18: Aluminum-Colored Aluminum
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20 the accident car podcast four-minute sure pretty please
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we had a big week last week is a good week it was it was a huge week for for
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everybody for the show more John Siracusa for everybody who matters it
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was a big week it was aight I had such a great time at WBC and i know i speak for
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both you guys and saying that any was especially peculiar for me having kind
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of been that guy that hangs out with Marco and John for the last couple of
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years and now getting recognized occasionally it was the trickiest most
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flattering and an awesome thing that I don't even know what to make of it I'm
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still at processing yeah I told you that would happen when we started this
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podcast has told Casey look just so you know if you're on a podcast and people
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listen to it next year at WTC everyone is going to know who you are and sure
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enough that's exactly what happened people are coming up you know John and I
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you know people people have known who we were at the BBC for a few years a little
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bit but Casey oh my god he was the star everyone I love you on the show everyone
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was so thrilled nobody give a crap about us ever was so thrilled to meet Casey
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list that is a very flattering boldface lie but there everyone is excited but I
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think it was like Oh your case America and your jonbenet was extremely
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flattering and and many thanks for everyone who who had the guts to say hi
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I know we talked about it a couple days ago but it was still it was still
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extremely cool to to meet all of these people that I perhaps would have had the
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opportunity to meet other wise cuz we would have both been just faces in the
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crowd so many thanks for all you guys and gals that said hi and had nice
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things to say no less we only had a couple complained verbal complaints
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about neutral not consider that a moral victory I was impressed with anybody
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actually listen to neutral who come to us that at that time and we did have a
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few fans who really wanted to spring back yeah which which was also weird and
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the quickest I drove in three today it which generation was that ninety nice
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alright yeah it was it was really cool it was like my car + 10 15% it was fun
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new podcast by car sometime maybe I think anyone like that he'll now getting
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better pricing on the m3 is not your car + 15% it's not it's not but in the
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ballpark 3 these days I think a well-equipped wanna something like
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seventy or eighty right I mean I think it's likely the Seven News I don't know
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I never and I mean my car my car + 15% have been out now you're right my car +
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15% was not even your seventy
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talk about nerd nerdy stuff that's not cars what did you guys think it wud say
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let's start with mister Siracusa
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about this last time well be about a lot has happened since then ok fine we can
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we can ignore things in the notes the notes the actual market and largely
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ignoring the notes but I do have them up so with that in mind how we've never
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chrome up and you don't have your chrome jail John would you like to talk about
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any of the Metro details we've learned a little little macro follow up so we
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talked about it at length on the last show and their two things that I want
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talk about the first one is about this article I wrote a while ago called the
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case for a true Mac Pro successor and there was me arguing the point before we
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knew what the fate of the Mac Pro was that Apple should continue to push the
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envelope and desktop computer performance for all the same reasons
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that car manufacturers make these ridiculous cars that nobody by that are
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that are not practical and their costs way too much money and they lose money
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for the company's all because they want to push the limits of our technology
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performance and in the end
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deep deep down because the people who work at those companies love cars and
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that's why I make you know supercars are hello Karzai called them and so when the
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new Mac Pro was announced last week I thought I had addressed this unless we
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show but apparently not clearly enough to last me so is this is this a true
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macro successor
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does this could meet the criteria laid out in the case for a dramatic person
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says there are you still disappointed in the fact that last time I was saying how
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this doesn't quite look like it's a machine for me so on and so forth people
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like oh I don't see how this isn't a true Mac processor as well so to be
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clear and spell it out yes this is definitely a true Mac Pro successor it
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completely fits the mold of you know the supercar type things it's it's
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ridiculous it's crazy it does not look like a normal computer we don't know the
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price yet but I assume it's going to be really expensive certainly more
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expensive than the other things there it has compromises that most people
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wouldn't you know expect like the dual GPU that are going to big honkin GPUs
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that maybe everybody doesn't need but at the same time it doesn't have any
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internal spinning disk storage but it's kind of like a super car that has like
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900 horsepower but a truck that fits one little tiny bag and it right and I'm
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hoping I'm assuming Apple hopes that they sell way more pros than people sell
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their top and supercars but this computer despite or perhaps because of
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the fact that it doesn't satisfy all the practical needs of various provision
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stuff definitely fits the bill so despite the fact that I was disappointed
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in the last week for various personal reasons as I thought I expressing last
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show i'm i'm happy that Apple continues to innovate use
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shelters part in this area and to continue to chase the high and the
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second thing about the Mac Pro is that my opinion of it has softened a little
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bit from my own personal use since last week's episode and it since then I've
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learned our backs have been reminded I should have no I didn't think of this
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last week that the gaming performance thing that this really been holding back
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to spend all this money on this machine and compromises with no internal storage
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and everything and I'm gonna get a machine that's not going to fill one of
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my main criteria which is to be able to play PC Mac games really really well
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because it's got these pro GB using them and to people who aren't familiar with
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that the market or maybe people who are familiar with and I was that sounds
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crazy but like all these are super high and GPUs is not great for gaming
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gonna be you know like they're just like $2000 GPUs and shouldn't you be awesome
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game performance on this and if you look at like Windows benchmarks and stuff for
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his pro GPUs are you feel like adding 3d programs and they test Windows games on
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the gaming performance issue appears this terrible news how can I spend $1500
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on a video card and get terrible game performance and the answer is that the
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drivers the drivers are made to run or AutoCAD or whatever other programs and
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the figures for professional design and those programs demand precision and
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repeatability and reliability they don't demand all in all sorts of the
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performance tricks the game GPUs you so you'll see a GPA of the cost three times
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as much as another one not promise wanna game and on the PC side on Windows you
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when you buy one of those high and GPUs you get the special you know certified
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OpenGL drivers to be used with whatever software you bought it works and when
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you buy just like a gaming video card even a super high ranking you got a
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totally different driver and that one is optimized to make sure you get really
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high frame rates in Crysis 3 or whatever because they too in the driver for that
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cheating is a und OpenGL spectra says response to do this and that in terms of
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like line precision NDLEA saying or what
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occlusion or whatever but we found that in this game we can detect when this
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game is running that some of the old days they would detect which specific
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game is running in and perform some opposition to the new wouldn't cause any
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noticeable graphical glitch in that game just to get more performance out of it
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and that's why I was disappointed all-pro GPUs that means crappy game
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performance like the worst of both worlds expensive video hardware in
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crappy game performance but on the Mac that is not the case I'm going back
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historically Apple has shipped that use the same driver for the pro cards and a
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non-pro cards and in the past that's meant that Apple's game performance
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sucked equally across all the GPUs because they always optimize the drivers
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for correctness there it's ok let's do exactly what they open just access and
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correct mister I'm worried about speed later all tied to read it and so on so
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forth but over the past summer releases starting at 10.7 Apple has really tuned
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their video drivers to actually a decent performance out of games for working
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with companies like valve and stuff to do all those cheeky little things you
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can do to make it performs better but at the same time those same drivers were
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also driving their high-end cars so it's my expectation when I get this new Mac
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Pro which i think im going to get now it's going to use the exact same drivers
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as a macro that had a high-end Radeon like a previous generation macro like
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it's not going to be a special slow down
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high-precision driver just these things are going to use the exact same drivers
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again video card with you and that means it should have pretty darn good game for
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me at least as good as you know as it would have had a big game car now
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doesn't quite help me that much unless Apple also the drivers boot camp so that
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if I reboot into Windows I don't want to be forced to use like the windows slow
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drivers from this project or whatever but just having to use a Mac gaming
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performance on the thing that makes me feel better so I i think im definitely
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getting one of these genes now I have to ask for your priorities as you know high
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performance but also significant gaming now that we know what the compromises
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are for the next Mac Pro least we know we know most of them I think why not a
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high-end iMac
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video cards on those things are there not desktop some of them might be his
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laptop GPUs but now they are actually pretty good these days I mean it's not
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like a $400 desktop card but could there not powerful and they're not replaceable
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so I couldn't even upgrade them down at the gym user in the neck profile by many
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ways but with the with the very fastest GPU the senate so that I can use it for
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five years or whatever and at the end of his five years or so because like I
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bought the highest and non pro video card that I can get with my current Mac
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Pro and to this day I can still play modern games on it the full resolution
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of ice cream with the settings are normally given up on high
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so I just wanna get mileage of the card you know and that would be the energy
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tea yeah but think of it game-by-game a reason why I'm the wrong person to ask
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but I am I'm surprised that he is now like what five years old I'm I'm
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surprised given the pace of a video card innovation I'm surprised that you can
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still do that with a five-year-old I can't play the very latest games I'm not
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playing the very latest on portal 2 came out I could play it just find full frame
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rate for resolution anti-aliasing everything alright and that was only a
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couple of years ago the most recent game I played was walking dead which is not a
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graphically intensive game but it ran fine Diablo 3 when I came out ran fine I
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mean this is all going to be impaired by what I hope will be my retina screen
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online night bro right so than that video card maybe won't last quite as
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long because I don't know how many games will take advantage of their writing a
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resolution going forward but that's what I want to especially in a machine where
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it's not replaceable I get the most mileage so wouldn't want to buy
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something that's you know ok performance like tommy said anything about is gonna
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be 500 duty right but I wouldn't want to buy an iMac with a sort of mediocre
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desktop GPU is not too much of the year ended last me three or four years and
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then you know I would have to not play PC games anymore think about upgrading
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its in a special counsel a bar in IMAX screen over the last 35 years easy
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because I would probably hold out for an iMac right and there would be like I
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don't get rid of the screen the only things wrong with this machine is this
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stupid GPU that I can't replace you know so better to get a machine where
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everything is maxed out too ridiculous degree and then the whole machine will
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age sort of together right so I had a thought about the displays and a lot of
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the scuttlebutt aw BDC was Jesus didn't release and retina display for the Mac
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Pro I mean they they made some hand wavy talk over this supports for k screens by
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three of them in fact from a mistaken and but they never renounced an actual
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Apple display and one of the things that occurred to me when the three of us for
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dinner one night was if the Mac Pro is this black
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I believe its aluminum anodized aluminum whatever it is it's black so if they
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release a Retina display of Apple releases a Retina Display is that also
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going to be black in this is the first time that we have not aluminum coloured
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aluminium aluminium devices from Apple that our computers I should say in a
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long time that are injured iPods right right that displays are anti-black
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though like the part you can see when you're sitting in front of the foot
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Silverbell like they've already changed the surface of the things to be black
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like the frame around this time not alter egos edge-to-edge alright well not
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a mile high res MacBook Pros I mean your point is still like the external ones
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they changed the extra monitors to be to be black when they're facing you with
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exceptional the foot and I think that still matches with the black computer
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you know I'm thinking I don't think that clashes I think that's their neutral
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tones so I notice place then i dont no I mean they haven't decided what they can
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do have decided pricing I mean well my theory is and I don't forget whether
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such as last week or not that it's it's interesting that has well is out for
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laptops but they only mention the MacBook Airs and the only updated
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there's so much theory is sometime later this year in quotes probably alongside
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the Mac Pro launch they will potentially also launched new Retina MacBook Pros
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with has well with the Honorable to and alongside those they will launch retina
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displays and only then the new Mac Pro and the new house bill retina MacBook
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Pros will be able to drive them to you know if that that's a possibility has
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well and chipset support Thunderbolt to thunderbolts who from what I know which
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you know I think the best person to ask you this would be an awesome p but I'm
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sorry for the pronunciation if I got that wrong with you probably got at
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least some part of it I believe that the Thunderball to chip or chipset or or
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whatever it is that does it is separate from the main motherboard chipset ends
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and then
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can be installed or integrated into any modern Intel board I think says it does
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I suppose that's enough to know the dates and that I remember vividly
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remember the code names of the two different chipsets I think only member
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of the not the current one but the next next 1000 region something but any right
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to die think that's the next next one next one is something else Ridge anyway
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that is a reasonable reason why they those things could have been delayed
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that they're gonna run Thunderball too but it's a weird that they didn't get
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any mention at all and end at those chips are ready like any other
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explanation is maybe the Intel can deliver the CPUs in volume that that's
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possible that's certainly a more boring explanation for for the delay doesn't
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use the same thing that Google uses the ultra low-power directors big package
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thing which is totally different and apparently is enough of those to say hey
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the MacBook Air shipping today right and actually I would expect those would be
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like the better be in part because those are the ones that can run at super low
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voltages right I mean like you would think they can deliver those that can
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probably deliver the big ones thanks I think the recall Thunderbolt to ship
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that thing could be the delay our competitors have excess inventory of the
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retina MacBook Pros they want to get rid of her something or they're just holding
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it back until they can launch the Mac Pro which is at least Q-three cause the
[TS]
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Mac Pro CPUs aren't out yet and so if they can do like a big bro lunch where
[TS]
00:16:37
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they they satisfy all the pros ones with a Mac Pro new Retina MacBook Pros and a
[TS]
00:16:42
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Retina display that would be a nice little event and you know maybe they
[TS]
00:16:46
◼
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coincided with a minor update to you know final cut ten or something like
[TS]
00:16:51
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something like that it would it would make sense to to combine those timers
[TS]
00:16:55
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into you know stick to coalesce those times into one thing that holds at home
[TS]
00:17:01
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Mac Pro announcement was just really weird to me is acknowledged to be weird
[TS]
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in the Keno like we normally don't do this like you normally don't do this is
[TS]
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really off in the distance but we know that people are going to freak out if we
[TS]
00:17:14
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don't say anything about it you know it's it's almost as if like last year W
[TS]
00:17:18
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ABC they said I know you're awake for Mac Pro now
[TS]
00:17:20
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and he hears these ones that aren't really that new but trust us next year
[TS]
00:17:25
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we'll have a good one like him in the kind of did that by having a public
[TS]
00:17:28
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statement or another public statement an email response from Tim Cook saying oh
[TS]
00:17:31
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yeah next year the nice but like renouncing products it's just crazy and
[TS]
00:17:36
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I guess that did it for damage control because they didn't we already come out
[TS]
00:17:39
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and that's why none of us expected impact on us when we were joking about
[TS]
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it feels like we knew it couldn't possibly be ready because we knew what
[TS]
00:17:46
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kind of CPUs it would have to use and those aren't ready to turn up those
[TS]
00:17:49
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aren't ready but what we're gonna show anyway here it is again but for a while
[TS]
00:17:54
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we won't even tell you monitor smartphone pricing but it's here it's
[TS]
00:17:59
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shaped like a garbage cans coming I think you could point to QRS in the
[TS]
00:18:05
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chatroom said aperture for maybe something to consider here the new Mac
[TS]
00:18:12
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Pro has this pretty lopsided design where it has only one CPU socket so it
[TS]
00:18:19
◼
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had it can get a good amount of CPU power in there but then it has this
[TS]
00:18:22
◼
►
insane amount of GPU power at the seams from from the word in their views and
[TS]
00:18:28
◼
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and and what's on their site it seems as though the dual GPU setup is not
[TS]
00:18:32
◼
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optional that it looks like all the Magpies will come with the same GPU set
[TS]
00:18:36
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up and if that's the case and I and obviously that's that's gonna have
[TS]
00:18:41
◼
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potential cost implications but there is a really lopsided power balance of you
[TS]
00:18:47
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get some CPU power but you really want to buy this thing for the GPUs and
[TS]
00:18:51
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what's interesting you know I see no I seen a few places report that only one
[TS]
00:18:57
◼
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of the GPUs is going to be used to drive displays and that the other one is going
[TS]
00:19:04
◼
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to be used exclusively for OpenCL type computations and so you're gonna have
[TS]
00:19:10
◼
►
this ridiculous amount of power that today only a few apps really make any
[TS]
00:19:15
◼
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good use of right I mean I don't think it's very widely supported yet and so
[TS]
00:19:19
◼
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maybe Apple's pro apps are gonna be substantially
[TS]
00:19:24
◼
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shifted over to put a lot of work into OpenCL maybe you know more than they
[TS]
00:19:28
◼
►
already are and I think they're already doing some
[TS]
00:19:31
◼
►
a majority is the GPUs like crazy and it's not so much that one GB was
[TS]
00:19:36
◼
►
dedicated to OpenCL it's that only one GPU is connected up to the Thunderbolt
[TS]
00:19:40
◼
►
ports so what's it like this are both available for OpenCL like you could see
[TS]
00:19:46
◼
►
both of those GPUs is available as you know whenever they call them like you
[TS]
00:19:50
◼
►
know computing resources you see one G one CPU and GPU you can use both of the
[TS]
00:19:55
◼
►
missiles that only one of them is connected only one of them has placed
[TS]
00:19:58
◼
►
you can plug in a display so the other one is never going to drive a display
[TS]
00:20:01
◼
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but even when one is driving display you could run OpenCL stuff on both of them
[TS]
00:20:06
◼
►
right okay and what's interesting about that is that now you have this this this
[TS]
00:20:12
◼
►
Mac Pro that for other reasons it probably is going to be a pretty bad
[TS]
00:20:17
◼
►
deal like it's probably not gonna be a great value for the fourth CPU
[TS]
00:20:20
◼
►
performance it's not going to be a great value for its RAM sealing the universe
[TS]
00:20:23
◼
►
all these different things you know I speak the same to cost like three or
[TS]
00:20:26
◼
►
four thousand bucks base and it but if they if if Pro users are using these
[TS]
00:20:32
◼
►
certain software packages that make really great use of OpenCL then this
[TS]
00:20:38
◼
►
machine is gonna pull away the entire rest of the Mac lineup is so much
[TS]
00:20:43
◼
►
well I think about what those people would have to pay before like that
[TS]
00:20:46
◼
►
during the lunchtime demo with your pics are up their program and saying how
[TS]
00:20:51
◼
►
great it was alright if he wanted to get the equivalent GPU power and another
[TS]
00:20:54
◼
►
machine like even to Sakura Mac Pro it would probably cost him the price of a
[TS]
00:20:59
◼
►
new Mac Pro just about the video cards because there's a ridiculous like $3500
[TS]
00:21:03
◼
►
for the video card and that's that's nothing on the Mac Pro
[TS]
00:21:07
◼
►
I was thinking about pricing yet we do this at Dr wave this week where we both
[TS]
00:21:11
◼
►
came out of the market when I came out of the keynote we've all said like 2999
[TS]
00:21:19
◼
►
$999 was our guest for the base price of thing but now I think I've changed and I
[TS]
00:21:25
◼
►
think they could hit 2504 the lowest I was saying that I think the way they
[TS]
00:21:30
◼
►
could do that is the AMD FirePro GP-one line comes in a lot of different sizes
[TS]
00:21:35
◼
►
and if they if Apple decides to offer anything other than the super duper high
[TS]
00:21:40
◼
►
and one that they could reduce the price lobby whenever
[TS]
00:21:44
◼
►
yeltsin there is relatively cheap like this not as many moving parts just one
[TS]
00:21:48
◼
►
Intel CPU with that cuts like 500 bucks off the price right there which is nice
[TS]
00:21:51
◼
►
I was gonna have a crazy margins and their stupid pci-express SSD thing I'm
[TS]
00:21:56
◼
►
sure whatever the RAM handling and if they can get you know the quote-unquote
[TS]
00:22:01
◼
►
crappy fire perot GPUs in there with much much less VRAM set of the maximum I
[TS]
00:22:07
◼
►
26 gigs each sixties each success combined for 16 GB Hermes and again
[TS]
00:22:13
◼
►
gaming video cards this point have two gigabytes of urine like the most
[TS]
00:22:16
◼
►
expensive game cards of 60 each re no its not gonna ship with a base trim of
[TS]
00:22:21
◼
►
the whole machine of 12 gigs like they're gonna have more RAM than the
[TS]
00:22:25
◼
►
main machine I think the basement be 16 gigs but anyway if they have a cheap out
[TS]
00:22:29
◼
►
on on the GPUs you couldn't they could have an entry level model that no one
[TS]
00:22:32
◼
►
wants to buy including me for a trial so it sounds like both both you guys are in
[TS]
00:22:38
◼
►
for one there are going to be one of every room in the house double as always
[TS]
00:22:42
◼
►
but I i think probably by one but I i'm not the big two questions about whether
[TS]
00:22:52
◼
►
the price is going to be and whether there'll be retina displays like if this
[TS]
00:22:55
◼
►
ends up being one of the only machines that can drive around the display and it
[TS]
00:22:59
◼
►
may be the only one that can do really well when when those eventually come out
[TS]
00:23:03
◼
►
then I'll by 10 question because I really want a desktop size retina
[TS]
00:23:08
◼
►
display and surely the only one that's gonna be able to play games plan know
[TS]
00:23:12
◼
►
how important it is to you I don't care about all I would feel kind of like an
[TS]
00:23:17
◼
►
idiot buying this computer that has these two ridiculous high-power GPUs and
[TS]
00:23:22
◼
►
using the most of the time to display like text made and perhaps that's your
[TS]
00:23:29
◼
►
Xcode as usual I'm doing on asked on Twitter today won't text editor
[TS]
00:23:33
◼
►
developers and the people who write Xcode now change their applications to
[TS]
00:23:38
◼
►
take advantage of those dual GPU yeah i cant im having trouble think he seems
[TS]
00:23:46
◼
►
that kind of GPU power in your text either unless all the text was like made
[TS]
00:23:51
◼
►
3d and flying through some kind of world as you type
[TS]
00:23:54
◼
►
the matrix text editor minority report says that all on the Mac Pro I guess for
[TS]
00:24:03
◼
►
now we really don't know much about it yet that's the big at the big thing
[TS]
00:24:07
◼
►
until we know pricing and options and and you know possibly read no question I
[TS]
00:24:15
◼
►
I think it's gonna be hard to make any other really great statements about it
[TS]
00:24:18
◼
►
just because we don't have it yet and there's so much we don't know there's
[TS]
00:24:24
◼
►
another piece of follow-up that I think mostly John want to talk about the maybe
[TS]
00:24:28
◼
►
we can do sponsors so Johnson about the new Xbox just came out today
[TS]
00:24:33
◼
►
yeah this is the obvious joke sometimes you wonder like if if these stories
[TS]
00:24:41
◼
►
happen because there's a perfect name for it like he just couldn't couldn't
[TS]
00:24:47
◼
►
resist note the show note and the nine headlines Xbox moneyed which is the
[TS]
00:24:52
◼
►
obvious deadline for the story that Microsoft has reversed its decision on
[TS]
00:24:56
◼
►
all of the DRM digital rights management used game always online things about the
[TS]
00:25:02
◼
►
Xbox one that everyone hated and to sort of recap things that people hated where
[TS]
00:25:08
◼
►
the Xbox had the check in with Microsoft server is every 24 hours here like out
[TS]
00:25:13
◼
►
people hated that people who would like to military or people who are going to
[TS]
00:25:16
◼
►
be away from an internet connection for a long time even just people who didn't
[TS]
00:25:19
◼
►
like the idea of having to check in the fact that you couldn't sell games game
[TS]
00:25:24
◼
►
discs to people because the game disc was just a convenient way for you to get
[TS]
00:25:27
◼
►
the bits on your computer and all the rights of the game had to do with the
[TS]
00:25:31
◼
►
DRM and so if you bought a game store and get the disc selling that distant
[TS]
00:25:35
◼
►
friend was pointless because if they put the disk into their machine would do
[TS]
00:25:38
◼
►
nothing for them because it was so you don't own this game because you don't
[TS]
00:25:40
◼
►
have the rights to it according to our service and game companies were allowed
[TS]
00:25:44
◼
►
to not allow the games to result even in digital form and so all these things
[TS]
00:25:49
◼
►
pissed off gamers and 83 Stony hammered them in their presentations and you know
[TS]
00:25:54
◼
►
their presentation was all about look at how much better we are the Microsoft and
[TS]
00:25:59
◼
►
Sony was gonna like standing ovations for standard features of game consoles
[TS]
00:26:04
◼
►
for the past decade
[TS]
00:26:05
◼
►
like oh my god it's amazing I combined is going to star in the south to my
[TS]
00:26:09
◼
►
friend so Microsoft Word file again hammered like someone online poll Amazon
[TS]
00:26:16
◼
►
or some other site like hey guys who's thinking about getting one of the next
[TS]
00:26:21
◼
►
generation consoles through the just ps4 vs Xbox one biggest now with the Wii U
[TS]
00:26:27
◼
►
and normally those polls like on the dawn of a console generation launch are
[TS]
00:26:31
◼
►
always like 50 52 because all the fanboys from both of the council's go
[TS]
00:26:35
◼
►
there and they'll fill the ballot box and it's like you know pretty pretty
[TS]
00:26:39
◼
►
much that he and this was like not over 90% for the ps4 and like the rest of the
[TS]
00:26:44
◼
►
Xbox one so it was like a blowout and that's it you know one random poll could
[TS]
00:26:48
◼
►
have been a bunch of Sony fans who knows but like you never say I've never seen
[TS]
00:26:51
◼
►
that all the console launches I've been through so things are looking bad for
[TS]
00:26:54
◼
►
Microsoft than what they did which was kind of gutsy but also kind of lame and
[TS]
00:27:00
◼
►
weird or whatever just reversed everything it's a never never mind it's
[TS]
00:27:03
◼
►
exactly like the Xbox 360 go to store you buy discs and that's just like 36
[TS]
00:27:09
◼
►
the end they also eliminated all the good features of the Xbox one where you
[TS]
00:27:13
◼
►
know everyone in your family can play the game for free even if they delivered
[TS]
00:27:16
◼
►
you liked up to 10 people in your family could play the games have you bought it
[TS]
00:27:19
◼
►
then like your brother college automatically got the game for free you
[TS]
00:27:23
◼
►
didn't have to buy to get you to have the shipping the discs and digital
[TS]
00:27:27
◼
►
downloads now it's just like the 360 where you can do this all download but
[TS]
00:27:31
◼
►
if you buy a physical disk this custody in the drive are you playing the game
[TS]
00:27:33
◼
►
which sucks and the stupid because what is this going to be there because they
[TS]
00:27:37
◼
►
just completely reversed everything they said I can do this late stage it seems
[TS]
00:27:42
◼
►
like all the deals involving publishers and all the software involved you know
[TS]
00:27:46
◼
►
they're clearly reversing course and most people are happy about it but they
[TS]
00:27:51
◼
►
got rid of those online things you have to set up your Xbox one but after that
[TS]
00:27:56
◼
►
you can just be completely offline as long as the game you're using doesn't
[TS]
00:27:59
◼
►
have internet connectivity to run then you're fine so it's kind of a mixed bag
[TS]
00:28:04
◼
►
it's good in that they reverse their stupid decisions it's bad and they got
[TS]
00:28:10
◼
►
rid of all the things that might have been cool and I think it's bad like
[TS]
00:28:13
◼
►
long-term because I think I'm ready to rejoin talk about the Xbox one
[TS]
00:28:17
◼
►
everything they were doing it was done badly but in broad strokes the idea that
[TS]
00:28:22
◼
►
you don't own a physical disk instead your own rights to something online
[TS]
00:28:25
◼
►
that's good for all the convenience reasons they just need to get the
[TS]
00:28:29
◼
►
particulars of it right
[TS]
00:28:31
◼
►
like once the ones that's the case you can't you don't use that to then give
[TS]
00:28:34
◼
►
the publishers more power and forbid people from reselling games and
[TS]
00:28:37
◼
►
everything just make it instead you should say ok now it's even easier for
[TS]
00:28:40
◼
►
you to sell the game dear friend so it through our online thing you know I
[TS]
00:28:43
◼
►
think you know bring the disc over to their house and you don't have to do any
[TS]
00:28:46
◼
►
those stuff and it's not tied to counter whatever you should be able to sell
[TS]
00:28:49
◼
►
games soyuz games resell them and let Microsoft take a little cut you know
[TS]
00:28:52
◼
►
we're not I think Apple has shown that people are not opposed to the idea that
[TS]
00:28:56
◼
►
sort of the the middleman get some small cut by perform providing the convenience
[TS]
00:29:01
◼
►
of buying and selling goods online so it's kind of a shame that we just kind
[TS]
00:29:07
◼
►
of hit the reset button because Microsoft policies were so boneheaded
[TS]
00:29:10
◼
►
but the overall idea that spinning plastic discs are stupid and should
[TS]
00:29:15
◼
►
really just be an accelerated way to download things for you and really the
[TS]
00:29:18
◼
►
entire marketplace should be online in Apple's proven entire marketplace being
[TS]
00:29:21
◼
►
on for everything for their desktop operating system for the desktop
[TS]
00:29:24
◼
►
software for the NL software that model works people like it it's great and
[TS]
00:29:28
◼
►
Apple takes 30% Microsoft could take like five percent of used game sales and
[TS]
00:29:33
◼
►
gamers but still love them for the convenience of being with the one click
[TS]
00:29:36
◼
►
sell their game to a friend and get you know ten bucks back or whatever that's a
[TS]
00:29:41
◼
►
story I'm kind of sad about it I was interviewed by an Xbox one anyway it's
[TS]
00:29:45
◼
►
kind of sad to see Microsoft that kinda like that when really what they could
[TS]
00:29:49
◼
►
have done it just fixed everything except the good and the bad so thumbs up
[TS]
00:29:55
◼
►
on the sybian sounds like you were not pleased with this but you are pleased
[TS]
00:29:58
◼
►
with where it ended I it's better than what they had before when they had
[TS]
00:30:02
◼
►
before was just terrible policy that everyone he did they just throw out the
[TS]
00:30:07
◼
►
baby with the bathwater you know I like I like them trying to make progress they
[TS]
00:30:11
◼
►
just went a little bit off in the wrong direction and their correction was
[TS]
00:30:15
◼
►
history eraser bun this never happened just behave like the Xbox 360 nevermind
[TS]
00:30:21
◼
►
talk to us about cyberspace I would love to talk about Squarespace this episode
[TS]
00:30:28
◼
►
is brought to you in fact by Squarespace W all-in-one platform makes it easy to
[TS]
00:30:32
◼
►
create your own website for free trial and 10% off the square space.com and use
[TS]
00:30:38
◼
►
offer code ATP 64 accident tech podcast the month of 63 spaces I was a bit in
[TS]
00:30:44
◼
►
the platform with new features new designs and more support their beautiful
[TS]
00:30:48
◼
►
designs you to start with and tons of style options if you do it just you can
[TS]
00:30:52
◼
►
really create your own space online hence the name you know it makes it
[TS]
00:30:57
◼
►
takes care of hosting as CEO and they even make sure your site has a
[TS]
00:30:59
◼
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responsive mobile designs but looks great on any device it's incredibly easy
[TS]
00:31:04
◼
►
to use and if you ever need any help they have amazing support that works 24
[TS]
00:31:08
◼
►
72 is based are just $8 a month and that includes a custom domain name if you
[TS]
00:31:13
◼
►
sign up for a year in advance as we said earlier you can try Squarespace for free
[TS]
00:31:18
◼
►
no credit card required that's really nice you can you don't have to give them
[TS]
00:31:21
◼
►
a credit card in her trial then like if you forget to cancel the bill you know
[TS]
00:31:25
◼
►
it's not that at all
[TS]
00:31:26
◼
►
pretrial no credit card required if you purchase make sure you get 10% off and
[TS]
00:31:31
◼
►
support our show by using the coupon code ATP 6 Squarespace is everything you
[TS]
00:31:36
◼
►
need to create an exceptional website thanks for sponsoring yeah I mean our
[TS]
00:31:42
◼
►
site is running for space and neutrals and we've never had not won a Cup great
[TS]
00:31:46
◼
►
weight has never had not one you know them from getting warmer southern with
[TS]
00:31:51
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►
each passing day it's not terrible it's just if we have someone to talk about I
[TS]
00:31:58
◼
►
was seven little bit and we have a couple of things in our in our
[TS]
00:32:01
◼
►
accidental show notes and i wanna go off the rails a little bit and I want to
[TS]
00:32:06
◼
►
actually go back to ATP EPS of one and the reason I wanna do that is because a
[TS]
00:32:11
◼
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TV episode one before it was really a podcast at all was the three of us
[TS]
00:32:17
◼
►
talking about an iPhone + and we were talking about how one could extrapolate
[TS]
00:32:23
◼
►
and and theorize what size it would be whether or not it would exist etcetera
[TS]
00:32:28
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and one of the things that's been bugging me in a good way about what we
[TS]
00:32:32
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saw during the key know was that just yours are a big deal and I was seven and
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specifically there's a gesture to go back a screen in Iowa seven and there's
[TS]
00:32:44
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been a lot of talk about gestures and and I was 17 and the thing that struck
[TS]
00:32:48
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me about the gesture to go back to screen is if it's very easy kind of
[TS]
00:32:52
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system wide to go back one level it may not be so terrible to have a back button
[TS]
00:32:58
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that at least for right handed people is too far away so in other words if you
[TS]
00:33:04
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look at the iPhone 5 foremost normal-sized people back button in
[TS]
00:33:10
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normal sized right-handed people to back button is way up and to the left in his
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own little bit of a stretch to reach well what if you didn't have to reach
[TS]
00:33:17
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that anymore then could the phone would that be enough to make it not annoying
[TS]
00:33:21
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to have a bigger phone doesn't make sense
[TS]
00:33:24
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well first of all I think that you it sounds like you're saying that
[TS]
00:33:27
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right-handed people up to hold their phone in their right hand that's true
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00:33:31
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and obviously well that was the assumption but you're on the road you do
[TS]
00:33:36
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that right and yeah I hope my phone right that's crazy I mean I don't have a
[TS]
00:33:43
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phone but you know my ipod touch america and i think thats detail but I think
[TS]
00:33:48
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about the the slide open how do you do that with your left hand that's weird
[TS]
00:33:52
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much better when you're pulling your thumb towards then we are extending your
[TS]
00:33:58
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degree you as well I think what's interesting also and I don't know this
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00:34:06
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is this might I think I can safely say without violating the the NDA I don't
[TS]
00:34:12
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think anyone's gonna complain if I say that auto layout has been heavily
[TS]
00:34:16
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encouraged and so you look at a few things you look at that they're really
[TS]
00:34:22
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pushing you to use auto layout and they're the new design and iOS 7 even
[TS]
00:34:28
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and the end of designs their kind of encouraging by example in the apps of
[TS]
00:34:32
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things like you know stripping away ornamentation and
[TS]
00:34:35
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big heavy texture and everything else the designs are probably pretty
[TS]
00:34:39
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stressful and more so than they used to be you know we're used to have it used
[TS]
00:34:44
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to be back before the iPhone 5 that you could design like the old gold tablets
[TS]
00:34:51
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apps before trip up it was like Convert button something that where you could
[TS]
00:34:54
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basically design a 320 by 480 screen and that was it that was your hole at you
[TS]
00:35:00
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you could design this one big bitmap because you only had one screen size to
[TS]
00:35:04
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deal with and web development with tables when you think about the exact I
[TS]
00:35:11
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was seven is responsive design exactly like iOS 7 is like the the visual
[TS]
00:35:17
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souther going for her first F 15 2010 crap you know if your view is if you're
[TS]
00:35:22
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if your app is not just like a scrolling view with bars on top and bottom this is
[TS]
00:35:26
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gonna be non-trivial to do but now I think you know the encouragement to use
[TS]
00:35:32
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auto layout plus this bad gesture plus the whole style of iOS 7 being so
[TS]
00:35:40
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flexible I think more easily and and what you know
[TS]
00:35:44
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breaking fewer things visually I think that all is is if not pointing to
[TS]
00:35:50
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different iPhone screen sizes I think it would at least pave the way to make that
[TS]
00:35:54
◼
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a lot easier to do they chose to and you know reading the tea leaves little bit
[TS]
00:35:59
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it wouldn't surprise me at all if they did a new iPhone this this fall that was
[TS]
00:36:05
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a maybe they do more than one but you know we talked before I think I think
[TS]
00:36:10
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they need a bigger screen iPhone because even though you know whatever whatever
[TS]
00:36:14
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Tim Cook says about the displays whatever whatever them up whenever
[TS]
00:36:17
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people who are Big Apple fans say about phone sizes
[TS]
00:36:20
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the fact is the market is demanding them significantly and Apple is losing a lot
[TS]
00:36:26
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of the high-end market which is the profitable market they're losing a lot
[TS]
00:36:30
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of the high-end market by not having a larger screen phone I saw a monstrous
[TS]
00:36:35
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phone today I'm assuming with Sam sign up
[TS]
00:36:36
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the hands of a young child and it just made a bigger was like comically I guess
[TS]
00:36:41
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I had to be one of the things but it was it was ridiculous like an iPad Mini and
[TS]
00:36:45
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there's a bunch of things I was seventh at that light itself to this deal does
[TS]
00:36:48
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that feel like a lock screen with the gesture for swiping where you don't have
[TS]
00:36:52
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to swim in particular reason you also have been aware the icons on the home
[TS]
00:36:55
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screen bigger so I mean anything by it
[TS]
00:36:59
◼
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anything they make bigger like all this will look more normal a larger size even
[TS]
00:37:03
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in the navigation bar the the texts in the buttons that would say the word back
[TS]
00:37:08
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yet over the backbone that text is larger because i dont have borders
[TS]
00:37:12
◼
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around and it's like anything that they make larger you think ok well when this
[TS]
00:37:16
◼
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is a larger phone it will fit in better there it's not going to complete a
[TS]
00:37:20
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stream because they do have the adjustable text sizing that they should
[TS]
00:37:22
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hope so I just broke but whatever the adjustable text sizing doesn't actually
[TS]
00:37:31
◼
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alter the size of things like navigation elements that would force people to use
[TS]
00:37:34
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our metrics are all I think permanent right but but but noted I said the
[TS]
00:37:40
◼
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button text is better so they're trying to strike a balance that I want
[TS]
00:37:42
◼
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everything to be bigger business will look around on the smaller phone I want
[TS]
00:37:45
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everything to scale because that will make after the nightmare but you know
[TS]
00:37:49
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combined with larger icons combine with bigger tax on the navigation but with
[TS]
00:37:53
◼
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the same now bar sizes and all that stuff it's like a man has been
[TS]
00:37:57
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discussing in the first couple of ATP we don't expect a humongous Lee bigger
[TS]
00:38:01
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phone just a little bit bigger and bigger in in two dimensions and so I
[TS]
00:38:05
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think I was seven is perfectly suited for an ever so slightly bigger iPhone
[TS]
00:38:09
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that's both has a slightly higher resolution and also like a lower dots
[TS]
00:38:13
◼
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per inch because then you could you know those two factors combine those two
[TS]
00:38:16
◼
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relatively small factors combine give you a phone that is bigger than the
[TS]
00:38:21
◼
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iPhone 5 but it's not comically large friend and I you know before when we
[TS]
00:38:25
◼
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were talking about this
[TS]
00:38:26
◼
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whenever that was like five months ago or whatever that was I would you know I
[TS]
00:38:30
◼
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had my theory about well they can keep the same resolution just make everything
[TS]
00:38:34
◼
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a little bigger and ever will be fine with that
[TS]
00:38:36
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now I'm not so sure that's the case you know now I think you're right that they
[TS]
00:38:40
◼
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could just increase resolution a little bit
[TS]
00:38:42
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and and just you know make the panel you know get me give us you know what is now
[TS]
00:38:46
◼
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four inches diagonal
[TS]
00:38:47
◼
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give us maybe like a five-inch 144 even four and a half inch would look
[TS]
00:38:51
◼
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substantially larger and and I think they could do that and and even just
[TS]
00:38:56
◼
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stellar evolution of proportionally if they really want to and
[TS]
00:39:00
◼
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I think now they're they're obviously preparing for non fixed resolution
[TS]
00:39:07
◼
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iPhones if that makes sense or rather you know it from multiple sizes of
[TS]
00:39:11
◼
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iPhones I i think that I think the pieces are in place now that you know
[TS]
00:39:15
◼
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the tea leaves turn to line up to say this is probably where they're heading
[TS]
00:39:18
◼
►
and still doesn't quite address the issues we discussed that for themselves
[TS]
00:39:22
◼
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the reason he loves and red zone with larger screens it's not just that its
[TS]
00:39:26
◼
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larger which i think is at least half of it but there's another part of it is
[TS]
00:39:30
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that Android phones when running on larger screen Android software running a
[TS]
00:39:34
◼
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large screen phones put up more you I am in it like a man and a miniature version
[TS]
00:39:38
◼
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of what I paid for the iPad version of got all the spacing of a totally
[TS]
00:39:43
◼
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different you I was slightly bigger phone if it's bigger enough maybe you
[TS]
00:39:48
◼
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have room for it to a bar before you didn't maybe have room for one more
[TS]
00:39:51
◼
►
toolbar button like there are things you can do to actually give you an
[TS]
00:39:54
◼
►
application that isn't doesn't just give you more viewable area for content which
[TS]
00:39:57
◼
►
is great and everything doesn't just have barter exercises in larger buttons
[TS]
00:40:00
◼
►
but also this is true for a little more information and maybe a feature that
[TS]
00:40:04
◼
►
didn't fit on the phone can fit there I don't know if Apple's full movie bigger
[TS]
00:40:08
◼
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enough to even give you one more toolbar icons for the space or one more tool bar
[TS]
00:40:12
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►
word in the new world of Iowa somewhere like to use words sometimes that of
[TS]
00:40:17
◼
►
icons but it's possible it's possible that applications like you got optimized
[TS]
00:40:21
◼
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for iPad right in the centre totally different application basically under
[TS]
00:40:24
◼
►
the covers it might be very similar but the UI can be very different and then
[TS]
00:40:27
◼
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you have your iPhone 5 size version of it and then you have your iPhone 6 plus
[TS]
00:40:32
◼
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or whatever when you get one more to borrow or you didn't have it or not you
[TS]
00:40:36
◼
►
do or you have another little road things on the right side or something
[TS]
00:40:39
◼
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like that I would really be interested and that's the last piece of the puzzle
[TS]
00:40:42
◼
►
I don't think it's necessary I think simply making a larger screen is plenty
[TS]
00:40:47
◼
►
bigger resolution larger everything people still love that but if if it's
[TS]
00:40:51
◼
►
possible to optimize your app for the apps to do that to provide a little bit
[TS]
00:40:55
◼
►
more you I'm features I think that will be the icing on the cake and we'll see
[TS]
00:41:00
◼
►
what happens I just thought it was interesting that that all the signs are
[TS]
00:41:04
◼
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pointing more towards yes and that gesture I don't know why but for me it
[TS]
00:41:08
◼
►
really made me think you know what this this iPhone plus whatever they're going
[TS]
00:41:12
◼
►
to call it that that really could be a thing
[TS]
00:41:13
◼
►
the other thing that's been yelling at me all week since I left the keynote was
[TS]
00:41:18
◼
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there talk about iOS version adoption and the general gist of it is that ok
[TS]
00:41:25
◼
►
everyone upgrades to the latest version of iOS immediately you know of course
[TS]
00:41:28
◼
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immediately is defined as a few weeks or whatever the case may be but it you
[TS]
00:41:32
◼
►
people upgrade to the latest version I was very quickly and that's generally
[TS]
00:41:36
◼
►
true especially on point releases but what occurred to me was I remember
[TS]
00:41:40
◼
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reading david smith's I was version stats in seeing that adoption of iOS 6
[TS]
00:41:46
◼
►
was not that quick at all because everyone's freaking out about Apple maps
[TS]
00:41:49
◼
►
well so that's that's actually not supported by the data that's a very very
[TS]
00:41:56
◼
►
common theory but like he was OK when holding back because they don't want iOS
[TS]
00:42:04
◼
►
6 maps etc and then the theory was that once Google Maps app comes out then you
[TS]
00:42:11
◼
►
should see a big bump in six adoption and you didn't like there is almost no
[TS]
00:42:15
◼
►
change in the rate of adoption when when Google Maps app Google Maps Afghan out
[TS]
00:42:20
◼
►
for iOS and so it it looks like that probably was not the reason I mean for
[TS]
00:42:26
◼
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me i think the biggest reason why I was 6 adoption you know it I think it
[TS]
00:42:31
◼
►
climbed at a relatively normal rate and then just kind of peaked at like 92
[TS]
00:42:35
◼
►
whatever percent that it is now and if you look I was 5 adoption like I was for
[TS]
00:42:41
◼
►
adoption has shrunk proportionally as you'd expect I was 5 adoption is kind of
[TS]
00:42:45
◼
►
law and my theory there is all about the iPad one that you know granted apple has
[TS]
00:42:53
◼
►
sold a lot more devices that run everything else than the iPad 1 but
[TS]
00:42:58
◼
►
there still are a lot of iPad ones and use and the iPad one was sold until like
[TS]
00:43:04
◼
►
what two and a half years ago it wasn't it wasn't that long ago that it was
[TS]
00:43:07
◼
►
still sold and people were buying this like 500 + dollar computer type device
[TS]
00:43:15
◼
►
and so the end and it's not a contract not subsidized so they expected to last
[TS]
00:43:22
◼
►
more than two years
[TS]
00:43:23
◼
►
so there are still a lot of iPad ones and use the camera 906 and I don't know
[TS]
00:43:29
◼
►
you know how much of the percentage of people still on five that represents
[TS]
00:43:33
◼
►
probably not even the majority of it but I bet that's like a big solid chunk in
[TS]
00:43:38
◼
►
there that just is not going away anytime soon and you know what you're
[TS]
00:43:42
◼
►
probably right I just know whether or not it was dated back to nine maybe I
[TS]
00:43:46
◼
►
made that up but certainly anecdotally I know a lot of my mildly nerdy friends
[TS]
00:43:51
◼
►
had said oh I can't get that new Apple maps think it's it's terrible I won't
[TS]
00:43:55
◼
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have it and either way I mean that I was trying to build up to the arts of the
[TS]
00:43:58
◼
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question that argument of what do we think about I was 7 adoption do we think
[TS]
00:44:02
◼
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it'll be quick to think they'll be really really slow by comparison to
[TS]
00:44:06
◼
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other versions of iOS my inclination is I feel like it will be kind of in the
[TS]
00:44:11
◼
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middle I think it which is of course the worst hedging ever but I really think
[TS]
00:44:16
◼
►
it'll be less quick then a lot of the less remarkable major releases but I
[TS]
00:44:21
◼
►
don't I think a lot of people are gonna really like it and I think that I think
[TS]
00:44:25
◼
►
it'll be alright but I'm curious to hear what you guys think you'll probably be
[TS]
00:44:29
◼
►
driven like a lot of these things are there they're driven and aided by the
[TS]
00:44:33
◼
►
fact that Apple continues to sell more and more phones now grab the growth rate
[TS]
00:44:36
◼
►
has leveled off a little bit but assuming I was 7 launches with a new
[TS]
00:44:42
◼
►
phone like the new phones gonna come at seven and people very quickly stopped
[TS]
00:44:48
◼
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buying the old one and so you get this immediate boost from just like all the
[TS]
00:44:52
◼
►
the iPhone 5s or six or whatever that is especially if it's an iPhone 6 of it if
[TS]
00:44:56
◼
►
they don't do a 5s and it's actually a different form factor and it was like a
[TS]
00:45:00
◼
►
bigger one or something that will give Iowa seventy huge boost out of the gate
[TS]
00:45:04
◼
►
and skew the statistics but after the adoption will probably be about the same
[TS]
00:45:09
◼
►
as it was 46 if only because like that thing where they push the update tell
[TS]
00:45:15
◼
►
you I know I was gonna have automatic updates and same firm average and
[TS]
00:45:19
◼
►
everything
[TS]
00:45:19
◼
►
that rule drive adoption going forward even more but even just the current
[TS]
00:45:27
◼
►
model where they're like hey there's a new version of my restaurant upgrade and
[TS]
00:45:30
◼
►
people had a button and then it does it that's what's driving all this adoption
[TS]
00:45:34
◼
►
it's like you know that jeff Atwood post from I guess years ago this point of the
[TS]
00:45:39
◼
►
infinite version Google Chrome is the best one of the pioneers in this where
[TS]
00:45:43
◼
►
you don't do anything you don't have to make any choices you use it and if you
[TS]
00:45:48
◼
►
don't if you don't know anything about if you use it and quit that program and
[TS]
00:45:51
◼
►
relaunch it is updating itself unbeknownst to you like they'll put a
[TS]
00:45:54
◼
►
little color arrow or whatever in the toolbar and if you notice that you can
[TS]
00:45:57
◼
►
never like it used to be more entries are now just like look we're gonna let
[TS]
00:46:01
◼
►
you go chrome there's nothing you can do about it i mean there is some way to
[TS]
00:46:05
◼
►
stop but the defaults are you gonna get updated version of go home you're using
[TS]
00:46:10
◼
►
who knows the latest and that is they know the idea that you don't have
[TS]
00:46:14
◼
►
versions of software that you get comfortable with like where you buy a
[TS]
00:46:17
◼
►
2002 car sorry for the car if you want on your driving it was replaced with a
[TS]
00:46:23
◼
►
2003 my bike but I like the 2002 Hyundai like the way the ship to work in the
[TS]
00:46:27
◼
►
seat fabric was nicer in the radio controls are you just get used to when
[TS]
00:46:30
◼
►
you have a software in the past has been like that when you get to know Photoshop
[TS]
00:46:34
◼
►
you know version 3.0 you like WoW players this is awesome and this program
[TS]
00:46:40
◼
►
is great and then 4.0 comes out you're like oh that's just weird and I
[TS]
00:46:43
◼
►
shouldn't 2.53 busy as a maybe you do maybe like channel operations and
[TS]
00:46:47
◼
►
players but anyway you get used to a piece of software and and you say okay
[TS]
00:46:52
◼
►
well this is the software and it continues to work and I like it why
[TS]
00:46:56
◼
►
would ever want to change and if it changed underneath you like whoa what's
[TS]
00:46:59
◼
►
the menus change in the keyboard chunk of change they changed all sorts of
[TS]
00:47:02
◼
►
things about this program I would happen them out working on that one back
[TS]
00:47:05
◼
►
because you think of software as this one thing that you get like a physical
[TS]
00:47:09
◼
►
car whereas with chrome you know you can't have shown that people can be
[TS]
00:47:14
◼
►
trained not to think of software that way if you use Chrome the program you're
[TS]
00:47:18
◼
►
using now is not like the one you were using several years ago and you didn't
[TS]
00:47:21
◼
►
do anything about that you could have just never touched me but never said yes
[TS]
00:47:24
◼
►
to any updates updates itself can you come in today and for the most part is
[TS]
00:47:30
◼
►
different it's faster it's better to more stable has more features
[TS]
00:47:32
◼
►
but also a change of stuff like all the menus are different and that the
[TS]
00:47:36
◼
►
preferences are different things kept moving into the into browser tabs and
[TS]
00:47:40
◼
►
out of like real you I as they try to make everything web based in that kind
[TS]
00:47:44
◼
►
of annoyed me but i think thats the future of software and that's what's
[TS]
00:47:49
◼
►
driving the adoption more than people saying oh I S 060 I want to get it it's
[TS]
00:47:53
◼
►
because every single iOS device that can upgrade to iOS 6 showed a prompt that
[TS]
00:47:57
◼
►
says the upgrade to iOS 6 showed again and people mentally hit the button
[TS]
00:48:03
◼
►
Android has a bazillion ancient versions because funds can even run like you know
[TS]
00:48:07
◼
►
it's up to the carriers to upgrade them like asking if all those little prompts
[TS]
00:48:12
◼
►
the latest version of Android too but they can't and they don't have those
[TS]
00:48:15
◼
►
prompt so they're not one also any one of the biggest things he touched on
[TS]
00:48:19
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earlier one of the biggest things driving I was that option is that all
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new iOS devices are always so with the latest OS and and because the sales of
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iOS devices tend to be slowly growing quarter by quarter or year by year
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you know every year there is way more iOS devices added into the pool of
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actively use devices and everything added past
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passenger was released it has the newest OS wares and reduced you still have
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phones that are sold today that are burning not the current version of the
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OS and sometimes the running for like six months or a year even more old so
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you know I O Si because long as sales of iOS devices stay strong and you stand
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you remain not able to downgrade them I think we're we're always gonna see very
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very strong version adoption
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have some static and remember to ask something like you know the number of
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iOS devices sold in the past years more than another lie less divisive history
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before that or something like that and then david guetta they've claimed that a
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lot like is that like in that is the case and growth growth has leveled off a
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little bit so maybe they will be able to claim the next year but that gives their
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00:49:29
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that combined with the fact that they can upgrade and like I said the deal the
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new versions of the new hardware comes with the newest version that drives
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adoption and so they use it as a point like our doctors are great because
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people because use it really love our latest version
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of the OS and I don't really think it's the case not that it matters but like I
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was center will freak people out but they're gonna be great because they
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become a screen there in a president they can't downgrade its gonna call
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contracts fires is gonna come on the new iPhone so guess what ninety percent of
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00:49:58
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you have more to say that but first let me break for a minute to talk about our
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00:50:03
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second sponsor for today it's an Event Apart their design conference for people
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Event Apart is the conference you've been waiting for
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go to an Event Apart dot com slash ATT FM thanks a lot to an Event Apart for
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00:50:51
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sponsoring the show that I can go to this year trying to get cynical work
[TS]
00:50:56
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into paying for me to go but no luck maybe next time so back to Iowa 74
[TS]
00:51:03
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minutes so we do see happen we did our show and we all have our opinion of it
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00:51:08
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and I went home and I showed my wife the beta on my iPhone for us and her
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immediate reaction was this looks really cheap looking at the home's good looking
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at those often terrible icons like she really was very turned off by the
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appearance of the home screen and I think it was mostly because of the
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00:51:31
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crappy icons and her initial experience was I don't really want to keep using
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00:51:36
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this like i dont really wanna play with this kind of gross and I'm a little
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00:51:39
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scared of what they're going here
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and you know she played the first of a couple of minutes at my urging it and
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00:51:48
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then you know later on that evening she's using her her regular iPhone with
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iOS 6 on it and she's like you know what this looks old and he's like you know I
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00:51:59
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actually I want the new one and I want a white iPhone now the worst part of Iowa
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00:52:09
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severance encourages people to buy while I agree more I I bet thats first of all
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00:52:16
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actually I have a white iPad Mini because the new style so I have a black
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00:52:21
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iPhone 5 but I think ultimately I think the the black aluminum is not aging well
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you know the edges get the scratches and you can start seeing the color
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underneath and and I don't know I'm not crazy about the way the black ones look
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in practice but anyway I think this is gonna probably reflect a lot of people's
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opinion of Iowa seven which is when you first see it you kind of like ugly
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looking but then you know once the whole OS sinks in and once you start to use it
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you start to realize okay well there's some of those homes good decisions are
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00:52:57
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pretty bad but overall this really does look very modern and it starts to really
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show you how dated the old iOS appearance has become so did get deeper
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than than just looking at the home screen like to actually play with a few
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apps open up my calendar and mail and stuff like that I didn't have any third
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party actually installed on it but but I open up right built in stuff and she was
[TS]
00:53:20
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putting up with that a little bit was not a very long interaction I will give
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00:53:24
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you that but but just having seen that and you know it's only having seen that
[TS]
00:53:31
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for a few minutes she she was unable to recognize oh crap my old iPhone looks or
[TS]
00:53:37
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my current iPhone looks old by comparison and so she want the new one
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00:53:42
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just because you know it really is new and fresh and modern and I think I
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really think that's going to be a very common reaction 1902 pretty well in she
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doesn't strike me as the shiny
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kind of person but is that going to be the reaction from you know your average
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Joe or Susie that it's just new and shiny or do you think it's deeper than
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that I happen to think it's deeper than that but I'm a nerd and so that's not
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unexpected but it's gonna be shocking to people who aren't paying attention
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00:54:14
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they're gonna be like well it doesn't look like my iOS but at that point they
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00:54:19
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will have no choice and they will use it for we can get used to it and three or
[TS]
00:54:25
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four things will continue to annoy them just like three or four things denied
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00:54:27
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them at the old one but they let you know they'll get used to it like it's
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00:54:30
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it's going to be a different a differentiator like that's the most
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00:54:33
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important feature of this change from the the regular person's perspective is
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00:54:38
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that it is unmistakable e different than the previous one and as I said in the
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00:54:42
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past by Apple needed to make a change this is changing that is an essential
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00:54:47
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feature of this that customers can identify at a glance it is different
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00:54:51
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because that's what that's what I want needs at this point he needs a clean
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00:54:55
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break with the class passing something new and as long as it's not completely
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unusable or just seen as horrendously ugly it'll be fine I think that Windows
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00:55:03
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8 which i think has some horrendously ugly parts of it but that's not what
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00:55:07
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annoyed people people who are annoyed that Windows it was ugly there were no
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00:55:10
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they couldn't find anything and nothing worked and stuff like that so as long as
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00:55:13
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Apple gets the functionality part of it right and I think they think they're on
[TS]
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the right track where the the individual decisions about aesthetics are not as
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important as the fact that it is just immediately identifiable as a different
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00:55:28
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thing yeah I think that's right and you know and the fact is it still does work
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00:55:33
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roughly the same way you know there there are few little tweaks here and
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00:55:37
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there and there's there's plenty more updated or more modern things like that
[TS]
00:55:42
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that gesture a more updated navigation structure and stuff like that but it all
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00:55:47
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still works pretty much the same way for people who have never seen the
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00:55:52
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multitasking bar and iOS 6 they will continue to see it and I you know we we
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00:56:00
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look at every single things differently
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of Iowa's right but I wonder about i mean it kind of explains why Apple but
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that little upward facing arrow to say hey guys control centers down here and
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00:56:11
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it can be more if you change stuff but that's another one of those features but
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00:56:15
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maybe like Notification Center where the first time most people actually
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00:56:19
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Notification Center it's probably an accident like what's this thing happens
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00:56:23
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that I think peak down from the top for a second and I went back to using it
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00:56:26
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what is that like and another happens things up there like eventually people
[TS]
00:56:30
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discover this thing down there but unlike probably Notification Center once
[TS]
00:56:34
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people discover control some 20 fast way to turn wifi on and off like things that
[TS]
00:56:39
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people can understand you know or change the volume or whatever I'm hoping that
[TS]
00:56:44
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that will be a feature that people will latch onto us again for the people who
[TS]
00:56:48
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don't know that you can open the most testing training go to the left and
[TS]
00:56:52
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their stuff over there that's useful
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control center is the much larger version of that oh yeah I mean we so I
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00:57:00
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got my mother-in-law
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for this past Christmas she had she has this nice radio it is nice to know
[TS]
00:57:06
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little radio thing in and in their living room and she she's been using the
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00:57:11
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iPad and she's going to Pandora so I got her an AirPort Express so she could then
[TS]
00:57:17
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airplay the Pandora to the little radio in living room and having to to having
[TS]
00:57:23
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to describe to a relatively non-technical person all the steps
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involved in turning on of course Pandora on the iPad doesn't have an airplane
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button because they are absurd extraordinary mediocre but you know
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00:57:36
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trying to explain to a regular person how to go to the most trade swipe over
[TS]
00:57:41
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fine air play button tap that app the room now it's swipe up their play like
[TS]
00:57:48
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there's like three fewer steps than they were before and it's way more clear and
[TS]
00:57:52
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there's there's gonna be so many interactions like that that are just so
[TS]
00:57:55
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much easier with that and the other thing I wanted to know if you look at
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00:58:01
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Apple's iOS seven-page there's you know the big image of a white iPhone 5 with
[TS]
00:58:07
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the home screen there's a couple paragraphs of text and then there's what
[TS]
00:58:12
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912 images all the familiar apps that while they're not images actually think
[TS]
00:58:18
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they're little videos but they're all the familiar apps that they're showing
[TS]
00:58:23
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and it will headline is CIOs 7 action so it's clear that they're trying to shop
[TS]
00:58:28
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isn't the right word but familiarize people with what's coming so whenever
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00:58:32
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the time comes that I was seven is out then they won't be so jarring in and I
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00:58:38
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think Apple's little nervous about and I think they should be but I think on all
[TS]
00:58:41
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won't be bad anyway we want to talk about never heard him saying I do I do
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sure cuz I put it in the notes that's why you're preparing a little too much
[TS]
00:58:52
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john it's one sentence and a link and get all nervous if not longer poster is
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00:59:02
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another in a long series of people with backgrounds and not commenting on iOS 7
[TS]
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about what they like what they don't like trying to divine the philosophy
[TS]
00:59:12
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behind it and reconcilable has said with the reality of the OS and all that stuff
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00:59:15
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and then sports was very focused and it's clear that he has sort of chewed on
[TS]
00:59:20
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this is eyeing his head for a long time and decided it just looks wrong to him
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00:59:26
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and he focused on the icon showing the App Store icon little circle and yay
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conforms to the grid that johnnie I have in his team's boys laid out for iOS icon
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00:59:37
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stomach Mullick the same where they have a concentric circles in boxes and they
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00:59:42
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made a point of showing how even though all the home screen icons look different
[TS]
00:59:45
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they all sort of touch on important points in this greeting confirmed when
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00:59:49
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the right way and he was saying the grid is wrong
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look at Cirque on the App Store if I was designing the city would be smaller and
[TS]
00:59:56
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it should be smaller version looks wrong when it's bigger and I read that post
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01:00:00
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and I thought there was a couple of really obvious already designed type
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01:00:04
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replies to it found one of them was going to someone a lot of his room re
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01:00:10
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Warner show notes this up on medium site which I don't really like the or else
[TS]
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from because you can't read them but i right
[TS]
01:00:18
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he responded and Evans fast explaining how wrong this is not really applicable
[TS]
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in cases of design because you know you need to talk about it in context and
[TS]
01:00:26
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fill the roles not a piece of art is not just mostly pleasing to the eye as a
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01:00:29
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functional aspect and so on and so forth and so both those not so much but my man
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reaction to Nevins thing was and I think I think people are gonna call myself an
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artist but I did do a lot of our related things early in my life and still have
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that bent believe it or not as a programmer and one of the things I was
[TS]
01:00:51
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found myself doing when I was doing you know visual are working even visual
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01:00:55
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design stuff is trying to prevent myself from giving in to the feeling that never
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has which is when you make something and you and your sort of artistically
[TS]
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inclined you can look at it and see that it's not quite right and if you're a
[TS]
01:01:12
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little more experience a little more skill you can see there's not quite
[TS]
01:01:15
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right and know what's wrong with it and fix it so that's what he did with the
[TS]
01:01:19
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App Store icon doesn't look right to me and actually go for that I know why
[TS]
01:01:24
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doesn't look right it's because the the space around the circle is not quite
[TS]
01:01:28
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right if I change a circle decide now is more pleasing to me in a sort of like
[TS]
01:01:31
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intuitive sense that you have a gmail is worried about intuition being data
[TS]
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driven process running on a machine with thousands of years of evolution behind
[TS]
01:01:41
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her something to that effect but you look at it you just feel that's wrong
[TS]
01:01:44
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and so what you can do if if you're making a piece of art is just keep
[TS]
01:01:50
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changing it into you feel happy with it doesn't look quite right and if you know
[TS]
01:01:54
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what it is about this wrong you keep moving it more and more towards that
[TS]
01:01:57
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idea until you look like now that's it looks beautiful right and some people
[TS]
01:02:01
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just don't have that they can look at one logo in the lower down there about
[TS]
01:02:05
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the same know the person one logo with the circle that's five percent bigger
[TS]
01:02:08
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totally wrong and other one is like all that's the one right but if you are you
[TS]
01:02:13
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if you give in to that feeling when you're making something if every single
[TS]
01:02:16
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aspect of it you just use the use your intuition when you end up doing is sort
[TS]
01:02:24
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of painting the entire design with the sort of sameness we're especially in web
[TS]
01:02:30
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but even assuming you're doing you know drawing picture something when you step
[TS]
01:02:33
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away from you like oh now I have made this entire thing pleasing to the eye
[TS]
01:02:38
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and all aspects and it looks bland and boring and so one of the first impulse
[TS]
01:02:44
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as I can remember having when I was taking our lessons as a kid is that
[TS]
01:02:47
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sometimes when you're drawing something for designing something you take some
[TS]
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aspect of it and you intentionally make it look wrong not not wrong in a sense
[TS]
01:02:58
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of ugly or anything but you you pushed the limit of you say this was the
[TS]
01:03:02
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perfect and write a nice and beautiful and you know you like the golden ratio
[TS]
01:03:06
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and it looks like a beautiful woman it would look like nature and it would look
[TS]
01:03:09
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like a fractal and it would just be so pleasing to the eye but i wanna push it
[TS]
01:03:14
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slightly more along one axis because it creates a current of visual and
[TS]
01:03:18
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emotional tension you can't do them all aspects of things make some things right
[TS]
01:03:22
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the heavy take one aspect of it you press it a little bit sometimes with the
[TS]
01:03:27
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purpose but sometimes just because you feel like you know what this will be
[TS]
01:03:30
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more interesting if I make this one aspect of it not conform to this ideal
[TS]
01:03:35
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of beauty that I have my head and your knowingly doing that I'm not sure that's
[TS]
01:03:39
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what I was seven is done but when I look at it I think there are parts of this
[TS]
01:03:43
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design that is unsettling for some colors are usually easy to be like the
[TS]
01:03:48
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circus-like yes I saw them and they look too big to me as well but I thought like
[TS]
01:03:52
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they know that these circle seem too big
[TS]
01:03:55
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perhaps it's for readability at you know the icon needs to be readable instead of
[TS]
01:04:00
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you know just visually pleasing to see if you made it smaller would look nice
[TS]
01:04:05
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but it also could be the design where everything is made to conform to that
[TS]
01:04:09
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beautiful ideal is more boring and lacks character and I'm willing to believe
[TS]
01:04:15
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that some aspects of Iowa simes design were done with that in mind that a
[TS]
01:04:22
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design that is beautiful in all aspects and and purple uniform store ideal of
[TS]
01:04:25
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beauty is boring and I like it to push push the envelope in some aspect because
[TS]
01:04:31
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that's more interesting alternative there that maybe johnnie I was not gonna
[TS]
01:04:36
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graphical design which is a lot less interesting hit-and-run
[TS]
01:04:41
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I mean it's true there are more boring explanations they made them bigger so
[TS]
01:04:45
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the more readable and they're gonna shine in my area and the colors are
[TS]
01:04:47
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harder to go by but the same kind of thing colors like sometimes you do
[TS]
01:04:52
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especially if you've done art for a really long time it's like you get
[TS]
01:04:56
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burned out on just everything being beautiful and perfect like sometimes you
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make something intentionally on something and I think there's a tension
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in that kind of design that tickles the brand nether regions of artists to look
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at it and they find that nicer and that's something that's polarizing
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regular people probably don't care about the colors which will probably people
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probably likely but I think these icons and everything else about it will be
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refined over time but I hope they don't I hope they don't do a lot of the
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revisions you see like I'm sure every design I was somehow it's better this
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way and they're just a sameness to them if like just making everything boring
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and and and beautiful unconventional ways like the saturating the caller is
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making it all like you know beautiful and low contrast and pale and grayscale
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and lots of other designer II tendencies that if applied on mass to an entire OS
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make the whole thing boring you know I don't know why I think I think it's too
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early to say whether like they're just bad at this right now whether this is
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like intentionally along one side I think time will tell
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I'm certainly interested to see what the fallout is from all the complaining
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about the icons are they going to do a Microsoft Xbox 180 or they just go
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forward and see what happens I mean like Microsoft designed windows 8 was kind of
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we had this bold direction but try to like in terms of shapes i guess im not
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in terms of colors try to make things you know recent like there there are no
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comments on this icon to the two big circles in Windows 8 that i've seen
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right they they fit things inside the boxes with you know crack spacing and
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margins and nothing is uncomfortably too big or too small within the borders of
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where you know where some of those icons like the grid itself mean that that that
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outer circle just too darn close to the edges of that round wreck right and it
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sits uncomfortably close for people with design sensibilities and surely
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everyone inside Apple design sensibilities knows but but never put in
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there that that doesn't that isn't the most pleasing visual arrangement but I
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can think of lots of reasons why they would intentionally do that I will say
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is that it I believe so
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alright thanks a lot to our two sponsors this week
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Squarespace and an Event Apart and I guess we'll see you next week now that
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show they didn't even mean to begin accidental accidental John
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death was accidental and you can t be L and Marco
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for the lifeless as we should specify that the second show this week will be
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an early recording I know you kind of early recording because john's traveling
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next week so we're recording next week's episode this Friday so in two days from
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now hopefully Apple and i buy nintendo on Monday
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what the hell I'm thinking of a story that it would kill me not to be able to
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talk about and in a timely manner and then we should be published the show for
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next week and it would not be about one you tend to like what the hell well
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Marcos your number money command was introduced by Nintendo yourself you can
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sell it yeah I've gotten good at USC this this Mac Pro benchmark that was
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leaked like an hour 50 minutes after we stopped talking with my bro I clicked on
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the but we had done by then I didn't I don't get the reader but show me the
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number that's why I was so annoyed about doing it again
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don't compare the new Mac Pro the old Mac Pro we all agree the old micro socks
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well there's always a few things that are interesting about this benchmark
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first of all it is the first time we've seen as far as I know it's the first
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time we've seen any benchmarks of the Xeon if I V two series right i mean this
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is giving up its possible I don't even think this is the first time that a
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particular Ciani five model has even been leaked so now if this is correct
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now we know there will be a model called the E five 2607 it'll be 2.7 hurts and
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of course that's as far as I know that's all new information but beyond that the
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performance here is really impressive it's obviously very impressive to get a
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deep bench overall score of 24,000 out of Woonsocket testing like less than
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one-third of the transistors in this thing
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while they were there were some more tests and stuff but I mean like two GPUs
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the most power devices in the GPS is stressing this is more of a CPU I don't
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think there's any
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or maybe has a different mode for I don't know but yeah this is mentioned
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GPS it also I'm guessing it's all so it's kind of like it's like we're it's
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like you know a good car analogy like bench benchmarking benchmarking the gas
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mileage of the Veyron it's an interesting benchmark but maybe not what
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that cars designed to do in like it's basically a bunch of GPUs ramen has dado
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by the way CPU type thing to run it all in terms of like transistor count and
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maybe like as Morgan that perhaps in terms of ran counter to what I mean the
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sad part is like it what they they've ever pull off this really great score
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that with Woonsocket blows away the previous 12 core by something like 10 or
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15 percent that sucks but imagine if they made it to soccer vs then you can
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hire 45,000 keeping score well you can you find software that uses twenty-four
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course that's pretty difficult video script that you wrote
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way back when I remember seeing the flyby went during your time of day when
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you were trying to code centralized yeah it's me and there's like I think there's
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like an hour an argument for XRD something with those roughly the same
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thing but make minus J
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you know 25 you know what annoys me when I went ahead at the show is that
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mp3 encoding is not is not well paralyzed apple and because there's like
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this bit reservoir something I don't know they're there some reason I was
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looking I was looking into it while at the lame encoder is not just single
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threat it's lame yeah you know it
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any any compression scheme the data depends on the day via becomes both
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before and after it's not easy to break it up into chunks big chunks are related
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to each other owners are
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so insanely CPU intensive that I would imagine they were designed from the very
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beginning to be more parallel they have the same thing like video codecs have
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the thing we're like the current frame depends on the past frame in the future
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for and so like obviously these are paralyzed but there's blocks there's
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like to be frame or something and then there's the block and you like you can
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pass one block to a different thread paralyzing but it's not as simple as
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something like you know just copy data up into pieces have those pieces process
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independently reassemble the results which would be like strictly linear
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parallelization right exactly I don't know I think what concerns me about this
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of course I wonder I wonder if we can get a comparison between the like the
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single-threaded tests of this versus my current 3.33 gigahertz two generations
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old this might be slower and something certain things cause I could have that
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01:13:34
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rocked los dominicanos anyway after the show but substitute this is very
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01:13:41
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interesting though that this tells us this was quite a lot of new information
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that a good the new Mac Pro is faster but if you look this this announces
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details about the Xeon confirms you know certain certain percentage improvement
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01:13:55
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over the previous leon's so this is very interesting to see how and why the
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01:14:00
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unrelated note in the chapel was asking how un Marco you and I met and then
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01:14:07
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said its long and in most interesting story and then Simon Cowell I said his
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01:14:13
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or her part why the friendship is not what I thought I don't feel like we
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01:14:20
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should tell the story because I think I'd rather watch all our friends in the
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01:14:25
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chat just invent answers it's probably more interesting than the real story all
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its so much more
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