15: Cat, Modifier Cat
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all your data is out there and you have no idea of its valid you just
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propagating single bit errors and all your backups and infinitum you don't
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worry about that
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think about that how I choose not to worry about that when your wedding
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pictures are corrupted in the giant pink pixel
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well firstly appeal pics on my face would be your prolly be an improvement
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but secondly I have like 35 backups that including the original there are
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corrupted because once they go back to the original disk you just corrupting
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your backups just propaganda corruption because you have no idea to have the
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original DVDs will keep it hot spots on Inc under plastic that a lot of forever
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and organic dyes so it decomposes I hate you so much so what we talked about
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well this is turning into the external market podcast because you've gone in
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sold stuff again I'm waiting to be told that I've been replaced or sold or I
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know somebody else's my daddy now so a big week yet little bit at least this is
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the last one out of stuff do things I saw so many jokes about how your next
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appt has already been sold and nobody even knows what it is yet that's that's
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pretty good I don't know what it is yet that's pretty good actually at this
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point to know what it is but we'll see if you just pay attention to what such
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as the go-to during the BBC will probably get a pretty easily but it
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doesn't matter I don't know why I'm really excited to finally have like
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basically I mentioned at some point before the magazine sales public in and
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I should mention to like we never engine this almost a month ago and it just so
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happened that we did arrange it after the Instapaper thing but it was before
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the Tumblr thing and so we as a team of things going on in every million going
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into man this is gonna be hilarious when we announced and everyone everything i
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think im just selling everything I
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but yeah i the main reasons I wanted to sell the magazine were you know whatever
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in the blog post which is basically I had created a job for myself that was a
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lot less of what I wanted to do than I expected
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like it was a lot of just administrative stuff and and process stuff and overhead
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and almost no development you know I kind of wish that I failed spectacularly
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as you do in creating these are appearing at these lucrative appearing
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businesses that you just have to be burdened with unloading it's a tough
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life you live Marco sorry I me know it's you know it the other main reason that I
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wanted to so it is that because it was taking up my time and it was and it's
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it's a mental burden as well having these things you know like everything
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you do you know occupies some kind of space in your mind and in your you know
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when you look in your present state of mind I'm probably abusing these terms I
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know I'm definitely not a Buddhist or anything that anyone who would be
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trained properly and in being able to describe these things but i i i dont
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know I don't like having things on my played they're not really into and
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obviously there's some stuff that you got to do just you know you gotta do it
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like you guys do your taxes you got a you know clean your house and you know
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like their stuff you gotta do but some like making your own business you know
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that's you have control over that so anyway one of the reasons why I wanted
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to sell Instapaper was because it was like weighing on me mentally that I
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didn't want to put in the effort into it that it really deserved and and a lot of
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I couldn't put in the effort really deserved with the magazine it was more
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like I can keep doing this
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indefinitely because it wasn't taking up much of my time but why keep a business
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around that I'm barely putting anything into and what I learned also like you
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know the answer to that question the right now because it makes money right
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around that makes money that I barely put anything into it
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yeah that's the answer but the reality is like you know you can ask Ashley
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people who buy a restaurant
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thinking of this will generate money for ever like you know maybe but you're
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gonna be involved whether you like it or not like it like it's gonna need you you
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know like it's the idea of a business that generates passive money you never
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have to touch it that those do exist but not really in the software world they
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were they really don't exist you can you can neglect something for a while and it
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can work for a little while but it doesn't really exist in the sense that
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you're still going to have to maintain that you're still gonna be responsible
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for that you know it doesn't you can't just let it sit there and and stagnate
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forever you know eventually things are going to dwindle down people going to
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see the you haven't done much to it while and they're gonna move on or
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something going to break you know would like to text me at one problem something
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might break at any point and you know cause problems so there's no reason you
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couldn't have done exactly what glenn is doing now which is like you know so he's
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taking the reins now and he's not a developer had both not a lot this kind
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of developer so he is just maybe bringing people on to take over
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development the IRS to apt to do also translate things while he you know sort
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of Rangel's them so it seems to me that it's like if your heart was in it at
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this what you really wanted to be was like run a publication and grow
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publication you would be doing it you know it has less to do with whether I
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mean whether the thing is making lots of money or a little bit money or how long
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it's going to make money because you're perfectly capable of doing the things
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that glenn is doing with it basically delegating to other people to do all the
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stuff delegating the development everything is that that does seem like
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something you want to do that's right you know and i could delegate the
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development to somebody else but the development was the party like the most
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and but there just wasn't that much and I want to do with it like you know I
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loved building the app and loved a little design tricks and everything and
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I love doing all that once the app is done I'm like well you know it's in
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maintenance mode basically and you couldn't there certainly features you
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add there's some there's some good stuff to do it but it was also that I'd I
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really didn't care that much about I wasn't that motivated to do and and
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ultimately it wasn't
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you're right that if I wanted to keep doing this I could have there there's
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nothing you know of course I could have my theory is that but while I know you
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know just the way I feel I know that I'm not really I'm just not that into doing
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the management in the business stuff you know that's why I do that stuff because
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I have to not because I really loved it and so the magazine had become my role
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in the magazine had become pretty much all business stuff and overhead and none
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of the stuff I wanted to do very often and so what I also learned I was talking
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to our friend underscore David Smith recently a couple hours ago and Casino
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David Smith has lots of apps he he has a portfolio of many apps he does a lot of
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things I don't think I can really do that you know when when I started
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working on the magazine alongside Instapaper after I started learning some
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of these difficulties and my my motivation our personality or whatever
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it is whatever it is I'm not very good at working on multiple apps at the same
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time the same type you know I can do a web app and a native app that you know
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that those are different enough I can do a nap a podcast and blog because those
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are very different things and they they serve different different parts of my
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brain and my and my my satisfaction and what I what I do when I make but I
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really don't think I'm very good at having multiple apps that need attention
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like kind of a nursing clock app that was nothing you know you can I crapped
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out in a couple of days and and and it does it didn't require any maintenance
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and it made something like 30 bucks over the course of its life but you know it
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didn't require any maintenance so that you know that's another that's a whole
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other story but to have like two apps going at the same time that both need a
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good amount of attention on going I can't do that I I really don't work well
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that way
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way so I really I i wana I wanted to try this new thing I'm doing and it's an iOS
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app so you know I wanted to start a new thing and I know I could have kept doing
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the magazine but I was so not that into it already has a piece of what I what my
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job had become that I created for myself I was so not that into it already that
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you know i i wanted to clean place I wanted to have nothing else competing
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for my attention in the in the app space also I mentioned last episode or
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recently I don't know what I don't talk about mentioned last episode or
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something like that that that I work in burst of productivity running a
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publication doesn't really allow you to do that because there's a there's a
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publication schedule so every two weeks even though it wasn't a lot of work for
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me know glenn was doing almost all of it already but every two weeks I had to do
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XYZ and doing a podcast and you know that's that's a little bit different in
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that it's easier and it's more of me being creative and having this creative
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output publishing an issue of the magazine did not involve creativity on
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my part by very much you know why I picked a few photos and put the cover
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image that's about it and I had to pay checks to everybody and do the server
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push and stuff like that and he just wasn't it wasn't that interesting so
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like having to do it every two weeks
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felt like a restriction on me whereas oh and you can only take a week off I could
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show you know if we really want to we could take a week off not that any of us
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are likely to do that but if we really wanted to we could take a week off with
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with a publication you can't so it was a lock me into this fixed schedule but I
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don't really work very well that way so that was another reason but anyway it
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the main reason I wanted to sell it was because I wanted to clear my plate and
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and and be able to put myself into my next project fully and that makes
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complete sense and not to cycle and psychoanalyze you at all but it seems to
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me that we're seeing a trend and certainly have no need for a really long
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time so
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i feel like im someone qualified to speak about this it seems like I'm
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seeing a trend that anything that's compulsory you tend to not like and in
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the case of the magazine once you know it's a trend since like 1st grade it so
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I that's exactly my point you've talked a lot about how you don't really like
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homework you've talked about how you don't really love paying taxes which
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granted who does my love I love playing tackle that only dealing with it well I
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mean so also it seems like part of the reason that you got turned off by the
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magazine to build on what you're saying before is because you had to be
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productive at certain times it's not that you hated necessarily doing the
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work at least that's what it sounds to me anyway that it's not necessarily
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doing the work as much as you had to do it at a certain time and that's really
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tough and the other thing I'll say and then you can refute everything I just
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told you if you want because I'm trying to put words in your mouth
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the other thing I'll say is it's like the same reason you don't have the 1
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a.m. anymore you've got your fancy nice car you don't want to have to choose
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between two equally fancy nice cars so ridiculously good I know you're gonna
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get me started when I want to do that nobody nobody but you know i mean you
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don't want to have to choose between two nice things any more than you want to
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have to choose between two crummy things or whatever the case may be and whether
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or not other people understand what the burden was that matters he felt it was a
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burden and you felt that you had to work on it rather than desired to and so
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that's the point at which at least to me it seems that's the point at which you
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sold Instapaper when you felt like you had to work on it that's the point which
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he saw the magazine's well when you felt like you had to work on it and when you
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didn't want to work on it anymore I mean turnouts I was twenty that's what I'm
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saying yeah that's that's pretty accurate i mean you know I i'm not i'm
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not another very complicated personality there's not a lot of layers here it's
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pretty much what you see is what you get like you know I don't make any effort to
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hide all that stuff and you know that that's that's me i mean that's pretty
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fair John any observations on that before we totally sidestep thanks Marco
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is doing what we would do if we could
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not do the things you don't want to do it do things you do want to do right
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yeah do you want to share anything about this forthcoming up and I did not figure
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out now is whether or not I should ask questions yet I will in time I'm kind of
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I'm still debating in my head as DVD out loud is boring I'm still debating in my
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head whether whether to announce anything about the app before it's ready
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whether to put up like a splash page and do all that both groups or or you know
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all the all the stuff people do I put their app havoc you and I knew that but
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you know had like a splash page antes it's a coming soon who you know I don't
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wanna do that or just say what the Appleby and then click feedback the
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expense of having competitors you know then copy me and stuff so I i dont know
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why I'm gonna decide all those things over the next coming over the next few
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months but but what I what I have decided is that I'm not going to make
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any major decisions about the apps feature set or design or layout or
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navigational structure until after the BBC I want to see what I was 7
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introduces I want to see what's different and what's coming up and then
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I will decide fully like here's the kind of you know feature set this will have
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here's what the business model like you know if they introduce something like
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upgrade pricing her trials that might influence my decision on the business
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model so I don't want to make any decisions yet on all those big things
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but and I'll see you know it may be throughout the summer meal tease it
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maybe I will just announced it outright and it won't be available yet or maybe
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I'll just shut up about it until it's ready I don't know yet what did you see
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what Justin Williams is doing with whatever he's building I do not have a
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chance to look at that yeah yeah I forget what he's calling it man I win
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this is an accidental pocket and he said yes it's a car reference case we should
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know this I'm disappointed myself but the promise in case you're not familiar
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is you get this
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passbook item into passbook and I guess what he's doing is he's going to update
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it with little
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bits and blurbs about the forthcoming app as he decides to release it and
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whether or not you believe in pre releasing things and pronouncing things
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I think it's a very clever and different take on something that we've seen ad
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nauseam our entire lives so I don't know Marco if you had any thoughts on that I
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guess if you have a chance to look at it but it looks like it you know that the
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point of it has to do things like a combination of of being able to tease
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apps that are coming and also like the iOS version of a newsletter yeah he like
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traditional software developers especially Indies who likes on the Mac
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and stuff they they have for a long time
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had like mailing list they maintain then you know I talked with us before our
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friends over there we're like they hardly ever mail anything out to people
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but when they make a brand new product or a major update then they will and
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that's always like a significant source of revenue anniversary of customers
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coming back and buy new stuff and people actually like that and I west there's
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there's no good way to do it you can kind of you weren't allowed to do it
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push notifications of the people do but you are allowed to technically and you
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know you want to annoy people and you also don't usually have access to things
[TS]
00:16:27
◼
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like their email address so this is an interesting idea if it's gonna address
[TS]
00:16:31
◼
►
some of that be beyond just the promoting upcoming app thing but I guess
[TS]
00:16:37
◼
►
that's all I have to say I don't know much about ya John did you have any
[TS]
00:16:41
◼
►
thoughts of saying he did wasn't sure whether he wanted to think ahead of time
[TS]
00:16:46
◼
►
it seems pretty clear to me that you don't want to tease in a time but only
[TS]
00:16:49
◼
►
considering it because it may be a good way to you know bill you know good buzz
[TS]
00:16:54
◼
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for your application
[TS]
00:16:55
◼
►
here's the thing I've always thought building buzz before you can actually
[TS]
00:16:58
◼
►
get it is kind of a waste because I know when like I where I was I was talking to
[TS]
00:17:05
◼
►
somebody about this article over that was hopeful it wasn't you guys that
[TS]
00:17:09
◼
►
there's this movie board it's a documentary about sign painters people
[TS]
00:17:14
◼
►
used to paint signs by hand before like vinyl signs and everything and
[TS]
00:17:19
◼
►
they keep they keep wrote in this thing everywhere and I see it everywhere and
[TS]
00:17:23
◼
►
it's it's a documentary it's been like film festivals and stuff but i cant get
[TS]
00:17:28
◼
►
it I can't buy it i cant rented I can view it online I can't get no matter
[TS]
00:17:33
◼
►
what I do I won't be able to get it for months and so they're getting all this
[TS]
00:17:36
◼
►
public knowledge publicity out there and I'm interested I'm I'm responding I'm
[TS]
00:17:41
◼
►
saying I want to I want to see this movie I will pay a few bucks right now
[TS]
00:17:45
◼
►
to see this movie if you can get to me but it's not out and that's why we
[TS]
00:17:51
◼
►
created a custom early because what's probably gonna happen is gonna come out
[TS]
00:17:54
◼
►
in six months and I don't care anymore and I will have forgotten by then so i I
[TS]
00:17:58
◼
►
hate pre hyping things because you get people interested in me this is one of
[TS]
00:18:04
◼
►
the reasons why the Apple strategy works so well apple says nothing until things
[TS]
00:18:09
◼
►
available and it's alright here's awesome new thing you want this right
[TS]
00:18:13
◼
►
you can buy it today or this Friday you know that's you can you respond
[TS]
00:18:18
◼
►
immediately the hype does something for you when when the price on even
[TS]
00:18:21
◼
►
available yet and not be available for months what can you really do with that
[TS]
00:18:26
◼
►
what can you really do with all that hype like to meeting its kind of
[TS]
00:18:30
◼
►
arrogant to expect people to remember all that crap in two or three months I
[TS]
00:18:36
◼
►
mean I wouldn't do like this this is a spectrum are you wouldn't tease it way
[TS]
00:18:40
◼
►
way way ahead of time but perhaps like like basically first you don't put
[TS]
00:18:43
◼
►
anything up until the thing is basically done and all you're doing is delaying it
[TS]
00:18:46
◼
►
so you can build the site so maybe it was only like one week or two weeks lead
[TS]
00:18:49
◼
►
time when you are actually finished basically you're just like this is the
[TS]
00:18:54
◼
►
ramp-up choose a lie I wouldn't say like to do with the movies and teases the
[TS]
00:18:58
◼
►
summer before it comes out with you know some of scary image to get people
[TS]
00:19:02
◼
►
excited about what the movie is you know but it's what I was getting at before is
[TS]
00:19:08
◼
►
that if marketing was not a factor at all and human beings weren't buying this
[TS]
00:19:14
◼
►
application here just making sure your notification you would release it when
[TS]
00:19:18
◼
►
it's done the not say anything about it ahead of time to say what it is at this
[TS]
00:19:21
◼
►
point right now it seems like your inclination is why would never tell
[TS]
00:19:26
◼
►
anyone anything until it's done and never give you doing here it is but the
[TS]
00:19:29
◼
►
only reason you're considering it is because maybe maybe that attitude is a
[TS]
00:19:33
◼
►
bit too close to this maybe there's something that's a happy medium where
[TS]
00:19:36
◼
►
three days before I have a countdown clock or weekend it's hard to put an
[TS]
00:19:40
◼
►
image or something like that you know you have to look at it as you know
[TS]
00:19:44
◼
►
formula like what's in it for me really like a white one is my benefit from free
[TS]
00:19:49
◼
►
announcing and Preeti Singh something and it's hard honestly I would love to
[TS]
00:19:54
◼
►
share stuff with people love to share information with people I've been burned
[TS]
00:19:58
◼
►
a lot in the past by being ripped off and I'm still very sensitive to that you
[TS]
00:20:03
◼
►
know I am trying to I'm trying to reduce my sensitivity to that over time but I
[TS]
00:20:07
◼
►
still am very sensitive to it and so the last thing I want to do is announced I'm
[TS]
00:20:11
◼
►
going to do and then get ripped off before even doing well the one thing I
[TS]
00:20:19
◼
►
would say in and then maybe we can do a quick sponsor the one thing I would say
[TS]
00:20:23
◼
►
is that in my personal opinion you've just pre-announced everything you should
[TS]
00:20:28
◼
►
need to pray announcer and need is a probably poor choice of words but
[TS]
00:20:31
◼
►
everything you might want to pronounce we know that you're working on an iOS
[TS]
00:20:34
◼
►
app we know that it's going to be something different and I don't think we
[TS]
00:20:37
◼
►
really need to know any more than that and I think I echo what your what you
[TS]
00:20:42
◼
►
were saying earlier that it's almost disrespectful to to say more than that I
[TS]
00:20:46
◼
►
mean people know you've cleaned your plate of our obligations presumably you
[TS]
00:20:50
◼
►
found something that's no longer compulsory but actually interesting to
[TS]
00:20:53
◼
►
work on and so everyone knows that you're not gonna sit on your island with
[TS]
00:20:57
◼
►
your shots and helicopters and injuring five and drive in circles so I'm not
[TS]
00:21:02
◼
►
that that's all I think anyone wants to know is that we're gonna get something
[TS]
00:21:05
◼
►
else in the world thanks to you I can tell you that it will contain a
[TS]
00:21:09
◼
►
UIWebView and does not want you very tough this week we have two brand new
[TS]
00:21:19
◼
►
sponsors say what the first one right now the first one is from rem Objects
[TS]
00:21:23
◼
►
Software it's called oxygen for cocoa and it's a new programming language but
[TS]
00:21:29
◼
►
and it's for cocoa and the Objective C runtime so I want to explain this
[TS]
00:21:33
◼
►
properly to give me some leeway here basically so they say especially they
[TS]
00:21:37
◼
►
even address this comment to John it is not a bridge and it is not an
[TS]
00:21:41
◼
►
abstraction layer it is a true language for the platform and it replaces
[TS]
00:21:46
◼
►
Objective C within the tool stack so it gives you full and direct access to all
[TS]
00:21:51
◼
►
the cocoa classes and API's all the objects you interact with on the code
[TS]
00:21:55
◼
►
are the real objective see objects you're calling method are real UIButton
[TS]
00:21:59
◼
►
during our real UITableView controller subclass etcetera and compiles down to
[TS]
00:22:04
◼
►
regular Objective C runtime objects and native code so the resulting executable
[TS]
00:22:09
◼
►
is all but indistinguishable from one created with Objective C in Xcode and if
[TS]
00:22:14
◼
►
you debug the app where he learned instruments it looks like an objective
[TS]
00:22:17
◼
►
see so all those things just work the language is based on Object Pascal but
[TS]
00:22:23
◼
►
there's a good reason that their tagline is it's not your daddy's Pascal didn't
[TS]
00:22:27
◼
►
have passed out maybe you're at it as it goes well beyond what most people
[TS]
00:22:32
◼
►
associate with Pascal but maintains all the readability inconsistency that makes
[TS]
00:22:36
◼
►
Pascal a great language so it has many advanced features that they say blows
[TS]
00:22:41
◼
►
objective Seattle water things like future types class contracts and many
[TS]
00:22:45
◼
►
elements that make it just more convenient and straight forward to using
[TS]
00:22:48
◼
►
Objective C you can use plus ticket to concatenate to a strings and it will
[TS]
00:22:53
◼
►
automatically box from integer tune and his number if you call method on you
[TS]
00:22:56
◼
►
know stuff like that so many other cool thing about this is that this oxygen
[TS]
00:23:00
◼
►
language is also available for the.net platform and for Java and Android so if
[TS]
00:23:06
◼
►
you are writing applications for multiple platforms or say a server
[TS]
00:23:09
◼
►
backend you can do it all in the same language oxygen in around on on dot net
[TS]
00:23:14
◼
►
for about eight years and it's the most widely used non-microsoft language in
[TS]
00:23:18
◼
►
the platform so you know what they say is you know it's it's not it isn't to
[TS]
00:23:25
◼
►
encourage the right to write once run everywhere kind of crappy cross-platform
[TS]
00:23:28
◼
►
apps but it's designed to let you create platforms create a free platform
[TS]
00:23:32
◼
►
natively
[TS]
00:23:34
◼
►
use the same language in all places so you learned once and you know it any way
[TS]
00:23:38
◼
►
you can find out more at Ram objects dot com that sorry an object dot com slash
[TS]
00:23:44
◼
►
oxygen but its oxygen spelled with an E on the end what looks like oxigene but
[TS]
00:23:49
◼
►
it's pronounced oxygen so 0 XY GE ne or you can go to oxygen language dot com
[TS]
00:23:54
◼
►
spelled the same way
[TS]
00:23:56
◼
►
listeners of the show can get 20% off any other product with coupon code ATP
[TS]
00:24:00
◼
►
13 once again at the RAM objects dot com slash oxygen with an E on the end and
[TS]
00:24:05
◼
►
use coupon code 80134 20% off thank you very much too
[TS]
00:24:09
◼
►
Oxygene 4 oxygen for coca from remote software as Princess oxygen in my head
[TS]
00:24:15
◼
►
the entire time recycle sponsorship until they give me the tax and they gave
[TS]
00:24:19
◼
►
me the the pronunciation guide that it is pronounced oxygen it had been sending
[TS]
00:24:24
◼
►
me the links and I was going to the site and reading the site and also pronounced
[TS]
00:24:28
◼
►
it the wrong way into my head
[TS]
00:24:29
◼
►
yeah it a nice option with 16 the top thing on this site should have been just
[TS]
00:24:34
◼
►
a pronunciation is there anyone behind this that we were no cause I wonder
[TS]
00:24:39
◼
►
where these companies come from because like what they're doing is not it's not
[TS]
00:24:42
◼
►
something like this thing where you read on language and deploy analyzed a small
[TS]
00:24:47
◼
►
job right and yet
[TS]
00:24:49
◼
►
like you know they seem like where do these people come from or when they must
[TS]
00:24:54
◼
►
have been toiling on this in obscurity for like years they said they'd been a
[TS]
00:24:58
◼
►
Microsoft platforms for eight years so I think that's where they came from his is
[TS]
00:25:02
◼
►
the day started out there and then and now the branch and I was that makes some
[TS]
00:25:08
◼
►
sense because Mike how in the world do you ever accomplished that in any
[TS]
00:25:12
◼
►
reasonable time for any you know I have no idea and more like an apple do stuff
[TS]
00:25:18
◼
►
like that they're not they can
[TS]
00:25:21
◼
►
they just don't care about anyone but themselves they themselves paying taxes
[TS]
00:25:29
◼
►
that sounds like fun
[TS]
00:25:30
◼
►
God and sorta kinda speaking paying taxes
[TS]
00:25:36
◼
►
the other thing I want to bring at least briefly talked about is Tim Cook at
[TS]
00:25:39
◼
►
AllThingsD which was what
[TS]
00:25:41
◼
►
last night I believed at the time recording which is Tuesday night so
[TS]
00:25:47
◼
►
there were a couple of interesting things that came of this and to be
[TS]
00:25:51
◼
►
honest conversation may be fairly short but one of the things that I thought was
[TS]
00:25:56
◼
►
really awesome was the way he talked about how Apple used their job
[TS]
00:26:04
◼
►
him said we think that the customer pays sauce to make certain choices on their
[TS]
00:26:11
◼
►
instead of going in and I've seen some settings on these phones were here
[TS]
00:26:18
◼
►
your deep into the bowels of the thing choosing this and that me other than the
[TS]
00:26:21
◼
►
other than that I don't think that's what most customers more just someone
[TS]
00:26:26
◼
►
that yes supports but is that a mainstream customer when I don't think
[TS]
00:26:33
◼
►
so I thought that was about as good a way as any that i've ever heard somebody
[TS]
00:26:38
◼
►
sum up the way Apple approaches products and I know when I talk to a lot of my
[TS]
00:26:44
◼
►
developer friends particularly the local ones that works a.net or other languages
[TS]
00:26:49
◼
►
they all get very angry about the fact that they don't have a lot of control
[TS]
00:26:53
◼
►
over iOS devices and that's why a lot of museums or advices and I i keep coming
[TS]
00:26:59
◼
►
back to you know five ten years ago maybe ten years ago I would have much
[TS]
00:27:03
◼
►
preferred an Android device because I could fiddle with it and tweak it and
[TS]
00:27:07
◼
►
turn it into something honestly kind of awful but now I just want stuff to work
[TS]
00:27:12
◼
►
and I want Apple to make those choices for me and I and again I thought this
[TS]
00:27:16
◼
►
was just an unbelievably good and short way of summing it up I don't know what
[TS]
00:27:20
◼
►
you guys thought about it I was getting nervous when I hear Tim Cook saying
[TS]
00:27:25
◼
►
product related thanks not that I think like leaving his house he speaks with a
[TS]
00:27:32
◼
►
company that's fine and everything but that I'm IIS my picture of him in my
[TS]
00:27:37
◼
►
head is not like that's not his strength like I would much rather see him when he
[TS]
00:27:40
◼
►
starts talking about something like why they don't have a large line of phones
[TS]
00:27:45
◼
►
and all the different things but international business and manufacturing
[TS]
00:27:49
◼
►
I'm confident that he's an expert in those areas but in these other areas I
[TS]
00:27:52
◼
►
feel like here's doing what a lot of other invite normal CEO's do which is
[TS]
00:27:56
◼
►
really saying the result of discussions with the lower level experts in the
[TS]
00:28:02
◼
►
company or a tier below him we're here below them you know I don't I don't know
[TS]
00:28:08
◼
►
like it does sound like oh you know it sounds like a summary of previous
[TS]
00:28:15
◼
►
discussions and i dont if you left it out to ten cook what things would be
[TS]
00:28:20
◼
►
allowed to be insulting someone things wouldn't be I feel like you make bad
[TS]
00:28:23
◼
►
decisions in one direction or another and you know they would would have very
[TS]
00:28:28
◼
►
few seconds but there'll be the wrong settings are here and no settings mats
[TS]
00:28:31
◼
►
untenable just ask mark up or he would have too many settings and not like the
[TS]
00:28:37
◼
►
style settings hold separate topics like it you know the reason and we talked
[TS]
00:28:43
◼
►
about this because it's not easy you can just give her like are you should have
[TS]
00:28:46
◼
►
no settings are are you should have its you setting as possible
[TS]
00:28:49
◼
►
you have to have just the exact right settings you have to know it's kind of
[TS]
00:28:54
◼
►
like a gut feeling or whatever what are the right settings that what is
[TS]
00:28:57
◼
►
important what isn't because we all know that you know the settings and
[TS]
00:29:01
◼
►
application can make or break it right
[TS]
00:29:02
◼
►
doesn't mean you have to have a lot of them but if you don't know what you're
[TS]
00:29:05
◼
►
doing a lot of them it's like well everyone needs to change something can
[TS]
00:29:09
◼
►
change things I want to change that's pretty terrible right but by the same
[TS]
00:29:12
◼
►
token if you put in the wrong settings only three seconds into the wrong ones
[TS]
00:29:15
◼
►
it's like man this absolutely perfect if I could only do accent doesn't have to
[TS]
00:29:20
◼
►
be effortless name could be something important like it totally breaks away
[TS]
00:29:24
◼
►
worker's application because it doesn't you know I can't change this particular
[TS]
00:29:29
◼
►
behavior and then it drives me insane
[TS]
00:29:31
◼
►
the application is no good for you and everyone got one of those you can so
[TS]
00:29:34
◼
►
that everybody so like that's the art of it figuring out for the most people the
[TS]
00:29:39
◼
►
the top five most important things that should be settings because neither
[TS]
00:29:42
◼
►
decision is clearly right thing to do and that's what I know within that is
[TS]
00:29:46
◼
►
sort of an arch more than anything else on here like I'm a jury type person
[TS]
00:29:49
◼
►
giving a pat answer like oh they pay us to make decisions for them and I know
[TS]
00:29:53
◼
►
some people want settings but most people don't let people applaud that and
[TS]
00:29:56
◼
►
like this that's like a platitude it's not you know if I know that's backed by
[TS]
00:30:01
◼
►
the good taste to know which ones to set them that's fine but if it is here in
[TS]
00:30:05
◼
►
isolation unlike you know I'm not impressed by that statement but it will
[TS]
00:30:13
◼
►
no I don't think you're being mean to Tim Cook but what i think is hard is to
[TS]
00:30:18
◼
►
realize early start for me anyways to realize that team may not be the man
[TS]
00:30:24
◼
►
that knows that unlike steve but he's smart enough to find the person man or
[TS]
00:30:30
◼
►
woman that can make that call and empower them to do so and I think giving
[TS]
00:30:35
◼
►
Jony ive and Craig Federici a little bit more control is evidence of that that
[TS]
00:30:42
◼
►
that I think Tim knows that he's not that guy but he won't power the guy or
[TS]
00:30:46
◼
►
girl that is that guy or girl that make any sense at all like his he's got it's
[TS]
00:30:52
◼
►
unfair to him as he only one guy can be on that stage and it's got to be him so
[TS]
00:30:55
◼
►
he has to speak for the company right i mean we're kind of spoiled by Steve Jobs
[TS]
00:30:59
◼
►
where he could speak about that particular topic like it was reversed by
[TS]
00:31:03
◼
►
Steve Johnson Steve Jobs to talk about like supply chains and and inventory
[TS]
00:31:07
◼
►
then you tell he was not talking about something that he was he was merely
[TS]
00:31:12
◼
►
channeling Tim Cook and it's weird to see that reversed now you know when tim
[TS]
00:31:15
◼
►
is talking about financial stuff and supply chains
[TS]
00:31:19
◼
►
that's like him talking and the other times it's him representing the rest of
[TS]
00:31:22
◼
►
the company
[TS]
00:31:23
◼
►
well i i think first of all I think it's worth pointing out that steve did make
[TS]
00:31:29
◼
►
tons of bad decisions and he did often rely on the people below him arguing
[TS]
00:31:35
◼
►
with him until he relented and and and sometimes he didn't relent and ship bad
[TS]
00:31:40
◼
►
decisions to the public and then head to head to go back on those
[TS]
00:31:43
◼
►
so I you know there's that anyway I think china think you're being a little
[TS]
00:31:48
◼
►
bit me know me too I think you know you look at this guy talk and I think about
[TS]
00:31:56
◼
►
halfway through the video I i read the livestream last night as it was
[TS]
00:32:00
◼
►
happening but the last year does not capture it very well first of all the
[TS]
00:32:05
◼
►
live stream is generally paraphrase they don't they don't usually say the exact
[TS]
00:32:09
◼
►
words to the usually can't keep up and and so you know it helps to watch the
[TS]
00:32:16
◼
►
video to really get an idea of what he said exactly what he said and how he
[TS]
00:32:20
◼
►
said it and you look at the sky speak and he has a rock I mean he he is rock
[TS]
00:32:28
◼
►
stable rock-solid he was saying with congress like you can't make the sky
[TS]
00:32:33
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flinch and I think if he was if he was mainly just repeating things he was told
[TS]
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her things you had been taught by the by the by the lower down people about the
[TS]
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product costs fees and stuff I don't think he would be quite as Solomon
[TS]
00:32:47
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talking about the many think I think you'd see him doing a lot more
[TS]
00:32:51
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misstatements or kind of awkward clumsy handling of the Stevens but he doesn't
[TS]
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do that he is rock solid and so i i think i think he really has internalized
[TS]
00:33:02
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everything he needs to internalize too to be that kind of the CEO of a product
[TS]
00:33:09
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focused company like this i really think that he that he knows a lot more and he
[TS]
00:33:15
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has a lot more responsibilities than given credit for here looking for is
[TS]
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basically like you know i i don't think he doubts that he's shaken many of the
[TS]
00:33:23
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principles but when it comes down to it as I said the tricky part about this is
[TS]
00:33:27
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not this unlike a lot of the economic stuff is not a science it's more of an
[TS]
00:33:31
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art and he's not the one with that gut feeling that is going to drive the
[TS]
00:33:36
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company has he said you know Steve Jobs got too but for the most part in the big
[TS]
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sweeping decisions like we should make a deal computer we should make a music
[TS]
00:33:44
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player and it should be like this and we should get into phones and it's not
[TS]
00:33:49
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going to ship until it's good enough for me like in the in the big things his gut
[TS]
00:33:53
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was blunt
[TS]
00:33:54
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drove these things so it's one thing to say you know this this abstract
[TS]
00:33:58
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philosophy of will make decisions for you and choose what needs to be in the
[TS]
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application and what doesn't and nothing to know that that is also the guy who's
[TS]
00:34:07
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got it going to guide big sweeping things like what is Mac OS 10 gonna look
[TS]
00:34:12
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like the fact that was all crazy and blue and shiny or whatever right place
[TS]
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at the right thing to do the wrong thing to do i mean your gut can be wrong about
[TS]
00:34:20
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these things and like he's not the guy with that right that's true even though
[TS]
00:34:25
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he understands the principles and like I said I think it's basically receive jobs
[TS]
00:34:28
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who never jobs talked about the economic stuff he's a smart guy he knew all the
[TS]
00:34:31
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principles but when it came down to it
[TS]
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decide like which supply should do what and how much of the flash memory should
[TS]
00:34:37
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be pretty by and it's a good deal we're gonna be saddled with tons of LCDs that
[TS]
00:34:40
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we don't mediator should wait for this he wasn't the guy to make that call but
[TS]
00:34:45
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he just understand all the underlying concepts and it's probably true that Tim
[TS]
00:34:49
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Cook is much much more solid been talking about top topics that he's not
[TS]
00:34:53
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the super duper expert in the jobs was because I dot jobs to talk about
[TS]
00:34:56
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economics he sounded more like he was somebody merely parroting things that he
[TS]
00:35:00
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learned from other people even though he also probably understood them but I
[TS]
00:35:03
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think the thing that looks favorite during this entire thing and especially
[TS]
00:35:08
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i think i to last year's WWDC which I probably came across in the keynote we
[TS]
00:35:12
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were there we saw a speck on the stage of whatever but you can't feel them
[TS]
00:35:15
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around that the Tim Cook is has the same enthusiasm and passion and he's not
[TS]
00:35:20
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faking it Steve Jobs have these things I think about the time he was he was on
[TS]
00:35:23
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stage talking about like that the blind guy using the iPad to like walk around
[TS]
00:35:27
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the woods and he's in my season Academy award-winning actor he was not faking
[TS]
00:35:31
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like the fact that that that made him feel like what he's doing with his
[TS]
00:35:36
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career and life is meaningful write more so than all the stuff they asked about
[TS]
00:35:40
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market share files or whatever he is really you know touched by the idea the
[TS]
00:35:46
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things he's making your changing the world in a touchy-feely Apple you know
[TS]
00:35:49
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kind of way
[TS]
00:35:50
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and that that i think is his best asset as CEO Markus second-best
[TS]
00:35:56
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second to his expertise in the job that he had before he was see is the fact
[TS]
00:36:02
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that he really is enthusiastic about the stuff and he's not he's not a bean
[TS]
00:36:07
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counter and he's not just out there too assertive steer the ship and like he's
[TS]
00:36:12
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not just a manager from Andrew sake why you have to come back to where he was
[TS]
00:36:16
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before I you know why you know you don't sell sugar water coming Stephen change
[TS]
00:36:22
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the world well with Tim too I think we've really seen over the last year
[TS]
00:36:26
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especially we've really seen him just developed this incredible image of just
[TS]
00:36:34
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not only being an absolute rock about everything and you know this is this is
[TS]
00:36:38
◼
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definitely a guy you want running your company but you can also tell that he's
[TS]
00:36:43
◼
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not an idiot on any level like you know like to use of Steve Jobs where the he's
[TS]
00:36:47
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not a bozo at all like you can tell this guy is sharp and knows exactly what he's
[TS]
00:36:52
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doing but he's also and he has he's very deliberate in what he does you know it
[TS]
00:36:57
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doesn't it doesn't feel like he's like you know there are 38 the law see what
[TS]
00:37:01
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sticks it seems like he's really being a very deliberate about everything he does
[TS]
00:37:04
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but also he projects a very very nice personality when he speaks publicly he
[TS]
00:37:12
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seems he seems extremely polite well-spoken in personable but still firm
[TS]
00:37:19
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and strong and so I think he has the perfect image of what you do lawn a CEO
[TS]
00:37:25
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of a of an important company to have when he's extremely deliberate in the
[TS]
00:37:31
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way he speaks as well something I wish I could be better about is taking a moment
[TS]
00:37:36
◼
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to think about what you were going to say specially in like a one-on-one
[TS]
00:37:39
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conversation this podcast is little bit different but if you're in a serious
[TS]
00:37:44
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conversation saying remember that I do consultant for a living so say I'm had a
[TS]
00:37:48
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client and they asked me a question my natural inclination is to fire off an
[TS]
00:37:52
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answer immediately and one thing that I respect deeply about him is that he will
[TS]
00:37:58
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sit there and allows silence so he can collect his thoughts
[TS]
00:38:02
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and make sure that his answer is a great one
[TS]
00:38:05
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not just a good one not just an acceptable one but a great one and it
[TS]
00:38:09
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was a big Steve Jobs and Steve Jobs was just like that that pause and a certain
[TS]
00:38:13
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point steve jobs that are you wanted to see pausing together his thoughts or is
[TS]
00:38:17
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now is now is asked of a head game like he's already knows what he's gonna like
[TS]
00:38:23
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it was a 1998 or whatever he was doing Q&A and the guy pat and they're not just
[TS]
00:38:31
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question about the United question is like it was clear that you don't know
[TS]
00:38:35
◼
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what you doing here in a bit open doc or something it would never end he just the
[TS]
00:38:39
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pause after that I should time in the video it's like so long are you waiting
[TS]
00:38:43
◼
►
for their response there I can think of a couple of things to say about Tim Cook
[TS]
00:38:48
◼
►
just like well compared to save jobs right and with any kind of powerful
[TS]
00:38:53
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person speaking publicly like you previously had two choices you get the
[TS]
00:39:00
◼
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guy who really truly believes what he sayin and his earnest about it and the
[TS]
00:39:05
◼
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guy who says exactly the right thing but give some kind of hinted he also knows
[TS]
00:39:12
◼
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that it's been good examples being at the top of the stairs the Congressional
[TS]
00:39:15
◼
►
Ethics playing apples business everything and did nothing wrong like he
[TS]
00:39:20
◼
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did exactly what you're supposed to do and i cant decide I actually like I can
[TS]
00:39:25
◼
►
decide for me I think it's worse to be the guy who really believes that
[TS]
00:39:28
◼
►
everything you're telling congress is the 100% straight honest truth like you
[TS]
00:39:33
◼
►
know the fact that he never mentioned why then did things overseas and how is
[TS]
00:39:37
◼
►
a tax avoidance schemes stuff like that like everything you said was true is a
[TS]
00:39:41
◼
►
sort of an errand of omission and I feel more comfortable like Steve Jobs is
[TS]
00:39:46
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doing it he would he would make it clear that everyone knows is BS 'cause ever
[TS]
00:39:50
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watching those its BS congress notice vs Tim Cook know we all know it's like kind
[TS]
00:39:54
◼
►
of its theater right but sometimes I think that temp the first second or two
[TS]
00:39:59
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I think the team could really believes what he's saying I'm like wait a second
[TS]
00:40:02
◼
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he knows what's really you know he's no dummy we're all in on this or whatever
[TS]
00:40:05
◼
►
but he's so earnestly like oh my god maybe he really believes that you know
[TS]
00:40:10
◼
►
like now come on here and to me that's worse I would rather have
[TS]
00:40:14
◼
►
like the guy who's in on the sort of shared delusion that were all you know
[TS]
00:40:20
◼
►
the suspension of disbelief for this theater type thing but then the true
[TS]
00:40:24
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►
believer technique is it a second time cook really believes the dead everything
[TS]
00:40:29
◼
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he omitted in discussing the apples various tax shelters
[TS]
00:40:33
◼
►
doesn't exist then we know no trouble I mean this is testament to how incredibly
[TS]
00:40:38
◼
►
Ernest N R's like for a second he can you believe it he really believes it
[TS]
00:40:41
◼
►
before the Tim Cook Off things deak on topic I do want to point out also that a
[TS]
00:40:49
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►
lot of people have said no he hasn't really said anything here he didn't say
[TS]
00:40:53
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►
anything to really learn anything and I think that's all crap I I think he said
[TS]
00:40:57
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quite a lot and he said it in the Apple way and in the Tim Cook way but I think
[TS]
00:41:03
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he said quite a lot of interesting things that's criminology I mean like if
[TS]
00:41:08
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you go back to I would watch the Steve Jobs when you're all just looking to see
[TS]
00:41:10
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like it never gonna say so so there's reporters who have no idea about you
[TS]
00:41:14
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know just generic reporters like they go through don't seem like you said
[TS]
00:41:18
◼
►
anything but for people who are following every single you know there is
[TS]
00:41:23
◼
►
a bar that comes out of Apple when you ask him you know what do you think about
[TS]
00:41:27
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►
big screens and I guess you resume tomorrow and the first things I was
[TS]
00:41:30
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mounted as well we're not making one yet I mean like best the answer like that is
[TS]
00:41:36
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that is the biggest answer ever gonna get anything like even steve Jobs was
[TS]
00:41:40
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never that open even in his wildest days we're not making one yet but I really
[TS]
00:41:47
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now for the future whatever he doesn't say that if they don't have the largest
[TS]
00:41:51
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►
falling like in the planning stages are ready and little little things like that
[TS]
00:41:56
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they were dropped everywhere about you know timeline of television time lining
[TS]
00:42:00
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anything with wearable its kinda reminds me of Steve Jobs Wayne like i remember i
[TS]
00:42:07
◼
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was way before the iPhone like five years I'm sure that when they were
[TS]
00:42:11
◼
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talking with people were asking about PDA that was the big thing to do is like
[TS]
00:42:15
◼
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a PDA like they tried to buy Palmer and spring or something and been rebuffed
[TS]
00:42:20
◼
►
are now set of results secret no remorse and stuff and people kept asking about
[TS]
00:42:24
◼
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PDA is and a certain point you know give answer is no comments have a certain
[TS]
00:42:29
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point steve Jobs said to some reporter really believe that phones over the
[TS]
00:42:33
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future of this is going to be making a phone like that and that's why four
[TS]
00:42:39
◼
►
years my friends and I really like you know what is the iPhone coming everybody
[TS]
00:42:43
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►
called the iPhone cases the iMac iPhone coming in then we start to lose
[TS]
00:42:46
◼
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statesman-like never gonna make a phone it's been such a long time but like back
[TS]
00:42:51
◼
►
then like when when you make a statement like that to reporter you might as well
[TS]
00:42:56
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►
just come out and say exactly what you're doing I guess reporters can
[TS]
00:42:58
◼
►
report on it because it would be you know the heating season really say that
[TS]
00:43:03
◼
►
but for people are reading the tea leaves it's all out there on the opening
[TS]
00:43:07
◼
►
that in his answers I would say specifically he seemed to confirm
[TS]
00:43:13
◼
►
in his hand in the Apple way he seemed to confirm that they are working on some
[TS]
00:43:19
◼
►
kind of watch like device that includes multiple types of sensors and search
[TS]
00:43:23
◼
►
multiple functions don't you did you get the impression that wearable stuff I
[TS]
00:43:28
◼
►
think there might be something new that's a really interesting area one
[TS]
00:43:33
◼
►
thing and it has to have multiple sensors and he's he's he's looking at a
[TS]
00:43:37
◼
►
place that Nike FuelBand on his wrist
[TS]
00:43:39
◼
►
he's like describing his product obliquely at that point I mean I think
[TS]
00:43:43
◼
►
that was a very a very clear
[TS]
00:43:46
◼
►
not not even a hint that was like beating you over the head we are doing
[TS]
00:43:49
◼
►
something like a watch that's going to have multiple sites like the entering
[TS]
00:43:54
◼
►
new product categories like and possibly as it seems the people freak out about
[TS]
00:44:00
◼
►
it like we did with the phone thing at the phone didn't come out like five
[TS]
00:44:03
◼
►
years or whatever it was it was some insane amount of seemed like forever
[TS]
00:44:05
◼
►
right it doesn't mean that the water is coming out next week like us the problem
[TS]
00:44:09
◼
►
with the echo chamber of the news like you know what is coming is gonna come
[TS]
00:44:13
◼
►
out any second now but I mines in these things are huge he just read the tea
[TS]
00:44:18
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►
leaves to see all right
[TS]
00:44:20
◼
►
is this something that I was even looking at because if you would ask them
[TS]
00:44:23
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►
about was thinking of making the car his answer would have been not been
[TS]
00:44:26
◼
►
the car a space is really interesting I think are made by Apple could be really
[TS]
00:44:30
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►
interesting and it would have to use multiple sensors know he would say no
[TS]
00:44:34
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we're not just a different answer right now all it does is tell you that
[TS]
00:44:39
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►
something that you wear that you purchased from Apple that's not a clip
[TS]
00:44:43
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►
on iPod Shuffle is potentially in the future of this company and tells you
[TS]
00:44:46
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►
nothing about the timeline other than it's probably not a decade from now I
[TS]
00:44:51
◼
►
but even on the timeline I think he was pretty clear that we're going to see a
[TS]
00:44:54
◼
►
new category from Apple like this fall or early next year that could have been
[TS]
00:44:59
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the TV had he not put the kibosh on that in his answers
[TS]
00:45:02
◼
►
conference right you know like going there any calls like new category in
[TS]
00:45:06
◼
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every category TV which is it for a long time as a new category something that
[TS]
00:45:11
◼
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you wear which also been removed and then fast or to the conference get that
[TS]
00:45:14
◼
►
both questions is very different answers my car and I guess it's the thing you
[TS]
00:45:18
◼
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where was it him that said that nobody wears watches anymore but it was
[TS]
00:45:24
◼
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interesting he said the live streams kind of transcribed as quickly but what
[TS]
00:45:28
◼
►
he actually said was like for something to work here you first have to convince
[TS]
00:45:35
◼
►
people that so incredible that they want to wear it because we're done that you
[TS]
00:45:41
◼
►
two guys are wearing watches if we had a room full ten to twenty year olds and
[TS]
00:45:50
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►
Henry said everybody stand up that has the Watchung I'm not sure anybody with
[TS]
00:45:56
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►
standoff I don't see it ten to twenty year old I mean yeah ok so the guy deals
[TS]
00:46:01
◼
►
with data that sounded a lot like they did a survey that sounded like that was
[TS]
00:46:06
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a date that was data that they had looked up already like he wasn't just
[TS]
00:46:10
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like that's the kind of thing that steve was just kind of wing from as you know
[TS]
00:46:13
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from his gut I think him he was talking as though they were already looking into
[TS]
00:46:19
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►
this and he liked the comment about multiple sensors and glasses sucking I
[TS]
00:46:23
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►
really think he was pretty clearly telling us there's going to be something
[TS]
00:46:29
◼
►
here under siege did do lots of market research jobs like the downplayed it he
[TS]
00:46:34
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►
was saying they didn't focus your design which is true but underneath example I
[TS]
00:46:38
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can think of that is speaking
[TS]
00:46:39
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watches anymore is when people were asking about is a producer is a free
[TS]
00:46:44
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iPad is obligated to some sort of reading device or whatever and he said
[TS]
00:46:47
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nobody reads anymore and then he threw out like a couple of statistics in the
[TS]
00:46:53
◼
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only way he would know the statistics up top of his head is from Apple's on
[TS]
00:46:57
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►
market research they had done in the planning stages for making the iPod
[TS]
00:47:00
◼
►
Touch iPad which is so clearly in development then it's like by quoting a
[TS]
00:47:05
◼
►
statistic that you know is it supposed to be shooting down the the argument of
[TS]
00:47:10
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►
the persons they are you should make this thing out nobody read more of
[TS]
00:47:13
◼
►
certain people say that no surveys show that people from this age group effort
[TS]
00:47:17
◼
►
was throughout unlike you don't know that statistic off the top of your head
[TS]
00:47:20
◼
►
if you had not investigated so it's the same time they did do market research
[TS]
00:47:25
◼
►
they continue to do market research to see you know what kind of products
[TS]
00:47:29
◼
►
they're gonna make I don't know if Tim does more of it and Stephen or Steve
[TS]
00:47:33
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►
definite downplayed the idea that the day that you know anything other than
[TS]
00:47:37
◼
►
spring from their creativity their big companies to market research I'm sure
[TS]
00:47:44
◼
►
they know exactly how many people of what ages wear watches or would be
[TS]
00:47:47
◼
►
willing to wear something and so on
[TS]
00:47:49
◼
►
alright and to that end when he says you know if you have a room full was it ten
[TS]
00:47:54
◼
►
twenty year olds or ten to twenty year olds it doesn't think it was ten to
[TS]
00:47:58
◼
►
twenty year old ten to twenty year olds but to be honest it doesn't matter the
[TS]
00:48:03
◼
►
point I'm driving out is when he says oh nobody in the ten to twenty year old
[TS]
00:48:06
◼
►
range whatever the statistic was wearing a watch is that like a Barney Stinson
[TS]
00:48:10
◼
►
challenge accepted moment or is that him saying no really nobody wants to watch
[TS]
00:48:15
◼
►
and there's nothing we can do to stop it
[TS]
00:48:16
◼
►
well what what he was what he was saying that the theme of what he was saying was
[TS]
00:48:21
◼
►
basically that that if your gonna be able to wear a watch it has to be really
[TS]
00:48:27
◼
►
really good that like an employment what's on the market now in the villa
[TS]
00:48:32
◼
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smart watches is not good enough to convince people to wear a watch you
[TS]
00:48:35
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weren't already and who were nerds like you know people who are buying Google s
[TS]
00:48:39
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and and so it sounded like it's only what he was saying was a combination of
[TS]
00:48:45
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Google glass is a total flop and I will wear it and
[TS]
00:48:50
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we think there's something to to be had in a in the watch area but nothing else
[TS]
00:48:53
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out there is good enough yet which is typical Apple stuff to stop to say
[TS]
00:48:57
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before they enter market right that's exactly my point is they're saying well
[TS]
00:49:01
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right now it all sucks but the underlying under your breath comment is
[TS]
00:49:07
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0 but we'll show you exactly like men's haps whatever the forties where all you
[TS]
00:49:15
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know you look at the movies all the men on the street in New York City Roller
[TS]
00:49:18
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hats and then eventually fell out of favor and then nobody had to work out
[TS]
00:49:22
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like it did in fact it would be rude to I had to work to do like a baseball hat
[TS]
00:49:26
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or something right
[TS]
00:49:27
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men's dress hats and I guess women's dress had some degree fell out of
[TS]
00:49:31
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fashion so if you had asked you know sixty years ago how many men wore a hat
[TS]
00:49:36
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today on the way to our caller has an overall I think watches are like that in
[TS]
00:49:39
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part because you know I should start with pagers people to start looking at
[TS]
00:49:43
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the page or see what time was once you had some other way to tell what time it
[TS]
00:49:47
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was other than a watch watches change from this practical thing you had to
[TS]
00:49:52
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whereas you got places on time into merely like jewellery like a fashion
[TS]
00:49:57
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accessory people still do wear watches but I I could do I wonder if they still
[TS]
00:50:02
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pick up their phone to tell the time is right so I can say you know people don't
[TS]
00:50:05
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watch is because like the function of a watches a timekeeper the goes on your
[TS]
00:50:10
◼
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we don't need that anymore because that functionality has been some super smart
[TS]
00:50:15
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devices but if we can make something that you can put on your rest of
[TS]
00:50:19
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something does have value to you beyond just telling you what time it was then
[TS]
00:50:22
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maybe that would be a good thing so we saying it is always stressed out there
[TS]
00:50:25
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that don't have watches on because watches are not worth the time not worth
[TS]
00:50:29
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putting on your wrist
[TS]
00:50:31
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those are just waiting there for sign into this is gonna be attached to your
[TS]
00:50:35
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body but something that you we're probably yes probably under arrest
[TS]
00:50:38
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that's that's what he's saying that answers all those risks out there just
[TS]
00:50:43
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crying out for something really cool for Apple to stick your house where watch
[TS]
00:50:50
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now you know i didnt i didnt so I'd say a couple years ago and
[TS]
00:50:56
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I've always enjoyed them and I've always told myself that if I ever hit it big in
[TS]
00:51:01
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so everything that I own get myself a stupidly expensive watch and by that I
[TS]
00:51:07
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mean like several hundred dollars as opposed to twenty but I i I keep telling
[TS]
00:51:13
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myself on a by myself watching and I haven't worn one of the few years and
[TS]
00:51:18
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I'm too cheap to buy one there is in the old tumblr office and i dont wanna say
[TS]
00:51:24
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he wasn't kissing causing you problems but there is a guy who who shared the
[TS]
00:51:28
◼
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office and and he had a watch dealer come in like twice a year to show my
[TS]
00:51:35
◼
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keys like new fancy like really like $10,000 watchers and is looking at this
[TS]
00:51:41
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this like you know kinda short thick guy was like an undershirt briefcase would
[TS]
00:51:45
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come in open up the briefcase and show off 930 grandmother watches right there
[TS]
00:51:49
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and it was it like the whole cult of like watch people like camera people but
[TS]
00:51:54
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even more so because cameras have more of a function like once they tell time
[TS]
00:51:59
◼
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beyond that everything else is this latest fashion yeah and although I was
[TS]
00:52:04
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just on podcast guy and Renee and I don't remember if this part of it was
[TS]
00:52:09
◼
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after the recording and interested in so you can forgive me for repeating it but
[TS]
00:52:13
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we were talking about the washing and said to them was that this is such a
[TS]
00:52:19
◼
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dangerous area for apple or any other company because once you put something
[TS]
00:52:24
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on your body in a way that counts as wearing you enter this whole other realm
[TS]
00:52:30
◼
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of crazy illogical nonsensical ego entangled decision-making
[TS]
00:52:38
◼
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you know the iPod shuffle you clip on your clothes and most people would say
[TS]
00:52:42
◼
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you're not wearing an iPod shuffle like I was just my ipod but it attaches to my
[TS]
00:52:46
◼
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clothing for convenient carrying the once you have something that I'm wearing
[TS]
00:52:51
◼
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this then you know forget it it's like many people will take electronic device
[TS]
00:52:57
◼
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carrier in their pocket or even clip it to their close to the things that are
[TS]
00:53:00
◼
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people that people are willing to wear that is acknowledged as a wearing thing
[TS]
00:53:04
◼
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is totally dictated by things that Apple really doesn't have any control over
[TS]
00:53:09
◼
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I'm sure I pulled up to the challenge but what a challenge that is give me
[TS]
00:53:13
◼
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something that I want to wear because it then becomes a fashion statement and
[TS]
00:53:18
◼
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expression of self much more so than even carrying a laptop or phone even
[TS]
00:53:23
◼
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those those things do you know you carry a part of your image with that thing I
[TS]
00:53:26
◼
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feel like wearing his like the next level at because basically if you make
[TS]
00:53:30
◼
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this thing
[TS]
00:53:31
◼
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ugly you know in the opinion of some buyer
[TS]
00:53:34
◼
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like this is the most awesome denies everything is awesome but I'm not gonna
[TS]
00:53:37
◼
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wear and that's part of the Google asking is because that's wearing when
[TS]
00:53:41
◼
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you put that thing on your head that counts is wearing something and it looks
[TS]
00:53:45
◼
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awkward to give you know how awesome is it just gonna be like you know i mean
[TS]
00:53:50
◼
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it's hard for me to be late because everything I own is unfashionable an
[TS]
00:53:53
◼
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ugly and stupid but other people have lots of their self-image tied up into
[TS]
00:53:59
◼
►
looking good and you have to sort of I guess not if I could not stop on those
[TS]
00:54:05
◼
►
land mines to get a product into there into their hands and they're willing to
[TS]
00:54:08
◼
►
look at the people in our class some people just have no bearing on anything
[TS]
00:54:13
◼
►
I have no doubt you should get coolness John futuristic I even have my limits
[TS]
00:54:17
◼
►
the yellow and that is such a dangerous part about what about where we'll take
[TS]
00:54:23
◼
►
and I'm gonna hop on particular going to navigate that because they're not gonna
[TS]
00:54:26
◼
►
make seven hundred miles of the Samsung Islamic Center miles of the report
[TS]
00:54:29
◼
►
product right and you'll be able to find one that works for you is the same thing
[TS]
00:54:32
◼
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with the phone cases right even though you don't wear phone bill by the phone
[TS]
00:54:37
◼
►
but it is a Brazilian cases in some of the cases you find the people of
[TS]
00:54:41
◼
►
rhinestone encrusted things are wooden cases are things that look like they're
[TS]
00:54:44
◼
►
made of Legos are brushed metal like that's how people are able to even come
[TS]
00:54:48
◼
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to terms with things like carry a lot of time if you can't do something similar
[TS]
00:54:52
◼
►
to something that you where I was going to be in trouble because no matter how
[TS]
00:54:55
◼
►
neutral and tasteful they make it some persons gonna say I wouldn't worry that
[TS]
00:54:59
◼
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I'm aware that yes but you're also not considering that I think Apple at the
[TS]
00:55:05
◼
►
moment anyway is more than not very trendy and so it's trendy in kind of
[TS]
00:55:11
◼
►
cool now to have
[TS]
00:55:12
◼
►
a silver laptop with a piece of fruit shining on the lid and I could swear
[TS]
00:55:19
◼
►
that I had read stories years ago that people would connect iPod earbuds or
[TS]
00:55:24
◼
►
iPhone earbuds tune on non-apple devices just so they also had the white crap
[TS]
00:55:30
◼
►
dangling they would do that but like I that's why I'm saying I think there is a
[TS]
00:55:35
◼
►
part of personal expression embodied in fashionable electronic devices you carry
[TS]
00:55:40
◼
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and this is like the next level you're not just carrying this you're wearing it
[TS]
00:55:43
◼
►
like it's so crazy I think about shoes you know how crazy people are about the
[TS]
00:55:48
◼
►
shoes they're not willing and not willing to work how many times you see
[TS]
00:55:50
◼
►
somebody else's shoes you think man I would never wear those shoes but the
[TS]
00:55:54
◼
►
person wearing those loves those shoes they paid 300 bucks right it's such an
[TS]
00:55:59
◼
►
incredible range and people will reject products that are perfectly good in
[TS]
00:56:04
◼
►
every possible way I can't worry that I won't wear that and yeah I i I will be
[TS]
00:56:10
◼
►
really interesting to see how Apple navigates this because these are
[TS]
00:56:13
◼
►
extremely dangerous waters they are but if you think about Apple's normal
[TS]
00:56:18
◼
►
devices they're extremely simple and tasteful and generally speaking look
[TS]
00:56:22
◼
►
good surely not everyone but generally speaking there's not a lot to them
[TS]
00:56:26
◼
►
they're not very flashy and they just look good and so I actually I do agree
[TS]
00:56:30
◼
►
with you and I think that this is a whole new territory they're not used to
[TS]
00:56:33
◼
►
but I also think that they'll probably navigate these waters pretty darn pretty
[TS]
00:56:37
◼
►
darn well they do the naked robotic chorus thing again I mean like I said
[TS]
00:56:40
◼
►
his work for them with the phone because like you said something tasteful is very
[TS]
00:56:43
◼
►
very unadorned very subdued or whatever but some people want to be picking
[TS]
00:56:47
◼
►
rhinestone encrusted so there better be a way for me to take a pink rhinestones
[TS]
00:56:51
◼
►
and shove them all over the Apple iWatch otherwise I'm not wearing that thing is
[TS]
00:56:54
◼
►
it looks just so boring and ugly and looks like a techno babble and mind me
[TS]
00:56:57
◼
►
to have rhinestones Euless right john I cannot wait to see you with your pink
[TS]
00:57:02
◼
►
rhinestone encrusted watch I am extremely excited to go great with
[TS]
00:57:08
◼
►
Motorola clamshell phone now with color screen
[TS]
00:57:14
◼
►
have no idea three nerds talk about fashion that never lets you earn XP
[TS]
00:57:24
◼
►
alright our next month sir it they need no introduction but the sad thing is
[TS]
00:57:32
◼
►
that when applied all because there are still people out there who have not
[TS]
00:57:34
◼
►
bought this yet it's over I don't know if it's pronounced Olver I say solver in
[TS]
00:57:40
◼
►
my head but I salsa dr. Gina my head so I had not always right in its sole verso
[TS]
00:57:46
◼
►
at sou lve are and what this is this is an app for the Mac iPhone and iPad and
[TS]
00:57:53
◼
►
they told me to just wing it is they knew that I'm a massive fan of this so
[TS]
00:57:57
◼
►
they don't even give me a script solver is basically a hybrid between a
[TS]
00:58:04
◼
►
calculator a notepad and a spreadsheet if you can kind of thing I've done if
[TS]
00:58:09
◼
►
you search my site for silver you'll see a post about ten times over the years it
[TS]
00:58:15
◼
►
my god you have to basically if I'm working I have this happen but I have an
[TS]
00:58:20
◼
►
open now even for a pocket I have always have it open what I suggest you do down
[TS]
00:58:26
◼
►
the SAP I'm pretty sure there's a trial didn't even tell me that up I'm pretty
[TS]
00:58:31
◼
►
sure yes there is a trial download the app give it a shot
[TS]
00:58:37
◼
►
what you want to do is just once you once you install this app even just the
[TS]
00:58:42
◼
►
trial just hi calculator if you have in your Dock take out your doctor never
[TS]
00:58:46
◼
►
launched calculator again and I suggest trying on the Mac first that's really my
[TS]
00:58:50
◼
►
peanuts were used the most that's where the best try it out instead of
[TS]
00:58:55
◼
►
calculator and anytime you're anytime you would try to figure out some little
[TS]
00:59:00
◼
►
computation type into a scratched silver document instead and once you start
[TS]
00:59:06
◼
►
using it for like a day you will vary
[TS]
00:59:08
◼
►
you'll instantly realize oh my God why have I been using stupid calculator apps
[TS]
00:59:13
◼
►
besides this all these years like why have I why am i taking so long to find
[TS]
00:59:18
◼
►
this out it's basically a scratch pad for numbers so ever since I started
[TS]
00:59:25
◼
►
using this I don't know if 2005 or something that they've been around
[TS]
00:59:28
◼
►
forever sorry to see it forever ago and ever since I started using it I I hardly
[TS]
00:59:34
◼
►
ever use spreadsheet anymore and I never used anymore it is and it's for
[TS]
00:59:40
◼
►
programmers for people who were just doing simple calculations basically if
[TS]
00:59:44
◼
►
you're the kind of person who has ever launched the calculator app on your
[TS]
00:59:47
◼
►
computer you can probably meet you can probably use this benefit from it so
[TS]
00:59:52
◼
►
called solver sou lber is 20 bucks in the Mac App Store or directly from their
[TS]
00:59:57
◼
►
site they also had some volume license discounts you can get for instance day
[TS]
01:00:02
◼
►
for a for computer household pack for only 25 bucks volume licenses this is
[TS]
01:00:09
◼
►
the kind of thing like if I was running a business with employees which I guess
[TS]
01:00:12
◼
►
I want to Buyi apparently hate doing that but if I was running a business
[TS]
01:00:15
◼
►
with employees I would buy one of these for every employee and just have it just
[TS]
01:00:19
◼
►
hiked a clear on the computers there some kind of like groupId policy and put
[TS]
01:00:23
◼
►
this on their instead really it's that good so they also have for iOS now use a
[TS]
01:00:29
◼
►
friend you know I will say is a format more but an Iowa State really great
[TS]
01:00:34
◼
►
first of all on the iPad there is no built-in calculator from Apple so easy
[TS]
01:00:39
◼
►
to install something if you have any calculator
[TS]
01:00:42
◼
►
install this it's awesome for lots of different things it's all and it does
[TS]
01:00:46
◼
►
formulas it does very you can use variables a few simple logic and use
[TS]
01:00:50
◼
►
labels I mean it's really an extremely high function application for for doing
[TS]
01:00:56
◼
►
any kind of in a number scratchpad work it's it's just so good anything anything
[TS]
01:01:01
◼
►
that you would otherwise use a simple spreadsheet for a call me figure out you
[TS]
01:01:05
◼
►
know what my s3 costs are going to be this month my bandwidth like I just you
[TS]
01:01:09
◼
►
saw it so it's just so perfect for this so anyway
[TS]
01:01:13
◼
►
25 bucks for iPad it's three bucks for iPhone I even use it going on that I
[TS]
01:01:18
◼
►
even use it as a like a scoreboard when I'm playing games in real life like if
[TS]
01:01:23
◼
►
you're playing like 500 rummy with people planning kinda like table game
[TS]
01:01:27
◼
►
it's only keep score between rounds I taking this offer every person will have
[TS]
01:01:31
◼
►
a line label but their initials or name and I'll just do score + and every
[TS]
01:01:36
◼
►
single time those around
[TS]
01:01:37
◼
►
one of their name you can always see you can only see what everyones total is
[TS]
01:01:41
◼
►
what each round was before that there's just so many uses for this app I use it
[TS]
01:01:45
◼
►
constantly go get silver please for the love of all that is good girl gets over
[TS]
01:01:50
◼
►
it is that good you need you need this app it's by qualia and its I'm going to
[TS]
01:01:55
◼
►
try to spell it put in the show notes it so quickly I dot com slash silver sou
[TS]
01:01:59
◼
►
lber or find it in the Mac App Store or the iOS App Store thanks to solver for
[TS]
01:02:04
◼
►
sponsor so not to pile on at all but I solvers over whatever it's called is one
[TS]
01:02:10
◼
►
of the few apps that I triple dipped in other words I'd to pay on all three
[TS]
01:02:15
◼
►
platforms and I didn't feel bad about it because it really is that good and the
[TS]
01:02:19
◼
►
other thing that I wanted to point out is that you know how a lot of people
[TS]
01:02:23
◼
►
ourselves included have complained and moaned about how when you're building a
[TS]
01:02:26
◼
►
calculator app for a computer you don't really in market you wrote a post about
[TS]
01:02:31
◼
►
this I think you don't want to be encumbered by what's what what physical
[TS]
01:02:36
◼
►
and solvers over whatever is a great midway between a spreadsheet and a
[TS]
01:02:42
◼
►
calculator and they were able to do that because they trucked out all the Crofton
[TS]
01:02:45
◼
►
old stuff from the physical world and just made something that's really great
[TS]
01:02:49
◼
►
to Computerworld now that I think of it I just totally stole a blog post in my
[TS]
01:02:53
◼
►
blog post but yeah you know it's like i believe i believe i called overdoing the
[TS]
01:02:56
◼
►
interface metaphor and the idea if this is like back before most secure more
[TS]
01:03:00
◼
►
debates but the idea was like you know if you make it clear you don't want to
[TS]
01:03:04
◼
►
bring over like a big rid of buttons that you have to click on and then won a
[TS]
01:03:08
◼
►
single line display like that stupid computers can do so much more than that
[TS]
01:03:13
◼
►
and if you could let them know and so solver is it's a calculator app that was
[TS]
01:03:19
◼
►
clearly designed for computers and not designed to try to mimic what old
[TS]
01:03:24
◼
►
calculators used to be it was designed for what computers can actually do and
[TS]
01:03:27
◼
►
do well and you know it's also it's a it's a document based app on the Mac
[TS]
01:03:33
◼
►
and I don't know if the iOS versions are documented I'm pretty sure they are and
[TS]
01:03:39
◼
►
what that means is on the mag yet all of the line and bottom line you know
[TS]
01:03:43
◼
►
autosave inversion support and use iCloud to sync everything and it
[TS]
01:03:47
◼
►
actually works to my laptop my computer it's great really it's just a fantastic
[TS]
01:03:53
◼
►
app and and and I and the guys even told me that you can probably sell out there
[TS]
01:03:58
◼
►
on the weekend I i've basically devoted every chance I get over the last few
[TS]
01:04:03
◼
►
years to talk about as a devoted to trying to convince the world please for
[TS]
01:04:07
◼
►
the love of God just use this app it trust me it is that good and I mean even
[TS]
01:04:11
◼
►
like when when the Mac App Store came out I bought it even already owned it I
[TS]
01:04:16
◼
►
bought the Mac App Store adjust to a give them more money and be have a quick
[TS]
01:04:19
◼
►
way to install after any reinstall or any other computer that I own it it
[TS]
01:04:24
◼
►
really is that good I can pick you guys that long for the skewered to come up
[TS]
01:04:28
◼
►
with you know the calculator to see you more than as this is to the opposite of
[TS]
01:04:35
◼
►
that yet it also because I pronounce itself her like that better
[TS]
01:04:40
◼
►
the other thing is that the reason I use this app all the time and I still as I
[TS]
01:04:45
◼
►
actually use the dashboard widget of another like
[TS]
01:04:48
◼
►
occasionally but I also have solver open ultimately I just could have her
[TS]
01:04:52
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launching Skype because I want to free up some memories make sure escapist
[TS]
01:04:56
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feel-good is that this thing also does the stuff that you might find yourself
[TS]
01:05:00
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typing into Google for and I use it to do math in a lazy way like i right
[TS]
01:05:05
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27 as a percentage of 359 right back into solving it gives you the answer you
[TS]
01:05:11
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could do that math yourself we all know basic algebra you can do division
[TS]
01:05:13
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multiplication figure it out but the division wrong with that I put the the
[TS]
01:05:18
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wrong thing at the right place whatever you can do
[TS]
01:05:20
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5300 bites squared in kilobytes and it will do the convergence for you and give
[TS]
01:05:25
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you don't like black the thing I like about it is that you can write in a sink
[TS]
01:05:32
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single English sentence that expresses what you wanna know it will just give
[TS]
01:05:36
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you the answer of it
[TS]
01:05:37
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and I find it faster to go to solve them to go to search box and type these
[TS]
01:05:41
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things it's a native app it's all right there it's all running already and it's
[TS]
01:05:44
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it's just a text box is great and i think is the one apple iphone auto save
[TS]
01:05:49
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the most satisfying because I before autosave I didn't like the fact that I
[TS]
01:05:53
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had too little modified died and I would quit asked me to save and I was like
[TS]
01:05:56
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just to save everything all time I know it does it's fantastic really I mean
[TS]
01:06:01
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it's it's hard to describe how good it is in just one at-bat which is why this
[TS]
01:06:05
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is taking so long but believe me you gotta you gotta try this admits it's so
[TS]
01:06:09
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good of the people who develop its really nice guys have talked to them a
[TS]
01:06:12
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lot over the last five years or so and you just want to support that end and
[TS]
01:06:18
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they they're always putting updates to to fix any problems come up on sleep
[TS]
01:06:22
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I've really ever seen a problem I mean it's it's just so good it's one of those
[TS]
01:06:26
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apps that you know it's it's like like your text editor of choice is absolute
[TS]
01:06:30
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you can look at whatever you spent on this and say I have a distance help me
[TS]
01:06:34
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make so much more money than whatever it costs like it this is so worth the
[TS]
01:06:38
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minimum price I paid for it once years ago because it just it's that important
[TS]
01:06:43
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to what I do it so let us continue to talk about this fantastic app the rest
[TS]
01:06:50
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of the show in terms of timely topics the only one I've got left is to be a
[TS]
01:06:55
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BDC but I haven't had a proper think about what predictions I wanna be wrong
[TS]
01:06:59
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about so is there anything that you too wanted to bring up that's coming up yeah
[TS]
01:07:06
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we've only got next week should be our predictions show but I didn't want to do
[TS]
01:07:11
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that today but can if we have to and I and I'll be even more wrong if we do it
[TS]
01:07:14
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today I don't know if I'm ready but especially to the predictions show right
[TS]
01:07:18
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before it is it then we have the highest chance of being right
[TS]
01:07:22
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cheating to wait for all the while honestly do you think and if you win
[TS]
01:07:27
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this week and next week with putting up but our knowledge of it might be
[TS]
01:07:31
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something like all the obvious things that are like in the invitation but the
[TS]
01:07:35
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new version of Iowa smugglers den who has great you know like but we wanna
[TS]
01:07:40
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know what else is there anything else like what are the features 27 screenshot
[TS]
01:07:46
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somewhere you know some blurry
[TS]
01:07:48
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image of has done notebooks yeah it is an hour that is gonna be announced
[TS]
01:07:53
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they're going to have a little new bad yet we walk out of the macros did not
[TS]
01:07:58
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important but those details will be clear by next week as well
[TS]
01:08:06
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MacBook Pro updates with Jenna would at least mention but at least want like a
[TS]
01:08:09
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late slide Phil Schiller mention ya know what I mean like they spent a lot of
[TS]
01:08:15
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time on the new revenues last year and granted that was like oh it's the first
[TS]
01:08:18
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Briton but certainly it's worth something
[TS]
01:08:21
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some slides showing how much faster and lower power there another great update
[TS]
01:08:26
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to our notebook line had a large macros hardware they can be in the clear
[TS]
01:08:32
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acrylic tube outside and you know they just bought an old Mac Pro in there and
[TS]
01:08:38
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say we've got around it you know they should do they stick it on Mac Pro and
[TS]
01:08:42
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slap a new sticker on the side here that I think I I think we're gonna I guess is
[TS]
01:08:49
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becoming predictions anyway I think we're gonna see is mostly the focusing
[TS]
01:08:54
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on iOS 7 but I'm actually really curious to see what we learn about Mac OS 10.9
[TS]
01:09:01
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if they keep with their pattern of cab modifier cat this is this comes up as
[TS]
01:09:06
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cat again then 44 releases a lot of fat cat and so either the democrats or ever
[TS]
01:09:18
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got out of a new can I have been since since like last year for a long time
[TS]
01:09:23
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like I have class to give a name for the thing I put in my notes and mine is
[TS]
01:09:29
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called links LyX not that I think that's what the cat name is going to be but
[TS]
01:09:33
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when I asked my brain well brain you have to type in something else to be a
[TS]
01:09:36
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placeholder for 10.9 and I don't want to write 10.9 I wrote in links cause I
[TS]
01:09:40
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can't think of another castellanos of BST the cat names are done which I'm
[TS]
01:09:45
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perfectly fine with good can happen and I'm all for horror my brain says links
[TS]
01:09:50
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so I have no idea what they're gonna have heard nothing but what's the
[TS]
01:09:54
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modifier gonna be there
[TS]
01:09:56
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graphical links no links to this is another reason that links won't be the
[TS]
01:10:06
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name right but I'm happy to be done with cats will do you think there may be a
[TS]
01:10:11
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ten-point ends maybe they won't be a modifier cafe this will change the
[TS]
01:10:15
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naming convention
[TS]
01:10:17
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point I think they'll do well I think like to go to something where you like
[TS]
01:10:25
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all this is not ten it's like this one goes to 11 likely ever you want to do
[TS]
01:10:28
◼
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some sort of thing like that you can't just do that as a marketing push there
[TS]
01:10:32
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has to be something to go along that I don't see any kind of change that's that
[TS]
01:10:35
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radical in the ten point in time for like 10 point 10 should be the modifier
[TS]
01:10:42
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can release of whatever the hell they have cooked up for this thing but put
[TS]
01:10:45
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out something for release is definitely a pattern but they break the bottom of
[TS]
01:10:49
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that if you like it so yeah I mean obviously for obvious reasons I'm very
[TS]
01:10:53
◼
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interested in what's going on there and I'm less interested in what's going on
[TS]
01:10:55
◼
►
and I was and I'm sure I will be by far the more dominant focus on the news and
[TS]
01:11:00
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I'm not expecting anything earth-shattering out of 10.9 but the
[TS]
01:11:03
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question is what the hell is yeah that's like I'm really curious to see like what
[TS]
01:11:07
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in the name of course which is very interesting but but what if they like
[TS]
01:11:12
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what will 10.9 be 4444 marketing first of all a global market about the
[TS]
01:11:17
◼
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features of it and then you know but there be anything interesting for
[TS]
01:11:20
◼
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developers will there be substantial improvements to the core in any in any
[TS]
01:11:25
◼
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significant way like you know what what is there to do and it's only been a year
[TS]
01:11:28
◼
►
since mountain lion so you know now they're on the shorter cycle so is not
[TS]
01:11:32
◼
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gonna be like it's not going to be a massive rewrite of anything well this
[TS]
01:11:36
◼
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plenty to do but it might be most interesting question is given how much
[TS]
01:11:40
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attention
[TS]
01:11:42
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wants to focus on what they can't do everything what things that they
[TS]
01:11:46
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prioritize you know like is that will sort of give you an idea of what they
[TS]
01:11:50
◼
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feel is important to do they just do things that they would have had to do
[TS]
01:11:53
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anyway because they're changes to the car as the benefit most most of us is
[TS]
01:11:56
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like you know with my mouth line they almost entirely focused on things that
[TS]
01:12:03
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bring together the mental space
[TS]
01:12:06
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of the Mac and iOS in terms of making the application look a certain way about
[TS]
01:12:10
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iCloud integration like trying to make it so hey you've use your iPhone or iPad
[TS]
01:12:15
◼
►
this Mac is not all that different take a look look at the Contacts app see how
[TS]
01:12:20
◼
►
it's kind of the same stuff like that
[TS]
01:12:21
◼
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autosave hate onto savings on iOS and to varying degrees of success but that was
[TS]
01:12:26
◼
►
where they are putting their energy and they weren't for example putting it into
[TS]
01:12:28
◼
►
a new file system or make him the USPS to improving the virtual memory system
[TS]
01:12:35
◼
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changing out the kernel to like all sorts of nitty-gritty things that we
[TS]
01:12:39
◼
►
totally interesting to someone like me but that's not getting any bank for the
[TS]
01:12:43
◼
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bucket at like don't spend all your time working on that instead spending time
[TS]
01:12:47
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with his other areas so they did that with Lyon and they start of repented a
[TS]
01:12:52
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little bit mountain lion to say where they had overreached and sort of shore
[TS]
01:12:56
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things up then put a third panel into the stupid book metaphor app like well a
[TS]
01:12:59
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book and have three parts rain but then one of them has to be half no one has to
[TS]
01:13:04
◼
►
be twenty-five 25 percent in any way do they keep doing that
[TS]
01:13:10
◼
►
where do they constitute a new area this time and like fusion drive would have
[TS]
01:13:14
◼
►
been an obvious thing that they are to be released at like fusion drive misty
[TS]
01:13:18
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mountain lion I feel like they wanted to get into that screw driver it's not at i
[TS]
01:13:24
◼
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doing I was really just appear suddenly with some new iMacs and stuff that was
[TS]
01:13:27
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also a good way to sell hardware
[TS]
01:13:29
◼
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you know like like the way Syria was tied to the fore s you know that was a
[TS]
01:13:33
◼
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good way to say even though you can create it now on the command line nobody
[TS]
01:13:39
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►
really knows that there's no reason just utility and no one's doing it really
[TS]
01:13:43
◼
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except like super nerds like it for the most part like if you want the
[TS]
01:13:46
◼
►
combination of a very high speed and very high capacity you must buy a new
[TS]
01:13:50
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►
iMac Mac Mini well I know I give them a pass on that because unlike the serious
[TS]
01:13:57
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►
thing anything having to do with with low-level disk drive crap is really
[TS]
01:14:02
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sensitive to the specific mechanism
[TS]
01:14:04
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►
you know drivers and everything involved there to the point where I really
[TS]
01:14:07
◼
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believe that basically it's not that it won't work it's just that they didn't
[TS]
01:14:11
◼
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keep it in any configuration like the only had time and you know they like you
[TS]
01:14:15
◼
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aided in a specific configurations and it probably will work perfectly fine and
[TS]
01:14:18
◼
►
tons of other configurations like one of your SSD
[TS]
01:14:21
◼
►
does it doesn't support TRIM command has some other feature or end up trying to
[TS]
01:14:26
◼
►
some pathological cases they never tested for whatever so I don't I don't
[TS]
01:14:30
◼
►
blame them for being super conservative with the supported hardware there but
[TS]
01:14:33
◼
►
like they didn't hold it for the next release because they have the hardware
[TS]
01:14:36
◼
►
they want to ship they just didn't make that didn't make the OS that they wanted
[TS]
01:14:40
◼
►
to make in the WBC session they hinted that there was a thing that they would
[TS]
01:14:44
◼
►
like to talk about but can't and I was fusion drive right like it just missed
[TS]
01:14:48
◼
►
the release like I didn't it didn't get on the boat for that one and so they put
[TS]
01:14:51
◼
►
out a release but fusion drive would be an awesome 10.9 features they had an
[TS]
01:14:55
◼
►
outside NBC was like wow this is great features fusion drive but now that's
[TS]
01:15:01
◼
►
kind of spoiled but it already being out there I mean I'm sure the sessions on in
[TS]
01:15:05
◼
►
the support for all be expanded and blah blah blah but I can take some of the
[TS]
01:15:09
◼
►
wind out of its Alan and I turn to you file system thing like probably not the
[TS]
01:15:14
◼
►
Syrian Arab knows well in actually just got me thinking there's still a fair
[TS]
01:15:19
◼
►
amount of Max that are not have platter drives right cause which mention the
[TS]
01:15:24
◼
►
drive which is half platter well maybe more than half platter and also an SSD
[TS]
01:15:28
◼
►
but the most of the lower end max MacBooks and MacBook Pros the
[TS]
01:15:35
◼
►
non-revenue ones anyway they all still have plateaued rise by default rate so
[TS]
01:15:40
◼
►
the reason I bring this up as I wonder if and i'm looking mostly to John for
[TS]
01:15:45
◼
►
your two cents on this I wonder if the Mac line switches can if it can let's
[TS]
01:15:51
◼
►
assume it can and if it switches to all flash hard drives would that lead to
[TS]
01:15:56
◼
►
ease your choices and either creating or picking a new file system whereas right
[TS]
01:16:01
◼
►
now that kinda got a leg in two very different worlds where you have to
[TS]
01:16:05
◼
►
support both the comparatively old them slow platters as well as this brand new
[TS]
01:16:11
◼
►
well reasonably knew I should say flash system so if if if everything was flash
[TS]
01:16:18
◼
►
and that's all we need to worry about would that be easier and a corollary to
[TS]
01:16:23
◼
►
that would be would would I West jump to a different file system before the
[TS]
01:16:29
◼
►
windows because everything I was / is not gonna jumped off / like they're
[TS]
01:16:36
◼
►
stuck with spending drives for the foreseeable future
[TS]
01:16:39
◼
►
i'm saying some podcast about what the next assuming there are some macros or
[TS]
01:16:45
◼
►
Mac Pro like machines or something whatever you know what I'm talking about
[TS]
01:16:48
◼
►
I thought that those will be fierce and driving you won't have a choice he won't
[TS]
01:16:53
◼
►
be able to get it not as fierce drive you won't be able to get it appear as
[TS]
01:16:56
◼
►
deep as this story is too small you won't be able to get it without an SSD
[TS]
01:17:00
◼
►
like you're getting fusion drive period because that is there that is their
[TS]
01:17:03
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►
medium-term solution for make it faster but also that people start their
[TS]
01:17:08
◼
►
gigantic libraries of stuff and that's why they made it
[TS]
01:17:11
◼
►
adding the new no flash vs spinning disk what that that split is going to force
[TS]
01:17:18
◼
►
them to do if they ever get off their butts is used some foreign aid of
[TS]
01:17:22
◼
►
storage on the flash like there are lots of other systems out there to do this
[TS]
01:17:25
◼
►
type of thing you don't you don't fall sensor designed for spinning things with
[TS]
01:17:29
◼
►
her particular behaviour of like access time and sequential accesses faster than
[TS]
01:17:33
◼
►
random and seeks really kill you and like the whole file system is laid out
[TS]
01:17:36
◼
►
in such a way to minimize those things are hopefully laid out in a way to
[TS]
01:17:38
◼
►
minimize and all those things are either the opposite or just completely moved on
[TS]
01:17:43
◼
►
SSDs because their performance characteristics are different like
[TS]
01:17:46
◼
►
random access versus sequential access becomes less meaningful when you've got
[TS]
01:17:49
◼
►
a bunch of chips that you're dressing but they have their own particular
[TS]
01:17:52
◼
►
quirks or whatever so a filesystem layer on top of that is almost like me there
[TS]
01:17:57
◼
►
are lots of possums purpose Taylor 22 flash or whatever but Apple's the kind
[TS]
01:18:01
◼
►
of company who could use just you know raw access to them and I mean
[TS]
01:18:06
◼
►
particularly iOS devices like why not like everything is everything is already
[TS]
01:18:09
◼
►
there you still have to pry the same interface to be applications that the
[TS]
01:18:12
◼
►
complication for them but if they want to extract the maximum performance
[TS]
01:18:16
◼
►
lowest overhead from flash you don't need to go with the file system not only
[TS]
01:18:20
◼
►
just a thousand the misunderstanding dispute what we think of US four million
[TS]
01:18:24
◼
►
houses now you just need to continue to provide the same interface you know the
[TS]
01:18:28
◼
►
same driver interface to the higher levels of the OSI looks like a look at
[TS]
01:18:32
◼
►
it because all the FBI's expected like that but under the covers doesn't have
[TS]
01:18:36
◼
►
to be right so I think they probably won't even do that but you know the
[TS]
01:18:44
◼
►
reasons I think they have little to do with spinning disco / has to do with the
[TS]
01:18:48
◼
►
fact that each of us is really old and crappy in all the ways that I've listed
[TS]
01:18:51
◼
►
in my various articles complaining about this and if they come up with a new one
[TS]
01:18:56
◼
►
I don't think it will matter that its 200% Taylor 2 SSDs it'll be fine
[TS]
01:19:02
◼
►
like end up on the spinning disks and the probably also put it on the SSDs are
[TS]
01:19:06
◼
►
used for storage to make fusion drive out of them and hopefully we'll be happy
[TS]
01:19:14
◼
►
will find that not like you're not worried about staying to just use flash
[TS]
01:19:22
◼
►
but this is not here like the only the only market can get the big big money in
[TS]
01:19:27
◼
►
that one can hold as well as your iPhone I would like to 60 gigs or something and
[TS]
01:19:32
◼
►
actually does hold almost everything I have I don't like this I mean it's not
[TS]
01:19:36
◼
►
that's not an average person easily have my I feel terabyte drive usually I can't
[TS]
01:19:42
◼
►
my next computer cannot have a terabyte drives this man drugs that won't be big
[TS]
01:19:45
◼
►
enough right cause I just I'm not using them that much stuff it's just people
[TS]
01:19:52
◼
►
still can't afford a terrible tease and they won't be able to next year in there
[TS]
01:19:56
◼
►
are probably a few extra so for a long time we're gonna try to keep getting
[TS]
01:20:01
◼
►
bigger too and fusion drive by all accounts is amazing in terms of how it
[TS]
01:20:06
◼
►
makes it feel like it really is just an SSD but you still get all that storage
[TS]
01:20:09
◼
►
because people use his parents really are you know you do just had a small set
[TS]
01:20:14
◼
►
of files over and over again that's why I wonder if you know with Fusion Drive I
[TS]
01:20:19
◼
►
believe the one ship them externally 128 gigs right down the St portion yeah like
[TS]
01:20:24
◼
►
this and and and the point is like a four gig right before and then the rest
[TS]
01:20:30
◼
►
of it is roughly a hundred and twenty days worth of frequently accessed files
[TS]
01:20:35
◼
►
or access block storage
[TS]
01:20:37
◼
►
and you know if he if you think there's really not that much reason why they
[TS]
01:20:43
◼
►
couldn't also build that into a lot of laptops except costs and if the problem
[TS]
01:20:49
◼
►
is you know the retinas are already high priced items are already off / the
[TS]
01:20:53
◼
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retinas the spinning is not coming back to the but they could get a little bit
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01:20:58
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more life and nice performance boost if they would build in a little tiny 128
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01:21:04
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gig module into the non retina laptops that still exists the air would need
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01:21:09
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them so i guess im talk myself out of this is the air with there's already
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01:21:13
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other ones are all to see if they can if they can afford them are just it's just
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01:21:22
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the i mean they're all test applies finally got the iMac that's like why
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01:21:26
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would you even by big hunger thing on disk if it doesn't come with like a
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01:21:29
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terabyte of storage is like what I just get an errand hooking up to display
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01:21:34
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whatever and is the many would stop spending but also without and SSD in the
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01:21:38
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standings will probably go way to like it's really just a macro because like
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01:21:41
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you know the Big Basin you can put the big drives for people who have huge
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01:21:47
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amounts of data SSDs are still way too expensive for that and the spending just
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01:21:53
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keep getting bigger and cheaper and it's like what you're leaving money on the
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01:21:56
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table if you don't have a solution to let people take advantage of the cheap
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01:22:00
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storage solutions there waiting for them so they're they're going to use its
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01:22:03
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medium-term it's not it's not going to go away today if I'm going tomorrow it
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01:22:07
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will go away once you know once SSDs get big enough and cheap enough to serve as
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01:22:14
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the one and only complete main drive for a normal person as long as the size of
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01:22:20
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the pictures were taken with the cameras don't scale for the same rate that this
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01:22:25
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is a story all right with that let's wrap it up some good alright thanks a
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01:22:32
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lot to our two sponsors solver by aqueous software go to solve common /
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01:22:37
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silver in the show notes and oxygen for oxygen oxygen for cocoa from RAM object
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01:22:45
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software its oxygen
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01:22:47
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and you'll see get around objects software doc objects dot com slash
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01:22:52
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oxygen with an E on the end and use coupon code 80134 20% off thanks a lot
[TS]
01:22:59
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guys now the show they didn't even mean to begin accidental was accidental
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01:23:17
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it was accidental and you can show me know and I'll says that's Casey list and
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01:24:00
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yeah I agree and also I should add that graphic graphically I was the only
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01:24:14
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person who got that links I know it doesn't but I was built and installed
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01:24:23
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and I'm pissed when it doesn't come in like now they do not like you build it
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01:24:27
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yourself and doesn't come with SSL support and nothing W get now is cranky
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01:24:33
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about a cell certificates in the past like no significant challenge I know one
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01:24:39
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of the things like solver like when you get a new Mac I installed quick so
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01:24:42
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versatile of all the apps I need BBEdit and I also go in and stole W get Mikes
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01:24:47
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seriously who likes car like you have to you have to pass the capital o option to
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01:24:56
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do the one thing that's the common case like what good are the girls the false
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01:25:00
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just spewed the standard out that's terrible to fall so I installed W W at
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01:25:05
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the Curragh mine is capitulo but there is a show by taxpayers like everyone's
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01:25:14
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like stuck with Marco stuck the text me because this is what I got used to
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01:25:17
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writing you can never leave it's only like 70 years old still using text me
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01:25:21
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too and everyone else's you know it'll still be enough narrowly other neural
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01:25:27
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interface it's something like UNIX shell swear like I know so many people myself
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01:25:31
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included with whatever they like
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01:25:33
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learned when they first learn UNIX they've never leave it and it's carried
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01:25:36
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around with him forever hi I live in fear of a day of nothing to come the TSA
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01:25:40
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just my child because that's what I was a big one in 1993 it's like once you
[TS]
01:25:46
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learn what it's not is not really enough benefit to learn any other ones to make
[TS]
01:25:50
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it worth the learning curve but you know the one used keeps working very similar
[TS]
01:25:56
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abilities though it you know it's not like there's like a massive reason to
[TS]
01:25:59
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switch well as he's better sucks but you know
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01:26:02
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I think of changing like the SHR one of the like the super fancy modern like the
[TS]
01:26:08
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killing of hipster shells not really pisses in existence but they do have
[TS]
01:26:14
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lots of really making features but then I just think about the amount of time I
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01:26:17
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had to spend to recreate my preferred key bindings and environment so you know
[TS]
01:26:22
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but like to the past but seven years maybe ten years it work I have been I'm
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01:26:31
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always the only guy who does his best because like all the people who grew up
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01:26:34
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in the next generation like bashers the fault and they'll to smash and some
[TS]
01:26:39
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people on my show prompting you know they just export whenever you have
[TS]
01:26:47
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something different like that's not gonna work what are you doing what is
[TS]
01:26:49
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typing into my entire office like
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01:26:57
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protest plans or for putting instructions upper whatever I have to
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01:27:02
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translate everything everything too bad because I can't make it to the people
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01:27:06
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who don't really know you're next
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01:27:07
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you know I can't just tell them what to do I have to type out the exact command
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01:27:10
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and then I have to like start a little bag and one of my windows like just make
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01:27:13
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sure nothing type of stuff like that so it's like I'm speaking a foreign
[TS]
01:27:17
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language in the midst of all the people you know you could just convert to bash
[TS]
01:27:21
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that's terrible that the only reason to use bad because no one should ever do
[TS]
01:27:28
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any shell programming in C Si two TDs but why would have to shell programming
[TS]
01:27:33
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we are doing the show is it bad I presidency this one are still alive but
[TS]
01:27:39
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is it bad that I'm almost enjoying this part of the show more than the axles
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01:27:43
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this is all going in I hope that this topic for an actual show me things are
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01:27:51
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now down just yelling things
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