The Talk Show

112: ‘Retina Quality’, With Guest Paul Kafasis


00:00:00   I thought we got to talk about the thing which doing my thang how was your week [TS]

00:00:04   arrival yeah I'm game how was your week I don't know I don't think I talk to you [TS]

00:00:16   about it we haven't we haven't had a working refrigerator in five weeks [TS]

00:00:19   Amy mentioned that he had a healthy thing and that you're it's like you've [TS]

00:00:23   got like i mean obviously you could 454 within the last five weeks you could [TS]

00:00:29   have just run out and bought a new refrigerator but you're in you're in [TS]

00:00:32   some kind of a spat with the regulator [TS]

00:00:35   like it's not even just on principle its first of all getting a frigid here [TS]

00:00:40   requires a crane so that's a whole thing so we were trying to get it fixed [TS]

00:00:46   because instead of noon to hire a crane to bring a new fridge in and take the [TS]

00:00:50   old one out why why would you need a crane these steps to situations [TS]

00:00:54   staircase situation yes turkeys are too narrow and modern refrigerators are [TS]

00:00:59   inside of a car exactly oK so it's a whole thing and finally they were trying [TS]

00:01:05   to fix it and I was like 56 that I don't care and finally they said okay we can [TS]

00:01:09   fix it here's to grand and I said great I'll buy a new fridge and then I found [TS]

00:01:13   out that I needed to get it repaired need to get trained in rather and so the [TS]

00:01:18   two grand doesn't even cover it is it has been good so what do you what you [TS]

00:01:24   doing with your perishables I mean it is on the other hand you guys are in the [TS]

00:01:28   midst of record cold so I mean like you could you could keep frozen stuff [TS]

00:01:32   outside right right but the temperature fluctuates too much such that like you [TS]

00:01:37   know if you got here if you got something that only you only needs to be [TS]

00:01:40   refrigerated it's no good cold and then some days it gets warm enough that [TS]

00:01:44   anything you have out there that frozen is no good I got a little mini fridge [TS]

00:01:47   that's that's all I've got right now did you buy that especially just for this no [TS]

00:01:53   fortunately I guess it was a wine cooler it's it's but it gets down when when you [TS]

00:01:58   crank it like it's called it goes I'm looking at it right now when it could go [TS]

00:02:01   down as low as it goes it's it's cold enough to keep some milk and [TS]

00:02:04   what the hell do I have in there and get some pasta sauce butter I'm living like [TS]

00:02:12   a savage John about ice that's outside I can just grab a handful right now you [TS]

00:02:18   have ice cubes are you just taking like since no I have not been using ice I've [TS]

00:02:23   been drinkin my my drinks straight up so how much snow you have outside does it [TS]

00:02:30   is it come down at all you got over your your readers we we crossed 32 degrees it [TS]

00:02:36   was above freezing today for the first time in the second time in like a month [TS]

00:02:40   so we lost a little bit today and it was good [TS]

00:02:42   like depth wise if I look outside a small child would still be buried highly [TS]

00:02:49   doubt that we got a good couple to 34 feet crazy also doesn't help when you [TS]

00:02:56   need to get a fridge in and this whole thing it's not like I'm just saying no I [TS]

00:03:01   refuse to buy new fridge I'm I'm trying to buy a new fridge but still all [TS]

00:03:05   headache it's just one of those things you just never really anticipate having [TS]

00:03:11   to do without knowing exactly I've never and I've never had to buy when I don't [TS]

00:03:15   have never bought appliances before for example imagine if you're give your [TS]

00:03:20   toilet stopped working like that could happen right especially you know it's a [TS]

00:03:25   lot more likely that let's say if you live in a small apartment with only one [TS]

00:03:28   toilet that it could break and then you know you obviously you would you would [TS]

00:03:33   accelerate you know you call a plumber and when the situation and hopefully get [TS]

00:03:37   it [TS]

00:03:37   expedited service but in the meantime if you like it would it would never stopped [TS]

00:03:42   you do every 15 minutes you forget you go two piece toilet again [TS]

00:03:47   well I'm not that you would actually using ensure that by time you know you [TS]

00:03:50   look at the broken toilet you do realize crap but like what we did I mean I guess [TS]

00:03:55   you'd like [TS]

00:03:56   jars on I don't know I guess I don't know hopefully that doesn't come up we [TS]

00:04:01   got a couple bathroom so that one should be good on that one but only got one [TS]

00:04:04   fridge but it's the same thing no you just take modern [TS]

00:04:08   you know these modern luxuries for granite we don't even think of them as [TS]

00:04:11   luxuries but they are oh yeah well it's worth it when I was talking my [TS]

00:04:14   grandmother she's nine years old and she is Devin icebox like a literal icebox [TS]

00:04:20   where they would put a piece of ice in there to keep things cold it's just like [TS]

00:04:25   a big steel box and any guy would come once a week with like like twenty-pound [TS]

00:04:30   block of ice like a microwave oven size black ice right and drop it in there and [TS]

00:04:35   then that would keep your perishables in there well I don't think she told me was [TS]

00:04:40   that you had to drain it all the time I smelled that's that's a huge pain in the [TS]

00:04:44   ass your drain your fridge once a day when I asked raising but we take it for [TS]

00:04:50   granted I have a new appreciation for the goddamn refrigerator yeah well I'll [TS]

00:04:56   trade you problems I don't know yea oh I would trade you in a heartbeat [TS]

00:05:03   you can have my toilet and my will do I have to start from scratch or do I start [TS]

00:05:08   from where you are now just start from where I am now and and you start from [TS]

00:05:12   where I am cause like I feel like I'm nearing the end I'll go back to the [TS]

00:05:17   beginning years although I don't know I don't know I had I got a lot of 8 a.m. [TS]

00:05:21   wake-up calls for this John this service people trying comin 8 a.m. you would [TS]

00:05:26   like that you know I had had 8 a.m. follow up with my surgeon alright [TS]

00:05:33   alright so what's the difference [TS]

00:05:35   I gotta talk about it so it's gotta come out within the next week I'm missing the [TS]

00:05:40   Apple event so a week ago I suffered a detached retina my left eye which is not [TS]

00:05:46   good [TS]

00:05:48   this that I guess you can't see type of situation they're supposed to states to [TS]

00:05:53   to stay attached right so that was Tuesday Wednesday one day later [TS]

00:05:59   had surgery at the Wills Eye Hospital radio in philadelphia and I and our son [TS]

00:06:06   Yelp 5 stars they do advertise themselves as the world's finest I [TS]

00:06:12   hospital so I got that going for me but the is is not a a quick recovery is a [TS]

00:06:21   long slow recovery and the procedure that I had involves a gas bubble [TS]

00:06:27   injected in the back of my eye that route then holds the repaired right now [TS]

00:06:33   in place so I right in front of the guy went in my right now then at the very [TS]

00:06:41   end of this procedure they put a gas bubble back there and that's crazy right [TS]

00:06:46   i mean it's it's it's 18 told me I thought they were making it up it's like [TS]

00:06:52   a little guy is pushing the right now all the time don't write a little bubble [TS]

00:06:57   little bubble butts like it like you got a little due to marry just keeping [TS]

00:07:00   everything in place to keep it in place so it is I was very confused at first I [TS]

00:07:06   thought it was that they were saying that it was like a sack or like a [TS]

00:07:08   balloon filled with gas or something and in a dialogue that sucks and you know [TS]

00:07:13   obviously at some point you have to go back and they gonna have to take this [TS]

00:07:16   thing out but no it's just a gas bubble it is injecting gas and my I will [TS]

00:07:20   naturally absorb it over the course of six to 10 weeks and it will shrink [TS]

00:07:26   little drinkin my field of vision but anyway long story short one of the [TS]

00:07:33   results of this is that while I have this gas problem I i cannot step foot on [TS]

00:07:40   an airplane or at least I can step foot in an airplane that is up in the air and [TS]

00:07:44   you're probably climb mountains no I well that's recognized recommended [TS]

00:07:48   against [TS]

00:07:49   altitude changes so another way it was explained to me is absolutely positively [TS]

00:07:54   no no airplanes if you can avoid it don't go to the Poconos ok what about [TS]

00:08:02   Denver or like i wud river would presume if if the Poconos are are out there was [TS]

00:08:08   definitely numbers and you know how would I get to Denver you know and have [TS]

00:08:14   to be a long drive on driving so I will miss the Apple event which is seven [TS]

00:08:20   we're recording right now on Monday March seven 7 days I will not be able to [TS]

00:08:24   to make that I think I live stream yeah I hope so I don't know it'll be weird [TS]

00:08:29   story like the old days I mean it's you know at least for the first half of the [TS]

00:08:33   Ramadan farbod never went to the press event so I gotta back out unfortunately [TS]

00:08:39   the world conference to it is the end of the month I said you should just cruise [TS]

00:08:44   over Ireland yeah that would be the options so that the conference is in [TS]

00:08:48   Ireland guess my only I think that would be my only option would be to two crews [TS]

00:08:53   there I looked it up I think it's like an eight day each way crews which would [TS]

00:08:58   have to do and I don't know that they run them until like April or May cuz [TS]

00:09:04   it's pretty cold out there right now right because it wouldn't even be enough [TS]

00:09:07   to get to England because you know you think you know when you're booking [TS]

00:09:13   flights to Ireland or something like that if it goes through Heathrow or [TS]

00:09:16   something you don't really give it any second thought because it's like it like [TS]

00:09:20   a 15 minute flight you know I mean right but if you can't get on an airplane [TS]

00:09:25   you know the difference between England and Ireland is actually pretty [TS]

00:09:29   significant did Stephen ya never really a good never really matters when you're [TS]

00:09:34   flying everywhere that Ireland is actually you know and island but once [TS]

00:09:39   you can't get on a plane yes [TS]

00:09:42   well so you've you've had to bail on your belly on the Walkabout [TS]

00:09:46   unfortunately bailing on this conference are you just in a bad what you have to [TS]

00:09:51   do so they let you walk around the AM I allowed to you know obviously I mean [TS]

00:09:56   there's been no disruption during fireball I i even though I was posting [TS]

00:10:03   it was so it's just weird with the way modern anesthesia works it's just crazy [TS]

00:10:07   its like eleven o'clock I was high as a kite they didn't put me under which is [TS]

00:10:14   terrifying and I know anybody is outdated sounds absolutely positively [TS]

00:10:18   terrified that you're awake for some kind of operation I hear I but you're so [TS]

00:10:23   catch your eye [TS]

00:10:24   you're so far out of it that it it really I actually found it to be rather [TS]

00:10:29   enjoyable like [TS]

00:10:31   and modern anesthesia you know I've had unfortunately you know more of it and I [TS]

00:10:37   would like lately they've really gotten good at making not just putting you [TS]

00:10:43   under just making sure that you're out or whatever but actually like making [TS]

00:10:47   your mood euphoric like these guys are in your after during ok like when you're [TS]

00:10:54   in the operating room they'd done this trip to find an easy holla just sit well [TS]

00:11:00   as I hospital you you feel good so now you're kind of wishing that they had to [TS]

00:11:05   go back in there and and pull this little sack out and when I wouldn't go [TS]

00:11:09   that far [TS]

00:11:11   wasn't packet that wasn't that good but there were moments when I was you know [TS]

00:11:16   kind of their like aware of my weather was going on and I have to say it was [TS]

00:11:23   sort of a euphoria it was it was a very good feeling but the procedure was like [TS]

00:11:28   an hour longer so you know so 11 to 12 I'm in their their operating out of it [TS]

00:11:34   for the most part not unconscious but there are moments right here my surgeon [TS]

00:11:39   talking and you know it was bizarre it's it's but it's your so high so crazy [TS]

00:11:47   crazy high [TS]

00:11:48   do you remember anything he said like [TS]

00:11:53   should he be careful about what he saying when it's working on you yeah [TS]

00:11:56   obviously I'm at one point he was talking about some kind of bold and it [TS]

00:12:00   was very very clear to me and he was it was a very reassuring it was it was like [TS]

00:12:04   he an air of competence and precision that was inspiring but it was he was he [TS]

00:12:13   was clearly talking to his fellow like you know I don't think on president and [TS]

00:12:20   why they call them fellows but in other words a young doctor whose like his [TS]

00:12:23   Padawan affected ok suppress it was clear that he wasn't talking to anybody [TS]

00:12:28   else in the ER is certainly wasn't talking to me he was talking to his [TS]

00:12:32   fellow and it was something about four corners something something something [TS]

00:12:40   bold and then you don't want to do it like that you want to do it like this [TS]

00:12:43   and it was you know super day did they give you like a little I talked to they [TS]

00:12:47   do a little work while you are under no no it was a definite about the ratner it [TS]

00:12:53   was alright [TS]

00:12:54   some part of the torn portion of the rent I don't know that it was folded [TS]

00:12:57   under I don't know something about a fold I dunno maybe they throw in a [TS]

00:13:01   little plastic surgery well you're under [TS]

00:13:04   I don't know if so that didn't help much but anything that you were out and then [TS]

00:13:10   and then you're back to work by three o'clock I'm you know I like noon 1111 [TS]

00:13:17   the noon as they might surgery [TS]

00:13:19   you know 12:30 or so is when I remembers seeing Amy in the recovery room you know [TS]

00:13:28   so apparently I was still out for maybe a half hour after the procedure was over [TS]

00:13:32   and I was definitely not right you know it's good it's a good thing that hit me [TS]

00:13:38   hit him make you have like they don't sign you out on your own like a meal but [TS]

00:13:46   we literally I mean this is obviously this whole situation is very unfortunate [TS]

00:13:51   run of bad luck but there's all sorts of its mixed in with little bits of good [TS]

00:13:57   luck [TS]

00:13:58   like just by pure coincidence we certainly didn't pick our house because [TS]

00:14:02   of it but we we literally lived four blocks away from my hospital it's less [TS]

00:14:07   than a five minute walk it isn't we live incredibly close so we walked down you [TS]

00:14:12   know and did you walk there and back [TS]

00:14:14   yeah alright I mean it's relives it's so close that it when there's no better way [TS]

00:14:20   to do it right it you know if the way if it were raining or something I guess we [TS]

00:14:24   take cab you know but it would it would make 0 sense to drive [TS]

00:14:28   I mean there's I think some people you know they do have a parking garage so it [TS]

00:14:32   would be closer to her house but it's okay by the time you waited for the [TS]

00:14:36   elevator in the parking garage it's all said and done it probably takes about [TS]

00:14:39   the same amount of time to walk in the front door as it does from so we walked [TS]

00:14:44   home by like three o'clock I was writing and reading working during farmville now [TS]

00:14:49   what day was this cause maybe we should look at this and yeah baby that was [TS]

00:14:53   Wednesday so would have been Wednesday the 25th yeah I want to check and see if [TS]

00:15:02   it can even make sense that did actually occurred to me maybe I should maybe it [TS]

00:15:09   shouldn't be there any I'd post on Wednesday Dec here scroll down [TS]

00:15:18   looks pretty normal they do give you a piece of paper that I think I sent this [TS]

00:15:26   to you because I knew that you would enjoy it [TS]

00:15:28   yeah here's wednesday I don't think I was very busy man jus google plans new [TS]

00:15:34   headquarters and I think it was you know was obviously I was not a prolific but [TS]

00:15:42   you know I can read and write or talk about how you got a you know you gotta [TS]

00:15:55   bail on this stuff but i dont sharpest attack that there's no long-term [TS]

00:15:58   repercussions of the sedatives it and you know i mean it's at the basic gist [TS]

00:16:03   though when I first told me that though i i you know you hear what you want to [TS]

00:16:07   hear my thoughts as well as opposed to fly but I guess I can still do but no [TS]

00:16:11   it's not like you know maybe you shouldn't try this is you go blind if [TS]

00:16:17   you fly yeah I hear a gas bubble in the I think probably probably don't wanna [TS]

00:16:21   change my mind elevation too much [TS]

00:16:24   yeah well you know I can you take a sealed bag a chips on a plane like you [TS]

00:16:27   buy it at the airport by a baguette chips are you taking on the plane and [TS]

00:16:30   then when you open it up mid-flight it's popped out like the balloon because [TS]

00:16:34   you're changing air pressure that year I know that would mean I think that's [TS]

00:16:38   exactly what would happen to them I would burst but it doesn't seem out of [TS]

00:16:45   the question I would risk it [TS]

00:16:48   that stupid commercial where the guy was like guys get on an airplane and it said [TS]

00:16:55   his back hurts and it's like a Tylenol or something but she's like we have [TS]

00:17:00   aspirin aspirin I'm not have a heart attack my back hurts that guy was a real [TS]

00:17:09   racist don't you why why are racist because it was clearly an international [TS]

00:17:17   flight and she was i think i think is a Japanese airline and cheese [TS]

00:17:20   he he's talking to her as if like she doesn't understand English like no no [TS]

00:17:26   I'm not having a heart attack [TS]

00:17:28   it's my back yet dumbass I just got like at Bear they've had a meeting where [TS]

00:17:36   they've been so successful with this another way that aspirin is now [TS]

00:17:41   prescribe you know like people of a certain age spots it pop one aspirin a [TS]

00:17:45   day and it just somehow for reasons that you know don't understand don't really [TS]

00:17:50   know but they just clinical studies show popping aspirin a day you there's less [TS]

00:17:53   chance of something I guess it's something like that but you know how I [TS]

00:17:59   read about it awhile ago like nobody really has any idea how aspirin works [TS]

00:18:02   like aspirin was just some ancient you know we're not right right it's like [TS]

00:18:05   five thousand years all we just know it works even if it's five thousand but [TS]

00:18:09   it's you know it certainly was widely used like you know in 1804 at the end of [TS]

00:18:13   the eighteen hundreds of then you know is taking the snake oil era and it was [TS]

00:18:17   something that actually did work you know it does actually decrease pain but [TS]

00:18:23   I know the meeting the dad were there like one hour everybody's forgotten that [TS]

00:18:28   you can take aspirin for pain relief [TS]

00:18:30   nobody's find out no one thinks it's only perot heart attack could you [TS]

00:18:36   imagine he allegedly hitting that little thing called the flight attendant [TS]

00:18:40   training and I am holding my my my hypothesis is it in your hand or is it a [TS]

00:18:52   picture [TS]

00:18:53   picturing design of water balloon that box like it's gone and I and maybe a [TS]

00:19:00   couple wet naps to clean up around [TS]

00:19:01   also can you imagine like if you know if you somebody was sitting next to me [TS]

00:19:10   having to apologize because you're you're iPod's burst all over them back [TS]

00:19:16   up to your face I guess well anyway I'm gonna find out good plan good plan [TS]

00:19:26   1853 is when we discovered that it was all than that yeah I knew it wasn't [TS]

00:19:32   injured but I knew it was like you know like a wild west era [TS]

00:19:35   discovery and it's just it's crazy because I thought it might be the one [TS]

00:19:40   and only medical treatment from 1853 that it's still in here let me take a [TS]

00:19:50   break and thank our first sponsor why not since we're talking about a boss why [TS]

00:19:55   not talk about our good friends at Warby Parker is it really is hopeful its [TS]

00:20:02   jackpot go on time start our next budget by the way is bear now it's our good [TS]

00:20:10   friends at Warby Parker you guys know Warby Parker this is where you go online [TS]

00:20:15   and you buy eyeglasses and they've got a whole bunch of cool styles to pick from [TS]

00:20:20   really great prices the whole idea is that the guys who founded the company [TS]

00:20:24   has cost like $100 when you like to get good guess what you don't have to worry [TS]

00:20:33   partners progressives start 295 including frames for the older people [TS]

00:20:40   out there you've got your distance prescription at the top and a transition [TS]

00:20:44   to a reading lands near the bottom two ninety-five that's unheard of that way [TS]

00:20:49   less than what you pay [TS]

00:20:50   the retail places they use of what color digital free form land which is the most [TS]

00:20:58   advanced progressive technology it applied digitally with a computer so the [TS]

00:21:02   design is far more precise than traditional models of progresses it also [TS]

00:21:08   provides a larger field of vision so it's just looks better you don't see the [TS]

00:21:12   line between lenders I used to any old days and it gives you a better bigger [TS]

00:21:18   field of vision the other big thing that will be part of this huge is absolutely [TS]

00:21:23   huge every time you buy a pair of prescription glasses from Warby Parker [TS]

00:21:27   they send a pair to someone in need around the world millions and millions [TS]

00:21:32   of people around the world who don't have access to Activision huge problem [TS]

00:21:41   just imagine if everything went around he couldn't see anything sharply [TS]

00:21:46   terrible but guess what Warby Parker is helping to solve that because every time [TS]

00:21:51   you buy glasses from them they send one to someone in need is a crazy I know [TS]

00:21:57   when I first heard a reporter years ago I thought well this sounds great but i [TS]

00:22:00   wanna buy glasses something you're gonna wear like every single day something [TS]

00:22:05   goes right on your face without trying them on first like even if you look at [TS]

00:22:10   the web page and you say well those look cool but how do you know the good look [TS]

00:22:14   on you I mean it's crazy like I every time I've ever bought glasses you know [TS]

00:22:17   even right there in this story you look at some of those so-called and you try [TS]

00:22:21   them on you're like wow I look like an idiot they have a great ride home [TS]

00:22:26   program you pick like I think it's up to five you get 55 pics 55 you think you [TS]

00:22:32   like a variety they send them to you without the lenses you know the [TS]

00:22:37   corrective lenses in first send them to you at home you try them take a couple [TS]

00:22:42   days [TS]

00:22:43   ask your friends ask her [TS]

00:22:45   you know friends and family which ones they like take a look in the mirror and [TS]

00:22:49   then you pick the one you like the best [TS]

00:22:52   send the whole thing back to them it's all free shipping it all relabeled you [TS]

00:22:56   know you don't do any kind of work other than just handed off back to the UPS guy [TS]

00:22:59   and boom I couple days later [TS]

00:23:02   your glasses brand new glasses come with the actual lenses could not be easier we [TS]

00:23:08   only 1 I've lost count of how many Warby Parker glasses we gonna hang around the [TS]

00:23:13   house now between between many great great stuff they do sunglasses all sorts [TS]

00:23:20   of styles to pick from [TS]

00:23:22   really could not be 022 it's a great thing when people are buying glasses [TS]

00:23:27   from Parker not gonna go back where do you go to find out more go to their [TS]

00:23:31   website Warby Parker dot com slash the talk show and then you'll know that [TS]

00:23:38   they'll know that you came from here and use that code I think they send you an [TS]

00:23:45   expedited shipping will give you free 3 day shipping on your classes if you use [TS]

00:23:52   that that code Warby Parker dot com slash the talk show I was hoping I went [TS]

00:23:59   there I was hoping maybe I can get a designer eyepatch I was looking for [TS]

00:24:03   models they do not sell monocles currently yeah thats it could be a [TS]

00:24:07   problem for me if this doesn't mean prognosis is good I mean it's and [TS]

00:24:12   everybody know if anybody I I hope I made that clear that after this [TS]

00:24:16   procedure at last week I went back the next day and they took a look at it said [TS]

00:24:19   it looks quote-unquote great for day one so you know I have a good prognosis he [TS]

00:24:25   wrote on it but i'm only I'm I hate even going public with it but I have to [TS]

00:24:28   because I feel like I have to explain why I'm not at the Apple event and I [TS]

00:24:31   absolutely have to explain why I won't be speaking as scheduled at war [TS]

00:24:36   drop out of a speaking event people are gonna think you're a flake [TS]

00:24:42   you got a pretty good excuse that you prefer to keep both arrivals [TS]

00:24:46   know that there's anybody who's that dedicated that they would voluntarily go [TS]

00:24:52   blind in one eye to make a really good conference I've heard good things about [TS]

00:24:58   all but I gotta do you imagine how uncomfortable that would be if that was [TS]

00:25:01   the subject of my talk I hope you like this talk I went blind to be here you [TS]

00:25:10   get quite a round of applause at the end I think people would feel terrible I [TS]

00:25:13   think that you'd be everybody it's a sign that you're mentally ill [TS]

00:25:18   alright maybe write like watching some of these destroy himself terrible I [TS]

00:25:29   think you made the right call you know I would I mentioned I should go back I am [TS]

00:25:32   the worst but with the Warby Parker you know that the 295 is further [TS]

00:25:37   progressives their regular ones if you don't need progresses by the way I just [TS]

00:25:40   feel obligated to go back to mention this they started just 95 bucks [TS]

00:25:44   including the lenses so I don't want to leave the impression that you gotta pay [TS]

00:25:48   300 bucks for four classes hundred bucks gets you high quality pair of glasses [TS]

00:25:53   and and anyway what else what's going on I think there's some kind of a watch [TS]

00:26:01   company about the before we talk about that we could talk about the purple [TS]

00:26:06   color was is always call or an all-time right time as you know so well and a new [TS]

00:26:16   I know I have a couple which I never really got into wearing I don't think [TS]

00:26:21   I've reward for more than a day [TS]

00:26:23   but I know that you you have a regional 1st gen pebble and you've worn it [TS]

00:26:28   regularly I did I stopped wearing it I think I work for two or three months and [TS]

00:26:35   you know I bought it I think for the same reason you did just out of [TS]

00:26:38   curiosity because when the the Kickstarter was announced she's like a [TS]

00:26:42   year and a half two years ago even it was a curiosity and nothing else like it [TS]

00:26:47   existed and it was i think what was it about a hundred bucks or so I think it [TS]

00:26:53   was a hundred bucks and it was an outlandish it wasn't it wasn't much more [TS]

00:26:57   than that it might be a little less than that and I said you know this seems [TS]

00:27:01   interesting and I think I enjoyed it a little more than you did but its to me [TS]

00:27:07   it it sort of proved the concept of having a watch connected to your phone [TS]

00:27:12   because I think even now I think even after the Apple watch comes out people [TS]

00:27:17   are going to say you know what that you need that for you got your phone but [TS]

00:27:20   when you're driving it's great you can glance at your wrist when you're in a [TS]

00:27:25   meeting when you're talking to somebody else the whole lot easier to just look [TS]

00:27:28   at your risk real quick then pull out your phone and you know figure out [TS]

00:27:32   what's going on there and I did find it was you know not the most valuable thing [TS]

00:27:36   in the world but it was certainly a useful accessory to the phone in a way [TS]

00:27:41   of it without trying it I might not have believed my big one of my big complaints [TS]

00:27:46   with the mighty big complaint agus or that one I didn't feel like I was [TS]

00:27:50   getting fine-grained enough control over which notifications [TS]

00:27:56   specifically with public specifically it was more or less all notifications [TS]

00:27:59   anything that you know you if you pair it with your phone or iPhone than [TS]

00:28:05   anything that would be a notification on your phone is a notification irreparable [TS]

00:28:08   and I tend to have my phone so did not I don't get a lot of occasions period most [TS]

00:28:15   things I have turned off [TS]

00:28:16   yeah I only get e-mail notifications from ABA peas etc which is like talking [TS]

00:28:24   to someone who was on the show or where but it it's like one of the best [TS]

00:28:27   features Apple's come up with a little feature that you take for granted but [TS]

00:28:31   but ready barely even noticed but then you know if you stop and think hey I'm [TS]

00:28:35   only getting emails from you know my mom and a wife and whatever it's it's very [TS]

00:28:39   nice but there's so many little things that really just little notifications [TS]

00:28:47   that I do wanna my phone but I don't want on my watch and the fact that I can [TS]

00:28:50   turn off made it feel like my watch was annoying me now is that i think thats [TS]

00:28:55   how was initially I think eventually you know why I stopped using it as well I [TS]

00:28:58   think eventually you do get a little more fine-grained control as far as some [TS]

00:29:02   things that would notify on the phone only and not I'm not yeah maybe in this [TS]

00:29:06   might be speaking from experience you know but maybe it is but it just but I [TS]

00:29:11   also did not I also found it that the physical sensation of the vibration to [TS]

00:29:15   be unpleasant even for things I wanted the pebble to notify me about like a [TS]

00:29:19   tells acid right I get text message is one that I would think anybody wants you [TS]

00:29:24   know my wife text me I want that I do want it on my watch if I if my watch is [TS]

00:29:29   going to show me anything that's something I found the vibration to be [TS]

00:29:32   physically imposing not like a big way but it never once made me happy that my [TS]

00:29:38   watch but well so you've you've tried on an Apple watcher and and you and they [TS]

00:29:44   they showed you the tactic center-right [TS]

00:29:47   so you can compare the two I've I have not yet completely different sensation [TS]

00:29:53   I've said this before but it's it's not the tactic thing you know and I know [TS]

00:29:57   that tactic is a word that they've made up you know that it's tap + haptic but [TS]

00:30:01   it really is a kind of great name I got some point once they had the thing [TS]

00:30:08   working and somebody said tactic everybody in the room I'm sure was like [TS]

00:30:11   thats it because it does feel like it's tapping you and it's not at all like a [TS]

00:30:16   vibration you know phone vibrator [TS]

00:30:19   it sounds I know it sounds weird I mean it is weird it's different but it's and [TS]

00:30:24   it's not unpleasant it and it to meet solves a very real problem that at least [TS]

00:30:29   original people definitely add which is that the little the vibrating engine [TS]

00:30:34   vibration right are just not pleasant sensation [TS]

00:30:38   well so the thing to me about the new wonder the pebble time was it looks very [TS]

00:30:44   nice and it's interesting to me that it's going to be one of the first [TS]

00:30:47   devices out there using color e-ink display has none of the nooks and [TS]

00:30:53   Kindles are all still black and white but it seems very much geared at Android [TS]

00:30:59   users because they just cant get the level of you no connection to the system [TS]

00:31:05   on iOS and I think that sort of unfortunate because it'd be nice if [TS]

00:31:10   there were competitors that works with the iPhone but I think it's I think if [TS]

00:31:16   they're carving out a niche in the market it's it's on the Android side [TS]

00:31:19   even though I think the original one i think probably was Lara maybe was my [TS]

00:31:25   phone first-rate wasn't it like that their Android software took awhile it's [TS]

00:31:29   definitely yet that sounds right i think that that because of the enthusiast [TS]

00:31:34   market and the Kickstarter market especially from from the couple years [TS]

00:31:38   ago when Kickstarter was you know little bit less well known you know it was [TS]

00:31:43   definitely the iPhone I think made up a much bigger part of their market right [TS]

00:31:48   but I think it's inevitable that you're exactly right there right now it's [TS]

00:31:51   inevitable because they need they crave more control on the phone and I found [TS]

00:31:57   just doesn't offer it well and I think so i i think thats it's interesting [TS]

00:32:02   because in this space Apple's making a device and you know Apple's answer is [TS]

00:32:07   going to be at the Apple watch that's the one that works best with the iPhone [TS]

00:32:11   but I got a doorbell [TS]

00:32:14   called the ring and it's a video doorbell [TS]

00:32:18   and it connects your phone and great it rings your phone wherever you are when [TS]

00:32:22   somebody's at the door so if you're not a home or you know whatever you can tell [TS]

00:32:26   UPS package whatever but the biggest issue that I have with it is that I keep [TS]

00:32:31   my phone on silent most of the time and on the iPhone the only thing that can [TS]

00:32:35   override the silence which is your alarm clock and if I could have one other [TS]

00:32:39   thing do it it would be normal because I want that notification anytime that [TS]

00:32:45   happens and it's something where I don't think Apple is likely to ever make it a [TS]

00:32:49   durable but because the system is locked down enough it means that nobody else [TS]

00:32:54   can make one that has that level of access right and you know you see it [TS]

00:32:59   with the watch you see it with with a bunch of things and it's I think in this [TS]

00:33:01   case you know there's an answer its get an apple watching that will have all the [TS]

00:33:05   authority that you need but in a lot of other cases I think there's sort of [TS]

00:33:09   missed opportunities right now [TS]

00:33:12   yeah I think it's you know it's an unfortunate side effect you know and I [TS]

00:33:16   don't think it's purely plays into it I mean let's face it there's a little bit [TS]

00:33:21   of competitive spite so do your doorbell thing you can think if you're a way you [TS]

00:33:28   can then use a nap or something to talk through the intercom yes so it's it's [TS]

00:33:32   double the whole thing is it's got a little video camera battery and they [TS]

00:33:38   ring the doorbell just like hearing a normal doorbell but then it rings on [TS]

00:33:42   your phone and you accept the call and you can see them they can't see you but [TS]

00:33:46   it's you know so that the [TS]

00:33:49   their angle is a security angle that I guess a lot of breaking entering the [TS]

00:33:53   very first thing they do is ring the doorbell to make sure nobody's home and [TS]

00:33:57   with this you can your home no matter where you are is sort of the way they [TS]

00:34:00   pitch it you know it's it's not necessarily the yeah I'm not necessarily [TS]

00:34:06   that interested in that aspect of it but it is nice to have a little intercom [TS]

00:34:10   without needing to run a whole bunch of wires and it's great except for like I [TS]

00:34:15   said if I got my phone on silent or at a better time do not disturb and somebody [TS]

00:34:18   wants to deliver a package at eight in the morning and I got my phone set up to [TS]

00:34:22   not bother me suddenly the doorbell doesn't ring which is sort of [TS]

00:34:27   unfortunate [TS]

00:34:28   right yeah and like the way that the alarm app can override that is is black [TS]

00:34:34   magic because the only the built-in system alarm clock app that has the [TS]

00:34:41   ability to go outside the you know the privileges [TS]

00:34:48   you know like I don't think I am 99% sure there's no way that any third party [TS]

00:34:52   alarm clock app can do those things I think they're all in a bit of a [TS]

00:34:57   disadvantage because of that but you know in that case again that built in [TS]

00:35:01   alarm clock app is pretty good season by the app for other stuff there's there's [TS]

00:35:07   just no way around it that's a perfect example though of the end of the sort of [TS]

00:35:11   thing that you just don't think about right and it's you know in the way that [TS]

00:35:14   like you know Apple isn't trying to build everything right I mean they've [TS]

00:35:18   only watch as their first new products you know in five years [TS]

00:35:22   you know they're they're not building thermostats and doorbells and security [TS]

00:35:26   cameras and etcetera etcetera and you know somebody else is and once you you [TS]

00:35:31   know sit there that will wow if we reinvented the door but what would we do [TS]

00:35:35   and you start thinking of course things you could do it notifications and absent [TS]

00:35:39   you know wife I guess you have it under wifi right yeah it's really clever like [TS]

00:35:44   that it is and it's but it's it's something where I don't necessarily have [TS]

00:35:49   that much hope that this will change but it's something where I think if you get [TS]

00:35:52   enough of these types of products where they do need these higher privileges in [TS]

00:35:56   Ohio access to the system and I'm willing to give it to it that's really [TS]

00:36:00   the thing is I want the apt to be able to say no matter what you get to ring ya [TS]

00:36:05   I almost feel like it's almost at this point it's almost like it can be [TS]

00:36:08   confusing but I could see it like I would like to give this app get out of [TS]

00:36:13   do not disturb you know privilege right and and yeah you don't want to do you [TS]

00:36:18   don't have games asking for this you don't have an even though most things [TS]

00:36:22   asking for this but I can look at this as a user and say this thing should [TS]

00:36:25   happen and I would have bet that there's you know a half dozen types of these [TS]

00:36:30   products that could use the levels of access that the alarm clock alarm clock [TS]

00:36:34   app have and you know I like I said I don't hold out a lot of hope that that [TS]

00:36:39   happened but I certainly hope that these people are talking about when saying [TS]

00:36:42   look you're not gonna make this and we're trying to make it as as top [TS]

00:36:46   quality and experience for your users as we can and I think I think on Android [TS]

00:36:51   there's at least I i dont have enough experience with it to say they could [TS]

00:36:54   definitely do this but there's definitely more flexibility and more [TS]

00:36:56   access a bad side where you know we just don't have an iPhone with powerful I [TS]

00:37:03   never really wrote about it on during for a while cuz I always felt a little [TS]

00:37:06   bad and I often complain about other ppl grading somebody on a curve or something [TS]

00:37:11   and I don't feel it's quite that way because I like the idea of people I like [TS]

00:37:15   they seemed like a good company I'm rooting for them and I really felt bad [TS]

00:37:20   like I just didn't I couldn't get myself to just really write about it cuz if I [TS]

00:37:25   were gonna write about I have to be honest if I were honest it would be a [TS]

00:37:28   very negative review and I just didn't want to do it and I'd rather say nothing [TS]

00:37:34   then you know it on the podcast exactly and I feel like that's sort of the fun [TS]

00:37:40   thing about having a podcast it's a little bit you know I can use the [TS]

00:37:44   International my voice and and that conveys it I think I think everybody [TS]

00:37:48   listening to this kind of kid knows what I'm saying right it's it's easier to be [TS]

00:37:53   put a motion into it may be to put a better way so I bought I signed up for [TS]

00:37:59   the new one too even though I don't expect not to like but I like him enough [TS]

00:38:04   that I got the cheapest possible time that I could you know I looked at it and [TS]

00:38:09   I thought it's so close to the Apple watch and I'm interested in it but it [TS]

00:38:15   doesn't seem like there's any real benefit to getting it ahead of time if I [TS]

00:38:18   were a consumer just a pure consumer I would not have dumped on it I feel like [TS]

00:38:23   for whatever I paid for it the 200 bucks or whatever I can I can it's a perfectly [TS]

00:38:30   valid business expense of doing business for you absolutely well I think he was [TS]

00:38:35   that again it it seemed very clear that the Android experience with this was [TS]

00:38:39   going to be superior to the iOS experience and because Apple is now [TS]

00:38:44   making a watch they're not gonna be inclined to make it any better for [TS]

00:38:47   people [TS]

00:38:48   it that to me scared me off that a little bit I was also interested that [TS]

00:38:53   they did another Kickstarter imus yeah yeah I thought well yeah cuz I bought it [TS]

00:38:58   from their kicks are right but I mean just the I think it was two or three [TS]

00:39:01   years ago Kickstarter had a blog post and it said kickstarter is not a store [TS]

00:39:05   yeah that was the headline of a blog post and now this product I think it's [TS]

00:39:12   best to ship in May which is two months [TS]

00:39:14   kick-started the store for this product [TS]

00:39:18   yeah totally I mean there's there's no other way to look at this end it you're [TS]

00:39:23   buying this and in two months you'll have it and that you're not really [TS]

00:39:26   backing it to make it come into existence if you don't buy it there [TS]

00:39:30   you're going to buy it somewhere else in two months no matter what so I think [TS]

00:39:33   they open this thing six days ago it was sometime last week it was within the [TS]

00:39:38   past week or so although I seem to recall was my intent but anyway they've [TS]

00:39:43   already raised twelve million dollars which is crazy it's great they want to [TS]

00:39:47   add a $500,000 goal which they knew they were gonna blow through that right but [TS]

00:39:52   they've got twelve million and top I was looking a few days ago at the top [TS]

00:39:57   projects and the pebble was like number three and the pebble time was already [TS]

00:40:01   number four and the pebble was number one for a long time it was it was the [TS]

00:40:07   number one for like the longest period of anybody I also like I know that [TS]

00:40:14   they've hired some people with who were interaction designers for webOS I think [TS]

00:40:19   maybe all the way back to when I was Palm project which I've always thought [TS]

00:40:22   was a great design for an operating system like without any hesitation I [TS]

00:40:28   would say this you know second only to iOS and the one with the most ideas that [TS]

00:40:32   I kind of feel like we're better than iOS almost none of them got picked up [TS]

00:40:38   anywhere no no but like the way they did notifications with thing at the bottom I [TS]

00:40:43   mean that's you know we have a lot now they're you know they're called banners [TS]

00:40:48   but on the webOS they read the bottom and everything was designed from the get [TS]

00:40:53   go to support them so whatever was on your interface would shrink to go above [TS]

00:40:57   it you know it just all sorts of little things like that not that that's not at [TS]

00:41:03   the bottom is that much greater than the top there is so many little things about [TS]

00:41:06   webOS that were really nice you know and you know a lot of them have come to and [TS]

00:41:11   rain in iowa now you know the card based interface for switching is right was [TS]

00:41:16   webOS and they've they've just looking at the video for the new pebble time [TS]

00:41:20   there's so many little bits of animation and I'm impressed me and I'm it and it [TS]

00:41:27   looked like it was all straightforward like that they were shooting actual [TS]

00:41:31   prototype say it wasn't like that they were animator [TS]

00:41:34   yeah so it's impressive for eating I think and you know it just shows it was [TS]

00:41:41   a glaring weak spot and 1.0 pebble OS the interaction designer that then was [TS]

00:41:46   it really felt like like a device from the early nineties no animation [TS]

00:41:51   everything just sort of jump from one thing to another and no real sense of [TS]

00:41:56   what we call it even speciality I don't know like place where am I in the watch [TS]

00:42:03   right you're just always looking at whatever was there and then swiping to a [TS]

00:42:07   completely new wife in the whole screen and getting a new look at it right so [TS]

00:42:11   they've come up with you know is it actually going to be useful I don't know [TS]

00:42:15   but it to me at least its novel which to me is always impressive and it sounds [TS]

00:42:21   like it could be good this time line interface where older stuff is up and [TS]

00:42:25   future stuff is down and the moment right now is in the middle so if you [TS]

00:42:31   want to look at what you were doing yesterday you go up and you can see like [TS]

00:42:34   what was my step count yesterday I guess where was I yesterday and you want to [TS]

00:42:40   see where to go tomorrow you go down and it'll stay well here's here's your [TS]

00:42:43   schedule for tomorrow and then you hit the middle button on your back to now [TS]

00:42:47   here's the time and what's going on right now I think I think was a pretty [TS]

00:42:53   impressive response because obviously when was the Apple watch announced last [TS]

00:42:57   september yeah [TS]

00:42:59   so presumably they were already working on this but at me you know had a sense [TS]

00:43:05   that something might be coming from Apple but then suddenly Apple announces [TS]

00:43:08   it and they're trying to compete with that obviously as a SmartWatch but it's [TS]

00:43:12   a very different product they're not they didn't suddenly say you know what [TS]

00:43:16   we better put a touchscreen on there and it's got to be a proper you know LED [TS]

00:43:20   display LCD display rather you know that they they stuck with what they had which [TS]

00:43:26   was the e-paper and improved upon that in a way that makes it a different [TS]

00:43:30   product and not sort of a direct competitor to the Apple watch yeah [TS]

00:43:35   definitely I think if anything if if Apple watchers had any influence on this [TS]

00:43:40   at all I would guess it's only the time that maybe that's it you know it yet you [TS]

00:43:47   know that they expect to ship them in may mean but maybe that was a good maybe [TS]

00:43:52   it was really just motivation that knowing that you know when Apple finally [TS]

00:43:55   D cloaked the watch in September and said early 2015 that it really motivated [TS]

00:44:01   the people who work about it lets you gotta ship before they do we always have [TS]

00:44:05   to announce before they do a good motivation but I would bet though that [TS]

00:44:09   the the design of this was already largely in place and it certainly is [TS]

00:44:13   true to the original pebble vision and that's to me is also why these guys are [TS]

00:44:18   so interesting to watch as they clearly have a very different just basic idea [TS]

00:44:25   for what a little risk smart computer would be like that Apple does well and [TS]

00:44:31   it's much simpler it's you know it's is the technology inside of it is a lot [TS]

00:44:35   simpler which means it's cheaper means that lasts for like seven to 10 days I [TS]

00:44:40   think [TS]

00:44:41   did which was definitely true migraines yeah the first one we had good battery [TS]

00:44:46   life than I Apple still has announced an actual battery life but they're saying [TS]

00:44:51   charge it every night right so that to me is definitely not a good thing I mean [TS]

00:44:57   I don't think it'll affect things to natively but I'd rather not have to [TS]

00:45:01   charge a watch every single made right to know that if you're only going away [TS]

00:45:05   for an overnight you know just one overnight I'm gonna be in New York you [TS]

00:45:10   know for 48 hours do you still have to take your charger right and and it's a [TS]

00:45:14   different charges and everything else you've got so you got your charger for [TS]

00:45:18   your phone and your laptop and I don't watch right and it's totally [TS]

00:45:22   understandable why I you know although I wonder like his to me the way forward [TS]

00:45:27   would be to get the iPhone on the magnetic charger I mean clearly a [TS]

00:45:32   lightning port is never gonna happen on his watch because it would be horrible [TS]

00:45:35   but a magnetic charger for the iPhone that I could see that you don't like [TS]

00:45:43   decreasing the number of things you have to pack with you but on the other hand [TS]

00:45:46   like when you travel I always you know i charge my phone right before I go to [TS]

00:45:50   sleep and so if I have to charge the phone and the watch I still don't see [TS]

00:45:54   how you get out at two charges but at least you maybe you know you don't have [TS]

00:45:57   to worry that you've picked the wrong one right oh well I guess the other [TS]

00:46:03   thing that I started understand is that there's definitely been talk of using [TS]

00:46:06   the tactic feedback to wake you up in the morning if you're charging the watch [TS]

00:46:12   overnight that's not gonna work obviously right yeah I don't get it i [TS]

00:46:16   kno Jony ive I think it was I don't think they talked about it at the event [TS]

00:46:20   but I think there was some kind of interview with johnnie I've maybe it was [TS]

00:46:23   the vanity fair conference that he was interviewed at and he mentioned that [TS]

00:46:27   it's a great alarm clock and you immediately you guys messaging me how [TS]

00:46:32   how how that can be charged every night and then you'll remember at four in the [TS]

00:46:40   morning to wake up with a hottie like you have to say your iPhone alarm to [TS]

00:46:44   remind [TS]

00:46:45   but unfortunately that alarm goes no matter what your iPhone alarm will go [TS]

00:46:50   off to put the watch on and then four hours later to wake up there is some [TS]

00:46:56   talk I forget where it came out like in the dribs and drabs of stuff that's [TS]

00:46:59   coming out last few weeks there's something that came out of that it might [TS]

00:47:03   charge very quickly that it won't take all night charged that it'll charge [TS]

00:47:08   pretty fast and that might not even be because the charging technology is all [TS]

00:47:11   that fast but simply that it's such a tiny battery that a tiny battery writing [TS]

00:47:15   can't have that bit about how big it is right that maybe like an iPad that was [TS]

00:47:21   charging at the same rate would take a week but but the watch can charge in [TS]

00:47:26   half an hour's and did they say anything is the bigger watching have a bigger [TS]

00:47:31   battery it must write i i i mean why wouldn't I can't imagine that I can't [TS]

00:47:39   imagine that they would put a smaller battery and it just so that it has the [TS]

00:47:43   same you know and and you know presumably it's going to need the laws [TS]

00:47:47   of physics would say that right [TS]

00:47:49   going to need a bigger is going to the screens going to use more energy is the [TS]

00:47:54   question is will it have longer battery life right is it like an iPhone 66 + [TS]

00:47:59   type thing where the bear one is gonna have noticeably better battery life or [TS]

00:48:03   is it the other way around or maybe maybe the extra size of the screen [TS]

00:48:07   eat up all the extra battery fit in there I don't know it's a good question [TS]

00:48:12   I guess we'll see in a week maybe I haven't really thought about this Chris [TS]

00:48:16   for whatever reason selfishly I known that if I get one of these I'm gonna [TS]

00:48:22   want 42 millimeters not the 3800 meter so I haven't really thought about the [TS]

00:48:26   thirty eight millimeter ones and then when it comes to cost I haven't really [TS]

00:48:30   like the game that everybody's playing the last two weeks including me pointing [TS]

00:48:35   fingers but how much of these things going to cost I had occurred to me that [TS]

00:48:40   the thirty eight millimeter one would cost less [TS]

00:48:43   right at any level aluminum steel gold gold gold right right because even if [TS]

00:48:49   the price isn't really based on the price of gold it there's the illusion [TS]

00:48:53   that it is right right yeah so if you if you if they were the same price then [TS]

00:48:58   somebody's getting something for free right if you like it actually feels like [TS]

00:49:03   you're getting ripped off if they're the same price if you're having a big or the [TS]

00:49:07   small one but anyway we can talk about pricing moment we should but with the [TS]

00:49:13   bottom line I am very impressed by what they've showed I don't think I'm gonna [TS]

00:49:17   like it and I think you're right that maybe it's not even fair because I'm an [TS]

00:49:21   iPhone user but I'm rude I'm certainly rooting for them so I think it's I think [TS]

00:49:25   it's certainly great to have anybody in the space doing something to compete [TS]

00:49:29   with Apple and doing something different we're hopefully some ideas [TS]

00:49:32   cross-pollinate instead of you know somebody coming directly head-on and and [TS]

00:49:36   you're just trying to match features here it's something we're having had [TS]

00:49:41   some very different ideas and actually it changes the way you do things on both [TS]

00:49:44   platforms Android where I think one of the things that to me was a little [TS]

00:49:48   surprising about when Apple watchers unveiled in September was how at least [TS]

00:49:55   at the hardware level it's sort of the same basic idea is Android we're right [TS]

00:50:00   like it's you know a phone type display you know whether it's IPS or whether it [TS]

00:50:06   so that or whatever sounds like apples is going to be a lot because they want [TS]

00:50:09   the blacks to you know they want the deeper blacks but whatever the actual [TS]

00:50:16   technology you know I light up bright color phone display with touchscreen you [TS]

00:50:22   know it's take it take a modern smartphone and trinket or watch at a [TS]

00:50:26   fundamental level i think is clearly more ambitious than Android we're in [TS]

00:50:30   terms of having apps actually on the watch [TS]

00:50:32   and Android whereas a little bit more about showing you these cards that are [TS]

00:50:36   based on your Google now profile it's more like here's all the stuff Google [TS]

00:50:42   knows about you will knows you have a flight tomorrow because your Gmail had [TS]

00:50:46   the flight confirmation from the airline so they put a card on here and since [TS]

00:50:51   they know your flight and you're going to San Francisco then they know to put a [TS]

00:50:57   card on there that has your weather for san francisco this card based interface [TS]

00:51:00   but just at the hardware level you know it's this one day of battery life [TS]

00:51:05   Bluetooth connection to your phone with a bright color screen and powell ohio [TS]

00:51:10   has a very different take on that with the background obviously very different [TS]

00:51:15   with the e-paper with the year but what might you be expected Apple to do any [TS]

00:51:19   differently I guess I don't know I i you know i guess im the digital crown is [TS]

00:51:26   sort of their machine hardware characteristics absolutely and I and i [TS]

00:51:30   know that it sounds like a trivial little thing and I pointed this out on [TS]

00:51:34   Twitter the other day and a whole bunch of like Android people were like dude [TS]

00:51:40   all ended where front of a crowd look now but they don't have but it looks you [TS]

00:51:45   know it's placed where it goes on a watch you know it over there in the same [TS]

00:51:49   place where I dot background is on a watch but on all the end right where [TS]

00:51:53   funds that i've seen to date it's just a button you pressed to lightweight upper [TS]

00:51:56   dismissed things or something but i mean that Apple has done that his original is [TS]

00:52:01   the spinning crown and that a big part of the interaction of using the device I [TS]

00:52:08   think they talked about it right that the you know the gesture on the iPad [TS]

00:52:12   you know ten years ago the the the spinning wheel was a big deal and then [TS]

00:52:16   touch multitouch on the iPhone and now this is sort of the new gesture that you [TS]

00:52:21   know he is distinguishing and potentially change the way you're going [TS]

00:52:24   to use this sort of thing right I think that yeah I think you're right though [TS]

00:52:27   that in the video they couldn't Jony ive you know they're not like putting words [TS]

00:52:31   in his mouth that's exactly what he said like that each one of those leaps [TS]

00:52:34   forward came with one new thing like the Macintosh with the mouse pointer right [TS]

00:52:40   thing on your desk they slide on your desk and it moves the pointer on your [TS]

00:52:44   screen that's what the crown is to the Apple watch it so when you did the when [TS]

00:52:50   you got to try one on what did you try one of the functional ones on or did you [TS]

00:52:54   just not the I know they have like a demo no nobody had I know I've got to [TS]

00:52:58   try on only Apple employees got the function ones the ones that I got to try [TS]

00:53:02   on we're all running the loop but the loop included like when it included [TS]

00:53:09   things like getting a text message so it's like you know wasn't like a movie [TS]

00:53:15   was playing on a watch it like a series of events [TS]

00:53:19   yeah right but it's still not so bad so did you use the jeweled crown at all I [TS]

00:53:25   got to spend it but I did not get to use it in a meaningful way like it like when [TS]

00:53:32   I spotted it didn't affect what was going on on the watch right Yes thats [TS]

00:53:36   that sort of trying to get it is that almost nobody beside the Apple ppl has [TS]

00:53:40   any experience with how this interface actually works [TS]

00:53:43   oh that reminds me I have a bit of drama from last week with Jon Moulton show and [TS]

00:53:54   I used the wrong word I describe it I described the feel of the digital crown [TS]

00:53:59   as I used toward lugubrious I knew as a really wonderful word that started [TS]

00:54:09   without but lugubrious is a word that means looking for sounding sad and [TS]

00:54:13   dismal it has sound like it means like liquid which is somehow why [TS]

00:54:21   extemporaneous speaking it came to mind the word I was looking for it was [TS]

00:54:26   precious [TS]

00:54:29   as a lubricated yes ok we'll bridges is a word that means while the first cent [TS]

00:54:36   of it is not what I mean the first sense means offensively displaying or intended [TS]

00:54:40   to arouse sexual desire that is not what I meant I meant no definition to smooth [TS]

00:54:48   and slippery with oil or a similar substance ok and there is it's simply [TS]

00:54:53   the only word that I have encountered that describes the feel of the digital [TS]

00:54:58   crown it has a wonderful wonderful almost magical Christmas to it I'm [TS]

00:55:06   telling you when this thing comes out and everybody gets to play with it I'm [TS]

00:55:09   telling you this is all everybody's gonna say is oh my god I like to do sit [TS]

00:55:12   and spin that wheel it just has a wonderful feeling feels amazing [TS]

00:55:17   it does not feel like you're spinning a mechanical thing it feels like you like [TS]

00:55:22   it somehow suspended in the world's like past oil and that it's like not even [TS]

00:55:29   touching anything like am going to spend in the oil doesn't it doesn't spin it [TS]

00:55:35   doesn't ever region and point right [TS]

00:55:36   know it's been internally in both directions like a mouse pointer mouse [TS]

00:55:42   wheel right right so if you were if if that's still and I you know people say [TS]

00:55:50   to me like i say like even on the show last week I i'll emphasize I am really [TS]

00:55:54   still have so many questions about Apple I'm kind of bummed about going to the [TS]

00:55:58   event because I have so many questions but you know in there so many other [TS]

00:56:01   events where I go and I don't really have any questions you know I mean like [TS]

00:56:06   it when there's a new iPhone it's not terribly different from the old I write [TS]

00:56:10   like that the better example would be the iPad last year to delete with the [TS]

00:56:16   iPhones iShares I am I gonna like a bigger phone how you know the big phone [TS]

00:56:20   was kind of a curiosity [TS]

00:56:21   but with the iPad's it was the same as last year but now they've cut eighty [TS]

00:56:26   ok I might say I don't blame out but I'm not saying it was a bad event I'm saying [TS]

00:56:30   that somehow that's how progress happens I'm just saying if I had to miss that [TS]

00:56:33   event i I don't really feel like I was missing out on a chance to really learn [TS]

00:56:37   anything i mean it's pretty easy to figure out you know remotely where's the [TS]

00:56:42   watch I have so many questions so many questions and and i don't i don't see [TS]

00:56:46   how anybody could you know be chock full of questions cause of the one thing that [TS]

00:56:50   shown you use the crown for his zooming so I when you're on the home screen you [TS]

00:56:54   can turn it one was spent one way in the apps get smaller and you'll see more of [TS]

00:56:58   them and you spend it the other way and you zoom in which makes them easier to [TS]

00:57:01   tap the photos work the same way so you can zoom out and you see you know [TS]

00:57:07   thousands of terror hundreds I guess of tiny little thumbnails and then you can [TS]

00:57:11   zoom in and make them bigger but are you gonna be able to use it to scroll or it [TS]

00:57:15   when you scroll is that you know like use the touchscreen [TS]

00:57:20   imagine that you're going to want to read passages of text but you know it it [TS]

00:57:26   still seems to me like that would work for scrolling to David for the same [TS]

00:57:29   reason that they said that they didn't want to use touch for everything which [TS]

00:57:32   is that your you know your big fat finger covers everything gets in the way [TS]

00:57:35   I should take another break for sponsor but I just off the top of my head [TS]

00:57:41   another thing I know I've mentioned this before but it's ok cuz everybody forgets [TS]

00:57:45   all sorts of stuff but I keep getting questions on Twitter about whether there [TS]

00:57:48   are going to be left-handed models of the watch and the answer is no you can't [TS]

00:57:55   just it's a setting I might even if he's right [TS]

00:57:58   yeah you just turn it upside down and because the straps come right off it's [TS]

00:58:01   very easy to just take the straps off but the top strap on the bottom bottom [TS]

00:58:06   strap on the top and then when you put it on your wrist like knows that you're [TS]

00:58:11   left-handed and it'll just turn the whole interface upside down and only is [TS]

00:58:14   it not even a setting that you need to adjust I don't think so although I don't [TS]

00:58:19   know because I i asked [TS]

00:58:22   it might be the sort of thing that if if you do it before you go through the [TS]

00:58:26   first run it'll recognize it and ok but otherwise you know I think it's just a [TS]

00:58:31   quick setting you know open up settings and you know that but check box and it [TS]

00:58:37   just turned upside down so the only different job as a left-handed user is [TS]

00:58:41   that your crown will be underneath the button and so that of the crown being [TS]

00:58:47   above the button below the pun that's the only difference which doesn't make [TS]

00:58:50   it a little weird it still makes me you know I'm still curious about the whole [TS]

00:58:55   idea that it's not centered that the crown isn't centered because of the [TS]

00:58:59   crown were centered which it is on a lot of watches then it would be it would be [TS]

00:59:03   identical left-handed and right-handed I don't think it's a big difference and I [TS]

00:59:08   also know I saw firsthand walking around after the event I saw a DQ wearing his [TS]

00:59:14   and he's left-handed and he had it on his right hand [TS]

00:59:17   upside down but there's only one but right there's the crown on the button [TS]

00:59:22   right but the bottom is underneath the crew when you're wearing it on your left [TS]

00:59:27   wrist the crowd is at the top button underneath so if you turn it upside down [TS]

00:59:32   the crowd is on the bottom and the button at the top right but even if even [TS]

00:59:37   if the crime were centered the buttonwood still [TS]

00:59:39   buttonwood still yeah thats yeah exactly I'm in my eyes you know one wonder why [TS]

00:59:45   they didn't do it this way world would I guess it's sort of why didn't they put [TS]

00:59:48   the button on one side and the crown on the other hand both in the center but if [TS]

00:59:53   your gonna put one above the other it would definitely not be the same [TS]

00:59:57   left-handed right now right [TS]

01:00:00   let me take a break here and thank our good friends at Casper CAS P E R casts [TS]

01:00:09   her as the mattress people raise our the mattress people online retailer of [TS]

01:00:14   premium mattresses for a fraction of the price [TS]

01:00:18   the mattress industry has inherently force cut consumers in the pain [TS]

01:00:21   notoriously high mark-ups and they confuse the hell out of you you know you [TS]

01:00:26   go into one mattress store and it's like the [TS]

01:00:28   the Sealy Posturepedic Dec species 27 you go to the next door they don't have [TS]

01:00:34   that one day because they did from one store to another day said the same [TS]

01:00:38   matters with a completely different name so that you can't do this sort of [TS]

01:00:42   comparison shopping that any sane person would do and when buying something [TS]

01:00:46   significant like a mattress to scam cartel while casper is busting it up [TS]

01:00:53   revolutionising the mattress industry by cutting the cost of dealing with [TS]

01:00:58   resellers in showrooms and all that crap they just pass the savings directly to [TS]

01:01:02   you the consumer is it any good yes casper mattress provides resilience and [TS]

01:01:08   long lasting support of comfort casper's mattress is one of a kind it's a new [TS]

01:01:13   hybrid mattress that combines premium latex foam with memory foam and I have [TS]

01:01:20   been here I've also been on his memory foam mattresses I don't like it I feel [TS]

01:01:23   like you get you get a garden or something like that I don't wanna get up [TS]

01:01:27   from bed and have crime scene outline of my body and this isn't like that at all [TS]

01:01:32   its just enough of the memory is stuff that I'm surprised that they're going to [TS]

01:01:37   have a date that use a little bit that's what they call it but it's not you know [TS]

01:01:40   there's no like a line everybody in there we go to a retail store mattresses [TS]

01:01:45   often cost well over 1500 bucks that's a that's a fact I am believable how much [TS]

01:01:52   mattresses that's one of the things about getting in the real world where [TS]

01:01:55   you have to buy your own beds and like you said to grandaddy of progress yet to [TS]

01:02:00   get a crane to put your refrigerator in your [TS]

01:02:04   you serious $2,000 TSYS while casper mattresses cost between five hundred [TS]

01:02:10   bucks for a twin size mattress 604 twin X el nino twin X I was a size 7 54 48 54 [TS]

01:02:20   queen and only 950 bucks for a king size mattress 950 bucks for a top quality [TS]

01:02:27   mattress now they totally understand the whole idea violates the same thing with [TS]

01:02:33   will be Parker I'm gonna buy glasses without trying to buy a mattress without [TS]

01:02:38   trying it out [TS]

01:02:39   here's the thing it's completely risk free they offer free delivery and free [TS]

01:02:44   returns within a hundred day period so buy it it shows up at your house in its [TS]

01:02:52   amazing shows is how the hell do they ship a mattress where they caused it to [TS]

01:02:55   use the phone because it's like this from type thing they vacuum seal the [TS]

01:02:59   thing up and it shows up in a box it's like the size of a sandwich right now [TS]

01:03:04   it's a little like two sandwiches too little bit bigger the sandwich but it's [TS]

01:03:10   surprisingly small probably about the same size as the box that your little [TS]

01:03:14   dorm room [TS]

01:03:15   temporary fridge came in right amazingly small for a queen size mattress that I [TS]

01:03:22   had him send can't believe it but it's like when they tell you to teach you [TS]

01:03:26   wanna take some of us when they tell you to put it in the room where you want it [TS]

01:03:30   before you open it dude do they do that doesn't explode out of the box it [TS]

01:03:35   explode but it is very rapid it it the mattress wants to be baked the mattress [TS]

01:03:43   wants to expand to the size of a mattress but you have a hundred days no [TS]

01:03:48   questions that you don't like have to call them up and talk to like a hard [TS]

01:03:53   sell Comcast guy who's gonna be like trying to talking to keeping the [TS]

01:03:57   mattress you don't like it if you just send it right back and you know I guess [TS]

01:04:02   giving out your house can be a little bit harder and getting him because it's [TS]

01:04:05   already expanded but they they take care of it no questions asked no hassle [TS]

01:04:09   there's no guy who's gonna give you a hard time about tentative back they'll [TS]

01:04:13   take it back because they're so confident that you're gonna like it and [TS]

01:04:17   in fact I think I might be wrong here but I think that they've had such [TS]

01:04:21   success the day actually like expanding that hundred day period is actually [TS]

01:04:25   longer than they used to be because they were so few people who sent it back [TS]

01:04:29   where do you go to find out more go to caspar CA SPER casper sleep dot com [TS]

01:04:38   slash [TS]

01:04:42   talk show they don't have the this gets so confusing they've just got / talk [TS]

01:04:48   show casper sleep / talk show you came from here and you'll get 50 bucks [TS]

01:04:55   towards your mattress you'll save 50 bucks just by using a code really does [TS]

01:05:00   make sense to to get it right [TS]

01:05:01   / talk show and get a new mattress shopping for a mattress you can lose [TS]

01:05:08   really are you sure they don't have the because its 404 words with that [TS]

01:05:13   well the thing I have here in front of my face just says casper sleep www did [TS]

01:05:20   you want you it does have done it does have that yeah well there you go [TS]

01:05:27   thing that Parker fosse's is here I check these ads may be what happened is [TS]

01:05:34   that after I bitched about it the last time that they didn't have the than they [TS]

01:05:37   had to do but then they got rid of the good now anyway thank God you know [TS]

01:05:44   saves you 50 bucks somebody yeah anybody and some embarrassing 404 is in and who [TS]

01:05:50   knows what happened so anyway it's casper dot com slash the show good for [TS]

01:05:57   them to put in a ton of money for that sorry we talked about people were [TS]

01:06:03   talking about Apple watch we could get into pricing I know I've written about [TS]

01:06:09   this I don't i mean you read about it and that was interesting enough i've [TS]

01:06:13   landed sort of we're gonna know in a week raised right I do I know a thing [TS]

01:06:19   about doing the shed the show before an event is fun because it's like the one [TS]

01:06:22   time are you can you can be completely wrong and just make stuff up and it's [TS]

01:06:25   like anything could happen but then it's like 68 everything we said is either [TS]

01:06:31   going to be completely wrong and we look like it or even if we were right it [TS]

01:06:35   doesn't matter because I mean the most interesting thing to me is seeing just [TS]

01:06:43   how big the ranges and you know they say they've only told us one thing that it's [TS]

01:06:46   349 very cheap and that to me means I figure there's like a slight chance it's [TS]

01:06:53   actually 299 what do you think [TS]

01:06:55   no you don't you don't think they come down from at no haven't done that before [TS]

01:06:59   I think I feel like there was a product where they had a pronounced a price and [TS]

01:07:03   then they dropped at fifty bucks I i mean it certainly is more possible than [TS]

01:07:10   that day they raised the price could be more than 3:49 to start right there's [TS]

01:07:16   going to be at least one model you can get for 349 for sure [TS]

01:07:21   299 as possible but I don't know that just feels it feels to me like a side [TS]

01:07:26   effect of the Tim Cook era of a boy is that they've they've really needed up on [TS]

01:07:32   things like that you know like like famously with the iPhone when they [TS]

01:07:41   announced it at Macworld in January 2007 it had some kind of high polymer plastic [TS]

01:07:46   touch screen right and then it was like right in May like where they like go [TS]

01:07:52   first and then like now state final shipping dates and stuff and they said [TS]

01:07:55   and by the way we've upgraded to display from plastic to this amazing glass from [TS]

01:08:01   from you know what the company Corning Corning and in in stories that have come [TS]

01:08:08   out in the years since it was clearly like you know you know that it was steve [TS]

01:08:15   was like god damnit know this is nicer so we're definitely doing it we're not [TS]

01:08:18   waiting a year with getting it in here now and that it's up to Tim Cook to like [TS]

01:08:22   somehow make this happen we're like I think the story was like they had to [TS]

01:08:25   find a factory they do like ramp the factory up to do it wasn't as if this [TS]

01:08:29   existed and was being made right it was it was crazy right it was a nobody was [TS]

01:08:33   really using it like corning invented Gorilla Glass years before but nobody [TS]

01:08:37   had really found a use for it and they just didn't know it was you know they [TS]

01:08:41   more or less needed them to like make more of it than it ever made before and [TS]

01:08:45   by the way the it's gotta happen in like the next four weeks so you're saying [TS]

01:08:50   that I don't think either yes stuff like that doesn't happen anymore I don't [TS]

01:08:55   think [TS]

01:08:56   I don't you know any part of it is that Jobs was clearly impetuous and I don't [TS]

01:09:00   think anybody would describe Tim Cook is impetuous and you know I just think that [TS]

01:09:04   you know just a little bit more orderly I feel like I've September Tim Cook knew [TS]

01:09:10   that they could sell this entry thing for 349 and you know marketing lies [TS]

01:09:14   whatever in however they decided that that looks good as the entry level price [TS]

01:09:17   I just don't see how that would change ok so we're starting at 3:49 yes 02 [TS]

01:09:22   maybe only I don't care if it's you know exactly $9.99 or $12.99 whatever but I [TS]

01:09:28   think the the interesting thing to me is just the three price points of you know [TS]

01:09:32   the entry level and then just the street about to watch and the addition which i [TS]

01:09:36   think is I hate that that sucks as a to try and meet a home of the things that [TS]

01:09:42   the more I write about it the harder it is to never ceases being a mouthful to [TS]

01:09:50   people watch edition right because you I keep wanting to use additions to mean [TS]

01:09:55   what they call elections right yeah that's that's the word addition means or [TS]

01:10:00   often means you know a group of something right and so I find it very [TS]

01:10:05   awkward for that to be a model but whatever and combined with the fact and [TS]

01:10:09   I still to this date still not gotten used to the fact that the mid-priced or [TS]

01:10:14   mid-level the steel one is just called Apple watch I really wish that it was [TS]

01:10:18   the app you know that Apple watch sport watch steel appl watch addition I don't [TS]

01:10:24   call it something you know I'll give it give that one give that one some sort of [TS]

01:10:28   suffixes what they all have any right right there be like sports deal in [TS]

01:10:32   addition you know I kind of see why they didn't I might even say cause I can't [TS]

01:10:37   think of a good name I don't think steel is a great name I think you know it's [TS]

01:10:41   you know yeah it's maybe sounds a little masculine you know so I know you know [TS]

01:10:53   and regular regular sound stupid to just called up a large but it still makes it [TS]

01:10:59   very hard to write about because sometimes when you say Apple watch you [TS]

01:11:02   mean all of them you know like you're a bright [TS]

01:11:05   just runs on Apple doesn't matter which one you bought [TS]

01:11:08   but when you're shopping if you did buy an Apple ID you're buying a very [TS]

01:11:13   specific model you know you're buying the stainless steel very confusing [TS]

01:11:18   perhaps worrisome hundred and maybe a little worrisome that that they've you [TS]

01:11:22   know they're coming up with something that seems so can sometimes so hard to [TS]

01:11:26   talk about [TS]

01:11:27   well it's instinct as you were before we did before we started the show you step [TS]

01:11:31   in this image that somebody made it was based on pricing predictions you had [TS]

01:11:34   made a made this whole image and it was just you know here's all the prices and [TS]

01:11:39   I guess you said that got circulated as if this was a really great time I'll put [TS]

01:11:43   up I will absolutely positively Dave picture I put this in the senate and i [TS]

01:11:49   got a link in my my show note as we go it's a guy like anybody on a forum give [TS]

01:11:55   themselves a real name [TS]

01:11:57   jour wine is a Mac rumors forum member and last week he posted this image and [TS]

01:12:06   he has already raised very honest and straightforward about he wrote I made [TS]

01:12:09   this speculative to price list based in large part on Gruber's speculation colon [TS]

01:12:15   and then here's the image that he made but he he's using Apple photography of [TS]

01:12:21   the watches and he's set the names in the San Francisco fun and he's got the [TS]

01:12:28   prices in Helvetica so it it's vaguely style or roughly styled in the format of [TS]

01:12:35   Apple's marketing materials I could tell by looking at it right away that it's [TS]

01:12:38   not official it's the little things that are off about the the fonts but it's [TS]

01:12:44   close enough that 95% of people can easily be convinced that this is from [TS]

01:12:50   Apple right and so that got circulated as if this had leaked out about right [TS]

01:12:54   has it all one big image and of course it hit Twitter and people stop [TS]

01:12:58   immediately especially when the sources something like forum post to MacRumors [TS]

01:13:02   and it's like spun out of control like incredibly fast like within 24 hours [TS]

01:13:09   over the last weekend it went from did you see that there is a guy poster thing [TS]

01:13:14   in the MacRumors Forum to the poor kid some poor kid i download blog like by [TS]

01:13:21   the next day had written these are the Apple watch prices where men had to [TS]

01:13:26   retract it later retracted with horribly he's very contrite about it but you know [TS]

01:13:32   what is interesting about the whole thing I still get if you look at my [TS]

01:13:36   twitter stream by the way right now as we speak there's you won't have to go [TS]

01:13:39   more than twenty or thirty before you'll find somebody asking me what I think [TS]

01:13:43   about this leaked ICS which is based on your own predictions from like two weeks [TS]

01:13:50   earlier right but it's actually not I actually think that these prices are off [TS]

01:13:54   there's some things I think he he probably got right and he was very [TS]

01:13:57   thoughtful about but I think once he got to pass a white sport is vastly [TS]

01:14:02   underestimate the prices what I thought was interesting about it was just how [TS]

01:14:07   clunky the image was and it shows the public thing up but it shows there's [TS]

01:14:13   like 18 rows are there at least right right and it's showing you know here's [TS]

01:14:20   the intro sport here's this deal sport here's the main Apple watch here's the [TS]

01:14:26   Apple watching Space Gray are ever and he's got 12 pricing tiers ok and each [TS]

01:14:32   one in two sizes 38 and 42 and earlier in the show that I think that I see [TS]

01:14:39   makes sense that I don't know about it the sport level I could see it like [TS]

01:14:42   maybe its port they're both just 349 and you just pick the size you want but then [TS]

01:14:46   I think once you go to stealing gold there there probably will be a small [TS]

01:14:50   difference in price right but it was interesting just because of how clunky [TS]

01:14:55   it actually is and you know we were talking about how he does talk about the [TS]

01:14:58   different collections and I think it's I don't know it'll be interesting to see [TS]

01:15:05   just how this plays out because Apple has not really ever had anything at [TS]

01:15:08   least not recently there was this complex or this complicated than it is [TS]

01:15:12   like buying a lot i mean like when you go and buy you know watching a jewelry [TS]

01:15:18   store it you know you can't just say I want [TS]

01:15:20   you know Rolex Explorer and I guess relics exposures I wonder there is just [TS]

01:15:26   one example the right point you know like a Rolex Submariner has all sorts of [TS]

01:15:32   color choices just on the dial green dial black dial is the traditional on [TS]

01:15:38   steel steel with gold all gold Patrick center and that there's all sorts of [TS]

01:15:45   matrix is like that within the line of all the major watch brands where you [TS]

01:15:51   know certain watches come in all sorts of different styles colors and band [TS]

01:15:56   colors and stuff like that but it's absolutely nothing like any Apple [TS]

01:15:59   product before right and and you know Apple used to have these terrible matron [TS]

01:16:04   matrices of products you know the ten different models of performing back in [TS]

01:16:08   the early nineties and so on and then I think it's in my mind it sort of burned [TS]

01:16:13   in where Steve Jobs would have a great and they were just before items right [TS]

01:16:18   right and it's you know good better best and only three items but [TS]

01:16:23   famously the vibe to me it was like a moment where I remember thinking like I [TS]

01:16:29   think that this guy is gonna do it i think is going to turn the company [TS]

01:16:31   around is that that four-way matrix for it was laptop desktop pro-consumer and [TS]

01:16:41   that's the iBook PowerBook it's the iMac is the PowerMac rate yeah yeah that's [TS]

01:16:46   really the 1 I'm thinking yeah it was brilliant and it in hindsight I think [TS]

01:16:50   it's so easy to underestimate the brilliance of that decision but it it [TS]

01:16:54   cut all sorts you know cutting products out of a company is always painful [TS]

01:16:57   politically unless you're somebody like jobs doesn't give a shit about the [TS]

01:17:00   policy through you if your job was running the performance 700 line you [TS]

01:17:05   know you know get with the program and none of the other computer company had a [TS]

01:17:11   lineup like that but I am even to this day if you go to like dell.com and try [TS]

01:17:16   to configure it's a nightmare trying to get so hard to even figure out like even [TS]

01:17:21   if you just know I want like the the maxed out you know I want the best [TS]

01:17:25   laptop I can get it so hard to figure it out [TS]

01:17:27   I that's this is nothing like that again that's not to say that if Steve Jobs or [TS]

01:17:34   so around they wouldn't be doing this who knows you know maybe you know he and [TS]

01:17:37   johnnie I've mapped out these watches you know five years ago and you know [TS]

01:17:41   he'd be right on board watches are different you know there's no you know I [TS]

01:17:45   do you can't sell watches like you so PCs and laptops well well well they're [TS]

01:17:52   not they're not willing to try it right now they are there they're looking to [TS]

01:17:55   try doing it the way you normally so watch as opposed to later they sell [TS]

01:17:58   phones and computers yeah I guess you're right I shouldn't say you can't I should [TS]

01:18:02   say it doesn't Apple apparently doesn't think that they can or should well and [TS]

01:18:07   so the interesting thing to me as I I was an Apple store what about a week ago [TS]

01:18:10   and I they haven't shown how the stores are gonna change but they're clearly [TS]

01:18:16   gonna have to change I think that's something that everyone will see in the [TS]

01:18:20   near future and that to me is is more interesting than expected in the prices [TS]

01:18:24   you know you've been in a store recently read a couple times yeah what are they [TS]

01:18:28   gonna do I don't know I mean even said in the new yorker story on johnnie high [TS]

01:18:34   profile they even mention that one of the things he's got going on is that [TS]

01:18:38   he's leaving a redesign of the state's sounds to me like from was sort of an [TS]

01:18:43   offhand remark in you know that the article was so long that it's easy to [TS]

01:18:48   just throw something off but it it seems like a huge undertaking that they're [TS]

01:18:53   going to redesign all of the stores you know he's working hand-in-hand with [TS]

01:18:56   Angela Ahrendts on that right [TS]

01:18:59   partly for the watch for sure I'm sure I'm guessing partly just to build for [TS]

01:19:04   the future who knows what they're gonna do next [TS]

01:19:06   you know but I have no idea what they're going to do my best guess at this point [TS]

01:19:11   is that there's nowhere near enough time for them to renovate even if it's not a [TS]

01:19:15   total redesign of every store even if it's some kind of we're going to [TS]

01:19:18   renovate the where the Genius Bar used to be or something you know we're going [TS]

01:19:22   to get rid of all the you know take this take the spot in the stores where they [TS]

01:19:27   used to sell gift cards and as I guess if you want to give cardin now you just [TS]

01:19:30   talk to somebody and will use that space to sell the watches [TS]

01:19:35   I don't think I don't think the vast majority of stores are going to have the [TS]

01:19:39   additional models I think that at least to start out my best guess is bad enough [TS]

01:19:44   time like it's already March 2nd if they don't ship until April 30 which would be [TS]

01:19:50   that like an animal [TS]

01:19:51   given at the event is on March 9th I'm kind of thinking they're going to ship [TS]

01:19:55   in early April right but you know that the longest period of time they have [TS]

01:20:00   between right and there's no way that they could do that across however many [TS]

01:20:05   hundred stores that so do you think it's like three or four stars nasa do you [TS]

01:20:08   think the edition models will be something that you go to new york city [TS]

01:20:12   or LA or you know to start and certainly San Francisco you know whatever where [TS]

01:20:20   everybody major cities yeah well maybe that all the stores that are like [TS]

01:20:24   landmarks ok you know there's I don't know what I don't quite think that they [TS]

01:20:29   have like a tier of those stores you know your name for it but you know the [TS]

01:20:34   ones like in London that Tim Cook was just at this weekend on the ones that [TS]

01:20:38   look architecturally interesting and it and that it should be bigger that [TS]

01:20:42   they'll have you know a separate little salon you know where you'll by the [TS]

01:20:48   addition models I think I you know and I think they could they could even start [TS]

01:20:52   in just say it's only in three cities starting new york you know Los Angeles [TS]

01:20:56   and San Francisco and then slowly roll that out over time right [TS]

01:21:02   yeah I don't know it's to me that's that's a very interesting aspect of it [TS]

01:21:07   that you know not a lot of people will consider and then maybe doesn't really [TS]

01:21:10   matter that much but this is it's not it's not change in the company's a way [TS]

01:21:13   that the iPad change the company because that was changing a much more than the [TS]

01:21:17   iPad or iPhone change the company because those are still computing [TS]

01:21:21   devices that are sold the way computing by Sir sold and the watch clearly is not [TS]

01:21:26   going to be sold that right and then there's so many different ways where [TS]

01:21:30   it's like you can't have it both ways like if you're going to say we're going [TS]

01:21:34   and I really do believe that this is true that these are $10,000 watches [TS]

01:21:39   maybe you know if [TS]

01:21:40   again if I'm right there that they sell gold link band $20,000 watches and [TS]

01:21:47   that's totally reasonable given the price of fine watches and solid gold [TS]

01:21:52   bracelets in the market today but you can't have those things are being sold [TS]

01:21:59   by kids wearing jeans and t-shirts right who who like their next the next thing [TS]

01:22:06   that they're doing is scanning somebody's Hello Kitty iPhone case by [TS]

01:22:16   Hello Kitty iPhone case ok thank you here you go to a receipt no I'm buying a [TS]

01:22:22   $15,000 watch ok here you go [TS]

01:22:25   said last week do you think they're gonna let you do the walk out and walk [TS]

01:22:32   out the door [TS]

01:22:32   imagine how hard you get tackle I know walk out of the store with the self paid [TS]

01:22:39   $15,000 I didn't get to have him on the shelf just an overall case grab it you [TS]

01:22:47   flash your receipt you're good to know I i dont know I'm having so much fun with [TS]

01:22:52   this watch things and again it's not even because I know I want and I can't [TS]

01:22:56   wait to get it cause I don't even know I'm so so many questions about what I [TS]

01:23:00   would find useful I just find it useful lake as somebody who's professionally [TS]

01:23:04   paid to write about the company there are so many things we know and enter [TS]

01:23:09   don't seem to be good answers for it they're just does not seem to be a good [TS]

01:23:12   answer for how do you sell a $10,000 gold watch in the Apple Store like I [TS]

01:23:19   said a multi-week I know in the Philly store we have an upstairs thats not [TS]

01:23:23   retail you can wander up there and take the business center and they have [TS]

01:23:26   classes and stuff like that and I could see them apportioning you know like like [TS]

01:23:32   if you go into by the addition you would be taken up there but even then even if [TS]

01:23:36   if you get escorted to a quiet salon type experience and get you know [TS]

01:23:41   concierge level of of sales water [TS]

01:23:45   cucumber hoddur [TS]

01:23:47   and maybe a glass of bubbly and you get to try these watches on while sitting [TS]

01:23:52   you know whatever I still don't see how you go from the front of the store to [TS]

01:23:56   where you tell somebody you know that you're here for right against some you [TS]

01:24:01   know that's my big irritation with Apple stores in general is that it sometimes [TS]

01:24:05   it's so hard to get somebody's attention like if you know exactly what you want [TS]

01:24:09   to get right now I got Jonas a MacBook for Christmas and I knew I know exactly [TS]

01:24:21   where I wanted to get and it's like you know what don't take too long and you [TS]

01:24:25   know I have to say is given and it was the holiday season and everything it [TS]

01:24:28   didn't take too long but it seemed to take a little bit too long given that I [TS]

01:24:31   knew exactly what I wanted when I step foot in the door right yeah yeah and now [TS]

01:24:37   they're adding a whole separate section most likely right like if you walk into [TS]

01:24:41   Tiffany to buy some fine jewelry you know there's no donny has no loud crowds [TS]

01:24:48   no you don't kid sitting on ground balls playing bugs life or right and it's you [TS]

01:24:55   know and who knows maybe if it's like Christmas or whatever maybe you might [TS]

01:25:00   have to wait before a sales person will will come agreeable once the first [TS]

01:25:05   salesperson who greets you is going to be able to handle your request whether [TS]

01:25:09   it's for $150 pendant or whether it's for $15,000 pendant right it's like [TS]

01:25:16   whatever it is that you're there to buy it if any that your sales rep is going [TS]

01:25:19   to make you feel you know comfortable you know like you're in the right place [TS]

01:25:23   right side just don't get it with that I think the more I think I wrote about [TS]

01:25:30   this last night the more I look at the band's the more I think that there's [TS]

01:25:33   gonna be wide variation in pricing based on the band I'm convinced of it and I [TS]

01:25:40   think it's sort of how they fill in the gaps like if you look at think if you [TS]

01:25:43   look and I just high for months I just thinking well three main price points [TS]

01:25:47   you know 349 transport [TS]

01:25:50   something maybe a thousand for the steel and 5,000 for colder whatever I think [TS]

01:25:54   that within each collection of making sure it is the right word within its [TS]

01:25:59   collection is gonna be I think not startlingly baby but very wide variety [TS]

01:26:06   like I could see the still yeah I could see the steel one like starting it like [TS]

01:26:12   $700 with the rubber band what they call a poly urethane was the famous their [TS]

01:26:18   fancy word for rubber band [TS]

01:26:20   fluoro elastomer I would not have come up with that black loro last summer so I [TS]

01:26:32   could see that starting at let's say seven hundred which should be double the [TS]

01:26:35   price of the sport watch which to me is like a reasonable like increment to go [TS]

01:26:39   from aluminum steel double but then I would think like the ones with the [TS]

01:26:46   leather band would be a couple hundred bucks more now and I could see like the [TS]

01:26:49   the metalink band one being like $1500 or even $2,000 and I know everybody [TS]

01:26:55   else's like nobody else is thinking that for this deal one but I I could see them [TS]

01:26:59   doing it I read I just reread it before we started the show on an Apple watches [TS]

01:27:05   page go to apple.com / watch / Apple / watch now this is probably gonna change [TS]

01:27:11   next week so you you know go check it out before you know I'm guessing the [TS]

01:27:15   website will be redone after it released but if he's their description for the [TS]

01:27:20   link bracelet this is true steel watches is a tradition this is still watch [TS]

01:27:26   crafted from the same 316 L stainless steel alloy is the case the link [TS]

01:27:30   bracelet has more than 100 components the machining process is so precise it [TS]

01:27:36   takes nearly nine hours cut the links for a single band in part that's because [TS]

01:27:41   they aren't simply a uniform size but suddenly increase in wet as they [TS]

01:27:46   approached the case once assemble the links are brushed by hand to ensure that [TS]

01:27:52   the texture follows the contours of the design [TS]

01:27:55   the custom butterfly closure fold neatly within the bracelet and several links [TS]

01:28:00   feature a simple release button so you can add and remove links without any [TS]

01:28:03   special tools available in stainless steel and black stainless steel if it [TS]

01:28:08   takes nine hours for that one and then after its assembled it polished by hand [TS]

01:28:14   that that's not going to be like $150 extra like I i serious I'm not [TS]

01:28:20   exaggerating like that that might be like a $1,500 bracelet like it might [TS]

01:28:25   mean that the watch that comes with that places is $2,000 I mean really meh [TS]

01:28:32   description it certainly sounds more much more expensive than I think what [TS]

01:28:37   people are anticipating right it's at first like the way they showed it at the [TS]

01:28:41   event in September it's like you can get a bracelet that matches your taste you [TS]

01:28:46   know maybe I like I've had over the years I've had many watches with like a [TS]

01:28:50   rubber plastic strap I find them to be very comfortable I think I always feel [TS]

01:28:54   like you can get them nice and tight and then they have a little bit of give [TS]

01:28:58   I think the 40 elastomer band is gonna be great but they made it seem as though [TS]

01:29:04   it's like pick the one that matches your style and you know maybe everybody [TS]

01:29:08   thought well maybe this the link bracelet cost a little bit more but I if [TS]

01:29:12   you think about it if you just start with the assumption that it's going to [TS]

01:29:15   cost a lot more that description makes a lot more sense [TS]

01:29:19   nine hours to cut the Linksys or lucky I'll tell you what they're saying you [TS]

01:29:26   know that's because they changed with slightly maybe they could just make him [TS]

01:29:29   the same way as well or about four hours [TS]

01:29:33   well why couldn't you have one machine that cuts the first lens one machine you [TS]

01:29:36   know right it actually sits seems kinda crazy takes nine hours you know but I [TS]

01:29:45   have no reason to doubt them but they're certainly seem to be setting it up it [TS]

01:29:47   that to me sounds a description of a $1,500 bracelet an expensive piece of [TS]

01:29:52   watchband yeah right [TS]

01:29:57   the thing that's so interesting to me is that all of these [TS]

01:29:57   the thing that's so interesting to me is that all of these [TS]

01:30:00   watches are the same you like the gold at whatever cost whether it's only 1500 [TS]

01:30:05   bucks or whether it's fifteen thousand bucks it still be exact same device as [TS]

01:30:09   the watch that you're gonna get for 349 bucks and that's nuts [TS]

01:30:15   well but there is precedent for that in some president not scaling all the way [TS]

01:30:23   down to 349 but that's you know like if you buy a Rolex Submariner stainless [TS]

01:30:28   steel in the fashion world there's huge president right or error like handbags [TS]

01:30:33   right that there you know there might be to louis vuitton bags but one is made [TS]

01:30:38   out of you know I don't know some kind of special rare leather and the other [TS]

01:30:43   one is right out of the regular leather and it's you know $5,000 different and [TS]

01:30:48   its exact same back same dimensions same pocket same zippers everything's the [TS]

01:30:52   same except one is made out of a different kind of leather and it cost [TS]

01:30:56   $5,000 you know but in terms of technology what has he done besides the [TS]

01:31:02   outlier like what's the virtue is the one that makes a case for your phone [TS]

01:31:07   that makes it work like 12 not a case it is a phone but it's the whole phone [TS]

01:31:10   right about it well but the value and it is all in the case rate the case of the [TS]

01:31:16   phone the cases are attacking others they also offer a concierge service [TS]

01:31:22   where there's like a special button on the phone and then it just hit this [TS]

01:31:25   button and then you get a virtue person who will be like yeah you're like you [TS]

01:31:32   know I want to go to an Italian restaurant tonight [TS]

01:31:34   well but I mean besides these outliers in terms of selling technology that I [TS]

01:31:40   don't think there's never been anything like no no he cannot think of it as a [TS]

01:31:44   technology program really kid doesn't make any sense [TS]

01:31:47   well but I think I think that's completely true but I think the $349 one [TS]

01:31:53   as a technology product is very interesting yeah so it's it's almost [TS]

01:31:57   like they're selling you know an apple watch for 349 box watch or whatever and [TS]

01:32:03   then there are also entering the fashion world with this you know all these bands [TS]

01:32:07   and all these different cases and it's it's two completely different mark [TS]

01:32:12   yeah absolutely it's it also I remember that day of the event the very day of [TS]

01:32:21   the event back in September I met Michael lopp and San Francisco after he [TS]

01:32:28   got out of work at five and we got a drink and the first thing he said and [TS]

01:32:34   another so stuart is that it it it seems as though they're launching this product [TS]

01:32:39   three years and you know that the wearable way to do it would have been [TS]

01:32:43   the first one here's the here's a polite to one size one color one style as a [TS]

01:32:48   white band here's what it does and then the next year they fix it and make it [TS]

01:32:53   better [TS]

01:32:53   whatever and then maybe in the third year they say ok this has been great [TS]

01:32:57   with great success now you get in steel you getting gold at root hairs all these [TS]

01:33:02   other leather bands right this is fully formed in terms of it and just make the [TS]

01:33:07   watch and then just make the walk in three different cases they made all [TS]

01:33:10   these bands and they've they've done every eight they've they've really fine [TS]

01:33:14   tuned every aspect of it yeah definitely and I think I think that they're going [TS]

01:33:18   to cover a credible gamut of price points I think that you know and I did [TS]

01:33:23   you know I think ninety 90 some percent this is a rather than we do the wall [TS]

01:33:27   street journal had this goofy story two weeks ago about some sources in the [TS]

01:33:32   supply chain said that they expect to sell like 50% sport and 33% steel and [TS]

01:33:39   16% gold that's that's crazy I know more I think about the more I think that [TS]

01:33:44   whoever told them that was just screwing with ya just told his grown because [TS]

01:33:50   there is no way unless it possible that I'm completely wrong could be that I'm [TS]

01:33:54   completely wrong and the gold one is only gonna cost I don't know $1,500 or [TS]

01:33:59   something that you know far more you know in line with 3:49 price if I'm [TS]

01:34:06   right though that it's even if only right that at five thousand let alone [TS]

01:34:09   ten thousand to start there's no way that 16% of the ones they sell their not [TS]

01:34:13   gonna sell a million [TS]

01:34:14   on its crazy town right I mean like Rolex only sells products in a very [TS]

01:34:22   secretive company but the best that anybody can tell is the role Excel [TS]

01:34:25   somewhere around 600,000 watches here there's some weird thing where they do [TS]

01:34:31   they they they have to submit them to the Swiss some Swiss government agency [TS]

01:34:36   that's officially logical society that's like it's called COSC certification and [TS]

01:34:42   I could that may be one of those seasons already a certification but it [TS]

01:34:46   officially certified chronometer that the government agency does certain [TS]

01:34:50   testing that's probably less rigorous than what relax themselves but let some [TS]

01:34:54   say it's an officially certified chronometer and that because it's a good [TS]

01:34:57   government thing the numbers come out and it's something like Rolex certifies [TS]

01:35:01   800,000 watches a year or at least they didn't 2012 but that they might only [TS]

01:35:06   sell six hundred thousand of them I guess you don't get to watch certified [TS]

01:35:10   you get the movement certified [TS]

01:35:12   ok you know some of those might be for repairs or who knows but they're such as [TS]

01:35:16   they're they're almost Apple like in their secrecy and maybe it's just [TS]

01:35:19   purposeful mister mister action yet but it could be that there are no extras for [TS]

01:35:24   repairs or whatever but and at the very least that long long way of saying [TS]

01:35:28   that's just a baseline for what in the world premiere luxury watchmaker cells [TS]

01:35:34   in here six hundred miles it's almost a ceiling I mean that Apple can't sell [TS]

01:35:38   more or but it's it's a likely ceiling right and a lot of Rolex watches do not [TS]

01:35:42   cost more than $10,000 I'm taming a lot of them do but I think by volume in a [TS]

01:35:47   lot of himself so if the addition starts at ten thousand dollars which I really [TS]

01:35:51   do think it does the idea that they would sell one million of them a quarter [TS]

01:35:55   first year it's just does not compute I mean in this is I think I don't think [TS]

01:36:02   anybody would accuse me of being a pessimist on Apple in a future Apple [TS]

01:36:08   product success in all possibilities but I'm just saying that in terms of you [TS]

01:36:13   know just [TS]

01:36:14   how the world seems to work in terms of people who spend that kind of money on [TS]

01:36:18   on jewelry it just seems out of scale so I think the wall street journal is not a [TS]

01:36:23   good decision is gonna be like I think the company could meet one of making [TS]

01:36:27   tons of money on them even if only like one percent of the watches sold are the [TS]

01:36:31   additional and if they're 15,000 on average thats tons of money right it's [TS]

01:36:36   thirty or forty times each one of them is 30 or 40 times more expensive than [TS]

01:36:40   its partition but has no way it's going to be that I don't think I think the [TS]

01:36:45   vast majority of people are gonna come in and buy a sport as though you know [TS]

01:36:49   like buying an iPad iPod you know 349 bucks right the market for the higher [TS]

01:36:57   and the highest end ones is certainly going to be very small compared to the [TS]

01:37:01   market for consumer price watching yeah you know it's weird psychological things [TS]

01:37:10   to it to where it's like if they only had the one if they did what seemingly [TS]

01:37:15   would be the more obvious route and just said here is the first album watch its [TS]

01:37:18   $349 it comes in these colors that's it and maybe you know maybe do the 38 and [TS]

01:37:24   42 millimeters size thing because there is sort of they're not calling it mens [TS]

01:37:28   and ladies but clearly there's a sort of men's and ladies' divide on average [TS]

01:37:32   resize if they did that you know there'd be so many people who would say WOW 39 [TS]

01:37:39   49 bucks for a watch you know going by Fossil watch it you know $75 or whatever [TS]

01:37:44   there is that psychological thing or even if you don't even count the [TS]

01:37:48   addition if you just look at the stainless steel if it's right next to [TS]

01:37:53   $1,000 wipes 349 looks a lot better [TS]

01:37:56   yeah so I don't I think all of that goes into the strategy that they have here [TS]

01:38:01   you know that if they want to sell a gazillion $349 aluminum Apple watches [TS]

01:38:08   that it helps them to do that by having these seemingly inexplicably more [TS]

01:38:14   expensive if you think of them as little risk computers right next to them well [TS]

01:38:19   and especially because they never break break down their sales based on model [TS]

01:38:23   right so [TS]

01:38:25   quarter in or you know year and making say we sold over 10 million watches and [TS]

01:38:31   if only a thousand of them are the edition watches no one's ever gonna know [TS]

01:38:34   yeah and it'll get a break out the earnings based on I guess you could [TS]

01:38:41   maybe calculates get it that way now but they've also said though that they've [TS]

01:38:45   even said in advance so that nobody is disappointed that they're gonna be less [TS]

01:38:49   transparent about the watch they're not even gonna put the watch as a separate [TS]

01:38:52   item they're not gonna say they're not even gonna say we sold five million [TS]

01:38:55   watches they're gonna they've they've created this new other category and [TS]

01:39:01   watch revenue will go in there it's going to be very very difficult for [TS]

01:39:05   outsiders to bigger and yeah and you know it to his credit in Krogers very [TS]

01:39:10   clear about it you know for the obvious reasons competitive you know we don't [TS]

01:39:14   want we don't want our competitors to know the breakdown last month I do and [TS]

01:39:20   it's our good friends at cover however you've ever heard of them the best way [TS]

01:39:25   to manage domain names I have heard when you want to secure a great domain name [TS]

01:39:30   you go to however they have great tools see you type in whatever you great idea [TS]

01:39:35   dot com is you know what guess what the dot-com is probably taken they've got [TS]

01:39:38   cool but maybe it's not that isn't you're done you can do it but they've [TS]

01:39:42   got some cool features that will help you find either an alternate top-level [TS]

01:39:47   domain other than that calm or some other variation or spin on you know the [TS]

01:39:53   words that you're looking to use to make it work with a.com great great tools it [TS]

01:39:59   could not be [TS]

01:40:01   I don't see how there's any hassle or fortune that's left for them to remove [TS]

01:40:05   from the process like it's it's easy and simple as it can get [TS]

01:40:09   I don't see how they could get any better in less than five minutes you [TS]

01:40:13   will be able to find the domain name you want and get it up and running you just [TS]

01:40:17   search for keywords they'll show you the best options and you go from there [TS]

01:40:22   super clean and simple you not to mess around with any kind of complicated [TS]

01:40:25   interface I was mentioned but if you've ever register domain names before and [TS]

01:40:30   I've been registering domain names since [TS]

01:40:33   aspirin was invented in 1853 it notoriously these are the worst websites [TS]

01:40:40   in the world there it all SEO junk it is all crazy up cells and just could not be [TS]

01:40:48   a worse experience they're always trying to deal with this check box is that a [TS]

01:40:51   check like I'm check if you don't want to not have domain privacy security [TS]

01:40:59   added to your account what I don't know what that means and doesn't have any of [TS]

01:41:03   that crap no up selling just straightforward up front pricing great [TS]

01:41:09   deal great interface [TS]

01:41:11   have to upgrade for things that should be included for free like who is privacy [TS]

01:41:17   is privacy is a big who is privacy is a big one of course you one who is privacy [TS]

01:41:21   if you don't have his privacy you're going to get terrible spam phone calls [TS]

01:41:25   non-stop from back in the day before there was a whois privacy of course you [TS]

01:41:31   want well almost every other domain registrar makes you pay extra for it [TS]

01:41:35   well it's just baked into the price of being over customer and I haven't even [TS]

01:41:40   mentioned the most amazing thing about cover which is that they offer free [TS]

01:41:45   valet transfer service she skipped the house what you've got domains and other [TS]

01:41:51   lesser registrars now go sign up for Harbor then use their free Valley [TS]

01:41:57   transfer service you give the kind competent trustworthy people at however [TS]

01:42:04   you give them that information you know your login information for your other [TS]

01:42:07   domain registrars tell them you want to move your domains to hover and they just [TS]

01:42:14   go take care and they make sure all the DNS is set right they go through [TS]

01:42:19   whatever hoops the other registrars gonna make you'd go through to transfer [TS]

01:42:23   a domain they do it and that's all they do is transfer domain so it's like you [TS]

01:42:28   know how go years without transferring it to me and i dont have to do it [TS]

01:42:31   this is all the people that have her do let the experts to it it's a could not [TS]

01:42:35   be easier sounds too good to be true because they do it for free but they do [TS]

01:42:38   downtown it you just go there believe me you have demands some crappy registry [TS]

01:42:43   sign up recovered let them move him over and boom you have to worry about it I [TS]

01:42:51   have no idea what the coupon code is forever [TS]

01:42:55   no actually I do they give me a new one every time and today's coupon code for [TS]

01:43:02   this show is all one word spring training [TS]

01:43:07   type that in spring training baseball they're they're making a baseball [TS]

01:43:11   Reference here on the talk show go to Harvard dot com and use this code spring [TS]

01:43:16   training at checkout and a they'll know you came from the show and that's always [TS]

01:43:21   appreciated that's why you know it sponsors let her keep coming back and [TS]

01:43:25   keep supporting the show [TS]

01:43:26   be you get something to you will save 10% off your first purchase just by [TS]

01:43:31   using a code so you spring training at her dot com use their Valley transfer [TS]

01:43:37   service get all your demands over a number and then you'll you'll email me [TS]

01:43:40   he'll say thank you thank you thank you for introducing me to cover my demands [TS]

01:43:45   are in better hands to my texts over I was surprised for them [TS]

01:43:52   well I'll tell you about it later after the show [TS]

01:43:57   well before the end of the show before the end of the show I won't make you [TS]

01:44:01   wait long [TS]

01:44:02   alright excited about spring training too cold to be thinking about it seems [TS]

01:44:08   impossible I know and I know I'm not trying to complain to you cuz Phillies [TS]

01:44:12   had a bad weather [TS]

01:44:13   boston has had like a pic like the worst winter in the history of bedwetters like [TS]

01:44:18   so at this point at this point we are I just thought about three and a half [TS]

01:44:23   inches off of the all-time snowiest winter on record and it's only the [TS]

01:44:29   beginning of March well but so at this point I'm rooting for just a little bit [TS]

01:44:32   more snow like we're at like a hundred and four inches and the record is like a [TS]

01:44:36   hundred and seven and a half inches or something I want to have lived through [TS]

01:44:39   the snowiest winter ball time I don't want any BS second [TS]

01:44:43   place so it's been terrible for like a month and a half at this point it might [TS]

01:44:48   as well be a little [TS]

01:44:49   terrible for a little bit longer and then I'll have something to you know put [TS]

01:44:53   on my resume [TS]

01:44:53   especially since you can get there with you don't even need like a bad snowstorm [TS]

01:44:59   i mean i no worries for a couple days will be set [TS]

01:45:02   yeah I mean you guys you know at this point 34 inches of snow you guys men [TS]

01:45:07   that they may not even put on TV they may not even now we talkin feet now and [TS]

01:45:11   it's it's been crazy so yeah I'm not thinking about III the Red Sox I get [TS]

01:45:18   emails from them and I i've been getting the information they really paying [TS]

01:45:22   attention to it but I don't really get into the spring training baseball season [TS]

01:45:26   is long enough about the kid from cuba that they signed out a nineteen year old [TS]

01:45:30   that they paid god only knows how much money 463 million or something like that [TS]

01:45:34   yeah I don't know what do you think [TS]

01:45:35   Yankee fans Yankee fans are starting to get antsy because we've gone gone five [TS]

01:45:44   years without a World Series and that's right around that's when the Yankee fans [TS]

01:45:48   start losing their shit and you know it's you know that's my hobby that's my [TS]

01:45:54   you know my my you know I like to do to watch the Yankees and I know that but [TS]

01:45:58   one little rough similarity between the Yankees and Apple is this crazy figure [TS]

01:46:07   you know who who is now dead who haunts the organization the Yankees had george [TS]

01:46:12   steinbrenner Apple as Steve Jobs and so you run into the you know exactly like [TS]

01:46:18   this never would have happened if Steve Jobs you run into this never would have [TS]

01:46:21   happened with George Steinbrenner and kids running the team which is really [TS]

01:46:24   sort of his kid his kids how and Hank [TS]

01:46:28   aren't you know i i think they're doing an ok job I think it's too it's it's too [TS]

01:46:33   short of period time yeah you gotta its gonna have to give him ten fifteen years [TS]

01:46:38   before we really decide whether they're they're up to snuff is owners but with [TS]

01:46:44   this was a kid's name from cuba con men kato or something you know and so many [TS]

01:46:52   of these recent players coming out of cuba have been so good there's clearly [TS]

01:46:56   so much crazy talent athletic baseball players coming out of cuba is a ton of [TS]

01:47:03   money for a kid is nobody has seen play i mean I'm not saying I would have been [TS]

01:47:08   shocked if the Yankees setup but the Red Sox but I don't think it's crazy that [TS]

01:47:11   they didn't you know but a lot of George's Georges rolling over in his [TS]

01:47:16   grave that he did that and that be in particular if he had been on the fence [TS]

01:47:21   there's no way he would let the kids go to the Red Sox right-hander there might [TS]

01:47:26   be some truth to that you know that caused george to the thing is is that [TS]

01:47:30   George Steinbrenner made some moves that everybody agrees we're terrible that he [TS]

01:47:34   would you know insist on paying big bucks for like an aging slugger and [TS]

01:47:38   everybody in the organization like would be on the record you know that we're not [TS]

01:47:42   on the record but like you know anonymous sources within the Yankees [TS]

01:47:47   organization said the nobody nobody but George wanted this guy but he overruled [TS]

01:47:51   everybody and got him anyway and at this point Yankee fans are like they miss [TS]

01:47:57   that guy they want they want the Yankees to make terrible mistakes and just spend [TS]

01:48:01   money on everybody that they should have at least interesting right and that [TS]

01:48:07   ultimately they at least they want if the Yankees aren't going to win the at [TS]

01:48:11   least one to be hemorrhaging cash as they do at least then they've done as [TS]

01:48:17   much as they can get their burning money should we do we spent a billion dollars [TS]

01:48:23   and we still lost whereas now it's it's it's trying to frustrate people that [TS]

01:48:27   they're not that they're not just shooting money at the problem right [TS]

01:48:31   and the apt we go we've got Alex Rodriguez back on the team that's a [TS]

01:48:38   that's a treat for the rest of us I'll tell you that much [TS]

01:48:42   2020 think he's gonna wind up this year I think it is either going to be my [TS]

01:48:49   guess is it's going to be binary he's either going to be a complete bust and [TS]

01:48:55   unable to play and doesn't you know is off the dugout after they cut him and [TS]

01:49:00   just paying the 60 $1,000,000 or he's actually gonna be okay I think he may be [TS]

01:49:06   ahead like 270 20 home runs 80 RBIs as as da each of the last was gonna say you [TS]

01:49:13   think he gets third base back no I don't think so it doesn't it sounds the Aggies [TS]

01:49:18   are prepared for him to BDH I got a chance to play third base but you know [TS]

01:49:24   they spend a surprising amount of money in Chase Headley yeah exactly and you [TS]

01:49:28   know clearly with the idea that they're going to need him at third base I mean [TS]

01:49:31   if if a-rod can do it I guess he well but I don't nobody really seems to be [TS]

01:49:34   expecting and they're also giving away in florida the given a lot of reps at [TS]

01:49:39   first base which which i think is as much about what we've got to do [TS]

01:49:44   something with them and I think it's also like a sort of sad statement about [TS]

01:49:49   what they expected on Mark Teixeira's durability you know that they're already [TS]

01:49:53   planning somebody's gonna somebody else is going to play some first while tight [TS]

01:49:58   I think the debate they signed him for ten years and then they re-signed to [TS]

01:50:02   pretend years like four years into the contract is that right [TS]

01:50:05   it's a very complicated contract is it something is something to the effect of [TS]

01:50:10   that [TS]

01:50:10   yeah well I the original signing that ten-year period it was it was an [TS]

01:50:15   incredible amount of money but they got they got a lot of value added that the [TS]

01:50:19   re-signing was where I think they went wrong he is definitely the second half [TS]

01:50:25   of that new contract that is now you know they're paying in 261 million for [TS]

01:50:29   maybe nothing yet and the thinking the entire thinking behind the re-signing [TS]

01:50:35   was a marketing driven not baseball truman because it was all based it was [TS]

01:50:40   before any of the PDC stuff and it was all based on projections of not not any [TS]

01:50:48   kind of like oh we think he's going to play like just 33 year old self forever [TS]

01:50:52   or is 32 year old self [TS]

01:50:54   they knew he was going to go into decline and that by the end of this [TS]

01:50:57   contract he would you know she'll try the projections all had him you know [TS]

01:51:06   right around bonds home run mark you know around that time in eg be breaking [TS]

01:51:12   these historic home run records filling the stadium with people you know in [TS]

01:51:17   anticipation of him you know getting a 700,000 run getting a 750 at home run [TS]

01:51:23   whereas now you can break the record in people going to throw the ball back on [TS]

01:51:28   the right I mean like who gives a crap about Barry Bonds you know that's the [TS]

01:51:35   thing is even if just imagine that he does matter you know physically come [TS]

01:51:40   back in pretty good shape and actually does starting dinners again and plays [TS]

01:51:44   out these three years it doesn't matter who breaks the records nobody cares [TS]

01:51:49   about the record anyway because everybody thinks bonds numbers are [TS]

01:51:52   tainted and there would be broken by the guy who's the only one who might be the [TS]

01:51:57   more notorious user of performance-enhancing drugs do you even [TS]

01:52:01   know bonds is home run number no I don't even know ruth was 7:15 right right and [TS]

01:52:07   and 44 right now they would 75555 I knew it was a member here so bonds is more [TS]

01:52:17   than that but I don't know I don't know how much more guests like seven 8800 [TS]

01:52:24   right I don't remember him getting another landmark after breaking the [TS]

01:52:27   record in the 800 would have been some gas no I don't think it's it's something [TS]

01:52:30   in the seventh it's gotta be like 768 but I'm not going to cheat thats I'm [TS]

01:52:34   gonna say 77070 ok what do you say well I think it was even closer I think he [TS]

01:52:41   just barely I'm gonna go 760 I gotta go below you so [TS]

01:52:46   career home runs here we go [TS]

01:52:49   is that baseball reference.com this is good podcast and Jeff we fix it on post [TS]

01:52:56   here [TS]

01:53:03   Wikipedia makes are defined it two home runs 762 you're right he just kinda [TS]

01:53:07   snuck past a mere seven more home runs than God you know what have been [TS]

01:53:14   climbing he never would have done I mean when you talk about Barry Bonds and Alex [TS]

01:53:18   Rodriguez class does that is not what did in class if he'd stopped at 7:54 you [TS]

01:53:24   think one last 30 our time even if you stopped it just stopped at 7:55 yeah I i [TS]

01:53:31   feeling tired maybe you could convince him to do it but one lap I don't think I [TS]

01:53:36   don't ya know why what's the what's the surprise you got for me John my surprise [TS]

01:53:42   for you Paul is that we have a 4th sponsor this week [TS]

01:53:49   all right it is and you're going to like him I know you like these guys are you [TS]

01:53:53   like to play jokes with these guys it's our good friends at fracture alright [TS]

01:53:57   fracture photo swap yeah this is that it's we had talked about this is a great [TS]

01:54:02   idea for a gag you guys know fracture I talk about them they didn't bother to [TS]

01:54:07   show all year long they take your photos they print them directly on glass and [TS]

01:54:13   you get a little package and it's right that the glass has your photo right on [TS]

01:54:18   it you don't need to frame it is a friend you can hang it up you know [TS]

01:54:22   propped up on your mantle of your desk really clever packaging really great [TS]

01:54:28   image quality really great prices really great customer support all sorts of [TS]

01:54:34   sizes and shapes to pick from you could do square ones print your favorite [TS]

01:54:38   Instagram's big ones you know all sorts of great things have you seen this ad [TS]

01:54:44   campaign from Apple with [TS]

01:54:46   taken with an iPhone where they're showing like photos that people have [TS]

01:54:49   taken with her iPhone yeah they're phenomenal photos but then now it's like [TS]

01:54:54   a billboard campaign like this like it just sort of forget like with the [TS]

01:54:58   megapixels that you've got like I'm sure she got real close I can you hang if [TS]

01:55:02   you're the guy hang on the Billboard you can see the pixels or whatever but when [TS]

01:55:06   I did you know you said you were in the Apple store recently I was in the Apple [TS]

01:55:10   Store just last week week or two ago and have some of these customers you know [TS]

01:55:15   your iPhone user photos up in the Apple Store big printed really big like [TS]

01:55:21   panorama is pretty big and it's amazing how good they look even when you're [TS]

01:55:25   standing right in front of the wall you can get go to fracturing get the big [TS]

01:55:29   ones with your iPhone pictures they look great it's amazing details in the [TS]

01:55:33   picture [TS]

01:55:34   call you in and my wife have played games with fracture this described the [TS]

01:55:39   fracture photo swap writes a fracture sponsored podcast I do with your wife [TS]

01:55:44   should little show called just the tip and they sponsor the show and they they [TS]

01:55:49   was actually their idea to do this they gave us each a coupon code and how to [TS]

01:55:52   send a photo or photos to the other party and we trademarked there's now a [TS]

01:55:58   joint trademark between just the tip enterprises and fracture and you can [TS]

01:56:03   participate in a pressure photo swap all you do is you get together with a friend [TS]

01:56:07   you say I'm gonna send you a photo you sent me a photo and you just go nuts [TS]

01:56:10   with it and I have you talked to pricing on this I haven't even talked pricing [TS]

01:56:15   and you can do it it's very expensive for the small photos and you can have [TS]

01:56:19   some fun with it the only rule is that whatever you send be receiving party has [TS]

01:56:23   to keep in their house for at least a year then it becomes a real conversation [TS]

01:56:28   piece you need to take that into account that explains why we have a photo of [TS]

01:56:34   Pete Rose and his underwear is jockeys that's right you're welcome thank you [TS]

01:56:42   Paul the gift that keeps on giving [TS]

01:56:45   do you think that that was based there was an ad that while Pete Rose [TS]

01:56:52   displaying you can google is just google was happy rose jackie's think that's [TS]

01:56:56   right yeah it Jockey underwear [TS]

01:56:59   and he he he is he is not an attractive man not even then this is the height of [TS]

01:57:07   his career in the prime of his playing career it did not really look very [TS]

01:57:12   attractive in his jockeys do you think maybe when they had that that maybe they [TS]

01:57:16   got the idea and they just assumed that pete rose with his you know his jersey [TS]

01:57:21   off would look good cause you know there was a Jim Palmer very handsome pitcher [TS]

01:57:27   for the Baltimore Orioles famously did a lot of underwear ads during his crier [TS]

01:57:32   very handsome man looked amazing will certainly look better than either [TS]

01:57:37   overlooked in the best in my life in this look great look like he should be [TS]

01:57:40   modeling underwear do you think the disembodied jockey was like get pete [TS]

01:57:44   rose he's a great player he's you know he's gonna look great and they said you [TS]

01:57:49   know they call them and he's they came to terms and and they signed a contract [TS]

01:57:54   and then they got to see him as jockeys I thought I think that's my guess is [TS]

01:58:01   that how that came to be but they still gonna save money by not printing the ad [TS]

01:58:05   I mean that's good money after bad [TS]

01:58:06   well anyway my thanks to fractured send you know do the fracture photo swap it's [TS]

01:58:12   great fun doing everyone but they did great great company great products lots [TS]

01:58:18   of fun [TS]

01:58:18   the code they want to remember is daring fireball all one word during fireball [TS]

01:58:23   and you will save 15% on whatever it is that you were including I'm betting [TS]

01:58:28   fracture photos I one last hour I gotta go soon we've been trying for a while [TS]

01:58:35   but I wanted to talk why had you because I want to get your inside a big fat I [TS]

01:58:40   told you so about a pricing so we ask my friends friend David I Q branch we we've [TS]

01:58:47   just a few days ago released a new update to our apt that spurt that adds [TS]

01:58:52   iPad support [TS]

01:58:53   iOS and coincident with that are universal binary but we've raised the [TS]

01:58:58   price the app to $9.99 for the next ten days we're still gonna keep it which is [TS]

01:59:05   higher than it has been all but their retinue default regular price wants this [TS]

01:59:10   interim period is gonna be $9.99 and United wanna go on a train about it but [TS]

01:59:18   just more or less that we we've we've concluded that the idea that you can go [TS]

01:59:22   low and we've been at $2.99 for months before this update came out that you can [TS]

01:59:27   go low and make it up with quantity because the Irish market is so big that [TS]

01:59:31   is that just doesn't work or it doesn't work for the type of that the best [TS]

01:59:37   Burris which I would call Lake deeper act like a productivity appetite games [TS]

01:59:42   i'ma give out you know but it's sort of basically it's like that type of apps [TS]

01:59:47   that indie developers have been making for the Mac for decades now at on iOS [TS]

01:59:52   like a Mac app on iOS and I don't think that that works and I mean back in terms [TS]

01:59:58   of being something that you do you work with it you do things productivity and I [TS]

02:00:02   know I definitely do want to say I told you so but I think it's it's something [TS]

02:00:08   we're 16 years ago my company released an iPhone app and we priced at $9.99 and [TS]

02:00:15   it didn't work but I felt like the least we went down swinging we went down at a [TS]

02:00:21   price [TS]

02:00:21   where we were contained and I think exactly like you said trying to make it [TS]

02:00:26   up on volume doesn't work unless you wind up with one of the apps you know an [TS]

02:00:32   angry birds or at two different games are different I think games and told her [TS]

02:00:39   market and you know there's other absentee means a different type of it [TS]

02:00:45   has two different category I'm talking and I will also add and I don't want to [TS]

02:00:51   be self so self-centered as to presume that [TS]

02:00:55   Vesper is good enough that it should be making more money so let's just leave s [TS]

02:01:00   Brad maybe the problem is a Vesper isn't original enough maybe the problem is [TS]

02:01:04   that I opening thing to me was in Panax right annual letter that they published [TS]

02:01:11   on their blog back in early January where cable sasser's flat out said they [TS]

02:01:16   had a great year they had so many apps that came out Mac and iOS and iOS [TS]

02:01:20   versions of Koda Kumi Koda whatever they call it a like a diet coke diet coke [TS]

02:01:29   group icon that they have their terminal app prompt prompt great great grandma [TS]

02:01:39   tryouts transmitted for iOS which is phenomenal AB really really well done it [TS]

02:01:45   every day if you close your eyes you will what would panic do if they did [TS]

02:01:48   transmitted for iOS and your mind starts running wild with how detailed it would [TS]

02:01:52   be well that's exactly what it is it's a remarkable remarkable in truly i Mac [TS]

02:01:58   caliber app in terms of the scope of what it does you know it's a [TS]

02:02:02   full-featured file transfer app you know for a whole bunch of great services and [TS]

02:02:07   you know in their annual aired you know cable flat out said that the revenue [TS]

02:02:13   that they're making from these iOS apps doesn't justify the engineering expense [TS]

02:02:19   of making these apps compared to the revenue they get from the same amount of [TS]

02:02:24   work on the Mac outs right doing the same amount of work on the Mac is gonna [TS]

02:02:28   pay so much better than it does on ILS and is no you know i mean they're do [TS]

02:02:33   different platforms but in terms of which you know it you know how much it [TS]

02:02:36   costs to pay for talented engineer to spend you know eight to 10 hours [TS]

02:02:40   tomorrow [TS]

02:02:42   coding for its the same get [TS]

02:02:45   you don't care if anything iOS developers are more in demand right [TS]

02:02:50   right it's even harder to hire them and that to me was an eye-opener to me that [TS]

02:02:57   if panic is saying something funny is going on because you know we're not [TS]

02:03:03   getting the bang for our buck with you know we have to think about how we're [TS]

02:03:06   gonna do this because we can't justify this because if we put these resources [TS]

02:03:09   toward the Mac would be making more money and that to me is an eye-opener [TS]

02:03:13   because those apps are fantastic [TS]

02:03:16   there's just you know i'm too close to desperate to judge Vesper objectively [TS]

02:03:21   but I can judge panics ABS objectively and they are best of breed yeah yeah [TS]

02:03:28   basically there in a 50 50 split for iOS first Mac sales and then the Mac was 83 [TS]

02:03:34   percent of the revenue so I mean just in terms of the way two numbers work at you [TS]

02:03:39   certainly should be devoting more resources to the Mac and that's [TS]

02:03:43   unfortunate because I S is a fun platform it's an interesting platform be [TS]

02:03:47   developing for but right now there's the money just isn't there and I think that [TS]

02:03:52   we're starting to see it now [TS]

02:03:53   to me eight years in i guess its or seven years ago seven years since the [TS]

02:03:59   App Store it's long enough and the devices you know Moore's law has had its [TS]

02:04:05   effect like our current iPhones and iPads are so powerful you know there [TS]

02:04:10   could you know the current iPad on par with the MacBooks of the time when the [TS]

02:04:17   iPhone came out i mean the devices are limiting them but I really think that [TS]

02:04:22   for seven years and there's a dearth of like what I would call like just name [TS]

02:04:27   any of your favorite indie Mac apps from the last 20 years and we're not seeing [TS]

02:04:32   them get developed on iOS I mean that there's none but that we're just not [TS]

02:04:36   seeing as many as we should [TS]

02:04:37   well I wonder if I definitely there are people inside of Apple who are aware of [TS]

02:04:44   this but I wonder if the people who can do something about it are blinded by the [TS]

02:04:48   fact that there are these phenomenal success stories where companies come out [TS]

02:04:53   of nowhere and suddenly make millions upon millions of dollars because they [TS]

02:04:56   have this hit $0.99 [TS]

02:04:58   but it disguises the fact that so many developers try and fail and move on and [TS]

02:05:05   just can't really make a living at it let alone a good living added ya I don't [TS]

02:05:11   know and as you know part of it out for an hour just about the App Store angle [TS]

02:05:16   but part of it is clearly just the that having to go through the App Store [TS]

02:05:20   limits I was development certainly is but Willis ignore that for now I think [TS]

02:05:26   it's safe to ignored there's something more to it than that [TS]

02:05:28   like you wrote me but you guys don't have any iOS apps right now right we've [TS]

02:05:33   got two smaller companion apps to our market apps because that's what we felt [TS]

02:05:37   has been the most valuable thing to do is to expand our resources on the Mac [TS]

02:05:42   and we certainly want to be involved and I was like I said it's exciting platform [TS]

02:05:47   but if the money is not there we'd rather have them be a companion to a Mac [TS]

02:05:51   app so you know here's a free for all speakers which works with our apt [TS]

02:05:54   airfoil and you pay for the airport on the Mac and iOS app for free and it's [TS]

02:06:00   you know it's not necessarily the best way to do things but it's the way that [TS]

02:06:03   we found [TS]

02:06:04   works i knew i 100 and I remember therefore I didn't even think of it as a [TS]

02:06:08   nap because it's not intervene to me it's not an app it's a thing on your [TS]

02:06:12   phone that it's just part of it using airfoil right to be you guys they're [TS]

02:06:17   treating the iPhone the way that it's like the Apple watch right it's just [TS]

02:06:22   this little thing where you at you've got apps for it and you've written code [TS]

02:06:26   for it but it really just a peripheral to the main thing yeah exactly and and [TS]

02:06:32   that that works but it's I would love to see the sort of thing we're talking [TS]

02:06:37   about where you have a you know first-class application experience on [TS]

02:06:41   the phone or on the iPad and you know we can devote more resources to that and [TS]

02:06:46   then charge ten twenty thirty dollars which is what you need to charge in [TS]

02:06:49   terms of the volume you're going to see on an average product because you can't [TS]

02:06:55   make enough money selling it for nine nights answer to 99 ER or even $4.99 and [TS]

02:06:59   I think if I'm not mistaken in the in the panic letter that they sent out to [TS]

02:07:03   the back post on their blog today also mentioned talking about discounted [TS]

02:07:07   upgrades and that's a big thing that I think the app stores are lacking in have [TS]

02:07:10   been lacking and it means that you need to either charge full price for version [TS]

02:07:16   two or pretty much the only option besides giving it away and upgrade [TS]

02:07:23   revenue is definitely a way that for twenty or thirty years now [TS]

02:07:28   companies have been selling software and making money and it encourages companies [TS]

02:07:31   to make a version 2 and version 3 and not have to worry though we gotta sell [TS]

02:07:37   all over to people when they can just say hey this new version has a bunch of [TS]

02:07:40   new features we think you don't like it because you bought the first version you [TS]

02:07:44   get a big discount on it but we still get a little bit of revenue they don't [TS]

02:07:47   just have to live off the revenue from the first product or trying to sell a [TS]

02:07:50   whole new product and I think not having that really sort of stunts the ability [TS]

02:07:55   to make deeper products and longer-term products borrow out I to tie the whole [TS]

02:08:00   show together bring it full circle I borrow a term from the watch world [TS]

02:08:04   there's a terminal watch World a tool watch so for example like a diver watch [TS]

02:08:08   a watch that can go 300 metres under under water which is think about is [TS]

02:08:13   terrifying that's an extraordinary depth you know watches that are meant to be [TS]

02:08:19   treated roughly in you know to to work or or you know like chronometer watch it [TS]

02:08:26   like that race car drivers would wear and actually use you know to time [TS]

02:08:30   they're they're racing and stuff like that [TS]

02:08:33   that's the type of absence as a good work tool right like two laps like you [TS]

02:08:37   know jack is at all it's a serious tool that people you can use it for fun too [TS]

02:08:42   but you know BBEdit is that all those type of apps need continuous first for [TS]

02:08:49   long-term success need continuous development like you guys have been [TS]

02:08:53   working on audio hijacked like effectively I'm not a nonstop rate [TS]

02:08:59   thirteen years now and there's no way to do that without upgrade revenue or some [TS]

02:09:06   kind of you know like a subscription taping i mean clearly that's like what [TS]

02:09:10   adobe is pivoting and successfully I mean it it's so far it seems like it but [TS]

02:09:16   to justify that you know because all of their apps that we think of their in [TS]

02:09:20   their tools and the only way to keep them going is with some sort of [TS]

02:09:24   sustained revenue stream from your existing users and you know once you've [TS]

02:09:29   paid for you get it for it forever just doesn't work any time people have tried [TS]

02:09:33   it it's always falling apart I mean I think of poor text me right where Alan [TS]

02:09:42   dart had great success with a new text editor was a sensation on Rails [TS]

02:09:47   developers loved it really seemed to strike a chord with like the the new to [TS]

02:09:52   the Mac users who do you know maybe didn't weren't for somehow turned off by [TS]

02:09:57   BB edits sort of Mac likeness but then he promised that the next major upgrade [TS]

02:10:03   was going to be a free update you know and which I thought wow that is craziest [TS]

02:10:07   thing to say is I you know if it wasn't for upgrade I don't see how bare bones [TS]

02:10:12   would still be in business I i mean I'm sure that they still get some number of [TS]

02:10:17   new customers but you know I i've paid for upgrades for them for two years but [TS]

02:10:22   I must have paid for six or seven upgrades over the last 10 years of using [TS]

02:10:29   bbm right now the key is that it got two new features a new functionality happily [TS]

02:10:35   so right yeah you were happy to do it because it got you [TS]

02:10:38   you know the the top of the line products the current product and on iOS [TS]

02:10:43   I think you're seeing a whole lot of stuff get abandoned because it doesn't [TS]

02:10:47   make enough money up front and then you know you can't you can't keep throwing [TS]

02:10:52   good money after bad you know good time after bad when a product isn't [TS]

02:10:57   successful enough right up front it's not going to be successful long-term [TS]

02:11:00   because you can't afford to make it successful so my conclusion my my new [TS]

02:11:04   working there is a free tool apps that the market on iOS is actually not much [TS]

02:11:11   bigger at all then the Mac it's roughly the same size and the fact that there [TS]

02:11:15   are two hundred million iOS users total is irrelevant because I don't know [TS]

02:11:20   hundred and eighty million of them would never even consider spending money on [TS]

02:11:24   like which to me is not a crazy expensive a bygone $9.99 app right but [TS]

02:11:29   it's done ever gonna do it like the way that those hundred 80 million people do [TS]

02:11:33   it as they go to the App Store and they search for what they're looking for and [TS]

02:11:37   if it's a note appetite notes and then they look for one that's free and then [TS]

02:11:41   they keep downloading free ones until they find one that's good enough and [TS]

02:11:45   there are so many of them that they're eventually going to find one that's good [TS]

02:11:48   enough and that's it and then never go past doesn't matter whether you're $0.99 [TS]

02:11:52   or $1.99 or 999 there never looking past the free ones and not that there aren't [TS]

02:11:58   people they know there's I think there's no same way that there's 10 20 30 [TS]

02:12:02   million active Mac users who will consider spending a reasonable amount of [TS]

02:12:05   money on a good nap I think that there's the same number of people I don't get [TS]

02:12:09   all those same people have an iPhone in their pocket and would consider doing [TS]

02:12:12   the same thing for the iPhone but there's you have to price it accordingly [TS]

02:12:18   though you still you can't prices lower all 200 million people write you cannot [TS]

02:12:23   do it and it might be less than the Mac version just because it's it's a smaller [TS]

02:12:27   apt and it does take slightly you know slightly less time to do the iPhone app [TS]

02:12:33   than the Mac App there may be few scripts you know that you know there's [TS]

02:12:36   all sorts of things you may not be able to do but it still has to be [TS]

02:12:39   commensurate to what you are charged for the Mac version will be interesting [TS]

02:12:43   analogy to me is it sort of analogous to the split between Mac and Windows that [TS]

02:12:48   when we first came out on a Mac a decade ago more than that and had some success [TS]

02:12:52   people that are you should be on Windows there's ten or a hundred times as many [TS]

02:12:55   users but I think it's a very similar thing where there are ten or a hundred [TS]

02:13:00   times as many people willing to pay for software yeah there might be more there [TS]

02:13:04   might be fewer but it's not as if you can just look at the size of the user [TS]

02:13:09   base and say okay that's the possible number of people we consulted and I [TS]

02:13:13   think I found it very similar where you know those however 200 million devices [TS]

02:13:18   how many of those are in the hands of kids or you know our secondary devices [TS]

02:13:23   so you know it's not really that there's that many active users out there [TS]

02:13:26   yeah it's the market isn't necessarily that much bigger and you know I do you [TS]

02:13:31   think it might be the same size might be small might be bigger i dont i dont have [TS]

02:13:34   a good number but I think it's silly to just look and say they sold so many [TS]

02:13:38   hundreds of millions of devices that obviously the market to attack I just [TS]

02:13:41   think you have to pick a price that's commensurate with how you would price [TS]

02:13:44   the equivalent and I really do believe that and it's you know and I but I [TS]

02:13:51   realized that the App Store is not set up to promote apps like that you're not [TS]

02:13:54   going to get on the best-selling chart that way and being on the best-selling [TS]

02:13:58   chart does get your downloads it's you know well the only the only thing that [TS]

02:14:02   Apple added a couple of years and was the top generating top [TS]

02:14:06   revenue-generating out right and that's that's the one sort of stopped that we [TS]

02:14:10   got that you know if you do have a more expensive up potentially you could wind [TS]

02:14:15   up on that chart in that that could be useful but I don't think it's in the end [TS]

02:14:19   played out that way cuz I think that's a whole lot of that is in a purchase stuff [TS]

02:14:22   where it could be a free or a freemium game type thing where you know you got [TS]

02:14:27   it for free and then you spend a whole bunch of money on coins or whatever and [TS]

02:14:30   that's what windup topping those charges I think it's as you said that it [TS]

02:14:34   destroys just aren't set up to promote an app that it's priced sustainably [TS]

02:14:37   solely so you're right I was wrong but i just i well I only wish you know [TS]

02:14:45   hopefully people listen and developers listen and say you know what I'm not [TS]

02:14:49   making enough money yet to 9999 I should try a higher price because that's that's [TS]

02:14:54   really what it is that you can't be the only one that doesn't that's what we [TS]

02:14:57   tried it in the first place and it didn't work [TS]

02:14:59   even even someone like you who's got you know an audience who will listen to this [TS]

02:15:03   I don't know that it need the title change from everybody you know ever [TS]

02:15:08   since we wrote about it and Jason Snell Lincolnshire Stevenson had a brief [TS]

02:15:13   interview with me about it today that I thought was came off pretty good I've [TS]

02:15:16   got a lot we've got a lot of feedback about it and it does seem like I think [TS]

02:15:19   that there's a movement afoot to maybe do this and it it might have to it is I [TS]

02:15:24   think harking back to the free app store days where were you know you're gonna [TS]

02:15:27   have to do your marketing on your own outside the App Store but you know that [TS]

02:15:31   that for certain classes to lab that the prices I think are going to go up I [TS]

02:15:35   think there's momentum so let's wrap it up but let's put a shout out to audio [TS]

02:15:43   hijacks audio hijack the new version is 3.0 right that's right it is version 3.0 [TS]

02:15:50   big hit for you guys are you guys have a patch upgrade the up to 30 one yet [TS]

02:15:56   302 and I think 303 will probably be up for this gallery at 302 now what's the [TS]

02:16:02   price its $49 but if anyone has bought any audio hijacking the past any product [TS]

02:16:08   with hijacking the name which there were a couple different versions whenever [TS]

02:16:12   it's $25 upgrade that's that's a bargain its absolute positive bargain but [TS]

02:16:19   there's a lot of diehard users who are begging you to take their $25 it has [TS]

02:16:24   been incredible to get a whole lot of feedback from people who have been using [TS]

02:16:29   it for ever and love the new version and you know I am sure everybody who ever [TS]

02:16:33   put out a new version says this is the best version and Apple always says that [TS]

02:16:35   but in this case it's it's just been phenomenally well received [TS]

02:16:40   to the point where I would not have expected it now [TS]

02:16:43   well I think it's very clear I had your your colleague christiane on a few [TS]

02:16:48   episodes ago we talked about the interface which is to me and I think you [TS]

02:16:52   guys got I think district my central talking to Krista was a you guys got too [TS]

02:16:57   close to the interface during its development and you lost sight of just [TS]

02:17:01   how radically better was because in terms of the past several years [TS]

02:17:05   developing version 3 yes they are you guys you guys were nose to the [TS]

02:17:09   grindstone on [TS]

02:17:10   that interface for so long and you became infamous intimately familiar with [TS]

02:17:13   it and then it came out and I think it was just I think it's that interface [TS]

02:17:18   that's driving that they hit because to me I always thought I always knew what I [TS]

02:17:23   did but I have to admit that when I looked at it I was always a little lake [TS]

02:17:26   after I have to read and think about what I'm doing here whereas with the new [TS]

02:17:30   and place it in an instant you can see exactly what is going on and it's you [TS]

02:17:34   know yeah i mean that that was certainly the idea was we've got a pipeline and [TS]

02:17:39   you can visually see my audio is going from here to here and it's doing what I [TS]

02:17:42   expected to do [TS]

02:17:43   had previously we had most of the power that's in this version but it was a lot [TS]

02:17:47   more difficult to suss out but and you know and on the back end you guys have [TS]

02:17:52   been through so much it's always been a Mac OS 10 product hasn't debutante [TS]

02:17:56   Pakistan so you don't have any classic Mac OS roots right there was there was a [TS]

02:18:01   plug-in version back on Mac OS nine but as a product it was it's always been on [TS]

02:18:05   that goes to you guys have been through so many technical differences in at the [TS]

02:18:10   level that you that audio hijack needs to operate and terms of you know I mean [TS]

02:18:14   every joke or audio back in 2001 I don't think so I mean we've gone through we've [TS]

02:18:23   gone through what eleven different versions of the operating system and [TS]

02:18:26   it's it's it's it's better it's been a pretty long journey as far as getting to [TS]

02:18:31   where we are but the only way that that worked with through upgrade pricing and [TS]

02:18:34   having a sane sustainable price to start with privatizing the bigger thing for us [TS]

02:18:40   was having a price that you know make money as opposed to selling for $0.99 [TS]

02:18:43   certainly version 3 having an upgrade price has been essential right cause is [TS]

02:18:48   no other way how could you justify three years of development on it if if you [TS]

02:18:52   want to do it so anyway my congrats well deserved success on that Abbott's it [TS]

02:18:58   should win all the awards it's you know it's funny somebody said that and it got [TS]

02:19:03   me thinking there aren't very many Mac awards left anymore [TS]

02:19:08   we lost macworld awards I think they do that they did they didn't do it at the [TS]

02:19:13   end of last year with their slim down staff [TS]

02:19:16   you know the the the 88 are now only for the App Store which audio hijack can't [TS]

02:19:21   be and we lost I mean all the Mac magazines have disappeared and that was [TS]

02:19:26   really the people that we're doing a lot of the awards so it's it that actually [TS]

02:19:31   it somebody said that somebody said exactly that but it should all the [TS]

02:19:33   awards and I said that's a lovely thing to say and it made me depressed because [TS]

02:19:37   there really aren't any of these sort of community recognition awards anymore [TS]

02:19:42   ATA is you know it's an achievement more than an award [TS]

02:19:48   everybody if you get an 88 you've done good work there is no way to get one [TS]

02:19:53   that is not involved good work but it's it's not really an award it's you know [TS]

02:19:58   you've done good work that is exactly where Apple wants you to be doing good [TS]

02:20:02   work this year it's it's you know not that again I'm not downplaying it I [TS]

02:20:07   would certainly would happily accept one but its to call in a way you know I [TS]

02:20:12   don't know it's not like the eighties used to be where it was more objective [TS]

02:20:18   and had more of like a year-to-year fairness to it by the 88th shift radical [TS]

02:20:23   having there is one near where they relate you know I only had like a two [TS]

02:20:29   categories like best Dashboard widgets you know it was clearly it was in [TS]

02:20:34   Apple's promotional interests [TS]

02:20:36   whereas right BB at ease and other awards like it where you know just this [TS]

02:20:41   is the best software and best products we saw this year and and yet I saw the [TS]

02:20:46   one that is actually I emailed her friend Rene Ritchie I more cuz they do [TS]

02:20:50   an annual award and I said you know somebody made me realize that so many [TS]

02:20:54   bees are gone I'm glad that I'm or still doing them and you know I hope we are in [TS]

02:20:59   the running for one but ignoring that it's just nice that someone is looking [TS]

02:21:02   at the whole community looking at you know everything as a whole and saying [TS]

02:21:06   these are things that actually deserve some recognition and some attention [TS]

02:21:09   there's the crunchies have like a gorilla statue you say I think it's not [TS]

02:21:16   like a 2001 Gorillaz tiles to see I got nominated [TS]

02:21:20   marble got nominated for the Best bootstrapped startup this year this year [TS]

02:21:26   what I go look it up [TS]

02:21:29   daring fireball was nominated in this year's crunchy awards for best [TS]

02:21:34   bootstrapped startup this in my 13th year for writing the web [TS]

02:21:40   wow what did you guys got we got some kind of autoplay video I was wrapping up [TS]

02:21:48   my thanks to our sponsors we've for great sponsors this week my thanks to [TS]

02:21:52   the mall casper the mattress people Warby Parker the eyeglass people who do [TS]

02:21:56   not yet make monocles or eye patches fracture your photos on glass and last [TS]

02:22:02   but not least however the world's best place to manage and register domain [TS]

02:22:06   names [TS]

02:22:08   thank you thank you and you know get better soon [TS]