The Talk Show

95: ‘Twenty-One Thousand Words’, With Rene Ritchie


00:00:00   Ramirez G tanker him from or how long was your I was a review [TS]

00:00:04   22 yr [TS]

00:00:09   200 pictures I need to be put down you know and I mean that sincerely that is [TS]

00:00:18   because not just because you're the guest on the show but for years I i've [TS]

00:00:24   been thinking man would it be great if if somebody wrote I West reviews each [TS]

00:00:30   year the way John Siracusa does Mac OS 10 reviews and I realize that you do [TS]

00:00:35   like they're all there there there all the way back to Iowa stew and you know [TS]

00:00:41   it was just like iPhone OS two or something like that and they are [TS]

00:00:47   book-length twenty-one thousand words that's more closer to a book then an [TS]

00:00:52   article I just I always feel this need to explain things that if Apple gives us [TS]

00:00:57   WDC sessions and give us ki knows but the kids are fast the WWDC sessions are [TS]

00:01:02   super geeky and I just picture my mom and my dad really wanted to find out [TS]

00:01:05   what's going on and trying to rate that for them that's true I don't know it [TS]

00:01:10   it's you know Apple's these OS updates are getting they've always been deep but [TS]

00:01:18   I was seven I was there is so much and from a marketing perspective Apple [TS]

00:01:24   really just can't cover in detail they can't publish twenty-one thousand words [TS]

00:01:29   about it you know and it's it's like they're moving so effectively year over [TS]

00:01:35   year that it's it is I think it's truly a challenge to keep up I take the [TS]

00:01:42   Syracuse a thing as a huge compliment I can't say that I blame anyone nearly as [TS]

00:01:45   competent as he I used to write these things but i think thats exactly exactly [TS]

00:01:50   a day are so especially like extensibility and how it works in the [TS]

00:01:55   container Absynthe host out and how the security and privacy is handled a really [TS]

00:02:00   complicated topics and I i watch those sessions for five times each cause I [TS]

00:02:04   want to understand them better and the rating process is sort of me [TS]

00:02:08   digesting and figuring out what it all means [TS]

00:02:11   yeah I I almost made it the other way I do mean it as a compliment I mean it as [TS]

00:02:14   a profound compliment but I almost worried that the way that I posit that I [TS]

00:02:19   say hey it took me years to realize this that we already had somebody doing it [TS]

00:02:22   and it's you I almost word that comes across as an insult because they say it [TS]

00:02:26   took me years to realize it and I think I don't mean it as an insult anyway but [TS]

00:02:31   I do think that maybe the reason it didn't dawn on me right away that your [TS]

00:02:36   style is so much more understated it is a very you know you personally are [TS]

00:02:44   almost out of the picture and it's a I know that this word in terms of [TS]

00:02:50   journalism is grossly overused but it's a much more objective viewpoint and with [TS]

00:02:58   Siracusa he's always there right it is it's it's Mac OS 10 reviews [TS]

00:03:03   very specifically from his perspective and and as it pertains to his obsessions [TS]

00:03:12   he's got an amazing authorial voice and you can he he talks the way that he [TS]

00:03:17   writes and you just you always know what exactly John and I i have my bias is a [TS]

00:03:23   try to stay up front on them but I think there's just so much to cover that I [TS]

00:03:29   have to get out of my own way when they do it [TS]

00:03:32   yeah I totally agree so a lot of writing puts its good because this way I can [TS]

00:03:36   have someone on the showroom yeah those especially to watch peace and the iPhone [TS]

00:03:41   review those are amazing thank you thank you it was both and I you know I really [TS]

00:03:46   did but write them both in one waking day from Mike around one in the [TS]

00:03:51   afternoon till 6 a.m. just one after another I admit I hadn't notes all over [TS]

00:03:57   the place from you know they days prior I mean it's certainly like I didn't I [TS]

00:04:02   didn't start writing in a vacuum but I just all had one notes and wrote them [TS]

00:04:06   both and I think they were both like a little over four thousand words so like [TS]

00:04:10   eight thousand words in one [TS]

00:04:12   working day which is needless to say unusual I like to watch one especially [TS]

00:04:17   because we've had people who cover smart watches read about them and we've had [TS]

00:04:21   people who do cover watches write about them but you made a really selling point [TS]

00:04:26   in your piece of that these two cultures are gonna clash in the middle and you [TS]

00:04:30   poke some fun my friend Phil Mickelson yesterday and rightly so because he was [TS]

00:04:34   saying that you know the $70 watch band with a hefty price and people have no [TS]

00:04:39   idea what's coming when these two industries emerged I think [TS]

00:04:42   opposed to the clarification today and and the point cuz I think it was it was [TS]

00:04:48   misinterpreted where I am NOT cheerleading or clapping or or smugly [TS]

00:04:55   sitting in my arms folded about the idea of multi $1000 watches I'm just saying I [TS]

00:05:02   think that that's what's coming whether you like it or not whether you have a [TS]

00:05:04   strong opinion on whether you think that's cool with you think it's [TS]

00:05:07   ridiculous and preposterous but I do think and again like something like a [TS]

00:05:13   band that costs $500 if you think thats hefty I would I would agree that sets [TS]

00:05:18   you know I don't think that no matter what your income 34 $500 band just the [TS]

00:05:24   band is you know have to have to use a decent work and you know like I'm in my [TS]

00:05:31   research for the white piece I was looking at things like what does it cost [TS]

00:05:33   to get like an actual Rolex stainless steel 90 precious metals but stainless [TS]

00:05:39   steel replacement band and they they sell for at least $2,500 cause I think [TS]

00:05:44   the ones you can find online or sort of grey market because of the authorized [TS]

00:05:49   dealer for Rolex and other brands like that don't advertise prices but let's [TS]

00:05:53   just say that's in the ballpark if you want to think that that exhibit and I [TS]

00:06:00   I'd see exactly what you mean I may not necessarily agree but I can totally see [TS]

00:06:05   the reason of somebody they I could say that to regional position to take that [TS]

00:06:09   nobody should buy a watch that the band alone cost $2,500 totally reason I don't [TS]

00:06:14   necessarily agree but it's reasonable than $80 $80 right there smacking them [TS]

00:06:19   the mainstream watch market that's absolutely true I have another friend [TS]

00:06:24   Kevin and he collects watches he has six or seven years ago makers and pat her [TS]

00:06:28   eyes and relaxes and other brands whose names escape me but when he first heard [TS]

00:06:32   about the Apalachee loves technology and he said though he was not going to buy [TS]

00:06:36   one unless they had one that was in the thousands of dollars because it it [TS]

00:06:40   wasn't the kind of watch that he was interested in and now when he read your [TS]

00:06:43   piece specifically he said that it made him even more inclined to buy it and [TS]

00:06:47   he's frankly the more expensive they get the more appealing that is to him as [TS]

00:06:50   someone who looks watches well we're only a couple minutes in but here it's [TS]

00:06:56   impossible for us in one show even by the the ever-growing length episodes of [TS]

00:07:02   the show there's no way that we can talk about everything and I think the watches [TS]

00:07:06   unfortunately gonna be cutting for because the phones are now i've had for [TS]

00:07:13   a week I S eight is out in his new and you have covered it i think it's fair to [TS]

00:07:20   say more extensively than anybody else maybe federico with only be the only [TS]

00:07:24   other person I could think of whose whose depth of coverage of Iowa see is [TS]

00:07:29   in the same ballpark and I think we'll be lucky that I would think we'll be [TS]

00:07:33   lucky to finish on time even with just those two things and we can talk about [TS]

00:07:38   the event itself which I didn't really cover and I usually like to do and maybe [TS]

00:07:44   that's where we can start got a bunch of sponsors to run through this so that [TS]

00:07:50   means you know let's take a break before we even get started talking about the [TS]

00:07:54   event and let me tell you guys about her first concert are good friends at [TS]

00:08:00   Harry's is one of the sponsors they've been with the show for a while now they [TS]

00:08:04   keep doing it if you haven't tried these guys so what is Harry's to Harry's is [TS]

00:08:11   company looked at the men's shaving market every aspect of it from the [TS]

00:08:17   hardware the blades and razors and shaving cream and stuff like that [TS]

00:08:22   the hardware products just looked at the whole thing is that this market is ripe [TS]

00:08:30   for disruption you're not getting you're paying too much and getting an inferior [TS]

00:08:34   product I was on electric shadow today in and Moises described you know the [TS]

00:08:41   stuff you get from Gillette as looking like forget what he said something like [TS]

00:08:44   a cross between a disco in Hot Wheels car just bad industrial design cheap [TS]

00:08:50   carry stuff their their razors their handles are so nice and they just look [TS]

00:08:55   like something that built to last [TS]

00:08:57   quality wise and built to last design was just in terms of like you could buy [TS]

00:09:02   one in ten or fifteen years from now it's still gonna look nice it's just [TS]

00:09:05   right it doesn't look like it's from this decade or that decade just quality [TS]

00:09:10   design and they're disrupting the pricing because they're giving you a [TS]

00:09:15   higher quality stuff at lower prices [TS]

00:09:19   the starter sets an amazing deal for 15 bucks you get a razor moisturizing shave [TS]

00:09:25   cream and three razor blades why pay 32 bucks for an eight pack of blades when [TS]

00:09:30   it's half the price of Harry's and the big thing to think it's important is [TS]

00:09:35   that they're not just slapping a name you know they do have a cool name or [TS]

00:09:38   brand name ship stuff and call boxes but they're not just slapping their name [TS]

00:09:42   carries on blades made by others there's a serious about controlling the whole [TS]

00:09:46   thing the whole widget is that they purchase their own razor blade factory [TS]

00:09:50   in Germany and they're producing their own high quality high performing German [TS]

00:09:55   razor blades [TS]

00:09:58   it's just great great stuff I can't be can't say enough good things about about [TS]

00:10:04   their products so where do you go to find out more go to Harry's dot com H A [TS]

00:10:07   R R Y S dot com and enter the coupon code talk show they left out that [TS]

00:10:15   there's no doubt I just used talk show you'll save five bucks off whatever your [TS]

00:10:20   first orders and like I said their starter kit is just 15 bucks so I mean [TS]

00:10:25   you can practically like getting started for free [TS]

00:10:28   back at house dot com and I guarantee you'll be happy with it [TS]

00:10:32   alright so the event in the Flint center big mystery white box out front for a [TS]

00:10:39   while you were there I think you're sitting two seats down from you and jim [TS]

00:10:46   wright me you Clinton Morrison [TS]

00:10:51   down now getting invited to these sort of events that's how many times have you [TS]

00:10:58   been to like a keynote with a press pass my second and the first one was so that [TS]

00:11:04   you know it's you know I hesitate to say new Apple but it is an evolved Apple I [TS]

00:11:11   would say new employees like a change in direction I would say it's more of an [TS]

00:11:15   expansion of a Directioner audience yeah I think that's absolutely fair it's it's [TS]

00:11:21   sort of like some of the constraints of fallen away from them you know and you [TS]

00:11:25   know openness is indeed the right word I compare this all the way back to the [TS]

00:11:31   original iPhone 2007 original iPhone 2007 review units were only given 24 [TS]

00:11:37   people I think it was a dbag USA Today poll get the times mossberg then it the [TS]

00:11:43   journal and Steven Levy newsweek that was it [TS]

00:11:47   they were the only four ppl entire planet who got a review unit at the [TS]

00:11:52   original iPhone and I would say even for a few years after that the people who [TS]

00:11:59   were on the list of your get preview no review unit a week or two weeks before [TS]

00:12:04   actually comes out was limited to text a published long established print [TS]

00:12:11   periodicals even if most people nowadays even those days were reading them online [TS]

00:12:16   and then slowly they started adding people from online only publications you [TS]

00:12:22   know the Engadget and people like me and and downpours and tell ya [TS]

00:12:32   and it's you know so that's why I say clearly what they've done is they've [TS]

00:12:37   greatly expanded list of members of the press who are getting invited no longer [TS]

00:12:43   I still think it's still selective I can't even imagine how many requests [TS]

00:12:48   they get that they turned down but I think it's opened up in a way I think in [TS]

00:12:52   a right way where it's people who should have been I think it's long overdue that [TS]

00:12:56   you've been you've got invited to stuff like this [TS]

00:12:59   Daniel Dilger from AppleInsider as I think maybe she was the first but it's [TS]

00:13:08   you know certainly within the last year that he started yesterday called with [TS]

00:13:11   two yep serenity was around the world nations for a long time yeah but they do [TS]

00:13:18   it's I'm never sure without the weather is the publication or the journalists [TS]

00:13:22   that they're inviting its both is my feeling I don't think I think it's sort [TS]

00:13:28   of the equivalent of asking whether Apple hardware software company you know [TS]

00:13:32   it it's both because like for example and G sigler when he was full time at [TS]

00:13:39   TechCrunch was getting invited and then when he left TechCrunch but before he [TS]

00:13:44   joined Google he still got invited even when he was in a full time person and [TS]

00:13:49   I'm glad collecting gadget is another good example yeah perfect example I it's [TS]

00:13:58   clearly though and i cant help we talked a bunch of us because we had like an [TS]

00:14:03   hour to burn you for the event [TS]

00:14:04   knowing about i mean that's what we do said their insider gossip but it's it's [TS]

00:14:11   almost impossible not to drive conclusion that it has something that [TS]

00:14:14   this expansion of the list and less exclusivity has something to do with [TS]

00:14:19   Kasey Kahne's [TS]

00:14:20   it was also a much bigger venue then they've used for iPhone events in the [TS]

00:14:24   past and often at least Woodside capacity issues but they made sure they [TS]

00:14:28   had room for two thousand odd people including fashion bloggers and you [TS]

00:14:33   introduced me [TS]

00:14:35   to watch bloggers were there too [TS]

00:14:38   yeah you know I didn't know Ben Clymer personally even though I've been a fan [TS]

00:14:44   of this site for a very long time but I actually thought about introducing [TS]

00:14:49   myself to him in advance just sending an email I don't know if i could assume [TS]

00:14:53   that he's returned fire but maybe but even if not I would take that pointed to [TS]

00:14:58   say what I do and just saying hey did you get an invitation to this event [TS]

00:15:02   because I thought that would have been you know sure-fire tell that they were [TS]

00:15:06   gonna do watch I can't help but think to the fact that guy and maybe he couldn't [TS]

00:15:11   say maybe got an invitation that city can talk about it but I think the fact [TS]

00:15:14   that that Ben Clymer was there and it presumably other people from the watch [TS]

00:15:19   world is why the fact that they were gonna do watch leaked within about the [TS]

00:15:26   last week was even just a month prior when I suggested that maybe they would [TS]

00:15:33   do the wearable at the September event even though all the previous rumors said [TS]

00:15:37   it would be in October thing it was like a big deal for a day that I said that [TS]

00:15:40   everybody was expecting October right and then all of a sudden about a week [TS]

00:15:45   before it was like are you going to do and can't help but think it's because [TS]

00:15:49   they started inviting people [TS]

00:15:51   well i mean that that joke comment that you made was terrific mean that bad [TS]

00:15:56   propagated credibly quickly across the internet [TS]

00:15:59   yeah well it really was though wasn't just anybody told it to me it was [TS]

00:16:04   honestly just a hunch that it would make sense as a single event here is this [TS]

00:16:09   thing where you can do touch I D on your phone here's this thing you know to pay [TS]

00:16:13   the payment thing was coming and it just seemed like well why not do it with the [TS]

00:16:18   watch and same thing with all the health tracking whereas I don't see how the [TS]

00:16:22   watch would fit with an iPad and you seventy event in october is going to be [TS]

00:16:27   a companion product specifically for the iPhone that makes sense to do in the [TS]

00:16:30   iPhone event [TS]

00:16:32   yeah and that's the other thing too I did see I that I didn't know you know [TS]

00:16:36   nobody knew [TS]

00:16:36   dance that it was going to be a eight you need you need an iPhone to fully use [TS]

00:16:40   the watch right you know they've said to use it . even know a lot of its [TS]

00:16:47   functionality is not dependent on being within proximity the phone but yeah that [TS]

00:16:53   makes sense to and it's not surprising and it was it was a really strange [TS]

00:16:58   morning as uni and I think we're standing with Jason Snelling a couple [TS]

00:17:01   other people and we noticed that Apple was quite as I live blogging their own [TS]

00:17:05   event which I yeah that's totally now you know and I you know I've always [TS]

00:17:10   thought that what you said with the capacity that they cite have it here [TS]

00:17:14   because we can't find a bigger place I don't recall and and Jason snow doesn't [TS]

00:17:21   snow that seems to think that they might have done this at some point but I can't [TS]

00:17:25   recall them ever using Moscow near West other than as a keynote from Macworld [TS]

00:17:29   Expo WWDC when when you know moscow has already been rented out that they've [TS]

00:17:38   never and I think you know and he said he thinks maybe they have but it's hard [TS]

00:17:42   because of somebody else like and last week for example Intel Developers [TS]

00:17:47   Conference in moscow me west so they couldn't had to literally could not have [TS]

00:17:51   done it but I don't think they've ever done that and that's a huge room [TS]

00:17:53   potentially other than that they have five in all the years I've been going to [TS]

00:17:58   these things I've never seen one that was in an event venue as large as the [TS]

00:18:02   historic for Apple to because he made a point of putting out this is where the [TS]

00:18:06   Mac in the iMac oranges use the biggest surprise to me and this sign that Apple [TS]

00:18:14   PR has truly evolved and changed that brian lamb was invited and now at the [TS]

00:18:22   great great wire cutters site [TS]

00:18:25   and I think it's great that he did but the reason had remarkable is that he's [TS]

00:18:29   the guy who was running Gizmodo back when they had their hands on the stolen [TS]

00:18:34   iPhone from the bar where the Apple engineer at left it and he's the guy who [TS]

00:18:39   answered the phone when Steve Jobs personally called and said give me back [TS]

00:18:43   my phone and said no you know we want something from you before we get it back [TS]

00:18:47   here the fact that he is now off the shitlist and on the invitation list is [TS]

00:18:52   remarkable I even with all of the expansion of it even with the return of [TS]

00:18:57   Gizmodo has everybody who was there back then has gone from Gizmodo now they've [TS]

00:19:01   you know dr. sites go through employees you know like butter churning even if [TS]

00:19:09   you believe a penalty box has expired on Gizmodo he never quite sure if the ban [TS]

00:19:13   on that specific players been listed exactly you know and I think it's right [TS]

00:19:17   i think you know forgive and forget you know brian lamb is doing very different [TS]

00:19:20   work and much better work these days and why not but i just no way I cannot [TS]

00:19:25   believe that that would happen if Katie was there again if he'll sort of like a [TS]

00:19:30   huge constraint that had been on them has been lifted and they can do a lot of [TS]

00:19:33   the things that they probably thought would be cool and fun along time ago [TS]

00:19:36   like the countdown timer on apple.com totally yeah and the live blog guess I [TS]

00:19:42   have suspected an end would put a computer does not live blogging it right [TS]

00:19:45   from the floor with us [TS]

00:19:46   did you see him know he he wasn't there apparently oh I didn't know that I [TS]

00:19:50   looked around for but it was so many people I I'm surprised I found as many [TS]

00:19:54   people friends that I knew before the event as I did it was so crazy I took a [TS]

00:19:59   panoramic picture and a couple people comment and i twittered it and a couple [TS]

00:20:04   people said it looks like like one of the Disney World theme parks in the [TS]

00:20:09   morning before they open the gates you know when thousands of people show up to [TS]

00:20:13   try to be you know get on the rides first time ever really did its some [TS]

00:20:18   people were saying in in Apple's a little cagey about stuff like this is [TS]

00:20:21   how many people actually were there I don't think they they don't like to [TS]

00:20:25   answer to that but somebody said that they had the capacity twice that of your [TS]

00:20:29   boy [TS]

00:20:30   I I don't see how that's possible that has to be more than twice I think [TS]

00:20:33   because I've been here many times and have never seen half that many people [TS]

00:20:39   there I you know it seems like a third fewer someone mentioned it sees between [TS]

00:20:43   2000 and 2,400 and I saw later some people that I know some friends have [TS]

00:20:48   were there and they tweeted that they were there and I did not see them at all [TS]

00:20:51   throughout the entire course of the event the other thing I thought 20 lot [TS]

00:20:58   more Apple people there to even with this expansion in the list of press who [TS]

00:21:02   are there to cover it which is definitely true they invited way more [TS]

00:21:06   Apple people to be there at the end when Tim Cook said hey everybody who's it [TS]

00:21:10   from Apple please do me a favor stand up right now she might have the crowds yea [TS]

00:21:15   verily they had an internal lottery in some of the department they couldn't get [TS]

00:21:18   everybody so you get a chance to go and a bunch of people that picked so you [TS]

00:21:24   know after a week and a half now has a record this looking back on how do you [TS]

00:21:30   what do you what are your thoughts on the event is all I think the event I [TS]

00:21:34   have sort of two trains of thought about it one is that I think the stuff itself [TS]

00:21:38   was really really interesting stuff they showed off the iPhones was similar to [TS]

00:21:43   when they finally went from AT&T to Verizon they finally went from four inch [TS]

00:21:46   to larger iPhones and you can argue whether she had done that earlier I [TS]

00:21:50   think they had really good timing but also it wasn't quite like the iPad or [TS]

00:21:55   the iPhone event and I think specifically the iPad of it because [TS]

00:21:58   steve Jobs was so careful to say this is your phone this is your laptop [TS]

00:22:03   this is the tablet and this is what it does better than both those things and [TS]

00:22:06   this is a reason it has to exist in with the iPhone it was you know these are the [TS]

00:22:10   old keyboards and this is why their wrong and the old input methods and [TS]

00:22:13   technologies and why they're on and for the phones and the white we got a list [TS]

00:22:20   of really amazing features but there was never that one moment where Tim Cook or [TS]

00:22:24   anybody at Apple said this is this is the reason this has to exist for the [TS]

00:22:30   iPhone sex or the I what I think it was clearly we can extrapolate it like I i [TS]

00:22:36   watch is clearly convenience and the iPhone 6 is clearly a higher class of of [TS]

00:22:40   software eventually but it was never stated outright [TS]

00:22:42   on a single slider and a single sort of slogan I think for two very different [TS]

00:22:46   reasons though I think with the iPhones its they're not hard for anybody who's [TS]

00:22:53   used an iPhone to get their heads around the screen is either bigger or way [TS]

00:22:59   bigger and the cameras better and they get better battery life and thinner and [TS]

00:23:05   sleeker and right you can pretty much stop right there you know it's you know [TS]

00:23:14   I don't think I wasted any words in my review but I think that a very short [TS]

00:23:17   overview can get across 85 percent of what most people would want to know [TS]

00:23:22   about these funds the iPhone 6 is bigger gets a little bit better battery life [TS]

00:23:27   the screen as nicely improved in terms of viewing angles in color and stuff [TS]

00:23:33   like that and the cameras and that's it you know and you can you can get it in [TS]

00:23:38   higher storage capacities and in the iPhone 6 plus it's way bigger if you [TS]

00:23:44   want I can new style device that's that's like a two-handed iPhone size [TS]

00:23:48   more like a mini tablet and you gonna get a couple more hours of battery life [TS]

00:23:52   predict because the battery is so there's there's a new class iPhone for [TS]

00:23:59   you and stop right there and I think that covers what it what it means for [TS]

00:24:03   eighty-five percent of people yeah I agree completely I think my only [TS]

00:24:06   reservation is that you're never sure we all we all live in bubbles of various [TS]

00:24:10   sizes and I i have Nexus 5 and I have a Lumia 10:20 and I have I've used Galaxy [TS]

00:24:17   Note and Galaxy magazine and things like that the big phone so I'm a little bit [TS]

00:24:20   familiar with them but I think a lot of people have only bought iPhones are only [TS]

00:24:23   familiar with the 3.5 and 4 inch size and to hear why Apple didn't continue [TS]

00:24:29   that likewise they went to the bigger screen I think the argument to be made [TS]

00:24:35   for the iPhone six-plus but even the iPhone 6 there's a really brief [TS]

00:24:41   statement about we're gonna give you more we're gonna give you a bigger [TS]

00:24:44   window window into the Internet [TS]

00:24:46   taps it would just be used a little bit of the stress that people had when you [TS]

00:24:50   know instead of saying oh my god they abandoned the four-engine be a while [TS]

00:24:53   this is so much more than I can do now with 4.7 yeah and I've been thinking [TS]

00:24:57   about that you know maybe even close to a year ever since it became so strongly [TS]

00:25:02   rumoured that they were going to go to two sizes four point seven and 5.5 and [TS]

00:25:09   not have a next generation model at the foreign side size I've been thinking for [TS]

00:25:15   a long time you know the whole time the whole year while I like four point zero [TS]

00:25:19   inches and 4.0 inches is the size of the most best-selling the best-selling most [TS]

00:25:28   profitable phone in the world because that's what the iPhone 5s what you know [TS]

00:25:33   an iPhone 5 see was like I don't know like thirdly the third best-selling and [TS]

00:25:38   most profitable smartphone in the world like 32 out of the top three selling [TS]

00:25:43   phones in a world where 4.0 inches last year and they've now they've just let [TS]

00:25:49   you know when I asked about this and one of the things I was told was well we [TS]

00:25:53   haven't left behind we still have those funds are just move down the line and [TS]

00:25:57   including the fact that you can buy a new 5s at 32 gigabytes not just at 16:49 [TS]

00:26:04   dollars more [TS]

00:26:05   $249 on contract and that's not entirely new either because the five see when it [TS]

00:26:12   was a brand new device last year came in 16 and 32 gigabytes sizes too but I feel [TS]

00:26:19   like that's a little bit more of a just seems to me like a little bit more of a [TS]

00:26:22   hedge now [TS]

00:26:24   escape hatch if you're not quite ready to grow with Apple to the larger screen [TS]

00:26:28   sizes yet right so I don't know I wonder if they're gonna wait and look at what [TS]

00:26:32   people buy and what how things go for it what they're thinking like it wouldn't [TS]

00:26:37   totally III I would expect that next year we're just gonna get asked I don't [TS]

00:26:43   have to use an ass but equivalent I found success and iPhone success + and [TS]

00:26:47   the two new phones will be [TS]

00:26:50   these sizes I don't expect there to be you know them to go back to four points [TS]

00:26:56   early inches it sounds to me like they've said here's the at this point [TS]

00:27:00   with the technology where technology has evolved where prices have evolved on [TS]

00:27:04   screens what's the best sweet spot to hit the most people with the least [TS]

00:27:08   amount of choice these are the two sizes they've decided on I think but I [TS]

00:27:13   wouldn't be shocked if they you know have a 4.0 you know call it the iPhone 6 [TS]

00:27:19   many yeah you know and it's this rounded form factor but at a four inch size it [TS]

00:27:26   wouldn't shock me but i dont expected and I think it's interesting and you had [TS]

00:27:31   a good post before the event on what you thought the screen sizes would be and [TS]

00:27:36   why [TS]

00:27:36   and it reminded me of the first time I read it of when steve Jobs was talking [TS]

00:27:39   about the difference between the iPad and Android tablets when they were just [TS]

00:27:44   basically expanding the interface and he was saying that with the iPad and the [TS]

00:27:48   split view controller allowed a higher class of software and when I saw the 55 [TS]

00:27:54   16 + turned sideways and you get that split view controller reminded me of the [TS]

00:27:58   same thing these bigger sizes the apples only doing it with the iPhone six-plus [TS]

00:28:02   but developers can do it with any size that they want now with the new adaptive [TS]

00:28:05   UI that it will allow for a higher class of software but that's sort of [TS]

00:28:09   necessitates a larger screen especially for anybody who doesn't have really good [TS]

00:28:13   really young eyes [TS]

00:28:15   yeah well I don't think there's no way that that split view would work on 4.0 [TS]

00:28:21   and size they show it in one in that WWDC session in the demo at it but is [TS]

00:28:27   that that 16.9 aspect ratio that is wasteful in some interfaces on the [TS]

00:28:31   iPhone in landscape mode and the split screen too seems to fix that one problem [TS]

00:28:35   dad special with the keyboard because there's a minimum height to a usable [TS]

00:28:40   keyboard and on the 4.0 in size when you're when you're horizontal it's at [TS]

00:28:45   least half the screen whereas on into new phones it's not quite you know it [TS]

00:28:50   leaves a lot more room above it because they don't that the keyboard isn't the [TS]

00:28:53   same relative size it's more like the same [TS]

00:28:56   physical and it is that compromise that you spoke about earlier where it is [TS]

00:29:02   bigger to carry around but the iPhone six-plus specifically you turn around [TS]

00:29:06   and get that iPad style layout you are gaining productivity out of that [TS]

00:29:10   compromise yeah I'm looking at the six plus in my hands right now and with the [TS]

00:29:16   keyboard up in landscape mode horizontal mode too little bit more than a third [TS]

00:29:21   but it's way less than a half there's way more usable screen real estate above [TS]

00:29:27   the keyboard on this the iPhone 5 and five US Navy really claustrophobic with [TS]

00:29:32   the keyboard oh yeah I you know and that might be the main reason why I say I I [TS]

00:29:38   never use my iPhone landscape other than what things were you know like videos [TS]

00:29:42   watching videos or playing games [TS]

00:29:44   likewise the only thing I ever ever do in landscape is sometimes with a web [TS]

00:29:50   page that doesn't really even with double tap to zoom the text is too small [TS]

00:29:55   I'll turn it sideways and that's it i can't think of anything else they doing [TS]

00:30:01   landscape know and I'm exactly the same way which is why that that 16.9 a sticky [TS]

00:30:07   issue is so good for those few specific things but the other is much better for [TS]

00:30:12   the rest yeah and I think it shows for example investor like Vesper doesn't [TS]

00:30:16   support landscape as I think David Brent feel the same way and I think that's [TS]

00:30:21   come to bite us on the ass now because on these bigger phones it really feels [TS]

00:30:26   weird that an app doesn't support landscape and maybe it's just because it [TS]

00:30:29   is reviewing the phones over the past week I was doing it a lot just for the [TS]

00:30:33   sake of seeing what it's like [TS]

00:30:35   but it it no longer feels silly or some kind of concession to people with [TS]

00:30:40   particularly big thumbs or something like that it feels like its first class [TS]

00:30:45   part of the iPhone interface it will be hinted that I think you with regional [TS]

00:30:49   iPhone didn't even let a little most nothing go into landscape but I think so [TS]

00:30:53   far the video app almost nothing but now even the home screen does on the idea [TS]

00:30:57   that's a big hundred people yeah I like and that's kinda need to I like it and I [TS]

00:31:02   like the way that the doc is always on your right you have somebody who on the [TS]

00:31:06   map [TS]

00:31:06   is always always wanna stock on the right it feels very natural iPad moves [TS]

00:31:11   around with you but it feels very natural on your dog on your Mac Mac is [TS]

00:31:16   on the left hand side but he left this gonna get a new guest fix it now you're [TS]

00:31:24   off the off the show dog and now I i dont know I've always been a [TS]

00:31:30   right-handed person and i'm glad that's where they put it on now I have done one [TS]

00:31:34   of my max at the bottom and one of its on the left bottom is acceptable [TS]

00:31:38   although I still think it's weird to let us just because it is but one of them [TS]

00:31:42   has a really wide screen and it just seemed to want more vertical pixels I [TS]

00:31:46   got it off the bottom I just took it on the last my problem with dock on the [TS]

00:31:50   bottom has always been that every Mac screen is horizontal so vertical real [TS]

00:31:56   estate is always it more of a premium than or is on a real estate so why not [TS]

00:32:00   put it on the side but anyway that's neither here anyway but the event I [TS]

00:32:08   think if they had needed to if the whites let's say that come august 1st [TS]

00:32:13   when they really needed to say okay what we gonna do next month right and if they [TS]

00:32:18   had said you know what the watch just isn't ready even for a pre-announcement [TS]

00:32:22   it's not you know we got to scrap it they could have had an event similar to [TS]

00:32:28   previous iPhone events and then you know include Apple pay just the iPhones and [TS]

00:32:34   Apple pay and it would have been fine yes it would have I think it would have [TS]

00:32:37   been in the smaller venue I don't think they would have taken the front center [TS]

00:32:40   and I think schiller could have easily gone 60 minutes and said that 30 minutes [TS]

00:32:45   talking about features on the phones and what's improved yeah they could even [TS]

00:32:49   Craig recapitulate WDC as he's done several years in a row [TS]

00:32:53   yeah I don't think so though because I think that's waiting I think we will see [TS]

00:32:57   that in [TS]

00:32:58   October but I feel like that would have been harder to do because at WTC they [TS]

00:33:03   can talk about you know look all this stuff is all beta right hand off and all [TS]

00:33:10   the other what's called the catch phrase for extensibility those sorts of the CTU [TS]

00:33:19   continuity continuity or discontinuity features I don't think that they could [TS]

00:33:23   do it in a September event where iOS is no longer beta but yosemite I think it [TS]

00:33:29   had think that the Federici stuff you know [TS]

00:33:32   deming all the country's toughest gotta wait for October I think it could have [TS]

00:33:35   just been you know schiller doing stuff on the phone like he has in past years [TS]

00:33:39   maybe you know add add Tim Cook's usual preamble with the sort of state of the [TS]

00:33:44   company could had a ninety-minute event with you know maybe 15 minutes of iPhone [TS]

00:33:50   6 and you know the rest of it Apple pay and would've been fine that's very true [TS]

00:33:56   because in previous years cook would he go over all the resulting make fun of [TS]

00:33:59   Android a little bit he do each other an Apple store opening with a nice video [TS]

00:34:02   and this year he he said in I think it's worth pointing out Apple's doing fine [TS]

00:34:07   and ready to ensure I am he was flying I thought I mean I thought it you know I [TS]

00:34:14   don't say it was rushed and he was polish but that was a really really [TS]

00:34:18   concise I mean I think it measured it almost exactly 30 minutes and that's [TS]

00:34:22   really short and it's almost remarkable how soon they got into it was only like [TS]

00:34:27   seven minutes into the thing and all of us including three minutes of it for [TS]

00:34:30   purely promotional video at the beginning it was a year here they are [TS]

00:34:37   here so you know here's what they are what they look like here's what they do [TS]

00:34:40   here's what's new and back to town and he was off the stage and you you're [TS]

00:34:44   marked on it at the time but it it was impeccably was on the 30 minute they [TS]

00:34:48   finished on the two-hour was perfect [TS]

00:34:51   yeah it was a very tight event i mean i dont to our system to them and i think [TS]

00:34:55   rightly so it's like the upper limit and if they do rehearsal and its two hours [TS]

00:34:59   in 10 minute no matter how uncomfortable it seems 10 minutes our stuff is gonna [TS]

00:35:04   get cut [TS]

00:35:05   absolutely let's take a second break and we'll get back to us I guess maybe [TS]

00:35:14   interrupt the idea of going through the show talk a little bit more about the [TS]

00:35:18   the new iPhones and talk about a second sponsor [TS]

00:35:24   friends at Drobo Drobo slogan is smart storage to protect what matters what's [TS]

00:35:31   rebutted gadget you by external storage by and it's expandable to you by a Drobo [TS]

00:35:37   and you can plug expanded capacity into it on the fly by adding drives so it's [TS]

00:35:43   not a dr [TS]

00:35:45   it's sort of sort of like a raid accepted robust stuff is all sort of [TS]

00:35:50   custom and they lead to things you can do with a red light just pull hard drive [TS]

00:35:54   out plug another one in really cool stuff way give its lights up green in [TS]

00:35:59   that drives you could just pull it out any time so if you've got like your [TS]

00:36:03   Drobo set up with a whole bunch of one terabyte drives it looks like a larger [TS]

00:36:08   than that collective storage and you're getting close to the limit you can just [TS]

00:36:12   pull one of the ones that green out plug 3 terabyte drive in and Drobo will just [TS]

00:36:19   take care of it and what that means is that all the stuff you're bit your ones [TS]

00:36:23   and zeros are replicated across those drives so that one physical drive that [TS]

00:36:28   goes bad is going to cause you to lose to lose data they've been around for [TS]

00:36:33   awhile you know and they just keep getting better and better [TS]

00:36:40   the new one rowboat Gen three is three to five times faster than its [TS]

00:36:45   predecessors three to five times faster it as a new dual-core microprocessor [TS]

00:36:50   building and what they're calling a SuperSpeed USB 3.0 interface [TS]

00:36:57   you could search for reviews online and and 3rd party verified their performance [TS]

00:37:03   connected over USB 3 is over 200 megabytes per second [TS]

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00:37:16   the perfect time machine target buying one just use for Time Machine is [TS]

00:37:20   perfectly sane idea you can create separate disk volume on your Drobo [TS]

00:37:28   partition it you can create a separate one just for Time Machine you could use [TS]

00:37:32   the whole thing for Time Machine whatever you wanna do very very [TS]

00:37:35   configurable bottom-line really cool storage read all about it way more [TS]

00:37:44   robust and configurable and expandable the expandability is the part you buy [TS]

00:37:50   one get it setup and later on you can make it bigger without even shutting [TS]

00:37:54   down your computer or on manning the Drobo and a starting price of just $349 [TS]

00:38:01   which is one-third less than its predecessor and they have a special [TS]

00:38:06   offer for listeners of the show [TS]

00:38:08   50 bucks off 50 bucks off your purchase of any Drobo at WWW dot Drobo store.com [TS]

00:38:17   Drobo store.com using the code Gruber 5250 is for the 50 bucks you'll save [TS]

00:38:26   they have the gene Gruber capitalize I think it might be case sensitive so [TS]

00:38:30   Gruber fifty with a capital G [TS]

00:38:33   you'll save 50 bucks which can get you one for just $299 my thanks to Drobo [TS]

00:38:40   good friends of the show so did you order an iPhone sex I did six plus you [TS]

00:38:46   gotta six-plus so what made you go plus I sort of want it works I want to try it [TS]

00:38:51   because it is so new and they've been big homes on the market before but [TS]

00:38:55   Apple's take on it I find really interesting I love the idea of the split [TS]

00:38:58   view controller in landscape mode and I like the idea of the longer battery [TS]

00:39:02   because you know especially when we go to conferences or events I'm roaming [TS]

00:39:05   most the time [TS]

00:39:06   the radios just screaming in draining the battery that and the optical image [TS]

00:39:11   stabilization I don't know how big a deal that will be on the camera but I'm [TS]

00:39:14   really I really interested in trying it out [TS]

00:39:16   Mattapan serena's examples were pretty good I thought it that you know it looks [TS]

00:39:21   like you get an extra stopper to you know can help you shoot at a [TS]

00:39:26   significantly lower ISO speed even in low-light honestly having spent a week [TS]

00:39:32   with him I wasn't even tempted by I guess I had to order I ordered on Friday [TS]

00:39:36   night so I don't then our Thursday night so it only had it for three 3 days that [TS]

00:39:41   point but there is no no doubt in my mind that I wanted to the regular iPhone [TS]

00:39:45   6 I think that's the safe at the station is the wrong word I think that that is [TS]

00:39:48   the right choice for most people I think it looks like a lot of people are going [TS]

00:39:52   for the six plus and I'm not sure whether that's because they really want [TS]

00:39:56   a fight [TS]

00:39:56   5.5 inch phone or because they just assume that they are they just feel like [TS]

00:40:00   every time a new phone they're going to get the most expensive one with what [TS]

00:40:04   they assume is the flagship I i dont it's one of those things you know and [TS]

00:40:08   Apple reveals more than most companies but there's no way that I expect them to [TS]

00:40:12   reveal the split between the six in the six plus because I think that's highly [TS]

00:40:16   competitive data but I would be fascinated to know it and I would also [TS]

00:40:21   be fascinated to know how it changes over time because I my hunch is that the [TS]

00:40:27   early adopter crowd who does things like pre-order one of these before they've [TS]

00:40:33   ever seen one in the Flash you know it which I would be doing if I had even if [TS]

00:40:37   I hadn't had the review units already I would have been pre-ordering anyway but [TS]

00:40:42   let's face it that's sort of a crazy thing to do normal people don't comb [TS]

00:40:46   behind you know six seven eight hundred $900 devices that they haven't even [TS]

00:40:53   putting her hands it [TS]

00:40:57   crowds used towards the bigger size because there'd it's it's it's just more [TS]

00:41:02   nerdy that they you know they do more work on the phone it's a little bit less [TS]

00:41:07   passive device and more of an active device introduced me two groups of [TS]

00:41:12   people on one is people can only have one device and this is a group has been [TS]

00:41:16   really popular in Southeast Asia and those are usually lower cost large [TS]

00:41:20   phones because they have to have a phone they just did the need it to communicate [TS]

00:41:27   what they want is bigger screen size as possible and then you have people in [TS]

00:41:30   North America who are they just want something that's a small town but that [TS]

00:41:33   they can carry around and according to people like ben Meherrin large-size [TS]

00:41:37   phones like the Galaxy Note size phones have never sold well in North America [TS]

00:41:41   previously it will be interesting to see if that's because there's no Apple phone [TS]

00:41:44   in that category of its really because that category only appeals to a niche [TS]

00:41:48   market in the industry I didn't mention this in my review is in my notes and I [TS]

00:41:55   left it out because it seemed I was long enough and it's you know sometimes you [TS]

00:42:01   gotta start cutting stuff but i think is going to severely cannibalize sales of [TS]

00:42:09   the iPad Mini and I say this is somebody who has used the iPad Mini as as as my [TS]

00:42:16   personal my only personal iPad for ever since it came out two years ago I even [TS]

00:42:20   went with the many that first year when it was not retina and I'd already gotten [TS]

00:42:25   used to the retina display and you know which was a huge trade off but I like [TS]

00:42:31   that size for what I use an iPad for primarily which is okay I'm done working [TS]

00:42:37   for the day in my office here at home now I'm downstairs and I still wanna [TS]

00:42:42   read some stuff you know I still wanted you know do some stuff but I'm just [TS]

00:42:47   sitting around the house on the couch armchair something like that I love the [TS]

00:42:52   mini for that I but I think though overall it is this devices too close to [TS]

00:43:00   the many and if you if you have it the mini just seems pointless I think that's [TS]

00:43:05   very true I think it'll take a while to happen because I think the iPhone [TS]

00:43:08   six-plus is gonna be supply constraints at least that much higher constraint [TS]

00:43:13   that already right now if you order today it's already earlier today but [TS]

00:43:17   yesterday I checked and it was Wednesday the 17th it was already quoting three to [TS]

00:43:22   four weeks and iPhones 6 was only quoting three or four days so I think [TS]

00:43:30   I'll take a while before there's widespread adoption and and people who [TS]

00:43:34   get it not all to me like it some of them might decide to go to the smaller [TS]

00:43:37   one but what I'm most curious about is whether it just simply cannibalize is [TS]

00:43:41   the iPad Mini and Opera said before they'd rather cowboys and stuff then [TS]

00:43:44   somebody else or if people who previously have an iPhone 5 45 s and an [TS]

00:43:49   iPad Mini [TS]

00:43:50   now moved to an iPhone 6 and iPhone iPad air or maybe in theoretically an iPad [TS]

00:43:57   pro 1 day ago from small small to big big instead of getting nothing but I [TS]

00:44:02   think it's really I think it's really gonna put a dent in the iPad Mini sales [TS]

00:44:06   and I think it might put a dent in iPad sales period at least among people who [TS]

00:44:10   choose the six plus that it to me it really is you know I forget exactly how [TS]

00:44:18   I put in my review but almost as much maybe not quite but almost as much as [TS]

00:44:23   40% more like an iPad nano hypothetical iPod Nano than it is an iPhone plus it's [TS]

00:44:34   really deter me feels like a new class of device [TS]

00:44:40   more than just a big iPhone really does and big part of that is the horizontal [TS]

00:44:46   stuff you know the two column layout but even in the Portrait Landscape vertical [TS]

00:44:53   landscape it just feels in hand it really to me feel like something you [TS]

00:44:57   have to use with two hands for the most part which to me is what makes it a [TS]

00:45:02   different class device than an iPhone it's almost the inverse of what happened [TS]

00:45:06   when the iPad Mini launch because people were used to having a two-handed iPhone [TS]

00:45:10   iPad experience in the iPhone iPad Mini was almost a hand and a half the people [TS]

00:45:15   are so used to using the one hand that iPhone iPhone + iPhone six-plus is two [TS]

00:45:20   and a half to two hit a device [TS]

00:45:22   the other thing that's curious though and I think would be like it's almost [TS]

00:45:25   like a no-brainer and you don't even you know all the time said Dave cannibalized [TS]

00:45:30   their own products you know with the iPod Nano just wiping out the iPod iPod [TS]

00:45:39   mini even though the mini was the single most popular consumer electronics [TS]

00:45:42   product in the world at the time the iPhone having a full unabashedly iPod [TS]

00:45:48   app that eliminated the need to carry a stand-alone iPod right like the [TS]

00:45:54   traditional tech company way with you had a popular franchise like iPod would [TS]

00:45:59   have been to like make you tether your iPod to your phone somehow or something [TS]

00:46:04   like that or like the rocker phone like limit the number to artificially limit [TS]

00:46:08   the number of songs you can put on your iPhone or something like that they can [TS]

00:46:11   do anything like that they were like hey it's the bet jobs call it the best iPod [TS]

00:46:14   we've ever made [TS]

00:46:16   fine scary because it was hugely popular thing in this case they don't have any [TS]

00:46:22   reason to fear it because these things don't don't think about that [TS]

00:46:26   on contract pricing which is not the true price they're they're true price is [TS]

00:46:31   like three times higher than the price of an iPad Mini right you get iPad Mini [TS]

00:46:37   starting at 299 right yeah it's one of those things off contract unlocked are [TS]

00:46:43   you know $800 devices so if people stop buying an iPad minis for three or four [TS]

00:46:49   hundred dollars so they can buy $900 [TS]

00:46:51   iPhone 6 plusses you know that's sort of like anybody can see the the business [TS]

00:46:57   internet that that is great for applicants they move from super low [TS]

00:46:59   margin product to us do a very good margin product but one of things it's [TS]

00:47:03   always impressed me about Apple as a company is that they've never mistaken [TS]

00:47:07   their products for their businesses and we see this in technology so often like [TS]

00:47:11   microsoft windows everywhere where they think that they make windows and they [TS]

00:47:15   really don't Apple never made the mistake they made [TS]

00:47:18   iPods iPod mini they knew they made personal music devices and would involve [TS]

00:47:23   those those became the iPhone and now they are not an iPad company they'll [TS]

00:47:28   kill the iPad if they have a better idea they just make these consumer is great [TS]

00:47:32   devices you can carry around whatever the next version of that they are [TS]

00:47:35   fearless in moving to it as quickly as possible because they'd rather do it [TS]

00:47:38   before somebody else does and they do you know get rid of some prophecy leave [TS]

00:47:42   money on the table by not dragging out every single nicolette of every single [TS]

00:47:45   product but I think when you see how long they been making really good [TS]

00:47:49   amounts of money that ultimately stay everybody's been a good question and I [TS]

00:47:54   got asked after my review here in people's heroes realize I had both [TS]

00:47:58   phones and they can ask me questions didn't occur to me before at all cuz I [TS]

00:48:01   don't use it personally but I got asked by a couple of people on Twitter whether [TS]

00:48:07   the iPhone six-plus in particular or either of the new ones works with the [TS]

00:48:12   camera connection kit which is the little lightning thing you plug in and [TS]

00:48:17   then you can plug in sdcard into an iPad and import photos you take photos with a [TS]

00:48:23   regular camera stand-alone camera take the sdcard use the camera connection kit [TS]

00:48:27   and you instead of putting on a Mac you can put them on an iPad and it's always [TS]

00:48:31   been an iPad only peripheral [TS]

00:48:33   occurred to me to try it I did and it's exactly nothing has changed when as soon [TS]

00:48:39   as you plug the lightning adapter into the either the new iPhones it says this [TS]

00:48:42   this peripheral or or whatever it's called is not supported on this device [TS]

00:48:48   I wonder though if that's an oversight because it seems to me like I never [TS]

00:48:54   quite understood my camera connection kit didn't work with an iPhone it's [TS]

00:48:58   never been clear to me technically why that's the case you know if anything [TS]

00:49:04   iPhones now have just as much storage as iPads you know who knows maybe the [TS]

00:49:10   double the iPad's again but storage shouldn't be the limiting factor you [TS]

00:49:13   know should be up to you if you have a 32 or 64 gigabytes of storage what you [TS]

00:49:17   use it for ya I think that's absolutely true and I hope it isn't oversight [TS]

00:49:20   because especially now with a bigger screen phones it makes so much sense if [TS]

00:49:23   you're traveling and you have an iPhone 6 plus special you're not going to want [TS]

00:49:27   to bring an iPad with you but you might bring a camera with you might bring [TS]

00:49:30   something else like a DSLR I often take one with me especially when I go out of [TS]

00:49:34   town for this kind of photography I just don't use an iPhone 4 but the ability to [TS]

00:49:38   bring that all in the DSLR still dead that there's no there's no camera play [TS]

00:49:42   like there is car play so I need the iPhones do all the cool modern connected [TS]

00:49:47   stuff yeah you know hopefully it's an oversight because I do I think it's a [TS]

00:49:51   clear use coming at least two people on Twitter specifically you know and I take [TS]

00:49:55   it that they're either avid avid amateur and maybe even professional [TS]

00:49:58   photographers I didn't ask the details but that they you know go out in the [TS]

00:50:02   field with an iPad and use that as there in the field editing and storage device [TS]

00:50:09   and they would rather replace it with this you know for the obvious reason [TS]

00:50:12   that it's crazy small compared to an iPad integrated show off your portfolio [TS]

00:50:18   especially for photographers a lot of them like the iPad because it can carry [TS]

00:50:21   a lot of your graphics work with the photography worth two min the iPad 66 [TS]

00:50:25   possibly great for that too [TS]

00:50:27   trying to think if there is anything else that I left out of my review that [TS]

00:50:31   could use here but I can't think of anything I did why I'm [TS]

00:50:35   mention the two and see what you think about them but the two big 12 big and [TS]

00:50:45   one maybe is not as big but the two negative things I had to say about the [TS]

00:50:49   apples decisions the first as the clearly the biggest is their decision to [TS]

00:50:53   keep the entry level on both phones at 16 gigabytes and so that the split [TS]

00:50:58   between 199 299 399 in 299 399 499 for the two phones is 1664 128 instead of [TS]

00:51:09   what to me looks more natural would be double the mall 32 64 128 and I i really [TS]

00:51:15   like I said in my in my review it almost seems punitive to only to ship one of [TS]

00:51:20   these with only 16 gigabytes I mean the original iPhone the most popular model [TS]

00:51:26   of it and back in 2007 had eight gigabytes so the only double it since [TS]

00:51:30   the original eight product generations ago is ridiculous and then I forgot [TS]

00:51:35   about this because I bought my iPhone on day one but Apple like six months after [TS]

00:51:39   the original this is the original iPhone the original one the one and only got 22 [TS]

00:51:44   G networking they shipped a 16 gigabyte model of it like in January or something [TS]

00:51:50   like that [TS]

00:51:51   remember that the price cut they also increase the storage yeah so in other [TS]

00:51:56   words the low-end iPhone six-plus today has the same amount of storage as the [TS]

00:52:03   high end original iPhone back in 2007 that to me is it's just not hard drive [TS]

00:52:10   space on the low end of 2007 MacBook yeah it's really and a keep seeing [TS]

00:52:15   everybody today as they upgrade to iOS aid is running into these problems were [TS]

00:52:19   you need like it wants for four gigabytes free two or four and a half [TS]

00:52:24   gigabytes free to do the OS update well how about how are you going to do if [TS]

00:52:30   you've got a 16 gigabyte iPhone today how in the world are you gonna have for [TS]

00:52:33   gigabyte read next year when I was nine comes out and it's it's worse in some [TS]

00:52:36   ways because there is there still selling in eight gigabyte iPhone 5 CNA [TS]

00:52:40   they're sold out models in India and China and other BRIC countries before [TS]

00:52:45   and maybe they'll be fiiiine gigabyte iPhone 5s eventually who knows and that [TS]

00:52:49   last year you know there was no way I could recommend that phone to anybody [TS]

00:52:52   it's just it's almost unusable that point and now 16 feels like that I only [TS]

00:52:57   had eight gigabytes in with the size of iOS I honestly wonder how if you took [TS]

00:53:03   one and did a factory restore on and wiped all of your personal stuff off [TS]

00:53:07   every photo you have ever taken none of your own music do a factory restore is [TS]

00:53:12   there going to be enough room to install iOS nine over the air I I don't even [TS]

00:53:15   know if that's true I mean it's to me that's crazy [TS]

00:53:20   give in what has to be the relatively low price differential Apple would pay [TS]

00:53:27   to double those it's a good word for it as an analogy to airlines and how you [TS]

00:53:34   have economy class business class and first class and how many classes [TS]

00:53:39   deliberately made more miserable and effort you know maybe up so the premium [TS]

00:53:43   seating options at an extra 50 bucks whatever and that's the typical [TS]

00:53:47   marketing thing is how the entry level model that gets people in the door but [TS]

00:53:50   that entry level model maybe they they still believe that it was 32 gigs more [TS]

00:53:55   people would opt for that and then be fewer people moving to the medium here [TS]

00:53:58   they really want the medium here to be the normal one [TS]

00:54:00   I guess that's the only explanation honestly that I think that has to be it [TS]

00:54:05   so I'm not trying to act stupid like I don't see that angle but I honestly [TS]

00:54:09   think that's beneath apple and in long in the long run whatever whatever [TS]

00:54:15   increase in active active selling average selling price they're gonna get [TS]

00:54:19   because of this that way they've made these tears however much money they [TS]

00:54:25   gonna make on that to me is probably gonna be less than the damage it's doing [TS]

00:54:30   to their brand by selling brand new iPhone six and 6 plusses that honestly I [TS]

00:54:36   think cannot be recommended by I really I would honestly say that you anybody [TS]

00:54:41   out there looking for buying advice pretend like those ones don't exist and [TS]

00:54:45   that the starting price is 299 and 399 contract for the 64 gigabyte models [TS]

00:54:50   whereas I think 32 gigabytes would be fine if you think that you know knowing [TS]

00:54:55   how much space you use on your phone now you know knowing how much of your music [TS]

00:54:58   and video collection you like to carry around on that device you know I like to [TS]

00:55:04   put my whole music library on the device which already puts me close to 64 or at [TS]

00:55:09   least in that you know over 32 and then with 128 I I'll 10 lie you know for the [TS]

00:55:16   last couple of months I've every couple weeks I have to delete stuff from my [TS]

00:55:20   phone because I get a warning that I'm used up the whole 64 gigs because of [TS]

00:55:23   shooting high def video and panoramic photos and stuff so I I really want and [TS]

00:55:28   can use the 128 but I can see how somebody who doesn't store their music [TS]

00:55:32   could easily get by with 32 and have room to spare next year to upgrade dials [TS]

00:55:36   nine and stuff like that but sixteen to me is is it really a disappointment [TS]

00:55:40   there's I've heard an argument from some people in the BRIC countries that all [TS]

00:55:43   the phones are used for me in those countries because of the way that data [TS]

00:55:47   plans are set up his you'll get just a phone with a little bit of data and [TS]

00:55:50   maybe Facebook messenger or bbm or something and is primarily a text-based [TS]

00:55:54   communications device because voice plans are so expensive and I also wonder [TS]

00:55:58   if this if the carriers mandate where there's some sort of agreement with some [TS]

00:56:02   feeling that they have to have the brand new iPhone at 199 still because it'd be [TS]

00:56:06   interesting to see they did keep around the 32 gigabyte iPhone 5s if they let [TS]

00:56:10   that just be the the 199 device and the new iPhone started at 299 with 32 gigs I [TS]

00:56:16   refuse to believe that if they made entry level ones 32 that it would [TS]

00:56:22   adversely affect their margins and again I say this knowing like I said on the [TS]

00:56:26   show with multi couple of episodes back it's so easy to armchair quarterback [TS]

00:56:31   this and and tell Apple to make these decisions that you know you they really [TS]

00:56:36   ought to spend more money and go from 16 to 32 whereas if you multiply out a [TS]

00:56:40   hundred million pounds per year and the difference even if it's only a dollar [TS]

00:56:44   per phone you know hundreds of millions of dollars and I agree you know hundreds [TS]

00:56:49   of millions of dollars is nothing to sneeze at even before Apple but in this [TS]

00:56:53   particular case it's it's just too much given away they use it and you know [TS]

00:56:57   they're really promoting these features you know with an improved camera which i [TS]

00:57:03   think is a [TS]

00:57:03   selling point a huge reason to upgrade for regular people in these cameras the [TS]

00:57:09   panoramic photos have gone to like 50 mega pixels or fifty megabytes or stored [TS]

00:57:14   I i forget but there there there like twice the size of the old panoramic ones [TS]

00:57:18   and you have the time lapse to you could take all those photos and combined into [TS]

00:57:22   a video in these are gonna be huge to generate huge amounts of content and [TS]

00:57:26   also have to wonder if they did go to 32 gigabytes of any difference will be made [TS]

00:57:29   up because people might buy more iCloud storage where they might buy more apps [TS]

00:57:33   because it can fit you know more [TS]

00:57:35   large-size gigabyte games on their phone it just seems like there's there's [TS]

00:57:41   better ways of getting people into the iPhone and be an amateur camera guy I [TS]

00:57:46   know how amazing it is that you can buy a camera now that there's two hundred [TS]

00:57:49   and forty frames per second slow motion right that's just a couple years ago [TS]

00:57:53   that was like a real I mean shooting that level of slow mo is expensive it [TS]

00:57:58   was hard to find on any kind of vaguely consumers camera now you have it on your [TS]

00:58:01   phone but by definition a hundred and 240 France perceptions double the [TS]

00:58:06   storage size of a hundred and twenty frames per second [TS]

00:58:09   did you see that for k-pop $4,000 on the App Store no no tell me about it so I [TS]

00:58:14   forget the manufacturer but there are well-known video production company they [TS]

00:58:18   made a really smart iPhone and iPad apps for example they're the ones who made [TS]

00:58:22   the appt that you can go out into a crowd with a bunch of different people [TS]

00:58:25   and everyone will send their video back to the same iPhone or iPad and you can [TS]

00:58:29   do multicam editing and so the new one basically uses the camera so the video [TS]

00:58:33   camera and takes multiple pictures in stitches and together in 24 K video [TS]

00:58:37   right on your iPhone while yeah there's there's really good camera stuff [TS]

00:58:43   especially to check that out what's the name of the app I have to look it up but [TS]

00:58:48   it's it does for KVD $1,000 I'm gonna be one of them for Keds I am rich but [TS]

00:58:54   actually useful for KVO $1,000 [TS]

00:58:59   desperate for cash right that's amazing I have to look that up [TS]

00:59:05   try to remember putting shown up yet but what else I you know I don't know I mean [TS]

00:59:15   I just read 4000 word review of the two funded you know I feel silly saying [TS]

00:59:20   there's not that much more to talk about but I don't know that there's not much [TS]

00:59:23   more to talk about iPod is a busy week for a busy week ok busy week how do you [TS]

00:59:28   spell that the eyes that why I W I G four K [TS]

00:59:32   he said why GWI G this week that seems like a weird name $4,000 I thought it [TS]

00:59:53   was interesting that they sold more phones than ever before by apparently a [TS]

00:59:58   long shot was four million pre-orders yea even with the whole pre-order system [TS]

01:00:04   shitting the bed almost completely yeah I saw you tweet I was up until I think [TS]

01:00:10   45 a.m. before I got my pre orders done eastern time yeah I was up later than [TS]

01:00:17   that that's not because it was only 3 a.m. Eastern time when they went live [TS]

01:00:22   with a host to go live yeah and apple.com the main store page then go [TS]

01:00:25   live but a couple friends of mine sent me direct links about an hour an hour [TS]

01:00:28   and a half later which actually worked I was on the west coast in Portland for [TS]

01:00:33   xoxo and so is midnight for us when it first went live and I tried last year I [TS]

01:00:40   used the app the app Apple Store app and at the stroke of midnight opening out [TS]

01:00:49   and it was like not ready yet [TS]

01:00:53   and then I reloaded I went back to home screen open era began and it was there [TS]

01:00:59   and it was ready and I was like you know 1200 15 and I clicked you know iPhone 5s [TS]

01:01:08   Space Gray 64 Verizon upgrade this phone that I'm on right now and you know [TS]

01:01:16   credit card authorization and belly 1201 30 I was done and I was it amy was with [TS]

01:01:24   me she did the same thing and you know then that was it I got an email and you [TS]

01:01:30   know the next Friday my phone came this time I spent two hours sitting there you [TS]

01:01:36   know when we're having drinks and socializing but I spent like two hours [TS]

01:01:39   in that I spend went to Apple Store DICOM and matter what I did I couldn't [TS]

01:01:44   go to work and I eventually had to resort to going to Verizon the appt was [TS]

01:01:48   for me the app started before the website did it would let me pick the [TS]

01:01:52   phone I wanted but the buttons to actually order it never activated yet [TS]

01:01:55   that's exactly what I well I had trouble getting there I would say most every [TS]

01:01:59   most times I tried I never even got that far in about one out of three times I [TS]

01:02:02   tried I get all the way to the part where it let me pick i phone sex [TS]

01:02:07   Space Gray 128 Verizon and the button to say add this to cart just never [TS]

01:02:14   activated such a tease [TS]

01:02:15   yeah but right next to me it worked for Amy eventually but just randomly you [TS]

01:02:19   know like 20 minutes in and she was there just sitting on that screen with [TS]

01:02:24   the inactive Add to Cart button and then all of a sudden the Add to Cart button [TS]

01:02:27   went live and that was it [TS]

01:02:29   everybody loves me so I don't know about that and it was strange just watching [TS]

01:02:34   the carrier sites some of them an hour later they came up earlier some people [TS]

01:02:39   could get to Verizon some couldn't get to AT&T some could in some got waiting [TS]

01:02:42   listed t-mobile took forever to it was they do this every year and they still [TS]

01:02:47   can't get their shit together and it's the most from Verizon's worked I don't [TS]

01:02:51   think that I had I went through in one shot with no bugs but it's such a design [TS]

01:02:55   nightmare and doing it on the phone makes it worse because their site is not [TS]

01:02:59   mobile optimized really small funds lots of pinching and [TS]

01:03:02   panning around but I was out I didn't have anything else to order with how to [TS]

01:03:06   use the phone and I i just you know it ends up I think I could have still [TS]

01:03:10   ordered the next morning and still gotten Friday delivery but that's good I [TS]

01:03:14   wanted the sex and I didn't want to take that chance that wouldn't come right [TS]

01:03:18   away you know that it would go two to three weeks delivery I have the Verizon [TS]

01:03:23   website design wise and in terms of the ways that they try to trick you and get [TS]

01:03:30   you to buy like get it with a protection plan get it with a car charger yeah [TS]

01:03:37   exactly it and just lay out of it and colors always read it just reminds me of [TS]

01:03:42   like what it would be like to like get your driver's license if the Soviet [TS]

01:03:47   Union restore and it's like it's like some kind of I don't know it's probably [TS]

01:03:52   like what the internet is like in north korea oppressive now and it's a company [TS]

01:04:00   that is designed to sell your phones cannot effectively on apple.com just [TS]

01:04:05   when responses I don't be too critical but if you're selling products that [TS]

01:04:09   involve mobile you really should work on ya says the guy who's his website isn't [TS]

01:04:14   yet responsive in whose number one platform for pages I was really I that's [TS]

01:04:19   the thing about me out about Apple gone respond apple.com going responsive as I [TS]

01:04:23   really thought that was the thing that I could I could still lean against and say [TS]

01:04:28   well I'm not the last [TS]

01:04:29   you know I'm going to last let me take a break here and thank thank our next [TS]

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01:05:23   new versions of their classes that very day that the new thing comes out so like [TS]

01:05:29   a new version of Lightroom comes out well then their course on lightroom is [TS]

01:05:33   updated if not the same day within a week because the courses are taught by [TS]

01:05:38   the sort of people who are beta testers of Lightroom really high-quality really [TS]

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01:05:51   quality nothing at all like homemade videos that you see on youtube it's a [TS]

01:05:57   great way to learn you learn at your own pace you learn at your own place but its [TS]

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01:06:48   along with the instructor as the course kozol really great stuff anybody is [TS]

01:06:55   looking to learn anything like this i really encourage you to check them out [TS]

01:06:58   and the best thing is is that I have a deal with lynda.com the same deal I had [TS]

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01:07:15   if it really as good as I'm telling you it is just do this [TS]

01:07:18   lynda.com Flash the talk show the talk show ly nba.com / the talk show and [TS]

01:07:27   you'll get seven days free to see if it worth your money before and that's how [TS]

01:07:32   confident they are so my thanks to lynda.com where you have any questions [TS]

01:07:39   about the iPhone 646 plus for someone from someone who's used it [TS]

01:07:42   not not that I can think of I gotta spend about 20 minutes with them in the [TS]

01:07:47   demo room to know where nearly enough to get my hands on him but I'm not sure I'm [TS]

01:07:51   gonna be able to make any sort of the tenant alive used them for a week but I [TS]

01:07:56   liked about your view is that used both of them for a period of time and that [TS]

01:08:00   really sort of cemented how the iPhone six-plus wasn't for you [TS]

01:08:04   yeah you know I'm not good at doing you know why I work slowly and I think [TS]

01:08:10   slowly and I really wish I wish that I had two weeks to do it so I could have [TS]

01:08:15   done a full week with each one it just seemed to me like if I switched back and [TS]

01:08:20   forth everyday all day for a week I'd never get a good sense of either so i [TS]

01:08:24   thought id 23 with the plus first then three with the sex and then write my [TS]

01:08:30   review on the seventh day and it you know when I went when I switched from [TS]

01:08:37   the plus and I you know I did I would say 98% of my i phone usage was on the [TS]

01:08:44   device I was using one or two things that I used my personal iPhone 4 because [TS]

01:08:49   I didn't have it on the review unit I could get you were working for example [TS]

01:08:57   thing and it was a weird you know that [TS]

01:09:00   you know this that the location settings in Iowa State of change to be more [TS]

01:09:06   fine-grained yeah well existing apps that have been updated for iOS aid it [TS]

01:09:12   puts them that want to use your location it puts them in a weird spot where they [TS]

01:09:17   like uber wasn't asking me hey can I use location services I never even got [TS]

01:09:22   prompted it would just give me an error and it gave me the error when I was [TS]

01:09:28   signing in I would take my email address and password and hit OK and instead of [TS]

01:09:32   saying your password is good you're in or your password wasn't entered [TS]

01:09:36   correctly tried again after I hit sign in it would say your location can be [TS]

01:09:40   determined and I took me like days to figure this out and then I was I thought [TS]

01:09:45   oh it's not the phone its iOS age and went to settings location Hooper and its [TS]

01:09:52   neighbor was listed as one of the apps that wanted location but instead of [TS]

01:09:57   saying that it was set to don't allow or allow or allow only when I'm in the app [TS]

01:10:04   it was set to nothing was like nothing at all so if I tapped her and then just [TS]

01:10:09   sit here and let it use Mike occasional while I'm in the app then I went back to [TS]

01:10:13   burn it all work but in the meantime I had to order hoover's around San [TS]

01:10:17   Francisco had to use my real life so there's just one example of something [TS]

01:10:20   that I couldn't do everything other than that I used the review funds when I [TS]

01:10:25   switched after three days to the iPhone sex it was like wow this is a relief I [TS]

01:10:30   think it's almost an arguable that the iPhone 6 as a linear successor to the [TS]

01:10:34   iPhones that have come before the iPhone six-plus like you pointed out is really [TS]

01:10:38   something new and we know some people who had them for a while now and they [TS]

01:10:42   know that the comet assay was not a one-handed device kinda scared of [TS]

01:10:46   treating it with one hand it and I think it's really important that people think [TS]

01:10:50   of it as something else they might just get it thinking it's the next iPhone [TS]

01:10:53   yeah I do wonder like I wrote last year I do wonder whether there's going to be [TS]

01:10:58   some amount of buyers regret [TS]

01:11:01   where somebody goes in the store and it just looks so impressive because it does [TS]

01:11:05   I mean it is just a striking device physically and they're going to say wow [TS]

01:11:13   that looks so awesome I'm gonna get that one and then when they actually get it [TS]

01:11:17   they start running into problems like it's hard to get out of your pocket [TS]

01:11:19   while you're sitting down it's hard to put back in your pocket while you're [TS]

01:11:23   sitting down all night if you go into Best Buy and every television was [TS]

01:11:27   subsidized so they were all 200 or 300 dollars regardless of the size and you [TS]

01:11:32   just see a hundred and twenty into television its 300 bucks and you're [TS]

01:11:35   gonna make it yours and then you get home and heroes there's no way to get [TS]

01:11:39   that thing you unless you take down all had some I might be something like that [TS]

01:11:45   I don't know I compared it to like the way that people tend to buy [TS]

01:11:49   oversaturated TVs in Best Buy because when you look at them side by side [TS]

01:11:53   you're not really imagine you know you're not looking at it in the right [TS]

01:11:56   context and the extra saturation is striking and you think it looks good and [TS]

01:12:01   you get home and it's a you realize it's just way off and everything is it [TS]

01:12:06   doesn't look good it just looks vibrant I don't ask anybody out there are going [TS]

01:12:10   to be people that it is going to be a tremendous productivity boom for them [TS]

01:12:13   and they're gonna love it and they're going to survive with the small screen [TS]

01:12:16   before yeah I think it's you know but I think most people know I had to laugh [TS]

01:12:24   and I loved it I don't mention it online but I loved panzeri knows review I [TS]

01:12:29   thought it was such a great idea to you know maybe was like a happy coincidence [TS]

01:12:33   cuz you know his family already had the Disneyland trip planned but what a great [TS]

01:12:38   what a great stress tests for review units of a phone then something like [TS]

01:12:44   that which you know is you know naturally you don't have to contrive [TS]

01:12:48   reasons to shoot photos or videos [TS]

01:12:50   your family vacation at Disneyland you gonna want to shoot photos and videos [TS]

01:12:54   and the lighting conditions are all over the place cuz you might be out in bright [TS]

01:12:57   daylight walking around the park and then you gonna ride where it's super [TS]

01:13:01   dark I thought that was a great review but I had to laugh at his crazy idea of [TS]

01:13:09   masking the two phones in [TS]

01:13:11   Android Android smartphone cases and then cutting a hole through the [TS]

01:13:15   difference in the camera location like you don't have to do that [TS]

01:13:19   like he he should have reread the embargo agreement that you get from [TS]

01:13:25   Apple and you get a review [TS]

01:13:26   like you're allowed to use them in real life you don't have to hide them you [TS]

01:13:30   don't have to disguise them you know that there be no other way to do a real [TS]

01:13:34   world review you can go out and just use the phone and you don't have to they [TS]

01:13:38   give you cases you know to their cases so you can review the cases to have you [TS]

01:13:43   on but since I don't use a case in real life I don't use a case with my review [TS]

01:13:48   phones either I just use them there are rules i mean for example everybody knows [TS]

01:13:53   there's an embargo when you're allowed to publish any any kind of writing about [TS]

01:13:58   it and you're also not allowed in this part I I'm actually thinking about [TS]

01:14:03   emailing them and seeing if they might reconsider you're not allowed to post [TS]

01:14:07   any social media a photo that you've taken within which once or twice and I [TS]

01:14:13   stick to it but once or twice I can xoxo it kind of stunk because all the photos [TS]

01:14:17   I was taking I couldn't Instagram many of them have to like what they call [TS]

01:14:20   later gramm and that is sort of a it actually sort of makes it so that you [TS]

01:14:27   can't fully use these review funds the way I would use a real phone because I [TS]

01:14:31   do postings to Instagram photos to Twitter [TS]

01:14:34   you know that bunch of websites in the day that happens we'll say first iPhone [TS]

01:14:38   6 camera shots appear on social networks and Elana Flickr information I kinda see [TS]

01:14:45   what you know I am sure that's exactly why the rule exists and you know and I [TS]

01:14:50   it it's a very sit the way they have it now has a simple rule you can share [TS]

01:14:54   photos from taken with this camera over social network [TS]

01:14:57   simple yes or no you can't do it whereas what I guess I kind of want to do is I [TS]

01:15:02   wish I could do it without but with the rule that I can't say hey I took this [TS]

01:15:07   with an iPhone 6 you know here's a version of the same scene taken with an [TS]

01:15:12   iPhone 5 look at the difference you know in advance of the embargo date but just [TS]

01:15:17   posting you know without commenting on it [TS]

01:15:20   I don't know and I know like Instagram keep the EXIF data I know Flickr does so [TS]

01:15:27   Flickr I could see Flickr I could see why would I could see them making maybe [TS]

01:15:31   a white list of you can post to Twitter and Instagram if it if like EXIF data [TS]

01:15:37   stripped from those apps or something like that any website that makes [TS]

01:15:41   horribly compressed overly filtered words of your photographs or find [TS]

01:15:44   opposed to exactly right so maybe they can whitelist a few but anyway it's a [TS]

01:15:48   bit of a you know a bit of a hassle not be able to collect pens reno's review [TS]

01:15:54   too because he's approached he was a professional photographer and he knows [TS]

01:15:57   to look for things like how it handles saturated read that not everyone also [TS]

01:16:03   the Austin man piece that ran on his blog on the verge we took it with him to [TS]

01:16:07   Icelandic you know just to see I cannot ever be like that but I like to see what [TS]

01:16:12   the potential is with someone who really knows how to use a camera yeah his his [TS]

01:16:15   review made me feel so much better about not really having done any photo [TS]

01:16:19   photography testing of mind just ran out of time and just ran it didn't really [TS]

01:16:23   take any side by side of pictures to really compares I would've been a waste [TS]

01:16:28   of time anyway because his review blew it away in terms of depth and expertise [TS]

01:16:32   in terms of photography in the Middle Earth taken in the last 16 right so it [TS]

01:16:37   just made me laugh to the Panzer in a way around the world with his eye is his [TS]

01:16:41   iPhone sixes in these horribly janky cut up with hotel sisters Android cases when [TS]

01:16:48   he could've just used them out and about but I will say as somebody who did that [TS]

01:16:51   for the last week using it just out and about people recognized it like last [TS]

01:16:55   year I don't think anybody did like I had an iPhone Africa what color was I [TS]

01:17:01   had a gold gold 5s so I guess some people didn't notice there were some [TS]

01:17:06   people in those cuz I had a cold one and gold was new but if I had had a space [TS]

01:17:10   grey one nobody would have known even though space crazy different color than [TS]

01:17:13   the black that came before it [TS]

01:17:15   people just don't really notice you know its iPhones and iPhone the gold a couple [TS]

01:17:19   people notice but testing these two phones in a while especially the plus [TS]

01:17:23   just complete strangers would say oh my god is that the new iPhone over and over [TS]

01:17:29   and over again to the point where and I didn't want to be [TS]

01:17:33   photographed using it I don't want to be posting pictures of me using it so I [TS]

01:17:36   would say yes and you're allowed to you you you you know you can do not have to [TS]

01:17:40   lie you don't have to suddenly run away or something [TS]

01:17:42   yes i phone you know six plus a review unit from Apple but you're not allowed [TS]

01:17:49   to let people touch it and you're not allowed to demonstrated in a public way [TS]

01:17:52   so you can't say sure gather around employees of super duper burger and I [TS]

01:17:58   will show you the iPhone 6 place so you kind of have to be a little bit of a [TS]

01:18:03   jerk about it but but you don't have to hide it and it's you know you don't have [TS]

01:18:09   to lie about it or anything like that or put in that case the same as I did that [TS]

01:18:12   change as well no that's always been the same as far as widely since I've been [TS]

01:18:16   reviewing them which started with the Verizon iPhone 4 was much better way to [TS]

01:18:21   test if that if they if the embargo of the NDA with stricter than that he's [TS]

01:18:24   probably not be a functional test for you right we really wouldn't be if you [TS]

01:18:27   had to you know disguise it or something like that [TS]

01:18:30   locked in a room right because even if I had to put it in some kind of case it [TS]

01:18:35   would have affected my ability to judge just how pocketable it is without a case [TS]

01:18:39   I just really like anything's right so that was a great great extra key [TS]

01:18:47   paragraph article yeah it made me laugh though knowing the rules what do you [TS]

01:18:54   think about I guess if there's anything else that's controversial about the [TS]

01:18:57   design of the two phones at the camera nubbin for the boulders I'm calling I'm [TS]

01:19:02   not quite sure what they call it one thing a couple people on Twitter pointed [TS]

01:19:05   out and again because I don't use a case I guess it occurred to me but it didn't [TS]

01:19:09   really popped my forefront is for anybody who does use their iPhone in a [TS]

01:19:14   case which I do believe to be a majority if not an overwhelming majority of [TS]

01:19:19   iPhone users just out and about in the real world it seems to me like certainly [TS]

01:19:23   many people don't but it seems like most people do use a case and if you do use a [TS]

01:19:28   case it's absolutely irrelevant because even the thinnest of cases is going to [TS]

01:19:32   be thinner than the thickness of the Bulge around the camera lens yeah [TS]

01:19:38   absolutely and even [TS]

01:19:41   accessories like although clip [TS]

01:19:43   can have now have a use that as a guide to make sure that it stays in place when [TS]

01:19:46   they put it on ya it's you know I would never go so far as to argue that it's [TS]

01:19:51   there for a future and not a you know designed tradeoff but it is it's sort of [TS]

01:19:57   like a silver lining in in the trade off the iPod Touch had this two years ago [TS]

01:20:03   three years ago whenever that launched its because cameras [TS]

01:20:06   talks with the five elements and cameras really need depth as wetlands is [TS]

01:20:10   sometimes it's in the phones they wanna make super thin and that creates a huge [TS]

01:20:14   tension with the phone dinner they had to make a worse camera that I gonna do [TS]

01:20:18   that they did they did a miracle of Engineering with the iPhone 5 to get [TS]

01:20:21   that eight megapixel camera in there and I don't think they could I am sure they [TS]

01:20:27   try to think they could get into afghanistan is the ease and like you [TS]

01:20:30   said that was a compromise I had to make yeah well it's not you know I presented [TS]

01:20:36   three options first would be use a camera that fits flush and has worse [TS]

01:20:40   optimist I think that was out of the question because I believe a camera of [TS]

01:20:45   that size not only would certainly would have had worse optics than the one they [TS]

01:20:49   did include but it might have even had worse optics probably would have had [TS]

01:20:53   worse optics than the five ass 5 seed and that's just unacceptable they can't [TS]

01:20:58   sell the high-end iPhone with a camera that worse than the one from a year or [TS]

01:21:01   two before I just you know [TS]

01:21:05   inconceivable there is no magic option to just magically make it happen and I [TS]

01:21:10   seen it on Twitter handful of people on Twitter who have steve Jobs was there he [TS]

01:21:14   would have browbeat them into making a camera that was that then enough and [TS]

01:21:19   didn't sacrifice image quality well I that's not how it worked [TS]

01:21:24   you know a great motivator and he often drove people to do more than they could [TS]

01:21:28   think they could I don't think he bend the laws of physics and you know they [TS]

01:21:35   still do they did they know they do things like used Sony sensors used [TS]

01:21:39   components they don't the camera isn't entirely their own creation have a Sony [TS]

01:21:42   Centre in there which already places are starting limit on how far away the lens [TS]

01:21:47   has to be 22 [TS]

01:21:49   cover the whole center with an image so I'm gonna say that that was out I think [TS]

01:21:55   the choice came between doing what they did and having a boulder on the camera [TS]

01:22:00   lens or making the whole device as thick as needed beat us to sit flush with the [TS]

01:22:07   camera that they have and then there you know make the battery a little thicker [TS]

01:22:11   to to take advantage of that extra space where they couldnt thats the thing that [TS]

01:22:16   I've lot of people pushed back on my review about that they should have [TS]

01:22:20   because that would have been better there is it still would have been [TS]

01:22:23   thinner than the 50 S how is that not enough and then battery life for him [TS]

01:22:29   better on both phones you know that this is folly on Apple's part because it [TS]

01:22:34   would have been better for everybody because a little bit that much more [TS]

01:22:37   thickness wouldn't have mattered still would have been a phone and the battery [TS]

01:22:41   life but it's it's really interesting as a lot of people when Apple went to the [TS]

01:22:44   iPhone 5 and that was thinner than the iPhone for us that you just keep it the [TS]

01:22:48   same as before us and want more battery but everything really is a trade off and [TS]

01:22:52   I think Apple is more concerned as obsessed as they are with innocent they [TS]

01:22:56   made an entirely new back later to get it thinner I think that translates into [TS]

01:23:01   weight and I've gotta gotta Lumia 10:20 and that feels like a brick and the [TS]

01:23:07   Nexus fives about the same size and it feels even with the same size it feel so [TS]

01:23:11   much more because it's lighter and the iPhone six-plus felt smaller again then [TS]

01:23:15   a lot of those phones within the Galaxy know and I think I realized when they [TS]

01:23:18   went big one of their goals was to be light so that it didn't end up feeling [TS]

01:23:22   like a weaponized instrument in your hand [TS]

01:23:25   yeah it is I wrote my review its heavier the fuck the six is heavier than the 5s [TS]

01:23:32   but it doesn't feel have here because I think by you know by mass it's actually [TS]

01:23:38   lighter you know her purr purr volume it's it's lighter even overall it's it's [TS]

01:23:44   actually a little heavier and is that illusion thing again too because I had a [TS]

01:23:47   chance to see a bunch of people using them during the weekend [TS]

01:23:50   you look at it when you look at your iPhone 5 and it's that same feeling when [TS]

01:23:54   you look back on iphone4s now it looks like a standard little iPhone many at [TS]

01:23:58   once you see that because of the curves because of the way that is built it just [TS]

01:24:01   looks so much newer than the iPhone 5 and I think that whole thing combines [TS]

01:24:05   together to make the big size more acceptable I think it's reasonable that [TS]

01:24:12   perfectly reasonable to argue the side of the should have just made both owns a [TS]

01:24:17   little thicker to let the camera sit flush and put slightly bigger batteries [TS]

01:24:22   in perfectly reasonable I think it's not reasonable to argue that what Apple did [TS]

01:24:27   choose to do is also reasonable and that Apple simply prioritizes tennis and wait [TS]

01:24:34   a little bit more than other people do because I believe the iPod touch at [TS]

01:24:41   least it was certainly designed jobs are still around and Matt ship there was no [TS]

01:24:45   band that so i think you know that that's it's you know we're running out [TS]

01:24:51   of time to say no [TS]

01:24:53   actually Steve Jobs actually was there for that but that's the protruding [TS]

01:24:57   camera lens you can't say Steve Jobs never would have done it because he did [TS]

01:25:01   he was there when the iPod touch that has that was designed I don't think [TS]

01:25:09   people some people are said to the need to do they need to buy a case now [TS]

01:25:13   because otherwise if you put your phone flat on a table or something like that [TS]

01:25:17   the lens is gonna get scratched I don't think the lenses any more likely to get [TS]

01:25:20   scratched it was on the 5s because it's still a sapphire cover on the outside of [TS]

01:25:25   the land and if anything that the metal ring around it would be less likely to [TS]

01:25:33   have the you know the land actually touching the surface of the table they [TS]

01:25:37   are on I don't know it certainly doesn't make me want to put a case on it I'm not [TS]

01:25:40   worried I was about to ask you that because in the iPod Touch and holding it [TS]

01:25:43   right now the ring goes a little bit further the lands that does protect the [TS]

01:25:46   lens I didn't know that I think it does but it if you know it's very slight but [TS]

01:25:51   I do think that given that it would be sitting at a slight angle I think it [TS]

01:25:55   means that you know it's a perfectly flat table I don't think any part of the [TS]

01:26:01   lands would actually [TS]

01:26:02   would actually touch the table so I think if anything it's a little bit less [TS]

01:26:07   likely and some people are worried about it not being flush me put it down on his [TS]

01:26:10   back on a table but again the iPod Touch is one corner of the you can push out [TS]

01:26:14   that makes it does it wiggles a little bit on a perfectly flat table but it [TS]

01:26:19   doesn't bother me I mean in theory do I wish it were flush of course but you [TS]

01:26:25   know I same thing with the lines for the antenna lines you know people are asking [TS]

01:26:28   about you know i i didn't even mention manner of you what are their fine I [TS]

01:26:33   don't I don't think that they're bad I don't think they're good I mean you know [TS]

01:26:36   there's always some kind of concession to the antenna in every single I mean [TS]

01:26:41   the original iPhone had a big black plastic thing on the bottom of it you [TS]

01:26:46   know it's fine my wife actually thinks it looks good on the gold ones almost [TS]

01:26:52   like like the way that on like a handbag or like women's jacket or something like [TS]

01:26:57   that the pattern of the panel you know that sometimes at the seams of a piece [TS]

01:27:02   of clothing or something like that are meant you know they're stitched in the [TS]

01:27:05   different color you know that they look something like that so that's great yeah [TS]

01:27:10   one last thing before removing the funds I wanna [TS]

01:27:15   hopefully this will show up on the idea I've got three phones in front of me [TS]

01:27:23   right now the i-5 s the Sex and the six plus and I'm going to target the silent [TS]

01:27:31   switch on and off holding it up against the microphone so I start with the [TS]

01:27:35   iPhone 5s [TS]

01:27:41   right now here's the six did you hear that there was much harder to hear but I [TS]

01:27:51   heard it much harder to hear lower right so the six is a much quieter vibration [TS]

01:27:58   now here's the 66 + 6+1 one more its way loud it's really I'm just sitting here [TS]

01:28:12   and I'm actually a power down because I'm getting notifications and it's [TS]

01:28:17   allowed even sitting on my desk that I know that it they're showing up in the [TS]

01:28:20   idea for the show it's a really loud silence which almost problematically [TS]

01:28:25   show and even I double checked with Apple to make sure they get a unit with [TS]

01:28:29   you know that was abnormal in that regard they said no it is a little bit [TS]

01:28:33   louder it also way stronger it's like there's no way you can and that's a [TS]

01:28:37   concession to the idea that not as many people my pocket but they might put it [TS]

01:28:41   in a bag or purse or something [TS]

01:28:42   yeah I don't know maybe it's on purpose yeah maybe that is true I don't know but [TS]

01:28:47   I'm surprised more people haven't commented on it and the initial reviews [TS]

01:28:49   because it is a real difference especially compared to the regular six [TS]

01:28:53   which is even quieter than previous iPhones as interesting it's almost to [TS]

01:28:58   the point where it's like I don't even think you call it silent mode you'd call [TS]

01:29:01   it vibrate mode because it's it's not silent and I in a room I almost wonder [TS]

01:29:06   like in a room with you know there is like a meeting and people put their [TS]

01:29:11   phones in front of them you know it's it's going to blow most problematic that [TS]

01:29:15   that it was a lot of boardrooms and have trouble I don't know if you take one [TS]

01:29:22   last breath [TS]

01:29:22   karen thank our last sponsor last but not least our good friends at cover [TS]

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01:29:33   as their description of a met mine you want to get a new domain name go to [TS]

01:29:38   Harvard and comm it's the best it's funny thing about domain names because I [TS]

01:29:43   have I you know last few I have registered have not been a dot com [TS]

01:29:46   very few dot com and I've always thought hey dot com is all used up there's no [TS]

01:29:51   way you can get a thing on dot com you gotta go to some kind of new top-level [TS]

01:29:54   domain and entered our new friend Jason Snell just registered six cups [TS]

01:29:54   domain and entered our new friend Jason Snell just registered six cups [TS]

01:30:00   first dot-com still good names available even a dot com still good name specially [TS]

01:30:05   if you put two words together great name for a new site six colors dot com Europe [TS]

01:30:10   whatever you want to do you know go to Harvard they'll help you search they'll [TS]

01:30:15   help you find awesome domain names that are still available [TS]

01:30:19   they have all the big top level domains [TS]

01:30:23   a whole bunch of all these crazy new ones like . guru and dot club and got [TS]

01:30:29   coffee they have not mean I mean you name it they've got it you can go there [TS]

01:30:36   and do it and it's no hassle no spam no junk know trying to upsell you on things [TS]

01:30:42   aren't even related to domain names really good user interface for managing [TS]

01:30:47   it and the most amazing thing at all unique in the whole industry is there [TS]

01:30:53   free Valley transfer service so if you've got domains registered since the [TS]

01:30:59   nineties at three or four different registers all over the Internet or even [TS]

01:31:05   if you have all your domains at 1 registrar but it's a registry you're not [TS]

01:31:08   happy with which is very very likely if it's not over you sign up and hunger go [TS]

01:31:13   to their free Valley transfer service and they will transfer you to an expert [TS]

01:31:18   someone who does this as their full-time job you give them your credit you know [TS]

01:31:22   your information for the registrar or registrars where your demands already [TS]

01:31:26   are and they'll just go and moving all over and make sure all the DNS still [TS]

01:31:32   works any websites that are connected to still work that the mail records that [TS]

01:31:36   everything just happens [TS]

01:31:38   seamlessly and that all these little finicky details [TS]

01:31:41   managing the time to live and and all the stuff you have to worry about any of [TS]

01:31:46   it just let her take care of it and then all of a sudden they'll all be moved [TS]

01:31:50   over and everything will be better because however is better [TS]

01:31:54   some registrars even purposefully make it hard to move your domain names away [TS]

01:32:00   from them however knows all their tricks they'll help get around them they know [TS]

01:32:04   all the tricks and they'll do it with things that you wouldn't even think to [TS]

01:32:07   know [TS]

01:32:07   how to do it and it's free it's free [TS]

01:32:10   you don't pay extra so I like when you sign up for that however a reasonable [TS]

01:32:14   price but then if you want to use this valley service have to pay a couple [TS]

01:32:17   hundred bucks or something [TS]

01:32:18   no free it's free and they do it because that's how confident they are that once [TS]

01:32:23   you sign up for Hubbard you're gonna be a customer for life [TS]

01:32:27   all sorts of new things they've volume discounts on domain renewals so if you [TS]

01:32:33   have more allowed to me and you can get a volume discount with just ten ten [TS]

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01:33:17   chowder dhow DDR as in in joke reference to clam chowder go to have a dot com [TS]

01:33:24   sign up you'll save 10% on your first purchase using the code word promo code [TS]

01:33:30   i guess im really code word chowder so my thanks to over awesome awesome domain [TS]

01:33:36   name registrar and longtime friend of the show man we still have I was a to [TS]

01:33:40   talk about IIC skip the rest of them to cover that on future shows seriously we [TS]

01:33:45   just don't have time before you said I guess we could talk about Apple pay and [TS]

01:33:51   I'm wondering what what you think about that it's really interesting because I [TS]

01:33:55   have NFC everywhere around me series takes at McDonalds takes hit the gas [TS]

01:33:59   stations take it it's just everywhere so I have both my credit cards have little [TS]

01:34:04   NFC sticker on them [TS]

01:34:07   printing on them and you'll go up in you tap the gas pump you tap the cash [TS]

01:34:12   register and it just works and it's it's great and the idea of having that on my [TS]

01:34:17   iPhone so I don't my only concern with it if I ever drop my car deals [TS]

01:34:21   get up and go to our tap in for gas or tapping for food it'll take a while [TS]

01:34:24   before I realize it so having on my phone is hugely appealing that don't [TS]

01:34:28   have to carry those credit cards with me I don't have to worry about dropping [TS]

01:34:31   them and because they're doing it in such a secure way whether encrypting [TS]

01:34:35   everything they're they're putting it on the secure element and they're doing [TS]

01:34:40   this one-time credit card number it's it's even better than the convenience [TS]

01:34:44   that I would have with NFC some really excited [TS]

01:34:46   yeah I think it's one of those cases where what Apple said is exactly the [TS]

01:34:50   truth and there's no reason to be cynical about it but Tim Cook's [TS]

01:34:53   explanation that look everybody's tried to do this before they've all fallen [TS]

01:34:56   short in the reason a phone short is it they've come up with schemes that are [TS]

01:34:59   built around their own self-interest in other words I think because they want to [TS]

01:35:04   make a lot of money on it and a play rather than approaching it as let's look [TS]

01:35:09   at it from the perspective of the customer and just make their experience [TS]

01:35:12   better and let the trial outcome after that they're gonna make money on this [TS]

01:35:16   there's no doubt that Abdul know this isn't saying that Apple's doing it for [TS]

01:35:19   free and you know all the monies passing game but they're not making a lot per [TS]

01:35:23   transaction they're taking tiny little sliver of the transactions and they're [TS]

01:35:28   not asking retailers to install an apple backend system they're not asking [TS]

01:35:34   retailers to install Apple's proprietary iPhone only thing at the register it's [TS]

01:35:41   an industry standard it's already in hundreds of thousands of locations [TS]

01:35:44   they're just making it work easier than anybody else has and it's really just i [TS]

01:35:50   I think primarily just about making it another way that it's nicer to own an [TS]

01:35:55   iPhone than it is to own any other phone that's the main advantage to Apple it's [TS]

01:36:00   not about the fraction of a penny per transaction that they're gonna make [TS]

01:36:03   although I'm do you know they'll keep that money I think it's primarily a way [TS]

01:36:08   to just you know it you know why they sweat over the details of putting in a [TS]

01:36:14   higher 400 pixel per inch display on the iPhone sex cuz it's nicer for customers [TS]

01:36:19   you know i think thats what apple pays all about [TS]

01:36:22   and I therefore think and I meanness I don't think you know I think there's [TS]

01:36:26   some people are gonna roll their eyes but I think it's it's win win win it's [TS]

01:36:31   good for Apple because they will make some money on this and it will make [TS]

01:36:36   iPhones a little bit stickier as something that people are once they have [TS]

01:36:40   it they're gonna wanna keep buying them I think it's good for customers because [TS]

01:36:44   I think it's an amazing experience and we got to play with it like they did [TS]

01:36:48   have that I clay red you know play register setup at at the hands-on area [TS]

01:36:53   it's [TS]

01:36:54   if anything they're demo video in the in the keynote undersold how easy it is [TS]

01:36:58   it's really really convenient and then it's good for the retailers Apple isn't [TS]

01:37:04   charging them like some kind of crazy 7030 split they're not asking for an [TS]

01:37:08   exam in an amount of money they did get preferential treatment in terms of [TS]

01:37:13   getting the rate that was therefore when the card present rate as opposed to the [TS]

01:37:17   card not present right but I think that's fair and reasonable that they're [TS]

01:37:22   saying hey touch I D combined with the security measures we've taken is the [TS]

01:37:26   equivalent of card present its you know just a little bit more likely that this [TS]

01:37:31   is not a fraudulent transaction you know that they're not getting charged the [TS]

01:37:34   rape that get charged when you just read your credit card number to somebody over [TS]

01:37:38   the phone which is where you don't get card present cuz they don't see that you [TS]

01:37:42   have the card that PC ready for WBC called only Apple because if you think [TS]

01:37:48   back to when Google tried to do this it's gonna try to do TV is that they [TS]

01:37:53   didn't get by and they couldn't get things past carrier some carriers [TS]

01:37:56   blocked some carriers want to use their own because they have their own [TS]

01:37:59   called I suffered what they renamed at their own solution for these things and [TS]

01:38:02   they just they just couldn't get it deployed in Apple because they make [TS]

01:38:06   everything from the chip to the secure enclaves in the secure element all the [TS]

01:38:13   way up the OS and to the hardware it's better than having the credit card [TS]

01:38:17   present because I can just drop my NFC card and someone else can pick it up and [TS]

01:38:20   go tap things there's no password is nothing required this needs my passcode [TS]

01:38:24   or my fingerprint and that I think makes it I heard a rumor that it was after [TS]

01:38:29   target and a half after a lot of the credit card breaches that the industry [TS]

01:38:33   started listening that they weren't as receptive [TS]

01:38:35   before and i think is really telling that they had lunch partners a demo the [TS]

01:38:39   target app in the Apple Store app and it's not just the thing that you can use [TS]

01:38:43   in registers they because again only Apple they have the apps they made a [TS]

01:38:47   solution that works on the phone in physical real-world stores that works on [TS]

01:38:51   line with apps and that works based on a physical skin connection with the watch [TS]

01:38:56   and that that isn't very robust solution [TS]

01:38:59   yeah it's very very true and you know I guess said win-win-win the retailers are [TS]

01:39:06   happy to use it the banks are happy to use it cuz there so they seem so [TS]

01:39:10   confident that you know what Apple's come up with is going to increase [TS]

01:39:13   security and fraud is such a huge time and costs and PR sink for the banks and [TS]

01:39:22   for retailers right i mean you know the target CEO lost his job over the tobacco [TS]

01:39:29   that that happened to them last year it's a real problem this seems like you [TS]

01:39:33   know if it works as advertised is a completely credible solution and it was [TS]

01:39:39   so it really is it better for every party involved nobody's paying any sort [TS]

01:39:44   of there's no tradeoff for anybody as opposed to something like let's just [TS]

01:39:48   compare it to the seventy thirty split for on-device content that sold on the [TS]

01:39:55   phone and I think that's you know there's a you know years long argument [TS]

01:40:01   that hey that's too much you know that you know Barnes and Noble shouldn't have [TS]

01:40:04   to spend you know or can't afford 30% margins because they're paying you know [TS]

01:40:09   they're paying the same agency model for books that anybody else's you know [TS]

01:40:15   should Amazon let can dole you know use in-app purchases know why don't day you [TS]

01:40:21   know there's all sorts of arguments to be made there where where the seventy [TS]

01:40:24   thirty split depending on your perspective may not be in the interest [TS]

01:40:27   of whoever selling the goods [TS]

01:40:29   there's no there's no downside like that without will pay its really is better [TS]

01:40:33   for everybody and there was some confusion because some people thought [TS]

01:40:36   that the seventy thirty split wood would be a free sample as amazon.com amazon [TS]

01:40:41   app [TS]

01:40:41   used it not the one for the candles or before the actual buying goods but the [TS]

01:40:44   seventy thirty was never for physical goods it was always for the digital [TS]

01:40:47   distribution within apps so their fire anyone target everyone can adopt this [TS]

01:40:51   and all they're doing is the AppleCare till last segment and and keep it short [TS]

01:40:57   because I don't want to just regurgitate your excellent excellent Iowa State [TS]

01:41:01   review which anybody who's listening to the show if you haven't put in the show [TS]

01:41:05   knows but go read it it is long is twenty thousand words it is booklet but [TS]

01:41:10   it is worth it and its to meet definitive what are the the things the [TS]

01:41:18   little things in Iowa City you think people are most likely to overlook like [TS]

01:41:22   what do you know a couple of things that people who listen to the show maybe [TS]

01:41:25   think that they're tuned in to what's new in Iowa State they've seen the [TS]

01:41:29   keynote at the BBC but that I go I didn't know about that I think there's [TS]

01:41:35   21 is really big and and some are really small the really big thing is because [TS]

01:41:39   there's names like extensibility and there's all sorts of different things [TS]

01:41:42   like widgets and action custom actions custom keyboard custom sharing items but [TS]

01:41:47   when you come down to it the the huge transformation from me with between iOS [TS]

01:41:51   7 and Iowa State is that entirely reverse before everything was pull if [TS]

01:41:56   you wanted to do something you had to leave what you were doing go to another [TS]

01:41:59   app for example just sending a voice memo you want to leave messages go to [TS]

01:42:02   the voice memo app create a voice memo bring up the embedded message deed and [TS]

01:42:07   then use that to send it through messages then go back to messages [TS]

01:42:10   continue your conversation and it's like it was like that for so many things if [TS]

01:42:14   you wanted to share a URL in an anon integrated applicable plus you have to [TS]

01:42:19   go with the web copy the oil one password yet to launch one Password copy [TS]

01:42:23   the password timeout and now everything is the model is so much more towards [TS]

01:42:27   push data we're from interactive notifications you can keep playing your [TS]

01:42:31   game keep watching your movie quickly answer i message you pull down [TS]

01:42:35   notification center the widgets right there [TS]

01:42:38   the Android model was always told century to me because you had to leave [TS]

01:42:41   go to the home screen patient home screen find a way to get it really [TS]

01:42:44   didn't save you that much time being a notification centers whose you so much [TS]

01:42:48   time storehouse now if you don't have to go to store house and then [TS]

01:42:52   you open up the image picture and choose images you can be in photos you can use [TS]

01:42:56   filters in there you can do think that sharing options so many aspects of iOS [TS]

01:43:01   now bring the stuff to you where you are and that is such a fundamental change to [TS]

01:43:06   how I'm using my iPhone and I think federico did a great job explaining that [TS]

01:43:10   to that it's called revolution I think that's over overused but just a change [TS]

01:43:16   in work clothes made it less of a choice made it much more much much media device [TS]

01:43:21   work for me much more than it ever has before [TS]

01:43:24   yeah it almost like the way that to me that they broke down the UNIX you know [TS]

01:43:35   we're talking forty year old UNIX multitasking model to a lower level with [TS]

01:43:43   the original iPhone in 2007 which was you know hand far and wide by people for [TS]

01:43:52   not supporting multitasking which was held up by the ignorant as sort of you [TS]

01:43:59   know like it's sort of a baby OS that can't do multitasking whereas anybody [TS]

01:44:05   with any sort of clue would realize what they started with Mac OS 10 which is [TS]

01:44:10   UNIX they took multitasking out right this isn't like Mac OS was back in the [TS]

01:44:17   nineties or Palm OS or something like that where there was a non multitasking [TS]

01:44:21   operating system that grew to a point where they had had a regional demo is [TS]

01:44:27   Steve Jobs when he showed play music the phone rang the music faded away he [TS]

01:44:30   answered the phone he went into the web you went to email he went that blue [TS]

01:44:34   peoples minds who knew multitasking time right in there were things that did [TS]

01:44:38   multi task but there are a lot of others that didn't and that it you know you hit [TS]

01:44:42   the home button and the Apple exit and you know when you realize that it would [TS]

01:44:47   start all over again [TS]

01:44:48   it was all based on the constraints that incredible constraints of the device [TS]

01:44:53   with limited ramen and limited you know CPU that eighty five times less powerful [TS]

01:44:58   than the one we have sex but it was also you know not just those technical [TS]

01:45:04   constraints but I think it was a reimagining of the user experience of a [TS]

01:45:07   personal computer that could you'd want to do things like respond to a text [TS]

01:45:12   message while you're watching a video and that they've built it back up with [TS]

01:45:18   XP see in a way that really makes a ton of sense and you don't even have to [TS]

01:45:26   think about it too much from a user's perspective right it's just there's [TS]

01:45:30   there's a notification from Renee's asking what time the show's gonna start [TS]

01:45:34   tonight and I'm watching Yankees game you just put down a little bit respond [TS]

01:45:37   right there and I didn't have to interrupt the video stream but at the [TS]

01:45:42   same time [TS]

01:45:43   solve so many problems from a typical users perspective of what can happen [TS]

01:45:50   with the traditional multitasking where everything just gets to run and runs [TS]

01:45:55   forever of Unix where you know your whole thing can get slowed down because [TS]

01:46:01   everything's running in the background [TS]

01:46:03   unchecked and not even a mention the security and privacy issues it's [TS]

01:46:10   incredibly or do the same thing you're on a website you want to quickly check [TS]

01:46:12   the score you can just pull down notification center and the score is in [TS]

01:46:15   there and you just put it back up you go right back to where you're doing which [TS]

01:46:19   is a change the multitasking was great you could happen occasionally go right [TS]

01:46:22   to the app but then to get back to where you worry about to leave that app double [TS]

01:46:26   tap if you remember to do that go back to the fast a picker take the app you [TS]

01:46:29   had or another app it was just it was not ideal and the other advantage to [TS]

01:46:35   like the security the privacy that's enormous because if you're answering a [TS]

01:46:38   message in the Facebook app Facebook has no idea what you're typing in that is [TS]

01:46:41   completely separate but if for example if you have a facebook notification [TS]

01:46:46   another app and Facebook is being a memory hog and jetsam get rid of it that [TS]

01:46:50   notification is completely independent you'll still be typing your message or [TS]

01:46:54   answer notification you'll never even notice what's happening with the [TS]

01:46:56   container up in the background [TS]

01:46:58   that's a huge reliability Boone yeah the real maybe the best layman's terms way [TS]

01:47:03   to think about extensions and these things is that they really are like many [TS]

01:47:07   apps that run in their own little mini sandbox and it takes an explicit user [TS]

01:47:13   action to punch through that which is a great way of doing it [TS]

01:47:16   Yeah Yeah what about anything else that's sort of like easily overlooked [TS]

01:47:21   wow I can't believe that sort of you know I can I didn't know about that [TS]

01:47:26   there's a lot of really nice things for example of here in Safari new iCloud [TS]

01:47:30   tabs you can you can get you can close iCloud tabs on other devices from the [TS]

01:47:35   device that you're using which is I did not know that that's why i doing the [TS]

01:47:40   show it's that is a feature I've wanted ever since they invented by club owner [TS]

01:47:44   so many things are feeling it I also love that you can go to the settings and [TS]

01:47:47   go to the settings for any app and you go into them and there is a test for [TS]

01:47:50   notifications there in a tab for privacy there maybe I don't I don't know how to [TS]

01:47:55   find that and they made it easy for developers to get to that but i just go [TS]

01:47:58   there and I can see what this has permission for an internal monitoring [TS]

01:48:01   them off [TS]

01:48:02   explained to me confused about explained to me [TS]

01:48:07   user versus remote notifications which has a new distinction that didn't exist [TS]

01:48:11   before now it does so another developer so did the cab rental mins tape [TS]

01:48:17   explanation for this but my understanding is right now you're [TS]

01:48:20   automatically opted into the the remote notifications and what that does is [TS]

01:48:24   things like background refresh so a developer can send a silent notification [TS]

01:48:29   in essence to tell your app that there's new content to download or there is a [TS]

01:48:33   new messages are new timeline to pull in and it'll just go and do that in the [TS]

01:48:37   background and your automatic adopted into that you can choose to go and opt [TS]

01:48:40   out of it but they just want that to work they don't any confusion and that [TS]

01:48:44   is now separate from the user facing notifications like a message [TS]

01:48:48   notification or a reminder and invitation or something [TS]

01:48:53   third-party keyboards have you tried any yet I tried several of them they work in [TS]

01:48:59   the same way you download an app the app with the third party keyboards is that [TS]

01:49:04   they're not as easy [TS]

01:49:06   to install when you download a widget for example you pull down notification [TS]

01:49:09   center it tells you there's a new widget you tap the edit button you can add it [TS]

01:49:12   right there [TS]

01:49:13   the keyboards they don't tell you there's a new keyboard so you can [TS]

01:49:15   download it [TS]

01:49:16   you go to the keep you put the keyboard there's no indicator that says it's a [TS]

01:49:19   new keyboard available they have to tell you in the Apple you have to know to go [TS]

01:49:23   to Settings keyboards at third party keyboard and then enable it and also [TS]

01:49:27   because the container ops are so small if you have a really hefty keyboard a [TS]

01:49:31   lot of predictive text engines or something that has to stay in the [TS]

01:49:34   container apps after granted access there's a crack full access button on [TS]

01:49:39   the keyboard than it has to be able to talk back and forth with his apt to do a [TS]

01:49:42   lot of the higher level stuff doesn't have to say that doesn't seem appealing [TS]

01:49:45   to me it's a little buggy as well because it'll is sometimes referred to [TS]

01:49:50   the wrong keyboard so it's not it's not perfect yet but it's this is [TS]

01:49:53   extensibility its extensibility 0.9% on 1.0 there's just so much stuff and as [TS]

01:49:58   such a fundamental change that I can't even imagine how many bugs there [TS]

01:50:02   squashing even as it shipping what's your take on quick type quick type is [TS]

01:50:06   the new predictive text thing which shows a couple of words above the [TS]

01:50:10   keyboard it takes like an extra row of keys above the keyboard instead of just [TS]

01:50:14   showing you one suggestion in line I still have to have been using it since [TS]

01:50:19   died I installed at the first day WDC I think you laughed at me I did but I like [TS]

01:50:25   that I like to see where it is almost immediately in force myself to use it [TS]

01:50:28   and I still don't remember to use it cuz I'm so used to typing the traditional [TS]

01:50:33   way on an iPhone yeah yeah that's exactly why I almost don't have an [TS]

01:50:37   opinion on it because I don't even look at it because I just type to a vote is [TS]

01:50:40   typed my habits are so ingrained there's two changes to iOS that makes me feel [TS]

01:50:45   old in a way and one is that there's so many people especially who used on iOS [TS]

01:50:49   devices were used to SwiftKey or swipe and they really wanted in an Apple [TS]

01:50:53   keyboard was outdated in that regard but also you take something like iMessage [TS]

01:50:57   and you as much as we might ease Ben Thompson about using line and sneezing [TS]

01:51:03   like having full conversations and stickers there's a whole generation of [TS]

01:51:06   people who instant messaging is really instantly you touch something and it [TS]

01:51:09   goes and it makes me so nervous because Apple's doing that now and for arbitrate [TS]

01:51:14   Rex texting they can't do that when you're finished typing but if you hit [TS]

01:51:17   like location in the message think it just goes if you hit if you if you that [TS]

01:51:22   new radio interface to make up with messages slide up it doesn't populate [TS]

01:51:26   the field and then let you hit Send in someone afraid like I would do it just [TS]

01:51:30   goes to the instance BS so fast it does that with images to send an attachment [TS]

01:51:35   to pick the image and say use this image and it sent the message it doesn't sit [TS]

01:51:40   there in the text field as a message waiting for his second stint in the [TS]

01:51:45   temporal now almost like snapchat where it'll by default it will expire in two [TS]

01:51:51   minutes unless you say keep it and then it'll tell the other person your message [TS]

01:51:55   has been capped or they've stopped doing it they're they're they're being very [TS]

01:51:57   transparent in what's being done in where that's good yeah I'm curious to [TS]

01:52:01   see how sound bites play out cause I have I've had it on a beta phone all [TS]

01:52:05   summer but I haven't had a chance to use it because the sound bites don't really [TS]

01:52:08   work unless everybody's on Iowa seed if you're if you send one to somebody is [TS]

01:52:12   still on I was 7 or on the device they just get like audio file attachment [TS]

01:52:17   which they can click and play but it's it sounds like you're giving them as [TS]

01:52:22   shit sandwich you know you're a word doc file instead of just typing out your [TS]

01:52:28   email but with everybody on iowa say if you're you know your correspondent is on [TS]

01:52:32   I was a den they can play it just taken to play it by lifting the phone to their [TS]

01:52:35   ear yeah it's great on the lockscreen 28 and clearly we're playing with this a [TS]

01:52:39   little while ago he sent a message and it shows up and says lift listen so you [TS]

01:52:42   pull it up and you listen to the message and then you can record another message [TS]

01:52:45   you put it down and sends it it becomes almost like a walkie talkie just [TS]

01:52:48   cleaning the sound bites back and forth [TS]

01:52:52   the one last thing for a wrap-up is an and that fast contacts didn't make sense [TS]

01:53:01   to me at WBC this is now when you gonna multitasking you double tap home and [TS]

01:53:07   above your multitasking windows there's a row of your recent recipients are [TS]

01:53:13   contacts just seemed weird to me like they were just shoving something in the [TS]

01:53:18   empty space all the center makes a bit more sense to me with that communication [TS]

01:53:22   button on the Apple watch because it's the same thing it's like we're gonna [TS]

01:53:27   make it really easy to just sort of very quickly no matter what you're currently [TS]

01:53:31   doing somehow communicate with the people who you communicate with most [TS]

01:53:37   frequently both Iowa State and the watch seem to be a concerted effort to make [TS]

01:53:42   blogging authentication remote control and communications really work well and [TS]

01:53:48   work quickly there was in the earlier versions those contacts with all the [TS]

01:53:52   time and I thought you know maybe that's not good for privacy if you didn't want [TS]

01:53:55   anyone glancing at who you were talking to especially get complicated [TS]

01:53:58   relationships you can hide those now but if if you're fine with that you have [TS]

01:54:02   both your favorites and your reasons and you tap those and you can instantly [TS]

01:54:04   FaceTime call them message them it's once you get used to it it's super quick [TS]

01:54:09   run up against two hour mark we could go on for another two hours but that's [TS]

01:54:14   where they make next week Rene Ritchie a time or dot com shout out some of your [TS]

01:54:22   podcasts sure I do a podcast called debug with guy English generate with [TS]

01:54:27   Mark Edwards and said clifford and with our mutual friend a viscous and guy do [TS]

01:54:33   vector and review shows remember that I wasn't going to but you can go ahead now [TS]

01:54:42   those are all good friends and those are all good shows your your back-to-back [TS]

01:54:48   haven't known you got the two hardest working podcasters who still managed to [TS]

01:54:53   write thousands of words of week back-to-back shows so I gotta have [TS]

01:54:59   somebody lazy on next week I'm so happy about about study Jason and his new site [TS]

01:55:03   six colors and its new podcast upgrade is because he's making a lot of content [TS]

01:55:07   again and I love the content that he makes yeah there's just so much so so [TS]

01:55:10   funny consumer can be so slow and then all of a sudden so much happens and it's [TS]

01:55:14   like the whole macworld thing in the snow thing we could go on forever never [TS]

01:55:20   even brought up the whole stupid markdown thing from two weeks ago never [TS]

01:55:23   even mentioned it to you and I hardly even broached the the watch it's you [TS]

01:55:31   know too much to so much to talk about the next you know by the time were done [TS]

01:55:34   talking about it will be out there for the next event October anyway thank you [TS]

01:55:39   so much [TS]