499: Living Is Pretty Important to Me


00:00:00   Hey everybody, it is still September. I know we have a lot to discuss, but it is still September.

00:00:05   September is Childhood Cancer Awareness Month. And as always, or at least for the past several years,

00:00:12   we here at ATP are working for/with Relay to try to raise money to just defeat childhood cancer.

00:00:20   And our charity of choice is St. Jude Children's Research Hospital. We're going to make this

00:00:25   particular plug really quick because we have a lot to talk about. I would like to go to bed before

00:00:29   four, three in the morning, but suffice to say,

00:00:31   a lot of us may have already spent some money today.

00:00:35   In fact, I might have done that.

00:00:37   We'll talk about that at some point, I'm sure.

00:00:38   - Oh!

00:00:39   - But nevertheless, you might be spending

00:00:42   a lot of money today.

00:00:43   You might be doing it for something

00:00:44   that you may not entirely need.

00:00:47   If you have a couple extra dollars to send St. Jude's Way,

00:00:50   I would strongly recommend it.

00:00:51   So go to stjude.org/atp, S-T-J-U-D-E.org/atp.

00:00:56   And please, donate a few bucks.

00:00:59   It can be five, it can be one, it can be 500, 5000.

00:01:02   Hell, if you have $5 million laying around

00:01:04   that you wanna give to St. Jude, all the more to you.

00:01:07   That's awesome, and you will get all the stickers.

00:01:09   I actually, breaking news, doo, doo, doo, doo, doo, doo,

00:01:11   doo, doo, I have new stickers on the way.

00:01:13   So I haven't exactly decided what the threshold is

00:01:16   to earn you a sticker yet, because I just haven't.

00:01:18   But I guarantee that if you donate $5 million,

00:01:21   I will give you 170 whatever dollars worth of stickers

00:01:24   that are heading my way, so you can have all the ATP

00:01:27   stickers you'd ever want.

00:01:28   was like 500 stickers. But anyway, if you donate less than $5 million, then we'll have

00:01:34   to see. But I strongly encourage you, please and thank you, to donate to St. Jude at stjude.org/atp.

00:01:42   It is a very, very worthy cause. We have thrown our time, our energy, and our money behind

00:01:48   it. We were doing something special, the three of us together. And we decided, okay, let's

00:01:52   go ahead and do the donations, which was very kind of my two co-hosts, because typically

00:01:56   those jerks decide to do it when I'm in the midst of recording another podcast or generally

00:02:00   not in the right headspace for filling out a very simple online form. Which by the way

00:02:05   does take Apple Pay. So no excuses everyone. StJude.org/ATP. Anyway, we were filling this

00:02:11   out and I was filling it out and then I realized I needed to correct something and I went back.

00:02:15   And as we're filling this out, I'm laughing with Marco and John saying, "Oh, what are

00:02:18   we going to do to make like something funny this year?" Because there was the asterisk

00:02:22   year. That was two years ago, I think, and then last year there was something funny with

00:02:27   me donating a little bit more than everyone or something like that. I forget, I've already

00:02:30   lost track, but it doesn't matter. There's always something goofy that happens every

00:02:33   single year. And we couldn't come up with anything deliberate to happen. So Marco happened

00:02:38   to fill out his donation first and we agreed that we were all going to donate $7,000 apiece,

00:02:42   we spoke about last episode, so for a sum total of $21,000. And Marco filled his out

00:02:47   on behalf of him and Tiff, and you had donated what, $7,002? Is that right?

00:02:51   something like that, yeah.

00:02:53   'Cause I was like, I'm gonna beat those guys.

00:02:54   'Cause I'm like, someone's gonna be a smart ass

00:02:57   and give 7001.

00:02:58   So I'm gonna do 7002.

00:03:01   - Right, I'm going to outsmart the smart asses.

00:03:03   And so Marco almost succeeded in that,

00:03:07   but because I accidentally had to go back and fix something,

00:03:10   I thought to myself, oh-- - Accidentally.

00:03:13   - Let's go with that.

00:03:14   We're gonna use that as the story.

00:03:15   So I decided to go back and fix whatever mistake

00:03:18   I may or may not have made,

00:03:19   and then, oh, I will open a private window

00:03:22   and I will refresh stjude.org/atp,

00:03:25   S-D-J-U-D-E.org/atp, and oh, lo and behold,

00:03:29   Tiff and Marco Armond, $7,002, well, ha ha!

00:03:32   I will donate $7,003 because I am a big jerk.

00:03:36   - And from this part of the story,

00:03:37   you can learn that Casey is a cheater

00:03:40   because the sort of unwritten agreement here

00:03:42   is we're all going to donate

00:03:44   and it was kind of like a game of chicken.

00:03:45   We agreed on how much we're gonna donate,

00:03:47   - We also know and had discussed in the previous show,

00:03:50   like, oh, but sometimes someone gives a little bit more

00:03:52   to try to be the top one.

00:03:53   So the whole point was, let's all do it at the same time,

00:03:56   and let's not look at what the other people don't.

00:03:58   - That was unsaid. - That's cheating.

00:03:59   - That was unsaid. - That's cheating.

00:04:01   - It was an unstated gentleman's agreement,

00:04:03   and I'm not a gentleman, so I didn't agree.

00:04:05   So anyway, so I donate my $7,003,

00:04:09   but in the time between Tiff and Marco Arman's $7,002,

00:04:13   and Casey Neuron-Liss's $7,003,

00:04:16   some turd decides to swoop in and donate $7,007

00:04:21   and ruin everything.

00:04:22   So John Siracusa, you are, as we record right now,

00:04:26   the leader, the champion at $7,007.

00:04:30   Well done, you insufferable pain in my bottom.

00:04:33   - Johnny, I would love it.

00:04:34   Look at the symmetry.

00:04:35   Plus it's got 007 in there as well.

00:04:37   I don't know how you can resist that.

00:04:38   And so Marco and I played correctly.

00:04:40   You cheated and you lost anyway,

00:04:42   so you were a double loss this time.

00:04:45   Better luck next year.

00:04:46   - Yup. - Fair enough.

00:04:47   But is it really a loss if we're just donating money to

00:04:51   S-T-J-U-D-E dot org slash ATP?

00:04:54   If we're donating money to try to end childhood cancer,

00:04:57   I think it's a win for everyone.

00:04:59   So please. - Everyone wins except Casey.

00:05:01   - Everyone wins except me apparently.

00:05:04   So yeah, please go and donate.

00:05:05   I will say that at least for now,

00:05:07   if you donate more than a one Mr. John Siracusa

00:05:10   and you send me your receipt

00:05:11   and call to my attention by some mechanism,

00:05:13   I will give you, I will send you at least one ATP sticker anywhere that the United States

00:05:18   Postal Service will deliver, and that includes many, many, many countries.

00:05:22   So please reach out if you want to donate more than $7,007.

00:05:26   You can have the lamest and most expensive sticker in the world if you so choose.

00:05:31   So reach out if you so desire.

00:05:33   But please, let's work with Relay and let's do what we can to raise money to end childhood

00:05:37   cancer.

00:05:38   Please and thank you.

00:05:39   All right, big day.

00:05:41   Big day.

00:05:43   This is a long one.

00:05:44   Hell, I didn't even catch the runtime, but it was long.

00:05:47   - Yeah, and I think it was deserved.

00:05:50   Like, at no point did I feel like it was dragging.

00:05:53   - Uh, toward the end there, I'm not so sure I agree with you.

00:05:56   - Well, okay, maybe, but for the most part,

00:05:58   I give them a lot of credit for that,

00:05:59   that there were no boring services updates.

00:06:03   - That's true, that's true.

00:06:04   - No retail update, we haven't had one of those

00:06:06   in a long time, actually, probably 'cause this is not

00:06:07   a great time for retail in general in this world.

00:06:09   But yeah, there was no big push for TV Plus or Fitness Plus

00:06:14   or anything, they didn't even mention most of those things.

00:06:16   - They should have given us an update

00:06:17   on their union busting.

00:06:19   (laughing)

00:06:21   - Oh, we're getting saucy.

00:06:22   - How are we trying to convince our retail employees

00:06:25   not to unionize?

00:06:25   Let's just give you a little update on that,

00:06:27   see how it's going for us.

00:06:28   - Yeah, let's do that.

00:06:30   Well, if Jon is saucy today, I'm here for it.

00:06:32   This is gonna be a fun episode.

00:06:33   So yeah, I do agree with you there.

00:06:35   There was this stuff about the scuba diving

00:06:37   that was actually kind of interesting,

00:06:39   so I'll give it a pass, but there was not like the five to ten minute game demo that none of the three of us

00:06:43   anyway really care about. It was

00:06:45   mostly relatively tight. By the end I was like, okay,

00:06:49   I'm gonna need a hunk of cheese at the end of this maze, but nevertheless for the most part

00:06:52   it wasn't too bad. And we started off, for all intents and purposes, with the Apple Watch and Jeff Williams introducing the Apple Watch

00:06:58   Series 8. And this was done by Deirdre Kaldbeck, if I'm not mistaken. And this looks good.

00:07:04   I am a every two years on the watch kind of fellow and

00:07:08   so I'm on an Apple Watch Series 6. I have little teeny tiny wrists, so I have a 40 or 41 millimeter,

00:07:14   whatever it is, the smaller of the Apple Watch Series 6s. And so I will be getting an Apple Watch

00:07:20   Series 8. I did already order one for me and one for Aaron. I'm cutting right to the chase here.

00:07:24   And I waited all of like 15 minutes, and I'm already in the first full week after the

00:07:34   actual launch because there's coming out what a week from Friday I believe and I'm due after that

00:07:38   which is a little bit of a bummer but you know what are you gonna do. I'm getting ahead of myself

00:07:42   I'm putting myself over my skis so Apple Series 8 there's a new temperature sensor and they went

00:07:48   into a pretty long and I thought really great segment about their to use their own words

00:07:54   commitment to women's health and they were talking this is Dr. Desai I believe was talking a lot about

00:07:59   menstrual cycle tracking. As someone who has gone through some infertility problems, I can tell you

00:08:08   that a lot of treatment for infertility starts with knowing when the woman is in a very fertile

00:08:16   time of her cycle. And you do that typically by using a very special thermometer. Well, maybe not

00:08:22   very special, but a special thermometer that is a little bit more accurate. And you basically keep

00:08:26   a pen and paper log. I'm sure there's apps for that now or maybe there even were when we were

00:08:30   going through this, but that's what it boils down to. You wake up every morning, you take your

00:08:33   temperature, and then you write it down, and then you discuss with your family doctor, your fertility

00:08:37   doctor, or what have you. And now they're saying that there are a couple of temperature sensors in

00:08:42   the watch that will basically automate this to some degree for you. And I am so excited by, like,

00:08:50   I mean, Erin and I, as far as we know, we're done having children, but nevertheless, I am so excited

00:08:55   that this is a thing and that they spent time on it

00:08:57   and that this is important to Apple.

00:09:00   And I really dig this as someone for whom

00:09:03   this was a very big deal for a couple of years of our lives.

00:09:07   This is super cool and I'm really, really stoked about it.

00:09:10   And I'm glad they spent the time on it

00:09:11   and didn't just hand-wave it away and say,

00:09:13   "Oh yeah, if you're having problems, maybe this will help."

00:09:16   - Yeah, this is probably something that most people

00:09:17   who have not ever tried to get pregnant don't know about it,

00:09:19   but we didn't have any fertility problems,

00:09:21   so we did this too.

00:09:22   That's just, again, we were doing it

00:09:23   during the days before there were probably any apps.

00:09:25   It was just taking your temperature

00:09:27   with a little temperature when you wake up

00:09:28   and writing it down.

00:09:30   That's the thing that you do.

00:09:31   I thought they were pretty good with the,

00:09:34   they made some attempts to be inclusive with this

00:09:38   when they talked about, you know,

00:09:40   like the tracking features are useful for,

00:09:44   I think they said something like people who ovulate, right?

00:09:46   Because some women don't ovulate,

00:09:47   so it's, you know, whether you're postmenopausal

00:09:49   or whatever, they want it to sort of like

00:09:51   be accurate with their language.

00:09:53   I didn't write down what they said, but they were only talking about women, and women

00:10:03   aren't the only people who ovulate.

00:10:04   You would think that Apple, for all their inclusion and diversity efforts and everything,

00:10:09   would be able to use more precise language in their presentation.

00:10:12   It's something that most people don't notice unless you happen to be someone who

00:10:14   is watching this who is not a woman who ovulates.

00:10:16   You're like, "Oh, I guess I'm excluded from this."

00:10:18   Not great, but maybe they'll do better next year.

00:10:22   - One thing I thought was kind of like a side little

00:10:26   like smile I got was to see that we've heard

00:10:29   for a little while now in the rumor mill

00:10:31   that this next generation of Apple Watch

00:10:33   was going to have a thermometer of some sort.

00:10:36   And we also heard that they were doing things

00:10:38   to like, you can't really measure necessarily accurately

00:10:42   exactly what your temperature is,

00:10:43   but you could at least measure deltas and patterns over time

00:10:46   and which is exactly what they're doing.

00:10:48   And none of the rumors, as far as I can recall,

00:10:51   mentioned this use case of like ovulation tracking

00:10:55   and cycle deviation tracking,

00:10:57   none of them as far as I know mentioned this.

00:10:58   Everyone was like, oh, maybe they could use it

00:11:00   for like fever detection or health

00:11:01   or like viral infection detection, stuff like that.

00:11:04   And I think that kind of shows like quite how

00:11:07   young and male most of the rumor reporting I think is.

00:11:11   - Yeah, like why else would you ever take your temperature?

00:11:13   Doesn't make any sense.

00:11:14   - Right, yeah.

00:11:15   Like no one had, no one even considered this

00:11:18   as an option.

00:11:19   - And some people are pointing out in the chat room,

00:11:21   Again, this is one of the disadvantages of doing our show

00:11:23   the day of the keynote, 'cause like,

00:11:26   for people who don't know, way back when,

00:11:28   we intentionally chose Wednesday

00:11:29   as the day we would record the show,

00:11:31   like, you know, seven or eight years ago when we started it,

00:11:33   because most Apple keynotes are on Tuesday,

00:11:35   and we wanted to be soon after the keynote,

00:11:36   but give us time to digest it,

00:11:38   but Labor Day kind of messed it up this year,

00:11:39   so we're recording the day of the keynote,

00:11:41   and one of the things of the many that I don't know,

00:11:44   because I haven't had time to get the precise thing is,

00:11:47   does the temperature sensor have any means

00:11:50   to give you an absolute temperature value at any point?

00:11:53   Does it give you a summary at the end of the day?

00:11:56   Does it, can you tell it,

00:11:57   "Hey, take my temperature right now,"

00:11:59   or is it just, you know,

00:12:00   'cause they showed the ovulation thing,

00:12:01   which is like deviations from baseline.

00:12:03   It looked like it was a graph with the Y-axis

00:12:05   that was giving absolute values,

00:12:06   but they didn't really lean on the whole, you know,

00:12:10   can I use this, like the heart rate sensor.

00:12:12   You can do the, what do you call it, the EKG thing.

00:12:14   You can do that at any time.

00:12:15   You can trigger it and say, "It's gonna run now,

00:12:16   and then I'm gonna look at the result."

00:12:17   Can you do that with a temperature sensor?

00:12:19   I mean, it remains to be seen whether there's

00:12:21   an API for third party apps to do it, but Apple,

00:12:23   the only feature they advertised was

00:12:25   the retrospective ovulation notifications

00:12:28   and the possible cycle deviation notifications.

00:12:30   That's it.

00:12:31   And I'm guessing, they probably don't want to

00:12:35   build this as something that it's not gonna be very good at.

00:12:37   And so if they really don't have very precise

00:12:40   temperature readings or absolute readings

00:12:43   and they're really only doing relative stuff,

00:12:45   it would make sense for them to keep it pretty low key.

00:12:48   And those are the only features they mentioned using it.

00:12:50   And so I think if it could be used for anything else,

00:12:53   they probably would have said so.

00:12:55   - Yeah, and I'm looking at a screenshot

00:12:57   that they had in the video,

00:12:58   and it shows risk temperature,

00:13:01   average is plus 0.26 degrees Fahrenheit from baseline.

00:13:04   And the chart, it does have a y-axis,

00:13:06   but the center of it is baseline.

00:13:08   And then the first thing is plus two,

00:13:11   then plus four degrees Fahrenheit.

00:13:12   So there is some modicum of absolute,

00:13:15   well, it's not absolute measurement,

00:13:16   it's relative measurement.

00:13:17   and they get absolute on what the relative

00:13:20   measured difference is, if that makes sense.

00:13:22   So it's plus two degrees off the baseline,

00:13:24   but they are not specific about what the baseline is.

00:13:27   - Yeah, I do wonder if they just literally

00:13:29   can't get an absolute value,

00:13:30   'cause as we discussed last week,

00:13:32   when you take a temperature with a thermometer,

00:13:34   it can go, there are certain places in your body

00:13:36   that are better than others.

00:13:37   Mouth pretty good, butt for babies pretty good,

00:13:39   armpit, forehead maybe,

00:13:42   wrist is probably not anywhere on that list.

00:13:44   So maybe the readings they get off people's wrists

00:13:46   They're just off by some unknown delta from the actual body temperature, and they don't

00:13:51   know what that delta is for each individual person, depending on their body composition

00:13:54   and everything, right?

00:13:55   So they just have to basically say baseline relative, right?

00:13:57   The absolute values may be nonsense.

00:13:59   The absolute values may be like 78 degrees or something, like it doesn't relate to, you

00:14:03   know, 98.6 or whatever.

00:14:05   I think it's also worth noting that it says kind of all over the UI that, and they mentioned

00:14:10   in the presentation, this might require you to wear the watch to sleep to actually get

00:14:15   an accurate measurement because it says it measures it during sleep.

00:14:18   The other feature related to cycle tracking that they emphasized in the typical Apple

00:14:22   way of not wanting to go directly head on to address the issue, but to sort of, if you

00:14:30   know, you know, basically saying, "Hey, and just by the way, now that we're doing all

00:14:34   this thing where we can do like, you know, cycle tracking and find out when you're ovulating

00:14:37   and everything, that's all end-to-end encrypted and even Apple doesn't have the encryption

00:14:42   key to get it. So no one can even ask us to give you this information. It's secure, you

00:14:47   own this data, Apple can't get to it even if we want to." And you'd be like, "Okay,

00:14:51   well, I guess, I mean, I guess that's good." But really what they're trying to say is,

00:14:55   if you live in a state that doesn't allow abortion and someone tries to subpoena records

00:14:59   to find out if you were, you know, trying to get an abortion and they want to put you

00:15:02   in jail or something, Apple will not give them the data because we literally can't.

00:15:06   Like that's what they're saying, but they're not going to say, they're not going to come

00:15:09   right out and take that head on, but it was nice for them to spend some time emphasizing,

00:15:14   you know, we don't have your data, your data is yours, and no one can make us give it to

00:15:17   them.

00:15:18   Yeah, and I was, that was, I mean, you know, they were basically hitting over the head

00:15:22   with that for good reason.

00:15:23   Like, that is something that is both, that is very important, and that many people don't

00:15:28   know yet.

00:15:29   And so this, it's good for them to like really hammer that home in the presentation.

00:15:33   They clearly were doing it for that reason, and all of that is definitely worth applauding

00:15:39   and screaming from the hilltops.

00:15:41   - Yeah, and they made an extra effort to say,

00:15:43   even for the tech-savvy crowd,

00:15:45   because the tech-savvy crowd may know,

00:15:46   oh, if you do iCloud backups,

00:15:48   your messages are there unencrypted,

00:15:51   and so that's how Apple can get subpoenas

00:15:53   for iMessage stuff.

00:15:54   They emphasize that even though we do iCloud syncing

00:15:56   of your health data, we don't have the key for it.

00:15:59   I feel like they still definitely need to fix that

00:16:01   with messages.

00:16:02   I'm not entirely sure why they haven't yet.

00:16:03   I know we've discussed this in past shows,

00:16:04   but they emphasize that's not the case with the health data.

00:16:08   They added a new feature for,

00:16:11   several new features for safety,

00:16:12   but in particular they emphasized car crash detection.

00:16:15   This was Ron Wang.

00:16:16   Two new motion sensors, a high G-force accelerometer,

00:16:19   which apparently can handle or read up to 256 Gs.

00:16:23   And maybe I misunderstood,

00:16:24   but they said something about how it samples

00:16:26   3,000 times a second.

00:16:28   That seems like it--

00:16:28   - I believe, so there's two different sensor changes.

00:16:31   So the gyroscope is improved and samples four times

00:16:34   as quickly as the old one.

00:16:36   And then also there's the high G-force accelerometer,

00:16:40   which is different than, it basically measures larger

00:16:44   magnitudes of change than the old one could.

00:16:46   So the combination of these two things

00:16:48   is what allows them to still be super precise

00:16:51   about small movements as you need to be

00:16:53   with various iOS and watchOS features,

00:16:56   but also be able to properly measure the huge impact

00:17:00   of something like a car crash that before it might have been,

00:17:04   the sensor might not have been precise enough

00:17:06   or sample quickly enough, or the equivalent of dynamic range

00:17:10   of what's the smallest and largest force this can measure,

00:17:14   that range was probably too small before

00:17:16   to measure something like a car crash accurately.

00:17:18   So now they've improved both of these sensors

00:17:20   in both the Series 8 watches and they later mentioned

00:17:22   it's also part of the iPhone 14 series,

00:17:25   has the exact same sensors with the exact same feature

00:17:27   of this car crash detection.

00:17:29   - Yeah, and although, so this is kind of like

00:17:31   the audio file lossless audio thing and all that,

00:17:34   It's great that it can go up to 256 Gs,

00:17:37   but your body cannot.

00:17:38   If you ever experience 100 Gs, you're pretty much dead.

00:17:43   Like it's not just, I feel with the human threshold

00:17:46   for like, and then you're wondering like,

00:17:47   what's gonna kill you?

00:17:48   It's your brain smashing into the inside of your skull.

00:17:51   That pretty much does it.

00:17:52   And I think around 50 Gs is close to instant death.

00:17:55   So they've got a lot of headroom on this.

00:17:57   If your watch ever experiences 250 Gs,

00:18:00   don't worry about it, you're dead.

00:18:01   If you're wearing it, you're dead, right?

00:18:04   So they also mentioned kind of off to the side and then I either came back to it later

00:18:08   Maybe they said it right away

00:18:09   But they said there's also a barometer in the Apple watch which I believe is new and they said and I thought this was so

00:18:15   clever and so cool that the barometer is there in part at least to measure the shift in pressure that is

00:18:20   Consistent with an air pressure change from a deployed airbag

00:18:24   So the air the airbag goes off air pressure in the car changes presumably relatively dramatically and the barometer in the watch will detect that

00:18:31   Which I just think is so cool

00:18:33   I mean, obviously, I hope it never happens to me or anyone else, but it's cool that they thought of that

00:18:36   And that's what they're doing with it on the g-force tracking front one more thing

00:18:40   Uh, maybe you can use 256 g's because as someone just pointed out in the chat room

00:18:44   Okay, so your body might be dead if it experiences that but what if your phone is not on your body?

00:18:48   But is free floating in the car?

00:18:50   And it hits like the windshield or something that you hopefully don't want to hit and you aren't hitting because you're

00:18:55   Hitting into the airbag or your seat belt or whatever

00:18:58   I guess it's possible that your phone could experience 256 g's when it is not

00:19:02   on your person.

00:19:04   - Yeah, and all this stuff, like the car crash feature,

00:19:06   you know, the theme that Apple kept hitting

00:19:09   over and over again, especially with the watch,

00:19:11   and a little bit later with the phone,

00:19:12   but the watch was like, the number one theme was,

00:19:16   this thing could save your life someday.

00:19:18   Like that, and they kept harping on that,

00:19:20   and that would be really annoying if it wasn't true.

00:19:24   Like, but it actually, it's a reasonable thing to say.

00:19:27   Like, the Apple Watch has all these features.

00:19:30   It has the fall detection, it has all the heart stuff,

00:19:32   which is incredible.

00:19:33   It has all this stuff for a reason that,

00:19:36   yes, it sells watches, but it also legitimately is

00:19:40   doing really great things for people's health,

00:19:42   including having some pretty amazing

00:19:44   emergency response stuff.

00:19:45   And between, we'll get to the satellite stuff

00:19:48   later with the phone, but they really are

00:19:50   harping on this for good reason,

00:19:52   that these are major selling features.

00:19:54   And this is the kind of thing,

00:19:56   you might want it for yourself, even if you don't care,

00:19:58   you might wanna buy it for someone else in your family,

00:20:01   maybe a kid or an older relative or a spouse or anybody who you might be like, you know,

00:20:06   worried about, you know, not, you know, needing emergency services sometime or possibly falling

00:20:10   or possibly having a heart problem. So they really made this case hard. But I actually

00:20:17   think it was totally deserved that there's a lot of really good reasons to wear an Apple

00:20:22   Watch now and every year they add more and more reasons. This is why I wear one almost

00:20:28   every day. Even though you know how much I love standard watches like regular mechanical

00:20:33   fancy watches, I love them so much. But the Apple Watch gives me so much utility and including

00:20:39   stuff like this that's really hard to argue against like it. Do I want to be protected?

00:20:43   You know from a lot of these various hazards? Do I want to have one more health meter monitoring

00:20:48   me for different things? Yeah, actually I do because living is pretty important to me

00:20:51   and I'm now now that I'm like officially middle aged like this all this stuff like this all

00:20:57   It matters, it matters a lot.

00:20:58   And so this was a very thickly spread theme of the show,

00:21:02   but it was warranted.

00:21:05   And I applaud all these efforts

00:21:06   because they literally are saving lives.

00:21:09   And you know, I will call out Apple

00:21:11   for all their BS when it happens.

00:21:14   This is not BS, this is real.

00:21:16   They really do save people's lives

00:21:18   and meaningfully improve people's health

00:21:20   with these kind of features and products,

00:21:21   and they deserve to be commended for that.

00:21:23   - Yeah, I agree.

00:21:24   - Well, there is a line of taste to be walked here, though.

00:21:26   At the point where you have a child sitting in a reproduced half fuselage of a plane representing

00:21:33   the plane that she crashed in and describing how reliving her crash on the thing.

00:21:38   I agree with what you said, the safety features are important and very often the conversation

00:21:43   I have with people with Apple watches is trying to buy an Apple watch for an older person

00:21:47   who might fall and trying to convince them to wear it and everything.

00:21:51   Those are real benefits.

00:21:52   And charge it every day.

00:21:53   Yeah, right.

00:21:54   But yeah, I think there is, I think they might have,

00:21:57   you know, this is obviously a question of taste, right?

00:22:01   And for me, I think they went over the line

00:22:03   into a little bit too, I don't know,

00:22:06   like it feels wrong to have these people reliving

00:22:11   and dramatizing their traumatic experiences

00:22:14   for the purpose of selling Apple Watches.

00:22:16   Even though, like you said, it is true,

00:22:17   they watched it, saved them,

00:22:18   and they agreed to be in these ads and stuff like that,

00:22:20   it's somewhat distasteful.

00:22:22   So I feel like there is a line,

00:22:24   and you can decide whether they went over it for you,

00:22:26   and maybe it's super convincing to people to like,

00:22:28   oh, remember that girl with the plane?

00:22:29   We should get an Apple Watch.

00:22:30   But for me, it was like, eh, too far.

00:22:32   - The whole story about the dude

00:22:33   falling in the trash compactor, that was something.

00:22:36   I mean, I do mostly come down on the Marco side of this.

00:22:40   I hear you, Jon, and I agree with both of you,

00:22:42   but if I had to pick one of you,

00:22:44   I'd say I do agree with Marco,

00:22:45   that it's important to show that the Apple Watch

00:22:47   really can save you, but it is funny,

00:22:49   especially watching Twitter as all this is happening,

00:22:51   where basically everyone's saying,

00:22:53   "Well, if you don't wanna die, buy an Apple Watch."

00:22:56   And this is gonna come back even more

00:22:58   when we talk about the new one, the new, new one.

00:23:00   But anyway, anyway,

00:23:01   I do think that this is important to talk about,

00:23:03   and I do think it's very cool.

00:23:04   And I like that the Apple Watch seems to, quite obviously,

00:23:09   be leaning really heavily into health and now safety.

00:23:12   And I think that's a pretty good way

00:23:14   to position the Apple Watch,

00:23:15   because as the triage center for your phone,

00:23:19   which is one of the 17 ways they pitched it early on.

00:23:21   I don't know if that's really that great

00:23:23   a use case for the Apple Watch,

00:23:25   but to keep you safe and to keep you healthy,

00:23:27   those are two strong, strong ways to use an Apple Watch.

00:23:30   And I'm there with it, I agree.

00:23:33   - But also though, I think the Apple Watch,

00:23:36   if you look at what else has changed with the Series 8,

00:23:40   it's a pretty short list.

00:23:42   As far as I can tell, the difference between the Series 7

00:23:45   and Series 8 are very, very minimal.

00:23:48   We don't know yet, it does have a new letter on the CPU.

00:23:53   It's now a new number.

00:23:54   It's now the S8 up from the S7,

00:23:57   but the S7 was basically the same as the S6

00:24:00   and I think even the S5.

00:24:02   So we don't know, they didn't talk about the S8 at all.

00:24:05   (laughs)

00:24:06   Really, so they didn't even mention it

00:24:08   until they mentioned the SE.

00:24:10   But it seems like the display seems unchanged

00:24:15   from the Series 7.

00:24:16   The Series 7 was a display upgrade,

00:24:17   so they don't need to upgrade it every time,

00:24:19   but it seems like the rest of the changes

00:24:22   for the Series 8, with the exception

00:24:24   of the temperature sensors for the ovulation

00:24:28   and cycle health notifications,

00:24:30   and the car crash detection, I think are the only changes

00:24:34   to the Series 8 from the Series 7.

00:24:36   And so I'm actually skipping this generation

00:24:38   for the first time ever, because they got rid

00:24:40   of my titanium, which I was just saying how awesome it was.

00:24:43   - Well, kind of.

00:24:45   - No, they got rid of it.

00:24:46   We'll talk about the Ultra in a second,

00:24:47   but that's a very different product.

00:24:49   The Titanium is gone from the regular Apple Watch Series 8.

00:24:53   They did fix the weird color thing they made

00:24:56   where in last year's lineup,

00:25:00   you couldn't get silver aluminum.

00:25:03   If you picked aluminum, which most people do,

00:25:06   you had to pick either a color or that starlight,

00:25:09   which is like a dishwater light gold kind of thing,

00:25:12   like a slightly warm silver.

00:25:15   This year they fixed that.

00:25:16   Regular, normal colored silver with no tint to it

00:25:20   is back in the aluminum lineup.

00:25:23   But anyway, other than those two features,

00:25:26   nothing else is really different seemingly

00:25:28   about the Series 8.

00:25:29   And so I think they have to start leaning on

00:25:32   all this other stuff, lean on features

00:25:34   that are actually software features that many of them have,

00:25:37   or start promoting other things you can do

00:25:40   with your Apple Watch, just because the rate of change

00:25:44   and the Apple Watch hardware has slowed dramatically.

00:25:46   The Series 7 wasn't that different from the Series 6,

00:25:49   and now the Series 8 is not that different

00:25:51   from the Series 7.

00:25:52   And I think this is just, this is a mature product,

00:25:55   whatever it is, they're not making major hardware gains

00:25:59   recently and possibly anymore.

00:26:02   So they have to start doing those more,

00:26:04   more kind of incremental features.

00:26:05   The low-hanging fruit's all gone,

00:26:07   and we're left with higher-hanging fruit

00:26:10   being occasionally picked,

00:26:11   as opposed to major year-over-year upgrades,

00:26:14   like we used to get.

00:26:15   - Well, the SLC question is a big one.

00:26:16   Like I even missed that it was the even increment

00:26:18   to the number and we don't know at this point,

00:26:20   again, another disadvantage of recording day of,

00:26:23   is the S8 different than the S7?

00:26:25   We learned the S7 was basically the same as the S6.

00:26:27   Maybe this is another year where they didn't change anything

00:26:30   but they should change it eventually.

00:26:33   The possible answer to why they haven't is like,

00:26:35   well, if they're already fabbing it

00:26:36   on the best process they have, why not?

00:26:40   The main thing that watch cares about is power consumption.

00:26:42   So you're not gonna get a lot of gains

00:26:44   on power consumption until the next process node.

00:26:47   So why not wait to three nanometer, right?

00:26:49   But I read, I don't keep track of this,

00:26:51   but I thought I read someone saying

00:26:52   that the S7 was seven nanometers,

00:26:54   it's not even five nanometers.

00:26:56   And if that's true, and if this one also

00:26:59   is not five nanometers, that's disappointing

00:27:00   because that's what you want out of each generation of watch.

00:27:04   I don't think it needs to be faster,

00:27:06   you don't need like more cores or more GPU cores,

00:27:09   or I don't need to benchmark the watch.

00:27:11   Like once it gets past, once it can do everything

00:27:12   needs to do, it's fine, but what you care about is battery life and stepping up or

00:27:17   down depending on how you do it, you know, stepping to a better process node, a smaller

00:27:21   process node, gives you power savings if you make the same chip on a smaller

00:27:26   process. That's what they should be doing whenever they can and maybe whenever

00:27:32   they can is only every three years because they use up all their good fab

00:27:35   capacity on iPhones or something where obviously it's much more important than

00:27:37   the watch and maybe there's so many watches they just they can't like well

00:27:41   can't you just do the watches on the good process too?

00:27:42   It's like, no, we don't have that capacity or whatever,

00:27:45   but it is kind of a shame.

00:27:46   So I think they need to continue to keep pace

00:27:49   with the process advances,

00:27:52   even if they never make a tremendously faster SoC.

00:27:56   - Yeah, and again, as a constant owner of these watches

00:27:59   and a developer with an app against them,

00:28:02   I'm okay on speed.

00:28:04   We don't really need more speed on the watch for most things.

00:28:07   The biggest challenge to the watch software ecosystem,

00:28:11   which impacts the users, is that we just aren't allowed

00:28:15   to use much computational time or resources.

00:28:19   We have minimal background execution,

00:28:22   very, very minimal background execution, almost none.

00:28:25   We have very terrible data transfers

00:28:28   because they try to send everything through the phone

00:28:31   over Bluetooth instead of Wi-Fi

00:28:34   because Bluetooth is cheaper battery-wise,

00:28:37   but it's much slower and less reliable

00:28:39   and that's why it's hard for like podcast apps like mine

00:28:42   to download episodes to the watch

00:28:44   and why even Apple's own music app fails oftentimes

00:28:47   to download much to it before you go out for a run

00:28:49   or something.

00:28:50   The watch, it needs more power headroom

00:28:54   not to become faster, but to become less

00:28:58   incredibly aggressively stingy with the resources

00:29:01   it already has.

00:29:02   Like if apps are able to use WiFi more often

00:29:06   or able to refresh in the background

00:29:08   or refresh our complications more often,

00:29:10   that gives a much better experience on the watch.

00:29:12   That broadens the software capabilities.

00:29:14   That's the kind of stuff we need.

00:29:15   So I agree, we should be pushing the hardware forward.

00:29:19   And we'll see, maybe the S8 has that,

00:29:22   but they literally, unless I missed something,

00:29:24   during the Series 8 reveal,

00:29:26   they didn't mention the SoC at all,

00:29:28   they only mentioned it in the Apple Watch SE2 reveal

00:29:31   where they said it has the S8 SIP from the Series 8.

00:29:35   And that's the first time that was acknowledged at all.

00:29:37   And as far as I can tell, they said nothing else about it.

00:29:39   - Isn't the better G4 sensor and accelerometer thing,

00:29:43   isn't that also part of the SoC?

00:29:44   - Maybe, and because that's why,

00:29:46   moving on I guess now to the Apple Watch

00:29:48   as the second generation,

00:29:49   this is finally what has killed the Series 3.

00:29:54   Thank God, I'm so glad as a developer to know that

00:29:58   as soon as I can require WatchOS 9,

00:30:01   I will have no more need for the old style screen support

00:30:05   for the old monochrome only complication situation,

00:30:09   but that tiny little 38 millimeter screen

00:30:12   that was on the old one, oh god,

00:30:13   I'm so happy to be done with that,

00:30:14   not to mention the fact that the Series 3

00:30:16   is very old and slow by today's standards.

00:30:18   But anyway, and it was ugly, ugh,

00:30:20   it's so thick and bulbous and that big red dot on the crown.

00:30:23   Anyway, the Series 3 was a bad time,

00:30:25   that time has finally ended after much too long.

00:30:28   Apple Watch SE second generation now replaces it.

00:30:30   which I believe they made something like $50 cheaper

00:30:34   to enter than the previous one.

00:30:36   - I was gonna ask that.

00:30:37   They kept saying it's cheaper, it's cheaper, it's cheaper,

00:30:39   but I couldn't remember how much the previous--

00:30:43   - It's $250, I think the old one was $280.

00:30:46   Like, it's not that much cheaper.

00:30:47   - Is that right?

00:30:48   - The Series 3 was $199, so I think they just got rid of that

00:30:51   and just think, oh well, we'll have this 50 bucks more

00:30:53   for a while, which is fine.

00:30:54   Again, that's the right trade-off.

00:30:56   And we don't learn too much about the Apple Watch SE2 yet,

00:31:00   except that it does have the S8, same as the Series 8.

00:31:04   It does have the car crash detection

00:31:06   and some of the heart stuff.

00:31:08   It does not have the EKG level of heart features,

00:31:11   but it does have, I believe, all the other stuff.

00:31:15   It has car crash, fall detection,

00:31:18   and as far as I know, it probably doesn't have

00:31:21   the always on screen because they didn't mention that.

00:31:23   And that would be still a differentiator.

00:31:25   And they also mentioned that the underside of it,

00:31:29   like that the back case of it is now a quote,

00:31:31   nylon composite material, you know, read plastic.

00:31:35   - That's apologetically plastic.

00:31:37   - Yes. (laughs)

00:31:38   Presumably again, as a cost saving measure,

00:31:40   so they don't have to put like, you know,

00:31:41   ceramic or, you know, steel or anything down there.

00:31:44   So that's, you know, more cost savings.

00:31:46   But again, I think for, you know,

00:31:48   this watch's entire purpose is to hit a low price point.

00:31:53   And so to have a plastic back is totally fine

00:31:57   and acceptable to hit that price point.

00:31:59   That's I think a fair trade off.

00:32:01   That being said, this is the model of watch,

00:32:04   the SE that my kid wears, and I don't see any reason

00:32:09   to upgrade him necessarily because it seems like

00:32:11   it's not that much improved from the old SE.

00:32:13   But we'll see again, we do need to learn a lot more

00:32:15   about whether the Series 8 or whether the S8

00:32:18   is a big deal or not, but it probably isn't.

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00:34:15   (upbeat music)

00:34:18   - All right, do you wanna talk Apple Watch Ultra then?

00:34:20   - Let's do it.

00:34:21   Can you believe they named it that?

00:34:23   - Two points make a line.

00:34:25   This is the new trend.

00:34:26   We went through the pro era and we got some maxes mixed in,

00:34:29   but now we're in the era where the best qualifier

00:34:33   for a product name in an Apple lineup is ultra,

00:34:36   at least until the Mac Pro comes

00:34:37   and is called something else.

00:34:38   But yeah, we got two ultras.

00:34:41   - And I was so disappointed too,

00:34:42   'cause as Jeff Williams was attempting

00:34:43   to show some personality, which he's not good at,

00:34:46   in the introduction of this,

00:34:47   and can you, does anybody?

00:34:50   Look, it's pretty clear that Jeff Williams

00:34:53   is the hot spare for Tim Cook if anything happens to him.

00:34:56   (laughing)

00:34:57   But like, could you pick two more boring people

00:35:00   to lead this company?

00:35:01   Like really, for God's sakes, they are so dull.

00:35:04   Like they-- - Yeah.

00:35:04   - Tim is pretty animated.

00:35:05   I think that Tim, I think it's just there,

00:35:07   obviously it's their personalities,

00:35:09   but I feel like Tim does a pretty good job

00:35:10   of being animated in his standup things

00:35:12   where he talks to the camera.

00:35:13   Jeff Williams is more measured,

00:35:15   but I think that's just his personality.

00:35:16   I don't hold it against him.

00:35:17   - I think you gotta grade these people on a curve.

00:35:19   Anyway, so as Jeff Williams was introducing,

00:35:24   he kept using the word explore,

00:35:26   and I'm like, man, I hope they should just call it

00:35:28   the Apple Watch Explorer, that would be such a good name.

00:35:31   And then he comes out with Apple Watch Ultra,

00:35:33   I'm like, no!

00:35:34   - Ultra is better than explore.

00:35:37   - No, it's not, but--

00:35:38   - I mean, I don't think it suits it exactly,

00:35:41   but if this is the new trend in Ultra

00:35:43   as being the best non-ridiculous,

00:35:46   well, I don't know, it is non-ridiculous,

00:35:47   the best non-ridiculous qualifier.

00:35:49   So the Mac Pro thing, whatever comes out,

00:35:52   will be called something ridiculous,

00:35:53   but nobody buys that.

00:35:54   But for the products that people buy,

00:35:55   Ultra is the best.

00:35:57   - But yeah, well, (laughs)

00:35:58   Ultra has other problems,

00:35:59   like where they used it last time,

00:36:00   where there was already a product called Max,

00:36:03   which was no longer the maximum.

00:36:05   - Yeah, but you just gotta know the AppleSpeak,

00:36:06   and AppleSpeak Max is pretty darn good,

00:36:08   but Ultra is the best. (laughs)

00:36:10   - Anyway, so yeah, Apple Watch Ultra.

00:36:13   This is where they put all the titanium.

00:36:16   It's too bad because this is not a product for me,

00:36:19   but this is a product that,

00:36:21   this category has existed for a while.

00:36:24   I mentioned this last week that there's this category

00:36:27   of high-end sport smartwatches.

00:36:30   Garmin does very, very well in this category.

00:36:33   They have a whole bunch that are around $1,000,

00:36:36   like in that price range.

00:36:37   And so it makes sense that Apple should compete in this area

00:36:44   because obviously the Apple Watch being a very fitness

00:36:47   and activity oriented product should compete better

00:36:50   against these other ones that were basically serving

00:36:53   a higher end version of that.

00:36:55   And so far, I have some friends who use these,

00:36:59   the big Garmin kind of marathoner kind of watches,

00:37:03   and the Apple Watch really didn't compete well in that area.

00:37:06   It didn't have the ruggedness,

00:37:07   it didn't have the battery life,

00:37:09   it didn't have, and this is one area maybe,

00:37:12   I don't know if it does yet,

00:37:13   but it didn't have as precise of heart rate measurements

00:37:16   as some of these other ones did.

00:37:18   And they mentioned GPS, that's actually very good too.

00:37:22   But so this is a market that is proven to be a real market

00:37:25   that is sizable and that Apple was not competing well in.

00:37:29   And now they attacked it head on.

00:37:32   And while this is not gonna be a product for everybody,

00:37:35   it's not supposed to be.

00:37:36   This is like the, it's like the Cybertruck.

00:37:39   It's like, that's a product for a certain market.

00:37:41   That market exists.

00:37:42   it's not gonna be everybody.

00:37:44   But that being said, so what they've done here,

00:37:48   I was, first of all, I was very pleasantly surprised

00:37:51   that it was only 800 bucks,

00:37:53   because compared to the other entrants in this market,

00:37:55   that's very good.

00:37:56   - That's why I was saying that the Ultra

00:37:57   is not the Mac Pro qualifier,

00:37:59   because they didn't price this as a $2,000 watch

00:38:01   or anything like that.

00:38:02   They didn't try to go for that super duper high end.

00:38:04   It's priced like a top end Apple watch,

00:38:07   but it's suited for a different purpose.

00:38:10   It is not in a totally different price class.

00:38:12   Yeah. No, and I'm stunned by that. I fully expected this thing to be like $9.99, maybe

00:38:16   even over $1,000. And I was very, very surprised that they kept it at $800, which is still

00:38:22   a tremendous pile of money. Like, don't get me wrong, it's not that it's cheap, it's just

00:38:25   that I expected Apple to take, and Apple always does, take every opportunity to be like, "Oh,

00:38:30   well, this is very fancy, so we're gonna have to charge you a lot of money. This is how

00:38:34   this game is played." And they kind of didn't. I'm really surprised by it.

00:38:39   I was thinking $1,000 for sure.

00:38:41   Yeah, but I mean, I don't know on in general I'm mixed about the look of this

00:38:45   I don't think it speaks to me personally

00:38:48   I could totally understand if if you were a more of a

00:38:51   Rugged human being than I am if this would speak to you

00:38:55   God knows that this this entire watch was built specifically for underscore. I mean, I think this is made for him

00:39:02   Personally, I don't find the style that

00:39:05   particularly appealing, although I will say the bands are super cool. Like I really liked the orange one that had like the hook system

00:39:11   Maybe that would be terrible to use but I thought it was a really clever idea and it looked cool to me.

00:39:15   Those are actually I've used I've used similar straps for regular watches that have that that look at that kind of hook on system

00:39:20   It works fine. It's great. What I was I was very pleased to see the way they designed this product

00:39:26   not because I think it's attractive because frankly I don't but

00:39:31   Because it is highly functional and serves the needs of its market

00:39:35   So, for instance, the metal goes around the crystal.

00:39:40   The crystal does not sit above the metal.

00:39:43   This is important for a number of reasons.

00:39:45   First of all, there's some pressure dynamics

00:39:47   that could be in play here for deep diving,

00:39:49   but also it just makes it more rugged

00:39:51   if you're not hitting the side of the crystal on impact.

00:39:54   Also, having the flat crystal makes it easier

00:39:57   if you wanna put an additional case on top of it,

00:40:00   some kind of thing that wraps around it to protect it.

00:40:03   it's much easier to put a screen protector

00:40:04   on a flat surface than a curved one.

00:40:06   Again, thoughtful design there.

00:40:08   The giant crown guard around the digital crown

00:40:11   looks terrible, but it works.

00:40:13   There's a reason why.

00:40:14   In the watch world, tons of sport watches

00:40:17   have had crown guards forever because,

00:40:20   in certain impacts, if you hit the watch on the side,

00:40:23   you could hit the crown and it could knock it right off

00:40:25   or you could bend it or something.

00:40:26   And so, those crown guards exist to protect the crown.

00:40:29   There's all sorts of that thoughtfulness that goes into this.

00:40:31   Even if you see on the underside of the Apple Watch Ultra,

00:40:35   there are screws that hold the back on.

00:40:39   The reason why probably is because the other way

00:40:42   to construct the Apple Watch,

00:40:43   which all the previous ones have done,

00:40:44   is to glue the bottom on.

00:40:46   And that is not super durable over a long time

00:40:49   or in extreme conditions.

00:40:51   And so this bottom is screwed in.

00:40:54   And I guarantee you that was not the aesthetic choice

00:40:58   that people would ideally make,

00:41:00   But again, they looked at the needs of the market

00:41:03   and they said, "Hey, this market needs XYZ features

00:41:07   "and has XYZ priorities."

00:41:09   And again, I can draw it right back

00:41:10   to the new MacBook Pros, where the new MacBook Pros

00:41:13   are objectively less attractive in certain ways

00:41:18   than the old ones, but they are better fit to their market

00:41:21   and their market's actual needs.

00:41:22   That's what this watch is.

00:41:24   It is not meant to be a fashion statement for most people.

00:41:28   Some people will wear it that way

00:41:29   because they want to express certain things.

00:41:31   But for the most part, this is a functional watch.

00:41:34   And if you look at all the garments and everything

00:41:36   that were in this market before,

00:41:37   they're all equally functional.

00:41:39   (laughing)

00:41:40   They're not attractive things.

00:41:42   But they serve purposes for people.

00:41:43   And this is like the giant SUV of watches.

00:41:48   Some people will buy it and never take it off-road

00:41:51   for a moment of its life, but the people who want it,

00:41:53   this is what they want and this is what they need.

00:41:55   And so it does seem like, hardware alone,

00:41:59   not even talking about the software features yet,

00:42:00   but hardware alone, this is a watch designed for its users.

00:42:05   And I really respect that.

00:42:07   - It's kind of a shame they couldn't make a smaller one.

00:42:09   I mean, obviously one of the big selling points

00:42:11   is it has longer battery life.

00:42:12   They claim 36 hours plus 60 hours in the low power mode

00:42:16   that isn't released yet.

00:42:17   There are many features.

00:42:18   This is the new Apple way.

00:42:19   They do a presentation and you have to just keep track

00:42:22   of all the features that you're not gonna be able

00:42:24   to use on day one.

00:42:25   But anyway, 60 hour thing is coming later.

00:42:26   And by the way, they kind of ham-fistedly expressed this

00:42:30   in a few different ways for the presentation.

00:42:32   So they first said 60 hours with quote,

00:42:35   a new battery optimization setting coming later this fall.

00:42:38   They later mentioned a low power workout setting

00:42:42   for long marathon stuff,

00:42:44   which I think is separate than that.

00:42:46   And then they also have the feature called low power mode,

00:42:50   which they announced during the series eight,

00:42:53   but actually does, actually works on all the watches

00:42:56   from series four forward.

00:42:58   So there's a few different things at play here.

00:43:00   By the way, I love that they did low power mode,

00:43:02   that's fantastic.

00:43:03   Because the Apple Watch, as we've all probably seen

00:43:06   at one time, it has an ultra low power mode

00:43:09   where if the battery goes below whatever,

00:43:10   5% or whatever it is, 10%, whatever it is,

00:43:12   it goes into the state where it basically is only a clock

00:43:15   and only when you tap it,

00:43:17   and the OS isn't even booted at that point.

00:43:19   It's in this special low power firmware kind of mode.

00:43:23   Well, we now have something in between full functionality

00:43:27   and that low power mode, which is great.

00:43:29   We have it on the Mac, we have it on the phone

00:43:32   for a while now.

00:43:33   And so I was actually very pleased that it still does most

00:43:37   of what you need to watch to do.

00:43:39   It still does the emergency stuff like follow detection.

00:43:42   It still can do activity tracking,

00:43:43   steps and stuff like that.

00:43:44   The only thing it disables is the always on display,

00:43:48   automatic workout detection, and probably some background

00:43:51   refresh kind of stuff.

00:43:52   And that's fine.

00:43:53   That's a great trade off,

00:43:55   and I'm very glad they added low power mode.

00:43:56   But yeah, so it seems like there's low power mode

00:43:59   and low power workout setting

00:44:02   and the new battery optimization setting

00:44:04   coming later this fall.

00:44:05   - Yeah, and the 60 hours thing I would imagine

00:44:07   is aiming for like, the set of,

00:44:10   the minimum set of features in this ultra low power mode,

00:44:13   this sort of like a preemptive ultra low power mode,

00:44:14   like you know you're going on vacation,

00:44:16   you're gonna be in the mountains for three days,

00:44:17   set it to the 60 hour mode.

00:44:19   I imagine one of the things that's going to make the list

00:44:22   is GPS, like that it will basically be asleep all the time,

00:44:25   but it'll wake up at some decreased interval to say,

00:44:28   oh, let me just check where you are,

00:44:29   GPS and then go back to sleep again.

00:44:30   And I think GPS maybe wouldn't make the list

00:44:32   for the other ultra low power modes, but we'll see.

00:44:35   We don't actually know what the 60 hour thing is,

00:44:37   was just promised.

00:44:38   But all this is to say that like,

00:44:40   since battery life is such an important part of this watch,

00:44:43   it makes sense that it's humongous, right?

00:44:45   It makes sense that it's humongous from a fashion sense too,

00:44:47   because apparently these watches are big and chunky

00:44:49   and it's kind of rugged or whatever.

00:44:50   But this thing being as big as it is,

00:44:53   it basically eliminates itself from anybody buying it

00:44:56   who has a very small wrist.

00:44:57   Because at a certain point it becomes untenable

00:45:00   to try to get, it's like it's wider than your wrist, right?

00:45:03   The straps do not go out,

00:45:04   the straps just immediately go in.

00:45:06   And that's, it's not great.

00:45:08   And hey, if they can make it smaller, they probably would.

00:45:10   But I bet there are a lot of people

00:45:11   who would like this watch who have smaller wrists

00:45:13   and just like, "Oh, I have to wait

00:45:15   "until I can make it smaller."

00:45:16   And how can they make it smaller?

00:45:17   three nanometer SOC, smaller battery, smaller size,

00:45:21   like I think they'll get there eventually.

00:45:23   But for this first one, your choices are giant or giant.

00:45:26   That's it, there's one size that's huge.

00:45:27   - Yeah, and I'm actually, I'm kind of surprised

00:45:30   there is only one size, maybe that's just a start,

00:45:32   but yeah, and I think some of the hugeness

00:45:35   is the additional metal that they're using.

00:45:37   You know, like the reason why Apple glues stuff

00:45:41   all over all their devices now is 'cause it saves space

00:45:43   and makes things more minimal and everything.

00:45:46   those screws and whatever they're screwing into

00:45:48   that takes space.

00:45:49   All that thick titanium around the outside

00:45:50   to make it more rugged, that takes space.

00:45:53   If they have anything new in the band attachment slots

00:45:58   for maybe these new, like more rugged bands

00:46:00   to stay on more securely and more extreme circumstances,

00:46:03   that will take up space.

00:46:04   All these things take up space in the watch.

00:46:06   To some degree, if you're gonna have all that ruggedness

00:46:09   and all those features that is about the size it can be,

00:46:12   I mean, a regular old G-Shock,

00:46:15   Even that, like I've never actually owned a G-Shock,

00:46:17   but I've looked at a couple.

00:46:18   And like a regular old G-Shock

00:46:20   that is not even a smart watch or is kind of barely smart.

00:46:24   Those are usually like 48 millimeters,

00:46:26   they're big because they have all that kind of padding resin

00:46:30   around them to make that rugged case.

00:46:32   So this is just a market where it's hard

00:46:35   to make something super rugged and super functional

00:46:37   and super small.

00:46:39   I think unfortunately for the smaller vista among us,

00:46:42   and I include myself in this list, I wear the 41,

00:46:44   I think this is just not really a product for us

00:46:48   if we care about how it looks on us.

00:46:50   Now that being said, if I was a mountain climber

00:46:53   or an ultra marathonist, sure, I would buy this thing

00:46:56   and just not give a crap how it looks.

00:46:58   I've seen lots of watch nerds wearing giant Panerais

00:47:00   that don't fit on their wrist at all,

00:47:01   but that's just, they want that watch.

00:47:03   - That's it.

00:47:04   - Yeah, they want that watch and they don't care

00:47:06   how it looks and they're wearing it proudly

00:47:09   and if that's you for the Apple Watch Ultra, go for it.

00:47:11   No one's gonna judge you.

00:47:13   But I personally would judge myself too harshly if I wear it

00:47:16   and I also don't have any need for it.

00:47:17   But again, if I had that need,

00:47:19   I would go for it shamelessly.

00:47:21   - Yeah, I was gonna ask you,

00:47:22   I couldn't remember for the life of me

00:47:23   what the name of the fancy watches are

00:47:26   with the super huge crown guards

00:47:28   and it's Panerai that I was thinking of.

00:47:30   And I've said this many times on the show before,

00:47:32   but I had a friend who used to live near me

00:47:34   and he was really into Panerais.

00:47:36   And everyone that I had seen was just freakin' mammoth.

00:47:40   And so just like you said, Marco,

00:47:42   If one has the confidence to wear a freaking mammoth watch, even on a teeny tiny wrist

00:47:47   like mine, then power to you.

00:47:48   I am not that person, and apparently Marco isn't either.

00:47:51   And so I've always, I mean, leaving aside the fact that Panerais are obscenely expensive,

00:47:54   I've always lusted after one, but I don't think I would ever actually wear one because

00:47:58   I have such a tiny tiny wrist.

00:48:00   And here is a similar situation.

00:48:02   So you know, the regular, if you will, or the base model Apple Watch Series 8 is 41

00:48:08   the larger of the regular Apple Watches is 45 millimeters

00:48:12   and this is 49, is that right?

00:48:15   - Yeah. - Yeah, it's 49 millimeters.

00:48:15   - And it's hard to compare it to regular watch sizes

00:48:19   because most regular watches are round

00:48:21   and when you compare a round watch size

00:48:24   to a square watch size, it's a different ballgame.

00:48:27   You really can't compare them directly.

00:48:29   You think you can, you think you can figure it out,

00:48:31   you can't, trust me.

00:48:33   Like, you know, I wear the 41 millimeter Apple Watch,

00:48:36   but that compares, I would say, pretty well

00:48:39   to a maybe 39 to 40 millimeter round.

00:48:43   You know, it doesn't seem as big.

00:48:45   If I got a 41 millimeter round watch,

00:48:48   that looks bigger on my wrist than this does

00:48:49   by a decent amount.

00:48:51   So you can't quite compare them directly.

00:48:53   Also, it matters like how the straps fall.

00:48:57   You know, some watches, including the regular Apple Watch,

00:48:59   you know, the strap comes out a bit

00:49:02   before it starts curving downward

00:49:03   because the angle of the strap slots

00:49:06   is kind of, is flat with the watch, or it's almost flat.

00:49:09   Whereas the Apple Watch Ultra, I keep thinking

00:49:12   it's called the Apple Watch Explorer,

00:49:13   'cause that's what I want it to be called.

00:49:14   The Apple Watch Ultra, it looks like the mounting points

00:49:18   for the strap actually go down at a steeper angle.

00:49:20   And it's made to be like, they know how big it is,

00:49:25   and so they're making it a little bit more compatible

00:49:27   with medium-sized to small wrists by having it

00:49:30   curve a little bit more in a certain way.

00:49:32   So they're doing what they can.

00:49:33   It is still a very big watch.

00:49:34   It's also a very thick watch.

00:49:36   I didn't look at the measurements if they've given them,

00:49:39   but you can tell from the side profile,

00:49:41   this is a big thing.

00:49:42   But again, for the people who are getting it

00:49:45   for its features or for its lifestyle look,

00:49:48   whatever that's important to you, they don't care.

00:49:52   Like they want it to be big or they don't mind that it's big

00:49:54   because it's serving a function that they need.

00:49:56   - Well, there's more than just fashion involved though,

00:49:58   especially with something this big.

00:50:00   And especially because the little,

00:50:02   the whatever they're called, the little ears

00:50:03   where the straps are, like whatever angle they happen to be at, I can't tell if they're

00:50:06   steeper, but it's a fixed angle, right?

00:50:08   There's no change.

00:50:09   You can pick different band designs to help with that, because some bands themselves stick

00:50:14   out, whereas other ones have basically a thing that goes in a slot and another thing that

00:50:17   hooks into that.

00:50:19   But the issue at the bottom of all this for a lot of people has nothing to do with fashion,

00:50:23   it has to do with comfort.

00:50:25   Like part of being outdoors and exercising with something, it has to be on your wrist

00:50:29   in a secure and comfortable way.

00:50:32   If it is rubbing or banging or bumping, A, it's not going to be comfortable and who wants

00:50:36   that, and B, it's not going to do its job right because you need to maintain enough

00:50:40   contact in the right places to do the right thing.

00:50:43   So in the end, size can be a disqualifier even if you don't care anything about the

00:50:46   fashion.

00:50:47   And speaking of fashion, with the Panerais and everything and the whole crown guard business,

00:50:52   the Panerais, I was trying to think of a car equivalent, it's so comically exaggerated

00:50:57   for the purpose of fashion because with the crown guards the size they are on these big

00:51:02   chunky phones the crown itself is also large to match the crown guard so it's like oh you

00:51:07   know Marco's explanation before of like well what if what if you hit the watch against

00:51:10   something like if the crown is sticking out and it could you know you could bend it or

00:51:14   break it and you'll damage your watch so now you need a crown guard and Panerai says okay

00:51:18   well how about we have gigantic crown guards but then of course we need a gigantic crown

00:51:23   that's even more prone to being hit so let's make the crown guards even bigger and it's

00:51:25   like doesn't make any sense no one's using those to rock climb anyway and

00:51:28   they're just a comical exaggeration of what it should be but especially on the

00:51:32   Apple watch why does it have a crown at all well Apple wanted to reference real

00:51:35   watches and it's a it's an input control and yada yada but it has a touchscreen

00:51:38   on it right and so here they are with their they could have made a different

00:51:42   choice here and say oh well we don't want to have a vulnerable crown so we'll

00:51:45   steal the sucker up no no digital crown but they can't because their whole ass

00:51:48   is based on it or they kind of like painted themselves into a skeuomorphic

00:51:53   corner here by saying we're going to have a crown on it,

00:51:56   which means that if we ever make a rugged one,

00:51:58   and we want to keep the crown,

00:52:00   we have to put in a crown guard.

00:52:01   It's like you didn't need any of that.

00:52:02   Like you could have just made it a touchscreen,

00:52:04   but they didn't.

00:52:05   So here we are with a crown guard.

00:52:06   At least it's not comically exaggerated,

00:52:08   but they did extend the crown guard to be around the button,

00:52:12   which then itself extends out.

00:52:13   And that's a good idea because it's easier to press

00:52:15   with gloves or whatever.

00:52:16   But that leads to a lot of sort of design awkwardness.

00:52:19   And that design awkwardness,

00:52:20   I think is part of the aesthetic,

00:52:23   part of the style of this type of watch

00:52:26   is design awkwardness.

00:52:28   It's like the stupid thing that I hate,

00:52:30   the plastic wheel arch cladding on,

00:52:35   it's sort of like the Subaru Outback or whatever,

00:52:36   you take a regular car and the Volvo's out,

00:52:38   take a regular car and put plastic,

00:52:40   matte black plastic cladding around the wheel wells

00:52:43   to show that it's rugged, right?

00:52:45   And it's incredibly dumb, it is 100% a fashion thing,

00:52:49   and has no real functional advantage

00:52:51   other than now you're gonna scratch up the plastic

00:52:52   instead of scratching up the body.

00:52:54   It's like, well, yeah, but I don't care

00:52:55   if the plastic's scratched up.

00:52:56   You do, it looks ugly too.

00:52:57   Anyway, that's what I feel like this watch is doing.

00:53:00   They had to put the crown guard there

00:53:02   to sort of fit in with the other cool kids

00:53:05   who are putting a guard on the crown.

00:53:08   To give the Panerai example,

00:53:09   one way you can make your crown less vulnerable

00:53:12   to being knocked into something,

00:53:14   not on a digital watch, but on a regular watch,

00:53:16   make the crown way smaller and lower profile.

00:53:19   You only use it when you're winding it.

00:53:21   It's not a big deal.

00:53:22   And it's like, but no, we have to make the crown big

00:53:25   'cause it's part of, and here, obviously,

00:53:26   the crown is not for winding,

00:53:28   so they have to make it big enough

00:53:29   for you to use with your finger.

00:53:30   But it's just, I look at this watch,

00:53:31   and it's such a slightly confused device

00:53:35   that is constrained by all the watches

00:53:39   that have ever come before it.

00:53:40   It's constrained by the Apple Watch

00:53:41   that has come before it, and it's also constrained

00:53:43   by the fashion of its peers.

00:53:45   It has to look of a piece with them.

00:53:47   It has to look tough, it has to look tactical,

00:53:50   it has to appeal to the watch nerds who knew before today

00:53:54   what the words crown guard meant.

00:53:56   And so here we are.

00:53:57   The one good thing it has going for it,

00:54:00   and this is something we discussed on past shows,

00:54:02   is like, well, could Apple ever make a watch like this?

00:54:04   'Cause most watches like this,

00:54:06   you wanna do things with,

00:54:07   I wanna do my splits when I'm doing a long race.

00:54:11   They'd have to have more buttons, right?

00:54:14   more than just the wheel and the button.

00:54:16   And hey, they added another button to this

00:54:18   because it's a giant watch and they have room for it

00:54:20   and it's a programmable button or will be anyway.

00:54:22   So apps can incorporate what that button does.

00:54:24   That's a great idea, Apple.

00:54:26   I bet some of your other watches

00:54:28   could also benefit from additional button

00:54:30   but they're not quite ready to go there.

00:54:31   I mean, Casio digital watches from my childhood

00:54:33   had four buttons on them, maybe even five,

00:54:35   although one of them had these little pins.

00:54:37   Right, and they didn't have a crown

00:54:39   because they were digital watches.

00:54:40   Anyway, I do think there is significant room

00:54:44   for innovation in the watch space,

00:54:46   and this weirdo watch shows that Apple is willing

00:54:49   to go there a little bit, and I applaud that.

00:54:52   - Well, and first of all, some quick updates

00:54:55   for those less nerdy in the watch world.

00:54:57   Panerai does sell multiple watch families,

00:54:59   some of which have the giant crown guard,

00:55:01   some of which have no crown guard,

00:55:03   and some of which go down to 38 millimeters, Casey.

00:55:05   Anyway. (laughs)

00:55:06   - Oh, don't tell me this.

00:55:07   So as I'm listening to you, I'm browsing the Panerai site,

00:55:11   and I love the look of these so much,

00:55:13   but as soon as I start looking at prices,

00:55:14   I'm immediately, you know, okay, I'm out.

00:55:17   But out of curiosity, I was like, okay,

00:55:18   let me scroll down on the Luminor series,

00:55:21   which is what I consider to be quintessential Panerai,

00:55:23   maybe I'm dead wrong about that, but anyways,

00:55:25   I scroll all the way down to the bottom,

00:55:27   the Luminor Torbillion GMT.

00:55:30   - Oh, God, you're killing me.

00:55:32   - Wait, what is it, how am I supposed to pronounce it?

00:55:35   No, I don't know, I'm ignorant, tell me.

00:55:37   Okay, so tell me, I don't know.

00:55:38   - Well, it's a French word,

00:55:39   so I'm probably gonna butcher it too,

00:55:40   but it's closer to Tourbillon than what you said.

00:55:43   - Oh, okay.

00:55:44   Well, the Luminor T, GMT.

00:55:47   Anyway, the point I'm driving at.

00:55:49   - Those are usually like, what, 100 grand?

00:55:50   - $180,000 for a friggin' watch.

00:55:53   And by the way-- - Yeah, Tourbillons are like

00:55:54   the watch world's ridiculous crown jewel thing.

00:55:57   Nobody wears this. - Hold on, though.

00:55:59   Hold on.

00:56:00   Excluding sales tax.

00:56:01   $180,000.

00:56:03   They're so good looking.

00:56:05   This particular one is eh, but they're so good looking.

00:56:07   - No, at most Panerais, you're gonna be looking at

00:56:09   six to 10 grand, which is a lot, but you know,

00:56:11   that's, anyway, that's what they are.

00:56:12   - And none of them will ever be bumped into any surface

00:56:14   such that that crown guard does anything for you.

00:56:16   - No, no, the crown guard is purely historical/fashion.

00:56:19   Anyway, so there's that.

00:56:21   But also, you know, Jon, you mentioned like, you know,

00:56:23   why they still have the crown.

00:56:25   They told you right there in the presentation,

00:56:27   and you just said it yourself, when you're wearing gloves,

00:56:29   or if you're underwater, like, it's really nice to have

00:56:32   non-touchscreen input methods on this device,

00:56:35   because as something that's based so much on activity,

00:56:39   There are lots of cases where you either can't use

00:56:42   a touch screen or it's really inconvenient

00:56:43   to use a touch screen or it's imprecise to use a touch screen

00:56:46   so adding the action button which is the coolest name

00:56:49   they came up with for the next 20 minutes

00:56:52   and the fact that it's orange looks awesome,

00:56:54   like I love that, I wish they offered these orange accents

00:56:57   and the other watches, anyway,

00:56:59   like they're adding these things because

00:57:03   when you're in a lot of these situations or activities

00:57:05   that they wanna sell this into,

00:57:07   It sucks using a touchscreen, or you can't.

00:57:09   So that's great.

00:57:11   - But there are other choices.

00:57:12   Like the digital crown is because watches

00:57:13   have little winders on them.

00:57:14   Like that's why.

00:57:15   If you were faced with a blank sheet of paper

00:57:16   and said I need a watch that I can use with gloves on

00:57:19   and it's gonna have a touchscreen

00:57:20   but you might not be able to use a touchscreen,

00:57:21   so many other solutions involving levers

00:57:24   or like an up and down button

00:57:26   or like a thing that you pull,

00:57:28   like things that could be more resilient.

00:57:29   Because this, I mean the crown guard

00:57:31   doesn't guard the whole crown.

00:57:32   Parts of it are still sticking out

00:57:34   so you can reach them with your fingers

00:57:35   and that could catch on something.

00:57:36   There are better, more durable solutions that involve

00:57:39   like a lump that you could yank or pull

00:57:41   or a small thing sticking out

00:57:43   if you just wanted to have an up and down type thing.

00:57:45   But they are constrained by history

00:57:47   and by their choice to use it as an interface element.

00:57:48   And truly, this is a better interface element

00:57:51   than any kind of lever or thing or whatever

00:57:53   for most cases when you're not wearing gloves.

00:57:55   So I don't think it's necessarily the wrong choice,

00:57:57   but it is not a blank sheet of paper.

00:58:00   I don't know anything about the competing Garmin things

00:58:04   or whatever, but how many of them lean so heavily

00:58:06   the digital crown is the Apple one. I would imagine not as many. All right, anything else

00:58:11   on the Ultra band compatibility, which were some people were worried about from the rumors.

00:58:16   It's not like there's special bands to the ultra. It's the same bands that would fit

00:58:20   the other big Apple watches. Oh, I didn't realize that. I don't think they stated that

00:58:23   in the show. It's actually more complicated than you would think. Like I put this little

00:58:26   screenshot from Apple's website because they do have the smaller bands like the 40. What

00:58:30   it says is the 41 millimeter bands work with a 38 and 40 millimeter cases. The 45 millimeter

00:58:34   bands work with the 42, 44, and 49mm cases, but the braided solo loop bands are only compatible

00:58:40   with the SE and the series are newer.

00:58:44   The point is, this does not introduce a new band category.

00:58:47   Of course it introduces many new bands, and you probably want one of these cool rugged

00:58:50   outdoorsy ones, so that's a separate issue, but they continue to not break compatibility.

00:58:56   So if you have way way way too much money invested in Apple Watch bands as long as you

00:59:00   are on in the large size class you can still reuse your stuff. Also one one

00:59:05   thing that I hope the Apple Watch Ultra does is be the proven ground for

00:59:11   technologies and improvements that then get filtered down to the lower end models

00:59:16   in the future. So for instance you know obviously yeah having another button

00:59:19   would be great I would love that having buttons like you know one issue I face

00:59:23   frequently is if I'm wearing weightlifting gloves they have this big

00:59:29   like flap this Velcro thing that's right next

00:59:31   to where my watch crown and sleep button are,

00:59:34   and in certain wrist positions,

00:59:35   it's easy for that glove to inadvertently

00:59:37   depress that button.

00:59:38   And so having some kind of light crown guarding

00:59:42   around the regular Apple Watch buttons,

00:59:44   I actually might use that.

00:59:46   Also, the hardware features.

00:59:48   They mentioned that the Apple Watch Ultra

00:59:51   has this new dual frequency GPS module,

00:59:54   where there's apparently a new GPS frequency called L5

00:59:57   that I was not aware of.

00:59:58   I'll have to look into it for next week's show.

01:00:00   But they now use dual GPS frequencies, L1 and L5,

01:00:05   plus, quote, custom algorithms

01:00:08   to have much better GPS accuracy, especially in cities,

01:00:11   than any other, quote, any other sport watch on the market.

01:00:14   I don't know how it compares to what phones have,

01:00:17   but that would be nice to see on everything that has GPS,

01:00:20   on our phones, on our watches.

01:00:21   So again, maybe this can be the proving ground

01:00:24   for new technologies, the same way like, you know,

01:00:26   Halo cars are that for car makers,

01:00:28   and then maybe some of this trickles down

01:00:30   to the other models in the future.

01:00:32   - Yeah, another interesting thing, speaking of Halo stuff,

01:00:34   is I mean, this is, I'm assuming,

01:00:36   straight out of the real watch world, intentionally or not,

01:00:39   the whole fact that you can use it as a dive computer,

01:00:41   right, and they partnered with that dive computer company,

01:00:43   and like, you actually, you could use it as your wristwatch,

01:00:45   it does all the things you need a dive wristwatch to do,

01:00:47   and it's, you know, it can go down

01:00:49   and really deep in the water,

01:00:50   much deeper than any other watch,

01:00:51   and it's got this application

01:00:52   that gives you all the dive info that you need,

01:00:54   which I didn't know anything about, it's not a diver,

01:00:57   how many people are going to ever dive with this watch?

01:00:59   Very, very few, just like how many people

01:01:01   are ever going to dive with a, you know,

01:01:04   go on a submarine with their Submariner.

01:01:06   Like, you buy it, not be, you know,

01:01:08   yes, the people who are gonna dive with it

01:01:10   are gonna then compare it against

01:01:12   the competing diving watches,

01:01:13   but there are so few people in the world

01:01:15   who do that, relatively speaking,

01:01:16   in terms of the number of total Apple watches sold.

01:01:19   But other people like the idea that they have a watch

01:01:23   that they could dive with,

01:01:25   and then they're gonna dive with it.

01:01:26   It's like the SUV that never goes off-road.

01:01:29   They just like the idea that it could,

01:01:30   in the same way that people would compare watches to,

01:01:33   you know, it's whatever, the depth that it's good for.

01:01:35   It's like, oh, how deep have you been?

01:01:36   Well, I went in the low end of the pool at the hotel once.

01:01:39   Right? (laughing)

01:01:41   It's not, it's aspirational, right?

01:01:43   And that's part of the message of this watch,

01:01:45   you know, and you were watching it, Margot,

01:01:47   the thing you were making comments about,

01:01:48   how your life is not exciting enough for this watch.

01:01:50   That's the whole point.

01:01:51   They show the people running the ultra marathon,

01:01:53   climbing the mountain, right, diving under the sea.

01:01:56   You know, a tiny, tiny fraction of the people

01:01:59   who buy this watch are ever gonna do it,

01:02:01   but everybody who buys this watch

01:02:02   likes the idea of those activities.

01:02:05   You know, so even if they never don't kid themselves

01:02:08   that they're ever gonna do them,

01:02:09   it's just, it's the same reason, you know,

01:02:11   you'd buy like a fast car.

01:02:12   Like, you ever gonna drive fast?

01:02:13   You ever gonna go 200 miles per hour?

01:02:15   No, you just like it because it's a cool thing

01:02:18   that could go 200 miles an hour, right?

01:02:19   And so this watch could go into the ocean,

01:02:22   could go up Mount Everest even if you never do.

01:02:24   - And by the way, real time follow up,

01:02:25   friends of the show, Ryan Jones has reminded me

01:02:27   that there's a pretty good reason

01:02:29   why they didn't call this the Apple Watch Explorer,

01:02:32   that there's a small watch company

01:02:33   that already has been selling a model called Explorer

01:02:36   for about 70 years called Rolex.

01:02:39   So there might be a trademark issue there,

01:02:41   so I'm guessing that Apple Watch Explorer

01:02:44   can never be a model name.

01:02:45   - It's also a worse name.

01:02:47   I still don't think it's a name.

01:02:47   - It's a much better name, but they can't use it.

01:02:49   - It's not an Apple-y name, right?

01:02:51   Ultra for all sports is a modern Apple name.

01:02:55   I mean, extreme would have been the obvious choice, right?

01:02:58   'Cause they even talked about extreme sports or whatever.

01:03:01   And that makes perfect sense to me.

01:03:02   It looks like an extreme version of it,

01:03:03   but I guess they didn't go with extreme either.

01:03:06   - What are you gonna do?

01:03:06   - That was, they would use that from the era

01:03:08   where they did quartz extreme.

01:03:09   Either one of you remember what that was?

01:03:10   - Yeah. - I'm aware of that

01:03:11   as being a thing, but I think that was before.

01:03:13   - But that's far from the marketing department.

01:03:14   I do wonder how much the marketing department

01:03:16   gets involved in like,

01:03:17   here's what we're gonna call this new framework or API.

01:03:19   Like, I guess they get involved at some point,

01:03:21   But back in the course extreme days, who knows.

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01:05:11   - Let me tell you a short story.

01:05:16   I was a devoted AirPods fan since the originals came out.

01:05:20   I had, I think, one pair of the original original ones, and then I got a pair with the Qi charging

01:05:25   case of memory serves, and then this past Christmas, Aaron got me AirPods Pro for Christmas.

01:05:31   And I love these darn things even more than I loved my original AirPods, which is saying

01:05:36   something because they are, up until maybe this laptop, they're my favorite Apple product

01:05:40   in many, many years.

01:05:42   And I really selfishly, completely selfishly,

01:05:46   did not wanna know anything about new AirPods today,

01:05:50   'cause I like my AirPods Pro,

01:05:52   and I don't want them to be old

01:05:53   and busted pieces of garbage,

01:05:54   and man, they are old and busted pieces of garbage now.

01:05:57   - I was gonna say, that makes one of us

01:05:58   who didn't wanna hear about this,

01:05:59   'cause as my original, like, you know,

01:06:01   day, like week one AirPod Pros,

01:06:05   the battery is not in great shape.

01:06:07   (laughs)

01:06:08   And so I was really hoping about this,

01:06:11   So to me this is great news.

01:06:13   And Tiff and I, because she also has early AirPod Pros

01:06:17   and have also, she's like, they barely work anymore.

01:06:20   So like, this definitely got like the most excitement

01:06:25   from our family to jump on this

01:06:26   as soon as we can possibly order it.

01:06:27   - Yeah, no, I don't blame you.

01:06:28   And again, I'm being selfish and I'm mostly kidding.

01:06:30   Like these look super cool.

01:06:32   I just, I love my AirPods Pro, the ones I have so much.

01:06:36   And to just crank it up to 11, that's a reference, Jon,

01:06:39   That just strikes me as, these are gonna be amazing.

01:06:43   Now I personally am going to attempt to hold out

01:06:45   and not upgrade quite yet,

01:06:47   because it seems pretty wasteful even though

01:06:49   I'm really digging on a lot of stuff

01:06:52   they're talking about here.

01:06:53   So what are they talking about?

01:06:54   They're talking about a new H2 chip

01:06:55   with high bandwidth connectivity.

01:06:57   They have a new low distortion audio driver in custom amp.

01:07:02   They talked about personalized spatial audio,

01:07:03   which I did not think was unique to these, is it?

01:07:06   I thought we could do that with--

01:07:07   - It's kinda not.

01:07:08   That's kind of an iOS feature.

01:07:10   - Right, that's what I thought.

01:07:11   - Spatial audio is the feature,

01:07:12   and lots of their products support spatial audio.

01:07:15   And the thing they were advertising

01:07:17   doesn't have anything specific due to the AirPods,

01:07:19   because like, hey, you can hold your phone up to your ear.

01:07:22   We talked about this before with iOS 16.

01:07:23   You can hold your phone up to your ear,

01:07:25   and the TrueDepth camera will get a picture of your ear,

01:07:27   and will try to give you a custom head-related

01:07:29   transfer function that makes spatial audio sound

01:07:32   right according to the shape of your ears.

01:07:34   And you may be thinking, well,

01:07:35   what does the shape of my ears have to do with anything?

01:07:37   AirPods Pro go jammed into my little ear hole.

01:07:40   Like there, it doesn't,

01:07:41   the sound never even touches the outside of my ear.

01:07:43   Ah, but what they're trying to do is know what shape

01:07:45   the outside of your ear is,

01:07:46   so they know what kind of sound to shove into your ear hole

01:07:50   to fool into thinking that sound bounced off your

01:07:52   weird shaped ear and everything, right?

01:07:54   So that's, that's the thing they're doing here.

01:07:56   And that I think is basically a feature of iOS 16,

01:07:59   but they wanted to show it here because it looks cool.

01:08:02   - So active noise cancellation,

01:08:03   which is what possibly my favorite feeling,

01:08:05   I love the AirPods Pro for two reasons.

01:08:08   One, I genuinely think they sound way better.

01:08:10   And number two, the active noise cancellation is so nice.

01:08:14   And they are saying that in the new AirPods Pro 2,

01:08:17   the ANC is twice as much noise canceled,

01:08:20   which is super duper cool.

01:08:22   They also have something,

01:08:24   I think I'm skipping ahead a little bit,

01:08:25   what do they call it?

01:08:26   Adaptive transparency, I believe.

01:08:27   Let's say you wanna be in transparency mode

01:08:31   where you can hear things that are happening around you,

01:08:33   but you don't want to hear a jackhammer that's right nearby.

01:08:37   Well, they have this new thing called adaptive transparency,

01:08:40   where it samples at like 48,000 hertz,

01:08:43   and it will try to make something like a jackhammer

01:08:46   or a train or something like that.

01:08:48   They will cancel just that out

01:08:50   and leave everything else behind so you can hear it,

01:08:52   which I think is super duper cool.

01:08:54   They also said that they have large, medium, small,

01:08:56   and now extra small tips

01:08:57   if you have a particularly small ear hole, which is cool.

01:09:01   Longer battery life.

01:09:02   Another thing that I think is super neat,

01:09:04   and I had to do something like this very recently,

01:09:06   I had lost my AirPods Pro in the house.

01:09:08   I knew for sure they were in the house,

01:09:10   'cause I had just used them like an hour or two ago,

01:09:11   but I put them somewhere dumb.

01:09:13   And I realized, wait a second,

01:09:15   I think I might be able to do this on Find My,

01:09:17   and I did, and not only that,

01:09:19   but apparently the AirPods Pro have whatever,

01:09:22   what is it, the ultra wide band or something,

01:09:25   what is the thing I'm thinking of

01:09:26   where you can do the homing beacon mode?

01:09:28   - The U1, the U1 Japan.

01:09:29   - Okay, so anyway, so I was able to do that,

01:09:31   Now granted, it took me like a lap around the house

01:09:33   before I got close enough to them for that thing to work.

01:09:36   But then, you know, I could point my phone

01:09:38   and twist around and it would say,

01:09:39   no, it's to the right, to the left, and then I'd stop.

01:09:41   Okay, go straight ahead.

01:09:42   You know, three feet, two feet, one feet, there it is.

01:09:44   Well, that obviously still exists in the AirPods Pro 2,

01:09:46   but what's even cooler is the case has a speaker on it,

01:09:51   which is super awesome.

01:09:52   So you can say, hey, I need you to play a sound,

01:09:55   and the case is what plays the sound

01:09:57   rather than the earbuds, and of course, the earbuds.

01:09:59   - Doesn't the existing case have a speaker on it too?

01:10:01   - I thought it just made the speaker louder.

01:10:02   - I don't think so.

01:10:04   - I believe it uses the speaker of the AirPods.

01:10:06   - That's what I thought.

01:10:08   - If the AirPods are in the case.

01:10:09   - No, just keep in mind, the AirPod Pros

01:10:11   are fairly old by this point.

01:10:13   They were designed before the Find My network

01:10:16   was really a thing.

01:10:18   And I think all this stuff that we can do with them,

01:10:20   having them play a little chirping noise and everything,

01:10:22   that was all kind of hacked on later, it seemed.

01:10:25   And so this is the first time we're getting this product

01:10:27   designed from the start to be part of this ecosystem.

01:10:31   - Yeah, so the speaker on the case can play noises,

01:10:34   which I think is super awesome.

01:10:36   You can use it with an Apple Watch charger,

01:10:38   which in principle I really like.

01:10:39   I don't think that's something I expect to do really ever,

01:10:43   well, not that I'm planning on buying these right away.

01:10:44   Anyway.

01:10:45   - That was a happy surprise though.

01:10:46   I'm actually very pleased to see like you can charge it

01:10:48   with lightning, not USB-C yet, but we'll get there,

01:10:51   or MagSafe, or the Apple Watch charger, like great.

01:10:53   Finally, like, you know, they're starting to realize like,

01:10:55   hey, you know what, having these chargers,

01:10:58   like the Apple iCharger that can only do one thing

01:11:00   is kind of annoying. (laughs)

01:11:02   And so, as long as we're stuck with it,

01:11:04   let's give it more uses.

01:11:05   - Yep, couldn't agree more.

01:11:07   Then everyone noticed, including me,

01:11:08   like something that looked almost like,

01:11:11   what is the smart connector on the back of the iPad?

01:11:13   Is that what I'm thinking of?

01:11:14   There was something on the side of the case,

01:11:15   and everyone was like, what the hell is this?

01:11:17   Well, apparently you can get an optional loop

01:11:20   that magnetically attaches to the case

01:11:22   on the side of the case,

01:11:22   and that's what that little connector was.

01:11:24   Not something for me, but again, I think that's cool that it's an option.

01:11:28   There are 250 bucks, you can order them, what, this coming Friday, available on or around

01:11:33   the 23rd.

01:11:34   They said you can do free engraving, you know, whatever, including the Moji, which, not for

01:11:39   me, but I think that's cool that they allow it.

01:11:42   And I'm really digging these.

01:11:43   If somebody wants to buy a pair for me, please feel free, but instead you should go to stjude.org/etp.

01:11:48   But nevertheless, if you had that much money, you can send them my way, because I'm too

01:11:52   cheap to buy ones that to replace my nine-month-old ones that I love so much

01:11:56   but there was also something else that happened during the segment John I

01:11:59   presume you were the first one to spot this of the three of us no I think I

01:12:04   didn't spot it when I was too busy Oh Tiff spotted things yeah a bunch of

01:12:09   people spotted it at this point so I did not in the background while the person

01:12:12   who was presenting the Apple watch while Mary Ann was like walking around and

01:12:15   going through like the scenery and saying this Apple watch she like comes

01:12:19   out of a subway car and then the person who walks onto the subway car standing on the

01:12:22   platform as she goes by or whatever is a character from one of the Apple TV+ shows, the television

01:12:28   show Severance, which is pretty cool, you should check it out. That was sort of a stealth

01:12:33   promo for that show, which would be slightly less stealth later in the program.

01:12:38   One of the little details that I took note of is that what they said during AirPods Pro's

01:12:43   presentation was that they were "our most popular AirPods." That surprised me.

01:12:48   "Oh, I missed that. I did not catch that at all."

01:12:51   - So one of the features these have

01:12:53   with the swipe for volume control,

01:12:55   I thought when they were doing this part,

01:12:56   I thought when they were doing this part,

01:12:57   I'm like, "Are they gonna do it?

01:12:59   Are they gonna make them so you can tap them?"

01:13:00   No, they didn't make them so you can tap them.

01:13:02   But maybe they'll get there eventually.

01:13:04   But anyway, the whole idea that you could rub your finger

01:13:06   on the side of the little stem and change the volume

01:13:08   is something we've been talking about

01:13:09   since the very first AirPods.

01:13:12   Because it's like, "Oh, these AirPods,

01:13:13   but how do you change the volume on them?"

01:13:14   Oh, you can use Siri to do it,

01:13:17   or you'll do it on your phone or whatever,

01:13:18   and they just never really tackled that problem

01:13:20   and now they're finally doing it.

01:13:21   And when we were talking about it,

01:13:22   lots of people would say,

01:13:23   "Oh, that would be a bad interface

01:13:25   "because it would be very awkward and difficult to do."

01:13:27   Well, now we're gonna find out

01:13:28   because they added it and the stem is even shorter

01:13:30   than it was, much shorter than it was

01:13:32   on the original AirPods.

01:13:34   And maybe it can be disabled if it's awkward or whatever,

01:13:36   but we'll see how it goes.

01:13:37   I imagine it's very conservative

01:13:39   so you don't accidentally brush your hand against it

01:13:40   and blow your eardrums out

01:13:41   because you made the volume go too high.

01:13:44   But I would love this on my non-sealed AirPods,

01:13:49   like whatever the regular AirPods version four,

01:13:53   would love to try a volume control like that

01:13:54   because very often I want to adjust the volume

01:13:57   by some small amount,

01:13:58   but I don't wanna walk into the other room

01:14:00   and do it on my phone where the phone is,

01:14:01   and I don't wanna have to try to make Siri do it

01:14:04   'cause it just never works for me and it stops whenever.

01:14:07   So I totally endorse that feature.

01:14:09   I would also endorse the idea

01:14:10   that you could tap it to stop and start.

01:14:12   I feel like there's gotta be room in there

01:14:13   for them to do this, maybe when they eventually go stemless,

01:14:16   they'll do that.

01:14:17   - Yeah, I can't believe I forgot to talk about that

01:14:18   because the swipe for volume strikes me as so convenient.

01:14:22   I agree with you that maybe it'll turn out not so great,

01:14:25   but in principle anyway, before I've tried it,

01:14:27   it strikes me as so awesome

01:14:28   and such a great, great, great upgrade.

01:14:30   - One more thing about the high bandwidth connectivity

01:14:33   that you mentioned before,

01:14:35   they didn't really talk much about that

01:14:37   after they just tossed it out there, right?

01:14:39   And so like, what do they mean by that?

01:14:41   Like as far as we've been able to determine

01:14:43   based on public filings and stuff or whatever.

01:14:46   It's just like a higher bandwidth mode of Bluetooth.

01:14:48   It's not like ultra wide band or anything as far as we know.

01:14:51   Like the regular Bluetooth is three megabits

01:14:54   and then this is like a four and an eight megabit mode.

01:14:57   So considerably more bandwidth.

01:14:59   But what do they use that bandwidth for?

01:15:01   Again, they didn't attribute anything to that bandwidth.

01:15:06   One thing that they can obviously use it for

01:15:08   is that it extends battery life

01:15:10   because when you're sending the compressed audio

01:15:13   or whatever, you can spend less time sending it, right?

01:15:16   Given the same size buffer that you're going to keep, right?

01:15:19   So you can send and let it play

01:15:20   and then send and let it play or whatever.

01:15:22   And so that leaves more time for you to retransmit

01:15:24   if it didn't get sent correctly the first time.

01:15:27   And you're spending less of your time sending and receiving,

01:15:30   again, given a fixed size buffer on either end of the thing.

01:15:33   So some of the battery life benefit

01:15:35   may be attributed to the high bandwidth.

01:15:36   Another thing they talked about, which I,

01:15:38   the feature, I wish I had this feature on my AirPods as well,

01:15:41   having two things.

01:15:43   One, I think this is an iOS 16 thing,

01:15:45   maybe it does apply to the old AirPods,

01:15:47   having your AirPods connected to two things at once,

01:15:49   so you could have your AirPods connected to your phone

01:15:50   and your Mac at the same time.

01:15:52   I don't think that's an AirPods Pro feature,

01:15:53   I think it's just an iOS 16 feature,

01:15:55   am I correct about that?

01:15:56   - I don't remember, but I mean, right now,

01:15:59   they certainly can flip-flop between different devices

01:16:01   pretty easily if you so desire.

01:16:02   - No, but just having it connected to both at the same time.

01:16:04   And the other one that they talked about, I think,

01:16:06   in the context of the AirPods Pro was

01:16:08   having multiple people's AirPods

01:16:10   connected to a single device.

01:16:11   So if you're watching something on a plane on your iPad

01:16:13   and you want you to wear your AirPods

01:16:16   and your wife to wear her AirPods

01:16:17   and you both wanna watch the movie at the same time,

01:16:19   does the extra bandwidth help with that?

01:16:21   Is it totally orthogonal?

01:16:23   I don't know, but these are all features

01:16:24   that I think are great and I think everyone

01:16:26   has wanted for a long time.

01:16:28   You still can't do that with the current ones, right?

01:16:29   Like this is a new feature?

01:16:31   - Well, 'cause it was weird, 'cause so Apple did their own

01:16:34   like kinda share stuff to multiple Bluetooth headphones

01:16:36   thing first and then later on that became part

01:16:40   of the Bluetooth standard with the most modern audio

01:16:43   standard and everything.

01:16:44   So now other headphones can do that as well.

01:16:46   But I don't know how they ever,

01:16:48   if they ever went back and replaced it, I don't know.

01:16:51   - Oh, and I misspoke earlier, real-time follow-up.

01:16:53   The lanyard I thought was magnetic.

01:16:56   Looking at this again, it's not.

01:16:57   You threw it out. - Oh yeah, I was gonna say

01:16:59   it's just a hole.

01:16:59   It's the hole that you put a string through.

01:17:01   - Yep.

01:17:02   Oh, these AirPods Pro, they look super awesome.

01:17:03   And we'll see if I have the self-control not to buy some.

01:17:07   But I haven't yet.

01:17:08   - Yeah, I want all these features, obviously,

01:17:11   except for the ones that can't have noise canceling

01:17:12   'cause it doesn't make sense.

01:17:13   I want all of them on the non-earhole AirPods ASAP.

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01:19:08   Finally, it is iPhone time.

01:19:14   We start with the 14 and the 14 Plus.

01:19:18   They are 6.1 inches and 6.7 inches,

01:19:21   which is the same size as the 13 Pro, right?

01:19:24   Or the 13 Pro and Pro Max.

01:19:25   Am I right about that?

01:19:26   - I mean, yes, the screen sizes are the same,

01:19:29   but as we'll get to in a little bit

01:19:31   when we talk about the Pros,

01:19:32   I'm not entirely sure that the phone size

01:19:35   is down to the millimeter the same as the 13.

01:19:38   - It's not.

01:19:38   The phone, well the screens have also gotten

01:19:42   very slightly larger, but it's,

01:19:46   we're talking like a few pixels larger.

01:19:48   It's not a big amount.

01:19:50   The phone, the measurements of the Pro phones,

01:19:53   they have also got, like their footprint

01:19:55   has actually gotten very slightly bigger,

01:19:57   but it's a very, very small difference.

01:20:00   - And I think they might have changed the radius

01:20:01   on the curves too.

01:20:02   Someone had a screenshot of like the old phone

01:20:04   versus the new phone going back and forth

01:20:06   and made it look like that.

01:20:06   Hard to tell, but it'll be interesting

01:20:08   when people get these phones,

01:20:09   like lay a 14 on top of a 13,

01:20:11   lay a 14 Pro on top of a 13 Pro

01:20:13   if you can figure out how to arrange

01:20:14   the stupid camera things

01:20:16   to see what the differences actually are.

01:20:17   They're very, very, very close it seems like,

01:20:19   but not exact.

01:20:21   - Yep, so we've got 14, 14 Plus in Midnight,

01:20:23   Starlight Blue, Purple in Product Red.

01:20:25   Now they specifically said the 14 Plus

01:20:27   is the best battery life ever on an iPhone.

01:20:29   And I don't believe they corrected that for the 14 Pro

01:20:31   as far as I'm aware.

01:20:32   So that's cool.

01:20:34   It does have the A15 from the iPhone 13 Pro.

01:20:39   I think I got that right.

01:20:40   I hope so.

01:20:41   - But with all the parts that work,

01:20:43   'cause I think if on the original,

01:20:45   well, yeah, that's why I say it from the iPhone 13 Pro,

01:20:47   'cause if you remember the iPhone 13,

01:20:49   you'd get one in like one of the GPU cores didn't work.

01:20:51   I think it was like a five core GPU instead of a six.

01:20:53   And I think all the A15s in the iPhone 14

01:20:56   will be all the parts working.

01:20:58   - Yeah, I loved the way they did this.

01:21:01   This is such a wonderful marketing BS kind of thing

01:21:06   where they have this marketing problem

01:21:09   where this is the first iPhone to not upgrade the chip

01:21:13   from the one before it.

01:21:15   And so instead of burying that and hoping nobody noticed,

01:21:20   they attempted to turn it into a feature.

01:21:22   (laughs)

01:21:23   I think unsuccessfully, 'cause none of us were fooled,

01:21:25   but they attempted to spend a little bit of time

01:21:27   talking about how this new, I love the line they said,

01:21:32   quote, "Now we are bringing this proven pro-level

01:21:35   "performance to iPhone 14."

01:21:38   Not saying that, you know, the iPhone 13,

01:21:42   they're bringing the performance of the iPhone 13 Pro

01:21:45   to the iPhone 14.

01:21:47   Well, the iPhone 13 non-pro had like 85% of it,

01:21:52   It's so-- that was a wonderful--

01:21:55   That's not the pro performance that they're bringing.

01:21:57   They're not bringing a non-pro performance

01:21:58   where one of your GPU cores doesn't work.

01:22:00   And I think that's literally the only difference.

01:22:02   The only difference was one GPU core didn't work,

01:22:05   and now all of them will.

01:22:06   Yeah, as far as I know, that's the only difference.

01:22:08   So quite a wonderful bit of marketing

01:22:12   there from Apple attempting to spin this as something

01:22:14   besides like, yeah, there is now just more difference

01:22:17   between the pro and the non-pro.

01:22:20   - And speaking of battery life, I'm kind of surprised

01:22:23   that they didn't make the connection between the removal

01:22:25   of the SIM, which we'll get to in a little bit,

01:22:27   and the battery life, because that's gotta be a factor,

01:22:29   right, I mean the SIM takes up room,

01:22:31   room that could be taken up, you know,

01:22:32   that you can use to rearrange stuff to put more battery in,

01:22:35   and I'm assuming they did that,

01:22:36   we'll see when they tear them down,

01:22:38   but I'm guessing that they spent some of that savings

01:22:41   on a bigger battery.

01:22:43   - Yeah, presumably.

01:22:44   And also, and like, you know, if they're using the,

01:22:46   if using like the, you know, similar size battery

01:22:48   between the regular 14s and the 14 Pros.

01:22:52   Well, the 14 Pros have this much larger power demand

01:22:56   of this new always-on screen thing.

01:22:58   And so, of course, the Pros are gonna get less battery life

01:23:01   for the same size batteries as the non-Pros.

01:23:04   - And the A16 probably is more power-thirsty than the A15.

01:23:07   - Maybe.

01:23:09   - All right, so there is a new camera.

01:23:11   They started calling it the main camera,

01:23:14   which is a change from the,

01:23:15   what did they call it, the wide camera?

01:23:16   - They used to call it wide.

01:23:18   thank God they made this change.

01:23:19   - Nobody understood what that was.

01:23:22   - 'Cause once they started adding the ultra wide,

01:23:24   and it's okay, well if you say the wide camera,

01:23:26   a lot of people are gonna assume you mean the 0.5x1,

01:23:28   not the 1x1, so now everywhere they've renamed

01:23:32   the 1x1 to main, so whether they're talking

01:23:35   about the main camera, or later on when they get,

01:23:37   when they're fake 2x thing, they refer to the main lens,

01:23:41   so it's all main, which is a much, much better name.

01:23:44   - Although it's kind of interesting that to this point,

01:23:47   all of the diameter of the circles in the back of the phone

01:23:50   have been uniform on a given phone, right?

01:23:54   So the main camera is not from looking at the circle

01:23:57   on the outside bigger than the non-main cameras, right?

01:24:01   Underneath the covers, obviously the sensors

01:24:03   and everything else and the mechanisms are different,

01:24:05   but they've kept the circles the same size.

01:24:07   And it's kind of, yeah, main camera is a better name,

01:24:10   but it's kind of academic in that the only place

01:24:13   this manifests is in the UI, and in the UI,

01:24:15   it's not called main, it's called 1x, you know, 0.5x.

01:24:20   So if you ask someone,

01:24:22   if you showed them the back of their phone

01:24:23   and said point to the main camera,

01:24:25   no one has any idea which one it is, right?

01:24:27   Why would you know, why would you care?

01:24:28   It's all in the UI and the UI is numbers, not words.

01:24:32   - So they did make mention briefly of the fact

01:24:35   that three trillion, with a T,

01:24:37   photos were taken with the iPhone in the last year,

01:24:40   which I thought was bananas.

01:24:42   But anyways, it is a 12 megapixel main camera, F1.5,

01:24:46   with sensor shift optical image stabilization.

01:24:49   Apparently a nearly 50% low-light improvement.

01:24:53   There's a 38% improvement in low-light

01:24:55   with the TrueDepth camera, that's the front camera,

01:24:57   if I'm not mistaken, and F1.9.

01:24:58   It also has autofocus for the first time.

01:25:01   DeepFusion is now being applied earlier in the process

01:25:03   on uncompressed images, so hopefully

01:25:05   that'll make things look a lot better.

01:25:07   They announced, and this is the beginning

01:25:09   of really dodgy names, the Photonic Engine, which is an enhanced image pipeline to dramatically

01:25:15   improve low-light photos and goes beyond what hardware alone can provide, which the name

01:25:20   is a little meh.

01:25:21   But nevertheless, they claim 2x low-light improvement on front and the ultra-wide cameras

01:25:25   and a 2.5x improvement on the main camera.

01:25:28   Additionally, they have a, for the video portion, they have Action Mode, which is a more advanced

01:25:34   stabilization mode, and they have more overscan.

01:25:37   So I don't remember if they were doing this before or not, but my understanding is, and

01:25:41   this is certainly how I believe the GoPro tends to work, is when you film, you're not

01:25:46   using the entirety of the frame that the sensor is capturing.

01:25:50   And that means as you're jostling the camera and thus the sensor around, you can, with

01:25:55   software, move what portion of that frame is being saved to offset the motion of the

01:26:02   physical device.

01:26:03   So they have more overscan,

01:26:05   they have more movement correction,

01:26:06   and they specifically said,

01:26:07   without having to carry any extra gear like a gimbal,

01:26:09   which I've done from time to time

01:26:10   and I can assure you is not fun.

01:26:12   So camera improvements,

01:26:14   definitely camera improvements not quite as monumental

01:26:17   as the pros, which we'll get to in a minute.

01:26:19   I am tentatively very annoyed

01:26:24   by the next thing they talked about,

01:26:26   which is there is no SIM tray,

01:26:29   except in a couple of countries,

01:26:30   there is no SIM tray in the iPhone 14 line,

01:26:32   including the pros, instead it is all eSIM all the time.

01:26:37   And that in and of itself, I think is probably good

01:26:41   and probably an improvement.

01:26:42   The thing I don't like though, is that when I was on AT&T,

01:26:45   and if you recall I switched to Verizon recently

01:26:46   so I can use my ultra wide band park bench/picnic table.

01:26:50   With AT&T-- - But you're now

01:26:52   on the Verizon 5G nationwide ultra fast,

01:26:55   ultra wide band, ultra everything network?

01:26:57   - Do you know what, son of a gun it is.

01:26:58   But anyway, with AT&T, I would take a physical SIM

01:27:03   from phone to phone to phone to phone,

01:27:05   and AT&T anyway would never charge me the $30 tax

01:27:09   in order to switch phones, because I was just moving a SIM.

01:27:12   That's all I was doing, and they were none the wiser.

01:27:14   I mean, I think they literally did know

01:27:16   that it was a different phone,

01:27:16   but they never charged me for it.

01:27:18   I don't know what Verizon would have or did do in the past,

01:27:22   but I was planning on hoping,

01:27:24   and I was hoping that I was going to take my SIM

01:27:27   out of my 13 Pro and move it into a 14 Pro.

01:27:31   And I specifically, when I got the Verizon account,

01:27:33   when I moved to Verizon, I was asked,

01:27:35   "Do you want NEESIM?"

01:27:35   And I was like, "No, no, no, I'll take a physical SIM,

01:27:38   "please, so I can move it into my next phone."

01:27:40   And the guy I was talking to was like,

01:27:41   "Oh, you sure it's a really nice time."

01:27:42   And he said, "No, no, no, no, no, no, no.

01:27:44   "I'll take my physical SIM, thank you very much."

01:27:46   - They want their 30 buck fee for whatever they're gonna do.

01:27:49   - Are you trying to imply that the carriers

01:27:51   don't charge people a fee when they move physical SIM?

01:27:54   'Cause I feel like they would find a way to do that too.

01:27:56   Maybe AT&T didn't, but...

01:27:58   - I agree, but AT&T didn't.

01:28:00   I think they are capable of charge,

01:28:02   like any of these carriers are capable of charging a fee.

01:28:04   I have no doubt that they know

01:28:05   that they're different devices connected,

01:28:07   but AT&T never did.

01:28:09   Now it could be that when I did this in this fantasy world

01:28:12   where the 14 Pro did have a physical SIM,

01:28:14   maybe I would have moved the SIM

01:28:15   and Verizon would have been like, "Ha ha!"

01:28:17   No.

01:28:18   So maybe I would have been charged anyway,

01:28:20   but ignorance is less.

01:28:21   And so I'm a little annoyed

01:28:23   that now I don't even have the choice or the chance,

01:28:26   But that being said, this is like me not being excited about the AirPods Pro, right?

01:28:31   For every other person on the planet, this is probably an improvement.

01:28:33   Not every other, because a lot of people are complaining who do international traveling.

01:28:36   Oh, that's true.

01:28:37   In some countries, eSIM is not a supported thing with the various carriers, and it was

01:28:42   nice to be able to have one or possibly two SIM slots where you could just get a SIM card

01:28:48   and shuffle it to whatever country you're in.

01:28:50   This is a growing pains thing, though.

01:28:51   Like eSIM is obviously the superior solution.

01:28:53   It's silly that we have these little SIM cards.

01:28:55   we have an electronic solution for it, but it's painful if the rest of the world has

01:29:00   not caught up.

01:29:01   whether that be companies having policies that are not as punitive in terms of charging

01:29:05   your money to switch them, or just simply not supporting an uncertain carrier.

01:29:08   so i think we're in for a couple of years or potentially more in various countries of

01:29:13   pain as apple essentially forces the world to come to terms with esims because carriers

01:29:20   do want iphone customers on their network because iphone customers by buying an iphone

01:29:24   have proven they have money. The carriers want that money and so this will change over time. I'm

01:29:31   glad the eSIM is coming but I'm also a little bit wary of what kind of cluster it's going to be

01:29:36   during the transition to successfully get my phone activated and working. Hell, last time I think

01:29:41   even with my physical SIM card I had trouble getting things up and going. There's nothing

01:29:45   the carriers can't screw up but eSIM, like from a tech perspective, it's better if only because you

01:29:50   you don't have to have a giant stupid slot in your phone

01:29:53   taking up space that could be used

01:29:54   for other things like batteries.

01:29:56   So I give it a thumbs up even though it may be a pain.

01:29:59   - And keep in mind, that slot also provides

01:30:01   one more possible entry point for water.

01:30:03   - That's exactly what I was about to say.

01:30:05   Exactly. - Sorry.

01:30:06   - No, no, no, it's all good.

01:30:07   And yeah, I was gonna say the same thing.

01:30:08   So in the grand scheme of things,

01:30:09   as much as I'm whining about it right now,

01:30:12   I do think it is for the best.

01:30:13   I'm just very wary and I'm sure that I'm in for $60

01:30:17   with the Verizon charges when I have them, you know,

01:30:20   eSIM me or move my physical SIM to an eSIM

01:30:23   and hopefully in a week in a few days.

01:30:25   Moving on, crash detection, the car crash thing

01:30:27   is coming to the phone, which is kind of nice.

01:30:29   Also, we finally figured out, and this is, in my opinion,

01:30:33   a pretty rare occurrence, Far Out actually did relate

01:30:36   to something that they talked about,

01:30:37   Far Out being the, you know, the tagline on the invites.

01:30:39   - The titles always relate to something.

01:30:41   They just relate in a boring way

01:30:42   that no one cares about after the fact.

01:30:44   Nevertheless, "new safety service," says Ashley Williams as she was presenting,

01:30:49   and I think this is super freaking cool. Whether or not I ever use it, I think the tech is so neat.

01:30:56   So they said, "Hey, you know, you could be in the middle of nowhere and you might want to call for

01:31:02   your help. You know, you might want to call 911 if you're American or whatever the equivalent is

01:31:05   in other countries. You might want to call somebody because you're hiking and you're by

01:31:09   yourself and you broke your leg or something. So how do you do that if you don't have service?"

01:31:13   Well, it turns out there's a bunch of satellites up in the sky that you could hypothetically talk to you

01:31:18   But and I have seen I've talked about this in the past

01:31:20   I've seen a satellite phone before now granted this was many years ago now, but it was huge

01:31:25   The antenna was mammoth and it was not fun. It was not fun to hold so they said well, what do we do?

01:31:31   Well, they specifically said that you need to have the iPhone pointed at a satellite, but the satellite is so far away

01:31:38   You can't see it. So what do you do?

01:31:40   Well, apparently Apple figured out that they could show you kind of like the, you know, homing beacon thing with the AirPods case

01:31:46   I was talking about earlier. They can show you where you need to point your phone and tell you, "Alright,

01:31:51   little's the left, little's the right, little's the left. Stop! Okay, right there.

01:31:55   Hold it right there, and we're gonna send a text message to get you help."

01:31:58   I think this is so cool. And they talked about how difficult it is to transmit data that far,

01:32:05   I mean, obviously to transmit data that far away. And they said they came up with a custom compression

01:32:09   algorithm to reduce the size of these like text messages by a factor of three and they were very

01:32:14   proud that it takes less than 15 seconds to send a message when you have a clear view of the sky,

01:32:20   mind you, but it might be a couple of minutes if you have like a really cloudy day or if you're

01:32:23   under foliage or something like that. And that's so ridiculous to me, but also so cool that, you

01:32:29   know, it only takes 15 seconds to send a message to outer space. It takes me more than 15 seconds

01:32:36   - I'm not trying to send text messages to my children

01:32:38   when I'm parked outside their high school,

01:32:39   which is in a cell phone.

01:32:40   - Right, I mean, I just think this is so cool.

01:32:43   - And this is also a case where it helps to know

01:32:46   a Garmin product that already exists

01:32:48   to put this into context.

01:32:50   - Yeah, yeah, yeah.

01:32:51   - So modern satellite phones are actually very small

01:32:54   and very capable.

01:32:56   And I know this in part because our friend Underscore

01:32:58   told me about them along, last year,

01:33:01   but also in part because the reason I remembered it

01:33:04   was that I live really close to New York City

01:33:08   and a major world nuclear power started a war

01:33:13   and I live on a remote island.

01:33:14   And so I thought, hmm, it might be good

01:33:17   to have some kind of backup satellite phone

01:33:20   in case the one cell tower on our island

01:33:24   doesn't work for some reason or--

01:33:26   - Boy, so you got like an Iridium phone

01:33:27   or whatever it's called?

01:33:28   - So I got a Garmin InReach Mini 2

01:33:32   And this thing is so small.

01:33:36   So, and this is what this is competing against.

01:33:39   But what's, so, by comparison, this is a device

01:33:43   that it doesn't even have its own keyboard or anything.

01:33:47   It pairs to an app on your phone over Bluetooth

01:33:50   if you wanna actually type custom messages into it

01:33:52   or upload contacts or whatever.

01:33:54   But the thing, the main use it's for

01:33:57   is just sending SOS messages or sending canned messages

01:34:01   to your contacts and the thing costs like 400 bucks.

01:34:05   Basic service is like 12 bucks a month.

01:34:06   That's what you're looking at here.

01:34:08   And this thing, it is pretty small.

01:34:11   I mean, it's like, it's about the size of like two AirPods

01:34:14   Pro cases plus a little nubby antenna that sticks up.

01:34:18   And so that's what we're talking about.

01:34:19   So the iPhone doesn't have this nubby antenna

01:34:22   or the plastic enclosure around it or whatever else.

01:34:24   And so this thing can connect to satellites

01:34:27   within a very short time as long as you're,

01:34:30   again, outside view of the sky.

01:34:32   It can connect to satellites, it can send messages

01:34:36   without having to do crazy, weird compression stuff.

01:34:38   It's custom, it just connects directly to them

01:34:40   and can send whatever message you want it to send

01:34:41   and it doesn't take 15 seconds to send a message.

01:34:43   But it is a dedicated device and it has this little

01:34:47   nub antenna that sticks out of it.

01:34:48   So for the iPhone to be talking to probably

01:34:52   the same satellites with the same service running them,

01:34:56   probably, for the iPhone to do it without an external

01:34:59   antenna and without being a dedicated device

01:35:02   dedicated solely to this function.

01:35:04   - And without paying $12 a month,

01:35:06   at least for the first two years.

01:35:06   - And without paying $12 a month for, yeah,

01:35:08   and then there's the big question mark of,

01:35:10   two years free with iPhone 14, well then what?

01:35:13   Anyway, we'll find out that later,

01:35:14   I'm sure they probably haven't worked it out yet,

01:35:16   but anyway, so these dedicated devices exist

01:35:19   and are small and modern, this has a USB-C charging input,

01:35:23   like it's a modern device, it already exists

01:35:26   and it's great and if you pay more than the 12 bucks a month

01:35:29   you can have much more capability on it too.

01:35:32   Like unlimited messaging, all this other stuff.

01:35:34   Stuff I don't need.

01:35:36   But anyway, these devices already exist

01:35:39   and they seem to do fine in the market

01:35:41   and they seem to be pretty decent.

01:35:43   Apple though is building in a admittedly much worse version

01:35:48   but it'll still do the basics of like get you help

01:35:51   if you need it.

01:35:52   They're building them into every iPhone

01:35:54   and you don't have to activate service to do it,

01:35:57   it's just built in and it'll just come

01:35:59   with every iPhone 14.

01:36:00   That's amazing because this is the kind of product

01:36:03   that you hope to never need

01:36:05   and most people truly never need them.

01:36:08   But there might be a time when you do.

01:36:10   And if you didn't think ahead to buy one of these things

01:36:14   and pay for its 12 bucks a month service forever,

01:36:17   you wouldn't have this with you.

01:36:18   Now, every iPhone owner with a 14 or greater phone

01:36:23   will be able to do this.

01:36:25   And so, again, think of life-saving options here.

01:36:29   This is an incredible thing to have

01:36:32   on every single iPhone of this generation forward.

01:36:35   That's amazing.

01:36:36   And even if it takes you 15 minutes to send your SOS message,

01:36:41   that's still potentially really important

01:36:44   and can make a pretty big difference in certain situations

01:36:46   than not having any way at all to contact for help

01:36:49   or having to walk a few miles to get cell service

01:36:53   or whatever, like this is a major deal.

01:36:57   And so yes, it is gonna be very limited.

01:36:59   You're not gonna be browsing Instagram over this connection

01:37:01   as we discussed last week.

01:37:03   It's not that kind of thing.

01:37:05   But if you need help in a pinch, you can get it.

01:37:09   And that's fantastic.

01:37:10   And that's something that, again,

01:37:12   until Android phones catch up to this,

01:37:15   that's a really big selling point for Apple.

01:37:18   They're just, this is one more thing on the list

01:37:22   of like, if you're worried at all about like,

01:37:24   emergency preparedness or you know, certain risks,

01:37:28   one more reason to stick with Apple.

01:37:30   It's a smart move and it's a good move

01:37:33   that will probably save lives.

01:37:35   - You know, based on your explanation

01:37:36   of why you got that Garmin thing,

01:37:38   I feel like you're not really embracing your life

01:37:41   as a New Yorker because people raised,

01:37:44   maybe this is a bygone era,

01:37:46   but if you're raised in the New York metro area

01:37:48   during the Cold War, part of the ethos

01:37:51   was, well, we don't have to worry about nuclear war

01:37:54   because if it starts, we're all dead.

01:37:56   So it's like, don't worry about preparedness

01:37:59   or I might need a satellite phone.

01:38:01   Like, look at the map, people.

01:38:02   Draw the big circles from war games.

01:38:04   It's something we don't have to worry about, it's like,

01:38:06   'cause we're just plain dead.

01:38:07   - No, but I did look at those circles.

01:38:09   I went to like the nuke maps.

01:38:11   This is a dark time.

01:38:12   Like I went to that and I, you know,

01:38:14   and you simulate, oh, what if like, you know,

01:38:16   the Tsar Bomba or whatever and all these terrible outcomes.

01:38:20   And no, it turns out like I'm not guaranteed dead,

01:38:23   because I'm pretty far from the city here.

01:38:25   In Westchester, I'm screwed.

01:38:27   Because of the direction of the wind in Westchester,

01:38:29   I'm totally dead.

01:38:30   - You're dead there too, that's what I'm trying to tell you.

01:38:32   It'll be slightly worse for you,

01:38:33   you probably won't be instantly vaporized,

01:38:35   but you're dead.

01:38:36   (laughing)

01:38:36   It's like, you know how hard it is to get on and off

01:38:39   the island in the best of circumstances?

01:38:41   (laughing)

01:38:41   And as we established previously, you don't have a boat.

01:38:44   - Nobody has a driving permit now, that's all he needs.

01:38:46   A driving permit and an overpriced truck.

01:38:48   Yeah, I think the island's traffic will defeat him in the best of times.

01:38:54   The nuclear armageddon is not the best of times.

01:38:57   You are not getting off the island that way.

01:38:59   You are dead.

01:39:00   But that's not to say you should have this phone, because the real reason this is a useful

01:39:04   feature is not for that doomsday scenario, but hey, what if there's a hurricane, right?

01:39:08   What if there's a flood?

01:39:10   Those things are way more likely to happen, and unfortunately with climate change, increasingly

01:39:15   likely to be endangering all of us.

01:39:17   And so I think this feature is well timed to potentially save a few extra lives.

01:39:21   Yeah, well, and also, you know, and again, like one of the reasons why I was happy to

01:39:24   get this is like, you know, my family lives upstate in an area with no cell coverage.

01:39:31   And frequently we are driving to their house.

01:39:33   And so we often are driving through rural areas with no cell coverage.

01:39:39   If we had, say, a car accident or an emergency, it would be nice to be able to call somebody

01:39:46   to contact somebody for help outside of cell coverage.

01:39:49   And like, you know, yeah, while our horrible, you know, nuclear war scenarios are hopefully

01:39:53   much less likely to happen, people all the time are driving cars through areas with no

01:39:58   cell coverage.

01:39:59   That's a common everyday occurrence for tons of people.

01:40:02   You know, for that kind of scenario, again, this is a major feature.

01:40:05   I do wonder also what the deal was with, you know, whatever company they're paying to do

01:40:09   this for two years' worth of service.

01:40:11   Well, first of all, is it two years starting from today, or is it two years starting from

01:40:15   from the time you buy your iPhone.

01:40:16   That is not entirely clear to me.

01:40:18   But anyway, it's not unlimited free forever,

01:40:21   so there's some other shoe that may or may not drop

01:40:24   in the future, maybe they'll come back to you just now

01:40:26   and say, oh, actually it's free forever.

01:40:27   But anyway, the feature that they put in there

01:40:29   were like how we can press everything

01:40:30   and how, you know, like there's essentially a wizard

01:40:33   that you go through step by step that asks you

01:40:36   the questions that someone on an emergency phone call

01:40:38   would ask you, how many people are there,

01:40:40   is anybody injured, you know,

01:40:41   like all those type of things.

01:40:42   It's asking you those questions

01:40:43   so it can compose a few very short to the point sentences

01:40:47   that it will send in one message,

01:40:49   rather than the back and forth

01:40:51   with the 16 minute route trade of each time,

01:40:52   or you going help, 15 seconds.

01:40:55   Who are you?

01:40:56   I'm so and so, how many people are there?

01:40:58   Is anybody in there?

01:40:59   Like that back and forth would take forever.

01:41:00   So it goes through the wizard and it, you know,

01:41:02   and it didn't show you what it forms,

01:41:04   presumably it forms a nice concise description.

01:41:07   And my snarky tweet, which I think is a real true thing,

01:41:09   is email clients should have this feature.

01:41:12   So there's nothing worse than people

01:41:13   can't write an email and they send an email

01:41:15   with one question and it's like back and forth

01:41:17   and back and forth and back,

01:41:18   just say it all in one sentence.

01:41:20   Here's who I am, here's what I want,

01:41:23   here's all the information you're gonna need,

01:41:24   here's what I'm looking for from you.

01:41:26   It's like, well if you don't know how to send an email,

01:41:28   it's the new version of Apple Mail.

01:41:30   We'll have a wizard that will guide you

01:41:32   through the process of sending an email

01:41:33   with all the relevant information

01:41:35   so you don't have to go back and forth 50 times

01:41:37   with a three hour turnaround time each time

01:41:38   because everybody's not at their computers.

01:41:40   - It's the new clip, it's like,

01:41:41   it looks like you're trying to invite somebody

01:41:42   to an event, have you clearly communicated

01:41:45   where this event is, when it is, what is required?

01:41:48   Like who's invited, what you should bring with you,

01:41:51   what is the dress code, what is the rain plant, anyway.

01:41:55   So that's, but anyway, part of that is like,

01:41:57   I do wonder if their deal is for some fixed amount

01:42:02   or some maximum amount of data that will get sent.

01:42:06   Obviously, people aren't gonna be using this recreationally,

01:42:08   it doesn't have a use outside of the actual SOS scenarios,

01:42:11   but Apple has to do some math and say,

01:42:13   "Here's roughly the data that we expect to come

01:42:16   "from all the iPhone users who buy these phones.

01:42:18   "How many of them will ever need to use this?

01:42:20   "When they use it, how much data will it take?"

01:42:21   So they do that math and say,

01:42:22   "Okay, we think it's gonna be X amount of data

01:42:24   "and we're gonna pay you Y amount of money."

01:42:26   And part of making that cheaper for Apple

01:42:28   to pay for everybody's service

01:42:30   is to make everybody send as little as possible.

01:42:32   Now, maybe the Garmin thing also massively compresses data

01:42:34   when it sends it, I don't know the deal,

01:42:36   but this entire feature seems tuned

01:42:40   to be efficient with people's time,

01:42:42   'cause time is of the essence when you're in an SOS

01:42:44   emergency type scenario, but also efficient with data,

01:42:47   which probably helps Apple's bottom line.

01:42:50   - There's something else interesting that they talked about,

01:42:52   and I didn't get a clear understanding of it,

01:42:55   but they said, it's free for the first two years,

01:42:59   the text message wizard, it's available in November

01:43:00   in the US and Canada, but they also said

01:43:02   that it can relay both text and audio,

01:43:05   which I was very surprised by,

01:43:06   and they specifically said relay,

01:43:08   and they showed this diagram of your iPhone talking to a satellite, talking to a ground station that receives data from the satellite,

01:43:14   then it is connected to a relay center, and then that's connected to emergency services.

01:43:20   And I'm not entirely clear what this relay center is doing,

01:43:23   but the implication that I got from it, at least my limited understanding so far, is that that's run by Apple.

01:43:29   Like, Apple is establishing these relay centers, or maybe it's just one big relay center somewhere,

01:43:33   that's going to do this communication

01:43:36   in between the emergency services

01:43:38   and whatever satellite connection it is

01:43:40   that's talking to the satellites to talk to you.

01:43:42   - Yeah, my interpretation of that is that

01:43:45   there are certain areas of the world

01:43:47   where Apple can, or where the satellite company,

01:43:50   or whoever is running this emergency program,

01:43:51   can just send everything digitally,

01:43:53   like for dispatching emergency services.

01:43:55   And there's certain areas where they can't do that,

01:43:56   and they have to like call 911,

01:43:58   or call the local equivalent of that, or whatever,

01:44:00   or call like a helicopter rescue company, or whatever.

01:44:03   And so it seems like they have,

01:44:05   the relay center seems like it's a call center,

01:44:07   where it's like, you know, they get a request

01:44:09   from somebody that cannot be dispatched digitally

01:44:12   to the local services, and so they dispatch it by phone.

01:44:14   - I see.

01:44:15   - But I don't think audio is going from the person

01:44:17   on the iPhone all the way to the satellite.

01:44:19   I think, you know, they're clearly doing some kind of like,

01:44:22   you know, very, very, you know, low bit text encoding,

01:44:26   you know, probably some, basically a fancy version

01:44:28   of Huffman coding probably that they've worked out

01:44:30   with these satellite providers, like, alright,

01:44:32   we're gonna spend like seven bits to express this very common thing, you

01:44:37   know, plus, you know, a couple of bytes for the location and that's it.

01:44:40   Yeah. All in all, I think this is super cool. You know, when it was spring

01:44:44   break this past school year, so you know, a few months ago now, me and Aaron

01:44:49   and the kids, we went to the Shenandoah National Park and we went on some hikes

01:44:53   and for the most part we were without cell coverage on these hikes and, granted,

01:44:59   we were not doing anything particularly challenging,

01:45:01   but you never know, it's not called an accident

01:45:03   'cause you did it on purpose,

01:45:04   and so you never know what could happen.

01:45:06   And to have something like this

01:45:08   would be really, really, really cool.

01:45:10   One could call for help if you really needed it,

01:45:14   even in a place that a lot of people go to.

01:45:18   Shenandoah National Park is not

01:45:20   a out in the middle of nowhere kind of place.

01:45:24   It's just that mountain ranges are really hard

01:45:27   to get good cell coverage on.

01:45:28   And like if you're a skier,

01:45:30   I haven't been skiing in probably a decade,

01:45:32   but I know that a lot of ski slopes,

01:45:34   at least in my neck of the woods,

01:45:35   the cell coverage is terrible.

01:45:36   Again, mountains, hard, difficult.

01:45:38   Sometimes they are a little bit in the middle of nowhere.

01:45:40   And so if you're a skier or snowboarder or what have you,

01:45:43   this could be really helpful.

01:45:44   What if you're on a boat that's far away from the mainland?

01:45:48   You're off the coast of the United States or Canada

01:45:50   and you're far enough away from the mainland,

01:45:52   you don't have cell coverage.

01:45:53   Again, that's not an entirely unrealistic thing.

01:45:56   Like regular people go hiking, regular people go skiing.

01:46:00   This isn't just for the lunatic wearing

01:46:02   the Apple Watch Explorer and going through the Mojave Desert.

01:46:07   This is for regular people too.

01:46:10   And so I'm super into this, I think this is great.

01:46:13   - The only kind of odd thing about it

01:46:14   is that it only is launching in the US and Canada at first.

01:46:18   And they didn't give a timeline for the rest of the world.

01:46:20   I thought that was kind of interesting

01:46:21   for a worldwide service.

01:46:23   Or is it not a worldwide service?

01:46:25   are they only using certain satellites? But I don't know. That to me is a little bit odd.

01:46:29   Nonetheless, wrapping up for the 14, they did not raise prices, I don't believe. $800 for the 14

01:46:38   and $900 for the 14+. They never mentioned capacities, I don't believe, on any of these,

01:46:44   other than to say that the 14 Pro can go up to a terabyte. But I don't think they ever mentioned

01:46:48   what the delineations are, what the base capacities are, anything like that.

01:46:52   They did make mention that a lot of carriers do have deals

01:46:55   where you can get a whole pile of money off,

01:46:57   including up to $800 in the United States apparently.

01:47:00   Pre-orders this coming Friday at 8 a.m. Eastern.

01:47:03   Thank you so very much.

01:47:04   I really do not miss the 3 a.m. Eastern wake-ups.

01:47:08   It will be available, the 14 will be available on the 16th,

01:47:11   so a week from Friday, and then the 14 plus,

01:47:14   not available until October 7th,

01:47:16   which was a little surprising, but not that long from now.

01:47:19   - And also, as far as we know,

01:47:21   Besides screen size and battery size,

01:47:24   there appear to be no differences

01:47:26   between the 14 and 14 Plus,

01:47:28   and also between the 14 Pro and 14 Pro Max.

01:47:31   It seems like everything is the same

01:47:33   between the two sizes of each respective family.

01:47:35   - Yep, that's a really good point.

01:47:37   - I should also point out what appears to be

01:47:39   the exporting of boring Pro colors to the non-Pro line.

01:47:42   (laughing)

01:47:43   - Yeah, the colors this year, just like the watch,

01:47:46   we have fewer options and they're more boring.

01:47:50   Yeah, I don't dig that. I mean, and I'm also a little bummed because I did the, I'm gonna get the actual names wrong,

01:47:54   but like forest green two years ago, I did the midnight blue or whatever last year. Now admittedly,

01:47:59   I'm putting, or at least this year, I put my phone in a case and surprisingly, I didn't shatter it. Who'd have thunk it?

01:48:05   But anyways, I'm putting these phones in cases anyway, but I don't know. I really like the green.

01:48:10   I really like the blue. For me personally, the purple doesn't really do much for me.

01:48:13   But obviously there are people who will say the opposite.

01:48:15   So, I don't know, I wish there were more vibrant

01:48:17   and more interesting colors for all of the phones.

01:48:20   - I will say the cases this year from Apple

01:48:23   have really good orange colors.

01:48:26   - And they brought back the black leather case,

01:48:27   which I've already ordered, actually.

01:48:29   So I'm excited about that too.

01:48:31   So I guess we should just talk about the 14 Pro,

01:48:33   and this is when JAWS came out.

01:48:35   All of us knew that it was either going to be,

01:48:37   what was it, like, John had called it a horizontal eye,

01:48:40   which is actually a very good description.

01:48:42   What was it, a hole punch and lozenge,

01:48:44   or you know, whatever, there were several different ways to describe it. And then very recently, in the last month or so,

01:48:49   we started hearing rumblings that, "Oh, no, no, no, no, whether or not that's the actual sensor situation,

01:48:55   it's just going to be one like oval, one lozenge, one pill, whatever you would want to call it, that

01:49:02   that's going to be the sensor area.

01:49:05   It's not going to have, you know, a circle, a little bit of screen, and then a oval.

01:49:09   It's just gonna be one big long oval." And

01:49:12   We all thought okay, that's fine, you know, whatever and also right just before the you know

01:49:17   The latest breaking rumor was oh and by the way

01:49:20   It will be laws in shape and also the those pixels that are in between that they're turning off to make the laws in shape

01:49:25   They'll also use them to show stuff because those are still screen pixels

01:49:29   And so they're taking advantage of OLEDs only lighting up the pixels that you need

01:49:32   And so they showed a bunch of screenshots of saying hey the little camera little light that comes on to show you that the camera is

01:49:37   Recording and that the microphone is on they can put those in the part of screen

01:49:41   You know between the dot on the eye and the stem on the eye

01:49:45   And so that's kind of the extent that the rumors got that like that basically it's gonna be laws in shaped

01:49:49   But Apple is going to use

01:49:51   The pixels there to display information and I feel like if we had like two more days of rumors

01:49:56   We would got the rest of this stuff too probably

01:49:58   They showed a demo of this thing and how it's going to work

01:50:04   Holy freaking cow. It looks so cool. I am so

01:50:10   Intergasted that this is what they came up with because I did not expect it to be anywhere near as cool as this

01:50:14   I don't even know how to describe it

01:50:15   But I would like to get out of the way because I'm really enthusiastic about this

01:50:18   Can I just please just take a moment get out of the way?

01:50:21   I've only been in the Apple world since like the

01:50:25   iPod nano but that doesn't really count. I've only been in the Apple like computing world since the polycarbonate MacBook

01:50:33   My first iPhone was an iPhone 3GS. I

01:50:37   Do not have the longevity that John has or even Marco

01:50:40   Can you gentlemen find a worse name than dynamic island because holy freaking crap. I hate that name

01:50:46   So it's a great name. Oh, I hate it

01:50:49   So so when I when I wrote that tweet

01:50:52   I wrote the tweet about that the name and at first time I wrote the tweet

01:50:54   It was like this is you know

01:50:56   One of the worst names Apple has chosen in recent years and that's saying something but I but I when I was typing it

01:51:01   I'm like, that's not really what I mean. It's not I don't really mean worst

01:51:04   So I changed the word worst to strangest because I think that captures it's not an it's not an embarrassing name

01:51:10   It's not a bad name, but boy

01:51:11   Is it weird like if you're in a brainstorming meeting about what are we gonna call this feature and then you know?

01:51:16   And to describe the feature basically like the oval, you know in addition to using the pixels in between the oval

01:51:22   They also incorporate the oval into the UI so the oval grows to show additional information

01:51:26   This is answers the question that I asked last week

01:51:28   Hey, what are they what advantage does this oval has?

01:51:31   It seems like it might have disadvantages in that it might extend lower in the screen

01:51:34   So what advantage does it have? The advantage is that it's narrower than even the narrowest notch

01:51:38   Which means that it has room to expand because Apple already has UI conventions for when the notch is wider, right?

01:51:44   That's still in there

01:51:45   So you can make that lozenge wider

01:51:48   And display stuff in it and you can make a little piece of it pop off and have a little status information

01:51:53   It's like they've incorporated it into the UI like when

01:51:55   Previously when elements would just come and do you display it on your screen now if those elements themselves are rounded rectangles

01:52:00   They appear to expand out of the lozenge or whatever we keep calling it the lozenge

01:52:05   That's not why they call it they call it the dynamic island. It's dynamic. All right

01:52:09   It's it's dynamic like it changes size and shape little pieces come off of it things animate into and out of it and

01:52:16   I guess it's an island kind of but

01:52:19   Like it's you know, it doesn't matter. No one's ever gonna call the dynamic island, but it's just it's one of those names

01:52:26   That is too

01:52:28   it's too generic.

01:52:30   Neither of those words is connected in any way

01:52:33   with a hardware feature or a software feature.

01:52:37   Dynamic, there's no, like for example, doc.

01:52:39   Like if they had used the word doc,

01:52:41   it's like well we're very familiar with the idea

01:52:43   that on a computer screen there can be something

01:52:45   called a doc that is this region that is like stuck

01:52:47   to a screen edge or whatever, right?

01:52:49   But island is not a term of art in the computer world

01:52:51   for a UI element that is not stuck to the edge.

01:52:54   And dynamic is just whatever, changing, right?

01:52:57   So that's, it doesn't matter.

01:53:00   In the grand scheme, it doesn't really matter,

01:53:02   but Dynamic Island is one of the most deeply strange names

01:53:06   that Apple has ever chosen for a feature.

01:53:09   - I don't like it.

01:53:10   - See this, I actually like it because this is,

01:53:14   what they've shown, and we haven't really used this yet,

01:53:18   we've just seen the marketing video basically,

01:53:19   but what they've shown, it shows a couple of things

01:53:24   that I think are really clever design.

01:53:25   First of all, it's bouncy and it shows whimsy

01:53:28   and it shows personality.

01:53:30   And these are things that we have not been able

01:53:33   to associate with the Alan Dye era of design yet.

01:53:36   It's almost like Alan Dye found his personality finally.

01:53:39   And look, you know how much I don't like his work

01:53:42   on the Mac especially.

01:53:44   But I will give credit where due.

01:53:46   This looks, again, we haven't used it yet,

01:53:49   but it looks like really good design

01:53:52   because it's taking this space that is basically a dead zone.

01:53:57   You have these two sensors,

01:53:59   you have a few pixels between them,

01:54:00   and then you have the status bar around them.

01:54:03   And you have this little gap above it

01:54:04   that you can't do much with,

01:54:06   and the status bar has been kind of crowded in recent years,

01:54:11   and has had a lot of stuff coming in and out of it,

01:54:13   as different versions of iOS

01:54:15   add more and more features to it,

01:54:17   as the world around it gets more complicated,

01:54:19   and as the hardware around it changes

01:54:21   to have more or less space for it.

01:54:23   So what they've done here with the Dynamic Island,

01:54:26   which I'm not, I don't think it's as bad a name

01:54:28   as you think it is.

01:54:29   - I hate it so much. - What they've done here is

01:54:31   they've taken a hardware downside of,

01:54:35   well you have the hole in the screen now

01:54:37   from these sensors, right?

01:54:38   They've taken this hardware downside

01:54:40   and they've turned it into a feature instead of a bug

01:54:44   and they've given it personality and utility.

01:54:46   And they've integrated a lot of stuff into it

01:54:48   that used to either be part of the control center screen

01:54:52   or was kind of buried in different other parts

01:54:54   of the status bar area or in different modes.

01:54:56   And by the way, the whole live activity integration thing

01:54:59   where developers don't have access to this yet,

01:55:02   but the Live Activities API announced this summer,

01:55:06   which is coming quote later this fall

01:55:08   and some other update, probably 16.1,

01:55:10   that is going to give us this kind of live widget thing

01:55:14   for apps to use.

01:55:17   the Dynamic Island is going to be a place

01:55:20   you can have a lot of activity running all the time.

01:55:22   So it's almost like you're getting some of the benefits

01:55:25   of split screen multitasking on a device

01:55:28   that doesn't have room for it.

01:55:29   And that's amazing.

01:55:30   And so I actually really like this so far.

01:55:33   The only downside, a few people on Twitter were pointing out

01:55:36   that might be a downside is that the very top edge

01:55:40   of your phone is the hardest part of your phone to reach

01:55:42   if you're using the phone one handed.

01:55:44   So that could be a bit of a downside.

01:55:46   but for the most part, other than that,

01:55:48   this looks like it could be a huge home run.

01:55:52   I love that it's fun looking.

01:55:55   I love that it is taking a hardware downside

01:55:58   and making a feature out of it.

01:56:00   And I love that the rumor mill had absolutely no idea

01:56:03   this was coming because all they knew

01:56:04   was the positioning of the sensors

01:56:06   and not at all any of the software around it

01:56:08   and the fact that it would even be shown

01:56:10   as one unified thing until like two seconds ago.

01:56:12   So this, I'm very excited about this.

01:56:15   I think this could be one of those things

01:56:18   that once you're accustomed to it,

01:56:21   and you have to use someone else's maybe non-pro phone

01:56:25   or use an older phone, you're gonna be like,

01:56:26   oh my god, I'm missing that.

01:56:28   It's so bad without that.

01:56:29   Why is your notch all black and bigger

01:56:31   and stuck to the top?

01:56:33   You're gonna instantly get used to this

01:56:35   and instantly take it for granted.

01:56:37   And I think it has a lot of potential

01:56:38   and I think it could be really cool.

01:56:40   - So the unanswered question still is

01:56:41   why isn't it stuck to the top, right?

01:56:43   That's wasted space as far as I'm concerned.

01:56:45   I know it looks better aesthetically,

01:56:46   but there is no reason that the Notch

01:56:50   couldn't have done everything that this thing does.

01:56:52   Like what we're essentially celebrating here is

01:56:54   the ability to have more information in the status bar

01:56:58   that is, you know, that has a third party angle

01:57:01   integration with it, and that the implementation of which

01:57:04   has a little bit of whimsy with the blobs

01:57:05   coming off and everything.

01:57:06   The Notch could have totally done that.

01:57:09   The problem with the Notch was it was already pretty wide,

01:57:11   especially the first Notch,

01:57:12   So there's really not a lot of room for you to,

01:57:14   there was too much of it was not pixels, right?

01:57:16   And so you really had limited ability to do that.

01:57:20   And the second was that,

01:57:21   I guess no one had just thought of this.

01:57:22   Like they were hesitant to put things in the status bar.

01:57:25   So now when they decided to do this,

01:57:27   they knew they were gonna do the whole punch

01:57:28   and so on and so forth.

01:57:29   They probably talked about this.

01:57:30   Maybe there's a packaging reason

01:57:32   why this can't be up at the top, but this,

01:57:34   and I still haven't seen a good measurement of this,

01:57:35   but like we want more room for our content

01:57:38   below the part where the notch or the lozenge is, right?

01:57:43   And so those pixels above the lozenge

01:57:46   are not particularly valuable to the user.

01:57:48   They would be more valuable

01:57:50   if they were on the other side of it,

01:57:51   but then it wouldn't be a lozenge anymore.

01:57:52   So I can't tell if this was done for aesthetic reasons,

01:57:55   'cause it does look nice to have a lozenge

01:57:57   as opposed to something stuck to it.

01:57:58   They could have just made it.

01:57:59   Here's the new narrow dynamic notch, right?

01:58:02   But then Apple never called it.

01:58:03   Did they ever call it the notch?

01:58:04   I forget what they called it.

01:58:05   - They called it the sensor housing.

01:58:06   - Yeah, it had a bad name, right?

01:58:08   So this is a combination of a lot of good ideas,

01:58:12   none of which I think are specifically tied

01:58:14   to a thing that goes down.

01:58:17   And the other thing about it is like,

01:58:18   when they get to the point where they don't have

01:58:20   to have any of this crap,

01:58:21   everything's underneath the screen,

01:58:22   which they would love to go towards,

01:58:23   it will still behoove them to essentially have

01:58:26   a menu bar/status bar that has all these dynamic features.

01:58:30   But when they do that,

01:58:31   it's not gonna be down from the top.

01:58:34   It'll be jammed right up into the top

01:58:35   because when it's all screen,

01:58:36   why would you leave that space?

01:58:38   you're just burning pixels that are no good to anyone, right?

01:58:40   So I really hope when they go full screen

01:58:42   and everything's under the screen

01:58:43   and however many years it takes to do that,

01:58:44   that they continue all of these APIs,

01:58:47   the live activities and everything,

01:58:49   continue to let third-party developers

01:58:52   put information in there,

01:58:53   because when that's all pixels,

01:58:55   you'll be able to put so much more info,

01:58:57   because right now you can't put anything

01:58:58   in the parts that don't have pixels,

01:58:59   like the sensors are there.

01:59:01   When that is all pixels,

01:59:02   there'll be so much more room for, essentially,

01:59:06   user configurable, always visible information

01:59:09   at the top of your phone.

01:59:10   Kind of in the same way where they made the menu bar bigger

01:59:12   on the Mac and those pixels are like bonus pixels.

01:59:15   I think we should start thinking about the top part

01:59:17   of our phones as bonus pixels at some point in the future

01:59:20   when those all are pixels.

01:59:22   But for now, there's a giant hole in our phone

01:59:24   and there's a bunch of pixels above that

01:59:26   that I think are mostly there just to look nice,

01:59:29   which is kind of a shame.

01:59:31   - But that's a legitimate use.

01:59:33   Like if those pixels weren't there,

01:59:37   like I'm guessing, you know,

01:59:39   you speculated a few minutes ago that like,

01:59:40   chances are like the housing is down from the top

01:59:43   for a reason, you know, I'm guessing whatever hoops

01:59:46   they had to jump through to get the notch to be smaller,

01:59:49   they still couldn't necessarily put everything

01:59:51   as close to the edge to make it higher up.

01:59:53   - Yeah, and if that's the case, I mean,

01:59:55   if that's the case, it kind of,

01:59:56   I find it suspicious that the amount that had to be down

01:59:59   is this perfect aesthetically pleasing amount,

02:00:02   but maybe they just couldn't get it to the top.

02:00:03   - Yeah, and maybe they edged it down a little bit

02:00:05   because they couldn't get all the way to the top

02:00:07   to make it look more aesthetically pleasing.

02:00:08   But if you think about the design of the Dynamic Island,

02:00:13   you know, the way they show it is like,

02:00:16   you know, it has these skinny modes

02:00:18   where it stays its regular height,

02:00:20   but then something like a notification

02:00:21   or the face ID, you know, little activity blob,

02:00:24   that it can, it expands downward

02:00:28   and sometimes horizontally as well.

02:00:31   Now if you think about, if that was pinned

02:00:33   at the top of the screen, that would look really crappy.

02:00:36   It would not look right.

02:00:37   - You just have to have a different animation.

02:00:39   Like, because when it's not, it would have to,

02:00:41   it wouldn't be rounded on both sides.

02:00:42   It wouldn't just be the lozenge

02:00:43   jammed up the top of the edge, it would be the notch.

02:00:45   Remember how excited they were about the curves on the notch?

02:00:47   They were like, look at these curves

02:00:48   that we made for the notch.

02:00:49   This little S curve is like specially designed

02:00:51   and we worked really hard on it.

02:00:52   They're so proud of that.

02:00:53   It would have to be a different animation,

02:00:55   but they could still animate.

02:00:56   Like, a lot of the things they've chosen to do,

02:00:58   like existing features now animate out of the lozenge.

02:01:03   I keep not calling that out of my gallon, but tough luck.

02:01:05   Existing features that animate out of the lozenge,

02:01:07   there's no reason for them to animate out of the lozenge

02:01:09   other than just uniformity and niceness.

02:01:11   It's like, well, the lozenge is there

02:01:12   and we're about to show a big black rounded rectangle

02:01:15   at the top of your screen, might as well animate it out.

02:01:17   It didn't animate out of lozenge before,

02:01:19   before it just came down from the top

02:01:20   or appeared out of nowhere.

02:01:21   Now that the lozenge is there, we can animate out of it.

02:01:23   So if it wasn't a lozenge, but was instead a notch,

02:01:26   it would animate out of the notch, but in a different way

02:01:29   than animating out of the lozenge.

02:01:31   Like maybe it would ooze out or I don't know.

02:01:33   There's lots of things you can do.

02:01:35   - I don't know.

02:01:36   I'm just, again, like Marco said several times,

02:01:38   we haven't used this yet and maybe it's garbage,

02:01:40   but from the marketing video we saw,

02:01:43   I think this looks so freaking cool

02:01:45   and I am so excited to try this.

02:01:48   Other than that, there isn't, I don't know,

02:01:52   there isn't that much until we get to the camera though,

02:01:54   right, and the camera,

02:01:55   Well, let's wait on the camera, I'm sorry.

02:01:57   Let's talk about the A16.

02:01:59   Seems like it's largely more of the same,

02:02:02   or am I wrong about that?

02:02:03   - So it's a four nanometer chip,

02:02:04   which I think is, this is the first one, I believe.

02:02:07   - Oh, that's true, that's true.

02:02:08   - Otherwise, it seems like a fairly incremental update.

02:02:12   It still has the same core layout.

02:02:15   They say performance cores are faster,

02:02:18   they didn't say by how much,

02:02:20   and 20% lower power compared to A15.

02:02:22   But then, again, they were playing a few little games

02:02:25   with how they were expressing comparisons

02:02:28   of performance here, 'cause they were like,

02:02:29   well, actually, our chip from three years ago

02:02:34   or whatever is better than the competition,

02:02:36   and here's how much faster the A16 is than that,

02:02:40   or than the competition, not compared to last year's chip.

02:02:44   So it sounds like it's not a huge improvement over the A15,

02:02:48   but it's still, in absolute terms,

02:02:50   these are all great chip sprint,

02:02:52   But in relative terms,

02:02:55   I think this is probably a pretty incremental update.

02:02:58   - When they were doing the core comparisons for power,

02:03:01   if they weren't doing the whole SOC,

02:03:03   I do have to wonder if, when we talk about the camera,

02:03:05   like the image processing that handles those 48 megapixels,

02:03:10   does that subvert the power usage gain

02:03:16   from the power cores that are more efficient?

02:03:18   'Cause I have a hard time believing

02:03:20   that Apple wouldn't have spent basically all

02:03:22   of the power budget on computational features,

02:03:25   especially with all the features that they are touting

02:03:27   related to this camera,

02:03:28   and especially just with the pure amount of pixels

02:03:30   that it's processing compared to,

02:03:31   even though it does pixel binning,

02:03:32   they made it a point to say that lots of their new steps

02:03:35   in the photonic engine work on uncompressed data

02:03:38   and work on all pixels.

02:03:40   And we'll get to the camera in a second.

02:03:41   And there is situations where they do have 48 megapixels.

02:03:44   And then they showed in the SOC our new image engine

02:03:47   and blah, blah, blah,

02:03:48   I have to think that stuff is gonna eat up

02:03:50   some of their power budget.

02:03:52   - One also, one thing they added that I think is new

02:03:54   with the A16, they called out that there's a new section

02:03:58   of it called the display engine.

02:04:01   And they said this drives parts of the always on display

02:04:03   situation as well as some quote advanced anti-aliasing

02:04:08   for the dynamic island.

02:04:11   So that's interesting.

02:04:12   I'm not sure exactly, I mean I know what anti-aliasing is,

02:04:15   I'm not sure exactly what that all means relative

02:04:17   to what the GPU was doing, but it seems like it might be

02:04:22   some kind of additional GPU accelerator,

02:04:25   or maybe a lower power GPU

02:04:27   they can keep active all the time?

02:04:28   - I mean, they did make a point of how proud they were

02:04:31   of the anti-aliasing around the original Notch,

02:04:33   but I imagine that wasn't due to a secular execution unit,

02:04:36   but yeah, the always-on screen,

02:04:37   and anything having to do with that,

02:04:38   especially since things that can happen

02:04:40   on the always-on screen, and maybe you can have animations

02:04:42   out of the Notch in that situation,

02:04:44   you don't want to power up the GPU to make that happen,

02:04:46   but you do need something to do all of the compositing

02:04:49   and everything, so maybe the display engine

02:04:51   handles those scenarios.

02:04:53   - Yeah, I think that's most likely,

02:04:54   or some kind of fancy display driver

02:04:56   that is needed to do some of this stuff,

02:04:57   but either way, it seems like it's something

02:04:59   that is probably lower power

02:05:02   than having a GPU running all the time.

02:05:04   - And speaking of the display,

02:05:05   I accidentally jumped right over that.

02:05:06   So there's new Pro Display.

02:05:08   Marco, you noted earlier that it is ever so slightly bigger

02:05:11   than the 13 Pro, but still 6.1 and 6.7 inches.

02:05:16   460 points per inch.

02:05:18   Thinner borders, peak HDR of 1600 nits,

02:05:21   which is the same as your hilariously overpriced monitors.

02:05:26   - Cheaper than a Panerai.

02:05:27   - That's true.

02:05:28   - It was also the same as the MacBook Pros.

02:05:30   - Yep, they also made mention,

02:05:33   apparently there's 2000 nits in sunshine

02:05:36   for 14 frickin' nanoseconds

02:05:38   before it thermally throttles itself, I'm quite sure.

02:05:41   But hey, at least for those 14 seconds,

02:05:43   it'll be really frickin' easy to see.

02:05:45   - Yeah, this was weird.

02:05:45   It was like, all right, we have 1600 nit peak HDR brightness,

02:05:50   which does not mean peak brightness in regular usage,

02:05:53   and 2000 nits outdoors sometimes,

02:05:56   unspecified as to when that can happen.

02:05:59   It only outdoors?

02:06:01   Is that HDR only?

02:06:03   Or can that show my email at 2000 nits?

02:06:05   I don't know.

02:06:06   - The light sensor is activating that.

02:06:08   That's what I assume.

02:06:09   It senses that it's in full sunlight,

02:06:11   and if it's the winter, then it will go up at 2000 nits.

02:06:15   So they did make mention, I think in the plane 14, some cooling advances or

02:06:21   something. They didn't dive into that so I'm guessing there's no vapor chamber

02:06:25   hiding in there but I believe they did actually make a mention of superior

02:06:28   cooling. We'll see how this works out. The 4nm chip might help, you know

02:06:33   like maybe they've learned some lessons from the 13 in terms of cooling but they

02:06:38   didn't make any bold claims about the ability to withstand direct sunlight for

02:06:42   longer or whatever, so we'll just have to get the units

02:06:44   and see how it works.

02:06:45   - That being said, I mean, like I wouldn't rule out

02:06:47   Vapor Chamber stuff yet until we have a tear down

02:06:49   because that's exactly the kind of thing

02:06:50   they would not really feel worth mentioning.

02:06:52   - Well it depends, sometimes they do dive into that,

02:06:54   but maybe there wouldn't be time to go into it.

02:06:56   It seems like something they would brag about,

02:06:57   but we'll see what's going on inside these things.

02:06:59   Oh, and Casey said that the, you know,

02:07:01   as Mark pointed out, the screen is slightly bigger.

02:07:03   I just wanna quantify that so people know, right?

02:07:05   So the 13 Pro was 1,170, these are pixels, right?

02:07:11   1,170 pixels wide, the new one is 1,179.

02:07:15   So you get nine additional pixels, right?

02:07:18   So it's, they're very close.

02:07:20   - Well, and then in height,

02:07:21   it's also a little bit different too.

02:07:23   - Yeah, but we're talking like, you know, a few points--

02:07:26   - 24 pixels or whatever.

02:07:28   - Yeah, we're not talking much.

02:07:30   - Yeah, but it is interesting that it is different.

02:07:31   I mean, this kind of goes to show

02:07:34   that when Apple is designing these things,

02:07:35   it is like, I saw someone complain,

02:07:38   "Oh, when are they gonna ever change the phone?

02:07:40   It's the same design now, you know kind of like how the watch is quote-unquote the same design is setting aside the ultra

02:07:45   That is just kind of this rounded thing on your wrist. It does change in subtle ways the

02:07:49   dimensions change right and when the dimensions change the screens change and like they you know, it does

02:07:55   Move around a little bit and they also do with like everything that goes into this those big cameras

02:08:00   whatever sensors they had to put in for the front-facing thing the lack of a SIM tray the size of the battery they want the

02:08:06   motherboard the a16 like

02:08:08   They're not gonna constrain themselves to say

02:08:11   this has to be down to the millimeter

02:08:12   the same size as the 13 Pro.

02:08:14   And it's not, it is close,

02:08:16   'cause they don't wanna make a differently sized product,

02:08:18   but they're, you know, it's a balance

02:08:22   between all the things that has to go into this.

02:08:23   And so you end up with a screen

02:08:25   that is not exactly the same size, but it's almost.

02:08:27   And this is a different screen.

02:08:28   It has higher peak brightness, it has the cutout in it,

02:08:31   like there's probably constraints with that.

02:08:32   So I feel like every piece of this product

02:08:36   is designed to come together to be a whole.

02:08:39   And yes, it does look just like the older one

02:08:40   'cause it's got flat sides and everything,

02:08:42   but it is itself like,

02:08:44   it's kind of like when the car manufacturers wanna brag,

02:08:48   like, "This is the new 911," right?

02:08:50   That isn't like a new 911, it looks just like the old 911.

02:08:52   It's like, well, how many parts are shared

02:08:54   within the old 911 and the new 911?

02:08:55   I would imagine that there are way fewer parts

02:08:58   shared between the 14 Pro and the 13 Pro

02:09:01   than between any two successive generations of 911s.

02:09:04   Yes, even though it looks the same, the cameras are different, the SOC different, the motherboard

02:09:09   is different, the screen is different, even the band of stainless steel that's around

02:09:13   the outside where all the little antenna lines, I would imagine almost every part, maybe not

02:09:18   the Taptic Engine, but almost every part in this thing is different, even though you look

02:09:22   at it and say, "Oh, it's the same phone."

02:09:24   It's not really, it's just not outwardly different.

02:09:27   For people asking when are they going to come up with a new phone, we're still waiting for

02:09:31   the Periscope cameras, which will flatten that back out maybe next year.

02:09:34   in the USB-C port maybe next year.

02:09:36   - Yes.

02:09:37   - We did, I realize just now as you were talking about this,

02:09:39   we totally skipped talking about the always on display,

02:09:42   which is a pretty major feature.

02:09:44   - We talked about it last week,

02:09:46   but I think the modifier,

02:09:47   so my complaint about it was last week,

02:09:48   it's like, oh, it's gonna be so limited,

02:09:50   you can only put certain things on there

02:09:51   and they're gonna be modern-prone.

02:09:52   People wanna see a picture of their kids,

02:09:54   and Apple's like, guess what, picture of your kid,

02:09:56   and we adjust it so the skin tones still look good.

02:09:58   Like, it's there, they're lighting up so many pixels.

02:10:01   They're not lighting them up that much,

02:10:02   but they're like, we're gonna light up

02:10:04   the whole back of the phone.

02:10:05   You'll be able to see your entire wallpaper

02:10:08   lock screen thing and then on top of that,

02:10:10   we'll put the time and other things like that.

02:10:13   And I was very surprised by it

02:10:14   and I think that'll make a lot of people happy.

02:10:16   - Yeah, that I would never, I mean I didn't guess,

02:10:19   I would never have guessed that they would have

02:10:22   basically full color, full screen, always on,

02:10:24   just lower brightness.

02:10:26   And again, this kind of remains to be seen,

02:10:28   like how low brightness is it?

02:10:30   And is there a meaningful difference in battery life,

02:10:33   for instance, if you pick an all black wallpaper

02:10:36   for your lock screen.

02:10:37   You know, probably, but you know,

02:10:39   whether it matters to you is a different story

02:10:41   or whether, you know, whether it's a large percentage

02:10:43   of battery life is a different story,

02:10:45   we don't know that yet, but this,

02:10:47   that surprised me greatly and you know,

02:10:49   I'm glad they did it in the sense that

02:10:52   it will be overall more capable and more flexible this way.

02:10:55   And yeah, time will tell on, you know,

02:10:57   whether you actually want to put a picture of a sunset

02:11:00   or whatever on there or your kid's face or whatever,

02:11:02   but I will say I will kind of miss my weather face

02:11:06   if I end up having to go for like a black background

02:11:09   because I've been using the weather one all summer

02:11:10   with iOS 16 betas and it's been fantastic.

02:11:13   But I probably won't have the animated rain

02:11:15   if it's in the dim mode.

02:11:18   - Do you get to pick a different picture?

02:11:20   Is this like yet another picture

02:11:21   or does it have to be the same as your lock screen?

02:11:23   - I'll see if the simulator can do it.

02:11:25   Keep going, I'll see.

02:11:27   Let me see, hold down to customize.

02:11:28   - And then while Marco's working on that,

02:11:31   Marco, you also realized that the phones

02:11:34   keep getting heavier.

02:11:35   The 12 Pro, 189 grams, the 13 Pro, 204 grams,

02:11:39   the 14 Pro, 206 grams.

02:11:42   Only two more grams than the 13 Pro, but it's--

02:11:45   - Don't be okay with the two grams, come on.

02:11:47   - But it seems like there's not a second setting

02:11:50   for the dim wallpaper versus the locked wallpaper,

02:11:54   it seems like it's the same setting.

02:11:55   - Yeah, the big jump from 189 to 204,

02:11:57   you could notice that.

02:11:58   Marco's not gonna notice the two gram difference.

02:12:00   - No, it's still gonna feel like a phone

02:12:03   that's way heavier than I want it to be,

02:12:05   but it's not yet.

02:12:06   I'm not gonna notice it being heavier than the 13.

02:12:09   - Certainly not getting lighter anyway.

02:12:11   - No, which is a shame.

02:12:12   And we didn't even mention, the Mini's gone,

02:12:14   which is, I think, a shame.

02:12:17   And as awesome as all these phones are,

02:12:20   they're all big and most of them are very heavy,

02:12:24   and that's not great.

02:12:26   I wish they would continue the small line

02:12:30   and we'll see what happens with the mini.

02:12:32   That discussion is for another day though.

02:12:34   - Yep, okay let's talk camera.

02:12:35   So the predictions are true, 48 megapixel,

02:12:39   but generally speaking they're doing the whole quad pixel,

02:12:42   pixel binning thing that we talked about

02:12:43   either last week or the week before.

02:12:45   The sensor's 65% bigger.

02:12:47   There's also a 2x telephoto option.

02:12:50   You're welcome Marco Arment.

02:12:52   - Well asterisk, asterisk. (laughs)

02:12:54   So the way this works is it uses the middle 12 pixels

02:12:58   of one of the cameras, I didn't catch which one.

02:13:00   - The main.

02:13:00   - Okay, from the main camera to do a full size,

02:13:04   full resolution 2X photo, which is pretty neat.

02:13:08   And in practice, we'll see if it's good or not.

02:13:11   - It's still gonna be better than any 2X camera

02:13:13   Apple has ever shipped, unfortunately.

02:13:15   - I know, so yeah, there's good news and bad news.

02:13:19   The bad news is that not only is there still no 2X camera,

02:13:23   and it's still 3X, but also the 3X camera

02:13:26   seems to have had no changes whatsoever to it,

02:13:29   at least in the hardware.

02:13:31   It is getting the new improved processing pipeline

02:13:33   in the software, but the 3X hardware appears to be unchanged.

02:13:38   - That's something that I've been thinking about

02:13:39   looking at these cameras, like you got the main camera,

02:13:43   the ultra-wide, the 3X, right?

02:13:46   Why do we get to this point where phones used to have zero,

02:13:51   then one camera in the back,

02:13:52   why do we have multiple cameras on the back of our phone?

02:13:54   Well, it's because one camera can't do the job

02:13:57   that we want the phones to do.

02:13:59   So it's like we have an interchangeable lens camera,

02:14:03   but instead of interchangeable lens,

02:14:04   it's like three complete cameras

02:14:06   'cause they all have their own sensors behind them, right?

02:14:09   It would be, and then when you do this,

02:14:12   like, okay, you have a budget, okay,

02:14:13   well, where are we gonna spend our money?

02:14:15   Well, it makes sense to spend most of it on the main camera.

02:14:17   It's 48 megapixels.

02:14:18   Why does the 3X1 not get better?

02:14:20   Is there no better 3X camera?

02:14:21   Well, there is, but there's a price

02:14:22   that you have to try to aim for, right?

02:14:24   You can't make every camera the best camera,

02:14:27   unless you're gonna make a whole new class of phone

02:14:29   that's like the iPhone Ultra.

02:14:31   But ideally, what we would prefer

02:14:33   is to just have one really good camera

02:14:36   that can cover a reasonable range.

02:14:38   1x to 3x, 0.5 to 3x.

02:14:41   That's a thing you could do pretty easily

02:14:44   with a real camera with a real lens,

02:14:46   but on the back of a phone, not so much.

02:14:48   And I don't think the periscope camera's

02:14:50   gonna help with that at all.

02:14:51   I don't think you're gonna see a mechanical moving element

02:14:53   to doing optical zooms inside the thing,

02:14:55   at least not in the very first periscope camera.

02:14:56   It's mostly just gonna help get rid of the bump.

02:14:58   But it is kind of an oddity of technology

02:15:02   that the solution to the problem of camera versatility

02:15:06   in smartphones was let's just keep adding more cameras.

02:15:09   And when you do that,

02:15:11   there's always gonna be the favorite camera,

02:15:12   the main camera, and then the lesser cameras.

02:15:15   And it really, we're getting into a situation now

02:15:17   where the main camera is so much better

02:15:20   than for example the 3X camera,

02:15:23   that when it comes time to do 2X,

02:15:25   no one's asking the 3X camera to help.

02:15:27   You're like, "Oh, 3X camera, you're so adorable.

02:15:29   "You stay over there, let the main camera handle it.

02:15:32   "Belie will crop off half my pixels

02:15:34   "and I'll still take a better picture than you

02:15:36   "because you haven't changed since last year.

02:15:38   "Just sit there, I know you've got a nice 3X optical thing.

02:15:42   "You can get that 3X, you can do that extra reach,

02:15:44   "but don't worry about 2X.

02:15:47   we'll handle it for you.

02:15:48   And then the ultrawide is similar.

02:15:49   Yes, you have the glass that gives you the big fish eye view, but we're not going to

02:15:52   ask you to do anything.

02:15:53   You're just for big group shots ultrawide, and you can do macro too, I guess, right?

02:15:57   It's such a weird situation, such a weird technologically compromised situation that

02:16:02   I hope I live long enough to see resolved into a situation where there's just one really

02:16:06   good camera on the back of my phone.

02:16:08   We'll tune in in 10 years and we'll revisit that fantasy.

02:16:11   - Yeah, and the ultra-wide did get optically better.

02:16:16   And all of them actually have smaller apertures

02:16:20   in absolute terms, but they have bigger,

02:16:24   the ultra-wide and the main have bigger sensors now,

02:16:29   so that kind of balances it out in some ways.

02:16:32   But yeah, so the ultra-wide now has a bigger sensor.

02:16:34   Oh, and the ultra-wide, I believe,

02:16:38   oh no, they said the front camera has variable focus now,

02:16:41   which I believe the front camera

02:16:43   was always fixed focus before.

02:16:44   Front cameras on 14 and 14 Pro are now variable focus,

02:16:48   which should be, that's usually a significant jump

02:16:50   in quality, but yeah, so going back to the big camera,

02:16:54   what'll be interesting to see is like how much

02:16:57   does this new quad pixel arrangement

02:17:00   with the Bayer color filters,

02:17:02   how much does this impact actual results that we get?

02:17:05   It's probably, I would imagine the larger total sensor size

02:17:10   is probably going to be much more responsible

02:17:12   for quality increases than the quad pixel arrangement.

02:17:16   And the quad pixel arrangement might only be very useful

02:17:19   in certain lighting conditions,

02:17:21   probably good lighting conditions.

02:17:23   So we'll see how much that actually matters.

02:17:25   I think ultimately though, what it's doing is

02:17:28   it's giving the camera system more options and more data.

02:17:33   So it can better adapt to different circumstances,

02:17:36   different light levels and things like that,

02:17:39   maybe different HDR needs, whatever it is,

02:17:41   like there's a lot of things you can do

02:17:42   with having the quad bear arrangement

02:17:44   with like using the pixels a little bit differently

02:17:46   depending on what you're shooting

02:17:47   and what the conditions are.

02:17:49   So ultimately I don't expect this to be,

02:17:52   like if you're expecting this to compete

02:17:55   with like a 48 megapixel Sony A7R,

02:18:00   it's not going to do that, it's a different thing,

02:18:04   but it will give really great results in all likelihood,

02:18:09   like fantastic results at 12 megapixels most of the time.

02:18:14   And yeah, the 48 megapixels are available in ProRAW

02:18:17   for apps that use ProRAW, but that's I think gonna be

02:18:20   a fairly specialized audience of power users

02:18:24   and photographers that most of us are never gonna see

02:18:26   that kind of resolution, but we're gonna see

02:18:28   better quality 12 megapixel photos from this.

02:18:31   and that I think is very, very good

02:18:33   for a year over year increase.

02:18:36   And the only other thing that I thought was interesting,

02:18:39   give me a little bit of pause,

02:18:40   is that they changed the focal length of the main camera.

02:18:44   They, it's down to 24 millimeter equivalent.

02:18:48   And normally I believe most recent iPhones,

02:18:51   and most iPhones ever, have been closer

02:18:53   to 28 millimeter focal length equivalent.

02:18:56   So it's going to be very slightly wider zoomed out

02:19:01   than it was before.

02:19:02   And I don't think this is going to be a major thing that

02:19:06   will massively impact anything.

02:19:09   But I think you'll notice.

02:19:11   I think people will notice, like, oh, my field of view

02:19:13   is a little bit wider than it was before.

02:19:15   And so it's interesting.

02:19:17   I think that might be a feature because I think that's a--

02:19:20   I know they call that camera the wide camera.

02:19:22   But what are people taking pictures of with their iPhones?

02:19:25   groups of people is probably a very popular subject for photography and you don't want

02:19:30   to have to ever switch off that main camera if you can possibly help it.

02:19:34   If you're a group of people and you really have space constraints, yeah, you can go ultra

02:19:37   wide but if you've ever done that, you know that the people at the edge of that picture

02:19:40   look all distorted, right?

02:19:41   Because it's ultra wide, it's like a fisheye type thing.

02:19:43   The people on the edges of the frame are not going to look the way they look in real life.

02:19:48   So giving a little bit more of a wide angle in situations where you can walk back one

02:19:52   or two steps without falling off a cliff,

02:19:54   I think 24 is a reasonable,

02:19:56   reasonable, what do you call it, focal length

02:19:59   for the main camera, even though we may be used to 28

02:20:03   or whatever.

02:20:04   - Yeah, so overall, I am extremely looking forward

02:20:08   to this phone, but frankly, the camera is almost incidental,

02:20:12   like of course I'm gonna get a better camera

02:20:14   with a new phone.

02:20:14   I'm actually most excited with this phone

02:20:17   about the display and notch changes,

02:20:20   Like that to me is what I really want to experience here.

02:20:23   Like I want to play with the Always On Display,

02:20:25   I want to play with the Dynamic Island.

02:20:28   Like this is all stuff I'm very excited about.

02:20:30   And so I really give them credit that they were able

02:20:34   to cram in all this other amazing stuff to this phone

02:20:37   that in a year that the camera also got what appears

02:20:41   to be a pretty major upgrade,

02:20:44   that it isn't even necessarily the thing

02:20:45   that we talked about first.

02:20:47   And that we're most excited about necessarily.

02:20:49   that's pretty awesome. I'm still most excited about the camera. I actually am

02:20:54   excited about the 48 megapixel RAW thing just because I do tend to take pictures

02:20:58   of quote-unquote landscapes even if it's just around my neighborhood or whatever.

02:21:01   In very bright sunlight I would love to see what you can get out of this because

02:21:06   that's like an ideal scenario. You're outside, it's super bright Sun, you can

02:21:10   actually use those 48 megapixels. It's kind of a shame that it seems like RAW

02:21:13   is the only way to do it. I mean I guess third-party camera apps can do whatever they

02:21:16   want but it seemed like what they were saying is hey you want a 48 megapixel

02:21:19   image out of the Apple camera app you have to use ProRAW right and obviously

02:21:24   you need a lot of light but I'm excited to try that I'm kind of disappointed

02:21:28   that the main camera is just leaving the other cameras in the dust because I do

02:21:32   use the other cameras from time to time and I hate knowing that I'm going to be

02:21:36   stepping down that far in quality and it's not the megapixels it's the size of

02:21:40   the sensor like again if you look at the outside it's three little you know

02:21:43   stovetop burners right and the circles are all the same size. Remove those

02:21:47   circles if you could see the sensors under there those cameras would look

02:21:49   very different from each other right. The main camera sensor is much bigger

02:21:53   than the other ones and that makes a big difference but yeah I'm mostly excited

02:21:57   about the cameras I mean again I'm coming from an 11 pro so I've already

02:22:01   been jealous of my wife's 13 pro and her camera and if I'm gonna suffer this

02:22:04   gigantic camera Mesa I want to get cool pictures out of it so I'm looking

02:22:10   Looking forward to that.

02:22:10   What I'm not looking forward to is being able to find

02:22:13   a case that gives me a bare bottom on my 14 Pro.

02:22:16   - Yeah, the case situation, you know,

02:22:19   every year it resets 'cause something changes dimensions

02:22:22   slightly and so I have to wait and see, you know,

02:22:25   what's gonna be my preferred clear or leather

02:22:29   or silicone option, who knows.

02:22:30   I think I'm gonna get the Apple Clear case to start,

02:22:33   but we'll see 'cause I love the orange leather look,

02:22:37   but leather is not super compatible with my lifestyle

02:22:42   on this dynamic island,

02:22:43   which involves a lot of water in various times.

02:22:46   - It's not just that the phones change from year to year,

02:22:48   it's that for me, at least personally,

02:22:50   I haven't been able to find a vendor

02:22:52   that from year to year I can rely on to make a case

02:22:54   ever since Apple started wrapping the bottom.

02:22:57   Like it's Olaxar, it's my preferred brand,

02:22:59   I'm gonna go see what they have.

02:23:00   I don't know if they're even going to make

02:23:01   a bare-bottom case for the 14 Pro,

02:23:03   so maybe I have to look for another one.

02:23:04   I bought multiple cases for my 11 Pro,

02:23:06   I'm gonna end up probably buying multiple cases

02:23:08   for this one unless like all XR literally has the same case

02:23:11   but in the 14 Pro and Marco, you were like four cases

02:23:14   for your last phone trying to find the one that you want

02:23:17   because you know, we can't rely on,

02:23:19   oh every year I'm just gonna buy the X brand case

02:23:21   for my phone because I know from year to year

02:23:23   it'll be the same.

02:23:24   Even if you're like, oh, I'm an OtterBox devotee

02:23:25   that I buy OtterBox cases for all my kids

02:23:28   'cause they're you know, sturdy and they protect the phones.

02:23:30   From year to year, one OtterBox case to another,

02:23:33   they change the design in all sorts of ways.

02:23:35   Ways that, you know, there's like no brand loyalty,

02:23:38   no product loyalty, no, like, if you find a good case

02:23:41   for your current phone, don't assume that means

02:23:43   that for your next phone, you'll be able to find

02:23:45   anything like that case, because that same vendor

02:23:47   for the next phone may decide, oh, we've changed our mind

02:23:49   and now it looks like this.

02:23:50   It's kind of annoying.

02:23:52   - Finally, the 14 Pro and 14 Pro Max,

02:23:55   also no price changes, much to our surprise.

02:23:57   $1,000 for the 14 Pro, $1,100 for the Pro Max.

02:24:00   You pre-order this coming Friday,

02:24:03   available a week from Friday?

02:24:05   - Honestly, that was a surprise to me.

02:24:06   Everyone was saying they were gonna raise prices

02:24:08   by 100 bucks or something, and you know,

02:24:10   modern Apple with a pro phone that's being

02:24:13   ever more separated from the non-pro versions,

02:24:17   I would've expected a price raise.

02:24:19   I did expect a price raise, so the fact

02:24:21   that the prices stayed the same, I consider a win.

02:24:23   I mean, I've heard it's kinda rough, like in Europe,

02:24:25   where we have some currency fluctuation issues

02:24:28   that are making the prices even more egregious than usual,

02:24:31   But yeah, for us here in the US, it's been pretty good.

02:24:35   - Oh, and no 8K video, right?

02:24:37   - No, I think they definitely would've mentioned that

02:24:39   if that was there.

02:24:40   - One of the rumors didn't come,

02:24:42   they did take a chance to talk about that cinema mode thing.

02:24:45   Oh, now you can do that cinema mode in 4K, okay, all right.

02:24:49   That's good.

02:24:50   - I'm glad they didn't lean too far into that whole thing,

02:24:52   'cause yeah, as I was mentioning last week,

02:24:54   that I'm not a filmmaker, and I think most people

02:24:59   just want the regular features to work really well.

02:25:02   And that's what they do.

02:25:04   - Yeah, and speaking of the regular features working well

02:25:05   on the camera and everything, this is the thing.

02:25:07   We went through the part of like, oh,

02:25:08   2x better low light performance

02:25:10   in the photonic engine or whatever.

02:25:12   Apple itself never tries to quantify that.

02:25:17   Even though it seems like they're quantifying it,

02:25:20   oh, 2x, that's a quantity, right?

02:25:22   It's not a qualitative measurement.

02:25:23   We're not telling you it's much cooler or awesome.

02:25:27   We're saying it's twice and two is a number.

02:25:29   But what does that mean?

02:25:31   Like, what is your testing scenario?

02:25:33   Two X better low light performance.

02:25:35   So it's like, okay, well then given this image

02:25:37   and this amount of light and this, they never do that.

02:25:39   They never go through like, here's a test pattern,

02:25:41   here's a measured amount of light.

02:25:43   They just don't do that, right?

02:25:44   And in practice, when you look at like competitive,

02:25:47   you know, camera comparisons online,

02:25:49   here's the latest Google Pixel, here's the latest iPhone,

02:25:52   and they try to take identical pictures

02:25:55   and identical lighting with the cameras all up on tripods

02:25:57   and they do a lot of things.

02:25:59   And what you learn is, they show those pictures to people,

02:26:02   it's subjective.

02:26:03   Which one, you know, unless you're doing

02:26:06   a literal test pattern and you're measuring like the values

02:26:08   with like a pixel meter or whatever,

02:26:10   when you take pictures of real subjects,

02:26:13   there's so much processing going on.

02:26:15   Face detection, lighting up people's faces, HDR,

02:26:18   like it's, you know, the camera understands

02:26:20   in various ways what it's taking a picture of,

02:26:23   and they all do, and they all use that information

02:26:26   to process the pixels in a certain way.

02:26:28   And so when they say twice as good low light performance,

02:26:31   does that mean if I took a picture with a 13 Pro

02:26:34   and a picture with the 14 Pro of the same person

02:26:36   and the same lighting, I would think one is twice

02:26:38   as good as the other one?

02:26:39   No, I might even think the 13 Pro looks better

02:26:41   if I agree with its decisions that the computational engine

02:26:43   made more than the other one.

02:26:45   So that's why these camera comparisons are so tough, right?

02:26:48   When what you're looking at is,

02:26:50   does this picture look better to you than that one does?

02:26:53   And that is much harder to measure than anything sort of,

02:26:56   you know, any sort of objective benchmark measurements.

02:26:59   And Apple, like when they show off their cameras,

02:27:03   they never show test patterns.

02:27:04   They show people, right?

02:27:05   They show landscapes, they show beautiful pictures.

02:27:07   And I look at those beautiful pictures and like,

02:27:08   these are beautiful pictures,

02:27:10   but what is this going to mean in my life

02:27:12   when I'm taking a picture of my dog

02:27:14   walking in the woods or whatever?

02:27:15   - I'm excited.

02:27:16   I'm really excited for the camera.

02:27:17   I'm really excited for the lozenge,

02:27:20   which I will never refer to as a stupid dynamic island.

02:27:23   I hate that name so much.

02:27:25   I'm really excited for all of this.

02:27:27   - Isn't a volcano a dynamic island?

02:27:28   - Yeah, that's true, it is.

02:27:31   - Not all volcanoes are islands, though.

02:27:33   - That's also true, yeah, fair point.

02:27:34   Anyways, oh, and IOS 16 released on Monday.

02:27:37   So that's pretty cool, too.

02:27:40   But yeah, this was a really impressive event.

02:27:44   I already bought watches.

02:27:45   I want to buy AirPods, but I'm resisting,

02:27:47   and I will be buying phones on Friday.

02:27:50   Marco, what are you doing?

02:27:51   - I'm gonna, as far as I know right now,

02:27:54   I'm gonna skip the watch.

02:27:56   - Okay. - First one ever.

02:27:58   And I'm going to get the 14 Pro and AirPods Pro 2.

02:28:03   I am so looking forward to both of those things.

02:28:07   - What's Tiffin for?

02:28:08   - Most likely 14 Pro Max and also AirPods Pro.

02:28:12   - Nice.

02:28:13   John, you said Tina's year this year, right?

02:28:15   - No, it's my year.

02:28:16   - Oh, I'm sorry, that's right, you said that earlier.

02:28:17   So Tina already ordered her new watch.

02:28:22   I think it's just gonna end up looking the same

02:28:23   as her old watch, but she likes the temperature

02:28:25   sensor thing and the ovulation tracking or whatever,

02:28:26   so she's getting that.

02:28:27   Again, not that we're trying to have another kid,

02:28:29   but it's a useful thing.

02:28:32   I'm getting this phone when it is available.

02:28:34   I'm probably just gonna get a boring black one

02:28:36   with 256 gigs and all that other good stuff,

02:28:39   and then I'm going to begin my long journey

02:28:40   of trying to find a case for it,

02:28:42   and trying not to break it while I look for a case.

02:28:45   I may end up doing what I did last year,

02:28:46   which is buy an interim Apple silicon case

02:28:48   and then get annoyed by the lip.

02:28:49   And then eventually if all XR makes a 14 Pro,

02:28:53   I'll get that one.

02:28:53   If not, I'll try to find another one.

02:28:55   I'm not looking forward to that.

02:28:56   Usually it's like, oh, I'm excited I'm getting a new phone,

02:28:58   but I'm like, oh, the case situation.

02:29:00   I don't like that being an ordeal,

02:29:02   but it's going to be an ordeal.

02:29:04   But anyway, that's my plan.

02:29:06   - Yeah, I should revise my earlier statement.

02:29:09   I plan to get either 256 or 512.

02:29:12   I'm on the fence on that.

02:29:13   And I will also be doing space black because I'm boring.

02:29:16   Marco, what do you think you two are gonna do?

02:29:18   - 256 for me, 512 for Tiff,

02:29:20   and I'm doing, I think, the white,

02:29:24   or the quote, silver,

02:29:27   'cause frankly, I don't like any of the colors.

02:29:29   The purple, I think, is cool if purple's your color.

02:29:34   It did look a little bit dark and drab

02:29:37   in some of the people's photos from the media area.

02:29:39   Like, it didn't look super vibrant,

02:29:41   but it's not really my color to begin with,

02:29:43   and it just looks very dark to me.

02:29:44   So I'm gonna say farewell to my light blue one

02:29:47   I've had this past year,

02:29:49   and probably just get the white one,

02:29:51   which will at least then broaden my case options

02:29:53   because you can put that in anything and it will look fine.

02:29:56   - Yeah.

02:29:57   John, going back a half step,

02:29:58   I should mention that one of the options

02:30:01   for the last couple of years for AppleCare

02:30:04   is to do $10 a month until you decide to cancel it,

02:30:06   like you can cancel it whenever you want.

02:30:08   And something you might wanna think about

02:30:10   is rather than dropping 40 bucks or whatever

02:30:11   on an Apple Silicon case,

02:30:13   you could just do AppleCare for like a month or two

02:30:16   until you get a case that you like,

02:30:17   and then cancel it and you're out less than the cost

02:30:20   of a temporary case.

02:30:21   - I always just get the two-year AppleCare

02:30:23   'cause I'm on a two-year phone plan.

02:30:24   So I prepaid for two years.

02:30:26   I want the AppleCare if only as a way to prevent me

02:30:29   from ever breaking my phone, which so far has been working.

02:30:31   So money well spent.

02:30:32   The second I don't pay for that AppleCare,

02:30:35   I'm breaking my phone.

02:30:36   - Yeah.

02:30:37   All right, well, I'm really looking forward to it.

02:30:40   I am looking forward to getting all of the toys.

02:30:42   I am jealous of all the AirPods Pro that are happening,

02:30:46   but I'm super stoked about my Series 8 that's coming.

02:30:48   And hopefully all of you will have good luck

02:30:52   with ordering your iPhone 14 or 14 Pros.

02:30:56   And after you do that, or perhaps even before,

02:30:58   stjude.org/ATP, now's a good time.

02:31:01   - Thanks to our sponsors this week,

02:31:02   Linode, Memberful, and Collide.

02:31:05   And thanks to our members who support us directly.

02:31:07   you can join at atp.fm/join and we will talk to you next week.

02:31:14   Now that the show is over, it's time to give to St. Jude's

02:31:19   They're funding research, curing diseases

02:31:24   Every year you get a new iPhone, now think about the good you'll do

02:31:30   When you're funding research, childhood diseases

02:31:35   Our friends at Relay organize this annually

02:31:40   It's time to do your part and give directly to

02:31:46   S-T-J-U-D-E-C-H-I-L-D-R-E and S-R-E-S-E-A-R-H-C-H-O-S-P-I-T-A-L-B

02:32:01   We have a brief moment to appreciate/complain about exactly how much stuff leaked about

02:32:21   this.

02:32:22   Granted, a lot of it leaks at the last second, but we got the new watch design, we got all

02:32:26   the features of the phone except for some of the dynamic island stuff like the air pods

02:32:31   and most of that stuff leaked except for a couple of minor things like there was no product

02:32:36   that people didn't expect it was just the apple is just not like and especially like

02:32:42   with the cad files for the watch leaking yeah i don't understand the mechanism by which

02:32:47   that information is going to leak but it doesn't leak until like the day before it's almost

02:32:51   like someone that has the info and is holding it until like they think they're not going

02:32:55   to be prosecuted because well, it's the day before Apple's not going to care, right?

02:32:59   But boy, like, and I thought about like, maybe I shouldn't look at the watch pictures because

02:33:03   maybe I want to be surprised.

02:33:04   But I gave in to temptation just like Marco did.

02:33:07   And we all looked at the pictures and they were accurate and there was the product.

02:33:10   Like, are we ever going to be surprised by anything other than a Mac Pro because no one

02:33:13   leaks that because nobody cares?

02:33:15   I think it's just, you know, it's high volume stuff, like the highest volume stuff.

02:33:19   The iPhone, you know, hardware components tend to leak, especially displays tend to

02:33:24   to leak really early on.

02:33:26   And so, the rumor of there being a larger,

02:33:30   rugged Apple Watch--

02:33:32   - That's multi-year old. - That's like a two-year old,

02:33:33   yeah, it's been there a while.

02:33:35   We knew a while ago all the different,

02:33:40   all the new sizes of the iPhone 14,

02:33:42   that there wouldn't be a mini,

02:33:43   that there would be a big, regular one.

02:33:45   All of that, we had such strong rumors on.

02:33:48   - We knew the AirPod Pro with the speaker

02:33:51   and the loop and the case,

02:33:52   and the fact that they were gonna look basically

02:33:54   the same design-wise and higher bandwidth,

02:33:57   it's just everything.

02:33:58   - That's why I am more excited by the features

02:34:03   that are not apparent from basic component leaks.

02:34:06   So things like the dynamic volcano island,

02:34:09   things like the satellite connectivity,

02:34:10   which was like, it was rumored that there was gonna be

02:34:12   satellite connectivity maybe, but no one really knew.

02:34:15   - Right, but you can't tell that from the hardware,

02:34:16   because it's like, well, the hardware could already do it,

02:34:19   it's a business deal stuff and software features.

02:34:22   Apple is still doing a pretty good job of keeping under wraps, but I just I couldn't believe when the watch was like a day

02:34:28   Before I thought they were gonna make it like oh this rugged Apple watch hasn't leaked yet, but nope there was

02:34:32   - Yes.

02:34:33   [beeping]