is awesome.

00:48:40 ◼   ► A few people were using their iPhones and Samsungs just normally as phones, but they

00:48:48 ◼   ► They were using the selfie stick with the GoPro as a sort of detachable camera of sorts,

00:48:53 ◼   ► used not just for selfies, I mean primarily for selfies, but also for general purpose

00:48:59 ◼   ► pictures taken from a higher point of view maybe.

00:49:04 ◼   ► That was interesting, you know, to use a separate camera on a selfie stick and then use the

00:49:10 ◼   ► - because I saw them and I overheard them talking about this - there must be some kind

00:49:15 ◼   ► wireless transfer between the GoPro and the iPhone I think. I don't know I'm not sure.

00:49:23 ◼   ► Steven do you have a GoPro? I have access to one that my brother owns. They're great

00:49:29 ◼   ► little cameras and you know what's nice about it is they have this like rugged case you

00:49:34 ◼   ► can put them in so if you drop it or it gets rained on it's not going to be ruined. I don't

00:49:40 ◼   ► want to hold my iPhone 6 plus at the end of a 6 foot little stick I bought and watch it

00:49:44 ◼   ► tumble to the ground so maybe there's some device safety in there for some people.

00:49:49 ◼   ► So the selfie stick has taken over Europe and the GoPro is quite popular as an addition

00:49:57 ◼   ► to the selfie stick but primarily at least in Italy and at least in Positano which is

00:50:02 ◼   ► I think it's pretty representative of you know the tourist aspect of Italy.

00:50:09 ◼   ► There's selfie sticks everywhere like there's everyone has a selfie stick and when I went

00:50:14 ◼   ► Did anybody in your group have one, Federica?

00:50:16 ◼   ► Yes, because in Positano it was just me and Silvio, but when we went down there to Puglia,

00:50:23 ◼   ► which is a region in the southern part of Italy, our group of friends had a selfie stick.

00:50:29 ◼   ► And so I can testify that the selfie stick is popular among Americans and other Europeans

00:50:36 ◼   ► visiting Italy, but also local Italian people have selfie sticks.

00:50:39 ◼   ► All right.

00:50:40 ◼   ► It is super popular.

00:50:42 ◼   ► What is your opinion of them?

00:50:43 ◼   ► now you've used one as well as observing.

00:50:46 ◼   ► - Yes, I believe from my front of view.

00:50:51 ◼   ► I think you look silly when using a selfie stick

00:50:59 ◼   ► and this could be the novelty effect.

00:51:02 ◼   ► You look silly because you have a stick basically.

00:51:04 ◼   ► You're using a stick to take pictures

00:51:07 ◼   ► and it very much, it is noticeable.

00:51:10 ◼   ► Other people look at you.

00:51:11 ◼   ► - Yeah, 'cause you look crazy.

00:51:13 ◼   ► You look crazy, you look... what are you doing?

00:51:17 ◼   ► But I think the reason the selfie stick is so popular is people love to take group selfies.

00:51:26 ◼   ► But it's not that people necessarily want to use the front facing camera in that sense

00:51:32 ◼   ► of the selfie.

00:51:33 ◼   ► In the age of the smartphone, I believe people don't want to hand their phone to someone

00:51:40 ◼   ► else to take a group picture.

00:51:42 ◼   ► Yeah, I think that's where a lot of this does stem from as well. I've been thinking about that.

00:51:46 ◼   ► It used to be that you would have a camera or one of those disposable Kodak cameras, maybe.

00:51:52 ◼   ► Go on vacation, you ask a passerby to take a picture of you, and take a picture and you receive

00:51:59 ◼   ► the camera back. But with the smartphone, it's an expensive device. People don't, and there's so

00:52:04 ◼   ► much information on this device, right? You get notification, you get phone calls, you have maybe

00:52:09 ◼   ► Maybe a custom wallpaper.

00:52:10 ◼   ► You know, there's all sorts of custom stuff on your device.

00:52:13 ◼   ► And you don't want to give your smartphone to someone else, even just for a few seconds.

00:52:18 ◼   ► So I believe that's the reason why the selfie stick, especially among groups of people,

00:52:22 ◼   ► it's so popular.

00:52:23 ◼   ► And it makes sense.

00:52:24 ◼   ► You know, you look a bit stupid, maybe.

00:52:26 ◼   ► And I definitely look stupid when using the selfie stick.

00:52:31 ◼   ► But there's a reason why it's popular, and it's a very practical reason, I guess.

00:52:36 ◼   ► And I mean, it makes sense.

00:52:39 ◼   ► consider that perspective. I don't want to give my iPhone 6 Plus to someone else, even for just a few

00:52:44 ◼   ► seconds, because what if someone else runs away with my phone? Am I gonna catch him?

00:52:49 ◼   ► So my next, my follow-up question for this is do you or will you buy a selfie stick of your own?

00:52:58 ◼   ► Do you own one already? For as much as this may shock you, I already own a selfie stick.

00:53:02 ◼   ► Yeah, I figured. Did you buy it on this trip or had you bought it beforehand and you had to do it?

00:53:06 ◼   ► Right before the trip, but not because I wanted to buy a selfie stick. I wanted to buy a tripod

00:53:14 ◼   ► for the iPhone and I bought a set from Amazon. There was that thing to hold the iPhone up and

00:53:24 ◼   ► there was three lenses and also a selfie stick inside. And it was a good price and I was like,

00:53:30 ◼   ► "Maybe I'm not going to use the selfie stick all the time, but whatever, it's included,

00:53:33 ◼   ► so I'm gonna buy everything. And I bet you used the selfie stick more than the tripod.

00:53:37 ◼   ► No! What's even more ridiculous is that I forgot to bring my selfie stick.

00:53:42 ◼   ► So yeah, I observed other people and then when we went down to Puglia, a friend of ours had

00:53:52 ◼   ► her selfie stick, so we used that one. But yes, the selfie stick is very popular this year.

00:53:59 ◼   ► The second note, this is a quick one, I didn't see anyone using Apple Music on their iPhones.

00:54:11 ◼   ► This is especially for the second week of the trip, the second part.

00:54:16 ◼   ► I have quite a few friends with the iPhone, but they're mostly using Spotify for music.

00:54:23 ◼   ► They don't pay for Spotify, and even when I told them, you know, there's a free trial

00:54:28 ◼   ► of Apple Music. They say they're fine with Spotify, they don't want to try Apple Music

00:54:33 ◼   ► because they're afraid they're going to pay somehow eventually. I don't know if my friends

00:54:38 ◼   ► are overly protective of their wallets or if maybe they don't have many needs. They're

00:54:45 ◼   ► just fine with Spotify and the ads. And a common argument is that everyone I know uses

00:54:52 ◼   ► Spotify so I use Spotify as well. That's... I guess that's strange from my perspective

00:54:59 ◼   ► because I wanna try all of the new stuff from Apple. Of course I wanna try Apple Music because

00:55:05 ◼   ► I'm curious but my friends, they're not as curious as me when it comes to software. I

00:55:10 ◼   ► don't know whether I'm supposed to be sad about this, whether I'm supposed to change

00:55:14 ◼   ► friends. I mean I don't wanna change friends just because they're not interested in software

00:55:19 ◼   ► But it's a very much different perspective from us.

00:55:22 ◼   ► We love to try new stuff, especially from Apple all the time.

00:55:26 ◼   ► But these people, they're like, "Everyone I know uses these other things,

00:55:30 ◼   ► so even if Apple has a new thing out and there's a free trial and I don't have to pay, I don't care."

00:55:35 ◼   ► That was the basic argument.

00:55:38 ◼   ► It was quite strange, but Spotify is popular in Italy.

00:55:42 ◼   ► Do you know if they just hadn't seen it?

00:55:47 ◼   ► No, no, they are familiar with Apple Music. They know what it is. They know about the free trial.

00:55:54 ◼   ► They just don't care about starting one. I mean, this is the group of friends that I met on

00:56:00 ◼   ► vacation. I have a couple of friends here in Rome. They are using the free trial of Apple Music,

00:56:05 ◼   ► and I think they will start paying a subscription eventually. But these were other people I don't

00:56:11 ◼   ► normally engage with, you know? So it was interesting to ask them about Apple Music.

00:56:17 ◼   ► Sure. Before I talk about the other... this is super strange for me. Do you need to take a

00:56:25 ◼   ► break, Myke? Yeah, let us take a break. We'll talk about Squarespace and then there's some peculiar

00:56:30 ◼   ► things on the other side of this. Thank you so much to Squarespace for sponsoring today. You can

00:56:34 ◼   ► start building your own website today right now at squarespace.com and you want to use the code

00:56:40 ◼   ► "world" at checkout. It's going to get you 10% off. Squarespace, build it beautiful. With Squarespace,

00:56:45 ◼   ► you can build a site that looks professionally designed regardless of your skill level. No

00:56:50 ◼   ► coding required. They have intuitive and easy to use tools so you can make your website

00:56:54 ◼   ► look and feel exactly how you want whether you know how to make a website or whether

00:56:59 ◼   ► you know how to make this stuff but you just can't be bothered to code it all again and

00:57:05 ◼   ► do all the security updates and make sure the hosting is all ok. Then you can just choose

00:57:08 ◼   ► Squarespace and you're going to be happy. Happy as Larry you may say if you come from

00:57:12 ◼   ► where I do but if you don't that means that you'll be a very happy person.

00:57:15 ◼   ► If you don't know how to build a website like me, I have no idea how to do this stuff.

00:57:19 ◼   ► I have used Squarespace for many years and it makes me happy because I get all of the

00:57:24 ◼   ► power that I want without having to worry about any of the nasty stuff.

00:57:28 ◼   ► Squarespace use state of the art technology to power your website and they ensure security

00:57:32 ◼   ► and stability and because of this they are trusted by millions of people around the world

00:57:36 ◼   ► and some really big brands and companies as well.

00:57:40 ◼   ► All of Squarespace's templates look fantastic, they have responsive design throughout and

00:57:43 ◼   ► you can customise them to fit exactly what you need and reshape things to your heart's

00:57:49 ◼   ► content and really give it the look and feel that you want.

00:57:53 ◼   ► And all of this is backed up with 24/7 support that Squarespace have.

00:57:57 ◼   ► They have teams located in New York, Dublin and Portland who are there to help you out.

00:58:02 ◼   ► They have their commerce platform as well which allows anybody to add a store to their

00:58:06 ◼   ► Squarespace site.

00:58:07 ◼   ► example

00:58:21 ◼   ► their blog stuff as well to make our own blog because it just makes sense for us

00:58:26 ◼   ► because Squarespace know how to do it and they give us all of the tools that

00:58:30 ◼   ► we need. If you want to stretch Squarespace even further they can use

00:58:34 ◼   ► their dev platform as well it's of out of beta now available to everyone it

00:58:38 ◼   ► gives you more functionality to take your Squarespace site further than ever

00:58:41 ◼   ► before and also you know this is the type of stuff that if you know the code

00:58:45 ◼   ► and you know how to do these types of things and you want to tinker with a CSS

00:58:48 ◼   ► as

00:59:07 ◼   ► to sign up make sure that you use the offer code "world" because you'll be supporting this show

00:59:11 ◼   ► and also getting yourself 10% off your first purchase. We'd like to thank Squarespace for

00:59:16 ◼   ► the continued support of this show. Squarespace, beautiful. What have you got for us Federico?

00:59:23 ◼   ► Okay so there's this, I'm not sure what to call it, it's a ride sharing service. It's called

00:59:35 ◼   ► blah blah car and it's apparently pretty popular in Italy. It lets you travel from one place to

00:59:43 ◼   ► another with other people in the same car and you pay a very small fee. So basically it works in two

00:59:52 ◼   ► ways. You can be a driver or you can be a passenger. If you're a driver, you're a private autonomous

00:59:59 ◼   ► driver, you're not part of any organization, so it's not like Uber or these other taxi

01:00:05 ◼   ► services. It's regular, normal people driving and going from one place to another.

01:00:10 ◼   ► You're a driver, you can have a few people in your car, and you make your car available

01:00:17 ◼   ► to others, and you basically establish a fee for the trip, and you let other people join

01:00:25 ◼   ► you in your trip so everyone saves a bit of money because if you're a passenger

01:00:29 ◼   ► you pay less than highway tolls and you know those kind of taxis. If you're a

01:00:34 ◼   ► driver you can and in your car is empty anyway you can have a few people pay for

01:00:40 ◼   ► the trip and you can use that money for maybe gas or highway tolls and everyone

01:00:45 ◼   ► is happy because you don't have to travel alone you don't have to take the

01:00:48 ◼   ► train you don't have to pay you know taxes for for the the organization here

01:00:54 ◼   ► called Autostrada Italiane, which means Italian highways, and it's so popular.

01:01:00 ◼   ► I had no idea this ride sharing. I am familiar with the idea of ride sharing,

01:01:06 ◼   ► and I thought it was common in the United States and maybe in other countries in Europe.

01:01:11 ◼   ► I just had no idea that this kind of service had taken off so much in Italy.

01:01:16 ◼   ► I was talking to a friend, and he needed to go back to Rome.

01:01:22 ◼   ► And I'm like, so are you driving?

01:01:24 ◼   ► Are you taking the train?

01:01:25 ◼   ► Are you going by plane?

01:01:27 ◼   ► And he's like, no, no, no, I'm going with someone

01:01:30 ◼   ► that I met on BlaBlaCar.

01:01:32 ◼   ► And I'm like, where is BlaBlaCar?

01:01:34 ◼   ► So he explains that you register a profile on BlaBlaCar.

01:01:39 ◼   ► You can be a driver, you can be a passenger,

01:01:42 ◼   ► and you start searching for the itinerary

01:01:46 ◼   ► that you need to have.

01:01:47 ◼   ► So you needed to go from Lecce,

01:01:48 ◼   ► which is the biggest town in the area where I was,

01:01:51 ◼   ► Search from Lecce to Rome and you find other people traveling there the same day

01:01:57 ◼   ► You see what type of what type of car they have

01:02:00 ◼   ► What kind of people they are because everyone has a profile and you have features on your profile such as

01:02:07 ◼   ► Is he a talkative person? Does he like to talk much or is he a silent person?

01:02:13 ◼   ► Or does he allow smokers in the car?

01:02:15 ◼   ► So people do people write this about you like if you are a person who signed up?

01:02:20 ◼   ► no, you describe yourself and you set the rules for your car and

01:02:24 ◼   ► Also people then leave reviews for you and the way that you drive the way that you behave

01:02:31 ◼   ► And and I looked at reviews and it's like for instance. I don't know Mario is such a nice driver

01:02:38 ◼   ► We had fun. We talked about work

01:02:40 ◼   ► Didn't didn't allow smokers in the car and he's driving is driving style

01:02:48 ◼   ► is super relaxed and you know that you actually leave a review for someone

01:02:53 ◼   ► driving and there's a star system I think and then you also receive feedback

01:02:59 ◼   ► as a passenger so if you if maybe the driver doesn't want people to talk much

01:03:05 ◼   ► and you mind your own business the driver leaves a positive review because

01:03:08 ◼   ► you sat in the in the back seat and you listen to music all you know during the

01:03:12 ◼   ► entire trip and my friend, he had like three to four trips using this service and another

01:03:21 ◼   ► friend, she was the one with the selfie stick also, so she's very much on top of tech trends.

01:03:27 ◼   ► She's on the trend.

01:03:28 ◼   ► Yes, she often uses, like this was the, for like seven or eight times I think, she goes

01:03:37 ◼   ► from Milan to Rome and vice versa all the time using BlaBlaCar. And it's so popular.

01:03:44 ◼   ► I mean they claim to have over 20 million registered users and I'm not sure about these

01:03:52 ◼   ► numbers, but everyone I talked to, especially among normal people, they were like "Come

01:03:57 ◼   ► on, you don't know BlaBlaCar."

01:03:58 ◼   ► I'd never heard of it, man. It's in the UK as well, I'd never heard of it.

01:04:03 ◼   ► heard of it and now two points to be made here. I have a car and I'm always driving

01:04:10 ◼   ► and I've never ever had a need for something like this. Also my friends are more adventurous

01:04:17 ◼   ► than me when it comes to hanging out with people they don't know. I mean I would never

01:04:22 ◼   ► have someone I don't know in my car for like a trip that lasts you know seven to eight

01:04:28 ◼   ► hours because I don't trust people I don't know personally.

01:04:34 ◼   ► I mean what if you have a crazy stalker in your car?

01:04:38 ◼   ► But apparently it's very much a trusted service.

01:04:43 ◼   ► My friends, they said never had anything wrong with it.

01:04:47 ◼   ► One time I even had a trip with a couple of five people in the same car and one of them

01:04:55 ◼   ► had a cat in a cage.

01:04:57 ◼   ► That was very much interesting. But yes, this was very strange to me and I had to take many

01:05:06 ◼   ► notes to understand how this works.

01:05:08 ◼   ► It sounds like Lyft.

01:05:10 ◼   ► L-Y-F-T, which is something that exists in America.

01:05:14 ◼   ► Lyft is very similar to... Lyft is basically Uber though.

01:05:17 ◼   ► Oh, I thought it was ride sharing.

01:05:20 ◼   ► There's more ride sharing than Uber, but it's basically you still order a car, I believe.

01:05:25 ◼   ► Looking at this website this seems pretty different.

01:05:27 ◼   ► Ah, okay.

01:05:28 ◼   ► So it's got that part of it as like lifted, that it's regular people rather than like

01:05:34 ◼   ► Uber drivers who are effectively taxis.

01:05:37 ◼   ► But these people are taking you somewhere rather than they're going there too.

01:05:42 ◼   ► The real question I have Federico is do they have a selfie stick policy?

01:05:46 ◼   ► Can you selfie stick in the back seat?

01:05:48 ◼   ► I don't know, but I know that they have of course a smoking policy and a music policy

01:05:54 ◼   ► and a pet policy. I'm not sure about the the self-esteem policy. My friends thought, they all

01:06:01 ◼   ► said that the nice consequence of using BlaBlaCar is that you get to meet new people. And both of my

01:06:10 ◼   ► friends said we exchanged phone numbers and I got to know people that work in, you know, in offices

01:06:19 ◼   ► and places that I may need eventually. So I'm keeping in touch with these people and I basically

01:06:24 ◼   ► met new friends. And that was an interesting social aspect to ride sharing and one that I

01:06:30 ◼   ► didn't really consider before. I mean, I'm still convinced that I would never have someone in my

01:06:36 ◼   ► car or I would never ever use blah blah car myself. But if you feel if you like risk,

01:06:44 ◼   ► basically, if you like to put your life in danger, and if you feel adventurous, I guess it's it's a

01:06:50 ◼   ► a nice way to save a bit of money.

01:06:52 ◼   ► Is it terrible that I hear that and I'm like, "I don't want to meet anyone else."

01:06:55 ◼   ► Yeah, I don't want to meet anyone else either. I'm reading their trust and safety page on

01:07:00 ◼   ► the UK site and they allow rating. So I guess if someone murders you, you don't give them

01:07:09 ◼   ► a five star rating.

01:07:10 ◼   ► One star for murder. So the thing about this though is like this actually, like I'm looking

01:07:16 ◼   ► at this stuff and I feel like it conflicts with everything about my

01:07:19 ◼   ► personality. That's the problem here like I understand that it's probably very

01:07:28 ◼   ► good but there isn't a fiber of my body that wants to do this but I'm not you

01:07:33 ◼   ► know that's me because I'm weird I think that people doing this is maybe more

01:07:37 ◼   ► normal than than others but anyway. Last thing in your list here Federico is

01:07:42 ◼   ► Apple watches. I just wanted to mention quickly I have seen three now Apple

01:07:48 ◼   ► watches out in the world in London so that's that. Which is great I suppose.

01:07:55 ◼   ► I'm still looking for my first Apple watch out in real life in the real world

01:08:02 ◼   ► and I was hoping that in Positano I would get to see an Apple watch you know

01:08:08 ◼   ► with all these Americans there's maybe a higher possibility of you know people

01:08:13 ◼   ► being more aware of the latest Apple product because it came up before but no

01:08:18 ◼   ► no no Apple watch for me and I was kinda I think for some people I looked a bit

01:08:24 ◼   ► creepy because I was constantly looking at the wrist and I was just curious to

01:08:31 ◼   ► see if they were wearing an Apple watch but no Apple watch I did also see people

01:08:37 ◼   ► looking at my wrist looking at the Apple Watch me and Sylvia but I didn't see no

01:08:43 ◼   ► more people with Apple Watches I see a lot of Casio watches you know the one

01:08:48 ◼   ► with the little display I think it's back in fashion yeah they're cool they're

01:08:53 ◼   ► retro you know yeah yeah yeah but no no Apple Watch yet so

01:08:59 ◼   ► Stephen have you seen any? A couple you know I think I probably have a better

01:09:06 ◼   ► likelihood because the only people I hang out with in her life anymore are

01:09:10 ◼   ► nerds but even couple people at metal job had them you know we had a developer

01:09:14 ◼   ► had one had a designer who had one we actually had a designer who won hers

01:09:19 ◼   ► through some sort of thing like it was some design contest or something and she

01:09:23 ◼   ► like she won an Apple watch was kind of crazy but like going to the supermarket

01:09:28 ◼   ► or something you know I might see one every now and again but I definitely

01:09:34 ◼   ► have the sensation that you had Federico where you notice people looking at yours

01:09:38 ◼   ► especially I get especially like if I'm paying for something or like I'm at a

01:09:42 ◼   ► counter like you know like where my hands are out and you know usually

01:09:46 ◼   ► somebody will kind of glance at it but uh it's definitely not every day or on

01:09:52 ◼   ► any regular basis it still seems really hit or miss even to me mm-hmm yeah I

01:09:58 ◼   ► I mean Sylvia said that she was hoping to see an Apple Watch out in the real world and

01:10:07 ◼   ► she asked me, "Is the Apple Watch selling well?"

01:10:11 ◼   ► Because I don't see any Apple Watches.

01:10:14 ◼   ► And that's a legitimate question, I guess, especially because we expect this sort of

01:10:20 ◼   ► crazy popularity from Apple after the iPhone and the iPad.

01:10:25 ◼   ► We expect to see a lot of Apple Watches, but instead we're not seeing a crazy adoption,

01:10:33 ◼   ► hundreds of millions of units sold in a couple of months.

01:10:37 ◼   ► That's not just because it's not possible, but because it's a new product and people

01:10:41 ◼   ► are still not sure what to make of it.

01:10:43 ◼   ► And every time someone has the confidence to ask me about the Apple Watch, they're like,

01:10:49 ◼   ► is it, what do you use it for?

01:10:51 ◼   ► Is it useless?

01:10:52 ◼   ► Is it just a nice thing to have?

01:10:55 ◼   ► And so there's quite a bit of explanation that Apple still has to make to help normal

01:11:01 ◼   ► people, most people, you know, non-tech bloggers or broadcasters, I feel that's proper label,

01:11:09 ◼   ► to help them understand the Apple Watch.

01:11:11 ◼   ► Because every time, especially people my age, they're like, "Is it nice?

01:11:15 ◼   ► Is it useless?"

01:11:17 ◼   ► Two questions always go together.

01:11:19 ◼   ► And useless not in the sense that you're wasting money, but in the sense that it's not as essential

01:11:24 ◼   ► as an iPhone.

01:11:25 ◼   ► I feel they're asking.

01:11:27 ◼   ► And you know, it's a first generation product and I guess it makes sense.

01:11:30 ◼   ► Yeah, yeah, I get it.

01:11:33 ◼   ► I don't know how prolific it's gonna get.

01:11:37 ◼   ► In all honesty, I can't think about that right now.

01:11:40 ◼   ► I can't see it being like a mass adoption thing, but I don't know, it's how the original

01:11:46 ◼   ► iPhone was.

01:11:47 ◼   ► It was rare.

01:11:48 ◼   ► and you never know how these things are gonna go over time. We'll see. I mean there's definitely

01:11:53 ◼   ► places I'm sure that the watch can go to become more of a pivotal device for people and more of

01:11:59 ◼   ► a required thing you know but I don't think it's there right now. Even for many of the people that

01:12:04 ◼   ► currently already own one. Just a nice to have. Right I think that about wraps up this week.

01:12:10 ◼   ► Federico do you have any more observations of the world? I don't think so. I mean selfie sticks,

01:12:17 ◼   ► Apple Music, Apple Watch and BlaBlaCar.

01:12:20 ◼   ► I think that's the main…

01:12:22 ◼   ► Thumbs up your trip, really.

01:12:24 ◼   ► Yes, yes.

01:12:26 ◼   ► What I remember really is the selfie stick everywhere.

01:12:30 ◼   ► I'm kind of haunted by the selfie stick, but yes, those are my highlights.

01:12:36 ◼   ► BlaBlaCar has left, I think, the longest lasting impact on me of all the topics.

01:12:40 ◼   ► Maybe you should try BlaBlaCar, especially because you don't have a driving license.

01:12:44 ◼   ► Nope.

01:12:45 ◼   ► I'll just take an Uber, that's perfectly fine for me.

01:12:48 ◼   ► Why would you give up on the thrill of putting your life in danger and hopping on a stranger's car?

01:12:56 ◼   ► I put my life in danger enough every time I get in a car. I don't need any additional fear.

01:13:03 ◼   ► Maybe you should come to London and we'll get one together, how about that?

01:13:08 ◼   ► You also... okay, okay, we're gonna do the blah blah car thing together.

01:13:13 ◼   ► - Yeah, we'll do it the blah blah cast, how about that?

01:13:16 ◼   ► - It's like two podcasters in a blah blah car getting coffee.

01:13:21 ◼   ► (laughing)

01:13:23 ◼   ► But if anything goes wrong,

01:13:31 ◼   ► I'm going to the Italian embassy in London.

01:13:34 ◼   ► - We'll live stream it so people can hear us.

01:13:37 ◼   ► - We'll do a periscope from the embassy and we'll see.

01:13:41 ◼   ► Awesome.

01:13:42 ◼   ► I think that wraps up this week if you want to catch our show notes head on over to relay.fm/connected/54

01:13:48 ◼   ► if you want to find us online we are all on twitter, Federico is @Vitiicci, Stephen is

01:13:53 ◼   ► @ismh and I am @imike, I M Y K E if you'd like to find Federico elsewhere he's over

01:14:00 ◼   ► at maxstories.net and he is also the host along with myself, Virtua on Relay FM where

01:14:05 ◼   ► we talk about video games. If you'd like to find Stephen online he is also at fire12pixels.net

01:14:11 ◼   ► and is the host of Liftoff of Jason Snow where they talk about space.

01:14:14 ◼   ► And I am the host of many other shows on Relay FM,

01:14:18 ◼   ► which you can find all of these shows on the glorious Relay FM at Relay.fm

01:14:22 ◼   ► and make it nice and easy for you.

01:14:24 ◼   ► Thanks again to our sponsors this week, Squarespace, Fracture and Arc.

01:14:28 ◼   ► Go support them because they help support us.

01:14:31 ◼   ► But thank you for listening, as always, and we'll be back next time.

01:14:35 ◼   ► Until then, say goodbye, guys.

01:14:36 ◼   ► Arrivederci. Adios.