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The Talk Show

169: ‘A Murder of Eeros’, With Special Guest Matthew Panzarino

 

00:00:00   alright we gotta move is that there's an [TS]

00:00:02   emergency scheduled episode of the [TS]

00:00:04   talkshow Matthew panda Reno's be kind [TS]

00:00:06   enough to shuffle the schedule recording [TS]

00:00:09   on wednesday night we got a baseball [TS]

00:00:11   game coming up big important wild-card [TS]

00:00:13   game with that the Giants and the Mets [TS]

00:00:15   I've got travel plans this weekend that [TS]

00:00:19   have been rescheduled because there's [TS]

00:00:20   apparently a hurricane is coming towards [TS]

00:00:23   the United States and so we can either [TS]

00:00:24   record a short episode right now [TS]

00:00:26   short for the talk show or a probably [TS]

00:00:29   know episode until next week so anybody [TS]

00:00:31   who looks at the time on this and says [TS]

00:00:34   wow that's too short [TS]

00:00:35   well it's better than nothing and for [TS]

00:00:37   those of you who've been begging for [TS]

00:00:39   shorter episodes of the show here you go [TS]

00:00:40   to gift just for you [TS]

00:00:42   you're welcome thank the wild-card yeah [TS]

00:00:45   race ya i'm not a giants fan but my [TS]

00:00:47   family is there [TS]

00:00:49   yeah you gotta watch yep and the west [TS]

00:00:52   coast team you know it's the hometown [TS]

00:00:53   team so you gonna watch anyway I tell [TS]

00:00:55   people this i'm sure you know this [TS]

00:00:57   because I also know your uniform nerd i [TS]

00:01:01   tell people this and it blows people's [TS]

00:01:03   minds even baseball fans that the Mets [TS]

00:01:05   the the brooklyn dodgers in the New York [TS]

00:01:09   Giants left New York within like a year [TS]

00:01:11   of each other and it was like I don't [TS]

00:01:12   know 99 or 60 and it left New York which [TS]

00:01:16   used to have two nationally teams with [TS]

00:01:17   no national league teams and so they [TS]

00:01:19   created the Mets to fill the void left [TS]

00:01:22   behind by both teams and because it was [TS]

00:01:24   two teams the Mets colors are Dodger [TS]

00:01:27   blue and giant orange and I tell people [TS]

00:01:30   this and they're they're like no they're [TS]

00:01:31   not and then they go look at the Met [TS]

00:01:33   uniforms and they're like oh well [TS]

00:01:36   actually weird and I'm like I and don't [TS]

00:01:38   you think it's a little weird don't you [TS]

00:01:39   think it's a little weird that those [TS]

00:01:40   colors don't really go that well yeah [TS]

00:01:42   yeah that was the crime of expediency [TS]

00:01:47   there was no there's no careful designer [TS]

00:01:50   behind that one I don't think and it's [TS]

00:01:53   you know the other color for the Dodgers [TS]

00:01:55   are the giants at least is black which [TS]

00:01:57   doesn't really you can't really mixed [TS]

00:01:58   with anything so it's really the you [TS]

00:02:00   know as long as you're going to go with [TS]

00:02:01   this idea which was a sketchy idea i [TS]

00:02:04   think in the first place but there you [TS]

00:02:06   go there remind you and this is it's [TS]

00:02:08   like not the same colors but it reminds [TS]

00:02:10   me of the mellow yellow car in [TS]

00:02:13   days of thunder because those colors [TS]

00:02:15   just so awful but it's just like reminds [TS]

00:02:18   me of a of a color scheme that would be [TS]

00:02:20   out of that scar like you know over like [TS]

00:02:22   a late late nineties NASCAR car you know [TS]

00:02:25   they're like they're more sedate these [TS]

00:02:27   days [TS]

00:02:27   yeah who do you like in a game tonight I [TS]

00:02:30   think that you know I think the gentle [TS]

00:02:32   pull it out they tend to they tend to [TS]

00:02:33   somehow by hook or crook they tend to [TS]

00:02:36   like will react better under pressure [TS]

00:02:37   and come through and you know I never [TS]

00:02:39   count Bumgarner out nobody's a just an [TS]

00:02:42   amazing picture and he said he's a beast [TS]

00:02:44   so syndergaard my mouth [TS]

00:02:46   syndergaard for pitching for the Mets is [TS]

00:02:48   one of the best pitchers in baseball you [TS]

00:02:49   can't go wrong with the Mets have got to [TS]

00:02:51   like their chances but I think right now [TS]

00:02:54   given the last 34 years of baseball in a [TS]

00:02:57   big game [TS]

00:02:58   I don't think anybody is better than [TS]

00:02:59   bunkar I mean the record you know [TS]

00:03:01   yeah it's crazy i mean the the world [TS]

00:03:04   series their last world series when was [TS]

00:03:05   just insane you know when ya know just [TS]

00:03:08   it is called me back in i'll do it [TS]

00:03:10   it was as close to 12 years ago was [TS]

00:03:13   about as close as you can get to us to a [TS]

00:03:15   single person one man winning the World [TS]

00:03:18   Series first team to visit it's really [TS]

00:03:21   thats you know there's no other way to [TS]

00:03:22   put it [TS]

00:03:23   I i really hope the giants lose at some [TS]

00:03:26   point though because i had if they win [TS]

00:03:28   the goddamn world series again and that [TS]

00:03:29   does every other year they what they [TS]

00:03:32   would have wanted and yeah every other [TS]

00:03:34   year 12 12 10 10 10 12 14 16 yes Aria 10 [TS]

00:03:40   12 14 16 right and then you know they're [TS]

00:03:42   gonna finish last . places [TS]

00:03:44   yeah exactly they're gonna be [TS]

00:03:46   insufferable to you know like all of the [TS]

00:03:48   fans of being insufferable I mean I [TS]

00:03:51   locate iluv the Warriors you know i love [TS]

00:03:53   steph curry and I wish they would have [TS]

00:03:56   won but I'm almost kind of glad I didn't [TS]

00:03:58   because if they wanted the Giants one of [TS]

00:04:00   the same year would just be impossible [TS]

00:04:02   I just be impossible and they did take [TS]

00:04:05   it to inseparable levels because there [TS]

00:04:07   was a story Africans who published it [TS]

00:04:09   might have been the business week but I [TS]

00:04:11   know someone even sports publication but [TS]

00:04:13   somebody out of peace on the on the [TS]

00:04:15   Warriors while there are still months [TS]

00:04:18   away from the playoffs about how Silicon [TS]

00:04:20   Valley geniuses have had one you know [TS]

00:04:22   beaten the NBA and its own game [TS]

00:04:25   created an unbeatable team and it's like [TS]

00:04:27   a take it easy guys [TS]

00:04:29   yeah that was so that was a pretty [TS]

00:04:32   remarkable piece of PR placement I was [TS]

00:04:36   but I was pretty staggered by the fact [TS]

00:04:38   that one thing and I you know you're a [TS]

00:04:41   Yankees fan too i think one thing all [TS]

00:04:42   youngest fans can agree on is that we do [TS]

00:04:44   not like insufferable fans blow right [TS]

00:04:48   championships right because we're so [TS]

00:04:50   humble and fall to the earth [TS]

00:04:52   exactly i heard calling card printer [TS]

00:04:54   exactly [TS]

00:04:55   I who else you like in the baseball [TS]

00:04:58   playoffs I i gotta say i'm gonna go with [TS]

00:05:00   the obvious answers and it really pop [TS]

00:05:02   pick first if you don't mind I'm gonna [TS]

00:05:03   scare ya Cubs and I'm i really hate to [TS]

00:05:06   say the following two words Red Sox Red [TS]

00:05:10   Sox but then I hope the Cubs beat the [TS]

00:05:13   red sox like that would assume you would [TS]

00:05:15   be delicious right yeah yeah that would [TS]

00:05:20   be I mean the Cubs you know I don't know [TS]

00:05:23   I don't know I mean I think the Red Sox [TS]

00:05:26   is probably my number one pick and i [TS]

00:05:28   would really detest that the Dodgers won [TS]

00:05:30   but they've been playing so incredibly [TS]

00:05:32   well aside from these last three games [TS]

00:05:33   which the Giants destroyed them yeah but [TS]

00:05:37   yeah I mean I think I think we could see [TS]

00:05:39   the one of those i think that when I [TS]

00:05:41   watch them because i was watching to see [TS]

00:05:42   the vin scully telecasts and it just [TS]

00:05:45   looked to me like the Dodgers I know [TS]

00:05:46   they were still fighting for for you [TS]

00:05:48   know home field and stuff like that [TS]

00:05:49   there did wasn't like the games didn't [TS]

00:05:51   matter but they had already once they [TS]

00:05:53   blocked up that they were gonna be the [TS]

00:05:55   you know the middle still working to [TS]

00:05:57   catch the Cubs so they weren't going to [TS]

00:05:59   get to play the wild-card team and I [TS]

00:06:00   feel like I field wasn't enough to [TS]

00:06:02   really fire them up they played flat [TS]

00:06:04   mmm yeah i think so I mean it was it was [TS]

00:06:07   kind of you know bittersweet to I mean [TS]

00:06:09   you have been Scully coming in you know [TS]

00:06:11   doing Collin those games last games in [TS]

00:06:13   San Francisco and so it was so cool to [TS]

00:06:16   see and it was just like a man you know [TS]

00:06:17   when one first win one for VIN but not [TS]

00:06:20   well and they got it on the the last [TS]

00:06:23   dodger game you know I mean like yeah i [TS]

00:06:25   mean last home game for the Dodgers so [TS]

00:06:27   light home game for the Dodgers one with [TS]

00:06:29   the dramatic walk-off home run that [TS]

00:06:31   Scully got the call yeah that's true so [TS]

00:06:33   I feel like he does [TS]

00:06:34   yeah it is parking okay yeah they got [TS]

00:06:36   that way [TS]

00:06:37   anyway as we speak literally with the [TS]

00:06:40   start of this podcast was the the last [TS]

00:06:43   holdup was big breaking news [TS]

00:06:46   puh by you yeah uh yeah so Samsung [TS]

00:06:51   acquired live which is the company [TS]

00:06:53   created by founded by dad Klaus madam [TS]

00:06:57   chair and Chris Brigham who all worked [TS]

00:07:00   on Cirie which was acquired by apple in [TS]

00:07:03   2010 so they create the left in 2012 [TS]

00:07:06   well over the years several of them left [TS]

00:07:08   but dog left in 2012 founded a div which [TS]

00:07:14   is a next gen AI and then worked on that [TS]

00:07:17   for several years and has just sold it [TS]

00:07:19   to samsung which is i think is sort of [TS]

00:07:25   it they were either i hate to say i'm [TS]

00:07:28   not going to say that they were built to [TS]

00:07:29   be sold but i think it is then we can [TS]

00:07:32   get to Google's announcements we will [TS]

00:07:34   get to Google's answers later in the [TS]

00:07:35   show but i feel like these sort of AI [TS]

00:07:39   systems assistance systems are [TS]

00:07:44   fundamentally have to be built into the [TS]

00:07:46   devices [TS]

00:07:47   you can't just be a nap right and and [TS]

00:07:49   right as a standalone company that's [TS]

00:07:51   what viv would have been is you know you [TS]

00:07:54   have to launch the vApp and then do your [TS]

00:07:56   stuff and you could there's some cool [TS]

00:07:57   you know that's how series started to [TS]

00:07:58   but the everybody is moving in the [TS]

00:08:01   direction of integrating these things [TS]

00:08:03   into a system level so that you can [TS]

00:08:05   address that you know yet whether it's [TS]

00:08:06   so you can say that the device hey [TS]

00:08:08   dingus you know I'm you know to go get [TS]

00:08:10   me an uber whatever that the baby or to [TS]

00:08:13   just have access to a button like the [TS]

00:08:15   way that the new google assistant works [TS]

00:08:18   with a long press on the home button and [TS]

00:08:19   the same way that zero works at cetera [TS]

00:08:21   right yeah i mean i think with viv I [TS]

00:08:25   talk to . quite a bit you know we [TS]

00:08:27   interviewed him in May at our conference [TS]

00:08:31   in New York and I had talked to him a [TS]

00:08:34   little bit previously obviously in the [TS]

00:08:35   run-up and you kind of get the feel for [TS]

00:08:37   what to talk about onstage and if [TS]

00:08:40   they're their philosophy nice set of us [TS]

00:08:42   onstage to it's not like private [TS]

00:08:43   information anything but he said that [TS]

00:08:44   they want to you know they wanted to [TS]

00:08:47   launch the app as a sort of proof of [TS]

00:08:50   concept [TS]

00:08:51   right but their vision was the vivid [TS]

00:08:53   button in every app next to every search [TS]

00:08:56   bar etc etc and I you know at the time [TS]

00:08:59   and I told him this thing that's like [TS]

00:09:01   incredibly optimistic right because [TS]

00:09:03   everybody's sort of in introducing their [TS]

00:09:06   own systems of this type specifically [TS]

00:09:09   because they don't want to be [TS]

00:09:10   disintermediated by you know somebody [TS]

00:09:13   else's system right [TS]

00:09:14   apple in you know introduce serie for a [TS]

00:09:16   variety of reasons but one of those [TS]

00:09:18   reasons is it you go to Google less with [TS]

00:09:21   it right you go to you go out to some [TS]

00:09:23   competitors product less with it and the [TS]

00:09:26   with Apple it's a little different [TS]

00:09:28   equation you know you're slicing and the [TS]

00:09:30   pie little different is it doesn't [TS]

00:09:31   necessarily make its money when you do a [TS]

00:09:33   google search and click on that right [TS]

00:09:34   but it it does compete with device [TS]

00:09:37   makers like Samsung and other folks who [TS]

00:09:40   are trying to you know carve out a piece [TS]

00:09:43   of people's life you know and lock them [TS]

00:09:47   into a system that says look I know so [TS]

00:09:51   much about you I i know all of these [TS]

00:09:55   things that I need to know to deserve [TS]

00:09:57   you well and to do the things you want [TS]

00:09:59   me to do with efficiency [TS]

00:10:00   why would you ever leave why would you [TS]

00:10:02   ever go you know why did why do you want [TS]

00:10:04   to do that and I think that that is an [TS]

00:10:06   insurmountable or will be insurmountable [TS]

00:10:08   very very soon as far as you know [TS]

00:10:10   customer Locke in and like a third [TS]

00:10:12   entrance into the system so honestly [TS]

00:10:14   this is a good time for them I mean he [TS]

00:10:16   said this is about ubiquity because [TS]

00:10:19   Samsung has you know 500 million devices [TS]

00:10:21   or whatever which you know that's a fair [TS]

00:10:23   statement like if you want to be [TS]

00:10:24   ubiquitous what are you do who you gonna [TS]

00:10:26   go to settle for companies and three of [TS]

00:10:28   them have their own already [TS]

00:10:29   you know I mean yep and yeah I I i think [TS]

00:10:34   it was destined to be acquired by [TS]

00:10:36   somebody whether would be Apple or [TS]

00:10:37   Google or Amazon or Microsoft who would [TS]

00:10:40   buy them to integrate with what they are [TS]

00:10:43   already working on or someone like [TS]

00:10:45   Samsung who is the biggest example i can [TS]

00:10:47   think of who just had this glaring hole [TS]

00:10:50   in their own you know technology that [TS]

00:10:52   they own that that that plays this game [TS]

00:10:54   so right kind of I don't know any I'd [TS]

00:10:58   never met the guy so but just from my [TS]

00:11:00   armchair quarterback position across the [TS]

00:11:02   continent it [TS]

00:11:03   I'm [TS]

00:11:04   I think this is huge news but I'm not [TS]

00:11:05   the least bit surprised that Samsung [TS]

00:11:07   bottom [TS]

00:11:09   yeah no not at all i mean i think it's [TS]

00:11:12   it's definitely if you were to have [TS]

00:11:13   asked me a couple of days ago you know [TS]

00:11:15   which which company would buy this you [TS]

00:11:18   know that like i said there's only a [TS]

00:11:20   handful and I was telling somebody else [TS]

00:11:22   and they're like oh I don't know you [TS]

00:11:23   know if they're so far along that they [TS]

00:11:25   couldn't have been helped by viv you [TS]

00:11:27   know by this team and I think that it's [TS]

00:11:29   true that Amazon or Google or Apple [TS]

00:11:31   could definitely have have utilized this [TS]

00:11:34   technology and expertise right because [TS]

00:11:35   they've got an insane team but at the [TS]

00:11:38   same time they've already sort of made [TS]

00:11:41   their bed and now they have to build on [TS]

00:11:42   top of that bed and this isn't the time [TS]

00:11:44   to be taking that bed and throwing it [TS]

00:11:46   out and purchasing a new bed you know [TS]

00:11:48   and i think that that is its simplistic [TS]

00:11:51   analogy but AI systems like this that [TS]

00:11:54   need to be trained and integrated are [TS]

00:11:56   not like plug-and-play you know you [TS]

00:11:58   don't just kind of x 1 and then instead [TS]

00:12:01   hey I as a as a concept is an additive [TS]

00:12:05   concept so you can sort of pour into [TS]

00:12:07   other buckets and it will improve them [TS]

00:12:09   but if you're looking for like a cross [TS]

00:12:11   device cross-platform solution that sort [TS]

00:12:15   of you know is your brain across all of [TS]

00:12:19   this that recognizes people and their [TS]

00:12:21   context and serves them that's not [TS]

00:12:23   something you just buy and go click [TS]

00:12:25   click I mean theory took a long time to [TS]

00:12:26   integrate and it's still like far from [TS]

00:12:29   as sophisticated as it could be [TS]

00:12:31   or or sophisticated as it is but Apple [TS]

00:12:34   has not yet you know unlocked those [TS]

00:12:36   capabilities [TS]

00:12:37   yeah yeah and you know i just posted i [TS]

00:12:40   just link to the article like literally [TS]

00:12:41   while recording but I link to the [TS]

00:12:44   article at TechCrunch and my quick [TS]

00:12:47   comment is just does anyone disagree [TS]

00:12:48   that AI system technology is table [TS]

00:12:51   stakes for the next decade [TS]

00:12:53   yeah i don't know i think this is one of [TS]

00:12:55   those rare things where everybody agrees [TS]

00:12:57   I don't know anybody who disagrees with [TS]

00:12:59   this you know you how you get the [TS]

00:13:01   person's like no that's stupid nobody [TS]

00:13:03   should have one of those right and I [TS]

00:13:05   know it's just another way for samsung [TS]

00:13:07   to sort of assert their independence [TS]

00:13:08   from google you know it right terms of [TS]

00:13:11   being at did it is not a good position [TS]

00:13:15   to be in for them to be big jump [TS]

00:13:17   weekly beholden to google to provide all [TS]

00:13:19   of that intelligence not at all not at [TS]

00:13:21   all it doesn't make any sense for them [TS]

00:13:23   and it hasn't made sense for a while [TS]

00:13:24   which is why they've been experimenting [TS]

00:13:26   with these and other stuff but with [TS]

00:13:28   Samsung they have two options they can [TS]

00:13:30   sort of try to create a mobile operating [TS]

00:13:32   system right like trying to like do a [TS]

00:13:35   nandroid right . android and just like [TS]

00:13:37   turn and burn and make a mess of things [TS]

00:13:40   and in the go as fast as they can and [TS]

00:13:42   then have to clean it all up like [TS]

00:13:44   honestly enjoyed what I we joked about [TS]

00:13:46   this portion analogy with the whole you [TS]

00:13:48   know the iphone like cave just refine [TS]

00:13:50   this portion thing but there's sort of [TS]

00:13:52   another saying about Porsha which is [TS]

00:13:53   that they made a mistake 50 years ago [TS]

00:13:55   and I spent 50 years fixing it and that [TS]

00:13:58   that mistake was the teammate on rear [TS]

00:14:00   wheel we will drive car with an engine [TS]

00:14:03   in the back right [TS]

00:14:04   it's like now that doesn't the physics [TS]

00:14:06   anybody check the physics and so you [TS]

00:14:10   know they're famously 911 famously [TS]

00:14:12   squarely and hard to drive and have [TS]

00:14:13   gotten better they've added traction [TS]

00:14:15   control and new suspension and steering [TS]

00:14:18   assistance and you know better [TS]

00:14:20   differentials and blah blah blah right [TS]

00:14:22   on but it took 50 years to get the [TS]

00:14:24   window space where you can actually take [TS]

00:14:26   a 911 out and drive it to the store and [TS]

00:14:28   back and not be afraid you're going to [TS]

00:14:29   end your life you know and like if if it [TS]

00:14:33   rains for like three seconds it's like [TS]

00:14:35   done you might as well pull over [TS]

00:14:36   no but i think that that is an [TS]

00:14:39   interesting analogy when you look at [TS]

00:14:40   Android because android was created out [TS]

00:14:43   of necessity you know what sort of [TS]

00:14:44   created to be one thing and then [TS]

00:14:46   purchased and then modified for other [TS]

00:14:48   uses and has been essentially fixed [TS]

00:14:51   right over the intervening years it like [TS]

00:14:53   patches have been placed on holes and [TS]

00:14:57   things have been us [TS]

00:14:59   d soldered and taken out and Bolton new [TS]

00:15:01   things have been bolted on and it's in [TS]

00:15:03   the shape where you could conceivably [TS]

00:15:04   say oh you know I could pick up an [TS]

00:15:06   android phone and use it for pretty much [TS]

00:15:07   nine-tenths of my tasks or an iPhone and [TS]

00:15:10   those differentiating factors are really [TS]

00:15:12   like the personalization and [TS]

00:15:13   customization and an artificial [TS]

00:15:15   artificial intelligence is a part of [TS]

00:15:17   that like does my phone recognize me and [TS]

00:15:19   everything I have to know I need to know [TS]

00:15:21   so if you look at samsung you go should [TS]

00:15:23   sam some pull an Android and build an OS [TS]

00:15:26   from scratch or should it start with the [TS]

00:15:29   core differentiating factor which is the [TS]

00:15:30   the eye and then sort of work outwards [TS]

00:15:32   from there because it has android [TS]

00:15:34   doesn't really need to build something [TS]

00:15:36   new [TS]

00:15:36   Google's like open you know you can have [TS]

00:15:38   all this almost all the stuff except for [TS]

00:15:41   the google stuff right and that's that's [TS]

00:15:43   samsung going well why don't we just [TS]

00:15:46   build their own quote unquote google [TS]

00:15:48   stuff right the stars that allows people [TS]

00:15:50   to go all i can pick up my samsung and [TS]

00:15:52   just ask it something i can talk to my [TS]

00:15:54   fridge and ask it something right which [TS]

00:15:59   is going to be it [TS]

00:16:01   this actually works out almost seems [TS]

00:16:02   like we planned this but it actually is [TS]

00:16:04   a pretty good segue into Google's event [TS]

00:16:07   which was yesterday as we record earlier [TS]

00:16:10   this week that made by google event but [TS]

00:16:13   first since we're moving right along [TS]

00:16:16   I'm going to thank our first sponsor is [TS]

00:16:18   our good friends at fracture fracture is [TS]

00:16:21   the company you know them they print [TS]

00:16:23   your photos directly on glass I think [TS]

00:16:26   there's probably a lot of people up that [TS]

00:16:30   probably think well glass is heavy so [TS]

00:16:31   this is like a heavy thing to put on the [TS]

00:16:33   wall [TS]

00:16:33   one of the things I don't mention it I'm [TS]

00:16:35   stealing this from market by the way [TS]

00:16:36   markup mention this point on on ATP but [TS]

00:16:39   I'm stealing it [TS]

00:16:40   one of the things that makes up these [TS]

00:16:42   fracture prints so remarkable is how [TS]

00:16:44   lightweight they are they they come they [TS]

00:16:47   self hanging they call it but everything [TS]

00:16:49   you need to hang it on the wall is on [TS]

00:16:50   the back of this piece of glass so you [TS]

00:16:52   send them your photos they print them [TS]

00:16:54   directly on the glass [TS]

00:16:55   it looks like it's right on the surface [TS]

00:16:56   of the glass edge-to-edge [TS]

00:16:59   corner-to-corner no frame necessary it's [TS]

00:17:02   just the glass and then there's just the [TS]

00:17:05   the thing you need to hang it on the [TS]

00:17:06   wall you just you know that they don't [TS]

00:17:08   come to your house and put the nail in [TS]

00:17:09   the wall but other than that it's it it [TS]

00:17:11   hangs itself super-lightweight almost [TS]

00:17:14   like lighter than you think it could be [TS]

00:17:16   which makes you feel really good hanging [TS]

00:17:19   on the wall because you don't feel like [TS]

00:17:21   hey this is like a big heavy piece of [TS]

00:17:22   glass it's gonna break and put broken [TS]

00:17:25   glass all over the floor whatever [TS]

00:17:26   quality is excellent [TS]

00:17:29   I mean these this is how I print photos [TS]

00:17:31   I don't you know I can't imagine why [TS]

00:17:33   would print them some other way [TS]

00:17:35   great quality all sorts of great sizes [TS]

00:17:37   great price they are made in a [TS]

00:17:40   carbon-neutral factory right and [TS]

00:17:42   beautiful gainesville floor [TS]

00:17:43   and here's the thing they're up in there [TS]

00:17:47   there there sponsorships recently [TS]

00:17:49   September our in October because these [TS]

00:17:53   are fantastic gifts [TS]

00:17:55   I'd really are it'sit's both they make [TS]

00:17:57   the people like you're you're you're [TS]

00:17:59   given the grandparents given to other [TS]

00:18:01   family members stuff like that [TS]

00:18:03   if you've got kids get some printed [TS]

00:18:06   pictures printed of them giving to [TS]

00:18:07   everybody for Christmas and and the [TS]

00:18:09   other holidays great gift for a couple [TS]

00:18:12   reasons it makes the people begin to [TS]

00:18:13   really happy trust me they love them and [TS]

00:18:16   it's so easy it is so easy for you in [TS]

00:18:18   terms of hey let's knock off of you know [TS]

00:18:21   all the parents and grandparents and [TS]

00:18:22   stuff like that knock off the the [TS]

00:18:24   holiday gift items [TS]

00:18:26   here's the reason I want you to think [TS]

00:18:28   about doing that now or soon because I [TS]

00:18:31   these things are all made by hand right [TS]

00:18:32   here in florida i'm not in Florida but [TS]

00:18:35   right here in the US they get backed up [TS]

00:18:37   for the holidays is what I'm going to [TS]

00:18:39   get that so you can't wait to like the [TS]

00:18:41   beginning of december and then still get [TS]

00:18:42   it by the end of $MONTH december for the [TS]

00:18:44   for the holidays so think about it now [TS]

00:18:46   you'llyou'll knock off some on your [TS]

00:18:48   shopping list way early you'll be ahead [TS]

00:18:50   of the game where do you go you go to [TS]

00:18:52   fracture me.com that's our website / [TS]

00:18:55   podcast that's the thing to remember [TS]

00:18:57   that they're using the same URL for all [TS]

00:19:00   their podcast at and then they'll just [TS]

00:19:02   ask you one question survey of where did [TS]

00:19:04   you hear about it from and that's very [TS]

00:19:06   telling you heard from the talk show and [TS]

00:19:08   anyway you go to that URL you'll get ten [TS]

00:19:10   percent off your first order so the more [TS]

00:19:12   pictures you buy on that first order the [TS]

00:19:14   more you'll save so go to fracture [TS]

00:19:16   me.com / podcast by thanks to them so I [TS]

00:19:21   said segue going to that made by google [TS]

00:19:22   event so while you know why should [TS]

00:19:25   samsung be concerned about owning her [TS]

00:19:26   own technology for the stuff like this [TS]

00:19:27   because to me this the week's made by [TS]

00:19:31   google event which overall I have to say [TS]

00:19:33   I was pretty impressed by but the truth [TS]

00:19:35   is very obvious that Google is now going [TS]

00:19:38   to favor their own hardware over those [TS]

00:19:41   of partners that the full experience [TS]

00:19:44   that they're planning that based feel [TS]

00:19:46   like they can drive through AI [TS]

00:19:49   technology they are they clearly they [TS]

00:19:53   said so it's not even implicit explicit [TS]

00:19:56   in interviews this week [TS]

00:19:57   but they see that the energy integrated [TS]

00:19:58   hardware and software is the way to go [TS]

00:20:00   imagine that you have surprised no other [TS]

00:20:05   company has ever come up with this [TS]

00:20:06   before you know it's it's remarkable [TS]

00:20:10   that Google was first to this this red [TS]

00:20:13   realization you know I'm not gonna I'm [TS]

00:20:18   not gonna drag him too hard right [TS]

00:20:19   because it does they made a bed right [TS]

00:20:22   and they had to lie in it and that that [TS]

00:20:24   bad was that they had to be partner [TS]

00:20:28   friendly and you know this this open [TS]

00:20:32   strategy whatever you want to call it it [TS]

00:20:35   really laid out a track for them but [TS]

00:20:37   they had to follow and they followed it [TS]

00:20:38   for as long as it makes sense and now it [TS]

00:20:40   doesn't make sense anymore [TS]

00:20:41   the google is not a full the people that [TS]

00:20:43   are not fools but the people that should [TS]

00:20:46   have known or should have realized the [TS]

00:20:48   partners you know that the companies [TS]

00:20:50   that are like oh google will never [TS]

00:20:51   betray us and right now they they will [TS]

00:20:53   always have our interests at heart etc I [TS]

00:20:55   do think google meant it and I think [TS]

00:20:57   part i don't think it's any coincidence [TS]

00:20:58   at all i've mentioned this briefly a [TS]

00:21:01   short tfpc other day um pointing out [TS]

00:21:04   that you know how like the 2010 in [TS]

00:21:07   particular was the year where was where [TS]

00:21:08   Vic and otra was on to giving the [TS]

00:21:11   keynote at i/o and really dug into the [TS]

00:21:15   anti iphone anti-apple anti Steve Jobs [TS]

00:21:18   sort of a sentiment you know it [TS]

00:21:22   literally said something to the effect [TS]

00:21:23   of one man one phone one company one [TS]

00:21:28   carrier is you know where we're here to [TS]

00:21:30   stop that from dominating mobile for the [TS]

00:21:32   coming decades and really meant i truly [TS]

00:21:36   think I think vent conductor meant it i [TS]

00:21:38   think Andy Rubin was very much along you [TS]

00:21:41   know I'll on that that it was a strength [TS]

00:21:43   of Android to be microsoft to the pc [TS]

00:21:46   industry you know 222 not you know only [TS]

00:21:51   do like reference hardware and just do [TS]

00:21:53   the software and I really think that [TS]

00:21:55   they they thought that they could that [TS]

00:21:57   they that Android would lead to a [TS]

00:22:00   windows like monopoly over mobile right [TS]

00:22:05   and they were still they still thought [TS]

00:22:06   that in 2012 right i think that the [TS]

00:22:09   Galaxy Nexus the nexus 7 tablet that [TS]

00:22:13   that streaming device that nexus 6 like [TS]

00:22:18   orb forget what they called it exactly [TS]

00:22:21   but it was like the ball thing and that [TS]

00:22:25   was that that was that particular Google [TS]

00:22:26   i/o when they introduce all those things [TS]

00:22:28   and and there was like some additional [TS]

00:22:30   glass stuff the Explorer edition of the [TS]

00:22:33   glasses when that was launched and [TS]

00:22:34   everything and yet that particular one [TS]

00:22:37   they also made a lot of you know really [TS]

00:22:39   kind of in you know whatever you want to [TS]

00:22:43   call it but uh predictive or or or [TS]

00:22:47   hypothetical but not really hypothetical [TS]

00:22:49   statements about software and hardware [TS]

00:22:51   integration and how they could only do [TS]

00:22:52   certain things that they took control of [TS]

00:22:54   bolton and they would show their [TS]

00:22:56   partners how you no good it could be and [TS]

00:22:58   they would follow suit and this is when [TS]

00:23:00   they were dealing they were could trying [TS]

00:23:01   to roll out several small software [TS]

00:23:03   updates on to limit fragmentation and [TS]

00:23:07   all that stuff and then 2012 wait I [TS]

00:23:09   remember tweeting this because my I [TS]

00:23:12   remember the first reply was do you [TS]

00:23:13   realize the stupidity of that tweet with [TS]

00:23:16   it whatever the verb it was really funny [TS]

00:23:20   because nobody replied to it at the time [TS]

00:23:21   everybody liked favorited but nobody [TS]

00:23:23   replied in the negative took a year i [TS]

00:23:25   proposed to the jun 27 but without the [TS]

00:23:28   tweet right well the tweet was the [TS]

00:23:30   hardware and software hardware plus [TS]

00:23:32   software epiphany that Apple 1979 [TS]

00:23:35   microsoft 2012 because the surface thing [TS]

00:23:38   and then Google 2012 in other words like [TS]

00:23:41   they're they're saying like all maybe [TS]

00:23:43   the right way to do this is to do both [TS]

00:23:45   right and to say maybe there are maybe [TS]

00:23:48   there you could do the other but for I [TS]

00:23:51   was being a bit facetious because [TS]

00:23:53   obviously that hardware software join [TS]

00:23:57   made less sense for a variety of reasons [TS]

00:23:59   that have been gone over at nauseam by [TS]

00:24:01   you and other folks in all of us over [TS]

00:24:03   the years making less sense on on [TS]

00:24:05   desktop than it does on mobile right but [TS]

00:24:07   mobiles lack of tolerance for weirdness [TS]

00:24:09   and it's it's intimate nature and a lot [TS]

00:24:12   of other things it just apple had the [TS]

00:24:14   right formula for it which is why the [TS]

00:24:16   iPhone was such a hit right off the bat [TS]

00:24:17   and [TS]

00:24:18   so Microsoft and Google in 2012 kind of [TS]

00:24:22   shifted their gears and were like oh [TS]

00:24:24   maybe we should take full control over [TS]

00:24:27   these mobile experiences because people [TS]

00:24:28   are not getting them right and letting [TS]

00:24:31   our partners diddle around with our [TS]

00:24:32   hardware is not going to you know or or [TS]

00:24:36   software microsoft case is not going to [TS]

00:24:38   to make a device that's holistically [TS]

00:24:41   like feels great and and engenders love [TS]

00:24:44   and loyalty [TS]

00:24:45   do you think it took them that long ago [TS]

00:24:47   to get to the point where they have [TS]

00:24:48   these pixels dude or do you think that [TS]

00:24:51   there were further epiphanies along the [TS]

00:24:53   line I don't know i mean it that's it [TS]

00:24:56   that's the joke i was making about you [TS]

00:24:59   know Google convincing people that [TS]

00:25:00   they're launching their own phones for [TS]

00:25:01   the third time for the first time [TS]

00:25:03   because they had you know the google the [TS]

00:25:06   android the one yet [TS]

00:25:10   yeah and then they had Nexus phones of [TS]

00:25:13   course and then this is sort of like the [TS]

00:25:15   third time they've done this but it [TS]

00:25:17   seems for better for worse they see more [TS]

00:25:20   serious about it now and I think they're [TS]

00:25:22   serious about it now because they're in [TS]

00:25:23   a place where their their competitors [TS]

00:25:27   they're real competitors are our four [TS]

00:25:30   real partners partner / competitors are [TS]

00:25:33   very seriously thinking about divorcing [TS]

00:25:36   themselves right and going like you know [TS]

00:25:38   hey what do we do when Google is not the [TS]

00:25:41   answer or how do we fork you know [TS]

00:25:43   android in a way that's to our advantage [TS]

00:25:46   like you know amazon attempted to do but [TS]

00:25:49   i think that they're basically they look [TS]

00:25:51   at it and say well eventually it's going [TS]

00:25:53   to happen and somebody's going to be [TS]

00:25:54   good at it so why don't we just do it [TS]

00:25:56   why don't we be the person that's good [TS]

00:25:57   at it and that's why we're getting this [TS]

00:26:00   third attempt yeah um as for the phones [TS]

00:26:05   themselves [TS]

00:26:06   I I almost I i I'm one who is largely [TS]

00:26:11   offended by ripoffs and I you know over [TS]

00:26:15   the years have you argued with people on [TS]

00:26:18   Twitter and [TS]

00:26:19   you know I was certainly of of the [TS]

00:26:21   belief that Samsung ripped off the [TS]

00:26:23   iphone i know in those phones that were [TS]

00:26:28   the the subject of the big case that [TS]

00:26:31   went to court I largely agree with apple [TS]

00:26:35   on the merit of most of their arguments [TS]

00:26:38   there and and the counter-argument was [TS]

00:26:39   always from people who either i I just [TS]

00:26:42   think that they're mentally made-up not [TS]

00:26:44   to snow to see or notice these things in [TS]

00:26:46   the way that like for exist the best [TS]

00:26:49   example I can think of is the way some [TS]

00:26:50   people just don't notice the differences [TS]

00:26:52   between fonts and so yes they can see [TS]

00:26:54   the difference between like a seraph [TS]

00:26:56   renaissance-era because you can say see [TS]

00:26:58   these little feet at the bottom [TS]

00:26:59   that's the Saracen oh yeah I see that [TS]

00:27:01   but they don't see the difference [TS]

00:27:03   between x and Garamond and they don't [TS]

00:27:05   see the different even between future [TS]

00:27:07   and helvetica let alone the subtle [TS]

00:27:10   differences between say helvetica and [TS]

00:27:12   ariel which is an actual ripoff . it's a [TS]

00:27:15   ripoff of oh yeah so I i think that [TS]

00:27:18   there's people who just don't see the [TS]

00:27:19   differences like that in industrial [TS]

00:27:21   design and they great arguments like [TS]

00:27:23   well there's only so many ways to make a [TS]

00:27:25   round corner round rectangular piece of [TS]

00:27:28   glass and it's like uh no that's not [TS]

00:27:32   true [TS]

00:27:34   yeah yeah I think it's like trying to [TS]

00:27:36   tell somebody who's colorblind like this [TS]

00:27:39   is lavender and they're all know it's [TS]

00:27:40   not your old ok nevermind because they [TS]

00:27:42   just don't we'll never see it [TS]

00:27:44   these these pixel phones are so clearly [TS]

00:27:46   it following the design of the iphone 6 [TS]

00:27:50   that it i mean it's to a degree that i [TS]

00:27:54   don't think i've ever seen in any phone [TS]

00:27:55   any post iphone competing phone ever [TS]

00:27:58   these are the biggest rip-offs of the [TS]

00:28:01   iphone industrial design ever but [TS]

00:28:04   there's it's almost so absurd that I [TS]

00:28:07   almost salute them for it's almost like [TS]

00:28:09   there's a certain integrity to it where [TS]

00:28:11   they're just explicitly saying yes we're [TS]

00:28:12   making phones that make it look like [TS]

00:28:14   iphones they're not I don't even think [TS]

00:28:15   they're quite denying I mean they're [TS]

00:28:17   even talking about in some of the [TS]

00:28:18   articles that they've made a few choices [TS]

00:28:20   to may not make them look like iphones [TS]

00:28:22   but at nobody [TS]

00:28:23   there's so much like iphones in terms of [TS]

00:28:25   the the the the [TS]

00:28:28   shape just the basic shape that it i [TS]

00:28:32   don't see how anybody could look at them [TS]

00:28:34   and first thought not be wow those look [TS]

00:28:35   exactly like the iphone 6 right there's [TS]

00:28:38   almost an integrity to the fact that [TS]

00:28:39   they are if we're going to copy Apple we [TS]

00:28:41   might as well copy Apple yeah yeah it's [TS]

00:28:44   like you know recently Instagram copied [TS]

00:28:46   snapchat with their stories thing [TS]

00:28:48   yes and and they basically said yes [TS]

00:28:50   check came with a really good idea so [TS]

00:28:52   this is our spin on it which i think is [TS]

00:28:54   like you know Facebook is copied a lot [TS]

00:28:55   of features from snapchat over the years [TS]

00:28:57   or tried to [TS]

00:28:58   and most of the standalone maps have [TS]

00:28:59   failed at instagrams you know even [TS]

00:29:01   though it's under the facebook umbrella [TS]

00:29:03   it's led by you know people who will [TS]

00:29:04   make decisions and in this case they [TS]

00:29:06   either made the decision or convince [TS]

00:29:09   somebody above them to allow them to say [TS]

00:29:11   look we thought it was great [TS]

00:29:13   so this is our spin on it and I think [TS]

00:29:15   that's the kind of us there's a similar [TS]

00:29:17   scenario going on here where they may [TS]

00:29:19   not explicitly say because google [TS]

00:29:20   probably has a little bit more you know [TS]

00:29:22   layers of interruption between somebody [TS]

00:29:24   just coming out and saying that and not [TS]

00:29:25   but I do think that it there is an [TS]

00:29:29   element of the design is great we're [TS]

00:29:33   just going to use that because the [TS]

00:29:35   design is not really all that important [TS]

00:29:37   to us in terms of in terms of appearance [TS]

00:29:39   right i'm using design here in the [TS]

00:29:41   terminology of you know physical [TS]

00:29:44   industrial design physical appearance [TS]

00:29:46   not the holistic design capital D where [TS]

00:29:50   it's the way it works in looks but i [TS]

00:29:52   think they said you don't hate there's [TS]

00:29:53   certain choices we need to make but one [TS]

00:29:55   of those choices is not to be wildly [TS]

00:29:57   different you know too wily [TS]

00:29:59   differentiate the look and feel and I [TS]

00:30:01   the way I feel about it is the name of [TS]

00:30:03   the phone is perfect because it's called [TS]

00:30:06   pixel which obviously to anybody you [TS]

00:30:09   know in the computer world or honestly [TS]

00:30:12   most people probably know at least what [TS]

00:30:14   a pixel is because 9 times out of 10 [TS]

00:30:17   when you tell anybody about like a phone [TS]

00:30:18   or something all how many pixels that [TS]

00:30:19   have right they don't really know or any [TS]

00:30:22   pixels a camera have they don't they [TS]

00:30:24   don't really know what it means and how [TS]

00:30:25   that translates you know from a capture [TS]

00:30:27   element to an actual pixel on the screen [TS]

00:30:28   but pixels like a really broad [TS]

00:30:31   recognizable term so a1 you know number [TS]

00:30:35   one broad recognizable term so that's a [TS]

00:30:36   great right that's a good choice and [TS]

00:30:39   second is [TS]

00:30:40   emphasizes what's on the screen right [TS]

00:30:43   the software and to google the hardware [TS]

00:30:45   is a vehicle for their AI and whatever [TS]

00:30:49   other software they want to launch on it [TS]

00:30:50   and to apple the hardware is the thing [TS]

00:30:53   and then people build to suit the [TS]

00:30:55   hardware like that's the way that they [TS]

00:30:57   that's their philosophy their entire [TS]

00:30:58   developer ecosystem builds to the [TS]

00:31:00   precise specifications available on the [TS]

00:31:02   devices and that's what leads to you [TS]

00:31:04   know theoretically great experiences but [TS]

00:31:06   google is basically like hey we can [TS]

00:31:10   provide all the experiences people need [TS]

00:31:11   or that we really care about and so the [TS]

00:31:14   pixel calling it pixel Telegraph's that [TS]

00:31:16   it says it's about what's on the screen [TS]

00:31:18   it's not about what's around the screen [TS]

00:31:20   you know don't worry too much about that [TS]

00:31:23   we're gonna give you a design that you [TS]

00:31:24   that feels familiar that you feel like [TS]

00:31:27   oh I could that's a phone I could use [TS]

00:31:28   that thing you know and that's it [TS]

00:31:30   they're good they're golden the rest of [TS]

00:31:32   it is on the screen [TS]

00:31:34   here's my biggest question that and I [TS]

00:31:37   you know it's a win for them honestly [TS]

00:31:40   and it's it doesn't have a camera bump [TS]

00:31:42   and that was one of the first things I [TS]

00:31:44   noticed one of the things that they [TS]

00:31:45   copied though is they put the camera in [TS]

00:31:47   the same corner that the iphone is [TS]

00:31:49   always put the camera and that right in [TS]

00:31:51   one of the weird things that I've always [TS]

00:31:52   wondered about that here we are all you [TS]

00:31:54   know nine years with ten generations of [TS]

00:31:56   the iphone and every single one has had [TS]

00:31:59   the camera in the top left as you look [TS]

00:32:01   at the back face of the camera and [TS]

00:32:04   almost all competing phones put the [TS]

00:32:07   camera in the it in the center more or [TS]

00:32:09   less where the apple logo goes on an [TS]

00:32:11   iphone and where the pixels put their [TS]

00:32:14   finger in it [TS]

00:32:14   fingerprint sensor most other phones [TS]

00:32:17   that put the cameras there whether [TS]

00:32:18   there's a bump whether there's no bump [TS]

00:32:21   I've never quite understood why since [TS]

00:32:23   you know just it not even making the [TS]

00:32:25   argument of why the iphones placement is [TS]

00:32:26   better but given that the iphone [TS]

00:32:28   oh it is for sure i think so too because [TS]

00:32:30   i think it it keep its more likely to [TS]

00:32:32   keep your finger out of the [TS]

00:32:33   professionals people are right-handed [TS]

00:32:35   and you bring up the phone and most [TS]

00:32:36   people are going to take in horizontal [TS]

00:32:38   and so you bring up the phone and turn [TS]

00:32:39   it horizontal and you tap it with your [TS]

00:32:41   right thumb and your your other fingers [TS]

00:32:43   in front of it holding it stable and [TS]

00:32:45   then that way you don't finger in front [TS]

00:32:46   of the lens it makes total damn sense [TS]

00:32:48   it's like the right place to put the [TS]

00:32:49   camera and Android phones that's all I [TS]

00:32:51   always have my damn finger in front of [TS]

00:32:52   the camera after me [TS]

00:32:53   but I do too and I don't know if it's [TS]

00:32:55   because I have a I have a finger in a [TS]

00:32:57   hole handheld habits that that coincide [TS]

00:33:00   with it or not I'm looking at my Moto X [TS]

00:33:04   right here and I just remember I've I've [TS]

00:33:06   often said hold it up and my fingers [TS]

00:33:08   right over the camera yeah Nexus 5 is in [TS]

00:33:11   the center so they sort of like that a [TS]

00:33:13   will be agnostic you left hand right [TS]

00:33:15   hand here here was my first question [TS]

00:33:17   though as soon as I saw the design and [TS]

00:33:19   this is before you know before the event [TS]

00:33:20   because it leaked and I was like well [TS]

00:33:21   there's no camera bump so how are they [TS]

00:33:23   not having a camera pump is it because [TS]

00:33:25   they made the phone thicker there is it [TS]

00:33:27   did that they've got the somehow they've [TS]

00:33:30   got superior optics so the iphone 7 is I [TS]

00:33:37   have it right here in front of me but [TS]

00:33:39   7.1 millimeters thick and the seven plus [TS]

00:33:43   seven point three millimeters thick so [TS]

00:33:46   two-tenths of one millimeter thicker for [TS]

00:33:48   the plus than the regular seven and then [TS]

00:33:50   there's a big bump the pixels dimensions [TS]

00:33:53   on Google's tech specs page are for [TS]

00:33:59   thickness i don't understand what this [TS]

00:34:00   means 7.3 and then a tilde 8.5 [TS]

00:34:05   millimeters and that's for both phones [TS]

00:34:07   the pixels and pixel x 8.5 at the top [TS]

00:34:10   because there's a plate of glass or [TS]

00:34:11   whatever that is and I top i think so i [TS]

00:34:13   i i don't know i haven't seen anybody [TS]

00:34:15   answers so i think that they're slightly [TS]

00:34:17   wedge shaped sort of like a you know it [TS]

00:34:21   not quite to the to the narrow to like a [TS]

00:34:23   blade like a macbook air but that [TS]

00:34:25   they're they're not when you look at it [TS]

00:34:28   in profile from the side it doesn't look [TS]

00:34:31   like the bottom is as thick as the top [TS]

00:34:33   it's thinner at the bottom than it is at [TS]

00:34:34   the top so it's sort of like the slope [TS]

00:34:37   the whole phone up to where it would be [TS]

00:34:39   a bump right [TS]

00:34:42   yes that I i totally agree i think [TS]

00:34:43   that's what happened there I actually [TS]

00:34:45   didn't go to the event so I didn't [TS]

00:34:46   handle myself but I did ask somebody and [TS]

00:34:50   I believe that's what they told me there [TS]

00:34:51   is that sort of like piece of the of [TS]

00:34:53   material at the time I hesitates just [TS]

00:34:56   say glasses i want to be wrong i don't [TS]

00:34:58   think that it's just but it doesn't like [TS]

00:35:00   jump in thickness i think it is a like a [TS]

00:35:02   a gentle wedge shape but a and their [TS]

00:35:05   product photography family though [TS]

00:35:07   their product photography seems to [TS]

00:35:09   purposefully obscure that it it's my eye [TS]

00:35:13   i looked at product photography for [TS]

00:35:15   awhile before i even thought to suspect [TS]

00:35:17   that you know [TS]

00:35:19   mhm and yeah I'm i actually win our [TS]

00:35:21   back-end here because are our guys were [TS]

00:35:24   at the event we generally when we shoot [TS]

00:35:27   pictures we dump them all into the back [TS]

00:35:28   end so people that are you know [TS]

00:35:30   utilizing there are you writing articles [TS]

00:35:32   about them can pull them up and so let [TS]

00:35:35   me I'm pulling one up here [TS]

00:35:37   yeah and he's holding it at an angle and [TS]

00:35:39   you can clearly see that part of the top [TS]

00:35:41   is raised [TS]

00:35:41   now whether it's like a wedge from you [TS]

00:35:44   know what two-thirds up the phone it [TS]

00:35:46   starts out at like you know eight [TS]

00:35:48   millimeters and then it goes up to 8.3 [TS]

00:35:50   at the very top i don't know but it's [TS]

00:35:52   definitely like it raised at the top the [TS]

00:35:55   top third of the phone is raised off of [TS]

00:35:57   the rest of the phone so I think they're [TS]

00:35:59   hiding a lot of the bump in there and if [TS]

00:36:01   you look at the camera it's interesting [TS]

00:36:02   because they there's actually a slur [TS]

00:36:04   sort of slight indention it slopes in [TS]

00:36:07   words at the camera [TS]

00:36:09   yeah so i don't know i think it's a [TS]

00:36:11   combination of things i think they found [TS]

00:36:12   out they figured out a way to make it as [TS]

00:36:14   soon as possible and then they also [TS]

00:36:16   sloped it up a little bit but yeah it's [TS]

00:36:18   a clever clever way to get rid of the [TS]

00:36:20   bump for sure and I will you know it [TS]

00:36:22   certainly would allow it to still sit [TS]

00:36:24   flat on the table with no wobble so i [TS]

00:36:27   have to say it i mean i'm willing to say [TS]

00:36:29   that it's a complete win without seeing [TS]

00:36:31   it myself i mean i think i'm going to [TS]

00:36:33   buy one because it hadn't bought android [TS]

00:36:35   phone in a while and it seems like this [TS]

00:36:36   would be the one to by adding an upgrade [TS]

00:36:38   from my 5x to you so I don't know but [TS]

00:36:42   it's you know I i still hate the bumps i [TS]

00:36:44   like that i like the seven bump better [TS]

00:36:46   i've said this before I like the seven [TS]

00:36:47   bump better than the six and success but [TS]

00:36:49   because to me it's more of an honest [TS]

00:36:50   bump it's like yeah man we've got it [TS]

00:36:52   we've yeah we definitely you see an [TS]

00:36:55   erotic photography like this van has [TS]

00:36:56   camera in here and there were entire [TS]

00:36:58   articles two years ago about how Apple's [TS]

00:37:01   product photography hit the bump and [TS]

00:37:04   yeah they had profile pictures were in [TS]

00:37:06   theory you think you would have been [TS]

00:37:08   able to see the bump and you didn't and [TS]

00:37:11   then there were a few no defenses where [TS]

00:37:12   people were making their own photos and [TS]

00:37:14   I give you hold it just right you can [TS]

00:37:16   take a real photo and not show the bump [TS]

00:37:18   by [TS]

00:37:19   you know just the exact shooting from [TS]

00:37:21   the opposite side and you know putting [TS]

00:37:23   it at the exact right angle and I can [TS]

00:37:25   just hold up my phone to my eye and hold [TS]

00:37:27   it sideways and if I hold it just right [TS]

00:37:29   it looks like it's a perfect profile and [TS]

00:37:31   I don't see the bump but I'm doing it [TS]

00:37:32   was dishonest whereas now apples product [TS]

00:37:35   photography highlights the bump they've [TS]

00:37:37   got like a beautiful reflection off the [TS]

00:37:39   jet black [TS]

00:37:40   you know aluminum right and the [TS]

00:37:43   reflection is not an accident right [TS]

00:37:46   yeah so you know i'm not willing but you [TS]

00:37:48   know overall I think not having a bump [TS]

00:37:51   you've got to say if it otherwise it fit [TS]

00:37:53   you know it doesn't feel too thick in [TS]

00:37:55   your hand said trip this could be a win [TS]

00:37:57   for the pixel over the iphone yeah man [TS]

00:38:00   who who wants me nobody wants a bump [TS]

00:38:02   that bum probably just drives Johnny in [TS]

00:38:05   scene right all right but it's you know [TS]

00:38:08   you gotta do what you gotta do i think [TS]

00:38:09   having an asymmetrical pro overall the [TS]

00:38:11   whole phone being a symmetric would [TS]

00:38:13   drive him nuts too though [TS]

00:38:15   yeah yeah that's true but like I can [TS]

00:38:17   still see why it I could I could I [TS]

00:38:19   wouldn't be no I would almost be [TS]

00:38:21   surprised if Apple didn't consider a [TS]

00:38:23   wedge-shaped designed to accommodate the [TS]

00:38:25   you know the necessary thickness of the [TS]

00:38:30   camera unit and I could see why apple [TS]

00:38:32   rejected it [TS]

00:38:34   I remember that wedge shaped design that [TS]

00:38:36   who said that was going to have a ware [TS]

00:38:37   was a josh polski or somebody like yeah [TS]

00:38:39   i think so this is my next just [TS]

00:38:41   something that was gonna be like a wedge [TS]

00:38:42   so maybe they were considering a wedge [TS]

00:38:45   at some point right now maybe that [TS]

00:38:46   wasn't totally got pulled out there [TS]

00:38:48   right [TS]

00:38:50   maybe that wasn't i would be surprised [TS]

00:38:51   at all but I can also see why they got [TS]

00:38:53   rid of you know didn't go that way [TS]

00:38:55   sure I'm what else about these funds [TS]

00:38:59   they did move they move with the volume [TS]

00:39:01   to the other side [TS]

00:39:03   yeah which is where a lot of Android you [TS]

00:39:06   have had the volume right right yeah i [TS]

00:39:09   mean i like everyone look I like them i [TS]

00:39:11   mean i think that they're a little bit [TS]

00:39:12   awkward the mix of materials is not [TS]

00:39:14   really my bag you know like the two-tone [TS]

00:39:17   thing yeah it's it just seems a little [TS]

00:39:19   bit contrived to me and I don't know why [TS]

00:39:22   they have antennae lines and huge window [TS]

00:39:28   that could theoretically be transparent [TS]

00:39:31   to dig the hole [TS]

00:39:33   but that you know I'm not a phone [TS]

00:39:34   designer so yeah we like very logical [TS]

00:39:36   reasons and all of that stuff you know [TS]

00:39:39   right and it like the iphone 4s had [TS]

00:39:43   breaks the antenna was the frame around [TS]

00:39:46   the sides and in their famously there [TS]

00:39:49   were breaks in there for different [TS]

00:39:51   antennas to not be touching each other [TS]

00:39:53   but then the back was made out of class [TS]

00:39:55   and therefore signals kk through i don't [TS]

00:39:57   quite get why they've got a one-third [TS]

00:39:59   class back and two-thirds aluminum and [TS]

00:40:03   antenna lines but I I could see why they [TS]

00:40:05   have glass if they wanted to have the [TS]

00:40:06   antenna signal to get through and I [TS]

00:40:08   could see having an antenna lines for [TS]

00:40:09   the reasons that the iphone 6 and 7 have [TS]

00:40:11   antennae lines but i don't see both yeah [TS]

00:40:16   it'll be curious [TS]

00:40:17   it's a very technical design right yeah [TS]

00:40:20   like it screams like this is very [TS]

00:40:21   technical we have lots of things going [TS]

00:40:23   on and i think that's that's an [TS]

00:40:25   interesting play and they probably did [TS]

00:40:29   it intentionally right because this is [TS]

00:40:30   this is their high end of the android [TS]

00:40:32   market which is something we haven't [TS]

00:40:34   talked about yet but pricing why's this [TS]

00:40:36   is an expensive phone right this is not [TS]

00:40:38   like the Nexus 5x hey get one for 250 [TS]

00:40:41   bucks flat-out you know or whatever one [TS]

00:40:43   sale or with a coupon you know this is [TS]

00:40:46   this your expensive six and fifty [TS]

00:40:47   dollars to $18 an hour and fifty dollar [TS]

00:40:50   phones or whatever [TS]

00:40:51   yeah they're very comfortably price to [TS]

00:40:53   the iphone 7 mm I it's a hundred and [TS]

00:40:57   twenty more for the for the bigger [TS]

00:40:59   display who instead of a hundred more [TS]

00:41:02   and they have to storage tiers 32 in 128 [TS]

00:41:05   and the 128 i think is that I think are [TS]

00:41:09   both might be exactly the same prices [TS]

00:41:11   the same iphones right so I guess [TS]

00:41:16   whatever math Apple was doing wasn't [TS]

00:41:18   just about gouging now i don't think so [TS]

00:41:22   i think the colors are called very [TS]

00:41:25   silver quite black and limited edition [TS]

00:41:29   really blue which is already out of [TS]

00:41:31   stock [TS]

00:41:32   I almost bought the blue-eyed literally [TS]

00:41:35   pull it up and I was pre ordering it and [TS]

00:41:37   then I decided to just kind of wait and [TS]

00:41:39   see what the first impressions were and [TS]

00:41:41   no did you order one already now i have [TS]

00:41:43   i'm going to buy him too but i have [TS]

00:41:46   privatized by black I want to wait [TS]

00:41:49   although I'm curious why blue is limited [TS]

00:41:51   edition is it just artificial scarcity [TS]

00:41:53   or is it because we harder to make [TS]

00:41:55   finishes are tougher you know I mean [TS]

00:41:57   like even that look at the jet-black [TS]

00:41:59   right it's like you know some does nine [TS]

00:42:01   step process that they have to analyze [TS]

00:42:03   it and they have to clearcoat it and [TS]

00:42:04   polish it and click on and polish it and [TS]

00:42:06   click on policy just takes longer i [TS]

00:42:08   would guess they just produced a lot [TS]

00:42:09   less of them because of that it looks [TS]

00:42:12   like most of their product photography [TS]

00:42:13   is the very silver they skipped gold so [TS]

00:42:18   there's no gold they can accuse them of [TS]

00:42:19   ripping off following apple in that [TS]

00:42:21   regard i'm kind of impressed if the [TS]

00:42:24   black looks as good as it does on the [TS]

00:42:26   aluminum that i'm kind of impressed that [TS]

00:42:28   they've already caught up and everyone [TS]

00:42:30   who knows how much of that expertise [TS]

00:42:31   google broad and how much out who knows [TS]

00:42:33   how much they're leaning on HTC but [TS]

00:42:36   famous right the reason that we've had [TS]

00:42:37   space gray for a couple years is because [TS]

00:42:40   black proved so hard even for Apple [TS]

00:42:43   whose whose unparalleled expertise and [TS]

00:42:46   materials you know couldn't even get [TS]

00:42:49   right and here they're coming out of the [TS]

00:42:50   black out of the out of the box with a [TS]

00:42:52   black anodized aluminum yeah yeah like I [TS]

00:42:55   said I haven't seen in person so I don't [TS]

00:42:57   know how how black black is but it looks [TS]

00:42:59   pretty black [TS]

00:43:00   I mean look at you look at the black top [TS]

00:43:02   section and it is lighter than that but [TS]

00:43:05   it's not like Gregory like it like the [TS]

00:43:07   previous iphones were yeah it's a no [TS]

00:43:11   there's some things that look weird [TS]

00:43:12   about it to me but it certainly is the [TS]

00:43:14   best-looking life our android phone I've [TS]

00:43:17   seen it all to my hands [TS]

00:43:20   yeah a lot of have too many notes [TS]

00:43:21   because they gotta differentiate right [TS]

00:43:23   right here in this crowded market with a [TS]

00:43:25   bunch of competitors and you have your [TS]

00:43:27   sitting on this verizon shelf like [TS]

00:43:28   people walk into the verizon store and [TS]

00:43:30   they're like all of it that was cool you [TS]

00:43:32   know that's that's what they're playing [TS]

00:43:34   to that audience and Google's not this [TS]

00:43:37   shot are all send it to this shot seems [TS]

00:43:40   to me to really emphasize I think this [TS]

00:43:43   is where you can kind of see the wedge [TS]

00:43:44   shape [TS]

00:43:45   I don't know [TS]

00:43:47   amoled display instead of LCD but just [TS]

00:43:52   about everybody other than apple has [TS]

00:43:53   gone to AMOLED and there's rumors that [TS]

00:43:56   apple is going to go to AMOLED [TS]

00:43:57   eventually sooner than later [TS]

00:44:00   I don't know it seems to me like a [TS]

00:44:02   mammal it still has advantages on blacks [TS]

00:44:04   and I think their inherent to the [TS]

00:44:06   technology that a black on AMOLED is [TS]

00:44:08   going to be a darker black deeper black [TS]

00:44:11   whatever you want to describe it than [TS]

00:44:12   LCD can never do but it seems to me like [TS]

00:44:16   both technologies there are sort of [TS]

00:44:18   approaching each other it does it take [TS]

00:44:20   you know both are catching up to the [TS]

00:44:21   strengths and weakness or strength of [TS]

00:44:23   the others and get and getting rid of [TS]

00:44:24   their weaknesses like the days when [TS]

00:44:26   AMOLED couldn't reproduce color [TS]

00:44:28   faithfully or I think you're probably [TS]

00:44:30   over [TS]

00:44:32   yeah i mean i was always the the enamel [TS]

00:44:35   with a new technology for a long time [TS]

00:44:37   and it was harder to make and everything [TS]

00:44:38   else but it's starting to become much [TS]

00:44:41   more than a widely adopted i remember [TS]

00:44:43   ever stake in particular the flickr logo [TS]

00:44:46   with witches had the magenta you could [TS]

00:44:48   like you like damage your retina but [TS]

00:44:50   just by looking right right that's right [TS]

00:44:53   yeah and while they finish the amoled [TS]

00:44:55   overall is that the colors are more [TS]

00:44:56   neutral right and like lcds always have [TS]

00:44:59   a sort sort of like a fight against the [TS]

00:45:01   blue cast right now and that that you're [TS]

00:45:05   moving to AMOLED sort of fixes that [TS]

00:45:07   without having to do software trickery [TS]

00:45:10   on top of it to filter that but i don't [TS]

00:45:13   know i think LCD in plane switching [TS]

00:45:15   stuff is it just like was so good [TS]

00:45:18   because it you didn't burn in and [TS]

00:45:20   there's like you know it's really easy [TS]

00:45:22   to to make in pretty decent quality but [TS]

00:45:25   yeah I think everything is going to be [TS]

00:45:27   AMOLED pretty soon because of the better [TS]

00:45:29   color rendition I think it just comes [TS]

00:45:31   down to this scale you know and you have [TS]

00:45:34   to remember that for Apple to switch its [TS]

00:45:36   they're switching like 70 million [TS]

00:45:37   displays in the first quarter so I don't [TS]

00:45:41   it's not surprising to me at all that [TS]

00:45:43   they might be late to that game [TS]

00:45:46   just because that the kid there's no way [TS]

00:45:49   they were going to shift in the early [TS]

00:45:50   years when the color reproduction was so [TS]

00:45:52   bad and even now if they might want to [TS]

00:45:55   they have to wait not just until you can [TS]

00:45:57   make one that's up to their qualities [TS]

00:45:58   for just how good does it look really [TS]

00:46:01   which is ultimately what Apple cares [TS]

00:46:02   about is not really what you can measure [TS]

00:46:04   in any kind of test [TS]

00:46:05   it's just look just look at it with your [TS]

00:46:07   eyes does it look good but they've got [TS]

00:46:10   to be able to do it where they can make [TS]

00:46:11   it an iphone quantities [TS]

00:46:13   let me take a break i want to talk i [TS]

00:46:14   want to talk camera on the pixel right [TS]

00:46:20   but let me take a break and thank our [TS]

00:46:23   second sponsor and just because it seems [TS]

00:46:25   like a natural . the show to do so our [TS]

00:46:27   good friends at a glue you guys know [TS]

00:46:28   igloo they make the internet that [TS]

00:46:31   doesn't suck anyone knows work in a [TS]

00:46:33   corporate environment knows how painful [TS]

00:46:35   intranets can be the contents tail the [TS]

00:46:38   interfaces ugly you can't access it on [TS]

00:46:40   your phone you have to do with a lot of [TS]

00:46:41   pinching and zooming and nobody uses it [TS]

00:46:44   because i don't like it [TS]

00:46:45   igloo is an internet intranet you will [TS]

00:46:47   actually like because it's designed for [TS]

00:46:50   the user is designed to be nice and [TS]

00:46:54   therefore people use it because it's [TS]

00:46:55   nice and because people use it it stays [TS]

00:46:58   up-to-date it gives you the flexibility [TS]

00:47:01   to get your team's work done how you [TS]

00:47:03   want to do it where you want in on [TS]

00:47:05   whatever device you want glue is truly [TS]

00:47:08   building a modern product meant for 2015 [TS]

00:47:11   not for 1997 you can share news organize [TS]

00:47:15   files coordinate calendars manage [TS]

00:47:18   projects to do's all in one place [TS]

00:47:21   they've got annotation on documents [TS]

00:47:23   they've done a lot of work in the last [TS]

00:47:24   year or two on the document sharing [TS]

00:47:26   stuff and everything can be social [TS]

00:47:29   you can have comments if you want you to [TS]

00:47:31   all configurable to comment and like [TS]

00:47:32   buttons so everybody within your team [TS]

00:47:34   can do all the sort of stuff that you're [TS]

00:47:36   used to doing our social networks right [TS]

00:47:38   there within your own private internet [TS]

00:47:40   and everything is responsive web design [TS]

00:47:44   wise so it looks fantastic on everything [TS]

00:47:47   from your phone to your tablet to your [TS]

00:47:49   big giant 5k imac so go to a glue [TS]

00:47:53   software.com / TS TS for the talk show [TS]

00:47:58   it was awful [TS]

00:48:00   calm / tts and you can get a free trial [TS]

00:48:03   for your team and see for yourself just [TS]

00:48:05   how good it is my thanks to them I i [TS]

00:48:09   wanted to talk about this so they're [TS]

00:48:13   bright in Google's bragging on the [TS]

00:48:15   camera might be a great camera but their [TS]

00:48:17   banking it all on these the scores from [TS]

00:48:21   dxomark and I didn't have time before [TS]

00:48:24   the show to look this up but there was [TS]

00:48:25   something else recently were taken [TS]

00:48:27   within the last year or so we're dxomark [TS]

00:48:28   came out with something about Apple's [TS]

00:48:30   image quality and they have this this [TS]

00:48:32   test that comes out they don't know they [TS]

00:48:36   do they run these tests and then they [TS]

00:48:38   get a number from one to a hundred and [TS]

00:48:40   that's it like that so the the pixel [TS]

00:48:43   phone how good the picture your kids are [TS]

00:48:46   yeah maybe six picture how good is this [TS]

00:48:48   am ready good but not so good it's an 89 [TS]

00:48:51   and I'd this to me sounds like bullshit [TS]

00:48:56   and i know some people will say well [TS]

00:48:58   that's because you're a fan of the [TS]

00:48:59   iphone and you've got an iphone and and [TS]

00:49:02   so if Apple had the higher score you'd [TS]

00:49:04   be bragging about that I I don't because [TS]

00:49:08   I don't understand how you do this and [TS]

00:49:10   it's not like the iphone is that far [TS]

00:49:11   behind the iphone 7 is at 86 on their [TS]

00:49:15   scale i don't know if that's for both [TS]

00:49:16   the iphone 7 plus and the seven or just [TS]

00:49:21   the iphone 7 there's a couple of android [TS]

00:49:25   phones at 87 and 88 including the [TS]

00:49:28   samsung galaxy s7 edge which i've heard [TS]

00:49:30   is is a and I've seen examples from is [TS]

00:49:33   probably the one camera that if [TS]

00:49:35   anything's better than the iphone it's [TS]

00:49:36   the galaxy s7 yeah i think so I mean I [TS]

00:49:39   think the s7 is probably the best camera [TS]

00:49:42   out there other than the iphone you know [TS]

00:49:44   if shipping phones or whatever whatever [TS]

00:49:46   you want to call I i mean i find this [TS]

00:49:48   scale to be a little bit weird because [TS]

00:49:49   there's like the Moto z-force droid is [TS]

00:49:53   rated higher than the I iphone 7 as is [TS]

00:49:56   the xperia z5 the galaxy galaxy s6 edge [TS]

00:50:01   which is it a generation old HTC 10 I [TS]

00:50:05   mean that's the problem with numerical [TS]

00:50:07   scales right is that the they don't make [TS]

00:50:09   any sense across generations they don't [TS]

00:50:11   make any sense you know out of [TS]

00:50:13   model year and frankly they just don't [TS]

00:50:15   make any really damn sense at all i'm [TS]

00:50:17   not a fan of numeric scale never assign [TS]

00:50:19   them to reviews not even think it's [TS]

00:50:21   enormously productive and I think you [TS]

00:50:24   know you could give somebody even if you [TS]

00:50:26   want to give the cheat sheet [TS]

00:50:27   you know you can my simple one-line you [TS]

00:50:29   know kind of explanation of why [TS]

00:50:31   something is good or bad or kind of [TS]

00:50:33   where rates in the grand scheme of [TS]

00:50:34   things and you're doing much people much [TS]

00:50:36   better favor than a number which is [TS]

00:50:37   marketing [TS]

00:50:38   it's not actually anything you know it [TS]

00:50:42   it even goes so far like in it i think [TS]

00:50:44   everybody is there even a consumer level [TS]

00:50:46   people have gotten away from counting [TS]

00:50:48   megapixels and you know for years people [TS]

00:50:52   you know who knew would say you know [TS]

00:50:54   megapixels are they are important and [TS]

00:50:56   they certainly were pretty important in [TS]

00:50:57   the early days of digital photography [TS]

00:50:59   where where you know if you only had [TS]

00:51:01   like a 2-megapixel phone you really [TS]

00:51:03   couldn't do is only that there's a limit [TS]

00:51:04   to how far you could even if it was [TS]

00:51:06   perfectly exposed there's a limit to how [TS]

00:51:07   far you can blow it up because it's the [TS]

00:51:09   pixels just weren't there to make a [TS]

00:51:11   poster size print it we long ago got [TS]

00:51:16   past that and things like well how big [TS]

00:51:17   are the pixels on the sensor not just [TS]

00:51:20   how many there are but how big they are [TS]

00:51:21   and that you could you know just as [TS]

00:51:22   simply that a camera with fewer but [TS]

00:51:24   bigger pixels could get much better [TS]

00:51:26   image quality than a camera with more [TS]

00:51:28   but smaller pixels to fit in the same [TS]

00:51:30   spray all right there so many other [TS]

00:51:32   factors kid photography is so [TS]

00:51:34   multivariate that the idea that you [TS]

00:51:37   could reduce it like at least with [TS]

00:51:38   megapixel comparison you really are [TS]

00:51:40   counting something and you can argue [TS]

00:51:42   whether it makes for a better camera or [TS]

00:51:43   not but you could say well 15 megapixels [TS]

00:51:46   is more than 12 megapixels you can't [TS]

00:51:49   deny that you could argue about whether [TS]

00:51:50   it actually makes for a better camera [TS]

00:51:51   not but it's at least when you're [TS]

00:51:53   comparing those numbers you're comparing [TS]

00:51:54   the same thing whereas kept saying this [TS]

00:51:57   one gets an 89 I I don't know that did [TS]

00:52:00   seems like bullshit to me and I didn't [TS]

00:52:03   think that girl's heart was in it I had [TS]

00:52:04   maybe I'm reading into it but when they [TS]

00:52:06   talked about it on stage in the event to [TS]

00:52:08   me when they said that I forget the [TS]

00:52:10   guy's name it was talking about the [TS]

00:52:11   camera it just seemed to me like his [TS]

00:52:13   heart wasn't in it because google people [TS]

00:52:15   naturally google naturally draws people [TS]

00:52:17   who want to measure things that are real [TS]

00:52:19   and this to me seems like a bullshit [TS]

00:52:21   center at the example photos they showed [TS]

00:52:24   taken with the pixels did look very nice [TS]

00:52:26   to me [TS]

00:52:27   yeah I have no doubt well I don't deny [TS]

00:52:30   that it might have a very nice camera [TS]

00:52:32   it might be a better camera than the [TS]

00:52:34   iphone 7 I don't know but using dxomark [TS]

00:52:37   to prove it to me [TS]

00:52:38   raises some rattle rattle works well if [TS]

00:52:41   you go to mean the megapixels discussion [TS]

00:52:44   I think it's apt right because you got [TS]

00:52:46   like in the first really affordable [TS]

00:52:48   quote-unquote commercial digital SLR was [TS]

00:52:52   the 30d right and around that time was [TS]

00:52:55   the time of the age of the mavica most [TS]

00:52:57   people don't remember it was the digital [TS]

00:53:00   camera issues through a floppy disk into [TS]

00:53:02   that Sony made and then took pictures [TS]

00:53:04   onto a floppy disk and then they came up [TS]

00:53:06   the CD mavica and so on and so forth but [TS]

00:53:08   from those days all the way on through [TS]

00:53:10   to like and came out with this some it [TS]

00:53:13   was a g6 and the previous model the g5 [TS]

00:53:17   don't quote me don't at me because i'm [TS]

00:53:19   sure i'm getting these bombers wrong but [TS]

00:53:20   something like you know 2008 or 2009 [TS]

00:53:24   somewhere around there for a little bit [TS]

00:53:25   earlier and they came out with this [TS]

00:53:27   compact g-series camera which is you [TS]

00:53:29   know compact point-and-shoot and it the [TS]

00:53:31   previous year's model year had been 12 [TS]

00:53:33   megapixel and this model year was a [TS]

00:53:36   10-megapixel and everybody was like [TS]

00:53:38   going ape like customer wise like people [TS]

00:53:40   would you know go like why are you [TS]

00:53:41   you know where you is all I was some [TS]

00:53:43   cameras at the time and they're like how [TS]

00:53:45   I do you were you know why just go down [TS]

00:53:47   and you have to sort of explain to them [TS]

00:53:50   about pixel pitch right in the size of [TS]

00:53:52   the capture element and how a smaller [TS]

00:53:55   megapixel rating you know it anything [TS]

00:53:57   over 8 megapixels already going to give [TS]

00:53:59   you a grade 8 by 10 and and larger even [TS]

00:54:01   so at that point it's all a wash and for [TS]

00:54:05   them to get better image quality they [TS]

00:54:06   had to concentrate on the size of the [TS]

00:54:08   elements to reduce the noise and to give [TS]

00:54:10   you a better picture quality all of that [TS]

00:54:11   and so the numbers race is like a it's a [TS]

00:54:14   hot it's a just a long done [TS]

00:54:17   I mean it's done almost 10 years ago now [TS]

00:54:19   you know and that is that's the thing [TS]

00:54:22   that when you get into when you start [TS]

00:54:24   reading things to America liso like this [TS]

00:54:26   dxomark has these really wacky phones [TS]

00:54:28   rated above the iphone 7 because the [TS]

00:54:30   chart crosses model years and those [TS]

00:54:32   cameras have lower pixel pitch and worse [TS]

00:54:35   quality but in fact r-rated [TS]

00:54:37   quote-unquote better because they were [TS]

00:54:39   rated on that [TS]

00:54:39   all of the older phones but then you [TS]

00:54:42   have in addition like the thing that [TS]

00:54:46   bothers me about dxo the Excel has been [TS]

00:54:48   around for a lot of years but in the [TS]

00:54:50   last couple years they've started [TS]

00:54:51   marketing and attachment for the iphone [TS]

00:54:53   camera that is supposed to make it like [TS]

00:54:56   a DSLR quality or whatever it's [TS]

00:54:59   basically a huge sensor much bigger [TS]

00:55:01   sensor that can fit in your iphone in an [TS]

00:55:03   external unit that you plug into the [TS]

00:55:05   Lightning port right and it's like it [TS]

00:55:07   sits on the side like I like a tumor and [TS]

00:55:10   you know takes better pictures and i'm [TS]

00:55:12   sure it takes but I've never tried one [TS]

00:55:13   we are our camera guys have tried one [TS]

00:55:15   and they think it's fine but the thing [TS]

00:55:17   is like you go dxomark you go to this [TS]

00:55:19   review of the pixel and it's literally [TS]

00:55:21   the logo the site the charts on the side [TS]

00:55:24   of the right-hand side of the page and [TS]

00:55:26   the pixel you know overview is right [TS]

00:55:29   there and framing the pixel review of [TS]

00:55:34   the camera is an enormous banner for the [TS]

00:55:37   DxO one iphone attachment and then down [TS]

00:55:40   at the bottom of pop up banner is [TS]

00:55:42   discovered the DxO one crow quality [TS]

00:55:45   camera miniaturised connected with a [TS]

00:55:48   picture of an iphone and this thing [TS]

00:55:49   plugged into it right so look I'm sure [TS]

00:55:52   these folks are very nice i'm sure this [TS]

00:55:54   you know this David Cardinal is doing [TS]

00:55:57   you know the best work you can do [TS]

00:55:58   writing this article but it does raise [TS]

00:56:00   questions about how much you can rely on [TS]

00:56:03   the rating of a camera company on [TS]

00:56:07   another person's camera when they're [TS]

00:56:09   actually made for the same device like [TS]

00:56:12   oh what's better the iphone's camera or [TS]

00:56:14   the one we made for the iphone you know [TS]

00:56:15   and I look it's probably fine and it's [TS]

00:56:19   probably like this three-point [TS]

00:56:20   difference between that and the pixel [TS]

00:56:21   probably doesn't have anything to do [TS]

00:56:23   with it [TS]

00:56:24   it's just I always take stuff coming [TS]

00:56:25   from DXL about smartphones with a grain [TS]

00:56:27   of salt as long as they're in the camera [TS]

00:56:28   business i was well well my gut you know [TS]

00:56:31   right that there they've got a [TS]

00:56:33   motivation to make iphone users think [TS]

00:56:35   maybe the iphone camera isn't that great [TS]

00:56:37   because they're selling a separate [TS]

00:56:39   camera that you can add to your iphone [TS]

00:56:40   like don't worry you don't replace your [TS]

00:56:42   iphone you can just buy our camera that [TS]

00:56:44   you stick on the lighting [TS]

00:56:45   yeah all your camera is only an 84 ours [TS]

00:56:48   too bad but we can make it a hundred do [TS]

00:56:50   they give a rating to their dxo when I [TS]

00:56:53   don't [TS]

00:56:53   no I don't know that would be good [TS]

00:56:56   though I would love to look at that [TS]

00:56:57   maybe they really like a 70 or something [TS]

00:56:59   that would be funny [TS]

00:57:00   uh but any other pixel like I I really [TS]

00:57:03   it's hard to kind of make any value [TS]

00:57:06   judgments on the camera until I take a [TS]

00:57:07   look at it right like I don't wanna go [TS]

00:57:09   off the handle and say oh it's probably [TS]

00:57:10   graphic when it may be as amazing and I [TS]

00:57:12   just haven't seen it yet I that would be [TS]

00:57:14   the worst thing there are some [TS]

00:57:16   specifications that do tell some stories [TS]

00:57:18   about the camera it has a larger pixel [TS]

00:57:20   pitch than the iphone so however they [TS]

00:57:22   arrange their sensor and size of the [TS]

00:57:24   sensor they managed to map out larger [TS]

00:57:27   capture elements per pixel which does [TS]

00:57:29   help write it helps with color rendition [TS]

00:57:31   the way that pic capture elements work [TS]

00:57:33   is that there's like a small flat [TS]

00:57:35   capture element that sits on the back of [TS]

00:57:37   the sensor and then above it there's a [TS]

00:57:39   sort of well right and that well divides [TS]

00:57:42   it from the capture elements next to it [TS]

00:57:45   and the way light shines in especially [TS]

00:57:48   from the edges can affect how much color [TS]

00:57:51   information that that capture element [TS]

00:57:53   picks up and how it reads like a red [TS]

00:57:55   pixel or green or whatever the case may [TS]

00:57:57   be and all of that is predicated on how [TS]

00:58:01   large each of those wells are and so the [TS]

00:58:03   bigger the pixel pitch the wider those [TS]

00:58:05   wells are the better color rendition [TS]

00:58:07   more accurate color [TS]

00:58:09   the less you know weirdness around the [TS]

00:58:11   edges of the borders of two colors where [TS]

00:58:14   they blend into one another or divided [TS]

00:58:16   from one another all of that is going to [TS]

00:58:18   be affected by the pixel pitch so seeing [TS]

00:58:19   a larger pixel pitch is already a great [TS]

00:58:22   sign [TS]

00:58:23   so that's good right and then on top of [TS]

00:58:25   that though d do have a i believe it's a [TS]

00:58:28   smaller aperture then the widest [TS]

00:58:30   aperture on the iphones think it's a [TS]

00:58:31   tool to point out whereas the iphones a [TS]

00:58:33   big and what's one point is that i have [TS]

00:58:36   stopped her . i don't think perhaps I [TS]

00:58:38   think it's a half yeah [TS]

00:58:39   yes right anyhow it's brighter right and [TS]

00:58:41   so people are saying is brighter you [TS]

00:58:43   know the iphones brighter but at the [TS]

00:58:45   same time the larger pixel pitch could [TS]

00:58:46   offset it and then some right now [TS]

00:58:48   because it is significantly larger so [TS]

00:58:50   you know I'm interested to see what i [TS]

00:58:52   can do it i I'm curious right it's there [TS]

00:58:55   so many variables that go into [TS]

00:58:56   photography and that it really is e and [TS]

00:59:00   it's always been it's not just new [TS]

00:59:01   digital photography it's always been an [TS]

00:59:03   argument over how much you know how much [TS]

00:59:04   class you want to carry around [TS]

00:59:05   right I it you know and in sensor versus [TS]

00:59:13   the lens and Indian a bigger people [TS]

00:59:15   getting more light by having doing it on [TS]

00:59:17   the sensor side as opposed to doing it [TS]

00:59:18   on the aperture side it's it effectively [TS]

00:59:20   it in the bottom line is what is it like [TS]

00:59:22   to actually go out and shoot photos with [TS]

00:59:23   the thing and that's what matters [TS]

00:59:25   one difference I've seen is that it [TS]

00:59:28   doesn't it unless they're not talking [TS]

00:59:30   about it doesn't have optical image [TS]

00:59:31   stabilization so i think on stills [TS]

00:59:35   that's going to hurt them a little bit [TS]

00:59:36   because it certainly is gonna it that's [TS]

00:59:38   really really does help with stills on [TS]

00:59:41   video I'm not sure because it seems you [TS]

00:59:43   know there there there had to have a [TS]

00:59:45   good Drive gyroscope driven it digital [TS]

00:59:49   stabilization for video and they showed [TS]

00:59:51   an example that was supposedly shot [TS]

00:59:53   side-by-side where they exaggerated the [TS]

00:59:55   camera shake of video while you walk and [TS]

00:59:58   they're stabilized version look for [TS]

00:59:58   they're stabilized version look for [TS]

01:00:00   you good yeah I'm still did you know the [TS]

01:00:03   normal rolling shutter effects and then [TS]

01:00:05   you do get the little blur and low light [TS]

01:00:07   and stuff but it looks like the digital [TS]

01:00:09   mean you know this is Google's kind of [TS]

01:00:10   bag you know the digital stabilization i [TS]

01:00:12   would estimate would probably be pretty [TS]

01:00:14   good so it's not i'm not shocked to hear [TS]

01:00:15   that it is pretty good yeah video but [TS]

01:00:17   you had no no optical stabilization i [TS]

01:00:19   have a nap and maybe there's other apps [TS]

01:00:21   that do it but I have an app for the [TS]

01:00:23   iphone called horizon [TS]

01:00:24   I don't know if you've ever heard of it [TS]

01:00:25   it it's an app that lets you shoot [TS]

01:00:28   horizontal video no matter how you hold [TS]

01:00:30   your iphone [TS]

01:00:32   oh ok so then what they're doing is [TS]

01:00:35   they're just using a crop of the sensor [TS]

01:00:37   right you do it and so that you can hold [TS]

01:00:39   you now obviously did there there is a [TS]

01:00:41   little you know it's not magic it [TS]

01:00:43   doesn't shoot the same exact video that [TS]

01:00:45   you would get holding it horizontally [TS]

01:00:47   when you hold it visit you know [TS]

01:00:48   vertically it's it's a crop so it's [TS]

01:00:50   almost like the equivalent of being [TS]

01:00:51   zoomed in a little bit right but you get [TS]

01:00:57   a preview while you shoot but thereit's [TS]

01:00:59   I they must be doing the same thing [TS]

01:01:00   because it it also the other effect is [TS]

01:01:02   even when you when you use horizon to [TS]

01:01:04   shoot even if you hold your your iphone [TS]

01:01:06   horizontally you still get stabilization [TS]

01:01:09   and yes you know it's all the digital [TS]

01:01:12   stabilization systems are exactly that [TS]

01:01:14   they're all based on crop and so that [TS]

01:01:16   the most intelligent ones will crop [TS]

01:01:18   dynamically right the earliest ones are [TS]

01:01:21   the the earliest digital stabilization [TS]

01:01:26   systems were all based on a fixed crop [TS]

01:01:28   so they would essentially crop in twenty [TS]

01:01:30   percent of your resolution and then use [TS]

01:01:33   that as a buffer right to try and [TS]

01:01:34   stabilize your image and the more [TS]

01:01:36   dynamic ones the newer ones like this [TS]

01:01:38   google one most likely although i [TS]

01:01:40   haven't read deep on it very that crop [TS]

01:01:43   by how fast you're moving your phone [TS]

01:01:44   these the accelerometer data and [TS]

01:01:46   gyroscope data to say hey you know [TS]

01:01:48   you're vibrating your you know jigging a [TS]

01:01:50   lot so let's go ahead and just drop in a [TS]

01:01:52   ton and then oh you're more stable now [TS]

01:01:55   you've stopped walking or whatever let's [TS]

01:01:56   let's go back out and get you as much [TS]

01:01:58   revolution as we can so the more [TS]

01:01:59   intelligent ones that's what they do and [TS]

01:02:01   that's the way apples digital [TS]

01:02:02   stabilization works on the like the [TS]

01:02:04   iphone success word has no optical right [TS]

01:02:06   I i think it's a win for the iphone 7 [TS]

01:02:10   and i will be proven out that it that on [TS]

01:02:12   all of the iphone said [TS]

01:02:13   + + + regular-sized you get true optical [TS]

01:02:16   image stabilization including for video [TS]

01:02:18   so that's how you what I missed the hell [TS]

01:02:20   out of it into x 0 in general it's the [TS]

01:02:23   worst yeah like yeah it's the one thing [TS]

01:02:27   I keep telling myself to control myself [TS]

01:02:29   that my personal iphone just doesn't [TS]

01:02:31   have the 2x camera is that well it [TS]

01:02:34   doesn't know is so who cares right [TS]

01:02:37   so I didn't get it is very shaky I'll [TS]

01:02:39   tell you especially because it's 2x [TS]

01:02:40   right you know so yeah it's like this [TS]

01:02:44   you pay but it's a it's a camera for [TS]

01:02:46   well-lit situations while we're on this [TS]

01:02:50   this subject I don't know that there's [TS]

01:02:52   anybody who knows more about the depth [TS]

01:02:54   effect on the iphone 7 plus than you you [TS]

01:02:57   you had pre-release access to the [TS]

01:02:59   feature a couple days before the [TS]

01:03:01   developer beta came out your explanation [TS]

01:03:04   of it is as as detailed technically as [TS]

01:03:06   anything I've seen more detailed in some [TS]

01:03:09   regards even then what Apple is seen [TS]

01:03:10   because you you've looked at them to get [TS]

01:03:12   them to tell you like that the that they [TS]

01:03:14   wrote their own custom disc player which [TS]

01:03:17   is funny because it came up couple times [TS]

01:03:19   like I keep seeing people say that it's [TS]

01:03:20   like a gaussian blur which is exactly [TS]

01:03:22   what you said your first version of them [TS]

01:03:25   support or irritated I'm so irritated [TS]

01:03:26   right there than it was in my heart [TS]

01:03:28   right I it gives I think because i [TS]

01:03:31   remember talking to you about it behind [TS]

01:03:32   the scenes and you were somewhat [TS]

01:03:34   skeptical that it was a gaussian blur [TS]

01:03:35   your life but he told me pretty sweet [TS]

01:03:37   right that's why you're here is all that [TS]

01:03:40   is Gaussian you just say okay yeah [TS]

01:03:42   doesn't honestly of a reader and i'm [TS]

01:03:44   sorry i don't have his I don't have the [TS]

01:03:45   tree in front of me but I'm he he [TS]

01:03:47   tweeted at me and was like hey this [TS]

01:03:49   picture of a strawberry that you have in [TS]

01:03:51   your piece like I'm the edges of it the [TS]

01:03:53   blue the bloom really looks like disc [TS]

01:03:55   player and the guys probably in visual [TS]

01:03:57   you know in visual work somehow he's a [TS]

01:03:59   designer or visual effects of something [TS]

01:04:01   is the visual effects supervisors and [TS]

01:04:03   those people are writing articles about [TS]

01:04:04   it now they all have it nailed him you [TS]

01:04:07   know like they're they're super sharp [TS]

01:04:08   about this because they do it all day [TS]

01:04:09   they in the simulate camera effects for [TS]

01:04:11   the right thing right or many of them do [TS]

01:04:14   but the he said hey this kind of looks [TS]

01:04:17   like a disclaimer be sure and I was like [TS]

01:04:19   no no I i was really like oh you know [TS]

01:04:21   and he's like all just just asking and [TS]

01:04:23   I'm like no you're at you know it pay [TS]

01:04:24   you know actually [TS]

01:04:26   that look at it and so I went back and [TS]

01:04:27   yeah it's a custom disclosure so I was [TS]

01:04:29   really into that getting anything wrong [TS]

01:04:30   so I just like it makes me itch [TS]

01:04:32   here's that there i've noticed and I've [TS]

01:04:34   had a little few brief conversations [TS]

01:04:36   with people on Twitter about it is at [TS]

01:04:38   least for me personally while I was [TS]

01:04:40   shooting test shots with the iphone 7 [TS]

01:04:42   plus review unit with the feature on it [TS]

01:04:44   looks to me like they're doing something [TS]

01:04:47   different with the noise that to me it [TS]

01:04:51   gives a sort of film like grain to the [TS]

01:04:56   noise on those images and I don't see [TS]

01:04:58   the same thing on the non portrait shots [TS]

01:05:01   and I'm and I don't know if I'm seeing [TS]

01:05:04   what I want to see because I've always [TS]

01:05:05   been no I having it to have seen it too [TS]

01:05:07   and honestly I haven't seen as much on [TS]

01:05:09   my shots but maybe i just have been [TS]

01:05:11   looking but I've seen a ton on examples [TS]

01:05:13   like these people are showing me or [TS]

01:05:15   things that I see on Instagram and yes [TS]

01:05:17   I'd i have seen a better and i don't [TS]

01:05:19   know i don't have no information about [TS]

01:05:21   whether they're artificially under [TS]

01:05:25   sharpening it right or sharpening it [TS]

01:05:27   with a tighter radius [TS]

01:05:28   excuse me under noise-reducing it is [TS]

01:05:31   what i meant was sharpening with a [TS]

01:05:32   tighter radius because I'd i am not a [TS]

01:05:35   fan of how aggressively Apple noise [TS]

01:05:38   reduces their images [TS]

01:05:40   yeah so I feel that the day iphones [TS]

01:05:42   images while great would be better [TS]

01:05:47   subjectively right and this is me [TS]

01:05:49   talking this is not like some grandiose [TS]

01:05:51   statement about better or worse for [TS]

01:05:53   everybody but I definitely feel that [TS]

01:05:55   they would be better if they were [TS]

01:05:57   sharpened a little bit less while still [TS]

01:06:00   understanding why they do it because [TS]

01:06:02   most people would just rather not see [TS]

01:06:04   any grain you know and that to me that's [TS]

01:06:07   the trade-off and i get it i just don't [TS]

01:06:09   like it [TS]

01:06:10   yeah I've never been afraid of the grain [TS]

01:06:12   I've used to when I shot film would tend [TS]

01:06:15   to just leave the camera loaded with 400 [TS]

01:06:17   or even eight hundred speed film because [TS]

01:06:20   i always thought like if you're going to [TS]

01:06:21   leave some film in there be ready for [TS]

01:06:23   any situation and if it means that I'm [TS]

01:06:26   an outside and i'm getting a lot of [TS]

01:06:28   grain because I could be shootin like it [TS]

01:06:30   with a hundred speed film so be it [TS]

01:06:34   because the color still look good and I [TS]

01:06:36   can shoot indoors and and get an [TS]

01:06:39   exposure where I couldn't if i had a [TS]

01:06:40   hundred speed film already loaded in [TS]

01:06:41   there and if there was a slider I could [TS]

01:06:43   set in iOS that adjusted the noise [TS]

01:06:47   reduction [TS]

01:06:48   mmm i would probably turn it to the [TS]

01:06:50   lowest setting that apple would allow me [TS]

01:06:52   to get away with knowing that Apple [TS]

01:06:54   isn't going to say don't know he's [TS]

01:06:56   reduce it all because that's one of the [TS]

01:06:57   things people have been noticing that [TS]

01:06:58   you can shoot raw with the iphone camera [TS]

01:07:01   is holy shit how much noise there is on [TS]

01:07:04   the image when you shoot raw and [TS]

01:07:05   everybody just once again raised right [TS]

01:07:07   everybody i know who's like using [TS]

01:07:09   Lightroom to shoot raw on the iphone 7 [TS]

01:07:13   as I holy shit these this I can do you [TS]

01:07:15   see this isn't it [TS]

01:07:17   I'm sure there's somebody and Abelard [TS]

01:07:18   you know on the camera team at her like [TS]

01:07:20   you did not have a small that sensor is [TS]

01:07:22   huh [TS]

01:07:23   and you know what kind of miracles were [TS]

01:07:24   pulling and like I that's why am I [TS]

01:07:26   always say you don't I try to be really [TS]

01:07:28   careful and when I'm talking about this [TS]

01:07:29   noise and say for me like I would be [TS]

01:07:31   okay if they dialed it back but they're [TS]

01:07:33   there really are performing miracles I [TS]

01:07:35   mean honestly the raw image that comes [TS]

01:07:37   off of that sensor is already better [TS]

01:07:40   than the actual data you know that they [TS]

01:07:43   get so I'm going to think that it's [TS]

01:07:45   you're getting a view point of view port [TS]

01:07:48   with the raw stuff you know well into [TS]

01:07:51   just how good the isp is yes and I you [TS]

01:07:55   know that you can always tweak it I [TS]

01:07:56   talked about this last week I must be [TS]

01:07:58   two beloved devices not just cameras but [TS]

01:08:02   devices I've ever owned was my original [TS]

01:08:03   key Rico grd the first ricoh gr is worth [TS]

01:08:07   . shoot cameras that they made for film [TS]

01:08:09   for years and when they first went [TS]

01:08:10   digital they call it the grd was the [TS]

01:08:12   first generation one and it's very [TS]

01:08:14   confusing because then they had the grd [TS]

01:08:15   to in the grd 3i think and then they [TS]

01:08:17   went back they went back and they just [TS]

01:08:19   had one instead of numbering it for they [TS]

01:08:21   just went back to ricoh gr and so it's [TS]

01:08:23   very confusing but I had the original 1i [TS]

01:08:25   think about it in 2006 and the whole [TS]

01:08:28   reason i bought it i bought it without [TS]

01:08:29   ever had knowing anybody who owned it [TS]

01:08:31   just based on reviews and it was gray [TS]

01:08:33   market wasn't sold it officially sold in [TS]

01:08:35   north america was that everybody said [TS]

01:08:38   that Rico's digital sensor is tuned the [TS]

01:08:41   isp is tuned to to turn them make the [TS]

01:08:44   noise look more like film grain [TS]

01:08:46   and everybody who had one on these [TS]

01:08:48   boards would say so and i looked at [TS]

01:08:50   people's flickr uploads and looked at [TS]

01:08:52   you know flickr will let you see the [TS]

01:08:53   original so like I damned if that [TS]

01:08:55   doesn't look like film grain not digital [TS]

01:08:57   noise or at least less more along those [TS]

01:09:00   lines and the idea was and Rico is [TS]

01:09:02   explicit about it as opposed to being [TS]

01:09:04   sort of secret of like Apple and not [TS]

01:09:05   really talking about it [TS]

01:09:07   Rico is very explicit and said there's a [TS]

01:09:10   limit to what we can do with these my [TS]

01:09:12   name was a you know very small sensor [TS]

01:09:14   for a 2006 point-and-shoot there's a [TS]

01:09:16   limit to how much there's going to be [TS]

01:09:18   noise and so traveler than trying to [TS]

01:09:20   hide the noise we are efforts are to [TS]

01:09:23   make the noise aesthetically pleasing [TS]

01:09:24   and that's exactly what film the film [TS]

01:09:27   industry did for a hundred years so that [TS]

01:09:29   the people who are like anti-noise would [TS]

01:09:31   say are you film you guys are just [TS]

01:09:33   celebrate film you're just you know your [TS]

01:09:37   room and rings and if you know it it [TS]

01:09:41   you're celebrating something that was a [TS]

01:09:43   that was a technical limitation anyway [TS]

01:09:45   but I would argue in my my opinion it's [TS]

01:09:48   sort of as an amateur but the reason [TS]

01:09:50   film grain looked good wasn't just [TS]

01:09:52   nostalgia it was because the Kodak and [TS]

01:09:55   fuji and the other film companies spend [TS]

01:09:57   a hundred years making the noise look [TS]

01:09:59   better you know what what I call it [TS]

01:10:02   noise now right [TS]

01:10:03   you know that it wasn't like it's not [TS]

01:10:05   just because it was old that we thought [TS]

01:10:07   film grain look good it was that they [TS]

01:10:08   didn't know decades of work went into [TS]

01:10:10   making it look good anyway I see it in [TS]

01:10:13   the seven plus portrait shots and I [TS]

01:10:15   don't know if it's my imagination or not [TS]

01:10:17   yeah i mean it i dunno i do know that [TS]

01:10:22   they you know did the work that was done [TS]

01:10:26   to tune the ISB was definitely done with [TS]

01:10:29   an eye to what it come in the past but [TS]

01:10:31   not just photographs you know other [TS]

01:10:32   other works of art too i mean remember [TS]

01:10:34   they're creating his custom from scratch [TS]

01:10:36   and apples never one to kind of go with [TS]

01:10:38   the accepted wisdom around something [TS]

01:10:40   like that you know there they had an [TS]

01:10:43   opportunity to sort of tune the ISB [TS]

01:10:45   however they wanted and now that the [TS]

01:10:47   camera honestly whatever would what else [TS]

01:10:50   is a defining you no definitive deciding [TS]

01:10:54   factor between phones most of the time [TS]

01:10:57   is the camera these days now and you can [TS]

01:10:59   argue that a ir like the assistant [TS]

01:11:02   features maybe you what they're seeking [TS]

01:11:04   for to be next but right now if you're [TS]

01:11:07   deciding between three cameras three [TS]

01:11:09   phones on the Shelf you kind of want to [TS]

01:11:10   know which one is the best camera [TS]

01:11:11   because that's your camera to you know [TS]

01:11:13   it's it's a huge factor when they decide [TS]

01:11:16   on on picking stuff so now that they [TS]

01:11:18   have an opportunity to to really have an [TS]

01:11:22   amazing camera that has optical zoom [TS]

01:11:24   that has all of these additional [TS]

01:11:25   features that could be unlocked in the [TS]

01:11:27   future by having two lenses and they're [TS]

01:11:30   able to tune the isp how they want they [TS]

01:11:32   can pick and choose in and really create [TS]

01:11:35   a look that is new you know and it may [TS]

01:11:39   have some elements of film may have some [TS]

01:11:42   elements of what we consider to be like [TS]

01:11:45   you know characteristic of digital [TS]

01:11:48   images which would be you know maybe a [TS]

01:11:50   little bit crisper maybe a little bit [TS]

01:11:53   lower noise or whatever but I you could [TS]

01:11:55   definitely kind of see them combining [TS]

01:11:57   the two qualities I've been thinking one [TS]

01:11:59   thing that skirt Emil as more and more [TS]

01:12:01   people are shooting with this you know [TS]

01:12:03   he stopped to have a beta so it's still [TS]

01:12:04   pretty uncommon after a have to have his [TS]

01:12:06   iphone 7 plus and bf to be willing to [TS]

01:12:08   install the beta but I've seen enough [TS]

01:12:09   examples [TS]

01:12:11   it occurs to add this thought had [TS]

01:12:13   occurred to me but now the more I think [TS]

01:12:14   about it the more i think it's going to [TS]

01:12:15   be a big deal is that the number of [TS]

01:12:18   people who see your photos on their own [TS]

01:12:21   phones are you seeing them on Instagram [TS]

01:12:23   on their phone or in facebook or on [TS]

01:12:25   twitter or something like that they're [TS]

01:12:26   seeing them in such a small size that [TS]

01:12:28   the smaller the size you view the image [TS]

01:12:30   at the more hot the more like a real [TS]

01:12:33   boca from a real large sensor camera the [TS]

01:12:37   effect looks like you have to zoom in [TS]

01:12:40   more to be have to make it really big to [TS]

01:12:42   see the the deficiencies of the trickery [TS]

01:12:45   so right when you see somebody who has [TS]

01:12:47   an iphone 7 plus using this feature just [TS]

01:12:49   in their Instagram feed your it you're [TS]

01:12:53   going to be your that's more compelling [TS]

01:12:55   than looking at and blown up to a full [TS]

01:12:57   size on your imac yeah and comparing [TS]

01:13:00   like a lot of obviously and this is not [TS]

01:13:01   a dig it's sort of what people want to [TS]

01:13:04   see but comparing it against even in my [TS]

01:13:07   piece like I had to really had to [TS]

01:13:09   compare it against the same shot which [TS]

01:13:12   it does shoot out [TS]

01:13:13   matically the same shot without the [TS]

01:13:14   effect you know it because that's what [TS]

01:13:17   we want to see right all what did it [TS]

01:13:18   look like before what does it look like [TS]

01:13:19   after but i honestly think that does it [TS]

01:13:21   a disservice because if they could then [TS]

01:13:23   allows you to go through and like be [TS]

01:13:24   really picky any about like all this [TS]

01:13:26   particular thing is wrong or this you [TS]

01:13:28   missed this or whatever but if you just [TS]

01:13:30   look at it in isolation [TS]

01:13:32   they're really pretty good i mean [TS]

01:13:34   there's some that are really funky and [TS]

01:13:35   weird and dumb and silly and it screws [TS]

01:13:38   up but it is very early and there are [TS]

01:13:41   some shots out of it that are just great [TS]

01:13:43   yeah and you don't have to use them Mary [TS]

01:13:44   if it turns out weird you got the other [TS]

01:13:46   one which would have been what it would [TS]

01:13:47   look like normally so there's no loss [TS]

01:13:50   yeah back to the pixel okay and I i [TS]

01:13:57   don't think it I think that digression [TS]

01:13:59   about the iphone camera is fine because [TS]

01:14:01   it one of them had a big picture i think [TS]

01:14:03   it's not just what the did the pixels [TS]

01:14:06   look like with it before you even turn [TS]

01:14:08   them on and saying look this industrial [TS]

01:14:10   design is is just it blatantly following [TS]

01:14:14   apples lead everything about the pixels [TS]

01:14:16   to me is is saying we're making an [TS]

01:14:20   iphone caliber you know if you were [TS]

01:14:22   going after the iphone market they made [TS]

01:14:24   a switching tool that I don't even know [TS]

01:14:26   how it works [TS]

01:14:27   it's fascinating to me i can't wait to [TS]

01:14:29   see this [TS]

01:14:30   they have a cable they ship it with that [TS]

01:14:31   as lightning on one side goes into the [TS]

01:14:33   pixel on the other and takes things like [TS]

01:14:36   your iMessages and your text messages [TS]

01:14:38   from the phone I don't understand how [TS]

01:14:40   the something with a lightning cable is [TS]

01:14:41   reading that I guess it's it's [TS]

01:14:43   pretending to be like itunes or [TS]

01:14:45   something [TS]

01:14:46   yeah many gay yeah you'll have to give [TS]

01:14:48   it permission on your iPhone way that I [TS]

01:14:50   thought I want to trust it right trust [TS]

01:14:52   this thing and it will take it over and [TS]

01:14:53   I guess it'll put your I message and [TS]

01:14:57   text message history into a low i guess [TS]

01:15:01   or or maybe their messages that I don't [TS]

01:15:03   know which apt are going to put that [TS]

01:15:05   history into but that's a big deal like [TS]

01:15:07   this suit they really i mean whether [TS]

01:15:09   it's going to work or not they seem too [TS]

01:15:10   seriously be saying look we know there's [TS]

01:15:13   a lot of people using iPhones who are [TS]

01:15:15   also using heavily into google services [TS]

01:15:17   including I'm sure thousands of people [TS]

01:15:20   who work at Google and they're making [TS]

01:15:22   that they're doing the best effort they [TS]

01:15:24   can to say you would we want to make it [TS]

01:15:26   pop [TS]

01:15:26   table for you to switch and there's a [TS]

01:15:30   couple of things that they're all on the [TS]

01:15:32   text back page in a way that to me these [TS]

01:15:35   are a couple of things where they're [TS]

01:15:37   obviously ahead of apple and you have to [TS]

01:15:40   say you know Apple it's it's they've I [TS]

01:15:42   think that you know they really need to [TS]

01:15:45   catch up here's one of them unlimited [TS]

01:15:46   storage for photos and videos at full [TS]

01:15:50   resolution right if you buy a pixel your [TS]

01:15:53   your google photos account will and [TS]

01:15:56   here's what I'm curious about that is it [TS]

01:15:57   only for photos you've shot on the pixel [TS]

01:16:00   or can you shoot 4k video on another [TS]

01:16:02   camera and because you have owned a [TS]

01:16:03   pixel you can upload it all to your [TS]

01:16:05   google account em who I don't know but [TS]

01:16:09   even if it is only for the photoshoot on [TS]

01:16:11   the pixel that's that is a hell of a [TS]

01:16:14   thing Apple gives you five gigabytes of [TS]

01:16:16   storage for free and that includes [TS]

01:16:18   everything your backups your documents [TS]

01:16:21   and your photos and Google is saying for [TS]

01:16:25   photos [TS]

01:16:26   unlimited at full resolution that is a [TS]

01:16:30   huge difference because really people [TS]

01:16:32   run up against that five gigabyte limit [TS]

01:16:34   if they shoot photos with any regularity [TS]

01:16:36   let alone if they shoot 1080p or 4k [TS]

01:16:39   video yeah and that thing is that [TS]

01:16:42   five-year my limit has been around [TS]

01:16:43   forever you know I mean I'd I think that [TS]

01:16:46   it's if it i'm not sure this well [TS]

01:16:49   because i don't know if people don't [TS]

01:16:53   know this is a big factor in people not [TS]

01:16:55   buying an iphone but if it does for [TS]

01:16:58   black of a better word shame it you know [TS]

01:17:04   shame apple into giving us unlimited [TS]

01:17:06   storage for free or at least some [TS]

01:17:09   enormous amount you know some finite and [TS]

01:17:11   but enormous amount every I would love [TS]

01:17:13   that [TS]

01:17:14   that would be that would thank Google [TS]

01:17:15   for that yeah and even if Apple wanted [TS]

01:17:19   to segregate photos storage from other [TS]

01:17:22   storage you know instead of just saying [TS]

01:17:24   you're not one bugging out where [TS]

01:17:25   everything goes into but but i think [TS]

01:17:27   they should have both i think five [TS]

01:17:28   gigabytes is not enough especially [TS]

01:17:30   didn't it [TS]

01:17:31   I really think the morning but now that [TS]

01:17:32   the minimum font sizes 32-gigabyte how [TS]

01:17:34   can the storage be five gigabytes oh [TS]

01:17:36   it's impossible it's ridiculous like you [TS]

01:17:38   go to backup and I'm [TS]

01:17:40   my wife and I have different we have [TS]

01:17:41   separate iCloud accounts so we use the [TS]

01:17:43   same itunes account so she gets all my [TS]

01:17:45   purchases but she has her own iCloud [TS]

01:17:48   account so all of her photos and all [TS]

01:17:51   that stuff sink to her phone but I don't [TS]

01:17:52   get them all in my photostream right [TS]

01:17:55   not because we you don't wear those you [TS]

01:17:57   care but it's just a little less messy [TS]

01:17:59   and i got like 1500 screenshots and my [TS]

01:18:02   camera so you might see all that junk [TS]

01:18:04   you know and these pictures of events [TS]

01:18:06   she doesn't even know what I do for a [TS]

01:18:07   living so she's ok but the that whole [TS]

01:18:11   like she has a five-year quite so now i [TS]

01:18:14   have to pay to upgrade her when I've [TS]

01:18:17   already paid upgrade myself because i [TS]

01:18:19   have three phones and she's got her [TS]

01:18:22   phone and my daughter's ipad and her [TS]

01:18:24   iPad and you know it cetera and the its [TS]

01:18:28   full instantly instantly you know just [TS]

01:18:30   to ensure that she doesn't lose stuff [TS]

01:18:34   she's gotta back up to iCloud or up her [TS]

01:18:36   iCloud storage because they mean she [TS]

01:18:39   didn't have a computer like we are truly [TS]

01:18:41   a post computer household aside from me [TS]

01:18:43   which has to sort of is like tied to my [TS]

01:18:46   desk tops because I choose to be right i [TS]

01:18:50   mean i could probably do my job from my [TS]

01:18:52   iphone [TS]

01:18:52   don't tell my boss but you know that the [TS]

01:18:55   the big screens to help especially on [TS]

01:18:57   busy news days or when I'm you know [TS]

01:18:59   managing a huge team across multiple [TS]

01:19:01   continents but my wife doesn't do that [TS]

01:19:03   and her work even better bring computers [TS]

01:19:05   into the water so she doesn't care right [TS]

01:19:07   and so for her computer is your phone [TS]

01:19:10   and is her iPad and she doesn't have [TS]

01:19:12   anything to plug it into the back it up [TS]

01:19:14   you know if I wasn't if I didn't have [TS]

01:19:16   this you know desktop there would be no [TS]

01:19:19   option to do that and not only want her [TS]

01:19:20   to do that right because i erase and put [TS]

01:19:23   install beta hasn't all kinds of weird [TS]

01:19:25   stuff on my machine and machines [TS]

01:19:27   encrypted and all kinds of junk so you [TS]

01:19:30   know this [TS]

01:19:30   maybe i'm not home she can't get on it [TS]

01:19:32   or whatever so for her [TS]

01:19:34   I cloud is her computer right that is [TS]

01:19:37   her storage that is everything that's [TS]

01:19:39   all of the storage in the world that she [TS]

01:19:41   has aside from local on her phone and [TS]

01:19:43   it's just really crippling and silly for [TS]

01:19:45   it to be so small out of the gate like [TS]

01:19:47   it should guarantee that you should be [TS]

01:19:49   able to back up a full iphone yeah [TS]

01:19:51   out of like out-of-the-box anything else [TS]

01:19:54   is just kind of silly [TS]

01:19:55   yeah and I you know it's it i'm only [TS]

01:19:59   saying that Apple has to do this for [TS]

01:20:02   people who have purchased devices of you [TS]

01:20:05   know I don't know where you cut it off [TS]

01:20:06   but you know I i don't think that they [TS]

01:20:10   should necessarily get free unlimited [TS]

01:20:11   storage to anybody who just signed up [TS]

01:20:13   for free by cloud account but if you [TS]

01:20:15   want if you're if you've bought a new [TS]

01:20:18   device especially the iphones which [TS]

01:20:21   start at six hundred forty nine dollars [TS]

01:20:23   or seven hundred dollars or something [TS]

01:20:24   like that [TS]

01:20:25   i I'd you know and it's easy for me I [TS]

01:20:27   always say this it's easy for me to [TS]

01:20:28   spend Tim Cook's money from my armchair [TS]

01:20:30   here but here's an existence proof that [TS]

01:20:32   is possible here is a phone you can buy [TS]

01:20:34   for the exact same prices the iphone [TS]

01:20:35   that comes with free unlimited cloud [TS]

01:20:37   storage for photos and video so you know [TS]

01:20:40   to me the bar is raised and it's way [TS]

01:20:42   above it's not like two you know five [TS]

01:20:44   gigabytes vs 10 gigabytes it's five [TS]

01:20:46   gigabytes which is not enough vs [TS]

01:20:48   unlimited pure and simple that Apple it [TS]

01:20:51   needs to catch up the other one [TS]

01:20:53   it's right here is that they do [TS]

01:20:55   fast-charging they call it seven hours i [TS]

01:20:57   don't mind sure seven hours of what they [TS]

01:20:59   say you can get seven hours of battery [TS]

01:21:01   life in just 15 minutes with the pics [TS]

01:21:03   right now I thought it was my guess was [TS]

01:21:06   my guess was they've included a lot more [TS]

01:21:10   expensive [TS]

01:21:11   hi wat adapter and i'm looking at the [TS]

01:21:14   text back and that's exactly it as it [TS]

01:21:15   comes with a USB c18 wanted aptor right [TS]

01:21:19   that's the the thing that makes the [TS]

01:21:22   iphone so slow to charges that it comes [TS]

01:21:23   with a 5 watt adapter it's if you plug [TS]

01:21:27   an iphone i think it's true for the [TS]

01:21:29   regular seven but I know it's true the [TS]

01:21:31   seven plus if you plug it into the [TS]

01:21:33   expensive a ipad pro at 12-1 adapter it [TS]

01:21:37   charges way faster and apple sells I [TS]

01:21:40   forget how many watts it is but they [TS]

01:21:41   sell like a fifty or sixty dollar [TS]

01:21:44   standalone adapter that will charge it [TS]

01:21:47   even faster than that so it's not like [TS]

01:21:48   iphones can't do fast-charging nobody [TS]

01:21:51   just knows about it because they shipped [TS]

01:21:53   with these measly little 51 adapters [TS]

01:21:55   that charge well sort of [TS]

01:21:57   right like yeah it will charge faster [TS]

01:21:59   absolutely you can charge it with an [TS]

01:22:01   ipad adapter it'll charge I don't know [TS]

01:22:03   no let's call it 2x faster right right [TS]

01:22:06   but the the quick charging that's like [TS]

01:22:08   15 minutes 47 hours or whatever I mean [TS]

01:22:11   that's like 4x to 5x the normal charging [TS]

01:22:13   rate of a bone and generally speaking [TS]

01:22:16   that has to be enabled by quick charging [TS]

01:22:19   secure a circuitry so quick charging [TS]

01:22:22   circuitry and then a controller which [TS]

01:22:24   controls that obviously the rate and [TS]

01:22:26   voltage and all of that stuff going into [TS]

01:22:28   the battery by qualcomm makes a quick [TS]

01:22:30   charge system right so if you're using [TS]

01:22:32   snapdragons in your phone you can get [TS]

01:22:33   there quick charge you know [TS]

01:22:35   plug-and-play and in your device as a [TS]

01:22:38   manufacturer I'm saying you know you can [TS]

01:22:40   you can grab Qualcomm's chip and and put [TS]

01:22:42   it in there and then we'll give you [TS]

01:22:44   faster charging and and all of that but [TS]

01:22:46   i think it's just a there is a real like [TS]

01:22:51   there's a real disconnect between this [TS]

01:22:56   concept of oh I'm gonna charge my phone [TS]

01:22:59   real fast and i'm also going to ensure [TS]

01:23:04   that the battery lasts a long time you [TS]

01:23:06   know and and doesn't deteriorate because [TS]

01:23:09   quick charging does damage batteries [TS]

01:23:11   right the faster you charge the the [TS]

01:23:14   battery the more strain you put on it [TS]

01:23:16   and the more aging cycles you put on [TS]

01:23:18   that the chemistry so there are [TS]

01:23:21   trade-offs you know and sometimes they [TS]

01:23:22   get hot and sometimes they explode so [TS]

01:23:25   quick charging is is good and [TS]

01:23:28   interesting technology that could very [TS]

01:23:31   well paved the way towards like well if [TS]

01:23:33   you can charge something in five minutes [TS]

01:23:35   who really cares how long the battery [TS]

01:23:37   lasts you know I tend to think that for [TS]

01:23:39   the price that I phones cost they should [TS]

01:23:41   ship with that at least the 10 watt [TS]

01:23:43   power adapter if not the 12-volt power [TS]

01:23:45   adapter [TS]

01:23:46   yeah i know its integral chapter 2 but I [TS]

01:23:51   still feel like it would get your part [TS]

01:23:53   of the way there i don't know if you've [TS]

01:23:54   heard about this but it's because of [TS]

01:23:56   power adapters and stuff like that [TS]

01:23:57   samsung has some problems with the [TS]

01:24:02   batteries in and their phones i had and [TS]

01:24:06   i hadn't did you see the story today I'm [TS]

01:24:08   sure you did because you stand out of [TS]

01:24:09   everything that some some guy was on a [TS]

01:24:11   Southwest flight this morning [TS]

01:24:13   and I his good note 7 he would probably [TS]

01:24:18   even powered off he says but whatever it [TS]

01:24:21   it started burning a hole in his pocket [TS]

01:24:23   and so we got out of a pocket and you [TS]

01:24:26   know there's smoke coming out of it so [TS]

01:24:28   they evacuated before the plane took off [TS]

01:24:29   planes on the ground and there you know [TS]

01:24:31   the the flight staff on the southwest [TS]

01:24:33   was like well everybody knows get [TS]

01:24:34   everybody off the plane nobody got hurt [TS]

01:24:36   calm and orderly you know disembarkation [TS]

01:24:39   set the word yes and then they went in [TS]

01:24:42   to take a look and it burned through the [TS]

01:24:44   floor of the plane I hadn't heard that [TS]

01:24:48   bit but the scary part the really scary [TS]

01:24:50   part is that it was a updated the phone [TS]

01:24:54   that he just bought on September 20 [TS]

01:24:55   hours and was supposedly had like the [TS]

01:24:57   marking on the package that says this is [TS]

01:24:59   one of the good ones not one of the bad [TS]

01:25:00   ones right which makes me think I've [TS]

01:25:04   been wondering for a while with this [TS]

01:25:06   fiasco and people keep writing to me [TS]

01:25:08   because I think people don't follow [TS]

01:25:09   closely and people get on an airplane [TS]

01:25:10   and apparently lately it's it were [TS]

01:25:13   around the world you got on an airplane [TS]

01:25:14   and one of the things they say is if you [TS]

01:25:16   have a samsung galaxy note 7 you must [TS]

01:25:18   power it off now and keep it power not [TS]

01:25:20   for the entire flight which is a [TS]

01:25:22   terrible publicity I mean just tried to [TS]

01:25:24   follow everything worse thoughts of will [TS]

01:25:27   average has been ever I've seen people [TS]

01:25:29   on Twitter saying that they're telling [TS]

01:25:30   people out in the airport to that [TS]

01:25:32   they're you know you know when they're [TS]

01:25:33   like hey we're going to board your [TS]

01:25:35   flight 677 is going to board in about 10 [TS]

01:25:38   minutes [TS]

01:25:38   oh and if you have a galaxy note 7 you [TS]

01:25:40   gotta power it off [TS]

01:25:42   come on please board now we're getting [TS]

01:25:45   seven just throwing the trash on your [TS]

01:25:46   way in [TS]

01:25:47   I've been wondering for awhile how are [TS]

01:25:50   they going to deal with this when [TS]

01:25:51   there's good ones and bad ones and and [TS]

01:25:53   you say oh no i've got i just got my new [TS]

01:25:55   one but it's got the green battery icon [TS]

01:25:58   up in a corner its it [TS]

01:25:59   this one's good are they gonna they [TS]

01:26:01   gonna believe that are they going to be [TS]

01:26:02   like no way buddy you're turning it off [TS]

01:26:04   and now they're gonna believe them are [TS]

01:26:07   you kidding me [TS]

01:26:08   we couldn't for a decade we couldn't use [TS]

01:26:10   our devices on planes just because they [TS]

01:26:11   thought maybe maybe something might [TS]

01:26:14   interfere that they had no evidence of [TS]

01:26:16   so I don't think so my other thought [TS]

01:26:20   with this news today that a [TS]

01:26:22   quote-unquote good galaxy note 7 caught [TS]

01:26:24   fire on plane is that they're gonna [TS]

01:26:25   wreck this [TS]

01:26:26   for everybody and they're just going to [TS]

01:26:27   say you've got to turn all of your [TS]

01:26:28   phone's power cannot just sleeping [TS]

01:26:30   you've got our a model before you step [TS]

01:26:33   on the plane and did you know whether [TS]

01:26:35   they can make you do that or not but [TS]

01:26:37   they could certainly notice if you have [TS]

01:26:38   it out here sitting in your seat and [TS]

01:26:40   you're dicking around on your phone and [TS]

01:26:41   I don't know what I would do for them [TS]

01:26:43   2013 that is God that is the worst [TS]

01:26:46   scenario my god now you give me [TS]

01:26:48   nightmares for nick bilton 200 undo all [TS]

01:26:52   of his work [TS]

01:26:52   yeah yeah exactly Nick Bilton goddess to [TS]

01:26:55   be able to use our flight while landing [TS]

01:26:57   an hour damn word Samsung's going to [TS]

01:26:59   record for everybody well I i know we [TS]

01:27:01   gotta wrap it up i know the baseball [TS]

01:27:02   game is starting but i gotta do a third [TS]

01:27:03   sponsored and we can we can talk about [TS]

01:27:05   every else you want to talk about for [TS]

01:27:06   the rest of the show already in third [TS]

01:27:08   and final sponsor amazing coincidence [TS]

01:27:11   given what we'll be talking about in the [TS]

01:27:13   next segment of the show [TS]

01:27:14   it really is a coincidence but it's [TS]

01:27:16   interesting is 0 te R 0 0 is a modern [TS]

01:27:23   new Wi-Fi system for your house and the [TS]

01:27:28   basic premise is one Wi-Fi router is not [TS]

01:27:31   enough it's not strong enough signal for [TS]

01:27:34   most people's houses maybe if you live [TS]

01:27:35   in a oh you know studio apartment or [TS]

01:27:37   something like that sure you're fine but [TS]

01:27:39   if you have a house that has more than [TS]

01:27:41   more than one or two floors or it has [TS]

01:27:44   thick walls or any sorts of things that [TS]

01:27:46   can interfere with the signal you might [TS]

01:27:48   notice that there are parts of your [TS]

01:27:49   house that don't get a good Wi-Fi signal [TS]

01:27:52   your hero is designed to change all of [TS]

01:27:53   this [TS]

01:27:54   they make a single device it's a small [TS]

01:27:56   elegant box about the size of an apple [TS]

01:27:58   TV sort of apple style round wreck [TS]

01:28:00   design and you just buy more than one of [TS]

01:28:02   them so I think like one of the basic [TS]

01:28:04   packs that they recommend for most [TS]

01:28:05   people based on square footage to get a [TS]

01:28:07   three pack you get three of these things [TS]

01:28:08   you hook one of them up to your cable [TS]

01:28:11   you put the other two strategically [TS]

01:28:13   around the house and you that your work [TS]

01:28:16   is done you just get negotiate that the [TS]

01:28:19   different pods negotiate with each other [TS]

01:28:21   and they just do the work to form a mess [TS]

01:28:24   network that blankets your home and fast [TS]

01:28:26   reliable Wi-Fi they sent me a three pack [TS]

01:28:29   when they started sponsoring the show i [TS]

01:28:31   set it up i set it up thinking okay I'll [TS]

01:28:34   set this up and then I'll go back to my [TS]

01:28:36   Apple whatever its called ah and I never [TS]

01:28:40   went back to my airport because the [TS]

01:28:43   Eurosystem was as good or better at [TS]

01:28:47   every single spot in my house and I [TS]

01:28:49   didn't I really was more work to like [TS]

01:28:51   unbox the devices and plug them in then [TS]

01:28:53   it was the to set it up that's like you [TS]

01:28:55   unbox it you plug them in and you're [TS]

01:28:57   done it's unbelievable the configuration [TS]

01:29:00   goes through a really nice iphone app so [TS]

01:29:02   there's no you know command-line typing [TS]

01:29:05   or logging in through a stupid web [TS]

01:29:07   browser and a certain port or something [TS]

01:29:08   like that you just get on the euro app [TS]

01:29:10   on your phone could not be easier [TS]

01:29:13   they're protected with state-of-the-art [TS]

01:29:14   wpa2 encryption of course and I heroes [TS]

01:29:20   update automatically [TS]

01:29:21   so if there's like a security update or [TS]

01:29:22   performance update just updates by [TS]

01:29:25   itself it's so great they have new feet [TS]

01:29:28   Dave new features like parental controls [TS]

01:29:30   where you can create profiles for your [TS]

01:29:31   kids and you can manage what they want [TS]

01:29:33   and when they have internet access to it [TS]

01:29:37   just go check it out i cannot tell you [TS]

01:29:39   everything there is to know about this [TS]

01:29:40   in the course of one little sponsorship [TS]

01:29:42   read just note that they more or less [TS]

01:29:45   recommend one euro for every thousand [TS]

01:29:47   square feet of your home they've got [TS]

01:29:48   more information on the website where [TS]

01:29:50   you can figure out how many you want a [TS]

01:29:51   new and here's the most important thing [TS]

01:29:52   of all 30 day money-back guarantee so by [TS]

01:29:56   one see if it works you've got 30 days [TS]

01:29:58   to just put it back in the box send it [TS]

01:30:00   back to them no questions asked and [TS]

01:30:02   it'll be done [TS]

01:30:03   here's what you do to find out more [TS]

01:30:05   you've got to remember this promo code [TS]

01:30:07   is the talk show the talk show just go [TS]

01:30:10   to erode com e ro . com and check out [TS]

01:30:14   you select overnight shipping and that [TS]

01:30:17   code the talkshow get you overnight [TS]

01:30:19   shipping so depending on the time of day [TS]

01:30:20   you're listening to me tell you this you [TS]

01:30:21   could have it by tomorrow for free [TS]

01:30:24   shipping wise so go check them out [TS]

01:30:27   hero.com [TS]

01:30:28   so I say coincidental because one of the [TS]

01:30:32   products google announced at their event [TS]

01:30:35   was called google Wi-Fi which is a thing [TS]

01:30:38   that works a lot like sounds like it [TS]

01:30:40   works a lot like 0 where you can buy [TS]

01:30:41   more than one of these things you spread [TS]

01:30:44   them around the house and it gives you [TS]

01:30:46   y5 and it does all the negotiation for [TS]

01:30:48   you right [TS]

01:30:52   and as I watched that part of the [TS]

01:30:54   presentation I've been thinking ever [TS]

01:30:56   since 0 sponsored the show but watching [TS]

01:30:58   google say it is i began thinking you [TS]

01:31:01   know it has been i don't remember the [TS]

01:31:02   last time Apple has said a damn word [TS]

01:31:04   about airport and airport is seems like [TS]

01:31:08   it's like outdated [TS]

01:31:10   yeah exactly i mean i-i i did the same [TS]

01:31:14   thing i bought a pack of Eros and 400 is [TS]

01:31:17   it singular has what's the plural [TS]

01:31:19   I don't know i'm going to call them [TS]

01:31:19   heroes hang out here oh ok like back [TS]

01:31:24   awhile 0 a murder of Eros and i [TS]

01:31:28   installed them and I like him a lot [TS]

01:31:31   I mean if they generally cover well they [TS]

01:31:33   cover areas of my house where I did not [TS]

01:31:35   have coverage before even like I [TS]

01:31:37   configured a handful of other extenders [TS]

01:31:40   like you know an express attached to my [TS]

01:31:43   extreme and you know blah blah blah [TS]

01:31:45   right and none of those seem to work as [TS]

01:31:48   well as the euro so you can just extend [TS]

01:31:50   your arrow spot i guess it's comfortable [TS]

01:31:52   its cover sation like i like it i like [TS]

01:31:54   the concept a lot and yeah apple hasn't [TS]

01:31:56   done a whole lot with that and it does [TS]

01:31:58   seem like a very apple-like concept so [TS]

01:32:00   just unplug it plug this in and use an [TS]

01:32:03   iphone app and you're done right and [TS]

01:32:05   like that's like I could see an apple [TS]

01:32:07   version of that where you take it out of [TS]

01:32:09   the box and you plug it in and your [TS]

01:32:11   iphone sees it over Bluetooth you know [TS]

01:32:13   Ellie and says like oh hey do you want [TS]

01:32:15   to set up your Wi-Fi now and you hit yes [TS]

01:32:17   like the air pod connect thing you know [TS]

01:32:19   when you flip flip over the airport case [TS]

01:32:21   it pops up with a little white card and [TS]

01:32:22   I could totally see like it makes [TS]

01:32:24   citizens to have an apple system that [TS]

01:32:26   works just like that but if they don't [TS]

01:32:28   and it's still very complex and the [TS]

01:32:31   airport that utility is not user [TS]

01:32:34   friendly and doesn't work at the time so [TS]

01:32:36   it was so much better than what it used [TS]

01:32:38   to be before you know if you are using [TS]

01:32:41   like it's just [TS]

01:32:42   or you know netgear something like that [TS]

01:32:44   but it by today's standards and compared [TS]

01:32:47   to let you know i r+ perfect example you [TS]

01:32:49   just open the case and you're not like [TS]

01:32:50   it's like you're not picking like which [TS]

01:32:52   gigahertz bluetooth to use which one is [TS]

01:32:55   the least noise you're not picking in [TS]

01:32:57   our like the way that with airport [TS]

01:32:58   you're still supposed to pick between [TS]

01:32:59   five gigahertz and 2.5 gigahertz and [TS]

01:33:02   pick a channel and it you don't have to [TS]

01:33:05   do it why do you have to do anything why [TS]

01:33:06   can't the software just figured out and [TS]

01:33:08   it seems like you know that certainly 10 [TS]

01:33:09   and and and that's seems like that's the [TS]

01:33:12   exact description for google Wi-Fi the [TS]

01:33:16   thought i had though is that right after [TS]

01:33:18   Google Wi-Fi they announced the google [TS]

01:33:20   what's a comment [TS]

01:33:21   the thing that you talked to him yeah [TS]

01:33:24   google home [TS]

01:33:25   I don't understand why those are [TS]

01:33:26   separate products or at least why can't [TS]

01:33:28   Google how I understand that you [TS]

01:33:29   wouldn't want to buy separate google [TS]

01:33:31   homes to be the pods that extend the [TS]

01:33:33   Wi-Fi but it seems to me like there were [TS]

01:33:35   two teams that weren't talking to each [TS]

01:33:37   other that should have been talking to [TS]

01:33:38   each other because maybe like you're [TS]

01:33:40   you're one you know base station should [TS]

01:33:42   be the google home [TS]

01:33:44   yeah i think that two teams thing is [TS]

01:33:46   probably right but i also think that [TS]

01:33:48   they are they're aiming that as their [TS]

01:33:51   have to be a product that people [TS]

01:33:52   purchase that already have Wi-Fi routers [TS]

01:33:55   and not really looking to buy new ones i [TS]

01:33:57   think that yeah I could conceivably see [TS]

01:33:59   the technology being built into it in [TS]

01:34:01   the future where it's like oh if you get [TS]

01:34:03   a cool home guess what it'll act as a [TS]

01:34:04   google Wi-Fi add on to more and you'll [TS]

01:34:07   be golden [TS]

01:34:07   but i don't think that that was their [TS]

01:34:09   MVP you know the other thought that [TS]

01:34:11   occurred to me after I thought about [TS]

01:34:12   that was my first impression is why they [TS]

01:34:14   showing me to white boxes that you plug [TS]

01:34:16   in and you know right right there the [TS]

01:34:19   other thought that occurred to me is it [TS]

01:34:22   not just in my house but it i think most [TS]

01:34:24   people's houses she might want to put [TS]

01:34:26   them in very different spots it seems [TS]

01:34:28   like the alexa type devices or the echo [TS]

01:34:31   type devices lot of people put them in [TS]

01:34:34   the kitchen for obvious reasons they [TS]

01:34:36   might put them emi- on my bar sounds [TS]

01:34:39   like a good location and that's not [TS]

01:34:42   necessarily where your cable connection [TS]

01:34:45   is coming in where you could plug it [TS]

01:34:46   into you know by ethernet take just to [TS]

01:34:48   get the basic eat you know internet [TS]

01:34:51   signal to begin with [TS]

01:34:52   which is probably in your living room [TS]

01:34:54   mmm yeah so I could see that I know that [TS]

01:34:59   makes some sense do you think apple is [TS]

01:35:01   going to have something along these [TS]

01:35:02   lines [TS]

01:35:03   yeah of course I wonder how they're [TS]

01:35:06   gonna do it and I wonder how imminent it [TS]

01:35:08   is because at this point at this point [TS]

01:35:10   now the Indians later than next year I [TS]

01:35:13   would be shocked right I'm making I [TS]

01:35:16   don't think it's this year right [TS]

01:35:18   I don't think it's this year either i [TS]

01:35:20   think it maybe maybe like a march thing [TS]

01:35:22   next year where there's already really [TS]

01:35:25   was going to be new ipads in march right [TS]

01:35:27   yeah they make some sense i mean we [TS]

01:35:30   gotta you know if you look so many the [TS]

01:35:33   max hasn't been updated in so many years [TS]

01:35:35   that I you know later this year is going [TS]

01:35:37   to be mac time later this month maybe [TS]

01:35:39   even but the that's all the rumors you [TS]

01:35:42   know but i don't see that it's kind of [TS]

01:35:45   packed to put it in here and I really [TS]

01:35:47   see them setting it up in spring and [TS]

01:35:51   then selling it into summer and then it [TS]

01:35:54   becomes like the big Christmas item [TS]

01:35:56   because it's like oh you have an iphone [TS]

01:35:57   this works great with it or you know [TS]

01:35:59   whatever the case may be [TS]

01:36:00   yeah and you know they're obviously not [TS]

01:36:02   going to be first echo is going to get [TS]

01:36:04   credit for being first apples often [TS]

01:36:07   first you know it's you know did you [TS]

01:36:10   know depending on how your perception of [TS]

01:36:13   what a smartphone is they were either [TS]

01:36:15   very late to smartphones or if they were [TS]

01:36:18   the first one to come out with the first [TS]

01:36:19   real smartphone right and maybe like [TS]

01:36:22   that so yet it [TS]

01:36:24   yeah I'm sorry guys well I just think [TS]

01:36:26   that you know the it looks weird though [TS]

01:36:30   now that they're behind more than one [TS]

01:36:32   company in this regard [TS]

01:36:34   yeah well I can't say that I think that [TS]

01:36:38   and I think you you can see if you have [TS]

01:36:40   the same experience and maybe a [TS]

01:36:41   different one than me but i'll tell you [TS]

01:36:43   see reworks a hell of a lot better when [TS]

01:36:44   it can hear you and the iphone is not a [TS]

01:36:48   good listening device [TS]

01:36:51   at all like really bad unless it's [TS]

01:36:54   really quiet which is why people there's [TS]

01:36:56   all these jokes about Cirie not [TS]

01:36:58   understanding your Baba but like you [TS]

01:37:00   know Apple built their own voice team [TS]

01:37:02   because they weren't really happy with [TS]

01:37:03   the way the voice was being interpreted [TS]

01:37:05   by this nuance which is what they were [TS]

01:37:08   using the filter 19 they made their own [TS]

01:37:10   software and when you couple that with [TS]

01:37:13   four microphones like with the air pods [TS]

01:37:16   and you have two sets of being forming [TS]

01:37:18   you don't be lightly beamforming [TS]

01:37:20   microphones combined with a little bit [TS]

01:37:23   of you know bone conduction a little bit [TS]

01:37:26   of accelerometer to say oh you're just [TS]

01:37:27   moving you know it's vibrating you're [TS]

01:37:29   talking like these signals that it's [TS]

01:37:31   picking up and saying hey you're talking [TS]

01:37:33   to community let's go right let me [TS]

01:37:35   listen carefully and let me filter out [TS]

01:37:37   the other noise and cancel all that out [TS]

01:37:39   it is really reliable I mean like the [TS]

01:37:41   Serie commands that I give them my ear [TS]

01:37:43   pods are incredibly rarely [TS]

01:37:45   misinterpreted you know what happens [TS]

01:37:47   after that is a whole nother [TS]

01:37:48   conversation right but the actual [TS]

01:37:50   picking up of the voice is very good and [TS]

01:37:53   that's the echoes secret sauce and it [TS]

01:37:55   has seven microphones in it it's being a [TS]

01:37:58   beam forms those the audio coming in to [TS]

01:38:01   isolate that audio from other audio [TS]

01:38:03   which is why i can understand my kid you [TS]

01:38:05   know and why you can understand me from [TS]

01:38:07   over facing away from it all took [TS]

01:38:10   towards the stove away from it in the [TS]

01:38:12   you know kitchen 15 feet away and they [TS]

01:38:15   it still picks it up just fine and start [TS]

01:38:17   my timer you know so i think that [TS]

01:38:18   there's like some technological [TS]

01:38:19   advancements there that will make Siri [TS]

01:38:22   you know kind of react and be more [TS]

01:38:25   responsive that I think people aren't [TS]

01:38:27   you know picking up on quite yet but [TS]

01:38:29   will once it launches but i think that [TS]

01:38:31   that's got to be like you if you ask [TS]

01:38:34   echo if you ask Alexa or the echo [TS]

01:38:37   something and she doesn't get it or she [TS]

01:38:39   doesn't hear you you feel like a dope [TS]

01:38:41   right like you feel like a real idiot [TS]

01:38:43   like talking to nothing when nothing [TS]

01:38:45   responds like the adoption of these [TS]

01:38:48   things is really going to depend on the [TS]

01:38:50   man answering you because the moment [TS]

01:38:51   that sort of a suspension of disbelief [TS]

01:38:57   you know that you've gotta a person on [TS]

01:39:00   the other end of that artificial [TS]

01:39:02   intelligence that wants to talk to you [TS]

01:39:04   is [TS]

01:39:04   broken it makes you feel dumb and people [TS]

01:39:08   don't like to feel that way so I think [TS]

01:39:09   that once you have hardware that can [TS]

01:39:11   really with concrete surety pick you up [TS]

01:39:15   listen to you and at least give you some [TS]

01:39:17   response even say oh I can't help you [TS]

01:39:19   you know I think it's definitely gonna [TS]

01:39:21   be interesting and I think the Apple has [TS]

01:39:23   some stuff to offer their that isn't yet [TS]

01:39:25   public you know I i think that are [TS]

01:39:27   components of Syria that people have not [TS]

01:39:29   seen because Apple has chosen not to [TS]

01:39:31   expose them that will be very surprising [TS]

01:39:34   when they are actually you don't rolled [TS]

01:39:38   out or made available [TS]

01:39:41   well that sounds to me like you know [TS]

01:39:42   something i'm nothing done [TS]

01:39:46   I have to say I it's funny because I [TS]

01:39:49   could talk to you because you and I both [TS]

01:39:50   have these quote-unquote pre-production [TS]

01:39:53   air pods so we can compare and everybody [TS]

01:39:55   else is still left to speculate on what [TS]

01:39:57   the experience is like the longer i go [TS]

01:39:58   with them the more i love them and i do [TS]

01:40:02   miss having playback controls on the [TS]

01:40:05   thing that I can like triple click to [TS]

01:40:07   like fast-forward 30 seconds or [TS]

01:40:09   something like that but not too much and [TS]

01:40:13   you can use Siri to say next track and [TS]

01:40:18   it works really well and there is a [TS]

01:40:19   delay it takes a little bit longer than [TS]

01:40:22   clicking a button but not so much that I [TS]

01:40:25   mind it the one thing i miss on the air [TS]

01:40:27   pods compared to the my either any [TS]

01:40:32   previous headphones I've had that have [TS]

01:40:33   had some kind of controls on the wires [TS]

01:40:35   is the volume control because you try it [TS]

01:40:38   you have to use your phone to do the [TS]

01:40:40   volume or your watch [TS]

01:40:43   you can't even use Siri like I tried it [TS]

01:40:45   you DoubleTap and said Cirie turn it up [TS]

01:40:47   two clicks and she says I can't do that [TS]

01:40:49   for you if you haven't if you're an [TS]

01:40:52   apple watch where you have your Apple [TS]

01:40:54   watch on its again I always do when I go [TS]

01:40:56   running you start to get used to that [TS]

01:40:58   and it's like that's where you go to the [TS]

01:41:00   but even there it's like if I'm [TS]

01:41:02   listening to overcast it's like when I [TS]

01:41:04   first term my watch up I've got the [TS]

01:41:07   workout app is going and I've gotta tap [TS]

01:41:09   a couple times and I've got to tap the [TS]

01:41:10   side button to get to the playback [TS]

01:41:12   controls so you just can't just go to [TS]

01:41:14   the watch and tap tap to make it louder [TS]

01:41:17   because it [TS]

01:41:18   you know I'm gonna noisy part of the [TS]

01:41:20   city and there's more traffic but other [TS]

01:41:22   than the volume control i like the [TS]

01:41:24   airport's better than my any previous [TS]

01:41:27   headphones that I've used with my phone [TS]

01:41:29   in every single record [TS]

01:41:31   yeah it's great i mean obviously the [TS]

01:41:33   number one question is always does it [TS]

01:41:35   fall out the answer is no and people [TS]

01:41:36   refuse to believe you because there's [TS]

01:41:38   just nothing to pull them out right [TS]

01:41:40   there is no mass there's no cord [TS]

01:41:41   attached you know they they have little [TS]

01:41:44   very little mask themselves and even [TS]

01:41:46   when i get sweaty and I wouldn't you [TS]

01:41:47   doing running on the treadmill or [TS]

01:41:49   whatever it doesn't you know it's fine [TS]

01:41:51   they say i wouldn't recommend them as [TS]

01:41:53   work out here but that's why they have [TS]

01:41:54   the beats right but they are pretty good [TS]

01:41:56   and so I know something i have a friend [TS]

01:41:58   who's like in love with the earpods [TS]

01:42:00   raised like before the earpods no [TS]

01:42:03   headphones fit my ears right and you [TS]

01:42:05   know maybe he's weird and maybe we're [TS]

01:42:07   all not weird or whatever but he loves [TS]

01:42:09   them so he's like super super stoked to [TS]

01:42:12   get the the air pods because he loves [TS]

01:42:15   the shape but I i have people talk to me [TS]

01:42:18   on the exact opposite spectrum where [TS]

01:42:19   they just don't fit their ears at all [TS]

01:42:22   you know they earpods the regular your [TS]

01:42:24   pants and I'm like I tell him flat out [TS]

01:42:26   looked at if those don't fit your ears [TS]

01:42:28   you know these are not gonna fit either [TS]

01:42:31   you know so don't go there it's just not [TS]

01:42:34   worth it right over the spending the [TS]

01:42:36   money or try mon or whatever here try [TS]

01:42:38   these on [TS]

01:42:39   but other than that fit question like [TS]

01:42:41   most people just are really excited and [TS]

01:42:44   I honestly have not a whole lot of bad [TS]

01:42:46   things to say they're loud they're [TS]

01:42:48   crispy like they sound good i think [TS]

01:42:50   personally the moment the sound quality [TS]

01:42:52   is a little bit better than you know any [TS]

01:42:55   other pod and yeah i agree with you that [TS]

01:42:58   volume and forward and back track [TS]

01:43:00   controls my biggest peeve and if they [TS]

01:43:03   could find a way to do that with touch i [TS]

01:43:04   would be that would be set [TS]

01:43:06   yeah like if they could do is keep the [TS]

01:43:08   double click for Cirie and maybe let [TS]

01:43:11   that you assigned triple and quadruple [TS]

01:43:13   tap I don't think like a single tap and [TS]

01:43:16   hold maybe if they can detect a hold [TS]

01:43:18   I don't know you know like if they can [TS]

01:43:21   detect oh you didn't release your finger [TS]

01:43:22   from it seems like they could but that [TS]

01:43:24   is the accelerometer but it's the only [TS]

01:43:26   loss for me only con for me [TS]

01:43:28   and in and your mileage is going to vary [TS]

01:43:30   outfit i don't know what to tell you but [TS]

01:43:32   if you know i'm with you if you if you [TS]

01:43:34   either can abide by the wired your [TS]

01:43:38   bought earpods from apple or you even [TS]

01:43:40   like them [TS]

01:43:41   you're going to love the air pops whoo [TS]

01:43:44   and it's like I'm like the idea i'm at [TS]

01:43:48   the point already where the idea of [TS]

01:43:49   having a wire connecting my headphones [TS]

01:43:51   to my phone it seems preposterous [TS]

01:43:53   oh my god it feels so annoying it's so [TS]

01:43:56   annoying it's something like so I have [TS]

01:43:59   the bluetooth have a bluetooth setup [TS]

01:44:01   beats the over ears that annoys [TS]

01:44:04   cancellation that I've used for airplane [TS]

01:44:06   flights and then i have the bose like [TS]

01:44:08   the you know quite see 25-year the qc25 [TS]

01:44:12   whatever they are right the quiet [TS]

01:44:14   comfort inn which are nice and then I [TS]

01:44:16   have a set of wireless jaybird x2's [TS]

01:44:19   which technically still have a wire [TS]

01:44:21   between them but the workout one's [TS]

01:44:23   coming to the beach configuration you [TS]

01:44:25   know the workout yes but the Jaybirds [TS]

01:44:26   are great they're like a really great [TS]

01:44:28   set of work out your wireless earbuds [TS]

01:44:30   but the way that these work i mean even [TS]

01:44:33   though other ones the other stuff that [TS]

01:44:34   goes in your ear i have never been true [TS]

01:44:37   you know hugely fun i have a pair of [TS]

01:44:39   those here's I don't know if you're [TS]

01:44:41   familiar with every startup called here [TS]

01:44:43   and space are a I think just here like [TS]

01:44:47   hea are ok um and they're the startup [TS]

01:44:51   it's not a headphone it's a microphone [TS]

01:44:54   that takes the audio coming in and [TS]

01:44:58   filters it for you so it's like [TS]

01:45:00   augmented ears like cyborgs ears so you [TS]

01:45:04   plug them in they have a little [TS]

01:45:06   microphone on the outside and they [TS]

01:45:07   grabbed the sound and process it and put [TS]

01:45:11   it into your ears so like let's say you [TS]

01:45:13   go to a concert and you want to turn [TS]

01:45:14   down the volume you put your here's in [TS]

01:45:16   and you just grab your iphone and go to [TS]

01:45:19   do and it turns on the exterior volume [TS]

01:45:21   it's pretty while thats crazy [TS]

01:45:24   no no I love them and it's like you if [TS]

01:45:26   you're at a place where like you know i [TS]

01:45:28   got i went to see Hamilton right I got [TS]

01:45:30   stuck up on that rafters like everybody [TS]

01:45:32   but I just got really lucky and got a [TS]

01:45:34   affordable ticket before it really [TS]

01:45:35   exploded but you could you put those [TS]

01:45:37   things in and you can just you can [TS]

01:45:39   filter out the people around you [TS]

01:45:41   as they're talking quieter and just pick [TS]

01:45:43   up the louder noises which is the people [TS]

01:45:45   you know speaking from the stage and it [TS]

01:45:47   feels like the right in front of you [TS]

01:45:48   it's actually pretty crazy cool [TS]

01:45:50   technology but those are the the ones [TS]

01:45:52   that I've had the most experience with [TS]

01:45:54   just sitting in the ear and i can tell [TS]

01:45:56   you they feel like you feel them right [TS]

01:45:57   there there you know and maybe they'll [TS]

01:45:59   get lighter and better over time [TS]

01:46:00   this is just a start-up but the air pods [TS]

01:46:03   are totally different bag because [TS]

01:46:04   they're so light there so you know [TS]

01:46:07   they're not even there you really forget [TS]

01:46:08   you're wearing them and it's just [TS]

01:46:10   throwing those in picking out of the [TS]

01:46:12   case and throwing them in is just the [TS]

01:46:14   amount of freedom there is is insane [TS]

01:46:16   it's really nice and the battery life is [TS]

01:46:18   for me has been amazing [TS]

01:46:20   I almost never remember to charge the [TS]

01:46:22   damn thing and the case was still at [TS]

01:46:24   twenty-eight percent and the headphones [TS]

01:46:26   for it [TS]

01:46:27   hundred percent so anyway can't wait for [TS]

01:46:29   everybody else to get him but I really [TS]

01:46:31   the longer i use them more bigger fan I [TS]

01:46:33   am before we wrap up anything else you [TS]

01:46:36   want to talk about you want to join a [TS]

01:46:37   quick drop your guess as to who's gonna [TS]

01:46:40   buy Twitter and disney yeah I mean [TS]

01:46:43   there's this is equal so we reported [TS]

01:46:46   that disney was looking right so we we [TS]

01:46:48   asked around and we heard yes [TS]

01:46:50   disney is looking at it has been looking [TS]

01:46:51   for a while we were we were pretty close [TS]

01:46:54   on doing it and then I think worker [TS]

01:46:56   somebody scripts but that's fine you [TS]

01:46:57   know stuff happens but anyway we heard [TS]

01:47:00   it the disney side of thing is like [TS]

01:47:03   there's a lot of pluses and negatives [TS]

01:47:05   and it's just like worlds collide for me [TS]

01:47:07   right because i'm a huge fan of the [TS]

01:47:09   company know what they've done in in [TS]

01:47:11   historical methodology these days I [TS]

01:47:14   can't be a fan because I'm we report on [TS]

01:47:16   various aspects of the company so more [TS]

01:47:18   just like it you know fascinated with it [TS]

01:47:20   right um but I am fasting with a lot of [TS]

01:47:23   aspects of that company from you know [TS]

01:47:25   they're the movies to the to the TV [TS]

01:47:28   business to the parks and and on so on [TS]

01:47:31   and so forth right but i think that it's [TS]

01:47:34   there are some real easy alignments and [TS]

01:47:38   there's some real hard cliffs [TS]

01:47:41   yes to that happening and I just don't [TS]

01:47:44   know which one would win out you know [TS]

01:47:45   the biggest the biggest one which we [TS]

01:47:47   mentioned in our story about it was it [TS]

01:47:51   twitter is supposed to be agnostic and [TS]

01:47:54   when it comes to media [TS]

01:47:55   companies right aside from special deals [TS]

01:47:57   like they come within a foul or whatever [TS]

01:47:59   to broadcast stuff but they're supposed [TS]

01:48:00   to be like oh hey we did this with the [TS]

01:48:02   NFL we can do with you too but disney's [TS]

01:48:04   a huge media company so if they buy [TS]

01:48:06   Twitter are they isolating it from the [TS]

01:48:10   rest of the media landscape and that's [TS]

01:48:12   probably the biggest like and check into [TS]

01:48:15   my column [TS]

01:48:16   I've been saying for years that one of [TS]

01:48:18   the most amazing things about Twitter [TS]

01:48:19   that I think people overlook is how [TS]

01:48:21   ubiquitous the ids are for people who [TS]

01:48:25   are famous like if you watch sports or [TS]

01:48:28   you watch news and i watch both sports [TS]

01:48:30   and special election year i watch the [TS]

01:48:32   news when people come on to commentate [TS]

01:48:34   on you know who won the debate or who [TS]

01:48:36   what do you think about buck showalter [TS]

01:48:37   not putting Zach Britton the game [TS]

01:48:41   yeah they tell you the twitter name of [TS]

01:48:43   everybody who's on TV [TS]

01:48:44   they'll say you know here's Jimmy [TS]

01:48:46   Rollins for piano former shortstop [TS]

01:48:48   here's his twitter name everybody's [TS]

01:48:50   twitter name is up there does that [TS]

01:48:51   happen does does TNT sports put the [TS]

01:48:55   twitter handles up for these people when [TS]

01:48:57   twitter is owned by the company that [TS]

01:48:58   also owns ESPN yeah right exactly [TS]

01:49:01   exactly [TS]

01:49:03   I you know and that's a lot of you know [TS]

01:49:04   that's a lot of the value in Twitter to [TS]

01:49:06   me i don't know quite how you connect [TS]

01:49:08   that you be qu d and this sort of this [TS]

01:49:11   is the default you know Facebook would [TS]

01:49:13   love to have that but they don't like [TS]

01:49:14   the twitter at names is a huge thing and [TS]

01:49:17   it's a way to say hey if you want to [TS]

01:49:19   connect to this person online you do it [TS]

01:49:21   on Twitter [TS]

01:49:22   yeah that's a huge part of the value I [TS]

01:49:24   don't know how you quite connected to [TS]

01:49:25   making money but it certainly is part of [TS]

01:49:27   the value because to me [TS]

01:49:29   fundamentally the thing that's valuable [TS]

01:49:31   is attention [TS]

01:49:32   I you know I've this is the central John [TS]

01:49:35   Gruber central theory of the media is [TS]

01:49:38   that attention attention more than money [TS]

01:49:40   is that is the foundation currency [TS]

01:49:42   because it's the one thing that there's [TS]

01:49:44   a limit to each person x the number of [TS]

01:49:47   hours a day that they're awake [TS]

01:49:49   that's the total amount of attention [TS]

01:49:50   that's possible twitter has a lot of it [TS]

01:49:53   and yeah I don't hate connected to [TS]

01:49:57   monetization but it's got to be possible [TS]

01:49:59   and i could see Disney doing it but I do [TS]

01:50:02   I i have the same fear as you where I [TS]

01:50:04   feel like they could they could kill the [TS]

01:50:06   Golden Goose because it [TS]

01:50:08   just by buying it it takes away the [TS]

01:50:11   ubiquity of the president's that people [TS]

01:50:13   have yeah [TS]

01:50:16   the funny thing is that Twitter shot [TS]

01:50:18   himself in the foot from almost day 1 by [TS]

01:50:20   obeying the industry's metrics yeah I by [TS]

01:50:25   treating the Mau as the god of all this [TS]

01:50:29   product decisions and and data and if it [TS]

01:50:32   had realized or recognized or embraced [TS]

01:50:35   early on its nature as a place for [TS]

01:50:40   people to have a strong identity and to [TS]

01:50:43   contribute to a conversation but also a [TS]

01:50:47   place that welcomes passive viewership [TS]

01:50:50   in its doing that now are trying to [TS]

01:50:53   reposition itself as that now but it's [TS]

01:50:56   hard to do that right you can't you're [TS]

01:50:58   gonna sell an advertiser on the fact [TS]

01:51:00   that okay we only have three more 280 [TS]

01:51:02   million users or whatever but those turn [TS]

01:51:05   80 million users are creating you know a [TS]

01:51:08   billion users worth of content right and [TS]

01:51:11   then that it's hard to like sell that as [TS]

01:51:14   a package if you have it that hasn't [TS]

01:51:16   been your your premise from the [TS]

01:51:17   beginning and that's it's rough we know [TS]

01:51:20   you you're you're treating these logged [TS]

01:51:22   out users trying to now say hey these [TS]

01:51:25   are valued like the viewer on ESPN is [TS]

01:51:29   seeing the tweet like that still value [TS]

01:51:32   right it's still attention and still all [TS]

01:51:35   that stuff but yeah you know [TS]

01:51:36   monetization is a huge problem there [TS]

01:51:38   because it's like how do you connect [TS]

01:51:39   those disparate entities beyond ad [TS]

01:51:42   tracking and and that sort of thing but [TS]

01:51:45   hedge I've always felt strongly that [TS]

01:51:47   that Twitter's biggest place should have [TS]

01:51:49   been around identity you know because [TS]

01:51:51   like Woody your identity online used to [TS]

01:51:54   be if you were a quote on quote online [TS]

01:51:57   person you used to be your URL right [TS]

01:52:00   like if you are early early to the [TS]

01:52:03   internet you had an email address in a [TS]

01:52:05   URL or you know one or the other or both [TS]

01:52:08   and today almost nobody has a URL [TS]

01:52:11   because creating websites is sort of [TS]

01:52:13   like too much effort right is too much [TS]

01:52:16   anxiety to maintain and expensive and [TS]

01:52:20   everything else instead there's so many [TS]

01:52:21   sir [TS]

01:52:21   services that covers so many millions or [TS]

01:52:23   billions of people that you can create [TS]

01:52:25   an identity by simply signing up for one [TS]

01:52:28   like Twitter and saying this is my [TS]

01:52:29   identity and there are people like that [TS]

01:52:31   on facebook but there it's much rare [TS]

01:52:34   then on Twitter like if you google [TS]

01:52:37   almost anybody's name that has any sort [TS]

01:52:39   of basic activity on Twitter their [TS]

01:52:41   twitter handle is going to give you [TS]

01:52:43   everything you need to know about them [TS]

01:52:44   probably you know in in bed at a glance [TS]

01:52:47   like where they were when they do with a [TS]

01:52:50   treatable day when they talk about their [TS]

01:52:51   interests you know what are they [TS]

01:52:54   interested in what they don't understand [TS]

01:52:56   you could go one level deeper look at [TS]

01:52:57   their favs to see kind of what their [TS]

01:53:00   tastes are in humor or and you know in [TS]

01:53:03   news or you know whatever right or who [TS]

01:53:05   they followed cetera but no other [TS]

01:53:07   network on the planet offers that [TS]

01:53:09   Facebook doesn't offer that because it [TS]

01:53:11   was based its core base was like oh [TS]

01:53:15   networks of people already know each [TS]

01:53:16   other and Twitter's like networks of [TS]

01:53:18   people that you're strangers you know [TS]

01:53:20   that don't know each other until you do [TS]

01:53:22   until you look at their profile and all [TS]

01:53:24   the sudden you get a at least a basic [TS]

01:53:25   picture of who they are and that that [TS]

01:53:27   play I think is very interesting and [TS]

01:53:29   that's something that Disney i think [TS]

01:53:31   actually has a better ability to [TS]

01:53:33   understand than a lot of the other [TS]

01:53:35   buyers who might want to treat it more [TS]

01:53:37   of like a marketing channel you know or [TS]

01:53:39   or attack that angle of which i don't [TS]

01:53:42   think is a strong for Twitter's teacher [TS]

01:53:44   and I'm not as bullish about that [TS]

01:53:45   yeah i agree i I don't quite see the all [TS]

01:53:49   the dots that connect from here to there [TS]

01:53:51   where we're twitter is a thriving Disney [TS]

01:53:54   property but I i buy into it my [TS]

01:53:57   intuition says that there is a path i [TS]

01:54:00   don't know i can't describe it in detail [TS]

01:54:02   but my intuition says that there's a [TS]

01:54:04   path there and that you know may make [TS]

01:54:06   you know obviously they could screw it [TS]

01:54:07   up and it a hundred different ways but [TS]

01:54:09   that there's potential there that i am [TS]

01:54:12   more optimistic than just about anybody [TS]

01:54:13   else who's about disney owning Twitter [TS]

01:54:15   than just about anybody else has been [TS]

01:54:16   named and I almost feel like it would be [TS]

01:54:20   better than Twitter remaining [TS]

01:54:21   independent at this point because it [TS]

01:54:23   seems like twitter is I don't think [TS]

01:54:24   that's an option to be honest now I [TS]

01:54:26   really don't at this point [TS]

01:54:28   and you know we'll see i think but it [TS]

01:54:32   smells like it's gonna happen soon [TS]

01:54:34   it just seems like boy there's and I see [TS]

01:54:36   reports every couple days about progress [TS]

01:54:38   being made on this and action on [TS]

01:54:40   Twitter's board part on a part of [TS]

01:54:42   Twitter's board to start you know [TS]

01:54:43   listening two bids and doing the math [TS]

01:54:46   and stuff like that right i think that [TS]

01:54:48   what you end up with is you have you had [TS]

01:54:51   the monetary and the math side of things [TS]

01:54:53   then you have the the how does it fit [TS]

01:54:58   like this it's a distraction right [TS]

01:55:00   because when your company's biggest [TS]

01:55:02   disney and you have a big pot of money [TS]

01:55:03   to play with or debt you know that you [TS]

01:55:06   can borrow on 22 kind of by what you [TS]

01:55:09   want and make your own choose your own [TS]

01:55:12   destiny it a at some point becomes a [TS]

01:55:14   question of is this additive or is it [TS]

01:55:17   subtractive like is it a distraction [TS]

01:55:19   which sure we could buy it we can afford [TS]

01:55:20   it it makes some sense as a holistic [TS]

01:55:22   business and we see how we can maybe [TS]

01:55:24   make a little bit better better business [TS]

01:55:26   of it but is it a distraction and one of [TS]

01:55:29   the like one of the things that I like [TS]

01:55:31   to look at in historically with Disney [TS]

01:55:33   is their purchase of the channel that [TS]

01:55:36   will become ABC family [TS]

01:55:37   mm which was a disaster like it was a [TS]

01:55:40   boondoggle from the beginning right [TS]

01:55:42   think that from the moment the hands [TS]

01:55:44   were shook in sun valley to you know [TS]

01:55:47   that six times it was reprogrammed to [TS]

01:55:50   try and be like oh this is working in [TS]

01:55:52   that girl's we're gonna email that [TS]

01:55:53   tweens we're going to have met you know [TS]

01:55:55   25 to 35 or do you know all these [TS]

01:55:57   reprogramming and stuff is just a huge [TS]

01:55:59   boon doggle the try to get that thing [TS]

01:56:00   successful and they they just really [TS]

01:56:03   went wrong [TS]

01:56:05   like from the very beginning and it was [TS]

01:56:07   a distraction and they could have [TS]

01:56:09   probably created at wholesale you know [TS]

01:56:11   it's just a cable channel and it costs [TS]

01:56:13   so much angst and firings and you know [TS]

01:56:17   attention subtracted from the rest of [TS]

01:56:20   the business and that I think is the [TS]

01:56:21   equation that goes to their heads when [TS]

01:56:23   they look at something like Twitter it's [TS]

01:56:24   like yeah it's cool it's interesting [TS]

01:56:26   it's a property that has a very [TS]

01:56:28   extremely unique amongst all other [TS]

01:56:31   internet property's value but is it a [TS]

01:56:35   distraction for us and if the answer is [TS]

01:56:36   yes it's better not to do it even if all [TS]

01:56:39   other things said it's an interesting [TS]

01:56:42   I it also occurs to me when Disney in [TS]

01:56:46   their properties start getting into [TS]

01:56:48   technology is it occurs to me this [TS]

01:56:53   anecdote a link to it i forget when I [TS]

01:56:55   like to it as a while ago but there's [TS]

01:56:57   somebody is referencing my link to it [TS]

01:56:58   goes back in 2011 from it a book about [TS]

01:57:05   inside ESPN those guys have all the fun [TS]

01:57:08   inside the world of ESPN the story goes [TS]

01:57:11   that ESPN President George bodenheimer [TS]

01:57:12   attended the first disney board meeting [TS]

01:57:15   in orlando florida just after the [TS]

01:57:16   company had bought pixar the innovative [TS]

01:57:18   new animation factory and he spotted [TS]

01:57:20   apple CEO steve jobs in a hallway seemed [TS]

01:57:22   like a good time to introduce himself [TS]

01:57:25   hi I'm George bodenheimer he said two [TS]

01:57:27   jobs i run ESPN jobs just looked at him [TS]

01:57:30   and said nothing other than your phone [TS]

01:57:32   is the dumbest fucking idea I've ever [TS]

01:57:33   heard turned and walked away [TS]

01:57:38   yes the great when I love the link [TS]

01:57:41   they've got a picture to it was in fact [TS]

01:57:42   tying things together it was a samsung [TS]

01:57:44   phone of course it was alright we got [TS]

01:57:50   that we got baseball watch with ya short [TS]

01:57:53   episode is gone an hour 14 minutes [TS]

01:57:55   anything else you wanted to mention [TS]

01:57:56   before we drop off no I'm good I'm good [TS]

01:57:59   I can just tell you I've I've made last [TS]

01:58:02   minute can you do my show request to [TS]

01:58:03   people before and but never his last [TS]

01:58:06   minute as literally this one was and I I [TS]

01:58:09   can't tell you how much I appreciate [TS]

01:58:10   your time but also to provide just [TS]

01:58:13   feeling it was a perfect week to have [TS]

01:58:14   you on [TS]

01:58:15   so I thank you matthew people can forget [TS]

01:58:18   all the pans are you know they want at [TS]

01:58:20   TechCrunch worries can ask with these [TS]

01:58:23   scoops and then on twitter how to spell [TS]

01:58:26   your Twitter handle Panzer PA and zer [TS]

01:58:30   even know your real surname is spelled [TS]

01:58:32   with an A in there but yeah we'll figure [TS]

01:58:35   that [TS]

01:58:36   yeah it's extremely confusing people [TS]

01:58:38   will figure out so my thanks to you and [TS]

01:58:39   my thanks to the terrific sponsors we [TS]

01:58:42   had this week we had a fracture will get [TS]

01:58:45   your pictures printed on class igloo get [TS]

01:58:48   yourself an internet for your team and [TS]

01:58:50   last but not least 0 PR 0 where you can [TS]

01:58:54   set up a much better [TS]

01:58:56   home Wi-Fi there we go you got it [TS]