The Accidental Tech Podcast

00:00:00 ◼   ► we need more investigative journalism [TS]

00:00:02 ◼   ► known actually I mean with the exception [TS]

00:00:03 ◼   ► of I guess 9to5 mac and Bloomberg [TS]

00:00:07 ◼   ► because they got what's-his-name like [TS]

00:00:09 ◼   ► who's out there digging through [TS]

00:00:10 ◼   ► dumpsters to find out what the new Mac [TS]

00:00:12 ◼   ► Pro is going to be let's get some [TS]

00:00:13 ◼   ► journalism old fashion journalism on [TS]

00:00:15 ◼   ► this I think first Apple needs to figure [TS]

00:00:18 ◼   ► out what the new Mac Pro suppose yeah [TS]

00:00:19 ◼   ► well you know if you dig through [TS]

00:00:20 ◼   ► dumpsters and find out like you know too [TS]

00:00:23 ◼   ► bad they don't use paper anymore but [TS]

00:00:24 ◼   ► like find out there just now having [TS]

00:00:26 ◼   ► meetings about what they might do about [TS]

00:00:27 ◼   ► this like you can get time lines on it [TS]

00:00:29 ◼   ► but anyway as time passes and we wait [TS]

00:00:31 ◼   ► for wec to appear things could leak [TS]

00:00:33 ◼   ► let's you know let's find stuff out [TS]

00:00:36 ◼   ► let's get some engineers drunk let's [TS]

00:00:38 ◼   ► find out some answers yeah because that [TS]

00:00:40 ◼   ► always works all that gets you as a [TS]

00:00:42 ◼   ► pre-release iphone yeah that's the only [TS]

00:00:44 ◼   ► thing that works yeah I mean I can spoil [TS]

00:00:46 ◼   ► it for you right now John you're not [TS]

00:00:48 ◼   ► going to know until like it launches the [TS]

00:00:51 ◼   ► two things that you're going to complain [TS]

00:00:52 ◼   ► about and commit yourself not to buy it [TS]

00:00:54 ◼   ► about you're not gonna know the price [TS]

00:00:55 ◼   ► ain't not going to know the GPU choice [TS]

00:00:57 ◼   ► ah the GPU choice could leak like if [TS]

00:01:00 ◼   ► they're using nvidia i feel like i could [TS]

00:01:01 ◼   ► leak right and if they are using nvidia [TS]

00:01:03 ◼   ► they're going to be they're going to be [TS]

00:01:04 ◼   ► using pascal it might leak that they're [TS]

00:01:06 ◼   ► using in video but it wouldn't it [TS]

00:01:07 ◼   ► wouldn't leak like which one they're [TS]

00:01:09 ◼   ► using you know that it would leak that [TS]

00:01:10 ◼   ► are using pascal architecture would just [TS]

00:01:12 ◼   ► be a question of like which part but [TS]

00:01:14 ◼   ► like even that would be enough like I [TS]

00:01:15 ◼   ► said you know to be exciting it's been [TS]

00:01:20 ◼   ► so long since we talked a lot has [TS]

00:01:23 ◼   ► happened in the news this week of april [TS]

00:01:25 ◼   ► eighth or ninth or whatever right you [TS]

00:01:29 ◼   ► know today as we talk has obviously got [TS]

00:01:31 ◼   ► to be april 12 2017 of course this but [TS]

00:01:35 ◼   ► rather than talk about the exciting news [TS]

00:01:38 ◼   ► that has happened this week we thought [TS]

00:01:40 ◼   ► we'd talk more about what has happened [TS]

00:01:42 ◼   ► say early last week maybe before april [TS]

00:01:46 ◼   ► sixth indeed yeah we thought we'd just [TS]

00:01:49 ◼   ► do a recap because why wouldn't we and [TS]

00:01:51 ◼   ► and so here we are and so that that [TS]

00:01:55 ◼   ► amazing news about nintendo that [TS]

00:01:57 ◼   ► happened you know just a couple of days [TS]

00:01:59 ◼   ► ago on the 10th through the 11th we're [TS]

00:02:01 ◼   ► going to save that for next week the [TS]

00:02:03 ◼   ► good news is we've covered everything [TS]

00:02:04 ◼   ► that we could possibly cover about the [TS]

00:02:05 ◼   ► mac pro so we don't have to talk about [TS]

00:02:06 ◼   ► it until it comes out in 2019 so let's [TS]

00:02:09 ◼   ► talk about some other things do we [TS]

00:02:10 ◼   ► really have no follow-up trademark [TS]

00:02:13 ◼   ► about the mac bro that Casey get through [TS]

00:02:15 ◼   ► his little song and dance don't worry [TS]

00:02:17 ◼   ► don't you worry all right I can't even [TS]

00:02:23 ◼   ► take this seriously because I know that [TS]

00:02:24 ◼   ► I'll be murdered if I don't bring up Mac [TS]

00:02:26 ◼   ► Pro stuff so here we go kids that crunch [TS]

00:02:31 ◼   ► the things I do for you to I hope you [TS]

00:02:33 ◼   ► appreciate me I'm so sorry Casey I'm [TS]

00:02:36 ◼   ► just so sorry for you for during this [TS]

00:02:38 ◼   ► time I know this is this is a very [TS]

00:02:41 ◼   ► difficult time to be on on our podcast [TS]

00:02:44 ◼   ► during Mac for a week and back for a [TS]

00:02:47 ◼   ► week a week right you should be me it's [TS]

00:02:50 ◼   ► Mac Pro's ear yeah i'm going to call [TS]

00:02:53 ◼   ► this the the year of mac pro and we're [TS]

00:02:55 ◼   ► just going to keep calling it the year [TS]

00:02:56 ◼   ► of mac pro until they release one right [TS]

00:02:58 ◼   ► which might be a whole other year right [TS]

00:02:59 ◼   ► uh anyway all right let's do a little [TS]

00:03:02 ◼   ► follow-up about the mac pro and then [TS]

00:03:04 ◼   ► hopefully we can move on techcrunch matt [TS]

00:03:07 ◼   ► pans reno and team at techcrunch have [TS]

00:03:10 ◼   ► posted the full transcript of their [TS]

00:03:12 ◼   ► meeting i guess he recorded it by some [TS]

00:03:14 ◼   ► mechanism and had hammer one of his [TS]

00:03:17 ◼   ► people go ahead and transcribe it also [TS]

00:03:20 ◼   ► we will put that in the show notes i've [TS]

00:03:22 ◼   ► yet to have a chance to even look at it [TS]

00:03:24 ◼   ► there are definitely parts as much as I [TS]

00:03:26 ◼   ► snark that um that I that I think are [TS]

00:03:28 ◼   ► interesting that I'd like to read a [TS]

00:03:29 ◼   ► little more about but I have another [TS]

00:03:30 ◼   ► chance yet so you can check that out in [TS]

00:03:33 ◼   ► the show notes is that really the only [TS]

00:03:36 ◼   ► Mac Pro follow because how many other [TS]

00:03:38 ◼   ► topic I see the topic is anyway we'll [TS]

00:03:40 ◼   ► get to it on the transcript I read the [TS]

00:03:43 ◼   ► whole transcript and of course surprise [TS]

00:03:45 ◼   ► surprise the you know the people they [TS]

00:03:47 ◼   ► had their reporting on it did a good job [TS]

00:03:49 ◼   ► reporting on it like there's any [TS]

00:03:51 ◼   ► important information in the transcript [TS]

00:03:53 ◼   ► that you're missing you can read it just [TS]

00:03:54 ◼   ► to get a flavor of what they said and [TS]

00:03:56 ◼   ► stuff like that but this it was well [TS]

00:03:59 ◼   ► covered but you know it's not as if they [TS]

00:04:01 ◼   ► left out of major sections that were [TS]

00:04:02 ◼   ► important the only fun thing about the [TS]

00:04:05 ◼   ► transcript as you can see since it's a [TS]

00:04:06 ◼   ► fairly faithful transcript I would [TS]

00:04:08 ◼   ► imagine because it's got all people's [TS]

00:04:09 ◼   ► false starts and weird sentence [TS]

00:04:11 ◼   ► structures and stuff it's just what [TS]

00:04:13 ◼   ► happens when people speak you can see [TS]

00:04:17 ◼   ► occasionally people getting their [TS]

00:04:21 ◼   ► raining in their instincts one [TS]

00:04:22 ◼   ► particular instance is a Craig federighi [TS]

00:04:24 ◼   ► talking about [TS]

00:04:25 ◼   ► you know the old Mac Pro and the [TS]

00:04:28 ◼   ► architecture with the tube in the [TS]

00:04:29 ◼   ► heating and you know how it was [TS]

00:04:31 ◼   ► difficult to put different components [TS]

00:04:34 ◼   ► and everything and so he talks about all [TS]

00:04:35 ◼   ► of that and then he said how they really [TS]

00:04:39 ◼   ► put a lot of energy behind that design [TS]

00:04:41 ◼   ► and his the next bit is in retrospect [TS]

00:04:43 ◼   ► that was dot dot dot and he's about to [TS]

00:04:47 ◼   ► say in retrospect that was it that was a [TS]

00:04:48 ◼   ► mistake that was the right idea that was [TS]

00:04:50 ◼   ► not the right thing to do but he doesn't [TS]

00:04:52 ◼   ► say that because he's disciplined he [TS]

00:04:54 ◼   ► gets into the sentence for that he is [TS]

00:04:55 ◼   ► abort abort in retrospect that was new [TS]

00:04:58 ◼   ► sentence while that system is going to [TS]

00:04:59 ◼   ► be fantastic for a huge number of [TS]

00:05:01 ◼   ► customers we want to do more there you [TS]

00:05:03 ◼   ► go and fill smiles next to us it's a [TS]

00:05:05 ◼   ► good job Greggy almost you almost landed [TS]

00:05:06 ◼   ► in it there but anyway they're very [TS]

00:05:09 ◼   ► disciplined with their message Craig [TS]

00:05:12 ◼   ► still manages to be funny and witty [TS]

00:05:13 ◼   ► within the bounds of being disciplined [TS]

00:05:16 ◼   ► for PR and Phyllis is Phyllis fell he's [TS]

00:05:20 ◼   ► the guy we know and love so if if you [TS]

00:05:23 ◼   ► have seen a lot of presentations with [TS]

00:05:25 ◼   ► the people who are at this meeting then [TS]

00:05:28 ◼   ► you will definitely get the flavor of [TS]

00:05:29 ◼   ► them just reading the transcript and I [TS]

00:05:31 ◼   ► don't know much about John Curtis I'm [TS]

00:05:33 ◼   ► not sure I've ever seen him on stage but [TS]

00:05:34 ◼   ► he's the other guy fair enough alright [TS]

00:05:38 ◼   ► moving on that's then just like that [TS]

00:05:39 ◼   ► we're done with Mac Pro right kids right [TS]

00:05:41 ◼   ► okay so work alone so somebody that [TS]

00:05:44 ◼   ► listen star show had a conversation with [TS]

00:05:46 ◼   ► the support team at work flow and they [TS]

00:05:50 ◼   ► received the following email which was [TS]

00:05:53 ◼   ► then forwarded on to us the person at [TS]

00:05:55 ◼   ► work flow said you know blah blah blah [TS]

00:05:58 ◼   ► fix for your problem blah blah blah but [TS]

00:06:01 ◼   ► just so you know we have no further [TS]

00:06:03 ◼   ► planned updates for workflow that being [TS]

00:06:06 ◼   ► said we are continuing to support [TS]

00:06:08 ◼   ► workflows current functionality have no [TS]

00:06:09 ◼   ► plans to end supports let me know if you [TS]

00:06:11 ◼   ► run across any buds or crashes cue the [TS]

00:06:14 ◼   ► sad trombone here Marco womp womp yeah I [TS]

00:06:18 ◼   ► mean to be honest like you know when we [TS]

00:06:20 ◼   ► when workflow was acquired and we did [TS]

00:06:22 ◼   ► mention like you know they they might [TS]

00:06:24 ◼   ► just let it die or kill it outright and [TS]

00:06:27 ◼   ► you know have have the staff work on [TS]

00:06:29 ◼   ► other stuff built into iOS that was kind [TS]

00:06:31 ◼   ► of the the long term idea that was most [TS]

00:06:33 ◼   ► likely to happen I will admit I did not [TS]

00:06:36 ◼   ► foresee them [TS]

00:06:38 ◼   ► because of the way it was bought and [TS]

00:06:41 ◼   ► because of the messaging around the time [TS]

00:06:42 ◼   ► that it was bought and and what they [TS]

00:06:44 ◼   ► told the users I did not foresee them [TS]

00:06:47 ◼   ► totally stopping all updates to the app [TS]

00:06:50 ◼   ► right now or at least like I think what [TS]

00:06:52 ◼   ► what what this the other way this reads [TS]

00:06:54 ◼   ► it's like they might do bug fix updates [TS]

00:06:57 ◼   ► but that's it like no new features are [TS]

00:06:59 ◼   ► coming to work flow and that is [TS]

00:07:02 ◼   ► unfortunate but i guess not a huge [TS]

00:07:06 ◼   ► surprise you know because like that's [TS]

00:07:08 ◼   ► that's what happens with you know this [TS]

00:07:09 ◼   ► was clearly an aqua hire you know in the [TS]

00:07:13 ◼   ► sense that Apple wanted the staff more [TS]

00:07:15 ◼   ► than the product and whether that was to [TS]

00:07:17 ◼   ► make the staff work on something boring [TS]

00:07:19 ◼   ► like you know Mail app probably not it [TS]

00:07:22 ◼   ► was probably to have the staff work on [TS]

00:07:23 ◼   ► workflow like functionality you know the [TS]

00:07:26 ◼   ► automation technologies for iOS that you [TS]

00:07:28 ◼   ► know that's that's my guess but the fact [TS]

00:07:32 ◼   ► is if you're a workflow user this [TS]

00:07:33 ◼   ► doesn't make it any easier to take that [TS]

00:07:35 ◼   ► basically workflow is effectively dead [TS]

00:07:39 ◼   ► in in the sense that no one will really [TS]

00:07:41 ◼   ► be working on it anymore unless they [TS]

00:07:44 ◼   ► want to fix some bugs for some reason [TS]

00:07:46 ◼   ► but that's about it so that that is [TS]

00:07:48 ◼   ► pretty unfortunate for workflow users [TS]

00:07:49 ◼   ► and i hope i hope that in the end this [TS]

00:07:52 ◼   ► will prove worth it you know like in in [TS]

00:07:55 ◼   ► in many aqua hires what happens is the [TS]

00:07:59 ◼   ► product gets shut down the team goes to [TS]

00:08:01 ◼   ► work on something similar within the [TS]

00:08:02 ◼   ► bigger acquiring company and sometimes [TS]

00:08:05 ◼   ► that sees the light of day and sometimes [TS]

00:08:07 ◼   ► it doesn't or sometimes what what [TS]

00:08:09 ◼   ► eventually comes out of that from the [TS]

00:08:10 ◼   ► bigger company is not nearly as good as [TS]

00:08:12 ◼   ► the acquired app was and it's kind of a [TS]

00:08:16 ◼   ► crapshoot you don't really know so I I [TS]

00:08:17 ◼   ► hope that this will lead to better stuff [TS]

00:08:20 ◼   ► in iOS that will replace the need for [TS]

00:08:22 ◼   ► workflow for the people who use it today [TS]

00:08:24 ◼   ► but honestly you know that's not the [TS]

00:08:27 ◼   ► most likely outcome the most likely [TS]

00:08:29 ◼   ► outcome is iOS stove moves forward a [TS]

00:08:32 ◼   ► little bit you know we get some part of [TS]

00:08:36 ◼   ► this in a future version of iOS and then [TS]

00:08:40 ◼   ► maybe maybe you know the original staff [TS]

00:08:42 ◼   ► who created it goes to work on other [TS]

00:08:44 ◼   ► things with an apple or maybe after a [TS]

00:08:45 ◼   ► few years they got unhappy and leave and [TS]

00:08:46 ◼   ► do something else that's that kind of [TS]

00:08:49 ◼   ► thing is more likely to happen [TS]

00:08:51 ◼   ► then then iOS gaining complete [TS]

00:08:55 ◼   ► functionality like workflow or even [TS]

00:08:57 ◼   ► something close to it I tell you I I [TS]

00:09:01 ◼   ► place much higher odds on workflow being [TS]

00:09:05 ◼   ► an apple-branded application for some [TS]

00:09:07 ◼   ► period of time you know like that it [TS]

00:09:09 ◼   ► would be brought into the fold workflow [TS]

00:09:11 ◼   ► by Apple as a downloadable thing on the [TS]

00:09:14 ◼   ► App Store possibly bundled with the [TS]

00:09:16 ◼   ► future Wes update wild you know while [TS]

00:09:18 ◼   ► they worked on the next integration of [TS]

00:09:20 ◼   ► you know and just this is pretty quick [TS]

00:09:22 ◼   ► it wasn't like you said the the press [TS]

00:09:24 ◼   ► releases and then very shortly after [TS]

00:09:27 ◼   ► yeah we're not doing that in what's been [TS]

00:09:29 ◼   ► like 10 days like it has not been very [TS]

00:09:31 ◼   ► long yes at times hi I don't know I mean [TS]

00:09:34 ◼   ► I don't know what to make of all this [TS]

00:09:36 ◼   ► it's just gonna be interesting watching [TS]

00:09:39 ◼   ► Mike have to become a real true [TS]

00:09:42 ◼   ► honest-to-goodness programmer and [TS]

00:09:43 ◼   ► writing Python easter spells cause he's [TS]

00:09:45 ◼   ► gonna be he's gonna have no other choice [TS]

00:09:46 ◼   ► so Mike welcome to our world well no cuz [TS]

00:09:49 ◼   ► workflow will keep working like I think [TS]

00:09:51 ◼   ► they will keep it working it's just like [TS]

00:09:53 ◼   ► I've been flowing you know well yeah [TS]

00:09:55 ◼   ► well what are were their major features [TS]

00:09:57 ◼   ► that people want add to work for like [TS]

00:09:58 ◼   ► you can you can add workflows people can [TS]

00:10:01 ◼   ► continue to do that and share and [TS]

00:10:02 ◼   ► distribute those isn't the workflow app [TS]

00:10:04 ◼   ► is just the engine so I feel like it [TS]

00:10:06 ◼   ► should last people until something new [TS]

00:10:10 ◼   ► comes but so that that's a good outcome [TS]

00:10:12 ◼   ► but if you were if you were really [TS]

00:10:13 ◼   ► excited about the engine gaining [TS]

00:10:15 ◼   ► features then you're sad well so you [TS]

00:10:17 ◼   ► know what if you know in in the past I [TS]

00:10:20 ◼   ► remember like what extensions came out [TS]

00:10:21 ◼   ► and I think even sometime last year for [TS]

00:10:23 ◼   ► some reason I've discussed on this show [TS]

00:10:25 ◼   ► how I think the future of you are of URL [TS]

00:10:29 ◼   ► scheme usage on iOS is probably limited [TS]

00:10:32 ◼   ► because you know now Apple has things [TS]

00:10:34 ◼   ► like universal links which replace a lot [TS]

00:10:37 ◼   ► of the need for URL schemes for like [TS]

00:10:39 ◼   ► average juices and X callback URL and [TS]

00:10:42 ◼   ► things like that are used only by a [TS]

00:10:45 ◼   ► narrow amount of power users for like [TS]

00:10:48 ◼   ► legitimate purposes and there's lots of [TS]

00:10:50 ◼   ► abuses that they're used for and Apple [TS]

00:10:53 ◼   ► has slowly clamped down that over time [TS]

00:10:55 ◼   ► to the degree that they can with various [TS]

00:10:58 ◼   ► iOS changes like having to declare your [TS]

00:11:00 ◼   ► URL schemes that you that you query for [TS]

00:11:02 ◼   ► in your info type plist file and stuff [TS]

00:11:04 ◼   ► like that [TS]

00:11:04 ◼   ► but it's it's no real secret that Apple [TS]

00:11:08 ◼   ► is not a huge fan of URL schemes being [TS]

00:11:10 ◼   ► used for purposes like this that i would [TS]

00:11:13 ◼   ► guess Apple probably wants to get rid of [TS]

00:11:14 ◼   ► them and you know make them actually [TS]

00:11:15 ◼   ► impossible for various privacy and [TS]

00:11:18 ◼   ► security reasons which is completely [TS]

00:11:20 ◼   ► reasonable so it would not surprise me [TS]

00:11:22 ◼   ► at all if you know say I maybe not iOS [TS]

00:11:26 ◼   ► 11 but maybe iOS 12 maybe end support [TS]

00:11:30 ◼   ► for calling other apps via openurl and [TS]

00:11:34 ◼   ► can open URL and at that point workflow [TS]

00:11:38 ◼   ► would you know they're there are still [TS]

00:11:39 ◼   ► other features of workflow as it exists [TS]

00:11:41 ◼   ► today it could do other things but that [TS]

00:11:44 ◼   ► would lop off such a big portion of what [TS]

00:11:46 ◼   ► it could do that I think that would [TS]

00:11:48 ◼   ► effectively kill the app and hopefully [TS]

00:11:51 ◼   ► by the time Apple does something like [TS]

00:11:52 ◼   ► that if they're going to do something [TS]

00:11:53 ◼   ► like that hopefully they would have some [TS]

00:11:55 ◼   ► kind of replacement in mind like maybe [TS]

00:11:57 ◼   ► whatever the workflow staff is working [TS]

00:11:59 ◼   ► on an apple now I hope that's how it [TS]

00:12:02 ◼   ► would go but the thing is with big [TS]

00:12:03 ◼   ► companies and with acquisitions you [TS]

00:12:05 ◼   ► don't know that's gonna it's actually [TS]

00:12:06 ◼   ► gonna go that way like that could be [TS]

00:12:08 ◼   ► everyone's intention and plan now but at [TS]

00:12:11 ◼   ► big companies things change you know in [TS]

00:12:13 ◼   ► six months there something else might be [TS]

00:12:15 ◼   ► a bigger priority they might be [TS]

00:12:16 ◼   ► reassigned to work on that and this [TS]

00:12:18 ◼   ► project just doesn't continue or [TS]

00:12:20 ◼   ► anything like that I mean this is kind [TS]

00:12:21 ◼   ► of just a side effect of the the [TS]

00:12:25 ◼   ► economy's going on here you know if you [TS]

00:12:29 ◼   ► know like I had a early on in insta [TS]

00:12:32 ◼   ► papers days I had a couple of early [TS]

00:12:34 ◼   ► discussions about aqua hires companies [TS]

00:12:38 ◼   ► you know some some of the big tech [TS]

00:12:39 ◼   ► companies wanting to buy Instapaper for [TS]

00:12:42 ◼   ► some relatively insignificant amount in [TS]

00:12:45 ◼   ► order to get me to come work for them [TS]

00:12:47 ◼   ► and these conversations always stopped [TS]

00:12:49 ◼   ► pretty early on because at that time is [TS]

00:12:52 ◼   ► people was making very good money [TS]

00:12:54 ◼   ► because it was selling for like ten [TS]

00:12:56 ◼   ► bucks and then later five bucks in the [TS]

00:12:58 ◼   ► app store and it was selling pretty well [TS]

00:12:59 ◼   ► and so whenever I would whenever we get [TS]

00:13:03 ◼   ► to them to the money part of the early [TS]

00:13:06 ◼   ► conversations it would very quickly end [TS]

00:13:07 ◼   ► the conversations because it was like [TS]

00:13:09 ◼   ► well it for me to stop making this money [TS]

00:13:11 ◼   ► from this app you're going to have to [TS]

00:13:12 ◼   ► pay at least X for it and that was more [TS]

00:13:15 ◼   ► than they were willing to pay to just [TS]

00:13:17 ◼   ► get some engineer to come work for [TS]

00:13:18 ◼   ► and the problem is that as the app [TS]

00:13:22 ◼   ► economy has gotten worse and as the the [TS]

00:13:26 ◼   ► you know big handful of tech companies [TS]

00:13:29 ◼   ► have gotten bigger and have had more [TS]

00:13:31 ◼   ► money and have even tighter competition [TS]

00:13:34 ◼   ► for engineering talent the reishi like [TS]

00:13:36 ◼   ► the the economics of this have shifted [TS]

00:13:38 ◼   ► so much so that it is very hard for most [TS]

00:13:42 ◼   ► app developers to turn down a decent [TS]

00:13:45 ◼   ► aqua hire deal today because most apps [TS]

00:13:48 ◼   ► are not making that much money anymore [TS]

00:13:51 ◼   ► and these companies can now afford to [TS]

00:13:53 ◼   ► pay a lot for good engineering talent [TS]

00:13:55 ◼   ► and they would rather and they're soaked [TS]

00:13:58 ◼   ► there's so much competition for that [TS]

00:13:59 ◼   ► they would rather do that then then you [TS]

00:14:03 ◼   ► know let these apps continue I guess and [TS]

00:14:05 ◼   ► so the and again like as the developers [TS]

00:14:07 ◼   ► of these apps you can't really fault [TS]

00:14:08 ◼   ► them because if someone comes around [TS]

00:14:10 ◼   ► offering them like you know ten times [TS]

00:14:12 ◼   ► what they're making now per year in an [TS]

00:14:14 ◼   ► upfront some to buy their app and then [TS]

00:14:16 ◼   ► oh you'll also have a nice stable job [TS]

00:14:19 ◼   ► with us instead of having to rely on the [TS]

00:14:21 ◼   ► ups and downs of your apps on the App [TS]

00:14:22 ◼   ► Store I don't blame developers at all [TS]

00:14:24 ◼   ► for taking those offers they you know in [TS]

00:14:26 ◼   ► many ways like well you can't really say [TS]

00:14:28 ◼   ► no to to some of these offers because [TS]

00:14:29 ◼   ► they're so good and the only way this is [TS]

00:14:31 ◼   ► ever going to change is if the economics [TS]

00:14:33 ◼   ► of of app development change such that [TS]

00:14:36 ◼   ► it is more worthwhile for people to keep [TS]

00:14:38 ◼   ► their apps and not sell them and not [TS]

00:14:40 ◼   ► take jobs somewhere else then to do that [TS]

00:14:43 ◼   ► but I don't see that happening in the [TS]

00:14:45 ◼   ► near future right if anything I see [TS]

00:14:47 ◼   ► things going the other direction just [TS]

00:14:49 ◼   ► assume the work will developers have [TS]

00:14:50 ◼   ► gotten to work on the Mac Pro it's a [TS]

00:14:52 ◼   ► safe bet rent no because apparently the [TS]

00:14:55 ◼   ► Mac Pro is only started a week ago and [TS]

00:14:56 ◼   ► they they went there 10 days ago we're [TS]

00:14:58 ◼   ► getting to that we'll get to it oh my [TS]

00:15:01 ◼   ► word you guys I didn't even start my [TS]

00:15:03 ◼   ► holiday party yet this is gonna be a [TS]

00:15:04 ◼   ► long show for me probably should we were [TS]

00:15:08 ◼   ► sponsored this week by fracture printing [TS]

00:15:10 ◼   ► vivid color photos directly onto glass [TS]

00:15:12 ◼   ► go to fracture me calm / podcast and [TS]

00:15:16 ◼   ► pick ATP to get ten percent off your [TS]

00:15:18 ◼   ► first order fracture lets you bring [TS]

00:15:20 ◼   ► special memories and your photos to life [TS]

00:15:23 ◼   ► they want to rescue your photos from [TS]

00:15:25 ◼   ► your social media feeds because if you [TS]

00:15:27 ◼   ► just put your photos out there on [TS]

00:15:29 ◼   ► Facebook or Instagram or whatever else [TS]

00:15:31 ◼   ► you look at them for [TS]

00:15:32 ◼   ► a day or two maybe and then they're gone [TS]

00:15:34 ◼   ► they're just into the digital ether [TS]

00:15:36 ◼   ► forever fracture wants you to pull your [TS]

00:15:38 ◼   ► favorite photos out of the digital ether [TS]

00:15:40 ◼   ► and get them printed and hang them on [TS]

00:15:42 ◼   ► your wall or give them as gifts because [TS]

00:15:44 ◼   ► these these prints look amazing they go [TS]

00:15:47 ◼   ► edge to get edge to edge right on this [TS]

00:15:49 ◼   ► wonderful piece of glass too thin little [TS]

00:15:51 ◼   ► piece of glass with this foam core [TS]

00:15:53 ◼   ► backing behind it so it's very [TS]

00:15:54 ◼   ► lightweight on the wall you don't have [TS]

00:15:55 ◼   ► to worry about it like falling off the [TS]

00:15:56 ◼   ► wall and shattering but it looks amazing [TS]

00:15:59 ◼   ► because it's glass across the whole [TS]

00:16:01 ◼   ► front surface so you don't need to frame [TS]

00:16:03 ◼   ► them or get them custom frame to some [TS]

00:16:04 ◼   ► expensive place or anything like that [TS]

00:16:05 ◼   ► they are their own standalone thing and [TS]

00:16:07 ◼   ► your photos look great these look so [TS]

00:16:11 ◼   ► good every time you know we have I don't [TS]

00:16:12 ◼   ► know probably seven or eight of these [TS]

00:16:13 ◼   ► around my on my office now and a few [TS]

00:16:15 ◼   ► more than that around the house and [TS]

00:16:16 ◼   ► every time somebody comes here who [TS]

00:16:18 ◼   ► hasn't been here before they always [TS]

00:16:19 ◼   ► complement these fracture Prince's hey [TS]

00:16:21 ◼   ► what's that those look great so you can [TS]

00:16:23 ◼   ► see this for yourself at fracture me [TS]

00:16:25 ◼   ► calm / podcast and if you pick a TP out [TS]

00:16:29 ◼   ► of that list we will get credit for you [TS]

00:16:31 ◼   ► supporting you know us and them and then [TS]

00:16:34 ◼   ► you will get a ten percent discount I [TS]

00:16:36 ◼   ► highly suggest that you check out [TS]

00:16:38 ◼   ► fracture for all your photo printing [TS]

00:16:40 ◼   ► needs and they're so inexpensive to you [TS]

00:16:42 ◼   ► can just get one on a lark to just see [TS]

00:16:44 ◼   ► how it is there they make great gifts [TS]

00:16:46 ◼   ► too for all the different various [TS]

00:16:47 ◼   ► holidays you know Mother's Day Father's [TS]

00:16:49 ◼   ► Day and like you know birthdays [TS]

00:16:51 ◼   ► anniversaries they are such great gifts [TS]

00:16:53 ◼   ► to give a personal photo to someone who [TS]

00:16:55 ◼   ► it's meaningful to check it out today [TS]

00:16:57 ◼   ► fracture me calm / podcast and pick ATP [TS]

00:17:00 ◼   ► to get ten percent off thank you to [TS]

00:17:02 ◼   ► fracture for sponsoring our show tell me [TS]

00:17:07 ◼   ► John about a possible explanation for [TS]

00:17:09 ◼   ► increased free space with a PFS on 10.3 [TS]

00:17:12 ◼   ► if you please continuing the streak of a [TS]

00:17:15 ◼   ► PFS follow-up and what are we on like [TS]

00:17:17 ◼   ► five shows in a row now I don't know [TS]

00:17:19 ◼   ► we're keeping the streak alive some show [TS]

00:17:23 ◼   ► in the past we talked about people [TS]

00:17:25 ◼   ► upgrading to iOS 10.3 and saying hey I [TS]

00:17:27 ◼   ► have more free space available on my iOS [TS]

00:17:30 ◼   ► device now and you know that could have [TS]

00:17:33 ◼   ► been clearing caches or just rebooting [TS]

00:17:35 ◼   ► or other things related to the upgrade [TS]

00:17:37 ◼   ► and not related to the file system [TS]

00:17:38 ◼   ► itself I heard one theory that I thought [TS]

00:17:40 ◼   ► was worth pondering it has to do with a [TS]

00:17:44 ◼   ► PFS space sharing [TS]

00:17:46 ◼   ► I thought you guys remember what that is [TS]

00:17:48 ◼   ► because I think your eyes glad we're [TS]

00:17:50 ◼   ► going to talk about a PFS but yep I do [TS]

00:17:52 ◼   ► hey it's basically copy-on-write right [TS]

00:17:54 ◼   ► no no it's the that's one of the [TS]

00:17:56 ◼   ► features but the thing they caught refer [TS]

00:17:58 ◼   ► to a space sharing is well is this the [TS]

00:18:00 ◼   ► thing where you can have like two [TS]

00:18:01 ◼   ► different partitions that both kind of [TS]

00:18:02 ◼   ► share some space and so it's kind of [TS]

00:18:04 ◼   ► like whoever fills the first gets to [TS]

00:18:06 ◼   ► keep it exactly so you got a one gig [TS]

00:18:09 ◼   ► disk and you can put two partitions on [TS]

00:18:10 ◼   ► it you can put 21 gig partitions on it [TS]

00:18:12 ◼   ► you're like how can you put 21 gig [TS]

00:18:14 ◼   ► partitions on a one gig disk can't you [TS]

00:18:15 ◼   ► put two partitions that are like 500 and [TS]

00:18:17 ◼   ► 500 + 250 or 750 how can you have 21 gig [TS]

00:18:21 ◼   ► partitions that makes no sense as [TS]

00:18:22 ◼   ► exactly how space sharing works that I [TS]

00:18:24 ◼   ► figure with the terms are they call it a [TS]

00:18:25 ◼   ► container or something and within the [TS]

00:18:27 ◼   ► container you could have separate [TS]

00:18:28 ◼   ► volumes and they share that space and [TS]

00:18:30 ◼   ► like Marco said whoever fills it first [TS]

00:18:32 ◼   ► wins right and that produces weird weird [TS]

00:18:35 ◼   ► results for saying how much free space [TS]

00:18:37 ◼   ► you have any way so this theory goes [TS]

00:18:40 ◼   ► that iOS has I don't know if this is [TS]

00:18:42 ◼   ► true maybe Marco does although I've [TS]

00:18:44 ◼   ► heard it before that as to places where [TS]

00:18:47 ◼   ► put stuff one is sort of the OS [TS]

00:18:49 ◼   ► partition and one is the user space [TS]

00:18:51 ◼   ► partition and they are separate from [TS]

00:18:52 ◼   ► each other does that sound familiar [TS]

00:18:53 ◼   ► Marco honestly I've never looked that [TS]

00:18:55 ◼   ► low level at the OS that's a question [TS]

00:18:57 ◼   ► for seat for Steve trout and Smith not [TS]

00:18:58 ◼   ► me yeah anyway um the idea is that yeah [TS]

00:19:02 ◼   ► there's an arrangement that has been [TS]

00:19:03 ◼   ► there for a while but with a PFS and [TS]

00:19:05 ◼   ► space sharing it changes the way free [TS]

00:19:07 ◼   ► space is reported and that the increase [TS]

00:19:10 ◼   ► in free space you're seeing is related [TS]

00:19:12 ◼   ► to that now I tried to think through [TS]

00:19:13 ◼   ► this to say well how does that work [TS]

00:19:15 ◼   ► exactly what would that do and what you [TS]

00:19:16 ◼   ► know having the notes your experiments [TS]

00:19:19 ◼   ► required unfortunately because we just [TS]

00:19:20 ◼   ► record four days ago I have not done [TS]

00:19:21 ◼   ► these experiments but changing the way [TS]

00:19:25 ◼   ► space is both shared and reported with [TS]

00:19:27 ◼   ► the file system could possibly account [TS]

00:19:29 ◼   ► for discrepancies in what is reported in [TS]

00:19:32 ◼   ► the u.s. you would think that apple [TS]

00:19:33 ◼   ► would work this out but you know in that [TS]

00:19:36 ◼   ► example I just gave what is the right [TS]

00:19:38 ◼   ► thing to do if you have 21 gig [TS]

00:19:40 ◼   ► partitions on a one gig disk and you ask [TS]

00:19:43 ◼   ► one of them how much free space it's [TS]

00:19:44 ◼   ► going to say I have one gig available [TS]

00:19:45 ◼   ► and the ass the other one it's going to [TS]

00:19:46 ◼   ► say I have one gig available that's kind [TS]

00:19:48 ◼   ► of the truth because there's nothing in [TS]

00:19:50 ◼   ► the disk that both technically do have [TS]

00:19:51 ◼   ► one gig available but if they were to [TS]

00:19:53 ◼   ► both start filling really fast you're [TS]

00:19:55 ◼   ► not going to fit one gig into each one [TS]

00:19:56 ◼   ► of those things so now you have like [TS]

00:19:58 ◼   ► smartass file systems now [TS]

00:19:59 ◼   ► like well technically I have one gig [TS]

00:20:01 ◼   ► available I didn't lie to you right you [TS]

00:20:03 ◼   ► could put what you could put one gig be [TS]

00:20:05 ◼   ► as long as you put nothing in any of the [TS]

00:20:06 ◼   ► other partitions that are sharing the [TS]

00:20:08 ◼   ► same space yeah anyway I I really you [TS]

00:20:12 ◼   ► know i wish i had more information to [TS]

00:20:13 ◼   ► provide but i just want to bring up [TS]

00:20:14 ◼   ► space sharing to remind people that [TS]

00:20:16 ◼   ► space sharing a pms is the thing and [TS]

00:20:17 ◼   ► it's weird and it's this is one of those [TS]

00:20:19 ◼   ► things where it's difficult from user [TS]

00:20:20 ◼   ► interface perspective to determine what [TS]

00:20:22 ◼   ► is the right thing to do it's not like [TS]

00:20:23 ◼   ► oh you just need to update your [TS]

00:20:24 ◼   ► operating system to report to understand [TS]

00:20:27 ◼   ► a PFS and report the right thing [TS]

00:20:28 ◼   ► people's mental model of how space works [TS]

00:20:30 ◼   ► on disks does not match how a PFS file [TS]

00:20:32 ◼   ► you know space sharing works so i don't [TS]

00:20:35 ◼   ► know what they're going to do on mac OS [TS]

00:20:36 ◼   ► iOS you don't this doesn't manifest in [TS]

00:20:39 ◼   ► any way that you can see except perhaps [TS]

00:20:40 ◼   ► in this free space thing but further [TS]

00:20:43 ◼   ► news as events warrant maybe next week i [TS]

00:20:45 ◼   ► will have some experiments and next week [TS]

00:20:47 ◼   ► is actually two weeks from now oh [TS]

00:20:48 ◼   ► goodness alright fair enough can we talk [TS]

00:20:54 ◼   ► about t-shirts because we've had a [TS]

00:20:57 ◼   ► little bit of agita with our t-shirt [TS]

00:20:59 ◼   ► rolled out this year so you guys have [TS]

00:21:02 ◼   ► been generous enough to spend most of [TS]

00:21:04 ◼   ► your time doing this I have been [TS]

00:21:06 ◼   ► completely swamped in all aspects of [TS]

00:21:09 ◼   ► life this week so take me through the [TS]

00:21:11 ◼   ► pain and suffering that you've gone [TS]

00:21:13 ◼   ► through to bring t-shirts to our lovely [TS]

00:21:14 ◼   ► listeners I don't want to go through the [TS]

00:21:16 ◼   ► pain and suffering but I do want to say [TS]

00:21:18 ◼   ► that as usual every time we do a t-shirt [TS]

00:21:20 ◼   ► launch there's something that's weird or [TS]

00:21:21 ◼   ► wrong and hot about it and we work it [TS]

00:21:23 ◼   ► out this time it was about mostly about [TS]

00:21:26 ◼   ► size availability where as far as we're [TS]

00:21:29 ◼   ► able to determine we had no visibility [TS]

00:21:30 ◼   ► into what sizes will be available until [TS]

00:21:32 ◼   ► after we launch it and in that and then [TS]

00:21:35 ◼   ► when we launched it like the you can go [TS]

00:21:38 ◼   ► to the size pop-up menu like I pick the [TS]

00:21:40 ◼   ► shirk that I want now I need to pick my [TS]

00:21:41 ◼   ► size and you will see all the sizes [TS]

00:21:43 ◼   ► listed all the sizes that we could see [TS]

00:21:45 ◼   ► before lunch we can see this shirt is [TS]

00:21:46 ◼   ► available from extra small to 3x L right [TS]

00:21:48 ◼   ► and then we launched it and you go to [TS]

00:21:51 ◼   ► the shirt and you see that pop-up menu [TS]

00:21:52 ◼   ► with those sizes in it but only two of [TS]

00:21:54 ◼   ► them would be selectable if I usually [TS]

00:21:56 ◼   ► extra small and some other weird size [TS]

00:21:57 ◼   ► like none of the common sizes would be [TS]

00:21:59 ◼   ► available to you and that's bad we want [TS]

00:22:02 ◼   ► the shirt to be available in all sizes [TS]

00:22:03 ◼   ► so what we had to do for a lot of the [TS]

00:22:06 ◼   ► shirts is sort of delete or end the [TS]

00:22:09 ◼   ► campaigns which by the way some people [TS]

00:22:11 ◼   ► bought shirts and those campaigns and my [TS]

00:22:12 ◼   ► understanding is they [TS]

00:22:13 ◼   ► we'll get delivered it is kind of weird [TS]

00:22:14 ◼   ► that you you were the one of the two or [TS]

00:22:16 ◼   ► three lucky people who got that shirt [TS]

00:22:17 ◼   ► before we frantically deleted it and [TS]

00:22:19 ◼   ► you're sure might be titled ATP shirt [TS]

00:22:21 ◼   ► delete me in the emails that you get a [TS]

00:22:22 ◼   ► better if you get an email and it says [TS]

00:22:24 ◼   ► delete me that's us trying to keep track [TS]

00:22:26 ◼   ► of which ones are the old bad ones and [TS]

00:22:28 ◼   ► which ones are the new good ones and [TS]

00:22:30 ◼   ► anyway and we replace them with [TS]

00:22:32 ◼   ► identical-looking shirts but with shirts [TS]

00:22:34 ◼   ► from a different vendor who had stock in [TS]

00:22:36 ◼   ► all sizes and we've been working on that [TS]

00:22:38 ◼   ► working with teespring to get more size [TS]

00:22:40 ◼   ► it's available and recreating them and [TS]

00:22:42 ◼   ► so on and so forth all this is to say [TS]

00:22:44 ◼   ► that have you tried to buy a shirt [TS]

00:22:45 ◼   ► because you heard the show last week or [TS]

00:22:48 ◼   ► whenever and you went there and you [TS]

00:22:50 ◼   ► couldn't find the shirt in the size you [TS]

00:22:52 ◼   ► wanted or the shirt wasn't available in [TS]

00:22:54 ◼   ► any sizes which was true or some cases [TS]

00:22:56 ◼   ► like the purple one that I really loved [TS]

00:22:57 ◼   ► was literally available in 0 sizes like [TS]

00:22:59 ◼   ► you could no one could order it because [TS]

00:23:00 ◼   ► you could not select any sizes at all it [TS]

00:23:03 ◼   ► would let you hit by now and then it's a [TS]

00:23:04 ◼   ► please pick your size and they were all [TS]

00:23:05 ◼   ► disabled so that's fixed you get your [TS]

00:23:08 ◼   ► purple shirts now we added a few shirts [TS]

00:23:11 ◼   ► to be larger sizes because some of the [TS]

00:23:12 ◼   ► other shirts only went up to 2 XL and [TS]

00:23:14 ◼   ► now we have three XL and I think up to [TS]

00:23:16 ◼   ► 5xl on the European one so and also [TS]

00:23:20 ◼   ► finally teespring is told us that as [TS]

00:23:22 ◼   ► stock comes in four different sizes and [TS]

00:23:25 ◼   ► different colors those sizes will become [TS]

00:23:28 ◼   ► available so technically if you just [TS]

00:23:31 ◼   ► want to you know wait and check back [TS]

00:23:33 ◼   ► next week or something even if the size [TS]

00:23:35 ◼   ► isn't available right now maybe it will [TS]

00:23:36 ◼   ► become available so we apologize for [TS]

00:23:38 ◼   ► this it's difficult we'll try to do [TS]

00:23:42 ◼   ► better next year as always every year we [TS]

00:23:44 ◼   ► have to have something last year it was [TS]

00:23:45 ◼   ► really expensive shipping outside the US [TS]

00:23:47 ◼   ► this year we do not have super duper [TS]

00:23:49 ◼   ► expensive shipping outside the US which [TS]

00:23:50 ◼   ► is good but we have some size issues so [TS]

00:23:53 ◼   ► thank you to everybody who's bought [TS]

00:23:55 ◼   ► shirts and good luck out there yeah we [TS]

00:23:58 ◼   ► you know last year we had to apologize [TS]

00:24:00 ◼   ► for the expensive international shipping [TS]

00:24:02 ◼   ► and this year we're having to apologize [TS]

00:24:03 ◼   ► for some of these operational issues and [TS]

00:24:05 ◼   ► we we are sorry that we have to deal [TS]

00:24:07 ◼   ► with this and you have to deal with this [TS]

00:24:08 ◼   ► the reality is that printing and [TS]

00:24:11 ◼   ► shipping shirts all over the world is [TS]

00:24:13 ◼   ► complicated and you know we every vendor [TS]

00:24:17 ◼   ► who does it has different trade-offs [TS]

00:24:18 ◼   ► we've now tried you know two of the [TS]

00:24:20 ◼   ► major vendors and each one has strengths [TS]

00:24:23 ◼   ► and weaknesses and you know we've chosen [TS]

00:24:25 ◼   ► a different set of trade-offs this year [TS]

00:24:26 ◼   ► saal [TS]

00:24:26 ◼   ► but we have not yet found a perfect [TS]

00:24:29 ◼   ► solution and we hope in the future that [TS]

00:24:31 ◼   ► one materializes or that we can tweak [TS]

00:24:34 ◼   ► things a little bit better but in the [TS]

00:24:35 ◼   ► meantime we're sorry please buy our [TS]

00:24:37 ◼   ► shirts now thank you one more thing we [TS]

00:24:40 ◼   ► are thinking about this is not yet [TS]

00:24:42 ◼   ► happened but the thing that may happen [TS]

00:24:43 ◼   ► is that you may get your shirts earlier [TS]

00:24:45 ◼   ► than you would expect we had said all [TS]

00:24:47 ◼   ► these things to be like a time-limited [TS]

00:24:48 ◼   ► campaign that we're going to end about [TS]

00:24:49 ◼   ► 20 days from now we're still going to [TS]

00:24:51 ◼   ► end it that's still going to happen so [TS]

00:24:52 ◼   ► buy your shirts because we're going to [TS]

00:24:53 ◼   ► end this thing right but during the time [TS]

00:24:56 ◼   ► that it is running there is some [TS]

00:24:57 ◼   ► potential not a sure thing that your [TS]

00:24:59 ◼   ► church could ship like shortly after you [TS]

00:25:02 ◼   ► are them instead of having everybody [TS]

00:25:04 ◼   ► wait till the end of the 20 days and [TS]

00:25:05 ◼   ► then all the shirts go out at once and [TS]

00:25:06 ◼   ► the reason we're thinking about that is [TS]

00:25:08 ◼   ► it it gives you more time to hopefully [TS]

00:25:10 ◼   ► get your shirt in time for ww see if [TS]

00:25:12 ◼   ► you're coming or so you don't have to [TS]

00:25:13 ◼   ► wait so long or if their issues with it [TS]

00:25:15 ◼   ► you know anyway that's why we're [TS]

00:25:17 ◼   ► thinking about that and that may be a [TS]

00:25:18 ◼   ► thing so if your shirt suddenly arrives [TS]

00:25:20 ◼   ► and you didn't expect over 20 days don't [TS]

00:25:22 ◼   ► be surprised so apples clips app came [TS]

00:25:26 ◼   ► out today and I think we should spend a [TS]

00:25:28 ◼   ► lot of time talking about that because [TS]

00:25:30 ◼   ► it's my turn to talk about something [TS]

00:25:31 ◼   ► that I want to talk about didn't I put [TS]

00:25:33 ◼   ► that in there way way down below all [TS]

00:25:35 ◼   ► this cool new Mac Pro stuff well guess [TS]

00:25:37 ◼   ► what buddy it just got escalated and [TS]

00:25:41 ◼   ► actually I don't have too much to say if [TS]

00:25:43 ◼   ► I'm really honest with you so this is [TS]

00:25:44 ◼   ► only going to take a moment but Clips [TS]

00:25:46 ◼   ► came out today I played with it very [TS]

00:25:48 ◼   ► very very briefly and it's pretty cool I [TS]

00:25:51 ◼   ► like the I don't know what the official [TS]

00:25:54 ◼   ► term for it is but the transcribe what [TS]

00:25:56 ◼   ► you're saying as you're saying it [TS]

00:25:59 ◼   ► feature so you can turn on a like text [TS]

00:26:04 ◼   ► mode or it's a little speech bubble and [TS]

00:26:06 ◼   ► as you record speech will or your speech [TS]

00:26:10 ◼   ► will appear on screen so you know you [TS]

00:26:12 ◼   ► can hold to record and then as you talk [TS]

00:26:15 ◼   ► you can make it show the words that [TS]

00:26:18 ◼   ► you're speaking I just did that as we [TS]

00:26:20 ◼   ► were recording as I was saying those [TS]

00:26:22 ◼   ► words and it says honda accord instead [TS]

00:26:26 ◼   ► of hold while you record so this is [TS]

00:26:27 ◼   ► already going well I mean you know [TS]

00:26:30 ◼   ► automated transcription is still a very [TS]

00:26:33 ◼   ► very long way away from being good [TS]

00:26:36 ◼   ► reliably like even you know we you know [TS]

00:26:39 ◼   ► we we can criticize Apple for [TS]

00:26:40 ◼   ► like not being good at some of these [TS]

00:26:41 ◼   ► things sometimes but nobody can do this [TS]

00:26:43 ◼   ► very well yet you know even like the [TS]

00:26:45 ◼   ► fancy Google algorithms that do YouTube [TS]

00:26:48 ◼   ► transcription and everything like even [TS]

00:26:50 ◼   ► they are pretty bad at this so it's [TS]

00:26:53 ◼   ► going to be a fun little thing finding [TS]

00:26:55 ◼   ► like you know funny mistranslation to [TS]

00:26:56 ◼   ► people's videos sometimes and otherwise [TS]

00:26:59 ◼   ► it's a cool idea it's a cool use of [TS]

00:27:01 ◼   ► technology but yeah it's going to be [TS]

00:27:03 ◼   ► pretty imperfect for possibly ever if [TS]

00:27:07 ◼   ► not a long time it's going to make [TS]

00:27:08 ◼   ► people enunciate that's what it's going [TS]

00:27:10 ◼   ► to do I tried that feature as well [TS]

00:27:11 ◼   ► because I was excited to see if I could [TS]

00:27:13 ◼   ► do the thing that I talked about when we [TS]

00:27:15 ◼   ► first talked about clips which is make [TS]

00:27:18 ◼   ► the words appear over the video with [TS]

00:27:20 ◼   ► with a cadence with the purpose like say [TS]

00:27:22 ◼   ► things in a certain way and emphasize [TS]

00:27:24 ◼   ► certain things to have the words appear [TS]

00:27:25 ◼   ► with that rhythm and the lag seem to be [TS]

00:27:28 ◼   ► so big I'm not quite sure why whether [TS]

00:27:30 ◼   ► it's the you know rendering it on top of [TS]

00:27:31 ◼   ► the video versus understanding the [TS]

00:27:33 ◼   ► speech or whatever but the lag was so [TS]

00:27:35 ◼   ► much worse than for example when you [TS]

00:27:37 ◼   ► talk to one of Google now or the hell [TS]

00:27:39 ◼   ► they call it hard work where it shows [TS]

00:27:41 ◼   ► your words in real time or even Siri [TS]

00:27:42 ◼   ► these days but Google now was the first [TS]

00:27:44 ◼   ► one I remember being startled by exactly [TS]

00:27:46 ◼   ► how fast the words were appearing as I [TS]

00:27:47 ◼   ► spoke them that there wasn't a delay [TS]

00:27:49 ◼   ► that it wasn't like let me just think [TS]

00:27:50 ◼   ► about what you just said and make it [TS]

00:27:52 ◼   ► appear that it seemed to follow my [TS]

00:27:53 ◼   ► cadence and clips clips lags I found it [TS]

00:27:57 ◼   ► difficult even when trying to emphasize [TS]

00:27:59 ◼   ► in a very exaggerated rhythm to get that [TS]

00:28:02 ◼   ► rhythm to manifest in the video so oh [TS]

00:28:04 ◼   ► well the people using real video editors [TS]

00:28:06 ◼   ► can continue to dominate in the perfect [TS]

00:28:09 ◼   ► timing of their word appearances and [TS]

00:28:11 ◼   ► transitions but the meantime yeah it is [TS]

00:28:13 ◼   ► a cool app and the effects are really [TS]

00:28:15 ◼   ► neat and it makes it so easy to do [TS]

00:28:17 ◼   ► something you don't need any expertise [TS]

00:28:19 ◼   ► in any kind of video editing or [TS]

00:28:20 ◼   ► production you just need to be able to [TS]

00:28:22 ◼   ► tap things on the screen and hold your [TS]

00:28:24 ◼   ► finger on a giant red button and you [TS]

00:28:26 ◼   ► will make cool videos yeah i like i said [TS]

00:28:29 ◼   ► i only played with it briefly but really [TS]

00:28:30 ◼   ► really impressed with what I've seen so [TS]

00:28:32 ◼   ► far I also really like I think this was [TS]

00:28:35 ◼   ► covered on connected recently I forget [TS]

00:28:38 ◼   ► where I heard it but um rather than [TS]

00:28:41 ◼   ► rather than Apple trying to make their [TS]

00:28:44 ◼   ► own social network and do something [TS]

00:28:45 ◼   ► ridiculous like that they're actually [TS]

00:28:46 ◼   ► just embracing other social networks so [TS]

00:28:50 ◼   ► this is an app to pipe your video into [TS]

00:28:53 ◼   ► other [TS]

00:28:54 ◼   ► faces which i think is really smart did [TS]

00:28:56 ◼   ► you see her that I'm connected what did [TS]

00:28:58 ◼   ► we talk about it it's fine damn fine [TS]

00:29:00 ◼   ► it's like you thought you're on the show [TS]

00:29:02 ◼   ► with me when I said that same thing but [TS]

00:29:04 ◼   ► it's fine you can cite connected it's [TS]

00:29:06 ◼   ► all a blur monette event follow-up Casey [TS]

00:29:08 ◼   ► yeah you know they did it's it's weird [TS]

00:29:10 ◼   ► we appropriated it but it was all that I [TS]

00:29:11 ◼   ► actually heard that from some wasn't [TS]

00:29:13 ◼   ► connected with what was it bonanza that [TS]

00:29:14 ◼   ► did the the thing with like the echo and [TS]

00:29:16 ◼   ► reverb good god no that was that was [TS]

00:29:19 ◼   ► either the prompter connected all right [TS]

00:29:20 ◼   ► well anyway someone wrote me to say I [TS]

00:29:23 ◼   ► totally thought they invented it because [TS]

00:29:24 ◼   ► they had a cool sound effect follow [TS]

00:29:25 ◼   ► anyway they've been said they've been [TS]

00:29:27 ◼   ► set straight oh good so anyhow my very [TS]

00:29:33 ◼   ► brief playing with this app I definitely [TS]

00:29:35 ◼   ► like it although it confirmed to some [TS]

00:29:37 ◼   ► degree that I'm an old man because I it [TS]

00:29:40 ◼   ► took me a minute to realize how to share [TS]

00:29:42 ◼   ► a video that I created because it didn't [TS]

00:29:46 ◼   ► it wasn't obvious to me that in the like [TS]

00:29:48 ◼   ► creation screen is where you're doing [TS]

00:29:52 ◼   ► all your mod modifications and edits and [TS]

00:29:54 ◼   ► whatnot and from what I can tell you [TS]

00:29:56 ◼   ► have to back out to your like library [TS]

00:29:58 ◼   ► screen in order to actually share [TS]

00:30:00 ◼   ► something which I thought was a little [TS]

00:30:01 ◼   ► peculiar but you know whatever but [TS]

00:30:04 ◼   ► either way I in my very brief playing [TS]

00:30:06 ◼   ► with it I I really really like it and I [TS]

00:30:09 ◼   ► don't know that i'll use it that much [TS]

00:30:10 ◼   ► but it was really cool the only [TS]

00:30:12 ◼   ► complaint I have about it which actually [TS]

00:30:15 ◼   ► is probably for the best is that I kind [TS]

00:30:18 ◼   ► of wish it wasn't just square so as an [TS]

00:30:20 ◼   ► example I had recorded a video of myself [TS]

00:30:24 ◼   ► and Declan very quickly and I wanted to [TS]

00:30:27 ◼   ► share it as an Instagram story and when [TS]

00:30:30 ◼   ► I sucked it into Instagram it looked [TS]

00:30:32 ◼   ► awful and it was like only the center of [TS]

00:30:35 ◼   ► the of the video and it took me a second [TS]

00:30:38 ◼   ► to realize oh it's scaling it because [TS]

00:30:41 ◼   ► the video is square but Instagram [TS]

00:30:43 ◼   ► stories annoyingly our portrait only and [TS]

00:30:46 ◼   ► so it's just doing the best I can but [TS]

00:30:48 ◼   ► that ruined my video and so that was a [TS]

00:30:50 ◼   ► little frustrating but to be honest it's [TS]

00:30:52 ◼   ► probably for the best that um that that [TS]

00:30:56 ◼   ► that it is square because it's kind of [TS]

00:30:58 ◼   ► generic I also didn't see a way to share [TS]

00:31:00 ◼   ► to twitter but that again could be user [TS]

00:31:02 ◼   ► error and i only looked for a moment but [TS]

00:31:04 ◼   ► all in all I definitely liked it and I [TS]

00:31:05 ◼   ► think it's pretty good they gotta fix [TS]

00:31:07 ◼   ► that the answer [TS]

00:31:08 ◼   ► story thing that's not a minor issue is [TS]

00:31:09 ◼   ► that like I said the whole point of this [TS]

00:31:11 ◼   ► is to is to share another networks and [TS]

00:31:13 ◼   ► you have Instagram stories is does the [TS]

00:31:15 ◼   ► particular format the app needs to [TS]

00:31:17 ◼   ► support that in some way you can leave [TS]

00:31:19 ◼   ► the defaults is whatever they are but [TS]

00:31:21 ◼   ► someone who wants to use this app [TS]

00:31:23 ◼   ► primarily as a way to do instrum stories [TS]

00:31:25 ◼   ► that is not going to do it if they you [TS]

00:31:27 ◼   ► know it just won't feel it won't feel [TS]

00:31:29 ◼   ► right to not be able to shoot it in the [TS]

00:31:31 ◼   ► same aspect ratio so get on that clip [TS]

00:31:33 ◼   ► steam all right uh let's see what else [TS]

00:31:37 ◼   ► has happened recently now that was your [TS]

00:31:39 ◼   ► one you get your one that all cheese dad [TS]

00:31:42 ◼   ► wow that's how it is hi fine let me go [TS]

00:31:46 ◼   ► pass out hi kids have fun I'll see them [TS]

00:31:48 ◼   ► I'll see you next week make a drink I [TS]

00:31:50 ◼   ► can't it's all the way downstairs [TS]

00:31:51 ◼   ► there's non Mac Pro stuff will clear the [TS]

00:31:54 ◼   ► mac pro eventually and come out the [TS]

00:31:57 ◼   ► other side in 2019 into the sunlight [TS]

00:32:00 ◼   ► where we'll discuss patents and nvidia [TS]

00:32:03 ◼   ► drivers and all sorts of other things i [TS]

00:32:05 ◼   ► think we'll make it okay see you guys [TS]

00:32:07 ◼   ► next week so this is more mac pro ! the [TS]

00:32:11 ◼   ► show notes say i'm pretty sure i didn't [TS]

00:32:13 ◼   ► do that i I you know I didn't do it I [TS]

00:32:15 ◼   ► think I put the word more in there the [TS]

00:32:18 ◼   ► first bit is a rumor that I don't know [TS]

00:32:21 ◼   ► how much you know worth too attached to [TS]

00:32:25 ◼   ► but it is a rumor and it has been [TS]

00:32:27 ◼   ► reblogged as we used to say all over the [TS]

00:32:30 ◼   ► place which does not make it any more [TS]

00:32:32 ◼   ► true but anyway it's from OS news OS [TS]

00:32:36 ◼   ► news com and it is a rumor cited to [TS]

00:32:40 ◼   ► people and sources who know their stuff [TS]

00:32:43 ◼   ► that kills confidence that definitely [TS]

00:32:48 ◼   ► means it's true that's that's the way [TS]

00:32:52 ◼   ► rumors should be cited because that [TS]

00:32:54 ◼   ► again matches the the reliability this [TS]

00:32:59 ◼   ► says the macro was in limbo in size [TS]

00:33:00 ◼   ► Apple the decision to go ahead and [TS]

00:33:02 ◼   ► develop a modular Mac blurp low [TS]

00:33:04 ◼   ► replacement seems to have been made only [TS]

00:33:06 ◼   ► in recent months with development [TS]

00:33:08 ◼   ► starting only a few weeks ago so we were [TS]

00:33:11 ◼   ► last year we're talking about all this [TS]

00:33:12 ◼   ► you know seems like it must have [TS]

00:33:13 ◼   ► happened at the earliest during the last [TS]

00:33:16 ◼   ► 12 months probably during last six [TS]

00:33:18 ◼   ► months this one says in recent months [TS]

00:33:19 ◼   ► the decision was made [TS]

00:33:21 ◼   ► and development started only a few weeks [TS]

00:33:22 ◼   ► ago so that is the tightest timeline i [TS]

00:33:25 ◼   ► have seen even suggested and then it [TS]

00:33:27 ◼   ► goes on to say why why did Apple do this [TS]

00:33:29 ◼   ► what why did Apple make them 180 on the [TS]

00:33:31 ◼   ► mac pro and the reason cited is a more [TS]

00:33:34 ◼   ► specific version of a thing we've talked [TS]

00:33:35 ◼   ► about a lot that apple was surprised by [TS]

00:33:38 ◼   ► the reaction of the macbook pro with [TS]

00:33:40 ◼   ► touch bar which heard from many [TS]

00:33:42 ◼   ► different places in a vague sort of [TS]

00:33:44 ◼   ► Apple thought that everyone was going to [TS]

00:33:47 ◼   ► love their product and the negative [TS]

00:33:50 ◼   ► reaction in the press if not in the [TS]

00:33:52 ◼   ► sales numbers caught them by surprise [TS]

00:33:53 ◼   ► and so this adds some more detail to [TS]

00:33:56 ◼   ► that with some more vaguely source [TS]

00:33:58 ◼   ► rumors after it says after announcement [TS]

00:34:02 ◼   ► of the new mac pro with the macbook pro [TS]

00:34:04 ◼   ► with touch bar orders for refurbished [TS]

00:34:06 ◼   ► old macbook pro supposedly went through [TS]

00:34:08 ◼   ► the roof and after the initial batch of [TS]

00:34:10 ◼   ► reviews came out they shot up even [TS]

00:34:11 ◼   ► higher so that would be a signal that I [TS]

00:34:14 ◼   ► think Apple would pay attention to hey [TS]

00:34:16 ◼   ► we've got the new macbook pro a touch [TS]

00:34:17 ◼   ► bar and the refurbished version of the [TS]

00:34:20 ◼   ► old one goes up really high now to [TS]

00:34:23 ◼   ► believe this you have to a believe this [TS]

00:34:24 ◼   ► is founded on anything and be you have [TS]

00:34:26 ◼   ► to believe that this is not something [TS]

00:34:27 ◼   ► that always happens every time a new [TS]

00:34:28 ◼   ► model is introduced which I'm not [TS]

00:34:30 ◼   ► entirely sure because maybe every time [TS]

00:34:31 ◼   ► you introduce two new model is different [TS]

00:34:32 ◼   ► from the old one people by the [TS]

00:34:34 ◼   ► refurbished ones really quickly because [TS]

00:34:35 ◼   ► they want to get their last chance to [TS]

00:34:36 ◼   ► get the model they know and love but [TS]

00:34:38 ◼   ► anyway that is a suggestion how that [TS]

00:34:42 ◼   ► would reflect on the Mac Pro it would be [TS]

00:34:44 ◼   ► just basically like we thought we knew [TS]

00:34:45 ◼   ► what pros wanted but we seem to be wrong [TS]

00:34:48 ◼   ► and they say similar combined with the [TS]

00:34:50 ◼   ► problems of the LG Display and stuff [TS]

00:34:53 ◼   ► like that and then finally to add more [TS]

00:34:56 ◼   ► exciting on source rumors that will make [TS]

00:34:58 ◼   ► Marco happy if you can bring himself to [TS]

00:35:00 ◼   ► believe in briefly so far I can't go [TS]

00:35:03 ◼   ► ahead yeah Apple is said to be exploring [TS]

00:35:05 ◼   ► additional retina macbook pro models [TS]

00:35:07 ◼   ► without the touch bar Oh wouldn't you [TS]

00:35:09 ◼   ► love that so there's something for [TS]

00:35:12 ◼   ► everybody in this vaguely source rumor [TS]

00:35:14 ◼   ► but again I you know since since people [TS]

00:35:18 ◼   ► are talking about it like I do believe [TS]

00:35:22 ◼   ► that the the new Mac Pro decision end [TS]

00:35:24 ◼   ► project were very recent I'm not sure [TS]

00:35:28 ◼   ► her believed a few weeks ago but very [TS]

00:35:30 ◼   ► recent and I do believe that Apple was [TS]

00:35:32 ◼   ► surprised by the press react [TS]

00:35:35 ◼   ► to the macbook pro with touch bars as [TS]

00:35:37 ◼   ► Apple emphasizes every time you talk to [TS]

00:35:39 ◼   ► them about it including the transcript [TS]

00:35:40 ◼   ► that we cited before the new macbook pro [TS]

00:35:42 ◼   ► would touch bar is incredibly popular [TS]

00:35:44 ◼   ► and has the most orders ever of any [TS]

00:35:45 ◼   ► laptop evel's ever produced people love [TS]

00:35:48 ◼   ► it and it's awesome and all the numbers [TS]

00:35:49 ◼   ► are great for it but like so many other [TS]

00:35:51 ◼   ► things Apple said in that transcript and [TS]

00:35:53 ◼   ► about the Mac Pro and everything they [TS]

00:35:56 ◼   ► may be true but if you don't update a [TS]

00:35:59 ◼   ► model for a really long time some of [TS]

00:36:02 ◼   ► these results fall out of it you know [TS]

00:36:04 ◼   ► like we're not really selling a lot of [TS]

00:36:06 ◼   ► mac pro screw people buy them well you [TS]

00:36:08 ◼   ► haven't updated it in years so that's a [TS]

00:36:10 ◼   ► self-fulfilling prophecy as we've [TS]

00:36:12 ◼   ► discussed before and the mac pro pro [TS]

00:36:14 ◼   ► touch bar is the best-selling model ever [TS]

00:36:15 ◼   ► well again the macbook pro was a little [TS]

00:36:18 ◼   ► bit overdue for an update so there's [TS]

00:36:20 ◼   ► pent-up demand for it and the then you [TS]

00:36:25 ◼   ► have to map and like the curve like our [TS]

00:36:26 ◼   ► mac sales increasing overall I think the [TS]

00:36:29 ◼   ► macbook pro is a successful product for [TS]

00:36:31 ◼   ► them but again I do believe that Apple [TS]

00:36:32 ◼   ► was surprised by the negative reaction [TS]

00:36:35 ◼   ► of some of the press about it they even [TS]

00:36:37 ◼   ► emphasized in the transcript by the way [TS]

00:36:38 ◼   ► went back to the well on the battery [TS]

00:36:41 ◼   ► life of like their metrics say that the [TS]

00:36:43 ◼   ► battery life for the new macbook pro [TS]

00:36:45 ◼   ► with touch bar is better than the [TS]

00:36:46 ◼   ► outgoing ones I believe that too you [TS]

00:36:48 ◼   ► know what because the outgoing ones are [TS]

00:36:50 ◼   ► old and the new models are brand-new [TS]

00:36:52 ◼   ► don't feel that I'm sure they factor [TS]

00:36:55 ◼   ► that in and I'm sure they can tell the [TS]

00:36:56 ◼   ► age and normalize for it or whatever but [TS]

00:36:58 ◼   ► it's difficult to to hang your hat on a [TS]

00:37:01 ◼   ► lot of the stats because every what's [TS]

00:37:02 ◼   ► that they say I'm like a hundred percent [TS]

00:37:04 ◼   ► believe that but I also don't have [TS]

00:37:06 ◼   ► enough information to to really tell [TS]

00:37:09 ◼   ► whether it shows the thing you're saying [TS]

00:37:12 ◼   ► that it shows what they're trying to say [TS]

00:37:14 ◼   ► it shows this name the new macbook pro [TS]

00:37:15 ◼   ► with touch bar has better battery life [TS]

00:37:17 ◼   ► than our outgoing model but you haven't [TS]

00:37:19 ◼   ► given me enough information to believe [TS]

00:37:20 ◼   ► that all you've said is the stats say [TS]

00:37:23 ◼   ► people are getting better a better [TS]

00:37:24 ◼   ► battery life out of it than the old one [TS]

00:37:26 ◼   ► you don't tell me whether you've [TS]

00:37:26 ◼   ► controlled for the age of the machines [TS]

00:37:28 ◼   ► and you know you don't tell me if it's [TS]

00:37:32 ◼   ► an average or usage of what the [TS]

00:37:33 ◼   ► percentiles are what the histogram looks [TS]

00:37:35 ◼   ► like and also as well as tough as Marcos [TS]

00:37:36 ◼   ► pointed out many other times you get [TS]

00:37:38 ◼   ► fantastic battery life out of these new [TS]

00:37:39 ◼   ► models until you do something intensive [TS]

00:37:41 ◼   ► and then I tank and I bet if more people [TS]

00:37:43 ◼   ► don't do in terms of things people [TS]

00:37:44 ◼   ► aren't playing games with their laptop [TS]

00:37:46 ◼   ► unplugged because they did their game [TS]

00:37:48 ◼   ► be over in two and a half hours they're [TS]

00:37:50 ◼   ► lucky yeah and that would really bring [TS]

00:37:52 ◼   ► the numbers down but most people just [TS]

00:37:53 ◼   ► don't play and don't do that so that [TS]

00:37:54 ◼   ► doesn't show up in the stat so anyway I [TS]

00:37:56 ◼   ► want to go off on that tangent but [TS]

00:37:57 ◼   ► that's that's where my men mind went [TS]

00:38:00 ◼   ► when reading this weird rumor believe it [TS]

00:38:02 ◼   ► if you want to feel good for a little [TS]

00:38:03 ◼   ► while yeah i mean this this is not an [TS]

00:38:06 ◼   ► incredibly reliable source this is not [TS]

00:38:09 ◼   ► like somebody with a great track record [TS]

00:38:11 ◼   ► I don't lend a lot of credibility to [TS]

00:38:13 ◼   ► this basically it lines up with solemn [TS]

00:38:16 ◼   ► the other thing is that we've heard here [TS]

00:38:17 ◼   ► and there but not very strongly and [TS]

00:38:19 ◼   ► honestly for the most part it doesn't [TS]

00:38:22 ◼   ► really matter I think what matters is [TS]

00:38:24 ◼   ► Apple is at least you know if we believe [TS]

00:38:29 ◼   ► what they said and I don't think we have [TS]

00:38:30 ◼   ► any reason not to they were on a bad [TS]

00:38:33 ◼   ► path before they have finally recognized [TS]

00:38:36 ◼   ► that and yes they did recognize it [TS]

00:38:38 ◼   ► pretty late down that path they did not [TS]

00:38:41 ◼   ► recognize they were on a bad path in [TS]

00:38:42 ◼   ► 2013 like it took a lot longer than that [TS]

00:38:45 ◼   ► I would guess they recognize it in 2016 [TS]

00:38:48 ◼   ► sometime possibly even 2017 but the fact [TS]

00:38:52 ◼   ► is they are on the path to fixing it [TS]

00:38:56 ◼   ► something has clearly switched an apple [TS]

00:39:00 ◼   ► it's like something has clearly flipped [TS]

00:39:02 ◼   ► over or changed to to make them make [TS]

00:39:05 ◼   ► this decision because before this it was [TS]

00:39:09 ◼   ► very clear that they were doing things [TS]

00:39:13 ◼   ► their way what they thought was right [TS]

00:39:14 ◼   ► which involved a lot of things that did [TS]

00:39:17 ◼   ► not serve Pro users basically he [TS]

00:39:19 ◼   ► involved Singh saying no a lot and [TS]

00:39:22 ◼   ► taking a long time to do pretty much [TS]

00:39:24 ◼   ► everything and ignoring a lot of product [TS]

00:39:26 ◼   ► lines and and and to some degree this is [TS]

00:39:29 ◼   ► still what they're doing you know the [TS]

00:39:31 ◼   ► not a lot has changed in in their actual [TS]

00:39:34 ◼   ► actions here I think it probably will [TS]

00:39:37 ◼   ► over the next you know two years or so [TS]

00:39:39 ◼   ► as some of the stuff shakes out because [TS]

00:39:41 ◼   ► clearly something has changed to to make [TS]

00:39:44 ◼   ► them do this 180 on the Mac Pro because [TS]

00:39:45 ◼   ► again like they didn't decide three [TS]

00:39:49 ◼   ► years ago that this design needed to be [TS]

00:39:51 ◼   ► replaced and it took them three years [TS]

00:39:54 ◼   ► plus whatever is going to be nowt to do [TS]

00:39:55 ◼   ► it no they decided three years ago to [TS]

00:39:57 ◼   ► stop development Mac Pro and they have [TS]

00:40:00 ◼   ► been effectively [TS]

00:40:02 ◼   ► looking for what however many you know [TS]

00:40:04 ◼   ► whatever time span between then and [TS]

00:40:07 ◼   ► within the last few months they have [TS]

00:40:10 ◼   ► thought we don't need it we don't need [TS]

00:40:11 ◼   ► to develop mac pro anymore this is a [TS]

00:40:13 ◼   ► dead product line it is no longer [TS]

00:40:15 ◼   ► necessary for us to do we won't do it [TS]

00:40:17 ◼   ► well it's not like they weren't [TS]

00:40:18 ◼   ► developing in the buzz that something [TS]

00:40:19 ◼   ► came on the transcript like that they [TS]

00:40:21 ◼   ► further emphasized in the details that [TS]

00:40:23 ◼   ► they did think about upgrading this [TS]

00:40:26 ◼   ► component or that component they didn't [TS]

00:40:27 ◼   ► say that they actually tried it out but [TS]

00:40:29 ◼   ► how else would they have known that they [TS]

00:40:30 ◼   ► couldn't support like some one of the [TS]

00:40:32 ◼   ► the people present or one of the press [TS]

00:40:34 ◼   ► people present asked them specifically [TS]

00:40:35 ◼   ► oh so you I think maybe as panzram [TS]

00:40:37 ◼   ► saying so you were thinking like oh we [TS]

00:40:38 ◼   ► could increase the GPU frequency by 300 [TS]

00:40:41 ◼   ► megahertz because that doesn't quite [TS]

00:40:42 ◼   ► seem worth it so we won't bother [TS]

00:40:43 ◼   ► updating it and one of the apple evil [TS]

00:40:46 ◼   ► said yes exactly yet that what you said [TS]

00:40:48 ◼   ► is what happened like so it they stopped [TS]

00:40:51 ◼   ► developing it in terms of ever releasing [TS]

00:40:54 ◼   ► products but it seemed like at least in [TS]

00:40:56 ◼   ► the beginning they would love to have [TS]

00:40:57 ◼   ► done a spec bump or component bump but [TS]

00:40:59 ◼   ► they just couldn't do it because the [TS]

00:41:01 ◼   ► design they had didn't support what they [TS]

00:41:03 ◼   ► had decided is basically we're not going [TS]

00:41:05 ◼   ► to invest in entirely new model so if [TS]

00:41:07 ◼   ► you can't update this one and the [TS]

00:41:08 ◼   ► engineer say we can't because they [TS]

00:41:10 ◼   ► either tested or ran the numbers or [TS]

00:41:11 ◼   ► whatever we'll look into it again when [TS]

00:41:13 ◼   ► the next round of GPUs and CPUs comes [TS]

00:41:15 ◼   ► out but in the meantime no you can't [TS]

00:41:17 ◼   ► have the budget to make a new one so [TS]

00:41:19 ◼   ► it's semantics say does that mean [TS]

00:41:20 ◼   ► stopping support or whatever but it does [TS]

00:41:21 ◼   ► mean that they they they would have [TS]

00:41:23 ◼   ► liked to have been able to offer speed [TS]

00:41:26 ◼   ► bumps in this one because it is [TS]

00:41:27 ◼   ► embarrassing to offer the same high-end [TS]

00:41:29 ◼   ► computer for multiple years without not [TS]

00:41:31 ◼   ► making it any faster well I die I would [TS]

00:41:34 ◼   ► nitpick a little about that I'm not [TS]

00:41:35 ◼   ► gonna go too far into it now for KC sake [TS]

00:41:37 ◼   ► but that's buddy but yeah I think they [TS]

00:41:40 ◼   ► could have done more in the meantime [TS]

00:41:42 ◼   ► like they could have updated to see the [TS]

00:41:45 ◼   ► CPU was thermally fine it was only the [TS]

00:41:47 ◼   ► GPU thermal balance that was the issue [TS]

00:41:49 ◼   ► with that design they could have updated [TS]

00:41:52 ◼   ► the CPU to the same model like the [TS]

00:41:54 ◼   ► equivalent models in the new families [TS]

00:41:56 ◼   ► and then they could have updated the [TS]

00:41:58 ◼   ► GPUs to more mid-range mid temperature [TS]

00:42:02 ◼   ► models over the years like they didn't [TS]

00:42:04 ◼   ► have to keep selling three and a half [TS]

00:42:05 ◼   ► year old parts like they could have [TS]

00:42:08 ◼   ► updated it by using similar class parts [TS]

00:42:11 ◼   ► there that they already used in that [TS]

00:42:12 ◼   ► design it wouldn't have been as [TS]

00:42:15 ◼   ► competitive but it is even less [TS]

00:42:18 ◼   ► competitive with three year old parts [TS]

00:42:19 ◼   ► they were saying they didn't think that [TS]

00:42:21 ◼   ► trade-off was worth it like the yep we [TS]

00:42:22 ◼   ► could have the parts that would fit in [TS]

00:42:24 ◼   ► there weren't better enough to warrant [TS]

00:42:26 ◼   ► it now arguably after three years if you [TS]

00:42:27 ◼   ► had merely done that thing that you [TS]

00:42:29 ◼   ► never thought was worth it a couple of [TS]

00:42:30 ◼   ► times then you would be farther from [TS]

00:42:31 ◼   ► where you are or even he wait till the [TS]

00:42:33 ◼   ► end and done it that's definitely [TS]

00:42:35 ◼   ► arguable but you know at some point I [TS]

00:42:37 ◼   ► think it really was you know so far on [TS]

00:42:40 ◼   ► the back burner that they weren't even [TS]

00:42:41 ◼   ► entertaining updates to it but what they [TS]

00:42:44 ◼   ► said in this thing was you know even [TS]

00:42:46 ◼   ► though we could have made incremental [TS]

00:42:47 ◼   ► improvements the incremental [TS]

00:42:48 ◼   ► improvements didn't seem worthwhile I [TS]

00:42:50 ◼   ► guess I couldn't justify whatever it [TS]

00:42:52 ◼   ► would take to you know the basically the [TS]

00:42:53 ◼   ► overhead of ever doing a spec bump and [TS]

00:42:55 ◼   ► making new models and doing all the [TS]

00:42:57 ◼   ► stuff or whatever this is taking [TS]

00:42:59 ◼   ► everything they said at face value who [TS]

00:43:00 ◼   ► knows but actually what's actually going [TS]

00:43:01 ◼   ► on and how far along they got with any [TS]

00:43:03 ◼   ► kind of upgrades this thing and at what [TS]

00:43:06 ◼   ► point they were nixed whether in the [TS]

00:43:08 ◼   ► idea phase or after it had been almost [TS]

00:43:10 ◼   ► ready for sale you never tell because [TS]

00:43:11 ◼   ► all we see is what they actually release [TS]

00:43:13 ◼   ► right but anyway so the point I was [TS]

00:43:15 ◼   ► trying to make is obviously something [TS]

00:43:17 ◼   ► has changed with with apples philosophy [TS]

00:43:21 ◼   ► or the whatever they're using to make [TS]

00:43:24 ◼   ► these decisions of whether to invest in [TS]

00:43:26 ◼   ► certain product lines whether to update [TS]

00:43:28 ◼   ► them or not because they were clearly [TS]

00:43:30 ◼   ► going in one direction for some time and [TS]

00:43:32 ◼   ► they are still going in that direction [TS]

00:43:33 ◼   ► for most the product lines I mean you [TS]

00:43:35 ◼   ► know nothing has changed in their [TS]

00:43:37 ◼   ► releases yet but it's pretty clear if [TS]

00:43:39 ◼   ► you look at the release schedule since [TS]

00:43:41 ◼   ► about 2012 everything slowed down and it [TS]

00:43:45 ◼   ► seemed like they went from releasing as [TS]

00:43:48 ◼   ► much as they could in most the product [TS]

00:43:50 ◼   ► lines to releasing as little as they [TS]

00:43:53 ◼   ► could get away with and that is [TS]

00:43:56 ◼   ► worrisome and that's what we've been [TS]

00:43:57 ◼   ► complaining about for years and so it [TS]

00:44:00 ◼   ► does it seems like whatever was causing [TS]

00:44:03 ◼   ► that to be the result maybe a maybe a [TS]

00:44:07 ◼   ► change has happened there in their [TS]

00:44:09 ◼   ► thinking or their decision making or [TS]

00:44:12 ◼   ► whatever else something has changed to [TS]

00:44:14 ◼   ► make apple flip around on the mac pro [TS]

00:44:17 ◼   ► and on displays and have this meeting [TS]

00:44:20 ◼   ► and tell us what they were thinking like [TS]

00:44:22 ◼   ► I hope that doesn't just apply to [TS]

00:44:25 ◼   ► placating the media enough for the mac [TS]

00:44:28 ◼   ► pro [TS]

00:44:29 ◼   ► thing to say okay well now Apple cares [TS]

00:44:30 ◼   ► about us again in the end I hope that [TS]

00:44:32 ◼   ► applies to their entire thinking about [TS]

00:44:34 ◼   ► all their products I'm tired of Apple [TS]

00:44:39 ◼   ► seemingly thinking you know what if we [TS]

00:44:41 ◼   ► can't do something incredibly innovative [TS]

00:44:43 ◼   ► and awesome we're better off just doing [TS]

00:44:45 ◼   ► nothing you know I think that's the [TS]

00:44:47 ◼   ► wrong approach I think they should they [TS]

00:44:49 ◼   ► should be saying yes to things that are [TS]

00:44:52 ◼   ► simple updates to their products like [TS]

00:44:53 ◼   ► it's one thing to spread yourself too [TS]

00:44:56 ◼   ► thin with new stuff you know new [TS]

00:44:58 ◼   ► initiatives new you know new heart [TS]

00:45:01 ◼   ► entire product lines things like that [TS]

00:45:02 ◼   ► that you could make an argument and we [TS]

00:45:05 ◼   ► have that they should you know be really [TS]

00:45:07 ◼   ► careful with that because it's hard it's [TS]

00:45:09 ◼   ► it's a huge risk of spread themselves [TS]

00:45:10 ◼   ► too thin but it is not hard it shouldn't [TS]

00:45:14 ◼   ► you know it if it's hard for them to [TS]

00:45:16 ◼   ► like update the Mac Mini with the same [TS]

00:45:18 ◼   ► processor line but the new version of it [TS]

00:45:21 ◼   ► like if that's hard they've set that up [TS]

00:45:23 ◼   ► wrong like they are a huge company with [TS]

00:45:26 ◼   ► tons and tons of money and tons of [TS]

00:45:28 ◼   ► engineering resources they should be [TS]

00:45:31 ◼   ► able to do what I described last week as [TS]

00:45:33 ◼   ► like boring updates like what if there's [TS]

00:45:35 ◼   ► a new processor put it in and start [TS]

00:45:37 ◼   ► selling it to all the products that [TS]

00:45:38 ◼   ► could use it like that there is no [TS]

00:45:40 ◼   ► reason why they need to do things like [TS]

00:45:43 ◼   ► what like what the Mac Mini is right now [TS]

00:45:45 ◼   ► right which is like sitting around with [TS]

00:45:48 ◼   ► ancient parts being neglected the last [TS]

00:45:50 ◼   ► he made it worse than it was before [TS]

00:45:52 ◼   ► there's nothing stopping them from doing [TS]

00:45:54 ◼   ► a new mac mini except high high up [TS]

00:45:57 ◼   ► somewhere they have decided that that is [TS]

00:45:59 ◼   ► not worth investing any resources into [TS]

00:46:00 ◼   ► at all and I think that's a mistake and [TS]

00:46:03 ◼   ► maybe we'll see something that turn [TS]

00:46:05 ◼   ► around again probably not especially [TS]

00:46:06 ◼   ► like the mac mini has always been a very [TS]

00:46:08 ◼   ► diluted product but I don't think that's [TS]

00:46:11 ◼   ► that's not a good excuse like if Apple [TS]

00:46:13 ◼   ► really wants like to fulfill what they [TS]

00:46:16 ◼   ► say they are and make the best products [TS]

00:46:18 ◼   ► for people that they can and only make [TS]

00:46:20 ◼   ► great stuff like they sit that's what [TS]

00:46:22 ◼   ► they say they do that isn't always true [TS]

00:46:23 ◼   ► but that is what they say to do and I [TS]

00:46:25 ◼   ► believe that's what they want to do and [TS]

00:46:26 ◼   ► that is what that is what they want to [TS]

00:46:27 ◼   ► be then they have to set up their [TS]

00:46:30 ◼   ► product line in a way that allows them [TS]

00:46:33 ◼   ► and end their management structure and [TS]

00:46:35 ◼   ► their priorities they have to set this [TS]

00:46:36 ◼   ► up in a way that allows them to not [TS]

00:46:40 ◼   ► leave things in complete neglect for [TS]

00:46:42 ◼   ► years because they aren't the most [TS]

00:46:45 ◼   ► profitable product lines in the world [TS]

00:46:46 ◼   ► like you know they sell a lot of all [TS]

00:46:49 ◼   ► these things all these products like and [TS]

00:46:51 ◼   ► we mentioned last week like they like [TS]

00:46:53 ◼   ► the one percent or whatever of mac sales [TS]

00:46:55 ◼   ► asst is like still like 200,000 a year [TS]

00:46:57 ◼   ► and like as many as the B interview x5 [TS]

00:46:59 ◼   ► like it is worth them if they're going [TS]

00:47:01 ◼   ► to have a product line at all I think [TS]

00:47:05 ◼   ► it's worth it's worth them keeping it [TS]

00:47:06 ◼   ► minimally updated and what that means is [TS]

00:47:09 ◼   ► not every four years you make it worse [TS]

00:47:11 ◼   ► what that means is you keep it updated [TS]

00:47:14 ◼   ► every time you can and you don't have to [TS]

00:47:17 ◼   ► do a whole new case design you know that [TS]

00:47:20 ◼   ► like that's that I feel like you know [TS]

00:47:22 ◼   ► but like last week discussing about how [TS]

00:47:24 ◼   ► like Apple needs like the audacity and [TS]

00:47:26 ◼   ► confidence to release boring products [TS]

00:47:29 ◼   ► sometimes it seems like it seemed like [TS]

00:47:30 ◼   ► they would rather you know that they [TS]

00:47:31 ◼   ► would rather do nothing and neglect [TS]

00:47:33 ◼   ► something for years then release [TS]

00:47:35 ◼   ► something that isn't that exciting and I [TS]

00:47:37 ◼   ► just think that's the wrong decision I [TS]

00:47:38 ◼   ► think that they need to start thinking [TS]

00:47:40 ◼   ► either way of like that might be true [TS]

00:47:42 ◼   ► for certain products I don't know [TS]

00:47:43 ◼   ► certain like you know mass consumer [TS]

00:47:45 ◼   ► fashion type of products maybe the [TS]

00:47:47 ◼   ► iphone although that's kind of its own [TS]

00:47:49 ◼   ► schedule anyway you know not true the [TS]

00:47:51 ◼   ► watch they just gave that a speed bump [TS]

00:47:52 ◼   ► yeah what's your name on the outside [TS]

00:47:54 ◼   ► better stuff on the inside that's your [TS]

00:47:55 ◼   ► thicker but really I feel like they need [TS]

00:47:59 ◼   ► to bring that same philosophy to all [TS]

00:48:01 ◼   ► their products of just like you know [TS]

00:48:02 ◼   ► what when when there's like if the mac [TS]

00:48:05 ◼   ► mini can't be updated at least every two [TS]

00:48:08 ◼   ► years you know the stuff goes into it [TS]

00:48:10 ◼   ► like every year if the mac mini can't [TS]

00:48:12 ◼   ► consider at least every two years to [TS]

00:48:14 ◼   ► whatever's current first form factor [TS]

00:48:15 ◼   ► then it was badly designed and it should [TS]

00:48:17 ◼   ► be redesigned at me neither it is the [TS]

00:48:19 ◼   ► problem with the map really you know if [TS]

00:48:21 ◼   ► the mac pro can't be updated easily then [TS]

00:48:23 ◼   ► that they then they did a horrible job [TS]

00:48:25 ◼   ► designing it and so any of their [TS]

00:48:28 ◼   ► products that that you can say that [TS]

00:48:29 ◼   ► about like I feel like they they need to [TS]

00:48:32 ◼   ► and maybe this is what it to it like [TS]

00:48:35 ◼   ► they need to get like some humility in [TS]

00:48:37 ◼   ► the sense that like their designs need [TS]

00:48:39 ◼   ► to be a little more humble and they have [TS]

00:48:42 ◼   ► to be okay releasing you know like a [TS]

00:48:44 ◼   ► slightly more utilitarian version of [TS]

00:48:46 ◼   ► some of these products not all of them [TS]

00:48:48 ◼   ► but some of them and then they also then [TS]

00:48:50 ◼   ► have to have the confidence as I said [TS]

00:48:51 ◼   ► last week they have a confidence that [TS]

00:48:53 ◼   ► they you know what it's okay [TS]

00:48:55 ◼   ► to release a boring Mac Pro update and a [TS]

00:48:58 ◼   ► boring mac mini update that's okay no [TS]

00:49:01 ◼   ► one's gonna say Apple kit enemy anymore [TS]

00:49:03 ◼   ► anybody's ass because the mac mini got [TS]

00:49:05 ◼   ► updated again like that I don't think [TS]

00:49:08 ◼   ► that's true at all it's Tyra because [TS]

00:49:10 ◼   ► because the thing he's talking about [TS]

00:49:11 ◼   ► speed bumps we have a name for them [TS]

00:49:13 ◼   ► because they were so common so so common [TS]

00:49:16 ◼   ► for a long time for years and years and [TS]

00:49:19 ◼   ► years this was just a thing that [TS]

00:49:20 ◼   ► happened just like model years of cars [TS]

00:49:22 ◼   ► they were introduced a model and then [TS]

00:49:24 ◼   ► there would be speed bumps and that [TS]

00:49:26 ◼   ► eventually there would be a new model [TS]

00:49:27 ◼   ► that's fancier in some way that's how [TS]

00:49:29 ◼   ► Apple products work for a long time and [TS]

00:49:31 ◼   ► during that time every time there was a [TS]

00:49:33 ◼   ► speed bump nobody says oh no Apple can't [TS]

00:49:36 ◼   ► innovate anymore because we understood [TS]

00:49:37 ◼   ► with speed bumps were the fancy new one [TS]

00:49:40 ◼   ► is in here it's just a speed bump for [TS]

00:49:41 ◼   ► the other one and people go oh this is [TS]

00:49:43 ◼   ► boring announcement it's just a speed [TS]

00:49:45 ◼   ► bump but we had a word for it because it [TS]

00:49:47 ◼   ► was a thing that happened routinely [TS]

00:49:48 ◼   ► little did we know that you may not you [TS]

00:49:51 ◼   ► may like I don't want speed bumps I want [TS]

00:49:52 ◼   ► a fancy new one every time you know [TS]

00:49:53 ◼   ► what's worse than speed bumps no speed [TS]

00:49:55 ◼   ► bumps yeah exactly just nothing new at [TS]

00:49:58 ◼   ► all so I think there is no PR damage of [TS]

00:50:03 ◼   ► speed bumps it's just that at some point [TS]

00:50:04 ◼   ► Apple decided that speed bumps weren't a [TS]

00:50:08 ◼   ► thing they wanted to do and I have my [TS]

00:50:10 ◼   ► own completely unverified anonymous [TS]

00:50:12 ◼   ► sources who are not the ATP tipster or [TS]

00:50:14 ◼   ► they could be for all we know because [TS]

00:50:15 ◼   ► it's just email man I don't know where [TS]

00:50:16 ◼   ► the exit stuff comes from who conveyed [TS]

00:50:20 ◼   ► this again completely on source [TS]

00:50:22 ◼   ► information that the high-end imac was [TS]

00:50:25 ◼   ► the thing that Apple isn't playing for a [TS]

00:50:27 ◼   ► while so there are hopes for that to [TS]

00:50:29 ◼   ► have good internal who talk a bit more [TS]

00:50:30 ◼   ► about that with more on source rumors [TS]

00:50:32 ◼   ► later this is the unsourced rumor show [TS]

00:50:33 ◼   ► but the decision about the new Mac Pro [TS]

00:50:37 ◼   ► and display were made fairly recently [TS]

00:50:39 ◼   ► and the summary is neither of these [TS]

00:50:42 ◼   ► products meaning the high-end imac and [TS]

00:50:44 ◼   ► the new Mac Pro are a good financial roi [TS]

00:50:46 ◼   ► but there is now recognition to the [TS]

00:50:48 ◼   ► senior VP and CEO level that's important [TS]

00:50:51 ◼   ► for the company to make them and that's [TS]

00:50:52 ◼   ► what it boils down to like that I can [TS]

00:50:55 ◼   ► totally imagine all these products not [TS]

00:50:56 ◼   ► being a good return on investment [TS]

00:50:58 ◼   ► doesn't mean that they're they make [TS]

00:51:00 ◼   ► losses but you know good ROI means i put [TS]

00:51:02 ◼   ► x em on in and I want to get x times [TS]

00:51:04 ◼   ► some large number amount out and a [TS]

00:51:07 ◼   ► better ROI me like [TS]

00:51:08 ◼   ► yeah it doesn't seem like I make enough [TS]

00:51:09 ◼   ► money on speed bump Mac minis to even [TS]

00:51:11 ◼   ► bother doing that at all what if we just [TS]

00:51:13 ◼   ► don't do it how did the sales look it's [TS]

00:51:15 ◼   ► like up sales are flat it's like great [TS]

00:51:17 ◼   ► we just saved some money I just [TS]

00:51:18 ◼   ► increased the ROI and the mac mini by [TS]

00:51:20 ◼   ► not speed bumping it and they did they [TS]

00:51:21 ◼   ► did increase the ROI in the mac mini and [TS]

00:51:23 ◼   ► I think they can kind of get away with [TS]

00:51:24 ◼   ► that in the mac mini but a reasonable [TS]

00:51:25 ◼   ► amount but like one Mac Pro's what if we [TS]

00:51:28 ◼   ► just don't ever update the mac pro [TS]

00:51:30 ◼   ► because engineering says it would cost a [TS]

00:51:31 ◼   ► lot of money in require a redesign what [TS]

00:51:33 ◼   ► are the sales look like they go down a [TS]

00:51:34 ◼   ► little bit but they're about the same [TS]

00:51:35 ◼   ► great we just increased the ROI on the [TS]

00:51:37 ◼   ► Mac Pro and you know the what this [TS]

00:51:40 ◼   ► bullion source rumor now conveys is that [TS]

00:51:43 ◼   ► even though it's not a good ROI which is [TS]

00:51:46 ◼   ► a point I've been emphasizing since 2013 [TS]

00:51:48 ◼   ► it's important for the company to make [TS]

00:51:50 ◼   ► these products anyway an apple is [TS]

00:51:52 ◼   ► totally on that page now and again [TS]

00:51:55 ◼   ► another thing you can pick up from the [TS]

00:51:56 ◼   ► transcript is everything Marco said [TS]

00:51:57 ◼   ► about frequent updates that was in all [TS]

00:51:59 ◼   ► the summary articles like that apple [TS]

00:52:01 ◼   ► says they want to make a new Mac Pro [TS]

00:52:02 ◼   ► that can have frequent updates it is [TS]

00:52:04 ◼   ► further emphasizing the transcript like [TS]

00:52:06 ◼   ► further in detail emphasizes like they [TS]

00:52:08 ◼   ► want to make a Mac Pro that they can [TS]

00:52:10 ◼   ► make the parts inside of it better on a [TS]

00:52:13 ◼   ► regular basis they don't commit to doing [TS]

00:52:15 ◼   ► it on a particular schedule but they [TS]

00:52:16 ◼   ► emphasize this is the thing we did wrong [TS]

00:52:19 ◼   ► and we're going to fix it by doing it [TS]

00:52:21 ◼   ► right we want a machine that without [TS]

00:52:23 ◼   ► redesigning the machine we can regularly [TS]

00:52:26 ◼   ► and steadily and easily and cheaply do [TS]

00:52:28 ◼   ► this things that we used to think are [TS]

00:52:30 ◼   ► boring which are called speed bumps and [TS]

00:52:32 ◼   ► so you know that's why we're all so [TS]

00:52:33 ◼   ► happy about this is because they didn't [TS]

00:52:35 ◼   ► just say we're going to make a new pro [TS]

00:52:36 ◼   ► mac pro and trust us you really like it [TS]

00:52:37 ◼   ► just wait they said specific things [TS]

00:52:39 ◼   ► about and the specific things they said [TS]

00:52:41 ◼   ► and emphasized are exactly what we want [TS]

00:52:43 ◼   ► so yay Apple let's now fast-forward for [TS]

00:52:46 ◼   ► two years we are sponsored this week by [TS]

00:52:49 ◼   ► Squarespace go to squarespace com enter [TS]

00:52:52 ◼   ► offer code ATP at checkout to get ten [TS]

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00:53:05 ◼   ► probably want a website for it and you [TS]

00:53:06 ◼   ► can waste tons of time installing your [TS]

00:53:09 ◼   ► own CMS and customizing your own server [TS]

00:53:11 ◼   ► and getting your own custom design done [TS]

00:53:13 ◼   ► or doing it yourself or you can take [TS]

00:53:16 ◼   ► almost no time and do it in like an hour [TS]

00:53:18 ◼   ► and be done with it with squarespace [TS]

00:53:20 ◼   ► Squarespace sites are [TS]

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00:53:30 ◼   ► they start with these beautiful [TS]

00:53:31 ◼   ► professional designs and you don't even [TS]

00:53:33 ◼   ► have to customize you can just use the [TS]

00:53:35 ◼   ► stock design and be done or you can [TS]

00:53:37 ◼   ► tweak a few little things like a couple [TS]

00:53:38 ◼   ► of colors here and there or a logo here [TS]

00:53:40 ◼   ► and there or you can go full-blown and [TS]

00:53:42 ◼   ► customize all sorts of stuff about it [TS]

00:53:43 ◼   ► you can drag stuff around everything is [TS]

00:53:45 ◼   ► visual what you see is what you get with [TS]

00:53:47 ◼   ► a live preview of everything you're [TS]

00:53:48 ◼   ► doing it's incredibly easy and [TS]

00:53:50 ◼   ► incredibly powerful and Squarespace has [TS]

00:53:52 ◼   ► tons of building capabilities not only [TS]

00:53:54 ◼   ► you know the basics like you know news [TS]

00:53:57 ◼   ► feeds and calendars and blogs but even [TS]

00:53:59 ◼   ► full-blown storefronts if you want to [TS]

00:54:01 ◼   ► sell digital or physical goods [TS]

00:54:03 ◼   ► Squarespace has entire store [TS]

00:54:04 ◼   ► functionality built in along with all [TS]

00:54:06 ◼   ► the wonderful content management stuff [TS]

00:54:08 ◼   ► so check it out today whether you're [TS]

00:54:09 ◼   ► making a site for yourself or even if [TS]

00:54:12 ◼   ► you're making a site for somebody else [TS]

00:54:13 ◼   ► if someone else has asked you if you're [TS]

00:54:15 ◼   ► like the nerd in the in the community [TS]

00:54:16 ◼   ► and someone someone has asked you to [TS]

00:54:18 ◼   ► make a site for them we've all been [TS]

00:54:19 ◼   ► there make it on Squarespace and then [TS]

00:54:21 ◼   ► just hand it to them and say here I did [TS]

00:54:23 ◼   ► it and you can do it from now on here it [TS]

00:54:25 ◼   ► is and they will support it so you don't [TS]

00:54:28 ◼   ► have to which is really nice so check it [TS]

00:54:30 ◼   ► out today at squarespace.com start a [TS]

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00:54:42 ◼   ► ten percent off and it will tell them [TS]

00:54:44 ◼   ► that you came from here thank you very [TS]

00:54:46 ◼   ► much to Squarespace for sponsoring our [TS]

00:54:47 ◼   ► show Squarespace make your next move oh [TS]

00:54:50 ◼   ► goodness do you have any other thoughts [TS]

00:54:55 ◼   ► about this particular rumor I wouldn't [TS]

00:54:58 ◼   ► put too much into it you know and the [TS]

00:55:00 ◼   ► theta the other parts a bit about how [TS]

00:55:01 ◼   ► like you know like Apple is said to be [TS]

00:55:03 ◼   ► making a non-touch bar 15-inch MacBook [TS]

00:55:05 ◼   ► Pro option yeah that does just trolling [TS]

00:55:08 ◼   ► Marco I I honestly first of all you know [TS]

00:55:12 ◼   ► I want to be clear I don't hate the [TS]

00:55:14 ◼   ► touch bar that much I would just given [TS]

00:55:16 ◼   ► the choice to get it or not get it right [TS]

00:55:18 ◼   ► now I chose not get it and they're added [TS]

00:55:21 ◼   ► like that's due to other factors also [TS]

00:55:22 ◼   ► like like I wanted something smaller and [TS]

00:55:24 ◼   ► the the 13-inch that comes in both touch [TS]

00:55:27 ◼   ► bar on non touch bar like the non-touch [TS]

00:55:29 ◼   ► bar gets better battery life by a lot [TS]

00:55:31 ◼   ► and I really and better life is very [TS]

00:55:33 ◼   ► important to me right now so like you [TS]

00:55:35 ◼   ► know [TS]

00:55:35 ◼   ► it's obviously like you know other [TS]

00:55:38 ◼   ► factors have go into this decision for [TS]

00:55:40 ◼   ► everybody you know there's cost [TS]

00:55:41 ◼   ► considerations for a lot of people in it [TS]

00:55:43 ◼   ► so like I don't think there's actually [TS]

00:55:46 ◼   ► that much demand to make 15-inch MacBook [TS]

00:55:49 ◼   ► Pros without the touch bar and I also [TS]

00:55:52 ◼   ► would be incredibly surprised if Apple [TS]

00:55:56 ◼   ► did that for user satisfaction reasons [TS]

00:56:00 ◼   ► now what they might do you know there's [TS]

00:56:03 ◼   ► also a lot of complaints about the [TS]

00:56:04 ◼   ► pricing of the new macbook pros because [TS]

00:56:05 ◼   ► it is higher so I could see them may be [TS]

00:56:08 ◼   ► offering you know in in the next update [TS]

00:56:11 ◼   ► to the macbook pro generation whenever [TS]

00:56:14 ◼   ► that comes I don't know if it's I don't [TS]

00:56:15 ◼   ► know when the chips are coming out maybe [TS]

00:56:16 ◼   ► this fall or next spring who knows but [TS]

00:56:18 ◼   ► whenever that happens it would not [TS]

00:56:20 ◼   ► surprise me if they made an entry level [TS]

00:56:22 ◼   ► 15 inch model that was maybe you know [TS]

00:56:26 ◼   ► 1999 and that one had no discrete GPU [TS]

00:56:30 ◼   ► and no touch bar to hit that price point [TS]

00:56:33 ◼   ► the 15 inch escape yeah basically you [TS]

00:56:36 ◼   ► know it cuz in the past they you know [TS]

00:56:38 ◼   ► they've done that with the GPU selection [TS]

00:56:39 ◼   ► which I've talked about before where is [TS]

00:56:40 ◼   ► like in the past like the retina [TS]

00:56:41 ◼   ► generation everything the and even the [TS]

00:56:43 ◼   ► one right before that they had like the [TS]

00:56:45 ◼   ► base model which was about two thousand [TS]

00:56:47 ◼   ► bucks had only the Intel integrated GPU [TS]

00:56:50 ◼   ► and you had to spend a few hundred more [TS]

00:56:52 ◼   ► to get one with a little bit more stuff [TS]

00:56:54 ◼   ► in an end to discrete GPU and it would [TS]

00:56:57 ◼   ► not surprise me at all to see them to [TS]

00:56:58 ◼   ► the same thing here she just give it [TS]

00:57:00 ◼   ► another one that is 1999 so people will [TS]

00:57:03 ◼   ► stop complaining about the price and has [TS]

00:57:04 ◼   ► a few things cut out of it and one of [TS]

00:57:05 ◼   ► them would probably be this discrete GPU [TS]

00:57:07 ◼   ► and one of them might be the touch bar [TS]