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The Talk Show

109: ‘How Many Keys?’, With Guest MG Siegler

 

00:00:00   John MGC what're you doing good has been a long time I know months I feel like I [<a href="https://overcast.fm/+BtuxyUvs0/0">TS</a>]

00:00:09   strongly suspect but I would never be as industrious says to actually check but I [<a href="https://overcast.fm/+BtuxyUvs0/9">TS</a>]

00:00:15   about this is the longest stretch without being on the show I think so I [<a href="https://overcast.fm/+BtuxyUvs0/15">TS</a>]

00:00:20   think that's right but you know I live in London now so that's part of the [<a href="https://overcast.fm/+BtuxyUvs0/20">TS</a>]

00:00:23   reason so yeah that is what makes a little bit harder to communicate yeah [<a href="https://overcast.fm/+BtuxyUvs0/23">TS</a>]

00:00:27   it's funny cause it's going back to back its last episode was Ben Thompson whose [<a href="https://overcast.fm/+BtuxyUvs0/27">TS</a>]

00:00:33   in Taipei and in London so I feel like I've gone around the world [<a href="https://overcast.fm/+BtuxyUvs0/33">TS</a>]

00:00:40   international audience I don't know that it can I honestly think it maybe [<a href="https://overcast.fm/+BtuxyUvs0/40">TS</a>]

00:00:48   somebody in New Zealand or something could be further away but that's about [<a href="https://overcast.fm/+BtuxyUvs0/48">TS</a>]

00:00:52   as far away as as people can get all this is much better for your normally I [<a href="https://overcast.fm/+BtuxyUvs0/52">TS</a>]

00:00:57   have to talk to the west coast that's eight hours and so that keeps me up you [<a href="https://overcast.fm/+BtuxyUvs0/57">TS</a>]

00:01:00   know 11 a.m. 2 a.m. for those types of calls yeah I bet that that's actually [<a href="https://overcast.fm/+BtuxyUvs0/60">TS</a>]

00:01:04   pretty weird I do feel like being a lifelong East Coast aus person I feel [<a href="https://overcast.fm/+BtuxyUvs0/64">TS</a>]

00:01:12   like you know like Greenwich Mean Time isn't that far away but but for someone [<a href="https://overcast.fm/+BtuxyUvs0/72">TS</a>]

00:01:18   from the West Coast it it truly is it's it's an entire eight hours we'll see how [<a href="https://overcast.fm/+BtuxyUvs0/78">TS</a>]

00:01:23   how I'm going to watch the Super Bowl a think it starts that way [<a href="https://overcast.fm/+BtuxyUvs0/83">TS</a>]

00:01:28   1234 so maybe 11:30 p.m. and then it's gonna go obviously to like 2:30 a.m. [<a href="https://overcast.fm/+BtuxyUvs0/88">TS</a>]

00:01:33   obviously they have a lot of different bars and stuff set up over here to show [<a href="https://overcast.fm/+BtuxyUvs0/93">TS</a>]

00:01:38   it but it will be weird because it's in Arizona are it so it's either western [<a href="https://overcast.fm/+BtuxyUvs0/98">TS</a>]

00:01:44   mountain time but yeah arizona's definitely West Coast I'm definitely [<a href="https://overcast.fm/+BtuxyUvs0/104">TS</a>]

00:01:50   isn't Arizona one of the new mexico that's like one of the [<a href="https://overcast.fm/+BtuxyUvs0/110">TS</a>]

00:01:55   like a holdout on ya one of those does not do it and then Vegas does a weirdly [<a href="https://overcast.fm/+BtuxyUvs0/115">TS</a>]

00:02:00   like they sometimes are on one time zone sometimes I don't know or something like [<a href="https://overcast.fm/+BtuxyUvs0/120">TS</a>]

00:02:04   that yeah well they they legislated in Vegas that there's no clocks anywhere [<a href="https://overcast.fm/+BtuxyUvs0/124">TS</a>]

00:02:08   right like a lot of you have to like I do watch when you get to the airport [<a href="https://overcast.fm/+BtuxyUvs0/128">TS</a>]

00:02:11   there till confiscated and set so that the big news is we feel like we have to [<a href="https://overcast.fm/+BtuxyUvs0/131">TS</a>]

00:02:20   talk about it and can can't skip it is is the quarterly results from Apple yes [<a href="https://overcast.fm/+BtuxyUvs0/140">TS</a>]

00:02:26   I do you which mister and it's like i know im not a finance blogger I try not [<a href="https://overcast.fm/+BtuxyUvs0/146">TS</a>]

00:02:34   to over emphasize it but I feel like in this case it's so outlandish Lee [<a href="https://overcast.fm/+BtuxyUvs0/154">TS</a>]

00:02:39   exceptional that you can't help it [<a href="https://overcast.fm/+BtuxyUvs0/159">TS</a>]

00:02:42   talk about it and write about it make links to it and stuff like that [<a href="https://overcast.fm/+BtuxyUvs0/162">TS</a>]

00:02:47   yeah it's insane I remember I guess it was a couple years ago probably when I [<a href="https://overcast.fm/+BtuxyUvs0/167">TS</a>]

00:02:51   was obviously still with maybe a three years ago when I was still at TechCrunch [<a href="https://overcast.fm/+BtuxyUvs0/171">TS</a>]

00:02:55   and I was obviously doing a lot of the coverage of the Apple earnings and each [<a href="https://overcast.fm/+BtuxyUvs0/175">TS</a>]

00:03:01   subsequent subsequent year they go up and up and up and one of the years it [<a href="https://overcast.fm/+BtuxyUvs0/181">TS</a>]

00:03:06   was like insane it was made thirteen billion dollars in profit in the holiday [<a href="https://overcast.fm/+BtuxyUvs0/186">TS</a>]

00:03:09   quarter so is either two or three years ago and it seemed like a time like wow [<a href="https://overcast.fm/+BtuxyUvs0/189">TS</a>]

00:03:15   that I mean that's amazing it's sort of an eight-time win you know the margins [<a href="https://overcast.fm/+BtuxyUvs0/195">TS</a>]

00:03:20   were still very very high and then they were everyone was thinking that they [<a href="https://overcast.fm/+BtuxyUvs0/200">TS</a>]

00:03:24   were going to start coming down because of different products that were coming [<a href="https://overcast.fm/+BtuxyUvs0/204">TS</a>]

00:03:27   out in the future iPad and whatnot and so it seemed like the thirteen billion [<a href="https://overcast.fm/+BtuxyUvs0/207">TS</a>]

00:03:31   might be a high-water mark and now you know there's just been totally [<a href="https://overcast.fm/+BtuxyUvs0/211">TS</a>]

00:03:35   obliterated by this quarter that the thing that comes to mind for me I keep [<a href="https://overcast.fm/+BtuxyUvs0/215">TS</a>]

00:03:39   thinking about it I don't know why cuz it's not like it's particularly even [<a href="https://overcast.fm/+BtuxyUvs0/219">TS</a>]

00:03:45   number of years but for years ago was the debut or no I guess was five years [<a href="https://overcast.fm/+BtuxyUvs0/225">TS</a>]

00:03:51   ago so it is kind of a half-decade 25 years ago 2010 was when the original [<a href="https://overcast.fm/+BtuxyUvs0/231">TS</a>]

00:03:55   iPad came out [<a href="https://overcast.fm/+BtuxyUvs0/235">TS</a>]

00:03:56   right and I remembered there were two things about that key note that I that [<a href="https://overcast.fm/+BtuxyUvs0/236">TS</a>]

00:04:01   stand out to me and it's not the iPad in particular but it was that was when they [<a href="https://overcast.fm/+BtuxyUvs0/241">TS</a>]

00:04:06   introduced a four SIM card chip and I remember Steve Jobs being very very [<a href="https://overcast.fm/+BtuxyUvs0/246">TS</a>]

00:04:12   proud of it [<a href="https://overcast.fm/+BtuxyUvs0/252">TS</a>]

00:04:13   wit and in hindsight it wasn't that great of a chip but I feel like the [<a href="https://overcast.fm/+BtuxyUvs0/253">TS</a>]

00:04:17   reason that he was bragging about it in hindsight was that he knew the pipeline [<a href="https://overcast.fm/+BtuxyUvs0/257">TS</a>]

00:04:22   of day 5 they six right what they were planning to do year after year and how [<a href="https://overcast.fm/+BtuxyUvs0/262">TS</a>]

00:04:26   they were going to take control of their own Silicon in the years to come [<a href="https://overcast.fm/+BtuxyUvs0/266">TS</a>]

00:04:30   and the other thing I remembered I think that was the event I'm like 98% sure [<a href="https://overcast.fm/+BtuxyUvs0/270">TS</a>]

00:04:35   that it was the event where he mentioned that Apple was now a fifty billion [<a href="https://overcast.fm/+BtuxyUvs0/275">TS</a>]

00:04:39   dollar a year company I think you're right I do remember being at whatever [<a href="https://overcast.fm/+BtuxyUvs0/279">TS</a>]

00:04:44   event that was when he sort of highlighted that for the first time I do [<a href="https://overcast.fm/+BtuxyUvs0/284">TS</a>]

00:04:48   remember that right and and you know he said almost the same thing with it like [<a href="https://overcast.fm/+BtuxyUvs0/288">TS</a>]

00:04:51   I said here as I you know we don't want to talk to you know we've also right [<a href="https://overcast.fm/+BtuxyUvs0/291">TS</a>]

00:04:54   products to talk about but i just want to take a moment and just mark this that [<a href="https://overcast.fm/+BtuxyUvs0/294">TS</a>]

00:04:58   we are now Apple is now a fifty billion dollar your company and and sort of [<a href="https://overcast.fm/+BtuxyUvs0/298">TS</a>]

00:05:03   saying like you know that's the big boys club in Silicon Valley fifty billion a [<a href="https://overcast.fm/+BtuxyUvs0/303">TS</a>]

00:05:08   year in revenue and they did 74 billion in revenue in a quarter since five years [<a href="https://overcast.fm/+BtuxyUvs0/308">TS</a>]

00:05:17   later right like and it really was worth marking it was really was remarkable [<a href="https://overcast.fm/+BtuxyUvs0/317">TS</a>]

00:05:22   five years ago that Apple was doing fifty billion a year in revenue like [<a href="https://overcast.fm/+BtuxyUvs0/322">TS</a>]

00:05:26   that's a huge number it's a ton of money it's way more than Apple did you know [<a href="https://overcast.fm/+BtuxyUvs0/326">TS</a>]

00:05:32   for decades [<a href="https://overcast.fm/+BtuxyUvs0/332">TS</a>]

00:05:33   forever really until then ever and all of a sudden that you know two-thirds of [<a href="https://overcast.fm/+BtuxyUvs0/333">TS</a>]

00:05:39   what I mean what are they gonna hit this year so everyone's obviously talking [<a href="https://overcast.fm/+BtuxyUvs0/339">TS</a>]

00:05:43   about in terms of earnings it turns a profit they're actually you know they [<a href="https://overcast.fm/+BtuxyUvs0/343">TS</a>]

00:05:46   set the record they eclipsed all those oil companies including the Russian [<a href="https://overcast.fm/+BtuxyUvs0/346">TS</a>]

00:05:50   state oil company in terms of the amount of profit-making but they're also very [<a href="https://overcast.fm/+BtuxyUvs0/350">TS</a>]

00:05:55   much on track this being you know technically the fiscal quarter one [<a href="https://overcast.fm/+BtuxyUvs0/355">TS</a>]

00:05:59   they're very much on track to break the all-time yearly record for that which is [<a href="https://overcast.fm/+BtuxyUvs0/359">TS</a>]

00:06:03   also held by all the oil companies there's a there's an outlier for the [<a href="https://overcast.fm/+BtuxyUvs0/363">TS</a>]

00:06:06   Fannie Mae [<a href="https://overcast.fm/+BtuxyUvs0/366">TS</a>]

00:06:07   thing which is on the Wikipedia page that's that's with the government [<a href="https://overcast.fm/+BtuxyUvs0/367">TS</a>]

00:06:11   bailout and everything is sort of lunch not a fair comparison so they're [<a href="https://overcast.fm/+BtuxyUvs0/371">TS</a>]

00:06:16   probably gonna set that record in terms of revenue yearly revenues was gonna be [<a href="https://overcast.fm/+BtuxyUvs0/376">TS</a>]

00:06:19   this area of 200 billion something like that you know obviously this is the big [<a href="https://overcast.fm/+BtuxyUvs0/379">TS</a>]

00:06:23   quarter but then you know next quarter should be pretty big that goes down a [<a href="https://overcast.fm/+BtuxyUvs0/383">TS</a>]

00:06:27   little bit and I will spike up again sort of twist back-to-school sales and [<a href="https://overcast.fm/+BtuxyUvs0/387">TS</a>]

00:06:31   everything like that I assume two hundred billion something like that it [<a href="https://overcast.fm/+BtuxyUvs0/391">TS</a>]

00:06:34   seems within reach [<a href="https://overcast.fm/+BtuxyUvs0/394">TS</a>]

00:06:37   definitely cause what 40 40 40 you know get you pretty close [<a href="https://overcast.fm/+BtuxyUvs0/397">TS</a>]

00:06:42   that's so crazy and you know remember I guess it was a couple of years ago I was [<a href="https://overcast.fm/+BtuxyUvs0/402">TS</a>]

00:06:49   also covering this you know talking about Apple's market cap which you can [<a href="https://overcast.fm/+BtuxyUvs0/409">TS</a>]

00:06:54   also make an argument you know isn't really there's there it's sort of [<a href="https://overcast.fm/+BtuxyUvs0/414">TS</a>]

00:06:57   symbolic more than its really meaningful what what market cap Exxon means and you [<a href="https://overcast.fm/+BtuxyUvs0/417">TS</a>]

00:07:01   know people always argue about that it was a big deal when Apple of course past [<a href="https://overcast.fm/+BtuxyUvs0/421">TS</a>]

00:07:04   Microsoft which is which was I don't even know now four years ago or maybe [<a href="https://overcast.fm/+BtuxyUvs0/424">TS</a>]

00:07:08   longer than that and that Apple was chasing exxon for a long time in at one [<a href="https://overcast.fm/+BtuxyUvs0/428">TS</a>]

00:07:12   point I remember they were something like two hundred billion behind in [<a href="https://overcast.fm/+BtuxyUvs0/432">TS</a>]

00:07:15   market cap and it just seemed like impossible if they would ever get there [<a href="https://overcast.fm/+BtuxyUvs0/435">TS</a>]

00:07:18   and now there's something there are over 200 million ahead of Exxon now maybe [<a href="https://overcast.fm/+BtuxyUvs0/438">TS</a>]

00:07:22   three hundred billion ahead and obviously exons depressed because of the [<a href="https://overcast.fm/+BtuxyUvs0/442">TS</a>]

00:07:27   oil situation going on their stock is but it's incredible I think someone has [<a href="https://overcast.fm/+BtuxyUvs0/447">TS</a>]

00:07:34   been treating today and and showcasing this that I think Apple's market cap is [<a href="https://overcast.fm/+BtuxyUvs0/454">TS</a>]

00:07:39   now just about the exact same as Google and Microsoft combined had pain I [<a href="https://overcast.fm/+BtuxyUvs0/459">TS</a>]

00:07:45   somebody tweeted I saw yesterday this recording on Friday January 30 so [<a href="https://overcast.fm/+BtuxyUvs0/465">TS</a>]

00:07:50   yesterday I think at the close of market that Apple closed with when the market's [<a href="https://overcast.fm/+BtuxyUvs0/470">TS</a>]

00:07:58   closed at exactly double the market cap of Google yeah I guess that would that's [<a href="https://overcast.fm/+BtuxyUvs0/478">TS</a>]

00:08:03   right there almost neck-and-neck they're like very first one other so yeah that's [<a href="https://overcast.fm/+BtuxyUvs0/483">TS</a>]

00:08:08   right [<a href="https://overcast.fm/+BtuxyUvs0/488">TS</a>]

00:08:09   I mean it's almost uncanny how close to exactly double it was which is again [<a href="https://overcast.fm/+BtuxyUvs0/489">TS</a>]

00:08:16   it's it's you know it in years past and probably years future you know when [<a href="https://overcast.fm/+BtuxyUvs0/496">TS</a>]

00:08:25   Apple's stock is down you know for reasons good or reasons nonsensical it's [<a href="https://overcast.fm/+BtuxyUvs0/505">TS</a>]

00:08:32   you know like you said it's not proof of anything it's not like market cap is is [<a href="https://overcast.fm/+BtuxyUvs0/512">TS</a>]

00:08:36   an infallible measure but it's at least a measure of what people think of the [<a href="https://overcast.fm/+BtuxyUvs0/516">TS</a>]

00:08:42   company [<a href="https://overcast.fm/+BtuxyUvs0/522">TS</a>]

00:08:42   yeah and I mean right now the craziest thing of all this is you can make a very [<a href="https://overcast.fm/+BtuxyUvs0/522">TS</a>]

00:08:47   good argument that Apple is undervalued on the stock market their trading at [<a href="https://overcast.fm/+BtuxyUvs0/527">TS</a>]

00:08:51   multiples that are way below what some of their peers or trading it and given [<a href="https://overcast.fm/+BtuxyUvs0/531">TS</a>]

00:08:55   the numbers they just released I mean it's not so insane anymore to think that [<a href="https://overcast.fm/+BtuxyUvs0/535">TS</a>]

00:09:01   they could be the first trillion dollar company if they're able to sort of [<a href="https://overcast.fm/+BtuxyUvs0/541">TS</a>]

00:09:05   Grameen we can talk about what it would take it would take continuing to grow [<a href="https://overcast.fm/+BtuxyUvs0/545">TS</a>]

00:09:11   iPhone and I think we all agree now you know you you they can't continue to do [<a href="https://overcast.fm/+BtuxyUvs0/551">TS</a>]

00:09:16   that they don't have a massive market share still so there's there's room for [<a href="https://overcast.fm/+BtuxyUvs0/556">TS</a>]

00:09:20   growth and then China I think it's the big sort of factor in that and if they [<a href="https://overcast.fm/+BtuxyUvs0/560">TS</a>]

00:09:26   can keep doing that and if the stock market overall keep sort of going up and [<a href="https://overcast.fm/+BtuxyUvs0/566">TS</a>]

00:09:31   there's no assurances of that of course it's possible but it's possible so that [<a href="https://overcast.fm/+BtuxyUvs0/571">TS</a>]

00:09:41   elephant in the room is the rate in lg but it's it's clearly largely almost [<a href="https://overcast.fm/+BtuxyUvs0/581">TS</a>]

00:09:48   two-thirds three course three quarters driven by iPhone iPhone has become an [<a href="https://overcast.fm/+BtuxyUvs0/588">TS</a>]

00:09:55   enormous chunk of Apple's business the Mac is historically at an all-time high [<a href="https://overcast.fm/+BtuxyUvs0/595">TS</a>]

00:10:01   but still that's you know that's an established market [<a href="https://overcast.fm/+BtuxyUvs0/601">TS</a>]

00:10:05   and it's you know 4,000,000 5,000,000 units quarter iPad is down which is [<a href="https://overcast.fm/+BtuxyUvs0/605">TS</a>]

00:10:10   weird is not collapsing in you know I saw somebody call it gloomy it's not [<a href="https://overcast.fm/+BtuxyUvs0/610">TS</a>]

00:10:15   gloomy emitter dade sold twenty one million iPads last quarter it's just [<a href="https://overcast.fm/+BtuxyUvs0/615">TS</a>]

00:10:19   weird though compared to iPhone because it's down 20% year-over-year iPhone is [<a href="https://overcast.fm/+BtuxyUvs0/619">TS</a>]

00:10:26   up enormously it's it's almost unbelievable how much it up because I [<a href="https://overcast.fm/+BtuxyUvs0/626">TS</a>]

00:10:31   think that was 51 million iPhones they sold a year ago in the holiday quarter [<a href="https://overcast.fm/+BtuxyUvs0/631">TS</a>]

00:10:35   and 74 million iPhones this year [<a href="https://overcast.fm/+BtuxyUvs0/635">TS</a>]

00:10:39   yeah yeah I think it's if I read the numbers rate someone broke it down a bit [<a href="https://overcast.fm/+BtuxyUvs0/639">TS</a>]

00:10:44   stronger I think they're at 69% the iPhone is 69% of apples but shift its [<a href="https://overcast.fm/+BtuxyUvs0/644">TS</a>]

00:10:51   revenue or profit but you know it's about it's it's roughly probably both [<a href="https://overcast.fm/+BtuxyUvs0/651">TS</a>]

00:10:55   and it's probably higher actually for profit but that's crazy but you're right [<a href="https://overcast.fm/+BtuxyUvs0/655">TS</a>]

00:11:02   if you were just to see if you were to take of course iPhone business away from [<a href="https://overcast.fm/+BtuxyUvs0/662">TS</a>]

00:11:06   Apple they would still be near the top if not at the top of the biggest sort of [<a href="https://overcast.fm/+BtuxyUvs0/666">TS</a>]

00:11:12   business in terms of revenue and then all of those other businesses both the [<a href="https://overcast.fm/+BtuxyUvs0/672">TS</a>]

00:11:18   Mac the iPad and even in you know increasingly iTunes App Store now are [<a href="https://overcast.fm/+BtuxyUvs0/678">TS</a>]

00:11:24   becoming the if that you broke those out there would probably be Fortune 500 [<a href="https://overcast.fm/+BtuxyUvs0/684">TS</a>]

00:11:28   companies in their own right when you think about it which is crazy right [<a href="https://overcast.fm/+BtuxyUvs0/688">TS</a>]

00:11:32   because the store items stored on call at iTunes Plus app store is some some [<a href="https://overcast.fm/+BtuxyUvs0/692">TS</a>]

00:11:40   number of billion order now right [<a href="https://overcast.fm/+BtuxyUvs0/700">TS</a>]

00:11:42   yeah it's it just keeps going up and remember they used to say specifically [<a href="https://overcast.fm/+BtuxyUvs0/702">TS</a>]

00:11:47   about the App Store that you know it's it's basically they didn't use the word [<a href="https://overcast.fm/+BtuxyUvs0/707">TS</a>]

00:11:51   sort of loss leader but they just said they run it sort of break even right and [<a href="https://overcast.fm/+BtuxyUvs0/711">TS</a>]

00:11:55   then they you know it's a whole thought was that I was just out there to sell [<a href="https://overcast.fm/+BtuxyUvs0/715">TS</a>]

00:11:59   devices which course you could still make the argument that so that's [<a href="https://overcast.fm/+BtuxyUvs0/719">TS</a>]

00:12:02   probably the biggest part of it but they're starting to make a lot of real [<a href="https://overcast.fm/+BtuxyUvs0/722">TS</a>]

00:12:06   meaningful money from that store yeah and I think it's always been the case [<a href="https://overcast.fm/+BtuxyUvs0/726">TS</a>]

00:12:10   and this is from years ago when it was the numbers were much smaller [<a href="https://overcast.fm/+BtuxyUvs0/730">TS</a>]

00:12:14   where a lot of what they made was from the flow where they collect the rainy [<a href="https://overcast.fm/+BtuxyUvs0/734">TS</a>]

00:12:19   and it doesn't you know they can do stuff with the money you know just you [<a href="https://overcast.fm/+BtuxyUvs0/739">TS</a>]

00:12:24   know they hold it for a little bit and while they're holding it they can you [<a href="https://overcast.fm/+BtuxyUvs0/744">TS</a>]

00:12:28   know [<a href="https://overcast.fm/+BtuxyUvs0/748">TS</a>]

00:12:30   financial guy thing yeah a little bit of money yr old alike as that money passes [<a href="https://overcast.fm/+BtuxyUvs0/750">TS</a>]

00:12:37   through their fingers it you know it's good for them because they don't you [<a href="https://overcast.fm/+BtuxyUvs0/757">TS</a>]

00:12:42   know they don't immediately pass it on to their paying out right they they get [<a href="https://overcast.fm/+BtuxyUvs0/762">TS</a>]

00:12:45   a little bit of what makes Amazon and some sort of that that aspect of the [<a href="https://overcast.fm/+BtuxyUvs0/765">TS</a>]

00:12:49   business right and anybody has developer knows you don't get paid by Apple in [<a href="https://overcast.fm/+BtuxyUvs0/769">TS</a>]

00:12:53   till the end of the quarter or the end of the month you know it's you know they [<a href="https://overcast.fm/+BtuxyUvs0/773">TS</a>]

00:12:56   hold the money it's not like you get paid every day as people buy your appt [<a href="https://overcast.fm/+BtuxyUvs0/776">TS</a>]

00:12:59   right away and then you know two weeks after the month is over you get you get [<a href="https://overcast.fm/+BtuxyUvs0/779">TS</a>]

00:13:04   your check from them in meantime they're old enough money in and making money on [<a href="https://overcast.fm/+BtuxyUvs0/784">TS</a>]

00:13:09   it and now that it's enormous sums of money it's it's even more so yeah what [<a href="https://overcast.fm/+BtuxyUvs0/789">TS</a>]

00:13:16   do you think about the notion that if I'm wrong but they win the Apple [<a href="https://overcast.fm/+BtuxyUvs0/796">TS</a>]

00:13:22   watchers really so they announced course it's gonna be shipping in April when [<a href="https://overcast.fm/+BtuxyUvs0/802">TS</a>]

00:13:25   it's released [<a href="https://overcast.fm/+BtuxyUvs0/805">TS</a>]

00:13:27   they're not breaking that as a separate entity right that's going to be roped in [<a href="https://overcast.fm/+BtuxyUvs0/807">TS</a>]

00:13:31   under something else I'm not sure what other services or something but they're [<a href="https://overcast.fm/+BtuxyUvs0/811">TS</a>]

00:13:36   not gonna break that out in terms of sales at least to begin with [<a href="https://overcast.fm/+BtuxyUvs0/816">TS</a>]

00:13:39   correct so what they said that's what they've said yeah I know everybody's [<a href="https://overcast.fm/+BtuxyUvs0/819">TS</a>]

00:13:43   gonna try to backwards engineer it clearly from the you know whatever [<a href="https://overcast.fm/+BtuxyUvs0/823">TS</a>]

00:13:47   wherever it is that they reported under right I think that's that's it's sort of [<a href="https://overcast.fm/+BtuxyUvs0/827">TS</a>]

00:13:51   interesting to think about it because so I know I know you and I know I and many [<a href="https://overcast.fm/+BtuxyUvs0/831">TS</a>]

00:13:57   others have long railed against Amazon for sort of not being transparent with [<a href="https://overcast.fm/+BtuxyUvs0/837">TS</a>]

00:14:02   their numbers whereas Apple is we still have no idea how many Kindles have ever [<a href="https://overcast.fm/+BtuxyUvs0/842">TS</a>]

00:14:05   been sold I think with this this most recent quarter which Amazon had so there [<a href="https://overcast.fm/+BtuxyUvs0/845">TS</a>]

00:14:10   is some hints that you could finally back and do it in a way but they still [<a href="https://overcast.fm/+BtuxyUvs0/850">TS</a>]

00:14:14   have never come out indirectly said you know what the number is and with they [<a href="https://overcast.fm/+BtuxyUvs0/854">TS</a>]

00:14:19   also announced that this quarter that coming quarter that they will finally be [<a href="https://overcast.fm/+BtuxyUvs0/859">TS</a>]

00:14:23   breaking out AWS [<a href="https://overcast.fm/+BtuxyUvs0/863">TS</a>]

00:14:25   you know their cloud services infrastructure to be breaking out that [<a href="https://overcast.fm/+BtuxyUvs0/865">TS</a>]

00:14:29   revenue as a separate business and so they'll be reporting on that and I think [<a href="https://overcast.fm/+BtuxyUvs0/869">TS</a>]

00:14:34   that that's smart the way that they've done it while it has been so you know [<a href="https://overcast.fm/+BtuxyUvs0/874">TS</a>]

00:14:37   knowing for anyone trying to get some idea of actually selling if anything [<a href="https://overcast.fm/+BtuxyUvs0/877">TS</a>]

00:14:43   obviously they're selling Kindle Fire phones you know those types of things [<a href="https://overcast.fm/+BtuxyUvs0/883">TS</a>]

00:14:46   but I would imagine that Apple is first putting the Apple watch under certain [<a href="https://overcast.fm/+BtuxyUvs0/886">TS</a>]

00:14:52   this same type of thing that that Apple TV is under though they do announce the [<a href="https://overcast.fm/+BtuxyUvs0/892">TS</a>]

00:14:57   Apple TV numbers they just announced you know whatever it was five million sold [<a href="https://overcast.fm/+BtuxyUvs0/897">TS</a>]

00:15:00   recently and I think its 25 million total or something like that but I would [<a href="https://overcast.fm/+BtuxyUvs0/900">TS</a>]

00:15:08   imagine that they'll they'll keep sort of Apple watch under wraps until there's [<a href="https://overcast.fm/+BtuxyUvs0/908">TS</a>]

00:15:11   something more substantial to talk about if there ever is sort of like what [<a href="https://overcast.fm/+BtuxyUvs0/911">TS</a>]

00:15:15   Amazon is done with AWS where they wrote that into something else and now that [<a href="https://overcast.fm/+BtuxyUvs0/915">TS</a>]

00:15:18   it's substantial they're gonna break it out and actually talk about it [<a href="https://overcast.fm/+BtuxyUvs0/918">TS</a>]

00:15:21   yeah I don't know you know for the reputation that Apple has a [<a href="https://overcast.fm/+BtuxyUvs0/921">TS</a>]

00:15:26   well-deserved I guess as to being secretive and relatively [<a href="https://overcast.fm/+BtuxyUvs0/926">TS</a>]

00:15:31   they don't like to explain themselves you know they they here's our products [<a href="https://overcast.fm/+BtuxyUvs0/931">TS</a>]

00:15:35   and that's it I don't like to talk about what they do they're they're very [<a href="https://overcast.fm/+BtuxyUvs0/935">TS</a>]

00:15:38   forthcoming and have been in the hole in a modern era of Apple very forthcoming [<a href="https://overcast.fm/+BtuxyUvs0/938">TS</a>]

00:15:45   in their financial reporting ya hands and so you know I think about it I can't [<a href="https://overcast.fm/+BtuxyUvs0/945">TS</a>]

00:15:51   imagine that we're going to get a I and Apple watch launch without weekend end [<a href="https://overcast.fm/+BtuxyUvs0/951">TS</a>]

00:15:57   of weekend sort of report as to how many units were shipped there sorry we're [<a href="https://overcast.fm/+BtuxyUvs0/957">TS</a>]

00:16:02   actually sold unless its I don't know I can't imagine that they don't do that [<a href="https://overcast.fm/+BtuxyUvs0/962">TS</a>]

00:16:08   right I guess it's it it just seems weird you know I understand it's almost [<a href="https://overcast.fm/+BtuxyUvs0/968">TS</a>]

00:16:13   not surprising because their secretive and I feel especially the mix of you [<a href="https://overcast.fm/+BtuxyUvs0/973">TS</a>]

00:16:20   know they don't and they don't think they don't reveal and I've never [<a href="https://overcast.fm/+BtuxyUvs0/980">TS</a>]

00:16:23   revealed is the mix of iPhones they don't say how many iPhone 6 is resolved [<a href="https://overcast.fm/+BtuxyUvs0/983">TS</a>]

00:16:29   how many six-plus how many 5 sees how many five passes [<a href="https://overcast.fm/+BtuxyUvs0/989">TS</a>]

00:16:33   they've never revealed that you can kind of get a little bit because they do [<a href="https://overcast.fm/+BtuxyUvs0/993">TS</a>]

00:16:39   reveal their average selling price and so you can kind of create a formula that [<a href="https://overcast.fm/+BtuxyUvs0/999">TS</a>]

00:16:43   estimated based on the prices that they have but the watch everybody expects [<a href="https://overcast.fm/+BtuxyUvs0/1003">TS</a>]

00:16:49   that the watch is gonna have an incredibly wide variance in price [<a href="https://overcast.fm/+BtuxyUvs0/1009">TS</a>]

00:16:53   going from the sport model at 3:52 however much the gold ones gonna cost [<a href="https://overcast.fm/+BtuxyUvs0/1013">TS</a>]

00:16:59   but most people including me things going to cost at least a couple thousand [<a href="https://overcast.fm/+BtuxyUvs0/1019">TS</a>]

00:17:02   dollars [<a href="https://overcast.fm/+BtuxyUvs0/1022">TS</a>]

00:17:03   yeah so the mix on that is going to be way more a way bigger divide than any [<a href="https://overcast.fm/+BtuxyUvs0/1023">TS</a>]

00:17:10   other product in Apple's business yeah and I wonder if that sort of plays into [<a href="https://overcast.fm/+BtuxyUvs0/1030">TS</a>]

00:17:16   the notion of why they wouldn't break out to watch too because it will be [<a href="https://overcast.fm/+BtuxyUvs0/1036">TS</a>]

00:17:20   because of the widespread of prices it would be sort of maybe easier maybe not [<a href="https://overcast.fm/+BtuxyUvs0/1040">TS</a>]

00:17:26   but you need to know where they must be selling a lot of the gold version cuz [<a href="https://overcast.fm/+BtuxyUvs0/1046">TS</a>]

00:17:30   look at these numbers are boy there must be something basically no gold versions [<a href="https://overcast.fm/+BtuxyUvs0/1050">TS</a>]

00:17:34   because if the average selling prices [<a href="https://overcast.fm/+BtuxyUvs0/1054">TS</a>]

00:17:38   $450 or something like that that's right yeah yeah I don't know I'm not quite [<a href="https://overcast.fm/+BtuxyUvs0/1058">TS</a>]

00:17:43   sure who knows maybe once the business settles down they will report it and [<a href="https://overcast.fm/+BtuxyUvs0/1063">TS</a>]

00:17:47   it's just that they don't know what to expect I i you know you know new [<a href="https://overcast.fm/+BtuxyUvs0/1067">TS</a>]

00:17:52   territory so I don't know so 1211 other notion about the the watch that sort of [<a href="https://overcast.fm/+BtuxyUvs0/1072">TS</a>]

00:17:58   his been interesting to think about in recent weeks sort of leading up so well [<a href="https://overcast.fm/+BtuxyUvs0/1078">TS</a>]

00:18:03   two things first [<a href="https://overcast.fm/+BtuxyUvs0/1083">TS</a>]

00:18:04   do you think are they gonna do some sort of other events before April two more [<a href="https://overcast.fm/+BtuxyUvs0/1084">TS</a>]

00:18:09   sort of put it out there in front of the world one more time with a with a proper [<a href="https://overcast.fm/+BtuxyUvs0/1089">TS</a>]

00:18:16   unveiling with all functionality that it's gonna ship with you know working my [<a href="https://overcast.fm/+BtuxyUvs0/1096">TS</a>]

00:18:23   assumption all along has been yes but now that it's like getting close and I'm [<a href="https://overcast.fm/+BtuxyUvs0/1103">TS</a>]

00:18:29   starting to like you know make plans for the next couple of months and you know [<a href="https://overcast.fm/+BtuxyUvs0/1109">TS</a>]

00:18:35   there's a couple conferences that I might go to and I'm thinking like a [<a href="https://overcast.fm/+BtuxyUvs0/1115">TS</a>]

00:18:39   witch with these things should i maybe not do because I should keep my schedule [<a href="https://overcast.fm/+BtuxyUvs0/1119">TS</a>]

00:18:43   open [<a href="https://overcast.fm/+BtuxyUvs0/1123">TS</a>]

00:18:44   I'm starting to wonder why I I'd I've always thought that yes they are going [<a href="https://overcast.fm/+BtuxyUvs0/1124">TS</a>]

00:18:50   to cause I think they have to show more of the functionality I think they have [<a href="https://overcast.fm/+BtuxyUvs0/1130">TS</a>]

00:18:54   to reveal more of what the watch does with the first party software in other [<a href="https://overcast.fm/+BtuxyUvs0/1134">TS</a>]

00:19:00   words right out of the box the stuff that ending and how better to do it than [<a href="https://overcast.fm/+BtuxyUvs0/1140">TS</a>]

00:19:03   at an event but I kind of also feel like they can't do it if they don't have [<a href="https://overcast.fm/+BtuxyUvs0/1143">TS</a>]

00:19:09   anything else to show he I think you're right and I think I could so I know now [<a href="https://overcast.fm/+BtuxyUvs0/1149">TS</a>]

00:19:16   that they are definitely working with some other people some third parties who [<a href="https://overcast.fm/+BtuxyUvs0/1156">TS</a>]

00:19:21   you would imagine that they would be working with already to sort of get [<a href="https://overcast.fm/+BtuxyUvs0/1161">TS</a>]

00:19:24   things ready to go for launch and so that definitely points to you know [<a href="https://overcast.fm/+BtuxyUvs0/1164">TS</a>]

00:19:29   potential other events in unveiling where they have a few of the major [<a href="https://overcast.fm/+BtuxyUvs0/1169">TS</a>]

00:19:35   players up on stage showing off what the third party can do with this thing right [<a href="https://overcast.fm/+BtuxyUvs0/1175">TS</a>]

00:19:41   and I feel like there's like three levels there's there's a the first party [<a href="https://overcast.fm/+BtuxyUvs0/1181">TS</a>]

00:19:45   software what what the watch does right out of the box there's the SDK that [<a href="https://overcast.fm/+BtuxyUvs0/1185">TS</a>]

00:19:49   they've already revealed which is somewhat limited it's the whole thing [<a href="https://overcast.fm/+BtuxyUvs0/1189">TS</a>]

00:19:53   where you know you have to have an iPhone app that lets iPhone apps more [<a href="https://overcast.fm/+BtuxyUvs0/1193">TS</a>]

00:19:57   less projecting notifications to the watch and they even say in this is [<a href="https://overcast.fm/+BtuxyUvs0/1197">TS</a>]

00:20:05   totally like new open Apple you know Tim Cook you know where they even said when [<a href="https://overcast.fm/+BtuxyUvs0/1205">TS</a>]

00:20:14   they revealed this initial third-party SDK that a full SDK with native apps [<a href="https://overcast.fm/+BtuxyUvs0/1214">TS</a>]

00:20:18   will be coming later in 2015 [<a href="https://overcast.fm/+BtuxyUvs0/1218">TS</a>]

00:20:21   it's not native apps that the software doesn't run on the watch the software [<a href="https://overcast.fm/+BtuxyUvs0/1221">TS</a>]

00:20:24   with the current SDK runs on the phone and just sort of projects IUI on the [<a href="https://overcast.fm/+BtuxyUvs0/1224">TS</a>]

00:20:31   watch right there almost widgets I guess in a way it's like a small it's gonna be [<a href="https://overcast.fm/+BtuxyUvs0/1231">TS</a>]

00:20:37   packed into the iPhone apps yeah I you know it's I feel like it's almost new [<a href="https://overcast.fm/+BtuxyUvs0/1237">TS</a>]

00:20:42   territory the closest thing that would be something like you know to call it [<a href="https://overcast.fm/+BtuxyUvs0/1242">TS</a>]

00:20:45   something like a widget widget that you project but then I feel like there's got [<a href="https://overcast.fm/+BtuxyUvs0/1245">TS</a>]

00:20:49   to be a little [<a href="https://overcast.fm/+BtuxyUvs0/1249">TS</a>]

00:20:50   not got to be but almost certainly going to be a little bit more sort of blasts [<a href="https://overcast.fm/+BtuxyUvs0/1250">TS</a>]

00:20:56   partner third parties who are working with apple and we'll have things that [<a href="https://overcast.fm/+BtuxyUvs0/1256">TS</a>]

00:21:03   aren't in that public SDK but a little bit more like if you are you know are [<a href="https://overcast.fm/+BtuxyUvs0/1263">TS</a>]

00:21:09   inside if if you've been embraced by Apple if if they've asked you to send [<a href="https://overcast.fm/+BtuxyUvs0/1269">TS</a>]

00:21:13   the guy or a team to spend three weeks in Cupertino that you're going to have a [<a href="https://overcast.fm/+BtuxyUvs0/1273">TS</a>]

00:21:17   little bit more tighter integration with the watch right to demonstrate and I [<a href="https://overcast.fm/+BtuxyUvs0/1277">TS</a>]

00:21:22   haven't looked at the STK North I did what I could really have a great [<a href="https://overcast.fm/+BtuxyUvs0/1282">TS</a>]

00:21:25   understanding of it but like something like having access to the music that you [<a href="https://overcast.fm/+BtuxyUvs0/1285">TS</a>]

00:21:29   can store on the watch like his dad available to third parties or is it [<a href="https://overcast.fm/+BtuxyUvs0/1289">TS</a>]

00:21:33   herbal ok it right now it's only available tap of the audio playback [<a href="https://overcast.fm/+BtuxyUvs0/1293">TS</a>]

00:21:37   Marco Arment has been looking into that for the obvious reasons [<a href="https://overcast.fm/+BtuxyUvs0/1297">TS</a>]

00:21:41   podcast app that would be perfectly suited to actually storing some audio on [<a href="https://overcast.fm/+BtuxyUvs0/1301">TS</a>]

00:21:47   the watch itself so it's not there yet so you could see though there would be [<a href="https://overcast.fm/+BtuxyUvs0/1307">TS</a>]

00:21:50   an obvious one for like Apple to work with a trusted third party to sort of [<a href="https://overcast.fm/+BtuxyUvs0/1310">TS</a>]

00:21:54   get you know give them access to it may be at Spotify year or Spotify is sort of [<a href="https://overcast.fm/+BtuxyUvs0/1314">TS</a>]

00:21:59   a weird wanna know how they would work but something like that you know we're [<a href="https://overcast.fm/+BtuxyUvs0/1319">TS</a>]

00:22:02   running out if it's something that can access those yeah and and you know there [<a href="https://overcast.fm/+BtuxyUvs0/1322">TS</a>]

00:22:08   were like clearly before the initial event they had already been talking to [<a href="https://overcast.fm/+BtuxyUvs0/1328">TS</a>]

00:22:14   some people like Starwood Hotels [<a href="https://overcast.fm/+BtuxyUvs0/1334">TS</a>]

00:22:18   they said like hey you're gonna be able to check into any Starwood hotel and [<a href="https://overcast.fm/+BtuxyUvs0/1338">TS</a>]

00:22:23   usually watch as your key and get in your room just by putting to rest up to [<a href="https://overcast.fm/+BtuxyUvs0/1343">TS</a>]

00:22:29   the door which is awesome in my opinion as somebody who frequently loses his [<a href="https://overcast.fm/+BtuxyUvs0/1349">TS</a>]

00:22:34   hotel key yeah I was D magnetized mine like when I put it I was keep them in my [<a href="https://overcast.fm/+BtuxyUvs0/1354">TS</a>]

00:22:39   pocket and I have either like or I give them to my girlfriend and she puts it in [<a href="https://overcast.fm/+BtuxyUvs0/1359">TS</a>]

00:22:46   a person she is an iPad in there in the iPad has the magnetic clasp and it [<a href="https://overcast.fm/+BtuxyUvs0/1366">TS</a>]

00:22:49   always be magnetized as the stupid key so they give me a hard time I i've done [<a href="https://overcast.fm/+BtuxyUvs0/1369">TS</a>]

00:22:54   that too but I've done it and I don't keep it in the same pocket is my phone [<a href="https://overcast.fm/+BtuxyUvs0/1374">TS</a>]

00:22:58   I keep it in a different pocket and it still doesn't work I know I think the [<a href="https://overcast.fm/+BtuxyUvs0/1378">TS</a>]

00:23:02   technology distances pretty bad but I don't check into hotels where I've been [<a href="https://overcast.fm/+BtuxyUvs0/1382">TS</a>]

00:23:09   a frequent customer that I how many kisses 2013 can you got me in the file [<a href="https://overcast.fm/+BtuxyUvs0/1389">TS</a>]

00:23:16   that I so that you know the idea that you had it but that's clearly something [<a href="https://overcast.fm/+BtuxyUvs0/1396">TS</a>]

00:23:21   that if they're gonna announce it at the event they would have partners lined up [<a href="https://overcast.fm/+BtuxyUvs0/1401">TS</a>]

00:23:24   in advance and you think that also it gives them a sort of a natural way to do [<a href="https://overcast.fm/+BtuxyUvs0/1404">TS</a>]

00:23:31   a little bit deeper dive into Apple pay where it's at right now you know sort of [<a href="https://overcast.fm/+BtuxyUvs0/1411">TS</a>]

00:23:35   the six month check in or something and then also to show it on the Apple watch [<a href="https://overcast.fm/+BtuxyUvs0/1415">TS</a>]

00:23:39   actually working obviously that that seems like it's already been a pretty [<a href="https://overcast.fm/+BtuxyUvs0/1419">TS</a>]

00:23:43   big success for them and and will continue to be so and so that's that's [<a href="https://overcast.fm/+BtuxyUvs0/1423">TS</a>]

00:23:46   another obvious thing that they would do it such an event would imagine yeah I [<a href="https://overcast.fm/+BtuxyUvs0/1426">TS</a>]

00:23:50   think and it's apple pear sort of an interesting thing for Apple to me it in [<a href="https://overcast.fm/+BtuxyUvs0/1430">TS</a>]

00:23:57   terms of how much emphasis they're putting on it and it's sort of like to [<a href="https://overcast.fm/+BtuxyUvs0/1437">TS</a>]

00:24:00   me it's sort of like what we were talking about just a couple minutes ago [<a href="https://overcast.fm/+BtuxyUvs0/1440">TS</a>]

00:24:03   the App Store and iTunes Store where they're not making a ton of money on it [<a href="https://overcast.fm/+BtuxyUvs0/1443">TS</a>]

00:24:08   they're only making you know fraction of very fraction of one percent on each [<a href="https://overcast.fm/+BtuxyUvs0/1448">TS</a>]

00:24:13   transaction it's small amount per transaction [<a href="https://overcast.fm/+BtuxyUvs0/1453">TS</a>]

00:24:16   right but it's just about getting entrenched in having me know if once you [<a href="https://overcast.fm/+BtuxyUvs0/1456">TS</a>]

00:24:21   get used to it you don't want to not have an iPhone anymore because you know [<a href="https://overcast.fm/+BtuxyUvs0/1461">TS</a>]

00:24:25   and you don't have a pain it just it just is another way to sort of sink [<a href="https://overcast.fm/+BtuxyUvs0/1465">TS</a>]

00:24:30   their teeth into people's daily lives [<a href="https://overcast.fm/+BtuxyUvs0/1470">TS</a>]

00:24:32   yeah it's no the money isn't anything to sneeze at [<a href="https://overcast.fm/+BtuxyUvs0/1472">TS</a>]

00:24:35   you know it's not bad it's a great moat is what it you know when it starts out [<a href="https://overcast.fm/+BtuxyUvs0/1475">TS</a>]

00:24:40   as and then over time but police said like with the App Store if they can get [<a href="https://overcast.fm/+BtuxyUvs0/1480">TS</a>]

00:24:45   two interesting sort of transaction volume which they're already well on [<a href="https://overcast.fm/+BtuxyUvs0/1485">TS</a>]

00:24:48   their way to doing they're gonna be making a lot of money off of that and [<a href="https://overcast.fm/+BtuxyUvs0/1488">TS</a>]

00:24:51   they can also of course renegotiate the fees with the with the banking partners [<a href="https://overcast.fm/+BtuxyUvs0/1491">TS</a>]

00:24:57   to get a little bit more money off of it I think they have a lot of sort of [<a href="https://overcast.fm/+BtuxyUvs0/1497">TS</a>]

00:25:00   wiggle room there to be able to to do to make that into a really really [<a href="https://overcast.fm/+BtuxyUvs0/1500">TS</a>]

00:25:04   interesting business [<a href="https://overcast.fm/+BtuxyUvs0/1504">TS</a>]

00:25:05   if they get it to a scale yeah and I i just first-hand i've you know month ago [<a href="https://overcast.fm/+BtuxyUvs0/1505">TS</a>]

00:25:13   I got a moto the latest model moto acts just to sort of you know you need every [<a href="https://overcast.fm/+BtuxyUvs0/1513">TS</a>]

00:25:20   year or two you know what's it like to live with the latest and greatest [<a href="https://overcast.fm/+BtuxyUvs0/1520">TS</a>]

00:25:23   Android and one of the two me weirdest things is an act you know been trying to [<a href="https://overcast.fm/+BtuxyUvs0/1523">TS</a>]

00:25:30   when I'm using it the days I'm using it I try and leave the iPhone at home just [<a href="https://overcast.fm/+BtuxyUvs0/1530">TS</a>]

00:25:34   take the the Moto X that single weirdest thing to me out of this two things that [<a href="https://overcast.fm/+BtuxyUvs0/1534">TS</a>]

00:25:40   are really where one is not having my message is really awful because there's [<a href="https://overcast.fm/+BtuxyUvs0/1540">TS</a>]

00:25:45   so many people now I don't get text messages they're all a message so my [<a href="https://overcast.fm/+BtuxyUvs0/1545">TS</a>]

00:25:49   phone is the one going off my phones and you know I pattern going off at home [<a href="https://overcast.fm/+BtuxyUvs0/1549">TS</a>]

00:25:55   with the blue messages while my mother wax which has a different SIM card you [<a href="https://overcast.fm/+BtuxyUvs0/1555">TS</a>]

00:26:00   know isn't getting these messages and the second one is Apple pay like I every [<a href="https://overcast.fm/+BtuxyUvs0/1560">TS</a>]

00:26:05   time I go to Whole Foods with that Moto X in my pocket I take it out of my [<a href="https://overcast.fm/+BtuxyUvs0/1565">TS</a>]

00:26:08   pocket and then realized up actually have to go back and use my credit card [<a href="https://overcast.fm/+BtuxyUvs0/1568">TS</a>]

00:26:12   to actually become a habit where I take the phone out before I even remember [<a href="https://overcast.fm/+BtuxyUvs0/1572">TS</a>]

00:26:16   that our market around with the Moto X I can use it so that's that's interesting [<a href="https://overcast.fm/+BtuxyUvs0/1576">TS</a>]

00:26:20   for me to hear because being over here an hour a min in London it's not [<a href="https://overcast.fm/+BtuxyUvs0/1580">TS</a>]

00:26:24   actually live yet I think it might be testing in a few places but I don't even [<a href="https://overcast.fm/+BtuxyUvs0/1584">TS</a>]

00:26:28   go around and I haven't used it here haven't seen it really anywhere it might [<a href="https://overcast.fm/+BtuxyUvs0/1588">TS</a>]

00:26:31   be might be starting to roll out in a few drug stores or they may have that [<a href="https://overcast.fm/+BtuxyUvs0/1591">TS</a>]

00:26:35   sort of thing you know where it will work with another NFC reader but it's [<a href="https://overcast.fm/+BtuxyUvs0/1595">TS</a>]

00:26:39   not officially supported yet and so the only time that I've got to use it had [<a href="https://overcast.fm/+BtuxyUvs0/1599">TS</a>]

00:26:44   been when I'm back in San Francisco for work and civilian to use it probably [<a href="https://overcast.fm/+BtuxyUvs0/1604">TS</a>]

00:26:48   three times or something and it's definitely you know it's it's always [<a href="https://overcast.fm/+BtuxyUvs0/1608">TS</a>]

00:26:52   cracked up to be in my mind it's just sort of a magical experience which it [<a href="https://overcast.fm/+BtuxyUvs0/1612">TS</a>]

00:26:57   almost seems like it's little bit crazy when you use it for the first time [<a href="https://overcast.fm/+BtuxyUvs0/1617">TS</a>]

00:27:01   because it's like did i do I meet are you sure don't need to do anything else [<a href="https://overcast.fm/+BtuxyUvs0/1621">TS</a>]

00:27:06   and sort of the cashier still ask you like it [<a href="https://overcast.fm/+BtuxyUvs0/1626">TS</a>]

00:27:09   think I think you're good still that they had early stage period of the of [<a href="https://overcast.fm/+BtuxyUvs0/1629">TS</a>]

00:27:14   the thing but so you use it regularly that's good to hear that it's it's sort [<a href="https://overcast.fm/+BtuxyUvs0/1634">TS</a>]

00:27:18   of already in your daily flow where'd you go besides whole foods that use it [<a href="https://overcast.fm/+BtuxyUvs0/1638">TS</a>]

00:27:24   there's like I know there's Walgreens in some of the bigger stores but due to any [<a href="https://overcast.fm/+BtuxyUvs0/1644">TS</a>]

00:27:27   like smaller things use it that you recognize the smallest are the cabs that [<a href="https://overcast.fm/+BtuxyUvs0/1647">TS</a>]

00:27:34   taxis in Philly that they have an end that that's a perfect example of the [<a href="https://overcast.fm/+BtuxyUvs0/1654">TS</a>]

00:27:39   sort of unofficial support for it where they have these doesn't have an apple [<a href="https://overcast.fm/+BtuxyUvs0/1659">TS</a>]

00:27:44   logo just has you know stick your phone at the terminal logo right and it works [<a href="https://overcast.fm/+BtuxyUvs0/1664">TS</a>]

00:27:51   there and there was a total surprise to me because I know I had read those [<a href="https://overcast.fm/+BtuxyUvs0/1671">TS</a>]

00:27:55   stories that said you know just about anyplace that says you can pay by your [<a href="https://overcast.fm/+BtuxyUvs0/1675">TS</a>]

00:27:59   phone Apple paperwork and it's just in particular it it's so much more [<a href="https://overcast.fm/+BtuxyUvs0/1679">TS</a>]

00:28:06   convenient has a lot of times when a minicab I've got my phone out because [<a href="https://overcast.fm/+BtuxyUvs0/1686">TS</a>]

00:28:09   I'm bored while I'm riding in the cabin I'm on the phone and digging your wallet [<a href="https://overcast.fm/+BtuxyUvs0/1689">TS</a>]

00:28:15   out while you're in the back seat of a cab is such a pain you know it's like [<a href="https://overcast.fm/+BtuxyUvs0/1695">TS</a>]

00:28:19   you're sitting there like a contortionist trying to get your stuff [<a href="https://overcast.fm/+BtuxyUvs0/1699">TS</a>]

00:28:22   out and if you can just stick your phone at the thing it's super Grand in that it [<a href="https://overcast.fm/+BtuxyUvs0/1702">TS</a>]

00:28:28   just gives you like a thing like what percent tip do you wanna give you wanna [<a href="https://overcast.fm/+BtuxyUvs0/1708">TS</a>]

00:28:31   give eighteen percent Yes boom and maybe it gives kids a you know a fighting [<a href="https://overcast.fm/+BtuxyUvs0/1711">TS</a>]

00:28:39   chance against things like her and left and one that caused the problem where I [<a href="https://overcast.fm/+BtuxyUvs0/1719">TS</a>]

00:28:43   have multiple times sadly enough I take over so much that I will get out of a [<a href="https://overcast.fm/+BtuxyUvs0/1723">TS</a>]

00:28:47   cab without realizing I have to pay its very awkward and it seems like I'm some [<a href="https://overcast.fm/+BtuxyUvs0/1727">TS</a>]

00:28:53   sort of crazy or but trying to scam yeah yeah yeah that's you know that's the [<a href="https://overcast.fm/+BtuxyUvs0/1733">TS</a>]

00:29:02   same sort of convenience though like uber uber is to taxis what apple pays to [<a href="https://overcast.fm/+BtuxyUvs0/1742">TS</a>]

00:29:08   credit cards I mean it's you get used to that [<a href="https://overcast.fm/+BtuxyUvs0/1748">TS</a>]

00:29:12   increased level of convenience and you forget you know it's it's it's hard to [<a href="https://overcast.fm/+BtuxyUvs0/1752">TS</a>]

00:29:16   go back [<a href="https://overcast.fm/+BtuxyUvs0/1756">TS</a>]

00:29:18   definitely it's like trying to go back to you know an outhouse after you had in [<a href="https://overcast.fm/+BtuxyUvs0/1758">TS</a>]

00:29:22   indoor plumbing that's a good analogy I like that we're so I would imagine right [<a href="https://overcast.fm/+BtuxyUvs0/1762">TS</a>]

00:29:30   back in the 1800's when you remember let me take a break and thank our first [<a href="https://overcast.fm/+BtuxyUvs0/1770">TS</a>]

00:29:35   sponsor for sponsors once again our good friends at fracture their website is [<a href="https://overcast.fm/+BtuxyUvs0/1775">TS</a>]

00:29:41   fracture me.com you guys on fracture I've talked about him before these other [<a href="https://overcast.fm/+BtuxyUvs0/1781">TS</a>]

00:29:48   guys who you send them your photos and they print them directly on class I [<a href="https://overcast.fm/+BtuxyUvs0/1788">TS</a>]

00:29:56   don't know how they do it they've got like some kind of proprietary technology [<a href="https://overcast.fm/+BtuxyUvs0/1796">TS</a>]

00:29:59   they don't plan on paper and then put them in a frame underneath class they [<a href="https://overcast.fm/+BtuxyUvs0/1799">TS</a>]

00:30:04   print them directly on the class and an email back to you in these really clever [<a href="https://overcast.fm/+BtuxyUvs0/1804">TS</a>]

00:30:09   little cardboard kids that are self-contained things that you can [<a href="https://overcast.fm/+BtuxyUvs0/1809">TS</a>]

00:30:13   either use as a prop stand like if you want to put the photos on your desk or [<a href="https://overcast.fm/+BtuxyUvs0/1813">TS</a>]

00:30:18   if you wanna hang on a wall they've got a thing on the back reading but the hook [<a href="https://overcast.fm/+BtuxyUvs0/1818">TS</a>]

00:30:21   but it also contained so when they send them back to you don't have to go and [<a href="https://overcast.fm/+BtuxyUvs0/1821">TS</a>]

00:30:27   buy a frame and put the fracture prints in a frame go to Ikea and get frames and [<a href="https://overcast.fm/+BtuxyUvs0/1827">TS</a>]

00:30:32   stuff like that you know what they send you is ready to hang on your wall [<a href="https://overcast.fm/+BtuxyUvs0/1832">TS</a>]

00:30:36   ready to put on her desk and they look awesome I say this all the time that [<a href="https://overcast.fm/+BtuxyUvs0/1836">TS</a>]

00:30:43   it's it's to me it's like when they with the iPhone 4 when they first started [<a href="https://overcast.fm/+BtuxyUvs0/1843">TS</a>]

00:30:48   laminating the LCD screen LED screen to the touch screen and it looked like the [<a href="https://overcast.fm/+BtuxyUvs0/1848">TS</a>]

00:30:55   pixels were right on the glass instead of under the glass that's exactly what [<a href="https://overcast.fm/+BtuxyUvs0/1855">TS</a>]

00:30:59   prints from fracture look like except that it's completely analog it's not you [<a href="https://overcast.fm/+BtuxyUvs0/1859">TS</a>]

00:31:05   know gadget but that's the equivalent for printed pictures [<a href="https://overcast.fm/+BtuxyUvs0/1865">TS</a>]

00:31:11   really really good they're great gift idea they're a great way to do things [<a href="https://overcast.fm/+BtuxyUvs0/1871">TS</a>]

00:31:15   like Marco Arment idea where he prints he makes fracture print square ones [<a href="https://overcast.fm/+BtuxyUvs0/1875">TS</a>]

00:31:20   involve his apps [<a href="https://overcast.fm/+BtuxyUvs0/1880">TS</a>]

00:31:21   perhaps if you make apps make some fracture prints of your apps you can use [<a href="https://overcast.fm/+BtuxyUvs0/1881">TS</a>]

00:31:26   those as they give out promotional giveaways or whatever just an amazing [<a href="https://overcast.fm/+BtuxyUvs0/1886">TS</a>]

00:31:33   amazing stuff if you're going to get your pictures I can't imagine why you do [<a href="https://overcast.fm/+BtuxyUvs0/1893">TS</a>]

00:31:37   it any other way than actually just sending them to fracturing doing it that [<a href="https://overcast.fm/+BtuxyUvs0/1897">TS</a>]

00:31:41   way I am over my house I can't even count how many factors we've got in the [<a href="https://overcast.fm/+BtuxyUvs0/1901">TS</a>]

00:31:48   house so it's pretty much all the pictures from the last few years that we [<a href="https://overcast.fm/+BtuxyUvs0/1908">TS</a>]

00:31:51   have hanging up our fracture Prince really really good you can save five [<a href="https://overcast.fm/+BtuxyUvs0/1911">TS</a>]

00:31:58   bucks off your first order if you use this code daring fireball all one word [<a href="https://overcast.fm/+BtuxyUvs0/1918">TS</a>]

00:32:04   during fireball use that code and you'll save five bucks and the prices are [<a href="https://overcast.fm/+BtuxyUvs0/1924">TS</a>]

00:32:09   already really really good so go to fracture me.com get some prints and use [<a href="https://overcast.fm/+BtuxyUvs0/1929">TS</a>]

00:32:17   this code during fireball when you checkout and save five bucks so my [<a href="https://overcast.fm/+BtuxyUvs0/1937">TS</a>]

00:32:20   thanks to factor what I like about their site is that they compare they show you [<a href="https://overcast.fm/+BtuxyUvs0/1940">TS</a>]

00:32:26   those the sizes and the comparison is always a campbell's soup container is [<a href="https://overcast.fm/+BtuxyUvs0/1946">TS</a>]

00:32:32   good sort of a random but but interesting way to compare yeah and [<a href="https://overcast.fm/+BtuxyUvs0/1952">TS</a>]

00:32:37   because it's like a universal everybody knows how bigger Canis lupus yeah I like [<a href="https://overcast.fm/+BtuxyUvs0/1957">TS</a>]

00:32:41   that if you use a hand I mean some people's hands are bigger than yeah so [<a href="https://overcast.fm/+BtuxyUvs0/1961">TS</a>]

00:32:50   Apple's financial results [<a href="https://overcast.fm/+BtuxyUvs0/1970">TS</a>]

00:32:53   two of the 22 points are really stick out to me one is China and it's clearly [<a href="https://overcast.fm/+BtuxyUvs0/1973">TS</a>]

00:32:58   a huge source of growth and one of the things that I've been thinking about [<a href="https://overcast.fm/+BtuxyUvs0/1978">TS</a>]

00:33:03   with that in eight years in to the iPhone era in the early years it's [<a href="https://overcast.fm/+BtuxyUvs0/1983">TS</a>]

00:33:10   tucked it stood out a lot more but it still is an issue is [<a href="https://overcast.fm/+BtuxyUvs0/1990">TS</a>]

00:33:15   carriers the carrier support and the growth of the iPhone in the early years [<a href="https://overcast.fm/+BtuxyUvs0/1995">TS</a>]

00:33:20   I think was clearly largely constrained by the number of carriers you know an [<a href="https://overcast.fm/+BtuxyUvs0/2000">TS</a>]

00:33:26   especially around the world and it wasn't until 2010 or 2011 when Verizon [<a href="https://overcast.fm/+BtuxyUvs0/2006">TS</a>]

00:33:34   first got the iPhone I think 2011 but yea but it was you know there's a couple [<a href="https://overcast.fm/+BtuxyUvs0/2014">TS</a>]

00:33:39   of years even in Aus but at the very least if you wanted an iPhone in the USA [<a href="https://overcast.fm/+BtuxyUvs0/2019">TS</a>]

00:33:43   it wasn't hard you could switch didn't make you know if you were on Verizon or [<a href="https://overcast.fm/+BtuxyUvs0/2023">TS</a>]

00:33:46   Sprint or t-mobile or something you have to switch to AT&T but you know say what [<a href="https://overcast.fm/+BtuxyUvs0/2026">TS</a>]

00:33:53   you want about AT&T at least they are nationwide carriers so everybody could [<a href="https://overcast.fm/+BtuxyUvs0/2033">TS</a>]

00:33:56   get an iPhone if you want but around the world it was a huge issue like growth in [<a href="https://overcast.fm/+BtuxyUvs0/2036">TS</a>]

00:34:02   japan was clearly constrained because they were on only on the third biggest [<a href="https://overcast.fm/+BtuxyUvs0/2042">TS</a>]

00:34:08   carrier in Japan for a long time and China was a similar issue where they [<a href="https://overcast.fm/+BtuxyUvs0/2048">TS</a>]

00:34:14   weren't on the biggest national carrier in China until fairly recently yeah I [<a href="https://overcast.fm/+BtuxyUvs0/2054">TS</a>]

00:34:20   think it's it's almost been just about a year right I think it's almost coming up [<a href="https://overcast.fm/+BtuxyUvs0/2060">TS</a>]

00:34:24   on a year that China Mobile has been right and as much as everybody you know [<a href="https://overcast.fm/+BtuxyUvs0/2064">TS</a>]

00:34:31   and I you know I think the bigger screen sizes especially in Asia even called it [<a href="https://overcast.fm/+BtuxyUvs0/2071">TS</a>]

00:34:36   out that it definitely varies by geography how much you know the mix [<a href="https://overcast.fm/+BtuxyUvs0/2076">TS</a>]

00:34:40   between six and 6 plucks it varies around the globe I don't think it's any [<a href="https://overcast.fm/+BtuxyUvs0/2080">TS</a>]

00:34:44   secret that in Asia [<a href="https://overcast.fm/+BtuxyUvs0/2084">TS</a>]

00:34:47   in China and Korea you know that in those countries that the six plus is [<a href="https://overcast.fm/+BtuxyUvs0/2087">TS</a>]

00:34:52   more popular than it is in other countries so the big screen size is [<a href="https://overcast.fm/+BtuxyUvs0/2092">TS</a>]

00:34:58   definitely part of it but I think just the fact that it's available is almost [<a href="https://overcast.fm/+BtuxyUvs0/2098">TS</a>]

00:35:03   overlooked yeah what's a what I find fascinating about that [<a href="https://overcast.fm/+BtuxyUvs0/2103">TS</a>]

00:35:09   like that at the highest level is Apple you know there was there was definitely [<a href="https://overcast.fm/+BtuxyUvs0/2109">TS</a>]

00:35:14   some questions when they were moving into the Chinese market will they be [<a href="https://overcast.fm/+BtuxyUvs0/2114">TS</a>]

00:35:17   able to compete with able to succeed it's a high-end product do you know the [<a href="https://overcast.fm/+BtuxyUvs0/2117">TS</a>]

00:35:22   difference in and sort of buying power versus the United States and all that [<a href="https://overcast.fm/+BtuxyUvs0/2122">TS</a>]

00:35:26   kind of stuff and you know subsidies and all that but now that it's clear that [<a href="https://overcast.fm/+BtuxyUvs0/2126">TS</a>]

00:35:32   Apple's business is doing very well in China and growing very quickly [<a href="https://overcast.fm/+BtuxyUvs0/2132">TS</a>]

00:35:37   all of you know the the sort of other tech companies that there that they're [<a href="https://overcast.fm/+BtuxyUvs0/2137">TS</a>]

00:35:42   stacked up against the United States [<a href="https://overcast.fm/+BtuxyUvs0/2142">TS</a>]

00:35:44   you know there compared to of course Google and Facebook and you know even [<a href="https://overcast.fm/+BtuxyUvs0/2144">TS</a>]

00:35:50   sweeter and some of these other things that are just how properties right now [<a href="https://overcast.fm/+BtuxyUvs0/2150">TS</a>]

00:35:54   most of them have no business in China right and Apple has a Giants massive [<a href="https://overcast.fm/+BtuxyUvs0/2154">TS</a>]

00:36:02   business that a lot of the competition or what is viewed or off often you know [<a href="https://overcast.fm/+BtuxyUvs0/2162">TS</a>]

00:36:07   mentioned in the same breath as them as their competition just doesn't really [<a href="https://overcast.fm/+BtuxyUvs0/2167">TS</a>]

00:36:11   have that opportunity at all [<a href="https://overcast.fm/+BtuxyUvs0/2171">TS</a>]

00:36:14   yeah I completely agree and this is another case where to meet Apple has [<a href="https://overcast.fm/+BtuxyUvs0/2174">TS</a>]

00:36:18   been if you're paying attention very forthcoming about it for years now I I [<a href="https://overcast.fm/+BtuxyUvs0/2178">TS</a>]

00:36:24   would say at least during the entire Tim Cook irri like since Steve Jobs stepped [<a href="https://overcast.fm/+BtuxyUvs0/2184">TS</a>]

00:36:32   down as CEO Tim Cook took the reins I i feel like quarter after quarter after [<a href="https://overcast.fm/+BtuxyUvs0/2192">TS</a>]

00:36:37   quarter Tim Cook has always made mention of China even before china became it was [<a href="https://overcast.fm/+BtuxyUvs0/2197">TS</a>]

00:36:42   almost like you know his cap and continues to keep mentioning their [<a href="https://overcast.fm/+BtuxyUvs0/2202">TS</a>]

00:36:48   growth in China Europe and it's you know again it goes against the idea that [<a href="https://overcast.fm/+BtuxyUvs0/2208">TS</a>]

00:36:53   Apple is super secretive [<a href="https://overcast.fm/+BtuxyUvs0/2213">TS</a>]

00:36:55   they've they've been very forthcoming about it and now it's I feel like [<a href="https://overcast.fm/+BtuxyUvs0/2215">TS</a>]

00:36:58   they're at the point where it's everybody's talking about it because [<a href="https://overcast.fm/+BtuxyUvs0/2218">TS</a>]

00:37:03   it's gotten to be an enormous part of their business [<a href="https://overcast.fm/+BtuxyUvs0/2223">TS</a>]

00:37:06   yeah and I wonder if part of that is just honestly because you know when he [<a href="https://overcast.fm/+BtuxyUvs0/2226">TS</a>]

00:37:10   was still in charge of operations he would go over there i mean that's where [<a href="https://overcast.fm/+BtuxyUvs0/2230">TS</a>]

00:37:13   that's where all the operations were you know the majority of the operations were [<a href="https://overcast.fm/+BtuxyUvs0/2233">TS</a>]

00:37:17   were happening and you know while China was always interesting to people because [<a href="https://overcast.fm/+BtuxyUvs0/2237">TS</a>]

00:37:22   of course there's a billion and a half people there it's the most populous [<a href="https://overcast.fm/+BtuxyUvs0/2242">TS</a>]

00:37:26   country and and everyone knew that it was sort of coming on mine and becoming [<a href="https://overcast.fm/+BtuxyUvs0/2246">TS</a>]

00:37:29   more prosperous and sort of becoming more affluence you know maybe his time [<a href="https://overcast.fm/+BtuxyUvs0/2249">TS</a>]

00:37:34   on the ground there he just knew like no matter what we have to figure this out [<a href="https://overcast.fm/+BtuxyUvs0/2254">TS</a>]

00:37:38   and we need to do with it what it takes to sort of practice market because [<a href="https://overcast.fm/+BtuxyUvs0/2258">TS</a>]

00:37:42   eventually we will saturate the United States market and the European market [<a href="https://overcast.fm/+BtuxyUvs0/2262">TS</a>]

00:37:47   you know not as big already and so where are we going to find that gross and they [<a href="https://overcast.fm/+BtuxyUvs0/2267">TS</a>]

00:37:53   are position to be able to exploit that the US is right from Apple's press [<a href="https://overcast.fm/+BtuxyUvs0/2273">TS</a>]

00:38:02   release on their their results International sales accounted for 65% of [<a href="https://overcast.fm/+BtuxyUvs0/2282">TS</a>]

00:38:07   the quarter's revenue so exact almost exactly two thirds of their revenues [<a href="https://overcast.fm/+BtuxyUvs0/2287">TS</a>]

00:38:11   outside the USA but that's a big time writing used to be under used to be [<a href="https://overcast.fm/+BtuxyUvs0/2291">TS</a>]

00:38:17   under 50% and then it was hovering around 50 percent and now it's [<a href="https://overcast.fm/+BtuxyUvs0/2297">TS</a>]

00:38:20   two-thirds are or what not correct yeah definitely is way up in a big change [<a href="https://overcast.fm/+BtuxyUvs0/2300">TS</a>]

00:38:25   years ago many red let's say back before especially before the iPhone existed in [<a href="https://overcast.fm/+BtuxyUvs0/2305">TS</a>]

00:38:33   the first half of the last decade the mobile market around the world was very [<a href="https://overcast.fm/+BtuxyUvs0/2313">TS</a>]

00:38:39   unevenly distributed where blackberry had a huge share of the us- and was [<a href="https://overcast.fm/+BtuxyUvs0/2319">TS</a>]

00:38:45   almost non-existent elsewhere and eventually before blackberry sort of [<a href="https://overcast.fm/+BtuxyUvs0/2325">TS</a>]

00:38:50   imploded they did get popular [<a href="https://overcast.fm/+BtuxyUvs0/2330">TS</a>]

00:38:52   the world but I'm saying you know ten years ago blackberry was almost a year [<a href="https://overcast.fm/+BtuxyUvs0/2332">TS</a>]

00:38:57   us' centric phenomenon and like Symbian was European and Asian phenomenon and [<a href="https://overcast.fm/+BtuxyUvs0/2337">TS</a>]

00:39:05   had no almost no footprint in Aus it was huge in Europe and in Asia and almost [<a href="https://overcast.fm/+BtuxyUvs0/2345">TS</a>]

00:39:11   non-existent in Aus there weren't any major carriers that had Symbian phones [<a href="https://overcast.fm/+BtuxyUvs0/2351">TS</a>]

00:39:16   in the USA you know the companies that sold phones in the us- carriers made [<a href="https://overcast.fm/+BtuxyUvs0/2356">TS</a>]

00:39:20   Symbian phones was weird and I always thought that Apple was a little not [<a href="https://overcast.fm/+BtuxyUvs0/2360">TS</a>]

00:39:27   quite as as as totally USN triggers by Perry was there but it was similar [<a href="https://overcast.fm/+BtuxyUvs0/2367">TS</a>]

00:39:33   though where you you know the us- was much much stronger for Apple selling [<a href="https://overcast.fm/+BtuxyUvs0/2373">TS</a>]

00:39:37   computers [<a href="https://overcast.fm/+BtuxyUvs0/2377">TS</a>]

00:39:38   yeah well it and the rest of it sort of it's it's not direct directly comparable [<a href="https://overcast.fm/+BtuxyUvs0/2378">TS</a>]

00:39:45   I guess because obviously blackberry was big with business users began Washington [<a href="https://overcast.fm/+BtuxyUvs0/2385">TS</a>]

00:39:49   big on wall street but its market was still the at more affluent market right [<a href="https://overcast.fm/+BtuxyUvs0/2389">TS</a>]

00:39:54   and so they both sort of track to that market for a long time now and I [<a href="https://overcast.fm/+BtuxyUvs0/2394">TS</a>]

00:40:02   wondered too as time goes on I mean you know Apple is always going to be a us- [<a href="https://overcast.fm/+BtuxyUvs0/2402">TS</a>]

00:40:06   company I mean it's you know I would say in the grand scheme of things famously [<a href="https://overcast.fm/+BtuxyUvs0/2406">TS</a>]

00:40:12   that there there rather [<a href="https://overcast.fm/+BtuxyUvs0/2412">TS</a>]

00:40:14   ur you know in terms of you know they have some remote employees but in [<a href="https://overcast.fm/+BtuxyUvs0/2414">TS</a>]

00:40:18   general if you work for Apple you're working in Cupertino if you're working [<a href="https://overcast.fm/+BtuxyUvs0/2418">TS</a>]

00:40:22   on product development you know hardware software they don't really have you know [<a href="https://overcast.fm/+BtuxyUvs0/2422">TS</a>]

00:40:25   the St have they've just started as Seattle office they've had a good I [<a href="https://overcast.fm/+BtuxyUvs0/2425">TS</a>]

00:40:30   think the iWorks team has been in Pittsburgh for a long time so there's [<a href="https://overcast.fm/+BtuxyUvs0/2430">TS</a>]

00:40:34   some people who end those individuals who can get an exception and work [<a href="https://overcast.fm/+BtuxyUvs0/2434">TS</a>]

00:40:37   remotely but for the most part people work there it's it's always gonna be aus [<a href="https://overcast.fm/+BtuxyUvs0/2437">TS</a>]

00:40:40   company the culture is very California centric [<a href="https://overcast.fm/+BtuxyUvs0/2440">TS</a>]

00:40:46   I think that stamping you know designed by Apple in California all their devices [<a href="https://overcast.fm/+BtuxyUvs0/2446">TS</a>]

00:40:50   is actually very honest it's that's where the company has but I do wonder as [<a href="https://overcast.fm/+BtuxyUvs0/2450">TS</a>]

00:40:55   time goes on how much an era where spoiled while you're in London now so I [<a href="https://overcast.fm/+BtuxyUvs0/2455">TS</a>]

00:41:01   don't know but I mean I've always felt like I'm spoiled because everything [<a href="https://overcast.fm/+BtuxyUvs0/2461">TS</a>]

00:41:05   comes out in Aus on day one [<a href="https://overcast.fm/+BtuxyUvs0/2465">TS</a>]

00:41:08   well but I wonder how much you know at what point will like China beyond like [<a href="https://overcast.fm/+BtuxyUvs0/2468">TS</a>]

00:41:14   the day one list for iPhone because I was clearly close enough that it made a [<a href="https://overcast.fm/+BtuxyUvs0/2474">TS</a>]

00:41:18   big difference in the quarter [<a href="https://overcast.fm/+BtuxyUvs0/2478">TS</a>]

00:41:20   you know I agree i mean they and they think they talked about that even in the [<a href="https://overcast.fm/+BtuxyUvs0/2480">TS</a>]

00:41:24   release of cycles it was it was two weeks later something like that that it [<a href="https://overcast.fm/+BtuxyUvs0/2484">TS</a>]

00:41:28   that the iPhone came out in China so wasn't day one but it was sort of the [<a href="https://overcast.fm/+BtuxyUvs0/2488">TS</a>]

00:41:31   second wave I think and I actually think about that a lot when it when I was [<a href="https://overcast.fm/+BtuxyUvs0/2491">TS</a>]

00:41:36   moving over here I'm like wait a long time to get get sort of the new products [<a href="https://overcast.fm/+BtuxyUvs0/2496">TS</a>]

00:41:42   and they come out but London's now you know sort of day one they had the new [<a href="https://overcast.fm/+BtuxyUvs0/2502">TS</a>]

00:41:46   iPad's came out the same thing you know what this reminds me of though I think [<a href="https://overcast.fm/+BtuxyUvs0/2506">TS</a>]

00:41:49   this this tracks with sort of the what hollywood's going through as well right [<a href="https://overcast.fm/+BtuxyUvs0/2509">TS</a>]

00:41:55   so for a long time movies were released first in the us- and then then they [<a href="https://overcast.fm/+BtuxyUvs0/2515">TS</a>]

00:42:00   would go abroad like over a long period of time sometimes months now [<a href="https://overcast.fm/+BtuxyUvs0/2520">TS</a>]

00:42:04   increasingly they're tracking much closer to the us- real-estate in some [<a href="https://overcast.fm/+BtuxyUvs0/2524">TS</a>]

00:42:08   cases they get released abroad before they get released in the us- and sort of [<a href="https://overcast.fm/+BtuxyUvs0/2528">TS</a>]

00:42:13   to the to the point I think you're getting at which is in hollywood [<a href="https://overcast.fm/+BtuxyUvs0/2533">TS</a>]

00:42:17   increasingly important is the asian markets for making the actual money like [<a href="https://overcast.fm/+BtuxyUvs0/2537">TS</a>]

00:42:24   you know the box office in the us- is now often a minority [<a href="https://overcast.fm/+BtuxyUvs0/2544">TS</a>]

00:42:28   piece of the pie compared to what they make overseas and so you're starting to [<a href="https://overcast.fm/+BtuxyUvs0/2548">TS</a>]

00:42:33   see movies like Transformers and things that are more catering towards Asian [<a href="https://overcast.fm/+BtuxyUvs0/2553">TS</a>]

00:42:37   audiences and I do wonder like you know when that happens with Apple when the [<a href="https://overcast.fm/+BtuxyUvs0/2557">TS</a>]

00:42:42   tip happens fully that sort of either the asian markets or a combination of [<a href="https://overcast.fm/+BtuxyUvs0/2562">TS</a>]

00:42:49   Asia and some other areas around there end up being bigger than the USA like do [<a href="https://overcast.fm/+BtuxyUvs0/2569">TS</a>]

00:42:55   they change the the company in any way to make it more focused on that region [<a href="https://overcast.fm/+BtuxyUvs0/2575">TS</a>]

00:43:01   do they do sort of specific devices I think we talked with this way back when [<a href="https://overcast.fm/+BtuxyUvs0/2581">TS</a>]

00:43:06   that like you know in order to sell an iPhone in China they would have to do [<a href="https://overcast.fm/+BtuxyUvs0/2586">TS</a>]

00:43:09   like special version of it or what not and then it's a notion was always that [<a href="https://overcast.fm/+BtuxyUvs0/2589">TS</a>]

00:43:14   they would never do that they would always just have sort of a while they [<a href="https://overcast.fm/+BtuxyUvs0/2594">TS</a>]

00:43:16   could change up the technology inside for the different carriers or whatever [<a href="https://overcast.fm/+BtuxyUvs0/2596">TS</a>]

00:43:20   they would always there never stray from having sort of a streamlined product [<a href="https://overcast.fm/+BtuxyUvs0/2600">TS</a>]

00:43:23   line that's offered around the world but doesn't change at all if china becomes [<a href="https://overcast.fm/+BtuxyUvs0/2603">TS</a>]

00:43:29   like 75% of the business like in the future say I don't know either but it's [<a href="https://overcast.fm/+BtuxyUvs0/2609">TS</a>]

00:43:35   you know the fact that it's within two weeks is remarkable and and I again I [<a href="https://overcast.fm/+BtuxyUvs0/2615">TS</a>]

00:43:40   think it's a combination of multiple factors I think it's the fact that [<a href="https://overcast.fm/+BtuxyUvs0/2620">TS</a>]

00:43:44   they're now on you know the major carrier in China which makes a huge [<a href="https://overcast.fm/+BtuxyUvs0/2624">TS</a>]

00:43:49   difference in terms of how many people can get it I think the fact that china's [<a href="https://overcast.fm/+BtuxyUvs0/2629">TS</a>]

00:43:52   economy is growing and that there's an ever-increasing number of Chinese [<a href="https://overcast.fm/+BtuxyUvs0/2632">TS</a>]

00:43:59   citizens who have the kind of income that they could buy an iPhone I mean [<a href="https://overcast.fm/+BtuxyUvs0/2639">TS</a>]

00:44:04   clearly a majority of people in China can read no no argument there but there [<a href="https://overcast.fm/+BtuxyUvs0/2644">TS</a>]

00:44:10   is a you know you know take any percentage of how many billion people [<a href="https://overcast.fm/+BtuxyUvs0/2650">TS</a>]

00:44:15   there are in China and if 10% or something like that is a huge number of [<a href="https://overcast.fm/+BtuxyUvs0/2655">TS</a>]

00:44:19   people of the USSR ready that's right it's just enormous I think they reported [<a href="https://overcast.fm/+BtuxyUvs0/2659">TS</a>]

00:44:26   the dave did you know they called the BRIC countries Brazil Russia India China [<a href="https://overcast.fm/+BtuxyUvs0/2666">TS</a>]

00:44:31   which is weird because they're they're all very different but it's more or less [<a href="https://overcast.fm/+BtuxyUvs0/2671">TS</a>]

00:44:36   for countries with a ton of people and you know why the income disparity I [<a href="https://overcast.fm/+BtuxyUvs0/2676">TS</a>]

00:44:43   guess they're doing well in all four of those countries yeah I would I i haven't [<a href="https://overcast.fm/+BtuxyUvs0/2683">TS</a>]

00:44:48   looked into it but I would imagine that so india is probably the furthest behind [<a href="https://overcast.fm/+BtuxyUvs0/2688">TS</a>]

00:44:52   that seems to be the case with basically everything because they're well they [<a href="https://overcast.fm/+BtuxyUvs0/2692">TS</a>]

00:44:56   also have a billion people there and I think they they would I think they're on [<a href="https://overcast.fm/+BtuxyUvs0/2696">TS</a>]

00:44:59   pace to eventually Eclipse China in terms of population but they say they do [<a href="https://overcast.fm/+BtuxyUvs0/2699">TS</a>]

00:45:07   have a billion people were a net well over a billion people right now the [<a href="https://overcast.fm/+BtuxyUvs0/2707">TS</a>]

00:45:10   society is quite different there and you know it's still the iPhone is still [<a href="https://overcast.fm/+BtuxyUvs0/2710">TS</a>]

00:45:15   viewed as is way out of reach for most people whereas in China you know there's [<a href="https://overcast.fm/+BtuxyUvs0/2715">TS</a>]

00:45:20   a there's as you mention there's a growing segment of the population that [<a href="https://overcast.fm/+BtuxyUvs0/2720">TS</a>]

00:45:23   can and is buying the iPhone right now [<a href="https://overcast.fm/+BtuxyUvs0/2723">TS</a>]

00:45:26   yeah and I think I think in broad strokes that's exactly right that India [<a href="https://overcast.fm/+BtuxyUvs0/2726">TS</a>]

00:45:31   may be growing faster population wise but that the economy is nowhere near as [<a href="https://overcast.fm/+BtuxyUvs0/2731">TS</a>]

00:45:36   strong as China's in terms of a growing you know western style middle class and [<a href="https://overcast.fm/+BtuxyUvs0/2736">TS</a>]

00:45:42   thats Xiaomi rate is going after night is like their big focus because they [<a href="https://overcast.fm/+BtuxyUvs0/2742">TS</a>]

00:45:48   know that they have an opening there that Apple probably can't go after at [<a href="https://overcast.fm/+BtuxyUvs0/2748">TS</a>]

00:45:51   least anytime in the fourth in the next couple of years or something right I [<a href="https://overcast.fm/+BtuxyUvs0/2751">TS</a>]

00:45:55   totally agree and I think that they have a great opportunity but I feel like all [<a href="https://overcast.fm/+BtuxyUvs0/2755">TS</a>]

00:46:00   of the can you still see it you still see it where it's you know when Jeremy [<a href="https://overcast.fm/+BtuxyUvs0/2760">TS</a>]

00:46:05   comes out with something and it's what does it mean for Apple how can I will [<a href="https://overcast.fm/+BtuxyUvs0/2765">TS</a>]

00:46:08   compete to me [<a href="https://overcast.fm/+BtuxyUvs0/2768">TS</a>]

00:46:10   Arab huge problem for Samsung and for all the other hand Android handset [<a href="https://overcast.fm/+BtuxyUvs0/2770">TS</a>]

00:46:15   makers and not the Douro irrelevant Apple but it's it's all in that segment [<a href="https://overcast.fm/+BtuxyUvs0/2775">TS</a>]

00:46:22   underneath what Apple is targeting that's right I mean just look at what [<a href="https://overcast.fm/+BtuxyUvs0/2782">TS</a>]

00:46:26   what has happened to Samsung they've been well there you know they're still [<a href="https://overcast.fm/+BtuxyUvs0/2786">TS</a>]

00:46:30   making a lot of money their growth has been just just totally eaten into in [<a href="https://overcast.fm/+BtuxyUvs0/2790">TS</a>]

00:46:35   likely by show me and Apple of course at the top end but they're being squeezed [<a href="https://overcast.fm/+BtuxyUvs0/2795">TS</a>]

00:46:42   your not unlike Microsoft to squeeze in the USA from sorta [<a href="https://overcast.fm/+BtuxyUvs0/2802">TS</a>]

00:46:45   you know the Chrome OS on the low end and you know MacBook stole sales rising [<a href="https://overcast.fm/+BtuxyUvs0/2805">TS</a>]

00:46:50   it's the same thing just happened just a very condensed time to Samsung it's it's [<a href="https://overcast.fm/+BtuxyUvs0/2810">TS</a>]

00:46:54   incredible how fast it happen to Samsung but you know they're in there in the [<a href="https://overcast.fm/+BtuxyUvs0/2814">TS</a>]

00:46:58   slick precarious situation right now because of that [<a href="https://overcast.fm/+BtuxyUvs0/2818">TS</a>]

00:47:01   yeah I actually think Samsung revenue and profits are actually down just a [<a href="https://overcast.fm/+BtuxyUvs0/2821">TS</a>]

00:47:05   good yeah just reported there was one other thing about china is I wonder so [<a href="https://overcast.fm/+BtuxyUvs0/2825">TS</a>]

00:47:18   another thing about the Chinese market that that you hear come up time and time [<a href="https://overcast.fm/+BtuxyUvs0/2838">TS</a>]

00:47:22   again is actually that that the watch industry is pretty massive there is as [<a href="https://overcast.fm/+BtuxyUvs0/2842">TS</a>]

00:47:26   the population grows and affluence they're sort of looking to these [<a href="https://overcast.fm/+BtuxyUvs0/2846">TS</a>]

00:47:30   different traditional areas of affluence like wine and and watches of course is [<a href="https://overcast.fm/+BtuxyUvs0/2850">TS</a>]

00:47:35   one and so what does that mean for Apple watch there and I don't know but it [<a href="https://overcast.fm/+BtuxyUvs0/2855">TS</a>]

00:47:42   could mean major things if if the product is successful that bad you know [<a href="https://overcast.fm/+BtuxyUvs0/2862">TS</a>]

00:47:47   it because it may be from day one it's a bigger seller in China that it is new s [<a href="https://overcast.fm/+BtuxyUvs0/2867">TS</a>]

00:47:51   yeah I think so down for maintenance on the show before I saw a documentary [<a href="https://overcast.fm/+BtuxyUvs0/2871">TS</a>]

00:47:57   couple months ago is great its called red obsession have you seen this now [<a href="https://overcast.fm/+BtuxyUvs0/2877">TS</a>]

00:48:03   it's about the wine industry great documentary just know the name red [<a href="https://overcast.fm/+BtuxyUvs0/2883">TS</a>]

00:48:09   obsession but the gist of it is about how that Asian market has completely [<a href="https://overcast.fm/+BtuxyUvs0/2889">TS</a>]

00:48:16   disrupted sales and price of why I like that they go in those Chinese buyers of [<a href="https://overcast.fm/+BtuxyUvs0/2896">TS</a>]

00:48:25   wholesale wire will go into like you know high-end French winemaker [<a href="https://overcast.fm/+BtuxyUvs0/2905">TS</a>]

00:48:34   distillery winery yeah why [<a href="https://overcast.fm/+BtuxyUvs0/2914">TS</a>]

00:48:39   and just by the Delta they would just come in and just say late will buy all [<a href="https://overcast.fm/+BtuxyUvs0/2919">TS</a>]

00:48:44   will just take it will just take all of all this is great you're here on this [<a href="https://overcast.fm/+BtuxyUvs0/2924">TS</a>]

00:48:51   year is this this you know this Bordeaux is fantastic just give it to send all of [<a href="https://overcast.fm/+BtuxyUvs0/2931">TS</a>]

00:48:56   it to China that's it all and then you know like there's people who are used to [<a href="https://overcast.fm/+BtuxyUvs0/2936">TS</a>]

00:49:00   bind one from this place in america and you know elsewhere in Europe and they're [<a href="https://overcast.fm/+BtuxyUvs0/2940">TS</a>]

00:49:05   like what you mean you don't have anything like that I have a very I have [<a href="https://overcast.fm/+BtuxyUvs0/2945">TS</a>]

00:49:11   a first-hand account of that I was you know being in being situated in Europe [<a href="https://overcast.fm/+BtuxyUvs0/2951">TS</a>]

00:49:15   now it's pretty easy to obviously get around to go places like Paris and I [<a href="https://overcast.fm/+BtuxyUvs0/2955">TS</a>]

00:49:19   think we were in Switzerland over the summer and we're in a small little [<a href="https://overcast.fm/+BtuxyUvs0/2959">TS</a>]

00:49:23   vineyard place in the middle of nowhere and we are there with the only other [<a href="https://overcast.fm/+BtuxyUvs0/2963">TS</a>]

00:49:29   people in the room is a is a chinese family sort of tasting the wine and you [<a href="https://overcast.fm/+BtuxyUvs0/2969">TS</a>]

00:49:33   look around and we were you thinking about buying a bottle or whatever they [<a href="https://overcast.fm/+BtuxyUvs0/2973">TS</a>]

00:49:38   had so few bottles that were actually you know your marks that could be sold [<a href="https://overcast.fm/+BtuxyUvs0/2978">TS</a>]

00:49:44   to sort of people who walk in so much was earmarked to go to China and even [<a href="https://overcast.fm/+BtuxyUvs0/2984">TS</a>]

00:49:50   print Chinese labels and this is you know in the middle of some of [<a href="https://overcast.fm/+BtuxyUvs0/2990">TS</a>]

00:49:52   Switzerland in that's like there this little this little winery ran they are [<a href="https://overcast.fm/+BtuxyUvs0/2992">TS</a>]

00:49:58   experiencing you know just what you're talking about where they just know that [<a href="https://overcast.fm/+BtuxyUvs0/2998">TS</a>]

00:50:02   their market now is basically China is a huge part of it and what the percentage [<a href="https://overcast.fm/+BtuxyUvs0/3002">TS</a>]

00:50:07   was but save 75% and then the rest of world is like 25 percent so they restore [<a href="https://overcast.fm/+BtuxyUvs0/3007">TS</a>]

00:50:11   some for you know for the rest of the world but then the most of it is just is [<a href="https://overcast.fm/+BtuxyUvs0/3011">TS</a>]

00:50:15   just going to be sent to China and you know extrapolate from that what happens [<a href="https://overcast.fm/+BtuxyUvs0/3015">TS</a>]

00:50:20   if china if their economy keeps growing and bigger and bigger percentage of [<a href="https://overcast.fm/+BtuxyUvs0/3020">TS</a>]

00:50:26   their citizens grow into what we would consider like middle or upper class [<a href="https://overcast.fm/+BtuxyUvs0/3026">TS</a>]

00:50:30   incomes and you know the potential for growth there's just phenomenal and so [<a href="https://overcast.fm/+BtuxyUvs0/3030">TS</a>]

00:50:35   what does Saudi I mean like though Apple watch really could be the first product [<a href="https://overcast.fm/+BtuxyUvs0/3035">TS</a>]

00:50:40   that's that's a massive hits in China bigger than it is in the USA and like [<a href="https://overcast.fm/+BtuxyUvs0/3040">TS</a>]

00:50:45   this injury that's weird to think about right that they would it's always been [<a href="https://overcast.fm/+BtuxyUvs0/3045">TS</a>]

00:50:49   that the USA has sort of been the the leader ahead of ahead of the game I [<a href="https://overcast.fm/+BtuxyUvs0/3049">TS</a>]

00:50:54   guess in terms of apple and technology and in the rest of world sort of catches [<a href="https://overcast.fm/+BtuxyUvs0/3054">TS</a>]

00:50:58   on by stages and that doesn't also just mean in terms of the USB more affluent [<a href="https://overcast.fm/+BtuxyUvs0/3058">TS</a>]

00:51:03   you know more buying power or whatever sometimes just you know everything from [<a href="https://overcast.fm/+BtuxyUvs0/3063">TS</a>]

00:51:09   the Apple releases the products here first that traditionally they have to [<a href="https://overcast.fm/+BtuxyUvs0/3069">TS</a>]

00:51:14   you know every day being sort of the the benefits of scale and so everyone you [<a href="https://overcast.fm/+BtuxyUvs0/3074">TS</a>]

00:51:19   know has an iPhone and so you can use things like like airdrop and things like [<a href="https://overcast.fm/+BtuxyUvs0/3079">TS</a>]

00:51:24   that and so it becomes and and I message and so becomes more compelling option [<a href="https://overcast.fm/+BtuxyUvs0/3084">TS</a>]

00:51:28   but it hasn't been that another country has really taken off first and I don't [<a href="https://overcast.fm/+BtuxyUvs0/3088">TS</a>]

00:51:34   think that it's a crazy notion that Apple watch could be one of those things [<a href="https://overcast.fm/+BtuxyUvs0/3094">TS</a>]

00:51:39   yeah I don't think so either and I think that the the gold models the addition [<a href="https://overcast.fm/+BtuxyUvs0/3099">TS</a>]

00:51:45   level plays right into that and that's right you know it totally like a feel [<a href="https://overcast.fm/+BtuxyUvs0/3105">TS</a>]

00:51:55   thing not I think things it doesn't make logical sense right it logically it [<a href="https://overcast.fm/+BtuxyUvs0/3115">TS</a>]

00:51:59   makes no sense for anybody to buy the gold version of the watch if they are [<a href="https://overcast.fm/+BtuxyUvs0/3119">TS</a>]

00:52:03   women and one does the exact same function it $350 but thats jewellery [<a href="https://overcast.fm/+BtuxyUvs0/3123">TS</a>]

00:52:08   jewelry is entirely a you know how it makes you feel type thing not like a [<a href="https://overcast.fm/+BtuxyUvs0/3128">TS</a>]

00:52:14   logical thing nobody needs any kind of jewelry and you know it's a long you [<a href="https://overcast.fm/+BtuxyUvs0/3134">TS</a>]

00:52:19   know it's a long standing you know it goes back to the beginnings of human [<a href="https://overcast.fm/+BtuxyUvs0/3139">TS</a>]

00:52:23   civilization its there's no you can't argue with that but I feel like in [<a href="https://overcast.fm/+BtuxyUvs0/3143">TS</a>]

00:52:29   america it's you know let's just say when they when they do come out with the [<a href="https://overcast.fm/+BtuxyUvs0/3149">TS</a>]

00:52:35   watch and they announced the final pricing and let's say that the [<a href="https://overcast.fm/+BtuxyUvs0/3155">TS</a>]

00:52:37   additional ones are four thousand dollars there's I'm telling I still [<a href="https://overcast.fm/+BtuxyUvs0/3157">TS</a>]

00:52:42   think even after all these months of people say hey I think these cold ones [<a href="https://overcast.fm/+BtuxyUvs0/3162">TS</a>]

00:52:45   might cost thousands of dollars I think these golden cost thousands of dollars [<a href="https://overcast.fm/+BtuxyUvs0/3165">TS</a>]

00:52:48   when they announced it [<a href="https://overcast.fm/+BtuxyUvs0/3168">TS</a>]

00:52:50   town in America people are gonna shit their pants are ya gonna be like I [<a href="https://overcast.fm/+BtuxyUvs0/3170">TS</a>]

00:52:53   cannot I cannot believe this that you know they're out of their Jony ive has [<a href="https://overcast.fm/+BtuxyUvs0/3173">TS</a>]

00:52:58   lost his fucking mind you know and in the meantime people in China [<a href="https://overcast.fm/+BtuxyUvs0/3178">TS</a>]

00:53:04   and and Asia you know other places in asia are gonna start lining up to buy [<a href="https://overcast.fm/+BtuxyUvs0/3184">TS</a>]

00:53:08   yeah I totally agree with you i mean maybe it's because it's just there needs [<a href="https://overcast.fm/+BtuxyUvs0/3188">TS</a>]

00:53:15   to be a mindset change which only can happen sort of overtime I think everyone [<a href="https://overcast.fm/+BtuxyUvs0/3195">TS</a>]

00:53:20   including me even when I think about it I'm doing this is a technology product [<a href="https://overcast.fm/+BtuxyUvs0/3200">TS</a>]

00:53:23   what technology product will I would I buy these days that costs a five port [<a href="https://overcast.fm/+BtuxyUvs0/3203">TS</a>]

00:53:27   for $5,000 I mean it used to be television's costs that much now they [<a href="https://overcast.fm/+BtuxyUvs0/3207">TS</a>]

00:53:31   don't anymore they've come down in price a lot [<a href="https://overcast.fm/+BtuxyUvs0/3211">TS</a>]

00:53:34   used to be computers cost that much now they don't anymore they're about half [<a href="https://overcast.fm/+BtuxyUvs0/3214">TS</a>]

00:53:37   that price for a high end one and so what else is there out there in the [<a href="https://overcast.fm/+BtuxyUvs0/3217">TS</a>]

00:53:41   technology world that would cost that amount of money I mean trying to think [<a href="https://overcast.fm/+BtuxyUvs0/3221">TS</a>]

00:53:46   of something now and I can't really come up with anything right and so this [<a href="https://overcast.fm/+BtuxyUvs0/3226">TS</a>]

00:53:50   office in this small little gadget becomes the most expensive piece of [<a href="https://overcast.fm/+BtuxyUvs0/3230">TS</a>]

00:53:54   technology that you can buy on the market and why on earth would anyone do [<a href="https://overcast.fm/+BtuxyUvs0/3234">TS</a>]

00:53:58   that when you can also get basically the same thing you know for $350 for the [<a href="https://overcast.fm/+BtuxyUvs0/3238">TS</a>]

00:54:02   Sport Edition or whatnot and age it's exactly what you said you have that [<a href="https://overcast.fm/+BtuxyUvs0/3242">TS</a>]

00:54:07   mentality has to shift around it that this is actually jewellery and that's i [<a href="https://overcast.fm/+BtuxyUvs0/3247">TS</a>]

00:54:12   mean you know that's why Apple is doing what they're doing and that's where [<a href="https://overcast.fm/+BtuxyUvs0/3252">TS</a>]

00:54:15   they're hiring the people at their hiring obviously some serious cultural [<a href="https://overcast.fm/+BtuxyUvs0/3255">TS</a>]

00:54:20   differences to wear and I'm not an expert on Yemen Ben Ben Thompson is he [<a href="https://overcast.fm/+BtuxyUvs0/3260">TS</a>]

00:54:24   lives over there but I mean I know enough about Asia though to know that [<a href="https://overcast.fm/+BtuxyUvs0/3264">TS</a>]

00:54:27   they're they're culturally their view of money is very different than us in the [<a href="https://overcast.fm/+BtuxyUvs0/3267">TS</a>]

00:54:33   west and the West not that whereas shamed of it but it's money is [<a href="https://overcast.fm/+BtuxyUvs0/3273">TS</a>]

00:54:37   considered like a private matter if you're wealthy it's considered on kuthe [<a href="https://overcast.fm/+BtuxyUvs0/3277">TS</a>]

00:54:43   to flaunt it right and in Asia that's not the case at all so I can remember [<a href="https://overcast.fm/+BtuxyUvs0/3283">TS</a>]

00:54:47   specifically like when the watch was first announced it was listening to [<a href="https://overcast.fm/+BtuxyUvs0/3287">TS</a>]

00:54:50   accident tech podcast and Marco Arment had just said something something I [<a href="https://overcast.fm/+BtuxyUvs0/3290">TS</a>]

00:54:55   think it in reference to the gold ones that like if he was at WWDC next year [<a href="https://overcast.fm/+BtuxyUvs0/3295">TS</a>]

00:54:59   after the water's out he would be embarrassed to be out like you know [<a href="https://overcast.fm/+BtuxyUvs0/3299">TS</a>]

00:55:03   having cocktails at five or six in the afternoon after the BBC and have a gold [<a href="https://overcast.fm/+BtuxyUvs0/3303">TS</a>]

00:55:08   watch everybody know it was four thousand dollars and I know exactly what [<a href="https://overcast.fm/+BtuxyUvs0/3308">TS</a>]

00:55:12   he's talking about [<a href="https://overcast.fm/+BtuxyUvs0/3312">TS</a>]

00:55:13   I know you know I sort of feel the same way whereas in asia that wouldn't nobody [<a href="https://overcast.fm/+BtuxyUvs0/3313">TS</a>]

00:55:18   would ever that nobody would ever say that nobody would ever say I'm [<a href="https://overcast.fm/+BtuxyUvs0/3318">TS</a>]

00:55:20   embarrassed to have what everybody knows is a $4,000 watching my rest now that's [<a href="https://overcast.fm/+BtuxyUvs0/3320">TS</a>]

00:55:26   a that's a great point I mean and I think that's true you see that even [<a href="https://overcast.fm/+BtuxyUvs0/3326">TS</a>]

00:55:30   before the watch like when you know when you buy one of the new iPhones for the [<a href="https://overcast.fm/+BtuxyUvs0/3330">TS</a>]

00:55:35   first time you know day one you get it and you know that like plenty of people [<a href="https://overcast.fm/+BtuxyUvs0/3335">TS</a>]

00:55:39   all know that this is especially its a with six-plus because it's such a [<a href="https://overcast.fm/+BtuxyUvs0/3339">TS</a>]

00:55:43   different size so everyone's going at like wow that guy just dropped you know [<a href="https://overcast.fm/+BtuxyUvs0/3343">TS</a>]

00:55:47   whatever $700 to get that that phone and I'm still stuck here with the with the [<a href="https://overcast.fm/+BtuxyUvs0/3347">TS</a>]

00:55:52   3G S model and you know one day you know I have to get that but there's there's [<a href="https://overcast.fm/+BtuxyUvs0/3352">TS</a>]

00:55:56   already that sort of that sort of saying where you're you're looking at this it's [<a href="https://overcast.fm/+BtuxyUvs0/3356">TS</a>]

00:56:00   like yeah everyone's gonna know that I just spent $700 and it's even though [<a href="https://overcast.fm/+BtuxyUvs0/3360">TS</a>]

00:56:04   it's an awesome device and and I want to use it out there it's like should I [<a href="https://overcast.fm/+BtuxyUvs0/3364">TS</a>]

00:56:07   really take this out of my pocket here and you know sort of flaunted in front [<a href="https://overcast.fm/+BtuxyUvs0/3367">TS</a>]

00:56:10   of everyone [<a href="https://overcast.fm/+BtuxyUvs0/3370">TS</a>]

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00:57:33   to download it even either you can just log in and have them put it on a USB [<a href="https://overcast.fm/+BtuxyUvs0/3453">TS</a>]

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00:57:42   your whole thing on a USB Drive right there in your hands or it's not just for [<a href="https://overcast.fm/+BtuxyUvs0/3462">TS</a>]

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00:57:55   access every file on your system out there from the iPhone and email it or [<a href="https://overcast.fm/+BtuxyUvs0/3475">TS</a>]

00:58:01   text it or Sharon how everyone right there from your phone I huge majority of [<a href="https://overcast.fm/+BtuxyUvs0/3481">TS</a>]

00:58:07   the use of back place is you know one file at a time they've got years of [<a href="https://overcast.fm/+BtuxyUvs0/3487">TS</a>]

00:58:14   experience [<a href="https://overcast.fm/+BtuxyUvs0/3494">TS</a>]

00:58:16   I don't know any other word for how much they're backed up terabytes whatever is [<a href="https://overcast.fm/+BtuxyUvs0/3496">TS</a>]

00:58:21   bigger than terabytes to petabytes I think it's such a great thing I've got [<a href="https://overcast.fm/+BtuxyUvs0/3501">TS</a>]

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00:59:08   please go sign up here's another thing about the iPhone I i wanna talk to you [<a href="https://overcast.fm/+BtuxyUvs0/3548">TS</a>]

00:59:20   about this country written about it [<a href="https://overcast.fm/+BtuxyUvs0/3560">TS</a>]

00:59:22   the iPhone 5 see i think is the most misunderstood iPhone Apple's ever made [<a href="https://overcast.fm/+BtuxyUvs0/3562">TS</a>]

00:59:32   do you think the iPhone 5 see what it what do you think the point of the [<a href="https://overcast.fm/+BtuxyUvs0/3572">TS</a>]

00:59:38   iPhone 5 see so I might have changed I don't know obviously I mean I've even [<a href="https://overcast.fm/+BtuxyUvs0/3578">TS</a>]

00:59:45   talked to anyone sort of with s/s hand knowledge of this of like what the point [<a href="https://overcast.fm/+BtuxyUvs0/3585">TS</a>]

00:59:53   was and I don't know I don't have a good enough sense of that to know for sure [<a href="https://overcast.fm/+BtuxyUvs0/3593">TS</a>]

00:59:57   but my thought process has changed over time you know at first you know everyone [<a href="https://overcast.fm/+BtuxyUvs0/3597">TS</a>]

01:00:03   is talking about of course is that is the cortical cheap iPhone which ended up [<a href="https://overcast.fm/+BtuxyUvs0/3603">TS</a>]

01:00:06   being incorrect and then it became sort of the first products that was launched [<a href="https://overcast.fm/+BtuxyUvs0/3606">TS</a>]

01:00:15   under the unified Jony ive you know sort of design and software and hardware [<a href="https://overcast.fm/+BtuxyUvs0/3615">TS</a>]

01:00:21   design it out alright so it was Iowa seven and you know we got the new flat [<a href="https://overcast.fm/+BtuxyUvs0/3621">TS</a>]

01:00:26   sign the colorful sort of Florissant look and those whose phone seemed to go [<a href="https://overcast.fm/+BtuxyUvs0/3626">TS</a>]

01:00:31   nicely with that right I still think even I still have you know a blue model [<a href="https://overcast.fm/+BtuxyUvs0/3631">TS</a>]

01:00:36   of the iPhone iphone5 see that I still think it is I know I'm sort of in the [<a href="https://overcast.fm/+BtuxyUvs0/3636">TS</a>]

01:00:43   minority here but I thought it was a beautiful device when paired with I was [<a href="https://overcast.fm/+BtuxyUvs0/3643">TS</a>]

01:00:46   seven at the time and anyone who have upgraded at Iowa State it sitting in a [<a href="https://overcast.fm/+BtuxyUvs0/3646">TS</a>]

01:00:50   drawer somewhere obviously with suicide 16 now but it was a beautiful device and [<a href="https://overcast.fm/+BtuxyUvs0/3650">TS</a>]

01:00:55   sort of you know the way it played with the wallpapers that they had 44 Iowa [<a href="https://overcast.fm/+BtuxyUvs0/3655">TS</a>]

01:00:59   seven and it just seemed like it was it was a device that johnnie I wanted to [<a href="https://overcast.fm/+BtuxyUvs0/3659">TS</a>]

01:01:03   create to showcase the new software that he was creating for the first time [<a href="https://overcast.fm/+BtuxyUvs0/3663">TS</a>]

01:01:07   whereas the iPhone 5 ass was you know also you know a great design great [<a href="https://overcast.fm/+BtuxyUvs0/3667">TS</a>]

01:01:15   industrial design but different it was sort of the extension of what they had [<a href="https://overcast.fm/+BtuxyUvs0/3675">TS</a>]

01:01:19   already done before doing this new software and so that was my thought [<a href="https://overcast.fm/+BtuxyUvs0/3679">TS</a>]

01:01:22   process for a while then you know apple just didn't sort of continued the line [<a href="https://overcast.fm/+BtuxyUvs0/3682">TS</a>]

01:01:29   right and so now we have the six in the six plus and we have no we have three [<a href="https://overcast.fm/+BtuxyUvs0/3689">TS</a>]

01:01:33   colors three sort of $0.10 each of those but no no more colorful range anymore [<a href="https://overcast.fm/+BtuxyUvs0/3693">TS</a>]

01:01:39   and now we're sort of going towards as we head towards Apple watchword that's [<a href="https://overcast.fm/+BtuxyUvs0/3699">TS</a>]

01:01:44   obviously going to be the most customizable Apple device that has ever [<a href="https://overcast.fm/+BtuxyUvs0/3704">TS</a>]

01:01:47   done you know maybe that's enough to sort of placate the people who wants a [<a href="https://overcast.fm/+BtuxyUvs0/3707">TS</a>]

01:01:54   different type of design and and I don't know what are your thoughts on it I i [<a href="https://overcast.fm/+BtuxyUvs0/3714">TS</a>]

01:01:59   feel like i feel like i give myself credit [<a href="https://overcast.fm/+BtuxyUvs0/3719">TS</a>]

01:02:03   for not really buying into the whole like it leaked months in advance that [<a href="https://overcast.fm/+BtuxyUvs0/3723">TS</a>]

01:02:08   they were doing a plastic phone and that's just inevitable when you're [<a href="https://overcast.fm/+BtuxyUvs0/3728">TS</a>]

01:02:12   making things in this quality that it that news leaks from the Asian supply [<a href="https://overcast.fm/+BtuxyUvs0/3732">TS</a>]

01:02:17   chain and everybody know not everybody but the conventional wisdom 100 Apple's [<a href="https://overcast.fm/+BtuxyUvs0/3737">TS</a>]

01:02:21   going after cheap cheap market they're gonna sell this thing [<a href="https://overcast.fm/+BtuxyUvs0/3741">TS</a>]

01:02:25   cheap cheap cheap cheap and then it wasn't cheap it was like you know [<a href="https://overcast.fm/+BtuxyUvs0/3745">TS</a>]

01:02:28   unlocked it was started at like 550 bucks which is not by anybody's you know [<a href="https://overcast.fm/+BtuxyUvs0/3748">TS</a>]

01:02:35   certainly cheaper than the 5s was but it wasn't cheap and I never bought into [<a href="https://overcast.fm/+BtuxyUvs0/3755">TS</a>]

01:02:40   that I never made sense to me that Apple would suddenly March after the low end [<a href="https://overcast.fm/+BtuxyUvs0/3760">TS</a>]

01:02:45   of the market and just go for market share so I gave my steelo patted myself [<a href="https://overcast.fm/+BtuxyUvs0/3765">TS</a>]

01:02:49   on the back for getting the five seed just because I did never bought into it [<a href="https://overcast.fm/+BtuxyUvs0/3769">TS</a>]

01:02:54   being cheap but I think I missed the boat just by just by thinking well it's [<a href="https://overcast.fm/+BtuxyUvs0/3774">TS</a>]

01:02:59   not going to be cheap isn't enough I almost feel like in hindsight when it [<a href="https://overcast.fm/+BtuxyUvs0/3779">TS</a>]

01:03:05   came out it wasn't even today didn't want to sell in the first year but it [<a href="https://overcast.fm/+BtuxyUvs0/3785">TS</a>]

01:03:10   almost wasn't even meant for that year I think it was meant for the long haul and [<a href="https://overcast.fm/+BtuxyUvs0/3790">TS</a>]

01:03:17   like where it is now at the you know the free with contract level of right I [<a href="https://overcast.fm/+BtuxyUvs0/3797">TS</a>]

01:03:24   found that it had you know the new aspect ratio for the screen it wasn't [<a href="https://overcast.fm/+BtuxyUvs0/3804">TS</a>]

01:03:31   three and a half inches it was four inches and sixteen by nine and the guy I [<a href="https://overcast.fm/+BtuxyUvs0/3811">TS</a>]

01:03:38   do that I agree with you i think they're proud of the industrial designer I think [<a href="https://overcast.fm/+BtuxyUvs0/3818">TS</a>]

01:03:42   Apple really likes that look and I think again I think you're right it's very [<a href="https://overcast.fm/+BtuxyUvs0/3822">TS</a>]

01:03:47   astute that it it does seem to be much more in harmony with the aesthetics of [<a href="https://overcast.fm/+BtuxyUvs0/3827">TS</a>]

01:03:52   Iowa S seven and eight then the aluminum found the 5s sexes [<a href="https://overcast.fm/+BtuxyUvs0/3832">TS</a>]

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01:04:07   five see because they just don't like the way it looks [<a href="https://overcast.fm/+BtuxyUvs0/3847">TS</a>]

01:04:11   slower even though yeah yeah yeah you know that the iPhone a sort of gotten to [<a href="https://overcast.fm/+BtuxyUvs0/3851">TS</a>]

01:04:17   the point where you know whatever the difference in performance is doesn't [<a href="https://overcast.fm/+BtuxyUvs0/3857">TS</a>]

01:04:21   matter they're not waiting for anything anyway it doesn't take any longer you [<a href="https://overcast.fm/+BtuxyUvs0/3861">TS</a>]

01:04:25   mostly waiting for stuff to download right Instagram doesn't run slower on [<a href="https://overcast.fm/+BtuxyUvs0/3865">TS</a>]

01:04:28   the five seats you just waiting for the pictures to come down the pipe [<a href="https://overcast.fm/+BtuxyUvs0/3868">TS</a>]

01:04:32   yeah just like the way it looks and I almost feel it was all about like [<a href="https://overcast.fm/+BtuxyUvs0/3872">TS</a>]

01:04:37   establishing an aesthetic that fits at the lower end of the product line so [<a href="https://overcast.fm/+BtuxyUvs0/3877">TS</a>]

01:04:44   that they don't have the free with contract phone being a premium that's a [<a href="https://overcast.fm/+BtuxyUvs0/3884">TS</a>]

01:04:51   really interesting thought I I totally understand what you are saying there [<a href="https://overcast.fm/+BtuxyUvs0/3891">TS</a>]

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01:05:01   now and then you know in two years this is going to be viewed as sort of the the [<a href="https://overcast.fm/+BtuxyUvs0/3901">TS</a>]

01:05:05   quote-unquote whether it's fair not the cheap version right it's going to not [<a href="https://overcast.fm/+BtuxyUvs0/3905">TS</a>]

01:05:10   only will it we all know things too great in value over time as they're sort [<a href="https://overcast.fm/+BtuxyUvs0/3910">TS</a>]

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01:05:19   it you know that in two years this will be on you know sort of Verizon had [<a href="https://overcast.fm/+BtuxyUvs0/3919">TS</a>]

01:05:25   spread saying like three and this is this is the cheap version now and so if [<a href="https://overcast.fm/+BtuxyUvs0/3925">TS</a>]

01:05:31   Apple can get around that by creating a product that sort of separate from the [<a href="https://overcast.fm/+BtuxyUvs0/3931">TS</a>]

01:05:36   high end to begin with from the high in meeting their actual most expensive [<a href="https://overcast.fm/+BtuxyUvs0/3936">TS</a>]

01:05:41   things even though it as we just talked with its not that much cheaper that [<a href="https://overcast.fm/+BtuxyUvs0/3941">TS</a>]

01:05:44   creates a different sort of psychological dynamic to it I also think [<a href="https://overcast.fm/+BtuxyUvs0/3944">TS</a>]

01:05:48   and I so I'd written opposed to a long time ago maybe a year ago I guess [<a href="https://overcast.fm/+BtuxyUvs0/3948">TS</a>]

01:05:52   talking about like how hot it is that every advert advertisement I see around [<a href="https://overcast.fm/+BtuxyUvs0/3952">TS</a>]

01:05:58   but I think it was around still San Francisco and sort of I think I was in [<a href="https://overcast.fm/+BtuxyUvs0/3958">TS</a>]

01:06:02   Seattle actually when I saw one [<a href="https://overcast.fm/+BtuxyUvs0/3962">TS</a>]

01:06:03   that sort of made me think about this that every and I was saying was for the [<a href="https://overcast.fm/+BtuxyUvs0/3963">TS</a>]

01:06:08   iPhone 5 seed and not the 5s there are few ads for 5s but almost all of them [<a href="https://overcast.fm/+BtuxyUvs0/3968">TS</a>]

01:06:13   are certainly around the bay area before the fight see and I first interpreted [<a href="https://overcast.fm/+BtuxyUvs0/3973">TS</a>]

01:06:17   that as it must not be selling well in Apple feels like they need to pump up [<a href="https://overcast.fm/+BtuxyUvs0/3977">TS</a>]

01:06:20   their advertising disorder boosted up and that may have been the case I don't [<a href="https://overcast.fm/+BtuxyUvs0/3980">TS</a>]

01:06:23   really know but I did get a lot of pushback foreign I think some of it was [<a href="https://overcast.fm/+BtuxyUvs0/3983">TS</a>]

01:06:26   astute push back thinking like actually this is sort of the perfect device along [<a href="https://overcast.fm/+BtuxyUvs0/3986">TS</a>]

01:06:31   lines of what we're just like that this is sort of the perfect device for Apple [<a href="https://overcast.fm/+BtuxyUvs0/3991">TS</a>]

01:06:34   to showcase in their advertisements cuz its colorful it sort of goes perfectly [<a href="https://overcast.fm/+BtuxyUvs0/3994">TS</a>]

01:06:38   with iOS 7 it's it's sort of part of this the playful adds that Apple likes [<a href="https://overcast.fm/+BtuxyUvs0/3998">TS</a>]

01:06:44   to do and so it ended up being in a way like the the poster child for a long [<a href="https://overcast.fm/+BtuxyUvs0/4004">TS</a>]

01:06:49   time for for all those ads around different cities in the USA certainly in [<a href="https://overcast.fm/+BtuxyUvs0/4009">TS</a>]

01:06:53   the USA dunno but there's the world and what if it was like you know just sort [<a href="https://overcast.fm/+BtuxyUvs0/4013">TS</a>]

01:06:58   of product that they thought was really beautiful and they knew that it could [<a href="https://overcast.fm/+BtuxyUvs0/4018">TS</a>]

01:07:02   sort of get people in the stores by having these colorful ads and then you [<a href="https://overcast.fm/+BtuxyUvs0/4022">TS</a>]

01:07:06   know that either they buy this device and that's great for them or they you [<a href="https://overcast.fm/+BtuxyUvs0/4026">TS</a>]

01:07:09   know they decide to buy the more expensive device yeah I remember that [<a href="https://overcast.fm/+BtuxyUvs0/4029">TS</a>]

01:07:13   post and it actually why brother but I don't know how I look it up in open the [<a href="https://overcast.fm/+BtuxyUvs0/4033">TS</a>]

01:07:17   show but I do remember that post and I remember disagreeing with it because it [<a href="https://overcast.fm/+BtuxyUvs0/4037">TS</a>]

01:07:21   was right around the time when it first started dawning on me that I had had [<a href="https://overcast.fm/+BtuxyUvs0/4041">TS</a>]

01:07:25   underestimated the five see and like I said I think that this year is the year [<a href="https://overcast.fm/+BtuxyUvs0/4045">TS</a>]

01:07:30   where the five see is exactly where Apple wanted to be I feel like it's I [<a href="https://overcast.fm/+BtuxyUvs0/4050">TS</a>]

01:07:37   feel like the hardest part of Apple's business is now that they're they've hit [<a href="https://overcast.fm/+BtuxyUvs0/4057">TS</a>]

01:07:40   these insane quantities for iPhones it's really really hard and they're they're [<a href="https://overcast.fm/+BtuxyUvs0/4060">TS</a>]

01:07:46   pipeline is so long like how do you how do you ship 74 million new iPhones and [<a href="https://overcast.fm/+BtuxyUvs0/4066">TS</a>]

01:07:52   who knows what percentage of them where they are 26 but I think it's a majority [<a href="https://overcast.fm/+BtuxyUvs0/4072">TS</a>]

01:07:55   of them [<a href="https://overcast.fm/+BtuxyUvs0/4075">TS</a>]

01:07:56   quarter how do you make that many in the first quarter that it's available [<a href="https://overcast.fm/+BtuxyUvs0/4076">TS</a>]

01:08:01   well part of them how they do it is that it planned out years in advance I mean [<a href="https://overcast.fm/+BtuxyUvs0/4081">TS</a>]

01:08:07   like I think it's about a two-year pipeline for their iPhones you know like [<a href="https://overcast.fm/+BtuxyUvs0/4087">TS</a>]

01:08:13   more or less that the iPhone 6 in six-plus where a you know about two [<a href="https://overcast.fm/+BtuxyUvs0/4093">TS</a>]

01:08:17   years in the making and it's dangerous for them and I feel like that's partly [<a href="https://overcast.fm/+BtuxyUvs0/4097">TS</a>]

01:08:21   why there I think in hindsight they were probably a year late to the big phone [<a href="https://overcast.fm/+BtuxyUvs0/4101">TS</a>]

01:08:26   market I think I could if they can go back and do everything over again I [<a href="https://overcast.fm/+BtuxyUvs0/4106">TS</a>]

01:08:31   think that they would probably put the iPhone 6 in six-plus one year ahead on [<a href="https://overcast.fm/+BtuxyUvs0/4111">TS</a>]

01:08:35   the schedule as it was but it takes too long for them to get everything set up [<a href="https://overcast.fm/+BtuxyUvs0/4115">TS</a>]

01:08:40   so they can make these qualities they can't act fast and just say ok we'll [<a href="https://overcast.fm/+BtuxyUvs0/4120">TS</a>]

01:08:45   make a five and a half inch phone but we're only gonna be able to make a [<a href="https://overcast.fm/+BtuxyUvs0/4125">TS</a>]

01:08:48   million of them because it's new and we're not ready for it what they can't [<a href="https://overcast.fm/+BtuxyUvs0/4128">TS</a>]

01:08:51   do that they can't have a phone that they can only make a million of in the [<a href="https://overcast.fm/+BtuxyUvs0/4131">TS</a>]

01:08:54   first quarter [<a href="https://overcast.fm/+BtuxyUvs0/4134">TS</a>]

01:08:55   yeah I agree but I feel like the five CEO was something where they were [<a href="https://overcast.fm/+BtuxyUvs0/4135">TS</a>]

01:09:00   thinking ahead over a year and they wanted to have a phone that sat at this [<a href="https://overcast.fm/+BtuxyUvs0/4140">TS</a>]

01:09:06   sort of you know at all in fact they've gone to four levels right they've got [<a href="https://overcast.fm/+BtuxyUvs0/4146">TS</a>]

01:09:10   the six plus which is $100 more for the same specs compared to the sex so [<a href="https://overcast.fm/+BtuxyUvs0/4150">TS</a>]

01:09:16   they've got the six plus where you pay $100 premium for the bigger screen with [<a href="https://overcast.fm/+BtuxyUvs0/4156">TS</a>]

01:09:20   the extra pixels then there's the sexes which sits where the iPhone always had [<a href="https://overcast.fm/+BtuxyUvs0/4160">TS</a>]

01:09:27   the new iPhones always have the same price levels than one cut down $100 down [<a href="https://overcast.fm/+BtuxyUvs0/4167">TS</a>]

01:09:33   as the 50 S which is still a premium device right the 5s is an end [<a href="https://overcast.fm/+BtuxyUvs0/4173">TS</a>]

01:09:39   you know we we could do all sure that but in my opinion is still my favorite [<a href="https://overcast.fm/+BtuxyUvs0/4179">TS</a>]

01:09:43   iPhone that they've ever made and now the five see at that free with contract [<a href="https://overcast.fm/+BtuxyUvs0/4183">TS</a>]

01:09:48   level is so much more natural than if they were selling if they had stuck to [<a href="https://overcast.fm/+BtuxyUvs0/4188">TS</a>]

01:09:53   the original plan and hadn't made this one device that is so unusual [<a href="https://overcast.fm/+BtuxyUvs0/4193">TS</a>]

01:09:58   with you know the plastic body and it never was at the high end you know [<a href="https://overcast.fm/+BtuxyUvs0/4198">TS</a>]

01:10:03   effectively the five see is where if they had stuck to the plan and done the [<a href="https://overcast.fm/+BtuxyUvs0/4203">TS</a>]

01:10:07   same thing they've done every other year that would still be the up the original [<a href="https://overcast.fm/+BtuxyUvs0/4207">TS</a>]

01:10:10   iPhone 5 without the s right and instead which is like visually indistinguishable [<a href="https://overcast.fm/+BtuxyUvs0/4210">TS</a>]

01:10:17   from the 5s accepted you know it doesn't have to jad but at a glance it looks the [<a href="https://overcast.fm/+BtuxyUvs0/4217">TS</a>]

01:10:24   same whereas now it at a glance it's instantly recognizable as yes that's a [<a href="https://overcast.fm/+BtuxyUvs0/4224">TS</a>]

01:10:30   good point I definitely think I've written about that as well that's sort [<a href="https://overcast.fm/+BtuxyUvs0/4230">TS</a>]

01:10:33   of notion as well that there was a problem with slides where they look the [<a href="https://overcast.fm/+BtuxyUvs0/4233">TS</a>]

01:10:39   same and so it's not it's like well yes they're faster inside like what is what [<a href="https://overcast.fm/+BtuxyUvs0/4239">TS</a>]

01:10:45   is it that sort of differentiating on the outside there was nothing for a [<a href="https://overcast.fm/+BtuxyUvs0/4245">TS</a>]

01:10:49   while and now the five-star see gives you a very differentiated factor but [<a href="https://overcast.fm/+BtuxyUvs0/4249">TS</a>]

01:10:53   what do you think then you know sort of the obvious lead into that is what do [<a href="https://overcast.fm/+BtuxyUvs0/4253">TS</a>]

01:10:59   you think they end up doing the next iteration so we're coming up on you know [<a href="https://overcast.fm/+BtuxyUvs0/4259">TS</a>]

01:11:04   the fall of 2015 the assumption I would assume is that they do an iPhone 6 ass [<a href="https://overcast.fm/+BtuxyUvs0/4264">TS</a>]

01:11:13   and then do they have an iPhone 6 see and what do they do with the do they [<a href="https://overcast.fm/+BtuxyUvs0/4273">TS</a>]

01:11:19   have up plus S and how do they keep going be right how big would it be four [<a href="https://overcast.fm/+BtuxyUvs0/4279">TS</a>]

01:11:27   point seven inches or would write 5.5 would it be both I don't think it would [<a href="https://overcast.fm/+BtuxyUvs0/4287">TS</a>]

01:11:32   be both I think that they say it's a question I I'm really kind of at a loss [<a href="https://overcast.fm/+BtuxyUvs0/4292">TS</a>]

01:11:37   to guess what they're gonna do this year like I kind of guessed they're gonna do [<a href="https://overcast.fm/+BtuxyUvs0/4297">TS</a>]

01:11:41   at the high end success success plus which should be this look a lot like [<a href="https://overcast.fm/+BtuxyUvs0/4301">TS</a>]

01:11:46   that you know just the typical ass you know tick tock provisions right [<a href="https://overcast.fm/+BtuxyUvs0/4306">TS</a>]

01:11:53   but then what do they do it that pricing level below where the 5 S's now and I [<a href="https://overcast.fm/+BtuxyUvs0/4313">TS</a>]

01:11:58   really wonder do they keep this six and six plus and I'm so we're getting pretty [<a href="https://overcast.fm/+BtuxyUvs0/4318">TS</a>]

01:12:04   convoluted that it that he has to what what the offerings are ya I don't think [<a href="https://overcast.fm/+BtuxyUvs0/4324">TS</a>]

01:12:09   so I kind of feel and I kinda feel like the way that there and it it's somewhat [<a href="https://overcast.fm/+BtuxyUvs0/4329">TS</a>]

01:12:14   arbitrary cuz I don't think that the actual cost is that much different for [<a href="https://overcast.fm/+BtuxyUvs0/4334">TS</a>]

01:12:20   the different sizes but I kind of feel like if I had to guess maybe like to [<a href="https://overcast.fm/+BtuxyUvs0/4340">TS</a>]

01:12:26   call it a sexy and it would be a four-inch screen but with the specs of [<a href="https://overcast.fm/+BtuxyUvs0/4346">TS</a>]

01:12:32   the iPhone sex so that's interesting because one thing that has always been [<a href="https://overcast.fm/+BtuxyUvs0/4352">TS</a>]

01:12:37   humorous to me for the past couple of years now remember when the iPhone first [<a href="https://overcast.fm/+BtuxyUvs0/4357">TS</a>]

01:12:40   came out and everyone was clamoring like we need an iPhone Nano and you know in [<a href="https://overcast.fm/+BtuxyUvs0/4360">TS</a>]

01:12:46   this is when the iPhone was a 3.5 inch screen the original iPhone and people [<a href="https://overcast.fm/+BtuxyUvs0/4366">TS</a>]

01:12:49   are saying it's too big like we you know where we're coming from where the flip [<a href="https://overcast.fm/+BtuxyUvs0/4369">TS</a>]

01:12:53   phones like that and the razor and things the Motorola RAZR we need a [<a href="https://overcast.fm/+BtuxyUvs0/4373">TS</a>]

01:12:58   smaller device I gotta want anything bigger and now it's like no one talks [<a href="https://overcast.fm/+BtuxyUvs0/4378">TS</a>]

01:13:02   about that anymore and when you do hold even even a 55 s you know next to the [<a href="https://overcast.fm/+BtuxyUvs0/4382">TS</a>]

01:13:08   six plus it's sort of comical how small it seems and I don't even know unless [<a href="https://overcast.fm/+BtuxyUvs0/4388">TS</a>]

01:13:12   I'm hoping for was let alone you know some of the even older ones but do you [<a href="https://overcast.fm/+BtuxyUvs0/4392">TS</a>]

01:13:19   think that they go to a world where we have now the six-inch screen the fuck is [<a href="https://overcast.fm/+BtuxyUvs0/4399">TS</a>]

01:13:25   it a five five and a half inch screen and then is it a four-inch screen or do [<a href="https://overcast.fm/+BtuxyUvs0/4405">TS</a>]

01:13:31   they do some other like variation on that but is the three skews it seems to [<a href="https://overcast.fm/+BtuxyUvs0/4411">TS</a>]

01:13:35   me like three screws is pretty good because you can offer different things [<a href="https://overcast.fm/+BtuxyUvs0/4415">TS</a>]

01:13:39   that each for what people want some people wanna smoke might want a smaller [<a href="https://overcast.fm/+BtuxyUvs0/4419">TS</a>]

01:13:42   phone the problem of course is what developers it's a pain in the ass to [<a href="https://overcast.fm/+BtuxyUvs0/4422">TS</a>]

01:13:45   have to you know [<a href="https://overcast.fm/+BtuxyUvs0/4425">TS</a>]

01:13:47   supports all of these different screen sizes still and so Apple traditionally [<a href="https://overcast.fm/+BtuxyUvs0/4427">TS</a>]

01:13:52   as you know is has been pretty good about retiring older sort of technology [<a href="https://overcast.fm/+BtuxyUvs0/4432">TS</a>]

01:13:56   and making it so that you don't have to support that rather you know they they [<a href="https://overcast.fm/+BtuxyUvs0/4436">TS</a>]

01:14:00   push forward but what do you think that they would do there I don't know it's [<a href="https://overcast.fm/+BtuxyUvs0/4440">TS</a>]

01:14:04   it's interesting to me i i whether they say four point seven like one way they [<a href="https://overcast.fm/+BtuxyUvs0/4444">TS</a>]

01:14:11   could go with me to say four point seven is the new small i font size and now the [<a href="https://overcast.fm/+BtuxyUvs0/4451">TS</a>]

01:14:16   $99 mid tier $99 with contract mid tier phone is also 4.7 inches they could do [<a href="https://overcast.fm/+BtuxyUvs0/4456">TS</a>]

01:14:24   that and then that to me would be a strong signal that the four inch size [<a href="https://overcast.fm/+BtuxyUvs0/4464">TS</a>]

01:14:29   you know I'm sure the David still have something at the you know free with [<a href="https://overcast.fm/+BtuxyUvs0/4469">TS</a>]

01:14:33   contract level that still has a Florence screen at the end of next year but that [<a href="https://overcast.fm/+BtuxyUvs0/4473">TS</a>]

01:14:39   it's on the way out but on the other hand I could see them going nowhere they [<a href="https://overcast.fm/+BtuxyUvs0/4479">TS</a>]

01:14:43   still say you can still get a four-inch phone you know we've got you know small [<a href="https://overcast.fm/+BtuxyUvs0/4483">TS</a>]

01:14:48   medium and large touch screen sizes and you know four-inch is our mid tier size [<a href="https://overcast.fm/+BtuxyUvs0/4488">TS</a>]

01:14:55   they would you know have the same 908 from the iPhone so the camera from the [<a href="https://overcast.fm/+BtuxyUvs0/4495">TS</a>]

01:15:03   iPhone sex but a four inch form factor but with that form factor be plastic [<a href="https://overcast.fm/+BtuxyUvs0/4503">TS</a>]

01:15:09   like 25 C or would it be [<a href="https://overcast.fm/+BtuxyUvs0/4509">TS</a>]

01:15:11   metal like the five ass i dont yeah and I guess the you know the other the other [<a href="https://overcast.fm/+BtuxyUvs0/4511">TS</a>]

01:15:16   thing to bring up the stat I think now we're at the point now where everything [<a href="https://overcast.fm/+BtuxyUvs0/4516">TS</a>]

01:15:20   has the Lightning connector we are right now we are without yeah yeah that's but [<a href="https://overcast.fm/+BtuxyUvs0/4520">TS</a>]

01:15:24   we're not at the place where everything has touch I D and I assume that Apple [<a href="https://overcast.fm/+BtuxyUvs0/4524">TS</a>]

01:15:29   wants to get there for Apple pay especially and then just overall to [<a href="https://overcast.fm/+BtuxyUvs0/4529">TS</a>]

01:15:33   simplify and make it easier for developers who are trying to support [<a href="https://overcast.fm/+BtuxyUvs0/4533">TS</a>]

01:15:36   such a lady and and you know there's the fall back of course of just using [<a href="https://overcast.fm/+BtuxyUvs0/4536">TS</a>]

01:15:39   passwords but I would assume that they want to get everyone on touch ADC even [<a href="https://overcast.fm/+BtuxyUvs0/4539">TS</a>]

01:15:44   the lower end ones do you think you agree with that [<a href="https://overcast.fm/+BtuxyUvs0/4544">TS</a>]

01:15:47   well I don't know if that's the case so the weird thing it's like I said like I [<a href="https://overcast.fm/+BtuxyUvs0/4547">TS</a>]

01:15:51   think like this year right now until the end of the year the five seed is exactly [<a href="https://overcast.fm/+BtuxyUvs0/4551">TS</a>]

01:15:56   what Apple one it they've got this you know [<a href="https://overcast.fm/+BtuxyUvs0/4556">TS</a>]

01:15:58   a nice phone everybody likes it it's easily advertise its colorful but [<a href="https://overcast.fm/+BtuxyUvs0/4558">TS</a>]

01:16:04   because they didn't [<a href="https://overcast.fm/+BtuxyUvs0/4564">TS</a>]

01:16:05   Revit last year my assumption is at the end of this year the five see as we know [<a href="https://overcast.fm/+BtuxyUvs0/4565">TS</a>]

01:16:10   it goes away that just you know falls off the bottom of the product list and [<a href="https://overcast.fm/+BtuxyUvs0/4570">TS</a>]

01:16:15   it's gone and it's replaced by what if they just keep moving things down the [<a href="https://overcast.fm/+BtuxyUvs0/4575">TS</a>]

01:16:21   line it would be replaced by the 5s which does have touched I D but doesn't [<a href="https://overcast.fm/+BtuxyUvs0/4581">TS</a>]

01:16:26   do retail Apple pay like it only does Apple pay like in apps which doesn't [<a href="https://overcast.fm/+BtuxyUvs0/4586">TS</a>]

01:16:32   seem to have taken off via right cause it doesn't have see right and also if [<a href="https://overcast.fm/+BtuxyUvs0/4592">TS</a>]

01:16:38   they do that it goes against my thinking that they want the bottom of the line [<a href="https://overcast.fm/+BtuxyUvs0/4598">TS</a>]

01:16:42   phone to not have that premium met all industrial design so I don't like they [<a href="https://overcast.fm/+BtuxyUvs0/4602">TS</a>]

01:16:50   come out with a new plastic model that debuts at that three tier III well it [<a href="https://overcast.fm/+BtuxyUvs0/4610">TS</a>]

01:16:57   seems like an awful lot of new as KU's yes yes it is I also feel like part of [<a href="https://overcast.fm/+BtuxyUvs0/4617">TS</a>]

01:17:03   it's just part of the reason that they can make all these new iPhones is that [<a href="https://overcast.fm/+BtuxyUvs0/4623">TS</a>]

01:17:08   they're only making one one or two new phones a year and the other ones are [<a href="https://overcast.fm/+BtuxyUvs0/4628">TS</a>]

01:17:12   these things in the 50 S that they are taught how to make and it just you know [<a href="https://overcast.fm/+BtuxyUvs0/4632">TS</a>]

01:17:16   just keep making them like you did last year you know the other thing that there [<a href="https://overcast.fm/+BtuxyUvs0/4636">TS</a>]

01:17:20   is a wrench into it is what they did this year and and this is another [<a href="https://overcast.fm/+BtuxyUvs0/4640">TS</a>]

01:17:23   discussion [<a href="https://overcast.fm/+BtuxyUvs0/4643">TS</a>]

01:17:24   you know to the iPad Mini where they didn't update the internals at all but [<a href="https://overcast.fm/+BtuxyUvs0/4644">TS</a>]

01:17:30   they gave it touch I D and like why why even bother to do that you know when [<a href="https://overcast.fm/+BtuxyUvs0/4650">TS</a>]

01:17:35   there when it was the only sort of upgrade that they did and now there's a [<a href="https://overcast.fm/+BtuxyUvs0/4655">TS</a>]

01:17:38   whole debate you know did the iPhone is the iPhone six-plus eating into iPad [<a href="https://overcast.fm/+BtuxyUvs0/4658">TS</a>]

01:17:42   Mini sales specifically and what do they do with the future of that line and is [<a href="https://overcast.fm/+BtuxyUvs0/4662">TS</a>]

01:17:47   there a future of that [<a href="https://overcast.fm/+BtuxyUvs0/4667">TS</a>]

01:17:48   yeah it's a good question I you know so maybe I don't know I could they'd come [<a href="https://overcast.fm/+BtuxyUvs0/4668">TS</a>]

01:17:53   out with a good the equivalent of a five see but just add to jad yep potentially [<a href="https://overcast.fm/+BtuxyUvs0/4673">TS</a>]

01:17:59   that still would be there would be something that I might guess would be [<a href="https://overcast.fm/+BtuxyUvs0/4679">TS</a>]

01:18:02   something that they do because I do agree that they want to keep obviously [<a href="https://overcast.fm/+BtuxyUvs0/4682">TS</a>]

01:18:05   they want to have differentiating factors for the premium but I do think [<a href="https://overcast.fm/+BtuxyUvs0/4685">TS</a>]

01:18:09   that [<a href="https://overcast.fm/+BtuxyUvs0/4689">TS</a>]

01:18:09   their strategy is is pretty strong right now around Apple pay and I would imagine [<a href="https://overcast.fm/+BtuxyUvs0/4689">TS</a>]

01:18:15   that they want what we talked about earlier they want that to be the most [<a href="https://overcast.fm/+BtuxyUvs0/4695">TS</a>]

01:18:17   remote a new mode that sort of creates a reason why you're in the Apple ecosystem [<a href="https://overcast.fm/+BtuxyUvs0/4697">TS</a>]

01:18:22   regardless of which device you have and so my guess would be yes they have [<a href="https://overcast.fm/+BtuxyUvs0/4702">TS</a>]

01:18:27   something like an iPhone 6 see that has touched I D and NFC they had both of [<a href="https://overcast.fm/+BtuxyUvs0/4707">TS</a>]

01:18:34   those to it and then maybe like old and seriously older a series chips or [<a href="https://overcast.fm/+BtuxyUvs0/4714">TS</a>]

01:18:41   something right and that's how they differentiate its not nearly as fast as [<a href="https://overcast.fm/+BtuxyUvs0/4721">TS</a>]

01:18:44   sort of the high end and it's maybe plastic and plastic not as fast cameras [<a href="https://overcast.fm/+BtuxyUvs0/4724">TS</a>]

01:18:49   not quite as nice but it does still have Apple pay in touch I D [<a href="https://overcast.fm/+BtuxyUvs0/4729">TS</a>]

01:18:56   at the very least I can't imagine that they'll never at any price point I can't [<a href="https://overcast.fm/+BtuxyUvs0/4736">TS</a>]

01:18:59   imagine ever come out with any new iPhones that don't do and if CNN [<a href="https://overcast.fm/+BtuxyUvs0/4739">TS</a>]

01:19:05   yeah to question the big question is how you know if they keep the 5s around [<a href="https://overcast.fm/+BtuxyUvs0/4745">TS</a>]

01:19:11   though and move it down the product here right you know that another year then [<a href="https://overcast.fm/+BtuxyUvs0/4751">TS</a>]

01:19:17   they have a phone that doesn't have a pain and yeah I mean that's interesting [<a href="https://overcast.fm/+BtuxyUvs0/4757">TS</a>]

01:19:25   dilemma for them to have though they've said they've always done what they're [<a href="https://overcast.fm/+BtuxyUvs0/4765">TS</a>]

01:19:29   fine in the past sort of keeping those products around longer than anyone else [<a href="https://overcast.fm/+BtuxyUvs0/4769">TS</a>]

01:19:32   thinks that they should and obviously they they they have the data to back [<a href="https://overcast.fm/+BtuxyUvs0/4772">TS</a>]

01:19:35   that up they should do that yeah totally I i want to tell you about a new sponsor [<a href="https://overcast.fm/+BtuxyUvs0/4775">TS</a>]

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01:20:03   who are able to buy their own health insurance through the new Affordable [<a href="https://overcast.fm/+BtuxyUvs0/4803">TS</a>]

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01:20:18   cases you know existing health insurance companies are terrible and they're [<a href="https://overcast.fm/+BtuxyUvs0/4818">TS</a>]

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01:20:34   buying insurance health insurance in the USA as an individual or a family is just [<a href="https://overcast.fm/+BtuxyUvs0/4834">TS</a>]

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01:20:44   Oscar is designed to change all that they already did first year last year [<a href="https://overcast.fm/+BtuxyUvs0/4844">TS</a>]

01:20:49   they started in New York and had a great year this is their second year signing [<a href="https://overcast.fm/+BtuxyUvs0/4849">TS</a>]

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01:20:59   you don't live in one of these counties not gonna work if you're in New York [<a href="https://overcast.fm/+BtuxyUvs0/4859">TS</a>]

01:21:02   they had oscars available in Manhattan Brooklyn Bronx Queens Staten Island [<a href="https://overcast.fm/+BtuxyUvs0/4862">TS</a>]

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01:21:40   find a doctor talk to one of the doctors that in the Oscar plan to have a great [<a href="https://overcast.fm/+BtuxyUvs0/4900">TS</a>]

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01:22:04   insurance both generous and very very clear it's a new kind of health [<a href="https://overcast.fm/+BtuxyUvs0/4924">TS</a>]

01:22:09   insurance company so instead of obfuscating your benefits they spell out [<a href="https://overcast.fm/+BtuxyUvs0/4929">TS</a>]

01:22:14   and very clean mine which they have a feature called doctor on call you can [<a href="https://overcast.fm/+BtuxyUvs0/4934">TS</a>]

01:22:19   use the abused their website they have a board-certified doctor call you for free [<a href="https://overcast.fm/+BtuxyUvs0/4939">TS</a>]

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01:22:30   plans include benefits like free checkups free generic drugs three [<a href="https://overcast.fm/+BtuxyUvs0/4950">TS</a>]

01:22:38   primary care doctor visits and more [<a href="https://overcast.fm/+BtuxyUvs0/4958">TS</a>]

01:22:41   be covered from head to toe with simple benefits that anyone can understand but [<a href="https://overcast.fm/+BtuxyUvs0/4961">TS</a>]

01:22:45   here's the thing there's some urgency involved here due to the way the [<a href="https://overcast.fm/+BtuxyUvs0/4965">TS</a>]

01:22:48   Affordable Care Act works you need to sign up by february fifteenth 2015 for [<a href="https://overcast.fm/+BtuxyUvs0/4968">TS</a>]

01:22:55   insurance starting March 1st so by February 15th so if you're in the market [<a href="https://overcast.fm/+BtuxyUvs0/4975">TS</a>]

01:23:00   for health insurance if if you're avail eligible for the Affordable Care Act you [<a href="https://overcast.fm/+BtuxyUvs0/4980">TS</a>]

01:23:05   pay for your own health insurance and you live in one of those counties in New [<a href="https://overcast.fm/+BtuxyUvs0/4985">TS</a>]

01:23:08   York and New Jersey I really encourage you to call Oscar check out their [<a href="https://overcast.fm/+BtuxyUvs0/4988">TS</a>]

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01:23:18   live in Philadelphia Pennsylvania but friend of the show [<a href="https://overcast.fm/+BtuxyUvs0/4998">TS</a>]

01:23:24   editor of the show Dave whiskas lives in New York and he's switched his health [<a href="https://overcast.fm/+BtuxyUvs0/5004">TS</a>]

01:23:29   insurance to Oscar and says that great so here we go to find out their website [<a href="https://overcast.fm/+BtuxyUvs0/5009">TS</a>]

01:23:36   is high [<a href="https://overcast.fm/+BtuxyUvs0/5016">TS</a>]

01:23:36   Oscar dot com eight Oscar dot com like Hello oscars hi Oscar dot com slash the [<a href="https://overcast.fm/+BtuxyUvs0/5016">TS</a>]

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01:23:58   number once again is one eight five five Oscar 97 my thanks to Oscar if you're in [<a href="https://overcast.fm/+BtuxyUvs0/5038">TS</a>]

01:24:05   the market for health insurance in New York and New Jersey go check them out [<a href="https://overcast.fm/+BtuxyUvs0/5045">TS</a>]

01:24:09   they really seems like a great great deal anything else on your mind [<a href="https://overcast.fm/+BtuxyUvs0/5049">TS</a>]

01:24:14   know how I mean [<a href="https://overcast.fm/+BtuxyUvs0/5054">TS</a>]

01:24:17   I'm still so I was back in San Francisco win couple weeks ago for a while and you [<a href="https://overcast.fm/+BtuxyUvs0/5057">TS</a>]

01:24:26   know I've been sort of going back and forth about Apple was so unlike you I [<a href="https://overcast.fm/+BtuxyUvs0/5066">TS</a>]

01:24:29   wasn't at the events the unveiling and so I didn't get a chance to sort of see [<a href="https://overcast.fm/+BtuxyUvs0/5069">TS</a>]

01:24:34   it and sort of get a better sense of what it was I watched you know the Keno [<a href="https://overcast.fm/+BtuxyUvs0/5074">TS</a>]

01:24:37   sort of great that they stream it live and so I can watch it here despite their [<a href="https://overcast.fm/+BtuxyUvs0/5077">TS</a>]

01:24:41   technical hiccups sure you heard about you know they really bad but it takes a [<a href="https://overcast.fm/+BtuxyUvs0/5081">TS</a>]

01:24:49   little bit for the simulator one but so I wasn't sure really what to make of [<a href="https://overcast.fm/+BtuxyUvs0/5089">TS</a>]

01:24:54   apple and I'm still sort of trying to get there but I had a number of [<a href="https://overcast.fm/+BtuxyUvs0/5094">TS</a>]

01:24:59   interesting discussions of people more in the know while I was back and sort of [<a href="https://overcast.fm/+BtuxyUvs0/5099">TS</a>]

01:25:04   thinking through things where this is going to go and I'm starting to get a [<a href="https://overcast.fm/+BtuxyUvs0/5104">TS</a>]

01:25:09   lot more bullish on Apple iTouch then I was to begin with not to say that I was [<a href="https://overcast.fm/+BtuxyUvs0/5109">TS</a>]

01:25:13   bearish on it but I was wondering I was sort of wondering a lot of what we [<a href="https://overcast.fm/+BtuxyUvs0/5113">TS</a>]

01:25:18   talked about sort of you know how many people are going to pay a premium for [<a href="https://overcast.fm/+BtuxyUvs0/5118">TS</a>]

01:25:21   for a cold one how many people are going to buy the the addition one of many [<a href="https://overcast.fm/+BtuxyUvs0/5121">TS</a>]

01:25:25   people are gonna buy you know that the cheaper sport 1 and and what does it [<a href="https://overcast.fm/+BtuxyUvs0/5125">TS</a>]

01:25:29   mean and then when they released SDK and just like we talked about earlier it [<a href="https://overcast.fm/+BtuxyUvs0/5129">TS</a>]

01:25:33   sort of seems like there were more widgets like apps rather than true [<a href="https://overcast.fm/+BtuxyUvs0/5133">TS</a>]

01:25:37   absent it seemed like you know Apple was already telepathic into the future where [<a href="https://overcast.fm/+BtuxyUvs0/5137">TS</a>]

01:25:42   they're going to make them more robust up so they're almost like saying like [<a href="https://overcast.fm/+BtuxyUvs0/5142">TS</a>]

01:25:45   yeah we're gonna put this out there but v2 of this is going to be really is when [<a href="https://overcast.fm/+BtuxyUvs0/5145">TS</a>]

01:25:49   things get really interesting and so you know it's it's sort of the old problem [<a href="https://overcast.fm/+BtuxyUvs0/5149">TS</a>]

01:25:54   that Apple's had amongst many people who believed you know like don't buy the [<a href="https://overcast.fm/+BtuxyUvs0/5154">TS</a>]

01:25:57   first version of something like they always make it better the second version [<a href="https://overcast.fm/+BtuxyUvs0/5157">TS</a>]

01:26:00   but I am definitely getting more bullish on it now after having sort of had a few [<a href="https://overcast.fm/+BtuxyUvs0/5160">TS</a>]

01:26:08   chats and and learned a lot more about about what it's actually doing where's [<a href="https://overcast.fm/+BtuxyUvs0/5168">TS</a>]

01:26:12   your mind out with it I have never been either bullish or bearish I even having [<a href="https://overcast.fm/+BtuxyUvs0/5172">TS</a>]

01:26:18   been at the event [<a href="https://overcast.fm/+BtuxyUvs0/5178">TS</a>]

01:26:19   and even having you know I don't get to use it because they were all running the [<a href="https://overcast.fm/+BtuxyUvs0/5179">TS</a>]

01:26:22   demo software but I did get to try one on I i've always been ambivalent like [<a href="https://overcast.fm/+BtuxyUvs0/5182">TS</a>]

01:26:29   tell me more like I need to know more about this before I can't even decide [<a href="https://overcast.fm/+BtuxyUvs0/5189">TS</a>]

01:26:33   either way to me the big I still feel that way that's why I say alternately I [<a href="https://overcast.fm/+BtuxyUvs0/5193">TS</a>]

01:26:39   still feel like they've they're probably gonna have another event before it comes [<a href="https://overcast.fm/+BtuxyUvs0/5199">TS</a>]

01:26:42   out and you know it if the other rumors are right and they're gonna do like a [<a href="https://overcast.fm/+BtuxyUvs0/5202">TS</a>]

01:26:46   bigger iPad that would make sense to do it all in one of that and so there is a [<a href="https://overcast.fm/+BtuxyUvs0/5206">TS</a>]

01:26:51   new thing which is a bigger you know bro size 11 incher 12 inch iPad so here's [<a href="https://overcast.fm/+BtuxyUvs0/5211">TS</a>]

01:26:57   the new thing and here is more on this thing we announced in September the [<a href="https://overcast.fm/+BtuxyUvs0/5217">TS</a>]

01:27:02   Apple watch which is now imminent and let us show you more that to me feels [<a href="https://overcast.fm/+BtuxyUvs0/5222">TS</a>]

01:27:07   like they don't even need to do anymore that's a perfect Apple new iPad at a new [<a href="https://overcast.fm/+BtuxyUvs0/5227">TS</a>]

01:27:13   size you know and if the thing about the stylus is right there's all sorts of [<a href="https://overcast.fm/+BtuxyUvs0/5233">TS</a>]

01:27:18   demos they can do their you know bring up somebody some third party with you [<a href="https://overcast.fm/+BtuxyUvs0/5238">TS</a>]

01:27:22   know to show some kind of Wacom style professional artwork being drawn on the [<a href="https://overcast.fm/+BtuxyUvs0/5242">TS</a>]

01:27:27   thing and then you know show me more about the Apple watch that thing that [<a href="https://overcast.fm/+BtuxyUvs0/5247">TS</a>]

01:27:32   gets me and it is the confidence that Apple seems to have about the watch it's [<a href="https://overcast.fm/+BtuxyUvs0/5252">TS</a>]

01:27:37   not what they've told us and what you can read at apple.com / watch it's the [<a href="https://overcast.fm/+BtuxyUvs0/5257">TS</a>]

01:27:42   confidence that Tim Cook has and everybody else who's spoken about it [<a href="https://overcast.fm/+BtuxyUvs0/5262">TS</a>]

01:27:46   publicly they're so confident about it that to me it's it seems like it would [<a href="https://overcast.fm/+BtuxyUvs0/5266">TS</a>]

01:27:53   be reckless to bet against it because they're not they're not the type of [<a href="https://overcast.fm/+BtuxyUvs0/5273">TS</a>]

01:27:56   people who breathlessly promote everything and anything that they do I [<a href="https://overcast.fm/+BtuxyUvs0/5276">TS</a>]

01:28:03   agree with you definitely I think that that is something that makes it so you [<a href="https://overcast.fm/+BtuxyUvs0/5283">TS</a>]

01:28:08   can obviously you can't write it off we could ever write it off [<a href="https://overcast.fm/+BtuxyUvs0/5288">TS</a>]

01:28:11   being from Apple these days but their confidence is is pretty fascinating the [<a href="https://overcast.fm/+BtuxyUvs0/5291">TS</a>]

01:28:16   the way that they're positioning it there obviously still doing this like [<a href="https://overcast.fm/+BtuxyUvs0/5296">TS</a>]

01:28:20   world tour of going around attacking the various people in the fashion industry [<a href="https://overcast.fm/+BtuxyUvs0/5300">TS</a>]

01:28:24   hiring the various people in the fashion industry to to bring them in to make [<a href="https://overcast.fm/+BtuxyUvs0/5304">TS</a>]

01:28:28   sure that they're ready to go for for this does [<a href="https://overcast.fm/+BtuxyUvs0/5308">TS</a>]

01:28:31   was it all adds to sort of the the feeling and getting but I also just I'm [<a href="https://overcast.fm/+BtuxyUvs0/5311">TS</a>]

01:28:36   starting to get a better sense of what I think that they think they can do with [<a href="https://overcast.fm/+BtuxyUvs0/5316">TS</a>]

01:28:44   it I do think that the early days will be maybe a little bit underwhelming at [<a href="https://overcast.fm/+BtuxyUvs0/5324">TS</a>]

01:28:51   first because they're only going to work with you know a handful of of people as [<a href="https://overcast.fm/+BtuxyUvs0/5331">TS</a>]

01:28:56   they always do behind the scenes to get third party apps order ready to go for [<a href="https://overcast.fm/+BtuxyUvs0/5336">TS</a>]

01:29:00   when this thing launches in there gonna be obvious things that it'll be largely [<a href="https://overcast.fm/+BtuxyUvs0/5340">TS</a>]

01:29:03   predicated on push notifications I would assume but I do I am starting to believe [<a href="https://overcast.fm/+BtuxyUvs0/5343">TS</a>]

01:29:09   more that there's there's different types of things that third-party [<a href="https://overcast.fm/+BtuxyUvs0/5349">TS</a>]

01:29:12   developers will be able to accomplish and maybe it takes to the second SDK the [<a href="https://overcast.fm/+BtuxyUvs0/5352">TS</a>]

01:29:16   more robust thing for its a really get there but you know I'm reminded back to [<a href="https://overcast.fm/+BtuxyUvs0/5356">TS</a>]

01:29:21   the when the iPhone first came out and you know we had sort of developers [<a href="https://overcast.fm/+BtuxyUvs0/5361">TS</a>]

01:29:26   making the web apps because they didn't have access to actually making native [<a href="https://overcast.fm/+BtuxyUvs0/5366">TS</a>]

01:29:29   apps the time only Apple did so it's not exactly what's going on here but we are [<a href="https://overcast.fm/+BtuxyUvs0/5369">TS</a>]

01:29:33   getting a little bit of what feels like a muted SDK for third-party developers [<a href="https://overcast.fm/+BtuxyUvs0/5373">TS</a>]

01:29:37   right now I think it's somewhat analogous I think it's a little bit [<a href="https://overcast.fm/+BtuxyUvs0/5377">TS</a>]

01:29:42   better than that web apps of 2011 but it's close it's it's not a bad analogy I [<a href="https://overcast.fm/+BtuxyUvs0/5382">TS</a>]

01:29:50   agree and so now I'm trying to think through you know when Apple released the [<a href="https://overcast.fm/+BtuxyUvs0/5390">TS</a>]

01:29:56   second sorta SDK for the iPhone that that allowed for tornadoes [<a href="https://overcast.fm/+BtuxyUvs0/5396">TS</a>]

01:29:56   second sorta SDK for the iPhone that that allowed for tornadoes [<a href="https://overcast.fm/+BtuxyUvs0/5396">TS</a>]

01:30:00   fat development it was insanely exciting to everyone but no one really knew what [<a href="https://overcast.fm/+BtuxyUvs0/5400">TS</a>]

01:30:04   would happen we knew games would come and and they would be sort of silly [<a href="https://overcast.fm/+BtuxyUvs0/5404">TS</a>]

01:30:08   little apps begin with which they were there were you know many and then it [<a href="https://overcast.fm/+BtuxyUvs0/5408">TS</a>]

01:30:11   wasn't clear there would ever be like big businesses right real business is [<a href="https://overcast.fm/+BtuxyUvs0/5411">TS</a>]

01:30:15   built on top of that and look at it now I mean how many how many billion dollar [<a href="https://overcast.fm/+BtuxyUvs0/5415">TS</a>]

01:30:19   businesses have been built on top of the iPhone alone baby you know any Android [<a href="https://overcast.fm/+BtuxyUvs0/5419">TS</a>]

01:30:23   and iPhone is what kicked it off it's like Instagram and all these other [<a href="https://overcast.fm/+BtuxyUvs0/5423">TS</a>]

01:30:27   things that are that were you know I was only at the time and is there a way this [<a href="https://overcast.fm/+BtuxyUvs0/5427">TS</a>]

01:30:33   is what I'm trying to think through is there a way for the watch to do [<a href="https://overcast.fm/+BtuxyUvs0/5433">TS</a>]

01:30:36   something similar [<a href="https://overcast.fm/+BtuxyUvs0/5436">TS</a>]

01:30:37   eat your instinct is that sounds ridiculous right like that that there's [<a href="https://overcast.fm/+BtuxyUvs0/5437">TS</a>]

01:30:41   that there's a swatch the small little device that's that's that's just seems [<a href="https://overcast.fm/+BtuxyUvs0/5441">TS</a>]

01:30:45   like more of a novelty or is it going to actually be something that big [<a href="https://overcast.fm/+BtuxyUvs0/5445">TS</a>]

01:30:49   businesses can be built on and I think that there's two camps there's there's [<a href="https://overcast.fm/+BtuxyUvs0/5449">TS</a>]

01:30:53   people who believe that eventually we will get to that place in there can be [<a href="https://overcast.fm/+BtuxyUvs0/5453">TS</a>]

01:30:57   sort of new new interactive paradigms with like sort of the tactic feedback [<a href="https://overcast.fm/+BtuxyUvs0/5457">TS</a>]

01:31:01   stuff in there will be new types of messaging apps that we haven't thought [<a href="https://overcast.fm/+BtuxyUvs0/5461">TS</a>]

01:31:04   of yet but then there's the other group that i think is more along the lines of [<a href="https://overcast.fm/+BtuxyUvs0/5464">TS</a>]

01:31:08   luck the Apple watchers what it is it's just another mode for the iPhone iPhone [<a href="https://overcast.fm/+BtuxyUvs0/5468">TS</a>]

01:31:14   it's a way you can't use it right now without the iPhone it it's a paired [<a href="https://overcast.fm/+BtuxyUvs0/5474">TS</a>]

01:31:18   device with that and so it makes the iPhone more attractive to iPhone owners [<a href="https://overcast.fm/+BtuxyUvs0/5478">TS</a>]

01:31:23   and it makes it gives people may be another reason to buy an iPhone rather [<a href="https://overcast.fm/+BtuxyUvs0/5483">TS</a>]

01:31:27   than choosing an Android device or some other similar device yeah I i dont know [<a href="https://overcast.fm/+BtuxyUvs0/5487">TS</a>]

01:31:34   I feel like both of those scenarios are possible I do feel like ultimately it's [<a href="https://overcast.fm/+BtuxyUvs0/5494">TS</a>]

01:31:39   you know just the march of technology is that eventually it will be independent [<a href="https://overcast.fm/+BtuxyUvs0/5499">TS</a>]

01:31:43   like it won't need you know it will have its own internet access without an [<a href="https://overcast.fm/+BtuxyUvs0/5503">TS</a>]

01:31:47   iPhone [<a href="https://overcast.fm/+BtuxyUvs0/5507">TS</a>]

01:31:48   just did it to me exactly the way that the iPhone used to need a Mac or PC [<a href="https://overcast.fm/+BtuxyUvs0/5508">TS</a>]

01:31:53   running iTunes to sync I mean it's so it seems crazy they need to get contacts on [<a href="https://overcast.fm/+BtuxyUvs0/5513">TS</a>]

01:31:59   your iPhone was single computer using a cable and I kind of feel like the watch [<a href="https://overcast.fm/+BtuxyUvs0/5519">TS</a>]

01:32:06   needing a phone it within Bluetooth range to get internet is the same thing [<a href="https://overcast.fm/+BtuxyUvs0/5526">TS</a>]

01:32:12   like you know three four five years from now we're gonna laugh at the fact that [<a href="https://overcast.fm/+BtuxyUvs0/5532">TS</a>]

01:32:16   you couldn't get text messages on your phone unless you were within 20 feet of [<a href="https://overcast.fm/+BtuxyUvs0/5536">TS</a>]

01:32:21   your are under watch unless you within 24 your phone but in the meantime I do [<a href="https://overcast.fm/+BtuxyUvs0/5541">TS</a>]

01:32:26   feel like that's the way that you bootstrap it is that it's again like you [<a href="https://overcast.fm/+BtuxyUvs0/5546">TS</a>]

01:32:31   said I come over around the iPhone think that's how it debuts and then all of a [<a href="https://overcast.fm/+BtuxyUvs0/5551">TS</a>]

01:32:35   sudden you realize you know two three four years from now it's a town that's [<a href="https://overcast.fm/+BtuxyUvs0/5555">TS</a>]

01:32:39   right I agree with that and I think I think they're going about it the right [<a href="https://overcast.fm/+BtuxyUvs0/5559">TS</a>]

01:32:43   way with everything that they've sort of shown so far you know having used a lot [<a href="https://overcast.fm/+BtuxyUvs0/5563">TS</a>]

01:32:47   of these other sort of wearable devices they're all the old range from either [<a href="https://overcast.fm/+BtuxyUvs0/5567">TS</a>]

01:32:51   very bad to sort of just mediocre there's no great one right now and I [<a href="https://overcast.fm/+BtuxyUvs0/5571">TS</a>]

01:32:55   think a lot of it is that a lot of a lot of these companies have just basically [<a href="https://overcast.fm/+BtuxyUvs0/5575">TS</a>]

01:32:59   taken the phone paradigm that the smartphone the touchscreen paradigm and [<a href="https://overcast.fm/+BtuxyUvs0/5579">TS</a>]

01:33:04   slapped on the wrist and apple with this crown sort of interaction there trying [<a href="https://overcast.fm/+BtuxyUvs0/5584">TS</a>]

01:33:09   to actually think about what they should do i mean you're putting your hand when [<a href="https://overcast.fm/+BtuxyUvs0/5589">TS</a>]

01:33:13   you're touching the screen all the time you're completely covering the screen [<a href="https://overcast.fm/+BtuxyUvs0/5593">TS</a>]

01:33:17   like why would you do that you know so like the crown where you can zoom in and [<a href="https://overcast.fm/+BtuxyUvs0/5597">TS</a>]

01:33:21   out that that's like sort of is an obvious thing in hindsight that i think [<a href="https://overcast.fm/+BtuxyUvs0/5601">TS</a>]

01:33:25   is is is going to be sort of a killer feature that everyone ends up copying of [<a href="https://overcast.fm/+BtuxyUvs0/5605">TS</a>]

01:33:29   course but it's it's things like that that make me more excited about the [<a href="https://overcast.fm/+BtuxyUvs0/5609">TS</a>]

01:33:35   prospects for it though I agree with sort of everything we're saying which is [<a href="https://overcast.fm/+BtuxyUvs0/5615">TS</a>]

01:33:38   that the first iteration it will take awhile to approve these things that yeah [<a href="https://overcast.fm/+BtuxyUvs0/5618">TS</a>]

01:33:43   I think that the crown in particular is one of the reasons why why did announce [<a href="https://overcast.fm/+BtuxyUvs0/5623">TS</a>]

01:33:49   it when they announced it well part of it is like I wrote I wrote this week [<a href="https://overcast.fm/+BtuxyUvs0/5629">TS</a>]

01:33:54   that part of it i think is [<a href="https://overcast.fm/+BtuxyUvs0/5634">TS</a>]

01:33:55   that they wanted to announce it before it went into production because once it [<a href="https://overcast.fm/+BtuxyUvs0/5635">TS</a>]

01:34:01   went into production it was inevitably going to leak and in fact did leak there [<a href="https://overcast.fm/+BtuxyUvs0/5641">TS</a>]

01:34:05   was a big one day before they announced that there actually were like blueprints [<a href="https://overcast.fm/+BtuxyUvs0/5645">TS</a>]

01:34:09   that leaked that that were you know in hindsight we're pretty much spot on [<a href="https://overcast.fm/+BtuxyUvs0/5649">TS</a>]

01:34:13   exactly spot-on they didn't get a lot of publicity because they weren't real [<a href="https://overcast.fm/+BtuxyUvs0/5653">TS</a>]

01:34:18   pictures but if it did happen even a week earlier somebody you know could [<a href="https://overcast.fm/+BtuxyUvs0/5658">TS</a>]

01:34:22   have done like a 3d rendering and and and spoiled that they really wanted to [<a href="https://overcast.fm/+BtuxyUvs0/5662">TS</a>]

01:34:28   be the ones to unveil it and they're glad they did a six months is about the [<a href="https://overcast.fm/+BtuxyUvs0/5668">TS</a>]

01:34:34   outer limit I think for when Apple could do it I think any no I think it's also [<a href="https://overcast.fm/+BtuxyUvs0/5674">TS</a>]

01:34:40   possible that in in like an ideal world if everything had gone according to plan [<a href="https://overcast.fm/+BtuxyUvs0/5680">TS</a>]

01:34:44   maybe it wouldn't be shipping in April maybe it would have been shipping like [<a href="https://overcast.fm/+BtuxyUvs0/5684">TS</a>]

01:34:48   in February and it's just you know enough bugs still remain enough kinks [<a href="https://overcast.fm/+BtuxyUvs0/5688">TS</a>]

01:34:55   still remain in software that they need the extra two months before they feel [<a href="https://overcast.fm/+BtuxyUvs0/5695">TS</a>]

01:34:59   comfortable shipping but it also I definitely heard that they did want to [<a href="https://overcast.fm/+BtuxyUvs0/5699">TS</a>]

01:35:03   do this in the fall and it just originally yes definitely yes like in [<a href="https://overcast.fm/+BtuxyUvs0/5703">TS</a>]

01:35:09   hindsight with some of Tim Cook's remarks like it all things D or whatever [<a href="https://overcast.fm/+BtuxyUvs0/5709">TS</a>]

01:35:13   you know I think the year before that they you know they have their products [<a href="https://overcast.fm/+BtuxyUvs0/5713">TS</a>]

01:35:17   to release all throughout 2014 yeah I think like two years ago they were [<a href="https://overcast.fm/+BtuxyUvs0/5717">TS</a>]

01:35:21   thinking like a holiday release for 2014 so I think it's I think that's [<a href="https://overcast.fm/+BtuxyUvs0/5721">TS</a>]

01:35:25   definitely the case I've heard the same thing to like internally that it's you [<a href="https://overcast.fm/+BtuxyUvs0/5725">TS</a>]

01:35:29   know now that they're shocked I don't think it's like a disaster I just think [<a href="https://overcast.fm/+BtuxyUvs0/5729">TS</a>]

01:35:34   it's just not the best case scenario yeah there's soft it and it's it's [<a href="https://overcast.fm/+BtuxyUvs0/5734">TS</a>]

01:35:41   largely software rather than yes the hardware that's going on its software is [<a href="https://overcast.fm/+BtuxyUvs0/5741">TS</a>]

01:35:45   hard to nail this this new sort of paradigm that they're trying to do [<a href="https://overcast.fm/+BtuxyUvs0/5745">TS</a>]

01:35:49   yeah I think that the hardware that the and who knows I mean you know that [<a href="https://overcast.fm/+BtuxyUvs0/5749">TS</a>]

01:35:53   they're letting us crack open the demo units back in September but I'm pretty [<a href="https://overcast.fm/+BtuxyUvs0/5753">TS</a>]

01:35:57   sure that the hardware they showed us at the event in September is exactly the [<a href="https://overcast.fm/+BtuxyUvs0/5757">TS</a>]

01:36:03   hardware tend to show they're pretty sure that it is yeah the end [<a href="https://overcast.fm/+BtuxyUvs0/5763">TS</a>]

01:36:07   they're like internally like Johnny Ives team is already working on the next [<a href="https://overcast.fm/+BtuxyUvs0/5767">TS</a>]

01:36:11   revision of the hardware like they've you know the hardware is done and [<a href="https://overcast.fm/+BtuxyUvs0/5771">TS</a>]

01:36:16   defined and you know it's that screen and that chip and that medal and you [<a href="https://overcast.fm/+BtuxyUvs0/5776">TS</a>]

01:36:22   know everything down to the band that stuff is all done it yet I think it's [<a href="https://overcast.fm/+BtuxyUvs0/5782">TS</a>]

01:36:25   all software that's still being worked on and of course the component of that [<a href="https://overcast.fm/+BtuxyUvs0/5785">TS</a>]

01:36:31   is the battery life and what do you think about certain that I'm sure you [<a href="https://overcast.fm/+BtuxyUvs0/5791">TS</a>]

01:36:34   saw the mark fuhrman report about the the breakdown of the battery life issue [<a href="https://overcast.fm/+BtuxyUvs0/5794">TS</a>]

01:36:39   and so it's you know I think was 2.5 hours of of full active usage which is a [<a href="https://overcast.fm/+BtuxyUvs0/5799">TS</a>]

01:36:45   little bit misleading because [<a href="https://overcast.fm/+BtuxyUvs0/5805">TS</a>]

01:36:48   are you gonna be sitting there on your watch for two two and a half straight [<a href="https://overcast.fm/+BtuxyUvs0/5808">TS</a>]

01:36:51   hours to using it straight through no but what do you say is you is that like [<a href="https://overcast.fm/+BtuxyUvs0/5811">TS</a>]

01:36:55   in the ballpark you thought it would get to yeah I think that the basic just is [<a href="https://overcast.fm/+BtuxyUvs0/5815">TS</a>]

01:37:01   that they need to make it so there are fewer and act if you use your Apple [<a href="https://overcast.fm/+BtuxyUvs0/5821">TS</a>]

01:37:04   watch thoroughly that you can still get through a day no problem I've seen some [<a href="https://overcast.fm/+BtuxyUvs0/5824">TS</a>]

01:37:11   stuff you know the demo units they showed us and all the screenshots the [<a href="https://overcast.fm/+BtuxyUvs0/5831">TS</a>]

01:37:15   showers don't show a battery meter all the time and the the simulator in Xcode [<a href="https://overcast.fm/+BtuxyUvs0/5835">TS</a>]

01:37:23   does so there's some question as to whether you know where they are the [<a href="https://overcast.fm/+BtuxyUvs0/5843">TS</a>]

01:37:28   actual production one's going to do [<a href="https://overcast.fm/+BtuxyUvs0/5848">TS</a>]

01:37:30   how are you going to check the battery like it seems as though what they've [<a href="https://overcast.fm/+BtuxyUvs0/5850">TS</a>]

01:37:34   shown us so far is that you're not supposed to even I'm sure there some way [<a href="https://overcast.fm/+BtuxyUvs0/5854">TS</a>]

01:37:37   to do it like go into settings in there you know if you really want to check [<a href="https://overcast.fm/+BtuxyUvs0/5857">TS</a>]

01:37:41   your battery they'll be a way I feel like what they want to do is just get it [<a href="https://overcast.fm/+BtuxyUvs0/5861">TS</a>]

01:37:46   so that it you know if you charge it every night you'll be fine and you don't [<a href="https://overcast.fm/+BtuxyUvs0/5866">TS</a>]

01:37:50   have to worry about it and you forget to charge it one night you're probably [<a href="https://overcast.fm/+BtuxyUvs0/5870">TS</a>]

01:37:54   gonna it's probably died the next day and you know one day so as we know what [<a href="https://overcast.fm/+BtuxyUvs0/5874">TS</a>]

01:37:59   the phones now and iPad and everything else like the biggest drop our drawers [<a href="https://overcast.fm/+BtuxyUvs0/5879">TS</a>]

01:38:03   screen of all these things and I think that it seems like they're doing smart [<a href="https://overcast.fm/+BtuxyUvs0/5883">TS</a>]

01:38:08   things with that the other what sort of smart watchmakers haven't done by the [<a href="https://overcast.fm/+BtuxyUvs0/5888">TS</a>]

01:38:12   way which is when you get sorted notifications coming in [<a href="https://overcast.fm/+BtuxyUvs0/5892">TS</a>]

01:38:16   rather than eliminate the screen right away they're using their haptic saying [<a href="https://overcast.fm/+BtuxyUvs0/5896">TS</a>]

01:38:21   that happen to be able to alert you to that so the screen is going to be on [<a href="https://overcast.fm/+BtuxyUvs0/5901">TS</a>]

01:38:26   probably less than you think it is because we all see these smart watches [<a href="https://overcast.fm/+BtuxyUvs0/5906">TS</a>]

01:38:30   out there right now that light up when whenever you get something and that's [<a href="https://overcast.fm/+BtuxyUvs0/5910">TS</a>]

01:38:33   not going to be the case with this yeah I mentioned last week with intent on the [<a href="https://overcast.fm/+BtuxyUvs0/5913">TS</a>]

01:38:37   show that from what I've heard from a couple people again not firsthand not [<a href="https://overcast.fm/+BtuxyUvs0/5917">TS</a>]

01:38:41   anybody who has watched but all secondhand from people who talk to [<a href="https://overcast.fm/+BtuxyUvs0/5921">TS</a>]

01:38:44   people who are testing alleges that an enormous amount of effort has gone into [<a href="https://overcast.fm/+BtuxyUvs0/5924">TS</a>]

01:38:49   making it so that when you do want to look at the screen it comes right on [<a href="https://overcast.fm/+BtuxyUvs0/5929">TS</a>]

01:38:52   like the detection of your wrist and you know the the motion detection of one [<a href="https://overcast.fm/+BtuxyUvs0/5932">TS</a>]

01:38:57   angle the watches at about this you know the person is wants to look at me right [<a href="https://overcast.fm/+BtuxyUvs0/5937">TS</a>]

01:39:02   now and then when you move it away [<a href="https://overcast.fm/+BtuxyUvs0/5942">TS</a>]

01:39:04   goes off that they've got you know an enormous amount of work over the last [<a href="https://overcast.fm/+BtuxyUvs0/5944">TS</a>]

01:39:08   three years has gone into just turning the screen on and off when it wants to [<a href="https://overcast.fm/+BtuxyUvs0/5948">TS</a>]

01:39:12   be on and off I don't think is interesting it's you know I have no [<a href="https://overcast.fm/+BtuxyUvs0/5952">TS</a>]

01:39:18   reason to doubt that those are the actual numbers I just feel though that [<a href="https://overcast.fm/+BtuxyUvs0/5958">TS</a>]

01:39:22   it's like it almost doesn't it isn't really helpful to thinking about how [<a href="https://overcast.fm/+BtuxyUvs0/5962">TS</a>]

01:39:26   you're going to use the watch it's it's just sort of their enumerate -ing that's [<a href="https://overcast.fm/+BtuxyUvs0/5966">TS</a>]

01:39:32   right I'm a hundred percent in agreement with that it's sort of its thinking it's [<a href="https://overcast.fm/+BtuxyUvs0/5972">TS</a>]

01:39:37   it's yes it's it's sort of the spec sheet it's what it will be like if you [<a href="https://overcast.fm/+BtuxyUvs0/5977">TS</a>]

01:39:41   were just in a in a vacuum if you just said like give me the numbers of what [<a href="https://overcast.fm/+BtuxyUvs0/5981">TS</a>]

01:39:45   it's going to do when it's like this but I think the key is that the way that [<a href="https://overcast.fm/+BtuxyUvs0/5985">TS</a>]

01:39:49   it's been engineered the Apple watch will change the way that people at least [<a href="https://overcast.fm/+BtuxyUvs0/5989">TS</a>]

01:39:54   right now sync that they're going to use it it's not going to be all the time [<a href="https://overcast.fm/+BtuxyUvs0/5994">TS</a>]

01:39:58   coming on and it's not going to be a hard time you know [<a href="https://overcast.fm/+BtuxyUvs0/5998">TS</a>]

01:40:01   turning the screen off for you to hit a button to turn the screen on and off and [<a href="https://overcast.fm/+BtuxyUvs0/6001">TS</a>]

01:40:04   all that good stuff and so will end up lasting a lot longer than people are [<a href="https://overcast.fm/+BtuxyUvs0/6004">TS</a>]

01:40:08   sort of thinking about just reading that [<a href="https://overcast.fm/+BtuxyUvs0/6008">TS</a>]

01:40:11   that stat line yeah the polar opposite to me would be the the now defunct iPod [<a href="https://overcast.fm/+BtuxyUvs0/6011">TS</a>]

01:40:18   Nano or whatever I was called the one that was square and then you get to [<a href="https://overcast.fm/+BtuxyUvs0/6018">TS</a>]

01:40:25   watch France yet that tick tock tick art [<a href="https://overcast.fm/+BtuxyUvs0/6025">TS</a>]

01:40:28   upstart I did too which i think at the time was like that broke the record for [<a href="https://overcast.fm/+BtuxyUvs0/6028">TS</a>]

01:40:34   like it did and it really was well done it was as well done as a turn your iPod [<a href="https://overcast.fm/+BtuxyUvs0/6034">TS</a>]

01:40:41   Nano into a watch could be done I think but I got it I drop my iPod into it and [<a href="https://overcast.fm/+BtuxyUvs0/6041">TS</a>]

01:40:50   you know five minutes later took it off and never use it again because the idea [<a href="https://overcast.fm/+BtuxyUvs0/6050">TS</a>]

01:40:54   of a watch that you had to hit a button to read drove me nuts [<a href="https://overcast.fm/+BtuxyUvs0/6054">TS</a>]

01:40:58   it would you know cuz you have you know there was no motion detection cos iPod [<a href="https://overcast.fm/+BtuxyUvs0/6058">TS</a>]

01:41:01   wasn't meant for that so you do you know to see the time or do anything with that [<a href="https://overcast.fm/+BtuxyUvs0/6061">TS</a>]

01:41:04   you had to use your other hand and hit the button and it was you know and I you [<a href="https://overcast.fm/+BtuxyUvs0/6064">TS</a>]

01:41:12   know I can see why some people who liked it but for me as somebody who wears a [<a href="https://overcast.fm/+BtuxyUvs0/6072">TS</a>]

01:41:16   watch and just wants to glance at the time it was maddening [<a href="https://overcast.fm/+BtuxyUvs0/6076">TS</a>]

01:41:20   Apple watches the opposite that and that sort of the also leads to do when they [<a href="https://overcast.fm/+BtuxyUvs0/6080">TS</a>]

01:41:25   say it would be going for a while but I don't know when we'll talk again so [<a href="https://overcast.fm/+BtuxyUvs0/6085">TS</a>]

01:41:27   there's so with that you know you also had if you wanted to listen music which [<a href="https://overcast.fm/+BtuxyUvs0/6087">TS</a>]

01:41:32   is what you do of course mainly with an iPod you had to have you know your your [<a href="https://overcast.fm/+BtuxyUvs0/6092">TS</a>]

01:41:36   white earbuds plugged into your wrist and then they would be going up to your [<a href="https://overcast.fm/+BtuxyUvs0/6096">TS</a>]

01:41:40   ears right and it's like if you're trying to run you could you know rip [<a href="https://overcast.fm/+BtuxyUvs0/6100">TS</a>]

01:41:43   your butt out of your ears if you were for some reason you moving arms too far [<a href="https://overcast.fm/+BtuxyUvs0/6103">TS</a>]

01:41:49   something that leads to a question which I have no idea but I don't know if [<a href="https://overcast.fm/+BtuxyUvs0/6109">TS</a>]

01:41:55   they're going to do this anytime soon or if this weight still sort of the fall [<a href="https://overcast.fm/+BtuxyUvs0/6115">TS</a>]

01:41:58   over the next year or something that like [<a href="https://overcast.fm/+BtuxyUvs0/6118">TS</a>]

01:42:00   they have to be doing something with Bluetooth earbuds right i mean there's [<a href="https://overcast.fm/+BtuxyUvs0/6120">TS</a>]

01:42:04   no way that they can they're they're already saying that you'll be able to [<a href="https://overcast.fm/+BtuxyUvs0/6124">TS</a>]

01:42:07   store music and and some podcasts and though it'll have limited storage be [<a href="https://overcast.fm/+BtuxyUvs0/6127">TS</a>]

01:42:11   able to do that and they want you to be running with it and and you can have [<a href="https://overcast.fm/+BtuxyUvs0/6131">TS</a>]

01:42:14   sort of you know be able to listen to music and they're saying I think they [<a href="https://overcast.fm/+BtuxyUvs0/6134">TS</a>]

01:42:17   said in the press 0 whatever you can use your Bluetooth running people had [<a href="https://overcast.fm/+BtuxyUvs0/6137">TS</a>]

01:42:22   special running Bluetooth headset today are using their decency or whatever but [<a href="https://overcast.fm/+BtuxyUvs0/6142">TS</a>]

01:42:26   that's not gonna be good enough for Apple they're going to want to do their [<a href="https://overcast.fm/+BtuxyUvs0/6146">TS</a>]

01:42:28   own thing to do that [<a href="https://overcast.fm/+BtuxyUvs0/6148">TS</a>]

01:42:30   yeah I it's a perfect has to happen eventually [<a href="https://overcast.fm/+BtuxyUvs0/6150">TS</a>]

01:42:36   idea and again I think having used the iPod Nano with the tick tock watch strap [<a href="https://overcast.fm/+BtuxyUvs0/6156">TS</a>]

01:42:42   I had the exact same thing I thought well when i when I sent to the [<a href="https://overcast.fm/+BtuxyUvs0/6162">TS</a>]

01:42:45   Kickstarter I thought I'm probably not gonna like this as a watch because I'm [<a href="https://overcast.fm/+BtuxyUvs0/6165">TS</a>]

01:42:49   not gonna like a watch that I have to hit a button to see but I might like it [<a href="https://overcast.fm/+BtuxyUvs0/6169">TS</a>]

01:42:51   as something to use my iPod when I go running and in fact I hated it because [<a href="https://overcast.fm/+BtuxyUvs0/6171">TS</a>]

01:42:57   it was a clear what you said that having the cable go to my wrist and my arm is [<a href="https://overcast.fm/+BtuxyUvs0/6177">TS</a>]

01:43:02   moving like while you run it was maddening it it was just felt like like [<a href="https://overcast.fm/+BtuxyUvs0/6182">TS</a>]

01:43:08   I was like I don't know it felt like the sort of thing that you do you know like [<a href="https://overcast.fm/+BtuxyUvs0/6188">TS</a>]

01:43:13   like like when you're on probation and they put like a right but I can't help [<a href="https://overcast.fm/+BtuxyUvs0/6193">TS</a>]

01:43:22   but feel the same thing with them with the apple i mean the watch clearly [<a href="https://overcast.fm/+BtuxyUvs0/6202">TS</a>]

01:43:25   doesn't even have a headphone jack so it's I i you know it's going to end it [<a href="https://overcast.fm/+BtuxyUvs0/6205">TS</a>]

01:43:30   does do Bluetooth audio so if the watch does Bluetooth audio and the future is [<a href="https://overcast.fm/+BtuxyUvs0/6210">TS</a>]

01:43:35   to not have a cable between your headphones in your device period Apple [<a href="https://overcast.fm/+BtuxyUvs0/6215">TS</a>]

01:43:40   has to do Bluetooth my question though is if Apple goes and does bluetooth [<a href="https://overcast.fm/+BtuxyUvs0/6220">TS</a>]

01:43:45   headphones of their own they going to be included with devices or near [<a href="https://overcast.fm/+BtuxyUvs0/6225">TS</a>]

01:43:52   and or if they're not will they do themselves or will it be like beach [<a href="https://overcast.fm/+BtuxyUvs0/6232">TS</a>]

01:43:57   thing well so remember how they used to have I think they still probably sell [<a href="https://overcast.fm/+BtuxyUvs0/6237">TS</a>]

01:44:02   them they they had those more high-end version of any ear earbuds I bought them [<a href="https://overcast.fm/+BtuxyUvs0/6242">TS</a>]

01:44:06   at one point they were like $100 [<a href="https://overcast.fm/+BtuxyUvs0/6246">TS</a>]

01:44:08   remember that the other ones they're pretty good they were ok they had like [<a href="https://overcast.fm/+BtuxyUvs0/6248">TS</a>]

01:44:12   three different sort of sizes that did you get the year but gel things that you [<a href="https://overcast.fm/+BtuxyUvs0/6252">TS</a>]

01:44:17   could start sticking your ears depending on how big your ears are and they were [<a href="https://overcast.fm/+BtuxyUvs0/6257">TS</a>]

01:44:21   ok though they're definitely better than the old version of the earbuds that came [<a href="https://overcast.fm/+BtuxyUvs0/6261">TS</a>]

01:44:25   with iPods and everything I don't think there are better than the new version of [<a href="https://overcast.fm/+BtuxyUvs0/6265">TS</a>]

01:44:30   the ear buds at least I don't use those higher-end versions I'm not even sure if [<a href="https://overcast.fm/+BtuxyUvs0/6270">TS</a>]

01:44:35   they sell them I think that they still do but I would imagine that's how they [<a href="https://overcast.fm/+BtuxyUvs0/6275">TS</a>]

01:44:38   do it at first at least they saw him as like as a probably expensive to make it [<a href="https://overcast.fm/+BtuxyUvs0/6278">TS</a>]

01:44:42   more expensive than the current iteration so maybe they saw him for [<a href="https://overcast.fm/+BtuxyUvs0/6282">TS</a>]

01:44:45   those $100 and then eventually they sort of move towards that because that is [<a href="https://overcast.fm/+BtuxyUvs0/6285">TS</a>]

01:44:51   something I always think about you know like what else can they do to improve [<a href="https://overcast.fm/+BtuxyUvs0/6291">TS</a>]

01:44:54   the iPhones right now and the biggest pain point now it's honestly untangling [<a href="https://overcast.fm/+BtuxyUvs0/6294">TS</a>]

01:44:59   the damn your buds when they're in my pocket I know that they're like you know [<a href="https://overcast.fm/+BtuxyUvs0/6299">TS</a>]

01:45:02   everyone I complain about this from time to time on Twitter and everyone comes at [<a href="https://overcast.fm/+BtuxyUvs0/6302">TS</a>]

01:45:06   me with like you should get these ties are you know this is like third-party [<a href="https://overcast.fm/+BtuxyUvs0/6306">TS</a>]

01:45:11   products like make it better but like really I just want I don't want to carry [<a href="https://overcast.fm/+BtuxyUvs0/6311">TS</a>]

01:45:14   around more stuff I just wanna have my your earbuds and I want to have the [<a href="https://overcast.fm/+BtuxyUvs0/6314">TS</a>]

01:45:18   phone in my pocket and I want the earbuds not to somehow defy the laws of [<a href="https://overcast.fm/+BtuxyUvs0/6318">TS</a>]

01:45:23   physics and get so tangled up that it seems like you have to cut them almost [<a href="https://overcast.fm/+BtuxyUvs0/6323">TS</a>]

01:45:27   in order to untangle them and so another thing that really strikes me in the [<a href="https://overcast.fm/+BtuxyUvs0/6327">TS</a>]

01:45:31   winter too because it's so much more of a pain in the ass when you're wearing a [<a href="https://overcast.fm/+BtuxyUvs0/6331">TS</a>]

01:45:37   coat and yeah you've got these these things dangling when do you there's no [<a href="https://overcast.fm/+BtuxyUvs0/6337">TS</a>]

01:45:44   good way to do it like if you wanna listen to podcasts like you know I [<a href="https://overcast.fm/+BtuxyUvs0/6344">TS</a>]

01:45:48   walked almost everywhere in the city and the run errands and that's when I listen [<a href="https://overcast.fm/+BtuxyUvs0/6348">TS</a>]

01:45:51   to podcasts and it's great but when it's winter and I have to wear a coat it's [<a href="https://overcast.fm/+BtuxyUvs0/6351">TS</a>]

01:45:54   like what i do do I put it in my pocket and start listening to put the code over [<a href="https://overcast.fm/+BtuxyUvs0/6354">TS</a>]

01:45:59   the headphones and then like it pulls but if you put the code on first and [<a href="https://overcast.fm/+BtuxyUvs0/6359">TS</a>]

01:46:04   string it over the code it does us no good way with the cable as opposed to [<a href="https://overcast.fm/+BtuxyUvs0/6364">TS</a>]

01:46:09   when you're not wearing a coat you can just put your phone in the pocket and [<a href="https://overcast.fm/+BtuxyUvs0/6369">TS</a>]

01:46:12   it's not too much of a hindrance to have the headphone cable going from your [<a href="https://overcast.fm/+BtuxyUvs0/6372">TS</a>]

01:46:15   jeans pocket terriers [<a href="https://overcast.fm/+BtuxyUvs0/6375">TS</a>]

01:46:16   put a winter coat on it there's no better way to start to do have you have [<a href="https://overcast.fm/+BtuxyUvs0/6376">TS</a>]

01:46:21   you tried one of the Bluetooth ones before so it's like funny you know I [<a href="https://overcast.fm/+BtuxyUvs0/6381">TS</a>]

01:46:24   going back into the late nineties when they first came out obviously they sort [<a href="https://overcast.fm/+BtuxyUvs0/6384">TS</a>]

01:46:28   of got this douchey you know sort of or around them but I use the use the jaw [<a href="https://overcast.fm/+BtuxyUvs0/6388">TS</a>]

01:46:35   bone era I think it's called the other era quite often now the problem is that [<a href="https://overcast.fm/+BtuxyUvs0/6395">TS</a>]

01:46:41   it's only obviously one year so it's not great for music you can do it for music [<a href="https://overcast.fm/+BtuxyUvs0/6401">TS</a>]

01:46:44   but for podcast and stuff it's pretty good it's the only other downside is [<a href="https://overcast.fm/+BtuxyUvs0/6404">TS</a>]

01:46:49   with one ear its you have to turn it up quite high sometimes like if you're in a [<a href="https://overcast.fm/+BtuxyUvs0/6409">TS</a>]

01:46:53   in a loud environments be able to hear and I never use it for calling or [<a href="https://overcast.fm/+BtuxyUvs0/6413">TS</a>]

01:46:58   anything but I don't honestly don't make them any calls so I don't use the [<a href="https://overcast.fm/+BtuxyUvs0/6418">TS</a>]

01:47:01   speaker part but I use it a lot as just a listen to things it's a little bit [<a href="https://overcast.fm/+BtuxyUvs0/6421">TS</a>]

01:47:06   wonky the job on software isn't great and so I can take a little while to pair [<a href="https://overcast.fm/+BtuxyUvs0/6426">TS</a>]

01:47:09   and sometimes drops and it's great not great audio quality would say but it's [<a href="https://overcast.fm/+BtuxyUvs0/6429">TS</a>]

01:47:14   good for podcast yeah I would probably enjoy that if I had one but I've never [<a href="https://overcast.fm/+BtuxyUvs0/6434">TS</a>]

01:47:18   tried to yeah you know I haven't tried any of the others but the job on this is [<a href="https://overcast.fm/+BtuxyUvs0/6438">TS</a>]

01:47:23   pretty solid I kind of wonder what the form factor would be for like an Apple [<a href="https://overcast.fm/+BtuxyUvs0/6443">TS</a>]

01:47:26   Bluetooth headset like you know what would they be connected somehow and if [<a href="https://overcast.fm/+BtuxyUvs0/6446">TS</a>]

01:47:32   so what would it be like a thing that goes around the back your head that's an [<a href="https://overcast.fm/+BtuxyUvs0/6452">TS</a>]

01:47:38   interesting point there I have seen both have seen ones that are like that where [<a href="https://overcast.fm/+BtuxyUvs0/6458">TS</a>]

01:47:41   they have a saying that goes on the back of your head I think they've also seen [<a href="https://overcast.fm/+BtuxyUvs0/6461">TS</a>]

01:47:44   one where they stole that something like dangling but it's not connected you know [<a href="https://overcast.fm/+BtuxyUvs0/6464">TS</a>]

01:47:47   someone to be a battery so it can raise it can't just be the earpieces you know [<a href="https://overcast.fm/+BtuxyUvs0/6467">TS</a>]

01:47:53   like ideally it would just be too weird pieces they put in and apparently but [<a href="https://overcast.fm/+BtuxyUvs0/6473">TS</a>]

01:47:58   then you need two batteries and they'd be that one of the reasons why I think [<a href="https://overcast.fm/+BtuxyUvs0/6478">TS</a>]

01:48:02   the jaw bone one is sort of bigger than it even needs to be is just cause the [<a href="https://overcast.fm/+BtuxyUvs0/6482">TS</a>]

01:48:06   battery and battery that great either that thing last four it says four hours [<a href="https://overcast.fm/+BtuxyUvs0/6486">TS</a>]

01:48:11   of talk time I think it's it's usually like two and a half hours maximum last [<a href="https://overcast.fm/+BtuxyUvs0/6491">TS</a>]

01:48:15   yeah I feel like thats it's gotta happen but i dont have no idea how it's gonna [<a href="https://overcast.fm/+BtuxyUvs0/6495">TS</a>]

01:48:20   I feel like I had from cables gotta go the way of the dodo and the other thing [<a href="https://overcast.fm/+BtuxyUvs0/6500">TS</a>]

01:48:25   too that's got to be a motivation for Apple is just staring at my iPhone 6 [<a href="https://overcast.fm/+BtuxyUvs0/6505">TS</a>]

01:48:30   right now I can't help but look at it and think that the headphone jack has [<a href="https://overcast.fm/+BtuxyUvs0/6510">TS</a>]

01:48:34   now gating factor on making making it the biggest part it you know the the [<a href="https://overcast.fm/+BtuxyUvs0/6514">TS</a>]

01:48:41   lightning adapter is so much thinner than the headphone jack and i and [<a href="https://overcast.fm/+BtuxyUvs0/6521">TS</a>]

01:48:47   whatever whatever whatever the thickest port is on your device is going to be [<a href="https://overcast.fm/+BtuxyUvs0/6527">TS</a>]

01:48:52   the next one apple gets rid of and right now it's the headphone jack [<a href="https://overcast.fm/+BtuxyUvs0/6532">TS</a>]

01:48:55   well and and obviously they're starting I think pretty soon as I think they have [<a href="https://overcast.fm/+BtuxyUvs0/6535">TS</a>]

01:48:59   a few already but they there was some story that they're going to start [<a href="https://overcast.fm/+BtuxyUvs0/6539">TS</a>]

01:49:02   shipping the Lightning ones right so you'll be able to do audio through the [<a href="https://overcast.fm/+BtuxyUvs0/6542">TS</a>]

01:49:05   lightning port and so I'd imagine that's how they do it maybe even during next [<a href="https://overcast.fm/+BtuxyUvs0/6545">TS</a>]

01:49:09   year's something that they just sort of get rid of the headphone jack and and my [<a href="https://overcast.fm/+BtuxyUvs0/6549">TS</a>]

01:49:13   god I can't wait for people to complain about that that will be you know that's [<a href="https://overcast.fm/+BtuxyUvs0/6553">TS</a>]

01:49:17   going to be the next getting rid of the optical drive and you know killing a [<a href="https://overcast.fm/+BtuxyUvs0/6557">TS</a>]

01:49:20   mouse and all these types of things like when they killed at audio that headphone [<a href="https://overcast.fm/+BtuxyUvs0/6560">TS</a>]

01:49:24   jack it's going to be as it's gonna be a shit storm by and people are going to [<a href="https://overcast.fm/+BtuxyUvs0/6564">TS</a>]

01:49:28   say it's because they own beats and beats that's right it's an antitrust [<a href="https://overcast.fm/+BtuxyUvs0/6568">TS</a>]

01:49:34   investigation you know like call it but all the scheme to get you to buy Beats [<a href="https://overcast.fm/+BtuxyUvs0/6574">TS</a>]

01:49:39   headphones but I would assume that that's what they're going to do it seems [<a href="https://overcast.fm/+BtuxyUvs0/6579">TS</a>]

01:49:45   like only natural because you can actually drop it you can draw power from [<a href="https://overcast.fm/+BtuxyUvs0/6585">TS</a>]

01:49:48   that to which is pretty interesting right so you could have a spare of [<a href="https://overcast.fm/+BtuxyUvs0/6588">TS</a>]

01:49:53   headphones that are connected still but you know like the noise cancelling ones [<a href="https://overcast.fm/+BtuxyUvs0/6593">TS</a>]

01:49:57   where right now you need like triple A batteries but they'd like the Bose one [<a href="https://overcast.fm/+BtuxyUvs0/6597">TS</a>]

01:50:01   right that that cancel out the noise but they need triple A batteries put in a [<a href="https://overcast.fm/+BtuxyUvs0/6601">TS</a>]

01:50:05   min if you could just draw the power from the phone that's interesting but [<a href="https://overcast.fm/+BtuxyUvs0/6605">TS</a>]

01:50:08   that doesn't believe that actually probably exacerbate the the court issues [<a href="https://overcast.fm/+BtuxyUvs0/6608">TS</a>]

01:50:13   still yeah probably would have too many other things i was thinkin like this [<a href="https://overcast.fm/+BtuxyUvs0/6613">TS</a>]

01:50:20   noise cancelling everything in noise cancelling my used I used to have a [<a href="https://overcast.fm/+BtuxyUvs0/6620">TS</a>]

01:50:23   parent [<a href="https://overcast.fm/+BtuxyUvs0/6623">TS</a>]

01:50:24   Bose noise cancelling and I do I kinda miss them whenever a monoplane because [<a href="https://overcast.fm/+BtuxyUvs0/6624">TS</a>]

01:50:29   they really do and I always think of them as something you wear on a plane [<a href="https://overcast.fm/+BtuxyUvs0/6629">TS</a>]

01:50:32   but they're just so bulky yeah exactly it's such a huge they're so big compared [<a href="https://overcast.fm/+BtuxyUvs0/6632">TS</a>]

01:50:39   the earbuds and if they drew power that the other thing too is it you know you [<a href="https://overcast.fm/+BtuxyUvs0/6639">TS</a>]

01:50:44   don't get off the plane and have it from be dead because you were powering ahead [<a href="https://overcast.fm/+BtuxyUvs0/6644">TS</a>]

01:50:47   and use only one lightning adapter so even if you're on a plane depending on [<a href="https://overcast.fm/+BtuxyUvs0/6647">TS</a>]

01:50:53   your airline if you have a bit lucky enough to be in a place where you can [<a href="https://overcast.fm/+BtuxyUvs0/6653">TS</a>]

01:50:56   have a power port charges while you're while you're using their liking to do [<a href="https://overcast.fm/+BtuxyUvs0/6656">TS</a>]

01:51:03   that funds if you like Bluetooth is the way to go [<a href="https://overcast.fm/+BtuxyUvs0/6663">TS</a>]

01:51:07   yeah the only way that they would their trade off would be good there is if is [<a href="https://overcast.fm/+BtuxyUvs0/6667">TS</a>]

01:51:11   if by drawing power from the phone you could significantly reduce the bulk of [<a href="https://overcast.fm/+BtuxyUvs0/6671">TS</a>]

01:51:15   noise canceling so they didn't need the battery obviously bad or no I don't know [<a href="https://overcast.fm/+BtuxyUvs0/6675">TS</a>]

01:51:20   what's in Fulton sort of the noise-canceling technology but I cannot [<a href="https://overcast.fm/+BtuxyUvs0/6680">TS</a>]

01:51:23   help but think that the headphone jack is going the way of the dodo I mean I [<a href="https://overcast.fm/+BtuxyUvs0/6683">TS</a>]

01:51:26   really I honestly don't know how much thinner they could make the device and [<a href="https://overcast.fm/+BtuxyUvs0/6686">TS</a>]

01:51:30   still have it I mean a little bit just looking at it but it's real and then [<a href="https://overcast.fm/+BtuxyUvs0/6690">TS</a>]

01:51:34   they do stereo speakers and do you think you know at the bottom where they only [<a href="https://overcast.fm/+BtuxyUvs0/6694">TS</a>]

01:51:39   have the one sort of side is is the speaker could they do both would they do [<a href="https://overcast.fm/+BtuxyUvs0/6699">TS</a>]

01:51:43   both at I feel like I've never gotten a definitive answer it but when I brought [<a href="https://overcast.fm/+BtuxyUvs0/6703">TS</a>]

01:51:50   it up with people at Apple they've always said that it's a gimmick because [<a href="https://overcast.fm/+BtuxyUvs0/6710">TS</a>]

01:51:53   it's too close it doesn't make it actually doesn't yeah that's right I [<a href="https://overcast.fm/+BtuxyUvs0/6713">TS</a>]

01:51:58   heard the same thing is certain it wouldn't matter your exact I think it [<a href="https://overcast.fm/+BtuxyUvs0/6718">TS</a>]

01:52:02   might matter a little bit of it and I've seen some phone with Android you can [<a href="https://overcast.fm/+BtuxyUvs0/6722">TS</a>]

01:52:06   find a phone that does anything you know there's some obscure Sony one that has [<a href="https://overcast.fm/+BtuxyUvs0/6726">TS</a>]

01:52:10   like speaker on the top and the bottom so when you hold the phone in horizontal [<a href="https://overcast.fm/+BtuxyUvs0/6730">TS</a>]

01:52:15   mode like you would when you're watching the video there's a little bit more [<a href="https://overcast.fm/+BtuxyUvs0/6735">TS</a>]

01:52:20   separation and I could see it would make a difference but for the most part you [<a href="https://overcast.fm/+BtuxyUvs0/6740">TS</a>]

01:52:23   know if you have a stereo speakers on the bottom just on one side of the phone [<a href="https://overcast.fm/+BtuxyUvs0/6743">TS</a>]

01:52:27   its points in fact when you're watching video sideways it's counterproductive [<a href="https://overcast.fm/+BtuxyUvs0/6747">TS</a>]

01:52:32   because you know what's the point of having left and right when they're both [<a href="https://overcast.fm/+BtuxyUvs0/6752">TS</a>]

01:52:36   the right because I tell you holding the phone I get its you know so that's what [<a href="https://overcast.fm/+BtuxyUvs0/6756">TS</a>]

01:52:40   I've heard is that it's just stupid marketing checkpoint that they're not [<a href="https://overcast.fm/+BtuxyUvs0/6760">TS</a>]

01:52:44   going to go for that was one of the rumored features of the iPod iPad pro [<a href="https://overcast.fm/+BtuxyUvs0/6764">TS</a>]

01:52:49   right that it might have stereo like it would have speakers on both sides who [<a href="https://overcast.fm/+BtuxyUvs0/6769">TS</a>]

01:52:53   knows that set up being legitimate at all but I think there was at one point [<a href="https://overcast.fm/+BtuxyUvs0/6773">TS</a>]

01:52:57   though it only makes sense if they were at the top and bottom not left and right [<a href="https://overcast.fm/+BtuxyUvs0/6777">TS</a>]

01:53:01   because that's how you watch video and video or when you want it like who cares [<a href="https://overcast.fm/+BtuxyUvs0/6781">TS</a>]

01:53:05   if you alert sounds come in stereo or what they could do if they do actually [<a href="https://overcast.fm/+BtuxyUvs0/6785">TS</a>]

01:53:12   do as some sort of keyboard device with iPad iPad pro maybe they could do it [<a href="https://overcast.fm/+BtuxyUvs0/6792">TS</a>]

01:53:18   just like they do with MacBooks now where they have to speaker sort of built [<a href="https://overcast.fm/+BtuxyUvs0/6798">TS</a>]

01:53:20   under the keyboard is something that I could see I don't know but I don't think [<a href="https://overcast.fm/+BtuxyUvs0/6800">TS</a>]

01:53:24   putting them on the actual size of the device makes any sense yeah alright I [<a href="https://overcast.fm/+BtuxyUvs0/6804">TS</a>]

01:53:31   think that about does it good talking to you we should make it so long this time [<a href="https://overcast.fm/+BtuxyUvs0/6811">TS</a>]